WILLIAMS J B HOLDINGS INC
10-K, 2000-03-31
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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                                 F O R M 10 - K

                       SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549

[X]  ANNUAL REPORT  PURSUANT TO SECTION 13 OR 15(d) OF THE  SECURITIES  EXCHANGE
     ACT OF 1934 For the Fiscal Year Ended January 1, 2000.

[X]  TRANSITION  REPORT  PURSUANT  TO  SECTION  13 OR  15(d)  OF THE  SECURITIES
     EXCHANGE ACT OF 1934

For the transition period from                      to
                               --------------------    ---------------------

Commission file number       33-83734
                      -----------------------

                          J.B. WILLIAMS HOLDINGS, INC.
             (Exact name of registrant as specified in its charter)

                  Delaware                                 06-1387159
(State or other jurisdiction of incorporation    (I.R.S. Employer Identification
              or organization)                               Number)

             65 Harristown Road
           Glen Rock, New Jersey                              07452
   (Address of principal executive offices)                 (Zip Code)

Registrant's telephone number, including area code:   (201) 251-8100


Securities registered pursuant to Section 12(b) of the Act:    None

Securities registered pursuant to Section 12(g) of the Act:    None

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days.

       Yes       No  X
          -----    -----

Indicate by check mark if disclosure of delinquent  filers  pursuant to Item 405
of Regulation  S-K is not contained  herein,  and will not be contained,  to the
best of registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K. [X]

Aggregate  market  value  of the  voting  stock  held by  non-affiliates  of the
registrant as of March 28, 2000: $0.00

Number of shares of the  registrant's  Common Stock,  par value $0.01 per share,
outstanding as of March 28, 2000: 10,000


<PAGE>

                                     PART I

ITEM 1.  BUSINESS

J.B.  Williams  Holdings,   Inc.  (the  "Company"  or  the  "Registrant"),   was
incorporated in 1993 to create a holding company for J.B. Williams Company, Inc.
("J.B.   Williams"),   and  for  its  other  subsidiaries   (collectively,   the
"Subsidiaries").  The Company,  through its Subsidiaries,  distributes and sells
personal and health care products in the United States,  Canada and Puerto Rico.
During August 1997 the Company added to its personal care products business with
the  acquisition  of the San Francisco  Soap Company  brand from Avalon  Natural
Cosmetics,  Inc. It also added to its health  care  products  business  with the
August 1997 acquisition of the Viractin brand from Virotex Corp. and the October
1997  acquisition of the Cepacol  business in Canada from Hoechst Marion Roussel
Canada, Inc.

The  Company  and its  subsidiaries  are  engaged  in the  marketing,  sales and
distribution of personal and health care products.  The Company's  personal care
products are Aqua  Velva(R)  men's  grooming  products,  Brylcreem(R)  hair care
preparations,  Total Hair  Fitness  men's  shampoos  and  conditioners,  Lectric
Shave(R) pre-shave lotions,  Williams(R) Mug Shaving Soap and San Francisco Soap
Company  specialty bath items. The Company's health care products are Cepacol(R)
mouthwash,  Cepacol(R) throat liquids, Cepacol(R) throat lozenges and Cepacol(R)
Viractin(R) cold sore and fever blister  medication.  The Company's products are
distributed   through  a  network  of   independent   brokers,   consisting   of
approximately 60 brokers,  covering all fifty states.  The Company's brokers are
compensated for their services by the Company on a commission  basis, and either
the Company or the broker may terminate their relationship upon 30 days' notice.

The primary market for the Company's  products is the general public  throughout
the United States,  Canada and Puerto Rico. The products are distributed through
retail accounts,  with the Company's largest account,  Wal*Mart,  accounting for
17% of the  Company's  U.S.  net sales in 1999.  Wal*Mart  makes its  purchasing
decisions on a centralized basis. Although the Company believes its relationship
with Wal*Mart to be very good, should Wal*Mart  significantly  reduce its volume
of  purchases  from the  Company,  cash flow and net income  would be  adversely
affected and replacing such sales would be difficult.

The Company does not have formal  arrangements  for the purchase and sale of its
products with its major customers,  except for pricing arrangements  pursuant to
which the Company has set predetermined  prices for its products.  The Company's
net sales  fluctuate  from month to month due to the timing of purchases as well
as to price discounts  offered to certain of the Company's  customers.  Prior to
1997,  the  Company's  net  sales  had  not  demonstrated  significant  seasonal
variation,  however  sales in 1997,  1998 and 1999  were  strongly  impacted  by
shipments  during the  September/December  holiday  period of San Francisco Soap
Company gift set products.

The  Company's  products  are  sold in  highly  competitive  markets,  with  the
Company's  principal  competitors being Procter & Gamble (personal care products
and health care products),  Colgate-Palmolive  Company (personal care products),
SmithKline Beecham Consumer Healthcare (health care products) and Warner-Lambert
Co.  (health  care  products).  Many  of the  Company's  major  competitors  are
significantly  larger than the Company in terms of sales  force,  sales  volume,
product  selection and product support  resources.  These  competitors also have
significantly  greater access to capital,  marketing and  advertising  resources
than the Company. In addition, the leverage that some of these competitors


                                      -1-
<PAGE>


derive from the  significance  of their other  products  with key  retailers may
allow  their  competing  products  to obtain  shelf  space at the expense of the
Company's  products.  Management  believes that, although the industry is highly
competitive,  competition among brand name products has traditionally been based
on factors  other than price,  such as brand  recognition  and  loyalty,  retail
distribution and product features.

All of the  Company's  products  are  manufactured  by  outside  third  parties.
Management  believes that there are many third party contract  manufacturers who
could readily  manufacture  the  Company's  products on  comparable  terms.  Raw
materials used in the Company's  products are readily available from a number of
sources.

The health care  products  business and certain  elements of the  personal  care
products  business  are  subject  to  regulation  by the  Federal  Food and Drug
Administration,  the Bureau of  Alcohol,  Tobacco  and  Firearms  and the Health
Protection  Branch-Canada,  as are other  manufacturers of similar products,  as
well as  regulations  relating  to  marketing  and  content  (including  alcohol
content), labeling and packaging of consumer products.

The Company's trademarks "Aqua Velva", "Lectric Shave",  "Brylcreem",  "Williams
Mug Shaving Soap",  "Cepacol",  "Viractin" and "San Francisco Soap Company" have
been registered with the United States Patent and Trademark Office and under the
Canadian  Trademark Act. The Company  considers these  trademarks to be the most
important assets of the business.

As of January 1, 2000, the Company had 49 employees, all of which are non-union.
The Company considers its relationship with its employees to be good.

ITEM 2.  PROPERTIES

The Company  maintains its executive offices in Glen Rock, New Jersey, in leased
office space of  approximately  15,000  square  feet.  The lease on the property
expires in July,  2001. The Company also uses public  warehouse and distribution
facilities in Plainfield, Indiana and Sparks, Nevada.

ITEM 3.  LEGAL PROCEEDINGS

During  1998 the Company  terminated  a  manufacturing  and sales  agreement  to
distribute  a cold remedy  product  composed  of zinc  acetate  lozenges  called
Cepacol  ColdCare.  The other  party to the  agreement  referred  the  matter to
binding  arbitration,  and was ultimately awarded a judgment against the Company
in the amount of approximately $2.5 million, all of which has been paid.

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

No  matters  were  submitted  to a vote of  security  holders  during the fourth
quarter of 1999.


                                      -2-
<PAGE>


                                     PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

There is no established  public trading market for the equity  securities of the
Company or of its  Subsidiaries.  The Company's  equity  securities  are held by
twelve owners of record.  The Company has not declared any cash dividends on its
common  equity for the two most  recent  fiscal  years,  and does not  currently
intend to  declare  any such  cash  dividends  for the  foreseeable  future.  In
addition,  the Indenture under which the Company's  $55,000,000 12% Senior Notes
due 2004 were issued contains restrictions on the payment of dividends which may
limit materially the future payments of dividends on the common equity.

ITEM 6.  SELECTED FINANCIAL DATA (IN THOUSANDS)

The financial and operating  data set forth on the following  page as of January
1, 2000,  December  31,  1998,  1997,  1996 and 1995 and for the fifty two weeks
ended January 1, 2000 and the years ended December 31, 1998,  December 31, 1997,
December 31, 1996 and December 31, 1995, are derived from, and should be read in
conjunction  with the  consolidated  financial  statements  of the  Company  and
related notes thereto.

In August  1997,  the  Company  purchased  certain  assets  associated  with the
Viractin and San Francisco  Soap Company  brands from Virotex  Corp.  and Avalon
Natural Cosmetics, Inc., respectively. Additionally, in October 1997 the Company
acquired  certain  assets  associated  with the Cepacol  business in Canada from
Hoechst Marion Roussel Canada,  Inc. These acquisitions  consisted  primarily of
the trademarks, patents, inventories, formulas, marketing materials and customer
lists associated with each of these businesses. Each of these businesses did not
comprise a separate  business unit of the prior owner.  Accordingly,  other than
net  sales,  there  is no  financial  or  operating  data  available  for  these
businesses.

The cost of the Viractin business was approximately $4,692,000 of which $550,000
was allocated to the fair value of the tangible  assets  acquired and $4,142,000
was  allocated  to  intangibles.  The  cost of the San  Francisco  Soap  Company
business was approximately  $11,704,000 of which $7,740,000 was allocated to the
fair  value  of  tangible  assets  acquired  and  $3,964,000  was  allocated  to
intangibles.  (In both of these  transactions  there are  additional  contingent
payments  tied to annual net sales  during the five year period  following  each
respective  closing  date.)  The  cost  of the  Cepacol  (Canada)  business  was
approximately $1,490,000, all of which was allocated to intangibles.

The acquisitions  were accounted for by the purchase  method.  Net sales for the
year ended  December  31,  1997 were  approximately  $650,000  for the  Viractin
business,  $7,900,000 for the San Francisco  Soap Company  business and $200,000
for the  Cepacol  (Canada)  business.  Had  these  acquisitions  been made as of
January 1, 1997 net sales would have increased by  approximately  $2,300,000 due
to the Viractin  business,  approximately  $14,900,000  due to the San Francisco
Soap Company business and  approximately  $1,600,000 due to the Cepacol (Canada)
business.


                                      -3-
<PAGE>


Selected Financial Data
(In Thousands)

<TABLE>
<CAPTION>
                                                      J.B. Williams Holdings, Inc.
                                                      ----------------------------
                                                            Fiscal Years Ended
                                                            ------------------
                                                December 31,                   January 1,
                                                ------------                   ----------
                                        1995        1996       1997          1998      2000(2)
                                        ----        ----       ----          ----      -------

<S>                                   <C>          <C>      <C>            <C>        <C>
Income Statement Data:
- ----------------------

Net Sales .........................   $ 46,899     48,283   $ 63,868       $ 76,106   $ 72,925
Cost of Goods Sold ................     13,111     14,206     23,555(1)      31,294     28,259
                                      --------   --------   --------       --------   --------
Gross Profit ......................     33,788     34,077     40,313         44,812     44,666
Advertising .......................      2,436      3,241      4,134          3,933      2,203
Promotion .........................      6,740      7,412     10,555         13,351     12,885
Distribution and Cash Discounts ...      4,273      3,683      5,100          5,884      4,985
                                      --------   --------   --------       --------   --------
Brand Contribution ................     20,339     19,741     20,524         21,644     24,593
Selling, General and Administrative
   Expenses .......................      7,060      7,452     10,248         10,520     11,400
Depreciation and Amortization .....      4,543      4,580      4,887          4,176      4,207
Other (Income)/Expense(3) .........       --         --         (750)          --        2,760
Interest Expense, Net .............      5,685      5,231      5,200          5,957      5,827
                                      --------   --------   --------       --------   --------
Income Before Income Taxes ........      3,051      2,478        939            991        399
Provision for Income Taxes ........      1,251      1,015        366            410        164
                                      --------   --------   --------       --------   --------
Net Income ........................   $  1,800   $  1,463   $    573       $    581   $    235
                                      ========   ========   ========       ========   ========


Balance Sheet Data:
- -------------------

Cash ..............................   $ 19,478   $ 21,201   $  7,375       $  6,263   $ 11,113
Working Capital ...................     22,925     23,555     18,404         22,241     22,901
Intangible Assets, Net ............     43,145     39,222     45,692         42,638     39,744
Total Assets ......................     78,198     76,795     81,471         80,162     79,222
Total Debt ........................     55,000     50,345     50,345         50,345     50,345
Shareholders' Equity ..............     15,052     16,515     17,088         17,669     17,904
</TABLE>

- --------------------------------

Notes to Selected Financial Data
- --------------------------------

(1)  Includes an inventory purchase  accounting  adjustment  associated with the
     acquisitions  of the Viractin  and San  Francisco  Soap Company  businesses
     which increased cost of goods sold by $2.2 million for 1997.

