PRESTIGE FINANCIAL CORP
10-Q, 1998-08-10
STATE COMMERCIAL BANKS
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                    SECURITIES AND EXCHANGE COMMISSION
                          Washington, D.C. 20549

                                FORM 10-Q

               QUARTERLY REPORT UNDER SECTION 13 OR 15 (d)
                  OF THE SECURITIES EXCHANGE ACT OF 1934

For Quarter Ended  June 30, 1998      Commission File Number  0-22186
                         Prestige Financial Corp.
          (Exact name of Registrant as specified in its charter)


New Jersey                                               22-3216510
(State or other jurisdiction of                         (I.R.S. Employer
incorporation or organization)                          Identification No.)



1 Royal Road  P.O. Box 2480  Flemington, New Jersey           08822
(Address of principal executive offices)                    (Zip Code)



Registrant's telephone number, including area code     908-806-6200


                                N / A
Former name, former address and former fiscal year, if changed since last report

Indicate  by  check mark whether the registrant (1) has filed  all  reports
required to be filed by section 13 or 15 (d) of the Securities Exchange Act
of 1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such report(s), and (2) has been subject to
such filing requirements for the past 90 days.

                                                  Yes   X    No

The  number  of shares outstanding of the Registrant's common stock,  being
the only class of capital stock outstanding, was as follows as of August 1,
1998:

Common Stock (par value $.01)                      4,257,821   Shares


Table of Contents                                                    Page


Part I.   Financial information

Item 1.   Financial statements

          Consolidated Statements of Financial Condition as
          of June 30, 1998, December 31, 1997 and
          June 30, 1997                                                3

          Consolidated Statements of Income for the Three Months
          Ended and Six Months Ended June 30, 1998 and 1997            4

          Consolidated Statements of Changes in Stockholders'
          Equity for the Six Months Ended June 30,
          1998 and 1997                                                5

          Consolidated Statements of Cash Flows for the Six
          Months Ended June 30, 1998 and 1997                          6

          Notes to Consolidated Financial Statements                   7

Item 2.   Management's Discussion and Analysis of Financial
          Condition and Results of Operations                         11

Item 3.   Quantitative and Qualitative Disclosures About Market Risk  19

Part II.  Other information

Item 4.   Submission of Matters to a Vote of Security Holders         19

Item 6.   Exhibits and reports on Form 8-K                            20

Signatures                                                            21
                                     

Item 1.  Financial Statements                                                
                                                                             
Prestige Financial Corp. and Subsidiary
<TABLE>
Consolidated Statements of Financial Condition (Unaudited)
(Dollars in thousands)
<CAPTION>                                                                      
                                       06/30/98       12/31/97       06/30/97
<S>                                    <C>            <C>            <C>        
ASSETS:                                                                      
                                                                             
  Cash and due from banks               $10,974        $10,297        $12,235
  Federal funds sold and                 
   short-term investments                10,307         11,313          6,030
                                                                             
    Total cash and cash                 
     equivalents                         21,281         21,610         18,265
  Loans held for sale, net                9,090         16,284         15,189
  Investment securities                                                      
   available for sale, net:
    Taxable                               8,112              -              -
  Investment securities held                                                 
   to maturity, net:
    Taxable                              
     (Market value $88,319,                                                  
     $89,804, and $76,592                                                    
     respectively)                       87,770         89,249         76,595 
    Exempt from Federal                
     income tax
      (Market value $6,617,                                                   
      $5,556 and $5,444                                                       
      respectively)                       6,620          5,569          5,447
  Loans, net                            168,279        141,647        133,632
  ...Less allowance for loan losses       2,019          1,838          1,704
  Net loans                             166,260        139,809        131,928
  Premises and equipment, net             3,650          3,428          3,189
  Accrued interest receivable             2,149          2,009          1,779
  Other assets                            5,467          5,629          5,159
                                                                             
  TOTAL ASSETS                         $310,399       $283,587       $257,551
                                                                             
LIABILITIES AND STOCKHOLDERS' EQUITY:
                                                                             
LIABILITIES                                                                  
  Deposits:                                                                  
    Non-interest bearing                 55,139         47,595         41,932
    Interest bearing                    232,477        215,561        197,052
  Total deposits                        287,616        263,156        238,984
  Accrued interest payable                  463            426            325
  Accrued expenses and                                                       
    other liabilities                     1,131          1,116            895
  TOTAL LIABILITIES                     289,210        264,698        240,204
                                                                             
STOCKHOLDERS' EQUITY                                                         
                                                                             
  Common stock, par value                                                    
  $.01; 5,000,000 shares authorized; 
  4,249,518; 3,308,624 and 3,249,737 
  shares issued and outstanding at                                              
  June 30, 1998, December 31, 1997 
  and June 30, 1997, respectively            42             33             32
  Paid in capital                        16,304         15,071         14,253
  Retained earnings                       4,824          3,785          3,062
  Accumulated Other                         
   Comprehensive Income                      19              -              -
  TOTAL STOCKHOLDERS' EQUITY             21,189         18,889         17,347
                                                                             
  TOTAL LIABILITIES AND                
   STOCKHOLDERS' EQUITY                $310,399       $283,587       $257,551
</TABLE>                                                                        
                                                                             
