STARLOG FRANCHISE CORP
10QSB, 1998-06-22
MISCELLANEOUS SHOPPING GOODS STORES
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                       Securities and Exchange Commission
                             Washington, D.C. 20549

                   FORM 10-QSB-Quarterly or Transition Report
                                   (Mark One)

[X]   QUARTERLY REPORT PURSUANT TO SECTION 13 or 15 (d) of  THE SECURITIES
         EXCHANGE ACT OF 1934

                 For the thirty-nine weeks ended March 28, 1998

[ ]   TRANSITIONAL REPORT PURSUANT TO SECTION 13 or 15(d) of THE SECURITIES
         EXCHANGE ACT OF 1934

              For the transition period from _________ to _______

                         Commission file number 0-22638

                          STARLOG FRANCHISE CORPORATION
        (Exact name of small business issuer as specified in its charter)

         New Jersey                                     22-3219281
(State or other jurisdiction of             (I.R.S. Employer Identification No.)
 incorporation or organization)        

                  945 Brighton Street, Union, New Jersey 07083
           (Address of principal executive offices including zip code)

                                 (908)-964-2813
                 (Issuer's telephone number including area code)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15(d) of the  Exchange  Act during the past 12 months (or for such shorter
period that the  registrant  was required to file such reports) and (2) has been
subject to such filing requirements for the past 90 days. Yes ___ No _X_

Check whether the  registrant  filed all  documents  and reports  required to be
filed by Section 12, 13 or 15(d) of the Exchange Act after the  distribution  of
securities under a plan confirmed by a court. Yes ___ No _X_

                      APPLICABLE ONLY TO CORPORATE ISSUERS

State the number of shares  outstanding of each of the issuers classes of common
stock  as of the  latest  practicable  date.  Common  Stock,  $.001  par  value-
24,237,636 shares outstanding as of May 15, 1998.


                                       1
<PAGE>

                 Starlog Franchise Corporation and Subsidiaries

                                      Index

                                                                            Page
                                                                            ----
Part I.  Financial Information

Item 1.  Financial Statements

         Consolidated Balance Sheets - March 28, 1998 (Unaudited) and
                    June  28, 1997 (Audited)                                   3

         Consolidated Statements of Operations (Unaudited) for the
                    Thirty-nine Weeks Ended March 28, 1998 and
                    March 29, 1997                                             4

         Consolidated Statements of Operations (Unaudited) for the
                    Thirteen Weeks Ended March 28, 1998 and
                    March 29, 1997                                             5

         Consolidated Statements of Cash Flows (Unaudited) for the
                    Thirty-nine Weeks Ended March 28, 1998 and
                    March 29, 1997                                             6

         Consolidated Statements of Stockholders' Equity (Unaudited)           7

         Notes to Consolidated Financial Statements - March 28, 1998           8

Item 2.  Management's Discussion and Analysis or Plan of Operation            13

Part II. Other Information

Item 1.  Legal Proceedings                                                    15

Item 5.  Other Information                                                    15

Item 6.  Exhibits and Reports on Form 8-K                                     15

Signatures                                                                    15


                                       2
<PAGE>

                          STARLOG FRANCHISE CORPORATION
                                and SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS

                                                     March 28,      June 28,
                                                       1998           1997
                                                       ----           ----
                                     ASSETS         (Unaudited)     (Audited)
Current Assets:
  Cash and cash equivalents                         $   216,901    $   131,720
  Accounts receivable, net of allowance
    or doubtful accounts of $0 and
    $7,000 respectively                                 223,079         50,461
  Inventories, net of reserves of
    $255,000 and $420,000 respectively                  964,216        793,417
  Prepaid expenses and other current assets               1,641         17,632
                                                    -----------    -----------
        Total Current Assets                          1,405,837        993,230

Property and Equipment, net                             227,797        690,528
Reorganization Value in Excess of Amounts
  Allocated to Identifiable Assets                      153,391        543,986
Other Assets                                              5,686         13,875
                                                    -----------    -----------
                                                    $ 1,792,711    $ 2,241,619
                                                    ===========    ===========

                       LIABILITIES & STOCKHOLDERS' EQUITY

Current Liabilities:
  Accounts payable and accrued liabilities          $ 1,065,085    $   596,466
  Other liabilities, including reserves                 460,265        206,432
  Loans due to stockholders and affilities              267,616      1,010,000
  Current maturities of long-term debt                  199,750        152,820
                                                    -----------    -----------
        Total Current Liabilities                     1,992,716      1,965,718

