ADVANCED MEDIA INC
10QSB, 1998-10-06
COMPUTER COMMUNICATIONS EQUIPMENT
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<PAGE>   1

                       SECURITIES AND EXCHANGE COMMISSION

                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB


                     QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF
                              THE SECURITIES EXCHANGE ACT OF 1934


FOR THE QUARTERLY PERIOD ENDED JUNE 30, 1998


COMMISSION FILE NUMBER 0-25112




                              ADVANCED MEDIA, INC.
             (Exact name of registrant as specified in its charter)


      DELAWARE                                                11-2899603
     (State or other jurisdiction of                      (I.R.S. Employer
     incorporation or organization)                       Identification No.)

      80 ORVILLE DRIVE
      BOHEMIA, NEW YORK 11716
     (Address of principal executive offices)

      (516)244-1616
     (Issuer's telephone number)


Check whether the issuer (1) has filed all reports required to be filed by
Section 13 or 15(d) of the Securities Exchange Act of 1934 during the past 12
months (or for such shorter period that the registrant was required to file such
reports), and (2) has been subject to such filing requirements for the past 90
days. YES X       NO

There were 23,628,200 shares of registrant's common stock outstanding as of June
30, 1998.
<PAGE>   2
                               ADVANCED MEDIA INC.
                                      INDEX




PART I - FINANCIAL INFORMATION                                           PAGE

Balance Sheets                                                              3

Statements of Operations                                                    4

Statements of Changes in Stockholders' Equity (Deficit)                     5

Statements of Cash Flows                                                    6

Notes to Financial Statements                                            7-11

Management's Discussion and Analysis of
Financial Condition and Results of Operations                              12


PART  II - OTHER INFORMATION

Item 1 - Changes in Securities                                             13

Item 2 - Defaults Upon Senior Securities                                   13

Item 3 - Submission of Matters to a Vote of Security Holders               13

Item 4 - Other Information                                                 13

Item 5 - Exhibits and Reports on Form 8-K                                  13


Signatures                                                                 14



                                       2
<PAGE>   3
                               ADVANCED MEDIA INC.
                                 BALANCE SHEETS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                         JUNE 30,            DEC. 31,
                                                                                          1998                 1997
                                                                                      ------------         ------------
                                ASSETS

<S>                                                                                   <C>                  <C> 
Current assets
  Cash and cash equivalents                                                           $    (10,471)        $      2,709
  Accounts receivable, net of allowance for
   doubtful accounts of  $123,097 and $123,097, respectively                                13,553              195,121
  Other  receivable                                                                          1,078                 --
  Inventories                                                                              101,589               53,010
  Prepaid expenses and other current assets                                                412,938               74,535
                                                                                      ------------         ------------
    Total current assets                                                                   518,687              325,375

Fixed assets, net                                                                          249,380              290,085
Intangible assets, net                                                                     778,449              818,628
Other assets                                                                                53,848               43,882
                                                                                      ------------         ------------

   Total assets                                                                       $  1,600,364         $  1,477,970
                                                                                      ============         ============
                LIABILITIES & STOCKHOLDERS' DEFICIENCY

Current liabilities
  Accounts payable                                                                    $    727,615         $    793,121
  Accrued expenses and other liabilities                                                   585,015              487,377
  Payable to related parties                                                                  --                 27,577
  Deferred revenues                                                                         60,000              140,000
  Current portion of capital lease obligations                                              31,713               15,827
                                                                                      ------------         ------------
    Total current liabilities                                                            1,404,343            1,463,902
                                                                                      ------------         ------------

Loan payable - stockholder                                                               1,406,378            1,155,537
Capital lease obligations                                                                     --                 23,596
Payable to related parties, long term                                                         --                   --
                                                                                      ------------         ------------
    Total liabilities                                                                    2,810,721            2,643,035
                                                                                      ------------         ------------

Stockholders' deficiency:
   Preferred stock, par value $.0001 per share.
     Shares authorized: 10,000,000, issued 600,000 Series A 
     Convertible shares, none and 120,000 outstanding
     (entitled in liquidation to $120,000 at December 31, 1996)
  Common stock, par value $.0001 per share.
     Shares authorized: 100,000,000
     Shares issued and outstanding:
      1998 -   23,628,200                                                                          
      1997 -   16,836,365                                                                    2,337                1,685
   Additional paid-in capital                                                           10,460,430            9,851,669
   Accumulated deficit                                                                 (11,657,879)         (10,994,290)
   Less deferred compensation                                                              (15,245)             (24,129)
                                                                                      ------------         ------------
        Total stockholders' deficiency                                                  (1,210,357)          (1,165,065)
                                                                                      ------------         ------------

Commitments and contingencies

Total liabilities and stockholders' (deficit) equity                                  $  1,600,364         $  1,477,970
                                                                                      ============         ============
</TABLE>



The accompanying notes are an integral part of these financial statements.

