MENDOCINO BREWING CO INC
SB-2, 1996-11-06
MALT BEVERAGES
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    AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON NOVEMBER 6, 1996
                              REGISTRATION NO. 333-
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    FORM SB-2
                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933
                         MENDOCINO BREWING COMPANY, INC.
             (Exact name of registrant as specified in its charter)

            California                        2082                 680318293
  (State or other jurisdiction         (Primary Standard        (I.R.S. Employer
        of incorporation          Industrial Classification     Identification
        or organization)                 Code Number)               Number)

                             13351 South Highway 101
                             Hopland, CA 95449-0400
                                 (707) 744-1015
   (Address and telephone number of registrant's principal executive offices)

                               H. Michael Laybourn
                             Chief Executive Officer
                         Mendocino Brewing Company, Inc.
                             13351 South Highway 101
                             Hopland, CA 95449-0400
                                 (707) 744-1015
            (Name, address and telephone number of agent for service)

                                     Copy to
                            Nelson D. Crandall, Esq.
                           Enterprise Law Group, Inc.
                           Menlo Oaks Corporate Center
                         4400 Bohannon Drive, Suite 280
                            Menlo Park, CA 94025-1041
                               Tel: (415) 462-4700
                               Fax: (415) 462-4747

Approximate  date of proposed sale to the public:  As soon as practicable  after
this Registration Statement becomes effective. 

If this Form is filed to register additional securities for an offering pursuant
to Rule 462(b) under the Securities Act, please check the following box and list
the  Securities  Act  registration  statement  number of the  earlier  effective
registration statement for the same offering. [ ]

If this Form is a  post-effective  amendment filed pursuant to Rule 462(c) under
the  Securities  Act,  check  the  following  box and  list the  Securities  Act
registration  statement number of the earlier effective  registration  statement
for the same offering. [ ]

If delivery  of the  prospectus  is  expected  to be made  pursuant to Rule 434,
please check the following box. [ ]

If any of the  securities  being  registered on this Form are to be offered on a
delayed or continuous  basis  pursuant to Rule 415 under the  Securities  Act of
1933,   check  the  following  box.  [X]

The Registrant hereby amends this  Registration  Statement on such date or dates
as may be necessary to delay its effective date until the Registrant  shall file
a further amendment which specifically  states that this Registration  Statement
shall  thereafter  become  effective  in  accordance  with  Section  8(a) of the
Securities  Act of  1933  or  until  the  Registration  Statement  shall  become
effective on such date as the Commission,  acting pursuant to said Section 8(a),
may determine.

<TABLE>

                                            CALCULATION OF REGISTRATION FEE
- ---------------------------------------------------------------------------------------------------------------------
<CAPTION>
                                                      Proposed maximum      Proposed maximum
Title of each class of securities    Amount to be    offering price per    aggregate offering         Amount of
        to be registered              registered          security                price           registration fee
- ---------------------------------------------------------------------------------------------------------------------
   <S>                                  <C>                 <C>                <C>                   <C>      
   Common Stock, no par value           600,000             $8.50              $5,100,000            $1,758.62

</TABLE>


<PAGE>

Information   contained  herein  is  subject  to  completion  or  amendment.   A
registration  statement  relating  to these  securities  has been filed with the
Securities  and Exchange  Commission.  These  securities may not be sold nor may
offers to buy be accepted prior to the time the registration  statement  becomes
effective.  This  prospectus  shall  not  constitute  an  offer  to  sell or the
solicitation of an offer to buy nor shall there be any sale of these  securities
in any State in which such offer,  solicitation  or sale would be unlawful prior
to registration or qualification under the securities laws of any such State.

                 SUBJECT TO COMPLETION, DATED NOVEMBER 6, 1996

                                 600,000 SHARES

                                 [COMPANY LOGO]

                         MENDOCINO BREWING COMPANY, INC.

                                  COMMON STOCK

                                 --------------

         All of the 600,000  shares of no par value Common Stock (the  "Shares")
offered by this Prospectus are being sold directly by Mendocino Brewing Company,
Inc. ("Mendocino Brewing" or the "Company").  The public offering price has been
determined  by the Company  based on the trading  history of the Common Stock on
the Pacific  Stock  Exchange and certain  other  factors that the Company  deems
relevant. See "Plan  of  Distribution."  The  minimum  purchase  is  100  Shares
($850.00).

        This  offering  is  being  made  on  a  "best-efforts"  basis.  Properly
completed  subscriptions  will be accepted on a first come,  first served basis,
except that record holders of the Company's  Common Stock as of October 25, 1996
(the "Record Date") will be given priority to purchase the Shares  provided that
the Company receives their properly completed subscriptions within 15 days after
the effective date of this  Prospectus.  The offering  shall  terminate upon the
earlier  of  (a)  the  date  on  which  all  of  the  Shares   have  been  sold;
(b)_____________,  unless such date is extended by the Company;  or (c) the date
on which the Company  terminates the offering.  See "Plan of Distribution."  The
Company reserves the right to reject any subscription in full or in part.

      The Shares offered by this Prospectus involve a high degree of risk.
           See "Risk Factors" beginning on page 5 of this Prospectus.

THESE  SECURITIES  HAVE NOT BEEN APPROVED OR  DISAPPROVED  BY THE SECURITIES AND
EXCHANGE  COMMISSION OR ANY STATE  SECURITIES  COMMISSION NOR HAS THE SECURITIES
AND  EXCHANGE  COMMISSION  OR ANY STATE  SECURITIES  COMMISSION  PASSED UPON THE
ACCURACY OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY IS A
CRIMINAL OFFENSE.

<TABLE>
<CAPTION>
==========================================================================================
                                                       Underwriting     
                                        Price to       Discounts and        Proceeds to
                                        Public         Commissions(1)        Company(2)
                                        --------       --------------      -------------
- ------------------------------------------------------------------------------------------
<S>                                    <C>                  <C>             <C>
Per Share                                $8.50              None              $8.50
- ------------------------------------------------------------------------------------------
Minimum Offering                          N/A               None               N/A
- ------------------------------------------------------------------------------------------
Minimum Subscription:  100 Shares       $850.00             None             $850.00
- ------------------------------------------------------------------------------------------
Maximum Offering: 600,000 Shares       $5,100,000           None            $5,100,000
==========================================================================================
<FN>
1  The  Shares are being  sold  directly  by the  Company  through a  designated
   executive  officer  who  is  registered  as  a  sales  representative,  where
   required, and shall not receive any commission. See "Plan of Distribution."
2  Before  deducting  estimated  expenses  of $400,000  payable by the  Company,
   including  registration  fees,  transfer agent fees,  printing and engraving,
   copying, postage, and other offering costs, in addition to legal, accounting,
   and consultant fees.
</FN>
</TABLE>
                                 -------------

               The date of this Prospectus is _________ ___, 1996

<PAGE>

        No person has been  authorized  to give any  information  or to make any
representations  in connection  with this offering other than those contained in
this Prospectus. If given or made, any such information and representations must
not be relied upon as having been  authorized  by the Company.  This  Prospectus
does  not  constitute  an  offer  to sell or a  solicitation  of an offer to buy
securities to any person in any jurisdiction in which such offer or solicitation
is unlawful. Neither the delivery of this Prospectus nor any sale made after the
date of this Prospectus shall, under any  circumstances,  create any implication
that the  information  contained  in this  Prospectus  is correct as of any date
after the date of this Prospectus.

        Mendocino  Brewing's  principal  executive  offices are located at 13351
South Highway 101, P.O. Box 400, Hopland,  California 95449-0400.  The Company's
telephone numbers are 1-800-733-3871 and 1-707-744-1015.

         The Common Stock of Mendocino  Brewing  Company,  Inc. is listed on the
Pacific  Stock  Exchange  under the symbol MBR.  Reports  and other  information
concerning the Company can be inspected at such exchange.

                                 [COMPANY LOGO]

                               TABLE OF CONTENTS
                                                                           Page
                                                                           ----
Prospectus Summary ..................................................        3
Risk Factors ........................................................        5
Priority of Existing Stockholders ...................................        8
Use of Proceeds .....................................................        8
Price Range of Common Stock and Dividend Policy .....................        9
Capitalization ......................................................       10
Selected Financial Data .............................................       11
Management's Discussion & Analysis of
  Financial Condition and Results of Operations .....................       12
Business ............................................................       17
Management ..........................................................       25
Certain Transactions ................................................       27
Principal Stockholders ..............................................       28
Description of Capital Stock ........................................       29
Shares Eligible for Future Resale ...................................       30
Plan of Distribution ................................................       30
Legal Matters .......................................................       31
Experts .............................................................       31
Additional Information ..............................................       32
Index to Financial Statements .......................................       32


                                ----------------


        Until [25 days after the date of this Prospectus], all dealers effecting
transactions in the registered securities,  whether or not participating in this
distribution,  may be required to deliver a  Prospectus.  This is in addition to
the  obligation of dealers to deliver a Prospectus  when acting as  underwriters
and with respect to their unsold allotments or subscriptions.
 
        The Company will provide to each person who receives a prospectus,  upon
written or oral request of such person, a copy of any of the information that is
incorporated by reference in the this Prospectus (not including  exhibits to the
information that is incorporated by reference unless the exhibits are themselves
specifically incorporated by reference), if there is any.


                               www.MENDOBREW.com

<PAGE>


                               PROSPECTUS SUMMARY

     The  following  summary is  qualified in its entirety and should be read in
conjunction with the more detailed  information and Financial Statements and the
Notes thereto appearing elsewhere in this Prospectus.

     Mendocino  Brewing  Company,  Inc. brews Red Tail Ale along with five other
ales,  one stout,  and one porter for the domestic  craft beer market.  A "craft
beer" is a full-flavored beer brewed in the traditional style. Mendocino Brewing
is one of the first modern craft  brewers,  and is  considered to be an industry
leader for its innovations. Mendocino Brewing's objective is to transform itself
from  the  country's  leading  microbrewery  to a major  national  craft  brewer
offering among the highest quality craft beers available anywhere in America.

     Mendocino  Brewing  competes in the  domestic  craft beer segment of the US
beer  market.   The  domestic  craft  beer  segment  has  grown  at  a  rate  of
approximately  40% per year for several years while overall domestic beer market
sales have been relatively  flat. Many industry  analysts believe that the craft
beer segment will grow from 1.9% of the total domestic beer market in 1995 to 5%
- - 6% by the year 2000.

     In 1994 and 1995  Mendocino  Brewing raised net proceeds of $3.3 million to
finance  construction of a brewery with an annual production  capacity of 50,000
bbl.,  expandable to 130,000 bbl. At that time, the Company  intended to finance
future  growth  primarily  through  operations  and debt  financing.  Management
believes  that  following  the  successful  completion  of  its  initial  public
offering, the continued growth in the domestic craft beer segment gave rise to a
qualitative shift in the public's  awareness of craft beers, and that this shift
now gives the  Company an  opportunity  to enter new markets at a time when many
consumers are  discovering  craft brews for the first time.  In  completing  the
plans for the new  brewery,  Management  also  concluded  that it could  realize
certain cost  efficiencies and overall cost reductions by designing a plant with
an  initial  production  capacity  of 60,000  bbl.  per year (20%  greater  than
originally  planned)  and an  ultimate  capacity of 200,000  bbl.  per year (54%
greater than originally planned).

     Accordingly, Mendocino Brewing changed the configuration of the new brewery
and modified its growth and marketing plans to call for accelerated introduction
of  additional  products  into  existing  markets,  penetration  of new regional
markets, and greatly increasing the total availability of its products.

     Management  expects  the  Company  to  complete  its new  brewery in Ukiah,
California  (110 miles  north of San  Francisco)  in January or  February  1997.
Proceeds  from this  offering  will be used to finance the  increase in capacity
from 50,000 bbl. to 60,000  bbl.,  pay certain  cost  increases  resulting  from
design  changes and inclement  weather,  and, if the maximum number of Shares is
sold, expand annual production capacity to approximately  75,000 bbl., depending
on the mix of products  brewed.  Proceeds  from the  offering of the Shares will
also be used to  implement  an expanded  marketing  plan and to provide  working
capital. See "Use of Proceeds."

     For  fiscal  year 1996,  Management  expects  Mendocino  Brewing to realize
increases in sales over 1995 of up to 10%.  Management expects that annual sales
could  triple  from 1995 levels by the time the Company  reaches  production  of
60,000 bbl. per year at the Ukiah facility,  depending on the mix of bottled and
draft beer produced and future  pricing.  These forward  looking  statements are
subject to risks and  uncertainties.  The Company's  actual results could differ
materially if, among other causes, the Company fails to complete construction of
the new  brewery on time,  fails to sell its  increased  production,  materially
reduces  the price of its  products,  experiences  unanticipated  difficulty  in
transferring  bottling  operations  from Hopland to Ukiah, or experiences any of
the other circumstances discussed in "Risk Factors."

     Mendocino  Brewing intends to continue to compete primarily on the basis of
product quality and image. The Company's  marketing plan emphasizes  introducing
Red Tail Ale and its other brews in draft form;  introducing Blue Heron Pale Ale
and Black Hawk Stout in 12 oz. six packs  using the same high  quality  graphics
and packaging as has contributed to the success of Red Tail Ale; and introducing
the Company's brews into new geographic regions.

     Mendocino Brewing operates a retail brewpub and merchandise store under the
name the Hopland  Brewery.  Management  does not expect the Company's  expansion
plans to  materially  increase or  decrease  the  results of  operations  of the
brewpub. See "Business - The Hopland Brewery Brewpub and Merchandise Store."

                                      -3-
<PAGE>


     Mendocino  Brewing  was  founded  in  March  1983 as a  California  limited
partnership (the "Partnership").  On January 1, 1994, the business  incorporated
by transferring all of the Partnership's assets,  including its name, to a newly
formed  California  corporation  in exchange for all of the Common and Preferred
Stock of the  corporation.  The  Partnership  distributed  these  shares  to its
partners on January 3, 1994. As used hereafter,  references to the "Company" and
"Mendocino  Brewing" include the business  operations of the Partnership  before
their incorporation.

     Mendocino  Brewing's principal executive offices are located at 13351 South
Highway  101,  P.O.  Box 400,  Hopland,  California  95449-0400.  The  Company's
telephone  numbers are (800) 733-3871 and (707) 744-1015.  The Company's  e-mail
address is [email protected].

                                  The Offering

     Shareholders  of  record as of  October  25,  1996 have the first  right to
purchase Shares  pursuant to this offering on a first come,  first served basis.
The minimum purchase is 100 Shares ($850.00).  Shares that remain unsold 15 days
after the  effective  date of this  Prospectus,  if any,  will be offered to the
general public and sold in the order in which fully completed  subscriptions are
received  at  the  Company.   For  more  information   concerning   subscription
procedures, see "Plan of Distribution -- Subscription Procedure."

<TABLE>

<S>                                                       <C>            
Common Stock offered...................................     600,000  Shares
Common Stock outstanding before the offering...........   2,322,222  Shares(1)
Use of Proceeds........................................   To finance  expansion of the Company's  brewing capacity,
                                                          marketing, and working capital.  See "Use of Proceeds."
Pacific Stock Exchange Symbol..........................   MBR

</TABLE>

<TABLE>
                                       Summary Financial and Operating Data
<CAPTION>

                                                       Year Ended                       Six Months Ended
                                                      December 31,                          June 30,
                                             ------------------------------      ------------------------------
                                                 1994               1995             1995              1996
                                                 ----               ----             ----              ----
Statements of Income Data:                                                                 (unaudited)

     <S>                                     <C>               <C>               <C>              <C>         
     Sales..............................     $ 3,523,000       $ 3,735,100       $  1,675,200     $  1,911,400
     Gross profit.......................       1,524,700         1,720,000            693,000          970,000
     Income (loss) from operations......         200,000           182,700            (27,500)         (34,700)
     Net income (loss)..................     $   153,300       $   173,700       $     32,500     $    (50,600)
                                             ===========       ===========       ============     ============
     Earnings (loss) per share..........     $       .08       $       .08       $        .01     $      (.02)
                                             ===========       ===========       ============     ============
     Weighted average common
       shares outstanding...............       1,814,403         2,307,074          2,294,148        2,322,222
                                             ===========       ===========       ============     ============
</TABLE>

<TABLE>
<CAPTION>

                                                                        June 30, 1996 (unaudited)
                                                              -------------------------------------------
Balance Sheet Data:                                              Actual          Pro Forma As Adjusted(2)
                                                                 ------          ------------------------
<S>                                                           <C>                   <C>         
     Working capital (deficit).......................         $(2,125,400)          $  1,782,500
     Total assets....................................           8,214,900             15,041,100
     Long term debt, including current portion.......             560,700              4,810,000
     Shareholders' equity............................           4,373,500              9,073,500

<FN>
- ----------------
(1)  Does not include  300,000  shares issued to the general  contractor for the
     new brewery as security for an obligation. See "Management's Discussion and
     Analysis of Financial  Conditions and Results of Operations - Liquidity and
     Capital Resources."

(2)  As  adjusted  to give  effect to the sale of 600,000  Shares  (the  maximum
     number of Shares  offered by this  Prospectus)  and the  application of the
     estimated  net proceeds  therefrom.  Also assumes that the  Company's  $2.7
     million  construction  loan has  been  converted  to  long-term  debt  upon
     completion of the new brewery. See "Use of Proceeds," "Capitalization," and
     "Management's  Discussion and Analysis of Financial  Conditions and Results
     of Operations."
</FN>
</TABLE>


                                      -4-
<PAGE>

                                  RISK FACTORS

     An  investment in the Shares being  offered by this  Prospectus  involves a
high  degree  of risk.  Prospective  investors  should  consider  carefully  the
following risk factors,  in addition to other information  concerning  Mendocino
Brewing and its business contained in this Prospectus, before purchasing Shares.

Expansion Plan
     Mendocino  Brewing's  expansion  plan is  subject  to risk  and  management
challenges.  Growth  depends upon  completing  construction  of the new brewery,
expanding the  production  capacity of the new brewery,  and selling  additional
beer by  introducing  new brands and draft beer into  existing  and new regional
markets. The Company's expansion program has created and will continue to create
additional  expense  for the  Company,  although  the  Company  will not realize
additional  revenues from expansion  until the initial  production  from the new
brewery is shipped and paid for,  which is not likely to occur  before  March or
April 1997. Management believes Mendocino Brewing has built its current customer
base  primarily  on  consumer  loyalty to Red Tail Ale plus  goodwill  generated
through  customer  visits  to  the  Hopland  Brewery.   Management  has  limited
experience  in promoting  products on a large  scale,  and there is no assurance
that the Company's  other brands will be as widely  accepted as Red Tail Ale, or
that  consumers in new  geographic  markets  will be receptive to the  Company's
products.  See  "Business  --  Strategy;"  "-- New Product  Offerings;"  and "--
Regional  Expansion"  and  "Management's  Discussion  and  Analysis of Financial
Conditions and Results of Operations -- Material  Commitments - Expansion  Plan"
and "- Liquidity and Capital Resources."

Domestic Craft Beer Segment Growth Rate
     The domestic craft beer segment of the highly  competitive U.S. beer market
has been  characterized  by more than ten years of steady  growth.  The  overall
growth rate was 44% in 1995. The growth rate may vary from region to region, and
there is no assurance  that the rate of growth will  continue.  See  "Business -
Industry Overview Domestic Craft Beer Segment."

Competition
     Certain   competitors  in  the  domestic  craft  beer  segment  have  large
advertising  budgets,  substantial  financial  resources,  and/or  access to the
distribution  networks of major national and international  brewers.  Several of
Mendocino  Brewing's primary competitors are expanding or have recently expanded
their  production  capacity.  The amount of supermarket  shelf space that can be
devoted to any class of products is limited.  See "Business  Industry Overview -
Domestic Craft Beer Segment."

No Minimum
     The offering of the Shares is not contingent upon the sale of any specified
minimum number of Shares. Mendocino Brewing must sell a minimum number of Shares
to recover the expense of the offering.  See "Plan of Distribution."  Management
plans to pay  between  $900,000  and  $1,165,000  of the  Company's  short  term
indebtedness  out of the  net  proceeds  of  this  offering.  See  "Management's
Discussion  and Analysis of  Financial  Conditions  and Results of  Operations -
Liquidity and Capital Resources."

New Construction
     Construction  of the new brewery  broke ground in September  1995 and as of
September 1996 was  approximately  70% complete.  New construction is subject to
the risk of cost  increases  due to plan changes and delays from sources such as
local government  approval  processes,  inclement weather,  unexpected  geologic
conditions,  shortages of or increases in the price of materials  such as steel,
funding delays,  and cooperation and  coordination  among various parties to the
project such as the architect,  general contractor,  and equipment manufacturer,
and timing of cash flow.  The new brewery has  experienced  cost  increases  and
delays,  to some  degree,  from each of the  above  causes.  Interest  rates and
general  economic  conditions  can  also  have  an  effect  the  project.  While
Management  believes  that the sources of previous  delays have been  addressed,
many factors are inherently  uncertain  and/or beyond the reasonable  control of
the Company.  There can be no assurance  that further  delays in  completion  of
construction  will not occur or that local  government  agencies will  construct
certain  infrastructure  improvements  that they have  committed  to  construct.
Management has limited experience in managing construction projects.

Future Capital Needs -- Additional Future Funding and Reliance on 
Growth Strategy
     If the net proceeds of this offering, together with existing debt financing
and  funds  generated  by  operations,  are not  sufficient  to  fund  Mendocino
Brewing's  expansion  plans, the Company may need to raise additional funds from
public or private  sources or enter into a strategic  alliance or joint venture.
See "Management's Discussion and 

                                      -5-
<PAGE>

Analysis of  Financial  Conditions  and Results of  Operations  - Liquidity  and
Capital  Resources."  Issuance of  additional  equity  would  likely  dilute the
investments  of  existing  shareholders.  Additional  borrowing  would  increase
interest  expense  and debt  service  requirements.  The  amount  of  additional
financing  the Company might require will depend in part upon the success of the
Company's growth  strategy.  There can be no assurances as to the success of the
Company's growth  strategy.  There is no assurance that the Company will be able
to obtain additional  financing from any source if needed. If adequate funds are
not available,  the Company could be required to curtail  implementation  of its
expansion plans.

Risks of Debt
     Mendocino  Brewing  has  incurred  approximately  $6.5  million  in debt to
finance the  acquisition of real estate,  construction  of the new brewery,  and
purchase of new brewing equipment.  The ratio of the Company's long-term debt to
equity as of June 30,  1996,  when  adjusted to include all long term debt added
after  June  30 and  before  the  date  of this  Prospectus,  is 1.10 to 1.  See
"Capitalization"   and  "Management's   Discussion  and  Analysis  of  Financial
Conditions and Results of Operations -- Liquidity and Capital  Resources."  Loan
and lease payments must be paid regardless of the Company's revenue.  Failure to
make payments could lead to foreclosure  and sale of all or an important part of
the Company's assets.

Geographic and Distributor Concentration
     Mendocino   Brewing's   wholesale   distributions  have  historically  been
concentrated  in Northern  California.  The Company's two largest  distributors,
both in Northern California,  accounted for 40% of 1995 wholesale distributions.
The distributors that the Company relies upon may also market competing imported
and domestic craft beers.  Although by law  distributors  are independent of any
brewer, a distributor can be controlled if it relies on one or two large brewers
who account  for the  majority  of its sales.  The  Company  has formal  written
distribution  agreements with its distributors which may be terminated by either
party with 30-day written notice. The laws of some states, however, may restrict
the Company's  ability to terminate its agreements  with  distributors  in those
states. Inability to terminate a distributor who is performing poorly could have
a material adverse effect on the Company's business,  financial  condition,  and
results of operations. See "Business -- Product Distribution."

Dividends
     Management does not have any present  intention to declare or pay dividends
on the Common Stock,  but expects the Company to retain  earnings for use in its
business.  The  Company's  agreements  with its lenders  prohibit the payment of
dividends during the term of the loans. In addition,  the Company is required to
pay a $1.00  cash  dividend  on  227,600  shares  of  Series A  Preferred  Stock
($227,600  total) before cash  dividends  may be paid on the Common  Stock.  See
"Dividend Policy" and "Description of Capital Stock."

Trading Market for the Shares
     Mendocino  Brewing's  Common Stock is publicly  traded on the Pacific Stock
Exchange  under the symbol MBR.  Trading  volume to date has been light.  In the
absence of a more active trading market, investors may find it difficult to sell
their Shares and  purchases or sales of  relatively  small numbers of shares may
have a  disproportionately  large  influence on the reported price of the stock.
The Company's stock price may also be materially  adversely  affected by factors
affecting the entire  market or the Company's  industry that may be unrelated to
the operating  performance  of the Company.  There can be no assurance  that the
market  price of the Common  Stock will not  decline  below the public  offering
price or  experience  volatility.  See "Price Range of Common Stock and Dividend
Policy."

Dependence on Key Personnel
     Mendocino  Brewing's  success may depend to a  significant  extent upon the
continued service of President  Michael Laybourn,  Master Brewer Donald Barkley,
and other members of the  Company's  executive  management.  The loss of any key
employee  could have a material  adverse  effect  upon the  Company's  business,
financial  condition,  and results of  operations.  Furthermore,  the  Company's
future performance depends on its ability to identify,  recruit,  motivate,  and
retain additional key management personnel, including executive,  marketing, and
production  managers and other personnel.  The failure to attract and retain key
management  personnel  could have a  material  adverse  effect on the  Company's
business,  financial condition, and results of operations.  See "Management" and
"Principal Shareholders."

Potential Control Groups
     Mendocino  Brewing's  officers,  directors,  and founders and their spouses
own, in the aggregate, 970,222 shares of the Company's outstanding Common Stock,
which  represents  41.8% of the Common Stock  outstanding at the commencement of
this offering and will  represent  33.2% of the Common Stock  outstanding if the
maximum  number 

                                      -6-
<PAGE>

of  Shares  offered  by  this   Prospectus  is  sold.  As  a  result,   in  some
circumstances,  these shareholders,  acting together, might be able to determine
matters  requiring  approval of the  shareholders of the Company,  including the
election of the Company's  directors or a change in control of the Company.  See
"Management"  and "Principal  Shareholders."  The above  percentages do not take
into  account  300,000  shares of Common  Stock the  Company  has  issued to the
general  contractor  for the new brewery as security  for payment of $900,000 of
its fees. The Common Stock  collateral is subject to the  restrictions  that the
shares shall be canceled if the fees owed the contractor are paid in full,  that
if the  Company  is in  default,  the  shares  must be  sold  in a  commercially
reasonable  manner as specified in the California  Commercial Code, and that any
shares not needed to be sold to satisfy the obligation to the  contractor  shall
be canceled.  Under  California law, the contractor may not retain the shares in
satisfaction of the obligation  without the written consent of the Company given
after an event of default.  Management plans to pay the Company's  obligation to
the contractor  out of the proceeds of this offering,  but there is no assurance
that the net proceeds will be sufficient. If the Company were to agree to permit
the contractor to retain the shares in satisfaction of the Company's debt, or if
the contractor  were to sell the shares to a single  purchaser or a single group
of purchasers, the new shareholder would own 11.4% and the officers,  directors,
and founders and their spouses would own 37.0% of the outstanding  Common Stock,
respectively,  if none of the Shares  offered  pursuant to this  Prospectus  are
sold, and will own 9.3% and 30.1% of the outstanding Common Stock, respectively,
if all  600,000  Shares  are sold  pursuant  to this  offering.  (The  foregoing
percentages  do not take into account  8,333  shares of Common Stock  previously
acquired by the general  contractor,  except to include them in the  outstanding
shares.) While the general  contractor has the present right to vote the 300,000
shares, no shareholder votes are scheduled or anticipated before the due date of
the  indebtedness.  See  "Management's  Discussion  and  Analysis  of  Financial
Conditions and Results of Operations Liquidity and Capital Resources."

Shares Available for Future Sale
     Open market sales of Common Stock that is  outstanding at the start of this
offering may  adversely  affect the market  price of the Shares  during or after
this offering.  Other than restrictions imposed by S.E.C. Rule 144, there are no
material  restrictions on the  transferability of the 1,453,330 shares of Common
Stock held by  non-affiliates  of the Company.  See "Shares  Eligible for Future
Resale."

Excise Taxes
     Alcoholic  beverages  are subject to  substantial  federal and state excise
taxes. The federal rate of taxation  increases from $7.00 per bbl. to $18.00 per
bbl. for annual production in excess of 60,000 bbl. Alcoholic  beverages have in
recent  years been  targets of attempts to increase  so-called  "sin  taxes." If
excise taxes are  increased,  the Company could have to raise prices to maintain
profit margins.  Historically,  price  increases due to additional  excise taxes
have not reduced unit sales,  but past experience does not necessarily  indicate
future  effects,  and the actual effect is likely to depend on the amount of the
increase, general economic conditions, and other factors. While higher taxes may
reduce overall demand for beer,  they would likely also lower the relative price
difference   between  Mendocino   Brewing's  products  and  its  less  expensive
competitors.  Management  believes that the Company's position as a high quality
craft brewer whose  products are already priced at or near the top of its market
segment will enable it to  withstand  tax  increases  in the near future.  These
forward looking  statements  concerning the possible effect of future excise tax
increases are subject to risks and uncertainties. These include general economic
conditions,  competition, and evolving consumer preferences and attitudes toward
adult beverages.

Dramshop Liability
     Serving  alcohol  to an  intoxicated  or minor  patron  is a  violation  of
California  law. A server who sells  alcoholic  beverages to an  intoxicated  or
minor  patron may also be liable to third  parties  for the acts of the  patron.
Although Mendocino Brewing has implemented  procedures to minimize the liability
associated  with serving  alcoholic  beverages to  intoxicated or minor patrons,
there can be no assurance  that  intoxicated or minor patrons will not be served
or that  the  Company  will not be  subject  to  liability  for the acts of such
patrons. The Company maintains general liability insurance which includes liquor
and  host  liquor  liability  coverage,  currently  limited  to  $1,000,000  per
occurrence  and  $2,000,000  in  the  aggregate  annually,  with  $4,000,000  in
additional secondary coverage.  The Company intends to continue such coverage if
coverage remains  available at an affordable cost.  Future increases in premiums
could make it  prohibitive  for the Company to maintain  adequate  insurance.  A
large  uninsured  damage award could  adversely  affect the Company's  business,
financial condition, and results of operations.

Product Liability
     Mendocino  Brewing's  products  are not heat  pasteurized,  irradiated,  or
chemically treated. In addition, the Company's brewing operations are subject to
certain hazards such as  contamination.  The Company maintains 

                                      -7-
<PAGE>

product liability insurance,  and no such claims have been made in the Company's
thirteen-year  history  and such  claims are rare in the  industry.  The Company
carries general product liability insurance, currently limited to $1,000,000 per
occurrence  and  $2,000,000  in  the  aggregate  annually,  with  $4,000,000  in
additional secondary coverage.  The Company intends to continue such coverage if
it remains  available at an affordable cost.  Future increases in premiums could
make it prohibitive for the Company to maintain adequate insurance  coverage.  A
large  uninsured  damage award could  adversely  affect the Company's  financial
condition.

Environmental Hazards
     As a user of real estate,  the  possibility  exists that Mendocino  Brewing
could  be held  responsible  for any  contamination  of the  earth  beneath  it,
regardless of whether the Company in any way caused such contamination. Although
the seller of the  Company's  real  estate has agreed to  indemnify  the Company
against any pre-existing contamination liability, there can be no assurance that
the seller will have the  willingness  or financial  wherewithal  to perform its
indemnification obligation.

Primary Production Facility and Uninsured Losses
     After  completing the new brewery,  Mendocino  Brewing will cease using the
Hopland facility for wholesale production and will rely primarily or exclusively
on the new brewery. The Company has obtained comprehensive insurance,  including
liability,   fire,  and  extended  coverage,  as  is  customarily  obtained  for
businesses  similar  to the  Company.  Certain  types  of  catastrophic  losses,
however,  such as losses resulting from floods,  tornadoes,  thunderstorms,  and
earthquakes,  are either  uninsurable or not economically  insurable to the full
extent  of  potential  loss.  Such  "Acts of God,"  work  stoppages,  regulatory
actions,  and other causes could interrupt  production and adversely  affect the
Company's business,  financial condition,  and results of operations.  The Ukiah
facility is located in a 100-year flood plain, although the base of the building
has been  elevated  above the  plain.  The  Company  intends to  purchase  flood
insurance if it is economically feasible to do so.

Energy and Supply Shortages and Allocations
     Shortages or increased  costs of fuel,  water,  raw  materials,  power,  or
building  materials,  or  allocations  by suppliers or  governmental  regulatory
bodies,  could  materially  delay  the  expansion  of the  brewery,  hinder  the
operations  of the Hopland  brewing  facility  and/or the brewpub,  or otherwise
adversely affect the ability of Mendocino Brewing to meet its objectives.


                        PRIORITY OF EXISTING SHAREHOLDERS

     Shareholders  of  record as of  October  25,  1996 have the first  right to
purchase Shares  pursuant to this offering on a first come,  first served basis.
The minimum purchase is 100 Shares ($850.00).  Shares that remain unsold 15 days
after the date of this  Prospectus,  if any,  will be  offered to the public and
sold in the order in which fully completed  subscriptions are received. For more
information  concerning  subscription  procedures,  see "Plan of Distribution --
Subscription Procedure."


                                 USE OF PROCEEDS

     The maximum net proceeds to  Mendocino  Brewing from the sale of the Shares
in this offering are estimated to be approximately  $4,700,000,  after deducting
selling and other offering expenses. Proceeds from this offering will be used to
finance the increase in capacity  from 50,000 bbl. to 60,000  bbl.,  pay certain
cost increases resulting from design changes and inclement weather,  and, if the
maximum  number of Shares is sold, to expand the annual  production  capacity of
the new brewery to 75,000 bbl. or more, depending on the mix of products brewed.
Management  presently  estimates  that  the  additional  costs  associated  with
expanding  annual capacity to  approximately  75,000 bbl. will be  approximately
$0.5  million.  No  decisions  have been made with  respect  to the  vendors  of
additional brewing equipment.  Management has designated an additional  $700,000
to fund increased marketing efforts and to provide working capital.

     The Company and its various  lenders  have agreed that the net  proceeds of
the offering  will be applied first to the addition of $300,000 to the Company's
working capital, second to construction of $600,000 worth of tenant improvements
to the brewery (primarily consisting of office space and landscaping),  third to
payment  of  $500,000  in accrued  fees to the  general  contractor  for the new
brewery otherwise due on January 31, 1997 bearing interest at 12% per annum from
January 1, 1997;  fourth,  to payment of $400,000 of a $600,000  short term loan
(which 


                                      -8-
<PAGE>

Management  expects  the  Company to  replace  with a  revolving  line of credit
secured by accounts receivable and inventory,  see "Management's  Discussion and
Analysis of  Financial  Condition  and  Results of  Operations  - Liquidity  and
Capital  Resources")  bearing  interest at prime plus 1.5% and maturing on April
30, 1997,  and finally to payment of the  remaining  $400,000 in accrued fees to
the  general  contractor  for the new  brewery.  The Savings  Bank of  Mendocino
County,  in its commitment  letter for conversion of the construction  loan to a
15-year  term loan,  proposed to require  the Company to pledge all  proceeds of
this  offering in excess of $2.5 million as collateral  for the term loan,  with
the  provision  that the Bank will release the funds from the pledge to purchase
additional equipment if the Company is meeting its sales and revenue objectives.
See "Management's Discussion and Analysis of Financial Conditions and Results of
Operations -- Liquidity and Capital  Resources."  Subject to the approval of the
Savings  Bank of  Mendocino  County,  if and to the  extent  required  under the
definitive  documentation  for  the  15-year  term  loan,  Management  has  also
designated  approximately  $265,000 toward  repayment of seller financing on the
real estate bearing interest at 9% per annum and due on June 27, 1997.

     Pending  the above  uses,  Mendocino  Brewing  intends  to  invest  the net
proceeds  from this  offering in short-term  investment-grade  interest  bearing
securities.


<TABLE>
                 PRICE RANGE OF COMMON STOCK AND DIVIDEND POLICY

     Mendocino  Brewing's  Common Stock was listed on the Pacific Stock Exchange
(symbol MBR) on February 21, 1995. Before February 21, 1995, there was no public
trading  market for the Company's  Common Stock.  The high and low closing sales
prices for the Common  Stock on the Pacific  Stock  Exchange are set forth below
for the quarters indicated:

<CAPTION>
                                      1995                                                1996
          ------------------------------------------------------------  ------------------------------------------
          1st Quarter     2nd Quarter    3rd Quarter     4th Quarter    1st Quarter    2nd Quarter     3rd Quarter
          -----------     -----------    -----------     -----------    -----------    -----------     -----------
<S>          <C>             <C>            <C>             <C>            <C>           <C>             <C>   
High         $13.50          $9.25          $8.75           $8.12          $7.38         $10.82          $10.00
Low          $7.62           $7.12          $7.75           $7.00          $5.50          $5.82           $7.38

</TABLE>
      
     There were approximately  2,496 shareholders of record as of June 30, 1996.
Management  intends  to  retain  Mendocino  Brewing's  earnings  for  use in the
business  and  does  not  expect  the  Company  to  pay  cash  dividends  in the
foreseeable  future.  The Company's credit  agreements  provide that the Company
shall not declare or pay any dividend or other  distribution on its Common Stock
(other than a stock  dividend) or purchase or redeem any Common  Stock,  without
the  lender's  prior  written  consent.  The  holders of the  Company's  227,600
outstanding  shares of Series A Preferred  Stock are entitled to aggregate  cash
dividends and liquidation proceeds of $1.00 per share before any dividend may be
paid with respect to the Common Stock. See  "Capitalization" and "Description of
Capital Stock."




                                      -9-
<PAGE>

                                 CAPITALIZATION

<TABLE>

     The  following  table  sets forth the actual  capitalization  of  Mendocino
Brewing on June 30, 1996, and also provides the pro forma  capitalization of the
Company as of June 30,  1996,  after  giving  effect to the sale of the  maximum
(600,000 Shares) number of Shares offered by the Company in this offering at the
public  offering  price of $8.50 per share and the  application of the estimated
net proceeds:

<CAPTION>
                                                                              June 30, 1996
                                                                -------------------------------------
                                                                                           Pro Forma
                                                                   Actual                 As Adjusted
                                                                   ------                 -----------
<S>                                                              <C>                 <C>           
Short-term obligations:                                                             
     Short term debt .........................................   $   360,000         $   600,000(1)
     Current maturities of long-term debt ....................        10,000              32,400(2)
     Current portion of equipment financing ..................             0             196,800(3)
                                                                 -----------         -----------

              Total short-term commitments ...................       370,000             829,200
                                                                                    
Long-term obligations:                                                              
     Long-term debt, less current portion ....................       550,700           2,677,600(2)
     Equipment financing, less current portion ...............             0           1,903,200(3)
                                                                 -----------         -----------

              Total long-term commitments ....................       550,700           4,580,800
                                                                                    
Shareholders' equity:                                                               
     Common Stock, no par value,                                                    
         20,000,000 shares authorized;                                              
         2,322,222 shares outstanding; 2,722,222                                    
           shares outstanding pro forma ......................     3,869,600           8,569,600
                                                                                    
     Preferred Stock, no par value                                                  
         2,000,000 shares authorized                                                
         227,600 shares designated Series A                                         
         227,600 Series A shares  outstanding with a preferred                      
            dividend equal to $1.00 per share; shares cancel                        
            upon the aggregate payment of entire preferred                          
            dividend .........................................       227,600             227,600
         Retained Earnings ...................................       276,300             276,300
                                                                 -----------         -----------
                                                                                    
         Total shareholders' equity ..........................     4,373,500           9,073,500
                                                                 -----------         -----------
                                                                                    
                Total capitalization .........................   $ 4,934,200         $11,783,500
                                                                 ===========         ===========
<FN>

(1)  The pro forma balance sheet reflects the conversion of Mendocino  Brewing's
     short-term  loan from  WestAmerica  Bank ($300,000  outstanding at June 30,
     1996;  $600,000  outstanding  as of  the  date  of  this  Prospectus)  to a
     revolving  line of credit  secured by inventory and accounts  payable of at
     least  $600,000  and the  retirement  of $900,000 in  short-term  financing
     provided after June 30, 1996 by the general contractor for the new brewery.
     The Company repaid a separate  $60,000 short term loan after June 30, 1996.
     See  "Management's  Discussion  and  Analysis of  Financial  Condition  and
     Results of Operations - Liquidity and Capital Resources."

(2)  Long  term  debt  consists  of a $2.7  million  construction  loan from the
     Savings Bank of Mendocino County. Although the construction loan is due and
     payable  upon  completion  of  construction,  the  Savings  Bank has  given
     Mendocino Brewing a written  commitment to convert the construction loan to
     permanent financing upon the satisfaction of certain conditions.

(3)  Mendocino  Brewing has an equipment  lease from FINOVA Capital  Corporation
     which the  Company  has used to finance the  acquisition  of  approximately
     $2.07 million in cost of new brewing equipment.
</FN>
</TABLE>


                                      -10-
<PAGE>

<TABLE>
                             SELECTED FINANCIAL DATA

     The following  selected financial data have been derived from the Financial
Statements  and  Notes to  Financial  Statements,  audited  by Moss  Adams  LLP,
independent  auditors,  whose  report  thereon is also  included.  The  selected
financial data should be read in conjunction with  "Management's  Discussion and
Analysis of Financial  Conditions and Results of  Operations"  and the Financial
Statements and Notes thereto included elsewhere in this Prospectus.

<CAPTION>
                                                       Year Ended                       Six Months Ended
                                                      December 31,                          June 30,
                                             ------------------------------      ------------------------------
                                                 1994               1995             1995              1996
                                                 ----               ----             ----              ----
Statements of Income Data:                                                                 (unaudited)

     <S>                                     <C>               <C>               <C>              <C>         
     Sales..............................     $ 3,523,000       $ 3,735,100       $  1,675,200     $  1,911,400
     Less excise taxes..................         157,400           168,600             74,500           71,000
                                             -----------       -----------       ------------     ------------
     Net sales..........................       3,365,600         3,566,500          1,600,700        1,840,400
     Cost of goods sold.................       1,840,900         1,846,500            907,800          870,400
                                             -----------       -----------       ------------     ------------
     Gross profit.......................       1,524,700         1,720,000            693,000          970,000
     Operating expenses.................       1,342,700         1,537,300            720,500        1,004,700
                                             -----------       -----------       ------------     ------------
     Income (loss) from operations......         200,000           182,700            (27,500)         (34,700)
     Interest income, net...............          21,800           129,100             74,800           10,800
     Other income (expense).............           3,000            14,800              6,000          (47,400)
                                             -----------       -----------       ------------     ------------
     Income (loss) before income taxes..         224,800           326,600             53,300          (71,300)
     Provision for (benefit from)
       income taxes.....................          71,500           152,900             20,800          (20,700)
                                             -----------       -----------       ------------     ------------
     Net income (loss)..................     $   153,300       $   173,700       $     32,500     $    (50,600)
                                             ===========       ===========       ============     ============
     Earnings (loss) per share..........     $       .08       $       .08       $        .01     $       (.02)
                                             ===========       ===========       ============     ============
     Weighted average common
       shares outstanding...............       1,814,403         2,307,074          2,294,148        2,322,222
                                             ===========       ===========       ============     ============

</TABLE>

<TABLE>
<CAPTION>

Balance Sheet Data:                                           December 31, 1995               June 30, 1996
                                                              -----------------               -------------
                                                                                                (unaudited)
     <S>                                                      <C>                             <C>          
     Cash and cash equivalents.......................         $    1,696,100                  $      21,200
     Working capital (deficit).......................                959,100                     (2,125,600)(1)
     Property and equipment..........................              3,954,100                      6,947,700
     Deposits and other assets.......................                 71,000                         98,400
     Total assets....................................              6,514,000                      8,214,900
     Long term debt, including current portion.......                554,900                        560,700
     Total liabilities...............................              2,089,800                      3,841,400
     Shareholders' equity............................              4,424,200                      4,373,500

<FN>
- ----------------
(1)  After June 30, 1996, Mendocino Brewing obtained a $2.7 million construction
     loan with a commitment to convert the loan to a long term loan,  subject to
     certain  conditions,  form the Savings  Bank of Mendocino  County,  plus an
     equipment  lease  agreement  with  FINOVA  Capital  Corporation  for  up to
     approximately  $2.07  million  of new  brewing  equipment,  plus short term
     financing from the general  contractor for the new brewery in the amount of
     $900,000. See "Management's Discussion and Analysis of Financial Conditions
     and Results of Operations - Liquidity and Capital Resources."

</FN>
</TABLE>

                                      -11-
<PAGE>

                      MANAGEMENT'S DISCUSSION AND ANALYSIS
                OF FINANCIAL CONDITIONS AND RESULTS OF OPERATIONS

     The following  discussion and analysis  should be read in conjunction  with
the Financial  Statements and the Notes thereto and other financial  information
included elsewhere in this Prospectus. The discussion of results and trends does
not necessarily imply that these results and trends will continue.

Overview
     Mendocino Brewing's  financial  performance from 1994 through the first six
months of 1996 has been  characterized by increased sales and gross profits from
brewing operations offset by increased  administrative  expenses attributable to
the  Company's  expansion  plan and the cost of being a public  company  and the
aggregate net effect of certain one-time gains,  certain  one-time  losses,  and
interest from the net proceeds of the Company's  initial  public  offering.  The
increase in sales is attributable to increased  production resulting from adding
an  additional  bottling  tank and  implementing  a 24 hour brewing  schedule in
September 1995,  implementing certain marketing strategies,  including new point
of sale  materials  and field  sales  representatives,  beginning  in the second
quarter of 1996, and retail price increases at the Hopland Brewery brewpub.  The
improvements  to brewing  operations  increased  production  capacity by 32% and
significantly reduced cost of goods as a percentage of sales.

     Comparing 1995 to 1994,  sales were up 6%, cost of goods sold was flat, and
gross  profit was up 17.4%.  Comparing  the first six months of 1996 to the same
period in 1995,  sales are up 14.1%,  cost of goods sold is down 4.1%, and gross
profit is up 40%. In 1995, increased administrative expenses resulted in an 8.6%
decline in income from  operations  over 1994, but a $119,100  increase in other
income due to interest on the public offering  proceeds plus a one time worker's
compensation  dividend  resulted  in a 45.3%  increase in income  before  income
taxes. In 1996, the bankruptcy of a distributor,  increased expenses  associated
with the  operation of the Hopland  Brewery,  and increased  marketing  expenses
resulted in a 39.4% increase in operating expenses but only $7,200 in additional
losses from  operations  compared to the same period in 1995.  While  Management
plans to  continue  marketing  expenses at a high  level,  Management  has taken
actions  to  control  expenses  at the  Hopland  Brewery  and will not incur any
additional  losses  attributable  to  the  bankrupt  distributor.   Management's
decision to write off $38,000 in expenses incurred in exploring an alliance with
a  mid-western  distribution  company  (classified  as  "other  expense"),  when
combined with a $64,000  decrease in interest  earnings as the Company spent the
cash proceeds from the public  offering,  further  reduced  pre-tax  income to a
$50,600 loss for the first six months of 1996  compared to income of $32,500 for
the same period in 1995.

     For  fiscal  year 1996,  Management  expects  Mendocino  Brewing to realize
increases in sales over 1995 of up to 10% as a result of its increased  capacity
over 1995, after taking into  consideration  wholesale beer price incentives and
reductions  to  stimulate  distributor  interest.  Management  does  anticipate,
however,  that the Company will be required to cease  production of bottled beer
for  approximately  two weeks while its bottling  operation is transferred  from
Hopland to Ukiah,  and Management  expects to continue to increase the Company's
marketing   expense  in  anticipation  of  substantially   increased   capacity.
Management  expects the Company to begin realizing revenues from the new brewery
April  1997.  Any  improvement  in results  of  operations  for fiscal  1996 are
therefore  likely to be  attributable  to increased  production from the Hopland
facility and not to  completion of the new brewery.  Management  expects that by
the time the Company  reaches  production  of 60,000 bbl.  per year at the Ukiah
facility,  depending  on the mix of bottled and draft beer  produced  and future
pricing,  annual  sales could  triple from 1995 levels.  These  forward  looking
statements are subject to risks and uncertainties.  The Company's actual results
could differ  materially  if, among other causes,  the Company fails to complete
construction of the new brewery on time, fails to sell its increased production,
materially  reduces  the  price  of  its  products,  experiences  difficulty  in
transferring  bottling  operations  from Hopland to Ukiah, or experiences any of
the other circumstances discussed in "Risk Factors."

                                      -12-
<PAGE>

Results of Operations
     The following tables set forth, as a percentage of net sales, certain items
included in Mendocino Brewing's  Statements of Income. See Financial  Statements
and Notes thereto elsewhere in this Prospectus, for the periods indicated.

                                             Year Ended       Six Months Ended
                                            December 31,           June 30
                                         ----------------    -------------------
                                          1994      1995      1995        1996
Statements of Income Data:
     Sales ...........................   104.68%   104.73%   104.65%    103.86%
     Less Excise Taxes ...............     4.68      4.73      4.65       3.86
                                         ------    ------    ------     ------
     Net Sales .......................   100.00    100.00    100.00     100.00
     Costs of goods sold .............    54.70     51.77     56.71      47.30
                                         ------    ------    ------     ------
     Gross profit ....................    45.30     48.23     43.29      52.70
     Operating expenses ..............    39.36     43.10     45.01      54.59
                                         ------    ------    ------     ------
     Income (loss) from operations ...     5.94      5.12     (1.72)     (1.89)
     Other income (expense) ..........     0.98      4.24      5.05      (1.99)
                                         ------    ------    ------     ------
     Income before income taxes ......     6.68      9.16      3.32      (3.88)
     Provision for income taxes ......     2.12      4.29      1.30      (1.12)
                                         ------    ------    ------     ------
     Net income ......................     4.55%     4.87%     2.03%     (2.75)%
                                         ======    ======    ======     ======

     Sales.  Sales  increased 6.0% from $3,523,000 in 1994 to $3,735,100 in 1995
and 14.1%  from  $1,675,200  for the six month  period  ended  June 30,  1995 to
$1,911,400 for the comparable  period in 1996.  Growth in sales was attributable
to increased  production  resulting from adding an additional  bottling tank and
implementing a 24 hour brewing schedule in September 1995,  implementing certain
marketing  strategies,  including  new point of sale  materials  and field sales
representatives,  beginning  in the  second  quarter of 1996,  and retail  price
increases  at the  Hopland  Brewery  brewpub.  A decrease  in sales in the first
quarter  of 1996  compared  to 1995 was  offset by an  increase  in sales in the
second quarter of 1996 compared to 1995.  Management  attributes the decrease in
the first quarter of 1996 to delays in implementing a new marketing plan and the
increase in the second  quarter of 1996 to the  implementation  of the marketing
plan  plus  expansion  into  new  geographic   market.   Management   attributes
approximately  half of the sales  increase  in the second  quarter to  increased
sales to existing  distributors  with the other half  attributable to geographic
expansion.  Retail sales at the Hopland Brewery  brewpub and  merchandise  store
increased  3.3% from 1994 to 1995 and 6.0% from the six month  period ended June
30, 1995 to the comparable period in 1996. Management attributes the increase in
brewpub  sales to a busy summer in 1995 due to  increased  tourist  trade and an
increased awareness of MBC's products. These factors more than offset a decrease
in beer and food  sales in the first  quarter  of 1995  compared  to 1994  which
Management attributed to heavy rains and flooding in nearby areas.

     Cost of goods sold.  Cost of goods sold  decreased as a  percentage  of net
sales by 2.93 percentage  points from 1994 to 1995 and by 9.41 percentage points
from the six month  period  ended June 30, 1995 to the same period in 1996.  The
implementation  of 24-hour  brewing in  September  1995  significantly  improved
production  efficiencies.  The cost of bottles also dropped in the third quarter
of 1995.

     Gross  profit.  Gross  profit  increased  17.4%  from  $898,400  in 1994 to
$1,054,600  in 1995 and 40.0% from  $693,000 for the six month period ended June
30, 1995 to $970,000 for the comparable period in 1996.

     Operating  expenses.  Operating expenses increased 14.5% from $1,342,700 in
1994 to  $1,537,300  in 1995 and 39.4% from  $720,500  for the six month  period
ended June 30, 1995 to $1,004,700  for the  comparable  period in 1996.  Several
factors  contributed to the increases.  Marketing expenses have increased partly
because of the increase in production  capacity that occurred in September  1995
and partly in anticipation of the opening of the new brewery. Management expects
the Company to further  increase  marketing  expenses in the balance of 1996 and
into 1997.  These  marketing  expenses  take the form of point of sale and other
promotional costs,  periodic price discount specials to distributors,  and labor
expenses.  Retail  operating  expenses  increased  due primarily to higher labor
costs,  increased utilities,  increased repairs and maintenance,  and during the
first two quarters of 1996, increased  promotional  expenses.  The Company wrote
off  $38,000  in bad debts in the  second  quarter  of 1996  after a  California
distributor went out of business.  Finally,  general and administrative  expense
increased due to legal fees related to growth and trademark  issues,  payment of
directors  fees and expenses to the outside  directors,  costs  associated  with

                                      -13-
<PAGE>

being a public  company,  increased  labor costs (due to the addition of a human
resources director and a shareholder relations coordinator in 1994), and payment
of performance  bonuses in 1995. This increase was partially offset by a reduced
contribution to the Company's profit sharing retirement plan.

     Other income (expense). Other income (expense) increased in 1995 over 1994.
In 1995  Mendocino  Brewing  benefited  from an increase of $106,800 in interest
earnings  attributable  to interest  on the  proceeds  of the  Company's  public
offering  of its  Common  Stock.  In  addition,  one time  refunds  of  worker's
compensation  premiums for prior years were paid as a result of rate adjustments
in those years.  In the first quarter of 1995 the Company wrote off an equipment
deposit of $15,000 made in 1993. Other income (expense) decreased by $117,300 in
the six months  ended June 30,  1996  compared  to the same period for 1995 as a
result of a write-off of approximately $38,000 in expenses incurred in exploring
an alliance with a mid-western distribution company and a decrease of $64,000 in
interest  earnings as cash from the initial direct public  offering was used for
the expansion project.

     Provision for (benefit  from) income taxes.  The provision for income taxes
in 1995 was $81,400  more than the  provision  for income tax in 1994  primarily
because  of  Mendocino  Brewing's  higher  net  income  and  timing  differences
resulting in more  deferred  income taxes.  See "Notes to Financial  Statements,
Note 1(h) - Description  of  Operations  and Summary of  Significant  Accounting
Policies  and Note 11 - Income  Taxes." The Company  recognized  a benefit  from
income  taxes in the  first  six  months of 1996 of  $20,700  compared  to a tax
provision in approximately the same amount for the same period in 1995.

     Net income.  Net income  increased 13.3% in 1995 over 1994 primarily due to
increased  sales and lower cost of goods sold as a percentage of sales resulting
from process improvements in brewing operations.  For the six month period ended
June 30, 1996 compared to the same period for 1995,  net income was down $83,100
for a net loss of $50,624 compared to net income of $32,500.  Operating  results
for the first two quarters of 1996 are not  necessarily  indicative of operating
results for the full year.  For at least the past three fiscal years,  operating
results for the first two quarters have not been indicative of operating results
for the entire year. In 1995, net income for the first two quarters was 18.7% of
net income for the year; in 1994, it was 22.5%;  and in 1993, it was 15.4% (on a
pro forma basis  assuming  that the  Partnership  had paid  income  taxes at the
corporate rates then in effect).

Segment Information
     Mendocino  Brewing's  business  presently consists of two primary segments.
The first segment is brewing for wholesale to distributors  and other retailers.
This segment  accounted for 74% of the Company's  1995 annual sales.  The second
segment consists of brewing beer for sale along with food and merchandise at the
Company's  brewpub  and retail  merchandise  store,  the Hopland  Brewery.  This
segment  accounted  for 26% of the  Company's  1995 annual  sales,  11% of which
consisted of the sale of draft and bottled beer,  and the remaining 15% of which
consisted of sales of food and  merchandise.  Wholesale and retail beer sales in
both segments combined  comprised 85% of the Company's annual sales in 1995. See
"Notes to Financial Statements, Note 7 - Segment Information."

     Mendocino  Brewing is now in the process of increasing its brewing capacity
by more than three times (18,000 bbl. to 60,000 bbl.). Proceeds from the sale of
all of the stock offered by this  Prospectus  would permit the Company to expand
its  operations  to up to 75,000 bbl. per year,  an aggregate  increase from the
Company's  current capacity of 18,000 bbl. of more than 4.2four times. (See "Use
of Proceeds.") As the Company does not intend to expand its brewpub  operations,
Management  expects  that retail  sales,  as a percentage  of total sales,  will
decrease  proportionally  to the expected  increase in the  Company's  wholesale
sales. Retail beer sales for off-site  consumption may decrease as the Company's
brews become more widely available.

Seasonality
     Beer consumption nationwide has historically increased by approximately 20%
during the summer months.  Mendocino Brewing's wholesale distributors were on an
allocation  basis while the  Company's  annual  production  was capped at 13,600
bbl., so seasonality  had little effect on wholesale sales through late 1995. It
is not clear to what  extent  seasonality  will affect the Company as it expands
its production capacity.  The Company brews four seasonal beers:  Springtide Ale
in  March,  Eye of the  Hawk  Special  Ale from  July  through  October,  Frolic
Shipwreck Ale 1850 in July, and Yuletide Porter in November and December.  These
seasonal  beers  tend to  augment  sales  during  the  periods in which they are
available.   Retail  operations,   which  depend  largely  on  tourist  traffic,
historically have been higher in the third and fourth quarters.

                                      -14-
<PAGE>

Material Commitments - Expansion Plan
     Mendocino  Brewing is building a 62,000 sq. ft.  custom  designed  turn-key
brewery on nine acres of land in Ukiah, California. See "Business - New Brewery"
and "Liquidity and Capital Resources."

Liquidity and Capital Resources
     Generally.  The  expansion now underway has had and will continue to have a
material  impact on Mendocino  Brewing's  assets,  liabilities,  commitments for
capital expenditures, and liquidity.

     Capital  resources  for the  expansion  plan have been  supplied by the net
proceeds of Mendocino  Brewing's  initial public offering and debt and equipment
financing as described below. Working capital for day to day business operations
to date has been provided primarily through operations.

     Financing the New Brewery.  The presently estimated cost of the new brewery
at its initial annual production capacity of 60,000 bbl. is $11.1 million.  This
includes $0.8 million for the land,  $6.7 million for  improvements  to the real
estate, $3.2 million for equipment, and $0.4 for financing costs. Increasing the
initial  annual  production  capacity  of the new  brewery to 75,000  bbl.  will
require an additional  expenditure for equipment of approximately  $0.5 million.
Of this amount,  approximately  $3.3 million has been paid from the net proceeds
of Mendocino Brewing's initial public offering completed in February 1995.

     Mendocino Brewing has obtained a $2.7 million  construction loan secured by
a first  priority  deed of trust on the  Ukiah  land  and  improvements  and the
proceeds of this offering from the Savings Bank of Mendocino County along with a
written  commitment to convert the construction loan to a 15 year term loan upon
successful  completion of the new brewery,  subject to certain  conditions.  The
construction  loan bears  interest  at the  lender's  prime  plus 2%  (initially
10.25%), payable monthly, and matures on February 2, 1997. Upon conversion,  the
loan will bear interest at the then prevailing 5 Year Treasury Constant Maturity
Index  (but not less than  10%),  with a maximum  for the first five years at 2%
above the initial fully indexed rate, and a maximum during the remaining term of
the loan at 3% above the initial  fully  indexed  rate at the  beginning  of the
remaining term. The minimum annual interest rate is 8%. The loan will be over 25
years with a balloon  payment  upon  maturity.  The lender's  commitment  letter
states that the lender will convert the unpaid  principal at maturity to a fully
amortized  10-year loan subject to terms an conditions to be agreed upon at that
time.  The  commitment  letter  proposes  to require  the  Company to pledge all
proceeds  of this  offering  in excess of $2.5  million  as  collateral  for the
15-year term loan,  with the provision that the Bank will release the funds from
the pledge to purchase additional  equipment if the Company is meeting its sales
and revenue objectives.

     FINOVA Capital  Corporation has also agreed to lease new brewing  equipment
with a total cost of approximately $2.07 million to Mendocino Brewing for a term
of 7 years with monthly rental payments of approximately $29,000 each. The lease
is to  commence  when the brewing  equipment  is  operational.  Until that time,
FINOVA has loaned  $750,000 to the Company with  interest at the Citibank  prime
plus 3%. At  expiration  of the  initial  term of the  lease,  the  Company  may
purchase  the  equipment at its then current fair market value but not less than
25% or more than 30% of the original cost of the equipment,  or at the Company's
option, may extend the term of the lease for an additional year at approximately
$45,600 per month with an option to  purchase  the  equipment  at the end of the
year at then current fair market value. The lease is not pre-payable.

