PRINCIPAL INVESTORS FUND INC
497AD, 2000-10-25
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[Slide 1]


                          EXPANDING YOUR OPPORTUNITIES




                                              Firm name
                                              Current Date



(logo)
Principal(R)
   Financial
   Group


            For broker dealer use only. Not for use with the public.


[Slide 2]

                             Our Mission Statement



                   "To help businesses and people meet their
                          financial goals by providing
                          quality retirement services
                 and related insurance and financial services."

            For broker dealer use only. Not for use with the public.

With a focus on small-  and  medium-sized  businesses  and  institutional  asset
management,  our goal is to help businesses and individuals meet their financial
goals.


[Slide 3]

                               Our Commitment to
                              You and Your Clients

The Principal Financial Group
o    Over 55 years pension experience
o    $117 billion in assets under management
o    Fortune 500 company
o    Over 50 local pension sales and service offices
o    Team of more than 4,000 people to serve you

            For broker dealer use only. Not for use with the public.

The Principal(R)  name means a commitment to the  small-to-medium  size business
market,  sales support for you, and  outstanding  products and services for your
clients.


[Slide 4]

                                A Global Leader

                  Map of the world with service areas notated.

            For broker dealer use only. Not for use with the public.

Over the past 120 years, we've grown to become a globally  diversified family of
financial services companies  operating from more than 250 locations  worldwide.
We offer a variety of products and services in Asia,  Australia,  Europe,  Latin
America and U.S. Our goal is to become the leading  retirement  plan provider in
the world.


[Slide 5]

                               An Industry Leader

                      Map of the U.S. with offices notated.

            For broker dealer use only. Not for use with the public.

With more than 50 pension  sales and  service  offices  across the  country,  we
provide  sales  support at the local level for you and on-site  service for your
clients. We're there where and when you need us.


[Slide 6]

                         The Principal Retirement Funds
                                  Asset Growth

                                   [Bar Chart]

                                 $Billions/1995

            For broker dealer use only. Not for use with the public.

During the five years from 1995 - 1999, the amount of retirement  funds in plans
with administrative services provided by The Principal(R) increased by more than
60%, from $38.5 billion in 1995 to over $62 billion at the end of 1999.


[Slide 7]

                         The Principal Retirement Funds
                                  Asset Growth

                                    [Bar Chart]

                                 $Billions/1995/1996

            For broker dealer use only. Not for use with the public.


[Slide 8]

                         The Principal Retirement Funds
                                  Asset Growth


                                   [Bar Chart]

                            $Billions/1995/1996/1997

            For broker dealer use only. Not for use with the public.


[Slide 9]

                         The Principal Retirement Funds
                                  Asset Growth

                                   [Bar Chart]

                          $Billions/1995/1996/1997/1998

            For broker dealer use only. Not for use with the public.


[Slide 10]

                         The Principal Retirement Funds
                                  Asset Growth

                                   [Bar Chart]

                       $Billions/1995/1996/1997/1998/1999

            For broker dealer use only. Not for use with the public.


[Slide 11]

                            The Principal Retirement
                                  Funds Today

                                   [Pie Chart]

            For broker dealer use only. Not for use with the public.

The Principal Financial Groups has over $117 billion in assets under management.
Of that amount, more than 50% or $62.1 billion are held in retirement plans.


[Slide 12]

                                  Continuum of
                           Retirement Plan Solutions

                                   Principal(R)
                                        Financial
                                        Group

o    Principal Life Insurance Company
o    Trustar SM Retirement Services
o    Professional Pensions, Inc.
o    Princor Financial Services Corporation

Princor Financial Services Corporation,  Professional Pensions,  Inc., Principal
Life  Insurance  Company  and  Trustar  Retirement  Services  are members of the
Principal Financial Group.

            For broker dealer use only. Not for use with the public.

Member  companies  of the  Principal  Financial  Group  provide a  continuum  of
retirement plan solutions to help meet all your clients' retirement plan needs.


[Slide 13]

                                The 401(k) Leader

                                   [Bar Chart]

              Comparison of The Principal and 9 other competitors.

            For broker dealer use only. Not for use with the public.

According   to  "CFO   Magazine   April/May   2000,"  The   Principal   provides
administrative  services to more 401(k)s than any other insurance company,  bank
or mutual fund in the country.


[Slide 14]

                               Professional Help
                               Personal Attention
                                 Local Support

o    Local marketing professionals
o    Service reps
o    Executive Benefit reps

           For broker dealer use only. Not for use with the public.

You'll receive expert guidance every step of the way. Our local  representatives
are among the best  trained in the  industry.  Better yet,  more than 50 pension
sales and service  offices  around the country  assure you receive the attention
you deserve.


