STANHOME INC
10-Q, 1996-08-13
MISCELLANEOUS NONDURABLE GOODS
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                    SECURITIES AND EXCHANGE COMMISSION
                                     
                          Washington, D.C. 20549
                                     
                                 FORM 10-Q
                                     
(Mark One)

[X]   QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
      SECURITIES EXCHANGE ACT OF 1934

               For the quarterly period ended June 30, 1996

                                    OR
                                     
[ ]   TRANSITION REPORT PURSUANT TO SECTION 13 or 15(d) OF THE
      SECURITIES EXCHANGE ACT OF 1934

           For the transition period from ________ to _________.
                                     
                       Commission File Number 0-1349
                                     
                               Stanhome Inc.
___________________________________________________________________________
          (Exact name of registrant as specified in its charter)
                                     

            Massachusetts                                04-1864170
____________________________________                ______________________
(State or other jurisdiction of                     (I.R.S. Employer
 incorporation or organization)                     Identification No.)


333 Western Avenue, Westfield, Massachusetts                01085
___________________________________________________________________________
    (Address of principal executive offices)             (Zip Code)

Registrant's telephone number, including area code:         413-562-3631
___________________________________________________________________________


Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.     Yes  [X]    No [_]


                                                June 30,

                                          1996            1995
                                          ____            ____

Shares Outstanding:

      Common Stock with
      Associated Rights                17,898,467      18,791,638



                                                Total number of pages
                                                contained herein 28

                                                Index to Exhibits is
                                                on page 20

<PAGE>
<TABLE>
                      PART I.  FINANCIAL INFORMATION
                      ------------------------------
                               STANHOME INC.

                   CONSOLIDATED CONDENSED BALANCE SHEETS

                    JUNE 30, 1996 and DECEMBER 31, 1995
                                (Unaudited)

<CAPTION>                                                
                                             June 30,     December 31,
                                               1996           1995
                                               ----           ----
<S>                                      <C>             <C>
ASSETS                                                   
                                                         
CURRENT ASSETS:                                          
                                                         
  Cash and certificates of deposit        $ 20,477,816    $ 23,053,926
                                                         
  Notes and accounts receivable, net       195,200,578     158,572,959
                                                         
  Inventories                              120,726,325     114,294,928
                                                         
  Prepaid advertising                       35,089,298      39,665,306
                                                         
  Other prepaid expenses                    10,229,615       6,784,465
                                          ------------    ------------
     Total current assets                  381,723,632     342,371,584
                                          ------------    ------------
                                                         
                                                         
                                                         
PROPERTY, PLANT AND EQUIPMENT, at cost     132,359,252     131,795,141
                                                         
  Less - Accumulated depreciation and                    
         amortization                       73,494,942      70,947,871
                                          ------------    ------------
                                            58,864,310      60,847,270
                                          ------------    ------------
                                                         
                                                         
                                                         
OTHER ASSETS:                                            
                                                         
  Goodwill and other intangibles, net      120,773,283     119,826,382
  Other                                     13,063,529      11,420,987
                                          ------------    ------------
                                           133,836,812     131,247,369
                                          ------------    ------------
                                          $574,424,754    $534,466,223
                                          ============    ============
<FN>
The accompanying notes are an integral part of these condensed financial
statements.
</TABLE>

                                    -2-
<PAGE>
<TABLE>
                               STANHOME INC.

                   CONSOLIDATED CONDENSED BALANCE SHEETS

                    JUNE 30, 1996 and DECEMBER 31, 1995
                                (Unaudited)

<CAPTION>                                                    
                                                June 30,      December 31,
                                                  1996            1995
                                                  ----            ----
<S>                                         <C>              <C>
LIABILITIES AND SHAREHOLDERS' EQUITY                         
                                                             
CURRENT LIABILITIES:                                         
  Notes and loans payable                    $125,957,176     $ 74,864,065
                                                             
  Accounts payable                             57,832,607       64,880,028
                                                             
  Federal, state and foreign taxes                           
    on income                                  32,077,104       28,758,277
                                                             
  Accrued expenses--                                         
    Payroll and commissions                    12,951,138       13,658,026
    Royalties                                   9,987,908        8,587,986
    Vacation, sick and postretirement                        
      benefits                                  7,824,678        6,979,623
    Pensions and profit sharing                 6,046,753        8,610,616
    Other                                      38,480,062       36,106,020
                                             ------------     ------------
     Total current liabilities                291,157,426      242,444,641
                                             ------------     ------------
LONG-TERM LIABILITIES:                                       
  Foreign employee severance obligations       12,707,192       12,482,097
  Postretirement benefits                      12,789,255       12,749,258
                                             ------------     ------------
     Total long-term liabilities               25,496,447       25,231,355
                                             ------------     ------------
SHAREHOLDERS' EQUITY:                                        
  Common stock                                  3,153,530        3,153,530
  Capital in excess of par value               44,705,463       43,098,856
                                                             
  Retained earnings                           390,412,975      385,008,394
                                                             
  Cumulative translation adjustments        (  28,612,995)   (  27,409,482)
                                             ------------     ------------
                                              409,658,973      403,851,298
  Less - Shares held in treasury, at cost     151,888,092      137,061,071
                                             ------------     ------------
     Total shareholders' equity               257,770,881      266,790,227
                                             ------------     ------------
                                             $574,424,754     $534,466,223
                                             ============     ============
<FN>
The accompanying notes are an integral part of these condensed financial
statements.
</TABLE>
                                    -3-
<PAGE>
<TABLE>
                               STANHOME INC.

                CONSOLIDATED CONDENSED STATEMENTS OF INCOME

         FOR THE QUARTERS ENDED JUNE 30, 1996 and 1995 (Unaudited)


<CAPTION>                                                
                                              1996            1995
                                              ----            ----
<S>                                      <C>             <C>
NET SALES                                 $217,724,172    $209,489,366
                                                         
COST OF SALES                               95,095,791      88,567,476
                                          ------------    ------------
GROSS PROFIT                               122,628,381     120,921,890
                                                         
SELLING, GENERAL AND ADMINISTRATIVE                      
  EXPENSE                                  100,008,670      97,920,280
                                          ------------    ------------
                                                         
OPERATING PROFIT                            22,619,711      23,001,610
  Interest expense                       (   2,105,054)  (   1,936,735)
  Other expense, net                     (     783,212)  (     438,711)
                                          ------------    ------------
INCOME BEFORE INCOME TAXES                  19,731,445      20,626,164
                                                         
  Income taxes                               8,780,493       9,457,068
                                          ------------    ------------
NET INCOME                                $ 10,950,952    $ 11,169,096
                                          ============    ============
                                                         
EARNINGS PER COMMON SHARE,                               
  primary and fully diluted                      $ .60           $ .59
                                                 =====           =====
















<FN>
The accompanying notes are an integral part of these condensed financial
statements.
</TABLE>





                                    -4-
<PAGE>
<TABLE>
                               STANHOME INC.

