PRICE T ROWE PERSONAL STRATEGY FUNDS INC
N-30D, 1995-08-16
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<PAGE>   1

               T. ROWE PRICE PERSONAL STRATEGY BALANCED PORTFOLIO

                                                             [T.ROWE PRICE LOGO]
SEMIANNUAL REPORT
June 30, 1995

DEAR INVESTOR

This is our first report since the fund's inception on December 31, 1994, and
we want to welcome you as an investor. We will send you reports twice a year
reviewing the financial market, the fund's performance, and our investment
strategy and outlook. This report examines the six-month period ended June 30,
1995.

     The first half of 1995 was a nearly perfect environment for stocks and
bonds: falling interest rates, rising corporate earnings, a slowing yet
fundamentally sound economy, and relatively stable inflation. As a result, your
fund, with its mix of equities and fixed income securities, enjoyed the best of
both worlds.

     The second quarter mirrored the first, with the unmanaged Standard &
Poor's 500 Stock Index up 9.6%, bringing the six-month gain to a resounding
20.2%. Based on the historical 10% return on equities, the market provided two
years' worth of average gains in only six months. The rally was led by
technology stocks, with the financial sector also responding strongly to
falling interest rates. The S&P 500, dominated by large companies, outperformed
many other equity benchmarks and stock mutual funds for both the quarter and
the half. However, it was outpaced by the Nasdaq Composite Index, which is
laden with technology issues.

     After a lackluster first quarter, hampered by continuing fallout from the
devaluation of the Mexican peso, international stocks recovered enough to
generate positive returns for the second quarter and the first half. European
and Asian markets, except Japan, posted gains of around 8% in the second
quarter, bringing six-month returns to around 12% in Europe and 5% in Asia.

     The bond market also continued to soar, as increasing signs of a slower
economic growth led to falling interest rates across all maturities. The
benchmark 30-year Treasury bond yield dropped by more than one percentage
point, from 7.8% in January to 6.6% at the end of June. As measured by the

INTEREST RATE LEVELS

[FIGURE 1]

Lehman Brothers Aggregate Bond Index, the bond market returned 6.1% in the
second quarter versus 5.0% in the previous period, for a six-month return of
11.4%.

     In early July, the Federal Reserve finally acknowledged what the bond
market had been signaling since late last year, that the slowing economy called
for lower interest rates. The Fed lowered the federal funds target rate on
overnight loans among banks by one-quarter percentage point, to 5.75%, its
first reduction in nearly three years.

PERFORMANCE AND STRATEGY REVIEW

The objective of this fund is to provide the highest total return consistent
with an emphasis on both income and capital appreciation. The typical asset mix
is 60% stocks, 30% bonds, and 10% cash -- with 10% variations permitted for
each.

     Your fund has enjoyed an excellent year so far, benefiting from the broad
rallies in both stock and bond markets. Stocks outperformed bonds somewhat, but
results for both asset classes were spectacular.


<TABLE>
<CAPTION>
PERFORMANCE COMPARISON
-------------------------------------------------------
                          Six Months Ended 6/30/95
                          ------------------------
<S>                               <C>
Personal Strategy
  Balanced Portfolio              15.9%
Combined Index Portfolio*         16.6
-------------------------------------------------------
</TABLE>

*An unmanaged portfolio composed of 60% stocks (S&P 500) and 40% bonds (Lehman
 Brothers Aggregate Bond Index).

     On June 30, 1995, the fund was invested 57.5% in stocks, 38% in bonds, and
4.5% in cash equivalents (see pie chart on the next page). After its powerful
first half run, we believe continuing strong earnings will be necessary to
sustain stock market valuations at current levels. Therefore, we retreated
below the 60% midpoint of our allowable equity range. Since inception, we have
increased the fund's emphasis on growth stocks versus value-oriented stocks,
moving from an equal weighting to a 60/40% tilt toward the former. During
periods of slow economic growth, investors typically seek rapidly growing
companies because their consistently rising earnings are expected to outpace a
sluggish economy.

     Fixed income securities do well when the economy slows. To take advantage
of the appreciation in bond prices that accompanied falling rates, we maximized
the fund's exposure to bonds and lengthened durations. (The longer a fund's
duration, the greater its price is sensitive to interest rate changes.) With
the dollar stabilizing against key foreign currencies, limiting the benefits of
currency conversion, we lowered the fund's exposure to foreign, unhedged bonds.
As the economy slowed, we began to favor high-quality bonds over high-yield
(lower-quality) bonds, which are more sensitive to the outlook for the economy
and corporate earnings than to fluctuations in interest rates.