See accompanying notes to Consolidated Financial Statements
                                                                             
                                                                    
                                                                               
Prestige Financial Corp. and Subsidiary
<TABLE>
Consolidated Statements of Income (Unaudited)
(Dollars in thousands, except per share data)
                                                                               
<CAPTION>                                                                      
                                    Three Months               Six Months
                                    Ended June 30,             Ended June 30,
                                    1998         1997        1998        1997
<S>                             <C>          <C>         <C>         <C>        
Interest income:                                                                
  Loans                            $3,880       $3,476      $7,603      $6,742
  Federal funds sold                   75           96         192         210
  Investment Securities                                                         
Available for Sale:
    Taxable                            60            -          69          -
                        
  Investment Securities                                                  
   Held to Maturity:
    Taxable                         1,361        1,272       2,733       2,337
    Exempt from Federal 
     income tax                        52           50         102          93
  TOTAL INTEREST INCOME             5,428        4,894      10,699       9,382
                                                                                
Interest expense:                                                               
  Deposits                          2,557        2,200       5,081       4,269
  Federal funds purchased               1            -           1           -
 TOTAL INTEREST EXPENSE             2,558        2,200       5,082       4,269
                                                                                
  Net interest income               2,870        2,694       5,617       5,113
                                                                                
Provision for loan losses             250          233         363         323
  NET INTEREST INCOME AFTER                                                     
   PROVISION FOR LOAN LOSSES        2,620        2,461       5,254       4,790
                                                                                
Non-interest income:                                                            
  Service charges on 
   deposit accounts                   125           95         235         181
  Gain on sale of loans               449          526         865         964
  Increase in cash surrender                                                   
   value of corporate owned   
   life insurance                      86           45         167          60
  Other income                        124           19         227          38
  TOTAL NON-INTEREST INCOME           784          685       1,494       1,243
                                                                                
Non-interest expense:                                                           
  Salaries and employee 
   benefits                         1,100          936       2,187       1,853
  Net occupancy expense               473          477         919         831
  Data processing                     141           92         234         181
  Advertising/business 
   development                         56           94          95         165
  Directors fees                       95           90         188         146
  Other expenses                      356          356         750         657
  TOTAL NON-INTEREST EXPENSE        2,221        2,045       4,373       3,833
                                                                                
Income before provision for       
 income taxes                       1,183        1,101       2,375       2,200
Provision for income taxes            361          394         725         792
NET INCOME                           $822         $707      $1,650      $1,408
Net income per common share:                                                    
  Basic                             $0.20        $0.18       $0.39       $0.35
  Diluted                           $0.18        $0.16       $0.36       $0.33
                                                                                
Weighted average shares      
outstanding - basic             4,207,049    4,039,340   4,178,833   4,020,453
                                                                                
Weighted average shares             
outstanding - diluted           4,537,242    4,341,890   4,531,362   4,301,065
                                                                                
</TABLE>                                                                       
See accompanying notes to Consolidated Financial Statements
                                                                                
                                                                                
Prestige Financial Corp. and Subsidiary
<TABLE>
Consolidated Statements of Changes in Stockholders' Equity
Six Months Ended June 30, 1998 and 1997 (Unaudited)
(Dollars in thousands)
                                                                               
<CAPTION>                                                                      
                     
                          Number of                               Accumulated Other    Total
                           Common     Common   Paid-In   Retained   Comprehensive   Stockholders'
                           Shares     Stock    Capital   Earnings      Income          Equity
<S>                       <C>           <C>   <C>          <C>           <C>          <C> 
Balance, December 31,       
 1996                     2,661,331     $27    $13,581     $2,102         -           $15,710
                                                                               
  Exercise of warrants        1,200       -         12          -         -                12
                                                                               
  Common stock grants         9,348       -         59          -         -                59
                                                                               
  Dividend reinvestment                                                        
   and common stock
   purchase plan             36,786       -        558          -          -              558
                                                                               
  Common stock issued         
   under 401(k) plan          2,849       -         43          -          -               43
                                                                              
  Six-for-five common         
   stock split              538,223       5          -         (5)         -                -                      
                                                                               
  Common stock cash                 
   dividend                       -       -          -       (443)         -             (443)

 Net income                       -       -          -      1,408          -            1,408
                                                                             
Balance, June 30, 1997    3,249,737      32     14,253      3,062          -           17,347
                                                                               
                                                                               
Balance, December 31,     
 1997                     3,308,624      33     15,071      3,785          -           18,889
                                                                               
  Exercise of options        10,973       -         81          -          -               81
                                                                               
  Common stock grants        11,216       -         59          -          -               59
                                                                               
  Dividend reinvestment                                                        
   and common stock
   purchase plan             73,471       1     1,025           -          -            1,026
                                                                               
  Common stock issued         
   under 401(k) plan          4,334       -        68           -          -               68
                                                                               
  Five-for-four common     
   stock split              840,900       8         -          (8)         -                -     
                                                                             
  Common stock cash     
   dividend                       -       -         -        (603)         -             (603)
 
                                                                              
  Unrealized Gain on                                                           
   Investment Securities 
   Available for Sale             -       -         -           -         19               19