(2)  Commencing January 1, 1999, the Company changed its annual fiscal year to a
     fifty-two week period consisting of four thirteen week interim periods with
     the fiscal  year ending on January 1, 2000.  The change did not  materially
     impact reported results of operations  through the fifty-two week period of
     fiscal 1999.

(3)  For the fiscal year ended January 1, 2000,  the expense  reflects the legal
     settlement  and  related  costs  associated  with an  arbitration  judgment
     against the Company related to Cepacol  ColdCare  lozenges.  For the fiscal
     year ended  December  31, 1997,  the income  reflects a payment the Company
     received that  represented  a break-up fee in  connection  with a potential
     transaction.

ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
         RESULTS OF OPERATIONS

The  following  discussion  should  be read in  conjunction  with  the  Selected
Financial Data and the Consolidated  Financial  Statements included elsewhere in
this report.


                                      -4-
<PAGE>


General
- -------

J.B.  Williams  Holdings,  Inc.  (the  "Company"),   through  its  subsidiaries,
distributes  and sells  personal  care and health  care  products  in the United
States, Canada and Puerto Rico.

On March 16, 1994,  the Company  offered and sold $55.0 million 12% Senior Notes
due 2004 pursuant to an indenture (the "Senior  Notes").  The Company  applied a
portion of such net  proceeds  to the  repayment  in full of  approximately  $33
million of indebtedness to SmithKline  Beecham  Corporation  ("SKB") incurred in
connection  with  the  1993  acquisition  of the  mens  personal  care  products
business.  The  Company  also  used  approximately  $16.3  million  of such  net
proceeds,  together  with a $2  million  cash  equity  contribution  by its sole
shareholder,  to pay the purchase price for the 1994  acquisition of the Cepacol
health care products  business.  The Senior Notes  originally  carried a 12 1/2%
interest rate,  which was  permanently  reduced to 12% on December 1, 1994, as a
result of the  consummation  of an Exchange  Offer by the Company (the "Exchange
Offer").

Commencing  January 1, 1999,  the Company  changed  its annual  fiscal year to a
fifty-two week period  consisting of four thirteen week interim periods with the
fiscal  year  ending on January 1, 2000.  The change did not  materially  impact
reported results of operations through the fifty-two week period of fiscal 1999.

Results of Operations
- ---------------------

The following  table sets forth certain  financial  data for the Company for the
fifty two week period  ending  January 1, 2000 and for each of the two  calendar
years ended December 31, 1997 and 1998.


<TABLE>
<CAPTION>
                                                            Fiscal Years Ended
                                    ------------------------------------------------------------------
                                                      December 31,                      January 1,
                                    --------------------------------------------   -------------------
                                         1997                        1998                 2000
                                    -----------------        -------------------   -------------------
                                                         (Dollars in thousands)
                                              (Percentages represent percent of net sales)

<S>                                <C>              <C>     <C>             <C>    <C>             <C>
Net Sales ......................   $ 63,868         100%    $ 76,106        100%   $ 72,925        100%
Cost of Goods Sold .............     23,555          37       31,294         41      28,259         39
                                   --------    --------     --------   --------    --------   --------

Gross Profit ...................     40,313          63       44,812         59      44,666         61
Advertising  Promotion .........     14,689          23       17,284         23      15,088         20
Distribution and Cash Discounts       5,100           8        5,884          8       4,985          7
                                   --------    --------     --------   --------    --------   --------

Brand Contribution .............     20,524          32       21,644         28      24,593         34

Selling, General  Administrative     10,248          16       10,520         14      11,400         15
Depreciation  Amortization .....      4,887           8        4,176          5       4,207          5
Other (Income)/Expense .........       (750)         (1)        --         --         2,760          4
Interest Expense, Net ..........      5,200           8        5,957          8       5,827          8
Provision for Income Taxes .....        366           1          410          1         164          2
                                   --------    --------     --------   --------    --------   --------

Net Income .....................   $    573           1%    $    581          1%        235       --
                                   ========    ========     ========   ========    ========   ========
</TABLE>


1999 Compared to 1998
- ---------------------

Net sales  decreased  4.2% to $72.9  million in 1999 from $76.1 million in 1998.
This  decrease is primarily due to lower sales on the Total Hair Fitness line of
shampoos and  conditioners for men that were introduced  during 1998.  Excluding
this product line, sales of all other personal and oral care products


                                      -5-
<PAGE>


were down  approximately  .8% versus 1998, with most of this decrease related to
lower sales of San Francisco Soap gift sets. During 1999 the Company established
certain financial criteria that limited the volume potential associated with the
holiday gift set business.

Cost of goods sold decreased 9.7% to $28.3 million in 1999 from $31.3 million in
1998.  This decrease in  manufacturing  costs is caused by a combination  of the
lower  sales  volumes  and to savings  associated  with  improved  manufacturing
systems implemented for the assembly of the 1999 San Francisco Soap holiday gift
sets.  These new  systems,  combined  with the  selection  of a new supplier who
specializes  in the  assembly  of  promotional  items and gift  sets,  generated
significant savings versus the costs associated with this operation during 1998.

Advertising and promotion expenses decreased 12.7% to $15.1 million in 1999 from
$17.3  million  in 1998.  All of this  decrease  can be traced to lower  overall
marketing expenses on the Total Hair Fitness line of shampoos and conditioners.

Distribution  and cash  discounts  decreased  15.3% to $5.0 million in 1999 from
$5.9 million in 1998.  This  decrease is related to a  combination  of the lower
sales volumes,  improved systems for handling the manufacturing and distribution
of the San  Francisco  Soap gift  items and  reduced  storage  costs  related to
generally lower levels of inventory.

Selling,  general and administrative expenses increased 8.4% to $11.4 million in
1999 from $10.5 million in 1998. This increase reflects  generally higher levels
of staffing and related expenses during the course of 1999 versus 1998.

Depreciation and amortization  remained essentially  unchanged from 1998 amounts
at $4.2 million in 1999.

Other  expenses of $2.8  million  were  realized in 1998.  In November  1999 the
Company  received notice that it had lost its arbitration  related to a contract
dispute  concerning  the Cepacol  ColdCare  lozenges.  The legal  settlement and
related costs aggregated approximately $2.8 million, all of which has been paid.

Interest expense, net of interest income, decreased 2.2% to $5.8 million in 1999
from $6.0 million in 1998.

Provision  for income  taxes was $.2 million in 1999  versus a provision  of $.4
million in 1998. The effective rate was 41% for both 1999 and 1998.

As a result of the foregoing factors, net income for 1999 was $.2 million.

1998 Compared to 1997
- ---------------------

Net sales  increased  19.2% to $76.1 million in 1998 from $63.9 million in 1997.
This increase is primarily  related to the full year impact of the San Francisco
Soap,  Cepacol  (Canada) and Viractin  businesses  acquired  during 1997 and the
sales  resulting  from the 1998  introduction  of Total Hair Fitness,  a line of
shampoos and conditioners for men. Aside from these products,  1998 sales of the
base business items decreased  approximately 8.0% versus 1997. This decrease was
primarily  related to a reduction in sales on the Cepacol  cough/cold  products,
due to a weak cough/cold  season, and lower sales on both Aqua Velva and Cepacol
mouthwash due to increased levels of competitive  activity as marketing  support
funds  previously used to support these  businesses were diverted to support the
San Francisco Soap and Total Hair Fitness brands.


                                      -6-
<PAGE>


Cost of goods sold  increased  32.9% to $31.3 million in 1998 from $23.6 million
in 1997.  Cost of goods sold were  adversely  affected in 1997 by a $2.2 million
charge  relating  to a purchase  accounting  adjustment  to the value of the San
Francisco Soap Company and Viractin  products  inventory  purchased during 1997.
Excluding this charge,  cost of goods sold would have  increased  46.3% to $31.3
million in 1998 from $21.4 million in 1997.  This increase in cost of goods sold
reflects a combination  of the increased  sales  volumes,  higher  manufacturing
costs caused by price increases from the Company's  contract  manufacturers  and
component  suppliers as well as generally higher  manufacturing costs related to
the San Francisco Soap Company products, particularly the holiday gift items.

In addition to these factors,  the Company also incurred  certain one-time costs
as it transitioned the  manufacturing  and  distribution  operations for the San
Francisco Soap business to new suppliers.  It also experienced  significant cost
penalties related to labor and logistical  problems while setting up an in-house
operation to assemble the San Francisco Soap holiday gift sets.  This experience
caused the Company to  re-evaluate  its approach to managing this process.  As a
result, a new supplier who specializes in the assembly of promotional  items and
gift sets has been selected to handle this activity going forward.

Advertising and promotion expenses increased 17.7% to $17.3 million in 1998 from
$14.7 million in 1997.  This increase is entirely  related to marketing  support
programs  associated  with the newly acquired  businesses and with  introductory
expenses related to the Total Hair Fitness brand.

Distribution  and cash  discounts  increased  15.7% to $5.9 million in 1998 from
$5.1 million in 1997. This increase is primarily  related to the increased sales
volume along with  additional  storage and  handling  expenses  associated  with
significantly higher levels of inventory.

Selling,  general and administrative expenses increased 2.7% to $10.5 million in
1998 from $10.2 million in 1997. This increase is primarily  attributable to the
increased staffing and related expenses. Total full time staffing as of December
31, 1998 was 49 versus 45 as of December 31, 1997.

Depreciation and amortization  decreased 14.5% to $4.2 million in 1998 from $4.9
million  in  1997.  This  decrease  reflects  that  certain   intangible  assets
associated  with the  acquisition  of the men's  personal  care business are now
fully amortized.

Other income of $.8 million was realized in 1997. In January  1997,  the Company
received a one time  payment  that  represented  a break-up  fee  payable to the
Company  pursuant to the terms of a Letter of Intent entered into by the Company
in connection with a potential transaction.

Interest  expense,  net of interest  income,  increased 14.6% to $6.0 million in
1998 from $5.2 million in 1997. As a result of the acquisitions  made during the
second half of 1997,  cash and cash  equivalents  decreased  significantly  from
previous year  balances.  This decrease in cash has resulted in a  corresponding
decrease in interest  income,  thereby  resulting in an overall  increase in net
interest expense.

Provision for income taxes was $.4 million in both 1998 and 1997.  The effective
rate was 41% for 1998 and 39% for 1997.

As a result of the foregoing factors,  net income for 1998 was $.6 million or 1%
of net sales.


                                      -7-
<PAGE>


Liquidity and Capital Resources
- -------------------------------

The  following  chart  summarizes  the net  funds  provided  by  and/or  used in
operating,  financing  and  investing  activities  for the fifty two week period
ended  January  1,  2000 and the  calendar  year  ended  December  31,  1998 (in
thousands).

                                                          Fiscal Years Ended
                                                          ------------------
                                                       January 1,   December 31,
                                                       ---------    -----------
                                                          2000          1998
                                                          ----          ----

Net cash provided by/used in operating activities ...   $ 6,725          ($59)
Net cash used in investing activities ...............    (1,673)         (884)
Net cash used in financing activities ...............      (202)         (169)
                                                        -------       -------
Increase (decrease) in cash and cash equivalents ....   $ 4,850       ($1,112)
                                                        =======       =======


The principal adjustments to reconcile net income of $.2 million for 1999 to net
cash  provided by  operating  activities  of $6.7 million are  depreciation  and
amortization  of $4.2 million  combined  with a net decrease in working  capital
requirements of $2.3 million.

The principal adjustments to reconcile net income of $.6 million for 1998 to net
cash  used  in  operating   activities  of  $.1  million  are  depreciation  and
amortization  of $4.2  million  offset  by a net  increase  in  working  capital
requirements of $4.9 million.

Capital  expenditures,  which were $1.3 million in 1999 and $.9 million in 1998,
are  generally  not   significant   in  the  Company's   business.   Aside  from
approximately  $.3 million  that the Company has budgeted for the upgrade of its
computer  operating systems,  the Company currently has no material  commitments
for future capital expenditures.

Management  believes that inflation does not presently have a significant impact
on the Company's results of operations.

As a result of the Senior  Notes,  the Company  had $50.3  million of total debt
outstanding  of  January  1,  2000.  Management  expects  that  cash on hand and
internally  generated funds will provide sufficient capital resources to finance
the Company's  operations  and meet interest  requirements  on the Senior Notes,
both in respect of the short term as well as during the long term.  Since  there
can be no guarantee that the Company will generate  internal funds sufficient to
finance its operations and debt requirements, the Company has extended a secured
line of credit  with the Bank of New York  through  August  31,  2000 to provide
funds,  should they be required,  in order for the Company to meet its liquidity
requirements.  The line of credit is in the maximum amount of $5.0 million, with
the amount  available  being  subject  to  reduction  based on certain  criteria
relative to the Company's accounts receivable and inventory.

Impact of The Year 2000
- -----------------------

The Year 2000 issue related to most computer software programs using two digits,
rather than four, to define the applicable year for dates.  Any of the company's
information technology (IT) and non-information  technology (non-IT) systems and
products might have  recognized a date using "00" as the year 1900,  rather than
the year 2000. This could have resulted in system failures or miscalculations,


                                      -8-
<PAGE>


causing   disruptions  in   operations,   including  the  inability  to  process
transactions and engage in similar normal business activities within the company
and with third parties.

