PARAMARK ENTERPRISES INC
10QSB, 2000-08-10
BAKERY PRODUCTS
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                       Securities and Exchange Commission
                             Washington, D.C. 20549
                                   FORM 10-QSB

(Mark One)
[X]  QUARTERLY  REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES  EXCHANGE ACT
     OF 1934

             For the quarterly period ended   June 30, 2000.
                                             -----------------

[ ]  TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT

          For the transition period from              to
                                         ------------    ------------

                         Commission file number 0-23026

                           Paramark Enterprises, Inc.
     ---------------------------------------------------------------------
        (Exact name of small business issuer as specified in its charter)

              Delaware                               22-3261564
     -----------------------------------    ------------------------------
      (State or other jurisdiction          (I.R.S. Employer Identification
      of incorporation or organization)      No.)

                  One Harmon Plaza, Secaucus, New Jersey 070940
      --------------------------------------------------------------------
                    (Address of principal executive offices)

                                  201-422-0910
      --------------------------------------------------------------------
                 (Issuer's telephone number including area-code)

One Harmon Plaza,  Secaucus,  New Jersey 07094 (Former name,  former address and
 former fiscal year, if changed since last report)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15(d) of the  Exchange  Act during the past 12 months (or for such shorter
period that the  registrant  was required to file such reports) and (2) has been
subject to such filing requirements for the past 90 days. Yes X No

                      APPLICABLE ONLY TO CORPORATE ISSUERS

State the number of shares outstanding of each of the issuer's classes of common
stock as of the latest practicable date:

Common Stock, $.01 par value - 3,393,383 shares as of August 10, 2000.

Transitional Small Business disclosure Format (check one):
         Yes      No   X

<PAGE>
                            Paramark Enterprises Inc.


PART I   FINANCIAL INFORMATION

ITEM 1   FINANCIAL STATEMENTS

          INDEX TO FINANCIAL STATEMENTS                                 PAGE

          Independent Accountants Review Report                          3

          Balance Sheets at December 31, 1999 and                        4
          June 30, 2000.

          Statements of Operations  for the three and six                5
          months ended June 30, 1999 and June 30, 2000.

          Statements  of Cash Flows for the six                          6
          months ended June 30, 1999 and June 30, 2000.

          Notes to Financial Statements                                  7

ITEM 2   MANAGEMENT'S DISCUSSION AND ANALYSIS OF
          FINANCIAL CONDITION AND RESULTS OF OPERATIONS                  9

PART II

Item 1   Legal Proceedings                                              13

Item 2   Changes in Securities                                          13

Item 3   Defaults upon Senior Securities                                13

Item 4   Submission of Matters to a Vote of Security Holders            13

Item 5   Other Information                                              13

Item 6   Exhibits and Reports on Form 8-K                               13

SIGNATURES                                                              14

<PAGE>

PART I - FINANCIAL INFORMATION

                      Independent Accountants Review Report


We have  reviewed the  accompanying  condensed  consolidated  balance  sheets of
Paramark  Enterprises,  Inc.  as of June 30,  2000,  and the  related  condensed
consolidated  statements of  operations  for the three and six months ended June
30, 2000, and the related  condensed  consolidated cash flows for the six months
ended June 30, 2000. These condensed  consolidated  financial statements are the
responsibility of the company's management.

We conducted our review in accordance with standards established by the American
Institute of Certified  Public  Accountants.  A review of the interim  financial
information consists principally of applying analytical  procedures to financial
data and making  inquiries of persons  responsible  for financial and accounting
matters. It is substantially less in scope than an audit conducted in accordance
with  generally  accepted  auditing  standards,  the  objective  of which is the
expression of an opinion  regarding the financial  statements  taken as a whole.
Accordingly, we do not express such an opinion.

Based on our review, we are not aware of any material  modifications that should
be made to the accompanying condensed consolidated financial statements for them
to be in conformity with generally accepted accounting principles.