     CONSOLIDATED CONDENSED STATEMENTS OF INCOME AND RETAINED EARNINGS

        FOR THE SIX MONTHS ENDED JUNE 30, 1996 and 1995 (Unaudited)

<CAPTION>                                                  
                                                1996            1995
                                                ----            ----
<S>                                        <C>             <C>
NET SALES                                   $400,763,899    $394,358,528
                                                           
COST OF SALES                                173,188,356     165,993,464
                                            ------------    ------------
GROSS PROFIT                                 227,575,543     228,365,064
                                                           
SELLING, GENERAL AND ADMINISTRATIVE                        
  EXPENSE                                    194,560,707     191,593,349
                                            ------------    ------------
OPERATING PROFIT                              33,014,836      36,771,715
  Interest expense                         (   3,951,112)  (   3,279,032)
  Other expense, net                       (   1,582,937)  (     596,178)
                                            ------------    ------------
INCOME BEFORE INCOME TAXES                    27,480,787      32,896,505
                                                           
  Income taxes                                12,459,503      15,277,068
                                            ------------    ------------
NET INCOME                                    15,021,284      17,619,437
                                                           
                                                           
RETAINED EARNINGS, beginning of                            
  period                                     385,008,394     362,946,840
                                                           
  Cash dividends, $.53 per share in                        
    1996 and 1995                          (   9,616,703)  (  10,004,986)
                                            ------------    ------------
RETAINED EARNINGS, end of period            $390,412,975    $370,561,291
                                            ============    ============
                                                           
EARNINGS PER COMMON SHARE:                                 
  Primary and fully diluted                        $ .82           $ .93
                                                   =====           =====
                                                           











<FN>
The accompanying notes are an integral part of these condensed financial
statements.
</TABLE>





                                    -5-
<PAGE>
<TABLE>
                               STANHOME INC.

              CONSOLIDATED CONDENSED STATEMENTS OF CASH FLOWS

        FOR THE SIX MONTHS ENDED JUNE 30, 1996 and 1995 (Unaudited)

<CAPTION>                                                   
                                                 1996           1995
                                                 ----           ----
<S>                                          <C>            <C>
OPERATING ACTIVITIES:                                       
  Net cash used by                                          
   operating activities                      ($25,884,695)  ($18,802,821)
                                              -----------    -----------
INVESTING ACTIVITIES:                                       
  Purchase of property, plant                               
   and equipment                             (  3,910,264)  (  5,294,924)
  Payments for acquisition of businesses,                   
   net of cash acquired                      (  1,484,383)  (  1,429,057)
  Proceeds from sales of property,                          
   plant and equipment                          2,574,793        741,402
  Other, principally marketable                             
   securities                                           -        114,243
                                              -----------    -----------
  Net cash used by investing activities      (  2,819,854)  (  5,868,336)
                                              -----------    -----------
FINANCING ACTIVITIES:                                       
  Cash dividends                             (  9,616,703)  ( 10,004,986)
  Exchanges and purchases of common stock    ( 15,178,033)  ( 11,800,149)
  Notes and loans payable                      49,650,150     65,075,904
  Exercise of stock options                     1,690,544        805,307
  Other common stock issuance                     267,075        342,512
                                              -----------    -----------
  Net cash provided by                                      
   financing activities                        26,813,033     44,418,588
                                              -----------    -----------
  Effect of exchange rate changes on                        
   cash and cash equivalents                 (    684,594)       391,717
                                              -----------    -----------
  Increase/(decrease) in cash and                           
   cash equivalents                          (  2,576,110)    20,139,148
  Cash and cash equivalents,                                
   beginning of year                           23,051,926     19,349,839
                                              -----------    -----------
  Cash and cash equivalents,                                
   end of quarter                             $20,475,816    $39,488,987
                                              ===========    ===========
                                                            
SUPPLEMENTAL CASH FLOW DATA                                 
  Cash paid for:                                            
    Interest                                  $ 2,760,982    $ 2,646,470
    Income taxes                              $ 9,237,855    $23,768,333


<FN>
The accompanying notes are an integral part of these condensed financial
statements.
</TABLE>



                                    -6-
<PAGE>
                               STANHOME INC.

           NOTES TO CONSOLIDATED CONDENSED FINANCIAL STATEMENTS

     The consolidated condensed financial statements and related notes

included herein have been prepared by the Company, without audit except for

the December 31, 1995 condensed balance sheet, which was derived from the

Annual Report on Form 10-K, pursuant to the rules and regulations of the

Securities and Exchange Commission.  Certain information and footnote

disclosures normally included in financial statements prepared in

accordance with generally accepted accounting principles have been

condensed or omitted pursuant to such rules and regulations, although the

Company believes that the disclosures are adequate to make the information

presented not misleading.  The information furnished reflects all normal

recurring adjustments which are, in the opinion of management, necessary to

a fair statement of the results for the interim periods.  It is suggested

that these condensed financial statements be read in conjunction with the

financial statements and related notes to consolidated financial statements

included in the Company's Annual Report on Form 10-K for the year ended

December 31, 1995.



1.  ACCOUNTING POLICIES:

     The Company's financial statements for the three and six months ended

June 30, 1996 have been prepared in accordance with the accounting policies

described in Note 1 to the December 31, 1995 consolidated financial

statements included in the Company's 1995 Annual Report on Form 10-K.  The

Company considers all highly liquid securities, including certificates of

deposit with maturities of three months or less, when purchased, to be cash

equivalents.  Notes and accounts receivable were net of reserves for



                                    -7-

<PAGE>

uncollectible accounts, returns and allowances of $23,124,000 at June 30,

1996 and $20,741,000 at December 31, 1995.

     The Company recognizes revenue as merchandise is turned over to the

shipper and a provision for anticipated merchandise returns and allowances

is recorded based upon historical experience.  Amounts billed to customers

for shipping and handling orders are netted against the associated costs.

2.  INVENTORY CLASSES:

     The major classes of inventories at June 30 and December 31 were as

follows (in thousands):

                                                 June 30,    December 3l,
                                                   1996          1995
                                                   ----          ----

     Raw materials and supplies                 $  7,546      $  7,312
     Work in process                               1,258         1,237
     Finished goods in transit                    14,805        16,215
     Finished goods                               97,117        89,531
                                                --------      --------
                                                $120,726      $114,295
                                                ========      ========
3.  OTHER EXPENSE, NET:

     Other expense, net for the quarters and six months ended June 30,

1996 and 1995 consists of the following (in thousands):


                                                 Quarters Ended June 30
                                                 ----------------------
                                                   1996         1995
                                                   ----         ----
     Interest income                              $  733       $  761
     Other assets amortization                   ( 1,200)     ( 1,008)
     Other items, net                            (   316)     (   191)
                                                  ------       ------
                                                 ($  783)     ($  438)
                                                  ======       ======

                                                Six Months Ended June 30
                                                ------------------------
                                                   1996         1995
                                                   ----         ----
     Interest income                              $1,226       $1,506
     Other assets amortization                   ( 2,353)     ( 2,017)
     Other items, net                            (   456)     (    85)
                                                  ------       ------
                                                 ($1,583)     ($  596)
                                                  ======       ======

                                    -8-
<PAGE>

4.  EARNINGS PER COMMON SHARE (BASIS OF CALCULATION):

     Earnings per common share are based on the average number of common

shares outstanding and common share equivalents for the periods covered.