Long-Term Liabilities:
  Long-term debt                                      3,003,341        653,180
  Trade & Notes payable subject to compromise              --          316,507
                                                    -----------    -----------
        Total Liabilities                             4,996,057      2,935,405
                                                    -----------    -----------

Stockholders' Equity (Deficit):
  Common stock, $.001 par value; authorized
    40,000,000 shares, issued and
    outstanding 24,237,636 and 3,613,636
    shares respectively                                  24,238         24,238
  Additional paid-in capital                            575,612        575,612
  Accumulated deficit                                (3,803,196)    (1,293,636)
                                                    -----------    -----------
        Net Stockholders' Equity                     (3,203,346)      (693,786)
                                                    -----------    -----------
                                                    $ 1,792,711    $ 2,241,619
                                                    ===========    ===========

          See accompanying notes to consolidated financial statements.


                                       3
<PAGE>

                          STARLOG FRANCHISE CORPORATION
                                and SUBSIDIARIES
                      CONSOLIDATED STATEMENTS of OPERATIONS
                                   (Unaudited)

                                           Thirty-nine Weeks   Thirty-nine Weeks
                                                Ended               Ended
                                               March 28,           March 29,
                                                 1998                1997
                                           -----------------   -----------------
Operating Revenues:
   Retail sales                              $  3,803,752        $  1,510,125 
   Sales to franchisees and joint                              
     ventures                                        --               413,671
   Franchise fees, royalty revenues                           
     and other                                      6,686              51,645
                                             ------------        ------------ 
        Total Revenue                           3,810,438           1,975,441
Costs and Expenses:                                            
   Cost of sales                                1,940,560             767,595
   Depreciation and amortization                  177,663             180,965
   Selling, general and administrative          2,959,025           1,900,450
                                             ------------        ------------ 
        Total Costs and Expenses                5,077,248           2,849,010
                                             ------------        ------------ 
                                                               
Profit (Loss) from Operations                  (1,266,810)           (873,569)
                                                               
Other Income (Expense):                                        
   Interest and dividend income                     2,799              13,691
   Interest Expense                              (183,945)            (15,375)
   Loss on Sale or Abandonment                   (701,734)               --
   Write-off of Reorganization Value -                         
     Starlog & Sumon                             (513,261)               --
                                             ------------        ------------ 
        Total Other Income (Expense)           (1,396,141)             (1,684)
                                             ------------        ------------ 
Net Profit (Loss) for twenty-six                               
   weeks                                     $ (2,662,951)       $   (875,253)
                                             ============        ============ 
                                                               
   Portion of (loss) applicable to                            
     period up to emergence from                               
     bankruptcy                                  (153,391)           (243,135)
   Portion of Profit (loss) applicable                         
     to period subsequent to bankruptcy        (2,509,560)           (632,118)
                                                               
Net income (loss) per common share           $     (.1097)       $     (.0439)
                                             ============        ============ 
                                                               
Weighted average number of common                              
   shares outstanding                          24,237,636          19,937,636
                                             ============        ============ 
                                                            
          See accompanying notes to consolidated financial statements.


                                       4
<PAGE>

                          STARLOG FRANCHISE CORPORATION
                                and SUBSIDIARIES
                      CONSOLIDATED STATEMENTS of OPERATIONS
                                   (Unaudited)

                                                 Thirteen Weeks   Thirteen Weeks
                                                     Ended            Ended
                                                    March 28,        March 29,
                                                      1998             1997
                                                 --------------   --------------
Operating Revenues:
   Retail sales                                   $  1,441,129    $    557,002
   Sales to (Returns from) franchisees and
     joint ventures                                       --           (82,129)
   Franchise fees, royalty revenues and other            3,939           3,379
                                                  ------------    ------------
        Total Revenue                                1,445,068         478,252
Costs and Expenses:
   Cost of sales                                       710,591          79,345
   Depreciation and amortization                        64,366          65,291
   Selling, general and administrative               1,269,433         966,081
                                                  ------------    ------------
        Total Costs and Expenses                     2,044,390       1,110,717
                                                  ------------    ------------

Profit (Loss) from Operations                         (599,322)       (632,465)