The accompanying  condensed consolidated financial statements have been prepared
assuming that the Company will continue as a going concern. As discussed in Note
1 to the condensed consolidated  financial statements,  the Company has incurred
significant  losses from operations and has a working capital  deficiency.  Such
circumstances  indicate  that the  Company  may be unable to continue as a going
concern.  Management's  plans in regard to these  matters are also  described in
Note  1 to  the  condensed  consolidated  financial  statements.  The  condensed
consolidated  financial  statements  do not include any  adjustments  that might
result from the outcome of this uncertainty.

We have  previously  audited,  in accordance  with generally  accepted  auditing
standards, the balance sheet as of December 31, 1999, and the related statements
of operations, stockholders' equity, and cash flows for the year then ended (not
presented  herein);  and in our report dated  February 8, 2000,  we expressed an
unqualified  opinion  on  those  financial  statements.   In  our  opinion,  the
information set forth in the accompanying  condensed  consolidated balance sheet
as of June 30, 2000 is fairly stated, in all material  respects,  in relation to
the balance sheet from which it has been derived.

           /s/  Amper, Politziner & Mattia, P.A.

August 1, 2000
Edison, New Jersey


                                       3
<PAGE>


                           PARAMARK ENTERPRISES, INC.
                      CONDENSED CONSOLIDATED BALANCE SHEETS

<TABLE>
<CAPTION>
                                                                 December 31,       June 30,
                                                                    1999              2000
                                                                  (Audited)       (Unaudited)
                                     ASSETS

Current Assets:
<S>                                                             <C>              <C>
  Cash                                                          $   195,977      $     2,617
  Accounts receivable, less allowance for doubtful accounts         385,462          671,504
  Notes receivable - current maturities                             375,000          125,000
  Inventory                                                         279,326          465,061
  Prepaid expenses and other current assets, net                    110,818           50,446
                                                                -----------      -----------
        Total current assets                                      1,346,583        1,314,628

Property and equipment                                              867,964          939,815
                                                                -----------      -----------

    Total Assets                                                $ 2,214,547      $ 2,254,443
                                                                ===========      ===========

                      LIABILITIES AND STOCKHOLDERS' EQUITY

Current Liabilities:
    Accounts payable and accrued expenses                       $   927,915      $ 1,523,453
    Current maturities of long-term debt                             56,744           68,662
                                                                -----------      -----------
    Total current liabilities                                       984,659        1,592,115

Long-term debt, net of current maturities                           226,681          272,138

                              STOCKHOLDERS' EQUITY

Preferred Stock                                                           0                0
Common Stock                                                         33,935           33,935
Additional paid-in capital                                        6,822,032        6,822,032
Accumulated deficit                                              (5,813,653)      (6,426,670)
                                                                -----------      -----------
                                                                  1,042,314          429,297
                                                                -----------      -----------

Less, treasury stock at cost                                        (39,107)         (39,107)
                                                                -----------      -----------

    Total stockholders' equity                                    1,003,207          390,190
                                                                -----------      -----------

    Total Liabilities and Stockholders' Equity                  $ 2,214,547      $ 2,254,443
                                                                ===========      ===========
</TABLE>

      SEE ACCOMPANYING NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                          AND ACCOUNTANTS REVIEW REPORT

                                       4
<PAGE>
                                            PARAMARK ENTERPRISES, INC.
                                  CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS
                                                   (UNAUDITED)
<TABLE>
<CAPTION>

                                                          For the Three Months               For the Six Months
                                                             Ended June 30,                     Ended June 30,
                                                      ----------------------------      ----------------------------
                                                          1999            2000             1999              2000
                                                      -----------      -----------      -----------      -----------

