SOUTHERN CO
U-1, 1994-03-28
ELECTRIC SERVICES
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                          SECURITIES AND EXCHANGE COMMISSION
                               Washington, D.C.  20549

                                       FORM U-1
                              APPLICATION OR DECLARATION
                                        under
                    The Public Utility Holding Company Act of 1935


                                 THE SOUTHERN COMPANY
                               64 Perimeter Center East
                                Atlanta, Georgia 30346

                 (Name of company or companies filing this statement
                    and addresses of principal executive offices)


                                 THE SOUTHERN COMPANY


                (Name of top registered holding company parent of each
                               applicant or declarant)

                              Tommy Chisholm, Secretary
                                 The Southern Company
                               64 Perimeter Center East
                               Atlanta, Georgia  30346

                     (Names and addresses of agents for service)

          The Commission is requested to mail signed copies of all orders,
          notices and communications to:

          W. L. Westbrook                    John F. Young
          Financial Vice President           Vice President
          The Southern Company               Southern Company Services,Inc.
          64 Perimeter Center East           One Wall Street, 42nd Floor
          Atlanta, Georgia  30346            New York, New York  10005

                                John D. McLanahan, Esq
                                   Troutman Sanders
                                5200 NationsBank Plaza
                              600 Peachtree Street, N.E.
                             Atlanta, Georgia  30308-2216
<PAGE>






                                 INFORMATION REQUIRED



          Item 1.   Description of Proposed Transactions

               1.1  The Southern Company ("Southern"), a registered holding

          company under the Public Utility Holding Company Act of 1935, as

          amended (the "Act"), proposes, from time to time, to issue up to

          1,000,000 shares of its common stock, par value $5.00 per share

          ("Common Stock"), pursuant to The Southern Company Outside

          Directors Stock Plan (the "Plan"), as described herein.

               The board of directors of Southern has adopted the Plan,

          subject to stockholder approval.  The purpose of the Plan is to

          provide a mechanism for nonemployee directors of Southern to

          automatically increase their ownership of Southern Common Stock

          and thereby further align their interests with those of the

          stockholders of Southern.

               The Plan will be administered by the Compensation Committee

          of the board of directors of Southern (the "Committee").  The

          Committee will have the discretion to interpret the Plan,

          including any ambiguities contained therein and, subject to its

          provisions, to make all determinations necessary or desirable for

          the Plan's administration.

               The Plan provides that any member of the Board of Directors

          of Southern who is not otherwise actively employed by Southern or

          any of its subsidiaries or affiliates shall receive a portion of

          his or her annual retainer fee equal to $5,000 in unrestricted

          Common Stock of Southern, with the remainder of such annual

          retainer fee to be payable, in increments elected by the
<PAGE>






          director, in cash or in unrestricted Common Stock of Southern. 

          Annual retainer fees for directors of Southern are currently

          $30,000.

               Outside directors shall have a one-time opportunity,

          pursuant to the Plan, to elect the portion of his or her

          compensation in excess of $5,000 to be paid in Common Stock. 

          Such election shall be made on the form provided to the director

          by the Committee, which form shall acknowledge that once made,

          such election is irrevocable.

               Any cash payments due to a nonemployee director as a result

          of his or her election to receive a portion of his or her annual

          retainer fee in cash will be paid in twelve (12) equal monthly

          installments, with such payments being made on the first day of

          each month.

               Any Common Stock due to a nonemployee director will be paid

          on a quarterly basis, with the first such quarterly distribution

          being made on April 1 of each year and succeeding quarterly

          distributions being made on July 1, September 1, and December 1

          of each year.  Notwithstanding the foregoing, for purposes of the

          1994 calendar year, no stock distributions shall be made prior to

          July 1, 1994; provided, however, that the stock distribution to

          be made on July 1, 1994 shall include both the April 1, 1994 and

          July 1, 1994 quarterly distributions.

