MACROMEDIA INC
10-K, 1997-06-30
PREPACKAGED SOFTWARE
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                              WASHINGTON, DC 20549

                                   FORM 10 - K

(X)     Annual Report Pursuant to Section 13 or 15(d) of the Securities Exchange
        Act of 1934 For the fiscal year ended March 31, 1997; or

( )     Transition Report Pursuant to Section 13 or 15(d) of the Securities
        Exchange Act of 1934 For the transition period from _______ to _____.

                          COMMISSION FILE NO. 0 - 22688

                                MACROMEDIA, INC.
             (Exact name of Registrant as specified in its charter)

                      DELAWARE                           94 - 3155026
           (State or other jurisdiction of               (IRS Employer
           incorporation or organization)             Identification No.)

                600 TOWNSEND STREET,
              SAN FRANCISCO, CALIFORNIA                      94103
      (Address of principal executive offices)            (Zip Code)

Registrant's telephone number, including area code:     (415) 252-2000

Securities registered pursuant to Section 12(b)
  of the Act:                                                NONE

Securities registered pursuant to Section 12(g)
  of the Act:                                       COMMON STOCK, PAR VALUE
                                                       $0.001 PER SHARE
                                                       (Title of Class)

Indicate by check mark whether the Registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the Registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days. Yes X No

Indicate by check mark if disclosure of delinquent filers pursuant to Item 405
of Regulation S-K is not contained herein, and will not be contained, to the
best of the Registrant's knowledge in definitive proxy or information statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K [X]

The aggregate market value of the voting stock held by non-affiliates of the
Registrant, based upon the closing sale price of the Common Stock on May 30,
1997 ($10.062) as reported on the Nasdaq National Market, was approximately
$332,418,868. Shares of Common Stock held by each officer and director and by
certain persons who owned 5% or more of the Registrant's outstanding Common
Stock on that date have been excluded in that such persons may be deemed to be
affiliates. This determination of affiliate status is not necessarily a
conclusive determination for other purposes.

As of Friday, May 30, 1997, Registrant had outstanding 37,926,651 shares of
Common Stock.

                       DOCUMENTS INCORPORATED BY REFERENCE

Portions of the Proxy Statement for Registrant's 1997 Annual Meeting of
Stockholders to be held at 9:00 AM, Friday, August 15, 1997 at 600 Townsend
Street, San Francisco, 94103 are incorporated by reference in Part III.

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                                MACROMEDIA, INC.
                                 1997 FORM 10-K
                                TABLE OF CONTENTS

<TABLE>
<CAPTION>
                                                                                  PAGE
                                                                                  ----

                                     PART I
<S>           <C>                                                                 <C>
Item 1.       Business                                                               1
Item 2.       Properties                                                            10
Item 3.       Legal Proceedings                                                     10
Item 4.       Submission of Matters to a Vote of Security Holders                   10
Item 4A.      Executive Officers of the Registrant                                  10

                                     PART II
Item 5.       Market for the Registrant's Common Equity and Related Stock
              Holder Matters                                                        12
Item 6.       Selected Financial Data                                               13
Item 7.       Management's Discussion and Analysis of Financial Condition
              and Results of Operations                                             14
Item 7A.      Quantitative and Qualitative Disclosures About Market Risk            19
Item 8.       Financial Statements and Supplementary Data                           20
Item 9.       Changes in and Disagreements with Accountants on Accounting
              and Financial Disclosure                                              38

                                    PART III
Item 10.      Directors and Executive Officers of the Registrant                    39
Item 11.      Executive Compensation                                                39
Item 12.      Security Ownership of Certain Beneficial Owners and Management        39
Item 13.      Certain Relationships and Related Transactions                        39

                                     PART IV
Item 14.      Exhibits, Financial Statement Schedules, and Reports on Form 8-K      40

Signatures                                                                          45

Index to Exhibits
</TABLE>
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                                     PART I

ITEM 1.         BUSINESS

GENERAL

Macromedia, Inc. ("Macromedia" or "the Company") is a provider of software tools
for Web publishing, multimedia and graphics on Windows, Windows NT, Macintosh,
and the Internet.

Macromedia has recently organized into four business units: Internet and
Multimedia Authoring, Interactive Learning, Graphics, and Audio/Video.  Each
business unit is responsible for the profit or loss of its respective product
lines.

Internet and Multimedia Authoring-The Internet and Multimedia Authoring
business unit designs and markets a full line of software that meets the needs
of Web and multimedia developers.  Products included in this business unit are:
Director(R) Multimedia Studio(TM) - an integrated suite of tools for developing
interactive multimedia applications for the Web and CD/DVD-ROM, the
Backstage(TM) Internet Studio(TM) - a suite of visual tools for developing
database-connected applications and Web sites, Flash(TM) - an easy way to
create fast Web multimedia, and Shockwave(TM) - a family of browser components
that deliver and interactive multimedia on the Internet.

Interactive Learning-The Interactive Learning business unit develops and
markets the Authorware(R) Interactive Studio(TM), an integrated suite of visual
tools for producing Web and CD/DVD-ROM based multimedia learning applications,
meeting the needs of training specialists, educators, and multimedia
developers.

Graphics-The Graphics business unit develops and markets the FreeHand(TM)
Graphics Studio(TM), an integrated suite of design tools for creating print and
Web graphics, meeting the needs of graphic designers and illustrators.

Audio/Video-The Audio/Video business unit develops and markets a growing family
of digital audio/video software, meeting the needs of Web and multimedia
developers, digital video producers, and professional musicians.  Products
included in this business unit are:  DECK II(TM) - software for producing
multitrack digital audio, SoundEdit(TM) 16 - a tool for producing multimedia and
Web audio, and Final Cut(TM), currently in development, - a next-generation tool
for high-performance video editing, compositing, and special effects.

With Macromedia Shockwave(TM) technology, existing and new users of the
Company's products are adapting and developing interactive content for use on
Web sites and corporate intranets. Authorware, Director, Flash, and FreeHand
files can be translated or "shocked" for this purpose.

Macromedia Studios are based on the Macromedia Open Architecture, which enables
developers to write Xtras (plug-ins) to a common set of application programmer
interfaces that work across the Company's product lines. Macromedia Information
Exchange enables one studio application to present data to another studio
application in the most appropriate form, thus enhancing ease-of-use and
productivity. The Macromedia User Interface delivers a consistent look and feel
across all Studio applications and numerous third-party plug-ins. These core
technologies provide a framework for ensuring that the Macromedia Studios are
well-integrated, user-friendly tools for customers and that developers can
"Author Once, Publish Anywhere."

To support its customers and distribution channels, Macromedia offers many
services through its Source & Center programs:

o Macromedia International User Conference
o Worldwide Developer Program


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o Authorized Training Program
o Macromedia Priority Access(TM)
o Made with Macromedia certification and branding
o Macromedia Authorized Graphic Imaging Centers (MAGIC(TM))
o Macromedia User Groups
o Web Forums
o Industry resources on www.macromedia.com
o Xtras(TM) Developer Program

The Company sells its products worldwide through a variety of distribution
channels, including traditional software distributors, educational
distributors, value-added resellers (VARs), original equipment manufacturers
(OEMs), hardware and software superstores, retail dealers, mail order, and
direct sales (including electronic direct sales off its web site). The Company
also enters into and maintains alliances with other key players in multimedia,
the graphic arts, and publishing, as well as in related emerging industries.

PRODUCTS

The Company's products are used by creative professionals working independently
or in organizations ranging from large corporations to small companies, as well
as in educational institutions of every size.

INTERNET AND MULTIMEDIA AUTHORING PRODUCTS

Director--Director is used by independent multimedia developers, in-house
creative departments, software developers, advertising agencies and business
communicators that want to develop content for delivery on a broad range of
platforms, including Windows 95, Windows NT 4.0, Power Macintosh, Macintosh,
the Web, and "Shocked CDs" (hybrid Internet+CD/DVD-ROM applications). A
Shockwave Director animation can be "streamed" or played over the Web without
waiting for the entire file to download. These files can be delivered
efficiently over small bandwidth connections while retaining full
interactivity. Developers using Director have access to advanced Internet
authoring capabilities; an improved, easier to use interface; and greater
flexibility for design, delivery, and display of multimedia. Time-based
objects, drag-and-drop object behaviors, and enhanced authoring features,
including a behavior inspector and scriptless authoring, provide novices and
advanced users with equal access to the most powerful capabilities in Director.

Director Multimedia Studio--Director Multimedia Studio allows users to create
dynamic multimedia.  The Studio includes:  Director, for multimedia and the
Internet; SoundEdit 16 (Macintosh) or Sonic Foundry's Sound Forge XP (Windows),
for audio production; xRes, for high-resolution images; and Extreme 3D, for 3D
design and animations.

Shockwave--Shockwave content, for delivery on the World Wide Web, corporate
intranets, and other networks, is created using any one of four Macromedia
tools: Director, Flash, Authorware, or FreeHand. Shockwave extends the power of
these tools, delivering animation, sound, graphics, and interactivity on the
Web. With Shockwave players, Web browsers can display "shocked" sites within
current bandwidth-capacity limitations.

Backstage--Backstage is a visual solution for developing database-driven Web
sites and applications. Targeted at corporate IS professionals, Web masters,
and professional Web site developers, the Backstage Internet Studio eliminates
the need for programming to develop sophisticated Web-based and intranet
applications.

The Backstage Internet Studio is available in the Desktop Edition and the
Enterprise Edition. The Desktop Edition works with desktop databases to create
database-driven Web sites for small offices or workgroups within larger
companies. The Enterprise Edition works with client-server databases to handle
large-scale enterprise applications. The Backstage Internet Studio includes the
Backstage Designer, Backstage Manager, Backstage Objects, and Backstage Object
Server. The Backstage Internet Studio also ships with the





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O'Reilly WebSite Web server, AppletAce customizable Java applets, a library of
Shockwave movies, Macromedia xRes(TM) SE image editor, clip art, and Web
templates.

Flash--Professional developers and Web enthusiasts can use Flash to quickly
create animated, interactive Web interfaces, advertising banners, navigation
buttons, panels, logos, and cartoons. Flash supports synchronized WAV (Windows)
and AIFF (Macintosh) sound, enabling users to synchronize audio effects such as
voice-overs or button clicks to graphics. Flash lets developers re-use a single
sound file to produce various effects like fade in and fade out, keeping file
sizes small and playback fast. Flash also supports FreeHand files. Flash ships
with more than 200 MB of clip art, fonts, and bitmap files.

INTERACTIVE LEARNING PRODUCTS

Authorware--Authorware has been designed for the development and distribution
of interactive learning over the Web and or CD/DVD-ROM. Shockwave Authorware
applications can be streamed so that large applications can be distributed
efficiently. Additionally, "shocked" Authorware applications can directly
incorporate multiple Macromedia Shockwave file formats, including animations
developed in Director and Flash.  External content linking provides corporate
intranet users with up-to-date information through dynamic updating, and
support for ActiveX(TM) provides increased functionality by leveraging the large
number of existing network-based ActiveX(TM) controls.

In addition to Authorware, the Authorware Interactive Studio includes Director
and the Backstage Internet Studio: Enterprise Edition.  Authorware Interactive
Studio also includes Solis' Pathway MV, a computer-managed instruction system
that enables trainers to manage multiple networked Authorware training courses,
track student enrollment and progress, centrally control course delivery and
track each student's performance. Macromedia xRes image editing software for
Web-ready content and SoundEdit 16 (Macintosh) or Sonic Foundry's Sound Forge
XP (Windows) for audio production are also in the Studio.

GRAPHICS PRODUCTS

FreeHand--FreeHand is a cross-platform design tool for publishing documents and
creating graphics for print and the Web. Artists can create illustrations,
logos, and artwork as well as graphics-intensive layouts like brochures,
posters, and advertisements.  The flexible environment encompasses traditional
vector illustration as well as multiple page layouts of variable sizes
including bitmapped and vector artwork.  FreeHand's separation engine and
color-matching system ensures high quality output to print and onscreen display
with reliable and consistent color across platforms and devices.

FreeHand 7 includes unique Internet functionality like WYSIWYG HTML export (via
an add on) and native support for Shockwave Flash. With the acceptance of
Shockwave Flash as an Internet format, FreeHand artwork and layouts can be
displayed within a web browser without sacrificing resolution or quality. Web
designers can create "hot links" and add URLs to graphics or layouts,
eliminating image mapping techniques.  Standard Web formats like GIF, JPEG,  and
multipage PDF, as well as animated GIFs and VRML 2.0 (in Extreme 3D) are also
supported.

FreeHand features integration with leading graphics applications, streamlining
workflow and data exchange between applications that feature drag-and-drop,
copy and paste, launch and edit.  FreeHand also supports a broad range of vector
and bitmap import and export filters. Productivity features include a full-color
integrated autotrace for converting bitmaps into fully editable line art,
universal graphic search and replace, and dynamic redraw of blends. Special
effects functions include multicolor gradients, blend along a path, 3D and
enveloping for graphics, charting, printer/text/graphics styles, and advanced
type control.





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FreeHand Graphics Studio--The FreeHand Graphics Studio is a set of tools for
graphic arts and design.  The studio includes:  FreeHand, for graphic design,
illustration, and page layout; Extreme 3D, for 3D models, animations, and
renderings; Macromedia xRes, for hi-res image editing and compositing; and
Fontographer, for modifying existing fonts or creating new typefaces. The
FreeHand Graphics Studio also includes 10,000 clip art images, 500 FreeHand
templates, 500 TrueType and PostScript Type 1 fonts, 250 MB of high-resolution
photography, and dozens of 3D models.

AUDIO/VIDEO PRODUCTS

DECK II--DECK II is an editing tool for audio production on the desktop--no
additional hardware or software is required. Providing all the features
associated with high-end digital audio workstations, DECK II is the solution
for music recording and arranging, multimedia production, and digital video
post production.

DECK II offers a professional feature set which includes continuous video sync
to all SMPTE formats as well as unlimited virtual tracks and playlists, moving
fader automation, real-time effects, direct video support, and automated punch
in and out.

SoundEdit 16--SoundEdit 16 is a full-featured audio content production tool for
multimedia and digital video productions. With Shockwave, it also delivers
voice- to CD-quality streaming audio and up to 176:1 compression to the Web.
Web developers, traditionally limited by the bandwidth-intensive nature of
digital audio, can use SoundEdit and Shockwave to deliver streaming,
high-quality audio files over standard Web servers, such as the Netscape
SuiteSpot server suite or Microsoft Internet Information Server.

Final Cut--Final Cut, a product currently in development, represents the next
generation of digital video software. It is being developed as a
cross-platform, video software technology, that will use open system media
layers. Its target audience will be video professionals from broadcast and
cable television, film and corporate video producers, videographers, and
multimedia developers. The Company has not yet announced the delivery date for
this product.

PRODUCT DEVELOPMENT

Macromedia is focusing its product development efforts on creating integrated
software tools for the design, delivery and display of digital media. Its
products are distinguished by five key design strategies:

1) Ease-of-Use--Macromedia products are designed and documented for ease-of-use
in order to serve the needs of the largest number of multimedia, graphic arts,
and Web publishing users. The Company's products share similar user interface
conventions to facilitate learning multiple products.

2) Integration--Macromedia offers a family of multimedia, graphic arts, and Web
development tools that are designed to share data formats and user interface
conventions. This enables the Company's tools to work well together and reduces
the learning curve from one application to the next.

3) Power/Performance--Macromedia products combine comprehensive feature sets
with high performance to provide the power and efficiency necessary for
creative and business professionals' use.

4) Extensibility--Macromedia products can be extended by third-party developers
through built-in scripting languages and published Macromedia and
industry-standard Application Programmer Interfaces such as the Macromedia Open
Architecture, ActiveX, Java and Adobe Photoshop plug-ins.

5) Author Once, Publish Anywhere--Macromedia software provides the means for
interactive authoring and multimedia production which can be delivered on
Windows NT, Windows 95 and Macintosh, either standalone, on corporate networks,
or the World Wide Web.





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The Company's principal product development efforts include (i) utilizing its
core technology to develop a common graphical user interface across all
products on all platforms, (ii) developing enhanced, fully integrated versions
of its existing authoring and media creation tools, (iii) developing new
versions of its tools for graphic arts, multimedia, Web publishing, audio and
video, (iv) adapting its products to support new operating systems, and (v)
developing players for delivery of applications to new platforms, including
intranets and the Internet. In addition, the Company plans to continue
developing, and from time to time acquiring, basic software technologies that
it considers critical to building multimedia, graphic arts, Web development,
and digital audio/video software tools and applications.

The Company believes that its future success will depend on its ability to
enhance its existing products and to develop and introduce new products on a
timely basis. New products and enhancements must keep pace with competitive
offerings, adapt to new hardware platforms and emerging industry standards, and
provide additional functionality. If Macromedia were unable to develop and
introduce such products in a timely manner, this inability would have an
adverse effect on the Company's results of operations. Macromedia currently has
a number of new products under development. Any delay in these new products'
availability could have an adverse impact on the results of operations.

For fiscal 1997, 1996, and 1995, the Company's research and development
expenses were $30.0 million, $20.0 million, and $12.4 million, respectively.

MARKETING

Macromedia generates awareness and demand for its products through its Web site
at www.macromedia.com, public relations activities, customer seminar series,
advertising, and national and regional trade shows. The Company also uses
direct mail, both traditional and electronic, to introduce and educate
customers about new products and upgrades and to cross-sell products to current
customers. In addition, Macromedia sells its products by distributing a variety
of interactive multimedia demonstration materials directly to prospective
customers, and then follows up through outbound telemarketing.

To support users of its tools, the Company sponsors innovative programs and
services through its Source & Center programs. One of the more high-profile
events is the Macromedia International User Conference held in San Francisco
each fall. Macromedia also manages an Authorized Developer Program which
certifies third-party developers and refers prospective clients to them. In
addition, the Company provides incentives to third-party developers to use the
Made with Shockwave and Made with Macromedia(TM) logos respectively on Web- and
CD-based multimedia applications that have been authored with the Company's
products. In return, the developers pay no license fees to Macromedia. The
Company also certifies Authorized Training Centers worldwide to provide
third-party training on the use of Macromedia products. The MAGIC (Macromedia
Authorized Graphic Imaging Center) program certifies service bureaus to provide
the highest level of print service to Macromedia's graphic arts customers.

The Company views the education market as a strategic opportunity to establish
product and brand preferences early in the careers of future professionals.
There are now close to 100 New Media Centers resulting from the Company's
partnership with educational institutions committed to developing curricula
focused on multimedia and digital arts.

A key element of the Company's marketing strategy is to work with industry
leaders to develop the digital media market and gain broad acceptance of
Macromedia products on all leading platforms. Many such arrangements have been
established by the Company.





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SALES AND DISTRIBUTION

A substantial majority of the Company's revenues is derived from the sale of
its products through a variety of distribution channels, including traditional
software distributors, educational distributors, VARs, OEMs, hardware and
software superstores, retail dealers, mail order, and direct sales.
Domestically, the Company's products are sold primarily through distributors,
VARs, and OEMs. In particular, one distributor, Ingram Micro, Inc., accounted
for 24%, 21% and 23% of revenues in fiscal 1997, 1996 and 1995, respectively.

Internationally, the Company's products are sold through distributors. The
Company's resellers generally offer products of several different companies,
including in some cases products that are competitive with the Company's
products. There can be no assurance that the Company's resellers will continue
to purchase the Company's products or provide them with adequate levels of
support. In addition, the Company believes that certain distributors are
reducing their inventory in the channel and returning unsold products to better
manage their inventories. In addition, distributors are increasingly seeking to
return unsold product, particularly when such products have been superseded by
a new version or upgrade of a product. If the Company's distributors were to
seek to return increasing amounts of products, such returns could have a
material adverse effect on the Company's revenues and results of operations.
The loss of, or a significant reduction in sales volume to, a significant
reseller could have a material adverse effect on the Company's results of
operations.

The Company's sales and distribution channels are targeted at the buying
patterns of the Company's three principal customer types: multimedia, graphic
arts, and Web publishing professionals.

Software Distributors--Macromedia sells and distributes its products primarily
through large national software distributors, such as Ingram Micro, Inc.,
Merisel, Inc., MicroAge, and Tech Data Corporation which in turn distribute the
Company's products through large retail chains, mail order, national corporate
resellers, and small independent dealers. The Company supports this channel by
referring mail order and retail dealer sales through distributors. The
Company's direct sales staff calls on large distributors and retailers and
assists them in the placement of orders and the management of inventory of the
Company's products. The Company receives monthly inventory and sales reports
from its major distributors and major retailers to help monitor sales through
this channel. As is typical in the personal computer software industry, the
Company grants its distributors limited rights under a stock balancing policy
to return unsold inventories of the Company's products in exchange for new
purchases. In addition, the Company provides price protection to its
distributors in certain instances where it reduces the price of its products.

International Distributors--With distributors in more than 50 countries around
the world, international sales of Macromedia products accounted for 51% of
total revenues during the last fiscal year. In many cases, the distributor has
exclusive distribution rights to certain products or for certain platforms in
its country and, in certain cases, has the responsibility for preparing
"localized" versions of Macromedia's products in the language of the country.
The Company believes that the international markets for its products present a
strategic opportunity and expects that international sales will continue to
generate a significant percentage of its total revenues. The Company continues
to actively review its international distribution arrangements.

Value Added Resellers (VARs)-- Macromedia sells the Authorware Interactive
Studio, Backstage Internet Studio, and Director Multimedia Studio through VARs
selected by Macromedia based on their knowledge of the products and
applications. During fiscal 1997, the standards for VAR selection were reviewed
and refined, resulting in fewer, more highly qualified VARs. Many of the VARs
have experience selling Macromedia products, computer-aided design software,
and video editing systems. They add value to Macromedia products by providing
complementary services, primarily training and development.





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Educational Market Distributors--Macromedia sells its products to educational
institutions primarily through distributors such as Ingram Micro Inc., Douglas
Stewart, and Educational Technology Specialists, Inc., which specialize in
selling to the education market, e.g. bookstores, campus resellers, educational
mail order companies, and Macromedia education value-added resellers (VARs).
The Company offers substantial educational discounts on (i) its individual
products to seed the market, (ii) on ten-packs of products to stimulate
adoption by computer and multimedia laboratories, and (iii) for on-site
licenses under which educational institutions can obtain institution-wide
licenses of a mix of Macromedia products. Further discounts are available on
related materials and services.

OEM Distribution--Macromedia actively maintains OEM relationships with many
hardware and software vendors that bundle Macromedia products with their own
complementary hardware or software products and pay the Company a per unit
royalty. The Company believes that OEM sales increase the brand recognition of
its products and expand its customer base.

Inside Sales--The Company offers product upgrades and services, including
membership in various authorized programs, directly to qualified third-parties
and end users. Direct sales, by selling to repeat customers in the Company's
installed base of registered users, complements Macromedia's indirect
distribution channel.

Technology Licensing--For certain large customers, the Company enters into
licensing agreements under which the customer has the right to reproduce and
use Macromedia software.

TECHNICAL SERVICES

The Technical Services department offers training and technical support and is
dedicated to increasing customer satisfaction by supporting customers in their
on-going relationship with the Company.

Training--Through its Authorized Training Centers and authorized third-party
training specialists, the Company offers training worldwide for Authorware,
Director, and FreeHand. The training classes are led by professional
instructors and provide customers with hands-on learning experiences.

Technical Support--The Company provides customer support on a complimentary
basis via Designers and Developers Centers for each Macromedia product on
www.macromedia.com, where customers can search more than 2,000 technical
documents to answer their questions and participate in discussion forums with
other customers and Macromedia employees. The Company provides complimentary
technical support to customers via phone and fax for a period of 90 days after
the first technical support contact from a customer. Thereafter, the Company
offers a technical support plan, Priority Access(TM), that provides the
customer with access to a toll-free support line; priority in the call queue;
priority response to e-mail, mail, and fax inquiries; and 24-hour voicemail
messaging. The Company also offers high-end developer support and per-incident
support.

COMPETITION

Sales of the Company's Director, FreeHand, and Authorware products have
generally represented and are expected to continue to represent a substantial
majority of the Company's total revenues. The Company expects that its revenues
will continue for the foreseeable future to be substantially dependent on these
products. A decline in sales of any of these products, as a result of
competition, technological change, or other factors, would have a materially
adverse effect on the Company's results of operations. To date, a majority of
the Company's revenues has been derived from its products for the Macintosh.
Although sales of the Company's products for Windows accounted for 44% of the
Company's total revenues in fiscal 1997 and are expected to become an
increasingly important component of the Company's revenues, a leveling-off or
decline in the sales rate of Macintosh computers or shifts in mail order or
other distribution mechanisms for Macintosh products could have a materially
adverse effect on the Company's results of operations.





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The markets for the Company's products are highly competitive and characterized
by pressure to reduce prices, incorporate new features, and accelerate the
release of new product versions. For example, the decrease in price of the
Authorware Interactive Studio in the second quarter of fiscal 1997 led to an
increase in unit sales but resulted in a decrease in revenue as the unit
increase was not sufficient to offset the price decrease. A number of companies
currently offer products that compete directly or indirectly with one or more
of the Company's products.  These companies include Adobe Systems Incorporated
("Adobe"), Aimtech Corporation, Apple Computer, Inc., Asymetrix Corporation,
Autodesk, Inc., Corel Corporation ("Corel"), Microsoft Corporation
("Microsoft") and Strata Incorporated. As the Company competes with larger
competitors such as Adobe, Corel, and Microsoft across a broader range of
product lines and different platforms, the Company may face increasing
competition from such companies.

The Company believes that the principal competitive factors in the graphic
arts, multimedia, and Web publishing tools categories are product features and
quality, price, ease-of-use, brand name recognition, access to both physical
and electronic distribution channels, reliability, and quality of support
services. The Company believes that it competes favorably with respect to each
of these factors. In the event that price competition significantly increases,
competitive pressures could cause the Company to reduce the prices of its
products, which would result in reduced profit margins. Prolonged price
competition would have an adverse effect on the Company's operating results and
financial condition. A variety of other potential actions by the Company's
competitors, including increased promotion and accelerated introduction of new
or enhanced products, could have a material adverse effect on the results of
operations.

Although the Company believes that its principal products have achieved market
acceptance, there can be no assurance that they will continue to do so.
Furthermore, there is a possibility that new personal and network computer
hardware platforms or new multimedia delivery systems may provide new entrants
with opportunities to make substantial inroads into the graphic arts,
multimedia, or Web publishing tools market segments.

PROPRIETARY RIGHTS AND LICENSES

The Company relies on a combination of copyright, trade secret, and trademark
laws, and employee third-party nondisclosure agreements, to protect its
intellectual property rights and products. The Company distributes its software
under a "shrink-wrap" license agreement and generally does not obtain signed
license agreements from its end users. The Company uses a hardware lock-out
device with respect to certain versions of its software that are sold
internationally but otherwise does not copy-protect its software. It may be
possible for unauthorized third parties to copy the Company's products or to
reverse engineer or obtain and use information that the Company regards as
proprietary.  There can be no assurance that the Company's competitors will not
independently develop technologies that are substantially equivalent or
superior to the Company's technologies. Policing unauthorized use of the
Company's products is difficult, and while the Company is unable to determine
the extent to which software piracy of its products exists, software piracy can
be expected to be a persistent problem. In addition, the laws of certain
countries in which the Company's products are or may be distributed do not
protect the Company's products and intellectual rights to the same extent as
the laws of the United States. The Company is a member of the Business Software
Alliance (BSA) and the Software Publishers Association (SPA) and supports their
efforts to stop the unauthorized distribution of software.

The Company believes that its products, intellectual property, and other
proprietary rights do not infringe on the proprietary rights of third parties.
From time to time, however, the Company has received communications from third
parties asserting that features or content of certain of its products may
infringe intellectual property rights of such parties. To date, no such claim
has resulted in litigation or in the payment of any claims,





                                       8
<PAGE>   11
and the Company believes that the impact of any such known claims will be
immaterial. However, as the number of software products in the industry
increases and the functionality of these products further overlaps, the Company
believes that its software increasingly will become the subject of claims that
such software infringes the rights of others. There can be no assurance that
third parties will not assert infringement claims against the Company in the
future or that any such assertion will result in costly litigation or require
the Company to obtain a license to intellectual property rights of third
parties. There can be no assurance that such licenses will be available on
reasonable terms or at all. The Company licenses certain software products from
other companies to create suites of multimedia products. There can be no
assurance that upon the expiration of these licenses, such licenses will be
available on reasonable terms or at all, or that similar products could be
obtained to substitute into the suites.

MANUFACTURING AND SHIPPING

The Company is dependent on a sole source, Stream International ("Stream"), for
the manufacture and shipment of its finished products. The manufacture of the
Company's products typically consists of duplicating diskettes, pressing
CD-ROMs, printing manuals, and packaging and assembling finished products, all
of which are in accordance with the Company's specifications and forecasts. The
Company currently performs quality assurance testing at its own facilities.
Stream operates multiple facilities that are capable of serving the Company's
needs, and the Company believes any alternative sources could not be
implemented without undue delay. To date, the Company has not experienced any
material difficulties or delays in the manufacture or assembly of its products
or material returns due to product defects.

Looking forward, the Company believes that manufacturing and shipping will
include not only copying bits onto disks for physical distribution, but also
copying bits onto servers for electronic distribution.

EMPLOYEES

As of March 31, 1997, the Company had 455 full-time employees, including 40 in
North American sales; 37 in international sales; 89 in marketing; 218 in
development, quality assurance, and documentation; and 71 in finance and
administration. The employees and the Company are not parties to any collective
bargaining agreements, and the Company believes that its relations with its
employees are good.





                                       9
<PAGE>   12
ITEM 2. PROPERTIES

The Company's primary facility consists of approximately 125,000 square feet
located in a multi-story building in San Francisco, California. This space
houses a majority of the Company's United States operations. The facility is
leased pursuant to an agreement that expires August 31, 2005. Macromedia has two
options to renew for successive five-year terms at 95 percent of the then
current fair market value of the space. The Company also holds a right of first
refusal to additional space when it becomes available. The Company has completed
its construction of a four story 100,000 square foot facility, located on land
purchased in Redwood City, California. The Company initially plans to occupy
50,000 square feet and lease the remaining 50,000 square feet. The Company
occupied the building on May 5, 1997 by transferring its employees from its San
Mateo locations where the Company was leasing 29,665 square feet. The Company
has entered into sub-lease agreements to cover the remaining lease periods at
the former San Mateo locations. In addition, the Company currently leases
approximately 20,000 square feet in Richardson, Texas. The Company believes its
facilities are adequate for current and near-term needs and that additional
space is available to provide for anticipated growth during the life of the
leases. The Company also leases space in Berkshire, England, for its European
operations, Victoria, Australia, for its Asia Pacific operations and in Tokyo,
Japan, for its Japanese operations.

ITEM 3. LEGAL PROCEEDINGS

There are no material pending legal proceedings to which the Company is a party
or of which any of its property is the subject.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

On March 3, 1997, the Company held a Special Meeting of Stockholders. The
stockholders passed the following proposal by the votes indicated.

