LEATHER FACTORY INC
DEF 14A, 1997-05-30
LEATHER & LEATHER PRODUCTS
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                            THE LEATHER FACTORY, INC.
                            3847 East Loop 820 South
                             Fort Worth, Texas 76119

                        --------------------------------

                                 PROXY STATEMENT
                        --------------------------------


               PROXY STATEMENT FOR ANNUAL MEETING OF STOCKHOLDERS
                             To Be Held May 22, 1997


     The  accompanying  proxy,  mailed  together with this Proxy  Statement,  is
solicited by The Leather  Factory,  Inc. (the  "Company") in connection with the
Annual  Meeting  of  Stockholders  to be  held  on May  22,  1997  (the  "Annual
Meeting"),  at 10:00 a.m.,  Central  Daylight  Time,  in the Scott and Van Zandt
Rooms at the Radisson Hotel,  Fort Worth,  Texas, and any adjournments  thereof.
This  Proxy  Statement  and  the  accompanying   Notice  of  Annual  Meeting  of
Stockholders  and form of Proxy were first mailed to stockholders of the Company
(the "Stockholders") on or about April 22, 1997.

     As stated in the Notice to which this Proxy Statement is attached,  matters
to be  acted  upon at the  Meeting  include  (1) the  election  to the  Board of
Directors  of seven  directors to serve as directors  until the  Company's  1998
Annual Meeting of  Stockholders  or until their  successors are duly elected and
qualified; (2) the ratification of Ernst & Young LLP as independent auditors for
the Company for the fiscal year ending December 31, 1997; (3) the transacting of
any other proper  business  brought  before the meeting or any  adjournments  or
postponements thereof.

     All holders of record of shares of the Company's  Common Stock at the close
of business on April 22, 1997 (the "Record Date"), are entitled to notice of and
to vote at the Annual  Meeting.  On the Record Date, the Company had outstanding
9,853,161 shares of Common Stock.  Each share of Common Stock is entitled to one
vote for each director to be elected and upon all other matters to be brought to
vote by the  Stockholders at the Annual Meeting.  The presence,  in person or by
proxy,  of holders  of a  majority  of the  outstanding  shares of Common  Stock
entitled  to vote as of the  Record  Date,  exclusive  of  treasury  shares,  is
necessary  to  constitute a quorum at the Annual  Meeting.  Provided a quorum is
present,  the  persons  receiving  a  plurality  of  the  votes  of  the  shares
represented  in person  or by proxy  and  entitled  to vote on the  election  of
directors,  shall be elected  directors.  The  affirmative  vote of holders of a
majority  of the shares of Common  Stock  represented  at the Annual  Meeting is
required on all other actions proposed.

     With  regard to the  election of  directors,  votes may be cast in favor or
withheld;  votes that are withheld  will be excluded  entirely from the vote and
will  have no  effect.  Abstentions  and  broker  non-votes  have no  effect  on
determining  plurality,  except to the extent  that they  affect the total votes
that any particular nominee receives.  Abstentions may be specified on all other
proposals  and will be counted as present  for  purpose of the item on which the
abstention is noted. Under the rules of the American Stock Exchange, brokers who
hold shares in street name for  customers  have the authority to vote on certain
items when they have not received  instructions from beneficial owners.  Brokers
that do not  receive  instructions  are  entitled  to vote  on the  election  of
directors only.

     Any Stockholder has the unconditional right to revoke his proxy at any time
before it is voted.  Any proxy given may be revoked  either by a written  notice
duly signed and  delivered to the Secretary of the Company prior to the exercise
of the proxy,  by execution of a subsequent  proxy or by voting in person at the
Annual Meeting (although attending the Annual Meeting without executing a ballot
or  executing a subsequent  proxy will not  constitute  revocation  of a proxy).
Where a  Stockholder's  duly executed proxy specifies a choice with respect to a
voting matter, the shares will be voted accordingly. If no such specification is
made, the shares will be voted FOR the nominees for director identified below.

     Certain officers and directors of the Company own in excess of two-thirds 
of the outstanding shares of Common Stock that will be entitled to vote at the 
meeting, and it is  anticipated  that these shares will be voted in favor of the
nominees for director as identified  below.  Thus,  approval of the nominees for
director identified below is assured.



                                       1
<PAGE>


                          SECURITY OWNERSHIP OF CERTAIN
                        BENEFICIAL OWNERS AND MANAGEMENT

     The following  table sets forth certain  information  regarding  beneficial
ownership  of the  Company's  Common  Stock as of March  31,  1997,  by (i) each
director and nominee for director,  (ii) the  executive  officers of the Company
named in the table under  "Executive  Compensation - Summary of Cash and Certain
Other  Compensation",  (iii) all executive officers and directors of the Company
as a group,  and (iv) all persons who are known by the Company to be  beneficial
owners of 5% or more of the Company's outstanding Common Stock. Unless otherwise
noted,  the  persons  listed  below have sole voting and  investment  power with
respect to such shares.


