HELLO DIRECT INC /DE/
10-K, 1998-03-27
CATALOG & MAIL-ORDER HOUSES
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                                 UNITED STATES
                      SECURITIES AND EXCHANGE COMMISSION
                            Washington, D. C. 20549

                                   FORM 10-K

(Mark One)
[X]  Annual report pursuant to Section 13 or 15(d) of the Securities Exchange
     Act of 1934 (Fee Required).

                  For the fiscal year ended December 31, 1997

                                      or

[_]  Transition report pursuant to Section 13 or 15(d) of the Securities 
     Exchange Act of 1934 (No Fee Required).

     For the transition period from ________________ to ________________

                          Commission file no. 0-25524

                                ---------------

                              HELLO DIRECT, INC.
            (Exact name of Registrant as specified in its charter)



             DELAWARE                                94-3043208
(State or other jurisdiction of         (IRS Employer Identification Number)
 incorporation or organization)

 5893 RUE FERRARI, SAN JOSE, CALIFORNIA                       95138
(Address of principal executive offices)                   (Zip Code)


      Registrant's telephone number, including area code: (408) 972-1990

                                ---------------

      Securities registered pursuant to Section 12(b) of the Act:   None
         Securities registered pursuant to Section 12(g) of the Act:  
                         Common Stock, $.001 par value

     Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days.  Yes   [X]  No [_] 

     Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of the Registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K.   ______X_______

     The aggregate market value of the Registrant's Common Stock, par value
$.001 per share, held by non-affiliates of the Registrant, based upon the
closing price at March 13, 1998 was approximately $16,600,000. For purposes of
this disclosure, shares of Common Stock held by persons who hold more than 5% of
the outstanding shares of Common Stock and shares held by officers and directors
of the Registrant have been excluded because such persons may be deemed to be
affiliates. This determination of affiliate status is not necessarily conclusive
for other purposes.

     The number of shares of Registrant's Common Stock, par value $.001 per
share, outstanding at March 13, 1998 was 5,105,594.

Documents Incorporated By Reference

1.   Portions of the Proxy Statement sent to stockholders in connection with the
Annual Meeting of Stockholders to be held on May 6, 1998 are incorporated by
reference into Part III) of this Report. Such Proxy Statement, except for the
parts therein which have been specifically incorporated by reference, shall
not be deemed "filed" for the purposes of this report on Form 10-K.


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<PAGE>



























                              HELLO DIRECT, INC.

                                   FORM 10-K
                         YEAR ENDED DECEMBER 31, 1997

                               TABLE OF CONTENTS

                                    PART I
Item  1.      Business
Item  2.      Properties
Item  3.      Legal Proceedings
Item  4.      Submission of Matters to a Vote of Security Holders


                                    PART II

Item  5.      Market for the Registrant's Common Equity and Related
                Stockholder Matters
Item  6.      Selected Financial Data
Item  7.      Management's Discussion and Analysis of Financial Condition
                and Results of Operations
Item  8.      Financial Statements and Supplementary Data
Item  9.      Changes in and Disagreements with Accountants on
                Accounting and Financial Disclosure


                                   PART III

Item 10.      Directors and Executive Officers of the Registrant
Item 11.      Executive Compensation
Item 12.      Security Ownership of Certain Beneficial Owners and
                Management
Item 13.      Certain Relationships and Related Transactions

                                    PART IV

Item 14.      Exhibits, Financial Statement Schedules and Reports on
                Form 8-K





<PAGE>












                                    PART I

Item 1.   Business

        This Business section and other parts of this Annual Report on Form 
10-K contain forward-looking statements that involve risks and 
uncertainties. The Company's actual results may differ significantly 
from the results discussed in the forward-looking statements.  Factors 
that might cause such a difference include, but are not limited to, 
those discussed below and in "Management's Discussion and Analysis of 
Financial Condition and Results of Operations." The forward-looking 
statements contained herein are made as of the date hereof, and the 
Company assumes no obligation to update such forward-looking statements 
or to update reasons actual results could differ materially from those 
anticipated in such forward-looking statements.  Forward-looking 
statements are identified with an asterisk (*).

        Founded in 1987, Hello Direct, Inc. ("Hello Direct" or the 
"Company") is a Delaware corporation with principal executive offices 
located at 5893 Rue Ferrari, San Jose, California 95138. The Company's 
main telephone number is (408) 972-1990.

        The Company is a leading direct marketer and developer of desktop 
telephony products and equipment interface solutions to business end 
users.  The Company designs and sells its own products and also offers a 
wide variety of products and accessories from other manufacturers.  The 
Company's primary channel to its business end users is direct mail 
solicitation through catalogs.  During 1997, the Company mailed 28.5 
million catalogs and processed 313,000 orders from customers.

        The Company offers a broad selection of commercial-grade brand name, 
proprietary and private label products at competitive prices that 
provide solutions to its customers' evolving telecommunications needs.

        Products

        The Company's products are divided into four main categories: 
headset products, which amounted to 53% of net sales in 1997; telecom 
products, 27% of net sales; call processing products, 16% of net sales; 
and mobile communication products, 4% of net sales.

        Headset Products   The Company's catalog offers approximately 85 
SKUs of headset products including tops amplifiers and a variety of 
headset-related accessories such as adapters and hangers. Currently, the 
majority of the headsets offered in the catalog belong to the Company's 
"HelloSet" product line, which consists of four styles of corded 
headsets (Ultralight, Solo, Dual and Executive) and the first and 
broadest line of commercial-grade wireless telephone headsets currently 
on the market. Headsets are available in multiple variations to address 
customer preferences based on features, price, comfort, fit and feel.

        Headset products have been a key Hello Direct product category since 
1988. In 1991, Hello Direct introduced the first commercial-grade 
wireless telephone headset by incorporating 900 Megahertz technology, 
which provides the wireless headset with greater range and sound clarity 
than earlier technology. Beginning in 1991, the Company also began a 
transition from its private label line of corded headsets to an all new 
proprietary line of corded headsets. In 1993, the Company completed this 
transition and has since continued to expand and enhance its wireless 
and corded headsets with new product offerings. New proprietary products 
introduced during 1997 include the HelloSet ExecutiveTM, the smallest, 
lightest corded headset on the market, and the ReadilineTM, an accessory 
that increases the functionality of the Company's wireless headsets by 
allowing the user to remotely answer and hang up calls. For a discussion 
of the risks related to the Company's dependence on headset products, 
see "Factors Affecting Operating Results and Market Price of Stock-
Dependence on Headset Products."

        Telecom Products  Hello Direct's telecom product line includes 
selected telephones and answering machines, telephone accessories, 
amplification products and office communications accessories. Leading 
brand names include Philips/Lucent, Nortel, Panasonic, Uniden and Vtech.

        Call Processing Products   Hello Direct's call processing product 
line includes audio conferencing products, auto switches, small business 
telephone systems (under 16 stations), caller ID devices, voice 
messaging products, PC-based communications products, modular hardware 
and video communications products. Brand name products, from companies 
such as Philips/Lucent, Nortel, Panasonic and Polycom, currently 
comprise a majority of the call processing products offered by the 
Company. Hello Direct private label products in this category include 
fax/modem switches, and music-on-hold programs.

        Mobile Communications Products  Hello Direct's mobile communications 
products line includes cellular and mobile office accessories and 
pagers.  The Company is currently one of five national resellers of 
Nextel phones.

        The Hello Direct Catalog

        The Hello Direct catalog, the Company's primary sales tool, is a 
direct response catalog which is designed to provide all the information 
necessary for a customer to purchase any of the Company's 
telecommunications products. The catalog includes product descriptions, 
full color photographs, product specifications and prices as well as 
information concerning the use and applications of telecommunications 
products. It has an end-user orientation and is designed to appeal to 
both technical and non-technical users. The product copy follows the 
generally accepted direct response principles of presenting user 
benefits, explaining product features and soliciting orders. The catalog 
also features a complete easy-to-use index and "Fast Facts," a service 
by which the Company will fax its customers detailed information on 
specific products offered in the catalog.

        In 1997, the Company's catalogs ranged from 60 to 88 pages each. The 
Company mailed 28.5 million catalogs during 1997, an increase of 19% 
over the 23.9 million catalogs mailed in 1996. The Company published 
eight editions of its catalog annually, four for existing customers and 
four for new customer prospecting.  Each of the customer's editions was 
produced in three versions featuring a different cover and updated 
product offerings. The Company's customers received up to 12 catalogs 
per year. The Company typically uses the third version of each edition 
for special promotions on new products targeted to its existing customer 
base.

        The Company's full color catalogs are produced in-house on advanced 
desk top publishing equipment ("DTP"). Substantially all of the text, 
graphics and photos used in the catalog are completely digitized. Use of 
DTP equipment for page production has provided the Company with 
significant flexibility, speed and cost savings over traditional catalog 
production methods.

        The Company believes direct marketing is a cost-effective way to 
market its telecommunications products to its target customers, and that 
this sales channel gives the Company a distinct advantage over its 
competitors using other distribution channels. Additionally, the Company 
offers its full catalog product offering on the Internet at its web site 
- - http://www.hello-direct.com.  Although the revenue generated from the 
Internet is currently about 2% of net sales, both order volume and 
average order value are increasing. *

Outbound Telemarketing

        The Company supplements both its printed and on-line catalog with an 
outbound telemarketing effort. The Company's outbound telemarketing 
efforts target corporate accounts, especially those with phone dependent 
call centers.  The Company believe this is a growing market segment 
which typically purchases higher-margin products in larger order sizes 
and does significant repeat business.  The Company believes its focused 
outbound telemarketing efforts represent a cost effective and 
complementary sales channel to its catalog.  The Company began the 
expansion of its outbound telemarketing staff during the fiscal year.  

        Development of Proprietary Products

        A key element of the Company's business strategy is to develop and 
introduce new innovative proprietary products.  In addition to 
strengthening the product offering, increasing sales and providing 
higher gross margins, the Company believes offering proprietary products 
enhances awareness of the Hello Direct brand name. The Company's product 
development team generates new product specifications and manages the 
development process. Hello Direct works with third parties for most 
engineering and design, and for all manufacturing.

        The Company relies upon customer feedback and input as a primary 
source of new product ideas and enhancements to currently available 
products. The Company developed its wireless headset as a result of 
customer requests and has continued to enhance this product since its 
introduction in 1991, in response to customer feedback. Similarly, based 
on customer feedback regarding existing corded headsets, in 1991 the 
Company developed a proprietary family of corded headsets that address 
specific customer preferences for features, price, comfort, fit and 
feel. In addition to individual customer contacts, Hello Direct 
regularly conducts target customer surveys and focus groups to solicit 
customer feedback and generate product development ideas. The Company 
also obtains product development ideas from trade shows, industry 
journals and suppliers.

        As part of its development process, the Company has entered and 
expects to continue to enter into development agreements whereby the 
Company will pay all or a portion of product development costs, license 
technology and make royalty payments based on product sales.*  The 
Company's product development expenses were $1,592,000, $1,598,000, and 
$1,326,000,  in 1997, 1996 and 1995, respectively. The 1995 product 
development costs were adjusted to exclude the expenses associated with 
CellBase, a car kit the Company was designing to support the most 
popular portable cellular phones. The Company ceased development of this 
product in 1995. See "Management's Discussion and Analysis of Financial 
Condition and Results of Operations."

        The Company is continually developing new products and product 
enhancements.  In 1998, the Company plans to offer additional 
proprietary products, including enhancements to its present products.*  
Some of these new products will include CODiT(TM), the Company's 
proprietary interface technology.* For a discussion of the risks related 
to new products and product enhancements, see "Factors Affecting 
Operating Results and Market Price of Stock-Rapidly Changing Technology; 
Need to Successfully Develop New Products."

        CODiT (TM).   Telephone accessories such as headsets and external 
speakerphones typically access networks through the handset jack. Since 
each manufacturer uses different interface protocols, suppliers have had 
to provide telephone-specific accessories or, like the Company, 
universal accessories which users must manually configure. The problem 
has been exacerbated by the proliferation of proprietary telephone 
systems and accessories. During 1993, the Company began development of 
CODiT which uses two custom integrated circuits to automatically 
interface with the protocols of a particular unit and thereby eliminate 
the need for manual adjustments. The Company believes CODiT, which was 
initially incorporated into its headset products, will improve product 
performance by enhancing sound quality and make products more user 
friendly by simplifying the installation process.* The Company believes 
CODiT technology can also be used to provide access through the 
telephone handset jack to other communications products such as 
teleconferencing units, facsimiles and modems.* In the second half of 
1996, the Company introduced the SuperPro (TM) headset amplifier which uses 
the CODiT "smartchip" technology.  In 1997, the Company continued 
development of products which use CODiT supported technology.