                                       3
<PAGE>   4


                               ADVANCED MEDIA INC.
                            STATEMENTS OF OPERATIONS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                   SIX MONTHS ENDED                          THREE MONTHS ENDED
                                                      JUNE 30,                                   JUNE 30,
                                               1998                1997                1998                 1997
                                         ------------         ------------         ------------         ------------

<S>                                      <C>                  <C>                  <C>                  <C>         
Net revenues                             $    441,084         $  1,802,729         $     23,476         $  1,061,410

Cost of sales                                 301,518            1,200,697               83,168              713,869
                                         ------------         ------------         ------------         ------------
  Gross profit                                139,566              602,032              (59,692)             347,541
                                         ------------         ------------         ------------         ------------

EXPENSES:
Development                                    32,361               15,592                 --                    891
Selling and marketing                          83,141              319,490               26,160              168,971
General and administrative                    590,096              995,158              189,770              447,866
Amortization of intangible assets                --                 86,118                 --                 43,059
Debt conversion expense                          --                   --                   --                   --
                                         ------------         ------------         ------------         ------------

  Total expenses                              705,598            1,416,358              215,930              660,787
                                         ------------         ------------         ------------         ------------

Loss from operations                         (566,032)            (814,326)            (275,622)            (313,246)

OTHER INCOME (EXPENSE):
Other revenues                                 10,489               25,110               11,612               25,110
Interest expense, net                        (108,046)             (99,916)             (43,971)             (68,681)
                                         ------------         ------------         ------------         ------------
  Total other income (expense)                (97,557)             (74,806)             (32,359)             (43,571)
                                         ------------         ------------         ------------         ------------

Net loss                                 $   (663,589)        $   (889,132)        $   (307,981)        $   (356,817)
                                         ============         ============         ============         ============

Net loss per share                       $       (.03)        $       (.10)        $      (0.01)        $      (0.03)
                                         ============         ============         ============         ============

Weighted average number of common
 Shares outstanding                        20,231,883            8,624,412           20,231,883           11,089,545
                                         ============         ============         ============         ============
</TABLE>



  The accompanying notes are an integral part of these financial statements.

                                       4
<PAGE>   5
                              ADVANCED MEDIA INC.
            STATEMENTS OF CHANGES IN STOCKHOLDERS' (DEFICIT) EQUITY
                                  (UNAUDITED)


<TABLE>
<CAPTION>
                                                   PREFERRED STOCK                        COMMON STOCK                           
                                             ------------------------------------------------------------------     ADDITIONAL    
                                                               .0001 PAR                            .0001 PAR         PAID-IN     
                                                SHARES           AMOUNT            SHARES             AMOUNT          CAPITAL     
                                             ----------------------------------------------------------------------------------
<S>                                          <C>               <C>               <C>                <C>            <C> 
BALANCE, DECEMBER 31, 1996                      120,000                12         7,569,281               758         8,705,509   
Stock split                                        --                --                --                --                --     
Sales of common stock                              --                --           4,264,110               426           620,872   
Conversion of preferred to common              (120,000)              (12)          317,126                32               (20)  
Sales to 401K Plan                                 --                --               2,525              --               1,231   
Issuance of common stock for:
    Commission due broker                          --                --              45,454                 5                (5)  
    Services - consulting                          --                --             290,000                29            85,596   
    Services - employee                            --                --               7,500                 1             5,999   
    Services - director                            --                --              40,000                 4            31,996   
    Penalty shares                                 --                --             253,125                25               (25)  
Officer loan principal and interest                --                --           4,073,960               407           406,989   
Cancellation of shares due to:
    Employment termination                         --                --              (2,500)             --                --     
    Shares repurchased (litigation                 --                --             (24,216)               (2)           (6,473)  
      settlement)
Amortization of deferred compensation              --                --                --                --                --     
Net loss                                           --                --                --                --                --
                                               --------              ----        ----------             -----        ----------

BALANCE AT DECEMBER 31, 1997                       --                --          16,836,365             1,685         9,851,669   
Sales of common stock                              --                --           3,760,321               346           320,252   
Sales to 401K plan                                 --                --               2,684              --                 377   
Issuance of common stock for:
    Public relations                               --                --           1,075,000               108           175,830   
    Services - consulting                          --                --           1,000,000               100           112,400   
    Penalty shares                                 --                --             994,192                99               (99)  
Cancellation of shares                             --                --             (40,362)               (1)                1   
Amortization of deferred compensation              --                --                --                --                --     
Net loss                                           --                --                --                --                --     
                                               --------              ----        ----------             -----        ----------
BALANCE AT JUNE 30, 1998                           --                --          23,628,200             2,337        10,460,430   
                                               --------              ----        ----------             -----        ----------
</TABLE>