     The seller of the Ukiah land has a note,  secured by a third  priority deed
of trust on the land, with a remaining principal balance as of August 1, 1996 of
approximately  $265,000 at 9% annual interest payable in monthly installments of
principal  and  interest  of $2,380 with the balance due at maturity on June 27,
1997.

     WestAmerica  Bank of Santa Rosa,  California has loaned  Mendocino  Brewing
$600,000 secured by Mendocino  Brewing's accounts  receivable and other tangible
personal property located at its Hopland facility.  The loan bears interest at a
variable  interest rate of prime plus 1.5% payable  monthly and matures on April
27, 1997.  The Company  anticipates  that it will convert this amount with a new
revolving line of credit secured by accounts  receivable and inventory,  and has
received a commitment  letter from WestAmerica Bank to convert the $600,000 term
loan to a  revolving  line of credit  with an advance  rate of 80% of  qualified
accounts receivable and 25% of inventory.  As the Company's sales and production
continue to expand, the amount of inventory and receivables  financing available
should increase proportionately. These forward looking statements are subject to
risks and uncertainties. Even if the Company's accounts receivable and inventory
grows in quantity,  credit may be unavailable for other reasons  relating either
to the Company's business,  financial condition, and results of operations,  the
craft brew industry, the lending industry, or economic conditions in general. To
the extent that the loan is not extended or refinanced, the


                                      -15-
<PAGE>

Company will be required to repay the loan out of cash from operations,  the net
proceeds of this offering,  or the proceeds of another debt or equity financing,
a strategic alliance, or a joint venture.

     The general  contractor  for the new brewery,  BDM  Construction  Co., Inc.
("BDM"),  has agreed to defer up to $900,000 in fees otherwise owed or to become
payable on December 31, 1996,  subject to performance by BDM of its  obligations
under the construction contract, until January 31, 1997 with interest at 12% per
annum. The deferral arrangement is secured by a second priority deed of trust on
the Ukiah land and  improvements,  and by 300,000 shares of Mendocino  Brewing's
Common Stock.  In the event of default,  BDM is required to proceed  against the
Common Stock  before  initiating  any  proceeding  against the real estate.  The
Common  Stock  collateral  was issued to BDM by the Company  pursuant to Section
4(2) of the  Securities  Act of 1933  subject to the  restrictions  (a) that the
shares shall be canceled if the amounts  owed BDM are paid in full,  (b) that if
full  amount  owed BDM is not paid,  the shares  must be sold in a  commercially
reasonable  manner as specified in the California  Commercial Code, and (c) that
any  shares  not needed to be sold to  satisfy  the  obligation  to BDM shall be
canceled. Under California law, BDM may not retain the shares in satisfaction of
the obligation  without the written  consent of the Company given after an event
of default.  Management plans to pay the Company's  obligation to BDM out of the
proceeds of this offering, but there is no assurance that the Company will raise
net proceeds sufficient to do so at the time required. See "Use of Proceeds." To
the extent that the proceeds of the offering are insufficient,  the Company will
be required to pay the obligation out of cash from operations, proceeds from the
sale of the shares held as collateral, or the proceeds of another debt or equity
financing, strategic alliance, or a joint venture.

     Of the balance of the  anticipated  cost of the new brewery  (approximately
$1.26  million  for a 60,000 bbl.  brewery  and $1.76  million for a 75,000 bbl.
brewery),  a portion  has  already  been paid from  operations,  but  Management
expects most of the remainder to come from the proceeds of this offering,  or if
such proceeds are insufficient,  vendor financing, future operations, other debt
or equity financing, or a strategic alliance or joint venture.

     Debt to Equity Ratio. Upon completion of the new brewery,  and after taking
into  account  the  sale  of the  maximum  number  of  Shares  offered  by  this
Prospectus,  Mendocino Brewing will have long-term debt and equipment  financing
commitments  of at least $4.8  million.  The exact  amount to be  financed  will
depend  on the  amount  raised  in this  offering,  the  amount  and type of any
additional equipment purchased, and the extent to which the Company obtains debt
or lease financing for additional equipment. On a pro forma basis, assuming that
$4.8  million  in  long-term  debt  had been  added  as of June 30,  1996 to the
Company's then existing  long-term debt of $0.55 million,  but without  assuming
the sale of any  additional  shares  of Common  Stock,  the  Company's  ratio of
long-term debt to shareholder's equity, which was actually 0.13 to 1 on June 30,
1996, would have been 1.10 to 1.

     Impact of  Expansion  on Cash  Flow.  Mendocino  Brewing  must make  timely
payment of its debt and lease  commitment  to continue in  operation.  Increased
capacity will also place additional  demands on the Company's working capital to
fund increased  purchases of supplies and pay the cost of additional  production
and   administrative   staff  and  additional  sales  and  marketing  staff  and
activities.  There will be a lag between the time the Company must incur some or
all of these  costs  and the time the  Company  generates  revenue  from sale of
increased production. Working capital to fund these expenses will be provided by
trade terms  offered by suppliers  and vendors,  the proceeds of this  offering,
additional  debt or equity  from  other  sources,  and/or  deferral  of  certain
expenses.

     Strategic Alliances and Joint Ventures.  The rapid growth of the craft beer
industry  has  been  characterized  in  part  by a  variety  of  consolidations,
strategic  alliances,  and joint ventures.  Mendocino Brewing and its President,
Michael Laybourn,  are very visible within the craft brew segment because of the
Company's place in the history of modern craft brewing,  the  distinctiveness of
its Red Tail Ale label,  and Mr.  Laybourn's  leadership  positions  in industry
trade groups. See "Management." From time to time Mendocino Brewing has received
indications of interest in forming a strategic alliance, joint venture, or other
relationship. To date, only one such proposal evolved beyond a term sheet before
the Company  withdrew from  negotiations.  The Company is, however,  carrying on
discussions  with certain  parties that could result in a strategic  alliance or
joint venture.  The Company's  current goals in any such arrangement would be to
obtain additional  capital to expand the production  capacity of the new brewery
to 200,000 bbl per year, to enter into an  arrangement  for sharing the expanded
brewery to provide  optimal  utilization  of overhead  and  thereby  reduce unit
costs,  and to access  additional  channels  of  domestic  and/or  international
distribution.  Creating  additional  value  for  shareholders  is  an  important
objective of these goals, but providing  liquidity by way of a sale or merger is
not. The Company offers no assurances or estimates of the  possibility  that the
Company might enter into such a strategic  alliance or joint venture at any time
in the foreseeable future.


                                      -16-
<PAGE>

                                    BUSINESS

Overview
     Mendocino  Brewing  Company,  Inc. brews Red Tail Ale along with five other
ales,  one stout,  and one porter for the domestic  craft beer market.  A "craft
beer" is a full-flavored beer brewed in the traditional style. Mendocino Brewing
is one of the first of the modern  craft  brewers,  and is  considered  to be an
industry  leader  for  its  innovations.  Mendocino  Brewing's  objective  is to
transform itself from the country's leading  microbrewery  (i.e., a brewery with
annual  capacity of less than 15,000 bbl.  per year) to a major  national  craft
brewer  offering  among the highest  quality craft beers  available  anywhere in
America.

     To  accomplish  this goal,  Mendocino  Brewing is building a new brewery in
Ukiah, California (110 miles north of San Francisco), which Management presently
expects to be  completed  in January or February of 1997.  The new brewery  will
have an initial annual capacity of approximately 60,000 bbl., which is more than
four  times the  Company's  annual  capacity  from  1993 - 1995 of  13,600  bbl.
Proceeds from this offering,  if the maximum  number of Shares is sold,  will be
used to further expand the new brewery's annual capacity to approximately 75,000
bbl.,  depending  on  the  mix  of  products  brewed.  See  "Use  of  Proceeds."
Ultimately, the facility can expand to 200,000 bbl. per year.

Company Background
     Mendocino  Brewing  Company  was  originally  formed  in  March  1983  as a
California  limited  partnership  (the  "Partnership").  On January 1, 1994, the
business was  incorporated  by  transferring  all of the  Partnership's  assets,
including its name, to a newly formed California corporation in exchange for all
of  the  Common  and  Preferred  Stock  of  the  corporation.   The  Partnership
distributed  these shares to its partners on January 3, 1994. As used hereafter,
references  to the  "Company"  and  "Mendocino  Brewing"  include  the  business
operations of the Partnership before its incorporation.

     Mendocino  Brewing  first  bottled  its  flagship  brand,  Red Tail Ale, in
December  1983. In February  1995,  Mendocino  Brewing  completed a $3.6 million
direct public offering at $6 per share. The Company purchased nine acres of land
in Ukiah,  California  in 1995 and broke  ground on the new brewery in September
1995. Seeking to maximize the production of the Hopland facility in the interim,
the  Company  added an  additional  bottling  tank in the  Fall of  1995,  which
permitted the Company to begin 24 hour brewing  operations.  This  increased the
annual capacity of the Hopland facility to 18,000 bbl.,  technically  taking the
Company out of the  microbrewery  category.  The Company's  products are sold in
over 1,500  retail  outlets in Northern  California  and in  selected  locations
throughout the United States. See "Product Distribution."

     Mendocino  Brewing is recognized as a leader in the craft brewing  industry
and enjoys a national and international  reputation.  The Company's  distinctive
and  award  winning  Red Tail Ale label is  frequently  featured  in  calendars,
posters, and literature  concerning the craft beer industry.  The Company enjoys
good  visibility  within the industry as well, due in part to the leadership its
officers have provided within various industry trade groups. See "Management."

Industry Overview
     Domestic Beer Market.  According to Modern  Brewery Age's 1995  Statistical
Report, overall domestic beer sales in 1995 was 177 million bbl. (down 1.5% from
1994).  A barrel equals  approximately  13.78 cases of 331 twelve ounce bottles;
177 million bbl. is therefore the approximate  equivalent of 58.5 billion twelve
ounce bottles of beer.

<TABLE>

     The U.S. beer market may be divided into five segments:

<CAPTION>
                                                                                           Representative Suggested
     Segment                    Est. Market Share               Top Brands                  Retail Price/6-pack
- --------------------------------------------------------------------------------------------------------------------
<S>                    <C>       <C>                                                           <C>  
Low-Priced             60.0%     Busch, Milwaukee's Best, Old Milwaukee                             $2.80
Premium                31.4%     Budweiser, Miller Lite, Bud Light, Coors Light                     $4.05
Super-Premium           1.2%     Michelob, Lowenbrau                                                $4.67
European Import         5.5%     Heineken, Guinness, Bass                                           $7.90
Domestic Craft          1.9%     Samuel Adams, Pete's, Sierra Nevada, Red Tail Ale             $5.99 to $6.99

</TABLE>

                                      -17-
<PAGE>

     Domestic  Craft Beer Segment.  While overall beer sales have been basically
flat for  several  years,  domestic  craft beer sales in 1995 were up 44% to 3.8
million bbl. and a 1.9% market share.  Many industry analysts predict that craft
beer sales will continue to increase  until they achieve a market share of 5%-6%
by the year 2000.

     Craft beers are characterized by their full-flavor and are usually produced
along traditional European brewing styles. The majority of craft beers are ales,
although  some are malt lagers.  Wheat beers and fruit  flavored ales and lagers
have enjoyed recent popularity among craft beer consumers.

Competition
     The craft beer category consists of:

     o    Contract brews -- any style brew produced by one brewer for sale under
          the label of someone else who does not have a brewery or whose brewery
          does not have sufficient capacity .

     o    Regional craft brews --  "hand-crafted"  brews,  primarily  ales, sold
          under the label of the brewery that produced it.

     o    Microbrews --  "hand-crafted"  brews,  primarily  ales, sold under the
          label of the brewery that  produced it, if the capacity of the brewery
          does not exceed 15,000 bbl. per year.

     o    Large brewer craft- style brews -- a brand brewed by a national brewer
          which may only  imitate the style of a craft beer.  These  craft-style
          brews are often sold under the label of a brewery  that does not exist
          or the label of a brewpub with no bottling capacity. The term "phantom
          brewery" is sometimes used to describe such brands.

     o    Brewpub  brews  --   "hand-crafted"   brews   produced  for  sale  and
          consumption  at  the  brewery,  which  is  normally  connected  with a
          restaurant/saloon.  Brewpub  brews are not normally  sold for off-site
          consumption in significant quantities.

     Mendocino  Brewing competes  against all of the above brewers  primarily on
the basis of product quality and image.

     Of the  approximately 3.7 million bbl. of craft beer produced in America in
1995,  contract brews (led by Samuel Adams Boston Lager,  Pete's Wicked Ale, and
their respective  related brands)  accounted for approximately 1.5 million bbl.,
or 41% of the total;  regional  craft  brands  (led by Sierra  Nevada,  Redhook,
Pyramid (Hart Brewing,  Inc.), Anchor, and Full Sail) represented  approximately
1.25 million bbl.,  or 34% of the total;  and  microbrews  (led by Red Tail Ale)
represented approximately 910,000 bbl., or 25% of the total. Mendocino Brewing's
annual  capacity  grew slightly  beyond 15,000 bbl. to 18,000 bbl. in 1995,  and
technically ceased to be a microbrew at that time.

<TABLE>
<CAPTION>

- ---------------------------------------------------------------------------------------------------------------
                                      1994 & 1995 Domestic Craft Beer Market
                                                                    1994                        1995
           Largest Craft Brewers in Mendocino              Total Sales      Annual      Total Sales     Annual
           Brewing's Primary & Target Markets             (x 1,000 bbl.)    Growth    (x 1,000 bbl.)    Growth
  -----------------------------------------------------   --------------    ------    --------------    ------
   <S>                                                       <C>             <C>          <C>            <C>
    1.   Boston Beer Co. (Boston, MA)                          700            56%           961           37%
    2.   Pete's Brewing Co. (Palo Alto, CA)                    182            43            348           91
    3.   Sierra Nevada Brewing Co. (Chico, CA)                 156            50            205           31
    4.   Redhook Ale Brewery (Seattle, WA)                      94            27            159           69
    5.   Hart Brewing Co. (Kalma, WA)                           72           118            123           71
    6.   Anchor Brewing Co. (S.F., CA)                         103            12            104            1
    7.   Full Sail Brewing Co. (Hood River, OR)                 53            39             71           36
    8.   Widmer Brewing Co. (Portland, OR)                      50            25             70           40
    9.   Portland Brewing Co. (Portland, OR)                    34           N/A             62           82
   10.   Bridgeport Brewing Co. (Portland, OR)                  18            12            N/A          N/A
   11.   Mendocino Brewing Co. (Hopland, CA)                    13             4             14            8
         Remaining Domestic Craft Brewers (approx. 800)      1,154           N/A          1,663           44
                                                             -----           ---          -----          ---
     Total Domestic Specialty Segment Production             2,629           N/A          3,780           44%
- ---------------------------------------------------------------------------------------------------------------
<FN>
     Source:  Modern Brewery Age
</FN>
</TABLE>


                                      -18-
<PAGE>

Products
     Mendocino Brewing brews three ales and a stout  year-round,  three seasonal
ales, and a seasonal porter:

     o    RED TAIL ALE, a full  flavored  amber ale,  is the  flagship  brand of
          Mendocino Brewing.

     o    BLUE HERON PALE ALE is a golden ale with a full body and a distinctive
          hop character.

     o    BLACK  HAWK STOUT is the  fullest in flavor and body of the  Company's
          brews.

     o    EYE OF THE HAWK SELECT ALE is a high gravity deep amber summer ale.

     o    YULETIDE  PORTER is a deep  brown  Holiday  brew with a  traditionally
          rich, creamy flavor.

     o    PEREGRINE PALE ALE is brewed  year-round  with a more delicate  flavor
          and character.

     o    SPRINGTIDE  ALE is brewed  around St.  Patrick's  Day and appears as a
          fresh, flowery, spicy golden ale.

     o    FROLIC  SHIPWRECK ALE 1850, a  Scottish-style  ale brewed around July,
          was introduced in 1994 as an annual  fund-raiser at the request of the
          Mendocino  County Museum to commemorate  the wreck of the clipper ship
          Frolic,  with its cargo of  Scottish  ale, on the  Mendocino  coast in
          1850.  Salvage efforts were abandoned when workers,  upon sighting the
          previously  unreported  big trees of  Mendocino  County,  launched the
          timber industry which has characterized the area ever since.

     Mendocino Brewing uses an ale yeast strain that was first introduced at New
Albion Brewing Co. in the late 1970s.  Management knows of no other brewery that
ferments  its beer with  this  particular  strain  of yeast,  which is no longer
available  commercially  elsewhere.  Mendocino  Brewing is among a  minority  of
brewers  who use whole hop  flowers  instead of  processed  hop pellets in their
brewing processes. This technique contributes to the distinctive characteristics
of the brews.  The Company adds active  fermenting beer (Krausen) after the beer
is bottled,  which produces a pleasant amount of natural  carbonation.  The thin
layer of brewer's yeast in the bottom of the bottle is a natural  characteristic
of bottle conditioned ale.

     Mendocino  Brewing's  distinctive brews have been very well received in the
market and within the  industry.  Eye of the Hawk Select Ale won a gold medal at
the 1991 Great  American Beer Festival  after winning a silver in 1990, and also
won a bronze in 1992.  Blue Heron  Pale Ale also won a bronze  medal at the 1991
Great American Beer Festival.

The Hopland Brewery Brewpub and Merchandise Store
     To date,  Mendocino  Brewing's  major  marketing  tool has been the Hopland
Brewery.  Located on a major  tourist  route in Hopland,  California,  100 miles
north of San Francisco, the Hopland Brewery, which opened in 1983, was the first
brewpub to open in  California  and the second in the  United  States  since the
repeal of Prohibition.

     The brewpub is housed in a 100 year-old  brick building that was once known
as the Hop  Vine  Saloon.  The  inside  walls  are  trimmed  with  the  original
turn-of-the-century  ornamental stamped tin. Works of local artists are featured
on a rotating basis.  The bar is hand-crafted  early  California style blond oak
and brass that  complements the tradition of the tavern and the Company's brews.
The pub includes a dart room and a stage.  Patrons can view the brewing  process
through  windows in the adjoining  brewhouse.  An outdoor Beer Garden includes a
shaded grape arbor, flowers,  trellised hops in the summer, picnic tables, and a
sandbox for the kids.

     Beverages  served  include  Red Tail Ale,  Blue Heron Pale Ale,  Black Hawk
Stout,  Peregrine  Pale Ale, and a seasonal brew on tap, along with local wines,
Hopland  Seltzer  Water,  local apple juice,  and soft drinks.  The brewpub also
features  hand  pumped  cask  conditioned  ales.  The menu  features  home-style
cooking,  spicy beer  sausages,  legendary  hamburgers,  Red Tail  chili,  fresh
salads,  snacks,  vegetarian entrees, and daily specials at moderate prices. The
brewpub operates days and evenings, with live music on Saturdays and for special
events,  such as the  Company's  annual  Anniversary  Party  in  August  and its
Oktoberfest in October.

     The adjacent  Merchandise  Store sells  off-sale  packages of the Company's
brews  (including  gift  packs)  and  merchandise  such as  hand-screened  label
T-shirts,  posters,  engraved  pint  glasses  and mugs,  logo caps,  books about
brewing, gift packs, and other brewery-related gifts.

     Management  plans to continue  bottling  operations at the Hopland facility
until the Company can no longer keep up with demand,  and will then transfer the
bottling operations to the Ukiah facility.  The Company will continue to operate
the Hopland facility to provide special occasion draft beers for the brewpub; to
research,  develop,  and test-market new craft brews; and as a brewing education
and training site.

                                      -19-
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Strategy
     Mendocino  Brewing's  objective is to transform  itself from the  country's
leading  microbrewery  to a  nationally  known and  respected  craft brewer that
offers  among the highest  quality  craft beers  available  anywhere in America.
Management believes that the continued growth in the domestic craft beer segment
(see "--  Industry  Overview")  has  given  rise to a  qualitative  shift in the
public's  awareness of craft beers, and that this shift now gives the Company an
opportunity to enter new markets at a time when many  consumers are  discovering
craft  brews for the first time.  Increasing  capacity by building a new brewery
has been a necessary step in achieving this objective.  Management believes that
an  equally  important  step is to  position  Mendocino  Brewing's  products  as
offering  superior quality with very high perceived value and distinctive  brand
images,  even  when  compared  with  other  craft  brews.  Management  plans  to
accomplish  this objective by making the Company's most popular brews  available
in 12 oz.  six packs and  draft,  increasing  the  Company's  brand  development
efforts, and entering new geographic markets.

New Product Offerings
     Until  recently,  Mendocino  Brewing's  capacity  limitations and marketing
considerations  dictated that the bulk of the  Company's  production be Red Tail
Ale in 12 oz. six packs.  Draft beer has been limited to production  for sale at
the Hopland  Brewery,  and other brews,  such as Blue Heron Pale Ale, Black Hawk
Stout, Eye of the Hawk Special Ale,  Yuletide  Porter,  and Frolic Shipwreck Ale
1850 have been available only in limited quantities of 750 ml or 22 oz. bottles.
A key  element  of the  Company's  strategy  is to  make  more  of its  products
available in 12 oz. six-packs and draft. The new products are:

     o    Blue Heron Pale Ale.  Blue Heron Pale Ale is now available at selected
          retail  outlets in 12 oz. six packs.  The  bottles  and  carrier  pack
          feature a colorful  new label  depicting a blue heron in flight over a
          river  valley.  The design has  already  won awards for  graphics  and
          packaging, including a Northern California Addy.

     o    Black Hawk Stout 12 oz. six-packs. Management plans to introduce Black
          Hawk  Stout  in 12 oz.  six  following  completion  of its  new  label
          development,  which Management  expects to occur in 1997. This forward
          looking statement is subject to risks and  uncertainties.  Among other
          things, the task of completing the new brewery may divert Management's
          attention from matters such as label development. The speed with which
          new Black Hawk Stout labels are developed  will also depend,  in part,
          on the  amount of  proceeds  raised in this  offering.  The Black Hawk
          Stout label presently  consists of the basic Mendocino Brewing Company
          logo with the words  BLACK  HAWK  STOUT and is  distributed  in 22 oz.
          bottles in limited quantities.

     o    Draft brews in half barrel. kegs. Management presently intends to make
          draft  production  of Red Tail Ale,  Blue Heron  Pale Ale,  Black Hawk
          Stout,  and Peregrine  Pale Ale in half barrel kegs the first priority
          of the new brewery.  Historically  in the beer  industry,  introducing
          draft products into  restaurants and other  establishments  has driven
          bottle  sales  which in turn  increased  demand for draft  products in
          locations not served. The Company is designing special tap handles and
          other  marketing  materials  for its  draft  products.  These  forward
          looking  statements are subject to risks and uncertainty.  Among other
          things,  there is no assurance  that sale of the Company's  brews will
          help it achieve the critical mass that Management seeks.

Brand Development
     Management  believes  that  consumers of the  Company's  brews are like the
typical  craft beer  consumer  described in the H.C.  Wainwright & Co.  industry
report of October 12, 1995.  According to this  report,  the typical  craft beer
consumer is interested in "upscale and diversified" products with a "distinctive
brand image" and "full  flavored  taste." Craft beer  consumers  also tend to be
consumers  of gourmet  coffees,  fine  wines,  all-natural  products,  and other
"affordable  luxuries." A survey  conducted  by ICR of Media,  PA found that the
following percentages of people had tried a craft beer:

        *  25% of all U.S. beer drinkers
        *  23% of women beer drinkers
        *  26% of male beer drinkers

        *  51% of people with annual incomes of $75,000 +
        *  (Greater Than) 50% of college educated people
        *  38% of adults 25-34 years old
        *  10% of adults 45 years and older

        *  32% of beer drinkers in the Northeast
        *  28% of beer drinkers in the West
        *  26% of beer drinkers in the Midwest
        *  17% of beer drinkers in the South

     One of the ways Mendocino Brewing projects its quality and corporate values
to  consumers is through its Red Tail Ale, Eye of the Hawk Special Ale, and Blue
Heron Pale Ale labels.  The Company has used  nationally-known  


                                      -20-
<PAGE>

wildlife  artists  including Randy Johnson and Lee Jayred for its label designs.
In 1990,  Mendocino Brewing received the Paperboard  Packaging  Council's Silver
Award for Excellence in Packaging and Award for Excellence in Graphic Design and
a Northern California Addy Award for its Red Tail Ale packaging.  This year, the
Company  received a Northern  California  Addy Award for its Blue Heron Pale Ale
packaging. It is Management's experience that distributors and retailers realize
the  importance  of superior  packaging  graphics and  appreciate  the Company's
offerings for that reason.

     Management  believes that the Red Tail Ale label successfully  communicates
the value of Mendocino Brewing's products with the label's respectful  depiction
of a red tail hawk  flaring its wings as it  prepares  to land with  clusters of
hops and barley in its talons. The illustrations Mendocino Brewing uses with its
Eye of the Hawk Select Ale and Blue Heron Pale Ale labels are  intended to evoke
similar  responses,  as will be the  illustrations  for  Black  Hawk  Stout  and
Peregrine Pale Ale when introduced.

     The popularity of Mendocino  Brewing's logos and trademarks is evidenced by
the  success of the  merchandise  store at the  Hopland  Brewery and also by the
success of the merchandise  catalogue the Company introduced in 1994. As part of
its  marketing  efforts,  therefore,  the Company  intends to  implement a brand
marketing development program that will emphasize:

     o    Point-of-sale  promotional  materials  including  brochures,  signage,
          table tents, coasters, tap handles, and glassware.
 
     o    Clothing (caps, T-shirts, polo shirts, sweatshirts, etc.).

     o    Signage  for   distributor  trucks   to  create  "moving  billboards."
          Mendocino Brewing's  emphasis on  separate, distinctive  illustrations
          for its various  brands enables  it to  produce a variety of images to
          create consumer interest.
 
     o    World  Wide Web  Page.  Mendocino  Brewing's  web page is  located  at
          http://mendobrew.com  and features  information  about the Company and
          the Hopland  Brewery  brewpub,  the  Company's  brewing  process,  the
          Company's  brands,   the  Hopland  area,  Company   merchandise,   and
          shareholder information.  The web page address is featured prominently
          on Company marketing materials.
 
     o    Continued use of the  Brewsletter  beyond its current  mailing list of
          12,000.  The Brewsletter is a newsletter  Mendocino  Brewing publishes
          and distributes to educate  subscribers about the brewing industry and
          the  Company's  products  and  to  promote  the  Company's  image  and
          corporate values.
 
     o    Strong  visual  presence  at  beer  shows  and  tasting  competitions,
          including  the Great  America  Beer  Festival in Denver,  the Portland
          Brewers Festival, and the KQED Beer Festival in San Francisco.

Regional Expansion
     Mendocino  Brewing's  goal is to become a  nationally  known and  respected
craft brewer. In addition to California,  the Company's products are distributed
in limited  quantities in the  metropolitan  areas of Washington  D.C.,  Boston,
Seattle, Phoenix, Chicago, Milwaukee, New York, Atlanta, and North Carolina, and
throughout Texas, Oregon and Colorado at selected accounts. The Company plans to
add distributors in New Jersey,  Maryland,  Virginia, and the metropolitan areas
of  Minneapolis/St.   Paul  and  Philadelphia  in  the  near  future.  Increased
production  will make it possible for the Company to sell greater  quantities of
its products in these and other locations.  Northern California is the Company's
most important market, and Management anticipates that it will remain so for the
foreseeable   future.   The  Company's  two  largest   distributors,   Bay  Area
Distributing (San Francisco and the East San Francisco Bay Area) and Golden Gate
Distributing   (Sonoma  and  Marin   Counties)   accounted   for  21%  and  19%,
respectively, of the Company's wholesale distribution in 1995. The percentage of
the Company's sales for which these  distributors  have accounted has decreased,
and will continue to decrease, as the Company adds new distributors and supplies
them with more product.

Pricing Strategy
     Mendocino  Brewing's  products  are priced at or near the top of the market
and have been for several years.  Recently,  in  anticipation  of  substantially
increased  production,  the Company  reduced its  suggested  retail  price for a
six-pack of Red Tail Ale from $7.43 to $6.99.  The Company has noticed  that the
price range of 12 oz six packs of the major  craft brew  brands has  narrowed in
the last two years and appears to be converging  on $6.50 per six pack,  with no
major  craft brew  brands at less than $6.45 per six pack.  Management  believes
that the Company's  products will continue to command  prices that will be on at
least a par with other major  regional  craft  brewers.  These  forward  


                                      -21-
<PAGE>

looking  statements  are subject to risks and  uncertainties.  Retail prices are
subject to many  factors  most of which are beyond the  control of the  Company.
These   factors   include   general   economic   conditions,   competition   and
consolidation,  and  ability to  anticipate  and  respond to  evolving  consumer
preferences and attitudes  toward adult beverages.  Management  anticipates that
the Company will  periodically  give temporary price reductions  through special
promotions  in response to market  conditions.  Frequent  price  reductions  can
condition  consumers  to expect such  reductions,  which may  increase or reduce
overall unit sales depending on the circumstances.

Social Responsibility
     Part  of  Mendocino  Brewing's  mission  is to be  viewed  as a  community,
regional,  and national asset and as a positive example of how a business should
be operated.  Management  believes that the Company's customers require products
with high intrinsic  value;  that product quality alone is not  sufficient;  and
that a product must  distinguish  itself from the competition with the values it
communicates.   These  values   include   commitment  to  employees,   community
involvement,  and environmental  responsibility.  Management attempts to instill
these values in Company personnel and operations and to communicate to customers
the  commitment  of the  Company  to act  responsibly.  The  Company  encourages
employees and  distributors  to share  ownership and mission with  Management as
well as a  sense  of  pride  in the  Company's  products.  Although  part of the
Company's strategy is to grow through expanded production and sales, it promotes
its brews as beverages of moderation  whose  distinctive  taste and high quality
give the consumer satisfaction.

New Brewery
     Mendocino  Brewing is building a 62,000 sq. ft.  custom  designed  turn-key
brewery on nine acres of land in Ukiah, California, approximately 10 miles north
of the  original  brewery.  The  facility  was  approximately  70%  complete  in
September 1996. The facility is planned to feature new fermenting  tanks,  kegs,
and  packaging  and  other  miscellaneous  equipment  to be  installed  with the
Company's  existing bottling line. Certain features of the new brewery have been
specially  designed for the  Company's  brewing  methods,  such as equipment for
using whole hops and designated space for bottle conditioning. The facility will
initially open with an annual  capacity of 60,000 bbl. per year. The Company had
originally  planned a 50,000 bbl.  facility,  but was able to take  advantage of
certain  economies  by revising  its plans to 60,000 bbl.  per year (20% greater
than originally planned).  The facility has been designed to allow for expansion
in stages up to a maximum  capacity of 200,000  bbl.  per year (54% greater than
originally  planned).  The Company also elected to construct an extensive  water
treatment  facility as part of its commitment to the  environment  and to reduce
the over-all cost of disposing of its waste water.  Management  expects the sale
of the maximum number of Shares offered by this Prospectus will be sufficient to
permit the  Company to purchase  additional  equipment  to increase  the plant's
annual capacity to approximately 75,000 bbl., depending on the products brewed.

     Mendocino  Brewing  anticipates  that it may have to cease  production  for
approximately two weeks to move its bottling equipment from Hopland to the Ukiah
facility.  The  Company  intends  to build up  sufficient  inventory  of bottled
product to maintain its then existing sales levels during the transition.  These
forward  looking  statements  are subject to risks and  uncertainties.  The time
required to relocate the bottling equipment could be subject to several factors,
including problems or delays in disassembling, moving, reassembling, installing,
and integrating  the equipment.  If the hiatus between shut down and re-start is
extended,  or if the build-up of inventory is  inadequate  for that or any other
reason, the Company could find itself unable to meet demand, which could have an
adverse effect on the Company's goodwill. If the inventory is built up too much,
there is a  possibility  that the  Company  will not be able to sell the  entire
inventory  before  the end of its  shelf-life  of 90  days,  although  inventory
rotation will reduce such a possibility.

Product Distribution
     Mendocino  Brewing's  beers are sold through  distributors  to consumers in
bottles at  supermarkets,  warehouse  stores,  liquor stores,  taverns and bars,
restaurants, and convenience stores. As production capacity expands, the Company
intends to make its brews  available in draft form and may add additional  kinds
of outlets,  such as sporting  events.  The Company's  products are delivered to
retail  outlets by  independent  distributors  whose  principal  business is the
distribution  of beer  and in some  cases  other  alcoholic  beverages,  and who
typically  also  distribute  one or more  national  beer  brands.  The  Company,
together  with its  distributors,  markets its  products  to retail  outlets and
relies on its  distributors  to provide regular  deliveries,  to maintain retail
shelf  space,  and to oversee  timely  rotation of  inventory.  The Company also
offers its  products  directly  to  consumers  at the  Hopland  Brewery.  Of the
Company's 


                                      -22-
<PAGE>

total  sales  for  1995,  74% (87% of total  beer  sales)  constituted  sales to
independent  distributors and 11% (13% of total beer sales) constituted sales at
the Hopland  Brewery brewpub and merchandise  store.  Beer sales  (wholesale and
retail combined) constituted 85% of the Company's total sales in 1995, with food
and merchandise  retail and catalogue  sales  constituting  the balance.  As the
Company's production capacity increases, Management expects sales to independent
distributors to increase materially as a percentage of total sales.

Suppliers
     The  Company's  major  suppliers  are Great  Western  Malting Co.,  Yakima,
Washington (malt);  John I. Haas, Co., New York, New York (hops); and California
Glass Company,  Oakland,  California and Vitro Packaging,  Inc.,  Dallas,  Texas
(bottles). The City of Ukiah will supply power and water to the new brewery.

Employees
     As of  September  30,  1996,  the  Company  employed  43  full-time  and 42
part-time  individuals  including 10 in  management  and  administration,  25 in
brewing operations, and 50 in retail and brewpub operations. Upon the completion
of its  expansion,  Management  expects  the Company to  increase  four  current
employees  to  full-time  status  and to hire  five  additional  management  and
administrative  employees,  three  marketing  employees  and five  employees  in
operations.  Management believes that the Company's relations with its employees
is excellent.  None of its work force is unionized.  The Company has agreed with
the City of Ukiah  that for two years it will give  preference  in its hiring to
residents of Mendocino County.

Properties/Facilities
     The Company currently leases a 15,500 square foot building in Hopland.  The
lease expires on September 1, 2004. Additionally, the Company leases a 4,000 sq.
ft.  portion of a warehouse,  located  approximately  two miles from the Hopland
facility. The Company owns nine acres of land in Ukiah,  California on which the
Company has begun construction of its new brewery.

Patents and Trademarks

     The Company has federal trademark registrations of the word marks MENDOCINO
BREWING COMPANY (Reg. No. 1,785,745), BLUE HERON (Reg. No. 1,820,076), PEREGRINE
PALE ALE (Reg. No. 1,667,796),  EYE OF THE HAWK SELECT ALE (Reg. No. 1,673,594),
BLACK HAWK STOUT (Reg. No. 1,791,807), YULETIDE PORTER (Reg. No. 1,666,891), and
BREWSLETTER (Reg. No. 1,768,639).  The Company's  registration for the word mark
RED TALE ALE (Reg. No.  1,575,386)  became subject to automatic  cancellation on
January  2,  1996.  The  Company  has  pending a special  application  for a new
registration of that mark. In addition, the Company has pending applications for
registration of its Blue Heron Pale Ale design (Serial No.  74/734782),  its Eye
of the Hawk Anniversary Ale design (Serial No.  74/734781),  its Eye of the Hawk
Select Ale design  (Serial No.  74/734784),  its Red Tail Ale design (Serial No.
74/734783),  and its FROLIC  SHIPWRECK ALE 1850 word mark and design (Serial No.
75/019,867).  The bird design marks were  published for  opposition on August 6,
1996.

     The  registration  of  the  word  mark  BLUE  HERON  is  a  concurrent  use
registration  which gives the Company the  exclusive  right to use the word mark
BLUE HERON  throughout  the United States with the  exception of Oregon,  Idaho,
Washington, and Montana. BridgePort Brewing Company, the other concurrent owner,
has the  exclusive  right to use the word mark BLUE HERON in those  states.  The
BridgePort  Pale Ale label used in other states depicts a blue heron wading in a
marsh although the words BLUE HERON do not appear.

     Mendocino  Brewing's use of the word mark BLACK HAWK STOUT is, by agreement
with Hiram Walker & Sons, Inc.,  subject to the restriction that it be used only
in conjunction with the words "Mendocino Brewing Company".

     Mendocino Brewing does not consider its recipes, techniques,  processes, or
equipment to be proprietary or necessary to protect.

Legal Proceedings
     Mendocino Brewing is not currently  involved in any material  litigation or
proceeding and is not aware of any material litigation or proceeding against it.

                                      -23-
<PAGE>

Government Regulation
     Mendocino  Brewing  is  licensed  to  manufacture  and  sell  beer  by  the
California  Department  of Alcoholic  Beverage  Control  ("ABC").  A "Small Beer
Manufacturer's  License"  allows the Company to brew up to  1,000,000  bbl.  per
year, to conduct wholesale sales, and to sell beer and wine for consumption both
on and off the premises.  A federal permit from the Bureau of Alcohol,  Tobacco,
and  Firearms  ("BATF")  allows  the  Company  to  manufacture   fermented  malt
beverages.  To keep these  licenses  and permits in force the  Company  must pay
annual fees and submit timely production reports and excise tax returns.  Prompt
notice of any changes in the operations,  ownership,  or company  structure must
also be made to these  regulatory  agencies.  BATF must also approve all product
labels,  which must include an alcohol use warning.  These agencies require that
individuals  owning equity securities in aggregate of 10% or more in the Company
be investigated as to their suitability.

     Taxation of alcohol has increased significantly in recent years. Currently,
the Federal tax rate is $7.00 per bbl. for up to 60,000 bbl. per year and $18.00
per bbl. for over 60,000 bbl. The California tax rate is $6.20 per bbl.

     The Hopland  Brewery's  brewpub is regulated by the Mendocino County Health
Department,  which  requires an annual permit and conducts spot  inspections  to
monitor compliance with applicable health codes.

     The Company's production  operations must also comply with the Occupational
Safety  and  Health   Administration's   workplace   safety  and  worker  health
regulations and applicable state laws thereunder.  Management  believes that the
Company presently is in compliance with the aforementioned  laws and regulations
and has implemented its own voluntary safety program.

Environmental Regulation.
     The Company is subject to various federal,  state, and local  environmental
laws  which  regulate  the use,  storage,  handling,  and  disposal  of  various
substances.

     The Company's waste products  consist of water,  spent grains and hops, and
glass and  cardboard.  The Company has  instituted  a recycling  program for its
office paper, newspapers, magazines, glass, and cardboard at minimal cost to the
Company. The Company pays approximately $1,000 per month in sewage fees relating
to waste water from its Hopland  facility.  The Company gives its spent grain to
local cattle ranchers, who pick up the spent grain at their expense. The Company
has not purchased any special equipment and does not incur any identifiable fees
in connection with its environmental compliance at its Hopland site.

     Management  anticipates that Mendocino  Brewing will continue its recycling
program  at the new  brewery.  Because  of the  increased  quantities  involved,
Management  expects the Company to sell the spent grain from the Ukiah  location
to ranchers and/or dairy farmers rather than give it away. The Company has built
its own waste water treatment  plant for the Ukiah  facility.  As a consequence,
the Company will not be required to incur sewer  hook-up fees at that  location.
If the Company's discharge exceeds 55,000 gallons per day, which Management does
not expect to occur until annual capacity exceeds 100,000 bbl., the Company will
be  required  to pay  additional  fees.  The  estimated  cost of the waste water
treatment  facility  is  approximately  $900,000,  and  the  estimated  cost  of
operating  the plant is between  $6,000  and  $10,000  per  month.  The cost may
increase with increased production.  The Company is exploring various methods of
recycling  treated waste water and could realize some revenue from doing so. The
Company has contracted to have the liquid sediment that remains from the treated
waste water to be trucked to a local  composting  facility for  essentially  the
cost of  transportation.  A Mendocino  County Air Quality Control Permit will be
required to operate the natural gas fired boiler at the new facility.

     The Company has not received any notice from any  governmental  agency that
it is a potentially responsible person under any environmental law.

Research and Development
     The Company did not engage in material research and development  activities
in 1994. In 1995 the Company began research into  low-alcohol and  non-alcoholic
ale and will  continue  to explore  these and other new  products.  The  Company
intends to use its original  brewing  facility at the Hopland Brewery to develop
and test market new brews after completion of the new facility.

Qualified Small Business Issuer
     Federal and  California  tax laws provide a 50%  exclusion of any gain from
the sale of "qualified  small  business  stock." For the Shares  offered by this
Prospectus  to  qualify  for the  exclusion,  several  tests  must  be met.  For

                                      -24-
<PAGE>

instance,  the Shares must be purchased  directly  from the Company,  not in any
later trading market, and the Shares must be held for at least five years.

     A "qualified small business" must not have more than $50 million in assets,
at least 80% of which are used in a qualified  trade or business  throughout the
holding period.  A "qualified  trade or business" does not include  "operating a
hotel,  motel,  restaurant,  or similar  business." It is uncertain  whether the
Company's  operation of the Hopland Brewery  currently  prevents it from meeting
the  definition  of  "qualified  small  business",  as the brewing  equipment in
Hopland is presently  used in both wholesale and retail  operations.  Management
believes, after consulting with its accountants, that completing the new brewery
will reduce the assets of the Company  used in the  operation  of the brewpub to
well below 20%,  but  Management  does not intend to  request  any  opinions  or
rulings on this issue at the present time.

     The Company intends to submit reports if and to the extent any are required
under the law to make the 50% exclusion from capital gains available.  There are
limitations  on the persons  who may use any  exclusion.  Prospective  investors
should consult their own tax advisors  concerning the possible  applicability of
these exclusions.

<TABLE>
                                   MANAGEMENT

Executive Officers, Directors, and Significant Employees
     The  executive  officers,  directors,  and  significant  employees  of  the
Company, and their ages as of June 30, 1996, are as follows:

<CAPTION>

     Name                             Age      Position
     ----------------------           ---      ----------------------------------------------------------------
     <S>                              <C>      <C>                                                          
     H. Michael Laybourn              58       Chief Executive Officer, President, and Chairman of the Board
     Norman H. Franks                 49       Chief Financial Officer, Vice President, Treasurer, and Director
     Michael F. Lovett                49       Marketing Director, Secretary, and Director
     Eric G. Bradley*                 59       Director
     Daniel R. Moldenhauer*           62       Director
     John Scahill                     57       Facilities Manager
     Donald Barkley                   42       Master Brewer

<FN>
- ----------
     *Member of the Compensation and Audit Committees
</FN>
</TABLE>

     H.  Michael  Laybourn,  co-founder,  has  served  as  the  Company's  Chief
Executive  Officer and President  since its inception in 1982. Mr.  Laybourn was
elected a  director  in  November  1993 when the  Company  began the  process of
converting from a limited partnership to a corporation and Chairman of the Board
in June 1994. Before co-founding  Mendocino  Brewing,  Mr. Laybourn co-owned and
operated Thunder Road Design and Construction.  Mr. Laybourn is a Vice President
of the  California  Small  Brewers  Association  and  Chairman  of the  Board of
Directors of the Brewers  Association of America.  Mr. Laybourn holds a Bachelor
of Fine Arts degree from Arizona State University.

     Norman H. Franks,  co-founder,  has served as the Company's Chief Financial
Officer and Vice President since its inception in 1982. Mr. Franks was elected a
director in November 1993 when the Company began the process of converting  from
a limited  partnership to a corporation.  Before co-founding  Mendocino Brewing,
Mr.  Franks  co-owned and operated  Thunder  Road Design and  Construction.  Mr.
Franks holds a B.S.  degree in  mechanical  engineering  from the  University of
California, Berkeley.

     Michael F. Lovett joined the Company in 1983 as Assistant Master Brewer and
became Marketing  Director in 1987,  serving since that time under that or other
titles.  Mr.  Lovett was elected a director  in  November  1993 when the Company
began the process of converting from a limited  partnership to a corporation and
was appointed Secretary in June 1994. Between 1980 and 1983, Mr. Lovett was Vice
President  Quality  Control of New Albion  Brewing  Co.  From 1976 to 1980,  Mr.
Lovett was Production  Superintendent at Farm Foods in San Francisco.  He is the
immediate past Membership  Chairman and a past Technical  Chairman of the Master
Brewers  Association  of  the  Americas.  Mr.  Lovett  holds  a B.A.  degree  in
Psychology from San Francisco State College.

     Eric G.  Bradley  became a director  in June 1994.  Mr.  Bradley has been a
business and financial consultant since 1988. For the preceding 20 years, he was
employed by Kaiser Aluminum & Chemical Corp., in positions  


                                      -25-
<PAGE>

rising from Division Controller to Business Manager.  Mr. Bradley is a Fellow of
the Institute of Chartered  Accountants (UK) and a Certified  Personal Financial
Planner.

     Daniel R. Moldenhauer  became a director in June 1994. Mr. Moldenhauer is a
management  consultant.  He was  president  of Conex  Products  Inc.  of Dublin,
California  from 1988 to 1990, a company  formed from assets  divested by Kaiser
Aluminum  &  Chemical  Corp.  and  later  sold to  Coleman  Cable  Systems.  Mr.
Moldenhauer  served in several  capacities with Kaiser Aluminum & Chemical Corp.
from 1971 to 1988, most recently as general manager of a subsidiary.

     John Scahill,  co-founder,  has served as the Company's  Facilities Manager
since  its  inception.   Before  co-founding  the  Company  Mr.  Scahill  was  a
self-employed  rancher.  Mr.  Scahill  has  a  background  in  construction  and
counseling  and  holds  a B.S.  degree  in  sociology  from  the  University  of
California, Berkeley.

     Donald  Barkley  joined the Company in 1983 as Master  Brewer.  Immediately
before joining the Company, Mr. Barkley was the Head Brewer and Plant Manager at
New Albion  Brewing Co. from 1981 to 1983. Mr. Barkley joined New Albion Brewing
Co. in 1978 and held several  positions.  In 1993 Mr.  Barkley was the President
and  representative  to the national  board of  governors of the Master  Brewers
Association of the Americas District,  Northern California District. Mr. Barkley
holds a B.S. degree in  fermentation  science from the University of California,
Davis.

Indemnification of Officers and Directors
     The   Articles   of   Incorporation   of  the   Company   provide  for  the
indemnification of its directors,  officers,  employees, and other agents to the
maximum  extent  permitted  by  the  California   Corporations  Code  except  in
circumstances where the person is making a claim against the Company. Insofar as
indemnification  for  liabilities  arising under the Securities Act of 1933 (the
"Securities  Act") may be  permitted to  directors,  officers,  and  controlling
persons of the Company pursuant to the foregoing provisions,  or otherwise,  the
Company has been  advised  that in the opinion of the  Securities  and  Exchange
Commission  such  indemnification  is against  public policy as expressed in the
Securities Act and is, therefore, unenforceable.

Director Term of Office
     Directors  are elected at each  annual  meeting of  shareholders  to server
until their  successors  are elected and qualified at the next annual meeting of
shareholders.

Director Compensation
     The Company's  inside  directors do not receive any cash  compensation  for
their  service on the Board of  Directors.  Outside  directors  receive $600 per
meeting.  No  additional  fees  are  paid for  attending  Compensation  or Audit
Committee  meetings.  Directors  may be  compensated  for  certain  expenses  in
connection with their  attendance at Board meetings.  Since July 1996,  Director
Daniel  R.  Moldenhauer  has acted as a project  management  consultant  for the
Company with respect to its ongoing construction project.

Executive Compensation
     The  following  table sets forth,  for the fiscal years ended  December 31,
1994 and December 31, 1995, annual compensation,  including salary, bonuses, and
certain other compensation, paid by the Company to the Company's Chief Executive
Officer, Chief Financial Officer, and to all executive officers as a group. None
of the Company's other executive officers' total compensation  exceeded $100,000
for fiscal 1995.
                                                Annual Compensation
                                       Fiscal   -------------------  All Other
Name and Principal Position             Year     Salary     Bonus  Compensation*
- ---------------------------             ----     ------     -----  -------------
H. Michael Laybourn ...............     1994     $59,520   $24,780   $13,529
     Chief Executive Officer ......     1995      89,016    22,255     9,804
                                                                    
Norman H. Franks ..................     1994     $56,016   $18,884   $13,228
     Chief Financial Officer ......     1995      79,008    23,702     5,835

- -----------
*    Includes an allowance  for health  insurance,  life  insurance,  disability
     insurance,  and  participation in the Company's  profit sharing  retirement
     plan  (annual  discretionary  contributions  by the Company of up to 15% of
     gross compensation).

                                      -26-
<PAGE>

Employment Agreements and Change in Control Arrangements
     The Company has entered  into  employment  agreements  with its  President,
Chief Financial Officer, and Marketing Director. The agreements call for minimum
annual base salary of $89,000, $79,000, and $55,000 respectively. The agreements
provide for bonus awards of a percentage of their  respective base salaries upon
the  satisfaction  of performance  objectives  established  by the  Compensation
Committee  (subject to the inherent  oversight powers of the Board) and approved
by the employee.  The agreements specify that the performance objectives must be
reasonably  attainable,  must not be probable of attainment without  significant
effort,  and must  reflect  or  indicate  that  value has been  created  for the
shareholders. The Compensation Committee may award a bonus regardless of whether
previously  specified  objectives  are realized if, as a result of an employee's
efforts or  leadership,  the Company has  achieved  other goals that  reflect or
indicate that value has been created for the shareholders.

     The  agreements  also award options to purchase up to 20,000,  20,000,  and
10,000  shares of Company  Common  Stock  pursuant to the  Company's  1994 Stock
Option  Plan at  exercise  prices of  $9.2125,  $9.2125,  and  $8.375 per share,
respectively.  The options vest in equal monthly increments over five years. The
option agreements have terms of 5 years, 5 years, and 10 years, respectively.

     The  agreements do not provide for any benefits as a result of  resignation
or retirement. The Board of Directors has discussed the subject of, and might in
the future  grant,  retirement  benefits  to  Mendocino  Brewing's  founders  in
addition to their participation in the Company's profit sharing plan.

     The agreements provide for severance benefits in the form of 36, 36, and 18
months  of  salary  continuation  if  the  Company  actually  or  constructively
terminates the employee's  employment without cause as defined in the agreement.
If the actual or constructive  termination occurs within one year after a change
in control as defined in the agreement, the agreements provide for an additional
lump sum benefit of up to $500,000,  $500,000,  and $250,000  respectively.  Any
amount  payable  pursuant  to  these  severance   provisions  will  be  deferred
indefinitely  and  without  interest  to the extent the amount  would  otherwise
constitute  an excess  parachute  payment  as  defined  in  Section  280G of the
Internal  Revenue  Code.  Amounts  so  deferred  may be paid at such time in the
future,  if any,  that no portion of the payment  will be  considered  an excess
parachute payment.


                              CERTAIN TRANSACTIONS

     There have been no  transactions  during the last two years,  and there are
now, no proposed  transactions  involving more than $60,000  between the Company
and any executive officer,  director,  nominee, 5% beneficial owner of any class
of the Company's  securities,  or member of the  immediate  family of any of the
foregoing persons,  in which one or the foregoing  individuals or entities had a
material interest, except as follows:

     On October 11,  1996,  the Company  granted  President  Michael  Laybourn a
5-year  option to purchase  12,500  shares of Common  Stock of the Company at an
exercise price of $8.80 per share in recognition of the Mr. Laybourn's  personal
guaranty of the equipment  lease with FINOVA  Capital  Corporation  described in
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations  -  Liquidity  and  Capital   Resources."  Mr.  Laybourn's   guaranty
automatically  terminates  when FINOVA makes the final  payment for the purchase
price  of  the  equipment  to the  manufacturer  following  certification  by an
independent engineer acceptable to FINOVA that the equipment is fully installed,
accepted, and fully operational.

     The  Company  has  entered  into  written  employment  agreements  with its
President,  Chief  Financial  Officer,  and  Marketing  Director as described in
"Management -- Employment Agreements and Change in Control Arrangements."


                                      -27-
<PAGE>

<TABLE>
                             PRINCIPAL SHAREHOLDERS

     The  following  table sets forth certain  information  known to the Company
regarding the  beneficial  ownership of the Company's  Common Stock and Series A
Preferred  Stock as of June 30, 1996, and as adjusted to reflect the sale of the
Shares offered by this Prospectus, for (a) each shareholder known by the Company
to own beneficially 5% or more of the outstanding  shares of its Common Stock or
Series A Preferred Stock; (b) each director; and (c) all directors and executive
officers  of the  Company  as a group.  Except as  otherwise  noted,  Management
believes that the  beneficial  owners of the Common Stock and Series A Preferred
Stock listed below,  based on  information  furnished by such owners,  have sole
investment  and voting power with  respect to such shares,  subject to community
property laws where applicable.

<CAPTION>

COMMON STOCK:
                                                                                           Percentage of Shares Outstanding(1)
                    Directors, Executive Officers,             Shares Beneficially         Before Offering       Maximum Sold
                         and 5% Shareholders                         Owned                2,322,222 shares     2,922,222 shares
                    ------------------------------              ---------------           ----------------     ----------------
    <S>                                                             <C>                         <C>                 <C>  
    H. Michael Laybourn* ......................................     272,367                     11.73%              9.32%
    Norman H. Franks*(2)+ .....................................     244,428                     10.53%              8.36%
    Michael F. Lovett*(3) .....................................     101,559                      4.37%              3.48%
    Eric G. Bradley ...........................................       1,000                      0.04%              0.03%
      1056 Park Lane, Piedmont, CA 94610                                                 
    Daniel R. Moldenhauer .....................................         500                      0.02%              0.02%
      662 St. Ives Court                                                                 
      Walnut Creek, CA 94598                                                             
    John Scahill* .............................................     248,809                     10.71%              8.51%
    All directors and executive                                                          
      officers as a group (5 persons) .........................     619,938                     26.70%             21.21%
                                                                                               
SERIES A PREFERRED STOCK:

    Directors, Executive Officers,                               Shares Beneficially                   Percentage of
          and 5% Shareholders                                          Owned                       Shares Outstanding
    -------------------------------                              -----------------                 ------------------
    H. Michael Laybourn........................................        6,100                              2.68%
    All directors and executive
      officers as a group (five persons) ......................        6,100                              2.68%

    * c/o Mendocino Brewing Company, Inc. 
      13351 Hwy. 101 South
      Hopland, CA  95449-0400
<FN>
- -----------------
(1)  Does not  include  300,000  shares  issued to BDM  Construction  Co.,  Inc.
     ("BDM") as security for the payment of up to $900,000 owed or to be owed to
     BDM for general contractor services in connection with the new brewery. The
     300,000 shares will be canceled if the Company timely pays the amounts owed
     to BDM.  BDM is not  entitled  to  retain  the  shares as  payment  for the
     obligation  but  must  sell the  shares  in  satisfaction  of the debt in a
     commercially  reasonable manner unless the Company agrees, after a default,
     to permit BDM to retain the  shares.  To the extent  that any of the shares
     are not  required  to be sold  to  satisfy  the  obligation,  they  will be
     canceled.  The  obligation  is also secured by a second  priority  security
     interest on the Company's Ukiah real estate,  but BDM has agreed to exhaust
     its remedies against the 300,000 shares before proceeding  against the real
     estate collateral. Although BDM presently has the power to vote the 300,000
     shares, no shareholder  votes are contemplated  until after the due date of
     the  obligation.  See  "Management's  Discussion  and Analysis of Financial
     Condition and Results of Operations - Liquidity and Capital Resources."

(2)  Does  not  include  145  shares  owned by Mr.  Franks's  wife.  Mr.  Franks
     disclaims any beneficial ownership of shares held in the name of his wife.

(3)  Mr.  Lovett's  shares are pledged to a  commercial  bank as security  for a
     personal loan.
</FN>
</TABLE>


                                      -28-
<PAGE>

                          DESCRIPTION OF CAPITAL STOCK

     The authorized  capital stock of the Company consists of 20,000,000  shares
of Common Stock,  without par value,  and 2,000,000  shares of Preferred  Stock,
without par value, 227,600 of which are designated Series A Preferred Stock.

Common Stock
     At June 30, 1996, there were 2,322,222  shares of Common Stock  outstanding
and held of record by approximately  2,496  shareholders.  The holders of Common
Stock are  entitled  to one vote for each  share  held of record on all  matters
submitted  to a vote of the  shareholders,  except  that upon giving the legally
required  notice,  shareholders  may  cumulate  their  votes in the  election of
directors.  The Company may pay dividends only at the times and extent  declared
by the Board of  Directors,  and with respect to the Common Stock if and only if
the Company has paid an aggregate amount of $1.00 each on the Series A Preferred
Stock.  The Company may at any time  declare and pay a dividend  with respect to
the Common Stock payable solely in Common Stock.  Dividends are only payable out
of assets  legally  available  for that  purpose.  See  "Dividend  Policy." Upon
liquidation or dissolution of the Company,  holders of Common Stock are entitled
to share  ratably in all assets  remaining  after  payment  of  liabilities  and
payment  of an  aggregate  amount of $1.00  each in  dividends  and  liquidation
proceeds on the Series A Preferred  Stock. The Common Stock has no preemptive or
other  subscription  rights, and there are no conversion rights or redemption or
sinking fund provisions with respect to the Common Stock. All outstanding shares
of Common  Stock  are,  and the  Shares  offered  by this  Prospectus  will upon
completion of this offering be, fully paid and nonassessable.

Preferred Stock
     As of the date of this Prospectus,  there are outstanding 227,600 shares of
Series A  Preferred  Stock  held of  record  by 43  shareholders.  The  Series A
Preferred  Stock is not convertible  into Common Stock.  The holders of Series A
Preferred  Stock have the right to receive  cash  dividends  and/or  liquidation
proceeds  equal in the  aggregate  to $1.00 per share  Series A Preferred  Stock
before any cash dividends or liquidation proceeds may be paid on Common Stock or
any other  series of  Preferred  Stock.  The Series A  Preferred  Stock does not
entitle its holders to any voting rights,  although the California  Corporations
Code  requires  that  certain  matters be  approved  by the share of each class,
regardless of whether such shares otherwise have voting rights.  When the entire
dividend/liquidation preference has been paid, the Series A Preferred Stock will
cease to be outstanding, and the Series A Preferred Stock will resume the status
of authorized but unissued and undesignated Preferred Stock.

     The Board of Directors has the  authority,  without  further  action by the
shareholders,  to  issue  all or  part  of the  remaining  1,772,400  shares  of
Preferred  Stock in one or more  series and to  determine  and alter the rights,
preferences, privileges, and restrictions granted to and imposed upon any wholly
unissued series of Preferred Stock, to fix the number of any series of Preferred
Stock, and to set the designation of any series of Preferred Stock. Dividends do
not cumulate, and do not accrue until declared by the Board of Directors. Except
as otherwise  required by law,  Preferred Stock does not vote on any matter. The
issuance of additional  Preferred  Stock could  adversely  affect the likelihood
that holders of Common Stock will receive dividend payments and/or payments upon
liquidation,  and could have the effect of delaying,  deferring, or preventing a
change  of  control  of the  Company.  The  issuance  of  Preferred  Stock  with
conversion rights may adversely affect the voting power of the holders of Common
Stock.  The  Company  has no  present  plan to issue  any  additional  shares of
Preferred Stock.

Registration Rights
     There are no agreements between current holders of Common Stock or Series A
Preferred  Stock and the Company  obligating the Company to register such shares
under the Securities Act except for the employment  agreements between Mendocino
Brewing and its President,  Chief Financial  Officer,  Marketing  Director,  and
certain other employees  holding an aggregate of 968,577 shares of Common Stock.
Under the terms of the  agreements,  the  holders  are  entitled  to include the
Common  Stock they own with any  registration  by the Company of its  securities
under the Securities Act, either for its own account or for the account of other
securities holders exercising registration rights who may acquire such rights in
the future.  The  holders may also  require the Company to file and use its best
efforts  to effect a  registration  statement  under the  Securities  Act at the
Company's  expense with respect to their shares of Common Stock. The holders may
further  require the Company to file  registration  statements  on Form S-3 with
respect  to their  shares  at the  Company's  expense  when  such  form  becomes
available for use to the 


                                      -29-
<PAGE>

Company.   The  registration  rights  are  subject  to  certain  conditions  and
limitations, including the right of any underwriters of an offering to limit the
number of shares to be included in the registration.

