PRIME RETAIL INC
S-11/A, 1996-05-06
OPERATORS OF NONRESIDENTIAL BUILDINGS
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<PAGE>
   
      AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON MAY 6, 1996
    
   
                                                       REGISTRATION NO. 333-1666
    
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                           --------------------------
   
                                AMENDMENT NO. 1
    
   
                                       TO
    
                                   FORM S-11
                             REGISTRATION STATEMENT
                                     UNDER
                           THE SECURITIES ACT OF 1933
                            ------------------------
                               PRIME RETAIL, INC.
        (Exact name of Registrant as specified in governing instruments)
 
                             100 EAST PRATT STREET
                                NINETEENTH FLOOR
                           BALTIMORE, MARYLAND 21202
                                 (410) 234-0782
                    (Address of principal executive offices)
                               MICHAEL W. RESCHKE
                             CHAIRMAN OF THE BOARD
                               PRIME RETAIL, INC.
                             100 EAST PRATT STREET
                                NINETEENTH FLOOR
                           BALTIMORE, MARYLAND 21202
                                 (410) 234-0782
                    (Name and address of agent for service)
                           --------------------------
                                   COPIES TO:
 
<TABLE>
<S>                                       <C>
        Wayne D. Boberg, Esq.                  J. Warren Gorrell, Jr., Esq.
        Steven J. Gavin, Esq.                    Bruce W. Gilchrist, Esq.
           Winston & Strawn                       Hogan & Hartson L.L.P.
         35 West Wacker Drive                        Columbia Square
       Chicago, Illinois 60601                     555 13th Street, NW
                                                   Washington, DC 20004
</TABLE>
 
                           --------------------------
 APPROXIMATE DATE OF COMMENCEMENT OF THE PROPOSED SALE OF THE SECURITIES TO THE
                                    PUBLIC:
  AS SOON AS PRACTICABLE AFTER THIS REGISTRATION STATEMENT BECOMES EFFECTIVE.
                           --------------------------
 
    If  this Form  is filed  to register  additional securities  for an offering
pursuant to Rule 462(b) under the Securities Act, please check the following box
and list  the  Securities  Act  registration statement  number  of  the  earlier
effective registration statement for the same offering. / / ________________
 
    If this Form is post-effective amendment filed pursuant to Rule 462(c) under
the  Securities  Act,  check  the  following box  and  list  the  Securities Act
registration statement number  of the earlier  effective registration  statement
for the same offering. / / ________________
 
    If  delivery of the prospectus is expected  to be made pursuant to Rule 434,
please check the following box. / /
                           --------------------------
 
                        CALCULATION OF REGISTRATION FEE
 
   
<TABLE>
<CAPTION>
                                                      PROPOSED MAXIMUM  PROPOSED MAXIMUM     AMOUNT OF
    TITLE OF SECURITIES BEING         AMOUNT BEING        OFFERING         AGGREGATE        REGISTRATION
            REGISTERED                 REGISTERED     PRICE PER SHARE    OFFERING PRICE       FEE (1)
<S>                                 <C>               <C>               <C>               <C>
Common Stock, $.01 par value......    2,397,750(2)       $12.00(3)      $28,773,000(2)(3)   $9,921.72(4)
Common Stock, $.01 par value......     694,078(5)        $11.50(6)      $7,981,897(5)(6)    $2,752.38(7)
</TABLE>
    
 
   
(1) Calculated pursuant  to Rule 457(o)  under the Securities  Act based on  the
    proposed maximum aggregate offering price.
    
   
(2)   Includes  an  aggregate  of  312,750  shares  of  Common  Stock  that  the
    Underwriters  have  the  option  to  purchase  from  the  Company  to  cover
    over-allotments, if any.
    
   
(3)  The proposed maximum offering  price is calculated on  the basis of $12.00,
    the proposed maximum offering price as of February 26, 1996.
    
   
(4) Previously paid.
    
   
(5) Includes an aggregate of 78,750 shares of Common Stock that the Underwriters
    have the option to  purchase from the Company  to cover over-allotments,  if
    any.
    
   
(6)  The proposed maximum offering  price is calculated on  the basis of $11.50,
    the proposed maximum offering price as of May 6, 1996.
    
   
(7) Pursuant to  Rule 457(a)  under the Securities  Act, the  additional fee  is
    calculated  on the basis of the  offering price of the additional securities
    being registered by this Amendment No. 1.
    
                         ------------------------------
 
    THE REGISTRANT HEREBY  AMENDS THIS  REGISTRATION STATEMENT ON  SUCH DATE  OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE  A  FURTHER  AMENDMENT  WHICH SPECIFICALLY  STATES  THAT  THIS REGISTRATION
STATEMENT SHALL THEREAFTER BECOME EFFECTIVE  IN ACCORDANCE WITH SECTION 8(A)  OF
THE  SECURITIES ACT  OF 1933  OR UNTIL  THE REGISTRATION  STATEMENT SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION  8(A),
MAY DETERMINE.
 
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------
<PAGE>
                               PRIME RETAIL, INC.
 
    Cross Reference Sheet Pursuant to Rule 404(a) of the Securities Act and Item
501(b)  of Regulation S-K, Showing the Location  or Heading in the Prospectus of
the Information Required by Part I of Form S-11.
 
   
<TABLE>
<CAPTION>
ITEMS NUMBER AND CAPTION                                     LOCATION OR HEADING IN PROSPECTUS
- ------------------------------------------------------  -------------------------------------------
       1.  Forepart of Registration Statement and
            Outside Front Cover Page of Prospectus....  Outside Front Cover Page
<C>        <S>                                          <C>
       2.  Inside Front and Outside Back Cover Pages
            of Prospectus.............................  Inside Front Cover Page and Outside Back
                                                         Cover Page of Prospectus; Available
                                                         Information
       3.  Summary Information, Risk Factors and Ratio
            of Earnings to Fixed Charges..............  Outside Front Cover Page; Prospectus
                                                         Summary; Risk Factors; The Company
       4.  Determination of Offering Price............  Outside Front Cover Page; Underwriting
       5.  Dilution...................................  Dilution
       6.  Selling Security Holders...................  Principal Security Holders and Selling
                                                        Security Holder of the Company
       7.  Plan of Distribution.......................  Outside Front Cover Page; Underwriting
       8.  Use of Proceeds............................  Use of Proceeds; Business and Properties
       9.  Selected Financial Data....................  Selected Financial Data
      10.  Management's Discussion and Analysis of
            Financial Condition and Results of
            Operations................................  Management's Discussion and Analysis of
                                                         Financial Condition and Results of
                                                         Operations
      11.  General Information as to Registrant.......  Prospectus Summary; The Company
      12.  Policy with Respect to Certain
            Activities................................  Prospectus Summary; The Company; Policies
                                                         With Respect To Certain Activities
      13.  Investment Policies of Registrant..........  Prospectus Summary; The Company; Policies
                                                         With Respect To Certain Activities
      14.  Description of Real Estate.................  Prospectus Summary; The Company; Business
                                                         and Properties
      15.  Operating Data.............................  Prospectus Summary; The Company; Business
                                                         and Properties
      16.  Tax Treatment of Registrant and its
            Security Holders..........................  Prospectus Summary; Certain Federal Income
                                                         Tax Considerations
      17.  Market Price of and Distribution on the
            Registrant's Common Equity and Related
            Stockholder Matters.......................  Price Range of Common Stock and
                                                         Distribution History; Description of
                                                         Capital Stock; Shares Available for Future
                                                         Sale
      18.  Description of Registrant's Securities.....  Description of Capital Stock; Certain
                                                        Provisions of Maryland Law and of the
                                                         Company's Charter and Bylaws; Underwriting
      19.  Legal Proceedings..........................  Business and Properties
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
ITEMS NUMBER AND CAPTION                                     LOCATION OR HEADING IN PROSPECTUS
- ------------------------------------------------------  -------------------------------------------
      20.  Security Ownership of Certain Beneficial
            Owners and Management.....................  Management; Principal Security Holders and
                                                         Selling Security Holder of the Company
<C>        <S>                                          <C>
      21.  Directors, Executive Officers, Promoters
            and Control Persons.......................  Management
      22.  Executive Compensation.....................  Management
      23.  Certain Relationships and Related
            Transactions..............................  Certain Relationships and Transactions
      24.  Selection, Management and Custody of
            Registrant's Investments..................  Policies With Respect To Certain Activities
      25.  Policies with Respect to Certain
            Transactions..............................  Policies With Respect To Certain Activities
      26.  Limitations of Liability...................  Management
      27.  Financial Statements and Information.......  Prospectus Summary; Selected Financial
                                                        Data; Financial Statements
      28.  Interests of Named Experts and Counsel.....  Legal Matters
      29.  Disclosure of Commission Position on
            Indemnification for Securities Act
            Liabilities...............................  Not Applicable
</TABLE>
    
<PAGE>
INFORMATION   CONTAINED  HEREIN  IS  SUBJECT   TO  COMPLETION  OR  AMENDMENT.  A
REGISTRATION STATEMENT  RELATING TO  THESE SECURITIES  HAS BEEN  FILED WITH  THE
SECURITIES  AND EXCHANGE  COMMISSION. THESE SECURITIES  MAY NOT BE  SOLD NOR MAY
OFFERS TO BUY BE ACCEPTED PRIOR  TO THE TIME THE REGISTRATION STATEMENT  BECOMES
EFFECTIVE.  THIS  PROSPECTUS  SHALL  NOT  CONSTITUTE AN  OFFER  TO  SELL  OR THE
SOLICITATION OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE  SECURITIES
IN  ANY STATE IN WHICH SUCH OFFER,  SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR
TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH STATE.
<PAGE>
   
                    SUBJECT TO COMPLETION DATED MAY 6, 1996
    
 
   
[LOGO]                         PRIME RETAIL, INC.                         [LOGO]
                                2,700,328 SHARES
                                  COMMON STOCK
    
                             ---------------------
 
   
    Of the  2,700,328 shares  of Common  Stock, $.01  par value  per share  (the
"Common  Stock"), offered  hereby (the  "Offering"), 2,610,000  shares are being
sold by Prime Retail, Inc. (the  "Company") and 90,328 shares are being  offered
by  KILICO Realty Corporation (the "Selling  Stockholder"). The Company will not
receive any proceeds from shares sold by the Selling Stockholder. The Company is
a self-administered  and  self-managed  real estate  investment  trust  ("REIT")
engaged  in  the  ownership,  development,  construction,  acquisition, leasing,
marketing and  management  of  factory  outlet centers.  All  of  the  Company's
business and operations are conducted through Prime Retail, L.P. (the "Operating
Partnership").  The  Company has  paid and  intends to  continue to  pay regular
quarterly distributions to the holders of the Common Stock.
    
   
    The Company has commenced an offer to exchange (the "Exchange Offer") up  to
6,734,400  shares of  its Common  Stock for  up to  4,209,000, (or  60%), of the
outstanding shares  of  the Company's  8.5%  Series B  Cumulative  Participating
Convertible  Preferred  Stock,  $.01  par  value  per  share  (the  "Convertible
Preferred Stock").  Subject  to  the satisfaction  of  certain  conditions,  the
Company   expects  to  close  the  Exchange   Offer  immediately  prior  to  the
consummation  of  the  Offering.  The  consummation  of  the  Offering  is   not
conditioned  on  the completion  of  the Exchange  Offer,  and there  can  be no
assurance as to whether or when the Exchange Offer will be completed.
    
   
    The Common Stock is quoted in  the Nasdaq National Market under the  trading
symbol  "PRME". On May 3, 1996, the last reported sale price of the Common Stock
on the Nasdaq National Market was $11.25  per share. See "Price Range of  Common
Stock and Distribution History."
    
   
    Ownership  of the Common Stock  is restricted in the  charter of the Company
(the "Charter"),  subject to  certain  exceptions, to  9.9% of  the  outstanding
shares  of Common  Stock. See "Description  of Capital Stock  -- Restrictions on
Ownership and Transfer."
    
   
    SEE "RISK FACTORS" COMMENCING ON PAGE 18 HEREOF FOR A DISCUSSION OF  CERTAIN
FACTORS  THAT SHOULD  BE CONSIDERED  IN EVALUATING  AN INVESTMENT  IN THE COMMON
STOCK, INCLUDING THE FOLLOWING RISKS:
    
 
   
    - the Company may be unable to  repay or refinance aggregate debt of  $172.8
      million  maturing by  December 31,  1996 or may  be unable  to finance the
      Company's planned development activities;
    
   
    - certain contractual  restrictions imposed  by mortgages  encumbering  nine
      factory  outlet  centers  will  limit  the  Company's  ability  to  obtain
      additional sources of financing with regard to such centers;
    
   
    - the Company's inability to pay any distributions in respect of the  Common
      Stock   unless  current  and   accumulated  dividends  and  distributions,
      respectively, on  all  shares  of  the Company's  10.5%  Series  A  Senior
      Cumulative  Preferred Stock (the "Senior Preferred Stock") and Convertible
      Preferred Stock have been paid in full;
    
   
    - the Company's inability to increase distributions in respect of the Common
      Stock unless and  until the  Company has achieved  and maintained  certain
      cash  flow levels as set forth  in the Operating Partnership Agreement (as
      defined herein);
    
   
    - certain limited partners of the Operating Partnership that are  affiliated
      with the Company will, as a result of the Exchange Offer, benefit from the
      increase  in the amount of cash available for distribution with respect to
      their limited partnership  interests after conversion  of the  Convertible
      Preferred Stock pursuant to the Exchange Offer;
    
   
    - the  Company's presentation of  Funds from Operations  (as defined herein)
      may not be comparable to similarly titled measures used by competitors and
      based on  the  recent  clarification  of  the  definition  of  Funds  from
      Operations  by The National  Association of Real  Estate Investment Trusts
      ("NAREIT"), the Company may report  lower Funds from Operations under  the
      new NAREIT definition;
    
   
    - the  conflicts of interest between the Company and the limited partners of
      the Operating Partnership and their affiliates and between the Company and
      its officers and  directors, and  the potential  significant influence  of
      such limited partners or their affiliates over the affairs of the Company;
    
   
    - the  immediate and substantial dilution of  net tangible book value in the
      amount of $13.28 per share  to purchasers of Common  Stock as a result  of
      the Offering and the Exchange Offer;
    
   
    - the Exchange Offer may not be consummated on the proposed terms; and
    
   
    - the  taxation  of the  Company as  a  regular corporation  if it  fails to
      qualify as a REIT.
    
                           --------------------------
THESE SECURITIES HAVE  NOT BEEN APPROVED  OR DISAPPROVED BY  THE SECURITIES  AND
EXCHANGE  COMMISSION OR ANY STATE SECURITIES  COMMISSION NOR HAS THE SECURITIES
 AND EXCHANGE COMMISSION OR ANY  STATE SECURITIES COMMISSION PASSED UPON  THE
   ACCURACY  OR ADEQUACY OF       THIS PROSPECTUS. ANY REPRESENTATION TO THE
                        CONTRARY IS A CRIMINAL OFFENSE.
                           --------------------------
 
   
<TABLE>
<CAPTION>
                                                                                                        PROCEEDS TO
                                                                UNDERWRITING        PROCEEDS TO           SELLING
                                          PRICE TO PUBLIC       DISCOUNT (1)      THE COMPANY (2)       STOCKHOLDER
                                         ------------------  ------------------  ------------------  ------------------
<S>                                      <C>                 <C>                 <C>                 <C>
Per Share of Common Stock..............          $                   $                   $                   $
Total (3)..............................          $                   $                   $                   $
</TABLE>
    
 
- --------------------------
   
(1) The  Company, the  Operating Partnership  and the  Selling Stockholder  have
    agreed  to indemnify the Underwriters against certain liabilities, including
    liabilities under the Securities  Act of 1933,  as amended (the  "Securities
    Act").
    
(2)  Before deducting estimated  offering expenses of  $          payable by the
    Company.
   
(3) The Company has granted the Underwriters an option, exercisable for 30  days
    after the date hereof, to purchase up to 391,500 additional shares of Common
    Stock  at the  Price to  Public per  share, less  the Underwriting Discount,
    solely to cover over-allotments.  If such option is  exercised in full,  the
    Price  to Public, Underwriting Discount and  Proceeds to the Company will be
    $        , $        and $        , respectively. See "Underwriting."
    
                           --------------------------
 
    The Common Stock is offered by the Underwriters, subject to prior sale, when
as and if delivered to and accepted by the Underwriters, subject to the right to
withdraw, modify, correct and reject orders in whole or in part. It is  expected
that  delivery of the shares of Common Stock will be made in Washington, D.C. on
or about            , 1996.
 
   
FRIEDMAN, BILLINGS, RAMSEY & CO., INC.
    
   
                         MORGAN KEEGAN & COMPANY, INC.
    
   
                                                      STIFEL, NICOLAUS & COMPANY
    
   
                                                              INCORPORATED
    
 
   
               The date of this Prospectus is            , 1996.
    
<PAGE>
                                   [ARTWORK]
 
                            ------------------------
 
    THE ATTORNEY GENERAL OF THE STATE OF NEW YORK HAS NOT PASSED ON OR  ENDORSED
THE MERITS OF THIS OFFERING. ANY REPRESENTATION TO THE CONTRARY IS UNLAWFUL.
 
    IN  CONNECTION WITH THE OFFERING, THE  UNDERWRITERS MAY OVER-ALLOT OR EFFECT
TRANSACTIONS WHICH  STABILIZE OR  MAINTAIN THE  MARKET PRICE  OF THE  SHARES  OF
COMMON  STOCK OFFERED HEREBY AT A LEVEL ABOVE THAT WHICH MIGHT OTHERWISE PREVAIL
IN THE OPEN  MARKET. SUCH TRANSACTIONS  MAY BE EFFECTED  ON THE NASDAQ  NATIONAL
MARKET,  IN  THE  OVER-THE-COUNTER  MARKET OR  OTHERWISE.  SUCH  STABILIZING, IF
COMMENCED, MAY BE DISCONTINUED AT ANY TIME.
<PAGE>
   
                               TABLE OF CONTENTS
    
 
   
<TABLE>
<CAPTION>
                                                                                                                          PAGE
                                                                                                                          -----
PROSPECTUS SUMMARY......................................................................................................      1
<S>                                                                                                                       <C>
  The Company...........................................................................................................      1
  Risk Factors..........................................................................................................      2
  Business and Properties...............................................................................................      3
  Strategies for Growth.................................................................................................      6
  Structure of the Company and the Operating Partnership................................................................      7
  The Exchange Offer....................................................................................................     10
  The Offering..........................................................................................................     12
  Tax Status of the Company.............................................................................................     13
  Summary Selected Financial Data.......................................................................................     14
RISK FACTORS............................................................................................................     18
  Leverage; Uncertainty of Ability to Fund Debt Repayments and Future Development.......................................     18
  Financial Restriction Associated with Cross-Collateralization of Proposed First Mortgage Loan.........................     18
  Floating Rate Debt....................................................................................................     18
  Ability to Pay Common Stock Distributions and Increase Common Stock Distributions.....................................     19
  Benefits to Limited Partners..........................................................................................     20
  Risk Resulting from Change in Definition of Funds From Operations; Risk that the Company's Definition of Funds From
   Operations May Not Be Comparable to Definition Used By Competitors...................................................     20
  Conflicts of Interest and Influence of Limited Partners and Officers and Directors....................................     20
  Immediate and Substantial Dilution Resulting to Purchasers of Common Stock............................................     21
  No Assurance that Exchange Offer will be Consummated; Potential Variations in Exchange Offer..........................     21
  Adverse Impact of the Failure to Continue to Qualify as a REIT........................................................     21
  Effect of REIT Distribution Requirements..............................................................................     22
  Consequences of Failure to Continue to Qualify as Partnerships........................................................     22
  Historical Net Losses and the Future Net Losses.......................................................................     22
  Risks Related to the Brief History of the Outlet Center Industry, the Competition within the Industry and the
   Company's Limited Operating History and Rapid Growth.................................................................     23
  Risks of Development Activities.......................................................................................     24
  No Limitation on Incurrence of Debt...................................................................................     24
  Ability to Change Certain Policies Without Stockholder Approval.......................................................     25
  Risk of Changes in Price of Common Stock..............................................................................     25
  General Real Estate Investment Risks..................................................................................     25
  Possible Liability Relating to Environmental Matters..................................................................     26
  Limits on Changes in Control..........................................................................................     27
  Possible Adverse Effects on Stock Price Arising from Shares Available for Future Sale.................................     27
  Ownership Limit Necessary to Maintain REIT Qualification; Proposed Charter Amendment to Modify Ownership Limit
   Applicable to the Convertible Preferred Stock........................................................................     27
THE COMPANY.............................................................................................................     28
  Strategies for Growth.................................................................................................     30
  Competitive Advantages in Pursuing New Development Opportunities......................................................     31
  Structure of the Company and the Operating Partnership................................................................     32
PRICE RANGE OF COMMON STOCK AND DISTRIBUTION HISTORY....................................................................     34
USE OF PROCEEDS.........................................................................................................     35
CAPITALIZATION..........................................................................................................     36
DILUTION................................................................................................................     39
SELECTED FINANCIAL DATA.................................................................................................     41
MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS...................................     45
  Introduction..........................................................................................................     45
  Portfolio Growth......................................................................................................     45
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
                                                                                                                          PAGE
                                                                                                                          -----
  Results of Operations.................................................................................................     45
<S>                                                                                                                       <C>
  Liquidity and Capital Resources.......................................................................................     54
BUSINESS AND PROPERTIES.................................................................................................     61
  General...............................................................................................................     61
  The Company's Outlet Centers..........................................................................................     61
  Community Shopping Centers............................................................................................     76
  Lease Expirations for the Company's Entire Portfolio of Properties....................................................     77
  Competition...........................................................................................................     77
  Relationship with Municipalities......................................................................................     78
  Mortgage and Other Debt Financing of the Company......................................................................     78
  Joint Venture Financing...............................................................................................     81
  Certain Tax Information...............................................................................................     82
  Insurance.............................................................................................................     82
  Employees.............................................................................................................     82
  Legal Proceedings.....................................................................................................     82
  Environmental Matters.................................................................................................     83
POLICIES WITH RESPECT TO CERTAIN ACTIVITIES.............................................................................     83
  Investment Objectives and Policies....................................................................................     83
  Distributions and Dividend Policy.....................................................................................     84
  Financing Policies....................................................................................................     84
  Conflict of Interest Policies.........................................................................................     85
  Working Capital Reserves..............................................................................................     86
  Policies with Respect to Other Activities.............................................................................     86
MANAGEMENT..............................................................................................................     87
  Directors.............................................................................................................     87
  Committees of the Board of Directors..................................................................................     88
  Compensation of Directors.............................................................................................     88
  Executive Officers....................................................................................................     89
  Biographies of Executive Officers.....................................................................................     89
  Compensation of Executives............................................................................................     92
  Employment Agreements and Change of Control Agreements................................................................     92
  Option Grants in 1995.................................................................................................     93
  Stock Incentive Plans.................................................................................................     94
  Compensation Committee Interlocks and Insider Participation...........................................................     96
CERTAIN RELATIONSHIPS AND TRANSACTIONS..................................................................................     97
OPERATING PARTNERSHIP AGREEMENT.........................................................................................    100
  Management............................................................................................................    100
  Transferability of Interests..........................................................................................    100
  Additional Funds......................................................................................................    100
  Registration Rights...................................................................................................    101
  Tax Matters...........................................................................................................    101
  Operations............................................................................................................    101
  Distributions.........................................................................................................    101
  Limited Partner Exchange Rights.......................................................................................    102
  Indemnification.......................................................................................................    102
  Duties and Conflicts..................................................................................................    102
  Representations and Warranties........................................................................................    102
  Term..................................................................................................................    103
PRINCIPAL SECURITY HOLDERS AND SELLING SECURITY HOLDER OF THE COMPANY...................................................    103
DESCRIPTION OF CAPITAL STOCK............................................................................................    106
  Authorized Shares.....................................................................................................    106
  Senior Preferred Stock................................................................................................    107
  Convertible Preferred Stock...........................................................................................    110
  Common Stock..........................................................................................................    115
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
                                                                                                                          PAGE
                                                                                                                          -----
  Restrictions on Ownership and Transfer................................................................................    116
<S>                                                                                                                       <C>
CERTAIN PROVISIONS OF MARYLAND LAW AND OF THE COMPANY'S CHARTER AND BYLAWS..............................................    119
  Classification of the Board of
   Directors............................................................................................................    120
  Removal of Directors..................................................................................................    120
  Business Combinations.................................................................................................    120
  Control Shares Acquisitions...........................................................................................    121
  Amendment to the Charter..............................................................................................    121
  Advance Notice of Director Nominations and New Business...............................................................    122
SHARES AVAILABLE FOR FUTURE SALE........................................................................................    122
  Registration Rights...................................................................................................    123
CERTAIN FEDERAL INCOME TAX CONSIDERATIONS...............................................................................    123
  General...............................................................................................................    124
  Taxation of the Company...............................................................................................    124
  Requirements for Qualification........................................................................................    125
  Failure to Qualify....................................................................................................    130
  Taxation of Taxable U.S. Stockholders.................................................................................    130
  Taxation of Tax-Exempt Stockholders...................................................................................    131
  Taxation of Non-U.S. Stockholders.....................................................................................    132
  Information Reporting Requirements and Backup Withholding Tax.........................................................    133
  Tax Aspects of the Company's Investments in Partnerships..............................................................    134
  Partnership Classification............................................................................................    134
  Income Taxation of the Partnerships and Their Partners................................................................    134
  Other Tax Considerations..............................................................................................    136
UNDERWRITING............................................................................................................    137
LEGAL MATTERS...........................................................................................................    137
EXPERTS.................................................................................................................    137
AVAILABLE INFORMATION...................................................................................................    138
INDEX TO FINANCIAL STATEMENTS...........................................................................................    F-1
</TABLE>
    
<PAGE>
                               PROSPECTUS SUMMARY
 
   
    THE  FOLLOWING SUMMARY  IS QUALIFIED  IN ITS  ENTIRETY BY  THE MORE DETAILED
INFORMATION APPEARING ELSEWHERE IN THIS PROSPECTUS. UNLESS OTHERWISE  INDICATED,
THE  INFORMATION CONTAINED IN THIS PROSPECTUS  ASSUMES (I) THE COMPLETION OF THE
OFFERING AT A PRICE PER SHARE TO THE PUBLIC OF $11.50, (II) THE EXCHANGE BY  THE
SELLING STOCKHOLDER OF 90,328 COMMON UNITS (AS DEFINED HEREIN) FOR A LIKE NUMBER
OF SHARES OF COMMON STOCK, (III) THAT THE UNDERWRITERS' OVER-ALLOTMENT OPTION IS
NOT  EXERCISED, (IV) THE  CONSUMMATION OF THE  EXCHANGE OFFER ASSUMING 2,806,000
SHARES OF CONVERTIBLE PREFERRED STOCK, THE MINIMUM NUMBER OF OUTSTANDING  SHARES
OF  CONVERTIBLE PREFERRED STOCK PERMITTED TO BE EXCHANGED IN THE EXCHANGE OFFER,
ARE EXCHANGED FOR COMMON STOCK, (V) THE PAYMENT OF THE SPECIAL DISTRIBUTION  (AS
DEFINED  HEREIN) TO  HOLDERS OF  COMMON STOCK  EXISTING AFTER  COMPLETION OF THE
EXCHANGE OFFER  BUT PRIOR  TO THE  OFFERING, AND  (VI) THE  CONSUMMATION OF  THE
COMMON UNIT CONTRIBUTION (AS DEFINED HEREIN). ALL REFERENCES TO THE "COMPANY" IN
THIS  PROSPECTUS MEAN THE COMPANY AND THOSE  ENTITIES OWNED OR CONTROLLED BY THE
COMPANY, INCLUDING  THE OPERATING  PARTNERSHIP,  PRIME RETAIL  SERVICES  LIMITED
PARTNERSHIP  (THE "SERVICES PARTNERSHIP"), PRIME  RETAIL FINANCE, INC. AND PRIME
RETAIL FINANCE II, INC. (TOGETHER WITH PRIME RETAIL FINANCE, INC., THE  "FINANCE
CORPORATIONS"), UNLESS THE CONTEXT INDICATES OTHERWISE.
    
 
                                  THE COMPANY
 
   
    The Company is a self-administered and self-managed REIT that develops, owns
and  operates  factory  outlet  centers  in  the  United  States.  The Company's
portfolio includes 17  outlet centers in  14 states with  more than 4.3  million
square  feet of gross  leasable area(1) ("GLA")  that was 94%  leased with fully
executed leases  for  1,155  retail stores  as  of  March 31,  1996.  Since  the
Company's initial public offering in March 1994 (the "Initial Public Offering"),
the  Company's  portfolio of  factory  outlet centers  has  grown by  100.8%, or
approximately 2,174,000  square feet  of GLA,  representing the  development  of
seven  new factory outlet centers, the expansion of six existing centers and the
acquisition of one new outlet center.  The Company intends to continue to  build
on its reputation and experience in the outlet center business and to capitalize
on  current trends in value-oriented retailing. During 1996, the Company expects
to open between 700,000  and 900,000 square feet  of additional GLA through  the
construction  of two  new factory outlet  centers and the  completion of several
planned expansions of its existing centers;  however, there can be no  assurance
that  the Company's new construction and planned expansions will be completed in
1996. The Company's growth has continued since the Initial Public Offering  even
though  merchant sales per square foot, on a national basis and for the Company,
have decreased or remained flat. See "Business and Properties" and "Management's
Discussion and Analysis of Financial Condition and Results of Operations."
    
 
   
    The Company believes  the growth  of its GLA  from the  construction of  new
centers  and expansions  is attributable  to its  ability to  develop innovative
strategies to  differentiate itself  from competing  outlet centers  and  retail
stores.  The Company's centers reflect architecture and design styles consistent
with the traditions and styles of the communities where the centers are located.
Garden walkways, village-style layouts,  fountains, playgrounds, concierges  and
customer  service  centers  are among  the  amenities  that are  typical  in the
Company's factory  outlet centers.  Such  amenities are  designed to  create  an
atmosphere  which  promotes  longer  customer visits  and  more  frequent repeat
visits.
    
 
   
    Factory outlet centers are part of a retail sector known as value retailing.
The factory outlet stores that lease  space in the Company's outlet centers  are
principally  operated by manufacturers and generally  carry the same name as the
designer or manufacturer of  the products sold. Outlet  stores sell directly  to
the  consumer and generally feature a full  selection of designer and brand name
goods at discounts ranging  from 25% to 50%  below regular department store  and
specialty  store  prices.  Outlet  stores are  differentiated  from  other value
retailers in that  they offer  higher price points,  have a  wider selection  of
current  merchandise and target middle- and upper-income clientele. The benefits
manufacturers receive by selling directly to the
 
- ------------------------
    
   
(1) GLA is the total square footage available for lease by a shopping center for
    actual occupancy by a  store or retail concern.  GLA encompasses the  entire
    square  footage within the floor's perimeter,  measured to the exterior face
    of  the  permanent  exterior  walls,   excluding  access  areas  and   other
    nonrentable space.
    
 
                                       1
<PAGE>
   
consumer include (i) maintaining brand image, (ii) gaining more control over the
distribution   of  overstocked,  discounted   or  out-of-season  merchandise  or
manufacturing overages,  while  reducing conflicts  with  full priced  goods  in
department stores, (iii) marketing and assessing demand for new merchandise, and
(iv) providing a showcase setting for their full product line. See "Business and
Properties -- General."
    
 
   
    The  Company's senior management  and other personnel,  substantially all of
whom have  extensive experience  in their  respective areas  of site  selection,
development,  construction, finance, leasing, marketing and property management,
also have contributed to the Company's growth. After completion of the Offering,
the executive officers  of the Company  will beneficially own  shares of  Common
Stock   and  interests  in  the  Operating  Partnership  that,  subject  to  the
satisfaction  of  certain   conditions,  are  exchangeable   for  Common   Stock
representing  63.8% of the  outstanding Common Stock (42.1%  of the Common Stock
assuming the exchange of the maximum  number of shares of Convertible  Preferred
Stock permitted to be exchanged pursuant to the Exchange Offer).
    
 
   
    As  a fully integrated  real estate firm,  the Company provides development,
construction, finance, leasing, marketing and management services for all of its
properties (the "Properties"). The Properties are held and all of the  Company's
business  and operations  are conducted  through the  Operating Partnership. The
Company controls  the Operating  Partnership as  its sole  general partner.  The
Operating  Partnership owns a  99% general partnership  interest and the Company
(directly  or  indirectly)  holds  the  remaining  1%  partnership  interest  in
partnerships  that  own thirteen  of  the Company's  seventeen  existing factory
outlet centers and each of the  Company's three community shopping centers.  The
Operating Partnership participates in joint venture partnerships with respect to
the  remaining four factory outlet centers.  The partnerships which directly own
the Company's interests in the Properties are collectively referred to herein as
the "Property Partnerships". See  "The Company -- Structure  of the Company  and
the Operating Partnership" and "Business and Properties."
    
 
    The  Company's principal  executive offices  are located  at 100  East Pratt
Street, Nineteenth Floor, Baltimore, Maryland 21202 and its telephone number  at
such location is (410) 234-0782. The Company is a Maryland corporation which was
organized on July 16, 1993.
 
                                  RISK FACTORS
 
   
    Prospective  investors should carefully consider the matters discussed under
"Risk Factors" prior to making an investment decision regarding the Common Stock
offered hereby. These include, among others, the following risks:
    
 
   
    - the Company may be unable to  repay or refinance aggregate debt of  $172.8
      million  maturing by  December 31,  1996 or may  be unable  to finance the
      Company's planned development activities;
    
 
   
    - certain contractual  restrictions imposed  by mortgages  encumbering  nine
      factory  outlet  centers  will  limit the  Company's  ability  to  sell or
      refinance such  centers or  to  pledge these  properties to  secure  other
      financing;
    
 
   
    - the  Company's inability to pay any distributions in respect of the Common
      Stock  unless  current  and   accumulated  dividends  and   distributions,
      respectively,  on all shares  of the Company's  Senior Preferred Stock and
      the Company's Convertible Preferred Stock have been paid in full;
    
 
   
    - the Operating  Partnership's inability  to increase  distributions to  the
      Company  allocable to the Common Stock  until the Company has achieved and
      maintained  certain  cash  flow  levels  as  set  forth  in  the   limited
      partnership  agreement governing the Operating Partnership (the "Operating
      Partnership Agreement");
    
 
   
    - certain limited partners of the Operating Partnership that are  affiliated
      with the Company will, as a result of the Exchange Offer, benefit from the
      increase  in the amount of cash available for distribution with respect to
      their limited partnership  interests after conversion  of the  Convertible
      Preferred Stock pursuant to the Exchange Offer;
    
 
                                       2
<PAGE>
   
    - the  Company's presentation of Funds from Operations may not be comparable
      to similarly titled measures used by competitors, and based on the  recent
      clarification  of the definition  of Funds from  Operations by NAREIT, the
      Company may report lower Funds from Operations under the new definition;
    
 
   
    - the conflicts of interest between the Company and the limited partners  of
      the Operating Partnership and their affiliates and between the Company and
      its  officers and  directors, and  the potential  significant influence of
      such limited partners or their affiliates over the affairs of the Company;
    
 
   
    - the immediate and  substantial dilution  of $13.28  per share  in the  net
      tangible book value of Common Stock purchased in the Offering and dilution
      to existing holders of Common Stock as a result of the Exchange Offer;
    
 
   
    - the  Exchange  Offer  may not  be  consummated  or may  be  consummated on
      materially different terms;
    
 
   
    - the taxation  of the  Company as  a  regular corporation  if it  fails  to
      qualify  as a REIT, and  the resulting decrease in  the funds available to
      pay dividends and distributions to stockholders;
    
 
   
    - the net losses applicable to the Company's common shareholders in each  of
      the  last five calendar years on a historical basis and the possibility of
      future net losses;
    
 
   
    - the relatively short history of the outlet center industry and the limited
      operating  history  and  rapid  growth  of  the  Company's  outlet  center
      portfolio may not be indicative of future operating performance;
    
 
   
    - the  potential adverse impact on sales at the Company's outlet centers due
      to external factors such  as inflation, consumer confidence,  unemployment
      rates and consumer tastes and preferences;
    
 
   
    - the  potential for  cost overruns, delays  and the  lack of predictability
      with respect to the generation  of revenues associated with the  Company's
      property development activities;
    
 
   
    - the  absence  of any  limitation in  the  organizational documents  of the
      Company limiting the  level of  debt the  Company may  incur, which  could
      allow  the  Company  to  become  highly  leveraged,  which  in  turn could
      adversely  affect  the  ability  of  the  Company  to  pay  dividends  and
      distributions to stockholders and could increase the risk of default under
      its indebtedness;
    
 
   
    - the  ability of the Board of Directors  to change policies of the Company,
      including investment, financing and distribution policies, without a  vote
      of  the stockholders,  which could  result in  policies that  do not fully
      reflect the interests of all stockholders;
    
 
   
    - the potential increase in market interest rates from current rates,  which
      may  lead prospective purchasers  of Common Stock  to demand higher yields
      from future dividends  and may adversely  affect the market  price of  the
      Common Stock;
    
 
   
    - the  potential adverse impact of changes  in the local economic climate on
      the revenues and  value of  the Company's properties  and the  possibility
      that  the Company will be unable to lease space as it becomes available on
      economically favorable terms;
    
 
   
    - the potential of unknown or future environmental liabilities;
    
 
   
    - the restriction on ownership of stock and certain other provisions in  the
      Company's  Charter and bylaws  of the Company,  as amended (the "Bylaws"),
      including  a  staggered  Board  of   Directors,  which  could  deter   the
      acquisition  of control by a third party  without the consent of the Board
      of Directors; and
    
 
   
    - the possible reduction  in the  market price of  the Common  Stock due  to
      future  sales of substantial amounts of shares, the availability of shares
      for future sale or general market conditions.
    
 
                            BUSINESS AND PROPERTIES
 
    The  Company  is  engaged  in  the  ownership,  development,   construction,
acquisition,  leasing, marketing and  management of factory  outlet centers. The
Company strives to differentiate itself from competitors in
 
                                       3
<PAGE>
   
the outlet  center industry  by  developing larger  outlet centers  with  highly
accessible  locations, a  larger and  more diverse  merchandising mix, extensive
food and recreational  amenities and quality  architecture and landscaping,  all
designed  to create an upscale environment  in which to showcase merchandise and
encourage shopping.  The  average  outlet  center  in  the  Company's  portfolio
contained  254,765  square feet  of GLA  at  December 31,  1995, compared  to an
industry average of  142,922 square feet  as reported at  January 1995 by  VALUE
RETAIL  NEWS, an industry  trade magazine whose  advisory board includes Messrs.
Rosenthal and Carpenter. Management believes  that the considerable size of  its
outlet centers, coupled with the Company's established merchant base of national
and   international  manufacturers  of   designer  and  brand-name  merchandise,
significantly enhances the competitive position of the Company's outlet centers.
    
 
   
    The Company's factory outlet centers feature a diversified mix of nationally
recognized  manufacturers  of  designer  and  brand-name  merchandise  including
AnnTaylor/AnnTaylor  Loft, Bose, Brooks Brothers, Corning-Revere, Danskin, Donna
Karan, Eddie Bauer, Ellen  Tracy, Esprit, First  Choice/Escada, Guess?, IBM,  J.
Crew, Jones New York, Levi's/Dockers Outlet, Mikasa, Nautica, Nike, Phillips-Van
Heusen  (including Bass, Gant, Geoffrey Beene,  Izod and Van Heusen), Polo/Ralph
Lauren, Reading China  & Glass, Reebok,  Off 5th (Saks  Fifth Avenue), Sara  Lee
(including  Champion,  Coach Leather,  L'eggs,  Hanes, Bali,  Playtex,  Sara Lee
Bakery and  Socks Galore),  Sony,  Springmaid Wamsutta,  Tommy Hilfiger  and  VF
Corporation (including Lee, Wrangler, Barbizon and Vanity Fair). As a group, the
foregoing  merchants accounted for approximately 25.9%  of the gross revenues of
the Company during the quarter ended March 31, 1996, and occupied  approximately
33.1% of the total leased GLA contained in the Company's outlet centers at March
31,  1996. Individual  merchants noted above  ranged from  approximately 0.1% to
6.0% of the Company's  gross revenues during the  quarter ended March 31,  1996,
and  occupied approximately 0.1%  to 7.3% of  the Company's total  leased GLA at
March 31, 1996. During the quarter ended  March 31, 1996, no group of  merchants
under  common control accounted for more than  6.0% of the gross revenues of the
Company or occupied more  than 7.3% of  the total leased GLA  of the Company  at
March  31, 1996. Management has established close working relationships with its
merchants to  better  understand and  anticipate  the merchants'  immediate  and
long-term  merchandising strategies  and retail  space requirements.  One of the
means by which  the Company has  established and maintains  these close  working
relationships is by the sponsorship of The Manufacturers
Forum-Registered  Trademark- ,  an organization  of over  100 manufacturers that
conducts industry meetings on the factory outlet center industry.
    
 
   
    The Company's  portfolio of  Properties,  including factory  outlet  centers
under construction, is as follows:
    
 
   
                            PORTFOLIO OF PROPERTIES
                             (As of March 31, 1996)
    
 
   
<TABLE>
<CAPTION>
                                                                                      NUMBER OF
                                    OWNERSHIP                  GRAND         GLA       STORES       PERCENTAGE
FACTORY OUTLET CENTERS            INTEREST (1)     PHASE    OPENING DATE  (SQ. FT.)    OPENED      LEASED (10)
- --------------------------------  -------------  ---------  ------------  ---------  -----------  --------------
Warehouse Row Factory Shops               99%        I        November       95,000          28            92%
 (2)(3)                                   65%       II          1989         26,000           6            94
 Chattanooga, Tennessee                                     August 1993
<S>                               <C>            <C>        <C>           <C>        <C>          <C>
                                                                          ---------       -----           ---
                                                                            121,000          34            93
San Marcos Factory Shops                 100%        I      August 1990     177,000          57            99
 San Marcos, Texas                                  II      August 1991      67,000          18            93
                                                    III     August 1993     117,000          26           100
                                                   IIIB       November       20,000           2            91
                                                   IIIC         1994         35,000           2           100
                                                              November
                                                                1995
                                                                          ---------       -----           ---
                                                                            416,000         105            98
Gulf Coast Factory Shops                 100%        I      October 1991    187,000          57            99
 Ellenton, Florida                                  II      August 1993     123,000          33            99
                                                                          ---------       -----           ---
                                                                            310,000          90            99
Triangle Factory Shops                   100%        I      October 1991    181,000          45           100
 Raleigh-Durham, North Carolina
</TABLE>
    
 
                                       4
<PAGE>
   
<TABLE>
<CAPTION>
                                                                                      NUMBER OF
                                    OWNERSHIP                  GRAND         GLA       STORES       PERCENTAGE
FACTORY OUTLET CENTERS            INTEREST (1)     PHASE    OPENING DATE  (SQ. FT.)    OPENED      LEASED (10)
- --------------------------------  -------------  ---------  ------------  ---------  -----------  --------------
Coral Isle Factory Shops (4)             100%        I        December       94,000          31           100%
 Naples/Marco Island, Florida                       II          1991         32,000          10           100
                                                              December
                                                                1992
<S>                               <C>            <C>        <C>           <C>        <C>          <C>
                                                                          ---------       -----           ---
                                                                            126,000          41           100
Castle Rock Factory Shops (5)            100%        I        November      181,000          55           100
 Castle Rock, Colorado                              II          1992         94,000          24            99
                                                    III     August 1993      95,000          29           100
                                                              November
                                                                1993
                                                                          ---------       -----           ---
                                                                            370,000         108           100
Ohio Factory Shops (5)                   100%        I       July 1993      186,000          53            98
 Jeffersonville, Ohio                               II        November      100,000          23            98
                                                    IIB         1993         13,000           3           100
                                                              November
                                                                1994
                                                                          ---------       -----           ---
                                                                            299,000          79            98
Gainesville Factory Shops                100%        I      August 1993     210,000          62            92
 Gainesville, Texas                                 II        November      106,000          25            92
                                                                1994
                                                                          ---------       -----           ---
                                                                            316,000          87            92
Nebraska Crossing Factory Shops          100%        I      October 1993    192,000          53            96
 (4)
 Gretna, Nebraska
Oxnard Factory Outlet (6)                 30%        I       June 1994      148,000          36            94
 Oxnard, California
Grove City Factory Shops (7)              50%        I      August 1994     235,000          72           100
 Grove City, Pennsylvania                           II        November       95,000          21           100
                                                    III         1994         85,000          20           100
                                                              November
                                                                1995
                                                                          ---------       -----           ---
                                                                            415,000         113           100
Huntley Factory Shops                    100%        I      August 1994     192,000          51            98
 Huntley, Illinois                                  II        November       90,000          13            57
                                                                1995
                                                                          ---------       -----           ---
                                                                            282,000          64            85
Florida Keys Factory Shops               100%        I       September      208,000          56            89
 Florida City, Florida                                          1994
Indiana Factory Shops                    100%        I        November      208,000          51            87
 Daleville, Indiana                                             1994
Magnolia Bluff Factory Shops (8)         100%        I       July 1995      238,000          66            91
 Darien, Georgia                                    IIA       November       56,000           5            50
                                                                1995
                                                                          ---------       -----           ---
                                                                            294,000          71            83
Arizona Factory Shops (7)                 50%        I       September      217,000          62            94
 Phoenix, Arizona                                               1995
Gulfport Factory Shops (9)               100%        I        November      228,000          60            92
 Gulfport, Mississippi                                          1995
                                                                          ---------       -----           ---
                                       TOTAL FACTORY OUTLET CENTERS (11)  4,331,000       1,155            94%
                                                                          ---------       -----           ---
                                                                          ---------       -----           ---
 
<CAPTION>
 
NEW CENTERS UNDER CONSTRUCTION
AND SCHEDULED OPENING DATES (12)
- --------------------------------
<S>                               <C>            <C>        <C>           <C>        <C>          <C>
Buckeye Factory Shops                                         November      205,000
 Medina County, Ohio                                            1996
Carolina Factory Shops                                        November      235,000
 Gaffney, South Carolina                                        1996
</TABLE>
    
 
- ------------------------
NOTES:
 
 (1) This percentage represents the Company's ownership interest in the Property
    Partnership that directly owns or leases the Property indicated.
 
                                       5
<PAGE>
   
 (2)  The Company owns a 2% partnership  interest as the sole general partner in
    Phase I of this property but is entitled to 99% of the property's  operating
    cash  flow and net  proceeds from a  sale or refinancing.  Ford Motor Credit
    Company holds a 35% limited partnership interest and the Company holds a 65%
    general partnership interest in the partnership  that owns Phase II of  this
    property.
    
 
   
 (3)  Phase I of this mixed-use development also includes 154,000 square feet of
    office space and Phase II also  includes 5,000 square feet of office  space.
    The total office space of 159,000 square feet of GLA is not included in this
    table and such space was 100% leased as of March 31, 1996.
    
 
 (4)  Acquired by the Company from  unrelated third parties upon consummation of
    the Initial Public Offering.
 
 (5) The Company acquired the remaining 60% interest of an unrelated third party
    upon consummation of the Initial Public Offering.
 
 (6) On September 30, 1994, the Company purchased a 30% interest from  unrelated
    third parties in the joint venture partnership that owns this factory outlet
    center.
 
 (7)  The Company  owns 50%  of this  factory outlet  center in  a joint venture
    partnership with an unrelated third party.
 
 (8) The Property  Partnership operates  this Property pursuant  to a  long-term
    lease  under which the Property Partnership receives the economic benefit of
    a 100% ownership interest. See "Business and Properties."
 
 (9) The real property on  which this outlet center is  located is subject to  a
    long-term  ground  lease.  The Property  Partnership  receives  the economic
    benefit of a 100% ownership interest. See "Business and Properties."
 
   
(10) Fully executed leases as of March 31,  1996 as a percent of square feet  of
    GLA.
    
 
   
(11)  The Company  also owns three  community centers  containing 424,000 square
    feet of GLA in the aggregate that were 96% leased as of March 31, 1996.
    
 
   
(12) No assurance can be given that these factory outlet centers will be  opened
    on schedule with the indicated GLA.
    
 
                             STRATEGIES FOR GROWTH
 
   
    The  Company  intends, on  a  long-term basis,  to  increase its  Funds from
Operations ("FFO" or "Funds from Operations") and the value of its portfolio  of
factory  outlet centers through the active  management and expansion of existing
factory outlet centers,  and the  selective development and  acquisition of  new
factory  outlet  centers. Funds  from  Operations represents  net  income (loss)
(computed in accordance with generally accepted accounting principles ("GAAP")),
excluding gains (or losses) from debt restructuring and sales of property,  plus
depreciation   and  amortization   and  after   adjustments  for  unconsolidated
partnerships and joint ventures. Funds  from Operations does not represent  cash
flow  from operating activities in accordance with GAAP and is not indicative of
cash available to fund  all of the Company's  cash needs. Funds from  Operations
should  not be  considered as  an alternative  to net  income or  any other GAAP
measure as  an indicator  of performance  and  should not  be considered  as  an
alternative  to cash flow  as a measure  of liquidity or  the ability to service
debt or pay  dividends. The Company  intends to continue  to increase its  Funds
from Operations over time by (i) selectively expanding, developing and acquiring
factory  outlet centers  that offer  strong prospects  for cash  flow growth and
capital appreciation subject to the availability of debt financing on  favorable
terms  and additional equity  capital, and (ii)  managing, leasing and marketing
its portfolio of retail properties to increase the effective base and percentage
rents. While  no assurance  can  be given  that  the Company  will  successfully
implement  the foregoing objectives, the Company intends to employ the following
strategies:
    
 
                                       6
<PAGE>
    - DEVELOPMENT OF  NEW  OUTLET CENTERS.    The Company  develops  new  outlet
      centers  on  sites  with  favorable  demographics,  access  to  interstate
      highways, good visibility and  favorable market conditions that  generally
      can  accommodate a  minimum of  300,000 square  feet of  GLA over multiple
      phases.
 
   
    - STRATEGIC EXPANSIONS OF EXISTING CENTERS.  The Company selectively expands
      its existing factory outlet centers in phased developments that respond to
      merchant and consumer demand, thereby maximizing returns from these outlet
      centers through higher  effective rents  from new merchants  based on  the
      proven  success and customer drawing power of existing phases. As of March
      31,  1996,  the  Company  owned,  or  held  under  long-term  lease,  land
      contiguous to its outlet centers sufficient to construct additional phases
      totaling  approximately  1,450,000 square  feet of  GLA. The  Company also
      holds options to purchase property  adjoining its existing factory  outlet
      centers upon which additional expansions could be constructed.
    
 
    - ACTIVE PROPERTY MANAGEMENT.  The Company monitors and seeks to enhance the
      operating  performance  of  its  centers  through  intensive  merchant and
      property management, and by providing experienced and professional on-site
      personnel.
 
    - INNOVATIVE MARKETING  AND  PROMOTION.   The  Company  markets  its  outlet
      centers  and other  properties with promotional  materials and advertising
      strategies that target and attract customers.
 
    - COMMITMENT TO MERCHANTS AND THE MANUFACTURERS
      FORUM-REGISTERED  TRADEMARK-.    The  Company  strives  to  maintain   and
      establish  long-term relationships  with its  merchants through responsive
      service and by taking advantage of networking opportunities such as  those
      provided through The Manufacturers Forum-Registered Trademark-.
 
    - ACQUISITION   OF   EXISTING  OUTLET   CENTERS.     The   Company  explores
      opportunities to acquire factory outlet centers or interests therein  that
      are  compatible with the Company's existing portfolio and offer attractive
      yields, potential cash flow growth  and capital appreciation. The  Company
      draws  upon its development, operating  and marketing expertise to improve
      such centers through expansion and/or remerchandising or reletting.
 
   
    - AMENITIES.  The  Company believes it  is an industry  leader in  providing
      amenities and customer services designed to enhance the quality and length
      of  customers' visits  and promote repeat  trips to its  outlet centers by
      making each outlet center an attractive destination for shoppers and their
      families and guests. The Company's outlet centers were among the first  in
      the  industry to include recreational  facilities and conveniences such as
      food courts, automated teller machines and playgrounds.
    
 
             STRUCTURE OF THE COMPANY AND THE OPERATING PARTNERSHIP
 
    The business  and  operations  of  the Company  are  conducted  through  the
Operating  Partnership. The  Company controls  the Operating  Partnership as the
sole general partner. The Operating  Partnership owns a 99% general  partnership
interest  and the  Company holds  the remaining  1% partnership  interest in the
Property Partnerships  that own  thirteen of  the Company's  seventeen  existing
outlet  centers and each of the  Company's three community shopping centers. The
Operating Partnership  indirectly holds  general partnership  interests  ranging
from  30%  to 99%  in  the Property  Partnerships  that own  the  Company's four
remaining outlet centers.
 
   
    Immediately following the Offering, the Company will hold all of the  Senior
Preferred  Units (the "Senior Preferred  Units") and Convertible Preferred Units
(the "Convertible Preferred  Units") of  partnership interest  in the  Operating
Partnership.  In addition,  the Company  will own 54.2%  of the  Common Units of
partnership interest in the Operating  Partnership (the "Common Units")  (59.1%,
assuming  the exchange of  the proposed maximum number  of shares of Convertible
Preferred Stock permitted to  be exchanged pursuant to  the Exchange Offer,  and
37.9%,  assuming  the Exchange  Offer is  not consummated).  The balance  of the
Common Units will be held by  the limited partners of the Operating  Partnership
(the "Limited Partners").
    
 
                                       7
<PAGE>
   
    Each Senior Preferred Unit and Convertible Preferred Unit (collectively, the
"Preferred  Units")  entitles  the  Company to  receive  distributions  from the
Operating Partnership in  an amount equal  to the dividend  declared or paid  in
respect  of a share  of Senior Preferred Stock  and Convertible Preferred Stock,
respectively, prior to the payment by the Operating Partnership of distributions
in respect of Common Units. See "Description of Capital Stock." Pursuant to  the
Operating   Partnership  Agreement,   the  Operating  Partnership   must  pay  a
preferential distribution (the  "Preferential Distribution") of  $0.295 in  each
quarter  (plus  any Preferential  Distribution that  is  unpaid in  any previous
quarter) for each Common Unit  held by the Company (the  total of such units  is
equal  to  the  number  of  outstanding  shares  of  Common  Stock)  before  any
distributions may be paid  in respect of  the Common Units  held by the  Limited
Partners  of  the  Operating Partnership.  The  Operating  Partnership Agreement
provides that any quarterly distributions  made by the Operating Partnership  in
excess  of the Preferential Distribution must  first be allocated pro rata among
the Common Units held by the Limited Partners up to $0.295 for each such  Common
Unit and then be allocated pro rata among all of the Common Units. The Operating
Partnership  Agreement further provides that  the Preferential Distribution will
terminate only after the Operating Partnership has paid quarterly  distributions
of  at least $0.295 in respect of all of the Common Units during four successive
quarters without distributing  more than  90% of  its Funds  from Operations  in
respect  of the  Convertible Preferred Units  and Common Units  after payment in
full of the distributions  for the Senior Preferred  Units in any such  quarter.
Once  the Preferential Distribution is terminated, distributions with respect to
the Common Units will be  allocated pro rata among  all of the holders  thereof.
Following  the Offering, Funds  from Operations must  equal at least $10,080,819
(the "FFO Threshold Amount") per quarter (or $9,988,454 per quarter assuming the
maximum number of shares of  Convertible Preferred Stock are exchanged  pursuant
to  the  Exchange  Offer)  for four  successive  quarters  for  the Preferential
Distribution to terminate. After  giving pro forma effect  to the Offering,  the
Company's  Funds from Operations for each of the four quarters in the year ended
December 31,  1995  were  $8,601,621, $8,455,031,  $8,877,807,  and  $9,471,218,
respectively, and for the quarter ended March 31, 1996 was $9,484,138. Until the
Company  generates Funds from Operations  on a quarterly basis  in excess of the
FFO Threshold Amount, the  Company does not intend  to pay any distribution  per
share  of Common Stock in  excess of $0.295 per  quarter (other than the Special
Distribution (as defined herein)), and any increase in the Company's Funds  from
Operations  up to the FFO Threshold Amount  will continue to inure solely to the
benefit of the Limited Partners.
    
 
   
    Subject to certain conditions,  each Common Unit held  by a Limited  Partner
may  be exchanged for one  share of Common Stock  (subject to adjustment) or, at
the option of the  Company, cash equal to  the fair market value  of a share  of
Common  Stock at  the time  of exchange.  Pursuant to  the Operating Partnership
Agreement, 8,576,675,  or approximately  93% of  the Common  Units held  by  the
Limited  Partners, are  prohibited from  being exchanged  into Common  Stock (or
cash) until the later of March 22,  1997 or the termination of the  Preferential
Distribution without the consent of the Company and Friedman, Billings, Ramsey &
Co.,  Inc.  Immediately prior  to the  Offering,  the Selling  Stockholder shall
exchange 90,328 Common Units for  a like number of  shares of Common Stock.  The
remaining  553,797 Common Units  held by PGI  may be exchanged  at any time. See
"Operating Partnership Agreement."
    
 
                                       8
<PAGE>
    Following the Offering, the  ownership of the common  equity of the  Company
and  the Operating Partnership  (without giving effect to  the conversion of any
Convertible Preferred Units in  the Operating Partnership) will  be as shown  in
the following illustration:
 
   
[Graphic - Flow Chart]
    
 
   
Chart  shows the  ownership of  Prime Retail,  Inc. before  conversion of Common
Units [footnote 2] and after conversion of Common Units [footnote 3] by: (1) PGI
[footnote 1]: 2.5% and 43.2%, respectively, (2) Messrs. Rosenthal and Carpenter:
0% and 4.0%,  respectively, and (3)  Public Holders of  Common Stock: 97.5%  and
52.8%, respectively. The chart also shows that Prime Retail, Inc. is the General
Partner  of Prime Retail, L.P. and that  the Limited Partners hold the remaining
interests. The chart further  shows the ownership of  Prime Retail, L.P.  before
conversion of Common Units [footnote 4] and after conversion of Common Units by:
(1)  the  Company:  54.2%  and  100%,  respectively,  (2)  PGI:  41.9%  and  0%,
respectively,  and  (3)   Messrs.  Rosenthal   and  Carpenter:   3.9%  and   0%,
respectively.  Finally, the chart  shows that Prime Retail,  L.P. is the General
Partner of the Property Partnerships, [footnote 5].
    
 
   
(1) PGI means The Prime Group, Inc. and its affiliates.
    
 
   
(2) Following completion of the Offering and the Exchange Offer and assuming the
    exchange of the proposed maximum number of outstanding shares of Convertible
    Preferred Stock permitted to  be exchanged pursuant  to the Exchange  Offer,
    the  percentage  ownership held  by public  holders  of Common  Stock before
    conversion of the Common Units of the Operating Partnership would be  97.9%,
    respectively.  If  the Exchange  Offer  is not  consummated,  the percentage
    ownership held by public  holders of Common Stock  before conversion of  the
    Common Units of the Operating Partnership would be 95.4%.
    
 
   
(3) Following completion of the Offering and the Exchange Offer and assuming the
    exchange of the proposed maximum number of outstanding shares of Convertible
    Preferred  Stock permitted to  be exchanged pursuant  to the Exchange Offer,
    the percentage  ownership  held by  public  holders of  Common  Stock  after
    conversion  of the Common Units of the Operating Partnership would be 57.9%,
    respectively. If  the  Exchange Offer  is  not consummated,  the  percentage
    ownership  held by  public holders of  Common Stock after  conversion of the
    Common Units of the Operating Partnership would be 37.8%.
    
 
   
(4) Following completion of the Offering and the Exchange Offer and assuming the
    exchange of the proposed maximum number of outstanding shares of Convertible
    Preferred Stock permitted to  be exchanged pursuant  to the Exchange  Offer,
    the  Company's percentage ownership before conversion of the Common Units of
    the Operating  Partnership would  be 59.1%,  respectively. If  the  Exchange
    Offer   is  not  consummated,  the  Company's  percentage  ownership  before
    conversion of the Common Units of the Operating Partnership would be 37.9%.
    
 
   
(5) The Operating Partnership  owns a 99% general  partnership interest and  the
    Company  holds  the  remaining  1%  partnership  interest  in  the  Property
    Partnerships that own  thirteen of the  Company's seventeen existing  outlet
    centers  and each  of the  Company's three  community shopping  centers. The
    Operating Partnership indirectly holds general partnership interests ranging
    from 30% to  99% in the  Property Partnerships that  own the Company's  four
    remaining outlet centers.
    
 
                                       9
<PAGE>
                               THE EXCHANGE OFFER
 
   
    The  Company has commenced  an offer to  exchange up to  6,734,400 shares of
Common Stock  for  up  to  4,209,000,  or 60%,  of  its  outstanding  shares  of
Convertible  Preferred Stock at  a rate of  1.6 shares of  Common Stock for each
share of Convertible  Preferred Stock.  The principal purposes  of the  Exchange
Offer  are to (i) increase the size of the public market for the Common Stock in
order to enhance its liquidity and  allow investors to acquire larger  aggregate
investments  without  exceeding the  Common  Stock Ownership  Limit  (as defined
herein), and (ii)  increase the  portion of the  Company's shareholders'  equity
represented  by Common Stock in order to  provide for a more traditional capital
structure for a REIT.
    
 
   
    Consummation of the  Exchange Offer  will be conditioned  upon, among  other
things, (i) there having been validly tendered and not withdrawn pursuant to the
Exchange  Offer  at  least  2,806,000,  or 40%,  of  the  outstanding  shares of
Convertible Preferred Stock, and (ii) the  Company obtaining the consent of  the
Limited  Partners to  amend the  Operating Partnership  Agreement to  permit the
Exchange Offer  and  the  transactions contemplated  thereby.  Accordingly,  the
minimum and maximum number of shares of Common Stock that may be issued pursuant
to  the Exchange Offer  is 4,489,600 and  6,734,400, respectively. In connection
with the consummation of the Exchange  Offer, the Company will surrender to  the
Operating  Partnership  a number  of Convertible  Preferred  Units equal  to the
number of shares of Convertible Preferred Stock being exchanged pursuant to  the
Exchange  Offer and the Operating Partnership will issue to the Company a number
of Common Units equal to  the number of shares of  Common Stock to be issued  by
the  Company pursuant to the Exchange Offer.  Subject to the satisfaction of the
conditions to the  Exchange Offer, the  Company expects that  it will close  the
Exchange  Offer immediately prior  to the closing of  the Offering. The Exchange
Offer is scheduled to expire on June 6, 1996, unless extended in accordance with
its terms. The Offering is not subject to the completion of the Exchange  Offer,
and  there can be no assurance as to  whether or when the Exchange Offer will be
consummated.
    
 
   
SPECIAL DISTRIBUTION CONDITION
    
 
   
    As a condition  to the Exchange  Offer, the Company  will declare a  special
one-time  cash distribution of $0.145 on  each share of Common Stock outstanding
after the consummation of  the Exchange Offer but  prior to the consummation  of
the  Offering (the  "Special Distribution").  As a  consequence of  the Exchange
Offer, holders of  Common Stock  and the Limited  Partners will  benefit from  a
reduction  in the  preferred dividends payable  with respect  to the Convertible
Preferred Stock.  However, the  Exchange Offer's  exchange rate  of 1.6  to  1.0
represents  a premium  over the  rate at  which shares  of Convertible Preferred
Stock are otherwise convertible into shares  of Common Stock on and after  March
31,  1997. Because  each share  of Convertible Preferred  Stock is  by its terms
convertible into approximately 1.196  shares of Common Stock  at any time on  or
after March 31, 1997, the consummation of the Exchange Offer on the basis of the
greater  rate  of 1.6  shares  of Common  Stock  for each  share  of Convertible
Preferred Stock accepted for exchange will reduce the ownership interest of  the
Company's  existing holders of  Common Stock. Because  the Operating Partnership
will issue to the Company a number of Common Units equal to the number of shares
of Common Stock issued pursuant to the Exchange Offer at a rate that exceeds the
number of Common Units otherwise issuable to the Company upon conversion of  the
Convertible Preferred Stock into Common Stock pursuant to its terms, the premium
offered  in the Exchange  Offer will also  have a dilutive  effect on the Common
Units held by  the Limited  Partners. To partially  offset the  dilution to  the
existing  holders of Common Stock and to partially offset the lower distribution
payable to the holders of the Convertible Preferred Stock accepting the Exchange
Offer, the Company will  declare and pay the  Special Distribution. Neither  the
Limited Partners nor the purchasers of Common Stock sold in the Offering will be
entitled to participate in the Special Distribution.
    
 
   
COMMON UNIT CONTRIBUTION CONDITION
    
 
   
    Certain  Limited Partners  of the  Operating Partnership  (collectively, the
"Contributing  Limited  Partners")  consisting   of  Abraham  Rosenthal,   Chief
Executive Officer of the Company, William H. Carpenter, Jr., President and Chief
Operating Officer of the Company, and an affiliate of PGI (the "PGI Affiliate"),
have agreed, subject to the satisfaction of certain conditions, to contribute to
the  Operating Partnership  for cancellation  an aggregate  of 625,000  of their
Common   Units   to   partially   offset    the   dilutive   effects   of    the
    
 
                                       10
<PAGE>
   
premium  being offered in  the Exchange Offer  (the "Common Unit Contribution").
The Contributing Limited  Partners believe  the Exchange  Offer is  in the  best
interests  of  the Company  and  its stockholders.  Therefore,  the Contributing
Limited Partners have agreed  to make the Common  Unit Contribution in order  to
facilitate  the  Exchange Offer  and  to partially  offset  the dilution  to the
holders of Common Stock that will result from the Exchange Offer.
    
 
   
    The cancellation of each Common Unit contributed pursuant to the Common Unit
Contribution will mitigate  the dilutive  effect of  the Exchange  Offer on  the
Company's  existing holders of Common Stock. As of March 31, 1996, fully diluted
percentage ownership  of existing  holders of  Common Stock  was 14.03%.  Before
giving effect to the Common Unit Contribution, the Exchange Offer will result in
a   decrease  in  the  fully  diluted   percentage  ownership  of  the  existing
stockholders to 13.29%, assuming  40%, or 2,806,000  shares, of the  outstanding
Convertible  Preferred  Stock  is exchanged,  and  to 12.96%,  assuming  60%, or
4,209,000 shares, of the outstanding  Convertible Preferred Stock is  exchanged.
After  giving effect  to the Common  Unit Contribution, the  Exchange Offer will
result in a decrease in the  fully diluted percentage ownership of the  existing
Common  Stockholders  to  13.69%,  assuming 40%,  or  2,806,000  shares,  of the
outstanding Convertible Preferred  Stock is exchanged,  and to 13.33%,  assuming
60%, or 4,209,000 shares, of the Convertible Preferred Stock is exchanged in the
Exchange  Offer.  Therefore, assuming  that the  minimum  and maximum  number of
shares of Convertible Preferred Stock permitted to be exchanged in the  Exchange
Offer are exchanged for Common Stock, the proposed contribution and cancellation
of  625,000 Common Units pursuant to the Common Unit Contribution would mitigate
approximately 55.2% and 36.8%, respectively,  of the dilution that would  result
from the Exchange Offer.
    
 
   
    The  Exchange  Offer and  the Common  Unit  Contribution are  conditioned on
obtaining the  consent of  the  Limited Partners  of the  Operating  Partnership
because  the Operating Partnership Agreement currently  does not provide for the
Exchange Offer and the cancellation of the contributed Common Units. The Company
is currently  soliciting  the consent  of  the  Limited Partners  to  amend  the
Operating  Partnership Agreement to  permit these transactions.  See "-- Limited
Partner Consent Condition."  In addition, the  contribution and cancellation  of
the Common Units to be contributed by the PGI Affiliate is subject to either (a)
the approval of the pledgee of such Common Units to the contribution thereof, or
(b) the satisfaction of the obligation underlying such pledge and the release of
such  pledge. The  PGI Affiliate  is presently  engaged in  discussions with the
pledgee of such Common Units concerning the  release of the pledge, but has  not
obtained such release as of the date of this Prospectus. The Company can give no
assurance  that the  Limited Partners' consent  will be obtained  or that either
condition to the contribution of the Common  Units by the PGI Affiliate will  be
satisfied.  If the contribution of any or all of the 625,000 Common Units cannot
be accomplished either because the Limited Partners' consent cannot be obtained,
or because neither of the conditions to the contribution of Common Units by  the
PGI Affiliate can be satisfied, then the Exchange Offer will not be completed.
    
 
   
LIMITED PARTNER CONSENT CONDITION
    
 
   
    In  order  to consummate  the Exchange  Offer, the  Limited Partners  of the
Operating Partnership must consent to the waiver and amendment to the  Operating
Partnership  Agreement (the "Operating Partnership Waiver and Amendment") to (i)
provide for the exchange of Convertible Preferred Units (as defined herein)  for
newly issued Common Units on the basis of 1.6 to 1.0 and (ii) permit the payment
of  the Special Distribution  without also making a  distribution to the Limited
Partners. The Operating Partnership Agreement  is also being amended to  provide
that  the Limited Partners will  not be entitled to  the benefits of the Special
Distribution. Without the consent  of the Limited  Partners, the Exchange  Offer
cannot be consummated. The consent of PGI to the waiver and amendment is subject
to the approval of the lenders to whom PGI has pledged its Common Units. PGI has
received  the consents of  two of the  four lenders and  is presently engaged in
discussions with the remaining  two lenders to  obtain their approval;  however,
the  Company can give no assurance that the approval of the remaining lenders to
PGI will be obtained.
    
 
   
BENEFITS TO LIMITED PARTNERS
    
 
   
    The Exchange  Offer will  benefit  the Limited  Partners by  increasing  the
amount  of Funds from Operations available  for distribution with respect to the
Common   Units    held    by    them.   For    example,    if    the    Offering
    
 
                                       11
<PAGE>
   
and  the Exchange Offer had been completed on January 1, 1995, the distributions
per Common Unit payable to the Limited Partners during 1995 would have increased
from $0.66 to $0.82  assuming the exchange  of the maximum  number of shares  of
Convertible  Preferred Stock permitted to be  exchanged pursuant to the Exchange
Offer.
    
 
   
                                  THE OFFERING
    
 
   
<TABLE>
<S>                                 <C>
Common Stock Offered..............  2,700,328 shares (assuming the Underwriters'
                                    over-allotment option to purchase  up to 391,500  shares
                                    of  Common Stock is  not exercised). See "Underwriting".
                                    Of this  amount, 2,610,000  shares of  Common Stock  are
                                    being offered by the Company and 90,328 shares of Common
                                    Stock  are being offered by the Selling Stockholder. For
                                    a more detailed description of  the terms of the  Common
                                    Stock  see  "Description  of  Capital  Stock  --  Common
                                    Stock."
Common Stock to be Outstanding
 after the Offering and the
 Exchange Offer...................  12,309,728 shares,  including  the  Common  Stock  being
                                    offered hereby and Common Stock to be issued in exchange
                                    for Convertible Preferred Stock pursuant to the Exchange
                                    Offer (assuming the maximum number of outstanding shares
                                    of   Convertible   Preferred  Stock   permitted   to  be
                                    exchanged), but  excluding  9,130,472 shares  of  Common
                                    Stock  exchangeable (at the Company's  option in lieu of
                                    cash) for  a like  number of  Common Units  held by  the
                                    Limited  Partners and  1,185,000 shares  of Common Stock
                                    reserved for issuance  pursuant to  the Company's  Stock
                                    Incentive  Plans. See  "Description of  Capital Stock --
                                    Convertible Preferred Stock,"  "The Exchange Offer"  and
                                    "Management -- Stock Incentive Plans."
Distributions.....................  The Company intends to continue to pay regular quarterly
                                    distributions  to the holders of Common Stock. Until the
                                    Company generates  quarterly  Funds from  Operations  in
                                    excess  of  the FFO  Threshold  Amount, other  than with
                                    respect to the  Special Distribution,  the Company  does
                                    not  intend to pay quarterly  distributions per share of
                                    Common Stock in excess  of $0.295 which, if  annualized,
                                    would  equal  $1.18  per  share  (plus  any Preferential
                                    Distribution  not  paid  in  a  previous  quarter).  See
                                    "Policies   With  Respect   to  Certain   Activities  --
                                    Distribution and Dividend Policy."
</TABLE>
    
 
                                       12
<PAGE>
 
   
<TABLE>
<S>                                 <C>
Restriction on Ownership..........  Ownership of more than 9.9% of the outstanding shares of
                                    Common Stock, whether directly or constructively, by any
                                    one person (subject to certain exceptions, including  an
                                    exception for ownership resulting from the conversion of
                                    Convertible  Preferred Stock) is  restricted in order to
                                    preserve the  Company's status  as  a REIT  for  federal
                                    income  tax  purposes.  No holder  of  Common  Stock who
                                    exceeds the Common  Stock Ownership  Limit (as  defined)
                                    because  of the holder's  conversion of Convertible Pre-
                                    ferred  Stock  will  be  permitted  to  own  shares   of
                                    Convertible  Preferred Stock or  Common Stock that would
                                    result in the holder owning more than 9.9% of the  fully
                                    diluted  Common Stock  (assuming full  conversion of all
                                    Convertible Preferred  Stock  but not  the  exchange  of
                                    Common  Units  for  Common Stock).  See  "Description of
                                    Capital  Stock   --   Restrictions  on   Ownership   and
                                    Transfer."
Rank..............................  The  Common Stock  ranks junior to  the Senior Preferred
                                    Stock and the Convertible  Preferred Stock with  respect
                                    to   dividends  and  upon  liquidation,  dissolution  or
                                    winding up of the Company.
Nasdaq National Market Symbol.....  "PRME."
Use of Proceeds from the
 Offering.........................  The net  proceeds  from  the  Offering,  after  expenses
                                    associated  with  the  Offering,  will  be approximately
                                    $27.4 million  (assuming  a  public  offering  price  of
                                    $11.50    per   share   and   that   the   Underwriters'
                                    over-allotment option  is  not exercised).  The  Company
                                    will not receive any proceeds from the sale of shares by
                                    the  Selling Stockholder.  The Company will  use the net
                                    proceeds of the Offering to acquire 2,610,000 additional
                                    Common Units (3,001,500 additional  Common Units if  the
                                    overallotment  option  granted  to  the  Underwriters is
                                    exercised) in the  Operating Partnership,  all of  which
                                    will  be entitled to  the Preferential Distribution. The
                                    Company  will  account  for  the  acquisition  of   such
                                    additional  Common Units by increasing its investment in
                                    the Operating  Partnership  by  the amount  of  the  net
                                    proceeds of the Offering. The Operating Partnership will
                                    use  the  funds it  receives from  the Company  to repay
                                    certain outstanding indebtedness. See "Use of  Proceeds"
                                    and "Capitalization."
</TABLE>
    
 
                           TAX STATUS OF THE COMPANY
 
   
    The  Company elected to be taxed as a REIT under Sections 856 through 860 of
the Internal Revenue Code of 1986, as amended (the "Code"), commencing with  its
taxable  year  ended December  31, 1994.  Subject  to the  qualifications stated
herein and  in its  opinion, Winston  &  Strawn ("Tax  Counsel") has  given  the
Company  an  opinion  that  the  Company is  organized  in  conformity  with the
requirements for qualification as a REIT, and the Company's method of  operation
has enabled it to meet the requirements for qualification and taxation as a REIT
under  the Code and its  method of operation enables it  to continue to meet the
requirements for qualification as a REIT.  An opinion of counsel is not  binding
on  the Internal Revenue Service (the "IRS")  and no assurance can be given that
the IRS will  not challenge  the status of  the Company  as a REIT.  It must  be
emphasized  that Tax  Counsel's opinion is  based on various  assumptions and is
conditioned upon  representations made  by the  Company as  to factual  matters,
including  those related  to its  business and properties  as set  forth in this
Prospectus.  Tax   Counsel  has   not  independently   verified  the   Company's
representations.  See  "Certain Federal  Income Tax  Considerations" for  a more
detailed discussion.
    
 
                                       13
<PAGE>
   
    As a REIT, the Company generally will  not be subject to federal income  tax
at  the corporate level on income  it distributes currently to its stockholders,
so long as it distributes at least 95% of its taxable income (excluding any  net
capital gain) each year. During 1995, the Company distributed $24,337,000 in the
aggregate  to its shareholders (or $2.625, $2.125 and $1.18 per share to holders
of Senior  Preferred  Stock,  Convertible  Preferred  Stock  and  Common  Stock,
respectively).  In order to  maintain its status  as a REIT  for purposes of the
above 95% distribution test, the Company would have been required to  distribute
no  less than $15,240,000  (or $2.625 and  $1.31 per share  to holders of Senior
Preferred Stock  and Convertible  Preferred Stock,  respectively). None  of  the
distributions paid on the Common Stock were required to be made in order for the
Company to satisfy the above 95% distribution test. Under certain circumstances,
the  Company may be  required to make  distributions in excess  of its cash flow
available for distribution. REITs are subject to a number of organizational  and
operational  requirements. If  the Company  fails to  qualify as  a REIT  in any
taxable year, the Company will be  subject to federal income tax (including  any
applicable  alternative minimum tax) on its  taxable income at regular corporate
rates. See "Certain Federal Income Tax Considerations" and "Risk Factors" for  a
more  detailed discussion of the  consequences of the failure  of the Company to
qualify as a REIT. Even  if the Company continues to  qualify for taxation as  a
REIT,  the Company may be  subject to certain federal,  state and local taxes on
its income and property.
    
 
   
    The Company's distributions have historically exceeded earnings and  profits
due  to non-cash expenses, primarily  depreciation and amortization, incurred by
the Company.  Based  on  the  Company's consolidated  cash  flow  available  for
distributions  for the year  ended December 31, 1995,  100% of the distributions
paid to the holders of Common Stock represented a return of capital for  federal
income tax purposes. Accordingly, such distributions were not subject to federal
income  tax under current law to the  extent such distributions did not exceed a
stockholder's tax  basis  in  such stock.  Such  nontaxable  distributions  did,
however,  have the effect of a reduction  in such shareholder's tax basis in its
Common Stock, and the  gain or loss  recognized on the  subsequent sale of  such
shares  or  upon  liquidation  of  the  Company  will  be  increased  or reduced
accordingly. Assuming the Exchange Offer had been consummated on January 1, 1995
with the exchange of the maximum number of shares of Convertible Preferred Stock
permitted to be  exchanged, 100%  of the distributions  paid to  the holders  of
Common  Stock would have represented a return  of capital for federal income tax
purposes,  based  on  the  Company's   consolidated  cash  flow  available   for
distributions  for the  year ended December  31, 1995. The  percentage of Common
Stock distributions  that represents  a nontaxable  return of  capital may  vary
substantially  from  year to  year. For  a  discussion of  the tax  treatment of
distributions to  holders  of Common  Stock,  see "Certain  Federal  Income  Tax
Considerations  -- Taxation  of Taxable U.S.  Stockholders" and  "-- Taxation of
Non-U.S. Stockholders."
    
 
                        SUMMARY SELECTED FINANCIAL DATA
 
   
    The following summary  selected financial  data for the  three months  ended
March  31, 1996  and 1995, the  year ended  December 31, 1995,  the periods from
January 1, 1994 to March  21, 1994 and March 22,  1994 to December 31, 1994  and
the  three years  in the  period ended  December 31,  1993 are  derived from the
consolidated financial  statements of  the Company  and the  combined  financial
statements  of Prime  Retail Properties (the  "Predecessor"). Combined financial
statements for the three years ended December 31, 1993 and the period January 1,
1994 to March 21, 1994 are included for the Predecessor. The combined  financial
statements  for the  Predecessor combine the  balance sheet data  and results of
operations of eleven predecessor  partnerships, the 40%  equity interest in  two
predecessor  partnerships that  previously owned properties,  and the management
and development operations acquired by the  Company from PGI in connection  with
the  Initial  Public  Offering (the  "Management  and  Development Operations").
Because of the Initial Public  Offering and the related transactions  pertaining
to  the formation of  the Company, results  of operations for  the Company after
March 21, 1994  are not  comparable to results  for prior  periods. Results  for
interim  periods may not be indicative of results for a full year. The following
financial  information  should  be   read  in  conjunction  with   "Management's
Discussion  and Analysis of  Financial Condition and  Results of Operations" and
the financial statements, notes thereto and other financial information included
elsewhere in this Prospectus.
    
 
                                       14
<PAGE>
                        SUMMARY SELECTED FINANCIAL DATA
                     PRIME RETAIL, INC. AND THE PREDECESSOR
             (AMOUNTS IN 000'S, EXCEPT PER SHARE AND RATIO AMOUNTS)
   
<TABLE>
<CAPTION>
                                                                                                            THE PREDECESSOR
                                                                       PRIME RETAIL, INC.                ----------------------
                                                         ----------------------------------------------                 YEAR
                                                                                                                        ENDED
                                                          THREE MONTHS ENDED                  PERIOD       PERIOD     DECEMBER
                                                              MARCH 31,        YEAR ENDED    MARCH 22     JAN. 1 TO      31,
                                                         --------------------   DEC. 31,    TO DEC. 31,   MARCH 21,   ---------
                                                           1996       1995        1995         1994         1994        1993
                                                         ---------  ---------  -----------  -----------  -----------  ---------
<S>                                                      <C>        <C>        <C>          <C>          <C>          <C>
OPERATING DATA:
Total revenues.........................................  $  21,131  $  17,274   $  77,398    $  45,369    $   6,330   $  21,800
Operating expenses.....................................     11,372      9,453      41,682       24,927        4,896      15,013
                                                         ---------  ---------  -----------  -----------  -----------  ---------
Operating income.......................................      9,759      7,821      35,716       20,442        1,434       6,787
Other expenses (1).....................................      6,702      4,679      22,910       10,988        3,842      10,660
                                                         ---------  ---------  -----------  -----------  -----------  ---------
Income (loss) before minority interests................      3,057      3,142      12,806        9,454       (2,408)     (3,873)
Loss allocated to minority interests...................      1,477      1,466       5,364        5,204           --          --
                                                         ---------  ---------  -----------  -----------  -----------  ---------
Net income (loss)......................................      4,534      4,608      18,170       14,658    $  (2,408)  $  (3,873)
                                                                                                         -----------  ---------
                                                                                                         -----------  ---------
Income allocated to preferred shareholders.............      5,236      5,236      20,944       16,290
                                                         ---------  ---------  -----------  -----------
Net loss applicable to common shareholders.............  $    (702) $    (628)  $  (2,774)   $  (1,632)
                                                         ---------  ---------  -----------  -----------
                                                         ---------  ---------  -----------  -----------
Net loss per common share outstanding (2)                $   (0.24) $   (0.22)  $   (0.96)   $   (0.57)
                                                         ---------  ---------  -----------  -----------
                                                         ---------  ---------  -----------  -----------
 
<CAPTION>
                                                           1992       1991
                                                         ---------  ---------
<S>                                                      <C>        <C>
OPERATING DATA:
Total revenues.........................................  $  15,690  $   7,534
Operating expenses.....................................     11,826      5,814
                                                         ---------  ---------
Operating income.......................................      3,864      1,720
Other expenses (1).....................................     10,921      6,297
                                                         ---------  ---------
Income (loss) before minority interests................     (7,057)    (4,577)
Loss allocated to minority interests...................         --         --
                                                         ---------  ---------
Net income (loss)......................................  $  (7,057) $  (4,577)
                                                         ---------  ---------
                                                         ---------  ---------
Income allocated to preferred shareholders.............
Net loss applicable to common shareholders.............
Net loss per common share outstanding (2)
</TABLE>
    
   
<TABLE>
<CAPTION>
                                                                                                         THE PREDECESSOR
                                                                    PRIME RETAIL, INC.                ----------------------
                                                      ----------------------------------------------                BALANCE
                                                                                                                      AT
                                                      BALANCE AT MARCH 31,                                         DECEMBER
                                                                            BALANCE AT   BALANCE AT   BALANCE AT      31,
                                                      --------------------   DEC. 31,     DEC. 31,     MARCH 21,   ---------
                                                        1996       1995        1995         1994         1994        1993
                                                      ---------  ---------  -----------  -----------  -----------  ---------
<S>                                                   <C>        <C>        <C>          <C>          <C>          <C>
BALANCE SHEET DATA:
Rental property (before accumulated depreciation)...  $ 463,458  $ 389,019   $ 454,480    $ 376,181    $ 180,170   $ 185,394
Total assets........................................    455,706    396,629     463,724      385,930      186,034     190,685
Total debt..........................................    306,020    233,479     305,954      214,025      188,378     184,037
 
SUPPLEMENTAL DATA:
Funds from Operations (3)...........................  $   8,916  $   8,033   $  33,133    $  24,762    $     834   $   4,887
Ratio of Earnings to Combined Fixed Charges and
 Preferred Stock Dividends (4)......................         --         --          --           --           --          --
Excess of Combined Fixed Charges and Preferred Stock
 Dividends over Earnings (4)........................  $  (2,813) $  (2,862)  $ (11,312)   $  (8,185)   $  (2,366)  $  (4,423)
Ratio of Funds from Operations to Combined Fixed
 Charges and Preferred Stock Dividends (5)..........       1.24x      1.19x       1.20x        1.27x        1.27x       1.45x
Excess of Combined Fixed Charges and Preferred Stock
 Dividends over Funds from Operations (5)...........         --         --          --           --           --          --
Book value per common share (6).....................  $   (9.34) $   (8.82)  $   (9.21)   $   (8.70)          --          --
Net cash provided by (used in) operating
 activities.........................................      9,219      7,733   $  36,399    $  17,458    $  (1,873)  $  14,450
Net cash used in investing activities...............    (11,748)   (20,234)    (81,978)    (149,435)      (1,239)    (54,210)
Net cash (used in) provided by financing
 activities.........................................     (9,809)    11,501      57,547      134,936        4,087      39,907
Factory outlet leasable area (sq. ft.) at end of
 period (7).........................................      4,331      3,382       4,331        3,382        1,839       1,839
AS ADJUSTED SUPPLEMENTAL DATA (8):
Funds from Operations (3)...........................  $   9,484              $  35,406
Ratio of Funds from Operations to Combined Fixed
 Charges and Preferred Stock Dividends (5)..........       1.48x                  1.45x
Net income (loss) applicable to common shareholders:
  Assuming minimum Exchange Offer...................  $    (192)             $    (601)
  Assuming maximum Exchange Offer...................        108                    569
Net income (loss) per common share outstanding:
  Assuming minimum Exchange Offer...................  $   (0.02)             $   (0.06)
  Assuming maximum Exchange Offer...................       0.01                   0.05
Book value per common share (6):
  Assuming minimum Exchange Offer...................  $   (0.89)             $   (0.80)
  Assuming maximum Exchange Offer...................       0.88                   0.95
 
<CAPTION>
                                                        1992       1991
                                                      ---------  ---------
<S>                                                   <C>        <C>
BALANCE SHEET DATA:
Rental property (before accumulated depreciation)...  $ 131,413  $ 120,024
Total assets........................................    145,989    133,796
Total debt..........................................    142,005    119,373
SUPPLEMENTAL DATA:
Funds from Operations (3)...........................  $    (436) $  (1,043)
Ratio of Earnings to Combined Fixed Charges and
 Preferred Stock Dividends (4)......................         --         --
Excess of Combined Fixed Charges and Preferred Stock
 Dividends over Earnings (4)........................  $  (7,500) $  (7,328)
Ratio of Funds from Operations to Combined Fixed
 Charges and Preferred Stock Dividends (5)..........         --         --
Excess of Combined Fixed Charges and Preferred Stock
 Dividends over Funds from Operations (5)...........  $    (879) $  (3,794)
Book value per common share (6).....................         --         --
Net cash provided by (used in) operating
 activities.........................................  $  (7,309) $    (383)
Net cash used in investing activities...............    (14,099)   (71,370)
Net cash (used in) provided by financing
 activities.........................................     22,596     71,666
Factory outlet leasable area (sq. ft.) at end of
 period (7).........................................        888        707
AS ADJUSTED SUPPLEMENTAL DATA (8):
Funds from Operations (3)...........................
Ratio of Funds from Operations to Combined Fixed
 Charges and Preferred Stock Dividends (5)..........
Net income (loss) applicable to common shareholders:
  Assuming minimum Exchange Offer...................
  Assuming maximum Exchange Offer...................
Net income (loss) per common share outstanding:
  Assuming minimum Exchange Offer...................
  Assuming maximum Exchange Offer...................
Book value per common share (6):
  Assuming minimum Exchange Offer...................
  Assuming maximum Exchange Offer...................
</TABLE>
    
 
- ----------------------------------
NOTES:
 
   
(1) Other expenses includes interest expense and other charges.
    
 
   
(2) Net loss per common share is  based on 2,875, 2,875, 2,875 and 2,850  shares
    outstanding  for the three  months ended March  31, 1996 and  1995, the year
    ended December 31, 1995 and the period  from March 22, 1994 to December  31,
    1994, respectively.
    
 
   
(3)  Management  believes  that  to  facilitate  a  clear  understanding  of the
    consolidated  historical  operating  results  of  the  Company,  Funds  from
    Operations  should be  considered in conjunction  with net  income (loss) as
    presented  in  the  financial   statements  included  in  this   Prospectus.
    Management  generally  considers FFO  to be  an  appropriate measure  of the
    performance of an equity  real estate investment  trust. FFO represents  net
    income  (loss) (computed in accordance with GAAP), excluding gains or losses
    from  debt  restructuring  and  sales  of  property  plus  depreciation  and
    amortization   and   after   adjustments   for   unconsolidated   investment
    partnerships and joint ventures. In March 1995,
    
 
                                       15
<PAGE>
   
    NAREIT issued a clarification of its definition of FFO. The Company  reports
    both  the old and the clarified definition, FFO presented in this table does
    not give  effect  to the  clarification.  See "Management's  Discussion  and
    Analysis  of Financial Condition and Results  of Operations -- Liquidity and
    Capital Resources -- Funds from  Operations." The Company cautions that  the
    calculation  of  FFO  may  vary  from  entity  to  entity  and  as  such the
    presentation of FFO by the Company may not be comparable to other  similarly
    titled  measures of other  reporting companies. FFO  does not represent cash
    flow from operating activities in accordance with GAAP and is not indicative
    of cash available to fund all of the Company's cash needs. FFO should not be
    considered as an alternative to net income  or any other GAAP measure as  an
    indicator  of performance and should not  be considered as an alternative to
    cash flow as a measure  of liquidity or the ability  to service debt or  pay
    dividends.  A reconciliation of income  (loss) before allocation to minority
    interests and preferred shareholders to FFO is as follows:
    
   
<TABLE>
<CAPTION>
                                                                      PRIME RETAIL, INC.
                                                        ----------------------------------------------
                                                                                                           THE PREDECESSOR
                                                                                                        ----------------------
                                                         THREE MONTHS ENDED                                            YEAR
                                                                                                                       ENDED
                                                                                             PERIOD       PERIOD     DECEMBER
                                                             MARCH 31,        YEAR ENDED    MARCH 22     JAN. 1 TO      31,
                                                        --------------------   DEC. 31,    TO DEC. 31,   MARCH 21,   ---------
                                                          1996       1995        1995         1994         1994        1993
                                                        ---------  ---------  -----------  -----------  -----------  ---------
<S>                                                     <C>        <C>        <C>          <C>          <C>          <C>
Income (loss) before allocations to minority interests
 and preferred shareholders...........................  $   3,057  $   3,142   $  12,806    $   9,454    $  (2,408)  $  (3,873)
 
FFO ADJUSTMENTS:
Depreciation and amortization.........................      4,387      3,605      15,438        9,803        2,173       7,632
Amortization of deferred financing costs and interest
 rate protection contracts............................      1,112      1,068       4,524        2,945          695         362
Unconsolidated joint venture adjustments (i)..........        360        218         365        2,560          374         766
                                                        ---------  ---------  -----------  -----------  -----------  ---------
FFO before allocation to minority interests and
 preferred shareholders...............................  $   8,916  $   8,033   $  33,133    $  24,762    $     834   $   4,887
                                                        ---------  ---------  -----------  -----------  -----------  ---------
                                                        ---------  ---------  -----------  -----------  -----------  ---------
 
<CAPTION>
 
                                                          1992       1991
                                                        ---------  ---------
<S>                                                     <C>        <C>
Income (loss) before allocations to minority interests
 and preferred shareholders...........................  $  (7,057) $  (4,577)
FFO ADJUSTMENTS:
Depreciation and amortization.........................      6,397      3,487
Amortization of deferred financing costs and interest
 rate protection contracts............................        192         47
Unconsolidated joint venture adjustments (i)..........         32         --
                                                        ---------  ---------
FFO before allocation to minority interests and
 preferred shareholders...............................  $    (436) $  (1,043)
                                                        ---------  ---------
                                                        ---------  ---------
</TABLE>
    
 
     ---------------------------------------
   
     NOTE:
    
 
   
     (i)  Amounts include  net preferential partner  distributions from a  joint
        venture  partnership of $81, $162 and  $2,538 for the three months ended
        March 31, 1995,  the year ended  December 31, 1995  and the period  from
        March 22, 1994 to December 31, 1994, respectively.
    