<TABLE>
<CAPTION>
                                                                              DEFERRED          TOTAL       
                                                        ACCUMULATED           COMPEN-          DOLLAR       
                                                          DEFICIT             SATION           AMOUNTS      
                                                       -------------------------------------------------    
<S>                                                    <C>                   <C>              <C>
BALANCE, DECEMBER 31, 1996                               (9,345,126)          (65,169)         (704,016)    
Stock split                                                    --                --                --       
Sales of common stock                                          --                --             621,298     
Conversion of preferred to common                              --                --                --       
Sales to 401K Plan                                             --                --               1,231     
Issuance of common stock for:                                                                               
    Commission due broker                                      --                --                --       
    Services - consulting                                      --                --              85,625     
    Services - employee                                        --                --               6,000     
    Services - director                                        --             (32,000)             --       
    Penalty shares                                             --                --                --       
Officer loan principal and interest                            --                --             407,396     
Cancellation of shares due to:                                                                              
    Employment termination                                     --                --                --       
    Shares repurchased (litigation                             --                --              (6,475)    
      settlement)                                                                           
Amortization of deferred compensation                          --              73,040            73,040     
Net loss                                                 (1,649,164)             --          (1,649,164)    
                                                        -----------           -------       -----------
BALANCE AT DECEMBER 31, 1997                            (10,994,290)          (24,129)       (1,165,065)    
Sales of common stock                                          --                --             320,598     
Sales to 401K plan                                             --                --                 377     
Issuance of common stock for:                                                                               
    Public relations                                                                            175,938
    Services - consulting                                      --                --             112,500     
    Penalty shares                                             --                --                --       
Cancellation of shares                                         --                --                --       
Amortization of deferred compensation                          --               8,884             8,884     
Net loss                                                   (663,589)             --            (663,589)    
                                                        -----------           -------       -----------
BALANCE AT JUNE 30, 1998                                (11,657,879)          (15,245)       (1,210,357)    
                                                        -----------           -------       -----------     
</TABLE>


                                                       
The accompanying notes are an integral part of these financial statements.

                                       5
<PAGE>   6
                               ADVANCED MEDIA INC.
                            STATEMENTS OF CASH FLOWS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                SIX MONTHS ENDED
                                                                     JUNE 30,
                                                               1998           1997
                                                            ---------       ---------
<S>                                                         <C>             <C> 
Cash flows from operating activities:
Net loss                                                    $(663,589)      $(889,132)
Adjustments to reconcile net loss to net
cash provided by (used for) operating activities:
    Gain on sale of trademark                                    --              --
    Debt conversion expense                                      --              --
    Depreciation and amortization                              34,525          92,365
    Amortization of intangibles                                40,179          86,117
    Amortization of deferred compensation                       8,884          30,266
    Loss on disposal of fixed assets                              179           4,777
    Provision for doubtful accounts                              --               782
    Interest on loan payable - officer                        229,606            --
    Issuance of options to officer as compensation               --              --
    Issuance of common stock for services and expenses        285,978          42,713
Changes in operating assets and liabilities:
    Accounts receivable                                       181,568           2,600
    Other receivable                                           (1,078)           --
    Inventories, net                                          (48,579)        (18,882)
    Prepaid expenses and other current assets                (338,403)        (67,597)
    Accounts payable                                          (65,499)         75,200
    Accrued expenses and other liabilities                   (116,906)        (36,361)
    Payable to related parties                                (27,577)        150,556
    Deferred revenues                                         (80,000)        (22,550)
                                                            ---------       ---------
       Net cash used for operating activities                (560,712)       (549,146)
                                                            ---------       ---------

Cash flows from investing activities:
    Purchases of fixed assets                                    --           (51,220)
    Net proceeds from sale of trademark                          --              --
    Payment of note receivable                                   --               142
    (Increase) decrease in security deposits                   (9,966)         (6,601)
                                                            ---------       ---------
         Net cash used for investing activities                (9,966)        (57,679)
                                                            ---------       ---------

Cash flows from financing activities:
    Proceeds from sale of common stock                        322,785         593,117
    Proceeds from loan payable - stockholder, net                 841          (7,665)
    Proceeds from long term debt                              250,000
    Cash Overdrafts                                            (7,951)
    Payments of  capital lease obligations                     (8,177)         (5,469)
                                                            ---------       ---------
         Net cash provided by financing activities            557,498         579,983
                                                            ---------       ---------

 Net decrease in cash and cash equivalents                    (13,180)        (26,842)

 Net cash, cash overdrafts and cash equivalents:
     Beginning of period                                        2,709          40,863
                                                            ---------       ---------
     End of period                                          $ (10,471)      $  14,021
                                                            =========       =========

Cash paid during the period for:
     Interest                                               $       0       $   3,053
                                                            =========       =========

     Taxes                                                  $       0       $   1,610
                                                            =========       =========
</TABLE>


SUPPLEMENTAL SCHEDULE OF NONCASH ACTIVITIES

During May 1998, the company exchanged 1,000,000 common shares for services
valued at $110,000 for an annual business development contract which is included
in prepaid expenses ($110,000 at June 30, 1998).