        Sales and Marketing

        The Company relies primarily on promotional materials delivered by 
mail to its customers and rented lists of prospective customers to 
market its products. The Company's promotional materials contain an 
order form to be completed by the customer and either telephoned, mailed 
or faxed to the Company. Over 90% of customer orders are received over 
the Company's network of toll-free telephone and data lines.

        The Company believes that prompt and courteous customer service is 
critical in encouraging customers to make repeat purchases from Hello 
Direct. The objective of the Company's customer care organization, which 
is responsible for inbound sales, technical support, training and all 
sales-related order processing functions, is to provide excellent 
customer service.  The Company currently has 80 people in this 
organization.

        The Company maintains a comprehensive database of customers' 
purchasing history which is used by the direct marketing group to 
identify both high-volume and potential high-volume customers and to 
target special promotions and product offerings. Representatives from 
the corporate accounts sales force cultivate customers targeted through 
this program and provide them with a specific representative to serve 
their individual needs. The Company currently has 34 people within this 
organization, which includes both the corporate account sales associates 
as well as administrative assistants to identify potential customers to 
be targeted.

        Procurement

        The Company purchases most of its products in large volumes directly 
from manufacturers who deliver the merchandise to the Company's 
distribution center. The Company believes that, because of its volume 
purchases and its direct response channel, it has benefited from 
favorable pricing, payment and delivery terms and promotional allowances 
from its suppliers. The Company believes it has good relationships with 
its suppliers and to date has not experienced any difficulty in 
obtaining products.

        A substantial portion of the Company's purchases of brand name and 
private label products are concentrated with a relatively small number 
of manufacturers. However, the Company believes that alternate sources 
of supply are available for virtually every third-party product it 
carries. Sales of brand name products represented approximately 48% of 
net sales in 1997. The failure of an existing significant supplier to 
provide products would materially adversely affect the Company's 
operating results until the Company could develop an alternate source of 
supply or an alternate product. Certain vendors provide advertising 
allowances to the Company to promote sales of their products. In 
addition, the Company typically receives price protections should a 
vendor subsequently lower its price. Under most of the Company's 
purchase agreements, the Company can return unsold inventory to its 
suppliers.

        All of the Company's proprietary products are manufactured by 
independent contractors according to specifications and conditions set 
by the Company. Each independent contractor must meet the Company's 
specifications relating to the manufacturing process and quality 
assurance before such contractor is selected by the Company to 
manufacture Hello Direct products. The Company's strategy is to continue 
using independent contractors to meet its manufacturing requirements.*  
For a discussion of the risks related to its reliance on manufactures, 
see "Factors Affecting Operating Results and Market Price of Stock-
Dependence on Sole or Limited Source Suppliers and Foreign 
Manufacturing."

        Quality Assurance

        Hello Direct's quality assurance program is dedicated to maximizing 
customer satisfaction. To achieve this goal, the company oversees 
various aspects of quality assurance related to catalog content, 
customer qualification, order entry, product fulfillment, post-sales 
support and customer follow-up. The Company tests and evaluates every 
product considered for inclusion in the Hello Direct catalog. The 
Company's quality assurance personnel work with the Company's product 
development team to assure all new proprietary products adhere to the 
Company's quality standards.


        Management Information and Call Processing Systems

        Hello Direct is committed to using a high level of information and 
communications systems to manage all aspects of its business. The 
Company currently uses a Hewlett-Packard 3000 Model 928 to support 
customer care, marketing, procurement, accounting and distribution. The 
system allows the Company, among other things, to monitor sales trends, 
make informed purchasing decisions and provide product availability and 
order status information. In addition to the main system, the Company 
has a system of networked personal computers, which facilitates data 
sharing and provides an automated office environment. In late 1997, the 
Company terminated its development of a new transaction system and began 
the process of searching for a prepackaged transaction system to meet 
its needs as defined in the earlier transaction system development 
process. 

        The Company uses an Aspect 200-R Automated Call Distributor (ACD), 
which includes a fully redundant hardware and software platform and 
desktop software tools to provide each supervisor with accurate call 
management information. Future enhancements will include the Aspect 
Agility Interactive Voice Response (IVR), which will enable automated 
responses to customer requests, and computer-telephony integration 
(CTI). *  

        The Company's success is in part dependent on the accuracy and proper 
utilization of its management information systems and call processing 
systems. These investments are intended to continue to improve the 
Company's customer care capabilities and the Company's customer 
information database.*

        Competition

        The market for customer premise telecommunications products is highly 
competitive. The Company competes with a variety of traditional dealers 
and retailers, including catalog companies, electronics specialty stores 
and office products and computer superstores. A variety of external and 
internal factors could adversely affect the Company's ability to 
compete. These include the functions, performance, price and reliability 
of the products offered by the Company and its competitors, and the 
effectiveness of the marketing efforts of the Company and its 
competitors. Certain competitors of the Company have greater financial, 
technical, sales and marketing and other resources than the Company. 
There can be no assurance that the Company will compete effectively 
against existing competitors or new competitors that may enter the 
market. In addition, while the Company currently does not know of any 
competitor specializing in distributing a broad line of 
telecommunications products directly to business end-users via catalog, 
there can be no assurance that the Company will be able to compete 
successfully in the future in either the direct marketing catalog 
channel, which may attract new market entrants, or in other channels 
that the Company may enter or that may be developed for 
telecommunications products for such customers.  See "Factors Affecting 
Operating Results and Market Price of Stock - Competition."

        Sales of the Company's proprietary headset products accounted for 
more than 50% of the Company's total net sales for 1997. Hello Direct 
faces competition in this product category from a variety of sources. 
The Company believes Plantronics, Inc., the leading manufacturer of 
telephone headset products, has sales representing approximately 60% of 
the headset market, but it currently does not sell directly to end 
users. In traditional telecommunications sales channels, such as 
distributors and telephone systems dealers, headset products are 
generally sold as "add-on sales" in connection with other purchases. The 
Company believes specialized headset product distributors such as 
Communitech and GBH Distributors generally focus their sales efforts on 
fulfilling existing demand from traditional high-volume headset users, 
such as large call centers, and devote little or no resources to 
marketing to small and medium-sized businesses. Hello Direct, through 
its corporate accounts telemarketing program, markets to these 
relatively under-served small and medium size headset users. Certain 
office and computer products dealers also sell headset products which 
are primarily consumer-grade.

        Telecom and cellular products are sold through a wide variety of 
channels ranging from large discount chains and mass merchandisers to 
specialized catalog operations. Hello Direct faces strong competition in 
this area and has responded by focusing its efforts on providing strong 
customer service and product support and by focusing on a selection of 
superior, high-quality, value-added national brand products that may be 
difficult to find elsewhere or are sufficiently early in their product 
life cycle to appeal to customers seeking innovative telecommunications 
solutions. This product category is comprised primarily of brand name 
products which are widely available through alternate suppliers. The 
Company competes with such suppliers on the basis of features and price; 
however, because the Company limits its branded product offering to 
innovative and high quality value-added products, the Company does not 
compete for commodity sales.

        In the call processing product category, Hello Direct faces 
competition primarily from dealers of specialty systems which sell 
telephone systems using a direct sales force. Such dealers, however, 
generally focus their resources on call processing systems and products 
in the $5,000 and over price range. In contrast, Hello Direct is a 
direct marketer of commercial-grade telecommunications products selling 
for under $5,000. While certain retail stores sell lower-priced 
processing systems and accessories, selection and support in such retail 
outlets is minimal.

        Intellectual Property Rights

        The Company relies on a combination of patent, copyright, trademark 
and trade secret laws and contractual provisions to protect its 
proprietary rights. As part of its confidentiality procedures, the 
Company generally enters into non-disclosure agreements with its 
employees, distributors and corporate partners, and limits access to and 
distribution of its software, documentation and other proprietary 
information. Despite these precautions, it may be possible for a third 
party to copy or otherwise obtain and use the Company's products or 
technology independently.  In addition, effective protection of 
intellectual property rights may be unavailable or limited in certain 
foreign countries.

        There are currently no pending material claims that the Company's 
products, trademarks or other proprietary rights significantly infringe 
the proprietary rights of third parties. In the event of litigation and 
an adverse ruling in such litigation, the Company might be required to 
discontinue the use and sale of infringing products, expend significant 
resources to develop non-infringing technology or obtain licenses to 
infringing technology. In the event of a successful claim against the 
Company and the failure of the Company to develop or license a 
substitute technology, the Company's business and operating results 
would be adversely affected.  See "Factors Affecting Operating Results 
and Market Price of Stock - Risks Associated with Intellectual Property 
Rights."

        Personnel

        The Company had 212 full-time employees at February 28, 1998. The 
Company sponsors a number of employee benefit plans including 
medical/dental insurance plans, life and long-term disability insurance 
plans, flexible spending accounts, an employee stock purchase plan and a 
401(k) salary deferral plan. None of the Company's employees are 
represented by a collective bargaining agreement. The Company believes 
that its relations with its employees are good.

        Executive Officers of the Company

Name of Executive Officer  Age       Positions with the Company
- -------------------------  ----  -----------------------------------
E. Alexander Glover         54   President, Chief Executive Officer
                                   and Director
Ronald J. Becht, Jr.        42   Vice President of Product Marketing
Raymond E. Nystrom          54   Vice President of Operations, Chief
                                   Financial Officer and Secretary
Charles E. Volwiler         42   Vice President and Director
Dennis P. Waldera           49   Vice President of Direct Marketing

        The Company's executive officers are traditionally elected to office 
at the first meeting of the Board of Directors following the Annual 
Meeting of Stockholders. Each officer holds office until the first 
meeting of the Board following the next Annual Meeting and until a 
successor is chosen. Biographical information for the executive officers 
follows:

        E. Alexander Glover joined the Company in 1995. From 1983 to 1994, 
Mr. Glover was Senior Vice President, Marketing and R&D for Kransco 
Group Companies ("Kransco"), a toy and sporting goods company. Mr. 
Glover was also a member of the Corporate Executive Committee at 
Kransco. From 1969 to 1983, Mr. Glover progressed through various senior 
marketing management positions with Procter & Gamble Co., in its Paper 
and Packaged Soap/Detergent Divisions. Mr. Glover holds an M.B.A. from 
Stanford University.

        Ronald J. Becht, Jr. joined the Company in 1993. From 1991 to 
September 1993, he was President and Chief Executive Officer of Personal 
Computing Tools, a direct marketer of data acquisition and control 
products which was acquired by Software Developers Corporation, a direct 
marketer of engineering, software and hardware products. From 1981 to 
1991, he served in various marketing positions with Inmac Corp., a 
direct marketer of computer hardware and software products, most 
recently as Director of Worldwide Marketing.  Mr. Becht holds a B.S. in 
Business from the University of San Diego.

        Raymond E. Nystrom joined the Company in 1996. From 1983 until 1996, 
Mr. Nystrom held various senior level financial and accounting positions 
with Inmac Corp., a direct marketer of computer hardware and software 
products, and was most recently Vice President, General Manager of North 
American Operations and Chief Financial Officer.  Mr. Nystrom held 
various financial and accounting positions with Hewlett Packard Company 
from 1974 to 1983.  Mr. Nystrom holds an M.B.A. from the University of 
Santa Clara and is a Certified Public Accountant in the State of 
California.

        Charles E. Volwiler co-founded the Company in 1987. Prior to co-
founding Hello Direct, Mr. Volwiler was Director of Marketing for 
Devoke. In 1977 Mr. Volwiler joined Devoke, which was owned by New 
England Business Service ("NEBS") from 1983 to 1989. Mr. Volwiler 
remained with NEBS until 1987. Mr. Volwiler holds a B.S. in Commerce 
from Santa Clara University.

        Dennis P. Waldera joined the Company in 1996.  From 1983 through 
early 1996, Mr. Waldera held various positions, lastly Executive Vice 
President, Managing Director, with Clarion Marketing and Communications, 
one of the largest marketing consulting, sales promotion, and direct 
marketing services firms in the United States.  He was also a member of 
Clarion's Management Committee and Board of Directors.  From 1978 
through 1982 Mr. Waldera was a Vice President of Glendinning Associates, 
a marketing, promotion and sales consulting company.  Mr. Waldera began 
his career at Procter & Gamble Co. where from 1972 to 1978 he progressed 
through various marketing management positions in the Paper Products 
Division.  Mr. Waldera holds an M.B.A. degree from Northwestern 
University.