<TABLE>
<S>                                                                             <C>                     <C>
             Names of Directors, Officers and                             Number of
                    5% Shareholders(1)                                  Shares Owned                    Percent
                    ---------------                                     ------------                    -------
Wray Thompson                                                              2,840,647                      28.83
Ronald C. Morgan                                                           1,930,897 (2)                  19.60
Robin L. Morgan                                                            1,178,403 (3)                  11.96
The Leather Factory, Inc. Employees'
 Stock Ownership Plan & Trust                                                746,178 (4)                   7.57
Fred N. Howell                                                                20,100                        *
William M. Warren                                                             20,025 (5)                    *
H.W. "Hub" Markwardt                                                          12,300                        *
Luther A. Henderson                                                           10,000                        *
All Executive Officers and Directors
 as a group (11 persons)                                                   6,335,522 (6)                  63.9
</TABLE>

- ---------
*    Less than 1% of the class.

(1)  The address of Wray Thompson,  Ronald C. Morgan, Robin L. Morgan and the 
     ESOP(as defined below)is 3847 East Loop 820 South, Fort Worth, Texas 76119.

(2)  Total shares beneficially owned by Mr.  Morgan  does not include 1,178,403 
     shares held by Robin L. Morgan, Mr. Morgan's wife, in which  Mr. Morgan 
     disclaims beneficial ownership.

(3)  Total shares beneficially owned by Ms. Morgan does not include  1,930,897 
     shares held by Ronald C. Morgan, Ms. Morgan's husband, in which  Ms. Morgan
     disclaims beneficial ownership.

(4)  The Trustee of the Employees'  Stock  Ownership Plan & Trust ("ESOP") votes
     the shares held by the ESOP which are allocated to participant accounts, as
     directed by the  participants or  beneficiaries  of the ESOP and, except in
     certain limited circumstances, may acquire and dispose of the assets of the
     ESOP only as the ESOP  Committee  of the ESOP  directs.  The trustee of the
     ESOP has sole  voting  and  dispositive  power with  regard to  unallocated
     shares.  As of the date  indicated  above,  there were  64,631  unallocated
     shares held by the ESOP. The ESOP Committee presently consists of Ronald C.
     Morgan,  Robin  L.  Morgan,  Fred N.  Howell,  Anthony  C.  Morton  and Coy
     Kindsfather.  As members of this  Committee,  such persons may be deemed to
     share  investment  power with respect to the  allocated  shares held by the
     ESOP.  Each of the members of the ESOP  Committee  disclaims any beneficial
     ownership  of the  securities  held by the ESOP  except for those that have
     been  allocated  to such  member as a  participant  in the ESOP.  The total
     number of shares  held by the ESOP is not  included in the number of shares
     reflected in the table as being owned by such persons.

(5)  Includes 9,800 shares held by Mr. Warren as the representative for Loe, 
     Warren, Rosenfield, Kaitcer & Hibbs, P.C. Mr. Warren claims sole voting and
     investment power with respect to such shares.

(6)  Does not include the beneficial interests of such persons in shares 
     allocated to their accounts with the ESOP.


                                       2
<PAGE>


                              ELECTION OF DIRECTORS

     The Bylaws of the Company  provide that the Board of  Directors  shall from
time to  time be  fixed  and  determined  only by  resolution  of the  Board  of
Directors.  By  action  of the  Board of  Directors,  the  number  of  directors
comprising the Board of Directors has been set at seven (7).

     Directors  of the  Company  may be elected by the  affirmative  vote of the
holders of a plurality of the  outstanding  Common Stock who are  represented at
the Annual Meeting of Stockholders in person or by proxy, as long as a quorum is
present.  The  nominees  listed  below will stand for  election  at this  Annual
Meeting for a one-year  term of office  expiring  at the 1998 Annual  Meeting of
Stockholders or until their  successors are duly elected and qualified.  Proxies
cannot be voted for the election of more than seven persons to the Board.

     Unless  otherwise  directed on any duly executed and dated proxy, it is the
intentions of the persons named in such proxy to nominate and to vote the shares
represented  by such proxy for the election of the nominees  listed in the table
below for the office of  director  of the  Company to hold  office  until  their
respective successors have been duly elected and qualified:

     
NAME                               AGE                      POSITION
                                         
Wray Thompson (1)(2)                65       Chairman of the Board, Chief 
                                             Executive Officer, President, 
                                             and Director
Ronald C. Morgan (1)(2)             49       Executive Vice President, Chief 
                                             Operating Officer and Director
Robin L. Morgan (1)(2)              46       Vice President - Administration, 
                                             Asst. Secretary and Director
William M. Warren                   52       Secretary, General Counsel, 
                                             and Director
Fred N. Howell (3)                  56       Treasurer, Chief Financial Officer 
                                             and Director
Luther A. Henderson (1)(3)(4)       76       Director
H. W. Markwardt  (1)(3)(4)          61       Director
- ---------------------
(1)  Member of 1995 Stock Option Plan Committee
(2)  Member of 1995 Director Non-Qualified Stock Option Plan Committee
(3)  Member of Audit Committee
(4)  Member of Compensation Committee

     The Company is informed that the nominees listed above are willing to serve
as directors.  However,  if any of these  individuals  should  decline or become
unable to serve as a director  for any reason,  then votes will be cast  instead
for a substitute  nominee designated by the Board of Directors or, if none is so
designated,  will be cast  according  to the  judgment  of the person or persons
voting the proxy.