The accompanying notes are an integral part of these financial statements.



                                       6
<PAGE>   7
                              ADVANCED MEDIA, INC.
                          NOTES TO FINANCIAL STATEMENTS

1 - BASIS OF PRESENTATION

The unaudited interim financial statements of Advanced Media, Inc. (the
"Company") for the six months ended June 30, 1998 and 1997 have been prepared by
management and include all adjustments, consisting only of normal recurring
adjustments, necessary to present fairly the unaudited interim periods. The
results of operations for the six months ended June 30, 1998 are not necessarily
indicative of the results to be expected for the full year. These interim
financial statements should be read in conjunction with the financial statements
and related notes contained in the Company's annual report on Form 10-KSB for
the year ended December 31, 1997.

2 - SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Reclassifications - Certain amounts in the prior year financial statements have
been reclassified to conform with the current year presentation.

3 - LIQUIDITY AND BUSINESS RISKS

The Company incurred a net loss of $663,589 for six months ended June 30, 1998
and cumulative net losses of $11,657,879 since commencing operations in August
1993. As of June 30, 1998, the Company had a working capital deficit of $663,589
as compared to a working capital deficit of $1,138,825 at December 31, 1997. In
order to meet its obligations as they become due and to continue its operations
as a going concern, the Company must raise additional capital. The Company
continues to be engaged in various discussions with potential investors
regarding possible equity transactions. Additional funding of $377,698(before
commissions of approximately 15%) was raised during the first six months of
1998. Although management believes, based on the development of the Company's
business and its preliminary discussions with various potential investors and
other sources of financing, that it may be able to raise additional capital
sufficient to meet its working capital needs over the next twelve months, no
assurance can be given that it will be successful in this respect. The Company
currently has no line of credit or other access to debt financing.

4 - DEBT AND EQUITY TRANSACTIONS

In March 1995, the Company entered into a loan agreement pursuant to which two
individuals (the "Lenders") loaned the Company $500,000. The loan bore interest
at a rate of ten percent per annum and was secured by certain of the Company's
assets. This loan was repaid in July 1995 utilizing the proceeds from the
promissory notes referred to below. Pursuant to the terms of the loan agreement,
the Company issued 30,000 shares of its common stock and 30,000 options to
purchase common stock to the Lenders. The options are exercisable for a five
year period at an exercise price of $4.10 per share (these options, along with
all of the Company's other option grants, were re-valued to $.80 on March 26,
1997). As a result of these issuance's, the Company recorded deferred financing
costs of $270,750 which were amortized through July 1995.

In June and July 1995, the Company issued promissory notes to Suan Investments
Corp. ("Suan") for $1,000,000. The notes bore interest at twelve percent per
annum and both principal and accrued interest were due the earlier of (a) June
30, 1996 or (b) upon the receipt by the Company of net proceeds in excess of $2
million from a financing transaction, to the extent of such excess. Subject to
the provisions of the Note Purchase Agreement, the purchasers had the option at
any time upon or after the earlier of (a) the maturity of the notes or (b) the
Company's common stock becoming authorized for trading on NASDAQ, to convert the
outstanding principal amount of the notes into shares of the Company's common
stock at a conversion price per share equal to the lesser of (i) $2.00 or (ii)
an amount equal to the ten day average bid price for the Company's common stock,
subject to certain antidilution provisions. The Company also granted to the
purchaser a security interest in all of the Company's assets. The Company issued
50,000 shares of restricted common stock, valued at $100,000, as a commission
for the aforementioned agreement. The Company recorded the commission as a
discount to the note, which was fully amortized in 1996.



                                       7
<PAGE>   8
                              ADVANCED MEDIA, INC.
                          NOTES TO FINANCIAL STATEMENTS



DEBT AND EQUITY TRANSACTIONS (CONTINUED)

In March 1996, the Company reached an agreement with Suan and an assignee
thereof to convert their $1,000,000 principal amount of notes into 600,000
shares of common stock of the Company at a conversion price of $1.667 per share.
The agreement provides the stockholders a guaranteed value of $3.30 per share,
twice the conversion price, on certain valuation dates, as defined. Pursuant to
the provisions of the note conversion agreement, and based upon the difference
between the guaranteed price of $3.30 per share and the closing price of $.28
per share at December 31, 1997, the Company would be required to issue
approximately 6,500,000 additional shares of common stock. Fulfillment of the
fair value guarantee, if by issuance of additional common stock, would result in
substantial dilution of the Company's common stock if the price of the Company's
common stock has not increased appreciably from the fair value of $.28 at
December 31, 1997. As discussed below, the Company issued warrants as an
advanced payment against this valuation guarantee. To secure the Company's value
guaranty obligation, the Company has left in place the security agreements
relating to the original Note Purchase Agreements, pursuant to which
substantially all of the Company's assets serve as collateral for these
obligations.

