IMAGINON INC /DE/
10QSB, 1999-11-15
PREPACKAGED SOFTWARE
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                                   FORM 10-QSB


             [ X ] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

                For the quarterly period ended September 30, 1999

                                       OR

              [ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
                          OF THE SECURITIES ACT OF 1934

                   For the transition period from_____to_____

                         Commission File Number 0-25114

                                 IMAGINON, INC.
             (Exact name of registrant as specified in its charter)

Delaware                                                              84-1217733
- ----------------------------                                 -------------------
(State or other jurisdiction                                       (IRS Employer
of incorporation)                                            Identification No.)

               1313 Laurel Street, Suite 1, San Carlos, CA 94070
               --------------------------------------------------
               (Address of principal executive offices)(Zip Code)

                                 (650) 596-9300
              ----------------------------------------------------
              (Registrant's telephone number, including area code)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15(d) of the Securities Exchange Act of 1934 during the past 12 months (or
for such shorter  period that the registrant was required to file such report(s)
and (2) has been subject to such filing  requirements  for the past 90 days.
YES[X] NO[ ]

State the number of shares outstanding of each of the issuer's classes of common
stock, as of the latest  practicable date:  41,281,967 common shares,  par value
$.01 per share, outstanding at November 12, 1999.

Transitional Small Business Disclosure Format YES[ ] NO[X]

                   Page 1 of 26 total pages on this document.
<PAGE>

                                 IMAGINON, INC.
                                AND SUBSIDIARIES


PART I.               FINANCIAL INFORMATION

PART II.              OTHER INFORMATION





                                        2
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                           CONSOLIDATED BALANCE SHEET

                               SEPTEMBER 30, 1999
                                   (UNAUDITED)

                                     ASSETS


Current assets:
     Cash ......................................................   $ 3,365,483
     Accounts receivable, less allowance for
      doubtful accounts of $6,000 ..............................       129,847
     Inventory .................................................        43,851
     Prepaid expenses and other ................................       100,229
                                                                   -----------
           Total current assets ................................     3,639,410
                                                                   -----------
Furniture and equipment, net of accumulated
 depreciation of $128,765 ......................................       159,276
                                                                   -----------
Other assets, net of accumulated
 amortization of $394,093:
     Goodwill ..................................................     2,227,957
     Trademark and license costs ...............................        77,085
     Other .....................................................        12,471
                                                                   -----------
                                                                     2,317,513
                                                                   -----------
                                                                   $ 6,116,199
                                                                   ===========

                      LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
     Accounts payable ..........................................   $   115,608
     Accrued expenses ..........................................       469,499
     Other payable .............................................       200,000
                                                                   -----------
               Total liabilities (all current) .................       785,107
                                                                   -----------

Shareholders' equity (Note 5):
     Preferred stock, $0.01 par value, authorized
       5,000,000 shares Series F convertible preferred
       stock, 4,000 shares issued and outstanding ..............     3,684,610
     Common stock, $0.01 par value; authorized
       50,000,000 shares; issued 41,205,887 ....................       412,060
     Warrants ..................................................        84,736
     Capital in excess of par ..................................     9,085,396
     Deficit accumulated during the development stage ..........    (7,935,710)
                                                                   -----------
           Total shareholders' equity ..........................     5,331,092
                                                                   -----------
                                                                   $ 6,116,199
                                                                   ===========

                 See notes to consolidated financial statements.

                                        3
<PAGE>



                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                      CONSOLIDATED STATEMENTS OF OPERATIONS

                 THREE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

                                                     Three months ended
                                                        September 30,
                                                ----------------------------
                                                    1999            1998
                                                ------------    ------------

Revenues ....................................   $    168,721    $        148

Cost of revenues ............................         37,834
                                                ------------    ------------
Gross profit ................................        130,887             148
                                                ------------    ------------

Operating expenses:
       Research and development .............        206,906         179,809
       Selling expense ......................        719,999          39,538
       General and administrative expense ...        884,562         122,103
                                                ------------    ------------
                                                   1,811,467         341,450
                                                ------------    ------------
Loss from operations ........................     (1,680,580)       (341,302)
                                                ------------    ------------

Other expenses (income):
       Interest expense .....................                         22,621
       Interest income ......................        (48,755)            (14)
       Other ................................          1,196
                                                ------------    ------------
                                                     (47,559)         22,607
                                                ------------    ------------

Net loss ....................................     (1,633,021)       (363,909)

Amortization of discount on preferred stock .       (127,659)
                                                ------------    ------------

Net loss applicable to common shareholders ..   $ (1,760,680)   $   (363,909)
                                                ============    ============


Loss per share ..............................   $       (.04)   $       (.02)
                                                ============    ============

Weighted average number of shares outstanding     41,186,568      20,192,115
                                                ============    ============

                 See notes to consolidated financial statements.

                                        4
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                      CONSOLIDATED STATEMENTS OF OPERATIONS

                NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998 AND
                 CUMULATIVE PERIOD FROM MARCH 29, 1996 (DATE OF
                        INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                 Cumulative
                                                                                 period from
                                                      Nine months ended         March 29, 1996
                                                        September 30,        (date of inception)
                                                ----------------------------    to September
                                                    1999            1998          30, 1999
                                                ------------    ------------    ------------
<S>                                             <C>             <C>             <C>
Revenues ....................................   $    259,783    $        223    $    265,328

Cost of revenues ............................         98,539                          99,603
                                                ------------    ------------    ------------

Gross profit ................................        161,244             223         165,725
                                                ------------    ------------    ------------

Operating expenses:
       Research and development .............        818,581         711,293       2,621,871
       Selling expense ......................      2,076,463         306,782       2,726,398
       General and administrative expense ...      2,173,001         234,489       2,645,249
                                                ------------    ------------    ------------
                                                   5,068,045       1,252,564       7,993,518
                                                ------------    ------------    ------------

Loss from operations ........................     (4,906,801)     (1,252,341)     (7,827,793)
                                                ------------    ------------    ------------

Other expenses (income):
       Interest expense .....................         28,203          42,632         197,899
       Interest income ......................        (16,737)           (310)        (17,047)
       Other income .........................        (64,177)                        (72,935)
                                                ------------    ------------    ------------
                                                     (52,711)         42,322         107,917
                                                ------------    ------------    ------------

Net loss ....................................     (4,854,090)     (1,294,663)     (7,935,710)

Amortization of discount on preferred stock .     (1,209,929)                     (1,209,929)
                                                ------------    ------------    ------------

Net loss applicable to common shareholders ..   $ (6,064,019)   $ (1,294,663)   $ (9,145,639)
                                                ============    ============    ============


Loss per share ..............................   $       (.16)   $       (.06)   $       (.45)
                                                ============    ============    ============

Weighted average number of shares outstanding     37,786,268      20,581,152      20,391,632
                                                ============    ============    ============
</TABLE>

                 See notes to consolidated financial statements.

