<PAGE> 1
<TABLE>
PRICING SUPPLEMENT NO. 10, DATED: January 10, 1995 RULE 424(b)(5)
to Prospectus Supplement Dated August 10, 1994 REGISTRATION STATEMENT NO. 33-53643
to Prospectus Dated August 10, 1994
KEYCORP
$25,000,000
/X/ SENIOR MEDIUM-TERM NOTES, SERIES B
/ / SUBORDINATED MEDIUM-TERM NOTES, SERIES A
/X/ Floating Rate Notes / / _____% Fixed Rate Notes
/X/ Book-Entry Notes / / Certificated Notes
Original Issue Date: January 18, 1995
Maturity Date: January 18, 2000
Issue Price: 99.578%
Paying Agent: Society National Bank
<S> <C>
Option to Elect Redemption: / / Yes /X/ No Option to Extend Maturity: / / Yes /X/ No
--------------------------
Redemption Date(s) Extended Maturity Dates:
Initial Redemption Percentage: Notice of Extension Date(s):
Annual Redemption Percentage Reduction:
Option to Elect Repayment: / / Yes /X/ No Specified Currency (not U.S. Dollars): / / Yes /X/ No
------------------------- -------------------------------------
Repayment Date(s): Authorized Denominations:
Repayment Price(s): Exchange Rate Agency:
Repurchase Price (if any): Optional Interest Rate Reset: / / Yes /X/ No
Amortization Schedule (if any): Optional Interest Rate Reset Dates: / / Yes /X/ No
Sinking Fund Defeasance: / / Yes /X/ No Optional Extension of Maturity: / / Yes /X/ No
Covenant Defeasance: / / Yes /X/ No Length of Extension Period: / / Yes /X/ No
Minimum Denominations: /X/ $1,000 / / Other _________
FIXED RATE NOTES ONLY
Interest Computation Period:
Interest Payment Dates:
Regular Record Dates if other than May 16 and November 16:
</TABLE>
<PAGE> 2
FLOATING RATE NOTES ONLY
------------------------
BASE RATE:
---------
/ / CD Rate / / Treasury Rate
/ / Commercial Paper Rate / / CMT Rate
/ / Federal Funds Rate / / COFI Rate
/X/ LIBOR / / Other (specify):________
/ / Prime Rate
<TABLE>
<CAPTION>
<S> <C>
Initial Interest Rate: 3-month LIBOR +.25% Total Amount of OID: N/A
to be advised on January 16, 1995 Yield to Maturity: N/A
Initial Accrual Period OID
Index Maturity: 3-month LIBOR and Designated Method: N/A
Interest Determination Date: Two London
Spread (Plus or minus): +.25% business days prior to Interest Payment Date
Interest Reset Period: Two London
Maximum Interest Rate: N/A business days prior to Interest Payment Date
Interest Reset Dates: Quarterly reset on 18th of April,
Minimum Interest Rate: N/A July, October and January
Interest Payment Dates: Quarterly on 18th of April,
Calculation Agent: Society National Bank July, October and January (or next New York
business day)
Calculation Date:
Spread Multiplier: N/A
Telerate Page: 3750
Other Terms (if any):
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
AGENT: ______ CS First Boston Corporation Agent's Discount or Commission: .422% ($105,500)
___X__ Goldman, Sachs & Co. Trade Date: January 10, 1995
______ Kidder, Peabody & Co. Incorporated Proceeds to KeyCorp: $24,894,500
______ J.P. Morgan Securities
______ Salomon Brothers Inc.
______ Acting as Agent ______ Agent is acting as Agent for the sale of Notes by KeyCorp at a price of ____% of the principal
amount
___X__ Acting as Principal __X___ Agent is purchasing Notes from KeyCorp as Principal for resale to investors and other
purchasers at:
______ a fixed public offering price of ______% of the Principal amount
___X__ varying prices related to prevailing market prices at the time of resale to be
determined by such Agent
-2-
</TABLE>