Revenue:
<S>                                                   <C>              <C>              <C>              <C>
    Wholesale sales                                   $ 1,001,297      $ 2,075,844      $ 1,718,274      $ 3,511,950
    Sales from Company-owned stores                             0                0                0                0
    Royalties and licensing fees                                0                0                0                0
                                                      -----------      -----------      -----------      -----------
        Total revenue                                   1,001,297      $ 2,075,844        1,718,274      $ 3,511,950

Operating expenses:
    Cost of goods sold                                    797,309        1,669,981        1,401,353        2,929,573
    Bakery selling, general and administrative            215,311          412,897          405,745          807,133
    Corporate selling, general and administrative         201,945          202,380          382,804          394,405
                                                      -----------      -----------      -----------      -----------
        Total operating expenses                        1,214,574        2,285,258        2,189,902        4,131,111
                                                      -----------      -----------      -----------      -----------
Loss from operations                                     (213,276)        (209,414)        (471,627)        (619,161)
                                                      -----------      -----------      -----------      -----------


Other income (expense):
    Interest income (expense), net                         (2,766)         (15,790)          (5,944)         (28,906)
    Gain (loss) from sale of assets                        (9,727)               0           14,820                0
    Other income                                           22,187           35,050           22,187           35,050
                                                      -----------      -----------      -----------      -----------
        Total other income (expense)                        9,694           19,260           31,063            6,144
                                                      -----------      -----------      -----------      -----------


Net income (loss)                                     $  (203,582)     ($  190,154)     ($  440,564)     ($  613,017)
                                                      ===========      ===========      ===========      ===========


Net income (loss) per common share                    ($     0.06)     ($     0.06)     ($     0.14)     ($     0.18)
                                                      ===========      ===========      ===========      ===========



Weighted average number of
    common shares outstanding                           3,390,043        3,393,383        3,390,043        3,393,383
                                                      ===========      ===========      ===========      ===========


                       SEE ACCOMPANYING NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                           AND ACCOUNTANTS REVIEW REPORT
</TABLE>


                                       5
<PAGE>

                           PARAMARK ENTERPRISES, INC.
                 CONDENSED CONSOLIDATED STATEMENT OF CASH FLOWS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                 For the Six Months
                                                                                   Ended June 30,
                                                                                1999           2000
                                                                             ---------      ---------
Cash flow from operating activities:
<S>                                                                          <C>            <C>
    Net income (loss)                                                        ($440,564)     ($613,017)
Adjustments to reconcile net income (loss) to net cash from
    operating activities:
        Depreciation and amortization                                           52,776         96,378
        Provision for inventory obsolescence                                         0         38,700
        Gain from forgiveness of debt                                          (22,187)       (35,050)
        (Gain) loss from sale of equipment                                     (15,210)             0
        Noncash consulting fees and interest expense                             8,522              0
        Changes in operating assets and liabilities:
        (Increase) decrease in accounts receivable                              67,005       (286,042)
        (Increase) decrease in inventories                                      25,639       (185,735)
        (Increase) decrease in prepaid expenses and other current assets       (15,264)        60,372
        Increase (decrease) in accounts payable and accrued expenses          (113,782)       595,538


Net cash used in operating activities                                         (453,064)      (328,856)
                                                                             ---------      ---------


Cash flows from investing activities:
    Proceeds from notes receivable                                             250,000        250,000
    Purchases of equipment                                                     (83,082)      (171,881)
                                                                             ---------      ---------

Net cash used in investing activities                                          166,918         78,119
                                                                             ---------      ---------

Cash flows from financing activities:
    Proceeds from financing                                                     57,428         88,543
    Purchases of treasury stock                                                (39,107)             0
                                                                             ---------      ---------
    Payment of notes payable                                                    (6,634)       (31,165)

Net cash provided by financing activities                                       11,687         57,378
                                                                             ---------      ---------

Net increase (decrease) in cash                                               (274,459)      (193,359)

Cash at beginning of period                                                    790,873        195,976


Cash at end of period                                                        $ 516,414      $   2,617
                                                                             =========      =========