Business Experience of Directors

     Wray  Thompson,  has served as the  Chairman of the Board,  President,  and
Chief  Executive  Officer of the Company  since June 1993.  Mr.  Thompson  was a
co-founder of The Leather Factory, Inc., a Texas corporation ("TLF-Texas"),  the
Company's  predecessor.  Mr.  Thompson  has served as the Chairman of the Board,
Chief  Executive  Officer and a Director for  TLF-Texas  since its  inception in
1980.  Prior to 1980, Mr. Thompson spent twenty two years with the Tandy Leather
Company.   Tandy  Leather  Company,   now  a  division  of  Tandycrafts,   Inc.,
manufactures and retails  leathercraft  materials,  kits, and equipment.  Having
risen from a  manager-trainee  position,  Mr.  Thompson  was  President of Tandy
Leather  Company  from  1977  to  1979.  Before  becoming  President,  he was an
Executive Vice President for one year and Vice President of the Western Division
for one year.  From 1970 to 1975, Mr.  Thompson was a regional  manager,  during
which time he was presented the Sales and  Marketing  Executives  (SME) Award as
Tandy Leather  Company's  outstanding  salesman.  He progressed  through various
levels of management involving from one to several retail locations from 1958 to
1970.  Mr.  Thompson  attended  the  University  of  Texas  and  Texas  Wesleyan
University.

     Ronald C. Morgan,  has served since June 1993 as Chief  Operating  Officer,
Executive  Vice  President,  and  Director of the Company.  As a  co-founder  of
TLF-Texas,  Mr. Morgan has served as Chief  Operating  Officer,  Executive  Vice
President,  and as a Director of  TLF-Texas  since its  formation  in 1980.  Mr.
Morgan was employed by the Tandy Leather Company ten years prior to 1980. During
this ten year period he was promoted  through  various  levels of  management in
such a manner  that he  progressed  from  manager-trainee  to Vice  President  -
Eastern  Division by 1977.  Mr.  Morgan was a Vice  President  of Tandy  Leather
Company from 1977 to 1980, directing operations for 350 retail stores. From 1970
through  1976,  Mr.  Morgan  served in several  positions of management of Tandy
Leather Company in New York,  Pennsylvania,  California,  Arizona and Texas. Mr.
Morgan presently serves on the Board of Directors of Karts International Inc. of
Covington, Louisiana and is a member of the RM
                                       3
<PAGE>


Acquisition  Group in Dallas,  Texas. Mr. Morgan attended  college at Southern 
Colorado State College and holds a Bachelor of Science degree from West Texas 
State University.

     Robin L. Morgan has served as Vice President of  Administration,  Assistant
Secretary  and Director of the Company and  TLF-Texas  since June 1993.  In this
position,  Ms.  Morgan is  responsible  for  international  banking  such as the
processing  and  coordination  of Letters of Credit  issued in  relation  to the
Company's  importation  of  merchandise,  and  for  special  projects,  employee
benefits, and insurance. Ms. Morgan has also served as Assistant Secretary since
August 12, 1993. Ms. Morgan,  formerly Robin L. Myers,  served as a Director and
Secretary/Treasurer  from  1981 to 1993 of  TLF-Texas,  during  which  time  she
managed   all   accounting   functions   of   TLF-Texas   in   addition  to  the
responsibilities  noted  above.  As Ms.  Myers,  she  purchased  an  interest in
TLF-Texas  in 1981.  She served from 1980 to 1981 as the  Assistant  Advertising
Manager for TLF-Texas.  This position  included the coordination and development
of a direct  mail  advertising  program.  From  1979 to  1980,  Ms.  Morgan  was
Manager/Accounting  Coordinator for Cast  Consulting  Corporation in Middletown,
New York.  Ms.  Morgan  served as the Office  Manager of several  Tandy  Leather
Company  locations from 1972 to 1980. She attended  Albright College in Reading,
Pennsylvania. In addition, Ms. Morgan graduated with an Associate of Arts degree
in Psychology from Harrisburg Area Community College.

     William M. Warren has served as Secretary, General Counsel, and Director of
the Company since June 1993.  Mr. Warren has been since 1980 General  Counsel of
TLF-Texas.  Since 1979,  Mr. Warren has been President of the law firm now known
as Loe, Warren, Rosenfield, Kaitcer & Hibbs, P.C. This law firm is involved in a
general civil and trial practice encompassing such areas of practice as probate,
tort,  corporation,   bankruptcy,  family  law,  personal  injury  and  workers'
compensation  law, real estate and commercial  litigation.  Mr. Warren practices
primarily in the areas of corporate and  bankruptcy  law.  Prior to formation of
the professional corporation noted above, Mr. Warren practiced law with the late
H. Joe Loe from 1970 to 1979.  Having received the highest score on the Arkansas
Bar  Examination,  Mr.  Warren was licensed to practice in Arkansas and Texas in
1970.  In  addition  to being a member of the  State Bar of Texas,  he is also a
member of the American Bar Association,  Business Law Section. He is admitted to
practice in all Texas State Courts, all Arkansas State Courts, the U.S. District
Courts for the Northern and Western  Districts of Texas,  and the U.S.  Court of
Appeals for the 5th and 6th  Circuits.  Other  directorships  held by Mr. Warren
include Loe, Warren,  Rosenfield,  Kaitcer & Hibbs, P.C.,  Wichita,  Tillman and
Jackson Railroad  Company,  and Idaho Northern & Pacific Railroad  Company.  Mr.
Warren holds a Doctor of Jurisprudence  from Southern  Methodist  University Law
School as well as a  Bachelor  of Arts in  History  and  Government  from  Texas
Christian University.