Transfer Agent and Registrar
     The transfer  agent and registrar for the Company's  Common Stock is Boston
EquiServe,  150  Royall  Street,  MS  45-02-63,  Canton,  MA  02021  (Telephone:
617-575-2804).

                        SHARES ELIGIBLE FOR FUTURE RESALE

     Upon  completion  of this  offering,  assuming  that the maximum  amount of
Shares  offered by this  Prospectus is sold,  the Company will have  outstanding
2,922,222  shares of Common Stock.(1) Of these shares,  approximately  1,020,697
shares will be freely tradable without restriction or further registration under
the Securities Act unless purchased by "affiliates" of the Company, as that term
is defined in Rule 144 under the  Securities Act ("Rule 144")  described  below.
The  restrictions  of Rule 144 on shares held by persons  other than  affiliates
will expire completely on January 3, 1997.

     Approximately  1,701,525 of the shares of Common Stock outstanding prior to
this  offering  are  "restricted  securities"  and may  not be sold in a  public
distribution  except in compliance  with the  registration  requirements  of the
Securities Act or an applicable exemption under the Securities Act, including an
exemption pursuant to Rule 144 thereunder.(2) All such restricted securities are
presently eligible for sale in the public market pursuant to Rule 144.

     In general,  under Rule 144 as  currently  in effect,  a person (or persons
whose shares are aggregated), including an affiliate, who has beneficially owned
shares for at least two  years,  is  entitled  to sell,  within any  three-month
period,  a number of  shares  that  does not  exceed 1% of the then  outstanding
shares of Common Stock. In addition,  a person who is not deemed to have been an
affiliate of the Company at any time during the 90 days  preceding the sale, and
who has  beneficially  owned the shares  proposed  to be sold for at least three
years,  is entitled to sell such shares under Rule 144(k)  without regard to the
requirements  described  above.  To the extent that shares were acquired from an
affiliate of the Company,  such shareholder's holding period for the purposes of
effecting  a sale  under Rule 144  commences  on the date of  transfer  from the
affiliate.


                              PLAN OF DISTRIBUTION

General
     The Company is offering up to 600,000 Shares of its Common Stock on a "best
efforts" basis directly to the public.  The minimum  subscription  is 100 Shares
($850.00). Shareholders of record as of October 25, 1996 ("Record Shareholders")
have the first right to purchase the Shares,  provided that the Company receives
their properly completed  subscription agreement and good funds for the purchase
price no later than fifteen days after the  effective  date of this  Prospectus.
Thereafter,  the Company will accept subscriptions for any remaining Shares from
the general public, subject only to the 100 Share minimum investment. Subject to
the  priority  of the Record  Shareholders,  subscriptions  will be honored on a
first come,  first served  basis until all 600,000  Shares are sold or until the
Company   terminates  the  offering.   The  offering  is  not  contingent   upon
subscriptions for any minimum number of Shares.

     The Company has determined the public  offering price of the Shares offered
by this Prospectus.  Among factors considered in determining the public offering
price  were  the  trading  history  of the  Common  Stock on the  Pacific  Stock
Exchange,  growth  in the  industry  segment,  Management's  assessments  of the
results of  operations  and future  prospects for the  Company's  business,  and
recent sales growth.

- -----------

(1)  This amount does not include the 300,000  shares of common  stock issued to
     BDM Construction  Co., Inc. as security for payment of certain of its fees.
     See  "Management's  Discussion  and  Analysis of  Financial  Condition  and
     Results of  Operations  - Liquidity  and Capital  Resources"  and Note 1 to
     "Principal Shareholders."

(2)  This amount does not include the 300,000  shares of common  stock issued to
     BDM Construction  Co., Inc. as security for payment of certain of its fees.
     See Note 1 above.


                                      -30-
<PAGE>

     The  Company  will only  effect  offers  and sales of  Shares  through  its
designated  sales  representative,  Michael F.  Lovett,  who also  serves as the
Company's  Marketing  Director  and  Secretary  and is a member  of the Board of
Directors.  Mr. Lovett is not subject to any of the statutory  disqualifications
set forth in Section  3(a)(39)  of the  Exchange  Act,  nor is he an  associated
person  (partner,  officer,  director,  or employee)  of a broker or dealer.  In
connection  with the sale of the Shares offered by this  Prospectus,  Mr. Lovett
will not receive, directly or indirectly, any commissions,  remuneration, or any
other compensation.  Mr. Lovett has successfully passed the Series 63 -- Uniform
Securities   Agent  State  Law   Examination  and  is  registered  as  a  "sales
representative of the issuer" for this offering in those  jurisdictions in which
such registration is required.

Subscription Procedure
     The  Shares are  offered by the  Company  on a "best  efforts"  basis.  The
offering  shall  terminate  upon the earlier of (a) the date on which all of the
Shares have been sold; (b)  __________________,  unless such date is extended by
the Company;  or (c) the date on which the Company  terminates the offering.  To
subscribe,  investors must mail (a) the  Subscription  Agreement (or a photocopy
thereof),  properly  completed and signed, (b) a check or money order payable to
the order of "Mendocino Brewing Company, Inc." for the purchase price of $850.00
per  share  (minimum  purchase  100  Shares),  and  (c)  if the  investor  was a
beneficial  owner of shares of the  Company's  Common Stock held of record as of
October 25, 1996 in the name of a nominee  (i.e.,  a person  other than the real
owner, such as a stock broker),  written evidence of such beneficial  ownership,
such as a copy of an  account  statement  as of that  date.  Alternatively,  the
nominee may subscribe for Shares in the nominee's name.  Subscription  documents
should be mailed or delivered to Mendocino  Brewing  Company,  Inc., 13351 South
Highway 101, PO Box 400,  Hopland,  CA 95449-0400.  Investors should not include
any other documents or  correspondence.  Since the number of Shares available is
limited and subscriptions  will be accepted on a first come, first served basis,
with priority given to Record  Shareholders,  subscribers are advised to forward
the Subscription  Agreement,  payment for the Shares, and evidence of beneficial
ownership if required, as soon as possible.

Acceptance Procedure
     The Company will first process properly  completed  subscriptions  received
from Record Shareholders in the order in which they are received.  Subscriptions
from other persons will be held until 15 days after the  effective  date of this
Prospectus.  At that time, properly completed  subscriptions  received from such
other  persons will also be  processed in the order in which they are  received.
Subscription Agreements received on the same date will be processed in the order
in which they are opened. Subscriptions are irrevocable.  Subscriptions that are
not accepted for any reason will be returned  without  interest or any deduction
for expenses.  Subscriptions  accompanied by an overpayment  which are otherwise
properly completed will be accepted and a check will be mailed to the subscriber
for the amount of the overpayment.  The Company will assess a $25 charge for any
check that is returned by the bank.

     Upon  acceptance  of a  subscription,  the  Company  will  forward  to  the
subscriber  a copy of the  accepted  subscription  agreement  and a copy of this
Prospectus (unless the Subscription  Agreement indicates that the subscriber has
already received the final Prospectus or the subscriber  elects to take delivery
of the  Prospectus  electronically  over the  Internet).  At the same time,  the
Company will forward an instruction to the transfer agent for the Shares, Boston
EquiServe,   to  prepare  and  forward  a  stock  certificate  directly  to  the
subscriber. Subscribers will not be deemed holders of the Shares purchased until
the stock certificate has been issued.

     The Company reserves the right to terminate the offering at any time before
the sale of all 600,000 Shares.


                                  LEGAL MATTERS

     The legality of the Shares of Common Stock being offered by this Prospectus
will be passed upon for the Company by Enterprise Law Group,  Inc.,  Menlo Park,
California.


                                     EXPERTS

     The financial  statements of the Company  included in this  Prospectus have
been audited by Moss Adams LLP, independent public accountants,  as indicated in
their report with respect thereto,  in reliance upon the authority of Moss Adams
LLP as experts in accounting and auditing.


                                      -31-
<PAGE>

                             ADDITIONAL INFORMATION

     The Company has electronically filed a Registration  Statement on Form SB-2
relating  to the  Shares  offered by this  Prospectus  with the  Securities  and
Exchange  Commission,  Washington,  D.C. This Prospectus does not contain all of
the  information  set forth in the  Registration  Statement and the exhibits and
schedules thereto.  For further  information with respect to the Company and the
Shares  offered by this  Prospectus,  potential  investors  should  refer to the
Registration Statement and its exhibits and schedules. The complete Registration
Statement  and  all  amendments  thereto  will  be  available  for  viewing  and
downloading  without  charge  from the  SEC's  World  Wide Web site  located  at
http://www.sec.gov  shortly  after being  filed.  Statements  contained  in this
Prospectus  as to the  contents  of any  contract  or  other  document  are  not
necessarily  complete.  Copies of the Registration  Statement and its amendments
may also be inspected by anyone  without  charge at the  Commission's  principal
office  located  at  450  Fifth  Street,  N.W.,  Washington,   D.C.  20549,  the
Commission's  New York Regional  Office  located at 7 World Trade  Center,  13th
Floor, New York, New York 10048,  and the  Commission's  Chicago Regional Office
located at Citicorp  Center,  500 West  Madison  Street,  Suite  1400,  Chicago,
Illinois 60661-2511. Copies of all or any part of the Registration Statement and
its  amendments  may also be obtained  from the Public  Reference  Branch of the
Commission upon the payment of certain fees prescribed by the Commission.


                          INDEX TO FINANCIAL STATEMENTS

                                                                            Page
                                                                            ----

INDEPENDENT AUDITOR'S REPORT ..............................................   33

FINANCIAL STATEMENTS
Balance sheet .............................................................   34
Statements of income ......................................................   35
Statements of partners'/shareholders' equity ..............................   36
Statements of cash flows ..................................................   37
Notes to financial statements .............................................   38

Balance sheet (unaudited) .................................................   46
Statements of income (unaudited) ..........................................   47
Statements of cash flows (unaudited) ......................................   48
Notes to financial statements (unaudited) .................................   49


                                      -32-
<PAGE>

MOSS-ADAMS LLP
- --------------------------------------------------------------------------------
CERTIFIED PUBLIC ACCOUNTANTS


                          INDEPENDENT AUDITOR'S REPORT


To the Shareholders and Board of Directors
Mendocino Brewing Company, Inc.


We have audited the  accompanying  balance sheets of Mendocino  Brewing Company,
Inc.,  as of December 31, 1995 and 1994,  and the related  statements of income,
equity and cash flows for each of the two years in the period then ended.  These
financial  statements are the  responsibility of the Company's  management.  Our
responsibility  is to express an opinion on these financial  statements based on
our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards. Those standards require that we plan and perform the audits to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion,  the financial  statements  referred to above present fairly, in
all material  respects,  the financial  position of Mendocino  Brewing  Company,
Inc., as of December 31, 1995 and 1994,  and the results of its  operations  and
its cash flows for each of the two years in the period then ended, in conformity
with generally accepted accounting principles.

                                                /s/ MOSS ADAMS LLP

Santa Rosa, California
January 26, 1996



A member of
Moores
Rowland
INTERNATIONAL

An association of independent
accounting firms throughout the world.


                                      -33-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                                 BALANCE SHEETS

                                                              December 31,
                                                         -----------------------
                                                           1995          1994
                                                           ----          ----
                                     ASSETS
CURRENT ASSETS
    Cash and cash equivalents ........................   $1,696,100   $2,900,800
    Accounts receivable ..............................      458,900      293,900
    Inventories ......................................      256,200      202,000
    Prepaid expenses .................................       47,100       13,500
    Deferred income taxes ............................       15,500       11,800
                                                         ----------   ----------
           Total current assets ......................    2,473,800    3,422,000
                                                         ----------   ----------

PROPERTY AND EQUIPMENT ...............................    3,954,100      301,000
                                                         ----------   ----------

OTHER ASSETS
    Label development costs, net of amortization .....       15,100       14,700
    Deferred offering costs ..........................         --         41,700
    Deposits and other assets ........................       71,000      254,600
    Deferred income taxes ............................         --          4,100
                                                         ----------   ----------
                                                             86,100      315,100
                                                         ----------   ----------

           Total assets ..............................   $6,514,000   $4,038,100
                                                         ==========   ==========

                      LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES
    Accounts payable .................................   $  105,700   $  144,700
    Accrued wages and related expense ................      129,800       84,200
    Accrued construction costs .......................    1,182,300         --
    Accrued profit sharing ...........................       30,000       45,000
    Accrued liabilities ..............................       22,300       20,600
    Income taxes payable .............................       34,200       12,400
    Current maturities of long-term debt .............       10,400        7,900
                                                         ----------   ----------
           Total current liabilities .................    1,514,700      314,800

LONG-TERM DEBT, less current maturities ..............      554,900         --

DEFERRED INCOME TAXES ................................       20,200         --
                                                         ----------   ----------
           Total liabilities .........................    2,089,800      314,800
                                                         ----------   ----------

COMMITMENTS ..........................................         --           --

STOCKHOLDERS' EQUITY
    Common stock, no par value; 20,000,000 shares,
        authorized 2,322,222 and 2,220,445 shares
        issued and outstanding .......................    3,869,600    3,342,400
    Preferred stock, Series A, no par value, with
        aggregate liquidation preference of $227,600,
        outstanding 227,600 shares authorized,
        issued and outstanding .......................      227,600      227,600
    Retained earnings ................................      327,000      153,300
                                                         ----------   ----------
           Total stockholders' equity ................    4,424,200    3,723,300
                                                         ----------   ----------

           Total liabilities and stockholders'
               equity ................................   $6,514,000   $4,038,100
                                                         ==========   ==========


                     The accompanying notes are an integral
                       part of these financial statements.


                                      -34-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.
 
                              STATEMENTS OF INCOME





                                                             Year Ended
                                                             December 31,
                                                    ----------------------------
                                                       1995             1994
                                                       ----             ----

Sales ..........................................    $ 3,735,100     $ 3,523,000

Less excise taxes ..............................        168,600         157,400
                                                    -----------     -----------

Net sales ......................................      3,566,500       3,365,600

Cost of goods sold .............................      1,846,500       1,840,900
                                                    -----------     -----------

Gross profit ...................................      1,720,000       1,524,700
                                                    -----------     -----------

Operating expenses
    Retail operating ...........................        649,200         594,300
    Marketing ..................................        277,800         247,100
    General and administrative .................        610,300         483,300
                                                    -----------     -----------

                                                      1,537,300       1,324,700
                                                    -----------     -----------

Income from operations .........................        182,700         200,000
                                                    -----------     -----------

Other income (expense)
    Interest income ............................        132,800          26,000
    Other income ...............................         14,800           3,000
    Interest expense ...........................         (3,700)         (4,200)
                                                    -----------     -----------

                                                        143,900          24,800
                                                    -----------     -----------

Income before income taxes .....................        326,600         224,800

Provision for income taxes .....................        152,900          71,500
                                                    -----------     -----------

Net income .....................................    $   173,700     $   153,300
                                                    ===========     ===========

Earnings per share .............................    $       .08     $       .08
                                                    ===========     ===========

Weighted average common shares outstanding .....      2,307,074       1,814,403
                                                    ===========     ===========

                     The accompanying notes are an integral
                       part of these financial statements.



                                      -35-
<PAGE>

<TABLE>
                                                 MENDOCINO BREWING COMPANY, INC.

                                          STATEMENTS OF PARTNERS'/SHAREHOLDERS' EQUITY

                                              Years Ended December 31, 1995 and 1994
<CAPTION>

                                 Partnership Equity             Series A
                              -------------------------      Preferred Stock           Common Stock
                              Limited           General      ---------------         ------------------       Retained     Total
                              Partners         Partners     Shares     Amount        Shares      Amount       Earnings     Equity
                              --------         --------     ------     ------        ------      ------       --------     ------

<S>                          <C>           <C>              <C>       <C>           <C>         <C>          <C>          <C>       
Balance, December 31, 1993   $  776,200    $    7,700          --     $     --           --     $     --     $     --     $  783,900

Conversion of partnership
   units to stock as a
   result of incorporation     (776,200)       (7,700)      227,600      227,600    1,722,222      556,300         --           --

Issuance of common stock .         --            --            --           --        498,223    2,786,100         --      2,786,100

Net income ...............         --            --            --           --           --           --        153,300      153,300
                             ----------    ----------       -------   ----------    ---------   ----------   ----------   ----------

Balance, December 31, 1994         --            --         227,600      227,600    2,220,445    3,342,400      153,300    3,723,300

Issuance of common stock .         --            --            --           --        101,777      527,200         --        527,200

Net income ...............         --            --            --           --           --           --        173,700      173,700
                             ----------    ----------       -------   ----------    ---------   ----------   ----------   ----------

Balance, December 31, 1995   $     --      $     --         227,600   $  227,600    2,322,222   $3,869,600   $  327,000   $4,424,200
                             ==========    ==========       =======   ==========    =========   ==========   ==========   ==========

<FN>
                                           The accompanying notes are an integral
                                             part of these financial statements.
</FN>
</TABLE>


                                      -36-
<PAGE>


                         MENDOCINO BREWING COMPANY, INC.

                            STATEMENTS OF CASH FLOWS

                                                             Year Ended
                                                             December 31,
                                                     ---------------------------
                                                        1995             1994
                                                        ----             ----

CASH FLOWS FROM OPERATING ACTIVITIES
    Net income ...................................   $   173,700    $   153,300
    Adjustments to reconcile net income to net
        cash provided by operating activities:
           Depreciation and amortization .........        49,300         56,200
           Loss (gain) on sale of assets .........           500         (3,000)
           Deferred income taxes .................        20,600        (15,900)

        Changes in:
           Accounts receivable ...................      (165,000)       (24,900)
           Inventories ...........................       (54,200)       (24,200)
           Prepaid expenses ......................       (33,600)           800
           Accounts payable ......................       (39,000)        42,100
           Accrued wages and related expense .....        45,600         44,400
           Accrued profit sharing ................       (15,000)        20,000
           Accrued liabilities ...................         1,700        (63,400)
           Income taxes payable ..................        21,800         12,400
                                                     -----------    -----------

              Net cash provided by operating
                    activities ...................         6,400        197,800
                                                     -----------    ------------

CASH FLOWS FROM INVESTING ACTIVITIES .............    (2,923,300)      (148,600)
    Other assets .................................       (27,800)      (197,200)
    Proceeds from sale of fixed assets ...........           500          3,100
                                                     -----------    -----------

              Net cash used by investing
                    activities ...................    (2,950,600)      (342,700)
                                                     -----------    -----------

CASH FLOWS FROM FINANCING ACTIVITIES
    Principal payments on long-term debt .........       (11,700)       (36,500)
    Accrued construction costs ...................     1,182,300           --
    Proceeds from sale of common stock ...........       568,900      2,786,200
                                                     -----------    -----------

              Net cash provided by financing
                    activities ...................     1,739,500      2,749,700
                                                     -----------    -----------

INCREASE (DECREASE) IN CASH ......................    (1,204,700)     2,604,800

CASH AND CASH EQUIVALENTS, BEGINNING OF YEAR .....     2,900,800        296,000
                                                     -----------    -----------

CASH AND CASH EQUIVALENTS, END OF YEAR ...........   $ 1,696,100    $ 2,900,800
                                                     ===========    ===========


                     The accompanying notes are an integral
                       part of these financial statements.


                                      -37-
<PAGE>


                         MENDOCINO BREWING COMPANY, INC.

                          NOTES TO FINANCIAL STATEMENTS

                           December 31, 1995 and 1994


NOTE 1 -  DESCRIPTION  OF  OPERATIONS  AND  SUMMARY  OF  SIGNIFICANT  ACCOUNTING
POLICIES

               (a)   Nature  of   business  -  Founded  in  1983  as  a  limited
partnership, Mendocino Brewing Company, located in Hopland, California, operates
a  microbrewery  producing beer and malt beverages for the specialty beer market
and a brew pub and gift store. The majority of sales are in California.

                     Effective January 1, 1994, the Partnership  incorporated by
contributing all of its assets and liabilities into the newly formed corporation
in exchange for common and preferred stock.

               (b) Inventories - Inventories are stated at the  lower-of-average
cost or market.

               (c) Property and equipment - Property and equipment are stated at
cost and depreciated or amortized using  straight-line  and accelerated  methods
over the assets'  estimated  useful lives.  Capitalized  interest was $15,200 in
1995.  Costs of  maintenance  and repairs  are  charged to expense as  incurred;
significant renewals and betterments are capitalized. Estimated useful lives are
as follows:

     Machinery and equipment ................................   5 to  7 years
     Furniture and fixtures .................................   5 to  7 years
     Leasehold improvements .................................   7 to 30 years

               (d) Amortization - Label  development  costs are amortized on the
straight-line method over a three-year period.

               (e) Deferred  offering costs - Deferred offering costs consist of
legal and other  costs  incurred  as part of the  Company's  public  offering of
common stock.

               (f) Deposits and other assets - Deposits and other assets consist
primarily of refundable deposits on the planned acquisition of brewing equipment
during 1996 and costs associated with developing a contract brewing alliance.

               (g)  Concentration  of credit risks - Financial  instruments that
potentially  subject  the Company to credit risk  consist  principally  of trade
receivables  and  interest-bearing   deposits.  The  Company's  interest-bearing
deposits are placed with major financial  institutions.  Wholesale  distributors
account for substantially all accounts receivable; therefore, this concentration
risk is limited due to the number of distributors  and state laws regulating the
financial affairs of distributors of alcoholic beverages.

               (h) Income  taxes - The Company  accounts  for income taxes under
Statement of Financial  Accounting  Standards  No. 109,  "Accounting  For Income
Taxes",  which requires  recognition of deferred tax  liabilities and assets for
the expected  future tax  consequences  of events that have been included in the
financial  statements  or tax returns.  Under FAS 109, the Company is allowed to
recognize  currently future tax deductions of expenses  previously  recorded for
financial reporting purposes.


                                      -38-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE 1 -  DESCRIPTION  OF  OPERATIONS  AND  SUMMARY  OF  SIGNIFICANT  ACCOUNTING
POLICIES (Continued)

               (i) Cash  equivalents  - The Company  considers all highly liquid
investments with a maturity of 90 days or less to be cash equivalents.

               (j)  Earnings  per share - Earnings  per share were  computed  by
dividing net income by the weighted average number of common shares outstanding.
There were no common stock equivalents.

               (k) Use of estimates - The preparation of financial statements in
conformity with generally accepted  accounting  principles  requires the Company
make  estimates  and  assumptions  affecting  the  reported  amounts  of assets,
liabilities,  revenues and expenses,  and  disclosure  of contingent  assets and
liabilities.
The amounts estimated could differ from actual results.

               (l) Stock-based compensation - The Financial Accounting Standards
Board has recently issued  Statement of Financial  Accounting  Standards No. 123
(SFAS 123), Accounting for Stock-Based  Compensation.  This standard will become
effective for the year ending December 31, 1996, although earlier application is
permitted. The Company has determined that it will implement the new standard in
1996. Under SFAS 123, a fair value method is used to determine compensation cost
for stock options or similar equity instruments. Compensation is measured at the
grant date and is  recognized  over the  service or  vesting  period.  Under the
current  accounting  standard,  compensation  cost is the excess, if any, of the
quoted market price of the stock at a measurement date over the amount that must
be paid to acquire the stock.

                     The new  standard  would  allow the  Company to account for
stock-based  compensation  under the current  standard,  with  disclosure of the
effects of the new standard,  or adopt a fair value based method of  accounting.
The Company  has not yet  decided  which  method  will be  utilized,  nor has it
determined  the impact,  if any,  that adoption of the new standard will have on
the financial condition and results of operations.  However, management believes
the effect of the new accounting standard will not be significant.

               (m) Fair value of financial  instruments - The following  methods
and  assumptions  were  used  by  the  Company  in  estimating  its  fair  value
disclosures for financial instruments:

                     Cash and cash equivalents:  The carrying amount reported in
the balance sheet for cash and cash equivalents approximates fair value.

                     Long-term  debt:  Based on the  borrowing  rates  currently
available  to the Company for loans with similar  terms and average  maturities,
the fair value of long-term debt approximates cost.

               (n)  Accrued  construction  costs -  Accrued  construction  costs
consist of expenses  incurred for the construction of the new brewery  including
equipment.

               (o) Reclassifications - Certain  reclassifications have been made
to the 1994 financial statements to conform them to the 1995 presentation.


                                      -39-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE  2  -  INVENTORIES

               Inventories consist of the following:
                                                             December 31,
                                                     ---------------------------
                                                        1995             1994
                                                        ----             ----

           Raw Materials ..........................  $ 91,500         $ 66,500
           Work-in-process ........................    89,500           75,300
           Finished goods .........................    37,200           24,000
           Merchandise ............................    38,000           36,200
                                                     --------         --------

                                                     $256,200         $202,000
                                                     ========         ========


NOTE  3  -  PROPERTY AND EQUIPMENT

         Property and equipment consists of:
            the following:                                   December 31,
                                                    ----------------------------
                                                       1995             1994
                                                       ----             ----

             Equipment in progress ................ $2,031,800        $   --
             Construction in progress .............    921,700          26,200
             Land .................................    810,900            --
             Machinery and equipment ..............    537,900         598,000
             Leasehold improvements ...............    129,000         124,500
             Furniture and fixtures ...............     19,800          19,800
                                                    ----------        --------

                                                     4,451,100         768,500

             Less accumulated depreciation 
                    and amortization ..............    497,000         467,500
                                                    ----------        --------

                                                    $3,954,100        $301,000
                                                    ==========        ========

NOTE  4  -  LONG-TERM DEBT

               Long-term debt consists of the following:
                                                             December 31,
                                                      ------------------------
                                                          1995         1994
                                                          ----         ----

               Note payable to an individual, due in 
                  monthly payments of $4,435, 
                  including interest at 9%, 
                  maturing June 1997,
                  secured by real property ........    $  489,100    $   --

               Note payable to an individual, due in
                  full December 1998, including 
                  accrued interest at 9%, secured 
                  by real property ................        76,200        --


                                      -40-
<PAGE>


                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994

NOTE  4  -  LONG-TERM DEBT (Continued)

                                                              December 31,
                                                        ------------------------
                                                           1995         1994
                                                           ----         ----

                Note payable to bank, due in monthly 
                  payments of $1,302, including 
                  interest at 10.5%, matured 
                  July 1995, secured by
                  fixed assets ....................         --        7,900
                                                         --------    -------

                                                          565,300     7,900
           Less current maturities ................        10,400     7,900
                                                         --------    -------

                                                         $554,900    $  --
                                                         ========    =======

               Maturities of long-term debt for succeeding years are as follows:

               Year ending December 31,
               ------------------------

                      1996 .......................    $ 10,400
                      1997 .......................     478,700
                      1998 .......................      76,200
                                                      --------

                                                      $565,300
                                                      ========




NOTE  5    -  PROFIT-SHARING PLAN

                 The Company has a profit-sharing retirement plan under which it
may make  employer  contributions  at the  discretion of the Board of Directors;
although, no such contributions are required.  The plan covers substantially all
full-time  employees  over  age 21  with  one  year  of  service,  and  employer
contributions vest over a period of six years. Contributions totaled $30,000 and
$45,000 for the years ended December 31, 1995 and 1994, respectively.


NOTE  6    -  COMMITMENTS

                 The  Company  leases  its  facilities  under  a  noncancellable
operating lease expiring August 2004. The monthly lease payment is $2,014, to be
adjusted  annually by increases in the Consumer  Price Index,  as defined in the
lease  agreement.  Additionally,  the Company leases certain  equipment  under a
noncancellable  operating  lease which  expires in 1997.  Total rent expense was
$34,000  and  $58,600  for  the  years  ended   December   31,  1995  and  1994,
respectively.



                                      -41-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE  6  -  COMMITMENTS (Continued)

               The following is a schedule of future minimum lease payments:

               Year Ending December 31,
               ------------------------

                       1996 .........................         $ 26,700
                       1997 .........................           25,700
                       1998 .........................           24,200
                       1999 .........................           24,200
                       2000 .........................           24,200
                    Thereafter ......................           88,600
                                                              --------

                                                              $213,600
                                                              ========


NOTE  7  -  BREWERY CONSTRUCTION

               In late 1995, the Company began  construction of it's new brewery
in Ukiah,  California.  At this time,  the total cost of the  brewery  including
land,  building and equipment is estimated to be $9.2  million.  Funding for the
brewery is from a  combination  of proceeds  from the stock sale,  private party
financing for the land,  bank financing for the building and a capital lease for
the equipment. The expected completion date is September 1996.


NOTE  8  -  STOCKHOLDERS' EQUITY

               Common Stock

               On January 3, 1994, the Company issued 1,722,222 shares of no-par
value common stock in conjunction  with the  incorporation  of the  partnership.
Also during 1994, the Company began  selling,  in a public  offering,  shares of
no-par value common stock. As of December 31, 1995,  600,000 shares of stock had
been sold at $6 per share for total gross proceeds of $3,600,000. These proceeds
were reduced by $286,700 of offering  costs.  All shares of stock  authorized to
sell in the first public offering have been issued.

               Preferred Stock

               The Company  authorized  2,000,000  shares of preferred stock, of
which 227,600 have been designated as Series A. At the time of the incorporation
of the  partnership,  the Company issued  227,600  shares of non-voting,  no-par
value Series A Preferred Stock in exchange for partnership  interests.  Series A
shareholders are entitled to receive cash dividends and/or liquidation  proceeds
equal in the aggregate to $1.00 per share before any cash  dividends are paid on
the  Common  Shares or any other  series of  Preferred  Shares.  When the entire
Series A dividend/liquidation proceeds have been paid, the Series A Shares shall
automatically be cancelled and cease to be outstanding.



                                      -42-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE  9  -  STOCK OPTION PLAN

               Under the 1994 Stock Option Plan,  the Company may issue  options
to  purchase  up to  200,000  shares of the  Company's  Common  Stock.  The plan
provides  for both  incentive  stock  options,  as defined in Section 422 of the
Internal  Revenue  Code,  and  options  that do not qualify as  incentive  stock
options.  The Plan shall terminate upon the earlier of (a) the tenth anniversary
of its  adoption by the Board or (b) the date on which all shares are  available
for issuance under the Plan have been issued.

               The exercise price of incentive  options must be no less then the
fair-market  value of such  stock at the date the option is  granted,  while the
exercise  price  of  nonstatutory  options  will  be no  less  than  85%  of the
fair-market  value per  share on the date of  grant.  With  respect  to  options
granted to a person possessing more than 10% of the combined voting power of all
classes of the Company's  stock, the exercise price will be no less than 110% of
the fair-market  value of such share at the grant date. As of December 31, 1995,
no options had been granted, exercised, or cancelled under the Plan.


NOTE 10  -  INCOME TAXES

               The provision for income taxes consists of the following:

                                                        December 31,
                                                  ---------------------------
                                                    1995             1994
                                                    ----             ----

                  Current
                      Federal ..................  $103,700         $ 67,200
                      State ....................    28,600           20,200
                                                  --------         --------

                                                   132,300           87,400
                                                  --------         --------
                  Deferred
                      Current ..................    (3,700)         (11,800)
                      Non-current ..............    24,300           (4,100)
                                                  --------         --------

                                                    20,600          (15,900)
                                                  --------         --------

                                                  $152,900         $ 71,500
                                                  ========         ========

               The  difference  between the actual  income tax provision and the
tax  provision  computed by applying the  statutory  federal  income tax rate to
earnings before taxes is attributable to the following:

                                                            Year Ended
                                                            December 31,
                                                    --------------------------
                                                     1995               1994
                                                     ----               ----

           Income tax provision at 34% ............ $105,300         $ 76,400
           States taxes ...........................   28,100           20,900
           Adjustment due to lower federal rates ..   (1,100)          (9,900)
           Recognition of future tax (deductions) .   20,600          (15,900)
                                                    --------         --------

                                                    $152,900         $ 71,500
                                                    ========         ========



                                      -43-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE 10  -  INCOME TAXES (Continued)

               Temporary  differences  and  carryforwards  which  give  rise  to
deferred tax assets and liabilities at December 31st are as follows:

                                                                 December 31,
                                                            --------------------
                                                              1995        1994
                                                              ----        ----

           Inventories ..................................   $  3,000   $    800

           Other ........................................     12,500     11,000
                                                            --------   --------

           Current deferred tax asset ...................   $ 15,500   $ 11,800
                                                            ========   ========

           Depreciation and amortization ................   $ 21,000   $ (4,800)

           Other ........................................       (800)       700
                                                            --------   --------

           Non-current deferred tax liability (asset) ...   $ 20,200   $ (4,100)
                                                            ========   ========


<TABLE>

NOTE 11  -  SEGMENT INFORMATION

               The  Company's  business  segments are brewing  operations  and a
retail  establishment known as the Hopland Brewery. A summary of each segment is
as follows:

<CAPTION>
                                                                  Year Ended December 31, 1995
                                                  ---------------------------------------------------------------
                                                   Brewing         Hopland          Corporate
                                                  Operations       Brewery          and other            Total
                                                  ----------       -------          ---------            -----

               <S>                                <C>              <C>              <C>               <C>       
               Sales ...........................  $2,775,500       $959,600         $    --           $3,735,100

               Operating profits ...............     758,400         34,600              --              793,000

               Identifiable assets .............   4,633,900        109,500          1,770,600         6,514,000

               Depreciation and
                  amortization .................      30,700          8,300             10,300            49,300

               Capital expenditures ............   3,655,900         25,500              3,900         3,685,300

</TABLE>

                                      -44-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                    NOTES TO FINANCIAL STATEMENTS (Continued)

                           December 31, 1995 and 1994


NOTE 11  -  SEGMENT INFORMATION (Continued)

<TABLE>
<CAPTION>
                                                                    Year Ended December 31, 1995
                                                  --------------------------------------------------------------
                                                   Brewing         Hopland         Corporate
                                                  Operations       Brewery         and other            Total
                                                  ----------       -------         ---------            -----

               <S>                                <C>              <C>              <C>               <C>       
               Sales ...........................  $2,594,300       $928,700         $    --           $3,523,000

               Operating profits ...............     631,700         51,600              --              683,300

               Identifiable assets .............     692,500         90,700          3,254,900         4,038,100

               Depreciation and
                  amortization .................      38,200          8,800              9,200            56,200

               Capital expenditures ............     122,200          2,500             23,900           148,600

</TABLE>

NOTE 12 -   STATEMENT OF CASH FLOWS

               Supplementary cash flow information includes the following:

                                                               December 31,
                                                        ------------------------
                                                          1995           1994
                                                          ----           ----
               Cash paid during the year for:
                  Interest ............................ $ 18,900        $ 4,300
                  Income taxes ........................ $113,500        $75,000

               Non-cash  investing and financing  activities  for the year ended
December 31, 1995,  consisted of land being  acquired  with seller  financing of
$569,100,  offering costs of $41,700 incurred in 1994 being offset against stock
proceeds and $207,100 of deposits being applied to equipment in progress.


                                      -45-
<PAGE>
                         MENDOCINO BREWING COMPANY, INC.

                                  BALANCE SHEET
                                  June 30, 1996
                                   (unaudited)

                                     ASSETS
CURRENT ASSETS
    Cash and cash equivalents ...................................     $   21,200
    Accounts receivable .........................................        550,400
    Inventories .................................................        463,500
    Prepaid expenses and taxes ..................................         73,100
    Deferred income taxes .......................................         37,000
                                                                      ----------
           Total current assets .................................      1,145,200
                                                                      ----------

PROPERTY AND EQUIPMENT ..........................................      6,947,700
                                                                      ----------

OTHER ASSETS
    Label development costs, net of amortization ................         23,600
    Deposits and other assets ...................................         98,400
                                                                      ----------
           Total other assets ...................................        122,000
                                                                      ----------

           Total assets .........................................     $8,214,900
                                                                      ==========

                      LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES
    Short-term borrowing ........................................     $  360,000
    Accounts payable ............................................        368,000
    Accrued wages and related expense ...........................        105,500
    Accrued construction costs ..................................      2,363,100
    Accrued profit sharing ......................................         30,000
    Accrued liabilities .........................................         33,900
    Current maturities of long-term debt ........................         10,000
                                                                      ----------
           Total current liabilities ............................      3,270,500

LONG-TERM DEBT, less current maturities .........................        550,700

DEFERRED INCOME TAXES ...........................................         20,200
                                                                      ----------
           Total liabilities ....................................      3,841,400
                                                                      ----------

COMMITMENTS .....................................................           --

STOCKHOLDERS' EQUITY
    Common stock, no par value; 20,000,000 shares,
        authorized 2,322,222 and 2,220,445 shares
        issued and outstanding ..................................      3,869,600
    Preferred stock, Series A, no par value, with
        aggregate liquidation preference of $227,600,
        227,600 shares authorized, issued and outstanding .......        227,600
    Retained earnings ...........................................        276,300
                                                                      ----------
           Total stockholders' equity ...........................      4,373,500
                                                                      ----------

           Total liabilities and stockholders' equity ...........     $8,214,900
                                                                      ==========

                     The accompanying notes are an integral
                       part of these financial statements.

                                      -46-
<PAGE>

<TABLE>

                                                   MENDOCINO BREWING COMPANY, INC.

                                                        STATEMENTS OF INCOME
                                                             (unaudited)

<CAPTION>

                                                                Three Months Ended                         Six Months Ended
                                                                     June 30,                                  June 30,
                                                         --------------------------------          --------------------------------
                                                             1996                1995                  1996                1995
                                                             ----                ----                  ----                ----
                                         
<S>                                                      <C>                  <C>                  <C>                  <C>        
Sales ..........................................         $ 1,227,400          $   870,700          $ 1,911,400          $ 1,675,200

Less excise taxes ..............................              18,100               36,500               71,000               74,500
                                                         -----------          -----------          -----------          -----------

Net sales ......................................           1,209,300              834,100            1,840,300            1,600,700

Cost of goods sold .............................             545,700              465,600              870,500              907,800
                                                         -----------          -----------          -----------          -----------

Gross profit ...................................             663,600              368,500              969,900              693,000
                                                         -----------          -----------          -----------          -----------

Operating expenses
    Retail operating ...........................             192,100              146,500              372,300              280,900
    Marketing ..................................             199,800               66,500              292,800              126,400
    General and administrative .................             187,700              138,400              339,600              313,300
                                                         -----------          -----------          -----------          -----------
                                                             579,600              351,400            1,004,700              720,500
                                                         -----------          -----------          -----------          -----------

Income (loss)from operations ...................              84,000               17,200              (34,800)             (27,600)

Other income (expense)
    Interest income ............................                 300               37,900               10,800               74,800
    Other income (expense) .....................             (43,500)               6,000              (47,400)               6,000
                                                         -----------          -----------          -----------          -----------

                                                             (43,300)              43,900              (36,500)              80,800
                                                         -----------          -----------          -----------          -----------

Income (loss) before
   income taxes ................................              40,700               61,100              (71,300)              53,200

Provision for (benefit from)
   income taxes ................................             (21,500)              20,000              (20,700)              20,800
                                                         -----------          -----------          -----------          -----------

Net income (loss) ..............................         $    62,200          $    41,100          $   (50,600)         $    32,500
                                                         ===========          ===========          ===========          ===========

Earnings (loss) per share ......................         $      0.03          $      0.02          $     (0.02)         $      0.01
                                                         ===========          ===========          ===========          ===========

Weighted average common
  shares outstanding ...........................           2,322,222            2,308,888            2,322,222            2,294,148
                                                         ===========          ===========          ===========          ===========

<FN>
                                               The accompanying notes are an integral
                                                 part of these financial statements.
</FN>
</TABLE>


                                                                -47-
<PAGE>
<TABLE>
                                                   MENDOCINO BREWING COMPANY, INC.

                                                      STATEMENTS OF CASH FLOWS
                                                             (unaudited)

                                                                  Three Months Ended                        Six Months Ended
                                                                       June 30,                                  June 30,
                                                            --------------------------------       --------------------------------
                                                                1996               1995                 1996               1995
                                                                ----               ----                 ----               ----
<S>                                                         <C>                 <C>                 <C>                 <C>        
CASH FLOWS FROM OPERATING                               
   ACTIVITIES                                 
   Net income (loss) ...............................        $    62,200         $    41,100         $   (50,600)        $    32,500
   Adjustments to reconcile
     net income (loss) to net
     cash provided (used) by
     operating activities:
       Depreciation and
         amortization ..............................             11,800              11,400              23,000              22,400
       Deferred income taxes .......................            (21,500)               --               (21,500)               --

   Changes in:
     Accounts receivable ...........................           (300,300)              9,800             (91,500)            (38,800)
     Inventories ...................................            (14,800)             39,100            (207,300)             34,500
     Prepaid expenses and taxes ....................            (20,700)              9,100             (26,000)             (6,100)
     Accounts payable ..............................            229,900             (19,600)            262,300             (31,900)
     Accrued wages and
       related expense .............................              7,100               1,400             (24,400)             (5,400)
     Accrued profit sharing ........................               --                11,300                --               (33,800)
     Accrued liabilities ...........................              9,400              14,100              11,700               5,800
     Income taxes payable ..........................               --                  --               (34,200)               --
                                                            -----------         -----------         -----------         -----------

         Net cash provided (used)
           by operating
           activities: .............................            (37,100)            117,600            (158,500)            (20,900)
                                                            -----------         -----------         -----------         -----------

CASH FLOWS FROM INVESTING
   ACTIVITIES
   Purchase of property and
     equipment .....................................         (1,759,700)           (965,400)         (3,013,200)         (1,265,800)
   Deposits and other assets .......................             23,100              44,000              14,600             255,400
   Deferred offering costs .........................            (37,900)               --               (53,900)               --
   Reduction of deferred
     offering costs ................................               --               (77,200)               --               (35,500)
                                                            -----------         -----------         -----------         -----------

         Net cash used by in-
           vesting activities: .....................         (1,774,600)           (998,500)         (3,052,500)         (1,045,900)
                                                            -----------         -----------         -----------         -----------

CASH FLOWS FROM FINANCING
   ACTIVITIES
   Proceeds from (payments on)
     short-term borrowings .........................            (40,000)               --               360,000                --
   Proceeds from long-term debt ....................               --               492,900                --               492,900
   Principal payments on long-
     term debt .....................................             (2,400)               --                (4,700)             (7,900)
   Accrued construction costs ......................          1,351,800                --             1,180,800                --
   Proceeds from sale of
     common stock ..................................               --                  --                  --               527,100
                                                            -----------         -----------         -----------         -----------

         Net cash provided by
           financing activities: ...................          1,309,500             492,900           1,536,100           1,012,100
                                                            
DECREASE IN CASH ...................................           (502,200)           (388,000)         (1,674,900)            (54,800)

CASH, BEGINNING OF PERIOD ..........................            523,400           3,234,000           1,696,100           2,900,800
                                                            -----------         -----------         -----------         -----------

CASH, END OF PERIOD ................................        $    21,200         $ 2,846,000         $    21,200         $ 2,846,000
                                                            ===========         ===========         ===========         ===========

Supplemental cash flow
   information includes the
   following:
     Cash paid during the
       period for income taxes .....................        $      --           $       800         $    52,500         $    34,900
                                                            ===========         ===========         ===========         ===========

<FN>
                                               The accompanying notes are an integral
                                                 part of these financial statements.
</FN>
</TABLE>

                                                                -48-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                          NOTES TO FINANCIAL STATEMENTS
                                   (Unaudited)

                             June 30, 1996 and 1995


NOTE 1 - BASIS OF PRESENTATION

               The financial  statements  included  herein have been prepared by
the  Company,  without  audit,  pursuant  to the  rules and  regulations  of the
Securities and Exchange Commission. Certain information and footnote disclosures
normally  included  in the  financial  statements  prepared in  accordance  with
generally  accepted  accounting  principles  have been omitted  pursuant to such
rules  and  regulations.  It is  believed,  however,  that the  disclosures  are
adequate to make the information presented not misleading.

               The financial statements,  in the opinion of management,  reflect
all adjustments necessary to fairly state the financial position and the results
of operations.  These results are not necessarily to be considered indicative of
the results for the entire year.

NOTE 2 - LONG-TERM DEBT

               Long-term  debt  consists  of a  note  payable,  due  in  monthly
installments of $4,435 including interest at 9%, maturing June 1997, and secured
by real  property  and a note  payable,  due in one  lump  sum of  $76,200  plus
interest at 9%, maturing December 1998, and secured by real property.


NOTE 3 - SHORT-TERM BORROWING

               The Company has a $600,000 term line of credit from a bank with a
variable  interest  rate of prime +1.5%,  maturing  December  1996.  The note is
secured by receivables, inventory, and equipment.


NOTE 4 - NEW BREWERY FINANCING

               A $2.7 million construction loan secured by a first priority deed
of trust on the Ukiah land and  improvements  and the  proceeds of the  proposed
common stock  offering  from the Savings  Bank of Mendocino  County along with a
written  commitment to convert the construction loan to a 15 year term loan upon
successful  completion of the new brewery,  subject to certain  conditions.  The
construction  loan bears  interest  at the  lender's  prime  plus 2%  (initially
10.25%), payable monthly, and matures on February 2, 1997. Upon conversion,  the
loan will bear interest at the then prevailing 5 Year Treasury Constant Maturity
Index  (but not less than  10%),  with a maximum  for the first five years at 2%
above the initial fully indexed rate, and a maximum during the remaining term of
the loan at 3% above the initial  fully  indexed  rate at the  beginning  of the
remaining term. The minimum annual interest rate is 8%. The loan will be over 25
years with a balloon  payment  upon  maturity.  The lender's  commitment  letter
states that the lender will convert the unpaid  principal at maturity to a fully
amortized  10-year loan subject to terms an conditions to be agreed upon at that
time.  The  commitment  letter  proposes  to require  the  Company to pledge all
proceeds  of this  offering  in excess of $2.5  million  as  collateral  for the
15-year term loan,  with the provision that the Bank will release the funds from
the pledge to purchase additional  equipment if the Company is meeting its sales
and revenue objectives.

         FINOVA  Capital  Corporation  has  also  agreed  to lease  new  brewing
equipment with a total cost of approximately  $2.07 million to the Company for a
term of 7 years with monthly rental payments of approximately $29,000. The lease
is to commence when the brewing equipment is operational. Until that


                                      -49-
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                          NOTES TO FINANCIAL STATEMENTS
                                   (Unaudited)

                             June 30, 1996 and 1995


time,  FINOVA has loaned  $750,000 to the Company with  interest at the Citibank
prime plus 3%. At expiration  of the initial term of the lease,  the Company may
purchase  the  equipment at its then current fair market value but not less than
25% or more than 30% of the original cost of the equipment,  or at the Company's
option, may extend the term of the lease for an additional year at approximately
$45,600 per month with an option to  purchase  the  equipment  at the end of the
year at then current fair market value. The lease is not pre-payable.

         The  seller of the Ukiah land has a note,  secured by a third  priority
deed of trust on the land,  with a remaining  principal  balance as of August 1,
1996  of  approximately  $265,000  at 9%  annual  interest  payable  in  monthly
installments  of  principal  and  interest  of $2,380  with the  balance  due at
maturity on June 27, 1997.

         The general contractor for the new brewery,  BDM Construction Co., Inc.
("BDM"),  has agreed to defer up to $900,000 in fees otherwise owed or to become
payable on December 31, 1996,  subject to performance by BDM of its  obligations
under the construction contract, until January 31, 1997 with interest at 12% per
annum. The deferral arrangement is secured by a second priority deed of trust on
the Ukiah land and  improvements,  and by 300,000 shares of Mendocino  Brewing's
Common Stock.  In the event of default,  BDM is required to proceed  against the
Common Stock  before  initiating  any  proceeding  against the real estate.  The
Common  Stock  collateral  was issued to BDM by the Company  pursuant to Section
4(2) of the  Securities  Act of 1933  subject to the  restrictions  (a) that the
shares shall be canceled if the amounts  owed BDM are paid in full,  (b) that if
full  amount  owed BDM is not  paid,  the  shares  must  sold in a  commercially
reasonable  manner as specified in the California  Commercial Code, and (c) that
any  shares  not needed to be sold to  satisfy  the  obligation  to BDM shall be
canceled.



                                      -50-
<PAGE>

                                     PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS

ITEM 24. INDEMNIFICATION OF DIRECTORS AND OFFICERS.

   Section 317 of the California  Corporations Code authorizes a court to award,
or a  corporation's  Board of  Directors to grant,  indemnity  to directors  and
officers  in terms  sufficiently  broad to  permit  such  indemnification  under
certain  circumstances  for liabilities  (including  reimbursement  for expenses
incurred)  arising under the Securities Act of 1933, as amended (the "Securities
Act"). Article 8 of the Articles of Incorporation  (Exhibit 3.1 hereto) provides
for the indemnification of the Company's  directors,  officers,  employees,  and
other  agents to the maximum  extent  permitted by the  California  Corporations
Code.  Article 11 of the Bylaws (Exhibit 3.2 hereto)  requires the Company to so
indemnify its directors and officers and authorizes,  but does not require,  the
Company to so indemnify other persons.

ITEM 25.  OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION

   The  following  table sets forth an  estimate  of the  expenses  that will be
incurred by the Registrant in connection with the distribution of the securities
being registered hereby:

Securities and Exchange Commission filing fee ..............   $   1,758.62
State securities qualification fees and expenses ...........      20,000.00
Accounting fees and expenses ...............................      26,000.00
Consulting fees and expenses ...............................      44,000.00
Legal fees and expenses ....................................     123,000.00
Printing and engraving expenses ............................      27,000.00
Transfer agent fees and expenses ...........................      15,000.00
Postage ....................................................      20,000.00
Marketing expenses..........................................      96,000.00
Miscellaneous ..............................................      27,000.00
                                                               ------------
     Total..................................................   $ 399,758.62
                                                               ============


ITEM 26. RECENT SALES OF UNREGISTERED SECURITIES.

The following  information  relates to all securities  sold by the registrant or
any of its predecessors  within the past three years prior to the filing of this
Form SB-2, without registration under the Securities Act:

On January 1, 1994, the  Registrant  issued 227,600 shares of Series A Preferred
Stock and 1,722,222  shares of Common Stock in exchange for all of the assets of
Mendocino Brewing Company, a California  limited  partnership (the Partnership).
The Partnership  thereupon dissolved and distributed the shares to its partners,
and to the  shareholders  of the  corporate  sole  general  partner,  in amounts
proportional to their relative  ownership in the  partnership  (see Exhibits 2.1
and 2.2 to this Registration Statement).  There was no underwriter and no public
offering was made.

The Registrant originally issued the above securities to the Partnership without
registration  in reliance  upon the  exemption  provided by Section  4(2) of the
Securities  Act as a  transaction  not  involving  any  public  offering  and in
reliance on Rules 505 and 506 included in  Regulation  D. The  Partnership  then
dissolved and  distributed the above  securities to its partners.  The corporate
sole  general  partner  of the  Partnership  adopted a plan of  liquidation  and
directed the Partnership to distribute the shares otherwise  distributable to it
to its shareholders. The decision to incorporate the Partnership was made by the
general partner without a vote of the limited partners pursuant to the Agreement
of Limited Partnership. Substantially all of the partners of the Partnership had
been  beneficial  owners of  



                                      II-1
<PAGE>

securities  in  the  Partnership   for  more  than  three  years.   Because  the
incorporation of the Partnership and the subsequent liquidating  distribution of
the shares was made  without the consent of the limited  partners,  there was no
sale of the  shares  to the  partners  and the  registration  provisions  of the
Securities  Act did not apply.  Names of the limited  partners  are set forth on
Exhibit 99.5 hereto.

On or about October 11, 1996, the Registrant issued 300,000 shares of its common
stock to BDM  Construction  Co.,  Inc.  ("BDM")  pursuant to Section 4(2) of the
Securities Act. BDM is the general  contractor for the  registrant's new brewery
and  had  purchased  8,333  shares  of  the  Registrant's  common  stock  in the
Registrant's  initial  public  offering.  The  Registrant  issued  the shares as
security for the payment of up to $900,000 owed or to be owed to BDM for general
contractor services in connection with the new brewery.  The 300,000 shares will
be  canceled if the Company  timely  pays the  amounts  owed to BDM.  BDM is not
entitled  to retain the shares as payment for the  obligation  but must sell the
shares in  satisfaction of the debt in a commercially  reasonable  manner unless
the Company agrees,  after a default, to permit BDM to retain the shares. To the
extent  that  any of the  shares  are not  required  to be sold to  satisfy  the
obligation,  they will be canceled. Although BDM presently has the power to vote
the 300,000 shares,  no shareholder  votes are contemplated  until after the due
date of the  obligation.  The  certificate for the 900,000 shares bears a legend
referencing the foregoing restrictions.

The share Certificates for all for the above shares bear the following legend:

"THE SECURITIES  REPRESENTED BY THIS  CERTIFICATE HAVE NOT BEEN REGISTERED UNDER
THE SECURITIES ACT OF 1933.  THESE  SECURITIES HAVE BEEN ACQUIRED FOR INVESTMENT
AND MAY NOT BE  OFFERED,  SOLD,  TRANSFERRED,  PLEDGED  OR  HYPOTHECATED  IN THE
ABSENCE OF AN EFFECTIVE  REGISTRATION  STATEMENT  FOR THE  SECURITIES  UNDER THE
SECURITIES  ACT OF 1933 OR AN OPINION OF COUNSEL  SATISFACTORY  TO THE  COMPANY,
THAT REGISTRATION IS NOT REQUIRED UNDER SAID ACT."


ITEM 27. EXHIBITS AND FINANCIAL STATEMENTS SCHEDULES.

Exhibit
Number               Description of Document
- -------              -------------------------------
  2.1          (A)   Report to Limited Partners of Mendocino Brewing Company, 
                     a California limited partnership
  2.2          (A)   Stock for Assets Incorporation Agreement

  3.1          (A)   Articles of Incorporation, as amended, of the Company

  3.2          (B)   Bylaws of the Company  (Incorporated by referenced from the
                     Company's Report on Form 10-KSB for the annual period ended
                     December 31, 1994 previously filed with the Commission.)

  4.1                Articles  5 and 6 of  the  Articles  of  Incorporation,  as
                     amended, of the Company (Reference is made to Exhibit 3.1.)

  4.2                Article 10 of the Restated  Articles of  Incorporation,  as
                     amended, of the Company (Reference is made to Exhibit 3.2.)

  4.3          (A)   Form of Common Stock Certificate (Incorporated by reference
                     from the Company's  Registration  Statement  dated June 15,
                     1994,  as amended,  previously  filed with the  Commission,
                     Registration No. 33-78390-LA.)

  5                  Opinion and consent of counsel with respect to the legality
                     of the securities being registered.

 10.1          (A)   Mendocino Brewing Company Profit Sharing Plan.

 10.2          (A)   Wholesale  Distribution  Agreement  between the Company and
                     Bay Area Distributing.

 10.3          (A)   Wholesale  Distribution  Agreement  between the Company and
                     Golden Gate Distributing.

 10.4          (F)   Letter of Intent with Vitro Packaging, Inc.


                                      II-2
<PAGE>

Exhibit
Number               Description of Document
- -------              -------------------------------

 10.5          (A)   Sales Contract between the Company and John I. Hass, Inc.

 10.6          (A)   Lease Agreement between the Company and Kohn Properties.

 10.7          (A)   Lease Agreement between the Company and Associated  Vintage
                     Group, Inc.

 10.8          (F)   Commitment  letter from Savings  Bank of  Mendocino  County
                     (previously filed as Exhibit 19.9).

 10.9          (A)   Letter  of  intent  from  California   Statewide  Certified
                     Development Corporation.

 10.10         (A)   1994 Stock Option Plan (previously filed as Exhibit 99.6).

 10.11         (C)   Commercial  Real Estate  Purchase  Contract and Receipt for
                     Deposit (previously filed as Exhibit 19.2).

 10.12         (B)   Proposal from Warren Capital Corporation.

 10.13         (C)   Brewery Fixtures Construction  Agreement with Enerfab, Inc.
                     (previously filed as Exhibit 19.3).

 10.14         (D)   Installment  Note between  Ukiah  Redevelopment  Agency and
                     Langley et al. (previously filed as Exhibit 19.5).

 10.15         (E)   Agreement to Implement  Condition of Approval No. 37 of the
                     Site  Development  Permit  95-19  with the  City of  Ukiah,
                     California (previously filed as Exhibit 19.6).

 10.16         (F)   Standard Form of Agreement  Between Owner and Architect for
                     Designated Services between the Company and Victor Lopes.

 10.17         (F)   Liquid Sediment Removal Services  Agreement with Cold Creek
                     Compost, Inc.

 10.18         (F)   Promissory Note for $76,230 in favor of Langley et al.

 10.19         (G)   Construction agreement with BDM Construction Company, Inc.

 10.20         (G)   $60,000 Note payable to BDM Construction Company, Inc.

 10.21         (G)   Agreement  to modify  note and deed of trust  dated June 6,
                     1995 with Langley, et al.

 10.22         (G)   Agreement  to modify note dated June 6, 1995 with  Langley,
                     et al.

 10.23         (G)   Amendment to installment note payable to Langley, et al.

 10.24         (G)   Manufacturing  Business Expansion and Relocation  Agreement
                     with the City of Ukiah.

 10.25         (G)   Manufacturing  Business Expansion and Relocation  Agreement
                     with the Ukiah Redevelopment Agency.

 10.26         (G)   Consulting Agreement with Daniel R. Moldenhauer.

 10.27         (H)   Business Loan Agreement with WestAmerica Bank.

 10.28               Change in Terms Agreement with WestAmerica Bank.

 10.29               Letter   Agreement   Concerning   Use  of   Proceeds   with
                     WestAmerica Bank.

 10.30               Commitment Letter from WestAmerica Bank.

 10.31               Business Loan  Agreement with the Savings Bank of Mendocino
                     County.

 10.32               Construction  Loan  Agreement  with  the  Savings  Bank  of
                     Mendocino County.

 10.33               $2,700,000  Note in favor of the Savings  Bank of Mendocino
                     County.

 10.34               Assignment of Deposit  Account in favor of the Savings Bank
                     of Mendocino County.

 10.35               Commitment  Letter  from  the  Savings  Bank  of  Mendocino
                     County.

 10.36               Equipment Lease with FINOVA Capital Corporation.

 10.37               Tri-Election  Rider to Equipment  Lease with FINOVA Capital
                     Corporation.

 10.38               Master Lease Schedule with FINOVA Capital Corporation.


                                      II-3
<PAGE>
Exhibit
Number               Description of Document
- -------              -------------------------------

 10.39               Advance  and  Subordination  Agreement  among the  Company,
                     FINOVA Capital Corporation, and Enerfab, Inc.

 10.40               $900,000 Note in favor of BDM Construction Co., Inc.

 10.41               Letter  Agreement  Concerning  Use  of  Proceeds  with  BDM
                     Construction Co., Inc.

 10.42               Employment Agreement with H. Michael Laybourn.

 10.43               Employment Agreement with Norman H. Franks.

 10.44               Employment Agreement with Michael F. Lovett.

 10.45               Employment Agreement with John Scahill.

 24.1                Consent of Moss Adams LLP.

 24.2                Consent of Enterprise Law Group, Inc. (Reference is made to
                     Exhibit 5.)

 99.1                Form of Stock Purchase Agreement

- --------------------------------
               (A)   Incorporated  by reference from the Company's  Registration
                     Statement dated June 15, 1994, as amended, previously filed
                     with the Commission, Registration No. 33-78390-LA.

               (B)   Incorporated  by referenced  from the  Company's  Report on
                     Form 10-KSB for the annual  period ended  December 31, 1994
                     previously filed with the Commission.

               (C)   Incorporated  by referenced  from the  Company's  Report on
                     Form  10-QSB for the  quarter  period  ended March 31, 1995
                     previously filed with the Commission.

               (D)   Incorporated  by referenced  from the  Company's  Report on
                     Form  10-QSB for the  quarter  period  ended June 30,  1995
                     previously filed with the Commission.

               (E)   Incorporated  by referenced  from the  Company's  Report on
                     Form 10-QSB for the quarter period ended September 30, 1995
                     previously filed with the Commission.

               (F)   Incorporated  by referenced  from the  Company's  Report on
                     Form 10-KSB for the annual  period ended  December 31, 1995
                     previously filed with the Commission.

               (G)   Incorporated  by referenced  from the  Company's  Report on
                     Form  10-QSB for the  quarter  period  ended June 30,  1996
                     previously filed with the Commission.

               (H)   Incorporated  by referenced  from the  Company's  Report on
                     Form  10-QSB/A No. 1 for the quarter  period ended June 30,
                     1996 previously filed with the Commission.

Item 28.  Undertakings.

(a)      The Registrant hereby undertakes that it will:

         (1) File, during any period in which it offers or sells  securities,  a
         post-effective amendment to this registration statement to:

                  (i) Include any prospectus required by section 10(a)(3) of the
                  Securities Act;

                  (ii)  Reflect  in the  prospectus  any facts or events  which,
                  individually  or together,  represent a fundamental  change in
                  the information in the registration statement; and

                  (iii) Include any additional or changed  material  information
                  on the plan of distribution.

