CONSENT OF INDEPENDENT CERTIFIED PUBLIC ACCOUNTANTS
The Board of Directors
Piercing Pagoda, Inc.:
We consent to the incorporation by reference in the Registration Statements
(Nos. 33-85192 and 33-98288) on Form S-8 of Piercing Pagoda, Inc. of our report
dated May 8, 2000 relating to the consolidated balance sheets of Piercing
Pagoda, Inc. and subsidiaries as of March 31, 2000 and 1999, and related
consolidated statements of income, changes in stockholders' equity, and cash
flows for each of the years in the three-year period ended March 31, 2000, which
report is included in the March 31, 2000 Annual Report on Form 10-K of Piercing
Pagoda, Inc.
KPMG LLP
Allentown, Pennsylvania
June 23, 2000