Other Income (Expense):
   Interest and dividend income                           --             1,580
   Interest Expense                                    (83,652)        (11,300)
   Loss on sale or abandonment                        (269,832)           --
   Write-off of Reorganization Value -
     Starlog & Sumon                                  (513,261)           --
                                                  ------------    ------------
        Total Other Income (Expense)                  (866,745)         (9,720)
                                                  ------------    ------------

Net Profit(Loss) for thirteen weeks               $ (1,466,067)   $   (642,185)
                                                  ============    ============ 

   Portion of (loss) applicable to period
     up to emergence from bankruptcy                  (153,391)           --
   Portion of  profit (loss) applicable
     to period subsequent to bankruptcy             (1,312,676)       (642,185)

Net income (loss) per common share                $     (.0605)   $     (.0322)
                                                  ============    ============ 

Weighted average number of common shares
   outstanding                                      24,237,636      19,937,636
                                                  ============    ============ 

          See accompanying notes to consolidated financial statements.


                                       5
<PAGE>

                          STARLOG FRANCHISE CORPORATION
                                and SUBSIDIARIES
                        CONSOLIDATED CASH FLOW STATEMENTS
                                   (Unaudited)

                                            Thirty-nine Weeks  Thirty-nine Weeks
                                                 Ended              Ended
                                                March 28,          March 29,
                                                  1998               1997
                                            -----------------  -----------------
Cash Flows From Operating Activities:
  Net (Loss) applicable to period up to
    emergence from bankruptcy                 $  (153,391)       $  (243,135)
  Net Profit (Loss) applicable to period                       
    subsequent to bankruptcy                   (2,509,560)          (632,118)
  Adjustments to reconcile net loss to                         
    net cash used in operations                                
    Depreciation and amortization                 177,663            152,820
    Write-off of organization costs                  --               28,145
    Write-off of Reorganization Value-                         
      Starlog & SUMON                             513,261               --
    Loss on sale or abandonment of assets         701,734               --
    Changes in operating assets and                            
      liabilities:                                             
      (Increase) in accounts receivable          (172,618)          (101,143)
      Reduction in reserves and other                          
        liabilities                               253,833           (244,436)
      Decrease (increase) in inventories         (170,799)          (199,013)
      (Increase) in prepaid expenses and                       
        other current assets                       15,991              6,919
      (Decrease) increase in accounts                          
        payable and accrued liabilities           468,619            (98,658)
      (Increase) in other working capital           8,189             (7,127)
                                              -----------        ----------- 
           Net cash used in operating                          
             activities                          (867,078)        (1,337,746)
                                              -----------        ----------- 
                                                               
Cash Flows From Investing Activities:                          
  Purchases of property and equipment,net          42,118            (12,784)
  Acquisition deposits - KCK and SUMON                         
    respectively                                 (200,000)           (50,000)
                                              -----------        ----------- 
           Net cash used in investing                          
             activities                          (157,882)           (62,784)
                                              -----------        ----------- 
                                                               
Cash Flows From Financing Activities:                          
  Proceeds from issuance of convertible                        
    debt                                             --               75,000
  Proceeds from loans from stockholders         1,854,707          1,078,842
  Net effect of liabilities subject to                         
    compromise of acquired company               (928,573)              --
  Issuance of new unsecured notes, net                         
    of discount                                   484,007            306,000
  Payments on loans from stockholders            (200,000)           (50,000)
  Conversion of convertible debt into                          
    stock                                        (100,000)          (200,000)
                                              -----------        ----------- 
           Net cash from financing                             
             activities                         1,110,141          1,209,842
                                              -----------        ----------- 
                                                               
Increase in cash and cash equivalents              85,181           (190,688)
                                                               
  Cash at beginning of period                     131,720            305,527
                                              -----------        ----------- 
  Cash at end of period                       $   216,901        $   114,839
                                              ===========        ===========
                                                             
          See accompanying notes to consolidated financial statements.