For both years, there was no difference in earnings per share between

primary and fully diluted earnings per share computations.  For the second

quarter, the average number of shares utilized in the fully diluted

computation was 18,218,514 and 18,913,987 shares for 1996 and 1995,

respectively.  The average number of shares utilized in the fully diluted

computation for the six months ended June 30 was 18,299,763 for 1996 and

19,034,754 for 1995.  Both 1996 computations included common share

equivalents of 66,434 and both 1995 computations included common share

equivalents of 112,814.  The lower average number of shares for the second

quarter and first six months of 1996 primarily resulted from the

repurchase of shares as part of the Company's repurchase program.

5.  FINANCIAL INSTRUMENTS:

     The Company enters into various short-term foreign exchange

agreements during the year, all of which are held for purposes other than

trading.  The purpose of the Company's foreign currency hedging activities

is to protect the Company from risk that the eventual settlement of

foreign currency transactions will be adversely affected by changes in

exchange rates.  The Company's various subsidiaries import products in

foreign currencies and from time to time will enter into agreements or

build foreign currency deposits as a partial hedge against currency

fluctuations on inventory purchases.  Gains and losses on these agreements

are deferred and recorded as a component of cost of sales when the related

inventory is sold.  At June 30, 1996, there were no open inventory

purchase agreements and deferred amounts were not material.  The Company



                                    -9-

<PAGE>

makes short-term foreign currency intercompany loans to various

international subsidiaries and utilizes agreements to fully hedge these

transactions against currency fluctuations.  The cost of these agreements

is included in the interest charged to the subsidiaries and expensed

monthly as the interest is accrued.  The intercompany interest eliminates

upon consolidation and any gains and losses on the agreements are recorded

as a component of other expense.  All of the outstanding agreements as of

June 30, 1996 are to hedge intercompany loans.  The Company receives

dividends, technical service fees, royalties and other payments from its

subsidiaries and licensees.  From time to time, the Company will enter into

foreign currency forward agreements as a partial hedge against currency

fluctuations on these current receivables.  Gains and losses are recognized

or the credit or debit offsets the foreign currency payables.  As of June

30, 1996, net deferred amounts on outstanding agreements were not material.

The outstanding agreement amounts (notional value) at June 30, 1996, are as

follows (in thousands):


                   Canada                 $ 6,602
                   Germany                  3,938
                   U.S.                     1,900
                                          -------
                   Total                  $12,440
                                          =======
















                                   -10-

<PAGE>

                               STANHOME INC.

                QUARTER AND SIX MONTHS ENDED JUNE 30, 1996

        MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION

                         AND RESULTS OF OPERATIONS



     BUSINESS SEGMENTS of the Company's operations are summarized on Page

18.  A discussion and analysis of the segments follows:



GIFTWARE

     Giftware Group sales increased 7% for the second quarter and 1% for

the first six months primarily due to unit volume growth in the United

States from existing lines.  International sales decreased slightly and

represented 15% of year-to-date sales in both 1996 and 1995.  Year-to-date

1996 sales of the Precious Moments line represented 44% of total sales

compared to 48% in 1995 and the Cherished Teddies line represented 17% of

year-to-date sales in 1996 compared to 10% in 1995.  Operating profit for

the first six months as a percentage of sales was 12.7% in 1996 compared to

13.8% in 1995.  The decrease was due to higher cost of sales (approximately

 .7%) from an unfavorable product mix and to a higher percentage of selling,

general and administrative expenses.  Most of the operating profit decrease

was from international markets.  Operating profit in the United States was

down approximately 1%.



DIRECT RESPONSE

     Direct Response Group sales decreased 5% in the second quarter but

were 4% higher for the six months due to unit volume growth from increased

product offerings primarily in the figural categories.  Year-to-date doll



                                   -11-

<PAGE>

sales decreased to 19% of 1996 sales compared to 33% in 1995 and plate

sales decreased to 35% of sales in 1996 compared to 43% in 1995.  The

Precious Moments line represented 10% of year-to-date 1996 sales compared

to 11% in 1995 and the Cherished Teddies line represented 10% of year-to-

date sales in both 1996 and 1995.  International sales decreased and

operating losses increased for the quarter and year-to-date.  International

sales represented 9% of the first six months sales compared to 10% in 1995.

Market conditions for the direct response businesses for the Company's

products continue to be soft and very competitive with many product

offerings and ads going against weakness in consumer spending.  Operating

losses increased for the second quarter and first six months.  For the

first six months, cost of sales as a percentage of sales increased 2.9% due

to product mix and higher product returns.  For the first six months, total

selling, general and administrative expenses decreased as a percentage of

sales due to a lower percentage of advertising (47% of sales in 1996 versus

51% in 1995) due to product sales mix and a higher percentage of sales from

existing customer lists.  Partially offsetting the improved advertising

ratio was a higher level of selling, general and administrative expenses,

including higher bad debts and approximately $460 thousand of expense

during the second quarter for new market testing.



DIRECT SELLING

     Total Direct Selling sales for the quarter and first six months were

about level with 1995.  Operating profit decreased for the quarter and

first six months of 1996.  Operating profit for the first six months as a

percentage of sales was 10.0% in 1996 compared to 11.3% in 1995.  The

decrease was due to higher cost of sales (approximately .5%) from product



                                   -12-

<PAGE>

mix and a higher percentage of selling, general and administrative

expenses.

     European sales decreased 3% and 1% for the quarter and first six

months, respectively, and represented 87% of total 1996 sales for the

quarter and 88% for the year-to-date.  Operating profit decreased 27% for

the second quarter and 17% for the first six months, and represented 82%

of total 1996 operating profit for the quarter and 88% for the year-to-

date.  Operating profit for the first six months as a percentage of sales

for Europe was down 1.7% compared to 1995.  The decrease was due to higher

levels of selling, general and administrative expense principally in Italy

and the impact of full six month expenses of the European headquarters.

The Italian government has introduced new social benefit taxes that have

become effective during the second quarter of 1996.  This additional tax

burden has unfavorably impacted the Italian subsidiary's independent

Dealer force and its ability to recruit and retain Dealers.  First six

months 1996 European local currency sales and operating profit translated

at 1995 average exchange rates would have resulted in a 3% sales decrease

and a 17% operating profit decrease.  Sales for the Mexican and Venezuelan

group increased 33% and 13%, respectively, for the second quarter and

first six months resulting from improvement in Mexico.  The group's second

quarter and year-to-date operating profit increased substantially from a

low base and benefited from higher sales in Mexico.



