VERMONT TEDDY BEAR CO INC
8-K, 1998-06-08
DOLLS & STUFFED TOYS
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            U.S. Securities and Exchange Commission
            Washington, D.C. 20549


            Form 8-K
            CURRENT REPORT


            Pursuant to Section 13 or 15(d) of the Securities Exchange
            Act of 1934


            Date of Report: June 8, 1998


            THE VERMONT TEDDY BEAR CO., INC.
            (Exact name of small business issuer as specified in its
            charter)


                      New York                1-12580           03-
            0291679
            State or other jurisdiction of  (Commission      (I.R.S.
            Employer
            incorporation or organization)  File Number)
            Identification No.)


            2236 Shelburne Road, Post Office Box 965
            Shelburne, Vermont  05482
            (Address of principal executive offices)


            (802) 985-3001
            (Issuer's telephone number)
            <PAGE>
            Item 5.  Other Events

                 On Friday, May 22, 1998, The Vermont Teddy Bear Co.,
            Inc. entered into a letter of intent with The Shepherd
            Group, L.L.C., of Acton, Massachusetts to sell, in a private
<PAGE>





            placement, sixty shares of a new series of preferred stock
            to be designated _Series C Convertible Redeemable Preferred
            Stock._ (_Series C Preferred_)  The Shepherd Group will
            invest $600,000 in exchange for the sixty shares of Series C
            Preferred, which  will have a six percent cumulative
            dividend, and each share will be convertible into 8,264.467
            shares of the Company's Common Stock.  The holders of the
            Series C Preferred shall be entitled to vote as a class for
            two directors of the Company and shall be entitled to vote,
            on an as-converted basis, on all other matters on which the
            Company's Common Stockholders are entitled to vote.  In
            addition to sixty shares of Series C Preferred, the Shepherd
            Group will also receive warrants to purchase an additional
            495,868 shares of the Company's Common Stock at an exercise
            price of $1.21 per share.

                 Consummation of the transactions contemplated by the
            letter of intent is subject to the preparation of binding
            agreements and various approvals and contingencies described
            in the letter of intent and term sheet attached to this Form
            8-K as Exhibit 99.1 and hereby incorporated by reference.
            The Company's press releases, dated May 22, 1998 and June 3,
            1998, are attached hereto as Exhibits 99.2 and 99.3, and are
            hereby incorporated by reference.


            The following documents are filed herewith as exhibits:

                 99.1 Letter of Intent and Term Sheet dated May 20, 1998

                 99.2 Press Release dated May 22, 1998

                 99.3 Press Release dated June 5, 1998


            Signatures

            Pursuant to the requirements of the Securities Exchange Act
            of 1934, the registrant has duly caused this report to be
            signed on its behalf by the undersigned hereunto duly
            authorized.


                                          The Vermont Teddy Bear Co.,
                                          Inc.

            Date: June 8, 1998                  /s/ Elisabeth B. Robert
                                          ------------------------------
            --
                                          Elisabeth B. Robert,
                                          Chief Financial Officer


            EXHIBIT 99.1
<PAGE>






            May 21, 1998


            Ms. Elisabeth Robert                              Via
            Facsimile and Federal Express
            President and Chief Executive Officer
            The Vermont Teddy Bear Co., Inc.
            2236 Shelburne Road
            Shelburne, VT 05482


            Re:  Final terms of a proposed investment in The Vermont
                 Teddy Bear Co., Inc. by The Shepherd Group LLC and
                 other investors.


            Dear Elisabeth:

            This letter, including the attached term sheet, represents a
            non-binding proposal for the review and analysis of a
            transaction in which The Shepherd Group LLC (_TSG_ or the
            _Lead Institutional Investor_) and possibly an additional
            institutional investor (collectively the _Institutional
            Investors_) and / or individuals (collectively the _Investor
            Group_) propose to make an investment in The Vermont Teddy
            Bear Company (the _Company_ or _VTB_).  The purpose of this
            letter and accompanying term sheet is to set forth the
            principal terms and conditions upon which an investment will
            be considered. The terms and conditions set forth herein are
            subject to any adjustments made in order to achieve the most
            tax advantageous structure of any such investment.