Supplemental disclosure of cash paid:
    Interest, net                                                            $   5,944      $  28,906
Income Taxes                                                                 $       0      $       0

                       SEE ACCOMPANYING NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                           AND ACCOUNTANTS REVIEW REPORT
</TABLE>


                                       6
<PAGE>


                           Paramark Enterprises, Inc.
              Notes to Condensed Consolidated Financial Statements
                                   (Unaudited)

Note 1 - Basis of Presentation

         The  accompanying  financial  statements  have  been  prepared  by  the
Company,  in accordance with generally  accepted  accounting  principles,  which
contemplates  continuation  of the  Company  as a going  concern.  However,  the
Company has sustained continued losses of $613,017 for the six months ended June
30, 2000 and  $1,016,694 for the year ended December 31, 1999. The Company had a
negative working capital deficit of $277,487 on June 30, 2000.

         The  Company  has been  exploring  a number of  strategic  alternatives
including a possible merger or sale transaction which would allow the Company to
continue as a going concern.  In July 2000,  the Company  executed a non-binding
letter of intent with Jon Donaire  Desserts ("Jon  Donaire"),  through which the
Company will sell to Jon Donaire a majority of the assets  comprising its bakery
operations in El Cajon,  California.  In view of the Company's  negative working
capital and history of continuing operating losses,  continued operations of the
Company is dependent upon the closing of the Jon Donaire transaction, or if that
transaction  is not  consummated,  the  completion of other  possible  strategic
alternatives.

         Except for the balance sheet at December 31, 1999,  all  statements are
unaudited.  In the opinion of management,  all adjustments (consisting of normal
recurring  accruals)  considered  necessary  for a fair  presentation  have been
included.   Operating  results  for  the  interim  period  are  not  necessarily
indicative of financial results for the full year.

         Additionally,  certain  information and footnote  disclosures  normally
included in financial  statements prepared in accordance with generally accepted
accounting  principals  have been omitted.  It is suggested that these unaudited
financial  statements be read in connection  with the financial  statements  and
notes  thereto  included in the  Company's  Annual Report on Form 10-KSB for the
fiscal year ended December 31, 1999.  There have been no significant  changes of
accounting policies since December 31, 1999.

Note 2 -Earnings Per Share

         Basic earnings per share ("EPS") is computed by dividing the net income
(loss) by the weighted average common shares outstanding for the period. Diluted
EPS reflects the  potential  dilution  that would occur if  securities  or other
contracts to issue common stock were  exercised or converted  into common stock.
For  purposes  of the 1999  and  2000  computations,  shares  issuable  upon the
exercise of all common stock purchase options and warrants outstanding have been
excluded from the computation of weighted average shares outstanding since their
effect is antidilutive.


                                       7
<PAGE>

Note 3 - Income Taxes

         No  provision  for income  taxes has been made for the six months ended
June 30,  2000 and for the year ended  December  31, 1999 as the Company has net
operating  losses.  These net  operating  losses have resulted in a deferred tax
asset at June 30, 2000. Due to the uncertainty  regarding the ultimate amount of
income tax benefits to be derived from the Company's net operating  losses,  the
Company has recorded a valuation allowance for the entire amount of the deferred
tax asset at June 30, 2000.

Note 4 - License Agreement

         The  Company is  continuing  to  manufacture  T.J.  Cinnamons  products
pursuant to a license  agreement with Triarc with an original term which expired
on  December  31,  1998.  Triarc has granted  the  Company  numerous  short term
extensions of the term of this license  agreement which will expire on September
30, 2000,  and the Company  anticipates  that Triarc will continue to renew this
license agreement at the end of its current term.




















                                       8
<PAGE>


PART  I   ITEM 2

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATIONS.