Originally, Suan had agreed to convert their note into 500,000 shares of the
Company's common stock (at a conversion price of $2.00 per share). As an
inducement to convert at the March 31, 1996 date, the Company agreed to the new
conversion price of $1.667 per share and to issue an additional 10,000 shares as
a further inducement. In accordance with Statement of Financial Accounting
Standards No. 84, "Induced Conversions of Convertible Debt," the Company
recorded the additional 110,000 shares issued at their fair market value at the
date of conversion as debt conversion expense of $309,375.

In March 1997, the Board of Directors of the Company resolved to issue warrants
to purchase an aggregate 500,000 shares of common stock to Suan Investments and
its assignee, to be divided equally. The warrants become exercisable on
September 30, 1997 at an exercise price of $.65, and expire on December 31,
1998. In consideration of the issuance of warrants to purchase 250,000 shares of
common stock the aforementioned parties agreed to extend to June 30, 1997 the
interest payment due originally at the time of the conversion of the Suan
Investment note to equity. Further, upon payment of the interest, the security
interest in substantially all of the assets of the Company which collateralizes
the Company's obligations will be terminated. The value of the warrants to
purchase the balance of 250,000 shares of common stock will be applied against
the Company's obligation to provide the valuation guarantee for the 600,000
shares discussed above.

The Company made a $25,000 payment in July 1997 towards the interest due on June
30, 1997. At December 31, 1997, there remains $84,334 of interest payable to
Suan related to previously outstanding principal. The Company is presently in
default of this agreement and is discussing various options to remedy the
default. The interest payable is included in accrued expenses and other
liabilities.

During July 1995 and November 1995, the Company issued 725,000 shares of
restricted common stock in a private placement transaction (the private
placement) in exchange for $1,450,000 or $2.00 per share. Actual proceeds from
the issuance of these shares totaled $1,220,000 net of a finder's commission of
$230,000. The private placement provided that in the event the value of shares
issued to investors is not equal to at least 200% of the purchase price ten days
prior to the registration of the common stock under the Securities Act of 1933,
the Company will issue additional shares of common stock to these stockholders
so that the aggregate value of such stockholder's common stock shall equal 200%
of the purchase price paid. Pursuant to the provisions of the private placement
agreement, and based upon the difference between the private placement price of
$2.00 per share and closing price per share of $.28 per share at December 31,
1997, the Company would be required to issue an additional 9,632,000 shares of
common stock. Fulfillment of the fair value guarantee, if by issuance of
additional common stock, would result in substantial dilution of the Company's
common stock if the price of the Company's common stock has not increased
appreciably from the fair value of $.28 at December 31, 1997. The Company has
agreed to register the purchased shares of common stock within ninety (90) days
after the common stock is authorized for trading on the National Association of
Securities Dealers Automated Quotation (NASDAQ) Small Cap Market. The private
placement provided that if, on January 1, 1996, a registration statement
covering the purchased shares of common stock was not effective, which it was
not, the Company would be required to make distributions to these stockholders
of $36,250


                                       8
<PAGE>   9
                              ADVANCED MEDIA, INC.
                          NOTES TO FINANCIAL STATEMENTS



DEBT AND EQUITY TRANSACTIONS (CONTINUED)

(2.5% of the private placement proceeds) or 18,125 shares per month, until such
registration statement is declared effective. The Company has set aside 380,625
shares of common stock to satisfy this agreement through December 31, 1997. The
Company and these stockholders tentatively agreed in October 1997 to stop the
issuance of these monthly penalty shares due to their antidilutive effect on the
Company. The Company and these stockholders are currently negotiating an
agreement to settle the entire obligation in exchange for Company preferred
stock. However, there can be no assurance that the Company will be successful in
these negotiations. These stockholders also have piggyback registration rights
and one demand registration right.

In satisfaction of the $230,000 commission discussed above, the Company agreed
to issue 65,000 shares of the Company's common stock at the then current fair
market value of $2.00 per share, and to pay $100,000 in cash. Through December
31, 1995, the Company issued 15,000 shares to the finder, with the remaining
50,000 shares issued in 1996. The Company had recorded a liability of $100,000
to the finder at December 31, 1995. In August 1996, the Company issued 100,000
shares of common stock and 25,000 warrants in satisfaction of the $100,000
liability. The warrants were exercisable through December 31, 1997 at $1.00 per
share of common stock. The transaction resulted in a $36,826 loss on conversion
below applicable market prices.

