EAST TEXAS FINANCIAL SERVICES INC
8-K, 1998-10-22
SAVINGS INSTITUTION, FEDERALLY CHARTERED
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549



                                    FORM 8-K


                                 CURRENT REPORT



                     Pursuant to Section 13 or 15(d) of the
                         Securities Exchange Act of 1934



                Date of Report (Date of earliest event reported)
                                October 21, 1998


                       EAST TEXAS FINANCIAL SERVICES, INC.                      
- --------------------------------------------------------------------------------
             (Exact name of Registrant as specified in its Charter)



       Delaware                      0-24848                   75-2559089
- --------------------------------------------------------------------------------
 (State or other             (Commission File No.)        (IRS Employer
 jurisdiction of                                          Identification Number)
 incorporation                                             
   


1200 South Beckham Avenue, Tyler, Texas                            75701-3319
- --------------------------------------------------------------------------------
(Address of principal executive offices)                           (Zip Code)



Registrant's telephone number, including area code:              (903) 593-1767
- --------------------------------------------------------------------------------

                  
                                       N/A
- --------------------------------------------------------------------------------
          (Former name or former address, if changed since last report) 
<PAGE>


Item 5.  Other Events

         On October 21, 1998, the Registrant  issued for  publication  the press
release  attached as Exhibit "99" announcing the declaration of a quarterly cash
dividend for the quarter ended September 30, 1998.


Item 7.   Financial Statements and Exhibits

         The  Exhibit  referred  to in Item 5 of this  Report  and listed on the
accompanying  Exhibit Index is filed as part of this Report and is  incorporated
herein by reference.












































                                        2
<PAGE>


Exhibit                                                               Sequential
Number                    Description                                   Page No.
- ------                    -----------                                   --------



  99         Press release, published on October 21, 1998.                 6

















































                                        3

<PAGE>



                                   SIGNATURES



         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  Registrant  has duly  caused  this Report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                             EAST TEXAS FINANCIAL SERVICES, INC.



Date:  October 21, 1998                          By: /s/ GERALD W. FREE
                                                     ------------------
                                                     Gerald W. Free
                                                     Vice Chairman, President
                                                     and Chief Executive Officer





































                                       4
<PAGE>























                                  EXHIBIT "99"

































                                       5

                       EAST TEXAS FINANCIAL SERVICES, INC.


   1200 South Beckham o P. O. Box 6910 o Tyler, TX 75711-6910 o 903-593-1767 
                                                              o Fax 903-593-1094



                                  NEWS RELEASE


For verification, contact: Gerald W. Free, Vice Chairman/President/CEO
                           Derrell W. Chapman, Vice President/COO/CFO

Telephone:        (903) 593-1767
Fax:              (903) 593-1094

For immediate release, October 21, 1998
- --------------------------------------------------------------------------------

                       EAST TEXAS FINANCIAL SERVICES, INC.
                             DECLARES CASH DIVIDEND

Tyler, Texas, October 21, 1998, --- East Texas Financial Services, Inc. (NASDAQ:
ETFS),  the holding  Company for First Federal  Savings and Loan  Association of
Tyler,  Texas, today has announced that the Company has declared a cash dividend
of $0.05 per share for the quarter ended  September 30, 1998.  The dividend will
be payable on November 25, 1998,  to  stockholders  of record as of November 11,
1998.

As of September 30, 1998, the Company had outstanding 1,464,056 shares of stock.
During the quarter  ended  September  30, 1998,  shares of the  Company's  stock
traded between $13.00 per share and $15.50 per share.

First Federal Savings and Loan Association serves primarily Smith County, Texas,
through  its two full  service  retail  banking  offices  located  in Tyler  and
Whitehouse and two loan production offices located in Tyler and Lindale.

First Federal Savings and Loan Association  anticipates  opening a new branch in
the early part of 1999. President and CEO, Gerald W. Free, stated, "in an effort
to offer  additional  products  and services to our  existing  customers  and to
attract new customers,  First Federal will be opening an additional full service
commercial banking office located at 7205 S. Broadway."

The  Company's  stock is traded under the symbol  "ETFS" on the NASDAQ  National
Market System and is listed in most daily newspapers as "EastTxFnl".


                                     - END -


                    Serving the Financial Needs of East Texas


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