CUSIP No. 584007108
1. NAME OF REPORTING PERSON
S.S. or I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
JAMES S MULHOLLAND III
###-##-####
2. CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
(a) [ ]
(b) [ ]
3. SEC ONLY
4. CITIZENSHIP OR PLACE OF ORGANIZATION
U.S.A
5. SOLE VOTING POWER
562783
6. SHARED VOTING POWER
0
7. SOLE DISPOSITIVE POWER
562783
8. SHARED DISPOSITIVE POWER
0
9. AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
562783
10. CHECK BOX IF THE AGGREGATE AMOUNT IN ROW(9) EXCLUDES CERTAIN SHARES*
[ ]
11. PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW(9)*
6.59%
12. TYPE OF REPORTING PERSON*
IN
Item 1 (a). Name of Issuer:
Merklermedia Corporation
Item 1 (b). Address of issuer's principal executive offices:
20 Ketchum Street
Westport, Ct. 06880
Item 2 (a). Name of person filing:
Brown Brothers Harriman & Co.
Item 2 (b). Address of principal business office:
59 Wall Street
New York N.Y. 10005
Item 2 (c). Citizenship
U.S.A
Item 2 (d). Title of class of securities
Common
Item 2 (e). CUSIP Number:
584007108
Item 3. If this statement is filed pursuant to Rules 13d-1(b) or 13d-2(b),
check where the person filing is a:
(b) [] Bank as defined in section 3(a)(6) of the Act.
(g) [ ] Parent holding company, in accordance with Subsection 240 13d-1(b)
(ii)(G)
Item 4. Ownership:
(a) Amount beneficially owned:
562783
(b) Percent of class:
6.59%
(c) Number of shares as to which such person has:
(i) Sole power to vote or to direct the vote
562783
(ii) Shares power to vote or to direct the vote
none
(iii) Sole power to dispose or to direct the disposition of
541993
(iv) Shared power to dispose or to direct the disposition of
none
Item 5. Ownership of 5 percent or less of a class
N/A
Item 6. Ownership of more than 5 percent on behalf of another person
N/A
Item 7. Identification and Classification of the Subsidiary which Acquired
the Security Being Reported on By the Parent Holding Company
N/A
Item 8. Identification and Classification of Members of the Group
N/A
item 9. Notice of Dissolution of Group
N/A
Item 10. Certification
After reasonable inquiry and to the best of my knowledge and belief,
I certify that the information set forth in this statement is true, complete
and correct.
February 17, 1998
JAMES S. MULHOLLAND III