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SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 10-K
[X] ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
For the Fiscal Year Ended December 31, 1996
OR
[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
OF THE SECURITIES EXCHANGE ACT OF 1934
For the transition period from to
Commission File Number 0-23600
MOVIEFONE, INC.
(Exact name of registrant as specified in its charter)
DELAWARE 13-3757816
(State or other jurisdic- (I.R.S. Employer
tion of incorporation or Identification No.)
organization)
335 MADISON AVENUE, NEW YORK, NEW YORK 10017
(Address of principal executive offices) (Zip Code)
Registrant's telephone number, including area code 212-450-8000
Securities registered pursuant to Section 12(b) of the Act:
TITLE OF CLASS NAME OF EACH EXCHANGE ON WHICH REGISTERED
Class A Common Stock, par The Nasdaq National Market
value $.01 per share
Securities registered pursuant to Section 12(g) of the Act: None
Indicate by check mark whether the registrant: (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding twelve months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days.
YES [X] NO
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405
of Regulation S-K is not contained herein, and will not be contained, to the
best of registrant's knowledge, in definitive proxy or information statements
incorporated by reference in Part III of this Form 10-K or any amendment to
this Form 10-K. [X]
The aggregate market value of the voting stock held by non-affiliates of the
registrant, based upon the closing sales price of the Class A Common Stock on
March 27, 1997, as reported on NASDAQ was approximately $13,920,756. Shares of
Common Stock held by each officer and director and by each person who owns 5
percent or more of the outstanding Common Stock have been excluded in that such
persons may be deemed to be affiliates. This determination of affiliate status
is not necessarily a conclusive determination for other purposes.
As of March 27, 1997, the Registrant had outstanding 5,650,947 shares of Class
A Common Stock, par value $.01 per share and 7,155,053 shares of Class B Common
Stock, par value $.01 per share.
Documents Incorporated by Reference
Part III: Portions of Registrant's Proxy Statement
to be filed within 120 days of the end
of the fiscal year covered by this report.
Page 1 of 27
Index to Exhibits on Page E-1 and E-2
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MOVIEFONE, INC. AND SUBSIDIARIES
TABLE OF CONTENTS
FORM 10-K
PAGE
PART I
Item 1. BUSINESS 3
Item 2. PROPERTIES 12
Item 3. LEGAL PROCEEDINGS 13
Item 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS 15
PART II
Item 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED
STOCKHOLDER MATTERS 16
Item 6. SELECTED FINANCIAL DATA 17
Item 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
AND RESULTS OF OPERATIONS 18
Item 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA 24
Item 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
AND FINANCIAL DISCLOSURE 24
PART III
Item 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT 25
Item 11. EXECUTIVE COMPENSATION 25
Item 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT 25
Item 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS 25
PART IV
Item 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON 26
FORM 8-K SIGNATURES
INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
EXHIBIT INDEX
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PART I
ITEM 1. BUSINESS
General
MovieFone, Inc. (the "Company") is the leading provider of interactive
advertising, information, and ticketing services to the motion picture industry
and moviegoers through its interactive telephone movie guide ("MovieFone") and
its online service ("MovieLink"). MovieFone(R), commonly known by its trademark
telephone numbers such as 777-FILM(R), and MovieLink(R) provide moviegoers with
movie listings for approximately 11,500 movie screens (representing more than
95 percent of the total movie screens in the Company's markets and
approximately 40 percent of the total screens in the United States) and the
ability to purchase tickets in advance by credit card for many of these
screens. The Company currently operates in 29 markets: New York, Los Angeles,
San Francisco, Boston, Chicago, Dallas/Ft. Worth, Miami, Denver, Philadelphia,
San Diego, Houston, Cleveland, Washington, D.C., Atlanta, Palm Springs, Santa
Barbara, Minneapolis/St. Paul, Sacramento, Seattle, Tampa/St. Petersburg,
Orlando, Phoenix, Detroit, Las Vegas, Kansas City, Cincinnati, Salt Lake City,
San Antonio and its first international market, Toronto. The Company also
provides "Private Label" MovieFone systems for individual theater chains.
During the year ended December 31, 1996, the Company received approximately
56.9 million MovieFone calls and sold approximately 2.4 million tickets via
teleticketing.
At the beginning of each call, MovieFone callers hear a 20-second
advertisement for an upcoming movie (the "Feature Billboard"), after which they
access movie listings by selecting a movie and theater using the buttons on
their touch-tone telephone. MovieFone provides these listings free of charge
and, for a $1.00 to $1.50 per-ticket fee, offers callers the opportunity to
purchase tickets in advance, thereby avoiding ticket-buyers lines and the
disappointment of being turned away from a sold-out show. The Feature Billboard
advertisement, which the Company sells primarily to motion picture studios on a
per-call basis, provides these advertisers with a highly-targeted medium for
marketing their movies, with the added benefit that it is linked to a direct
ticket-selling mechanism.
The Company's primary sources of revenue include (i) advertising sales
and promotional services on MovieFone and MovieLink to motion picture studios
and other advertisers ($7.7 million, $5.1 million, and $4.1 million in 1996,
1995, and 1994 respectively), (ii) sponsorships and other promotional services
to local media and credit card companies ($4.4 million, $3.7 million, and $2.1
million in 1996, 1995, and 1994, respectively) and (iii) service fees for movie
tickets sold to the public via MovieFone's and MovieLink's teleticketing
service ($2.7 million, $2.1 million, and $1.9 million in 1996, 1995 and 1994,
respectively).
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The Company was incorporated in Delaware in March 1994 for the purpose
of acquiring PromoFone, a California corporation, ("PromoFone") and The
Teleticketing Company, L.P., a Delaware limited partnership, ("The
Teleticketing Company"). Immediately prior to the consummation of the Company's
initial public offering on May 13, 1994, each of the security holders of
PromoFone and each of the partners of The Teleticketing Company transferred
their respective ownership interests in PromoFone (including options to
purchase common stock of PromoFone) and The Teleticketing Company to the
Company in exchange for shares of the Company's Class A and Class B Common
Stock (and options to purchase the Company's Class A Common Stock) (the
"Reorganization"). As a result of the Reorganization, PromoFone and The
Teleticketing Company became wholly-owned by the Company. PromoFone was formed
in 1989 and has provided MovieFone services since that time, and teleticketing
services from April 1991 to March 1992. The Teleticketing Company was formed in
March 1992 at which time it commenced providing the teleticketing services now
being provided by the Company.
Core Business
MovieFone Advertising Sales and Promotions
Each MovieFone caller hears a single 20-second Feature Billboard
advertisement at the beginning of each call. The Company sells this time on a
per-call basis to motion picture studios that use it to advertise their movies
and to consumer products companies that use it to advertise their merchandise
and services. During 1996 the Company also began selling a new advertising
position on MovieFone called "Previews". The Company sells this time on a
per-preview basis to motion picture studios that use it to advertise their
movies. Previews provide MovieFone callers with movie descriptions including
stars, plot, running time, and rating.
All of the major motion picture studios and most "mini-majors" have
advertised on MovieFone including, among others, Buena Vista Distribution (the
distribution arm of Touchstone Pictures, Walt Disney Pictures, and Hollywood
Pictures), Columbia Pictures, MGM, Miramax, Paramount Pictures, TriStar
Pictures, 20th Century Fox, Universal Pictures and Warner Brothers. Non-studio
customers have included, among others, Samsung, Columbia Records, HBO, NBC, and
MCI. Historically the Company has sold the bulk of its available advertising
time to motion picture studios. During 1996, MovieFone's average rate card
price for advertisers was $0.15 per call for Feature Billboard advertisements
and $20,000 per Preview, though advertisers may receive a discount for bulk
purchases of advertising time.
The Feature Billboard is sold on a per-call basis and may be "rotated"
among multiple advertisers. For example, the Company may sell 50 percent of its
calls in a specified week to each of two advertisers. In this case, MovieFone's
call distribution system ensures that every other caller hears the
advertisement for the second movie in the rotation. While advertising time on
MovieFone is generally sold nationally for all MovieFone markets, the Company
can also sell advertisers time for each MovieFone market. MovieFone also
enables advertisers to customize
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and rotate different messages in one or multiple markets. Because Feature
Billboard advertisements are sold on a per-call basis, the Company believes
that as MovieFone call volume increases, the Company's opportunity to earn
greater advertising revenues will also increase.
The Company's primary market for selling advertising time has been
motion picture studios. In 1996, 90 films were advertised on MovieFone.
According to Entertainment Data Inc., the seven major motion picture studios
have, in the aggregate, released an average of 144 movies per year since 1991.
In addition to the services the Company offers under MovieFone's
centralized numbers such as 777-FILM(R), which provide movie listings and
teleticketing services for multiple theater chains in a given market
("MovieFone Systems"), the Company provides some theater chains with systems
that provide these services for a single theater chain in a given market
("Private Label MovieFone Systems"). As with MovieFone Systems, the Company is
able to run Feature Billboard advertisements and sell tickets on these Private
Label MovieFone Systems.
Teleticketing
The Company currently sells tickets for most major theater chains in 15
of MovieFone's markets. The Company currently charges ticket buyers a service
fee of $1.00 to $1.50 per ticket purchased through MovieFone. MovieFone's
teleticketing service assists theater chain operators in maximizing ticket
sales and directing callers to alternate theaters and showtimes which is
especially useful when a given show is sold out.
The Company sells tickets through its automated teleticketing system
without the use of live operators, mailing of tickets, or other labor intensive
elements of conventional box-office or telephone ticket sales. After hearing
showtimes for a movie and theater of their choice, MovieFone callers are asked
if they wish to purchase tickets. They are then asked to enter their credit
card number and the number of tickets they require, and are instructed to pick
up their tickets at the theater. Tickets may be retrieved at the theater either
through an ATM-style ticket dispensing machine located in the theater lobby or
at a "will call" window at the theatre box-office. Pacer/CATS Corporation
("Pacer/CATS") is one of the vendors currently providing teleticketing
equipment to on-line theaters (on-line theaters account for approximately 54
percent of the Company's teleticketing theaters). For a discussion of pending
legal proceedings involving the Company and Pacer/CATS, see "Item 3. Legal
Proceedings".
The Company's on-line teleticketing system links directly into the
theater's box-office inventory computer and gives MovieFone the ability to sell
100 percent of the tickets for a particular show, and to sell tickets up to the
minute at which the movie starts. In addition, the Company has developed a
proprietary off-line teleticketing system which it currently provides to
approximately 46 percent of its teleticketing theaters. This system, known as
the MovieFone Advance Reservation System I, or "MARS I," does not require an
on-line interface to the box-office system. MARS I is therefore compatible with
all types of theater box-office equipment and
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significantly less expensive to implement than the on-line teleticketing
system. MARS I sells tickets from an inventory of tickets specifically
allocated by the theater for advance sale. As of December 31, 1996, the Company
had installed an upgraded version of MARS I known as MARS II at several
teleticketing theaters in its markets. This upgraded system, in addition to
providing theaters with a complete theater management system for all movie
theater scheduling, ticketing and concession operations, also permits on-line
teleticketing via MovieFone.
In addition to the MARS II theater management systems and Pacer/CATS,
there are several other suppliers of box-office equipment to movie theaters.
For this reason, the Company has developed a teleticketing interface which can
be utilized by any other box-office equipment supplier to permit teleticketing
through MovieFone. The Company is using this interface at a number of theaters
in the New York, Chicago, Boston, Denver, and Los Angeles metropolitan areas.