 
   
(4) For purposes of these computations, earnings consist of income (loss) before
    minority  interests less income from unconsolidated investment partnerships,
    plus fixed charges (excluding capitalized interest). Combined fixed  charges
    and  preferred stock dividends consist of interest costs whether expensed or
    capitalized and  amortization of  debt issuance  costs and  preferred  stock
    dividends.
    
 
   
(5)  Management  believes  that  to  facilitate  a  clear  understanding  of the
    consolidated historical  operating results  of the  Company, FFO  should  be
    considered  in  conjunction  with  net income  (loss)  as  presented  in the
    financial statements  included  in  this  Prospectus.  Management  generally
    considers  FFO to be an appropriate measure  of the performance of an equity
    real estate  investment  trust.  For purposes  of  these  computations,  FFO
    consists  of FFO adjusted for interest incurred, amortization of capitalized
    interest, amortization of debt issuance costs, amortization of interest rate
    protection contracts, interest earned on interest rate protection  contracts
    and  capitalized interest  plus combined  fixed charges  and preferred stock
    dividends (as defined in note 4 above).
    
 
   
(6) Calculated as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                        AS OF MARCH 31, 1996
                                                ---------------------------------------------------------------------
                                                                  OFFERING, SPECIAL            OFFERING, SPECIAL       AS OF MARCH
                                                                    DISTRIBUTION,                DISTRIBUTION,          31, 1995
                                                              COMMON UNIT CONTRIBUTION     COMMON UNIT CONTRIBUTION    -----------
                                                HISTORICAL   AND MINIMUM EXCHANGE OFFER   AND MAXIMUM EXCHANGE OFFER   HISTORICAL
                                                -----------  ---------------------------  ---------------------------  -----------
<S>                                             <C>          <C>                          <C>                          <C>
Total shareholders' equity....................   $ 119,934            $ 146,274                    $ 145,949            $ 126,175
Liquidation preference:
  Senior Preferred Stock......................     (57,500)             (57,500)                     (57,500)             (57,500)
  Convertible Preferred Stock.................    (175,375)            (105,225)                     (70,150)            (175,375)
                                                -----------          ----------                   ----------           -----------
Common shareholders' equity...................   $(112,941)           $ (16,451)                   $  18,299            $(106,700)
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
Common stock..................................       2,875               10,065                       12,310                2,875
Common units..................................       9,221                8,505                        8,505                9,221
                                                -----------          ----------                   ----------           -----------
                                                    12,096               18,570                       20,815               12,096
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
Book value per common share...................   $   (9.34)           $   (0.89)                   $    0.88            $   (8.82)
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
</TABLE>
    
 
                                       16
<PAGE>
 
   
<TABLE>
<CAPTION>
                                                                                AS OF DECEMBER 31,
                                                ----------------------------------------------------------------------------------
                                                                                1995
                                                ---------------------------------------------------------------------
                                                                  OFFERING, SPECIAL            OFFERING, SPECIAL
                                                                    DISTRIBUTION,                DISTRIBUTION,            1994
                                                              COMMON UNIT CONTRIBUTION     COMMON UNIT CONTRIBUTION    -----------
                                                HISTORICAL   AND MINIMUM EXCHANGE OFFER   AND MAXIMUM EXCHANGE OFFER   HISTORICAL
                                                -----------  ---------------------------  ---------------------------  -----------
<S>                                             <C>          <C>                          <C>                          <C>
Total shareholders' equity....................   $ 121,484            $ 147,824                    $ 147,499            $ 127,651
Liquidation preference:
  Senior Preferred Stock......................     (57,500)             (57,500)                     (57,500)             (57,500)
  Convertible Preferred Stock.................    (175,375)            (105,225)                     (70,150)            (175,375)
                                                -----------          ----------                   ----------           -----------
Common shareholders' equity...................   $(111,391)           $ (14,901)                   $  19,849            $(105,224)
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
Common stock..................................       2,875               10,065                       12,310                2,875
Common units..................................       9,221                8,505                        8,505                9,221
                                                -----------          ----------                   ----------           -----------
                                                    12,096               18,570                       20,815               12,096
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
Book value per common share...................   $   (9.21)           $   (0.80)                   $    0.95            $   (8.70)
                                                -----------          ----------                   ----------           -----------
                                                -----------          ----------                   ----------           -----------
</TABLE>
    
 
   
(7) Includes factory  outlet centers with  an aggregate GLA  of 901 square  feet
    operated  under joint venture partnerships with unrelated third parties. See
    "Business and Properties."
    
 
   
(8) Amounts include the  effect of the Offering,  the Special Distribution,  the
    Common  Unit Contribution and the application  of the net proceeds therefrom
    and the consummation  of the Exchange  Offer (assuming the  exchange of  the
    minimum  number of  shares of  Convertible Preferred  Stock permitted  to be
    exchanged pursuant  to the  Exchange  Offer) as  if such  transactions  were
    completed  on January 1, 1995. After  giving effect to such transactions and
    the consummation of the Exchange Offer (assuming the exchange of the maximum
    number of shares of  Convertible Preferred Stock  permitted to be  exchanged
    pursuant to the Exchange Offer) on January 1, 1995, FFO and the ratio of FFO
    to  combined fixed  charges and  preferred stock  dividends would  have been
    $35,406 and 1.57x, respectively. Amounts include the effect of the Offering,
    the Special Distribution, the Common  Unit Contribution and the  application
    of  the net  proceeds therefrom and  the consummation of  the Exchange Offer
    (assuming the  exchange  of the  minimum  number of  shares  of  Convertible
    Preferred Stock permitted to be exchnaged pursuant to the Exchange Offer) as
    if  such transactions were completed on January 1, 1996. After giving effect
    to such transactions and  the consummation of  the Exchange Offer  (assuming
    the  exchange of the maximum number of shares of Convertible Preferred Stock
    permitted to be  exchanged pursuant  to the  Exchange Offer)  on January  1,
    1996,  FFO for the three months ended March 31, 1996 and the ratio of FFO to
    combined fixed charges and preferred  stock dividends would have been  9,484
    and 1.60x, respectively.
    
 
                                       17
<PAGE>
                                  RISK FACTORS
 
    In   addition  to  the  other  information  presented  in  this  Prospectus,
prospective investors should carefully consider, among other things, the matters
described below.
 
   
LEVERAGE; UNCERTAINTY OF ABILITY TO FUND DEBT REPAYMENTS AND FUTURE DEVELOPMENT
    
 
   
    Cash flow will not be sufficient to fund the repayment of the Company's debt
obligations at  maturity  or  the Company's  planned  development,  acquisition,
construction   and  expansion   of  outlet  centers.   The  Company's  aggregate
indebtedness was  $306.0 million  at March  31, 1996,  $172.8 million  of  which
represents  mortgage indebtedness maturing by December 31, 1996. The Company has
$2.5, $2.2, $2.3 and $90.2 million of debt maturing in fiscal years 1997,  1998,
1999 and 2000, respectively, and $36.0 million maturing after December 31, 2000.
Moreover,  the Company  expects to open  between 700,000  and 900,000 additional
square feet of GLA in  1996 at an estimated remaining  cost of completion as  of
March  31, 1996 ranging between $75.0 to $95.0 million. Management believes that
the Company has sufficient capital and capital commitments to fund the remaining
development costs associated with the 1995 openings (approximately $7.0  million
as  of  March  31,  1996)  and the  openings  planned  for  1996.  These funding
requirements are expected to  be met, in  large part, with  the proceeds of  the
First  Mortgage Loan, the Revolving Loan, the  Term Loan, the Corporate Line (as
such terms are defined  herein), the Offering and  funding commitments from  two
development  joint ventures with an unrelated third party. As of March 31, 1996,
the Company  did  not  have binding  commitments  for  the funding  of  the  two
development  joint ventures. In the event such funding is not available from the
unrelated third party,  the Company  will not  be able  to complete  all of  its
anticipated development for 1996 unless the Company obtains financing from other
sources. There can be no assurance that the terms of any debt financings for the
two  development  joint  ventures  will  be  as  favorable  as  the  Company has
experienced in its previous joint ventures.
    
 
   
    On December 18,  1995, the Company  obtained a commitment  from a  financial
institution  to provide  a new  fixed-rate, ten-year  cross-collateralized first
mortgage loan (the  "First Mortgage Loan")  of up to  $233.0 million. The  First
Mortgage Loan will bear a fixed rate of interest that is expected to approximate
8.90%,  depending upon  the level  of proceeds drawn  on the  facility, and will
require  monthly  principal  and  interest   payments  pursuant  to  a   25-year
amortization  schedule. The Company intends to use a portion of the net proceeds
from the First Mortgage Loan to repay or refinance approximately $198 million of
debt. There can be no assurance, however, that the Company will be successful in
consummating such refinancing. In  the event that the  First Mortgage Loan  does
not  close, the  Company will  incur a  charge to  earnings of  up to $3,250,000
relating to nonrefundable financing fees paid in connection with such  facility,
and  will seek  to obtain  other debt  or equity  capital to  repay the mortgage
indebtedness  due  December  31,  1996  and  otherwise  satisfy  its   financing
requirements. The Company may extend for one year the term of its Revolving Loan
which  is currently scheduled  to expire on  December 31, 1996.  There can be no
assurance that the Company will be able to obtain such debt or equity capital or
that the cost of such financing or capital will be favorable to the Company.  If
adequate  financing for the Company's proposed development and expansions is not
available, the  Company  will not  be  able to  develop  new centers  or  expand
existing centers at currently planned levels.
    
 
   
FINANCIAL RESTRICTIONS ASSOCIATED WITH CROSS-COLLATERALIZATION OF PROPOSED FIRST
MORTGAGE LOAN
    
 
   
    The   First  Mortgage   Loan  will  be   cross-collateralized  by  mortgages
encumbering nine  existing  factory  outlet centers.  Among  other  things,  the
contractual  restrictions imposed  by these  mortgages will  limit the Company's
ability to sell or  refinance the encumbered outlet  centers or to pledge  these
properties to secure other financings.
    
 
   
FLOATING RATE DEBT
    
 
   
    At  March 31,  1996, $25.0 million,  or 8.2%, of  the Company's indebtedness
bore interest at  a weighted  average fixed interest  rate of  7.27% and  $281.0
million,  or 91.8%, of such indebtedness,  including $28.3 million of tax-exempt
bonds, bore interest at a weighted  average variable interest rate of 7.14%.  At
March  31, 1996,  the Company held  interest rate protection  contracts on $28.3
million of  floating rate  tax-exempt indebtedness  and $97.3  million of  other
floating  rate indebtedness, or  approximately 44.7% of  its total floating rate
indebtedness.  These  contracts  expire  in  1999  and  2000,  respectively.  In
addition, the Company
    
 
                                       18
<PAGE>
   
held additional interest rate protection contracts on $43.9 million of the $97.3
million  floating rate indebtedness to further  reduce the Company's exposure to
increases in interest  rates. The  Company is exposed  to credit  losses in  the
event   of  counterparty  nonperformance  under  the  interest  rate  protection
contracts, but  does not  anticipate  realizing any  such  losses based  on  the
creditworthiness  of the counterparties. See Note 7 -- "Bonds and Notes Payable"
of notes to consolidated financial statements  for a summary of the  significant
terms of the Company's interest rate protection contracts.
    
 
   
    Fluctuations  in interest rates have and will  continue to have an effect on
the  amount  of  income  before  minority  interests  and  funds  available  for
distribution.  An increase  in interest  rates would  result in  higher interest
expense for the Company and consequently reduce income before minority interests
and the  amount of  funds  available for  distribution.  Based on  the  weighted
average  debt  outstanding  during the  year  ended  December 31,  1995,  if the
weighted average cost of funds increased  or decreased by 0.125%, income  before
minority  interests would  have increased  or decreased  by approximately $0.316
million or  approximately  $0.02 per  common  share outstanding.  Based  on  the
weighted  average debt outstanding  during the quarter ended  March 31, 1996, if
the weighted average  cost of  funds increased  or decreased  by 0.125%,  income
before  minority interests  would have  increased or  decreased by approximately
$0.088 million or approximately $0.01 per common share outstanding.
    
 
   
ABILITY TO PAY COMMON STOCK DISTRIBUTIONS AND INCREASE COMMON STOCK
DISTRIBUTIONS
    
 
   
    The Company is  not permitted  to pay any  distributions in  respect of  the
Common Stock unless all current and any accumulated dividends and distributions,
respectively,  in  respect of  the Senior  Preferred  Stock and  the Convertible
Preferred Stock have been paid  in full. The ability of  the Company to pay  its
annual distribution of $1.18 per share of Common Stock has been, and is expected
to  continue to be, dependent upon  distributions from the Operating Partnership
to the Company based on the Preferential Distribution associated with the Common
Units held by the Company. If distributions were made pro rata among the holders
of Common Units, the distribution payable  per share of Common Stock during  the
year  ended 1995 would have been  $0.78. The Preferential Distribution allocable
to Common Units held by the Company will terminate at such time, if any, as  the
Company  (after  taking into  account  certain limitations)  has  paid quarterly
distributions of  at  least  $0.295  per  Common  Unit  during  four  successive
quarters. Until the Company generates Funds from Operations on a quarterly basis
in  excess of the FFO  Threshold Amount, the Company does  not intend to pay any
distribution per share of  Common Stock in excess  of $0.295 per quarter  (other
than  the Special Distribution) and any increase  in the Company's FFO up to the
FFO Threshold Amount per quarter will continue to inure solely to the benefit of
the Limited  Partners. See  "The Company  -- Structure  of the  Company and  the
Operating  Partnership" and "Operating  Partnership Agreement -- Distributions."
None of the distributions paid on the Common Stock in respect of 1995 and  prior
taxable  years of the Company were required to  be made in order for the Company
to satisfy the annual distribution requirement of a REIT for federal income  tax
purposes.  Thus, all dividends paid on the  Senior Preferred Stock and a portion
of the  distributions paid  on the  Convertible Preferred  Stock of  $2.625  and
$1.31, respectively, have been sufficient, to date, to satisfy such requirement.
    
 
   
    Since the Initial Public Offering, the Company's distributions in respect of
its capital stock have exceeded the Company's net income (computed in accordance
with  GAAP)  by approximately  $8,463,000 as  of March  31, 1996.  The Company's
distribution  policy  requires   certain  adjustments  to   net  income.   These
adjustments  have resulted in funds available for distribution that exceeded net
income for the three months  ended March 31, 1996,  the year ended December  31,
1995  and for  the period  from March  22, 1994  through December  31, 1994. The
Company expects that such distributions will  continue to exceed net income  for
the foreseeable future. Future distributions in excess of net income will reduce
the  Company's  shareholders' equity  and consequently,  the  book value  of the
shares of Common Stock offered hereby.
    
 
   
    Annualized cumulative dividends on the Company's Senior Preferred Stock  and
annualized  cumulative  distributions  on the  Convertible  Preferred  Stock are
$6,037,500 and  $14,906,875, respectively.  The Convertible  Preferred Stock  is
entitled  to payment of distributions at  the rate distributions are declared on
the Common Stock if such rate is greater than the stated distribution rate based
on the number  of shares of  Common Stock into  which the Convertible  Preferred
Stock is convertible (currently, the conversion rate is
    
 
                                       19
<PAGE>
   
1.196  to 1.0). Accordingly, at such time as the distribution rate on the Common
Stock is greater than  $1.78 per share, holders  of Convertible Preferred  Stock
will  be entitled  to participate  in any further  growth of  cash available for
distribution together with the holders of Common Stock.
    
 
   
BENEFITS TO LIMITED PARTNERS
    
 
   
    As a  consequence  of  the  Exchange Offer,  the  Limited  Partners  of  the
Operating  Partnership  will benefit  from the  increase in  the amount  of cash
available for distribution  with respect to  the Common Units  held by them.  In
this   regard,  after  the  Operating  Partnership  has  paid  the  Preferential
Distribution in  any quarter,  any additional  distributions in  respect of  the
Common  Units are allocated solely to the Limited Partners up to an amount equal
to $0.295 per  Common Unit per  quarter. For  example, if the  Offering and  the
Exchange  Offer had  been completed  on January  1, 1995,  the distributions per
Common Unit payable  to the Limited  Partners during 1995  would have  increased
from  $0.66 to $0.82  assuming the exchange  of the maximum  number of shares of
Convertible Preferred Stock permitted to  be exchanged pursuant to the  Exchange
Offer.
    
 
   
RISK RESULTING FROM CHANGE IN DEFINITION OF FUNDS FROM OPERATIONS: RISK THAT THE
COMPANY'S DEFINITION OF FUNDS FROM OPERATIONS MAY NOT BE COMPARABLE TO
DEFINITION USED BY COMPETITORS
    
 
   
    In  March 1995, NAREIT  established guidelines clarifying  the definition of
Funds from  Operations  (as so  modified,  the "New  Definition").  The  Company
reports  FFO both under the  old definition and the  New Definition. The primary
difference between the old definition and  the New Definition is that under  the
New  Definition,  amortization of  capitalized  debt costs  and  depreciation of
non-real estate assets  are not  added back to  net income  as determined  under
GAAP.  Under the New  Definition, reported FFO will  be lower. See "Management's
Discussion and  Analysis of  Financial Condition  and Results  of Operations  --
Funds  from Operations." The Company  will continue to report  FFO under the old
definition because the Operating Partnership  Agreement requires the use of  the
old  definition in determining whether or not  the FFO Threshold Amount has been
reached and  whether  or  not  the Preferential  Distribution  has  lapsed.  See
"Operating Partnership Agreement -- Distributions."
    
 
   
    In  addition, other  reporting REIT  companies under  may not  adopt the New
Definition or may employ different calculations  than those used by the  Company
to  determine FFO. Therefore, similarly titled  measures of other reporting REIT
companies may not be comparable to the Company's presentation of FFO.
    
 
   
CONFLICTS OF INTEREST AND INFLUENCE OF LIMITED PARTNERS AND OFFICERS AND
DIRECTORS
    
 
   
    Following the  Offering, PGI  will  own Common  Units representing  a  41.8%
common  equity  interest in  the Operating  Partnership  (or 37.3%  assuming the
exchange of  the  maximum  number  of  shares  of  Convertible  Preferred  Stock
permitted  to be  exchanged in the  Exchange Offer). Because  of PGI's ownership
interest in the Operating Partnership and  the fact that Michael W. Reschke  and
Glenn D. Reschke are executive officers and/or directors of the Company and also
are  owners of PGI, PGI  may be in a  position to exercise significant influence
over the  affairs of  the  Company. PGI  owns  substantial interests  in  income
producing  properties  unrelated  to  the Properties.  Under  the  terms  of his
employment agreement with the Company, Michael W. Reschke is permitted to devote
a considerable portion  of his  time to the  management of  such interests.  See
"Management"  and "Principal Security Holders and Selling Security Holder of the
Company."
    
 
   
    Certain conflicts  exist  between the  obligations  of Messrs.  M.  Reschke,
Abraham  Rosenthal and William  H. Carpenter, Jr., as  directors of the Company,
and their interests as Limited Partners. One conflict arises because the Limited
Partners and the  Company do not  share ratably  as holders of  Common Units  in
distributions  made by the Operating Partnership  until the Common Units held by
the Limited Partners cease  to be subject to  the Preferential Distribution.  In
this   regard,  after  the  Operating  Partnership  has  paid  the  Preferential
Distribution in  any quarter,  any additional  distributions in  respect of  the
Common  Units are allocated solely to the Limited Partners up to an amount equal
to $0.295 per Common  Unit per quarter.  As members of  the Board of  Directors,
Messrs.  M. Reschke, Rosenthal and  Carpenter may be in  a position to influence
the Company to cause  the Operating Partnership to  pay distributions which  are
financially  advantageous to the Limited Partners but may not be consistent with
the interests of all stockholders.
    
 
                                       20
<PAGE>
   
    As holders of Common  Units, the Limited Partners  may suffer different  and
more  adverse tax consequences than the Company  upon the sale or refinancing of
certain of the  Properties that were  contributed to the  Company in  connection
with  the Initial Public  Offering (the "Contributed  Properties"). Due to their
different interests, the  Limited Partners  and the Company  may have  different
objectives  regarding  the  appropriate  pricing  and  timing  of  any  sale  or
refinancing of  the  Contributed Properties.  While  the Company,  as  the  sole
general  partner of the Operating Partnership, has the exclusive authority as to
whether and on  what terms to  sell or refinance  an individual Property,  those
members  of  the Company's  management and  Board of  Directors who  directly or
indirectly hold  Common  Units,  including Messrs.  M.  Reschke,  Rosenthal  and
Carpenter,  may influence the  Company not to sell  or refinance the Contributed
Properties, even though such sale might otherwise be financially advantageous to
the Company, or may influence  the Company to refinance  a Property with a  high
level  of debt. See "Policies With Respect  to Certain Activities -- Conflict of
Interest Policies."
    
 
IMMEDIATE AND SUBSTANTIAL DILUTION RESULTING TO PURCHASERS OF COMMON STOCK
 
   
    Purchasers of shares of Common Stock  in the Offering will suffer  immediate
and  substantial dilution of $13.28 per share (or $11.42 per share assuming that
the maximum number  of shares  of Convertible  Preferred Stock  permitted to  be
exchanged in the Exchange Offer are exchanged) in the net tangible book value of
the  shares from  the public  offering price  that will  result in  an immediate
increase in the net tangible book value of the Company's common shareholders and
the interests in  the Operating Partnership  held by the  Limited Partners.  See
"Dilution."
    
 
   
NO ASSURANCE THAT EXCHANGE OFFER WILL BE CONSUMMATED; POTENTIAL VARIATIONS IN
EXCHANGE OFFER
    
 
   
    The  closing of the Exchange Offer is subject to the satisfaction of certain
conditions, including the  tender and  nonwithdrawal of at  least 2,806,000,  or
40%,  of the outstanding shares of Convertible Preferred Stock, and there can be
no assurance such conditions will be  satisfied or that the Exchange Offer  will
be consummated. Moreover, it is impossible to predict the exact number of shares
of Convertible Preferred Stock that may be tendered and accepted for exchange in
the  Exchange Offer to the extent such transaction is completed. Accordingly, in
analyzing the information contained in this Prospectus that gives effect to  the
completion of the Exchange Offer, prospective investors should consider that the
terms of the Exchange Offer as actually consummated could differ materially from
those set forth herein. In the event that the Exchange Offer is not consummated,
the  public market for  the Common Stock  will be substantially  smaller than it
would have  been, and  the  required distributions  payable  in respect  of  the
Convertible  Preferred Stock will be substantially  greater than they would have
been, had the Exchange  Offer been completed. In  addition, should the  Exchange
Offer  not  be completed,  the  Company will  not  declare and  pay  the Special
Distribution and the Common Unit Contribution will not be consummated.
    
 
ADVERSE IMPACT OF THE FAILURE TO CONTINUE TO QUALIFY AS A REIT
 
    The Company believes it  qualifies and intends to  continue to qualify as  a
REIT  under the Code. A  REIT generally is not subject  to federal income tax at
the corporate level on income which it currently distributes to its stockholders
so long as  it distributes currently  to its  stockholders at least  95% of  its
taxable  income (excluding any net capital gain) each year. See "Certain Federal
Income Tax Considerations."
 
    No assurance can be given that the Company will remain qualified as a  REIT.
Qualification  as a REIT involves the  satisfaction of numerous requirements (in
certain instances,  on  an annual  and  quarterly  basis) set  forth  in  highly
technical  and complex Code provisions for which there are only limited judicial
or administrative  interpretations,  and  may be  affected  by  various  factual
matters and circumstances not entirely within the Company's control. In the case
of  a REIT such  as the Company that  holds its assets  in partnership form, the
complexity of these Code provisions  and of the applicable Treasury  Regulations
that have been promulgated thereunder is even greater. Further, no assurance can
be  given  that  future legislation,  new  Treasury  Regulations, administrative
interpretations or court decisions  will not significantly  change the tax  laws
with  respect to qualification as a REIT  or the federal income tax consequences
of such qualification. See "Certain Federal Income Tax Considerations."
 
    If the Company  were to  fail to  maintain qualification  as a  REIT in  any
taxable  year, the  Company would  not be allowed  a deduction  in computing its
taxable   income   for   amounts   distributed   to   its   stockholders,    and
 
                                       21
<PAGE>
   
thus   would  be  subject  to  federal  income  tax  (including  any  applicable
alternative minimum  tax) on  its  taxable income  at regular  corporate  rates.
Moreover,  unless  entitled to  relief under  certain statutory  provisions, the
Company also  would be  ineligible for  qualification  as a  REIT for  the  four
taxable  years  following the  year during  which  qualification was  lost. Such
disqualification would  reduce the  net earnings  of the  Company available  for
investment  or distribution to stockholders due  to the additional tax liability
of the  Company  for  the  years  involved.  See  "Certain  Federal  Income  Tax
Considerations -- Failure to Qualify."
    
 
EFFECT OF REIT DISTRIBUTION REQUIREMENTS
 
   
    To  maintain  its status  as a  REIT  for federal  income tax  purposes, the
Company generally will be required each  year to distribute to its  stockholders
at  least  95%  of its  taxable  income  (excluding any  net  capital  gain). In
addition, the Company will  be subject to  federal income tax  to the extent  it
distributes  less than  100% of  its taxable  income, including  any net capital
gain, and to  a 4%  nondeductible excise  tax on the  amount, if  any, by  which
certain distributions paid by it with respect to any calendar year are less than
the  sum of 85% of its  ordinary income plus 95% of  its capital gain net income
plus 100% of  its undistributed  income from prior  taxable years.  None of  the
distributions  paid on  the Common  Stock in respect  of 1995  and prior taxable
years of  the Company  were required  to be  made in  order for  the Company  to
satisfy  the annual  distribution requirement of  a REIT for  federal income tax
purposes. Thus, distributions  paid on  the Senior  Preferred Stock  and on  the
Convertible  Preferred  Stock have  been sufficient,  to  date, to  satisfy such
requirement.
    
 
   
    The Company intends to  continue to pay distributions  and dividends to  its
stockholders  to comply with the 95% distribution requirement of the Code and to
avoid the nondeductible excise tax described above. The Company anticipates that
cash flow  from  operations,  including  its share  of  distributions  from  the
Operating Partnership and the Services Partnership, will be sufficient to enable
it  to pay its  operating expenses and  meet the distribution  requirements of a
REIT, but no assurance can be given that this will be the case. The Company  may
be  required from time to time, under certain circumstances, to accrue as income
for tax purposes rent or interest earned but not yet received. In such event, or
upon the repayment  of principal  indebtedness, the Company  could have  taxable
income  without  sufficient  cash  to  enable  the  Company  to  meet  the  REIT
distribution requirements. Accordingly, the Company could be required to  borrow
funds  or liquidate investments  on adverse terms  in order to  comply with such
requirements. See "Certain Federal Income Tax Considerations -- Requirements for
Qualification -- Annual Distribution Requirements."
    
 
CONSEQUENCES OF FAILURE TO CONTINUE TO QUALIFY AS PARTNERSHIPS
 
    The Operating Partnership, the Services Partnership and each of the Property
Partnerships are organized  as partnerships  and the Company  expects that  such
entities  will continue  to qualify  for treatment  as partnerships  for federal
income tax  purposes.  If the  Operating  Partnership  or any  of  the  Property
Partnerships  failed to qualify as a partnership for federal income tax purposes
and were instead taxable as a corporation, the Company would cease to qualify as
a REIT and such  Partnership would be subject  to federal income tax  (including
any  applicable  alternative  minimum  tax) on  its  taxable  income  at regular
corporate rates. See "Certain  Federal Income Tax  Considerations -- Failure  to
Qualify"  and " --  Tax Aspects of  the Company's Investment  in Partnerships --
Partnership Classification."  The imposition  of a  corporate level  tax on  the
Operating  Partnership or  the Property Partnership  would reduce  the amount of
cash available for distribution to the Company and its stockholders.
 
   
HISTORICAL NET LOSSES AND THE POSSIBILITY OF FUTURE NET LOSSES
    
 
   
    On a historical basis in accordance  with GAAP, the Company has  experienced
net  losses applicable to  common shareholders for the  three months ended March
31, 1996, for the year ended December 31, 1995 and for the period March 22, 1994
to December 31, 1994, and the  Company's predecessor has experienced net  losses
for  the  period January  1, 1994  to March  21,  1994 and  for the  years ended
December 31, 1993, 1992 and 1991. These losses are primarily attributable to the
depreciation and amortization  expense associated with  the Company's  portfolio
and  interest expense related to the Company's financing activities. The Company
expects to incur net losses applicable to  holders of Common Stock for the  next
several years and there can be no assurance that the Company will not experience
net losses thereafter.
    
 
                                       22
<PAGE>
   
RISKS RELATED TO THE BRIEF HISTORY OF THE OUTLET CENTER INDUSTRY, THE
COMPETITION WITHIN THE INDUSTRY AND THE COMPANY'S LIMITED OPERATING HISTORY AND
RAPID GROWTH
    
 
   
    THE  RELATIVELY SHORT  HISTORY OF  THE OUTLET  CENTER INDUSTRY.   The outlet
center business  is  a relatively  young  and  rapidly growing  segment  of  the
retailing  industry. There can be  no assurance that this  segment of the retail
industry will continue to grow  in the future. Further,  as this segment of  the
retailing  industry  grows  or  matures,  there can  be  no  assurance  that the
advantages  offered  by  this  business  to  consumers  and  manufacturers  will
continue.  Growth  in this  segment  also may  be  limited by  certain intrinsic
characteristics of the  outlet market.  The outlet center  business depends,  in
part,  on the pricing differential between goods  sold in the outlet centers and
similar or  identical goods  sold  in traditional  department stores  or  retail
establishments. While this pricing differential results in part because of lower
operating  costs resulting from the elimination of distribution channels and the
reduced rent and  overhead at  outlet centers, there  can be  no assurance  that
traditional  retailers will  not compete  aggressively to  regain sales  nor can
there be any  assurance that the  outlet center business  will not be  adversely
affected  by other  changes in  the distribution and  sale of  retail goods. See
"Business and Properties -- Competition."
    
 
   
    COMPETITION FROM OTHER OUTLET  CENTERS.  There  are numerous developers  and
real estate companies that are engaged in the development or ownership of outlet
centers  and compete with  the Company in seeking  merchants for outlet centers.
This results in competition  for prime locations and  for merchants who  operate
outlet center stores, particularly for those manufacturers featuring quality and
designer brand name merchandise with proven customer drawing power.
    
 
   
    Because  several of the  Company's outlet centers  are located in relatively
undeveloped areas,  there are  often other  potential sites  near the  Company's
outlet  centers that may  be developed into outlet  centers by competitors. Five
projects in  the  Company's  portfolio,  Gulf  Coast  Factory  Shops  (Ellenton,
Florida),  Magnolia Bluff  Factory Shops  (Darien, Georgia),  Ohio Factory Shops
(Jeffersonville, Ohio),  Oxnard Factory  Outlet  (Oxnard, California),  and  San
Marcos  Factory Shops  (San Marcos, Texas),  are located within  twelve miles of
competing factory outlet centers and  thus are subject to existing  competition.
The  Company currently plans to expand  Gulf Coast Factory Shops, Magnolia Bluff
Factory Shops, and Ohio Factory Shops during 1996, and has plans to complete  an
expansion  at San Marcos Factory Shops during 1997. The development of an outlet
center with a more convenient location or lower rents may attract the  Company's
merchants  or  cause them  to seek  more favorable  lease terms  at or  prior to
renewal of  their leases  and accordingly,  may affect  adversely the  business,
revenues  and/or sales volume of the Company's outlet centers. See "Business and
Properties -- Competition."
    
 
   
    COMPETITION FROM TRADITIONAL FULL PRICE RETAILERS  AND OTHERS.  Most of  the
merchandise  produced by  manufacturers is  sold through  traditional full price
retail channels, such as large  department stores and other mass  merchandisers.
Manufacturers  generally  do  not  wish to  jeopardize  retail  relationships by
locating their outlet stores in locations that directly compete with traditional
retailers. As a result, the Company's centers are typically located at least  20
miles  from  the  nearest  regional mall.  These  locations  are  generally less
attractive to  consumers  because they  tend  to  require more  travel  time.  A
reduction  of  pricing  discounts  by  manufacturers,  increased  competition by
traditional  retailers  or   a  perception  by   consumers  that  such   pricing
differentials are not significant would reduce the competitive advantage offered
by  outlet stores to consumers and, consequently, adversely affect the business,
revenues and/or sales volume  of the Company's outlet  centers. There can be  no
assurance that the factory outlet center business will not be adversely affected
by  other changes in the distribution and sale of retail goods, such as discount
shopping clubs,  "off-price"  retailers,  direct  mail  and  telemarketing.  See
"Business and Properties -- Competition."
    
 
   
    LIMITED  OPERATING HISTORY AND  RAPID GROWTH.  Since  the Company opened its
first factory outlet center in 1989,  its outlet center portfolio has  increased
to  more than 4.3 million square feet of GLA. The Company expects to continue to
experience substantial  growth  through  the development  of  new  centers,  the
expansion of existing centers and the selective acquisition of centers. The risk
that  the Company  may be  unable to control  and manage  its growth effectively
could have a material adverse effect on  the Company. There can be no  assurance
that  any  of the  Company's current  development  or expansion  activities will
ultimately result in profitable operations or  that the Company will be able  to
continue to achieve its growth objectives.
    
 
                                       23
<PAGE>
   
    RISKS ASSOCIATED WITH THE RETAIL INDUSTRY.  The factory outlet center market
is  a  component of  the  retail industry.  The  retail industry  is  subject to
external factors such as inflation, consumer confidence, unemployment rates  and
consumer  tastes  and  preferences.  In  the  event  that  the  retail  industry
experiences down cycles, manufacturers and  merchants of retail merchandise  may
experience  economic difficulties  and/or may be  less likely  to renew existing
leases at factory  outlet centers or  to expand distribution  channels into  new
factory  outlet centers. The weighted average reported merchant sales per square
foot in the Company's factory outlet portfolio decreased 6.4% from 1994 to 1995.
If the  weighted  average reported  merchant  sales per  square  foot  decreases
significantly in future periods, it may be less likely for the Company to obtain
lease  renewals  at favorable  rents  or to  lease  additional space  in  new or
expanded factory outlet centers.
    
 
RISKS OF DEVELOPMENT ACTIVITIES
 
   
    The Company  expects to  open between  700,000 and  900,000 square  feet  of
additional  GLA in 1996 through  the construction of two  new outlet centers and
the completion of  several planned  expansions of  its existing  centers. As  of
April  30, 1996,  the Company  had two new  centers (Carolina  Factory Shops and
Buckeye  Factory  Shops)   and  four  expansions   of  existing  centers   under
construction that in the aggregate accounted for 440,000 and 164,000 square feet
of GLA, respectively. The Company expects to begin construction of several other
expansions during the second quarter of 1996; however, there can be no assurance
that  all  of the  Company's  new construction  and  planned expansions  will be
completed in 1996. The Company intends  to continue to pursue other  development
activities  as opportunities arise.  The Company will  incur risks in connection
with such  development  activities  in  addition  to  those  applicable  to  the
ownership  and operation of  the Properties. These risks  include the risks that
development opportunities explored by the  Company may be abandoned or  delayed,
that  construction costs  of a project  may exceed original  estimates, and that
occupancy rates and rents at a completed project will not be sufficient to  make
the  project profitable.  The occurrence of  any of the  foregoing may adversely
affect the ability of the Company to pay expected distributions or dividends  to
stockholders. See "The Company -- Strategies for Growth."
    
 
   
NO LIMITATION ON INCURRENCE OF DEBT
    
 
   
    At the time of the Initial Public Offering, the Company established a policy
of  not  incurring  debt  if  at  that  time  it  would  result  in  a  ratio of
debt-to-Total Market  Capitalization of  more  than 50%.  In 1995,  the  Company
modified  its  policy to  increase this  limit  to 60%.  The Company's  ratio of
debt-to-Total Market Capitalization  significantly increased  after the  Initial
Public  Offering  as a  result  of the  decreases in  the  market prices  of the
Company's equity securities  and the $98.7  million increase in  its total  debt
outstanding.  However,  the Company's  debt service  coverage ratio  during such
period did not change significantly. Therefore, the Company approved an increase
in the  ratio  of debt-to-Total  Market  Capitalization  from 50%  to  60%.  The
amendment of such policy allows the Company to incur more debt as a ratio of its
Total Market Capitalization. See "Policies with Respect to Certain Activities --
Financing  Policies." The organizational documents of the Company do not contain
any limitation on the amount or ratio of debt-to-Total Market Capitalization the
Company might incur. Accordingly, the Company could again alter or eliminate the
current policy with respect to borrowing. If this debt limit policy limit  ratio
were  raised again, the Company could become more highly-leveraged, resulting in
an increase in debt service that could  reduce the amount of cash flow that  the
Company  would  otherwise  generate  and,  consequently,  adversely  affect  the
Company's ability to pay expected  distributions and dividends to  stockholders.
The  Company does  not currently  anticipate that  such debt  limit policy limit
ratio of debt-to-Total Market Capitalization will be raised further.
    
 
   
    The Company chose to use market capitalization because it believes that  the
book  value of its assets (which is primarily the historic cost of real property
less depreciation) does not accurately reflect its ability to borrow and to meet
debt service requirements. Although the Company will consider factors other than
market capitalization in making decisions regarding the incurrence of debt (such
as the purchase price of properties to be acquired with debt financing, and  the
ability  of particular properties  and the Company  as a whole  to generate cash
flow to cover expected  debt service and to  make distributions and  dividends),
there  can  be no  assurance that  management  decisions based  on the  ratio of
debt-to-Total Market Capitalization
    
 
                                       24
<PAGE>
   
will not adversely affect the expected  level of distributions and dividends  to
stockholders. At March 31, 1996, the Company had a ratio of debt-to-Total Market
Capitalization of approximately 49.3% as compared to 41.4% at March 31, 1995.
    
 
ABILITY TO CHANGE CERTAIN POLICIES WITHOUT STOCKHOLDER APPROVAL
 
   
    The  investment and financing policies of  the Company and its policies with
respect to other activities,  including acquisitions, developments,  expansions,
capitalizations,  distributions, and operations, are  determined by the Board of
Directors. Although the Board  of Directors has no  present intention to do  so,
the Board of Directors may amend or revise these and other policies from time to
time without a vote of the stockholders of the Company. Change in these policies
could   adversely  affect  the  Company's  financial  condition  or  results  of
operations. The  Company  cannot,  however,  change its  policy  of  seeking  to
maintain  its qualification as a REIT without  the approval of the holders of at
least a majority of the outstanding capital stock voting together as a  separate
group. See "Policies with Respect to Certain Activities."
    
 
RISK OF CHANGES IN PRICE OF COMMON STOCK
 
   
    One  of the factors that influences the  market price of the Common Stock is
the annual yield on the price paid  for Common Stock from distributions paid  by
the  Company.  An  increase  in  market  interest  rates  may  lead  prospective
purchasers of  the Common  Stock to  demand a  higher annual  yield from  future
distributions.  Such an  increase in the  required yield  from distributions may
adversely affect  the market  price of  the Common  Stock. Since  the  Company's
Initial  Public Offering, interest rates  have generally increased. For example,
the average  prime rate  reported by  the  Federal Reserve  for March  1994  and
December  1995  was 6.06%  and 8.65%,  respectively. The  trading volume  of the
Common Stock may be  limited which also  could affect the  market price for  the
stock.  Moreover, numerous other  factors, such as  government regulatory action
and modification of  tax laws,  could have a  significant effect  on the  future
market price of the Common Stock. See "Underwriting."
    
 
GENERAL REAL ESTATE INVESTMENT RISKS
 
    GENERAL.   Investments in the Company will  be subject to the risks incident
to the ownership and operation of  commercial retail real estate. These  include
the  risks normally associated with changes in national economic or local market
conditions, competition for  merchants from other  retail properties,  including
other  outlet  centers,  changes  in  market  rental  rates,  and  the  need  to
periodically renovate, repair and relet space and to pay the costs thereof.  See
"Business and Properties -- Competition."
 
    Equity  real  estate investments  are relatively  illiquid compared  to most
financial assets and,  therefore, tend to  limit the ability  of the Company  to
vary  its  portfolio  promptly  in  response to  changes  in  economic  or other
conditions. Substantially all of the  Properties are factory outlet centers  and
the  Company  has  no intention  of  varying the  types  of real  estate  in its
portfolio. In addition,  certain significant expenditures  associated with  each
equity  investment (such  as debt service,  real estate taxes  and operating and
maintenance  costs)  are  generally  not  reduced  when  circumstances  cause  a
reduction  in income from the investment. If any of the Company's outlet centers
fails to succeed, either  because the concept of  the factory outlet center  has
lost  favor or because of  poor results at an  individual center, the ability of
the Company to convert the  center to an attractive  alternative use or to  sell
the  center to recoup  the Company's investment  may be limited.  Should such an
event occur, the Company's income and funds available for distribution would  be
adversely affected.
 
    BANKRUPTCY  OF MERCHANTS.   Because rental  income is a  principal source of
operating revenue for the Company, the Company's financial condition and results
of operations  would  be adversely  affected  if  a significant  number  of  the
Company's  merchants  were  unable  to  meet  their  lease  obligations  and if,
following such  defaults, the  Company was  unable  to relet  the space  to  new
merchants   on  economically  favorable  terms.   Moreover,  the  bankruptcy  or
insolvency of a single major merchant may  have an adverse effect on the  income
produced by certain Properties. In the event of default by a lessee, the Company
may  experience  delays  in  enforcing  its rights  as  landlord  and  may incur
substantial costs in protecting its investment  and reletting such space in  the
Properties.
 
                                       25
<PAGE>
   
    RENEWAL  OF LEASES AND  RELETTING OF SPACE.   The Company  is subject to the
risks that, upon expiration of leases  for space located in the Properties,  the
leases may not be renewed, the space may not be relet or the terms of renewal or
reletting  (including  the  cost  of  required  renovations  or  concessions  to
merchants) may  be less  favorable than  current lease  terms. In  general,  the
leases  relating to the  Company's outlet centers  have a term  of five to seven
years with an option to  renew for a period equal  to the length of the  initial
term. Because substantially all of the Company's outlet centers were constructed
during  the past five years,  the Company does not  have an extensive history of
lease  renewals  with  respect  to  its  current  portfolio  of  leases.  Leases
representing   5.38%,  6.32%  and  12.18%   of  total  annualized  minimum  rent
represented by expiring leases in the Company's existing outlet center portfolio
will be up for renewal during the  remainder of 1996, and during 1997 and  1998,
respectively,  and no assurance can be given that such leases will be renewed on
economically favorable terms.  If the  Company is  unable to  promptly relet  or
renew  the leases  for all  or a substantial  portion of  this space,  or if the
rental rates  upon  such  renewal  or reletting  are  significantly  lower  than
expected  rates, or  if the Company's  reserves for  renovations and concessions
prove to be  inadequate, then  the Company's  cash flow  and, consequently,  the
Company's  ability to  pay expected dividends  to stockholders  may be adversely
affected.
    
 
    DEBT FINANCING.  The  Company is subject to  the risks associated with  debt
financing,  including the risk that the Company's cash flow will be insufficient
to meet required payments of principal  and interest, the risk that the  Company
will  not be able to  refinance existing indebtedness on  the Properties or that
the terms of such  refinancing will not  be as favorable to  the Company as  the
terms  of existing indebtedness and the risk that necessary capital expenditures
for purposes such  as renovations and  reletting space  will not be  able to  be
financed  on favorable terms.  If a Property  is mortgaged to  secure payment of
indebtedness and the Company is unable  to meet mortgage payments, the  Property
could be transferred to the mortgagee with a consequent loss of income and asset
value to the Company.
 
    UNINSURED  LOSS.  The Company  carries comprehensive liability, fire, flood,
extended coverage and rental loss insurance with respect to the Properties  with
policy  specifications  and  insured  limits  customarily  carried  for  similar
properties. There are, however, certain types  of losses (such as from wars  or,
in  certain  locations,  earthquakes)  that may  be  either  uninsurable  or not
economically viable. Should an uninsured loss occur, the Company could lose  its
capital investment and/or the anticipated profits and cash flow from one or more
Properties.
 
    COSTS  OF  COMPLIANCE  WITH  AMERICANS WITH  DISABILITIES  ACT.    Under the
Americans with Disabilities Act of  1990 (the "ADA"), all public  accommodations
are  required to meet certain federal requirements  related to access and use by
disabled persons. These requirements became  effective in 1992. The Company  may
incur  additional costs in order to  comply with final regulations. The ultimate
amount of any compliance  costs is not currently  ascertainable, but such  costs
are not expected to have a material adverse effect on the Company.
 
POSSIBLE LIABILITY RELATING TO ENVIRONMENTAL MATTERS
 
    Under  various federal, state and local laws, ordinances and regulations, an
owner or operator of real property may become liable for the costs of removal or
remediation of certain hazardous substances  released on or under its  property.
Such laws often impose liability without regard to whether the owner or operator
knew  of, or was responsible for, the  release of such hazardous substances. The
presence of environmentally  hazardous substances,  or the  failure to  properly
remediate  such  substances  when  released, may  adversely  affect  the owner's
ability to  sell  such real  estate  or to  borrow  using such  real  estate  as
collateral.  The Company has not been  notified by any governmental authority of
any non-compliance,  liability or  other claim  in connection  with any  of  the
Properties,  and the Company  is not aware of  any other environmental condition
with respect to any of the Properties that could materially adversely affect the
Company's financial condition or  results of operations.  All of the  Properties
have  been subject to a Phase I environmental audit. When the Phase I assessment
so recommended, a Phase  II audit was conducted.  No assurance, however, can  be
given  that the reports reveal all  potential environmental liabilities, that no
prior owner or user  created any material environmental  condition not known  to
the  Company or to the independent  consultant which conducted the environmental
audits, or  that  future  uses or  conditions  (including,  without  limitation,
changes
 
                                       26
<PAGE>
in  applicable  environmental  laws  and regulations)  will  not  result  in the
imposition of environmental liability. Moreover, such laws are subject to change
and any such change may result in significant unanticipated expenditures,  which
could adversely affect the Company's ability to pay dividends to stockholders.
 
LIMITS ON CHANGES IN CONTROL
 
    Certain provisions contained in the Company's Charter and under Maryland law
may  have the effect  of discouraging a  third party from  making an acquisition
proposal for the  Company and may  thereby inhibit  a change in  control of  the
Company. For example, such provisions may (i) deter tender offers for the Common
Stock,  which  offers  may be  attractive  to  the stockholders,  or  (ii) deter
purchases of large blocks of Common Stock, thereby limiting the opportunity  for
stockholders  to receive a  premium for their  Common Stock over then-prevailing
market price. See "Description  of Capital Stock --  Common Stock" and  "Certain
Provisions  of  Maryland Law  and of  the Company's  Charter and  Bylaws." These
provisions include the Company's ability to issue preferred stock, the Company's
staggered board of directors, the Ownership Limit and provisions of the Maryland
General Corporation Law ("MGCL") establishing special requirements with  respect
to  "business combinations" between a Maryland  corporation such as the Company,
and an  "interested stockholder"  and restrictions  on voting  "control  shares"
acquired in certain transactions.
 
POSSIBLE ADVERSE EFFECTS ON STOCK PRICE ARISING FROM SHARES AVAILABLE FOR FUTURE
SALE
 
   
    No  prediction can  be made  as to the  effect, if  any, of  future sales of
shares, or the  possibility of such  sales, on  the market price  of the  Common
Stock.  Following the Offering,  there will be  10,064,928 outstanding shares of
Common Stock. Sales  of substantial  amounts of Common  Stock (including  shares
issued  upon the exchange of Common Units  and the conversion of the Convertible
Preferred Stock), or the perception that  such sales could occur, may  adversely
affect  prevailing market  price for  the Common  Stock. In  connection with the
Initial Public  Offering, 9,220,800  Common  Units were  issued to  the  Limited
Partners.  Pursuant to the Operating Partnership Agreement, 8,576,675, or 93% of
such Common Units are prohibited from being exchanged for Common Stock (or cash)
without the consent  of the Company  or Friedman, Billings,  Ramsey & Co.,  Inc.
until  the  later  of  (i)  March  22,  1997  or  (ii)  the  termination  of the
Preferential Distribution. The remaining 553,797 Common Units held by PGI may be
exchanged into Common Stock (or cash). Following the expiration of the foregoing
restrictions, any shares of Common Stock  obtained upon exchange of such  Common
Units may be sold in the public market pursuant to registration rights that have
been  granted  by  the Company  or  available exemptions  from  registration. An
aggregate of 5,034,689 shares of Common Stock are issuable with no  restrictions
as  to the resale thereof upon the conversion of all Convertible Preferred Stock
to be outstanding upon consummation of the Exchange Offer and this Offering.  In
addition, the Company has reserved 9,220,800 shares of Common Stock for issuance
upon  exchange of Common Units and 1,185,000 shares of Common Stock are reserved
for issuance pursuant to the Company's Stock Incentive Plans, and, when  issued,
these shares will be available for sale in the public markets from time to time.
See  "Shares  Available  For Future  Sale"  and "Management  --  Stock Incentive
Plans."
    
 
   
OWNERSHIP LIMIT NECESSARY TO MAINTAIN REIT QUALIFICATION; PROPOSED CHARTER
AMENDMENT TO MODIFY OWNERSHIP LIMIT APPLICABLE TO THE CONVERTIBLE PREFERRED
STOCK
    
 
    For the Company to maintain its qualification  as a REIT, not more than  50%
in  value of the Company's  outstanding capital stock may  be owned, directly or
constructively under the applicable  attribution rules of the  Code, by five  or
fewer  individuals  (as  defined  in  the  Code  to  include  certain tax-exempt
entities, other than, in general, qualified domestic pension funds) at any  time
during  the last half  of any taxable year  of the Company  other than the first
taxable year for which  the election to be  taxed as a REIT  has been made  (the
"five  or  fewer"  requirement). The  Charter  of the  Company  contains certain
restrictions on  the ownership  and  transfer of  the Company's  capital  stock,
described below, which are intended to prevent concentration of stock ownership.
These  restrictions, however,  do not  ensure that the  Company will  be able to
satisfy the "five or fewer" requirement primarily, though not exclusively, as  a
result  of fluctuations in  values among the different  classes of the Company's
capital stock. If the Company fails to satisfy the "five or fewer"  requirement,
the  Company's status as a REIT will terminate, and the Company will not be able
to prevent such termination.
 
                                       27
<PAGE>
    If the Company were to  fail to qualify as a  REIT in any taxable year,  the
Company  would  be  subject  to federal  income  tax  (including  any applicable
alternative minimum tax) on its taxable  income at regular corporate rates,  and
would  not be allowed  a deduction in  computing its taxable  income for amounts
distributed to  its  stockholders. Moreover,  unless  entitled to  relief  under
certain   statutory  provisions,  the  Company  also  would  be  ineligible  for
qualification as a  REIT for the  four taxable years  following the year  during
which  qualification  was  lost.  Such  disqualification  would  reduce  the net
earnings of  the  Company  available  for  investment  or  distribution  to  its
stockholders  due to the additional  tax liability of the  Company for the years
involved. See "Certain Federal Income Tax Considerations -- Failure to Qualify."
 
   
    The Charter of the Company currently prohibits ownership, either directly or
under the applicable attribution  rules of the  Code, of more  than 9.9% of  the
outstanding  shares of Common Stock or the  acquisition of more than 9.9% of the
outstanding shares of Convertible Preferred Stock or the ownership of more  than
10.0%  of the outstanding shares of Senior Preferred Stock by any holder subject
to certain important exceptions. The  Company's stockholders are being asked  at
the annual meeting called for May 29, 1996 to approve an amendment (the "Charter
Amendment  Proposal")  to the  Company's Charter  to provide  that a  holder may
acquire or  beneficially own  shares of  Convertible Preferred  Stock if,  as  a
result  of such  acquisition or beneficial  ownership, such holder  does not own
shares of capital stock (including all classes) of the Company in excess of 9.9%
of the value  of the  Company's outstanding capital  stock. Whether  or not  the
Exchange  Offer  or the  Offering  is consummated,  it  is anticipated  that the
Company's status as a REIT in respect of meeting the "five or fewer" requirement
would not be adversely affected by  approval of the Charter Amendment  Proposal.
If  the Charter Amendment Proposal is not approved, the Company may determine in
its sole discretion  that all or  a portion of  the Convertible Preferred  Stock
tendered  in the Exchange  Offer cannot be accepted  for exchange because giving
effect to such exchange would result in a violation of the Convertible Preferred
Ownership  Limit  applicable  to  any  holder  of  Convertible  Preferred  Stock
(including  with respect  to any  holder that elects  not to  participate in the
Exchange Offer or that tenders less than all of his Convertible Preferred  Stock
in  the Exchange  Offer). See "Description  of Capital Stock  -- Restrictions on
Ownership and Transfer."
    
 
    The  Board   of  Directors   may,  subject   to  the   receipt  of   certain
representations  as required  by the  Charter and  a ruling  from the  IRS or an
opinion of counsel  satisfactory to  it, waive the  ownership restrictions  with
respect to a holder if such waiver will not jeopardize the Company's status as a
REIT.  Any attempted  transfer of shares  to a person  who, as a  result of such
transfer, would violate the Ownership Limit  will be deemed void and the  shares
purportedly  transferred would be  converted into shares of  a separate class of
capital stock with no voting rights and no rights to distributions. In addition,
ownership, either  directly or  under the  applicable attribution  rules of  the
Code,  of Stock in  excess of the  Ownership Limit generally  will result in the
conversion of those shares into shares of a separate class of capital stock with
no voting rights  and no rights  to distributions. See  "Description of  Capital
Stock  --  Restrictions on  Ownership and  Transfer" for  additional information
regarding the aforementioned Ownership Limit.
 
   
    Limiting the ownership of more than 9.9% of the outstanding shares of Common
Stock,  the  acquisition  of  more  than  9.9%  of  the  outstanding  shares  of
Convertible  Preferred  Stock,  and the  ownership  of  more than  10.0%  of the
outstanding shares of  Senior Preferred  Stock by certain  stockholders may  (i)
discourage a change of control of the Company, (ii) deter tender offers for such
stock,  which offers may  be attractive to the  Company's stockholders, or (iii)
limit the opportunity for stockholders to receive a premium for their stock that
might otherwise exist if an investor attempted  to assemble a block of stock  in
excess  of  9.9%  of  the  outstanding  shares  of  Common  Stock,  9.9%  of the
outstanding shares of Convertible Preferred Stock, and 10.0% of the  outstanding
shares  of  Senior Preferred  Stock  or to  effect a  change  of control  of the
Company.
    
 
                                  THE COMPANY
 
   
    The Company  is a  self-administered and  self-managed REIT  engaged in  the
ownership,   development,  construction,  acquisition,  leasing,  marketing  and
management of factory outlet centers. The Company is the sole general partner of
the Operating  Partnership  through which  the  Company owns  interests  in  and
    
 
                                       28
<PAGE>
   
provides  development, leasing, marketing and  management services for seventeen
upscale factory outlet centers and three community shopping centers with a total
of 4,331,000 and 424,000 square feet of GLA at March 31, 1996, respectively.
    
 
    Factory outlet centers have become a  strong, growing segment of the  retail
industry,  enabling value-oriented shoppers to  purchase designer and brand-name
products directly from manufacturers at discounts generally ranging from 25%  to
50% below regular department and specialty store prices.
 
   
    The Company has successfully developed or acquired outlet centers containing
approximately  4.3 million square  feet of GLA,  including approximately 949,000
square feet  of  GLA  that  was  completed during  1995.  The  Company  and  its
management  have  been recognized  with several  industry  honors. In  1993, the
Company received the VALUE RETAIL NEWS Award of Excellence in recognition of its
development of outlet centers and in 1994, the Company's outlet center in Castle
Rock, Colorado was voted the number one factory outlet center in the Country  by
the  VALUE RETAIL NEWS. The Company also ranked as 1994's fourth fastest-growing
retail developer in the United States by CHAIN STORE AGE EXECUTIVE magazine.  In
1995,  Messrs. Rosenthal and Carpenter were  named Entrepreneurs of the Year for
Maryland Real Estate, an award sponsored  nationally by Ernst & Young LLP,  INC.
magazine  and Merrill Lynch & Co.  that honors individuals whose ingenuity, hard
work and innovation have created successful and growing business ventures.
    
 
    The Company pursues  development strategies  designed to  take advantage  of
growth opportunities in the factory outlet segment of the retail industry and to
distinguish itself among its competitors. The Company differentiates itself from
competitors  in the outlet  center industry by  developing larger outlet centers
with highly accessible locations, a  larger and more diverse merchandising  mix,
extensive   food  and  recreational  amenities   and  quality  architecture  and
landscaping, all designed to create an upscale environment in which to  showcase
merchandise  and  encourage  shopping.  The  Company  generally  will  not start
construction of  any new  centers,  other than  site development  work,  without
obtaining leasing commitments for at least 50% of the GLA.
 
   
    The  average  outlet center  in  the Company's  portfolio  contained 254,765
square feet of  GLA at December  31, 1995,  compared to an  industry average  of
142,922 square feet as reported at January 1995 by VALUE RETAIL NEWS. Management
believes  that the  considerable size  of its  outlet centers,  coupled with the
Company's established  base  of  national  and  international  manufacturers  of
designer  and  brand-name  merchandise, significantly  enhances  the competitive
position of the Company's factor outlet centers.
    
 
   
    The Company's factory outlet centers feature a diversified mix of nationally
recognized manufacturers  of  designer  and  brand-name  merchandise,  including
AnnTaylor/AnnTaylor  Loft, Bose, Brooks Brothers, Corning-Revere, Danskin, Donna
Karan, Eddie Bauer, Ellen  Tracy, Esprit, First  Choice/Escada, Guess?, IBM,  J.
Crew, Jones New York, Levi's/Dockers Outlet, Mikasa, Nautica, Nike, Phillips-Van
Heusen  (including Bass, Gant, Geoffrey Beene,  Izod and Van Heusen), Polo/Ralph
Lauren, Reading China  & Glass, Reebok,  Off 5th (Saks  Fifth Avenue), Sara  Lee
(including  Champion,  Coach Leather,  L'eggs,  Hanes, Bali,  Playtex,  Sara Lee
Bakery and  Socks  Galore), Sony,  Springmaid-Wamsutta,  Tommy Hilfiger  and  VF
Corporation (including Lee, Wrangler, Barbizon and Vanity Fair). As a group, the
foregoing  merchants accounted for approximately 25.9%  of the gross revenues of
the Company during the quarter ended March 31, 1996, and occupied  approximately
33.1% of the total leased GLA contained in the Company's outlet centers at March
31,  1996. Individual  merchants noted above  ranged from  approximately 0.1% to
6.0% of the Company's  gross revenues during the  quarter ended March 31,  1996,
and  occupied approximately 0.1%  to 7.3% of  the Company's total  leased GLA at
March 31, 1996. During the quarter ended  March 31, 1996, no group of  merchants
under  common control accounted for more than  6.0% of the gross revenues of the
Company or occupied more  than 7.3% of  the total leased GLA  of the Company  at
March 31, 1996.
    
 
   
    Management  has developed close working  relationships with its merchants to
understand  and  better  anticipate  the  merchants'  immediate  and   long-term
merchandising  strategies and  retail space  requirements. One  of the  means by
which  the  Company   has  established   and  maintains   these  close   working
relationships is by sponsorship of The Manufacturers
Forum-Registered  Trademark-,  an organization  of  over 100  manufacturers that
conducts
    
 
                                       29
<PAGE>
between four and six industry meetings per year - two of which meetings are held
at semi-annual conventions. The meetings are organized and hosted by  executives
of  the Company and are attended by senior executives from member manufacturers.
Industry experts  are invited  to attend  as guest  speakers to  discuss  ideas,
trends,  data and other  issues pertinent to  the ongoing growth  of the factory
outlet center business.
 
    The  Manufacturers   Forum-Registered  Trademark-   was  developed   as   an
educational  tool for both  the Company and the  member merchants, including new
manufacturers that are investigating opening  factory outlet stores, and  allows
both  the Company and  member merchants to  stay up-to-date with  changes in the
industry. Topics discussed at The Manufacturers Forum-Registered Trademark- lead
to stronger  relationships with  key  merchants and  a  shared vision  with  the
manufacturers as to future growth of the industry.
 
STRATEGIES FOR GROWTH
 
    The Company intends, on a long-term basis, to increase its FFO and the value
of  its portfolio  of factory outlet  centers through the  active management and
expansion of existing factory outlet  centers and the selective development  and
acquisition of new factory outlet centers. FFO does not represent cash flow from
operating  activities  in  accordance  with  GAAP,  is  not  indicative  of cash
available to fund all of the Company's  cash needs and should not be  considered
as an alternative to net income or any other GAAP measure as an indicator of the
Company's  performance  or  as an  alternative  to  cash flow  as  a  measure of
liquidity or the ability to service debt or pay dividends.
 
   
    The Company  intends  to continue  to  increase its  FFO  over time  by  (i)
selectively  expanding,  developing and  acquiring  factory outlet  centers that
offer strong prospects for cash flow growth and capital appreciation, subject to
the availability  of debt  financing on  favorable terms  and additional  equity
capital  and  (ii)  managing,  leasing and  marketing  its  portfolio  of retail
properties to  increase  the  effective  base and  percentage  rents.  While  no
assurance can be given that the Company will implement the foregoing objectives,
the Company intends to employ the following strategies:
    
 
   
    - DEVELOPMENT  OF  NEW  FACTORY  OUTLET CENTERS.  The  Company  develops new
      factory outlet centers  on sites  with favorable  demographics, access  to
      interstate  highways, good visibility and favorable market conditions that
      generally can accommodate  a minimum of  300,000 square feet  of GLA  over
      multiple  phases. The  Company's management has  significant experience in
      all phases of  the development  process, including  market analysis,  site
      assemblage,  zoning,  land  use controls,  leasing,  marketing, financing,
      construction management and  value engineering. Since  the Initial  Public
      Offering,  the Company has developed seven new factory outlet centers with
      initial phases totaling  1,526,000 square  feet of GLA.  During 1996,  the
      Company  expects  to  complete  construction  of  two  new  factory outlet
      centers.
    
 
   
    - STRATEGIC EXPANSIONS OF EXISTING CENTERS. The Company selectively  expands
      its existing factory outlet centers in phased developments that respond to
      merchant and consumer demand, thereby maximizing returns from these outlet
      centers through higher effective net rents from new merchants based on the
      proven success and customer drawing power of existing phases. In addition,
      continual   expansion  programs  allow  the  Company  to  accommodate  new
      manufacturers who  enter the  factory outlet  industry, while  creating  a
      larger  "critical mass" to protect a  center's competitive position in its
      trade area. Since the Initial  Public Offering, the Company has  completed
      expansions of six centers totaling 500,000 square feet of GLA. The Company
      expects  to develop several additional expansions during 1996. As of March
      31,  1996,  the  Company  owned,  or  held  under  long-term  lease,  land
      contiguous  to its outlet centers  to construct additional phases totaling
      approximately 1,450,000 square feet of GLA. The Company also holds options
      to purchase property  adjoining its existing  factory outlet centers  upon
      which additional expansions could be constructed.
    
 
    - ACTIVE  PROPERTY MANAGEMENT. The Company monitors and seeks to enhance the
      operating performance  of  its  centers  through  intensive  merchant  and
      property management, and by providing experienced and professional on-site
      management.   Property  managers  and  marketing  directors  work  with  a
      marketing advisory board established by the Company (the "Advisory Board")
      to systematically  review  merchant  performance,  merchandising  mix  and
      layout with leasing representatives of the
 
                                       30
<PAGE>
      Company  in order to improve sales  per square foot. Through its intensive
      management efforts, the Company attempts to reduce the average per  square
      foot  occupancy  cost  on its  outlet  portfolio  while at  the  same time
      continuing to  provide a  high  level of  merchant and  customer  service,
      maintenance and security.
 
    - INNOVATIVE MARKETING AND PROMOTION. The Company markets its factory outlet
      centers  and other  properties with promotional  materials and advertising
      strategies that target and attract  customers. Each factory outlet  center
      has  an experienced marketing director  who creates and administers retail
      marketing strategies that  are designed to  highlight each factory  outlet
      center's  unique merchandising strengths, customized to the local customer
      base and demographics.  The Company  advertises its centers  using a  wide
      variety  of different media  that can include  television, radio and print
      advertising, promotions,  billboards,  special events,  and  an  extensive
      public  relations program. These activities  are supported by quantitative
      and qualitative  market  research  based  on  such  information  gathering
      techniques  as  focus  groups  and detailed  customer  surveys.  To better
      understand the  needs  and  expectations of  its  customers,  the  Company
      routinely conducts exit surveys, the results of which are closely reviewed
      by  senior management and, when appropriate,  merchants in the center. All
      of these activities are monitored and  reviewed at least quarterly by  the
      Advisory Board.
 
    - COMMITMENT TO MERCHANTS AND THE MANUFACTURERS FORUM-REGISTERED TRADEMARK-.
      The Company strives to maintain and establish long-term relationships with
      its  merchants  through  responsive  service and  by  taking  advantage of
      networking opportunities such as those provided through The  Manufacturers
      Forum-Registered Trademark-. The Manufacturers Forum-Registered Trademark-
      was  developed as an educational tool for  both the Company and the member
      merchants, including  new  manufacturers that  are  investigating  opening
      outlet  stores, and allows  both the Company and  member merchants to stay
      up-to-date with changes in the industry.
 
    - ACQUISITION OF  EXISTING  FACTORY  OUTLET CENTERS.  The  Company  explores
      opportunities  to acquire factory outlet centers or interests therein that
      are compatible with the Company's existing portfolio and offer  attractive
      yields,  potential cash flow growth  and capital appreciation. The Company
      draws upon its development, operating  and marketing expertise to  improve
      such centers through expansion and/or remerchandising or reletting.
 
   
    - AMENITIES.  The Company  believes it  is an  industry leader  in providing
      various amenities intended to enhance the quality and length of customers'
      visits,  particularly  for  customers  visiting  the  outlet  center  with
      children and other family members. The Company's outlet centers were among
      the   first  in  the  industry  to  include  recreational  facilities  and
      conveniences  such  as   food  courts,  automated   teller  machines   and
      playgrounds.  The Company's  latest innovation  is an  interactive "Sports
      Court" which will feature  a collection of  factory direct shops  offering
      value-priced  sports apparel, equipment and  footwear. The common areas of
      the Sports  Court  will include  such  amenities as  a  basketball  court,
      athletic  field and putting greens  designed to induce interactive shopper
      participation by providing shoppers with the  means and space to test  the
      sports  merchandise and equipment  being offered for  sale by Sports Court
      merchants. The Company  believes that these  amenities entice shoppers  to
      stay at its outlet centers longer than at the average outlet center in the
      industry.  The Company also  believes that these  amenities promote repeat
      trips to its  outlet centers  by making  the outlet  center an  attractive
      destination for shoppers and their families and guests.
    
 
COMPETITIVE ADVANTAGES IN PURSUING NEW DEVELOPMENT OPPORTUNITIES
 
    The  Company believes  that it has  the following  competitive advantages in
pursuing new development projects:
 
    - The Company believes that during each of 1993, 1994 and 1995 it was one of
      the leading developers  of outlet  center GLA  in the  United States.  Its
      substantial  development experience  allows the Company  to better control
      costs, the zoning process, and the construction schedule, thereby reducing
      the risks of development. The Company's industry presence and  development
      experience  enables it  to evaluate proposed  development projects quickly
      and comprehensively.
 
                                       31
<PAGE>
    - Through its  key relationships  with  many of  the leading  outlet  center
      merchants,  the  Company is  able  to solicit  significant  merchant input
      regarding all phases of development, including site selection and  layout.
      Such input enables the Company to better tailor its projects to the retail
      space  requirements  of  its lead  merchants  and assists  the  Company in
      securing  substantial  leasing  commitments  before  committing  to  start
      construction.
 
    - The Company continually seeks innovative and flexible financing techniques
      to  fund  development  projects  through  a  number  of  capital  sources,
      including municipal assistance programs, securitized mortgages,  borrowing
      under  credit  lines, joint  ventures  and securities  offerings, although
      there can be no assurances as to the availability or terms of future  debt
      or equity financing of the Company.
 
   
    - The  Company's centers  generally are designed  as a  series of pedestrian
      courtyards and  walkways  lined  with store  fronts  creating  a  "village
      atmosphere."  This design promotes greater merchandise visibility and more
      pedestrian traffic  through the  center  than "U"  or "L"  shaped  designs
      typically  used  in other  outlet  centers. Management  believes  that the
      courtyard layout is preferred  by customers and  encourages visits to  the
      center  for  longer periods  of  time and  on  a more  frequent  basis. In
      addition, the Company's outlet centers include various amenities  intended
      to extend the length of customer visits and enhance the overall quality of
      the  shopping experience,  particularly for customers  visiting the outlet
      center with children and other  family members. The Company believes  that
      these  amenities  serve  an  important role  in  extending  the  length of
      customers' visits  and promoting  repeat trips  to its  outlet centers  by
      making  the outlet center an attractive destination for shoppers and their
      families and guests.
    
 
STRUCTURE OF THE COMPANY AND THE OPERATING PARTNERSHIP
 
   
    The business  and  operations  of  the Company  are  conducted  through  the
Operating  Partnership.  Fee title  to each  of  the Properties  is held  in the
Property Partnerships (with the exception  of Gulfport Factory Shops, where  the
Property  Partnership  has  a  leasehold  interest  in  the  land  and  owns the
improvements with respect to  such property, and  Magnolia Bluff Factory  Shops,
where  the Property  Partnership has a  leasehold interest  in such Properties).
Each of the Property Partnerships is  a general or limited partnership in  which
the  Operating Partnership or a subsidiary of  the Company is a general partner.
All of  the Property  Partnerships (except  the Property  Partnerships that  own
Grove  City Factory Shops, Arizona Factory  Shops and Oxnard Factory Outlet) are
controlled by  the  Company and  are  consolidated in  the  Company's  financial
statements.
    
 
   
    In  connection  with the  Initial  Public Offering,  7,794,495,  391,090 and
391,090 Common Units were  issued to PGI, and  Messrs. Rosenthal and  Carpenter,
respectively (collectively, the "Prime Common Units"), and an additional 644,125
Common  Units were  issued to  another Limited  Partner (the  "Additional Common
Units"). Subsequent to the Initial Public Offering, PGI acquired 553,797 of  the
Additional  Common Units. The  balance of the Additional  Common Units are being
exchanged by  the Selling  Stockholder for  a like  number of  shares of  Common
Stock.  The  Company  will use  the  net  proceeds of  the  Offering  to acquire
2,610,000 Common  Units (3,001,500  Common Units  if the  over-allotment  option
granted  to the Underwriters is exercised)  in the Operating Partnership, all of
which will be entitled to the Preferential Distribution.
    
 
   
    Immediately following  the  Offering,  the  Company will  hold  all  of  the
Preferred  Units. In addition, the Company owns 54.2% of the Common Units (59.1%
assuming the exchange of  the proposed maximum number  of shares of  Convertible
Preferred  Stock permitted to  be exchanged pursuant to  the Exchange Offer, and
37.9% assuming the Exchange Offer is not consummated). The Company has full  and
complete  control over the  management of the Operating  Partnership as the sole
general partner  and is  not subject  to removal  by the  Limited Partners.  The
Limited  Partners have no authority to  transact business for, or participate in
the management activities or,  except for limited  instances, decisions, of  the
Operating  Partnership. The Operating Partnership bears substantially all of the
expenses of the Company. See "Operating Partnership Agreement."
    
 
                                       32
<PAGE>
   
    Each Senior  Preferred  Unit and  Convertible  Preferred Unit  entitles  the
Company  to receive  distributions from the  Operating Partnership  in an amount
equal to the dividend or distribution declared or paid in respect of a share  of
Senior  Preferred Stock and Convertible  Preferred Stock, respectively, prior to
the payment by the Operating Partnership  of distributions in respect of  Common
Units. See "Description of Capital Stock." Pursuant to the Operating Partnership
Agreement,  the Operating Partnership must  pay the Preferential Distribution of
$0.295 in each quarter (plus any Preferential Distribution that is unpaid in any
previous quarter) for each Common  Unit held by the  Company (the total of  such
units  is equal to the number of  outstanding shares of Common Stock) before any
distributions may be paid  in respect of  the Common Units  held by the  Limited
Partners  of  the  Operating Partnership.  The  Operating  Partnership Agreement
provides that any quarterly distributions  made by the Operating Partnership  in
excess  of the Preferential Distribution must  first be allocated pro rata among
the Common Units held by the Limited Partners up to $0.295 for each such  Common
Unit and then be allocated pro rata among all of the Common Units. The Operating
Partnership  Agreement further provides that  the Preferential Distribution will
terminate only after the Operating Partnership has paid quarterly  distributions
of  at least $0.295 in respect of all of the Common Units during four successive
quarters without distributing  more than  90% of  its Funds  from Operations  in
respect  of the  Convertible Preferred Units  and Common Units  after payment in
full of distributions for  the Senior Preferred Units  in any such quarter.  For
purposes of determining whether or not the Preferential Distribution requirement
has  terminated,  the  Operating  Partnership Agreement  requires  that  the old
definition of FFO be utilized. Once the Preferential Distribution is terminated,
distributions with respect to the Common Units will be allocated pro rata  among
all  of the holders thereof. Following  the Offering, Funds from Operations must
equal at least the FFO Threshold Amount per quarter for four successive quarters
for the Preferential Distribution to terminate. After giving pro forma effect to
the Offering, the Company's Funds from Operations for each of the four  quarters
in the year ended December 31, 1995 were $8,601,621, $8,455,031, $8,877,807, and
$9,471,218,  respectively,  and  for  the  quarter  ended  March  31,  1996  was
$9,484,138. Until the  Company generates  Funds from Operations  on a  quarterly
basis  in excess of the FFO Threshold Amount, the Company does not intend to pay
any distribution  per share  of Common  Stock in  excess of  $0.295 per  quarter
(other  than the Special Distribution), and  any increase in the Company's Funds
from Operations up to the FFO Threshold Amount will continue to inure solely  to
the  benefit of  the Limited Partners.  Following the Offering  and assuming the
exchange of the  proposed minimum and  maximum number of  shares of  Convertible
Preferred  Stock permitted to  be exchanged pursuant to  the Exchange Offer, the
FFO Threshold Amount would equal  $10,080,819 and $9,988,454, respectively.  Any
exchange of interests in the Operating Partnership for Common Stock or cash will
result  in a proportionate  increase in the Company's  interest in the Operating
Partnership.
    
 
   
    Subject to certain conditions,  each Common Unit held  by a Limited  Partner
may  be exchanged for one  share of Common Stock  (subject to adjustment) or, at
the option of the  Company, cash equal to  the fair market value  of a share  of
Common  Stock at  the time  of exchange.  Pursuant to  the Operating Partnership
Agreement, 8,576,675,  or approximately  94% of  the Common  Units held  by  the
Limited  Partners, are  prohibited from  being exchanged  into Common  Stock (or
cash) until the termination of the Preferential Distribution without the consent
of the Company and Friedman, Billings,  Ramsey & Co., Inc. Immediately prior  to
the  consummation of the  Offering the Selling  Stockholder will exchange 90,328
Common Units for a like number of shares of Common Stock. The remaining  553,797
Common  Units  held  by  PGI  may  be  exchanged  at  any  time.  See "Operating
Partnership Agreement."
    
 
    FINANCING CORPORATIONS.    The Finance  Corporations,  each of  which  is  a
wholly-owned,   single  purpose   subsidiary,  allow   the  Company   to  borrow
indebtedness on  a  more  favorable  basis  utilizing  a  securitized  financing
structure.  The Finance Corporations each hold a 1% general partnership interest
in the  Property  Partnerships  the  mortgages of  which  are  securitized.  The
Operating Partnership holds the remaining 99% interest in such partnerships.
 
    SERVICES  PARTNERSHIP.   The Operating  Partnership is  the 1%  sole general
partner of the Services Partnership. The Operating Partnership owns 100% of  the
non-voting  preferred stock of  the Services Corporation which,  in turn, is the
99% limited partner of the  Services Partnership. Certain members of  management
of
 
                                       33
<PAGE>
the  Company own 100% of the voting  common stock of Prime Retail Services, Inc.
(the "Services Corporation"). The Services  Partnership was formed primarily  to
operate  the  real estate  brokerage division  and other  business lines  of the
Company that  are not  directly associated  with the  collection of  rents.  The
Services  Corporation is subject to federal,  state and local taxes. Through the
ownership of the  non-voting preferred  stock of the  Services Corporation,  the
Company  expects most of  the economic benefits  of ownership of  such entity to
flow to the Operating Partnership.
 
   
              PRICE RANGE OF COMMON STOCK AND DISTRIBUTION HISTORY
    
 
   
    The Common Stock commenced  trading on the Nasdaq  National Market on  March
15,  1994. The initial  public offering price  was $19.00 per  share. The shares
offered hereby have been included for listing on the Nasdaq National Market. The
following table sets forth the high and low closing prices of the Common  Stock,
as  reported  by  NASDAQ,  and  cash  distributions  paid,  during  the  periods
indicated:
    
 
   
<TABLE>
<CAPTION>
                                                                                   CLOSING PRICES PER
                                                                                         SHARE
                                                                                  --------------------
                                                                                    HIGH        LOW         CASH
                                                                                  ---------  ---------  DISTRIBUTIONS
                                                                                                          PAID (1)
                                                                                                        -------------
<S>                                                                               <C>        <C>        <C>
1994
  March 22, 1994 to March 31, 1994..............................................  $   20.50  $   19.00          --
  Second Quarter................................................................      20.50      18.50   $   0.033(2)
  Third Quarter.................................................................      19.50      17.75       0.295
  Fourth Quarter................................................................      18.25      12.75       0.295
1995
  First Quarter.................................................................      14.50      12.50       0.295
  Second Quarter................................................................      13.00      11.75       0.295
  Third Quarter.................................................................      13.25      12.00       0.295
  Fourth Quarter................................................................      12.88      11.75       0.295
1996
  First Quarter.................................................................      12.50      11.00       0.295
  Second Quarter (through May 3, 1996)..........................................      11.50      11.00          --
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1) For 1994 and 1995, all of  the cash distributions paid represented a  return
    of  capital.  For  1996, the  portion  of  the cash  distribution  paid that
    represented a return of capital is not available.
    
 
   
(2) Distributions paid for period March 22, 1994 through March 31, 1994.
    
 
   
    The closing price for  the Common Stock as  reported on the Nasdaq  National
Market as of a recent date is set forth on the cover page of this Prospectus. As
of April 10, 1996 there were 149 record holders of Common Stock.
    
 
   
    Based  on  continuing  favorable  operations and  available  cash  flow, the
Company intends to continue to pay regular quarterly distributions on its Common
Stock. However,  no  assurances  can  be  given  as  to  the  amount  of  future
distributions  and dividends because such dividends are subject to the Company's
cash flow, earnings,  financial condition,  capital requirements,  and the  REIT
distribution  requirements  of  the Code.  Instruments  governing  the Company's
indebtedness contain certain  covenants regarding the  payment of  distributions
and  dividends if at any date the debt service coverage ratio, as defined, falls
below a minimum threshold.  Common Stock distributions are  also subject to  the
preferential  rights  of  any  other  shares or  series  of  shares  and  to the
provisions of  the  Charter  regarding Preferred  Stock,  including  the  Senior
Preferred  Stock and  the Convertible  Preferred Stock.  In addition,  until the
Company generates quarterly Funds from Operations in excess of the FFO Threshold
Amount, it does not intend to pay  a quarterly distribution per share of  Common
Stock  in  excess  of  $0.295.  See  "Management's  Discussion  and  Analysis of
Financial Condition  and Results  of Operations  -- TABLE  10 --  Taxability  of
Dividends"  for information  concerning the  tax treatment  of distributions and
dividends, "Description of Capital Stock" and "Policies With Respect to  Certain
Activities -- Distribution and Dividend Policy."
    
 
                                       34
<PAGE>
                                USE OF PROCEEDS
 
   
    The  net proceeds from  the Offering, after  payment of all  expenses of the
Offering (including estimated underwriting discount) payable by the Company, are
expected to be approximately $27.4  million ($31.7 million if the  Underwriters'
over-allotment  option  is exercised  in  full). The  Company  will use  the net
proceeds of the Offering to acquire 2,610,000 additional Common Units (3,001,500
additional Common Units if the over-allotment option granted to the Underwriters
is exercised) in the Operating Partnership, all of which will be entitled to the
Preferential Distribution. The Company will account for the acquisition of  such
additional   Common  Units  by  increasing   its  investment  in  the  Operating
Partnership by the amount of the net proceeds of the Offering.
    
 
   
    The Operating Partnership will use the funds it receives from the Company to
repay $27.4 million of indebtedness under (i) a $10.0 million unsecured line  of
credit  (the  "Corporate Line")  and  (ii) a  $160  million revolving  loan (the
"Revolving Loan") with  Nomura Capital Asset  Corporation ("Nomura").  Borrowing
commitments  under these  facilities will  not be  reduced as  a result  of such
repayments. See "Business and Properties -- Mortgage and Other Debt Financing."
    
 
   
    If the over-allotment option is exercised in full, the Company would use the
additional  net   proceeds  (after   payment  of   underwriting  discounts)   of
approximately  $4.3 million to acquire additional  Common Units in the Operating
Partnership. The Operating Partnership, in  turn, will use substantially all  of
such funds to repay indebtedness under the Revolving Loan.
    
 
   
    As  of March 31, 1996, the indebtedness  to be repaid in connection with the
Offering had  a  weighted average  interest  rate of  7.65%  per annum  and  the
weighted  average maturity  of such  borrowings was  0.6 years.  For more detail
concerning the annual  interest rate, annual  debt service and  maturity of  the
indebtedness  being retired with the net proceeds of the Offering, see "Business
and Properties -- Mortgage and Other Debt Financing."
    
 
   
    The Company will not receive any proceeds from the sale of shares of  Common
Stock by the Selling Stockholder.
    
 
                                       35
<PAGE>
                                 CAPITALIZATION
 
   
    The following table sets forth the capitalization of the Company as of March
31,  1996 (i) on a historical basis,  (ii) as adjusted to reflect the completion
of the Offering, (iii)  as adjusted to reflect  the completion of the  Offering,
completion  of the  Common Unit Contribution,  and consummation  of the Exchange
Offer and  Special  Distribution,  assuming  the minimum  number  of  shares  of
Convertible  Preferred Stock  are exchanged pursuant  to the  Exchange Offer and
(iv) as adjusted to  reflect the completion of  the Offering, completion of  the
Common  Unit Contribution,  and consummation of  the Exchange  Offer and Special
Distribution, assuming the  maximum number  of shares  of Convertible  Preferred
Stock are exchanged pursuant to the Exchange Offer. See the historical financial
information relating to the Company set forth elsewhere in this Prospectus.
    
 
   
<TABLE>
<CAPTION>
                                                                            AS OF MARCH 31, 1996
                                                                    (IN 000'S, EXCEPT SHARE INFORMATION)
                                                            -----------------------------------------------------
                                                                                       AS ADJUSTED
                                                                        -----------------------------------------
                                                                                       OFFERING       OFFERING
                                                                                      AND MINIMUM    AND MAXIMUM
                                                                                       EXCHANGE       EXCHANGE
                                                            HISTORICAL  OFFERING(1)    OFFER(2)       OFFER(3)
                                                            ----------  -----------  -------------  -------------
<S>                                                         <C>         <C>          <C>            <C>
Long-term debt:
  Bonds payable...........................................  $   32,900   $  32,900    $    32,900    $    32,900
  Notes payable (4).......................................     273,120     245,712        245,712        245,712
                                                            ----------  -----------  -------------  -------------
    Total long-term debt..................................     306,020     278,612        278,612        278,612
Minority interests (5)....................................      10,867      10,867         10,867         10,867
Shareholders' equity:
Shares of preferred stock, 24,315,000 shares authorized:
  10.5% Series A Senior Cumulative Preferred Stock, $.01
   par value liquidation preference $25 per share (6).....          23          23             23             23
  8.5% Series B Cumulative Participating Convertible
   Preferred Stock, $.01 par value liquidation preference
   $25 per share (6)(7)...................................          70          70             42             28
Common Stock, 75,000,000 shares authorized, $.01 par value
 (6)(8)(9)................................................          29          56            101            123
Additional paid-in capital (10)...........................     128,275     155,656        155,639        155,631
Distributions in excess of net income (11)(12)............      (8,463)     (8,463)        (9,531)        (9,856)
                                                            ----------  -----------  -------------  -------------
  Total shareholders' equity..............................     119,934     147,342        146,274        145,949
                                                            ----------  -----------  -------------  -------------
  Total capitalization....................................  $  436,821   $ 436,821    $   435,753    $   435,428
                                                            ----------  -----------  -------------  -------------
                                                            ----------  -----------  -------------  -------------
</TABLE>
    
 
- ------------------------
(1) Reflects  the completion of the Offering,  including the use of net proceeds
    from the Offering as described under "Use of Proceeds."
 
   
(2) Reflects the completion of the Offering,  including the use of net  proceeds
    from  the Offering as  described under "Use of  Proceeds," completion of the
    Common Unit Contribution and consummation of the Exchange Offer and  Special
    Distribution  assuming the minimum number of shares of Convertible Preferred
    Stock are exchanged pursuant to the Exchange Offer.
    
 
   
(3) Reflects the completion of the Offering,  including the use of net  proceeds
    from  the Offering as  described under "Use of  Proceeds," completion of the
    Common Unit Contribution and consummation of the Exchange Offer and  Special
    Distribution  assuming the maximum number of shares of Convertible Preferred
    Stock are exchanged pursuant to the Exchange Offer.
    
 
   
(4) The as  adjusted amounts  reflect  the paydown  of  notes payable  with  the
    estimated net proceeds of $27,408 from the Offering.
    
 
                                       36
<PAGE>
   
(5) Immediately  following  the consummation  of the  Offering, the  Common Unit
    Contribution and assuming the exchange  of the proposed minimum and  maximum
    number  of shares of  Convertible Preferred Stock  permitted to be exchanged
    pursuant to the  Exchange Offer,  the Limited  Partners will  own 45.8%  and
    40.9%,  respectively, of  the Common  Units of  partnership interest  in the
    Operating Partnership.
    
 
   
(6) Shares issued and outstanding as of March 31, 1996 on a historical basis; as
    adjusted to  reflect the  completion of  the Offering;  and as  adjusted  to
    reflect  the  completion  of the  Offering,  completion of  the  Common Unit
    Contribution and consummation  of the Exchange  Offer, assuming the  minimum
    and  maximum number of  shares of Convertible  Preferred Stock are exchanged
    pursuant to the Exchange Offer, were as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                           AS OF MARCH 31, 1996
                                                           ----------------------------------------------------
                                                                                     AS ADJUSTED
                                                                       ----------------------------------------
                                                                                     OFFERING       OFFERING
                                                                                    AND MINIMUM    AND MAXIMUM
                                                                                     EXCHANGE       EXCHANGE
                                                           HISTORICAL   OFFERING       OFFER          OFFER
                                                           ----------  ----------  -------------  -------------
<S>                                                        <C>         <C>         <C>            <C>
10.5% Series A Senior Cumulative Preferred Stock.........   2,300,000   2,300,000     2,300,000      2,300,000
8.5% Series B Cumulative Participating Convertible
 Preferred Stock.........................................   7,015,000   7,015,000     4,209,000      2,806,000
Common Stock.............................................   2,875,000   5,575,328    10,064,928     12,309,728
</TABLE>
    
 
   
The following summary provides a reconciliation of Common Stock outstanding on a
historical basis to Common Stock outstanding on an as adjusted basis.
    