                                      1
<PAGE>   2
ASSET ALLOCATION
-------------------------------------------------------------------------
[FIGURE 2]

<TABLE>
<CAPTION>
                          BENCHMARK           RANGE   
                          --------------------------
<S>                           <C>         <C>
Money Markets                  10%          0 - 20%
Bonds                          30%         20 - 40%
Stocks                         60%         50 - 70%
</TABLE>                 
-------------------------------------------------------------------------

SUMMARY AND OUTLOOK

The slowing economy and early signs of progress in reducing the size of the
federal budget deficit provided the impetus for rising bond prices and falling
interest rates. Meanwhile, soaring corporate earnings along with declining
interest rates helped propel stock prices to record levels. While lower
interest rates should help the economy regain its momentum, growth is likely to
remain modest in the second half of 1995.

     We anticipate a period of stability following the recent sharp decline in
interest rates, which would be favorable for stocks and bonds. Neither is
likely to keep up the torrid pace of the first half, as the market volatility
after the close of the fund's reporting period attests. Nevertheless, we
believe the present environment offers prospects for continuing good
performance in the months ahead.

                 Respectfully submitted,

                 /s/ PETER VAN DYKE
                 --------------------
                 Peter Van Dyke
                 President and Chairman of the
                 Investment Advisory Committee

July 26, 1995


         
         
SECTOR DIVERSIFICATION
-------------------------------------------------------------------------

<TABLE>  
<CAPTION>
June 30, 1995
                                                            Percent of
                                                            Net Assets
                                                            ----------
<S>                                                            <C>
Money Markets                                                   4.5%
-------------------------------------------------------------------------
    Commercial Paper                                            3.1
    Other Assets Less Liabilities                               1.4

Bonds                                                          38.0
-------------------------------------------------------------------------
    Corporate                                                  17.9
    U.S. Government Mortgage-Backed                            10.6
    Foreign Government Obligations/Agencies                     5.3
    U.S. Government Obligations/Agencies                        4.2

Stocks                                                         57.5
-------------------------------------------------------------------------
Ten Largest Holdings                                           12.8
--------------------                                               
    Freddie Mac                                                 1.7
    GE                                                          1.7
    Abbott Laboratories                                         1.5
    Fannie Mae                                                  1.3
    Schlumberger                                                1.3
    Pfizer                                                      1.2
    PepsiCo                                                     1.2
    Coke                                                        1.0
    Johnson & Johnson                                           1.0
    Vodafone                                                    0.9
-------------------------------------------------------------------------
</TABLE>





                                      2
<PAGE>   3
STATEMENT OF NET ASSETS
T. Rowe Price Personal Strategy Balanced Portfolio / June 30, 1995 (Unaudited)

<TABLE>
<CAPTION>
                                                               Value
                                                            ----------
<S>                                                        <C>
COMMON STOCKS & RIGHTS -- 57.5%

FINANCIAL -- 7.5%                                                     
----------------------------------------------------------------------
BANK & TRUST -- 1.6%
           180 shs.         Chemical Banking  . . . .      $     8,505
           240              J. P. Morgan  . . . . . .           16,830
           200              KeyCorp   . . . . . . . .            6,275
           120              Mellon Bank   . . . . . .            4,995
                                                                36,605

INSURANCE -- 2.1%
           100              American International
                                Group   . . . . . . .           11,400
           400              PartnerRe Holdings ADR  .           10,425
           200              PMI Group   . . . . . . .            8,675
           270              UNUM  . . . . . . . . . .           12,656
           400              Willis-Corroon ADR  . . .            4,800
                                                                47,956

FINANCIAL SERVICES -- 3.8%
           250              American Express  . . . .            8,781
           330              Fannie Mae  . . . . . . .           31,144
           570              Freddie Mac   . . . . . .           39,187
           100              H&R Block   . . . . . . .            4,113
           130              Sallie Mae  . . . . . . .            6,094
                                                                89,319

TOTAL FINANCIAL                                                173,880

UTILITIES -- 2.7%                                                     
----------------------------------------------------------------------
TELEPHONE -- 1.3%
           200              ALLTEL  . . . . . . . . .            5,075
           120              AT&T  . . . . . . . . . .            6,375
           160              SBC Communications  . . .            7,620
           300              Sprint  . . . . . . . . .           10,087
                                                                29,157