                                        5
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                           Series D, E and F
                                                                              convertible
                                               Common stock                 preferred stock
                                        ---------------------------   ---------------------------
                                           Shares         Amount         Shares         Amount
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of common stock
for services                               9,033,332   $     90,333

Net loss
                                        ------------   ------------   ------------   ------------
Balances, December 31, 1996                9,033,332         90,333

Issuance of common stock for
cash, net of issuance costs of
$49,686                                   10,073,067        100,731

Issuance of common stock to
employees in exchange for earned
bonuses at $0.15 per share                    67,750            678

Exercise of common stock
warrants for cash                            121,950          1,220

Exercise of common stock warrants
in exchange for note payable                 154,574          1,546

Issuance of warrants to purchase
shares of common stock, net

Net loss
                                        ------------   ------------   ------------   ------------
Balances, December 31, 1997               19,450,673        194,508

Issuance of common stock and
warrants for cash, net of
issuance cost of $348,438                  1,138,200         11,382

Issuance of common stock to
employees in exchange for earned
bonus                                        135,500          1,355

Issuance of common stock in
exchange for accounts payable                 23,742            237

Repurchase of common stock                  (542,000)        (5,420)
</TABLE>

                                        6
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                        Deficit
                                                                      accumulated
                                                         Capital      during the        Total
                                                        In excess     development    shareholders'
                                          Warrants        of par         stage          equity
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of common stock
for services                                           $    (87,000)                 $      3,333

Net loss                                                              $   (394,906)      (394,906)
                                        ------------   ------------   ------------   ------------

Balances, December 31, 1996                                 (87,000)      (394,906)      (391,573)

Issuance of common stock for cash,
net of issuance costs of $49,686                            601,833                       702,564

Issuance of common stock to
employees in exchange for earned
bonuses at $0.15 per share                                    3,072                         3,750

Exercise of common stock
warrants for cash                                             5,530                         6,750

Exercise of common stock warrants
in exchange for note payable                                  7,010                         8,556

Issuance of warrants to purchase
shares of common stock, net             $     72,158                                       72,158

Net loss                                                                  (946,512)      (946,512)
                                        ------------   ------------   ------------   ------------
Balances, December 31, 1997                   72,158        530,445     (1,341,418)      (544,307)

Issuance of common stock and
warrants for cash, net of
 issuance cost of $348,438                   313,353        165,180                       489,915

Issuance of common stock to
employees in exchange for earned
bonus                                                        61,145                        62,500

Issuance of common stock in
exchange for accounts payable                                10,714                        10,951

Repurchase of common stock                                 (119,580)                     (125,000)
</TABLE>

                                        7
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                           Series D, E and F
                                                                              convertible
                                               Common stock                 preferred stock
                                        ---------------------------   ---------------------------
                                           Shares         Amount         Shares         Amount
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of warrants to purchase
shares of common stock in connec-
tion  with the issuance of a
bridge financing

Issuance of options to a consultant

Net loss
                                        ------------   ------------   ------------   ------------
Balances, December 31, 1998               20,206,115   $    202,062

Exercise of 4,075,065 warrants
exercise prices between $.055
and $2.10                                  4,075,065         40,751

Shares issued in acquisition
(Note 5)                                  16,000,602        160,006          3,000   $  1,570,000

Issuance of 123,200 shares to
employees                                    123,200          1,232

Issuance of 260,000 shares of
common stock in connection with
acquisition (Note 3)                         260,000          2,600

Issuance of 88,540shares of
common stock in exchange for
cashless conversions of 119,060
warrants to purchase common
stock                                         88,540            885

Exercise of stock options                     27,000            270

Amortization of Series D and E
preferred stock                                                                         1,000,000

Issuance of 165,410 shares of
common stock in exchange for
490 shares of Series E
preferred stock                              165,410          1,654           (490)      (419,768)
</TABLE>

                                        8
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                        Deficit
                                                                      accumulated
                                                         Capital      during the        Total
                                                        In excess     development    shareholders'
                                          Warrants        of par         stage          equity
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of warrants to purchase
shares of common stock in connec-
tion with the issuance of a bridge
financing                                     12,398                                       12,398

Issuance of options to a consultant                           1,987                         1,987

Net loss                                                                (1,740,202)    (1,740,202)
                                        ------------   ------------   ------------   ------------
Balances, December 31, 1998                  397,909        649,891     (3,081,620)    (1,831,758)

Exercise of 4,075,065 warrants at
exercise prices between $.055 and
$2.10                                       (757,177)     4,562,527                     3,846,101

Shares issued in acquisition
(Note 2)                                     394,200      2,574,915                     4,699,121

Issuance of 123,200 shares to
employees                                     65,577        611,012                       677,821

Issuance of 260,000 shares of
common stock in connection with
acquisition (Note 3)                                      1,399,320                     1,401,920

Issuance of 88,540 shares of
common stock in exchange for
cashless conversion of 119,060
warrants to purchase common
stock                                                          (885)

Exercise of stock options                                     1,225                         1,495

Amortization of Series D and E
preferred stock                                          (1,000,000)

Issuance of 165,410 shares of
common stock in exchange for
490 shares of Series E
preferred stock                                             418,114
</TABLE>

                                        9
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                           Series D, E and F
                                                                              convertible
                                               Common stock                 preferred stock
                                        ---------------------------   ---------------------------
                                           Shares         Amount         Shares         Amount
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of 305,000 shares of
common stock in connection
with acquisition of Imagine Digital
Productions I, Inc.                          305,000          3,050