<TABLE>
<CAPTION>
                                     Votes          Votes          Votes        Broker
              Matter                  For          Against       Abstained     Non-Votes
              ------                  ---          -------       ---------     ---------
<S>                              <C>            <C>             <C>              <C>
Amendment to the 1992 Equity     28,297,054     3,761,018       241,306          0
Incentive Plan to increase 
the number of shares of 
Common Stock reserved for
issuance thereunder from 
9,000,000 shares to 10,800,000 
shares (an increase of
1,800,000 shares).
</TABLE>

ITEM 4A. EXECUTIVE OFFICERS OF THE REGISTRANT

The following table sets forth certain information regarding the Company's
current executive officers as of May 30, 1997:

<TABLE>
<CAPTION>
NAME                     AGE    POSITION
- ----                     ---    --------
<S>                      <C>    <C>
Robert K. Burgess        39     President and Director
John C. Colligan         42     Chairman of the Board of Directors
Norman K. Meyrowitz      37     Chief Technology  Officer, Senior Vice President and
                                General Manager of the Internet and Multimedia
                                Authoring Business
John C. Parsons, Jr.     45     Vice President of Finance and Operations, Chief
                                Financial Officer and Secretary
James N. White           35     Vice President and General Manager of the Interactive
                                Learning Business
</TABLE>

Mr. Burgess has been President and a director of the Company since November
1996. Prior to joining the Company, Mr. Burgess was Senior Vice President of
Silicon Graphics, Inc., responsible for the Silicon Interactive Strategic
Business Unit. Prior to this position, he was President of Alias/Wavefront, a
wholly-owned independent software subsidiary of Silicon Graphics, created from
the 1995 merger of Alias Research, Inc. and Wavefront Technologies, Inc. From
1992 to 1995, he was 


                                       10

<PAGE>   13

President, CEO, COO and Director of Alias Research. Prior to joining Alias
Research, Mr. Burgess held a number of senior management positions at Silicon
Graphics, including Vice President of Marketing, Applications and Business
Development (1991), Vice President of Applications (1990) and President of
Silicon Graphics Canada, Inc., (1984-90). A Canadian, Mr. Burgess earned a
Bachelors degree in Commerce from McMaster University.

Mr. Colligan has been Chairman of the Company since February 1996 and a director
since March 1992. He was Chief Executive Officer from January 1993 to November
1996, President from December 1992 to November 1996 and Chief Operating Officer
of the Company from March 1992 to December 1992. Mr. Colligan was President,
Chief Executive Officer and a director of Authorware from December 1988 until
its merger into the Company in March 1992. Prior to joining Authorware, Mr.
Colligan was employed by Apple Computer, Inc. in a variety of positions from May
1983 until December 1988, most recently as Director of Marketing and Sales for
Higher Education. Mr. Colligan holds a Bachelor of Science degree in
international economics from Georgetown University and a Master of Business
Administration from Stanford University. Mr. Colligan is a director of S3
Corporation and c/net, inc.

Mr. Meyrowitz has been Chief Technology Officer since February 1996 and manages
Macromedia's engineering, quality assurance, and documentation efforts for the
Director Multimedia Studio, the FreeHand Graphics Studio, the Backstage Internet
Studio, the Authorware Interactive Studio, SoundEdit 16, Deck II, xRes, Video,
and Extreme 3D products, as well as cross-product integration and engineering
operations. He has been Senior Vice President and General Manager of the
Company's Internet and Multimedia Authoring Business since January 1997. From
October 1994 to February 1996, he was Vice President of Product Development, San
Francisco, and from October 1993 to October 1994, he was Director of Strategic
Technology. From May 1991 to October 1993, he served as Director of System/User
Software at GO Corporation. From October 1981 to May 1991, he served in various
positions at Brown University; in his last position, he was Co-Director of the
university's Institute for Research in Information and Scholarship (IRIS) where
he managed and was the principal architect of IRIS's Intermedia system. Mr.
Meyrowitz graduated from Brown in 1981 with a Bachelor of Science degree in
computer science. He is a member of the ACM and the IEEE Computer Society.

Mr. Parsons has been Vice President of Finance and Operations, Chief Financial
Officer and Secretary of the Company since February 1997. Prior to joining the
Company, Mr. Parsons served as Vice President, Finance and Operations and Chief
Financial Officer of The Learning Company from December 1994 through February
1996, thereafter taking a one-year leave. Prior to joining The Learning Company,
from October 1989 to December 1994, Mr. Parsons was a partner with Coopers &
Lybrand in San Jose, California. Mr. Parsons holds degrees in Bachelor of
Science in Economics from Boston College and Master of Business Administration
from Babson College.

Mr. White was hired as Vice President of Marketing for the Company in January
1997 and was reassigned to be the Vice President and General Manager of the
Company's Interactive Learning Business in February 1997. Prior to joining the
Company, Mr. White held various positions at Silicon Graphics including: Vice
President of Marketing for Silicon Interactive Group from May 1996 to December
1996, Director of Marketing of the Digital Media Systems Division from July 1994
to May 1996, Director of Marketing of the Interactive Systems Division from
October 1992 to July 1994 and Product Line Manager of the Entry Systems Division
from December 1990 to October 1992. Mr. White holds degrees in Bachelor of
Science in Industrial Engineering from Northwestern University and Master of
Business Administration from Harvard University.



                                       11
<PAGE>   14

ITEM 5. MARKET FOR THE REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER
        MATTERS

The Company's common stock is traded on the Nasdaq National Market under the
symbol MACR. The following table sets forth, for the periods indicated, the high
and low closing prices for the Company's common stock as reported by Nasdaq.
Prices have been retroactively adjusted to reflect the 2-for-1 stock split that
occurred on October 16, 1995.

<TABLE>
<CAPTION>
FISCAL 1997                                          HIGH          LOW
- -----------                                          ----          ---
        <S>                                          <C>            <C> 
        4th Quarter                                  18.25          7.50
        3rd Quarter                                  22.00         15.75
        2nd Quarter                                  25.63         14.13
        1st Quarter                                  48.63         21.25

FISCAL 1996                                          HIGH          LOW
- -----------                                          ----          ---
        4th Quarter                                  53.00         32.75
        3rd Quarter                                  62.50         24.375
        2nd Quarter                                  30.50         21.44
        1st Quarter                                  21.75         15.38
</TABLE>

The Company has not paid cash dividends and has no present plans to do so. There
were 561 stockholders of record as of May 30, 1997, excluding stockholders whose
stock is held in nominee or street name by brokers.



                                       12
<PAGE>   15
ITEM 6. SELECTED FINANCIAL DATA

SELECTED FIVE-YEAR FINANCIAL DATA

<TABLE>
<CAPTION>
                                                                              Years ended March 31,
- --------------------------------------------------------------------------------------------------
(in thousands, except per share data)   1997           1996         1995         1994         1993
- --------------------------------------------------------------------------------------------------
<S>                                <C>             <C>           <C>          <C>          <C>    
STATEMENT OF OPERATIONS DATA:
Total revenues                     $ 107,365       $116,691      $55,892      $37,542      $31,462
Total cost of revenues                23,246         19,600        9,618        6,478        6,411
Total operating expenses              98,125         69,411       39,057       27,236       24,431
Operating income (loss)              (14,006)        27,680        7,217        3,828          620
Net income (loss)                     (5,920)        23,002        6,538        3,475          241
Net income (loss) per share          $ (0.16)      $   0.59      $  0.19       $ 0.12      $  0.01
Shares used in computing
  net income (loss) per share         37,488         39,044       34,414       30,018       25,146
</TABLE>


All income per share amounts reflect a two-for-one stock split which became
effective October 16, 1995.




BALANCE SHEET DATA:

<TABLE>
<S>                                <C>             <C>           <C>          <C>          <C>    
Cash, cash equivalents, and
  short-term investments           $ 102,451       $116,662      $33,981      $27,172      $ 1,290
Working capital                       92,611        119,005       33,273       28,217          827
Total assets                         156,897        155,122       52,430       38,503       12,270
Long-term liabilities                      -              -          136          225          118
Total stockholders' equity           131,916        133,181       39,681       31,860        4,205
</TABLE>



                                       13
<PAGE>   16
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
        RESULTS OF OPERATIONS

RESULTS OF OPERATIONS

OVERVIEW. The Company completed one acquisition in fiscal 1997, which was
accounted for as a pooling of interests. To effect the combination, Macromedia
exchanged 600,000 shares of its common stock for all of the common stock of
FutureWave Software, Inc. ("FutureWave") (see Note 2 of Notes to Consolidated
Financial Statements).

FISCAL YEAR 1997 COMPARED TO FISCAL YEAR 1996

<TABLE>
<CAPTION>
    TOTAL REVENUES
- ----------------------------------------------------
    (in thousands)       1997          1996 % Change
- ----------------------------------------------------
<S>                  <C>           <C>           <C> 
Product revenue      $103,234      $112,577      (8%)
Service revenue         4,131         4,114       -
- -------------------------------------------
Total revenues       $107,365      $116,691      (8%)
                     ======================
</TABLE>


The Company derives revenue primarily from software sales to domestic and
international distributors, VARs, OEMs, corporate accounts and registered users.
To a lesser extent, revenues are also derived from training services and from
contracts to provide maintenance to customers. The Company's principal products
from which it derived approximately 87% of its fiscal 1997 revenues are
Director, FreeHand and Authorware, in both standalone and studio format.

Revenues were lower in fiscal 1997 due to an increased provision for product
returns, a decline in technology licensing revenues and modest declines in
FreeHand and Authorware revenues, which were partially offset by an increase in
overall Director product revenues, despite the slippage of the release of the
new version of Director from the fourth quarter of fiscal 1997 to the first
quarter of fiscal 1998.

Macintosh-based revenue fell 20%, while Windows-based revenue climbed 26%.
Windows product revenues represented 44% of total revenue for fiscal 1997
compared to 34% for fiscal 1996. Service revenue remained constant between
fiscal 1997 and fiscal 1996.

<TABLE>
<CAPTION>
        COST OF REVENUES
        ------------------------------------------------------------
        (in thousands)               1997          1996     % Change
- --------------------------------------------------------------------
<S>                               <C>           <C>            <C>
Cost of product revenue           $21,167       $17,295        22%
Cost of service revenue             2,079         2,305       (10%)
- -------------------------------------------------------
Total cost of revenues            $23,246       $19,600        19%
                                  =====================
Percentage of total revenues           22%           17%
</TABLE>

Cost of product revenue includes cost of goods sold, reserves for excess and
obsolete inventory, royalties paid to third parties, and amortization costs
related to localization and acquired technology. Cost of product revenue
increased as a percentage of product revenues and in absolute dollars due
primarily to additional reserves for excess and obsolete inventory built in
anticipation of higher revenues.

Cost of service revenue includes technical support personnel and related costs
including travel and lodging associated with providing services. These costs
decreased as a percentage of service revenue due to high margin Web site
advertising revenue which commenced in fiscal 1997 and should continue in fiscal
1998.

<TABLE>
<CAPTION>
                OPERATING EXPENSES
                --------------------------------------------------
                (in thousands)       1997          1996   % Change
- ------------------------------------------------------------------
<S>                               <C>           <C>            <C>
Sales and marketing               $59,627       $41,387        44%
Percentage of total revenues           56%           35%
- -------------------------------------------------------
Research and development          $30,013       $20,033        50%
Percentage of total revenues           28%           17%
- -------------------------------------------------------
General and administrative        $ 8,135       $ 5,466        49%
Percentage of total revenues            8%            5%
- -------------------------------------------------------
Merger                            $   350       $ 2,525       (86%)
Percentage of total revenues          -               2%
- -------------------------------------------------------
</TABLE>

                                       14
<PAGE>   17
Sales and marketing expenses increased in fiscal 1997 in absolute dollars due to
increased headcount and related expenses, costs associated with the
restructuring of the sales distribution channel including recruiting, severance
costs and the resolution of disputed claims for market development funds, the
timing of discretionary marketing expenses such as product launch costs,
advertising, direct mail and marketing and promotional efforts associated with
new product releases, the recording of uncollectible accounts receivable and
increased travel. Expenses increased as a percentage of revenues due to lower
sales levels and the recording of the additional expenses discussed above.

Research and development expenses increased in fiscal 1997 in absolute dollars
due primarily to planned increases in headcount and higher outside services
costs as a result of an increase in products under development. Expenses
increased as a percentage of revenues due to lower sales levels.

General and administrative expenses increased in fiscal 1997 in absolute dollars
due primarily to planned increases in headcount and costs associated with
building the infrastructure required to support the growth of the Company.
Expenses increased as a percentage of revenues due to lower sales levels.

Following the acquisition of FutureWave, the Company recorded merger costs in
fiscal 1997 of $350,000 which included transaction fees for financial and legal
advisers and relocation expenses.

<TABLE>
<CAPTION>
          OTHER INCOME (EXPENSE)
          -----------------------------------------------------
          (in thousands)            1997         1996  % Change
- ---------------------------------------------------------------
<S>                               <C>          <C>          <C>
Total other income, net           $4,609       $4,101       12%
Percentage of total revenues           4%           4%
- -----------------------------------------------------
</TABLE>

Other income increased in fiscal 1997 due primarily to increased interest and
investment income earned on higher average cash balances achieved through the
Company's secondary offering of common stock in July 1995, offset by foreign
exchange losses resulting from increased sales denominated in foreign
currencies.

<TABLE>
<CAPTION>
                  PROVISION (BENEFIT) FOR INCOME TAXES
                  ------------------------------------------------------------
                  (in thousands)               1997            1996   % Change
- ------------------------------------------------------------------------------
<S>                                         <C>              <C>      <C>     
Provision (benefit) for income taxes        $(3,477)         $8,779         -
Percentage of total revenues                     (3%)             8%
- -------------------------------------------------------------------
</TABLE>

The Company realized a benefit of 37% in fiscal 1997, compared to a provision of
28% in fiscal 1996. The tax expense for fiscal 1996 was reduced by $4,555,000 as
a result of a reduction in the beginning of year valuation allowance. As of
March 31, 1997, the balance in the valuation account is $14,551,000.

<TABLE>
<CAPTION>
                  NET INCOME (LOSS)
                  -----------------------------------------------------
                  (in thousands)       1997             1996   % Change
- -----------------------------------------------------------------------
<S>                                 <C>              <C>       <C>       
Net income (loss)                   $(5,920)         $23,002         -
Percentage of total revenues             (6%)             20%
- ------------------------------------------------------------
</TABLE>

The decrease in net income (loss) was due primarily to lower revenues and higher
operating expenses.


FISCAL YEAR 1996 COMPARED TO FISCAL YEAR 1995

<TABLE>
<CAPTION>
        TOTAL REVENUES
        --------------------------------------------------
        (in thousands)     1996           1995    % Change
- ----------------------------------------------------------
<S>                    <C>             <C>            <C> 
Product revenue        $112,577        $53,528        110%
Service revenue           4,114          2,364         74%
- ----------------------------------------------
Total revenues         $116,691        $55,892        109%
                       =======================
</TABLE>


                                       15

<PAGE>   18


The growth in product revenue reflected ongoing strength across Macromedia's
principal products, which grew 113% in fiscal 1996 resulting from strong market
growth and the continuing development of the Company's customer base, indirect
sales channels, and strategic partnerships. Service revenue increased by 74% as
a result of the Company's strategy to focus on high value-added consulting and
to offer additional service and support options.

<TABLE>
<CAPTION>
                  COST OF REVENUES
                  -----------------------------------------------------
                  (in thousands)       1996           1995     % Change
- -----------------------------------------------------------------------
<S>                                 <C>             <C>            <C> 
Cost of product revenue             $17,295         $8,125         113%
Cost of service revenue               2,305          1,493          54%
- ----------------------------------------------------------
Total cost of revenues              $19,600         $9,618         104%
                                    ======================
Percentage of total revenues             17%            17%
</TABLE>

Cost of product revenue remained constant as a percentage of total revenues as
the increase in cost attributable to bringing localization in-house was offset
by cost reduction programs.

Cost of service revenue decreased as a percent of service revenue due to an
increased number of consulting projects and increased student to teacher class
ratios.

<TABLE>
<CAPTION>
                  OPERATING EXPENSES
                  ----------------------------------------------------------------
                  (in thousands)                 1996            1995     % Change
- ----------------------------------------------------------------------------------
<S>                                           <C>             <C>              <C> 
Sales and marketing                           $41,387         $20,181          105%
Percentage of total revenues                       35%             36%
- ---------------------------------------------------------------------
Research and development                      $20,033         $12,360           62%
Percentage of total revenues                       17%             22%
- ---------------------------------------------------------------------
General and administrative                    $ 5,466         $ 3,491           57%
Percentage of total revenues                        5%              6%
- ---------------------------------------------------------------------
Merger, relocation, and reorganization        $ 2,525         $ 3,025          (17%)
Percentage of total revenues                        2%              5%
- ---------------------------------------------------------------------
</TABLE>

Sales and marketing expenses increased in fiscal 1996, but declined as a
percentage of total revenues. The increase was due primarily to marketing and
promotional efforts associated with new product releases, management's
commitment to fund discretionary marketing, and an increase in cooperative
advertising. In addition, higher revenue also led to increases in certain
variable selling expenses.

Research and development expenses increased in fiscal 1996, but declined as a
percentage of total revenues. The increase was due primarily to additional
headcount as a result of the increase of products under development. The Company
released ten major products in fiscal 1996 compared to five in fiscal 1995.

General and administrative expenses increased in fiscal 1996, but declined as a
percentage of total revenues. The increase was due to additional headcount and
costs associated with building the infrastructure required to support the growth
of the Company.

Following the three acquisitions of Fauve Software, Inc. ("Fauve"), OSC, Inc.
("OSC"), and iband, Inc. ("iband"), the Company recorded merger costs in 1996
which included transaction fees for financial and legal advisers and relocation
and reorganization expenses, which included approximately $1.4 million relating
to the issue of 40,000 shares of the Company's common stock for payment to
certain entities and individuals to settle certain iband obligations.

<TABLE>
<CAPTION>
             OTHER INCOME (EXPENSE)
             ------------------------------------------------------
             (in thousands)           1996         1995    % Change
- -------------------------------------------------------------------
<S>                                 <C>            <C>          <C> 
Total other income, net             $4,101         $376         991%
Percentage of total revenues             4%           1%
</TABLE>

Other income increased in fiscal 1996 due primarily to higher interest income
from higher cash balances that were generated from the Company's secondary
offering of common stock and normal operations.


                                       16




<PAGE>   19


<TABLE>
<CAPTION>
               PROVISION FOR INCOME TAXES
               ------------------------------------------------------
               (in thousands)         1996           1995    % Change
- ---------------------------------------------------------------------
<S>                                 <C>            <C>            <C> 
Provision for income taxes          $8,779         $1,055         732%
Percentage of total revenues             8%             2%
</TABLE>

After using available net operating loss carryforwards, the Company's effective
tax rate for fiscal 1996 was 28%, compared to 14% in 1995. Tax expense for the
year was reduced by $4,555,000 as a result of a reduction in the valuation
allowance for deferred tax assets. As of March 31, 1996, the balance in the
valuation account is $9,646,000.

               NET INCOME
              --------------------------------------------------------
              (in thousands)           1996           1995    % Change
- ----------------------------------------------------------------------
Net income                          $23,002         $6,538         252%
Percentage of total revenues             20%            12%

The increase in net income was due primarily to higher revenues.


LIQUIDITY AND CAPITAL RESOURCES

At March 31, 1997, the Company had cash, cash equivalents and short-term
investments of $102,451,000. For fiscal 1997, cash provided by operating
activities of $14,045,000 was primarily attributable to increased cash
collections of accounts receivable, as well as non-cash charges such as
depreciation, amortization and reserves against revenues, accounts receivable
and inventory, which more than offset a net loss of $5,920,000. Cash used in
investment activities of $31,485,000 was due primarily to purchases totaling
$15,217,000 for the land, building, and capital equipment related to the
Company's new engineering facility in Redwood Shores, California. Additionally,
the Company spent approximately $12,072,000 on capital equipment, primarily for
management information systems and engineering equipment, and facilities
expansion. The Company anticipates spending approximately $14,000,000 on capital
purchases through the end of fiscal 1998. Cash provided by financing activities
of $4,008,000 was due primarily to proceeds from the exercise of common stock
options. The Company's working capital decreased by $26,394,000 from March 31,
1996 to $92,611,000 at March 31, 1997.

In addition to cash, cash equivalents, and short-term investments, the Company
has $15,000,000 available under an unsecured revolving line of credit. The line
of credit bears interest at the bank's prime rate and expires on July 15, 1997.
The Company anticipates that this line of credit will be renewed. As of March
31, 1997, the Company had no borrowings outstanding.

Management believes that existing cash, cash equivalents, and short-term
investments, available bank borrowings and cash generated from operations will
be sufficient to meet the Company's cash and investment requirements through at
least fiscal 1998.



FACTORS THAT MAY AFFECT FUTURE RESULTS OF OPERATIONS

Except for the historical information contained in this Annual Report, the
matters discussed herein are forward looking statements that involve risks and
uncertainties, including those related to management of growth, quarterly
fluctuations of operating results, sales of Windows and Macintosh products,
impact of competition, the developing multimedia, Internet and on-line services
markets, and the other risks detailed below, and from time to time in the
Company's other reports filed with the Securities and Exchange Commission. The
actual results that the Company achieves may differ materially from any forward
looking statements due to such risks and uncertainties.

FLUCTUATIONS OF OPERATING RESULTS; PRODUCT INTRODUCTION DELAYS. The Company's
quarterly operating results may vary significantly depending on the timing of
new product introductions and enhancements by the Company. A substantial portion
of the Company's revenues are derived from its three key products: Director,
FreeHand and Authorware, in both standalone and studio format. The Company has
in the past experienced delays in the development of new products and
enhancement of existing products, and such delays may occur in the future. If
the Company were unable, due to resource constraints or technological or other
reasons, to develop and introduce such products in a timely manner, this
inability could have a material adverse effect on the Company's results of
operations. For instance, results for the third quarter were significantly
affected by the shipment of a new version of FreeHand and the FreeHand Graphics
Studio and by a decline in sales of Director in anticipation of a new version
which was originally expected to be released in the fourth quarter of fiscal
1997. 


                                       17



<PAGE>   20

The release of the new version of Director was delayed in order for the Company
to perform additional quality assurance testing before releasing the product to
the market, causing a significant decline in expected fourth quarter revenue. If
the Company does not ship new versions of its products as planned, or sales of
existing versions decline, the Company's results of operations in a given
quarter could be materially adversely affected.

The Company's quarterly results of operations also may vary significantly
depending on the timing of product introductions by competitors, changes in
pricing, execution of technology licensing agreements and the volume and timing
of orders received during the quarter, which are difficult to forecast. The
future operating results of the Company may fluctuate as a result of these and
other factors, including the Company's ability to continue to develop or acquire
innovative products, its product and customer mix and the level of competition.
The Company's results of operations may also be affected by seasonal trends. A
significant portion of the Company's operating expenses is relatively fixed, and
planned expenditures are based primarily on sales forecasts. As a result, if
revenues do not meet the Company's forecasts, operating results may be
materially adversely affected. For example, in fiscal 1997, actual revenues were
lower than plan revenues. Since operating expenses were budgeted based on plan
revenues and the revenue shortfall was not mitigated by a decline in operating
expenses, the Company experienced a substantial loss for fiscal 1997.


DEPENDENCE ON MACINTOSH PLATFORM. A majority of the Company's revenues has been
derived from its products for the Macintosh. Although sales of the Company's
products for Windows accounted for approximately 44% of total revenue for fiscal
1997 and are expected to become an increasingly important component of the
Company's revenues, the Company remains heavily dependent on the sale of
products for the Macintosh platform. Apple Computer, Inc. continues to report
declining sales of its Macintosh computers, substantial losses and additional
restructurings. A continuing leveling-off or decline in the sales rate of
multimedia-capable Macintosh computers or shifts in mail-order or other
distribution mechanisms for Macintosh products could have a material adverse
effect on the Company's results of operations.

DEPENDENCE ON DISTRIBUTORS. A substantial majority of the Company's revenues is
derived from the sale of its products through a variety of distribution
channels, including traditional software distributors, educational distributors,
VARs, OEMs, hardware and software superstores, retail dealers, mail order, and
direct sales. Domestically, the Company's products are sold primarily through
distributors, VARs, and OEMs. In particular, one distributor, Ingram Micro,
Inc., accounted for 24%, 21% and 23% of revenues in fiscal 1997, 1996 and 1995,
respectively. Internationally, the Company's products are sold through
distributors. The Company's resellers generally offer products of several
different companies, including in some cases products that are competitive with
the Company's products. There can be no assurance that the Company's resellers
will continue to purchase the Company's products or provide them with adequate
levels of support. In addition, the Company believes that certain distributors
are reducing their inventory in the channel and returning unsold products to
better manage their inventories. In addition, distributors are increasingly
seeking to return unsold product, particularly when such products have been
superseded by a new version or upgrade of a product. If the Company's
distributors were to seek to return increasing amounts of products, such returns
could have a material adverse effect on the Company's revenues and results of
operations. The loss of, or a significant reduction in sales volume to, a
significant reseller could have a material adverse effect on the Company's
results of operations.

RISKS ASSOCIATED WITH ACQUISITIONS. Macromedia has grown in part because of
combinations with other companies. In January 1995, Macromedia acquired Altsys
Corporation, which developed the FreeHand graphic design and illustration
product whose revenues prior to that date consisted primarily of royalties from
Aldus Corporation, which had marketed FreeHand until January 1995, and revenues
from Fontographer, software for creating and modifying fonts. In August 1995,
the Company acquired Fauve Software, Inc., a developer of image editing
software. In December 1995, the Company acquired OSC, a developer of digital
audio production software. In March 1996, the Company acquired iband, Inc., a
developer of Internet Web site development tools. In December 1996, the Company
acquired FutureWave Software, Inc., a developer of Internet graphics and
animation software.


                                       18



<PAGE>   21

Except for FreeHand, none of the acquired products has accounted for a
significant portion of the Company's revenues to date. Additionally, there are
integration risks associated with merging two companies including financial,
administrative and cultural concerns. There can be no assurance that sales of
the Company's existing products will either continue at historical rates or
increase, or that new products introduced by the Company, whether developed
internally or acquired, will achieve market acceptance. The Company's historical
rates of growth should not be taken as indicative of growth rates that can be
expected in the future.

INTENSE COMPETITION. The markets for the Company's products are highly com-
petitive and characterized by pressure to reduce prices, incorporate new
features, and accelerate the release of new product versions. For example, the
decrease in price of the Authorware Interactive Studio in the second quarter of
fiscal 1997 led to an increase in unit sales but resulted in a decrease in
revenue as the unit increase was not sufficient to offset the price decrease. A
number of companies currently offer products that compete directly or indirectly
with one or more of the Company's products. These companies include Adobe
Systems Incorporated ("Adobe"), Aimtech Corporation, Apple Computer, Inc.,
Asymetrix Corporation, Autodesk, Inc., Corel Corporation ("Corel"), Microsoft
Corporation ("Microsoft") and Strata Incorporated. As the Company competes with
larger competitors such as Adobe, Corel and Microsoft across a broader range of
product lines and different platforms, the Company may face increasing
competition from such companies.

RAPIDLY CHANGING TECHNOLOGY. The developing digital media, Internet and online
services markets, and the personal computer industry in general, are
characterized by rapidly changing technology, resulting in short product life
cycles and rapid price declines. The Company must continuously update its
existing products to keep them current with changing technology and must develop
new products to take advantage of new technologies that could render the
Company's existing products obsolete. The Company's future prospects are highly
dependent on its ability to increase functionality of existing products in a
timely manner and to develop new products that address new technologies and
achieve market acceptance. Shorter product life cycles may lead to inventory
obsolescence problems. In the fourth quarter of fiscal 1997, the Company was
adversely affected by the delay in the release of the upgraded version of
Director from the fourth quarter of fiscal 1997 to the first quarter of fiscal
1998. New products and enhancements must keep pace with competitive offerings,
adapt to new platforms and emerging industry standards and provide additional
functionality. There can be no assurance that the Company will be successful in
these efforts.

RISKS OF INTERNATIONAL OPERATIONS. For the twelve months ended March 31, 1997,
the Company derived approximately 51% of its total revenues from international
sales. The Company expects that international sales will continue to generate a
significant percentage of its total revenues. The Company relies on distributors
for sales of its products in foreign countries and, accordingly, is dependent on
their ability to promote and support the Company's products, and in some cases,
to translate them into foreign languages. International business is subject to a
number of special risks, including foreign government regulation; general
geopolitical risks such as political and economic instability, hostilities with
neighboring countries and changes in diplomatic and trade relationships; more
prevalent software piracy; unexpected changes in, or imposition of, regulatory
requirements, tariffs, import and export restrictions and other barriers and
restrictions; longer payment cycles, greater difficulty in accounts receivable
collection, potentially adverse tax consequences, the burdens of complying with
a variety of foreign laws; foreign currency risk; and other factors beyond the
control of the Company.

As of April 1, 1996, the Company's revenues generated through international
sales in certain European countries are denominated in local currency, while
expenses continue to be denominated in the local currency of the countries in
which the Company has offices. As a result of this program, the Company has
entered into hedging contracts to protect it from exchange rate fluctuations. As
of March 31, 1997, the contracts outstanding totaled $5,022,000. These contracts
are of a short-term duration and the fair value of such contracts equals the
market value as of March 31, 1997.


ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK.

Not Applicable.

                                       19
<PAGE>   22
ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

                                                     CONSOLIDATED BALANCE SHEETS
                                               Macromedia, Inc. and Subsidiaries


<TABLE>
<CAPTION>
                                                                                         March 31,
                                 ----------------------------------------------------------------
                                 (in thousands, except share data)         1997              1996
- -------------------------------------------------------------------------------------------------
<S>                                                                   <C>               <C>      
ASSETS
Current assets:
  Cash and cash equivalents                                           $  15,397         $  28,829
  Short-term investments                                                 87,054            87,833
  Accounts receivable, less allowance for returns and doubtful
    accounts of $7,786 and $4,377, respectively                           2,315            14,601
  Inventory                                                               1,882             1,568
  Prepaid expenses and other current assets                               3,407             4,275
  Deferred tax assets, short-term                                         7,537             3,840
- -------------------------------------------------------------------------------------------------
    Total current assets                                                117,592           140,946
Property and equipment, net                                              34,150            12,219
Other long-term assets                                                    4,185             1,122
Deferred tax assets, long-term                                              970               835
- -------------------------------------------------------------------------------------------------
    TOTAL ASSETS                                                      $ 156,897         $ 155,122
                                                                      ===========================
LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
  Accounts payable                                                    $  14,486         $  11,364
  Accrued liabilities                                                     7,537             9,342
  Unearned revenue                                                        2,958             1,235
- -------------------------------------------------------------------------------------------------
    Total liabilities                                                    24,981            21,941
Stockholders' equity:
  Common stock, par value $0.001 per share; 80,000,000
    shares authorized; 37,742,965 and 36,413,211 shares
    issued and outstanding as of 1997 and 1996, respectively                 38                36
  Additional paid-in capital                                            133,962           129,591
  Deferred compensation                                                    (149)             (415)
  Unrealized gain on investments                                            297                 -
  Retained earnings (accumulated deficit)                                (2,232)            3,969
- -------------------------------------------------------------------------------------------------
    Total stockholders' equity                                          131,916           133,181
- -------------------------------------------------------------------------------------------------
    Total liabilities and stockholders' equity                        $ 156,897         $ 155,122
                                                                      ===========================
</TABLE>



See accompanying notes to consolidated financial statements.

