COVENANT TRANSPORT INC
DEF 14A, 1999-03-30
TRUCKING (NO LOCAL)
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                            SCHEDULE 14A INFORMATION

Proxy Statement  Pursuant to  Section 14(a) of the Securities and Exchange Act
of 1934

Filed by Registrant  X
Filed by a Party other than the Registrant

Check the Appropriate Box:

      Preliminary Proxy Statement
X     Definitive Proxy Statement
      Definitive Additional Materials
      Soliciting Materials Pursuant to ss. 240.14a-11(c) or ss. 240.14a-12


                            COVENANT TRANSPORT, INC. 
                (Name of Registrant as Specified in its Charter)

                The Covenant Transport, Inc. Board of Directors 
                   (Name of Person(s) Filing Proxy Statement)


Payment of Filing Fee (Check the Appropriate Box):

X     No fee required
      Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11

      (1) Title of each class of securities to which  transaction  applies: N/A
      (2) Aggregate number of securities to which transaction  applies:     N/A
      (3) Price per unit or other underlying value of transaction computed
          pursuant to Exchange Act Rule 0-11:                               N/A
      (4)   Proposed maximum aggregate value of transaction:                N/A 
      (5)   Total Fee paid                                                  N/A
      Fee paid previously with preliminary materials                        N/A

      Check box if any part of the fee is offset as  provided  by  Exchange Act
      Rule  0-11(a)(2) and identify the filing for which the offsetting fee was
      paid  previously. Identify the previous filing by registration  statement
      number, or the Form or Schedule and the date of its filing.

      (1)   Amount previously paid:                                         N/A
      (2)   Form, Schedule or Registration Statement No.:                   N/A
      (3)   Filing Party:                                                   N/A
      (4)   Date Filed:                                                     N/A

<PAGE>

                            COVENANT TRANSPORT, INC.
                             400 Birmingham Highway
                          Chattanooga, Tennessee 37419

                          NOTICE AND PROXY STATEMENT
                      FOR ANNUAL MEETING OF STOCKHOLDERS
                          TO BE HELD ON MAY 20, 1999



To Our Stockholders:

     The 1999 Annual Meeting of Stockholders (the "Annual Meeting") of Covenant
Transport,  Inc.,  a Nevada  Corporation (the  "Company"),  will be held at the
Company,  400 Birmingham Highway,  Chattanooga, Tennessee 37419, at 10:00 a.m.,
Eastern Time, on Thursday, May 20, 1999, for the following purposes:

     1.     To consider and act upon a proposal to elect seven (7) directors of
            the Company;

     2.     To  consider and act upon a  proposal  to ratify the  selection  of
            PricewaterhouseCoopers  LLP  as  independent public accountants for
            the Company for 1999;

     3.     To  consider  and  act  upon  a  proposal  to amend  the  Company's 
            Incentive Stock Plan to reserve an additional 651,550 shares of the
            Company's Class A common stock for issuance to participants; and

     4.     To consider and act upon such other  matters as may  properly  come
            before the meeting and any adjournment thereof.

      The foregoing matters are more fully described in the accompanying  Proxy
Statement.

     The Board of Directors  has fixed the close of business on March 26, 1999,
as the record date for the determination  of  Stockholders  entitled to receive
notice of and to vote at the Annual Meeting or any adjournment  thereof. Shares
of  Common  Stock  may  be  voted  at the Annual Meeting  only if the holder is 
present  at  the  Annual  Meeting  in person  or by valid proxy.   YOUR VOTE IS 
IMPORTANT.  TO  ENSURE  YOUR  REPRESENTATION  AT THE  ANNUAL  MEETING,  YOU ARE 
REQUESTED  TO  PROMPTLY  DATE, SIGN, AND  RETURN THE ACCOMPANYING PROXY  IN THE
ENCLOSED  ENVELOPE. Returning your proxy now will not interfere with your right
to attend  the  Annual Meeting or to vote  your shares personally at the Annual 
Meeting,  if  you wish to do so.  The prompt return  of your proxy may save the 
Company additional expenses of solicitation.

      All Stockholders are cordially invited to attend the Annual Meeting.

                                          By Order of the Board of Directors



                                          David R. Parker
                                          Chairman of the Board
Chattanooga, Tennessee 37419
April 16, 1999

<PAGE>





                           COVENANT TRANSPORT, INC.
                            400 Birmingham Highway
                         Chattanooga, Tennessee 37419



                               PROXY STATEMENT
                      FOR ANNUAL MEETING OF STOCKHOLDERS
                           TO BE HELD MAY 20, 1999



     This Proxy  Statement is furnished in connection with the  solicitation of
proxies  by the Board  of  Directors  of  Covenant  Transport,  Inc.,  a Nevada
corporation  (the "Company"),  to  be  used  at  the  1999  Annual  Meeting  of
Stockholders of the Company (the "Annual  Meeting"),  which will be held at the
Company, 400 Birmingham Highway, Chattanooga,  Tennessee 37419 on Thursday, May
20, 1999, at 10:00 a.m. Eastern Time, and any adjournment thereof. All costs of
the solicitation will be borne by the Company.  The approximate date of mailing
this proxy statement and the enclosed form of proxy is April 16, 1999.

     The enclosed copy of the Company's annual report for the fiscal year ended
December 31, 1998, is not incorporated  into this Proxy Statement and is not to
be deemed a part of the proxy solicitation material.