            In consideration of the substantial expenditure of time,
            effort and expense to be undertaken by TSG, the Company, its
            officers, directors, employees, agents, representatives and
            affiliates agree, on the basis of this letter, that during
            the period commencing from the date this letter is accepted
            by the Company, for a period of 90 days, without the written
            consent of TSG, the Company nor its officers, employees,
            directors, agents, representatives or affiliates will not:
            (i) solicit, initiate or encourage submission of proposals
            or offers, or enter into or continue negotiations or
            discussions with, any other person or persons with regard to
            any sale by the Company of the stock or assets of the
            Company (other than the sale of stock or assets in the
            ordinary course of business including the exercise of
            options by employees and / or disposal of treasury stock),
            the sale by the Company or any of its affiliates of the
            Company's stock, the merger, consolidation or any other
            business combination as a result of which those persons that
            control the company, immediately prior to such transaction
            no longer control the Company, or any other financing of the
            Company except for the refinancing of the mortgage on the
<PAGE>





            Company's principal place of business held by W.P. Carey &
            Co or any senior creditor working capital financings; or
            (ii) furnish to any other person any information with
            respect to, or otherwise cooperate in any way, or assist,
            facilitate or encourage, any acquisition or proposal for the
            assets or stock of the Company or any part thereof or any
            other financing except for the refinancing of the mortgage
            on the Company's principal place of business held by W.P.
            Carey & Co or any senior creditor working capital financings
            to the Company by any other person; or (iii) solicit,
            initiate or encourage submission of proposals or offers, or
            enter into or continue negotiations or discussions with, any
            other person or persons with regard to transactions similar
            in nature to the investment contemplated herein.

            If at any time during the period beginning with the date of
            this letter and ending 90 days thereafter the Company sells,
            or enters into any agreement to sell, all or substantially
            all of its stock or its assets; merges, consolidates or
            enters into a business combination or enters into any
            agreements to merge consolidate or enter into any business
            combination; executes, or enters into an agreement to
            execute a transactions similar in nature to the investment
            contemplated herein, the Company shall pay to TSG a fee
            calculated as follows: (i) $100,000; plus (ii) all out of
            pocket costs and expenses incurred by TSG and its respective
            accountants and attorneys in connection with their
            performance of due diligence and documentation to the point
            at which the Company alerts TSG in writing of its intent to
            pursue a sale, merger, consolidation, business combination
            or investment.

            Additionally, if the Company wishes to terminate this
            agreement it may do so under the following conditions (i)
            the closing price of Company's common stock the day prior to
            the day on which the parties hereto plan to consummate the
            investment herein is greater than $1.625; (ii) the Company
            pays TSG on demand, and upon presentation of appropriate
            documentation all out of pocket costs and expenses incurred
            by TSG and its respective accountants and attorneys in
            connection with their performance of due diligence and
            documentation; and (iii) the Company pays TSG on demand  one
            hundred thousand dollars ($100,000).

            Regardless as to whether or not the investment contemplated
            herein is consummated, the Company agrees to pay on demand,
            and upon presentation of appropriate documentation all out
            of pocket costs and expenses incurred by TSG and its
            respective accountants and attorneys in connection with
            their performance of due diligence and documentation.

            Upon the signing of this Letter of Intent, TSG will begin a
            due diligence analysis of the Company.  This process will
            focus on the historical and projected financial results of
<PAGE>





            the Company, customer interviews, industry analysis, legal
            and accounting due diligence.  If, during such process, TSG
            or the Investor Group uncovers any issue that is viewed to
            materially detract from the investment, TSG and the Investor
            Group may, at their sole discretion, elect to discontinue
            the pursuit of the investment contemplated herein.  Except
            as contemplated in the previous paragraph, if TSG or the
            Investor Group, at their sole discretion, elect to
            discontinue the pursuit of the investment contemplated
            herein, the Company will not be subject to any fees or
            costs.