        Factors Affecting Operating Results and Market Price of Stock

        Hello Direct operates in a rapidly changing environment that involves 
a number of uncertainties, some of which are beyond the Company's 
control.  In addition to the uncertainties described elsewhere in this 
report, these uncertainties include:

        Future Operating Results Uncertain.  The Company has grown rapidly 
and achieved profitability in the past five years as a result of a 
substantial increase in catalog mailings, strong growth in the number of 
active customers and the success of its product offering, particularly 
of its proprietary headset products.  There can be no assurance that the 
Company will maintain profitability on a quarterly or annual basis or 
continue to increase its net sales.  At December 31, 1997, the Company 
had an accumulated deficit of $948,000.  Continued growth in the 
Company's net sales will depend on, among other things, the Company's 
ability to increase sales to existing customers, grow its customer base 
and expand its product offering.  The Company's operating results could 
be materially adversely affected if the Company were to experience lower 
than anticipated catalog response rates from existing and prospective 
customers, higher than anticipated product return rates or higher than 
anticipated increases in paper and postal costs.  There can be no 
assurance that the Company will continue to achieve growth in net sales 
or that such growth will offset increases in operating expenses.  
Operating results could also be materially adversely affected by delays 
in new product introductions, poor product selection and market 
acceptance of new products or increased competition.  See "Management's 
Discussion and Analysis of Financial Condition and Results of 
Operations."

        Fluctuations in Quarterly Operating Results and First Quarter 
Results.  The Company has experienced in the past and will experience in 
the future quarterly variations in net sales and net income as a result 
of many factors, including the number and timing of catalog mailings; 
catalog response rates; product mix; the level of selling, general and 
administrative expenses; the timing and level of product development 
expenses; and the timing and success of new product introductions by the 
Company or its competitors.  The Company's planned operating 
expenditures are based on sales forecasts.  If net sales are below 
expectations in any given quarter, operating results would be materially 
adversely affected.  Due to the foregoing factors, it is possible that 
in some future quarter the Company's operating results will be below the 
expectations of public market analysts and investors.  In such event, 
the price of the Company's Common Stock would likely be materially 
adversely affected.

        Rapidly Changing Technology; Need to Successfully Develop New 
Products.  The market for telecommunications products is generally 
characterized by rapidly changing technology that can render existing 
products obsolete and unmarketable.  The Company believes its current 
and future success will depend on its ability to use its direct customer 
contacts and product development capabilities to identify, develop or 
source and successfully introduce and market in a timely manner both 
enhancements to its existing products and new products that respond 
effectively to technological change.  The Company has experienced delays 
in the past in introducing certain of its products and could encounter 
similar technical difficulties in the future that will result in delayed 
product introductions or expensive recalls.  There can be no assurance 
that the Company will be successful in anticipating technological 
changes or in selecting and developing new and enhanced products on a 
timely basis, or that, once developed or sourced, any such products will 
gain market acceptance. 

        Dependence on Headset Products.  More than 50% of the Company's net 
sales in 1997 were derived from sales of the Company's proprietary 
telephone headset products, which have higher gross margins than its 
other products.  The Company anticipates that these headset products 
will continue to account for a significant portion of its net sales and 
profits in the foreseeable future. *   If sales of the Company's 
telephone headset products were to decline significantly for any reason, 
or the gross margins on such products were to decrease significantly for 
any reason, including competitive pressures or technological 
obsolescence, the Company's operating results would be materially 
adversely affected. 

        Dependence on Sole or Limited Source Suppliers and Foreign 
Manufacturing.  A substantial portion of the Company's private label and 
proprietary products are manufactured by a  relatively small number of 
manufacturers, and most of such products, including all headset 
products, are manufactured by only three sources.  To date, the Company 
has been able to obtain adequate supplies of these products, although on 
occasion the Company has incurred additional delivery costs to air ship 
products to obtain inventory in a timely manner.  The Company's 
inability in the future to obtain sufficient quantities of sole or 
limited source products, or to develop alternative sources, would result 
in shortages of such products, which would have a material adverse 
effect on the Company's net sales and operating results.

        A substantial portion of Hello Direct's proprietary products are 
manufactured to its specifications by Seo Won K-Tec, Inc., located in 
South Korea and the Philippines, Sinoca Enterprises Co. Ltd., located in 
Taiwan, and Transtech Electronics Pte. Ltd., located in Singapore.  Each 
of these manufacturers is a substantial supplier to the Company, and 
products manufactured by these manufacturers represented approximately 
52% of the Company's net sales in 1997.  The Company has no long-term 
contracts with such manufacturing sources and competes with other 
companies for production facilities.  Although the Company believes that 
it has established close relationships with these foreign manufacturing 
sources, the Company's future success will depend in large measure upon 
its ability to maintain such relationships.

        The Company's business is subject to the risks generally associated 
with doing business abroad, such as foreign governmental regulations, 
political unrest, disruptions or delays in shipments and changes in 
economic conditions in countries in which the Company's manufacturing 
sources are located.  The Company cannot predict the effect that such 
factors will have on its business arrangements with foreign 
manufacturing sources.  If any such factors were to render the conduct 
of business in a particular country undesirable or impractical, or if 
the Company's current foreign manufacturing sources were to cease doing 
business with the Company for any reason, the Company's business and 
operating results could be adversely affected.  Further, the Company 
cannot predict whether additional United States quotas, duties, taxes or 
other charges or restrictions will be imposed upon the importation of 
its products in the future, or what effect any such actions would have 
on its business, financial condition and results of operations. 

        Competition.  The market for customer premise telecommunications 
products is highly competitive.  The Company competes with a variety of 
traditional dealers and retailers, including catalog companies, 
electronics specialty stores and office products and computer 
superstores.  A variety of external and internal factors could adversely 
affect the Company's ability to compete.  These include the functions, 
performance, price and reliability of the products offered by the 
Company and its competitors, the timing and success of new product 
development efforts of the Company and its competitors, and the 
effectiveness of the marketing efforts of the Company and its 
competitors.  Certain competitors of the Company have greater financial, 
technical, sales and marketing and other resources than the Company.  
There can be no assurance that the Company will compete effectively 
against existing competitors or against new competitors that may enter 
the market.  In addition, while the Company currently does not know of 
any competitor specializing in distributing a broad line of 
telecommunications products directly to business end-users via catalog, 
there can be no assurance that the Company will be able to compete 
successfully in the future in either the direct marketing catalog 
channel, which may attract new market entrants, or in other channels 
that the Company may enter or that may be developed for 
telecommunications products for such customers.  See "Business- 
Competition."

        Increase in Costs of Catalog Mailing, Paper and Printing.  Increases 
in postal rates and paper and printing costs increase the cost of the 
Company's catalog mailings.  An increase in postal rates or higher than 
anticipated paper and printing costs could have a material adverse 
impact on the Company's financial position and results of operations to 
the extent that the Company is unable to pass such increase directly on 
to customers by raising prices or to offset such increase by 
implementing more efficient printing, mailing and delivery systems.  See 
"Management's Discussion and Analysis of Financial Condition and Results 
of Operations."

        Risks Associated with Managing a Growing Business.  The Company has 
experienced significant growth in its operations that has placed 
significant demands on the Company's administrative, operational and 
financial resources.  The growth in the Company's customer base and 
changes in its product offering have placed, and are expected to 
continue to place, a significant strain on the Company's management and 
operations, including on its product development, customer service and 
finance and administration staffs.  The Company's future performance 
will depend in part on its ability to successfully implement 
enhancements to its management information systems and to adapt those 
systems, as necessary, to respond to changes in its business. The 
inability of the Company to successfully integrate and train new hires 
could have a material adverse effect on the Company's business or 
results of operations.  The failure of the Company's management to 
respond to and manage changing business conditions could materially 
adversely affect the Company's business or financial condition and 
results of operations.  See "Management's Discussion and Analysis of 
Financial Condition and Results of Operations."

        Dependence on Single Facility.  The Company's telemarketing, customer 
service and distribution functions are housed in a single facility in 
San Jose, California.  The Company has taken precautions to protect 
itself from events that could interrupt order fulfillment and customer 
service, such as offsite storage of computer backup data and a backup 
power source.  Notwithstanding these precautions, there can be no 
assurance that a fire, flood, earthquake or other disaster affecting the 
Company's facility would not disable these functions.  Any significant 
damage to this facility would have a material adverse effect on the 
Company's business, financial condition and results of operations.

        Dependence on Key Personnel.  The Company's future success will 
depend to a significant extent on the efforts of its key management 
personnel.  The loss of the services of any of these individuals could 
have a material adverse effect on the Company's business, financial 
condition and results of operations.  Except for Messrs. Glover and 
Waldera, none of the Company's executive officers has entered into an 
employment agreement with the Company.  The Company does not maintain 
key-man life insurance on any of these individuals.

        Competition for employees with technical, management, customer 
service and other skills is intense in the telecommunications products 
industry.  The Company's failure to retain and attract additional 
qualified employees could negatively affect the Company's business.

        State Sales Tax Collection.  The Company presently collects retail 
occupation tax, commonly referred to as sales tax, or other similar tax, 
only on sales of products to residents of the State of California.  
Several states have sought to impose on direct marketers the burden of 
collecting state sales taxes on the sale of products shipped to those 
states' residents.  The United States Supreme Court has held that it is 
unconstitutional for a state to impose tax collection obligations on an 
out-of-state mail order company whose only contacts with the taxing 
state are the distribution of catalogs and other advertisement materials 
through the mail and whose subsequent delivery of purchased goods is by 
United States mail or interstate common carriers.  In the event of a 
change in present law, the imposition of a tax collection obligation on 
the Company by states into which it ships products may result in 
additional administrative expenses to the Company and price increases to 
the customer, which could adversely affect the Company's operating 
results.

        Government Regulation of Mailing Lists. The Company seeks to expand 
its in-house list of customers and potential customers ("House List") by 
continually renting appropriate mailing lists and sending its catalogs 
to prospects obtained from these lists.  In the event that the federal 
or state governments enact privacy legislation resulting in the 
increased regulation of mailing lists, the Company's ability to enhance 
and expand its House List could be adversely affected.  In such event, 
the Company could also experience increased costs in complying with 
potentially burdensome regulations concerning the solicitation of 
consents to keep or add customer names to Hello Direct's mailing lists.

        Risks Associated With Intellectual Property Rights.  The Company 
relies on a combination of patent, copyright, trademark and trade secret 
laws and contractual provisions to protect its proprietary rights in its 
products.  As part of its confidentiality procedures, the Company 
generally enters into non-disclosure agreements with its employees, 
distributors and corporate partners, and limits access to and 
distribution of its software, documentation and other proprietary 
information.  Despite these precautions, it may be possible for a third 
party to copy or otherwise obtain and use the Company's products or 
technology independently.  In addition, effective protection of 
intellectual property rights may be unavailable or limited in certain 
foreign countries.

        There are no currently pending material claims that the Company's 
products, trademarks or other proprietary rights significantly infringe 
the proprietary rights of third parties.  However, there can be no 
assurance that the Company will not receive in the future communications 
from third parties asserting that the Company's products infringe, or 
may infringe, the proprietary rights of third parties.  There can be no 
assurance that licenses to disputed third-party technology would be 
available on reasonable commercial terms, if at all.  In the event of 
litigation to determine the validity of any third-party claims, such 
litigation, whether or not determined in favor of the Company, could 
result in significant expense to the Company and divert the efforts of 
the Company's technical and management personnel from productive tasks.  
In the event of an adverse ruling in such litigation, the Company might 
be required to discontinue the use and sale of infringing products, 
expend significant resources to develop non-infringing technology or 
obtain licenses to infringing technology. In the event of a successful 
claim against the Company and the failure of the Company to develop or 
license a substitute technology, the Company's business and operating 
results would be adversely affected. 

        Product Liability and Insurance.  Sale of the Company's proprietary 
and other products through the catalog and alternate channels entails 
the risk of product liability claims, although the Company has not 
experienced any claims to date.  While the Company believes that its 
product liability insurance coverage is currently adequate, such 
coverage is limited, and there can be no assurance that such insurance 
can be maintained in the future at a reasonable cost or in amounts 
sufficient to protect the Company against losses due to liability.  A 
successful product liability claim brought against the Company in excess 
of relevant insurance coverage could have a material adverse effect on 
the Company's business, financial condition and results of operations.