                              PROXIES AND VOTING

     Only  stockholders of record at the close of  business  on March 26,  1999
("Stockholders"),  are entitled to vote, either in person or by valid proxy, at
the Annual Meeting.  Holders of Class A Common Stock  are entitled to  one vote
for each share held. Holders of Class B Common  Stock are entitled to two votes
for each share held.  On  March 26, 1999,  there  were  issued  and outstanding
12,561,550 shares of Class A Common Stock, par value one cent ($.01),  entitled
to cast an aggregate 12,561,550 votes on all matters  subject  to a vote at the 
Annual Meeting, and 2,350,000 shares  of Class B Common  Stock,  par  value one
cent  ($.01),  entitled  to  cast  an  aggregate 4,700,000 votes on all matters
subject to a vote at the Annual Meeting.  The Company has a total of 14,911,550
shares of Common Stock outstanding,  entitled  to cast  an aggregate 17,261,550
votes on all matters subject to a vote at the  Annual  Meeting.  The  number of
issued and  outstanding  shares excludes  (i)  648,450 shares of Class A Common 
Stock  reserved  for  issuance  to key employees  under the Company's Incentive
Stock Plan, of which 211,500 shares were  at March 26, 1999,  subject to vested
but unexercised options (and are not entitled to vote at the  Annual  Meeting),
(ii)  200,000  shares  of  Class  A  Common  Stock  reserved  for  issuance  to
non-officer  employees  under the  Company's Non-Officer  Incentive Stock Plan,
of which no shares were at March 26, 1999,  subject  to vested but  unexercised
options,  and (iii) 40,000 shares of Class A Common  Stock  underlying  options 
granted by the Board of Directors of which none have  vested.  The Company  has
no  other  class  of  stock  outstanding.  Stockholders  are  not  entitled  to 
cumulative voting in the election of directors.

     All  proxies  that are properly executed and received by the Company prior
to the Annual  Meeting will be voted in accordance with the choices  indicated. 
Any  Stockholder may be  represented  and  may vote at the  Annual Meeting by a
proxy or proxies  appointed  by an  instrument in  writing.  In the event  that
any such instrument in writing shall  designate two  (2) or more persons to act 
as proxies, a majority  of such  persons  present at the  meeting,  or, if only
one shall  be present,  then  that one  shall have  and may exercise all of the
powers  conferred  by  such  written  instrument  upon  all  of  the persons so
designated unless the instrument shall otherwise  provide. No such proxy  shall
be valid after the expiration of six (6) months from the date of its execution,
unless coupled  with an interest  or unless the person  executing it  specifies
therein the length of time  for which it is to  continue in force,  which in no
case  shall  exceed  seven  (7)  years  from  the date  of its  execution.  Any 
Stockholder  giving a proxy may revoke  it at any  time prior to its use at the
Annual  Meeting by filing with the Secretary of the Company a revocation of the
proxy, by delivering to the Company a duly executed proxy bearing a later date,
or by attending  the meeting and voting in person.

     Other than the  election of Directors,  which  requires a plurality of the
votes  cast, each  matter to be  submitted  to the  Stockholders  requires  the
affirmative vote of a majority  of the votes cast at the meeting.  For purposes
of  determining  the number of votes cast with respect to a particular  matter,
only those cast "For" or "Against" are included.   Proxies marked "Abstain" and
broker non-votes are counted only for purposes of determining  whether a quorum

                                       1

<PAGE>


is present  at the meeting.   If no  direction is specified by the stockholder,
the proxy will be voted "For" the  proposals  as specified  in this notice and, 
at the discretion of the proxy holder, upon such other  matters as may properly
come before the meeting or any adjournment thereof.

                                  PROPOSAL 1
                             ELECTION OF DIRECTORS

     At the Annual Meeting,  the  Stockholders  will elect  seven  directors to 
serve  as  the  Board  of  Directors  until  the 2000  Annual  Meeting  of  the
Stockholders  of  the  Company  or  until  their  successors  are  elected  and 
qualified.   The  Company  currently  has  seven  directors -- David R. Parker,
Michael W. Miller, R.H. Lovin, Jr.,  William T. Alt,  Robert E. Bosworth,  Hugh
O. Maclellan Jr., and Mark A. Scudder. In the absence of contrary instructions,
each proxy will be voted for the election of the existing directors.

Information Concerning Directors and Executive Officers

     Information  concerning  the  names,  ages,  positions  with  the Company,
tenure  as  a  director,  and  business  experience  of  the  Company's current
directors, director   nominees,  and  other  executive  officers  is set  forth
below.   All references to experience with the Company  include  positions with 
the Company's  operating  subsidiary,  Covenant  Transport,  Inc.,  a Tennessee
corporation.  All executive  officers  are  elected  annually  by the  Board of
Directors.

          NAME            AGE             POSITION             DIRECTOR SINCE

 David R. Parker          41   Chairman of the Board,         
                               President, Chief Executive           1985
                               Officer

 Michael W. Miller        41   Executive Vice President,      
                               Chief Operating Officer,             1995
                               Director

 R. H. Lovin, Jr.         47   Vice President -               
                               Administration, Secretary,           1994
                               Director

 Joey B. Hogan            37   Treasurer and Chief Financial  
                               Officer                              NA

 Ronald B. Pope           54   Vice President - Sales and     
                               Marketing                            NA

 William T. Alt (1)(2)    62   Director                             1994

 Robert E. Bosworth       52   Director                       
 (1)(2)                                                             1998

 Hugh O. Maclellan,       59   Director                       
 Jr.(1)(2)                                                          1994

 Mark A. Scudder(1)(2)    36   Director                             1994


(1)   Member of the Audit Committee.
(2)   Member of the Compensation Committee.