ELECTRIC UTILITIES -- 1.4%
           500              Centerior Energy  . . . .            4,812
           270              Entergy   . . . . . . . .            6,514
           300              Niagara Mohawk  . . . . .            4,425
           250              PacifiCorp  . . . . . . .            4,688
           140              Texas Utilities   . . . .            4,813
           300              Unicom  . . . . . . . . .            7,987
                                                                33,239

TOTAL UTILITIES                                                 62,396

CONSUMER NONDURABLES -- 18.5%                                         
----------------------------------------------------------------------
BEVERAGES -- 2.6%
           140              Anheuser-Busch  . . . . .            7,962
           380              Coke  . . . . . . . . . .           24,225
           600              PepsiCo   . . . . . . . .           27,375
                                                                59,562

FOOD PROCESSING -- 2.6%
           170              Campbell  . . . . . . . .            8,330
           130              CPC International   . . .            8,027
           230              General Mills   . . . . .           11,816
           100              Pioneer Hi-Bred   . . . .            4,188
           180              Ralston Purina  . . . . .            9,180
           670              Sara Lee  . . . . . . . .           19,095
                                                                60,636

HOSPITAL SUPPLIES/HOSPITAL
   MANAGEMENT -- 3.0%
           840              Abbott Laboratories   . .           34,020
           260              Baxter International  . .            9,458
           341             *Boston Scientific   . . .           10,869
           340              Columbia/HCA
                                Healthcare  . . . . .           14,705
                                                                69,052

PHARMACEUTICALS -- 5.5%
           340             *ALZA  . . . . . . . . . .            7,948
           120              American Home Products  .            9,285
            90              Bristol-Myers Squibb  . .            6,131
            90              Eli Lilly   . . . . . . .            7,065
           340              Johnson & Johnson   . . .           22,992
           310              Pfizer  . . . . . . . . .           28,636
           200              Schering-Plough   . . . .            8,825
           400              SmithKline Beecham
                                ADR   . . . . . . . .           18,100
           150              Upjohn  . . . . . . . . .            5,681
           140              Warner-Lambert  . . . . .           12,093
                                                               126,756
MISCELLANEOUS CONSUMER
   PRODUCTS -- 4.8%
           370              American Greetings
                                (Class A)   . . . . .           10,846
           300              Brunswick   . . . . . . .            5,100
           220              Colgate-Palmolive   . . .           16,087
           270             *CUC International   . . .           11,340
           270              Harcourt General  . . . .           11,475
           270              Hasbro  . . . . . . . . .            8,573
           340              Newell  . . . . . . . . .            8,330
           260              Philip Morris   . . . . .           19,337
           120              Tambrands   . . . . . . .            5,130
           530              UST   . . . . . . . . . .           15,768
                                                               111,986

TOTAL CONSUMER NONDURABLES                                     427,992

CONSUMER SERVICES -- 7.9%                                             
----------------------------------------------------------------------
GENERAL MERCHANDISERS -- 1.0%
           148             *Carson Pirie Scott  . . .            2,424
           100              Dayton Hudson   . . . . .            7,175
           100              Sears   . . . . . . . . .            5,987
           600              TJX   . . . . . . . . . .            7,950
                                                                23,536
SPECIALTY MERCHANDISERS -- 0.7%
           200             *Federated Department
                                Stores  . . . . . . .            5,150
           370             *Toys "R" Us   . . . . . .           10,823
                                                                15,973
</TABLE>

                                      3
<PAGE>   4
STATEMENT OF NET ASSETS
T. Rowe Price Personal Strategy Balanced Portfolio / June 30, 1995 (Unaudited)


<TABLE>
<S>                                                     <C> 
ENTERTAINMENT & LEISURE -- 1.9%
       270  shs.      Disney  . . . . . . . . . . .     $   15,018
       270            McDonald's  . . . . . . . . .         10,564
       120            Reader's Digest (Class B)   .          4,905
        70           *Viacom (Class A)  . . . . . .          3,255
       200           *Viacom (Class B)  . . . . . .          9,275
       700  rts.     *Viacom  . . . . . . . . . . .          1,050
                                                            44,067

MEDIA & COMMUNICATIONS -- 4.2%
       120            Dun & Bradstreet  . . . . . .          6,300
       315            Gaylord Entertainment   . . .          7,954
       300           *Multimedia  . . . . . . . . .         11,625
       300            Reuters ADR   . . . . . . . .         15,019
       400            Time Warner   . . . . . . . .         16,450
       162            Times Mirror (Class A)  . . .          3,868
       300            Turner Broadcasting
                          Systems (Class B)   . . .          6,150
       540            Vodafone ADR  . . . . . . . .         20,452
        40            Washington Post (Class B)   .         10,440
                                                            98,258