            Except as provided in the immediately succeeding sentence,
            this letter contains a statement of the present intention on
            TSG's part and on your part and is not intended to create
            any legal binding obligation including a legal binding
            obligation to purchase or sell the Company's stock described
            above or in the accompanying term sheet, unless or until a
            purchase agreement has been negotiated, is acceptable to all
            parties in all respects and has been duly executed and
            delivered on behalf of all parties. This letter does,
            however, constitute a binding obligation with respect to the
            provisions of Paragraphs 2, 3, 4 & 5. This letter is
            delivered to you on the condition that it be kept
            confidential and not shown to or discussed with any third
            party other than legal and financial advisors. This letter
            shall be of no further force or in effect if it has not been
            executed by May 22, 1998.  This letter may be executed in
            counterparts, all of which, taken together shall constitute
            one and the same document.

            Elisabeth, if the above is acceptable to you and the Board
            of Directors, please so signify by signing the enclosed copy
            of this letter.  This letter agreement shall become
            effective upon execution by all parties listed below.


            Sincerely,                      Agreed and Acknowledged to,

            The Shepherd Group LLC                               The
            Vermont Teddy Bear Co., Inc.
            T. Nathanael Shepherd
                               Elisabeth Robert

            /s/ T. Nathanael Shepherd             /s/ Elisabeth B.
            Robert
            -------------------------             ----------------------
            ------
            President                       President & Chief Executive 
                                            Officer, Director



            The Shepherd Group LLC
<PAGE>





            The Vermont Teddy Bear Co., Inc. Summary Investment Term
            Sheet

            Amount of Investment
            $600,000

            Issuer
            The Vermont Teddy Bear Co., Inc. (the "Company")

            Investors
            The investors shall be comprised of The Shepherd Group LLC
            ("TSG") and / or individuals (collectively the "Investor
            Group").

            Type of Security
            Convertible Redeemable Preferred Stock (the "Preferred")
            with Warrants.

            Term
            The Preferred must be redeemed upon the tenth anniversary of
            the issuance of the Preferred into  an amount equal to the
            par value of the Preferred plus any accrued and unpaid
            dividends.  If the Company's common stock is not listed on
            any principal exchange or any NASDAQ system at such time,
            the Preferred must be liquidated into an amount equal to the
            greater of the par value of the Preferred plus any accrued
            and unpaid dividends; and the fair market value of the
            common stock of the Company that the Preferred is
            convertible into at the time of such redemption. The fair
            market value shall be determined by a good faith
            determination by the Company and the Investor Group; if an
            agreement cannot be reached then the fair market value shall
            be determined by a disinterested third party that is a
            nationally recognized investment banking firm.  The cost of
            obtaining such fair market value shall be shared equally
            between TSG and the Company.

            Par Value
            $10,000 / share

            Number of Shares
            60

            Dividend Rate
            6.0% of outstanding Preferred to be paid for the first five
            years from the date of closing on an annual basis in the
            form of shares of Preferred (PIK).  Beginning the sixth year
            from the date of closing and at the discretion of the
            Company, the dividend is to be paid on an annual basis in
            the form of shares of Preferred (PIK) or in cash.
            Additionally, dividends paid on the common stock of the
            Company shall be paid on the Preferred on an as converted
            basis.
<PAGE>





            Subordination Provision
            To the extent requested by the Company's existing lenders
            TSG will enter into an intercreditor agreement whereby TSG
            will allow for the following: The Preferred will be
            subordinated in right of payment of principal and dividends
            to all of the Company's existing and future indebtedness
            that is not convertible, exchangeable or transferable into
            securities representing an equity interest in the Company.
            The Company may not make any payments on account of the
            Preferred if there shall have occurred and be continuing a
            default under any of the Company's existing or future
            indebtedness. The Company may not make any payments on
            account of the Preferred if such payment should cause a
            default under any of the Company's existing or future
            indebtedness.  Additionally, the Preferred will rank senior
            in right of payment of principal and dividends to all
            existing and future common stock and common stock
            equivalents, except for existing preferred stock that is
            expressly senior to any subsequent series of preferred
            stock, of the Company.

            Common Stock Ownership

            Conversion Provision
            Each Preferred share will be convertible into Common Stock
            at an amount equal to the par value of the Preferred divided
            by the Common Stock Conversion Price.