         (2) For  determining  liability  under the  Securities  Act, treat each
         post-effective  amendment  as  a  new  registration  statement  of  the
         securities  offered and the offering of the  securities at that time to
         be the initial bona fide offering.

         (3) File a post-effective  amendment to remove from registration any of
         the securities that remain unsold at the end of the offering.

                                      II-4
<PAGE>

(e) Insofar as indemnification  for liabilities arising under the Securities Act
may be permitted to  directors,  officers and  controlling  persons of the small
business issuer pursuant to the foregoing  provisions,  or otherwise,  the small
business  issuer has been  advised  that in the  opinion of the  Securities  and
Exchange  Commission such  indemnification is against public policy as expressed
in the Securities Act and is, therefore, unenforceable.

                                   SIGNATURES


In  accordance  with  the  requirements  of  the  Securities  Act of  1933,  the
registrant  certifies  that  it  has  reasonable  grounds  to  meet  all  of the
requirements for filing on Form SB-2 and authorized this Registration  Statement
to be signed on its behalf by the undersigned,  thereunto duly authorized in the
City of Hopland, State of California, on November 4, 1996.

                                  MENDOCINO BREWING COMPANY, INC.




                                  By: /s/ H. MICHAEL LAYBOURN
                                      -----------------------------------------
                                      H. Michael Laybourn
                                      Chief Executive Officer

Each of the undersigned  hereby constitutes and appoints H. Michael Laybourn and
Norman H. Franks, and each of them, as his true and lawful attorneys-in-fact and
agents, with full power of substitution and  resubstitution,  for him and in his
name,  place,  and stead, in any and all capacities,  to sign this  Registration
Statement  on Form SB-2 of  Mendocino  Brewing  Company,  Inc.,  and any and all
amendments thereto,  and to file the same, with all exhibits thereto,  and other
documents in connection therewith,  with the Securities and Exchange Commission,
and hereby grants to such  attorneys-in-fact  and agents, and each of them, full
power and authority to do and perform each and every act and thing requisite and
necessary  to be done,  as full to all intents and purposes as he might or could
do in person,  hereby  ratifying and confirming all that said  attorneys-in-fact
and agents or any of them or his or their substitute or substitutes may lawfully
do or cause to be done by virtue hereof.

Pursuant to the  requirements of the Securities Act of 1933,  this  Registration
Statement has been signed by the following  persons in the capacities and on the
dates indicated.

<TABLE>
<CAPTION>

Signature                                                   Title                                       Date
- -----------                                                ------                                      ------

<S>                                          <C>                                                  <C>
/s/ H. MICHAEL LAYBOURN                      Chief Executive Officer, Director                    November 4, 1996
- ---------------------------------------         (Principal Executive Officer)
    H. Michael Laybourn


/s/ NORMAN H. FRANKS                         Vice President, Chief Financial Officer, Director    November 4, 1996
- ---------------------------------------        (Principal Financial and Accounting Officer)
    Norman H. Franks


  /s/ MICHAEL F. LOVETT                         Marketing Director, Director                      November 4, 1996
- ---------------------------------------
      Michael F. Lovett

</TABLE>



                                      II-5


                                    EXHIBIT 5

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------



               OPINION AND CONSENT OF COUNSEL WITH RESPECT TO THE
                   LEGALITY OF THE SECURITIES BEING REGISTERED

<PAGE>

                           Enterprise Law Group, Inc.

MENLO OAKS CORPORATE CENTER                         TELEPHONE:  (415)  462-4700
4400 BOHANNON DRIVE, SUITE 280                      FACSIMILE:  (415)  462-4747
MENLO PARK, CALIFORNIA  94025-1041               EMAIL:  [email protected]



                                November 4, 1996



Mendocino Brewing Company, Inc.
P.O. Box 400
13351 South Highway 101
Hopland, CA  95449

Gentlemen:

           We have  acted as counsel  to  Mendocino  Brewing  Company,  Inc.,  a
California corporation (the "Corporation") in connection with the preparation of
the Registration Statement on Form SB-2, which will be filed with the Securities
and Exchange  Commission (the  "Commission") on or about November 4, 1996 by the
Corporation  under the Securities  Act of 1933, as amended (the "Act"),  and the
Prospectus to be used in conjunction  therewith (the "Registration  Statement"),
for  registration  under  the  Act of an  aggregate  of  600,000  shares  of the
Corporation's  no par value common stock (the "Shares").  This Opinion Letter is
provided to you pursuant to Item 5.1 of the  Registration  Statement.  Except as
otherwise  indicated  herein,  capitalized terms used in this Opinion Letter are
defined as set forth in the Accord (see below).

           This  Opinion  Letter is  governed  by, and shall be  interpreted  in
accordance  with,  the Legal Opinion Accord (the "Accord") of the ABA Section of
Business  Law  (1991).  As  a  consequence,   it  is  subject  to  a  number  of
qualifications,  exceptions,  definitions,  limitations  on coverage,  and other
limitations,  all as more particularly described in the Accord, and this Opinion
Letter should be read in conjunction therewith.  The law covered by the opinions
expressed herein is limited to the Law of the State of California.

           In  connection  with  rendering  this  Opinion  Letter,  we have made
inquiries  regarding  such  matters  of fact  and law as we  believe  law  firms
ordinarily and customarily make and rely upon in connection with letters such as
this.

           We advise you that Nelson D.  Crandall,  a principal of this law firm
who has actively  participated in the  preparation of this Opinion Letter,  owns
100 shares of the common stock of the Corporation.

           Based upon and subject to the  foregoing,  we are of the opinion that
when  issued and  delivered  against  payment  therefor in  accordance  with the
Registration  Statement,  the Shares will be validly  issued,  fully  paid,  and
nonassessable.

           This  Opinion  Letter may be filed as an exhibit to the  Registration
Statement.  We consent  to the  reference  to this firm as having  passed on the
validity of the Shares  under the  caption  "Legal  Matters"  in the  Prospectus
contained in the  Registration  Statement.  In 

EXHIBIT 5

<PAGE>

Mendocino Brewing Company, Inc.
November 4, 1996
Page 2 of 2


giving  this  consent,  we make no  admission  that this firm is included in the
category of persons whose consent is required  under Section 7 of the Act or the
rules and regulations of the Commission promulgated thereunder.


                                                   Very truly yours,

                                            /s/ Enterprise Law Group, Inc.





NDC:wp
Ex05.doc


                                       2


EXHIBIT 5


                                  EXHIBIT 10.28

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------




                 CHANGE IN TERMS AGREEMENT WITH WESTAMERICA BANK

<PAGE>






CHANGE IN TERMS AGREEMENT

Borrower:  MENDOCINO BREWING COMPANY, INC.; P. O. BOX 400 HOPLAND, CA 95449

Lender:  WESTAMERICA BANK SONOMA REGION CREDIT ADMINISTRATION 31 D STREET SECOND
FLOOR SANTA ROSA, CA 95404

Principal Amount: $600,000.00

Date of Agreement: October 1,1996

DESCRIPTION OF EXISTING INDEBTEDNESS.

THAT  CERTAIN  NOTE DATED MAY 17,  1996 IN THE  ORIGINAL  AMOUNT OF  $600,000.00
CURRENTLY MATURING ON SEPTEMBER 30, 1996 WITH AN OUTSTANDING  BALANCE AS OF THIS
DATE OF $600,000.00.

DESCRIPTION OF COLLATERAL

THIS NOTE IS SECURED BY THAT CERTAIN COMMERCIAL SECURITY AGREEMENT DATED MAY 17,
1996.

DESCRIPTION OF CHANGE IN TERMS.

EFFECTIVE THE DATE OF THIS AGREEMENT THE MATURITY DATE IS CHANGED FROM SEPTEMBER
30, 1996 TO APRIL 30, 1997.

ACCRUED  INTEREST  SHALL BE  PAYABLE  ON THE LAST  DAY OF EACH  MONTH  BEGINNING
OCTOBER  31,  1996 AND ON APRIL  30,  1997 ALL  OUTSTANDING  PRINCIPAL  PLUS ALL
ACCRUED BUT UNPAID INTEREST SHALL BE DUE AND PAYABLE.

EFFECTIVE THE DATE OF THIS AGREEMENT THE FOLLOWING  PROVISIONS SHALL BE ADDED TO
THAT CERTAIN BUSINESS LOAN AGREEMENT DATED MAY 17, 1996:

1)  BORROWER  SHALL  PROVIDE  TO BANK  WITHIN  45 DAYS OF EACH  FISCAL  QUARTER,
BORROWER'S BALANCE SHEET AND PROFIT AND LOSS STATEMENT FOR THE PERIOD ENDED.

2)  BORROWER  SHALL  PROVIDE  TO BANK  WITHIN 90 DAYS OF EACH  FISCAL  YEAR END,
BORROWER'S  BALANCE SHEET AND INCOME STATEMENT FOR THE YEAR ENDED,  AUDITED BY A
CERTIFIED PUBLIC ACCOUNTANT SATISFACTORY TO LENDER.

BORROWER AGREES THAT UPON EXECUTION OF THIS AGREEMENT TO PAY ACCRUED INTEREST TO
SEPTEMBER 30,1996 IN THE AMOUNT OF $4,875.00 AND A DOCUMENTATION FEE OF $150.00.

EXHIBIT 10.28

<PAGE>

CONTINUING VALIDITY. Except as expressly changed by this Agreement, the terms of
the original  obligation or obligations,  including all agreements  evidenced or
securing  the  obligation(s),  remain  unchanged  and in full force and  effect.
Consent  by Lender to this  Agreement  does not waive  Lender's  right to strict
performance of the  obligation(s)  as changed,  nor obligate  Lender to make any
future change in terms. Nothing in this Agreement Will constitute a satisfaction
of the obligation(s).  It is the intention of Lender to retain as liable parties
all makers and endorsers of the original obligation(s),  including accommodation
parties, unless a party is expressly released by Lender in writing. Any maker or
endorser, including accommodation makers, Will not be released by virtue of this
Agreement.  If any person who signed the original  obligation does not sign this
Agreement below,  then all persons signing below acknowledge that this Agreement
is  given  conditionally,  based  on  the  representation  to  Lender  that  the
non-signing  party  consents to the changes and  provisions of this Agreement or
otherwise  will not be  released  by it.  This  waiver  applies  not only to any
initial  extension,  modification  or release,  but also to all such  subsequent
actions.

PRIOR TO SIGNING THIS AGREEMENT, BORROWER READ AND UNDERSTOOD ALL THE PROVISIONS
OF  THIS  AGREEMENT.   BORROWER  AGREES  TO  THE  TERMS  OF  THE  AGREEMENT  AND
ACKNOWLEDGES RECEIPT OF A COMPLETED COPY OF THE AGREEMENT.

BORROWER:

MENDOCINO BREWING COMPANY, INC.

By:  /s/ H. Michael Laybourn
     ------------------------
H. Michael Laybourn, President

By:  /s/ Norman H. Franks
     --------------------
Norman H. Franks, Chief Financial Officer






EXHIBIT 10.28                     
                                      - 2 -



                                  EXHIBIT 10.29

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------




        LETTER AGREEMENT CONCERNING USE OF PROCEEDS WITH WESTAMERICA BANK

<PAGE>

                  [Mendocino Brewing Company, Inc. letterhead]

September 19, 1996

R. Dwight Davenport
West America Bank
31 D Street Second Floor
Santa Rosa, CA 95404


VIA FAX:  707-575-3546

Dear Mr. Davenport:

Savings  Bank  of  Mendocino   County  has  agreed  to  the  following  plan  of
distribution and use of the first funds received from our proposed direct public
offering.

The list below shows,  in order of  priority,  our proposed use of funds for the
first $2,500,000 of the proposed $4,000,000 (sic) direct public offering.

   1)   Cost of offering (estimated)                             $  300,000

   2)   Working Capital                                             300,000

   3)   Completion of deferred building construction                600,000

   4)   Short term debt - BDM note                                  500,000

   5)   Short term debt - West America Bank                         400,000

   6)   Short term debt - BDM note                                  400,000
                                                                 ----------

                                                                 $2,500,000

The Savings Bank has asked that you signify your  understanding of and agreement
with our  intentions  by signing at the bottom of this  letter.  After  signing,
please fax this letter back to me as soon as possible.  This should complete the
final requirement for our loan package with the bank.

Sincerely,                                   West America Bank

/s/ Norman Franks                                /s/ R. Dwight Davenport
Norman Franks                                by:  R. Dwight Davenport
CFO, Vice President                              Vice President and Manager


EXHIBIT 10.29



                                  EXHIBIT 10.30

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------



                     COMMITMENT LETTER FROM WESTAMERICA BANK

<PAGE>

                          [WestAmerica Bank letterhead]

Sonoma Region Credit Administration

October 30, 1996

Norman Franks, Vice President, CFO
Mendocino Brewing Company, Inc.
P.O. Box 400
Hopland, CA 95449

Dear Mr. Franks:

WestAmerica  Bank is  pleased  to  commit  to the  restructure  of the  existing
non-revolving  line of  credit  into a  revolving  line of  credit  prior to the
expiration  date of April 30,  1997.  This  commitment  is subject to the Bank's
review of the 1996 fiscal year end financial  statement,  and involves the basic
terms outlined below:

 1.   Type Of Facility:

      Revolving line of credit.

 2.   Maximum Principal Amount:

      $600,000 or the maximum applicable  Borrowing Base as may change from time
      to time, as will be defined in the credit documentation.

 3.   Forms of Utilization:

      Cash advances, including direct deposits to your checking account.

 4.   Interest Rate:

      To be negotiated.

      Interest will accrue daily on the basis of a (365/360-day) year and actual
      days elapsed.

 5.   Expiration and/or Maturity Date:

      April 30, 1997

 6.   Borrowing Bass:

      80% of  eligible  accounts  receivable  (as will be  defined in the credit
      documents).

      25% of eligible  inventory to a maximum of $200,000 (as will be defined in
      the credit documents).


EXHIBIT 10.30

<PAGE>

 7.   Collateral:

      Perfected  security  interest of this priority in the  following  personal
      property: Accounts Receivable and Inventory

 8.   Purpose of Line of Credit:

      Finance trading assets.

 9.   Fees Payable On or Before Closing:

      Loan Fee: To be negotiated.

 10.  Repayment:

      Interest payable  (monthly) with all accrued interest and unpaid principal
      to be due at maturity.

 11.  Loan Document:

      In addition to the documentation  that will be required in connection with
      the security interest to be given to Bank in the property which will serve
      as  collateral  for this loan,  the following  documentation,  in form and
      substance satisfactory to Bank will be required:

      Business Loan  Agreement.  Among other terms,  this agreement will contain
      various  financial and other  covenants,  agreements  and conditions to be
      negotiated.

      Loan and Security Agreement (Accounts Payable/Inventory).

This commitment is also subject to such  additional  terms as may be provided in
Bank's credit documents or otherwise required by Bank or its counsel.

Sincerely,

/s/ Dwight Davenport
Dwight Davenport
Vice President and Manager



EXHIBIT 10.30              
                                     - 2 -





                                  EXHIBIT 10.31

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------




        BUSINESS LOAN AGREEMENT WITH THE SAVINGS BANK OF MENDOCINO COUNTY

<PAGE>

BUSINESS LOAN AGREEMENT

Borrower:  Mendocino  Brewing  Company,  a  California  Corporation  PO Box  400
Hopland, CA 95449

Lender:  SAVINGS BANK OF MENDOCINO COUNTY MAIN OFFICE PO. Box 3600 200 N. School
Street Ukiah, CA 95482

THIS BUSINESS LOAN AGREEMENT  between  Mendocino  Brewing Company,  a California
corporation ("Borrower") and SAVINGS BANK OF MENDOCINO COUNTY ("Lender") la made
and executed on the following terms and conditions.  Borrower has received prior
commercial  loans from Lender or has applied to Lender for a commercial  loan or
loans and other financial accommodations, Including those which may be described
on any  exhibit  or  schedule  attached  to this  Agreement.  All such loans and
financial   accommodations,   together  with  all  future  loans  and  financial
accommodations  from  Lender to  Borrower,  are  referred  to In this  Agreement
Individually as the "Loan" and collectively as the "Loans." Borrower understands
and agrees tied:  (a) In granting,  renewing,  or extending any Loan,  Lender Is
relying upon Borrower's  representations,  warranties,  and  agreements,  as set
forth In this Agreement; (b) the granting, renewing, or extending of any Loan by
Lender at all times shall be subject to Lender's sole  Judgment and  discretion;
and (c) all such Loans shall be and shall remain subject to the following  terms
and conditions of this Agreement.

TERM.  This  Agreement  shall be effective as of September  26, 1996,  and shall
continue  thereafter  until all  Indebtedness  of  Borrower  to Lender  has been
performed in full and the parties terminate this Agreement in writing.

DEFINITIONS.  The following words shall have the following meanings when used in
this  Agreement.  Terms not otherwise  defined in this Agreement  shall have the
meanings attributed to such terms in the Uniform Commercial Code. All references
to dollar  amounts  shall mean amounts in lawful  money of the United  States of
America.

Agreement.  The word  "Agreement"  means this Business Loan  Agreement,  as this
Business Loan  Agreement may be amended or modified from time to time,  together
with all exhibits and schedules  attached to this Business Loan  Agreement  from
time to time.

Borrower.  The word "Borrower"  means Mendocino  Brewing  Company,  a California
corporation.  The word "Borrower" also includes, as applicable, all subsidiaries
and  affiliates  of  Borrower  as  provided   below  in  the  paragraph   titled
"Subsidiaries and Affiliates."

CERCLA.  The word  "CERCLA"  means  the  Comprehensive  Environmental  Response,
Compensation, and Liability Act of 1980, as amended.

Cash Flow.  The words "Cash Flow" mean net income after taxes,  and exclusive of
extraordinary gains and income, plus depreciation and amortization.

Collateral.  The word  "Collateral"  means and includes  without  limitation all
property and assets granted as collateral  security for a Loan,  whether real or
personal property,  whether granted 

EXHIBIT 10.31

<PAGE>

directly  or  indirectly,  whether  granted  now or in the  future,  and whether
granted in the form of a security interest, mortgage, deed of trust, assignment,
pledge,  chattel  mortgage,  chattel  trust,  factor's  lien,  equipment  trust,
conditional sale, trust receipt, lien, charge, lien or title retention contract,
lease or  consignment  intended as a security  device,  or any other security or
lien interest whatsoever, whether created by law, contract, or otherwise.

Debt. The word "Debt" means all of Borrower's liabilities excluding Subordinated
Debt.

ERISA.  The word "ERISA" means the Employee  Retirement  Income  Security Act of
1974, as amended.

Event of  Default.  The  words  "Event  of  Default"  mean and  include  without
limitation  any of the Events of Default set forth  below in the section  titled
"Events OF DEFAULT."

Grantor.  The word "Grantor" means and includes without  limitation each and all
of the persons or entities  granting a Security  Interest in any  Collateral for
the  Indebtedness,  including without  limitation all Borrowers  granting such a
Security Interest.

Guarantor.  The word "Guarantor" means and includes without  limitation each and
all of the guarantors,  sureties,  and accommodation  parties in connection with
any Indebtedness.

Indebtedness.  The word "indebtedness" means and includes without limitation all
Loans, together with all other obligations, debts and liabilities of Borrower to
Lender,  or any one or more of them,  as well as all  claims by  Lender  against
Borrower,  or any  one or more  of  them;  whether  now or  hereafter  existing,
voluntary or involuntary, due or not due, absolute or contingent,  liquidated or
unliquidated;  whether  Borrower  may be liable  individually  or  jointly  with
others; whether Borrower may be obligated as a guarantor,  surety, or otherwise;
whether recovery upon such Indebtedness may be or hereafter may become barred by
any statute of limitations;  and whether such  Indebtedness  may be or hereafter
may become otherwise unenforceable.

Lender. The word "Lender" means SAVINGS BANK OF MENDOCINO COUNTY, its successors
and assigns.

Liquid  Assets.  The words  "Liquid  Assets" mean  Borrower's  cash on hand plus
Borrower's readily marketable securities.

Loan. The word "Loan" or "Loans" means and includes  without  limitation any and
all  commercial  loans and  financial  accommodations  from Lender to  Borrower,
whether now or hereafter  existing,  and however  evidenced,  including  without
limitation  those  loans  and  financial   accommodations  described  herein  or
described  on any exhibit or schedule  attached to this  Agreement  from time to
time.

Note.  The  word  "Note"  means  and  includes  without  limitation   Borrower's
promissory  note or notes, if any,  evidencing  Borrower's Loan n obligations in
favor of Lender,  as well as any substitute,  replacement or refinancing note or
notes therefor.


EXHIBIT 10.31
                                      - 2 -
<PAGE>

Permitted  Liens.  The words  "Permitted  Liens"  mean:  (a) liens and  security
interests securing Indebtedness owed by Borrower to Lender; (b) liens for taxes,
assessments,  or similar  charges either not yet due or being  contested in good
faith; (c) liens of materialmen,  mechanics, warehousemen, or carriers, or other
like liens arising in the ordinary  course of business and securing  obligations
which  are not yet  delinquent;  (d)  purchase  money  liens or  purchase  money
security  interests upon or in any property  acquired or held by Borrower in the
ordinary  course of business to secure  indebtedness  outstanding on the date of
this Agreement or permitted to be incurred under the paragraph of this Agreement
titled  "Indebtedness and Liens";  (e) liens and security interests which, as of
the date of this Agreement, have been disclosed to and approved by the Lender in
writing;  and  (f)those  liens and  security  interests  which in the  aggregate
constitute an immaterial and  insignificant  monetary amount with respect to the
net value of Borrower's assets.

Related  Documents.  The words  "Related  Documents"  mean and  include  without
limitation  all  promissory   notes,   credit   agreements,   loan   agreements,
environmental agreements,  guaranties, security agreements,  mortgages, deeds of
trust,  and all other  instruments,  agreements  and  documents,  whether now or
hereafter existing, executed in connection with the Indebtedness.

Security  Agreement.  The words  "Security  Agreement"  mean and include without
limitation any agreements,  promises, covenants,  arrangements understandings or
other agreements,  whether created by law, contract,  or otherwise,  evidencing,
governing, representing, or creating a Security Interest.

Security  Interest.  The  words  "Security  interest  mean and  include  without
limitation  any  type of  collateral  security,  whether  in the form of a lien,
charge, mortgage, deed of trust, assignment,  pledge, chattel mortgage,  chattel
trust, factor's lien, equipment trust,  conditional sale, trust receipt, lien or
title retention contract, lease or consignment intended as a security device, or
any  other  security  or  lien  interest  whatsoever,  whether  created  by law,
contract, or otherwise.

SARA. The word "SARA" means the Superfund  Amendments and Reauthorization Act of
1986 as now or hereafter amended.

Subordinated   Debt.  The  words   "Subordinated   Debt  mean  indebtedness  and
liabilities of Borrower  which have been  subordinated  by written  agreement to
indebtedness  owed by Borrower  to Lender in form and  substance  acceptable  to
Lender.

Tangible Net Worth.  The words "Tangible Net Worth" mean Borrower's total assets
excluding  all  intangible   assets  (i.e.,   goodwill,   trademarks,   patents,
copyrights, organizational expenses, and similar intangible items, but including
leaseholds and leasehold improvements) less total Debt.

Working  Capital.  The words "Working  Capital" mean Borrower's  current assets,
excluding prepaid expenses, less Borrower's current liabilities.

CONDITIONS  PRECEDENT TO EACH ADVANCE.  Lender's  obligation to make the initial
Loan Advance and each  subsequent  Loan Advance  under this  Agreement  shall be
subject to the 


EXHIBIT 10.31
                                      - 3 -
<PAGE>

fulfillment to Lender's  satisfaction of all of the conditions set forth in this
Agreement and in the Related Documents.

Loan Documents.  Borrower shall provide to Lender in form satisfactory to Lender
the following  documents  for the Loan:  (a) the Note,  (b) Security  Agreements
granting  to  Lender  security  interests  in  the  Collateral,   (c)  Financing
Statements perfecting Lender's Security Interests,  (d) evidence of insurance as
required below; and (e) any other documents  required under this Agreement or by
Lender or its counsel, including without limitation any subordinations described
below.

Borrower's  Authorization.  Borrower  shall have  provided in form and substance
satisfactory  to Lender properly  certified  resolutions,  duly  authorizing the
execution and delivery of this  Agreement,  the Note and the Related  Documents,
and such other  authorizations  and other documents and instruments as Lender or
its counsel, in their sole discretion, may require.

Payment  of Fees and  Expenses.  Borrower  shall  have paid to Lender  all fees,
charges,  and other expenses which are then due and payable as specified in this
Agreement or any Related Document.

Representations and Warranties.  The representations and warranties set forth in
this  Agreement,  in the Related  Documents,  and in any document or certificate
delivered to Lender under this Agreement are true and correct.

No Event of  Default.  There  shall  not  exist  at the  time of any  advance  a
condition which would constitute an Event of Default under this Agreement.

REPRESENTATIONS  AND WARRANTIES.  Borrower represents and warrants to Lender, as
of the  date of this  Agreement,  as of the  date of each  disbursement  of Loan
proceeds, as of the date of any renewal,  extension or modification of any Loan,
and at all times any Indebtedness exists:

Organization.  Borrower  is a  corporation  which  is  duly  organized,  validly
existing,  and in good standing under the laws of the State of California and is
validly  existing and in good standing in all states in which  Borrower is doing
business. Borrower has the full power and authority to own its properties and to
transact the businesses in which it is presently  engaged or presently  proposes
to engage.  Borrower also is duly qualified as a foreign  corporation  and is in
good  standing  in all states in which the  failure  to so qualify  would have a
material adverse effect on its businesses or financial condition.

Authorization.  The execution,  delivery,  and performance of this Agreement and
all Related  Documents by Borrower,  to the extent to be executed,  delivered or
performed by Borrower,  have been duly  authorized  by all  necessary  action by
Borrower; do not require the consent or approval of any other person, regulatory
authority or governmental  body; and do not conflict with, result in a violation
of,  or  constitute  a  default  under  (a) any  provision  of its  articles  of
incorporation or organization,  or bylaws,  or any agreement or other instrument
binding upon Borrower or (b) any law, governmental regulation,  court decree, or
order applicable to Borrower.

EXHIBIT 10.31
                                     - 4 -
<PAGE>

Financial  Information.  Each financial statement of Borrower supplied to Lender
truly and completely  disclosed Borrower's financial condition as of the date of
the  statement,  and there has been no  material  adverse  change in  Borrower's
financial  condition  subsequent  to the  date  of  the  most  recent  financial
statement supplied to Lender.  Borrower has no material  contingent  obligations
except as disclosed in such financial statements.

Legal  Effect.  This  Agreement  constitutes,  and any  instrument  or agreement
required  hereunder  to be given by Borrower  when  delivered  will  constitute,
legal, valid and binding obligations of Borrower enforceable against Borrower in
accordance with their respective terms.

Properties.  Except as contemplated by this Agreement or as previously disclosed
in  Borrower's  financial  statements or in writing to Lender and as accepted by
Lender,  and  except  for  property  tax liens for taxes not  presently  due and
payable,  Borrower owns and has good title to all of Borrower's  properties free
and clear of all Security Interests, and has not executed any security documents
or  financing  statements  relating  to  such  properties.   All  of  Borrower's
properties  are titled in Borrower's  legal name,  and Borrower has not used, or
filed a financing statement under, any other name for at least the last five (5)
years.

Hazardous  Substances.  The  terms  "hazardous  waste,.  "hazardous  substance,"
"disposal,"  "release,"  and  "threatened  release," as used in this  Agreement,
shall have the same meanings as set forth in the "CERCLA," "SARA," the Hazardous
Materials  Transportation  Act, 49 U.S.C.  Section 1801,  et seq.,  the Resource
Conservation  and Recovery Act, 42 U.S.C.  Section  6901, et seq.,  Chapters 6.5
through 7.7 of Division 20 of the  California  Health and Safety  Code,  Section
25100, et seq., or other applicable state or Federal laws, rules, or regulations
adopted  pursuant  to  any  of  the  foregoing.   Except  as  disclosed  to  and
acknowledged  by Lender in writing,  Borrower  represents and warrants that: (a)
During the period of Borrower's  ownership of the properties,  there has been no
use,  generation,   manufacture,   storage,  treatment,   disposal,  release  or
threatened  release of any hazardous waste or substance by any person on, under,
about or from any of the properties. (b) Borrower has no knowledge of, or reason
to believe that there has been (i) any use,  generation,  manufacture,  storage,
treatment,  disposal,  release,  or threatened release of any hazardous waste or
substance  on,  under,  about or from the  properties  by any  prior  owners  or
occupants of any of the properties,  or (ii) any actual or threatened litigation
or  claims of any kind by any  person  relating  to such  matters.  (c)  Neither
Borrower nor any tenant,  contractor,  agent or other  authorized user of any of
the properties shall use, generate,  manufacture,  store, treat,  dispose of, or
release any hazardous  waste or substance  on,  under,  about or from any of the
properties;  and any such  activity  shall be conducted in  compliance  with all
applicable  federal,  state,  and  local  laws,  regulations,   and  ordinances,
including without  limitation those laws,  regulations and ordinances  described
above. Borrower authorizes Lender and its agents to enter upon the properties to
make such  inspections  and tests as Lender may deem  appropriate  to  determine
compliance of the properties with this section of the Agreement. Any inspections
or tests made by Lender shall be at Borrower's expense and for Lender's purposes
only and shall not be construed to create any responsibility or liability on the
part of Lender to  Borrower  or to any other  person.  The  representations  and
warranties   contained   herein  are  based  on  Borrower's   due  diligence  in
investigating  the  properties  for hazardous  waste and  hazardous  substances.
Borrower  hereby (a) releases and waives any future  claims  against  Lender for
indemnity or  contribution  in the event Borrower  becomes liable for cleanup or
other costs under any such laws,  and (b) agrees


EXHIBIT 10.31
                                     - 5 -
<PAGE>

to  indemnify  and hold  harmless  Lender  against any and all  claims,  losses,
liabilities,  damages,  penalties,  and  expenses  which  Lender may directly or
indirectly  sustain  or suffer  resulting  from a breach of this  section of the
Agreement  or as a  consequence  of any use,  generation,  manufacture,  storage
disposal,  release or threatened release occurring prior to Borrower's ownership
or interest in the  properties,  whether or not the same was or should have been
known to Borrower.  The provisions of this section of the  Agreement,  including
the obligation to indemnify,  shall survive the payment of the  Indebtedness and
the  termination  or expiration  of this  Agreement and shall not be affected by
Lender's  acquisition  of any  interest  in any of the  properties,  whether  by
foreclosure or otherwise.

Litigation  and Claims.  No  litigation,  claim,  investigation,  administrative
proceeding or similar action (including those for unpaid taxes) against Borrower
is pending or  threatened,  and no other event has occurred which may materially
adversely  affect  Borrower's  financial  condition  or  properties,  other than
litigation,  claims,  or other events,  if any, that have been  disclosed to and
acknowledged by Lender in writing.

Taxes.  To the best of  Borrower's  knowledge,  all tax  returns  and reports of
Borrower that are or were required to be filed,  have been filed, and all taxes,
assessments and other governmental  charges have been paid in full, except those
presently  being or to be  contested  by Borrower in good faith in the  ordinary
course of business and for which adequate reserves have been provided.

Lien  Priority.  Unless  otherwise  previously  disclosed  to Lender in writing,
Borrower has not entered into or granted any Security  Agreements,  or permitted
the filing or  attachment  of any Security  Interests on or affecting any of the
Collateral  directly or indirectly  securing  repayment of  Borrower's  Loan and
Note,  that  would  be  prior or that  may in any way be  superior  to  Lender's
Security Interests and rights in and to such Collateral.

Binding Effect.  This Agreement,  the Note, all Security  Agreements directly or
indirectly securing repayment of Borrower's Loan and Note and all of the Related
Documents  are  binding  upon  Borrower as well as upon  Borrower's  successors,
representatives  and assigns,  and are legally  enforceable  in accordance  with
their respective terms.

Commercial  Purposes.  Borrower  intends  to use the Loan  proceeds  solely  for
business or commercial related purposes.

Employee Benefit Plans. Each employee benefit plan as to which Borrower may have
any liability complies in all material respects with all applicable requirements
of law and regulations,  and (i) no Reportable Event nor Prohibited  Transaction
(as defined in ERISA) has occurred with respect to any such plan,  (ii) Borrower
has not withdrawn from any such plan or initiated steps to do so, (iii) no steps
have been  taken to  terminate  any such plan,  and (iv)  there are no  unfunded
liabilities other than those previously disclosed to Lender in writing. 

Location of Borrower's  Offices and Records.  Borrower's  place of business,  or
Borrower's  chief  executive  office,  if  Borrower  has more  than one place of
business,  is located at PO Box 400,  

EXHIBIT 10.31
                                     - 6 -
<PAGE>

Hopland,  CA 95449.  Unless  Borrower has  designated  otherwise in writing this
location  is also the  office  or  offices  where  Borrower  keeps  its  records
concerning the Collateral.

Information All information  heretofore or contemporaneously  herewith furnished
by Borrower to Lender for the purposes of or in connection  with this  Agreement
or any  transaction  contemplated  hereby  is,  and  all  information  hereafter
furnished  by or on behalf of Borrower  to Lender will be, true and  accurate in
every  material  respect  on the date as of which such  information  is dated or
certified;  and none of such information is or will be incomplete by omitting to
state any material fact necessary to make such information not misleading.

Survival of Representations and Warranties. Borrower understands and agrees that
Lender,   without   independent   investigation,   is  relying  upon  the  above
representations and warranties in extending Loan Advances to Borrower.  Borrower
further  agrees  that the  foregoing  representations  and  warranties  shall be
continuing  in nature and shall  remain in full force and effect until such time
as Borrower's  Indebtedness shall be paid in full, or until this Agreement shall
be terminated in the manner provided above, whichever is the last to occur.

AFFIRMATIVE  COVENANTS.  Borrower  covenants and agrees with Lender that,  while
this Agreement is in effect, Borrower will:

Litigation.  Promptly  inform  Lender in  writing  of (a) all  material  adverse
changes  in  Borrower's  financial  condition,  and  (b)  all  existing  and all
threatened litigation,  claims,  investigations,  administrative  proceedings or
similar  actions  affecting  Borrower or any  Guarantor  which could  materially
affect the  financial  condition of Borrower or the  financial  condition of any
Guarantor.

Financial  Records.  Maintain its books and records in accordance with generally
accepted accounting principles, applied on a consistent basis, and permit Lender
to examine and audit Borrower's books and records at all reasonable times.

Financial Statements. Furnish Lender with, as soon as available, but in no event
later than one  hundred  twenty  (120) days after the end of each  fiscal  year,
Borrower's  balance sheet and income statement for the year ended,  audited by a
certified public accountant  satisfactory to Lender,  and, as soon as available,
but in no event  later  than  thirty  (30)  days  after  the end of each  month,
Borrower's  balance  sheet and profit and loss  statement  for the period ended,
prepared and certified as correct to the best knowledge and belief by Borrower's
chief  financial  officer or other officer or person  acceptable to Lender.  All
financial reports required to be provided under this Agreement shall be prepared
in  accordance  with  generally  accepted  accounting  principles,  applied on a
consistent basis, and certified by Borrower as being true and correct.

Additional  Information.  Furnish such  additional  information  and statements,
lists of assets and liabilities,  agings of receivables and payables,  inventory
schedules,  budgets,  forecasts,  tax returns, and other reports with respect to
Borrower's  financial  condition  and business  operations as Lender may request
from time to time.

Financial Covenants and Ratios.  Comply with the following covenants and ratios:
Except as provided above, all computations made to determine compliance with the
requirements  contained 

EXHIBIT 10.31
                                     - 7 -
<PAGE>

in this paragraph shall be made in accordance with generally accepted accounting
principles,  applied on a consistent  basis,  and certified by Borrower as being
true and correct.

Insurance.  Maintain fire and other risk insurance,  public liability insurance,
and such  other  insurance  as Lender may  require  with  respect to  Borrower's
properties  and  operations,  in form,  amounts,  coverages  and with  insurance
companies  reasonably  acceptable to Lender.  Borrower,  upon request of Lender,
will  deliver  to  Lender  from time to time the  policies  or  certificates  of
insurance in form satisfactory to Lender,  including stipulations that coverages
will not be  cancelled  or  diminished  without  at least ten (10)  days'  prior
written  notice  to  Lender.   Each  insurance  policy  also  shall  include  an
endorsement  providing  that coverage in favor of Lender will not be impaired in
any way by any act,  omission  or default of Borrower  or any other  person.  In
connection with all policies covering assets in which Lender holds or is offered
a security  interest for the Loans,  Borrower will provide Lender with such loss
payable or other endorsements as Lender may require.

Insurance Reports.  Furnish to Lender,  upon request of Lender,  reports on each
existing  insurance  policy  showing such  information  as Lender may reasonably
request,  including  without  limitation  the  following:  (a)  the  name of the
insurer; (b) the risks insured; (c) the amount of the policy; (d) the properties
insured;  (e) the then current  property  values on the basis of which insurance
has been  obtained,  and the manner of  determining  those  values;  and (f) the
expiration date of the policy. In addition,  upon request of Lender (however not
more  not  than   annually),   Borrower  will  have  an  independent   appraiser
satisfactory  to Lender  determine,  as  applicable,  the  actual  cash value or
replacement cost of any Collateral.  The cost of such appraisal shall be paid by
Borrower.

Subordination.  Prior to disbursement of any Loan proceeds,  deliver to Lender a
subordination agreement on Lender's forms, executed by Borrower's creditor named
below,  subordinating all of Borrower's  indebtedness to such creditor,  or such
lesser  amount  as may be  agreed to by  Lender  in  writing,  and any  security
interests in  collateral  securing that  indebtedness  to the Loans and security
interests of Lender.

Name of Creditor

Amount

Cordes P.  Langley,  a  married  man on  undivided  38/144  Interest;  Philip G.
Langley,  a married man, on undivided  38/144  Interest;  Ellen J. Alexander,  a
married woman, on undivided 38/144 Interest;  and David C. Dutton,  Jr. and Grey
M. Dutton, Trustees, The David C. Dutton, Jr. and Grey M. Dutton Revocable Trust

dated October 31,1989 on undivided 30/144 Interest  $264,567.58

Other Agreements.  Comply with all terms and conditions of all other agreements,
whether now or  hereafter  existing,  between  Borrower  and any other party and
notify Lender immediately in writing of any default in connection with any other
such agreements.

EXHIBIT 10.31
                                     - 8 -
<PAGE>

Loan Fees and  Charges.  In addition to all other  agreed upon fees and charges,
pay the following:  2% construction  loan origination fee and a 1 1/2% permanent
loan origination fee, $275.00 Loan  Documentation  Fee, $950.00  Inspection fee,
$2,500.00 Legal Reimbursement fee.

Loan Proceeds. Use all Loan proceeds solely for the following specific purposes:
construction  of a 62000 sq. ft. Brewery  facility which will be located at 1601
Airport Road, Ukiah, CA.

Taxes, Charges and Liens. Pay and discharge when due all of its indebtedness and
obligations,  including without limitation all assessments,  taxes, governmental
charges,  levies and liens,  of every kind and nature,  imposed upon Borrower or
its properties,  income, or profits,  prior to the date on which penalties would
attach,  and all lawful  claims that,  if unpaid,  might become a lien or charge
upon any of Borrower's properties income, or profits. Provided however, Borrower
will not be required to pay and  discharge  any such  assessment,  tax,  charge,
levy,  lien or claim so long as (a) the  legality of the same shall be contested
in  good  faith  by  appropriate  proceedings,   and  (b)  Borrower  shall  have
established  on its books  adequate  reserves  with  respect  to such  contested
assessment,  tax,  charge,  levy,  lien, or claim in accordance  with  generally
accepted accounting practices.  Borrower, upon demand of Lender, will furnish to
Lender evidence of payment of the assessments, taxes, charges, levies, liens and
claims and will authorize the  appropriate  governmental  official to deliver to
Lender at any time a  written  statement  of any  assessments,  taxes,  charges,
levies, liens and claims against Borrower's properties, income, or profits.

Performance.  Perform and comply with all terms, conditions,  and provisions set
forth in this  Agreement and in the Related  Documents in a timely  manner,  and
promptly  notify Lender if Borrower  learns of the occurrence of any event which
constitutes an Event of Default under this Agreement or under any of the Related
Documents.

Operations.  Maintain executive and management  personnel with substantially the
same  qualifications  and  experience as the present  executive  and  management
personnel;  provide  written  notice to Lender of any  change in  executive  and
management  personnel;  conduct its business affairs in a reasonable and prudent
manner and in compliance with all applicable federal,  state and municipal laws,
ordinances,   rules  and  regulations   respecting  its  properties,   charters,
businesses and operations,  including  without  limitation,  compliance with the
Americans With Disabilities Act and with all minimum funding standards and other
requirements of ERISA and other laws applicable to Borrower's  employee  benefit
plans.

Inspection.  Permit  employees  or agents of  Lender at any  reasonable  time to
inspect  any and all  Collateral  for the Loan or  Loans  and  Borrower's  other
properties and to examine or audit Borrower's books,  accounts,  and records and
to make copies and  memoranda of Borrower's  books,  accounts,  and records.  If
Borrower now or at any time hereafter  maintains any records  (including without
limitation  computer  generated  records and computer  software programs for the
generation of such records) in the possession of a third party,  Borrower,  upon
request of Lender,  shall notify such party to permit Lender free access to such
records at all reasonable times and to provide Lender with copies of any records
it may request, all at Borrower's expense.

Compliance  Certificate  Unless waived in writing by Lender,  provide  Lender at
least  annually and at the time of each  disbursement  of Loan  proceeds  with a
certificate  executed by Borrower's chief 



EXHIBIT 10.31
                                     - 9 -
<PAGE>

financial officer,  or other officer or person acceptable to Lender,  certifying
that the representations and warranties set forth in this Agreement are true and
correct as of the date of the certificate and further certifying that, as of the
date of the certificate, no Event of Default exists under this Agreement.

Environmental Compliance and Reports. Borrower shall comply in all respects with
all environmental protection federal, state and local laws statutes, regulations
and  ordinances;  not cause or permit to exist, as a result of an intentional or
unintentional  action or omission on its part or on the part of any third party,
on property owned and/or occupied by Borrower,  any environmental activity where
damage may result to the  environment,  unless  such  environmental  activity is
pursuant to and in  compliance  with the  conditions  of a permit  issued by the
appropriate federal, state or local governmental  authorities;  shall furnish to
Lender promptly and in any event within thirty (30) days after receipt thereof a
copy  of any  notice,  summons,  lien,  citation,  directive,  letter  or  other
communication  from any governmental  agency or  instrumentality  concerning any
intentional or unintentional action or omission on Borrower's part in connection
with  any  environmental  activity  whether  or  not  there  is  damage  to  the
environment and/or other natural resources.

Additional  Assurances.  Make,  execute and  deliver to Lender  such  promissory
notes,  mortgages,  deeds of trust,  security agreements,  financing statements,
instruments,  documents  and other  agreements  as Lender or its  attorneys  may
reasonably  request to evidence and secure the Loans and to perfect all Security
Interests.

RECOVERY OF  ADDITIONAL  COSTS.  If the  imposition of or any change in any law,
rule,  regulation or guideline,  or the  interpretation  or  application  of any
thereof by any court or administrative or governmental  authority (including any
request or policy not  having  the force of law)  shall  impose,  modify or make
applicable  any taxes (except U.S.  federal,  state or local income or franchise
taxes imposed on Lender), reserve requirements, capital adequacy requirements or
other  obligations  which would (a) increase the cost to Lender for extending or
maintaining the credit  facilities to which this Agreement  relates,  (b) reduce
the amounts payable to Lender under this Agreement or the Related Documents,  or
(c) reduce the rate of return on Lender's  capital as a consequence  of Lender's
obligations  with  respect to the  credit  facilities  to which  this  Agreement
relates,  then  Borrower  agrees to pay Lender such  additional  amounts as will
compensate  Lender therefor,  within five (5) days after Lender's written demand
for such payment,  which demand shall be  accompanied  by an explanation of such
imposition or charge and a calculation  in reasonable  detail of the  additional
amounts  payable  by  Borrower,  which  explanation  and  calculations  shall be
conclusive in the absence of manifest error.

NEGATIVE  COVENANTS.  Borrower  covenants and agrees with Lender that while this
Agreement is in effect, Borrower shall not, without the prior written consent of
Lender:

Capital Expenditures.  Make or contract to make capital expenditures,  including
leasehold  improvements,  in any fiscal  year in excess of  $10,000.00  or incur
liability for rentals of property (including both real and personal property) in
an amount which,  together with capital  expenditures,  shall in any fiscal year
exceed such sum.  Indebtedness  and for trade debt incurred in the normal course
of business and indebtedness to Lender  contemplated by this Agreement,

EXHIBIT 10.31
                                     - 10 -
<PAGE>

create,  incur or assume  indebtedness  for borrowed  money,  including  capital
leases,  (b) except as allowed as a Permitted Lien,  sell,  transfer,  mortgage,
assign,  pledge,  lease,  grant a  security  interest  in,  or  encumber  any of
Borrower's assets, or (c) sell with recourse any of Borrower's accounts,  except
to Lender.

Continuity of Operations.  (a) Engage in any business  activities  substantially
different  than  those  in  which  Borrower  is  presently  engaged,  (b)  cease
operations,  liquidate,  merge, transfer,  acquire or consolidate with any other
entity,  change  ownership,  change  its  name,  dissolve  or  transfer  or sell
Collateral  out of the  ordinary  course of business,  (c) pay any  dividends on
Borrower's stock (other than dividends payable in its stock), provided,  however
that notwithstanding the foregoing,  but only so long as no Event of Default has
occurred and is  continuing  or would result from the payment of  dividends,  if
Borrower is a "Subchapter  S  Corporation"  (as defined in the Internal  Revenue
Code of 1986, as amended),  Borrower may pay cash  dividends on its stock to its
shareholders  from time to time in amounts  necessary to enable the shareholders
to pay income  taxes and make  estimated  income tax  payments to satisfy  their
liabilities  under federal and state law which arise solely from their status as
Shareholders of a Subchapter S Corporation  because of their ownership of shares
of stock of Borrower,  or (d) purchase or retire any of  Borrower's  outstanding
shares or alter or amend Borrower's capital structure.

Loans,  Acquisitions  and  Guaranties.  (a) Loan,  invest in or advance money or
assets, (b) purchase,  create or acquire any interest in any other enterprise or
entity,  or (c) incur any  obligation  as surety or guarantor  other than in the
ordinary course of business.

CESSATION OF  ADVANCES.  If Lender has made any  commitment  to make any Loan to
Borrower,  whether  under this  Agreement or under any other  agreement,  Lender
shall have no  obligation to make Loan Advances or to disburse Loan proceeds if:
(a) Borrower or any Guarantor is in default under the terms of this Agreement or
any of the  Related  Documents  or any  other  agreement  that  Borrower  or any
Guarantor  has with Lender;  (b) Borrower or any  Guarantor  becomes  insolvent,
files a  petition  in  bankruptcy  or  similar  proceedings,  or is  adjudged  a
bankrupt;  (c) there occurs a material  adverse  change in Borrower's  financial
condition,  in the financial condition of any Guarantor,  or in the value of any
Collateral  securing any Loan; or (d) any Guarantor  seeks,  claims or otherwise
attempts to limit, modify or revoke such Guarantor's guaranty of the Loan or any
other loan with Lender.

EVENTS OF DEFAULT.  Each of the following  shall  constitute an Event of Default
under this Agreement:

Default on Indebtedness. Failure of Borrower to make any payment when due on the
Loans.

Other Defaults.  Failure of Borrower or any Grantor to comply with or to perform
when due any other term,  obligation,  covenant or  condition  contained in this
Agreement or in any of the Related  Documents,  or failure of Borrower to comply
with or to perform any other term,  obligation,  covenant or condition contained
in any other agreement between Lender and Borrower.

EXHIBIT 10.31
                                     - 11 -
<PAGE>

Default In Favor of Third Parties.  Should Borrower or any Grantor default under
any loan, extension of credit, security agreement,  purchase or sales agreement,
or any other  agreement,  in favor of any  other  creditor  or  person  that may
materially  affect any of  Borrower's  property or  Borrower's  or any Grantor's
ability to repay the Loans or perform their  respective  obligations  under this
Agreement or any of the Related Documents.

False Statements. Any warranty, representation or statement made or furnished to
Lender by or on behalf of Borrower or any Grantor  under this  Agreement  or the
Related  Documents is false or  misleading  in any material  respect at the time
made or furnished, or becomes false or misleading at any time thereafter..

Detective  Collateralization  This  Agreement  or any of the  Related  Documents
ceases  to be in full  force  and  effect  (including  failure  of any  Security
Agreement to create a valid and perfected Security Interest) at any time and for
any reason.

Insolvency.  The  dissolution or termination of Borrower's  existence as a going
business, the insolvency of Borrower, the appointment of a receiver for any part
of Borrower's property, any assignment for the benefit of creditors, any type of
creditor workout,  or the commencement of any proceeding under any bankruptcy or
insolvency laws by or against Borrower.

Creditor or Forfeiture  Proceedings.  Commencement  of foreclosure or forfeiture
proceedings,  whether by judicial  proceeding,  self-help,  repossession  or any
other method,  by any creditor of Borrower,  any creditor of any Grantor against
any collateral  securing the Indebtedness,  or by any governmental  agency. This
includes a garnishment,  attachment,  or levy on or of any of Borrower's deposit
accounts with Lender. However, this Event of Default shall not apply if there is
a good  faith  dispute by  Borrower  or  Grantor,  as the case may be, as to the
validity or  reasonableness  of the claim which is the basis of the  creditor or
forfeiture proceeding, and if Borrower or Grantor gives Lender written notice of
the creditor or forfeiture  proceeding  and furnishes  reserves or a surety bond
for the creditor or forfeiture proceeding satisfactory to Lender.

Events Affecting  Guarantor.  Any of the preceding events occurs with respect to
any  Guarantor  of any of the  Indebtedness  or any  Guarantor  dies or  becomes
incompetent,  or revokes or disputes the validity  of, or liability  under,  any
Guaranty  of the  Indebtedness.  Lender,  at its option,  may,  but shall not be
required  to,  permit  the  Guarantor's  estate  to assume  unconditionally  the
obligations  arising under the guaranty in a manner satisfactory to Lender, and,
in doing so, cure the Event of Default.

Change In  Ownership.  Any change in ownership of  twenty-five  percent (25%) or
more of the common stock of Borrower.

Adverse  Change.  A  material  adverse  change  occurs in  Borrower's  financial
condition,  or Lender  believes  the prospect of payment or  performance  of the
Indebtedness is impaired.

Right to Cure. If any default, other than a Default on Indebtedness,  is curable
and if Borrower or Grantor, as the case may be, has not been given a notice of a
similar default within the preceding twelve (12) months, it may be cured (and no
Event of Default will have occurred) if Borrower or 


EXHIBIT 10.31
                                     - 12 -
<PAGE>

Grantor,  as the  case  may be,  after  receiving  written  notice  from  Lender
demanding  cure of such default:  (a) cures the default  within one (1) days; or
(b) if the cure requires  more than one (1) days,  immediately  initiates  steps
which Lender deems in Lender's  sole  discretion  to be  sufficient  to cure the
default and  thereafter  continues and completes  all  reasonable  and necessary
steps sufficient to produce compliance as soon as reasonably practical.

EFFECT OF AN EVENT OF DEFAULT. If any Event of Default shall occur, except where
otherwise provided in this Agreement or the Related  Documents,  all commitments
and  obligations of Lender under this Agreement or the Related  Documents or any
other  agreement  immediately  will terminate  (including any obligation to make
Loan  Advances  or  disbursements),  and, at  Lender's  option all  Indebtedness
immediately  will  become due and  payable,  all  without  notice of any kind to
Borrower,  except that in the case of an Event of Default of the type  described
in the 'insolvency"  subsection above, such acceleration  shall be automatic and
not  optional.  In  addition,  Lender  shall have all the  rights  and  remedies
provided in the Related  Documents or available at law, in equity, or otherwise.
Except as may be  prohibited  by  applicable  law,  all of  Lender's  rights and
remedies  shall be cumulative and may be exercised  singularly or  concurrently.
Election by Lender to pursue any remedy  shall not exclude  pursuit of any other
remedy,  and an  election to make  expenditures  or to take action to perform an
obligation  of  Borrower or of any Grantor  shall not affect  Lender's  right to
declare a default and to exercise its rights and remedies.

MISCELLANEOUS  PROVISIONS.  The following miscellaneous provisions are a part of
this Agreement:

Amendments. This Agreement, together with any Related Documents, constitutes the
entire understanding and agreement of the parties as to the matters set forth in
this  Agreement.  No  alteration  of or  amendment  to this  Agreement  shall be
effective  unless given in writing and signed by the party or parties  sought to
be  charged  or bound by the  alteration  or  amendment.  Applicable  Law.  This
Agreement has to Lender to Lender by Lender In the State the California It there
Is  a  lawsuit,   Borrower  agrees  upon  Lender's  request  to  submit  to  the
jurisdiction  of the courts of Mendocino  County,  the State of California  This
Agreement stroll be governed by and construed In accordance with the laws of the
State of California

Caption  Headings.  Caption  headings  in this  Agreement  are  for  convenience
purposes  only and are not to be used to interpret or define the  provisions  of
this Agreement.

Multiple Parties;  Corporate  Authority.  All obligations of Borrower under this
Agreement shall be joint and several,  and all references to Borrower shall mean
each and every Borrower.  This means that each of the Borrowers signing below is
responsible for all obligations in this Agreement.

Consent to Loan Participation.  Borrower agrees and consents to Lender's sale or
transfer,  whether now or later, of one or more  participation  interests in the
Loans to one or more purchasers,  whether related or unrelated to Lender; Lender
may provide,  without any limitation whatsoever,  to any one or more purchasers,
or potential  purchasers,  any  information  or knowledge  Lender may have about
Borrower or about any other matter  relating to the Loan,  and  Borrower  hereby



EXHIBIT 10.31
                                     - 13 -
<PAGE>

waives any rights to privacy it may have with respect to such  matters  Borrower
additionally waives any and all notices of sale of participation  interests,  as
well as all notices of any repurchase of such participation interests.  Borrower
also agrees that the  purchasers  of any such  participation  interests  will be
considered as the absolute  owners of such  interests in the Loans and will have
all the rights granted under the participation agreement or agreements governing
the sale of such participation interests.  Borrower further waives all rights of
offset or  counterclaim  that it may have now or later against Lender or against
any purchaser of such a participation  interest and unconditionally  agrees that
either Lender or such  purchaser  may enforce  Borrower's  obligation  under the
Loans irrespective of the failure or insolvency of any holder of any interest in
the Loans.  Borrower further agrees that the purchaser of any such participation
interests  may enforce its  interests  irrespective  of any  personal  claims or
defenses that Borrower may have against Lender.

Costs and Expenses. Borrower agrees to pay upon demand all of Lender's expenses,
including without  limitation  attorneys' fees,  incurred in connection with the
preparation,  execution,  enforcement,   modification  and  collection  of  this
Agreement  or in  connection  with the Loans made  pursuant  to this  Agreement.
Lender  may pay  someone  else to help  collect  the Loans and to  enforce  this
Agreement,  and Borrower  will pay that amount.  This  includes,  subject to any
limits  under  applicable  law,  Lender's  attorneys'  fees and  Lender's  legal
expenses,  whether  or not there is a  lawsuit,  including  attorneys'  fees for
bankruptcy  proceedings (including efforts to modify or vacate any automatic shy
or injunction), appeals, and any anticipated post -judgment collection services.
Borrower  also will pay any court costs,  in addition to all other sums provided
by law.

Notices. All notices required to be given under this Agreement shall be given in
writing,  may be sent by  telefacsimilie,  and shall be effective  when actually
delivered or when deposited with a nationally  recognized  overnight  courier or
deposited in the United States mail, first class, postage prepaid,  addressed to
the party to whom the  notice is to be given at the  address  shown  above.  Any
party may change its address for notices  under this  Agreement by giving formal
written notice to the other parties,  specifying  that the purpose of the notice
is to change the party's address.  To the extent permitted by applicable law, if
there is more than one Borrower,  notice to any Borrower will constitute  notice
to all Borrowers. For notice purposes, Borrower will keep Lender informed at all
times of Borrower's current address(es).

Severability.  If a court of competent  jurisdiction finds any provision of this
Agreement to be invalid or unenforceable as to any person or circumstance,  such
finding shall not render that provision invalid or unenforceable as to any other
persons or  circumstances.  If feasible,  any such offending  provision shall be
deemed to be modified  to be within the limits of  enforceability  or  validity;
however, if the offending provision cannot be so modified,  it shall be stricken
and all other  provisions of this  Agreement in all other  respects shall remain
valid and enforceable.

Subsidiaries  and  Affiliates  of  Borrower.  To the extent  the  context of any
provisions of this Agreement makes it appropriate,  including without limitation
any  representation,  warranty or  covenant,  the word  "Borrower as used herein
shall include all subsidiaries and affiliates of Borrower.  Notwithstanding  the
foregoing however,  under no circumstances  shall this Agreement be construed to
require  Lender  to  make  any  Loan or  other  financial  accommodation  to any
subsidiary or affiliate of Borrower.

EXHIBIT 10.31
                                     - 14 -
<PAGE>

Successors and Assigns.  All covenants and agreements  contained by or on behalf
of Borrower shall bind its successors and assigns and shall inure to the benefit
of Lender,  its successors and assigns.  Borrower shall not,  however,  have the
right to assign its rights under this Agreement or any interest therein, without
the prior written consent of Lender.

Survival.  All  warranties,  representations,  and covenants made by Borrower in
this Agreement or in any certificate or other  instrument  delivered by Borrower
to Lender under this  Agreement  shall be considered to have been relied upon by
Lender and will  survive  the making of the Loan and  delivery  to Lender of the
Related Documents, regardless of any investigation made by Lender or on Lender's
behalf.

Time  Is of the  Essence.  Time is of the  essence  in the  performance  of this
Agreement.

Waiver Lender shall not be deemed to have waived any rights under this Agreement
unless  such  waiver  is given in  writing  and  signed by  Lender.  No delay or
omission on the part of Lender in exercising any right shall operate as a waiver
of such  right or any other  right.  A waiver by Lender of a  provision  of this
Agreement shall not prejudice or constitute a waiver of Lender's right otherwise
to demand strict  compliance  with that provision or any other provision of this
Agreement.  No prior waiver by Lender,  nor any course of dealing between Lender
and Borrower,  or between Lender and any Grantor,  shall  constitute a waiver of
any of Lender's rights or of any obligations of Borrower or of any Grantor as to
any future  transactions.  Whenever the consent of Lender is required under this
Agreement,  the  granting of such  consent by Lender in any  instance  shall not
constitute  continuing  consent in  subsequent  instances  where such consent is
required,  and in all cases such  consent may be granted or withheld in the sole
discretion of Lender.

BORROWER  ACKNOWLEDGES  HAVING READ ALL THE  PROVISIONS  OF THIS  BUSINESS  LOAN
AGREEMENT,  AND  BORROWER  AGREES TO ITS TERMS.  THIS  AGREEMENT  IS DATED AS OF
SEPTEMBER 25,1996.

BORROWER:

Mendocino Brewing Company, a California corporation

By:  /s/ Norman Franks
Norman Franks, Chief Financial Officer

By:  /s/ Michael Laybourn
Michael Laybourn, Chief Executive Officer

LENDER: SAVINGS BANK OF MENDOCINO COUNTY

By:  /s/ Martin J. Lombardi
Authorized Officer




EXHIBIT 10.31
                                     - 15 -




                                  EXHIBIT 10.32

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                             ----------------------



      CONSTRUCTION LOAN AGREEMENT WITH THE SAVINGS BANK OF MENDOCINO COUNTY

<PAGE>

Construction Loan Agreement

This  Construction  Loan  Agreement  is made as of September  25, 1996,  between
Saving Bank of Mendocino County, a California banking  corporation  ("Bank") and
Mendocino Brewing Company, Inc., ("Borrower").

Section 1. Construction Loan

1.1  Improvement  to Real  Property.  Borrower  has or will have an ownership or
leasehold  interest  in the real  property  more  fully  described  in Exhibit A
("Property").  Borrower  will  construct  or cause to have  constructed  certain
improvements  ("Improvements")  to the Property in accordance with certain plans
and  specifications  ("Plans and  Specifications")  which have  previously  been
delivered to the Bank.