                                       20
<PAGE>   23

CONSOLIDATED STATEMENTS OF OPERATIONS
Macromedia, Inc. and Subsidiaries


<TABLE>
<CAPTION>
                                                                          Years ended March 31,
          ------------------------------------------------------------------------------------
          (in thousands, except per share data)        1997              1996             1995
- ----------------------------------------------------------------------------------------------
<S>                                               <C>               <C>               <C>     
Revenues:
  Product revenue                                 $ 103,234         $ 112,577         $ 53,528
  Service revenue                                     4,131             4,114            2,364
- ----------------------------------------------------------------------------------------------
    Total revenues                                  107,365           116,691           55,892
- ----------------------------------------------------------------------------------------------
Cost of revenues:
  Cost of product revenue                            21,167            17,295            8,125
  Cost of service revenue                             2,079             2,305            1,493
- ----------------------------------------------------------------------------------------------
    Total cost of revenues                           23,246            19,600            9,618
- ----------------------------------------------------------------------------------------------
    Gross profit                                     84,119            97,091           46,274
- ----------------------------------------------------------------------------------------------
Operating expenses:
  Sales and marketing                                59,627            41,387           20,181
  Research and development                           30,013            20,033           12,360
  General and administrative                          8,135             5,466            3,491
  Merger, relocation, and reorganization                350             2,525            3,025
- ----------------------------------------------------------------------------------------------
    Total operating expenses                         98,125            69,411           39,057
- ----------------------------------------------------------------------------------------------
    Operating income (loss)                         (14,006)           27,680            7,217
- ----------------------------------------------------------------------------------------------
Other income (expense):
  Interest and investment income, net                 5,353             4,307            1,135
  Reserve on related party note receivable              -                 -               (507)
  Foreign exchange loss                                (639)              (98)             (88)
  Other                                                (105)             (108)            (164)
- ----------------------------------------------------------------------------------------------
    Total other income                                4,609             4,101              376
- ----------------------------------------------------------------------------------------------
    Income (loss) before taxes                       (9,397)           31,781            7,593
Provision (benefit) for income taxes                 (3,477)            8,779            1,055
- ----------------------------------------------------------------------------------------------
    Net income (loss)                             $  (5,920)        $  23,002         $  6,538
                                                  ============================================
Net income (loss) per share                       $   (0.16)        $    0.59         $   0.19
                                                  ============================================
Weighted average common shares outstanding           37,488            39,044           34,414
                                                  ============================================
</TABLE>



See accompanying notes to consolidated financial statements.


                                       21


<PAGE>   24
                                 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                                               Macromedia, Inc. and Subsidiaries

<TABLE>
<CAPTION>
                                                                                 Years ended March 31, 1997, 1996 and 1995
- --------------------------------------------------------------------------------------------------------------------------
(in thousands, except share data)                                                                                   Notes 
                                                           Common stock              Additional                receivable 
                                                                                        paid-in     Deferred         from 
                                                        Shares         Amount           capital compensation stockholders 
- --------------------------------------------------------------------------------------------------------------------------
<S>                                                 <C>                <C>           <C>           <C>          <C>       
Balances as of March 31, 1994                       29,459,096         $   15        $  55,380     $       -    $     (89)
  Exercise of stock options                          1,398,302              1            1,037             -            - 
  Repurchase of common stock                           (31,500)             -              (40)            -            - 
  Common stock issued under
    Employee Stock Purchase Plan                        83,640              -              387             -            - 
  Tax benefit from employee stock plans                      -              -              526             -            - 
  Common stock issued under stock
    appreciation rights                                 91,070              -              976             -            - 
  Adjustment for change in
    Altsys Corporation fiscal year-end                       -              -                -             -            - 
  Note receivable repayment                                  -              -                -             -           89 
  Foreign currency translation adjustment                    -              -                -             -            - 
  Net income                                                 -              -                -             -            - 
- -------------------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1995                       31,000,608             16           58,266             -            - 
  Exercise of stock options                          1,461,806              1            3,467             -            - 
  Exercise of warrants                                  11,680              -                -             -            - 
  Common stock issued under
    Employee Stock Purchase Plan                        61,732              -            1,011             -            - 
  Tax benefit from employee stock plans                      -              -            8,827             -            - 
  Sale of common stock in secondary
    offering, net of issuance costs of $435          2,442,676              2           55,844             -            - 
  Two-for-one common stock split                             -             15              (15)            -            - 
  Adjustment for effect of poolings
    on prior periods                                 1,434,709              2            1,776             -            - 
  Deferred compensation -- iband                             -              -              415          (415)           - 
  Net income                                                 -              -                -             -            - 
- -------------------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1996                       36,413,211             36          129,591          (415)           - 
  Exercise of stock options                            595,063              1            2,492             -            - 
  Common stock issued under
    Employee Stock Purchase Plan                       134,691              -            1,515             -            - 
  Adjustment for effect of
     poolings on prior periods                         600,000              1              526             -            - 
  Deferred compensation -- iband                             -              -             (162)          266            - 
  Unrealized gain on investments                             -              -                -             -            - 
  Net loss                                                   -              -                -             -            - 
- -------------------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1997                       37,742,965         $   38        $ 133,962     $    (149)   $       - 
=========================================================================================================================
</TABLE>



<TABLE>
<CAPTION>
                                                                      Years ended March 31, 1997, 1996 and 1995
- ---------------------------------------------------------------------------------------------------------------
(in thousands, except share data)                                   Retained          Foreign
                                                  Unrealized        earnings         currency             Total
                                                     gain on    (accumulated      translation       stockholders'
                                                 investments         deficit)     adjustments             equity
- ---------------------------------------------------------------------------------------------------------------
<S>                                               <C>               <C>             <C>             <C>        
Balances as of March 31, 1994                     $        -        $(23,237)       $    (209)      $    31,860
  Exercise of stock options                                -               -                -             1,038
  Repurchase of common stock                               -               -                -               (40)
  Common stock issued under
    Employee Stock Purchase Plan                           -               -                -               387
  Tax benefit from employee stock plans                    -               -                -               526
  Common stock issued under stock
    appreciation rights                                    -               -                -               976
  Adjustment for change in
    Altsys Corporation fiscal year-end                     -          (1,902)               -            (1,902)
  Note receivable repayment                                -               -                -                89
  Foreign currency translation adjustment                  -               -              209               209
  Net income                                               -           6,538                -             6,538
- ---------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1995                              -         (18,601)               -            39,681
  Exercise of stock options                                -               -                -             3,468
  Exercise of warrants                                     -               -                -                 -
  Common stock issued under
    Employee Stock Purchase Plan                           -               -                -             1,011
  Tax benefit from employee stock plans                    -               -                -             8,827
  Sale of common stock in secondary
    offering, net of issuance costs of $435                -               -                -            55,846
  Two-for-one common stock split                           -               -                -                 -
  Adjustment for effect of poolings
    on prior periods                                       -            (432)               -             1,346
  Deferred compensation -- iband                           -               -                -                 -
  Net income                                               -          23,002                -            23,002
- ---------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1996                              -           3,969                -           133,181
  Exercise of stock options                                -               -                -             2,493
  Common stock issued under
    Employee Stock Purchase Plan                           -               -                -             1,515
  Adjustment for effect of
     poolings on prior periods                             -            (281)               -               246
  Deferred compensation -- iband                           -               -                -               104
  Unrealized gain on investments                         297               -                -               297
  Net loss                                                 -          (5,920)               -            (5,920)
- ---------------------------------------------------------------------------------------------------------------
Balances as of March 31, 1997                      $     297        $ (2,232)       $       -         $ 131,916
===============================================================================================================
</TABLE>



See accompanying notes to consolidated financial statements.


                                       22
<PAGE>   25
CONSOLIDATED STATEMENTS OF CASH FLOWS
Macromedia, Inc. and Subsidiaries

<TABLE>
<CAPTION>
                                                                                                          Years ended March 31,
                                    ------------------------------------------------------------------------------------------
                                    (in thousands, except share data)                   1997             1996             1995
- ------------------------------------------------------------------------------------------------------------------------------
<S>                                                                                 <C>              <C>              <C>     
Cash flows from operating activities:
  Net income (loss)                                                                 $ (5,920)        $ 23,002         $  6,538
  Adjustments to reconcile net income (loss) to
    net cash provided by operating activities:
      Depreciation and amortization                                                    7,766            4,013            2,110
      Tax benefit from employee stock plans                                                -            8,827              526
      Provision for merger-related cost                                                    -            1,628              386
      Reserve on related party note receivable                                             -                -             (507)
      Compensation expense on stock appreciation rights                                    -                -              976
      Deferred compensation                                                              104                -                -
      Deferred income taxes                                                           (3,832)          (4,675)               -
      Changes in operating assets and liabilities, net of effect of mergers:
        Accounts receivable, net                                                      12,330           (6,561)          (1,764)
        Inventory                                                                       (279)              33           (1,139)
        Prepaid expenses and other current assets                                        868           (2,011)          (1,539)
        Accounts payable                                                               3,106            5,357            3,042
        Accrued liabilities                                                           (1,821)           5,085            1,245
        Unearned revenue                                                               1,723           (1,532)           1,433
- ------------------------------------------------------------------------------------------------------------------------------
          Net cash provided by operating activities                                   14,045           33,166           11,307
- ------------------------------------------------------------------------------------------------------------------------------
</TABLE>


Chart continued on page 24


                                       23
<PAGE>   26


                                               Macromedia, Inc. and Subsidiaries

<TABLE>
<CAPTION>
                              --------------------------------------------------------------------------------------
                              (in thousands, except share data)             1997              1996              1995
- --------------------------------------------------------------------------------------------------------------------
<S>                                                                    <C>               <C>               <C>      
Cash flows from investing activities:
  Acquisition of property and equipment                                $ (27,289)        $  (9,537)        $ (4,266)
  Purchase of short-term investments                                    (922,987)         (248,741)         (22,855)
  Maturities and sales of short-term investments                         924,063           184,659           16,857
  Other long-term assets                                                  (2,484)           (1,273)             (13)
  Acquisition of intangible assets                                        (2,788)                -                -
- --------------------------------------------------------------------------------------------------------------------
        Net cash used in investing activities                            (31,485)          (74,892)         (10,277)
- --------------------------------------------------------------------------------------------------------------------
Cash flows from financing activities:
  Proceeds from secondary offering, net of issuance costs                      -            55,846                -
  Proceeds from issuance of common stock                                   4,008             4,479            1,425
  Other                                                                        -                 -               49
- --------------------------------------------------------------------------------------------------------------------
      Net cash provided by financing activities                            4,008            60,325            1,474
- --------------------------------------------------------------------------------------------------------------------
Foreign currency translation                                                   -                 -              209
- --------------------------------------------------------------------------------------------------------------------
Net increase (decrease) in cash and cash equivalents                     (13,432)           18,599            2,713
Cash and cash equivalents, beginning of year                              28,829            10,230            9,419
Adjustment for change in Altsys Corporation fiscal year-end                    -                 -           (1,902)
- --------------------------------------------------------------------------------------------------------------------
Cash and cash equivalents, end of year                                 $  15,397         $  28,829         $ 10,230
                                                                       ============================================
Supplemental disclosure of cash flow information:
  Interest paid                                                        $       -         $       3         $     22
                                                                       ============================================

  Income taxes paid                                                    $   3,935         $     920         $    449
                                                                       ============================================

Noncash investing activities:
  Common stock issued in exchange for stock appreciation rights        $       -         $       -         $    976
                                                                       ============================================

  Common stock issued in exchange for FutureWave                       $     526         $       -         $      -
                                                                       ============================================
</TABLE>



See accompanying notes to consolidated financial statements.



                                       24

<PAGE>   27
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

Macromedia, Inc. and Subsidiaries
Years ended March 31, 1997, 1996 and 1995



1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

NATURE OF OPERATIONS.  Macromedia, Inc. (the Company), is a provider of software
tools for Web publishing, multimedia and graphics. The Company develops, markets
and delivers software tools for digital media creation and delivery anywhere for
Windows, Macintosh and the Internet and are available to business, education and
government customers.

The Company sells its products worldwide through a variety of distribution
channels, including original equipment manufacturers (OEMs), traditional
software distributors, educational distributors, value-added resellers (VARs),
hardware and software superstores, retail dealers, mail order, and direct sales.

PRINCIPLES OF CONSOLIDATION. The accompanying consolidated financial statements
include the accounts of the Company, its wholly owned subsidiaries: Macromedia
Europe Limited, located in England; Macromedia Netherlands B.V; Macromedia
Ireland Limited; Macromedia Japan KK; and the Company's international branches.

All significant intercompany balances and transactions have been eliminated in
consolidation.

FOREIGN CURRENCY TRANSLATION.  The functional currency of the Company's
foreign subsidiaries is the U.S. dollar. Assets and liabilities denominated in
foreign currencies are translated using the exchange rates at the balance sheet
date. Translation adjustments are recorded in the statement of operations.
Revenues and expenses are translated using average exchange rates prevailing
during the year.

USE OF ESTIMATES. The preparation of consolidated financial statements in
conformity with generally accepted accounting principles requires management to
make estimates and assumptions that affect the reported amounts of assets and
liabilities and disclosure of contingent assets and liabilities at the date of
the consolidated financial statements and the reported amounts of revenues and
expenses during the reporting period. Actual results could differ materially
from those estimates.

CONCENTRATION OF CREDIT RISKS. The Company derived approximately 87% of its 1997
revenues from the sale of three products: Director, FreeHand, and Authorware, in
both standalone and studio format. The Company expects that its revenues will
continue for the foreseeable future to be substantially dependent on these
products and that competition for those products will intensify in the future. A
decline in sales of any of these products, as a result of competition,
technological change, or other factors, would have a material adverse effect on
the Company's results of operations.

Credit risk in receivables primarily relates to OEMs, and to dealers and
distributors of software products to the retail market. Distributors comprise a
significant portion of the Company's revenue and trade receivables. The Company
controls credit risk through credit approvals, credit limits, and monitoring
procedures. The Company performs in-depth credit evaluations for all new
customers and requires letters of credit, bank guarantees and advance payments,
if deemed necessary.

For the years ended March 31, 1997, 1996 and 1995, sales to one distributor
accounted for 24%, 21% and 23%, respectively, of consolidated revenue. Accounts
receivable relating to this customer were $4,019,000 and $3,934,000 as of March
31, 1997 and 1996, respectively.

CASH EQUIVALENTS AND SHORT-TERM INVESTMENTS. Cash equivalents consist of
certificates of deposit and money market funds with stated effective maturities
of three months or less at the time of purchase. Cash equivalents and all of the
Company's short-term investments are classified as "available-for-sale" under
the provisions of Statement of Financial Accounting Standards (SFAS) No. 115,
Accounting for Certain Investments in Debt and Equity Securities.

The amortized cost of available-for-sale debt securities are adjusted for
amortization of premiums and accretion of discounts to maturity. Such
amortization is included in net investment income. As required by SFAS No. 115,
available-for-sale debt securities are recorded at fair value. Unrealized gains
and losses, if material, are reported as a separate component of stockholders'
equity. Realized gains and 


                                       25

<PAGE>   28
                                               Macromedia, Inc. and Subsidiaries



losses, and declines in value judged to be other than temporary on
available-for-sale securities, are included in net investment income. The cost
of securities sold is based on the specific identification method. Interest and
dividends on securities classified as available-for-sale are included in
interest and investment income, net.

The Company's cash equivalents and short-term investments in marketable equity
securities are carried at fair value, based on quoted market prices for these or
similar investments.

INVENTORY. Inventory consists primarily of software media, hardware product
components, manuals, and related packaging materials. Inventory is recorded at
the lower of cost or market, determined on a first-in, first-out basis.

PROPERTY AND EQUIPMENT. Property and equipment are recorded at cost.
Depreciation of equipment, furniture, and fixtures is provided over estimated
useful lives ranging from three to five years using the straight-line method.
Leasehold improvements are amortized over the lesser of the lease term (two to
nine years) or the estimated useful life of the related assets, ranging from
three to nine years.

Effective January 1, 1997, the Company reduced the estimated useful life of
computer equipment from five to three years for future asset purchases.

REVENUE RECOGNITION. In accordance with SOP 91-1, "Software Revenue
Recognition," the Company recognizes revenue from product sales upon shipment
provided that no significant vendor obligations remain and collection of the
resulting receivable is deemed probable. Revenue from software maintenance
contracts is recognized on a straight-line basis over the term of the contract,
generally one year. Revenue from consulting, training, and other services is
generally recognized on the percentage of completion method.

The Company has entered into agreements whereby it licenses products to OEMs or
provides customers the right to multiple copies. These agreements generally
provide for nonrefundable fixed fees which are recognized at delivery of the
product master or the first copy. If post-contract customer support (PCS) is not
included, per copy royalties in excess of the fixed minimum amounts and
refundable license fees are recognized as earned. If PCS is included in the
contract, revenue is recognized on a straight-line basis over the term of the
contract.

The Company maintains an allowance for potential credit losses and an allowance
for anticipated returns on products sold to distributors and direct customers.


SOFTWARE DEVELOPMENT COSTS. SFAS No. 86, Accounting for the Costs of Computer
Software to be Sold, Leased, or Otherwise Marketed, governs accounting for
software development costs. This statement provides for capitalization of
certain software development costs once technological feasibility is
established. The Company believes that software development costs incurred
subsequent to technological feasibility have not been material and thus no such
costs have been capitalized to date. However, the Company capitalizes the costs
paid to third parties to develop localized versions of its software and
amortizes such costs to cost of sales at the greater of the amount computed
using the ratio of current revenue to total projected revenue or on a
straight-line basis over the estimated product life, usually 12 months.

MARKETING COSTS. The Company reimburses certain qualified customers for a
portion of the advertising costs related to their promotion of the Company's
products. The Company's liability for reimbursement is accrued at the time
revenue is recognized as a percentage of the qualified customer's net revenue
derived from the Company's products. Advertising expenditures are charged to
operations as incurred. Total expenses related to marketing development funds
and advertising expenses for 1997 were approximately $13,179,000.

INCOME TAXES.  The Company utilizes SFAS No. 109, Accounting for Income
Taxes. SFAS No. 109 requires the use of the asset and liability method of
accounting for income taxes.


                                       26
<PAGE>   29
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Macromedia, Inc. and Subsidiaries




NET INCOME (LOSS) PER SHARE. Net income per common and common equivalent share
is computed using the weighted-average number of common shares outstanding, and
common equivalent shares from the exercise of stock options using the treasury
stock method. Net loss per common share is computed using the weighted-average
number of common shares outstanding.

FUTURE ADOPTION OF NEW ACCOUNTING STANDARD. The Financial Accounting Standards
Board recently issued SFAS No. 128, Earnings Per Share. SFAS No. 128 requires
the presentation of basic earnings per share (EPS) and, for companies with
complex capital structures (or potentially dilutive securities, such as
convertible debt, options and warrants), diluted EPS. SFAS No. 128 is effective
for annual and interim periods ending after December 15, 1997. The Company will
adopt the new standard during its fiscal 1998 third-quarter ended December 31,
1997, and has not yet determined the effect of adoption.

RECLASSIFICATION. Certain amounts in the accompanying 1996 and 1995 consolidated
financial statements have been reclassified in order to conform with the
presentation of the 1997 consolidated financial statements.


2. BUSINESS COMBINATIONS

1997 POOLING OF INTERESTS. In December 1996, the Company issued 600,000 shares
of its common stock in exchange for all of the common stock of FutureWave
Software, Inc., a developer of Internet graphics and animation software. The
1997 merger expenses of $350,000 associated with this acquisition consisted
principally of transaction fees for financial and legal advisers. The
transaction was accounted for as a pooling of interests. The impact of the
pooling on all periods prior to fiscal 1997 is immaterial; therefore, the
results for those periods have not been restated. The accounts and operations of
the acquired company are included in the Company's consolidated financial
statements subsequent to its acquisition.

1996 POOLINGS OF INTERESTS. The Company completed three separate acquisitions in
fiscal 1996, as described below, which were accounted for as poolings of
interests. The impact of the poolings on all periods prior to fiscal 1996 is
immaterial both in the aggregate, as well as individually, and, therefore,
results for those periods have not been restated. The accounts and operations of
all three of the acquired companies are included in the Company's consolidated
financial statements subsequent to their acquisition.

FAUVE. On August 30, 1995, the Company issued 580,000 shares of its common stock
in exchange for all of the common stock of Fauve Software, Inc., the developer
of xRes, a full-featured image editing and composition application for Macintosh
and Windows, and Matisse, a full-color painting program for Windows. The 1996
merger expenses of $400,000 associated with this acquisition consisted
principally of transaction fees for financial and legal advisers, and relocation
and reorganization expenses.


OSC. On December 2, 1995, the Company acquired the business and operations of
OSC pursuant to the exchange of all of the outstanding shares of OSC for 62,001
shares of the Company's common stock. OSC is the developer of DECK II, software
for professional quality multi-track music and sound production. The 1996 merger
expenses of $225,000 related to this acquisition consisted principally of
transaction fees for financial and legal advisers, and relocation and
reorganization expenses.

IBAND. Effective March 14, 1996, the Company merged with iband, Inc., a
developer of a family of tools used to build dynamic Web sites on the Internet.
The transaction was accounted for as a pooling of interests; the Company
exchanged 860,000 shares of common stock and stock options for all outstanding
shares and stock options of iband.

The 1996 merger expenses of $1,900,000 relating to costs incurred in connection
with the merger of the Company and iband, included transaction fees for
financial and legal advisers and relocation and reorganization expenses,
including approximately $1,400,000 relating to the issuance of an additional
40,000 shares of the Company's common stock for payment to certain entities and
individuals to settle certain iband obligations.


                                       27
<PAGE>   30
                                               Macromedia, Inc. and Subsidiaries


MERGER WITH ALTSYS CORPORATION. On January 19, 1995, the Company issued
approximately 4.3 million shares of its common stock in exchange for all of the
common stock of Altsys Corporation (Altsys), a corporation that designs font
editing and graphics design software programs for business use. Upon
consummation of the merger, the Company issued approximately 45,000 shares of
common stock in exchange for previously outstanding Altsys stock appreciation
rights. In addition, the Company assumed Altsys stock options to purchase
approximately 83,000 shares of the Company's common stock subsequent to the
merger (see Note 8).

The merger has been accounted for as a pooling of interests, and, accordingly,
the consolidated financial statements for periods prior to the combination have
been restated to include the results of operations, financial position, and cash
flows of Altsys.

Information concerning common stock, employee stock option plans, and per share
data has been restated on an equivalent stock basis. Prior to the combination,
Altsys' fiscal year ended on December 31. In recording the business combination,
Altsys' financial statements for the nine months ended September 30, 1994 and
the three months ended March 31, 1995, have been combined with the Company's
consolidated financial statements for the year ended March 31, 1995.

The retained earnings charge for Altsys' quarter ended December 31, 1994, to
conform year-ends included a charge of approximately $1.4 million for
compensation expense related to the stock appreciation rights and is summarized
below (in thousands):


<TABLE>
  ----------------------------------------------------
  <S>                                        <C>      
  Revenue                                    $   1,409
                                             =========
  Expenses                                   $  (3,311)
                                             =========
  Net income                                 $  (1,902)
                                             =========
</TABLE>


The results of operations for the separate enterprises and the combined amounts
presented in the accompanying consolidated statements of income for the nine
month period ended December 31, 1994, are summarized below (in thousands):



<TABLE>
- -----------------------------------
<S>                         <C>    
Revenue:
  Macromedia, Inc.          $29,622
  Altsys Corporation          5,272
- -----------------------------------
Combined                    $34,894
                            =======

Net income:
  Macromedia, Inc.          $ 4,702
  Altsys Corporation             36
- -----------------------------------
Combined                    $ 4,738
                            =======
</TABLE>


There were no significant transactions between the Company and Altsys prior to
the combination, which required elimination, and no adjustments were required to
conform accounting policies.


The 1995 merger expense of $3,025,000 relates to costs incurred in connection
with the merger of the Company and Altsys. These costs consisted principally of
a finder's fee, transaction fees for advisers, financial printing and other
related charges, and the cancellation of a contractual agreement.


3. CASH EQUIVALENTS AND SHORT-TERM INVESTMENTS

Cash equivalents and short-term investments amounted to $9,188,000 and
$87,054,000, respectively, as of March 31, 1997. As of March 31, 1996, cash
equivalents and short-term investments were $16,545,000 and $87,833,000,


                                       28
<PAGE>   31
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Macromedia, Inc. and Subsidiaries


respectively. Cash equivalents and short-term investments have been classified
as available-for-sale securities and as of March 31, 1997 and 1996 consisted of
the following:

<TABLE>
<CAPTION>
                   -----------------------------------------------------
                   (in thousands)                   1997            1996
- ------------------------------------------------------------------------
<S>                                             <C>             <C>     
Corporate notes                                 $  6,009        $  7,553
Corporate bonds                                   16,786          31,738
Commercial paper                                  24,999          38,942
United States government debt securities          39,260           8,028
Money market funds                                 1,021           5,502
Certificate of deposit                             8,167          12,615
- ------------------------------------------------------------------------
                                                $ 96,242        $104,378
                                                ========================
</TABLE>

Available-for-sale securities as of March 31, 1997, consisted of the following,
by contractual maturity (in thousands):

<TABLE>
  ----------------------------------------------------
<S>                                           <C>     
  Due in one year or less                     $ 83,387
  Due in one to three years                     12,855
- ------------------------------------------------------
                                              $ 96,242
                                              ========
</TABLE>

The Company's available-for-sale securities are carried at market value and as
of March 31, 1997, included a net unrealized gain of $297,000, principally from
U.S. government debt securities.

4. PROPERTY AND EQUIPMENT

Property and equipment as of March 31, 1997 and 1996, consisted of the
following:

<TABLE>
<CAPTION>
                --------------------------------------
                (in thousands)           1997     1996
  ----------------------------------------------------
  <S>                                  <C>     <C>    
  Land                                 $7,026  $     -
  Computer equipment                   18,664   13,163
  Computer software                     2,979       -
  Office equipment and furniture        8,249    6,074
  Leasehold improvements                3,357    1,237
  ----------------------------------------------------
                                       40,275   20,474
  Less accumulated depreciation        13,339    8,255
  ----------------------------------------------------
                                       26,936   12,219
  Construction in progress - building   7,214       -
  ----------------------------------------------------
                                      $34,150  $12,219
                                      ================
</TABLE>

Depreciation and amortization expense for the years ended March 31, 1997, 1996,
and 1995, was $5,084,000, $2,993,000, and $1,603,000, respectively.

5. ACCRUED LIABILITIES

Accrued liabilities as of March 31, 1997 and 1996, consisted of the following:

<TABLE>
<CAPTION>
                          -----------------------------------------------------
                          (in thousands)             1997                  1996
- -------------------------------------------------------------------------------
<S>                                                <C>                   <C>   
Accrued self insurance                             $  384                $  282
Accrued compensation                                  649                   747
Accrued fringe benefits                             1,255                   921
Accrued marketing development funds                 3,308                 2,408
Taxes payable                                         146                 3,468
Other accrued expenses                              1,795                 1,516
- -------------------------------------------------------------------------------
  Total                                            $7,537                $9,342
                                                   ============================
</TABLE>
                                       29

<PAGE>   32
                                               Macromedia, Inc. and Subsidiaries



6. LINE OF CREDIT

The Company has a $15,000,000 unsecured line of credit with a bank with interest
at the bank's prime rate which expires on July 15, 1997. Certain financial
covenants under the agreement become effective when borrowings commence. As of
March 31, 1997, no borrowings had been made on this line of credit.


7. INCOME TAXES

The components of the provision for income taxes (benefit) for the years ended
March 31, 1997, 1996, and 1995, are as follows:

<TABLE>
<CAPTION>
                  --------------------------------------------------------------------------------------------
                  (in thousands)                           1997                    1996                   1995
- --------------------------------------------------------------------------------------------------------------
<S>                                                     <C>                     <C>                     <C>   
Current:
  Federal                                               $     -                 $ 3,519                 $  199
  State                                                      13                     765                    100
  Foreign                                                   342                     343                    230

   Total current                                            355                   4,627                    529
Deferred:
  Federal                                                (3,091)                 (3,197)                     -
  State                                                    (741)                 (1,478)                     -
- --------------------------------------------------------------------------------------------------------------
   Total deferred                                        (3,832)                 (4,675)                     -
- --------------------------------------------------------------------------------------------------------------
Add charge in lieu of taxes attributable
  to employee stock plans                                     -                   8,827                    526
- --------------------------------------------------------------------------------------------------------------
   Total                                                $(3,477)                $ 8,779                 $1,055
                                                        ======================================================
</TABLE>

The provision for income taxes differs from the expected tax expense amount
computed by applying the statutory federal income tax rate of 35% to income
before income taxes for the years ended March 31, 1997 and 1996, and 34% for the
year ended March 31, 1995, as a result of the following:

<TABLE>
<CAPTION>
                  -------------------------------------------------------------------------
                  (in thousands)                  1997               1996              1995
- -------------------------------------------------------------------------------------------
<S>                                            <C>               <C>                <C>    
Computed tax at statutory rate                 $(3,289)          $ 11,123           $ 2,582
State taxes                                       (473)               497               485
Foreign taxes                                        -                  -               230
Pre-acquisition taxes of Altsys                      -                  -               184
Nondeductible acquisition costs                      -                768                 -
Change in beginning of year valuation
  allowance on deferred tax assets                   -             (4,555)           (2,582)
Alternative minimum tax                              -                  -               156
Other                                              285                946                 -
- -------------------------------------------------------------------------------------------
   Total                                       $(3,477)          $  8,779           $ 1,055
                                               ============================================
</TABLE>


The tax effect of temporary differences that give rise to significant portions
of the deferred tax assets as of March 31, 1997 and 1996, is presented as
follows:

<TABLE>
<CAPTION>
                       ----------------------------------------------------
                       (in thousands)                 1997             1996
- ---------------------------------------------------------------------------
<S>                                                <C>              <C>    
Reserves, accruals, and other                      $ 7,900          $ 3,995
Net operating loss carryforward (federal)           11,088            6,931
Net operating loss carryforward (state)                299              140
Credit for increasing research activities            3,225            2,854
Other credits                                          546              401
- ---------------------------------------------------------------------------
   Total deferred tax assets                        23,058           14,321
Less valuation allowance                            14,551            9,646
- ---------------------------------------------------------------------------
   Net deferred tax assets                         $ 8,507          $ 4,675
                                                   ========================
</TABLE>


                                       30
<PAGE>   33
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Macromedia, Inc. and Subsidiaries


As of March 31, 1997, the Company has available federal and state net operating
loss carryforwards of approximately $32,000,000 and $5,000,000, respectively.
The Company also has unused research and alternative minimum tax credit
carryforwards of approximately $2,200,000 and $1,600,000 for federal and
California purposes, respectively. If not utilized, net operating loss
carryforwards and the credit carry-forwards will expire in fiscal years 2002
through 2012.

Approximately $13,200,000 of the valuation allowance for deferred tax assets is
attributable to employee stock plans, the benefit from which will be allocated
to paid-in capital rather than current earnings when subsequently recognized.
The Company's ability to utilize the loss carryforwards and certain research
credit carryforwards are subject to limitations pursuant to the ownership change
rules of Internal Revenue Code, Section 382. Management believes that it is more
likely than not that the results of future operations will generate sufficient
taxable income to realize the net deferred tax assets.