                                       6
<PAGE>

                          STARLOG FRANCHISE CORPORATION
                                and SUBSIDIARIES
                 CONSOLIDATED STATEMENTS of STOCKHOLDERS' EQUITY

<TABLE>
<CAPTION>
                                                                    Common Stock
                                                             -------------------------    Additional     Accumulated       Net
                                                              Number of     Par Value      Paid-in         Earnings    Stockholders'
                                                               Shares        Amount         Capital       (Deficit)       Equity
                                                             ----------    -----------    -----------    ------------  -------------
<S>                                                           <C>          <C>            <C>            <C>            <C>        
Balances at July 1, 1995 (Audited)                            3,613,636    $     3,614    $ 7,636,711    $(6,860,381)   $   779,944

Net Loss                                                           --             --             --       (2,360,493)    (2,360,493)
                                                             ----------    -----------    -----------    -----------    ----------- 
Balances at June 29, 1996 (Audited)                           3,613,636          3,614      7,636,711     (9,220,874)    (1,580,549)

Cancellation of founders' stock                              (1,676,000)        (1,676)        (4,606)          --           (6,282)
Conversion of debt into new stock                            18,000,000         18,000        182,000           --          200,000
Net income prior to emergence from bankruptcy                      --             --             --            6,865          6,865
Recapitalization at date of emergence
  from bankruptcy                                                  --             --       (7,609,883)     9,214,009      1,604,126
Issuance of common stock at $.09 share
  for Goal Post Distributing Acquisition                      4,300,000          4,300        371,390           --          375,690
Net loss subsequent to emergence
  from bankruptcy                                                  --             --             --       (1,293,636)    (1,293,636)
                                                             ----------    -----------    -----------    -----------    ----------- 
Balances at June 28, 1997 (Audited)                          24,237,636    $    24,238    $   575,612    $(1,293,636)   $  (693,786)

Net loss - KCK (prior to emergence from bankruptcy)                --             --             --         (153,391)      (153,391)
Acquisition of KCK Corporation                                     --           12,607           --         (208,248)      (195,641)
Recapitalization at date of emergence
  from bankruptcy                                                  --          (12,607)          --          361,639        349,032
Net loss - thirty-nine weeks (subsequent to
  emergence from bankruptcy)                                       --             --             --       (2,509,560)    (2,509,560)
                                                             ----------    -----------    -----------    -----------    ----------- 
Balances at  March 28, 1998 (Unaudited)                      24,237,636    $    24,238    $   575,612    $(3,803,196)   $(3,203,346)
                                                             ==========    ===========    ===========    ===========    =========== 
</TABLE>

          See accompanying notes to consolidated financial statements.


                                       7
<PAGE>

                 STARLOG FRANCHISE CORPORATION AND SUBSIDIARIES
                   Notes to Consolidated Financial Statements
                                 March 28, 1998

Note 1 -  Principal  Business  Activity  and Summary of  Significant  Accounting
          Policies

      (a) Principal Business Activity

      The current principal business activities of Starlog Franchise Corporation
      and its  wholly-owned  subsidiaries  (Company) are the operating of retail
      candy stores and both wholesale and retail  distribution of novelty gifts,
      trading cards and  collectibles.  The Company has decided to withdraw from
      the  franchising  and  owning of  Starlog  and SUMON  stores  which sell a
      variety of  Holographic  artwork,  science  fiction,  fantasy,  horror and
      media-related comic books, books, magazines,  games, toys, videos, apparel
      and related merchandise.

      In early 1998,  the  Company has decided to withdraw  from the Starlog and
      SUMON retail stores and  concentrate on its candy store and gift,  trading
      card and novelty  business.  At June 8, 1998 the Company had closed all of
      these stores with the exception of its Paramus, NJ location.  Accordingly,
      management has  written-off or fully reserved any remaining  assets to net
      realizable  value by  incurring a charge-off  in the third fiscal  quarter
      ended March 28, 1998.

      (b) Consolidation and Acquisition

      The accompanying consolidated financial statements include the accounts of
      the Company and its wholly owned  subsidiaries  SUMON,  LLC (in process of
      being dissolved), Goal Post Distributing,  Inc.(acquired in June 1997) and
      KCK  Corporation  (newly  acquired  in  November  1997).  All  significant
      intercompany   transactions   and  balances   have  been   eliminated   in
      consolidation.  In the  opinion  of  management,  all  adjustments  (which
      include only normal recurring adjustments) necessary to present fairly the
      financial position,  results of operations,  and cash flows of the Company
      at March 28, 1998 and for all periods presented, have been made.

      These  statements  have been  prepared by the  Company and are  unaudited.
      Additionally,   certain  information  and  footnote  disclosures  normally
      included in financial  statements  prepared in accordance  with  generally
      accepted  accounting  principles  have been omitted.  It is suggested that
      these  consolidated  financial  statements are read in connection with the
      financial  statements and notes thereto  included in the Company's  Annual
      report on Form 10-KSB for the fiscal year ended June 28, 1997.  There have
      been no changes of significant accounting policies since June 28, 1997.