Issuance of 4,000 shares of
Series F preferred stock (Note 5)                                            4,000      3,474,681

Amortization of Series F preferred
stock (Note 5)                                                                            209,929

Redemption of Series D and E
preferred stock (Note 5)                                                    (2,510)    (2,150,232)

Redemption of 74,823 public
warrants at $.05 each

Repurchase of 45,045 shares
of previously issued common
stock                                        (45,045)          (450)

Proceeds received from Section
16c

Net loss for nine months ended
September 30, 1999
                                        ------------   ------------   ------------   ------------
Balances, September 30, 1999              41,205,887   $    412,060        4,000     $  3,684,610
                                        ============   ============   ============   ============
</TABLE>

                                       10
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                 CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                         CUMULATIVE FROM MARCH 29, 1996
                    (DATE OF INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                        Deficit
                                                                      accumulated
                                                         Capital      during the        Total
                                                        In excess     development    shareholders'
                                          Warrants        of par         stage          equity
                                        ------------   ------------   ------------   ------------
<S>                                     <C>            <C>            <C>            <C>
Issuance of 305,000 shares of
common stock in connection
with acquisition of Imagine Digital
Productions I, Inc.                                         664,290                       667,340

Issuance of 4,000 shares of
Series F preferred stock (Note 5)                           175,319                     3,650,000


Amortization of Series F preferred
stock (Note 5)                                             (209,929)

Redemption of Series D and E
preferred stock (Note 5)                                   (891,872)                   (3,042,104)

Redemption of 74,823 public
warrants at $.05 each                        (15,773)        12,031                        (3,742)

Repurchase of 45,045 shares
of previously issued common
stock                                                       (49,550)                      (50,000)

Proceeds received from Section
16c                                                         168,988                       168,988

Net loss for nine months ended
September 30, 1999                                                      (4,854,090)    (4,854,090)
                                        ------------   ------------   ------------   ------------
Balances, September 30, 1999            $     84,736   $  9,085,396   $ (7,935,710)  $  5,331,092
                                        ============   ============   ============   ============
</TABLE>

                                       11
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                      CONSOLIDATED STATEMENTS OF CASH FLOWS

                NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998 AND
                 CUMULATIVE PERIOD FROM MARCH 29, 1996 (DATE OF
                        INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                    Cumulative
                                                                                    period from
                                                         Nine months ended         March 29, 1996
                                                           September 30,        (date of inception)
                                                   ----------------------------    to September
                                                       1999            1998          30, 1999
                                                   ------------    ------------    ------------
<S>                                                <C>             <C>             <C>
Cash flows from operating activities:
     Net loss ...............................      $ (4,854,090)   $ (1,294,663)   $ (7,935,710)
                                                   ------------    ------------    ------------
     Adjustments to reconcile net loss to net
       cash used in operating activities:
       Depreciation and amortization ........           418,491          14,977         443,826
       Bad debt expense .....................             6,000                           6,000
       Interest expense for issuance of notes
         payable ............................                                            77,942
       Expense incurred upon issuance of common         677,821          62,500         760,342
       Changes in operating assets and
         liabilities, net of effects of
         business acquisition
         Accounts receivable ................          (127,257)                       (127,257)
         Inventories ........................           (35,183)                        (35,183)
         Prepaid expenses and other .........           (85,935)         (5,772)       (103,493)
         Accounts payable and accrued expenses           81,625          92,937         462,857
                                                   ------------    ------------    ------------
       Total adjustments ....................           935,562         164,642       1,485,034
                                                   ------------    ------------    ------------
Net cash used in operating activities .......        (3,918,528)     (1,130,021)     (6,450,676)
                                                   ------------    ------------    ------------

Cash flows from investing activities:
     Cash paid on business acquisitions, net of
       cash acquired ........................          (337,485)                       (337,485)
     Capital expenditures ...................           (59,666)         (7,740)        (96,812)
                                                   ------------    ------------    ------------
Net cash used in investing activities .......          (397,151)         (7,740)       (434,297)
                                                   ------------    ------------    ------------

Cash flows from financing activities:
     Bank overdraft .........................                            (1,587)
     Proceeds from notes payable and advances         3,099,550         801,636       4,627,304
     Payments on notes payable ..............                          (143,429)       (153,429)
     Redemption of preferred stock and
       warrants .............................        (3,095,846)                     (3,095,846)
     Proceeds from issuance of common stock,
       preferred stock, warrants, and
       other, net ...........................         7,666,584         489,915       8,872,427
                                                   ------------    ------------    ------------
Net cash provided by financing activities ...         7,670,288       1,146,535      10,250,456
                                                   ------------    ------------    ------------

Net increase in cash ........................         3,354,609           8,774       3,365,483
Cash, beginning .............................            10,874
                                                   ------------    ------------    ------------

Cash, ending ................................      $  3,365,483    $      8,774    $  3,365,483
                                                   ============    ============    ============
</TABLE>
                                                                     (Continued)
                                       12
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

                NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998 AND
                 CUMULATIVE PERIOD FROM MARCH 29, 1996 (DATE OF
                        INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                 Cumulative
                                                                                 period from
                                                      Nine months ended         March 29, 1996
                                                        September 30,        (date of inception)
                                                ----------------------------    to September
                                                    1999            1998          30, 1999
                                                ------------    ------------    ------------
<S>                                             <C>             <C>             <C>
Supplemental disclosure of cash
  flow information:
     Cash paid for interest .................   $       --      $       --      $     18,351
                                                ============    ============    ============

     Cash paid for taxes ....................   $       --      $       --      $      3,593
                                                ============    ============    ============

Supplemental disclosure of non-cash
  investing and financing activities:

     Purchase of Network Specialists, Inc.,
      net of cash acquired:
       Fair value of assets acquired ........   $    115,000            --      $    115,000
       Intangible assets ....................      1,600,000            --         1,600,000
       Liabilities assumed ..................       (100,000)           --          (100,000)
       Fair value of assets exchanged .......     (1,402,000)           --        (1,402,000)
                                                ------------    ------------    ------------

       Cash paid, net of cash acquired ......   $    213,000            --      $    213,000
                                                ============    ============    ============