RESTAURANTS -- 0.1%
       230           *Darden Restaurants  . . . . .          2,501
TOTAL CONSUMER SERVICES                                    184,335

CONSUMER CYCLICALS -- 0.8%                                        
------------------------------------------------------------------
MISCELLANEOUS CONSUMER
 DURABLES -- 0.8%
       200            Corning   . . . . . . . . . .          6,550
       200            Eastman Kodak   . . . . . . .         12,125

TOTAL CONSUMER CYCLICALS                                    18,675

TECHNOLOGY -- 3.1%                                                
------------------------------------------------------------------
ELECTRONIC SYSTEMS -- 0.6%
       300            Honeywell   . . . . . . . . .         12,938

INFORMATION PROCESSING -- 0.4%
       110            IBM   . . . . . . . . . . . .         10,560

TELECOMMUNICATIONS -- 1.0%
       140           *Cox Communications
                          (Class A)   . . . . . . .          2,713
       200           *DSC Communications  . . . . .          9,312
       300            Northern Telecom  . . . . . .         10,950
                                                            22,975
AEROSPACE & DEFENSE -- 1.1%
       120            AlliedSignal  . . . . . . . .          5,340
       320            Boeing  . . . . . . . . . . .         20,040
                                                            25,380

TOTAL TECHNOLOGY                                            71,853

CAPITAL EQUIPMENT -- 3.2%                                         
------------------------------------------------------------------
ELECTRICAL EQUIPMENT -- 2.2%
       300            Exide   . . . . . . . . . . .         12,900
       680            GE    . . . . . . . . . . . .         38,335
                                                            51,235

MACHINERY -- 1.0%
        80            Caterpillar   . . . . . . . .          5,140
       800           *Coltec Industries   . . . . .         13,800
        60            Deere   . . . . . . . . . . .          5,138
                                                            24,078

TOTAL CAPITAL EQUIPMENT                                     75,313

BUSINESS SERVICES &
   TRANSPORTATION -- 4.9%                                         
------------------------------------------------------------------
COMPUTER SERVICE & SOFTWARE -- 2.0%
       170            Automatic Data
                      Processing  . . . . . . . . .         10,689
       100           *Intuit  . . . . . . . . . . .          7,606
       100           *Lotus Development   . . . . .          6,381
        80           *Microsoft   . . . . . . . . .          7,235
       300           *Oracle Systems  . . . . . . .         11,569
       150           *Sybase  . . . . . . . . . . .          4,359
                                                            47,839
DISTRIBUTION SERVICES -- 1.3%
       170            Alco Standard   . . . . . . .         13,579
       340            Cardinal Health   . . . . . .         16,065
                                                            29,644
MISCELLANEOUS BUSINESS
   SERVICES -- 1.2%
       220            Browning-Ferris   . . . . . .          7,948
       170            Deluxe Corp.  . . . . . . . .          5,631
       500            WMX Technologies  . . . . . .         14,187
                                                            27,766
AIRLINES -- 0.4%
       120           *AMR   . . . . . . . . . . . .          8,955

TOTAL BUSINESS SERVICES & TRANSPORTATION                   114,204

ENERGY -- 4.2%              . . . . . . . . . . . .      
------------------------------------------------------------------
ENERGY SERVICES -- 2.0%
       440            Halliburton   . . . . . . . .         15,730
       490            Schlumberger ADR  . . . . . .         30,441
                                                            46,171

INTEGRATED PETROLEUM -
   DOMESTIC -- 1.3%
        80            Atlantic Richfield  . . . . .          8,780
       120            British Petroleum ADR   . . .         10,275
       230            Unocal  . . . . . . . . . . .          6,354
       260            USX-Marathon  . . . . . . . .          5,135
                                                            30,544

INTEGRATED PETROLEUM -
   INTERNATIONAL -- 0.9%
       110            Exxon   . . . . . . . . . . .          7,769
        80            Mobil   . . . . . . . . . . .          7,680
        70            Texaco  . . . . . . . . . . .          4,594
                                                            20,043

TOTAL ENERGY                                                96,758
</TABLE>


                                      4
<PAGE>   5
STATEMENT OF NET ASSETS
T. Rowe Price Personal Strategy Balanced Portfolio / June 30, 1995 (Unaudited)