Sponsorships
The Company has numerous sponsorship agreements with radio stations,
cellular telephone companies and local newspapers, including The New York Times
and the Los Angeles Times. These entities provide the Company with advertising
space or airtime in return for promotional "sponsorship" mentions on the local
MovieFone System and presence on the Company's in-theater promotional
materials. Many of the entities also provide revenue in the form of quarterly
promotional fees or other consideration.
In addition, the Company has sold a "preferred card" sponsorship to
American Express. In return for an annual fee, the Company includes the logo of
the American Express charge card on its in-theater promotional materials, in
its newspaper and other print advertising, and mentions the American Express
card as part of the message teleticketing customers hear on MovieFone (e.g. "We
welcome the American Express Card, and also accept . . ."). The Company also
has agreements with a number of cellular telephone companies, including AT&T
Wireless and GTE Mobilnet. These agreements allow the cellular telephone
companies to permit their subscribers to access MovieFone using a special
abbreviated dialing pattern (such as "*-FILM") in return for which the Company
receives payments, promotional support, and/or free cellular airtime.
New Business Opportunities
MovieLink
MovieLink, the online version of MovieFone, which was originally
launched in the form of a stand-alone kiosk in 1994, was launched on the
Internet's World Wide Web in July 1995 and currently logs over 200,000 users
each week. The service offers users movie showtimes, ticket sales, trailer and
still photo downloads, movie synopses, movie production notes, a parents'
ratings guide, a movie merchandise store, and a chat area. Users may access
MovieLink through
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one of several commercial online services or directly through the Internet. To
help increase MovieLink usage, the Company has entered into marketing alliances
with such commercial online services as America Online, WebTV, and the
Microsoft Network, which provide direct connections to MovieLink from their
respective entertainment sections. In addition, the Company has established
two-way links with hundreds of major Web sites for promotion and traffic-
building. The Company has begun selling advertising on MovieLink (users must
view a banner advertisement on each page) to a number of motion picture
studios, as well as various other advertisers, including Samsung, US West,
Chase Manhattan Bank, NBC, and Columbia House. The Company also earns service
fees when MovieLink users purchase tickets through MovieLink.
During 1996, the Company entered into agreements with many motion
picture studios to provide them with a custom link from all their studio web
sites to a custom page on MovieLink. This custom page provides theater and
showtime information only for the specific movie being promoted on the studio's
web site. MovieLink earns a service fee for providing these custom links, which
is reported in Other Revenue in the statement of operations.
Mars Theater Management Systems
During 1994, the Company purchased a theater management software system
from a related party for $222,000, which amount reflected the cost of such
system. This software system, known as MARS Theater Management Systems ("MARS
II"), provides theaters with a complete point-of-sale and theater management
system which provides functions including theater scheduling, ticketing
(including on-line teleticketing through MovieFone), and concession operations.
In 1995 the Company began testing the MARS II system in selected theaters at no
cost to the host exhibitors. Subsequent to these successful tests, the Company
began selling MARS II systems to exhibitors on a limited basis until its
general release in the first quarter of 1996. As of December 31, 1996,
seventeen systems were installed in theaters in several markets across the
United States, including one theater in a market in which MovieFone does not
currently operate.
Other Ticketing Services
The Company believes that some of the elements of its teleticketing
system may be applicable to the sale of tickets for non-movie events, such as
live theater, concerts, and sporting events, and that there may be an
opportunity to expand its teleticketing capabilities to include the sale of
tickets to these events. The Company does not currently provide any of these
services, nor has it generated any revenue from these services and no
assurances can be given that, if it determines to provide these services, the
Company will be successful in doing so.
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Direct Marketing and Research
The Company conducts surveys of MovieFone callers from time to time in
which callers provide certain demographic information in response to computer
automated questions. The Company currently has a database consisting of the
telephone numbers of frequent moviegoers, combined with their demographics and
movie choices. The Company believes there are a number of opportunities that
can be exploited using this database, including direct mail, a frequent
moviegoer club, a frequent moviegoer newsletter or magazine, movie merchandise
sales, and mailing list sales.
Although the Company's long-term plans include providing some or all of
the direct marketing and research services described above, the Company has not
yet undertaken any such activities and no assurances can be given that the
Company will be successful in doing so. In addition, there are many competitors
in these businesses which have been in existence significantly longer and have
significantly greater financial and other resources than the Company.
Key Relationships and Agreements
Motion Picture Studios
All of the major motion picture studios have purchased advertising time
from the Company. Also, most major motion picture studios have entered into
license agreements with the Company which permit them to use the Company's
trademark telephone numbers and World Wide Web address in their own print and
broadcast advertising to encourage moviegoers to call MovieFone or use
MovieLink to purchase tickets.
Theater Chain Agreements
The Company has agreements with most major theater chains for the sale
of tickets to their theaters. The Company's agreements with theater chains
generally require that the theater chains assist the Company in advertising its
services on an on-going basis by displaying and distributing printed
promotional materials and running on-screen advertisements in their theaters.
Pacer/CATS
The Company has an agreement with Pacer/CATS (the "Agreement") pursuant
to which Pacer/CATS provides ATM-style ticket machines in theater lobbies,
where teleticket purchasers may retrieve tickets purchased via MovieFone, and
certain elements of an interface between MovieFone's user system and theater
box-office ticket inventory systems. This Agreement remains in effect as long
as any single theater utilizes Pacer/CATS equipment for teleticketing in
certain of the Company's markets.
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The Agreement also provides for Pacer/CATS to receive a share of Net
Revenues (as defined below) from teleticketing for theaters utilizing its
equipment. "Net Revenues" under the Agreement means teleticketing service fee
revenues and advertising and sponsorship revenues derived from teleticketing at
theaters utilizing Pacer/CATS equipment, less expenses incurred by the Company
to operate its teleticketing services in the theaters utilizing Pacer/CATS
equipment. Pacer/CATS is entitled to receive 15 percent of Net Revenues and the
Company is entitled to receive 85 percent of Net Revenues until the Company has
received Net Revenues in an amount which achieves its Threshold Return (as
defined below). If the Company achieves its Threshold Return, Pacer/CATS would
receive 85 percent of Net Revenues until it receives the lesser of (a) the
amount which was necessary for the Company to reach the Threshold Return and
(b) $3.0 million. Thereafter, the Company and Pacer/CATS would equally share
Net Revenues. The Threshold Return is achieved if the Company (a) has been
returned all funds advanced or expended by it under the Agreement and (b) has
achieved a 33 percent internal rate of return (calculated in accordance with
the Agreement) on such funds. Based upon an analysis of this formula, the
Company believes that it is unlikely that Pacer/CATS will be entitled to
receive in excess of 15 percent of Net Revenues for the foreseeable future.
The hardware utilized in approximately 30 percent of the Company's
teleticketing theaters and certain elements of the interface between MovieFone
and such theaters are currently provided by Pacer/CATS. For the remaining 70
percent, the Company provides its own teleticketing interface and purchases the
related hardware from other suppliers. The Company's business could be
materially and adversely affected if Pacer/CATS does not or is unable to
comply, either in whole or in part, with the Agreement. The Company believes
that sufficient alternatives to the equipment and services provided by
Pacer/CATS are available and would enable the Company to continue to provide
teleticketing services to its current and to future teleticketing theaters.
In 1994, Ticketmaster Corp. ("Ticketmaster"), a major provider of
ticketing services for live events (which also has established a teleticketing
service for movie theaters (see "Competition")) and Wembley PLC ("Wembley"),
the parent company of Pacer/CATS, formed a joint venture. Wembley transferred
certain Pacer/CATS assets to an entity or entities controlled by Ticketmaster.
The announced intentions of the joint venture were to design, produce, and sell
computerized ticketing systems and computerized concession systems for use in
cinemas, stadiums, arenas, amusement parks, and other similar facilities. For a
discussion of pending legal proceedings involving the Company and Pacer/CATS,
see "Item 3. Legal Proceedings".
Motion Picture Association of America ("MPAA")
The Company has a multi-year agreement with the MPAA, pursuant to which
the Company provides MPAA ratings information in its markets through a special
"Ratings Guide" branch of MovieFone's interactive telephone service. The MPAA
pays an annual fee for this service and supports usage of MovieFone by
promoting the numbers as a means of obtaining ratings information. In addition,
the Company has been appointed as an Associate Member of the MPAA.
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System and Operations
MovieFone allows consumers to access information and execute
transactions using the buttons and corresponding numbers and letters on a
touch-tone telephone. MovieFone allows callers to access movie listings by: (i)
entering the first three letters of the movie title on their touch-tone keypad;
(ii) browsing through a list of current movies and previews organized by genre;
and (iii) picking a particular theater and choosing from the movies currently
playing there. Callers are asked to enter their 5-digit zip code, which permits
MovieFone to provide showtimes for the theaters nearest them. If callers wish
to see a movie in another area, they can choose to find a theater
geographically. MovieFone callers hear only the remaining showtimes at the time
they call. Where teleticketing is available, callers enter their credit card
number and the number of tickets they wish to purchase.
In order to ensure that MovieFone is a local call from most areas
within each market, the Company operates individual and independent computer
centers located in each area code in the markets in which the Company operates.
These computer centers use computer equipment containing "voice processing
cards" and other components, all of which are readily available from multiple
manufacturers. The Company collects showtimes and other data needed to update
the information stored at its computer centers in two ways. Data from some
theaters are collected electronically, in which case the respective MovieFone
System is updated directly via a telephone interface to each theater. Data from
other theaters are sent by theater chains via facsimile to the Company's data
center in New York City. There, the data are entered manually via the Company's
proprietary data entry system. Once the information is entered and checked for
accuracy, it is sent by computer modem via regular telephone lines to the
corresponding local computer center, where it updates the information available
to MovieFone callers. Theaters submit late showtime changes by calling a
toll-free 800-number. These data are sent to the computer centers in the manner
described above. The MovieFone system is readily expandable by adding new phone
lines and computer equipment. The Company currently employs over 2,400 incoming
telephone lines nationwide.
Competition
Generally, the Company's advertising sales business competes with other
advertising vehicles, such as newspapers and television, while its
teleticketing business primarily competes with the sale of tickets at theater
box-offices.
Currently, the Company has few direct competitors in the sale of
telephone-based advertising time to motion picture studios. However, the
general business of selling advertising time to motion picture studios is
highly competitive and motion picture studios spend a much larger portion of
their advertising dollars on more traditional forms of advertising such as
television and newspapers. In addition, potential teleticketing competitors may
compete with respect to telephone-based advertising as well.
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Currently, the Company has few substantial direct competitors in the
teleticketing business. Approximately five years ago, Ticketmaster established
a teleticketing service for movie theaters. The Company believes that the
availability of this service is currently limited to a small number of
theaters. There is no assurance that Ticketmaster will not seek to
substantially increase its teleticketing market penetration.
In 1994, Ticketmaster acquired certain assets of Pacer/CATS from
Pacer/CATS' parent company in order to form a joint venture with the intention
of competing with the Company. For a discussion of pending legal proceedings
involving the Company and Pacer/CATS, see "Item 3. Legal Proceedings".