                                                                         
  Net income                      -       -         -       1,650          -            1,650
                                                                               
Balance, June 30, 1998    4,249,518     $42   $16,304      $4,824        $19          $21,189

</TABLE>
See accompanying notes to Consolidated Financial Statements                    


Prestige Financial Corp. and Subsidiary                                

<TABLE>
Consolidated Statements of Cash Flow
Six Months Ended June 30, 1998 and 1997 (Unaudited)
(Dollars in thousands)
                                                                       
<CAPTION>                                                                       
                                                        Six Months
                                                       Ended June 30,
                                                       1998        1997

<S>                                                 <C>         <C>             
Cash flows from operating activities:                                  
   Net income                                        $1,650      $1,408
   Adjustments to reconcile net income to net                          
    cash used in operating activities:
      Provision for loan losses                         363         323
      Depreciation and amortization                     263         223
      Amortization / accretion of investment        
       securities premiums and discounts, net           440         265
      Amortization of organizational costs                7           8
      Increase in accrued interest receivable          (140)       (241)
      Decrease (increase) in other assets               155      (3,957)
      Gain on sale of loans                            (865)       (964)
      Proceeds from sale of loans held for sale      21,921      21,307
      Net increase in loans held for sale           (13,862)    (20,520)
   Increase in accrued interest payable                  37          17
   Increase (decrease) in accrued expenses and          
    other liabilities                                     3          (8)
   Increase (decrease) in deferred loan fees and        
    unearned discounts                                  110        (106) 
   Common stock grants                                   59          59
   NET CASH PROVIDED BY (USED IN) OPERATING        
    OPERATING ACTIVITIES                             10,141      (2,186)
                                                                       
Cash flows from investing activities:                                  
   Proceeds from maturities of investment          
    securities                                       30,492      12,775  
   Principal paydowns on mortgage-backed              
    securities                                        8,069       3,257
   Purchases of investment and mortgage-backed      
    securities                                      (46,654)    (29,465)      
   Net increase in loans                            (26,924)    (10,282)
   Capital expenditures                                (485)       (922)
   NET CASH USED IN INVESTING ACTIVITIES            (35,502)    (24,637)
    
Cash flows from financing activities:                                  
   Net increase in demand deposits, MMA, NOW      
    and savings accounts                             22,297      24,426
   Net increase in certificates of deposit            1,663       1,962
   Proceeds from issuance of common stock, net        1,175         613
   Dividends paid                                      (603)       (443)
  NET CASH PROVIDED BY FINANCING ACTIVITIES          25,032      26,558
                                                                       
   Decrease in cash and cash equivalents               (329)       (265)
                                                                       
Cash and cash equivalents at begining of year        21,610      18,529
Cash and cash equivalents at end of period          $21,281     $18,264
Supplemental disclosure of cash flow information-                      
   Cash paid during the year for:                                      
      Interest                                       $5,045      $4,252
      Income taxes                                      561       1,096
                                                                       
                                                                       
</TABLE>                                                                       
See accompanying notes to Consolidated Financial Statements
                                                                       
                                                                       
                                                                       
                                                                       

Prestige Financial Corp. and Subsidiaries
Notes to Consolidated Financial Statements (Unaudited)

1.   Principles of consolidation

Prestige Financial Corp. (the "Corporation") is a one bank holding  company
which  was  organized as a corporation under New Jersey  law  in  February,
1993.  On  July 31, 1993, Prestige State Bank (the "Bank"), a  New  Jersey-
chartered  commercial bank, consummated its reorganization into  a  holding
company structure pursuant to a Plan of Acquisition whereby the Bank became
a  wholly-owned  subsidiary  of the Corporation.   The  reorganization  was
accounted  for  under  the pooling of interests method  of  accounting  for
financial reporting purposes.

The  Bank's  application and certificate of incorporation were accepted  by
the  New  Jersey  Banking Commissioner on March 13,  1989.   The  Bank  was
granted a charter by the Commissioner on September 2, 1989 and received its
Certificate  of Authority and commenced operations on March 12,  1990.  The
Bank is not a member of the Federal Reserve and has its deposits insured by
the Federal Deposit Insurance Corporation.

PSB Investment Management, Inc., a wholly-owned subsidiary of the Bank, was
organized  as  a  corporation  under New Jersey  law  in  July,  1996.  PSB
Investment Management, Inc. manages a portfolio of investments for its  own
account.   The Bank has no other subsidiaries.

PFC Financial Services, Inc., a wholly-owned subsidiary of the Corporation,
was  organized as a corporation under New Jersey law in December 1997.  PFC
Financial  Services,  Inc. provides customers with financial  planning  and
access  to non-deposit investment products such as mutual funds,  debt  and
equity  securities,  fixed and variable annuities, etc.  through  Financial
Network Investment Corporation, a licensed broker/dealer, insurance  agency
and  registered investment advisor.  PFC Financial Services, Inc. commenced
operations in January, 1998.

The  accompanying unaudited consolidated financial statements  include  the
accounts of Prestige Financial Corp. and its subsidiaries.  All significant
intercompany   accounts   and  transactions   have   been   eliminated   in
consolidation.