               The amount of Common Stock to be distributed to a

          nonemployee director pursuant to the Plan shall initially be

          determined by first dividing the director's required and elected


                                        - 2 -
<PAGE>






          dollar amount of Common Stock compensation under the Plan by four

          (4) and then dividing such quarterly quotient by the market value

          of the Common Stock on the date of distribution, with subsequent

          distributions based on such quarterly quotient divided by the

          market value of the Common Stock on the date of such subsequent

          distributions.  For purposes of valuing such Common Stock, the

          term "market value" shall mean the average of the high and low

          prices of the Common Stock, as published in the Wall Street

          Journal in its report of New York Stock Exchange composite

          transactions, on the date such market value is to be determined

          (or the average of the high and low sale prices on the trading

          day immediately preceding such date if the Common Stock is not

          traded on the applicable valuation date).

               The Plan may be wholly or partially amended or otherwise

          modified, suspended or terminated by the Board of Directors of

          Southern or by the Committee with the approval of the Board of

          Directors; provided, however, that, without the approval of the

          shareholders of Southern entitled to vote thereon, no amendment

          may be made which would, absent such shareholder approval,

          disqualify the Plan for coverage under Rule 16b-3 under the

          Securities Exchange Act of 1934, as amended, as that rule may be

          amended from time to time; and provided further that the Plan may

          not be amended more than once every six (6) months unless such

          amendment is made in order to comply with changes to either the

          Internal Revenue Code of 1986, as amended, or the Employee

          Retirement Income Security Act of 1974, as amended, and the rules


                                        - 3 -
<PAGE>






          thereunder.  Notwithstanding the foregoing, no amendment or

          termination of the Plan will be permitted where it would impair

          any rights to payments to which a nonemployee director may be

          entitled prior to the effective date of such amendment or

          termination.

               Shares delivered by Southern to a director in accordance

          with the Plan will be unrestricted shares of Common Stock. 

          Southern intends to file with the Securities and Exchange

          Commission a Registration Statement on Form S-8 for purposes of

          registering under the Securities Act of 1933, as amended, the

          shares of Common Stock to be issued pursuant to the Plan.

               1.2  Southern further proposes to submit the Plan for

          consideration and action by its stockholders at the annual

          meeting of such stockholders to be held on May 25, 1994, and in

          connection therewith, to solicit proxies from its stockholders. 

          The material to be used in connection with such solicitation in

          respect of the Plan will be substantially as set forth in

          Exhibits G-1, G-2 and G-3 hereto.

               Approval of the Plan requires the affirmative vote of the

          holders of a majority of the shares of Common Stock represented

          in person or by proxy at the annual meeting.

          Item 2.   Fees, Commissions and Expenses

               The estimated fees and expenses paid or incurred, or to be

          paid or incurred, directly or indirectly, in connection with the

          proposed transactions including costs associated with the

          solicitation of proxies are as follows:


                                        - 4 -
<PAGE>






               Form U-1 Filing Fee                           $   2,000
               Legal Fees                                       25,000
               Printing                                         80,000
               Postage and Mailing                             225,000
               Services of Southern Company
                  Services, Inc. (includes
                  transfer agent and tabulation
                  expenses)                                     55,000
               Miscellaneous                                     5,000
               Total                                         $ 392,000


          Item 3.   Applicable Statutory Provisions

               Sections 6(a), 7 and 12(e) of the Act and Rules 23, 24 and

          62 are applicable to the proposed transactions.

               To the extent that Rule 50 may be applicable to the

          proposed transactions, Southern hereby requests an exception from

          the requirements thereof pursuant to paragraph (a)(5).  It is

          submitted that compliance with such requirements is not

          appropriate under the circumstances to aid the Commission (in

          carrying out the provisions of Section 7 of the Act) to determine

          whether the fees, commissions or other remuneration to be paid

          directly or indirectly in connection with the issue, sale or

          distribution of securities are reasonable, or whether any term or

          condition of such issue or sale is detrimental to the public

          interest or the interest of investors or consumers.

          Item 4.   Regulatory Approval

               No state commission and no federal commission (other than

          the Securities and Exchange Commission) has jurisdiction over the

          proposed transactions.