 
   
<TABLE>
<CAPTION>
                                                                                 AS OF MARCH 31, 1996
                                                                      ------------------------------------------
                                                                                     AS ADJUSTED
                                                                      ------------------------------------------
                                                                                     OFFERING        OFFERING
                                                                                   AND MINIMUM     AND MAXIMUM
                                                                       OFFERING   EXCHANGE OFFER  EXCHANGE OFFER
                                                                      ----------  --------------  --------------
<S>                                                                   <C>         <C>             <C>
Historical shares issued and outstanding............................   2,875,000      2,875,000       2,875,000
Shares issued upon consummation of the Exchange Offer...............          --      4,489,600       6,734,400
Shares issued upon completion of the Offering.......................   2,610,000      2,610,000       2,610,000
Shares issued upon completion of the exchange of Common Units for
 Common Stock by one of the Limited Partners........................      90,328         90,328          90,328
                                                                      ----------  --------------  --------------
As adjusted common shares issued and outstanding....................   5,575,328     10,064,928      12,309,728
                                                                      ----------  --------------  --------------
                                                                      ----------  --------------  --------------
</TABLE>
    
 
   
(7) The as adjusted amounts were calculated as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                            AS ADJUSTED
                                                                         -------------------------------------------------
                                                                                          OFFERING           OFFERING
                                                                                         AND MINIMUM        AND MAXIMUM
                                                                          OFFERING     EXCHANGE OFFER     EXCHANGE OFFER
                                                                         -----------  -----------------  -----------------
<S>                                                                      <C>          <C>                <C>
Convertible Preferred Stock, historical................................   $      70       $      70          $      70
Exchange of Convertible Preferred Stock into Common Stock (2,806,000
 and 4,209,000 shares assuming the minimum and maximum exchange,
 respectively, at $0.01 par value).....................................          --             (28)               (42)
                                                                                ---             ---                ---
As adjusted Convertible Preferred Stock................................   $      70       $      42          $      28
                                                                                ---             ---                ---
                                                                                ---             ---                ---
</TABLE>
    
 
                                       37
<PAGE>
   
(8) The as adjusted amounts were calculated as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                            AS ADJUSTED
                                                                         -------------------------------------------------
                                                                                          OFFERING           OFFERING
                                                                                         AND MINIMUM        AND MAXIMUM
                                                                          OFFERING     EXCHANGE OFFER     EXCHANGE OFFER
                                                                         -----------  -----------------  -----------------
<S>                                                                      <C>          <C>                <C>
Common Stock, historical...............................................   $      29       $      29          $      29
Exchange of Convertible Preferred Stock into Common Stock (4,489,600
 and 6,734,400 shares of Common Stock assuming the minimum and maximum
 exchange, respectively, at $0.01 par value)...........................          --              45                 67
Issuance of 2,610,000 shares of Common Stock assuming consummation of
 the Offering at $0.01 par value.......................................          26              26                 26
Exchange of Common Units for Common Stock by one of the Limited
 Partners, at $0.01 par value..........................................           1               1                  1
                                                                                ---           -----              -----
As adjusted Common Stock...............................................   $      56       $     101          $     123
                                                                                ---           -----              -----
                                                                                ---           -----              -----
</TABLE>
    
 
   
(9) Does not include shares of Common Stock reserved for issuance as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                           AS OF MARCH 31, 1996
                                                           ----------------------------------------------------
                                                                                     AS ADJUSTED
                                                                       ----------------------------------------
                                                                                     OFFERING       OFFERING
                                                                                    AND MINIMUM    AND MAXIMUM
                                                                                     EXCHANGE       EXCHANGE
                                                           HISTORICAL   OFFERING       OFFER          OFFER
                                                           ----------  ----------  -------------  -------------
<S>                                                        <C>         <C>         <C>            <C>
Common Stock reserved for issuance upon exchange of
 issued and outstanding Common Units held by the Limited
 Partners................................................   9,220,800   9,130,472     8,505,472      8,505,472
Common Stock reserved for issuance upon conversion of
 Convertible Preferred Stock.............................   8,391,148   8,391,148     5,034,689      3,356,459
Common Stock reserved for issuance under the Stock
 Incentive Plan..........................................   1,185,000   1,185,000     1,185,000      1,185,000
</TABLE>
    
 
   
(10) The as adjusted amounts were calculated as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                      AS ADJUSTED
                                                                       ------------------------------------------
                                                                                      OFFERING        OFFERING
                                                                                    AND MINIMUM     AND MAXIMUM
                                                                        OFFERING   EXCHANGE OFFER  EXCHANGE OFFER
                                                                       ----------  --------------  --------------
<S>                                                                    <C>         <C>             <C>
Additional paid-in capital, historical...............................  $  128,275    $  128,275      $  128,275
Offering proceeds, net...............................................      27,408        27,408          27,408
Par value of Common Stock............................................         (27)          (27)            (27)
Exchange of Convertible Preferred Stock..............................          --           (17)            (25)
                                                                       ----------  --------------  --------------
As adjusted additional paid-in capital...............................  $  155,656    $  155,639      $  155,631
                                                                       ----------  --------------  --------------
                                                                       ----------  --------------  --------------
</TABLE>
    
 
   
(11) Includes the effects of the Special Distribution of $1,068 and $1,393 based
    on the minimum and maximum number  of shares of Convertible Preferred  Stock
    exchanged pursuant to the Exchange Offer, respectively.
    
 
   
(12)  On  December  18, 1995,  the  Company  obtained from  Nomura  a nonbinding
    commitment for a ten-year $233,000 first mortgage loan (the "First  Mortgage
    Loan")  and a five-year $22,000 term loan  (the "Term Loan"). The Company is
    not contractually bound to close under the terms of the First Mortgage  Loan
    and  the Term Loan and, accordingly,  such transactions are not reflected in
    the as adjusted  amounts. Upon closing  on the First  Mortgage Loan and  the
    Term Loan, the Company will incur a loss of approximately $6,149 relating to
    unamortized   deferred  financing   costs,  prepayment   penalties  and  the
    unamortized cost of certain interest rate protection contracts. In the event
    the First Mortgage Loan and Term Loan do not close prior to August 1,  1996,
    the    Company   will   incur    a   charge   to    earnings   relating   to
    
 
                                       38
<PAGE>
   
    non-refundable financing fees paid in connection with such financings. As of
    March 31,  1996, such  non-refundable financing  fees totaled  approximately
    $3,250. See "Management's Discussion and Analysis of Financial Condition and
    Results of Operations -- Liquidity and Capital Resources."
    
 
                                    DILUTION
 
   
    The  price per  share to  the public  of Common  Stock sold  in the Offering
exceeds the  net  tangible book  value  per share  of  Common Stock  before  the
Offering.  Therefore,  holders of  the Common  Stock  will realize  an immediate
increase of $8.93 per share  of Common Stock in the  net tangible book value  of
their  shares of Common Stock while purchasers of shares of Common Stock sold in
the Offering will realize an immediate dilution  of $13.28 per share in the  net
tangible  book  value of  their shares.  Net  tangible book  value per  share is
determined by subtracting total liabilities (including minority interests)  plus
the  total  liquidation  preference  of  the  Senior  Preferred  Stock  and  the
Convertible  Preferred  Stock  from  total  tangible  assets  and  dividing  the
remainder  by the number of shares of Common Stock and Common Units that will be
outstanding after  the Offering  and  the Exchange  Offer. The  following  table
illustrates  the dilution to  purchasers of shares  of Common Stock  sold in the
Offering. The sale  of shares of  Common Stock by  the Selling Stockholder  will
have no effect on dilution.
    
 
   
<TABLE>
<S>                                                            <C>          <C>
Offering price per share(1)...............................................  $    11.50
Net tangible book value per share before the Offering(2).....  $  (10.71)
Increase in pro forma net tangible book value per share
 attributable to the Offering(3)(6)..........................       8.93  (6)
                                                               -----------
Net tangible book value per share after the Offering(4)(7)................       (1.78  )(7)
                                                                               ------
Dilution per share to new public investors(5)(8)..........................  $    13.28  (8)
                                                                               ------
                                                                               ------
</TABLE>
    
 
- ------------------------
(1) Before  deducting the estimated  underwriting discounts and  expenses of the
    Offering.
 
(2) Net tangible book  value per share  of Common Stock  before the Offering  is
    determined  by subtracting total  liabilities (including minority interests)
    plus the total liquidation preference of the Senior Preferred Stock and  the
    Convertible  Preferred  Stock  from  total tangible  assets  of  the Company
    divided by 12,095,800 shares, representing the  sum of the shares of  Common
    Stock outstanding and Common Units held by the Limited Partners.
 
(3) Based  upon the Offering price after deduction of the estimated underwriting
    discounts and expenses of the Offering.
 
   
(4) Net tangible  book value  per  share after  the  Offering is  determined  by
    subtracting  total  liabilities  (including minority  interests)  from total
    tangible assets  of the  Company divided  by 18,570,400  shares  (20,815,200
    shares,  assuming the exchange  of the proposed maximum  number of shares of
    Convertible Preferred  Stock are  exchanged  pursuant to  the terms  of  the
    Exchange  Offer and 14,705,800 shares of  Common Stock assuming the Exchange
    Offer is not consummated) which represents  the sum of the shares of  Common
    Stock outstanding and Common Units held by the Limited Partners.
    
 
(5) Dilution  is determined by subtracting net  tangible book value per share of
    Common Stock after  giving effect to  the Offering from  the Offering  price
    paid by a new investor for a share of Common Stock.
 
   
(6) If  the  Common Unit  Contribution is  completed and  the Exchange  Offer is
    consummated, assuming the exchange of the proposed maximum number of  shares
    of  Convertible Preferred Stock  are exchanged pursuant to  the terms of the
    Exchange  Offer,  the  increase  in  net  tangible  book  value  per   share
    attributable to the Offering will be $10.79. If the Common Unit Contribution
    is  not completed and the Exchange Offer is not consummated, the increase in
    net tangible  book value  per share  attributable to  the Offering  will  be
    $3.76.
    
 
   
(7) If  the  Common Unit  Contribution is  completed and  the Exchange  Offer is
    consummated, assuming the exchange of the proposed maximum number of  shares
    of Convertible Preferred Stock are exchanged
    
 
                                       39
<PAGE>
   
    pursuant  to the terms of  the Exchange Offer, net  tangible value per share
    after the Offering  will be $0.08.  If the Common  Unit Contribution is  not
    completed  and the Exchange Offer is not consummated, net tangible value per
    share after the Offering will be $(6.94).
    
 
   
(8) If the  Common Unit  Contribution is  completed and  the Exchange  Offer  is
    consummated,  assuming the exchange of the proposed maximum number of shares
    of Convertible Preferred Stock  are exchanged pursuant to  the terms of  the
    Exchange  Offer, dilution per share to  new public investors will be $11.42.
    If the Common Unit Contribution is  not completed and the Exchange Offer  is
    not consummated, dilution per share to new public investors will be $18.44.
    
 
                                       40
<PAGE>
                            SELECTED FINANCIAL DATA
 
   
    The  following selected financial data for  the three months ended March 31,
1996 and 1995, the  year ended December  31, 1995, the  periods from January  1,
1994  to March 21,  1994 and March 22,  1994 to December 31,  1994 and the three
years in the period  ended December 31, 1993  are derived from the  consolidated
financial statements of the Company and the combined financial statements of the
Predecessor.  Combined financial statements  for the three  years ended December
31, 1993 and the period January 1, 1994  to March 21, 1994 are included for  the
Predecessor.  The combined financial statements  for the Predecessor combine the
balance sheet data and results of operations of eleven predecessor partnerships,
the 40% equity interest  in two predecessor  partnerships that previously  owned
properties,  and  the  Management  and Development  Operations.  Because  of the
Initial Public Offering and the related transactions pertaining to the formation
of the Company, results of operations for  the Company after March 21, 1994  are
not comparable to results for prior periods. Results for interim periods may not
be  indicative of results  for a full year.  The following financial information
should be  read in  conjunction with  "Management's Discussion  and Analysis  of
Financial  Condition and  Results of  Operations" and  the financial statements,
notes thereto  and  other  financial  information  included  elsewhere  in  this
Prospectus.
    
 
                            SELECTED FINANCIAL DATA
                     PRIME RETAIL, INC. AND THE PREDECESSOR
             (AMOUNTS IN 000'S, EXCEPT PER SHARE AND RATIO AMOUNTS)
   
<TABLE>
<CAPTION>
                                                  PRIME RETAIL, INC.                              THE PREDECESSOR
                                    ----------------------------------------------  --------------------------------------------
                                        THREE MONTHS                     PERIOD       PERIOD
                                      ENDED MARCH 31,     YEAR ENDED    MARCH 22     JAN. 1 TO       YEAR ENDED DECEMBER 31,
                                    --------------------   DEC. 31,    TO DEC. 31,   MARCH 21,   -------------------------------
                                      1996       1995        1995         1994         1994        1993       1992       1991
                                    ---------  ---------  -----------  -----------  -----------  ---------  ---------  ---------
<S>                                 <C>        <C>        <C>          <C>          <C>          <C>        <C>        <C>
REVENUES
Base rents........................  $  12,744  $  10,672   $  46,368    $  28,657    $   3,670   $  14,298  $  10,905  $   5,138
Percentage rents..................        443        401       1,520        1,404          187         709        654        178
Tenant reimbursements.............      6,139      4,873      22,283       11,858        2,113       5,370      3,675      2,080
Income from investment
 partnerships.....................        441        130       1,729          453          336         821         66         --
Interest and other................      1,364      1,198       5,498        2,997           24         602        390        138
                                    ---------  ---------  -----------  -----------  -----------  ---------  ---------  ---------
    Total revenues................     21,131     17,274      77,398       45,369        6,330      21,800     15,690      7,534
EXPENSES
Property operating................      4,619      3,770      17,389        9,952        1,927       5,046      3,986      1,591
Real estate taxes.................      1,473      1,234       4,977        2,462          497       1,558        817        470
Depreciation and amortization.....      4,387      3,605      15,438        9,803        2,173       7,632      6,397      3,487
Corporate general and
 administrative...................        893        844       3,878        2,710           --          --         --         --
Interest..........................      6,056      4,456      20,821        9,485        3,280       8,928      8,991      5,045
Property management fees..........         --         --          --           --          299         777        626        266
Other charges.....................        646        223       2,089        1,503          562       1,732      1,930      1,252
                                    ---------  ---------  -----------  -----------  -----------  ---------  ---------  ---------
    Total expenses................     18,074     14,132      64,592       35,915        8,738      25,673     22,747     12,111
                                    ---------  ---------  -----------  -----------  -----------  ---------  ---------  ---------
Income (loss) before minority
 interests........................      3,057      3,142      12,806        9,454       (2,408)     (3,873)    (7,057)    (4,577)
Loss allocated to minority
 interests........................      1,477      1,466       5,364        5,204           --          --         --         --
                                    ---------  ---------  -----------  -----------  -----------  ---------  ---------  ---------
Net income (loss).................      4,534      4,608      18,170       14,658    $  (2,408)  $  (3,873) $  (7,057) $  (4,577)
                                                                                    -----------  ---------  ---------  ---------
                                                                                    -----------  ---------  ---------  ---------
Income allocated to preferred
 shareholders.....................      5,236      5,236      20,944       16,290
                                    ---------  ---------  -----------  -----------
                                    ---------  ---------  -----------  -----------
Net loss applicable to common
 shareholders.....................  $    (702) $    (628)  $  (2,774)   $  (1,632)
                                    ---------  ---------  -----------  -----------
                                    ---------  ---------  -----------  -----------
Net loss per common share
 outstanding (1)..................  $   (0.24) $   (0.22)  $   (0.96)   $   (0.57)
                                    ---------  ---------  -----------  -----------
                                    ---------  ---------  -----------  -----------
                                                        PRIME RETAIL, INC.                           THE PREDECESSOR
                                        --------------------------------------------------  ---------------------------------
                                                                  BALANCE AT DECEMBER 31,                BALANCE AT DECEMBER
                                          BALANCE AT MARCH 31,                              BALANCE AT           31,
                                        ------------------------  ------------------------   MARCH 21,   --------------------
                                           1996         1995         1995         1994         1994        1993       1992
                                        -----------  -----------  -----------  -----------  -----------  ---------  ---------
BALANCE SHEET DATA:
Rental property (before accumulated
 depreciation)........................   $ 463,458    $ 389,019    $ 454,480    $ 376,181    $ 180,170   $ 185,394  $ 131,413
Net investment in rental property.....     419,319      359,174      414,290      349,513      164,159     169,674    122,152
Total assets..........................     455,706      396,629      463,724      385,930      186,034     190,685    145,989
Bonds and notes payable...............     306,020      233,479      305,954      214,025      188,378     184,037    142,005
Total liabilities.....................     324,905      247,905      327,784      233,236      198,244     197,400    149,411
Shareholders' equity (deficit)........     119,934      126,175      121,484      127,651      (12,210)     (6,715)    (3,422)
 
<CAPTION>
 
                                          1991
                                        ---------
BALANCE SHEET DATA:
Rental property (before accumulated
 depreciation)........................  $ 120,024
Net investment in rental property.....    115,550
Total assets..........................    133,796
Bonds and notes payable...............    119,373
Total liabilities.....................    130,434
Shareholders' equity (deficit)........      3,362
</TABLE>
    
 
                                       41
<PAGE>
   
<TABLE>
<CAPTION>
<S>                                         <C>        <C>        <C>          <C>          <C>          <C>        <C>
                                                          PRIME RETAIL, INC.                         THE PREDECESSOR
                                            ----------------------------------------------  ---------------------------------
 
<CAPTION>
                                                THREE MONTHS                     PERIOD       PERIOD     YEAR ENDED DECEMBER
                                              ENDED MARCH 31,     YEAR ENDED    MARCH 22     JAN. 1 TO           31,
                                            --------------------   DEC. 31,    TO DEC. 31,   MARCH 21,   --------------------
                                              1996       1995        1995         1994         1994        1993       1992
                                            ---------  ---------  -----------  -----------  -----------  ---------  ---------
<S>                                         <C>        <C>        <C>          <C>          <C>          <C>        <C>
SUPPLEMENTAL DATA:
Funds from Operations (2).................  $   8,916  $   8,033   $  33,133    $  24,762    $     834   $   4,887  $    (436)
Ratio of Earnings to Combined Fixed
 Charges and Preferred Stock Dividends
 (3)......................................         --         --          --           --           --          --         --
Excess of Combined Fixed Charges and
 Preferred Stock Dividends over Earnings
 (3)......................................  $  (2,813) $  (2,862)  $ (11,312)   $  (8,185)   $  (2,366)  $  (4,423) $  (7,500)
Ratio of Funds from Operations to Combined
 Fixed Charges and Preferred Stock
 Dividends (4)............................       1.24x      1.19x       1.20x        1.27x        1.27x       1.45x        --
Excess of Combined Fixed Charges and
 Preferred Stock Dividends over Funds from
 Operations (4)...........................         --         --          --           --           --          --  $    (879)
Book value per common share (5)...........  $   (9.34) $   (8.82)  $   (9.21)   $   (8.70)          --          --         --
Net cash provided by (used in) operating
 activities...............................      9,219      7,733      36,399       17,458       (1,873)     14,450     (7,309)
Net cash used in investing activities.....    (11,748)   (20,234)    (81,978)    (149,435)      (1,239)    (54,210)   (14,099)
Net cash (used in) provided by financing
 activities...............................     (9,809)    11,501      57,547      134,936        4,087      39,907     22,596
Distributions declared per common share...  $   0.295  $   0.295   $    1.18    $   0.623           --          --         --
Factory outlet leasable area (sq. ft.) at
 end of period (6)........................      4,331      3,382       4,331        3,382        1,839       1,839        888
Number of factory outlet centers at end of
 period (6)...............................         17         14          17           14            7           7          5
AS ADJUSTED SUPPLEMENTAL DATA (7):
Funds from Operations (2).................  $   9,484              $  35,406
Ratio of Funds from Operations to Combined
 Fixed Charges and Preferred Stock
 Dividends (4)............................       1.48x                  1.45x
Net income (loss) applicable to common
 shareholders:
  Assuming minimum Exchange Offer.........  $    (192)             $    (601)
  Assuming maximum Exchange Offer.........        108                    569
Net income (loss) per common share
 outstanding:
  Assuming minimum Exchange Offer.........  $   (0.02)             $   (0.06)
  Assuming maximum Exchange Offer.........       0.01                   0.05
Book value per common share (5):
  Assuming minimum Exchange Offer.........  $   (0.89)             $   (0.80)
  Assuming maximum Exchange Offer.........       0.88                   0.95
 
<CAPTION>
                                              1991
                                            ---------
<S>                                         <C>
SUPPLEMENTAL DATA:
Funds from Operations (2).................  $  (1,043)
Ratio of Earnings to Combined Fixed
 Charges and Preferred Stock Dividends
 (3)......................................         --
Excess of Combined Fixed Charges and
 Preferred Stock Dividends over Earnings
 (3)......................................  $  (7,328)
Ratio of Funds from Operations to Combined
 Fixed Charges and Preferred Stock
 Dividends (4)............................         --
Excess of Combined Fixed Charges and
 Preferred Stock Dividends over Funds from
 Operations (4)...........................  $  (3,794)
Book value per common share (5)...........         --
Net cash provided by (used in) operating
 activities...............................       (383)
Net cash used in investing activities.....    (71,370)
Net cash (used in) provided by financing
 activities...............................     71,666
Distributions declared per common share...         --
Factory outlet leasable area (sq. ft.) at
 end of period (6)........................        707
Number of factory outlet centers at end of
 period (6)...............................          4
AS ADJUSTED SUPPLEMENTAL DATA (7):
Funds from Operations (2).................
Ratio of Funds from Operations to Combined
 Fixed Charges and Preferred Stock
 Dividends (4)............................
Net income (loss) applicable to common
 shareholders:
  Assuming minimum Exchange Offer.........
  Assuming maximum Exchange Offer.........
Net income (loss) per common share
 outstanding:
  Assuming minimum Exchange Offer.........
  Assuming maximum Exchange Offer.........
Book value per common share (5):
  Assuming minimum Exchange Offer.........
  Assuming maximum Exchange Offer.........
</TABLE>
    
 
- ------------------------------
NOTES:
 
   
(1)  Net loss per common share is based  on 2,875, 2,875, 2,875 and 2,850 shares
    outstanding for the  three months ended  March 31, 1996  and 1995, the  year
    ended  December 31, 1995 and the period  from March 22, 1994 to December 31,
    1994, respectively.
    
 
   
(2) Management  believes  that  to  facilitate  a  clear  understanding  of  the
    consolidated  historical  operating  results  of  the  Company,  Funds  from
    Operations should be  considered in  conjunction with net  income (loss)  as
    presented   in  the  financial  statements   included  in  this  Prospectus.
    Management generally  considers FFO  to  be an  appropriate measure  of  the
    performance  of an equity  real estate investment  trust. FFO represents net
    income (loss) (computed in accordance with GAAP), excluding gains or  losses
    from  debt  restructuring  and  sales  of  property,  plus  depreciation and
    amortization   and   after   adjustments   for   unconsolidated   investment
    partnerships  and  joint  ventures.  In  March  1995,  the  NAREIT  issued a
    clarification of its definition  of FFO. Although  the Company reports  both
    the old definition and the clarified definition, FFO presented in this table
    does  not give effect to the clarification. See "Management's Discussion and
    Analysis of Financial Condition and  Results of Operations -- Liquidity  and
    Capital  Resources -- Funds from Operations."  The Company cautions that the
    calculation of  FFO  may  vary  from  entity  to  entity  and  as  such  the
    presentation  of FFO by the Company may not be comparable to other similarly
    titled measures of other  reporting companies. FFO  does not represent  cash
    flow from operating activities in accordance with GAAP and is not indicative
    of cash available to fund all of the Company's cash needs. FFO should not be
    considered    as   an   alternative    to   net   income    or   any   other
    
 
                                       42
<PAGE>
   
    GAAP measure as an indicator of performance and should not be considered  as
    an  alternative to  cash flow as  a measure  of liquidity or  the ability to
    service debt or to pay dividends.  A reconciliation of income (loss)  before
    allocation  to minority  interests and preferred  shareholders to  FFO is as
    follows:
    
   
<TABLE>
<CAPTION>
                                                               PRIME RETAIL, INC.
                                                 ----------------------------------------------
                                                     THREE MONTHS                                         THE PREDECESSOR
                                                                                                 ---------------------------------
                                                   ENDED MARCH 31,                    PERIOD                       YEAR ENDED
                                                                       YEAR ENDED    MARCH 22,   PERIOD JAN.      DECEMBER 31,
                                                 --------------------   DEC. 31,    TO DEC. 31,  1 TO MARCH   --------------------
                                                   1996       1995        1995         1994       21, 1994      1993       1992
                                                 ---------  ---------  -----------  -----------  -----------  ---------  ---------
Income (loss) before allocations to minority
 interests and preferred shareholders..........  $   3,057  $   3,142   $  12,806    $   9,454    $  (2,408)  $  (3,873) $  (7,057)
<S>                                              <C>        <C>        <C>          <C>          <C>          <C>        <C>
FFO ADJUSTMENTS:
Depreciation and amortization..................      4,387      3,605      15,438        9,803        2,173       7,632      6,397
Amortization of deferred financing costs and
 interest rate protection contracts............      1,112      1,068       4,524        2,945          695         362        192
Unconsolidated joint venture adjustments (i)...        360        218         365        2,560          374         766         32
                                                 ---------  ---------  -----------  -----------  -----------  ---------  ---------
FFO before allocation to minority interests and
 preferred shareholders........................  $   8,916  $   8,033   $  33,133    $  24,762    $     834   $   4,887  $    (436)
                                                 ---------  ---------  -----------  -----------  -----------  ---------  ---------
                                                 ---------  ---------  -----------  -----------  -----------  ---------  ---------
 
<CAPTION>
 
                                                   1991
                                                 ---------
Income (loss) before allocations to minority
 interests and preferred shareholders..........  $  (4,577)
<S>                                              <C>
FFO ADJUSTMENTS:
Depreciation and amortization..................      3,487
Amortization of deferred financing costs and
 interest rate protection contracts............         47
Unconsolidated joint venture adjustments (i)...         --
                                                 ---------
FFO before allocation to minority interests and
 preferred shareholders........................  $  (1,043)
                                                 ---------
                                                 ---------
</TABLE>
    
 
    ----------------------------
   
     NOTE:
    
   
     (i)  Amounts include  net preferential partner  distributions from a  joint
     venture  partnership of  $81, $162  and $2,538  for the  three months ended
     March 31, 1995, the year ended December 31, 1995 and the period from  March
     22, 1994 to December 31, 1994, respectively.
    
 
   
(3)  For purposes of these computations,  earnings consist of income (loss) less
    income from  unconsolidated  investment  partnerships,  plus  fixed  charges
    (excluding capitalized interest). Combined fixed charges and preferred stock
    dividends  consist  of interest  costs whether  expensed or  capitalized and
    amortization of debt issuance costs and preferred stock dividends.
    
 
   
(4) Management  believes  that  to  facilitate  a  clear  understanding  of  the
    consolidated  historical  operating results  of the  Company, FFO  should be
    considered in  conjunction  with  net  income (loss)  as  presented  in  the
    financial  statements  included  in  this  Prospectus.  Management generally
    considers FFO to be an appropriate  measure of the performance of an  equity
    real  estate  investment  trust.  For purposes  of  these  computations, FFO
    consists of FFO adjusted for interest incurred, amortization of  capitalized
    interest, amortization of debt issuance costs, amortization of interest rate
    protection  contracts, interest earned on interest rate protection contracts
    and capitalized interest  plus combined  fixed charges  and preferred  stock
    dividends (as defined in note 3 above).
    
 
   
(5) Calculated as follows:
    
 
   
<TABLE>
<CAPTION>
                                                          AS OF MARCH 31, 1996
                                  ---------------------------------------------------------------------
                                                    OFFERING, SPECIAL            OFFERING, SPECIAL       AS OF MARCH
                                                      DISTRIBUTION,                DISTRIBUTION,          31, 1995
                                                COMMON UNIT CONTRIBUTION     COMMON UNIT CONTRIBUTION    -----------
                                  HISTORICAL   AND MINIMUM EXCHANGE OFFER   AND MAXIMUM EXCHANGE OFFER   HISTORICAL
                                  -----------  ---------------------------  ---------------------------  -----------
<S>                               <C>          <C>                          <C>                          <C>
Total shareholders' equity......   $ 119,934            $ 146,274                    $ 145,949            $ 126,175
Liquidation preference:
  Senior Preferred Stock........     (57,500)             (57,500)                     (57,500)             (57,500)
  Convertible Preferred Stock...    (175,375)            (105,225)                     (70,150)            (175,375)
                                  -----------          ----------                     --------           -----------
Common shareholders' equity.....   $(112,941)           $ (16,451)                   $  18,299            $(106,700)
                                  -----------          ----------                     --------           -----------
                                  -----------          ----------                     --------           -----------
Common stock....................       2,875               10,065                       12,310                2,875
Common units....................       9,221                8,505                        8,505                9,221
                                  -----------          ----------                     --------           -----------
                                      12,096               18,570                       20,815               12,096
                                  -----------          ----------                     --------           -----------
                                  -----------          ----------                     --------           -----------
Book value per common share.....   $   (9.34)           $   (0.89)                   $    0.88            $   (8.82)
                                  -----------          ----------                     --------           -----------
                                  -----------          ----------                     --------           -----------
</TABLE>
    
 
                                       43
<PAGE>
 
   
<TABLE>
<CAPTION>
                                                                  AS OF DECEMBER 31,
                                  ----------------------------------------------------------------------------------
                                                                  1995
                                  ---------------------------------------------------------------------
                                                    OFFERING, SPECIAL            OFFERING, SPECIAL
                                                      DISTRIBUTION,                DISTRIBUTION,            1994
                                                COMMON UNIT CONTRIBUTION     COMMON UNIT CONTRIBUTION    -----------
                                  HISTORICAL   AND MINIMUM EXCHANGE OFFER   AND MAXIMUM EXCHANGE OFFER   HISTORICAL
                                  -----------  ---------------------------  ---------------------------  -----------
<S>                               <C>          <C>                          <C>                          <C>
Total shareholders' equity......   $ 121,484            $ 147,824                    $ 147,499            $ 127,651
Liquidation preference:
  Senior Preferred Stock........     (57,500)             (57,500)                     (57,500)             (57,500)
  Convertible Preferred Stock...    (175,375)            (105,225)                     (70,150)            (175,375)
                                  -----------            --------                     --------           -----------
Common shareholders' equity.....   $(111,391)           $ (14,901)                   $  19,849            $(105,224)
                                  -----------            --------                     --------           -----------
                                  -----------            --------                     --------           -----------
Common stock....................       2,875               10,065                       12,310                2,875
Common units....................       9,221                8,505                        8,505                9,221
                                  -----------            --------                     --------           -----------
                                      12,096               18,570                       20,815               12,096
                                  -----------            --------                     --------           -----------
                                  -----------            --------                     --------           -----------
Book value per common share.....   $   (9.21)           $   (0.80)                   $    0.95            $   (8.70)
                                  -----------            --------                     --------           -----------
                                  -----------            --------                     --------           -----------
</TABLE>
    
 
   
(6)  Includes four factory  outlet centers with  an aggregate GLA  of 901 square
    feet operated under joint venture partnerships with unrelated third parties.
    See "Business and Properties."
    
 
   
(7) Amounts include the  effect of the Offering,  the Special Distribution,  the
    Common  Unit Contribution and the application  of the net proceeds therefrom
    and the consummation  of the Exchange  Offer (assuming the  exchange of  the
    minimum  number of  shares of  Convertible Preferred  Stock permitted  to be
    exchanged pursuant to the Exchange Offer)  on January 1, 1995, after  giving
    effect  to  such  transaction and  the  consummation of  the  Exchange Offer
    (assuming the  exchange  of the  maximum  number of  shares  of  Convertible
    Preferred Stock permitted to be exchanged pursuant to the Exchange Offer) on
    January  1, 1995,  FFO and the  ratio of  FFO to combined  fixed charges and
    preferred stock dividends would have  been $35,406 and 1.57x,  respectively.
    Amounts  include the effect  of the Offering,  the Special Distribution, the
    Common Unit Contribution and the  application of the net proceeds  therefrom
    and  the consummation  of the Exchange  Offer (assuming the  exchange of the
    minimum number  of shares  of Convertible  Preferred Stock  permitted to  be
    exchanged  pursuant to the Exchange Offer)  on January 1, 1996. After giving
    effect to  such transactions  and  the consummation  of the  Exchange  Offer
    (assuming  the  exchange  of the  maximum  number of  shares  of Convertible
    Preferred Stock permitted to be exchanged pursuant to the Exchange Offer) on
    January 1, 1996, FFO for the three months ended March 31, 1996 and the ratio
    of FFO to combined  fixed charges and preferred  stock dividends would  have
    been $9,484 and 1.60x, respectively.
    
 
                                       44
<PAGE>
   
               MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                      CONDITION AND RESULTS OF OPERATIONS
           (AMOUNTS IN THOUSANDS, EXCEPT SHARE AND UNIT INFORMATION)
    
 
   
INTRODUCTION
    
 
   
    The   following  discussion  and  analysis  of  the  consolidated  financial
condition and results of operations of the Company and the Predecessor should be
read in  conjunction  with  the  Consolidated  Financial  Statements  and  Notes
thereto.  The combined financial  statements of Prime  Retail Properties combine
the balance sheet data and results of operations of eleven property partnerships
(the "Predecessor") which were contributed to Prime Retail, L.P. (the "Operating
Partnership") simultaneously  with  the completion  on  March 22,  1994  of  the
initial  public  offerings by  the Company  (the  "Initial Public  Offering") of
2,300,000  shares  of  Series  A  Senior  Cumulative  Preferred  Stock  ("Senior
Preferred  Stock") at $25.00 per share,  7,015,000 shares of Series B Cumulative
Participating Convertible  Preferred Stock  ("Convertible Preferred  Stock")  at
$25.00  per share,  and 2,875,000  shares of Common  Stock at  $19.00 per share.
Historical results  and  percentage  relationships  set  forth  herein  are  not
necessarily indicative of future operations.
    
 
   
PORTFOLIO GROWTH
    
 
   
    The Company has grown by developing and acquiring factory outlet centers and
expanding  its existing factory outlet centers.  As summarized under the caption
"Business and Properties", the Company's  factory outlet portfolio consisted  of
seventeen  operating factory  outlet centers  totaling 4,331,000  square feet of
gross leasable area  ("GLA") at  March 31,  1996, compared  to fourteen  factory
outlet  centers totaling  3,382,000 square  feet of GLA  at March  31, 1995. The
Company opened three new factory outlet centers and four expansions of  existing
factory  outlet centers  during the  third and  fourth quarters  of 1995, adding
949,000 square feet  of GLA in  the aggregate. During  1994, the Company  opened
four new factory outlet centers and four expansions adding 1,077,000 square feet
of  GLA  in the  aggregate.  In addition,  on  September 30,  1994,  the Company
purchased a 30% interest in the joint venture partnership that owned one factory
outlet center with 148,000 square feet of GLA. The Company also acquired 318,000
square feet of GLA from unrelated  third parties in connection with the  Initial
Public Offering. The significant increases in the number of operating properties
and total GLA from December 31, 1993 to March 31, 1996 are collectively referred
to as the "Portfolio Expansion."
    
 
   
RESULTS OF OPERATIONS
    
 
   
    GENERAL
    
 
   
    Due   primarily  to  the  Company's  Initial  Public  Offering  and  related
transactions in March  1994, comparisons  between the years  ended December  31,
1995, 1994 (consisting of the periods from January 1, 1994 to March 21, 1994 and
March  22, 1994  to December 31,  1994) and 1993  on a historical  basis are not
meaningful in  understanding the  operating results  of the  Company unless  the
periods  in 1994 are combined.  Therefore, Consolidated Statements of Operations
are presented in TABLE 1  with the 1994 periods combined  as if the Company  was
formed on January 1, 1994.
    
 
   
    The  Combined Statement of  Operations for the year  ended December 31, 1994
should be read in conjunction with the historical financial statements  included
herein.  The Combined Statement  of Operations is  not necessarily indicative of
what the actual  results of operations  of the  Company would have  been if  the
Initial  Public Offering had  been consummated at  January 1, 1994,  nor does it
purport to  represent  the results  of  operations  of the  Company  for  future
periods.
    
 
                                       45
<PAGE>
   
TABLE 1 -- CONSOLIDATED STATEMENTS OF OPERATIONS
    
 
   
<TABLE>
<CAPTION>
                                                     THREE MONTHS ENDED
                                                         MARCH 31,              YEARS ENDED DECEMBER 31,
                                                   ----------------------  ----------------------------------
                                                      1996        1995        1995        1994        1993
                                                   ----------  ----------  ----------  ----------  ----------
                                                                                       (COMBINED)
<S>                                                <C>         <C>         <C>         <C>         <C>
REVENUES
Base rents.......................................  $   12,744  $   10,672  $   46,368  $   32,327  $   14,298
Percentage rents.................................         443         401       1,520       1,591         709
Tenant reimbursements............................       6,139       4,873      22,283      13,971       5,370
Income from investment partnerships..............         441         130       1,729         789         821
Interest and other...............................       1,364       1,198       5,498       3,021         602
                                                   ----------  ----------  ----------  ----------  ----------
    Total revenues...............................      21,131      17,274      77,398      51,699      21,800
EXPENSES
Property operating...............................       4,619       3,770      17,389      11,879       5,046
Real estate taxes................................       1,473       1,234       4,977       2,959       1,558
Depreciation and amortization....................       4,387       3,605      15,438      11,976       7,632
Corporate general and administrative.............         893         844       3,878       2,710          --
Interest.........................................       6,056       4,456      20,821      12,765       8,928
Property management fees.........................          --          --          --         299         777
Other charges....................................         646         223       2,089       2,065       1,732
                                                   ----------  ----------  ----------  ----------  ----------
    Total expenses...............................      18,074      14,132      64,592      44,653      25,673
                                                   ----------  ----------  ----------  ----------  ----------
Income (loss) before minority interests..........       3,057       3,142      12,806       7,046      (3,873)
Loss allocated to minority interests.............       1,477       1,466       5,364       5,204          --
                                                   ----------  ----------  ----------  ----------  ----------
Net income (loss)................................       4,534       4,608      18,170      12,250  $   (3,873)
                                                                                                   ----------
                                                                                                   ----------
Income allocated to preferred shareholders.......       5,236       5,236      20,944      16,290
                                                   ----------  ----------  ----------  ----------
Net loss applicable to common shares.............  $     (702) $     (628) $   (2,774) $   (4,040)
                                                   ----------  ----------  ----------  ----------
                                                   ----------  ----------  ----------  ----------
Net loss per common share outstanding............  $    (0.24) $    (0.22) $    (0.96) $    (1.42)
                                                   ----------  ----------  ----------  ----------
                                                   ----------  ----------  ----------  ----------
Weighted average shares outstanding..............   2,875,000   2,875,000   2,875,000   2,850,000
                                                   ----------  ----------  ----------  ----------
                                                   ----------  ----------  ----------  ----------
</TABLE>
    
 
                                       46
<PAGE>
   
TABLE 2 -- STATEMENTS OF OPERATIONS ON A WEIGHTED AVERAGE PER SQUARE FOOT BASIS
    
 
   
    A  summary of the operating  results for the years  ended December 31, 1995,
1994 and 1993, respectively, is presented  in the following table, expressed  in
amounts calculated on a weighted average occupied GLA basis.
    
 
   
<TABLE>
<CAPTION>
                                                                                          YEARS ENDED DECEMBER 31,
                                                                                       -------------------------------
                                                                                         1995       1994       1993
                                                                                       ---------  ---------  ---------
                                                                                                 (COMBINED)
<S>                                                                                    <C>        <C>        <C>
GLA at end of period (1).............................................................      4,134      3,487      2,740
Weighted average occupied GLA........................................................      3,458      2,591      1,155
Executed leases at end of period.....................................................      3,950      3,341      2,623
Factory outlet centers in operation (3)..............................................         17         14          9
New factory outlet centers opened (3)................................................          3          5          3
Factory outlet centers expanded (3)..................................................          4          4          5
Community centers in operation.......................................................          3          3          3
States operated in at end of period..................................................         14         11          7
PORTFOLIO WEIGHTED AVERAGE PER SQUARE FOOT (2):
REVENUES
Base rents...........................................................................  $   13.41  $   12.48  $   12.38
Percentage rents.....................................................................       0.44       0.61       0.61
Tenant reimbursements................................................................       6.44       5.39       4.65
Interest and other...................................................................       2.09       1.47       1.23
                                                                                       ---------  ---------  ---------
    Total revenues...................................................................      22.38      19.95      18.87
EXPENSES
Property operating...................................................................       5.03       4.58       4.37
Real estate taxes....................................................................       1.44       1.14       1.35
Depreciation and amortization........................................................       4.46       4.62       6.61
Corporate general and administrative.................................................       1.12       1.05         --
Interest.............................................................................       6.02       4.93       7.73
Other charges........................................................................       0.60       0.91       2.17
                                                                                       ---------  ---------  ---------
    Total expenses...................................................................      18.67      17.23      22.23
                                                                                       ---------  ---------  ---------
Income (loss) before minority interests..............................................  $    3.71  $    2.72  $   (3.36)
                                                                                       ---------  ---------  ---------
                                                                                       ---------  ---------  ---------
FACTORY OUTLET CENTERS WEIGHTED AVERAGE PER SQUARE FOOT (2):
REVENUES
Base rents...........................................................................  $   14.36  $   13.61  $   13.59
Percentage rents.....................................................................       0.51       0.77       0.90
Tenant reimbursements................................................................       7.16       6.35       6.23
Interest and other...................................................................       0.66       0.95       1.68
                                                                                       ---------  ---------  ---------
    Total revenues...................................................................      22.69      21.68      22.40
EXPENSES
Property operating...................................................................       5.54       5.30       5.62
Real estate taxes....................................................................       1.46       1.08       0.90
Depreciation and amortization........................................................       4.38       4.32       7.13
Interest.............................................................................       6.81       5.21       8.13
Other charges........................................................................       0.23       0.79       2.48
                                                                                       ---------  ---------  ---------
    Total expenses...................................................................      18.42      16.70      24.26
                                                                                       ---------  ---------  ---------
Income (loss) before minority interests..............................................  $    4.27  $    4.98  $   (1.86)
                                                                                       ---------  ---------  ---------
                                                                                       ---------  ---------  ---------
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1)  Includes total GLA in which the  Company receives the economic benefit of a
    100% ownership interest.
    
 
   
(2) Based on occupied GLA weighted by months of operations.
    
 
   
(3) Includes three  factory outlet centers  operated under unconsolidated  joint
    venture partnerships with unrelated third parties.
    
 
                                       47
<PAGE>
   
    COMPARISON OF THE THREE MONTHS ENDED MARCH 31, 1996 TO THE THREE MONTHS
ENDED MARCH 31, 1995
    
 
   
    SUMMARY
    
 
   
    For  the three months ended March 31,  1996, the Company reported net income
of $4,534 on total revenues of $21,131. For the same period in 1995, the Company
reported net income of $4,608 on total revenues of $17,274. For the three months
ended March 31,  1996 and 1995,  the loss allocated  to common shareholders  was
$702,  or  $0.24  per  common  share,  and  $628,  or  $0.22  per  common share,
respectively.
    
 
   
    REVENUES
    
 
   
    Total revenues were $21,131  for the three months  ended March 31, 1996,  as
compared  to $17,274 for the  three months ended March  31, 1995, an increase of
$3,857, or 22.3%.  Base rents increased  $2,072, or 19.4%,  in 1996 compared  to
1995.   These  increases   are  primarily   due  to   the  Portfolio  Expansion.
Straight-line rents (included in base rents)  were $156 and $182 for the  months
ended March 31, 1996 and 1995, respectively.
    
 
   
    Tenant reimbursements, which represent the contractual recovery from tenants
of  certain operating expenses, increased by  $1,266, or 26.0%, during the three
months ended March 31, 1996  over the same period  in 1995. These increases  are
primarily due to the Portfolio Expansion. Tenants reimbursements as a percentage
of recoverable operating expenses, which include property operating expenses and
real  estate taxes, increased to 100.8% from 97.4% during the three months ended
March 31,  1996  and  1995,  respectively.  This  positive  trend  reflects  the
Company's  continued  efforts to  contain operating  expenses at  its properties
while requiring merchants to pay their pro-rata share of these expenses.
    
 
   
    Income from investment partnerships increased  by $311 for the three  months
ended  March 31, 1996 over  the same period in  1995. This increase is primarily
due to the openings of Grove City Factory Shops (Phase III -- November 1995) and
Arizona Factory Shops  (Phase I --  September 1995). Interest  and other  income
increased  by $166, or 13.9%, to $1,364  during the three months ended March 31,
1996 as  compared to  $1,198 for  the three  months ended  March 31,  1995.  The
increase  is attributable to  higher lease termination  income, late fee income,
property management fees,  interest income  and ancillary income  of $380,  $60,
$46,  $39  and  $31,  respectively,  offset  by  lower  leasing  commissions and
construction management fees of $390.
    
 
   
    EXPENSES
    
 
   
    Property operating expenses increased by $849,  or 22.5%, to $4,619 for  the
three  months ended  March 31, 1996  compared to  $3,770 for the  same period in
1995. Real estate taxes  increased by $239,  or 19.4%, to  $1,473 for the  three
months  ended  March 31,  1996, from  $1,234 in  the same  period for  1995. The
increases in property operating expenses and real estate taxes are primarily due
to the Portfolio Expansion. As shown  in TABLE 5, depreciation and  amortization
expense  increased by $782, or 21.7%, to $4,387 for the three months ended March
31,  1996,  compared  to  $3,605  for  1995.  This  increase  results  from  the
depreciation and amortization of assets associated with the Portfolio Expansion.
    
 
   
    As  shown in TABLE 6, interest expense  for the three months ended March 31,
1996, increased by $1,600, or 35.9%, to  $6,056 compared to $4,456 for the  same
period  in 1995. This increase is primarily the result of an increase of $72,541
in total debt outstanding at March  31, 1996 compared to total debt  outstanding
at  March 31, 1995. Also reflected in the increase was increased amortization of
deferred financing costs  of $44; a  decrease in interest  earned from  interest
rate  protection contracts of  $159; and an  increase in the  amount of interest
capitalized in connection  with new  development projects of  $32. The  weighted
average interest rate for bonds and notes payable at March 31, 1996 and 1995 was
7.15% and 7.78% respectively.
    
 
   
    Other  charges increased by  $423, or 189.7%,  to $646 for  the three months
ended March 31, 1996 compared to $223 for the same period in 1995. This increase
reflects higher provisions for uncollectible accounts receivable and potentially
unsuccessful pre-development efforts of $167  and $65, respectively, as well  as
increases  in marketing costs  and miscellaneous operating  expenses of $111 and
$80, respectively.
    
 
                                       48
<PAGE>
   
    In connection with re-leasing space  to new merchants, the Company  incurred
capital  expenditures of $19  and $162 during  the three months  ended March 31,
1996 and 1995, respectively.
    
 
   
    COMPARISON OF THE YEAR ENDED DECEMBER 31, 1995 TO THE YEAR ENDED DECEMBER
31, 1994
    
 
   
    Income before minority interests was $12,806 for the year ended December 31,
1995, as compared to $7,046 for the year ended December 31, 1994, an increase of
$5,760, or 81.7%. This increase was primarily the result of Portfolio Expansion,
including the effect of the acquisition of certain properties in connection with
the Initial Public Offering.
    
 
   
    Total revenues  were  $77,398 for  the  year  ended December  31,  1995,  as
compared  to  $51,699 for  the  year ended  December  31, 1994,  an  increase of
$25,699, or 49.7%. Base rents increased  $14,041, or 43.4%, in 1995 compared  to
1994.  Straight-line rents (included in base rents) were $931 and $(112) for the
years ended  December  31, 1995  and  1994, respectively.  These  increases  are
primarily   due  to  the  Portfolio  Expansion,  including  the  effect  of  the
acquisition  of  certain  properties  in  connection  with  the  Initial  Public
Offering.  The average  base rent for  new factory outlet  leases negotiated and
executed by the  Company was $14.90  and $15.06  per square foot  for the  years
ended December 31, 1995 and 1994, respectively.
    
 
   
    As  summarized in TABLE 3, merchant  sales reported to the Company increased
by $226.4 million, or 38.8%, to $809.6 million from $583.2 million for the years
ended December 31, 1995 and 1994,  respectively. The increase in total  reported
merchant sales is primarily due to the Portfolio Expansion, including the effect
of  the acquisition of certain properties  in connection with the Initial Public
Offering. However, the weighted average reported merchant sales per square  foot
decreased by 6.4% to $235.99 per square foot compared to $252.15 per square foot
for  the  years ended  December  31, 1995  and  1994, respectively.  The Company
believes that this decrease is primarily due to the overall softness of national
retail sales  in 1995.  Management believes  that the  decline in  the  weighted
average  merchant sales per square foot in  1995 does not represent a continuing
trend which may materially adversely impact the Company's results of operations.
The Company's factory outlet centers contained an average of 254,765 and 241,571
square feet of GLA at December 31, 1995 and 1994, respectively. The increase  in
total  occupancy cost per square foot is  primarily due to the increases in base
rents per square foot and tenant reimbursements per square foot during 1995 when
compared to 1994.  The increase in  the cost of  merchant occupancy to  reported
sales  is primarily due to a decrease  in the weighted average reported merchant
sales per square foot for  the entire factory outlet  portfolio. As a result  of
the  decrease in  the weighted average  reported merchant sales  per square foot
during 1995 when  compared to  1994, percentage  rent income  decreased $71,  or
4.5%.
    
 
   
TABLE 3 -- SUMMARY OF REPORTED MERCHANT SALES
    
 
   
    A  summary of  reported factory outlet  merchant sales and  related data for
1995, 1994 and 1993 follows:
    
 
   
<TABLE>
<CAPTION>
                                                                                  YEARS ENDED DECEMBER 31,
                                                                            -------------------------------------
                                                                               1995         1994         1993
                                                                            -----------  -----------  -----------
<S>                                                                         <C>          <C>          <C>
Total reported merchant sales (in millions) (1)...........................  $   809.6    $   583.2    $   338.3
                                                                            -----------  -----------  -----------
                                                                            -----------  -----------  -----------
Weighted average reported merchant sales per square foot (2):
  All store sales.........................................................  $  235.99    $  252.15    $  270.37
                                                                            -----------  -----------  -----------
                                                                            -----------  -----------  -----------
  Same space sales........................................................  $  243.86    $  246.07
                                                                            -----------  -----------
                                                                            -----------  -----------
Total merchant occupancy cost per square foot (3).........................  $   21.64    $   20.17    $   20.74
                                                                            -----------  -----------  -----------
                                                                            -----------  -----------  -----------
Cost of merchant occupancy to reported sales (4)..........................       9.17%        8.00%        7.67%
                                                                            -----------  -----------  -----------
                                                                            -----------  -----------  -----------
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1) Total reported merchant sales summarizes gross sales generated by  merchants
    and  includes changes in  merchant mix and  the effect of  new space created
    from the acquisition and opening of new and expanded factory outlet centers.
    Most of  the factory  outlet  centers were  expanded or  constructed  during
    
 
                                       49
<PAGE>
   
    the  time  periods contained  in TABLE  3  and reported  sales for  such new
    openings and expansions were reported only  for the partial period and  were
    not  annualized. TABLE 3 should be  read in conjunction with the information
    summarized under the caption "Business and Properties".
    
 
   
(2) Weighted average reported sales per  square foot is based on reported  sales
    divided  by the  weighted average square  footage occupied  by the merchants
    reporting those sales. Same space sales  is defined as the weighted  average
    reported  merchant sales  per square  foot for  space open  since January 1,
    1994.
    
 
   
(3) Total  merchant occupancy  cost includes  base rents,  percentage rents  and
    tenant reimbursements.
    
 
   
(4) Computed as follows: total merchant occupancy cost divided by total weighted
    average reported merchant sales per square foot.
    
 
   
    Tenant reimbursements, which represent the contractual recovery from tenants
of certain operating expenses, increased by $8,312, or 59.5%, in 1995 over 1994.
These  increases are  primarily due  to the  Portfolio Expansion,  including the
effect of the acquisition of certain  properties in connection with the  Initial
Public Offering.
    
 
   
    As  shown in TABLE  4, tenant reimbursements as  a percentage of recoverable
operating expenses increased to 99.6% in 1995 from 94.2% in 1994. This  increase
reflects  the Company's continued  efforts to contain  operating expenses at its
properties while  requiring merchants  to  pay their  pro  rata share  of  these
expenses.  TABLE 4 highlights  the positive trend  of increasing recoveries from
merchants as a percentage of total recoverable expenses:
    
 
   
TABLE 4 -- TENANT RECOVERIES AS A PERCENTAGE OF TOTAL RECOVERABLE EXPENSES
    
 
   
<TABLE>
<CAPTION>
                                                                                PERCENTAGE OF
                                                                             EXPENSES RECOVERED
YEAR                                                                          FROM TENANTS (1)
- --------------------------------------------------------------------------  ---------------------
<S>                                                                         <C>
1995......................................................................            99.6%
1994 (2)..................................................................            94.2%
1993......................................................................            81.3%
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1) Total  recoverable expenses  include property  operating expenses  and  real
    estate taxes.
    
 
   
(2) Combined.
    
 
   
    Income  from investment  partnerships increased by  $940 for  the year ended
December 31, 1995 due to  the openings of Grove City  Factory Shops (Phase I  --
August  1994; Phase II -- November 1994; Phase III -- November 1995) and Arizona
Factory Shops (Phase I -- September 1995) and the purchase of a 30% interest  in
Oxnard  Factory  Outlet during  the third  quarter of  1994. Interest  and other
income increased by $2,477, or 82.0%,  to $5,498 during the year ended  December
31, 1995 as compared to the year ended December 31, 1994. The increase is due to
higher  leasing  commissions,  development  and  construction  management  fees,
property management fees, interest income and ancillary income of $1,433,  $499,
$357, $107 and $197, respectively, offset by a decrease in real estate brokerage
commissions of $222. Additionally, the increase reflects a $106 gain on the sale
of land during the year ended December 31, 1995. During the years ended December
31,  1995 and 1994, the Company  recorded net preferential partner distributions
of $162 and $2,538, respectively, from a joint venture partnership in connection
with the development of a factory outlet center.
    
 
   
    Property operating expenses increased  by $5,510, or  46.4%, to $17,389  for
the  year ended  December 31, 1995  compared to  $11,879 for the  same period in
1994. Real estate taxes increased  by $2,018, or 68.2%,  to $4,977 for the  year
ended  December 31, 1995, from $2,959 in the same period for 1994. The increases
in property operating expenses  and real estate taxes  are primarily due to  the
Portfolio  Expansion,  including  the  effect  of  the  acquisition  of  certain
properties in  connection with  the Initial  Public Offering.  Depreciation  and
amortization  expense increased  by $3,462,  or 28.9%,  to $15,438  for the year
ended December 31, 1995,  compared to $11,976 for  1994. This increase  resulted
from the impact of the Portfolio Expansion, including
    
 
                                       50
<PAGE>
   
the  effect  of the  acquisition of  certain properties  in connection  with the
Initial Public Offering, which was offset in  part by a change in the  estimated
useful lives of certain improvements which reduced depreciation and amortization
expense  by $657  and $2,040  for the  years ended  December 31,  1995 and 1994,
respectively. See Note 2 -- "Summary of Significant Accounting Policies" of  the
Notes to Financial Statements.
    
 
   
TABLE 5 -- COMPONENTS OF DEPRECIATION AND AMORTIZATION EXPENSE
    
 
   
    The components of depreciation and amortization expense for the three months
ended  March 31, 1996 and  1995 and for the years  ended December 31, 1995, 1994
and 1993 are summarized as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                  THREE MONTHS ENDED
                                                                      MARCH 31,           YEARS ENDED DECEMBER 31,
                                                                 --------------------  -------------------------------
                                                                   1996       1995       1995       1994       1993
                                                                 ---------  ---------  ---------  ---------  ---------
                                                                                                 (COMBINED)
<S>                                                              <C>        <C>        <C>        <C>        <C>
Building and improvements......................................  $   2,228  $   1,918  $   8,159  $   5,758  $   3,389
Land improvements..............................................        479        335      1,440        879        342
Tenant improvements............................................      1,106        833      3,563      3,127      2,970
Furniture and fixtures.........................................        156        108        554        295        128
Leasing commissions (1)........................................        418        411      1,722      1,917        803
                                                                 ---------  ---------  ---------  ---------  ---------
    Total......................................................  $   4,387  $   3,605  $  15,438  $  11,976  $   7,632
                                                                 ---------  ---------  ---------  ---------  ---------
                                                                 ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1) In accordance with  GAAP, leasing commissions  are classified as  intangible
    assets. Therefore, the amortization of leasing commissions are reported as a
    component of depreciation and amortization expense.
    
 
   
TABLE 6 -- COMPONENTS OF INTEREST EXPENSE
    
 
   
    The components of interest expense for the three months ended March 31, 1996
and 1995 and for the years ended December 31, 1995, 1994 and 1993 are summarized
as follows:
    
 
   
<TABLE>
<CAPTION>
                                                                  THREE MONTHS ENDED
                                                                      MARCH 31,           YEARS ENDED DECEMBER 31,
                                                                 --------------------  -------------------------------
                                                                   1996       1995       1995       1994       1993
                                                                 ---------  ---------  ---------  ---------  ---------
                                                                                                 (COMBINED)
<S>                                                              <C>        <C>        <C>        <C>        <C>
Interest incurred..............................................  $   5,641  $   4,212  $  19,354  $  10,313  $   9,277
Interest capitalized...........................................       (613)      (581)    (2,336)      (964)      (711)
Interest earned on interest rate protection contracts..........        (84)      (243)      (721)      (224)        --
Amortization of deferred financing costs.......................        793        749      3,248      2,843        362
Amortization of interest rate protection contracts.............        319        319      1,276        797         --
                                                                 ---------  ---------  ---------  ---------  ---------
    Total......................................................  $   6,056  $   4,456  $  20,821  $  12,765  $   8,928
                                                                 ---------  ---------  ---------  ---------  ---------
                                                                 ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
   
    As  shown in TABLE 6, interest expense for the year ended December 31, 1995,
increased by  $8,056, or  63.1%, to  $20,821 compared  to $12,765  for the  same
period  in 1994. This increase is primarily the result of an increase of $91,929
in debt outstanding at December 31,  1995 compared to debt balances at  December
31,  1994, and a general increase in  interest rates during 1995. Also reflected
in the  increase was  increased  amortization of  deferred financing  costs  and
interest  rate protection contracts of $884.  In addition, during the year ended
December 31, 1994, deferred financing  costs of approximately $1,313 were  fully
amortized  as a  result of  debt refinancings.  These increases  were offset, in
part, by an increase in amounts  earned from interest rate protection  contracts
of $497 and an increase in the amount of interest capitalized in connection with
new development projects of $1,372. The weighted average interest rate for bonds
and  notes  payable  at  December  31,  1995  and  1994  was  7.81%  and  7.58%,
respectively.
    
 
                                       51
<PAGE>
   
TABLE 7 -- CAPITAL EXPENDITURES
    
 
   
    The components of capital expenditures for the three months ended March  31,
1996  and 1995  and for  the years ended  December 31,  1995, 1994  and 1993 are
summarized as follows:
    
 
   
<TABLE>
<CAPTION>
                                                              THREE MONTHS ENDED
                                                                  MARCH 31,            YEARS ENDED DECEMBER 31,
                                                             --------------------  --------------------------------
                                                               1996       1995       1995        1994       1993
                                                             ---------  ---------  ---------  ----------  ---------
                                                                                              (COMBINED)
<S>                                                          <C>        <C>        <C>        <C>         <C>
New developments...........................................  $   4,693  $  11,079  $  57,027  $   63,601  $  27,991
Property acquisitions, net (1).............................         --         --         --     115,883         --
Renovations and expansions.................................      4,266      1,597     21,432      10,978     25,931
Re-leasing tenant allowances...............................         19        162        616         563        265
                                                             ---------  ---------  ---------  ----------  ---------
    Total..................................................  $   8,978  $  12,838  $  79,075  $  191,025  $  54,187
                                                             ---------  ---------  ---------  ----------  ---------
                                                             ---------  ---------  ---------  ----------  ---------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1) Amount includes the  net assets acquired by  the Company in connection  with
    the  Initial  Public Offering  consisting  of (i)  the  purchase of  the 60%
    previously unowned  interest in  two joint  venture partnerships  ($84,642),
    (ii)  the  purchase  of  two factory  outlet  centers  ($37,874),  (iii) the
    purchase of a community center ($15,256), and (iv) the purchase of land  and
    the  contribution of assets by certain  Limited Partners ($1,977) reduced by
    certain property excluded from the Initial Public Offering ($23,866).
    
 
   
TABLE 8 -- CONSOLIDATED QUARTERLY SUMMARY OF OPERATIONS
    
   
<TABLE>
<CAPTION>
                                                                                                              1994
                                                                                              -------------------------------------
                                                                 1995
                                          --------------------------------------------------
                                            FOURTH        THIRD       SECOND        FIRST       FOURTH        THIRD       SECOND
                                            QUARTER      QUARTER      QUARTER      QUARTER      QUARTER      QUARTER      QUARTER
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
<S>                                       <C>          <C>          <C>          <C>          <C>          <C>          <C>
FINANCIAL RESULTS
Total revenues..........................   $  21,329    $  20,005    $  18,790    $  17,274    $  17,034    $  14,168    $  12,871
Total expenses..........................      17,960       16,773       15,727       14,132       13,908       11,041       10,082
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Income before minority interests........       3,369        3,232        3,063        3,142        3,126        3,127        2,789
Loss allocated to minority interests....       1,213        1,290        1,395        1,466        1,609        1,622        1,839
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Net income..............................       4,582        4,522        4,458        4,608        4,735        4,749        4,628
Income allocated to preferred
 shareholders...........................       5,236        5,236        5,236        5,236        5,236        5,236        5,236
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Loss applicable to common shares........   $    (654)   $    (714)   $    (778)   $    (628)   $    (501)   $    (487)   $    (608)
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Loss per common share outstanding (1)...   $   (0.23)   $   (0.25)   $   (0.27)   $   (0.22)   $   (0.17)   $   (0.17)   $   (0.21)
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Weighted average common shares
 outstanding............................       2,875        2,875        2,875        2,875        2,875        2,875        2,834
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
Distributions paid per common share.....   $   0.295    $   0.295    $   0.295    $   0.295    $   0.295    $   0.295    $   0.033
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
                                          -----------  -----------  -----------  -----------  -----------  -----------  -----------
 
<CAPTION>
 
                                            PERIOD FROM
                                          MARCH 22, 1994
                                                TO
                                          MARCH 31, 1994
                                          ---------------
<S>                                       <C>
FINANCIAL RESULTS
Total revenues..........................     $   1,296
Total expenses..........................           884
                                               -------
Income before minority interests........           412
Loss allocated to minority interests....           134
                                               -------
Net income..............................           546
Income allocated to preferred
 shareholders...........................           582
                                               -------
Loss applicable to common shares........     $     (36)
                                               -------
                                               -------
Loss per common share outstanding (1)...     $   (0.01)
                                               -------
                                               -------
Weighted average common shares
 outstanding............................         2,500
                                               -------
                                               -------
Distributions paid per common share.....     $      --
                                               -------
                                               -------
</TABLE>
    
 
- ------------------------------
   
NOTE:
    
 
   
(1) Net loss per  common share is net  of applicable preferred dividends.  Fully
    diluted  per  share amounts  are  not presented  since  the effect  would be
    anti-dilutive.
    
 
   
     COMPARISON OF THE YEAR ENDED DECEMBER 31, 1994 TO THE YEAR ENDED DECEMBER
31, 1993
    
 
   
    Income before minority interests was $7,046 for the year ended December  31,
1994,  as compared to  a loss before  minority interests of  $3,873 for the year
ended December 31, 1993. The increase was primarily the result of the  Portfolio
Expansion,  including the  effect of  the acquisition  of certain  properties in
connection with the Initial Public Offering, as well as interest expense savings
of $3,748 due to  the repayment of certain  outstanding debt using the  proceeds
from the Initial Public Offering.
    
 
   
    Total  revenues  were  $51,699 for  the  year  ended December  31,  1994, as
compared to  $21,800 for  1993, an  increase  of $29,899,  or 137%.  Base  rents
increased   $18,029,  or   126%,  in   1994  compared   to  1993.  Straight-line
    
 
                                       52
<PAGE>
   
rents (included in base rents) were $(112) and $509 for the years ended December
31, 1994 and 1993,  respectively. Percentage rents increased  $882, or 124%,  in
1994  compared  to 1993.  These  increases are  primarily  due to  the Portfolio
Expansion, including  the effect  of the  acquisition of  certain properties  in
connection  with  the Initial  Public Offering.  The average  base rent  for new
factory outlet leases  negotiated and  executed by  the Company  was $15.06  and
$14.73  per  square  foot  for  the years  ended  December  31,  1994  and 1993,
respectively.
    
 
   
    As summarized in TABLE 3, merchant  sales reported to the Company  increased
$244.9  million, or  72%, to  $583.2 million from  $338.3 million  for the years
ended December 31, 1994 and 1993, respectively. The increase is primarily due to
the Portfolio Expansion and the improvement  in merchant mix at certain  factory
outlet centers. The decrease in total merchant occupancy cost per square foot is
primarily  due to various cost containment  programs implemented in 1994 and the
expansion space opened by  the Company during  1994 (aggregating 234,000  square
feet  of GLA).  The expansion space  resulted in a  larger base of  total GLA to
allocate the fixed operating  costs of the factory  outlet centers. The  average
factory outlet center in the Company's portfolio of properties contained 241,571
and  239,667 square feet of GLA at December 31, 1994 and 1993, respectively. The
increase in the cost of merchant occupancy to reported sales is primarily due to
the decrease in the weighted average reported merchant sales per square foot for
the entire factory outlet portfolio of  $252.15 and $270.37 for the years  ended
December  31, 1994 and 1993, respectively.  The decrease in the weighted average
reported merchant sales per square foot for the entire factory outlet  portfolio
is  primarily due  to the  timing of certain  openings that  occurred during the
second half of 1993 which resulted  in higher weighted average sales per  square
foot in the fourth quarter of 1993.
    
 
   
    Tenant reimbursements, which represent the contractual recovery from tenants
of  certain operating expenses, increased by $8,601, or 160%, in 1994 over 1993.
This increase is primarily due to the Portfolio Expansion, including the  effect
of  the acquisition of certain properties  in connection with the Initial Public
Offering, as well  as the Company's  efforts to recover  a higher percentage  of
recoverable operating expenses. Income from investment partnerships was $789 for
the  year ended December 31, 1994 due to the opening of Grove City Factory Shops
and the purchase of  a 30% interest  in Oxnard Factory  Outlet during the  third
quarter  of 1994.  Interest and  other income increased  by $2,419,  or 402%, to
$3,021, during the year ended December 31,  1994 as compared to the same  period
in  1993. The  increase is  primarily due  to increases  in municipal assistance
income, real estate brokerage commissions, interest income and lease termination
fees of $795, $597, $549 and $226, respectively. During the year ended  December
31,  1994, the Company recorded net preferential partner distributions of $2,538
in connection with the development of a factory outlet center.
    
 
   
    Property operating expenses increased by $6,833, or 135%, to $11,879 for the
year ended December 31,  1994 compared to  $5,046 for the  same period in  1993.
Real  estate taxes  increased by $1,401,  or 90%,  to $2,959 for  the year ended
December 31, 1994, from  $1,558 in the  same period for  1993. The increases  in
property  operating  expenses and  real estate  taxes are  primarily due  to the
Portfolio  Expansion,  including  the  effect  of  the  acquisition  of  certain
properties  in  connection with  the Initial  Public Offering.  Depreciation and
amortization expense increased by $4,344, or 57%, to $11,976 for the year  ended
December  31, 1994, compared to $7,632 for  1993. This increase results from the
impact of the Portfolio  Expansion, including the effect  of the acquisition  of
certain  properties in  connection with the  Initial Public  Offering, which was
offset in part by a change in the estimated useful lives of certain improvements
which reduced depreciation and amortization expense by $2,040 for the year ended
December 31, 1994. See Note 2 -- "Summary of Significant Accounting Policies" of
the  Notes  to  Consolidated  Financial  Statements.  TABLE  5  summarizes   the
components of depreciation and amortization expense for the years ended December
31, 1994 and 1993.
    
 
   
    As  shown in TABLE 6, interest expense  for the year ended December 31, 1994
increased by $3,837, or 43%, to $12,765  compared to $8,928 for the same  period
in  1993. This increase is primarily the  result of an increase of approximately
$29,988 in debt outstanding  at December 31, 1994  over the debt outstanding  at
December 31, 1993, and an increase in interest rates offset, in part, by amounts
earned  from  interest  rate  protection contracts  of  $224  during  1994. Also
reflected in the increase was increased amortization of deferred financing costs
and interest rate protection contracts of  $3,278. In addition, during the  year
ended
    
 
                                       53
<PAGE>
   
December  31, 1994, deferred financing costs  of approximately $1,313 were fully
amortized as a result of debt  refinancings. The weighted average interest  rate
for  bonds and notes payable at December 31,  1994 and 1993 was 7.58% and 4.72%,
respectively.
    
 
   
LIQUIDITY AND CAPITAL RESOURCES
    
 
   
    SOURCES AND USES OF CASH
    
 
   
    For the three months  ended March 31, 1996,  net cash provided by  operating
activities  was $9,219.  Cash used in  investing activities was  $11,748 for the
three months ended March 31, 1996. The primary use of these funds was for  costs
associated  with  the development  and construction  of  two new  factory outlet
centers and seven  expansions of  existing factory outlet  centers scheduled  to
open  during the remainder of 1996; costs  associated with the completion of two
factory outlet centers and  three expansions opened during  1995; and costs  for
pre-development activities associated with future developments. Net cash used in
financing  activities was $9,809 for the three  months ended March 31, 1996. The
principal uses of  these funds were  the payment of  certain deferred  financing
costs  of $1,679, including $1,277 to a financial institution in connection with
proposed financing activities;  distributions to  minority interests  (including
distributions  to the limited partner unit holders) of $2,112; and preferred and
common stock distributions of $6,084.
    
 
   
    On March 2,  1995, the Company  closed on the  $160,000 Revolving Loan  with
Nomura.  The Revolving Loan bears interest  at 30-day LIBOR plus 2.25%, requires
monthly interest-only payments and matures on December 31, 1996. The Company can
extend the maturity of the  Revolving Loan for a period  of one year subject  to
its  satisfaction of  certain financial  loan covenants.  The Revolving  Loan is
guaranteed by the Operating Partnership and seven Property Partnerships, and  is
cross-collateralized  by  first mortgages  on seven  factory outlet  centers and
certain related assets. The  Revolving Loan prohibits additional  collateralized
indebtedness  on these properties and  requires compliance with certain monetary
and non-monetary  covenants.  The  Revolving  Loan  agreement  contains  certain
covenants  regarding the payment  of distributions and dividends  if at any date
the debt service coverage ratio, as defined, falls below a minimum threshold. As
of March 31, 1996, the Company was in compliance with monetary, non-monetary and
debt service coverage  covenants. The  principal balance  outstanding under  the
Revolving Loan at March 31, 1996 was $145,478 and the interest rate was 7.56%.
    
 
   
    The  amount available to be drawn by the Company under the Revolving Loan at
any time during the term of the  facility is calculated based upon the net  cash
flow  from the collateral, as defined. The collateral pool of the Revolving Loan
can be expanded,  subject to  lender approval, by  adding properties,  including
properties  under development, that satisfy  certain criteria relating to, among
other things, the level of executed leases and the amount of projected net  cash
flow.  At April 30, 1996,  the Revolving Loan was  fully drawn based on executed
leases and projected net  cash flow of the  collateral, as defined. The  Company
intends  to use the net proceeds of  approximately $27,408 from the Common Stock
Offering to repay outstanding borrowings under the Revolving Loan.
    
 
   
    On July 11, 1995, the Company obtained the $10,000 unsecured Corporate  Line
from  a financial institution. The  purpose of the Corporate  Line is to provide
working capital to facilitate the funding of short-term operating cash needs  of
the  Company. The Corporate Line  bears interest at 30-day  LIBOR plus 2.50% and
matures on July 11, 1996.  No amounts were outstanding  at March 31, 1996  under
the Corporate Line.
    
 
   
    On  December 18,  1995, the Company  obtained from Nomura  a $35,000 interim
loan (the "Interim  Loan") collateralized  by second mortgages  on two  existing
factory  outlet centers.  The Interim Loan  bears interest at  30-day LIBOR plus
2.25%, matures on  July 31,  1996, and requires  monthly interest-only  payments
prior  to  maturity. The  principal balance  outstanding at  March 31,  1996 was
$10,000. The Interim  Loan will be  repaid from proceeds  of the First  Mortgage
Loan (as defined below).
    
 
   
    On December 18, 1995, the Company also obtained from Nomura a commitment for
a  ten-year $233,000 first mortgage loan  (the "First Mortgage Loan"). The First
Mortgage Loan will bear a fixed rate of interest that is expected to approximate
8.90%, depending  on the  level of  proceeds  drawn on  the facility,  and  will
require   monthly  principal  and  interest   payments  pursuant  to  a  25-year
amortization schedule. The Company shall have the option of extending the  First
Mortgage Loan for an additional 15 years beyond the
    
 
                                       54
<PAGE>
   
ten-year  term, though during such 15-year period  the rate of interest shall be
approximately  13.90%  and   100%  of   the  cash  flow   from  the   properties
collateralizing  such loan shall be applied  to the prepayment of principal. The
Company can elect  to fix the  interest rate on  the loan facility  at any  time
prior  to the expected closing of the  facility in July 1996. The First Mortgage
Loan will be cross-collateralized by mortgages encumbering nine existing factory
outlet centers,  including  three  factory outlet  centers  collateralizing  the
Revolving Loan at March 31, 1996. Approximately $91,000 of the net proceeds from
the  First  Mortgage  Loan will  be  used to  pay  down the  Revolving  Loan. In
addition, approximately $97,000 will be used to repay outstanding borrowings and
pay related  prepayment fees  under the  Company's six-year  variable-rate  loan
facility. The variable-rate loan facility was closed in June 1994 and may not be
prepaid  on or prior to July 1, 1996.  As of March 31, 1996, a principal balance
of $97,309 was outstanding under the variable-rate loan facility.
    
 
   
    On December 18, 1995, the Company also obtained from Nomura a commitment for
a five-year  $22,500 term  loan (the  "Term Loan")  which is  expected to  close
simultaneously with the First Mortgage Loan. The Term Loan will bear interest at
30-day  LIBOR plus  5.00% and requires  interest-only payments  during the first
twelve months and then will  be fully amortizing over  the balance of the  term.
The  Term Loan will be  collateralized by a pledge of  the excess cash flow from
the nine  existing factory  outlet centers  collateralizing the  First  Mortgage
Loan.
    
 
   
    After loan repayments and transaction costs, the First Mortgage Loan and the
Term  Loan are expected to provide  approximately $52,000 of net proceeds. Under
the terms  of the  First Mortgage  Loan, approximately  $25,000 of  such  excess
proceeds  may only be used to fund  expansion of the nine factory outlet centers
collateralizing such facility. The balance of such excess proceeds will be  used
for  general corporate purposes  and to fund, in  part, the expected development
costs for new factory outlet centers and additional expansions which the Company
expects to  construct and  open in  1996 and  1997. Upon  closing on  the  First
Mortgage  Loan and the Term Loan, the Company will incur a loss of approximately
$6,149. Management intends  to redesignate  approximately $70,000  of the  total
notional  amount of the interest rate protection contracts in July 1996 to hedge
other long-term variable-rate  indebtedness. The remaining  notional balance  of
the interest rate protection contracts will be terminated. The estimated loss of
approximately  $6,149 includes  the estimated  unamortized cost  of the interest
rate protection  contracts  of $3,695  as  of  July 31,  1996,  debt  prepayment
penalties  of $822 and other  deferred financing costs of  $3,088, less the fair
value of the  remaining interest rate  protection contracts of  $1,456 based  on
their  fair value  at March  31, 1996.  The future  fair value  of interest rate
protection contracts is  susceptible to valuation  fluctuations based on  market
changes  in interest rates and the maturity date of the underlying contracts. In
the event the First Mortgage Loan and Term Loan do not close prior to August  1,
1996,  the  Company will  incur  a charge  to  earnings of  approximately $3,250
relating to non-refundable financing fees paid in connection with such  proposed
financings.
    
 
   
    Effective  December 31, 1995, the Company's $16,000 fixed rate mortgage loan
that was scheduled to mature  on that date was  modified to extend the  maturity
date to July 31, 1996 at a fixed rate of interest at 8.00%. On January 30, 1996,
the  Company  obtained from  a commercial  mortgage company  a commitment  for a
mortgage loan in  an amount not  to exceed  $7,000 for an  eight-year term  (the
"Refinancing  Loan"). The Refinancing Loan will bear a fixed interest rate based
on eight-year  Treasury notes  plus  2.60% and  requires monthly  principal  and
interest  payments based on a 16-year amortization schedule. The Company intends
to close on the Refinancing Loan by  July 31, 1996 with approximately $9,000  of
the net proceeds from the First Mortgage Loan.
    
 
   
    PLANNED DEVELOPMENT
    
 
   
    Management   believes  that   there  is  sufficient   demand  for  continued
development of new  factory outlet  centers and expansions  of certain  existing
factory  outlet  centers.  The  Company expects  to  open  between approximately
700,000 and 900,000  square feet  of GLA during  1996. Of  this amount,  440,000
square  feet of GLA relates to the development of two new factory outlet centers
and the balance relates to planned
    
 
                                       55
<PAGE>
   
expansions of existing factory outlet centers. At March 31, 1996, the  aggregate
remaining capital expenditures for the new factory outlet centers and expansions
expected  to open in 1996 ranged  between approximately $75,000 and $95,000. The
aggregate remaining  capital expenditures  for new  factory outlet  centers  and
expansions  opened during the year ended  December 31, 1995 (aggregating 949,000
square feet of GLA) approximated $7,000.
    
 
   
TABLE 9 -- FACTORY OUTLET CENTERS AND EXPANSIONS UNDER CONSTRUCTION
    
 
   
    TABLE 9 summarizes the projected opening dates and total GLA of the  factory
outlet centers and expansions of existing centers under construction as of April
30,   1996.  The  total  estimated  construction   cost  for  such  projects  is
approximately $67,400.
    
 
   
<TABLE>
<CAPTION>
                                                                                  PROJECTED
PROJECT                                          LOCATION            PHASE       OPENING DATE        GLA
- ---------------------------------------  ------------------------  ---------  ------------------  ---------
<S>                                      <C>                       <C>        <C>                 <C>
Buckeye Factory Shops..................  Medina County, OH             I        November 1996       205,000
Carolina Factory Shops.................  Gaffney, SC                   I        November 1996       235,000
                                                                                                  ---------
  Total New Centers under
   Construction........................                                                             440,000
 
Arizona Factory Shops..................  Phoenix, AZ                  II         4th Quarter         95,000
Ohio Factory Shops.....................  Jeffersonville, OH          IIIA        3rd Quarter         35,000
Indiana Factory Shops..................  Daleville, IN                IIA        4th Quarter         28,000
Triangle Factory Shops.................  Raleigh-Durham, NC           IIA        3rd Quarter          6,000
                                                                                                  ---------
  Total Expansions under
   Construction........................                                                             164,000
                                                                                                  ---------
  Total New Centers and Expansions
   under Construction..................                                                             604,000
                                                                                                  ---------
                                                                                                  ---------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1) No assurance can be given that  these factory outlet centers will be  opened
    on  schedule with the indicated GLA. Additionally, no assurance can be given
    that the estimated construction costs will not be exceeded.
    
 
   
    Management believes  that the  Company has  sufficient capital  and  capital
commitments  to fund  the remaining development  costs associated  with the 1995
openings and  the openings  planned  for 1996.  These funding  requirements  are
expected to be met, in large part, with the proceeds of the First Mortgage Loan,
the Revolving Loan, the Term Loan, the Corporate Line, the Common Stock Offering
and  funding commitments from  two development joint  ventures with an unrelated
third party. There can be  no assurance that the  Company will be successful  in
consummating  the First Mortgage  Loan and the Term  Loan. If adequate financing
for such development and expansion is not available, the Company may not be able
to develop new centers or expand existing centers at currently planned levels.
    
 
   
    With regard to planned new  factory outlet centers and expansions  scheduled
to open in 1997, which are expected to contain approximately 800,000 square feet
of  GLA in the aggregate, at a  total development cost of approximately $88,000,
the Company expects  to fund  approximately 37%  of these  new projects  through
joint  ventures with an unrelated  third party. The Company  expects to fund the
development  cost  for  the  balance  of   its  new  1997  projects  from:   (a)
approximately  70% to  75% of  cost from  proceeds available  on line  of credit
facilities, and (b) the balance of cost (25% to 30%) from a variety of potential
sources, including excess proceeds from securitized loan transactions,  retained
FFO,  and the  potential sale  of common  or preferred  equity in  the public or
private  capital  markets.  As  of  March  31,  1996,  there  were  no  material
commitments with regard to the 1997 planned development activity.
    
 
   
    DEBT REPAYMENTS AND PREFERRED STOCK DIVIDENDS
    
 
   
    The  Company's aggregate indebtedness was $306,020 and $305,954 at March 31,
1996 and December 31, 1995, respectively.  At March 31, 1996, such  indebtedness
had a weighted average maturity of 3.8 years
    
 
                                       56
<PAGE>
   
and  bore interest at  a weighted average  interest rate of  7.15% per annum. At
March 31, 1996, $24,984,  or 8.2%, of such  indebtedness bore interest at  fixed
rates  and  $281,036,  or  91.8%, of  such  indebtedness,  including  $28,250 of
tax-exempt bonds, bore interest at variable rates.
    
 
   
    At March 31, 1996,  the Company held interest  rate protection contracts  on
$28,250  of floating rate tax-exempt indebtedness  and $97,309 of other floating
rate  indebtedness  (or   approximately  44.7%  of   its  total  floating   rate
indebtedness).  These  contracts  expire  in  1999  and  2000,  respectively. In
addition, the  Company held  additional interest  rate protection  contracts  on
$43,900  of  the  $97,309  floating  rate  indebtedness  to  further  reduce the
Company's exposure to  increases in interest  rates. See Note  2 -- "Summary  of
Significant  Accounting Policies" and Note 7 -- "Bonds and Notes Payable" of the
Notes to Consolidated Financial Statements for additional information concerning
the accounting policies and  significant terms of  the interest rate  protection
contracts.
    
 
   
    The Company's ratio of debt to total market capitalization (defined as total
long  term debt  divided by the  sum of: (a)  the aggregate market  value of the
outstanding shares of Common Stock, assuming  the full exchange of Common  Units
into  Common Stock; (b) the aggregate market  value of the outstanding shares of
Convertible Preferred Stock;  (c) the  aggregate liquidation  preference of  the
Senior  Preferred Stock at $25.00 per share; and (d) the total long-term debt of
the Company) was 49.3% at March 31, 1996.
    
 
   
    The Company is obligated to  repay $172,834 of mortgage indebtedness  during
the  remainder of  1996. The  Company may extend  for one  year the  term of its
Revolving Loan which  is currently  scheduled to  expire on  December 31,  1996.
Annualized  cumulative  dividends on  the Company's  Senior Preferred  Stock and
Convertible  Preferred  Stock  are  $6,037  and  $14,907,  respectively.   These
dividends are payable quarterly, in arrears.
    
 
   
    The  Company anticipates that cash flow  from operations, together with cash
available from  borrowings  and  other sources,  including  proceeds  from  debt
refinancing,  will  be  sufficient  to  satisfy  its  debt  service obligations,
expected distribution and dividend requirements and operating cash needs for the
next year.
    
 
   
TABLE 10 -- TAXABILITY OF DIVIDENDS
    
 
   
    TABLE 10  summarizes  the taxability  of  distributions and  dividends  paid
during  the year ended December 31, 1995 and  for the period from March 22, 1994
to December 31, 1994. Distributions  paid by the Company  out of its current  or
accumulated earnings and profits (and not designated as capital gains dividends)
will  constitute taxable  dividends to  each holder.  To the  extent the Company
makes distributions (not designated as capital gains dividends) in excess of its
current and accumulated earnings and profits, such distributions will be treated
first as a  tax-free return  of capital to  each holder,  reducing the  adjusted
basis  which  such holder  has in  his shares  of  stock by  the amount  of such
distributions (but not below zero), with  distributions in excess of a  holder's
adjusted  basis in his stock taxable as  capital gains (provided that the shares
have been held as a capital asset).
    
 
   
<TABLE>
<CAPTION>
                                                                                            PERIOD FROM
                                                                       YEAR ENDED        MARCH 22, 1994 TO
                                                                    DECEMBER 31, 1995    DECEMBER 31, 1994
                                                                   -------------------  -------------------
<S>                                                                <C>                  <C>
SENIOR PREFERRED STOCK
  Ordinary income................................................          100.0%               100.0%
  Return of capital..............................................             --                   --
CONVERTIBLE PREFERRED STOCK
  Ordinary income................................................           75.6%                78.5%
  Return of capital..............................................           24.4%                21.5%
COMMON STOCK
  Ordinary income................................................             --                   --
  Return of capital..............................................          100.0%               100.0%
</TABLE>
    
 
   
    No assurances can be  made that future dividends  and distributions will  be
treated  similarly. Each holder of Stock may have a different basis in its Stock
and accordingly, each holder is advised to consult its tax advisors.
    
 
                                       57
<PAGE>
   
    ECONOMIC CONDITIONS
    
 
   
    Substantially all of the merchants' leases contain provisions that  somewhat
mitigate  the impact of inflation. Such provisions include clauses providing for
increases in base rent  and clauses enabling the  Company to receive  percentage
rentals  based  on  merchants'  gross sales.  Substantially  all  leases require
merchants to  pay their  proportionate share  of operating  expenses,  including
common  area maintenance, real estate taxes  and promotion, thereby reducing the
Company's exposure  to increased  costs and  operating expenses  resulting  from
inflation.  At March 31,  1996, the Company  maintained interest rate protection
contracts to protect  against increases  in interest rates  on certain  floating
rate indebtedness (see "Debt Repayments and Preferred Stock Dividends").
    
 
   
    The  Company intends to  reduce operating and leasing  risks by managing its
existing portfolio of  properties with  the goal  of improving  its tenant  mix,
rental  rates and lease terms and attracting high fashion, upscale manufacturers
and national brand-name manufacturers as merchants.
    
 
   
    RECENTLY ISSUED ACCOUNTING STANDARDS
    
 
   
    In March  1995, the  Financial Accounting  Standards Board  ("FASB")  issued
Statement  of Financial Accounting  Standards ("SFAS") No.  121, "ACCOUNTING FOR
THE IMPAIRMENT OF  LONG-LIVED ASSETS AND  FOR LONG-LIVED ASSETS  TO BE  DISPOSED
OF",  which requires impairment losses to  be recorded on long-lived assets used
in operations when indicators  of impairment are  present and undiscounted  cash
flows  estimated  to be  generated by  those  assets are  less than  the assets'
carrying amount.  SFAS No.  121  also addresses  the accounting  for  long-lived
assets  that are expected to be disposed of. The Company adopted SFAS No. 121 in
the first quarter of  1996 and its  adoption had no  effect on the  consolidated
financial statements of the Company.
    
 
   
    In  October 1995, the FASB issued  SFAS No. 123, "ACCOUNTING FOR STOCK-BASED
COMPENSATION", which  provides an  alternative  to Accounting  Principles  Board
("APB")  No. 25, "ACCOUNTING  FOR STOCK ISSUED TO  EMPLOYEES", in accounting for
stock-based compensation  issued  to employees.  The  Company will  continue  to
account for stock option grants in accordance with APB No. 25.
    
 
   
    FUNDS FROM OPERATIONS
    
 
   
    Management  believes  that  to  facilitate  a  clear  understanding  of  the
Company's operating  results,  Funds from  Operations  should be  considered  in
conjunction  with net  income (loss) presented  in accordance with  GAAP. FFO is
defined as  net income  (loss) (determined  in accordance  with GAAP)  excluding
gains   (or  losses)  from  debt  restructuring  and  sales  of  property,  plus
depreciation and amortization after adjustments for unconsolidated  partnerships
and joint ventures.
    
 
   
    The  Company  generally  considers  FFO  to  be  an  appropriate  measure of
performance for an equity  real estate investment trust.  Historical FFO may  or
may  not be indicative of future FFO. FFO does not represent cash generated from
operating activities  in  accordance with  GAAP  (which, unlike  FFO,  generally
reflects  all cash effects of transactions and  other events that enter into the
determination of  net  income),  is  not necessarily  indicative  of  cash  flow
available  to fund cash needs and should not be considered an alternative to net
income or other GAAP measures as  an indication of the Company's performance  or
an  alternative to cash flow as a measure of liquidity or the ability to service
debt or pay dividends.
    
 
   
    The Company cautions  that the calculation  of FFO may  vary from entity  to
entity  and as such the presentation of FFO by the Company may not be comparable
to other similarly titled measures of other reporting companies.
    
 
   
    TABLE 11 provides a reconciliation of income before allocations to  minority
interests  and preferred shareholders to FFO,  under both the old definition and
the New Definition, for the three months ended March 31, 1996 and 1995. FFO (old
definition) increased $883, or 11.0%, to $8,916 for the three months ended March
31, 1996 from $8,033 for the three months ended March 31, 1995. This increase is
primarily  attributable  to  the  Portfolio  Expansion.  TABLE  12  provides   a
reconciliation  of  income (loss)  before allocation  to minority  interests and
preferred shareholders  to  FFO  before allocation  to  minority  interests  and
preferred shareholders for the years ended December 31, 1995, 1994 and 1993. FFO
(old definition) increased 29.4% to $33,133 for the year ended December 31, 1995
from  $25,596, for the  year ended December  31, 1994. The  increase in FFO (old
definition) primarily reflects the Portfolio Expansion, including the effect  of
the  acquisition of  certain properties  in connection  with the  Initial Public
Offering.
    
 
                                       58
<PAGE>
   
FFO (old definition)  increased to $25,596  from $4,887, or  424%, for the  year
ended  December  31, 1994  compared to  the  year ended  December 31,  1993. The
increase in FFO (old definition) was  primarily due to the Portfolio  Expansion,
including the effect of the acquisition of certain properties in connection with
the Initial Public Offering, and net preferential partner distributions totaling
$2,538 during 1994.
    
 
   
    In  March 1995, NAREIT  established guidelines clarifying  the definition of
FFO (as modified, the  "New Definition"). The Company  now reports both the  old
definition  and  the New  Definition.  For the  Company,  the primary  impact of
adopting the New Definition will be a reduction in FFO since the amortization of
capitalized debt costs and depreciation of non-real estate assets are not  added
back  to income before  minority interests and  preferred shareholders. TABLE 11
also presents the Company's FFO under the old definition and the New  Definition
for  the  three months  ended March  31, 1996  and 1995.  TABLE 12  presents the
Company's FFO under  the old  definition and the  New Definition  for the  years
ended December 31, 1995, 1994 and 1993.
    
 
   
TABLE 11 -- FUNDS FROM OPERATIONS -- THREE MONTHS ENDED MARCH 31, 1996 AND 1995
    
 
   
<TABLE>
<CAPTION>
                                                                                OLD DEFINITION        NEW DEFINITION
                                                                             --------------------  --------------------
                                                                                    THREE MONTHS ENDED MARCH 31,
                                                                             ------------------------------------------
                                                                               1996       1995       1996       1995
                                                                             ---------  ---------  ---------  ---------
<S>                                                                          <C>        <C>        <C>        <C>
Income before allocations to minority interests and preferred
 shareholders..............................................................  $   3,057  $   3,142  $   3,057  $   3,142
FFO ADJUSTMENTS:
Depreciation and amortization..............................................      4,387      3,605      4,231      3,497
Amortization of deferred financing costs and interest rate protection
 contracts.................................................................      1,112      1,068     --         --
Unconsolidated joint venture adjustments (1)...............................        360        218        327        210
                                                                             ---------  ---------  ---------  ---------
FFO before allocations to minority interests and preferred shareholders....  $   8,916  $   8,033  $   7,615  $   6,849
                                                                             ---------  ---------  ---------  ---------
                                                                             ---------  ---------  ---------  ---------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1)  Includes  net  preferential  partner distributions  received  from  a joint
    venture partnership of $81 for the three months ended March 31, 1995.
    
 
   
TABLE 12 -- FUNDS FROM OPERATIONS -- YEARS ENDED DECEMBER 31, 1995, 1994 AND
1993
    
 
   
<TABLE>
<CAPTION>
                                                          OLD DEFINITION                   NEW DEFINITION
                                                  -------------------------------  -------------------------------
                                                    1995       1994       1993       1995       1994       1993
                                                  ---------  ---------  ---------  ---------  ---------  ---------
                                                            (COMBINED)                       (COMBINED)
<S>                                               <C>        <C>        <C>        <C>        <C>        <C>
Income (loss) before allocations to minority
 interests and preferred shareholders...........  $  12,806  $   7,046  $  (3,873) $  12,806  $   7,046  $  (3,873)
FFO ADJUSTMENTS:
Depreciation and amortization...................     15,438     11,976      7,632     14,884     11,681      7,504
Unconsolidated joint venture adjustments (1)....        365      2,934        766        306      2,888        720
Amortization of deferred financing costs and
 interest rate protection contracts.............      4,524      3,640        362         --         --         --
                                                  ---------  ---------  ---------  ---------  ---------  ---------
FFO before allocations to minority interests and
 preferred shareholders.........................  $  33,133  $  25,596  $   4,887  $  27,996  $  21,615  $   4,351
                                                  ---------  ---------  ---------  ---------  ---------  ---------
                                                  ---------  ---------  ---------  ---------  ---------  ---------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1) Includes  net  preferential  partner  distributions  from  a  joint  venture
    partnership  of $162 and  $2,538 for the  years ended December  31, 1995 and
    1994, respectively.
    