8. STOCKHOLDERS' EQUITY


STOCK SPLIT. Effective October 16, 1995, the Company completed a 2-for-1 stock
split of its common stock which was effected in the form of a stock dividend. In
this report, all per share amounts and number of shares have been retroactively
restated to reflect the stock split.

PREFERRED STOCK. The Company is authorized to issue 5,000,000 shares of
convertible preferred stock with a par value of $0.001 per share.

STOCK OPTION PLANS. As of March 31, 1997, there are stock options outstanding
in connection with the following stock option plans:


      (i)   MacroMind 1989 Incentive and Nonstatutory Stock Option Plans
      (ii)  Paracomp 1989 Stock Option Plan
      (iii) Authorware 1988 Stock Option Plan
      (iv)  1992 Equity Incentive Plan (EIP)
      (v)   1993 Employee Stock Purchase Plan (ESPP)
      (vi)  1993 Directors Stock Option Plan

The options outstanding under the plans indicated at (i) through (iii) (Prior
Plans) above were assumed as a result of the Company being the successor company
resulting from merger activities.

The EIP provides for the grant of incentive and nonqualified stock options,
restricted stock, and stock bonuses. The total number of shares reserved
pursuant to the EIP as of March 31, 1997, was 10,800,000 shares. Any shares
issuable upon exercise of options granted pursuant to the Prior Plans that
expire or become unexercisable for any reason without having been exercised in
full shall no longer be available for distribution under the Prior Plans, but
shall be available for distribution under the EIP.

The 1993 Employee Stock Purchase Plan and the 1993 Directors Stock Option Plan
have reserved 400,000 and 300,000 shares of common stock, respectively, for
issuance under those plans. Under the ESPP and subject to certain limitations,
employees may purchase, through payroll deductions of 2 to 10% of compensation,
shares of common stock at a price per share that is the lesser of 85% of the
fair market value as of the beginning of the offering period or the end of the
purchase period. As of March 31, 1997, 280,063 shares had been issued under the
plan.

In connection with the Altsys and iband acquisitions, all of the outstanding
options to purchase Altsys and iband common stock were converted into options to
purchase the Company's common stock. All of the Company's options converted from
Altsys options were exercised as of March 31, 1995.

During fiscal 1997, the Company granted non-plan options to its President at the
time of hire, to acquire 1,000,000 shares of common stock at an exercise price
of $15.00 per share, representing the fair market value of the stock at the time
of grant.

Stock options are granted at a price equal to fair market value at the time of
the grant and normally vest over four years from the date of grant. The options
expire 10 years from the date of grant and are normally canceled three months
after an employee's termination.


                                       31

<PAGE>   34
                                               Macromedia, Inc. and Subsidiaries


The following summarizes stock option activity for the years ended March 31,
1997, 1996, and 1995:

<TABLE>
<CAPTION>
                                --------------------------------------------------
                                                                          Weighted-
                                   Number          Exercise price          average
                                of shares               per share   exercise price
- ----------------------------------------------------------------------------------
<S>                             <C>                <C>              <C>    
  Options outstanding
    as of March 31, 1994        4,879,928          $0.20 -   9.63         $ 1.816
     Granted                    3,330,794            4.75 - 16.50           9.034
     Exercised                 (1,398,302)           0.20 - 10.94           0.856
     Canceled                  (1,067,256)           0.22 - 10.94           5.730
- ---------------------------------------------------------------------------------
  Options outstanding                                                   
    as of March 31, 1995        5,745,164            0.20 - 16.50           5.508
     Granted                    2,426,215            0.31 - 41.31          25.194
     Exercised                 (1,461,806)           0.20 - 36.88           2.364
     Canceled                    (346,547)           0.34 - 40.00          14.075
- ---------------------------------------------------------------------------------
  Options outstanding                                                   
    as of March 31, 1996        6,363,026            0.20 - 41.31          13.270
     Granted                    5,291,715            8.44 - 44.50          15.581
     Exercised                   (595,063)           0.20 - 40.00           4.194
     Canceled                  (2,600,123)           0.31 - 40.00          25.530
- ---------------------------------------------------------------------------------
  Options outstanding                                                   
    as of March 31, 1997        8,459,555           $0.20 - 44.50         $12.200
                                =================================================
</TABLE>

As of March 31, 1997, 1996 and 1995 options to purchase 3,067,496, 1,869,848 and
907,499 shares of common stock, respectively, were exercisable under the plans.

The weighted-average fair value of options granted during the years ended March
31, 1997 and 1996, was $9.049 and $16.084, respectively.

The Company has recorded deferred compensation of $415,000 for the difference
between the grant price and the deemed fair value of the common stock underlying
the options issued in connection with the iband acquisition in March 1996. This
amount is amortized over the vesting period of the individual options, generally
four years. The remaining balance as of March 31, 1997, is $149,000.

Pursuant to SFAS No. 123, Accounting for Stock-Based Compensation, the Company
is required to disclose the pro forma effects on net income (loss) and net
income (loss) per share data as if the Company had elected to use the fair value
approach to account for all its employee stock-based compensation plans. Had
compensation cost for the Company's plans been determined consistent with the
fair value approach enumerated in SFAS No. 123, the Company's pro forma net loss
and pro forma net loss per share for the year ended March 31, 1997, and the pro
forma net income and pro forma net income per share for the year ended March 31,
1996, would have been increased as indicated below:

<TABLE>
<CAPTION>
                          -----------------------------------------------------
                          (in thousands)              1997                 1996
- -------------------------------------------------------------------------------
<S>                                             <C>                  <C>       
Pro forma net income (loss):
  As reported                                   $   (5,920)          $   23,002
  Adjusted pro forma                               (13,838)              20,602

Pro forma net income (loss) per share:
  As reported                                   $    (0.16)       $        0.59
  Adjusted pro forma                                 (0.37)                0.53
                                                ===============================
</TABLE>

The fair value of options granted was estimated on the date of grant using the
Black-Scholes option-pricing model with the following weighted-average
assumptions used for grants in 1997 and 1996:

<TABLE>
                                           --------------
                                            1997     1996
- ---------------------------------------------------------
  <S>                                      <C>      <C>  
  Weighted-average risk free rate           6.27%    5.77%
  Expected life (years)                     3.00     3.00
  Volatility                               83.00    83.00
  Dividend yield                               -        -
</TABLE>
                                       32
<PAGE>   35


NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Macromedia, Inc. and Subsidiaries




The following table summarizes information about fixed stock options outstanding
as of March 31, 1997:

<TABLE>
<CAPTION>
                                             Options outstanding                         Options exercisable
                                --------------------------------------------      --------------------------------
                                                  Weighted-
                                                   average          Weighted                           Weighted-
                                Number of        remaining           average      Number of              average
  Range of exercise prices        options contractual life    exercise price        options       exercise price
- ----------------------------------------------------------------------------------------------------------------
<S>                             <C>       <C>                 <C>                 <C>             <C>        
From $ 0.20 to $ 0.96             658,185             5.52       $     0.595        642,976          $     0.601
From $ 1.44 to $ 3.00             373,026             6.30             2.840        327,510                2.831
From $ 3.50 to $ 5.25             729,658             7.14             4.844        482,531                4.771
From $ 6.00 to $ 9.00             448,206             8.84             7.774        323,104                7.772
From $ 9.31 to $13.00           1,627,278             8.49            11.261        511,870               11.179
From $14.69 to $22.00           4,305,078             9.11            15.627        671,572               16.395
From $22.38 to $32.75             268,461             8.60            26.702         93,931               25.942
From $34.00 to $44.50              49,663             8.84            39.692         14,002               39.383
- ----------------------------------------------------------------------------------------------------------------
From $ 0.20 to $44.50           8,459,555             8.39       $    12.200      3,067,496          $     8.426
                                =========                                         =========
</TABLE>



On May 6, 1997, the Company's Board of Directors approved a repricing of
approximately 4.9 million outstanding stock options held by existing employees,
excluding the Company's Chairman and President, to the current fair market value
of the Company's stock.




                                       33
<PAGE>   36
                                               Macromedia, Inc. and Subsidiaries

9. COMMITMENTS AND CONTINGENCIES

ROYALTIES. The company has entered into agreements with third parties that
provide for royalty payments based on a per unit wholesale price of certain
products.

LEASES. The Company leases office space and certain equipment under operating
leases, certain of which contain renewal and purchase options.

Future minimum payments under operating leases with an initial term of more than
one year are summarized as follows (in thousands):


<TABLE>
<CAPTION>
  ----------------------------------------------------
  <S>                                        <C>      
  1998                                       $   3,676
  1999                                           3,544
  2000                                           3,112
  2001                                           2,474
  2002                                           2,539
  Thereafter                                    10,702
  ----------------------------------------------------
  Total minimum lease payments               $  26,047
                                             =========
</TABLE>

Rent expense was $2,994,000, $1,774,000, and $1,131,000 for the years ended
March 31, 1997, 1996, and 1995, respectively.

LITIGATION. The Company is also subject to various legal matters that arise in
the normal course of business. In the opinion of management, any liability
resulting from the disposition of such matters would not have a material adverse
effect on the financial position of the Company.


10. FOREIGN CURRENCY FORWARD CONTRACTS


The Company entered into various forward exchange contracts as of March 31,
1997. The future value of these contracts is subject to market risk resulting
from foreign currency exchange rate volatility. The Company has marked-to-market
these contracts with the resulting gain (loss) recorded in the statement of
operations.

<TABLE>
<CAPTION>
                            -----------------------
                              Fair         Contract
                             value           amount
- ---------------------------------------------------
<S>                         <C>             <C>   
Forward contracts:
Buy currency                $  658          $  658
Sell currency                4,399           4,364
</TABLE>

Contracts mature on May 30, 1997.

Current market rates were used to estimate the fair value of foreign currency
forward contracts.


11. EMPLOYEE BENEFITS

The Company maintains a profit sharing salary deferral 401(k) defined
contribution benefit plan that covers all employees who have attained 21 years
of age and completed at least 1,000 hours of service. This plan allows employees
to defer up to 15% of their pretax salary in certain investments at the
discretion of the employee. Employer contributions are made at the discretion of
the Company's Board of Directors. Employer contributions made to the plan during
the years ended March 31, 1997, 1996, and 1995, were $447,000, $291,000, and
zero respectively.


                                       34
<PAGE>   37
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Macromedia, Inc. and Subsidiaries



12. RELATED PARTY


Included in other long-term assets is a full recourse loan of $2,000,000 that
was extended to the Company's President during fiscal 1997 and is secured by a
personal residence. The principal and accrued interest is due in full on
November 1, 1999. As of March 31, 1997, the unpaid balance was $2,000,000 with
additional accrued interest of $50,000. In addition, a full recourse loan of
$410,000 was extended to a Vice President and General Manager in 1997 and is
secured by a personal residence. The principal and accrued interest is due in
full on January 28, 2002. As of March 31, 1997, the unpaid balance was $410,000
with additional accrued interest of approximately $4,000.


13. INFORMATION BY GEOGRAPHIC AREA

The Company's operations outside the United States consist of sales offices of
wholly owned subsidiaries in Japan, the United Kingdom, the Netherlands, the
Republic of Ireland, and international branches. Domestic operations are
responsible for the design and development of all products, as well as shipping
to meet worldwide customer commitments. The foreign sales offices receive a
commission on export sales within the territory. Accordingly, for financial
statement purposes, it is not meaningful to segregate operating profit (loss)
for the foreign sales offices. The distribution of net revenues and identifiable
assets by geographic areas for the years ended March 31, 1997, 1996, and 1995,
follows:

<TABLE>
<CAPTION>
                  -----------------------------------------------------
                  (in thousands)                1997      1996     1995
  ---------------------------------------------------------------------
  <S>                                       <C>       <C>       <C>    
  Net revenues:
    United States                            $52,534   $67,560  $37,367
    Europe                                    24,721    28,089    8,696
    Pacific Rim                               30,110    21,042    9,829
  ---------------------------------------------------------------------
    Total net revenues                      $107,365  $116,691  $55,892
                                            ===========================

  Identifiable assets:
    United States                           $153,615  $154,166  $54,900
    Europe                                     5,255       470      278
    Pacific Rim                                2,256     1,479      228
    Eliminations                              (4,229)     (993)  (2,976)
  ---------------------------------------------------------------------
    Total assets                            $156,897  $155,122  $52,430
                                            ===========================
</TABLE>



                                       35

<PAGE>   38
                                     QUARTERLY RESULTS OF OPERATIONS (UNAUDITED)
                                              Macromedia, Inc. and Subsidiaries



Summarized quarterly financial information for fiscal years 1997 and 1996 is as
follows:


<TABLE>
<CAPTION>
                                                                Quarter ended
            ---------------------------------------------------------------------------------------------------------------
            (in thousands, except per share data)
                                                                                                                     Fiscal
Fiscal Year                               June 30     September 30       December 31           March 31         year totals
- ---------------------------------------------------------------------------------------------------------------------------
<S>                                       <C>              <C>              <C>                <C>                <C>      
1997:
  Total revenues                          $35,010          $31,025          $ 28,104           $ 13,226           $ 107,365
  Gross profit                             29,576           26,520            22,542              5,481              84,119
  Operating income (loss)                   8,953            5,455            (3,390)           (25,024)            (14,006)
  Net income (loss)                         7,120            4,610            (2,359)           (15,291)             (5,920)
  Net income (loss) per share(a)             0.18             0.12             (0.06)             (0.41)              (0.16)

- ---------------------------------------------------------------------------------------------------------------------------
1996:
  Total revenues                          $23,857          $27,301          $ 30,926           $ 34,607           $ 116,691
  Gross profit                             19,632           22,626            25,651             29,182              97,091
  Operating income                          5,231            6,725             8,800              6,924              27,680
  Net income                                4,423            5,417             7,152              6,010              23,002
  Net income per share(a)                    0.13             0.15              0.18               0.15                0.59
</TABLE>


(a) See Note 1 of notes to consolidated financial statements for an explanation
of the determination of the number of shares used in computing net income (loss)
per share.


                                       36

<PAGE>   39
INDEPENDENT AUDITORS' REPORT
Macromedia, Inc. and Subsidiaries

THE BOARD OF DIRECTORS
MACROMEDIA, INC. AND SUBSIDIARIES:

We have audited the accompanying consolidated balance sheets of Macromedia, Inc.
and subsidiaries as of March 31, 1997 and 1996, and the related consolidated
statements of operations, stockholders' equity, and cash flows for each of the
years in the three-year period ended March 31, 1997. In connection with our
audits of the consolidated financial statements, we have also audited the
financial statement schedule as listed in the accompanying index. These
consolidated financial statements and financial statement schedule are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these consolidated financial statements based on our audits. We did
not audit the financial statements of Altsys Corporation, a company acquired by
Macromedia, Inc. in a business combination accounted for as a pooling of
interests as described in Note 2 to the consolidated financial statements, which
statements reflect total revenues constituting 9% in fiscal 1995 of the related
consolidated totals. Those statements were audited by other auditors whose
report has been furnished to us, and our opinion, insofar as it relates to the
amounts included for Altsys Corporation, is based solely on the report of the
other auditors.

We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits and the report of the other auditors provide a
reasonable basis for our opinion.

In our opinion, based on our audits and the report of the other auditors, the
consolidated financial statements referred to above present fairly, in all
material respects, the financial position of Macromedia, Inc. and subsidiaries
as of March 31, 1997 and 1996, and the results of their operations and their
cash flows for each of the years in the three-year period ended March 31, 1997,
in conformity with generally accepted accounting principles. Also in our
opinion, the related financial statement schedule, when considered in relation
to the basic consolidated financial statements taken as a whole, presents
fairly, in all material respects, the information set forth therein.



/s/ KPMG PEAT MARWICK LLP
- -------------------------


Palo Alto, California
May 6, 1997


                                       37

<PAGE>   40
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
        FINANCIAL DISCLOSURES

Not Applicable.



                                       38
<PAGE>   41

                                    PART III

Certain information required by Part III is omitted from this Report since the
Company plans to file with the Securities and Exchange Commission the definitive
proxy statement for its 1997 Annual Meeting of Stockholders (the "Proxy
Statement") not later than 120 days after the end of the fiscal year covered by
this Report, and certain information included therein is incorporated herein by
reference.

ITEM 10.    DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

The information concerning the Company's directors required by this Item is
incorporated by reference to the section in the Company's Proxy Statement
entitled "Proposal No. 1 - Election of Directors."

The information concerning the Company's executive officers required by this
Item is incorporated by reference herein to Part I, Item 4A, entitled
"Executives Officers of the Registrant." on page 10 of this Report.

The information concerning compliance with Section 16 of the Securities Exchange
Act of 1934 is incorporated by reference to the section in the Company's proxy
statement entitled " Section 16(a) Beneficial Ownership Reporting Compliance."

ITEM 11.    EXECUTIVE COMPENSATION

The information required by this Item is incorporated by reference to the
sections in the Company's Proxy Statement entitled "Executive Compensation,"
"Compensation of Directors," "Employment Agreements," and "Compensation
Committee Interlocks and Insider Participation."

ITEM 12.    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The information required by this Item is incorporated by reference to the
section in the Company's Proxy Statement entitled "Security Ownership of Certain
Beneficial Owners and Management."

ITEM 13.    CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The information required by this Item is incorporated by reference to the
section in the Company's Proxy Statement entitled "Certain Transactions."



                                       39
<PAGE>   42

                                     PART IV

ITEM 14.    EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K

(a)     The following documents are filed as part of this Report:

        1.  Financial Statements. The following Consolidated Financial
            Statements of Macromedia, Inc. and Subsidiaries are incorporated by
            reference from Part II, Item 8 of this Form 10-K:

<TABLE>
<CAPTION>
                                                                                                PAGE
                                                                                                ----
<S>                                                                                             <C>
Consolidated Balance Sheets - March 31, 1997 and 1996                                            20 
Consolidated Statements of Operations - Years Ended March 31, 1997, 1996, and 1995               21
Consolidated Statements of Stockholders' Equity - Years Ended
  March 31, 1997, 1996 and 1995                                                                  22
Consolidated Statements of Cash Flows - Years Ended March 31, 1997,
  1996, and 1995                                                                                 23
Notes to Consolidated Financial Statements                                                       25
Report of KPMG Peat Marwick LLP                                                                  37
</TABLE>

        2.  Financial Statement Schedule. The following financial statement
            schedule of Macromedia, Inc. and Subsidiaries for the fiscal years
            ended March 31, 1997, 1996 and 1995 is filed as part of this Report
            and should be read in conjunction with the Consolidated Financial
            Statements of Macromedia, Inc.

<TABLE>
<CAPTION>
SCHEDULE                                                                                      PAGE
- --------                                                                                      ----
<S>                                                                                           <C>
II Valuation and Qualifying Accounts                                                            46
</TABLE>

Schedules not listed above have been omitted because they are not applicable or
are not required or the information required to be set forth therein is included
in the Consolidated Financial Statements or Notes thereto.


                                       40
<PAGE>   43

        3.  Exhibits

<TABLE>
<CAPTION>
EXHIBIT
NUMBER                              EXHIBIT TITLE
- ------                              -------------
<S>            <C>
2.01           Agreement and Plan of Reorganization by and among the Registrant,
               Authorware, Inc. and MacroMind/Paracomp, Inc., dated as of
               February 28, 1992, and certain exhibits thereto. (Incorporated
               herein by reference to exhibit 2.01 to the Registrant's
               registration statement on Form S-1 (File number 33-70624)
               declared effective by the Commission on December 10, 1993 (The
               "Form S-1")).

2.02           Agreement and Plan of Reorganization among MacroMind, Inc.,
               Paracomp, Inc. and Certain Shareholders of Paracomp, Inc. dated
               August 21, 1991, as amended October 11, 1991 and certain exhibits
               thereto. (Incorporated herein by reference to exhibit 2.02 to the
               Form S-1).

2.03           Agreement and Plan of Reorganization dated October 26, 1994
               between the Registrant and Altsys Corporation. (Incorporated
               herein by reference to exhibit 2.03 to the Registrant's
               registration statement on Form S-4 (File number 33-87264)
               declared effective by the Commission on December 14, 1994 (The
               "Altsys S-4")).

2.04           Agreement of Merger and Articles of Merger dated January 20, 1995
               entered into by the Registrant and Altsys Corporation.
               (Incorporated herein by reference to exhibit 2.04 to the
               Registrant's Quarterly Report on Form 10-Q for the quarter ended
               December 31, 1994 (the "December 31, 1994 10-Q")).

2.05           Agreement and Plan of Reorganization dated as of August 30, 1995,
               by and between Macromedia and Fauve and related documents.
               (Incorporated herein by reference to exhibit 2.01 to the
               Registrant's Current Report on Form 8-K dated August 31, 1995
               (the "Fauve 8-K")).

2.06           Agreement of Merger dated as of August 30, 1995, by and between
               Macromedia and Fauve. (Incorporated herein by reference to
               exhibit 2.02 to the Fauve 8-K.)

3.01           Registrant's Certificate of Incorporation, as amended.
               (Incorporated herein by reference to exhibit 4.01 to the
               Registrant's registration statement on Form S-8 (File number
               33-89092) declared effective by the Commission on February 3,
               1995 (The "February 1995 S-8")).

3.02           Certificate of Amendment of Registrant's Amended and Restated
               Certificate of Incorporation. (Incorporated herein by reference
               to exhibit 3.02 to the Registrant's Amendment No. 1 to
               registration statement on Form 8-A filed on October 5, 1995 (the
               "First 8-A Amendment")).

3.03           Registrant's Bylaws. (Incorporated herein by reference to exhibit
               3.02 to the Form S-1).

3.04           Amendment to Registrant's Bylaws effective October 15, 1993.
               (Incorporated herein by reference to exhibit 3.03 to the 
               Form S-1).

4.01           Investor Rights Agreement, dated as of March 31, 1992, as amended
               April 1, 1992, between the Registrant and various investors.
               (Incorporated herein by reference to exhibit 4.01 to the Form
               S-1).
</TABLE>


                                       41
<PAGE>   44

<TABLE>
<CAPTION>
EXHIBIT
NUMBER                              EXHIBIT TITLE
- ------                              -------------
<S>            <C>
4.02           Amendment Number 2 to the Investor Rights Agreement effective 
               January 20, 1995. (Incorporated herein by reference to exhibit
               4.02 to the Registrant's Annual Report on Form 10-K for the
               fiscal year ended March 31, 1995 (the "March 31, 1995 10-K")).

4.03           Amendment Number Three to Investor Rights Agreement effective
               July 12, 1995. (Incorporated herein by reference to exhibit 4.03
               to the Registrant's Quarterly Report on Form 10-Q for the quarter
               ended June 30, 1995 (the "June 30, 1995 10-Q")).

4.04           Amendment Number Four to Investor Rights Agreement effective
               August 31, 1995. (Incorporated herein by reference to exhibit
               4.04 to the First 8-A Amendment.)

4.05           Amendment Number Five to the Investor Rights Agreement 
               (Incorporated herein by reference to exhibit 4.06 to Form S-3
               (File number 333-644), declared effective February 8, 1996).

4.06           Amendment Number Six to Investor Rights Agreement, effective
               March 14, 1996 (Incorporated herein by reference to exhibit 4.06
               to the Registrant's Annual Report on Form 10-K for the fiscal
               year ended March 31, 1996 (the "March 31, 1996 10-K")).

4.07           Amendment Number Seven to Investor Rights Agreement, effective
               December 31, 1996.

10.01*         1989 Paracomp Stock Option Plan. (Incorporated herein by
               reference to exhibit 10.01 to the Form S-1).

10.02*         1989 MacroMind Incentive Stock Option Plan and 1989 Nonstatutory
               Stock Option Plan as amended March 1992. (Incorporated herein by
               reference to exhibit 10.02 to the Form S-1).

10.03*         1988 Authorware Stock Option Plan as amended and restated
               February 1992. (Incorporated herein by reference to exhibit 10.03
               to the Form S-1).

10.04*         1992 Equity Incentive Plan and related documents, as amended to
               date.

10.05*         1993 Directors Stock Option Plan and related documents, as
               amended to date. (Incorporated herein by reference to exhibit
               10.05 to the June 30, 1995 10-Q).

10.06*         1993 Employee Stock Purchase Plan. (Incorporated herein by
               reference to exhibit 10.06 to the March 31, 1996 10-K).

10.07*         Form of Indemnification Agreement entered into by Registrant with
               each of its directors and executive officers. (Incorporated
               herein by reference to exhibit 10.08 to the Form S-1).

10.08*         Employment Agreement between the Registrant and John C. Colligan
               dated December 9, 1988. (Incorporated herein by reference to
               exhibit 10.09 to the Form S-1).

10.09*         Employment and Noncompetition Agreement with Kevin F. Crowder.
               (Incorporated herein by reference to exhibit 10.12 to the
               December 31, 1994 10-Q).

10.10*         Employment and Noncompetition Agreement with James R. Von Ehr II.
               (Incorporated herein by reference to exhibit 10.13 to the
               December 31, 1994 10-Q).
</TABLE>



                                       42
<PAGE>   45

<TABLE>
<CAPTION>
EXHIBIT
NUMBER                              EXHIBIT TITLE
- ------                              -------------
<S>            <C>
10.11          Lease Agreement by and between Registrant and Toda Development,
               Inc. dated June 27, 1991 as amended. (Incorporated herein by
               reference to exhibit 10.07 to the Form S-1).

10.12          Third amendment to Lease Agreement by and between Registrant and
               Toda Development, Inc. dated November 7, 1994 and fourth
               amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated April 6, 1995. (Incorporated herein by
               reference to exhibit 10.14 to the March 31, 1995 10-K).

10.13          Fifth Amendment to Lease Agreement by and between Registrant and
               Toda Development, Inc. dated August 31, 1995 and sixth amendment
               to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated October 31, 1995. (Incorporated herein by
               reference to exhibit 10.18 to the Registrant's Quarterly Report
               on Form 10-Q for the quarter ended December 31, 1995).

10.14          Seventh Amendment to Lease Agreement by and between Registrant
               and Toda Development, Inc. dated December 15, 1995 and Eighth
               Amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated January 25, 1996 and Ninth Amendment to
               Lease Agreement by and between Registrant and Toda Development,
               Inc. dated February 21, 1996 and Tenth Amendment to Lease
               Agreement by and between Registrant and Toda Development, Inc.
               dated April 30, 1996 and Eleventh Amendment to Lease Agreement by
               and between Registrant and Toda Development, Inc. dated June 13,
               1996. (Incorporated herein by reference to exhibit 10.15 to the
               March 31, 1996 10-K).

10.15          Twelfth Amendment to Lease Agreement by and between Registrant
               and Toda Development, Inc. dated November 26, 1996 and Thirteenth
               Amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated February 25, 1997 and Fourteenth
               Amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated February 25, 1997.

10.16          Termination and License Agreement by and between Altsys
               Corporation and Aldus Corporation, dated October 24, 1994
               (Incorporated herein by reference to exhibit 10.11 to the 
               Altsys S-4).

10.17          Letter Agreement between the Registrant and Michael Solomon
               (Incorporated herein by reference to exhibit 10.12 to the 
               Altsys S-4).

10.18          Line of Credit Agreement by and between Registrant and Imperial
               Bank dated August 2, 1995. (Incorporated herein by reference to
               exhibit 10.17 to the Registrant's Quarterly Report on Form 10-Q
               for the quarter ended September 30, 1995).

10.19**        Distribution Agreement by and between the Registrant and Ingram
               Micro, Inc. dated March 28, 1996. (Incorporated herein by
               reference to exhibit 10.19 to the March 31, 1996 10-K).

10.20*         Employment Agreement between the Registrant and Robert K. Burgess
               dated August 25, 1996. (Incorporated herein by reference to
               exhibit 10.20 to the Registrant's Quarterly Report on Form 10-Q
               for the quarter ended September 30, 1996).

10.21*         Employment Agreement between the Registrant and James White dated
               January 1, 1997.

10.22*         Employment Agreement between the Registrant and John C. Parsons,
               Jr. dated February 17, 1997.

11.01          Statement regarding computation of per share earnings (loss).

21.01          List of Registrant's subsidiaries.

23.01          Consent of KPMG Peat Marwick LLP, Independent Auditors.
</TABLE>



                                       43
<PAGE>   46

<TABLE>
<S>            <C>
23.02          Consent of Arthur Andersen LLP, Independent Auditors.

24.01          Power of Attorney (see page 45 of this Form 10-K).

27.01          Financial Data Schedule.
</TABLE>

*       Represents a management contract or compensatory plan or arrangement

**      Confidential treatment has been granted with respect to certain portions
        of this agreement. Such portions have been redacted and marked with a
        double asterisk. The non-redacted version of this agreement was sent to
        the Securities and Exchange Commission pursuant to an application for
        confidential treatment.

(b)     Reports on Form 8-K: No reports on Form 8-K were required to be filed
        for the quarter ended March 31, 1997.

        With the exception of the information incorporated by reference to the
        Proxy Statement in Items 10, 11, 12 and 13 of Part III, the Proxy
        Statement is not deemed to be filed as part of this Report.

(c)     See Item 14(a)(3) above.

(d)     See Item 14(a)(2) above.



                                       44
<PAGE>   47

                                   SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange
Act of 1934, the Registrant has duly caused this Report to be signed on its
behalf by the undersigned, thereunto duly authorized.

                                            MACROMEDIA, INC.

                                            By: /s/ Robert K. Burgess
                                            Robert K. Burgess
                                            President
                                            Dated:  June 27, 1997

                                POWER OF ATTORNEY

KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Robert K. Burgess and John C. Parsons, Jr.,
jointly and severally, his attorneys-in-fact, each with the power of
substitution, for him in any and all capacities, to sign any amendments to this
Report on Form 10-K, and to file same, with exhibits thereto and other documents
in connection therewith, with the Securities and Exchange Commission, hereby
ratifying and confirming all that each of said attorneys-in-fact, or his
substitutes, may do or cause to be done by virtue hereof.

Pursuant to the requirements of the Securities and Exchange Act of 1934, this
Report has been signed below by the following persons on behalf of the
Registrant and in the capacities and dates indicated.