Potential competitors include theater chains, which may choose
themselves or through third parties to develop the technology to provide
teleticketing without the assistance of MovieFone, and other ticket selling
companies. Other potential competitors include motion picture studios and
providers of remote ticket sales services for events other than motion
pictures. There can be no assurance that, should any of these potential
competitors determine to engage in the remote ticketing of motion pictures or
assist the Company's competitors in the provision of such services, the Company
could compete effectively with such competitors or potential competitors. If
potential competitors were to attempt to compete with the Company, these
competitors might encourage theater chains to enter into teleticketing
relationships with such competitors in addition to or in lieu of entering into,
or maintaining, relationships with the Company. Such competition could reduce
the Company's revenues.
The Company's theater management system, MARS II, has several
competitors including a movie theater's own ability to create a system
internally.
The Company's online computer service, MovieLink, faces a highly
competitive market and there can be no assurance that MovieLink will be
successful in penetrating this market.
The Company believes that its competitive position is generally
strengthened by a number of factors including: penetration and awareness of
MovieFone in the markets in which it currently operates; proprietary computer
software systems; relationships and agreements with theater chains; its
sponsorship relationships with major local media vehicles, including The New
York Times and Los Angeles Times; and its trademarked telephone numbers.
In addition, the Company develops all of its own software, making it
more difficult for potential competitors to replicate its software by
purchasing it from vendors. Despite the Company's competitive position, many of
the Company's potential competitors have been in existence significantly longer
and have significantly greater financial and other resources than the Company
and may be better established in the markets where the Company currently
operates.
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Trademarks
Registered trademarks of the Company include "MovieFone", "222-FILM",
"333-FILM", "444-FILM", "777-FILM", "888-FILM", "* FILM", "777-MOVIE",
"MovieLink", "Your What Where and When Guide to the Movies", "MARS" and "For
Tickets & Showtimes in No Time". These registrations expire in 2000 through
2005 and are renewable by the Company. The Company has initiated registration
applications for a number of other trademarks. The Company has not sought
patent protection and holds no patents.
Regulation
The Company is not currently subject to direct regulation other than
regulation applicable generally to businesses. However, changes in the
regulatory environment relating to the industry in which the Company currently
operates, or regulatory schemes applicable to new business areas in which the
Company may enter could have an effect on the Company's business. Increasing
concern over consumer privacy has led to the introduction from time to time of
proposed legislation which could impact the direct marketing industries. The
Company does not know when or whether any such proposed legislation may pass or
whether any such legislation would relate to the types of services the Company
intends to develop. The Company cannot predict the effect, if any, that any
future regulation may have on its business.
Employees
As of December 31, 1996, the Company employed 82 persons (65 full-time
and 17 part-time), seven of whom constituted executive management, fifteen of
whom were employed in sales and marketing, eight of whom were employed in
accounting and administration and 52 of whom were employed in system
development, operations, and maintenance. None of the Company's employees is
represented by union or bargaining agents. The Company believes that its
relations with its employees are satisfactory.
ITEM 2. PROPERTIES
The Company leases its premises in two locations. Its New York office
is located at 335 Madison Avenue, New York, NY 10017. Its Los Angeles office is
located at 1875 Century Park East, Los Angeles, CA 90067. The Company also has
approximately 42 leases at various sites for space located in the markets in
which it operates, aggregating to approximately 3,000 square feet.
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ITEM 3. LEGAL PROCEEDINGS
In-Touch Technologies
In March 1994, In-Touch Technologies, Ltd. ("In-Touch") commenced an
action in the United States District Court for the Southern District of New
York against the Company and others contending that the Company and others had
violated the securities laws and engaged in common law fraud and
misrepresentation in connection with a loan transaction between The Falconwood
Corporation ("Falconwood"), a related party, and In-Touch in an action entitled
In-Touch Technologies, Ltd. et al. v. The Falconwood Corporation, et al. The
defendants, including the Company, filed a motion to dismiss on the grounds
that the action was barred by the statute of limitations and that In-Touch had
failed to state a claim for relief. The District Court denied that motion in
June 1995.
Discovery has been completed in the action. The case is currently on
the suspense calendar until an order is issued in a parallel action in New York
State Supreme Court on In-Touch's motion to reconsider the granting of summary
judgment. The parallel action is entitled The Falconwood Corporation, et al. v.
In-Touch Technologies, Ltd. et al. (the "State Court Case"). The Company is not
a party to the State Court Case.
Based on the results of discovery and findings against In-Touch in the
State Court Case, the Company believes that it has meritorious defenses against
In-Touch's damages claim and that the assumptions underlying it have no
evidentiary foundation. Neither the Company nor any of its subsidiaries was a
party to Falconwood's contract with In-Touch and at no time did the Company or
any of its subsidiaries purchase or sell any securities of In-Touch.
Falconwood has agreed to indemnify the Company and its subsidiaries
against any and all liabilities to which they may become subject arising from
this legal proceeding, or the facts and circumstances underlying such
proceeding, including its costs and expenses. The Company believes, based upon
representations of Falconwood, that Falconwood's financial resources are such
that it could satisfy any and all obligations arising under such
indemnification arrangement.
Pacer/CATS
On October 26, 1994 the Company was sued by PCC Management, Inc.
("PCC") in the Superior Court of the State of California in an action entitled
PCC Management, Inc. v. MovieFone, Inc. et al. (the "California Action") for
alleged breach of contract, fraud and interference with contractual relations,
inducement of breach of contract, misappropriation of proprietary information,
false advertising and unfair competition. The action alleges that the Company
breached the terms of the Agreement referred to above with PCC's predecessor,
Pacer/CATS, to provide teleticketing services. The action sought injunctive and
declaratory relief
13
<PAGE>
and compensatory and punitive damages in an unspecified amount. On November 1,
1994, in response to PCC's California Action and pursuant to an arbitration
clause in the Agreement, the Company filed a Demand for Arbitration ("Demand")
with the American Arbitration Association ("AAA") against Pacer/CATS in an
action entitled PromoFone, Inc. et al. v. Pacer/CATS Corporation. The Demand
alleged that Pacer/CATS has failed to perform its obligations under the
Agreement and promoted the services of Ticketmaster, the Company's main
competitor. The Demand sought an injunction and damages in an unspecified
amount.
On November 22, 1994, after Pacer/CATS failed to answer the Demand, the
Company moved by Order to Show Cause in the Supreme Court of the State of New
York, New York County in an action entitled PromoFone, Inc. et al. v. PCC
Management, Inc., to compel arbitration and restrain PCC from pursuing its
California Action. On January 27, 1995, the court ordered arbitration before
the AAA of all disputes and enjoined PCC from prosecuting any action or
proceeding related to the Agreement. On April 4, 1995 PCC filed a motion asking
the Supreme Court to reconsider its ruling. On April 27, 1995, the Supreme
Court denied PCC's motion. PCC subsequently appealed this order and filed a
motion seeking a stay of arbitration pending appeal. This motion was denied. On
February 8, 1996, the appellate division denied PCC's appeal of the Supreme
Court's January 27, 1995 order. On February 5, 1997, PCC voluntarily dismissed
the California Action.
On July 6, 1995 the Company was sued by Pacer/CATS/CCS - a Wembley
Ticketmaster Joint Venture ("JV") in the Supreme Court of the State of New York
in an action entitled Pacer/CATS/CCS - a Wembley Ticketmaster Joint Venture v.
MovieFone, Inc., Promofone, Inc., and The Teleticketing Company, LP (the "New
York Action") alleging that the Agreement between the Company and Pacer/CATS is
void or voidable, or, in the alternative, the Agreement does not bind the JV
and seeks damages from the Company for alleged tortious conduct. On August 17,
1995, the Supreme Court stayed the New York Action pending resolution of the
arbitration between the Company and PCC. The Court found that the two actions
were "intertwined". Pacer/CATS/CCS appealed that decision. On April 2, 1996,
the appellate division denied Pacer/CATS/CCS's appeal of the Supreme Court's
August 17, 1995 decision.
On January 19, 1996, PCC filed counterclaims, alleging that the Company
breached the Agreement by allegedly charging a "usurious rate of interest on
its financing/subsidizing of PCC's equipment sales", making improper contacts
with theaters, failing to provide financial disclosures, making "false,
deceptive and unfair statements to theater owners and operators", and by
"appropriating PCC's equipment and proprietary information". PCC has requested
a declaration that the Agreement is void and an award of $1,238,748 in damages.
Evidentiary hearings in the arbitration began on September 30, 1996 and
are expected to conclude in April 1997. During the October 1996 hearings, PCC
withdrew with prejudice its counterclaim that the Company breached the
Agreement by charging a usurious rate of interest to PCC. The Company believes
that its claims are well based and that the allegations against it are without
merit, and the Company will contest them vigorously. Although the outcome of
such
14
<PAGE>
matter is not presently determinable, the Company believes that the
outcome will not result in any material adverse impact on the financial
condition of the Company.
On March 17, 1995, the Company filed an action against Ticketmaster in
the U.S. District Court for the Southern District of New York, alleging that
Ticketmaster violated the federal antitrust laws and the common laws of New
York. In particular, the Company alleged that Ticketmaster violated the Sherman
Act by entering into unlawful exclusive-dealing contracts, by making unlawful
acquisitions, and by engaging in other exclusionary conduct including the
acquisition of PCC. The Company also alleged that Ticketmaster tortiously
interfered with the Company's contract with PCC, tortiously interfered with the
Company's prospective business relationships, otherwise interfered with
business relationships of the Company, misappropriated the Company's trade
secrets, breached the contractual obligations it assumed as an affiliate of
PCC, and engaged in unfair competition. On May 9, 1995, Ticketmaster filed a
motion to dismiss. The Company filed opposition to this motion on June 27,
1995. Oral argument on Ticketmaster's motion was held in late September 1995.
The court took the motion under submission. To date, no decision has been
rendered. On March 4, 1997, the Company filed an amended complaint against
Ticketmaster, adding a federal claim of racketeering and additional tort
claims.
On January 31, 1996, Ticketmaster-New York, Inc. and Ticketmaster
Corporation filed a summons and complaint against the Company and others in the
Supreme Court of the State of New York, New York County, for defamation as a
result of alleged misstatements regarding the U.S. Department of Justice's
investigation of Ticketmaster. On September 9, 1996, the Supreme Court granted
the Company's motion to dismiss the suit in its entirety. On October 10, 1996,
Ticketmaster filed a notice of appeal.
On January 24, 1997, the Company filed an action against Sir Brian
Wolfson, a former director of PCC, in the Supreme Court of the State of New
York, alleging that Sir Brian Wolfson breached his fiduciary duties to the
Company by causing the assets of PCC to be fraudulently transferred so as to
render PCC an insolvent shell corporation incapable of performing its
contractual obligations to the Company. The Company is seeking damages in
excess of $7 million. On February 10, 1997, Sir Brian Wolfson removed the
action to the U.S. District Court for the Southern District of New York. On
February 28, 1997, Sir Brian Wolfson filed an answer to the complaint.
Discovery in the action is expected to commence shortly.
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
No matters were submitted to a vote of the registrant's security
holders during the last quarter of its fiscal year ended December 31, 1996.
15
<PAGE>
PART II
ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED
STOCKHOLDER MATTERS
The Company's Class A common stock, par value $.01 per share (the
"Class A Common Stock"), is traded on the NASDAQ National Market under the
symbol MOFN. As of December 31, 1996, the registrant had 42 Class A Common
Stock shareholders of record, which represented approximately 1,131 beneficial
shareholders. The following table sets forth the range of high and low prices
for shares of the Class A Common Stock for the fiscal quarters indicated, as
furnished by the NASDAQ National Market.