2.   Basis of presentation

The  accompanying  unaudited financial statements  have  been  prepared  in
accordance  with  generally  accepted  accounting  principles  for  interim
financial  information.   Accordingly,  they do  not  include  all  of  the
information  and  footnotes  required  by  generally  accepted   accounting
principles   for  complete  financial  statements.   In  the   opinion   of
management,  all  adjustments  (consisting of  normal  recurring  accruals)
considered  necessary  for a fair presentation of the financial  statements
have  been included.  Operating results for the three months and six months
ended June 30, 1998 are not necessarily indicative of the results that  may
be expected for the year ended December 31, 1998.


3.   Stockholders' Equity

On  May  21, 1998 the Board of Directors approved an eight cent  per  share
cash dividend on common stock, paid June 30, 1998 to shareholders of record
at June 19, 1998.

On  February  23, 1998 the Board of Directors approved an  eight  cent  per
share cash dividend on common stock, paid March 31, 1998 to shareholders of
record at March 20, 1998.  Also on February 23, 1998 the Board of Directors
approved  a  five-for-four  stock split,  distributed  April  17,  1998  to
shareholders of record at April 8, 1998.


4. Net Income Per Common Share

Basic  net income per common share is calculated by dividing net income  by
weighted  average shares outstanding.  Diluted net income per common  share
is calculated by dividing net income by weighted average shares outstanding
as  adjusted for the assumed exercise of potential common stock, using  the
treasury  stock method. Potential common stock resulting from stock  option
agreements  totaled 330,193 shares and 302,550 shares for the three  months
ended  June  30,  1998  and  1997, respectively.   Potential  common  stock
resulting  from stock option agreements totaled 352,529 shares and  280,612
shares for the six months ended June 30, 1998 and 1997, respectively.   All
weighted  average shares outstanding reflect the five-for-four stock  split
distributed  April  17, 1998 and the six-for-five stock  split  distributed
April 18, 1997.


5.   Recent Accounting Pronouncements

Effective  January  1,  1998, the Corporation  adopted  the  provisions  of
Statement  of  Financial Accounting Standards (SFAS)  No.  130,  "Reporting
Comprehensive  Income."  SFAS No. 130 establishes standards  for  reporting
and  display  of comprehensive income and its components in a full  set  of
general  purpose  financial statements.  Under SFAS No. 130,  comprehensive
income  consists  of  net  income and other  comprehensive  income.   Other
comprehensive income includes items previously recorded directly in equity,
such  as  unrealized  gains  or losses on securities  available  for  sale.
Comparative financial statements provided for earlier periods are  required
to  be  reclassified to reflect application of the provisions of  SFAS  No.
130.

SFAS  No. 130 requires total comprehensive income and its components to  be
displayed  on  the  face  of  a financial statement  for  annual  financial
statements.   For interim financial statements, SFAS No. 130 requires  only
total comprehensive income to be reported and allows such disclosure to  be
presented in the notes to the interim financial statements.

For   the  three  month  periods  ended  June  30,  1998  and  1997   total
comprehensive   income  amounted  to  $844  Thousand  and  $707   Thousand,
respectively.

For  the six month periods ended June 30, 1998 and 1997 total comprehensive
income amounted to $1.669 Million and $1.408 Million, respectively.


In  June 1997, the Financial Accounting Standards Board (FASB) issued  SFAS
No.   131,  "Disclosures  About  Segments  of  an  Enterprise  and  Related
Information."    SFAS   No.  131  establishes  standards   and   disclosure
requirements  for  the  way  companies report information  about  operating
segments,  including related product information.  Operating  segments  are
defined  based  upon  the  way  management organizes  segments  for  making
operations  decisions  and  evaluating performance.   Information  such  as
segment  net  earnings, revenues, expense items and certain  balance  sheet
amounts  are required to be presented.  These amounts are to be  reconciled
to  the  Corporation's combined financial information.   SFAS  No.  131  is
effective  for financial statements issued for annual periods ending  after
December 15, 1998 and interim periods beginning in 1999.

In  February  1998,  the FASB issued SFAS No. 132, "Employers'  Disclosures
About   Pensions  and  Other  Postretirement  Benefits."   This   Statement
standardizes   the   disclosure  requirements   for   pension   and   other
postretirement  benefits  by  requiring additional  information  that  will
facilitate financial analysis, and eliminating certain disclosures that are
considered  no  longer  useful.   SFAS No. 132  supersedes  the  disclosure
requirements in SFAS Nos. 87, 88 and 106.  This Statement is effective  for
fiscal years beginning after December 15, 1997 and will be adopted December
31, 1998.

In  June  1998,  the FASB issued SFAS No. 133, "Accounting  for  Derivative
Instruments and Hedging Activities."  This Statement establishes accounting
and  reporting  standards  for  derivative  instruments,  and  for  hedging
activities.   SFAS No. 133 supersedes the disclosure requirements  in  SFAS
Nos.  80, 105, and 119.  This Statement is effective for periods after June
15,  1999.  The adoption of SFAS No. 133 is not expected to have a material
impact  on  the  financial  position  or  results  of  operations  of   the
Corporation.

Prestige Financial Corp. and Subsidiary
Item  2.   Management's Discussion and Analysis of Financial Condition  and
Results of Operations.