<TABLE>
<CAPTION>
        SIGNATURE                                       TITLE                              DATE
        ---------                                       -----                              ----
<S>                                 <C>                                                <C>
PRINCIPAL EXECUTIVE OFFICER:

/s/ Robert K. Burgess               President                                          June 27, 1997
Robert K. Burgess

PRINCIPAL FINANCIAL AND ACCOUNTING OFFICER:

/s/ John C. Parsons, Jr.            Vice President of Finance and                      June 27, 1997
John C. Parsons, Jr.                Operations, Chief Financial Officer
                                    and Secretary

ADDITIONAL DIRECTORS:

/s/ John C. Colligan                Chairman of the Board of Directors                 June 27, 1997
John C. Colligan

/s/ Kevin F. Crowder                Director                                           June 27, 1997
Kevin F. Crowder

/s/ L. John Doerr                   Director                                           June 27, 1997
L. John Doerr

/s/ C. Richard Kramlich             Director                                           June 27, 1997
C. Richard Kramlich

/s/ John C. Laing                   Director                                           June 27, 1997
John C. Laing

/s/ Donald L. Lucas                 Director                                           June 27, 1997
Donald L. Lucas

/s/ William B. Welty                Director                                           June 27, 1997
William B. Welty

/s/ James R. Von Ehr II             Director                                           June 27, 1997
James R. Von Ehr II
</TABLE>



                                       45
<PAGE>   48

                        MACROMEDIA, INC. AND SUBSIDIARIES
                                   SCHEDULE II
                        VALUATION AND QUALIFYING ACCOUNTS
                    YEARS ENDED MARCH 31, 1997, 1996 AND 1995
                                 (IN THOUSANDS)

<TABLE>
<CAPTION>
                                               BALANCE AT    CHARGED TO                   BALANCE
                                               BEGINNING     COSTS AND                    AT END
             DESCRIPTION                       OF PERIOD     EXPENSES      DEDUCTIONS     OF PERIOD
             -----------                       ---------     --------      ----------     ---------
<S>                                            <C>           <C>           <C>            <C>
Allowance for Doubtful Accounts
  Year Ended March 31, 1997                       $  935        $1,385        $1,348         $  972
  Year Ended March 31, 1996                       $  399        $  740        $  204         $  935
  Year Ended March 31, 1995                       $  321        $  243        $  165         $  399

Allowance for Returns
  Year Ended March 31, 1997                       $3,442       $16,009       $12,637         $6,814
  Year Ended March 31, 1996                       $1,088       $ 8,923       $ 6,569         $3,442
  Year Ended March 31, 1995                       $  639       $ 3,791       $ 3,342         $1,088

Allowance for Obsolete Inventory
  Year Ended March 31, 1997                       $  754        $3,830        $  675         $3,909
  Year Ended March 31, 1996                       $  533        $  805        $  584         $  754
  Year Ended March 31, 1995                       $  160        $  373        $    -         $  533
</TABLE>



                                       46
<PAGE>   49

<TABLE>
<CAPTION>
EXHIBIT
NUMBER                                  DESCRIPTION                                 PAGE
- ------                                  -----------                                 ----
<S>            <C>                                                                  <C>
 4.07          Amendment Number Seven to Investor Rights Agreement, effective
               December 31, 1996                                                     49

10.04*         1992 Equity Incentive Plan and related documents, as amended to
               date                                                                  55

10.15          Twelfth Amendment to Lease Agreement by and between Registrant
               and Toda Development, Inc. dated November 26, 1996 and Thirteenth
               Amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated February 25, 1997 and Fourteenth
               Amendment to Lease Agreement by and between Registrant and Toda
               Development, Inc. dated February 25, 1997                             70

10.21*         Employment Agreement between Registrant and James White dated
               January 1, 1997                                                       80

10.22*         Employment Agreement between Registrant and John C. Parsons, Jr.
               dated February 17, 1997                                               98    

11.01          Statement regarding computation of per share earnings (loss)         105

21.01          List of Registrant's subsidiaries                                    107

23.01          Consent of KPMG Peat Marwick LLP, Independent Auditors               109

23.02          Consent of Arthur Andersen LLP, Independent Auditors                 111

27.01          Financial Data Schedule                                              113
</TABLE>

*       Represents a management contract or compensatory plan or arrangement


                                       47


<PAGE>   1
Exhibit 4.07


                                       48

<PAGE>   2
                                                                    EXHIBIT 4.07

               AMENDMENT NUMBER SEVEN TO INVESTOR RIGHTS AGREEMENT

        The undersigned hereby consents and agrees to this Amendment (this
"Amendment") of that certain Investor Rights Agreement, dated as of March 31,
1992 and amended as of April 1, 1992, January 20, 1995, July 12, 1995, August
30, 1995, December 2, 1995 and March 14, 1996 (the "Agreement"), among
Macromedia, Inc., a Delaware corporation formerly named MMAW Consolidation Corp.
(the "Company"), and the Investors listed on Schedule A thereto, James R. Von
Ehr, II, Kevin F. Crowder, Frederick Krueger, Richard Krueger, Josh Rosen, Mats
Myrberg, John Dalton, Anthony Wood and Stephen Shannon. The undersigned is
currently a "Holder" as defined in the Agreement. This Amendment is contingent
upon the closing of the merger of Newco, a Delaware corporation and wholly-owned
subsidiary of Macromedia, with and into FutureWave Software, Inc., a California
corporation ("FWS"), in a reverse triangular merger (the "Merger"), with FWS to
be the surviving corporation. The Amendment will be deemed given as of the date
of the consummation of the Merger. References to Sections and capitalized terms
in this Amendment that are not otherwise defined herein will have the meaning
ascribed to them in the Agreement.

        1.     S-3 REGISTRATION OF FWS SHARES

               (a) After the date hereof, Charles Jackson, Jonathan Gay, Robert
Tatsumi and Michelle Welsh (referred to herein as the "FWS Shareholders") may
request in writing that the Company effect a registration on Form S-3 for the
resale by such FWS Shareholder of all or any of the shares of Macromedia Common
Stock that the Company issues to such FWS Shareholder upon consummation of the
Merger (the shares of Macromedia Common Stock to be issued to the FWS
Shareholders or any of them upon the Merger are referred to as the "FWS
Shares"), and any related qualification or compliance with respect to all or a
part of the FWS Shares owned by such FWS Shareholder. Upon receipt of such
request, the Company will:

                      (i) promptly give written notice of the proposed
registration, and any related qualification or compliance, to the other FWS
Shareholder(s); and

                      (ii) file a registration statement on Form S-3 as provided
above within 30 days after receipt of such request and, as soon as practicable,
effect such registration (and all such qualifications and compliances as may be
so requested) as would permit the sale and distribution of all or such portion
of such FWS Shareholder's FWS Shares as are specified in such request, together
with all or a portion of the FWS Shares of the other FWS Shareholder joining in
such request as are specified in a written request given within 15 days after
receipt of such written notice from the Company; provided, however:

                             (A) that the FWS Shareholder(s) will sell FWS
Shares pursuant to such registration only during an "FWS Permitted Window" (as
defined below), only in "brokers' transactions" (as defined in Rule 144 under
the Act) and only 



                                       49
<PAGE>   3

during the two-year period commencing with the effective date of the Merger and
the Company will have no obligation to keep a registration statement on Form S-3
effective and/or current after two years following the effective date of the
Merger;

                             (B) no FWS Shareholder will sell any FWS Shares,
and no FWS Permitted Window will commence, until after the publication of the
first quarterly financial statements of the Company that include at least 30
days of combined operating results of the Company and FWS;

                             (C) no FWS Shareholder will sell pursuant to such
registration, within 12 months after the date on which the Merger is
consummated, 50% or more of the FWS Shares issued to such FWS Shareholder;

                             (D) that, if the Company furnishes to the FWS
Shareholder(s) a certificate signed by the President or the Chief Executive
Officer of the Company stating that, in the good faith judgment of the Board of
Directors of the Company, it would be seriously detrimental to the Company and
its stockholders for such Form S-3 registration to be effected at such time (or,
in the case a "Notice of Resale" (as defined below) has been given, that it
would be seriously detrimental to the Company and its stockholders for the FWS
Permitted Window to commence or continue at such time) due to the existence of a
material development or potential material development involving the Company
which the Company would be obligated to disclose in the prospectus contained in
the Form S-3 registration statement, which disclosure would in the good faith
judgment of the Board of Directors of the Company be premature or otherwise
inadvisable at such time and would have a material adverse affect upon the
Company and its stockholders, the Company will have the right to defer the
filing of the Form S-3 registration statement (or the commencement or
continuation of the FWS Permitted Window, as the case may be)during any period
in which the securities trading window is closed for the Company's directors and
executive officers; and

                             (E) that the Company will not be required to effect
any such registration, qualification or compliance in any particular
jurisdiction in which the Company would thereby be required to qualify to do
business or to execute a general consent to service of process.

For the purposes of this Section 1, a "FWS Permitted Window" is a period
commencing on the third business day after the release of the Company's
quarterly or annual earnings report, as the case may be, to the public and ends
thirty days before the end of the next fiscal quarter. In order to cause an FWS
Permitted Window to commence, an FWS Shareholder must first give written notice
to the Company of such FWS shareholder's present intention to sell some or all
of such FWS Shareholder's FWS Shares pursuant to such registration (a "Notice of
Resale"). Upon receipt of such Notice of Resale, the Company will give written
notice to the FWS Shareholder as soon as practicable, but in no event more than
five business days after such receipt, that the prospectus contained in the
registration statement is current (it may be necessary for the Company during
this period to supplement the prospectus or make an appropriate filing under the
1934 Act so as to cause the prospectus to become current) and that the FWS
Permitted Window will commence on the date of such notice by the Company or that
the Company is required 



                                       50
<PAGE>   4

under the Act and the regulations thereunder to amend the registration statement
in order to cause the prospectus to be current (unless a certificate of the
President or the Chief Executive Officer is delivered as provided in (ii)(D)
above). In the event that the Company determines an amendment is necessary as
provided above, it will file and cause the amendment to become effective as soon
as practicable; whereupon it will notify the FWS shareholder that the FWS
Permitted Window will then commence.

               (b) All expenses incurred in connection with such registration,
and any related qualification or compliance, including, without limitation, all
registration, filing, qualification, printers' and accounting fees, fees and
disbursements of counsel for the Company and the reasonable fees and
disbursements of one counsel for the FWS Shareholders (the fees of such counsel
not to exceed $20,000) shall be borne by the Company.

               (c) A registration effective pursuant to this Section 1 will not
be counted as a demand for registration under Section 1.2 of the Agreement and
will not trigger any registration or notice rights under Section 1.3 or 1.12 of
the Agreement.

               (d) Paragraphs (b), (c), (d) and (f) of Section 1.4 of the
Agreement will apply to a registration under this Section 1, provided that the
term "Holder" will, for the purposes hereof be deemed to refer only to the FWS
Shareholders.

               (e) It will be a condition precedent to the obligations of the
Company to register pursuant to this Section 1 any FWS Shares of any FWS
Shareholders that such FWS Shareholders furnish to the Company for inclusion in
the S-3 registration statement such information regarding such FWS Shareholder
and the FWS Shares held by such FWS Shareholder as will be required to effect
the registration of such FWS Shareholders of FWS Shares; provided, however that
no FWS Shareholders will be required to make any representations or warranties
or agreements with the Company except as to such matters.

        2. AMENDMENT OF DEFINITIONS OF "REGISTRABLE SECURITIES" AND "HOLDERS."
For purposes of Sections 1.9, 1.10, 1.11(a), (c) and (d), 1.13, 1.14, 1.15
(provided that the market stand-off provided for in Section 1.15 will apply to
the FWS Shares only if the FWS Shareholders are permitted to include their FWS
Shares in the applicable registration without limitation) 1.16 and 3.1 through
3.9 (except that, notwithstanding anything to the contrary in Section 3.9, no
amendment to the Agreement that materially changes this Amendment may be made
without the written consent of the FWS Shareholder(s) holding at least a
majority of the FWS Shares) of the Agreement (specifically excluding the other
Sections of this Agreement), (a) the term "Registrable Securities" will be
deemed to include the FWS Shares and (b) the term "Holders" will be deemed to
include the FWS Shareholders so long as such individuals hold FWS Shares. The
provisions of Section 1.2, 1.3, 1.5, 1.6, 1.7, 1.8, 1.11(b), 1.12, 2.1, 2.2,
2.3, 2.4, 2.5, 2.6, 2.7 and 2.8 will not apply to the FWS Shareholders or any of
their FWS Shares. The provisions of Section 1.4 will apply to the FWS
Shareholders and their shares of Macromedia Common Stock only to the extent
explicitly provided for in Section 1 of this Amendment.

        3. EFFECTIVENESS OF AMENDMENT. As provided in Section 3.9 of the
Agreement, this Amendment shall be binding upon each holder of any Registrable
Securities then 



                                       51
<PAGE>   5

outstanding, any future holder of such Registrable Securities and the Company.
This Amendment shall be effective when (a) the written consent of Macromedia and
the holders of a majority of the Registrable Securities currently outstanding is
obtained, and (b) the Merger has been consummated as evidenced by the filing of
the Agreement of Merger, the Articles of Merger and such other certificates and
agreements as may be required by the Secretaries of State of the States of
Delaware and California. This Consent shall be void and have no effect if the
Agreement and Plan of Reorganization dated as of December 31, 1996 is terminated
in accordance with its terms before the Merger is consummated.

        4. COUNTERPARTS. This Amendment may be executed in two or more
counterparts, each of which shall be deemed an original, but all of which
together shall constitute one and the same instrument.



                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]



                                       52
<PAGE>   6

MACROMEDIA, INC.                             HOLDER OF REGISTRABLE SECURITIES


By: /s/ Robert K. Burgess
    ----------------------------------       -----------------------------------
    Robert K. Burgess,                       Authorized Signature
    President

                                             -----------------------------------
                                             Printed Name

                                             -----------------------------------
                                             Authorized Signature

                                             -----------------------------------
                                             Printed Name



ACCEPTANCE BY THE FWS SHAREHOLDERS

Agreed to and Accepted:

Charles H. Jackson and Hallie E. Jackson,
as Trustees FOB the Jackson Living Trust

/s/ Charles H. Jackson
- ------------------------------------------
Charles H. Jackson, Trustee

/s/ Hallie E. Jackson
- ------------------------------------------
Hallie E. Jackson, Trustee

/s/ Jonathan Gay
- ------------------------------------------
Jonathan Gay

/s/ Robert Tatsumi
- ------------------------------------------
Robert Tatsumi

/s/ Michelle Welsh
- ------------------------------------------
Michelle Welsh


                  [SIGNATURE PAGE TO AMENDMENT NUMBER SEVEN TO
                           INVESTOR RIGHTS AGREEMENT]



                                       53

<PAGE>   1
Exhibit 10.04



                                       54

<PAGE>   2

                                MACROMEDIA, INC.

                           1992 EQUITY INCENTIVE PLAN

                          As Adopted September 23, 1992
                        and amended through March 3, 1997


          1. PURPOSE. The purpose of the Plan is to provide incentives to
attract, retain and motivate eligible persons whose present and potential
contributions are important to the success of the Company, its Parent,
Subsidiaries and Affiliates, by offering them an opportunity to participate in
the Company's future performance through awards of Options, Restricted Stock and
Stock Bonuses. Capitalized terms not defined in the text are defined in Section
24.

          2.   SHARES SUBJECT TO THE PLAN.

               2.1 Number of Shares Available. Subject to Sections 2.2 and 18,
the total number of Shares reserved and available for grant and issuance
pursuant to the Plan shall be 10,800,000 Shares. Any Shares issuable upon
exercise of options granted pursuant to the Authorware 1988 Stock Option Plan,
the Macromind, Inc. 1989 Incentive Stock Option Plan and 1989 Nonstatutory Stock
Option Plan, and the Paracomp, Inc. 1989 Stock Option Plan (the "Prior Plans")
that expire or become unexercisable for any reason without having been exercised
in full, shall no longer be available for distribution under the Prior Plans,
but shall be available for distribution under this Plan. Subject to Sections 2.2
and 18, Shares shall again be available for grant and issuance in connection
with future Awards under the Plan that: (a) are subject to issuance upon
exercise of an Option but cease to be subject to such Option for any reason
other than exercise of such Option, (b) are subject to an Award granted
hereunder but are forfeited or are repurchased by the Company at the original
issue price, or (c) are subject to an Award that otherwise terminates without
Shares being issued.

               2.2 Adjustment of Shares. In the event that the number of
outstanding Shares is changed by a stock dividend, recapitalization, stock
split, reverse stock split, subdivision, combination, reclassification or
similar change in the capital structure of the Company without consideration,
then (a) the number of Shares reserved for issuance under the Plan, (b) the
Exercise Prices of and number of Shares subject to outstanding Options, and (c)
the number of Shares subject to other outstanding Awards shall be
proportionately adjusted, subject to any required action by the Board or the
stockholders of the Company and compliance with applicable securities laws;
provided, however, that fractions of a Share shall not be issued but shall
either be paid in cash at Fair Market Value or shall be rounded up to the
nearest Share, as determined by the Committee; and provided, further, that the
Exercise Price of any Option may not be decreased to below the par value of the
Shares.

          3. ELIGIBILITY. ISOs (as defined in Section 5 below) may be granted
only to employees (including officers and directors who are also employees) of
the Company or of a Parent or Subsidiary of the Company. All other Awards may be
granted to employees, officers, directors, consultants, independent contractors
and advisers of the Company or any Parent, Subsidiary or Affiliate of the
Company; provided such consultants, contractors and advisers render bona fide
services not in connection with the offer and sale of securities in a
capital-raising transaction. No 


                                       55

<PAGE>   3

"Named Executive Officer" (as that term is defined in Item 402(a)(3) of
Regulation S-K promulgated under the Exchange Act) shall be eligible to receive
more than 1,800,000 Shares at any time during the term of this Plan pursuant to
the grant of Awards hereunder. A person may be granted more than one Award under
the Plan.

          4.   ADMINISTRATION.

               4.1 Committee Authority. The Plan shall be administered by the
Committee or the Board acting as the Committee. Subject to the general purposes,
terms and conditions of the Plan, and to the direction of the Board, the
Committee shall have full power to implement and carry out the Plan. The
Committee shall have the authority to:

          (a)  construe and interpret the Plan, any Award Agreement and any
               other agreement or document executed pursuant to the Plan;

          (b)  prescribe, amend and rescind rules and regulations relating to
               the Plan;

          (c)  select persons to receive Awards;

          (d)  determine the form and terms of Awards;

          (e)  determine the number of Shares or other consideration subject to
               Awards;

          (f)  determine whether Awards will be granted singly, in combination,
               in tandem, in replacement of, or as alternatives to, other Awards
               under the Plan or any other incentive or compensation plan of the
               Company or any Parent, Subsidiary or Affiliate of the Company;

          (g)  grant waivers of Plan or Award conditions;

          (h)  determine the vesting, exercisability and payment of Awards;

          (i)  correct any defect, supply any omission, or reconcile any
               inconsistency in the Plan, any Award or any Award Agreement;

          (j)  determine whether an Award has been earned; and

          (k)  make all other determinations necessary or advisable for the
               administration of the Plan.

               4.2 Committee Discretion. Any determination made by the Committee
with respect to any Award shall be made in its sole discretion at the time of
grant of the Award or, unless in contravention of any express term of the Plan
or Award, at any later time, and such determination shall be final and binding
on the Company and all persons having an interest in any Award under the Plan.
The Committee may delegate to one or more officers of the Company the authority
to grant an Award under the Plan to Participants who are not Insiders of the
Company.


                                       56

<PAGE>   4

               4.3 Compliance With Code Section 162(m). If two or more members
of the Board are Outside Directors, the Committee shall be comprised of at least
two members of the Board, all of whom are Outside Directors.

          5. OPTIONS. The Committee may grant Options to eligible persons and
shall determine whether such Options shall be Incentive Stock Options within the
meaning of the Code ("ISOs") or Nonqualified Stock Options ("NQSOs"), the number
of Shares subject to the Option, the Exercise Price of the Option, the period
during which the Option may be exercised, and all other terms and conditions of
the Option, subject to the following:

               5.1 Form of Option Grant. Each Option granted under the Plan
shall be evidenced by an Award Agreement which shall expressly identify the
Option as an ISO or NQSO ("Stock Option Agreement"), and be in such form and
contain such provisions (which need not be the same for each Participant) as the
Committee shall from time to time approve, and which shall comply with and be
subject to the terms and conditions of the Plan.

               5.2 Date of Grant. The date of grant of an Option shall be the
date on which the Committee makes the determination to grant such Option, unless
otherwise specified by the Committee. The Stock Option Agreement and a copy of
the Plan will be delivered to the Participant within a reasonable time after the
granting of the Option.

               5.3 Exercise Period. Options shall be exercisable within the
times or upon the events determined by the Committee as set forth in the Stock
Option Agreement; provided, however, that no Option shall be exercisable after
the expiration of one hundred twenty (120) months from the date the Option is
granted, and provided further that no Option granted to a person who directly or
by attribution owns more than ten percent (10%) of the total combined voting
power of all classes of stock of the Company or any Parent or Subsidiary of the
Company ("Ten Percent Stockholder") shall be exercisable after the expiration of
five (5) years from the date the Option is granted. The Committee also may
provide for the exercise of Options to become exercisable at one time or from
time to time, periodically or otherwise, in such number or percentage as the
Committee determines.

               5.4 Exercise Price. The Exercise Price shall be determined by the
Committee when the Option is granted and may be not less than 85% of the Fair
Market Value of the Shares on the date of grant; provided that (i) the Exercise
Price of an ISO shall be not less than 100% of the Fair Market Value of the
Shares on the date of grant and (ii) the Exercise Price of any Option granted to
a Ten Percent Stockholder shall not be less than 110% of the Fair Market Value
of the Shares on the date of grant. Payment for the Shares purchased may be made
in accordance with Section 8 of the Plan.

               5.5 Method of Exercise. Options may be exercised only by delivery
to the Company of a written stock option exercise agreement (the "Exercise
Agreement") in a form approved by the Committee (which need not be the same for
each Participant), stating the number of Shares being purchased, the
restrictions imposed on the Shares, if any, and such representations and
agreements regarding Participant's investment intent and access to information,
if any, as may be required or desirable by the Company to comply with applicable
securities laws, together with payment in full of the Exercise Price for the
number of Shares being purchased.



                                       57

<PAGE>   5

               5.6 Termination. Notwithstanding the exercise periods set forth
in the Stock Option Agreement, exercise of an Option shall always be subject to
the following:

          (a)  If the Participant is Terminated for any reason except death or
               Disability, then Participant may exercise such Participant's
               Options only to the extent that such Options would have been
               exercisable upon the Termination Date no later than ninety (90)
               days after the Termination Date (or such shorter time period as
               may be specified in the Stock Option Agreement), but in any
               event, no later than the expiration date of the Options.

          (b)  If the Participant is terminated because of death or Disability
               (or the participant dies within three months of such
               termination), then Participant's Options may be exercised only to
               the extent that such Options would have been exercisable by
               Participant on the Termination Date and must be exercised by
               Participant (or Participant's legal representative or authorized
               assignee) no later than twelve (12) months after the Termination
               Date (or such shorter time period as may be specified in the
               Stock Option Agreement), but in any event no later than the
               expiration date of the Options.

               5.7 Limitations on Exercise. The Committee may specify a
reasonable minimum number of Shares that may be purchased on any exercise of an
Option, provided that such minimum number will not prevent Participant from
exercising the Option for the full number of Shares for which it is then
exercisable.

               5.8 Limitations on ISOs. The aggregate Fair Market Value
(determined as of the date of grant) of Shares with respect to which ISOs are
exercisable for the first time by a Participant during any calendar year (under
the Plan or under any other incentive stock option plan of the Company or any
Affiliate, Parent or Subsidiary of the Company) shall not exceed $100,000. If
the Fair Market Value of Shares on the date of grant with respect to which ISOs
are exercisable for the first time by a Participant during any calendar year
exceeds $100,000, the Options for the first $100,000 worth of Shares to become
exercisable in such calendar year shall be ISOs and the Options for the amount
in excess of $100,000 that become exercisable in that calendar year shall be
NQSOs. In the event that the Code or the regulations promulgated thereunder are
amended after the Effective Date of the Plan to provide for a different limit on
the Fair Market Value of Shares permitted to be subject to ISOs, such different
limit shall be automatically incorporated herein and shall apply to any Options
granted after the effective date of such amendment.

               5.9 Modification, Extension or Renewal. The Committee may modify,
extend or renew outstanding Options and authorize the grant of new Options in
substitution therefor, provided that any such action may not, without the
written consent of Participant, impair any of Participant's rights under any
Option previously granted. Any outstanding ISO that is modified, extended,
renewed or otherwise altered shall be treated in accordance with Section 424(h)
of the Code. The Committee may reduce the Exercise Price of outstanding Options
without the consent of Participants affected by a written notice to them;
provided, however, that the Exercise Price may not be reduced below the minimum
Exercise Price that would be permitted under Section 5.4 of the Plan for Options
granted on the date the action is taken to reduce the Exercise Price; provided,
further, that the Exercise Price shall not be reduced below the par value of the
Shares, if any.



                                       58

<PAGE>   6

               5.10 No Disqualification. Notwithstanding any other provision in
the Plan, no term of the Plan relating to ISOs shall be interpreted, amended or
altered, nor shall any discretion or authority granted under the Plan be
exercised, so as to disqualify the Plan under Section 422 of the Code or,
without the consent of the Participant affected, to disqualify any ISO under
Section 422 of the Code.

          6. RESTRICTED STOCK. A Restricted Stock Award is an offer by the
Company to sell to an eligible person Shares that are subject to restrictions.
The Committee shall determine to whom an offer will be made, the number of
Shares the person may purchase, the price to be paid (the "Purchase Price"), the
restrictions to which the Shares shall be subject, and all other terms and
conditions of the Restricted Stock Award, subject to the following:

               6.1 Form of Restricted Stock Award. All purchases under a
Restricted Stock Award made pursuant to the Plan shall be evidenced by an Award
Agreement ("Restricted Stock Purchase Agreement") that shall be in such form
(which need not be the same for each Participant) as the Committee shall from
time to time approve, and shall comply with and be subject to the terms and
conditions of the Plan. The offer of Restricted Stock shall be accepted by the
Participant's execution and delivery of the Restricted Stock Purchase Agreement
and full payment for the Shares to the Company within thirty (30) days from the
date the Restricted Stock Purchase Agreement is delivered to the person. If such
person does not execute and deliver the Restricted Stock Purchase Agreement
along with full payment for the Shares to the Company within thirty (30) days,
then the offer shall terminate, unless otherwise determined by the Committee.

               6.2 Purchase Price. The Purchase Price of Shares sold pursuant to
a Restricted Stock Award shall be determined by the Committee and shall be at
least 85% of the Fair Market Value of the Shares when the Restricted Stock Award
is granted, except in the case of a sale to a Ten Percent Stockholder, in which
case the Purchase Price shall be 100% of the Fair Market Value. Payment of the
Purchase Price may be made in accordance with Section 8 of the Plan.

               6.3 Restrictions. Restricted Stock Awards shall be subject to
such restrictions as the Committee may impose. The Committee may provide for the
lapse of such restrictions in installments and may accelerate or waive such
restrictions, in whole or part, based on length of service, performance or such
other factors or criteria as the Committee may determine.

          7.   STOCK BONUSES.

               7.1 Awards of Stock Bonuses. A Stock Bonus is an award of Shares
(which may consist of Restricted Stock) for services rendered to the Company or
any Parent, Subsidiary or Affiliate of the Company. A Stock Bonus may be awarded
for past services already rendered to the Company, or any Parent, Subsidiary or
Affiliate of the Company pursuant to an Award Agreement (the "Stock Bonus
Agreement") that shall be in such form (which need not be the same for each
Participant) as the Committee shall from time to time approve, and shall comply
with and be subject to the terms and conditions of the Plan. A Stock Bonus may
be awarded upon satisfaction of such performance goals as are set out in advance
in Participant's individual Award Agreement (the "Performance Stock Bonus
Agreement") that shall be in such form (which need not be the same for each
Participant) as the Committee shall from time to time approve, and shall comply
with and be subject to the terms and conditions of the Plan. Stock Bonuses may
vary from Participant to Participant and between groups of Participants, and may
be based upon the 


                                       59

<PAGE>   7

achievement of the Company, Parent, Subsidiary or Affiliate and/or individual
performance factors or upon such other criteria as the Committee may determine.

               7.2 Terms of Stock Bonuses. The Committee shall determine the
number of Shares to be awarded to the Participant and whether such Shares shall
be Restricted Stock. If the Stock Bonus is being earned upon the satisfaction of
performance goals pursuant to a Performance Stock Bonus Agreement, then the
Committee shall determine: (a) the nature, length and starting date of any
period during which performance is to be measured (the "Performance Period") for
each Stock Bonus; (b) the performance goals and criteria to be used to measure
the performance, if any; (c) the number of Shares that may be awarded to the
Participant; and (d) the extent to which such Stock Bonuses have been earned.
Performance Periods may overlap and Participants may participate simultaneously
with respect to Stock Bonuses that are subject to different Performance Periods
and different performance goals and other criteria. The number of Shares may be
fixed or may vary in accordance with such performance goals and criteria as may
be determined by the Committee. The Committee may adjust the performance goals
applicable to the Stock Bonuses to take into account changes in law and
accounting or tax rules and to make such adjustments as the Committee deems
necessary or appropriate to reflect the impact of extraordinary or unusual
items, events or circumstances to avoid windfalls or hardships.

               7.3 Form of Payment. The earned portion of a Stock Bonus may be
paid currently or on a deferred basis with such interest or dividend equivalent,
if any, as the Committee may determine. Payment may be made in the form of cash,
whole Shares, including Restricted Stock, or a combination thereof, either in a
lump sum payment or in installments, all as the Committee shall determine.

               7.4 Termination During Performance Period. If a Participant is
Terminated during a Performance Period for any reason, then such Participant
shall be entitled to payment (whether in Shares, cash or otherwise) with respect
to the Stock Bonus only to the extent earned as of the date of Termination in
accordance with the Performance Stock Bonus Agreement, unless the Committee
shall determine otherwise.

          8.   PAYMENT FOR SHARE PURCHASES.

               8.1 Payment. Payment for Shares purchased pursuant to the Plan
may be made in cash (by check) or, where expressly approved for the Participant
by the Committee and where permitted by law:

          (a)  by cancellation of indebtedness of the Company to the
               Participant;

          (b)  by surrender of Shares that either: (1) have been owned by
               Participant for more than six (6) months and have been paid for
               within the meaning of SEC Rule 144 (and, if such shares were
               purchased from the Company by use of a promissory note, such note
               has been fully paid with respect to such Shares); or (2) were
               obtained by Participant in the public market;

          (c)  by tender of a full recourse promissory note having such terms as
               may be approved by the Committee and bearing interest at a rate
               sufficient to avoid imputation of income under Sections 483 and
               1274 of the Code; provided, however, that Participants who are
               not employees of the Company shall not be 



                                       60

<PAGE>   8

               entitled to purchase Shares with a promissory note unless the
               note is adequately secured by collateral other than the Shares;
               provided, further, that the portion of the Purchase Price equal
               to the par value of the Shares, if any, must be paid in cash;

          (d)  by waiver of compensation due or accrued to Participant for
               services rendered;

          (e)  by tender of property;

          (f)  with respect only to purchases upon exercise of an Option, and
               provided that a public market for the Company's stock exists:

               (1)  through a "same day sale" commitment from Participant and a
                    broker-dealer that is a member of the National Association
                    of Securities Dealers (an "NASD Dealer") whereby Participant
                    irrevocably elects to exercise the Option and to sell a
                    portion of the Shares so purchased to pay for the Exercise
                    Price, and whereby the NASD Dealer irrevocably commits upon
                    receipt of such Shares to forward the Exercise Price
                    directly to the Company; or

               (2)  through a "margin" commitment from Participant and an NASD
                    Dealer whereby Participant irrevocably elects to exercise
                    the Option and to pledge the Shares so purchased to the NASD
                    Dealer in a margin account as security for a loan from the
                    NASD Dealer in the amount of the Exercise Price, and whereby
                    the NASD Dealer irrevocably commits upon receipt of such
                    Shares to forward the exercise price directly to the
                    Company; or

          (g)  by any combination of the foregoing.