<TABLE>
<S>                                             <C>
PROCESS INDUSTRIES -- 2.8%                                 
-----------------------------------------------------------
DIVERSIFIED CHEMICALS -- 0.2%
        60  shs.  Monsanto . . . . . . . . .    $     5,408

SPECIALTY CHEMICALS -- 2.0%
       170        3M  . . . . . . . . . . . . .       9,732
       250        Great Lakes Chemical  . . . .      15,062
       300        Pall  . . . . . . . . . . . .       6,675
       100        Rohm & Haas . . . . . . . . .       5,488
       200        Sigma Aldrich . . . . . . . .       9,825
                                                     46,782

PAPER & PAPER PRODUCTS -- 0.3%
       100        Mead  . . . . . . . . . . . .       5,938

FOREST PRODUCTS -- 0.3%
        70        Georgia-Pacific . . . . . . .       6,072

TOTAL PROCESS INDUSTRIES                             64,200

BASIC MATERIALS -- 1.9%                                    
-----------------------------------------------------------
METALS -- 1.5%
       180        Alcoa . . . . . . . . . . . .       9,023
       410       *Alumax  . . . . . . . . . . .      12,761
       140        Cyprus Amax Minerals  . . . .       3,990
       340        De Beers ADR  . . . . . . . .       8,840
                                                     34,614

MINING -- 0.4%
       370        Barrick Gold  . . . . . . . .       9,342

TOTAL BASIC MATERIALS . . . . . . . . . . . . .      43,956

TOTAL COMMON STOCKS & RIGHTS
   (COST $1,137,854)  . . . . . . . . . . . . .   1,333,562

CORPORATE BONDS -- 17.9%

  $ 10,000        American Media, Sr. Sub.
                     Notes, 11.625%,
                     11/15/04 . . . . . . . . .      10,700
    10,000        Arcadian, Sr. Notes, Series
                     B, 10.75%, 5/1/05  . . . .      10,075
    50,000        Black & Decker, MTN,
                     6.97%, 9/26/96 . . . . . .      50,325
     1,748        Carson Pirie Scott, 13.00%,
                     3/28/05  . . . . . . . . .       1,750
    50,000        Citicorp, 7.75%, 6/15/06  . .      52,419
    10,000        Coca-Cola Bottling Group,
                     Sr. Sub. Notes,
                     9.00%, 11/15/03  . . . . .       9,850
    20,000        Crown Central Petroleum,
                     Sr. Notes, 10.875%,
                     2/1/05 . . . . . . . . . .      20,900
    60,000        Delta Air Lines, MTN,
                     8.625%, 6/15/04  . . . . .      63,031
    10,000        Exide, Sr. Notes, 10.75%,
                     12/15/02 . . . . . . . . .      10,575
    10,000        Ferrellgas, Sr. Notes,
                     10.00%, 8/1/01 . . . . . .      10,400
    10,000        Firstfed Financial, 11.75%,
                     10/1/04  . . . . . . . . .      10,050
    25,000        General Motors Acceptance
                     Corp., 7.125%, 6/1/99  . .      25,378
     5,000        Loral, 8.375%, 6/15/24  . . .       5,320
    10,000        National Medical
                     Enterprises, Sr. Sub.
                     Notes, 10.125%,
                     3/1/05 . . . . . . . . . .      10,562
    50,000        Niagara Mohawk, 6.625%,
                     7/1/05 . . . . . . . . . .      47,951
    10,000        Quorum Health Group,
                     11.875%, 12/15/02  . . . .      10,950
    10,000        Riverwood International,
                     10.75%, 6/15/00  . . . . .      10,775
    10,000        Safeway, 9.875%, 3/15/07  . .      11,400
    10,000        Silgan, Sr. Sub. Notes,
                     11.75%, 6/15/02  . . . . .      10,450
    20,000        Ucar Global Enterprises,
                     12.00%, 1/15/05  . . . . .      21,600
    10,000        Westpoint Stevens, Sr.
                     Notes, 8.75%,
                     12/15/01 . . . . . . . . .       9,850

TOTAL CORPORATE BONDS (COST $392,353) . . . . .     414,311

FOREIGN GOVERNMENT OBLIGATIONS/AGENCIES -- 5.3%
    50,000  DEM   German Federal
                     Government Bonds,
                     6.50%, 7/15/03 . . . . . .      35,039
40,000,000  ITL   Italian Government Bonds,
                     8.50%, 8/1/04  . . . . . .      19,584
 4,000,000  JPY   Japanese Government
                     Bonds, 4.50%,
                     6/20/03  . . . . . . . . .      52,483
    10,000  GBP   United Kingdom Treasury
                     Notes, 8.50%, 12/7/05  . .      15,921