     UNALLOCATED EXPENSES increased in the first six months due to higher

compensation, benefits and general expenses consistent with the Company

programs.  Unallocated expenses are corporate expenses and other items not

directly related to the operations of the Groups.



                                   -13-

<PAGE>

INTERNATIONAL ECONOMIES AND CURRENCY

     The Latin American operations in Mexico and Venezuela have experienced

highly inflationary economies with rapidly changing prices in local

currencies.  These conditions, with the resulting adverse impact on local

economies, have made it difficult for operations in these locations to

achieve adequate operating margins.  In addition, the strengthening of the

dollar versus Latin American currencies has resulted in lower U.S. dollar

results for these operations.  European operations were not materially

impacted by currency translation rates in 1996 compared to 1995.  The value

of the U.S. dollar versus international currencies where the Company

conducts business will continue to impact the future results of these

businesses.  In addition to the currency risks, the Company's international

operations, including sources of imported products, are subject to other

risks of doing business abroad, including import or export restrictions and

changes in economic and political climates.

     The fluctuations in net sales and operating profit margins from

quarter to quarter are partially due to the seasonal characteristics of the

Company's business segments.



INTEREST EXPENSE AND OTHER EXPENSE, NET

     Interest expense increased due to higher interest rates and higher

borrowing levels for general working capital and for stock buy backs.

Notes and loans payable going into 1996 were approximately $35.9 million

higher than at the start of 1995.  Other assets amortization of goodwill

increased due to the continuing impact from the 1994 acquisitions.  The

amortization for Giftware in 1996 was $2.0 million compared to $1.7

million in 1995 and the amortization for Direct Response was $.3 million

in 1996 and $.3 million in 1995.

                                   -14-

<PAGE>

     THE EFFECTIVE TAX RATE of 45% was lower than the 46% in 1995 despite

higher non deductible goodwill in 1996.  This was due principally to

earnings mix with a lower ratio of foreign income to United States income,

which has a lower rate.



FINANCIAL CONDITION

     The Company has historically satisfied its capital requirements with

internally generated funds and short-term loans.  Working capital

requirements have seasonal variations during the year and are generally

greatest during the third quarter.

     The major sources of funds from operating activities in the first six

months of 1996 were from net income, depreciation, amortization, lower

prepaid expense (from less spending in the media) and higher accrued tax

levels (due to timing of payments).  Prepaid expenses are down from June

of last year due principally to less media spending in 1996 by the Direct

Response Group since the focus for sales generation has been toward

existing customers.  The major uses of funds were increased accounts

receivable which increased due to the higher sales volume, timing of sales

in the quarter and marketing programs, particularly in Giftware; increased

inventories to support the higher sales volume and from lower sales of in-

stock goods; increased other assets reflecting higher levels of funded

retirement benefits; and lower accounts payable and accrued expenses due

principally to timing and the payment of year end payrolls and benefits.

The June 30, 1996 increase in net accounts receivable compared to 1995 was

due to the timing of sales during the second quarter, more customers with

extended credit terms and higher sales volume.  The increase in

inventories in 1996 compared to 1995 was due to increases to support



                                   -15-

<PAGE>

higher levels of sales, lower sales of in-stock goods for the Giftware

Group and higher inventories in the Direct Response Group to provide

customers with quicker fulfillment of orders.

     The major uses of cash in investing activities in the first six

months of 1996 were for capital expenditures and the acquisition of a

small French giftware company.  The acquisition was accounted for using

the purchase method with basically all of the purchase pricing allocated

to goodwill.  The Company has an acquisition program, and may utilize

funds for this purpose in the future.  Capital expenditure commitments for

$17 million are forecasted for 1996.  Proceeds from the sale of property,

plant and equipment was primarily from the sale of a distribution center

in Charlotte, North Carolina.  As of June 30, 1996, two other distribution

centers in the United States with a book value of $622 thousand remain to

be sold.  The Italian subsidiary invests excess cash in short-term

investments which change from time to time based on availability and

rates.  The level of changes of marketable securities from period to

period principally represents investment alternatives versus certificates

of deposit, time deposits, and intercompany loans.

     The major uses of cash in financing activities in the first six

months of 1996 were for dividends to shareholders and purchases of common

stock.  Purchases of common stock principally included shares repurchased

by the Company.  During the first six months this year, the Company

repurchased 515 thousand shares for $15.2 million.  The Company has an

authorized program to purchase shares of stock for the Company treasury

from time to time in the open market, depending on market conditions, and

may utilize funds for this purpose in the future.  As of June 30, 1996,

 .8 million shares remained available for purchase under the program.  The



                                   -16-

<PAGE>

Company's earnings, cash flow, and available debt capacity have made and

make stock repurchases, in the Company's view, one of its best investment

alternatives.  The major source of funds from financing activities was

from higher seasonal borrowings.  Total stock options outstanding at the

exercise price amounted to $87 million at June 30, 1996 and the Company

could receive these funds in the future if the options are exercised.

     Fluctuations in the value of the U.S. dollar versus international

currencies affect the U.S. dollar translation value of international

currency denominated balance sheet items.  The changes in the balance sheet

dollar values due to international currency translation fluctuations are

recorded as a component of shareholders' equity.  International currency

fluctuations of $1,204,000 increased the cumulative translation component

which contributed to the shareholders' equity decrease in the first six

months of 1996.  The translation adjustments to the June 30, 1996 balance

sheet that produced the 1996 change in the cumulative translation component

of shareholders' equity were decreases in working capital by $885,000;

increases in net property, plant and equipment and other assets by

$110,000; and increases in long-term liabilities by $429,000.  The Company

depends upon its international operations to pay dividends and to make

other payments to the Company. The Company's international operations are

subject to the risks of doing business abroad including currency, economic

and political.

     The Company currently believes that cash from operations and available

financing alternatives are adequate to meet anticipated requirements for

working capital, dividends, capital expenditures, the stock repurchase

program and other needs.  No liquidity problems are anticipated.





                                   -17-


<PAGE>


                                  STANHOME INC.