     Purchase of Imagine Digital Productions
      I, Inc., net of cash acquired:
       Fair value of assets acquired ........   $     27,000            --      $     27,000
       Intangible assets ....................      1,010,000            --         1,010,000
       Liabilities assumed ..................        (45,000)           --           (45,000)
       Fair value of assets exchanged .......       (867,000)           --          (867,000)
                                                ------------    ------------    ------------

                                                $    125,000            --      $    125,000
                                                ============    ============    ============

     Issuance of warrants to purchase
      common stock ..........................   $       --      $    313,353    $    397,909
                                                ============    ============    ============

     Exercise of common stock warrants
      in exchange for note payable ..........   $       --      $       --      $      8,556
                                                ============    ============    ============
</TABLE>

                                                                     (Continued)
                                       13
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                CONSOLIDATED STATEMENTS OF CASH FLOWS (CONTINUED)

                NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998 AND
                 CUMULATIVE PERIOD FROM MARCH 29, 1996 (DATE OF
                        INCEPTION) TO SEPTEMBER 30, 1999
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                 Cumulative
                                                                                 period from
                                                      Nine months ended         March 29, 1996
                                                        September 30,        (date of inception)
                                                ----------------------------    to September
                                                    1999            1998          30, 1999
                                                ------------    ------------    ------------
<S>                                             <C>             <C>             <C>
Conversion of warrants for shares of
  common stock ..............................   $        885    $       --      $        885
                                                ============    ============    ============

Issuance of common stock in exchange for
  accounts payable ..........................   $       --      $     10,951    $     10,951
                                                ============    ============    ============

Common stock issued in connection with the
  merger between the Company and ImaginOn.com   $  4,669,121    $       --      $  4,669,121
                                                ============    ============    ============
</TABLE>

                 See notes to consolidated financial statements.

                                       14
<PAGE>


                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

1.   The interim financial statements:

     The interim financial statements have been prepared by Imaginon,  Inc. (the
       "Company",  formerly  known as California Pro Sports,  Inc.),  and in the
       opinion  of  management,  reflect  all  material  adjustments  which  are
       necessary  to a  fair  statement  of  results  for  the  interim  periods
       presented,  including normal recurring  adjustments.  Certain information
       and footnote  disclosures  made in the last annual  report on Form 10-KSB
       have been condensed or omitted for the interim statements.  The financial
       statements  presented are those of the  surviving  entity from the merger
       (see  Note  2).  It is the  Company's  opinion  that,  when  the  interim
       statements  are read in  conjunction  with the  December  31, 1998 Annual
       Report on Form 10-KSB and the Company's  proxy  statement  dated December
       10, 1998, the disclosures are adequate to make the information  presented
       not  misleading.  The results of operations for the three and nine months
       ended September 30, 1999 and 1998, are not necessarily  indicative of the
       operating results for the full year.

2. Organization and merger:

     On January 20, 1999,  the Company, through  ImaginOn  Acquisition  Corp., a
       wholly  owned  subsidiary  of  the  Company,   completed  a  merger  with
       ImaginOn.com, Inc. of San Carlos, California (formerly known as ImaginOn,
       Inc.,  "IMON") a  privately  held  company.  IMON,  formed in March 1996,
       designs,  manufactures and sells consumer  software products for Internet
       users. At closing,  IMON's shareholders received approximately 60% of the
       outstanding  post-merger common stock of the Company  (20,206,115 shares)
       in  exchange  for their  IMON  common  stock.  The  transaction  has been
       recorded   as  an   acquisition   of   ImaginOn,   Inc.  by  IMON  and  a
       recapitalization of IMON.

     The accompanying  consolidated financial statements include the accounts of
       ImaginOn,  Inc., and its wholly owned subsidiaries,  ImaginOn Acquisition
       Corp., IMON, and Network Specialists, Inc. and Imagine Digital Production
       I, Inc.  (Note 3).  Intercompany  transactions  have been  eliminated  in
       consolidation.  The  Company  is  in  the  development  stage  and  since
       inception  has  devoted  substantially  all of  its  efforts  to  product
       research and development, raising capital and recruiting personnel.

                                       15
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

3. Business acquisitions:

     On March 8, 1999, the Company acquired Network Specialists,  Inc. ("INOW"),
       an internet  service provider for $230,000 cash and 260,000 shares of the
       Company's common stock valued at approximately $1,402,000.

     Effective July 1, 1999, the Company acquired Imagine Digital Productions I,
       Inc. ("IDP"),  a multi-media  production  studio and publishing  company,
       through its subsidiary ImaginOn Digital  Productions,  Inc., for $125,000
       cash, a $200,000  payable (which was paid in October  1999),  and 305,000
       shares of the Company's common stock valued at approximately $667,000. In
       addition, the Company agreed to issue as contingent consideration,  up to
       105,000 shares of the Company's common stock on June 30, 2000, subject to
       IDP satisfying certain performance  criteria,  as defined in the purchase
       agreement.

     Each  acquisition  was  accounted  for as a  purchase,  and the  results of
       operations  of INOW and IDP are  included in the  Company's  consolidated
       statement  of  operations  from the date of each  acquisition.  The total
       purchase  price of each  acquisition  was  allocated  to the  assets  and
       liabilities  acquired  based on their  estimated  fair values,  including
       total goodwill of approximately  $2,610,000,  which is being amortized by
       the use of the straight-line method over three years.

     The following unaudited pro forma financial information for the nine months
       ended  September 30, 1999 and 1998 give effect to the  acquisitions as if
       they had occurred effective at the beginning of each respective period:

                                                            Nine months
                                                        ended September 30,
                                                     -------------------------
                                                         1999         1998
                                                     -----------   -----------
         Revenue                                     $   385,000   $   361,000
         Net loss                                     (4,920,000)   (1,360,000)
         Net loss applicable to common shareholders   (6,130,000)   (1,360,000)
         Loss per share                                     (.16)         (.06)
         Shares used in per share calculation         38,052,458    21,146,152

     The unaudited  pro forma  financial  information  above does not purport to
       represent  the results  which would  actually  have been  obtained if the
       acquisitions  had been in effect during the period  covered or any future
       results which may in fact be realized.