In 1997,  the Company  initiated a program to address  the  Company's  Year 2000
exposure.  The program was  substantially  completed on schedule in 1999 and the
Company experienced no material adverse effects related to the arrival of 2000.

The Company  believes that  modifications  and  conversions  of its software and
hardware  systems were  successful.  However,  there remains the  possibility of
latent Year 2000 problems in systems that could cause a failure in the Company's
systems. Such failure could result in an interruption in, or failure of, certain
normal business  activities or operations,  which could have a material  adverse
effect on the company's results of operations, liquidity or financial condition.
The Company believes that such an occurrence is unlikely.


ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

The  Company's  consolidated  financial  statements  and the related  Reports of
Independent  Auditors  appear  on  pages  F2 to  F16.  See  Index  to  Financial
Statements, page F-1.


ITEM 9.  CHANGES  IN  AND  DISAGREEMENTS  WITH  ACCOUNTANTS  ON  ACCOUNTING  AND
         FINANCIAL DISCLOSURE

Not applicable.


                                      -9-
<PAGE>


                                    PART III

ITEM 10.  DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

The following  tables list the  directors and executive  officers of the Company
and J.B. Williams Company,  Inc., the wholly owned subsidiary  through which the
Company's operations are conducted ("J.B. Williams").

J.B. WILLIAMS HOLDINGS, INC.
- ----------------------------

Name                                Age              Office(s) Held
- ----                                ---              --------------

Hendrik J. Hartong, Jr.             60               Director, Chairman

Richard T. Niner                    60               Director, Vice President

Dario U. Margve                     43               Director, President and CEO

Kevin C. Hartnett                   49               Vice President Finance and
                                                        Administration and
                                                        Secretary

C. Alan MacDonald                   67               Director

Carl G. Anderson, Jr.               55               Director

John T. Gray                        64               Director


J. B. WILLIAMS COMPANY, INC.
- ----------------------------

Hendrik J. Hartong, Jr.             60               Director, Chairman

Richard T. Niner                    60               Director

Dario U. Margve                     43               President and CEO

Kevin C. Hartnett                   49               Vice President Finance and
                                                        Administration and
                                                        Secretary

Robert G. Sheasby                   48               Vice President Marketing

Jeffrey L. Bower                    48               Vice President Operations

D. John Dowers                      40               Vice President Sales

All  directors  and  executive  officers of the Company  and J.B.  Williams  are
elected  annually and serve as such until their successors have been elected and
qualified.

HENDRIK  J.  HARTONG,  JR.  - Mr.  Hartong  has been a  member  of the  Board of
Directors of each of the Company and J.B.  Williams  since the  organization  of
these companies in December, 1993 and December,


                                      -10-
<PAGE>


1992,  respectively.  He has also served as the  Chairman  of the Company  since
March,  1994, and Chairman of J.B. Williams since its organization.  Since 1988,
Mr.  Hartong has been a General  Partner of Brynwood  Partners II L.P. and since
mid-1996, a General Partner of Brynwood Partners III L.P., and Brynwood Partners
IV L.P., investment management partnerships based in Greenwich, Connecticut. Mr.
Hartong is a director of Hurco Companies,  Inc. and a director of Lincoln Snacks
Company.  Mr.  Hartong  graduated from the Harvard  Graduate  School of Business
Administration in 1964, and the University of Cincinnati in 1962.

RICHARD T. NINER - Mr. Niner has been a member of the Board of Directors of each
of the Company and J.B. Williams since their organization and has served as Vice
President  of the  Company  since that date.  Since 1988,  Mr.  Niner has been a
General  Partner of Brynwood  Partners II L.P.,  an investment  management  firm
based in  Greenwich,  Connecticut,  and since  January 1999 Mr. Niner has been a
Partner at Wind River Associates,  L.P., a private  investment firm in Stamford,
Connecticut.  Mr. Niner is also a director of Arrow  International,  Inc., Case,
Pomeroy & Company,  Inc. and Hurco Companies,  Inc. Mr. Niner graduated from the
Harvard  Graduate  School of  Business  Administration  in 1964,  and  Princeton
University in 1961.

C. ALAN  MACDONALD - Mr.  MacDonald has been a member of the Company's  Board of
Directors since March,  1994. Mr.  MacDonald is President of The Club Management
Co., LLC,  consultants in golf club mangement.  Prior to assuming this position,
Mr. MacDonald was Managing Director of The Directorship Group, Inc., consultants
in corporate  governance and executive  search;  and was General  Partner of The
Marketing  Partnership,  Inc. He was associated  with the Noel Group and Lincoln
Snacks Co. Mr. MacDonald was formerly President and CEO of Nestle Foods Corp. in
Purchase,  New York, a position he held from 1983 to 1991.  Prior to that he had
been President of The Stouffer  Frozen Foods Co. Mr.  MacDonald is also director
of Lord, Abbett & Co., a manager of mutual funds,  Fountainhead Water Company, a
producer of bottled water, CARESIDE,  Inc., designer,  manufacturer and marketer
of diagnostic test products, and Lincoln Snacks Company. He is a former director
and past chairman of the executive  committee of American Maize Products Co. Mr.
MacDonald  graduated  from  Cornell  University  in 1955  with a B.S.  in  Hotel
Administration.

CARL G. ANDERSON, JR. - Mr. Anderson has been a member of the Company's Board of
Directors  since March,  1994.  Mr.  Anderson is President and CEO of ABC School
Supply,  Inc., a  manufacturer  and marketer of  educational  products  based in
Atlanta,  Georgia. Prior to joining ABC School Supply in May, 1997, Mr. Anderson
served as Vice  President  - General  Manager  of the Retail  Consumer  Products
Division of James  River  Corporation  since  August,  1994.  He was a marketing
executive at Procter & Gamble from 1972 to 1984 and Vice  President  and General
Manager at Nestle Foods Corporation in Purchase, New York from 1984 to 1992. Mr.
Anderson is also a director of Arrow International,  Inc. and ABC School Supply,
Inc.  Mr.   Anderson   graduated  from  Lehigh   Graduate   School  of  Business
Administration  in 1972 and  Lafayette  College  in 1967 and  served  as a First
Lieutenant in the U.S. Army.

JOHN T. GRAY - Mr. Gray is a General Partner of Brynwood  Partners III L.P., and
Brynwood  Partners,  IV,  L.P.,  investment  management  partnerships  based  in
Greenwich, Connecticut. During the period 1984 through mid-1995, Mr. Gray served
as President and Chief Executive Officer of The Genie Company, a manufacturer of
garage door openers and wet/dry vacuum cleaners. He first became associated with
Genie as Executive Vice President in 1982. Mr. Gray joined the Norelco  Division
of North  American  Philips  Corporation  in 1968  where he  served  in  various
marketing  positions and rose to become Vice  President  and General  Manager in
1974.  Mr. Gray is also  director of Associated  Materials  Inc., a Dallas based
manufacturer of building  materials and Lincoln Snacks  Company,  a manufacturer
and marketer of snack food  products.  Mr. Gray graduated from the University of
Illinois and served as a First Lieutenant in the U.S. Air Force.


                                      -11-
<PAGE>


DARIO U. MARGVE - Mr.  Margve has been a member of the Board of Directors of the
Company,  and the President and CEO of the Company, and the President and CEO of
J.B.  Williams since March 9, 1995.  Mr. Margve began his  employment  with J.B.
Williams in May,  1993 as the Vice  President  Sales and served in this position
until his election as President  and CEO.  Prior to joining J.B.  Williams,  Mr.
Margve was the Vice President Division Manager of the Stouffer Foods Division of
Nestle Company, Inc., which company Mr. Margve joined in March, 1991. Mr. Margve
previously held other positions with Nestle,  including  Regional Manager of the
Nestle Foods Division,  and was Vice President,  Regional Manager of Wine World,
Inc. Mr. Margve  received a B.S. in Engineering  from the United States Military
Academy at West Point, New York, in 1978.

KEVIN C. HARTNETT - Mr.  Hartnett  began his  employment  with J.B.  Williams in
March, 1993 as Vice President Finance and Administration.  He has also served as
Vice President  Finance and  Administration of the Company and Secretary of J.B.
Williams since March, 1994 and as Secretary of the Company since December, 1994.
He is responsible for financial matters related to J.B. Williams,  including its
existing operations and development.  Previously,  Mr. Hartnett was the Director
of Finance and  Accounting  for the Bottled Water Division of The Clorox Company
from September,  1989 to March,  1993. Mr. Hartnett also held various  positions
with Nestle Foods Corporation from April, 1973 to September,  1989 including the
Division Controller of the Coffee/Tea Division,  and the Marketing Controller of
the Beverage Division. He graduated from the University of Dayton with a B.S. in
Accounting, and from Iona College with an M.B.A. in Finance.

JEFFREY L. BOWER - Mr. Bower began his employment with J.B.  Williams in August,
1994.  Previously,  Mr.  Bower was employed by Reckitt & Colman Inc., a consumer
products company,  from 1987 to August,  1994 where he served as the Director of
External  and  Special  Manufacturing  and  prior  thereto  as the  Director  of
Engineering,  Durkee-French  Foods Inc.  Mr.  Bower also  served as a Manager of
Engineering for Pepsi-Cola USA from 1984 to 1987 and as Senior Project  Engineer
for  Mobil  Chemical  Company  from  1978 to 1984.  Mr.  Bower  was the  Company
Commander, A Co. Of the 9th Engr. Bn. from 1973 to 1978. He received his B.S. in
Aerospace Engineering from the University of Virginia in 1973.

ROBERT G.  SHEASBY - Mr.  Sheasby  began his  employment  with J.B.  Williams in
October, 1993. Mr. Sheasby was a partner of and marketing consultant to Creative
Options,  a marketing,  new products and  communications  consultant,  from 1993
until  he  joined  J.B.   Williams,   and  Vice   President  of  Marketing   for
Tulip/Polymerics,  Inc.  from  1991 to 1993.  Mr.  Sheasby  was Vice  President,
Marketing for  Cheesebrough-Pond?s  USA from  1989-1991.  Mr.  Sheasby also held
various positions with  Bristol-Myers Co. and Lever Brothers Co. He received his
B.S. in Marketing and his B.S. in Advertising from Syracuse University in 1973.

D. JOHN DOWERS - Mr.  Dowers began his  employment  with J.B.  Williams in June,
1995. Prior to joining J.B. Williams, Mr. Dowers was Vice President of Marketing
for the Nestle Ice Cream Company from August,  1993.  Mr. Dowers also held other
positions  within the Nestle U.S.A.  organization,  including  Vice President of
Trade Marketing and Vice President of Sales  Administration  for Stouffer Foods.
He received his B.A. in Economics from Bucknell University in 1981 and an M.B.A.
in Marketing from the University of Chicago in 1987.


                                      -12-
<PAGE>


Employment  Contracts  and  Termination  of  Employment  and   Change-in-Control
- --------------------------------------------------------------------------------
Arrangements
- ------------

Each of the named executive  officers of J.B.  Williams has an employment letter
setting  forth  the  general  terms  of his  respective  employment.  Each  such
employment  letter  provides for  employment  for an initial period of one year,
with  automatic  renewals for  additional  one-year  periods,  and entitles each
executive  officer to participation  in benefit plans and perquisites  available
generally  to  executive  employees.  Each  employment  letter  specifies a base
salary,  and provides  for annual  reviews for possible  merit  increases.  Each
employment   letter   specifies  that  the  executive  may  be  eligible  for  a
discretionary   bonus  based  partially  upon  attaining   planned   performance
objectives and partially upon subjective performance factors.

ITEM 11.  EXECUTIVE COMPENSATION

Summary Compensation Table
- --------------------------

The  following  table sets forth the  compensation  paid by the Company and J.B.
Williams to their chief executive officer and each of the other four most highly
compensated  executive  officers of such companies whose total cash compensation
exceed  $100,000 for the fifty-two week period ended January 1, 2000 and for the
calendar years ended December 31, 1998 and 1997. The dollar value of perquisites
and other  personal  benefits  for each of the named  individuals  was less than
established reporting thresholds.