1.2 The Loan and  Note.  Bank has  agreed to lend to  Borrower  up to the sum of
$2,700,000.00  ("Loan)  subject to the terms and  conditions of this  Agreement.
Borrower  will  execute and deliver a  promissory  note  ("Note") in the form of
Exhibit B to evidence this loan.

1.3 Security. The following collateral ("Collateral") will serve as security for
Borrower's obligations in connection with the Loan and this Agreement.

(a) Borrower will grant security  interests in the Property,  the  Improvements,
all fixtures attached or to be attached thereto and in such other property as is
specified in Exhibit C attached hereto.  The deed of trust covering the Property
and the Improvements  ("Deed of Trust") and the security  agreements  evidencing
these security interests will be collectively called the "Security Agreements".

(b) Borrower hereby assigns to Bank all of its rights, title and interest in and
to (i) all monies  deposited with any public or private utility for or to assure
utilities on or for the Property,  (ii) the Plans and Specifications,  (iii) the
Account created pursuant to Section 4.1 (a) and the monies placed therein,  (iv)
if a construction contract is required to be delivered to Bank as a condition to
disbursement of the Loan, that construction contract  ("Construction  Contract")
and (v) any other agreement  which,  in the Bank's  reasonable  judgment,  would
assist  Bank in  completing  the  improvements  should  Borrower  be in  default
hereunder.

(c) As additional  security,  Borrower hereby  transfers and assigns to Bank all
right,  title and interest in and to any and all monies deposited by Borrower or
deposited on behalf of Borrower  with any city,  county,  public body or agency,
irrigation,  sewer,  or water  district  or company,  gas or  electric  company,
telephone  company,  and any other  body or agency for the  installation,  or to
secure the installation of, any utility by Borrower pertaining to the Property.

Section 2. Conditions to Loan Disbursement

Before Bank becomes obligated to make any advance connection with the Loan:

2.1 Bank must have  received the Note,  the Security  Agreements  and each other
document specified in Exhibit C and all other documents, information, warranties
and showings as Bank 


EXHIBIT 10.32

<PAGE>

may require,  all of which must be properly executed,  if appropriate,  and in a
form and substance acceptable to Bank.

2.2 Bank must have received the several  amounts  Borrower is required to pay to
Bank as a condition to or in connection with the Loan as specified herein and in
Exhibit C.

2.3 The request for the advance  must be received by Bank prior to the  maturity
date of the Note and must otherwise be authorized by this Agreement.

Section 3. Affirmative Covenants

Until the Loan and all related  obligations  are paid and  discharged,  Borrower
will, unless Bank waives compliance in writing:

3.1  Indemnity.  Indemnify and hold Bank,  its officers,  employees,  agents and
assigns harmless against all losses claims,  demands,  damages,  response costs,
penalties,  expenses  (including  court  costs  and  Bank's  attorney  fees) and
liabilities  (individually and collectively  called "liability") which Bank, its
officers,  employees,  agents,  successors  or assigns  may sustain or suffer by
reason of anything done or omitted on, under or about the  property,  whether or
not in connection with the  construction of the  Improvements  pursuant to or as
contemplated by this Agreement or caused by the use of the proceeds of the Loan,
and including without  limitation,  liability based on strict liability in tort,
liability resulting from a finding that Bank and borrower are engaged in a joint
venture or  partnership,  and liability  which Bank,  its  officers,  employees,
agents,  successors or assigns may directly or indirectly sustain or suffer as a
consequence  of any  inaccuracy  or breach of any  representation,  warranty  or
agreement  made in this  Agreement  in  connection  with  hazardous  substances.
Notwithstanding  the language of the preamble of this  Section,  this  indemnity
covers claims  asserted after the Loan and all related  obligations are paid and
discharged,  and  the  only  exclusions  relate  to  claims  arising  out of the
affirmative  acts of the Bank or of a third party after  borrower's  interest in
the  Property  has  terminated.  For  purposes of this  Agreement,  a "hazardous
substance"  is  a  substance   which  has   characteristics   of   ignitability,
corrosivity,  toxicity, reactivity or radioactivity or has other characteristics
which render it dangerous to health, safety or the environment if such substance
is or  becomes  regulated  by an  federal,  state or local  law,  regulation  or
ordinance;  the  term  includes,  without  limitation,   substances  defined  as
"hazardous  material",  "toxic  substances",  "hazardous  wastes" or  "hazardous
substances"  in  the  Comprehensive  Environmental  Response,  Compensation  and
Liability Act of 1980, as amended, 42 U.S.C.  Section 9601, et seq.  ("CERCLA"),
the Hazardous Materials Transportation Act, 49 U.S.C. Section 1801, et seq., the
Resource  Conservation and Recovery Act, 42 U.S.C. Section 6901, et seq., and in
Chapters  6.5 through 7.7 of  Division  20 of the  California  Health and Safety
Code,  Section 25100, et seq., and in the regulations  adopted and  publications
promulgated  pursuant  to  said  laws.  The  terms  "disposal",  "release",  and
"threatened release" shall have the definitions assigned to them in CERCLA.

3.2 Maintain  Insurance.  Provide or cause each  contractor,  subcontractor  and
materialman involved in the construction of the Improvements to provide and keep
in full  force and  effect  any  insurance  policies  specified  in Exhibit C or
otherwise  required  by  Bank  and  with  insurers  and in  



EXHIBIT 10.32
                                     - 2 -
<PAGE>

amounts and in form  satisfactory to Bank. Each insurance  policy must contain a
standard form non-contribution  mortgagee's loss payable endorsement in favor of
Bank.

3.3 Reports and Further  Documents.  Deliver or cause to be delivered such other
statements,  lists of  property  and  accounts,  budgets,  forecasts  or reports
relating  to  Borrower  or  any  contractor  or  subcontractor  involved  in the
construction of the  Improvements as Bank may reasonably  request and perform or
cause to be  performed  on  request of Bank such  further  acts as may be deemed
necessary or advisable by Bank either to perfect any security  interest provided
for herein or to carry out the intent of this Agreement.

3.4 Proper Construction.  Cause the construction of the Improvements,  including
all grading,  landscaping  and off site work, to be prosecuted  with  diligence,
continuity,  in accordance with the Plans and  Specifications and of first class
materials in a good,  substantial  and workmanlike  manner in strict  compliance
with all applicable laws,  ordinances,  rules and regulations of federal,  state
and local governments and agencies, such construction to commence within 30 days
from  the  date  hereof  and be  completed  within  300 days of the date of this
Agreement.

3.5  Inspection.  Permit Bank, its officers,  employees and agents to enter upon
the Property and inspect the work of construction, it being understood, however,
that Bank is under no obligation to supervise, inspect or inform Borrower of the
progress of construction, and borrower will not rely upon Bank therefor.

3.6 Mechanics  Liens.  Pay or cause to be paid in full and discharge or cause to
be discharged  all claims for labor done and material and services  furnished in
connection with the construction of the Improvements, file diligently or procure
the filing of a Notice of  Completion  upon  completion  of  construction,  file
diligently  or procure the filing of a Notice of  Cessation  upon the event of a
cessation of labor for a continuous period of 30 days or more and take all other
reasonable  steps to  forestall  the  assertion  of claims of lien  against  the
Property or of claims against the Account other than claims for labor, materials
or services which Borrower in good faith disputes and which Borrower, at its own
expense,  is  currently  and  diligently  contesting;  provided,  however,  that
Borrower will, within 20 days after filing of any claim or lien that is disputed
or contested by Borrower,  record, or cause to be recorded, in the Office of the
appropriate  County recorder,  a surety bond sufficient to release said claim of
lien. Borrower will defend,  indemnify and hold Bank harmless against any action
filed or claim asserted  against Bank for any reason in connection with any such
lien claim,  including  the costs  thereof and expenses  related  thereto.  Such
expenses  include,  but are not limited to, court costs and attorneys fees. Bank
may recover sums due from  Borrower  under this  section from the Account,  upon
demand or, at Bank's  option,  Bank's payment may be treated as an advance under
the Note.

3.7 Incidental  Expenses.  Promptly pay all  reasonable  and necessary  expenses
incidental to this transaction  including,  but not limited to, all pre-closing,
closing and  post-closing  expenses such as escrow fees,  appraisal fees,  legal
fees,  title  insurance  premiums,  premiums  for  hazard  insurance  and bonds,
architect's,   surveyor's   and  engineer's   fees,   real  property  taxes  and
assessments, recordation, filing and documentary or stamp taxes.


EXHIBIT 10.32
                                     - 3 -
<PAGE>

3.8 Takeout Commitment.  Insurance and Guarantee. If the indebtedness secured by
the Deed of Trust is to be insured or guaranteed by an governmental agency or is
to be paid by another lender and evidence of such third party's  commitment with
regard thereto is required to be furnished  pursuant to Exhibit C, maintain such
commitment  and comply  with all  requirements  specified  therein  and with all
rules, regulations and statutes relating thereto, as applicable.

3.9 Compliance with Applicable  Laws.  Cause all work on the  Improvements to be
performed in strict compliance with all applicable laws,  ordinances,  rules and
regulations of federal,  state, county or municipal  governments or agencies now
in  force  or that  may be  enacted  or  promulgated  hereafter,  and  with  all
directions,  rules and regulations of the fire marshal, health officer, building
inspector or other officers of every governmental agency now having or hereafter
acquiring jurisdiction. Without limiting the foregoing, to the extent that there
will be any use, generation,  manufacture,  storage,  disposal or release of any
hazardous  substance on, under or about the Property,  the same shall be done in
conformity with all applicable  federal,  stated and local hazardous  substances
laws, regulations ordinances and publications  promulgated thereunder.  The work
shall  proceed  only  after  procurement  of  each  permit,   license  or  other
authorization   that  may  be  required  by  any   governmental   agency  having
jurisdiction,  and Borrower shall be responsible to Bank for the procurement and
maintenance  thereof,  as may be required of Borrower and all persons engaged in
work on the Improvements. Borrower shall promptly notify Bank of (a) any changes
whatsoever in the existing covenants,  conditions and restrictions  defining and
limiting  the use to which the  Property  and  Improvements  may be put, (b) any
threaten or actual  release of a hazardous  substance,  and (c) any  proposed or
threatened  amendment to or termination  of any permit or license  heretofore or
hereafter  acquired by Borrower,  any  contractor  or any  subcontractor  or any
materialman concerning the construction of the Improvements.

3.10 General Cooperation.  Cooperate with Bank in bringing about the expeditious
completion of the work of construction.  Such cooperation shall include, without
limiting the  generality  of the  foregoing,  prompt  execution of  Construction
Contract  change  orders  required  or  reasonably   necessary  to  (a)  resolve
ambiguities in the Plans and Specifications,  working drawings or shop drawings,
(b)  conform  the  work  to  prior  changes  or  (c)  resolve   difficulties  or
inefficiencies  which would arise as a result of strict  adherence  to the Plans
and  Specifications.  Disputes  with  or  between  subcontractors,  materialmen,
architects,  engineers, supervisory personnel or any other persons working on or
supplying  material to the work of construction  shall,  wherever  possible,  be
resolved (or handled pending final resolution) in a manner which will allow work
to proceed expeditiously.

3.11  Notification of Default.  Promptly notify Bank in writing of any cessation
of work on the Improvements,  the occurrence of any labor dispute, the filing of
any claim  against  the Loan  proceeds,  the  Account  or the  Property,  of the
occurrence  of any  default,  failure of  performance  or condition or breach of
warranty under the Note, the Security Agreements or this Agreement.

Section 4. Account

4.1 Creation:  Deposits.  Bank will  establish a  non-interest  bearing  account
("Account"). Deposit to the Account will consist of the following;

EXHIBIT 10.32
                                     - 4 -
<PAGE>

(a) The sum indicated in Exhibit C attached  hereto to be deposited by Borrower.
Borrower  represents  that  this  amount,  together  with  the  Loan  amount  is
sufficient to pay the costs and charges and expenses in connection with the Loan
and all costs in completing the  Improvements  in accordance  with the Plans and
Specifications.

(b) Such  additional  sums as Bank may  hereafter  require  Borrower  to deposit
pursuant to any of the terms hereof,  which  deposits will be made within 5 days
after Bank's written demand therefor.

4.2 Loan Disbursements and Disbursements from Account. The entire balance in the
Account  shall be  disbursed as provided in this section 4.2 prior to the making
of any disbursements of the Loan proceeds.  All  disbursements  from the Account
and of the  Loan  proceeds  will  be  for  the  purposes  contemplated  by  this
Agreement.  Disbursements  will be (a) by checks  drawn by Bank and  payable  to
Borrower  or,  at  Bank's  option,  to a  contractor,  subcontractor,  labor  or
materialman or (b) to an account  established by Borrower or such other payee as
is entitled to the payment,  all in accordance  with Exhibit D attached  hereto.
Disbursement from the Account may also be made, at Bank's option, to pay any sum
due Bank from  Borrower  or to pay  others  as  otherwise  contemplated  by this
Agreement.  Bank shall not,  in any way,  be  responsible  for the proper use by
Borrower of funds disbursed hereunder.

4.3  Bank  Option.  The  obligation  of Bank to make any  disbursement  from the
Account  or any Loan  disbursement  is,  in  addition  to each  other  condition
precedent set forth herein,  also subject to the condition that no determination
has been made by Bank, in its reasonable  judgment,  after ten (10) days written
notice to Borrower,  that the amounts  remaining in the Account and  undisbursed
under the Note are not  reasonably  likely to be  sufficient to pay all expenses
incurred or to be incurred in connection with the completion of the Improvements
and fulfillment of Borrower's obligations  hereunder.  Borrower understands that
Bank's failure to make a determination  that the remaining amount in the Account
and undisbursed Loan proceeds is insufficient to cover completion of the project
shall not  constitute  a warranty by Bank that the  remainder  in the Account is
sufficient for that purpose.

Section 5. Negative Covenants

Until the Loan and all related  obligations  are paid and  discharged,  Borrower
will not, unless Bank waives compliance in writing:

5.1 Amend Other Documents.  materially amend the Plans and specifications or any
contract  (including  but not limited to the  Construction  Contract,  if one is
submitted  to Bank  pursuant to Exhibit C),  working  drawing or other  document
required to be submitted  hereunder for Bank's prior  approval.  For purposes of
this  paragraph,  "Materially  amend" shall mean any single  change of more that
$5,000,  or the aggregate of all such changes or more than  $25,000.00 The prior
written consent of any surety providing bond(s) to secure payment or performance
of the work in the Improvements shall be required in connection with any and all
changes,  if the  enforceability  of its obligations  under the bond(s) would be
adversely affected absent such prior consent.



EXHIBIT 10.32
                                     - 5 -
<PAGE>

5.2 Purchase Money Encumbrances.  Acquire any materials,  equipment, fixtures or
any other part of the  Improvements  under an arrangement  wherein the seller or
any other  creditor  reserves the right to remove or to repossess any such items
or to consider them personal  property after their  incorporation in the work of
construction.

5.3  Improvements  District.  Consent  or  vote  to  have  any of  the  Property
incorporated within any improvement or other district area.

5.4 Use Qualified Contractors.  etc. Utilize in connection with the construction
of the Improvements any contractor,  subcontractor or materialman who, in Bank's
good faith determination, is deemed to be financially or otherwise unqualified.

5.5  Occupancy  of  Improvements.  If the proceeds of the loan are to be used to
construct  for-sale  home(s)  upon the  Property,  permit any  occupancy  of the
home(s)  prior to the close of escrow on the sale of said  home(s)  and the Loan
principal reduction(s) as required herein.

Section 6. Default

The occurrence of any of the following events, after any applicable cure period,
(each of which being an (Event of Defaults shall constitute a default hereunder;
provided, however, that unless otherwise specified,  Borrower shall be entitled,
after receipt of Bank's notice that an Event of Default shall have occurred,  to
a ten (10) day cure period for any Event of Default involving monetary payments,
and a thirty (30) day cure period for all other Events of Default;

6.1 Failure to Make Payment.  Any payment required under the Note or any payment
otherwise required hereunder or pursuant to the Security Agreements or any other
document contemplated herein is not made on or before its due date.

6.2 Action  Against  Property.  All or a substantial  portion of the Property is
condemned, seized or appropriated.

6.3 Breach of  Warranty or  Representation.  Any  representation  or warranty of
Borrower or any guarantor of Borrower's obligations contained in this Agreement,
the Note, the Security  Agreements,  any Exhibit  hereto or any other  document,
statement,  certificate  or schedule  required to be  furnished by Borrower or a
guarantor including,  but not limited to, loan applications financial statements
and other financial  information  regarding Borrower or a guarantor submitted to
Bank,  proves to be untrue in any  material  respect or  Borrower or a guarantor
conceals any material fact from Bank.

6.4  Insolvency.  Receiver  or  Trustee.  A court  enters  any  decree  or order
adjudging  Borrower or a guarantor  to be  bankrupt  or  insolvent,  approving a
petition  seeking  reorganization  of Borrower or a guarantor or any arrangement
for  Borrower  or a  guarantor  under any  debtor's  relief  law,  appointing  a
receiver,  trustee,  liquidator  or  assignee  of  Borrower  or a  guarantor  in
bankruptcy or insolvency of or for it s property, or directing the winding up or
liquidation of Borrower or a guarantor,  or Borrower or a guarantor is generally
unable to pay its debts as they fall due or  voluntarily  submits  to or files a
petition seeking any decree or order of the nature described in this section, or
Borrower or a guarantor  assigns its assets for the benefit of its  creditors or
suffers 


EXHIBIT 10.32
                                     - 6 -
<PAGE>

sequestration  or  attachment  of or  execution  on a  substantial  part  of its
property  unless the same is  returned or released  with 30 days  thereafter  or
prior to sooner sale pursuant to such sequestration, attachment or execution.

6.5 Judgments.  Borrower  fails to pay or to discharge any judgments  against it
for the  payment of money which in the  aggregate  exceed  $10.000,  unless such
judgments are satisfied or appeals are taken therefrom and enforcement of

such  judgments  are  stayed  within  10 days of their  entry,  or  unless  such
judgments are covered by a valid and binding insurance policy, in the opinion of
Borrower's counsel.

6.6 Sale or Transfer of Collateral. Borrower sells, transfer, removes, abandons,
assigns, hypothecates or encumbers, whether voluntarily or involuntarily, all or
any  part  of the  collateral  (except  for  personal  property  which  requires
replacement  by reason  of wear and tear or  obsolescence  which is  immediately
replaced upon sale or removal), or any interest therein or the attachment of any
lien thereon.

6.7 Lapse of Termination of Takeout Commitment. Any commitment of a governmental
agency or  another  lender to insure or to pay the  indebtedness  secured by the
Deed of Trust lapses or terminates.

6.8 Encroachment.  Any encroachment to the Property or any encroachment to other
property as a result of the Improvements or their  construction  occurs and such
encroachment is not removed or corrected within 30 days.

6.9  Interruption  of  Construction.  Work  on  the  improvements  ceases  for a
continuous  period of 30 days or more  prior to  completion  thereof  for causes
other than fire,  earthquake,  or other acts of God,  acts of the public  enemy,
riot, insurrection, governmental regulation of the sale of material and supplies
or the  transportation  thereof,  or  strikes  directly  affecting  the  work of
construction  or  shortages  of  material  or  labor  resulting   directly  from
governmental  controls  or  diversions;   provided,   however,  that  the  total
permissible  delay from all such enumerated cases will not exceed 45 days in the
aggregate  throughout  the entire period of  construction  of the  Improvements.
Notwithstanding  these time periods,  if any bonds secure performance or payment
of the work in the  Improvements  and such  bond or bonds  stipulates  a shorter
period or period, said shorter periods will be read into the preceding sentence.

6.10  Mechanics  Lien.  Any claim of lien is filed  against  the  Property,  the
Improvements  or any part  thereof of any  interest  or right  made  appurtenant
thereto,  or any notice to withhold funds  applicable to the Account or the Loan
is served and not  released  within 20 days,  or Borrower  has not,  within said
period of time, recorded a surety bond sufficient to release said claim of lien.

6.11  Failure to Make  Deposit to  Account.  Borrower  fails to timely  make any
required deposit to the Account.

6.12 Failure to Maintain Insurance.  Borrower or any contractor or subcontractor
fails to obtain or maintain  the several  insurance  coverages  required by Bank
hereunder.

EXHIBIT 10.32
                                     - 7 -
<PAGE>

6.13 Failure to Pay Taxes.  Borrower fails to pay all real and personal property
taxes on the  Collateral  before the same shall become  delinquent if payment of
the tax is or may become a lien against the Property or any other portion of the
Collateral.

6.14 Failure to Make Leasehold Payments. If the Property consists of a leasehold
interest,  Borrower  fails  to  pay  all  rental  payments  on or  before  their
respective due dates or such lease otherwise becomes in default.

6.15  Failure  to Make  Corrective  Improvements.  Borrower  fails  to  commence
corrective  improvements  as called for in  Section 8 hereto,  within 15 days of
notice from Bank,  and fails to complete said  improvements  in an expedient and
timely fashion.

6.16 Other Breach.  Borrower  breaches any other condition  covenant,  warranty,
promise or representation  contained in this Agreement, the Note or the Security
Agreements not specifically set forth in this Section 6 as an Event of Default.

Section 7. Bank's Remedies Upon Default

7.1 General Remedies. Should an Event of Default occur, Bank may, at its option,
do any one or more of the following, all without demand,  presentment or notice,
all of which are hereby expressly waived:

(a)  Terminate its  obligation  to make advances in connection  with the Loan or
disbursements from the Account.

(b) Declare all  indebtedness  of Borrower on the Note or otherwise  relating to
the Loan immediately due and payable.

(c) Take possession of the Property.

(d) Complete the Improvements in accordance with the Plans and Specifications or
as Bank may otherwise deem  appropriate.  In no event shall Bank be obligated to
complete the  Improvements if the funds in the Account and  undisbursed  amounts
under the Note are insufficient to complete the Improvements.  However, Bank may
advance  additional  sums and add such sums to the unpaid balance of the Note or
to be repayable upon Bank's demand  together with interest from the date of each
advance at the rate provided by the Note.

(e) Discharge and replace any contractor or subcontractor if such person is then
in default under the contract under which said person's services are retained.

(f) Employ  guards and take other  reasonable  measures  designed  to assure the
security of the Property,  Improvements,  building materials, and all equipment,
machinery and other materials involved in the construction of the Improvements.

(g) Exercise all other  remedies  available to Bank under the Note, the Security
Agreements, this Agreement and the law.

EXHIBIT 10.32
                                     - 8 -
<PAGE>

7.2 Bank's Right to Cure. Upon the happening of any Event of Default which maybe
cured by payment of money, Bank will have the right, but not the obligation,  to
make such  payment  from the Account or as a Loan  advance,  thereby  curing the
default. If as a result of the making of such a payment the sum of the remaining
amount of funds in the Account plus the then  undisbursed  loan  proceeds is, in
Bank's opinion,  insufficient to complete construction of the Improvements,  the
shortfall  will be  deposited  by Borrower to the  account  upon Bank's  demand.
Borrower will have the right to contest in good faith any claim, demand, levy or
assessment  the  assertion  of  which  would  constitute  an  Event  of  Default
hereunder.  Any  such  contest  will be  prosecuted  diligently  and in a manner
unprejudicial  to Bank or the  rights of Bank  hereunder.  Upon  demand by Bank,
Borrower will make  suitable  provision by deposit of funds in the Account or by
bond or  other  assurance  satisfactory  to Bank  for the  possibility  that the
contest will be  unsuccessful.  Such provision will be made within 10 days after
demand therefor,  and if made by deposit of funds in the Account,  the amount so
deposited will be disbursed in accordance with the resolution of the contest.

7.3 Notice of Default.  If Bank determines that such action is desirable for the
preservation of its position,  Bank may duly file for record a notice of default
under the Deed of Trust upon the  happening  of an Event of  Default,  after any
applicable curative period has expired.

Section 8. Other Right and Remedies of Bank

8.1  Disputes.  If disputes  arise  which,  in the  reasonable  opinion of Bank,
endanger timely  completion of the  Improvements of fulfillment of any condition
precedent or covenant herein or result in lien claims against the Property, Bank
may  advance  funds from the Loan or from the  Account  pursuant to Section 4 to
such person as Bank deems appropriate without prejudice to Borrower's rights, if
any, to recover said funds from the party so paid; provided, however, that prior
to advancing  such funds,  Bank must give Borrower ten (10) days' written notice
of Bank's intention to so advance such funds, and Borrower shall have the option
to release  any such  claims  through  the  recording  of a surety bank or bands
sufficient for said purpose.  Without limiting the foregoing,  such payments may
be to a title  insurer with regard to possible  assertion of lien claims,  or to
pay  disputed  amounts to the person  claiming the same if Borrower is unable or
unwilling to pay the same.

8.2 Correction of Improper Condition.  If there are substantial  deviations from
the Plans and Specifications,  working drawings or shop drawings, or if the same
appear to be defective,  or if defective workmanship or materials are being used
in  the   construction  of  the   Improvements  or  if  Bank  has  knowledge  of
encroachments  as to which there has been no  consent,  or if Bank in good faith
believes a violation of any applicable law, regulation or ordinance has occurred
or may occur on the  Property  or in  connection  with the  construction  of the
Improvements,   Bank  will  have  the  right  to  order  immediate  stoppage  of
construction and demand that the condition be corrected.  After issuance of such
an order, no further advances from the Loan or from the Account shall be made by
Bank until the condition has been fully corrected.

8.3 Damage or  Destruction  of  Improvements.  If the  Improvements  or any part
thereof are damaged or destroyed by flood,  earthquake,  wind,  fire or by other
means,   Borrower  shall  promptly  restore  the  Improvements  to  their  prior
condition.  Bank shall not be obligated to make 


EXHIBIT 10.32
                                     - 9 -
<PAGE>

any  further  disbursements  of the Loan  proceeds  until  such  restoration  is
completed  to Bank's  satisfaction.  Any  insurance  proceeds  by reason of such
damage or  destruction  that are  received by Bank will be available to Borrower
upon  presentation  of bills covering any labor and material used in restoration
provided,  in Bank's reasonable opinion,  that sufficient funds are available to
complete that restoration.

8.4 Approval of Leases. Borrower shall obtain the prior written approval of Bank
as to the form and  substance of any leases  affecting  the  Property  which are
proposed  subsequent to the date of this Agreement,  which approval shall not be
unreasonably  withheld.  Any approval by Bank may be conditioned upon receipt by
Bank of an assignment of the lease or lease rentals. In addition, Borrower shall
obtain  the prior  written  approval  of Bank to any  modification,  assignment,
amendment, supplement, or cancellation of any lease, which approval shall not be
unreasonably  withheld.  At the  option of Bank,  all  leases  shall be  further
memorialized by means of executed Non-disturbance, Attornment, and Subordination
Agreements in form acceptable to Bank,  prior to the execution of any new lease,
or thirty (30) days from any request by Bank.  At the request of Bank,  Borrower
agrees to provide Bank with executed Estoppel  Certificates,  at the time of any
new lease, or fifteen (15) days from any request by Bank.

Section 9. Miscellaneous

9.1 Release of Security  Interest.  Upon payment of all sums and  performance of
all  obligations  secured  under the  Security  Agreements  and the  assignments
provided by Section 1.3, Bank shall release its security  interest  therein.  If
the Property is to be subdivided, partial releases of the Property shall be made
by the Bank in accordance with Exhibit G attached hereto, provided that Borrower
shall not then be in default hereunder.

9.2 Warranties.  Borrower makes the representations and warranties listed on any
Exhibit attached hereto and agrees that these warranties  survive the execution,
delivery,  filing and  recordation  of this  Agreement,  the Note,  the Security
Agreements and any document or instrument delivered pursuant thereto.

9.3 Cumulative Rights and Remedies.  No right, power or remedy given Bank by the
terms of this  Agreement,  the Note or the Security  Agreement is intended to be
exclusive  of any other right,  power or remedy,  and each and every such right,
power or remedy will be cumulative  and in addition to every other right,  power
or remedy given to Bank by the terms of any instruments.

9.4 Time; No Waiver of Bank Rights. Time is of the essence of this Agreement. No
waiver of any default or breach by Borrower will be implied from any omission by
Bank to take  action on account  of such  default  whether  or not such  default
persists or is repeated.  No express  waiver will affect any default  other than
the default  specified  in the waiver.  Waivers of the breach of any term herein
will not be construed as a waiver of any subsequent breach of the same term. The
consent  and  approval  by  Bank to or of any act by  Borrower  or a  contractor
requiring  further  consent  or  approval  will not be deemed to waive or render
unnecessary  the consent or approval to or of any  subsequent  similar  act. The
exercise of any right,  power or remedy will in no event  constitute a cure or a
waiver of any Event of Default under this Agreement,  nor will it invalidate any
act done  pursuant to a notice of default or  prejudice  Bank in the exercise of
any right, power 


EXHIBIT 10.32
                                     - 10 -
<PAGE>

or remedy  hereunder  unless in the exercise of any such right,  power or remedy
all obligations of Borrower to Bank are paid and discharged in full.

9.5 Notice.  All notices  under this  Agreement  must be in writing.  Any notice
given by either Bank or  Borrower  hereunder  will be  effective  upon  personal
delivery or by certified mail delivery, return receipt requested, at the address
indicated below Bank and Borrower's respective signatures. Such addresses may be
changed by written notice to the other party.

9.6 Irrevocable Authority of Bank. Borrower irrevocably appoints, designates and
authorizes  Bank as its  agent to file for  record  any  notice  of  completion,
cessation of labor,  or any other notice that Bank deems  necessary or desirable
to protect its interest.

9.7 Bank Action. Bank will have the right, but not the obligation,  to commence,
appear in or defend any action or proceeding purporting to affect or enforce the
rights,  duties  or  liabilities  of  either of the  parties  hereunder,  or the
disbursement of any funds in the Account. In connection herewith, Bank may incur
and pay costs and  expenses,  including a reasonable  attorney's  fee.  Borrower
agrees to pay to Bank on demand all such  expenses,  and Bank is  authorized  to
disburse funds from the Account or as a Loan advance for said purpose.

9.8 Fee  Indemnity.  Borrower  will  indemnify  and hold Bank  harmless from any
liability  for the  payment  of any  commission  or  brokerage  fee  payable  in
connection with the Loan.

9.9 Placement of Signs and Publicity Releases.  Borrower agrees that, during the
term of this Agreement,  Bank may erect on the Property, at Bank's expense, such
signs as are  appropriate  to evidence the placement of financing  through Bank.
Borrower  also agrees that Bank may issue  publicity  releases to  newspapers of
general  limited  circulation,  or trade  publications,  or trade  publications,
announcing issuance of such financing through Bank.

9.10 Exhibits:  Present Agreement;  Inconsistent  Terms. Each Exhibit referenced
herein or therein is deemed to be  incorporated  into this Agreement as if fully
set forth  herein.  This  Agreement,  together  with the  exhibits and all other
documents  specifically  referred  to herein  and  therein  constitute  the only
present   agreements  between  the  parties  hereto  and  supersedes  all  prior
agreements  between  the parties  pertaining  to the  transactions  contemplated
herein including, without limitation, any commitment letter of Bank to Borrower.
No representations, warranties or inducements have been made by the Bank, except
as set forth herein.  In the event of any  inconsistency  between the provisions
hereof and any other related writing this Agreement will be controlling.

9.11 Assignability.  This Agreement is binding upon and inures to the benefit of
the successors  and assigns of the parties  hereto.  However,  any assignment by
Borrower without the prior written consent of Bank will be void. Bank may at any
time sell, grant participations in or otherwise dispose of in any way all or any
part of the indebtedness of Borrower outstanding under this Agreement.  Borrower
shall, upon Bank's request,  execute such further  instructions as may in Bank's
opinion by necessary or advisable to effect such disposition, including, without
limitation, new notes to be issued in exchange for any notes required hereunder.



EXHIBIT 10.32
                                     - 11 -
<PAGE>

9.12 Joint and Several Liability:  Gender. If this Agreement is executed by more
than one person or entity as Borrower,  all of  Borrowers'  obligations  will be
joint and several. If any person signing this Agreement is a married person, all
community  property of the borrower as well as his or her separate property will
be liable for  repayment  of all sums due  hereunder.  Whenever  the  context so
requires,  the use  within  this  Agreement  of any gender  includes  each other
gender, and the singular or plural number includes the other.

9.13 California Law; Severability: Attorneys' Fees. This Agreement, the Note and
the  Security  Agreements  and other  instruments  given  pursuant  hereto or in
connection herewith and the rights, powers and remedies of the parties hereunder
will be construed and enforced in accordance with the internal laws of the State
of California.  Should any provision of this Agreement,  the Security Agreements
or any other agreement  contemplated hereby become unenforceable for any reason,
the remaining  provisions of this and those agreements will nevertheless  remain
effective.  Borrower agrees to pay upon demand all of Bank's costs and expenses,
including attorneys' fees and Bank's legal expenses, incurred in connection with
the  enforcement  of this agreement or any of the loan  documents.  Bank may pay
someone else to help enforce these agreements,  and borrower shall pay the costs
and expenses of such enforcement. Costs and expenses include but are not limited
to, Bank's attorneys fees and legal expenses whether or not there is a law suit,
and include  attorneys fees and legal expenses for  bankruptcy  proceedings  and
(including  efforts  to modify  or vacate  any  automatic  stay or  injunction),
appeals, and any anticipated post-judgement collection services.

9.14 Loan Only.  The  relationship  between  Borrower and Bank will at all times
remain  solely  that of  borrower  and  lender.  Bank  does  not  undertake  any
responsibility or duty to Borrower to select, review, inspect,  supervise , pass
judgement upon or inform  Borrower of the quality,  adequacy or suitability  of:
(a) the  Plans and  Specifications  or  amendments,  alterations  and  additions
thereto, (b) the architects, contractor, subcontractors and materialmen employed
or utilized in the  construction,  or (c) the progress or course of construction
and its  conformance  or  nonconformance  with the Plans and  Specifications  or
amendments,  alterations  and  changes  thereto.  Bank  owns  no duty of care to
protect Borrower or any other person against  negligent,  faulty,  inadequate or
defective  building or  construction,  and borrower will indemnify and hold Bank
harmless from any such  liability,  loss or damage.  The fact that Bank may have
reviewed  and/or  approved of such items as surveys,  foundation  reports,  soil
reports and Plans and Specifications, as provided herein or otherwise, will have
no effect upon the agreements  contained herein.  Borrower understands that such
reviews and approvals are required and undertaken for Bank's protection only.
Borrower  will  perform  its own  reviews  to  assure  that it is  independently
satisfied with such items.

IN WITNESS  WHEREOF,  the parties  hereto have executed this Agreement as of the
day and year herein first above written.  This Agreement  contains the following
Exhibits:  A, B. C, D, (X) E,(X) F,(G) and NA_which are  incorporated  herein by
this reference.

Savings Bank of Mendocino County, A California Banking Corporation P.O. Box 3600
Ukiah, CA 95482

BY:  /s/  Martin J. Lombardi


EXHIBIT 10.32
                                     - 12 -
<PAGE>

Martin J. Lombardi, its Vice President

Mendocino Brewing Company Inc. P. O. Box 400 Hopland, CA 95449

BY:  /s/ Michael Laybourn
Michael Laybourn its CEO & President





EXHIBIT 10.32
                                     - 13 -



                                  EXHIBIT 10.33

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                        -------------------------------



        $2,700,000 NOTE IN FAVOR OF THE SAVINGS BANK OF MENDOCINO COUNTY

<PAGE>

PROMISSORY NOTE

Borrower:  Mendocino  Brewing  Company,  a  California  Corporation  PO Box  400
Hopland, CA 95449

Lender:  SAVINGS BANK OF MENDOCINO  COUNTY MAIN OFFICE PO Box 3600 200 N. School
Street Ukiah, CA 95482

Principal Amount:  $2,700,000.00  Initial Rate: 10.250% Date of Note:  September
25, 1996

PROMISE TO PAY. Mendocino Brewing Company, a California corporation ("Borrower")
promises to pay to SAVINGS BANK OF MENDOCINO  COUNTY  ("Lender"),  or order,  In
lawful  money of the  United  States of  America,  the  principal  amount of Two
Million Seven Hundred  Thousand & 00/100 Dollars  ($2,700,000.00)  or so much as
may be outstanding,  together with interest on the unpaid outstanding  principal
balance of each  advance.  Interest  shall be  calculated  from the date of each
advance until repayment of each advance.

PAYMENT. Borrower will pay this loan In one payment of ail outstanding principal
plus all accrued unpaid Interest on February 2,1997. In addition,  Borrower will
pay  regular  monthly  payments of accrued  unpaid  Interest  beginning  October
1,1996,  and ail  subsequent  interest  payments are due on the same day of each
month after that. Interest on this Note is computed on a 365/365 simple interest
basis;  that is, by  applying  the ratio of the  annual  interest  rate over the
number of days in a year (366 during leap years),  multiplied by the outstanding
principal balance, multiplied by the actual number of days the principal balance
is outstanding.  Borrower will pay Lender at Lender's  address shown above or at
such other place as Lender may designate in writing.  Unless otherwise agreed or
required by applicable  law,  payments  will be applied first to accrued  unpaid
interest,  then to principal,  and any remaining amount to any unpaid collection
costs and late charges.

VARIABLE INTEREST RATE. The interest rate on this Note is subject to change from
time to time based on changes in an index which is the Savings Bank of Mendocino
County's Base  Commercial  Rate (the "Index").  The Index is not necessarily the
lowest  rate  charged  by  Lender  on its loans and is set by Lender in its sole
discretion.  If the Index  becomes  unavailable  during  the term of this  loan,
Lender may designate a substitute  index after notifying  Borrower.  Lender will
tell  Borrower  the  current  Index  rate  upon  Borrower's  request.   Borrower
understands  that  Lender  may make  loans  based on  other  rates as well.  The
interest  rate change will not occur more often than each first and fifteenth of
each month.  The Index  currently is 8.250% per annum.  The Interest  rate to be
applied to the unpaid principal  balance of this Note will be at a rate of 2.000
percentage  points over the Index,  resulting  In an Initial rate of 10.250% per
annum.  NOTICE:  Under no  circumstances  will the interest rate on this Note be
more than the maximum rate allowed by applicable law.

PREPAYMENT;  MINIMUM  INTEREST  CHARGE.  Borrower  agrees that all loan fees and
other  prepaid  finance  charges are earned fully as of the date of the loan and
will not be subject to refund  upon early  payment  (whether  voluntary  or as a
result of default), except as otherwise required by law. In any event, even upon
full prepayment of this Note, Borrower  understands that 


EXHIBIT 10.33

<PAGE>

Lender  is  entitled  to a  minimum  Interest  charge  of  $100.00.  Other  than
Borrower's  obligation  to pay any minimum  interest  charge,  Borrower  may pay
without  penalty  all or a portion of the amount  owed  earlier  than it is due.
Early payments will not, unless agreed to by Lender in writing, relieve Borrower
of  Borrower's  obligation  to  continue  to make  payments  of  accrued  unpaid
interest. Rather, they will reduce the principal balance due.

LATE  CHARGE.  If a payment  is 15 days or more late,  Borrower  will be charged
5.000% of the regularly scheduled payment.

DEFAULT.  Borrower  will be in  default  if any of the  following  happens:  (a)
Borrower  fails to make any payment when due.  (b)  Borrower  breaks any promise
Borrower has made to Lender, or Borrower fails to comply with or to perform when
due any other term, obligation, covenant, or condition contained in this Note or
any agreement  related to this Note, or in any other  agreement or loan Borrower
has with Lender.  (c)  Borrower  defaults  under any loan,  extension of credit,
security  agreement,  purchase or sales agreement,  or any other  agreement,  in
favor of any  other  creditor  or  person  that  may  materially  affect  any of
Borrower's  property  or  Borrower's  ability  to  repay  this  Note or  perform
Borrower's obligations under this Note or any of the Related Documents.  (d) Any
representation  or  statement  made or  furnished  to Lender by  Borrower  or on
Borrower's  behalf is false or misleading in any material  respect either now or
at the time made or furnished.  (e) Borrower  becomes  insolvent,  a receiver is
appointed for any part of Borrower's property,  Borrower makes an assignment for
the benefit of creditors,  or any proceeding is commenced  either by Borrower or
against Borrower under any bankruptcy or insolvency laws. (f) Any creditor tries
to take any of Borrower's  property on or in which Lender has a lien or security
interest. This includes a garnishment of any of Borrower's accounts with Lender.
(g) Any  guarantor  dies or any of the other  events  described  in this default
section  occurs  with  respect to any  guarantor  of this  Note.  (h) A material
adverse change occurs in Borrower's financial condition,  or Lender believes the
prospect of payment or performance of the Indebtedness is impaired.

If any default,  other than a default in payment, is curable and if Borrower has
not been given a notice of a breach of the same  provision  of this Note  within
the preceding twelve (12) months,  it may be cured (and no event of default will
have occurred) if Borrower, after receiving written notice from Lender demanding
cure of such default:  (a) cures the default  within one (1) days; or (b) if the
cure requires more than one (1) days,  immediately  initiates steps which Lender
deems in  Lender's  sole  discretion  to be  sufficient  to cure the default and
thereafter continues and completes all reasonable and necessary steps sufficient
to produce compliance as soon as reasonably practical.

LENDER'S  RIGHTS.  Upon default,  Lender may declare the entire unpaid principal
balance on this Note and all accrued  unpaid  interest  immediately  due without
notice,  and then Borrower will pay that amount.  Lender may hire or pay someone
else to help collect this Note if Borrower does not pay.  Borrower also will pay
Lender that amount.  This includes,  subject to any limits under applicable law,
Lender's  attorneys' fees and Lender's legal expenses  whether or not there is a
lawsuit, including attorneys' fees and legal expenses for bankruptcy proceedings
(including  efforts  to modify  or vacate  any  automatic  stay or  injunction),
appeals, and any anticipated  post-Judgment  collection services.  Borrower also
will pay any court costs,  in addition to all other 



EXHIBIT 10.33
                                     - 2 -
<PAGE>

sums  provided by law.  This Note has been  delivered  to Lender and accepted by
Lender In the State of California.  It there Is a lawsuit,  Borrower agrees upon
Lender's  request  to  submit to the  jurisdiction  of the  courts of  Mendocino
County,  the State of California This Note shall be governed by and construed In
accordance with the laws of the State of California

DISHONORED  ITEM FEE.  Borrower  wilt pay a fee to Lender of $10.00 if  Borrower
makes a payment on Borrower's loan and the check or  pre-authorized  charge with
which Borrower pays is later dishonored.

COLLATERAL.  Borrower  acknowledges  this Note is secured by, in addition to any
other  collateral,  a Deed of Trust dated  September  25, 1996,  to a trustee in
favor  of  Lender  on real  property  located  in  Mendocino  County,  State  of
California.  That agreement contains the following due on sale provision: Lender
may, at its option, declare immediately due and payable all sums secured by this
Deed of Trust upon the sale or  transfer,  without the  Lender's  prior  written
consent,  of all or any part of the Real  Property,  or any interest in the Real
Property.  A "sale or transfer"  means the  conveyance  of Real  Property or any
right,  title or interest  therein;  whether  legal,  beneficial  or  equitable;
whether  voluntary or involuntary;  whether by outright sale, deed,  installment
sale contract, land contract,  contract for deed, leasehold interest with a term
greater than three (3) years,  lease-option contract, or by sale, assignment, or
transfer of any beneficial interest in or to any land trust holding title to the
Real Property,  or by any other method of conveyance of Real Property  interest.
If any  trustor is a  corporation,  partnership  or limited  liability  company,
transfer also includes any change in ownership of more than twenty-five  percent
(25%) of the voting stock,  partnership  interests or limited  liability company
interests,  as the case may be, of Trustor.  However,  this option  shall not be
exercised by Lender if such exercise is prohibited by applicable law.

LINE OF CREDIT.  This Note  evidences a straight line of credit.  Once the total
amount of principal has been advanced,  Borrower is not entitled to further loan
advances.  Borrower  agrees to be liable for all sums  either:  (a)  advanced in
accordance with the instructions of an authorized  person or (b) credited to any
of Borrower's  accounts with Lender.  The unpaid principal balance owing on this
Note at any time may be  evidenced by  endorsements  on this Note or by Lender's
internal records, including daily computer print-outs.

ADDITIONAL  PROVISIONS.  THIS  NOTE IS  SECURED  BY A DEED OF TRUST OF EVEN DATE
HEREWITH,  A SECURITY  AGREEMENT  OF EVEN DATE  HEREWITH  AND AN  ASSIGNMENT  OF
DEPOSIT OF EVEN DATE HEREWITH.

GENERAL  PROVISIONS.  Lender may delay or forgo  enforcing  any of its rights or
remedies under this Note without losing them.  Borrower and any other person who
signs, guarantees or endorses this Note, to the extent allowed by law, waive any
applicable statute of limitations,  presentment, demand for payment, protest and
notice  of  dishonor.  Upon any  change in the terms of this  Note,  and  unless
otherwise  expressly stated in writing, no party who signs this Note, whether as
maker,  guarantor,  accommodation  maker or  endorser,  shall be  released  from
liability.  All such parties  agree that Lender may renew or extend  (repeatedly
and for any length of time) this loan,  or  release  any party or  guarantor  or
collateral;  or  impair,  fail to  realize  upon or  perfect  Lender's  security
interest in the collateral; and take any other action deemed necessary by Lender


EXHIBIT 10.33
                                     - 3 -
<PAGE>

without the  consent of or notice to anyone.  All such  parties  also agree that
Lender may modify this loan  without  the  consent of or notice to anyone  other
than the party with whom the modification is made.

PRIOR TO SIGNING THIS NOTE,  BORROWER READ AND  UNDERSTOOD ALL THE PROVISIONS OF
THIS NOTE,  INCLUDING THE VARIABLE INTEREST RATE PROVISIONS.  BORROWER AGREES TO
THE TERMS OF THE NOTE AND ACKNOWLEDGES RECEIPT OF A COMPLETED COPY OF THE NOTE.

BORROWER:

Mendocino Brewing Company, a California corporation

By:  /s/ Norman Franks
Norman Franks, Chief Financial Officer

By:  /s/ Michael Laybourn
Michael Laybourn, Chief Executive Officer




EXHIBIT 10.33
                                     - 4 -





                                  EXHIBIT 10.34

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      ------------------------------------



 ASSIGNMENT OF DEPOSIT ACCOUNT IN FAVOR OF THE SAVINGS BANK OF MENDOCINO COUNTY

<PAGE>


ASSIGNMENT OF DEPOSIT ACCOUNT

Borrower:  Mendocino  Brewing  Company,  a  California  Corporation  PO Box  400
Hopland, CA 95449

Lender:  SAVINGS BANK OF MENDOCINO  COUNTY MAIN OFFICE PO Box 3600 200 N. School
Street Ukiah, CA 95482

THIS  ASSIGNMENT OF DEPOSIT  ACCOUNT Is entered Into between  Mendocino  Brewing
Company, a California Corporation (referred to below as "Grantor");  and SAVINGS
BANK OF MENDOCINO COUNTY (referred to below as "Lender").

ASSIGNMENT.  For valuable consideration,  Grantor assigns and grants to Lender a
security interest in the Collateral,  including  without  limitation the deposit
accounts  described  below,  to secure the  Indebtedness  and agrees that Lender
shall have the rights stated in this Agreement  with respect to the  Collateral,
in addition to all other rights which Lender may have by law.

DEFINITIONS.  The following words shall have the following meanings when used in
this  Agreement.  Terms not otherwise  defined in this Agreement  shall have the
meanings attributed to such terms in the Uniform Commercial Code. All references
to dollar  amounts  shall mean amounts in lawful  money of the United  States of
America.

Account.  The word "Account"  means the deposit  account  described below in the
definition for "Collateral..

Agreement.  The word "Agreement"  means this Assignment of Deposit  Account,  as
this Assignment of Deposit Account may be amended or modified from time to time,
together with all exhibits and schedules  attached to this Assignment of Deposit
Account from time to time.

Collateral. The word "Collateral" means the following described deposit account:

Savings  Account  #21-301341  Issued  by  Lender  In an  amount  not less than $
together with (a) all interest,  whether now accrued or hereafter accruing;  (b)
all additional deposits hereafter made to the Account;  (c) any and all proceeds
from the Account;  and (d) all renewals,  replacements and substitutions for any
of the foregoing.

In addition,  the word  "Collateral"  includes all property of Grantor  (however
owned if owned by more than one person),  in the possession of Lender (or in the
possession of a third party subject to the control of Lender),  whether existing
now or later and whether tangible or intangible in character,  including without
limitation each and all of the following:

(a) All property to which Lender  acquires title or documents of title.  (b) All
property assigned to Lender.

(c) All promissory notes, bills of exchange, stock certificates,  bonds, savings
passbooks,  time  certificates  of  deposit,  Insurance  policies,  and an other
Instruments and evidences of an obligation.


EXHIBIT 10.34

<PAGE>

(d) All records  relating to any of the properly  described  In this  Collateral
section, whether In the form of writing,  microfilm,  microfiche,  or electronic
media.

Event of  Default.  The  words  "Event of  Defaults"  mean and  include  without
limitation  any of the Events of Default set forth  below in the section  titled
"Events of Default."

Grantor.  The word  "Grantor"  means  Mendocino  Brewing  Company,  a California
corporation, its successors and assigns.

Guarantor.  The word "Guarantor" means and includes without  limitation each and
all of the guarantors,  sureties,  and accommodation  parties in connection with
the Indebtedness.

Indebtedness.  The word "Indebtedness"  means the indebtedness  evidenced by the
Note, including all principal and interest, together with all other indebtedness
and costs and expenses for which Grantor is responsible  under this Agreement or
under any of the Related Documents.

Lender. The word "Lender" means SAVINGS BANK OF MENDOCINO COUNTY, its successors
and assigns.

Note. The word "Note" means the note or credit  agreement dated October 7, 1996,
in the principal  amount of  $2,700,000.00  from Mendocino  Brewing  Company,  a
California Corporation to Lender,  together with all renewals of, extensions of,
modifications of, re-financings of,  consolidations of and substitutions for the
note or credit agreement.

Related  Documents.  The words  "Related  Documents"  mean and  include  without
limitation  all  promissory   notes,   credit   agreements,   loan   agreements,
environmental agreements,  guaranties, security agreements,  mortgages, deeds of
trust,  and all other  instruments,  agreements  and  documents,  whether now or
hereafter existing, executed in connection with the Indebtedness.

GRANTOR'S  REPRESENTATIONS  AND WARRANTIES WITH RESPECT TO THE COLLATERAL.  With
respect to the Collateral, Grantor represents and warrants to Lender that:

Ownership.  Grantor is the lawful owner of the Collateral  free and clear of all
loans,  liens,  encumbrances,  and claims except as disclosed to and accepted by
Lender in writing.

Right  to Grant  Security  Interest.  Grantor  has the full  right,  power,  and
authority to enter into this Agreement and to assign the Collateral to Lender.

No Further  Transfer.  Grantor  will not sell,  assign,  encumber,  or otherwise
dispose of any of Grantor's rights in the Collateral  except as provided in this
Agreement.

No Defaults. There are no defaults relating to the Collateral,  and there are no
offsets or  counterclaims  to the same.  Grantor  will  strictly and promptly do
everything  required  of Grantor  under the  terms,  conditions,  promises,  and
agreements contained in or relating to the Collateral.

Proceeds. Any and all replacement or renewal certificates, instruments, or other
benefits  or proceeds  related to the  Collateral  that are  received by Grantor
shall be held by Grantor in trust for 



EXHIBIT 10.34
                                     - 2 -
<PAGE>

Lender and  immediately  shall be  delivered  by Grantor to Lender to be held as
part of the Collateral.

LENDER'S  RIGHTS AND  OBLIGATIONS  WITH  RESPECT TO THE  COLLATERAL.  While this
Agreement  is in effect,  Lender may  retain  the  rights to  possession  of the
Collateral,  together  with  any and all  evidence  of the  Collateral,  such as
certificates.  This Agreement will remain in effect until (a) there no longer is
any  Indebtedness  owing to Lender;  (b) all other  obligations  secured by this
Agreement have been fulfilled;  and (c) Grantor, in writing,  has requested from
Lender a release of this Agreement.

EXPENDITURES  BY LENDER.  If not  discharged  or paid when due,  Lender may (but
shall  not  be  obligated  to)  discharge  or pay  any  amounts  required  to be
discharged or paid by Grantor under this Agreement, including without limitation
all taxes,  liens,  security interests,  encumbrances,  and other claims, at any
time  levied or  placed on the  Collateral.  Lender  also may (but  shall not be
obligated  to) pay all  costs  for  insuring,  maintaining  and  preserving  the
Collateral.  All such expenditures  incurred or paid by Lender for such purposes
will  then  bear  interest  at the rate  charged  under  the Note  from the date
incurred  or paid by  Lender  to the  date of  repayment  by  Grantor.  All such
expenses shall become a part of the Indebtedness  and, at Lender's option,  will
(a) be  payable  on  demand,  (b) be  added  to the  balance  of the Note and be
apportioned  among and be payable  with any  installment  payments to become due
during  either  (i) the  term of any  applicable  insurance  policy  or (ii) the
remaining term of the Note, or (c) be treated as a balloon payment which will be
due and payable at the Note's maturity.  This Agreement also will secure payment
of these  amounts.  Such  right  shall be in  addition  to all other  rights and
remedies to which  Lender may be  entitled  upon the  occurrence  of an Event of
Default.

LIMITATIONS ON OBLIGATIONS OF LENDER.  Lender shall use ordinary reasonable care
in the physical  preservation and custody of any certificate or passbook for the
Collateral  but shall have no other  obligation to protect the Collateral or its
value.   In   particular,   but  without   limitation,   Lender  shall  have  no
responsibility  (a)  for the  collection  or  protection  of any  income  on the
Collateral, (b) for the preservation of rights against issuers of the Collateral
or against third persons;  (c) for  ascertaining  any  maturities,  conversions,
exchanges,  offers, tenders, or similar matters relating to the Collateral;  nor
(d) for informing the Grantor about any of the above,  whether or not Lender has
or is deemed to have knowledge of such matters.

EVENTS OF DEFAULT.  Each of the following  shall  constitute an Event of Default
under this Agreement:

Default on Indebtedness.  Failure of Grantor to make any payment when due on the
Indebtedness.

Other Defaults.  Failure of Grantor to comply with or to perform any other term,
obligation,  covenant or condition  contained in this Agreement or in any of the
Related Documents or in any other agreement between Lender and Grantor.

Default In Favor of Third Parties.  Should Borrower or any Grantor default under
any loan, extension of credit, security agreement,  purchase or sales agreement,
or any other  agreement,  in favor of any  other  creditor  or  person  that may
materially  affect any of  Borrower's  property or



EXHIBIT 10.34
                                     - 3 -
<PAGE>

Borrower's  or any  Grantor's  ability  to  repay  the  Loans or  perform  their
respective obligations under this Agreement or any of the Related Documents.

False Statements. Any warranty, representation or statement made or furnished to
Lender by or on behalf of Grantor under this Agreement,  the Note or the Related
Documents is false or misleading in any material  respect,  either now or at the
time made or furnished.

Detective  Collateralization.  This  Agreement  or any of the Related  Documents
ceases to be in full  force and  effect  (including  failure  of any  collateral
documents to create a valid and perfected security interest or lien) at any time
and for any reason.

Insolvency.  The  dissolution or  termination of Grantor's  existence as a going
business,  the insolvency of Grantor, the appointment of a receiver for any part
of Grantor's property, any assignment for the benefit of creditors,  any type of
creditor workout,  or the commencement of any proceeding under any bankruptcy or
insolvency laws by or against Grantor.

Creditor or Forfeiture  Proceedings.  Commencement  of foreclosure or forfeiture
proceedings,  whether by judicial  proceeding,  self-help,  repossession  or any
other method,  by any creditor of Grantor or by any governmental  agency against
the Collateral or any other collateral securing the Indebtedness.  This includes
a garnishment of any of Grantor's  deposit accounts with Lender.  However,  this
Event of Default shall not apply if there is a good 0th dispute by Grantor as to
the validity or  reasonableness  of the claim which is the basis of the creditor
or  forfeiture  proceeding  and if Grantor  gives Lender  written  notice of the
creditor or  forfeiture  proceeding  and deposits with Lender monies or a surety
bond for the  creditor or  forfeiture  proceeding,  in an amount  determined  by
Lender,  in its sole  discretion,  as being an adequate  reserve or bond for the
dispute.

Events Affecting  Guarantor.  Any of the preceding events occurs with respect to
any  Guarantor  of any of the  Indebtedness  or such  Guarantor  dies or becomes
incompetent.

Adverse  Change.  A  material  adverse  change  occurs  in  Grantor's  financial
condition,  or Lender  believes  the prospect of payment or  performance  of the
Indebtedness is impaired.

Right to Cure. If any default, other than a Default on Indebtedness,  is curable
and if  Grantor  has not  been  given a prior  notice  of a  breach  of the same
provision of this Agreement,  it may be cured (and no Event of Default will have
occurred) if Grantor,  after Lender sends written notice  demanding cure of such
default, (a) cures the default within one (1) days, or (b), if the cure requires
more  than one (1) days,  immediately  initiates  steps  which  Lender  deems in
Lender's sole  discretion  to be  sufficient to cure the default and  thereafter
continues and completes all reasonable and necessary steps sufficient to produce
compliance as soon as reasonably practical.

RIGHTS AND REMEDIES ON DEFAULT.  Upon the occurrence of an Event of Default,  or
at any time  thereafter,  Lender may exercise  any one or more of the  following
rights and remedies, in addition to any rights or remedies that may be available
at law, in equity, or otherwise:

Accelerate  Indebtedness.  Lender may  declare  all  Indebtedness  of Grantor to
Lender immediately due and payable, without notice of any kind to Grantor.


EXHIBIT 10.34
                                     - 4 -
<PAGE>

Application of Account Proceeds. Lender may obtain all funds in the Account from
the issuer of the Account and apply them to the  Indebtedness in the same manner
as if the  Account  had been  issued by Lender.  If the Account is subject to an
early withdrawal penalty, that penalty shall be deducted from the Account before
its application to the Indebtedness,  whether the Account is with Lender or some
other  institution.  Any excess funds remaining after application of the Account
proceeds to the  Indebtedness win be paid to Grantor as the interests of Grantor
may  appear.  Grantor  agrees,  to the  extent  permitted  by  law,  to pay  any
deficiency after application of the proceeds of the Account to the Indebtedness.
Lender also shall have all the rights of a secured  party  under the  California
Uniform  Commercial  Code, even if the Account is not otherwise  subject to such
Code concerning security interests, and the parties to this Agreement agree that
the provisions of the Code giving rights to a secured party shall nonetheless be
a part of this Agreement.

Collect the Collateral Lender may collect any of the Collateral and, at Lender's
option and to the extent  permitted by applicable law, may retain  possession of
the Collateral while suing on the Indebtedness.

Sell the Collateral.  Lender may sell the Collateral, at Lender's discretion, as
a unit or in  parcels,  at one or more  public  or  private  sales.  Unless  the
Collateral is perishable or threatens to decline speedily in value, Lender shall
give or mail to  Grantor,  or any of  them,  notice  at least  ten (10)  days in
advance of the time and place of public sale, or of the date after which private
sale may be made.  Grantor agrees that any  requirement of reasonable  notice is
satisfied if Lender mails notice by ordinary mail  addressed to Grantor,  or any
of them, at the last address Grantor has given Lender in writing. If public sale
is held, there shall be sufficient compliance with all requirements of notice to
the public by a single  publication  in any newspaper of general  circulation in
the county where the Collateral is located,  setting forth the time and place of
sale and a brief description of the properly to be sold.
Lender may be a purchaser at any public sale.

Register  Securities.  Lender  may  register  any  securities  included  in  the
Collateral  in Lender's  name and exercise any rights  normally  incident to the
ownership of securities.

Sell Securities.  may sell any securities included in the Collateral in a manner
consistent with applicable  federal and state securities  laws,  notwithstanding
any other provision of this or any other agreement.  If, because of restrictions
under such laws, Lender is or believes it is unable to sell the securities in an
open market transaction, Grantor agrees that (a) Lender shall have no obligation
to delay  sale until the  securities  can be  registered,  (b) Lender may make a
private sale to a single person or restricted group of persons, even though such
sale may result in a price that is less  favorable  than might be obtained in an
open market  transaction,  and (c) such a sale shall be considered  commercially
reasonable.  If any securities held as Collateral are "restricted securities" as
defined  in the  Rules  of the  Securities  and  Exchange  Commission  (such  as
Regulation D or Rule 144) or state securities departments under state "Blue Sky"
laws,  or if  Grantor,  or any of them (if more than one),  is an adulate of the
issuer of the  securities,  Grantor  agrees that  Grantor  will neither sell nor
dispose of any  securities  of such  issuer  without  obtaining  Lender's  prior
written consent.