     David R. Parker has served as President since founding the Company in 1985
and as Chairman of the Board and Chief  Executive  Officer  since 1994.  He has
guided the  Company's growth from $7.7 million in 1986 to $370 million in 1998.
Mr. Parker was elected to the Board of  Directors  of the  Truckload  Carriers'
Association in 1994.

     Michael W. Miller has served as the Company's Executive Vice President and
Chief Operating Officer since 1997. He previously  served as the Company's Vice
President-Operations  from 1993 to 1997 and in various other positions with the
Company  from 1987  to 1993.  Prior to joining the Company, Mr. Miller operated
his own  cartage  company  from  1982 to 1986,  served  as a  terminal  manager
for Interstate  Systems  from  1979 to 1982,  and  held the position of traffic
manager for Jackson Manufacturing from 1975 to 1979.

                                       2
<PAGE>


     R.  H.  Lovin,   Jr.  has  served  as  the  Company's  Vice   President  -
Administration  since May 1994 and Corporate  Secretary since August 1995.  Mr.
Lovin  previously  served as the Company's Chief Financial Officer from 1986 to
1994. Before joining the Company,  Mr. Lovin served as a comptroller/accountant
for Perry Smith  Company and Olin  Chemical  Co.

     Joey B. Hogan, the Company's Treasurer and Chief Financial Officer, joined
Covenant in those capacities in August 1997. Prior to joining the Company,  Mr.
Hogan served as Chief Financial Officer of The McKenzie Companies in Cleveland,
Tennessee,  a  group  of  privately-owned  companies,  including  National Cash
Advance and  certain  investment and real estate  concerns.  From 1986 to 1996,
Mr. Hogan  served  in various capacities,  including three years as Director of 
Finance,  with  Chattem,  Inc.,  a  publicly-held  company,  headquartered   in
Chattanooga, Tennessee, involved  in the  manufacturing  and marketing of over-
the-counter  pharmaceuticals and toiletries products.

     Ronald  B. Pope has  served  as  Covenant's  Vice  President  - Sales  and
Marketing since  October 1993,  having  previously  served as Covenant's  sales
manager  for  the western  region  since  December  1990.  Mr. Pope has over 25
years of sales and marketing experience in the trucking industry.

     William T. Alt has  engaged in the private  practice of law since 1962 and
has served as outside counsel to the Company since 1986.

     Robert E. Bosworth currently serves as business and management  consultant
to various corporations  in the Chattanooga  area.  Prior to February 1998, Mr.
Bosworth served for more than five years as Executive  Vice President and Chief
Financial Officer of Chattem,  Inc., a publicly-held  company, headquartered in
Chattanooga,  Tennessee,   involved  in  the  manufacturing  and  marketing  of
over-the-counter pharmaceuticals and toiletries products.

     Hugh O. Maclellan, Jr.  has  served as Chairman of the Executive Committee
of Provident  Life  and  Accident Insurance  Company,  Chattanooga,  Tennessee,
since 1988. Mr. Maclellan is President of the Maclellan Foundation and Chairman
of the Board  of Trustees of King College,  Bristol,  Tennessee.  Mr. Maclellan
also serves as a director of SunTrust Bank, Chattanooga, N.A.

     Mark A. Scudder has been an attorney for more than five years with Scudder
Law  Firm, P.C.,  Lincoln,   Nebraska,  the  Company's  outside  corporate  and
securities counsel. Mr. Scudder is also a director of  UMB Bank Nebraska, N.A.,
a national  bank  subsidiary  of UMB  Financial  Corporation, a publicly-traded 
bank holding company.   Another principal of Scudder Law Firm, P.C. serves as a
member  of  the  board of  directors  of  Swift  Transportation  Co.,  Inc.,  a
nationwide  truckload  carrier with  common stock traded on the Nasdaq National
Market.

Meetings and Compensation

     Board of Directors.  The  Board of  Directors  of the  Company  held  four
regularly scheduled  meetings  during the fiscal year ended  December 31, 1998.
Each of the directors  attended all meetings of the Board of Directors  and all
meetings  held by  committees  of the Board on which they served. Directors who 
are not employees  of the Company  received an  annual retainer of $10,000 plus
$1,000 per  regularly  scheduled  meeting  of the Board  of  Directors  paid in
quarterly payments and reimbursement of expenses  incurred  in  attending  such
Board meetings. Compensation for  each of the  non-employee  directors  in 1998
was $14,000 for each of Messrs. Alt, Maclellan, and Scudder and $10,500 for Mr.
Bosworth who became a director after the first quarter of 1998. In August 1998,
the Board of Directors granted each non-employee director an option to purchase
5,000 shares of the  Company's  Class A Common Stock at $12.375 per share,  the
fair  market  value  on the  date of the grant.  The  options  vest 20% on each
anniversary  of the grant date.  The option grant was in lieu of an increase in
cash compensation.

                                       3

<PAGE>

     Compensation  Committee.   The Compensation  Committee  of  the  Board  of
Directors  met  twice  during  1998.  This committee  reviews  all  aspects  of
compensation of the Company's  executive officers and makes  recommendations on
such  matters to the full Board of  Directors.  The Report of the  Compensation
Committee  for  1998 is set  forth  below.  See  "Report  of  the  Compensation
Committee."

      Audit  Committee.  The Audit Committee  met twice during 1998.  The Audit
Committee  makes  recommendations  to  the Board  concerning  the  selection of
outside auditors,  reviews  the  Company's  financial  statements,  reviews and
discusses audit  plans,  audit work,  internal  controls,  and  the  report and
recommendations of the  Company's  independent  auditors,  and  considers  such
other matters in relation to the external audit of the financial affairs of the
Company as may be necessary or appropriate in order to facilitate  accurate and
timely  financial  reporting.   The  Audit Committee also reviews the Company's 
progress toward Year 2000 compliance.