                                       16
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

4. Sale of the Company's investment in USA Skate Corporation:

     In 1998, two former officers/shareholders of the Company agreed to purchase
       all of the shares of USA Skate  Corporation  (a subsidiary of the Company
       through  January  1999) that were owned by the Company for  $90,000.  The
       purchase  price  was  based  on the  net  book  value  of  the  Company's
       investment in Skate Corp. at the time of the agreement. The sale of Skate
       Corp. was completed and the Company received the $90,000 in January 1999.
       The transaction did not result in any gain or loss to the Company.

5. Shareholders' equity:

     Issuance of common stock prior to the January 20, 1999 merger:

     At December 31, 1998, ImaginOn,  Inc. had 13,434,731 shares of common stock
       outstanding and 1,630 shares of Series B and C ("Series B/C") convertible
       preferred stock outstanding.  In January 1999, prior to the merger, these
       preferred shares were converted into 1,879,626 shares of common stock. In
       January 1999, an additional  39,845 shares of common stock were issued to
       the  Series  B/C   shareholders   as  a  penalty  for  not  completing  a
       registration  statement  within an agreed upon time  period.  The Company
       recorded an expense of $81,500  based upon the market value of the shares
       issued.

     In January 1999,  the Company  issued  125,000  shares of common stock to a
       consultant  to the Company for  introducing  accredited  investors to the
       Company  who  purchased  $5,000,000  of  Series  B/C and  Series  D and E
       convertible preferred stock.

     The Company issued  521,400  shares of common stock in connection  with the
       exercise  of  521,400  options,  and the  Company  received  $521,400  in
       connection  with the  exercise at prices  ranging  from $.75 to $1.25 per
       share.

     As a result of these transactions, ImaginOn,  Inc. had 16,000,602 shares of
       common stock outstanding at the date of the merger with IMON.

                                       17
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

5.   Shareholders' equity (continued):

     Issuance of common stock subsequent to the January 20, 1999 merger:

     In the period ended September 30, 1999 the Company issued 4,075,065  shares
       of common stock upon the exercise of 4,075,065 options at exercise prices
       from  $.055 to $2.10  per  share.  The  total net  proceeds  the  Company
       received was $3,846,101.

     For the period ended  September 30, 1999, the Company issued 123,200 shares
       of common stock as bonuses given to new  employees.  In  connection  with
       these issuances, the Company recognized $677,821 of expense.

     In connection with the  acquisitions  of INOW and IDP, in March  1999,  the
       Company  issued  260,000  shares to the  former  shareholders  of Network
       Specialists, Inc., and in July 1999, the Company issued 305,000 shares to
       the former shareholders of Imagine Digital Production I, Inc.

     In March and April 1999, the Company  issued  88,540 shares of common stock
       in exchange for the  exercise of 119,060  warrants.  The warrant  holders
       utilized a cashless exercise  provision  included in their agreement.  In
       April 1999, the Company issued 165,410 shares of common stock in exchange
       for 490 shares of its Series E convertible preferred stock. In June 1999,
       the Company  repurchased  45,045 shares of previously issued common stock
       for $50,000 and in August and September  1999,  the Company issued 27,000
       shares of common stock upon the exercise of stock options.

                                       18
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

5.   Shareholders' equity (continued):

     Series D/E preferred stock:

     In January 1999 prior to the merger, the Company,  with the  assistance  of
       its  financial  consultant,  completed  private  placements  whereby  the
       Company  received net proceeds of $2,570,000  from  accredited  investors
       introduced  to the Company by the  consultant,  for the purchase of 1,500
       shares each of Series D and E convertible  preferred stock par value $.01
       ("Series  D/E") at a price of $1,000 per  share.  The Series D/E stock is
       convertible  at the  option of the  holder at any time after 90 days from
       the  closing  date into a number of shares of common  stock  equal to the
       lower of $1,000  divided by 75% of the  average  closing bid price of the
       common  stock  for  the  five  trading  days  immediately  prior  to  the
       conversion  date,  or 120% of the market price on the day of closing.  In
       connection  with the  placement  of the Series D/E,  the  Company  issued
       warrants to purchase 300,000 shares of common stock to financial advisors
       that assisted with  placements.  The warrants are exercisable at $7.28063
       per share (120% of the market price as defined in the  agreement,  of the
       common stock at the date of  issuance).  All  warrants  expire in January
       2004.

     The  conversion  feature  was "in  the  money"  at the  date  of  issue  (a
       "beneficial conversion feature"). The Company allocated $1,000,000 of the
       proceeds,  equal  to the  intrinsic  value of the  beneficial  conversion
       feature to capital in excess of par. At September  30,  1999,  the entire
       amount has been  amortized  to preferred  stock for the period  beginning
       from the date of issuance.

     In April 1999, 490 shares of Series E preferred  stock were  converted into
       165,410  shares of common  stock.  The remaining 250 shares of Series D/E
       were redeemed in May 1999 at 120% of face value plus unpaid dividends for
       a total redemption of approximately $3,042,000.

                                       19
<PAGE>

                         IMAGINON, INC. AND SUBSIDIARIES
                      (A Company in the Development Stage)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)

                  NINE MONTHS ENDED SEPTEMBER 30, 1999 AND 1998
                                   (UNAUDITED)

5.   Shareholders' equity (continued):

     Series F convertible preferred stock:

     In May 1999, the Company  issued 4,000  shares of 12% Series F  convertible
       preferred  stock (the "Series F") for $3,650,000  (net of offering costs)
       at a price of $1,000 per share. The Series F is convertible at the option
       of the  holder at any time  after 180 days from the  closing  date into a
       number of shares of common  stock  equal to the lower of 125% of the five
       day average closing bid price of the Company's  common stock  immediately
       preceding the closing date,  or 94% of the low five-day  average  closing
       bid price of the Company's  common stock for the 22  consecutive  trading
       days prior to the trading day on which the notice of  conversion  is sent
       by the preferred shareholders.  Additionally 122,553 warrants were issued
       to purchase  common stock with an exercise price of the warrants equal to
       the lesser of 110% of the  closing  bid price of the common  stock on the
       closing date, or 100% of the closing bid price of the common stock on the
       date  the  convertible  preferred  shares  are  redeemed,  or 100% of the
       closing bid price of the common stock on the first  trading day after the
       Company has filed a registration  statement covering the shares of common
       stock to be issued upon  conversion  of the Series F and  exercise of the
       warrants.