TOTAL FOREIGN GOVERNMENT
   OBLIGATIONS/AGENCIES (COST $108,918)             123,027

U.S. GOVERNMENT MORTGAGE-BACKED 
   SECURITIES -- 10.6%
                  Government National
                     Mortgage Assn., I,
$  100,706           6.50%, 4/15/24 . . . . . .      96,777
   101,693           8.50%, 12/15/24  . . . . .     105,633
    39,661           11.50%, 11/15/19 . . . . .      44,475
TOTAL U.S. GOVERNMENT MORTGAGE-BACKED
   SECURITIES (COST $230,910)                       246,885
                              
U.S. GOVERNMENT OBLIGATIONS/AGENCIES -- 4.2%

    90,000        Tennessee Valley Authority,
                     8.25%, 4/15/42 . . . . . .      97,202
TOTAL U.S. GOVERNMENT OBLIGATIONS/AGENCIES
   (COST $92,179)                                    97,202
</TABLE>



                                      5
<PAGE>   6
STATEMENT OF NET ASSETS
T. Rowe Price Personal Strategy Balanced Portfolio / June 30, 1995 (Unaudited)


<TABLE>
<S>                                                  <C>        
SHORT-TERM INVESTMENTS -- 3.1%                                  
COMMERCIAL PAPER -- 3.1%                                        
$   72,000        Cargill Financial Services,                   
                     6.10%, 7/3/95  . . . . . .        $ 71,963 
TOTAL SHORT-TERM INVESTMENTS (COST $71,963) . .          71,963 
=============================================================== 
TOTAL INVESTMENTS IN SECURITIES -- 98.6% OF                     
  NET ASSETS (COST $2,034,177)                        2,286,950 
=============================================================== 
OTHER ASSETS LESS LIABILITIES   . . . . . . . .          31,623 
                                                     ---------- 
</TABLE>

<TABLE>
<CAPTION>
NET ASSETS CONSIST OF:                     Value                  
                                         ---------
<S>                                     <C>        <C>            
Accumulated net investment                                        
  income - net of distributions. . .     $  2,191                 
Accumulated net realized                                          
  gain/loss - net of distributions         23,961                 
Net unrealized gain (loss) . . . . .      253,448                 
Paid-in-capital applicable to                                     
  203,534 shares of $0.0001                                       
  par value capital stock                                         
  outstanding; 1,000,000,000                                      
  shares authorized  . . . . . . . .    2,038,973                 
                                        ---------
NET ASSETS . . . . . . . . . . . . .               $  2,318,573  
                                                   ============   
NET ASSET VALUE PER SHARE. . . . . .                    $ 11.39  
                                                        =======   
===============================================================
</TABLE>

  *  Non-income producing
MTN  Medium term note
DEM  German deutschemark
GBP  British sterling
ITL  Italian lira
JPY  Japanese yen

The accompanying notes are an integral part of these financial statements.





                                       6
<PAGE>   7
STATEMENT OF OPERATIONS
T. Rowe Price Personal Strategy Balanced Portfolio / From Dec. 30, 1994
(Commencement of Operations) to June 30, 1995 (Unaudited)

<TABLE>
<CAPTION>
<S>                                                                              <C>
INVESTMENT INCOME
Income
   Interest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $   36,162
   Dividend . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .          13,675
                                                                                 ----------
   Total income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .          49,837
                                                                                 ----------

Expenses
   Investment management and administrative . . . . . . . . . . . . . . . .           9,503
                                                                                 ----------
Net investment income . . . . . . . . . . . . . . . . . . . . . . . . . . .          40,334
                                                                                 ----------

REALIZED AND UNREALIZED GAIN (LOSS)
Net realized gain (loss) on:
   Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .          20,151
   Foreign currency transactions  . . . . . . . . . . . . . . . . . . . . .           3,810
                                                                                 ----------
   Net realized gain (loss) . . . . . . . . . . . . . . . . . . . . . . . .          23,961
                                                                                 ----------

Change in net unrealized gain or loss on:
   Securities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .         252,773
   Other assets and liabilities denominated in foreign currencies . . . . .             675
                                                                                 ----------
   Change in net unrealized gain or loss  . . . . . . . . . . . . . . . . .         253,448
                                                                                 ----------
Net realized and unrealized gain (loss) . . . . . . . . . . . . . . . . . .         277,409
                                                                                 ----------

INCREASE (DECREASE) IN NET ASSETS FROM OPERATIONS . . . . . . . . . . . . .      $  317,743
                                                                                 ==========
====================================================================================================
</TABLE>



The accompanying notes are an integral part of these financial statements.