        Volatility of Stock Price.  The market price of the shares of Common 
Stock has been volatile and may be significantly affected by factors 
such as actual or anticipated fluctuations in the Company's operating 
results, announcements of technological innovations or new products by 
the Company or its competitors, developments with respect to 
intellectual property and proprietary rights, conditions and trends in 
the telecommunications and telephone headset industries, changes in 
earnings estimates or buy-sell recommendations by securities analysts, 
general market conditions and other factors.  In addition, the stock 
market has from time to time experienced significant price and volume 
fluctuations that have particularly affected the market prices for the 
common stocks of emerging growth companies and that have often been 
unrelated to the operating performance of particular companies.  These 
broad market fluctuations may also adversely affect the market price of 
the Company's Common Stock.

        Control by Officers and Directors.  The Company's officers, directors 
and their affiliates will beneficially own approximately 60% of the 
outstanding shares of the Company's Common Stock.  As a result, such 
persons, acting together, have the ability to control all matters 
requiring stockholder approval (including the election of all directors, 
and any merger, consolidation or sale of all or substantially all of the 
Company's assets) and also control the management and affairs of the 
Company.  Accordingly, such concentration of ownership may have the 
effect of delaying, deferring or preventing a change in control of the 
Company.

- ---------------
*  This statement is a forward-looking statement reflecting current
   expectations. There can be no assurance that the Company's actual future 
   performance will meet the Company's current expectations.  Investors 
   are strongly encouraged to review the section entitled "Factors
   Affecting Operating Results and Market Price of Stock" for a discussion
   of factors that could affect future performance.


Item 2.   Properties

        The Company leases a 76,800 square foot facility in San Jose, 
California under a 15 year lease, expiring December 31, 2011. All 
operations including sales, technical support, marketing, engineering, 
distribution, warehousing and administration are located in this 
facility. The Company anticipates this facility will meet its growth 
needs for the foreseeable future.  See "Factors Affecting Operating 
Results and Market Price of Stock - Dependence on Single Facility."



Item 3.   Legal Proceedings

        No material legal proceedings are pending on the date hereof to 
which the Company is a party or to which any property of the Company is 
subject.


Item 4.   Submission of matters to a vote of security holders

        None.






















                                    PART II

Item 5.   Market for the registrant's common equity and related stockholder
          matters

        The Company's Common Stock has been quoted on the Nasdaq National 
Market under the Nasdaq symbol "HELO" since the Company's initial public 
offering in April 1995. The following table sets forth, for the periods 
indicated, the high and low closing sale prices for the Common Stock on 
such market.

                                                           High       Low
                                                         --------- ---------
1996:
 First quarter ended March 31, 1996......................   $8.00     $5.50
 Second quarter ended June 30, 1996......................    8.25      6.13
 Third quarter ended September 30, 1996..................    7.25      4.63
 Fourth quarter ended December 31, 1996..................    5.13      4.00

1997:
 First quarter ended March 31, 1997......................    5.88      4.75
 Second quarter ended June 30, 1997......................    7.00      5.13
 Third quarter ended September 30, 1997..................    7.25      5.63
 Fourth quarter ended December 31, 1997..................    8.13      5.88


        At March 13, 1998, the Company had 42 holders of record of its 
Common Stock. The Company estimates the number of beneficial owners of 
the Company's Common Stock at March 13, 1998 to be 1,800.

        The market price of the Company's Common Stock has been volatile.   
For a discussion of the factors affecting the Company's stock price, see 
"Factors Affecting Operating Results and Market Price of Stock -
Volatility of Stock Price."

        The Company has not paid cash dividends on its Common Stock or other 
securities.  The Company currently anticipates that it will retain all 
of its future earnings for use in the expansion and operation of its 
business and does not anticipate paying any cash dividends on its Common 
Stock in the foreseeable future.  Under the Company's existing credit 
facility, the Company cannot declare and pay dividends without prior 
written approval from the lender. 














Item 6.   Selected Financial Data (in thousands except per share data):

<TABLE>
<CAPTION>
                                                                         Year Ended December 31,
                                                   ----------------------------------------------------------
                                                      1997        1996        1995        1994         1993
                                                   ----------  ----------  ----------  ----------  ----------
<S>                                                <C>         <C>         <C>         <C>         <C>
Statement of Operations Data:
    Net sales ...................................    $63,846     $51,590     $36,823     $26,216     $15,240
    Cost of goods sold ..........................     30,759      25,181      16,916      12,179       7,102
                                                   ----------  ----------  ----------  ----------  ----------
          Gross profit ..........................     33,087      26,409      19,907      14,037       8,138
    Selling, general and administrative
       expenses .................................     29,234      24,277      17,050      11,335       7,067
    Product development expenses ................      1,592       1,598       1,326         843         359
    CellBase expenses ...........................        --          --        2,096         523          27
                                                   ----------  ----------  ----------  ----------  ----------
          Operating income (loss) ...............      2,261         534        (565)      1,336         685
    Interest income (expense), net ..............        667         720         579        (195)       (129)
    Other income (expense), net .................         32         (20)        (37)        142         400
                                                   ----------  ----------  ----------  ----------  ----------
          Income (loss) before income taxes .....      2,960       1,234         (23)      1,283         956
    Provision (credit) for income taxes .........      1,184         493      (2,112)         34          22
                                                   ----------  ----------  ----------  ----------  ----------
          Income before extraordinary item ......      1,776         741       2,089       1,249         934
    Extraordinary item ..........................        --          --          137         --          --
                                                   ----------  ----------  ----------  ----------  ----------
          Net income (1) ........................     $1,776        $741      $1,952      $1,249        $934
                                                   ==========  ==========  ==========  ==========  ==========
    Basic per share amounts:
     Income before extraordinary item ............     $0.35       $0.15       $0.48       $0.46       $0.38
                                                   ==========  ==========  ==========  ==========  ==========
     Net income .................................      $0.35       $0.15       $0.44       $0.46       $0.38
                                                   ==========  ==========  ==========  ==========  ==========
     Weighted average common shares and
        equivalents(2) ..........................      5,036       4,982       4,387       2,726       2,428
                                                   ==========  ==========  ==========  ==========  ==========

    Diluted per share amounts:
     Income before extraordinary item ............     $0.35       $0.15       $0.46       $0.39       $0.32
                                                   ==========  ==========  ==========  ==========  ==========
     Net income .................................      $0.35       $0.15       $0.43       $0.39       $0.32
                                                   ==========  ==========  ==========  ==========  ==========
     Weighted average common shares and
        equivalents(2) ..........................      5,117       5,043       4,525       3,204       2,954
                                                   ==========  ==========  ==========  ==========  ==========

 Balance Sheet Data:
    Working capital .............................    $17,271     $16,282     $14,397      $5,267        $458
    Total assets ................................    $31,832     $28,966     $25,716      $8,408      $3,510
    Long-term debt and capital lease obligations      $  --       $  --          $20      $1,958         $67
    Redeemable preferred stock and stockholders'
      equity ....................................    $26,657     $24,643     $23,727      $4,333        $748

</TABLE>
- ---------
 (1)  Results in 1995, 1994 and 1993 reflect the application of tax loss 
      carryforwards. Assuming a 40% combined federal and state statutory 
      tax rate, net income (loss) would have been $(121,000),  $770,000 
      and $574,000, and basic net income (loss) per share would have been 
      $(0.03), $0.28 and $0.24 in 1995, 1994 and 1993, respectively.

<PAGE>















































Item 7.   Management's Discussion and Analysis of Financial Condition 
and Results of Operations

        This Management's Discussion and Analysis section and other parts 
of this Annual Report on Form 10-K contains forward-looking statements 
that involve risks and uncertainties.  The Company's actual results may 
differ significantly from the results discussed in the forward-looking 
statements.  Factors that might cause such a difference include, but are 
not limited to, those discussed below and in "Business."  The forward-
looking statements contained herein are made as of the date hereof, and 
the Company assumes no obligation to update such forward-looking 
statements or to update reasons actual results could differ materially 
from those anticipated in such forward-looking statements.  Forward-
looking statements are identified with an asterisk (*).

Results of Operations

        The following table sets forth statement of operations data as a 
percentage of net sales for the periods indicated.
<TABLE> 
<CAPTION> 
                                                    Year Ended December 31,
                                           --------------------------------------
                                               1997         1996         1995
                                           ------------ ------------ ------------
<S>                                        <C>          <C>          <C>
Net sales ................................       100.0%       100.0%       100.0%
Cost of goods sold .......................        48.2%        48.8%        45.9%
                                           ------------ ------------ ------------
     Gross profit ........................        51.8%        51.2%        54.1%

Selling, general and administrative
    expenses .............................        45.8%        47.1%        46.3%
Product development expenses .............         2.5%         3.1%         3.6%
CellBase expenses ........................         --           --           5.7%
                                           ------------ ------------ ------------
     Operating income (loss) .............         3.5%         1.0%        -1.5%

Other income (expense):
    Interest income (expense), net .......         1.1%         1.4%         1.6%
    Other, net ...........................         --           --          -0.1%
                                           ------------ ------------ ------------
     Income (loss) before income taxes ...         4.6%         2.4%         --
Provision (credit) for income taxes ......         1.8%         1.0%        -5.7%
                                           ------------ ------------ ------------
     Income before extraordinary item ....         2.8%         1.4%         5.7%
Extraordinary item .......................         --           --           0.4%
                                           ------------ ------------ ------------
     Net income ..........................         2.8%         1.4%         5.3%
                                           ============ ============ ============
</TABLE>





        1997 Compared to 1996

        Net Sales   Net sales reflect total sales less a provision for 
returns. Net sales increased $12,256,000, or 23.8%, to $63,846,000 in 
1997 from $51,590,000 in 1996. This increase was primarily attributable 
to a 19% increase in the number of catalogs mailed, a 4% increase in the 
number of orders and a 16% increase in the number of active customer 
accounts.

        Gross Profit   Cost of goods sold includes merchandise cost, freight 
and duties, warranty expense, and packaging and shipping supplies. Gross 
profit increased $6,678,000, or 25.3%, to $33,087,000 in 1997 from 
$26,409,000 in 1996. As a percentage of net sales, gross profit 
increased to 51.8% in 1997 from 51.2% in 1996. The increase in gross 
margin in 1997 was principally due to changes in product mix and higher 
gross margin for branded products. The Company generally realizes a 
higher gross margin on sales of its proprietary products than on sales 
of private label or brand name products. Because the Company is 
responsible for the design, development and manufacturing of its 
proprietary products, the Company is able to realize the profit 
attributable to these activities.  During 1997, the Company began the 
process of culling lower margin branded product from the catalog.  
Although branded products as a percentage of net sales increased from 
45% to 48%, this increase in lower margin product as a percentage of net 
sales was offset by an improvement in the gross margin on these branded 
products attributable to the culling process.

        Selling, General and Administrative Expenses   Selling, general and 
administrative expenses increased $4,957,000, or 20.4%, to $29,234,000 
in 1997 from $24,277,000 in 1996. As a percentage of net sales, these 
expenses decreased to 45.8% in 1997 from 47.1% in 1996, primarily due to 
a reduction in catalog costs, a reduction in advertising expenses and 
process improvements. The Company expects selling, general and 
administrative expenses to increase in dollars, but decrease as a 
percentage of net sales, in 1998. *

        Increases in postal rates, paper and printing costs increase the cost 
of the Company's catalog mailings. The Postal Service recently proposed 
a Postal rate increase which when effective will increase the cost of 
mailing the Company's catalogs, however, this increase is not expected 
to materially affect the cost of mailing.  While the Company experienced 
no significant paper price increases in 1997, paper costs are expected 
to increase in 1998.*  As a result of a three year printing contract 
entered into in the fourth quarter of 1996 the Company's printing costs 
per catalog page were down in 1997 when compared to 1996.  See "Factors 
Affecting Operating Results and Market Price of Stock_Increase in Costs 
of Catalog Mailing, Paper and Printing."


        Product Development Expenses  A key element of the Company's 
strategy is the development of proprietary products. The Company 
expenses all its product development costs as incurred. Product 
development expenses, decreased to $1,592,000 in 1997 from $1,598,000 in 
1996, and decreased as a percentage of net sales to 2.5% in 1997 from 
3.1% in 1996. The Company expects product development expenses to 
increase in both dollars and as a percentage of net sales, in 1998.*

        Interest Income   Interest income decreased to $680,000 in 1997 from 
$733,000 in 1996.  Although the Company anticipates continued capital 
expenditures for hardware, software and equipment in 1998, it is 
expected interest income will increase slightly in 1998.*

        Provision for Income Taxes  The provision for income taxes of 
$1,184,000 in 1997 and $493,000 in 1996, represents a combined federal 
and state effective tax rate of 40%.  The Company anticipates no change 
in the effective tax rate for 1998.*

        Net Income   Net income increased to $1,776,000 in 1997 from 
$741,000 in 1996 for the reasons stipulated above.