<TABLE>
<CAPTION>
                                                                                   Shares
                                                                                 Underlying     All Other
                                                    Annual Compensation            Options   Compensation(2)
                                              -------------------------------    ----------  ---------------
       Name and Principal Position            Year      Salary       Bonus(1)
       ---------------------------            ----      ------       --------

<S>                                           <C>      <C>          <C>              <C>       <C>
Dario U. Margve, President and CEO ......     1999     $230,000     $143,000         --        $  6,900
  of the Company and J.B. Williams Co. ..     1998      220,000       50,000         --           6,600
                                              1997      210,000      165,000         --           6,300

Kevin C. Hartnett, Vice President- ......     1999     $152,900     $ 95,000         --        $  4,587
  Finance and Administration of the .....     1998      146,300       35,000         --           4,389
  Company and J.B. Williams Co. .........     1997      140,000      120,000         --           4,200

Robert G. Sheasby, Vice President- ......     1999     $166,100     $ 85,000         --        $  4,983
  Marketing of J.B. Williams Co. ........     1998      158,900       30,000         --           4,767
                                              1997      152,000      107,500         --           4,560

Jeffrey L. Bower, Vice President ........     1999     $120,500     $ 65,000         --        $  3,615
  Operations of J.B. Williams Co. .......     1998      120,500         --           --           3,615
                                              1997      115,250       82,500         50           3,458

D. John Dowers, Vice President - Sales of     1999     $169,300     $ 95,000         --        $  5,079
  J.B. Wiliams Co. ......................     1998      162,000       35,000         --           4,860
                                              1997     1555,000      107,500         --           4,650
</TABLE>


(1)  Bonuses reflected for 1999 were paid in 2000.

(2)  Represents contributions made by J.B. Williams pursuant to a 401(k) plan.


                                      -13-
<PAGE>


Stock Option Grants for Year Ended January 1, 2000
- --------------------------------------------------

There were no option  grants  during  1999 to any of the  officers  named in the
Summary Compensation Table.

Board  of  Directors  Interlocks  And  Insider   Participation  in  Compensation
Decisions
- --------------------------------------------------------------------------------

Neither  the  Company  nor  J.B.  Williams  has  a  compensation  committee.  No
compensation  is paid to any executive  officer of the Company.  Decisions  with
respect to executive  compensation for officers of J.B. Williams are made by the
Board  of  Directors  of J.B.  Williams.  None of the  members  of the  Board of
Directors of J.B. Williams received any compensation in 1999 or previously as an
officer or employee of J.B.  Williams.  Mr. Margve,  who serves as a director of
the Company,  receives compensation as an officer of J.B. Williams. See Item 11,
Summary Compensation Table.

Report of Board of Directors on Executive Compensation
- ------------------------------------------------------

The  Board of  Directors  of J.B.  Williams  reviews  and  approves  the  annual
compensation  of J.B.  Williams'  executive  officers,  as well as the Company's
policies  and  practices  with  respect  to  compensation  of  other  management
personnel.

Compensation  of  executive  officers  consists  primarily  of base  salary  and
discretionary  bonus awards.  The base salary of executive officers is specified
in their employment  letters,  summarized above. The base salary is subject to a
merit  review for  possible  increase  at the end of each fiscal year during the
executive's employment.  The bonus awards are made at the sole discretion of the
Board of Directors based primarily upon attaining planned performance objectives
and partially upon subjective performance factors.

In reviewing the compensation of J.B. Williams'  executive officers for possible
increases in base salary and for bonus awards, the Board of Directors  considers
(i) the  levels  of  executive  compensation  paid  in the  industry,  (ii)  the
company's  earnings  and profit  margin  (operating  income as a  percentage  of
revenues),  both in absolute  terms as well as in relation to budget  forecasts,
and  compared  to  results  for prior  years,  and (iii) the extent to which the
company has achieved or exceeded its goals for the year.  No specific  weight is
accorded to any single factor and the different  factors may be accorded greater
or lesser weight in particular years or for particular officers.

The base  compensation of J.B.  Williams'  chief executive  officer for 1999 was
determined  at the  beginning  of that  year in  light  of all of the  foregoing
factors  as  applied to the CEO's  performance  in 1998.  His bonus for 1999 was
determined in 2000 in light of these same factors as applied to his  performance
in 1999.

                                     By the Board of Directors of J.B. Williams

                                     Hendrik J. Hartong, Jr.
                                     Richard T. Niner


                                      -14-
<PAGE>


Compensation Of Directors
- -------------------------

A  director  who is not an  employee  or  officer  of the  Company or any of its
subsidiaries is paid an annual fee of $2,000 per calendar quarter for serving as
a director of the Company,  and $1,000 for attendance per meeting.  Directors of
the Company and any of its subsidiaries  are reimbursed for their  out-of-pocket
expenses  incurred in  connection  with their  service as  directors,  including
travel expenses.


ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

The  following  table sets forth as of March 7, 2000,  the  beneficial  security
ownership,  if any, of (a) any person who is known to the  registrant  to be the
beneficial owner of more than five percent of the Company's  voting  securities,
together with any such person's address,  (b) the directors of the Company,  (c)
each of the executive officers named in the Summary  Compensation Table, and (d)
the directors and executive officers of the Company as a group.

<TABLE>
<CAPTION>
                                                                  Amount and Nature        Percent of
Title of Class             Beneficial Owner                    of Beneficial Ownership      Class(1)
- --------------             ----------------                    -----------------------      --------

<S>                        <C>                                     <C>                        <C>
Common Stock               Brynwood Partners II L.P.
                           Two Soundview Drive
                           Greenwich, CT 06830                     9,000 shares((1))            90%

Common Stock               Hendrik J. Hartong, Jr.                 9,000 shares(2)              90%

Common Stock               Richard T. Niner                        9,000 shares(3)              90%

Common Stock               Dario U. Margve                           350 shares               3.50%

Common Stock               Kevin C. Hartnett                         175 shares               1.75%

Common Stock               Robert G. Sheasby                         175 shares               1.75%

Common Stock               D. John Dowers                            150 shares               1.50%

Common Stock               Jeffrey L. Bower                          100 shares               1.00%

Common Stock               All directors and executive
                           officers as a group (10 persons)          950 shares(4)              *
</TABLE>


- -----------------------------

(1)  90%  of  the  Company's  issued  and  outstanding  common  stock  is  owned
     beneficially  and of  record by  Brynwood  Partners  II L.P.  ("Brynwood").
     Pursuant  to the terms of its  Amended and  Restated  Agreement  of Limited
     Partnership, Brynwood must be dissolved by December 31, 2000 and all assets
     of the  partnership  (including  the capital  stock of the Company) must be
     distributed to the partners by such time.  (*Represents less than 1%.)


                                      -15-
<PAGE>


(2)  Consists of 9,000 shares owned by Brynwood  Partners II L.P. Mr. Hartong is
     a general partner of Brynwood  Management II L.P.,  which serves as general
     partner of Brynwood  Partners II L.P.  Together with Mr. Niner, Mr. Hartong
     has voting and investment power over these shares. Mr. Hartong's address is
     c/o Brynwood Partners, Two Soundview Drive, Greenwich, CT 06830.

(3)  Consists of 9,000 shares owned by Brynwood  Partners II L.P. Mr. Niner is a
     general  partner of Brynwood  Management  II L.P.,  which serves as general
     partner of Brynwood Partners II L.P.  Together with Mr. Hartong,  Mr. Niner
     has voting and investment  power over these shares.  Mr. Niner's address is
     c/o Brynwood Partners, Two Soundview Drive, Greenwich, CT 06830.

(4)  Does not include for Mr.  Hartong or Mr.  Niner the 9,000  shares  owned by
     Brynwood Partners II L.P. which is reflected as being beneficially owned by
     such directors in the chart.


ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

The Company  pays a monthly fee of $25,000 to Brynwood  Management  II L.P.  for
management and consulting  services.  Such payments aggregated $300,000 in 1999.
Messrs.  Hartong and Niner,  who are  directors of the Company,  are the General
Partners of Brynwood Management II L.P.


ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K

(a)  The following documents are filed as part of this report on Form 10-K

     1.   Financial Statements

          The  financial  statements  and notes  thereto  listed on page F-1 are
          filed herewith as part of this report.

     2.   Financial Statement Schedules

          All schedules for which provision is made in the applicable accounting
          regulations  of  the  Securities  and  Exchange   Commission  are  not
          required,  are  inapplicable  or have been  disclosed  in the Notes to
          Consolidated Financial Statements and therefore have been omitted.

     3.   Exhibits


Exhibit
Number           Description
- --------         -----------

(2)(i)           Agreement  dated as of February  24, 1994,  between  SmithKline
                 Beecham  Consumer  Healthcare,  L.P.  and  CEP  Holdings,  Inc.
                 ("CEP")  (incorporated  by reference  to Exhibit  (2)(i) to the
                 Registration  Statement  on Form  S-4  (No.  33-83734)  of J.B.
                 Williams Holdings, Inc. (the "Company"), J.B. Williams Company,
                 Inc. ("J.B.  Williams"),  After Shave Products,  Inc.  ("ASP"),
                 Pre-Shave  Products,  Inc.  ("PSP"),  Hair Care Products,  Inc.
                 ("HCP") and CEP (the "Registration Statement")).


                                      -16-
<PAGE>


(2)(ii)          Intellectual  Property Agreement dated as of February 24, 1994,
                 between Merrell Dow Pharmaceuticals  Inc. And CEP (incorporated
                 by reference to Exhibit (2)(ii) to the Registration Statement).

(2)(iii)         Agreement  dated as of December  16, 1992,  between  SmithKline
                 Beecham  Corporation,  SmithKline Beecham Consumer Brands Inc.,
                 and  Beecham  (NJ)  Inc.  and J.B.  Williams  (incorporated  by
                 reference to Exhibit (2)(iii) to the Registration Statement).

(2)(iv)          Asset  Purchase  Agreement  dated as of August 6, 1997,  by and
                 between  J.B.  Williams  and  Avalon  Natural  Cosmetics,  Inc.
                 (incorporated  by  reference  to Exhibit  2.1 to the  Company's
                 Report on Form 8-K filed on October 31, 1997).

(2)(v)           Asset Purchase  Agreement  between CEP and Virotex  Corporation
                 dated as of July 10, 1997  (incorporated by referred to Exhibit
                 2(v) of the Company's Annual Report on Form 10-K for the fiscal
                 year ended December 31, 1997).

(2)(vi)          Asset Purchase Agreement between J.B. Williams & Hoechst Marion
                 Roussel Canada, Inc. (incorporated by referred to Exhibit 2(vi)
                 of the Company's Annual Report on Form 10-K for the fiscal year
                 ended December 31, 1997).

(3)(i)           Certificate  of  Incorporation  of the  Company,  as amended to
                 March 11, 1994  (incorporated by reference to Exhibit (3)(I)(l)
                 to the Registration Statement).

(3)(ii)          By-Laws of the Company  (incorporated  by  reference to Exhibit
                 3(ii) to the Registration Statement).

(4)(i)           Specimen   of  the   Company's   12%  Senior   Notes  due  2004
                 (incorporated   by  reference  to  Exhibit   (4)(I)(l)  to  the
                 Registration Statement).

(4)(ii)          Indenture  dated as of March 16, 1994 among the  Company,  J.B.
                 Williams,  ASP,  PSP,  HCP,  CEP and The Bank of New  York,  as
                 Trustee  (incorporated  by reference to Exhibit  (4)(iv) to the
                 Registration Statement).

(4)(iii)         $5,000,000 Credit Facility dated as of August 29, 1997, between
                 the  Company  and The Bank of New York,  including  the  Master
                 Promissory Note as of the same date  (incorporated  by referred
                 to Exhibit  4(iii) of the Company's  Annual Report on Form 10-K
                 for the fiscal year ended December 31, 1997).

(10)(i)(l)       Manufacturing  Agreement dated as of February 24, 1994, between
                 J.B.  Williams  and Marion  Merrell Dow Inc.  (incorporated  by
                 reference to Exhibit (10)(I)(3) to the Registration Statement).

(10)(i)(2)       License  Agreements  between J.B.  Williams and CEP dated as of
                 February  20, 1994 and between  J.B.  Williams and each of PSP,
                 HCP and ASP  dated  as of  January  1,  1993  (incorporated  by
                 reference to Exhibit (10)(I)(4) to the Registration Statement).

(10)(i)(3)       Manufacturing  and Sales  Agreement  between J.B.  Williams and
                 Summa Rx  Laboratories,  Inc.  (incorporated  by  reference  to
                 Exhibit (10)(ii)(D) to the Registration Statement).


                                      -17-
<PAGE>


(10)(ii)(D)      Sublease,  dated  August  11,  1993,  between  E.I.  Du Pont De
                 Nemours  and  Company  and  J.B.   Williams   (incorporated  by
                 reference   to   Exhibit   (10)(ii)(D)   to  the   Registration
                 Statement).

(10)(iii)(A)(1)  The Company's 1994  Stock  Option  Plan  dated  March  4,  1994
                 (incorporated  by reference to Exhibit  (10)(iii)(A)(l)  to the
                 Registration Statement).

(10)(iii)(A)(2)  Employment  Agreement  dated  as of May 3,  1993  between  J.B.
                 Williams  and Dario U. Margve  (incorporated  by  reference  to
                 Exhibit (10)(iii)(A)(2) to the Registration Statement).

(10)(iii)(A)(3)  Employment Agreement dated as of February 11, 1993 between J.B.
                 Williams and Kevin C.  Hartnett  (incorporated  by reference to
                 Exhibit (10)(iii)(A)(2) to the Registration Statement).