                                        - 5 -
<PAGE>






          Item 5.   Procedure

               In order to give Southern sufficient time for the

          preparation and mailing of the proxy solicitation material to its

          stockholders prior to the annual meeting to be held on May 25,

          1994, Southern hereby requests that the Commission issue an order

          as soon as practicable, pursuant to Rule 62(d) under the Act,

          permitting the solicitation of proxies proposed herein.  Southern

          further hereby requests that the Commission issue its order with

          respect to the Plan as soon as the rules allow.

               Southern hereby waives a recommended decision by a hearing

          officer or other responsible officer of the Commission, consents

          that the Division of Investment Management may assist in the

          preparation of the Commissions's decision and/or order in this

          matter, unless such Division opposes the transactions proposed

          herein, and requests that there be no 30-day waiting period

          between the issuance of the Commission's order and the date on

          which it is to become effective.

               Southern hereby requests that it be permitted to file

          certificates of notification on a quarterly basis, within 30 days

          after the end of each calendar quarter.

          Item 6.   Exhibits and Financial Statements

               (a)  Exhibits

                    A-1 -     The Southern Company Outside Directors Stock
                              Plan. (To be filed by amendment.)

                    A-2 -     Composite Certificate of Incorporation of
                              Southern reflecting all amendments to date. 
                              (Designated in Registration No. 33-3546 as
                              Exhibit 4(a), in Certificate of
                              Notification, File No. 70-7341, as Exhibit

                                        - 6 -
<PAGE>






                              A, and in Certificate of Notification, File
                              No. 70-8181, as Exhibit A.)

                    A-3 -     By-Laws of Southern as amended effective
                              October 21, 1991 and presently in effect. 
                              (Designated in Form U-1, File No. 70-8181,
                              as Exhibit A-2.)

                    B   -     None.

                    C   -     Registration Statement of Southern on Form
                              S-8 with respect to the Plan. (To be filed
                              by amendment.)

                    D   -     None.

                    E   -     None.

                    F   -     Opinion of Troutman Sanders.

                    G-1 -     Draft of notice of annual meeting of
                              stockholders.

                    G-2 -     Draft of statement relating to the Plan to
                              be included in the proxy statement for the
                              annual meeting.

                    G-3 -     Draft of form of proxy for the annual
                              meeting.

                    H   -     Form of Notice and Order permitting the
                              solicitation of proxies.


               Exhibits heretofore filed with the Securities and Exchange

          Commission and designated as set forth above are hereby

          incorporated herein by reference and made a part hereof with the

          same effect as if filed herewith.

               (b)  Financial Statements.

               Financial statements are omitted since they are not deemed

          relevant or necessary for a proper disposition of the proposed

          transactions by the Commission.




                                        - 7 -
<PAGE>






          Item 7.   Information as to Environmental Effects

               a)   In light of the nature of the proposed transactions as

          described in Item 1 hereof, the Commission's action in this

          matter will not constitute any major federal action significantly

          affecting the quality of the human environment.

               b)   No other federal agency has prepared or is preparing

          an environmental impact statement with regard to the proposed

          transactions.

                                      SIGNATURE

               Pursuant to the requirements of the Public Utility Holding

          Company Act of 1935, the undersigned company has duly caused this

          statement to be signed on its behalf by the undersigned thereunto

          duly authorized.


          Dated:  March 28, 1994             THE SOUTHERN COMPANY


                                             By:  /s/Tommy Chisholm
                                                  Tommy Chisholm
                                                  Secretary




















                                        - 8 -
<PAGE>






                                                                 Exhibit F
                                   Troutman Sanders
                                 600 Peachtree Street
                                      Suite 5200
                                  Atlanta, GA  30308
                                     404-885-3156

          March 28, 1994


          Securities and Exchange Commission
          Washington, D.C.  20549

          Re:  Statement on Form U-1 of
               The Southern Company (the "Company")

          Ladies and Gentlemen:

          We are familiar with the statement on Form U-1 referred to above
          relating to (i) The Southern Company Outside Directors Stock Plan
          (the "Plan") and (ii) the solicitation of proxies from the
          Company's stockholders in connection with the Plan, and we are
          familiar with the proceedings relating thereto.