 
                                       59
<PAGE>
   
    The payout ratio for  the three months  ended March 31,  1996 and the  years
ended  December  31, 1995  and  1994 (calculated  as  distributions made  by the
Company for the applicable period divided  by FFO (old definition)), was  91.7%,
91.8% and 88.9%, respectively. For purposes of determining whether the Company's
FFO is sufficient to terminate the Preferential Distribution under the Operating
Partner  Agreement, FFO will be  calculated based on the  old definition of FFO.
See "Operating Partnership Agreement."
    
 
   
TABLE 13 -- CONSOLIDATED QUARTERLY SUMMARY OF FUNDS FROM OPERATIONS (OLD
DEFINITION)
    
   
<TABLE>
<CAPTION>
                                                                                                            1994
                                                                                                  ------------------------
                                                                     1995
                                              --------------------------------------------------
                                                FOURTH        THIRD       SECOND        FIRST       FOURTH        THIRD
                                                QUARTER      QUARTER      QUARTER      QUARTER      QUARTER      QUARTER
                                              -----------  -----------  -----------  -----------  -----------  -----------
<S>                                           <C>          <C>          <C>          <C>          <C>          <C>
Income before allocations to minority
 interests and preferred shareholders.......   $   3,369    $   3,232    $   3,063    $   3,142    $   3,126    $   3,127
FFO ADJUSTMENTS:
Depreciation and amortization...............       4,177        3,917        3,739        3,605        3,569        3,355
Unconsolidated joint venture adjustments
 (1)........................................         144           56          (53)         218          135        1,125
Amortization of deferred financing costs and
 interest rate protection contracts.........       1,213        1,105        1,138        1,068          902          515
                                              -----------  -----------  -----------  -----------  -----------  -----------
FFO before allocations to minority interests
 and preferred shareholders.................   $   8,903    $   8,310    $   7,887    $   8,033    $   7,732    $   8,122
                                              -----------  -----------  -----------  -----------  -----------  -----------
                                              -----------  -----------  -----------  -----------  -----------  -----------
 
<CAPTION>
 
                                                              PERIOD FROM
                                                            MARCH 22, 1994
                                                SECOND            TO
                                                QUARTER     MARCH 31, 1994
                                              -----------  -----------------
<S>                                           <C>          <C>
Income before allocations to minority
 interests and preferred shareholders.......   $   2,789       $     412
FFO ADJUSTMENTS:
Depreciation and amortization...............       2,483             396
Unconsolidated joint venture adjustments
 (1)........................................       1,300              --
Amortization of deferred financing costs and
 interest rate protection contracts.........       1,528              --
                                              -----------          -----
FFO before allocations to minority interests
 and preferred shareholders.................   $   8,100       $     808
                                              -----------          -----
                                              -----------          -----
</TABLE>
    
 
- ------------------------------
   
NOTE:
    
 
   
(1) Includes  net  preferential  partner distributions  received  from  a  joint
    venture  partnership  of $81,  $81, $200,  $1,038 and  $1,300 for  the three
    months ended June 30, 1995, March 31, 1995, December 31, 1994, September 30,
    1994 and June 30, 1994, respectively.
    
 
                                       60
<PAGE>
                            BUSINESS AND PROPERTIES
 
GENERAL
 
    The  Company's strategy is to build on  its reputation and experience in the
outlet center business and to capitalize on the current trend in  value-oriented
retailing   through  strategic  outlet  center   expansions  and  the  selective
development and acquisition of additional outlet centers. As a  fully-integrated
real  estate company,  the Company provides  development, construction, finance,
leasing, marketing and property management services for all of its properties.
 
    OVERVIEW OF THE VALUE RETAILING INDUSTRY.
 
    The Company's outlet centers are part  of a retail industry sector known  as
value  retailing. Value retailing generally  consists of three segments: factory
outlet stores, discount retailers and off-price retailers.
 
   
    - Factory outlet stores are operated  principally by manufacturers and  sell
      directly  to the consumer. Outlet stores  generally carry the same name as
      the designer and feature a full selection of designer and brand-name goods
      at discounts generally ranging  from 25% to  50% below regular  department
      and specialty store prices.
    
 
    - Discount   retailers   offer  inexpensive   non-branded  goods   and  some
      manufacturers' seconds at low to mid-level price points.
 
    - Off-price retailers buy excess  inventory and seconds from  manufacturers,
      and  as a result, offer  a narrow selection in  a number of assorted brand
      names, which can vary daily or weekly in every store.
 
    Outlet stores are distinguished from the other two value retailing  segments
principally  by  the  manner in  which  their  goods are  sourced.  Discount and
off-price retailers buy  their goods from  manufacturers, whereas outlet  stores
are  operated directly by manufacturers. Outlet stores are further distinguished
from discount retailers by  generally higher price points  and a generally  more
affluent  target clientele,  and from  off-price retailers  by a  wider and more
current selection  of  merchandise and  a  generally higher  level  of  customer
service.
 
    In  addition to the  profitability from selling  merchandise directly to the
public at  outlet centers,  manufacturers receive  the following  benefits  from
outlet retailing:
 
    - Maintaining brand image through attractive presentation of merchandise and
      association with other designer label goods;
 
    - Gaining  more control over the  distribution of overstocked, discounted or
      out-of-season merchandise, reducing  conflicts with  full-priced goods  in
      department stores;
 
    - Marketing and assessing demand for new merchandise; and
 
    - Providing a showcase setting forth their full product line.
 
   
    While  manufacturers have  become aware  of the  benefits of  selling excess
inventory through outlet stores, consumer attitudes towards outlet centers  also
have   been  changing.  Consumers  increasingly   have  been  demanding  quality
merchandise at  lower  prices  which, when  combined  with  a  "bargain-hunting"
mentality and a renewed focus on value, has served to attract consumers to value
retailing.  Management believes that all of these factors will contribute to the
growth of outlet centers.
    
 
THE COMPANY'S OUTLET CENTERS
 
    CONSTRUCTION AND DEVELOPMENT OF OUTLET CENTERS.
 
    The general criteria used by the Company for selecting new sites for  outlet
centers consist of a number of factors, including:
 
    - Proximity  to major metropolitan areas (minimum resident population of 2.5
      million within a 100 mile radius);
 
    - Distance from  traditional centers  (usually at  least 20  miles from  the
      outlet center);
 
                                       61
<PAGE>
    - Volume  of  tourists  within  the trade  area  (minimum  of  three million
      annually);
 
    - Access to  and location  on interstate  highways (at  an interchange  with
      daily traffic counts of not less than 25,000 vehicles); and
 
    - Potential  for multi-phase expansion (to  accommodate a minimum of 300,000
      square feet of GLA).
 
    Generally, the Company will  build such outlet  centers in multiple  phases,
with  the initial  phase containing  approximately 200,000  square feet  of GLA.
Thereafter, typically one or  two additional phases are  developed and built  to
meet demand.
 
   
    The  Company  builds and  landscapes its  outlet centers  to conform  to the
architectural style and regional  characteristics of the surrounding  community.
The  Company's  centers  generally  are  designed  as  a  series  of  pedestrian
courtyards and walkways lined with store fronts creating a "village atmosphere."
The pedestrian  courtyards feature  gardens, fountains,  extensive  landscaping,
exterior  lighting, public  seating and  quality finishes.  This design promotes
greater merchandise visibility  and more pedestrian  traffic through the  center
than  "U"  or  "L"  shaped  designs  typically  used  in  other  outlet centers.
Management believes  that the  courtyard layout  is preferred  by customers  and
encourages  visits  to the  center  for longer  periods of  time  and on  a more
frequent basis.
    
 
    The Company's outlet centers include  various amenities intended to  enhance
the quality and length of customers' visits, particularly for customers visiting
the  outlet center with children and  other family members. The Company's outlet
centers were among the first in the industry to include recreational  facilities
and conveniences such as food courts, automated teller machines and playgrounds.
The  Company believes that these amenities  serve an important role in extending
the length of customers' visits and promoting repeat trips to its outlet centers
by making the outlet center an attractive destination for both shoppers and non-
shoppers.
 
    The Company typically obtains  leasing commitments for a  large part of  the
space   in  each  outlet   center  before  acquiring   the  site  and  beginning
construction.  The  Company  generally  begins  construction,  other  than  site
development  work, only after it obtains leasing commitments for at least 50% of
the space in the first phase of a new outlet center.
 
    The Company's  outlet centers  are constructed  using high-quality,  durable
materials  designed for longevity with  minimal maintenance. Construction of the
first phase of an outlet  center generally has taken  seven to nine months  from
ground-breaking until the opening of the first merchant store. Management of the
Company  works closely with lead merchants  during all phases of the development
of an  outlet center,  including  site selection,  design and  marketing.  After
identifying  an  acceptable site,  the Company  typically  obtains an  option to
acquire the site which allows the Company to complete pre-development work, such
as  title   searches,   soil  analysis,   environmental   studies,   preliminary
architectural  design and site planning  without risking significant capital. In
lieu of entering into an  option to acquire a  site, the Company typically  will
enter  into a contract to acquire the  site when the Company determines that any
forfeitable deposit  or  damages are  no  greater  than the  option  payment  it
otherwise would have incurred had it entered into an option. The Company employs
its  own construction managers to  arrange for and supervise  all aspects of the
construction of a new outlet center. Construction managers spend the majority of
their time in  the field, working  with construction contractors  who are  hired
locally  by the Company for each project. Management believes that this approach
reduces construction costs, makes the  process more efficient, and benefits  the
relationship between the Company and the local community.
 
   
    New  space typically is delivered to merchants as a "vanilla box," meaning a
space with finished demising partitions,  bathrooms and a finished ceiling.  The
merchant  has  the latitude  to make  its own  modifications within  this space,
subject to the Company's approval. Generally,  the Company may provide a  tenant
allowance  for new  merchants at  an outlet  center as  part of  such merchant's
initial lease. The actual amount of  the tenant allowance varies depending on  a
number  of factors, including the amount of  GLA leased, the phase of the center
being leased and the market conditions and overall performance of the center. As
a general  policy, the  Company does  not provide  any other  lease  incentives,
concessions or abatements.
    
 
                                       62
<PAGE>
    LEASE TERMS.
 
   
    In  general, the leases relating to the Company's outlet centers have a term
of five to seven years. Most leases provide for the payment of percentage  rents
for  annual sales  in excess of  certain thresholds. In  addition, the Company's
typical leases provide  for the recovery  of all of  a merchant's  proportionate
share  of actual common area maintenance ("CAM"), refuse removal, insurance, and
real estate taxes as well as a  collection for advertising and promotion and  an
administrative  fee. CAM includes such items as common area utilities, security,
parking  lot  cleaning,  maintenance  and   repair  of  common  areas,   capital
replacement   reserves,  landscaping,  seasonal   decorations,  public  restroom
maintenance and certain administrative expenses.
    
 
    MERCHANTS.
 
    In management's view, the merchant mix is one of the most important  factors
in  promoting an outlet center's success. Virtually all aspects of the Company's
outlet centers, ranging from site selection to architectural design, are planned
to attract and retain a diverse mix of nationally and internationally recognized
manufacturers of upscale designer and brand-name products.
 
   
    Crucial to the development of a  new outlet center is having lead  merchants
committed  to the outlet center early in the process. In management's view, lead
merchants are  manufacturers that  during the  development of  an outlet  center
attract  other  high-quality manufacturers  to the  outlet  center and  ensure a
well-balanced and diversified mix  of merchants that  will attract consumers  to
the  outlet  center. For  the three  months ended  March 31,  1996, no  group of
merchants under  common  control accounted  for  more  than 6.0%  of  the  gross
revenues  of the Company or,  at March 31, 1996, occupied  more than 7.3% of the
total GLA of the Company.
    
 
   
    The following list  includes some  of the  lead merchants  in the  Company's
outlet centers based on leases executed as of March 31, 1996:
    
 
   
<TABLE>
<CAPTION>
                                                                  NUMBER        % OF LEASED
MERCHANT                                                         OF STORES          GLA
- ------------------------------------------------------------  ---------------  -------------
PHILLIPS-VAN HEUSEN (1)
<S>                                                           <C>              <C>
  BASS......................................................            15           2.44%
  VAN HEUSEN................................................            15           1.59%
  GEOFFREY BEENE............................................            17           1.83%
  IZOD......................................................            12           0.61%
  GANT......................................................             5           0.34%
                                                                       ---          -----
    SUBTOTAL PHILLIPS-VAN HEUSEN............................            64           6.81%
DRESS BARN, INC.
  WESTPORT, LTD./WESTPORT WOMAN.............................            18           3.01%
  SBX.......................................................             2           0.22%
                                                                       ---          -----
    SUBTOTAL DRESS BARN.....................................            20           3.23%
CASUAL CORNER GROUP, INC.
  CASUAL CORNER OUTLET......................................            15           1.68%
  CASUAL CORNER WOMAN.......................................             6           0.38%
  PETITE SOPHISTICATE.......................................            14           0.87%
                                                                       ---          -----
    SUBTOTAL CASUAL CORNER GROUP, INC.......................            35           2.93%
SARA LEE
  L'EGGS/HANES/BALI /PLAYTEX................................            14           1.56%
  CHAMPION..................................................             5           0.41%
  COACH LEATHER.............................................             7           0.44%
  SARA LEE BAKERY...........................................             1           0.06%
  SOCKS GALORE..............................................             1           0.03%
                                                                       ---          -----
    SUBTOTAL SARA LEE.......................................            28           2.50%
</TABLE>
    
 
                                       63
<PAGE>
 
   
<TABLE>
<CAPTION>
                                                                  NUMBER        % OF LEASED
MERCHANT                                                         OF STORES          GLA
- ------------------------------------------------------------  ---------------  -------------
VF CORPORATION
<S>                                                           <C>              <C>
  VANITY FAIR/LEE/WRANGLER..................................             4           1.81%
  BARBIZON..................................................             2           0.11%
                                                                       ---          -----
    SUBTOTAL VF CORPORATION.................................             6           1.92%
MIKASA......................................................            13           2.56%
BUGLE BOY...................................................            15           2.23%
OSHKOSH B'GOSH/GENUINE KIDS.................................            20           1.96%
DESIGNS, INC./BOSTON TRADER.................................             9           1.91%
READING CHINA & GLASS.......................................             3           1.77%
SPRINGMAID WAMSUTTA.........................................             9           1.60%
CORNING-REVERE..............................................            13           1.58%
CARTERS.....................................................            12           1.55%
JONES NEW YORK/EVAN PICONE..................................            20           1.54%
ANNTAYLOR/ANNTAYLOR LOFT....................................             8           1.48%
REEBOK......................................................             5           1.06%
OFF 5TH (SAKS FIFTH AVENUE).................................             2           0.94%
NIKE........................................................             4           0.93%
GUESS?......................................................             7           0.92%
JOCKEY......................................................            10           0.86%
DANSKIN.....................................................             7           0.85%
COUNTY SEAT.................................................             5           0.83%
AMERICAN EAGLE OUTFITTERS...................................             7           0.71%
LEVI'S/DOCKERS OUTLET.......................................             6           0.68%
ESPRIT......................................................             3           0.67%
POLO/RALPH LAUREN...........................................             3           0.66%
BROOKS BROTHERS.............................................             5           0.64%
EDDIE BAUER.................................................             3           0.57%
SONY........................................................             4           0.54%
J. CREW.....................................................             3           0.46%
HE-RO GROUP.................................................             4           0.46%
DONNA KARAN.................................................             3           0.32%
IBM PC FACTORY OUTLET.......................................             1           0.31%
BOSE........................................................             3           0.28%
TOMMY HILFIGER..............................................             3           0.26%
NORDIC TRACK................................................             4           0.26%
LAURA ASHLEY................................................             2           0.21%
ELLEN TRACY.................................................             2           0.16%
ANNE KLEIN..................................................             2           0.16%
NAUTICA.....................................................             2           0.14%
FIRST CHOICE/ESCADA.........................................             2           0.08%
                                                                       ---          -----
TOTAL.......................................................           377          48.52%
                                                                       ---          -----
                                                                       ---          -----
</TABLE>
    
 
- ------------------------
NOTE:
 
(1)   In  an  effort  to  position   itself  for  future  growth  and  increased
    profitability,  Phillips-Van   Heusen  Corporation   ("PVH")  announced   in
    September  1995 the closing of approximately  200 of its approximately 1,000
    outlet stores. PVH  did not  specifically identify the  stores involved  but
    indicated  the closings  will occur over  the next  several years, targeting
    underperforming stores.  Three PVH  stores aggregating  approximately  9,500
    square feet of GLA have been closed at the Company's outlet centers pursuant
    to
 
                                       64
<PAGE>
    early termination rights in such leases. The Company has executed new leases
    for  most of such space. Based  on ongoing discussions with PVH's management
    the Company does  not believe  that any  store closings  stemming from  this
    announcement  will  have  a  material effect  on  the  Company's  results of
    operations or financial condition. PVH also indicated that it would continue
    to open new stores in the strongest outlet centers at appropriate  distances
    from  traditional retail malls. PVH's management  continues to work with the
    Company on future outlet store openings.
 
    Lead merchants are placed in strategic locations designed to draw  customers
into the outlet center and to encourage them to shop at more than one store. The
Company  continually examines the placement of merchants within each center and,
in collaboration with  its merchants,  adjusts the  size and  location of  their
space within the center to improve sales per square foot.
 
   
    The  Company identifies merchants with potential credit problems at an early
stage by closely monitoring every merchant's performance. The Company has worked
successfully to limit  its delinquencies and  bad debt losses.  During the  year
ended  December 31,  1995, total  bad debt  expense was  approximately $346,000.
During  the  quarter  ended  March  31,   1996,  total  bad  debt  expense   was
approximately $224,000. The Company has not lost any material revenue related to
merchant bankruptcies or other lease defaults.
    
 
    THE MANUFACTURERS FORUM-REGISTERED TRADEMARK-.
 
    Management  has developed close working  relationships with its merchants to
understand  and  better  anticipate  the  merchants'  immediate  and   long-term
merchandising strategies and retail space requirements. To this end, in 1989 the
Company   established   The   Manufacturers   Forum-Registered   Trademark-,  an
organization of  over  100 manufacturers  that  conducts between  four  and  six
industry meetings per year on the factory outlet center industry -- two of which
meetings  are held  at semi-annual conventions.  The meetings  are organized and
hosted by executives of the Company  and are attended by senior executives  from
the  member  manufacturers.  Industry experts  are  invited to  attend  as guest
speakers to  discuss ideas,  trends,  data and  other  issues pertinent  to  the
ongoing growth of the outlet center business.
 
    The   Manufacturers   Forum-Registered  Trademark-   was  developed   as  an
educational tool for both  the Company and the  member merchants, including  new
manufacturers  that are investigating opening outlet stores, and allows both the
Company and member merchants  to stay up-to-date with  changes in the  industry.
Topics  discussed  at  The  Manufacturers  Forum-Registered  Trademark-  lead to
stronger  relationships  with  key  merchants  and  a  shared  vision  with  the
manufacturers as to future growth of the industry.
 
    PROPERTY MANAGEMENT.
 
    In  order to ensure that the outlet  centers are maintained according to the
Company's standards, the Company manages all of its outlet centers with  on-site
property  management  staff. Members  of  the property  management  team closely
monitor the  sales  performance of  each  merchant. Monthly  sales  reports  are
prepared  on a  merchant-by-merchant basis for  each outlet center.  The data is
analyzed for  trends  and merchants  are  evaluated on  their  performance.  The
management  team  holds both  formal  and informal  communication  sessions with
merchants throughout  the year  and  is involved  in promotions  and  marketing.
Property  managers  and  marketing directors  work  with the  Advisory  Board to
systematically review merchant  performance, merchandising mix  and layout  with
leasing  representatives of  the Company  in order  to improve  sales per square
foot.
 
    The Company works continually to preserve and enhance its relationships with
its merchants by  providing a high  level of merchant  services at each  center.
On-site  property  managers  are  trained to  maintain  uniform  quality through
rigorous property  maintenance which  seeks  to ensure  attractive  landscaping,
cleanliness and appropriate security measures.
 
    Merchants  are responsible  for their  own utilities.  They also  are billed
monthly for their proportionate share of CAM expenses and other expenses such as
insurance, property taxes and advertising and promotion expenses related to  the
property. Maintenance is important to merchants who want their brand names to be
associated with an attractive environment and to upscale consumers who prefer to
shop  in a pleasant setting. The Company believes that its consistent ability to
provide well-managed centers  is a  central factor in  the loyalty  of its  core
merchant group.
 
                                       65
<PAGE>
    In  addition  to  the  on-site  staff, the  Company  employs  a  Director of
Operations, located at the Company's headquarters in Baltimore, to supervise the
on-site management personnel and to develop Company policies and procedures with
respect to its Properties.
 
    LEASING ACTIVITIES.
 
   
    The Company's leasing activities are conducted by a dedicated leasing  staff
of  ten professionals, staffed by region. The Company strives to keep its outlet
centers fully leased while  obtaining the maximum amount  of rent for its  space
throughout  the year. Leasing personnel also  are actively involved in assisting
the Company  in identifying  new markets  in which  the Company  may acquire  or
develop  new outlet centers.  After a site is  identified, the leasing personnel
work with the Company's merchants to meet the Company's goal of generally having
leasing commitments for at  least 50% of  the GLA of  a project before  starting
construction,  other than  site development work,  on the outlet  center. Once a
property opens, leasing personnel continue to evaluate the merchant mix at  each
outlet  center to determine  whether the outlet center  is obtaining the maximum
amount of rent for its  space. They also prepare to  fill space that may  become
available upon expiration of a lease.
    
 
    MARKETING.
 
    The  Company actively markets its outlet centers to the general public. Each
outlet center  has an  on-site marketing  manager to  implement a  comprehensive
marketing  program and to continuously measure  and evaluate the results of each
component of the program. Merchants contribute promotional and advertising funds
that are  used to  promote  the outlet  centers through  billboard  advertising,
direct-mail   promotions,  brochures  distributed  at  rest  stops  and  tourist
information centers, and  advertisements in tourist  and regional  publications.
The  on-site  marketing  managers  also  arrange  for  radio  and  limited local
television advertising. The  outlet centers  are frequently  advertised in  both
local  newspapers and in  national publications. Grand  opening celebrations and
advertising campaigns, which often include local radio and television  coverage,
are  organized for the  grand opening of  each new outlet  center and subsequent
phases.
 
    In addition  to  the  on-site  staff, the  Company  employs  a  Director  of
Marketing,  located at the Company's headquarters in Baltimore, to supervise the
on-site marketing  personnel  and to  develop  national marketing  programs  and
policies  for  its  Properties.  The Director  of  Marketing  also  arranges bus
charters and coordinates with  tour operators who schedule  group visits to  the
Properties.  The  Company also  employs  regional marketing  directors  for each
region of the country. All of  the Company's marketing activities are  monitored
and reviewed at least quarterly by the Advisory Board.
 
   
                            PORTFOLIO OF PROPERTIES
                             (AS OF MARCH 31, 1996)
    
   
<TABLE>
<CAPTION>
                                                                                                           NUMBER
                                                     OWNERSHIP                GRAND OPENING   GLA (SQ.    OF STORES
FACTORY OUTLET CENTERS                             INTEREST (1)      PHASE         DATE         FT.)       OPENED
- ------------------------------------------------  ---------------  ---------  --------------  ---------  -----------
<S>                                               <C>              <C>        <C>             <C>        <C>
Warehouse Row Factory Shops (2)(3)                         99%         I      November 1989      95,000          28
 Chattanooga, Tennessee                                    65%        II       August 1993       26,000           6
                                                                                              ---------       -----
                                                                                                121,000          34
San Marcos Factory Shops                                  100%         I       August 1990      177,000          57
 San Marcos, Texas                                                    II       August 1991       67,000          18
                                                                      III      August 1993      117,000          26
                                                                     IIIB     November 1994      20,000           2
                                                                     IIIC     November 1995      35,000           2
                                                                                              ---------       -----
                                                                                                416,000         105
Gulf Coast Factory Shops                                  100%         I       October 1991     187,000          57
 Ellenton, Florida                                                    II       August 1993      123,000          33
                                                                                              ---------       -----
                                                                                                310,000          90
Triangle Factory Shops                                    100%         I       October 1991     181,000          45
 Raleigh-Durham, North Carolina
 
<CAPTION>
                                                    PERCENTAGE
FACTORY OUTLET CENTERS                              LEASED (10)
- ------------------------------------------------  ---------------
<S>                                               <C>
Warehouse Row Factory Shops (2)(3)                          92%
 Chattanooga, Tennessee                                     94
                                                           ---
                                                            93
San Marcos Factory Shops                                    99
 San Marcos, Texas                                          93
                                                           100
                                                            91
                                                           100
                                                           ---
                                                            98
Gulf Coast Factory Shops                                    99
 Ellenton, Florida                                          99
                                                           ---
                                                            99
Triangle Factory Shops                                     100
 Raleigh-Durham, North Carolina
</TABLE>
    
 
                                       66
<PAGE>
   
<TABLE>
<CAPTION>
                                                                                                           NUMBER
                                                     OWNERSHIP                GRAND OPENING   GLA (SQ.    OF STORES
FACTORY OUTLET CENTERS                             INTEREST (1)      PHASE         DATE         FT.)       OPENED
- ------------------------------------------------  ---------------  ---------  --------------  ---------  -----------
<S>                                               <C>              <C>        <C>             <C>        <C>
Coral Isle Factory Shops (4)                              100%         I      December 1991      94,000          31
 Naples/Marco Island, Florida                                         II      December 1992      32,000          10
                                                                                              ---------       -----
                                                                                                126,000          41
Castle Rock Factory Shops (5)                             100%         I      November 1992     181,000          55
 Castle Rock, Colorado                                                II       August 1993       94,000          24
                                                                      III     November 1993      95,000          29
                                                                                              ---------       -----
                                                                                                370,000         108
Ohio Factory Shops (5)                                    100%         I        July 1993       186,000          53
 Jeffersonville, Ohio                                                 II      November 1993     100,000          23
                                                                      IIB     November 1994      13,000           3
                                                                                              ---------       -----
                                                                                                299,000          79
Gainesville Factory Shops                                 100%         I       August 1993      210,000          62
 Gainesville, Texas                                                   II      November 1994     106,000          25
                                                                                              ---------       -----
                                                                                                316,000          87
Nebraska Crossing Factory Shops (4)                       100%         I       October 1993     192,000          53
 Gretna, Nebraska
Oxnard Factory Outlet (6)                                  30%         I        June 1994       148,000          36
 Oxnard, California
Grove City Factory Shops (7)                               50%         I       August 1994      235,000          72
 Grove City, Pennsylvania                                             II      November 1994      95,000          21
                                                                      III     November 1995      85,000          20
                                                                                              ---------       -----
                                                                                                415,000         113
Huntley Factory Shops                                     100%         I       August 1994      192,000          51
 Huntley, Illinois                                                    II      November 1995      90,000          13
                                                                                              ---------       -----
                                                                                                282,000          64
Florida Keys Factory Shops                                100%         I      September 1994    208,000          56
 Florida City, Florida
Indiana Factory Shops                                     100%         I      November 1994     208,000          51
 Daleville, Indiana
Magnolia Bluff Factory Shops (8)                          100%         I        July 1995       238,000          66
 Darien, Georgia                                                      IIA     November 1995      56,000           5
                                                                                              ---------       -----
                                                                                                294,000          71
Arizona Factory Shops (7)                                  50%         I      September 1995    217,000          62
 Phoenix, Arizona
Gulfport Factory Shops (9)                                100%         I      November 1995     228,000          60
 Gulfport, Mississippi
                                                                                              ---------       -----
                                                           TOTAL FACTORY OUTLET CENTERS (11)  4,331,000       1,155
                                                                                              ---------       -----
                                                                                              ---------       -----
 
<CAPTION>
 
                                                    PERCENTAGE
FACTORY OUTLET CENTERS                              LEASED (10)
- ------------------------------------------------  ---------------
<S>                                               <C>
Coral Isle Factory Shops (4)                               100%
 Naples/Marco Island, Florida                              100
                                                           ---
                                                           100
Castle Rock Factory Shops (5)                              100
 Castle Rock, Colorado                                      99
                                                           100
                                                           ---
                                                           100
Ohio Factory Shops (5)                                      98
 Jeffersonville, Ohio                                       98
                                                           100
                                                           ---
                                                            98
Gainesville Factory Shops                                   92
 Gainesville, Texas                                         92
                                                           ---
                                                            92
Nebraska Crossing Factory Shops (4)                         96
 Gretna, Nebraska
Oxnard Factory Outlet (6)                                   94
 Oxnard, California
Grove City Factory Shops (7)                               100
 Grove City, Pennsylvania                                  100
                                                           100
                                                           ---
                                                           100
Huntley Factory Shops                                       98
 Huntley, Illinois                                          57
                                                           ---
                                                            85
Florida Keys Factory Shops                                  89
 Florida City, Florida
Indiana Factory Shops                                       87
 Daleville, Indiana
Magnolia Bluff Factory Shops (8)                            91
 Darien, Georgia                                            50
                                                           ---
                                                            83
Arizona Factory Shops (7)                                   94
 Phoenix, Arizona
Gulfport Factory Shops (9)                                  92
 Gulfport, Mississippi
                                                           ---
                                                            94%
                                                           ---
                                                           ---
 
NEW CENTERS UNDER
CONSTRUCTION AND SCHEDULED OPENING DATES (12)
- ------------------------------------------------
Buckeye Factory Shops                                                         November 1996     205,000
 Medina County, Ohio
Carolina Factory Shops                                                        November 1996     235,000
 Gaffney, South Carolina
 
<CAPTION>
NEW CENTERS UNDER
CONSTRUCTION AND SCHEDULED OPENING DATES (12)
- ------------------------------------------------
Buckeye Factory Shops
 Medina County, Ohio
Carolina Factory Shops
 Gaffney, South Carolina
</TABLE>
    
 
- ------------------------
NOTES:
 
 (1) This percentage represents the Company's ownership interest in the Property
     Partnership that directly owns or leases the Property indicated.
 
                                       67
<PAGE>
   
 (2) The  Company owns a 2% partnership interest  as the sole general partner in
     Phase I of this property but is entitled to 99% of the property's operating
     cash flow and net  proceeds from a sale  or refinancing. Ford Motor  Credit
     Company  holds a 35%  limited partnership interest and  the Company holds a
     65% general partnership interest in the  partnership that owns Phase II  of
     this property.
    
 
   
 (3) Phase  I of this mixed-use development also includes 154,000 square feet of
     office space and Phase II also includes 5,000 square feet of office  space.
     The  total office space  of 159,000 square  feet of GLA  is not included in
     this table and such space was 100% leased as of March 31, 1996.
    
 
 (4) Acquired by the Company from  unrelated third parties upon consummation  of
     the Initial Public Offering.
 
 (5) The Company acquired the remaining 60% interest of an unrelated third party
     upon consummation of the Initial Public Offering.
 
 (6) On  September 30, 1994, the Company purchased a 30% interest from unrelated
     third parties  in the  joint  venture partnership  that owns  this  factory
     outlet center.
 
 (7) The  Company owns  50% of  this factory  outlet center  in a  joint venture
     partnership with an unrelated third party.
 
 (8) The Property Partnership  operates this  Property pursuant  to a  long-term
     lease under which the Property Partnership receives the economic benefit of
     a 100% ownership interest. See "Business and Properties."
 
 (9) The  real property on which  this outlet center is  located is subject to a
     long-term ground  lease. The  Property  Partnership receives  the  economic
     benefit of a 100% ownership interest. See "Business and Properties."
 
   
(10)  Fully executed leases as of March 31,  1996 as a percent of square feet of
    GLA.
    
 
   
(11) The Company  also owns  three community centers  containing 424,000  square
    feet of GLA in the aggregate that were 96% leased as of March 31, 1996.
    
 
   
(12)  No assurance can be given that these factory outlet centers will be opened
    on schedule with the indicated GLA.
    
 
    The following is a  description of all of  the Company's outlet centers  and
the  office component at  Warehouse Row Factory Shops.  The Company (directly or
indirectly) owns  100%  of the  interests  in Property  Partnerships  which  own
thirteen of the seventeen Properties. The Company participates in joint ventures
with  third  party  developers with  respect  to the  remaining  four Properties
(Warehouse Row Factory Shops,  Grove City Factory  Shops, Arizona Factory  Shops
and  Oxnard Factory  Outlet). All  of the Properties  are owned  by the Property
Partnerships in  fee simple  except Magnolia  Bluff Factory  Shops and  Gulfport
Factory Shops (the ownership of which is described below).
 
   
    WAREHOUSE  ROW FACTORY  SHOPS.   This outlet  center is  located in downtown
Chattanooga, Tennessee one-half mile from  the Market Street exit on  Interstate
24,  approximately 100 miles north of Atlanta.  The outlet center is a certified
historic restoration of former  warehouse properties. Phase  I of the  mixed-use
development  contains 95,000 square feet of retail space and 154,000 square feet
of multi-tenant  Class A  office space  constructed  on 2.2  acres. Phase  I  of
Warehouse  Row Factory Shops opened in November  1989 and, as of March 31, 1996,
was 92% leased to 28  outlet center merchants. The  office component of Phase  I
has  an entrance  on the main  level and occupies  the top three  floors of this
project. The principal tenants  of the office component,  which as of March  31,
1996  was 100% leased, are the Tennessee  Valley Authority and the United States
Attorney's Office. Phase II of the outlet center is located on four acres across
the street from Phase I and contains 26,000 square feet of retail space and,  as
of  March 31, 1996  was 94% leased to  6 outlet center  merchants. Phase II also
contains 5,000 square feet  of office space  and as of March  31, 1996 was  100%
leased to five tenants. Pursuant to existing lease agreements until 2004, 71% of
the  office space  in Phases  I and II  of the  project will  remain leased. The
Company owns a multi-story parking garage  adjacent to the center pursuant to  a
ground  lease with the City of  Chattanooga. The nearest competing outlet center
is located 30 miles from this outlet center.
    
 
                                       68
<PAGE>
   
    Warehouse Row Factory  Shops Phase I  was financed, in  part, with an  Urban
Development  Action Grant Loan in the  principal amount of $4,650,000 (the "UDAG
Loan"). In addition  to certain fixed  payments of principal  and interest,  the
UDAG  Loan entitles the City of Chattanooga  to contingent interest equal to 25%
of net cash flow from  the project after a preferred  return of 15% per year  on
the  cash invested in this phase in excess of any debt financing to the partners
of the Property Partnerships  and to 25%  of the net proceeds  from any sale  or
refinancing  of this  Property after  repayment of  the cash  equity invested in
Phase I. Because of the preferred return, management believes that no contingent
interest will accrue under the UDAG Loan for the foreseeable future. Phase I  is
owned  by  Property  Partnerships  in which  the  Company  holds  2% partnership
interests as the sole general  partner. These partnership interests entitle  the
Company  to 99% of the Property's  operating cash flow. Certain limited partners
of the Property Partnerships have significant interests in the net proceeds from
any disposition of this outlet center.  The Company has no current intention  to
sell  this Property  and is  prohibited from  selling this  property without the
consent of such limited partners prior to December 31, 1996. After December  31,
1996,  the  Operating  Partnership may  purchase  the interest  of  such limited
partners for a purchase price equal to the fair market value of a 1% interest in
these Property Partnerships. An  affiliate of the  Selling Stockholder owns  the
remaining interest not owned by the Company in one of the partnerships.
    
 
   
    Warehouse Row Factory Shops Phase II was financed through a partnership with
Ford  Motor  Credit  Company. Ford  Motor  Credit  Company holds  a  35% limited
partnership interest and the Company holds a 65% general partnership interest in
such partnership. Prior to  any distribution to the  Company, Ford Motor  Credit
Company  is entitled to receive annually $211,050. Upon the sale or financing of
such property, Ford Motor Credit Company is entitled to receive the proceeds  of
such  sale or financing up to  $2,765,000 plus the cumulative difference between
the actual  amounts  annually  distributed  to Ford  Motor  Credit  Company  and
$211,050 per year.
    
 
   
    The  Company owns a multi-story parking garage containing 462 parking spaces
at this outlet center that is operated by Central Parking, an unrelated  parking
garage  operator. The net revenue from the  parking garage for the quarter ended
March 31,  1996  and for  the  year ended  December  31, 1995  was  $36,495  and
$109,195,  respectively.  The land  on which  the parking  garage is  located is
leased by the  Company from the  City of  Chattanooga pursuant to  a fully  paid
ground  lease. The  initial term of  this lease  expired on April  30, 1995. The
Company has an option to  purchase this land for a  fixed price of $658,100.  In
connection with the proposed development of Phase III of the center, the City of
Chattanooga and the Company are negotiating an extension of the lease and option
to  purchase as one  of the public  incentives to induce  the Company to develop
Phase III.
    
 
   
    SAN MARCOS FACTORY SHOPS.  This outlet center is located on 56 acres in  San
Marcos,  Texas  at the  intersection  of Interstate  35  and Center  Point Road,
approximately 30 miles south of Austin, the state capital, and 50 miles north of
San Antonio. This  center opened in  August 1990 and  was developed in  multiple
phases.  As of March 31, 1996 the center consisted of 416,000 square feet of GLA
and was 98% leased  to 105 merchants.  Attached to the  center is an  additional
60,000  square  feet of  GLA  on seven  acres,  owned by  VF  Corporation, which
manufactures such  brand  names as  Lee,  Wrangler  Jeans and  Vanity  Fair.  VF
Corporation  contributes contracted amounts  to the common  area maintenance and
marketing of the outlet center pursuant to a reciprocal easement agreement.  The
nearest  competing outlet center is located  at the same interstate intersection
as San Marcos Factory Shops and there is another competing outlet center located
within 12 miles.
    
 
   
    The Company intends to expand this  outlet center by the construction of  an
interactive  Sports Court during 1996 and 1997.  The Sports Court is expected to
contain  approximately  100,000  square  feet  of  GLA  at  a  total   estimated
construction  cost of $12,150,000.  Financing for this  project will be provided
primarily through the Company's First Mortgage Loan. No assurances can be  given
that  the  Sports  Court will  be  constructed  on schedule  or  that  the total
estimated construction costs will not be exceeded. The Sports Court will feature
a collection  of  factory direct  shops  offering value-priced  sports  apparel,
equipment  and footwear. The common areas of  the Sports Court will include such
amenities as a basketball court, athletic field
    
 
                                       69
<PAGE>
and putting  greens  designed to  induce  interactive shopper  participation  by
providing  shoppers with the means and space  to test the sports merchandise and
equipment being offered for sale by Sports Court merchants.
 
    A partnership of PGI and certain other parties owns 63 acres of  undeveloped
land across Interstate 35 from San Marcos Factory Shops. The Company has a right
of  first refusal to purchase the land  from that partnership if the partnership
intends to sell the land for retail use. The Company has no plans at present  to
develop this tract.
 
   
    GULF  COAST FACTORY  SHOPS.  This  outlet center  is located on  48 acres in
Ellenton, Florida at the intersection of Interstate 75 and Highway 301, 40 miles
south of Tampa/St. Petersburg and 20 miles north of Sarasota. The center  opened
in  October 1991 and has been developed in two phases. As of March 31, 1996, the
center contained 310,000 square feet of GLA and was 99% leased to 90  merchants.
The nearest competing outlet center is located 12 miles from this outlet center.
    
 
   
    TRIANGLE  FACTORY  SHOPS.   This outlet  center  is located  on 25  acres in
Morrisville, North Carolina  at the  intersection of Interstate  40 and  Airport
Boulevard,  16 miles northwest of Raleigh and 11 miles southeast of Durham. This
property was originally a mall containing 134,000 square feet of GLA occupied by
discount retailers.  The Company  acquired this  property on  February 5,  1991,
substantially  renovated the  structure, expanded it  to 181,000  square feet of
GLA, converted the mall to  a factory outlet center  and re-leased the space  to
manufacturers.  See  "--  Expansions  under  Construction."  The  outlet  center
re-opened in October  1991 and,  as of  March 31, 1996,  was 100%  leased to  45
merchants.  The nearest  competing outlet center  is located 40  miles from this
outlet center.
    
 
   
    CORAL ISLE FACTORY SHOPS.  This outlet center was acquired in March 1994 and
is located on 20 acres in Marco Island,  Florida on Route 951, one mile west  of
Highway  41, approximately 20 miles south  of Naples, Florida. The center opened
in December 1991 and has been developed in two phases. As of March 31, 1996, the
center contained 126,000 square feet of GLA and was 100% leased to 41 merchants.
The nearest competing outlet center is located 40 miles from this outlet center.
    
 
   
    CASTLE ROCK FACTORY SHOPS.   This outlet  center is located  on 44 acres  in
Castle  Rock, Colorado at the intersection of Interstate 25 and Meadows Parkway,
30 miles south of downtown  Denver and 40 miles  north of Colorado Springs.  The
center  opened in November  1992 and has  been developed in  three phases. As of
March 31, 1996, the  center contained 370,000  square feet of  GLA and was  100%
leased  to 108 merchants. The Company developed  this factory outlet center in a
joint venture with an unrelated third  party and acquired the third party's  60%
interest  in March 1994. The nearest competing outlet center is located 75 miles
from this outlet center.
    
 
   
    OHIO FACTORY  SHOPS.    This  outlet  center  is  located  on  51  acres  in
Jeffersonville,  Ohio at  the intersection of  Interstate 71 and  U.S. Route 35,
approximately 36 miles south  of Columbus, 52 miles  north of Cincinnati and  34
miles  east of Dayton. The center opened in  July 1993 and has been developed in
two phases. As of March  31, 1996, the center  contained 299,000 square feet  of
GLA  and was 98% leased to 79 merchants. See "-- Expansions under Construction."
The Company developed  this factory  outlet center in  a joint  venture with  an
unrelated third party and acquired the third party's 60% interest in March 1994.
The  nearest  competing outlet  center is  located four  miles from  this outlet
center.
    
 
   
    GAINESVILLE FACTORY SHOPS.   This outlet center is  located on 129 acres  in
Gainesville,  Texas at  the intersection  of Interstate  35 and  Route 1202, two
miles north of Highway  82, approximately 60 miles  north of Dallas, Texas.  The
center  opened in August 1993 and has been  developed in two phases. As of March
31, 1996, the center contained 316,000 square feet of GLA and was 92% leased  to
87  merchants. The nearest competing outlet center is located 30 miles from this
outlet center.
    
 
    NEBRASKA CROSSING FACTORY  SHOPS.  This  outlet center was  acquired by  the
Company  in March 1994 and  is located on 46 acres  near Gretna, Nebraska at the
intersection of Interstate  80 and Highway  31, approximately 25  miles west  of
Omaha  and 35 miles east  of Lincoln. The center opened  in October 1993 and has
 
                                       70
<PAGE>
   
been developed in one phase. As of March 31, 1996, the center contained  192,000
square  feet of GLA  and was 96%  leased to 53  merchants. The nearest competing
outlet center is located 60 miles from this outlet center.
    
 
   
    OXNARD FACTORY OUTLET.   This outlet center is  located on approximately  14
acres  in Oxnard,  California on  Highway 101,  the "Ventura  Freeway", 40 miles
northwest of Los Angeles. The center opened in June 1994 and has been  developed
in  one phase. As of March 31, 1996, the center contained 148,000 square feet of
GLA and was 94% leased to 36 merchants. This property was developed by unrelated
third parties. In  September 1994, the  Company acquired a  30% interest in  the
partnership  that owns this  factory outlet center, and  the Company manages the
day-to-day operations of the center. Income and losses are allocated pursuant to
the partnership agreement  which principally  is in relation  to each  partner's
interest  in the partnership. The nearest  competing outlet center is five miles
from this outlet center.
    
 
   
    GROVE CITY FACTORY SHOPS.   This outlet  center is located  on 121 acres  in
Grove  City, Pennsylvania at the intersection of Interstate 79 and Route 208, 40
miles north  of Pittsburgh  and 90  miles east  of Cleveland,  Ohio. The  center
opened  in August 1994 and  has been developed in three  phases. As of March 31,
1996, the center contained 415,000 square feet of GLA and was 100% leased to 113
merchants. The nearest  competing outlet  center is  85 miles  from this  outlet
center.
    
 
    The  Company and an unrelated third party  formed a joint venture to develop
this outlet center. Pursuant to the  joint venture, the Company's joint  venture
partner  financed the  total construction  cost of  $46.4 million  for all three
phases of this center. The construction loan  is secured by a first mortgage  on
the  Property, which bears interest at LIBOR plus 1.0%, and has a remaining term
ranging from two and one-half  to four years. A  partnership was formed to  hold
title to the Property and the Company and its joint venture partner each own 50%
interests  in the partnership. The joint venture agreement further provides that
until December 31, 1997 neither the  Company nor its joint venture partner  will
develop  a factory  outlet center  within a  100 mile  radius of  the Grove City
Factory Shops or develop any other real estate project within a five mile radius
of such  project without  first  offering the  other  party the  opportunity  to
participate  in the development  (i) pursuant to  terms substantially similar to
the terms of the Grove City Factory Shops joint venture in the event the project
would otherwise be  wholly-owned by the  Company or (ii)  pursuant to the  terms
offered to any third party that is contemplated to be a joint venture partner in
such proposed project.
 
   
    HUNTLEY  FACTORY  SHOPS.   This  outlet center  is  located on  77  acres in
Huntley, Illinois at the  intersection of Interstate 90  and Route 47, 50  miles
northwest  of  downtown Chicago  and 30  miles east  of Rockford,  Illinois. The
center opened in August 1994 and has  been developed in two phases. As of  March
31,  1996, the center contained 282,000 square feet of GLA and was 85% leased to
64 merchants. The nearest competing outlet  center is 20 miles from this  outlet
center.
    
 
   
    The  Company has an option to acquire from a partnership affiliated with PGI
up to seven  acres to develop  additional phases  of this outlet  center for  an
aggregate exercise price of approximately $750,000, although no assurance can be
given  that  the  Company will  exercise  such options  or  construct additional
phases.
    
 
   
    FLORIDA KEYS FACTORY SHOPS.   This outlet center is  located on 46 acres  in
Florida  City, Florida at the intersection  and terminus of the Florida Turnpike
and Highway 1 (the entrance to the  Florida Keys), 35 miles south of Miami.  The
center opened in September 1994 and has been developed in one phase. As of March
31,  1996, the center contained 208,000 square feet of GLA and was 89% leased to
56 merchants. The nearest competing outlet center is 60 miles from this center.
    
 
   
    INDIANA FACTORY  SHOPS.   This  outlet  center is  located  on 61  acres  in
Daleville,  Indiana at the intersection of Interstate  69 and Route 67, 34 miles
northeast of Indianapolis and 60 miles south of Fort Wayne. The center opened in
November 1994 and  has been  developed in one  phase. See  "-- Expansions  under
Construction." As of March 31, 1996, the center contained 208,000 square feet of
GLA  and was 87% leased to 51  merchants. The nearest competing outlet center is
located 25 miles from this outlet center.
    
 
    MAGNOLIA BLUFF FACTORY SHOPS.  This outlet center is located on 45 acres  in
Darien,  Georgia at the  intersection of Interstate  95 and Route  251, 45 miles
south of Savannah, Georgia and 80 miles north of
 
                                       71
<PAGE>
   
Jacksonville, Florida. The center opened in July 1995 and has been developed  in
two  phases. As of March  31, 1996, the center  contained 294,000 square feet of
GLA and was 83% leased to 71  merchants. The nearest competing outlet center  is
located 12 miles from this outlet center.
    
 
    The  Company  leases  the  real property  and  improvements  comprising this
factory outlet center from the local industrial development authority. The lease
expires in 2008, at which point the  Company may purchase the real property  and
improvements  comprising this  factory outlet center  for nominal consideration.
The Company's  management  believes  that  the terms  of  this  lease  will  not
materially limit the growth in cash flow to be received by the Company from this
property.
 
   
    ARIZONA  FACTORY  SHOPS.   This  outlet center  is  located on  55  acres in
Phoenix, Arizona at the intersection of Interstate 17 and Desert Hills Road,  30
miles  north of  downtown Phoenix  and 95 miles  south of  Flagstaff. The center
opened in September 1995 and  has been developed in one  phase. As of March  31,
1996,  the center contained 217,000 square feet of  GLA and was 94% leased to 62
merchants. See "-- Expansions under Construction." The Company and an  unrelated
third party jointly developed this center and each currently owns a 50% interest
in  the partnership which  owns title to  this property. Under  the terms of the
partnership agreement, profits and losses are allocated to each partner based on
its relative partnership interest, after giving effect to any special allocation
provided for in the partnership  agreement. The nearest competing outlet  center
is located 30 miles from this outlet center.
    
 
   
    Pursuant  to the partnership  agreement, the Company's  partner financed the
total construction cost of $25.1 million for this center. The construction  loan
is  secured by a first  mortgage on the property,  which bears interest at LIBOR
plus 1.0%, and  has a remaining  term of five  years. The partnership  agreement
further  provides  that until  December 31,  1998, neither  the Company  nor its
partner will develop a  factory outlet center  within a 100  mile radius of  the
Arizona  Factory Shops or  develop any other  real estate project  within a five
mile radius  of  such  project  without  first  offering  the  other  party  the
opportunity   to  participate   in  the   development  (i)   pursuant  to  terms
substantially similar  to the  terms of  the Arizona  Factory Shops  partnership
agreement  in  the event  the  project would  otherwise  be wholly-owned  by the
Company or  (ii) pursuant  to  the terms  offered to  any  third party  that  is
contemplated to be a partner in such proposed project.
    
 
   
    GULFPORT  FACTORY SHOPS.   This  outlet center  is located  on 100  acres in
Gulfport, Mississippi at  the intersection  of Interstate  10 and  Route 49,  60
miles  east of  New Orleans and  60 miles west  of Mobile. The  center opened in
November 1995 and has  been developed in  one phase. As of  March 31, 1996,  the
center  contained 228,000 square feet of GLA and was 92% leased to 60 merchants.
The nearest competing outlet center is located 45 miles from this outlet center.
    
 
    The property on which this outlet center  is located is subject to a  ground
lease.  The lease expires in 2035,  subject to the Property Partnership's option
to renew the lease for an additional 25 years. The Company's management believes
that the terms of this lease will  not materially limit the growth in cash  flow
to be received by the Company from this property.
 
    FUTURE DEVELOPMENT
 
   
    The  Company has  commenced construction of  two new  factory outlet centers
containing approximately
440,000 square feet of GLA that are scheduled to open in 1996.
    
 
   
    BUCKEYE FACTORY SHOPS.  This outlet center will be located on  approximately
44  acres in Medina County, Ohio at  the intersection of Interstate 71 and Route
83, 40  miles southwest  of  Cleveland, 30  miles west  of  Akron and  35  miles
northeast  of Mansfield. Phase I  is expected to contain  205,000 square feet of
GLA at a total  estimated construction cost of  $22,600,000 and is scheduled  to
open  by November  1996. Construction of  this outlet center  commenced in April
1996. No assurance can be given that  this outlet center will be constructed  on
schedule or that the total estimated construction cost will not be exceeded. The
nearest  competing outlet  center is  located 45  miles from  this outlet center
site.
    
 
    CAROLINA FACTORY SHOPS.  This outlet center will be located on approximately
62 acres in  Gaffney, South Carolina  at the intersection  of Interstate 85  and
Route 105, 45 miles southwest of Charlotte, 15 miles
 
                                       72
<PAGE>
   
northeast  of  Spartanburg and  35  miles northeast  of  Greenville. Phase  I is
expected to contain 235,000 square feet of GLA at a total estimated construction
cost of $24,900,000 and is scheduled  to open by November 1996. Construction  of
this  outlet center commenced in March 1996. No assurance can be given that this
outlet center  will be  constructed  on schedule  or  that the  total  estimated
construction  cost will not be exceeded.  The nearest competing outlet center is
located 22 miles from this outlet center site.
    
 
   
    EXPANSIONS UNDER CONSTRUCTION
    
 
   
    As of April 30, 1996, the  Company had the following expansions to  existing
centers under construction:
    
 
   
<TABLE>
<CAPTION>
                                                                                               EXPECTED
PROJECT                                                        LOCATION            PHASE       OPENING         GLA
- -----------------------------------------------------  ------------------------  ---------  --------------  ---------
 
<S>                                                    <C>                       <C>        <C>             <C>
Arizona Factory Shops................................  Phoenix, AZ                  II      4th Quarter        95,000
Ohio Factory Shops...................................  Jeffersonville, OH          IIIA     3rd Quarter        35,000
Indiana Factory Shops................................  Daleville, IN                IIA     3rd Quarter        28,000
Triangle Factory Shops...............................  Raleigh-Durham, NC           IIA     3rd Quarter         6,000
                                                                                                            ---------
                                                                                            Total             164,000
                                                                                                            ---------
                                                                                                            ---------
</TABLE>
    
 
   
    Other  planned expansions are in various stages of development and there can
be no assurance that any of these projects will be completed or opened, or  that
there  will not be delays  in the opening or completion  of any of these planned
expansions.
    
 
   
    The Company  expects  to  finance  a  significant  portion  of  its  planned
development  and expansion activity with the proceeds of the First Mortgage Loan
and other financings. Based  on the Company's  construction cost experience  and
the  current development expectations for new factory outlet centers and planned
expansions for  1996, the  Company estimates,  as of  March 31,  1996, that  the
aggregate  remaining capital expenditures for the new factory outlet centers and
expansions expected to open in 1996 range between approximately $75,000,000  and
$95,000,000.  If the Company is  unable to obtain such  financing, it may not be
able to  develop  new centers  or  expand existing  centers.  See  "Management's
Discussion  and Analysis  of Financial  Condition and  Results of  Operations --
Liquidity  and  Capital  Resources   --  Planned  Development"  for   additional
information regarding the estimated construction costs and financing plan.
    
 
    LEASE RENTALS AND OTHER TERMS FOR OUTLET CENTERS
 
   
    The  following  table sets  forth  information concerning  the  average base
rental per square  foot of  leased GLA  of the  Company's outlet  centers as  of
December  31 for  the years 1991  through 1995  and the quarter  ended March 31,
1996.
    
 
   
<TABLE>
<CAPTION>
                                                     WEIGHTED
                                                      AVERAGE                      AVERAGE BASE
                                                    SQUARE FEET  AVERAGE PERCENT    RENTAL PER
PERIOD                                               AVAILABLE    OF GLA LEASED     SQUARE FOOT
- --------------------------------------------------  -----------  ----------------  -------------
<S>                                                 <C>          <C>               <C>
Quarter ended March 31, 1996......................   4,331,000         94.45%        $   14.03
1995..............................................   3,633,606         95.10             14.10
1994..............................................   2,513,038         94.28             13.35
1993..............................................   1,193,259         92.95             13.60
1992..............................................     727,060         82.70             13.08
1991..............................................     392,209         76.86             12.32
</TABLE>
    
 
    Merchant leases generally provide  for the payment  of percentage rents  for
annual sales in excess of certain threshold amounts.
 
                                       73
<PAGE>
    LEASE EXPIRATIONS AT OUTLET CENTERS
 
   
    The  following table shows lease  expirations for the next  ten years at the
Company's seventeen outlet centers, not including office space at Warehouse  Row
Factory  Shops  (as  of  March  31,  1996  and  assuming  no  lease  renewals or
extensions):
    
 
   
<TABLE>
<CAPTION>
                                                   LEASE EXPIRATIONS OUTLET CENTERS
                                     -------------------------------------------------------------
                                                                                     % OF TOTAL
                                                                    ANNUALIZED       ANNUALIZED
                                       NUMBER OF                   MINIMUM RENT     MINIMUM RENT
                                        LEASES      APPROXIMATE    OF EXPIRING     REPRESENTED BY
YEAR                                   EXPIRING         GLA           LEASES      EXPIRING LEASES
- -----------------------------------  -------------  ------------  --------------  ----------------
<S>                                  <C>            <C>           <C>             <C>
1996...............................           87        255,956    $  3,199,185          5.38%
1997...............................           90        274,904       3,762,970          6.32%
1998...............................          148        470,174       7,249,938         12.18%
1999...............................          221        704,137      10,531,767         17.70%
2000...............................          287        884,101      13,753,643         23.11%
2001...............................          159        543,756       8,702,554         14.63%
2002...............................           77        239,499       4,083,019          6.86%
2003...............................           24        155,977       2,113,673          3.55%
2004...............................           39        232,757       2,929,913          4.92%
2005...............................           33        177,837       2,671,711          4.49%
</TABLE>
    
 
    ADDITIONAL INFORMATION CONCERNING CERTAIN OF THE PROPERTIES
 
   
    As of March  31, 1996,  each of  San Marcos  Factory Shops  and Castle  Rock
Factory Shops, either had a book value equal to or greater than 10% of the total
assets  of the Company or  gross revenues from such  Property accounted for more
than 10% of  the Company's aggregate  gross revenues. Set  forth below for  each
such  property is  the following information:  (i) merchants that  occupy 10% or
more of the GLA of each Property; (ii) average occupancy and average annual base
rent per square foot for the previous five years (or such shorter period as  the
center  has been  open); (iii)  depreciation; (iv)  federal tax  basis; (v) real
estate tax rates; and (vi) lease expirations for the next ten years (assuming no
lease renewals or extensions).
    
 
   
    SAN MARCOS FACTORY SHOPS.  No single merchant occupies more than 10% of  the
GLA  at San Marcos Factory Shops. The average occupancy rates during the quarter
ended March 31, 1996, and the years 1995, 1994, 1993, 1992, and 1991 were 94.6%,
98.3%, 97.7%, 97.2%, 97.2%, and 82.8%, respectively, and the average annual base
rent per square  foot of GLA  during those periods  was $14.54, $14.45,  $13.97,
$14.34, $13.75, and $12.39, respectively.
    
 
   
    Depreciation  on the project is computed using the Modified Accelerated Cost
Recovery System  under the  Code over  the  estimated useful  life of  the  real
property  and land improvements  which ranges from  15 to 39  years. The average
annual rate for real property is 2.56% and a variable rate for land  improvement
ranges from 2.95% to 9.5%. At March 31, 1996, the federal gross tax basis of the
depreciable  real property and depreciable personal property associated with the
Property was $79,945,051. The real estate tax rate per $1,000 of assessed  value
is  $9.42 (net of real  property tax abatement) and  real estate tax expense for
the quarter  ended March  31, 1996  and the  year ended  December 31,  1995  was
$106,350 and $154,020, respectively.
    
 
                                       74
<PAGE>
   
    The  following table sets forth lease expiration data for San Marcos Factory
Shops (as of March 31, 1996 and assuming no lease renewals or extensions):
    
 
   
<TABLE>
<CAPTION>
                                               LEASE EXPIRATIONS SAN MARCOS FACTORY SHOPS
                                     ---------------------------------------------------------------
                                                                                       % OF TOTAL
                                                                      ANNUALIZED       ANNUALIZED
                                                                     MINIMUM RENT     MINIMUM RENT
                                        NUMBER OF     APPROXIMATE    OF EXPIRING     REPRESENTED BY
YEAR                                 LEASES EXPIRING      GLA           LEASES      EXPIRING LEASES
- -----------------------------------  ---------------  ------------  --------------  ----------------
<S>                                  <C>              <C>           <C>             <C>
1996...............................            16          47,147    $    702,510         11.23%
1997...............................             5          11,470         198,250          3.17
1998...............................            18          67,034       1,044,228         16.70
1999...............................             9          24,019         412,618          6.60
2000...............................            31          96,113       1,591,659         25.45
2001...............................            13          72,491       1,202,137         19.22
2002...............................             7          10,694         219,459          3.51
2003...............................             4          15,709         293,538          4.69
2004...............................             2          35,994         379,197          6.06
2005...............................        --              --             --               --
</TABLE>
    
 
   
    CASTLE ROCK FACTORY SHOPS.  No single merchant occupies more than 10% of the
GLA at Castle Rock Factory Shops. The average occupancy rates during the quarter
ended March 31, 1996 and the years 1995, 1994, 1993 and the two months in  which
the  center  was  open  in  1992 were  99.1%,  98.7%,  98.8%,  99.7%  and 99.6%,
respectively, and the  average annual base  rent per square  foot of GLA  during
those periods was
$14.93, $14.71, $14.38, $14.31 and $13.45, respectively.
    
 
   
    Depreciation  on the project is computed using the Modified Accelerated Cost
Recovery System  under the  Code over  the  estimated useful  life of  the  real
property  and land improvements  which ranges from  15 to 39  years. The average
annual rate for real property is 2.56% and a variable rate for land  improvement
ranges from 2.95% to 9.5%. At March 31, 1996, the federal gross tax basis of the
depreciable  real property and depreciable personal property associated with the
Property was $44,059,019. The real estate tax rate per $1,000 of assessed  value
is  $89.09 and real estate tax expense for  the quarter ended March 31, 1996 and
for the year ended December 31, 1995 was $218,231 and $840,976, respectively.
    
 
   
    The following table sets forth lease expiration data for Castle Rock Factory
Shops (as of March 31, 1996 and assuming no lease renewals or extensions):
    
 
   
<TABLE>
<CAPTION>
                                               LEASE EXPIRATIONS CASTLE ROCK FACTORY SHOPS
                                     ---------------------------------------------------------------
                                                                                       % OF TOTAL
                                                                      ANNUALIZED       ANNUALIZED
                                                                     MINIMUM RENT     MINIMUM RENT
                                        NUMBER OF     APPROXIMATE    OF EXPIRING     REPRESENTED BY
YEAR                                 LEASES EXPIRING      GLA           LEASES      EXPIRING LEASES
- -----------------------------------  ---------------  ------------  --------------  ----------------
<S>                                  <C>              <C>           <C>             <C>
1996...............................             2           2,647    $     39,144          0.68%
1997...............................            35         117,286       1,735,408         29.98
1998...............................            22          69,730       1,164,469         20.12
1999...............................             8          19,458         330,010          5.70
2000...............................            23          67,458       1,179,996         20.39
2001...............................             9          27,262         522,548          9.03
2002...............................             5          22,043         316,844          5.47
2003...............................             3          33,482         385,113          6.65
2004...............................             2           7,041         114,138          1.97
2005...............................        --              --             --               --
</TABLE>
    
 
                                       75
<PAGE>
COMMUNITY SHOPPING CENTERS
 
    The following is a description of the three community shopping centers owned
by the Company.  All of the  Company's community shopping  centers are owned  in
fee.  The  Company's management  believes that  each  of its  community shopping
centers is adequately insured in accordance with industry standards.
 
    Melrose Place  is  located on  1.6  acres  in Knoxville,  Tennessee  on  Old
Kingston  Pike along Interstate 40 and Kingston Pike, approximately 4 miles west
of downtown Knoxville. The center opened in September 1987. The Shops at Western
Plaza is located on approximately 14 acres on Old Kingston Pike, 3.5 miles  west
of  downtown Knoxville and 1.2 miles east of Melrose Place. The center initially
was completed in 1957  and was substantially renovated  and expanded in 1987  to
its  present size. Northgate Plaza is located  on 24 acres in Lombard, Illinois,
at the intersection of Interstate 355  and North Avenue, approximately 30  miles
west of downtown Chicago. The center opened in June 1992.
 
    The  following table sets forth certain  summary information with respect to
each of the Company's community shopping centers:
 
   
<TABLE>
<CAPTION>
                                                              OWNERSHIP                  PERCENTAGE
PROPERTY (DATE CONSTRUCTED OR RENOVATED)      LOCATION         INTEREST        GLA         LEASED
- ----------------------------------------  ----------------  --------------  ---------  ---------------
<S>                                       <C>               <C>             <C>        <C>
Melrose Place (1987)                      Knoxville, TN            100%        21,000           92%
The Shops at Western Plaza (1987) (1)     Knoxville, TN            100        198,000           98
Northgate Plaza (1991) (2)                Lombard, IL              100        205,000           96
</TABLE>
    
 
- ------------------------
NOTES:
 
(1) Project was opened in 1957, substantially renovated in 1987 and acquired  by
    PGI in June 1993.
 
(2) This property occupies one of two buildings which together comprise a retail
    shopping center. The other building is owned by an unaffiliated third party.
 
   
    For  the quarter  ended March  31, 1996,  total revenues  from the Company's
community shopping centers  were $912,988, representing  4.32% of the  Company's
total  revenues for  such period.  For the year  ended December  31, 1995, total
revenues  from  the  Company's  community  shopping  centers  were   $3,245,729,
representing 4.19% of the Company's total revenues for such period.
    
 
    LEASE RENTALS AND OTHER RENTAL TERMS FOR COMMUNITY SHOPPING CENTERS
 
    The following table sets forth the weighted average square feet of available
GLA,  average  percent of  GLA leased  and  average base  rent at  the Company's
community shopping centers:
 
   
<TABLE>
<CAPTION>
                                                   WEIGHTED                       AVERAGE BASE
                                                AVERAGE SQUARE                      RENT PER
                                                   FEET OF      AVERAGE PERCENT     OCCUPIED
                                                AVAILABLE GLA    OF GLA LEASED     SQUARE FOOT
                                                --------------  ----------------  -------------
<S>                                             <C>             <C>               <C>
Quarter ended March 31, 1996..................       424,033          96.38%        $    7.20
1995..........................................       424,033          86.95              6.70
1994..........................................       424,033          92.10              6.32
1993..........................................       260,852          90.97              6.67
1992 (1)......................................        72,046          99.13              7.08
1991..........................................        21,179          89.05             17.22
</TABLE>
    
 
- ------------------------
NOTE:
 
(1) Reflects the  opening of Northgate  Plaza and the  leasing of 88,400  square
    feet of GLA to Menards for approximately six months in 1992.
 
                                       76
<PAGE>
LEASE EXPIRATIONS FOR THE COMPANY'S ENTIRE PORTFOLIO OF PROPERTIES.
 
   
    The  following table shows lease expirations  at the Properties (as of March
31, 1996 and assuming no lease renewals or extensions):
    
 
   
<TABLE>
<CAPTION>
                                               LEASE EXPIRATIONS OF THE ENTIRE PORTFOLIO
                                     -------------------------------------------------------------
                                                                                     % OF TOTAL
                                                                    ANNUALIZED       ANNUALIZED
                                       NUMBER OF                   MINIMUM RENT     MINIMUM RENT
                                        LEASES      APPROXIMATE    OF EXPIRING     REPRESENTED BY
YEAR                                   EXPIRING         GLA           LEASES      EXPIRING LEASES
- -----------------------------------  -------------  ------------  --------------  ----------------
<S>                                  <C>            <C>           <C>             <C>
1996...............................           96        270,893       3,484,940          5.49%
1997...............................          103        312,037       4,057,376          6.39%
1998...............................          163        532,351       7,645,410         12.05%
1999...............................          231        747,107      10,892,884         17.16%
2000...............................          292        897,848      14,030,128         22.11%
2001...............................          161        554,877       8,768,175         13.82%
2002...............................           77        239,499       4,083,019          6.43%
2003...............................           28        168,747       2,491,473          3.93%
2004...............................           46        281,670       3,595,450          5.67%
2005...............................           35        282,362       2,985,365          4.70%
</TABLE>
    
 
COMPETITION
 
    The Company's outlet  centers compete  for customers  primarily with  outlet
centers  built and operated by  different developers, traditional shopping malls
and "off-price"  retailers.  The  Company  carefully  considers  the  degree  of
existing  and planned competition  in a proposed trade  area before developing a
new  outlet  center.  Merchants  of   outlet  centers  carefully  avoid   direct
competition with major retailers and their own full-price stores. Generally this
is  accomplished by locating outlet  centers at least 20  miles from the nearest
regional mall. For this reason, the  Company's outlet centers compete only to  a
limited extent with traditional retail malls in or near metropolitan areas.
 
    The  Company's  outlet  centers compete  to  a limited  extent  with various
full-price and off-price retailers in the highly fragmented retailing  industry.
However,  management believes that the majority of the Company's customers visit
outlet centers  specifically for  designer and  brand-name goods  at  discounted
prices.  Traditional full-and  off-price retailers  are often  unable to provide
such a variety of products at attractive prices.
 
   
    Because several of the  Company's outlet centers  are located in  relatively
undeveloped  areas, there  are often  other potential  sites near  the Company's
outlet centers that may  be developed into outlet  centers by competitors.  Five
projects  in  the  Company's  portfolio:  Gulf  Coast  Factory  Shops (Ellenton,
Florida), Magnolia Bluff  Factory Shops  (Darien, Georgia),  Ohio Factory  Shops
(Jeffersonville,  Ohio),  Oxnard Factory  Outlet  (Oxnard, California),  and San
Marcos Factory Shops  (San Marcos, Texas),  are located within  twelve miles  of
competing  factory outlet centers and thus  are subject to existing competition.
The presence of competing  factory outlet centers in  a particular location  may
evidence a strong market for factory outlet shopping in a particular area rather
than necessarily create an adverse impact on an existing center. For example, as
of  March 31, 1996,  despite the competition,  Gulf Coast Factory  Shops was 99%
leased; Magnolia Bluff Factory Shops was 83% leased; Ohio Factory Shops was  98%
leased;  Oxnard Factory Outlet was 94% leased;  and San Marcos Factory Shops was
98% leased. The Company currently plans to expand Magnolia Bluff Factory  Shops,
Gulf  Coast Factory Shops and  Ohio Factory Shops during  1996, and has plans to
complete an expansion at San  Marcos Factory Shops during 1997.  Notwithstanding
the  Company's experience to  date, the development  of an outlet  center with a
more convenient location or lower rents  may attract the Company's merchants  or
cause  them to seek more  favorable lease terms at or  prior to renewal of their
leases and,  accordingly, may  affect adversely  the business,  revenues  and/or
sales volume of the Company's outlet centers.
    
 
    The  Company's  community shopping  centers  compete with  similar community
shopping centers located in the same geographic trade areas.
 
                                       77
<PAGE>
RELATIONSHIP WITH MUNICIPALITIES
 
    Because of the favorable impact that the Company's properties may have on  a
local  community's economy by generating sales and property taxes and increasing
employment in the area, local communities often assist the Company with  respect
to  zoning, economic  incentives or favorable  business development legislation.
The Company explores opportunities to  obtain incentives from local, county  and
state  governments  in connection  with the  development  of its  factory outlet
centers, and such  incentives often fund  the cost of  off-site sewer and  water
services  to the site, required highway  improvements and, on occasion, the cost
of land and various on-site improvements.
 
MORTGAGE AND OTHER DEBT FINANCING OF THE COMPANY
 
   
    On June 30, 1994,  the Company entered into  a $100.0 million mortgage  loan
agreement  (the "1994 Mortgage Loan") with  Nomura. The 1994 Mortgage Loan bears
interest at 30-day LIBOR  plus 2.235%, requires  monthly principal and  interest
payments  pursuant to a  twenty-five year amortization  schedule, and matures on
July 1, 2000. The 1994 Mortgage Loan is non-recourse and cross-collateralized by
first mortgages on six  factory outlet centers (Ohio  Factory Shops, Coral  Isle
Factory  Shops, Gulf Coast  Factory Shops, Nebraska  Crossing Factory Shops, San
Marcos Factory Shops,  and Triangle  Factory Shops). The  Company is  prohibited
from  placing  any  additional  secured  indebtedness  on  these  properties. In
connection with the 1994 Mortgage Loan financing, the Company purchased six year
interest  rate  protection   contracts  on  $99.9   million  of  floating   rate
indebtedness  to protect against  increases in the  underlying 30-day LIBOR rate
above 7.0% for the first through fifth years and 8.0% for the sixth year.
    
 
   
    On March 2,  1995 the Company  closed on the  $160.0 million Revolving  Loan
from  Nomura. The Revolving  Loan matures on  December 31, 1996.  If the Company
meets certain conditions, it can exercise a one-year extension on the  Revolving
Loan.  The amount available to be drawn  by the Company under the Revolving Loan
at any time during  the term of  the facility is calculated  based upon the  net
cash  flow of the collateral,  as defined. The collateral  pool of the Revolving
Loan can be expanded by adding properties including properties under development
subject to certain  limitations such  as the level  of executed  leases and  the
amount of projected net cash flow.
    
 
   
    On July 11, 1995, the Company obtained the $10.0 million unsecured Corporate
Line  from a  financial institution.  The purpose  of the  Corporate Line  is to
provide working capital to facilitate the  funding of short term operating  cash
needs of the Company. The Corporate Line matures on July 11, 1996.
    
 
   
    On  December  18, 1995,  the Company  obtained a  commitment from  Nomura to
refinance nine existing factory outlet  centers with a new fixed-rate,  ten-year
cross-collateralized  first mortgage  loan of up  to $233.0  million (the "First
Mortgage Loan"). The new loan facility will  bear a fixed rate of interest at  a
spread  dependent upon  the level  of proceeds drawn  on the  facility, and will
require  monthly  principal  and  interest   payments  pursuant  to  a   25-year
amortization  schedule. The Company shall have the option of extending the First
Mortgage Loan for an additional 15 years beyond the ten-year term, though during
such 15-year period the rate of interest shall be approximately 13.90% and  100%
of  the cash flow from the properties collateralizing such loan shall be applied
to the prepayment of principal. The Company  may elect to fix the interest  rate
on  the loan  facility at any  time prior to  the expected loan  closing in July
1996. The  interest rate  at  closing is  expected  to be  approximately  8.90%,
depending on the level of proceeds drawn on the facility.
    
 
   
    The  commitment  for the  First Mortgage  Loan  is in  addition to  the 1994
Mortgage Loan. Three factory outlet centers will be released as collateral  from
the  Revolving Loan and pledged  as collateral for the  First Mortgage Loan. The
other six  factory outlet  centers to  be pledged  as collateral  for the  First
Mortgage Loan are currently pledged as collateral for the 1994 Mortgage Loan (of
which  approximately $97.0 million  will be outstanding in  July 1996). The 1994
Mortgage Loan will be prepaid from proceeds of the First Mortgage Loan.
    
 
   
    The Company  also obtained  from Nomura  a new  $35.0 million  interim  loan
secured  by second mortgages on two existing factory outlet centers. The interim
loan matures on July 31, 1996, and requires monthly interest-only payments prior
to maturity.  This  interim loan  will  be repaid  from  proceeds of  the  First
Mortgage Loan.
    
 
                                       78
<PAGE>
   
    In  conjunction with the First Mortgage Loan, the Company also obtained from
Nomura a five-year term loan of up to $22.5 million. The term loan will  require
interest-only  payments during  the first twelve  months and then  will be fully
amortized over the balance of the term. The term loan will be prepayable at  any
time without penalty.
    
 
    The  following table sets  forth certain information  regarding the mortgage
debt, other debt and tax-exempt financing of the Company:
 
   
<TABLE>
<CAPTION>
                                                              ANNUAL
                                                             INTEREST
                                                             RATE AT                             MATURITY
DESCRIPTION                                       NOTES      3/31/96                               DATE
- ---------------------------------------------     -----     ----------  PRINCIPAL   ACTUAL DEBT  ---------    ESTIMATED
                                                                        BALANCE AS    SERVICE                  BALLOON
                                                                        OF 3/31/96   PAID FOR                  PAYMENT
                                                                        ----------  THE QUARTER                DUE AT
                                                                                       ENDED                  MATURITY
                                                                         (000'S)      3/31/96               -------------
                                                                                    -----------                (000'S)
                                                                                      (000'S)
<S>                                            <C>          <C>         <C>         <C>          <C>        <C>
Variable rate tax-exempt bonds (the "Bonds"),
 collateralized by properties in Chattanooga,
 TN and Knoxville, TN........................          (1)    3.40%     $   28,250   $     256          (1) $   28,250(1)
Urban Development Action Grant Loans,
 collateralized by property in Chattanooga,
 TN..........................................          (2)    3.00%          4,650          35          (2)      1,462(2)
Revolving Loan, LIBOR plus 2.25%,
 interest-only payments, collateralized by
 seven properties located throughout the
 United States...............................                 7.56%        145,478       2,852    12/31/96     145,478(3)
Interim Loan, LIBOR plus 2.25% interest
 only-payments, secured by second mortgages
 on properties in Castle Rock, CO and
 Huntley, IL.................................                 7.56%         10,000         162     7/31/96      10,000
Corporate Line $10,000,000 available at March
 31, 1996, LIBOR plus 2.50%, interest-only
 payments, unsecured.........................                 7.80%             --          --     7/11/96      10,000
Mortgage Loan, LIBOR plus 2.235%, monthly
 installments of $694,000 including interest,
 collateralized by six properties located
 throughout the United States................                 7.55%         97,309       2,385      7/1/00      88,708
Mortgage, interest-only payments,
 collateralized by property in Lombard, IL...                 8.00%         16,000         213     7/31/96      16,000
Mortgage, 7.5%, monthly installments of
 $29,000 including interest, collateralized
 by property in Knoxville, TN................                 7.50%          3,833          86     6/22/00       3,556
Unsecured promissory note, interest-only
 payments....................................                 8.25%            500          --     3/13/97         500
                                                                        ----------  -----------             -------------
                                                                        $  306,020   $   5,989              $  303,954
                                                                        ----------  -----------             -------------
                                                                        ----------  -----------             -------------
</TABLE>
    
 
- ------------------------
NOTES:
 
   
(1) Floating rate adjusted weekly or monthly by a third party remarketing agent.
    The Bonds consist of four issues. For two issues in the aggregate  principal
    amount  of $19,250,000, the floating  rate shall be no  less than 80% and no
    more than  120% of  the  average of  the  rate of  no  less than  ten  other
    tax-exempt  bond issues of  a similar credit  rating. For two  issues in the
    aggregate principal amount of $9,000,000, the
    
 
                                       79
<PAGE>
   
    floating rate shall be no less than 90% or more than 120% of the average  of
    the  rate of no less than five  other comparable tax-exempt bond issues. Two
    issues in the aggregate principal  amount of $19,250,000 mature in  December
    2012  and two other  issues in the aggregate  principal amount of $9,000,000
    mature in  December 2014.  In March  1994, the  Company purchased  five-year
    interest  rate caps to protect the  Company against increases in a specified
    underlying tax-exempt bond index above 3.0% the first year, 3.5% the  second
    year, 4.0% the third year, 4.5% the fourth year and 5.0% the fifth year. The
    Estimated Balloon Payment Due at Maturity for these Bonds in the table above
    reflects  the aggregate principal  amount due for all  four issues. At March
    31, 1996, the Bonds were collateralized  by letters of credit (the  "Letters
    of Credit") issued by a group of financial institutions pursuant to a master
    letter  of credit agreement. A  letter of credit fee  of 0.925% per annum of
    the stated amount of the Letters  of Credit is payable quarterly in  advance
    to such financial institutions. The Letters of Credit were collateralized by
    a  reimbursement agreement under the master  letter of credit agreement (the
    "Reimbursement Agreement") which obligates  an insurance company  affiliated
    with the Selling Stockholder to reimburse the financial institutions for any
    funds  drawn  on the  Letters of  Credit.  In addition,  in March  1994, the
    issuing partnerships,  the Operating  Partnership and  an insurance  company
    affiliated  with the Selling Stockholder  entered into standby bond purchase
    and indemnity agreements (the "Standby Agreements") in order to address  the
    scheduled  expirations of various credit enhancements, including the Letters
    of  Credit,  through  March  21,   1999.  See  "Certain  Relationships   and
    Transactions -- Relationship with Selling Stockholder."
    
 
   
(2)  The loans are  due under four  separate promissory notes.  Two notes in the
    aggregate principal amount of $3,823,000 mature in August 2016 and two other
    notes in  the aggregate  principal amount  of $827,000  mature in  September
    2019.  No  interest was  payable on  the notes  with an  aggregate principal
    amount of $3,823,000 until September  1995 however interest accrued on  such
    notes  at 3% per  annum until that  time. After September  1995, interest is
    payable monthly  at 3%  per annum  for two  years. Thereafter,  payments  of
    principal and interest will be payable monthly in an amount that would fully
    amortize the loan at a rate of 6% per annum over a period of 21 years with a
    balloon payment due in August 2016 provided that the Company may be required
    to pay the remaining balance of the loan in August 2014. With respect to the
    remaining  promissory notes  in an  aggregate principal  amount of $827,000,
    interest accrues at  3% per  annum through September  1994. After  September
    1994,  interest  is payable  at 3%  per annum  for three  years. Thereafter,
    payments of principal  and interest are  payable monthly in  an amount  that
    would  fully amortize the loan at a rate of 6% per annum over a period of 22
    years with the  final installment due  in September 2019  provided that  the
    Company  may  be  required to  pay  the  remaining balance  of  the  loan in
    September 2017.  The Estimated  Balloon Payment  Due at  Maturity for  these
    notes in the table above reflects the principal amount due at the first call
    date.  In addition, the notes that  aggregate $3,823,000 entitle the City of
    Chattanooga to a contingent interest in  a cash flow from the project  under
    certain circumstances. See "-- Warehouse Row Factory Shops."
    
 
   
(3)  The Estimated Balloon Payment  at Maturity for the  Revolving Loan does not
    reflect the repayment of $27,408,000  of indebtedness from the net  proceeds
    of the Offering.
    
 
                                       80
<PAGE>
JOINT VENTURE FINANCING
 
    The  Company has entered into joint  venture investment partnerships with an
unrelated third  party. The  investment partnerships  obtain financing  for  the
development  of the joint  venture projects from the  unrelated third party. The
following table  sets forth  certain information  regarding this  joint  venture
financing:
 
   
<TABLE>
<CAPTION>
                                                     ANNUAL
                                                    INTEREST
                                                    RATE AT                                          MATURITY
DESCRIPTION                              NOTES      3/31/96                                            DATE
- ------------------------------------     -----     ----------  PRINCIPAL   RECOURSE    ACTUAL DEBT  -----------   ESTIMATED
                                                                BALANCE    AMOUNT AS     SERVICE                   BALLOON
                                                                 AS OF        OF        PAID FOR                 PAYMENT DUE
                                                                3/31/96   3/31/96 (5)  THE QUARTER               AT MATURITY
                                                               ---------  -----------     ENDED                  ------------
                                                                                         3/31/96
                                                                (000'S)     (000'S)    -----------                 (000'S)
                                                                                         (000'S)
<S>                                   <C>          <C>         <C>        <C>          <C>          <C>          <C>
Arizona Factory Shops Partnership --
 note payable, LIBOR plus 1.00%,
 collateralized by property in                      6.13% to
 Phoenix, AR........................          (1)    7.13%     $  25,030   $  12,515    $     131      2/23/00   $  22,445
Grove City Factory Shops Partnership
 -- notes payable and construction
 line of credit, $1,801,200
 available at March 31, 1996, LIBOR
 plus 1.00%, collateralized by                      6.25% to
 property in Grove City, PA.........          (2)    7.19%        43,501      21,751          865           (2)     41,588(2)
Oxnard Factory Outlet Partners --
 notes payable, LIBOR plus 1.00%,
 collateralized by property in                      6.88% to
 Oxnard, CA.........................          (3)    7.00%        15,549       4,665          780           (3)     14,443(3)
Oxnard Factory Outlet Partners --
 note payable, collateralized by
 property in Oxnard, CA.............          (4)    4.00%           510         153           --       6/9/04         510
                                                               ---------  -----------  -----------               ------------
                                                               $  84,590   $  39,084    $   1,776                $  78,986
                                                               ---------  -----------  -----------               ------------
                                                               ---------  -----------  -----------               ------------
</TABLE>
    
 
- ------------------------
NOTES:
 
   
(1) Represents a note payable related to an existing construction loan. Interest
    charged on the note payable is based on LIBOR plus 1.00%, adjusted according
    to  the underlying LIBOR  contracts. Commencing March  1996, interest is due
    and payable monthly and monthly principal payments of $55,000 are required.
    
 
   
(2) Consists of three  separate facilities. The  first two facilities  represent
    notes  payable related  to fully  drawn construction  loans with outstanding
    balances at March 31, 1996 of $26,271,000 and $9,811,000. Draws  outstanding
    on  the third facility at March  31, 1996 totaled $7,418,800, with remaining
    availability of $1,801,200. Interest  charged on each  facility is based  on
    LIBOR  plus  1.00%, adjusted  according to  the underlying  LIBOR contracts.
    Interest on each facility is due and payable monthly. A principal prepayment
    of $376,000 was made on the first facility in June 1995 and commencing  July
    1995, monthly principal payments of $57,000 have been made as required, with
    a  balloon  payment  of  $24,447,000  due  on  November  10,  1998  (date of
    maturity). With  respect  to  the second  facility,  commencing  July  1995,
    monthly  principal payments  of $21,000 have  been made as  required, with a
    balloon payment of $8,929,000 due on September 30, 1999 (date of  maturity).
    With respect to the third facility monthly principal payments of $21,000 are
    required  commencing  August  1996.  Assuming the  third  facility  is fully
    
 
                                       81
<PAGE>
   
    drawn, the  estimated  balloon payment  due  on  August 10,  2000  (date  of
    maturity)  will be  approximately $8,212,000. The  Estimated Balloon Payment
    Due at Maturity  for all three  facilities in the  table above reflects  the
    aggregate balloon payments due at their respective maturity dates.
    
 
   
(3) Consists of two notes payable related to fully drawn construction loans with
    outstanding  balances  of  $15,149,500  and  $399,500,  at  March  31, 1996.
    Interest charged on each note payable is based on LIBOR plus 1.00%, adjusted
    according to the  underlying LIBOR  contracts. Interest is  due and  payable
    monthly.  Commencing  July 1995,  a  combined monthly  principal  payment of
    $33,500 is  required  with  balloon payments  totaling  $14,443,000  in  the
    aggregate due on December 1 and 13, 1998 (dates of maturity).
    
 
   
(4)  Interest  accrues  commencing  on  June  9,  1994.  Payments  are  required
    quarterly, commencing on October 15, 1999.  Payments shall be in the  amount
    of  20% of net cash flow, as defined, for the calendar quarter preceding the
    quarter in which payment is due. Payments shall be applied first to  charges
    assessed by the lender, if any, second to interest and third to principal.
    
 
   
(5)  The Company guarantees  the outstanding principal balance  to the extent of
    its respective direct or  indirect ownership interest  in the related  joint
    venture  project. The  Company has a  50% interest in  Arizona Factory Shops
    Partnership and Grove City Factory Shops Partnership. The Company has a  30%
    interest in Oxnard Factory Outlet Partners.
    
 
CERTAIN TAX INFORMATION
 
   
    The  Company's aggregate  gross tax basis  of depreciable  real property and
depreciable personal property for federal income tax purposes in the  Properties
was  $477.3 million,  $475.2 million  and $406.7 million  as of  March 31, 1996,
December 31,  1995 and  December  31, 1994,  respectively. Depreciation  on  the
Properties is computed using the Modified Accelerated Cost Recovery System under
the  Code  over  the  estimated  useful  life  of  the  real  property  and land
improvements which ranges from 15 to 39 years. The average annual rate for  real
property  is 2.56% and a variable rate for land improvement ranges from 2.95% to
9.50%. The aggregate  real estate tax  expenses on the  Properties for  calendar
year  1995 was approximately $5.0 million. Virtually all of the Company's leases
contain provisions requiring merchants to pay as additional rent a proportionate
share of real estate taxes, including  real estate tax increases resulting  from
improvements in the applicable Property, and certain other operating expenses.
    
 
INSURANCE
 
    Management believes that each of the Properties is covered by adequate fire,
flood,   and  property  insurance  provided  by  reputable  companies  and  with
commercially reasonable deductibles and limits.
 
EMPLOYEES
 
    As of December 31, 1995, the Company had 389 employees. The Company believes
that its relations with its employees are good.
 
LEGAL PROCEEDINGS
 
   
    A lawsuit was filed against the Company and PGI on June 14, 1995 in the U.S.
District for  the  Northern  District  of  West  Virginia  (the  "West  Virginia
Litigation"). The plaintiffs allege that the proposed development by the Company
of  a factory  outlet center  in Hagerstown,  Maryland violates  the terms  of a
confidentiality agreement entered  into by  the plaintiffs and  PGI during  1993
when PGI was considering purchasing a factory outlet center in Martinsburg, West
Virginia  owned by  the plaintiffs. The  plaintiffs are  claiming an unspecified
amount of damages  in excess of  $10 million,  as well as  injunctive relief  to
prohibit   the  Company  from  developing  any  factory  outlet  center  in  the
surrounding area.  The defendants  have  filed a  motion for  summary  judgment;
however,  no ruling has been made as of the date of this Prospectus. The Company
has agreed to indemnify PGI from any monetary loss suffered by PGI in connection
with this proceeding  which arises by  virtue of the  Company's activities.  The
outcome of this litigation is not susceptible to easy or certain prediction. The
Company shall continue to defend itself vigorously in this lawsuit.
    
 
    The Company is involved in various legal matters incidental to its business.
The  outcome of  litigation is  not susceptible  to easy  or certain prediction.
While   an   unfavorable    outcome   in   a    particular   proceeding    could
 
                                       82
<PAGE>
   
have a significant effect on the Company's consolidated results of operations in
a  future reporting  period, the Company  believes ultimate  resolution of these
matters, including the West Virginia Litigation, would not, either singly or  in
the  aggregate,  significantly  affect  the  Company's  results  of  operations,
liquidity or financial position.
    
 
ENVIRONMENTAL MATTERS
 
    Under various federal,  state and local  laws and regulations,  an owner  of
real  estate  is liable  for  the costs  of  removal or  remediation  of certain
hazardous substances on their property. Such laws often impose liability without
regard to whether the owner knew of, or was responsible for, the presence of the
hazardous substances. The costs  of remediation or  removal may be  substantial,
and  the  presence  of the  hazardous  substances,  or the  failure  to promptly
remediate them, may adversely affect the owner's ability to sell the real estate
or to  borrow  using the  real  estate as  collateral.  In connection  with  its
ownership and operation of the Properties, the Company may be potentially liable
for the costs of removal or remediation of hazardous substances.
 
    The  Company  has not  been notified  by any  governmental authority  of any
material noncompliance, liability or claim  relating to hazardous substances  in
connection  with  any  properties in  which  any  of such  entities  now  has or
heretofore had an interest. However, no assurances can be given that (i)  future
laws,  ordinances  or regulations  will  not impose  any  material environmental
liability or (ii) the current environmental condition of the Properties will not
be affected by merchants  and occupants of the  Properties, by the condition  of
properties  in  the  vicinity  of  the  Properties  (such  as  the  presence  of
underground storage tanks) or by third parties unrelated to the Company.
 
                  POLICIES WITH RESPECT TO CERTAIN ACTIVITIES
 
    The following  is  a  discussion  of  investment  objectives  and  policies,
financing  policies, conflict of interest policies  and policies with respect to
certain other activities  of the  Company. The  policies with  respect to  these
activities have been determined by the Board of Directors of the Company and may
be  amended or  revised from  time to  time at  the discretion  of the  Board of
Directors without a vote of the stockholders of the Company. No assurance can be
given that the  Company's investment  objectives will  be attained  or that  the
value of the Company will not decrease.
 
INVESTMENT OBJECTIVES AND POLICIES
 
   
    The  Company's investment objectives  are to provide  regular quarterly cash
dividends to its stockholders and achieve long-term capital appreciation through
increases in  cash  flow of  the  Company's  properties. The  Company  seeks  to
accomplish  these objectives through the ownership and the enhanced operation of
the Properties, the selective development  and acquisition of additional  retail
properties, particularly outlet centers, and, where appropriate, renovations and
expansions  of  these properties.  The  Company seeks  opportunities  to develop
factory outlet  centers throughout  the  United States  and the  Caribbean.  The
Company  is currently pursuing and/or evaluating  the development of new centers
in Florida, Maryland, Tennessee, Missouri, Massachusetts, Utah and Puerto  Rico.
One  of  the  key criteria  for  new investments  will  be that  they  offer the
opportunity for  growth  in per  share  FFO.  All of  the  Company's  investment
activities  are  conducted through  the Operating  Partnership and  the Property
Partnerships, although the Company also may hold temporary cash investments from
time to time pending investment  or distribution to stockholders. The  Company's
investments  are not restricted to  any geographic area or  any specific type of
property. The Company does  not have any  limit on the  amount or percentage  of
assets invested in any property.
    