                            Financial Condition

At June 30, 1998, total assets had reached $310.4 Million which was a $26.8
Million, or 9.4%, increase as compared to the December 31, 1997 balance  of
$283.6  Million; and a $52.8 Million, or 20.5%, increase when  compared  to
the  June  30,  1997  balance of $257.6 Million.  This  growth  was  funded
primarily  from  deposits (mainly "core" demand and  time  accounts)  which
increased by $24.4 Million, or 9.3%, to $287.6 Million at June 30, 1998  as
compared  to $263.2 Million at December 31, 1997; and by $48.6 Million,  or
20.3%,  when compared to the June 30, 1997 balance of $239.0 Million.   The
June 1998 opening of the Corporation's eighth office, in a bank building on
Main  Street  in Somerville, NJ that is listed on the National Register  of
Historic Places, contributed to this growth as did the opening of a  branch
in  the  western portion of Clinton Township in August 1997 and the opening
of  free standing and supermarket branches located in the "Prestige  Plaza"
shopping center in Raritan Township in May of 1997.

Total  Stockholders' Equity stood at $21.2 Million as of June 30, 1998  and
was  $2.3 Million, or 12.2%, higher than the year-end 1997 balance of $18.9
Million; and $3.8 Million, or 22.0%, higher than the June 30, 1997  balance
of $17.3 Million.  These increases were primarily attributable to increased
earnings,  and  dividends reinvested and optional cash  purchases  made  by
shareholders in accordance with the Corporation's Dividend Reinvestment and
Common  Stock Purchase Plan (the Plan), partially offset by cash  dividends
paid. Under the provisions of the Plan, shareholders may reinvest dividends
free  from  brokers' commissions and may make optional  cash  purchases  of
Corporation common stock to a maximum of $5 Thousand per quarter  at  a  5%
discount  from  market  price.  The increase in  stockholders'  equity  was
achieved  despite cash dividends paid totaling $603 Thousand in  the  first
six  months of 1998, up from $443 Thousand in the first six months of 1997.
The  Corporation has paid consecutive quarterly cash dividends since  March
31,  1995  and last increased the dividend rate in March 1998 to  $.08  per
share from $.075 per share.

Within  the  asset composition, the above growth was primarily utilized  to
fund  increases in the loan and investment portfolios.  As of June 30, 1998
outstanding  loans, including loans held for sale, totaled  $177.4  Million
which  was $19.5 Million, or 12.3%, more than the December 31, 1997 balance
of  $157.9 Million; and $28.6 Million, or 19.2%, greater than the June  30,
1997  balance  of  $148.8 Million.  Loan growth occurred primarily  in  the
commercial  mortgage  and tax exempt municipal loan categories,  and  to  a
lesser degree in the indirect consumer and home equity portfolios.

Loans held for sale totaled $9.1 Million at June 30, 1998 vs. $16.3 Million
at  December 31, 1997 and $15.2 Million at June 30, 1997.  Loans  held  for
sale  are comprised primarily of SBA loans which provide attractive  yields
as  well  as  a  ready source of liquidity and potential  gains  on  sales.
Recognized  as the leading SBA lender in New Jersey in 1996 and  1995,  the
Bank  carries the designation of "Preferred Lender" in New York as well  as
New  Jersey,  where  it remains among the State's top  lenders.   Preferred
Lender  status enables the Bank to streamline the SBA loan application  and
approval process for qualified borrowers.

Investment  securities  at June 30, 1998 amounted  to  $102.5  Million,  an
increase  of  $7.7  Million, or 8.1% as compared to the December  31,  1997
balance  of  $94.8  Million; and higher by $20.5 Million,  or  25.0%,  when
compared  with  the  June 30, 1997 balance of $82.0 Million.   This  growth
resulted  primarily from the purchase of securities issued  by  the  United
States government and its agencies, including mortgage-backed securities.

At June 30, 1998, other assets totaled $5.5 Million versus the December 31,
1997  balance  of  $5.6  Million, and the June 30,  1997  balance  of  $5.2
Million.  Other assets consist primarily of investments in corporate  owned
life insurance.

At  June  30, 1998, the allowance for possible loan losses stood at  $2.019
Million  --$181  Thousand  more than the year-end  1997  figure  of  $1.838
Million  and  $315 Thousand more than the June 30, 1997 balance  of  $1.704
Million.   The  first  half 1998 change from year-end  1997  resulted  from
provisions  of  $363  Thousand and net charge-offs of  $182  Thousand.  The
allowance  as a percentage of total outstanding loans as of June  30,  1998
was  1.14%  as compared to 1.16% as of December 31, 1997, and 1.15%  as  of
June 30, 1997.

Non-performing loans consist of loans on which the accrual of interest  has
been  discontinued, or loans on which interest is still being  accrued  but
that are contractually past due 90 days or more as to interest or principal
payments.   Non-performing  loans totaled $1.4 Million  at  June  30,  1998
compared  with $1.1 Million at December 31, 1997 and $1.3 Million  at  June
30,  1997.   Non-accrual loans (also classified as impaired loans)  totaled
$862 Thousand (.49% of total loans) as of June 30, 1998 as compared to $874
Thousand  (.54% of total loans) as of December 31, 1997, and $791  Thousand
(.53%  of total loans) as of June 30, 1997.  Of the $862 Thousand  in  non-
accrual  loans at June 30, 1998, $196 Thousand is fully guaranteed  by  the
SBA.