            Common Stock Conversion Price
            The Common Stock Conversion Price shall be calculated on the
            effective date of the attached Letter of Intent and will
            equal (i) the average of the closing price of the common
            stock of the Company, as recorded on the National
            Association of Securities Dealers Automated Quotation System
            under the symbol BEAR, on the prior sixty (60) days in which
            an actual trade was executed at the closing price ("The
            Actual Sixty Day Trading Average"); minus (ii) The Actual
            Sixty Day Trading Average multiplied by fifteen percent
            (0.15).

            Anti-Dilution Adjustments
            Anti-Dilution adjustments to the Conversion Provision shall
            be customary including a weighted average adjustment
            component.

            Call Provisions
            A. The Company may call the Preferred after the fifth
            anniversary of the issuance of the Preferred only after
            giving Preferred holders 30 days notice of the Company's
            intent to call the Preferred;
            B. The Preferred may be called in whole, but not in part, at
            a price equal to the greater of: (i) par plus accrued and
            unpaid dividends and (ii) the amount represented by the
            percentage share of the fair market value of the Common
<PAGE>





            Stock of the Company that the Preferred is convertible into.
            If the Company's common stock is not listed on any principal
            exchange or any NASDAQ system at such time, the Preferred
            must be liquidated into an amount equal to the greater of
            the par value of the Preferred plus any accrued and unpaid
            dividends and the fair market value of the common stock of
            the Company that the Preferred is convertible into at the
            time of such redemption.  The fair market value shall be
            determined by good faith determination by the Company and
            TSG, if an agreement cannot be reached then the fair market
            value shall be determined by a disinterested third party
            that is a nationally recognized investment banking firm.

            Put Rights
            A. Holders may put the Preferred back to the Company after
            the fifth anniversary of the issuance of the Preferred;
            B. Preferred may be put at a price equal to par, the
            Preferred shall include any accrued and unpaid dividends;
            C. In any single year, the aggregate value of Preferred put
            back to the Company may not exceed the greater of 25% of net
            earnings after taxes of the preceding 12 months or 25% of
            the Company's net worth.

            Warrants

            Rights of Warrant
            To purchase one share of Common Stock

            Number
            A number equal to the par value of the Preferred divided by
            the Common Stock Conversion Price

            Exercise Price
            Common Stock Conversion Price

            Term
            Seven Years

            Operation of the Business
            From the date of the enclosed letter until closing of the
            transaction, the business of the Company will be operated in
            the ordinary course and will not dispose of assets, incur
            any materially adverse changes, dividends, distributions or
            sales other than in the ordinary course of business without
            the prior written consent of TSG.  Further, until the
            closing of the transaction contemplated herein, unless the
            prior written consent of TSG, the current state of the
            Balance Sheet of the Company shall be maintained in
            substantially the same condition it is in on the date of
            this Letter of Intent.

            Registration and Other Shareholder Rights
<PAGE>





            A. Preemptive Rights: The Investor Group will be given the
            right to purchase all new stock in an amount equal to their
            pro-rata share.
            B. Piggy-Back Registration Rights: All shareholders will be
            given standard Piggy-Back Registration Rights on a pro-rata
            basis.
            C. Demand Registration Rights: The Investor Group will have
            the right to demand the public sale of its stock through no
            more than three separate S-3 filings with the SEC.  The
            Investor Group will be limited to exercising such right to
            no more than once every twelve months.

            Board Representation
            TSG shall have the right, at their sole discretion, to
            appoint two board members to the Board of Directors (the
            "Board") of the Company.  The Board will be capped at 9
            members.

            Compensation Committee
            TSG will be entitled to a seat on the Compensation
            Committee.  The Committee will be capped at no more than 3
            seats.

            Executive Committee
            TSG will be entitled to a seat on the Executive Committee
            and will serve with the Company's CEO and Chairman of the
            Board of Directors.  The Committee will be capped at no more
            than 3 seats.

            Financing Fees
            TSG will receive a 1 1/2% Financing Fee for capital raised
            by the Company with the assistance of TSG following the
            closing of the Investment except in situations where capital
            raised is (i) directly from TSG or (ii) from affiliates
            directly under TSG's control.