     Fred N.  Howell  has  served as Chief  Financial  Officer,  Treasurer,  and
Director of The Leather  Factory since November  1996.  From August 1996 through
October 1996, he served as Vice  President of Planning.  From 1992 to 1996,  Mr.
Howell was a private  investor.  From 1985 to 1992,  he and his wife  operated a
travel agency in Arlington,  Texas.  From 1967 until his retirement in 1985, Mr.
Howell was employed by Atlantic Richfield Company ("ARCO"). Some of his relevant
experience during his employment  include:  Financial  Director of International
Coal Operations with CFO  responsibilities  for international coal operations in
Australia,  Indonesia,  and South America; Senior Corporate Financial Analyst on
the  Corporate  CFO staff in Los Angeles,  California  with  responsibility  for
domestic coal, oil, and gas operations, excluding Alaska; Manager of Performance
Reporting  and  Analysis,  Budgets,  and  Capital  Expenditure  Control  of  the
Synthetic Crude and Minerals Division; and Planning Coordinator  responsible for
strategic planning activities for operations in Canada, New Mexico, and on shore
Texas in ARCO  Oil and Gas  Company.  Mr.  Howell  has a  Bachelor  of  Business
Administration in Accounting from Texas Tech University and a Master of Business
Administration from The University of Dallas.

     Luther A.  Henderson,  a Director  of the  Company  since  March  1994,  is
currently the President of Pirvest,  Inc., a privately-held  investment company,
and Chairman of the Board of Medical  Ventures,  Inc.,  a San Diego,  California
based  organization  specializing  in the  development  and ownership of medical
imaging  and  treatment  centers.  He also serves on the Board of  Directors  of
Ridgewood Properties,  Inc., Atlanta,  Georgia and Beeba's Creations,  Inc., San
Diego,  California.  From 1985 to 1993, Mr. Henderson served as Founder-Chairman
for Pier 1 Imports,  Inc., Fort Worth,  Texas ("Pier 1"), a retailer of imported
decorative home  furnishings.  Prior to 1985, he held at Pier 1 the positions of
Chairman from 1983 to 1985 and President  from 1966 until 1983.  From 1953 until
1966, Mr.  Henderson  served as Vice President,  Treasurer and Director of Tandy
Corporation and was in charge of its Pier 1 Imports  Division from its formation
in 1962 until 1966, when Pier 1 became an independent company. Following service
in the U.S. Navy during World War II, Mr.  Henderson joined the family business,
Chickasaw Lumber Company,  where he was employed until joining Tandy Corporation
in 1953. Mr.  Henderson  holds a Bachelor of Science degree from Texas Christian
University and a Master of Business Administration from Northwestern University.
Mr. Henderson is also a Certified Public Accountant.

                                       4
<PAGE>
 
    H.W. "Hub" Markwardt,  founder of Encon Industries,  L.P. ("Encon"), served
as Encon's Chief  Operating  Officer from 1977 until 1995.  The first company to
import ceiling fans into the United States,  Encon has developed into one of the
world's largest ceiling fan suppliers, now reaching markets throughout North and
South  America,  Europe,  and the  Pacific  Rim,  currently  selling 2.5 million
ceiling fans  annually.  In 1954,  Mr.  Markwardt  joined  Mid-Continent  Supply
Company,  advancing to the  company's  top sales post during his 21-year  tenure
there.  While at  Mid-Continent,  Markwardt opened Antique  Village,  an antique
importing  business.  Mr.  Markwardt  left  Mid-Continent  in 1974 to pursue the
thriving antiques business,  and soon founded a second company,  the East / West
Trading Company to source oil-field  equipment  manufactured in the Far East. In
1977, Mr. Markwardt began inporting ceiling fans for sale in the Southern United
States.  The ceiling fan business  expanded  rapidly,  and in 1980 Mr. Markwardt
sold  both of his other  companies  in order to focus on his  flagship  company,
Encon Industries.  Mr. Markwardt's  professional  affiliations include: Board of
Directors,  American Fan  Association  1981-82,  for which Mr.  Markwardt  was a
co-founder,  Charter  Member of the Home Center  Industry  President's  Council.
Professional  Honors  include:  Fort Worth Star Telegram  Tarrant  County Top 40
Export Company,  1990,  1991,  1992,  1993;  Mayor's Award for Employment of the
Mentally and Physically  Handicapped,  1989;  Entrepreneur of the Year finalist,
1994.


                COMMITTEES AND MEETINGS OF THE BOARD OF DIRECTORS

     For the fiscal year ending  December 31, 1996,  the Board of Directors held
four meetings.  No director attended fewer than 75% of the meetings of the Board
of Directors.

     The Board of Directors  established  an Audit  Committee in March 1994. The
members of this committee are Chairman,  Luther  Henderson,  Secretary,  Fred N.
Howell, and H. W. "Hub" Markwardt.  Certain  representative  duties of the Audit
Committee,  pursuant to the Audit Committee Charter, are: (i) to review with the
Company's management and independent accountants, the Company's general policies
and  procedures to  reasonably  assure the adequacy of internal  accounting  and
financial  reporting  controls,  (ii) to review prior to the annual  audit,  the
scope and general  extent of the  independent  accountants'  audit  examination,
(iii) to review with management and the independent accountants, upon completion
of the independent  audit,  financial results for the year, prior to the release
of  annual  financial  results  to the  public,  (iv) to  discuss  with  Company
management the scope and quality of internal  accounting and financial reporting
controls in effect,  and (v) to  recommend  to the Board of  Directors as to the
retention or nonretention of the  independent  accountants.  The Audit Committee
met three times during 1996.