(10)(iii)(A)(4)  Employment  Agreement  dated as of August 4, 1994  between J.B.
                 Williams  and Jeffrey L. Bower  (incorporated  by  reference to
                 Exhibit (10)(iii)(A)(2) to the Registration Statement).

(10)(iii)(A)(5)  Employment  Agreement dated as of October 19, 1994 between J.B.
                 Williams  and Robert G. Sheasby  (incorporated  by reference to
                 Exhibit  (10)(iii)(A)(6) to the Registrant?s 1994 Annual Report
                 on Form 10-K).

(21)             Subsidiaries  of the  Company  (incorporated  by  reference  to
                 Exhibit (21) to the Registration Statement).

(24)             Powers of Attorney for  directors  and certain  officers of the
                 Company.

(27)             Financial Data Schedule

(b) Reports on Form 8-K
    - On May 15, 1999, the registrant  filed one report on Form 8-K reflecting a
      change in its annual fiscal year to a fifty-two week period  consisting of
      four thirteen week interim periods, with the fiscal year ending on January
      1, 2000.


                                      -18-
<PAGE>


                                   SIGNATURES
                                   ----------

Pursuant to the  requirements of Section 13 or 15(d) of the Securities  Exchange
Act of 1934,  the  registrant  has duly  caused  this report to be signed on its
behalf by the undersigned, thereunto duly authorized.

                                          J.B. WILLIAMS HOLDINGS, INC.
                                          ----------------------------
                                          (Registrant)



                                      By: /s/DARIO U. MARGVE
                                          ----------------------------
                                          Dario U. Margve,
                                          President and CEO


Date: March 28, 2000


Pursuant to the requirements of the Securities Exchange Act of 1934, this report
has been signed below by the following  persons on behalf of the  registrant and
in the capacities and on the dates indicated.

SIGNATURE                           TITLE
- ---------                           -----

/s/ DARIO U. MARGVE        President, CEO and Director            March 28, 2000
- -------------------        (principal executive officer)
DARIO U. MARGVE

/s/ KEVIN C. HARTNETT      Vice President, Finance and            March 28, 2000
- ---------------------      Administration (principal
KEVIN C. HARTNETT          financial and accounting officer)


NAME                          TITLE
- ----                          -----

HENDRIK J. HARTONG, JR.      Director            :    By /s/KEVIN C. HARTNETT
                                                 :    -----------------------
                                                 :         Kevin C. Hartnett
RICHARD T. NINER             Director            :         As Attorney-in-Fact
                                                 :         Date: March 28, 2000
                                                 :
C. ALAN MACDONALD            Director            :and
                                                 :
CARL G. ANDERSON, JR.        Director            :    By /s/ DARIO U. MARGVE
                                                 :    ----------------------
                                                 :         Dario U. Margve
JOHN T. GRAY                 Director            :         As Attorney-in-Fact
                                                 :         Date: March 28, 2000


                                      -19-
<PAGE>



- --------------------------------------------------------------------------------

   J.B. WILLIAMS
   HOLDINGS, INC.

   Consolidated Financial Statements as of
   January 1, 2000 and December 31, 1998, for the
   Fifty-Two Weeks Ended January 1, 2000 and the
   Years Ended December 31, 1998 and 1997, and
   Independent Auditors' Report

- --------------------------------------------------------------------------------


<PAGE>


J.B. WILLIAMS HOLDINGS, INC.

TABLE OF CONTENTS
- -------------------------------------------------------------------------------

                                                                            Page

INDEPENDENT AUDITORS' REPORT                                                   1

FINANCIAL  STATEMENTS AS OF JANUARY 1, 2000 AND DECEMBER 31,
   1998 AND FOR THE  FIFTY-TWO  WEEKS ENDED  JANUARY 1, 2000
   AND THE YEARS ENDED DECEMBER 31, 1998 AND 1997:

Consolidated  Balance  Sheets  as of  January  1,  2000  and
   December 31, 1998                                                           2

Consolidated  Statements of Income and Retained Earnings for
   the  Fifty-Two  Weeks Ended January 1, 2000 and the Years
   Ended December 31, 1998 and 1997                                            3

Consolidated  Statements  of Cash  Flows  for the  Fifty-Two
   Weeks Ended January 1, 2000 and the Years Ended  December
   31, 1998 and 1997                                                           4

Notes to Consolidated Financial Statements                                  5-15





                            F-1
<PAGE>

INDEPENDENT AUDITORS' REPORT

Board of Directors and Shareholder
J. B. Williams Holdings, Inc.

We have audited the accompanying  consolidated  balance sheets of J. B. Williams
Holdings,  Inc.  and  subsidiaries  (the  "Company")  as of  January 1, 2000 and
December  31,  1998,  and the  related  consolidated  statements  of income  and
retained  earnings and cash flows for the fifty-two  weeks ended January 1, 2000
and the years ended  December 31, 1998 and 1997.  These  consolidated  financial
statements   are  the   responsibility   of  the   Company's   management.   Our
responsibility  is  to  express  an  opinion  on  these  consolidated  financial
statements based on our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion,  such consolidated  financial  statements present fairly, in all
material  respects,  the  consolidated  financial  position  of J.  B.  Williams
Holdings, Inc. and subsidiaries as of January 1, 2000 and December 31, 1998, and
the  consolidated  results  of their  operations  and their  cash  flows for the
fifty-two  weeks ended January 1, 2000 and the years ended December 31, 1998 and
1997 in conformity with generally accepted accounting principles.

February 16, 2000



                                      F-2

<PAGE>
<TABLE>
J. B. WILLIAMS HOLDINGS, INC.

CONSOLIDATED BALANCE SHEETS
JANUARY 1, 2000 AND DECEMBER 31, 1998
(In Thousands)
- ------------------------------------------------------------------------------------------


<CAPTION>
                                                                         2000         1998
                                                                         ----         ----
<S>                                                                     <C>         <C>
ASSETS
- ------

CURRENT ASSETS:
  Cash and cash equivalents .......................................     $11,113     $ 6,263
  Accounts receivable, net of allowance for doubtful accounts
    and sales returns of $688 and $881 at January 1, 2000 and
    December 31, 1998, respectively ...............................      13,741      14,738
  Inventories .....................................................       6,404      10,809
  Other current assets (Note 4) ...................................       2,153       1,905
                                                                        -------     -------

        Total .....................................................      33,411      33,715
                                                                        -------     -------

PROPERTY AND EQUIPMENT:
  Machinery and equipment .........................................       4,083       2,851
  Furniture and fixtures ..........................................         378         334
  Leasehold improvements ..........................................          41          41
                                                                        -------     -------

        Total .....................................................       4,502       3,226

  Less accumulated depreciation ...................................       2,497       1,876
                                                                        -------     -------

        Net .......................................................       2,005       1,350
                                                                        -------     -------

OTHER ASSETS:
  Intangible assets, net of accumulated amortization of $25,913 and
    $22,623 at January 1, 2000 and December 31, 1998, respectively       39,744      42,638
  Other assets ....................................................       4,062       2,459
                                                                        -------     -------

        Total .....................................................      43,806      45,097
                                                                        -------     -------

TOTAL ASSETS ......................................................     $79,222     $80,162
                                                                        =======     =======

LIABILITIES AND SHAREHOLDERS' EQUITY
- ------------------------------------

CURRENT LIABILITIES:
  Accounts payable ................................................     $ 2,995     $ 3,294
  Due to sellers of acquired businesses ...........................         224         215
  Accrued expenses (Note 5) .......................................       7,230       7,755
  Income taxes payable ............................................          61         210
                                                                        -------     -------

       Total ......................................................      10,510      11,474
                                                                        -------     -------

DUE TO SELLERS OF ACQUIRED BUSINESSES (Note 10) ...................         463         674
                                                                        -------     -------

SENIOR NOTES (Note 6) .............................................      50,345      50,345
                                                                        -------     -------

COMMITMENTS AND CONTINGENCIES (Note 10)

SHAREHOLDERS' EQUITY (Note 7):
  Common stock and paid-in capital ................................      10,804      10,800
  Retained earnings ...............................................       8,304       8,069

  Less notes receivable from shareholders .........................       1,204       1,200
                                                                        -------     -------

       Total ......................................................      17,904      17,669
                                                                        -------     -------

TOTAL LIABILITIES AND SHAREHOLDERS' EQUITY ........................     $79,222     $80,162
                                                                        =======     =======
</TABLE>

See notes to consolidated financial statements.


                                      F-3
<PAGE>

<TABLE>
J. B. WILLIAMS HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF INCOME AND RETAINED EARNINGS
FIFTY-TWO WEEKS ENDED JANUARY 1, 2000 (FISCAL 1999) AND THE
YEARS ENDED DECEMBER 31, 1998 AND 1997
(In Thousands Except Share Data)
- -----------------------------------------------------------------------------------------------------
<CAPTION>
                                                                      Fiscal      Fiscal      Fiscal
                                                                       1999        1998        1997
                                                                      -------     -------     -------

<S>                                                                   <C>         <C>         <C>
NET SALES .......................................................     $72,925     $76,106     $63,868
                                                                      -------     -------     -------

OPERATING COSTS AND EXPENSES:
  Cost of goods sold ............................................      28,259      31,294      23,555
  Advertising ...................................................       2,203       3,933       4,134
  Promotion .....................................................      12,885      13,351      10,555
  Cash discounts ................................................       1,286       1,297       1,238
  Distribution ..................................................       3,699       4,587       3,862
  Selling .......................................................       2,673       2,895       2,667
  General and administrative ....................................       8,727       7,625       6,831
  Depreciation and amortization .................................       4,207       4,176       4,887
  Special item - Litigation settlement and related costs (Note 3)       2,760        --          --
                                                                      -------     -------     -------

       Total  operating expenses ................................      66,699      69,158      57,729
                                                                      -------     -------     -------

OPERATING PROFIT
                                                                        6,226       6,948       6,139

INTEREST  EXPENSE - Net of  interest  income of $329,
  $262 and $852 for  fiscal 1999, 1998 and 1997, respectively ...       5,827       5,957       5,200
                                                                      -------     -------     -------

INCOME BEFORE INCOME TAXES ......................................         399         991         939

PROVISION FOR INCOME TAXES (Note 8) .............................         164         410         366
                                                                      -------     -------     -------

NET INCOME ......................................................         235         581         573

RETAINED EARNINGS, BEGINNING OF YEAR ............................       8,069       7,488       6,915
                                                                      -------     -------     -------

RETAINED EARNINGS, END OF YEAR ..................................     $ 8,304     $ 8,069     $ 7,488
                                                                      =======     =======     =======

INCOME PER COMMON SHARE:
  Basic .........................................................     $ 23.50     $ 59.10     $ 63.66
                                                                      =======     =======     =======
  Diluted .......................................................     $ 23.50     $ 58.76     $ 61.18
                                                                      =======     =======     =======

WEIGHTED AVERAGE NUMBER OF COMMON
  SHARES OUTSTANDING - BASIC ....................................      10,000       9,830       9,000
                                                                      =======     =======     =======

WEIGHTED AVERAGE NUMBER OF COMMON
  SHARES OUTSTANDING - DILUTED ..................................      10,000       9,888       9,366
                                                                      =======     =======     =======
</TABLE>


See notes to consolidated financial statements.


                                      F-4
<PAGE>

<TABLE>
J. B. WILLIAMS HOLDINGS, INC.

CONSOLIDATED STATEMENTS OF CASH FLOWS
FIFTY-TWO WEEKS ENDED JANUARY 1, 2000 (FISCAL 1999) AND THE
YEARS ENDED DECEMBER 31, 1998 AND 1997
(In Thousands)
- ------------------------------------------------------------------------------------------------------

<CAPTION>
                                                                    Fiscal        Fiscal        Fiscal
                                                                     1999          1998          1997
                                                                   --------      --------      --------

<S>                                                                <C>           <C>           <C>
OPERATING ACTIVITIES:
  Net income .................................................     $    235      $    581      $    573
  Adjustments to reconcile net income to net cash (used in)
    provided by operating activities (net of acquisitions):
     Amortization of intangibles .............................        3,578         3,648         4,472
     Loss on disposal and impairment of property and equipment         --              55          --
     Depreciation of property and equipment ..................          629           528           415
     Deferred income tax provision (benefit) - net ...........           59           257          (647)
     Changes in operating assets and liabilities:
       Accounts receivable ...................................          997        (1,503)       (5,416)
       Inventories ...........................................        1,996        (1,609)        2,270
       Other current assets ..................................         (155)         (153)         (354)
       Other assets ..........................................          359          (142)         --
       Accounts payable ......................................         (299)          (24)          (44)
       Accrued expenses ......................................         (525)       (1,126)        2,525
       Income taxes payable ..................................         (149)         (571)          564
                                                                   --------      --------      --------

          Net cash provided by (used in) operating activities         6,725           (59)        4,358
                                                                   --------      --------      --------

INVESTING ACTIVITIES:
  Acquisitions ...............................................         (397)         --         (17,886)
  Equipment purchases and leasehold improvements .............       (1,276)         (884)         (298)
                                                                   --------      --------      --------

           Net cash used in investing activities .............       (1,673)         (884)      (18,184)
                                                                   --------      --------      --------

FINANCING ACTIVITY - Payments to sellers
  of acquired businesses .....................................         (202)         (169)         --
                                                                   --------      --------      --------

 INCREASE (DECREASE) IN CASH AND
  CASH EQUIVALENTS ...........................................        4,850        (1,112)      (13,826)

CASH AND CASH EQUIVALENTS,
  BEGINNING OF YEAR ..........................................        6,263         7,375        21,201
                                                                   --------      --------      --------

CASH AND CASH EQUIVALENTS, END OF YEAR .......................     $ 11,113      $  6,263      $  7,375
                                                                   ========      ========      ========

SUPPLEMENTAL CASH FLOW INFORMATION:
  Income taxes paid ..........................................     $    253      $    656      $    478
                                                                   ========      ========      ========

  Interest paid ..............................................     $  6,041      $  6,219      $  6,062
                                                                   ========      ========      ========

SUPPLEMENTAL NONCASH INVESTING ACTIVITIES:

  Notes receivable from shareholders for common stock ........     $  1,204      $  1,200      $   --
                                                                   ========      ========      ========
</TABLE>


See notes to consolidated financial statements.