Forward Looking Statements

    When used in this  Quarterly  Report,  the  words or  phrases  "will  likely
result",  "are expected to",  "will  continue",  "is  anticipated",  "estimate",
"projected",  "intends  to" or similar  expressions  are  intended  to  identify
"forward  looking  statements"  within  the  meaning of the  Private  Securities
Litigation  Reform Act of 1995. Such statements are subject to certain risks and
uncertainties  including:  history of operating  losses and operating  cash flow
deficits;  potential  loss of  wholesale  sales  resulting  from the 1998 Triarc
Agreement;  possible need for additional financing;  dietary trends and consumer
preferences;  competition;  management  of  growth;  limited  manufacturing  and
warehouse  facilities;  dependence on major  customers;  dependence upon key and
other personnel; government regulations; insurance and potential liability; lack
of  liquidity;  volatility  of market  price of the  Company's  common stock and
warrants;  possible  adverse  effect of penny  stock rules on  liquidity  of the
Company's  securities;  dividend  policy and control by directors  and executive
officers.  Any of the  aforementioned  risks and  uncertainties  could cause the
Company's actual results to differ materially from historical earnings and those
presently  anticipated  or  projected.  As a  result,  potential  investors  are
cautioned not to place undue  reliance on any such  forward-looking  statements,
which speak only as of the date made.

Balance Sheet Information

    Total assets  increased by $39,896 from  $2,214,547  on December 31, 1999 to
$2,254,443  on June 30,  2000.  Cash  decreased  to $2,617 on June 30, 2000 from
$195,977 on December 31, 1999 due to continuing operating cash flow deficits and
the purchases of equipment.  Notes receivable - net of current  maturities as of
June 30, 2000  decreased to $125,000  from  $500,000 on December 31, 1999 due to
payments received on outstanding notes receivable.  Total current liabilities as
of June 30, 2000  increased  to  $1,592,115  from  $927,915 on December 31, 1999
primarily  due to  increases  in trade  accounts  payable  which  resulted  from
increases in sales and production levels.

The following  discussion and analysis  should be read in  conjunction  with the
financial statements and notes thereto appearing elsewhere in this report.

         RESULTS OF  OPERATIONS  (for the three and six month periods ended June
30, 2000 compared to the three and six month periods ended June 30, 1999).

         Wholesale  sales  increased by 207% to $2,075,844  for the three months
ended June 30, 2000 from  $1,001,297  for the three  months ended June 30, 1999,
and increased by 204% to $3,511,950  for the six months ended June 30, 2000 from
$1,718,274 for the six months ended June 30, 1999.  These increases in sales for
the three and six months  ended June 30,  2000 were  primarily  the result of an
expansion  of the  Company's  product  line to include a full line of  decorated
cakes, and an increased market penetration through distribution of the Company's
products  to  new  areas  including  Texas,  Northern  California,  Hawaii,  and
Pennsylvania.  The Company sells a majority of its products  through  broker and
distributor  networks,  and  estimates  that its products are sold in over 2,000
supermarkets.



                                       9
<PAGE>

         Cost of goods sold  increased to  $1,669,981,  or 80% of net  wholesale
sales, for the three months ended June 30, 2000, as compared to $797,309, or 80%
of net wholesale  sales, for the three months ended June 30, 1999, and increased
to $2,929,573,  or 83% of net wholesale sales, for the six months ended June 30,
2000,  as compared to  $1,401,353,  or 82% of net wholesale  sales,  for the six
months ended June 30, 1999.  The increases in cost of goods sold as a percentage
of net wholesale sales for the six months ended June 30, 2000 were primarily the
result  of the  introduction  of  new  products  with  startup  costs  including
training, product waste and the use of overtime labor.

         Bakery  selling,  general  and  administrative  expenses  increased  to
$412,897 for the three  months  ended June 30, 2000 from  $215,311 for the three
months ended June 30, 1999,  and  increased to $807,133 for the six months ended
June 30,  2000 from  $405,745  for the six  months  ended June 30,  1999.  These
increases in bakery selling,  general and administrative  expenses for the three
and six months  ended June 30, 2000 were  primarily  the result of  increases in
selling expenses resulting from sales increases, and increases of fixed facility
expenses  due to an  expansion  of the  Company's  bakery  facility in El Cajon,
California from approximately  16,800 square feet to approximately 36,000 square
feet.