                                       8
<PAGE>

      (c) Inventories

      Inventories,  consisting  of  finished  goods,  are stated at the lower of
      cost, determined by the first-in, first-out method, or market. Inventories
      relating to the closed Starlog and SUMON stores have been  written-down to
      estimated net realizable value.

      (d) Depreciation and Amortization

      Depreciation and amortization of property and equipment is provided for by
      the  straight-line  method over the estimated  useful lives of the related
      assets or life of the lease; whichever is shorter.  Property and Equipment
      of the former Starlog and SUMON stores have been  written-off  since these
      assets have either been sold or abandoned.

      (e) Organization Costs

      Organization  costs  relating to the Starlog  operations  were  previously
      written-off at the time of reorganization.

      (f)  Reorganization  Values in Excess of Amounts  Allocated to  Identified
      Assets

      The Company accounted for the restructuring  using the principles of Fresh
      Start Reporting as required by SOP 90-7,  "Financial Reporting by Entities
      in Reorganization under the Bankruptcy Code." Pursuant to such principles,
      in general,  the Company's assets and liabilities were revalued to reflect
      their  reorganization  value, which approximates fair value at the date of
      reorganization.  The balance of such assets at the date of emergence  from
      bankruptcy  was being  amortized  over 15 years at the rate of $3,414  per
      month.   The  balance  of  approximately  $513,000  at March 28,  1998 was
      written-off when management decided to withdraw from the Starlog and SUMON
      business.

      (g) Revenue Recognition

      The Company  generally  recognizes  revenue on the date the merchandise is
      purchased by a customer.

      (h) Estimates

      The  preparation  of financial  statements  in conformity  with  generally
      accepted  accounting  principles requires management to make estimates and
      assumptions   that  affect  certain   reported  amounts  and  disclosures.
      Accordingly, actual results may differ from those estimates.

      (i) Fair Value of Financial Instruments

      The carrying values of all financial  instruments  approximate  their fair
      values.

      (j) Seasonality


                                       9
<PAGE>

      The  Company's  sales are seasonal in nature  based,  in part, on gift and
      candy  buying  during  holiday  periods  such  as  Easter,  Halloween  and
      Christmas.

      (k) Reclassifications

      Certain amounts in the 1996  consolidated  financial  statements have been
      reclassified to conform to the 1997  presentation.  (l) Earnings Per Share
      Net loss per share of common  stock has been  computed  using the weighted
      average number of shares of common stock outstanding. For purposes of this
      computation,  shares of common stock issuable upon the exercise of options
      to purchase  common stock have been  excluded  from the  weighted  average
      number of shares  outstanding,  as their inclusion would be anti-dilutive.
      Outstanding  shares of the prior period have been  restated to reflect the
      issuance of 18,000,000 new shares and cancellation of 1,676,000  founder's
      shares during the period.

Note 2 - Petition for Relief under Chapter 11 and Emergence

      On November 13, 1995,  the Company  (Debtor)  filed  petitions  for relief
      under  Chapter 11 of the  Federal  bankruptcy  laws in the  United  States
      Bankruptcy  Court for the Middle  District of Florida.  Under  Chapter 11,
      certain claims against the Debtor in existence  prior to the filing of the
      petitions  for relief under the federal  bankruptcy  laws are stayed while
      the Debtor continues business  operations as  Debtor-in-possession.  These
      claims are  reflected in the June 29, 1996  consolidated  balance sheet as
      "liabilities  subject  to  compromise."   Additional  claims  (liabilities
      subject to compromise)  may arise  subsequent to the filing date resulting
      from  rejection  of  executory  contracts,  including  leases and from the
      determination  by the  Court (or  agreed to by  parties  in  interest)  of
      allowed  claims  for  contingencies  and other  disputed  amounts.  Claims
      secured  against the  Debtor's  assets  (secured  claims)  also are stayed
      although  the  holders of such claims have the right to move the court for
      relief from the stay.  Secured claims are secured by liens on the Debtor's
      tangible assets. The Debtor received approval from the Bankruptcy Court to
      pay certain of its pre-petition obligations,  including employee wages. On
      August 29, 1996, the Company  emerged from Chapter 11 bankruptcy  with the
      approval of the Court.