            Management Fees
            TSG shall receive an annual, non-accountable, $25,000
            management fee, plus travel and other reasonable expenses
            which will be approved in advance and payable monthly.  Such
            fee is for management services such as (i) liaison services
            with credit institutions and financial markets; (ii) access
            to alternative sources of established equity capital; (iii)
            transaction experience with secondary stock offerings,
            mergers, acquisitions and (iv) business operations advisory
            services.
            Such services shall be rendered pursuant to the attached
            Management Agreement in Exhibit I.

            Non-Compete Agreements
            Non-compete agreements for key senior executive; for a
            period of 18 months beyond the conclusion of employment.

            Key Woman Insurance
<PAGE>





            $1,000,000 key-woman insurance policy for Elisabeth Robert
            with the Company as the beneficiary.  Such policy must be
            obtained within sixty (60) days of the investment
            contemplated herein.

            Other
            A. Stock Purchase Agreement to contain customary terms and
            provisions, including
            representations, conditions, warranties, covenants, events
            of default and indemnities.
            B. So long as the Preferred is outstanding there will be no
            additional incurrence of debt, liens, or other contracts
            with recourse to the assets or cash flow of the Company
            without the approval of TSG except for such incurrences
            undertaken in the ordinary course of business, including but
            not limited to financing or leasing agreements, capital
            expenditures, research and development, hiring (except as
            stated in C below), firing, arrangements or agreements
            relating to promotions, with customers or vendors,
            advertising, sales, production and general operations.
            C. So long as the Preferred is outstanding TSG shall have
            veto rights on hiring decisions for the CEO, CFO and COO
            positions excluding the renewal of Elisabeth Robert's
            contract in the Fall of 1998.

            Conditions to Closing
            A. The satisfactory completion of all financial, industry,
            accounting, business and legal due diligence.
            B. Financial and other information that is currently
            available to TSG does not materially change prior to
            closing.
            C. The Company shall have received a definitive declaration
            from the Vermont National Bank ("VNB") that VNB has
            rescinded their claim to, and unencumbered, the working
            capital assets of the Company specifically pertaining to the
            Company's trademark's, receivables, inventory and work in
            progress inventory.
            D. The Company shall have received third party consents
            necessary for the uninhibited implementation of the
            investment contemplated herein.
            E. The Directors and Executive Officers shall provide
            written approval of the transaction contemplated herein
            prior to the Company sending proxy materials (seeking the
            approvals described in F. below) to shareholder's of the
            Company.
            F. The Company shall obtain approval from the shareholder's
            of the Company for an amendment to the Company's Articles of
            incorporation, eliminating shareholder preemptive rights and
            allowing for the creation of the Board of Director's seats
            contemplated in the section entitled Board Representation
            herein.  Such approval shall be obtained with no more than
            0.0% of the shareholder's exercising their right to dissent
            if a majority of votes is obtained.
<PAGE>





            G. There will not exist any material pending or threatened
            litigation against the Company pertaining to investment
            contemplated herein or the elimination of shareholder
            preemptive rights.
            H. No obligation, liability or fee shall exist or be payable
            by the Company to any broker or investment banking firm in
            connection with the investment contemplated herein.
            <PAGE>
            EXHIBIT 99.2

            Press Release

            The Vermont Teddy Bear Co., Inc.
            2236 Shelburne Road * Post Office Box 965 * Shelburne,
            Vermont 05482
            Phone: (802) 985-3001 * Fax: (802) 985-1304 * Internet:
            www.vtbear.com
            Contact: Tim George, Director of Finance (802)985-1350 /
            [email protected]

            May 22, 1998

            *** BUSINESS NEWS ***

            Boston Firm Proposes Investment In
            Vermont Teddy Bear

            SHELBURNE, Vt. _  The Vermont Teddy Bear Co., Inc. (NASDAQ:
            BEAR) has signed a letter of intent with The Shepherd Group,
            a Boston-based private equity investment firm, for a
            proposed $600,000 equity investment in the Company.  In
            return for the $600,000 investment, The Shepherd Group will
            receive 495,868 shares of Series C Preferred Stock, as well
            as warrants to purchase 495,868 shares of Common Stock at
            $1.21 per share.  The transaction is subject to final
            agreements, and various approvals and conditions.