     The  conversion  feature  was "in  the  money"  at the  date  of  issue  (a
       "beneficial  conversion feature").  The Company allocated $255,319 of the
       proceeds,  equal  to the  intrinsic  value of the  beneficial  conversion
       feature to capital in excess of par. At September  30, 1999,  209,929 has
       been amortized to preferred stock for the period  beginning from the date
       of issuance.

                                       20
<PAGE>

                      MANAGEMENT'S DISCUSSION AND ANALYSIS

                              OR PLAN OF OPERATION

FORWARD LOOKING STATEMENTS

This report may contain  certain  "Forward-Looking  Statements"  as such term is
defined  in the  private  securities  litigation  reform  act of  1995 or by the
Securities and Exchange Commission in its rules, regulations and releases, which
represents ImaginOn, Inc. expectations or beliefs, including but not limited to,
statements concerning ImaginOn Inc. operations, economic performance,  financial
condition,  growth and  acquisition  strategies,  investments,  and  operational
plans.  For this purpose,  any  statements  contained  from here on that are not
statements of historical  fact may be deemed to be  forward-looking  statements.
Without limiting the generality of the foregoing,  words such as "may",  "will",
"expect",  "believe",  "anticipate",  "intent", "could", "estimate",  "might" or
"continue" or the negative or other  variations or  comparable  terminology  are
intended to  identify  forward-looking  statements.  These  statements  by their
nature involve substantial risks and uncertainties,  certain of which are beyond
ImaginOn,  Inc.'s control, and actual results may differ materially depending on
a variety of important factors,  including  uncertainty related to acquisitions,
governmental  regulation,  managing and maintaining growth,  product acceptance,
competition,  unavailability  of  financing,  volatility  of stock price and any
other factors discussed in this report.

RECENT DEVELOPMENTS

On September 9, 1999,  the Company  released the latest  enhanced  WebZinger 7.0
version.  WebZinger  7.0  incorporates  a number of new  features,  including an
enhanced consumer interface.  This release of WebZinger 7.0 was supported by the
Company's  first  national  consumer  print,  television  and radio  advertising
campaign,  created by Holland  Advertising.  The campaign began on August 21 and
will  end on  November  15,  1999.  This  included  25  nationwide  college  and
university  markets on top cable networks like Comedy Central,  MTV, ESPN, ESPN2
and E!, as well at high  profile  campus  movie  events.  The  first  television
advertisement  started in San Francisco,  with nine television  spots running on
KBHK-TV's special "Star Trek- The Next Generation" marathon.  These initial nine
spots  generated over 25,000 hits to  www.WebZinger.com.  in that weekend alone.
After six weeks into ImaginOn's first national  consumer  advertising  campaign,
there were more than  500,000  hits and the Web traffic  continued  to grow with
per-day free trial downloads. The campaign also included demo CD's and print ads
in the  college-market  focused  consumer  magazine "LINK" and banner ads on top
college sites.

At the 1999  ISPCON,  ImaginOn  unveiled  its  high-bandwidth  Internet  portal,
www.imon.com, showcasing Internet based interactive television based on ImaginOn
technology. ImaginOn's www.imon.com targets small businesses and Net enthusiasts
who are into high speed Internet access via cable modem or DSL.

The portal provides a variety of functions,  including  real-time  on-line media
searches,  interactive TV, music, videos, video games,  interactive video travel
planners and video shopping  catalogs.  Also included are  traditional  features
like e-mail,  calendar/date  books, and customized news channels,  among others.
Furthermore,  many of the  interactive  TV programs and  commercials  within the
portal were built with ImaginOn's "ImaginAuthor(TM)" authoring system.

The  ImOn.com  portal  will  be  marketed  a  number  of  different  ways:  as a
stand-alone  monthly  subscription of $9.95 to individuals  already connected to
the Internet via DSL or cable modem, as a free component of a larger ISP package
offered by  ImaginOn's  wholly-owned  subsidiary  INOW Internet  Services,  as a
feature offered by  ImaginOn-appointed  regional ISP  distributors and as a site
license  package to corporations  looking to expand their current  intranet onto
the Web.  ImOn.com  portal  software system can be licensed from ImaginOn by any
company that wants their own Internet TV station.

                                       21
<PAGE>

                      MANAGEMENT'S DISCUSSION AND ANALYSIS

                              OR PLAN OF OPERATION


On September 14, 1999, ImaginOn announced that it was one of 45 companies around
the world selected by Sony Computer Entertainment, Inc. to provide middleware to
developers  creating  content for the  Internet-  enabled  Sony  PlayStation(R)2
platform  scheduled for launch in 2000.  ImaginOn's Chief Executive  Officer was
invited and presented the company's  authoring software at Sony's PS2 developers
conference  in Japan  during the week of September  20th.  ImaginOn was the only
company  there whose  authoring  system  supports  seamless  n-way  branching of
digital film with  integrated  Internet  access.  As a result of this,  ImaginOn
expects many developers  creating content for the new PlayStation2  will license
ImaginAuthor.

RESULTS OF OPERATIONS

The following  discussion and analysis of the Company's  financial condition and
results  of  operations  should  be  read  in  conjunction  with  the  condensed
consolidated financial statements and notes.

The  following  table sets forth certain  operating  data of the Company for the
periods as indicated below.

                            Three months ended           Nine months ended
                               September 30,               September 30,
                             1999         1998           1999         1998
                         -----------   -----------   -----------   -----------

Net revenues             $   168,721   $       148   $   259,783   $       223
Gross profit                 130,887           148       161,244           223
Research and development     206,906       179,809       818,581       711,293
Sales and marketing          719,999        39,538     2,076,463       306,782
General administrative       884,556       122,103     2,173,001       234,489

Net loss                  (1,633,021)     (363,909)   (4,854,090)   (1,294,663)


"Consolidated"  three and nine  months  ended  September  30,  1999  compared to
September 30, 1998 of "ImaginOn.Com",  before merger with California Pro Sports,
Inc.