HIGH LOW
Fiscal Year Ended December 31, 1996
First Quarter 5 1/2 3 5/8
Second Quarter 7 3/4 4 1/4
Third Quarter 5 1/2 3 1/4
Fourth Quarter 5 1/8 3 7/8
Fiscal Year Ended December 31, 1995
First Quarter 5 3/4 3 3/4
Second Quarter 5 1/8 3
Third Quarter 6 1/8 4 3/8
Fourth Quarter 7 1/8 3 1/8
There is no established public trading market for the Company's Class B
common stock. The registrant had seven Class B common stock shareholders of
record at December 31, 1996.
The Company has not paid any cash dividends on any of its common stock
since its inception. While the Board of Directors has general authority over
dividend policy, and there are no material restrictions on the Company's
ability to pay dividends, it does not anticipate paying cash dividends in the
foreseeable future.
16
<PAGE>
ITEM 6. SELECTED FINANCIAL DATA
<TABLE>
<CAPTION>
YEARS ENDED DECEMBER 31,
-------------------------------------------------------------
1996 1995 1994 1993 1992
------ ------ -------- ------
(in thousands, except per share data)
STATEMENT OF OPERATIONS DATA:
<S> <C> <C> <C> <C> <C>
Total Revenue (a) $ 15,355 $ 11,245 $ 8,140 $ 4,571 $ 2,202
======== ======== ========== ========== =========
Net Loss $ (1,957) $ (1,723) $ (1,943) $ (2,219) $ (2,866)
======== ======== ========== ========== =========
Net Loss per common share $ (0.15) $ (0.13) $ (0.17) $ (0.22) $ (0.29)
======== ======== ========== ========== =========
</TABLE>
<TABLE>
<CAPTION>
DECEMBER 31,
-------------------------------------------------------------
1996 1995 1994 1993 1992
---- ---- ---- ---- ----
(in thousands)
BALANCE SHEET DATA:
<S> <C> <C> <C> <C> <C>
Total Assets $ 23,956 $ 24,020 $ 25,152 $ 3,241 $ 2,744
======== ======== ========== ========== =========
Long-term debt $ - $ - $ - (b) $ 3,897 $ 750
======== ======== ========== ========== =========
</TABLE>
(a) Amounts for years prior to 1995 have been reclassified to eliminate from
revenue the price of tickets sold as described in Note 1 to the consolidated
financial statements.
(b) As adjusted to give effect to the Exchange and Reorganization Agreement
transaction described in Note 1 of the consolidated financial statements.
17
<PAGE>
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
AND RESULTS OF OPERATIONS
General
The Company's revenues are derived primarily from the sale of
advertising time to advertisers, the sale of sponsorships to local media, and
the sale of movie tickets to the public.
Advertising Sales. This business includes those activities relating to
the provision of movie listings via MovieFone and MovieLink, and the sale of
advertising time on a per-call and per-preview basis (principally to motion
picture studios) on MovieFone and per-user basis on MovieLink.
Sponsorship Sales. The Company currently receives, in exchange for
certain services, local media time and space from its sponsors and others with
which it has marketing relationships, typically in the form of 20 to 30-second
advertisements on radio stations and one-eighth to full-page advertisements in
newspapers circulated in the markets where the Company offers its services.
These exchanges of media services are reported at estimated fair market value
of the services received and revenues and expenses are recorded as these
services are provided or received.
Teleticketing. The Company's revenues from the sale of movie tickets is
comprised of a service fee earned (currently $1.00 to $1.50 depending upon the
market) per movie ticket sold.
18
<PAGE>
Results of Operations
The following table sets forth, for the periods indicated, operating results
expressed as a percentage of total revenue:
Percent of Total Revenue
Years Ended December 31,
------------------------
1996 1995 1994
------ ------ ------
Revenue
Advertising revenue 50.1% 45.0% 50.5%
Sponsorship revenue 29.0 33.0 26.1
Ticket service fees, net 17.8 18.7 23.4
Other revenue 3.1 3.3 0.0
Total revenue 100.0 100.0 100.0
Cost of services
Advertising commissions 4.7 5.5 6.7
Ticket sales servicing and
transaction fees 4.8 6.7 8.9
Telecommunications 7.2 8.4 10.1
Other expenses 1.8 1.8 0.0
Total cost of services 18.5 22.4 25.7
Gross profit 81.5 77.6 74.3
Total other costs and expenses 94.2 92.9 98.2
------ ------ ------
Net loss (12.7) (15.3) (23.9)
------ ------ ------
Fiscal Year 1996 Compared to Fiscal Year 1995
Total revenue increased 37% from $11.24 million to $15.36 million from
1995 to 1996. Advertising revenue increased 52% from $5.07 million in 1995 to
$7.69 million in 1996. The increase in advertising revenue was the result of an
increased number of calls on which advertising was sold and an increase in the
average advertising rate per call sold, as well as the addition of Previews
sales of $.30 million in 1996. The percentage of calls on which the Company
sold advertising time increased from 85% in 1995 to 87% in 1996. Sponsorship
revenue increased 20% from $3.71 million in 1995 to $4.44 million in 1996 due
to increased barter services provided. Ticket service fees increased 30% from
$2.10 million in 1995 to $2.74 million in 1996. The increase in ticket service
fees was due to an increase in the number of tickets sold and a full year's
increase in the ticket service fee from $1.00 to $1.25 in most of the Company's
markets,
19
<PAGE>
as well as an increase in the ticket service fee from $1.25 to $1.50 in
Manhattan starting in June 1996. Other revenue increased 30% from $.37 million
in 1995 to $.48 million in 1996. Other revenue is comprised of revenue from the
Company's emerging business units, primarily Mars II and certain MovieLink
revenue.
Cost of services increased 13% from $2.52 million to $2.84 million from
1995 to 1996. These costs increased primarily due to increased advertising
commissions resulting from increased advertising sales, increased
telecommunications expense resulting from processing more calls, the adding of
new area codes in existing markets, and opening new markets, as well as
increased expenses associated with the growth of MovieFone's emerging business
units, particularly computer equipment costs associated with sales of Mars II.
Gross profit increased 43% from $8.73 million in 1995 to $12.52 million
in 1996.
Other costs and expenses (which include selling, general and
administrative expenses) increased 39% from $10.45 million to $14.48 million
from 1995 to 1996. These expenses increased primarily as a result of the
Company's increased personnel expenses associated with hiring of additional
staff in the Company's core advertising and ticket sales business, the
development of the Company's emerging business units, the increase in
advertising and promotion expenses, and increased legal expenses. Legal
expenses, relating primarily to the Company's ongoing arbitration and
litigation proceedings with Pacer/CATS, with which the Company has an agreement
related to certain of the Company's teleticketing activities (see Item 3. in
Part I and Note 7 to the Company's consolidated financial statements),
increased 144% from $1.00 million in 1995 to $2.44 million in 1996.
The net loss increased 14% from $1.72 million ($.13 per share) in 1995
to $1.96 million ($.15 per share) in 1996.
The number of calls received by the Company's MovieFone service
increased 26% from 45.0 million in 1995 to 56.9 million in 1996.
The number of tickets sold through MovieFone increased 7% from 2.20
million in 1995 to 2.36 million in 1996.
The Company believes that the growth in its call volume and the number
of tickets sold from 1995 to 1996 were the result of increased awareness in
established markets, the addition of new markets and theaters, and increased
moviegoing in the United States. Also, the Company believes its ticket sales
are to some extent driven by the release of "hit" movies, since moviegoers
attending these movies are more likely to buy tickets in advance using the
Company's service in order to avoid being sold-out from these movies. There
were more of these "hit" movies in 1996 than 1995 which contributed to the
increase in the Company's ticket sales.
The Company added two new markets during 1996 (Cincinnati and Salt Lake
City) bringing its total number of markets to 28.
20
<PAGE>
Fiscal Year 1995 Compared to Fiscal Year 1994
Total revenue increased 38% from $8.14 million to $11.24 million from
1994 to 1995. Advertising revenue increased 23% from $4.11 million in 1994 to
$5.07 million in 1995. The increase in advertising revenue was the result of an
increased number of calls on which advertising was sold and an increase in the
average advertising rate per call sold. The percentage of calls on which the
Company sold advertising time decreased from 98% in 1994 to 85% in 1995.
Sponsorship revenue increased 75% from $2.12 million in 1994 to $3.71 million
in 1995, due to increased cash sponsorship payments received and barter
services provided. Ticket service fees increased 10% from $1.91 million in 1994
to $2.10 million in 1995. The increase in ticket service fees was due to an
increased number of tickets sold and an increase in the ticket service fee from
$1.00 to $1.25 in most of the Company's markets during the final four months of
1995. Other revenue of $.37 million in 1995 is comprised of revenue from the
Company's emerging business units, primarily Mars Theater Management Systems
and MovieLink, the online version of MovieFone.
Cost of services increased 21% from $2.09 million to $2.52 million from
1994 to 1995. These costs increased primarily due to the increased advertising
commissions resulting from increased advertising sales, increased
telecommunications expense resulting from the opening of new markets and
processing more calls, and expenses associated with the growth of MovieFone's
emerging business units, particularly computer equipment purchases associated
with sales of Mars Theater Management Systems.
Gross profit increased 44% from $6.05 million in 1994 to $8.73 million
in 1995.
Other costs and expenses (which include selling, general and
administrative expenses) increased 31% from $7.99 million to $10.45 million
from 1994 to 1995. These expenses increased primarily as a result of the
Company's increased personnel expenses associated with hiring of additional
staff dedicated to the development of the Company's new businesses, as well as
hiring of additional staff in the Company's core advertising and ticket sales
business, the increase in advertising and promotion expenses, and increased
legal expenses. Legal expenses, relating primarily to the Company's ongoing
arbitration and litigation proceedings with Pacer/CATS, with which the Company
has an agreement related to certain of the Company's teleticketing activities
(see Item 3. in Part I and Note 7 to the Company's consolidated financial
statements), declined by 3% from $1.03 million in 1994 to $1.00 million in
1995.
The net loss decreased 11% from $1.94 million ($.17 per share) in 1994
to $1.72 million ($.13 per share) in 1995.
The number of calls received by the Company's MovieFone service
increased 35% from 33.3 million in 1994 to 45.0 million in 1995.
The number of tickets sold through MovieFone increased 2% from 2.16
million in 1994 to 2.20 million in 1995.
21
<PAGE>
The Company believes that the growth in its call volume and the number
of tickets sold from 1994 to 1995 were the result of greater promotional
efforts by its expanded marketing staff and the addition of new markets.
The Company added five new markets during 1995 (Phoenix, Toronto,
Detroit, Las Vegas and Kansas City) bringing its total number of markets to 26.
Liquidity and Capital Resources
The Company's primary capital requirements are to maintain its
operations, to fund the investment required to establish MovieFone in
additional markets and teleticketing at additional theaters, and to develop new
businesses.
During 1996, 1995, and 1994 the net cash flows used in operating
activities was $.08 million, $1.73 million, and $3.07 million, respectively.
The decrease in the use of cash from the year ended December 31, 1995 to the
year ended December 31, 1996 was mainly due to the increase in accrued expenses
and other current liabilities, and an increase in depreciation and amortization
and amortization of premium/discount on investment securities.