          We are of the opinion that the Company is a validly organized and
          duly existing corporation under the laws of the State of Delaware
          and that, upon the issuance of your order or orders permitting
          such statement on Form U-1 to become effective, upon the adoption
          of an appropriate resolution by the stockholders of the Company,
          and upon the proposed transactions being consummated in
          accordance with such statement on Form U-1 and such order or
          orders and in accordance with the Plan:

          (a)  all State laws applicable to the proposed transactions will
          have been complied with;

          (b)  the common stock, par value $5.00 per share, of the Company
          proposed to be issued pursuant to the Plan will be fully paid and
          nonassessable and the holders of such common stock will be
          entitled to the rights and privileges appertaining thereto set
          forth in the Certificate of Incorporation of the Company, as
          amended; and

          (c)  the consummation of the proposed transactions will not
          violate the legal rights of the holders of any securities issued
          by the Company or any associate company thereof.

          We hereby consent to the filing of this opinion as an exhibit to
          the above-mentioned statement on Form U-1.

          Very truly yours,

          /s/ Troutman Sanders

          Troutman Sanders
<PAGE>









                                                  EXHIBIT G-1
                                   DRAFT

       NOTICE OF ANNUAL MEETING OF STOCKHOLDERS -- May 25, 1994

       Dear Stockholder:

         The Annual Meeting of Stockholders of THE SOUTHERN COMPANY will be held
     at the  Mobile Convention Center, One  South Water  Street, Mobile, Alabama
     on  Wednesday, May  25,  1994,  at   10:00  a.m. (CDT),  for  the following
     purposes: 

     (1)        Electing 13 members of the board of directors;

     (2)        Ratifying  the   appointment  of   Arthur  Andersen  &   Co.  as
                independent auditors for 1994;

     (3)        Approving the Outside Directors Stock Plan;

     (4)        Approving The Southern Company Productivity Improvement Plan for
                Executive Officers;

     (5)        Considering and voting upon stockholder proposals,  if presented
                at the  meeting, as described in  Items 5 and 6  in the attached
                proxy statement; and 

     (6)        Transacting such other business as may  properly come before the
                meeting or any adjournments thereof.

         Your vote is important.   Please mark, date, sign, and promptly  return
     the enclosed form  of proxy in the enclosed  postage-paid envelope.  If you
     attend the annual meeting, you may revoke this proxy by voting in person.

         Only stockholders of record at the close of business on March 28, 1994,
     are entitled to vote at the meeting.

     By Order of the Board of Directors,



     Tommy Chisholm
     Secretary

     Atlanta, Georgia
     April 11, 1994
<PAGE>






                                                           EXHIBIT G-2
                                    DRAFT

3.  PROPOSAL TO APPROVE THE COMPANY'S OUTSIDE DIRECTORS STOCK PLAN

    The board of directors has adopted effective January 1, 1994, subject to
shareholder approval, The Southern Company Outside Directors Stock Plan (the
"Plan").  The purpose of the Plan is to provide a  mechanism for nonemployee
directors  to automatically increase their ownership of Company common stock
and thereby further align their interests with those of the stockholders.

    The Plan will be administered by the Company's compensation committee.

    The Plan provides for the payment to nonemployee  directors of $5,000 of
their  annual retainer  fee (currently  $30,000) in  unrestricted shares  of
Company  common stock, par value $5 per  share.  Additionally, the Plan will
permit participants to elect to receive a greater portion -- up to all -- of
their  annual retainer fee  in shares of  Company common stock.   The shares
will  be issued quarterly.  The number  of shares issued to each participant
will be rounded to  the nearest whole share amount based  on the fair market
value of  the Company's common stock  on the date issued.   Presently, there
are 10 participants in the Plan.

    The board  of directors  may amend or  terminate the Plan  at any  time,
subject to stockholder approval when required by law or regulation. 

