WHAT A WORLD INC/DE/
NT 10-Q, 1997-06-17
RETAIL STORES, NEC
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                                                        SEC File Number: 0-25002
                                                         Cusip Nos. 962433 10 8
                                                             and 962433 11 6

                                   FORM 12b-25

                     U.S. SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                           NOTIFICATION OF LATE FILING

                                   (Check One)

[ ] Form 10-K and Form 10-KSB         [ ] Form 11-K         [ ] Form 20-F
            [X] Form 10-Q and Form 10-QSB       [ ] Form N-SAR

                          For Period Ended: May 2, 1997

                       [ ] Transition Report on Form 10-K
                       [ ] Transition Report on Form 20-F
                       [ ] Transition Report on Form 11-K
                       [ ] Transition Report on Form 10-Q
                       [ ] Transition Report on Form N-SAR
                       For the Transition Period Ended: N/A

- --------------------------------------------------------------------------------

     Nothing in this Form shall be construed to imply that the Commission has
     verified any information contained herein.

- --------------------------------------------------------------------------------

     If the notification relates to a portion of the filing checked above,
     identify the Item(s) to which the notification relates:____________________

Part I - Registrant Information

     Full Name of Registrant:   What a World!, Inc.
     Former name if applicable: N/A

     Address of Principal
     Executive Office (Street and Number): 10901-B Roosevelt Blvd.
                                           Suite 100
                                           St.Petersburg, FL 33716

Part II - Rules 12b-25(b) and (c)

     If the subject report could not be filed without unreasonable effort or
     expense and the registrant seeks relief pursuant to
<PAGE>

     Rule 12b-25(b), the following should be completed. (Check box if
     appropriate)

[X]  (a)  The reasons described in reasonable detail in Part III of this form
          could not be eliminated without unreasonable effort or expense;

[X]  (b)  The subject annual report, semi-annual report, transition report on
          Form 10-K[SB], Form 20-F, Form 11-K or Form N-SAR, or portion thereof,
          will be filed on or before the fifteenth calendar day following the
          prescribed due date; or the subject quarterly report or transition
          report on Form 10-Q[SB], or portion thereof, will be filed on or
          before the fifth calendar day following the prescribed due date; and

[ ]  (c)  The accountant's statement or other exhibit required by Rule 12b-25(c)
          has been attached if applicable.

Part III - Narrative

     State below in reasonable detail the reasons why the Form 10-K[SB], 20-F,
     11-K, 10-Q[SB], N-SAR or the transition report or portion thereof, could
     not be filed within the prescribed time period.

     On May 22, 1997, the Registrant consummated the sale of substantially all
of its operating assets. In connection with such transaction, the Registrant has
significantly reduced its staff (including accounting personnel). As a result of
the foregoing, the Registrant has been unable to compile all financial and other
information needed for completion of the Form 10-QSB and review of the Form by
Registrant's Board of Directors by June 16, 1997.

Part IV - Other Information

(1)  Name and telephone number of person to contact in regard to this
     notification:

     Brian S. Lappin                      (813)         577-9366
     -----------------------------------------------------------------
     (Name)                             (Area Code) (Telephone Number)

(2)  Have all other periodic reports required under Section 13 of 15(d) of the
     Securities Exchange Act of 1934 or Section 30 of the Investment Company Act
     of 1940 during the preceding 12 months (or for such shorter period that the
     registrant was required to file such report(s) been filed? If the answer is
     no, identify report(s). [X] Yes [ ] No


                                      - 2 -
<PAGE>

(3)  Is it anticipated that any significant change in results of operations from
     the corresponding period for the last fiscal year will be reflected by the
     earnings statements to be included in the subject report or portion
     thereof? [X] Yes [ ] No

     Explanation of the anticipated change:

     As described above, the Registrant consummated the sale of substantially
all of its operating assets on May 22, 1997. Prior to such transaction, the
Registrant had continued to suffer further deterioration of its financial
condition, resulting in an estimated net loss under the going concern basis of
accounting of approximately $1,224,476 ($0.58 per share) for the quarterly
period ended May 2, 1997 compared to a net loss of $286,546 ($0.14 per share)
for the quarterly period ended May 4, 1996.

                               WHAT A WORLD!, INC.
     -----------------------------------------------------------------
                  (Name of Registrant as specified in charter)

has caused this notification to be signed on its behalf by the undersigned
thereunto duly authorized.



Date:  June 16, 1997                        /s/ Brian S. Lappin
                                            ------------------------------------
                                            Brian S. Lappin
                                            Vice President-Finance


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