               8.2 Loan Guarantees. The Committee may help the Participant pay
for Shares purchased under the Plan by authorizing a guarantee by the Company of
a third-party loan to the Participant.

          9.   WITHHOLDING TAXES.

               9.1 Withholding Generally. Whenever Shares are to be issued in
satisfaction of Awards granted under the Plan, the Company may require the
Participant to remit to the Company an amount sufficient to satisfy federal,
state and local withholding tax requirements prior to the delivery of any
certificate or certificates for such Shares. Whenever, under the Plan, payments
in satisfaction of Awards are to be made in cash, such payment shall be net of
an amount sufficient to satisfy federal, state, and local withholding tax
requirements.

               9.2 Stock Withholding. When, under applicable tax laws, a
Participant incurs tax liability in connection with the exercise or vesting of
any Award that is subject to tax withholding and the Participant is obligated to
pay the Company the amount required to be withheld, the Committee may allow the
Participant to satisfy the minimum withholding tax obligation by electing to
have the Company withhold from the Shares to be issued that number of Shares
having a Fair Market Value equal to the minimum amount required to be withheld, 



                                       61

<PAGE>   9
determined on the date that the amount of tax to be withheld is to be determined
(the "Tax Date"). All elections by a Participant to have Shares withheld for
this purpose shall be made in writing in a form acceptable to the Committee and
shall be subject to the following restrictions:

          (a)  the election must be made on or prior to the applicable Tax Date;

          (b)  once made the election shall be irrevocable as to the particular
               Shares as to which the election is made; and

          (c)  all elections shall be subject to the consent or disapproval of
               the Committee.

          10.  PRIVILEGES OF STOCK OWNERSHIP.

               10.1 Voting and Dividends. No Participant shall have any of the
rights of a stockholder with respect to any Shares until the Shares are issued
to the Participant. After Shares are issued to the Participant, the Participant
shall be a stockholder and have all the rights of a stockholder with respect to
such Shares, including the right to vote and receive all dividends or other
distributions made or paid with respect to such Shares; provided, that if such
Shares are Restricted Stock, then any new, additional or different securities
the Participant may become entitled to receive with respect to such Shares by
virtue of a stock dividend, stock split or any other change in the corporate or
capital structure of the Company shall be subject to the same restrictions as
the Restricted Stock; provided, further, that the Participant shall have no
right to retain such dividends or distributions with respect to Shares that are
repurchased at the Participant's original Purchase Price pursuant to Section 12.

               10.2 Financial Statements. The Company shall provide financial
statements to each Participant prior to such Participant's purchase of Shares
under the Plan, and to each Participant annually during the period such
Participant has Options outstanding; provided, however, the Company shall not be
required to provide such financial statements to Participants whose services in
connection with the Company assure them access to equivalent information.

          11. TRANSFERABILITY. Awards granted under the Plan, and any interest
therein, shall not be transferable or assignable by Participant, and may not be
made subject to execution, attachment or similar process, otherwise than by will
or by the laws of descent and distribution or as consistent with the specific
Plan and Award Agreement provisions relating thereto. During the lifetime of the
Participant an Award shall be exercisable only by the Participant, and any
elections with respect to an Award, may be made only by the Participant.

          12. RESTRICTIONS ON SHARES. At the discretion of the Committee, the
Company may reserve to itself and/or its assignee(s) in the Award Agreement (a)
a right of first refusal to purchase all Shares that a Participant (or a
subsequent transferee) may propose to transfer to a third party, and/or (b) a
right to repurchase a portion of or all Shares held by a Participant following
such Participant's Termination at any time within ninety (90) days after the
later of Participant's Termination Date and the date Participant purchases
Shares under the Plan, for cash or cancellation of purchase money indebtedness,
at: (A) with respect to Shares that are "Vested" (as defined in the Award
Agreement), the higher of: (l) Participant's original Purchase Price, or (2) the
Fair Market Value of such Shares on Participant's Termination Date, provided,
such right of repurchase terminates when the Company's securities become
publicly traded; or (B) with respect to Shares that are not "Vested" (as defined
in the Award Agreement), at the Participant's original Purchase Price, 



                                       62

<PAGE>   10

provided, that the right to repurchase at the original Purchase Price lapses at
the rate of at least 20% per year over 5 years from the date the Shares were
purchased, and if the right to repurchase is assignable, the assignee must pay
the Company, upon assignment of the right to repurchase, cash equal to the
excess of the Fair Market Value of the Shares over the original Purchase Price.

          13. CERTIFICATES. All certificates for Shares or other securities
delivered under the Plan shall be subject to such stock transfer orders, legends
and other restrictions as the Committee may deem necessary or advisable,
including restrictions under any applicable federal, state or foreign securities
law, or any rules, regulations and other requirements of the SEC or any stock
exchange or automated quotation system upon which the Shares may be listed.

          14. ESCROW; PLEDGE OF SHARES. To enforce any restrictions on a
Participant's Shares, the Committee may require the Participant to deposit all
certificates, together with stock powers or other instruments of transfer
approved by the Committee, appropriately endorsed in blank, with the Company or
an agent designated by the Company to hold in escrow until such restrictions
have lapsed or terminated, and the Committee may cause a legend or legends
referencing such restrictions to be placed on the certificates. Any Participant
who is permitted to execute a promissory note as partial or full consideration
for the purchase of Shares under the Plan shall be required to pledge and
deposit with the Company all or part of the Shares so purchased as collateral to
secure the payment of Participant's obligation to the Company under the
promissory note; provided, however, that the Committee may require or accept
other or additional forms of collateral to secure the payment of such obligation
and, in any event, the Company shall have full recourse against the Participant
under the promissory note notwithstanding any pledge of the Participant's Shares
or other collateral. In connection with any pledge of the Shares, Participant
shall be required to execute and deliver a written pledge agreement in such form
as the Committee shall from time to time approve. The Shares purchased with the
promissory note may be released from the pledge on a prorata basis as the
promissory note is paid.

          15. EXCHANGE AND BUYOUT OF AWARDS. The Committee may, at any time or
from time to time, authorize the Company, with the consent of the respective
Participants, to issue new Awards in exchange for the surrender and cancellation
of any or all outstanding Awards. The Committee may at any time buy from a
Participant an Award previously granted with payment in cash, Shares (including
Restricted Stock) or other consideration, based on such terms and conditions as
the Committee and the Participant shall agree.

          16. SECURITIES LAW AND OTHER REGULATORY COMPLIANCE. An Award shall not
be effective unless such Award is in compliance with all applicable federal and
state securities laws, rules and regulations of any governmental body, and the
requirements of any stock exchange or automated quotation system upon which the
Shares may then be listed, as they are in effect on the date of grant of the
Award and also on the date of exercise or other issuance. Notwithstanding any
other provision in the Plan, the Company shall have no obligation to issue or
deliver certificates for Shares under the Plan prior to (a) obtaining any
approvals from governmental agencies that the Company determines are necessary
or advisable, and/or (b) completion of any registration or other qualification
of such shares under any state or federal law or ruling of any governmental body
that the Company determines to be necessary or advisable. The Company shall be
under no obligation to register the Shares with the SEC or to effect compliance
with the registration, qualification or listing requirements of any state
securities laws, stock exchange or automated quotation system, and the Company
shall have no liability for any inability or failure to do so.



                                       63

<PAGE>   11

          17. NO OBLIGATION TO EMPLOY. Nothing in the Plan or any Award granted
under the Plan shall confer or be deemed to confer on any Participant any right
to continue in the employ of, or other relationship with, the Company or any
Parent, Subsidiary or Affiliate of the Company or limit in any way the right of
the Company or any Parent, Subsidiary or Affiliate of the Company to terminate
Participant's employment or other relationship at any time, with or without
cause.

          18.  CORPORATE TRANSACTIONS.

               18.1 Assumption or Replacement of Awards by Successor. In the
event of (a) a merger or consolidation in which the Company is not the surviving
corporation (other than a merger or consolidation with a wholly-owned
subsidiary, a reincorporation of the Company in a different jurisdiction, or
other transaction in which there is no substantial change in the stockholders of
the Company and the Awards granted under the Plan are assumed or replaced by the
successor corporation, which assumption shall be binding on all Participants),
(b) a dissolution or liquidation of the Company, (c) the sale of substantially
all of the assets of the Company, or (d) any other transaction which qualifies
as a "corporate transaction" under Section 424(a) of the Code wherein the
stockholders of the Company give up all of their equity interest in the Company
(except for the acquisition, sale or transfer of all or substantially all of the
outstanding shares of the Company), any or all outstanding Awards may be assumed
or replaced by the successor corporation, which assumption or replacement shall
be binding on all Participants. In the alternative, the successor corporation
may substitute equivalent Awards or provide substantially similar consideration
to Participants as was provided to stockholders (after taking into account the
existing provisions of the Awards). The successor corporation may also issue, in
place of outstanding Shares of the Company held by the Participant,
substantially similar shares or other property subject repurchase restrictions
no less favorable to the Participant.

               18.2 Expiration of Options. In the event such successor
corporation, if any, refuses to assume or substitute the Options, as provided
above, pursuant to a transaction described in Subsection 18.1(a) above, such
Options shall expire on such transaction at such time and on such conditions as
the Board shall determine. In the event such successor corporation, if any,
refuses to assume or substitute the Options as provided above, pursuant to a
transaction described in Subsections 18.1(b), (c) or (d) above, or there is no
successor corporation, and if the Company ceases to exist as a separate
corporate entity, then, notwithstanding any contrary terms in the Award
Agreement, the Options shall expire on a date at least twenty (20) days after
the Board gives written notice to Participants specifying the terms and
conditions of such termination.

               18.3 Other Treatment of Awards. Subject to any greater rights
granted to Participants under the foregoing provisions of this Section 18, in
the event of the occurrence of any transaction described in Section 18.1, any
outstanding Awards shall be treated as provided in the applicable agreement or
plan of merger, consolidation, dissolution, liquidation, sale of assets or other
"corporate transaction."

               18.4 Assumption of Awards by the Company. The Company, from time
to time, also may substitute or assume outstanding awards granted by another
company, whether in connection with an acquisition of such other company or
otherwise, by either (a) granting an Award under the Plan in substitution of
such other company's award, or (b) assuming such award as if it had been granted
under the Plan if the terms of such assumed award could be applied to an Award
granted under the Plan. Such substitution or assumption shall be permissible if
the holder of the substituted or assumed award would have been eligible to be
granted an Award under the Plan if the 



                                       64

<PAGE>   12

other company had applied the rules of the Plan to such grant. In the event the
Company assumes an award granted by another company, the terms and conditions of
such award shall remain unchanged (except that the exercise price and the number
and nature of Shares issuable upon exercise of any such option will be adjusted
appropriately pursuant to Section 424(a) of the Code). In the event the Company
elects to grant a new Option rather than assuming an existing option, such new
Option may be granted with a similarly adjusted Exercise Price.

          19. ADOPTION AND STOCKHOLDER APPROVAL. The Plan shall become effective
on the date that it is adopted by the Board (the "Effective Date"). The Plan
shall be approved by the stockholders of the Company (excluding Shares issued
pursuant to this Plan), consistent with applicable laws, within twelve months
before or after the Effective Date. Upon the Effective Date, the Board may grant
Awards pursuant to the Plan; provided, however, that: (a) no Option may be
exercised prior to initial stockholder approval of the Plan; (b) no Option
granted pursuant to an increase in the number of Shares approved by the Board
shall be exercised prior to the time such increase has been approved by the
stockholders of the Company; and (c) in the event that stockholder approval is
not obtained within the time period provided herein, all Awards granted
hereunder shall be canceled, any Shares issued pursuant to any Award shall be
canceled and any purchase of Shares hereunder shall be rescinded.

          20.  TERM OF PLAN.  The Plan will terminate ten (10) years
from the Effective Date or, if earlier, the date of stockholder
approval.

          21. AMENDMENT OR TERMINATION OF PLAN. The Board may at any time
terminate or amend the Plan in any respect, including without limitation
amendment of any form of Award Agreement or instrument to be executed pursuant
to the Plan; provided, however, that the Board shall not, without the approval
of the stockholders of the Company, amend the Plan in any manner that requires
such stockholder approval pursuant to the Code or the regulations promulgated
thereunder as such provisions apply to ISO plans.

          22. NONEXCLUSIVITY OF THE PLAN. Neither the adoption of the Plan by
the Board, the submission of the Plan to the stockholders of the Company for
approval, nor any provision of the Plan shall be construed as creating any
limitations on the power of the Board to adopt such additional compensation
arrangements as it may deem desirable, including, without limitation, the
granting of stock options and bonuses otherwise than under the Plan, and such
arrangements may be either generally applicable or applicable only in specific
cases.

          23. GOVERNING LAW. The Plan and all agreements, documents and
instruments entered into pursuant to the Plan shall be governed by and construed
in accordance with the internal laws of the State of California, excluding that
body of law pertaining to conflict of laws.

          24. DEFINITIONS. As used in the Plan, the following terms shall have
the following meanings:

               "Affiliate" means any corporation that directly, or indirectly
through one or more intermediaries, controls or is controlled by, or is under
common control with, another corporation, where "control" (including the terms
"controlled by" and "under common control with") means the possession, direct or
indirect, of the power to cause the direction of the management and policies of
the corporation, whether through the ownership of voting securities, by contract
or otherwise.



                                       65

<PAGE>   13

               "Award" means any award under the Plan, including any Option,
Restricted Stock or Stock Bonus.

               "Award Agreement" means, with respect to each Award, the signed
written agreement between the Company and the Participant setting forth the
terms and conditions of the Award.

               "Board" means the Board of Directors of the Company.

               "Code" means the Internal Revenue Code of 1986, as amended.

               "Committee" means the committee appointed by the Board to
administer the Plan, or if no committee is appointed, the Board.

               "Company" means Macromedia, Inc., a corporation organized under
the laws of the State of Delaware, or any successor corporation.

               "Disability" means a disability, whether temporary or permanent,
partial or total, within the meaning of Section 22(e)(3) of the Code, as
determined by the Committee.

               "Exchange Act" means the Securities Exchange Act of
1934, as amended.

               "Exercise Price" means the price at which a holder of an Option
may purchase the Shares issuable upon exercise of the Option.

               "Fair Market Value" means, as of any date, the value of a share
of the Company's Common Stock determined as follows:

          (a)  if such Common Stock is then quoted on the NASDAQ National Market
               System, its last reported sale price on the NASDAQ National
               Market System or, if no such reported sale takes place on such
               date, the average of the closing bid and asked prices;

          (b)  if such Common Stock is publicly traded and is then listed on a
               national securities exchange, the last reported sale price or, if
               no such reported sale takes place on such date, the average of
               the closing bid and asked prices on the principal national
               securities exchange on which the Common Stock is listed or
               admitted to trading;

          (c)  if such Common Stock is publicly traded but is not quoted on the
               NASDAQ National Market System nor listed or admitted to trading
               on a national securities exchange, the average of the closing bid
               and asked prices on such date, as reported by The Wall Street
               Journal, for the over-the-counter market; or

          (d)  if none of the foregoing is applicable, by the Board of Directors
               of the Company in good faith.



                                       66

<PAGE>   14

               "Insider" means an officer or director of the Company or any
other person whose transactions in the Company's Common Stock are subject to
Section 16 of the Exchange Act.

               "Option" means an award of an option to purchase Shares pursuant
to Section 5.

               "Outside Director" shall mean any director who is not (i) a
current employee of the Company or any Parent, Subsidiary or Affiliate of the
Company, (ii) a former employee of the Company or any Parent, Subsidiary or
Affiliate of the Company who is receiving compensation for prior services (other
than benefits under a tax-qualified pension plan), (iii) a current or former
officer of the Company or any Parent, Subsidiary or Affiliate of the Company or
(iv) currently receiving compensation for personal services in any capacity,
other than as a director, from the Company or any Parent, Subsidiary or
Affiliate of the Company; provided, however, that at such time as the term
"Outside Director", as used in Section 162(m) is defined in regulations
promulgated under Section 162(m) of the Code, "Outside Director" shall have the
meaning set forth in such regulations, as amended from time to time and as
interpreted by the Internal Revenue Service.

               "Parent" means any corporation (other than the Company) in an
unbroken chain of corporations ending with the Company, if at the time of the
granting of an Award under the Plan, each of such corporations other than the
Company owns stock possessing 50% or more of the total combined voting power of
all classes of stock in one of the other corporations in such chain.

               "Participant" means a person who receives an Award under the
Plan.

               "Plan" means this Macromedia, Inc. 1992 Equity Incentive Plan, as
amended from time to time.

               "Restricted Stock Award" means an award of Shares pursuant to
Section 6.

               "SEC" means the Securities and Exchange Commission.

               "Securities Act" means the Securities Act of 1933, as amended.

               "Shares" means shares of the Company's Common Stock, $0.001 par
value, reserved for issuance under the Plan, as adjusted pursuant to Sections 2
and 15, and any successor security.

               "Stock Bonus" means an award of Shares, or cash in lieu of
Shares, pursuant to Section 7.

               "Subsidiary" means any corporation (other than the Company) in an
unbroken chain of corporations beginning with the Company if, at the time of
granting of the Award, each of the corporations other than the last corporation
in the unbroken chain owns stock possessing 50% or more of the total combined
voting power of all classes of stock in one of the other corporations in such
chain.

               "Termination" or "Terminated" means, for purposes of the Plan
with respect to a Participant, that the Participant has ceased to provide
services as an employee, director, 



                                       67

<PAGE>   15

consultant, independent contractor or adviser, to the Company or a Parent,
Subsidiary or Affiliate of the Company, except in the case of sick leave,
military leave, or any other leave of absence approved by the Committee,
provided, that such leave is for a period of not more than ninety (90) days, or
reinstatement upon the expiration of such leave is guaranteed by contract or
statute. The Committee shall have sole discretion to determine whether a
Participant has ceased to provide services and the effective date on which the
Participant ceased to provide services (the "Termination Date").



                                       68

<PAGE>   1

Exhibit 10.15



                                       69

<PAGE>   2

                           TWELFTH AMENDMENT TO LEASE


           THIS TWELFTH AMENDMENT TO LEASE (the "Amendment") is made and entered
into as of the date below written by and between TODA DEVELOPMENT, INC., a
California corporation ("Landlord"), and MACROMEDIA, INC., a Delaware
corporation ("Tenant").

RECITALS

           A. Landlord and Tenant are parties to that certain lease dated June
27, 1991 for certain premises on the third floor of the building commonly known
as 600 Townsend Street, San Francisco, California, as amended by that certain
First Amendment to Lease dated May 4, 1992, the Second Amendment to Lease dated
August 9, 1994, the Third Amendment to Lease dated November 7, 1994, the Fourth
Amendment to Lease dated April 6, 1995, the Fifth Amendment to Lease dated
August 31, 1995, the Sixth Amendment to Lease dated October 31, 1995, the
Seventh Amendment to Lease dated December 15, 1995, the Eighth Amendment to
Lease dated January 25, 1996, the Ninth Amendment to Lease dated February 21,
1996, the Tenth Amendment to Lease dated April 30, 1996 and the Eleventh
Amendment to Lease dated June 13, 1996 (collectively, the "Lease"). Tenant's
predecessor-in-interest under the Lease was Macromind, Inc.

           B. Landlord and Tenant desire to amend the Lease as set forth below.


AGREEMENT

           Landlord and Tenant hereby agree as follows:

           1. ADDITIONAL PREMISES. Commencing as of April 1, 1997 (the
"Additional Premises Rental Commencement Date") the Premises shall include that
portion of the fifth floor of the Building comprising approximately 21,766
rentable square feet as shown on EXHIBIT A attached hereto (the "Additional
Premises"). The total rentable square footage of the Premises, including the
Additional Premises, shall be approximately 117,255 as shown on EXHIBIT B.



                                       70
<PAGE>   3

           2. DELIVERY OF ADDITIONAL PREMISES. Landlord shall deliver possession
of the Additional Premises as of April 1, 1997. If Landlord is unable to deliver
possession as of April 1, 1997, Landlord shall not be liable for any damage
caused for failing to deliver possession, and this Amendment shall not be void
or voidable. The Additional Premises Rental Commencement Date shall be delayed
until Landlord delivers possession of such space to Tenant. In the event that
the Additional Premises are delivered on other than April 1, 1997, Landlord and
Tenant shall execute a letter confirming the delivery date.

           3. RENTAL. Commencing upon the Additional Premises Rental
Commencement Date, monthly Base Rental under the Lease shall be as follows:

<TABLE>
<CAPTION>
             Period                                  Rental   
             ------                                  ------   
         <S>                                     <C>
         4/1/97 -  8/31/97                       $ 179,400.15 
         9/1/97 - 12/31/01                       $ 191,125.65 
         1/1/02 - 12/31/03                       $ 211,059.00 
         1/1/04 - 12/31/05                       $ 288,647.25 
</TABLE>

           4. ADDITIONAL TENANT IMPROVEMENT ALLOWANCE. Landlord shall provide
Tenant with an additional Tenant Improvement Allowance in the amount of $217,660
for the Additional Premises. Said allowance shall be paid and used for the
Additional Premises in accordance with paragraph 8 and Rider 5.C of the Lease.
Tenant may use its own contractor and architect (both subject to Landlord's
reasonable approval) for tenant improvement work in the Additional Premises. All
costs of design and construction shall be included within the above Allowance.

           4. TENANT'S PARTICIPATION. Commencing as of the Additional Premises
Rental Commencement Date, Tenant's Participation for purposes of paragraph 6
shall be determined by using a numerator of 117,255 rentable square feet. The
base year shall be 1997 for the Additional Rental payable by Tenant with respect
to the Additional Premises.

           5. CONDITION OF ADDITIONAL PREMISES; IMPROVEMENTS. Tenant accepts the
Additional Premises in their "as is" condition. Tenant shall be responsible for
all demolition of and improvements to such premises and shall comply with the
terms of the Lease with respect to all work undertaken by Tenant, including,
without limitation, paragraphs 8 and 9 thereof.

           6. UTILITIES. Paragraph 4 of the Lease shall apply with respect to
utilities for the Additional Premises.



                                       71

<PAGE>   4

           7. SECURITY DEPOSIT. The Security Deposit shall be increased by
$42,443.70 which sum shall be paid by Tenant upon execution of this Twelfth
Amendment and held in accordance with paragraph 5 of the Lease.

           8. PARKING. Upon delivery of the Additional Premises, Tenant shall
have the right to thirteen (13) additional parking spaces in the Building Garage
for a total of 75 spaces. The initial charge shall be $90 per month per space
for the additional stalls for the calendar year 1997. The charge shall increase
5% over the rate then in effect on each anniversary of the Additional Premises
Rental Commencement Date during the initial term of the Lease. The charge during
the option period shall be the Fair Market Value. Notwithstanding the foregoing,
if the garage becomes full Tenant shall be entitled only to one parking space
per 1,500 square feet of rentable space leased hereunder.

           9. MISCELLANEOUS. Except as amended herein, the Lease shall remain in
full force and effect. Defined terms in the Lease shall have the same meaning in
this Twelfth Amendment unless otherwise defined herein. This Twelfth Amendment
constitutes the entire agreement between the parties with respect to the subject
matter hereof. This Twelfth Amendment shall become binding upon Landlord and
Tenant only when fully executed by Landlord and Tenant.

           IN WITNESS WHEREOF, the parties have executed this Twelfth Amendment
to Lease as of the 26th day of November, 1996.


LANDLORD:                                   TENANT:

TODA DEVELOPMENT, INC.,                     MACROMEDIA, INC.,        
a California corporation                    a Delaware corporation   


By:  /s/ Shoichi Tozaki                     By: /s/ Richard B. Wood  
     ----------------------------               -------------------------------
      Its: President                              Its: V.P. Operations & CFO 



                                       72

<PAGE>   5
                          THIRTEENTH AMENDMENT TO LEASE

           THIS THIRTEENTH AMENDMENT TO LEASE (the "Amendment") is made and
entered into as of the date below written by and between TODA DEVELOPMENT, INC.,
a California corporation ("Landlord"), and MACROMEDIA, INC., a Delaware
corporation ("Tenant").


RECITALS

           A. Landlord and Tenant are parties to that certain lease dated June
27, 1991 for certain premises on the third floor of the building commonly known
as 600 Townsend Street, San Francisco, California, as amended by that certain
First Amendment to Lease dated May 4, 1992, the Second Amendment to Lease dated
August 9, 1994, the Third Amendment to Lease dated November 7, 1994, the Fourth
Amendment to Lease dated April 6, 1995, the Fifth Amendment to Lease dated
August 31, 1995, the Sixth Amendment to Lease dated October 31, 1995, the
Seventh Amendment to Lease dated December 15, 1995, the Eighth Amendment to
Lease dated January 25, 1996, the Ninth Amendment to Lease dated February 21,
1996, the Tenth Amendment to Lease dated April 30, 1996, the Eleventh Amendment
to Lease dated June 13, 1996, and the Twelfth Amendment to Lease dated November
26, 1996 (collectively, the "Lease"). Tenant's predecessor-in-interest under the
Lease was Macromind, Inc.

           B.   Landlord and Tenant desire to amend the Lease as set
forth below.


AGREEMENT

           Landlord and Tenant hereby agree as follows:

            1. ADDITIONAL PREMISES. Commencing as of April 1, 1997 (the
"Additional Premises Rental Commencement Date") the Premises shall include that
portion of the first floor of the Building comprising approximately 1,536
rentable square feet as shown on EXHIBIT A attached hereto (the "Additional
Premises"). The total rentable square footage of the Premises, including the
Additional Premises, shall be approximately 118,791 as shown on EXHIBIT B.

            2. DELIVERY OF ADDITIONAL PREMISES. Landlord shall deliver
possession of the Additional Premises as of April 1, 1997. If Landlord is unable
to deliver possession as of April 1, 1997, Landlord shall not be liable for any
damage caused for failing to deliver possession, and this Amendment shall not be
void or voidable. The 



                                       73
<PAGE>   6

Additional Premises Rental Commencement Date shall be delayed until Landlord
delivers possession of such space to Tenant. In the event that the Additional
Premises are delivered on other than April 1, 1997, Landlord and Tenant shall
execute a letter confirming the delivery date.

                RENTAL.  Commencing upon the Additional Premises Rental
Commencement Date, monthly Base Rental under the Lease shall be as
follows:

<TABLE>
<CAPTION>
             Period                        Rental  
             ------                        ------  
         <S>                           <C>
         4/1/97 -  8/31/97             $ 181,750.23
         9/1/97 - 12/31/01             $ 193,629.33
         1/1/02 - 12/31/03             $ 213,823.80
         1/1/04 - 12/31/05             $ 231,642.45
</TABLE>

           4. ADDITIONAL TENANT IMPROVEMENT ALLOWANCE. Landlord shall provide
Tenant with an additional Tenant Improvement Allowance in the amount of
$46,080.00 for the Additional Premises. Said allowance shall be paid and used
for the Additional Premises in accordance with paragraph 8 and Rider 5.C of the
Lease. Tenant may use its own contractor and architect (both subject to
Landlord's reasonable approval) for tenant improvement work in the Additional
Premises. All costs of design and construction shall be included within the
above Allowance.

            4. TENANT'S PARTICIPATION. Commencing as of the Additional Premises
Rental Commencement Date, Tenant's Participation for purposes of paragraph 6
shall be determined by using a numerator of 118,791 rentable square feet. The
base year shall be 1997 for the Additional Rental payable by Tenant with respect
to the Additional Premises.

            5. CONDITION OF ADDITIONAL PREMISES; IMPROVEMENTS. Tenant accepts
the Additional Premises in their "as is" condition. Tenant shall be responsible
for all demolition of and improvements to such premises and shall comply with
the terms of the Lease with respect to all work undertaken by Tenant, including,
without limitation, paragraphs 8 and 9 thereof.

            6. UTILITIES. Paragraph 4 of the Lease shall apply with respect to
utilities for the Additional Premises.

            7. SECURITY DEPOSIT. The Security Deposit shall be increased by
$2,995.20 which sum shall be paid by Tenant upon execution of this Thirteenth
Amendment and held in accordance with paragraph 5 of the Lease.

            8. PARKING. Upon delivery of the Additional Premises, Tenant shall
have the right to one (1) additional parking spaces in the Building Garage for a
total of 76 spaces. The initial charge shall be $88 per month per space for the
additional stall for the 



                                       74
<PAGE>   7

calendar year 1997. The charge shall increase 5% over the rate then in effect on
each anniversary of the Additional Premises Rental Commencement Date during the
initial term of the Lease. The charge during the option period shall be the Fair
Market Value. Notwithstanding the foregoing, if the garage becomes full Tenant
shall be entitled only to one parking space per 1,500 square feet of rentable
space leased hereunder.

            9. CONDITION PRECEDENT. The parties acknowledge that another tenant
has a right of first refusal with respect to the Additional Premises. Landlord
shall have the right to terminate this Amendment at any time prior to April 1,
1997 in the event that such tenant does not waive its right of first refusal. If
Landlord notifies Tenant that it has terminated this Amendment pursuant to this
paragraph 10, this Amendment shall be null and void and the parties shall have
no liability of any nature to each other with respect to this Amendment except
that Landlord shall return the security deposit paid by Tenant in accordance
with paragraph 8 above.

            10. WAIVER OF RIGHT OF FIRST REFUSAL. Tenant hereby waives the right
of first refusal with respect to the premises identified on EXHIBIT C.

            11. MISCELLANEOUS. Except as amended herein, the Lease shall remain
in full force and effect. Defined terms in the Lease shall have the same meaning
in this Thirteenth Amendment unless otherwise defined herein. This Thirteenth
Amendment constitutes the entire agreement between the parties with respect to
the subject matter hereof. This Thirteenth Amendment shall become binding upon
Landlord and Tenant only when fully executed by Landlord and Tenant.

            IN WITNESS WHEREOF, the parties have executed this Thirteenth
Amendment to Lease as of the 25th day of February, 1997.

LANDLORD:                                 TENANT:                      

TODA DEVELOPMENT, INC.,                   MACROMEDIA, INC.,            
a California corporation                  a Delaware corporation       


By:  /s/ Shoichi Tozaki                   By: /s/ John C. Parsons, Jr. 
     ------------------------------           ----------------------------------
      Its: President                            Its: CFO               
                                          


                                       75
<PAGE>   8

                          FOURTEENTH AMENDMENT TO LEASE

           THIS FOURTEENTH AMENDMENT TO LEASE (the "Amendment") is made and
entered into as of the date below written by and between TODA DEVELOPMENT, INC.,
a California corporation ("Landlord"), and MACROMEDIA, INC., a Delaware
corporation ("Tenant").

RECITALS

           A. Landlord and Tenant are parties to that certain lease dated June
27, 1991 for certain premises on the third floor of the building commonly known
as 600 Townsend Street, San Francisco, California, as amended by that certain
First Amendment to Lease dated May 4, 1992, the Second Amendment to Lease dated
August 9, 1994, the Third Amendment to Lease dated November 7, 1994, the Fourth
Amendment to Lease dated April 6, 1995, the Fifth Amendment to Lease dated
August 31, 1995, the Sixth Amendment to Lease dated October 31, 1995, the
Seventh Amendment to Lease dated December 15, 1995, the Eighth Amendment to
Lease dated January 25, 1996, the Ninth Amendment to Lease dated February 21,
1996, the Tenth Amendment to Lease dated April 30, 1996, the Eleventh Amendment
to Lease dated June 13, 1996, the Twelfth Amendment to Lease dated November 26,
1996, and the Thirteenth Amendment to Lease dated February 25, 1997
(collectively, the "Lease"). Tenant's predecessor-in-interest under the Lease
was Macromind, Inc.

