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<TABLE> <S> <C>
<ARTICLE> 5
<LEGEND>
</LEGEND>
<CIK> 0000907435
<NAME> Retail Entertainment Group, Inc.
<MULTIPLIER> 1
<CURRENCY> USD
<S> <C>
<PERIOD-TYPE> 6-MOS
<FISCAL-YEAR-END> JAN-29-2001
<PERIOD-START> JAN-30-2000
<PERIOD-END> JUL-30-2000
<EXCHANGE-RATE> 1
<CASH> (6,332)
<SECURITIES> 0
<RECEIVABLES> 0
<ALLOWANCES> 0
<INVENTORY> 0
<CURRENT-ASSETS> (6,332)
<PP&E> 20,225
<DEPRECIATION> 0
<TOTAL-ASSETS> 14,661
<CURRENT-LIABILITIES> 1,901,076
<BONDS> 0
0
0
<COMMON> 26,588
<OTHER-SE> (1,913,003)
<TOTAL-LIABILITY-AND-EQUITY> 14,661
<SALES> 0
<TOTAL-REVENUES> 0
<CGS> 0
<TOTAL-COSTS> 479,562
<OTHER-EXPENSES> 0
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 199,026
<INCOME-PRETAX> (85,750)
<INCOME-TAX> 0
<INCOME-CONTINUING> (85,750)
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> 938,426
<EPS-BASIC> 0.353
<EPS-DILUTED> 0.353
</TABLE>
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