In August 1996, the Company received $600,000 for 600,000 shares of its Series A
Convertible Preferred Stock ("Class A Preferred"). In the fourth quarter of
1996, 480,000 shares of Class A Preferred Stock converted to 737,248 shares of
common stock and in January 1997, the remaining 120,000 shares converted to
317,126 shares of common stock. The Class A Preferred were convertible to common
stock of the Company after a designated holding period beginning 60 days and
ending 150 days after issuance. The Class A Preferred converted at 55% of the
average closing bid price of the common stock on the five trading days
immediately prior to the conversion date. In connection with the aforementioned
funding, the broker for this transaction is entitled to a commission in the form
of warrants for the purchase of common stock equivalent to 100% of the common
stock issuable upon conversion of $150,000 of the Class A Preferred. These
warrants expired December 31, 1997.

In August 1996, the Company granted 10,000 options at $1.30 to its corporate
counsel for legal services pursuant to its 1995 Long Term Incentive Plan (these
options, along with all of the Company's option grants were revalued to $.80 on
March 26, 1997). The options expire in July 2001.

In 1996, the Company issued 186,857 shares of common stock in various private
placements for net proceeds of $218,544. In 1997, the Company issued 4,264,110
shares of common stock in various private placements for net proceeds of
$621,298.

The Company issued a total of 600,000 shares of common stock in exchange for an
aggregate $280,000 in the first quarter of 1997. As a condition of two of these
placements, the Company agreed to register 200,000 shares by April 30, 1997.
Failure to register the 200,000 shares cause the Company to pay a penalty of
5,000 shares to each of the parties, i.e., 10,000 total, on April 30, 1997 and
for each thirty-day period thereafter for which a registration statement is not
filed. Through December 31, 1997, 90,000 shares have been reserved as penalty
shares under this agreement. Such penalty shares are required to be registered
as contingency shares in the registration statement. Furthermore, as
consideration for the investors not disposing of the 200,000 shares between
April 30, 1997 and June 30, 1997, which condition has been met, the agreement
provided for additional contingency shares to be registered if the Company did
not meet a value guaranty provision ensuring that the 200,000 shares would be
equivalent in value to $175,000 after the registration became effective. In
1998, the Company reached a settlement agreement with each of these
stockholders. One stockholder was issued an additional 664,192 shares as
complete settlement of the original placement penalty and value guarantee
provisions. The second stockholder was issued an additional 400,000 shares as
settlement of the original placement penalty provision and the value guarantee
provision was revised to $.30 for the 500,000 shares issued to such stockholder.
Penalty shares for the months of January 1998 through May 1998, totaling an
additional 50,000 shares, were also issued to these stockholders.

In April 1997, the Company issued 202,690 shares of its common stock for which
the Company received approximately $86,000, net of commission of $15,000. The
Company agreed to complete a registration statement by


                                       9
<PAGE>   10
                              ADVANCED MEDIA, INC.
                          NOTES TO FINANCIAL STATEMENTS



DEBT AND EQUITY TRANSACTIONS (CONTINUED)
July 15, 1997 or be subject to a cumulative penalty of 10% of the amount of
shares subscribed. The penalty would continue for each thirty-day period for
which the registration was not effective. The shares have not been registered to
date. The Company also agreed that if the value of these shares was not $1.10 on
the effective date of the registration statement, it would issue additional
shares of equivalent value to such subscribers. No penalty shares were issued
during 1997, since the Company was renegotiating the aforementioned penalty and
value guarantee provisions, and in June 1998, an agreement was reached. The
subscribers were issued an additional 810,760 shares as settlement of the
original penalty provision and the value guarantee provision was revised to $.30
for the 1,013,450 shares issued to the subscribers.

In June 1997, the Company entered into a Private Equity Line of Credit Agreement
("PELOC") for an aggregate purchase price of up to $1,000,000 through June 30,
1998. Under this agreement, the Company issued 699,301 shares of its common
stock for $250,000 before commissions and legal fees of $45,900 and 22,727
shares of common stock, respectively. All shares issued pursuant to the PELOC
were to be registered and declared effective by September 30, 1997. In the event
that the Company failed to obtain or maintain the effectiveness of a
registration statement on or before September 30, 1997, the Company was to pay
$5,000 in cash, and then $7,500 for each thirty-day period commencing November
1, 1997. The Company also committed to draw down a minimum total of $500,000
under this PELOC. In December 1997, the Company issued an additional 300,000
shares as a result of the Company's failure to secure an effective registration
statement, and the parties agreed to release each other from any and all further
obligations under the PELOC.