      Nominating  Committee.  The Board does not maintain a standing nominating
committee or other committee performing similar functions.

     Compensation Committee Interlocks and Insider Participation.  Messrs. Alt,
Bosworth,  Maclellan, and Scudder served as the Compensation Committee in 1998.
None of such individuals  has been an officer or employee of the  Company.  Mr.
Scudder's law firm serves as the Company's corporate and securities counsel and
earned approximately  $250,100 in fees for legal services  during 1998. Mr. Alt
serves as  the   Company's   counsel  in  certain   other  matters  and  earned
approximately $15,200 in fees for legal services during 1998.

                CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

      In 1998, the Company paid David R. and Jacqueline F. Parker approximately
$90,000  in  rent  for  the   Company's  former  headquarters  in  Chattanooga,
Tennessee, and   approximately  $6,000 in rent for a small terminal and trailer
drop-lot at Greer, South  Carolina.  Effective June 1998, these two leases were
terminated without any further obligation of either party.

In 1998, the Company engaged in several  transactions  with Clyde M. Fuller,  a
holder of approximately 12.80% of the Company's  outstanding  Common Stock.  He
is  the stepfather  of  David R. Parker  and  is employed  by  the Company at a
nominal  salary.  In  May  1998,  Mr.  Fuller  paid  the  Company  $445,497  in
satisfaction of a promissory note dated June 6, 1997.  During 1998, the Company
paid Mr. Fuller $262,940 to charter an airplane owned by Mr. Fuller.The average
rate per hour  was approximately  $1,200.  The Company believes the rental rate
represents fair market value. Tenn-Ga Truck Sales, Inc., a  corporation  wholly
owned by Mr. Fuller, purchased used tractors from the Company for approximately
$768,000 during  1998. The price per tractor was the same offer the Company had 
received  from  the  equipment  manufacturer,   and  the  Company  believes  it
represents fair market value. Mr. Parker and Mr.Fuller agreed on the price.

     THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT STOCKHOLDERS VOTE "FOR"
THE NOMINEES FOR DIRECTOR PRESENTED IN PROPOSAL 1.

                                       4

<PAGE>

                             EXECUTIVE COMPENSATION

      The following  table sets  forth  information  concerning  the annual and
long-term compensation  paid to the chief executive  officer and the four other
named executive officers of the Company (the "Named Officers"), for services in
all  capacities to the Company for the fiscal  years ended  December  31, 1998,
1997, and 1996.

<TABLE>
<CAPTION>
                           Summary Compensation Table

                                                                  Long Term Compensation
                            Annual Compensation                  Awards         Payouts
<S>                <C>   <C>      <C>        <C>               <C>         <C>      <C>      <C>
                                                               Restricted
Name and Principal                           Other Annual      Stock       Options  LTIP     All Other
     Position      Year  Salary   Bonus<F1>  Compensation<F2>  Award(s)    #        Payouts  Compensation<F3>


David R. Parker                                                               
Chairman,                                                           
President, and     1998  $487,500 $172,813        -                 -       18,250     -     $8,828
Chief Executive    1997  $487,500 $140,000        -                 -          -       -     $8,217
Officer            1996  $487,500    -            -                 -      133,750     -     $7,819

Michael W. Miller       
Executive Vice     1998  $179,210 $ 86,000        -                 -       10,000     -        -
President and      1997  $142,716 $ 50,000        -                 -          -       -        -
Chief Operating    1996  $134,270 $  7,000        -                 -       25,000     -        -
Officer

Ronald B. Pope     1998  $108,323 $ 39,926        -                 -       10,000     -        -
Vice President -   1997  $ 97,600 $ 34,097        -                 -          -       -        -
Sales/Marketing    1996  $ 81,645
                   1996  $ 81,645 $ 12,000        -                 -       10,000     -        -

R. H. Lovin, Jr.   1998  $102,891 $ 39,414        -                 -        7,500     -        -
Vice President-    1997  $ 95,573 $ 15,000        -                 -          -       -        -
Administration     1996  $ 88,899 $ 12,000        -                 -       15,000     -        -

Joey B. Hogan
Chief Financial    1998  $136,732 $ 56,250        -                 -       10,000     -        -
Officer and        1997  $ 46,040 $ 34,097        -                 -       25,000     -        -
Treasurer          1996      -        -           -                 -          -       -        -
- -------------------------

<FN>

<F1>  Reflects value of bonus earned by the Named Officer during the fiscal year
      covered.
<F2>  Other annual compensation did not exceed 10% of any Named  Officer's total
salary for any reported year.
<F3>  Reportable  portion  of  premiums  paid  on  split - dollar life insurance
policies.

</FN>
</TABLE>                                      
                                       5

<PAGE>

      The following  table lists options or SARs granted to the Named  Officers
during the fiscal year ended December 31, 1998.
<TABLE>
<CAPTION>

                         Option/SAR Grants in Last Fiscal Year
                                  (Individual Grants)
<S>             <C>       <C>                             <C>        <C>                     <C>         <C>

                                                                                            Potential realizable
                                                                                            value at assumed
                          Individual Grants                                                 annual rates of stock
                                                                                            price appreciation for
                                                                                            option term


                Options/                                  Exercise
                  SAR's   Percent of total options/SARs    or base   Expiration
      Name       granted  granted to employees in fiscal    price       Date                 5% ($)      10% ($)
                   (#)             year                     ($/Sh)
                 
David R. Parker  18,250           6.2%                     12.375    August 31, 2008         142,032     359,937
                                                        
Michel W. Miller 10,000           3.4%                     12.375    August 31, 2008          77,826     197,226
                                                        
Ronald B. Pope   10,000           3.4%                     12.375    August 31, 2008          77,826     197,226

R.H. Lovin, Jr.   7,500           2.5%                     12.375    August 31, 2008          58,369     147,919
  
Joey B. Hogan    10,000           3.4%                     12.375    August 31, 2008          77,826     197,226
                                                       
</TABLE>
 

      The following  table  demonstrates  that no  options  under the Plan were
exercised  during  the  fiscal  year  ended  December  31,  1998,  by the Named
Officers.