        Inflation   The Company does not believe that inflation has had a 
material effect on its results of operations in recent years. However, 
there can be no assurance that the Company's business will not be 
affected by inflation in the future, including higher than anticipated 
increases in paper and printing costs and postal rates.

        Quarterly and Seasonal Fluctuations   The Company has experienced in 
the past and will experience in the future quarterly variations in net 
sales and net income as a result of many factors, including the number 
and timing of catalog mailings; catalog response rates; product mix; the 
level of selling, general and administrative expenses; the timing and 
level of product development expenses; and the timing and success of new 
product introductions by the Company or its competitors.* The Company's 
planned operating expenditures are based on sales forecasts. If net 
sales are below expectations in any given quarter, operating results 
would be materially adversely affected.

        To date, the Company's growth and changes in timing of catalog 
mailings have tended to obscure the anticipated effects of seasonality, 
and may continue to do so in the future. The Company expects that its 
business may exhibit some measure of volatility between quarters.*


        1996 Compared to 1995

        Net Sales   Net sales increased $14,767,000, or 40.1%, to 
$51,590,000 in 1996 from $36,823,000 in 1995. This increase was 
primarily attributable to a 33% increase in the number of catalogs 
mailed, a 43% increase in the number of orders, and a 26% increase in 
the number of active customer accounts.

        Gross Profit   Gross profit increased $6,502,000, or 32.7%, to 
$26,409,000 in 1996 from $19,907,000 in 1995. As a percentage of net 
sales, gross profit declined to 51.2% in 1996 from 54.1% in 1995. The 
decrease in gross margin in 1996 was due to changes in product mix and 
price promotions. Due to the increase in the number of branded products 
offered and the resulting change in sales mix, sales of proprietary 
headset products as a percentage of total sales declined to 54% in 1996 
from 59% in 1995, and the Company's gross margin declined accordingly.

        Selling, General and Administrative Expenses   Selling, general and 
administrative expenses increased $7,227,000, or 42.4%, to $24,277,000 
in 1996 from $17,050,000 in 1995. As a percentage of net sales, these 
expenses increased to 47.1% in 1996 from 46.3% in 1995, primarily due to 
the increase in catalog mailings, the cost of paper and postage for 
catalogs, and marketing personnel and related costs, particularly for 
increased customer care activities. 

        While the Company experienced significant paper price increases in 
1995, paper costs did not materially change in 1996. Postal rates were 
increased in January 1995 and the Postal Service introduced requirements 
for sorting and bar coding of third class mail. These requirements 
reduced postage expense in the second half of 1996, although not 
materially. In the fourth quarter of 1996 the Company negotiated a three 
year printing contract at terms favorable to the Company.   

        Product Development Expenses   Product development expenses, 
excluding the CellBase product, increased to $1,598,000 in 1996 from 
$1,326,000 in 1995, but decreased as a percentage of net sales to 3.1% 
in 1996 from 3.6% in 1995. This dollar increase was primarily 
attributable to development of several new and in process products which 
were introduced in late 1996. 

        CellBase Expenses   In December 1995, the Company discontinued the 
development and marketing of its CellBase product as a result of 
continuing product development issues and the unexpected level of costs 
necessary to develop an alternate distribution channel. 

        Interest Income   Interest income increased slightly to $733,000 in 
1996 from $729,000 in 1995.

        Interest Expense   Interest expense decreased to $13,000 in 1996 
from $150,000 in 1995. This decrease was due to elimination of interest 
on the $2,000,000 of subordinated promissory notes issued in May 1994 
and retired in April 1995 with a portion of the proceeds from the 
Company's initial public offering.

        Provision (Credit) for Income Taxes  The provision for income taxes 
of $493,000 in 1996 represents a combined federal and state effective 
tax rate of 40%.  The credit for income taxes of $(2,112,000) in 1995 
reflects the recognition of operating loss carryforwards in accordance 
with SFAS No. 109 and corresponding reduction of the valuation 
allowance. For further information regarding the Company's tax provision 
(credit), see Notes to Financial Statements.

        Net Income   Net income decreased to $741,000 in 1996 from 
$1,952,000 in 1995 for the reasons stipulated above.


Liquidity and Capital Resources

        Hello Direct's primary sources of liquidity have been cash flow from 
operations, proceeds from its initial public offering, venture capital 
equity and debt financing, and borrowings under its revolving bank line 
of credit.

        Cash provided by operating activities in 1997 was $4,011,000 This 
was the result of $4,255,000 provided by operations including net 
income, depreciation and amortization and other non-cash charges offset 
by $244,000 of changes in operating assets and liabilities. Cash used by 
investing activities for 1997 was $1,586,000 primarily related to 
equipment purchases of $2,437,000 and funding of  notes receivable of 
$1,503,000 offset by a $2,177,000 decrease in short term investments and 
payments received on notes receivable of $177,000. Cash provided by 
financing activities was $218,000 arising primarily from the issuance of 
common stock pursuant to both the employee stock purchase plan and the 
employee stock option plan.

        Capital expenditures of $2,437,000 in 1997 represented a reduction 
from $3,288,000 expended in 1996. The capital expenditures in 1997 
included investments in computer hardware capacity and the associated 
software, investment in assets for the new facility, to which the 
Company relocated on January 1, 1997, and tooling for proprietary 
products. In 1998, the Company expects to continue to purchase 
additional capital equipment for enhancements to its management 
information systems and tooling for proprietary products; and such 
purchases are expected to remain at 1997 levels.*

        The Company believes that funds generated from operations, together 
with available funds remaining from the net proceeds of its initial 
public offering, will be sufficient to fund its needs for working 
capital for the foreseeable future.* However, should the Company need 
additional funds, it has an unsecured line of credit with a major bank 
for $5,000,000 at the bank's prime lending rate. At present, the Company 
has not directly borrowed under this line, however, the Company was 
contingently liable for issued and open letters of credit aggregating 
approximately $1,064,000, at December 31, 1997.

Impact of the Year 2000 Issue

The year 2000 issue results from computer programs written using a 
two digit date field rather than four to define the applicable year. 
Certain of the Company's computer programs utilizing a two digit date 
field may recognize a date using "00" as the year 1900 rather than the 
year 2000. This could potentially result in a system failure or 
miscalculations causing disruptions of operations, including, among 
other things, a temporary inability to process transactions, send 
invoices, or engage in other similar normal business activities. The 
Company plans to upgrade its computer software to increase operational 
efficiencies and information analysis and ensure that the new systems 
properly recognize dates beyond December 31, 1999. The cost of this 
upgrade project, as it relates to the year 2000 issue, is not expected 
to have a material effect on the operations of the Company and will be 
funded through operating cash flows.

Recent Accounting Pronouncements

        In June 1997, SFAS No. 130, Reporting Comprehensive Income was 
issued.  SFAS No. 130 requires disclosure of all components of 
comprehensive income on an annual and interim basis. Comprehensive 
income includes all changes in equity during a reporting period, except 
those resulting from investments by owners and distributions to owners.   
SFAS No. 130 is effective for fiscal years beginning after December 15, 
1997. The Company will adopt this statement for its year ending December 
31, 1998 and does not anticipate this statement will have a significant 
impact on its financial condition or results of operations. 

        In July 1997, SFAS No. 131, Disclosures About Segments of an 
Enterprise and Related Information was issued.  SFAS No. 131 requires 
certain financial and supplementary information to be disclosed on an 
annual and interim basis for each reportable segment of an enterprise. 
SFAS No. 131 is effective for fiscal years beginning after December 15, 
1997. Unless impracticable, companies would be required to restate prior 
period information upon adoption. The Company will adopt this statement 
for its year ending December 31, 1998 and does not anticipate this 
statement will have a significant impact on its financial condition or 
results of operations.

- ---------------
*  This statement is a forward-looking statement reflecting current
   expectations. There can be no assurance that the Company's actual future 
   performance will meet the Company's current expectations.  Investors 
   are strongly encouraged to review the section entitled "Factors
   Affecting Operating Results and Market Price of Stock" for a discussion
   of factors that could affect future performance.



































Item 8.   Financial Statements and Supplementary Data

                         Index to Financial Statements


  Independent Auditors' Report

  Balance Sheets at December 31, 1997 and 1996

  Statements of Operations for the years ended December 31, 1997, 1996
    and 1995

  Statements of Stockholders' Equity for the years ended December 31,
    1997, 1996 and 1995

  Statements of Cash Flows for the years ended December 31, 1997, 1996
    and 1995

  Notes to Financial Statements


<PAGE>


































                         INDEPENDENT AUDITORS' REPORT


The Board of Directors and Stockholders
Hello Direct, Inc. :

        We have audited the accompanying balance sheets of Hello Direct, 
Inc. as of December 31, 1997 and 1996, and the related statements of 
operations, stockholders' equity, and cash flows for each of the years 
in the three-year period ended December 31, 1997.  These financial 
statements are the responsibility of the Company's management. Our 
responsibility is to express an opinion on these financial statements 
based on our audits.

        We conducted our audits in accordance with generally accepted 
auditing standards. Those standards require that we plan and perform the 
audit to obtain reasonable assurance about whether the financial 
statements are free of material misstatement. An audit includes 
examining, on a test basis, evidence supporting the amounts and 
disclosures in the financial statements. An audit also includes 
assessing the accounting principles used and significant estimates made 
by management, as well as evaluating the overall financial statement 
presentation. We believe that our audits provide a reasonable basis for 
our opinion.

        In our opinion, the financial statements referred to above present 
fairly, in all material respects, the financial position of Hello 
Direct, Inc. as of December 31, 1997 and 1996, and the results of its 
operations and its cash flows for each of the years in the three-year 
period ended December 31, 1997, in conformity with generally accepted 
accounting principles. 


KPMG PEAT MARWICK LLP

San Jose, California
January 26, 1998



<PAGE>















                               HELLO DIRECT, INC.
                                 Balance Sheets
                           December 31, 1997 and 1996
<TABLE>
<CAPTION>
                                                          1997          1996
                                                      ------------  ------------
<S>                                                   <C>           <C>
                                 ASSETS
Current assets:
   Cash and cash equivalents ........................  $5,135,000    $2,492,000
   Short-term investments ...........................   3,830,000     6,007,000
   Trade accounts receivable, less allowance for
      returns and doubtful accounts of $723,000 and
      $508,000 in 1997 and 1996, respectively .......   5,752,000     4,852,000
   Inventories ......................................   5,137,000     5,287,000
   Deferred tax assets ..............................     821,000       628,000
   Other current assets .............................   1,771,000     1,339,000
                                                      ------------  ------------
        Total current assets ........................  22,446,000    20,605,000


Notes receivable ....................................   4,542,000     3,497,000
Property and equipment, net .........................   4,819,000     3,792,000
Long-term deferred tax assets .......................      25,000     1,072,000
                                                      ------------  ------------
        Total assets ................................ $31,832,000   $28,966,000
                                                      ============  ============

                       LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
   Accounts payable .................................  $3,856,000    $3,839,000
   Accrued expenses .................................   1,319,000       484,000
                                                      ------------  ------------
        Total current liabilities ...................   5,175,000     4,323,000


Stockholders' equity:
   Preferred stock, $0.001 par value; authorized
      2,000,000, none issued or outstanding .........          --            --
   Common stock; $0.001 par value; authorized
      15,000,000; 5,112,000 issued and 5,064,000
      outstanding in 1997; 5,055,000 issued and
      5,007,000 outstanding in 1996 .................       5,000         5,000
   Additional paid-in capital .......................  28,045,000    27,807,000
   Accumulated deficit ..............................    (948,000)   (2,724,000)
   Less treasury stock, at cost - 48,000 shares......    (445,000)     (445,000)
                                                      ------------  ------------
        Total stockholders' equity ..................  26,657,000    24,643,000
                                                      ------------  ------------
Commitments and contingencies

        Total liabilities and stockholders' equity .. $31,832,000   $28,966,000
                                                      ============  ============
</TABLE>
                See accompanying notes to financial statements
<PAGE>

                               HELLO DIRECT, INC.
                            Statements of Operations
                  Years Ended December 31, 1997, 1996 and 1995
<TABLE> 
<CAPTION> 
                                               1997         1996         1995
                                           ------------ ------------ ------------
<S>                                        <C>          <C>          <C>
Net sales ................................ $63,846,000  $51,590,000  $36,823,000
Cost of goods sold .......................  30,759,000   25,181,000   16,916,000
                                           ------------ ------------ ------------
     Gross profit ........................  33,087,000   26,409,000   19,907,000