During 1996 and 1995, net cash flows provided by investing activities
was $2.78 million and $2.04 million, respectively. During 1994, net cash flow
used in investing activities was $21.57 million. In 1996 and 1995, net cash
flows provided by investing activities was primarily due to the maturities of
investment securities. In 1994, net cash flow used in investing activities
included purchases of investment securities with the net proceeds received from
the Company's completion of the initial public offering of its Class A common
stock.
During 1996 and 1994, net cash flows provided by financing activities
was $.02 million and $24.46 million, respectively. The Company did not engage
in any financing activities during 1995. On May 13, 1994, the Company completed
an initial public offering of 2.8 million shares of its Class A common stock,
net proceeds of which approximated $28.50 million. The Company used nearly $6
million of these proceeds to retire all loans and accrued interest payable to
predecessor related parties and invested approximately $21 million in United
States Treasury securities.
The Company's cash balance increased 324% from $.84 million to $3.56
million from December 31, 1995 to December 31, 1996.
The Company does not have any significant outstanding commitments for
capital expenditures but intends to incur such expenditures for expansion of
its core businesses and development of its infrastructure and new businesses.
22
<PAGE>
Seasonality and Quarterly Comparisons
Historically, the Company's revenues have been seasonal, with the
highest sales occurring during the months of June, July, and August, and the
months of November and December. These periods correspond to the busy
moviegoing seasons. During these two periods, typically referred to as the
summer and holiday seasons, respectively, moviegoing increases and motion
picture studios typically release their big-budget and most highly-anticipated
movies. As a result, the third and fourth quarters have traditionally been the
Company's highest revenue periods.
The advertising sales business is dependent on MovieFone call volume.
While call volume tends to rise and fall with movie theater attendance, the
Company believes that call volume is less volatile than movie theater
attendance.
Teleticketing volume is generally more volatile than movie theater
attendance and MovieFone call volume. When motion picture studios have
released big-budget, highly-anticipated movies, teleticketing volume has
increased significantly compared to other periods during the year. The Company
believes this higher volume is the result of moviegoers' increased concerns
about particular performances being sold-out. In addition, motion picture
distributors often release high-profile movies for exhibition on a limited
number of screens during the busy seasons. The Company believes that the
limited release of high-profile movies further heightens moviegoers' concern
that a particular movie will be sold-out and increases teleticketing volume.
The Company typically neither increases its staff during its busy
periods nor decreases its staff during the other times of the year. However,
the Company has scheduled periodic additions of telephone lines and related
computer equipment to its MovieFone Systems just prior to these two busy
seasons.
In addition to fluctuations in movie theater attendance, the Company
expects that its quarterly results will fluctuate due to its expansion efforts.
As the Company expands into new markets and initiates new business activities,
its expenses may increase more than its revenues, resulting in quarterly
fluctuations in operating results.
Impact of Inflation
The Company does not believe that inflation has had a material impact on
its operation to date. However, substantial inflation-driven increases in the
costs of labor and telephone service in particular could adversely affect the
Company's profitability.
23
<PAGE>
Impact of New Accounting Standards
In October 1995, the Financial Accounting Standards Board issued
Statement of Financial Accounting Standards No. 123, "Accounting for
Stock-Based Compensation" ("SFAS No. 123"). SFAS No. 123 establishes financial
accounting and reporting standards for stock-based employee compensation
plans. The Company will continue to apply the accounting methods prescribed by
APB No. 25 and during 1996 implemented the disclosure requirements of SFAS No.
123.
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
The financial statements and supplementary financial information
required by this Item and included in this Report are listed in the Index to
Consolidated Financial Statements appearing on page F-1 and are incorporated
herein by reference.
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON
ACCOUNTING AND FINANCIAL DISCLOSURE
None.
24
<PAGE>
PART III
ITEMS 10, 11, 12 and 13 DIRECTORS AND EXECUTIVE OFFICERS OF THE
REGISTRANT; EXECUTIVE COMPENSATION; SECURITY
OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND
MANAGEMENT; CERTAIN RELATIONSHIPS AND
RELATED TRANSACTIONS
The information required by items 10, 11, 12, and 13 are incorporated
by reference from the 1997 Proxy Statement to be filed with the Securities and
Exchange Commission within 120 days of the end of the fiscal year covered by
this report.
25
<PAGE>
PART IV
ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K
(a) 1. Consolidated Financial Statements:
See Index to Consolidated Financial Statements on page
F-1 hereof.
2. Financial Statement Schedules:
None.
3. Exhibits:
See Exhibit Index on pages E-1 and E-2 hereof.
(b) Reports on Form 8-K:
None.
26
<PAGE>
SIGNATURES
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange
Act of 1934, the Registrant has duly caused this Annual Report to be signed on
its behalf by the undersigned, thereunto duly authorized.
MOVIEFONE, INC.
(Registrant)
Date: By /s/ Adam H. Slutsky
-----------------------------------
March 27, 1997 Adam H. Slutsky, Chief Financial
Officer and Chief Operating Officer
Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of the
registrant and in the capacities and on the dates indicated.
Signature Title
/s/ Dr. Henry G. Jarecki Chairman of the Board of Directors
- --------------------------
Dr. Henry G. Jarecki
/s/ Andrew R. Jarecki Chief Executive Officer (principal
- -------------------------- executive officer); Director
Andrew R. Jarecki
/s/ Adam H. Slutsky Chief Operating Officer and Chief
- -------------------------- Financial Officer (principal financial
Adam H. Slutsky and accounting officer); Director
/s/ J. Russell Leatherman President; Director
- --------------------------
J. Russell Leatherman
/s/ Mark N. Kaplan Director
- --------------------------
Mark N. Kaplan
/s/ George H. McLaughlin Director
- --------------------------
George H. McLaughlin
/s/ Strauss Zelnick Director
- --------------------------
Strauss Zelnick
March 27, 1997
27
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
INDEX TO
CONSOLIDATED FINANCIAL STATEMENTS
PAGE
INDEPENDENT AUDITORS' REPORT F-2
CONSOLIDATED FINANCIAL STATEMENTS
Consolidated Balance Sheets as of December 31, 1996 and 1995 F-3
Consolidated Statements of Operations for the Years Ended
December 31, 1996, 1995 and 1994 F-4
Consolidated Statements of Changes in Stockholders' Equity
(Deficit) for the Years Ended
December 31, 1996, 1995 and 1994 F-5
Consolidated Statements of Cash Flows for the Years Ended
December 31, 1996, 1995 and 1994 F-6
Notes to Consolidated Financial Statements F-7
F-1
<PAGE>
INDEPENDENT AUDITORS' REPORT
The Board of Directors of
MovieFone, Inc.:
We have audited the accompanying consolidated balance sheets of MovieFone, Inc.
and subsidiaries as of December 31, 1996 and 1995, and the related consolidated
statements of operations, changes in stockholders' equity (deficit) and cash
flows for each of the three years in the period ended December 31, 1996. These
financial statements are the responsibility of the Company's management. Our
responsibility is to express an opinion on these financial statements based on
our audits.
We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of
material misstatement. An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the financial statements. An audit
also includes assessing the accounting principles used and significant
estimates made by management, as well as evaluating the overall financial
statement presentation. We believe that our audits provide a reasonable basis
for our opinion.
In our opinion, such consolidated financial statements present fairly, in all
material respects, the financial position of MovieFone, Inc. and subsidiaries
at December 31, 1996 and 1995, and the results of their operations and their
cash flows for each of the three years in the period ended December 31, 1996 in
conformity with generally accepted accounting principles.
/s/DELOITTE & TOUCHE LLP
Parsippany, New Jersey
March 14, 1997
F-2
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
CONSOLIDATED BALANCE SHEETS
<TABLE>
<CAPTION>
DECEMBER 31,
----------------------------------------
1996 1995
---- ----
ASSETS
CURRENT ASSETS:
<S> <C> <C>
Cash and cash equivalents $ 3,560,007 $ 839,337
Short-term investments 3,003,839 6,025,743
Trade accounts receivable 3,213,869 1,996,491
Prepaid expenses and other current assets 305,674 323,253
Inventory 103,923 167,717
Due from related parties - 93,524
------------ ------------
Total current assets 10,187,312 9,446,065
PROPERTY AND EQUIPMENT, net 1,773,528 2,328,280
LONG-TERM INVESTMENTS 11,685,777 12,019,869
DUE FROM OFFICER 16,663 15,612
OTHER ASSETS 292,709 210,170
------------ ------------
TOTAL ASSETS $ 23,955,989 $ 24,019,996
============ ============
LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES:
Due to related parties $ 79,860 $ -
Accounts payable 2,026,610 1,389,006
Accrued expenses and other current liabilities 2,157,527 1,005,711
------------ ------------
Total current liabilities 4,263,997 2,394,717
COMMITMENTS AND CONTINGENCIES (Note 7)
STOCKHOLDERS' EQUITY:
Preferred Stock, par value $.01 per share;
5,000,000 shares authorized, no shares issued
Common Stock, par value $.01 per share; 30,000,000
shares authorized; 5,650,947 and 5,644,947 shares in 1996
and 1995, respectively, of Class A Common Stock
issued and outstanding; 7,155,053 shares of Class B
Common Stock issued and outstanding in 1996 and 1995. 128,060 128,000
Additional paid-in capital 34,279,267 34,255,327
Accumulated deficit (14,715,335) (12,758,048)
------------ ------------
Total stockholders' equity 19,691,992 21,625,279
------------ ------------
TOTAL LIABILITIES AND STOCKHOLDERS'
EQUITY $ 23,955,989 $ 24,019,996
============ ============
See notes to consolidated financial statements.
</TABLE>
F-3
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS
<TABLE>
<CAPTION>
YEARS ENDED DECEMBER 31,
------------------------------------------------------
1996 1995 1994
-------------- ------------- -------------
REVENUE
<S> <C> <C> <C>
Advertising revenue $ 7,693,891 $ 5,067,384 $ 4,112,421
Sponsorship revenue 4,441,411 3,711,015 2,121,688
Ticket service fees, net 2,738,817 2,099,286 1,906,077
Other revenue 481,203 366,995 -
-------------- ------------- -------------
Total revenue 15,355,322 11,244,680 8,140,186
-------------- ------------- -------------
COST OF SERVICES
Advertising commissions 712,065 617,309 547,914
Ticket sales servicing and transaction fees 734,613 752,715 725,948
Telecommunications 1,110,300 946,329 820,982
Other expenses 279,003 202,437 -
-------------- ------------- -------------
Total cost of services 2,835,981 2,518,790 2,094,844
-------------- ------------- -------------
Gross Profit 12,519,341 8,725,890 6,045,342
OTHER COSTS AND EXPENSES
Selling, general and administrative 6,716,389 5,286,866 3,745,447
Advertising and promotions 5,393,665 4,593,248 3,042,671
Legal expenses 2,443,661 1,003,010 1,026,428
Depreciation and amortization 1,010,420 749,987 634,703
Interest expense - - 323,428
Interest income (1,087,507) (1,184,623) (783,898)
-------------- ------------- -------------
Total other costs and expenses 14,476,628 10,448,488 7,988,779
-------------- ------------- -------------
NET LOSS $ (1,957,287) $ (1,722,598) $ (1,943,437)
============== ============= =============
NET LOSS PER COMMON SHARE $(0.15) $(0.13) $(0.17)
============== ============= =============
AVERAGE NUMBER OF
COMMON SHARES OUTSTANDING 12,801,820 12,800,000 11,757,000
============== ============= =============
</TABLE>
See notes to consolidated financial statements.