[Slide 15]

                               Corporate Support

o    Implementation teams
o    Relationship managers
o    Consulting advisors
o    Legislative experts

           For broker dealer use only. Not for use with the public.

In  addition  to local  sales and  service  support,  you'll  have access to our
executive benefit specialists and implementation teams.


[Slide 16]

                             Enrollment Assistance

o    Customized enrollment
     materials
o    On-site meetings
o    Internet enrollment
o    Management training
o    Personalized retirement
     illustrations

           For broker dealer use only. Not for use with the public.

Your  client's  retirement  plan  success  depends  on  employee  participation.
Award-winning  enrollment  materials help employees to understand the importance
of  participating  in the plan. We can conduct  on-site  enrollment  meetings or
train your clients' staff members to conduct the meetings.  And our personalized
retirement  illustrations  help  employees  know how much  they need to save for
retirement.


[Slide 17]

                           Retirement Service Center

o    Access
     - Consolidated view

           For broker dealer use only. Not for use with the public.

An example of our commitment to customer service is our technologically advanced
Internet-based  Retirement  Service Center.  By logging on, members can access a
consolidated view the product relationships they have with us.


[Slide 18]

                           Retirement Service Center

o    Management
     - Personalized rate of return
     - Investment transfers
     - Direction changes
     - Auto-rebalancing

           For broker dealer use only. Not for use with the public.

Members manage their plans online by viewing their  personalized rate of return,
making  investment  transfers  and  direction  changes,  and  rebalancing  their
portfolios automatically.


[Slide 19]

                           Retirement Service Center

o    Education
     - Investor information
     - Fund performance

           For broker dealer use only. Not for use with the public.

Members gain useful  information  about their plan with  educational  materials,
including informative investment-related articles and fund performance.


[Slide 20]

                        Personal Customer Financial Help
                          Through Principal Connection

o    Free financial help for non-key members and
     their families
o    Key employees can be referred back to the
     broker for assistance
o    Other Principal Financial Group products

           For broker dealer use only. Not for use with the public.

Non-key  plan members and their  families can call us toll-free  Monday - Friday
for free financial  help.  This service frees up your time to help your clients'
key employees.  You get a commission for any Principal  Financial Group products
they buy.


[Slide 21]

                             Ongoing Member Support

o    Award-winning plan statements
o    Quarterly magazine
o    Internet access
o    Toll-free telephone access
o    Toll-free benefits assistance

            For broker dealer use only. Not for use with the public.

Communication  doesn't stop after members are enrolled.  Awarded the Dalbar Seal
of  Excellence,  our member  statements  keep them informed  about the status of
their  retirement  savings.  Members receive Plan Ahead. Get Ahead., a quarterly
magazine  from the  publishers  of Family  Money  magazine.  And in  addition to
Internet  and  telephone  access to their  accounts,  members  can also call our
counselors toll-free for help with their retirement plans.

[Slide 22]

                            Commitment to Technology

Express Processing
o    Faster, more accurate
o    Images paper digitally
o    Investories work and
     manages workflow
     electronically
o    Uses "smart systems"

            For broker dealer use only. Not for use with the public.

We're committed to providing the technology  needed to provide your clients with
the most cost-effective  retirement plan services  available.  In 1999, we spent
$50 million  supporting  ongoing  pension  operations,  plus another $50 million
developing new pension applications, systems and products.

One example of our commitment to technology is our Express Processing system - a
name we've given to a collection of  revolutionary  software  programs.  It uses
"smart  systems" and digital  imaging of paper to  electronically  inventory all
work and manage workflow.  Because of Express  Processing,  your clients receive
faster, more accurate retirement plan services for less.


[Slide 23]

                              Investment Services

o    Deposit Director asset allocation assistance
o    Investment advice from Financial Engines (R)
o    Principal Connection
o    You - the broker

            For broker dealer use only. Not for use with the public.

Your clients can add packaged  services to their plans.  Deposit  Director helps
members  decide how to invest their new  deposits.  Better than life cycle style
funds, our Deposit Director services  recognizes that "not all 50-year olds have
the same risk tolerance." Members can also obtain third-party  investment advice
online from Financial  Engines,  an investment  advice service.  And,  Principal
Connection  counselors  are  available to assist  non-key  employees  with their
investment questions, while key employees can be referred back to the broker for
additional financial assistance.


[Slide 24]

                             Compliance Assistance

o    Required tests
o    Government filings
o    Audit package

            For broker dealer use only. Not for use with the public.