Selling, general and administrative
    expenses .............................  29,234,000   24,277,000   17,050,000
Product development expenses .............   1,592,000    1,598,000    1,326,000
CellBase expenses ........................         --           --     2,096,000
                                           ------------ ------------ ------------
     Operating income (loss) .............   2,261,000      534,000     (565,000)

Other income (expense):
    Interest income ......................     680,000      733,000      729,000
    Interest expense .....................     (13,000)     (13,000)    (150,000)
    Other, net ...........................      32,000      (20,000)     (37,000)
                                           ------------ ------------ ------------
     Income (loss) before income taxes ...   2,960,000    1,234,000      (23,000)
Provision (credit) for income taxes ......   1,184,000      493,000   (2,112,000)
                                           ------------ ------------ ------------
     Income before extraordinary item ....   1,776,000      741,000    2,089,000
Extraordinary item - loss on
    extinguisment of debt, net of tax
    benefit of $41,000 ...................         --           --       137,000
                                           ------------ ------------ ------------
     Net income ..........................  $1,776,000     $741,000   $1,952,000
                                           ============ ============ ============

Basic per share amounts:
    Income before extraordinary item .....       $0.35        $0.15        $0.48
                                           ============ ============ ============
    Net income ...........................       $0.35        $0.15        $0.44
                                           ============ ============ ============
    Weighted average shares outstanding ..   5,036,000    4,982,000    4,387,000
                                           ============ ============ ============

Diluted per share amounts:
    Income before extraordinary item .....       $0.35        $0.15        $0.46
                                           ============ ============ ============
    Net income ...........................       $0.35        $0.15        $0.43
                                           ============ ============ ============
    Weighted average shares outstanding ..   5,117,000    5,043,000    4,525,000
                                           ============ ============ ============
</TABLE>
                See accompanying notes to financial statements
<PAGE>

                                 HELLO DIRECT 
                      STATEMENTS OF STOCKHOLDERS' EQUITY
                 YEARS ENDED DECEMBER 31, 1997, 1996, AND 1995
<TABLE>
<CAPTION>
                                 Preferred Stock
                                    Series I             Common Stock       Additional                               Total
                              --------------------- ----------------------   Paid-in     Accumulated   Treasury   Stockholders'
                                Shares     Amount     Shares     Amount      Capital       Deficit       Stock       Equity
                              ----------- --------- ---------- ----------- ------------ ------------- ----------- ------------
<S>                           <C>         <C>       <C>        <C>         <C>          <C>           <C>         <C>
Balances as of December 31,
  1994                         2,339,000  $405,000    450,000  $7,112,000     $    --    ($5,417,000)        --    $2,100,000

Declaration of par value             --        --          --  (7,111,000)   7,111,000            --         --           --

Sale of common stock, net            --        --   1,725,000       2,000   17,881,000            --         --    17,883,000

Conversion of Series I
  preferred stock to
   common stock               (2,339,000) (405,000) 2,339,000       2,000      403,000            --         --           --

Conversion of Series II
  preferred stock to
   common stock                      --        --     368,000         --     2,233,000            --         --     2,233,000

Conversion of warrant to
  common stock                       --        --      48,000         --           --             --         --           --

Common stock issued
  pursuant to employee
   stock purchase and
    option plans                     --        --      38,000         --           --             --         --           --

Common stock issued in
  exchange for services              --        --       6,000         --         4,000            --         --         4,000

Acquisition of treasury
  stock                              --        --     (48,000)        --           --             --    (445,000)    (445,000)

Net income                           --        --          --         --           --      1,952,000         --     1,952,000
                              ----------- --------- ---------- ----------- ------------ ------------- ----------- ------------
Balances as of December
   31, 1995                          --        --   4,926,000       5,000   27,632,000    (3,465,000)   (445,000)  23,727,000

Common stock issued
  pursuant to employee
  stock purchase
   and option plans                  --        --      81,000         --       175,000            --         --       175,000

Net income                           --        --          --         --           --        741,000         --       741,000
                              ----------- --------- ---------- ----------- ------------ ------------- ----------- ------------
Balances as of December
  31, 1996                           --        --   5,007,000       5,000   27,807,000    (2,724,000)   (445,000)  24,643,000

Common stock issued
  pursuant to employee
  stock purchase
   and option plans                  --        --      57,000         --       238,000            --         --       238,000

Net income                           --        --          --         --           --      1,776,000         --     1,776,000
                              ----------- --------- ---------- ----------- ------------ ------------- ----------- ------------
Balances as of December
  31, 1996                           --     $  --   5,064,000      $5,000  $28,045,000     ($948,000)  ($445,000) $26,657,000
                              =========== ========= ========== =========== ============ ============= =========== ============
</TABLE>
                See accompanying notes to financial statements.
<PAGE>













































                               HELLO DIRECT, INC.
                            Statements of Cash Flows
                  Years Ended December 31, 1997, 1996 and 1995
<TABLE>
<CAPTION>
                                             1997         1996         1995
                                         ------------ ------------ ------------
<S>                                      <C>          <C>          <C>
Cash flows from operating activities:
   Net income ..........................  $1,776,000     $741,000   $1,952,000
   Adjustments to reconcile net income
     to net cash provided by (used in)
     operating activities:
      Depreciation and amortization ....   1,323,000      589,000      866,000
      Deferred income taxes ............     854,000      454,000   (2,154,000)
      Disposal of fixed assets .........      87,000      187,000          --
      Allowance for returns and
          doubtful accounts.............     215,000       41,000      107,000
      Issuance of preferred stock
          Series II for product
          development and common
          stock for services ...........         --           --         4,000
      Changes in items affecting
        operations:
          Trade accounts receivable ....    (834,000)  (1,485,000)  (1,049,000)
          Inventories ..................     150,000   (1,373,000)  (1,327,000)
          Other assets .................    (432,000)    (335,000)    (371,000)
          Accounts payable and
             accrued expenses ..........     872,000    2,360,000     (151,000)
                                         ------------ ------------ ------------
          Net cash provided by (used
            in) operating activities ...   4,011,000    1,179,000   (2,123,000)
                                         ------------ ------------ ------------
Cash flows from investing activities:
   Purchases of property and equipment..  (2,437,000)  (3,288,000)  (1,241,000)
   Decrease (increase) in investments ..   2,177,000    4,462,000  (10,469,000)
   Funding of notes receivable..........  (1,503,000)  (3,497,000)         --
   Payments received on notes
     receivable.........................     177,000          --           --
   Other assets ........................         --           --       118,000
                                         ------------ ------------ ------------
          Net cash used in investing
            activities .................  (1,586,000)  (2,323,000) (11,592,000)
                                         ------------ ------------ ------------
Cash flows from financing activities:
   Payments on capital lease obligations     (20,000)     (26,000)     (23,000)
   Proceeds from (payment of) note
      payable and warrant ..............         --           --    (1,912,000)
   Purchase of treasury stock ..........         --           --      (445,000)
   Sale of common stock, net ...........     238,000      175,000   17,883,000
                                         ------------ ------------ ------------
          Net cash provided by
             financing activities .....      218,000      149,000   15,503,000
                                         ------------ ------------ ------------
Net increase (decrease) in cash and
   cash equivalents ...................    2,643,000     (995,000)   1,788,000
Cash and cash equivalents at beginning
   of period ..........................    2,492,000    3,487,000    1,699,000
                                         ------------ ------------ ------------
Cash and cash equivalents at end of
   period .............................   $5,135,000   $2,492,000   $3,487,000
                                         ============ ============ ============
Supplemental disclosure of cash paid
    during year:
   Interest ...........................      $13,000      $13,000     $169,000
                                         ============ ============ ============

   Income taxes .......................     $336,000      $16,000      $15,000
                                         ============ ============ ============
Noncash financing activities:

   Conversion of preferred stock Series
     I and II into common stock .......    $     --     $     --    $2,638,000
                                         ============ ============ ============

   Issuance of common stock in exchange
     for services .....................    $     --     $     --        $4,000
                                         ============ ============ ============
</TABLE>
                See accompanying notes to financial statements
<PAGE>





























                              HELLO DIRECT, INC.

                         NOTES TO FINANCIAL STATEMENTS

                       DECEMBER 31, 1997, 1996 AND 1995


 (1)   Summary of the Company and Significant Accounting Policies

        The Company

        Hello Direct, Inc. (the "Company") is a leading direct marketer and 
developer of desktop telephony products and equipment interface 
solutions to business end users. The Company designs and sells its own 
products and also offers a wide variety of products and accessories from 
other manufacturers.  The Company markets its products through various 
sales channels which include full color catalogs, the internet and 
outbound telemarketing efforts aimed at current and prospective 
customers.

        Cash Equivalents

        The Company considers all highly liquid investments purchased with 
an original maturity date of three months or less to be cash 
equivalents. Cash equivalents consist primarily of government agency 
obligations, commercial paper and money market funds.

        Investments

        Short-term investments consist of high quality money market 
instruments, primarily commercial paper with original maturities greater 
than three months and less than twelve months.

        Inventories

        Inventories are stated at the lower of cost or market. Cost is 
determined using the first-in, first-out method.

        Catalog Costs

        Catalog costs are deferred and amortized over the expected revenue 
stream, generally nine months.

        Property and Equipment

        Property and equipment are stated at cost. Depreciation is 
calculated on the straight-line method over the estimated useful lives 
of the assets, generally three to seven years. Amortization of leasehold 
improvements is calculated using the straight-line method over the 
lesser of the estimated useful life of the asset or the term of the 
respective lease.

        Impairment of Long-Lived Assets

        The Company periodically reviews its long-lived assets for 
impairment. If events or changes indicate that the carrying amount of an 
asset may not be recoverable, the Company will reduce the amount of the 
asset determined not to be recoverable.

        Revenue Recognition

        The Company recognizes revenue at the time of the product shipment. 
Appropriate provisions are provided for customer returns and exchanges 
under the Company's satisfaction guarantee. 

        Income Taxes

        Income taxes are accounted for under the asset and liability method. 
Deferred tax assets and liabilities are recognized for the future tax 
consequences attributable to differences between the financial statement 
carrying amounts of existing assets and liabilities and their respective 
tax bases and operating loss and tax credit carryforwards. Deferred tax 
assets and liabilities are measured using enacted tax rates expected to 
apply to taxable income in the years in which those temporary 
differences are expected to be recovered or settled. The effect on 
deferred tax assets and liabilities of a change in tax rate is 
recognized in income in the period that includes the enactment date.

        Net Income Per Share

        Effective for the year ended December 31, 1997, the Company adopted 
Statement of Financial Accounting Standards ("SFAS") No. 128, Earnings 
per Share, which replaces the presentation of primary earnings per share 
("EPS") and fully diluted EPS with a presentation of basic EPS and 
diluted EPS, respectively.  Basic EPS excludes dilution and is computed 
by dividing earnings available to common stockholders by the weighted-
average number of common shares outstanding for the period. Similar to 
fully diluted EPS, diluted EPS assumes conversion of the convertible 
preferred stock, the elimination of the related preferred stock dividend 
requirement, and the issuance of common stock for all other potentially 
dilutive equivalent shares outstanding. All prior-period EPS data have 
been restated. The adoption of this new accounting standard did not have 
a material effect on the Company's reported EPS amounts

        There were no adjustments to net income for purposes of the 
calculation of diluted net income per share.  The table below reconciles 
basic weighted average shares outstanding to diluted weighted average 
shares outstanding:

                                               1997         1996         1995
                                           ----------- ------------ ------------
Basic weighted shares outstanding            5,036,000    4,982,000    4,387,000

Common stock options utilizing treasury
  stock method when dilutive                    81,000       61,000      138,000
                                           ----------- ------------ ------------
Diluted weighted shares outstanding          5,117,000    5,043,000    4,525,000
                                           =========== ============ ============

        Reverse Stock Split

        On April 7, 1995, the Company made an underwritten IPO of 1,725,000 
shares of Common Stock. For this IPO, the Company effected a reverse 
stock split of its capital stock at a ratio of .5654:1 and all share 
information has been restated to reflect this split.

        Use of Estimates

        The Company's management has made a number of estimates and 
assumptions relating to the reporting of assets and liabilities and the 
disclosure of contingent assets and liabilities to prepare these 
financial statements in conformity with generally accepted accounting 
principles. Actual results could differ from those estimates.

        Stock Option and Stock Purchase Plan Accounting

        Compensation expense associated with stock option grants and stock 
purchase plan purchases made subsequent to 1994 is disclosed in the 
footnotes to the financial statements.  The effect on net income and net 
income per share is reflected in pro forma - net income, pro forma - 
basic net income per share, and pro forma - diluted net income per share 
amounts.