     The Board of Directors  established a  Compensation  Committee in September
1994.  The members of this  committee are Chairman,  Luther  Henderson and H. W.
"Hub" Markwardt.  The Compensation Committee met twice during 1996. The Board of
Directors  has no standing  nominating  committee as the entire board  nominates
those individuals to serve as directors.

     The Board of Directors  established the 1995 Stock Option Plan Committee in
September  1995. The members of this  Committee are Chairman,  Ronald C. Morgan,
Luther A. Henderson,  H. W. "Hub" Markwardt,  Robin L. Morgan and Wray Thompson.
The 1995 Stock Option Plan  Committee has the general duty to review and approve
the granting of stock options  pursuant to the 1995 Stock Option Plan.  The 1995
Stock Option Plan Committee met once during 1996.

     The Board of Directors  established the 1995 Director  Non-Qualified  Stock
Option Plan Committee (the  "Director  Plan  Committee") in September  1995. The
Director Plan Committee was composed of Chairman, Ronald C. Morgan, Robin Morgan
and Wray Thompson.  The Director Plan Committee reviews and approves granting of
stock  options  for the  Board of  Directors  pursuant  to the terms of the 1995
Director Plan. The 1995 Director Plan Committee met once during 1996.


Directors' Compensation

     A director who is an officer of the Company is not  compensated for service
as a member of the Board of  Directors or any  committee  of the Board.  For the
fiscal year ended  December 31, 1996,  directors who were not officers  received
$1,000 per meeting, with the non-employee members of the Audit Committee and the
Compensation Committee receiving $250 per meeting.

     Pursuant to the  provisions of the  Company's  1995  Director  Plan,  three
individuals  were granted  options to purchase  2,000 shares each for a total of
6,000 shares.


                                       5
<PAGE>
  
                      EXECUTIVE OFFICERS OF THE COMPANY

     Certain information is set forth below concerning the executive officers of
the Company.

NAME                       AGE               POSITION
Wray Thompson              65                Chairman of the Board, Chief 
                                             Executive Officer, President, 
                                             and Director
Ronald C. Morgan           49                Executive Vice President, Chief 
                                             Operating Officer and Director
Jon W. Thompson            35                Senior Vice President - Operations
Robin L. Morgan            46                Vice President - Administration, 
                                             Asst. Secretary and Director
                                                                  
David L. Ferrill           57                Vice President - Sales/Distribution
                                             Units
Mark J. Angus              36                Vice President - Sales
Gregory J. Sartor          39                Vice President - Sales
William M. Warren          52                Secretary, General Counsel, 
                                             and Director
Fred N. Howell             56                Treasurer, Chief Financial Officer
                                             and Director

Business Experience of Executive Officers

     See "Election of Directors - Business  Experience of Directors" for certain
information  with respect to Wray Thompson,  Ronald C. Morgan,  Robin L. Morgan,
William M. Warren and Fred N. Howell.

     Jon W. Thompson has served as Senior Vice President in charge of operations
for the Company and TLF-Texas since June 1993. Mr. Thompson earned the change in
title due to the promotion of three former product line managers to the level of
vice  president.  Since having been  promoted to Vice  President of TLF-Texas in
1990,  his duties have  remained  the same.  Since  1990,  he has  overseen  the
distribution units and the warehouse operations as well as managed the functions
directed  by  the  three  operational  vice  presidents   (former  product  line
managers).  In addition,  Mr.  Thompson is  responsible  for the sourcing of new
products  from both the  domestic  and import  markets.  From 1982 to 1990,  Mr.
Thompson  managed  the Fort Worth unit of  TLF-Texas  as well as assisted in the
formation  of the craft and metals  product  lines.  He was selected to fill the
post of Manager of the Fort Worth  unit upon its  opening in 1982.  In 1981,  he
became Assistant  Manager of the Denver unit of TLF-Texas.  Mr Thompson has been
with TLF-Texas since 1980.

     David L. Ferrill has been the Company's Vice President - Sales/Distribution
Units since  January 1995. In his current  position,  Mr Ferrill  assists in the
management  of the  operations  of all selling  locations.  Prior  thereto,  Mr.
Ferrill  served  as Vice  President  -  American  Leather  for the  Company  and
TLF-Texas from June 1993 to January 1995. From 1991, when TLF-Texas acquired the
assets and company name of American  Leather  Company in Tampa,  Florida,  until
June 1993, Mr. Ferrill held the position of General Manager - American  Leather.
Since joining  TLF-Texas in 1984,  he has served as Vice  President of Marketing
from  1990 to 1991,  National  Sales  Manager  from  1986 to 1990,  and  General
Manager,  Midas Metals Product Line from 1984 to 1986.  Prior to employment with
TLF-Texas,  Mr.  Ferrill  spent a brief  period of time  outside the industry as
President of Loading Dock Furniture, a retail furniture operation,  from 1979 to
1984. From 1962 to 1979 he progressed from  manager-trainee  to Vice President -
Western Division of Tandy Leather Company. Mr. Ferrill held the position of Vice
President - Western  Division from 1978 to 1979.  During his tenure at this post
he managed approximately 150 retail stores. In 1976, he was promoted to National
Sales  Manager,  where he handled all national  contracts  and worked to develop
training and incentive programs for the store managers and employees.  From 1974
to 1976,  Mr.  Ferrill  served  Tandy  Leather  Company as Regional  Manager for
California,  Oregon,  Washington,  Idaho,  Utah, and Nevada. He worked in Kansas
City,  Missouri from 1970 to 1974, first as store manager and then as a District
Manager for Tandy Leather  Company.  From 1962 to 1970,  Mr.  Ferrill  served in
various positions  involving store management as well as one as an Area Manager.
He attended Phillips University, Enid, Oklahoma.

