COFFEE PEOPLE INC
SC 13G, 1997-01-23
EATING & DRINKING PLACES
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                                  SCHEDULE 13G

                    Under the Securities Exchange Act of 1934

                           (Amendment No. __________)*

                               COFFEE PEOPLE, INC.
                                (Name of Issuer)

                                  Common Stock
                         (Title of Class of Securities)

                                    192189108
                                 (CUSIP Number)




*The  remainder of this cover page shall be filled out for a reporting  person's
initial filing on this form with respect to the subject class of securities, and
for any  subsequent  amendment  containing  information  which  would  alter the
disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the  Securities  Exchange  Act of
1934 ("Act") or otherwise  subject to the liabilities of that section of the Act
but  shall be  subject  to all other  provisions  of the Act  (however,  see the
Notes).


<PAGE>



CUSIP NO.  192189108               13G                        Page 1 of 2 Pages

   1      NAME OF REPORTING PERSON
          S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
                   BLACK & COMPANY, INC.              93 - 0479581

   2      CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
                                                    (a) |_|
                                                    (b) |_|

   3      SEC USE ONLY



   4      CITIZENSHIP OR PLACE OF ORGANIZATION
                   OREGON

                                5      SOLE VOTING POWER
        NUMBER OF                               0
          SHARES
       BENEFICIALLY
         OWNED BY
           EACH
        REPORTING
          PERSON
           WITH
                                6      SHARED VOTING POWER
                                                395,899

                                7      SOLE DISPOSITIVE POWER
                                                0

                                8      SHARED DISPOSITIVE POWER
                                                395,899

   9      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
                   395,899

  10      CHECK IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*

  11      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9
                   12.3%

  12      TYPE OF REPORTING PERSON*
                   BD

                                *SEE INSTRUCTIONS


<PAGE>



CUSIP NO.  192189108                    13G                  Page 2 of 2 Pages

   1      NAME OF REPORTING PERSON
          S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON:

                   BLACK & COMPANY ASSET MANAGEMENT   93 - 1211389


   2      CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
                                                         (a) |_|
                                                         (b) |_|

   3      SEC USE ONLY



   4      CITIZENSHIP OR PLACE OF ORGANIZATION:  OREGON

                                5      SOLE VOTING POWER
        NUMBER OF                               0
          SHARES
       BENEFICIALLY
         OWNED BY
           EACH
        REPORTING
          PERSON
           WITH
                                6      SHARED VOTING POWER
                                                395,899

                                7      SOLE DISPOSITIVE POWER
                                                0

                                8      SHARED DISPOSITIVE POWER
                                                395,899

   9      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
                   395,899

  10      CHECK IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*

  11      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9
                   12.3%

  12      TYPE OF REPORTING PERSON*
                   IA

                                *SEE INSTRUCTIONS


<PAGE>



Item 1.

         (a)      Name of Issuer:                    Coffee People, Inc.

         (b)      Address of Issuer's Principal Executive Offices:

                                3259  N.W. 29th Avenue
                                Portland, Oregon  97210

Item 2.

         (a)      Name of Person Filing:    Black & Company, Inc.

         (b)      Address of Principal Business Office or, if none, Residence:

                               One S.W. Columbia St., Suite 1200
                               Portland, Oregon  97258

         (c)      Citizenship:      State of Oregon

         (d)      Title of Class of Securities:      Common Stock

         (e)      CUSIP Number:             192189108

Item              3. If this  statement  is filed  pursuant to Rule  13d-1(b) or
                  13d-2(b), check whether the person filing is a:

         (a)[X ]  Broker or Dealer registered under Section 15 of the Act

         (b)[   ] Bank as defined in section 3(a)(6) of the Act

         (c)[   ] Insurance Company as defined in section 3(a)(19) of the Act

         (d)[   ] Investment Company registered under section 8 of the
                  Investment Company Act

         (e)[   ] Investment Adviser registered under section 203 of the
                  Investment Advisers Act of 1940

         (f)[   ] Employee Benefit Plan,  Pension Fund which is subject to the
                  provisions of the Employee  Retirement  Income Security Act of
                  1974 or Endowment Fund; see ss. 240.13d-1(b)(1)(ii)(F)

         (g)[   ] Parent Holding Company, in accordance with
                  ss. 240.13d-1(b)(1)(ii)(G)

         (h)[   ] Group, in accordance with ss. 240.13d-1(b)(1)(ii)(H)

Item 4.  Ownership

         (a) Amount  Beneficially  Owned:

     Black & Company,  Inc. owns 344,899 shares directly,  and 51,000 indirectly
through Black & Company Asset Management,  a wholly-owned  subsidiary of Black &
Company, Inc.

         (b)      Percent of Class:

     12.3% in  aggregate,  consisting  of 10.7%  held  directly,  and 1.6%  held
indirectly

<PAGE>



         (c)      Number of shares as to which such person has:


(i)      sole power to vote or to direct the vote:                   0
(ii)     shared power to vote or to direct the vote:                 395,899
(iii)    sole power to dispose or to direct the disposition of:      0
(iv)     shared power to dispose or to direct the disposition of:    395,899

Item 5.  Ownership of Five Percent or Less of a Class

                  N/A

Item 6.  Ownership of More Than Five Percent on Behalf of Another Person

     275,450 shares are held in  discretionary  investment  accounts,  either by
Black & Company, Inc. (224,450 shares or 7.0% of class) or Black & Company Asset
Management (51,000 shares (1.6% of class). None of the beneficial owners of such
investment accounts holds in excess of 5% of the class of securities.

Item 7.  Identification and Classification of the Subsidiary Which
         Acquired the Security Being Reported on by the Parent Holding Company

                  N/A

Item 8.  Identification and Classification of Members of the Group

                  N/A

Item 9.  Notice of Dissolution of Group

                  N/A

Item 10.          Certification

     By signing  below I certify  that,  to the best of my knowledge and belief,
the  securities  referred  to above  were  acquired  in the  ordinary  course of
business  and were not acquired for the purpose of and do not have the effect of
changing or  influencing  the control of the issuer of such  securities and were
not acquired in connection  with or as a participant in any  transaction  having
such purposes or effect.

                                    SIGNATURE

After  reasonable  inquiry and to the best of my knowledge and belief, I certify
that the information set forth in this statement is true, complete and correct.

DATE:    January 23, 1997

                                       BLACK & COMPANY, INC.


                                   By:  /s/ Teri Duffy
                                        Teri Duffy, Executive Vice President



<PAGE>



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