TALBOTS INC
8-K, EX-99, 2000-10-11
WOMEN'S CLOTHING STORES
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FOR IMMEDIATE RELEASE

CONTACT:          Julie Lorigan
                  Director, Investor Relations
                  (781) 741-7775

                  Margery B. Myers
                  Vice President,
                  Corporate Communications and Public Relations
                  (781) 741-4019

                  Stacey Bibi - Investor Relations
                  Stacy Roth - Media Relations
                  Morgen-Walke Associates
                  (212) 850-5600


                    TALBOTS ANNOUNCES TWO-FOR-ONE STOCK SPLIT

         Hingham, MA, October 11, 2000 - The Talbots, Inc. (NYSE: TLB) announced
today that the Board of Directors has approved a two-for-one split of its common
stock.  The stock  split will be effected  by issuing  one  additional  share of
common stock for each  outstanding  share of  outstanding  common stock and each
treasury  share of common stock.  The  additional  shares will be distributed on
November 7, 2000 to  shareholders of record on October 25, 2000. The Company had
31,395,665 shares of common stock outstanding as of October 9, 2000.

         Arnold B.  Zetcher,  Chairman,  President and Chief  Executive  Officer
commented,  "This is our  company's  first stock  split  since our 1993  initial
public  offering and is intended to make Talbots  shares more  accessible to all
shareholders and to increase our market liquidity. Today's action, together with
our ongoing stock repurchase and dividend  programs,  underscores our continuing
commitment to enhancing shareholder value."*

         "We  are  clearly  very  pleased  with  the  health  of  our  business.
Throughout the year, we have reported  consistently strong operating performance
and solid earnings  growth,  including last week's  announcement  of outstanding
September  sales and  substantially  increased  earnings  outlook  for the third
quarter.  Given the momentum we have seen in our business to date, we believe we
are well positioned for a successful  second half  performance and are confident
in our ability to expand and grow our company over the  long-term,"  Mr. Zetcher
concluded.*

         Talbots is a leading  national  specialty  retailer  and  cataloger  of
women's classic apparel, shoes and accessories.  The Company operates 692 stores
- 409 Talbots  Misses  stores,  including 19 Talbots Misses stores in Canada and
five Talbots Misses stores in the United  Kingdom;  165 Talbots  Petites stores,
including one Talbots  Petites store in Canada;  35 Talbots  Accessories & Shoes
stores; 53 Talbots Kids stores;  ten Talbots Woman stores; and 20 Talbots Outlet
stores.  Its catalog operation  currently expects to circulate  approximately 58
million  catalogs  worldwide in fiscal 2000.  Talbots  on-line  shopping site is
located at www.talbots.com.

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The foregoing  contains  forward-looking  information  within the meaning of The
Private  Securities  Litigation  Reform  Act  of  1995.  The  statements  may be
identified  by an  "asterisk"  ("*")  or  such  forward-looking  terminology  as
"expect," "look," "believe,"  "anticipate," "may," "will," or similar statements
or variations of such terms. Such  forward-looking  statements involve risks and
uncertainties  including  levels of sales,  effectiveness of the Company's brand
awareness  and  marketing  programs,  effectiveness  and  profitability  of  new
concepts,  effectiveness  of its new  e-commerce  site and the overall effect of
e-commerce on Talbots business,  store traffic,  acceptance of Talbots fashions,
appropriate  balance  of  merchandise  offerings,   and  timing  and  levels  of
markdowns,  and, in each case,  actual results may differ  materially  from such
forward-looking information. Certain other factors that may cause actual results
to differ from such  forward-looking  statements  are included in the  Company's
Current  Report on Form 8-K dated October 30, 1996 filed with the Securities and
Exchange  Commission  (a copy of which may also be obtained  from the Company at
781-741-4500)  as well as other  periodic  reports filed by the Company with the
Securities  and Exchange  Commission and you are urged to consider such factors.
The  Company  assumes  no  obligation  for  updating  any  such  forward-looking
statements.
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