<TABLE>
<CAPTION>

        Aggregated Option Exercises in Last Fiscal Year and Option Value
                             as of December 31, 1998

<S>              <C>       <C>         <C>                           <C>             <C>  

                                          Number of Securities
                                         Underlying Unexercised           Value of Unexercised
                  Shares                          Options                     In-the-Money
                 Acquired   Value          at Fiscal Year End         Options at Fiscal year End<F1>($)
      Name          on     Realized                (#)                            
                 Exercise     ($)

                                       Exercisable   Unexercisable   Exercisable      Unexercisable
                                   
David R. Parker     -0-      -0-       53,500        98,500          127,063          100,375

Michael W. Miller   -0-      -0-       34,000        25,000           92,375           55,000

Ronald B. Pope      -0-      -0-        9,000        21,000           37,500           55,000

R. H. Lovin, Jr.    -0-      -0-       30,000        16,500           68,625           41,250

Joey B. Hogan       -0-      -0-        5,000        30,000           -0-              55,000

- ---------------------------
<FN>

<F1> Based on the $17.875 closing price of the Company's Class A Common Stock on
     December 31, 1998.
</FN>

</TABLE>

                                       6

<PAGE>

      The Company does not have a long-term incentive plan or a defined benefit
or actuarial plan and has never issued any stock appreciation rights.

Employment Agreements

      The  Company  currently  does  not  have  any  employment,  severance, or
change-in-control agreements with any of its executive officers. However, under
certain  circumstances in which  there  is a  change  of  control,  holders  of
outstanding stock  options  granted  under the Plan may be entitled to exercise
such  options  notwithstanding  that  such  options may otherwise not have been
fully exercisable.  The Board of Directors has the authority to extend  similar
rights to holders of additional awards under the Plan.

Compensation Committee Report on Executive Compensation

      The Compensation  Committee  of  the  Board  of  Directors  prepared  the
following report on executive compensation.

      During 1998,  the  Compensation  Committee  reviewed  all  aspects of the
Company's  compensation  policy  for  the  CEO  and  other  members  of  senior
management.  The  Compensation  Committee  considered  a  variety  of  factors,
including  the  compensation  of  executives  at  similar   companies  and  the
suggestions of senior management concerning  individual and corporate goals and
the  Company's  peer  group  of  companies.  In  adopting  the new compensation
program, the Compensation Committee established the following goals:

      o     To increase the percentage  of total  potential  compensation  that
            comes from variable (incentive) compensation and to slow the growth
            in base salary amounts after executives reach a target range.

      o     To require that a significant component of total  compensation come
            from stock-based compensation.

      o     To implement a regular program of stock option grants that will add
            predictability and promote retention.

      o     To link the annual  bonus  pool with  objective criteria,  such as:
            percentage of earnings per share goal obtained, performance of peer
            companies, and achievement of individual goals.

      As a result of this process, the Compensation Committee implemented a new
compensation program consisting of base salary, annual stock option grants, and
an  annual  bonus.  The  program  will  be  effective  in  1999,  although  the
executives' annual bonuses for 1998 were calculated using the new formula.

      The Compensation  Committee  believes  that  the  base  salaries  of  its
executive   officers    generally   are   comparable   to   those   earned   by
similarly-situated  executives.  As  part  of  the  new  compensation  program,
increases in base salaries are expected to slow after  executives  reach target
salaries identified by the Compensation Committee.  The Compensation  Committee
may adjust the targets as executives assume additional responsibilities.

      The  Compensation Committee also adopted a five-year  program under which
each executive would be granted an annual stock option to purchase up to 10,000
shares of the Company's Class A Common Stock at the market price on the date of
the annual meeting under the Company's  incentive stock plan for key employees.
The options would vest 20% on the first  through  fifth  anniversaries  of each
grant.  The ten-year grant and vesting  schedule is intended to  encourage  the
executives to remain with the Company. The Compensation Committee believes this
portion of overall compensation will help align the interests of management and
the stockholders and encourage long-term thinking about the Company's strategic
goals.

                                       7
<PAGE>

      The  Compensation Committee  also  adopted an annual  bonus  formula that
permits the executives  to earn a  percentage  of their  salary  based upon the
achievement of  individual  and  corporate  goals  for that  year.  For  senior
management,  60% to 75% of the bonus is based upon attaining or  exceeding  the
earnings  per share  target  established  at the  beginning  of the  year.  The
remainder is based upon achieving certain individual goals that are established
at the beginning of each year. The Board of Directors establishes the goals for
the CEO, and the CEO establishes the goals for the rest of the executives.  The
initial bonus pool for the  executives  is  adjusted  up or down based upon the
Company's  ranking   among  its  peer  group  of  companies  in  the  following
performance measures: revenue growth, earnings per share growth, pretax margin,
EBITDA margin,  and  return  on  average  equity.  The  peer  group  identified
by  the  Compensation  Committee  consists  of  Swift  Transportation,   Werner
Enterprises, M.S.  Carriers,  U.S. Xpress  Enterprises,  and Transport Corp. of
America.  The  annual  bonus for the senior management is limited to 75% of the
executive's base salary, and the Company  must achieve its  earnings  per share 
goal for any individual bonus to be paid except  under  circumstances  in which
the Company achieves at least a threshold  percentage of the earnings per share 
goal and ranks first or second in its peer group. The executives must accept at
least 25%  of the annual  bonus in the form of immediately vested stock options
exercisable at market value on the grant date.  The  options  are valued at 100
shares  per $1,000  of cash  bonus compensation foregone by the executive.  The
executives may choose to  receive  up to 100% of the bonus in the form of stock
options.  The committee believes that this bonus program provides incentives to
grow earnings per share, achieve  individual goals, and perform at or above the
level of peer companies.