         Corporate  selling,  general and  administrative  expenses increased to
$202,380 for the three  months  ended June 30, 2000 from  $201,945 for the three
months ended June 30, 1999,  and  increased to $394,405 for the six months ended
June 30,  2000 from  $382,804  for the six  months  ended June 30,  1999.  These
increases  in corporate  selling,  general and  administrative  expenses for the
three and six months ended June 30, 2000 were  primarily the result of increases
in management  payroll,  professional fees and other general and  administrative
costs associated with the Company's  executive offices located in Secaucus,  New
Jersey.

         Net  interest  expense  for the three  months  ended June 30,  2000 was
$15,790 as compared to net interest  expense for the three months ended June 30,
1999 of $2,766,  and net interest expense for the six months ended June 30, 2000
was $28,906 as compared to net interest income for the six months ended June 30,
1999 of $5,944.  This induction in net interest expense resulted  primarily from
reduced  interest  income earned on cash deposits,  and an increase in equipment
lease financing.

         Gain (loss) from sale of assets were $0 for the three months ended June
30, 2000 as compared to ($9,727) for the three  months ended June 30, 1999,  and
were $0 for the six months  ended June 30,  2000 as  compared to $14,820 for the
six  months  ended  June 30,  1999.  These  gains  (losses)  from sale of assets
resulted primarily from assets sold pursuant to the 1998 Triarc Agreement.

         Other  income  increased to $35,050 for the three months ended June 30,
2000 from $22,187 for the three months  ended June 30,  1999,  and  increased to
$35,050 for the six months  ended June 30, 2000 from  $22,187 for the six months
ended  June 30,  1999.  These  increases  in other  income for the three and six
months ended June 30, 2000  resulted  from  reductions  in accounts  payable and
accrued  liabilities  resulting from  discounted  settlements  and write-offs of
accounts  payable based on their being no recent contact with the Company by the
creditors being owed such amounts.








                                       10
<PAGE>

Liquidity and Capital Resources

         At June  30,  2000,  the  Company  had a  working  capital  deficit  of
$277,487.  During the six months  ended June 30, 2000,  the Company  experienced
cash flow  deficits from its operating  activities  primarily  because its gross
profit was not  sufficient  to cover its  selling,  general  and  administrative
expenses.  This  deficit has been funded in part by payments  received  from the
Triarc note  receivable more fully  discussed  below.  The Company has initiated
plans to increase its gross profit margins and reduce certain  selling,  general
and  administrative  expenses in order to reduce these cash flow  deficits  from
operating activities.

         In an effort  to obtain  the long  term  resources  necessary  to fully
develop the  Company's  business  strategies,  the Company has been  exploring a
number  of  strategic   alternatives   including  a  possible   merger  or  sale
transaction.  In July 2000, the Company executed a non-binding  letter of intent
with Jon Donaire,  through which the Company will sell to Jon Donaire a majority
of the assets  comprising its bakery operations in El Cajon,  California.  While
the Company is in the process of  negotiating  a definitive  purchase  agreement
with Jon  Donaire,  there can be no  assurance  that the Company  will execute a
definitive  purchase  agreement  or  consummate  the sale  transaction  with Jon
Donaire,  or that such  transaction  will be  consummated on terms that would be
favorable  to the  Company's  shareholders.  In view of the  Company's  negative
working capital and history of continuing operating losses, continued operations
of the Company is dependent upon the closing of the Jon Donaire transaction,  or
if that  transaction  is not  consummated,  the  completion  of  other  possible
strategic alternatives.