            _We believe that Vermont Teddy Bear is an exciting specialty
            gift company with a strong brand and a unique market niche.
            Furthermore, the solid management team is well positioned to
            take advantage of new business initiatives," explained Tom
            Shepherd, Chairman of the Shepherd Group.

            The Series C Convertible Redeemable Stock will carry a six
            percent coupon, and each share will be convertible into one
            share of the Company's Common Stock.  The Preferred will
            have voting rights, and The Shepherd Group will be entitled
            to two seats on the Company's Board of Directors.

            Elisabeth Robert, President of the Company, noted, _The
            additional funds will provide working capital for the
            Company to pursue growth in the Bear-GramR channel and to
            maximize the benefits of importing raw materials.
            Additionally, Tom Shepherd has strong financial and
<PAGE>





            operations experience, and will bring a valuable perspective
            to the Board of Directors.  Tom's strong suit has been
            working with companies which have not yet realized the full
            potential of their brand._

            The Company is in the process of completing final
            arrangements and seeking necessary approvals.  The parties
            seek to close the transaction in the next 90 days.

            * * *

            The foregoing can be interpreted as including forward
            looking statements under the Private Securities Litigation
            Reform Act of 1995.  Actual future results may differ
            materially from those suggested by the statements above.

            About The Shepherd Group:
            The Shepherd Group is a private investment firm which
            invests in venture and existing small to middle-market
            companies.  The firm focuses on companies with high-growth
            potential and unique market-ready quality products and
            services.  Prior to forming The Shepherd Group in 1996, Mr.
            Shepherd was involved in the acquisition and subsequent
            board level management of Anchor Advanced Products, Inc.,
            General Nutrition Companies, Inc., Rayovac, Inc., Signature
            Brands, Inc. and Thermoscan. Additionally, Mr. Shepherd was
            formerly President of both GTE Lighting Products Group (GTE
            Sylvania) and North American Philips Commercial
            Electronics Corporation.  The Shepherd Group's existing
            investments include American Photo Booths, Inc., Community
            Resource Systems, Inc., Andover Advanced Technologies, Inc.
            and Protocol Technologies Incorporated.

            About Vermont Teddy Bear:
            The teddy bear was born in the United States in 1902, and
            from its founding in the early 1980's, The Vermont Teddy
            Bear CompanyR has been proud to carry on the tradition,
            manufacturing bears in Shelburne, Vermont.  Vermont Teddy
            Bears are available in various sizes and can be dressed in a
            wide variety of outfits that personalize the bear for
            significant life events, such as a new baby, get well,
            birthdays, graduation, weddings, and _I love you._  The
            Company has retail stores on Route 7 in Shelburne, Vermont,
            on Route 16 in North Conway, New Hampshire, and on Main
            Street in Freeport, Maine. In addition, Bear-GramR orders
            can be placed by visiting our Internet website at
            www.vtbear.com, or by calling 1-800-829-BEAR, where a Bear
            CounselorR can arrange for your personalized Bear-GramR to
            be shipped for next day delivery.

            <PAGE>
            EXHIBIT 99.3
            Press Release
<PAGE>





            The Vermont Teddy Bear Co., Inc.
            2236 Shelburne Road * Post Office Box 965 * Shelburne,
            Vermont 05482
            Phone: (802) 985-3001 * Fax: (802) 985-1304 * Internet:
            www.vtbear.com
            Contact: Tim George, Director of Finance (802)985-1350 /
            [email protected]


            June 5, 1998

            *** BUSINESS NEWS ***

            Correction of May 22 Press Release

            SHELBURNE, Vt. _  The proposed $600,000 investment by The
            Shepherd Group announced on May 22, 1998 was for sixty
            shares of Series C Preferred Stock, each of which is
            convertible into 8,264.467 shares of Vermont Teddy Bear
            Common Stock.  The number of shares and the conversion ratio
            were misstated in a May 22, 1998 press release.  In
            aggregate, the Series C Preferred Stock class is convertible
            into 495,868 shares of Common Stock, as was presented
            accurately in the May 22, 1998 press release.  The rest of
            the terms contained in the May 22, 1998 press release,
            including the size of the investment, were presented
            accurately.
            * * *
            


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