      In 1998, the Company  granted  stock  options to purchase  the  following
number  of shares  of Class A Common Stock  to  senior  management  at the fair
market value  of the  Class A Common  Stock on the  date of the  grant,  with a
vesting schedule of 20% per year  commencing  on the first  anniversary  of the
grant as follows:  David Parker - 18,250;  Michael Miller - 10,000; Ronald Pope
- - 10,000; R.H. Lovin, Jr. - 7,500; and Joey Hogan - 10,000.

      Mr. Parker's base salary has not been changed since the Company's initial
public offering in 1994.  The Compensation Committee believes  it is reasonable
in  relation  to  the  base  salaries  of  CEOs  of  comparable companies.  The
Compensation Committee recommended a bonus of $172,813 for Mr. Parker primarily
because the Company exceeded management's earnings per share goal for the year.
Mr. Parker's beneficial ownership of more than 43% of the Company's outstanding
stock  ensures  that  his  net  worth  is  linked  to the Company's stock price
performance.

                                          Compensation Committee

                                          William T. Alt
                                          Robert E. Bosworth
                                          Hugh O. Maclellan, Jr.
                                          Mark A. Scudder

                                       8
<PAGE>



                  SECURITY OWNERSHIP OF PRINCIPAL STOCKHOLDERS
                                  AND MANAGEMENT

      The following  table sets  forth,  as of March 23,  1999,  the number and
percentage of  outstanding  shares of Common Stock  beneficially  owned by each
person known by the Company to beneficially  own more than 5% of such stock, by
each director, director nominee,  and Named Officer of the Company,  and by all
directors and executive officers of the Company as a group.

<TABLE>
<CAPTION>

            SECURITY OWNERSHIP OF PRINCIPAL STOCKHOLDERS AND MANAGEMENT

<S>                <C>                                 <C>               <C>    
                                                       Amount & Nature
                                                       of Beneficial
Title of Class         Name of Beneficial Owner<F1>    Ownership<F2>     Percent of Class
 

                                                                          32.28% of Class A
Class A &          David R. Parker &                                      100.0% of Class B
Class B Common     Jacqueline F. Parker                6,462,814<F3>      43.34% of Total

Class A Common     Michael W. Miller                      36,866               *

Class A Common     R. H. Lovin, Jr.                       31,680               *

Class A Common     Joey B. Hogan                          12,723               *

Class A Common     Ronald B. Pope                         10,637               *

No Securities      William T. Alt                                                         
Beneficially       300 Forest Avenue
Owned              Chattanooga, TN  37405                      0               *

Class A Common     Hugh O. Maclellan, Jr.                              
                   501 Provident Building                
                   Chattanooga, TN  37402                  5,700               *

Class A Common     Mark A. Scudder<F4>                     4,650               *

Class A Common     Robert E. Bosworth                                                     
                   174 Meadow Pond Run
                   Lookout Mountain, GA 30750              1,000               *

Class A Common     Clyde M. Fuller                     1,607,500          12.80% of Class A
                                                                          10.78% of Total 

Class A Common     Dresdner RCM Global Investors LLC                   
                   and Dresdner RCM Global Investors                       9.33% of Class A
                   Holdings LLC(5)                     1,171,450           7.86% of Total


Class A Common     Dimensional Fund Advisors Inc.<F6>                      6.91% of Class A
                                                         867,900           5.82% of Total

Class A Common     First Union Corporation<F7>)                            5.39% of Class A
                                                         677,000           4.54% of Total

Class A &          All directors and executive officers                                   
Class B Common     as a group (9 persons)              6,566,070          44.03% of Total