                 SALES AND OPERATING PROFIT BY BUSINESS SEGMENT

    FOR THE SECOND QUARTER AND FIRST SIX MONTHS ENDED JUNE 30, 1996 AND 1995
                                   (Unaudited)

                                 (In Thousands)
<TABLE>
<CAPTION>
                                           Second Quarter                          First Six Months
                                   -----------------------------             ------------------------------
                                    1996           1995        Percent        1996            1995        Percent
                                   Actual         Actual       Change        Actual          Actual       Change
                                   ------         ------       -------       ------          ------       -------
<S>                              <C>            <C>            <C>         <C>             <C>            <C>
Net Sales:                                                                                                
                                                                                                          
  Giftware                        $130,823       $122,126         7%        $230,435        $228,081         1%
  Direct Response                   35,094         37,019       ( 5)          71,781          68,825         4
  Direct Selling                    52,282         52,114         -           99,930          99,873         -
  Eliminations                   (     475)     (   1,769)                 (   1,382)      (   2,420)     
                                  --------       --------                   --------        --------      
  Total Net Sales                 $217,724       $209,490         4%        $400,764        $394,359         2%
                                  ========       ========                   ========        ========      
                                                                                                          
Operating Profit:                                                                                         
                                                                                                          
  Giftware                        $ 21,346       $ 19,913         7%        $ 29,356        $ 31,412       ( 7%)
  Direct Response                (   1,756)     (     852)     (106)       (   1,049)      (     868)      (21)
  Direct Selling                     5,512          6,586       (16)          10,015          11,335       (12)
  Unallocated Expense            (   2,482)     (   2,645)        6        (   5,307)      (   5,107)      ( 4)
                                  --------       --------                   --------        --------      
  Total Operating Profit          $ 22,620       $ 23,002       ( 2%)       $ 33,015        $ 36,772       (10%)
                                  ========       ========                   ========        ========      
</TABLE>






                                      -18-

                               
<PAGE>
                                 PART II. OTHER INFORMATION


ITEM 6.           EXHIBITS AND REPORTS ON FORM 8-K

      (a)         Exhibits

       -          1996 Stock Option Plan, as amended

       -          Financial Data Schedule

      (b)         Reports on Form 8-K

                  No reports on Form 8-K were filed by the Company during
            the Quarter for which this report is filed.

All other items hereunder are omitted because either such item is
inapplicable or the response to it is negative.


                              Signatures


Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                              STANHOME INC.
                              (Registrant)



Date:  August 13, 1996        /s/G. William Seawright
                              _____________________________________
                              G. William Seawright
                              President and Chief Executive Officer



Date:  August 13, 1996        /s/Allan G. Keirstead
                              _____________________________________
                              Allan G. Keirstead
                              Chief Administrative and Financial
                              Officer






                                   -19-
<PAGE>

                               EXHIBIT INDEX
<TABLE>
<CAPTION>
                                     
Reg. S-K
Item 601             Exhibit                            10-Q Page No.
_________            _______                            _____________
<S>                  <C>                                      <C>
10                   1996 Stock Option Plan, as amended       21
                     and restated through June 4, 1996

27                   Financial Data Schedule                  28

</TABLE>

































                                   -20-



<PAGE>
                               STANHOME INC.
                    1996 Stock Option Plan, as amended
                           Through June 4, 1996
                                     
                                     
      1.  Purpose.  The purpose of this 1996 Stock Option Plan (the "Plan")
is to advance the interests of Stanhome Inc. (the "Company") by encouraging
key management employees of the Company and its subsidiaries and non-
employee directors of the Company to acquire a proprietary interest in the
Company through ownership of common stock of the Company.  Such ownership
will encourage the optionees to remain with the Company and will help
attract other qualified persons to become employees and directors.

      2.  Administration.  The Plan shall be administered by the
Compensation and Stock Option Committee of the Board of Directors (the
"Committee") which shall be composed of not less than three directors of
the Company elected or to be elected as members of the Committee from time
to time by the Board of Directors of the Company.  Each member of the
Committee shall be a "disinterested person" within the meaning of Rule 16b-
3 under the Securities Exchange Act of 1934, as amended (the "Exchange
Act"), and an "outside director" within the meaning of Section 162(m) of
the Internal Revenue Code of 1986, as amended (the "Code").  Subject to the
provisions of the Plan and the approval of the Board of Directors of the
Company, except that the Board of Directors shall have no discretion with
respect to the selection of officers within the meaning of Rule 16a-1(f),
directors or 10% or more shareholders ("Insiders") for participation and
decisions concerning the timing, pricing and amount of a grant or award to
such "Insiders", the Committee is authorized to grant options under the
Plan and to interpret the Plan and such options, to prescribe, amend and
rescind rules and regulations relating to the Plan and the options, and to
make other determinations necessary or advisable for the administration of
the Plan, all of which determinations shall be conclusive.  The Committee
shall act pursuant to a majority vote or by unanimous written consent.

      3.  Types of Options.  Options granted pursuant to the Plan may be
either incentive stock options under Section 422 of the Code ("Incentive
Stock Options") or options not qualifying under that section of the Code
("Non-qualified Stock Options").  It is the intent of the Company that Non-
qualified Stock Options granted under the Plan not be classified as
Incentive Stock Options, that the Incentive Stock Options granted under the
Plan be consistent with and contain or be deemed to contain all provisions
required under Section 422 and the other appropriate provisions of the Code
and any implementing regulations (and any successor provisions thereof),
and that any ambiguities in construction shall be interpreted in order to
effectuate such intent.

      4.  Eligibility.  Options shall be granted under the Plan to such
selected key full-time salaried and commissioned employees (including
officers and directors if they are employees) of the Company or any of its
subsidiaries as the Committee shall determine from time to time.  Options
shall also be granted under the Plan to the non-employee directors of the
Company (the "Non-employee Directors") pursuant to Section 9 hereof.

      5.  Stock Subject to Options.  The aggregate number of shares which
may be issued or sold under options granted pursuant to the Plan (the
"Shares") shall not exceed 1,500,000 shares of the Company's common stock
$0.125 par value each.  Such Shares shall be either authorized but unissued
shares of said common stock or issued shares of said common stock which
shall have been reacquired by the Company.  Such aggregate number of Shares
may be adjusted under Sections 9 and 10 below.  If any outstanding option
under the Plan expires or is terminated for any reason, the Shares
allocated to the unexercised portion of such option may again be subjected
to an option or options under the Plan.

     
<PAGE>
     6.  Allotment of Shares.  Except as provided under Section 9 hereof,
the Committee shall determine the total number of Shares to be offered to
each optionee under the Plan; provided, however, that no optionee may be
granted options which exceed 300,000 Shares under the Plan.

      7.  Option Price.  The Shares shall be offered from time to time
under the Plan at a price which shall be not less than the greater of (i)
100 percent of the Fair Market Value of the Company's common stock on the
date the option is granted, or (ii) the par value of the Company's common
stock subject to the option; provided, however, that the price shall be not
less than 110 percent of such Fair Market Value in the case of Shares
offered under any Incentive Stock Option granted to an individual who, at
the time the option is granted, owns stock possessing more than 10 percent
of the total combined voting power of all classes of stock of the Company
or of its subsidiaries.

      8.  Terms and Conditions of Options.  The Committee shall have power,
subject to the limitations contained in the Plan, to prescribe the terms
and conditions of any option granted hereunder.  Each such option shall be
evidenced by a certificate in such form as the Committee shall from time to
time determine, which certificate shall prescribe the following terms and
conditions and such other terms and conditions as the Committee may deem
necessary or advisable:

     (a)  Duration of Options.  Except as hereinafter otherwise provided,
options granted under the Plan shall be exercisable for such period of time
as the Committee shall determine.  An Incentive Stock Option shall not be
exercisable after the expiration of ten years from the date it is granted;
provided, however, that any Incentive Stock Option granted to an individual
who, at the time the option is granted, owns stock possessing more than 10
percent of the total combined voting power of all classes of stock of the
Company or of its subsidiaries shall by its terms not be exercisable after
the expiration of five years from the date of grant.