In the fourth quarter of 1997, the Company issued 528,000 shares for $52,800
(less commissions of approximately $8,000). The placement agreements provided
for a value guarantee provision of $.30 per share, based upon the fair value of
the common stock upon the effective date of a filed registration statement.

5 - RELATED PARTY TRANSACTIONS

Deferred Revenues include payments from a corporation who is a shareholder of
the Company.

Revenue included $60,000 from a corporation who is a shareholder of the Company.

Expenses for the six and three months ended June 30, 1998 include certain
amounts payable to the Company's chief executive officer, $90,000 and $45,000,
respectively, representing compensation payable, and $93,528 and $55,107,
respectively, representing interest on the loan from officer.

6 - INCOME TAXES

At June 30, 1998 the Company has net operating loss carryforwards for tax
purposes of approximately $7,200,000, which expire through 2012. Deferred tax
assets are comprised of the following:


                                             JUNE 30,           DECEMBER 31,
                                              1998                 1997

Gross deferred tax assets                   $2,484,550          $ 2,968,000
Valuation allowance                         (2,484,550)          (2,968,000)
                                            ----------          -----------
Net deferred tax asset                      $        -          $         -
                                            ==========          ===========

The gross deferred tax assets arise primarily from net operating loss
carryforwards and differences in the valuation of receivables, accruals and
deferred compensation. The Company has provided a full valuation allowance
against the gross deferred tax assets because, in management's judgement, it is
more likely than not that such benefits will not be realized.

The Company had a several changes in ownership since commencing operations in
1993, which has resulted in a restriction on the prospective annual utilization
of the loss carryforwards. Future changes in ownership may also result in
further limitations on the annual utilization of the loss carryforwards.



                                       10
<PAGE>   11
                              ADVANCED MEDIA, INC.
                          NOTES TO FINANCIAL STATEMENTS



7 - CONTINGENCIES

Legal Proceedings

On September 29, 1995, a former employee and owner of a business acquired by the
Company, Decision Vision ("Decision"), and his wife, also a former employee of
Decision, initiated a lawsuit seeking damages of approximately $1,000,000 from
the Company, and certain present and former officers. The lawsuit was based on
claims arising out of the employees' termination, and also arising out of the
sale of the assets of Decision to the Company. The most significant aspect of
the lawsuit, pertaining to the acquisition of the assets of Decision by the
Company, was dismissed by the court in which the action had been filed, the
Superior Court of the State of California, County of San Diego, in a series of
rulings between December 1996 and February 1997, when the court dismissed
numerous causes of action and the action against all individual defendants and
eliminated any possible punitive damages award. The court also dismissed
wrongful termination claims of both former employees. On March 25, 1997, the
plaintiffs filed an appeal regarding the above claims. On August 14, 1997, a
settlement was reached which required the company to make a one time cash
payment of $8,000 on or before October 1, 1997, and then make twelve monthly
payments of $5,000 commencing November 1997, for a total cash settlement of
$68,000. For each cash payment made to the plaintiff, the plaintiff is to return
to the Company, shares of the Company's common stock held by the plaintiff. A
total of 91,429 shares are to be returned to the Company in proportion to the
cash payments received by the plaintiff. The Company recorded litigation expense
of $43,000 in 1997 as a result of this settlement and will record repurchase of
common stock (at its $.27 fair value per share at the time of settlement) as
cash payments are made. Any breach of the stipulation settlement will cause all
appeals previously made to be reactivated and the Company would receive credit
for any cash payments made. The Company has made timely payments through
September 1998.

On April 21, 1998, a complaint entitled "Imperial Bank Realty Company, Inc. v.
Advanced Media, Interactive, et al." was filed by the landlord of the Company's
California office, in the Orange County, California Superior Court. The Company
had not paid all rent due under the lease agreement and the landlord sought
eviction of the Company. On July 6, 1998, a judgment against the Company was
awarded to the landlord. The judgment amounted to approximately $42,000
including attorney's fees and past rent due for the months of December 1997
through May 1998. The judgment also stipulates that the Company must pay their
July and August rents timely, and the rent for June is to be paid in two
installments, half on or before July 15, 1998 and half on or before August 17,
1998. Further, the Company will be required to vacate the premises by the end of
September 1998.

On May 11, 1998, a complaint entitled "Autodesk Inc. v. Advanced Media
Interactive, et al." was filed in the Marin County, California Superior Court
against the Company for breach of contract and also for nonpayment for various
products and software licenses. The complaint seeks damages of approximately
$115,000 plus interest, attorney fees and costs. Management intends to contest
this complaint vigorously and an answer was filed on August 12, 1998, which
asserts multiple defenses and the Company is also seeking to pursue a cross
complaint. The case is still in the preliminary pleading stages and the Company
is unable to predict the ultimate outcome of this claim. Accordingly, no
adjustments have been made in the financial statements for any potential losses.