 
    The  Company  may purchase  or  lease properties  for  long-term investment,
expand and improve the properties presently  owned, or sell such properties,  in
whole  or in part, when circumstances  warrant. The Company also may participate
with other entities in property  ownership, through partnerships or other  types
of  co-ownership  arrangements. Equity  investments may  be subject  to existing
mortgage financing and other  indebtedness which have  priority over the  equity
interest of the Company.
 
                                       83
<PAGE>
   
    While   the  Company's  investment  policy  emphasizes  equity  real  estate
investments, it may, in its discretion, invest in mortgages, stock of other real
estate investment trusts and other  real estate interests. Although the  Company
does  not currently  intend to  invest in  real estate  mortgages, such mortgage
investments may include first and second mortgages that may be participating  or
convertible,  and may or may not be  insured or guaranteed. The Company does not
currently intend  to  invest  in  the securities  of  other  issuers  except  in
connection  with the Company's acquisitions  of indirect interests in properties
(normally through partnership interests  in special purpose partnerships  owning
title  to properties) and investments in short-term income producing investments
such as overnight repurchase  agreements and 30-day  commercial paper. Any  such
investments in the securities of other issuers will be subject to the percentage
of   ownership   limitations  and   gross  income   tests  necessary   for  REIT
qualification. See "Certain  Federal Income Tax  Considerations --  Requirements
for  Qualification."  In  any  event,  the  Company  does  not  intend  that its
investment in securities will require it to register as an "investment  company"
under the Investment Company Act of 1940, and the Company would intend to divest
securities before any such registration would be required.
    
 
   
DISTRIBUTION AND DIVIDEND POLICY
    
 
   
    The  Company's policy is to pay regular quarterly distributions with respect
to its  Common Stock  equal to  approximately  90% of  its funds  available  for
distribution  after  payment of  distributions  on its  Senior  Preferred Stock.
Distributions and dividends  are determined by  the Board of  Directors and  are
dependent  on a number of factors,  including continuing favorable operations at
the Properties. No assurance can be  given that distributions or dividends  will
continue  to be paid or as to the  amount of such distributions or dividends. In
addition, until the Company generates quarterly Funds from Operations in  excess
of  the  FFO Threshold  Amount, the  Company  does not  intend to  pay quarterly
distributions with respect  to the Common  Stock in excess  of $0.295 per  share
(other  than  the  Special  Distribution). The  Company's  dividend  policy with
respect to the Senior Preferred Stock is  to pay $2.625 per annum per share  and
the Company's dividend policy with respect to the Convertible Preferred Stock is
to  pay $2.125 per annum per share. No assurance can be given that distributions
or dividends will continue to be paid or as to the amount of such  distributions
or dividends.
    
 
FINANCING POLICIES
 
   
    At  March  31,  1996,  the  Company  had  a  ratio  of  debt-to-Total Market
Capitalization of approximately 49.3%.  The debt-to-Total Market  Capitalization
ratio,  which is based upon market values of equity and, accordingly, fluctuates
with changes in the price of the Stock, differs from debt-to-book capitalization
ratios which  are based  upon book  values. As  adjusted for  the Offering,  the
Exchange  Offer and  the Common  Unit Contribution,  the pro  forma debt-to-book
capitalization ratio at March 31, 1996 was 47.2%.
    
 
   
    At the time of the Initial Public Offering, the Company established a policy
of not  incurring  debt  if  at  such  time  it  would  result  in  a  ratio  of
debt-to-Total  Market  Capitalization of  more than  50%.  In 1995,  the Company
modified its  policy to  increase this  limit  to 60%.  The Company's  ratio  of
debt-to-Total  Market Capitalization  significantly increased  after the Initial
Public Offering  as a  result  of the  decreases in  the  market prices  of  the
Company's  equity securities  and the $98.7  million increase in  its total debt
outstanding. However,  the Company's  debt service  coverage ratio  during  such
period did not change significantly. Therefore, the Company approved an increase
in  the  ratio  of debt-to-Total  Market  Capitalization  from 50%  to  60%. The
amendment of such policy allows the Company to incur more debt as a ratio of its
Total Market  Capitalization.  The  organizational  documents  of  the  Company,
however,  do not limit the amount or percentage of indebtedness that the Company
may incur. The Company may from time to time modify its debt policy in light  of
then current economic conditions, relative costs of debt and equity capital, the
market  values of its properties, general conditions  in the market for debt and
equity securities, fluctuations in the fair  market prices of the Common  Stock,
growth and acquisition opportunities and other factors. Accordingly, the Company
may  increase or decrease its debt-to-Total Market Capitalization ratio above or
below the limit described above. See "Risk Factors -- No Limitation on Debt." If
the Board  of Directors  determines  that additional  funding is  required,  the
Company may raise such funds through additional equity offerings, debt financing
or  retention  of  cash  flow  (subject to  provisions  in  the  Code concerning
taxability of  undistributed REIT  taxable income),  or a  combination of  these
methods.
    
 
                                       84
<PAGE>
    In  the event  that the  Board of  Directors determines  to raise additional
equity capital, it has the  authority, without stockholder approval, except  for
the issuance of Preferred Stock senior to or on parity with the Senior Preferred
Stock  or senior to the Convertible  Preferred Stock, to issue additional shares
of Common Stock  or Preferred Stock  of the Company  in any manner  and on  such
terms and for such consideration it deems appropriate, including in exchange for
property.  Existing  stockholders would  have  no preemptive  right  to purchase
shares issued in any offering and any such offering might cause a dilution of  a
stockholder's investment in the Company.
 
    It  is anticipated that  any additional borrowings will  be made through the
Operating Partnership, the  Finance Corporations, the  Property Partnerships  or
new  property  partnerships, although  the Company  also may  incur indebtedness
which may be re-loaned  to the Operating  Partnership. Indebtedness incurred  by
the  Company may be in  the form of bank  borrowings, secured and unsecured, and
publicly and privately  placed debt  instruments. Indebtedness  incurred by  the
Operating  Partnership, the  Finance Corporations, the  Property Partnerships or
any new property partnership may be in the form of purchase money obligations to
the sellers  of  properties,  publicly or  privately  placed  debt  instruments,
financing  from banks,  institutional investors or  other lenders,  any of which
indebtedness may be unsecured or may be secured by mortgages or other  interests
in  the property owned  by the Operating  Partnership, the Finance Corporations,
the Property Partnerships or any new property partnership. Such indebtedness may
be recourse to all  or any part  of the property of  the Company, the  Operating
Partnership,  the  Finance Corporations,  the Property  Partnerships or  any new
property partnership, or may be limited to the particular property to which  the
indebtedness  relates.  The proceeds  from any  borrowings  by the  Company, the
Operating Partnership, the Finance Corporations, any Property Partnership or any
new property  partnership may  be used  for the  payment of  distributions,  for
working  capital, to refinance existing indebtedness or to finance acquisitions,
expansions or development of  new properties; provided  that the Company  cannot
borrow  to  pay  distributions  to  stockholders  except  through  the Operating
Partnership.
 
CONFLICT OF INTEREST POLICIES
 
   
    The Company has adopted certain policies and entered into various agreements
designed to reduce conflicts of interest involving the owners and management  of
the  Company. For a discussion of such conflicts, see "Risk Factors -- Conflicts
of Interest and Influence of Limited Partners and Officers and Directors."
    
 
    Michael W.  Reschke,  the Chairman  of  the Board  of  the Company  and  the
principal  stockholder of PGI, devotes a considerable portion of his time to the
management of PGI's continuing commercial real estate operations. Mr. M. Reschke
and PGI have  agreed that,  so long as  PGI and/or  its affiliates own  a 5%  or
greater  economic interest in the  Company or Mr. M.  Reschke is Chairman of the
Board of the Company, neither Mr. M. Reschke nor PGI (including its  affiliates)
will  develop or acquire any interest in  any retail property that is within the
primary business of the Company  as determined from time  to time by a  majority
vote  of the independent  directors of the Company.  Excluded from the foregoing
restrictions are  all properties  in which  PGI  had an  interest prior  to  the
Initial  Public Offering,  any retail projects  developed or acquired  by PGI in
Spain, and PGI's or Mr. M. Reschke's ownership  of less than 5% of any class  of
securities  listed  on a  national securities  exchange  or the  Nasdaq National
Market.
 
    Messrs. Rosenthal and Carpenter have entered into employment agreements that
contain noncompetition  provisions designed  to  reduce potential  conflicts  of
interest.  These  provisions  prohibit  Messrs.  Rosenthal  and  Carpenter  from
engaging directly  or indirectly  in the  primary business  of the  Company  (as
described  above) during the period each is employed with the Company and for an
additional 24 month period following  any termination of such employment  either
by the Company for cause or by the officer voluntarily. See "Management."
 
    PGI  and/or  certain  other parties  hold  direct or  indirect  interests in
certain developed and undeveloped properties situated adjacent to or near two of
the Properties. In order to address potential conflicts that may arise by virtue
of the future  development or use  of such properties  the respective owners  of
such properties
 
                                       85
<PAGE>
have granted certain rights of first refusal and purchase options to the Company
with  respect to  some of such  properties. The  exercise of any  such rights or
options will  be  subject to  the  approval of  a  majority of  the  Independent
Directors Committee.
 
    The  Company has formed the Independent  Directors Committee to consider and
take such  actions and  make such  approvals  as are  appropriate to  reduce  or
eliminate  any potential  or apparent  conflict of  interest which  may arise in
connection with any proposed  action or transaction  involving the Company.  See
"Management -- Committees of the Board of Directors."
 
    As  holders of Common  Units, the Limited Partners  may suffer different and
more adverse tax consequences than the  Company upon the sale or refinancing  of
the  Contributed Properties and  therefore the Limited  Partners and the Company
may have different objectives  regarding the appropriate  pricing and timing  of
any  sale or refinancing of the  Contributed Properties. The decision to proceed
with any such sale or  refinancing will be made by  the Board of Directors.  The
Operating  Partnership Agreement provides that the  Company has no obligation to
consider  the  separate  interests  of  the  Limited  Partners,  including   tax
consequences  to Limited Partners,  in deciding whether to  sell a property. See
"Risk Factors --  Conflicts of  Interest and  Influence of  Limited Partners  or
Officers or Directors."
 
    In  addition, pursuant  to Maryland  law (the  jurisdiction under  which the
Company is incorporated) and  the Bylaws of the  Company, the directors will  be
obligated  to offer to the Company any  opportunity which comes to such director
and which  the Company  could reasonably  be  expected to  have an  interest  in
pursuing.  In addition, under Maryland law,  any contract or transaction between
the Company and any director or any entity in which the director has a  material
financial  interest will be voidable unless  (a) it is approved after disclosure
of the interest, by an affirmative vote of a majority of disinterested directors
or by the  affirmative vote of  a majority  of the votes  cast by  disinterested
stockholders, or (b) it is fair and reasonable to the Company.
 
WORKING CAPITAL RESERVES
 
    The  Company maintains  working capital  reserves (and  when not sufficient,
access to  borrowings)  in amounts  the  Executive  Committee of  the  Board  of
Directors  determines to be adequate to  meet normal contingencies in connection
with the operation of the Company's business.
 
POLICIES WITH RESPECT TO OTHER ACTIVITIES
 
   
    The Company  has authority  to offer  its  shares or  other equity  or  debt
securities in exchange for property and to repurchase or otherwise reacquire its
shares  or any other securities. While the  Company to date has not effected any
such types of transactions, it and may engage in such activities in the  future.
Similarly,   the  Company  may  offer  additional  interests  in  the  Operating
Partnership that are exchangeable into Common Stock or, at the Company's option,
cash in exchange for property. The Company also may make loans to the  Operating
Partnership.  The Company expects to issue  Common Stock to holders of interests
in  the  Operating  Partnership  upon  exchange  thereof,  subject  to   certain
restrictions  and limitations. Any such election  by the Company with respect to
Common Units held by PGI, Messrs.  Rosenthal and Carpenter or any other  officer
or  director  of the  Company or  certain other  parties will  be made  with the
approval of the  independent directors. The  Company has no  formal policy  with
respect  to  loans to  other  persons. The  Company has  not  made loans  to any
entities or persons, including its officers and directors other than to  Messrs.
Rosenthal and Carpenter as described in "Certain Relationships and Transactions"
and  to certain  other employees of  the Company  in the ordinary  course of its
business which are not material to the Company. The Company expects to  continue
to  make loans to its employees from time  to time in the ordinary course of its
business which either singly or  in the aggregate, will  not be material to  the
Company.  The  Company  has  not  engaged  in  trading,  underwriting  or agency
distribution or sale of securities  of other issuers and  does not intend to  do
so.  At all times, the Company intends to  make investments in such manner as to
be consistent with the requirements of the  Code for the Company to continue  to
qualify  as a REIT unless,  because of changing circumstances  or changes in the
Code (or in Treasury  Regulations), the Board of  Directors with the consent  of
the  holders of the  majority of the votes  entitled to be  cast on such matter,
determine that it is no longer in the best interests of the Company to  continue
to be qualified as a REIT.
    
 
                                       86
<PAGE>
                                   MANAGEMENT
 
DIRECTORS
 
    The directors of the Company, their ages and their positions and offices are
set forth in the following table.
 
<TABLE>
<CAPTION>
                                 TERM
            NAME                EXPIRES        AGE                          POSITION
- ----------------------------  -----------      ---      -------------------------------------------------
<S>                           <C>          <C>          <C>
Michael W. Reschke                  1997           40   Chairman of the Board, Director
Abraham Rosenthal                   1996           46   Chief Executive Officer, Director
William H. Carpenter, Jr.           1998           45   President, Chief Operating Officer, Director
Terence C. Golden                   1997           51   Director
Kenneth A. Randall                  1998           68   Director
James R. Thompson                   1996           59   Director
Marvin S. Traub                     1996           70   Director
</TABLE>
 
- ------------------------
 
    For biographical information concerning the directors who are also executive
    officers  of  the  Company,  see  "Management  --  Biographies  of Executive
    Officers." The following is a biographical summary of the experiences of the
    independent directors of the Company:
 
    TERENCE C. GOLDEN.  Terence C. Golden,  a Director of the Company since  the
Initial  Public Offering, has been Chief Executive Officer and President of Host
Marriott Corporation,  Bethesda,  Maryland  since  September  1995  as  well  as
Chairman  of the Board of Bailey  Realty Corporation ("BRC") in Washington, D.C.
since 1991.  Prior  to  forming BRC,  Mr.  Golden  held the  position  of  Chief
Financial  Officer of The  Oliver Carr Company  from 1989 to  1991. From 1985 to
1988, Mr. Golden  was appointed by  President Reagan and  confirmed by the  U.S.
Senate  to the office of Administrator  of General Services Administration. From
1984 through 1985, Mr. Golden was Assistant Secretary at the U.S. Department  of
Treasury.  Mr.  Golden  was  one  of  the  founding  partners  of  Trammell Crow
Residential Companies and was its Managing  Partner from 1976 through 1984.  Mr.
Golden  also serves as a  director of D.R. Horton,  Inc. and Cousins Properties,
Inc. Mr. Golden received an M.B.A.  degree from Harvard Business School  (1970),
an  M.S.  degree  in  Nuclear  Engineering  at  the  Massachusetts  Institute of
Technology (1967),  and  a  B.S.  degree  in  Mechanical  Engineering  from  the
University of Notre Dame (1966).
 
    KENNETH A. RANDALL.  Kenneth A. Randall, a Director of the Company since the
Initial  Public Offering, was the  Chairman of ICL Inc.  from 1980 to 1982, Vice
Chairman of Northeast Bancorp,  Inc. from 1977 to  1987, the Chairman and  Chief
Executive  Officer of United Virginia Bankshares  Incorporated from 1970 to 1976
and the Chairman of the  FDIC from 1965 to 1970.  Mr. Randall was President  and
Chief  Executive Officer of  The Conference Board,  Inc. from 1976  to 1982. Mr.
Randall currently serves on the board of directors of Dominion Resources,  Inc.,
Dominion  Energy, Inc.,  Enron/Dominion Cogen, Inc.,  Lumbermans Mutual Casualty
Company, American Motorist Insurance Company, and American Manufacturers  Mutual
Insurance  Company.  Mr.  Randall  also  serves  as  trustee  of  the  principal
Oppenheimer mutual  funds.  Mr.  Randall attended  Weber  State  University  and
received a B.A. degree and an M.S. degree from Brigham Young University.
 
    GOVERNOR  JAMES R. THOMPSON.   James R. Thompson, a  Director of the Company
since the Initial Public Offering, is the Chairman of the law firm of Winston  &
Strawn and has been a partner with the firm since 1991. Prior to joining Winston
&  Strawn, Governor Thompson served as  the Governor of Illinois from 1977-1991.
Governor Thompson  serves on  the board  of directors  of FMC  Corporation,  the
Chicago  Board  of Trade,  Jefferson  Smurfit Corporation  (U.S.), International
Advisory Council  of the  Bank of  Montreal, Pechiney  International,  Wackenhut
Corrections   Corporation,  Union   Pacific  Resources   Company  and  Hollinger
International, Inc. Governor Thompson received  his Juris Doctorate degree  from
the Northwestern University Law School.
 
                                       87
<PAGE>
   
    MARVIN  S. TRAUB.   Marvin  S. Traub,  a Director  of the  Company since the
Initial Public Offering,  has been  President of Marvin  Traub Associates,  Inc.
since  1992. In addition,  Mr. Traub joined  Financo in 1994  as Senior Advisor.
Prior to establishing Marvin Traub Associates,  Inc., Mr. Traub was Chairman  of
Bloomingdales  from  1978-1992 and  was  Vice Chairman  of  Federated Department
Stores from 1988-1992. Mr.  Traub was a director  and Chairman of the  Executive
Committee  of The Conran Stores,  Inc. The Conran Stores,  Inc. filed a petition
for protection  under  U.S. bankruptcy  laws  on  January 10,  1994.  Mr.  Traub
received  an M.B.A. degree (with distinction) from Harvard Business School after
receiving a B.A. degree (magna cum laude) from Harvard University.
    
 
COMMITTEES OF THE BOARD OF DIRECTORS
 
    AUDIT COMMITTEE.  The  functions of the Audit  Committee, which consists  of
Messrs.  Golden  and  Randall,  include  making  recommendations  concerning the
engagement of  independent public  accountants, reviewing  with the  independent
accountants   the  plans  and   results  of  the   audit  engagement,  approving
professional services provided by the independent public accountants,  reviewing
the independence of the independent public accountants, considering the range of
audit  and non-audit fees, and reviewing  the adequacy of the Company's internal
accounting controls.
 
    EXECUTIVE COMMITTEE.   The Executive  Committee is comprised  of Messrs.  M.
Reschke,  Rosenthal  and Carpenter  and has  been  granted certain  authority to
acquire and dispose of real  property and the power  to authorize, on behalf  of
the  Board  of Directors,  the execution  of  certain contracts  and agreements,
including those  related to  certain borrowings  by the  Company. The  Executive
Committee meets monthly (or more frequently if necessary) and all actions by the
committee are reported at the next meeting of the Board of Directors.
 
    EXECUTIVE  COMPENSATION  COMMITTEE.   The  Executive  Compensation Committee
consists  of  Messrs.   Golden  and   Traub  and  Governor   Thompson  and   has
responsibility  for  determining the  compensation  for the  Company's executive
officers.
 
    INDEPENDENT  DIRECTORS  COMMITTEE.    The  Independent  Directors  Committee
consists  of Messrs. Golden, Randall and Traub and Governor Thompson and has the
responsibility to (i) consider  and approve any  proposed action or  transaction
involving the Company and PGI; (ii) consider and take such actions and make such
approvals and recommendations as are required to be considered, taken or made by
the  Company's  independent  directors under  either  the  Operating Partnership
Agreement  or  corporate  governance  documents  relating  to  the  Company,  or
otherwise;  and (iii) consider and take such  actions and make such approvals as
are appropriate to  reduce or eliminate  any potential or  apparent conflict  of
interest  which may arise in connection  with any proposed action or transaction
involving the Company.
 
    STOCK INCENTIVE PLAN COMMITTEE.  The Stock Incentive Plan Committee consists
of Governor Thompson and Mr. Traub  and has responsibility for implementing  and
administering the Company's Stock Incentive Plans.
 
COMPENSATION OF DIRECTORS
 
    The  Company pays  its Directors  who are  not employees  of the  Company or
affiliated with PGI or the Company a  fee for their services as Directors.  Such
persons  receive  annual  compensation  of  $10,000 plus  a  fee  of  $2,500 for
attendance in person at each  meeting of the Board of  Directors, a fee of  $500
for  participating  by telephone  in each  substantial meeting  of the  Board of
Directors or of any Committee of the Board of Directors, and a fee of $1,000 for
attending any meeting  of any  Committee of  the Board  of Directors;  provided,
however,  no additional compensation  is paid for  participating by telephone or
attending any meeting of any Committee of the Board of Directors if such meeting
occurs on the same day as a meeting of the Board of Directors. Such persons also
receive reimbursement  of  all travel  and  lodging expenses  related  to  their
attendance at both Board and committee meetings.
 
    Pursuant  to the 1994  Stock Incentive Plan, the  Company granted options to
purchase 20,000  shares of  Common Stock  to non-employee  Directors as  follows
(with  the number of shares  of Common Stock to  be issued upon exercise thereof
indicated parenthetically):  Terence  C.  Golden  (5,000),  Kenneth  A.  Randall
(5,000),  James R.  Thompson (5,000) and  Marvin S. Traub  (5,000). The exercise
price of such options is
 
                                       88
<PAGE>
$19.00 per share,  which represents the  Initial Public Offering  price for  the
Common  Stock, and such options are exercisable at any time prior to the earlier
of (a) March 22, 2004 or  (b) the expiration of one  year from the date of  such
non-employee  Director's termination of service as a Director. See "Compensation
of Executives -- Stock Incentive Plans."
 
   
    Pursuant to the 1995  Stock Incentive Plan, the  Company granted options  to
purchase  an  aggregate of  20,000  shares of  Common  Stock (the  "Initial 1995
Grants") to outside  directors of  the Company as  follows (with  the number  of
shares   of  Common  Stock   to  be  issued   upon  exercise  thereof  indicated
parenthetically):  Terence  C.  Golden  (5,000),  Kenneth  A.  Randall  (5,000),
Governor  James R.  Thompson (5,000) and  Marvin S. Traub  (5,000). Each Initial
1995 Grant was fully vested upon the  date of grant and will terminate upon  the
earlier  to occur of (a) May 18, 2005 or (b) the expiration of one year from the
date of termination of service of the optionee as a Director of the Company. The
exercise price per share for such options is $12.45 per share (based on the fair
market value of Common Stock on the grant date as determined in accordance  with
the 1995 Stock Incentive Plan).
    
 
    The  Company  has  entered into  a  consulting agreement  with  Marvin Traub
Associates, Inc., an entity owned and controlled by Marvin S. Traub, a  Director
of  the Company. The consulting agreement provides that for so long as Mr. Traub
remains a  Director of  the  Company he  will  provide consulting  and  advisory
services  in connection with  the Company's development  activities and merchant
relations and that Marvin Traub Associates,  Inc. will receive a monthly fee  of
$5,000  for such services. Upon Mr. Traub's election as a Director, Marvin Traub
Associates, Inc. received a grant of options to purchase 15,000 shares of Common
Stock pursuant to  the 1994  Stock Incentive Plan.  The exercise  price of  such
options  is $19.00 per share, and such options are exercisable at any time prior
to the earlier of (a) March 22, 2004 or (b) the date ninety (90) days  following
the termination of Mr. Traub's service as a Director of the Company.
 
EXECUTIVE OFFICERS
 
    The  executive officers of  the Company, their ages  and their positions and
offices are set forth in the following table:
 
   
<TABLE>
<CAPTION>
            NAME                   AGE                              POSITION
- -----------------------------      ---      ---------------------------------------------------------
<S>                            <C>          <C>
Michael W. Reschke                     40   Chairman of the Board, Director
Abraham Rosenthal                      46   Chief Executive Officer, Director
William H. Carpenter, Jr.              45   President, Chief Operating Officer, Director
Glenn D. Reschke                       45   Executive Vice President -- Development
David G. Phillips                      34   Executive Vice President -- Leasing
Robert P. Mulreaney                    37   Executive Vice President -- Chief Financial Officer and
                                             Treasurer
R. Bruce Armiger                       50   Senior Vice President -- Development and Construction
                                             Management Services
C. Alan Schroeder                      38   Senior Vice President -- General Counsel and Secretary
Steven S. Gothelf                      36   Senior Vice President -- Finance
Steven M. McGhee                       41   Senior Vice President -- Operations
</TABLE>
    
 
BIOGRAPHIES OF EXECUTIVE OFFICERS
 
    MICHAEL W. RESCHKE.  Michael W. Reschke  has been the Chairman of the  Board
of  Directors of the Company since  the Company's inception. Mr. Reschke founded
PGI in 1981 and, since that time,  has acted as PGI's Chairman, Chief  Executive
Officer,  and President. For  the last fourteen years,  Mr. Reschke has directed
and  managed  the  development,   finance,  construction,  leasing,   marketing,
acquisition,  renovation, and property management activities of PGI. Mr. Reschke
also is a member of  the Board of Directors of  Prime Residential, Inc., a  real
estate  investment trust  engaged in  the ownership,  operation, acquisition and
renovation of multi-family residential projects and the successor in interest to
the former multi-family
 
                                       89
<PAGE>
division of PGI. Mr. Reschke received a Juris Doctorate degree (summa cum laude)
from the University of Illinois after  having received a B.A. degree (summa  cum
laude)  in Accounting from Northern Illinois University. Mr. Reschke is licensed
to practice law in the State of  Illinois and is a certified public  accountant.
Mr. Reschke is a member of the Chairman's Roundtable and the Executive Committee
of  the National Realty  Committee, as well as  a full member  of the Urban Land
Institute. Mr. Reschke is the brother of Glenn D. Reschke, an executive  officer
of the Company.
 
    ABRAHAM  ROSENTHAL.  Abraham Rosenthal has  been the Chief Executive Officer
and a  Director of  the Company  since the  Company's inception.  Mr.  Rosenthal
joined  PGI  in 1988,  serving  as Vice  President,  Senior Vice  President and,
immediately prior  to joining  the  Company, as  Executive Vice  President.  Mr.
Rosenthal's responsibilities with the Company include financing, site selection,
design  and  construction  management  for the  Company's  retail  projects. Mr.
Rosenthal has been  involved in retail  design and development  for the past  19
years.  Prior to  joining PGI,  Mr. Rosenthal was  Vice President  -- Design and
Construction of Cordish/Embry and Associates. Mr. Rosenthal received a  Bachelor
of  Architecture degree from the University  of Maryland School of Architecture,
is a registered  architect in  the State  of Maryland  and is  certified by  the
National  Council of Architectural  Registration Board. Mr.  Rosenthal is a full
member of  the  Urban Land  Institute,  the International  Council  of  Shopping
Centers and the VALUE RETAIL NEWS Advisory Board. Mr. Rosenthal also serves as a
member  of the board of directors of the Baltimore Museum of Art and as a member
of the museum's executive and finance committees.
 
    WILLIAM H. CARPENTER,  JR.  William  H. Carpenter, Jr.  has been  President,
Chief  Operating  Officer and  a  Director of  the  Company since  the Company's
inception. Immediately prior to the  Initial Public Offering, Mr. Carpenter  was
associated  with PGI. Mr. Carpenter  joined PGI in 1989,  serving as Senior Vice
President and,  immediately prior  to  joining the  Company, as  Executive  Vice
President.  Mr. Carpenter's  responsibilities with the  Company include leasing,
management and marketing, and public  relations concerning the Company's  retail
projects. Prior to joining PGI, Mr. Carpenter was President of D.I. Realty, Inc.
(a  division of  Design International)  from 1988 to  1989 and  in such capacity
managed all aspects  of retail leasing  and development for  D.I. Realty,  Inc.,
including  property  management,  construction, and  merchant  coordination. Mr.
Carpenter previously was senior regional leasing director with The Rouse Company
and a partner with Cordish/Embry and Associates in Baltimore, Maryland. In these
positions, Mr. Carpenter  directed the development  and leasing of  a number  of
major  urban projects  in cooperation  with city  governments. Over  the last 18
years, Mr. Carpenter  has been  involved in over  30 major  urban, suburban  and
specialty  projects  throughout the  United States.  Mr. Carpenter  attended the
University of Baltimore, is  a member of the  International Council of  Shopping
Centers,  a board member of  Developers of Outlet Centers,  a full member of the
Urban Land Institute and sits on VALUE RETAIL NEWS Advisory Board. Mr. Carpenter
also serves as  a member of  the board  of directors of  the Baltimore  Symphony
Orchestra.
 
    GLENN  D.  RESCHKE.    Glenn  D.  Reschke  is  Executive  Vice  President --
Development of the Company. Mr. Reschke joined PGI in 1983 and, since that time,
served as Vice President, Senior Vice President and Executive Vice President  of
PGI,  responsible for PGI's multi-family, senior housing, single family and land
development divisions. Mr. Reschke  also served as  President of Prime  Property
Management,  Inc.,  an  affiliate of  PGI.  Mr.  Reschke received  a  Masters in
Business Administration from Eastern  Michigan University with a  specialization
in  finance after receiving a Bachelor of Science degree with honors in Chemical
Engineering from Rose Hulman  Institute of Technology  in Terre Haute,  Indiana.
Mr.  Reschke is the brother of Michael W. Reschke, the Company's Chairman of the
Board.
 
    DAVID G. PHILLIPS.   David G.  Phillips is the  Executive Vice President  --
Leasing  of the  Company. Mr.  Phillips joined  PGI in  1989 and  served as Vice
President -- Leasing and  as Senior Vice President  -- Director of Leasing.  Mr.
Phillips'   responsibilities  with  the  Company   include  the  management  and
supervision of the Company's leasing operation as well as project  merchandising
and  lead merchant  leasing for  all of the  Company's outlet  centers. Prior to
joining PGI, Mr.  Phillips was a  leasing representative at  D.I. Realty,  Inc.,
leasing  a variety of  retail projects including  outlet centers and traditional
and specialty malls. Prior to joining D.I. Realty, Inc., Mr. Phillips owned  and
operated  Bowdoin Street  Contracting in Boston,  Massachusetts, specializing in
historical renovation. Mr. Phillips received a Masters of Science in Real Estate
 
                                       90
<PAGE>
Development at  Johns Hopkins  University  and received  a Bachelor  of  Science
degree  in Business Administration from the  University of Vermont. Mr. Phillips
is a member  of the International  Council of Shopping  Centers, the Urban  Land
Institute and holds a real estate sales license in the State of Maryland.
 
    ROBERT  P. MULREANEY.   Robert P.  Mulreaney is Executive  Vice President --
Chief Financial Officer and Treasurer of  the Company. Mr. Mulreaney joined  the
Company  in  1994. Mr.  Mulreaney's  responsibilities with  the  Company include
financial reporting,  investor relations,  accounting, taxation,  treasury,  and
management  information systems. Prior to joining the Company, Mr. Mulreaney was
associated for  14  years  with Ernst  &  Young  LLP, where  he  specialized  in
accounting   and  consulting  issues  related   to  real  estate  and  financial
institutions. Mr. Mulreaney  received a Bachelor  of Business Administration  in
Accounting  in 1980 from  Marshall University in  Huntington, West Virginia. Mr.
Mulreaney is a member of the American Institute of Certified Public Accountants,
the Maryland Association of Certified  Public Accountants and the West  Virginia
Society of Certified Public Accountants.
 
    R.  BRUCE ARMIGER.  R. Bruce Armiger is Senior Vice President -- Development
and  Construction   Management  Services   for   the  Company.   Mr.   Armiger's
responsibilities with the Company include supervision of project development and
construction  for all of the Company's outlet centers. Mr. Armiger joined PGI in
1992, and since that  time, acted as  Vice President of  the Retail Division  of
PGI.  Prior  to joining  PGI, Mr.  Armiger  was Vice  President and  Director of
Construction and Engineering of The Rouse Company  for a period of 15 years.  At
The  Rouse  Company, Mr.  Armiger was  responsible for  all of  the construction
activities of the company consisting of over 5 million square feet of GLA during
his tenure. Mr. Armiger has  a Bachelor of Arts  degree and Masters of  Business
Administration from Loyola College, Baltimore, Maryland.
 
   
    C.  ALAN SCHROEDER.  C.  Alan Schroeder is Senior  Vice President -- General
Counsel and Secretary of the Company. Mr. Schroeder's responsibilities with  the
Company  include legal, human resources and  risk management. From 1990 to 1994,
Mr. Schroeder was  an Assistant General  Counsel of PGI,  responsible for  legal
matters  relating to the retail  division of PGI and  involved in the division's
development, financing,  corporate,  partnership,  construction  and  management
matters.  Prior to joining PGI, Mr. Schroeder was associated for four years with
Hopkins & Sutter, a Chicago, Illinois based law firm, where he worked  primarily
on  real estate and financing matters.  Mr. Schroeder received a Juris Doctorate
degree from The University of Chicago Law School. Mr. Schroeder received an A.B.
degree in Economics and Sociology from Bowdoin College in Brunswick, Maine.  Mr.
Schroeder is licensed to practice law in Illinois.
    
 
    STEVEN  S. GOTHELF.  Steven  Gothelf is Senior Vice  President -- Finance of
the Company. Mr. Gothelf joined PGI in 1990 and, since that time, served as Vice
President of Asset  and Development Management.  Mr. Gothelf's  responsibilities
include  financing  and capital  market activities  and acquisition  of existing
outlet centers.  For  two years  prior  to joining  PGI,  Mr. Gothelf  was  Vice
President  of Finance  and Administration of  Clarion Development  Inc. Prior to
joining Clarion Development Inc., Mr. Gothelf  was a Market Maker for  financial
futures  at the Chicago Board of  Trade and prior to that  was a Manager of Real
Estate Tax and Consulting for Peat  Marwick Main. Mr. Gothelf received his  B.S.
degree  in Accounting from the University of  Illinois and is a certified public
accountant.
 
    STEVEN M. MCGHEE.  Steven McGhee  is Senior Vice President -- Operations  of
the  Company. Mr. McGhee has been affiliated  with PGI since October, 1989, most
recently  as  Vice   President  and   Director  of   Operations.  Mr.   McGhee's
responsibilities include directing the marketing and management of the Company's
properties.  Prior to joining  PGI, Mr. McGhee  was General Manager  for CBL and
Associates for two years where he marketed and managed a portfolio of  1,500,000
square  feet of retail properties. Prior to  that Mr. McGhee spent fifteen years
with the Melville Corporation, a specialty retail chain where he was  eventually
responsible  for  the operations  of  approximately 140  stores  nationwide. Mr.
McGhee attended the University of Tennessee majoring in Business Administration.
Mr. McGhee is a member of the International Council of Shopping Centers  (ICSC),
Value  Retail  News and  Building Owners  and  Managers Association  (BOMA). Mr.
McGhee received designation as a certified shopping center manager from the ICSC
in October 1995.
 
                                       91
<PAGE>
   
COMPENSATION OF EXECUTIVES
    
 
    Prior to the completion of the Initial Public Offering, the Company did  not
pay  any  compensation  to its  officers.  The  following table  sets  forth the
compensation earned for the period from March 22, 1994 to December 31, 1994  and
for  the year ended December 31, 1995 with respect to the Chairman of the Board,
the Chief Executive Officer and the four  other persons who are the most  highly
compensated executive officers of the Company, including the President and Chief
Operating Officer.
 
   
                           SUMMARY COMPENSATION TABLE
    
 
   
<TABLE>
<CAPTION>
                                                          ANNUAL COMPENSATION         LONG-TERM COMPENSATION AWARDS
                                                   ---------------------------------  ------------------------------
NAME AND PRINCIPAL POSITION                          YEAR       SALARY      BONUS              OPTIONS/SARS
- -------------------------------------------------  ---------  ----------  ----------  ------------------------------
<S>                                                <C>        <C>         <C>         <C>
Michael W. Reschke, .............................       1995  $  150,000  $        0(1)               50,000(2)
 Chairman of the Board                                  1994     116,610           0(1)              150,000(3)
Abraham Rosenthal, ..............................       1995     257,385     125,000                50,000(2)
 Chief Executive Officer                                1994     190,341      75,000               150,000(3)
William H. Carpenter, Jr., ......................       1995     257,385     125,000                50,000(2)
 President and Chief Operating Officer                  1994     190,341      75,000               150,000(3)
Glenn D. Reschke, ...............................       1995     150,000      88,200                20,000(2)
 Executive Vice President -- Development                1994     114,205      69,450                50,000(3)
David G. Phillips, ..............................       1995     150,000     125,000                20,000(2)
 Executive Vice President -- Leasing                    1994     114,205      89,500                50,000(3)
R. Bruce Armiger, ...............................       1995     125,000      85,290                 7,000(2)
 Senior Vice President -- Development and               1994      92,473     130,278                     0(3)
 Construction Management Services
</TABLE>
    
 
- ------------------------
NOTES:
 
(1)  At his request, Mr. M. Reschke was not considered for a discretionary bonus
    for the period from March 22, 1994 to December 31, 1995.
 
   
(2) Granted pursuant  to the 1995  Stock Incentive Plan  effective February  16,
    1996. See "-- Stock Incentive Plans."
    
 
   
(3)  Granted pursuant to the 1994 Stock  Incentive Plan. See "-- Stock Incentive
    Plans."
    
 
   
EMPLOYMENT AGREEMENTS AND CHANGE OF CONTROL AGREEMENTS
    
 
   
    The Company has entered into  agreements (the "Employment Agreements")  with
each  of the  executive officers named  in the summary  compensation table above
other than  Messrs. Armiger  and  G. Reschke.  The  agreements with  Messrs.  M.
Reschke, Rosenthal, Carpenter and Phillips generally provide that such executive
officers  shall devote substantially all of their business time to the operation
of the Company, except Mr. M. Reschke who shall only be required to devote  such
time  as he deems necessary to fulfill his duties and obligations to the Company
as Chairman of the Board. The  Employment Agreement for Mr. M. Reschke  provides
for  an initial term expiring on March 22, 1999 and the Employment Agreement for
Mr. Phillips provides  for an  initial term expiring  on March  22, 1997,  which
agreements are automatically extended for an additional year after expiration of
the  initial term  and any  extension period  unless either  the Company  or the
executive officer provides the  other with prior written  notice that such  term
shall  not  be extended.  The Employment  Agreements  for Messrs.  Rosenthal and
Carpenter provide for a term expiring on December 31, 1998 and do not provide an
extension period.
    
 
   
    The Employment Agreement with Messrs.  M. Reschke and Phillips provide  that
the  employees  covered thereby  are eligible  to receive  discretionary bonuses
based on the achievement  of performance goals established  by the Company.  The
Employment  Agreements with Messrs.  Rosenthal and Carpenter  provide for annual
performance  based  bonuses  of  not  more  than  the  executive's  base  salary
determined  by a formula based on the following financial factors: annual growth
in funds from operations on a fully diluted per share
    
 
                                       92
<PAGE>
   
basis, first  year return  on total  development cost  for all  new centers  and
expansions which open during the year, average sales per square foot, percentage
of space leased, and a discretionary component of not more than 10% of the total
bonus paid on the executive's participation in the development of new concepts.
    
 
   
    If  the Employment Agreements are terminated  by the Company "without cause"
or are terminated  by the executive  after a  "change in control"  or for  "good
reason"  (as such terms are defined in the Employment Agreements), the executive
will be entitled to a  lump sum payment. With regard  to Messrs. M. Reschke  and
Phillips,  such  payment  will  be  an  amount  equal  to  the  greater  of such
executive's annual base  salary or 50  percent of the  remaining aggregate  base
salary due the executive under his Employment Agreement. With regards to Messrs.
Rosenthal  and Carpenter,  such amount for  termination by  the Company "without
cause" or for termination by  the executive for "good  reason" will be equal  to
the executive's annual base salary plus (1) the average annual performance bonus
paid  to the executive for the two years preceding the termination or (2) 50% of
the executive's base salary  if the termination occurs  before January 1,  1998.
The  Employment  Agreements with  Messrs.  Rosenthal and  Carpenter  allow these
executives the option to terminate their respective employment agreement at  any
time  within six months following a "change  of control" of the Company (as such
term is defined therein). If either of these executives elects to exercise  such
option in the event of a "change of control," such executive will be entitled to
receive any bonuses accrued but undistributed, other vested benefits through the
effective  date of the termination and health  and life insurance benefits for a
period of  one year,  plus a  termination  distribution in  the amount  of  $1.5
million.  Additionally, if the Employment  Agreements are so terminated, certain
restrictions on the transfer  of stock held by  Messrs. Rosenthal and  Carpenter
(or  obtained by such persons upon exercise of Common Units) may terminate. With
regard to Messrs.  Rosenthal and  Carpenter, the  Employment Agreements  contain
certain  non-compete  provisions  restricting  the  executives  from developing,
acquiring or operating retail properties  similar to those properties  developed
or operated by the Company for a period of up to two years following termination
of  employment, which period may be limited  to four quarters by either party at
any time prior to 30 days before the end of the fourth quarter.
    
 
   
    Current terms  of the  Employment Agreement  provide for  a base  salary  of
$150,000  for Mr. M.  Reschke, $250,000 for Messrs.  Rosenthal and Carpenter and
$175,000 for Mr. Phillips.  The current terms of  Mr. G. Reschke's  compensation
include  a  base  salary  of  $175,000.  The  current  terms  of  Mr.  Armiger's
compensation include an annual  base salary of  $130,000, a project  development
bonus  equal to $.10  for each square foot  of GLA contained  in any new factory
outlet center or project expansion completed by the Company and a  discretionary
bonus  of up  to 30% of  Mr. Armiger's base  salary based on  the achievement of
performance goals.
    
 
   
OPTION GRANTS IN 1995
    
 
   
    No options to purchase Common Stock were granted to the named executives  by
the Company during the fiscal year ended December 31, 1995; however, on February
16,  1996 the Company granted  the options discussed below  to each of the named
executive officers of the Company for services rendered in 1995. The table  also
shows  the potential  value of  such grants if  the Common  Stock appreciates at
compounded annual rates  of 5% and  10% compounded annually  over the  remaining
term of the option from the grant date price of $11.88 per share on February 16,
1996.  The 5% and  10% rates of appreciation  based on the  grant date price are
required to be disclosed by the rules of the Commission and are not intended  to
forecast  potential future appreciation, if any,  in the Company's stock prices.
The Company did not use an alternative present
    
 
                                       93
<PAGE>
   
value formula permitted by the rules of the Commission because, in the Company's
view, potential future unknown or volatile factors result in there being no such
formula that can determine  with reasonable accuracy the  present value of  such
option grants.
    
 
   
<TABLE>
<CAPTION>
                                                                                                          POTENTIAL REALIZABLE
                                                                INDIVIDUAL GRANTS                           VALUE AT ASSUMED
                                           ------------------------------------------------------------  ANNUAL RATES OF STOCK
                                                               % OF TOTAL                                PRICE APPRECIATION FOR
                                                              OPTIONS/SARS                                OPTION TERM BASED ON
                                                               GRANTED TO      EXERCISE OR               GRANT DATE STOCK PRICE
                                            OPTIONS/SARS      EMPLOYEES IN     BASE PRICE   EXPIRATION   ----------------------
NAME                                       GRANTED (#)(1)    FISCAL YEAR (2)   ($/SH) (3)      DATE        5% ($)     10% ($)
- -----------------------------------------  ---------------  -----------------  -----------  -----------  ----------  ----------
<S>                                        <C>              <C>                <C>          <C>          <C>         <C>
Michael W. Reschke.......................        50,000             18.3%       $   11.88      2/16/06   $  373,000  $  946,000
Abraham Rosenthal........................        50,000             18.3            11.88      2/16/06      373,000     946,000
William H. Carpenter, Jr.................        50,000             18.3            11.88      2/16/06      373,000     946,000
Glenn D. Reschke.........................        20,000              7.3            11.88      2/16/06      149,000     379,000
David G. Phillips........................        20,000              7.3            11.88      2/16/06      149,000     379,000
R. Bruce Armiger.........................         7,000              2.6            11.88      2/16/06       52,000     132,000
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1)  Options are fully vested.  The exercise price for  the options is generally
    payable in cash or, in certain circumstances, by the surrender, at the  fair
    market  value on  the date on  which the  option is exercised,  of shares of
    Common Stock.
    
 
   
(2) A total of 272,500  options were granted to  employees on February 16,  1996
    for services rendered during 1995.
    
 
   
(3)  Based on  average closing  price for the  five business  days preceding the
    grant date.
    
 
   
    The following  table  sets forth  information  with respect  to  options  to
purchase shares of Common Stock exercised by the named executive officers during
1995 and the number of shares of Common Stock underlying options held by each of
the  named executive  officers and the  value of such  officers' exercisable and
unexercisable options on December 31, 1995.
    
 
   
<TABLE>
<CAPTION>
                                                                                                                VALUE OF
                                                                                                               UNEXERCISED
                                                                                            NUMBER OF         IN-THE-MONEY
                                                                                       UNEXERCISED OPTIONS     OPTIONS AT
                                                                                             AT 1995          1995 YEAR-END
                                                       SHARES                             YEAR-END (#)           ($)(1)
                                                      ACQUIRED                         -------------------  -----------------
                                                         ON          VALUE REALIZED       EXERCISABLE/        EXERCISABLE/
NAME                                                EXERCISE (#)           ($)            UNEXERCISABLE       UNEXERCISABLE
- -------------------------------------------------  ---------------  -----------------  -------------------  -----------------
<S>                                                <C>              <C>                <C>                  <C>
Michael W. Reschke...............................        --                --               52,500/97,500          --
Abraham Rosenthal................................        --                --               52,500/97,500          --
William H. Carpenter, Jr.........................        --                --               52,500/97,500          --
Glenn D. Reschke.................................        --                --               17,500/32,500          --
David G. Phillips................................        --                --               17,500/32,500          --
R. Bruce Armiger.................................        --                --                  --                  --
</TABLE>
    
 
- ------------------------
   
NOTE:
    
 
   
(1) None of the options held  by the named executive officers were  in-the-money
    at December 31, 1995.
    
 
STOCK INCENTIVE PLANS
 
    The  Company established  the 1994 Stock  Incentive Plan and  the 1995 Stock
Incentive Plan for the purpose of attracting and retaining Directors,  executive
officers and other key employees. Each option granted pursuant to the 1994 Stock
Incentive Plan and the 1995 Stock Incentive Plan shall be designated at the time
of  grant as  either an  "incentive stock option"  or as  a "non-qualified stock
option." The 1994 Stock Incentive Plan provides for the grant of options  ("1994
Options") to purchase up to 585,000 shares of Common Stock.
 
                                       94
<PAGE>
   
    In  connection with  the Initial Public  Offering, the  Company granted 1994
Options to purchase an aggregate of 550,000 shares of Common Stock (the "Initial
Grants") to the following key executive officers of the Company (with the number
of shares  of  Common  Stock  to  be  issued  upon  exercise  thereof  indicated
parenthetically):  Michael  W. Reschke  (150,000); Abraham  Rosenthal (150,000);
William H. Carpenter,  Jr. (150,000); Glenn  D. Reschke (50,000);  and David  G.
Phillips  (50,000). The Initial Grants vest monthly at an annual rate of 20% per
year and have a term of ten years (or less if the optionee owns more than 10% of
the total combined voting power of  all classes of the Company's Stock,  becomes
disabled  within the meaning  of the Internal  Revenue Code of  1986, as amended
(the "Code") or dies. The exercise price  of these options issued is $19.00  per
share, which represents the initial public offering price of the Common Stock.
    
 
    The Company has also granted 1994 Options to purchase an aggregate of 35,000
shares  of Common Stock to non-employee Directors or their affiliates as follows
(with the number of shares  of Common Stock to  be issued upon exercise  thereof
indicated  parenthetically):  Terence  C.  Golden  (5,000),  Kenneth  A. Randall
(5,000), Governor James R. Thompson (5,000), Marvin S. Traub (5,000) and  Marvin
Traub  Associates, Inc.  (15,000). These options  were fully  vested upon grant,
have an exercise  price of $19.00  per share,  and are exercisable  at any  time
prior  to the earlier of (a) March 22, 2004 or (b) one year from the termination
of such non-employee Director's service as  a Director, or, with respect to  the
grant  of options to  Marvin Traub Associates,  Inc., ninety (90)  days from the
termination of Mr. Traub's service as a Director of the Company.
 
    The 1994 Stock Incentive  Plan terminates ten years  from the date the  plan
was adopted by the Board of Directors (March 18, 2004). As of December 31, 1995,
no  additional options were  available for grant under  the 1994 Stock Incentive
Plan.
 
    The 1995  Stock Incentive  Plan provides  for the  grant of  options  ("1995
Options")  to purchase a specified  number of shares of  Common Stock. Under the
1995 Stock Incentive Plan,  600,000 shares of Common  Stock were made  available
for  grants. With respect to any optionee  during any calendar year, the maximum
number of shares of Common Stock that  may be subject to 1995 Options under  the
1995  Stock Incentive Plan is 150,000.  Participants in the 1995 Stock Incentive
Plan, who may be Directors, officers or employees of the Company, the  Operating
Partnership,  their subsidiaries or  designated affiliates, are  selected by the
Stock Incentive Plan Committee. An employee of the Operating Partnership (or any
other affiliated partnership) or an outside  Director of the Company shall  only
be  eligible to be granted  non-qualified options. In the  case of Directors who
are members of the Stock Incentive Plan Committee, such grants are made only  as
automatic grants under a specified formula set forth in the 1995 Stock Incentive
Plan.
 
    On  May 18, 1995, the Company granted  1995 Options to purchase an aggregate
of 20,000 shares of Common Stock to non-employee Directors as follows (with  the
number  of shares of Common  Stock to be issued  upon exercise thereof indicated
parenthetically):  Terence  C.  Golden  (5,000),  Kenneth  A.  Randall  (5,000),
Governor  James  R. Thompson  (5,000) and  Marvin S.  Traub (5,000).  These 1995
Options were fully vested  upon grant and  have an exercise  price of 12.45  per
share.  Such options are exercisable at any time prior to the earlier of (a) May
18, 2005 or (b)  one year from the  termination of such non-employee  Director's
service as a Director.
 
    On  February 16, 1996, the Company also  granted 1995 Options to purchase an
aggregate of  190,000 shares  of Common  Stock to  the following  key  executive
officers  of the Company (with the number of shares of Common Stock to be issued
upon exercise thereof indicated  parenthetically); Michael W. Reschke  (50,000);
Abraham Rosenthal (50,000); William H. Carpenter, Jr. (50,000); Glenn D. Reschke
(20,000); and David G. Phillips (20,000). In addition, on February 16, 1996, the
Company  granted  1995 Options  to  various other  employees  of the  Company to
purchase an aggregate  of 89,500 shares  of Common Stock  of the Company.  These
1995  Options are  fully vested and  have a  term of ten  years (or  less if the
optionee owns more than 10% of the total combined voting power of all classes of
the Company's Stock, becomes disabled within the meaning of the Code, leaves the
Company   or   dies).   The   exercise   price   of   such   1995   Options   is
 
                                       95
<PAGE>
$11.88  per share. The exercise price for  the 1995 Options is generally payable
in cash or, in certain circumstances, by the surrender, at the fair market value
on the date on which the 1995 Option is exercised, of shares of Common Stock.
 
    The 1995 Stock Incentive Plan authorizes the Stock Incentive Plan  Committee
to grant 1995 Options at an exercise price to be determined by it, provided that
such price cannot be less than 100% of the fair market value of the Common Stock
on the date on which the 1995 Option is granted. If an incentive stock option is
to  be granted  to an employee  who owns over  10% of the  total combined voting
power of all classes of the Company's stock, then the exercise price may not  be
less  than 110%  of the fair  market value of  the Common Stock  covered by such
option on the  day it  is granted.  The exercise price  for any  1995 Option  is
generally payable in cash or, in certain circumstances, by the surrender, at the
fair  market value on the date on which  the 1995 Option is exercised, of shares
of Common Stock.
 
    The 1995 Stock Incentive  Plan terminates ten years  from the date the  plan
was adopted by the Board of Directors (April 14, 2005).
 
    All  unvested options  held by an  optionee under the  Stock Incentive Plans
will automatically be forfeited if the optionee leaves employment for any reason
other than a termination  "without cause" by the  Company, "for good reason"  by
the  optionee  or a  "change in  control"  (as defined  in the  applicable Stock
Incentive Plan). The rights of any  participants to exercise an option  pursuant
to  the Stock Incentive  Plans may not be  transferred in any  way other than by
will or laws  of descent and  distribution or pursuant  to a qualified  domestic
relations order.
 
    Subject  to the express  provisions of the Stock  Incentive Plans, the Stock
Incentive Plan Committee  may take  certain actions  with respect  to the  Stock
Incentive  Plan.  In  the  event  of  certain  extraordinary  events,  the Stock
Incentive Plan Committee may make adjustments  in the aggregate number and  kind
of  shares  reserved for  issuance, the  number  and kind  of shares  covered by
outstanding  awards  and  the  exercise  prices  specified  therein  as  may  be
determined to be appropriate.
 
    The  Stock  Incentive Plan  Committee also  may  amend any  award previously
granted pursuant to the Stock  Incentive Plans, prospectively or  retroactively.
No  such amendment  may impair  the rights  of any  participant under  any award
without the consent of such participant (except for any amendment made to  cause
the plan to qualify for an exemption provided by Rule 16b-3.
 
    If  any option granted under the Stock Incentive Plan expires or is canceled
without having been fully exercised, additional options for the number of shares
of Common Stock that would have been issued upon exercise of such options may be
re-granted under the applicable Stock Incentive Plan, subject to the  limitation
of  the number of  shares of Common  Stock made available  for grants. The Stock
Incentive Plan Committee may, in  its discretion and in  such terms as it  deems
appropriate,  require  as  a  condition  to the  grant  of  an  option  that the
individual surrender for  cancellation some  or all of  the unexercised  options
which  have been previously granted  to such individual. An  option the grant of
which is conditioned  upon such  surrender may have  an option  price lower  (or
higher)  than the option price of the surrendered option, may cover the same (or
a lesser or  greater) number of  shares as the  surrendered option, may  contain
other  terms such  as the Stock  Incentive Plan Committee  deems appropriate and
shall be exercisable in accordance with its terms, without regard to a number of
shares, price, option period or any  other term or condition of the  surrendered
option.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION
 
    The  Executive Compensation  Committee of the  Board of  Directors, which is
required to have a  majority of outside Directors  who are neither employees  or
officers  of  the  Company, is  charged  with determining  compensation  for the
Company's Executive Officers. Mr. Terence C. Golden, Governor James R.  Thompson
and Mr. Marvin S. Traub currently serve on the Executive Compensation Committee.
Governor  James R. Thompson, a  Director of the Company,  is Chairman of the law
firm of Winston &  Strawn, which has provided,  and continues to provide,  legal
services  to the Company. Marvin Traub  Associates, Inc., an affiliate of Marvin
S. Traub  provides consulting  services  to the  Company. See  "Compensation  of
Directors."
 
                                       96
<PAGE>
    No  executive officer of the  Company served as a  director or member of (i)
the compensation  committee of  another entity,  an executive  officer of  which
entity  is  a Director  of  the Company  or  member of  the  Company's Executive
Compensation Committee, (ii) the Board of  Directors of another entity in  which
one  of the executive officers of such  entity served on the Company's Executive
Compensation Committee, or (iii) the compensation committee of any other  entity
in  which one of the executive officers of such entity served as a member of the
Company's Board  of Directors,  during the  year ended  December 31,  1995.  See
"Other Matters -- Certain Relationships and Related Transactions."
 
                     CERTAIN RELATIONSHIPS AND TRANSACTIONS
 
    OPERATING  PARTNERSHIP AGREEMENT.   The Company, PGI,  Messrs. Rosenthal and
Carpenter and certain other parties have entered into the Operating  Partnership
Agreement  which sets  forth the terms  of such partnership  and establishes the
Company as  the sole  general partner  of the  Operating Partnership  with  full
responsibility  and discretion  in the management  and control  of the Operating
Partnership. The Operating Partnership Agreement also sets forth the terms under
which the Limited Partners conveyed their respective interests in the Properties
and the Management  and Development  Operations to  the Company.  For a  summary
description  of the terms of the Operating Partnership Agreement, see "Operating
Partnership Agreement."
 
   
    BENEFITS TO CERTAIN AFFILIATES RESULTING FROM THE EXCHANGE OFFER.   Assuming
the  completion of  the Exchange  Offer, the  required dividends  payable by the
Company in respect of  the Convertible Preferred Stock  will be reduced and  the
Limited  Partners will  benefit from  the increase in  the amount  of Funds from
Operations available  for distribution  with respect  to the  Common Units.  For
example, if the Exchange Offer and the Offering had been completed on January 1,
1995,  the distributions per  Common Unit payable to  the Limited Partners would
have increased from $0.66 to $0.82  assuming the exchange of the maximum  number
of  shares of Convertible Preferred Stock  permitted to be exchanged pursuant to
the Exchange Offer. In addition and also assuming the completion of the Exchange
Offer, the reduction in the distributions  and dividends payable by the  Company
in  respect of  the Convertible Preferred  Stock will benefit  holders of Common
Stock because a lower  level of total distributions  in respect of Common  Units
thereafter  must be achieved  in order for  holders of Common  Stock to share in
distributions on a  pro rata basis  with the  Common Units held  by the  Limited
Partners.  See "Prospectus Summary -- Structure of the Company and the Operating
Partnership."
    
 
    FORMATION TRANSACTIONS.  In connection with the Initial Public Offering, the
following affiliates of the Company received the following benefits:
 
    - PGI's receipt of approximately $10.2 million in cash and 7,794,495  Common
      Units  and  the repayment  by the  Operating Partnership  of approximately
      $155.8 million of indebtedness that was guaranteed or otherwise  recourse,
      in part, to PGI;
 
    - Receipt  by  each  of Abraham  Rosenthal,  Chief Executive  Officer  and a
      Director of the Company, and  William H. Carpenter, Jr., President,  Chief
      Operating  Officer and a Director of  the Company, of 266,090 Common Units
      and $.84 million in cash; and
 
    - Receipt by each  of Messrs. Rosenthal  and Carpenter of  a $2.375  million
      recourse  loan from the Operating Partnership,  the proceeds of which were
      used to acquire an additional 125,000  Common Units at the initial  public
      offering price of the Common Stock.
 
   
    In  connection with the Initial  Public Offering, the affiliates contributed
total assets and  liabilities with a  net carrying value  of $225.2 million  and
$225.3 million, respectively.
    
 
   
    The  values attributed to the Common  Units acquired by the Limited Partners
assume that each  such Common Unit  had a  value of $19.00,  the initial  public
offering  price per share  of Common Stock.  Based on such  value, the 7,794,495
Common Units  received by  PGI  were valued  at  $148,095,405, and  the  266,090
received  by each of Abraham Rosenthal and William H. Carpenter, Jr. were valued
at $5,055,710 for each  of them. Because  the Common Units  held by the  Limited
Partners are subject to a preferential distribution in
    
 
                                       97
<PAGE>
favor  of  the Common  Units held  by  the Company,  which currently  results in
greater dividends in respect of each share of Common Stock than each Common Unit
held by a Limited  Partner, and the  right of the  Limited Partners to  exchange
such  Common Units  into Common Stock  is limited in  certain circumstances, the
value of a Common Unit held by a  Limited Partner is likely to be less than  the
value of a share of Common Stock.
 
   
    LOANS  TO MESSRS. ROSENTHAL  AND CARPENTER.  In  connection with the Initial
Public Offering, the Operating Partnership made recourse loans of $2.375 million
to each of Messrs. Rosenthal and Carpenter. Messrs. Rosenthal and Carpenter used
such loan proceeds to acquire an additional 125,000 Common Units at the  initial
public  offering  price  of the  Common  Stock.  Each of  Messrs.  Rosenthal and
Carpenter incurred such loans and made such purchases through a partnership that
he controls which is  the borrower under  each such loan. Each  of the loans  is
secured by a pledge of the Common Units being acquired with the proceeds thereof
(the  "Pledged  Common  Units")  and guaranteed  by  the  respective individual.
Interest on the loans accrues at a rate  equal to 6.55% and is payable prior  to
maturity  only  to  the  extent  of  any  distributions  paid  by  the Operating
Partnership in respect of the Pledged Common Units. Accrued and unpaid  interest
of  $187,500 was added to the principal balance  of each such loan as of January
1, 1996. Each loan  matures on the earlier  to occur of (i)  March 22, 2004  and
(ii)  the first  anniversary of the  termination of  the individual's employment
with the Company for any reason.  The partnerships holding the Common Units  are
subject  to the same limitations on  transfer and exchange applicable to Messrs.
Rosenthal and Carpenter personally.
    
 
   
    INDEMNIFICATION OF MESSRS. ROSENTHAL  AND CARPENTER.   PGI has entered  into
Indemnification  and  Option Agreements  with  Messrs. Rosenthal  and Carpenter.
Pursuant to  these  agreements, subject  to  Messrs. Rosenthal  and  Carpenter's
continued employment by the Company and certain other conditions, PGI has agreed
to  indemnify  Messrs. Rosenthal  and Carpenter  against 50%  of any  "loss" (as
defined therein) which either may suffer as  a result of his purchase of  Common
Units in connection with the Company's Initial Public Offering.
    
 
   
    PGI  has also agreed, subject to Messrs. Rosenthal and Carpenter's continued
employment by the Company, to grant  to each of Messrs. Rosenthal and  Carpenter
options to purchase (i) up to 50,000 Common Units at $13.00 per Common Unit upon
the  first date on which the regular cash distribution for a calendar quarter of
the Operating Partnership distributable with respect to Common Units is equal to
or greater than the regular quarterly  (calendar) dividend on a per share  basis
for  the  outstanding  Common  Stock  for the  same  calendar  quarter  for four
successive calendar quarters, and (ii) up  to 50,000 Common Units at $13.00  per
Common  Unit upon the first date on which the Convertible Preferred Stock begins
to participate in non-preferred dividends as otherwise provided in the  Charter,
such options to expire on December 31, 2000.
    
 
   
    SPECIAL  DISTRIBUTION TO THE  ROSENTHAL FAMILY LLC  AND THE CARPENTER FAMILY
ASSOCIATION LLC.  The  Company and the Operating  Partnership have entered  into
Special  Distribution and Allocation Agreements with limited liability companies
controlled by Messrs. Rosenthal and  Carpenter (the "LLC's"). Pursuant to  these
agreements,  subject  to  the  continued  employment  of  Messrs.  Rosenthal and
Carpenter by the Company, the Operating Partnership has agreed to distribute  to
the LLC's on or before March 31, 1999, a special distribution for 1996, 1997 and
1998 equal to the product of (a)(i) the average annual funds from operations per
share  growth percentage minus ten percent (ii) divided by five percent, and (b)
one-half of the outstanding Note Balance (as hereinafter defined), provided that
in no event may the special distribution be less than zero or more than half  of
the outstanding Note Balance. "Note Balance" means the original principal amount
of  $2.375 million of the notes executed by Messrs. Rosenthal and Carpenter plus
any interest or  other charges which  have accrued or  been capitalized but  not
been paid as of December 31, 1998.
    
 
   
    TRANSACTIONS WITH THE SELLING STOCKHOLDER.
    
 
   
    Ownership  of  Common  Units.    Immediately  prior  to  the  Initial Public
Offering, the  Selling Stockholder  and its  affiliates held  certain  ownership
interests  and options for ownership interests  in certain of the Properties. In
exchange for 644,125 Common  Units, the Selling Stockholder  and certain of  its
affiliates
    
 
                                       98
<PAGE>
   
contributed their ownership interests and options with respect to the Properties
to  the Operating  Partnership. In  December 1995,  PGI acquired  553,797 Common
Units from  affiliates  of  the  Selling Stockholder.  In  connection  with  the
Offering,  the  Selling Stockholder  is exchanging  its remaining  90,328 Common
Units for a like number of shares of  Common Stock, all of which are being  sold
in the Offering.
    
 
   
    In order to facilitate the Initial Public Offering and related transactions,
PGI  pledged  5,162,002  of  its  Common  Units  to  affiliates  of  the Selling
Stockholder as additional collateral for certain indebtedness and guarantees  of
PGI.  Currently, 915,762 Common Units  remain pledged by PGI  to an affiliate of
the Selling Stockholder.
    
 
   
    Credit Enhancement.  Certain affiliates  of the Selling Stockholder  provide
credit  enhancement with  respect to  approximately $28.3  million of tax-exempt
bonds secured by  certain of  the Properties.  See "Business  and Properties  --
Mortgage  and Other  Debt Financing  of the  Company --  Note 1."  The Operating
Partnership is required to purchase such bonds on March 22, 1999 if at any  time
prior  to such date certain affiliates of the Selling Stockholder have purchased
any of such bonds, and the Company  is required to indemnify such affiliates  of
the  Selling Stockholder for any losses  or expenses incurred in connection with
the bonds and the credit enhancement. The standby credit enhancement  agreements
also  contain certain financial  and performance covenants.  An affiliate of the
Selling Stockholder received a fee of $140,000 from the proceeds of the  Initial
Public  Offering for the  extension of credit enhancement  for bonds relating to
The Shops at Western Plaza.
    
 
   
    Other Financings.  An affiliate of the Selling Stockholder provides a  first
mortgage  loan in  the principal  amount of  $16.0 million  secured by Northgate
Plaza and  guaranteed by  the Operating  Partnership. This  mortgage loan  bears
interest  at 8.0% per annum and matures on July 31, 1996. In connection with the
Initial Public Offering, the Company paid this lender $160,000 in fees to modify
the terms of  this loan. An  affiliate of  the Selling Stockholder  also held  a
first mortgage on the Huntley Factory Shops in the principal amount of up to $20
million, which was a direct obligation of the Operating Partnership that matured
and  was repaid in March  1995. In connection with  the Initial Public Offering,
the Company repaid  a $5.0 million  predevelopment loan to  an affiliate of  the
Selling  Stockholder and  entered into a  term loan agreement  for $50.0 million
with one  or more  affiliates of  the Selling  Stockholder. Such  term loan  was
repaid  in July 1994. In connection with such term loan, the Company paid a $1.0
million fee to an affiliate of the Selling Stockholder.
    
 
   
    Other  Initial  Public  Offering  Transactions.    In  connection  with  the
restructuring  of the partnerships that own Warehouse Row Factory Shops Phase I,
the Operating Partnership paid or caused  to be distributed $1.14 million to  an
affiliate  of  the  Selling  Stockholder,  which  owns  98%  of  the partnership
interests in one of  the two partnerships that  own such project. In  connection
with  the  Initial  Public  Offering, the  Company  repaid  approximately $128.0
million to affiliates  of the  Selling Stockholder in  satisfaction of  mortgage
indebtedness ($97.7 million) and other indebtedness ($30.3 million).
    
 
    Other  Transactions.  Prior to the Initial Public Offering, PGI had provided
property  management,   leasing,   acquisition,  renovation,   development   and
construction  management services for the partnerships  which own certain of the
Company's properties. Since  the Initial  Public Offering,  all such  management
services  have been performed by the Company. In connection with the development
of one of the Company's factory outlet centers completed in 1994, PGI reimbursed
the Company  for $878,813  in  connection with  costs  related to  certain  land
improvements.  Further,  the Company  has  indemnified PGI  for  certain matters
relating to  its  prior  activities.  See  "Business  and  Properties  --  Legal
Proceedings."
 
    Governor  James R. Thompson, a  Director of the Company,  is Chairman of the
law firm of  Winston &  Strawn, which has  provided, and  continues to  provide,
legal services to the Company.
 
    Marvin  Traub Associates, Inc., an affiliate  of Marvin S. Traub, a Director
of the Company, provides consulting  services to the Company. See  "Compensation
of Directors."
 
                                       99
<PAGE>
                        OPERATING PARTNERSHIP AGREEMENT
 
   
    The  following  summary of  the Agreement  of  Limited Partnership  of Prime
Retail, L.P. (the "Operating Partnership Agreement"), including the  description
of  certain provisions set  forth elsewhere in this  Prospectus, is qualified in
its entirety  by  reference to  the  Operating Partnership  Agreement  which  is
incorporated by reference to the Registration Statement of which this Prospectus
is  a part. The amendment of the Operating Partnership Agreement pursuant to the
Operating Partnership Waiver and Amendment is a condition to the Exchange Offer.
See "Prospectus  Summary  --  The  Exchange Offer  --  Limited  Partner  Consent
Condition."
    
 
MANAGEMENT
 
    The  Operating Partnership  is organized  as a  Delaware limited partnership
pursuant to  the terms  of the  Operating Partnership  Agreement. The  Operating
Partnership  Agreement generally provides that the  Company, as the sole general
partner  of  the  Operating  Partnership   has  full,  exclusive  and   complete
responsibility  and discretion  in the management  and control  of the Operating
Partnership. The Limited Partners of the Operating Partnership have no authority
to transact  business  for,  or  participate in  the  management  activities  or
decisions of, the Operating Partnership. However, any decision for the Operating
Partnership  to make certain amendments  to the Operating Partnership Agreement,
to take  title  to  any  property  other than  in  the  name  of  the  Operating
Partnership,  or to dissolve prior to December 31, 2050 (which is the expiration
of the Partnership's  term) or prior  to the occurrence  of certain  liquidating
events  would require the consent of a majority in interest of the Common Units.
The Limited Partners have no right to  remove the Company as general partner  of
the Operating Partnership.
 
TRANSFERABILITY OF INTERESTS
 
   
    The  Operating  Partnership  Agreement  provides that  the  Company  may not
voluntarily withdraw from the Operating  Partnership, or transfer or assign  its
interest  in the  Operating Partnership,  without the  unanimous consent  of the
Limited Partners.  The Limited  Partners  may transfer  their interests  in  the
Operating  Partnership to a transferee  subject to certain conditions, including
that such transferee assumes all  obligations of the transferor Limited  Partner
and  provided further  that such  transfer does not  cause a  termination of the
Operating Partnership for  federal income tax  purposes and does  not cause  the
Company to cease to comply with requirements under the Code for qualification as
a REIT. Pursuant to the Operating Partnership Agreement, the Prime Common Units,
as  well as any shares  of Common Stock obtainable  upon exchange of such Common
Units, may not be transferred, assigned, sold, encumbered or otherwise  disposed
of  until March 22, 1997 without the  consent of the Company (exercisable by its
independent directors) and Friedman, Billings, Ramsey & Co., Inc., other than to
their Affiliates  (as defined  in the  Operating Partnership  Agreement),  other
Limited Partners, Affiliates of other Limited Partners and, with respect to PGI,
its  owners  which,  in  each  case, agree  to  assume  the  obligations  of the
transferor under  the Operating  Partnership  Agreement. The  Additional  Common
Units are not subject to such restrictions on transferability. Since the Initial
Public  Offering, the  Company and Friedman,  Billings, Ramsey &  Co., Inc. have
consented to the  pledge of  all of  the Common Units  owned by  PGI to  various
financial  institutions that have agreed to be bound by the various restrictions
and obligations relating to  such Common Units  under the Operating  Partnership
Agreement.  See "Principal Security  Holders and Selling  Security Holder of the
Company."
    
 
ADDITIONAL FUNDS
 
    The  Operating  Partnership  Agreement   provides  that  if  the   Operating
Partnership requires additional funds at any time or from time to time in excess
of funds available to the Operating Partnership from operations or prior capital
contributions,  the Company  may borrow  such funds  and lend  the funds  to the
Operating Partnership on the same terms and conditions as are applicable to  the
Company's  borrowing of such funds.  The Operating Partnership Agreement further
provides that  in the  event the  Company issues  additional shares  of  Capital
Stock,  the Company shall be required to contribute to the Operating Partnership
as an additional  capital contribution any  net proceeds from  such issuance  in
exchange  for  additional  partnership  interests  with  preferences  and rights
corresponding to the Capital Stock so issued.
 
                                      100
<PAGE>
REGISTRATION RIGHTS
 
    For a  description  of  certain  registration rights  held  by  the  Limited
Partners  and certain of their affiliates, see "Shares Available For Future Sale
- -- Registration Rights."
 
TAX MATTERS
 
   
    Pursuant to the  Operating Partnership  Agreement, the Company  is the  "tax
matters  partner" of the Operating Partnership and, as such, does have authority
to make tax elections under the Code on behalf of the Operating Partnership. The
net income  or net  loss of  the Operating  Partnership generally  has and  will
continue  to be allocated to the Company  and the Limited Partners in accordance
with the distribution priority among the  holders of Preferred Units and  Common
Units  in the  Operating Partnership  and in  compliance with  the provisions of
Sections  704(b)  and  704(c)  of  the  Code  and  the  regulations  promulgated
thereunder.
    
 
OPERATIONS
 
    The  Operating Partnership Agreement requires that the Operating Partnership
be operated in a manner that will enable the Company to satisfy the requirements
for being classified as a  REIT and to avoid  any federal income tax  liability.
Pursuant  to the Operating Partnership Agreement, the Operating Partnership also
will assume and  pay when  due, or  reimburse the  Company for  payment of,  all
administrative  and  operating  expenses  of  the  Property  Partnerships,  will
distribute cash to the Company to enable the Company to pay all of the costs and
expenses relating to  the operations of  the Company to  the extent the  Company
does not otherwise have sufficient funds to satisfy such costs and expenses. The
Operating  Partnership will indemnify  the Company, as  its general partner, for
liabilities incurred  in  connection  with  debt  financing  for  the  Operating
Partnership or as general partner of the Operating Partnership.
 
DISTRIBUTIONS
 
   
    The  Operating Partnership Agreement sets forth  the manner in which the net
cash flow of the  Operating Partnership (which  includes operating revenues  and
proceeds   from  sales  or  refinancings  less  certain  expenditures)  will  be
distributed with respect to the Preferred  Units and the Common Units.  Pursuant
to  the Operating Partnership Agreement, each  Senior Preferred Unit held by the
Company entitles it to  receive a cash  distribution in an  amount equal to  the
dividend  declared or paid in respect of a share of Senior Preferred Stock prior
to the payment by the Operating  Partnership of any distributions in respect  of
the Convertible Preferred Units and the Common Units. Each Convertible Preferred
Unit  entitles the  Company to  receive, prior to  the payment  by the Operating
Partnership  of  distributions  with  respect  to  the  Common  Units,  a   cash
distribution in an amount equal to the distribution or dividend declared or paid
in  respect of a share of Convertible Preferred Stock. The Operating Partnership
Agreement  further  provides  that  net   cash  revenues  available  after   the
declaration or payment of distributions with respect to the Preferred Units will
be  distributed to the holders  of Common Units from time  to time (but not less
frequently than quarterly) in an aggregate  amount determined by the Company  in
accordance  with certain provisions establishing a Preferential Distribution for
Common Units held by the Company. The purpose of these provisions is to  enhance
the   likelihood  that  holders  of  Common   Stock  will  receive  a  quarterly
distribution of  at least  $0.295 per  share, subject  to availability  of  cash
available  for distribution, after payment of  dividends on the Senior Preferred
Stock and Convertible Preferred Stock. There can be no assurance, however,  that
holders of Common Stock will continue to receive such distributions.
    
 
    Subject  to payment in full of all  current and any accumulated dividends on
all Preferred  Units,  the  Operating  Partnership  must  pay  the  Preferential
Distribution  of $0.295 in each quarter (plus any preferential distribution that
is unpaid in any previous quarter) for each Common Unit held by the Company (the
total of such  units is  equal to  the number  of outstanding  shares of  Common
Stock)  before any distributions may be paid in respect of the Common Units held
by the Limited Partners of the Operating Partnership. The Operating  Partnership
Agreement  provides  that  any  quarterly distributions  made  by  the Operating
Partnership in excess of the  Preferential Distribution must first be  allocated
pro  rata among the Common  Units held by the Limited  Partners up to $0.295 for
each such Common Unit  and then be  allocated pro rata among  all of the  Common
Units.   The  Operating   Partnership  Agreement   further  provides   that  the
Preferential Distribution will  terminate only after  the Operating  Partnership
has paid quarterly distributions of at least $0.295
 
                                      101
<PAGE>
   
with  respect to all of the Common Units during four successive quarters without
distributing more than  90% of  its Funds from  Operations with  respect to  the
Convertible   Preferred  Units  and  Common  Units  after  payment  in  full  of
distributions for  the Senior  Preferred Units  in any  such quarter.  Once  the
Preferential  Distribution  is  terminated, distributions  with  respect  to the
Common Units will be allocated pro rata among all of the holders thereof.  Until
the  Company generates Funds from  Operations on a quarterly  basis in excess of
the FFO Threshold Amount, the Company  does not intend to pay distributions  per
share  of Common Stock in  excess of $0.295 per  quarter (other than the Special
Distribution), and  any  increase  in the  Operating  Partnership's  Funds  from
Operations  up to the FFO Threshold Amount  will continue to inure solely to the
benefit of  the  Limited  Partners.  For purposes  of  determining  whether  the
Company's  Funds  from Operations  is sufficient  to terminate  the Preferential
Distribution, Funds  from  Operations  will  be  calculated  based  on  the  old
definition  of Funds from Operations.  See "Management's Discussion and Analysis
of Financial  Condition  and Results  of  Operations --  Liquidity  and  Capital
Resources -- Funds from Operations."
    
 
LIMITED PARTNER EXCHANGE RIGHTS
 
   
    Subject  to certain conditions,  each Common Unit held  by a Limited Partner
may be exchanged for one  share of Common Stock  (subject to adjustment) or,  at
the  option of the  Company, cash equal to  the fair market value  of a share of
Common Stock  at  the time  of  exchange. The  Prime  Common Units  may  not  be
exchanged  until the later of (i) March 22,  1997 or (ii) the termination of the
Preferential Distribution without the consent of the Company (exercisable by its
independent directors) and Friedman,  Billings, Ramsey &  Co., Inc. The  Limited
Partners  have agreed not to exchange their Common Units for Common Stock unless
the Operating Partnership receives an opinion of counsel reasonably satisfactory
to the Company  that, upon such  exchange, the Operating  Partnership would  not
cease  to qualify as a partnership for  federal income taxes. In connection with
the Offering, the Selling  Stockholder is exchanging 90,328  Common Units for  a
like number of shares of Common Stock.
    
 
   
INDEMNIFICATION
    
 
   
    The  Operating Partnership Agreement provides for indemnification solely out
of the assets of the Operating Partnership of the partners and their  affiliates
for  losses  incurred because  of the  operations  of the  Operating Partnership
unless (i) the partner or other person acted  or failed to act due to bad  faith
or  through active and deliberate dishonesty, (ii) actually received an improper
personal benefit, or (iii) in the  case of any criminal proceeding, the  partner
or other person had reasonable cause to believe that the action or ommission was
unlawful.
    
 
   
    The Company, as general partner of the Operating Partnership, is indemnified
by  the Operating Partnership from  any loss incurred by  the Company as general
partner by reason of (i) the  incurrence of indebtedness in compliance with  the
Operating  Partnership Agreement  or indebtedness  of the  Operating Partnership
that is guaranteed by the Company as general partner or (ii) vicarious liability
by reason of its status as general partner.
    
 
DUTIES AND CONFLICTS
 
    The Operating Partnership Agreement provides that all business activities of
the  Company,  including  all  activities  pertaining  to  the  acquisition  and
operation  of  the  Company's  outlet centers,  must  be  conducted  through the
Operating Partnership. The Operating Partnership Agreement prohibits the Company
from borrowing for the purpose of  making a distribution to stockholders  except
if it arranges such borrowing through the Operating Partnership.
 
REPRESENTATIONS AND WARRANTIES
 
    At   the  time   of  the  Initial   Public  Offering,   PGI  made  customary
representations and warranties in the Operating Partnership Agreement  regarding
the  Properties in  which it  or its affiliates  contributed an  interest to the
Operating Partnership,  including  representations and  warranties  relating  to
compliance  with laws, environmental matters, title and the absence of liens and
encumbrances, tenant  leases, litigation,  contractual obligations,  absence  of
undisclosed liabilities, compliance with laws and the existence of insurance.
 
    The  Operating Partnership  Agreement provides that  the representations and
warranties thereunder  survive,  provided  that  no  claim  for  breach  may  be
maintained  by the Operating Partnership or the Company unless notice shall have
been delivered to the Limited Partners on or before the earlier to occur of  (i)
one
 
                                      102
<PAGE>
   
year after the independent directors of the Company know of such breach, or (ii)
March 22, 1997. The Operating Partnership's sole remedy and recourse against the
Limited  Partners for any unpaid claims will be the dilution of the interests of
the Limited Partners in the  Operating Partnership. Notwithstanding the sale  by
the  Selling  Stockholder of  all of  its  shares of  Common Stock,  the Selling
Stockholder will  not  be  relieved  of its  obligations  with  respect  to  the
representations   and  warranties  made  by  it  in  the  Operating  Partnership
Agreement.  The   Selling   Stockholder  will   pledge   marketable   securities
approximately  equal to the value of such shares to the Operating Partnership to
secure such obligations.
    
 
TERM
 
    The Operating  Partnership will  continue  in full  force and  effect  until
December  31, 2050, unless sooner dissolved and terminated upon the dissolution,
bankruptcy, insolvency  or  termination  of  the  Company  (unless  the  Limited
Partners  elect  to continue  the Operating  Partnership),  the election  of the
Company with the consent of a majority in interest of the Common Units, the sale
or other disposition  of all or  substantially all the  assets of the  Operating
Partnership or by operation of law.
 
   
     PRINCIPAL SECURITY HOLDERS AND SELLING SECURITY HOLDER OF THE COMPANY
    
 
   
    The  following tables set forth certain information regarding the beneficial
ownership of  shares  of Common  Stock  and of  Common  Units in  the  Operating
Partnership,  for (a) each  person who is  a stockholder of  the Company holding
more than 5% of the voting securities  of the Company, (b) each named  executive
officer  listed in  the Summary Compensation  Table presented  in "Management --
Compensation of  Executives", (c)  each  director of  the  Company and  (d)  the
directors  and  officers  of  the  Company as  a  group.  The  number  of shares
represents the number of shares of Common  Stock the person holds or the  number
of  shares into which Common  Units held by the  person are exchangeable (if, as
discussed below, the Company elects to issue shares of Common Stock rather  than
pay cash upon such exchange). The extent to which a person holds Common Stock as
opposed  to Common Units  is set forth  in the notes.  The Operating Partnership
Agreement provides  that  Common Units  may  be exchanged,  subject  to  certain
limitations,  into shares of Common Stock or, at the option of the Company, cash
equal to  the fair  market value  of a  share of  Common Stock  at the  time  of
exchange. See "Operating Partnership Agreement."
    
 
   
    The  following sets forth information as to the persons known to the Company
to be the beneficial  owner of more  than five percent  of the Company's  Common
Stock as of April 10, 1996.
    
 
   
<TABLE>
<CAPTION>
                                                            NUMBER OF SHARES/
                                                               COMMON UNITS                        PERCENT OF
                   NAME AND ADDRESS OF                         BENEFICIALLY       PERCENT OF       ALL SHARES/
                    BENEFICIAL OWNER                            OWNED (1)        ALL SHARES(2)  COMMON UNITS (3)
- ---------------------------------------------------------  --------------------  -------------  -----------------
<S>                                                        <C>                   <C>            <C>
The Prime Group, Inc. (4) ...............................         8,598,292            76.61%           67.91%
 77 West Wacker Drive
 Chicago, Illinois 60601
The Crabbe Huson Special Fund, Inc. (5) .................           286,000             9.95             2.26
 121 S.W. Morrison, Suite 1400
 Portland, OR 97204
T. Rowe Price Associates, Inc. (6) ......................           230,000             8.00             1.82
 100 East Pratt Street
 Baltimore, MD 21202
Boston Group Holdings (7) ...............................           188,000             6.54             1.48
 The Boston Company
 c/o Mellon Bank
 One Mellon Bank Center
 Pittsburgh, Pennsylvania 15258
Brown Capital Management, Inc. (8) ......................           148,400             5.16             1.17
 809 Cathedral Street
 Baltimore, MD 21201
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1)  The  ownership of  shares of  Common  Stock reported  herein is  based upon
    filings with the Commission  and is subject to  confirmation by the  Company
    that such ownership did not violate the ownership
    
 
                                      103
<PAGE>
   
    restrictions  in  the  Company's  Charter.  Information  presented  does not
    include shares  of Common  Stock that  may be  acquired upon  conversion  of
    Convertible  Preferred  Stock.  On  or  after  March  31,  1997,  holders of
    Convertible Preferred Stock will  have the right,  subject to ownership  and
    transfer  restrictions  in  the Charter  intended  to allow  the  Company to
    maintain its status  as a REIT,  to convert all  or any of  their shares  of
    Convertible  Preferred Stock into  shares of Common  Stock at the conversion
    price of $20.90 per share of  Common Stock, subject to certain  adjustments.
    The  ownership of Common Units reported  herein is derived from the transfer
    records  maintained  by  the  Operating  Partnership  based  on  information
    provided by the Limited Partners.
    
 
   
(2)  Information presented assumes  exchange only of Common  Units owned by such
    beneficial owner for shares of Common Stock.
    
 
   
(3) Information presented assumes exchange  of all outstanding Common Units  for
    shares  of Common  Stock and  also includes  shares of  the Company's Common
    Stock issuable upon exercise  of options granted  pursuant to the  Company's
    Stock  Incentive Plans which  are fully vested  or which may  vest within 60
    days of April  10, 1996. The  Limited Partners have  agreed not to  exchange
    their  Common Units for  certain periods without the  consent of the Company
    and Friedman,  Billings,  Ramsey  &  Co.,  Inc.,  the  underwriter  for  the
    Company's March 1994 initial public offering.
    
 
   
(4)  Information presented includes 8,348,292 Common Units and 250,000 shares of
    Common Stock owned by PGI  and certain limited partnerships affiliated  with
    PGI.  The  address of  PGI is  77  West Wacker  Drive, Suite  3900, Chicago,
    Illinois 60601. All of the Common Units  and shares of Common Stock held  by
    PGI  have  been  pledged to  certain  unaffiliated third  parties  to secure
    certain  indebtedness  of   PGI  and  its   affiliates  (collectively,   the
    "Pledgees").  Unless and until the Pledgees  foreclose on the pledged Common
    Units or have given notice of an event of default under the operative pledge
    or loan agreement, such entities will not have the direct or indirect  power
    to  vote or dispose  of the Common  Units so pledged.  The Pledgees disclaim
    beneficial ownership of these pledged Common Units.
    
 
   
(5) Information presented is based on  a Schedule 13G filed with the  Commission
    on  February 15,  1996 by  The Crabbe Huson  Special Fund,  Inc., The Crabbe
    Huson Real Estate Investment Fund, Inc. and The Crabbe Huson Group, Inc. The
    Schedule 13G indicates  that The  Crabbe Huson Special  Fund, Inc.  directly
    owns  202,000 shares of Common Stock,  representing 7.03% of the outstanding
    shares, and shares voting and dispositive power with its investment advisor,
    The Crabbe Huson Group, Inc. The Schedule 13G also indicates that The Crabbe
    Huson Real  Estate Investment  Fund,  Inc. directly  owns 63,000  shares  of
    Common  Stock,  representing 2.19%  of  the outstanding  shares,  and shares
    voting and dispositive power with  its investment advisor, The Crabbe  Huson
    Group,  Inc. The Schedule 13G further indicates that The Crabbe Huson Group,
    Inc. does not directly own any shares of the Company, but shares voting  and
    dispositive  power with the  two investment companies for  whom it serves as
    investment advisor. In addition, according  to the Schedule 13G, The  Crabbe
    Huson   Group,  Inc.   also  shares   voting  and   dispositive  power  with
    approximately four investors for whom it serves as investment advisor.  Such
    investors  directly own,  in the aggregate,  21,000 shares  of Common Stock.
    Each of the  foregoing reporting persons  disclaims beneficial ownership  of
    all shares owned by each other reporting person and disclaims that a "group"
    within  the  meaning of  Rule 13d-5(b)(1)  has been  formed with  respect to
    ownership of the Common Stock.
    
 
   
(6) Information presented  is based on  a Schedule  13G filed by  T. Rowe  Price
    Associates,  Inc. with the Commission on February 14, 1996. The Schedule 13G
    indicates that T.  Rowe Price  Associates, Inc. has  sole dispositive  power
    over  230,000 shares; however, sole voting  power is divided between T. Rowe
    Price Associates, Inc.  (30,000) and T.  Rowe Price Over  the Counter  Fund,
    Inc. (200,000).
    
 
   
(7)  Information  presented is  based on  a  Schedule 13G  filed by  Mellon Bank
    Corporation, Boston Group Holdings, Inc.  and The Boston Company, Inc.  with
    the  Commission  as  amended  through January  18,  1996.  The  Schedule 13G
    indicates that Boston Group Holdings, Inc. and The Boston Company, Inc. each
    has sole voting  power with respect  to 168,000 shares  of Common Stock  and
    sole dispositive power with respect to 188,000 shares of Common Stock.
    
 
   
(8)  Information presented  is based  on a Schedule  13D filed  by Brown Capital
    Management, Inc. with the Commission on February 21, 1995.
    
 
                                      104
<PAGE>
   
    The following table sets forth the beneficial ownership of shares of  Common
Stock as of April 10, 1996 by the Company's current Directors and Officers.
    
 
   
<TABLE>
<CAPTION>
                                                                  NUMBER OF
                                                             SHARES/COMMON UNITS       PERCENT       PERCENT OF ALL
NAME AND ADDRESS OF                                              BENEFICIALLY            OF           SHARES/COMMON
BENEFICIAL OWNER (1)                                              OWNED (2)        ALL SHARES (3)       UNITS (4)
- -----------------------------------------------------------  --------------------  ---------------  -----------------
<S>                                                          <C>                   <C>              <C>
Michael W. Reschke (5).....................................         8,713,292            76.85%            68.82%
Abraham Rosenthal (6)......................................           508,090            15.03              4.01
William H. Carpenter, Jr. (7)..............................           509,690            15.07              4.03
Terence C. Golden..........................................            12,500              (8)               (8)
Kenneth A. Randall.........................................            10,000              (8)               (8)
James R. Thompson..........................................            10,000              (8)               (8)
Marvin S. Traub (9)........................................            26,000              (8)               (8)
Glenn D. Reschke...........................................            41,667             1.43               (8)
R. Bruce Armiger...........................................             7,000              (8)               (8)
David G. Phillips (10).....................................            41,767             1.43               (8)
Directors and officers of the Company as a group (14
 persons)..................................................         9,913,081            82.31             78.29
</TABLE>
    
 
- ------------------------
   
NOTES:
    
 
   
(1)  All of the Directors and executive officers of the Company may be contacted
    c/o Prime Retail, Inc., 100 East Pratt Street, Baltimore, Maryland 21202.
    