        Concentration of Credit Risk

        The Company offers credit terms to customers after an evaluation of 
a customer's financial condition. No one customer accounts for a 
substantial part of sales or receivables. The Company estimates an 
allowance for doubtful accounts based on the creditworthiness of its 
customers as well as general economic conditions. Consequently, an 
adverse change in those factors could affect the Company's estimate of 
its bad debts.

(2)   Other Current Assets

        A summary of other current assets as of December 31, 1997 and 1996 
follows:

                                             1997         1996
                                         ------------ ------------
               Deferred catalog costs     $1,521,000     $992,000
               Other                         250,000      347,000
                                         ------------ ------------
                                          $1,771,000   $1,339,000
                                         ============ ============

(3)   Note Receivable

        In 1996 the Company entered into a loan agreement to a developer for 
the construction of the Company's corporate facility.  Through 1997, the 
Company had loaned $5,000,000 under this loan agreement.  The borrowings 
under this loan agreement are secured by the building and land, bear 
interest at 7.5% with principal and interest due in monthly installments 
of $53,000 over 12 years.  The fair value of the loan as of December 31, 
1997 is estimated to approximate its face value which was calculated by 
discounting the future cash flows using the current interest rate at 
which a similar loan would be made to the developer for the same 
remaining maturity.  The note contains a provision that if the developer 
defaults on the monthly payment, the Company can offset the non-payment 
against their monthly rent payment.  The lease agreement contains a 
similar provision for non-payment.

        In connection with the loan agreement, the Company entered into a 15 
year lease agreement.  The present value of the total future minimum 
lease payments under the lease is approximately $6,965,000 as of 
December 31, 1997, which approximates the fair value of the lease using 
rates currently available to the Company for a lease with similar terms.

(4)  Property and Equipment

        A summary of property and equipment as of December 31, 1997 and 1996 
follows:

                                                          1997         1996
                                                      ------------ ------------
    Computer equipment and software                    $2,673,000   $2,166,000
    Furniture and fixtures                              3,030,000    1,693,000
    Production tooling and equipment                    1,623,000    1,250,000
                                                      ------------ ------------
                                                        7,326,000    5,109,000
    Less accumulated depreciation and amortization      2,507,000    1,317,000
                                                      ------------ ------------
                                                       $4,819,000   $3,792,000
                                                      ============ ============

(5)   Accrued Expenses

        A summary of accrued expenses as of December 31, 1997 and 1996 
follows:
                                                          1997         1996
                                                      ------------ ------------
    Accrued compensation and related liabilities       $1,117,000     $299,000
    Other                                                 202,000      185,000
                                                      ------------ ------------
                                                       $1,319,000     $484,000
                                                      ============ ============

(6)   Bank Line of Credit

        As of December 31, 1997, the Company had a financing agreement with 
a bank to provide a $5,000,000 unsecured revolving line of credit for 
both letters of credit and working capital. As of December 31, 1997, 
$3,936,000 was available under the agreement. Any borrowings bear 
interest at the bank's prime rate (8.5% as of December 31, 1997). The 
line of credit will expire on May 15, 1998.  The agreement contains 
various financial covenants, including profitability and financial 
ratios such as quick ratio and debt to net worth. As of December 31, 
1997, there were no direct borrowings under the credit facility; 
however, the Company was contingently liable for issued and open letters 
of credit aggregating approximately $1,064,000.




(7)   Lease Commitments

As of December 31, 1997, the Company was obligated under a 
noncancelable operating lease agreement expiring in December 2011, for 
office and warehouse space.  A summary of future minimum lease payments 
follows:

         Year Ending December 31,                        Amount
         ------------------------                     ------------
         1998                                            $645,000
         1999                                             698,000
         2000                                             698,000
         2001                                             755,000
         2002                                             755,000
         Thereafter                                     8,161,000
                                                      ------------
         Total future minimum lease payments          $11,712,000
                                                      ============

    Rent expense aggregated approximately $651,000, $245,000, and $207,000 for
1997, 1996 and 1995, respectively.

(8)   CellBase Expenses

        The development of CellBase, a universal car kit for hand held 
cellular telephones, began in late 1993. In December 1995, the Company 
discontinued the development and marketing of its CellBase product as a 
result of product development issues and the level of costs necessary to 
develop an alternate distribution channel. Costs related to 
discontinuing product and market development were charged to expense in 
1995.

(9)   Note Payable

        On May 5, 1994, a $2,000,000 subordinated note was issued along with 
a detachable warrant to purchase 136,000 shares of common stock at $7.07 
per share. The note was recorded at a discount reflecting the estimated 
fair value of the warrant issued. Concurrent with the retirement of the 
note from proceeds of the Company's IPO, the Company issued 48,000 
shares of common stock under the warrant and expensed the remaining 
unamortized financing costs as an extraordinary item.

(10)   Benefit Plan

        The Company has a 401(k) plan that covers all eligible employees as 
defined. Employees can elect to defer from 1% to 15% of their 
compensation limited to $9,500 in 1997. The Company may make 
discretionary contributions and matching contributions. In 1997, the 
Company made matching contributions of $11,000.  No such matching 
contributions were made by the Company in a prior year.

(11)   Stock Option and Employee Stock Purchase Plans

        The Company applies APB Opinion No. 25 in accounting for its various 
stock option plans and Employee Stock Purchase Plan (the "stock plans").  
Accordingly, no compensation cost has been recognized for the stock 
plans.  However, if the Company had determined compensation costs 
pursuant to SFAS No. 123 for its stock plans, the Company's net income 
and net income per share would have been reduced to the pro forma 
amounts indicated below for the years noted: 

                                             1997         1996         1995
                                         ------------ ------------ ------------
 Pro forma - net income                   $1,483,000     $173,000   $1,706,000

 Pro forma - basic net income per share        $0.29        $0.03        $0.39
 Pro forma - diluted net income per share      $0.29        $0.03        $0.38

        Pro forma net income reflects only options granted in 1997, 1996 and 
1995.  Accordingly, the full impact of calculating compensation cost for 
the Company's stock plans under SFAS No. 123 is not reflected in the pro 
forma net income amounts presented above as compensation cost is 
captured over a stock options' vesting period and compensation cost for 
options granted prior to January 1, 1995 is not considered.

        1992  Stock Option Plan

        As of December 31, 1997, 54,633 stock options for the issuance of 
common stock were outstanding pursuant to the 1992 Stock Option Plan 
(the "Plan"). No new stock option grants can be issued under the plan.  
Stock options outstanding pursuant to the Plan vest over two to four 
years from the grant date and expire ten years from the grant date.

        1995 Employee Stock Purchase Plan

        The Company's 1995 Employee Stock Purchase Plan (the "Purchase 
Plan") was established in 1995. As of December 31, 1997, a total of 
155,000 shares of common stock are reserved for issuance and 82,833 
shares have been issued pursuant to the Purchase Plan. The Purchase Plan 
is administered by the Compensation Committee of the Board of Directors. 
The Purchase Plan permits eligible employees, as defined, to purchase 
common stock through payroll deductions, which may not exceed 15% of the 
employee's base compensation. No employee may purchase more than $25,000 
worth of stock in any calendar year. The price of shares purchased under 
the Purchase Plan is 85% of the lower of the fair market value of the 
common stock on (i) the first day of the offering period; or (ii) the 
last day of the offering period. Employees may end their participation 
in the offering at any time during the offering period, and 
participation ends automatically on termination of employment with the 
Company.

        1995 Director Option Plan

        The 1995 Director Option Plan (the "Director Plan") was established 
in 1995. As of December 31, 1997, a total of 75,000 shares of common 
stock are reserved for issuance, 36,000 stock options remain outstanding 
and no shares have been issued pursuant to an exercise of stock options 
pursuant to the Director Plan. The Director Plan provides for the grant 
of non-statutory stock options to non-employee directors of the Company 
("Outside Directors") pursuant to a non-discretionary grant mechanism. 
The exercise price of options granted to Outside Directors must be 100% 
of the fair market value of the Company's common stock on the date of 
grant. Options granted to the Outside Directors have a 10 year term, or 
shorter upon termination of their tenure as a director.

        The Company's 1995 Stock Plan (the "Stock Plan") was established in 
1995. As of December 31, 1997, a total of 900,000 shares of Common Stock 
are reserved for issuance, 482,898 stock options remain outstanding and 
no shares have been issued pursuant to the Stock Plan. The Stock Plan 
provides for the grant to employees (including employee directors and 
officers) of incentive stock options and for the grant of non-statutory 
stock options and the grant of restricted stock to employees and 
consultants. Non-employee directors are not eligible to participate in 
the Stock Plan.

        The exercise price per share of all incentive stock options granted 
under the Stock Plan must be at least equal to fair market value per 
share of Common Stock on the date of grant. The exercise price per share 
of all non-statutory stock options and the price per share of restricted 
stock granted under the Option Plan shall be determined by the 
administrator on the date of grant.  Options granted under the Stock 
Plan generally vest over four years and expire no later than ten years 
from the grant date. 



































        The following table summarizes all option activity under the Company's
stock option plans during the three year period ended December 31, 1997:
<TABLE> 
<CAPTION> 
                                                                      Weighted-
                                             Weighted-                 average
                                              average                  Exercise
                                   Weighted-   Grant      Options       Price
                                    average     Date    Exercisable   of Options
                         Options   Exercise     Fair         at      Exercisable
                       Outstanding   Price     Value*     Year End   at Year End
                       ----------- --------- ---------- ------------ ------------
<S>                    <C>         <C>       <C>        <C>          <C>
December 31, 1994         138,145    $0.034                  42,779       $0.020
                                                        ============ ============
  Granted                 355,000     8.663     $3.957
                                             ==========
  Exerecised              (37,977)    0.020
  Canceled or expired      (3,557)    0.020
                       -----------
December 31, 1995         451,611     6.819                  53,573       $2.182
                                                        ============ ============
  Granted                 196,065     6.054     $2.543
                                             ==========
  Exerecised              (49,312)    0.320
  Canceled or expired     (43,747)    8.792
                       -----------
December 31, 1996         554,617     6.996                 186,463       $6.816
                                                        ============ ============
  Granted                 197,500     5.293     $2.222
                                             ==========
  Exerecised              (15,253)    2.857
  Canceled or expired    (163,333)    6.744
                       -----------
December 31, 1997         573,531    $6.591                 298,631       $7.028
                       ===========                      ============ ============
</TABLE> 

* Fair Value Assumptions:

               Black-Scholes option-pricing model
          --------------------------------------------
          Weighted-
           average
            Risk      Average
            Free     Expected                Dividend
            Rate       Life     Volitility     Yield
          ---------  ---------  -----------  ---------
    1995      7.67%      3.03           58%         0%
    1996      5.28%      2.83           58%         0%
    1997      5.50%      2.97           60%         0%





        The following table summarizes information about the Company's stock 
options outstanding at December 31, 1997:
<TABLE>
<CAPTION>
                          Options Oustanding               Options Exercisable
                  ------------------------------------  ------------------------
                                Weighted
                                 Average    Weighted                  Weighted
                                Remaining    Average                   Average
    Range of         Number    Contractual  Exercise       Number     Exercise
 Exercise Prices  Outstanding     Life        Price     Exercisable     Price
- ----------------- ------------ ----------- -----------  ------------ -----------
<S>               <C>          <C>         <C>          <C>          <C>
$0.02 -  0.71          39,133        5.28      $0.055        39,015      $0.053
 4.13 -  5.50         181,065        9.09       4.807        26,450       4.408
 7.00 -  8.00         209,000        7.89       7.655       110,791       7.753
 8.50 - 11.50         144,333        7.71       9.061       122,375       9.162
                  ------------                          ------------
$0.02 - 11.50         573,531        8.05       6.591       298,631       7.028
                  ============                          ============
</TABLE>

(12)   Income Taxes

        The components of income tax expense (credit) for the years ended 
December 31, 1997, 1996 and 1995 follows:

                                               Year Ended
                                   --------------------------------------
                                       1997         1996         1995
                                   ------------ ------------ ------------
Current:
    Federal                            $77,000      $15,000    $   --
    State                              253,000       24,000        --
                                   ------------ ------------ ------------
                                       330,000       39,000        --
Deferred:
    Federal                            841,000      481,000   (1,842,000)
    State                               13,000      (27,000)    (270,000)
                                   ------------ ------------ ------------
                                       854,000      454,000   (2,112,000)