NET REVENUES

Consolidated net revenues for the three and nine months ended September 30, 1999
increased  to  $168,721  from  $148 in 1998 and to  $259,783  from  $223 in 1998
respectively.  Approximately  91% of this  revenue  were from INOW the  Internet
service  provider.  For the three and nine months ended  September 30, 1998, the
Company  was  still in the  developmental  stage and  thus,  revenues  were very
minimal.  During this third  quarter 1999,  ImaginOn  began an  advertising  and
marketing campaign for WebZinger with increasing  revenues of $7,235 and the two
acquisitions of INOW having $153,474 and IDP having $8,012 total revenues.

GROSS PROFIT

Gross  profit for the three and nine months  ended  September  30, 1999 and 1998
increased  to  $130,887  from  $148 in 1998 and to  $161,244  from $223 in 1998,
respectively.

                                       22
<PAGE>

                      MANAGEMENT'S DISCUSSION AND ANALYSIS

                              OR PLAN OF OPERATION


RESEARCH AND DEVELOPMENT EXPENSES

Research and  Development  expense for the three months ended September 30, 1999
increased to $206,906 compared to that for September 30, 1999 of $179,809.  This
increase was due to additional  personnel in this department.  There was $14,650
for additional  purchase of computer and software equipment and supplies.  These
items were all less than $1,000,  and thus, not  capitalized.  A $12,096 payment
for costs associated with the Sony Computer Entertainment,  Inc. licenses to use
for development tools in regards to the  ImaginOnAuthor  and Sony  PlayStation2.
The  remaining  $6,902  was for  general  expenses  such as travel,  books,  and
communications.  For the nine  months  ended  September  30, 1999  research  and
development  expenditures  increased  to $818,581  compared to that for the nine
months ended to September 30, 1998 of $711,293. This increase primarily resulted
from the  continual  growth of personnel  in the  software and video  production
department,  for  improvements  such  as  WebZinger,   WorldCities  2000,  video
production  related  to  the  new  Imon.com  portal  and  interactive   Internet
technology, and SellOnstream.

SALES AND MARKETING EXPENSES

For the three months ended  September  30, 1999,  sales and  marketing  expenses
increased to $719,999  compared to the three months ended  September 30, 1998 of
$39,538.  This  increase is due mainly  from the  nationwide  advertisement  and
marketing campaign of WebZinger at $473,918, and for marketing and advertisement
of $41,823 for Worldcities  2000 products.  Another $48,000 was expended for the
Imon.com portal graphic design project, $17,397 and $6,779 for general marketing
and  advertisement for INOW and IDP was spent  respectively.  Other expenses are
for employee  payroll and outside sales and consulting fees of $83,935,  $27,210
for travel  and the  remaining  $20,937  are for sales and  marketing  supplies,
communication,  and printing and  reproduction,  promotion and related expenses.
For the nine months ended  September  30,  1999,  sales and  marketing  expenses
increased to $2,076,463  compared with the nine months ended  September 30, 1998
of $306,782, Due to the expansion and growth of the Company

GENERAL AND ADMINISTRATIVE EXPENSES

For the three  months  ended  September  30, 1999 these  expenses  increased  to
$884,562 compared to the three months ended September 30, 1998 of $122,103.  The
majority of this increase was from payroll of $450,553  which  included  $50,000
bonuses to two executive  officers,  and $204,173 for  amortization  expense for
intangible  assets of INOW and Imagine Digital  Productions,  $109,429 for legal
and  auditing  expenses,  and $27,494 for rent.  The  remaining  $92,907 was for
general  office  expenses  such  as  supplies,  furniture,  computer  equipment,
depreciation, insurance and travel expenses. For the nine months ended September
30, 1999,  these  expenses  increased to  $2,173,001  compared to $234,489  nine
months ended September 30, 1998 of theses expenses. This increase was due to the
two acquisitions and growth of the Company.

INTEREST EXPENSE AND INCOME, NET

For the three  months  ended  September  30, 1999 there was no interest  expense
primarily due to the  elimination  of monthly  bridge loans incurred for the Cal
Pro and  ImaginOn.com  merger,  compared to the three months ended September 30,
1998 of $22,621.  Net interest  income of $48,755 was earned from bank  deposits
such as money market and CD assets  compared to $14 in September  30, 1998.  For
the nine months ended September 30, 1999,  interest expense decreased to $28,203
compared  to  $42,632  for the  nine  months  ended  September  30,  1998.  This
difference  was primarily due to the reversal  then  elimination  of the monthly
bridge  loans  incurred  from the Cal Pro merger.  Interest  income for the nine
months ended September 30, 1999 was $16,737 compared to $310 ended September 30,
1998.  Other  income for the nine months  ended  September  30, 1999 was $64,177
compared to none for the nine months ended September 30, 1998.

                                       23
<PAGE>

                      MANAGEMENT'S DISCUSSION AND ANALYSIS

                              OR PLAN OF OPERATION


LIQUIDITY AND CAPITAL RESOURCES

As of September 30, 1999,  ImaginOn had cash of $3,365,483 and a working capital
of  $2,854,303  as  compared to cash of $8,774 and  working  capital  deficit of
$1,281,991  at  September  30, 1998.  ImaginOn  used cash of  $3,918,528  in the
operating  activities for the nine months ended  September 30, 1999.  During the
nine months ended September 30, 1999 the principal uses of cash were to fund the
Company's  working  capital   requirements  as  well  as  the  purchase  of  two
acquisitions.

ImaginOn  expect to incur  further  losses at least  through the end of calendar
1999.  However,  ImaginOn is actively seeking additional funding during calendar
1999. In the absence of receiving  additional funding,  ImaginOn anticipate that
its existing  capital  resources and cash  generated  from  operations,  will be
adequate to meet the cash  requirements for approximately the next ten months at
the  anticipated  level of  operations.  Failure to obtain  funding would have a
material adverse effect on ImaginOn's business,  financial condition and results
of  operations.  ImaginOn  cannot assure that any  additional  financing will be
available on acceptable terms, or at all, when required by the Company.