     Mark J. Angus has served as the  Company's  Vice  President  - Sales  since
January  1995.  In this  capacity,  Mr.  Angus  works with  major  manufacturing
customers and serves as liaison with Roberts,  Cushman & Co., a wholly-owned TLF
subsidiary,  relative to sales, product development and marketing.  Mr. Angus is
also involved in new product  development with certain portions of TLF's product
line. Before January 1995, Mr. Angus served as Vice President - Sales and Design
for the Company and  TLF-Texas.  He held this position from June 1993 to January
1995. As an employee of TLF-Texas  and the Company,  Mr. Angus has been involved
in buckle and metal  design work as well as sales to major  manufacturers  since
1990.  Mr.  Angus'  designs  comprise  a  substantial  number  of the  Company's
copyrights. He is also responsible for the design of the Company's patented belt
buckle.  From 1985 to 1990, Mr. Angus managed TLF-Texas' location in Des Moines,
Iowa.  Prior to joining  TLF-Texas  in 1985,  Mr.  Angus was involved in several
businesses  owned by his  family  in which he was  exposed  to all  areas of the
operations.  These entities included All Crafts Corporation, for which he served
as  Secretary/Treasurer  from  1977  to  1985.  In  addition  to his  duties  as
Secretary/Treasurer,  Mr. Angus managed one of All Crafts  Corporation's  stores
located  in  Sunbury,  Pennsylvania,  from  1980 to  1985.  This  store,  one of
TLF-Texas' original dealers, sold crafts, leathercrafts,  leather, finishes, and
dyes as well as a line of western wear clothing. Having worked with leathercraft
all his life, Mr. Angus also started writing and publishing  leathercraft  books
and  designing  patterns for  leathercraft  work in 1982.  From 1977 to 1985, he
worked  contemporaneously  with Columbia Feed & Supply in Columbia,  New Jersey,
another  of the  family's  business  interests.  All of  the  family's  business
interests  were  sold or  dissolved  prior  to Mr.  Angus'  employment  with the
Company.  Mr. Angus entered the family businesses at age 16, upon his graduation
from high school. His high school education was such that he received four years
of intensive training in art.

                                       6
 

<PAGE>

    Gregory J. Sartor was named the Company's Vice President - Sales in January
1995. In this position Mr. Sartor directs a department established to create new
selling  markets,  primarily  involving sales to retailers.  Formerly Mr. Sartor
served the Company and  TLF-Texas  as Vice  President - Crafts from June 1993 to
January 1995. Mr. Sartor served  TLF-Texas as Sales Manager to craft stores from
1991 to June 1993.  In his former  positions,  Mr.  Sartor was  responsible  for
product  selection  and  development  of  all  craft  merchandise  sold  through
independent stores,  distributors,  and chain stores. Prior to joining TLF-Texas
in 1991, he had been employed by S-T Leather Company, St. Louis, Missouri, since
1983.  Mr. Sartor  served as President of S-T Leather  Company from 1984 to 1991
after  one  year  as  General   Manager.   His  duties  as  President   included
responsibility  for  all  business  operations   including  sales,   purchasing,
personnel,  accounting, and operations.  From 1979 to 1983, he progressed from a
manager-trainee to store manager for various units in the Tandy Leather Company.
Mr. Sartor holds a Bachelor of Science in Business  Administration from Michigan
Technological University, Houghton, Michigan.


Family Relationships

     Except for Ronald C. Morgan and Robin L. Morgan,  who are husband and wife,
and Wray  Thompson  and Jon W.  Thompson  who are father  and son,  there are no
family  relationships  between  any  director,   executive  officer,  or  person
nominated or chosen by the Company to become a director or executive officer.


                             EXECUTIVE COMPENSATION


Summary of Cash and Certain Other Compensation

     The following table sets forth  compensation  paid to or for the benefit of
the executive  officers (3) named below in 1996,  1995 and 1994. No other person
serving as an  executive  officer as of December  31, 1996  received  salary and
bonus compensation in excess of $100,000 during fiscal 1996.