 
   
(2) The  ownership of  shares of  Common  Stock reported  herein is  based  upon
    filings  with the Commission  and is subject to  confirmation by the Company
    that such  ownership  did not  violate  the ownership  restrictions  in  the
    Charter. Shares beneficially owned include shares subject to options granted
    under  the Company's Stock  Incentive Plans which are  fully vested or which
    may vest  within 60  days  of April  10, 1996  as  follows: Mr.  M.  Reschke
    115,000;  Mr. Rosenthal 115,000;  Mr. Carpenter 115,000;  Mr. Golden 10,000;
    Mr. Randall 10,000; Governor Thompson 10,000; Mr. Traub 10,000 (Marvin Traub
    Associates, Inc. 15,000); Mr.  G. Reschke 41,667;  and Mr. Phillips  41,667.
    Information  presented does not  include shares of Common  Stock that may be
    acquired upon conversion  of the  Convertible Preferred Stock.  On or  after
    March  31, 1997, holders of Convertible Preferred Stock will have the right,
    subject to ownership and  transfer restrictions in  the Charter intended  to
    allow the Company to maintain its status as a REIT, to convert all or any of
    their  shares of Convertible Preferred Stock  into shares of Common Stock at
    the conversion price of $20.90 per share of Common Stock, subject to certain
    adjustments. The ownership of Common  Units reported herein is derived  from
    transfer   records  maintained   by  the  Operating   Partnership  based  on
    information provided by the Limited Partners.
    
 
   
(3) Information presented assumes  exchange only of Common  Units owned by  such
    beneficial  owner  for shares  of Common  Stock. Information  presented also
    includes shares of Common Stock issuable  upon exercise of those options  of
    such beneficial owner which have vested or will vest within 60 days of April
    10, 1996.
    
 
   
(4)  Information presented assumes exchange of  all outstanding Common Units for
    shares of Common Stock.  Information presented also  includes shares of  the
    Company's  Common Stock  issuable upon  exercise of  options granted  to the
    Company's executive officers and Directors  which have vested or which  will
    vest  within 60 days of April 10, 1996. The Limited Partners have agreed not
    to exchange their Common  Units for certain periods  without the consent  of
    the  Company  and Friedman,  Billings, Ramsey  & Co.,  Inc. Pursuant  to the
    Operating Partnership Agreement, without the consent of Friedman,  Billings,
    Ramsey  & Co., Inc., the Prime Common  Units (as defined therein) may not be
    exchanged for Common Stock (or cash) until  the later of (i) March 22,  1997
    or (ii) the termination of the
    
 
                                      105
<PAGE>
   
    Preferential   Distribution  (as   defined  in   the  Operating  Partnership
    Agreement). The remaining Common Units may be exchanged for Common Stock (or
    cash) at any time. All  of the Common Units  owned by Messrs. Rosenthal  and
    Carpenter,  and all but  553,787 of the  Common Units owned  by Prime Group,
    Inc. ("PGI"), constitute Prime Common Units.
    
 
   
(5) Information presented includes 8,348,292 Common Units and 250,000 shares  of
    Common Stock held by PGI (Mr. M. Reschke is the Chairman and Chief Executive
    Officer  of PGI)  and certain  affiliated limited  partnerships, and 112,500
    shares of Common Stock which  Mr. M. Reschke has  the right to acquire  upon
    exercise  of  certain stock  options. Mr.  M. Reschke's  address is  77 West
    Wacker Drive, Suite 3900, Chicago, Illinois 60601.
    
 
   
(6) Information presented includes  391,090 Common Units,  125,000 of which  are
    held  by a limited liability company  controlled by Mr. Rosenthal and 44,050
    of which are held  by Mr. Rosenthal's spouse  and children, 2,000 shares  of
    Common Stock owned by Mr. Rosenthal and 112,500 shares of Common Stock which
    Mr.  Rosenthal  has the  right  to acquire  upon  exercise of  certain stock
    options. See Note (4).
    
 
   
(7) Information presented includes  391,090 Common Units,  125,000 of which  are
    held  by  a limited  liability company  controlled  by Mr.  Carpenter, 3,600
    shares of Common Stock owned by Mr. Carpenter's children and 112,500  shares
    of  Common Stock which Mr. Carpenter has  the right to acquire upon exercise
    of certain stock options. See Note (4).
    
 
   
(8) Amount represents less than 1%.
    
 
   
(9)  Includes  15,000  options  held  by  Marvin  Traub  Associates,  Inc.   See
    "Compensation of Directors."
    
 
   
(10)  Represents 100  shares of  Common Stock owned  by Mr.  Phillips and 40,833
    shares of Common  Stock which  Mr. Phillips has  the right  to acquire  upon
    exercise of certain stock options.
    
 
   
    As  of April 10, 1996, Messrs. M.  Reschke and Phillips owned 55,000 and 100
shares, respectively, of the Company's Convertible Preferred Stock, representing
1.35% and less than 1% of the outstanding shares of such class. As a group,  the
Directors  and  officers  of  the  Company  collectively  own  55,780  shares of
Convertible Preferred Stock, representing less than 1% of the outstanding shares
of such class. On and after March 31, 1997, each share of Convertible  Preferred
Stock  may be converted  into Common Stock  at a conversion  price of $20.90 per
share, subject to certain adjustments.
    
 
   
    Except as described above,  no Director or officer  of the Company owns  any
shares of any other class of the Company's equity securities.
    
 
   
    KILICO  Realty Corporation, as  the Selling Stockholder,  is offering all of
its 90,328 shares of Common Stock for sale in the Offering at a price per  share
equal to the price to the public set forth on the cover page of this Prospectus.
The  costs of the offering of  these shares (other than Underwriters' discounts)
are being borne by the  Company pursuant to the  terms of a registration  rights
agreement  dated  as  of  March  22,  1994  among  the  Company,  the  Operating
Partnership, the Selling  Stockholder and  certain other  Limited Partners.  See
"Shares   Available  for  Future  Sale  --  Registration  Rights."  The  Selling
Stockholder and certain of its affiliates have provided and continue to  provide
financing  and credit enhancements to the Company for certain of its Properties.
Prior to the Initial Public Offering, the Selling Stockholder and its affiliates
had ownership  interests  in certain  of  the Properties.  Such  interests  were
contributed  to the  Operating Partnership  for an  aggregate of  644,125 Common
Units. See  "Certain Relationships  and Transactions  -- Transactions  with  the
Selling Stockholder."
    
 
                          DESCRIPTION OF CAPITAL STOCK
 
   
    The Company is incorporated in the State of Maryland. Rights of stockholders
are governed by the MGCL and by the Company's Charter and Bylaws.
    
 
AUTHORIZED SHARES
 
   
    The Company has authorized 75,000,000 shares of Common Stock, par value $.01
per  share,  24,315,000 shares  of  preferred stock,  par  value $.01  per share
("Preferred Stock"), and 51,000,000 shares of  Excess Stock, par value $.01  per
share  ("Excess Stock").  The Charter  designates 2,300,000  shares of Preferred
Stock
    
 
                                      106
<PAGE>
as 10.5% Series  A Senior  Cumulative Preferred  Stock and  7,015,000 shares  of
Preferred  Stock as 8.5% Series B Cumulative Participating Convertible Preferred
Stock. The Board of Directors has  the authority to issue 15,000,000  additional
shares  of  Preferred  Stock  in one  or  more  series and  to  fix  the rights,
preferences, privileges  and restrictions  thereof, including  dividend  rights,
dividend   rates,  conversion  rights,  voting   rights,  terms  of  redemption,
redemption prices, liquidation preferences and the number of shares constituting
any series or the designation of such  series without further vote or action  by
the  stockholders, subject to the rights of  the holders of the Senior Preferred
Stock and  the  Convertible  Preferred  Stock.  The  Board  of  Directors  could
authorize  the issuance of Preferred Stock with terms and conditions which could
have the effect of discouraging a takeover or other transaction which holders of
some, or a majority, of the Common Stock might believe to be in their  interests
or  in which holders of some, or a majority, of the Common Stock might receive a
premium for their shares over  the then market price of  such shares. As of  the
date  hereof, the Company has  no plans to issue  any Preferred Stock other than
the Senior Preferred Stock and the Convertible Preferred Stock.
 
   
    As of March 31, 1996, 2,300,000 shares of Senior Preferred Stock were issued
and outstanding, 7,015,000 shares of Convertible Preferred Stock were issued and
outstanding, 2,875,000  shares  of  Common Stock  were  issued  and  outstanding
(9,220,800  shares of  Common Stock are  reserved for issuance  upon exchange of
issued and outstanding  Common Units and  1,185,000 shares of  Common Stock  are
reserved  for  issuance upon  exercise  of Options  granted  or available  to be
granted under Stock Incentive Plans) and  no shares of Excess Stock were  issued
and outstanding.
    
 
    The  following  summary of  the  terms of  the  Senior Preferred  Stock, the
Convertible Preferred Stock and the Common Stock does not purport to be complete
and is qualified in its entirety by  reference to the pertinent sections of  the
Charter,   a  form  of  which  has  been  incorporated  by  reference  into  the
Registration Statement of  which this  Prospectus is a  part. The  terms of  the
Excess  Stock related to  the Senior Preferred  Stock, the Convertible Preferred
Stock and the Common Stock are set forth under "-- Restrictions on Ownership and
Transfer."
 
SENIOR PREFERRED STOCK
 
    DIVIDENDS
 
    Subject to the preferential rights of any series of Preferred Stock  ranking
senior  as to dividends to  the Senior Preferred Stock  and to the provisions of
the Charter regarding Excess  Stock, holders of shares  of the Senior  Preferred
Stock  are entitled to receive, when and  as declared by the Board of Directors,
out of  funds  legally  available  for  the  payment  of  dividends,  cumulative
preferential  cash dividends  in an amount  per share of  Senior Preferred Stock
equal to $2.625 per annum.
 
    Dividends with respect to the Senior Preferred Stock are cumulative from the
date of original issuance and are payable quarterly in arrears on the  fifteenth
day  of each  May, August,  November, and  February, or,  if such  day is  not a
business day, on  the next succeeding  business day (each,  a "Senior  Preferred
Dividend  Payment Date"). Such  dividend and any dividend  payable on the Senior
Preferred Stock for any partial dividend period  are computed on the basis of  a
360-day year consisting of twelve 30-day months. Dividends payable on the Senior
Preferred  Stock  for each  full dividend  period are  computed by  dividing the
annual dividend rate by four. Dividends are payable to holders of record as they
appear in the  stock records  of the  Company at the  close of  business on  the
applicable  record date, which is  the first day of  the calendar month in which
the applicable Senior Preferred Dividend Payment  Date falls or such other  date
designated by the Board of Directors of the Company for the payment of dividends
that  is no  more than thirty  (30) nor  less than ten  (10) days  prior to such
Senior Preferred  Dividend  Payment Date  (each,  a "Senior  Preferred  Dividend
Record Date").
 
    No  dividends on shares  of Senior Preferred  Stock will be  declared by the
Board of  Directors of  the Company  or paid  or set  apart for  payment by  the
Company at such time as, and to the extent that, the terms and provisions of any
agreement  of the Company, including any agreement relating to its indebtedness,
or any  provisions of  the Charter  relating to  any series  of Preferred  Stock
ranking  senior to  the Senior  Preferred Stock  as to  dividends, prohibit such
declaration,  payment  or  setting  apart  for  payment  or  provide  that  such
 
                                      107
<PAGE>
declaration,  payment or  setting apart  for payment  would constitute  a breach
thereof or a  default thereunder,  or if such  declaration or  payment would  be
restricted or prohibited by law. Notwithstanding the foregoing, dividends on the
Senior  Preferred Stock accrue whether or  not the Company has earnings, whether
or not there are funds legally available  for the payment of such dividends  and
whether  or not  such dividends  are declared.  Holders of  the Senior Preferred
Stock are not entitled to any  dividends in excess of full cumulative  dividends
as described above.
 
    If  any shares of Senior Preferred  Stock are outstanding, no full dividends
will be declared or paid  or set apart for payment  on the capital stock of  the
Company of any other series ranking, as to dividends, on a parity with or junior
to  the Senior Preferred  Stock for any period  unless full cumulative dividends
have been  or contemporaneously  are declared  and paid  or declared  and a  sum
sufficient  for the  payment thereof  set apart for  such payment  on the Senior
Preferred Stock for  all past  dividend periods  and the  then current  dividend
period.  When dividends are not paid in full  (or a sum sufficient for such full
payment is not so set apart) upon  the shares of the Senior Preferred Stock  and
the  shares of  any other series  of Preferred Stock  ranking on a  parity as to
dividends with the Senior Preferred Stock, all dividends declared upon shares of
Senior Preferred Stock  and any  other series of  Preferred Stock  ranking on  a
parity as to dividends with the Senior Preferred Stock will be declared pro rata
so that the amount of dividends declared per share on the Senior Preferred Stock
and  such other series of  Preferred Stock will in all  cases bear to each other
the same ratio that accrued and unpaid dividends per share on the shares of  the
Senior  Preferred Stock and  such other series  of Preferred Stock  bear to each
other. No interest, or sum of money  in lieu of interest, is payable in  respect
of  any dividend payment or  payments on Senior Preferred  Stock which may be in
arrears.
 
   
    Except as  provided  in the  immediately  preceding paragraph,  unless  full
cumulative   dividends   on   the   Senior   Preferred   Stock   have   been  or
contemporaneously are declared and paid or declared and a sum sufficient for the
payment thereof set apart for payment for all past dividend periods and the then
current dividend period, no  dividends (other than  dividends payable in  Common
Stock  or other capital stock ranking junior to the Senior Preferred Stock as to
dividends and upon liquidation, dissolution or  winding up) will be declared  or
paid  or set aside  for payment, and  no other distribution  or dividend will be
declared or  made, upon  the Common  Stock or  any other  capital stock  of  the
Company  ranking junior to or on a parity  with the Senior Preferred Stock as to
dividends, nor will any Common Stock or  any other capital stock of the  Company
ranking junior to or on a parity with the Senior Preferred Stock as to dividends
or  upon  liquidation,  dissolution  or winding  up  be  redeemed,  purchased or
otherwise acquired  for any  consideration (or  any moneys  be paid  to or  made
available for a sinking fund for the redemption of any shares of any such stock)
by the Company (except by conversion into or exchange for other capital stock of
the  Company ranking junior  to the Senior  Preferred Stock as  to dividends and
upon liquidation, dissolution or winding up).
    
 
    Any dividend  payment made  on shares  of Senior  Preferred Stock  is  first
credited  against the earliest  accrued but unpaid dividend  due with respect to
shares of such Senior Preferred Stock which remains payable.
 
    If, for any taxable year, the  Company elects to designate as "capital  gain
dividends"  (as defined in  Section 857 of  the Code) any  portion (the "Capital
Gains Amount") of the dividends  (within the meaning of  the Code) paid or  made
available  for  the  year  to  holders  of  all  classes  of  stock  (the "Total
Dividends"), then the portion of the Capital Gains Amount that will be allocable
to the  holders of  Senior Preferred  Stock  will be  the Capital  Gains  Amount
multiplied  by a fraction, the  numerator of which shall  be the total dividends
(within the meaning of the  Code) paid or made available  to the holders of  the
Senior  Preferred Stock for the  year and the denominator  of which shall be the
Total Dividends.
 
    LIQUIDATION RIGHTS
 
    In the event of any liquidation,  dissolution or winding up of the  Company,
subject to the prior rights of any series of capital stock ranking senior to the
Senior  Preferred Stock, the holders of shares of Senior Preferred Stock will be
entitled to be  paid out  of the  assets of  the Company  legally available  for
distribution  to its stockholders  a liquidation preference equal  to the sum of
$25.00 per  share plus  an amount  equal  to any  accrued and  unpaid  dividends
thereon  (whether  or  not earned  or  declared)  to the  date  of  payment (the
 
                                      108
<PAGE>
"Senior Preferred Liquidation  Preference Amount"), before  any distribution  of
assets  is made to holders of the  Convertible Preferred Stock, the Common Stock
or any other capital stock that ranks junior to the Senior Preferred Stock as to
liquidation rights.  After  payment  of  the  full  amount  of  the  liquidating
distributions  to which they are entitled, the holders of Senior Preferred Stock
will have no right or claim to any of the remaining assets of the Company.
 
    In the  event that,  upon  any such  voluntary or  involuntary  liquidation,
dissolution  or  winding up,  the legally  available assets  of the  Company are
insufficient to pay the  Senior Preferred Liquidation  Preference Amount on  all
outstanding  shares  of Senior  Preferred  Stock and  the  corresponding amounts
payable on all shares of other classes or series of capital stock of the Company
ranking on  a parity  with the  Senior Preferred  Stock in  the distribution  of
assets  upon liquidation,  dissolution or  winding up,  then the  holders of the
Senior Preferred Stock  and all other  such classes or  series of capital  stock
will  share ratably in any such distribution of assets in proportion to the full
liquidating  distributions  to  which  they  would  otherwise  be   respectively
entitled.
 
    If liquidating distributions have been made in full to all holders of shares
of  Senior  Preferred  Stock,  the  remaining  assets  of  the  Company  will be
distributed among the holders  of any other classes  or series of capital  stock
ranking  junior to the  Senior Preferred Stock  upon liquidation, dissolution or
winding up, according  to their respective  rights and preferences  and in  each
case according to their respective number of shares.
 
    The  consolidation  or  merger  of  the  Company  with  or  into  any  other
corporation, or the sale, lease, transfer or conveyance of all or  substantially
all of the property or business of the Company, will not be deemed to constitute
a liquidation, dissolution or winding up of the Company for these purposes.
 
    REDEMPTION
 
    The  Senior Preferred  Stock will  not be  redeemable at  the option  of the
Company prior  to March  31,  1999. On  and after  March  31, 1999,  the  Senior
Preferred  Stock may be redeemed for cash at the option of the Company, in whole
or in part, initially at a redemption  price of $26.75 per share and  thereafter
at  prices declining ratably  to $25.00 per  share on and  after March 31, 2004,
plus in each case accrued and unpaid dividends, if any, to the redemption  date.
The  Senior Preferred Stock has  no stated maturity and  will not be entitled to
the benefit of any sinking fund.
 
    VOTING RIGHTS
 
    Holders of the Senior Preferred Stock do not have any voting rights,  except
as set forth below or as otherwise from time to time required by law. Subject to
the provisions in the Charter regarding Excess Stock, in any matter in which the
Senior  Preferred Stock may vote, including  any action by written consent, each
share of Senior Preferred  Stock is entitled  to one vote.  The holders of  each
share  of the Senior  Preferred Stock may  separately designate a  proxy for the
vote to which that share of Senior Preferred Stock is entitled.
 
    Whenever dividends on any shares of the Senior Preferred Stock have been  in
arrears  for  six or  more consecutive  quarterly periods,  the holders  of such
shares of Senior Preferred  Stock (voting separately as  a class with all  other
series of Preferred Stock (including the Convertible Preferred Stock) upon which
rights  to  vote  on such  matter  with  the Senior  Preferred  Stock  have been
conferred and are then exercisable) will be entitled to vote for the election of
two additional  directors of  the Company  at a  special meeting  called by  the
holders  of record of at least 10% of  the Senior Preferred Stock and such other
Preferred Stock,  if any  (unless such  request is  received less  than 90  days
before   the  date  fixed  for  the  next  annual  or  special  meeting  of  the
stockholders) or  at  the next  annual  meeting  of stockholders,  and  at  each
subsequent  annual meeting until all dividends accumulated on such shares of the
Senior Preferred  Stock for  the  past dividend  periods  and the  then  current
dividend  period have been fully  paid or declared and  a sum sufficient for the
payment thereof  set aside  for payment.  In  such event,  the entire  Board  of
Directors  of the Company will  be increased by two  directors. Each of such two
directors will be elected  to serve until  the earlier of  (i) the election  and
qualification  of  such director's  successor or  (ii)  payment of  the dividend
arrearage for the Senior Preferred Stock.
 
                                      109
<PAGE>
    So long as any shares of the Senior Preferred Stock remain outstanding,  the
Company  will not, without the affirmative vote  or consent of the holders of at
least a majority of the shares of the Senior Preferred Stock outstanding at  the
time,  given in  person or  by proxy, either  in writing  or at  a meeting (such
series voting separately as  a class), (i) authorize  or create or increase  the
authorized  or issued amount  of, any class  or series of  capital stock ranking
senior to or on a parity with the Senior Preferred Stock with respect to payment
of dividends  or the  distribution of  assets upon  liquidation, dissolution  or
winding  up or Excess Senior Preferred  Stock with respect to distributions upon
liquidation, dissolution or  winding up,  or reclassify  any authorized  capital
stock  of the Company  into any such  shares, or create,  authorize or issue any
obligation or security convertible into or evidencing the right to purchase  any
such  shares; or  (ii) amend,  alter or  repeal the  provisions of  the Charter,
whether by merger, consolidation or otherwise, so as to materially and adversely
affect any right, preference, privilege or voting power of the Senior  Preferred
Stock or the holders thereof; PROVIDED, HOWEVER, that any increase in the amount
of  the authorized  Preferred Stock  or the  creation or  issuance of  any other
series of Preferred Stock, or any increase in the amount of authorized shares of
the Convertible Preferred Stock or any other series of Preferred Stock, in  each
case  ranking junior to  the Senior Preferred  Stock with respect  to payment of
dividends or the distribution of assets upon liquidation, dissolution or winding
up, will  not  be  deemed  to  materially  and  adversely  affect  such  rights,
preferences,  privileges or voting powers. In addition, so long as any shares of
the Senior Preferred Stock  remain outstanding, the  Company will not  terminate
the  Company's status as a  REIT without the affirmative  vote or consent of the
holders of  at  least  a majority  of  the  shares of  Senior  Preferred  Stock,
Convertible  Preferred Stock  and Common Stock  outstanding at  the time, voting
together as a single class, given in person or by proxy, either in writing or at
a meeting.
 
    The foregoing voting provisions will not apply  if, at or prior to the  time
when  the act  with respect to  which such  vote would otherwise  be required is
effected, all  outstanding  shares  of  the Senior  Preferred  Stock  have  been
redeemed  or called for redemption upon  proper notice and sufficient funds have
been deposited in trust to effect such redemption.
 
    RANK
 
    The  Senior  Preferred   Stock,  with   respect  to   dividend  rights   and
distributions upon liquidation, dissolution, and winding up, ranks (i) senior to
the Common Stock, all other shares of Common Stock of the Company of all classes
and  series, all classes of Excess Stock (other than the Excess Senior Preferred
Stock, as to which the Senior Preferred  Stock is senior only as to  dividends),
the Convertible Preferred Stock, and shares of all other series of capital stock
issued  by the Company other than any series of capital stock the terms of which
specifically provide that the capital stock of such series rank senior to or  on
a  parity with such  Senior Preferred Stock  with respect to  dividend rights or
distributions upon liquidation, dissolution, or winding up of the Company;  (ii)
on   a  parity  with  the  Excess  Senior  Preferred  Stock  (upon  liquidation,
dissolution and winding up) and the shares of all other capital stock issued  by
the  Company the terms of  which specifically provide that  the shares rank on a
parity  with  the  Senior  Preferred   Stock  with  respect  to  dividends   and
distributions  upon liquidation, dissolution, or winding  up of the Company (the
issuance of which must have  been approved by a vote  of at least a majority  of
the outstanding shares of Senior Preferred Stock); and (iii) junior to all other
capital stock issued by the Company the terms of which specifically provide that
the  shares rank senior to the Senior  Preferred Stock with respect to dividends
and distributions upon liquidation,  dissolution, or winding  up of the  Company
(the  issuance of which must have been approved by a vote of at least a majority
of the outstanding shares of Senior Preferred Stock).
 
CONVERTIBLE PREFERRED STOCK
 
    DIVIDENDS
 
   
    Subject to the  preferential rights of  the Senior Preferred  Stock and  any
other  series  of  Preferred  Stock  ranking  senior  as  to  dividends  to  the
Convertible Preferred  Stock and  to  the provisions  of the  Charter  regarding
Excess  Stock, holders of shares of the Convertible Preferred Stock are entitled
to receive, when and as declared by the Board of Directors, out of funds legally
available  for   the  payment   of  distributions   and  dividends,   cumulative
preferential  cash dividends  in an  amount per  share of  Convertible Preferred
Stock equal to the greater of (i) $2.125 per annum or (ii) the distributions and
dividends (determined on each of
    
 
                                      110
<PAGE>
   
the quarterly Convertible Preferred Dividend Payment Dates referred to below) on
number of shares of  Common Stock (or  fraction thereof) into  which a share  of
Convertible  Preferred Stock will be convertible on or after March 31, 1997. The
amount referred to  in clause  (ii) above  will equal  the number  of shares  of
Common  Stock, or fraction thereof, into  which a share of Convertible Preferred
Stock will  be  convertible  on or  after  March  31, 1997,  multiplied  by  the
quarterly  distribution declared or paid with respect to a share of Common Stock
on or  most recently  prior  to the  applicable Convertible  Preferred  Dividend
Payment Date.
    
 
   
    Dividends  with respect  to the  Convertible Preferred  Stock are cumulative
from the date of original issuance and  are payable quarterly in arrears on  the
fifteenth  day of each May,  August, November, and February,  or, if such day is
not a business day,  on the next succeeding  business day (each, a  "Convertible
Preferred  Dividend  Payment  Date").  Such  distribution  or  dividend  and any
distribution or  dividend payable  on the  Convertible Preferred  Stock for  any
partial  dividend period are computed on the  basis of a 360-day year consisting
of twelve 30-day months. Distributions and dividends payable on the  Convertible
Preferred  Stock  for each  full dividend  period are  computed by  dividing the
annual dividend rate by four. Distributions and dividends are payable to holders
of record as they  appear in the stock  records of the Company  at the close  of
business  on the applicable record date, which  is the first day of the calendar
month in which the applicable Convertible Preferred Dividend Payment Date  falls
or  such other date designated by the Board  of Directors of the Company for the
payment of distributions and dividends that is no more than thirty (30) nor less
than ten (10)  days prior to  such Convertible Preferred  Dividend Payment  Date
(each, a "Convertible Preferred Dividend Record Date").
    
 
   
    No  distributions or dividends on shares of Convertible Preferred Stock will
be declared by the Board  of Directors of the Company  or paid or set apart  for
payment  by the Company at such  time as, and to the  extent that, the terms and
provisions of any agreement of the Company, including any agreement relating  to
its  indebtedness, or any  provisions of the  Charter relating to  any series of
Preferred Stock  ranking  senior  to  the  Convertible  Preferred  Stock  as  to
dividends  (including the  Senior Preferred  Stock), prohibit  such declaration,
payment or setting apart for payment  or provide that such declaration,  payment
or  setting apart  for payment  would constitute a  breach thereof  or a default
thereunder, or if such declaration or payment would be restricted or  prohibited
by  law. Notwithstanding the  foregoing, dividends on  the Convertible Preferred
Stock accrue whether or not the Company  has earnings, whether or not there  are
funds  legally available for  the payment of  such dividends and  whether or not
such dividends are declared. Holders of the Convertible Preferred Stock will not
be entitled  to any  distributions or  dividends in  excess of  full  cumulative
dividends as described above.
    
 
   
    If  any  shares  of Convertible  Preferred  Stock are  outstanding,  no full
distributions or dividends will be declared or paid or set apart for payment  on
the  capital stock of the Company of  any other series ranking, as to dividends,
on a parity with  or junior to  the Convertible Preferred  Stock for any  period
unless full cumulative dividends have been or contemporaneously are declared and
paid or declared and a sum sufficient for the payment thereof set apart for such
payment on the Convertible Preferred Stock for all past dividend periods and the
then  current dividend  period. When dividends  are not  paid in full  (or a sum
sufficient for such full  payment is not  so set apart) upon  the shares of  the
Convertible  Preferred Stock  and the  shares of  any other  series of Preferred
Stock ranking on a parity as to dividends with the Convertible Preferred  Stock,
all  dividends declared upon shares of Convertible Preferred Stock and any other
series of  Preferred  Stock  ranking  on  a parity  as  to  dividends  with  the
Convertible  Preferred Stock  will be  declared pro rata  so that  the amount of
distributions and  dividends declared  per share  on the  Convertible  Preferred
Stock  and such other series  of Preferred Stock will in  all cases bear to each
other the same  ratio that accrued  and unpaid distributions  and dividends  per
share  on the shares of the Convertible Preferred Stock and such other series of
Preferred Stock bear  to each other.  No interest, or  sum of money  in lieu  of
interest,  is  payable  in  respect  of  any  dividend  payment  or  payments on
Convertible Preferred Stock which may be in arrears.
    
 
   
    Except as  provided  in the  immediately  preceding paragraph,  unless  full
cumulative   dividends  on  the   Convertible  Preferred  Stock   have  been  or
contemporaneously are declared and paid or declared and a sum sufficient for the
payment thereof set apart for payment for all past dividend periods and the then
current dividend period,  no distributions  or dividends  (other than  dividends
payable in Common Stock or other capital stock ranking junior to the Convertible
Preferred Stock as to dividends and upon liquidation,
    
 
                                      111
<PAGE>
   
dissolution  or winding up) will  be declared or paid  or set aside for payment,
and no other distribution or dividend will be declared or made, upon the  Common
Stock or any other capital stock of the Company ranking junior to or on a parity
with  the Convertible Preferred Stock as to dividends, nor will any Common Stock
or any other capital stock of the Company ranking junior to or on a parity  with
the Convertible Preferred Stock as to dividends or upon liquidation, dissolution
or winding up be redeemed, purchased or otherwise acquired for any consideration
(or  any  moneys  be paid  to  or made  available  for  a sinking  fund  for the
redemption of any shares of any such stock) by the Company (except by conversion
into or exchange for other  capital stock of the  Company ranking junior to  the
Convertible  Preferred Stock as  to dividends and  upon liquidation, dissolution
and winding up).
    
 
   
    Any distribution or dividend payment made on shares of Convertible Preferred
Stock is first  credited against the  earliest accrued but  unpaid dividend  due
with  respect  to  shares  of such  Convertible  Preferred  Stock  which remains
payable.
    
 
    If, for any taxable year, the  Company elects to designate as "capital  gain
dividends"  (as defined in  Section 857 of  the Code) any  portion (the "Capital
Gains Amount") of the dividends  (within the meaning of  the Code) paid or  made
available  for  the  year  to  holders  of  all  classes  of  stock  (the "Total
Dividends"), then the portion of the Capital Gains Amount that will be allocable
to the holders of Convertible Preferred  Stock will be the Capital Gains  Amount
multiplied  by a fraction, the  numerator of which shall  be the total dividends
(within the meaning of the  Code) paid or made available  to the holders of  the
Convertible  Preferred Stock for the year and  the denominator of which shall be
the Total Dividends.
 
    LIQUIDATION RIGHTS
 
    In the event of any liquidation,  dissolution or winding up of the  Company,
subject to the prior rights of any series of capital stock ranking senior to the
Convertible  Preferred  Stock, the  holders of  shares of  Convertible Preferred
Stock will be  entitled to  be paid  out of the  assets of  the Company  legally
available for distribution to its stockholders a liquidation preference equal to
the  sum of  $25.00 per  share plus an  amount equal  to any  accrued and unpaid
dividends thereon (whether  or not earned  or declared) to  the date of  payment
(the   "Convertible  Preferred  Liquidation   Preference  Amount"),  before  any
distribution of assets is made to holders  of Common Stock or any other  capital
stock  that ranks  junior to the  Convertible Preferred Stock  as to liquidation
rights. After payment  of the full  amount of the  liquidating distributions  to
which they are entitled, the holders of Convertible Preferred Stock will have no
right or claim to any of the remaining assets of the Company.
 
    In  the  event that,  upon any  such  voluntary or  involuntary liquidation,
dissolution or  winding up,  the legally  available assets  of the  Company  are
insufficient  to pay the Convertible  Preferred Liquidation Preference Amount on
all outstanding  shares of  Convertible Preferred  Stock and  the  corresponding
amounts payable on all shares of other classes or series of capital stock of the
Company  ranking  on  a  parity  with the  Convertible  Preferred  Stock  in the
distribution of assets  upon liquidation,  dissolution or winding  up, then  the
holders  of the Convertible Preferred Stock and all other such classes or series
of capital  stock will  share ratably  in  any such  distribution of  assets  in
proportion  to the full liquidating distributions  to which they would otherwise
be respectively entitled.
 
    If liquidating distributions have been made in full to all holders of shares
of Convertible Preferred  Stock, the  remaining assets  of the  Company will  be
distributed  among the holders of  any other classes or  series of capital stock
ranking junior to the Convertible Preferred Stock upon liquidation,  dissolution
or  winding up, according to their respective rights and preferences and in each
case according to their respective number of shares.
 
    The  consolidation  or  merger  of  the  Company  with  or  into  any  other
corporation,  or the sale, lease, transfer or conveyance of all or substantially
all of the property or business of the Company, will not be deemed to constitute
a liquidation, dissolution or winding up of the Company for these purposes.
 
    REDEMPTION
 
    The Convertible Preferred Stock will not be redeemable at the option of  the
Company  prior to March 31,  1999. On and after  March 31, 1999, the Convertible
Preferred Stock may be redeemed for cash at
 
                                      112
<PAGE>
the option of the Company, in whole or in part, initially at a redemption  price
of  $27.125 per share and  thereafter at prices declining  ratably to $25.00 per
share on  and  after March  31,  2004, plus  in  each case  accrued  and  unpaid
dividends,  if any, to the redemption  date. The Convertible Preferred Stock has
no stated maturity and will not be entitled to the benefit of any sinking fund.
 
    VOTING RIGHTS
 
    Holders of the Convertible  Preferred Stock do not  have any voting  rights,
except  as set forth  below or as otherwise  from time to  time required by law.
Subject to the provisions in the  Charter regarding Excess Stock, in any  matter
in  which  the Convertible  Preferred Stock  may vote,  including any  action by
written consent, each share  of Convertible Preferred Stock  is entitled to  one
vote.  The  holders  of  each  share  of  the  Convertible  Preferred  Stock may
separately designate a  proxy for the  vote to which  that share of  Convertible
Preferred Stock is entitled.
 
    Whenever  dividends on  any shares of  the Convertible  Preferred Stock have
been in arrears for  six or more consecutive  quarterly periods, the holders  of
such  shares of Convertible  Preferred Stock (voting separately  as a class with
all other series of Preferred Stock (including the Senior Preferred Stock)  upon
which  rights to vote on  such matter with the  Convertible Preferred Stock have
been conferred  and are  then exercisable)  will  be entitled  to vote  for  the
election  of two additional directors of the Company at a special meeting called
by the holders of record of at least 10% of the Convertible Preferred Stock  and
such other Preferred Stock, if any (unless such request is received less than 90
days  before  the date  fixed  for the  next annual  or  special meeting  of the
stockholders) or  at  the next  annual  meeting  of stockholders,  and  at  each
subsequent  annual meeting until all dividends accumulated on such shares of the
Convertible Preferred Stock for the past  dividend periods and the then  current
dividend  period have been fully  paid or declared and  a sum sufficient for the
payment thereof  set aside  for payment.  In  such event,  the entire  Board  of
Directors  of the Company will  be increased by two  directors. Each of such two
directors will be elected  to serve until  the earlier of  (i) the election  and
qualification  of  such director's  successor or  (ii)  payment of  the dividend
arrearage for the Convertible Preferred Stock.
 
    So long as any shares of the Convertible Preferred Stock remain outstanding,
the Company will not, without the affirmative vote or consent of the holders  of
at least a majority of the shares of the Convertible Preferred Stock outstanding
at  the time, given  in person or  by proxy, either  in writing or  at a meeting
(such series voting separately as a class), (i) authorize or create, or increase
the authorized or issued amount of, any class or series of capital stock ranking
senior to the Convertible Preferred Stock  with respect to payment of  dividends
or  the distribution of  assets upon liquidation, dissolution  or winding up, or
Excess  Convertible  Preferred   Stock  with  respect   to  distributions   upon
liquidation,  dissolution  or winding  up or  reclassify any  authorized capital
stock of the Company  into any such  shares, or create,  authorize or issue  any
obligation  or security convertible into or evidencing the right to purchase any
such shares;  or (ii)  amend, alter  or repeal  the provisions  of the  Charter,
whether by merger, consolidation or otherwise, so as to materially and adversely
affect  any  right, preference,  privilege or  voting  power of  the Convertible
Preferred Stock or the holders thereof; PROVIDED, HOWEVER, that any increase  in
the  amount of the authorized Preferred Stock or the creation or issuance of any
other series of  Preferred Stock, or  any increase in  the amount of  authorized
shares  of  the Convertible  Preferred Stock  or any  other series  of Preferred
Stock, in  each case  ranking on  a parity  with or  junior to  the  Convertible
Preferred  Stock with  respect to  payment of  dividends or  the distribution of
assets upon  liquidation, dissolution  or  winding up,  will  not be  deemed  to
materially  and adversely affect such  rights, preferences, privileges or voting
powers. In addition, so  long as any shares  of the Convertible Preferred  Stock
remain  outstanding, the  Company will not  terminate the Company's  status as a
REIT without  the affirmative  vote or  consent of  the holders  of at  least  a
majority  of the shares  of Senior Preferred  Stock, Convertible Preferred Stock
and Common Stock  outstanding at the  time, voting together  as a single  class,
given in person or by proxy, either in writing or at a meeting.
 
    The  foregoing voting provisions will not apply  if, at or prior to the time
when the act  with respect to  which such  vote would otherwise  be required  is
effected,  all outstanding shares  of the Convertible  Preferred Stock have been
redeemed or called for redemption upon  proper notice and sufficient funds  have
been deposited in trust to effect such redemption.
 
                                      113
<PAGE>
    CONVERSION
 
    Subject  to the exceptions described under  "Description of Capital Stock --
Restrictions on Ownership  and Transfer," holders  of the Convertible  Preferred
Stock  have the right, as provided in the Charter, exercisable on or after March
31, 1997,  except  in  the  case  of  Convertible  Preferred  Stock  called  for
redemption, to convert all or any of the Convertible Preferred Stock (based upon
the  Convertible Preferred Liquidation  Preference Amount determined immediately
following the  most recent  Convertible Preferred  Dividend Payment  Date)  into
shares  of Common Stock  at the conversion  price of $20.90  per share of Common
Stock, subject to adjustment upon the occurrence of certain events, as described
below. In  the  case  of  Convertible Preferred  Stock  called  for  redemption,
conversion rights will expire at the close of business on the third business day
immediately preceding the date fixed for redemption.
 
   
    Shares  of Convertible Preferred Stock will be deemed to have been converted
immediately prior  to  the  close  of  business on  the  date  such  shares  are
surrendered  for  conversion  and notice  of  election  to convert  the  same is
received by the Company.  Upon conversion, no adjustment  or prepayment will  be
made  for distributions or  dividends, but if  any holder surrenders Convertible
Preferred Stock for  conversion after  the close  of business  on a  Convertible
Preferred  Dividend Record  Date and  prior to  the opening  of business  on the
related Convertible Preferred Dividend Payment Date, then, notwithstanding  such
conversion,  the distribution or dividend  payable on such Convertible Preferred
Dividend Payment  Date  will be  paid  on such  Convertible  Preferred  Dividend
Payment  Date  to  the registered  holder  of  such shares  on  such Convertible
Preferred  Dividend  Record   Date.  Shares  of   Convertible  Preferred   Stock
surrendered  for conversion during  the period from  the close of  business on a
Convertible Preferred Dividend Record Date to the Convertible Preferred Dividend
Payment Date must also pay the amount  of the distribution or dividend which  is
payable.  No fractional  shares of Common  Stock will be  issued upon conversion
and, if the conversion results in a fractional interest, an amount will be  paid
in cash equal to the value of such fractional interest based on the market price
of the Common Stock on the last trading day prior to the date of conversion.
    
 
    The  number  of  shares  of  Common  Stock  or  other  assets  issuable upon
conversion  and  the  conversion  price  are  subject  to  adjustment  upon  the
occurrence of the following events:
 
    (i) the  issuance of Common Stock as a dividend or distribution on shares of
        Common Stock;
 
    (ii) the subdivision,  combination or  reclassification of  the  outstanding
         shares of Common Stock,
 
   (iii) the  issuance to all holders  of Common Stock of  rights or warrants to
         subscribe for or purchase Common Stock (or securities convertible  into
         Common  Stock) at a price  per share less than  the then current market
         price per share, as determined in accordance with the provisions of the
         Charter;
 
    (iv) the distribution  to  all  holders  of Common  Stock  of  evidences  of
         indebtedness  or assets  (including securities,  but excluding Ordinary
         Cash Dividends, as defined  below, and those dividends,  distributions,
         rights or warrants referred to above); and
 
    (v) the distribution to all holders of Common Stock of rights or warrants to
        subscribe  for securities (other than those  referred to in clause (iii)
        above).
 
   
    The adjustments to be made in each such event are set forth in the  Charter.
In  the event of a distribution of  evidence of indebtedness or other assets (as
described in clause (iv)) or  a distribution to all  holders of Common Stock  of
rights  to subscribe for additional shares of the Company's capital stock (other
than those  referred to  in clause  (iii) above),  the Company  may, instead  of
making an adjustment of the Conversion Price, make proper provision so that each
holder  who  converts  such  shares  will  be  entitled  to  receive  upon  such
conversion, in addition to shares of Common Stock, an appropriate number of such
rights, warrants, evidences of indebtedness or other assets. No adjustment  will
be  made for  Ordinary Cash  Dividends (defined  as distributions  to holders of
Common Stock in an amount not exceeding the Operating Partnership's  accumulated
FFO  since  the  Initial Public  Offering,  after deducting  dividends  or other
distributions (i) paid in respect of all classes of capital stock of the Company
and Common Units  held by  persons other  than the  Company or  (ii) accrued  in
respect of Convertible Preferred Stock, the Senior Preferred Stock and any other
shares  of Preferred Stock of the Company ranking  on a parity with or senior to
the Convertible Preferred  Stock as  to dividends). In  addition, no  adjustment
    
 
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<PAGE>
of  the conversion price will be made until cumulative adjustments amount to one
percent or more of the conversion price as last adjusted. Any adjustments not so
required to be made will be carried forward and taken into account in subsequent
adjustments.
 
    Whenever the number of shares of Common Stock or other assets issuable  upon
conversion and the conversion price are adjusted as herein provided, the Company
(i) will promptly make available at the office of the transfer agent a statement
describing  in  reasonable detail  such adjustment,  and (ii)  will cause  to be
mailed by first  class mail, postage  prepaid, as soon  as practicable, to  each
holder of record of shares of Convertible Preferred Stock, a notice stating that
certain adjustments have been made and stating the adjusted conversion price.
 
    In  the  event  of any  capital  reorganization or  reclassification  of the
capital stock of  the Company, or  consolidation or merger  of the Company  with
another  corporation, or the sale, transfer or lease of all or substantially all
of its assets to another corporation, is effected in such a way that holders  of
Common  Stock will be entitled to receive stock, securities or other assets with
respect to  or in  exchange  for Common  Stock, then,  as  a condition  of  such
reorganization,  reclassification,  consolidation,  merger,  sale,  transfer  or
lease, the holder of  each share of Convertible  Preferred Stock shall have  the
right  immediately to  convert such  share into  the kind  and amount  of stock,
securities or other assets which the holders of such shares would have owned  or
been  entitled to receive immediately after  the transaction if such holders had
converted such shares immediately before the effective date of the  transaction,
subject to further adjustment upon the occurrence of the events described above.
 
    RANK
 
    The  Convertible  Preferred  Stock,  with  respect  to  dividend  rights and
distributions upon liquidation, dissolution, and winding up, ranks (i) senior to
the Common Stock, all other shares of Common Stock of the Company of all classes
and series, all classes of Excess Stock (other than the Excess Senior  Preferred
Stock  and  Excess  Convertible Preferred  Stock,  as to  which  the Convertible
Preferred Stock is senior only as to dividends), and shares of all other  series
of  capital stock issued by  the Company other than  any series of capital stock
the terms of which  specifically provide that the  capital stock of such  series
rank senior to or on a parity with such Convertible Preferred Stock with respect
to dividend rights or distributions upon liquidation, dissolution, or winding up
of  the Company; (ii)  on a parity  with the Excess  Convertible Preferred Stock
(upon liquidation,  dissolution and  winding up)  and the  shares of  all  other
capital stock issued by the Company the terms of which specifically provide that
the shares rank on a parity with the Convertible Preferred Stock with respect to
dividends  and distributions upon liquidation, dissolution, or winding up of the
Company or make no specific provision as  to their ranking; and (iii) junior  to
the  Senior  Preferred  Stock,  the Excess  Senior  Preferred  Stock  (only upon
liquidation, dissolution or winding  up) and all other  capital stock issued  by
the  Company the terms of which specifically provide that the shares rank senior
to the Convertible Preferred Stock  with respect to dividends and  distributions
upon  liquidation, dissolution,  or winding up  of the Company  (the issuance of
which must  have  been  approved by  a  vote  of  at least  a  majority  of  the
outstanding shares of Convertible Preferred Stock).
 
COMMON STOCK
 
   
    All  of the Common Stock  offered hereby is duly  authorized, fully paid and
nonassessable. Subject to the preferential rights of any other shares or  series
of  shares  and to  the  provisions of  the  Charter regarding  Preferred Stock,
including the Senior Preferred  Stock and the  Convertible Preferred Stock,  and
Excess  Stock,  holders  of  shares  of Common  Stock  are  entitled  to receive
distributions on such  shares if,  as and when  authorized and  declared by  the
Board of Directors out of assets legally available therefor and to share ratably
in  the  assets  of  the  Company  legally  available  for  distribution  to the
stockholders in the event of the  liquidation, dissolution or winding-up of  the
Company  after  payment  of, or  adequate  provision  for, all  known  debts and
liabilities of the  Company. The Company  intends to continue  to pay  quarterly
distributions. Subject to the payment in full of all current and any accumulated
dividends  in respect of Senior Preferred Units and Convertible Preferred Units,
the Preferential Distribution  of $0.295  per share  of Common  Stock (plus  any
Preferential Distribution not paid in a previous quarter) will be payable by the
Company for each quarter before any distribution by the Operating Partnership in
respect  of the Common Units held by  the Limited Partners. After payment of the
Preferential  Distribution,   up  to   $0.295  will   be  distributed   by   the
    
 
                                      115
<PAGE>
   
Operating  Partnership  in  respect of  the  Common  Units held  by  the Limited
Partners. Any further amounts  distributed in such  quarter will be  distributed
ratably  among all holders of Common Units. If the Operating Partnership has not
distributed to the Company the amount  specified above in any quarter, then  the
deficit will cumulate and be distributable on a preferential basis in subsequent
quarters.  Distributions not paid  on the Common Units  held by Limited Partners
for any quarter will not cumulate. The Preferential Distribution will  terminate
when distributions of at least $0.295 have been paid with respect to each Common
Unit  (held by the Company and others) during four quarters without distributing
to the Convertible Preferred  Units and the  Common Units more  than 90% of  FFO
after  payment  of the  dividends on  the  Senior Preferred  Units for  any such
quarter. Once  the Preferential  Distribution has  terminated, distributions  in
respect  of the Common Units  will be made pro rata  to the holders thereof. For
purposes  of  determining  whether  the  Company's  Funds  from  Operations   is
sufficient  to terminate  the Preferential  Distribution, Funds  from Operations
will be calculated  based on the  old definition of  Funds from Operations.  See
"Management's  Discussion  and Analysis  of Financial  Condition and  Results of
Operations -- Liquidity and  Capital Resources and  Funds from Operations."  See
"Policies  With  Respect  to  Certain Activities  --  Distribution  and Dividend
Policy."
    
 
   
    The Convertible Preferred Stock is entitled to payment of distributions  and
dividends  at the rate declared on the Common Stock if such rate is greater than
the stated dividend  rate on  the Convertible Preferred  Stock. Accordingly,  at
such  time as the distribution  or dividend rate on  the Common Stock is greater
than the stated rate on the Convertible Preferred Stock, holders of  Convertible
Preferred  Stock will be  entitled to participate  in any further  growth of FFO
together with the holders of Common Stock.
    
 
    The Company will not, without the affirmative vote or consent of holders  of
at  least two-thirds of the shares of  the Common Stock outstanding at the time,
amend, alter or repeal the provisions of the Operating Partnership Agreement  or
the  Charter so  as to  reduce the  Preferential Distribution.  In addition, the
Company  will  not  terminate  the  Company's  status  as  a  REIT  without  the
affirmative  vote or consent of the holders of at least a majority of the shares
of  Senior  Preferred  Stock,  Convertible  Preferred  Stock  and  Common  Stock
outstanding  at the time, voting together as  a single class, given in person or
by proxy, either in writing or at a meeting.
 
    Subject to the provisions of the Charter regarding Excess Stock, the  Senior
Preferred  Stock  and Convertible  Preferred  Stock, each  outstanding  share of
Common Stock entitles the holder to one vote on all matters submitted to a  vote
of  stockholders, including the  election of directors  and, except as otherwise
required by law or except as provided with respect to any other class or  series
of shares, the holders of such shares will possess exclusive voting power. There
is  no cumulative  voting in  the election  of directors,  which means  that the
holders of a majority of the outstanding shares of Common Stock can elect all of
the directors then standing for election and the holders of the remaining shares
will not be able to elect any directors.
 
    Holders of Common Stock have no conversion, sinking fund, redemption  rights
or preemptive rights to subscribe for any securities of the Company.
 
    Subject to the provisions of the Charter regarding Excess Stock, shares of a
particular  class  of issued  Common  Stock have  equal  dividend, distribution,
liquidation and  other rights,  and have  no preference,  appraisal or  exchange
rights.
 
    The  transfer agent and  registrar for the Common  Stock is Wilmington Trust
Company.
 
    The Common Stock is quoted in  the Nasdaq National Market under the  trading
symbol "PRME."
 
RESTRICTIONS ON OWNERSHIP AND TRANSFER
 
    The Charter contains certain restrictions on the number of shares of Capital
Stock,  defined to include all  classes of capital stock  that the Company shall
have authority to issue, including Senior Preferred Stock, Convertible Preferred
Stock, Preferred Stock  and Common  Stock, that  stockholders may  own. For  the
Company  to continue to qualify as  a REIT under the Code,  not more than 50% in
value of its outstanding capital stock may be owned, directly or  constructively
under the applicable attribution rules of the Code, by five or fewer individuals
(as  defined in the Code  to include certain tax-exempt  entities other than, in
general,
 
                                      116
<PAGE>
qualified domestic pension funds) at any time during the last half of a  taxable
year  (other than the first taxable year for which the election to be taxed as a
REIT has been made). The capital stock also must be beneficially owned by 100 or
more persons during at least 335 days of a taxable year of 12 months or during a
proportionate part of  a shorter taxable  year. Because the  Company intends  to
continue  to  qualify  as  a  REIT, the  Charter  contains  restrictions  on the
ownership and transfer of capital stock.
 
    Subject to certain exceptions specified in  the Charter, no holder may  own,
either  directly or constructively under the applicable attribution rules of the
Code, more than  9.9% of  the outstanding shares  of Common  Stock (the  "Common
Ownership  Limit").  The  Common Ownership  Limit  will not  apply,  however, to
holders of shares of Common Stock who  acquire shares of Common Stock in  excess
of  the Common Ownership Limit  solely by reason of  the conversion of shares of
Convertible Preferred Stock owned  by such holder into  shares of Common  Stock;
PROVIDED,  HOWEVER, that no such holder may  own an interest in any tenant under
any lease of real property owned, in whole or in part, directly or indirectly by
the Company, which exceeds, in the case of a tenant that is a corporation,  9.9%
of  the total voting stock of such tenant  or 9.9% of the total number of shares
of all classes of stock of such tenant, or, in the case of a tenant that is  not
a corporation, a 9.9% interest in the assets or net profits of such tenant.
 
    Subject  to  certain  exceptions specified  in  the Charter,  no  holder may
acquire, either  directly or  constructively  under the  applicable  attribution
rules  of the  Code, more  than 9.9%  of the  outstanding shares  of Convertible
Preferred Stock  (the "Convertible  Preferred Ownership  Limit"). There  are  no
restrictions on the ability of a holder of shares of Convertible Preferred Stock
to  convert such shares into shares of Common Stock even if, as a result of such
conversion, the holder will own shares of  Common Stock in excess of the  Common
Ownership  Limit. However,  no person may  acquire or own  shares of Convertible
Preferred Stock or shares of  Common Stock to the  extent that the aggregate  of
the  shares of Common Stock owned by such  holder and the shares of Common Stock
that would  be issued  to  such holder  upon conversion  of  all the  shares  of
Convertible  Preferred Stock then owned by such holder, assuming that all of the
outstanding shares of  Convertible Preferred  Stock were  converted into  Common
Stock  at such time, exceeds 9.9% of the total shares of Common Stock on a fully
diluted  basis  (taking  into  account  the  shares  of  Common  Stock  actually
outstanding  and the shares of  Common Stock that would be  issued if all of the
outstanding shares of Convertible Preferred Stock were converted into shares  of
Common  Stock, but  without regard  to the  shares of  Common Stock  issuable in
exchange for Common Units).
 
   
    Holders of Convertible Preferred Stock and  Common Stock are being asked  at
the  annual meeting  called for  May 29, 1996  to approve  the Charter Amendment
Proposal to  the Company's  Charter to  provide  that a  holder may  acquire  or
beneficially  own shares of Convertible Preferred Stock  if, as a result of such
acquisition or beneficial ownership, such holder does not own shares of  capital
stock  (including all classes) of the Company in  excess of 9.9% of the value of
the  Company's  outstanding  capital  stock.   Whether  or  not  the  Offer   is
consummated, it is anticipated that the Company's status as a REIT in respect of
meeting  the  "five or  fewer" requirement  would not  be adversely  affected by
approval of the Charter Amendment Proposal. If the Charter Amendment Proposal is
not approved, the Company  may determine in  its sole discretion  that all or  a
portion of the Convertible Preferred Stock tendered in the Exchange Offer cannot
be  accepted for exchange because giving effect to such exchange would result in
a violation  of the  Convertible  Preferred Ownership  Limit applicable  to  any
holder of Convertible Preferred Stock (including with respect to any holder that
elects not to participate in the Exchange Offer or that tenders less than all of
his Convertible Preferred Stock in the Exchange Offer).
    
 
    Subject  to certain exceptions specified in  the Charter, no holder may own,
either directly or constructively under the applicable attribution rules of  the
Code,  more than 10.0% of the outstanding  shares of Senior Preferred Stock, and
no holder that owns an interest in  any tenant under any lease of real  property
owned,  in  whole or  in  part, directly  or  indirectly by  the  Company, which
exceeds, in the case of a tenant that is a corporation, 9.9% of the total voting
stock of such tenant  or 9.9% of the  total number of shares  of all classes  of
stock  of such tenant, or in  the case of a tenant  that is not a corporation, a
9.9% interest in the assets or net profits of such tenant, may own, directly  or
constructively  under the  applicable attribution rules  of the  Code, more than
9.9% of the outstanding shares of Senior Preferred Stock (the "Senior  Preferred
Ownership Limit"). The Senior Preferred Ownership Limit does not apply, however,
to holders who acquired
 
                                      117
<PAGE>
shares  of Senior  Preferred Stock in  excess of the  Senior Preferred Ownership
Limit directly from Friedman,  Billings, Ramsey & Co.,  Inc. in connection  with
the  Initial  Public Offering  ("Initial  Senior Preferred  Holders"); PROVIDED,
HOWEVER, that (i) such holder  may not own an interest  in any tenant under  any
lease of real property owned, in whole or in part, directly or indirectly by the
Company,  which exceeds, in the case of a  tenant that is a corporation, 9.9% of
the total voting stock of such tenant or  9.9% of the total number of shares  of
all  classes of stock of such tenant, or, in  the case of a tenant that is not a
corporation, a 9.9% interest  in the assets  or net profits  of such tenant  and
(ii)  such  holder's ownership  of  Senior Preferred  Stock  does not  cause any
"individual" (within the meaning of the Code) to beneficially or  constructively
own shares of Senior Preferred Stock in excess of the Senior Preferred Ownership
Limit.  Initial Senior Preferred Holders will  not be able to acquire additional
shares of Senior  Preferred Stock in  excess of the  Senior Preferred  Ownership
Limit.
 
    Notwithstanding  any of the foregoing ownership limits, no holder may own or
acquire, either  directly or  constructively  under the  applicable  attribution
rules  of the  Code, any  shares of  any class  of the  Company's Stock  if such
ownership or acquisition (i) would cause more than 50% in value of the Company's
outstanding stock  to be  owned,  either directly  or constructively  under  the
applicable  attribution  rules of  the Code,  by five  or fewer  individuals (as
defined in  the Code  to include  certain tax-exempt  entities, other  than,  in
general,  qualified domestic pension funds), (ii)  would result in the Company's
Stock being  beneficially owned  by less  than 100  persons (determined  without
reference  to any rules of attribution), or  (iii) would otherwise result in the
Company failing to qualify as a REIT.
 
    The  Board   of  Directors   may,  subject   to  the   receipt  of   certain
representations  as required  by the  Charter and  a ruling  from the  IRS or an
opinion of counsel  satisfactory to  it, waive the  ownership restrictions  with
respect to a holder if such waiver will not jeopardize the Company's status as a
REIT. In addition, under the Charter, certain parties will not be subject to the
Common  Stock  Ownership Limit  in the  event  such parties  (i) deliver  to the
Company either a ruling  from the IRS or  an opinion from nationally  recognized
tax  counsel that such ownership will result in no individual (as defined in the
Code) beneficially or constructively owning in excess of 9.9% of the outstanding
Common Stock and (ii) represent to the Company that it does not and will not own
more than a 9.9% interest in any tenant of the Company.
 
    If any stockholder purports to transfer capital stock to a person and either
the transfer would result in the Company  failing to qualify as a REIT, or  such
transfer  would  cause the  transferee to  hold  capital stock  in excess  of an
applicable ownership restriction, the purported transfer shall be null and void,
the intended  transferee will  acquire no  rights or  economic interest  in  the
capital  stock,  and the  stockholder  will be  deemed  to have  transferred the
capital stock to the Company in exchange  for Excess Stock of the same class  or
classes as were purportedly transferred, which Excess Stock will be deemed to be
held  by the  Company as  trustee of a  trust for  the exclusive  benefit of the
person or persons to  whom the shares can  be transferred without violating  the
ownership  restrictions. In  addition, if  any person  owns, either  directly or
under the applicable attribution rules of  the Code, shares of capital stock  in
excess  of an  applicable ownership restriction,  such person will  be deemed to
have exchanged the shares of capital  stock that cause the applicable  ownership
restriction  to be exceeded for an equal number of shares of Excess Stock of the
appropriate class, which will be deemed to be held by the Company as trustee  of
a  trust for the exclusive  benefit of the person or  persons to whom the shares
can be transferred without  violating the ownership  restrictions. A person  who
holds  or transfers  shares such  that shares of  capital stock  shall have been
deemed to be exchanged for Excess Stock will not be entitled to vote the  Excess
Stock  and will not be  entitled to receive any  dividends or distributions (any
dividend or distribution paid on shares of capital stock prior to the  discovery
by  the Company that such  shares have been exchanged  for Excess Stock shall be
repaid to the Company upon demand, and any dividend or distribution declared but
unpaid shall be  rescinded). Such  person shall have  the right  to designate  a
transferee   of  such  Excess  Stock  so  long  as  consideration  received  for
designating such transferee  does not  exceed a price  (the "Limitation  Price")
that  is equal to the lesser of (i) in  the case of a deemed exchange for Excess
Stock resulting from a transfer, the price paid for the shares in such  transfer
or,  in the case of a deemed exchange for Excess Stock resulting from some other
event, the fair market value, on the date of the deemed exchange, of the  shares
deemed  exchanged, or (ii)  the fair market  value of the  shares for which such
Excess Stock will be deemed  to be exchanged on the  date of the designation  of
the transferee (or,
 
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<PAGE>
in  the case of a purchase  by the Company, on the  date the Company accepts the
offer to  sell). For  these  purposes, fair  market value  on  a given  date  is
determined  by reference  to the  average closing  price for  the five preceding
days. The shares  of Excess Stock  so transferred will  automatically be  deemed
reexchanged  for  the  appropriate shares  of  capital stock.  In  addition, the
Company will have the right to purchase the Excess Stock for a period of 90 days
at a price equal to the Limitation Price.
 
    An  automatic  redemption  will  occur  to  prevent  any  violation  of  the
Convertible  Preferred Ownership  Limit that would  not have occurred  but for a
conversion of  Convertible  Preferred Stock,  or  a redemption  or  open  market
purchase  of Convertible  Preferred Stock  by the  Company (each  a "Corporation
Induced Event"). In the event of  any such automatic redemption, the  redemption
price  of each share  of Convertible Preferred  Stock redeemed will  be (x) if a
purported acquisition of  Convertible Preferred  Stock in which  full value  was
paid  for such Convertible Preferred Stock  caused the redemption, the price per
share paid for the Convertible Preferred  Stock, or (y) if the transaction  that
resulted  in the redemption was  not an acquisition in  which the full value was
paid for such Convertible  Preferred Stock (e.g. a  gift or Corporation  Induced
Event  relating to stock held by others), a  price per share equal to the market
price on the date of the purported transfer that resulted in the redemption. Any
dividend  or  other  distribution  paid  to  a  holder  of  redeemed  shares  of
Convertible  Preferred Stock  (prior to the  discovery by the  Company that such
shares have been automatically redeemed by the Company as described above)  will
be  required to be  repaid to the  Company upon demand.  An automatic redemption
also  will  occur  with  respect   to  Senior  Preferred  Stock  under   similar
circumstances  as  those  described above.  The  Board of  Directors  shall have
authority at any time to waive the  requirements that Excess Stock be issued  or
be  deemed outstanding in accordance with the  provisions of the Charter or that
the Corporation redeem shares of Convertible Preferred Stock or Senior Preferred
Stock as a result of a Corporation Induced Event if the issuance of such  Excess
Stock  or the fact  that such Excess Stock  is deemed to  be outstanding, or any
such redemption  would  in the  opinion  of nationally  recognized  tax  counsel
jeopardize  the  status of  the Corporation  as  a REIT  for federal  income tax
purposes.
 
    If the foregoing transfer restrictions are determined to be void or  invalid
by virtue of any legal decisions, statute, rule or regulation, then the intended
transferee  of any Excess Stock may be deemed,  at the option of the Company, to
have acted as an agent on behalf  of the Company in acquiring such Excess  Stock
and to hold such Excess Stock on behalf of the Company.
 
    All  certificates representing  shares of capital  stock will  bear a legend
referring to the restrictions described above.
 
    Every owner of more  than 5% (or  such lower percentage  as required by  the
Code  or regulations thereunder) of the  issued and outstanding Senior Preferred
Stock, Convertible Preferred Stock  or Common Stock must  file a written  notice
with  the Company containing  the information specified in  the Charter no later
than January 30 of each year. Furthermore, each stockholder shall upon demand be
required to disclose to the Company  in writing such information as the  Company
may  request  in order  to determine  the effect  of such  stockholder's direct,
indirect and  constructive ownership  of  such capital  stock on  the  Company's
status as a REIT.
 
    The  foregoing  ownership  limitations  may have  the  effect  of precluding
acquisition of  control of  the Company  without  the consent  of the  Board  of
Directors,  and, consequently, stockholders  may be unable  to realize a premium
for their shares  over the  then prevailing  market price  which is  customarily
associated with such acquisitions.
 
            CERTAIN PROVISIONS OF MARYLAND LAW AND OF THE COMPANY'S
                               CHARTER AND BYLAWS
 
    The  following paragraphs summarize  certain provisions of  the MGCL and the
Charter and the  Bylaws. The  summary does  not purport  to be  complete and  is
subject  to  and qualified  in its  entirety by  reference to  the MGCL  and the
Charter and Bylaws for complete information.
 
                                      119
<PAGE>
CLASSIFICATION OF THE BOARD OF DIRECTORS
 
    The Company's Bylaws provide that the number of directors of the Company may
be established by the Board of Directors but in no case shall be less than three
directors. Subject to  the right of  the holders of  Senior Preferred Stock  and
Convertible  Preferred Stock to elect directors under certain circumstances, any
vacancy will be filled, at any regular meeting or at any special meeting  called
for  that  purpose, by  a majority  of  the remaining  directors, except  that a
vacancy resulting from an increase in the number of directors will be filled  by
a  majority  of the  entire Board  of Directors.  Pursuant to  the terms  of the
Charter, the  directors are  divided into  three classes.  One class  will  hold
office  for a term expiring at the annual  meeting of stockholders to be held in
1996, another class will hold office for  a term expiring at the annual  meeting
of stockholders to be held in 1997 and another class will hold office for a term
expiring  at the annual meeting of stockholders to  be held in 1998. As the term
of each class expires,  directors in that  class will be elected  for a term  of
three  years  and until  their successors  are duly  elected and  qualified. The
Company believes that  classification of  the Board  of Directors  will help  to
assure  the continuity  and stability of  the Company's  business strategies and
policies as determined by the Board of Directors.
 
    The classified  director  provision could  have  the effect  of  making  the
removal  of incumbent directors  more time-consuming and  difficult, which could
discourage a third party from making  a tender offer or otherwise attempting  to
obtain  control of the Company, even though  such an attempt might be beneficial
to  the  Company  and  its  stockholders.  At  least  two  annual  meetings   of
stockholders, instead of one, will generally be required to effect a change in a
majority  of the Board of Directors.  Thus, the classified board provision could
increase the likelihood  that incumbent directors  will retain their  positions.
Holders  of shares of Common  Stock will have no  right to cumulative voting for
the election of directors. Consequently, at each annual meeting of stockholders,
the holders of a majority  of the shares of Common  Stock will be able to  elect
all  of the  successors of  the class  of directors  whose term  expires at that
meeting.
 
REMOVAL OF DIRECTORS
 
    Subject  to  the  right  of  the  holders  of  Senior  Preferred  Stock  and
Convertible  Preferred Stock to elect directors under certain circumstances, the
Charter provides that a director may be  removed only for cause and only by  the
affirmative  vote of at least  two-thirds of the aggregate  number of votes then
entitled to be cast generally in the election of directors. This provision, when
coupled with the provision in the  Bylaws authorizing the Board of Directors  to
fill  directorships,  precludes stockholders  from removing  incumbent directors
except upon  an affirmative  vote  and filling  the  vacancies created  by  such
removal with their own nominees.
 
BUSINESS COMBINATIONS
 
    Under  the  MGCL,  certain  "business  combinations"  (including  a  merger,
consolidation, share exchange, or, in  certain circumstances, an asset  transfer
or  issuance  or  reclassification  of  equity  securities)  between  a Maryland
corporation and any person who beneficially owns 10% or more of the voting power
of the corporation's shares after the date  on which the corporation had 100  or
more beneficial owners of its stock or an affiliate of the corporation which was
the beneficial owner, directly or indirectly, of 10% or more of the voting power
of  the  then outstanding  stock  of the  corporation,  at any  time  within the
two-year period immediately prior to the date in question, and after the date on
which the  corporation  had 100  or  more beneficial  owners  of its  stock  (an
"Interested  Stockholder") or an affiliate thereof are prohibited for five years
after the  most  recent date  on  which  the Interested  Stockholder  became  an
Interested  Stockholder.  Thereafter,  any  such  business  combination  must be
recommended by the Board  of Directors of such  corporation and approved by  the
affirmative vote of at least (a) 80% of the votes entitled to be cast by holders
of  outstanding voting shares of the corporation and (b) two-thirds of the votes
entitled to be cast by holders  of outstanding voting shares of the  corporation
other  than shares  held by  the Interested  Stockholder with  whom the business
combination is to  be effected,  unless, among other  things, the  corporation's
stockholders  receive a minimum price (as defined  in the MGCL) for their shares
and the consideration is received in cash or in the same form as previously paid
by the Interested Stockholder for its  shares. These provisions of Maryland  law
do not apply, however, to business combinations that are approved or exempted by
the  Board of Directors of the corporation prior to the time that the Interested
Stockholder becomes  an  Interested  Stockholder. The  Board  of  Directors  has
exempted from these provisions of the MGCL any
 
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business combination involving the issuance of shares of Common Stock to PGI and
certain other entities, or any of their respective affiliates, upon the exchange
of  Common Units acquired by such entities in connection with the Initial Public
Offering.
 
CONTROL SHARES ACQUISITIONS
 
    The MGCL provides that "control  shares" of a Maryland corporation  acquired
in  a "control shares  acquisition" have no  voting rights except  to the extent
approved by a vote of two-thirds of the votes entitled to be cast on the  matter
excluding  shares of stock owned by the acquiror or by officers or directors who
are employees of the  corporation. "Control Shares" are  voting shares of  stock
which,  if aggregated with all other such shares of stock previously acquired by
the acquiror, or in respect of which the acquiror is able to exercise or  direct
the  exercise of  voting power,  would entitle  the acquiror  to exercise voting
power in electing directors within one of the following ranges of voting  power:
(i)  one-fifth or more but less than  one-third, (ii) one-third or more but less
than a majority, or (iii) a majority of all voting power. Control Shares do  not
include  shares the  acquiring person is  then entitled  to vote as  a result of
having previously obtained stockholder approval. A "control shares  acquisition"
means the acquisition of Control Shares, subject to certain exceptions.
 
    A  person who has made or proposes to make a control share acquisition, upon
satisfaction of certain conditions (including  an undertaking to pay  expenses),
may  compel the Board of Directors to  call a special meeting of stockholders to
be held within 50 days of demand to consider the voting rights of the shares. If
no request  for  a meeting  is  made, the  corporation  may itself  present  the
question at any stockholders meeting.
 
    If  voting rights are not approved at the meeting or if the acquiring person
does not deliver an acquiring person statement as required by the statute, then,
subject to certain conditions and limitations, the corporation may redeem any or
all of the Control Shares (except those for which voting rights have  previously
been  approved)  for fair  value determined,  without regard  to the  absence of
voting rights for the Control Shares, as of the date of the last control  shares
acquisition  by the  acquiror or  of any  meeting of  stockholders at  which the
voting rights of such shares were considered and not approved. If voting  rights
for  Control Shares  are approved  at a  stockholders' meeting  and the acquiror
becomes entitled to vote a  majority of the shares  entitled to vote, all  other
stockholders  may exercise  appraisal rights.  The fair  value of  the shares as
determined for  purposes of  such appraisal  rights  may not  be less  than  the
highest price per share paid by the acquiror in the control shares acquisition.
 
    The  control shares acquisition statute does not apply to shares acquired in
a merger, consolidation or share exchange if  the corporation is a party to  the
transaction, or to acquisitions approved or exempted by the Charter or Bylaws of
the Company.
 
    The   Charter  contains  a  provision  exempting  from  the  control  shares
acquisition statute any  and all  acquisitions by  any person  of the  Company's
shares  of capital stock. There can be no assurance that such provision will not
be amended or eliminated at any point in the future.
 
    The business  combination statute  and, if  the foregoing  exemption in  the
Charter  is rescinded,  the control  shares acquisition  statute could  have the
effect of  discouraging offers  to acquire  the Company  and of  increasing  the
difficulty of consummating any such offer.
 
AMENDMENT TO THE CHARTER
 
   
    The  Charter,  with  certain  limited  exceptions,  may  be  amended  by the
affirmative vote of the  holders of not  less than a  majority of the  aggregate
number of votes then entitled to be cast generally in the election of directors.
The  provisions relating to classification of the Board of Directors, removal of
directors or  any  consent by  the  Company to  an  amendment to  the  Operating
Partnership   Agreement  resulting   in  any   reduction  of   the  Preferential
Distribution may be amended only by the  affirmative vote of the holders of  not
less  than two-thirds of the aggregate number  of votes then entitled to be cast
generally in the election of  directors. Holders of Convertible Preferred  Stock
and  Common Stock are being asked at the  annual meeting called for May 29, 1996
to approve the Charter  Amendment Proposal to the  Company's Charter to  provide
that  a holder may  acquire or beneficially own  shares of Convertible Preferred
Stock if, as a result of such
    
 
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<PAGE>
   
acquisition or beneficial ownership, such holder does not own shares of  capital
stock  (including all classes) of the Company in  excess of 9.9% of the value of
the Company's outstanding capital  stock. See "Description  of Capital Stock  --
Restrictions on Ownership and Transfer."
    
 
ADVANCE NOTICE OF DIRECTOR NOMINATIONS AND NEW BUSINESS
 
    The   Bylaws  provide  that  (a)  with  respect  to  an  annual  meeting  of
stockholders, nominations of persons for election to the Board of Directors  and
the  proposal of business to be considered  by stockholders may be made only (i)
pursuant to the Company's notice of the meeting, (ii) by the Board of Directors,
or (iii)  by a  stockholder who  is  entitled to  vote at  the meeting  and  has
complied  with  the advance  notice procedures  set forth  in the  Charter, with
respect to the election  of directors by the  holders of Senior Preferred  Stock
and Convertible Preferred Stock in certain circumstances, or the Bylaws, and (b)
with respect to special meetings of stockholders, only the business specified in
the   Company's  notice  of  meeting  may  be  brought  before  the  meeting  of
stockholders, and nominations of persons for election to the Board of  Directors
may  be made only (i)  pursuant to the Company's notice  of the meeting, (ii) by
the Board  of Directors,  or (iii)  provided  that the  Board of  Directors  has
determined that directors shall be elected at such meeting, by a stockholder who
is  entitled to  vote at the  meeting and  has complied with  the advance notice
provisions set forth in the Charter,  with respect to the election of  directors
by  the holders  of Senior  Preferred Stock  and Convertible  Preferred Stock in
certain circumstances, or the Bylaws.
 
    The provisions in the  Charter on classification of  the Board of  Directors
and  removal  of  directors,  the  business  combination  statute  and,  if  the
applicable provision  in  the  Company's  Charter  is  revoked,  control  shares
acquisition  provisions of  the MGCL, and  the advance notice  provisions of the
Bylaws could have the effect of discouraging a takeover or other transaction  in
which  holders  of some,  or a  majority, of  the shares  of Common  Stock might
receive a premium  for their  shares over the  then prevailing  market price  or
which such holders might believe to be otherwise in their best interests.
 
                        SHARES AVAILABLE FOR FUTURE SALE
 
   
    Upon  the  completion of  the Offering,  the  Company will  have outstanding
2,300,000 shares  of Senior  Preferred Stock,  4,209,000 shares  of  Convertible
Preferred  Stock and 10,064,928 shares of Common Stock. In addition, the Company
has reserved 13,540,161  shares of Common  Stock for issuance  upon exchange  of
Common  Units or conversion of Convertible  Preferred Stock and 1,185,000 shares
of Common Stock for issuance upon exercise of options granted or available to be
granted under the Stock Incentive Plans. All of the Common Stock to be issued or
sold by the Company or the Selling Stockholder in the Offering will be tradeable
without restriction under the Securities Act. In addition, all of the  5,034,689
shares  of Common  Stock issuable upon  conversion of  the Convertible Preferred
Stock other than to affiliates will  be tradeable without restriction under  the
Securities Act.
    
 
   
    In  connection with the Initial Public  Offering, PGI, Messrs. Rosenthal and
Carpenter and  certain  other  Limited  Partners  entered  into  certain  lockup
agreements  (the "Lock-up Agreements").  The Lock-up Agreements  entered into by
PGI  and  Messrs.  Rosenthal  and  Carpenter  contractually  restrict  PGI,  its
affiliates,  and  Messrs. Rosenthal  and Carpenter  from transferring  the Prime
Common Units and  any shares of  Common Stock obtainable  upon exchange of  such
Common  Units, without the consent of Friedman,  Billings, Ramsey & Co, Inc. and
the Company until March 22, 1997, provided that PGI may transfer Common Units to
certain Affiliates who are subject to  the Lock-up Agreements. In addition,  the
Prime  Common Units may not  be exchanged for Common Stock  (or cash) so long as
the Preferential Distribution  is in  effect. After expiration  of the  relevant
lock-up period and, to the extent applicable, the Preferential Distribution, the
Limited  Partners, including  PGI and Messrs.  Rosenthal and  Carpenter, will be
able to  sell shares  of Common  Stock  issuable in  exchange for  Common  Units
pursuant  to  registration  rights that  have  been  granted by  the  Company or
available exemptions from registration. The Lock-up Agreement entered into  with
respect  to the Additional Common Units expired on March 22, 1996. In connection
with the Offering, 90,328 shares of Common  Stock will be sold to the public  by
the  Underwriter on  behalf of  the Selling  Stockholder that  is exchanging its
Additional Common Units for Common Stock.  The balance of the Additional  Common
Units  are  owned by  PGI and  are not  being exchanged  in connection  with the
Offering.
    
 
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<PAGE>
    In general,  under  Rule  144  under the  Securities  Act  ("Rule  144")  as
currently  in effect, if two  years have elapsed since the  later of the date of
acquisition of restricted securities from the Company or any "affiliate" of  the
Company,  as that  term is  defined under  the Securities  Act, the  acquiror or
subsequent holder thereof is  entitled to sell within  any three-month period  a
number  of shares that does not exceed the greater of 1% of the then outstanding
Common Stock or the average weekly trading volume of the Common Stock during the
four calendar weeks preceding the date on which notice of the sale is filed with
the Commission. Sales under Rule 144 also are subject to certain manner of  sale
provisions,   notice  requirements  and  the   availability  of  current  public
information about the  Company. If three  years have elapsed  since the date  of
acquisition of restricted securities from the Company or from any "affiliate" of
the Company, and the acquiror or subsequent holder thereof is deemed not to have
been  an affiliate  of the Company  at any time  during the 90  days preceding a
sale, such person would  be entitled to  sell such shares  in the public  market
under  Rule  144(k) without  regard to  the volume  limitations, manner  of sale
provisions, public information  requirements or notice  requirements. Any  Stock
registered  under the Securities Act  that is acquired by  an "affiliate" of the
Company are not "restricted  securities" and may be  sold without regard to  the
period  of beneficial  ownership. However,  such shares  will be  subject to the
volume limitation described above and to other conditions of Rule 144.
 
    No prediction can be  made as to  the effect, if any,  that future sales  of
Common  Stock, or the availability of Common Stock for future sale, will have on
the market prices prevailing from time to time. Sales of substantial amounts  of
Common  Stock (including Common Stock issued  upon the exchange of Common Units,
conversion of  Convertible  Preferred Stock  or  exercise of  Options),  or  the
perception  that such sales  could occur, could  adversely affect the prevailing
market prices of the Common Stock.
 
REGISTRATION RIGHTS
 
   
    The  Company  has  granted  the   Limited  Partners  certain  "demand"   and
"piggyback"  registration  rights with  respect  to their  respective  shares of
Common Stock acquired by  them upon exchange of  Common Units for shares.  These
registration  rights became effective  on March 22, 1996  with respect to shares
obtained upon exchange of the  Additional Common Units and  on the later of  (i)
March  22, 1997  or (ii) the  termination of the  Preferential Distribution with
respect to shares  obtained upon  the exchange of  the Prime  Common Units.  The
registration  rights further  provide that  the Limited  Partners will  have the
right to  demand  registration  of  all  or  any  portion  of  their  respective
restricted shares of Common Stock up to two times in each calendar year and that
such  parties will have the right to have such shares registered incidentally to
any registration  being conducted  by the  Company  of Common  Stock or  of  any
securities  of the  Company substantially similar  to Common  Stock. The Company
will bear expenses arising from the exercise of registration rights, except that
the Company shall not pay any underwriting discounts or commissions,  Securities
and  Exchange  Commission  and Blue  Sky  registration fees  and  transfer taxes
relating to such shares. With regard to the Additional Common Units, the Selling
Stockholder has elected  to convert 90,328  Common Units into  a like number  of
shares  of Common Stock  and exercise its  registration rights relating thereto.
Such shares  of  Common Stock  are  being sold  to  the public  by  the  Selling
Stockholder in connection with the Offering.
    
 
                   CERTAIN FEDERAL INCOME TAX CONSIDERATIONS
 
   
    The  following is  a summary of  material federal  income tax considerations
that may be relevant to a prospective holder of shares of Common Stock.  Winston
& Strawn has acted as Tax Counsel to the Company in connection with the Offering
and  has reviewed this summary  and is of the  opinion that it fairly summarizes
the federal income tax considerations that are likely to be material to a holder
of shares of Common Stock. The discussion contained herein does not address  all
aspects   of  federal  income  taxation  that  may  be  relevant  to  particular
stockholders in light of their personal  investment or tax circumstances, or  to
certain   types  of  stockholders  (including  insurance  companies,  tax-exempt
entities, financial institutions or broker-dealers) subject to special treatment
under the federal income tax laws.
    
 
    The statements in this discussion and  the opinion of Tax Counsel are  based
on  current provisions of the Code,  existing, temporary, and currently proposed
Treasury Regulations promulgated under the Code, the
 
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legislative history of the Code,  existing administrative rulings and  practices
of  the Internal Revenue  Service ("IRS"), and  judicial decisions. No assurance
can be given  that future  legislative, judicial, or  administrative actions  or
decisions,  which may be retroactive in effect,  will not affect the accuracy of
any statements in this Prospectus with  respect to transactions entered into  or
contemplated prior to the effective date of such changes.
 
    EACH  PROSPECTIVE  PURCHASER  IS  ADVISED TO  CONSULT  HIS  OWN  TAX ADVISOR
REGARDING THE SPECIFIC TAX CONSEQUENCES TO  HIM OF THE PURCHASE, OWNERSHIP,  AND
SALE  OF SHARES OF COMMON STOCK  AND OF THE COMPANY'S ELECTION  TO BE TAXED AS A
REAL ESTATE INVESTMENT TRUST, INCLUDING THE FEDERAL, STATE, LOCAL, FOREIGN,  AND
OTHER  TAX CONSEQUENCES OF  SUCH PURCHASE, OWNERSHIP, SALE,  AND ELECTION AND OF
POTENTIAL CHANGES IN APPLICABLE TAX LAWS.
 
GENERAL
 
    The Company elected to be taxed as a REIT under Sections 856 through 860  of
the  Code and the applicable  Treasury Regulations promulgated thereunder, which
together set  forth  the  requirements  for qualifying  as  a  REIT  (the  "REIT
Requirements"),  commencing with its taxable year  ending December 31, 1994. The
Company believes that  it is  organized and  has operated  in such  a manner  to
qualify  for  taxation as  a REIT  under the  Code, and  the Company  intends to
continue to operate in such a manner  in the future. No assurance can be  given,
however,  that the Company has operated  in a manner to so  qualify as a REIT or
will continue to operate in a manner so as to remain qualified as a REIT.
 
    The REIT  Requirements (i.e.,  the Code  sections and  Treasury  Regulations
relating  to the federal  income tax treatment of  REITs and their stockholders)
are highly technical and complex. The  following discussion sets forth only  the
material  aspects of those provisions. This summary is qualified in its entirety
by the applicable  Code sections, Treasury  Regulations promulgated  thereunder,
and administrative and judicial interpretations thereof.
 
    Subject  to the qualifications stated herein and in its opinion, Tax Counsel
has given the  Company an opinion  that the Company  is organized in  conformity
with  the requirements for qualification as a  REIT, and the Company's method of
operation has enabled it to meet the requirements for qualification and taxation
as a REIT under the Code and its  method of operation enables it to continue  to
meet  the requirements for qualification as a REIT. An opinion of counsel is not
binding on the IRS and no assurance can be given that the IRS will not challenge
the status of the Company  as a REIT. It must  be emphasized that Tax  Counsel's
opinion  is  based  on  various assumptions  and  is  conditioned  upon numerous
representations made  by the  Company  as to  factual matters,  including  those
related  to its  business and  properties as set  forth in  this Prospectus. Tax
Counsel has not independently verified the Company's representations.  Moreover,
the  Company's qualification and  taxation as a REIT  depends upon the Company's
ability to  meet  on  a  continuing basis,  through  actual  operating  results,
distribution  levels and diversity of stock ownership, the various qualification
tests imposed  by the  Code discussed  below. Tax  Counsel will  not review  the
Company's  compliance with  these tests on  a continuing  basis. Accordingly, no
assurance can be given that the  actual results of the Company's operations  for
any  given  taxable year  will satisfy  the  requirements for  qualification and
taxation as a REIT. See "Certain Federal Income Tax Considerations -- Failure to
Qualify".
 
TAXATION OF THE COMPANY
 
    If the Company  continues to qualify  for taxation as  a REIT, it  generally
will  not be  subject to  federal corporate  income tax  on that  portion of its
ordinary  income  or  capital  gain   that  is  currently  distributed  to   its
stockholders.  The REIT provisions of the Code  generally allow a REIT to deduct
dividends paid  to  its  stockholders.  This deduction  for  dividends  paid  to
stockholders  substantially eliminates the federal "double taxation" on earnings
(once at  the corporate  level and  once again  at the  stockholder level)  that
generally results from an investment in a corporation.
 
    Even  if the Company continues to qualify for  taxation as a REIT, it may be
subject to federal income tax in certain circumstances. First, the Company  will
be  taxed at regular corporate rates  on any undistributed "REIT taxable income"
and undistributed net  capital gains. Second,  under certain circumstances,  the
 
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Company  may be subject to the corporate  "alternative minimum tax" on its items
of tax preference, if  any. Third, if  the Company has (i)  net income from  the
sale  or other disposition of "foreclosure property" which is held primarily for
sale to customers in the ordinary course of business or (ii) other nonqualifying
income from foreclosure  property, the Company  will be subject  to tax on  such
income  at the highest  regular corporate rate.  Fourth, if the  Company has net
income from prohibited  transactions (which  are, in general,  certain sales  or
other  dispositions  of property  held primarily  for sale  to customers  in the
ordinary course of business, other than foreclosure property), such income  will
be  subject to a 100% tax. Fifth, if  the Company should fail to satisfy the 75%
gross income  test  or the  95%  gross income  test  (as discussed  below),  but
nonetheless  maintains  its  qualification  as  a  REIT  because  certain  other
requirements are met, the Company will be  subject to a 100% tax on the  greater
of  the amount by which the Company fails the 75% or the 95% test, multiplied by
a fraction  intended  to reflect  the  Company's profitability.  Sixth,  if  the
Company should fail to distribute for each calendar year at least the sum of (i)
85% of its REIT ordinary income for such year, (ii) 95% of its REIT capital gain
net  income for such year, and (iii) any undistributed taxable income from prior
periods, the Company will be  subject to a 4% excise  tax on the excess of  such
required  distribution over  the amounts  actually distributed.  Finally, if the
Company acquires any asset from a  C Corporation (i.e., generally a  corporation
subject  to full corporate level tax) in a transaction in which the basis of the
asset in the  Company's hands is  determined by  reference to the  basis of  the
asset (or any other property) in the hands of the C corporation, and the Company
subsequently recognizes gain on the disposition of such asset during the 10-year
period  (the "Recognition Period") beginning on the  date on which the asset was
acquired by the  Company, then, pursuant  to guidelines issued  by the IRS,  the
excess  of (i) the  fair market value  of the asset  as of the  beginning of the
applicable Recognition Period, over  (ii) the Company's  adjusted basis in  such
asset  as of the  beginning of such Recognition  Period (i.e., "built-in gain"),
will be  subject to  tax at  the  highest regular  corporate rate.  The  Clinton
Administration has proposed legislation, which if enacted, would alter this rule
for  assets transferred to a  REIT by certain C  corporations after December 31,
1996. Under the proposed legislation, C  corporations having stock with a  value
greater  than $5 million would have to recognize the built-in gain on any assets
transferred to the REIT at the time of  the transfer, and the REIT would have  a
fair market value basis in the assets. A REIT that receives such assets may have
transferee  liability  for the  tax  liability on  this  gain to  the  extent it
inherits this tax liability from the transferor.
    
 
    If the Company invests in retail properties or other real estate in  foreign
countries, the Company's profits from such investments will generally be subject
to  tax in the countries  where such properties are  located. The precise nature
and amount of any such taxation will  depend on the laws of the countries  where
the  properties are  located. If the  Company satisfies  the annual distribution
requirements for qualification as a REIT and is therefore not subject to federal
corporate income tax  on that portion  of its ordinary  income and capital  gain
that  is currently distributed  to its stockholders,  the Company will generally
not be able to recover the cost of  any foreign tax imposed on profits from  its
foreign  investments  by  claiming  foreign tax  credits  against  its  U.S. tax
liability on such  profits. Moreover, a  REIT is  not able to  pass foreign  tax
credits through to its stockholders.
 
    The  Company uses the calendar year for both federal income tax purposes and
for financial reporting purposes.
 
REQUIREMENTS FOR QUALIFICATION
 
    To qualify as a  REIT, the Company  must have met and  continue to meet  the
requirements,  discussed  below,  relating to  the  Company's  organization, the
sources of  its  gross income,  the  nature of  its  assets, and  the  level  of
distributions to its stockholders.
 
    ORGANIZATIONAL REQUIREMENTS
 
    The Code requires that a REIT be a corporation, trust, or association:
 
        (i) which is managed by one or more trustees or directors;
 
        (ii)  the  beneficial ownership  of which  is evidenced  by transferable
    shares or by transferable certificates of beneficial interest;
 
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       (iii) which would be taxable as a domestic corporation but for compliance
    with the REIT Requirements;
 
        (iv) which is neither a  financial institution nor an insurance  company
    subject to certain special provisions of the Code;
 
        (v) the beneficial ownership of which is held by 100 or more persons;
 
        (vi) at any time during the last half of each taxable year not more than
    50%  in  value of  the  outstanding stock  of  which is  owned,  directly or
    indirectly through the application of  certain attribution rules, by or  for
    five  or  fewer  individuals (as  defined  in  the Code  to  include certain
    tax-exempt entities  other  than,  in general,  qualified  domestic  pension
    funds); and
 
       (vii)  which meets  certain other  tests, described  below, regarding the
    nature of its income and assets.
 
    The Code provides that conditions (i)  through (iv), inclusive, must be  met
during  the entire  taxable year and  that condition  (v) must be  met during at
least 335 days of a taxable year of 12 months, or during a proportionate part of
a taxable year of less than 12 months.
 
    The Company has issued sufficient shares of Stock in sufficient  proportions
to allow the Company to satisfy the requirement set forth in (v) above (the "100
stockholder" requirement).
 
    As  set forth in (vi) above, to qualify  as a REIT, the Company must satisfy
the requirement  set forth  in Section  856(a)(6) of  the Code  that it  not  be
closely  held. The  Company will  not be closely  held so  long as  at all times
during the last half  of any taxable  year of the Company  other than the  first
taxable  year for which  the election to be  taxed as a REIT  has been made, not
more than  50%  in  value  of  its  outstanding  Stock  is  owned,  directly  or
constructively  under the applicable  attribution rules of the  Code, by five or
fewer individuals  (as  defined  in  the  Code  to  include  certain  tax-exempt
entities,  other than, in general, qualified  domestic pension funds) (the "five
or fewer" requirement).  Although the  Charter of the  Company contains  certain
restrictions on the ownership and transfer of the Stock, the restrictions do not
ensure that the Company will be able to satisfy the "five or fewer" requirement.
This risk results primarily, though not exclusively, from potential fluctuations
in  values among  the different classes  of the  Stock. If the  Company fails to
satisfy the "five  or fewer" requirement,  the Company's status  as a REIT  will
terminate,  and the Company  will not be  able to prevent  such termination. See
"Certain Federal Income Tax Considerations -- Failure to Qualify."
 
    OWNERSHIP OF A PARTNERSHIP INTEREST
 
    In the  case  of  a REIT  that  is  a partner  in  a  partnership,  Treasury
Regulations  provide that the REIT  is deemed to own  its proportionate share of
the assets of the partnership and is deemed to be entitled to the income of  the
partnership attributable to such proportionate share. In addition, the character
of  the assets and gross income of  the partnership retain the same character in
the hands  of  the  REIT  for  purposes  of  the  REIT  Requirements,  including
satisfying  the  gross  income  tests  and  the  asset  tests.  Accordingly, the
Company's proportionate share of the assets, liabilities and items of income  of
the  Operating Partnership, including  the Operating Partnership's proportionate
share  of  the  assets,  liabilities  and  items  of  income  of  each  Property
Partnership,  are  treated as  assets, liabilities  and items  of income  of the
Company for  purposes  of applying  the  REIT Requirements,  provided  that  the
Operating  Partnership  and each  of the  Property  Partnerships are  treated as
partnerships for federal income  tax purposes. See  "Certain Federal Income  Tax
Considerations -- Partnership Classification."
 