F-4
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS' EQUITY (DEFICIT)
<TABLE>
Additional Total
Preferred Common Paid-in Accumulated Stockholders'
Stock Stock Capital Deficit Equity (Deficit)
----------- ---------- ------------ ------------ --------------------
<S> <C> <C> <C> <C> <C>
BALANCE, JANUARY 1, 1994 ............................ - $100,000 $ 5,666,875 $ (9,092,013) $(3,325,138)
Issuance of 2,800,000 shares of
Class A Common Stock in public offering, net
of related expenses............................. - 28,000 28,457,327 - 28,485,327
Capital contribution ............................. - - 131,125 - 131,125
Net loss ......................................... - - - (1,943,437) (1,943,437)
----------- ---------- ------------ ------------- ---------------
BALANCE, DECEMBER 31, 1994........................... - 128,000 34,255,327 (11,035,450) 23,347,877
Net loss ......................................... - - - (1,722,598) (1,722,598)
----------- ---------- ------------ ------------- ---------------
BALANCE, DECEMBER 31, 1995 ....................... - 128,000 34,255,327 (12,758,048) 21,625,279
Issuance of 6,000 shares of Class A Common
Stock upon exercise of stock options......... - 60 23,940 - 24,000
Net loss ........................................ - - - (1,957,287) (1,957,287)
----------- ---------- ------------ ------------- ---------------
BALANCE, DECEMBER 31, 1996 ......................... - $128,060 $34,279,267 $(14,715,335) $19,691,992
=========== =========== ============ ============= ===============
</TABLE>
See notes to consolidated financial statements.
F-5
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF CASH FLOWS
<TABLE>
<CAPTION>
YEARS ENDED DECEMBER 31,
-------------------------------------------
1996 1995 1994
---- ---- ----
CASH FLOWS FROM OPERATING ACTIVITIES:
<S> <C> <C> <C>
Net loss $(1,957,287) $(1,722,598) $(1,943,437)
Adjustments to reconcile net loss to net cash
used in operating activities:
Depreciation and amortization 1,010,420 749,987 634,703
Amortization of premium (discount) on investment securities 124,640 (134,155) (137,561)
Barter services received 4,148,929 3,353,522 1,849,710
Barter services provided (4,148,929) (3,353,522) (1,849,710)
Changes in assets and liabilities:
Increase in trade accounts receivable (1,217,378) (805,726) (661,392)
Decrease (increase) in prepaid expenses and other current assets 17,579 (115,200) (208,053)
Decrease (increase) in inventory 63,794 (167,717) -
Decrease (increase) in due from related parties 93,524 (93,524) -
(Increase) decrease in due from officer (1,051) 11,951 (1,611)
Increase in other assets (82,539) (41,039) (153,307)
Decrease in accrued interest payable - - (1,300,419)
Increase (decrease) in due to related parties 79,860 (240,718) -
Increase in accounts payable 637,604 736,233 12,506
Increase in accrued expenses and other current liabilities 1,151,816 94,787 685,842
------------ -------------- -------------
Net cash used in operating activities (79,018) (1,727,719) (3,072,729)
------------ -------------- -------------
CASH FLOWS FROM INVESTING ACTIVITIES:
Purchases of investment securities (2,768,644) (10,777,032) (28,253,670)
Maturities of investment securities 6,000,000 13,759,615 7,494,369
Purchases of property and equipment (455,668) (946,699) (808,349)
------------ -------------- --------------
Net cash provided by (used in) investing activities 2,775,688 2,035,884 (21,567,650)
------------ -------------- --------------
CASH FLOWS FROM FINANCING ACTIVITIES:
Net proceeds from issuance of class A common stock - - 28,485,327
Repayment of loans from related parties - - (4,471,852)
Loans from related parties - - 575,000
Repayments to related parties - - (262,640)
Capital contribution - - 131,125
Proceeds from exercise of stock options 24,000 - -
------------ -------------- --------------
Net cash provided by financing activities 24,000 - 24,456,960
------------ -------------- --------------
Net increase (decrease) in cash and cash equivalents 2,720,670 308,165 (183,419)
CASH AND CASH EQUIVALENTS, BEGINNING OF YEAR 839,337 531,172 714,591
------------ -------------- --------------
CASH AND CASH EQUIVALENTS, END OF YEAR $ 3,560,007 $ 839,337 $ 531,172
============ ============== ==============
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION:
INTEREST PAID $ - $ - $1,623,846
============== ============== ==============
</TABLE>
SUPPLEMENTAL SCHEDULE OF NONCASH
INVESTING AND FINANCING ACTIVITIES:
On May 13, 1994, immediately preceding the Initial Public Offering of its
common stock, MovieFone entered into an Exchange and Reorganization
Agreement with PromoFone. Immediately prior to the Reorganization,
$4,770,000 of principal amount of PromoFone loans were canceled in payment
of the exercise price of options to purchase shares of PromoFone common
stock.
See notes to consolidated financial statements.
F-6
<PAGE>
MOVIEFONE, INC. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
Years Ended December 31, 1996, 1995 and 1994
1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
Business--MovieFone, Inc. and its wholly-owned subsidiaries (the
"Company") provide interactive advertising, information, and ticketing
services to the motion picture industry and moviegoers through its interactive
telephone movie guide "MovieFone" and its online service "MovieLink". The
Company's primary sources of revenue include (1) advertising sales or
promotional services on MovieFone and MovieLink to motion picture studios and
other advertisers, (2) service fees for movie tickets sold to the public via
MovieFone's and MovieLink's teleticketing service and, (3) sponsorships and
other promotional services to local media and credit card companies.
Basis of Presentation--The consolidated financial statements include
the accounts of MovieFone, Inc. and of its wholly-owned subsidiaries which
include PromoFone ("PF"), Teleticketing Services, Inc. ("TSI") and The
Teleticketing Company, L.P. ("TTCLP") (ownership of TTCLP is as follows: TSI -
1 percent general partner, MovieFone, Inc. - 99 percent limited partner). All
significant intercompany accounts and transactions have been eliminated in
consolidation.
Initial Public Offering and Reorganization--On May 13, 1994, the
Company completed an initial public offering ("IPO") of 2,800,000 shares of
its Class A common stock at a price of $11.50 per share. The net proceeds of
the IPO after underwriting discounts and commissions, and other costs
aggregating $3,715,000 were approximately $28,500,000. The Company used a
portion of the net proceeds to repay certain loans and related accrued
interest to affiliates and to fund the working capital requirements for the
expansion of its operations.
Immediately preceding the IPO, the Company entered into an Exchange
and Reorganization Agreement (the "Reorganization Agreement") with TSI, PF and
TTCLP and each of the respective shareholders, partners and limited partners
of these entities (collectively known as the "Purchasers"). Pursuant to the
Reorganization Agreement, the Purchasers exchanged all of their respective PF
and/or TTCLP ownership interests (including options to purchase common stock
of PF) held by each Purchaser for 2,844,947 shares of the Company's Class A
common stock, 7,155,053 shares of Class B common stock, and options to
purchase 306,622 shares of Class A common stock (the "Reorganization"). In
connection with the Reorganization, $4,770,000 of principal amount of PF loans
were cancelled in payment of the exercise price of options to purchase 83.19%
in the aggregate of PF common stock.
F-7
<PAGE>
Reclassifications--Certain amounts in prior years' consolidated
financial statements have been reclassified to conform to the presentation
used in the current financial statements. These reclassifications included the
change in method of presentation of revenues related to the sale of movie
tickets through the Company's teleticketing service to report as revenue only
the service fees earned from the sale of movie tickets by eliminating the
movie ticket price from both revenue and cost of services. Accordingly, the
statements of operations have been reclassified to reduce both revenue and
cost of services by $14,351,804 in 1994.
Earnings Per Share--Net loss per common share is computed by dividing
net loss by the average number of common shares outstanding. The average number
of common shares outstanding was calculated excluding stock options as they are
antidilutive.
Revenue Recognition and Barter Services--Ticket service fee revenue is
recognized upon the sale of tickets to a buyer. Ticket service fee revenue is
net of ticket purchases of approximately $16,004,000, $14,906,000, and
$14,352,000 in 1996, 1995 and 1994, respectively, as well as allowances for
disputed charges and refunds of approximately $404,000, $213,000, and $146,000
in 1996, 1995 and 1994, respectively.
Advertising revenue for MovieFone is based on a per call charge and is
recognized as calls are received. MovieLink advertising revenue is based on a
per user charge and is recognized as users log onto the website. Previews
advertising revenue is based on a per preview charge and is recognized upon
initial setup of the Preview on MovieFone.
Sponsorship revenue includes barter services revenue as well as
promotional fees. All promotional fees are deferred and amortized over the
sponsorship period. There was approximately $13,000 of deferred sponsorship
revenue as of December 31, 1996 and $11,500 as of December 31, 1995. The
Company's barter revenue is generated via the exchange of MovieFone advertising
time for various sponsor media services. These barter transactions and other
services are reported at the estimated fair market value of the sponsor media
services received, and revenues and expenses are recorded as these barter
services are provided or received. Amounts reported as both revenue and expense
were approximately $4,149,000, $3,353,500, and $1,850,000 in 1996, 1995 and
1994, respectively. These cross-promotion barter transactions resulted in no
receivables or liabilities as of December 31, 1996 and 1995.
Cash and Cash Equivalents--Cash and cash equivalents include cash on
hand and in banks, and all highly liquid debt instruments with a maturity of
three months or less when purchased.
Investments--The Company's short-term investments consist of United
States Treasury notes with maturities within one year of the balance sheet
date. The Company's long-term investments consist of United States Treasury
notes with maturities greater than one year from the balance sheet date. All
investments are recorded on a trade date basis, classified as held-to-maturity
and carried at their amortized cost.
F-8
<PAGE>
Inventory--Inventory consists of computer hardware equipment which is
valued at the lower of first-in, first-out (FIFO) cost or current market value.
Property and Equipment--Property and equipment are stated at cost.
Depreciation of property and equipment is provided on a straight-line basis
over the estimated useful lives of the assets, principally five years.
Leasehold improvements are capitalized and amortized over the shorter of the
useful life of the asset or the lease term. Maintenance and repairs of
property and equipment are charged to operations when incurred and major
improvements are capitalized. Upon retirement, sale or other disposition of
property and equipment, the cost and accumulated depreciation or amortization
are eliminated from the accounts and any gain or loss is credited or charged
to operations.
Research and Development Costs--Costs incurred for the development of
proprietary software are expensed as incurred and for the years ended December
31, 1996, 1995 and 1994 were approximately $369,000, $279,000, and $281,000,
respectively.
Income Taxes--Deferred taxes are provided for the temporary differences
between the book and tax basis of the Company's assets and liabilities.
Use of estimates--The preparation of financial statements in conformity
with generally accepted accounting principles requires management to make
estimates and assumptions that affect the reported amounts of assets and
liabilities and disclosure of contingent assets and liabilities at the date of
the financial statements and the reported amounts of revenues and expenses
during the reporting period. Actual results could differ from those estimates.
Fair value of financial instruments--Fair value estimates are based on
pertinent information available to management as of December 31, 1996 and 1995.
The estimated fair value, which approximates cost, of cash and cash
equivalents, accounts receivable, due from officer, due to and from affiliates,
accounts payable and accrued expenses are reflected in the consolidated balance
sheet. The fair value of investments is based on quoted market prices as
presented in Note 2.