Summary Compensation Table

<TABLE>
<S>                                                                 <C>                 <C>               <C>
                                                                                           Long Term
                                           Annual Compensation                            Compensation
                                           -------------------                            ------------
         Name and                                                       Other Annual      Stock Options          All Other
     Principal Position    Year     Salary ($)         Bonus ($)    Compensation ($)     Awards (Shares)   Compensation(1) ($)
     ------------------    ----     ---------          --------     ----------------     ---------------   ------------------- 
Wray Thompson              1996     175,000                 0                   0                0                 1,157
  Chairman, President      1995     175,000                 0                   0                0                 1,140
   and CEO                 1994     150,000            35,000                   0                0                 4,500

Ronald C. Morgan,          1996     157,333                 0                   0                0                   801
  Executive VP, Chief      1995     155,500                 0                   0                0                   775
  Operating Officer,       1994     120,000            35,000                   0                0                 3,000

Jon W. Thompson            1996     100,000                 0                   0                0                   771
  Senior Vice President    1995      95,000                 0                   0          100,000                   840
                           1994      65,000            15,000                   0                0                 3,000
</TABLE>



(1) The amounts in this column  represent  the amounts  accrued on behalf of the
named individuals for the annual contribution to the Company's ESOP

                                       7


<PAGE>

Compensation Committee Report

     The  Compensation  Committee of the Company's  Board of Directors  consists
entirely of outside  directors  of the Company.  For 1996 and prior  years,  the
Company  utilized  discretionary  bonuses for its Executive  Officers as well as
certain  other  officers of the  Company.  These  bonuses were  determined  on a
subjective basis, using historical bonus amounts,  the availability of cash, the
need to provide bonuses to other officers and employees,  the business prospects
for the upcoming  year,  and the increase in net income for the year in question
as  general  guidelines.  No  other  quantitative  criteria  were  used  in  the
determination  of the  discretionary  bonuses.  Due to the loss reported for the
fiscal year ended  December 31, 1996,  no bonuses were awarded to the  Executive
Officers or other officers of the Company.

Employees' Stock Ownership Plan and Trust

    The Executive  Officers  participated  in the ESOP in keeping with the terms
and provisions of the ESOP, in the same manner as all other  participants of the
ESOP.  Effective  January 1, 1990, and as  subsequently  amended and restated on
July 15,  1993  and  October  1,  1993,  the  Company  established  the ESOP for
employees  with at least one year of  service  (as  defined by the ESOP) and who
have reached their 21st birthday.

     As  of  December  31,  1996,  165  employees  and  former   employees  were
participants in and beneficiaries of the ESOP. Under the ESOP, the Company makes
annual  cash or stock  contributions  to a trust  for the  benefit  of  eligible
employees. The trust invests in shares of the Company's Common Stock. The amount
of the Company's annual  contribution is discretionary.  Amounts  contributed to
the ESOP vest over a period of years  (0% prior to three  years of  service  and
100% for three or greater years of service) and shares of Common Stock vested in
participants will be distributed upon the participant's separation from service,
retirement, death or permanent disability.

     For the fiscal years ended December 31, 1994, 1995, and 1996, the Company's
Board of Directors approved contributions of 3%, .8% and .8%,  respectively,  of
annual compensation for the eligible employees.  The Company contributed $1,157,
$801 and $771, respectively,  as contributions for Messrs. Wray Thompson, Morgan
and Jon Thompson for the fiscal year ended December 31, 1996.


COMPENSATION COMMITTEE           1995 STOCK OPTION PLAN COMMITTEE

Luther Henderson, Chairman       Ronald Morgan, Chairman
H. W. "Hub" Markwardt            Robin  Morgan             Luther Henderson
                                 Wray Thompson             H. W. "Hub" Markwardt


                                       8
<PAGE>


                             STOCK PERFORMANCE GRAPH

    Set forth below is a line graph  comparing the yearly  percentage  change in
the Company's  cumulative four-year total stockholder return with the Standard &
Poor's  Smallcap  600 Index,  and the common  stock of a peer group of companies
("Peer Group") whose returns are weighted  according to their respective  market
capitalizations. The graph assumes that $100 was invested on August 2, 1993 (the
earliest  trading data  available)  in the Common  Stock,  the Standard & Poor's
Smallcap 600 Index,  and the Peer Group, and that all dividends were reinvested.
The Peer  Group  consists  of  companies  included  in SIC 5190 -  Miscellaneous
Non-Durable  Goods Wholesale.  The following graph is not, nor is it intended to
be, indicative of future performance of the Common Stock.

[GRAPHIC OMITTED]
<TABLE>
<S>                                         <C>              <C>            <C>          <C>            <C>
Company/Index                               8/2/93           Dec 93         Dec 94        Dec 95         Dec 96
- ----------------------------------------------------------------------------------------------------------------
LEATHER FACTORY INC                          100             245.00         170.00         97.48          32.48
S&P SMALLCAP 600 INDEX                       100             110.50         105.23        136.75         165.91
PEER GROUP                                   100             117.89         133.84        163.67         132.91
</TABLE>

                       Data Source: S&P Compustat Services


                              CERTAIN TRANSACTIONS

    During  1996 the law firm of Loe,  Warren,  Rosenfield,  Kaitcer  and Hibbs,
P.C., of which Mr. William M. Warren,  Secretary,  General Counsel, and Director
of the Company, is a shareholder,  was compensated for rendering services to the
Company.

    During 1996, the Company  purchased  certain notes from NationsBank that are
collateralized  by the  Company's  common  stock.  These notes  relate to shares
issued under the Company's 1993  Non-Qualified  Incentive Stock Option Plan. The
following  table sets forth the  balance as of  December  31, 1996 on notes that
mature on December  31, 1997 and are due from  individuals  that are officers of
the Company.

         Name and Relationship                                   Amount of
           with the Company                                     Stock Loan

Mark Angus (Executive Officer)                                  $61,703.35
David L. Ferrill (Executive Officer)                            $7,506.70
Gregory J. Sartor (Executive Officer)                           $51,475.06

    At December 31, 1996,  the aggregate  amount of all of the Loans,  including
individuals  that  are  not  officers  of  the  Company,  totaled  approximately
$269,305.

