PRINCIPLED EQUITY MARKET FUND
N-30D, 1997-02-26
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                                   PRINCIPLED
                                     EQUITY
                                     MARKET
                                      FUND



                                  ANNUAL REPORT
                                DECEMBER 31, 1996






<PAGE>





                          PRINCIPLED EQUITY MARKET FUND
  
                       STATEMENT OF ASSETS AND LIABILITIES
                                DECEMBER 31, 1996

Assets:
Cash ................................................   $  8,940,260
Deferred organizational expenses (Note 1)............         46,000
                                                          -----------
    Total assets.....................................
                                                           8,986,260
                                                          -----------

Liabilities:
Organizational costs payable (Note 1)................         46,000
                                                          -----------
    Total liabilities................................         46,000
                                                          -----------

Net Assets:
Capital stock (unlimited shares authorized at no par
value,
 amount paid in on 894,026 shares outstanding) (Note 1)   8,940,260
Accumulated undistributed net investment income......         --
                                                          ------------
    Net assets (equivalent to $10.00 per share, based
on 894,026 capital shares outstanding).............      $ 8,940,260
                                                          ===========






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                          PRINCIPLED EQUITY MARKET FUND


             STATEMENT OF OPERATIONS AND CHANGES IN NET ASSETS
        PERIOD OF INCEPTION (OCTOBER 28, 1996) TO DECEMBER 31, 1996

Income...................................  $   --
Expenses.................................      --
                                           -------------
Net investment income....................      --
Net realized gain (loss) from investment       
securities...............................      --
Unrealized gain (loss) on investments....      --
                                           -------------
Net increase (decrease) in net assets          
resulting from operations................      --
                                           -------------

From capital share transactions:

                                    Number of
                                     Shares
Proceeds from sale of shares..  894,026      8,940,260
Shares issued to shareholders
in                                 --           --
distributions reinvested......

Cost of shares redeemed.......     --           --
                              -------------  -------------
Increase in net assets
resulting from capital          894,026      8,940,260
share transactions............
                              ============= -------------


Net increase in net assets...............    8,940,260
Net assets, beginning of period..........      --
                                           =============
Net assets, end of period................  $ 8,940,260
                                           =============




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                          PRINCIPLED EQUITY MARKET FUND


                             SCHEDULE OF INVESTMENTS
                                DECEMBER 31,1996
                                                             Value
                                                           (Note 1)

CASH & OTHER ASSETS, LESS LIABILITIES -- 100.00%........ $  8,940,260
                                                           -----------

         Total Net Assets............................... $  8,940,260
                                                            ==========



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                          PRINCIPLED EQUITY MARKET FUND


                          NOTES TO FINANCIAL STATEMENTS
                                DECEMBER 31, 1996



1. Significant accounting policies:
   Principled Equity Market Fund, a Massachusetts  business trust (the "Trust"),
   is registered  under the  Investment  Company Act of 1940,  as amended,  as a
   diversified,  closed-end  investment  management company.  The following is a
   summary of significant accounting policies followed by the Trust which are in
   conformity with those generally  accepted in the investment company industry.
   The preparation of financial statements in conformity with generally accepted
   accounting  principles  requires management to make estimates and assumptions
   that affect the reported  amounts of assets and liabilities and disclosure of
   contingent assets and liabilities at the date of the financial statements and
   the reported  amounts of revenues and expenses  during the reporting  period.
   Actual results could differ from those estimates.  A. Investment securities--
   Security transactions are recorded
    on the date the  investments  are  purchased  or sold.  Each  day,  at noon,
    securities traded on national security exchanges are valued at the last sale
    price on the primary exchange on which they are listed, or if there has been
    no sale by noon, at the current bid price. Other securities for which market
    quotations  are readily  available are valued at the last known sales price,
    or, if unavailable, the known current bid price which most nearly represents
    current market value.  Temporary cash  investments are stated at cost, which
    approximates  market value.  Dividend  income is recorded on the ex-dividend
    date and interest income is recorded on the accrual basis.  Gains and losses
    from sales of investments are calculated using the "identified  cost" method
    for both financial reporting and federal income tax purposes.
   B. Income  Taxes-- The Trust has elected to comply with the  requirements  of
    the Internal Revenue Code applicable to regulated  investment  companies and
    to distribute  each year all of its taxable income to its  shareholders.  No
    provision for federal  income taxes is necessary  since the Trust intends to
    qualify  for and elect the  special  tax  treatment  afforded  a  "regulated
    investment company" under subchapter M of the Internal Revenue Code.
   C. Capital  Stock-- The Trust records the sales and redemptions
    of its capital stock on trade date.
   D. Deferred Organizational Expenses - Costs to be incurred in connection with
    organization and  registration  will be deferred and amortized over a period
    of 60 months from the date upon which the Trust commences operations.
2. Investment  advisory and  sub-advisory  agreements:  The investment  advisory
   contract with F.L.  Putnam  Investment  Management  Company (the  "investment
   adviser")  provides that the Trust will pay the adviser a fee for  investment
   advice  based on a rate of 1/4% of 1% per annum of the  average  monthly  net
   assets.  The  adviser  has  elected  to waive  .10% of the  annual fee in the
   Trust's first year of operations.  David W.C. Putnam, a Trustee of the Trust,
   is  President  and a Director  of the  Adviser.  Pursuant  to the  Investment
   Advisory  Contract,  the investment adviser is responsible for the management
   of  the  Trust's  portfolio.  The  adviser  is  obligated  to  supervise  the
   performance of administrative and professional services provided by others to
   the Trust and will provide all  facilities,  equipment  and  personnel and if
   requested  office space  necessary to perform its duties under the Investment
   Advisory Contract.