    The  following table sets forth  estimated amounts to be  paid under the
Plan in 1994:

                        Outside Directors Stock Plan

Name and Position                        Dollar Value ($)

E. L. Addison, Chairman and CEO, The              0
Southern Company
A. W. Dahlberg, President, The                    0
Southern Company
P. J. DeNicola, President,                        0
Southern Company Services
H. A. Franklin, President,                        0
Georgia Power Company
E. B. Harris, President,                          0
Alabama Power Company

Executive officers as a group                     0
Non-executive directors as a group                 47,500
Non-executive officer employees                   0

THE BOARD OF DIRECTORS RECOMMENDS A VOTE "FOR" PROPOSAL NO. 3.










                                    - 1 -
<PAGE>









                                   DRAFT                        EXHIBIT G-3


UNLESS OTHERWISE SPECIFIED BELOW, THIS PROXY WILL BE VOTED "FOR" 
ITEMS 1 - 4 and "AGAINST" ITEMS 5 and 6.


P
                                                                         S
R
    (1)  Election of Directors                                           E
O        FOR all nominees listed below     
                                                                         E
X   E. L. Addison, W. P. Copenhaver, A. W. Dahlberg,
    P. J. DeNicola, J. Edwards, H. A. Franklin, 
Y   L. G. Hardman, III, E. B. Harris, E. D. McLean, Jr.,                 O 
    W. A. Parker, Jr., W. J. Rushton, III, G. M. Shatto, 
    H. Stockham                                                          T

                                                                         H

                                                                         E

    (Instruction:  To withhold authority to vote for                     R
    any individual nominee, write that nominee's name
    on the space provided below.)
                                                                         S
                                                      
                                                                         I
         WITHHOLD vote for all nominees     
                                                                         D
    THE DIRECTORS RECOMMEND A VOTE "FOR" ITEMS 2 - 4.
                                                                         E
    (2)  Appointment of Auditors

                                             
         FOR       AGAINST       ABSTAIN     

    (3)  Approval of Outside Directors Stock Plan

                                             
         FOR       AGAINST       ABSTAIN     

    (4)  Approval of the Productivity Improvement Plan for Executive
         Officers

                                             
         FOR       AGAINST       ABSTAIN     
<PAGE>






                                   DRAFT


THE DIRECTORS RECOMMEND A VOTE "AGAINST" ITEMS 5 and 6.

    (5)  Stockholder Proposal Regarding Additional Disclosure 
         of Executive Compensation

                                             
         FOR       AGAINST       ABSTAIN     


    (6)  Stockholder Proposal on Limiting Executive Compensation

                                             
         FOR       AGAINST       ABSTAIN     
<PAGE>






                                   DRAFT
                                                                          C

                                                                          O
                            THE SOUTHERN COMPANY
              PROXY SOLICITED ON BEHALF OF BOARD OF DIRECTORS             N
              For Annual Meeting of Stockholders May 25, 1994
                                                                          T

P                                                                         I
    The undersigned hereby appoints E. L. ADDISON, E. B. HARRIS, 
    and W. L. WESTBROOK, and each or any of them, proxies with full       N
R   power of substitution in each, to vote all shares the undersigned
    is entitled to vote at the Annual Meeting of Stockholders of          U
    THE SOUTHERN COMPANY, to be held at the Mobile Convention Center,
O   Mobile, Alabama, at 10:00 a.m. (CDT), and any adjournments            E
    thereof, on all matters legally coming before the meeting,
    including, without limitation, the proposals listed on the            D
X   reverse side hereof.

                                                                          O
Y
                           Please mark, date, and sign exactly as         N
                           name appears and return this proxy
                           card promptly in the enclosed envelope
                           to The Southern Company, Stockholder           O
                           Services, P. O. Box 105700, Atlanta,
                           Georgia  30352-9870.                           T

                                                                          H
                           Date                             , 1994        
                                                                          E
                                                                          
                                                                          R 
                                                                          
                                        Signature(s)                      
                                                                          S
                           Check box if you are attending the     
                           Annual Meeting in person                       I