2. INVESTMENTS
December 31, 1996
--------------------------
Amortized Fair
Cost Value
----------- -----------
Debt securities issued by the
U.S. Treasury with maturities:
Within 1 year ...................... $ 3,003,839 $ 3,012,180
After 1 year through 5 years........ 11,685,777 11,741,280
----------- -----------
$14,689,616 $14,753,460
=========== ===========
F-9
<PAGE>
December 31, 1995
--------------------------
Amortized Fair
Cost Value
----------- -----------
Debt securities issued by the
U.S. Treasury with maturities:
Within 1 year ..................... $ 6,025,743 $ 6,044,200
After 1 year through 5 years ...... 12,019,869 12,272,073
----------- -----------
$18,045,612 $18,316,273
=========== ===========
The gross unrealized holding gains at December 31, 1996 and 1995 are
$63,844 and $270,661, respectively.
3. PROPERTY AND EQUIPMENT
December 31,
--------------------------
1996 1995
---------- ----------
Computer equipment ...................... $2,735,101 $2,373,765
Theater equipment ....................... 1,302,750 1,302,750
Capitalized software costs .............. 795,858 795,858
Telephone equipment ..................... 187,762 187,762
Furniture, fixtures and leasehold
improvements ........................... 381,131 286,800
---------- ----------
5,402,602 4,946,935
Less accumulated depreciation and
amortization ........................... 3,629,074 2,618,655
---------- ----------
$1,773,528 $2,328,280
========== ==========
Capitalized software costs are recorded in accordance with the
Statement of Financial Accounting Standards No. 86, "Accounting for the Costs
of Computer Software to Be Sold, Leased, or Otherwise Marketed" and relate
solely to the costs incurred for the Company's theater management system, which
provides theaters with a complete management system for all movie theater
scheduling, ticketing and concession operations. Capitalized software costs are
being
F-10
<PAGE>
depreciated on a straight-line basis over a three year period which began
January 1, 1996. Depreciation expense for capitalized software costs for the
year ended December 31, 1996 was $265,286.
4. ACCRUED EXPENSES AND OTHER CURRENT LIABILITIES
December 31,
---------------------
1996 1995
---------- ----------
Accrued payroll,bonuses and related
taxes .................................... $ 716,695 $ 403,623
Accrued pension and vacation benefits ..... 369,000 214,000
Accrued professional fees.................. 763,688 224,745
Other ..................................... 308,144 163,343
---------- ----------
$2,157,527 $1,005,711
========== ==========
5. RELATED PARTY TRANSACTIONS
The Company enters into various transactions in connection with its
operations with companies whose officers, directors and partners are also
officers and/or shareholders of MovieFone, Inc. (collectively, "Related
Party").
Effective with the Reorganization, the Company commenced leasing office
space and entered into a facilities service agreement with a Related Party to
provide certain administrative services to the Company. For the years ended
December 31, 1996, 1995 and 1994, this Related Party charged the Company
approximately $145,000, $151,000 and $149,000, respectively, under such lease
agreement, and $119,000, $382,000 and $694,000, respectively, under such
facilities service agreement. Effective October 31, 1996, the lease agreement
was terminated due to the Company's move to new office space.
During 1996, various Company employees provided certain administrative
and professional services to a Related Party. The Company charged the Related
Party approximately $59,000 for these services for the year ended December 31,
1996.
F-11
<PAGE>
During 1994, the Company purchased a box-office ticketing and theater
management system from a Related Party for $222,000, which amount reflected the
cost of such system.
6. INCOME TAXES
There was no income tax expense or benefit for 1996, 1995 and 1994 due
to the operating losses incurred.
The major sources of temporary differences and their tax effect are as
follows:
December 31,
--------------------------
1996 1995
----------- -----------
Deferred tax asset
Net operating loss carry forward ............ $ 4,568,544 $ 3,786,312
Valuation allowance ......................... (4,568,544) (3,786,312)
----------- -----------
Net deferred tax asset after valuation
allowance ................................. $ -- $ --
=========== ===========
The Company has available net operating loss carry forwards to offset
future taxable income of approximately $11,600,000 which expire in 2003 through
2011. These operating loss carry forwards do not include losses of TTCLP
through May 13, 1994 (effective date of the Reorganization) which are included
in the tax returns of the individual partners.
7. COMMITMENTS AND CONTINGENCIES
At December 31, 1996, the Company was committed under operating leases
for office space, expiring at various dates through 2000, requiring minimum
annual rental payments as follows:
1997.............................................. $ 291,770
1998.............................................. 270,413
1999.............................................. 181,971
2000.............................................. 852
-----------
$ 745,006
===========
F-12
<PAGE>
Rental expense under such leases totaled $274,800, $162,300, and
$101,000 for the years ended December 31, 1996, 1995 and 1994, respectively.
The Company entered into an agreement in February 1992 with a supplier
of theater box-office ticketing equipment, Pacer/CATS Corporation
("Pacer/CATS"), pursuant to which the supplier would receive a share of certain
net service fees, advertising and sponsorship revenues as defined in the
agreement. Under the terms of the agreement, the supplier is entitled to
receive 15% of net revenues until the Company has received net revenues in an
amount which achieves its threshold return on investment as defined. If the
Company achieves its threshold return, the supplier would receive 85% of net
revenues until it receives the lesser of (a) the amount which was necessary for
the Company to reach the threshold return on investment and (b) $3.0 million.
Thereafter, net revenues would be shared equally.
There were no net amounts due or paid to Pacer/CATS under the revenue
sharing provision of the agreement in 1996, 1995 or 1994 because of the dispute
between Pacer/CATS and the Company as described in Item 3. Legal Proceedings.
In March 1994, In-Touch Technologies, Ltd. ("In-Touch") commenced an
action in the United States District Court for the Southern District of New
York against the Company and others contending that the Company and others had
violated the securities laws and engaged in common law fraud and
misrepresentation in connection with a loan transaction between The Falconwood
Corporation ("Falconwood"), a related party, and In-Touch in an action entitled
In-Touch Technologies, Ltd. et al. v. The Falconwood Corporation, et al. The
defendants, including the Company, filed a motion to dismiss on the grounds
that the action was barred by the statute of limitations and that In-Touch had
failed to state a claim for relief. The District Court denied that motion in
June 1995.
Discovery has been completed in the action. The case is currently on
the suspense calendar until an order is issued in a parallel action in New
York State Supreme Court on In-Touch's motion to reconsider the granting of
summary judgment. The parallel action is entitled The Falconwood Corporation,
et al. v. In-Touch Technologies, Ltd. et al. (the "State Court Case"). The
Company is not a party to the State Court Case.
Based on the results of discovery and findings against In-Touch in the
State Court Case, the Company believes that it has meritorious defenses against
In-Touch's damages claim and that the assumptions underlying it have no
evidentiary foundation. Neither the Company nor any of its subsidiaries was a
party to Falconwood's contract with In-Touch and at no time did the Company or
any of its subsidiaries purchase or sell any securities of In-Touch.
Falconwood has agreed to indemnify the Company and its subsidiaries
against any and all liabilities to which they may become subject arising from
this legal proceeding, or the facts and circumstances underlying such
proceeding, including its costs and expenses. The Company believes, based upon
representations of Falconwood, that Falconwood's financial resources are such
that it could satisfy any and all obligations arising under such
indemnification arrangement.
F-13
<PAGE>
On October 26, 1994 the Company was sued by PCC Management, Inc.
("PCC") in the Superior Court of the State of California in an action entitled
PCC Management, Inc. v. MovieFone, Inc. et al. (the "California Action") for
alleged breach of contract, fraud and interference with contractual relations,
inducement of breach of contract, misappropriation of proprietary information,
false advertising and unfair competition. The action alleges that the Company
breached the terms of the February 1992 agreement referred to above (the
"Agreement") with PCC's predecessor, Pacer/CATS, to provide teleticketing
services. The action sought injunctive and declaratory relief and compensatory
and punitive damages in an unspecified amount. On November 1, 1994, in response
to PCC's California Action and pursuant to an arbitration clause in the
Agreement, the Company filed a Demand for Arbitration ("Demand") with the
American Arbitration Association ("AAA") against Pacer/CATS in an action
entitled PromoFone, Inc. et al. v. Pacer/CATS Corporation. The Demand alleged
that Pacer/CATS has failed to perform its obligations under the Agreement and
promoted the services of Ticketmaster Corp. ("Ticketmaster"), the Company's
main competitor. The Demand sought an injunction and damages in an unspecified
amount.
On November 22, 1994, after Pacer/CATS failed to answer the Demand, the
Company moved by Order to Show Cause in the Supreme Court of the State of New
York, New York County in an action entitled PromoFone, Inc. et al. v. PCC
Management, Inc., to compel arbitration and restrain PCC from pursuing its
California Action. On January 27, 1995, the court ordered arbitration before
the AAA of all disputes and enjoined PCC from prosecuting any action or
proceeding related to the Agreement. On April 4, 1995 PCC filed a motion asking
the Supreme Court to reconsider its ruling. On April 27, 1995, the Supreme
Court denied PCC's motion. PCC subsequently appealed this order and filed a
motion seeking a stay of arbitration pending appeal. This motion was denied. On
February 8, 1996, the appellate division denied PCC's appeal of the Supreme
Court's January 27, 1995 order. On February 5, 1997, PCC voluntarily dismissed
the California Action.
On July 6, 1995 the Company was sued by Pacer/CATS/CCS - a Wembley
Ticketmaster Joint Venture ("JV") in the Supreme Court of the State of New York
in an action entitled Pacer/CATS/CCS - a Wembley Ticketmaster Joint Venture v.
MovieFone, Inc., Promofone, Inc., and The Teleticketing Company, LP (the "New
York Action") alleging that the Agreement between the Company and Pacer/CATS is
void or voidable, or, in the alternative, the Agreement does not bind the JV
and seeks damages from the Company for alleged tortious conduct. On August 17,
1995, the Supreme Court stayed the New York Action pending resolution of the
arbitration between the Company and PCC. The Court found that the two actions
were "intertwined". Pacer/CATS/CCS appealed that decision. On April 2, 1996,
the appellate division denied Pacer/CATS/CCS's appeal of the Supreme Court's
August 17, 1995 decision.
On January 19, 1996, PCC filed counterclaims, alleging that the Company
breached the Agreement by allegedly charging a "usurious rate of interest on
its financing/subsidizing of PCC's equipment sales", making improper contacts
with theaters, failing to provide financial disclosures,
F-14
<PAGE>
making "false, deceptive and unfair statements to theater owners and
operators", and by "appropriating PCC's equipment and proprietary
information". PCC has requested a declaration that the Agreement is void
and an award of $1,238,748 in damages.
Evidentiary hearings in the arbitration began on September 30, 1996 and
are expected to conclude in April 1997. During the October 1996 hearings, PCC
withdrew with prejudice its counterclaim that the Company breached the
Agreement by charging a usurious rate of interest to PCC. The Company believes
that its claims are well based and that the allegations against it are without
merit, and the Company will contest them vigorously. Although the outcome of
such matter is not presently determinable, the Company believes that the
outcome will not result in any material adverse impact on the financial
condition of the Company.