- ---------------------
                                       9
<PAGE>

*     Less than one percent (1%).
<FN>

<F1>  The  business address of Mr. and Mrs. Parker,  Mr. Lovin,  Mr. Hogan, Mr.
      Pope,   Mr.  Miller,   and  Mr.   Fuller  is  400   Birmingham   Highway,
      Chattanooga, TN 37419.
<F2>  In accordance with applicable  rules under the Securities Exchange Act of
      1934,  as  amended,  the  number  of  shares  of  Class  A  Common  Stock
      beneficially owned includes the following shares underlying stock options
      that are exercisable or will become exercisable  within 60 days following
      March 23, 1999:  Mr. Parker - 53,500;  Mr.  Miller - 34,000;  Mr. Lovin -
      30,000; Mr. Pope. 9,000; Mr. Hogan -10,000. The beneficial ownership also
      includes the following shares attributable to Named Officers  invested in
      the employer stock fund through the Company's  401(k) Plan,  assuming (a)
      all amounts allocated to such fund by Named Officers were fully invested,
      and (b) that the number of  shares is  equivalent  to the  dollar  amount
      invested  in such  fund  divided  by the  $14.125  closing  price  of the
      Company's  Class A Common  Stock  on March 23, 1999:  Mr. Parker - 4,314;
      Mr. Miller - 2,866;  Mr. Lovin - 1,680;  Mr. Hogan 1,473; and  Mr. Pope -
      1,537.
<F3>  Includes 4,055,000  shares of Class A Common Stock;  2,350,000  shares of
      Class B Common  Stock of which  are all owned by Mr.  and Mrs.  Parker as
      Joint Tenants with Rights of Survivorship, except 200,000 shares of Class
      A Common Stock owned by the Parker Family Limited  Partnership,  of which
      Mr. and Mrs. Parker are general partners.  Also includes 80,250 shares of
      Class A Common Stock  underlying stock options granted to Mr. Parker that
      are exercisable or will become exercisable  within 60 days of the date of
      this proxy  statement and 4,314 shares  deemed held by  Mr. Parker in the
      Company's 401(k) Plan.
<F4>  Mr. Scudder's business address is 411 S. 13th Street, Suite 200, Lincoln,
      NE 68508. His holdings include 200 shares of Class A Common Stock held as
      custodian for minor child  under the  Uniform  Gifts to Minors Act, as to
      which beneficial ownership is disclaimed.
<F5>  Group of investors  consisting  of Dresdner RCM Global  Investors  LLC, a
      Delaware limited  liability  company  ("Dresdner  RCM") and  Dresdner RCM
      Global Investors  Holdings  LLC, a  Delaware  limited  liability  company
      ("Dresdner Holdings"). As reported on Form 13G filed with the  Securities
      and Exchange Commission  ("SEC")  February 12, 1999, each of Dresdner RCM
      and Dresdner Holdings have sole voting power of 785,950 shares; no shares
      with shared voting  power;  and together  have sole dispositive  power of
      1,171,450  shares;  and  no  shared  dispositive  power.  The  address of
      Dresdner RCM and  Dresdner  Holdings is Four  Embarcadero  Center,  Suite
      2900, San Francisco, CA 94111. Dresdner RCM is an investment  adviser and
      a wholly  owned subsidiary  of Dresdner Holdings.  Dresdner Holdings is a
      wholly owned subsidiary of Dresdner Bank AG, Jurgen-Ponto-Platz  1, 60301
      Frankfurt, Germany.
<F6>  As  reported on  Form  13G filed  with  the  SEC  February 11, 1999.  The
      business address of Dimensional Fund  Advisors,  a Delaware  corporation,
      is 1299 Ocean Avenue, 11th Floor, Santa Monica, CA 90401.
<F7>  As reported on Form 13G filed with the SEC February 9, 1999. The business
      address of First Union Corporation,  a North Carolina corporation, is One
      First Union Center, Charlotte, N.C. 28288-0137.

</FN>
</TABLE>

                                       10
<PAGE>

                              STOCK PERFORMANCE GRAPH

                 COMPARISON OF FIVE-YEAR CUMULATIVE TOTAL RETURNS
                  PERFORMANCE GRAPH FOR COVENANT TRANSPORT, INC.

      The following graph compares the cumulative  total stockholder  return of
the  Company's  Class A Common  Stock  with  the  cumulative  total stockholder
return of the Nasdaq Stock Market  U.S.  Companies)  and  the  Nasdaq  Trucking
& Transportation  Stocks  commencing  October 28, 1994, and ending December 31,
1998.


                            GRAPH WAS CENTERED HERE
                                IN PRINTED FORM


The  stock  performance graph assumes  $100  was invested  on October 28, 1994.
There can be  no assurance  that the Company's stock  performance will continue
into the future  with the  same or  similar trends depicted in the graph above.
The  Company  will not  make or endorse  any  predictions  as  to  future stock
performance.  The  CRSP  Index  for  Nasdaq  Trucking  &  Transportation Stocks
includes all publicly held  truckload motor carriers traded on the Nasdaq Stock
Market,  as  well as all  Nasdaq  companies within the Standard Industrial Code
Classifications  3700-3799,  4200-4299,  4400-4499, and 4500-4599.  The Company
will provide the names of all companies in such index upon request.

                                       11

<PAGE>

        COMPLIANCE WITH SECTION 16(a) OF THE SECURITIES EXCHANGE ACT OF 1934

      Section  16(a) of the  Securities  Exchange  Act  of  1934  requires  the
Company's  officers and  directors,  and  persons  who own  more  than 10% of a
registered class  of the  Company's  equity  securities,  to  file  reports  of
ownership and  changes in  ownership  with the SEC.  Officers,  directors,  and
greater than 10%  stockholders  are required by SEC  regulation  to furnish the
Company with copies of all Section  16(a) forms they file.  Based solely upon a
review of the  copies  of such  forms  furnished  to the  Company,  or  written
representations that no Forms 5 were  required,  the Company  believes that its
officers,  directors, and greater than 10% beneficial  owners complied with all
Section  16(a)  filing requirements  applicable  to them  during the  Company's
preceding fiscal year.

                                     PROPOSAL 2
                      RATIFICATION OF SELECTION OF INDEPENDENT
                                 PUBLIC ACCOUNTANTS

      The  Board  of Directors  has  selected   PricewaterhouseCoopers  LLP  as
independent public  accountants  for the  Company  for the  1999  fiscal  year.
PricewaterhouseCoopers LLP has served as independent public accountants for the
Company since 1992.  Representatives of PricewaterhouseCoopers LLP are expected
to be present at the Annual Meeting with an opportunity to make a statement, if
they desire to do so, and to respond to appropriate questions.

      THE  BOARD OF DIRECTORS  UNANIMOUSLY  RECOMMENDS THAT  STOCKHOLDERS  VOTE
"FOR"  PROPOSAL  2  TO RATIFY THE  SELECTION OF  PRICEWATERHOUSECOOPERS  LLP AS
INDEPENDENT PUBLIC ACCOUNTANTS FOR THE COMPANY.