     (b)  Exercise of Options.  Except as hereinafter otherwise provided,
each option granted under the Plan may be exercised only after six months
of continued employment by the Company or one of its subsidiaries
immediately following the date the option is granted, or the date of
Stockholder approval under Section 11 below if later, and only during the
continuance of the optionee's employment with the Company or one of its
subsidiaries and such additional period as may be provided in subsection
(e) below.  No option shall be exercised for less than 10 Shares except as
a result of an adjustment under Sections 9 or 10 below.  Subject to the
foregoing and to the limitations set forth under subsection 8(e) below,
each option granted under the provisions of this Section 8 may be exercised
at any time after six months from the date the option is granted or, if
later, six months after the date of approval of the Plan by the
Stockholders of the Company,(1) as to 50% of the Shares subject to the
option  if the Fair Market Value of the common stock is at or above 125% of
the Option Price on each of at least ten consecutive Trading Days, (2) as
to the remaining 50% of the Shares subject to the option if, at any time at
or after the initial 50% of said Shares becomes exercisable, the Fair
Market Value of the common stock is at or above 150% of the Option Price on
each of at least ten consecutive Trading Days, or (3) after the eighth
anniversary of the date the option is granted.
     
      (c)  Payment.  The purchase price of each Share purchased upon the
exercise of any option granted hereunder shall be paid in full at the time
of such purchase, and a stock certificate representing Shares so purchased
shall be delivered to the person entitled thereto.  Until the stock
certificate for such Shares is issued in the optionee's name, he or she
shall have none of the rights of a stockholder.  Payment may be made in
whole or in part in (i) cash or (ii) whole shares of the Company's common
stock acquired at least six months previously by the optionee, for which
the optionee has good title, free and clear of all liens and encumbrances,

<PAGE>
and evidenced by negotiable certificates, valued at their Fair Market Value
on the date preceding the date the option is exercised.  If certificates
representing shares of common stock are used to pay all or part of the
purchase price of an option, separate certificates shall be delivered by
the Company representing the same number of shares as each certificate so
used and an additional certificate shall be delivered representing the
additional shares to which the option holder is entitled as a result of
exercise of the option.  It shall be a condition to the performance of the
Company's obligation to issue or transfer Shares upon exercise of an option
or options that the optionee pay, or make provision satisfactory to the
Company for the payment of, any taxes (other than stock transfer taxes)
which the Company is obligated to collect with respect to the issue or
transfer upon such exercise.  With respect to the exercise of Non-qualified
Stock Options granted pursuant to this Section 8, optionees may elect to
have the Company withhold a designated number of Shares otherwise issuable
upon the exercise of such stock options, or, in the case of "Insider"
optionees, to commit irrevocably at a time acceptable under the provisions
of Section 16 of the Exchange Act to have the Company withhold whole shares
of common stock to cover Federal and State tax obligations incident to such
exercise, or such other maximum amounts as may be determined by the
Committee.

     (d)  Nontransferability of Options.  No option shall be transferable
by the optionee otherwise than (1) by will or the laws of descent and
distribution or pursuant to beneficiary designation procedures approved by
the Committee, (2) as otherwise permitted under Rule 16b-3 under the
Exchange Act from time to time and allowed by the Committee, or (3)
pursuant to a qualified domestic relations order as defined in Section
414(p) of the Code.  Except to the extent permitted by the foregoing
sentence, each option shall be exercisable, during his or her lifetime,
only by the optionee or his or her guardian or legal representative(s).
     
     (e) Termination of Options.  (i) Disability, Retirement at or after
age 55, Termination without Substantial Cause, or Death.  If the optionee's
employment with the Company or any subsidiary terminates by reason of
Disability, retirement at or after age 55, termination by the Company or
any subsidiary without Substantial Cause, death, or for any other reason
not set forth under clauses (ii) and (iii) below, if not sooner terminated
pursuant to their terms and subject to subsections (a) and (b) above, all
outstanding options then held by the optionee shall be exercisable during
the three year period following any such termination of employment by the
optionee or his or her guardian or legal representative(s), except further
that in the case of Incentive Stock Options the period for such exercise
following such termination shall be limited to three months, or, in the
case of a termination of employment by reason of disability, to twelve
months;  (ii)  Termination by Voluntary Resignation or Retirement before
reaching age 55.  If the optionee's employment with the Company or any
subsidiary is terminated either by voluntary resignation or retirement
before reaching age 55, all outstanding options then held by the optionee
shall be exercisable during the three month period following any such
termination of employment by the optionee or his or her guardian or legal
representative(s); (iii) Termination for Substantial Cause.  If the
optionee's employment with the Company or any subsidiary is terminated for
Substantial Cause, all outstanding options then held by the optionee shall
thereupon be forfeited by the optionee and canceled by the Company; and
(iv) Termination within Six Months of Grant.  Notwithstanding the
foregoing, upon the optionee's employment with the Company or any
subsidiary terminating at any time for any reason, all outstanding options
granted within the last six months prior to the optionee's termination
shall thereupon be forfeited by the optionee and canceled by the Company.
     
     Cessation of any corporation's relationship with the Company as a
subsidiary shall constitute a "termination without Substantial Cause"
hereunder as to individuals employed by that corporation, and options held
by such individuals shall be terminated in accordance with paragraph (i)

<PAGE>
above. For purposes of this subsection, the meaning of the word
"disability" shall be determined under the provisions of Section 422(c)(7)
of the Code or any successor provisions thereof.

     (f)  Fair Market Value.  Fair Market Value shall mean the closing
transaction price of a share of common stock as reported in the New York
Stock Exchange Composite Transactions on the date as of which such value is
being determined, or, if the common stock is not listed on the New York
Stock Exchange, the closing transaction price of a share of common stock on
the principal national stock exchange on which the common stock is traded
on the date as of which such value is being determined; or, if there shall
be no reported transaction for such date, on the next preceding date for
which a transaction was reported; provided, however, that if Fair Market
Value for any date cannot be so determined, Fair Market Value shall be
determined by the Committee by whatever means or method as the Committee,
in the good faith exercise of its sole discretion, shall at such time deem
appropriate.
     
     (g)  "Trading Day".  A Trading Day shall be a day on which the
Company's common stock may be traded on a stock exchange or, if the
Company's common stock is not listed on any exchange, in the Over The
Counter market.
     