    INCOME TESTS
 
    To  maintain its  qualification as  a REIT,  the Company  must satisfy three
gross income requirements annually. First, at  least 75% of the Company's  gross
income  (excluding gross income  from prohibited transactions)  for each taxable
year must be derived  directly or indirectly from  investments relating to  real
property  or mortgages  on real property  (including "rents  from real property"
and, in  certain circumstances,  interest) or  from certain  types of  temporary
investments. Second, at least 95% of the Company's gross income (excluding gross
income  from prohibited transactions) for each taxable year must be derived from
 
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such real property investments and from  dividends, interest, and gain from  the
sale  or  disposition of  stock or  securities  or from  any combination  of the
foregoing. Third, short-term gain from the sale or other disposition of stock or
securities, gain from prohibited transactions, and  gain from the sale or  other
disposition  of  real  property  held  for  less  than  four  years  (apart from
involuntary conversions and sales of  foreclosure property) must represent  less
than  30% of the Company's gross  income (including gross income from prohibited
transactions) for each taxable year.
 
    Rents received by the Company will qualify as "rents from real property"  in
satisfying  the gross  income requirements  for a  REIT described  above only if
several conditions are met. First, the  amount of rent received or accrued  with
respect  to any property must not be based in  whole or in part on the income or
profits derived by any person from such property, although an amount received or
accrued generally will not be excluded from the term "rents from real  property"
solely by reason of being based on a fixed percentage or percentages of receipts
or  sales. Rents received  from a tenant  that are based  on the tenant's income
from the property will not  be treated as rents based  on income or profits  and
thus  excluded from the  term "rents from  real property" if  the tenant derives
substantially all of its income with  respect to such property from the  leasing
or  subleasing of substantially  all of such property,  provided that the tenant
receives from subtenants only amounts that  would be treated as rents from  real
property  if received directly by  a REIT. Second, rents  received from a tenant
will not qualify as  "rents from real property"  in satisfying the gross  income
tests  if the Company,  or an owner of  10% or more of  the Company, directly or
constructively owns  10% or  more of  such tenant  (a "Related  Party  Tenant").
Third,  if rent attributable  to personal property, leased  in connection with a
lease of real property, is greater than 15% of the total rent received under the
lease, then the portion of rent attributable to such personal property will  not
qualify as "rents from real property." Finally, if the Company provides services
to  its tenants, rents received by the Company from such tenants will qualify as
"rents from real property" only if the services are of a type that a  tax-exempt
organization  can provide to its tenants without causing its rental income to be
unrelated business taxable income under the Code. A tax-exempt organization  may
provide  services which are "usually or customarily rendered" in connection with
the rental  of  space  for  occupancy only  and  are  not  otherwise  considered
"rendered to the occupant," without incurring unrelated business taxable income.
Services  which would give rise to unrelated business taxable income if provided
by a tax-exempt organization must be provided by an "independent contractor" who
is adequately compensated and from whom  the Company does not derive or  receive
any income. Receipts for services furnished to a tenant (whether or not rendered
by  an independent contractor) which are  not customarily provided to tenants in
properties of a similar class in the geographic market in which the property  is
located will in no event qualify as "rents from real property."
 
    Substantially  all  of  the  gross income  of  the  Company  is attributable
generally to investments in real property and specifically to rents attributable
to and gains from the disposition of real property. The Company does not receive
rents in excess of a de minimis amount  based on the net income or profits of  a
tenant. Moreover, the Company believes that it does not receive any rents from a
Related  Party  Tenant,  and  does not  receive  rent  attributable  to personal
property leased in connection with a lease of real property that exceeds 15%  of
the total rents received under any such lease.
 
    The  Operating  Partnership provides  certain services  with respect  to the
Properties, but  does  not  satisfy the  "independent  contractor"  requirements
described  above. To the extent necessary to  preserve the Company's status as a
REIT, the  Operating  Partnership will  arrange  to have  services  provided  by
independent  contractors from  whom the Company  does not derive  or receive any
income.
 
    The Operating Partnership also receives fees in exchange for the performance
of certain usual and customary services relating to property not owned  entirely
by  the Operating Partnership. The ratable portion of these fees attributable to
the part  of  the property  not  owned by  the  Operating Partnership  does  not
constitute  qualifying  income under  the  75% or  95%  gross income  tests. The
remainder of these fees is ignored under the 75% and 95% gross income test.  The
Company  believes that the aggregate amount  of such nonqualifying fees (and any
other nonqualifying income) in  any taxable year will  not exceed the limits  on
nonqualifying income under the three gross income tests described above.
 
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<PAGE>
    Should  the potential amount of nonqualifying  income in the future create a
risk as to the qualification  of the Company as a  REIT, the Company intends  to
take  action to avoid nonqualification as a  REIT. The Company may for instance,
as it has  done with  the Services Corporation,  transfer certain  nonqualifying
activities  to a taxable  corporation from which it  would receive dividends. If
this should  occur,  the Operating  Partnership  would be  entitled  to  receive
dividends  as a stockholder of the corporation, which dividends generally should
constitute qualifying income  for purposes  of the  95% gross  income test.  The
amount  of dividends available for distribution  to the Company would be reduced
below the comparable amount  of fee income that  would otherwise be received  by
the  Operating  Partnership because  such a  corporation would  be subject  to a
corporate level tax on its taxable  income, thereby reducing the amount of  cash
available  for distribution. Furthermore, the  Company would structure the stock
interest owned by the Operating Partnership in such a corporation to ensure that
the various asset tests described below  were not violated (i.e., the  Operating
Partnership  would  not own  more  than 10%  of  the voting  securities  of such
corporation and the value of the stock interest would not exceed 5% of the value
of the Company's total assets).
 
    If the Company  fails to satisfy  one or both  of the 75%  or the 95%  gross
income  tests for any  taxable year, it  may nevertheless qualify  as a REIT for
such year if  it is entitled  to relief  under certain provisions  of the  Code.
These relief provisions will be generally available if (i) the Company's failure
to meet such test(s) was due to reasonable cause and not due to willful neglect,
(ii)  the Company  reported the  nature and  amount of  each item  of its income
included in the  test(s) for such  taxable year  on a schedule  attached to  its
return, and (iii) any incorrect information on the schedule was not due to fraud
with  intent to evade tax. It is not possible, however, to state whether, in all
circumstances, the Company  would be  entitled to  the benefit  of these  relief
provisions.  For example, if the Company fails to satisfy the gross income tests
because nonqualifying income  that the Company  intentionally earns exceeds  the
limits  on such  income, the  IRS could conclude  that the  Company's failure to
satisfy the tests was  not due to  reasonable cause. As  discussed above in  "--
Taxation  of the  Company," even if  these relief provisions  apply, the Company
will still be subject to a  100% tax on the greater  of the amount by which  the
Company  failed the 75%  or the 95%  test, multiplied by  a fraction intended to
reflect the Company's profitability. No similar mitigation provision applies  to
provide  relief if the Company fails to satisfy the 30% income test, and in such
case, the Company will cease to qualify  as a REIT. See "Certain Federal  Income
Tax Considerations -- Failure to Qualify."
 
    ASSET TESTS
 
    At  the close  of each quarter  of its  taxable year, the  Company also must
satisfy three tests relating to the nature of its assets. First, at least 75% of
the value of the Company's total assets, including its allocable share of assets
held by the  Operating Partnership and  each Property Partnership  in which  the
Operating  Partnership is a  partner, must be represented  by real estate assets
(which for this  purpose includes stock  or debt instruments  held for not  more
than  one year purchased  with proceeds of  a stock offering  or a long-term (at
least five years) debt offering of the Company), cash, cash items and government
securities. Second,  not more  than 25%  of the  Company's total  assets may  be
represented by securities other than those in the 75% asset class. Third, of the
investments  included in  the 25%  asset class,  the value  of any  one issuer's
securities owned by the Company may not exceed 5% of the value of the  Company's
total  assets, and  the Company may  not own more  than 10% of  any one issuer's
outstanding voting  securities. By  virtue of  its partnership  interest in  the
Operating  Partnership, the Company  will be deemed  to own for  purposes of the
three asset tests its pro rata share of the assets of the Operating Partnership,
and the assets of each Property  Partnership in which the Operating  Partnership
is  a  partner. The  Operating  Partnership owns  100  percent of  the nonvoting
preferred stock of the Services Corporation,  but none of its voting stock.  The
Company  does not  believe that its  pro rata  share of the  stock the Operating
Partnership owns in the  Services Corporation exceeds 5%  of the total value  of
the Company's assets. The Finance Corporations each constitute a "qualified REIT
subsidiary,"  which is not treated as  a separate corporation for federal income
tax purposes. Instead, the assets,  liabilities, and items of income,  deduction
and  credit of the  Finance Subsidiaries are treated  as assets, liabilities and
items of the Company.
 
    After initially meeting  the asset tests  at the close  of any quarter,  the
Company  will not lose  its status as a  REIT for failure to  satisfy any of the
asset tests at the end of a later  quarter solely by reason of changes in  asset
values. If the failure to satisfy the asset tests results from an acquisition of
securities or other property
 
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<PAGE>
during  a  quarter,  the  failure  can be  cured  by  disposition  of sufficient
nonqualifying assets within 30 days after the close of that quarter. The Company
intends to  maintain adequate  records of  the  value of  its assets  to  ensure
compliance  with the asset tests,  and to take such  other action within 30 days
after the close of any quarter as may be required to cure any noncompliance.
 
    ANNUAL DISTRIBUTION REQUIREMENTS
 
    To continue to  qualify as  a REIT, the  Company is  required to  distribute
dividends  (other than capital gain dividends)  to its stockholders each year in
an amount at  least equal  to (i)  the sum  of (A)  95% of  the Company's  "REIT
taxable income" (computed without regard to the dividends paid deduction and the
Company's  net capital gain) plus (B) 95% of the net income (after tax), if any,
from foreclosure  property, minus  (ii) the  sum of  certain items  of  non-cash
income.  Such  distributions must  be paid  in  the taxable  year to  which they
relate, or in the following taxable  year if declared before the Company  timely
files  its tax return for such  year and if paid on  or before the first regular
dividend payment after such declaration.
 
    To the extent that the  Company does not distribute  all of its net  capital
gain  or distributes  at least  95%, but  less than  100%, of  its "REIT taxable
income," as adjusted, it will be subject  to tax on the undistributed amount  at
regular  capital gains  or ordinary  corporate tax  rates, as  the case  may be.
Furthermore, if the Company should fail to distribute for each calendar year  at
least  the sum of (i) 85% of its REIT ordinary income for such year, (ii) 95% of
its REIT capital  gain net income  for such year,  plus (iii) any  undistributed
taxable  income from prior periods,  the Company will be  subject to a 4% excise
tax on  the excess  of  such required  distribution  over the  amounts  actually
distributed.
 
    The  Company  has  and  intends to  continue  to  make  timely distributions
sufficient to satisfy all of  the annual distribution requirements. The  Company
anticipates  that it  will generally  have sufficient  cash or  liquid assets to
enable it to satisfy these distribution requirements. It is possible that,  from
time to time, the Company may not have sufficient cash or other liquid assets to
meet the 95% distribution requirement due to the insufficiency of cash flow from
the  Operating Partnership in a particular year or to timing differences between
the actual receipt of income and  actual payment of deductible expenses, on  the
one  hand, and the  inclusion of such  income and deduction  of such expenses in
computing the Company's "REIT taxable income,"  on the other hand. In the  event
that  such an insufficiency or  such timing differences occur,  in order to meet
the 95% distribution requirement, the Company may find it necessary to cause the
Operating Partnership to arrange for borrowings, or to pay dividends in the form
of taxable stock dividends.
 
    If the Company fails to meet the 95% distribution requirement as a result of
an adjustment to the Company's tax return by the IRS upon audit, the Company may
retroactively  cure  the  failure  by  paying  "deficiency  dividends"  to   its
stockholders  in  a later  year, which  may  then be  included in  the Company's
deduction for dividends paid for the earlier year. The Company may thus be  able
to  avoid being taxed  on amounts distributed  as deficiency dividends; however,
the Company will be required to pay interest to the IRS based upon the amount of
any deduction taken for deficiency dividends.
 
    PENALTY TAX ON PROHIBITED TRANSACTIONS
 
    The Company's share of any gain realized on the sale of any property held as
inventory or otherwise primarily for sale to customers in the ordinary course of
its trade or  business generally  will be treated  as income  from a  prohibited
transaction  that is subject to a  100% penalty tax. Such prohibited transaction
income will also have  an adverse effect upon  the Company's ability to  satisfy
the  income  tests for  qualification  as a  REIT.  Under existing  law, whether
property is held as inventory or primarily for sale to customers in the ordinary
course of a  trade or business  is a question  of fact that  depends on all  the
facts  and  circumstances  with  respect  to  the  particular  transaction.  The
Operating Partnership, through  the Property Partnerships,  intends to hold  the
Properties  for investment with  a view to long-term  appreciation, to engage in
the business of acquiring, developing,  owning and operating the Properties  and
other  retail properties and to make such  occasional sales of the Properties as
are consistent  with  the  Company's  investment  objectives.  Based  upon  such
investment  objectives,  the Company  believes  that in  general  the Properties
should not be considered inventory or other property held primarily for sale  to
customers  in the ordinary course of a trade  or business and that the amount of
income from prohibited transactions, if any, will not be material. Nevertheless,
the IRS could contend  otherwise. In particular,  the Property Partnerships  own
parcels of vacant land which are
 
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<PAGE>
located  adjacent to,  or near, particular  Properties that  are not necessarily
required for use in  connection with the outlet  center located at a  particular
Property   (referred  to  as  "outparcels").   The  Company  believes  that  the
outparcels, four of  which have  been sold  since the  Initial Public  Offering,
should not be considered inventory or as held primarily for sale to customers in
the ordinary course of the Company's trade or business, but there is a risk that
the  IRS could  contend otherwise,  in which  event the  profit from  such sales
allocable to the Company would be subject to  a 100% tax. In the event that  the
Company  determines that the level of such  activity is sufficient to cause such
sales to be  subject to  100% tax,  the Company intends  to hold  and sell  such
outparcels  through a  separate corporation  in which  the Operating Partnership
would hold a  stock interest.  The Company  would structure  the stock  interest
owned  by the Operating Partnership  in any such corporation  to ensure that the
various asset  tests described  above  were not  violated (I.E.,  the  Operating
Partnership  would  not own  more  than 10%  of  the voting  securities  of such
corporation and the value of the stock interest would not exceed 5% of the value
of the Company's total assets).  See "Certain Federal Income Tax  Considerations
- --  Requirements  for Qualification."  Such corporation  would  be subject  to a
corporate level tax on its taxable  income, thereby reducing the amount of  cash
available for distribution.
 
FAILURE TO QUALIFY
 
    If  the Company fails to qualify for taxation  as a REIT in any taxable year
and the relief  provisions do  not apply,  the Company  will be  subject to  tax
(including  any applicable  alternative minimum  tax) on  its taxable  income at
regular corporate rates. Distributions to stockholders in any year in which  the
Company  fails to qualify as a REIT will  not be required and, if made, will not
be deductible by the Company. As a result, the Company's failure to qualify as a
REIT will  reduce the  cash available  for distribution  by the  Company to  its
stockholders.  In  addition, if  the Company  fails  to qualify  as a  REIT, all
distributions to the Company's stockholders will be taxable as ordinary dividend
income to the extent of the Company's then current and accumulated earnings  and
profits, and, subject to certain limitations in the Code, corporate distributees
may  be eligible for the dividends-received deduction. Unless entitled to relief
under specific statutory  provisions, the  Company also will  be ineligible  for
qualification  as a REIT  for the four  taxable years following  the year during
which qualification  was lost.  It  is not  possible  to determine  whether  the
Company would be entitled to such statutory relief in all circumstances.
 
TAXATION OF TAXABLE U.S. STOCKHOLDERS
 
    As  used herein,  the term  "U.S. Stockholder" means  a holder  of shares of
Common Stock  who (for  United States  federal  income tax  purposes) (i)  is  a
citizen or resident of the United States, (ii) is a corporation, partnership, or
other  entity created or organized in or under  the laws of the United States or
of any political subdivision thereof, or (iii) is an estate or trust the  income
of  which is subject to United States  federal income taxation regardless of its
source.
 
    As long as the Company continues to qualify as a REIT, distributions made by
the Company out  of its  current or accumulated  earnings and  profits (and  not
designated  as capital gain dividends) will  constitute dividends taxable to its
taxable U.S. Stockholders  as ordinary  income. Such distributions  will not  be
eligible  for the dividends-received deduction in  the case of U.S. Stockholders
that are corporations. For purposes of determining whether distributions on  the
Common  Stock  are  out of  current  or  accumulated earnings  and  profits, the
earnings and  profits of  the Company  will  be allocated  first to  the  Senior
Preferred  Stock, second to  the Convertible Preferred Stock  and finally to the
Common Stock. There can  be no assurance that  the Company will have  sufficient
earnings  and profits to cover distributions  on the Senior Preferred Stock, the
Convertible Preferred Stock and the Common Stock.
 
    Distributions made  by  the Company  that  are properly  designated  by  the
Company  as capital gain dividends will  be taxable to taxable U.S. Stockholders
as long-term capital gains (to the extent that they do not exceed the  Company's
actual  net capital gain for the taxable  year) without regard to the period for
which a U.S. Stockholder has held his shares of Common Stock. U.S.  Stockholders
that  are corporations may, however,  be required to treat  up to 20% of certain
capital gain dividends as ordinary income. Any capital gain dividends designated
by the Company will be allocated among  the classes of Stock based on the  ratio
of  the total dividends  (distributions out of  earnings and profits)  paid to a
class over total dividends paid to all classes of Stock.
 
                                      130
<PAGE>
   
    To the  extent  that the  Company  makes distributions  (not  designated  as
capital  gain dividends) in  excess of its current  and accumulated earnings and
profits, such distributions, to the  extent of each U.S. Stockholder's  adjusted
basis in his shares of Common Stock, will be treated for tax purposes first as a
tax-free  return  of  capital  to such  stockholder  (and  thereby  reducing the
adjusted basis which such U.S. Stockholder has in his shares of Common Stock for
tax purposes  by  the  amount  of  such  distribution  (but  not  below  zero)).
Distributions  in excess  of a U.S.  Stockholder's adjusted basis  in his shares
taxable as capital gains (provided that the  shares have been held as a  capital
asset).  Dividends declared by the Company  in October, November, or December of
any year and payable to a stockholder of record on a specified date in any  such
month  shall  be  treated  as both  paid  by  the Company  and  received  by the
stockholder on December 31 of such year, provided that the dividend is  actually
paid  by the  Company on or  before January  31 of the  following calendar year.
Stockholders may not include in their  own income tax returns any net  operating
losses or capital losses of the Company.
    
 
    Distributions made by the Company and gain arising from the sale or exchange
by  a U.S. Stockholder of shares of Common  Stock will not be treated as passive
activity income, and, as a result, U.S. Stockholders generally will not be  able
to apply any "passive losses" against such income or gain. Distributions made by
the Company (to the extent they do not constitute a return of capital) generally
will  be treated as  investment income for purposes  of computing the investment
income limitation. Gain arising from the sale or other disposition of shares  of
Common  Stock, however, will not be treated as investment income unless the U.S.
Stockholder elects to  reduce the amount  of such U.S.  Stockholder's total  net
capital  gain eligible for the maximum capital  gains rate by the amount of such
gain with respect to the shares.
 
    Upon any  sale  or other  disposition  of shares  of  Common Stock,  a  U.S.
Stockholder  will recognize gain or  loss for federal income  tax purposes in an
amount equal to  the difference  between (i)  the amount  of cash  and the  fair
market  value of any  property received on  such sale or  other disposition, and
(ii) the holder's adjusted basis in the shares of Common Stock for tax purposes.
Such gain or loss  will be capital gain  or loss if the  shares of Common  Stock
have been held by the U.S. Stockholder as a capital asset, and will be long-term
gain  or loss if such shares have been  held for more than one year. In general,
any loss recognized by a U.S. Stockholder upon the sale or other disposition  of
shares  of  Common Stock  that  have been  held for  six  months or  less (after
applying certain holding period  rules) will be treated  as a long-term  capital
loss,  to the extent of distributions received by such U.S. Stockholder from the
Company which were required to be treated as long-term capital gains.
 
TAXATION OF TAX-EXEMPT STOCKHOLDERS
 
    The IRS  has  issued  a  revenue  ruling  in  which  it  held  that  amounts
distributed by a REIT to a tax-exempt employees' pension trust do not constitute
"unrelated  business taxable income" even if  the REIT has incurred indebtedness
in connection with the  acquisition of an  investment. Although revenue  rulings
are  interpretive in nature and are subject to revocation or modification by the
IRS, based upon the revenue ruling and the analysis therein, distributions  made
by  the Company to  a U.S. Stockholder that  is a tax-exempt  entity (such as an
individual retirement  account (IRA)  or a  401(k) plan)  should not  constitute
unrelated  business taxable income  unless such tax-exempt  U.S. Stockholder has
financed the  acquisition  of  its  shares of  Common  Stock  with  "acquisition
indebtedness"  within the meaning of the Code, or the shares of Common Stock are
otherwise used  in  an  unrelated  trade or  business  conducted  by  such  U.S.
Stockholder.
 
   
    Special  rules apply to  certain tax-exempt pension  funds (including 401(k)
plans but excluding  IRAs or government  pension plans) that  own more than  10%
(measured  by value) of a "pension held REIT"  at any time during a taxable year
beginning after December  31, 1993.  Such a pension  fund must  treat a  certain
percentage  of all dividends received from the REIT during the year as unrelated
business taxable income.  The percentage  is equal to  the ratio  of the  REIT's
gross  income (less direct expenses related thereto) derived from the conduct of
unrelated trades  or businesses  determined as  if the  REIT were  a  tax-exempt
pension  fund, to the REIT's gross income (less direct expenses related thereto)
from all sources. The special rules will not apply to require a pension fund  to
recharacterize  a portion of its dividends  as unrelated business taxable income
unless the percentage computed is at least 5%.
    
 
                                      131
<PAGE>
    A REIT will be treated as a "pension held REIT" if the REIT is predominantly
held by tax-exempt pension funds and if the REIT would otherwise fail to satisfy
the "five or fewer" ownership requirements discussed above, see "Certain Federal
Income Tax Considerations  -- Requirements for  Qualification --  Organizational
Requirements,"  if the stock of  the REIT held by  such tax-exempt pension funds
were not treated as held directly  by their respective beneficiaries. A REIT  is
predominantly  held  by  tax-exempt pension  funds  if at  least  one tax-exempt
pension fund holds more than 25% (measured by value) of the REIT's stock, or  if
one or more tax-exempt pension funds (each of which owns more than 10% (measured
by  value) of the REIT's stock) own in  the aggregate more than 50% (measured by
value) of the REIT's stock. The Company believes that it will not be treated  as
a  pension-held REIT.  However, because the  shares of the  Company are publicly
traded, no assurance can be given that this Company is not and will not become a
pension-held REIT.
 
TAXATION OF NON-U.S. STOCKHOLDERS
 
    The rules governing  United States  federal income  taxation of  nonresident
alien  individuals, foreign  corporations, foreign  partnerships, foreign trusts
and  estates   and   other   foreign   stockholders   (collectively,   "Non-U.S.
Stockholders") are highly complex, and the following discussion is intended only
as  a summary  of such rules.  Prospective Non-U.S.  Stockholders should consult
with their own tax  advisors to determine the  impact of United States  federal,
state,  and local income  tax laws on  an investment in  shares of Common Stock,
including any reporting requirements.
 
    In general,  Non-U.S.  Stockholders are  subject  to regular  United  States
income  tax with respect  to their investment  in shares of  Common Stock in the
same manner as a U.S. Stockholder if such investment is "effectively  connected"
with  the Non-U.S. Stockholder's  conduct of a  trade or business  in the United
States. A corporate Non-U.S.  Stockholder that receives  income with respect  to
its  investment in shares of Common Stock that is (or is treated as) effectively
connected with the conduct of a trade or business in the United States also  may
be  subject to the 30% branch profits tax  imposed by the Code, which is payable
in addition  to  regular  United  States corporate  income  tax.  The  following
discussion  addresses only the  United States taxation  of Non-U.S. Stockholders
whose investment in shares of Common Stock is not effectively connected with the
conduct of a trade or business in the United States.
 
    Distributions made by the Company that are not attributable to gain from the
sale or exchange  by the Company  of United States  real property interests  and
that are not designated by the Company as capital gain dividends will be treated
as  ordinary income dividends to  the extent made out  of current or accumulated
earnings and profits of the  Company. Generally, such ordinary income  dividends
will be subject to United States withholding tax at the rate of 30% on the gross
amount of the dividend paid unless reduced or eliminated by an applicable United
States  income tax treaty. The Company  expects to withhold United States income
tax at the  rate of 30%  on the  gross amount of  any such dividends  paid to  a
Non-U.S.  Stockholder  unless  a  lower treaty  rate  applies  and  the Non-U.S.
Stockholder has filed an IRS Form 1001 with the Company, certifying the Non-U.S.
Stockholder's entitlement to treaty benefits.
 
    Distributions made by the Company in  excess of its current and  accumulated
earnings  and profits will be  treated first as a  tax-free return of capital to
each Non-U.S.  Stockholder,  reducing the  adjusted  basis which  such  Non-U.S.
Stockholder  has in  his shares  of Common  Stock for  U.S. tax  purposes by the
amount of such distribution (but not  below zero), with distributions in  excess
of  a Non-U.S. Stockholder's adjusted basis in  his shares being treated as gain
from the  sale  or exchange  of  such shares,  the  tax treatment  of  which  is
described  below. If it cannot be determined  at the time a distribution is made
whether or not such distribution will be in excess of the Company's current  and
accumulated   earnings  and  profits,  the   distribution  will  be  subject  to
withholding at  the rate  applicable to  a dividend  distribution. However,  the
Non-U.S. Stockholder may seek a refund from the IRS of any amount withheld if it
is subsequently determined that such distribution was, in fact, in excess of the
Company's then current and accumulated earnings and profits.
 
    As long as the Company continues to qualify as a REIT, distributions made by
the  Company that  are attributable  to gain  from the  sale or  exchange by the
Company of United  States real property  interests will be  taxed to a  Non-U.S.
Stockholder  under  the Foreign  Investment  in Real  Property  Tax Act  of 1980
("FIRPTA"). Under FIRPTA, such distributions are taxed to a Non-U.S. Stockholder
as if such distributions
 
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<PAGE>
were gains "effectively connected"  with the conduct of  a trade or business  in
the  United States.  Accordingly, a Non-U.S.  Stockholder will be  taxed on such
distributions at the  same capital  gain rates applicable  to U.S.  Stockholders
(subject  to any  applicable alternative minimum  tax and  a special alternative
minimum tax  in  the  case of  non-resident  alien  individuals).  Distributions
subject  to FIRPTA also may be subject to the 30% branch profits tax in the case
of a corporate  Non-U.S. Stockholder that  is not entitled  to treaty relief  or
exemption. The Company will be required to withhold tax from any distribution to
a Non-U.S. Stockholder that could be designated by the Company as a capital gain
dividend  in an amount equal to 35% of the gross distribution. The amount of tax
withheld is  fully  creditable against  the  Non-U.S. Stockholder's  FIRPTA  tax
liability,  and if such amount exceeds the Non-U.S. Stockholder's federal income
tax liability for the applicable taxable year, the Non-U.S. Stockholder may seek
a refund of  the excess from  the IRS.  In addition, if  the Company  designates
prior  distributions as capital gain  dividends, subsequent distributions, up to
the amount  of  such  prior  distributions, will  be  treated  as  capital  gain
dividends for purposes of withholding.
 
    Gain  recognized  by a  Non-U.S. Stockholder  upon the  sale or  exchange of
shares of Common Stock generally will  not be subject to United States  taxation
unless  the Common  Stock constitutes a  "United States  real property interest"
within the meaning  of FIRPTA. The  Common Stock will  not constitute a  "United
States  real  property  interest" so  long  as  the Company  is  a "domestically
controlled REIT." A  "domestically controlled REIT"  is a REIT  in which at  all
times  during a specified testing period less than  50% in value of its stock is
held directly or indirectly by Non-U.S. Stockholders. The Company believes  that
it  is and will continue  to be a "domestically  controlled REIT," and therefore
that the sale of shares  of Common Stock will not  be subject to taxation  under
FIRPTA.  However,  because  the shares  of  Stock  will be  publicly  traded, no
assurance  can  be  given  that  the  Company  is  or  will  continue  to  be  a
"domestically-controlled  REIT."  Notwithstanding the  foregoing, gain  from the
sale or exchange of shares of Common Stock not otherwise subject to FIRPTA  will
be  taxable  to  a  Non-U.S.  Stockholder  if  the  Non-U.S.  Stockholder  is  a
nonresident alien individual who is present in the United States for 183 days or
more during the taxable year and has a "tax home" in the United States. In  such
case,  the nonresident alien individual  will be subject to  a 30% United States
withholding tax on the amount of such individual's gain.
 
    If the Company  did not  constitute a  "domestically-controlled REIT,"  gain
arising  from the sale or exchange by a Non-U.S. Stockholder of shares of Common
Stock would be subject  to United States  taxation under FIRPTA as  a sale of  a
"United   States  real   property  interest"   only  if   the  selling  Non-U.S.
Stockholder's interest in the Company exceeded 5% at any time during the 5 years
preceding the sale or  exchange. If gain  on the sale or  exchange of shares  of
Common  Stock were  subject to taxation  under FIRPTA,  the Non-U.S. Stockholder
would be subject to regular United States  income tax with respect to such  gain
in  the same manner as a U.S. Stockholder (subject to any applicable alternative
minimum tax, a special alternative minimum tax in the case of nonresident  alien
individuals  and the possible application  of the 30% branch  profits tax in the
case of foreign corporations),  and the purchaser of  the Common Stock would  be
required to withhold and remit to the IRS 10% of the purchase price.
 
INFORMATION REPORTING REQUIREMENTS AND BACKUP WITHHOLDING TAX
 
    The  Company reports to its  U.S. Stockholders and to  the IRS the amount of
dividends paid during each calendar year and the amount of tax withheld, if any,
with respect thereto. Under the backup withholding rules, a U.S. Stockholder may
be subject to backup  withholding at the  rate of 31%  on dividends paid  unless
such  U.S. Stockholder (i) is a corporation or falls within certain other exempt
categories and, when  required, can demonstrate  this fact, or  (ii) provides  a
taxpayer identification number, certifies as to no loss of exemption from backup
withholding,  and otherwise complies with  applicable requirements of the backup
withholding rules. A U.S. Stockholder who does not provide the Company with  his
correct  taxpayer identification number also may be subject to penalties imposed
by the IRS. Any amount paid as backup withholding will be creditable against the
U.S. Stockholder's federal income tax liability. In addition, the Company may be
required to withhold a  portion of any capital  gain distributions made to  U.S.
Stockholders  who fail  to certify their  nonforeign status to  the Company. See
"Certain  Federal   Income   Tax   Considerations  --   Taxation   of   Non-U.S.
Stockholders."
 
                                      133
<PAGE>
    Additional  issues may arise pertaining  to information reporting and backup
withholding with  respect to  Non-U.S. Stockholders,  and Non-U.S.  Stockholders
should consult their tax advisors with respect to any such information reporting
and backup withholding requirements.
 
TAX ASPECTS OF THE COMPANY'S INVESTMENTS IN PARTNERSHIPS
 
    The  Company holds direct or indirect interests in the Operating Partnership
and each of the  Property Partnerships (each  individually a "Partnership"  and,
collectively,  the "Partnerships"). The  following discussion summarizes certain
federal income tax considerations applicable solely to the Company's investments
in the Partnerships. The discussion does not address state or local tax laws  or
any federal tax laws other than income tax laws.
 
PARTNERSHIP CLASSIFICATION
 
    The  Company is entitled to include in  its income its distributive share of
the income, and to deduct its distributive  share of the losses, of each of  the
Partnerships  only if each such Partnership is classified for federal income tax
purposes  as  a  partnership  rather  than  as  an  association  taxable  as   a
corporation.
 
   
    The  Company  has not  requested  a ruling  from the  IRS  that each  of the
Partnerships is  or will  be treated  as a  partnership for  federal income  tax
purposes.  Instead,  Tax Counsel  has delivered  an opinion  that, based  on the
provisions of the partnership agreements  for each of the Partnerships,  certain
factual  assumptions, and certain representations described in the opinion, each
of the Partnerships constitutes  a partnership for  federal income tax  purposes
(and  not as  an association  taxable as  a corporation  and not  as a "publicly
traded partnership"). Unlike a tax ruling, however, an opinion of counsel is not
binding on  the IRS,  and  no assurance  can  be given  that  the IRS  will  not
challenge  the status of the Partnerships as partnerships for federal income tax
purposes. In addition, the  opinions of Tax Counsel  are based on existing  law,
which   to  a  great  extent  is  the  result  of  administrative  and  judicial
interpretation. No  assurance  can  be given  that  administrative  or  judicial
changes would not modify the conclusions expressed in these opinions.
    
 
    If  for any  reason any  of the Partnerships  were taxable  as a corporation
rather than as a partnership for  federal income tax purposes, the character  of
the  Company's assets and items of gross  income would change, and, as a result,
the Company would most likely be unable  to satisfy the income and asset  tests,
which would thus prevent the Company from qualifying as a REIT. In addition, any
change  in  the status  for tax  purposes of  any of  the Partnerships  might be
treated as  a  taxable event,  in  which case  the  Company could  incur  a  tax
liability  without  any  related  cash  distribution.  Further,  if  any  of the
Partnerships were to  be treated  as an  association taxable  as a  corporation,
items  of income, gain, loss, deduction and credit of such Partnership would not
pass through to  its partners; instead,  the Partnership would  be taxable as  a
corporation,  subject  to entity-level  taxation on  its  net income  at regular
corporate tax rates. The partners of  any such Partnership would be treated  for
federal income tax purposes as stockholders, with distributions to such partners
being  treated as dividends.  See "Certain Federal  Income Tax Considerations --
Requirements for Qualification -- Income Tests, Asset Tests."
 
INCOME TAXATION OF THE PARTNERSHIPS AND THEIR PARTNERS
 
    PARTNERS, NOT PARTNERSHIPS, SUBJECT TO TAX
 
    A partnership  is not  a  separate taxable  entity  for federal  income  tax
purposes.  Rather, partners are allocated their proportionate share of the items
of income,  gain,  loss,  deduction  and credit  of  the  partnership,  and  are
potentially  subject  to tax  thereon, without  regard  to whether  the partners
receive any distributions from the partnership. The Company will be required  to
take into account its allocable share of the foregoing items of the Partnerships
for  purposes of  the various REIT  income tests  and in the  computation of its
"REIT taxable  income."  See  "Certain  Federal  Income  Tax  Considerations  --
Requirements for Qualification -- Income Tests."
 
    PARTNERSHIP ALLOCATIONS
 
    Although  a partnership agreement will generally determine the allocation of
a partnership's income and losses among  the partners, such allocations will  be
disregarded  for tax purposes  under Section 704(b)  of the Code  if they do not
comply with  the  provisions of  Section  704(b) and  the  Treasury  Regulations
promulgated thereunder.
 
                                      134
<PAGE>
    If an allocation is not recognized for federal income tax purposes, the item
subject  to the allocation will be  reallocated in accordance with the partners'
interests in the partnership,  which will be determined  by taking into  account
all  of the facts and circumstances relating  to the economic arrangement of the
partners with respect to such item.  The allocations of taxable income and  loss
contained  in the partnership  agreements for each  of the existing Partnerships
generally are intended to comply with the requirements of Section 704(b) of  the
Code and the Treasury Regulations promulgated thereunder.
 
    TAX ALLOCATIONS WITH RESPECT TO THE PROPERTIES
 
    Pursuant  to Section 704(c)  of the Code, income,  gain, loss, and deduction
attributable to appreciated  or depreciated  property that is  contributed to  a
partnership  (such  as  interests  in the  Property  Partnerships  that  own the
Properties) in exchange for an interest in the partnership must be allocated for
federal income tax purposes  in a manner such  that the contributing partner  is
charged  with, or benefits from, respectively, the unrealized gain or unrealized
loss associated with the property at the time of the contribution. The amount of
such unrealized gain  or unrealized loss  is generally equal  to the  difference
between  the  fair market  value  of the  contributed  property at  the  time of
contribution and  the  adjusted  tax basis  of  such  property at  the  time  of
contribution  (a "Book-Tax Difference"). Such allocations are solely for federal
income tax  purposes  and do  not  affect the  book  capital accounts  or  other
economic or legal arrangements among the partners. The Operating Partnership was
formed  by way of contributions of  appreciated property (including interests in
the Property Partnerships that own the Properties). Consequently the Partnership
agreements require allocations of income, gain, loss, and deduction attributable
to such contributed  property to be  made in  a manner that  is consistent  with
Section 704(c) of the Code.
 
    In general, the Limited Partners of the Operating Partnership are allocated,
solely  for tax purposes, lower amounts of depreciation deductions and increased
taxable income  and  gain  on the  sale  by  the Property  Partnerships  of  the
Properties than would ordinarily be the case for economic or book purposes. This
will   tend  to  eliminate  the  Book-Tax  Differences  over  the  life  of  the
Partnerships. However, the  special allocation  rules of Section  704(c) do  not
always entirely rectify a Book-Tax Difference on an annual basis or with respect
to  a specific taxable transaction such as  a sale. Moreover, the application of
Section 704(c) principles  in tiered  partnership arrangements  is not  entirely
clear.  Accordingly,  variations  from normal  Section  704(c)  principles could
arise.
 
    The  Operating  Partnership  and  the  Company  have  elected  to  use   the
traditional   method  with   curative  allocations   under  Treasury  Regulation
1.704-3(c) as the  method of  accounting for the  Book --  Tax Differences  with
respect to properties contributed to the Partnerships.
 
    With  respect to any property purchased  by any of the Property Partnerships
subsequent to the formation of the Company, such property will initially have  a
tax basis equal to its fair market value and Section 704(c) of the Code will not
apply.
 
    BASIS IN PARTNERSHIP INTEREST
 
    The  Company's  adjusted  tax  basis  in  its  partnership  interest  in the
Operating Partnership is generally (i) equal to the amount of cash and the basis
of any other property contributed to  the Operating Partnership by the  Company,
(ii)   increased  by  (A)  the  Company's   allocable  share  of  the  Operating
Partnership's income and (B)  the Company's allocable  share of indebtedness  of
the  Operating Partnership, and  (iii) reduced, but  not below zero,  by (A) the
Company's allocable  share of  the Operating  Partnership's losses  and (B)  the
amount  of cash and the basis of any other property distributed by the Operating
Partnership to  the  Company,  including  any  constructive  cash  distributions
resulting  from a reduction in the  Company's allocable share of indebtedness of
the Operating Partnership.
 
    If the allocation to the  Company of its distributive  share of any loss  of
the Operating Partnership would reduce the adjusted tax basis in its partnership
interest in the Operating Partnership below zero, the recognition of such excess
loss  will be deferred  until such time and  to the extent  that the Company has
sufficient tax basis in its partnership interest so that the recognition of such
loss would not reduce  the amount of  such tax basis below  zero. To the  extent
that the Operating Partnership's distributions, or any decrease in the Company's
share  of  the indebtedness  of the  Operating  Partnership (each  such decrease
 
                                      135
<PAGE>
being considered a constructive cash distribution to the Company), would  reduce
the  Company's adjusted tax  basis in its partnership  interest below zero, such
excess  distributions   (including   such  constructive   distributions)   would
constitute  taxable income to  the Company. Such  distributions and constructive
distributions will  normally be  characterized as  a capital  gain, and  if  the
Company  has  held its  partnership interest  in  the Operating  Partnership for
longer than the long-term capital gain holding period (currently one year),  the
distributions  and constructive distributions  will constitute long-term capital
gains.
 
    The rules  described  above with  respect  to  basis apply  equally  to  the
Operating  Partnership in its capacity as a partner in any Property Partnership,
as well  as  to the  Company  in  its capacity  as  a partner  in  any  Property
Partnership.
 
OTHER TAX CONSIDERATIONS
 
    POSSIBLE LEGISLATIVE OR OTHER ACTIONS AFFECTING TAX CONSEQUENCES
 
   
    Prospective  stockholders should  recognize that the  present federal income
tax treatment of the Company may be modified by future legislative, judicial  or
administrative  actions or  decisions at any  time, which may  be retroactive in
effect, and, as a result, any such action or decision may affect investments and
commitments previously made. The rules dealing with federal income taxation  are
constantly  under review by  persons involved in the  legislative process and by
the IRS and the Treasury Department,  resulting in statutory changes as well  as
promulgation   of  new,  or  revisions  to  existing,  regulations  and  revised
interpretations of established  concepts. No prediction  can be made  as to  the
likelihood  of passage  of any  new tax legislation,  such as  the C corporation
asset transfer  proposal,  or other  provisions  either directly  or  indirectly
affecting  the Company or its stockholders. Revisions in federal income tax laws
and interpretations thereof could  adversely affect the  tax consequences of  an
investment in shares of Common Stock.
    
 
    STATE AND LOCAL TAXES
 
    The  Company and its stockholders may be  subject to state or local taxation
in various state  or local jurisdictions,  including those in  which it or  they
transact  business or reside. The  state and local tax  treatment of the Company
and its stockholders  may not  conform to  the federal  income tax  consequences
discussed above. Consequently, prospective stockholders should consult their own
tax  advisors regarding the effect of state  and local tax laws on an investment
in shares of Common Stock.
 
                                      136
<PAGE>
                                  UNDERWRITING
 
   
    Subject to the terms and conditions set forth in the underwriting  agreement
among   the  Company,  the  Operating  Partnership  and  the  Underwriters  (the
"Underwriting Agreement"), the Company and  the Selling Stockholder have  agreed
to  sell to each of  the Underwriters named below,  and each of the Underwriters
for whom Friedman,  Billings, Ramsey &  Co., Inc., is  acting as  representative
(the  "Representative") has severally  agreed to purchase  from the Company, the
respective number  of shares  of Common  Stock set  forth below  opposite  their
respective  names.  Under  the  Underwriting  Agreement,  the  Underwriters  are
obligated to purchase all of the 2,700,328 shares of Common Stock offered hereby
if any are purchased.
    
 
   
<TABLE>
<CAPTION>
                                                                                       NUMBER OF SHARES
                                    UNDERWRITERS                                        OF COMMON STOCK
- -------------------------------------------------------------------------------------  -----------------
<S>                                                                                    <C>
Friedman, Billings, Ramsey & Co., Inc................................................
Morgan Keegan & Company, Inc.........................................................
Stifel, Nicolaus & Company, Incorporated.............................................
                                                                                       -----------------
    Total............................................................................       2,700,328
</TABLE>
    
 
   
    The Underwriters have advised the  Company and the Selling Stockholder  that
they  propose to initially offer the Common  Stock to the public at the Offering
price set forth on the cover page of this Prospectus.
    
 
   
    The Company has granted  to the Underwriters an  option, exercisable for  30
days  after the date  of this Prospectus,  to purchase up  to 391,500 additional
shares of Common Stock  solely to cover over-allotments,  if any, at the  public
offering  price, less the underwriting discount, set  forth on the cover page of
this Prospectus.
    
 
    The Company and  the executive officers  and directors of  the Company  have
agreed  that for a period of 90 days  from the date of this Prospectus they will
not, without the  prior written consent  of the Representative,  offer, sell  or
otherwise dispose of any shares of Common Stock or any security convertible into
or exercisable for shares of Common Stock, except for any Common Stock issued by
the  Company upon  exchange of  Common Units  or upon  conversion of Convertible
Preferred Stock or pursuant to the Stock Incentive Plans.
 
   
    In the Underwriting Agreement, the Company, the Selling Stockholder and  the
Operating  Partnership  have agreed,  jointly  and severally,  to  indemnify the
Underwriters against certain liabilities, including civil liabilities under  the
Securities  Act. Each of the  Underwriters may be deemed  to be an "underwriter"
for purposes of the Securities Act in connection with the Offering. The  Company
will  reimburse  the  Underwriters  for  up  to  $200,000  of  their  reasonable
out-of-pocket  expenses  (including  legal   fees  and  expenses)  incurred   in
connection with the Offering.
    
 
    The  Common Stock is listed  on the Nasdaq National  Market. There can be no
assurance, however, that the Company will  be able to maintain the inclusion  of
the  Common Stock in the Nasdaq National Market or that an active trading market
will be maintained in such stock.
 
                                 LEGAL MATTERS
 
   
    Certain legal  matters will  be passed  upon for  the Company  by Winston  &
Strawn, Chicago, Illinois, for the Selling Stockholder by D'Ancona & Pflaum, and
for  the Underwriters by Hogan &  Hartson L.L.P., Washington, D.C. The Honorable
James R. Thompson, a partner in Winston & Strawn, is a director of the Company.
    
 
                                    EXPERTS
 
    The consolidated balance sheets of the Company at December 31, 1995 and 1994
and the consolidated
financial statements for  the year ended  December 31, 1995  and for the  period
from  March 22, 1994 to December 31,  1994, the combined financial statements of
the Predecessor for the period  from January 1, 1994 to  March 21, 1994 and  for
the  year ended December 31, 1993, appearing in this Prospectus and Registration
Statement have been audited by Ernst  & Young LLP, independent auditors, as  set
forth  in their report  thereon appearing elsewhere herein,  and are included in
reliance upon such report given  upon the authority of  such firm as experts  in
accounting and auditing.
 
                                      137
<PAGE>
                             AVAILABLE INFORMATION
 
    The  Company has filed with the  Commission a Registration Statement on Form
S-11 under the Securities Act with respect  to the Common Stock offered by  this
Prospectus. For the purposes hereof, the term "Registration Statement" means the
original  Registration  Statement  and  any  and  all  amendments  thereto. This
Prospectus does not contain all of the information set forth in the Registration
Statement and the schedules and exhibits  thereto, to which reference hereby  is
made.  Each statement made in this Prospectus  concerning a document filed as an
exhibit to the Registration Statement is qualified in its entirety by  reference
to such exhibit for a complete statement of its provisions.
 
    The  Company  is  subject to  the  financial reporting  requirements  of the
Securities Exchange Act of 1934, as  amended, and in accordance therewith  files
reports,  proxy statements and  other information with  the Commission. Reports,
proxy statements and other information filed by the Company may be inspected and
copied at prescribed rates at the public reference facilities of the  Commission
at  its principal office at Judiciary Plaza,  450 Fifth Street, N.W., Room 1024,
Washington, D.C. 20549, and  at its regional offices  at Citicorp Center,  Suite
1400, 500 West Madison Street, Chicago, Illinois 60661, and at Seven World Trade
Center,  13th Floor, New York,  New York 10048. Any  interested party may obtain
copies of all or any portion of  the Registration Statement and its exhibits  at
prescribed  rates from  the Public  Reference Section  of the  Commission at its
principal office  at  Judiciary  Plaza,  450  Fifth  Street,  N.W.,  Room  1024,
Washington, D.C. 20549.
 
                                      138
<PAGE>
   
                               PRIME RETAIL, INC.
                         INDEX TO FINANCIAL STATEMENTS
    
 
   
<TABLE>
<CAPTION>
                                                                                                            PAGE
                                                                                                          REFERENCE
                                                                                                         -----------
<S>                                                                                                      <C>
UNAUDITED INTERIM FINANCIAL STATEMENTS
Consolidated Balance Sheets of the Company as of March 31, 1996 and December 31, 1995..................         F-2
Consolidated Statements of Operations of the Company for the three months ended March 31, 1996 and
 1995..................................................................................................         F-3
Consolidated Statements of Cash Flows of the Company for the three months ended March 31, 1996 and
 1995..................................................................................................         F-4
Notes to Interim Consolidated Financial Statements of the Company......................................         F-5
 
AUDITED FINANCIAL STATEMENTS
Report of Independent Auditors.........................................................................         F-7
Consolidated Balance Sheets of the Company as of December 31, 1995 and December 31, 1994...............         F-8
Consolidated Statements of Operations of the Company for the year ended December 31, 1995 and for the
 period from March 22, 1994 to December 31, 1994 and Combined Statements of Operations of the
 Predecessor for the period from January 1, 1994 to March 21, 1994 and the year ended December 31,
 1993..................................................................................................         F-9
Consolidated Statements of Cash Flows of the Company for the year ended December 31, 1995 and for the
 period from March 22, 1994 to December 31, 1994 and Combined Statements of Cash Flows of the
 Predecessor for the period from January 1, 1994 to March 21, 1994 and the year ended December 31,
 1993..................................................................................................        F-10
Consolidated Statements of Shareholders' Equity of the Company and Combined Statements of Predecessor
 Owners' Deficit.......................................................................................        F-12
Notes to Consolidated Financial Statements of the Company and Combined Financial Statements of the
 Predecessor...........................................................................................        F-13
</TABLE>
    
 
                                      F-1
<PAGE>
   
                               PRIME RETAIL, INC.
                          CONSOLIDATED BALANCE SHEETS
                    (IN THOUSANDS, EXCEPT SHARE INFORMATION)
                                  (UNAUDITED)
    
 
   
<TABLE>
<CAPTION>
                                                                                MARCH 31, 1996  DECEMBER 31, 1995
                                                                                --------------  -----------------
<S>                                                                             <C>             <C>
ASSETS:
Investment in rental property:
  Land........................................................................    $   35,370       $    35,370
  Buildings and improvements..................................................       405,252           403,542
  Property under development..................................................        19,384            12,165
  Furniture and equipment.....................................................         3,452             3,403
                                                                                --------------        --------
                                                                                     463,458           454,480
  Accumulated depreciation....................................................       (44,139)          (40,190)
                                                                                --------------        --------
                                                                                     419,319           414,290
Cash and cash equivalents.....................................................         2,589            14,927
Restricted cash...............................................................         2,358             2,230
Accounts receivable, net......................................................         8,772            10,070
Deferred charges, net.........................................................        18,302            18,136
Due from affiliates, net......................................................         1,150             1,194
Investment in partnerships....................................................         2,572             2,258
Other assets..................................................................           644               619
                                                                                --------------        --------
      Total assets............................................................    $  455,706       $   463,724
                                                                                --------------        --------
                                                                                --------------        --------
 
LIABILITIES AND SHAREHOLDERS' EQUITY:
Bonds payable.................................................................    $   32,900       $    32,900
Notes payable.................................................................       273,120           273,054
Accrued interest..............................................................         3,121             3,034
Real estate taxes payable.....................................................         3,191             3,142
Construction costs payable....................................................         3,153             5,796
Accounts payable and other liabilities........................................         9,420             9,858
                                                                                --------------        --------
      Total liabilities.......................................................       324,905           327,784
                                                                                --------------        --------
Minority interests............................................................        10,867            14,456
 
Shareholders' equity:
  Shares of preferred stock, 24,315,000 shares authorized:
    2,300,000 shares of 10.5% Series A Senior Cumulative Preferred Stock,
     $0.01 par value (liquidation preference of $57,500), issued and
     outstanding..............................................................            23                23
    7,015,000 shares of 8.5% Series B Cumulative Participating Convertible
     Preferred Stock, $0.01 par value (liquidation preference of $175,375),
     issued and outstanding...................................................            70                70
  Shares of common stock, 75,000,000 shares authorized:
    2,875,000 shares of common stock, $0.01 par value, issued and
     outstanding..............................................................            29                29
  Additional paid-in capital..................................................       128,275           128,275
  Distributions in excess of net income.......................................        (8,463)           (6,913)
                                                                                --------------        --------
      Total shareholders' equity..............................................       119,934           121,484
                                                                                --------------        --------
      Total liabilities and shareholders' equity..............................    $  455,706       $   463,724
                                                                                --------------        --------
                                                                                --------------        --------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-2
<PAGE>
   
                               PRIME RETAIL, INC.
                     CONSOLIDATED STATEMENTS OF OPERATIONS
                  (IN THOUSANDS, EXCEPT PER SHARE INFORMATION)
                                  (UNAUDITED)
    
 
   
<TABLE>
<CAPTION>
                                                                                      THREE MONTHS ENDED
                                                                                          MARCH 31,
                                                                                     --------------------
                                                                                       1996       1995
                                                                                     ---------  ---------
<S>                                                                                  <C>        <C>
REVENUES:
Base rents.........................................................................  $  12,744  $  10,672
Percentage rents...................................................................        443        401
Tenant reimbursements..............................................................      6,139      4,873
Income from investment partnerships................................................        441        130
Interest and other.................................................................      1,364      1,198
                                                                                     ---------  ---------
    Total revenues.................................................................     21,131     17,274
EXPENSES:
Property operating.................................................................      4,619      3,770
Real estate taxes..................................................................      1,473      1,234
Depreciation and amortization......................................................      4,387      3,605
Corporate general and administrative...............................................        893        844
Interest...........................................................................      6,056      4,456
Other charges......................................................................        646        223
                                                                                     ---------  ---------
    Total expenses.................................................................     18,074     14,132
                                                                                     ---------  ---------
Income before minority interests...................................................      3,057      3,142
Loss allocated to minority interests...............................................      1,477      1,466
                                                                                     ---------  ---------
Net income.........................................................................      4,534      4,608
Income allocated to preferred shareholders.........................................      5,236      5,236
                                                                                     ---------  ---------
Net loss applicable to common shares...............................................  $    (702) $    (628)
                                                                                     ---------  ---------
                                                                                     ---------  ---------
Net loss per common share outstanding..............................................  $   (0.24) $   (0.22)
                                                                                     ---------  ---------
Weighted average shares outstanding................................................      2,875      2,875
                                                                                     ---------  ---------
                                                                                     ---------  ---------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-3
<PAGE>
   
                               PRIME RETAIL, INC.
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
                                 (IN THOUSANDS)
                                  (UNAUDITED)
    
 
   
<TABLE>
<CAPTION>
                                                                                     THREE MONTHS ENDED
                                                                                         MARCH 31,
                                                                                   ----------------------
                                                                                      1996        1995
                                                                                   ----------  ----------
<S>                                                                                <C>         <C>
OPERATING ACTIVITIES:
Net income.......................................................................  $    4,534  $    4,608
Adjustments to reconcile net income to net cash provided by operating activities:
  Loss allocated to minority interests...........................................      (1,477)     (1,466)
  Depreciation and amortization..................................................       4,387       3,605
  Amortization of deferred financing costs and interest rate protection
   contracts.....................................................................       1,112       1,068
  Equity earnings in excess of cash distributions from joint ventures............        (282)        (26)
  Provision for uncollectible accounts receivable................................         224          57
Changes in operating assets and liabilities:
  Decrease in accounts receivable................................................       1,074         206
  (Increase) decrease in other assets............................................        (224)         20
  Increase (decrease) in accounts payable and other liabilities..................        (260)        267
  Increase in accrued interest...................................................          87         203
  Increase (decrease) in due to affiliates, net..................................          44        (809)
                                                                                   ----------  ----------
    Net cash provided by operating activities....................................       9,219       7,733
                                                                                   ----------  ----------
INVESTING ACTIVITIES:
Purchase of buildings and improvements...........................................      (1,779)     (1,263)
Increase in property under development...........................................      (9,952)    (18,956)
Deferred leasing commissions.....................................................         (17)        (15)
                                                                                   ----------  ----------
    Cash used in investing activities............................................     (11,748)    (20,234)
                                                                                   ----------  ----------
FINANCING ACTIVITIES:
Proceeds from notes payable......................................................         500      41,850
Principal repayments on notes payable............................................        (434)    (22,396)
Deferred financing fees..........................................................      (1,679)       (843)
Distributions and dividends paid.................................................      (6,084)     (6,084)
Distributions to minority interests..............................................      (2,112)     (1,026)
                                                                                   ----------  ----------
    Net cash (used in) provided by financing activities..........................      (9,809)     11,501
                                                                                   ----------  ----------
Decrease in cash and cash equivalents............................................     (12,338)     (1,000)
Cash and cash equivalents at beginning of period.................................      14,927       2,959
                                                                                   ----------  ----------
Cash and cash equivalents at end of period.......................................  $    2,589  $    1,959
                                                                                   ----------  ----------
                                                                                   ----------  ----------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-4
<PAGE>
   
                               PRIME RETAIL, INC.
               NOTES TO INTERIM CONSOLIDATED FINANCIAL STATEMENTS
           (AMOUNTS IN THOUSANDS, EXCEPT SHARE AND UNIT INFORMATION)
                                  (UNAUDITED)
    
 
   
NOTE 1 -- INTERIM FINANCIAL PRESENTATION
    
   
    The  accompanying  unaudited  consolidated  financial  statements  have been
prepared in accordance  with generally accepted  accounting principles  ("GAAP")
for interim financial information and Article 10 of Regulation S-X. Accordingly,
they  do not include all  of the information and  footnotes required by GAAP for
complete financial statements.  In the  opinion of  management, all  adjustments
consisting   only  of  recurring  accruals   considered  necessary  for  a  fair
presentation have been included. Operating results for such interim periods  are
not  necessarily indicative  of the  results which  may be  expected for  a full
fiscal year.  For  further  information, refer  to  the  consolidated  financial
statements  for  the year  ended December  31, 1995  and notes  thereto included
elsewhere in this Prospectus.
    
 
   
    Unless the context requires otherwise, all references to the Company  herein
mean  Prime Retail, Inc. and those entities owned or controlled by Prime Retail,
Inc.,  including  Prime   Retail,  L.P.  (the   "Operating  Partnership").   The
consolidated  financial  statements include  the  accounts of  the  Company, the
Operating Partnership and  the partnerships  in which the  Company has  majority
interest  or control.  Profits and losses  are allocated in  accordance with the
terms of  the agreement  of limited  partnership of  the Operating  Partnership.
Investments  in  partnerships in  which the  Company  does not  have operational
control or a  majority interest  are accounted for  under the  equity method  of
accounting.  Income (loss) applicable to minority interests and common shares as
presented in the  consolidated statements  of operations is  allocated based  on
income  (loss)  before minority  interests after  income allocated  to preferred
shareholders.
    
 
   
    The preparation of  financial statements  in conformity  with GAAP  requires
management to make estimates and assumptions that affect the reported amounts of
assets  and liabilities and  disclosure of contingent  assets and liabilities at
the date of the  financial statements and the  reported amounts of revenues  and
expenses  during the  reporting period. Actual  results could  differ from those
estimates.  Significant  intercompany  accounts   and  transactions  have   been
eliminated  in consolidation.  Certain financial  statement amounts  and related
footnote  information  have  been  reclassified  to  conform  with  the  current
presentation.  These  reclassifications  have  not  changed  previously reported
results or shareholders' equity.
    
 
   
NOTE 2 -- SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
    
   
IMPACT OF RECENTLY ISSUED ACCOUNTING STANDARDS
    
 
   
    In March  1995, the  Financial Accounting  Standards Board  ("FASB")  issued
Statement  of Financial Accounting  Standards ("SFAS") No.  121, "ACCOUNTING FOR
THE IMPAIRMENT OF  LONG-LIVED ASSETS AND  FOR LONG-LIVED ASSETS  TO BE  DISPOSED
OF",  which requires impairment losses to  be recorded on long-lived assets used
in operations when  indicators of  impairment are present  and the  undiscounted
cash  flows estimated to be generated by  those assets are less than the assets'
carrying amount.  SFAS No.  121  also addresses  the accounting  for  long-lived
assets  that are expected to be disposed of. The Company adopted SFAS No. 121 in
the first quarter of  1996 and the  adoption had no  effect on the  consolidated
financial statements of the Company.
    
 
   
NOTE 3 -- BONDS AND NOTES PAYABLE
    
   
    On  December 18, 1995,  the Company obtained from  a financial institution a
commitment for  a ten-year  $233,000 first  mortgage loan  (the "First  Mortgage
Loan").  The First Mortgage Loan will bear a  fixed rate of interest at a spread
over 10-year Treasury  notes, depending on  the level of  proceeds drawn on  the
facility, and will require monthly principal and interest payments pursuant to a
25-year  amortization schedule. Management can elect to fix the interest rate on
the loan facility at any time prior  to the expected loan closing in July  1996.
The  First Mortgage Loan  will be cross-collateralized  by mortgages encumbering
nine existing factory outlet centers. Approximately $91,000 of the net  proceeds
from the First Mortgage Loan will
    
 
                                      F-5
<PAGE>
   
                               PRIME RETAIL, INC.
         NOTES TO INTERIM CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
    
 
   
NOTE 3 -- BONDS AND NOTES PAYABLE (CONTINUED)
    
   
be  used to pay down the Revolving Loan. In addition, approximately $97,000 will
be used to repay  the six-year variable-rate loan  facility closed in June  1994
that had an outstanding principal balance of $97,309 at March 31, 1996.
    
 
   
    On December 18, 1995, the Company also obtained from a financial institution
a  $35,000 interim loan (the "Interim  Loan") collateralized by second mortgages
on two existing  factory outlet  centers. The principal  balance outstanding  at
March 31, 1996 was $10,000. The Interim Loan will be repaid from proceeds of the
First  Mortgage Loan. In addition, on December  18, 1995, the Company obtained a
commitment for a five-year $22,500 term loan (the "Term Loan") which is expected
to close simultaneously with  the First Mortgage Loan.  The Term Loan will  bear
interest  at LIBOR  plus 5.00%  and requires  interest-only payments  during the
first twelve months and then  will be fully amortizing  over the balance of  the
term.  The Term Loan will be collateralized by  a pledge of the excess cash flow
from the nine existing factory outlet centers collateralizing the First Mortgage
Loan.
    
 
   
    Upon closing of the First Mortgage Loan and the Term Loan, the Company  will
incur  a  loss  of  approximately  $6,149.  Management  intends  to  redesignate
approximately $70,000  of  the  total  notional  amount  of  the  interest  rate
protection  contracts  in  July  1996  to  hedge  other  long-term variable-rate
indebtedness. The remaining  notional balance  of the  interest rate  protection
contracts  will  be  terminated.  The  estimated  loss  of  approximately $6,149
includes  the  estimated  unamortized  cost  of  the  interest  rate  protection
contracts  of $3,695 as of July 31, 1996, including debt prepayment penalties of
$822 and other deferred financing  costs of $3,088, less  the fair value of  the
interest  rate protection contracts of $1,456 based on their fair value at March
31, 1996.  The  future fair  value  of  interest rate  protection  contracts  is
susceptible  to valuation fluctuations based on market changes in interest rates
and the  maturity date  of the  underlying  contracts. In  the event  the  First
Mortgage  Loan and Term Loan  do not close prior to  August 1, 1996, the Company
will incur a charge to earnings  of $3,250 relating to non-refundable  financing
fees  paid  to  the  financial  institution  in  connection  with  the  proposed
financings.
    
 
   
    On January 30, 1996, the Company obtained from a commercial mortgage company
a commitment  for a  mortgage loan  in an  amount not  to exceed  $7,000 for  an
eight-year term (the "Refinancing Loan"). The Refinancing Loan will bear a fixed
interest  rate based on  eight-year Treasury notes  plus 2.60%, requires monthly
principal and interest  payments based  on a 16-year  amortization schedule  and
will  be  collateralized by  property  in Lombard,  IL.  The commitment  for the
Refinancing Loan expires on August 1, 1996.
    
 
   
NOTE 4 -- LEGAL PROCEEDINGS
    
   
    In the ordinary course of business, the Company is subject to certain  legal
actions.  While any  litigation contains  an element  of uncertainty, management
believes that losses, if any, resulting from such matters, including the  matter
described  below, will  not have a  material adverse effect  on the consolidated
financial statements of the Company.
    
 
   
    The Company is a defendant in a lawsuit  filed on June 14, 1995 in the  U.S.
District Court for the Northern District of West Virginia whereby the plaintiffs
allege that the Company breached a confidentiality agreement entered into by the
Predecessor  and the  plaintiffs in connection  with the proposed  purchase of a
factory outlet  center  in  Martinsburg,  West Virginia.  The  outcome  and  the
ultimate  liability of the Company, if any,  of this lawsuit cannot currently be
predicted. Management believes, however, that it has acted properly and  intends
to defend this lawsuit vigorously.
    
 
                                      F-6
<PAGE>
   
                         REPORT OF INDEPENDENT AUDITORS
    
 
   
To the Board of Directors and Shareholders
Prime Retail, Inc.
    
 
   
    We  have  audited  the  accompanying consolidated  balance  sheets  of Prime
Retail, Inc. (the "Company") as  of December 31, 1995  and 1994 and the  related
consolidated  statements of operations, shareholders'  equity and cash flows for
the year ended  December 31,  1995 and  for the period  from March  22, 1994  to
December  31, 1994. We have also audited the accompanying combined statements of
operations,  predecessor  owners'  deficit  and  cash  flows  of  Prime   Retail
Properties  (the "Predecessor") for the period from January 1, 1994 to March 21,
1994 and for the  year ended December 31,  1993. These financial statements  are
the   responsibility  of   the  Company's  and   Predecessor's  management.  Our
responsibility is to express an opinion  on these financial statements based  on
our audits.
    
 
   
    We  conducted  our audits  in  accordance with  generally  accepted auditing
standards. Those standards require that we plan and perform the audit to  obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also  includes
assessing  the  accounting principles  used  and significant  estimates  made by
management, as well as evaluating the overall financial statement  presentation.
We believe that our audits provide a reasonable basis for our opinion.
    
 
   
    In  our opinion, the financial statements  referred to above present fairly,
in all material respects, the  consolidated financial position of Prime  Retail,
Inc.  at December 31, 1995  and 1994, the consolidated  results of the Company's
operations and its cash flows for the  year ended December 31, 1995 and for  the
period  from March 22, 1994 to December 31, 1994 and the combined results of the
Predecessor's operations and its cash flows for the period from January 1,  1994
to  March  21, 1994  and the  year ended  December 31,  1993 in  conformity with
generally accepted accounting principles.
    
 
   
                                                    Ernst & Young LLP
    
 
   
Baltimore, Maryland
January 30, 1996
    
 
                                      F-7
<PAGE>
   
                               PRIME RETAIL, INC.
                   CONSOLIDATED BALANCE SHEETS OF THE COMPANY
                    (IN THOUSANDS, EXCEPT SHARE INFORMATION)
    
 
   
<TABLE>
<CAPTION>
                                                                                                DECEMBER 31,
                                                                                           ----------------------
                                                                                              1995        1994
                                                                                           ----------  ----------
<S>                                                                                        <C>         <C>
ASSETS:
Investment in rental property:
  Land...................................................................................  $   35,370  $   31,183
  Buildings and improvements.............................................................     403,542     334,099
  Property under development.............................................................      12,165       8,589
  Furniture and equipment................................................................       3,403       2,310
                                                                                           ----------  ----------
                                                                                              454,480     376,181
  Accumulated depreciation...............................................................     (40,190)    (26,668)
                                                                                           ----------  ----------
                                                                                              414,290     349,513
Cash and cash equivalents................................................................      14,927       2,959
Restricted cash..........................................................................       2,230       2,445
Accounts receivable, net.................................................................      10,070       7,408
Deferred charges, net....................................................................      18,136      19,550
Due from affiliates, net.................................................................       1,194       1,654
Investment in partnerships...............................................................       2,258       1,872
Other assets.............................................................................         619         529
                                                                                           ----------  ----------
      Total assets.......................................................................  $  463,724  $  385,930
                                                                                           ----------  ----------
                                                                                           ----------  ----------
 
LIABILITIES AND SHAREHOLDERS' EQUITY:
Bonds payable............................................................................  $   32,900  $   32,900
Notes payable............................................................................     273,054     181,125
Accrued interest.........................................................................       3,034       1,975
Real estate taxes payable................................................................       3,142       1,417
Construction costs payable...............................................................       5,796       8,099
Accounts payable and other liabilities...................................................       9,858       7,720
                                                                                           ----------  ----------
      Total liabilities..................................................................     327,784     233,236
                                                                                           ----------  ----------
Minority interests.......................................................................      14,456      25,043
 
Shareholders' equity:
  Shares of preferred stock, 24,315,000 shares authorized:
    2,300,000 shares of 10.5% Series A Senior Cumulative Preferred Stock,
     $.01 par value (liquidation preference of $57,500), issued and outstanding..........          23          23
    7,015,000 shares of 8.5% Series B Cumulative Participating Convertible Preferred
     Stock, $.01 par value (liquidation preference of $175,375), issued and
     outstanding.........................................................................          70          70
  Shares of common stock, 75,000,000 shares authorized:
   2,875,000 shares of common stock, $.01 par value, issued and outstanding..............          29          29
  Additional paid-in capital.............................................................     128,275     128,275
  Distributions in excess of net income..................................................      (6,913)       (746)
                                                                                           ----------  ----------
      Total shareholders' equity.........................................................     121,484     127,651
                                                                                           ----------  ----------
      Total liabilities and shareholders' equity.........................................  $  463,724  $  385,930
                                                                                           ----------  ----------
                                                                                           ----------  ----------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-8
<PAGE>
   
                               PRIME RETAIL, INC.
              CONSOLIDATED STATEMENTS OF OPERATIONS OF THE COMPANY
            AND COMBINED STATEMENTS OF OPERATIONS OF THE PREDECESSOR
                  (IN THOUSANDS, EXCEPT PER SHARE INFORMATION)
    
 
   
<TABLE>
<CAPTION>
                                      PRIME RETAIL, INC.             PRIME RETAIL PROPERTIES
                               --------------------------------  --------------------------------
                                                  PERIOD FROM
                                                MARCH 22, 1994     PERIOD FROM
                                 YEAR ENDED           TO         JANUARY 1, 1994    YEAR ENDED
                                DECEMBER 31,     DECEMBER 31,          TO          DECEMBER 31,
                                    1995             1994        MARCH 21, 1994        1993
                               ---------------  ---------------  ---------------  ---------------
<S>                            <C>              <C>              <C>              <C>
REVENUES
Base rents...................     $  46,368        $  28,657        $   3,670        $  14,298
Percentage rents.............         1,520            1,404              187              709
Tenant reimbursements........        22,283           11,858            2,113            5,370
Income from investment
 partnerships................         1,729              453              336              821
Interest and other...........         5,498            2,997               24              602
                                    -------          -------          -------          -------
    Total revenues...........        77,398           45,369            6,330           21,800
EXPENSES
Property operating...........        17,389            9,952            1,927            5,046
Real estate taxes............         4,977            2,462              497            1,558
Depreciation and
 amortization................        15,438            9,803            2,173            7,632
Corporate general and
 administrative..............         3,878            2,710               --               --
Interest.....................        20,821            9,485            3,280            8,928
Property management fees.....            --               --              299              777
Other charges................         2,089            1,503              562            1,732
                                    -------          -------          -------          -------
    Total expenses...........        64,592           35,915            8,738           25,673
                                    -------          -------          -------          -------
Income (loss) before minority
 interests...................        12,806            9,454           (2,408)          (3,873)
Loss allocated to minority
 interests...................         5,364            5,204               --               --
                                    -------          -------          -------          -------
Net income (loss)............        18,170           14,658        $  (2,408)       $  (3,873)
                                                                      -------          -------
                                                                      -------          -------
Income allocated to preferred
 shareholders................        20,944           16,290
                                    -------          -------
Net loss applicable to common
 shares......................     $  (2,774)       $  (1,632)
                                    -------          -------
                                    -------          -------
Net loss per common share
 outstanding.................     $   (0.96)       $   (0.57)
                                    -------          -------
                                    -------          -------
Weighted average shares
 outstanding.................         2,875            2,850
                                    -------          -------
                                    -------          -------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-9
<PAGE>
   
                               PRIME RETAIL, INC.
            CONSOLIDATED STATEMENTS OF CASH FLOWS OF THE COMPANY AND
              COMBINED STATEMENTS OF CASH FLOWS OF THE PREDECESSOR
                                 (IN THOUSANDS)
    
 
   
<TABLE>
<CAPTION>
                                                  PRIME RETAIL, INC.                  PRIME RETAIL PROPERTIES
                                         ------------------------------------  --------------------------------------
                                                               PERIOD FROM         PERIOD FROM
                                            YEAR ENDED      MARCH 22, 1994 TO  JANUARY 1, 1994 TO      YEAR ENDED
                                         DECEMBER 31, 1995  DECEMBER 31, 1994    MARCH 21, 1994     DECEMBER 31, 1993
                                         -----------------  -----------------  -------------------  -----------------
<S>                                      <C>                <C>                <C>                  <C>
OPERATING ACTIVITIES
Net income (loss)......................      $  18,170          $  14,658           $  (2,408)          $  (3,873)
Adjustments to reconcile net income
 (loss) to net cash provided by (used
 in) operating activities:
  Loss allocated to minority
   interests...........................         (5,364)            (5,204)                 --                  --
  Depreciation and amortization........         15,438              9,803               2,173               7,632
  Amortization of deferred financing
   costs and interest rate protection
   contracts...........................          4,524              2,945                 695                 362
  Equity earnings in excess of cash
   distributions from joint ventures...         (1,281)                --                (336)               (821)
  Provision for uncollectible accounts
   receivable..........................            346                527                  87                 292
  Gain on sale of land.................           (106)                --                  --                  --
Changes in operating assets and
 liabilities:
  (Increase) decrease in accounts
   receivable..........................         (2,941)            (3,669)              1,285              (2,473)
  (Increase) decrease in other
   assets..............................             47                (60)                (81)              7,374
  Increase (decrease) in other
   liabilities.........................          6,047                173              (2,310)              7,057
  Increase (decrease) in accrued
   interest............................          1,059             (1,047)                718               1,329
  (Increase) decrease in due to/from
   affiliates, net.....................            460               (668)             (1,696)             (2,429)
                                              --------      -----------------         -------            --------
  Net cash provided by (used in)
   operating activities................         36,399             17,458              (1,873)             14,450
                                              --------      -----------------         -------            --------
INVESTING ACTIVITIES
Purchase of land.......................         (4,765)           (13,614)                 --              (5,384)
Purchase of buildings and
 improvements..........................        (70,716)          (140,969)               (278)            (55,763)
(Increase) decrease in property under
 development...........................         (7,056)               658                (859)              8,709
Proceeds from sale of land.............            624                 --                  --                  --
Cash from contributed net assets.......             --              4,177                  --                  --
Cash distributions in excess of equity
 in earnings of joint ventures.........             --              2,761                  --                  --
Deferred leasing commissions...........            (65)            (2,448)               (102)             (1,772)
                                              --------      -----------------         -------            --------
  Net cash used in investing
   activities..........................        (81,978)          (149,435)             (1,239)            (54,210)
                                              --------      -----------------         -------            --------
FINANCING ACTIVITIES
Net proceeds from offerings............             --            253,823                  --                  --
Distributions to predecessor owners....             --            (12,245)                 --                  --
Distributions in satisfaction of
 mortgage indebtedness.................             --            (77,782)                 --                  --
Proceeds from notes payable............        185,078            217,932               4,676              62,596
Principal repayments on notes
 payable...............................        (93,149)          (211,130)               (334)            (20,564)
Deferred financing fees................         (4,822)           (14,084)                 --                (955)
Distribution and dividends paid........        (24,337)           (15,404)                 --                  --
Distributions to minority interests....         (5,223)            (7,078)                 --                  --
Partners' capital contributions........             --                 --                 461                 162
Contributions from minority
 interests.............................             --                904                  --                  --
Distributions to partners..............             --                 --                (716)             (1,332)
                                              --------      -----------------         -------            --------
Net cash provided by financing
 activities............................         57,547            134,936               4,087              39,907
                                              --------      -----------------         -------            --------
Increase in cash and cash
 equivalents...........................         11,968              2,959                 975                 147
Cash and cash equivalents at beginning
 of period.............................          2,959                 --               2,869               2,722
                                              --------      -----------------         -------            --------
Cash and cash equivalents at end of
 period................................      $  14,927          $   2,959           $   3,844           $   2,869
                                              --------      -----------------         -------            --------
                                              --------      -----------------         -------            --------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-10
<PAGE>
   
                               PRIME RETAIL, INC.
            CONSOLIDATED STATEMENTS OF CASH FLOWS OF THE COMPANY AND
        COMBINED STATEMENTS OF CASH FLOWS OF THE PREDECESSOR (CONTINUED)
                                 (IN THOUSANDS)
    
 
   
SUPPLEMENTAL DISCLOSURE OF NONCASH INVESTING AND FINANCING ACTIVITIES:
    
 
   
    The following assets  and liabilities were  contributed by certain  minority
interest partners to the Company on March 22, 1994:
    
 
   
<TABLE>
<S>                                                                                 <C>
Rental property, net..............................................................  $ 205,983
Cash and cash equivalents.........................................................      4,177
Accounts receivable, net..........................................................      4,266
Deferred charges, net.............................................................      7,348
Due from affiliates, net..........................................................        986
Other assets......................................................................      2,397
                                                                                    ---------
    Total assets..................................................................    225,157
 
Bonds payable.....................................................................     32,900
Notes payable.....................................................................    174,323
Accrued interest..................................................................      3,021
Real estate taxes payable.........................................................        734
Accounts payable and other liabilities............................................     14,305
                                                                                    ---------
    Total liabilities.............................................................    225,283
 
Minority interests................................................................     11,091
                                                                                    ---------
    Predecessor owners' deficit contributed.......................................  $ (11,217)
                                                                                    ---------
                                                                                    ---------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-11
<PAGE>
   
                               PRIME RETAIL, INC.
         CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY OF THE COMPANY
             AND COMBINED STATEMENTS OF PREDECESSOR OWNERS' DEFICIT
                    (IN THOUSANDS, EXCEPT SHARE INFORMATION)
    
   
<TABLE>
<CAPTION>
                                          SERIES A       SERIES B                    ADDITIONAL   DISTRIBUTIONS  PREDECESSOR
                                          PREFERRED      PREFERRED       COMMON        PAID-IN    IN EXCESS OF     OWNERS'
                                            STOCK          STOCK          STOCK        CAPITAL     NET INCOME      DEFICIT
                                        -------------  -------------  -------------  -----------  -------------  -----------
<S>                                     <C>            <C>            <C>            <C>          <C>            <C>
BALANCE, JANUARY 1, 1993                                                                                          $  (3,422)
 
Net loss..............................                                                                               (3,873)
Contributions.........................                                                                                1,912
Distributions.........................                                                                               (1,332)
                                                                                                                 -----------
BALANCE, DECEMBER 31, 1993............                                                                               (6,715)
 
Net loss for the period from January
 1, 1994 through March 21, 1994.......                                                                               (2,408)
Contributions.........................                                                                                  461
Distributions.........................                                                                               (2,555)
                                                                                                                 -----------
Predecessor owners' deficit
 contributed at March 22, 1994........                                                                              (11,217)
Reclassification adjustment...........                                                $ (11,217)                     11,217
Issuance of 2,300,000 shares of Series
 A preferred stock, net of issuance
 costs................................    $      23                                      50,742                          --
Issuance of 7,015,000 shares of Series
 B preferred stock, net of issuance
 costs................................           --      $      70                      154,762                          --
Issuance of 2,875,000 shares of common
 stock, net of issuance costs.........           --             --      $      29        48,197                          --
Additional paid-in capital allocated
 to minority interests................           --             --             --       (24,182)                         --
Distributions to predecessor owners...           --             --             --       (90,027)                         --
Net income............................           --             --             --            --     $  14,658            --
Common distributions declared ($0.623
 per share)...........................           --             --             --            --        (1,790)           --
Preferred distributions and dividends
 declared:
  Series A ($1.706 per share).........           --             --             --            --        (3,924)           --
  Series B ($1.381 per share).........           --             --             --            --        (9,690)           --
                                                ---            ---            ---    -----------  -------------  -----------
BALANCE, DECEMBER 31, 1994............           23             70             29       128,275          (746)           --
 
Net income............................           --             --             --            --        18,170            --
Common distributions declared ($1.18
 per share)...........................           --             --             --            --        (3,393)           --
Preferred distributions and dividends
 declared:
  Series A ($2.625 per share).........           --             --             --            --        (6,037)           --
  Series B ($2.125 per share).........           --             --             --            --       (14,907)           --
                                                ---            ---            ---    -----------  -------------  -----------
BALANCE, DECEMBER 31, 1995............    $      23      $      70      $      29     $ 128,275     $  (6,913)    $      --
                                                ---            ---            ---    -----------  -------------  -----------
                                                ---            ---            ---    -----------  -------------  -----------
 
<CAPTION>
                                             TOTAL
                                         SHAREHOLDERS'
                                            EQUITY
                                           (DEFICIT)
                                        ---------------
<S>                                     <C>
BALANCE, JANUARY 1, 1993                   $  (3,422)
Net loss..............................        (3,873)
Contributions.........................         1,912
Distributions.........................        (1,332)
                                        ---------------
BALANCE, DECEMBER 31, 1993............        (6,715)
Net loss for the period from January
 1, 1994 through March 21, 1994.......        (2,408)
Contributions.........................           461
Distributions.........................        (2,555)
                                        ---------------
Predecessor owners' deficit
 contributed at March 22, 1994........       (11,217)
Reclassification adjustment...........            --
Issuance of 2,300,000 shares of Series
 A preferred stock, net of issuance
 costs................................        50,765
Issuance of 7,015,000 shares of Series
 B preferred stock, net of issuance
 costs................................       154,832
Issuance of 2,875,000 shares of common
 stock, net of issuance costs.........        48,226
Additional paid-in capital allocated
 to minority interests................       (24,182)
Distributions to predecessor owners...       (90,027)
Net income............................        14,658
Common distributions declared ($0.623
 per share)...........................        (1,790)
Preferred distributions and dividends
 declared:
  Series A ($1.706 per share).........        (3,924)
  Series B ($1.381 per share).........        (9,690)
                                        ---------------
BALANCE, DECEMBER 31, 1994............       127,651
Net income............................        18,170
Common distributions declared ($1.18
 per share)...........................        (3,393)
Preferred distributions and dividends
 declared:
  Series A ($2.625 per share).........        (6,037)
  Series B ($2.125 per share).........       (14,907)
                                        ---------------
BALANCE, DECEMBER 31, 1995............     $ 121,484
                                        ---------------
                                        ---------------
</TABLE>
    
 
   
                SEE ACCOMPANYING NOTES TO FINANCIAL STATEMENTS.
    
 
                                      F-12
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
              AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR
           (AMOUNTS IN THOUSANDS, EXCEPT SHARE AND UNIT INFORMATION)
    
 
   
NOTE 1 -- ORGANIZATION AND BASIS OF PRESENTATION
    
 
   
ORGANIZATION AND PUBLIC STOCK OFFERING
    
 
   
    Prime  Retail, Inc. (the "Company") was  organized as a Maryland corporation
on July 16, 1993. The Company  is a self-administered, self-managed real  estate
investment  trust engaged in  ownership, development, construction, acquisition,
leasing, marketing  and  management of  factory  outlet centers.  The  Company's
factory  outlet center  portfolio, including  four factory  outlet centers owned
through joint venture partnerships, consists of 17 factory outlet centers in  14
states,  which total approximately 4,331,000 square  feet of gross leasable area
at December 31, 1995.
    
 
   
    The Company commenced operations on March  22, 1994, upon completion of  its
initial  public  offerings (the  "Offerings") of  2,300,000  shares of  Series A
Senior Cumulative Preferred Stock ("Senior  Preferred Stock") at $25 per  share,
7,015,000  shares  of Series  B  Cumulative Participating  Convertible Preferred
Stock ("Convertible Preferred Stock") at $25 per share, and 2,500,000 shares  of
Common  Stock  at $19  per  share. On  April 11,  1994,  the underwriter  of the
Offerings exercised its overallotment option  to purchase 375,000 shares of  the
Company's  Common  Stock at  $19 per  share. Net  of underwriting  discounts and
expenses, the  Company  received approximately  $253,823  in proceeds  from  the
Offerings, including proceeds from the overallotment option. As described below,
such  proceeds  were  contributed by  the  Company  to Prime  Retail,  L.P. (the
"Operating Partnership") in exchange for certain partnership interests therein.
    
 
   
    Upon consummation of the Offerings and in exchange for the proceeds thereon,
the  Company  acquired  2,300,000  Senior  Preferred  Units  of  the   Operating
Partnership  (the  "Senior  Preferred Units"),  7,015,000  Convertible Preferred
Units of  the  Operating Partnership  (the  "Convertible Preferred  Units"  and,
together  with the Senior Preferred Units,  the "Preferred Units") and 2,875,000
Common Units of partnership interest  in the Operating Partnership (the  "Common
Units").  Each Preferred Unit entitles the Company to receive distributions from
the Operating Partnership in  an amount equal to  the dividend declared or  paid
with  respect to  a share  of Senior  Preferred Stock  and Convertible Preferred
Stock, respectively,  prior  to the  payment  by the  Operating  Partnership  of
distributions with respect to the Common Units. Convertible Preferred Units will
be  automatically converted into Common Units to the extent of any conversion of
Convertible Preferred  Stock into  Common  Stock. The  Preferred Units  will  be
redeemed  by the Operating Partnership as and to the extent of any redemption of
Senior Preferred Stock or Convertible Preferred Stock.
    
 
   
    Upon consummation of the Offerings, The Prime Group, Inc. and certain of its
affiliates (collectively "PGI") contributed to the Operating Partnership certain
assets and interests in properties and joint ventures in exchange for  7,794,495
Common  Units and cash of approximately  $10,212. The Operating Partnership paid
approximately $157,384  in satisfaction  of  certain mortgage  indebtedness  and
other  indebtedness of PGI that was collateralized in part by certain properties
of Prime Retail Properties and PGI's interests therein.
    
 
                                      F-13
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 1 -- ORGANIZATION AND BASIS OF PRESENTATION (CONTINUED)
    
   
Certain other parties contributed their interests in Prime Retail Properties  to
the  Operating Partnership  in exchange for  1,426,305 Common Units  and cash of
$1,686. A summary  of the  holders of  the Senior  Preferred Units,  Convertible
Preferred Units and Common Units at December 31, 1995 follows:
    
 
   
<TABLE>
<CAPTION>
                                                                  NUMBER OF UNITS
                                                        ------------------------------------
HOLDER                                                   SERIES A    SERIES B      COMMON
- ------------------------------------------------------  ----------  ----------  ------------
<S>                                                     <C>         <C>         <C>
Prime Retail, Inc.....................................   2,300,000   7,015,000     2,875,000
PGI and management (1)................................          --          --     9,130,472
Other party...........................................          --          --        90,328
                                                        ----------  ----------  ------------
                                                         2,300,000   7,015,000    12,095,800
                                                        ----------  ----------  ------------
                                                        ----------  ----------  ------------
</TABLE>
    
 
- ------------------------
   
NOTE:
    
   
(1)  Includes 782,180 units beneficially owned by management and 4,399,550 units
    owned by certain executive  officers based on  their ownership interests  in
    PGI.
    
 
   
    As  of  December  31, 1995,  the  Company  has a  23.8%  general partnership
interest in the Operating  Partnership with full and  complete control over  the
management of the Operating Partnership as the sole general partner which cannot
be removed by the limited partners.
    
 
   
    On  November 1, 1994,  the Operating Partnership became  the 1% sole general
partner  of   Prime  Retail   Services   Limited  Partnership   (the   "Services
Partnership").  The Operating Partnership owns  100% of the non-voting preferred
stock of  Prime Retail  Services, Inc.  (the "Services  Corporation") which,  in
turn, is the 99% limited partner of the Services Partnership. Certain members of
management  own 100% of the voting common  stock of the Services Corporation and
no cash distributions  were made during  the years ended  December 31, 1995  and
1994. The Services Partnership was formed primarily to operate business lines of
the  Company that are not directly associated  with the collection of rents. The
Services Corporation is subject to federal, state and local taxes.
    
 
   
    Unless the context otherwise requires, all references to the Company  herein
mean  Prime Retail, Inc. and those entities owned or controlled by Prime Retail,
Inc., including  the Operating  Partnership and  the Services  Partnership.  The
combined  financial statements  of Prime  Retail Properties  (the "Predecessor")
include the accounts of eleven  property partnerships, which were considered  to
be entities under common ownership and management, and the ownership interest in
two previously non-controlled property partnerships, which were accounted for on
the equity method of accounting.
    
 
                                      F-14
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 1 -- ORGANIZATION AND BASIS OF PRESENTATION (CONTINUED)
    
   
    The  Predecessor,  the  New  Partnerships  (formed  simultaneously  with, or
subsequent to,  the  acquisition  of properties  and  partnership  interests  in
connection  with  the Offerings)  and  Joint Venture  Partnerships (collectively
referred to  as the  "Property  Partnerships") represent  the interests  of  the
Company. The Property Partnerships at December 31, 1995 were as follows:
    
 
   
THE PREDECESSOR
- -  Gainesville Factory Shops Limited Partnership
- -  Gulf Coast Factory Shops Limited Partnership
- -  Market Street, Ltd.
- -  Melrose Place, Ltd.
- -  Prime Northgate Plaza Limited Partnership
- -  Prime Warehouse Row Limited Partnership
- -  San Marcos Factory Stores, Ltd.
- -  Triangle Factory Stores Limited Partnership
- -  Warehouse Row, Ltd.
- -  Warehouse Row II Limited Partnership
- -  Weisgarber Partners, Ltd.
    
 
   
NEW PARTNERSHIPS
- -  Arizona Factory Shops Limited Partnership
- -  Buckeye Factory Shops Limited Partnership
- -  Carolina Factory Shops Limited Partnership
- -  Castle Rock Factory Shops Partnership
- -  Coral Isle Factory Shops Limited Partnership
- -  Florida Keys Factory Shops Limited Partnership
- -  Gulfport Factory Shops Limited Partnership
- -  Huntley Factory Shops Limited Partnership
- -  Indianapolis Factory Shops Limited Partnership
- -  Magnolia Bluff Factory Shops Limited Partnership
- -  Nebraska Crossing Factory Shops Limited Partnership
- -  Nebraska Crossing Factory Shops Limited Partnership II
- -  Ohio Factory Shops Partnership
- -  Ohio Factory Shops Limited Partnership II
- -  Puerto Rico Factory Shops Limited Partnership
- -  Sun Coast Factory Shops Limited Partnership
    
 
   
JOINT VENTURE PARTNERSHIPS
- -  Arizona Factory Shops Partnership
    (50% ownership interest)
- -  Grove City Factory Shops Partnership
    (50% ownership interest)
- -  Oxnard Factory Outlet Partners
    (30% ownership interest)
    
 
   
BASIS OF PRESENTATION
    
 
   
    The  consolidated financial statements include  the accounts of the Company,
the Operating Partnership and the partnerships in which the Company has majority
interest or control.  Profits and losses  are allocated in  accordance with  the
terms  of the agreement of limited partnership of the Operating Partnership. The
preparation of  financial  statements  in  conformity  with  generally  accepted
accounting principles requires management to make estimates and assumptions that
affect the reported amounts of assets and liabilities
    
 
                                      F-15
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 1 -- ORGANIZATION AND BASIS OF PRESENTATION (CONTINUED)
    
   
and disclosure of contingent assets and liabilities at the date of the financial
statements  and  the  reported  amounts  of  revenues  and  expenses  during the
reporting period. Actual results could differ from those estimates.
    
 
   
    Investments in partnerships in which  the Company does not have  operational
control  or  a majority  interest  are accounted  for  on the  equity  method of
accounting. Income (loss) applicable to minority interests and common shares  as
presented  in the  consolidated statements of  operations is  allocated based on
income (loss)  before minority  interests after  income allocated  to  preferred
shareholders.
    
 
   
    Significant  intercompany accounts and transactions  have been eliminated in
consolidation and combination.
    