                                     PROPOSAL 3
                    APPROVAL OF AMENDMENT TO INCENTIVE STOCK PLAN

Description of Plan

      In August 1994, the Company's Board of Directors and stockholders adopted
an Incentive Stock Plan (the "Plan") to attract and retain  executive personnel
and other key employees and motivate them through  incentives  that are aligned
with the  Company's  goals of increased profitability  and  stockholder  value.
Awards  may be in the  form of incentive  stock  options,  non-qualified  stock
options,  restricted stock awards, or any other awards of stock consistent with
the Plan's  purpose.  The Plan is administered  by the Board of  Directors or a
committee that may be appointed by the Board of  Directors.  All  employees are
eligible for participation,  and actual  participants  in the Plan are selected
from  time-to-time by the administrator.  The  administrator may substitute new
stock  options for  previously  granted options.  No awards of incentive  stock
options  may  be  made  after  the  period  under  applicable provisions of the
Internal Revenue Code. The Company originally  reserved 670,000 shares of Class
A Common Stock for issuance  pursuant to the Plan, and to date, 648,450  shares
remain reserved  for stock  issuance  pursuant  to the Plan.  The  Company  has
awarded  options  and other grants (less cancellations)  covering approximately
620,250 of  such shares, including 332,500  shares underlying options and other
grants to its executive officers.

Plan Amendment

      The proposed Amendment  to the Plan (the  "Amendment")  would  reserve an
additional  651,550 shares of Class A Common Stock for  issuance,  bringing the
total number of shares subject to the Plan to 1,300,000. The Board of Directors
has  unanimously  recommended  approval  of  Proposal  3  and believes that the
ability  to  offer  additional  equity  incentives  is  important  to providing
compensation  that  aligns  the  interests  of  employees and stockholders. The
market price of the stock as of December 31, 1998, was $17.875,  which  results
in the  stock  underlying  the entire  651,550  shares covered by the Amendment
having a market value of $11.6 million at such date.

Federal Income Tax Consequences for Incentive Stock Options

      Options granted as an  incentive  stock  option  ("ISO") are  intended to
qualify under Section 422 of the Internal Revenue Code of 1986, as amended (the
"Code")  for  special  tax  treatment.   Neither  the  grant of the ISO nor the
exercise  of  the  ISO  by  a  participant  ("Optionee")  will  result  in  the
recognition  of taxable income to the Optionee. However, the exercise of an ISO

                                       12
<PAGE>

will result in an item of tax preference to an Optionee  potentially subject to
the alternative minimum tax.  The  ultimate  sale or other  disposition  by the
Optionee of the shares obtained upon exercise of the ISO will result in capital
gain or loss equal to the  difference between the fair market value on the date
of sale  and  the  exercise price.  The  Company will not have a deduction with
regard to the ISO at the time of the grant, the exercise or the  ultimate  sale
of the shares. Notwithstanding the  foregoing, if an Optionee sells or disposes 
of the shares prior to two years  after the date of the grant of the ISO or one
year after the date of the exercise, the Optionee will  recognize  compensation
income on the sale to the  extent  the value on the date of  exercise  exceeded
the  exercise  price.  The  excess  of the amount received on the sale over the
value on the date of  exercise  will be  capital  gain.  In the  case  of  such
a disqualifying disposition  of shares,  the  Company  may deduct the amount of
income recognized as compensation income. A person entitled to exercise the ISO
after the death  of an Optionee  may sell the stock obtained on the exercise of
an  option  at any time without regard to the normal holding requirements.   In
addition to the foregoing federal tax  considerations,  the  exercise of an ISO
and the ultimate sale or other disposition of the shares acquired  thereby will
in most cases be subject to state income taxation.

Federal Income Tax Consequences for Nonstatutory Stock Options

      An Optionee does not realize any compensation  income upon the grant of a
Nonstatutory Stock Option ("NSO"). Additionally, the Company may not take a tax
deduction  at the  time of the grant.  Upon  exercise  of an NSO,  an  Optionee
realizes  and  must  report as  compensation  income  an  amount  equal  to the
difference  between  the  fair market  value of the  securities  on the date of
exercise and the exercise price. The Company is entitled to take a deduction at
the same time and in the same amount as the  Optionee  reports as  compensation
income,  provided  the Company  withholds federal income tax in accordance with
the  Code  and  applicable  Treasury  regulations. In addition to the foregoing
federal tax considerations, the exercise of an Option and the ultimate  sale or
other disposition  of the shares of Common Stock  acquired thereby will in most
cases be subject to state income taxation.

     THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT STOCKHOLDERS VOTE "FOR"
PROPOSAL 3 TO AMEND THE INCENTIVE STOCK PLAN TO RESERVE AN  ADDITIONAL  651,550
SHARES OF CLASS A COMMON STOCK FOR  ISSUANCE  TO  PARTICIPANTS,  FOR A TOTAL OF
1,300,000 SHARES.

                                STOCKHOLDER PROPOSALS

      Stockholder proposals intended to be presented at the 2000 Annual Meeting
of the Stockholders of the Company must be received by the Corporate  Secretary
of the Company  at the  Company's  principal  executive  offices  on or  before
December 11, 1999, to be included in the Company's  proxy  material  related to
that meeting.

                                    OTHER MATTERS

      The Board of  Directors does not intend to present at the Annual  Meeting
any  matters  other than  those described herein and does not presently know of
any matters that will be presented by other parties.

                            Covenant Transport, Inc.



                                    David R. Parker
                              Chairman of the Board
April 16, 1999

                                       13


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