                                      F-5
<PAGE>

J. B. WILLIAMS HOLDINGS, INC.

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
- --------------------------------------------------------------------------------

1.   BASIS OF ACCOUNTING AND ORGANIZATION

     The consolidated financial statements include J. B. Williams Holdings, Inc.
     and its subsidiaries:  J.B.  Williams  Company,  Inc., After Shave Products
     Co.,  Pre-Shave  Products  Co.,  Hair Care  Products  Co. and CEP  Holdings
     (collectively,  the  "Company").  Brynwood  Partners  II  L.P.,  a  private
     partnership  formed under  Delaware  law, is the owner of all of the issued
     and  outstanding  capital  stock  of the  Company.  Brynwood  partnerships,
     including  affiliates  of Brynwood  Partners II L.P.,  have invested in and
     managed  several  companies  since 1984 and their  investors  include major
     insurance  companies,  financial  institutions,  corporations  and  pension
     funds.

     Commencing January 1, 1999, the Company changed its annual fiscal year to a
     fifty-two week period consisting of four thirteen-week interim periods with
     the fiscal  year ending on January 1, 2000.  The change did not  materially
     impact reported results of operations  through the fifty-two week period of
     fiscal 1999.

     The  Company,  which was  organized  on December  3, 1992,  made an initial
     acquisition of certain assets ("Personal Care Products  Acquisition")  from
     SmithKline  Beecham  Corporation,  Beecham (NJ) Inc. and SmithKline Beecham
     Consumer Products, Inc.  (collectively,  "SKB") for $45,000,000 on December
     16, 1992. The Personal Care Products  Acquisition was financed  through the
     issuance  of a  promissory  note  for  $40  million  to SKB  and an  equity
     contribution  of $5.6  million  from  Brynwood  Partners II L.P.  Operating
     activity commenced on January 1, 1993.  Additionally,  the Company acquired
     certain assets ("Oral Care Products Acquisition") in February 1994 from SKB
     for  $18,323,000.  The Oral Care Products  Acquisition and repayment of the
     note payable to SKB relating to the Personal Care Products Acquisition were
     financed  through the private  placement  issuance of $55,000,000 of senior
     notes  and  an  equity  contribution  of  $4  million  from  the  Company's
     shareholder.

     The Company's products are marketed under the trademarks "Aqua Velva" after
     shave,  "Lectric  Shave"  preshave,  "Brylcreem"  hair  care  preparations,
     "Williams Mug Shave Soap," "San  Francisco  Soap"  specialty bath products,
     and "Cepacol,"  sore throat products and mouthwash,  Cepacol  Viractin cold
     sore and fever blister medication and Cepacol ColdCare dietary supplements.
     Each of the  trademarks  is owned by a  subsidiary  of the  Company  and is
     licensed to J. B. Williams Company,  Inc. The Company  generally  purchases
     finished  goods from contract  manufacturers  and sells  products under the
     above brand names in the United States, Canada and Puerto Rico.

     In August 1997, the Company  purchased  certain assets  associated with the
     Viractin and San  Francisco  Soap Company  brands from  Virotex  Corp.  and
     Avalon Natural Cosmetics, Inc., respectively. Additionally, in October 1997
     the Company acquired certain assets associated with the Cepacol business in
     Canada from  Hoechst  Marion  Roussel  Canada,  Inc.  The assets  purchased
     consist primarily of trademarks, patents, inventories,  formulas, marketing
     materials and customer lists associated with each of these brands.  Each of
     these brands did


                                      F-6
<PAGE>


      not comprise a separate  business  unit of the prior  owner.  Accordingly,
      other than net sales,  there is no financial or operating  data  available
      for these brands.

      The  Viractin  brand was  acquired by the Company for  approximately  $4.7
      million,  of which $0.6  million  was  allocated  to the fair value of the
      tangible   assets   acquired  and  $4.1  million  was   allocated  to  the
      intangibles. The cost of the San Francisco Soap Company brand acquired was
      approximately  $11.7  million,  of which $7.7 million was allocated to the
      fair value of tangible  assets  acquired and $4.0 million was allocated to
      intangibles.   In  both  of  these  transactions,   there  are  additional
      contingent  payments associated with annual net sales during the five-year
      period  following each respective  closing date (see Note 10). The cost of
      the Cepacol Canada business was approximately  $1.5 million,  all of which
      was allocated to intangibles.

      The  acquisitions  were  accounted for  utilizing  the purchase  method of
      accounting in accordance  with APB No. 16,  "Business  Combinations."  Net
      sales for the period from the  acquisition  date to December  31, 1997 and
      the pro  forma  increase  in sales as if the  acquisitions  took  place on
      January 1, 1997 are as follows:

                                                                      Pro Forma
                                                  Net Sales          Increase in
                                                    Since             Net Sales
                                                 Acquisition         (Unaudited)
                                                 -----------         -----------

Viractin ...............................         $   650,000         $ 2,300,000
San Francisco Soap Company .............           7,900,000          14,900,000
Cepacol Canada .........................             200,000           1,000,000

2.   SIGNIFICANT ACCOUNTING POLICIES

     Revenue  Recognition - Revenue is recognized  upon the shipment of products
     to customers.

     Net Sales - Net sales  include the sales price less an estimate of returns,
     unsaleables and other allowances.

     Advertising Costs - Such costs are comprised of various  television,  radio
     and newspaper advertisements and are charged to expense as incurred.

     Promotion  Costs - Such costs are  comprised  of coupons,  trade  promotion
     incentives,  market research  expenditures and package design costs and are
     charged to expense as incurred.

     Cash  Discounts  - Such  discounts  are  estimated  at 2% of sales  and are
     charged to expense as sales are recorded.

     Distribution  Costs - Such costs are  comprised  of  outbound  freight  and
     warehouse administrative charges and are charged to expense as incurred.

     Selling Costs - Such costs are  comprised  principally  of  incentives  and
     commissions  to  selling  brokers  and are  charged to expense as sales are
     recorded.

     Cash and Cash Equivalents - Cash and cash equivalents  include  investments
     with a one-day availability.


                                      F-7
<PAGE>


     Inventories - Inventories  consist  principally  of finished  goods and are
     stated at the lower of cost  (using  the  first-in,  first-out  method)  or
     market value.  Inventory  acquired in the San  Francisco  Soap and Viractin
     Products   Acquisitions   included  a  purchase  accounting  adjustment  of
     approximately  $2.3 million  relating to the acquired gross profit assigned
     to the value of inventory. Approximately $2.2 million of the assigned value
     was charged to cost of goods sold during the year ended December 31, 1997.

     Property and Equipment - Leasehold improvements, furniture and fixtures and
     machinery and equipment are recorded at cost. Depreciation of machinery and
     equipment  and  furniture  and  fixtures is  computed by the  straight-line
     method over the estimated  useful lives which range from 3 to 7 years and 5
     years, respectively. Leasehold improvements are amortized over the lives of
     the related leases or the estimated  useful lives of the assets,  whichever
     is shorter,  using the  straight-line  method.  The cost of improvements is
     capitalized;  expenditures  for  maintenance  and  repairs  are  charged to
     expense.

     Intangible  Assets - Intangible  assets arose from the SKB  acquisitions in
     1993 and 1994 and the San Francisco Soap,  Viractin and Cepacol business in
     Canada  acquisitions  made  during  1997.  The  costs  of  the  non-compete
     agreements are being amortized on the straight-line  method over the 5-year
     terms of the  agreements.  Trademarks  and  formulas  and other  identified
     intangibles  are being  amortized  on the  straight-line  method over their
     estimated  remaining  useful  lives of 25 years and 5 years,  respectively.
     Goodwill represents the excess of the purchase price over the fair value of
     the assets acquired and is being amortized using the  straight-line  method
     over 25 years.  The Company  evaluates the  recoverability  of goodwill and
     other  intangible  assets  on an  annual  basis by  assessing  whether  the
     unamortized  intangible  assets can be recovered over their remaining lives
     through operating results and undiscounted cash flows.

     Other Assets - Other assets  consist  primarily of barter  credits and debt
     issuance costs  associated  with the senior notes which are being amortized
     over the term of the debt.

     In  1999,  the  Company  exchanged  inventory  with  a  carrying  value  of
     approximately $2.8 million for barter credits that will be used to purchase
     advertising.  The barter credits were recorded at the carrying value of the
     inventory  exchanged  which is less than the  estimated  fair value of such
     inventory.  As of January 1, 2000,  the barter credits have been reduced to
     approximately $2.0 million. The barter credits expire in 2007.

     Income  Taxes  -  Deferred   income  taxes  are   recognized  for  the  tax
     consequences  of temporary  differences by applying  enacted  statutory tax
     rates  applicable  to future  years to  differences  between the  financial
     statement  carrying  amounts  and the tax  basis  of  existing  assets  and
     liabilities.

     Principles of Consolidation - The consolidated financial statements include
     all subsidiaries.  All significant intercompany items have been eliminated.
     Certain  prior year  amounts  have been  reclassified  to conform  with the
     presentation for the current year.

     Use of Estimates - The  preparation  of financial  statements in conformity
     with generally accepted  accounting  principles requires management to make
     estimates and  assumptions  that affect the reported  amounts of assets and
     liabilities and disclosure of contingent assets and liabilities at the date
     of the  financial  statements,  and the  reported  amount of  revenues  and
     expenses  during the  reporting  period.  Actual  results could differ from
     those estimates.


                                      F-8
<PAGE>


     Stock  Options - Financial  Accounting  Statement No. 123,  Accounting  for
     Stock Based  Compensation,  ("SFAS 123") requires  expanded  disclosures of
     employee stock based compensation arrangements and encourages, but does not
     require,  employers  to adopt a fair value based method of  accounting  for
     employee  stock  based  compensation.  Under the fair value  based  method,
     compensation  cost is  measured at the grant date based on the value of the
     option and is  recognized  over the  service  period,  which is usually the
     vesting  period.  As provided by SFAS 123, the Company  follows  Accounting
     Principles Board Opinion No. 25, "Accounting for Stock Issued to Employees"
     ("APB 25"), for employee  stock  compensation  measurement,  which does not
     require  compensation  expense recognition when the exercise price of stock
     options is greater than or equal to current market value at the date of the
     stock option grant.

     Income per Common Share - Basic  earnings per share is computed by dividing
     net income by the weighted  average  number of common  shares  outstanding.
     Diluted  earnings  per share is  computed  by  dividing  net  income by the
     weighted  average number of common shares  outstanding  and dilutive common
     equivalent shares (common stock options) outstanding.

     Financial Instruments - The estimated fair value of financial  instruments,
     which  includes  cash and  cash  equivalents,  senior  notes  and  accounts
     receivable, approximates their carrying value.

     Reclassifications  -  Certain  reclassifications  have  been  made  to  the
     Company's prior year's  consolidated  financial  statements to conform with
     the current year's consolidated financial statements.

3.   SPECIAL ITEM

     As  explained  further in Note 10, in November  1999 the  Company  received
     notice that it had lost its  arbitration  related to the  contract  dispute
     related to Cepacol  ColdCare  lozenges.  The legal  settlement  and related
     costs aggregated approximately $2.76 million, all of which has been paid.