Considering the information in the previous two paragraphs as well as other
relevant factors, management believes that the allowance for loan losses is
adequate.   While  management uses available information to  determine  the
adequacy of the allowance, future additions may occur based upon growth  in
the  loan portfolio or changes in loan quality resulting from circumstances
beyond the Corporation's control such as changes in economic conditions  in
the  region  in  which  the Corporation conducts  business.   In  addition,
various  regulatory  agencies, as an integral  part  of  their  examination
process,  periodically review the Bank's allowance for loan  losses.   Such
agencies may require the Bank to recognize additions to the allowance based
on  their  judgments of information available to them at the time of  their
examination.

Capital Adequacy.

The  Federal Reserve Board (FRB) in the case of bank holding companies such
as  the Corporation and the Federal Deposit Insurance Corporation (FDIC) in
the  case  of state banks such as the Bank have adopted risk-based  capital
guidelines which require a minimum ratio of 8% of total risk-based  capital
to  assets, as defined in the guidelines.  At least one half of  the  total
capital,  or  4%,  is  to  be  comprised of common  equity  and  qualifying
perpetual preferred stock, less deductible intangibles (Tier 1 capital).

Risk-based capital ratios are expressed as percentages of capital to  "risk
adjusted  assets" and therefore relate capital to the risk factors inherent
within  a  company's asset base, including off-balance sheet risk exposure.
Various  weightings are assigned to different asset categories as  well  as
off-balance  sheet  exposure depending upon the risk associated  with  each
category.   In  general, less capital is required for a  less  risky  asset
composition.

At June 30, 1998, the Corporation's and the Bank's core (Tier 1) risk-based
capital ratios were 10.33% and 9.24%, respectively, versus 10.78% and 9.85%
at December 31, 1997; and 11.10% and 10.25% at June 30, 1997.  These ratios
compare favorably to a minimum of 4% as required by the FRB and the FDIC.

At  June 30, 1998, the Corporation's and the Bank's total (Tier 1 plus Tier
2)  risk-based capital ratios were 11.32% and 10.24%, respectively,  versus
11.83%  and 10.91% at December 31, 1997; and 12.19% and 11.34% at June  30,
1997.   These ratios also compare favorably to a minimum of 8% as  required
by the FRB and the FDIC.

The  FRB  and the FDIC have supplemented the risk-based capital  guidelines
with  an additional capital ratio referred to as the leverage ratio or core
capital  ratio.  The regulations require financial institutions to maintain
a  minimum leverage ratio of 4% to 5%, depending upon the condition of  the
institution.

At  June  30,  1998, the Corporation's and the Bank's leverage ratios  were
7.18% and 6.42%, respectively, versus 6.75% and 6.26% at December 31, 1997;
and  7.01%  and  6.49%  at  June  30, 1997.  Again,  these  ratios  compare
favorably with existing guidelines established by the FRB and the FDIC.

The  foregoing  capital  ratios are based in part on specific  quantitative
measures  of  assets, liabilities and certain off-balance  sheet  items  as
calculated  under  regulatory accounting practices.   Capital  amounts  and
classifications  are  subject to qualitative judgments  by  the  regulatory
authorities about capital components, risk weightings and other factors.
Management believes that, as of June 30, 1998, the Corporation and the Bank
meet all capital adequacy requirements to which they are subject.  Further,
the  most  recent  FDIC notification characterized  the  Bank  as  a  well-
capitalized  institution  under the prompt corrective  action  regulations.
There  have  been  no  conditions or events since  that  notification  that
management believes have changed the Bank's capital classification.

It  should  be  noted  that  additional capital  raised  via  the  Dividend
Reinvestment  and  Common  Stock Purchase  Plan  provides  the  ability  to
downstream  capital from Prestige Financial Corp. to the  Bank  should  the
Bank's capital ratios require it.

Liquidity.

The  liquidity position of the Corporation is dependent upon the successful
management  of its assets and liabilities so as to meet the needs  of  both
deposit  and  credit  customers.   Liquidity  needs  arise  principally  to
accommodate  possible deposit outflows and to meet customers' requests  for
loans. Such needs can be satisfied by maturing loans and investments, short
term liquid assets, and the ability to raise short-term funds from external
sources.

So  far,  virtually all funding needs have been met via the acquisition  of
deposits,  and  not through other sources such as borrowings or  securities
sold  under  repurchase agreements.  In addition, the total of  all  liquid
assets  (e.g. Federal funds sold, short term investments, assets  available
for  sale)  as measured against what may be considered volatile liabilities
(i.e.  short  term  $100,000  certificates of deposit)  produced  liquidity
ratios  of  428% for June 30, 1998, versus 390% for December 31, 1997,  and
versus  456% for June 30, 1997.  All of these are considered by  management
to be satisfactory.