EXHIBIT 10.34
                                     - 5 -
<PAGE>

Transfer Title.  Lender may effect transfer of title upon sale of all or part of
the Collateral.  For this purpose,  Grantor  irrevocably  appoints Lender as its
attorney-in-fact  to execute  endorsements,  assignments  and instruments in the
name of  Grantor  and each of them (if more than one) as shall be  necessary  or
reasonable.

Application  of  Proceeds.  Lender  may  apply  any  cash  which  is part of the
Collateral,  or which is received from the collection or sale of the Collateral,
to (a)  reimbursement  of any expenses,  including  any costs of any  securities
registration,  commissions  incurred in connection with a sale, attorney fees as
provided below and court costs,  whether or not there is a lawsuit and including
any fees on appeal,  incurred by Lender in connection  with the  collection  and
sale of such  Collateral,  and (b) to the payment of the Indebtedness of Grantor
to Lender,  with any excess  funds to be paid to  Grantor  as the  interests  of
Grantor may appear.

Other Rights and Remedies.  Lender shall have and may exercise any or all of the
rights and remedies of a secured creditor under the provisions of the California
Uniform Commercial Code, at law, in equity, or otherwise.

Deficiency  Judgment.  If  permitted  by  applicable  law,  Lender  may obtain a
judgment for any deficiency  remaining in the  Indebtedness  due to Lender after
application of all amounts  received from the exercise of the rights provided in
this section.

Cumulative Remedies.  All of Lender's rights and remedies,  whether evidenced by
this Agreement or by any other writing, shall be cumulative and may be exercised
singularly  or  concurrently.  Election by Lender to pursue any remedy shall not
exclude pursuit of any other remedy,  and an election to make expenditures or to
take action to perform an  obligation  of Grantor  under this  Agreement,  after
Grantor's  failure  to  perform,  shall not affect  Lender's  right to declare a
default and to exercise its remedies.

MISCELLANEOUS  PROVISIONS.  The following miscellaneous provisions are a part of
this Agreement:

Amendments. This Agreement, together with any Related Documents, constitutes the
entire understanding and agreement of the parties as to the matters set forth in
this  Agreement.  No  alteration  of or  amendment  to this  Agreement  shall be
effective  unless given in writing and signed by the party or parties  sought to
be charged or bound by the alteration or amendment.

Applicable  Low.  This  Agreement  has been  delivered to Lender and accepted by
Lender in the State of  California.  If there is a lawsuit,  Grantor agrees upon
Lender's  request  to  submit to the  jurisdiction  of the  courts of  Mendocino
County,  State of California.  This Agreement shall be governed by and construed
in accordance with the laws of the State of California.

Attorneys'  Fees;  Expenses.  Grantor  agrees to pay upon demand all of Lender's
costs and  expenses,  including  attorneys'  fees and Lender's  legal  expenses,
incurred in connection with the  enforcement of this  Agreement.  Lender may pay
someone else to help enforce this Agreement, and Grantor shall pay the costs and
expenses of such  enforcement.  Costs and expenses include  Lender's  attorneys'
fees and legal expenses whether or not there is a lawsuit,  including attorneys'


EXHIBIT 10.34
                                     - 6 -
<PAGE>

fees and legal expenses for  bankruptcy  proceedings  (and including  efforts to
modify or vacate any automatic stay or injunction), appeals, and any anticipated
post-judgment  collection  services.  Grantor also shall pay all court costs and
such additional fees as may be directed by the court.

Multiple  Parties;  Corporate  Authority.  All obligations of Grantor under this
Agreement  shall be Joint and several,  and all references to Grantor shall mean
each and every Grantor.  This means that each of the Borrowers  signing below is
responsible for all obligations in this Agreement.

Notices. All notices required to be given under this Agreement shall be given in
writing,  may be sent by  telefacsimilie,  and shall be effective  when actually
delivered or when deposited with a nationally  recognized  overnight  courier or
deposited in the United Sates mail, first class,  postage prepaid,  addressed to
the party to whom the  notice is to be given at the  address  shown  above.  Any
party may change its address for notices  under this  Agreement by giving formal
written notice to the other parties,  specifying  that the purpose of the notice
is to change the party's address.  To the extent permitted by applicable law, if
there is more than one Grantor,  notice to any Grantor will constitute notice to
all  Grantors.  For notice  purposes,  Grantor will keep Lender  informed at all
times of Grantor's current address(es).

Power of  Attorney.  Grantor  hereby  appoints  Lender  as its  true and  lawful
attorney-in-fact,  irrevocably,  with  full  power  of  substitution  to do  the
following:  (a) to demand,  collect,  receive,  receipt for, sue and recover all
sums of money or other property which may now or hereafter  become due, owing or
payable  from the  Collateral;  (b) to  execute,  sign and  endorse  any and all
claims, instruments,  receipts, checks, drafts or warrants issued in payment for
the Collateral; (c) to settle or compromise any and all claims arising under the
Collateral,  and, in the place and stead of Grantor,  to execute and deliver its
release and settlement for the claim;  and (d) to file any claim or claims or to
take any action or institute or take part in any proceedings,  either in its own
name or in the name of Grantor, or otherwise,  which in the discretion of Lender
may seem to be necessary or  advisable.  This power is given as security for the
Indebtedness, and the authority hereby conferred is and shall be irrevocable and
shall remain in full force and effect until renounced by Lender.

Severability.  If a court of competent  jurisdiction finds any provision of this
Agreement to be invalid or unenforceable as to any person or circumstance,  such
finding shall not render that provision invalid or unenforceable as to any other
persons or  circumstances.  If feasible,  any such offending  provision shall be
deemed to be modified  to be within the limits of  enforceability  or  validity;
however, if the offending provision cannot be so modified,  it shall be stricken
and all other  provisions of this  Agreement in all other  respects shall remain
valid and enforceable.

Successor  Interests.  Subject to the limitations set forth above on transfer of
the Collateral, this Agreement shall be binding upon and inure to the benefit of
the parties, their successors and assigns.

Waiver.  Lender  shall  not be deemed  to have  waived  any  rights  under  this
Agreement unless such waiver is given in writing and signed by Lender.  No delay
or omission  on the part of Lender in  exercising  any right shall  operate as a
waiver of such right or any other  right.  A waiver by Lender of a provision  of
this  Agreement  shall not  prejudice or  constitute a waiver of Lender's  right

EXHIBIT 10.34
                                     - 7 -
<PAGE>

otherwise to demand strict compliance with that provision or any other provision
of this Agreement.  No prior waiver by Lender, nor any course of dealing between
Lender and Grantor,  shall  constitute a waiver of any of Lender's  rights or of
any of Grantor's obligations as to any future transactions. Whenever the consent
of Lender is required  under this  Agreement,  the  granting of such  consent by
Lender in any instance not constitute continuing consent to subsequent instances
where such  consent is required  and in all cases such consent may be granted or
withheld in the sole discretion of Lender.

GRANTOR  ACKNOWLEDGES  HAVING  READ ALL THE  PROVISIONS  OF THIS  ASSIGNMENT  OF
DEPOSIT  ACCOUNT  AND AGREES TO ITS TERMS.  THIS  AGREEMENT  IS DATED  SEPTEMBER
25,1996.

GRANTOR:

Mendocino Brewing Company, a California corporation

By:  /s/ Norman Franks
Norman Franks, Chief Financial Officer

By:  /s/ Michael Laybourn
Michael Laybourn, Chief Executive Officer


EXHIBIT 10.34
                                     - 8 -



                                  EXHIBIT 10.35

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                            -----------------------



           COMMITMENT LETTER FROM THE SAVINGS BANK OF MENDOCINO COUNTY


<PAGE>

Savings Bank OF MENDOCINO COUNTY

P. O. BOX 3600 ~ UKIAH, CALIFORNIA 95482 TELEPHONE (707) 462-6613

September 13, 1996

Mr. Michael Laybourn Mr. Norman Franks Mendocino Brewing Company,  Inc. P.O. Box
400 Hopland, CA 95449

Dear Michael & Norman:

Confirming our earlier  conversation  and concurrent with the final funding of a
$2,700,000.00  construction loan  (hereinafter  referred to as the "Construction
Loan"),  I am pleased to inform you that the Savings  Bank of  Mendocino  County
(hereinafter  referred  as "Bank")  will  provide a first  trust deed  permanent
financing  takeout for the 62,000  square foot brewery  facility to be completed
with the proceeds of the  construction  loan.  This commitment is subject to the
documentation, terms and conditions stated below:

1. Loan Principal & Term of Loan:  Upon maturity of the  construction  loan, any
outstanding  principal  loan  balance  will be  rewritten  subject  to a 25 year
amortized  repayment  schedule and a 15 year balloon maturity.  It is understood
and providing that you are not in default of any term or condition  contained in
the Permanent note or under any other obligation to Bank, loan agreement or deed
of trust upon  maturity,  the Bank will  renew any  outstanding  principal  loan
balance on a fully amortized basis for an additional 10 year period,  subject to
terms and conditions which will be negotiated at the time of renewal.

2. Interest  Rate: The permanent  financing  package shall be priced at a margin
above the then  prevailing  5 Year  Treasury  Constant  Maturity  Index so as to
insure that the initial loan rate will be 10%. The permanent  financing  package
will  further  provide  for an interest  rate CAP of 2% above the initial  fully
indexed  interest rate at the time of the first interest rate adjustment (5 year
anniversary) and 3% above the initial fully indexed interest rate at the time of
the second projected  interest rate adjustment (10 year  anniversary).  The note
will further provide for an interest rate floor of 8.50%.

3.  Origination  Fee:  You will be  required  to pay to the  Bank a 1/2  percent
origination fee on funding.

4. Prepayment Penalty:  None.

5. Collateral: The loan shall be collateralized by the following:

a. A first deed of trust  encumbering the property and  improvements  located at
1825 Airport Road, Ukiah, CA consisting of approximately 8 acres of land.

b. A first  deed of trust  encumbering  the real  property  upon which the waste
water treatment facility is being constructed,  which is approximately I acre in
size.

EXHIBIT 10.35

<PAGE>

The loan contemplated  herein shall be additionally  collateralized as specified
in a security  agreement,  in form and  substance  satisfactory  to Bank and its
counsel,  which  covers but is not limited to all fixtures  and/or  improvements
which are  located on the to be  encumbered  parcel of  property  as well as all
inventory, chattel paper, accounts, equipment, general intangibles etc.

It is our mutual understanding that Mendocino Brewing Company, Inc. is intending
to initiate a public  offering  and/or a subordinated  capital note issue within
the next 365 days.  It is further  agreed that any monies  realized  from either
offering or any other source in excess of the $2,100,000.00  required to satisfy
payables due to West America Bank ($600,000.00),  BDM Construction ($960,000.00)
and complete the $600,000.00 in deferred  construction  improvements  (for which
the initial such sum will be used),  shall be deposited  into a savings  account
with the Savings Bank of Mendocino County and that said account shall be pledged
as  security  against  the  aforementioned   $2,700,000.00  permanent  financing
package.  It is understood that should the corporation meet its sales projection
objectives and decide to proceed with the equipment  purchases  contemplated  in
Phase II of its Business Plan, the Savings Bank of Mendocino County will release
these monies,  providing that it is determined that the capital expenditures are
motivated by sales demand and that the  profitability  projections  have in fact
materialized.

6.  Out  of   Pocket   Expenses:   All   fees   (title,   recording,   appraisal
re-certification, etc.) together with any other out of pocket expenses, incurred
by the Bank relating to this transaction are to be paid for by the Borrower.  In
the event that we obtain legal assistance  associated with the packaging of your
permanent loan, you will be required to reimburse us for any out of pocket legal
counsel fees which we may expend.  In no  circumstances,  however,  shall you be
required to reimburse the Bank in excess of $5,000.00 in legally related fees.

7. Additional Conditions Present:  Prior to the closing date or at the option of
the  Bank,  there  shall  have been  delivered  to Bank,  in form and  substance
satisfactory to Bank and its counsel:

a. Evidence that all consents, permits and approvals from government authorities
required or advisable in connection with the occupancy of the improvements, have
been obtained by the Borrower.

b. There shall have been issued in form and substance  satisfactory  to Bank and
its counsel a Certificate  of Occupancy or other written  confirmation  that the
improvements meet all requirements of all public agencies,  including compliance
with  structural and operating  requirements  set by all  governmental  agencies
regulating  environmental  controls and can be occupied in  accordance  with the
terms and conditions under which the improvements  were appraised and receipt by
Bank of evidence that all utilities are available at the improvements.

c. Receipt by Bank of a Certificate of Completion signed by a licensed architect
or  engineer,  who will  first  have been  approved  by Bank,  attesting  to the
completion of the improvements in a good and workman like manner.

d.  Receipt  by  Bank of an As  Built  Survey  Report  of a  licensed  engineer,
certified by a registered  surveyor,  in form and substance also satisfactory to
the title insurance  company,  showing that all



EXHIBIT 10.35
                                     - 2 -
<PAGE>

improvements  are within  lot and  building  lines and  showing  all  easements,
improvements,  utilities  and rights of way above or below ground as of the date
of  certification,  and showing the dimensions and total square foot area of the
interior outlines, if any, location of adjoining streets and the distance to and
names of the nearest intersection streets.

e. Evidence that an insurance  policy  providing fire and extended  coverage for
replacement costs of the improvements,  with a lenders loss payable endorsement,
for (438BFUNS) or its equivalent, have been obtained.

f. Confirmation that the Mendocino Brewing Company has received $2,100,000.00 in
lease  financing.  Our  responsibility  to provide the financial  accommodations
overviewed  in this  correspondence  is  conditioned  upon our  approval  of the
amount, terms, conditions,  agreements,  lease documents,  etc. which pertain to
the lease  financing  package.  Our  responsibility  to  provide  the  financial
accommodations  contemplated in this  correspondence  further conditioned on our
having been satisfied that the lease financing package has been fully negotiated
and all monies advanced.

g. Upon completion of the  construction  project,  the Bank shall obtain at your
expense a re-certification of value from Dean Strupp and Associates Appraisals.

h.  Confirmation  that the Mendocino Brewing Company is not in default of any of
its existing  obligations  which include but are not limited to obligations owed
to West America Bank, BDM Construction and FINOVA Capital Corporation.

8.  Approval  of  Documentation:  All  instruments  evidencing  and  securing or
otherwise relating to the loan on the project,  must be satisfactory to the Bank
and its counsel.

9.  Title  Insurance:  You will be  required  to provide  ALTA  title  insurance
coverage  together with any other  endorsements  which the Bank might  determine
necessary,  for the full amount of the loan, containing no exceptions other than
those approved by the Bank which are usual and customary to such properties.

10. Indemnification:  You will be required to indemnify the Bank against any and
all liabilities, obligations,  losses/damages,  penalties, claim actions, suits,
cost and expenses of whatever  kind or nature which may be imposed on,  incurred
by or asserted at any time against the Bank in any way relating to or arising in
connection with, construction of the improvements, the offer of sale and/or use,
occupation  or  operation  of  any  of  the  property  to be  encumbered  by the
construction  deed of trust.  Said  indemnification  shall  also  cover  damages
arising from existing or future hazardous waste and/or substances located on the
property,  including the cost to clean-up or detoxify the  property.  If for any
reason the Bank  becomes  concerned  that there  could be related  environmental
liability  risks  associated  with our liens on the real estate,  we may consult
with an environmental  specialist and may require an  environmental  audit to be
conducted and our  commitment is conditioned  upon our conclusion  based thereon
that risks are  acceptable  to us. Your cost  reimbursement  will  include  such
consulting and audit fees.


EXHIBIT 10.35
                                     - 3 -
<PAGE>

11.  Assignment:  You will be unable to assign this commitment  letter or any of
its rights  hereunder,  to any other  person or legal  entity  without  specific
written  approval of the Bank. The Bank may sell  participations  in the loan to
other banks.

12.  Termination:  Bank, at its option, may terminate this commitment letter and
its obligations  hereunder,  if (a) you shall fail to observe or comply with any
of the terms and  provisions  contained  herein,  or in any other document under
which you have an  obligation to Bank,  or (b) Bank shall find  unacceptable  or
shall not approve any  document or  agreement,  or  information  or  encumbrance
applicable to the project,  or (c) you or parties involved in the project become
insolvent,  or  (d)  bankruptcy,   insolvency,   reorganization,   receivership,
dissolution arrangement or other similar proceedings are commenced by or against
you or your assets under any federal or state law, or (e) the take-out  loan has
not been consummated by March 15, 1997.

It goes without mention that our commitment is subject to such additional terms,
conditions and  requirements as may be provided in our loan documents or by Bank
counsel.  Should  any of the  foregoing  require  clarification  don't  hesitate
contacting me at your earliest convenience.

Sincerely,

/s/ Martin J. Lombardi
Martin J. Lombardi
Vice President

ACKNOWLEDGMENT:

/s/  Michael Laybourn  Date:  9/19/96
Michael Laybourn

/s/  Norman Franks  Date:  9/19/96
Norman Franks







                                  EXHIBIT 10.36

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                             ----------------------



                 EQUIPMENT LEASE WITH FINOVA CAPITAL CORPORATION

<PAGE>

FINOVA

FINOVA Capital Corporation 95 N. Route 17 South P.O. Box 907 Paramus, New Jersey
07653 Telephone (201) 712-3300

EQUIPMENT LEASE

No. 5754300

FINOVA Capital Corporation,  (herein called "Lessor"),  with its principal place
of business at Dial Tower,  Dial  Corporate  Center,  Phoenix,  Arizona,  hereby
agrees to lease to the Lessee named on the signature  page hereof (herein called
"Lessee") and Lessee hereby agrees to lease and rent from Lessor,  the equipment
described  on any attached  schedule(s),  (herein  with all  replacement  parts,
repairs,  additions,  and  accessories  called  "Equipment"),  on the  terms and
conditions  hereof and as set forth on any schedule (herein called  "Schedule").
Lessee agrees that, at the option of Lessor,  any Schedule shall be a separately
enforceable  Lease which  incorporates all of the terms and conditions set forth
herein.

1. ORDERING AND  INSTALLATION  OF EQUIPMENT.  Lessee hereby  requests  Lessor to
order the Equipment from a supplier (herein called  "Supplier"),  and to arrange
for delivery thereof to Lessee at Lessee's expense.  Lessee agrees to install or
cause the  Equipment  to be  installed at the location set forth on the Schedule
thereof (the "Location") at Lessee's cost.

2. DISCLAIMER OF WARRANTIES AND WAIVER OF DEFENSES.

LESSOR,  NEITHER  BEING THE  MANUFACTURER,  NOR A SUPPLIER,  NOR A DEALER IN THE
EQUIPMENT,  MAKES NO  WARRANTY,  EXPRESS OR  IMPLIED,  TO ANYONE,  AS TO DESIGN,
CONDITION,  CAPACITY,  PERFORMANCE  OR ANY OTHER ASPECT OF THE  EQUIPMENT OR ITS
MATERIAL OR WORKMANSHIP.  LESSOR ALSO DISCLAIMS ANY WARRANTY OF  MERCHANTABILITY
OR FITNESS FOR USE OR PURPOSE  WHETHER ARISING BY OPERATION OF LAW OR OTHERWISE.
LESSOR FURTHER  DISCLAIMS ANY LIABILITY FOR LOSS,  DAMAGE OR INJURY TO LESSEE OR
THIRD PARTIES AS A RESULT OF ANY DEFECTS,  LATENT OR OTHERWISE, IN THE EQUIPMENT
WHETHER  ARISING  FROM  THE  APPLICATION  OF THE  LAWS OF  STRICT  LIABILITY  OR
OTHERWISE.  AS TO THE  LESSOR,  LESSEE  LEASES  THE  EQUIPMENT  "AS IS".  LESSEE
ACKNOWLEDGES  THAT LESSEE HAS SELECTED THE  SUPPLIER OF THE  EQUIPMENT  AND THAT
LESSOR HAS NOT RECOMMENDED SUPPLIER. LESSOR SHALL HAVE NO OBLIGATION TO INSTALL,
MAINTAIN,  ERECT,  TEST,  ADJUST OR SERVICE THE EQUIPMENT.  REGARDLESS OF CAUSE,
LESSEE  AGREES NOT TO ASSERT  ANY CLAIM  WHATSOEVER  AGAINST  LESSOR FOR LOSS OF
ANTICIPATORY  PROFITS OR ANY OTHER INDIRECT,  SPECIAL OR CONSEQUENTIAL  DAMAGES,
NOR SHALL LESSOR BE  RESPONSIBLE  FOR ANY DAMAGES OR COSTS WHICH MAY BE ASSESSED
AGAINST  LESSEE IN ANY ACTION FOR  INFRINGEMENT  OF ANY  UNITED  STATES  LETTERS
PATENT.  LESSOR  MAKES NO WARRANTY AS TO THE  TREATMENT OF THIS LEASE FOR TAX OR
ACCOUNTING PURPOSES.  If the Equipment is unsatisfactory for any reason,  Lessee
shall  


EXHIBIT 10.36

<PAGE>

make claim on account thereof solely against the  manufacturer,  the Supplier or
any dealer and shall  nevertheless pay Lessor all rent and other charges payable
under the Lease.  Lessor hereby  assigns to Lessee,  any rights which Lessor may
have against the Supplier, the manufacturer or any dealer for breach of warranty
or other representations respecting the Equipment. Lessee understands and agrees
that neither the  Manufacturer,  the  Supplier,  any dealer nor any agent of the
foregoing is an agent of Lessor or is  authorized  to waive or alter any term or
condition of this Lease.

3. TERM AND RENT.  The Lease term of each Schedule shall commence as of the date
that any of the Equipment under such Schedule is delivered to Lessee or Lessee's
Agent,  or such later date as Lessor  designates  in writing (the  "Commencement
Date.) and shall continue until the obligations of Lessee under this Lease shall
have been fully performed.  Advance rentals shall not be refundable if the Lease
term for any reason does not  commence or if this Lease or any  Schedule is duly
terminated by Lessor. The sum of all periodic  installments of rent indicated on
any Schedule shall  constitute  the aggregate rent reserved.  The aggregate rent
reserved shall be payable periodically in advance, in the installments indicated
on any Schedule,  the first such payment being due on the Commencement  Date, or
such later date as Lessor designates in writing (the "First Payment Date.),  and
subsequent  payments shall be due on the same day of each successive rent period
thereafter  until the balance of the rent and any charges or expenses payable by
Lessee under this Lease shall have been paid in full.  If the First Payment Date
is later than the Commencement Date, Lessee shall, on the First Payment Date, in
addition to the periodic  rent,  pay Lessor  interim rent from the  Commencement
Date to the First Payment Date at a daily rate equal to the periodic installment
of rent divided by the number of days of the period.  Lessee's obligation to pay
all rent shall be absolute and  unconditional  and not subject to any abatement,
set-off, defense or counterclaim for any reason whatsoever.

4. NON-CANCELABLE  LEASE.  NEITHER THE LEASE NOR ANY SCHEDULE CAN BE CANCELED BY
LESSEE DURING THE TERM HEREOF OR THEREOF.

5. LESSOR  TERMINATION BEFORE EQUIPMENT  ACCEPTANCE.  If within ninety (90) days
from the date  Lessor  orders the  Equipment,  the same has not been  delivered,
installed  and  accepted  by Lessee (in form  satisfactory  to  Lessor)  for all
purposes of this Lease,  Lessor may, on ten (10) days' written notice to Lessee,
terminate this Lease and the related Schedule and its obligations to Lessee.

6. TITLE, RECORDING,  DOCUMENTATION,  ADMINISTRATIVE FEES AND PERSONAL PROPERTY.
The  Equipment is, and shall at all times  remain,  the property of Lessor,  and
except as herein  set  forth,  Lessee  shall  have no right,  title or  interest
therein.  If Lessor supplies Lessee with labels indicating that the Equipment is
owned by Lessor,  Lessee shall affix such labels to and keep them in a prominent
place on the Equipment.  Lessee hereby authorizes Lessor to insert in this Lease
or any Schedule the serial numbers,  and other identification data, of Equipment
when determined by Lessor. In order to perfect Lessor's security interest in the
Equipment  in the event this  Lease is  determined  to be a security  agreement,
Lessee hereby grants Lessor a security  interest in the Equipment and authorizes
Lessor,  at Lessee's  expense,  to cause this Lease,  or any  statement or other
instrument  in respect  of this  Lease  showing  the  interest  of Lessor in the
Equipment,  including Uniform Commercial Code Financing Statements,  to be filed
or recorded,  



EXHIBIT 10.36
                                     - 2 -
<PAGE>

and grants Lessor, where permitted,  the right to execute Lessee's name thereto.
Lessee  agrees  to pay or  reimburse  Lessor  for its  costs  and out of  pocket
expenses  relating  to  any  searches  undertaken  by  Lessor,  or  any  filing,
recording,  stamp fees or taxes arising from the filing or recording of any such
instrument  or statement  and any other costs,  expenses or charges  incurred by
Lessor in documenting,  administering and terminating this Lease.  Lessee shall,
at its expense,  protect and defend Lessor's title to the Equipment  against all
persons claiming  against or through Lessee,  at all times keeping the Equipment
free from any legal process or encumbrance  whatsoever including but not limited
to liens,  attachments,  levies and executions,  and shall give Lessor immediate
written notice thereof and shall indemnify  Lessor from any loss caused thereby.
Upon  Lessor's  request,  Lessee shall  execute or obtain from third parties and
deliver to Lessor  such  further  instruments  and  assurances  as Lessor  deems
necessary or advisable for the  confirmation  or  perfection of Lessor's  rights
hereunder.  The  Equipment  is, and shall at all times be and  remain,  personal
property  notwithstanding  that the Equipment or any part thereof may now be, or
hereafter  become,  in any manner  affixed or attached  to real  property or any
improvements thereon.

7. CARE,  USE,  LOCATION  AND  ALTERATION.  Lessee  shall,  at its sole cost and
expense,  service,  repair, overhaul and maintain each item of Equipment in good
operating order and in the condition when delivered to Lessee, ordinary wear and
tear excepted.  All such  maintenance  shall be consistent with prudent industry
practice  and  all  maintenance   practices   recommended  by  the  Supplier  or
manufacturer  and meet all  legal and  regulatory  requirements.  Upon  request,
Lessee  shall  provide  Lessor with  evidence of such  compliance.  Lessee shall
maintain logs of the maintenance and service of the Equipment and permit Lessor,
on reasonable prior notice to inspect the Equipment and the right to make copies
of the logs and service reports. Lessee shall forthwith correct any deficiencies
disclosed by such inspection. Lessee shall use the Equipment solely for business
purposes, in compliance with all applicable laws, ordinances,  regulations,  and
the  conditions  of all insurance  policies  required to be maintained by Lessee
pursuant  to the Lease.  Lessee  shall  make all  additions,  modifications  and
improvements  to the Equipment  required by  applicable  law and except for such
required  changes,  shall not alter the Equipment without Lessor's prior written
consent.  Lessee shall replace all worn, lost,  stolen or destroyed parts of the
Equipment with replacement parts at least meeting the standards required herein,
all of which shall  become the  property of Lessor,  except for such  additions,
modifications  and  improvements  that can be readily  removed  without  causing
damage to, or  impairing  the  commercial  value or utility of, such  Equipment,
which shall remain Lessee's property and may be removed by Lessee at its expense
before the Equipment is surrendered to Lessor. Lessee shall repair all damage to
any item  resulting  from  such  installation  or  removal.  If  Lessee  has not
purchased  an item of  Equipment  pursuant to any option to purchase  granted to
Lessee at the end of the Lease term for such item,  Lessor  shall be entitled to
purchase any such addition,  modifications  and improvements from Lessee for its
then fair market  value.  The  Equipment  shall not be removed from the Location
without Lessor's prior written consent.

8. NOTICE AND  CONDITIONS OF  REDELIVERY.  Lessee shall provide  Lessor not less
than One Hundred  Twenty  (120) days prior  written  notice of its  intention to
exercise its option to purchase the Equipment if granted on the related Schedule
or return the Equipment to Lessor (the "Required Notice.).  If Lessee shall have
timely  provided such Required Notice and has elected to return the Equipment to
Lessor upon the  expiration  of the Term of the Schedule,  Lessee shall,  at 


EXHIBIT 10.36
                                     - 3 -

<PAGE>

its sole expense,  return the Equipment  covered thereby,  freight  prepaid,  to
Lessor in a manner  and to a  location  within  the  continental  United  States
designated by Lessor in the  condition and repair  required by the terms of this
Lease,  free of all liens and  advertising  insignia.  If Lessee  shall  fail to
return any item of Equipment as provided herein, Lessee shall be responsible for
all cost and  expense  incurred by Lessor in  returning  the  Equipment  to such
required  condition  or any  reduction  in  value as a  result  thereof.  If the
Equipment or its  component  parts were packed or crated for shipping  when new,
Lessee  shall  pack or  crate  the same  carefully  and in  accordance  with any
recommendations of the Supplier or manufacturer  before redelivering the item to
Lessor. Lessee shall also deliver to Lessor the plans, specifications, operating
manuals, software documentation, discs, warranties and other documents furnished
by the  manufacturer  or Supplier of the Equipment  and such other  documents in
Lessee's  possession relating to the maintenance and method of operation of such
Equipment.  At Lessor's written  request,  Lessee shall provide free storage for
any item of  Equipment  for a period  not to exceed  sixty  (60) days  after the
expiration of the Schedule term before  returning such item to Lessor and permit
Lessor access to the Equipment for inspection  and/or resale. If Lessee fails to
timely provide such Required  Notice the Equipment shall continue to be held and
leased  hereunder,  and this Lease and the related Schedule term shall thereupon
be extended for a period ending one hundred twenty (120) days following  receipt
by Lessor of  Lessee's  notice of intent to return the  Equipment,  for the fair
market  rental value of the  Equipment as determined by Lessor not to exceed the
periodic  installment of rent with respect to such Equipment for such period. If
Lessee has timely provided the Required  Notice but upon expiration  Lessee does
not immediately return the Equipment to Lessor,  (unless otherwise  requested by
Lessor) the Equipment shall continue to be held and leased  hereunder,  and this
Lease and the related  Schedule term shall  thereupon be extended for successive
thirty (30) day  periods at the fair market  rental  value of the  Equipment  as
determined by Lessor not to exceed the periodic installment of rent with respect
to such Equipment for such period.

9.  RISK OF LOSS.  Lessee  shall  bear all  risks of loss of and  damage  to the
Equipment  from any cause and the  occurrence  of such loss or damage  shall not
relieve  Lessee of any  obligation  hereunder.  In the event of loss or  damage,
Lessee,  at its option,  provided it is not in default  hereunder,  otherwise at
Lessor's  option,  shall:  (a)  place  the  damaged  Equipment  in good  repair,
condition and working order; or (b) replace lost or damaged  Equipment with like
equipment  in good  repair,  condition  and  working  order  with  documentation
creating  clear title  thereto in Lessor;  or (c) pay to Lessor the then present
value computed at five (5 %) percent per annum of both the unpaid balance of the
aggregate  rent reserved  under the Lease and related  Schedule and the value of
Lessor's  residual  interest in the  Equipment.  Upon  Lessor's  receipt of such
payment,  Lessee and/or Lessee's insurer shall be entitled to Lessor's  interest
in said item for salvage  purposes,  in its then condition and location,  as is,
without warranty, express or implied.

10. INSURANCE.  Until  redelivered to Lessor,  Lessee shall maintain and deliver
evidence to Lessor of such insurance  required by,  written by insurers,  and in
amounts  satisfactory  to Lessor.  Should Lessee fail to provide such  insurance
coverage,  Lessor may obtain  coverage for part or all of the term of this Lease
or any Schedule or such period  beyond the term as is required by the  insurance
company issuing such coverage  protecting  interests of Lessor and Lessee or the
interest  of Lessor  only.  The  proceeds  of such  insurance,  at the option of
Lessee,  provided it is not in default hereunder,  otherwise at Lessor's option,
shall be  applied  toward  (i) the  replacement,  



EXHIBIT 10.36
                                     - 4 -
<PAGE>

restoration  or repair of the  Equipment or (ii) payment of the  obligations  of
Lessee hereunder.  Lessee hereby appoints Lessor as Lessee's attorney-in-fact to
make claims  for,  receive  payment  of, and execute and endorse all  documents,
checks, or drafts for loss or damage under any said insurance policies.

11. NET LEASE;  TAXES. Lessee intends the rental payments hereunder to be net to
Lessor, and Lessee shall pay all sales, use, excise,  stamp,  documentary and ad
valorem taxes, license and registration fees, assessments,  fines, penalties and
similar  charges  imposed on the  ownership,  possession or use of the Equipment
during  the term of this  Lease or any  Schedule;  shall pay all  taxes  (except
Lessor's  Federal or State net income  taxes)  imposed on Lessor or Lessee  with
respect to the rental payments hereunder, and shall reimburse Lessor upon demand
for any taxes paid by or advanced by Lessor. Unless Lessee is otherwise directed
by Lessor, in writing, Lessor shall file for and pay all personal property taxes
assessed with respect to the Equipment  during the term of this Lease and Lessee
shall, upon Lessor's demand,  forthwith  reimburse Lessor for the full amount of
such  taxes  without  regard to any  discounts  obtained  by Lessor due to early
payment or otherwise.  Lessor may, if it elects, estimate such personal property
taxes and bill Lessee periodically in advance therefor.

12.  INDEMNITY.  Lessee shall hold Lessor  harmless  from,  indemnify and defend
Lessor  against,  any  and  all  claims,  actions,  suits,  proceedings,  costs,
expenses,  damages and  liabilities,  including  attorney's fees arising out of,
connected  with or resulting  from the  Equipment or this Lease or any Schedule,
including, without limitation, the manufacture, selection, delivery, possession,
use,  operation or return of the Equipment.  These indemnities shall survive the
termination or expiration of this Lease or any Schedule.

13. DEFAULT AND REMEDIES.  If (i) Lessee defaults in any payment  required under
this Lease or any Schedules or under any other lease or agreement between Lessor
and Lessee,  or (ii) Lessee  breaches any of the  representations  or warranties
contained  herein or fails to perform any of the terms,  covenants or conditions
of this Lease or any  Schedule or (iii) a petition in  bankruptcy,  arrangement,
insolvency or  reorganization  is filed by or against Lessee or any guarantor of
Lessee's  obligations  hereunder,  or (iv) Lessee or any  guarantor  of Lessee's
obligations  makes an assignment  for the benefit of  creditors,  or (v) without
Lessor's written consent, which shall not be unreasonably withheld, Lessee sells
all or a substantial  part of Lessee's  assets or a majority of Lessee's  voting
stock is transferred, or (vi) during the term of the Lease or any Schedule there
is a  material  adverse  change  in the  financial  condition  of  Lessee or any
guarantor of Lessee's  obligations  then Lessor may, to the extent  permitted by
law,  exercise  any one or more of the  following  remedies:  (a) to declare the
entire balance of rent for the full term of any or all Schedules  covered hereby
immediately  due and payable and to similarly  accelerate the balances under any
other leases or agreements  between  Lessor and Lessee without notice or demand,
(b) to sue for and  recover  all rents,  and other  monies due and to become due
under any or all  Schedules  hereunder  and the residual  value of the Equipment
covered  thereby  discounted  to the date of  default at five (5%)  percent  per
annum; (c) to require Lessee at Lessee's expense,  to assemble all the Equipment
at a  place  reasonably  designated  by  Lessor,  (d)  to  remove  any  physical
obstructions  for removal of the Equipment from the place where the Equipment is
located and take possession of any or all items of Equipment,  without demand or
notice,  wherever  same  may  be  located,  disconnecting  separating  all  such
Equipment from any other 


EXHIBIT 10.36
                                     - 5 -
<PAGE>

property, with or without any court order or pre-taking hearing or other process
of law,  it being  understood  that  facility  of  repossession  in the event of
default is a basis for the  financial  accommodation  reflected  by this  Lease.
Lessee hereby waives any and all damages  occasioned  by such  retaking.  Lessor
may, at its option,  use, ship, store,  repair or lease all Equipment so removed
and sell or otherwise dispose of any such Equipment at a private or public sale.
Lessor may expose and resell the  Equipment at Lessee's  premises at  reasonable
business  hours without  being  required to remove the  Equipment.  In the event
Lessor takes  possession of the  Equipment,  Lessor shall give Lessee credit for
any sums received by Lessor from the sale,  or present  value of the rental,  of
the Equipment  computed at the implicit rate of the Schedule after  deduction of
the expenses of sale or rental. Lessee shall also be liable for and shall pay to
Lessor on demand (a) all  expenses  incurred  by Lessor in  connection  with the
enforcement of any of Lessor's remedies, including all expenses of repossession,
storing, shipping,  repairing and selling the Equipment, (b) Lessor's reasonable
attorney's fees and (c) interest on all sums due Lessor from the date of default
until paid at the rate of one and one-half (1.5%) percent per month, but only to
the extent  permitted by law.  Lessor and Lessee  acknowledge  the difficulty in
establishing a value for the unexpired  Lease term and owing to such  difficulty
agree that the  provisions  of this  paragraph  represent  an agreed  measure of
damages and are not to be deemed a forfeiture or penalty.

Whenever any payment  hereunder is not made by Lessee  within ten (10) days when
due,  Lessee agrees to pay to Lessor,  not later than one month  thereafter,  an
amount  calculated  at the rate of ten cents per one dollar of each such delayed
payment,  as an administrative fee to offset Lessor's collection costs, but only
to the extent  allowed by law.  Such amount  shall be payable in addition to all
amounts  payable by Lessee as a result of exercise of any of the remedies herein
provided.

All remedies of Lessor  hereunder are  cumulative,  are in addition to any other
remedies  provided  for by law,  and may,  to the extent  permitted  by law,  be
exercised  concurrently or separately.  The exercise of any one remedy shall not
be deemed to be an election of such  remedy or to preclude  the  exercise of any
other  remedy.  No failure on the part of the Lessor to exercise and no delay in
exercising  any right or remedy shall operate as a waiver  thereof or modify the
terms of this Lease. A waiver of default by Lessor on any one occasion shall not
be deemed a waiver of any other or subsequent  default.  In the event this Lease
is determined to be a security  agreement,  Lessor's  recovery shall in no event
exceed the maximum permitted by law.

14. PERFORMANCE BY LESSOR OF LESSEE'S OBLIGATIONS.  In the event Lessee fails to
comply with any provision of this Lease,  Lessor shall have the right, but shall
not be  obligated,  to effect such  compliance on behalf of Lessee upon ten (10)
days prior  written  notice to Lessee.  In such  event,  all monies  advanced or
expended by Lessor,  and all  expenses of Lessor in effecting  such  compliance,
shall be deemed to be additional  rent, and shall be paid by Lessee to Lessor at
the time of the next periodic payment of rent.

15. ASSIGNMENT:  QUIET ENJOYMENT.  LESSOR MAY, WITHOUT LESSEE'S CONSENT,  ASSIGN
THIS LEASE OR ANY SCHEDULE  AND/OR THE RENTALS DUE THEREUNDER OR SELL OR GRANT A
SECURITY  INTEREST IN THE EQUIPMENT AND LESSEE AGREES THAT NO ASSIGNEE OF LESSOR
SHALL BE BOUND TO PERFORM ANY DUTY,  COVENANT OR CONDITION OR WARRANTY  (EXPRESS
OR IMPLIED)  ATTRIBUTABLE  TO LESSOR AND LESSEE  FURTHER AGREES NOT TO 


EXHIBIT 10.36
                                     - 6 -
<PAGE>

RAISE ANY CLAIM OR DEFENSE ARISING OUT OF THIS LEASE OR OTHERWISE AGAINST LESSOR
AS A DEFENSE,  COUNTERCLAIM  OR OFFSET TO ANY ACTION BY ANY ASSIGNEE  HEREUNDER.
NOTWITHSTANDING  ANY  ASSIGNMENT BY LESSOR,  PROVIDING  LESSEE IS NOT IN DEFAULT
HEREUNDER, LESSEE SHALL QUIETLY ENJOY USE OF THE EQUIPMENT, SUBJECT TO THE TERMS
AND CONDITIONS OF THE LEASE.

WITHOUT  LESSOR'S  PRIOR  WRITTEN  CONSENT,  LESSEE SHALL NOT ASSIGN,  TRANSFER,
PLEDGE,  HYPOTHECATE  OR  OTHERWISE  DISPOSE OF THE  EQUIPMENT  OR ANY  INTEREST
THEREIN,  OR SUBLET OR LEND  EQUIPMENT  OR PERMIT IT TO BE USED BY ANYONE  OTHER
THAN LESSEE OR LESSEE'S EMPLOYEES.

16.  NOTICES.  Service of all notices  under this Lease shall be  sufficient  if
given  personally or mailed to the intended party at its respective  address set
forth herein, or at such other address as said party may provide in writing from
time to time.  Any such notice mailed to said address  shall be effective  three
(3) days  following  the date when  deposited in the United  States  mail,  duly
addressed and with postage prepaid.

17.  REPRESENTATIONS  AND  COVENANTS  OF  LESSEE.  Lessee  represents  that  all
financial  and  other  information  furnished  to  Lessor  was,  at the  time of
delivery,  true and correct.  During the term of the Lease, Lessee shall provide
Lessor, on an ongoing basis, audited annual financial statements within 120 days
of each fiscal year end and  quarterly  financial  statements  within sixty (60)
days of each quarter signed by Lessee's chief financial officer and such interim
financial  statements as Lessor requests.  Such financial and other  information
shall be kept  confidential  except that Lessor may disclose such information to
its  accountants,  attorneys  and employees and as may be required in accordance
with law.  During the term of the Lease,  Lessee shall not incur any  additional
indebtedness  other than the  indebtedness  incurred in the  ordinary  course of
business

18. GOVERNING LAW; JURISDICTION;  VENUE; SERVICE OF PROCESS;  WAIVER OF TRIAL BY
JURY.  THIS LEASE  SHALL BE BINDING  WHEN  ACCEPTED IN WRITING BY THE LESSOR AND
SHALL BE GOVERNED BY THE LAWS OF THE STATE OF ARIZONA, PROVIDED, HOWEVER, IN THE
EVENT THIS LEASE OR ANY PROVISION  HEREOF IS NOT  ENFORCEABLE  UNDER THE LAWS OF
THE STATE OF ARIZONA  THEN THE LAWS OF THE STATE WHERE THE  EQUIPMENT IS LOCATED
SHALL GOVERN.  ANY DISPUTE UNDER THIS LEASE SHALL BE LITIGATED BY LESSEE ONLY IN
FEDERAL  OR STATE  COURTS  LOCATED  IN  MARICOPA  COUNTY,  ARIZONA,  AND  LESSEE
IRREVOCABLY  SUBMITS TO THE PERSONAL  JURISDICTION OF SUCH COURTS AND WAIVES ANY
OBJECTION  THAT MAY EXIST AS TO VENUE OR  CONVENIENCE  OF SUCH  FORUMS.  NOTHING
CONTAINED  HEREIN SHALL PRECLUDE  LESSOR FROM COMMENCING ANY ACTION IN ANY COURT
HAVING  JURISDICTION  THEREOF.  SERVICE OF PROCESS IN ANY SUCH  ACTION  SHALL BE
SUFFICIENT IF SERVED BY CERTIFIED MAIL RETURN  RECEIPT  REQUESTED TO THE ADDRESS
OF THE PARTY SET FORTH FOLLOWING THE SIGNATURES AT THE END OF THIS LEASE. TO THE
EXTENT PERMITTED BY LAW, LESSEE WAIVES TRIAL BY JURY IN ANY ACTION BY OR AGAINST
LESSOR HEREUNDER.


EXHIBIT 10.36
                                     - 7 -
<PAGE>


19. GENERAL.  This Lease inures to the benefit of and is binding upon the heirs,
legatees,  personal  representatives,  successors  and  assigns  of the  parties
hereto.  Time is of the  essence of this  Lease.  This  Lease and all  Schedules
attached hereto contain the entire agreement  between Lessor and Lessee,  and no
modification of this Lease or any Schedule shall be effective  unless in writing
and executed by an executive officer of Lessor. If more than one Lessee is named
in this Lease,  the  liability of each shall be joint and several.  In the event
any provision of this Lease should be  unenforceable,  then such provision shall
be deemed deleted, however, no other provision hereof shall be affected thereby.

20. FINANCE LEASE STATUS. Lessor and Lessee agree that if Article 2A - Leases of
the Uniform  Commercial Code ("Code") governs the terms of this Lease, then this
Lease  will be  deemed a  "finance  lease".  By  executing  this  Lease,  Lessee
acknowledges  that (a)  Lessor has  advised  Lessee of (i) the  identity  of the
Supplier;  (ii) that  Lessee may have  rights  under the  "supply  contract"  as
defined in the Code,  pursuant to which Lessor is purchasing the Equipment,  and
(iii) that Lessee may contact the Supplier for a description of any such rights.
TO THE EXTENT  PERMUTED BY APPLICABLE  LAW, LESSEE WAIVES ANY AND ALL RIGHTS AND
REMEDIES  CONFERRED  UPON A LESSEE  BY THE  CODE,  INCLUDING  SECTIONS  2A - 508
THROUGH 522 THEREOF.

21.  PUBLICITY.  Lessor is hereby authorized to issue appropriate press releases
and to cause a tombstone to be published  announcing  the  consummation  of this
transaction and the aggregate amount thereof.

LESSOR:

FINOVA CAPITAL CORPORATION

BY:
PRINTED NAME:  PAM MARCHANT
TITLE:  V.P.
ADDRESS:  95 N. ROUTE 17 SOUTH, P.O. BOX 907 PARAMUS, NEW JERSEY 07653

DATE ACCEPTED:

LESSEE:

MENDOCINO BREWING COMPANY, INC.

BY /s/ Norman Franks
PRINTED NAME:  NORMAN FRANKS
TITLE: V. P.
Taxpayer Identification No.:  68-0318293
ADDRESS:  13551 SOUTH HIGHWAY 101 HOPLAND, CALIFORNIA 95449

DATED:  9/10/96



EXHIBIT 10.36
                                     - 8 -




                                  EXHIBIT 10.37

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                           -------------------------



      TRI-ELECTION RIDER TO EQUIPMENT LEASE WITH FINOVA CAPITAL CORPORATION

<PAGE>

TRI-ELECTION  RIDER  TO  EQUIPMENT  LEASE  BETWEEN  FINOVA  CAPITAL  CORPORATION
("LESSOR") AND MENDOCINO BREWING COMPANY, INC. ("LESSEE") Dated

Master  Lease  No.  5754300  Schedule  No.  5754300  (the  Master  Lease and all
Schedules thereto is hereafter the "Lease")

1.  Notwithstanding  any  provision  contained  in the  Lease  to the  contrary,
including,  but not limited to, the section of the Schedule  entitled "Option to
Purchase.,  upon  expiration  of the term of the Schedule  (the  "Initial  Lease
Term") and  payment by Lessee of all  rentals and other sums due as set forth in
the  Schedule,  and provided  that no Event of Default (as defined in the Lease)
shall have occurred and be continuing,  Lessee, at its option,  may purchase all
of Lessor's  right,  title and interest in and to all, but not less than all, of
the equipment  described in and covered by the Schedule (the  "Equipment") for a
purchase  price equal to the  greater of (a) the then Fair  Market  Value of the
Equipment  determined as hereinafter  provided not to exceed thirty (30%) of the
actual Equipment Cost, or (b) twenty-five  (25%) percent of the original cost of
the Equipment to Lessor.  In order to exercise such option,  Lessee shall notify
Lessor in writing of Lessee's  intention  to  exercise  such option at least one
hundred  twenty (120) days prior to the expiration of the Initial Lease Term and
shall deliver to Lessor,  on or before the expiration of the Initial Lease Term,
an  appraisal  and  payment  of the  purchase  price.  For the  purpose  of this
Paragraph,  the "Fair Market Value" of the  Equipment  shall be determined by an
independent  third-party  appraiser selected by Lessee and reasonably acceptable
to Lessor.  The  appraiser's  report shall be in writing and delivered to Lessor
prior to the  expiration of the Initial Lease Term. All fees and expenses of the
appraiser shall be paid by Lessee.

2. If the Lessee for any reason does not  purchase the  Equipment in  accordance
with  Paragraph  1 hereof,  the  Initial  Lease  Term set forth in the  Schedule
applicable to the Equipment  shall  automatically  be extended for an additional
term of twelve (12) months (the  "Extended  Term") at a monthly rental factor of
 .0220 times the actual  Equipment  Cost which the parties  acknowledge to be the
fair market rental value of the  Equipment,  the first such rental being due and
payable  by  Lessee on the  expiration  date of the  Initial  Lease  Term.  Upon
expiration  of the Extended  Term,  in  accordance  with the terms of the Lease,
Lessee shall either return the Equipment to Lessor or purchase the Equipment for
its fair market value in  accordance  with the section of the Schedule  entitled
"Option to Purchase".

3. Except as amended hereby, the Lease shall remain in full force and effect and
are, in all respects, hereby ratified and affirmed.

4.  Notwithstanding  anything to the contrary contained in the Lease, the Lessee
shall have no obligation to make any indemnity  payments pursuant to the section
entitled "Tax  Indemnity" to the extent that such  indemnity  obligations  arise
solely from the acts or omissions of the Lessor.  For purposes of this provision
however, the following shall not be deemed to be a Lessor's act or omission: (i)
those  acts or  omissions  taken by the  Lessor  while the  Lessee is in default
pursuant  to the  term of the  Lease;  (ii)  those  acts or  omissions  that are
required,  permitted  or  contemplated  by the  Lease or any  document  relating
thereto;  (iii) the execution,  negotiation,  overall  structuring 


EXHIBIT 10.37

<PAGE>

and documents relating to the transactions  contemplated  hereby and thereby; or
(iv) those acts or omissions taken with the consent of the Lessee.

IN WITNESS  WHEREOF,  the  parties  hereto have  caused  this  instrument  to be
executed  by their duly  authorized  officers as of the day and year first above
written.

LESSOR:

FINOVA CORPORATION

BY
PRINTED NAME:  PAM MARCHANT
TITLE:  V.P.
DATE:

LESSEE:

MENDOCINO BREWING COMPANY, INC.

BY:  /s/  Norman Franks
PRINTED NAME:  NORMAN FRANKS
TITLE:  V.P.

DATED:  9/5/96



EXHIBIT 10.37
                                      - 2 -




                                  EXHIBIT 10.38

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                         ------------------------------



              MASTER LEASE SCHEDULE WITH FINOVA CAPITAL CORPORATION

<PAGE>

FINOVA Capital Corporation 95 N. Route 17 South P.O. Box 907 Paramus, New Jersey
07653
Telephone (201) 712-3300
MASTER LEASE SCHEDULE
NO. 5754301 TO EQUIPMENT LEASE NO. 5754300 (THE "LEASE")
EQUIPMENT LEASED:
See Schedule "A" attached hereto and made a part hereof.
LOCATION OF EQUIPMENT:  Airport Park Drive, Ukiah, CA 95482
TERM OF SCHEDULE:  84 MONTHS
RENTAL PAYMENTS:  $28.960.03
RENTAL PAYMENT FREQUENCY:  X MONTHLY
SUPPLIER:  Enerfab, Inc. 4955 Spring Grove Avenue, Cincinnati, OH 45232
ADVANCE RENTALS:  $57,920.06  PAYABLE AT THE TIME OF SIGNING OF THIS SCHEDULE TO
BE  APPLIED  TO THE FIRST AND LAST ONE  RENTAL  PAYMENTS.  ADDITIONAL  TERMS AND
CONDITIONS

1. LEASE OF  EQUIPMENT.  Lessor  hereby  agrees to lease to  Lessee,  and Lessee
hereby  agrees to lease and rent from Lessor the Equipment  listed above,  or on
any Schedule  attached  hereto,  for the term and the rental  payments  provided
herein, all subject to the terms and conditions of the Lease.

2. OPTION TO PURCHASE.  Provided Lessee is not in default hereunder or under any
other  lease or  agreement  with  Lessor,  Lessee  shall have the right,  at the
expiration of the Term of this  Schedule  (the  "Initial  Term") or any extended
term hereof  (the  "Extended  Term") upon not less than 120 days' prior  written
notice to Lessor, to purchase the Equipment leased hereunder in whole and not in
part,  on an as-is,  where-is  basis,  for its then fair market  value.  For the
purposes of  determining  the fair  market  value of the  Equipment  it shall be
assumed that the Equipment will be used for its best intended purpose,  is fully
assembled,  in good operating  condition and fully  installed and operational on
the premises  where the  Equipment  will be used. In the event Lessor and Lessee
cannot agree on a fair market value for the Equipment, an independent appraiser,
acceptable to both parties (or failing such agreement by an appraiser designated
by the American  Arbitration  Association in New York, NY), shall be selected to
determine fair market value on the equipment  provided herein.  The cost of such
appraisal  shall be borne by Lessee.  The purchase price for the Equipment shall
be payable  upon the  expiration  of the Initial  Term or Extended  Term of this
Schedule  as the  case  may be.  Lessee  shall  also  reimburse  Lessor  for its
administrative  costs and out-of-pocket  expenses incurred in transferring clear
title to the Equipment to Lessee.

3. TAX  INDEMNITY.  With  respect to each item of  Equipment  leased  hereunder,
Lessee  agrees  that  Lessor  shall be  entitled  to such  deductions  and other
benefits  as are  provided  to an owner of  personal  property  by the  Internal
Revenue Code of 1986 (as defined in Section 2 of the Tax Reform Act of 1986), as
amended or  superseded  from time to time  (hereinafter  the "code"),  including
without  limitation  depreciation  deductions  based upon the  Accelerated  Cost
Recovery  System  all at the  maximum  federal  income tax rates  applicable  to
corporations in effect on the Commencement Date (hereinafter "Tax Benefits.). If
(i) Lessor shall lose;  shall be delayed in claiming,  shall not have a right to
claim,  shall be  required  to  recapture,  or shall not be  allowed  all or any
portion of any Tax Benefits,  under any circumstances,  at any time, and for any
reason  



EXHIBIT 10.38

<PAGE>

other than as a result of acts or omissions of Lessor,  or (ii) there shall be a
change in the federal income tax rates applicable to corporations,  or (iii) any
of the Tax Benefits  shall be deemed to be  attributable  to foreign  sources or
(iv) Lessor is required to include any other amounts  arising from this Lease or
Schedule in its gross  income  other than Rental  Payments in the amounts and at
the times specified in this Schedule,  then upon Lessor's  demand,  Lessee shall
pay Lessor  either (x) a lump sum amount  which shall  maintain the net economic
after-tax yield, cash-flow and rate of return Lessor anticipated receiving based
on the tax  assumptions  utilized  by Lessor  in  calculating  the rent  payable
hereunder  ("Lessor's Yield") or (y) such additional rent for the balance of the
term of this Schedule as will permit Lessor to maintain  Lessor's Yield. For the
purposes of this  indemnification,  the term "Lessor" shall mean and include the
affiliated group of corporations within the meaning of Section 1504 of the Code,
of which Lessor is a member.

4.  ADDITIONAL  TERMS  WITH  RESPECT  TO THE CARE AND USE OF THE  EQUIPMENT.  In
addition to Lessee's  obligations  under Paragraph 7 of the Lease,  Lessee shall
(i) lubricate the Equipment on a basis that conforms to the  maintenance  manual
and/or  lubrication  schedule  recommended by the manufacturer of the Equipment,
and  (ii)  purchase   replacement  parts  only  from  sources  approved  by  the
manufacturer. Copies of all purchase orders for such replacement parts are to be
retained in Lessee's file relating to the Equipment.

5. ADDITIONAL TERMS WITH RESPECT TO THE CONDITIONS OF REDELIVERY. In addition to
Lessee's  obligations under Paragraph 8 of the Lease, Lessee shall (i) dismantle
and handle the Equipment in accordance with the manufacturer's specifications or
normal industry accepted practices for new equipment. Any special transportation
devices,  such as metal skids, lifting slings,  brackets,  etc., which were with
the Equipment  when it was delivered or  equivalent  devices must be used;  (ii)
block all  sliding  members,  secure  all  swinging  doors,  pendants  and other
swinging  components,  wrap, box, band and label all components and documents in
an  appropriate  manner  to  facilitate  the  efficient  reinstallation  of  the
components;  (iii) remove all process  fluids from the  Equipment and dispose of
the same in accordance with prevailing waste disposal laws and regulations; (iv)
clean and dry sumps and tanks; (v) not ship any "Hazardous Waste. materials with
the equipment;  (vi) fill all internal fluids such as lube oil and hydraulic oil
to operating levels,  secure filler caps and seal disconnected hoses; (vii) wire
together all lock keys and secure the same to a major external  component of the
equipment;  (viii) cause the Equipment to be complete,  fully functional with no
missing  components or attachments,  rust free with all boots,  guards and seals
clean and with all batteries for control  memories fully  charged.  Lessor shall
have the right to attempt to resell the  Equipment  at the Location for a period
of 120 days from the  expiration  of the Term of the Schedule or any  extensions
thereof.  During this period the Equipment  must remain  operational  and Lessee
must provide adequate  electrical  power,  lighting,  heat, water and compressed
air,  necessary to permit Lessor to  demonstrate  the Equipment to any potential
buyer.  If an auction is necessary to dispose of the Equipment,  Lessor shall be
permitted to auction the Equipment at the Location.

6. BASIS OF INDEXING.  If on the  Commencement  Date, the highest yield on seven
(7) year  Treasury  Notes,  as  published  in The Wall  Street  Journal,  with a
maturity date on or closest to the maturity date of this Schedule (the "Index"),
exceeds 5.78% (the "Yield"),  the Monthly Rental Payment  provided  herein shall
automatically  be increased  for the full term to reflect  such  increase in the
Yield.  As soon as  practicable  thereafter,  Lessor shall  provide  Lessee with
written  


EXHIBIT 10.38
                                     - 2 -
<PAGE>

notice of any  increase in the Monthly  Rental  Payment.  Lessor's  calculations
shall be conclusive absent manifest error.

7. PUBLICITY.  FINOVA is hereby  authorized to issue  appropriate press releases
and to cause a tombstone to be published  announcing  the  consummation  of this
transaction and the aggregate amount thereof.

LESSOR:  FINOVA CAPITAL CORPORATION

BY:
PRINTED NAME:  PAM MARCHANT
ADDRESS:  95 N. ROUTE 17 SOUTH, P.O. BOX 907 PARAMUS, NEW JERSEY 07653
DATE ACCEPTED:  9-30-96

LESSEE:  MENDOCINO BREWING COMPANY, INC.

BY:  /s/ Norman Franks
PRINTED NAME:  Norman Franks
TITLE: CFO
ADDRESS:  13551 SOUTH HIGHWAY 101, HOPLAND, CALIFORNIA 95449

DATED:  9-23-96



EXHIBIT 10.38
                                     - 3 -

<PAGE>

Schedule "A" to Master  Lease  Schedule  No.  5754300  dated , 1996 to Equipment
Lease No. 5754301 dated , 1996 between FINOVA Capital  Corporation as Lessor and
Mendocino Brewing Company, Inc. as Lessee.

Equipment Location: Airport Park Drive Ukiah, CA 95482

Supplier: Enerfab, Inc. 4955 Spring Grove Avenue Cincinnati, OH 45232

(1)Grains Handling Silos, Spent Grain Silo and Malt handling equipment

Pale malt silos Spent grain silo Pale malt silo to malt mill  conveyor  Bulk bag
unloading system Volumetric feeder Floveyor (bag station to mill) Dust collector
Malt mill hoper  transition  (top) Malt mill funnel  (bottom)  Malt mill support
structure  Blower  assembly  blower Blower  assembly malt lines Blower  assembly
venturi  Weigh  hopper  scale & outlet  valve Weigh hopper bin vent filter Weigh
hopper  rotary  valve Weigh hopper to mash mixer  conveyor  Knife gate valve (1)
Malt Mill (1) Ponndorf Conveyor System (1) Steam boiler (1) Refrigeration system
(1) Water  chiller (1) Wort cooler (1) Beer warmer (1) Air  compressor  (1) Beer
filter (1) Pumps (1) Control systems

Schedule "A" to Master  Lease  Schedule  No.  5754300  dated , 1996 to Equipment
Lease No. 5754301 dated , 1996 between FINOVA Capital  Corporation as Lessor and
Mendocino Brewing Company, Inc. as Lessee.

(10) Mash Tun
(1) Lauter Tun
(1) Brewkettle
(1) Hop Jack Vessel
(1) Hot Wort Tank
(1) Hot Water Tank
(4) CIP Tank Systems
(1) Chilled Water Tank
(10) 200 bbl Fermenter Tanks & Structural Support Grid
(2) Yeast Tanks
(1) Schenk Combi Filter System
(1) 200 bbl Bright beer tank

INITIAL  /s/ NF


                                     - 4 -




                                  EXHIBIT 10.39

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      -----------------------------------



             ADVANCE AND SUBORDINATION AGREEMENT AMONG THE COMPANY,
                 FINOVA CAPITAL CORPORATION, AND ENERFAB, INC.