      In November 1997, the Company acquired KCK Corporation  (KCK) (which prior
      to the acquisition,  KCK had filed a Chapter 11 Bankruptcy Petition in the
      United  States   Bankruptcy  Court  for  the  Western  District  of  North
      Carolina.) for  approximately  $200,000 in Super Priority  financing.  The
      Company also issued 500,000  warrants to purchase  common stock at between
      $.25 - $.50 per share.  The warrants expire on September 30, 1998 (200,000
      warrants) and September  30, 1999  (300,000  warrants).  KCK is a retailer
      which  owns and  operates  13 candy  stores  under the trade  name  "Candy
      Candy"and "Candico".  The plan of reorganization was approved by the Court
      on March 19, 1998.


                                       10
<PAGE>

Note 3 - Other Liabilities & Restructured Reserves

      On December  31, 1996 the Company  acquired,  for  $50,000,  SUMON,  LLC a
      manufacturer  (through  Lazer  Wizardry)  and retailer  (through  Hologram
      stores)  of  Holographic  artwork.  After it  became  known  that  certain
      unrecorded  liabilities  existed,  the  Company  decided  to put  this new
      Subsidiary  into Chapter 11 bankruptcy on February 3, 1997.  Subsequently,
      the court disallowed the bankruptcy.  At March 28, 1998 the liabilities of
      SUMON exceed the assets of SUMON by approximately  $613,000.  This company
      is in the  process of being  dissolved.  Any  unrecovered  investment  and
      advances to SUMON by the Company,  were  written-off  in the third quarter
      ending March 28, 1998.

Note 4 - Income Taxes

      The Plan of Reorganization, approved by the United States Bankruptcy Court
      (Note 2),  provided  for the  issuance of new Common  Stock to satisfy the
      Company's indebtedness and resulted in an "ownership change" under Section
      382 of the  United  States  Tax  Code.  As a  result,  total  usage of the
      Company's  net  operating  loss  carryforwards  (which  occurred  prior to
      emergence from bankruptcy),  noted below, will be limited to approximately
      $20,000 annually or $300,000 over the next 15 years. In addition, deferred
      deductions described below, that become deductible for tax purposes during
      the five-year  period  following the effective  date of the bankruptcy are
      also subject to the annual  limitation.  Net operating  carryforwards  and
      future deductions  exceeding the annual limitation will expire unutilized.
      NOL's, which resulted subsequent to emergence from bankruptcy, will not be
      fully available for future  utilization.  The Company  accounts for income
      taxes pursuant to the Statement of Financial Accounting Standards No. 109.

Note 5 - Commitments and Contingencies

      The Company has entered into various  non-cancelable  operating leases for
      office, warehouse and retail store space and equipment expiring at various
      times through  January 2004. The leases provide for minimum annual rentals
      plus escalation  charges.  In addition,  the Company's retail store leases
      provide for additional rental payments based upon sales volume.

      An employment agreement between the Company's  President,  the Company and
      Hope was entered into on August 15, 1996. The term of the agreement is for
      a period of five years, commencing on April 1, 1996, but can be terminated
      at any time by either party.  The agreement  provides the President annual
      compensation of $80,000 with a $10,000  increase upon  confirmation of the
      Company's Plan of Reorganization and $10,000 increases annually commencing
      on January 1, 1997, not to exceed $140,000 in total base compensation. The
      agreement  also  provides for an annual  bonus based upon certain  Company
      financial  performance,  a $500 per month automobile allowance and certain
      other benefits.  Additionally,  the agreement as in effect on June 8, 1998
      provides  an option to purchase up to  3,000,000  shares of the  Company's
      common stock at $.06 per share, subject to certain provisions.


                                       11
<PAGE>

Note 6  - Stockholders' Equity

      Prior to the issuance of the secured convertible debenture (see Note 1[l])
      and as an inducement to the Hope Group,  the Company's  founder and former
      Chairman of the Board,  his son and (former)  President of the Company and
      the former  Chairman,  as Trustee  for his  daughter,  assigned  1,676,000
      shares and their  voting  rights  (surrendered  shares)  of the  Company's
      Common  Stock  to the  Company  in care  of its  current  president.  Upon
      confirmation of the Plan of  Reorganization  the  surrendered  shares were
      retired and options  issued  pursuant to the 1993  Employee  and  Director
      Stock  Option Plan were  canceled.  No options to purchase  the  Company's
      common stock have ever been exercised.