           B.   Landlord and Tenant desire to amend the Lease as set
forth below.

AGREEMENT

           Landlord and Tenant hereby agree as follows:

           1. ADDITIONAL PREMISES. Commencing as of February 1, 1997 (the
"Additional Premises Delivery Date") the Premises shall include that portion of
the fourth floor of the Building comprising approximately 7,705 rentable square
feet as shown on EXHIBIT A attached hereto (the "Additional Premises"). The
total rentable square footage



                                       76
<PAGE>   9
of the Premises, including the Additional Premises, shall be approximately
126,496 as shown on EXHIBIT B.

           2. DELIVERY OF ADDITIONAL PREMISES. Landlord shall deliver possession
of the Additional Premises as of February 1, 1997. If Landlord is unable to
deliver possession as of February 1, 1997, Landlord shall not be liable for any
damage caused for failing to deliver possession, and this Amendment shall not be
void or voidable. The Additional Premises Delivery Date shall be delayed until
Landlord delivers possession of such space to Tenant. In the event that the
Additional Premises are delivered on other than February 1, 1997, Landlord and
Tenant shall execute a letter confirming the Additional Premises Delivery Date
and the Additional Premises Rental Commencement Date, which shall be delayed by
the same number of days as the Additional Premises Delivery Date.

           3. RENTAL. Commencing April 1, 1997 ("Additional Premises Rental
Commencement Date"), monthly Base Rental under the Lease shall be as follows:

<TABLE>
<CAPTION>
             Period                              Rental   
             ------                              ------   
         <S>                                 <C>
         4/1/97 -  8/31/97                   $ 193,538.88 
         9/1/97 - 12/31/01                   $ 206,188.48 
         1/1/02 - 12/31/03                   $ 227,692.80 
         1/1/04 - 12/31/05                   $ 246,667.20 
</TABLE>

           4. ADDITIONAL TENANT IMPROVEMENT ALLOWANCE. Landlord shall provide
Tenant with an additional Tenant Improvement Allowance in the amount of $77,050
for the Additional Premises. Said allowance shall be paid and used for the
Additional Premises in accordance with paragraph 8 and Rider 5.C of the Lease.
Tenant may use its own contractor and architect (both subject to Landlord's
reasonable approval) for tenant improvement work in the Additional Premises. All
costs of design and construction shall be included within the above Allowance.

           4. TENANT'S PARTICIPATION. Commencing as of the Additional Premises
Rental Commencement Date, Tenant's Participation for purposes of paragraph 6
shall be determined by using a numerator of 126,496 rentable square feet. The
base year shall be 1997 for the Additional Rental payable by Tenant with respect
to the Additional Premises.

           5. CONDITION OF ADDITIONAL PREMISES; IMPROVEMENTS. Tenant accepts the
Additional Premises in their "as is" condition. Tenant 



                                       77
<PAGE>   10

shall be responsible for all demolition of and improvements to such premises and
shall comply with the terms of the Lease with respect to all work undertaken by
Tenant, including, without limitation, paragraphs 8 and 9 thereof.

           6. UTILITIES. Paragraph 4 of the Lease shall apply with respect to
utilities for the Additional Premises.

           7. SECURITY DEPOSIT. The Security Deposit shall be increased by
$15,024.75 which sum shall be paid by Tenant upon execution of this Fourteenth
Amendment and held in accordance with paragraph 5 of the Lease.

           8. PARKING. Upon delivery of the Additional Premises, Tenant shall
have the right to a total of 76 parking spaces in the Building Garage.
Notwithstanding any other provision of this Lease to the contrary, the charge
for the parking spaces shall be $85.45 per month per space for the calendar year
1997. The charge shall increase 5% over the rate then in effect on each January
1 during the initial term of the Lease. The charge during the option period
shall be the Fair Market Value.

           9. MISCELLANEOUS. Except as amended herein, the Lease shall remain in
full force and effect. Defined terms in the Lease shall have the same meaning in
this Fourteenth Amendment unless otherwise defined herein. This Fourteenth
Amendment constitutes the entire agreement between the parties with respect to
the subject matter hereof. This Fourteenth Amendment shall become binding upon
Landlord and Tenant only when fully executed by Landlord and Tenant.

           IN WITNESS WHEREOF, the parties have executed this Fourteenth
Amendment to Lease as of the 25th day of February, 1997.


LANDLORD:                               TENANT:                  

TODA DEVELOPMENT, INC.,                 MACROMEDIA, INC.,        
a California corporation                a Delaware corporation   


By:  /s/ Shoichi Tozaki                 By: /s/ John C. Parsons, Jr.     
     ---------------------------            ------------------------------------
      Its: President                          Its:  CFO                  



                                       78


<PAGE>   1
Exhibit 10.21



                                       79

<PAGE>   2

                                MACROMEDIA, INC.
                              EMPLOYMENT AGREEMENT


            This Agreement is made effective this 1st day of January 1997,
between Macromedia, Inc., a Delaware corporation ("Macromedia"), and James White
("Executive").

            WHEREAS, Macromedia is engaged in the business of developing and
marketing certain computer software; and

            WHEREAS, Macromedia desires to secure the services of Executive as
Vice President of Marketing, and Executive desires to perform such services for
Macromedia, on the terms and conditions as set forth herein;

            NOW, THEREFORE, in consideration of the premises and of the
covenants and agreements set forth below, it is mutually agreed as follows:

            1. Duties. Executive shall have such duties as the President of
Macromedia may from time to time prescribe consistent with his position as Vice
President of Marketing of Macromedia. Executive shall devote his full time,
attention, energies and best efforts to the business of Macromedia based in San
Francisco, California, and shall not during his period of employment as Vice
President of Marketing of Macromedia engage in any other business activity,
whether or not such business activity is pursued for gain, profit or other
pecuniary advantage.

            2.    Compensation.  Macromedia shall pay and Executive shall
accept as full consideration for the services to be rendered hereunder
compensation consisting of the following:

                  2.1   Base Salary.  $170,000 per year in base salary,
payable in installments twice per month, with such deductions or withholdings
which are required by law.

                  2.2 Bonus. An annual target bonus of $85,000 per year based on
attainment of 100% of the Macromedia Executive Bonus Plan objectives, with a
total bonus potential of up to $204,000 per year based on attainment of
specified hurdles in excess of 100% of the Macromedia Executive Bonus Plan
objectives, as established each year by the Board of Directors. The current
Macromedia Executive Bonus Plan objectives for fiscal 1997 are attached as
Exhibit A, and Executive understands that such plan may be amended from time to
time. In addition, Macromedia will pay Executive, upon Executive's completion of
30 days of employment at Macromedia, an amount equal to $100,000, provided that
Executive will be required to repay this amount if Executive voluntarily
terminates employment with Macromedia within one year of the effective date of
this Agreement. Such repayment obligation shall decrease proportionately based
on the number of months divided by twelve that Executive is employed as Vice
President of Marketing of Macromedia.

                  2.3 Stock Options. Macromedia has granted Executive a
non-qualified option to purchase 150,000 shares of Macromedia common stock. The
exercise price for such option 



                                       80
<PAGE>   3

will be the fair market value of Macromedia common stock on the date of grant.
The option will have a maximum term of ten (10) years, subject to earlier
termination upon the date of Executive's termination of service with Macromedia
or any successor entity. The option will vest as to 25% of the option shares
(37,500 shares) at the end of twelve (12) full months of continuous service with
Macromedia. Thereafter, the option will vest in a series of thirty-six (36)
successive equal monthly installments over Executive's period of service with
Macromedia, with each monthly installment equal to 2.0833% of the total number
of option shares (3,125 shares) on the last day of each month over the
thirty-six (36) month period. For purposes of such option, the Executive will be
deemed to continue in service with Macromedia for so long as he renders services
as an employee, director or independent consultant to Macromedia or any parent
or subsidiary corporation. The stock option shall be evidenced by the stock
option agreement attached as Exhibit B and shall contain terms no less favorable
than the terms in effect for employee nonqualified stock options granted under
the Macromedia 1992 Equity Incentive Plan.

            3. Benefits. Executive shall be entitled to and shall receive such
pension, profit sharing and fringe benefits such as hospitalization, medical,
life and other insurance benefits, vacation, sick pay and short-term disability
as the Board of Directors of Macromedia may, from time to time, determine to
provide for the key Executives of Macromedia.

            4. Relocation Expenses. Upon Executive's (and Executive's spouse's)
execution of a loan agreement in the form attached as Exhibit C, Macromedia will
provide Executive with a recourse loan of up to $375,000, at an annually
compounded interest rate of 6.0% per annum to refinance Executive's residence in
the Bay Area, such proceeds to be paid directly to Silicon Graphics Inc. The
loan shall be secured by Executive's residence. All interest accrued and the
principal on the loan will be due and payable five years from the date of the
loan. If Executive's employment with Macromedia is terminated for any reason or
Executive sells his residence prior to the end of such five year period, all
interest accrued and principal on the loan will become immediately due and
payable upon the earlier of (a) 60 days after such termination or (b)
immediately upon such sale.

            5. Executive Proprietary Information and Inventions Agreement. As
part of the consideration between the parties for this Agreement, Executive
hereby agrees to enter into Macromedia's Proprietary Information and Inventions
Agreement attached as Exhibit D contemporaneously with the execution of this
Agreement.

            6. Termination. Executive's employment as Vice President of
Marketing of Macromedia shall terminate immediately upon Executive's receipt of
written notice by Macromedia, upon Macromedia's receipt of written notice by
Executive, or upon Executive's death.

                  6.1 Surrender of Records and Property. At the time of
termination, Executive shall deliver promptly all equipment, records, manuals,
books, data tables or copies thereof regardless of the underlying media upon
which such materials are recorded which are property of Macromedia and which are
under Executive's possession and control.

            7. Benefits Upon Termination as Vice President of Marketing. Except
in connection with a termination for Cause (as defined in Subsection 7.2) or a
voluntary termination by 



                                       81
<PAGE>   4

Executive, Macromedia shall provide Executive with termination benefits upon his
termination by Macromedia as Vice President of Marketing of Macromedia
irrespective of the cause of the termination, as follows:

                  7.1 Termination Benefits. During a period of time beginning on
the date of Executive's termination as Vice President of Marketing of Macromedia
and ending three months from such date, Executive's base salary at the time of
termination shall continue to be paid by Macromedia in installments twice per
month with applicable deductions or withholdings. Under no circumstances shall
Macromedia be obligated to make any payments beyond the three-month period after
his termination by Macromedia as Vice President of Marketing of Macromedia.
Vesting on any stock options held by Executive shall terminate following
Executive's termination by Macromedia as Vice President of Marketing of
Macromedia.

                  7.2 Circumstances Under Which Termination Benefits Would Not
Be Paid. Macromedia shall not be obligated to pay Executive the termination
benefits described in Subsection 7.1 above if Executive's employment as Vice
President of Marketing of Macromedia is terminated for Cause. For purposes of
this Agreement, "Cause" shall be limited to (1) Executive's conviction of any
felony under federal or state law, or any fraud, misappropriation or
embezzlement or act of dishonesty; or (2) Executive's commission of a material
violation of the Executive's Proprietary Information and Inventions Agreement.
In addition, Executive shall not be entitled to any termination benefits or
continued option vesting under Subsection 7.1 if he voluntarily terminates his
service with Macromedia.

            8.    Arbitration.

                  8.1 Except for proceedings seeking injunctive relief,
including, without limitation, allegations of misappropriation of trade secrets,
copyright or patent infringements, or breach of any anti-competition provisions
of this Agreement, any controversy or claim arising out of or in relation to
this Agreement, or the breach thereof, shall be settled by arbitration in
accordance with the Commercial Arbitration rules of the American Arbitration
Association ("AAA"), and judgment upon the award rendered by the arbitrator may
be entered in any court having jurisdiction thereof. Arbitration of this
Agreement shall include claims of fraud or fraud in the inducement relating to
this Agreement. Arbitration further includes all claims, regardless of whether
the dispute arises during the term of the Agreement, at the time of termination
or thereafter.

                  8.2 Either party may initiate the arbitration proceedings, for
which the provision is herein made, by notifying the opposing party, in writing,
of its demand to arbitrate. In any such arbitration there shall be appointed one
arbitrator who shall be selected in accordance with the AAA Commercial
Arbitration Rules. The place of arbitration shall be San Francisco, California.
The law applicable to the dispute shall be the laws of the State of California.
Accordingly, the California Uniform Arbitration Act shall apply to the
interpretation of the arbitration procedure; pursuant thereto, the arbitrator's
powers shall include, without limitation, the power to issue subpoenas for the
attendance of witnesses for hearing or deposition, and for other production of
books, records, documents or other evidence pursuant to California law.



                                       82
<PAGE>   5

                  8.3 The parties agree that the award of the arbitrator shall
be the sole and exclusive remedy between them regarding any claims,
counterclaims, issues or accountings presented or plead to the arbitrator; that
the arbitrator shall be the final judge of both law and fact in arbitration of
disputes arising out of or relating to this Agreement, including the
interpretation of the terms of this Agreement. The parties further agree it
shall be the sole and exclusive duty of the arbitrator to determine the
arbitrability of issues in dispute and that neither party shall have recourse to
the court for such a determination.

            9.    General.

                  9.1 Waiver. Neither party shall, by mere lapse of time,
without giving notice or taking other action hereunder, be deemed to have waived
any breach by the other party of any of the provisions of this Agreement.
Further, the waiver by either party of a particular breach of this Agreement by
the other shall neither be construed as, nor constitute a, continuing waiver of
such breach or of other breaches by the same or any other provision of this
Agreement.

                  9.2 Severability. If for any reason a court of competent
jurisdiction or arbitrator finds any provisio n of this Agreement to be
unenforceable, the provision shall be deemed amended as necessary to conform to
applicable laws or regulations, or if it cannot be so amended without materially
altering the intention of the parties, the remainder of the Agreement shall
continue in full force and effect as if the offending provision were not
contained herein.

                  9.3 Notices. All notices and other communications required or
permitted to be given under this Agreement shall be in writing and shall be
considered effective upon personal service or upon depositing such notice in the
U.S. Mail, postage prepaid, return receipt requested and addressed to the
Chairman of the Board of Macromedia as its principal corporate address, and to
Executive at his most recent address shown on Macromedia's corporate records, or
at any other address which he may specify in any appropriate notice to
Macromedia.

                  9.4 Counterparts. This Agreement may be executed in any number
of counterparts, each of which shall be deemed an original and all of which
taken together constitutes one and the same instrument and in making proof
hereof it shall not be necessary to produce or account for more than one such
counterpart.

                  9.5 Entire Agreement. The parties hereto acknowledge that each
has read this Agreement, understands it, and agrees to be bound by its terms.
The parties further agree that this Agreement and the referenced stock option
agreement and Proprietary Information and Inventions Agreement constitute the
complete and exclusive statement of the agreement between the parties and
supersedes all proposals (oral or written), understandings, representations,
conditions, covenants, and all other communications between the parties relating
to the subject matter hereof.

                  9.6 Assignment and Successors. Macromedia shall have the right
to assign its rights and obligations under this Agreement to an entity which
acquires substantially all of the assets of Macromedia. The rights and
obligation of Macromedia under this Agreement shall inure to the benefit and
shall be binding upon the successors and assigns of Macromedia.



                                       83
<PAGE>   6

            IN WITNESS WHEREOF, the parties have executed this Agreement on the
date first above written.

MACROMEDIA, INC.                            ACCEPTED BY EXECUTIVE



By:    /s/ Robert K. Burgess                By    /s/ James White
       ---------------------------                ------------------------------
Name:  Robert K. Burgess                    Name: James White
       ---------------------------                ------------------------------
Title:  President
       ---------------------------

Attachments:

   Exhibit A:  Macromedia Executive Bonus Plan objectives for Fiscal 1997

   Exhibit B:  Stock Option Agreement

   Exhibit C:  Loan Agreement

   Exhibit D:  Macromedia's Proprietary Information and Inventions Agreement


                                       84
<PAGE>   7
                                   EXHIBIT A

EXECUTIVE BONUS PLAN
FY 1997

DEFINITIONS

- -   EPS

Earnings per share calculated on operating income

- -   Backlog

Revenue that could have been recorded in the period but was not recorded
due to a management decision. Can be shipped the first day of the next quarter.

PLAN DESCRIPTION 

Executives will be paid a quarterly bonus based on:

- -   EPS

Will be calculated as 60% of target bonus. Accelerator: Can earn up to 200% of
target amount.

- -   Backlog

Will represent 40% of target bonus to be earned. Accelerator: Can earn up to
300% of target amount. Backlog will not reset if target is not met in any
quarter.

<TABLE>
<CAPTION>
CASH COMPENSATION
                                                         BONUS
                                           100%            2X              3X
<S>                                     <C>             <C>             <C>     
Base Salary            $170,000

EPS                                     $ 51,000        $102,000        $102,000
BACKLOG                                   34,000          68,000         102,000
TOTAL BONUS                               85,000         170,000         204,000

TOTAL COMPENSATION                      $255,000        $340,000        $374,000
</TABLE>


                                       85
<PAGE>   8
                                   EXHIBIT A

EXECUTIVE
BONUS PLAN
CALCULATION


<TABLE>
<S>            <C>                        <C>                 <C>
                SALARY-$170,000
                BONUS (40%)-$68,000

                                         ANNUAL
                                          BONUS                 %
                                       ---------           --------
EPS            ($170K X .40) X .75 =      $51K                60%  
BACKLOG        ($51K/.60) X .40 =         $34K                40%
                                          ----               ----
TOTAL                                     $85K               100%
                                          ====               ====
</TABLE>



                                       86
<PAGE>   9
                                 LOAN AGREEMENT

      This Loan Agreement (this "AGREEMENT") is made and entered into effective
as of January 28, 1997 (the "EFFECTIVE DATE") by and among, jointly and
severally, Macromedia, Inc., a Delaware corporation ("LENDER"), and James N.
White and Patricia A. O'Brien, husband and wife (these two individuals will be
collectively referred to as "BORROWER"). The term "LOAN DOCUMENTS" as used
herein means, collectively, this Agreement, the Note and Deed of Trust (each as
defined below) executed and delivered pursuant hereto, and any other documents
executed or delivered by Borrower pursuant to this Agreement or in connection
with the Loan (as defined below).

      WHEREAS, Lender desires to loan a certain sum to Borrower, and Borrower
wishes to borrow a certain sum from Lender so that Borrower may re-finance his
primary residence, on and subject to the terms and conditions contained in this
Agreement;

      NOW, THEREFORE, in consideration of the mutual promises, representations,
warranties, covenants and conditions set forth in this Agreement, Lender and
Borrower hereby agree as follows:

      1.    AMOUNT AND TERMS OF CREDIT.

            1.1 COMMITMENT TO LEND. Subject to all the terms and conditions of
this Agreement, and in reliance on the representations, warranties and covenants
of Borrower set forth in this Agreement, Lender agrees to make a loan of funds
on the date of the Note to Borrower on a non-revolving basis (the "LOAN"), in
the principal amount of Three Hundred Seventy-Five Thousand Dollars (US
$375,000.00).

            1.2 NOTE. Borrower's indebtedness to Lender under the Loan will be
evidenced by a Promissory Note executed by Borrower in the form attached hereto
as Exhibit "A" (the "NOTE"). The Note will provide that annually compounded
interest on unpaid principal will accrue at a rate equal to six percent (6%) per
annum.

            1.3 SECURITY. Borrower's indebtedness to Lender under the Loan will
be secured by a deed of trust in the form attached hereto as Exhibit "B" (the
"DEED OF TRUST"). The Deed of Trust will be executed by Borrower in favor of
Lender, with Old Republic Title Company, a California corporation, acting as
trustee, on certain real property located at 880 Lincoln Street, Palo Alto,
California (the "PROPERTY").

            1.4 MATURITY. The unpaid principal amount of the Loan and all unpaid
interest accrued thereon will be immediately due and payable to Lender in full
on the date (the "MATURITY DATE") which is the earlier to occur of: (a) the
fifth anniversary of the date of the Note evidencing this Loan; or (b) the date
on which the entire unpaid principal amount and all accrued interest on the Note
becomes immediately due and payable in full under Section 6.1.

            1.5 PREPAYMENT. Borrower may at any time and from time to time
prepay the Loan in whole or in part in amounts of at least Ten Thousand Dollars
(U.S. $10,000.00). Each 



                                       87
<PAGE>   10

prepayment will be applied as follows: (a) first, to the payment of interest
accrued on the Loan, and (b) second, to the extent that the amount of such
prepayment exceeds the amount of all such accrued interest, to the payment of
principal on the Loan.

      2.    CLOSING DATE; DELIVERIES.

            2.1 CLOSING DATE. The closing of the Loan (the "CLOSING") will be
held at Lender's principal executive offices on the Effective Date (the "CLOSING
DATE"), or at such other time and place as Borrower and Lender may mutually
agree.

            2.2 DELIVERY BY LENDER OF PAYMENT OF PRINCIPAL TO SILICON GRAPHICS
INC. At the Closing, Lender will deliver to Silicon Graphics Inc. ("SGI") the
funds representing the Loan, which Borrower agrees shall constitute a funding of
the loan to Borrower and a subsequent repayment by Borrower of Borrower's
obligation to repay SGI the principal amount of Three Hundred and Seventy Five
Thousand Dollars (US $375,000.00) (the "SGI OBLIGATION").

            2.3 DELIVERY BY BORROWER OF NOTE AND DEED OF TRUST. At the Closing,
Borrower will execute and deliver to Lender the Note and Deed of Trust.

            2.4 DELIVERY BY SGI OF RELEASE OF DEED OF TRUST. At the Closing, SGI
will deliver to Lender the deed of trust that is currently recorded in Santa
Clara County representing the SGI Obligation (the "SGI DEED OF TRUST") and a
request for full reconveyance of the SGI Deed of Trust, duly signed by an
authorized officer of SGI and properly notarized.

      3. REPRESENTATIONS AND WARRANTIES OF BORROWER. Borrower hereby represents
and warrants to Lender that:

            3.1 PREVIOUS PURCHASE. Borrower's purchase in 1991 of the Property
was an arm's length transaction with the previous owners of the Property.

            3.2 TITLE TO PROPERTY. Other than the SGI Deed of Trust, the
Property is free and clear of all mortgages, deeds of trust, liens, encumbrances
and security interests except for statutory liens for the payment of current
taxes that are not yet delinquent.

            3.3 BALLOON PAYMENT. Borrower acknowledges that the unpaid principal
amount of the Loan and all unpaid interest accrued thereon will be immediately
due and payable to Lender in full as one balloon payment on the fifth
anniversary of the date of the Note evidencing this Loan, if not due earlier
under Section 6.1.

      4. CONDITIONS PRECEDENT TO LOAN. The obligation of Lender to make the Loan
is subject to the satisfaction (or written waiver by Lender) of all the
following conditions precedent:

            4.1 REPRESENTATIONS TRUE. All representations and warranties of
Borrower contained in this Agreement and in all other Loan Documents will be
true, correct and complete in all respects.



                                       88
<PAGE>   11

            4.2 NOTE AND DEED OF TRUST. Lender will have received the Note and
Deed of Trust representing the Loan, duly executed by Borrower.

            4.3 DOCUMENTS FROM SGI. Lender will have received from SGI a request
for full reconveyance of the SGI Deed of Trust, duly signed by an authorized
officer of SGI and properly notarized, and the SGI Deed of Trust, marked
"canceled".

      5. OTHER COVENANTS OF BORROWER. Borrower hereby covenants and agrees with
Lender as follows:

            5.1 FURTHER ASSURANCES. In addition to the obligations and documents
that this Agreement expressly requires Borrower to execute, deliver and perform,
Borrower will execute, deliver and perform any and all further acts or documents
which Lender may reasonably require in order to carry out the purposes of this
Agreement or any of the other Loan Documents.

      6. DEFAULT OF BORROWER.

            6.1 DEFAULT; ACCELERATION. Borrower will be deemed to be in default
under the Note and the outstanding unpaid principal sum of the Note, together
with all interest accrued thereon, will immediately become due and payable in
full without the need for any further action on the part of Lender: (a) sixty
(60) days after the termination of the employment of James White, for any
reason, with Lender; (b) upon Borrower's sale or other voluntary conveyance of
the Property; (c) upon the filing by or against Borrower of any voluntary or
involuntary petition in bankruptcy or any petition for relief under the federal
bankruptcy code or any other state or federal law for the relief of debtors;
provided however, that with respect to an involuntary petition in bankruptcy,
Borrower will not be deemed to be in default of the Note unless such involuntary
petition has not been dismissed within sixty (60) days after the filing of such
petition; or (d) upon the execution by Borrower of an assignment for the benefit
of creditors or the appointment of a receiver, custodian, trustee or similar
party to take possession of Borrower's assets or property.

            6.2 REMEDIES UPON DEFAULT. Upon any default of Borrower under the
Note, Lender will have, in addition to its rights under the Note and the Deed of
Trust, full recourse against any real, personal, tangible or intangible assets
of the undersigned, and may pursue any legal or equitable remedies that are
available to Lender. The rights and remedies of Lender herein provided will be
cumulative and not exclusive of any other rights or remedies provided by law or
otherwise.

      7. MISCELLANEOUS.

            7.1 SURVIVAL. The representations and warranties of Borrower
contained in or made pursuant to this Agreement and all the other Loan Documents
will survive the execution and delivery of the Loan Documents.

            7.2 ENTIRE AGREEMENT. This Agreement, the Note, the Deed of Trust
and the exhibits and schedules attached thereto constitute the entire agreement
and understanding among 



                                       89
<PAGE>   12

the parties with respect to the subject matter thereof and supersede any prior
understandings or agreements of the parties with respect to such subject matter.

            7.3 SUCCESSORS AND ASSIGNS. The terms and conditions of this
Agreement will inure to the benefit of and be binding upon the respective
successors and assigns of the parties; provided, however, that Borrower may not
assign or delegate any of its rights or obligations hereunder or under any other
Loan Document or any interest herein or therein without Lender's prior written
consent.

            7.4 NO THIRD PARTY BENEFICIARIES; CONSTRUCTION. Nothing in this
Agreement, express or implied, is intended to confer upon any third party any
rights, remedies, obligations, or liabilities under or by reason of this
Agreement, except as expressly provided in this Agreement. This Agreement and
its exhibits are the result of negotiations between the parties and have been
reviewed by each party hereto; accordingly, this Agreement will be deemed to be
the product of the parties hereto, and no ambiguity will be construed in favor
of or against any party.

            7.5 GOVERNING LAW. This Agreement will be governed by and construed
in accordance with the internal laws of the State of California as applied to
agreements entered into solely between residents of, and to be performed
entirely in, such State, without reference to that body of law relating to
conflicts of law or choice of law.

            7.6 COUNTERPARTS. This Agreement may be executed in two or more
counterparts, each of which will be deemed in original, but all of which
together will constitute one and the same instrument.

            7.7 MODIFICATION; WAIVER. This Agreement may be modified or amended
only by a writing signed by both parties hereto. No waiver or consent with
respect to this Agreement will be binding unless it is set forth in writing and
signed by the party against whom such waiver is asserted. No course of dealing
between Borrower and Lender will operate as a waiver or modification of any
party's rights under this Agreement or any other Loan Document. No delay or
failure on the part of either party in exercising any right or remedy under this
Agreement or any other Loan Document will operate as a waiver of such right or
any other right. A waiver given on one occasion will not be construed as a bar
to, or as a waiver of, any right or remedy on any future occasion.

            7.8 SEVERABILITY. The invalidity or unenforceability of any term or
provision of this Agreement will not affect the validity or enforceability of
any other term or provision hereof. In the event of any conflict between the
terms of this Agreement and the Note, the terms of the Note will control.

            7.9 ATTORNEYS' FEES. If any party hereto commences or maintains any
action at law or in equity (including counterclaims or cross-complaints) against
the other party hereto by reason of the breach or claimed breach of any term or
provision of this Agreement or any other Loan Document, then the prevailing
party in said action will be entitled to recover its reasonable attorney's fees
and court costs incurred therein.



                                       90
<PAGE>   13

      IN WITNESS WHEREOF, the parties have duly executed and delivered this
Agreement as of the Effective Date.

BORROWER:                                 MACROMEDIA, INC.

/s/ James N. White                        Name: /s/ Richard B. Wood
- --------------------------------                --------------------------------
    James N. White


/s/ Patricia A. O'Brien                  By:    Richard B. Wood
- --------------------------------                --------------------------------
    Patricia A. O'Brien

                                         Title: V.P. Operations & CFO
                                                --------------------------------

ATTACHMENTS:

Exhibit A - Promissory Note
Exhibit B - Deed of Trust

                       [SIGNATURE PAGE TO LOAN AGREEMENT]



                                       91

<PAGE>   14
MACROMEDIA
- --------------------------------------------------------------------------------
Proprietary Information and Inventions Agreement

         In consideration of my employment or continued employment by
Macromedia, Inc., a Delaware corporation (the "Company"), and the compensation
now and hereafter paid to me, I hereby agree as follows:

         1.  Recognition of Company's rights; Nondisclosure.

At all times during the term of my employment and thereafter, I will hold in
strictest confidence and will not disclose, use, lecture upon or publish any of
the Company's Proprietary Information (defined below), except as such
disclosure, use or publication may be required in connection with my work for
the Company, or unless an officer of the Company expressly authorizes such in
writing. I hereby assign to the Company any rights I may have or acquire in such
Proprietary Information and recognition that all Proprietary Information shall
be the sole property of the Company and its assigns and the Company and its
assigns shall be the sole owner of all patent rights, copyrights, mask work
rights, trade secret rights, and all other rights throughout the world
(collectively, "Proprietary Rights") in connection therewith.

         The term "Proprietary Information" shall mean trade secrets,
confidential knowledge, data, or any other proprietary information of the
Company. By way of illustration but not limitation, "Proprietary Information"
includes (a) inventions, mask works, trade secrets, ideas, processes, formulas,
sources and object codes, data, programs, other works of authorship, cell lines,
know-how, improvements, discoveries, developments, designs, and techniques
(hereinafter collectively referred to as "Inventions"); and (b) information
regarding plans for research, development, new products, marketing and selling,
business plans, budgets and unpublished financial statements, licenses, prices
and costs, suppliers and customers, and information regarding the skills and
compensation of other employees of the Company.