                           Results of Operations

Net  income  for  the first six months of 1998 amounted to  $1.650  Million
compared  to  $1.408 Million for the same period in 1997.  Related  diluted
earnings-per-share data were: $.36 per share for the first  six  months  of
1998  versus  $.33 per share for the same period in 1997.   The  annualized
return  on  average assets was 1.14% and 1.17% for the first six months  of
1998 and 1997, respectively. The annualized return on average shareholders'
equity  was  16.54% and 17.05% for the first six months of 1998  and  1997,
respectively.

Net  income  for the second quarter ended June 30, 1998 was  $822  Thousand
compared  to  $707 Thousand for the same period in 1997.   Related  diluted
earnings  per  share were: $.18 per share for the second  quarter  of  1998
versus  $.16 per share for the same period in 1997.  The annualized  return
on  average assets was 1.11% and 1.14% for the second quarter of  1998  and
1997,  respectively.  The annualized return on average shareholders' equity
was   16.00%  and  16.68%  for  the  second  quarter  of  1998  and   1997,
respectively.


Net Interest Income.

The  $504  Thousand, or 9.9%, increase in net interest income reflected  in
the  first  six months of 1998 (at $5.617 Million) over the same period  in
1997  (at $5.113 Million) was attributable to an increase in earning  asset
volume.  The  net interest margin for the six months ended  June  30,  1998
declined to 4.24% from 4.51%, primarily as a result of declines in  earning
asset yields.

The  $176  Thousand, or 6.5%, increase in net interest income reflected  in
the second quarter of 1998 (at $2.870 Million) over the same period in 1997
(at  $2.694  Million) was attributable to the same factors as discussed  in
the above comparisons of the first six months of 1998 and 1997.


Noninterest Income.

For the first six months of 1998 noninterest income increased $251 Thousand
or  20.2% to $1.494 Million, up from $1.243 Million for the same period  in
1997.

The Corporation received data processing credits totalling $120 Thousand in
the  first  six  months of 1998 included in other income  as  a  result  of
participation  in  software  development and testing  with  a  third  party
vendor. No such credits were received during the six months ended June  30,
1997.,

Income  resulting from increases in the cash surrender value  of  corporate
owned  life  insurance was $107 Thousand greater for the six  months  ended
June 30, 1998 than for the same period a year ago.  The underlying policies
were purchased in February 1997.

Also  within  other  income,  fees generated by  a  new  retail  investment
subsidiary, PFC Financial Services, Inc., totaled $59 Thousand for the  six
months ended June 30, 1998.  PFC Financial Services commenced operations in
January, 1998.

Service charges on deposit accounts contributed another $54 Thousand to the
increase  in  noninterest income for the six months  ended  June  30,  1998
compared  to  the six months ended June 30, 1997 primarily as a  result  of
increased volume of business accounts and related service offerings.

The above increases in noninterest income were offset by a decline in gains
from  sales of loans which amounted to $865 Thousand during the  first  six
months of 1998 versus $964 Thousand in the first six months of 1997.   This
decrease is attributable to reductions in average premiums on sold loans.

For  the  second quarter of 1998, noninterest income increased $99 Thousand
or  14.5%  to $784 Thousand, up from $685 Thousand for the same  period  in
1997.   This increase was attributable to the same factors as discussed  in
the above comparisons of the first six months of 1998 and 1997.

Noninterest Expense.

For  the  first six months of 1998 as compared to the same period in  1997,
total  noninterest expense increased by $540 Thousand, or 14.1%, to  $4.373
Million from $3.833 Million.

Salaries and benefits accounted for $334 Thousand of the above increase due
to  the  January  1 effective date for all pay increases, the  addition  of
personnel  to staff the Corporation's larger branch network and  service  a
growing  customer  base,  and  the adoption  of  a  supplemental  executive
retirement plan in February 1997.

Occupancy related expenses increased $88 Thousand for the first six  months
of  1998  versus  the  same  period in 1997  due  to  the  opening  of  the
Corporation's eighth office, on Main Street in Somerville in June 1998, the
opening  of a branch in the western portion of Clinton Township  in  August
1997  and the opening of free standing and supermarket branches located  in
the "Prestige Plaza" shopping center in Raritan Township in May of 1997.

Data  Processing costs contributed another $53 Thousand to the increase  in
noninterest expense, primarily as a result of increased volume.

Directors  compensation grew by $42 Thousand for the six months ended  June
30,  1998 compared to the six months ended June 30, 1997 as a result of the
adoption  of  a non-tax qualified retirement plan for outside directors  in
February 1997.

Other expenses grew by $93 Thousand for the six months ended June 30,  1998
compared  to  the six months ended June 30, 1997 primarily as a  result  of
volume  related  increases in telephone and postage costs,  ATM  fees,  and
lending expenses.

Offsetting these increases in noninterest expense, advertising and business
development costs decreased by $70 Thousand for the six months  ended  June
30, 1998 versus the same period in 1997 as branch locations opened in prior
years mature and require somewhat less intensive marketing efforts.

For the second quarter of 1998 as opposed to the same period in 1997, total
noninterest expenses rose by $176 Thousand, or 8.6%, to $2.221 Million from
2.045  Million.   The  increases in noninterest expense  reflected  in  the
second quarter of 1998 over the same period in 1997 are attributable to the
same  factors as discussed in the above comparisons of the first six months
of 1998 and 1997.