4.   OTHER CURRENT ASSETS

     Other current assets consist of the following:

                                                    January 1,      December 31,
                                                      2000             1998
                                                     ------           ------
                                                          (In Thousands)
Deferred tax asset .......................           $  894           $  794
Prepaid expenses .........................              831              662
Other ....................................              428              449
                                                     ------           ------

Total ....................................           $2,153           $1,905
                                                     ======           ======


                                      F-9
<PAGE>


5.    ACCRUED EXPENSES

      Accrued expenses consist of the following:


                                                    January 1,      December 31,
                                                      2000             1998
                                                     ------           ------
                                                          (In Thousands)
      Marketing ...........................          $2,400            $2,937
      Interest ............................           2,014             2,084
      Compensation ........................             876               365
      Manufacturing costs .................            --                 353
      Other ...............................           1,940             2,016
                                                     ------            ------

      Total ...............................          $7,230            $7,755
                                                     ======            ======

6.   SENIOR NOTES

     The Company financed the Oral Care Products  Acquisition and the payment of
     the note  payable to SKB from the  proceeds  of the  private  placement  of
     $55,000,000 of senior notes (the "Notes") and an equity  contribution  from
     its shareholder. The Notes were registered under the Securities Act of 1933
     effective December 1, 1994.

     Commencing  with  the  year  ended  December  31,  1995,  provided  certain
     conditions  are met, the Company must,  not later than April 15 immediately
     following such year,  offer to purchase from the holders of the Notes, on a
     pro  rata  basis,  an  aggregate  principal  amount  of  Notes,  equal to a
     specified  calculation  at a purchase  price equal to 100% of the principal
     amount of the  Notes  plus  accrued  interest.  During  1996,  the  Company
     repurchased  $4.1  million of the Notes  pursuant  to the terms of the note
     agreement  and $.6  million  from the bond  market.  Notes  outstanding  at
     January 1, 2000 and December 31, 1998 were $50,345,000.

     Interest  on the  Notes  is  payable  semiannually  in cash on  March 1 and
     September 1 of each year at an annual  interest  rate of 12%. The Notes are
     redeemable  at the option of the Company,  in whole or in part, at any time
     on or after March 1, 1999, at 106% of their principal amount,  plus accrued
     interest, declining to 100% of their principal amount on and after March 1,
     2001, plus accrued interest.

     The  Notes  are   guaranteed   by  each  of  the   Company's   wholly-owned
     subsidiaries,  which  constitute  all of the  Company's  direct or indirect
     subsidiaries (the "Subsidiary Guarantors").  The Subsidiary Guarantors have
     fully and  unconditionally  guaranteed  the  Notes on a joint  and  several
     basis; and the aggregate  assets,  liabilities,  earnings and equity of the
     Subsidiary   Guarantors  are   substantially   equivalent  to  the  assets,
     liabilities,  earnings and equity of the Company on a  consolidated  basis.
     There are no  restrictions  on the ability of the Subsidiary  Guarantors to
     make  distributions  to  the  Company.   Accordingly,   separate  financial
     statements and other disclosures  concerning the Subsidiary  Guarantors are
     not included herein.

     The  Notes  contain  certain  restrictive  covenants.  The  Company  is  in
     compliance with all covenants at January 1, 2000.


                                      F-10
<PAGE>


     During 1999, the Company  extended its $5,000,000  maximum  secured line of
     credit with the Bank of New York, for an additional  year which now expires
     on  August  31,  2000.  The  amount  available  under the line of credit is
     subject to reduction  based on certain  criteria  relative to the Company's
     accounts receivable and inventory. No amount was outstanding under the line
     of credit as of January 1, 2000.

7.   SHAREHOLDERS' EQUITY

     Common  stock  consists  of 20,000  authorized  shares at $.01 par value of
     which 10,000 shares were issued and outstanding at both January 1, 2000 and
     December 31, 1998.

     During 1999, the Company  repurchased 10 shares from a former  employee and
     granted 10 options at $1,767 per share  which were then  exercised.  During
     1998,  the Company  issued  1,010  shares of common  stock for an aggregate
     purchase price of  approximately  $1,200,000  and  repurchased 10 shares of
     common stock for an aggregate purchase price of $17,000. Shares were issued
     primarily  to certain  employees of the Company as a result of the exercise
     of options  issued to the employees  under the Company's  1994 Stock Option
     Plan (the  "Plan").  The  shares  were in each case paid for by a  recourse
     promissory note in favor of the Company.

     The Plan  which  provides  for the  granting  of  options  on shares of the
     Company's common stock to its directors and certain key employees. The Plan
     permits a maximum of 1,000  shares of common stock to be issued at the fair
     value per share at the date the option is granted. If the option is granted
     to a  person,  who at the  time of the  grant  owns  more  than  10% of the
     combined voting power of all classes of stock, the purchase price shall not
     be less  than 110% of the fair  value  per share at the date the  option is
     granted.  Stock option  transactions during fiscal 1999, 1998 and 1997 were
     as follows:


<TABLE>
<CAPTION>
                                                    Fiscal                     Fiscal                     Fiscal
                                                     1999                       1998                       1997
                                              ---------------------      ---------------------      --------------------
                                                           Weighted                   Weighted                  Weighted
                                                           Average                    Average                   Average
                                                           Exercise                   Exercise                  Exercise
                                              Shares        Price         Shares       Price        Shares       Price

<S>                                          <C>           <C>             <C>        <C>           <C>         <C>
Outstanding,
  beginning of year ...................            0       $  --           1,000      $ 1,196           950     $ 1,172
Granted during the year                           10         1,767            10        1,709            50       1,652
Exercised during the year                        (10)        1,767        (1,010)       1,201          --          --
                                             -------                     -------                    -------

Outstanding, end of year ..............         --            --            --           --           1,000       1,196
                                             =======                     =======                    =======

Exercisable, end of year ..............         --            --            --           --           1,000       1,196
                                             =======                     =======                    =======
</TABLE>



     The Company  applies APB 25 and related  interpretations  in accounting for
     the stock option plan. No compensation  cost was required to be recognized.
     Had compensation cost for the stock option plan


                                      F-11
<PAGE>


     been  determined  based on the fair  value of the  option  at date of grant
     consistent with the  requirements  of SFAS 123, the Company's  fiscal 1999,
     1998 and 1997 net income and  income per share  would have been  reduced to
     the pro forma amounts indicated below:

<TABLE>
<CAPTION>
                                                         Fiscal        Fiscal      Fiscal
                                                          1999          1998        1997
                                                          ----          ----        ----

<S>                                   <C>                <C>           <C>         <C>
Net income.........................   As reported        $ 235         $ 581       $ 573
                                      Pro forma            223           550         545
Diluted income per share...........   As reported        23.50         58.76       61.18
                                      Pro forma          22.30         55.63       59.19
</TABLE>

     The fair value of stock  options  granted  during 1999,  1998 and 1997 have
     been estimated at the date of grant using the Black-Scholes  option pricing
     model with the following assumptions:

                                                Fiscal       Fiscal     Fiscal
                                                 1999         1998       1997
                                                 ----         ----       ----

Risk free interest rate ..................       5.00%        4.95%      5.50%
Expected life ............................          4            4          4
Expected dividend yield ..................        --           --         --
Expected volatility ......................        --           --         --


8.   INCOME TAXES

     The components of the income tax provision (benefit) are as follows:

                                  Fiscal            Fiscal         Fiscal
                                   1999              1998           1997
                                   ----              ----           ----
                                                (in Thousands)

Current:
  Federal .............           $   (14)         $    (4)        $   825
  State ...............               119              157             188
                                  -------          -------         -------
                                      105              153           1,013

Deferred
  Federal .............               165              349            (489)
  State ...............              (106)             (92)           (158)
                                  -------          -------         -------
                                       59              257            (647)
                                  -------          -------         -------

Total .................           $   164          $   410         $   366
                                  =======          =======         =======



                                      F-12
<PAGE>


     A reconciliation  of the provision for income taxes based on the applicable
     statutory  Federal income tax rate to the income tax provision as set forth
     in the consolidated statements of income is as follows:

<TABLE>
<CAPTION>
                                    Fiscal 1999            Fiscal 1998          Fiscal 1997
                                 -----------------     ------------------    -----------------
                                 Amount      Rate      Amount     Rate       Amount    Rate
                                                 (Dollar Amounts in Thousands)

<S>                              <C>        <C>        <C>        <C>        <C>       <C>
Provision for taxes at
  statutory Federal rate ...     $ 136      34.0 %     $ 337      34.0 %     $ 319     34.0 %

State taxes - net of Federal
  income tax benefit .......        33         8.3        76         7.4        32       3.4

Other - net ................        (5)       (1.3)       (3)       (0.1)       15       1.6
                                 -----      ------     -----      ------     -----     -----

Total ......................     $ 164      41.0 %     $ 410      41.3 %     $ 366     39.0 %
                                 =====      ======     =====      ======     =====     =====
</TABLE>

     Deferred  taxes result from  temporary  differences  in the  recognition of
     revenue and expense for tax and financial statement purposes. The principal
     sources of the differences are the use for income tax purposes of a 15-year
     amortization  period for intangible assets, the use of accelerated  methods
     of  computing  depreciation  and the  capitalization  of certain  inventory
     related costs.

     The tax effects of the significant temporary differences which comprise the
     deferred tax assets and liabilities are as follows:

                                                January 1,      December 31,
                                                  2000             1998
                                                  ----             ----
                                                      (In Thousands)
Assets:
  Inventories ...........................        $  894            $  794
  Intangible assets .....................           366               599
  Other .................................           468               436
                                                 ------            ------

Gross deferred tax assets ...............         1,728             1,829

Liabilities - Other .....................            23                65
                                                 ------            ------

Net deferred tax asset ..................         1,705            $1,764
                                                 ======            ======

9.   EMPLOYEE BENEFIT PLAN

     The Company  maintains a 401(k) plan covering  substantially  all employees
     which  permits  employees  to  defer up to 20% of  their  salary.  Matching
     contributions   are  at  the   discretion   of  the   Company;   additional
     contributions  of 2% of compensation  are made for each employee at the end
     of each pay period. Annual discretionary  contributions may also be made by
     the Company.  The Company matches 25% of employee  contributions  up to the
     maximum of 4% of each  employee's  salary.  Company  contributions  for the
     fiscal 1999, 1998 and 1997 were approximately $98,000, $85,000 and $67,000,
     respectively.


                                      F-13
<PAGE>


10.  COMMITMENTS AND CONTINGENCIES

     The Company  leases  equipment and its  facilities  under  operating  lease
     agreements  which require payment of property  taxes,  insurance and normal
     maintenance costs.  Certain leases contain renewal options.  Rental expense
     was approximately $254,000, $233,000 and $200,000 for fiscal 1999, 1998 and
     1997, respectively.

     Future minimum annual rentals under the above leases are as follows:

     Fiscal Year                                               (In Thousands)
     -----------                                               --------------
        2000                                                        $273
        2001                                                         154
        2002                                                          15
        2003                                                           6
                                                                    ----
                                                                    $448
                                                                    ====

     The  Company  has  entered  into  employment  contracts  with  each  of its
     executive  officers.  Each contract  provides for employment for an initial
     period  of one  year,  with  automatic  renewals  for  additional  one-year
     periods. Terms of the contracts include details regarding  participation in
     benefit plans, base salary, merit increases and discretionary bonuses.

     Concurrently with the Oral Care Products  Acquisition,  the Company entered
     into a Purchasing and  Manufacturing  Agreement with Hoechst Marion Roussel
     ("HMR") (formerly Marion Merrell Dow, Inc. ("MMD")), which was subsequently
     amended, whereby the Company agreed to purchase existing oral care products
     exclusively  from HMR and in  connection  therewith  pay overhead  costs of
     $1,412,000  and  $1,482,000  as of  December  31, 1998 and January 1, 2000,
     respectively.

     During 1997, the Company entered into a  manufacturing  and sales agreement
     (the  "agreement")  to  distribute a cold remedy  product  composed of zinc
     acetate  lozenges  called Cepacol  ColdCare.  The Company agreed to acquire
     certain minimum quantities of ColdCare products for five years. The related
     minimum  payments  were $2.4  million  during  the first two years and $4.0
     million  during the third  through  fifth  years of the  agreement.  If the
     agreed-upon  minimum  quantities are not purchased,  the agreement provides
     for  payments of up to $400,000 in the first two years and  $650,000 in the
     third  through  fifth  years of the  agreement.  During  1998,  the Company
     terminated the agreement due to an investigation,  by the Company, into the
     validity  of the  patent.  The  Company  was sued by the other party to the
     agreement and in November 1999 the Company received notice that it had lost
     the  arbitration.  The  legal  settlement  and  related  costs,  aggregated
     approximately  $2.76  million,  all of which has been paid as of January 1,
     2000.

     In connection with the San Francisco Soap acquisition,  the Company entered
     into a consulting  agreement  with the former owners of San Francisco  Soap
     and agreed to pay $300,000 per year during the consulting period (September
     1, 1997 through  August 29,  2000).  The $300,000 per year is to be paid in
     advance in quarterly  installments of $75,000 beginning  September 1, 1997.
     Also, in connection  with the San Francisco Soap Company  acquisition,  the
     Company entered into a contingent  payment agreement with the sellers equal
     to 2.5% of San  Francisco  Soap Company  products net sales for a period of
     five years


                                      F-14
<PAGE>


     from the  acquisition  date. The minimum annual payment is $250,000 and the
     Company  recorded a liability for the present  value of the minimum  annual
     payments  owed to the sellers as part of the cost of the  acquisition.  The
     total amounts due related to this  agreement  were $687,000 and $889,000 at
     January 1, 2000 and December 31, 1998, respectively. The Company will treat
     additional  amounts paid as part of the cost of the acquisition  which will
     result in additional goodwill.