 
   
RISKS AND UNCERTAINTIES
    
 
   
    The Company's  results  of operations  are  significantly dependent  on  the
overall  health of the  retail industry. The Company's  tenant base is comprised
almost exclusively of merchants in the  retail industry. The retail industry  is
subject to external factors such as inflation, consumer confidence, unemployment
rates  and consumer  tastes and  preferences. A  decline in  the retail industry
could reduce merchant sales, which could adversely affect the operating  results
of  the Company. A number of the merchants  have occupied space in more than one
of the Company's factory  outlet centers; however,  no single merchant  accounts
for more than 10% of the Company's revenues.
    
 
   
NOTE 2 -- SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
    
 
   
RENTAL PROPERTY
    
 
   
    Depreciation  is calculated  on the  straight-line basis  over the estimated
useful lives of the assets which are as follows:
    
 
   
<TABLE>
<S>                        <C>
Land improvements          20 years
Buildings and              Principally 40
 improvements              years
Tenant improvements        Term of related
                           lease
Furniture and equipment    5 years
</TABLE>
    
 
   
    Rental property  is  carried  at  the  lower  of  depreciated  cost  or  net
realizable  value. Development costs,  which include fees  and costs incurred in
developing new  properties,  are capitalized  as  incurred. Upon  completion  of
construction,  development  costs are  amortized over  the  useful lives  of the
respective properties on a straight-line basis.
    
 
   
    Expenditures for ordinary maintenance and repairs are expensed to operations
as incurred.  Significant  renovations  and improvements  which  improve  and/or
extend  the useful  life of  assets are  capitalized and  depreciated over their
estimated useful lives.
    
 
   
    The Company evaluates its rental  properties periodically to assess  whether
any impairment indications are present, including recurring operating losses and
significant  adverse changes in the business climate that affect the recovery of
recorded asset value. If any rental  property is considered impaired, a loss  is
provided  to  reduce  the carrying  value  of  the asset  to  its  estimated net
realizable value. No impairment losses have been recorded in any of the  periods
presented.
    
 
   
    Effective April 1, 1994, the Company changed the estimated useful lives used
to  compute depreciation  for certain  buildings and  improvements from  5 to 10
years to useful  lives ranging  from 10  to 40 years.  This change  was made  to
better  reflect the  estimated periods during  which such assets  will remain in
service. The  change  had  the  effect  of  reducing  depreciation  expense  and
increasing net income by $657 for the year ended
    
 
                                      F-16
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 2 -- SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
    
   
December  31, 1995 by $2,040 for the period  from March 22, 1994 to December 31,
1994. The change had  the effect of  reducing the net loss  per common share  by
$0.05  and $0.17 for  the year ended December  31, 1995 and  for the period from
March 22, 1994 to December 31, 1994, respectively.
    
 
   
CASH EQUIVALENTS
    
 
   
    The Company considers  highly liquid  investments with a  maturity of  three
months or less when purchased to be cash equivalents.
    
 
   
ACCOUNTS RECEIVABLE
    
 
   
    Management   regularly  reviews   accounts  receivable   and  determines  an
appropriate range for the allowance for doubtful accounts based upon the  impact
of  economic  conditions  on  the merchants'  ability  to  pay,  past collection
experience and  such  other factors  which,  in management's  judgment,  deserve
current  recognition. In turn, a provision  is charged against earnings in order
to maintain the allowance  level within this range.  The allowance for  doubtful
accounts at December 31, 1995 and 1994 was $819 and $1,071, respectively.
    
 
   
    Accounts  receivable due after one year primarily representing straight-line
rents were $4,274 and $3,121 at December 31, 1995 and 1994, respectively.
    
 
   
DEFERRED CHARGES
    
 
   
    Deferred  charges  consist  of  leasing  commissions  and  financing  costs.
Deferred  leasing commissions incurred  to originate and  renew operating leases
are amortized on a straight-line basis over the term of the related lease.  Fees
and costs incurred to obtain financing are deferred and are being amortized as a
component  of interest expense over the terms of the respective loans on a basis
that approximates the interest method.
    
 
   
REVENUE RECOGNITION
    
 
   
    Leases with tenants are  accounted for as  operating leases. Minimum  rental
income  is recognized on  a straight-line basis  over the term  of the lease and
unpaid rents are  included in  accounts receivable in  the accompanying  balance
sheet. Certain lease agreements contain provisions which provide for rents based
on  a percentage  of sales  or based  on a  percentage of  sales volume  above a
specified threshold. In addition, the lease agreements generally provide for the
reimbursement of real  estate taxes, insurance,  advertising and certain  common
area  maintenance costs.  These additional  rents and  tenant reimbursements are
accounted for on the accrual basis.
    
 
   
INTEREST RATE PROTECTION CONTRACTS
    
 
   
    The Company uses interest rate protection contracts, including interest rate
caps and corridors, to manage interest  rate risk associated with floating  rate
debt.  These contracts generally  involve limiting the  Company's interest costs
with an upper limit  or specified range on  the underlying interest rate  index.
The  costs of  such contracts  are included  in deferred  charges and  are being
amortized on a straight-line basis as  a component of interest expense over  the
life  of the contracts.  Amounts earned from  interest rate protection contracts
are recorded  as a  reduction of  interest expense.  The Company  is exposed  to
credit  losses  in  the  event  of  counterparty  nonperformance,  but  does not
anticipate any such losses based on the creditworthiness of the counterparties.
    
 
   
STOCK BASED COMPENSATION
    
 
   
    The Company grants stock options for a fixed number of shares to  directors,
executive  officers and other  key employees with  an option price  equal to the
fair value of the shares  at the date of grant.  The Company accounts for  stock
option grants in accordance with Accounting Principles Board Opinion ("APB") No.
25,  "ACCOUNTING FOR STOCK ISSUED TO  EMPLOYEES" and, accordingly, recognizes no
compensation expense for the stock option grants.
    
 
                                      F-17
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 2 -- SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)
    
   
    In October 1995,  the Financial Accounting  Standards Board ("FASB")  issued
Statement  of Financial Accounting  Standards ("SFAS") No.  123, "Accounting for
Stock-Based  Compensation",  which  provides  an  alternative  to  APB  No.  25,
"Accounting  for  Stock  Issued  to Employees",  in  accounting  for stock-based
compensation issued to employees. The Company will continue to account for stock
option grants in accordance with APB No. 25.
    
 
   
INCOME TAXES
    
 
   
    The Company  has elected  to be  taxed  as a  real estate  investment  trust
("REIT") under Sections 856 through 860 of the Internal Revenue Code of 1986, as
amended.  As a REIT, the Company generally will not be subject to federal income
tax at the corporate level on income it distributes to its shareholders so  long
as  it distributes at least 95% of its taxable income (excluding any net capital
gain) each year. If the Company fails to qualify as a REIT in any taxable  year,
the  Company will  be subject  to federal  income tax  (including any applicable
alternative minimum tax) on its taxable income at regular corporate rates.  Even
if  the Company qualifies as a REIT, the Company may be subject to certain state
and local taxes on its income and property. The Company accrued $90 and $128 for
state and local taxes for  the year ended December 31,  1995 and for the  period
from  March 22, 1994 to December 31, 1994, respectively. The Company paid $80 of
state and  local income  taxes during  the  year ended  December 31,  1995.  The
Company  did not  pay any state  and local  income taxes during  the period from
March 22, 1994 to December 31, 1994.
    
 
   
IMPACT OF RECENTLY ISSUED ACCOUNTING STANDARDS
    
 
   
    In March 1995, the FASB issued SFAS No. 121, "ACCOUNTING FOR THE  IMPAIRMENT
OF  LONG-LIVED  ASSETS  AND FOR  LONG-LIVED  ASSETS  TO BE  DISPOSED  OF", which
requires  impairment  losses  to  be  recorded  on  long-lived  assets  used  in
operations  when indicators of impairment are  present and the undiscounted cash
flows estimated  to be  generated by  those  assets are  less than  the  assets'
carrying  amount.  SFAS No.  121 also  addresses  the accounting  for long-lived
assets that are expected to be disposed of. The Company will adopt SFAS No.  121
in  the first  quarter of 1996  and, based on  current circumstances, management
does not believe  the effect of  adoption will be  material to the  consolidated
financial statements of the Company.
    
 
   
NOTE 3 -- RESTRICTED CASH
    
   
    At   December  31,  1995  and  1994,   the  Company  had  placed  in  escrow
approximately $2,230 and $2,445,  respectively, to be  used to complete  certain
development  projects, to  fund real estate  taxes and debt  service and certain
operating costs under a mortgage loan agreement.
    
 
   
NOTE 4 -- DEFERRED CHARGES
    
   
    Deferred charges were as follows:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                1995       1994
- ------------------------------------------------------------------------  ---------  ---------
<S>                                                                       <C>        <C>
Leasing commissions.....................................................  $   9,971  $  10,225
Financing costs.........................................................     19,472     15,027
                                                                          ---------  ---------
                                                                             29,443     25,252
Accumulated amortization................................................    (11,307)    (5,702)
                                                                          ---------  ---------
                                                                          $  18,136  $  19,550
                                                                          ---------  ---------
                                                                          ---------  ---------
</TABLE>
    
 
   
    During the periods from March 22, 1994  to December 31, 1994 and January  1,
1994 to March 21, 1994, deferred financing costs of $618 and $695, respectively,
were written off as a result of debt refinancings. These amounts are included in
interest expense in the Consolidated Statements of Operations.
    
 
                                      F-18
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 5 -- INVESTMENT IN PARTNERSHIPS
    
   
    The  Company  holds  interests  in certain  real  estate  ventures  that are
accounted for using the equity method  of accounting. The Company manages  these
ventures  and earns a  property management fee based  on the ventures' revenues.
The condensed  combined balance  sheets of  these ventures  and their  condensed
statements of operations are summarized as follows:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                1995       1994
- ------------------------------------------------------------------------  ---------  ---------
<S>                                                                       <C>        <C>
Total assets, primarily rental property.................................  $  90,252  $  53,224
                                                                          ---------  ---------
                                                                          ---------  ---------
Liabilities, primarily long-term debt...................................  $  91,126  $  53,920
Partners' deficit.......................................................       (874)      (696)
                                                                          ---------  ---------
Total liabilities and partners' deficit.................................  $  90,252  $  53,224
                                                                          ---------  ---------
                                                                          ---------  ---------
</TABLE>
    
 
   
<TABLE>
<CAPTION>
                                                                                PERIOD FROM
                                                             PERIOD FROM      JANUARY 1, 1994
                                          YEAR ENDED      MARCH 22, 1994 TO         TO             YEAR ENDED
                                       DECEMBER 31,1995   DECEMBER 31,1994    MARCH 21, 1994    DECEMBER 31, 1993
                                       -----------------  -----------------  -----------------  -----------------
<S>                                    <C>                <C>                <C>                <C>
Revenues.............................      $  12,671          $   3,456          $   3,591          $   7,724
Operating expense....................          4,504              1,308              1,233              2,343
Interest expense.....................          3,923                850                584              1,413
Depreciation and amortization........          2,298                637                934              1,916
                                             -------             ------             ------             ------
Net income...........................      $   1,946          $     661          $     840          $   2,052
                                             -------             ------             ------             ------
                                             -------             ------             ------             ------
</TABLE>
    
 
   
    As  of December  31, 1995,  the Company  guaranteed long-term  debt of joint
venture partnerships of $38,596.
    
 
   
    During the year ended December 31, 1995  and the period from March 22,  1994
through December 31, 1994, the Company collected preferential distributions from
a  joint venture  partnership in  the amount  of $162  and $2,863, respectively.
These distributions exceeded the Company's initial capital contribution and  its
allocation  of  net  earnings  of  the  partnership.  Under  the  terms  of  the
partnership agreement, the Company  is required to  restore its capital  account
upon  liquidation of the partnership  or sale of its  partnership interest to an
amount equal to the lesser of the amount of the deficit or the aggregate  amount
of  the  preferential distributions.  At December  31, 1995  and 1994,  $856 and
$2,025, respectively,  is included  in accounts  payable and  other  liabilities
representing  the balance of  preferential distributions collected  in excess of
the initial capital contribution and allocation of net earnings.
    
 
   
NOTE 6 -- RELATED PARTY TRANSACTIONS
    
   
    At December 31, 1995, the net  amount due from affiliates consisted of  $890
due primarily from joint venture partnerships relating to reimbursement of costs
paid by the Company on behalf of the joint venture partnerships and $304 of fees
due  from joint venture  partnerships in connection with  the development of one
new factory  outlet center  and  the expansion  of  an existing  factory  outlet
center.  At December 31, 1994,  the net amount due  from affiliates consisted of
$806 due  from  PGI  for  costs  to  be  reimbursed  relating  to  certain  land
improvements  at one of the  Company's factory outlet centers  and $848 due from
joint  venture  partnerships  relating  to  costs  to  be  reimbursed  for   the
development of future phases of certain factory outlet centers.
    
 
   
    Prior  to the formation  of the Company,  the Predecessor paid  PGI fees for
certain  development,  construction  management,  administrative,  leasing   and
management services.
    
 
                                      F-19
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 6 -- RELATED PARTY TRANSACTIONS (CONTINUED)
    
   
    Summary  information regarding fees  paid to PGI by  the Predecessor were as
follows:
    
 
   
<TABLE>
<CAPTION>
                                                              PERIOD FROM
                                                          JANUARY 1, 1994 TO      YEAR ENDED
                                                            MARCH 21, 1994     DECEMBER 31, 1993
                                                          -------------------  -----------------
<S>                                                       <C>                  <C>
Development fees (A)....................................       $      26           $     579
Construction management fees(A).........................              12                 416
Administrative/support fees.............................              17                  51
Leasing commissions(B)..................................              76               1,058
Other leasing costs(A)..................................              27                 142
Property management fees................................             299                 777
Other...................................................              --                  45
                                                                   -----              ------
                                                               $     457           $   3,068
                                                                   -----              ------
                                                                   -----              ------
</TABLE>
    
 
- ------------------------
   
(A) Amounts paid were capitalized to rental property
    
 
   
(B) Amounts paid were capitalized to deferred charges
    
 
   
    During 1993 and through March 21,  1994, the Predecessor reimbursed PGI  for
legal,  accounting and other miscellaneous costs. For the period from January 1,
1994 to March 21, 1994  and for the year ended  December 31, 1993, such  amounts
were $95 and $319, respectively.
    
 
   
NOTE 7 -- BONDS AND NOTES PAYABLE
    
   
    Bonds payable consisted of the following at December 31, 1995 and 1994:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                                    1995       1994
- --------------------------------------------------------------------------------------------  ---------  ---------
<S>                                                                                           <C>        <C>
Variable rate tax-exempt revenue bonds (the "Bonds"), rate determined by remarketing agents,
 3.80% to 5.30% at December 31, 1995, interest-only payments, due 2012 to 2014,
 collateralized by properties in Chattanooga, TN and Knoxville, TN..........................  $  28,250  $  28,250
Urban Development Action Grant Loans, 3% through August 31, 1997 and 6% thereafter,
 interest-only payments, due 2016 to 2019, collateralized by property in Chattanooga, TN....      4,650      4,650
                                                                                              ---------  ---------
                                                                                              $  32,900  $  32,900
                                                                                              ---------  ---------
                                                                                              ---------  ---------
</TABLE>
    
 
   
    Under  the terms of the  loan agreements relating to  the Bonds, the issuing
partnerships are  required to  make interest-only  payments calculated  using  a
variable  rate determined by  the remarketing agents of  the Bonds. The interest
rates ranged from 2.65% to 5.30% in 1995, 1.65% to 5.9% in 1994 and 1.5% to 3.4%
in 1993.  Under  certain conditions,  the  interest rate  on  the Bonds  may  be
converted  to a fixed rate  at the request of  the partnership. A bondholder may
tender bonds during  the variable  interest rate period  and receive  principal,
plus  accrued interest  through the  tender date.  Upon tender,  the remarketing
agents are  required  to  immediately  remarket the  Bonds.  In  the  event  the
remarketing  agents fail to remarket any  bonds, the remarketing agents may draw
on certain  liquidity  facilities as  described  below. The  remarketing  agents
receive  fees varying  from 0.1%  to 0.125%  per annum  on the  outstanding bond
balance, payable quarterly in arrears.
    
 
   
    At December 31, 1995, the Bonds are collateralized by letters of credit (the
"Letters of Credit") issued by a  group of financial institutions pursuant to  a
master letter of credit agreement. A letter of credit fee of 0.925% per annum of
the  stated amount of the  Letters of Credit is  payable quarterly in advance to
such financial  institutions. The  Letters  of Credit  are collateralized  by  a
reimbursement agreement under the
    
 
                                      F-20
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 7 -- BONDS AND NOTES PAYABLE (CONTINUED)
    
   
master   letter  of  credit  agreement  (the  "Reimbursement  Agreement")  which
obligates an insurance company to  reimburse the financial institutions for  any
funds  drawn on the Letters  of Credit. In addition,  in March 1994, the issuing
partnerships, the Operating  Partnership and an  insurance company entered  into
standby  bond purchase  and indemnity  agreements (the  "Standby Agreements") in
order to  address  the scheduled  expirations  of various  credit  enhancements,
including the Letters of Credit, through March 21, 1999.
    
 
   
    Pursuant to the Standby Agreements, the insurance company agreed that in the
event  that any  of the issuing  partnerships are unable  to arrange replacement
credit enhancement facilities as necessary, the insurance company will  purchase
the  applicable Bonds and hold the same until  March 21, 1999, at which time the
issuing partnership  and  the  Operating Partnership  will  purchase  the  Bonds
pursuant to the terms of the related Standby Agreement.
    
 
   
    The  Letters of  Credit are  scheduled to expire  on December  31, 1996. The
total commitments outstanding  under the  Letters of  Credit, the  Reimbursement
Agreement  and the Standby Agreements as of December 31, 1995, were $28,909. The
due date of the Bonds accelerates upon  the expiration of the Letters of  Credit
unless the Letters of Credit are extended or replaced.
    
 
   
    Notes payable consisted of the following at December 31, 1995 and 1994:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                                   1995        1994
- ------------------------------------------------------------------------------------------  ----------  ----------
<S>                                                                                         <C>         <C>
Revolving line of credit, LIBOR plus 2.25%, 8.19% at December 31, 1995, monthly
 interest-only payments, due December 31, 1996, collateralized by seven properties located
 throughout the United States.............................................................  $  145,478
Mortgage, LIBOR plus 2.235%, 8.21% at December 31, 1995 and 8.235% at December 31, 1994,
 monthly installments of $694 including interest, due July 1, 2000, collateralized by six
 properties located throughout the United States..........................................      97,732  $   99,355
Mortgage, 8.00% at December 31, 1995 and 5.25% at December 31, 1994, interest-only
 payments, due July 31, 1996, collateralized by property in Lombard, IL...................      16,000      16,000
Second mortgage, LIBOR plus 2.25%, 8.19% at December 31, 1995, interest-only payments, due
 July 31, 1996, collateralized by properties in Castle Rock, CO and Huntley, IL...........      10,000          --
Mortgage, 7.50%, monthly installments of $29 including interest, due June 22, 2000,
 collateralized by property in Knoxville, TN..............................................       3,844       3,870
Mortgage, LIBOR plus 2.25%, 8.38% at December 31, 1994, interest only payments, due April
 1, 1995, collateralized by property in Gainesville, TX...................................          --      15,000
Revolving line of credit, LIBOR plus 2.25%, weighted average rate of 8.29% at December 31,
 1994, interest-only payments, due September 22, 1995, collateralized by property in
 Castle Rock, CO..........................................................................          --      26,900
Construction line of credit, LIBOR plus 2.50%, 8.63% at December 31, 1994, interest-only
 payments, due September 30, 1995, collateralized by property in Huntley, IL..............          --      20,000
Unsecured line of credit, $10,000 available at December 31, 1995, LIBOR plus 2.50%,
 interest-only payments, due July 11, 1996................................................          --          --
                                                                                            ----------  ----------
                                                                                            $  273,054  $  181,125
                                                                                            ----------  ----------
                                                                                            ----------  ----------
</TABLE>
    
 
                                      F-21
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 7 -- BONDS AND NOTES PAYABLE (CONTINUED)
    
   
    At  December 31, 1995,  unused commitments were  $10,000. Interest costs are
summarized as follows:
    
 
   
<TABLE>
<CAPTION>
                                                             PERIOD FROM        PERIOD FROM
                                          YEAR ENDED      MARCH 22, 1994 TO   JANUARY 1, 1994      YEAR ENDED
                                       DECEMBER 31, 1995  DECEMBER 31, 1994  TO MARCH 21, 1994  DECEMBER 31, 1993
                                       -----------------  -----------------  -----------------  -----------------
<S>                                    <C>                <C>                <C>                <C>
Interest incurred....................      $  19,354          $   7,728          $   2,585          $   9,277
Interest capitalized.................         (2,336)              (964)                --               (711)
Interest earned on interest rate
 protection contracts................           (721)              (224)                --                 --
Amortization of deferred financing
 costs and interest rate protection
 contracts...........................          4,524              2,945                695                362
                                             -------             ------             ------             ------
Interest expense.....................      $  20,821          $   9,485          $   3,280          $   8,928
                                             -------             ------             ------             ------
                                             -------             ------             ------             ------
Interest paid........................      $  18,295          $   8,803          $   1,868          $   5,131
                                             -------             ------             ------             ------
                                             -------             ------             ------             ------
</TABLE>
    
 
   
    The scheduled maturities  of bonds and  notes payable at  December 31,  1995
were as follows:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                           1995
- ----------------------------------------------------------------------------------  ----------
<S>                                                                                 <C>
1996..............................................................................  $  173,271
1997..............................................................................       1,961
1998..............................................................................       2,187
1999..............................................................................       2,340
2000..............................................................................      90,244
Thereafter........................................................................      35,951
                                                                                    ----------
                                                                                    $  305,954
                                                                                    ----------
                                                                                    ----------
</TABLE>
    
 
   
    The  aggregate carrying  amount of bonds  and notes payable  at December 31,
1995 approximated their fair value. At December 31, 1995, the aggregate carrying
amount of rental property collateralizing bonds and notes payable was $396,473.
    
 
   
    At December 31, 1995, the Company held interest rate protection contracts on
$28,250 of floating rate tax-exempt  indebtedness and $97,732 of other  floating
rate  indebtedness. These  contracts expire in  1999 and  2000, respectively. In
addition, the Company purchased additional interest rate protection contracts on
$43,900 of  the  $97,732  floating  rate  indebtedness  to  further  reduce  the
Company's  exposure  to  increases in  interest  rates. These  contracts  have a
weighted average maturity of approximately 3.9 years.
    
 
                                      F-22
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 7 -- BONDS AND NOTES PAYABLE (CONTINUED)
    
   
    The following  table summarizes  the  material terms  of the  interest  rate
protection contracts held for purposes other than trading and related borrowings
at December 31, 1995 and 1994:
    
   
<TABLE>
<CAPTION>
 BORROWINGS                         INTEREST RATE PROTECTION CONTRACTS
 OUTSTANDING   ----------------------------------------------------------------------------
 AT DECEMBER     NOTIONAL
  31, 1995        AMOUNT         DATE
(IN MILLIONS)  (IN MILLIONS)   PURCHASED     TERM       INDEX     MAXIMUM INDEX     RATE
- -------------  -------------  -----------  ---------  ---------  ---------------  ---------
<S>            <C>            <C>          <C>        <C>        <C>              <C>        <C>
  $    97.7      $    97.7        6/30/94    6 years      LIBOR      Years 1-5          7.0%
                                                                        Year 6          8.0%
       28.3           28.3        3/21/94    5 years      Kenny         Year 1          3.0%
                                                          Index         Year 2          3.5%
                                                                        Year 3          4.0%
                                                                        Year 4          4.5%
                                                                        Year 5          5.0%
     ------         ------
  $   126.0      $   126.0
     ------         ------
     ------         ------
 
<CAPTION>
 
                        ADDITIONAL INTEREST RATE PROTECTION ON $97.7 MILLION FLOATING RATE INDEBTEDNESS
               -------------------------------------------------------------------------------------------------
                                                                                               MAXIMUM SPREAD
                 NOTIONAL                                                                          BETWEEN
                  AMOUNT         DATE                                                           MAXIMUM INDEX
               (IN MILLIONS)   PURCHASED     TERM       INDEX     MAXIMUM INDEX     RATE       RATE AND INDEX
               -------------  -----------  ---------  ---------  ---------------  ---------  -------------------
<S>            <C>            <C>          <C>        <C>        <C>              <C>        <C>
                 $    22.0         7/1/94    4 years      LIBOR         Year 1          5.0%            2.0%
                                                                        Year 2          5.5%            1.5%
                                                                        Year 3          6.0%            1.0%
                                                                        Year 4          6.5%            0.5%
                      21.9       3/31/94,    5 years      LIBOR         Year 1         3.75%           3.25%
                                  Amended                               Year 2         4.25%           2.75%
                                   7/1/94                               Year 3         4.75%           2.25%
                                                                        Year 4         5.25%           1.75%
                                                                        Year 5         5.75%           1.25%
                    ------
                 $    43.9
                    ------
                    ------
</TABLE>
    
 
   
    The  net carrying amount  of interest rate  protection contracts at December
31, 1995  was $5,064.  The  estimated fair  value  of interest  rate  protection
contracts based on quoted market rates at December 31, 1995 was $1,612.
    
 
   
    On  March 2,  1995, the  Company closed  on a  $160,000 Revolving  Loan (the
"Revolving Loan")  with  a financial  institution.  At December  31,  1995,  the
Revolving  Loan had an outstanding principal  balance of $145,478. The Revolving
Loan is guaranteed by the Operating Partnership and seven property partnerships,
and is cross-collateralized by first  mortgages on seven factory outlet  centers
and   certain   related  assets.   The   Revolving  Loan   prohibits  additional
collateralized indebtedness  on  the  properties and  requires  compliance  with
certain  financial  loan covenants  related to  earnings, debt  service coverage
ratios, payment  of dividends,  market capitalization  and certain  non-monetary
covenants such as changes in control and the taxation of the Company. The amount
available to be drawn by the Company under the Revolving Loan at any time during
the  term of  the facility  is calculated based  upon the  net cash  flow of the
collateral, as  defined.  The collateral  pool  of  the Revolving  Loan  can  be
expanded by adding properties including properties under development, subject to
certain  limitations such  as the  level of  executed leases  and the  amount of
projected net cash flow.
    
 
                                      F-23
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 7 -- BONDS AND NOTES PAYABLE (CONTINUED)
    
   
    On December 18, 1995,  the Company obtained from  a financial institution  a
commitment  for a  ten-year $233,000  first mortgage  loan (the  "First Mortgage
Loan"). The First Mortgage Loan will bear  a fixed rate of interest at a  spread
over  10-year Treasury notes,  depending on the  level of proceeds  drawn on the
facility, and will require monthly principal and interest payments pursuant to a
25-year amortization schedule. Management can elect to fix the interest rate  on
the  loan facility at any time prior to the expected loan closing in July, 1996.
The First Mortgage  Loan will be  cross-collateralized by mortgages  encumbering
nine  existing factory outlet centers. Approximately $91,000 of the net proceeds
from the First Mortgage  Loan will be  used to pay down  the Revolving Loan.  In
addition, approximately $97,000 will be used to repay the six-year variable-rate
loan  facility closed in June, 1994 that had an outstanding principal balance of
$97,732 at December 31, 1995.
    
 
   
    On December 18, 1995, the Company also obtained from a financial institution
a $35,000 interim loan (the  "Interim Loan") collateralized by second  mortgages
on  two existing  factory outlet centers.  The principal  balance outstanding at
December 31, 1995 was $10,000. The Interim Loan will be repaid from proceeds  of
the First Mortgage Loan. In addition, on December 18, 1995, the Company obtained
a  commitment  for a  five-year $22,500  term  loan (the  "Term Loan")  which is
expected to close  simultaneously with the  First Mortgage Loan.  The Term  Loan
will  bear  interest at  LIBOR plus  5.00%  and requires  interest-only payments
during the  first twelve  months and  then  will be  fully amortizing  over  the
balance  of the term.  The Term Loan will  be collateralized by  a pledge of the
excess cash flow from the  nine existing factory outlet centers  collateralizing
the First Mortgage Loan.
    
 
   
    Upon  closing of the First Mortgage Loan and the Term Loan, the Company will
incur a loss of approximately  $6,550, including $5,728 relating to  unamortized
financing  and interest rate protection costs. Management intends to redesignate
a portion of the interest rate protection contracts in July 1996 to hedge  other
long-term variable-rate indebtedness. The estimated loss of approximately $6,550
includes  the  estimated  unamortized  cost  of  the  interest  rate  protection
contracts as of  July 31, 1996,  including debt prepayment  penalties and  other
deferred  financing costs, less  the fair value of  the interest rate protection
contracts based on their fair value at December 31, 1995. The future fair  value
of  interest rate protection contracts  is susceptible to valuation fluctuations
based on  market  changes  in  interest  rates and  the  maturity  date  of  the
underlying  contracts. In the event the First Mortgage Loan and Term Loan do not
close prior  to July  31, 1996,  the Company  will incur  a charge  to  earnings
relating   to  non-refundable   financing  fees.   As  of   December  31,  1995,
non-refundable financing fees paid to the financial institution were $1,973.  In
addition,  the Company  is required to  pay $1,277  of additional non-refundable
financing fees prior to the First Mortgage Loan closing date.
    
 
   
    On January 30, 1996, the Company obtained from a commercial mortgage company
a commitment  for a  mortgage loan  in an  amount not  to exceed  $7,000 for  an
eight-year term (the "Refinancing Loan"). The Refinancing Loan will bear a fixed
interest  rate based  on eight-year Treasury  notes plus  2.60%, require monthly
principal and interest  payments based  on a 16-year  amortization schedule  and
will  be  collateralized by  property  in Lombard,  IL.  The commitment  for the
Refinancing Loan expires on August 1, 1996.
    
 
   
NOTE 8 -- MINORITY INTERESTS
    
   
    In  conjunction  with  the  formation  of  the  Company  and  the  Operating
Partnership,  the predecessor owners contributed interests in certain properties
to the  Operating Partnership  and, in  exchange, received  limited  partnership
interests  in  the Operating  Partnership.  In accordance  with  its partnership
agreement, the Operating  Partnership will  pay a  preferential distribution  of
$0.295  in each quarter for  each Common Unit held by  the Company (the total of
such units is equal to the number  of outstanding common shares of the  Company)
before  any  distribution is  paid  for the  Common  Units held  by  the limited
partners. After payment of the preferential  distribution to the Company, up  to
$0.295  will be distributed for  each Common Unit held  by the limited partners.
Any further  amounts distributed  in such  quarter will  be distributed  ratably
among all
    
 
                                      F-24
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 8 -- MINORITY INTERESTS (CONTINUED)
    
   
Common Units. The preferential distribution for Common Units held by the Company
will  terminate after the Operating Partnership has paid quarterly distributions
of at least  $0.295 on all  Common Units  (12,095,800 as of  December 31,  1995)
during  four successive  quarters without distributing  to Convertible Preferred
Units and Common  Units more  than 90% of  Funds from  Operations ("FFO")  after
payment of distributions on the Senior Preferred Units in any such quarter. Once
the  preferential distribution is terminated,  distributions with respect to the
Common Units held by the  Company and the limited partners  will be pro rata  to
the  holders thereof. Accordingly, FFO must equal at least $9,615 (or $0.362 per
common share equivalent-primary) for four  successive quarters to terminate  the
preferential  distribution  to  the  Company. For  purposes  of  terminating the
preferential distribution, FFO means net  income (loss) (computed in  accordance
with generally accepted accounting principles "GAAP"), excluding gains or losses
from  debt  restructuring  and sales  of  real property,  plus  depreciation and
amortization and  after adjustments  for unconsolidated  partnerships and  joint
ventures.  In addition, PGI,  certain members of  executive management and other
parties have agreed not to exchange their Common Units for common shares of  the
Company (subject to certain conditions as defined in the Operating Partnership's
partnership  agreement) for a period of two  to three years after the completion
of the Offerings.
    
 
   
    At December 31, 1995 and 1994,  loans to certain limited partners, who  also
are  executive officers  of the Company,  aggregating $4,750 were  reported as a
reduction in minority interests in the consolidated balance sheets.
    
 
   
    Minority interests also includes limited partners owning interests in  three
Property  Partnerships that are not wholly owned by the Company. During the year
ended December  31,  1995,  expenses  totaling  $1,049  related  solely  to  the
operation  of the Company  were allocated only to  the common shareholders. Such
allocation is  consistent with  the federal  and state  tax treatment  of  these
expenses.
    
 
   
NOTE 9 -- PREFERRED STOCK
    
   
    The  Company is authorized to issue up to 24,315,000 of non-voting preferred
stock in one or  more series. At  December 31, 1995,  2,300,000 shares of  10.5%
Series  A Senior Cumulative Preferred Stock ($0.01 par value) ("Senior Preferred
Stock") and 7,015,000  shares of Series  B Cumulative Participating  Convertible
Preferred   Stock  ($0.01  par  value)   ("Convertible  Preferred  Stock")  were
outstanding. The Senior Preferred  Stock and Cumulative  Preferred Stock have  a
liquidation  preference equivalent to $25 per share plus the amount equal to any
accrued and unpaid dividends thereon.
    
 
   
    Dividends on the Senior Preferred Stock are payable quarterly in the  amount
of  $2.625 per share per annum. Dividends on the Convertible Preferred Stock are
payable quarterly at the greater  of (1) $2.125 per share  per annum or (2)  the
dividends  on  the  number of  shares  of Common  Stock  into which  a  share of
Convertible Preferred Stock will be convertible on or after March 31, 1997.  The
Convertible  Preferred Stock  is convertible into  shares of Common  Stock on or
after March 31,  1997, at the  conversion price  of $20.90 per  share of  Common
Stock.
    
 
   
    The  Company has  the right  to redeem  the Senior  Preferred Stock  and the
Convertible Preferred Stock beginning on and after March 31, 1999 at $26.75  and
$27.125  per share,  respectively. The redemption  price decreases incrementally
each year thereafter through March 31, 2004, at which date the redemption  price
is fixed at $25.00 per share.
    
 
   
    The  holders of the  Senior Preferred Stock  and Cumulative Preferred Stock,
each series voting separately as a class, have the right to elect two additional
members to the Company's Board of  Directors if the equivalent of six  quarterly
dividends on these series of preferred stock of the Company are in arrears. Each
of  such two  directors will be  elected to serve  until the earlier  of (1) the
election and qualification of such directors'  successor, or (2) payment of  the
dividend arrearage.
    
 
                                      F-25
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 10 -- STOCK OPTION PLANS
    
   
    On  March 22, 1994, the  Company established a stock  option plan (the "1994
Plan") for the purpose of attracting and retaining directors, executive officers
and other key  employees. Under  the 1994 Plan,  the Company  issued options  to
purchase  585,000 shares of common stock at  $19.00 per share which was equal to
the initial  public offering  price of  such  shares. The  grant date  of  these
options  was  March 22,  1994. Options  aggregating  550,000 common  shares were
granted to key executive officers and vest at  a rate of 20% per year over  five
years  (20% on  the first  anniversary of the  Offerings and  one-twelfth of 20%
monthly thereafter)  and will  have a  term  of ten  years. Options  granted  to
outside  directors and consultants of 35,000  common shares were fully vested at
the grant date and have a term of ten years.
    
 
   
    On May 18,  1995, the  Company adopted the  1995 Stock  Incentive Plan  (the
"1995  Plan"). The 1995 Plan provides for  awards of stock options not to exceed
600,000 shares in the aggregate to  directors, executive officers and other  key
employees.  On  May  18, 1995,  options  aggregating 20,000  common  shares were
granted to outside directors and consultants. Such stock options have an  option
price  of $12.45, were  fully vested at  the grant date  and have a  term of ten
years. No additional options were granted during 1995.
    
 
   
    There were no  stock options  exercised or  canceled during  the year  ended
December 31, 1995 and for the period from March 22, 1994 to December 31, 1994.
    
 
   
NOTE 11 -- LEASE AGREEMENTS
    
   
    The  Company is the lessor of retail and office space under operating leases
with initial  lease  terms  that expire  from  1996  to 2013.  Most  leases  are
renewable  for five years at the lessee's option. Future minimum base rent to be
received under noncancelable operating leases were as follows:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                           1995
- ----------------------------------------------------------------------------------  ----------
<S>                                                                                 <C>
1996..............................................................................  $   48,349
1997..............................................................................      44,776
1998..............................................................................      39,827
1999..............................................................................      31,948
2000..............................................................................      22,660
Thereafter........................................................................      41,627
                                                                                    ----------
                                                                                    $  229,187
                                                                                    ----------
                                                                                    ----------
</TABLE>
    
 
   
    The Company  leases  certain land,  buildings  and equipment  under  various
noncancelable  operating lease  agreements. Rental expense  for operating leases
was $961, $720, $47 and  $131 for the year ended  December 31, 1995 and for  the
periods  from March 22, 1994 to December 31,  1994, January 1, 1994 to March 21,
1994 and for  the year  ended December  31, 1993,  respectively. Future  minimum
rental payments, by year and in the aggregate, payable under these noncancelable
operating  leases with initial or remaining terms  of one year or more consisted
of the following:
    
 
   
<TABLE>
<CAPTION>
DECEMBER 31,                                                                           1995
- -----------------------------------------------------------------------------------  ---------
<S>                                                                                  <C>
1996...............................................................................  $     949
1997...............................................................................        903
1998...............................................................................        836
1999...............................................................................        804
2000...............................................................................        790
Thereafter.........................................................................      9,070
                                                                                     ---------
                                                                                     $  13,352
                                                                                     ---------
                                                                                     ---------
</TABLE>
    
 
                                      F-26
<PAGE>
   
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS OF THE COMPANY
        AND COMBINED FINANCIAL STATEMENTS OF THE PREDECESSOR (CONTINUED)
    
 
   
NOTE 12 -- LEGAL PROCEEDINGS
    
   
    In the ordinary course of business, the Company is subject to certain  legal
actions.  While any  litigation contains  an element  of uncertainty, management
believes that losses, if any, resulting from such matters, including the  matter
described  below, will  not have a  material adverse effect  on the consolidated
financial statements of the Company.
    
 
   
    The Company is a defendant in a lawsuit  filed on June 14, 1995 in the  U.S.
District Court for the Northern District of West Virginia whereby the plaintiffs
allege that the Company breached a confidentiality agreement entered into by the
Predecessor  and the  plaintiffs in connection  with the proposed  purchase of a
factory outlet  center  in  Martinsburg,  West Virginia.  The  outcome  and  the
ultimate  liability of the Company, if any,  of this lawsuit cannot currently be
predicted. Management believes, however, that it has acted properly and  intends
to defend this lawsuit vigorously.
    
 
                                      F-27
<PAGE>
- -------------------------------------------
                                     -------------------------------------------
- -------------------------------------------
                                     -------------------------------------------
 
NO  PERSON  HAS  BEEN  AUTHORIZED  TO  GIVE  ANY  INFORMATION  OR  TO  MAKE  ANY
REPRESENTATIONS OTHER THAN THOSE CONTAINED IN THIS PROSPECTUS IN CONNECTION WITH
THE OFFERING COVERED BY THIS PROSPECTUS.  IF GIVEN OR MADE, SUCH INFORMATION  OR
REPRESENTATIONS MUST NOT BE RELIED UPON AS HAVING BEEN AUTHORIZED BY THE COMPANY
OR THE UNDERWRITERS. THIS PROSPECTUS DOES NOT CONTSTITUTE AN OFFER TO SELL, OR A
SOLICITATION OF AN OFFER TO BUY, ANY SECURITIES IN ANY JURISDICTION WHERE, OR TO
ANY  PERSON TO WHOM, IT IS UNLAWFUL  TO MAKE SUCH OFFER OR SOLICITATION. NEITHER
THE DELIVERY OF  THIS PROSPECTUS  NOR ANY SALE  MADE HEREUNDER  SHALL UNDER  ANY
CIRCUMSTANCES  CREATE AN IMPLICATION THAT  THERE HAS NOT BEEN  ANY CHANGE IN THE
FACTS SET FORTH IN THIS  PROSPECTUS OR IN THE AFFAIRS  OF THE COMPANY SINCE  THE
DATE THEREOF.
 
                            ------------------------
 
                               TABLE OF CONTENTS
 
   
<TABLE>
<CAPTION>
                                                    PAGE
                                                    -----
<S>                                              <C>
Prospectus Summary.............................           1
Risk Factors...................................          18
The Company....................................          28
Price Range of Common Stock and Distribution
 History.......................................          34
Use of Proceeds................................          35
Capitalization.................................          36
Dilution.......................................          39
Selected Financial Data........................          41
Management's Discussion and Analysis of
 Financial Condition and Results of
 Operations....................................          45
Business and Properties........................          61
Policies With Respect to Certain Activities....          83
Management.....................................          87
Certain Relationships and Transactions.........          97
Operating Partnership Agreement................          99
Principal Security Holders and Selling Security
 Holder of the Company.........................         103
Description of Capital Stock...................         106
Certain Provisions of Maryland Law and of the
 Company's Charter and Bylaws..................         119
Shares Available for Future Sale...............         122
Certain Federal Income Tax Considerations......         123
Underwriting...................................         137
Legal Matters..................................         137
Experts........................................         137
Available Information..........................         138
Index of Financial Statements..................         F-1
</TABLE>
    
 
   
                                2,700,328 SHARES
    
 
                           [PRIME RETAIL, INC. LOGO]
 
                                  COMMON STOCK
 
                             ---------------------
 
                                   PROSPECTUS
 
                             ---------------------
 
   
                              FRIEDMAN, BILLINGS,
                               RAMSEY & CO., INC.
    
 
   
                                MORGAN KEEGAN &
                                 COMPANY, INC.
    
 
   
                           STIFEL, NICOLAUS & COMPANY
                                  INCORPORATED
    
 
                                        , 1996
 
- -------------------------------------------
                                     -------------------------------------------
- -------------------------------------------
                                     -------------------------------------------
<PAGE>
                                    PART II.
                     INFORMATION NOT REQUIRED IN PROSPECTUS
 
ITEM 30.  OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION.
 
    Set  forth below are the expenses payable  by the Company in connection with
the issuance and  distribution of the  shares of Common  Stock. All amounts  are
estimated other than the Securities and Exchange Commission Registration Fee and
the NASD Fee.
 
   
<TABLE>
<S>                                                                              <C>
Securities and Exchange Commission Fee.........................................  $12,674.10
NASD Fee.......................................................................    4,175.00
Printing and Engraving Expenses................................................      *
Legal Fees and Expenses........................................................      *
Accounting Fees and Expenses...................................................      *
Blue Sky Fees and Expenses.....................................................      *
Transfer Agent's and Registrar's Fees and Expenses.............................      *
Miscellaneous Expenses.........................................................
                                                                                 ----------
    Total......................................................................      *
                                                                                 ----------
                                                                                 ----------
</TABLE>
    
 
- ------------------------
* To be completed by amendment.
 
ITEM 31.  SALES TO SPECIAL PARTIES.
 
    Not applicable.
 
ITEM 32.  RECENT SALES OF UNREGISTERED SECURITIES.
 
    The  following sets forth  certain information as to  all securities sold by
the Company  within the  last three  years that  were not  registered under  the
Securities  Act. As to such transactions,  an exemption is claimed under Section
4(2) and/or Section 3(a)(9) of the Securities Act.
 
    On July 16, 1993, the Company issued  100 shares of Common Stock to  Michael
W.  Reschke for  $10 per  share, or an  aggregate consideration  of $1,000. This
Common Stock  was purchased  solely for  investment purposes  to facilitate  the
organization of the Company. Upon completion of the Initial Public Offering, all
of  the shares so  acquired by Mr. Reschke  were redeemed by  the Company for an
aggregate redemption price of $1,000.
 
    In addition, at the time of the Initial Public Offering, the Company  caused
the  Operating  Partnership  to  issue 9,200,800  Common  Units  to  the Limited
Partners in exchange for  their respective interests in  the Properties and  the
Management  and Development Operations.  Also at the time  of the Initial Public
Offering, the Operating Partnership loaned, on a recourse basis, $2.5 million to
each of Messrs. Rosenthal and  Carpenter who used the  proceeds of such loan  to
each purchase 125,000 additional Common Units. The Company has issued options to
purchase  a total of 585,000  shares of Common Stock  pursuant to the 1994 Stock
Incentive Plan and options to purchase a total of 600,000 shares of Common Stock
pursuant to  the  1995  Stock  Incentive Plan  to  certain  executives  and  the
Company's independent directors.
 
ITEM 33.  INDEMNIFICATION OF DIRECTORS AND OFFICERS.
 
    The  Charter and Bylaws  authorize the Company to  indemnify its present and
former directors  and  officers  and  to pay  or  reimburse  expenses  for  such
individuals  in advance of the final disposition  of a proceeding to the maximum
extent permitted from time  to time under Maryland  law. The MGCL provides  that
indemnification of a person who is a party, or threatened to be made a party, to
legal proceedings by reason of the fact that such a person is or was a director,
officer, employee or agent of a corporation, or is or was serving as a director,
officer,  employee or agent of  a corporation or other firm  at the request of a
corporation, against expenses, judgments, fines and amounts paid in  settlement,
is  mandatory  in certain  circumstances and  permissive  in others,  subject to
authorization   by   the   board   of   directors,   so   long   as   a   person
 
                                      II-1
<PAGE>
seeking  indemnification acted in good faith and in a manner reasonably believed
to be in  or not  opposed to  the best interests  of the  corporation and,  with
respect  to  criminal proceedings,  had no  reason  to believe  that his  or her
conduct was unlawful.
 
    The Company's officers and  directors are also  indemnified pursuant to  the
Operation  Partnership  Agreement  and their  respective  employment agreements,
which agreements  were  filed  in connection  with  the  Company's  Registration
Statement on Form S-11 pursuant to the Initial Public Offering.
 
    The  Company has purchased an insurance  policy which purports to insure the
officers and directors of  the Company against  certain liabilities incurred  by
them  in the discharge of their functions  as such officers and directors except
for liabilities resulting from their own malfeasance.
 
ITEM 34.  TREATMENT OF PROCEEDS FROM STOCK BEING REGISTERED.
 
    Not applicable.
 
ITEM 35.  EXHIBITS.
 
    (a) Financial Statements
 
   
        Consolidated Balance Sheets  of the  Company as  of March  31, 1996  and
       December 31, 1995
    
 
   
        Consolidated  Statements  of Operations  of  the Company  for  the three
       months ended March 31, 1996 and 1995
    
 
   
        Consolidated Statements  of Cash  Flows  of the  Company for  the  three
       months ended March 31, 1996 and 1995
    
 
   
        Notes to Interim Consolidated Financial Statements of the Company
    
 
        Report of Independent Auditors
 
        Consolidated  Balance Sheets of the Company  as of December 31, 1995 and
       December 31, 1994
 
        Consolidated Statements of Operations of the Company for the year  ended
       December  31, 1995 and for the period from March 22, 1994 to December 31,
       1994 and Combined  Statements of  Operations of the  Predecessor for  the
       period from January 1, 1994 to March 21, 1994 and the year ended December
       31, 1993
 
        Consolidated  Statements of Cash Flows of the Company for the year ended
       December 31, 1995 and for the period from March 22, 1994 to December  31,
       1994  and Combined  Statements of Cash  Flows of the  Predecessor for the
       period from January 1, 1994 to March 21, 1994 and the year ended December
       31, 1993
 
        Consolidated Statements  of  Shareholders'  Equity of  the  Company  and
       Combined Statements of Predecessor Owners' Deficit
 
        Notes  to Consolidated Financial Statements  of the Company and Combined
       Financial Statements of the Predecessor
 
    (b) Financial Statement Schedules
 
        Report of Independent Auditors
 
        Schedule III -- Real Estate and Accumulated Depreciation
 
    All other schedules have been omitted either because they are not applicable
or because  the  required  information  has  been  disclosed  in  the  Financial
Statements and related notes included in the Prospectus.
 
                                      II-2
<PAGE>
   
    (c) Exhibits
    
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
 
<CAPTION>
 1.1+            Form of Underwriting Agreement among the Company, the Operating Partnership and the
                  Underwriters
<S>              <C>
 1.2+            Form of Underwriting Agreement among the Selling Stockholder and the Underwriters
 3.1             Amended and Restated Articles of Incorporation of Prime Retail, Inc. [Incorporated by
                  reference to the same titled exhibit in the Company's registration statement on Form S-11
                  (Registration No. 33-68536).]
 3.2             Amended and Restated By-Laws of Prime Retail, Inc. [Incorporated by reference to the same
                  titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended
                  December 31, 1995 (File No. 0-23616).]
 4               Form of Stock Certificate [Incorporated by reference to the same titled exhibit in the
                  Company's registration statement on Form S-11 (Registration No. 33-68536).]
 5.1+            Form of Opinion of Winston & Strawn regarding the validity of the securities registered
 8.1+            Form of Opinion of Winston & Strawn regarding tax matters
10.1             Agreement of Limited Partnership of Prime Retail, L.P. [Incorporated by reference to the
                  same titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended
                  December 31, 1994, as amended (File No. 0-23616).]
10.1A+           Consent, Waiver and Amendment to Agreement of Limited Partnership of Prime Retail, L.P.
10.1B+           Common Unit Contribution Agreement
10.2             1994 Stock Incentive Plan [Incorporated by reference to the same titled exhibit in the
                  Company's registration statement on Form S-11 (Registration No. 33-68536).]
10.3*            1995 Stock Incentive Plan
10.4             Executive Employment Agreement (Michael W. Reschke) [Incorporated by reference to the same
                  titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended
                  December 31, 1994, as amended (File No. 0-23616).]
10.5             Combined Service and Special Distribution and Allocation Agreement (Abraham Rosenthal)
                  [Incorporated by reference to the same titled exhibit in the Company's registration
                  statement on Form S-4 (Registration No. 333-1784).]
10.5A            Special Distribution and Allocation Agreement by and between the Company, the Operating
                  Partnership and the Rosenthal Family LLC [Incorporated by reference to the same titled
                  exhibit in the Company's registration statement on Form S-4 (Registration No. 333-1784).]
10.5B            Indemnification and Option Agreement by and between the Prime Group, Inc., the Rosenthal
                  Family LLC and Abraham Rosenthal [Incorporated by reference to the same titled exhibit in
                  the Company's registration statement on Form S-4 (Registration No. 333-1784).]
10.6             Combined Service and Special Distribution and Allocation Agreement (William H. Carpenter,
                  Jr.) [Incorporated by reference to the same titled exhibit in the Company's registration
                  statement on Form S-4 (Registration No. 333-1784).]
</TABLE>
    
 
                                      II-3
<PAGE>
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
10.6A            Special Distribution and Allocation Agreement by and between the Company, the Operating
                  Partnership and the Carpenter Family Associates LLC [Incorporated by reference to the same
                  titled exhibit in the Company's registration statement on Form S-4 (Registration No.
                  333-1784).]
10.6B            Indemnification and Option Agreement by and between the Prime Group, Inc., William H.
                  Carpenter, Jr. and the Carpenter Family Associates LLC [Incorporated by reference to the
                  same titled exhibit in the Company's registration statement on Form S-4 (Registration No.
                  333-1784).]
10.7             Form of Executive Employment Agreement (David G. Phillips) [Incorporated by reference to the
                  same titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).]
10.8             Letter Agreement with R. Bruce Armiger [Incorporated by reference to the same titled exhibit
                  in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.9             Right of First Refusal Agreement (Northgate Plaza-Improved Parcel) [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.10            Right of First Refusal Agreement (Northgate Plaza - Vacant Parcel) [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.11            Right of First Refusal Agreement (Huntley Factory Shops) [Incorporated by reference to the
                  same titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).]
10.12            Right of First Refusal Agreement (San Marcos Factory Shops) [Incorporated by reference to
                  the same titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year
                  ended December 31, 1994, as amended (File No. 0-23616).]
10.13            Purchase Option Agreement (Northgate Plaza - Excluded Parcel) [Incorporated by reference to
                  the same titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year
                  ended December 31, 1994, as amended (File No. 0-23616).]
10.14A           Purchase and Option Agreement (Huntley Factory Shops) [Incorporated by reference to the same
                  titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).]
10.14B*          First Amendment to Purchase and Option Agreement (Huntley Factory Shops)
10.15            Purchase Agreement (Northgate Plaza) [Incorporated by reference to the same titled exhibit
                  in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.16            Registration Rights Agreement [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
</TABLE>
    
 
                                      II-4
<PAGE>
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
10.17            Agreement of Partnership of Grove City Factory Shops Partnership by and between Pittsburgh
                  Factory Shops Limited Partnership and Fru-Con Development of Pennsylvania, Inc. as amended
                  by Amendments One through Four [Incorporated by reference to the same titled exhibit in the
                  Company's registration statement on Form S-11 (Registration No. 33-68536).]
10.18            Assignment, Assumption and Indemnification Agreement (Northgate Plaza) [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.19            Form of Property Level General Partnership Agreement [Incorporated by reference to the same
                  titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).
10.20            Form of Property Level Limited Partnership Agreement [Incorporated by reference to the same
                  titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).]
10.21            Noncompetition Agreement with PGI [Incorporated by reference to the same titled exhibit in
                  the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).
10.22            Form of Standby Bond Purchase and Indemnity Agreement [Incorporated by reference to the same
                  titled exhibit in the Company's registration statement on Form S-11 (Registration No.
                  33-68536).]
10.23            Second Amended and Restated Subscription Agreement of Abraham Rosenthal regarding Common
                  Units of Prime Retail, L.P. [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.24            Second Amended and Restated Subscription Agreement of William H. Carpenter, Jr. regarding
                  Common Units of Prime Retail, L.P. [Incorporated by reference to the same titled exhibit in
                  the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.25            Amended and Restated Promissory Note (Northgate Plaza) with respect to Northgate Plaza
                  [Incorporated by reference to the same titled exhibit in the Company's Annual Report on
                  Form 10-K for the fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.26            Loan Modification and Assumption Agreement and Partial Release of Mortgage (Northgate Plaza)
                  [Incorporated by reference to the same titled exhibit in the Company's Annual Report on
                  Form 10-K for the fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.27            Environmental Remediation and Indemnity Agreement (Northgate Plaza) [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.28            Guaranty (Northgate Plaza) [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.29            ADA Indemnity Agreement (Northgate Plaza) [Incorporated by reference to the same titled
                  exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended December 31,
                  1994, as amended (File No. 0-23616).]
</TABLE>
    
 
                                      II-5
<PAGE>
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
10.30            Consulting Agreement between the Company and Marvin Traub Associates, Inc. [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.31            Secured Promissory Note of Rosenthal Family LLC with respect to the purchase of the
                  Restricted Common Units [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.31A           Allonge related to the Secured Promissory Note of Rosenthal Family LLC [Incorporated by
                  reference to the same titled exhibit in the Company's registration statement on Form S-4
                  (Registration No. 333-1784).]
10.32            Secured Promissory Note of Carpenter Family Associates LLC with respect to the purchase of
                  the Restricted Common Units [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.32A           Allonge related to the Secured Promissory Note of Carpenter Family Associates LLC
                  [Incorporated by reference to the same titled exhibit in the Company's registration
                  statement on Form S-4 (Registration No. 333-1784).]
10.33            Pledge and Security Agreement of Rosenthal Family LLC with respect to the purchase of the
                  Restricted Common Units [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.34            Pledge and Security Agreement of Carpenter Family Associates LLC with respect to the
                  purchase of the Restricted Common Units [Incorporated by reference to the same titled
                  exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended December 31,
                  1994, as amended (File No. 0-23616).]
10.35            Guaranty of Abraham Rosenthal with respect to the purchase of the Restricted Common Units
                  [Incorporated by reference to the same titled exhibit in the Company's Annual Report on
                  Form 10-K for the fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.35A           Reaffirmation of Pledge and Guaranty with respect to the Restricted Common Units of
                  Rosenthal Family LLC and Abraham Rosenthal [Incorporated by reference to the same titled
                  exhibit in the Company's registration statement on Form S-4 (Registration No. 333-1784).]
10.36            Guaranty of William H. Carpenter, Jr. with respect to the purchase of the Restricted Common
                  Units [Incorporated by reference to the same titled exhibit in the Company's Annual Report
                  on Form 10-K for the fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.36A           Reaffirmation of Pledge and Guaranty with respect to the Restricted Common Units of
                  Carpenter Family Associates LLC and William H. Carpenter, Jr. [Incorporated by reference to
                  the same titled exhibit in the Company's registration statement on Form S-4 (Registration
                  No. 333-1784).]
10.37            Waiver, Recontribution and Indemnity Agreement by the Limited Partners [Incorporated by
                  reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
</TABLE>
    
 
                                      II-6
<PAGE>
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
10.38            Lock-Up Agreement (PGI) [Incorporated by reference to the same titled exhibit in the
                  Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.39            Lock-Up Agreement (Kemper Companies) [Incorporated by reference to the same titled exhibit
                  in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.40            Lock-Up Agreement (Abraham Rosenthal) [Incorporated by reference to the same titled exhibit
                  in the Company's Annual Report on Form 10-K for the fiscal year ended December 31, 1994, as
                  amended (File No. 0-23616).]
10.41            Lock-Up Agreement (William H. Carpenter, Jr.) [Incorporated by reference to the same titled
                  exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended December 31,
                  1994, as amended (File No. 0-23616).]
10.42            Promissory Note dated June 30, 1994 by and among Prime Retail, L.P. and Nomura Asset Capital
                  Corporation [Incorporated by reference to the same titled exhibit in the Company's Annual
                  Report on Form 10-K for the fiscal year ended December 31, 1994, as amended (File No.
                  0-23616).]
10.43            Open-End Mortgage Agreement, Assignment of Rents and Fixture Filing dated June 30, 1994, by
                  and among Ohio Factory Shops Partnership and Nomura Asset Capital Corporation [Incorporated
                  by reference to the same titled exhibit in the Company's Annual Report on Form 10-K for the
                  fiscal year ended December 31, 1994, as amended (File No. 0-23616).]
10.44            Revolving Loan Agreement dated March 2, 1995 between Gainesville Factory Shops Limited
                  Partnership, Florida Keys Factory Shops Limited Partnership, Indianapolis Factory Shops
                  Limited Partnership and Nomura Asset Capital Corporation [Incorporated by reference to the
                  same titled exhibit in the Company's Annual Report on Form 10-K for the fiscal year ended
                  December 31, 1994, as amended (File No. 0-23616).]
10.45            Commitment Letter dated December 18, 1995 between the Company and Nomura Asset Capital
                  Corporation [Incorporated by reference to the same titled exhibit in the Company's Current
                  Report on Form 8-K dated December 18, 1995 (File No. 0-23616).]
10.46*           Indemnity Agreement made by the Company in favor of Prime Group, Inc. and Prime Group
                  Limited Partnership
12.1             Statement re Computation of Ratio of Earnings to Combined Fixed Charges and Preferred Stock
                  Dividends
12.2             Statement re Computation of Ratio of Funds from Operations to Combined Fixed Charges and
                  Preferred Stock Dividends
22               Subsidiaries of Prime Retail, Inc. [Incorporated by reference to the same titled exhibit in
                  the Company's registration statement on Form S-4 (Registration No. 333-1784).]
24.1             Consent of Winston & Strawn (included in their opinions filed as Exhibits 5.1 and 8.1)
24.2             Consent of Ernst & Young LLP
</TABLE>
    
 
                                      II-7
<PAGE>
   
<TABLE>
<CAPTION>
    EXHIBIT
    NUMBER                                               DESCRIPTION
- ---------------  --------------------------------------------------------------------------------------------
<S>              <C>
25*              Power of Attorney
27               Financial Data Schedule
</TABLE>
    
 
- ------------------------
   
+  To be filed by amendment.
    
   
*  Previously filed.
    
 
ITEM 36.  UNDERTAKINGS.
 
    The undersigned registrant hereby undertakes to provide to the Underwriters,
at  the closing  specified in the  Underwriting Agreement,  certificates in such
denominations and registered in  such names as required  by the Underwriters  to
permit prompt delivery to each purchaser.
 
    The undersigned Registrant hereby undertakes:
 
    (1)  For purposes of determining any liability under the Securities Act, the
information  omitted  from  the  form  of  prospectus  filed  as  part  of  this
registration  statement in reliance upon Rule 430A  and contained in the form of
prospectus filed by the Registrant pursuant  to Rule 424(b)(1) or (4) or  497(h)
under  the  Securities Act  shall  be deemed  to  be part  of  this Registration
Statement as of the time it was declared effective.
 
    (2) For the purpose of determining any liability under the Securities Act of
1933, each post-effective amendment that contains a form of prospectus shall  be
deemed  to be  a new registration  statement relating to  the securities offered
therein, and the offering of such securities at that time shall be deemed to  be
the initial bona fide offering thereof.
 
    Insofar  as indemnification for liabilities arising under the Securities Act
may be permitted  to directors and  officers of the  Registrant pursuant to  the
provisions  referred to in Item  33 above or otherwise,  the Registrant has been
informed that in  the opinion  of the  Securities and  Exchange Commission  such
indemnification  is  against  public policy  as  expressed  in the  Act  and is,
therefore, unenforceable. In the event that a claim for indemnification  against
such  liabilities (other than the payment by the Registrant of expenses incurred
or paid by a director, officer, or  controlling person of the Registrant in  the
successful  defense of  any action,  suit or  proceedings), is  asserted by such
director, officer, or controlling person in connection with the securities being
registered, the Registrant will, unless in the opinion of its counsel the matter
has been settled  by controlling  precedent, submit  to a  court of  appropriate
jurisdiction  the  question of  whether such  indemnification  by it  is against
public policy as expressed  in the Securities  Act and will  be governed by  the
final adjudication of such issue.
 
                                      II-8
<PAGE>
                                   SIGNATURES
 
   
    Pursuant  to the requirements of the Securities Act of 1993, as amended, the
Registrant certifies that it has reasonable grounds to believe that it meets all
of  the  requirements  for  filing  on  Form  S-11  and  has  duly  caused  this
Registration  Statement to be signed on its behalf by the undersigned, thereunto
duly authorized, in the City of Baltimore, State of Maryland, on May 6, 1996.
    
 
                                          PRIME RETAIL, INC.
 
   
                                          By:        /s/ C. ALAN SCHROEDER
    
 
                                             -----------------------------------
   
                                                      C. Alan Schroeder
                                                  Senior Vice President and
                                                       General Counsel
    
 
    Pursuant to the requirements of the Securities Act of 1933, as amended, this
Registration  Statement  has  been  signed  by  the  following  persons  in  the
capacities and on the dates indicated.
 
   
             SIGNATURE                         TITLE                  DATE
- -----------------------------------  -------------------------  ----------------
 
                     *
- -----------------------------------  Chairman of the Board and    May 6, 1996
        Michael W. Reschke            Director
 
                     *               Chief Executive Officer
- -----------------------------------   (Principal Executive        May 6, 1996
         Abraham Rosenthal            Officer) and Director
 
                     *               President, Chief
- -----------------------------------   Operating Officer and       May 6, 1996
     William H. Carpenter, Jr.        Director
 
                                     Executive Vice President
                                      -- Chief Financial
      /s/ ROBERT P. MULREANEY         Officer and Treasurer
- -----------------------------------   (Principal Financial        May 6, 1996
        Robert P. Mulreaney           Officer and Principal
                                      Accounting Officer)
 
                     *
- -----------------------------------  Director                     May 6, 1996
         Terence C. Golden
 
                     *
- -----------------------------------  Director                     May 6, 1996
        Kenneth A. Randall
 
                                      II-9
    
<PAGE>
   
<TABLE>
<C>                                  <S>                        <C>
                     *
- -----------------------------------  Director                     May 6, 1996
         James R. Thompson
 
                     *
- -----------------------------------  Director                     May 6, 1996
          Marvin S. Traub
 
    *By: /s/  C. ALAN SCHROEDER
- -----------------------------------  as Attorney-in-Fact
         C. Alan Schroeder
</TABLE>
    
 
                                     II-10
<PAGE>
                         REPORT OF INDEPENDENT AUDITORS
 
To the Board of Directors and Shareholders
Prime Retail, Inc.
 
    We  have audited the consolidated financial statements of Prime Retail, Inc.
as of December 31, 1995 and 1994, and  for the year ended December 31, 1995  and
for  the period from March  22, 1994 to December 31,  1994. We have also audited
the combined financial statements of Prime Retail Properties for the period from
January 1, 1994 to March 21, 1994 and  for the year ended December 31, 1993.  We
have  issued our  report thereon dated  January 30, 1996  (included elsewhere in
this Registration Statement). Our audits  also included the financial  statement
schedule  listed in Item 35(b) of  this Registration Statement. This schedule is
the responsibility of the Company's management. Our responsibility is to express
an opinion based on our audits.
 
    In our opinion,  the financial  statement schedule referred  to above,  when
considered  in  relation to  the basic  financial statements  taken as  a whole,
presents fairly in all material respects the information set forth therein.
 
                                          Ernst & Young LLP
 
Baltimore, Maryland
January 30, 1996
 
                                      S-1
<PAGE>
   
                               PRIME RETAIL, INC.
            SCHEDULE III -- REAL ESTATE AND ACCUMULATED DEPRECIATION
                               DECEMBER 31, 1995
                                 (IN THOUSANDS)
    
   
<TABLE>
<CAPTION>
                                                                                                        GROSS AMOUNT AT WHICH
                                                                                COSTS CAPITALIZED
                                                                                  SUBSEQUENT TO          CARRIED AT CLOSE OF
                                                   INITIAL COST TO COMPANY
                                                                                   ACQUISITION                  PERIOD
                                                   ------------------------  ------------------------  ------------------------
                                                               BUILDINGS &               BUILDINGS &               BUILDINGS &
DESCRIPTION                         ENCUMBRANCES     LAND     IMPROVEMENTS     LAND     IMPROVEMENTS     LAND     IMPROVEMENTS
- ----------------------------------  -------------  ---------  -------------  ---------  -------------  ---------  -------------
<S>                                 <C>            <C>        <C>            <C>        <C>            <C>        <C>
Warehouse Row.....................    $  23,900    $      --    $      --    $     537    $  31,996    $     537    $  31,996
Warehouse Row II..................           --           --           --          350        2,566          350        2,566
San Marcos Factory Shops..........       29,808           --           --        1,626       38,224        1,626       38,224
Triangle Factory Shops............        7,330           --           --        2,502       19,753        2,502       19,753
Gulf Coast Factory Shops..........       22,283           --           --        3,873       25,375        3,873       25,375
Gainsville Factory Shops..........       22,639           --           --          737       29,542          737       29,542
Castle Rock Factory Shops.........       40,167        4,424       47,200           --          310        4,424       47,510
Ohio Factory Shops................       20,622          843       31,084           --        1,340          843       32,424
Coral Isle Factory Shops..........        7,916        2,753       15,602           --          200        2,753       15,802
Nebraska Crossing Factory Shops...        9,773        2,904       16,614           --          197        2,904       16,811
Huntley Factory Shops.............       23,900           --           --        1,827       33,380        1,827       33,380
Florida Keys Factory Shops........       17,682           --           --        2,875       21,183        2,875       21,183
Indiana Factory Shops.............       15,007           --           --          516       20,697          516       20,697
Magnolia Bluff Factory Shops......       18,007           --           --        3,073       26,267        3,073       26,267
Gulfport Factory Shops............       18,076           --           --          405       23,457          405       23,457
Northgate Plaza...................       16,000        3,626       11,630           --          119        3,626       11,749
Melrose Place.....................        2,000           --           --          499        1,928          499        1,928
Western Plaza.....................       10,844           --           --        2,000        6,990        2,000        6,990
Property Under Development........           --           --           --           --       12,165           --       12,165
Other Property....................           --           --        1,291           --           --           --        1,291
                                    -------------  ---------  -------------  ---------  -------------  ---------  -------------
                                      $ 305,954    $  14,550    $ 123,421    $  20,820    $ 295,689    $  35,370    $ 419,110
                                    -------------  ---------  -------------  ---------  -------------  ---------  -------------
                                    -------------  ---------  -------------  ---------  -------------  ---------  -------------
 
<CAPTION>
 
                                                ACCUMULATED    CONSTRUCTED (C)
DESCRIPTION                           TOTAL    DEPRECIATION      ACQUIRED (A)
- ----------------------------------  ---------  -------------  ------------------
<S>                                 <C>        <C>            <C>
Warehouse Row.....................  $  32,533    $   8,091    Nov 1989(C)
Warehouse Row II..................      2,916          162    Dec 1993(A)
San Marcos Factory Shops..........     39,850        7,237    Aug 1990(C)
Triangle Factory Shops............     22,255        3,592    Oct 1991(C)
Gulf Coast Factory Shops..........     29,248        4,161    Oct 1991(C)
Gainsville Factory Shops..........     30,279        2,570    Aug 1993(C)
Castle Rock Factory Shops.........     51,934        4,240    Mar 1994(A)
Ohio Factory Shops................     33,267        2,767    Mar 1994(A)
Coral Isle Factory Shops..........     18,555          708    Mar 1994(A)
Nebraska Crossing Factory Shops...     19,715          732    Mar 1994(A)
Huntley Factory Shops.............     35,207        1,252    Sep 1994(C)
Florida Keys Factory Shops........     24,058        1,159    Sep 1994(C)
Indiana Factory Shops.............     21,213          873    Nov 1994(C)
Magnolia Bluff Factory Shops......     29,340          482    July 1995(C)
Gulfport Factory Shops............     23,862          114    Oct 1995(C)
Northgate Plaza...................     15,375          592    Mar 1994(A)
Melrose Place.....................      2,427          619    Aug 1987(C)
Western Plaza.....................      8,990          532    Jun 1993(A)
Property Under Development........     12,165           --    Under
                                                              Construction
Other Property....................      1,291          307    Mar 1994 -
                                                              Dec 1995(A)
                                    ---------  -------------
                                    $ 454,480    $  40,190
                                    ---------  -------------
                                    ---------  -------------
</TABLE>
    
 
                                      S-2
<PAGE>
   
                               PRIME RETAIL, INC.
       NOTES TO SCHEDULE III -- REAL ESTATE AND ACCUMULATED DEPRECIATION
                               DECEMBER 31, 1995
                                 (IN THOUSANDS)
    
 
    Depreciation on building and improvements  is calculated on a  straight-line
basis over the estimated useful lives of the asset as follows:
 
<TABLE>
<S>                                                 <C>
Land improvements.................................  20 years
Buildings and improvements........................  Principally 40 years
Tenant improvements...............................  Term of related lease
Furniture and equipment...........................  5 years
</TABLE>
 
   
    The  aggregate  cost  for  federal  income  tax  purposes  was approximately
$531,145 at December 31, 1995.
    
 
   
<TABLE>
<CAPTION>
                                                             INVESTMENT IN RENTAL PROPERTY
                                                           ----------------------------------
                                                                 YEAR ENDED DECEMBER 31
                                                           ----------------------------------
                                                              1995        1994        1993
                                                           ----------  ----------  ----------
<S>                                                        <C>         <C>         <C>
Balance, beginning of period.............................  $  376,181  $  185,394  $  131,413
Retirements..............................................        (258)       (238)       (206)
Improvements.............................................      79,075     191,025      54,187
Cost of real estate sold.................................        (518)         --          --
                                                           ----------  ----------  ----------
Balance, end of period...................................  $  454,480  $  376,181  $  185,394
                                                           ----------  ----------  ----------
                                                           ----------  ----------  ----------
</TABLE>
    
 
   
<TABLE>
<CAPTION>
                                                                  ACCUMULATED DEPRECIATION
                                                               -------------------------------
                                                                   YEAR ENDED DECEMBER 31
                                                               -------------------------------
                                                                 1995       1994       1993
                                                               ---------  ---------  ---------
<S>                                                            <C>        <C>        <C>
Balance, beginning of period.................................  $  26,668  $  15,720  $   9,261
Retirements..................................................       (258)      (238)      (206)
Depreciation for the period..................................     13,780     11,186      6,665
                                                               ---------  ---------  ---------
Balance, end of period.......................................  $  40,190  $  26,668  $  15,720
                                                               ---------  ---------  ---------
                                                               ---------  ---------  ---------
</TABLE>
    
 
                                      S-3
<PAGE>
   
                                 EXHIBIT INDEX
    
 
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
 1.1+         Form of Underwriting Agreement among the Company, the
               Operating Partnership and the Underwriters
 1.2+         Form of Underwriting Agreement among the Selling Stockholder
               and the Underwriters
 3.1          Amended and Restated Articles of Incorporation of Prime
               Retail, Inc. [Incorporated by reference to the same titled
               exhibit in the Company's registration statement on Form S-11
               (Registration No. 33-68536).]
 3.2          Amended and Restated By-Laws of Prime Retail, Inc.
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1995 (File No. 0-23616).]
 4            Form of Stock Certificate [Incorporated by reference to the
               same titled exhibit in the Company's registration statement
               on Form S-11 (Registration No. 33-68536).]
 5.1+         Form of Opinion of Winston & Strawn regarding the validity of
               the securities registered
 8.1+         Form of Opinion of Winston & Strawn regarding tax matters
10.1          Agreement of Limited Partnership of Prime Retail, L.P.
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.1A+        Consent, Waiver and Amendment to Agreement of Limited
               Partnership of Prime Retail, L.P.
10.1B+        Common Unit Contribution Agreement
10.2          1994 Stock Incentive Plan [Incorporated by reference to the
               same titled exhibit in the Company's registration statement
               on Form S-11 (Registration No. 33-68536).]
10.3*         1995 Stock Incentive Plan
10.4          Executive Employment Agreement (Michael W. Reschke)
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.5          Combined Service and Special Distribution and Allocation
               Agreement (Abraham Rosenthal) [Incorporated by reference to
               the same titled exhibit in the Company's registration
               statement on Form S-4 (Registration No. 333-1784).]
10.5A         Special Distribution and Allocation Agreement by and between
               the Company, the Operating Partnership and the Rosenthal
               Family LLC [Incorporated by reference to the same titled
               exhibit in the Company's registration statement on Form S-4
               (Registration No. 333-1784).]
10.5B         Indemnification and Option Agreement by and between the Prime
               Group, Inc., the Rosenthal Family LLC and Abraham Rosenthal
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-4 (Registration
               No. 333-1784).]
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
10.6          Combined Service and Special Distribution and Allocation
               Agreement (William H. Carpenter, Jr.) [Incorporated by
               reference to the same titled exhibit in the Company's
               registration statement on Form S-4 (Registration No.
               333-1784).]
10.6A         Special Distribution and Allocation Agreement by and between
               the Company, the Operating Partnership and the Carpenter
               Family Associates LLC [Incorporated by reference to the same
               titled exhibit in the Company's registration statement on
               Form S-4 (Registration No. 333-1784).]
10.6B         Indemnification and Option Agreement by and between the Prime
               Group, Inc., William H. Carpenter, Jr. and the Carpenter
               Family Associates LLC [Incorporated by reference to the same
               titled exhibit in the Company's registration statement on
               Form S-4 (Registration No. 333-1784).]
10.7          Form of Executive Employment Agreement (David G. Phillips)
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).]
10.8          Letter Agreement with R. Bruce Armiger [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.9          Right of First Refusal Agreement (Northgate Plaza-Improved
               Parcel) [Incorporated by reference to the same titled exhibit
               in the Company's Annual Report on Form 10-K for the fiscal
               year ended December 31, 1994, as amended (File No. 0-23616).]
10.10         Right of First Refusal Agreement (Northgate Plaza - Vacant
               Parcel) [Incorporated by reference to the same titled exhibit
               in the Company's Annual Report on Form 10-K for the fiscal
               year ended December 31, 1994, as amended (File No. 0-23616).]
10.11         Right of First Refusal Agreement (Huntley Factory Shops)
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).]
10.12         Right of First Refusal Agreement (San Marcos Factory Shops)
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.13         Purchase Option Agreement (Northgate Plaza - Excluded Parcel)
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.14A        Purchase and Option Agreement (Huntley Factory Shops)
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).]
10.14B*       First Amendment to Purchase and Option Agreement (Huntley
               Factory Shops)
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
10.15         Purchase Agreement (Northgate Plaza) [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.16         Registration Rights Agreement [Incorporated by reference to
               the same titled exhibit in the Company's Annual Report on
               Form 10-K for the fiscal year ended December 31, 1994, as
               amended (File No. 0-23616).]
10.17         Agreement of Partnership of Grove City Factory Shops
               Partnership by and between Pittsburgh Factory Shops Limited
               Partnership and Fru-Con Development of Pennsylvania, Inc. as
               amended by Amendments One through Four [Incorporated by
               reference to the same titled exhibit in the Company's
               registration statement on Form S-11 (Registration No.
               33-68536).]
10.18         Assignment, Assumption and Indemnification Agreement
               (Northgate Plaza) [Incorporated by reference to the same
               titled exhibit in the Company's Annual Report on Form 10-K
               for the fiscal year ended December 31, 1994, as amended (File
               No. 0-23616).]
10.19         Form of Property Level General Partnership Agreement
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).
10.20         Form of Property Level Limited Partnership Agreement
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).]
10.21         Noncompetition Agreement with PGI [Incorporated by reference
               to the same titled exhibit in the Company's Annual Report on
               Form 10-K for the fiscal year ended December 31, 1994, as
               amended (File No. 0-23616).
10.22         Form of Standby Bond Purchase and Indemnity Agreement
               [Incorporated by reference to the same titled exhibit in the
               Company's registration statement on Form S-11 (Registration
               No. 33-68536).]
10.23         Second Amended and Restated Subscription Agreement of Abraham
               Rosenthal regarding Common Units of Prime Retail, L.P.
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.24         Second Amended and Restated Subscription Agreement of William
               H. Carpenter, Jr. regarding Common Units of Prime Retail,
               L.P. [Incorporated by reference to the same titled exhibit in
               the Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.25         Amended and Restated Promissory Note (Northgate Plaza) with
               respect to Northgate Plaza [Incorporated by reference to the
               same titled exhibit in the Company's Annual Report on Form
               10-K for the fiscal year ended December 31, 1994, as amended
               (File No. 0-23616).]
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
10.26         Loan Modification and Assumption Agreement and Partial Release
               of Mortgage (Northgate Plaza) [Incorporated by reference to
               the same titled exhibit in the Company's Annual Report on
               Form 10-K for the fiscal year ended December 31, 1994, as
               amended (File No. 0-23616).]
10.27         Environmental Remediation and Indemnity Agreement (Northgate
               Plaza) [Incorporated by reference to the same titled exhibit
               in the Company's Annual Report on Form 10-K for the fiscal
               year ended December 31, 1994, as amended (File No. 0-23616).]
10.28         Guaranty (Northgate Plaza) [Incorporated by reference to the
               same titled exhibit in the Company's Annual Report on Form
               10-K for the fiscal year ended December 31, 1994, as amended
               (File No. 0-23616).]
10.29         ADA Indemnity Agreement (Northgate Plaza) [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.30         Consulting Agreement between the Company and Marvin Traub
               Associates, Inc. [Incorporated by reference to the same
               titled exhibit in the Company's Annual Report on Form 10-K
               for the fiscal year ended December 31, 1994, as amended (File
               No. 0-23616).]
10.31         Secured Promissory Note of Rosenthal Family LLC with respect
               to the purchase of the Restricted Common Units [Incorporated
               by reference to the same titled exhibit in the Company's
               Annual Report on Form 10-K for the fiscal year ended December
               31, 1994, as amended (File No. 0-23616).]
10.31A        Allonge related to the Secured Promissory Note of Rosenthal
               Family LLC [Incorporated by reference to the same titled
               exhibit in the Company's registration statement on Form S-4
               (Registration No. 333-1784).]
10.32         Secured Promissory Note of Carpenter Family Associates LLC
               with respect to the purchase of the Restricted Common Units
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.32A        Allonge related to the Secured Promissory Note of Carpenter
               Family Associates LLC [Incorporated by reference to the same
               titled exhibit in the Company's registration statement on
               Form S-4 (Registration No. 333-1784).]
10.33         Pledge and Security Agreement of Rosenthal Family LLC with
               respect to the purchase of the Restricted Common Units
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.34         Pledge and Security Agreement of Carpenter Family Associates
               LLC with respect to the purchase of the Restricted Common
               Units [Incorporated by reference to the same titled exhibit
               in the Company's Annual Report on Form 10-K for the fiscal
               year ended December 31, 1994, as amended (File No. 0-23616).]
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
10.35         Guaranty of Abraham Rosenthal with respect to the purchase of
               the Restricted Common Units [Incorporated by reference to the
               same titled exhibit in the Company's Annual Report on Form
               10-K for the fiscal year ended December 31, 1994, as amended
               (File No. 0-23616).]
10.35A        Reaffirmation of Pledge and Guaranty with respect to the
               Restricted Common Units of Rosenthal Family LLC and Abraham
               Rosenthal [Incorporated by reference to the same titled
               exhibit in the Company's registration statement on Form S-4
               (Registration No. 333-1784).]
10.36         Guaranty of William H. Carpenter, Jr. with respect to the
               purchase of the Restricted Common Units [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.36A        Reaffirmation of Pledge and Guaranty with respect to the
               Restricted Common Units of Carpenter Family Associates LLC
               and William H. Carpenter, Jr. [Incorporated by reference to
               the same titled exhibit in the Company's registration
               statement on Form S-4 (Registration No. 333-1784).]
10.37         Waiver, Recontribution and Indemnity Agreement by the Limited
               Partners [Incorporated by reference to the same titled
               exhibit in the Company's Annual Report on Form 10-K for the
               fiscal year ended December 31, 1994, as amended (File No.
               0-23616).]
10.38         Lock-Up Agreement (PGI) [Incorporated by reference to the same
               titled exhibit in the Company's Annual Report on Form 10-K
               for the fiscal year ended December 31, 1994, as amended (File
               No. 0-23616).]
10.39         Lock-Up Agreement (Kemper Companies) [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.40         Lock-Up Agreement (Abraham Rosenthal) [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.41         Lock-Up Agreement (William H. Carpenter, Jr.) [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.42         Promissory Note dated June 30, 1994 by and among Prime Retail,
               L.P. and Nomura Asset Capital Corporation [Incorporated by
               reference to the same titled exhibit in the Company's Annual
               Report on Form 10-K for the fiscal year ended December 31,
               1994, as amended (File No. 0-23616).]
10.43         Open-End Mortgage Agreement, Assignment of Rents and Fixture
               Filing dated June 30, 1994, by and among Ohio Factory Shops
               Partnership and Nomura Asset Capital Corporation
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
</TABLE>
    
<PAGE>
   
<TABLE>
<CAPTION>
  EXHIBIT                                                                       SEQUENTIAL
   NUMBER                              DESCRIPTION                              PAGE NUMBER
- ------------  --------------------------------------------------------------  ---------------
<S>           <C>                                                             <C>
10.44         Revolving Loan Agreement dated March 2, 1995 between
               Gainesville Factory Shops Limited Partnership, Florida Keys
               Factory Shops Limited Partnership, Indianapolis Factory Shops
               Limited Partnership and Nomura Asset Capital Corporation
               [Incorporated by reference to the same titled exhibit in the
               Company's Annual Report on Form 10-K for the fiscal year
               ended December 31, 1994, as amended (File No. 0-23616).]
10.45         Commitment Letter dated December 18, 1995 between the Company
               and Nomura Asset Capital Corporation [Incorporated by
               reference to the same titled exhibit in the Company's Current
               Report on Form 8-K dated December 18, 1995 (File No.
               0-23616).]
10.46*        Indemnity Agreement made by the Company in favor of Prime
               Group, Inc. and Prime Group Limited Partnership
12.1          Statement re Computation of Ratio of Earnings to Combined
               Fixed Charges and Preferred Stock Dividends
12.2          Statement re Computation of Ratio of Funds from Operations to
               Combined Fixed Charges and Preferred Stock Dividends
22            Subsidiaries of Prime Retail, Inc. [Incorporated by reference
               to the same titled exhibit in the Company's registration
               statement on Form S-4 (Registration No. 333-1784).]
24.1          Consent of Winston & Strawn (included in their opinions filed
               as Exhibits 5.1 and 8.1)
24.2          Consent of Ernst & Young LLP
25*           Power of Attorney
27            Financial Data Schedule
</TABLE>
    
 
- ------------------------
   
+  To be filed by amendment.
    
   
*  Previously filed.
    

<PAGE>
   
                               PRIME RETAIL, INC
                 EXHIBIT 12.1: COMPUTATION OF RATIO OF EARNINGS
            TO COMBINED FIXED CHARGES AND PREFERRED STOCK DIVIDENDS
    
 
   
              (AMOUNTS IN THOUSANDS, EXCEPT FOR RATIO INFORMATION)
    
 
   
<TABLE>
<CAPTION>
                                                                                                   HISTORICAL
                                                              AS ADJUSTED                     --------------------
                                            ------------------------------------------------
                                                                                               THREE MONTHS ENDED
                                                   THREE MONTHS ENDED MARCH 31, 1996               MARCH 31,
                                            ------------------------------------------------  --------------------
                                            60% CONVERSION   40% CONVERSION   0% CONVERSION     1996       1995
                                            ---------------  ---------------  --------------  ---------  ---------
<S>                                         <C>              <C>              <C>             <C>        <C>
Income before minority interests..........     $   3,625       $     3,625      $    3,625    $   3,057  $   3,142
Interest incurred.........................         5,819             5,819           5,819        6,387      4,753
Amortization of capitalized interest......            63                63              63           63         56
Amortization of debt issuance costs.......           823               823             823          823        758
Amortization of interest rate protection
 contracts................................           319               319             319          319        319
Less interest earned on interest rate
 protection contracts.....................           (84)              (84)            (84)         (84)      (243)
Less capitalized interest.................          (613)             (613)           (613)        (613)      (581)
                                                  ------           -------         -------    ---------  ---------
  Earnings................................         9,952             9,952           9,952        9,952      8,204
                                                  ------           -------         -------    ---------  ---------
Interest incurred.........................         5,819             5,819           5,819        6,387      4,753
Amortization of debt issuance costs.......           823               823             823          823        758
Amortization of interest rate protection
 contracts................................           319               319             319          319        319
Preferred stock distributions and
 dividends................................         3,000             3,745           5,236        5,236      5,236
                                                  ------           -------         -------    ---------  ---------
  Combined Fixed Charges and Preferred
   Stock Distributions and Dividends......         9,961            10,706          12,197       12,765     11,066
                                                  ------           -------         -------    ---------  ---------
Excess of Combined Fixed Charges and
 Preferred Stock Distributions and
 Dividends over Earnings..................     $      (9)      $      (754)     $   (2,245)   $  (2,813) $  (2,862)
                                                  ------           -------         -------    ---------  ---------
                                                  ------           -------         -------    ---------  ---------
Ratio of Earnings to Combined Fixed
 Charges and Preferred Stock Distributions
 and Dividends............................            --                --              --           --         --
                                                  ------           -------         -------    ---------  ---------
                                                  ------           -------         -------    ---------  ---------
</TABLE>
    

<PAGE>
   
                               PRIME RETAIL, INC.
          EXHIBIT 12.2: COMPUTATION OF RATIO OF FUNDS FROM OPERATIONS
            TO COMBINED FIXED CHARGES AND PREFERRED STOCK DIVIDENDS
              (AMOUNTS IN THOUSANDS, EXCEPT FOR RATIO INFORMATION)
    
 
   
<TABLE>
<CAPTION>
                                                                                                   HISTORICAL
                                                              AS ADJUSTED                     --------------------
                                            ------------------------------------------------
                                                                                               THREE MONTHS ENDED
                                                   THREE MONTHS ENDED MARCH 31, 1996               MARCH 31,
                                            ------------------------------------------------  --------------------
                                            60% CONVERSION   40% CONVERSION   0% CONVERSION     1996       1995
                                            ---------------  ---------------  --------------  ---------  ---------
<S>                                         <C>              <C>              <C>             <C>        <C>
Funds from operations.....................    $     9,484      $     9,484      $    9,484    $   8,916  $   8,033
Interest incurred.........................          5,668            5,668           5,668        6,236      4,484
Amortization of capitalized interest......             63               63              63           63         54
Amortization of debt issuance costs.......            816              816             816          816        754
Amortization of interest rate protection
 contracts................................            319              319             319          319        319
Less interest earned on interest rate
 protection contracts.....................            (84)             (84)            (84)         (84)      (243)
Less capitalized interest.................           (613)            (613)           (613)        (613)      (581)
                                                  -------          -------         -------    ---------  ---------
  Funds from Operations, adjusted.........         15,653           15,653          15,653       15,653     12,820
                                                  -------          -------         -------    ---------  ---------
Interest incurred.........................          5,668            5,668           5,668        6,236      4,484
Amortization of debt issuance costs.......            816              816             816          816        754
Amortization of interest rate protection
 contracts................................            319              319             319          319        319
Preferred stock distributions and
 dividends................................          3,000            3,745           5,236        5,236      5,236
                                                  -------          -------         -------    ---------  ---------
  Combined Fixed Charges and Preferred
   Stock Distributions and Dividends......          9,803           10,548          12,039       12,607     10,793
                                                  -------          -------         -------    ---------  ---------
Excess of Combined Fixed Charges and
 Preferred Stock Distributions and
 Dividends over Funds from Operations.....    $        --      $        --      $       --    $      --  $      --
                                                  -------          -------         -------    ---------  ---------
                                                  -------          -------         -------    ---------  ---------
Ratio of Funds from Operations to Combined
 Fixed Charges and Preferred Stock
 Distributions and Dividends..............           1.60x            1.48x           1.30x        1.24x      1.19x
                                                  -------          -------         -------    ---------  ---------
                                                  -------          -------         -------    ---------  ---------
</TABLE>
    

<PAGE>
   
                                                                    Exhibit 24.2
    
 
   
                        CONSENT OF INDEPENDENT AUDITORS
    
 
   
    We  consent to the reference to our  firm under the caption "Experts" and to
the use  of our  reports dated  January  30, 1996,  in Amendment  No. 1  to  the
Registration  Statement (Form S-11 No. 333-1666) and related Prospectus of Prime
Retail, Inc., for the registration of 3,091,828 shares of its common stock.
    
 
   
                                                    Ernst & Young LLP
    
 
   
Baltimore, Maryland
May 6, 1996
    

<TABLE> <S> <C>

<PAGE>
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
UNAUDITED INTERIM FINANCIAL STATEMENTS OF THE COMPANY AND IS QUALIFIED IN ITS
ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<CIK> 0000911708
<NAME> PRIME RETAIL, INC.
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-START>                             JAN-01-1996
<PERIOD-END>                               MAR-31-1996
<CASH>                                           2,589
<SECURITIES>                                         0
<RECEIVABLES>                                    9,864
<ALLOWANCES>                                     1,092
<INVENTORY>                                          0
<CURRENT-ASSETS>                                     0
<PP&E>                                         463,458
<DEPRECIATION>                                  44,139
<TOTAL-ASSETS>                                 455,706
<CURRENT-LIABILITIES>                                0
<BONDS>                                         32,900
                                0
                                         93 
<COMMON>                                            29
<OTHER-SE>                                     119,812
<TOTAL-LIABILITY-AND-EQUITY>                   455,706
<SALES>                                              0
<TOTAL-REVENUES>                                21,131
<CGS>                                                0
<TOTAL-COSTS>                                   18,074
<OTHER-EXPENSES>                                   646
<LOSS-PROVISION>                                   224
<INTEREST-EXPENSE>                               6,056
<INCOME-PRETAX>                                  4,534
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                              4,534
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     4,534
<EPS-PRIMARY>                                   (0.24)
<EPS-DILUTED>                                        0
        

</TABLE>


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