<PAGE>


Agreement  made  this  30  day  of  September  ,  1996  between  FINOVA  Capital
Corporation (the "Lessor") and MENDOCINO  Brewing  Company,  Inc. (the "Lessee")
and Enerfab (the "Supplier").

WHEREAS, Lessor and Lessee have entered into a Lease Agreement #5754300 Schedule
#5754301 (the "Lease")

WHEREAS,  Lessor has agreed,  under certain  circumstances,  to purchase certain
brewery equipment as set forth on the annexed Exhibit "A" (the "Equipment") from
the Supplier having a cost not to exceed  $2,073,015.51  (the "Total Costs") and
to lease the Equipment to Lessee under the terms and conditions of the Lesser

WHEREAS,  Supplier has already  delivered the Equipment to the Lessee and Lessee
has left a deposit in the amount of  $1,544,384.90  (the "Deposit")  against the
Total Cost with the Supplier;

Whereas,  Lessor's purchase orders (the "Purchase  Orders") for the Equipment to
Supplier  provide for  payment of the balance of the Total Cost to the  Supplier
upon final acceptance of the Equipment by the Lessee;  and upon  satisfaction of
certain ether terms and conditions under Lessor's  Commitment dated August 1, 19
96 to Lessee ("the Commitment");

WHEREAS,  Lessee has requested that lessor reimburse Lessee for a portion of the
Deposit  in the  amount  of  $750,000.00  (the  "Advance")  prior  to the  final
acceptance of the Equipment and prior to the satisfaction of the other terms and
conditions of the Commitment; and

WHEREAS, subject to the terms and conditions set forth herein, Lessor is willing
to make the Advance; and

NOW, THEREFORE, the parties agree as follows

1. Lessor shall, upon Lessee's written request, make the Advance as follows:

i.  $750.000.00  to Lessee  upon  execution  of this  Agreement  and  receipt of
satisfactory evidence to lessor of Lessee's payment of the Deposit.

ii. The balance of the Total Cost to the  Supplier  upon  receipt by Lessor of a
Delivery and Acceptance Receipt executed by Lessee, and upon satisfaction of all
other terms and  conditions of the  Commitment on or before October 21 1996 (the
"Outside Date").

2. Lessee agrees to pay to Lessor  interest at the announced  prime lending rate
of Citibank,  N.A, New York  ("Citibank")  (the "Prime lending Rate") plus three
(3%) percent on a daily basis (but no more than the maximum rate allowed by low)
on all  funds  advanced  hereunder  from  the  date of such  Advance  until  the
Commencement  Date of the Lease (as that term is  defined in the  Lease).  Prime
Rate shall be determined  as of the date of the Advance and adjusted  monthly on
the same day of the month  thereafter.  All accrued interest shall be payable on
the Commencement Date of the Lease.


EXHIBIT 10.39                                           

<PAGE>

3. In the event  Lessee  (i) fails to obtain  earthquake  insurance  in form and
amounts  satisfactory  to lessor within thirty days of the date hereof,  or (ii)
fails to accept all of the  Equipment  on or before the Outside  Date,  or (iii)
fails to satisfy all other terms and conditions of the Commitment,  Lessee shall
forthwith,  upon  Lessor's  demand,  refund to Lessor the Advance made by Lessor
together with accrued  interest as set forth in Paragraph 3 above.  In the event
Lessee  fails to pay any such monies upon  demand,  interest  shall  accrue at a
default rate of three (3%) percent in addition to the interest  provided  herein
(but in no event more than the maximum rate permitted by law.

4. Lessee and Supplier  acknowledges  that title to the  Equipment  delivered to
Lessee shall be owned by Lessor,  tree and clear of all liens and  encumbrances,
subject to all of the terms and  conditions of the Lease except as  specifically
provided  herein and any  interest of Supplier in the  Equipment  is subject and
subordinated  to Lessor's  interest  under the Lease and as  otherwise  provided
herein. The failure to pay any sums when due hereunder shall constitute an event
of default  under the Lease and Lessor shall have all of its rights and remedies
contained therein.

5. In order to  induce  Lessor  to enter  into  this  agreement,  and to  secure
Lessee's  indebtedness,   liabilities  and  obligations  to  Lessor  under  this
Agreement,  the Lease or otherwise  Lessee hereby grants Lessor a first security
interest in all the  furnishings,  fixtures  machinery and equipment  located at
Airport Park Drive, Ukiah, California and all proceeds thereof including but not
limited to the Equipment. Lessee shall execute such UCC Financing Statements for
the Equipment as Lessor deems necessary.

6. Upon  payment of the balance of the Total Cost,  Supplier  shall  execute and
deliver to Lessor a release of any interest it may have in and to the  Equipment
and such other documents as Lessor shall reasonably request.

7.  Lessor  acknowledges  that  Supplier  has a first  security  interest in the
refrigeration  system.  Upon receipt of at least 95% of the Total Cost,  Enerfab
will  release  its  security  interest in the  refrigeration  System in favor Of
Lessor.

FINOVA Capital Corporation

By:  /s/  Pam Marchant; VP

Mendocino Brewing Company, Inc.

By:  /s/  Norman Franks, V.P.

ENERFAB

By:  /s/  Terry Pfeister, CFO


EXHIBIT 10.39                                           
                                     - 2 -



                                  EXHIBIT 10.40

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                         ------------------------------



              $900,000 NOTE IN FAVOR OF BDM CONSTRUCTION CO., INC.

<PAGE>

STRAIGHT NOTE

$900,000.00 Santa Rosa, California August 29, 1996

ALL DUE ON OR BEFORE JANUARY 31, 1997 after date, for value received,  MENDOCINO
BREWING  COMPANY,  INC.  promises to pay in lawful money of the United States of
America, to

BDM CONSTRUCTION CO. INC.

or order,  at place  designated  by payee,  the  principal  sum of NINE  HUNDRED
THOUSAND AND NO/100THS  DOLLARS with interest in like lawful money from DECEMBER
31, 1996, until paid at the rate of 12.0 PER CENT PER ANNUM payable AT MATURITY.

Prepayment Penalty: NONE

IT IS  AGREED  AND  UNDERSTOOD  BY THE  UNDERSIGNED  THAT  THIS NOTE IS GIVEN IN
CONSIDERATION  FOR THE DEFERMENT OF THE OBLIGATION HEREIN STATED AND PURSUANT TO
THE  CONTRACT  BY AND  BETWEEN  MENDOCINO  BREWING  CO.,  INC.  ("MBC")  AND BDM
CONSTRUCTION  CO. INC.  ("BDM")  WHEREIN ALL OBLIGATIONS DUE UNDER SAID CONTRACT
WILL UPON  SATISFACTION  OF THE CONDITIONS  THEREIN STATED BECOME DUE IN FULL ON
DECEMBER 31, 1996.

IT IS FURTHER AGREED THAT THE UNDERSIGNED WILL GIVE AND ACCEPT AS COLLATERAL THE
SUM OF 300,000 SHARES OF COMMON STOCK IN MBC FOR THIS NOTE. THE  CERTIFICATE FOR
THE SHARES SHALL BEAR THE FOLLOWING LEGENDS:

     THE SECURITIES  REPRESENTED BY THIS  CERTIFICATE  HAVE NOT BEEN  REGISTERED
     UNDER THE  SECURITIES  ACT OF 1933.  THESE  SECURITIES  MAY NOT BE OFFERED,
     SOLD, TRANSFERRED,  PLEDGED, OR HYPOTHECATED IN THE ABSENCE OF AN EFFECTIVE
     REGISTRATION STATEMENT FOR THE SECURITIES UNDER THE SECURITIES ACT OF 1933,
     COMPLIANCE WITH RULE 144 OR ITS SUCCESSOR RULE UNDER THE ACT, OR AN OPINION
     OF COUNSEL  SATISFACTORY  TO THE COMPANY THAT  REGISTRATION IS NOT REQUIRED
     UNDER SAID ACT.

     THE  COMMON  STOCK  REPRESENTED  BY THIS  CERTIFICATE  HAS BEEN  ISSUED  AS
     COLLATERAL FOR THE PAYMENT OF A $900,000.00  OBLIGATION TO BDM CONSTRUCTION
     CO.  INC.  PURSUANT  TO A  PROMISSORY  NOTE  DATED  AUGUST  29,  1996.  BDM
     CONSTRUCTION  CO. INC. IS HOLDING THIS  CERTIFICATE FOR ITSELF AS A SECURED
     PARTY.  UPON  ANY  DEFAULT  BY THE  COMPANY  IN THE  PAYMENT  OF THE  ABOVE
     OBLIGATION,  BDM  CONSTRUCTION  CO. INC.  SHALL HAVE ALL THE  REMEDIES OF A
     SECURED CREDITOR AS ARE AVAILABLE UNDER THE CALIFORNIA  UNIFORM  COMMERCIAL
     CODE,  INCLUDING  THE  RIGHT TO RETAIN  OWNERSHIP  OF THE  COMMON  STOCK IN
     SATISFACTION OF THE FOREGOING OBLIGATIONS 


EXHIBIT 10.40

<PAGE>

     UNDER THE CIRCUMSTANCES  SPECIFIED  THEREIN.  THE HOLDER OF THE CERTIFICATE
     SHALL NOT CAUSE  MORE  SHARES TO BE SOLD THAN IS  NECESSARY  TO PAY ALL THE
     OBLIGATIONS SECURED BY THIS NOTE. UPON SUCH RETENTION,  OR UPON ANY SALE OF
     ALL OR ANY PORTION OF THE COMMON STOCK IN  SATISFACTION  OF THE OBLIGATION,
     SUCH COMMON STOCK SHALL BE DULY  AUTHORIZED,  VALIDLY  ISSUED,  FULLY PAID,
     NONASSESSABLE,  AND  OUTSTANDING,  AND THIS  LEGEND  SHALL BE OF NO FURTHER
     FORCE AND EFFECT  AND SHALL,  AT THE  REQUEST  OF THE  HOLDER  THEREOF,  BE
     REMOVED FROM ANY CERTIFICATE  REPRESENTING  THE COMMON STOCK SO RETAINED OR
     SOLD.  TO THE  EXTENT  THAT THE  COMMON  STOCK IS NOT  RETAINED  OR SOLD AS
     PERMITTED BY THE CALIFORNIA  UNIFORM  COMMERCIAL  CODE, THE SHARES SHALL BE
     CANCELLED ON THE BOOKS OF THE COMPANY AND SHALL NOT BE OUTSTANDING  AND THE
     HOLDER SHALL SURRENDER THE CERTIFICATE TO THE COMPANY FOR  CANCELLATION AND
     SHALL INDEMNIFY THE COMPANY FOR FAILURE TO DO SO.

Principal and interest  payable in lawful money of the United States of America.
Should  default  be made in  payment  of  interest  when  due the  whole  sum of
principal and interest shall become  immediately due at the option of the holder
of this Note. If action be instituted on this Note, MBC promises to pay such sum
as the Court may fix as attorney's fees.

As additional collateral,  this Note is secured by a Deed of Trust of even date.
The Deed of Trust  securing the within Note contains the  following  provisions:
"In the event the herein described property or any part thereof, or any interest
therein is sold, agreed to be sold,  conveyed or alienated by the Trustor, or by
the operation of law or otherwise,  all obligations  secured by this instrument,
irrespective  of the  maturity  dates  expressed  therein,  at the option of the
holder  hereof and without  demand or notice  shall  immediately  become due and
payable."  The  security  interest  of this  Deed of Trust  shall be  second  in
priority to a security interest in favor of the Savings Bank of Mendocino County
in the principal amount of $2,700,000.0.

MENDOCINO BREWING CO., INC. ("MBC")

BY:  /s/  Norman Franks, V.P.                           /s/  Michael Laybourn
          NORMAN FRANKS                                      MICHAEL LAYBOURN

THE  UNDERSIGNED  AS PAYEE DOES HEREBY AGREE TO THE TERMS AND CONDITIONS OF THIS
NOTE.

BDM CONSTRUCTION CO. INC. ("BDM")

BY:  /s/  Glenn R. McClish                                    /s/  Sid Behler
          GLENN R. McCLISH                                         SID BEHLER

ADDENDUM


EXHIBIT 10.40
                                     - 2 -
<PAGE>

Addendum  dated  September  23, 1996 to the Straight  Note dated August 29, 1996
between Mendocino Brewing Company,  Inc. as debtor and BDM Construction Co. Inc.
as payee.

WITNESSETH:

1 ) This  addendum  is to be attached  to and made a part of the  Straight  Note
agreement between Mendocino Brewing Company,  Inc. and BDM Construction Co. Inc.
dated August 29, 1996.

2) This addendum may be signed in counterpart.

3) Addendum:  In the event of default by Mendocino  Brewing  Company,  Inc., BDM
Construction  Co. Inc. will first  exercise its remedial  rights with respect to
the Mendocino  Brewing  Company,  Inc. Common Stock as collateral and only after
having  exhausted  this right can it pursue its rights with  respect to the Real
Property.

The undersign  hereby agrees to the addendum to the terms and  conditions of the
Straight Note.

BDM Construction Co. Inc.

BY:  /s/  Glenn R. McClish           President
          Glenn R. McClish             Title

Mendocino Brewing Company, Inc.

BY:  /s/  Michael Laybourn              CEO
          Michael Laybourn             Title






EXHIBIT 10.40
                                     - 3 -



                                  EXHIBIT 10.41

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      ------------------------------------



   LETTER AGREEMENT CONCERNING USE OF PROCEEDS WITH BDM CONSTRUCTION CO., INC.


<PAGE>

September 19, 1996

Rick McClish
BDM Construction Company, Inc.
835 Piner Road Suite D
Santa Rosa, CA 95402-3847


VIA FAX:  707-526-4980

Dear Rick:

Savings  Bank  of  Mendocino   County  has  agreed  to  the  following  plan  of
distribution and use of the first funds received from our proposed direct public
offering.

The list below shows,  in order of  priority,  our proposed use of funds for the
first $2,500,000 of the proposed $4,000,000 direct public offering.

          1)   Cost of offering (estimated)                       $  300,000

          2)   Working Capital                                       300,000

          3)   Completion of deferred building construction          600,000

          4)   Short term debt - BDM note                            500,000

          5)   Short term debt - West America Bank                   400,000

          6)   Short term debt - BDM note                            400,000
                                                                  ----------

                                                                  $2,500,000

The Savings Bank has asked that you signify your  understanding of and agreement
with our  intentions  by signing at the bottom of this  letter.  After  signing,
please fax this letter back to me as soon as possible.  This should complete the
final requirement for our loan package with the bank.

Sincerely,                                     BDM Construction Company, Inc.

/s/ Norman Franks                                  /s/ Rick McClish
    Norman Franks                              by:     Rick McClish
    CFO, Vice President


EXHIBIT 10.41






                                  EXHIBIT 10.42

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                         ------------------------------



                  EMPLOYMENT AGREEMENT WITH H. MICHAEL LAYBOURN

<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                              EMPLOYMENT AGREEMENT

                          ---------------------------

This  Agreement  is entered into at Hopland,  California  as of October 17, 1996
between MICHAEL  LAYBOURN  ("Employee") and MENDOCINO  BREWING COMPANY,  INC., a
California corporation (the "Company"), and is as follows:


                        1. DUTIES AND SCOPE OF EMPLOYMENT

1.1.     Position.
The Company shall continue to employ  Employee under the terms of this Agreement
in the position of President and Chief Executive Officer.  Employee shall be the
principal  executive officer of the Company,  shall have full responsibility for
managing the Company, and shall report directly to the Board of Directors of the
Company.

1.2.     Obligations.
During the term of this Agreement,  Employee shall devote  substantially most of
Employee's  business  efforts and time to the Company.  The foregoing shall not,
however,  preclude  Employee from  engaging in  appropriate  civic,  charitable,
industry, or religious activities, consistent with Employee's past practices, or
from  devoting a reasonable  amount of time to private  investments,  as long as
such activities do not interfere or conflict with Employee's responsibilities to
the Company or are inconsistent with the Company's  policies,  as established by
the Board of Directors in writing from time to time.

1.3.      Director.
Employee shall remain a member of the Company's  Board of Directors.  As long as
Employee  serves as an officer of the  Company,  Employee  shall be nominated to
serve on the Board of  Directors  in  connection  with any  meeting to elect the
same.


                                 2. COMPENSATION

2.1.     Base Salary.
The Company  shall pay Employee a base salary ("Base  Compensation")  of $89,016
per year,  payable in accordance with the Company's payroll policies.  The Board
of Directors or a committee thereof shall review Employee's  performance and the
Company's  financial and  operating  results on at least an annual basis and may
increase  Employee's  base salary as the Board or  Committee  deems  appropriate
based on such review.

2.2.     Bonus.
The Compensation  Committee shall establish a bonus pool for each fiscal year of
the Company during which Employee is employed by the Company.  Employee shall be
entitled  to  receive a bonus  under the pool if  Employee  and/or  the  Company
achieve certain specified business  



EXHIBIT 10.42

<PAGE>

objectives as determined by the  Compensation  Committee and communicated to and
accepted  by  Employee  in writing  within the first  ninety (90) days after the
beginning  of  the  fiscal  year.   Employee   shall  not  withhold   acceptance
unreasonably.  The Compensation  Committee shall specify objectives that (a) are
reasonably  attainable,  (b) are not probable of attainment without  significant
effort,  and (c)  reflect  or  indicate  that  value  has been  created  for the
shareholders.  The  Compensation  Committee  shall have the  discretion to award
bonuses regardless of whether previously  specified  objectives are not realized
if, as a result of Employee's  efforts or  leadership,  the Company has achieved
other  goals  that  reflect or  indicate  that  value has been  created  for the
shareholders.  The  amount  of the  annual  bonus for  which  Employee  shall be
eligible shall not be less than 50% of Employee's Base Salary.

2.3.     Stock Option.
Pursuant to the Company's 1994 Stock Option Plan, Employee shall receive a stock
option  ("Option")  in the form  prescribed by the Option Plan to purchase up to
20,000 shares of the Company's  Common Stock made  available for purchase  under
the Plan at an exercise price equal to $9.2125 per share (the "Option  Shares").
The  Option  shall  become  exercisable  at a rate of 1 2/3%  per  entire  month
beginning  as of the date of this  Agreement.  The Option  shall be an incentive
stock option to the extent  permitted under Section 422 of the Internal  Revenue
Code of 1986, as amended.

2.4.     Employee Benefits.
During  Employee's  employment,  Employee shall be entitled to the full benefits
for which  Employee is eligible  under the employee  benefit plans and executive
compensation  programs  maintained by the Company,  including without limitation
pension plans,  savings or profit-sharing  plans,  deferred  compensation plans,
supplemental  retirement or excess-benefit  plans, health,  accident,  and other
insurance  programs,  paid  vacations  and  sabbaticals,  and  similar  plans or
programs,  subject in each case to the generally applicable terms and conditions
of the plan or program in question.

2.5.     Vacation/Personal Time Off.
Employee  shall  continue  to accrue  vacation/personal  time off at the rate at
which Employee accrued vacation/personal time off immediately before the date of
this Agreement.

2.6.     Business Expenses and Travel.
During  Employee's  employment,  Employee shall be authorized to incur necessary
and reasonable travel, entertainment,  and other business expenses in connection
with Employee's  duties.  The Company shall reimburse Employee for such expenses
upon   presentation   of  an  itemized   account  and   appropriate   supporting
documentation,  all  in  accordance  with  the  Company's  generally  applicable
policies.

2.7.     Insurance.
Provided  that  Employee is insurable at a reasonable  cost,  during  Employee's
employment,  the Company shall  provide for Employee,  and pay all premiums for,
(a) an insurance  policy on Employee's  life,  with a death benefit of $200,000,
and Employee shall be permitted to designate all  beneficiaries for said policy;
and (b) disability  insurance with a monthly  benefit to Employee in the maximum
amount  permissible  under such policies.  The Company shall permit  Employee 



EXHIBIT 10.42
                                     - 2 -
<PAGE>

to assume such policies at  Employee's  expense  following  any  termination  of
Employee's employment.

2.8.     Return of Company Property.
Upon the termination of employment,  or whenever requested by Company,  Employee
shall immediately  deliver to the Company all property in Employee's  possession
or under Employee's control belonging to the Company.


                             3. TERM AND TERMINATION

3.1.     Term of Employment.
         3.1.1.    Basic Rule.
         The Company shall continue  Employee's  employment,  and Employee shall
         remain  in the  employ  of the  Company,  until  Employee's  employment
         terminates pursuant to the provisions of this Agreement.

         3.1.2.    "At Will" Employment.
         Except as otherwise provided in this Agreement,  Employee's  employment
         with  Company is "at will" and the  Company  may  terminate  Employee's
         employment  at any time,  for any reason or for no reason.  Any oral or
         written statements to the contrary are not binding upon the Company.

3.2.     Death or Disability.
"Disability" means Employee's inability, at the time notice is given, to perform
Employee's  duties  under this  Agreement  for a period of not less than six (6)
consecutive  months as the result of  Employee's  incapacity  due to physical or
mental illness.  Upon termination of Employee's employment because of Employee's
death  or  Disability,  Employee  shall  receive  payments  as  provided  in the
Company's  benefit and  insurance  plans  provided or required to be provided to
Employee pursuant to this Agreement.

3.3.     Voluntary Termination and Termination for Cause.
         3.3.1.    Voluntary Termination.
         "Voluntary  Termination"  means any  termination of employment with the
         Company unless the termination (a) is for Cause (as defined below), (b)
         results from a Change in Control (as defined in subsection  3.5.1), (c)
         occurs  within one year after a Change in Control,  or (d) results from
         Employee's  death or Disability,  or (d) occurs within three (3) months
         after a Constructive Termination (as defined in subsection 3.4.1).

         3.3.2.    Cause.
         "Cause" means (a) an act or acts of  dishonesty  undertaken by Employee
         and intended to result in  substantial  gain or personal  enrichment of
         Employee at the expense of the Company, or (b) willful, deliberate, and
         persistent failure by Employee to perform the duties and obligations of
         Employee's  employment which are not remedied in a reasonable period of
         time after receipt of written notice from the Company.

EXHIBIT 10.42
                                     - 3 -
<PAGE>

         3.3.3.    Voluntary Termination.
         Employee may terminate  Employee's  employment  voluntarily  giving the
         Company thirty (30) days' advance notice in writing.  No termination of
         employment  occurring  within three (3) months following a Constructive
         Termination shall be deemed a Voluntary Termination unless agreed to in
         a writing  signed by the Employee  which states the value of any rights
         under this Agreement  surrendered by Employee and supported by separate
         consideration of at least $5,000.

3.4.     Constructive and Other Termination.
         3.4.1.    Constructive Termination.
         "Constructive Termination" means:

         (a)  a  reduction  in  Employee's  salary or a  material  reduction  in
              benefits not agreed to by Employee  (except in  connection  with a
              decrease  to be applied  because  the  Company's  performance  has
              decreased and which is also applied on a comparable basis to other
              officers,   and  excluding  the   substitution  of   substantially
              equivalent compensation and benefits);

         (b)  Employee's  removal  from  or  failure  to  be  reelected  to  the
              Company's Board of Directors over Employee's objection;

         (c)  a change in  Employee's  position as set forth in Section 1.1 over
              Employee's  objection,  unless such change  occurs within 3 months
              after the end of a fiscal  year in which  Employee  has  failed to
              meet the objectives  established for Employee by the  Compensation
              Committee pursuant to Section 2.2 for that year; or

         (d)  a material change in Employee's  responsibilities  over Employee's
              objection, unless such change occurs within 3 months after the end
              of a  fiscal  year in  which  Employee  has  failed  to  meet  the
              objectives  established for Employee by the Compensation Committee
              pursuant to Section 2.2 for that year.

         3.4.2.    Other Termination.
         "Other  Termination"  means  termination of employment with the Company
         for any reason other than (a) Cause, (b) Constructive Termination,  (c)
         Employee's death or Disability, or (d) Voluntary Termination.

         3.4.3.    Severance Payment.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  continue to pay to Employee  Employee's  Base  Compensation  for
         thirty-six  (36) months  following  the date Employee  stops  providing
         full-time   services  to  the  Company.   Base  Compensation  shall  be
         determined  with reference to the Base  Compensation  in effect for the
         month in which Employee stops providing full-time  services,  and shall
         be paid in  accordance  with the  Company's  then-current  policies for
         payroll, as though Employee were still employed by the Company.

         3.4.4.    Acceleration and Extension of Stock Option.
         Upon any  Constructive  Termination  or Other  Termination,  the Option
         shall become  immediately  exercisable  in full. To the extent that the
         Option  is not  exercised  within  the 


EXHIBIT 10.42
                                     - 4 -
<PAGE>

         time  following  termination  of  employment  specified  in the written
         option  agreement,  the  Option  shall  remain  exercisable  as  though
         Employee's  option  had  not  terminated.   In  addition,  in  lieu  of
         exercising  the Option for the  consideration  specified  in the option
         agreement,  Employee may from time to time convert the Option, in whole
         or in part,  into a number of shares  determined  by  dividing  (a) the
         aggregate  fair  market  value of the shares  otherwise  issuable  upon
         exercise  of the  Option  minus the  aggregate  exercise  price of such
         shares by (b) the fair market  value of one share.  Fair  market  value
         shall be deemed to be the closing price of the  Company's  common stock
         on the stock  exchange  on which the  shares  are traded as of the last
         trading day before Employee exercises the Option.

         3.4.5.    Continuation of Benefits.
         Upon any Constructive Termination or Other Termination,  Employee shall
         be  entitled to receive the same  employment  benefits  during the time
         Employee is receiving  payments  pursuant to subsection 3.4.3 as though
         Employee were still employed by the Company, except that Employee shall
         not accrue any vacation pay,  personal time off, or compensation  under
         any ERISA or ERISA-type plan after termination of employment.

         3.4.6.    Registration Rights.
         Upon any Constructive Termination or Other Termination,  Employee shall
         have  unlimited   piggyback   registration   rights,   two  (2)  demand
         registration  rights,  and unlimited S-3  registration  rights,  at the
         expense of the  Company,  in such form,  on such terms,  and subject to
         such  conditions  as are  customarily  granted  to the most  well-known
         venture capitalists in the portions of the San Francisco Bay Area known
         as "Silicon Valley" as of the date of termination.

         3.4.7.    Beverage Allowance.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  provide to Employee,  without  further  charge,  one case of the
         Company's  beverages per week,  delivered within the continental United
         States, as Employee may request,  for the remainder of Employee's life.
         Employee  must renew the request  annually.  This right is personal and
         not  transferable,  and the  request  may  not be  made by a  guardian,
         custodian, personal representative,  attorney at law, attorney in fact,
         or other proxy on Employee's behalf, or in circumstances where Employee
         is incapable of consuming malt beverages personally.

3.5.     Termination Resulting from Change of Control.
         3.5.1.    Change in Control.
         "Change  in  Control"  means  (a) any  merger or  consolidation  of the
         Company with, or any sale of all or substantially  all of the Company's
         assets to, any other corporation or entity,  unless as a result of such
         merger,  consolidation,  or sale of assets the holders of the Company's
         voting  securities  prior  thereto hold at least fifty percent (50%) of
         the total  voting power  represented  by the voting  securities  of the
         surviving or successor corporation or entity after such transaction, or
         (b) the  acquisition  by any Person as Beneficial  Owner (as such terms
         are defined in the Securities  Exchange Act of 1934, as amended, or the
         rules and regulations thereunder, or in ss.280G of the Internal Revenue

EXHIBIT 10.42
                                     - 5 -
<PAGE>

         Code of 1986, as amended, and the regulations thereunder),  directly or
         indirectly,  of securities of the Company  representing  twenty percent
         (20%) or more of the total voting power  represented  by the  Company's
         then outstanding  voting  securities,  or (c) any sale of a substantial
         portion (as "substantial portion" is used and interpreted in ss.280G of
         the Internal  Revenue  Code of 1986,  as amended,  and the  regulations
         thereunder) of the Company's assets to any other corporation or entity,
         or (d) the  replacement  of a majority of the members of the  Company's
         Board of Directors  during any twelve  month period by directors  whose
         appointment  or  election  was not  endorsed  by a majority of the then
         authorized  Board  members  before  the  date  of said  appointment  or
         election.

         3.5.2.    Additional Payment.
         If the Company  terminates  Employee's  employment  without  Cause as a
         result of, or within one year after,  a Change in Control,  the Company
         shall pay Employee,  in addition to any and all other  compensation and
         benefits then due Employee,  the sum of $500,000. The Company shall pay
         said termination  compensation to Employee at the same time as Employee
         receives  any other  compensation  then due  Employee,  or within three
         business  days after  Employee's  employment  terminates,  whichever is
         earlier.

3.6.     Benefit Rollover.
Upon termination of Employee's employment with Company,  Employee shall have the
right to roll over or otherwise convert any amounts  attributable to Employee in
any of Company's  deferred  compensation,  insurance,  or other benefit plans to
other such plans as may be allowed by such plans and applicable law. The Company
shall have no  obligation to inform  Employee of any rights or  responsibilities
Employee may have in  connection  with  converting,  rolling over, or continuing
benefits under, such plans, except as may be required under applicable law.

3.7.     Compliance with Internal Revenue Code ss.280G.
The Company may defer,  and at the written request of Employee shall defer,  the
amount of any payment pursuant to this Agreement (a "Deferred  Amount") which if
and when paid will  constitute  an "excess  parachute  payment"  (as  defined in
ss.280G of the Internal  Revenue Code of 1986,  as amended)  subject to material
adverse federal or state income tax  consequences  to the person  initiating the
deferral,  after  taking into account the known facts and  circumstances  at the
time of the payment ("EPP").  The Company shall give Employee reasonable advance
written  notice of any planned  deferral,  but failure to give such notice shall
not restrict the  Company's  ability to make the deferral.  The Deferred  Amount
shall be payable,  without interest, in one or more installments at such time or
times that no portion of the installment  will constitute EPP. The Company shall
restructure  the  obligations  of the Company  under this  Agreement in a manner
requested in writing by Employee if no portion of the restructured payments will
constitute  EPP and the  restructure  does not  materially  increase any adverse
effect the Company's obligations under this Agreement may have on the current or
future net worth or net income (both  determined  in accordance  with  generally
accepted  accounting  principles  consistently  applied)  or  cash  flow  of the
Company.


EXHIBIT 10.42
                                     - 6 -
<PAGE>

                                4. MISCELLANEOUS

4.1.     Further Matters.
Each party agrees to perform such  additional  acts and execute such  additional
documents as are necessary or appropriate to carry out this Agreement.

4.2.     Successors and Assigns.
         4.2.1.    Generally.
         This  Agreement  shall  bind,  and inure to the benefit of, the parties
         hereto and their respective successors and assigns.

         4.2.2.    Company's Successors.
         Any  successor  to the  Company  (whether  directly or  indirectly  and
         whether by purchase,  lease,  merger,  consolidation,  liquidation,  or
         otherwise to all or substantially all of the Company's  business and/or
         assets) shall assume this Agreement and agree expressly to perform this
         Agreement  in the same  manner  and to the same  extent as the  Company
         would be required to perform it in the absence of a succession. For all
         purposes under this Agreement, the term "Company" shall include without
         limitation any successor to the Company's  business and/or assets which
         executes and delivers an assumption agreement or which becomes bound by
         this Agreement by operation of law.

         4.2.3.    Employee's Successors.
         This Agreement and all rights of Employee  hereunder shall inure to the
         benefit  of,  and be  enforceable  by,  Employee's  personal  or  legal
         representatives,    executors,   administrators,   successors,   heirs,
         distributees, devisees, and legatees.

         4.2.4.    No Assignment of Benefits.
         The rights of any person to payments or benefits  under this  Agreement
         shall not be made subject to option or assignment,  either by voluntary
         or  involuntary  assignment or by operation of law,  including  without
         limitation  bankruptcy,  garnishment,  attachment,  or other creditor's
         process,  and any action in violation of this subsection 4.2.4 shall be
         voidable at the option of the Company.

4.3.     No Third-Party Beneficiaries.
Except as expressly provided in this Agreement,  nothing in this Agreement shall
(a) confer any rights or  remedies  on any  persons  other than the  parties and
their respective successors and assigns, (b) relieve or discharge the obligation
of any third  person to any  party,  or (c) give any third  person  any right of
subrogation or action against any party.

4.4.     Notice.
Any notice,  instruction,  or  communication  required or  permitted to be given
under  this  Agreement  to any party  shall be in  writing  (which  may  include
telecopier or other similar form of reproduction followed by a mailed hard copy,
but not electronic mail) and shall be deemed given when actually received or, if
earlier,  five days after  deposit in the United  States  Mail by  certified  or
express  mail,  return  receipt  requested,  postage  prepaid,  addressed to the
principal  office  of such  party or to such  other  address  as such  party may
request by written notice. Each party shall 


EXHIBIT 10.42
                                     - 7 -
<PAGE>

make an ordinary, good faith effort to ensure that the person to be given notice
actually receives such notice. Each party shall ensure that the other parties to
this Agreement have a current address,  fax number, and telephone number for the
purpose of giving notice.

4.5.     Governing Law.
The  rights  and  obligations  of the  parties  shall be  governed  by, and this
Agreement  shall be construed and enforced in accordance  with,  the laws of the
State of  California,  excluding  its  conflict of laws rules to the extent such
rules would apply the law of another jurisdiction.

4.6.     Jurisdiction and Venue.
The parties hereto consent to the  jurisdiction  of all federal and state courts
in California,  and agree that venue shall lie exclusively in Mendocino  County,
California.

4.7.     Entire Agreement.
This Agreement constitutes the entire agreement between the parties with respect
to the employment of Employee and the covenants contained in this Agreement, and
there  have  been,  and  there  are  now,  no  agreements,  representations,  or
warranties  among the  parties  other  than  those  set  forth  herein or herein
provided  for.  Employee  agrees that the remedies  specified in this  Agreement
shall be  liquidated  damages  for any claim by  Employee  that the  Company has
wrongfully  terminated  Employee's  employment  with the  Company.  In addition,
Employee  hereby  waives  any  right  Employee  may  have  to  seek  involuntary
dissolution of the Company pursuant to California Corporations Code ss.1800, and
shall not join with any other shareholders of the Company to seek such relief.

4.8.     Amendments, Waivers, and Consents.
This Agreement shall not be changed or modified,  in whole or in part, except by
supplemental  agreement  signed by the parties or as otherwise  provided in this
Agreement.  Either party may waive compliance by any other party with any of the
covenants  or  conditions  of this  Agreement,  but except as  provided  in this
Agreement,  no waiver shall be binding  unless  executed in writing by the party
making the waiver. No waiver of any provision of this Agreement shall be deemed,
or shall  constitute,  a waiver of any other provision,  whether or not similar,
nor shall any waiver  constitute a  continuing  waiver.  Any consent  under this
Agreement  shall  be in  writing  and  shall  be  effective  only to the  extent
specifically  set forth in such  writing.  For the  protection  of all  parties,
amendments,  waivers,  and consents  that are not in writing and executed by the
party to be bound may be enforced only if they are detrimentally relied upon and
proved by clear and  convincing  evidence.  Such  evidence  may not  include the
alleged reliance.

4.9.     Specific Performance.
The parties hereby declare that it is impossible to measure in money the damages
that will  result from a failure to perform  any of the  obligations  under this
Agreement.  Therefore,  each party hereto shall be entitled as a matter of right
to injunctive and other relief to enforce the provisions of this Agreement. Each
party hereto  waives the claim or defense that an adequate  remedy at law exists
in any action or proceeding brought to enforce the provisions.


EXHIBIT 10.42
                                     - 8 -
<PAGE>

4.10.    Dispute Resolution.
         4.10.1.   Notice.
         A party who desires  money  damages or equitable  relief from the other
         party  because  of a  claim  relating  to the  subject  matter  of this
         Agreement  shall give  written  notice to the other  party of the facts
         constituting the breach or default (a "Dispute  Notice").  This Section
         4.10 is intended to cover all aspects of the  relationship  between the
         parties with respect to the subject matter of this Agreement, including
         any claims based on tort or other theories.  Any additional  claims the
         parties  have  against each other shall also be subject to this Section
         4.10.

         4.10.2.   Negotiation.
         For  fifteen  (15) days  following  delivery  of a Dispute  Notice (the
         "Negotiation  Period")  the  parties  shall  negotiate  to resolve  the
         dispute in good faith.

         4.10.3.   Mediation.
         After the end of the  Negotiation  Period,  either  party  may  request
         non-binding  mediation with the assistance of a neutral mediator from a
         recognized  mediation service. The party requesting the mediation shall
         arrange  for the  mediation  services,  subject to the  approval of the
         other  party which the other  party  shall not  withhold  unreasonably.
         Mediation shall take place in Mendocino County,  California.  Mediation
         may be scheduled to begin any time after  expiration of the Negotiation
         Period,  but with at least 10 days notice to all  parties.  The parties
         shall  participate  in the  mediation  in good  faith and shall  devote
         reasonable  time and energy to the mediation so as to promptly  resolve
         the dispute or  conclude  that they cannot  resolve  the  dispute.  The
         party's shall share the cost of mediation except as provided  elsewhere
         in this Agreement.

         4.10.4.   Arbitration.
         If thirty (30) days after  beginning  mediation  the  parties  have not
         resolved the dispute,  either party may submit the dispute to final and
         binding  arbitration  pursuant to the commercial  rules of the American
         Arbitration Association.  The arbitrator(s) shall apply the substantive
         law of the State of California to the dispute, and shall have the power
         to  interpret  such law to the extent it is unclear.  At the request of
         any party,  the  arbitrators,  attorneys,  parties to the  arbitration,
         witnesses,  experts,  court reporters,  or other persons present at the
         arbitration   shall   agree  in   writing   to   maintain   the  strict
         confidentiality of the arbitration proceedings.  At the election of any
         party,  arbitration  shall be  conducted by three  neutral  arbitrators
         appointed  in  accordance  with the  commercial  rules of the  American
         Arbitration  Association  if (a) the amount in  controversy  is greater
         than $50,000  (exclusive  of interest and  attorney's  fees),  or (b) a
         party sought to be enjoined  disputes  that he or it has engaged in, or
         asserts  that he or it should be able to engage in, the actions  sought
         to be enjoined. In all other cases, the matter shall be arbitrated by a
         single neutral arbitrator. The parties surrender and waive the right to
         submit any dispute to a court or jury,  or to appeal to a higher court.
         There  shall be no  arbitration  of any claim that would  otherwise  be
         barred by a statute of limitations if the claim were to be brought in a
         court  of law.  The  arbitrator  shall  not  have  the  power  to award
         punitive, consequential,  indirect, or special damages. The arbitrators
         shall have the power to determine what disputes between the parties are
         the proper subject of arbitration.

EXHIBIT 10.42
                                     - 9 -
<PAGE>

         4.10.5.   Costs and Attorney's Fees.
         If the arbitrator determines that the actions of a party or its counsel
         have  unreasonably  or  unnecessarily  delayed  the  resolution  of the
         matter,  the arbitrator may in its discretion require such party to pay
         all or  part  of  cost of the  mediation  and  arbitration  proceedings
         payable  by the other  party and may  require  such party to pay all or
         part of the attorney's fees of the other party.  This provision permits
         an award of attorney's  fees against a party  regardless of which party
         is the prevailing  party.  Otherwise,  the parties shall share bear the
         costs of arbitration equally.

         4.10.6.   Enforcement.
         The  award of the  arbitrator  shall be  enforceable  according  to the
         applicable  provisions  of the  California  Code  of  Civil  Procedure,
         sections  1280  et  seq.  A  party  who  fails  to   participate  in  a
         negotiation,  mediation,  or arbitration  instituted under this Section
         4.10,  or who admits to  liability  and the amount of damage,  shall be
         deemed to have defaulted.  Such default may be entered and enforced the
         same manner as a default in a civil lawsuit.

4.11.    Headings.
The  subject  headings  of the  Articles,  Sections,  and  subsections  of  this
Agreement are included for purposes of  convenience  only,  and shall not affect
the construction or interpretation of any of its provisions.

4.12.    Counterparts.
This  Agreement  may be  executed  in two or more  counterparts  by signing  and
delivering the signature page hereto. Each such counterpart shall be an original
and together with the other counterparts shall be deemed one document.

4.13.    Role of Company Counsel.
Employee  acknowledges that Enterprise Law Group,  Inc., counsel to the Company,
has not  represented  Employee in connection  with any aspect of this Agreement,
and has not  undertaken to perform any services on behalf of Employee.  Employee
has obtained any desired legal advice from separate  counsel of his own choosing
or has freely chosen not to do so.

IN WITNESS WHEREOF, each of the parties has executed this Agreement, in the case
of the  Company  by its duly  authorized  officer,  as of the day and year first
above written.

"COMPANY"                                            "EMPLOYEE"

Mendocino Brewing Company, Inc.,
a California corporation




By     /s/  Norman Franks                              /s/ Michael Laybourn
       -----------------------------------             -------------------------
            Norman Franks, Vice President                  Michael Laybourn



EXHIBIT 10.42
                                     - 10 -




                                  EXHIBIT 10.43

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                          ----------------------------



                   EMPLOYMENT AGREEMENT WITH NORMAN H. FRANKS

<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                              EMPLOYMENT AGREEMENT

                          ---------------------------

This  Agreement  is entered into at Hopland,  California  as of October 17, 1996
between  NORMAN FRANKS  ("Employee")  and  MENDOCINO  BREWING  COMPANY,  INC., a
California corporation (the "Company"), and is as follows:


                        1. DUTIES AND SCOPE OF EMPLOYMENT

1.1.     Position.
The Company shall continue to employ  Employee under the terms of this Agreement
in the position of Vice President and Chief  Financial  Officer . Employee shall
have such duties as are commonly  associated with the above job title, and shall
report directly to the President.

1.2.     Obligations.
During the term of this Agreement,  Employee shall devote  substantially most of
Employee's  business  efforts and time to the Company.  The foregoing shall not,
however,  preclude  Employee from  engaging in  appropriate  civic,  charitable,
industry, or religious activities, consistent with Employee's past practices, or
from  devoting a reasonable  amount of time to private  investments,  as long as
such activities do not interfere or conflict with Employee's responsibilities to
the Company or are inconsistent with the Company's  policies,  as established by
the Board of Directors in writing from time to time.

1.3.      Director.
Employee shall remain a member of the Company's  Board of Directors.  As long as
Employee  serves as an officer of the  Company,  Employee  shall be nominated to
serve on the Board of  Directors  in  connection  with any  meeting to elect the
same.


                                 2. COMPENSATION

2.1.     Base Salary.
The Company  shall pay Employee a base salary ("Base  Compensation")  of $79,008
per year,  payable in accordance with the Company's payroll policies.  The Board
of Directors or a committee thereof shall review Employee's  performance and the
Company's  financial and  operating  results on at least an annual basis and may
increase  Employee's  base salary as the Board or  Committee  deems  appropriate
based on such review.

2.2.     Bonus.
The Compensation  Committee shall establish a bonus pool for each fiscal year of
the Company during which Employee is employed by the Company.  Employee shall be
entitled  to  receive a bonus  under the pool if  Employee  and/or  the  Company
achieve certain specified business  objectives as determined by the Compensation
Committee  and  communicated  to and accepted by 


EXHIBIT 10.43

<PAGE>

Employee in writing within the first ninety (90) days after the beginning of the
fiscal  year.   Employee  shall  not  withhold  acceptance   unreasonably.   The
Compensation   Committee  shall  specify  objectives  that  (a)  are  reasonably
attainable,  (b) are not probable of attainment without  significant effort, and
(c) reflect or indicate  that value has been created for the  shareholders.  The
Compensation  Committee shall have the discretion to award bonuses regardless of
whether  previously  specified  objectives  are not  realized if, as a result of
Employee's  efforts or  leadership,  the Company has  achieved  other goals that
reflect or indicate that value has been created for the shareholders. The amount
of the annual bonus for which  Employee shall be eligible shall not be less than
40% of Employee's Base Salary.

2.3.     Stock Option.
Pursuant to the Company's 1994 Stock Option Plan, Employee shall receive a stock
option  ("Option")  in the form  prescribed by the Option Plan to purchase up to
20,000 shares of the Company's  Common Stock made  available for purchase  under
the Plan at an exercise price equal to $9.2125 per share (the "Option  Shares").
The  Option  shall  become  exercisable  at a rate of 1 2/3%  per  entire  month
beginning  as of the date of this  Agreement.  The Option  shall be an incentive
stock option to the extent  permitted under Section 422 of the Internal  Revenue
Code of 1986, as amended.

2.4.     Employee Benefits.
During  Employee's  employment,  Employee shall be entitled to the full benefits
for which  Employee is eligible  under the employee  benefit plans and executive
compensation  programs  maintained by the Company,  including without limitation
pension plans,  savings or profit-sharing  plans,  deferred  compensation plans,
supplemental  retirement or excess-benefit  plans, health,  accident,  and other
insurance  programs,  paid  vacations  and  sabbaticals,  and  similar  plans or
programs,  subject in each case to the generally applicable terms and conditions
of the plan or program in question.

2.5.     Vacation/Personal Time Off.
Employee  shall  continue  to accrue  vacation/personal  time off at the rate at
which Employee accrued vacation/personal time off immediately before the date of
this Agreement.

2.6.     Business Expenses and Travel.
During  Employee's  employment,  Employee shall be authorized to incur necessary
and reasonable travel, entertainment,  and other business expenses in connection
with Employee's  duties.  The Company shall reimburse Employee for such expenses
upon   presentation   of  an  itemized   account  and   appropriate   supporting
documentation,  all  in  accordance  with  the  Company's  generally  applicable
policies.

2.7.     Insurance.
Provided  that  Employee is insurable at a reasonable  cost,  during  Employee's
employment,  the Company shall  provide for Employee,  and pay all premiums for,
(a) an insurance  policy on Employee's  life,  with a death benefit of $200,000,
and Employee shall be permitted to designate all  beneficiaries for said policy;
and (b) disability  insurance with a monthly  benefit to Employee in the maximum
amount  permissible  under such policies.  The Company shall permit  Employee 


EXHIBIT 10.43

                                     - 2 -
<PAGE>

to assume such  policies at Employee's  expense  following  any  termination  of
Employee's employment.

2.8.     Return of Company Property.
Upon the termination of employment,  or whenever requested by Company,  Employee
shall immediately  deliver to the Company all property in Employee's  possession
or under Employee's control belonging to the Company.


                             3. TERM AND TERMINATION

3.1.     Term of Employment.
         3.1.1.    Basic Rule.
         The Company shall continue  Employee's  employment,  and Employee shall
         remain  in the  employ  of the  Company,  until  Employee's  employment
         terminates pursuant to the provisions of this Agreement.

         3.1.2.    "At Will" Employment.
         Except as otherwise provided in this Agreement,  Employee's  employment
         with  Company is "at will" and the  Company  may  terminate  Employee's
         employment  at any time,  for any reason or for no reason.  Any oral or
         written statements to the contrary are not binding upon the Company.

3.2.     Death or Disability.
"Disability" means Employee's inability, at the time notice is given, to perform
Employee's  duties  under this  Agreement  for a period of not less than six (6)
consecutive  months as the result of  Employee's  incapacity  due to physical or
mental illness.  Upon termination of Employee's employment because of Employee's
death  or  Disability,  Employee  shall  receive  payments  as  provided  in the
Company's  benefit and  insurance  plans  provided or required to be provided to
Employee pursuant to this Agreement.

3.3.     Voluntary Termination and Termination for Cause.
         3.3.1.    Voluntary Termination.
         "Voluntary  Termination"  means any  termination of employment with the
         Company unless the termination (a) is for Cause (as defined below), (b)
         results from a Change in Control (as defined in subsection  3.5.1), (c)
         occurs  within one year after a Change in Control,  or (d) results from
         Employee's  death or Disability,  or (d) occurs within three (3) months
         after a Constructive Termination (as defined in subsection 3.4.1).

         3.3.2.    Cause.
         "Cause" means (a) an act or acts of  dishonesty  undertaken by Employee
         and intended to result in  substantial  gain or personal  enrichment of
         Employee at the expense of the Company, or (b) willful, deliberate, and
         persistent failure by Employee to perform the duties and obligations of
         Employee's  employment which are not remedied in a reasonable period of
         time after receipt of written notice from the Company.

EXHIBIT 10.43
                                     - 3 -
<PAGE>

         3.3.3.    Voluntary Termination.
         Employee may terminate  Employee's  employment  voluntarily  giving the
         Company thirty (30) days' advance notice in writing.  No termination of
         employment  occurring  within three (3) months following a Constructive
         Termination shall be deemed a Voluntary Termination unless agreed to in
         a writing  signed by the Employee  which states the value of any rights
         under this Agreement  surrendered by Employee and supported by separate
         consideration of at least $5,000.

3.4.     Constructive and Other Termination.
         3.4.1.    Constructive Termination.
         "Constructive Termination" means:

         (a)  a  reduction  in  Employee's  salary or a  material  reduction  in
              benefits not agreed to by Employee  (except in  connection  with a
              decrease  to be applied  because  the  Company's  performance  has
              decreased and which is also applied on a comparable basis to other
              officers,   and  excluding  the   substitution  of   substantially
              equivalent compensation and benefits);

         (b)  Employee's  removal  from  or  failure  to  be  reelected  to  the
              Company's Board of Directors over Employee's objection;

         (c)  a change in  Employee's  position as set forth in Section 1.1 over
              Employee's  objection,  unless such change  occurs within 3 months
              after the end of a fiscal  year in which  Employee  has  failed to
              meet the objectives  established for Employee by the  Compensation
              Committee pursuant to Section 2.2 for that year; or

         (d)  a material change in Employee's  responsibilities  over Employee's
              objection, unless such change occurs within 3 months after the end
              of a  fiscal  year in  which  Employee  has  failed  to  meet  the
              objectives  established for Employee by the Compensation Committee
              pursuant to Section 2.2 for that year.

         3.4.2.    Other Termination.
         "Other  Termination"  means  termination of employment with the Company
         for any reason other than (a) Cause, (b) Constructive Termination,  (c)
         Employee's death or Disability, or (d) Voluntary Termination.

         3.4.3.    Severance Payment.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  continue to pay to Employee  Employee's  Base  Compensation  for
         thirty-six  (36) months  following  the date Employee  stops  providing
         full-time   services  to  the  Company.   Base  Compensation  shall  be
         determined  with reference to the Base  Compensation  in effect for the
         month in which Employee stops providing full-time  services,  and shall
         be paid in  accordance  with the  Company's  then-current  policies for
         payroll, as though Employee were still employed by the Company.

         3.4.4.    Acceleration and Extension of Stock Option.
         Upon any  Constructive  Termination  or Other  Termination,  the Option
         shall become  immediately  exercisable  in full. To the extent that the
         Option  is not  exercised  within  the 


EXHIBIT 10.43
                                     - 4 -
<PAGE>

         time  following  termination  of  employment  specified  in the written
         option  agreement,  the  Option  shall  remain  exercisable  as  though
         Employee's  option  had  not  terminated.   In  addition,  in  lieu  of
         exercising  the Option for the  consideration  specified  in the option
         agreement,  Employee may from time to time convert the Option, in whole
         or in part,  into a number of shares  determined  by  dividing  (a) the
         aggregate  fair  market  value of the shares  otherwise  issuable  upon
         exercise  of the  Option  minus the  aggregate  exercise  price of such
         shares by (b) the fair market  value of one share.  Fair  market  value
         shall be deemed to be the closing price of the  Company's  common stock
         on the stock  exchange  on which the  shares  are traded as of the last
         trading day before Employee exercises the Option.

         3.4.5.    Continuation of Benefits.
         Upon any Constructive Termination or Other Termination,  Employee shall
         be  entitled to receive the same  employment  benefits  during the time
         Employee is receiving  payments  pursuant to subsection 3.4.3 as though
         Employee were still employed by the Company, except that Employee shall
         not accrue any vacation pay,  personal time off, or compensation  under
         any ERISA or ERISA-type plan after termination of employment.

         3.4.6.    Registration Rights.
         Upon any Constructive Termination or Other Termination,  Employee shall
         have  unlimited   piggyback   registration   rights,   two  (2)  demand
         registration  rights,  and unlimited S-3  registration  rights,  at the
         expense of the  Company,  in such form,  on such terms,  and subject to
         such  conditions  as are  customarily  granted  to the most  well-known
         venture capitalists in the portions of the San Francisco Bay Area known
         as "Silicon Valley" as of the date of termination.

         3.4.7.    Beverage Allowance.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  provide to Employee,  without  further  charge,  one case of the
         Company's  beverages per week,  delivered within the continental United
         States, as Employee may request,  for the remainder of Employee's life.
         Employee  must renew the request  annually.  This right is personal and
         not  transferable,  and the  request  may  not be  made by a  guardian,
         custodian, personal representative,  attorney at law, attorney in fact,
         or other proxy on Employee's behalf, or in circumstances where Employee
         is incapable of consuming malt beverages personally.

3.5.     Termination Resulting from Change of Control.
         3.5.1.    Change in Control.
         "Change  in  Control"  means  (a) any  merger or  consolidation  of the
         Company with, or any sale of all or substantially  all of the Company's
         assets to, any other corporation or entity,  unless as a result of such
         merger,  consolidation,  or sale of assets the holders of the Company's
         voting  securities  prior  thereto hold at least fifty percent (50%) of
         the total  voting power  represented  by the voting  securities  of the
         surviving or successor corporation or entity after such transaction, or
         (b) the  acquisition  by any Person as Beneficial  Owner (as such terms
         are defined in the Securities  Exchange Act of 1934, as amended, or the
         rules and regulations thereunder, or in ss.280G of the Internal Revenue

EXHIBIT 10.43
                                     - 5 -
<PAGE>

         Code of 1986, as amended, and the regulations thereunder),  directly or
         indirectly,  of securities of the Company  representing  twenty percent
         (20%) or more of the total voting power  represented  by the  Company's
         then outstanding  voting  securities,  or (c) any sale of a substantial
         portion (as "substantial portion" is used and interpreted in ss.280G of
         the Internal  Revenue  Code of 1986,  as amended,  and the  regulations
         thereunder) of the Company's assets to any other corporation or entity,
         or (d) the  replacement  of a majority of the members of the  Company's
         Board of Directors  during any twelve  month period by directors  whose
         appointment  or  election  was not  endorsed  by a majority of the then
         authorized  Board  members  before  the  date  of said  appointment  or
         election.

         3.5.2.    Additional Payment.
         If the Company  terminates  Employee's  employment  without  Cause as a
         result of, or within one year after,  a Change in Control,  the Company
         shall pay Employee,  in addition to any and all other  compensation and
         benefits then due Employee,  the sum of $500,000. The Company shall pay
         said termination  compensation to Employee at the same time as Employee
         receives  any other  compensation  then due  Employee,  or within three
         business  days after  Employee's  employment  terminates,  whichever is
         earlier.

3.6.     Benefit Rollover.
Upon termination of Employee's employment with Company,  Employee shall have the
right to roll over or otherwise convert any amounts  attributable to Employee in
any of Company's  deferred  compensation,  insurance,  or other benefit plans to
other such plans as may be allowed by such plans and applicable law. The Company
shall have no  obligation to inform  Employee of any rights or  responsibilities
Employee may have in  connection  with  converting,  rolling over, or continuing
benefits under, such plans, except as may be required under applicable law.

3.7.     Compliance with Internal Revenue Code ss.280G.
The Company may defer,  and at the written request of Employee shall defer,  the
amount of any payment pursuant to this Agreement (a "Deferred  Amount") which if
and when paid will  constitute  an "excess  parachute  payment"  (as  defined in
ss.280G of the Internal  Revenue Code of 1986,  as amended)  subject to material
adverse federal or state income tax  consequences  to the person  initiating the
deferral,  after  taking into account the known facts and  circumstances  at the
time of the payment ("EPP").  The Company shall give Employee reasonable advance
written  notice of any planned  deferral,  but failure to give such notice shall
not restrict the  Company's  ability to make the deferral.  The Deferred  Amount
shall be payable,  without interest, in one or more installments at such time or
times that no portion of the installment  will constitute EPP. The Company shall
restructure  the  obligations  of the Company  under this  Agreement in a manner
requested in writing by Employee if no portion of the restructured payments will
constitute  EPP and the  restructure  does not  materially  increase any adverse
effect the Company's obligations under this Agreement may have on the current or
future net worth or net income (both  determined  in accordance  with  generally
accepted  accounting  principles  consistently  applied)  or  cash  flow  of the
Company.


EXHIBIT 10.43
                                     - 6 -
<PAGE>

                                4. MISCELLANEOUS

4.1.     Further Matters.
Each party agrees to perform such  additional  acts and execute such  additional
documents as are necessary or appropriate to carry out this Agreement.

4.2.     Successors and Assigns.
         4.2.1.    Generally.
         This  Agreement  shall  bind,  and inure to the benefit of, the parties
         hereto and their respective successors and assigns.

         4.2.2.    Company's Successors.
         Any  successor  to the  Company  (whether  directly or  indirectly  and
         whether by purchase,  lease,  merger,  consolidation,  liquidation,  or
         otherwise to all or substantially all of the Company's  business and/or
         assets) shall assume this Agreement and agree expressly to perform this
         Agreement  in the same  manner  and to the same  extent as the  Company
         would be required to perform it in the absence of a succession. For all
         purposes under this Agreement, the term "Company" shall include without
         limitation any successor to the Company's  business and/or assets which
         executes and delivers an assumption agreement or which becomes bound by
         this Agreement by operation of law.

         4.2.3.    Employee's Successors.
         This Agreement and all rights of Employee  hereunder shall inure to the
         benefit  of,  and be  enforceable  by,  Employee's  personal  or  legal
         representatives,    executors,   administrators,   successors,   heirs,
         distributees, devisees, and legatees.

         4.2.4.    No Assignment of Benefits.
         The rights of any person to payments or benefits  under this  Agreement
         shall not be made subject to option or assignment,  either by voluntary
         or  involuntary  assignment or by operation of law,  including  without
         limitation  bankruptcy,  garnishment,  attachment,  or other creditor's
         process,  and any action in violation of this subsection 4.2.4 shall be
         voidable at the option of the Company.

4.3.     No Third-Party Beneficiaries.
Except as expressly provided in this Agreement,  nothing in this Agreement shall
(a) confer any rights or  remedies  on any  persons  other than the  parties and
their respective successors and assigns, (b) relieve or discharge the obligation
of any third  person to any  party,  or (c) give any third  person  any right of
subrogation or action against any party.

4.4.     Notice.
Any notice,  instruction,  or  communication  required or  permitted to be given
under  this  Agreement  to any party  shall be in  writing  (which  may  include
telecopier or other similar form of reproduction followed by a mailed hard copy,
but not electronic mail) and shall be deemed given when actually received or, if
earlier,  five days after  deposit in the United  States  Mail by  certified  or
express  mail,  return  receipt  requested,  postage  prepaid,  addressed to the
principal  office  of such  party or to such  other  address  as such  party may
request by written notice. Each party shall 


EXHIBIT 10.43
                                     - 7 -
<PAGE>

make an ordinary, good faith effort to ensure that the person to be given notice
actually receives such notice. Each party shall ensure that the other parties to
this Agreement have a current address,  fax number, and telephone number for the
purpose of giving notice.

4.5.     Governing Law.
The  rights  and  obligations  of the  parties  shall be  governed  by, and this
Agreement  shall be construed and enforced in accordance  with,  the laws of the
State of  California,  excluding  its  conflict of laws rules to the extent such
rules would apply the law of another jurisdiction.

4.6.     Jurisdiction and Venue.
The parties hereto consent to the  jurisdiction  of all federal and state courts
in California,  and agree that venue shall lie exclusively in Mendocino  County,
California.

4.7.     Entire Agreement.
This Agreement constitutes the entire agreement between the parties with respect
to the employment of Employee and the covenants contained in this Agreement, and
there  have  been,  and  there  are  now,  no  agreements,  representations,  or
warranties  among the  parties  other  than  those  set  forth  herein or herein
provided  for.  Employee  agrees that the remedies  specified in this  Agreement
shall be  liquidated  damages  for any claim by  Employee  that the  Company has
wrongfully  terminated  Employee's  employment  with the  Company.  In addition,
Employee  hereby  waives  any  right  Employee  may  have  to  seek  involuntary
dissolution of the Company pursuant to California Corporations Code ss.1800, and
shall not join with any other shareholders of the Company to seek such relief.