      The number of shares issued and  outstanding  before  shares  reserved for
      warrants to be issued as above noted is 24,237,636.  The Company increased
      its authorized shares to 40,000,000 shares in January 1997.

Note 7 - Going Concern

      As  shown  in the  accompanying  consolidated  financial  statements,  the
      Company had incurred  recurring losses from operations.  These past losses
      have contributed to the Company's working capital  deficiency an resulting
      negative cash flow.  Although the Company has recently raised debt capital
      from existing  stockholders,  the Company's ability to continue as a going
      concern will require the continuation of profitable operations, conversion
      of debt capital into  permanent  equity, or  the  obtaining of  additional
      permanent equity.


                                       12
<PAGE>

                 STARLOG FRANCHISE CORPORATION AND SUBSIDIARIES

Item 2. Management's Discussion and Analysis or Plan of Operation

The following  discussion and analysis  should be read in  conjunction  with the
enclosed consolidated financial statements and notes thereto appearing elsewhere
in this report.

Results of Operations

Thirty-nine weeks ended March 28, 1998 ("1998") compared to the
Thirty-nine weeks ended March 29, 1997 ("1997").

The  Company's  total  revenues  for the 1998 period of  $3,810,438  were earned
primarily  from retail  sales of the  Company  owned  Starlog  and SUMON  stores
($1,043,053),  both  wholesale  and retail  sales of the Goal Post  Distributing
(Goal  Post) unit  ($1,194,238),  and  retail  sales of the newly  acquired  KCK
Corporation (KCK)($1,573,147).  Total revenues for the 1997 period of $1,975,441
reflects  retail sales of the Starlog and SUMON stores  ($1,510,125),  franchise
fees  and  royalty  revenues  ($51,645),  and the  gross  profit  earned  by the
Company's  distribution  center  on  sales  to  its  franchised  Starlog  stores
($413,671). There were no franchised operations for the 1998 period.

Total  revenues  increased by $1,834,997 or 93% in the 1998 period from the 1997
period primarily due to the new Goal Post and KCK units. Net losses increased to
$2,662,951 for the 1998 period from $875,253 in the 1997 period. Losses incurred
in the  winding  down of both  Starlog and SUMON  store  operations  and related
absorption of store closing costs of Starlog and SUMON  ($2,643,648)  was offset
by $134,088 in profits on the new Goal Post unit.  The newly  acquired  KCK unit
lost $153,391 due primarily to  write-downs  of assets  ($282,650) in connection
with it's Chapter XI bankruptcy.  The 1998 loss included a consolidated  loss on
sale or  abandonment  of property and  equipment  of $701,734  relating to these
store closings and write-offs of Reorganization Value of $513,261.

Revenues  in the 1997  period  were  negatively  impacted  due to the  Company's
inability to acquire its core inventory products significantly in advance of the
holiday season, negative cash flow and lack of adequate working capital.

Cost of Sales,  as a  percentage  of total  sales,  increased to 51% in the 1998
period  compared  with 40% in the 1997 period as a result of lower gross profits
being realized  during the inventory  liquidation  at the Company's  Starlog and
SUMON units and expected  lower gross profits at the  Company's  Goal Post unit.
Gross  Profits  at the  Company's  newly  acquired  KCK unit  were  higher  than
anticipated but were offset by write-downs related to reorganization.

Selling,  general  and  administrative  expenses  were steady in the 1998 period
compared  with the 1997 period for the  existing  Starlog and SUMON units except
for closing  costs  (payroll and rents) for units in the process of being closed
as described above.  Interest  expense  increased to $183,945 in the 1998 period
from $15,375 in the 1997 period offset by lower interest income of $2,799 in the
1998 period compared to $13,691 in the 1997 period, primarily from franchisees.

As a result of these  continuing  difficulties  with the  Company's  Starlog and
SUMON store operations,  the Company has decided to withdraw from that business.
Accordingly,  management  brought any  remaining  assets down to net  realizable
value by incurring a  charge-off  in the third  fiscal  quarter  ended March 28,
1998.


                                       13
<PAGE>

Thirteen weeks ended March 28, 1998 ("1998") compared to the
Thirteen weeks ended March 29, 1997 ("1997").