     (h)  "Substantial Cause".  Substantial Cause shall mean (1) the
willful and continued failure by optionee to perform substantially the
optionee's duties with the Company or a subsidiary (other than any such
failure resulting from the optionee's incapacity due to physical or mental
illness) after a written demand for substantial performance is delivered to
the optionee by the Board, which demand specifically identifies the manner
in which the Board believes that the optionee has not substantially
performed the optionee's duties or (2) the willful engagement by the
optionee in conduct which is demonstrably and materially injurious to the
Company or its subsidiaries, monetarily or otherwise.  For purposes of
clauses (1) and (2) of this definition, no act or failure to act by a
optionee shall be deemed "willful" unless done, or omitted to be done, by
the optionee not in good faith and without reasonable belief that the
optionee's act or failure to act was in the best interests of the Company.

      9.  Non-employee Directors' Options.  The Committee shall not have
any discretion with respect to the options granted to the Non-employee
Directors under the provisions of this Section 9.  Except as hereinafter
otherwise provided, options granted pursuant to this Section 9 shall be
subject to the terms and conditions set forth in Section 8.

      (a)  Grant of Options.  On the day following each of the 1996 through
and including the 1998 annual stockholders' meetings, each person who is a
Non-employee Director immediately after such meeting shall automatically be
granted an option to purchase 1,500 Shares.  The maximum number of Shares
for which options may be granted to any Non-employee Director under the
Plan shall be 4,500.  All such options shall be Non-qualified Stock
Options.  The price at which each Share covered by such options shall be
purchased shall be the greater of (i) 100 percent of the Fair Market Value
of the Company's common stock on the date the option is granted, or (ii)
the par value of the Company's common stock subject to the option.

      (b)  Exercise of Options.  (i) Except as hereinafter otherwise
provided, an option granted to the Non-employee Director may be exercised
only after six months of continued service as a Director of the Company
following the date the option is granted, or the date of Stockholder
approval under Section 11 below if later, and only during the continuance
of the optionee serving on the Board of Directors and such additional
period as is provided for below.  The option may be exercised by the Non-
employee Director or his or her guardian or legal representative(s) during
the period that the Non-employee Director remains a member of the Board of
Directors and for a period of three years thereafter, subject to subsection

<PAGE>
8(a) and the conditions of exercise set forth below in this subsection 9(b)
and, provided further, that in no event shall the option be exercisable
more than ten years after the date of grant.  Subject to the foregoing,
each option granted to the Non-employee Directors under the provisions of
this Section 9 may be exercised at any time after six months from the date
the option is granted or, if later, six months after the date of approval
of the Plan by the Stockholders of the Company, (1) as to 50% of the Shares
subject to the option  if the Fair Market Value of the common stock is at
or above 125% of the Option Price on each of at least ten consecutive
Trading Days, (2) as to the remaining 50% of the Shares subject to the
option if, at any time at or after the initial 50% of said Shares becomes
exercisable, the Fair Market Value of the common stock is at or above 150%
of the Option Price on each of at least ten consecutive Trading Days, or
(3) after the eighth anniversary of the date the option is granted; and
(ii) Notwithstanding the foregoing, upon the Non-employee Director's
service as a Director of the Company terminating at any time for any
reason, all outstanding options granted within the last six months prior to
the Non-employee Director's termination shall thereupon be forfeited by the
Non-employee Director and canceled by the Company.

      (c)  Payment.  An option granted to the Non-employee Director shall
be exercisable only upon payment to the Company in accordance with the
provisions of Section 8(c) of the full purchase price of the Shares with
respect to which the option is being exercised.

      (d)  Adjustment of Options. In the event of a stock dividend, split-
up or combination of shares, recapitalization, reclassification or merger
in which the Company is the surviving corporation, or other similar capital
or corporate structure change, the number of Shares at the time of such
change remaining subject to any option granted or to be granted pursuant to
the provisions of this Section 9 shall be increased or decreased, as the
case may be, in direct proportion to the increase or decrease in the number
of shares of common stock of the Company by reason of such change in
corporate structure, provided that the number of Shares shall always be a
whole number with any fractional Shares being deleted therefrom, and the
purchase price per Share of any outstanding options shall, in the case of
an increase in the number of Shares, be proportionately decreased, and in
the case of a decrease in the number of Shares, be proportionately
increased.  In the event of a consolidation or merger in which the Company
is not the surviving corporation or of a "Change in Control" as defined in
Section 10, including, but not limited to, "Changes in Control" in which
the Company is the surviving corporation, and notwithstanding the preceding
sentence, each option outstanding under the provisions of this Section 9
shall thereupon terminate, provided that within ten days of the effective
date of any such consolidation, merger, or "Change in Control", the Company
shall pay in cash the difference between the exercise price of the
unpurchased Shares under the options and the value of consideration
receivable in the transaction by a holder of the number of shares of common
stock equal to the number subject to the options.

      10.  Changes in Stock.  In the event of a stock dividend, split-up or
combination of shares, recapitalization, reclassification or merger in
which the Company is the surviving corporation, or other similar capital or
corporate structure change, the number and kind of Shares at the time of
such change remaining subject to the Plan and to any option granted or to
be granted pursuant to the Plan, except for options granted or to be
granted pursuant to Section 9, the option price and any other relevant
provisions shall be appropriately adjusted by the Board of Directors of the
Company, whose determination shall be binding on all persons.  In the event
of a consolidation or merger in which the Company is not the surviving
corporation, (i) each option outstanding hereunder that is held by an
"Insider" optionee and that is not outstanding under the provisions of
Section 9 shall become immediately exercisable and (ii) each option
outstanding hereunder that is held by an optionee who is not an "Insider"
shall terminate, provided that at least twenty days prior to the effective

<PAGE>
date of any such consolidation or merger, the Board of Directors of the
Company shall do one of the following with respect to options held by
optionees who are not "Insiders":  (1) make such options immediately
exercisable, (2) arrange to have the surviving or consolidated corporation
grant replacement options to the optionees involved, or (3) pay in cash the
difference between the exercise price of the unpurchased Shares under the
options and the value of consideration receivable in the transaction by a
holder of the number of shares of common stock equal to the number subject
to the options.  No adjustment provided for in this Section 10 shall
require the Company to issue or sell a fractional share under any option
hereunder and any fractional share resulting from any such adjustment shall
be deleted from the option involved.

