SULLIVAN BROADCASTING CO INC
NT 10-Q, 1996-05-15
TELEVISION BROADCASTING STATIONS
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                   U.S. SECURITIES AND EXCHANGE COMMISSION
                           WASHINGTON, D.C.  20549

                   FORM 12b-25 NOTIFICATION OF LATE FILING


      (CHECK ONE)
      [ ] Form 10-K or Form 10-KSB  [ ] Form 20-F [ ]  Form 11-K 
      [X] Form 10-Q or Form 10-QSB  [ ] Form N-SAR

            For Period Ended: March 31, 1996

            [ ] Transition Report on Form 10-K or Form 10-KSB
            [ ] Transition Report on Form 20-F
            [ ] Transition Report on Form 11-K
            [ ] Transition Report on Form 10-Q or Form 10-QSB
            [ ] Transition Report on Form N-SAR

      If the notification relates to a portion of the filing checked above, 
identify the Item(s) to which the notification relates:


Part I-Registrant Information

                       Sullivan Broadcasting Company, Inc.
                       18 Newbury Street
                       Boston, Massachusetts 02116


Part II-Rules 12b-25(b) and (c)

      If the subject report could not be filed without unreasonable effort 
or expense and the registrant seeks relief pursuant to Rule 12b-25(b), the 
following should be completed.  (Check box if appropriate.)

      [X]  (a)  The reasons described in reasonable detail in Part III of 
                this form could not be eliminated without unreasonable 
                effort or expense;

      [X]  (b)  The subject annual report, semi-annual report, transition 
                report on Form 10-K or Form 10-KSB, Form 20-F, 11-K or 
                Form N-SAR, or portion thereof will be filed on or before 
                the fifteenth calendar day following the prescribed due date; 
                or the subject quarterly report or transition report on 
                Form 10-Q or Form 10-QSB, or portion thereof will be filed 
                on or before the fifth calendar day following the prescribed 
                due date; and

      [ ]  (c)  The accountants statement or other exhibit required by the 
                Rule 12b-25(c) has been attached if applicable.


Part III-Narrative

      An unforeseen delay has occurred in the transfer of accounting records
between locations.

Part IV-Other Information

      (1)   Name and telephone number of person to contact in regard to this 
            notification.
            Patrick Bratton (617) 369-7755

      (2)   Have all other periodic reports required       [X] Yes  [ ] No
            under Section 13 or 15(d) of the 
            Securities Exchange Act of 1934 or 
            Section 30 of the Investment Company
            Act of 1940 during the preceding 12 
            months or for such shorter period that
            the registrant was required to file such
            report(s) been filed?  If answer is no 
            identify report(s).

      (3)   Is it anticipated that any significant         [ ] Yes  [X] No
            change in results of operation from
            the corresponding period for the last
            fiscal year will be reflected by the 
            earnings statements to be included in 
            the subject report or portion thereof?

            If so: attach an explanation of the anticipated change, both 
            narratively and quantitatively, and, if appropriate, state the 
            reasons why a reasonable estimate of the results cannot be made.

                       Sullivan Broadcasting Company, Inc.
                (Name of registrant as specified in charter)


            has caused this notification to be signed on its behalf by the 
            undersigned thereunto duly authorized.

            Date: May 15, 1996         /s/ Patrick Bratton
            -----------------------    -----------------------------
                                           Principal Financial and 
                                           Accounting Officer





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