The  Company's  total  revenues  for the 1998 period of  $1,445,068  were earned
primarily  from retail  sales of the  Company  owned  Starlog  and SUMON  stores
($357,842),  both wholesale and retail sales of the Goal Post Distributing (Goal
Post) unit  ($353,362),  and retail sales of the newly acquired KCK  Corporation
(KCK) ($733,864). Total revenues for the 1997 period of $478,252 reflects retail
sales of the Starlog and SUMON  stores  ($557,002),  franchise  fees and royalty
revenues  ($3,379) offset by sale returns  received from its franchised  Starlog
stores ($82,129). There were no franchised operations for the 1998 period.

Total  revenues  increased  by $966,816 or 202% in the 1998 period from the 1997
period (normally a seasonally slow period) due primarily to the addition of both
the new Goal Post and KCK units.  Net losses amounted to $1,466,067 for the 1998
period  compared  with a loss of $642,185 in the 1997  period.  Losses were also
incurred in the winding  down of both  Starlog  and SUMON store  operations  and
related  absorption of store closing costs of Starlog and SUMON ($1,451,829) and
a loss of $12,667 from the new Goal Post unit.  The newly acquired KCK unit lost
$1,571 in the quarter.  The 1998 loss  included a  consolidated  loss on sale or
abandonment  of  property  and  equipment  of  $269,832  relating to these store
closings and write-offs of Reorganization Value of $513,261.

Revenues  in the 1997  period  were  negatively  impacted  due to the  Company's
inability to acquire its core inventory products significantly in advance of the
holiday season, negative cash flow and lack of adequate working capital.

Cost of Sales,  as a  percentage  of total  sales,  increased to 49% in the 1998
period compared with abnormally low 17% in the 1997 period.  Lower gross profits
were realized  during the  inventory  liquidation  at the Company's  Starlog and
SUMON units while the Company expected lower gross profits at the Company's Goal
Post unit during the seasonally  slower quarter.  Gross Profits at the Company's
newly  acquired  KCK unit  were  higher  than  anticipated  but were  offset  by
inventory write-downs related to bankruptcy reorganization.

Selling,  general  and  administrative  expenses  were steady in the 1998 period
compared  with the 1997 period for the  existing  Starlog and SUMON units except
for closing  (additional  payroll and rent) and write-down costs for units being
closed. Interest expense increased to $83,652 in the 1998 period from $11,300 in
the 1997 period  offset by no interest  income in the 1998 period  compared with
$1,580 in the 1997 period, primarily from franchisees.

As a result of these  continuing  difficulties  with the  Company's  Starlog and
SUMON store operations,  the Company has decided to withdraw from that business.
Accordingly,  management  brought any  remaining  assets down to net  realizable
value by incurring a  charge-off  in the third  fiscal  quarter  ended March 28,
1998.

Liquidity and Capital Resources

The Company's working capital deficit was $586,879 at March 28, 1998 compared to
a deficit  of  $735,758  at March  29,  1997 as a direct  result  of  continuing
operating  losses  ($2,662,951),  acquisition  of  KCK  Corporation  ($200,000),
planned  increases in inventory  ($170,799) and receivables  ($172,618) from new
acquisitions. These negative cash flows 


                                       14
<PAGE>

were offset by additional net borrowings ($1,854,707),  increased vendor support
($468,619),  and reductions in reserves and other  liabilities  ($253,833).  The
borrowings were made possible by the personal guarantees and direct loans by the
Company's majority stockholders'.

During the 1997 period, the Company had net cash used in operating activities of
$1,337,746  primarily  as a result of a net loss of $875,253  and the  remaining
portion  of  approximately  $463,000  as a direct  result  of  acquisitions  and
recapitalization  activities upon Starlog's emergence from bankruptcy  effective
September 7, 1996.

The  continuation  of the business as a going  concern will be  contingent  upon
obtaining  additional  working capital and permanent capital as required and the
ability to generate  sufficient  cash from  operations and financing  sources to
meet obligations as they come due.

Part II  Other Information

Item 1.  Legal Proceedings

There have been no  significant  changes in the legal  matters  reported  in the
Company's Annual Report on form 10-KSB dated June 4, 1998.

Item 5.  Other Information

Item 6.  Exhibits and Reports on Form 8-K

No exhibits

None

Signatures

Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereto duly authorized.

Starlog Franchise Corporation
Dated: June 8, 1998

By: /s/ John Jack Fitzgerald
    ---------------------------------
        John (Jack) Fitzgerald
        President

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