                                                                          D
                                                                          
                                                                          E
<PAGE>






                                   DRAFT
                                                                            C

                                                                            O
                     THE SOUTHERN COMPANY                This Proxy Is For 
        PROXY SOLICITED ON BEHALF OF BOARD OF DIRECTORS  Your Combined      N
        For Annual Meeting of Stockholders May 25, 1994  E.S.O.P. and 
                                                         E.S.P. (if any)    T
                                                       Shares.
                                                                            I
P   The undersigned hereby appoints E. L. ADDISON, E. B. HARRIS,
    and W. L. WESTBROOK, and each or any of them, proxies with full         N
    power of substitution in each, to vote all shares the undersigned
R   is entitled to vote at the Annual Meeting of Stockholders of            U
    THE SOUTHERN COMPANY, to be held at the Mobile Convention Center, 
    Mobile, Alabama, at 10:00 a.m. (CDT) and any adjournments               E
O   thereof, on all matters legally coming before the meetings, 
    including, without limitation, the proposals listed on the              D
    reverse side hereof.
X
                                                                            O

Y                                                                           N
                           Please mark, date, and sign exactly as         
                           name appears and return this proxy
                           card promptly in the enclosed envelope           O
                           to The Southern Company, Bin 071, 64           
                           Perimeter Center East, Atlanta,                  T
                           Georgia  30346.
                                                                            H
                                                                          
                           Date                             , 1994          E
                                                                          
                                                                            R
                                                                            
                                                                          
                                        Signature(s)                        S
                                                                          
                           Check box if you are attending the               I
                           Annual Meeting in person                       
                                                                            D
                                                                          
                                                                            E
<PAGE>











                                                                 Exhibit H

          Form of Notice and Order Permitting
          Solicitation of Proxies

          The Southern Company ("Southern"), 64 Perimeter Center East,
          Atlanta, Georgia 30346, a registered holding company, has filed a
          declaration pursuant to Sections 6(a), 7 and 12(e) of the Act and
          Rules 23, 24, 50(a)(5) and 62 thereunder.

          Southern proposes, from time to time, to issue up to 1,000,000
          shares of its common stock, par value $5.00 per share ("Common
          Stock"), pursuant to The Southern Company Outside Directors Stock
          Plan (the "Plan").  The Plan provides that any member of the
          Board of Directors of Southern who is not otherwise actively
          employed by Southern or any of its subsidiaries or affiliates
          shall receive a portion of his or her annual retainer fee equal
          to $5,000 in Common Stock of Southern, with the remainder of such
          annual retainer fee to be payable, in increments elected by the
          director, in cash or in Common Stock.  The Plan will be
          administered by the Compensation Committee of the Board of
          Directors.  Outside directors will have a one-time opportunity,
          pursuant to the Plan, to elect the portion of his or her
          compensation in excess of $5,000 to be paid in Common Stock.  Any
          cash payments due to a nonemployee director as a result of his or
          her election to receive a portion of his or her annual retainer
          fee in cash will be paid in twelve (12) equal monthly
          installments.  Any Common Stock due to a non-employee director
          will be paid on a quarterly basis on April 1, July 1, September 1
          and December 1 of each year.  The amount of Common Stock to be
          distributed to a nonemployee director pursuant to the Plan shall
          be determined by first dividing the director's required and
          elected dollar amount of Common Stock compensation under the Plan
          by four (4) and then dividing such quarterly quotient by the
          market value of the Common Stock on the date of distribution, as
          determined pursuant to the Plan.  Subject to certain exceptions
          specified in the Plan, the Plan may be wholly or partially
          amended or otherwise modified, suspended or terminated by the
          Board of Directors of Southern or by the Committee with the
          approval of the Board of Directors.

               Southern proposes to solicit proxies for its annual meeting
          of shareholders on May 25, 1994 in connection with the Plan, and
          has requested an order, pursuant to Rule 62(d) under the Act,
          permitting such solicitation.
<PAGE>






                                        - 2 -

               IT IS ORDERED, pursuant to the applicable provisions of the
          Act and rules thereunder, that the declaration be, and it hereby
          is, permitted to become effective forthwith with respect to such
          solicitation of proxies, subject to the terms and conditions
          prescribed in Rule 24 under the Act, jurisdiction being hereby
          reserved over the other matters covered by the declaration.
<PAGE>


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