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                          PRINCIPLED EQUITY MARKET FUND


                          NOTES TO FINANCIAL STATEMENTS
                                DECEMBER 31, 1996
                                   (Continued)



2. Investment advisory and sub-advisory  agreements  (continued):  The Trust has
   also agreed to an Investment  Sub-Advisory  Contract  between the adviser and
   PanAgora Asset Management,  Inc. (the sub-adviser),  whereby the adviser will
   pay an  annual  rate  of  .15%  of  the  Trusts  average  net  assets  to the
   sub-adviser Pursuant to the Investment Sub-Advisory Contract, the sub-adviser
   is responsible for the investment and reinvestment of securities  selected by
   the adviser.
3. Administration  and transfer  agent  services:  The Trust has entered into an
   agreement with Anchor Investment  Management  Corporation for administrative,
   transfer agent and dividend disbursing agent services. Annual fees of $12,000
   are payable under this agreement.
4. Related parties:
   The  President  and  Secretary of the trust is also a director and  principal
   stockholder of the Trust's investment adviser.

<PAGE>





                          PRINCIPLED EQUITY MARKET FUND



INDEPENDENT AUDITORS' REPORT


To the Shareholders and Trustees of Principled Equity Market
Fund:


We have  audited  the  accompanying  statement  of  assets  and  liabilities  of
Principled  Equity Market Fund (a Massachusetts  business trust),  including the
schedule of  investments,  as of December  31,  1996,  the related  statement of
operations and changes in net assets for the period from inception  (October 28,
1996) to December 31, 1996. These financial statements are the responsibility of
the Trust's  management.  Our  responsibility  is to express an opinion on these
financial statements based on our audit.


We conducted our audit in accordance with generally accepted auditing standards.
Those standards  require that we plan and perform the audit to obtain reasonable
assurance   about  whether  the  financial   statements  are  free  of  material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.


In our opinion,  the financial  statements  referred to above present fairly, in
all material  respects,  the financial position of Principled Equity Market Fund
as of December 31, 1996,  and the results of its  operations  and the changes in
its net assets for the period from inception  (October 28, 1996) to December 31,
1996, in conformity with generally accepted accounting principles.



                                       LIVINGSTON & HAYNES, P.C.



Wellesley, Massachusetts,
January 17, 1997.






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                          PRINCIPLED EQUITY MARKET FUND


                              OFFICERS AND TRUSTEES



DAVID W.C. PUTNAM                            President,
                                             Secretary
Chairman, Board of Directors, F.L. Putnam    and Trustee
Investment Management Company
President and Director, F.L. Putnam
Securities Company Incorporated

HOWARD R. BUCKLEY                            Trustee
President, Chief Executive Officer, Mercy
Hospital, Portland Maine; President, Chief
Executive Officer and Director, Mercy Health
Systems of Maine

SISTER ANNE MARY DONOVAN                     Trustee
General Treasurer of the Sisters of Notre
Dame de Namur, Boston

RONALD P. HOGAN                              Trustee
Chief Executive Officer, Saint Joseph's
Health System

WILLIAM H. IZLAR, JR.                        Trustee
Chairman and Director, Eastern Mercy
Health System

SISTER JUNE KETTERER                         Trustee
Provincial Superior, St. Joseph Province,
Sisters of Charity of Montreal

SISTER MARY LABOURE MORIN                    Trustee
President, Regional Community, Sisters of
Mercy of the Americas

C. KENT RUSSELL                              Treasurer
President, Chief Executive Officer and       and Trustee
Director, Eastern Mercy Health System

JOEL M. ZIFF                                 Trustee
Director, Eastern Mercy Health System







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                          PRINCIPLED EQUITY MARKET FUND


                               INVESTMENT ADVISER
                    F.L. Putnam Investment Management Company
          10 Langley Road, Suite 400, Newton Centre, Massachusetts 02159
                               (617) 964-7600

                                   SUB-ADVISOR
                         PanAgora Asset Management, Inc.
            260 Franklin St., 22nd Floor, Boston, Massachusetts 02110

                                    CUSTODIAN
                         Investors Bank & Trust Company
                  89 South Street, Boston, Massachusetts 02111

                          INDEPENDENT PUBLIC ACCOUNTANT
                            Livingston & Haynes, P.C.
                  40 Grove St., Wellesley, Massachusetts 02181

                       ADMINISTRATOR  AND TRANSFER AGENT
                      Anchor  Investment  Management Corp.
                2717 Furlong Road, Doylestown, Pennsylvania 18901
                                 (215) 794-2980

                                  LEGAL COUNSEL
                              Sullivan & Worchester
               One Post Office Square, Boston, Massachusetts 02109





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