                                       11
<PAGE>   12
Item 2.  Management's Discussion and Analysis of Financial Condition and Results
of Operations

The following discussion and analysis should be read in conjunction with the
financial statements and notes thereto appearing elsewhere in this Form 10-QSB.

RESULTS OF OPERATIONS

SIX AND THREE MONTHS ENDED JUNE 30, 1998 AND 1997

Although revenue for the six and three months ended June 30, 1998 decreased
$1,361,645 and $1,037,934, or 75.5% and 97.8%, the gross profit percentage stood
almost steady at 31.6% versus 33.3 on comparable net revenues due to the
company's sales emphasis towards more profitable interactive system solution
projects and the mall strategy.

Expenses for the six and three months ended June 30, 1998 declined $710,759 and
$444,857, or 50.2% and 67.3%, respectively. General and administrative expenses
for the six months ended June 30, 1998 decreased $405,061 or 40.7% and $258,096,
or 57.6% for the three months ended June 30, 1997.

Other income (expense) reflects higher interest charges during the quarter ended
June 30, 1998 versus the same period in 1997 related to interest on advances to
the chief executive officer at an increased interest rate of 14% retroactive to
January 1, 1997.

LIQUIDITY AND CAPITAL RESOURCES

The Company incurred a net loss of $663,589 for six months ended June 30, 1998
and cumulative net losses of $11,657,879 since commencing operations in August
1993. As of June 30, 1998, the Company had a working capital deficit of $663,589
as compared to a working capital deficit of $1,138,825 at December 31, 1997. In
order to meet its obligations as they become due and to continue its operations
as a going concern, the Company must raise additional capital. The Company
continues to be engaged in various discussions with potential investors
regarding possible equity transactions. Additional funding of $377,698(before
commissions of approximately 15%) was raised during the first six months of
1998. Although management believes, based on the development of the Company's
business and its preliminary discussions with various potential investors and
other sources of financing, that it may be able to raise additional capital
sufficient to meet its working capital needs over the next twelve months, no
assurance can be given that it will be successful in this respect. The Company
currently has no line of credit or other access to debt financing.

Although management believes, based on the development of the Company's business
and its preliminary discussions with various potential investors and other
sources of financing, that it may be able to raise additional capital sufficient
to meet its working capital needs over the next twelve months, no assurance can
be given that it will be successful in this respect. The Company currently has
no line of credit or other access to debt financing.

The Company's stock price has steadily declined since January 1996, which has
made it difficult for the Company to raise additional equity capital without
significant dilution to present shareholders. The Company is further hampered by
its inability to obtain bank financing and the fact that all of its assets are
pledged as collateral to Suan Investments and its assignee, Stourbridge
Investments.

Forward-Looking Statements. All statements other than statements of historical
fact included in this report are forward-looking statements. When used in this
report, words such as "anticipate," "believe," "expect," "intend," and similar
expressions, as they relate to the Company's management, identify
forward-looking statements. Actual results could differ materially from those
contemplated by the forward-looking statements as a result of certain factors
including, but not limited to, financing, operational spending, revenue levels,
the effect of business and economic conditions and the impact of competitive
products and pricing. Such statements reflect the current views of the Company
with respect to future events and are subject to these and other risks,
uncertainties and assumptions relating to the operations, results of operations,
growth strategy and liquidity of the Company.



                                       12
<PAGE>   13
                           PART II. OTHER INFORMATION


Item 1.  Changes in Securities

         Not applicable

Item 2.  Defaults Upon Senior Securities

         Not applicable

Item 3.  Submission of Matters to a Vote of Security Holders

         Not applicable

Item 4.  Other Information

         CASH ADVANCE

         In February 1998, the Company was advanced $250,000, from an investor,
to be applied towards the Company's issuance of Series A Preferred Stock, which
was to be issued within 60 days of such advance payment. The advance was
collateralized by a security interest in all of the Company's assets
(subordinate only to existing liens as of such date). The Series A Preferred
Stock was never issued and the Company and the investors are presently
negotiating a repayment schedule and the Company agreed to issue 500,000 common
stock warrants to the investor, which expire in five years; one-half of the
warrants are exercisable at $.10 per share and one-half are exercisable at $.12
per share.

Item 5.  Exhibits and Reports on Form 8-K

(a)      Reports on Form 8-K:

         There were no reports on Form 8-K filed during the quarter ended June
         30, 1998.


                                       13
<PAGE>   14
                                   SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.



                                  ADVANCED MEDIA, INC.



Date: 10/05/98                    By  /s/ Hans Kaemmlein
                                  Hans Kaemmlein, Chairman of the Board,
                                  Chief Executive Officer and Director
                                  (Principal Executive and Financial Officer)




                                       14



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