         The  Company  used net cash in  operating  activities  in the amount of
$328,856  for the for the six months ended June 30, 2000 as compared to $453,064
for the for the six months  ended June 30,  1999.  The Company  used net cash in
investing  activities in the amount of $171,881 for the for the six months ended
June 30, 2000,  as compared to $83,081 for the for the six months ended June 30,
1999. The Company  received net cash from financing  activities in the amount of
$307,378  for the for the six months ended June 30, 2000 as compared to $261,686
for the for the six months ended June 30, 1999.

         In July  1998,  the  Company  borrowed  $150,000  from  Gelt  Financial
Corporation.  The loan  provided  for interest at the rate of 5% above the prime
rate,  and was secured by all the  payments  due the Company  under the purchase
agreement dated June 3, 1996 entered into with Triarc Restaurant Group. In order
to induce Gelt  Financial  Group to enter into this loan,  the Company paid Gelt
Financial  Group a  placement  fee in the amount of $15,625  and agreed to issue
Gelt Financial Group 15,000 shares of the Company's  unregistered  common stock.
This loan was  repaid in full in August  1998 from the  proceeds  of the  Triarc
agreement.

         In August 1998,  Charles  Loccisano,  the Company's  Chairman and Chief
Executive  Officer,  and  Alan  Gottlich,  the  Company's  President  and  Chief
Financial Officer, provided the Company with short term bridge loans aggregating
$100,000.  These loans  provided for a loan fee of 5%  representing  the initial
loan fees and  interest  on the loan.  These loans were repaid in full in August
1998 from the proceeds of the Triarc agreement.








                                       11
<PAGE>

         In August 1998, the Company closed an agreement with Triarc pursuant to
which the Company sold all of its rights and  interests  under the existing T.J.
Cinnamons franchise agreements and terminated the purchase agreement with Triarc
dated June 3, 1996 and the license  agreement and management  agreement  entered
into with Triarc and affiliates  dated August 29, 1996.  Under the terms of this
agreement,  the  Company  received  payments  aggregating  $4,000,000  of  which
$3,000,000  was paid in cash at closing and $1,000,000 was paid in the form of a
noninterest  bearing promissory note payable over 24 months. The balance of this
note receivable was $125,000 on June 30, 2000.





                                       12
<PAGE>


PART II  OTHER INFORMATION

Item 1.  Legal Proceedings

                  From time to time,  the Company is involved  as  plaintiff  or
                  defendant in various legal  proceedings  arising in the normal
                  course of its  business.  While the ultimate  outcome of these
                  various legal proceedings  cannot be predicted with certainty,
                  it is the opinion of management  that the  resolution of these
                  legal  actions  should  not  have  a  material  effect  on the
                  Company's  financial   position,   results  of  operations  or
                  liquidity.

Item 2.  Changes in Securities and Use of Proceeds

                  None

Item 3.  Defaults upon Senior Securities

                  None

Item 4.  Submission of Matters to a Vote of Security Holders

                  None

Item 5.  Other Information

                  Not Applicable

Item 6.  Exhibits and Reports on Form 8-K

                  (a)      Exhibits.

                           The following exhibits are filed herewith.

                           Exhibit Number          Description

                              27                   Financial Data Schedule

                  (b)      Reports on Form 8-K.

                           The Company did not file any current  reports on Form
                           8-K for the quarter ended June 30, 2000.




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<PAGE>




                                   SIGNATURES



Pursuant to the  requirements  of the  Securities  and Exchange Act of 1934, the
registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned hereto duly authorized.




                                   Paramark Enterprises, Inc.




Dated: August 10, 2000             By:  /s/ Charles N. Loccisano
                                      ---------------------------------------
                                      Charles N. Loccisano,
                                      Chairman and Chief Executive Officer




                                   By:  /s/ Alan S. Gottlich
                                      ---------------------------------------
                                      Alan S. Gottlich,
                                      President and Chief Financial Officer
                                      (Principal Accounting Officer)












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