YEAR 2000 COMPLIANCE

ImaginOn,  Inc. is aware of the issues  associated with the programming code and
embedded  technology in existing systems as the year 2000 approaches.  The "Year
2000  Issue"  arises  from  the  potential  for  computers  to fail  or  operate
incorrectly  because  their  programs  incorrectly  interpret the two digit date
fields "00" as 1900 or some other year, rather than the year 2000. The year 2000
issue creates risk for the company from unforeseen  problems in its own computer
systems and from third parties, including customers, vendors, banks, production,
etc.  Failures of ImaginOn's and/or third parties' computer systems could result
in an interruption  in, or a failure of, certain normal  business  activities or
operations.  Such failures could  materially and adversely  affect the company's
results of operations,  liquidity, and financial condition, though the impact is
unknown at this time.

To minimize  this risk,  in the first  quarter  1999,  the  ImaginOn's  board of
directors and  management  has gone through a series of year 2000  questionnaire
and  assessments  that would impact the full  operation  of the  company.  These
questionnaires and assessment revealed no significant issues with ImaginOn's ISP
(Internet Service Provider), technology infrastructure,  facilities or products.
Certain  vendors/partners/third  parties  themselves have  significant year 2000
programs,  the successes of which are also  important to the company.  ImaginOn,
Inc.  is  establishing  a  contingency  plan  for  each  critical  partner,  the
activation of which will be dependent on the failure of the vendor/partner/third
party to achieve key milestones in their  programs.  The total cost of Year 2000
activities is not expected to be material to the company's operations, liquidity
or capital  resources.  Costs are being managed within each department unit. The
total  estimated  costs are not  expected  to exceed  $20,000.  During the third
quarter ended  September 30, 1999,  there was  approximately  $5,000 incurred to
upgrade computer systems. Cost excludes expenditures for replacement systems.

While  ImaginOn,  Inc.  believes  that its efforts to address Y2K issues will be
successfully  completed in a timely manner;  the company recognizes that failing
to  resolve  Y2K issues  could,  in a  reasonably  likely  worst case  scenario,
increase costs and limit ImaginOn's  ability to conduct  business  operations as
well as customers limited utilization of the Internet services which the company
provides.

The  anticipated  costs and timeliness of completion of Year 2000  modifications
are based on  management's  best  estimates,  which were derived using  numerous
assumptions  relating  to future  events,  including,  without  limitation,  the
continued  availability of certain resources and third party modification plans.
However, these estimates and assumptions may turn out to be inaccurate.

Some commentators have stated that a significant amount of litigation will arise
out of Year 2000  compliance  issues,  and we are  aware of a growing  number of
lawsuits against other software vendors.  Because of the unprecedented nature of
such litigation, it is uncertain whether or to what extent we may be affected.

                                       24
<PAGE>

                                     PART II
                                OTHER INFORMATION

Item 2  Changes in Securities and use of proceeds.

a.   N/A
b.   N/A
c.   During the three month period covered by this report, the Registrant issued
     the following securities:

     Effective  July 1, 1999,  the Company  issued  305,000 shares of its common
     stock to the former  shareholders  of Imagine  Digital  Production  I, Inc.
     (IDP) in connection with the acquisition of IDP.

     In August and September  1999,  the Company  issued 27,000 shares of common
     stock upon the exercise of stock options.

Item 6  Exhibits and Reports on Form 8-K

a.   Exhibits:

     Financial data schedule

b.   Reports on Form 8-K:

     On July 8, 1999,  the  Company  filed a report on Form 8-K,  reporting  the
     Company's acquisition of Imagine Digital Production I, Inc. ("IDP").

     On September 14, 1999,  the Company filed an 8-K/A,  amending the 8-K filed
     on July 8, 1999, to include  financial  statements of the business acquired
     (IDP) and pro forma financial information.

                                       25
<PAGE>

                                   SIGNATURES


In accordance with the  requirements of the Exchange Act, the registrant  caused
this  report to be  signed on its  behalf  by the  undersigned,  thereunto  duly
authorized.



                                       IMAGINON, INC.





Dated:        November 12, 1999        By:  /s/ David M. Schwartz
                                       ----------------------------
                                       David M. Schwartz
                                       President, Chief Executive Officer,
                                       Chief Financial Officer



Dated:        November 12, 1999        By:  /s/ Thompson Chan
                                       ----------------------------
                                       Thompson Chan
                                       Chief Accounting Officer




                                       26


<TABLE> <S> <C>


<ARTICLE>                     5
<LEGEND>
     This schedule contains summary financial information extracted from the
     financial statements contained in the Registrant's Quarterly Report on Form
     10-QSB for the quarter ended September 30, 1999, and is qualified in its
     entirety by reference to such financial statements.
</LEGEND>

<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                              DEC-31-1999
<PERIOD-START>                                 JAN-01-1999
<PERIOD-END>                                   SEP-30-1999
<CASH>                                           3,365,483
<SECURITIES>                                             0
<RECEIVABLES>                                      129,847
<ALLOWANCES>                                         6,000
<INVENTORY>                                         43,851
<CURRENT-ASSETS>                                 3,639,410
<PP&E>                                             159,276
<DEPRECIATION>                                     214,618
<TOTAL-ASSETS>                                   6,116,199
<CURRENT-LIABILITIES>                              785,107
<BONDS>                                                  0
                                    0
                                      3,684,610
<COMMON>                                           412,060
<OTHER-SE>                                          84,736
<TOTAL-LIABILITY-AND-EQUITY>                     6,116,199
<SALES>                                            259,783
<TOTAL-REVENUES>                                   259,783
<CGS>                                               98,539
<TOTAL-COSTS>                                    5,068,045
<OTHER-EXPENSES>                                         0
<LOSS-PROVISION>                                         0
<INTEREST-EXPENSE>                                  16,737
<INCOME-PRETAX>                                 (4,906,801)
<INCOME-TAX>                                             0
<INCOME-CONTINUING>                             (4,906,801)
<DISCONTINUED>                                           0
<EXTRAORDINARY>                                          0
<CHANGES>                                                0
<NET-INCOME>                                    (4,854,090)
<EPS-BASIC>                                         (.16)
<EPS-DILUTED>                                         (.16)



</TABLE>


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