As  some  indication of the Corporation's control over noninterest  expense
(though combining it with a measure of the Corporation's ability to produce
noninterest income), the "efficiency ratio" (noninterest expense divided by
the  sum  of taxable equivalent net interest income and noninterest income)
was  60% for the first six months of 1998 vs. 59% for the first six  months
of  1997;  and was 59% for the second quarter 1998 vs. 60% for  the  second
quarter  1997.  More strictly directed at noninterest expense control,  the
"overhead  ratio" (annualized noninterest expense over average  assets  for
the  period) improved to 3.03% from 3.20% for the first six months of  1998
vs.  the  first six months of 1997; and to 3.14% from 3.31% for the  second
quarter 1998 vs. the second quarter 1997.


Provisions for Loan Losses.

For  the  first six months of 1998 as compared to the first six  months  of
1997,  the  provision for loan losses increased by $40  Thousand.  For  the
second  quarter  of  1998 as compared to the second quarter  of  1997,  the
provision for loan losses increased by $17 Thousand.  Provisions  are  made
as  necessary to maintain the allowance for loan losses at targeted  levels
as  measured  against total loans and/or past due accounts.   As  discussed
previously,  the Corporation's non-accrual loans at June 30, 1998  amounted
to just .49% of total loans.

Income Tax Expense.

Provisions for income tax totaled $725 Thousand and $361 Thousand  for  the
six  and  three  months ended June 30, 1998, respectively, down  from  $792
Thousand  and  $394 Thousand for the six and three months  ended  June  30,
1997,  respectively. The Corporation's effective tax rate declined to 30.5%
for  the  six  months ended June 30, 1998 compared with 36.0% for  the  six
months ended June 30, 1997.  This decrease was primarily attributable to an
increase  in  tax exempt income associated with municipal  lending  and  an
investment  in  corporate owned life insurance; and the operations  of  PSB
Investment  Management,  Inc.  The earnings of PSB  Investment  Management,
Inc. are taxed by the State of New Jersey at a rate of 2.25% as opposed  to
the  9%  state  income tax rate to which the Bank and the  Corporation  are
subject.


Item 3. Quantitative and Qualitative Disclosures About Market Risk

There  have  been  no  material changes to information  required  regarding
quantitative and qualitative disclosures about market risk from the end  of
the  preceding  fiscal year to the date of the most recent interim  balance
sheet (June 30, 1998.)

Part II   Other Information

Item 4.   Submission of Matters to a Vote of Security Holders

           On  April  21,  1998, Prestige Financial Corp. held  its  Annual
Meeting  of  Shareholders.   Matters voted  on  and  the  results  of  such
voting are as follows:

Election of Directors
Roland  D.  Boehm,  Sr.; Louis R. DeFalco;  Arnold  F.  Horvath;
Robert J. Jablonski; Gerald A. Lustig; James W. MacDonald; and
Arthur Stryker, Jr. were elected to serve as Directors of
Prestige Financial Corp. until the 1999 Annual Meeting.

Amendment to the 1994 Stock Option Plan for Senior Management
An  amendment to increase by 43,750 (to 173,875) the  number  of
shares   which   may  be  optioned  under  the  plan  was   approved   with
1,939,417 votes cast in favor; 140,258 votes cast against; 80,298 votes 
abstained; and 448,918 non-votes.

Amendment to the 1994 Stock Option Plan for Outside Directors
An  amendment to increase by 25,000 (to 157,000) the  number  of
shares   which   may  be  optioned  under  the  plan  was   approved   with
1,900,243 votes cast in favor; 220,097 votes cast against; 39,933 votes 
abstained; and 448,618 non-votes.

Ratification of Independent Accountants
The  selection  of  KPMG Peat Marwick LLP as  the  Corporation's
independent accountants for 1998 was ratified with 2,597,779
votes  cast in favor; 3,826 votes cast against; and 7,286  votes
abstained.





Item 6.   Exhibits and reports on Form 8-K


(a)(2)     Plan  of  Acquisition Between Prestige State Bank  and  Prestige
Financial Corp. (1)

(a)(3.1)  Certificate of Incorporatiuon of the Registrant. (1)

(a)(3.2)  Bylaws of the Registrant. (1)

(a)(10)    There were no material contracts entered into during the quarter
ended June 30, 1998.

(a)(11)   Statement on Computation of per-share earnings

          Please refer to footnote four on page eight of this Form 10-Q.

(a)(27)   Financial Data Schedule




(b)       No  reports on Form 8-K were filed during the quarter ended
          June 30, 1998.







(1)   Previously filed with the Corporation's Form S-4, File No.  33-59752,
and  incorporated  in  the  Corporation's  1997  Report  on  Form  10-K  by
reference.


Prestige Financial Corp.


Signatures


Pursuant  to the requirements of the Securities Exchange Act of  1934,  the
Registrant  has duly caused this report to be signed on its behalf  by  the
undersigned, thereunto duly authorized.



                                   Prestige Financial Corp.
                                        (Registrant)



                            By:    /s/ Robert J. Jablonski
                                   Robert J. Jablonski
                                   Chief Executive Officer and
                                   Treasurer/Principal
                                   Financial Officer

Date: August 10, 1998



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