EQUITY CORP INTERNATIONAL
SC 13G, 1996-05-13
PERSONAL SERVICES
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549


                                  SCHEDULE 13G

                    UNDER THE SECURITIES EXCHANGE ACT OF 1934

                               (AMENDMENT NO. 3)*


                        EQUITY CORPORATION INTERNATIONAL 
            ------------------------------------------------------
                                (NAME OF ISSUER)



                COMMON STOCK, $.01 PAR VALUE, INCLUDING PREFERRED
             SHARE PURCHASE RIGHTS ASSOCIATED WITH THE COMMON STOCK 
             ------------------------------------------------------
                         (TITLE OF CLASS OF SECURITIES)



                                  294644 10 9
              ------------------------------------------------------
                                 (CUSIP NUMBER)



     Check the  following  box if a fee is being  paid with this  statement
|_|. (A fee is not required only if the filing  person:  (1) has a previous
statement on file reporting  beneficial ownership of more than five percent
of the  class  of  securities  described  in Item 1;  and (2) has  filed no
amendment subsequent thereto reporting beneficial ownership of five percent
or less of such class.) (See Rule 13d-7.)

     *The  remainder of this cover page shall be filled out for a reporting
person's  initial  filing on this form with respect to the subject class of
securities,  and for any subsequent amendment containing  information which
would alter the disclosures provided in a prior cover page.

     The information required in the remainder of this cover page shall not
be deemed to be "filed"  for the  purpose  of Section 18 of the  Securities
Exchange  Act of 1934 ("Act") or otherwise  subject to the  liabilities  of
that section of the Act but shall be subject to all other provisions of the
Act (however, see the Notes).




                       (Continued on following pages)


                             Page 1 of 5 Pages
<PAGE> 2

CUSIP NO. 294644 10 9          13G          


   1      NAME OF REPORTING PERSON

                    Robert W. (Jon) Loftis

          S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
                    ###-##-####

   2      CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*      (a) |_|

                                                                 (b) |_|

   3      SEC USE ONLY


   4      CITIZENSHIP OR PLACE OF ORGANIZATION

                 State of Texas


        NUMBER OF            5     SOLE VOTING POWER
         SHARES
      BENEFICIALLY                        0
        OWNED BY
          EACH
        REPORTING
         PERSON
          WITH
                             6     SHARED VOTING POWER

                                          0

                             7     SOLE DISPOSITIVE POWER

                                          0

                             8     SHARED DISPOSITIVE POWER

                                          0


9         AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

                 0

10        CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES*

                 |_|

11        PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9

                 0

12        TYPE OF REPORTING PERSON*

                 IN

                    *SEE INSTRUCTION BEFORE FILLING OUT!


                             Page 2 of 5 Pages
<PAGE> 3

ITEM 1.

           (a)    Name of Issuer:

                           Equity Corporation International

           (b)    Address of Issue's Principal Executive Offices:

                           415 South First Street, Suite 210
                           Lufkin, Texas  75901

ITEM 2.

           (a)    Name of Person Filing:

                           Robert W. (Jon) Loftis

           (b)    Address of Principal Business Office:

                           The address of the principal business office 
                              of both reporting persons is:

                                    8180 Glenfinnan Circle
                                    Fort Myers, FL 33912

           (c)    Citizenship:

                           Robert W. (Jon) Loftis is a citizen of
                               the United States of America

           (d)    Title of Class of Securities:

                           Common Stock, $.01 par value, including preferred 
                              share purchase rights associated with
                              the Common Stock

           (e)    CUSIP Number:

                           294644 10 9

ITEM 3.    IF THIS STATEMENT IS FILED PURSUANT TO RULE 13D-1(B), OR 13D-2(B),
           CHECK WHETHER THE PERSON FILING IS A:

                  Not Applicable

ITEM 4.    OWNERSHIP:

                  See Items 5 - 11 of page two hereof.

ITEM 5.    OWNERSHIP OF FIVE PERCENT OR LESS OF A CLASS:

                  Not Applicable

ITEM 6.    OWNERSHIP OF MORE THAN FIVE PERCENT ON BEHALF OF ANOTHER PERSON:

                  Not Applicable


                             Page 3 of 5 Pages
<PAGE> 4

ITEM 7.    IDENTIFICATION AND CLASSIFICATION OF THE SUBSIDIARY WHICH ACQUIRED 
               THE SECURITY BEING REPORTED ON BY THE PARENT HOLDING COMPANY:

                  Not Applicable

ITEM 8.    IDENTIFICATION AND CLASSIFICATION OF MEMBERS OF THE GROUP:

                  Not Applicable

ITEM 9.    NOTICE OF DISSOLUTION OF GROUP:

                  Not Applicable

ITEM 10.   CERTIFICATION:

                  Not Applicable



                             Page 4 of 5 Pages

<PAGE> 5
                                                     SIGNATURE

     After  reasonable  inquiry  and  to  the  best  of  the  undersigned's
knowledge  and  belief,  the  undersigned  certifies  that the  information
contained in this statement is true, complete and correct.

                                           Date: May 8, 1996




                                            /s/ Robert W. (Jon) Loftis 
                                           Robert W. (Jon) Loftis


                             Page 5 of 5 Pages


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