         2. Third Party Information. I understand, in addition, that the Company
has received and in the future will receive from third parties confidential or
proprietary information ("Third Party Information") subject to a duty on the
Company's part to maintain the confidentiality of such information and to use it
only for certain limited purposes. During the term of my employment and
thereafter, I will hold Third Party Information in the strictest confidence and
will not disclose (to anyone other than Company personnel who need to know such
information in connection with their work for the Company) or use, except in
connection with my work for the Company, Third Party Information unless
expressly authorized by an officer of the Company in writing

      3.  Assignment of Inventions.

          (a) I hereby assign to the Company all my right, title, and interest
in and to any and all Inventions (and all Proprietary Rights with respect
thereto) whether or not patentable or registrable under copyright or similar
statutes, made or conceived or reduced to practice or learned by me, either
alone or jointly with others, during the period of my employment with the
Company. I recognize that this Agreement does not require assignment of any
invention which qualifies fully for protection under Section 2870 of the
California Labor Code (hereinafter "Section 2870"), which provides as follows:

            (i) Any provision in an employment agreement which provides that an
employee shall assign, or offer to assign, any of his or her rights in an
invention to his or her employer shall not apply to an invention that the
employee developed entirely on his or her own time without using the employer's
equipment, supplies, facilities, or trade secret information except for
inventions that either:

                  (1) Relate at the time of conception or reduction to practice
of the invention to the employer's business, or actual or demonstrably
anticipated research or development of the employer.

                  (2) Result from any work performed by the employee for the
employer.



                                       92
<PAGE>   15

            (ii) To the extent a provision in an employment agreement purports
to require an employee to assign an invention otherwise excluded from being
required to be assigned under subdivision (a), the provision is against the
public policy of the this state and is unenforceable.

      (b) I also assign to or as directed by the Company all my right, title,
and interest in and to any and all Inventions, full title to which is required
to be in the United States by a contract between the Company and the United
States or any of its agencies.

          (c) I acknowledge that all original works of authorship which are made
by me (solely or jointly with others) within the scope of my employment with the
Company and which are protectable by copyright are "works made for hire," as
that term is defined in the United States Copyright Act (17 U.S.C., Section
101). Inventions assigned to or as directed by the Company by this paragraph 3
are hereinafter referred to as "Company Inventions."

         4. Enforcement of Proprietary Rights. I will assist the Company in
every proper way to obtain and from time to time enforce United States and
foreign Proprietary Rights relating to Company Inventions in any and all
countries. To that end I will execute, verify, and deliver such documents and
perform such other acts (including appearances as a witness) as the Company may
reasonably request for use in applying for, obtaining, perfecting, evidencing,
sustaining, and enforcing such Proprietary Rights and the assignment thereof. In
addition, I will execute, verify , and deliver assignments of such Proprietary
Rights to the Company or its designee. My obligation to assist the Company with
respect to Proprietary Rights relating to such Company Inventions in any and all
countries shall continue beyond the termination of my employment, but the
Company shall compensate me at a reasonable rate for the time actually spent by
me at the Company's request on such assistance.

      In the event the Company is unable for any reason, after reasonable
effort, to secure my signature on any document needed in connection with the
action specified in the preceding paragraph, I hereby irrevocably designate and
appoint the Company and its duly authorized officer and agents as my agent and
attorney in fact, to act for and in my behalf to execute, verify, and file any
such documents and to do all other lawfully permitted acts to further the
purposes of the preceding paragraph thereon with the same legal force and effort
as if executed by me. I hereby waive and quit claim to the Company any and all
claims, of any nature whatsoever, which I now or may hereafter have for
infringement of any Proprietary Rights assigned hereunder to the Company.

         5. Obligation to Keep Company Informed. During the period of my
employment, I will promptly disclose to the Company fully and in writing and
will hold in trust for the sole right and benefit of the Company any and all
Inventions. In addition, after termination of my employment, I will disclose all
patent applications filed by me within a year after termination of employment.
At the time of each disclosure, I will advise the Company in writing of any
Inventions that I believe fully qualify for protection under section 2870; and I
will at that time provide the Company in writing all evidence necessary to
substantiate that belief. I understand that the company will keep in confidence
and will not disclose to third parties without my consent any proprietary
information disclosed in writing to the Company pursuant to this Agreement
relating to Inventions that qualify fully for protection under the provisions of
section 2870. I will preserve the confidentiality of any Invention that does not
fully qualify for protection under section 2870.

         6. Prior Inventions. Inventions, if any, patented or unpatented, which
I made prior to the commencement of my employment with the Company are excluded
from the scope of this Agreement. To preclude any possible uncertainty, I have
set forth on Exhibit A attached hereto a complete list of all Inventions that I
have, alone or jointly with others, conceived, developed, or reduced to practice
or caused to be conceived, developed, or reduced to practice prior to the
commencement of my employment with the Company, that I consider to be my
property or the property of third parties and that I wish to have excluded from
the scope of this Agreement. If disclosure of any such Inventions on Exhibit A
would cause me to violate any prior confidentiality agreement, I understand that
I am not to list such Inventions in Exhibit A but am to inform the Company that
all such Inventions have been listed for that reason.



                                       93

<PAGE>   16

         7. Additional Activities. I agree that during the period of my
employment by the Company I will not, without the Company's express written
consent, engage in any employment or business activity other than for the
Company, and for the period of my employment by the Company and for one (1) year
after the date of termination of my employment and I will not (i) induce any
employee of the Company to leave the employ of the Company or (ii) solicit the
business of any client or customer of the Company (other than on behalf of the
Company).

         8. No Improper use of Materials. During my employment by the Company I
will not improperly use or disclose any confidential information or trade
secrets, if any, of any former employee or any other person to whom I have an
obligation of confidentiality, and will not bring onto the premises of the
Company any unpublished documents or any property belonging to any former
employer or any other person to whom I have an obligation of confidentiality
unless consented to in writing by that former employer or person.

         9. No Conflicting Obligation. I represent that my performance of all
the terms of this Agreement and as an employee of the Company does not and will
not breach any agreement to keep in confidence information acquired by me in
confidence or in trust prior to my employment by the Company. I have not entered
into, and I agree I will not enter into, any agreement either written or oral in
conflict herewith.

         10. Return of Company Documents. When I leave the employ of the
Company, I will deliver to the Company any and all drawings, notes, memoranda,
specifications, devices, formulas, molecules, cells, and documents together with
all copies thereof, and any other material containing or disclosing any Company
Inventions, Third Party Information, or Proprietary Information of the Company.
I further agree that any property situated on the Company's premises and owned
by the Company, including disks and other storage media, filing cabinets, or
other work areas, is subject to inspection by Company personnel at any time with
or without notice. Prior to leaving, I will cooperate with the Company in
completing and signing the Company's termination statement for technical and
management personnel.

         11. Legal and Equitable Remedies. Because my services are personal and
unique and because I may have access to and become acquainted with the
Proprietary Information of the Company, the Company shall have the right to
enforce this Agreement and any of its provisions by conjunction, specific
performance, or other equitable relief, without bond, without prejudice to any
other rights and remedies that the Company may have for a breach of this
Agreement.

         12. Notices. Any notices required or permitted thereunder shall be
given to the appropriate party at the address specified below or at such other
address as the party shall specify in writing. Such notice shall be deemed given
upon personal delivery to the appropriate address or if sent by certified or
registered mail, three days after the date of mailing.

         13. General Provisions.

         13.1 Governing Law. This Agreement will be governed by and construed
according to the laws of the State of California.

         13.2 Entire Agreement. This Agreement sets forth the entire agreement
and understanding between the Company and me relating to the subject matter
hereof and supersedes and merges all prior discussions between us. No
modification of or amendment to this Agreement, nor any waiver of any rights
under this agreement, will be effective unless in writing signed by the party to
be charged. Any subsequent change or changes in my duties, salary, or
compensation will not affect the validity or scope of this Agreement. As used in
this Agreement, the period of my employment includes any time during which I may
be retained by the Company as a consultant.

          13.3 Severability. If one or more of the provisions in this Agreement
are deemed unenforceable by law, then the remaining provisions will continue in
full force and effect.

         13.4 Predecessor, Successors, and Assigns. This Agreement will be
binding upon my heirs, executors, administrators, and other legal
representatives and will be for the benefit of the Company, its 



                                       94
<PAGE>   17

predecessor, its successors, and its assigns. The term "Company" as used herein
shall be deemed to also refer to the Company's predecessor, Macromedia, Inc., a
Delaware corporation.

         13.5 Survival. The provisions of this Agreement shall survive the
termination of my employment and the assignment of this Agreement by the Company
to any successor in interest or other assignee.

         13.6 Employment. I agree and understand that nothing in this Agreement
shall confer any right with respect to continuation of employment by the
Company, nor shall it interfere in any way with my right or the Company's right
to terminate my employment at any time, with or without cause.

         13.7 Waiver. No waiver by the Company of any breach of this Agreement
shall be a waiver of any preceding or succeeding breach. No waiver by the
Company of any right under this Agreement shall be construed as a waiver of any
other right. The Company shall not be required to give notice to enforce strict
adherence to all terms of this Agreement.

         This Agreement shall be effective as of the first day of my employment
with the Company, namely: January 2, 1997.

         I UNDERSTAND THAT THIS AGREEMENT AFFECTS MY RIGHTS TO INVENTIONS I MAKE
DURING MY EMPLOYMENT, AND RESTRICTS MY RIGHT TO DISCLOSE OR USE THE COMPANY'S
CONFIDENTIAL

INFORMATION DURING OR SUBSEQUENT TO MY EMPLOYMENT.

         I HAVE READ THIS AGREEMENT CAREFULLY AND UNDERSTAND ITS TERMS.  I HAVE
COMPLETELY FILLED OUT SCHEDULE A TO THIS AGREEMENT.

Dated: January 2,  1997

                                    /s/ James N. White
                                    --------------------------------------------
                                    Signature

                                    James N. White
                                    --------------------------------------------
                                    Print Name

                                    888 Lincoln Avenue
                                    --------------------------------------------
                                    Address

                                    Palo Alto, CA 94301
                                    --------------------------------------------

ACCEPTED AND AGREED TO:

Macromedia
A Delaware Corporation
600 Townsend Street
San Francisco, CA  94103

By: /s/ Richard B. Wood
    -------------------------------------
    (Macromedia Representative)

    Chief Financial Officer
    -------------------------------------
    (Title)

    January 2, 1997
    -------------------------------------
    (Date)



                                       95
<PAGE>   18

                                    EXHIBIT A

MACROMEDIA
600 Townsend Street
San Francisco, CA 94103

Gentlemen:

      1. The following is a complete list of all inventions or improvements
relevant to the subject matter of my employment by Macromedia, Inc. (the
"Company") that have been made or conceived or first reduced to practice by me
alone or jointly with others prior to my engagement by the Company:

      (   )
      ( X )    No inventions or improvements.

      (   )
      (   )    See below:

       -------------------------------------------------------------------------

       -------------------------------------------------------------------------

       -------------------------------------------------------------------------

      (   )
      (   )    Due to confidentiality agreements with prior employer, I cannot
               disclose certain inventions that would otherwise be included on
               the above-described list.

      2. I propose to bring to my employment the following devices, materials
and documents of a former employer or other person to whom I have an obligation
of confidentiality that are not generally available to the public, which
materials and documents may be used in my employment pursuant to the express
written authorization of my former employer or such other person (a copy of
which is attached hereto):

      (   )
      ( X )    No materials.

      (   )
      (   )    See below:

       -------------------------------------------------------------------------

       -------------------------------------------------------------------------

       -------------------------------------------------------------------------

      (   )
      (   )    Additional sheets attached.

Date: January 2, 1997

                                Very truly yours,

                                /s/ James N. White
                                ------------------------------------------------
                                Employee



                                       96

<PAGE>   1

Exhibit 10.22










                                       97
<PAGE>   2

                                MACROMEDIA, INC.
                              EMPLOYMENT AGREEMENT

         This Agreement is made effective as of the 17th day of February 1997,
between Macromedia, Inc., a  Delaware corporation ("Macromedia"), and John C.
Parsons, Jr. ("Executive").

         WHEREAS, Macromedia is engaged in the business of developing and
marketing certain computer software; and

         WHEREAS, Macromedia desires to secure the services of Executive as
Chief Financial Officer, and Executive desires to perform such services for
Macromedia, on the terms and conditions as set forth herein;

         NOW, THEREFORE, in consideration of the premises and of the covenants
and agreements set forth below, it is mutually agreed as follows:

         1.      Duties.  Executive shall have such duties as the President of
Macromedia may from time to time prescribe consistent with Executive's position
as Chief Financial Officer of Macromedia.  Executive shall devote his full
time, attention, energies and best efforts to the business of Macromedia based
in San Francisco, California, and shall not during his period of employment as
Chief Financial Officer of Macromedia engage in any other business activity,
whether or not such business activity is pursued for gain, profit of other
pecuniary advantage.  This Section 1 shall not be construed as preventing
Executive from investing his assets in such form and manner as will not require
any substantial services on his part in the operation of the affairs of the
business entities in which such investments are made.

         2.      Compensation.  Macromedia shall pay and Executive shall
accept, as full consideration for the services to be rendered hereunder,
compensation consisting of the following:

                 2.1      Base Salary.  $200,000 per year in base salary,
payable in installments twice per month, with such deductions or withholdings
which are required by law.

                 2.2      Bonus.  A target bonus of $100,000 per year based on
attainment of 100% of the Macromedia Executive Bonus Plan objectives, as
established each year by the Board of Directors.  The Macromedia Executive
Bonus Plan objectives for fiscal 1997 have been provided to Executive.  For the
balance of fiscal 1997, Executive will be paid a prorata bonus based on the
target bonus amount.

                 2.3      Stock Options.  Macromedia will grant Executive
non-qualified options to purchase 200,000 shares of Macromedia common stock
under the Macromedia 1992 Equity Incentive Plan.  The exercise price for such
options will be the fair market value of Macromedia common stock on the date of
grant by the Compensation Committee.  Because Macromedia is in the process of
obtaining stockholder approval for an increase in the number of shares
available under the 1992 Equity Incentive Plan, options to purchase 100,000 of
the 200,000 shares will be


                                       98
<PAGE>   3
subject to the approval of such increase by the stockholders, which is
currently expected to occur on March 3, 1997.  The options will have a maximum
term of ten (10) years, subject to earlier termination 180 days after the date
of Executive's termination of service with Macromedia or any successor entity.
The options will vest as to 25% of the option shares (50,000 shares) at the end
of twelve (12) full months of continuous service with Macromedia.  Thereafter
the options will vest in a series of thirty-six (36) successive equal monthly
installments over Executive's period of service with Macromedia, with each
monthly installment equal to 1/48th of the total number of shares in the
options (4,166,67 shares) on the seventeenth day of each month thereafter over
the thirty-six (36) month period.  For purposes of such options, the Executive
will be deemed to continue in service with Macromedia for so long as he renders
services as an employee, director or independent consultant to Macromedia or
any parent or subsidiary corporation.  Macromedia shall register the shares
issuable under the options on a Form S- 8 registration statement prior to the
initial vesting date thereunder and shall keep such registration statement in
effect for the entire period the options thereafter remain outstanding.  The
stock options shall be evidenced by a stock option agreement which shall
contain the terms in effect for employee nonqualified stock options granted
under the Macromedia 1992 Equity Incentive Plan.

                 2.4      Indemnification.  In the event Executive is made, or
threatened to be made, a party to any legal action or proceeding, whether civil
or criminal, by reason of the fact that Executive is or was a director or
officer of Macromedia or serves or served any other corporation fifty percent
(50%) or more owned or controlled by Macromedia in any capacity at Macromedia's
request, Executive shall be indemnified by Macromedia, and Macromedia shall pay
Executive's related expenses when and as incurred, all to the fullest extent
permitted by law.

         3.      Benefits.  Executive shall be entitled to and shall receive
such pension, profit sharing and fringe benefits such as hospitalization,
medical, life and other insurance benefits, vacation, sick pay and short-term
disability as the Board of Directors of Macromedia may, from time to time,
determine to provide for the key Executives of Macromedia.

         4.      Executive Proprietary Information and Inventions Agreement.
As part of the consideration between the parties for this Agreement, Executive
hereby agrees to enter into Macromedia's Proprietary Information and Inventions
Agreement contemporaneously with the execution of this Agreement.

         5.      Termination.  Executive's employment as Chief Financial
Officer of Macromedia shall terminate immediately upon Executive's receipt of
written notice by Macromedia, upon Macromedia's receipt of written notice by
Executive, or upon Executive's death.

         6.      Surrender of Records and Property.  At the time of termination
of Executive's employment, Executive shall deliver promptly all equipment,
records, manuals, books, data tables or copies thereof regardless of the
underlying media upon which such materials are recorded which are property of
Macromedia and which are under Executive's possession and control.

         7.      Benefits Upon Termination as Chief Financial Officer.  Except
in connection with a termination for Cause (as defined in Subsection 7.2) or a
voluntary termination by Executive for other than Good Reason (as defined in
Subsection 7.3), Macromedia shall provide Executive



                                       99
<PAGE>   4
with termination benefits upon his termination by Macromedia as Chief Financial
Officer of Macromedia irrespective of the cause of the termination, as follows:

                 7.1      Termination Benefits.  During a period of time
beginning on the date of Executive's termination as Chief Financial Officer of
Macromedia and ending three months from such date, Executive's base salary at
the time of termination shall continue to be paid by Macromedia in installments
twice per month with applicable deductions or withholdings, and Executive shall
also be entitled to a prorated portion of any quarterly bonus payment at the
target plan during that three-month period.  Executive shall also be entitled
to participate in any plans or other employee benefit arrangements which are
generally available to employees or executives of Macromedia during such period
other than any Macromedia tax-qualified pension or profit-sharing plans or the
employee stock purchase plan.  Under no circumstances shall Macromedia be
obligated to make any payments or continue benefits beyond the three-month
period after his termination by Macromedia as Chief Financial Officer of
Macromedia.  Prior to the payment of any termination benefits under this
Section 7 or Section 8, Executive and Macromedia will enter into a mutual
general release; provided, however, that such release shall not extend to any
subsequent claims Executive may have with respect to those termination
benefits.

                 7.2      Circumstances Under Which Termination Benefits Would
Not Be Paid.  Macromedia shall not be obligated to pay Executive the
termination benefits described in Subsection 7.1 above if Executive's
employment as Chief Financial Officer of Macromedia is terminated for Cause.
For purposes of this Agreement, "Cause" shall be limited to (1) Executive's
conviction of any felony under federal or state law, or any fraud,
misappropriation or embezzlement or act of dishonesty; or (2) Executive's
commission of a material violation of the Executive's Proprietary Information
and Inventions Agreement.  In addition, Executive shall not be entitled to any
termination benefits under Subsection 7.1 if he voluntarily terminates his
service with Macromedia other than for Good Reason as determined under
Subsection 7.3.

                 7.3      Constructive Termination.  Notwithstanding anything
in this Section 7 to the contrary, Executive's employment as Chief Financial
Officer of Macromedia will be deemed to have been terminated by Macromedia (a
"Constructive Termination") and Executive will be deemed to have Good Reason
for voluntary termination of his employment hereunder ("Good Reason"), if there
should occur:

                 (A)      a material adverse change in Executive's position
causing it to be of materially less stature or responsibility without
Executive's written consent, and such a materially adverse change shall in all
events be deemed to occur if Executive no longer serves as Chief Financial
Officer of a publicly traded company, unless Executive consents in writing to
such change,

                 (B)      a reduction, without Executive's written consent, in
his level of compensation (including base salary and fringe benefits) by more
than ten percent (10%) or a reduction by more than ten percent (10%) in his
target bonus formula under any performance-based executive incentive plans, or

                 (C)      a relocation of his principal place of employment by 
more than 50 miles.



                                      100
<PAGE>   5
         8.      Change in Control Benefits

                 Should there occur a Change in Control (as defined below),
then the following provisions shall become applicable: 

                 (A)      During the period (if any) following a Change in 
Control that Executive continues as Chief Financial Officer of Macromedia
without a Constructive Termination, then the terms and provisions of this
Agreement shall continue in full force and effect, and Executive shall continue
to vest in his outstanding stock options

                 (B)      In the event of (x) a Constructive Termination of
Executive's employment as Chief Financial Officer of Macromedia at or at any
time after a Change in Control or (y) the Executive voluntarily terminates his
employment as Chief Financial Officer of Macromedia within one hundred eighty
(180) days following a Change in Control, the following benefits shall become
due and payable:

                          (i)     Executive's base salary in effect immediately
prior to his termination as Chief Financial Officer of Macromedia shall
continue to be paid for a twelve-month period by Macromedia or the successor
entity in installments twice per month with applicable deductions or
withholdings, and Executive shall also be entitled to quarterly bonus payments
at the target plan (or any successor plan) during that twelve-month period,
with such bonus payments to be not less than $100,000 in the aggregate for such
period.  Macromedia or any successor entity shall be obligated to continue
Executive's service in one or more other capacities, but Executive shall have
complete discretion in determining whether he is to render such service as a
part time employee or independent consultant.  Executive shall also be entitled
to participate in any plans or other employee benefit arrangements which are
generally available to employees or executives of Macromedia during such period
other than any Macromedia tax-qualified pension or profit-sharing plans or the
employee stock purchase plan.

                          (ii)    Executive's options shall immediately become
exercisable and vest with respect to that number of option shares for which
those options would have otherwise vested over the full vesting term of the
options had Executive continued his employment under this Agreement.  The
options as so accelerated shall remain exercisable for a period of 180 days
following the later of (a) the date of Executive's termination of service as
Chief Financial Officer of Macromedia or (b) the date of such option
acceleration.

                 For purposes of this Section 8, a Change of Control shall be
deemed to occur upon:

                 (I)      the sale, lease, conveyance or other disposition of
all or substantially all of Macromedia's assets as an entirety or substantially
as an entirety to any person, entity or group of persons acting in concert,

                 (II)     any transaction or series of transactions (as a
result of a tender offer, merger, consolidation or otherwise) that results in,
or that is in connection with, any person, entity or group acting in concert,
becoming the "beneficial owner" (as defined in Rule 13d-3



                                      101
<PAGE>   6
under the Securities Exchange Act of 1934), directly or indirectly, of more
than 50% percent of the aggregate voting power of all classes of common equity
stock of Macromedia, or

                 (III)    a liquidation and winding up of the business of
Macromedia.

         9.      Arbitration.

                 9.1      Except for proceedings seeking injunctive relief,
including, without limitation, allegations of misappropriation of trade
secrets, copyright or patent infringements, or breach of any anti-competition
provisions of this Agreement, any controversy or claim arising out of or in
relation to this Agreement, or the breach thereof, shall be settled by
arbitration in accordance with the Commercial Arbitration rules of the American
Arbitration Association ("AAA"), and judgment upon the award rendered by the
arbitrator may be entered in any court having jurisdiction thereof.
Arbitration of this Agreement shall include claims of fraud or fraud in the
inducement relating to this Agreement.  Arbitration further includes all
claims, regardless of whether the dispute arises during the term of the
Agreement, at the time of termination or thereafter.

                 9.2      Either party may initiate the arbitration
proceedings, for which the provision is herein made, by notifying the opposing
party, in writing, of its demand to arbitrate.  In any such arbitration there
shall be appointed one arbitrator who shall be selected in accordance with the
AAA Commercial Arbitration Rules.  The place of arbitration shall be San
Francisco, California.  The law applicable to the dispute shall be the laws of
the State of California.  Accordingly, the California Uniform Arbitration Act
shall apply to the interpretation of the arbitration procedure; pursuant
thereto, the arbitrator's powers shall include, without limitation, the power
to issue subpoenas for the attendance of witnesses for hearing or deposition,
and for other production of books, records, documents or other evidence
pursuant to California law.

                 9.3      The parties agree that the award of the arbitrator
shall be the sole and exclusive remedy between them regarding any claims,
counterclaims, issues or accountings presented or plead to the arbitrator; that
the arbitrator shall be the final judge of both law and fact in arbitration of
disputes arising out of or relating to this Agreement, including the
interpretation of the terms of this Agreement.  The parties further agree it
shall be the sole and exclusive duty of the arbitrator to determine the
arbitrability of issues in dispute and that neither party shall have recourse
to the court for such a determination.

         10.     General.

                 10.1     Waiver.  Neither party shall, by mere lapse of time,
without giving notice or taking other action hereunder, be deemed to have
waived any breach by the other party of any of the provisions of this
Agreement.  Further, the waiver by either party of a particular breach of this
Agreement by the other shall neither be construed as, nor constitute a,
continuing waiver of such breach or of other breaches by the same or any other
provision of this Agreement.

                 10.2     Severability.  If for any reason a court of competent
jurisdiction or arbitrator finds any provision of this Agreement to be
unenforceable, the provision shall be deemed amended as necessary to conform to
applicable laws or regulations, or if it cannot be so



                                      102
<PAGE>   7
amended without materially altering the intention of the parties, the remainder
of the Agreement shall continue in full force and effect as if the offending
provision were not contained herein.

                 10.3     Notices.  All notices and other communications
required or permitted to be given under this Agreement shall be in writing and
shall be considered effective upon personal service or upon depositing such
notice in the U.S. Mail, postage prepaid, return receipt requested and
addressed to the President of Macromedia as its principal corporate address,
and to Executive at his most recent address shown on Macromedia's corporate
records, or at any other address which he may specify in any appropriate notice
to Macromedia.

                 10.4     Counterparts.  This Agreement may be executed in any
number of counterparts, each of which shall be deemed an original and all of
which taken together constitutes one and the same instrument and in making
proof hereof it shall not be necessary to produce or account for more than one
such counterpart.

                 10.5     Entire Agreement.  The parties hereto acknowledge
that each has read this Agreement, understands it, and agrees to be bound by
its terms.  The parties further agree that this Agreement and the referenced
stock option agreement and Proprietary Information and Inventions Agreement
constitute the complete and exclusive statement of the agreement between the
parties and supersedes all proposals (oral or written), understandings,
representations, conditions, covenants, and all other communications between
the parties relating to the subject matter hereof.

                 10.6     Assignment and Successors.  Macromedia shall have the
right to assign its rights and obligations under this Agreement to an entity
which acquires substantially all of the assets of Macromedia.  The rights and
obligation of Macromedia under this Agreement shall inure to the benefit and
shall be binding upon the successors and assigns of Macromedia.

         IN WITNESS WHEREOF, the parties have executed this Agreement on the
date first above written.

MACROMEDIA, INC.                                   ACCEPTED BY EXECUTIVE

By: /s/ Robert K. Burgess                          /s/ John C. Parsons, Jr. 
    ---------------------                          -------------------------
                                                   John C. Parsons, Jr.
Name:  Robert K. Burgess
       -----------------

Title:  President
        ---------


                                      103

<PAGE>   1

Exhibit 11.01



                                      104
<PAGE>   2

                                                                   Exhibit 11.01

                                MACROMEDIA, INC.
                   COMPUTATION OF NET INCOME (LOSS) PER SHARE
                FOR THE YEARS ENDED MARCH 31, 1997, 1996 AND 1995
                      (IN THOUSANDS, EXCEPT PER SHARE DATA)

<TABLE>
<CAPTION>
                                                             YEAR ENDED           YEAR ENDED              YEAR ENDED
                                                           MARCH 31, 1997        MARCH 31, 1996         MARCH 31, 1995
                                                           --------------        --------------         --------------
<S>                                                        <C>                   <C>                    <C>     
Net income (loss)                                            $ (5,920)               $ 23,002               $  6,538

Weighted average number of shares outstanding:

        Common                                                 37,488                  34,899                 30,362

        Number of common stock
        equivalents as a result of
        warrants outstanding                                       --                      --                      6

        Number of common stock
        equivalents as a result of stock
        options outstanding                                        --                   4,145                  4,046

                                                             ========                ========               ========
Total                                                          37,488                  39,044                 34,414
                                                             ========                ========               ========

Net income (loss) per common stock and
common stock equivalent share                                $  (0.16)               $   0.59               $   0.19
                                                             ========                ========               ========
</TABLE>


All income per share amounts and number of shares have been retroactively stated
to reflect a two-for-one stock split which became effective October 16, 1995.



                                      105

<PAGE>   1

Exhibit 21.01



                                      106
<PAGE>   2

                                                                   Exhibit 21.01

LIST OF REGISTRANT'S SUBSIDIARIES

<TABLE>
<CAPTION>
                                                                      Percentage Owned By
        Name                        Country of Organization            Macromedia, Inc.
        ----                        -----------------------           -------------------
<S>                                 <C>                               <C>
Macromedia Europe Limited                 England                           100%
Macromedia KK                              Japan                            100%
Macromedia Ireland (PTY) Ltd.             Ireland                           100%
</TABLE>

<TABLE>
<CAPTION>
                                                                      Percentage Owned By
                                                                       Macromedia Ireland
<S>                                 <C>                               <C>
        Name                        Country of Organization               (PTY) Ltd.
        ----                        -----------------------           -------------------

Macromedia Netherlands B.V              Netherlands                         100%
</TABLE>



                                      107

<PAGE>   1

Exhibit 23.01



                                      108
<PAGE>   2

                         CONSENT OF INDEPENDENT AUDITORS

The Board of Directors
Macromedia, Inc. and Subsidiaries

We consent to the use of our report included herein in the registration
statements (Nos. 33-74202, 33-84208, 33-89092, 33-96188 and 333-3406) on Form
S-8 and the registration statement (No. 333-3404) on Form S-3 of Macromedia, 
Inc. and subsidiaries.

As indicated in our report, we did not audit the financial statements of Altsys
Corporation, a company acquired by Macromedia, Inc. in a business combination
accounted for as a pooling of interests, for the nine months ended September 30,
1994. Those statements were audited by other auditors whose report has been
furnished to us, and our opinion, insofar as it relates to the amounts included
for Altsys Corporation for such period, is based solely on the report of the
other auditors.

KPMG Peat Marwick LLP


Palo Alto, California
June 25, 1997


                                      109

<PAGE>   1

Exhibit 23.02



                                      110
<PAGE>   2

                    CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS

As independent public accountants, we hereby consent to the use of our report on
the financial statements of Altsys Corporation dated November 28, 1994,
incorporated by reference in this Form 10-K, which is incorporated by reference
into the previously filed registration statements on Form S-8 and S-3 (Nos.
333-3404 and 333-24713) of Macromedia, Inc. and subsidiaries. It should be noted
that we have audited the financial statements of Altsys Corporation for the year
ended December 31, 1993 and the nine-month period ended September 30, 1994. We
have not audited any financial statements subsequent to September 30, 1994, or
performed any audit procedures subsequent to the date of our report.


Arthur Andersen LLP

Dallas, Texas
June 26, 1997


                                      111



<TABLE> <S> <C>

<ARTICLE> 5
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          MAR-31-1997
<PERIOD-START>                             APR-01-1996
<PERIOD-END>                               MAR-31-1997
<CASH>                                          15,397
<SECURITIES>                                    87,054
<RECEIVABLES>                                   10,101
<ALLOWANCES>                                     7,786
<INVENTORY>                                      1,882
<CURRENT-ASSETS>                               117,592
<PP&E>                                          47,489
<DEPRECIATION>                                  13,339
<TOTAL-ASSETS>                                 156,897
<CURRENT-LIABILITIES>                           24,981
<BONDS>                                              0
                                0
                                          0
<COMMON>                                            38
<OTHER-SE>                                     131,878
<TOTAL-LIABILITY-AND-EQUITY>                   156,897
<SALES>                                        103,234
<TOTAL-REVENUES>                               107,365
<CGS>                                           21,167
<TOTAL-COSTS>                                   23,246
<OTHER-EXPENSES>                                98,125
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                   0
<INCOME-PRETAX>                                (9,397)
<INCOME-TAX>                                   (3,477)
<INCOME-CONTINUING>                            (5,920)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   (5,920)
<EPS-PRIMARY>                                   (0.16)
<EPS-DILUTED>                                   (0.16)
        


</TABLE>


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