                                       7
<PAGE>   8
STATEMENT OF CHANGES IN NET ASSETS
T. Rowe Price Personal Strategy Balanced Portfolio (Unaudited)
<TABLE>
<CAPTION>
                                                                            From Dec. 30, 1994
                                                                             (Commencement of
                                                                              Operations) to
                                                                               June 30, 1995
                                                                            -------------------
<S>                                                                              <C>
INCREASE (DECREASE) IN NET ASSETS FROM
Operations
   Net investment income  . . . . . . . . . . . . . . . . . . . . . . . . .      $   40,334
   Net realized gain (loss) . . . . . . . . . . . . . . . . . . . . . . . .          23,961
   Change in net unrealized gain or loss  . . . . . . . . . . . . . . . . .         253,448
                                                                                 ----------
   Increase (decrease) in net assets from operations  . . . . . . . . . . .         317,743
                                                                                 ----------
Distributions to shareholders
   Net investment income  . . . . . . . . . . . . . . . . . . . . . . . . .         (38,176)
                                                                                 ----------
Capital share transactions(1)
   Shares sold  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .       2,004,895
   Distributions reinvested . . . . . . . . . . . . . . . . . . . . . . . .          38,148
   Shares redeemed  . . . . . . . . . . . . . . . . . . . . . . . . . . . .          (4,071)
                                                                                 ----------
   Increase (decrease) in net assets from capital share transactions  . . .       2,038,972
                                                                                 ----------
Net equalization  . . . . . . . . . . . . . . . . . . . . . . . . . . . . .              34
                                                                                 ----------
Increase (decrease) in net assets . . . . . . . . . . . . . . . . . . . . .       2,318,573

NET ASSETS
Beginning of period . . . . . . . . . . . . . . . . . . . . . . . . . . . .              --
                                                                                 ----------
End of period . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .      $2,318,573
                                                                                 ==========
==================================================================================================
(1)Share information
   Shares sold  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .         200,449
   Distributions reinvested . . . . . . . . . . . . . . . . . . . . . . . .           3,454
   Shares redeemed  . . . . . . . . . . . . . . . . . . . . . . . . . . . .           (369)
                                                                                 ----------
   Increase (decrease) in shares outstanding  . . . . . . . . . . . . . . .         203,534
                                                                                 ==========
==================================================================================================
</TABLE>

The accompanying notes are an integral part of these financial statements.





                                       8
<PAGE>   9
NOTES TO FINANCIAL STATEMENTS
T. Rowe Price Personal Strategy Balanced Portfolio / June 30, 1995 (Unaudited)

NOTE 1 - SIGNIFICANT ACCOUNTING POLICIES

T. Rowe Price Equity Series, Inc. (the Corporation) is registered under the
Investment Company Act of 1940. The Personal Strategy Balanced Portfolio (the
fund), a diversified, open-end management investment company, is one of the
portfolios established by the Corporation. The shares of the fund are currently
being offered only to separate accounts of certain insurance companies as an
investment medium for both variable annuity contracts and variable life
insurance policies.

A) Valuation - Equity securities listed or regularly traded on a securities
exchange are valued at the last quoted sales price at the time the valuations
are made. A security which is listed or traded on more than one exchange is
valued at the quotation on the exchange determined to be the primary market for
such security. Listed securities that are not traded on a particular day and
securities that are regularly traded in the over-the-counter market are valued
at the mean of the latest bid and asked prices.

   Debt securities are generally traded in the over-the-counter market and are
valued at a price deemed best to reflect fair value as quoted by dealers who
make markets in these securities or by an independent pricing service.
Short-term debt securities are valued at their cost which, when combined with
accrued interest, approximates fair value.

   For purposes of determining the fund's net asset value per share, the U.S.
dollar value of all assets and liabilities initially expressed in foreign
currencies is determined by using the mean of the bid and offer prices of such
currencies against U.S. dollars quoted by a major bank.

   Assets and liabilities for which the above valuation procedures are
inappropriate or are deemed not to reflect fair value are stated at fair value
as determined in good faith by or under the supervision of the officers of the
fund, as authorized by the Board of Directors.

B) Currency Translation - Assets and liabilities are translated into U.S.
dollars at the prevailing exchange rate at the end of the reporting period.
Purchases and sales of securities and income and expenses are translated into
U.S. dollars at the prevailing exchange rate on the dates of such transactions.
The effect of changes in foreign exchange rates on realized and unrealized
security gains and losses is reflected as a component of such gains and losses.