On March 17, 1995, the Company filed an action against Ticketmaster in
the U.S. District Court for the Southern District of New York, alleging that
Ticketmaster violated the federal antitrust laws and the common laws of New
York. In particular, the Company alleged that Ticketmaster violated the
Sherman Act by entering into unlawful exclusive-dealing contracts, by making
unlawful acquisitions, and by engaging in other exclusionary conduct including
the acquisition of PCC. The Company also alleged that Ticketmaster tortiously
interfered with the Company's contract with PCC, tortiously interfered with
the Company's prospective business relationships, otherwise interfered with
business relationships of the Company, misappropriated the Company's trade
secrets, breached the contractual obligations it assumed as an affiliate of
PCC, and engaged in unfair competition. On May 9, 1995, Ticketmaster filed a
motion to dismiss. The Company filed opposition to this motion on June 27,
1995. Oral argument on Ticketmaster's motion was held in late September 1995.
The court took the motion under submission. To date, no decision has been
rendered. On March 4, 1997, the Company filed an amended complaint against
Ticketmaster, adding a federal claim of racketeering and additional tort
claims.
On January 31, 1996, Ticketmaster-New York, Inc. and Ticketmaster
Corporation filed a summons and complaint against the Company and others in the
Supreme Court of the State of New York, New York County, for defamation as a
result of alleged misstatements regarding the U.S. Department of Justice's
investigation of Ticketmaster. On September 9, 1996, the Supreme Court granted
the Company's motion to dismiss the suit in its entirety. On October 10, 1996,
Ticketmaster filed a notice of appeal.
On January 24, 1997, the Company filed an action against Sir Brian
Wolfson, a former director of PCC, in the Supreme Court of the State of New
York, alleging that Sir Brian Wolfson breached his fiduciary duties to the
Company by causing the assets of PCC to be fraudulently transferred so as to
render PCC an insolvent shell corporation incapable of performing its
contractual obligations to the Company. The Company is seeking damages in
excess of $7 million. On February 10, 1997, Sir Brian Wolfson removed the
action to the U.S. District Court for the Southern District of New York. On
February 28, 1997, Sir Brian Wolfson filed an answer to the complaint.
Discovery in the action is expected to commence shortly.
F-15
<PAGE>
8. EMPLOYEE BENEFITS AND EMPLOYMENT AGREEMENTS
The Company participates in a related party sponsored noncontributory
defined benefit pension plan, which covers substantially all salaried
employees. Normal benefits, payable beginning at age 65, are based on
employee's length of service and earnings. Benefits are payable in an annuity
form for a period of at least 10 years and thereafter for the life of the
participant. For the years ended December 31, 1996, 1995 and 1994 pension
expense was approximately $121,000, $110,000 and $50,000, respectively.
The Company has entered into employment agreements with certain of its
executive officers. These agreements automatically renew for an additional
two-year term unless notice of non-renewal is given. These agreements provide
for a minimum base salary. These agreements include a covenant against
competition with the Company extending for a period of two years after
termination.
9. CAPITAL STOCK
The shares of the Class A and Class B common stock are identical
except as to voting rights. On all matters submitted to a vote of
stockholders, holders of Class A common stock are entitled to one vote per
share and holders of Class B common stock are entitled to five votes per
share. Both classes vote together as a single class on all matters, except
that the holders of Class A common stock are entitled to vote as a separate
class on certain amendments to the Company's Certificate of Incorporation.
10. STOCK OPTION PLAN
In 1994, the Board of Directors adopted a stock option plan which
provides for the granting of stock options to key employees and other persons
rendering services to the Company. The plan provides for the granting of
incentive and/or non-statutory stock options. The exercise price of the options
is determined by the Compensation Committee of the Board of Directors, and may
not be less than, in the case of incentive stock options, the fair market value
of the Company's common stock at the date of grant (or 110% in the case of an
employee owning more than 10% of the outstanding stock of the Company). Any
options granted will be exercisable in full at any time or from time to time as
determined by the Compensation Committee and provided in the option agreement.
Any options would expire from five to fifteen years from the date granted.
F-16
<PAGE>
The activity in the plan is presented below:
Shares Under Price Range
Option Per Share
---------- ------------
Outstanding December 31, 1994 .. 429,408 $ 6.00-11.50
Granted ........................ 220,500 3.63- 4.38
Exercised ...................... -- --
Expired or cancelled ........... (57,214) 3.19- 4.38
---------- -----------
Outstanding December 31, 1995 .. 592,694 $ 3.19-11.50
Granted ........................ 238,000 3.63- 4.50
Exercised ...................... (6,000) 4.00
Expired or cancelled ........... (127,250) 3.19- 4.19
---------- -----------
Outstanding December 31, 1996 .. 697,444 $ 3.19-11.50
Exercisable December 31, 1996 .. 103,036 $ 3.19-11.50
---------- -----------
On May 31, 1995, options to acquire an aggregate of 372,408 shares of
Class A common stock at exercise prices ranging from $6.00 to $7.67 per share
were repriced at an exercise price of $3.19 per share, which was the NASDAQ
closing price as of that date. All other terms of the option agreements
remained unchanged.
The Company has reserved 900,000 shares of Class A Common Stock for
issuance under this plan.
The estimated fair value on the date of grant of options granted during
1996 and 1995 ranged from $1.69 to $2.10, and $1.69 to $2.04, respectively. The
Company accounts for the stock option plan in accordance with Accounting
Principles Board Opinion No. 25, Accounting for Stock Issued to Employees ("APB
No. 25"), under which no compensation cost has been recognized for stock option
awards. Had compensation cost for the stock option plan been determined
consistent with Statement of Financial Accounting Standards No. 123,
"Accounting for Stock-Based Compensation" ("SFAS No. 123"), the Company's pro
forma net loss and loss per share for 1996 would have been $2.0 million and
$.16 per share, respectively. Because the SFAS No. 123 method of accounting has
not been applied to options granted prior to January 1, 1995, there is no
resulting pro forma compensation cost for 1995 and the pro forma costs for 1996
may not be representative of that to be expected in future years.
The fair value of each stock option grant is estimated on the date of
grant using the Black-Scholes option pricing model with the following range of
weighted average assumptions used for grants in 1996 and 1995: risk-free
interest rate of 6.12% to 6.14%, and 6.04% to 6.10%, respectively, no dividend
yield, expected life of 5 years, and expected volatility of 43.11%.
F-17
<PAGE>
EXHIBIT INDEX
The following exhibits are filed as part of this Annual Report or, where
indicated, were heretofore filed and are hereby incorporated by reference.
2 Form of Reorganization Agreement (incorporated by refernce to Exhibit
2 of the registrant's Registration Statement on Form S-1, dated May
13, 1994 (File No. 33-76062)).
3.1 Registrant's Certificate of Incorporation (incorporated by reference
to Exhibit 3.1 of the registrant's Registration Statement on Form S-1,
dated May 13, 1994 (File No. 33-76062)).
3.2 Registrant's By-Laws, (incorporated by reference to Exhibit 3.2 of the
registrant's Registration Statement on Form S-1, dated May 13, 1994
(File No. 33-76062)).
4.1 Specimen of Class A Common Stock Certificate (incorporated by reference
to Exhibit 4.1 of the registrant's Registration Statement on Form S-1,
dated May 13, 1994 (File No. 33-76062)).
4.2 Form of Registration Rights Agreement (incorporated by reference to
Exhibit 4.2 of the registrant's Registration Statement on Form S-1,
dated May 13, 1994 (File No. 33-76062)).
10.1 Stock Option Plan (incorporated by reference to Exhibit 10.1 of the
registrant's Registration Statement on Form S-1, dated May 13, 1994
(File No. 33-76062)).
10.2 Form Indemnification Agreement entered into with each director and
executive officer of the Company (incorporated by reference to Exhibit
10.2 of the registrant's Registration Statement on Form S-1, dated May
13, 1994 (File No. 33-76062)).
10.11 Amendment, dated as of February 25, 1994, to the PromoFone Loan
Agreements and The Teleticketing Company, L.P. Loan Agreement, between
Falconwood, the Timber Trusts, PromoFone, The Teleticketing Company,
L.P., Douglas F. Hoitenga, J. Russell Leatherman and Robert Gukeisen
(incorporated by reference to Exhibit 10.11 of the registrant's
Registration Statement on Form S-1, dated May 13, 1994 (File No.
33-76062)).
10.12 Letter Agreement, dated as of February 14, 1992, between The
Teleticketing Company, L.P. and Pacer/CATS Corporation (incorporated by
reference to Exhibit 10.12 of the registrant's Registration Statement
on Form S-1, dated May 13, 1994 (File No. 33-76062)).
E-1
<PAGE>
10.13 Sublease, dated as of March 1, 1994, by and among The Falconwood
Corporation and Brody, White & Company, Inc., as sublessors, and The
Teleticketing Company, L.P. and Promofone, Inc., as sublessees
(incorporated by reference to Exhibit 10.13 of the registrant's
Registration Statement on Form S-1, dated May 13, 1994 (File No.
33-76062)).
10.14 Facilities Service Agreement, dated as of March 1, 1994, by and among
The Falconwood Corporation and The Teleticketing Company, L.P. and
PromoFone, Inc (incorporated by reference to Exhibit 10.14 of the
registrant's Registration Statement on Form S-1, dated May 13, 1994
(File No. 33-76062)).
10.15 Employment Agreement between MovieFone, Inc. and Andrew R. Jarecki
(incorporated by reference to Exhibit 10.15 of the registrant's
Registration Statement on Form S-1, dated May 13, 1994 (File No.
33-76062)).
10.16 Employment Agreement between MovieFone, Inc. and Adam H. Slutsky
(incorporated by reference to Exhibit 10.16 of the registrant's
Registration Statement on Form S-1, dated May 13, 1994 (File No.
33-76062)).
10.17 Employment Agreement between MovieFone, Inc. and J. Russell Leatherman
(incorporated by reference to Exhibit 10.17 of the registrant's
Registration Statement on Form S-1, dated May 13, 1994 (FIle No. 33-
76062)).
21 Subsidiaries of the Company (incorporated by reference to Exhibit 21
of the registrant's Registration Statement on Form S-1, dated May 13,
1994 (File No. 33-76062)).
27 Financial Data Schedule
E-2
<TABLE> <S> <C>
<PAGE>
<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from MovieFone,
Inc.'s consolidated financial statements as of and for the twelve months ended
December 31, 1996 and is qualified in its entirety by reference to such
financial statements.
</LEGEND>
<S> <C>
<PERIOD-TYPE> 12-MOS
<FISCAL-YEAR-END> DEC-31-1996
<PERIOD-START> JAN-01-1996
<PERIOD-END> DEC-31-1996
<CASH> 3,560,007
<SECURITIES> 3,003,839
<RECEIVABLES> 3,213,869
<ALLOWANCES> 0
<INVENTORY> 103,923
<CURRENT-ASSETS> 10,187,312
<PP&E> 5,402,602
<DEPRECIATION> 3,629,074
<TOTAL-ASSETS> 23,955,989
<CURRENT-LIABILITIES> 4,263,997
<BONDS> 0
0
0
<COMMON> 128,060
<OTHER-SE> 19,563,932
<TOTAL-LIABILITY-AND-EQUITY> 23,955,989
<SALES> 217,191
<TOTAL-REVENUES> 15,355,322
<CGS> 229,464
<TOTAL-COSTS> 2,835,981
<OTHER-EXPENSES> 0
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 0
<INCOME-PRETAX> (1,957,287)
<INCOME-TAX> 0
<INCOME-CONTINUING> (1,957,287)
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> (1,957,287)
<EPS-PRIMARY> (.15)
<EPS-DILUTED> 0
</TABLE>