      Notwithstanding anything herein to the contrary, and without regard
to subsections 8(e)(iv) and 9(b)(ii) and clauses 1, 2 and 3 of subsections
8(b) and 9(b), in the event of a "Change in Control" as defined below,
including certain consolidation or merger events otherwise giving rise to
the adjustments or alternatives described in the above paragraph, each
option outstanding under this Plan shall thereupon terminate, provided that
within ten days of the effective date of such Change in Control, the
Company shall pay in cash the difference between the exercise price of the
unpurchased Shares under the options and the value of consideration
receivable in the transaction by a holder of the number of shares of common
stock equal to the number subject to the options.  As used herein, "Change
in Control" means a Change in Control of a nature that would, in the
opinion of the Company counsel, be required to be reported in response to
Item 6(e) of Schedule 14A of Regulation 14A promulgated under the Exchange
Act; provided that, without limitation, such a Change in Control shall be
deemed to have occurred if: (i) any "Person" (as such term is used in
Sections 13(d) and 14(d) of the Exchange Act (other than the Company or any
subsidiary of the Company, any trustee or fiduciary holding securities
under an employee benefit plan of the Company or any of its subsidiaries or
a corporation owned, directly or indirectly, by the stockholders of the
Company in substantially the same proportions as their ownership of the
stock of the Company)) becomes the "beneficial owner" (as defined in Rule
13d-3 of the Exchange Act), directly or indirectly, of securities of the
Company representing 25% or more of the combined voting power of the
Company's then outstanding securities; or (ii) during any period of two
consecutive years (not including any period prior to the effective date of
this Plan), individuals who at the beginning of such period constitute the
Board of Directors and any new director (other than a director designated
by a Person who has entered into an agreement with the Company to effect a
transaction described in clause (i), (iii), or (iv) of this paragraph)
whose election by the Board of Directors or nomination for election by the
Company's stockholders was approved by a vote of at least two-thirds (2/3)
of the directors then still in office who either were directors at the
beginning of the period or whose election or nomination for election was
previously so approved cease for any reason to constitute a majority
thereof; or (iii) the stockholders of the Company approve a merger or
consolidation of the Company with any other corporation, other than (A) a
merger or consolidation which would result in the voting securities of the
Company outstanding immediately prior thereto continuing to represent
(either by remaining outstanding or by being converted into voting
securities of the surviving entity), in combination with the ownership of
any trustee or other fiduciary holding securities under an employee benefit
plan of the Company, at least 75% of the combined voting power of the
voting securities of the Company or such surviving entity outstanding
immediately after such merger or consolidation, or (B) a merger or
consolidation effected to implement a recapitalization of the Company (or
similar transaction) in which no Person acquires 25% or more of the
combined voting power of the Company's then outstanding securities; or (iv)
the stockholders of the Company approve a plan of complete liquidation of
the Company or an agreement for the sale or disposition by the Company of
all or substantially all the Company's assets.

<PAGE>
      With respect to all optionees other than the Non-employee Directors,
no Change in Control shall be deemed to have occurred if the optionee is a
member of a management group which first announces a proposal which
constitutes a Potential Change in Control, unless otherwise determined by a
majority of the members of the Board of Directors who are not members of
such management group.  A "Potential Change in Control" shall be deemed to
have occurred if the conditions set forth in any one of the following
subsections shall have been satisfied: (i) the Company enters into an
agreement, the consummation of which would result in the occurrence of a
Change in Control; (ii) the Company or any Person publicly announces an
intention to take or to consider taking actions, which if consummated,
would constitute a Change in Control; (iii) any Person who is or becomes
the beneficial owner, directly or indirectly, of securities of the Company
representing 10% or more of the combined voting power of the Company's then
outstanding securities, increases such Person's beneficial ownership of
such securities by 5% or more over the percentage so owned by such Person
on the date hereof; or (iv) the Board of Directors adopts a resolution to
the effect that, for purposes of this Plan, a Potential Change in Control
has occurred.

      11.  Effective Date; Stockholder Approval; Term.  The Plan was
adopted by the Board of Directors on January 24, 1996 and shall become
effective as of January 24, 1996 if the Plan is approved by the holders of
a majority of the common stock outstanding and entitled to vote at the
Annual Meeting of Stockholders scheduled for April 25, 1996.  No option
hereunder shall be granted after January 23, 2006 or the earlier suspension
or termination of the Plan in accordance with its terms.  The Plan shall
terminate on January 23, 2006 or on such earlier date as it may be
suspended or terminated under the provisions of Section 12 below or as of
which all Shares subject to options authorized to be granted under the Plan
shall have been acquired by exercise of such options.

      12.  Amendment or Discontinuance of the Plan.  The Board of Directors
of the Company may, insofar as permitted by law, at any time or from time
to time, suspend or terminate the Plan or revise or amend it in any respect
whatsoever except that, without appropriate approval of the stockholders of
the common stock, no such revision or amendment shall increase the maximum
number of Shares subject to the Plan, change the designation of the class
of employees eligible to receive options, decrease the price at which
options may be granted or otherwise change the provisions of this Plan to
the extent approval of the holders of the common stock of the Company is
required under applicable laws, rules or regulations.  Notwithstanding the
preceding sentence, amendments to change the provisions of Section 9(a)
shall not be made more frequently than once every six months other than to
comply with the Code or the Employee Retirement Income Security Act.

      13.  Applicable Laws or Regulations and Notification of Disposition.
The Company's obligation to sell and deliver Shares under an option is
subject to such compliance as the Company deems necessary or advisable with
federal and state laws, rules and regulations applying to the
authorization, issuance, listing or sale of securities.  The Company may
also require in connection with any exercise of an Incentive Stock Option
that the optionee agree to notify the Company when making any disposition
of the Shares, whether by sale, gift, or otherwise, within two years of the
date of grant or within one year of the date of exercise.

      14.  No Employment Right; No Obligation to Exercise Option.  Nothing
contained in the Plan, or in any option granted under it, shall confer upon
any optionee any right to continued employment by the Company or any of its
subsidiaries or to continued membership on the Board of Directors of the
Company or limit in any way the right of the Company or any subsidiary to
terminate the optionee's employment at any time.  The granting of any
option hereunder shall impose no obligation upon the optionee to exercise
such option.

     


<TABLE> <S> <C>

<ARTICLE> 5                                                 EXHIBIT 27
       
<S>                           <C>      <C>
<PERIOD-TYPE>                 6-MOS
<FISCAL-YEAR-END>                       DEC-31-1996
<PERIOD-END>                            JUN-30-1996
<CASH>                                   20,477,816
<SECURITIES>                                      0
<RECEIVABLES>                           218,324,469
<ALLOWANCES>                             23,123,891
<INVENTORY>                             120,726,325
<CURRENT-ASSETS>                        381,723,632
<PP&E>                                  132,359,252
<DEPRECIATION>                           73,494,942
<TOTAL-ASSETS>                          574,424,754
<CURRENT-LIABILITIES>                   291,157,426
<BONDS>                                           0
                             0
                                       0
<COMMON>                                  3,153,530
<OTHER-SE>                              254,617,351
<TOTAL-LIABILITY-AND-EQUITY>            574,424,754
<SALES>                                 400,763,899
<TOTAL-REVENUES>                        400,763,899
<CGS>                                   173,188,356
<TOTAL-COSTS>                           173,188,356
<OTHER-EXPENSES>                        192,177,413
<LOSS-PROVISION>                          2,383,294
<INTEREST-EXPENSE>                        3,951,112
<INCOME-PRETAX>                          27,480,787
<INCOME-TAX>                             12,459,503
<INCOME-CONTINUING>                      15,021,284
<DISCONTINUED>                                    0
<EXTRAORDINARY>                                   0
<CHANGES>                                         0
<NET-INCOME>                             15,021,284
<EPS-PRIMARY>                                   .82
<EPS-DILUTED>                                   .82
        



</TABLE>


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