                                       9
<PAGE>


                      COMPLIANCE WITH SECTION 16(a) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

    Section 16(a) of the Securities  Exchange Act of 1934, as amended,  requires
the Company's officers and directors,  and persons who own more than ten percent
of a  registered  class of the  Company's  equity  securities,  to file with the
United States  Securities and Exchange  Commission  (the "SEC") and the American
Stock Exchange  initial reports of ownership and reports of changes in ownership
of Common Stock and other  equity  securities  of the Company.  Such persons are
required by SEC  regulations  to furnish the Company  with copies of all Section
16(a) reports they file.

     To the  Company's  knowledge,  based  solely on its review of the copies of
such reports furnished to the Company and written  representations that no other
reports  were  required  to be filed,  all  Section  16(a)  filing  requirements
applicable to its officers,  directors  and  beneficial  owners of more than ten
percent of the Company's  outstanding stock were complied with during the fiscal
year ended December 31, 1996.


                                    AUDITORS

    Representatives of the Company's auditors for the fiscal year ended December
31, 1996,  Ernst & Young LLP, are expected to be present at the meeting with the
opportunity  to make a statement  if they desire to do so and to be available to
respond to appropriate questions.


                              STOCKHOLDER PROPOSALS

    In order for stockholder proposals to receive consideration for inclusion in
the Company's Proxy Statement for its 1998 Annual Meeting of Stockholders,  such
proposals must be received at the Company's offices at 3847 East Loop 820 South,
Fort Worth, Texas 76119, Attention: Secretary, by December 1, 1997.


                             SOLICITATION OF PROXIES

    The  solicitation  of proxies in the enclosed  form is made on behalf of the
Company's  Board of  Directors.  The Company will pay the expenses of this proxy
solicitation.  In addition to the solicitation by mail, some of the officers and
regular employees of the Company may solicit proxies personally or by telephone,
if deemed  necessary.  The Company will request brokers and other fiduciaries to
forward proxy soliciting  material to the beneficial  owners of shares which are
held of record by the brokers  and  fiduciaries,  and the Company may  reimburse
them  for  reasonable  out-of-pocket  expenses  incurred  by them in  connection
therewith.


                                  OTHER MATTERS

    The Board of  Directors  is not aware of any matter,  other than the matters
described  above,  to be presented  for action at the meeting.  However,  if any
other  proper  items of  business  should  come  before the  meeting,  it is the
intention of the person or persons  acting  under the enclosed  form of proxy to
vote in accordance with their best judgment on such matters.

    The Annual  Report to  Stockholders  for the fiscal year ended  December 31,
1996, which includes the financial statements,  is enclosed herewith. The Annual
Report does not form a part of this Proxy  Statement  or the  materials  for the
solicitation of proxies to be voted at the Annual Meeting.

                                       10
<PAGE>


    Information contained in the Proxy Statement relating to the occupations and
security  holdings  of  directors  and  officers  of the  Company  is based upon
information received from the individual directors and officers.

    COPIES OF THE  COMPANY'S  1996 ANNUAL REPORT FILED WITH THE  SECURITIES  AND
EXCHANGE  COMMISSION  ON FORM 10-K (WHICH IS THE  COMPANY'S  ANNUAL  REPORT) ARE
AVAILABLE  TO  SHAREHOLDERS  UPON  RECEIPT OF A WRITTEN  REQUEST OF SUCH  PERSON
ADDRESSED TO FRED N. HOWELL, 3847 EAST LOOP 820 SOUTH, FORT WORTH, TEXAS, 76119,
817/496-4414.  THE COMPANY WILL ALSO FURNISH SUCH ANNUAL  REPORT ON FORM 10-K TO
ANY "BENEFICIAL OWNER" OF SUCH SECURITIES AT NO CHARGE UPON RECEIPT OF A WRITTEN
REQUEST,  ADDRESSED  TO FRED N.  HOWELL,  3847 EAST LOOP 820 SOUTH,  FORT WORTH,
TEXAS, 76119,  817/496-4414  CONTAINING A GOOD FAITH REPRESENTATION THAT, AT THE
RECORD DATE,  SUCH PERSON WAS A BENEFICIAL  OWNER OF  SECURITIES  OF THE COMPANY
ENTITLED TO VOTE AT THE ANNUAL MEETING OF  STOCKHOLDERS TO BE HELD MAY 22, 1997.
COPIES OF ANY EXHIBIT TO THE FORM 10-K WILL BE  FURNISHED  UPON THE PAYMENT OF A
REASONABLE FEE.

     PLEASE  MARK,  SIGN,  DATE  AND  RETURN  THE  PROXY  CARD AT YOUR  EARLIEST
CONVENIENCE IN THE ENCLOSED RETURN ENVELOPE. NO POSTAGE IS REQUIRED IF MAILED IN
THE UNITED STATES.  A PROMPT RETURN OF YOUR PROXY CARD WILL BE APPRECIATED AS IT
WILL SAVE THE EXPENSE OF FURTHER MAILINGS.


                       By Order of the Board of Directors,



                                            William M. Warren
                                            General Counsel and Secretary


Fort Worth, Texas
April 22, 1997





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