     In conjunction  with the Viractin  acquisition,  the Company entered into a
     contingent payment  arrangement with the sellers of Viractin which provides
     the sellers with additional amounts equal to the sum of 10% of net sales of
     the  Company's  Viractin  products  for a  period  of five  years  from the
     acquisition date. The additional  consideration  payments are to be made to
     the seller on a quarterly basis beginning September 30, 1997. During fiscal
     1999 and 1998,  amounts due related to this  agreement  were  approximately
     $217,000 and $198,000,  respectively.  The Company will record the payments
     to the sellers as part of the cost of the acquisition.

11.  SIGNIFICANT CUSTOMER

     One of the Company's customers accounted for approximately 17%, 16% and 18%
     of net sales in the  United  States  for the  fiscal  1999,  1998 and 1997,
     respectively.

12.  SEGMENT DATA

     The Company operates in two industry segments, the distribution and sale of
     personal  and oral care  products.  Data by  geographic  area and  industry
     segment is as follows:

<TABLE>
<CAPTION>
                                               Fiscal 1999                   Fiscal 1998                  Fiscal 1997
                                                                            (In Thousands)

                                       Personal    Oral              Personal    Oral              Personal    Oral
                                         Care      Care     Total      Care      Care      Total     Care      Care      Total
                                        -------   -------   -------   -------   -------   -------   -------   -------   -------
<S>                                     <C>       <C>       <C>       <C>       <C>       <C>       <C>       <C>       <C>
Net sales to unaffiliated customers:

United States (including Puerto Rico)   $45,164   $20,716   $65,880   $49,067   $20,341   $69,408   $37,397   $21,875   $59,272
Canada ..............................     3,975     3,070     7,045     3,875     2,823     6,698     4,398       198     4,596
                                        -------   -------   -------   -------   -------   -------   -------   -------   -------

Total ...............................    49,139    23,786    72,925    52,942    23,164    76,106    41,795   $22,073   $63,868
                                        =======   =======   =======   =======   =======   =======   =======   =======   =======

Product contribution:

United States (including Puerto Rico)    15,872     3,883    19,755     9,904     7,174    17,078    10,807     6,227   $17,034
Canada ..............................     1,432       733     2,165     1,272       399     1,671       817         6       823
                                        -------   -------   -------   -------   -------   -------   -------   -------   -------

Total ...............................    17,304     4,616    21,920    11,176     7,573    18,749    11,624     6,233    17,857
                                        =======   =======             =======   =======             =======   =======

General and administrative                                    8,727                         7,625                         6,831

Depreciation and amortization                                 4,207                         4,176                         4,887

Special item                                                  2,760                          --                            --
                                                            -------                       -------                       -------
Operating profit                                              6,226                         6,948                         6,139
                                                            =======                       =======                       =======
</TABLE>


     General and operating profit, administrative expenses, and depreciation and
     amortization  are  not  allocated  to each  industry  segment.  Assets  are
     primarily located in the United States.

F-15

<PAGE>



13.  VALUATION AND QUALIFYING ACCOUNTS AND RESERVES


                                            Additions
                                Balance,    Charged to                Balance,
                               Beginning      Profit    Recoveries/     End
                                of Year      and Loss   Deductions    of Year
                                -------      --------   ----------    -------
                                                 (In Thousands)

Allowance for doubtful accounts
  and sales and returns:

Fiscal 1999 ...............      $ 881        $ 606       $(799)       $ 688
Fiscal 1998 ...............        972          453        (544)         881
Fiscal 1997 ...............        320          658          (6)         972


                                     ******


                                      F-15


                                POWER OF ATTORNEY

          KNOW  ALL MEN BY THESE  PRESENTS,  that the  undersigned  director  or
officer of J.B. WILLIAMS HOLDINGS, INC., a Delaware corporation, which is filing
with the  Securities  and Exchange  Commission an annual report on Form 10-K for
the year ended  December  31, 1999,  hereby  constitutes  and appoints  Kevin C.
Hartnett  and  Dario  U.  Margve,  and each of  them,  as the  true  and  lawful
attorneys-in-fact and agents, for the undersigned,  with the power to act either
jointly  or  severally  for him in his  name,  place and  stead,  in any and all
capacities  to sign such annual  report on Form 10-K and any and all  amendments
thereto,  and to file such annual report on Form 10-K and each such amendment or
amendments  thereto,  with all exhibits  thereto,  and any and all  documents in
connection  therewith,  with  the  Securities  and  Exchange  Commission  hereby
granting  unto said  attorneys-in-fact  and agents,  and each of them,  the full
power and authority to do and perform any and all acts and things  requisite and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as the undersigned  might or could do in person,  hereby  ratifying and
confirming all that said  attorneys-in-fact  and agents may lawfully do or cause
to be done by virtue hereof.

          IN WITNESS  WHEREOF,  the  undersigned has hereunto set his hand as of
the 23rd day of March, 2000.

                                                /s/ RICHARD T. NINER
                                                --------------------------------
                                                Richard T. Niner


                                      E-1
<PAGE>


                                POWER OF ATTORNEY

          KNOW  ALL MEN BY THESE  PRESENTS,  that the  undersigned  director  or
officer of J.B. WILLIAMS HOLDINGS, INC., a Delaware corporation, which is filing
with the  Securities  and Exchange  Commission an annual report on Form 10-K for
the year ended  December  31, 1999,  hereby  constitutes  and appoints  Kevin C.
Hartnett  and  Dario  U.  Margve,  and each of  them,  as the  true  and  lawful
attorneys-in-fact and agents, for the undersigned,  with the power to act either
jointly  or  severally  for him in his  name,  place and  stead,  in any and all
capacities  to sign such annual  report on Form 10-K and any and all  amendments
thereto,  and to file such annual report on Form 10-K and each such amendment or
amendments  thereto,  with all exhibits  thereto,  and any and all  documents in
connection  therewith,  with  the  Securities  and  Exchange  Commission  hereby
granting  unto said  attorneys-in-fact  and agents,  and each of them,  the full
power and authority to do and perform any and all acts and things  requisite and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as the undersigned  might or could do in person,  hereby  ratifying and
confirming all that said  attorneys-in-fact  and agents may lawfully do or cause
to be done by virtue hereof.

          IN WITNESS  WHEREOF,  the  undersigned has hereunto set his hand as of
the 23rd day of March, 2000.

                                                /s/ HENDRIK J. HARTONG, JR.
                                                --------------------------------
                                                Hendrik J. Hartong, Jr.


                                      E-2
<PAGE>


                                POWER OF ATTORNEY

          KNOW  ALL MEN BY THESE  PRESENTS,  that the  undersigned  director  or
officer of J.B. WILLIAMS HOLDINGS, INC., a Delaware corporation, which is filing
with the  Securities  and Exchange  Commission an annual report on Form 10-K for
the year ended  December  31, 1999,  hereby  constitutes  and appoints  Kevin C.
Hartnett  and  Dario  U.  Margve,  and each of  them,  as the  true  and  lawful
attorneys-in-fact and agents, for the undersigned,  with the power to act either
jointly  or  severally  for him in his  name,  place and  stead,  in any and all
capacities  to sign such annual  report on Form 10-K and any and all  amendments
thereto,  and to file such annual report on Form 10-K and each such amendment or
amendments  thereto,  with all exhibits  thereto,  and any and all  documents in
connection  therewith,  with  the  Securities  and  Exchange  Commission  hereby
granting  unto said  attorneys-in-fact  and agents,  and each of them,  the full
power and authority to do and perform any and all acts and things  requisite and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as the undersigned  might or could do in person,  hereby  ratifying and
confirming all that said  attorneys-in-fact  and agents may lawfully do or cause
to be done by virtue hereof.

          IN WITNESS  WHEREOF,  the  undersigned has hereunto set his hand as of
the 23rd day of March, 2000.

                                                /s/ JOHN T. GRAY
                                                --------------------------------
                                                John T. Gray


                                      E-3
<PAGE>


                                POWER OF ATTORNEY

          KNOW  ALL MEN BY THESE  PRESENTS,  that the  undersigned  director  or
officer of J.B. WILLIAMS HOLDINGS, INC., a Delaware corporation, which is filing
with the  Securities  and Exchange  Commission an annual report on Form 10-K for
the year ended  December  31, 1999,  hereby  constitutes  and appoints  Kevin C.
Hartnett  and  Dario  U.  Margve,  and each of  them,  as the  true  and  lawful
attorneys-in-fact and agents, for the undersigned,  with the power to act either
jointly  or  severally  for him in his  name,  place and  stead,  in any and all
capacities  to sign such annual  report on Form 10-K and any and all  amendments
thereto,  and to file such annual report on Form 10-K and each such amendment or
amendments  thereto,  with all exhibits  thereto,  and any and all  documents in
connection  therewith,  with  the  Securities  and  Exchange  Commission  hereby
granting  unto said  attorneys-in-fact  and agents,  and each of them,  the full
power and authority to do and perform any and all acts and things  requisite and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as the undersigned  might or could do in person,  hereby  ratifying and
confirming all that said  attorneys-in-fact  and agents may lawfully do or cause
to be done by virtue hereof.

          IN WITNESS  WHEREOF,  the  undersigned has hereunto set his hand as of
the 23rd day of March, 2000.

                                                /s/ C. ALAN MACDONALD
                                                --------------------------------
                                                C. Alan MacDonald


                                      E-4
<PAGE>


                                POWER OF ATTORNEY

          KNOW  ALL MEN BY THESE  PRESENTS,  that the  undersigned  director  or
officer of J.B. WILLIAMS HOLDINGS, INC., a Delaware corporation, which is filing
with the  Securities  and Exchange  Commission an annual report on Form 10-K for
the year ended  December  31, 1999,  hereby  constitutes  and appoints  Kevin C.
Hartnett  and  Dario  U.  Margve,  and each of  them,  as the  true  and  lawful
attorneys-in-fact and agents, for the undersigned,  with the power to act either
jointly  or  severally  for him in his  name,  place and  stead,  in any and all
capacities  to sign such annual  report on Form 10-K and any and all  amendments
thereto,  and to file such annual report on Form 10-K and each such amendment or
amendments  thereto,  with all exhibits  thereto,  and any and all  documents in
connection  therewith,  with  the  Securities  and  Exchange  Commission  hereby
granting  unto said  attorneys-in-fact  and agents,  and each of them,  the full
power and authority to do and perform any and all acts and things  requisite and
necessary  to be done in and about the  premises,  as fully to all  intents  and
purposes as the undersigned  might or could do in person,  hereby  ratifying and
confirming all that said  attorneys-in-fact  and agents may lawfully do or cause
to be done by virtue hereof.

          IN WITNESS  WHEREOF,  the  undersigned has hereunto set his hand as of
the 23rd day of March, 2000.

                                                /s/ CARL G. ANDERSON, JR.
                                                --------------------------------
                                                Carl G. Anderson, Jr.



                                      E-5


<TABLE> <S> <C>

<ARTICLE>                     5
<LEGEND>
          THIS  SCHEDULE   CONTAINS  SUMMARY   FINANCIAL   INFORMATION
          EXTRACTED FROM THE J. B. WILLIAMS  HOLDINGS,  INC. FINANCIAL
          STATEMENTS  FOR  THE  YEAR  ENDED  JANUARY  1,  2000  AND IS
          QUALIFIED IN ITS  ENTIRETY BY  REFERENCE  TO SUCH  FINANCIAL
          STATEMENTS.
</LEGEND>
<CIK>                                  0000929651
<NAME>                                 J.B. WILLIAMS HOLDINGS, INC.
<MULTIPLIER>                           1,000

<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          JAN-01-2000
<PERIOD-START>                             JAN-01-1999
<PERIOD-END>                               JAN-01-2000
<CASH>                                          11,113
<SECURITIES>                                         0
<RECEIVABLES>                                   14,429
<ALLOWANCES>                                       688
<INVENTORY>                                      6,404
<CURRENT-ASSETS>                                33,411
<PP&E>                                           4,502
<DEPRECIATION>                                   2,497
<TOTAL-ASSETS>                                  79,222
<CURRENT-LIABILITIES>                           10,510
<BONDS>                                         50,345
                                0
                                          0
<COMMON>                                         9,600
<OTHER-SE>                                       8,304
<TOTAL-LIABILITY-AND-EQUITY>                    79,222
<SALES>                                         72,925
<TOTAL-REVENUES>                                72,925
<CGS>                                           28,259
<TOTAL-COSTS>                                   28,259
<OTHER-EXPENSES>                                38,440
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               5,827
<INCOME-PRETAX>                                    399
<INCOME-TAX>                                       164
<INCOME-CONTINUING>                                399
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       235
<EPS-BASIC>                                          0
<EPS-DILUTED>                                        0


</TABLE>


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