C) Premiums and Discounts - Premiums and discounts on debt securities are
amortized for both financial and tax reporting purposes.

D) Other - Income and expenses are recorded on the accrual basis. Investment
transactions are accounted for on the trade date.  Realized gains and losses
are reported on an identified cost basis. Dividend income and distributions to
shareholders are recorded by the fund on the ex-dividend date. Income and
capital gain distributions are determined in accordance with federal income tax
regulations and may differ from those determined in accordance with generally
accepted accounting principles. The fund follows the practice of equalization
under which undistributed net investment income per share is unaffected by fund
shares sold or redeemed.

NOTE 2 - ORGANIZATION

The fund was organized on July 13, 1994, and had no operations prior to
December 30, 1994, other than those related to organizational matters.

NOTE 3 - INVESTMENT TRANSACTIONS

Purchases and sales of portfolio securities, other than short-term and U.S.
government securities, aggregated $1,821,942 and $188,248, respectively, for
the period ended June 30, 1995. Purchases and sales of U.S. government
securities aggregated $611,892 and $304,243 respectively, for the period ended
June 30, 1995.

NOTE 4 - FEDERAL INCOME TAXES

No provision for federal income taxes is required since the fund intends to
qualify as a regulated investment company and distribute all of its taxable
income.

   At June 30, 1995, the aggregate cost of investments for federal income tax
and financial reporting purposes was $2,034,177 and net unrealized gain
aggregated $252,773 of which $259,579 related to appreciated investments and
$6,806 to depreciated investments.

NOTE 5 - RELATED PARTY TRANSACTIONS

The investment management and administrative agreement between the fund and T.
Rowe Price Associates, Inc. (the Manager) provides for an all-inclusive annual
fee, computed daily and paid monthly, equal to 0.90% of the fund's average
daily net assets. Pursuant to the agreement, investment management, shareholder
servicing, transfer agency, accounting and custody services are provided to the
fund and interest, taxes, brokerage commissions and extraordinary expenses are
paid directly by the fund.





                                       9
<PAGE>   10
FINANCIAL HIGHLIGHTS
T. Rowe Price Personal Strategy Balanced Portfolio / From December 30, 1994
(Commencement of Operations)
to June 30, 1995 (Unaudited)

<TABLE>
<CAPTION>
                                                                 For a share outstanding throughout the period
                                                                 ---------------------------------------------
<S>                                                                                    <C>
NET ASSET VALUE, BEGINNING OF PERIOD  . . . . . . . . . . . . . . . . . . .                $10.00
                                                                                           ------
Investment Activities
   Net investment income  . . . . . . . . . . . . . . . . . . . . . . . . .                  0.20
   Net realized and unrealized gain (loss)  . . . . . . . . . . . . . . . .                  1.38
                                                                                           ------
Total from Investment Activities  . . . . . . . . . . . . . . . . . . . . .                  1.58
                                                                                           ------
Distributions
   Net investment income  . . . . . . . . . . . . . . . . . . . . . . . . .                 (0.19)
                                                                                           ------
NET ASSET VALUE, END OF PERIOD  . . . . . . . . . . . . . . . . . . . . . .                $11.39
                                                                                           ======
=====================================================================================================================
RATIOS/SUPPLEMENTAL DATA
Total Return  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .                  15.9%
Ratio of Expenses to Average Net Assets . . . . . . . . . . . . . . . . . .                  0.90%+
Ratio of Net Investment Income to Average Net Assets  . . . . . . . . . . .                  3.79%+
Portfolio Turnover Rate . . . . . . . . . . . . . . . . . . . . . . . . . .                  47.3%+
Net Assets, End of Period   . . . . . . . . . . . . . . . . . . . . . . . .            $2,318,573
=====================================================================================================================
</TABLE>

+Annualized.





                                       10
<PAGE>   11
T. Rowe Price Personal Strategy Balanced Portfolio
Semiannual Report
June 30, 1995

Edgar description: A 4-line chart showing interest rate levels on the 30-Year
Treasury Bond, 5-Year Treasury note, 1-Year Treasury Bill and the Federal Funds
rate from 12/31/94 to 6/30/95

Edgar description: A pie chart showing percent of assets allocated to stocks,
bonds, and money market securities as of 6/30/95.  Accompanying table also
lists benchmark and allocation range for each asset class.





                                                                              


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