Keeping your clients'  plan in compliance is important.  It lets them keep their
qualified  status so they can reduce  their taxes while  their  employees  defer
taxes until they retire. We perform a variety of standard tests and prepare your
clients'  government  filings in a signature  ready  format.  We also  provide a
complete package for their auditors, if they need an annual audit.


[Slide 25]

                             Our Service Guarantee

                         [picture of Service Guarantee]

            For broker dealer use only. Not for use with the public.

We're so confident your clients will be satisfied  with our service,  we offer a
money-back service guarantee.  If there is a problem, we'll either fix it to his
or her satisfaction or waive the fee paid for the service.


[Slide 26]

                             Principal Advantage SM
                           Principal Investor's Funds

o    Thirty-five funds with nine sub-advisors
     - Principal Capital Income Investors
     - Principal Capital Real Estate Investors
     - Invista Capital Management
     - BT Funds Management
     - Federated
     - Morgan Stanley Dean Witter
     - American Century
     - Sanford Bernstein
     - Turner Investment Partners
     - Neuberger Berman

            For broker dealer use only. Not for use with the public.

We give your clients and their  employees the  choice of 35 funds managed by ten
well-know sub-advisors. Best yet, all transactions are seamless.


[Slide 27]

                            Respected Money Managers

o    Committed to remaining within their style
     box
o    Management processes in place which could
     be replicated over time
o    Marketing support readily available
o    Good historical performance

            For broker dealer use only. Not for use with the public.

Our portfolio management group includes other Principal Financial Group members,
such as BT Funds  Management and Invista  Capital  Management.  But our depth of
management  extends  beyond The  Principal.  We  employed  these four  selection
criteria to  carefully  choose our  sub-advisors.  Your  clients can choose from
partner  funds managed by Turner  Investments,  Federated,  Morgan  Stanley Dean
Witter, American Century, Sanford Bernstein and Neuberger Berman.


[Slide 28]

                          Top-quality Sales Materials

            For broker dealer use only. Not for use with the public.

Once you've  made the  decision to offer our  retirement  plan  services to your
clients, we'll give you the tools needed to get you up and running.


[Slide 29]

                             Recordkeeping Charges

o    $1000 Start up fee
o    $2000 + member charge based on average
     account value

          - $0 to $15k        $35
          - $15k to $30k      $25
          - $30k to $50k      $15
          - over $50k         $0

            For broker dealer use only. Not for use with the public.

[Slide 30]

                             Range of Fund Operating
                                    Expenses

     Share Class         Criteria       Total Fund     Total Fund
                                        Operating      Operating
                                        Expenses       Expenses
                                        (Commission)   (No Commission)

     Advisors Select     $3 million to  0.90%-2.10%    0.53%-1.73%
     Class               $10 million

     Advisors            $10 million+   0.72%-1.92%    0.41%-1.61%
     Preferred Class

            For broker dealer use only. Not for use with the public.


[Slide 31]
                            Competitive Commissions

o    Collected through 12b-1
o    First year
     - 1% on first $4 million
     - .50% on next $6 million
     - .25% on assets over $10 million

o    2nd year and beyond
     - .25% on all assets

           For broker dealer use only. Not for use with the public.

The  compensation you receive is a direct benefit of selling our retirement plan
product  services to your clients.  You'll find our  commission  structure  very
attractive.


[Slide 32]

                         Why Partner with the Principal
                                Financial Group?

o    Grow your business
o    Increase your revenues
o    Decrease your time commitment
o    Team witht he country's 40l(k) leader

          (logo)
          Principal(R)
               Financial
               Group

           For broker dealer use only. Not for use with the public.

[Slide 33]

A  registration  statement  relating to these  securites has been filed with the
Securities  and  Exchange  Commission  but has not yet become  effective.  These
securities  may not be sold nor may offers to buy be accepted  prior to the time
that the registration statement becomes effective.

This communication shall not constitute an offer to sell nor the solicitation of
an offer to buy nor shall there be any sale of these  securities in any State in
which such offer,  solicitation  or sale would be unlawful prior to registration
or qualification under the securities laws of any such State.

For more complete  information  about the Principal  Investor's  Funds including
charges and expenses,  please write or call for a free preliminary prospectus. A
final  prospectus will be sent to you once it is available.  Read the prospectus
carefully before you invest or send money.

Mutual funds provided through Princor  Financial  Services  Corporation,  Member
SIPC, Des Moines, Iowa 50392, (800) 247-4123.

Plan administrative  services provided by Principal Life Insurance Company,  Des
Moines, Iowa 50392.

Principal  Life  Insurance  Company  and  Princor  are member  companies  of the
Principal Financial Group.

           For broker dealer use only. Not for use with the public.

PD 133


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