4.8.     Amendments, Waivers, and Consents.
This Agreement shall not be changed or modified,  in whole or in part, except by
supplemental  agreement  signed by the parties or as otherwise  provided in this
Agreement.  Either party may waive compliance by any other party with any of the
covenants  or  conditions  of this  Agreement,  but except as  provided  in this
Agreement,  no waiver shall be binding  unless  executed in writing by the party
making the waiver. No waiver of any provision of this Agreement shall be deemed,
or shall  constitute,  a waiver of any other provision,  whether or not similar,
nor shall any waiver  constitute a  continuing  waiver.  Any consent  under this
Agreement  shall  be in  writing  and  shall  be  effective  only to the  extent
specifically  set forth in such  writing.  For the  protection  of all  parties,
amendments,  waivers,  and consents  that are not in writing and executed by the
party to be bound may be enforced only if they are detrimentally relied upon and
proved by clear and  convincing  evidence.  Such  evidence  may not  include the
alleged reliance.

4.9.     Specific Performance.
The parties hereby declare that it is impossible to measure in money the damages
that will  result from a failure to perform  any of the  obligations  under this
Agreement.  Therefore,  each party hereto shall be entitled as a matter of right
to injunctive and other relief to enforce the provisions of this Agreement. Each
party hereto  waives the claim or defense that an adequate  remedy at law exists
in any action or proceeding brought to enforce the provisions.

EXHIBIT 10.43
                                     - 8 -
<PAGE>

4.10.    Dispute Resolution.
         4.10.1.   Notice.
         A party who desires  money  damages or equitable  relief from the other
         party  because  of a  claim  relating  to the  subject  matter  of this
         Agreement  shall give  written  notice to the other  party of the facts
         constituting the breach or default (a "Dispute  Notice").  This Section
         4.10 is intended to cover all aspects of the  relationship  between the
         parties with respect to the subject matter of this Agreement, including
         any claims based on tort or other theories.  Any additional  claims the
         parties  have  against each other shall also be subject to this Section
         4.10.

         4.10.2.   Negotiation.
         For  fifteen  (15) days  following  delivery  of a Dispute  Notice (the
         "Negotiation  Period")  the  parties  shall  negotiate  to resolve  the
         dispute in good faith.

         4.10.3.   Mediation.
         After the end of the  Negotiation  Period,  either  party  may  request
         non-binding  mediation with the assistance of a neutral mediator from a
         recognized  mediation service. The party requesting the mediation shall
         arrange  for the  mediation  services,  subject to the  approval of the
         other  party which the other  party  shall not  withhold  unreasonably.
         Mediation shall take place in Mendocino County,  California.  Mediation
         may be scheduled to begin any time after  expiration of the Negotiation
         Period,  but with at least 10 days notice to all  parties.  The parties
         shall  participate  in the  mediation  in good  faith and shall  devote
         reasonable  time and energy to the mediation so as to promptly  resolve
         the dispute or  conclude  that they cannot  resolve  the  dispute.  The
         party's shall share the cost of mediation except as provided  elsewhere
         in this Agreement.

         4.10.4.   Arbitration.
         If thirty (30) days after  beginning  mediation  the  parties  have not
         resolved the dispute,  either party may submit the dispute to final and
         binding  arbitration  pursuant to the commercial  rules of the American
         Arbitration Association.  The arbitrator(s) shall apply the substantive
         law of the State of California to the dispute, and shall have the power
         to  interpret  such law to the extent it is unclear.  At the request of
         any party,  the  arbitrators,  attorneys,  parties to the  arbitration,
         witnesses,  experts,  court reporters,  or other persons present at the
         arbitration   shall   agree  in   writing   to   maintain   the  strict
         confidentiality of the arbitration proceedings.  At the election of any
         party,  arbitration  shall be  conducted by three  neutral  arbitrators
         appointed  in  accordance  with the  commercial  rules of the  American
         Arbitration  Association  if (a) the amount in  controversy  is greater
         than $50,000  (exclusive  of interest and  attorney's  fees),  or (b) a
         party sought to be enjoined  disputes  that he or it has engaged in, or
         asserts  that he or it should be able to engage in, the actions  sought
         to be enjoined. In all other cases, the matter shall be arbitrated by a
         single neutral arbitrator. The parties surrender and waive the right to
         submit any dispute to a court or jury,  or to appeal to a higher court.
         There  shall be no  arbitration  of any claim that would  otherwise  be
         barred by a statute of limitations if the claim were to be brought in a
         court  of law.  The  arbitrator  shall  not  have  the  power  to award
         punitive, consequential,  indirect, or special damages. The arbitrators
         shall have the power to determine what disputes between the parties are
         the proper subject of arbitration.

EXHIBIT 10.43
                                     - 9 -
<PAGE>

         4.10.5.   Costs and Attorney's Fees.
         If the arbitrator determines that the actions of a party or its counsel
         have  unreasonably  or  unnecessarily  delayed  the  resolution  of the
         matter,  the arbitrator may in its discretion require such party to pay
         all or  part  of  cost of the  mediation  and  arbitration  proceedings
         payable  by the other  party and may  require  such party to pay all or
         part of the attorney's fees of the other party.  This provision permits
         an award of attorney's  fees against a party  regardless of which party
         is the prevailing  party.  Otherwise,  the parties shall share bear the
         costs of arbitration equally.

         4.10.6.   Enforcement.
         The  award of the  arbitrator  shall be  enforceable  according  to the
         applicable  provisions  of the  California  Code  of  Civil  Procedure,
         sections  1280  et  seq.  A  party  who  fails  to   participate  in  a
         negotiation,  mediation,  or arbitration  instituted under this Section
         4.10,  or who admits to  liability  and the amount of damage,  shall be
         deemed to have defaulted.  Such default may be entered and enforced the
         same manner as a default in a civil lawsuit.

4.11.    Headings.
The  subject  headings  of the  Articles,  Sections,  and  subsections  of  this
Agreement are included for purposes of  convenience  only,  and shall not affect
the construction or interpretation of any of its provisions.

4.12.    Counterparts.
This  Agreement  may be  executed  in two or more  counterparts  by signing  and
delivering the signature page hereto. Each such counterpart shall be an original
and together with the other counterparts shall be deemed one document.

4.13.    Role of Company Counsel.
Employee  acknowledges that Enterprise Law Group,  Inc., counsel to the Company,
has not  represented  Employee in connection  with any aspect of this Agreement,
and has not  undertaken to perform any services on behalf of Employee.  Employee
has obtained any desired legal advice from separate  counsel of his own choosing
or has freely chosen not to do so.

IN WITNESS WHEREOF, each of the parties has executed this Agreement, in the case
of the  Company  by its duly  authorized  officer,  as of the day and year first
above written.

"COMPANY"                                           "EMPLOYEE"

Mendocino Brewing Company, Inc.,
a California corporation




By     /s/ Michael Laybourn                           /s/  Norman Franks
       -------------------------------------          --------------------------
           Michael Laybourn, President                     Norman Franks


EXHIBIT 10.43
                                     - 10 -





                                  EXHIBIT 10.44

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                      ------------------------------------



                   EMPLOYMENT AGREEMENT WITH MICHAEL F. LOVETT

<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                              EMPLOYMENT AGREEMENT

                          ---------------------------

This  Agreement  is entered into at Hopland,  California  as of October 17, 1996
between  MICHAEL LOVETT  ("Employee")  and MENDOCINO  BREWING  COMPANY,  INC., a
California corporation (the "Company"), and is as follows:


                        1. DUTIES AND SCOPE OF EMPLOYMENT

1.1.     Position.
The Company shall continue to employ  Employee under the terms of this Agreement
in the position of Marketing  Director . Employee  shall have such duties as are
commonly  associated with the above job title,  and shall report directly to the
President.

1.2.     Obligations.
During the term of this Agreement,  Employee shall devote  substantially most of
Employee's  business  efforts and time to the Company.  The foregoing shall not,
however,  preclude  Employee from  engaging in  appropriate  civic,  charitable,
industry, or religious activities, consistent with Employee's past practices, or
from  devoting a reasonable  amount of time to private  investments,  as long as
such activities do not interfere or conflict with Employee's responsibilities to
the Company or are inconsistent with the Company's  policies,  as established by
the Board of Directors in writing from time to time.


                                 2. COMPENSATION

2.1.     Base Salary.
The Company  shall pay Employee a base salary ("Base  Compensation")  of $55,440
per year,  payable in accordance with the Company's payroll policies.  The Board
of Directors or a committee thereof shall review Employee's  performance and the
Company's  financial and  operating  results on at least an annual basis and may
increase  Employee's  base salary as the Board or  Committee  deems  appropriate
based on such review.

2.2.     Bonus.
The Compensation  Committee shall establish a bonus pool for each fiscal year of
the Company during which Employee is employed by the Company.  Employee shall be
entitled  to  receive a bonus  under the pool if  Employee  and/or  the  Company
achieve certain specified business  objectives as determined by the Compensation
Committee  and  communicated  to and accepted by Employee in writing  within the
first ninety (90) days after the  beginning of the fiscal year.  Employee  shall
not withhold acceptance  unreasonably.  The Compensation Committee shall specify
objectives  that  (a)  are  reasonably  attainable,  (b)  are  not  probable  of
attainment  without  significant  effort, and (c) reflect or indicate that value
has been created for the shareholders. The Compensation Committee shall have the
discretion  to  award  bonuses  regardless  of  whether   


EXHIBIT 10.44

<PAGE>

previously  specified  objectives are not realized if, as a result of Employee's
efforts or  leadership,  the Company has  achieved  other goals that  reflect or
indicate that value has been created for the shareholders.

2.3.     Stock Option.
Pursuant to the Company's 1994 Stock Option Plan, Employee shall receive a stock
option  ("Option")  in the form  prescribed by the Option Plan to purchase up to
10,000 shares of the Company's  Common Stock made  available for purchase  under
the Plan at an exercise  price equal to $8.375 per share (the "Option  Shares").
The  Option  shall  become  exercisable  at a rate of 1 2/3%  per  entire  month
beginning  as of the date of this  Agreement.  The Option  shall be an incentive
stock option to the extent  permitted under Section 422 of the Internal  Revenue
Code of 1986, as amended.

2.4.     Employee Benefits.
During  Employee's  employment,  Employee shall be entitled to the full benefits
for which  Employee is eligible  under the employee  benefit plans and executive
compensation  programs  maintained by the Company,  including without limitation
pension plans,  savings or profit-sharing  plans,  deferred  compensation plans,
supplemental  retirement or excess-benefit  plans, health,  accident,  and other
insurance  programs,  paid  vacations  and  sabbaticals,  and  similar  plans or
programs,  subject in each case to the generally applicable terms and conditions
of the plan or program in question.

2.5.     Vacation/Personal Time Off.
Employee  shall  continue  to accrue  vacation/personal  time off at the rate at
which Employee accrued vacation/personal time off immediately before the date of
this Agreement.

2.6.     Business Expenses and Travel.
During  Employee's  employment,  Employee shall be authorized to incur necessary
and reasonable travel, entertainment,  and other business expenses in connection
with Employee's  duties.  The Company shall reimburse Employee for such expenses
upon   presentation   of  an  itemized   account  and   appropriate   supporting
documentation,  all  in  accordance  with  the  Company's  generally  applicable
policies.

2.7.     Insurance.
Provided  that  Employee is insurable at a reasonable  cost,  during  Employee's
employment,  the Company shall  provide for Employee,  and pay all premiums for,
(a) an insurance  policy on Employee's  life,  with a death benefit of $200,000,
and Employee shall be permitted to designate all  beneficiaries for said policy;
and (b) disability  insurance with a monthly  benefit to Employee in the maximum
amount  permissible  under such policies.  The Company shall permit  Employee to
assume  such  policies  at  Employee's  expense  following  any  termination  of
Employee's employment.

2.8.     Return of Company Property.
Upon the termination of employment,  or whenever requested by Company,  Employee
shall immediately  deliver to the Company all property in Employee's  possession
or under Employee's control belonging to the Company.


EXHIBIT 10.44
                                     - 2 -
<PAGE>

                             3. TERM AND TERMINATION

3.1.     Term of Employment.
         3.1.1.    Basic Rule.
         The Company shall continue  Employee's  employment,  and Employee shall
         remain  in the  employ  of the  Company,  until  Employee's  employment
         terminates pursuant to the provisions of this Agreement.

         3.1.2.    "At Will" Employment.
         Except as otherwise provided in this Agreement,  Employee's  employment
         with  Company is "at will" and the  Company  may  terminate  Employee's
         employment  at any time,  for any reason or for no reason.  Any oral or
         written statements to the contrary are not binding upon the Company.

3.2.     Death or Disability.
"Disability" means Employee's inability, at the time notice is given, to perform
Employee's  duties  under this  Agreement  for a period of not less than six (6)
consecutive  months as the result of  Employee's  incapacity  due to physical or
mental illness.  Upon termination of Employee's employment because of Employee's
death  or  Disability,  Employee  shall  receive  payments  as  provided  in the
Company's  benefit and  insurance  plans  provided or required to be provided to
Employee pursuant to this Agreement.

3.3.     Voluntary Termination and Termination for Cause.
         3.3.1.    Voluntary Termination.
         "Voluntary  Termination"  means any  termination of employment with the
         Company unless the termination (a) is for Cause (as defined below), (b)
         results from a Change in Control (as defined in subsection  3.5.1), (c)
         occurs  within one year after a Change in Control,  or (d) results from
         Employee's  death or Disability,  or (d) occurs within three (3) months
         after a Constructive Termination (as defined in subsection 3.4.1).

         3.3.2.    Cause.
         "Cause" means (a) an act or acts of  dishonesty  undertaken by Employee
         and intended to result in  substantial  gain or personal  enrichment of
         Employee at the expense of the Company, or (b) willful, deliberate, and
         persistent failure by Employee to perform the duties and obligations of
         Employee's  employment which are not remedied in a reasonable period of
         time after receipt of written notice from the Company.

         3.3.3.    Voluntary Termination.
         Employee may terminate  Employee's  employment  voluntarily  giving the
         Company thirty (30) days' advance notice in writing.  No termination of
         employment  occurring  within three (3) months following a Constructive
         Termination shall be deemed a Voluntary Termination unless agreed to in
         a writing  signed by the Employee  which states the value of any rights
         under this Agreement  surrendered by Employee and supported by separate
         consideration of at least $5,000.


EXHIBIT 10.44
                                     - 3 -
<PAGE>

3.4.     Constructive and Other Termination.
         3.4.1.    Constructive Termination.
         "Constructive Termination" means:

         (a)  a  reduction  in  Employee's  salary or a  material  reduction  in
              benefits not agreed to by Employee  (except in  connection  with a
              decrease  to be applied  because  the  Company's  performance  has
              decreased and which is also applied on a comparable basis to other
              officers,   and  excluding  the   substitution  of   substantially
              equivalent compensation and benefits);

         (b)  a change in  Employee's  position as set forth in Section 1.1 over
              Employee's  objection,  unless such change  occurs within 3 months
              after the end of a fiscal  year in which  Employee  has  failed to
              meet the objectives  established for Employee by the  Compensation
              Committee pursuant to Section 2.2 for that year; or

         (c)  a material change in Employee's  responsibilities  over Employee's
              objection, unless such change occurs within 3 months after the end
              of a  fiscal  year in  which  Employee  has  failed  to  meet  the
              objectives  established for Employee by the Compensation Committee
              pursuant to Section 2.2 for that year.

         3.4.2.    Other Termination.
         "Other  Termination"  means  termination of employment with the Company
         for any reason other than (a) Cause, (b) Constructive Termination,  (c)
         Employee's death or Disability, or (d) Voluntary Termination.

         3.4.3.    Severance Payment.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  continue to pay to Employee  Employee's  Base  Compensation  for
         eighteen  (18)  months  following  the date  Employee  stops  providing
         full-time   services  to  the  Company.   Base  Compensation  shall  be
         determined  with reference to the Base  Compensation  in effect for the
         month in which Employee stops providing full-time  services,  and shall
         be paid in  accordance  with the  Company's  then-current  policies for
         payroll, as though Employee were still employed by the Company.

         3.4.4.    Acceleration and Extension of Stock Option.
         Upon any  Constructive  Termination  or Other  Termination,  the Option
         shall become  immediately  exercisable  in full. To the extent that the
         Option  is not  exercised  within  the time  following  termination  of
         employment specified in the written option agreement,  the Option shall
         remain  exercisable as though Employee's option had not terminated.  In
         addition,  in lieu  of  exercising  the  Option  for the  consideration
         specified  in the  option  agreement,  Employee  may from  time to time
         convert  the  Option,  in  whole or in part,  into a number  of  shares
         determined  by dividing  (a) the  aggregate  fair  market  value of the
         shares  otherwise  issuable  upon  exercise  of the  Option  minus  the
         aggregate exercise price of such shares by (b) the fair market value of
         one share. Fair market value shall be deemed to be the closing price of
         the  Company's  common stock on the stock  exchange on which the shares
         are traded as of the last  trading day before  Employee  exercises  the
         Option.

EXHIBIT 10.44
                                     - 4 -
<PAGE>

         3.4.5.    Continuation of Benefits.
         Upon any Constructive Termination or Other Termination,  Employee shall
         be  entitled to receive the same  employment  benefits  during the time
         Employee is receiving  payments  pursuant to subsection 3.4.3 as though
         Employee were still employed by the Company, except that Employee shall
         not accrue any vacation pay,  personal time off, or compensation  under
         any ERISA or ERISA-type plan after termination of employment.

         3.4.6.    Registration Rights.
         Upon any Constructive Termination or Other Termination,  Employee shall
         have  unlimited   piggyback   registration   rights,   two  (2)  demand
         registration  rights,  and unlimited S-3  registration  rights,  at the
         expense of the  Company,  in such form,  on such terms,  and subject to
         such  conditions  as are  customarily  granted  to the most  well-known
         venture capitalists in the portions of the San Francisco Bay Area known
         as "Silicon Valley" as of the date of termination.

         3.4.7.    Beverage Allowance.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  provide to Employee,  without  further  charge,  one case of the
         Company's  beverages per week,  delivered within the continental United
         States, as Employee may request,  for the remainder of Employee's life.
         Employee  must renew the request  annually.  This right is personal and
         not  transferable,  and the  request  may  not be  made by a  guardian,
         custodian, personal representative,  attorney at law, attorney in fact,
         or other proxy on Employee's behalf, or in circumstances where Employee
         is incapable of consuming malt beverages personally.

3.5.     Termination Resulting from Change of Control.
         3.5.1.    Change in Control.
         "Change  in  Control"  means  (a) any  merger or  consolidation  of the
         Company with, or any sale of all or substantially  all of the Company's
         assets to, any other corporation or entity,  unless as a result of such
         merger,  consolidation,  or sale of assets the holders of the Company's
         voting  securities  prior  thereto hold at least fifty percent (50%) of
         the total  voting power  represented  by the voting  securities  of the
         surviving or successor corporation or entity after such transaction, or
         (b) the  acquisition  by any Person as Beneficial  Owner (as such terms
         are defined in the Securities  Exchange Act of 1934, as amended, or the
         rules and regulations thereunder, or in ss.280G of the Internal Revenue
         Code of 1986, as amended, and the regulations thereunder),  directly or
         indirectly,  of securities of the Company  representing  twenty percent
         (20%) or more of the total voting power  represented  by the  Company's
         then outstanding  voting  securities,  or (c) any sale of a substantial
         portion (as "substantial portion" is used and interpreted in ss.280G of
         the Internal  Revenue  Code of 1986,  as amended,  and the  regulations
         thereunder) of the Company's assets to any other corporation or entity,
         or (d) the  replacement  of a majority of the members of the  Company's
         Board of Directors  during any twelve  month period by directors  whose
         appointment  or  election  was not  endorsed  by a majority of the then
         authorized  Board  members  before  the  date  of said  appointment  or
         election.

EXHIBIT 10.44
                                     - 5 -
<PAGE>

         3.5.2.    Additional Payment.
         If the Company  terminates  Employee's  employment  without  Cause as a
         result of, or within one year after,  a Change in Control,  the Company
         shall pay Employee,  in addition to any and all other  compensation and
         benefits then due Employee,  the sum of $250,000. The Company shall pay
         said termination  compensation to Employee at the same time as Employee
         receives  any other  compensation  then due  Employee,  or within three
         business  days after  Employee's  employment  terminates,  whichever is
         earlier.

3.6.     Benefit Rollover.
Upon termination of Employee's employment with Company,  Employee shall have the
right to roll over or otherwise convert any amounts  attributable to Employee in
any of Company's  deferred  compensation,  insurance,  or other benefit plans to
other such plans as may be allowed by such plans and applicable law. The Company
shall have no  obligation to inform  Employee of any rights or  responsibilities
Employee may have in  connection  with  converting,  rolling over, or continuing
benefits under, such plans, except as may be required under applicable law.

3.7.     Compliance with Internal Revenue Code ss.280G.
The Company may defer,  and at the written request of Employee shall defer,  the
amount of any payment pursuant to this Agreement (a "Deferred  Amount") which if
and when paid will  constitute  an "excess  parachute  payment"  (as  defined in
ss.280G of the Internal  Revenue Code of 1986,  as amended)  subject to material
adverse federal or state income tax  consequences  to the person  initiating the
deferral,  after  taking into account the known facts and  circumstances  at the
time of the payment ("EPP").  The Company shall give Employee reasonable advance
written  notice of any planned  deferral,  but failure to give such notice shall
not restrict the  Company's  ability to make the deferral.  The Deferred  Amount
shall be payable,  without interest, in one or more installments at such time or
times that no portion of the installment  will constitute EPP. The Company shall
restructure  the  obligations  of the Company  under this  Agreement in a manner
requested in writing by Employee if no portion of the restructured payments will
constitute  EPP and the  restructure  does not  materially  increase any adverse
effect the Company's obligations under this Agreement may have on the current or
future net worth or net income (both  determined  in accordance  with  generally
accepted  accounting  principles  consistently  applied)  or  cash  flow  of the
Company.


                                4. MISCELLANEOUS

4.1.     Further Matters.
Each party agrees to perform such  additional  acts and execute such  additional
documents as are necessary or appropriate to carry out this Agreement.

4.2.     Successors and Assigns.
         4.2.1.    Generally.
         This  Agreement  shall  bind,  and inure to the benefit of, the parties
         hereto and their respective successors and assigns.


EXHIBIT 10.44
                                     - 6 -
<PAGE>

         4.2.2.    Company's Successors.
         Any  successor  to the  Company  (whether  directly or  indirectly  and
         whether by purchase,  lease,  merger,  consolidation,  liquidation,  or
         otherwise to all or substantially all of the Company's  business and/or
         assets) shall assume this Agreement and agree expressly to perform this
         Agreement  in the same  manner  and to the same  extent as the  Company
         would be required to perform it in the absence of a succession. For all
         purposes under this Agreement, the term "Company" shall include without
         limitation any successor to the Company's  business and/or assets which
         executes and delivers an assumption agreement or which becomes bound by
         this Agreement by operation of law.

         4.2.3.    Employee's Successors.
         This Agreement and all rights of Employee  hereunder shall inure to the
         benefit  of,  and be  enforceable  by,  Employee's  personal  or  legal
         representatives,    executors,   administrators,   successors,   heirs,
         distributees, devisees, and legatees.

         4.2.4.    No Assignment of Benefits.
         The rights of any person to payments or benefits  under this  Agreement
         shall not be made subject to option or assignment,  either by voluntary
         or  involuntary  assignment or by operation of law,  including  without
         limitation  bankruptcy,  garnishment,  attachment,  or other creditor's
         process,  and any action in violation of this subsection 4.2.4 shall be
         voidable at the option of the Company.

4.3.     No Third-Party Beneficiaries.
Except as expressly provided in this Agreement,  nothing in this Agreement shall
(a) confer any rights or  remedies  on any  persons  other than the  parties and
their respective successors and assigns, (b) relieve or discharge the obligation
of any third  person to any  party,  or (c) give any third  person  any right of
subrogation or action against any party.

4.4.     Notice.
Any notice,  instruction,  or  communication  required or  permitted to be given
under  this  Agreement  to any party  shall be in  writing  (which  may  include
telecopier or other similar form of reproduction followed by a mailed hard copy,
but not electronic mail) and shall be deemed given when actually received or, if
earlier,  five days after  deposit in the United  States  Mail by  certified  or
express  mail,  return  receipt  requested,  postage  prepaid,  addressed to the
principal  office  of such  party or to such  other  address  as such  party may
request by written notice. Each party shall make an ordinary,  good faith effort
to ensure that the person to be given notice actually receives such notice. Each
party  shall  ensure  that the other  parties to this  Agreement  have a current
address, fax number, and telephone number for the purpose of giving notice.

4.5.     Governing Law.
The  rights  and  obligations  of the  parties  shall be  governed  by, and this
Agreement  shall be construed and enforced in accordance  with,  the laws of the
State of  California,  excluding  its  conflict of laws rules to the extent such
rules would apply the law of another jurisdiction.


EXHIBIT 10.44
                                     - 7 -
<PAGE>

4.6.     Jurisdiction and Venue.
The parties hereto consent to the  jurisdiction  of all federal and state courts
in California,  and agree that venue shall lie exclusively in Mendocino  County,
California.

4.7.     Entire Agreement.
This Agreement constitutes the entire agreement between the parties with respect
to the employment of Employee and the covenants contained in this Agreement, and
there  have  been,  and  there  are  now,  no  agreements,  representations,  or
warranties  among the  parties  other  than  those  set  forth  herein or herein
provided  for.  Employee  agrees that the remedies  specified in this  Agreement
shall be  liquidated  damages  for any claim by  Employee  that the  Company has
wrongfully  terminated  Employee's  employment  with the  Company.  In addition,
Employee  hereby  waives  any  right  Employee  may  have  to  seek  involuntary
dissolution of the Company pursuant to California Corporations Code ss.1800, and
shall not join with any other shareholders of the Company to seek such relief.

4.8.     Amendments, Waivers, and Consents.
This Agreement shall not be changed or modified,  in whole or in part, except by
supplemental  agreement  signed by the parties or as otherwise  provided in this
Agreement.  Either party may waive compliance by any other party with any of the
covenants  or  conditions  of this  Agreement,  but except as  provided  in this
Agreement,  no waiver shall be binding  unless  executed in writing by the party
making the waiver. No waiver of any provision of this Agreement shall be deemed,
or shall  constitute,  a waiver of any other provision,  whether or not similar,
nor shall any waiver  constitute a  continuing  waiver.  Any consent  under this
Agreement  shall  be in  writing  and  shall  be  effective  only to the  extent
specifically  set forth in such  writing.  For the  protection  of all  parties,
amendments,  waivers,  and consents  that are not in writing and executed by the
party to be bound may be enforced only if they are detrimentally relied upon and
proved by clear and  convincing  evidence.  Such  evidence  may not  include the
alleged reliance.

4.9.     Specific Performance.
The parties hereby declare that it is impossible to measure in money the damages
that will  result from a failure to perform  any of the  obligations  under this
Agreement.  Therefore,  each party hereto shall be entitled as a matter of right
to injunctive and other relief to enforce the provisions of this Agreement. Each
party hereto  waives the claim or defense that an adequate  remedy at law exists
in any action or proceeding brought to enforce the provisions.

4.10.    Dispute Resolution.
         4.10.1.   Notice.
         A party who desires  money  damages or equitable  relief from the other
         party  because  of a  claim  relating  to the  subject  matter  of this
         Agreement  shall give  written  notice to the other  party of the facts
         constituting the breach or default (a "Dispute  Notice").  This Section
         4.10 is intended to cover all aspects of the  relationship  between the
         parties with respect to the subject matter of this Agreement, including
         any claims based on tort or other theories.  Any additional  claims the
         parties  have  against each other shall also be subject to this Section
         4.10.

EXHIBIT 10.44
                                     - 8 -
<PAGE>

         4.10.2.   Negotiation.
         For  fifteen  (15) days  following  delivery  of a Dispute  Notice (the
         "Negotiation  Period")  the  parties  shall  negotiate  to resolve  the
         dispute in good faith.

         4.10.3.   Mediation.
         After the end of the  Negotiation  Period,  either  party  may  request
         non-binding  mediation with the assistance of a neutral mediator from a
         recognized  mediation service. The party requesting the mediation shall
         arrange  for the  mediation  services,  subject to the  approval of the
         other  party which the other  party  shall not  withhold  unreasonably.
         Mediation shall take place in Mendocino County,  California.  Mediation
         may be scheduled to begin any time after  expiration of the Negotiation
         Period,  but with at least 10 days notice to all  parties.  The parties
         shall  participate  in the  mediation  in good  faith and shall  devote
         reasonable  time and energy to the mediation so as to promptly  resolve
         the dispute or  conclude  that they cannot  resolve  the  dispute.  The
         party's shall share the cost of mediation except as provided  elsewhere
         in this Agreement.

         4.10.4.   Arbitration.
         If thirty (30) days after  beginning  mediation  the  parties  have not
         resolved the dispute,  either party may submit the dispute to final and
         binding  arbitration  pursuant to the commercial  rules of the American
         Arbitration Association.  The arbitrator(s) shall apply the substantive
         law of the State of California to the dispute, and shall have the power
         to  interpret  such law to the extent it is unclear.  At the request of
         any party,  the  arbitrators,  attorneys,  parties to the  arbitration,
         witnesses,  experts,  court reporters,  or other persons present at the
         arbitration   shall   agree  in   writing   to   maintain   the  strict
         confidentiality of the arbitration proceedings.  At the election of any
         party,  arbitration  shall be  conducted by three  neutral  arbitrators
         appointed  in  accordance  with the  commercial  rules of the  American
         Arbitration  Association  if (a) the amount in  controversy  is greater
         than $50,000  (exclusive  of interest and  attorney's  fees),  or (b) a
         party sought to be enjoined  disputes  that he or it has engaged in, or
         asserts  that he or it should be able to engage in, the actions  sought
         to be enjoined. In all other cases, the matter shall be arbitrated by a
         single neutral arbitrator. The parties surrender and waive the right to
         submit any dispute to a court or jury,  or to appeal to a higher court.
         There  shall be no  arbitration  of any claim that would  otherwise  be
         barred by a statute of limitations if the claim were to be brought in a
         court  of law.  The  arbitrator  shall  not  have  the  power  to award
         punitive, consequential,  indirect, or special damages. The arbitrators
         shall have the power to determine what disputes between the parties are
         the proper subject of arbitration.

         4.10.5.   Costs and Attorney's Fees.
         If the arbitrator determines that the actions of a party or its counsel
         have  unreasonably  or  unnecessarily  delayed  the  resolution  of the
         matter,  the arbitrator may in its discretion require such party to pay
         all or  part  of  cost of the  mediation  and  arbitration  proceedings
         payable  by the other  party and may  require  such party to pay all or
         part of the attorney's fees of the other party.  This provision permits
         an award of attorney's  fees against a party  regardless of which party
         is the prevailing  party.  Otherwise,  the parties shall share bear the
         costs of arbitration equally.


EXHIBIT 10.44
                                     - 9 -
<PAGE>

         4.10.6.   Enforcement.
         The  award of the  arbitrator  shall be  enforceable  according  to the
         applicable  provisions  of the  California  Code  of  Civil  Procedure,
         sections  1280  et  seq.  A  party  who  fails  to   participate  in  a
         negotiation,  mediation,  or arbitration  instituted under this Section
         4.10,  or who admits to  liability  and the amount of damage,  shall be
         deemed to have defaulted.  Such default may be entered and enforced the
         same manner as a default in a civil lawsuit.

4.11.    Headings.
The  subject  headings  of the  Articles,  Sections,  and  subsections  of  this
Agreement are included for purposes of  convenience  only,  and shall not affect
the construction or interpretation of any of its provisions.

4.12.    Counterparts.
This  Agreement  may be  executed  in two or more  counterparts  by signing  and
delivering the signature page hereto. Each such counterpart shall be an original
and together with the other counterparts shall be deemed one document.

4.13.    Role of Company Counsel.
Employee  acknowledges that Enterprise Law Group,  Inc., counsel to the Company,
has not  represented  Employee in connection  with any aspect of this Agreement,
and has not  undertaken to perform any services on behalf of Employee.  Employee
has obtained any desired legal advice from separate  counsel of his own choosing
or has freely chosen not to do so.

IN WITNESS WHEREOF, each of the parties has executed this Agreement, in the case
of the  Company  by its duly  authorized  officer,  as of the day and year first
above written.

"COMPANY"                                            "EMPLOYEE"

Mendocino Brewing Company, Inc.,
a California corporation




By     /s/  Michael Laybourn                           /s/  Michael Lovett
       ------------------------------------            -------------------------
            Michael Laybourn, President                     Michael Lovett




EXHIBIT 10.44
                                     - 10 -




                                  EXHIBIT 10.45

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                   -----------------------------------------



                     EMPLOYMENT AGREEMENT WITH JOHN SCAHILL
<PAGE>

                         MENDOCINO BREWING COMPANY, INC.

                              EMPLOYMENT AGREEMENT

                        -------------------------------

This  Agreement  is entered into at Hopland,  California  as of October 17, 1996
between  JOHN  SCAHILL  ("Employee")  and  MENDOCINO  BREWING  COMPANY,  INC., a
California corporation (the "Company"), and is as follows:


                        1. DUTIES AND SCOPE OF EMPLOYMENT

1.1.     Position.
The Company shall continue to employ  Employee under the terms of this Agreement
in the position of Maintenance  Manager.  Employee shall have such duties as are
commonly  associated with the above job title,  and shall report directly to the
President.

1.2.     Obligations.
During the term of this Agreement,  Employee shall devote  substantially most of
Employee's  business  efforts and time to the Company.  The foregoing shall not,
however,  preclude  Employee from  engaging in  appropriate  civic,  charitable,
industry, or religious activities, consistent with Employee's past practices, or
from  devoting a reasonable  amount of time to private  investments,  as long as
such activities do not interfere or conflict with Employee's responsibilities to
the Company or are inconsistent with the Company's  policies,  as established by
the Board of Directors in writing from time to time.


                                 2. COMPENSATION

2.1.     Base Salary.
The Company  shall pay Employee a base salary ("Base  Compensation")  of $39,816
per year,  payable in accordance with the Company's payroll policies.  The Board
of Directors or a committee thereof shall review Employee's  performance and the
Company's  financial and  operating  results on at least an annual basis and may
increase  Employee's  base salary as the Board or  Committee  deems  appropriate
based on such review.

2.2.     Bonus.
The Compensation  Committee shall establish a bonus pool for each fiscal year of
the Company during which Employee is employed by the Company.  Employee shall be
entitled  to  receive a bonus  under the pool if  Employee  and/or  the  Company
achieve certain specified business  objectives as determined by the Compensation
Committee  and  communicated  to and accepted by Employee in writing  within the
first ninety (90) days after the  beginning of the fiscal year.  Employee  shall
not withhold acceptance  unreasonably.  The Compensation Committee shall specify
objectives  that  (a)  are  reasonably  attainable,  (b)  are  not  probable  of
attainment  without  significant  effort, and (c) reflect or indicate that value
has been created for the shareholders. The Compensation Committee shall have the
discretion  to  award  bonuses  regardless  of  whether 



EXHIBIT 10.45

<PAGE>

previously  specified  objectives are not realized if, as a result of Employee's
efforts or  leadership,  the Company has  achieved  other goals that  reflect or
indicate that value has been created for the shareholders.

2.3.     Stock Option.
Pursuant to the Company's 1994 Stock Option Plan, Employee shall receive a stock
option  ("Option")  in the form  prescribed by the Option Plan to purchase up to
10,000 shares of the Company's  Common Stock made  available for purchase  under
the Plan at an exercise price equal to $9.2125 per share (the "Option  Shares").
The  Option  shall  become  exercisable  at a rate of 1 2/3%  per  entire  month
beginning  as of the date of this  Agreement.  The Option  shall be an incentive
stock option to the extent  permitted under Section 422 of the Internal  Revenue
Code of 1986, as amended.

2.4.     Employee Benefits.
During  Employee's  employment,  Employee shall be entitled to the full benefits
for which  Employee is eligible  under the employee  benefit plans and executive
compensation  programs  maintained by the Company,  including without limitation
pension plans,  savings or profit-sharing  plans,  deferred  compensation plans,
supplemental  retirement or excess-benefit  plans, health,  accident,  and other
insurance  programs,  paid  vacations  and  sabbaticals,  and  similar  plans or
programs,  subject in each case to the generally applicable terms and conditions
of the plan or program in question.

2.5.     Vacation/Personal Time Off.
Employee  shall  continue  to accrue  vacation/personal  time off at the rate at
which Employee accrued vacation/personal time off immediately before the date of
this Agreement.

2.6.     Business Expenses and Travel.
During  Employee's  employment,  Employee shall be authorized to incur necessary
and reasonable travel, entertainment,  and other business expenses in connection
with Employee's  duties.  The Company shall reimburse Employee for such expenses
upon   presentation   of  an  itemized   account  and   appropriate   supporting
documentation,  all  in  accordance  with  the  Company's  generally  applicable
policies.

2.7.     Insurance.
Provided  that  Employee is insurable at a reasonable  cost,  during  Employee's
employment,  the Company shall  provide for Employee,  and pay all premiums for,
(a) an insurance  policy on Employee's  life,  with a death benefit of $200,000,
and Employee shall be permitted to designate all  beneficiaries for said policy;
and (b) disability  insurance with a monthly  benefit to Employee in the maximum
amount  permissible  under such policies.  The Company shall permit  Employee to
assume  such  policies  at  Employee's  expense  following  any  termination  of
Employee's employment.

2.8.     Return of Company Property.
Upon the termination of employment,  or whenever requested by Company,  Employee
shall immediately  deliver to the Company all property in Employee's  possession
or under Employee's control belonging to the Company.


EXHIBIT 10.45
                                     - 2 -

<PAGE>

                             3. TERM AND TERMINATION

3.1.     Term of Employment.
         3.1.1.    Basic Rule.
         The Company shall continue  Employee's  employment,  and Employee shall
         remain  in the  employ  of the  Company,  until  Employee's  employment
         terminates pursuant to the provisions of this Agreement.

         3.1.2.    "At Will" Employment.
         Except as otherwise provided in this Agreement,  Employee's  employment
         with  Company is "at will" and the  Company  may  terminate  Employee's
         employment  at any time,  for any reason or for no reason.  Any oral or
         written statements to the contrary are not binding upon the Company.

3.2.     Death or Disability.
"Disability" means Employee's inability, at the time notice is given, to perform
Employee's  duties  under this  Agreement  for a period of not less than six (6)
consecutive  months as the result of  Employee's  incapacity  due to physical or
mental illness.  Upon termination of Employee's employment because of Employee's
death  or  Disability,  Employee  shall  receive  payments  as  provided  in the
Company's  benefit and  insurance  plans  provided or required to be provided to
Employee pursuant to this Agreement.

3.3.     Voluntary Termination and Termination for Cause.
         3.3.1.    Voluntary Termination.
         "Voluntary  Termination"  means any  termination of employment with the
         Company unless the termination (a) is for Cause (as defined below), (b)
         results from a Change in Control (as defined in subsection  3.5.1), (c)
         occurs  within one year after a Change in Control,  or (d) results from
         Employee's  death or Disability,  or (d) occurs within three (3) months
         after a Constructive Termination (as defined in subsection 3.4.1).

         3.3.2.    Cause.
         "Cause" means (a) an act or acts of  dishonesty  undertaken by Employee
         and intended to result in  substantial  gain or personal  enrichment of
         Employee at the expense of the Company, or (b) willful, deliberate, and
         persistent failure by Employee to perform the duties and obligations of
         Employee's  employment which are not remedied in a reasonable period of
         time after receipt of written notice from the Company.

         3.3.3.    Voluntary Termination.
         Employee may terminate  Employee's  employment  voluntarily  giving the
         Company thirty (30) days' advance notice in writing.  No termination of
         employment  occurring  within three (3) months following a Constructive
         Termination shall be deemed a Voluntary Termination unless agreed to in
         a writing  signed by the Employee  which states the value of any rights
         under this Agreement  surrendered by Employee and supported by separate
         consideration of at least $5,000.

EXHIBIT 10.45
                                     - 3 -
<PAGE>

3.4.     Constructive and Other Termination.
         3.4.1.    Constructive Termination.
         "Constructive Termination" means:

         (a)  a  reduction  in  Employee's  salary or a  material  reduction  in
              benefits not agreed to by Employee  (except in  connection  with a
              decrease  to be applied  because  the  Company's  performance  has
              decreased and which is also applied on a comparable basis to other
              officers,   and  excluding  the   substitution  of   substantially
              equivalent compensation and benefits);

         (b)  a change in  Employee's  position as set forth in Section 1.1 over
              Employee's  objection,  unless such change  occurs within 3 months
              after the end of a fiscal  year in which  Employee  has  failed to
              meet the objectives  established for Employee by the  Compensation
              Committee pursuant to Section 2.2 for that year; or

         (c)  a material change in Employee's  responsibilities  over Employee's
              objection, unless such change occurs within 3 months after the end
              of a  fiscal  year in  which  Employee  has  failed  to  meet  the
              objectives  established for Employee by the Compensation Committee
              pursuant to Section 2.2 for that year.

         3.4.2.    Other Termination.
         "Other  Termination"  means  termination of employment with the Company
         for any reason other than (a) Cause, (b) Constructive Termination,  (c)
         Employee's death or Disability, or (d) Voluntary Termination.

         3.4.3.    Severance Payment.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  continue to pay to Employee  Employee's  Base  Compensation  for
         eighteen  (18)  months  following  the date  Employee  stops  providing
         full-time   services  to  the  Company.   Base  Compensation  shall  be
         determined  with reference to the Base  Compensation  in effect for the
         month in which Employee stops providing full-time  services,  and shall
         be paid in  accordance  with the  Company's  then-current  policies for
         payroll, as though Employee were still employed by the Company.

         3.4.4.    Acceleration and Extension of Stock Option.
         Upon any  Constructive  Termination  or Other  Termination,  the Option
         shall become  immediately  exercisable  in full. To the extent that the
         Option  is not  exercised  within  the time  following  termination  of
         employment specified in the written option agreement,  the Option shall
         remain  exercisable as though Employee's option had not terminated.  In
         addition,  in lieu  of  exercising  the  Option  for the  consideration
         specified  in the  option  agreement,  Employee  may from  time to time
         convert  the  Option,  in  whole or in part,  into a number  of  shares
         determined  by dividing  (a) the  aggregate  fair  market  value of the
         shares  otherwise  issuable  upon  exercise  of the  Option  minus  the
         aggregate exercise price of such shares by (b) the fair market value of
         one share. Fair market value shall be deemed to be the closing price of
         the  Company's  common stock on the stock  exchange on which the shares
         are traded as of the last  trading day before  Employee  exercises  the
         Option.

EXHIBIT 10.45
                                     - 4 -
<PAGE>

         3.4.5.    Continuation of Benefits.
         Upon any Constructive Termination or Other Termination,  Employee shall
         be  entitled to receive the same  employment  benefits  during the time
         Employee is receiving  payments  pursuant to subsection 3.4.3 as though
         Employee were still employed by the Company, except that Employee shall
         not accrue any vacation pay,  personal time off, or compensation  under
         any ERISA or ERISA-type plan after termination of employment.

         3.4.6.    Registration Rights.
         Upon any Constructive Termination or Other Termination,  Employee shall
         have  unlimited   piggyback   registration   rights,   two  (2)  demand
         registration  rights,  and unlimited S-3  registration  rights,  at the
         expense of the  Company,  in such form,  on such terms,  and subject to
         such  conditions  as are  customarily  granted  to the most  well-known
         venture capitalists in the portions of the San Francisco Bay Area known
         as "Silicon Valley" as of the date of termination.

         3.4.7.    Beverage Allowance.
         Upon any  Constructive  Termination or Other  Termination,  the Company
         shall  provide to Employee,  without  further  charge,  one case of the
         Company's  beverages per week,  delivered within the continental United
         States, as Employee may request,  for the remainder of Employee's life.
         Employee  must renew the request  annually.  This right is personal and
         not  transferable,  and the  request  may  not be  made by a  guardian,
         custodian, personal representative,  attorney at law, attorney in fact,
         or other proxy on Employee's behalf, or in circumstances where Employee
         is incapable of consuming malt beverages personally.

3.5.     Termination Resulting from Change of Control.
         3.5.1.    Change in Control.
         "Change  in  Control"  means  (a) any  merger or  consolidation  of the
         Company with, or any sale of all or substantially  all of the Company's
         assets to, any other corporation or entity,  unless as a result of such
         merger,  consolidation,  or sale of assets the holders of the Company's
         voting  securities  prior  thereto hold at least fifty percent (50%) of
         the total  voting power  represented  by the voting  securities  of the
         surviving or successor corporation or entity after such transaction, or
         (b) the  acquisition  by any Person as Beneficial  Owner (as such terms
         are defined in the Securities  Exchange Act of 1934, as amended, or the
         rules and regulations thereunder, or in ss.280G of the Internal Revenue
         Code of 1986, as amended, and the regulations thereunder),  directly or
         indirectly,  of securities of the Company  representing  twenty percent
         (20%) or more of the total voting power  represented  by the  Company's
         then outstanding  voting  securities,  or (c) any sale of a substantial
         portion (as "substantial portion" is used and interpreted in ss.280G of
         the Internal  Revenue  Code of 1986,  as amended,  and the  regulations
         thereunder) of the Company's assets to any other corporation or entity,
         or (d) the  replacement  of a majority of the members of the  Company's
         Board of Directors  during any twelve  month period by directors  whose
         appointment  or  election  was not  endorsed  by a majority of the then
         authorized  Board  members  before  the  date  of said  appointment  or
         election.

EXHIBIT 10.45
                                     - 5 -
<PAGE>

         3.5.2.    Additional Payment.
         If the Company  terminates  Employee's  employment  without  Cause as a
         result of, or within one year after,  a Change in Control,  the Company
         shall pay Employee,  in addition to any and all other  compensation and
         benefits then due Employee,  the sum of $250,000. The Company shall pay
         said termination  compensation to Employee at the same time as Employee
         receives  any other  compensation  then due  Employee,  or within three
         business  days after  Employee's  employment  terminates,  whichever is
         earlier.

3.6.     Benefit Rollover.
Upon termination of Employee's employment with Company,  Employee shall have the
right to roll over or otherwise convert any amounts  attributable to Employee in
any of Company's  deferred  compensation,  insurance,  or other benefit plans to
other such plans as may be allowed by such plans and applicable law. The Company
shall have no  obligation to inform  Employee of any rights or  responsibilities
Employee may have in  connection  with  converting,  rolling over, or continuing
benefits under, such plans, except as may be required under applicable law.

3.7.     Compliance with Internal Revenue Code ss.280G.
The Company may defer,  and at the written request of Employee shall defer,  the
amount of any payment pursuant to this Agreement (a "Deferred  Amount") which if
and when paid will  constitute  an "excess  parachute  payment"  (as  defined in
ss.280G of the Internal  Revenue Code of 1986,  as amended)  subject to material
adverse federal or state income tax  consequences  to the person  initiating the
deferral,  after  taking into account the known facts and  circumstances  at the
time of the payment ("EPP").  The Company shall give Employee reasonable advance
written  notice of any planned  deferral,  but failure to give such notice shall
not restrict the  Company's  ability to make the deferral.  The Deferred  Amount
shall be payable,  without interest, in one or more installments at such time or
times that no portion of the installment  will constitute EPP. The Company shall
restructure  the  obligations  of the Company  under this  Agreement in a manner
requested in writing by Employee if no portion of the restructured payments will
constitute  EPP and the  restructure  does not  materially  increase any adverse
effect the Company's obligations under this Agreement may have on the current or
future net worth or net income (both  determined  in accordance  with  generally
accepted  accounting  principles  consistently  applied)  or  cash  flow  of the
Company.


                                4. MISCELLANEOUS

4.1.     Further Matters.
Each party agrees to perform such  additional  acts and execute such  additional
documents as are necessary or appropriate to carry out this Agreement.

4.2.     Successors and Assigns.
         4.2.1.    Generally.
         This  Agreement  shall  bind,  and inure to the benefit of, the parties
         hereto and their respective successors and assigns.


EXHIBIT 10.45
                                     - 6 -
<PAGE>

         4.2.2.    Company's Successors.
         Any  successor  to the  Company  (whether  directly or  indirectly  and
         whether by purchase,  lease,  merger,  consolidation,  liquidation,  or
         otherwise to all or substantially all of the Company's  business and/or
         assets) shall assume this Agreement and agree expressly to perform this
         Agreement  in the same  manner  and to the same  extent as the  Company
         would be required to perform it in the absence of a succession. For all
         purposes under this Agreement, the term "Company" shall include without
         limitation any successor to the Company's  business and/or assets which
         executes and delivers an assumption agreement or which becomes bound by
         this Agreement by operation of law.

         4.2.3.    Employee's Successors.
         This Agreement and all rights of Employee  hereunder shall inure to the
         benefit  of,  and be  enforceable  by,  Employee's  personal  or  legal
         representatives,    executors,   administrators,   successors,   heirs,
         distributees, devisees, and legatees.

         4.2.4.    No Assignment of Benefits.
         The rights of any person to payments or benefits  under this  Agreement
         shall not be made subject to option or assignment,  either by voluntary
         or  involuntary  assignment or by operation of law,  including  without
         limitation  bankruptcy,  garnishment,  attachment,  or other creditor's
         process,  and any action in violation of this subsection 4.2.4 shall be
         voidable at the option of the Company.

4.3.     No Third-Party Beneficiaries.
Except as expressly provided in this Agreement,  nothing in this Agreement shall
(a) confer any rights or  remedies  on any  persons  other than the  parties and
their respective successors and assigns, (b) relieve or discharge the obligation
of any third  person to any  party,  or (c) give any third  person  any right of
subrogation or action against any party.

4.4.     Notice.
Any notice,  instruction,  or  communication  required or  permitted to be given
under  this  Agreement  to any party  shall be in  writing  (which  may  include
telecopier or other similar form of reproduction followed by a mailed hard copy,
but not electronic mail) and shall be deemed given when actually received or, if
earlier,  five days after  deposit in the United  States  Mail by  certified  or
express  mail,  return  receipt  requested,  postage  prepaid,  addressed to the
principal  office  of such  party or to such  other  address  as such  party may
request by written notice. Each party shall make an ordinary,  good faith effort
to ensure that the person to be given notice actually receives such notice. Each
party  shall  ensure  that the other  parties to this  Agreement  have a current
address, fax number, and telephone number for the purpose of giving notice.

4.5.     Governing Law.
The  rights  and  obligations  of the  parties  shall be  governed  by, and this
Agreement  shall be construed and enforced in accordance  with,  the laws of the
State of  California,  excluding  its  conflict of laws rules to the extent such
rules would apply the law of another jurisdiction.

EXHIBIT 10.45
                                     - 7 -
<PAGE>

4.6.     Jurisdiction and Venue.
The parties hereto consent to the  jurisdiction  of all federal and state courts
in California,  and agree that venue shall lie exclusively in Mendocino  County,
California.

4.7.     Entire Agreement.
This Agreement constitutes the entire agreement between the parties with respect
to the employment of Employee and the covenants contained in this Agreement, and
there  have  been,  and  there  are  now,  no  agreements,  representations,  or
warranties  among the  parties  other  than  those  set  forth  herein or herein
provided  for.  Employee  agrees that the remedies  specified in this  Agreement
shall be  liquidated  damages  for any claim by  Employee  that the  Company has
wrongfully  terminated  Employee's  employment  with the  Company.  In addition,
Employee  hereby  waives  any  right  Employee  may  have  to  seek  involuntary
dissolution of the Company pursuant to California Corporations Code ss.1800, and
shall not join with any other shareholders of the Company to seek such relief.

4.8.     Amendments, Waivers, and Consents.
This Agreement shall not be changed or modified,  in whole or in part, except by
supplemental  agreement  signed by the parties or as otherwise  provided in this
Agreement.  Either party may waive compliance by any other party with any of the
covenants  or  conditions  of this  Agreement,  but except as  provided  in this
Agreement,  no waiver shall be binding  unless  executed in writing by the party
making the waiver. No waiver of any provision of this Agreement shall be deemed,
or shall  constitute,  a waiver of any other provision,  whether or not similar,
nor shall any waiver  constitute a  continuing  waiver.  Any consent  under this
Agreement  shall  be in  writing  and  shall  be  effective  only to the  extent
specifically  set forth in such  writing.  For the  protection  of all  parties,
amendments,  waivers,  and consents  that are not in writing and executed by the
party to be bound may be enforced only if they are detrimentally relied upon and
proved by clear and  convincing  evidence.  Such  evidence  may not  include the
alleged reliance.

4.9.     Specific Performance.
The parties hereby declare that it is impossible to measure in money the damages
that will  result from a failure to perform  any of the  obligations  under this
Agreement.  Therefore,  each party hereto shall be entitled as a matter of right
to injunctive and other relief to enforce the provisions of this Agreement. Each
party hereto  waives the claim or defense that an adequate  remedy at law exists
in any action or proceeding brought to enforce the provisions.

4.10.    Dispute Resolution.
         4.10.1.   Notice.
         A party who desires  money  damages or equitable  relief from the other
         party  because  of a  claim  relating  to the  subject  matter  of this
         Agreement  shall give  written  notice to the other  party of the facts
         constituting the breach or default (a "Dispute  Notice").  This Section
         4.10 is intended to cover all aspects of the  relationship  between the
         parties with respect to the subject matter of this Agreement, including
         any claims based on tort or other theories.  Any additional  claims the
         parties  have  against each other shall also be subject to this Section
         4.10.

EXHIBIT 10.45
                                     - 8 -
<PAGE>

         4.10.2.   Negotiation.
         For  fifteen  (15) days  following  delivery  of a Dispute  Notice (the
         "Negotiation  Period")  the  parties  shall  negotiate  to resolve  the
         dispute in good faith.

         4.10.3.   Mediation.
         After the end of the  Negotiation  Period,  either  party  may  request
         non-binding  mediation with the assistance of a neutral mediator from a
         recognized  mediation service. The party requesting the mediation shall
         arrange  for the  mediation  services,  subject to the  approval of the
         other  party which the other  party  shall not  withhold  unreasonably.
         Mediation shall take place in Mendocino County,  California.  Mediation
         may be scheduled to begin any time after  expiration of the Negotiation
         Period,  but with at least 10 days notice to all  parties.  The parties
         shall  participate  in the  mediation  in good  faith and shall  devote
         reasonable  time and energy to the mediation so as to promptly  resolve
         the dispute or  conclude  that they cannot  resolve  the  dispute.  The
         party's shall share the cost of mediation except as provided  elsewhere
         in this Agreement.

         4.10.4.   Arbitration.
         If thirty (30) days after  beginning  mediation  the  parties  have not
         resolved the dispute,  either party may submit the dispute to final and
         binding  arbitration  pursuant to the commercial  rules of the American
         Arbitration Association.  The arbitrator(s) shall apply the substantive
         law of the State of California to the dispute, and shall have the power
         to  interpret  such law to the extent it is unclear.  At the request of
         any party,  the  arbitrators,  attorneys,  parties to the  arbitration,
         witnesses,  experts,  court reporters,  or other persons present at the
         arbitration   shall   agree  in   writing   to   maintain   the  strict
         confidentiality of the arbitration proceedings.  At the election of any
         party,  arbitration  shall be  conducted by three  neutral  arbitrators
         appointed  in  accordance  with the  commercial  rules of the  American
         Arbitration  Association  if (a) the amount in  controversy  is greater
         than $50,000  (exclusive  of interest and  attorney's  fees),  or (b) a
         party sought to be enjoined  disputes  that he or it has engaged in, or
         asserts  that he or it should be able to engage in, the actions  sought
         to be enjoined. In all other cases, the matter shall be arbitrated by a
         single neutral arbitrator. The parties surrender and waive the right to
         submit any dispute to a court or jury,  or to appeal to a higher court.
         There  shall be no  arbitration  of any claim that would  otherwise  be
         barred by a statute of limitations if the claim were to be brought in a
         court  of law.  The  arbitrator  shall  not  have  the  power  to award
         punitive, consequential,  indirect, or special damages. The arbitrators
         shall have the power to determine what disputes between the parties are
         the proper subject of arbitration.

         4.10.5.   Costs and Attorney's Fees.
         If the arbitrator determines that the actions of a party or its counsel
         have  unreasonably  or  unnecessarily  delayed  the  resolution  of the
         matter,  the arbitrator may in its discretion require such party to pay
         all or  part  of  cost of the  mediation  and  arbitration  proceedings
         payable  by the other  party and may  require  such party to pay all or
         part of the attorney's fees of the other party.  This provision permits
         an award of attorney's  fees against a party  regardless of which party
         is the prevailing  party.  Otherwise,  the parties shall share bear the
         costs of arbitration equally.

EXHIBIT 10.45
                                     - 9 -
<PAGE>

         4.10.6.   Enforcement.
         The  award of the  arbitrator  shall be  enforceable  according  to the
         applicable  provisions  of the  California  Code  of  Civil  Procedure,
         sections  1280  et  seq.  A  party  who  fails  to   participate  in  a
         negotiation,  mediation,  or arbitration  instituted under this Section
         4.10,  or who admits to  liability  and the amount of damage,  shall be
         deemed to have defaulted.  Such default may be entered and enforced the
         same manner as a default in a civil lawsuit.

4.11.    Headings.
The  subject  headings  of the  Articles,  Sections,  and  subsections  of  this
Agreement are included for purposes of  convenience  only,  and shall not affect
the construction or interpretation of any of its provisions.

4.12.    Counterparts.
This  Agreement  may be  executed  in two or more  counterparts  by signing  and
delivering the signature page hereto. Each such counterpart shall be an original
and together with the other counterparts shall be deemed one document.

4.13.    Role of Company Counsel.
Employee  acknowledges that Enterprise Law Group,  Inc., counsel to the Company,
has not  represented  Employee in connection  with any aspect of this Agreement,
and has not  undertaken to perform any services on behalf of Employee.  Employee
has obtained any desired legal advice from separate  counsel of his own choosing
or has freely chosen not to do so.

IN WITNESS WHEREOF, each of the parties has executed this Agreement, in the case
of the  Company  by its duly  authorized  officer,  as of the day and year first
above written.

"COMPANY"                                             "EMPLOYEE"

Mendocino Brewing Company, Inc.,
a California corporation




By     /s/  Michael Laybourn                            /s/  John Scahill
       --------------------------------                 ------------------------
            Michael Laybourn, President                      John Scahill




EXHIBIT 10.45
                                     - 10 -




                                  EXHIBIT 24.1

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2



                    ---------------------------------------



                            CONSENT OF MOSS ADAMS LLP


<PAGE>

                         [LETTERHEAD OF MOSS ADAMS LLP]

               CONSENT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS


We consent to the use of our report dated  January 26, 1996, on our audit of the
financial  statements  of  Mendocino  Brewing  Company,  Inc.,  included  in the
registration  statement on Form SB-2 in  connection  with the offering of common
stock of Mendocino Brewing Company, Inc. We also consent to the reference to our
Firm under the caption "Experts".



                               /s/ MOSS ADAMS LLP

Santa Rosa, California
October 30, 1996


EXHIBIT 24.1



                                  EXHIBIT 99.1

                                       TO

                       REGISTRATION STATEMENT ON FORM SB-2







                        FORM OF STOCK PURCHASE AGREEMENT








<PAGE>


                         MENDOCINO BREWING COMPANY, INC.

                            Stock Purchase Agreement

To:      Mendocino Brewing Company, Inc.
         P.O. Box 400
         Hopland, CA  95449-0400
         1-800-733-3871

Please  issue the number of shares of Mendocino  Brewing  Company,  Inc.  Common
Stock shown below in the name(s) shown  below. The signature below  acknowledges
receipt and opportunity to read the Prospectus by which the shares are offered.


Signature:___________________________________________  Date:____________________

Enclosed is a check for ___________________ shares, at $8.50 per share, totaling
                        (100 share minimum)
$_______________
($850.00 minimum)


MAKE CHECK PAYABLE TO: Mendocino Brewing Company, Inc.

Register the shares in the following name(s) and amount:

         Name_______________________________________  Number of shares _________

         Name_______________________________________

I/we will hold the shares as (circle one):

           Individual    Community Property     Joint Tenants          Trust

             Tenants in Common    Corporation       Other  _____________________

For the person(s) who will be the registered stockholder(s), please provide:

Mailing Address:________________________________________________________________

City, State & Zip Code:_________________________________________________________

Telephone Numbers:  Work:  (____)_______________    Home  (____)________________
                                        
Social Security or Taxpayer ID number(s):_______________________________________

(Please attach any special mailing instructions if the share certificates are to
be sent to other than to the address shown above.)

 NO OFFER TO PURCHASE IS ACCEPTED UNTIL SIGNED BY THE COMPANY'S REPRESENTATIVE

        (You will be mailed a signed and numbered copy of this agreement
                           to retain for your records)

Offer to purchase accepted by Mendocino Brewing Company, Inc. by its undersigned
sales representative:


_______________________________________    Dated:_______________________________
Michael Lovett, Secretary

Exhibit 99.1




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