                                   ------------ ------------ ------------
                                    $1,184,000     $493,000  ($2,112,000)
                                   ============ ============ ============











        A reconciliation between the provision for income taxes (credit) and 
the amount computed by applying the statutory federal income tax rate to 
income (loss) before income taxes for the years ended December 31, 1997, 
1996, and 1995 follows:

                                               Year Ended
                                   --------------------------------------
                                       1997         1996         1995
                                   ------------ ------------ ------------

Statutory rate of 34% applied to
   pre-tax income (loss)            $1,006,000     $420,000      ($8,000)
Change in valuation allowance              --           --    (1,997,000)
State tax (net of federal benefit)     176,000          --           --
Other                                    2,000       73,000     (107,000)
                                   ------------ ------------ ------------
                                    $1,184,000     $493,000  ($2,112,000)
                                   ============ ============ ============


        The tax effects of temporary differences that give rise to 
significant portions of deferred tax assets and deferred tax liabilities 
as of December 31, 1997 and 1996 follows:

                                                       December 31,
                                                -------------------------
                                                    1997         1996
Deferred tax assets:                            ------------ ------------
  Net operating loss carryovers                      $  --    $1,034,000
  Tax credit carryovers                             523,000      500,000
  Accounts receivable principally
    due to allowances                               313,000      244,000
  Employee benefit accruals                         139,000       19,000
  Inventories principally due to
    costs inventoried for tax purpose                84,000       17,000
  Other                                              11,000       16,000
                                                ------------ ------------
  Deferred tax assets                             1,070,000    1,830,000
                                                ------------ ------------
Deferred tax liabilities:
  Fixed assets                                     (128,000)     (29,000)
  State income taxes                                (96,000)    (101,000)
                                                ------------ ------------
  Deferred tax liabilities                         (224,000)    (130,000)
                                                ------------ ------------
Net deferred tax assets                            $846,000   $1,700,000
                                                ============ ============

        Management believes that it is more likely than not that the results 
of future operations will generate sufficient income to realize the 
deferred tax assets, therefore no valuation allowance is necessary for 
1997 or 1996.

        The Tax Reform Act of 1986 imposed substantial restrictions on the 
utilization of net operating loss carryforwards in the event of an 
ownership change, as defined by section 382 of the Internal Revenue Code 
of 1986, as amended.  As of December 31, 1997, the Company had utilized 
all net operating loss carryovers for federal and state income tax 
purposes not subject to the annual limitation. A federal net operating 
loss of $309,000, subject to an annual limitation of approximately 
$150,000, remains. The net operating loss expires in 2004.  Any unused 
annual limitation can be carried forward and added to the succeeding 
years annual limitation subject to the expiration date.


































(13) Quarterly Results (unaudited)

        The following table (presented in thousands, except per share data) 
sets forth statement of operations data for each of the four quarters of 
the years ended December 31, 1997 and December 31, 1996. The unaudited 
quarterly information has been prepared on the same basis as the annual 
information presented elsewhere herein and, in the Company's opinion, 
includes all adjustments (consisting only of normal recurring entries) 
necessary for a fair presentation of the information for the quarters 
presented. The operating results for any quarter are not necessarily 
indicative of results for any future period.




                                               Three Months Ended
                                 ------------------------------------------
                                 March 31,  June 30,   Sept. 30,  Dec. 31, 
                                   1997       1997       1997       1997
                                 ---------  ---------  ---------  ---------
Net sales                         $15,936    $15,318    $16,727    $15,865
Cost of goods sold                  7,853      7,542      7,914      7,450
                                 ---------  ---------  ---------  ---------
    Gross profit                    8,083      7,776      8,813      8,415
Selling, general and
  administrative expenses           7,341      6,923      7,816      7,154
Product development expenses          410        371        322        489
                                 ---------  ---------  ---------  ---------
    Operating income                  332        482        675        772
Other income - net                    169        152        177        201
                                 ---------  ---------  ---------  ---------
    Income before income taxes        501        634        852        973
Income taxes                          201        264        342        377
                                 ---------  ---------  ---------  ---------
    Net income                       $300       $370       $510       $596
                                 =========  =========  =========  =========
Basic and diluted net income
   per share                        $0.06      $0.07      $0.10      $0.12
                                 =========  =========  =========  =========


                                               Three Months Ended
                                 ------------------------------------------
                                 March 31,  June 30,   Sept. 30,  Dec. 31, 
                                   1996       1996       1996       1996
                                 ---------  ---------  ---------  ---------
Net sales                         $12,073    $12,382    $13,111    $14,024
Cost of goods sold                  5,723      5,898      6,463      7,097
                                 ---------  ---------  ---------  ---------
    Gross profit                    6,350      6,484      6,648      6,927
Selling, general and
  administrative expenses           5,583      5,613      6,297      6,784
Product development expenses          535        540        313        210
                                 ---------  ---------  ---------  ---------
    Operating income                  232        331         38        (67)
Other income - net                    193        178        197        132
                                 ---------  ---------  ---------  ---------
    Income before income taxes        425        509        235         65
Income taxes                          170        204         90         29
                                 ---------  ---------  ---------  ---------
    Net income                       $255       $305       $145        $36
                                 =========  =========  =========  =========
Basic and diluted net income
   per share                        $0.05      $0.06      $0.03      $0.01
                                 =========  =========  =========  =========


Item 9.   Changes in and Disagreements with Accountants on Accounting 
          and Financial Disclosure

        None.

                                   PART III

Item 10.   Directors and Executive Officers of the Registrant

        The sections entitled "Election of Directors - Nominees" and 
"Additional Information Relating to Directors and Officers of the 
Company - Section 16(a) Beneficial Ownership Reporting Compliance" of 
the Company's proxy statement for the Company's Annual Meeting of 
Stockholders tentatively scheduled to be held May 6, 1998 (the "Proxy 
Statement") are hereby incorporated by reference.  See also, the section 
entitled "Executive Officers of the Company" in Item 1 above of this 
Annual Report on Form 10-K.

Item 11.   Executive Compensation

        The section entitled "Additional Information Relating to Directors 
and Officers of the Company" of the Proxy Statement is incorporated 
herein by reference.

Item 12.   Security Ownership of Certain Beneficial Owners and 
Management

        The section entitled "Security Ownership of Certain Beneficial 
Owners and Management" of the Proxy Statement is incorporated herein by 
reference.

Item 13.   Certain Relationships and Related Transactions

        The section entitled "Additional Information Relating to Directors 
and Officers of the Company - Certain Relationships and Related 
Transactions" of the Proxy Statement is incorporated herein by 
reference.

<PAGE>





















                                    PART IV

Item 14.   Exhibits, Financial Statement Schedules, and Reports on Form 8-K

    (a) The following documents are filed as a part of this Report.

        1.      Financial Statement Schedule. For the three years ended December
                31, 1997, Independent Auditors' Report on Financial Statement
                Schedule and Consent.

        Other schedules not included here are not applicable to the Company.

        Schedule II - Valuation and Qualifying Accounts. A schedule of the
allowance for doubtful accounts and allowance for returns account is presented
below:

<TABLE> 
<CAPTION> 
                                         Additions
                           Balance at    Charged to                   Balance
                            beginning    costs and                    at end
                             of year      expenses     Deductions     of year
                           -----------  ------------  ------------  -----------
<S>                        <C>          <C>           <C>           <C>
Allowance for doubtful
    accounts:                   

     December 31, 1997       $248,000      $536,000      $411,000     $373,000
                           ===========  ============  ============  ===========

     December 31, 1996       $227,000      $428,000      $407,000     $248,000
                           ===========  ============  ============  ===========

     December 31, 1995       $110,000      $282,000      $165,000     $227,000
                           ===========  ============  ============  ===========


Allowance for returns:

     December 31, 1997       $260,000    $8,474,000    $8,384,000     $350,000
                           ===========  ============  ============  ===========

     December 31, 1996       $240,000    $6,856,000    $6,836,000     $260,000
                           ===========  ============  ============  ===========

     December 31, 1995       $250,000    $4,373,000    $4,383,000     $240,000
                           ===========  ============  ============  ===========
</TABLE>



(b) Reports on Form 8-K.

None.


(c) Exhibits:

        3.1*    Amended and Restated Certificate of Incorporation of 
                Registrant.

        3.2     Amended and Restated Bylaws of the Registrant.

        4.1*    Specimen Common Stock Certificate.

        10.1*   Form of Indemnification Agreement with directors and officers.

        10.2*   1992 Stock Option Plan and forms of agreement thereunder.

        10.3*   1995 Stock Plan and forms of agreements thereunder.

        10.4*   1995 Employee Stock Purchase Plan.

        10.5*   1995 Director Option Plan.

        10.6*   Manufacturing Agreement with Sinoca Enterprises Co., dated 
                March 10, 1994.

        10.7*   Amended and Restated Stockholders' Agreement, as amended, dated 
                May 4, 1994.

        10.8*   Manufacturing Agreement with Seo-Won K-Tec, Inc. dated January 
                16, 1995.

        10.9    Employment Agreement with Dennis P. Waldera, dated February 5, 
                1996.

        10.10*  Employment Agreement with E. Alexander Glover dated March 24, 
                1995.

        10.11*  Lease Agreement by and between MPJ-A and Registrant, dated May 
                10, 1996.

        10.12*  Promissory Note by and between MPJ-A and Registrant, dated May 
                10, 1996.

        10.13*  Construction Loan Agreement by and between MPJ-A and 
                Registrant, dated June 7, 1996.

        10.14*  Contract between Hello Direct, Inc. and R. R. Donnelley & Sons 
                Company for printing services through spring 2000, dated 
                November 19, 1996.

        10.15*  Line of Credit Agreement by and between Wells Fargo Bank and 
                Registrant, dated May 15, 1997.

        10.16*  Agreement Between Hello Direct, Inc. and Transtech Electronics 
                (S) Pte. Ltd., dated May 16, 1997.

        10.17   First Amendment to Employment Agreement with E. Alexander 
                Glover, dated July 1, 1997

        23.1    Report on Financial Statement Schedule and Consent of 
                Independent Auditors

        24.1    Power of Attorney

        27.1    Financial Data Schedule

- ----------------
* Previously filed

<PAGE>













































                                  SIGNATURES

     Pursuant to the requirements of Section 13 or 15(d) of the 
Securities Exchange Act of 1934, the Registrant has duly caused this 
Report on Form 10-K to be signed on its behalf by the undersigned, 
thereunto duly authorized.

Dated:  March 25, 1998

                                    Hello Direct, Inc.



                                    By:   /S/  RAYMOND E. NYSTROM
                                         -------------------------
                                               Raymond E. Nystrom
                                          Vice President of Operations 
                                           and Chief Financial Officer



                               POWER OF ATTORNEY

     KNOW ALL PERSONS BY THESE PRESENTS, that each person whose 
signature appears below constitutes and appoints E. Alexander Glover and 
Raymond E. Nystrom, jointly and severally, his attorneys-in-fact, each 
with the power of substitution, for him in any and all capacities, to 
sign any and all amendments to this Report on Form 10-K, and to file the 
same, with exhibits thereto and other documents in connection therewith, 
with the Securities and Exchange Commission, hereby ratifying and 
confirming all that each of said attorneys-in-fact, or his substitute or 
substitutes, may do or cause to be done by virtue hereof.

     Pursuant to the requirements of the Securities Act of 1934, this 
Report on Form 10-K has been signed below by the following persons on 
behalf of the Registrant and in the capacities and on the dates 
indicated.

        Signature                          Title                     Date
- --------------------------  -----------------------------------  -------------
/s/  E. Alexander Glover    President, Chief Executive Officer   March 25, 1998
- -------------------------   and Director (Principal Executive
    (E. Alexander Glover)   Officer)


/s/  Raymond E. Nystrom     Vice President of Operations and     March 25, 1998
- -------------------------   Chief Financial Officer
    (Raymond E. Nystrom)    (Principal Financial and Accounting
                            Officer)


/s/  John B. Mumford        Chairman of the Board and Director   March 25, 1998
- -------------------------
    (John B. Mumford)


/s/  C. Allen Batts         Director                             March 25, 1998
- -------------------------
    (C. Allen Batts)


/s/  John W. Combs          Director                             March 25, 1998
- -------------------------
    (John W. Combs)


/s/  Deepak Kamra           Director                             March 25, 1998
- -------------------------
    (Deepak Kamra)


/s/  William P. Sousa       Director                             March 25, 1998
- -------------------------
    (William P. Sousa)






        BYLAWS

        OF

        HELLO DIRECT INC.
        (a Delaware corporation)

                Amended and Restated as of January 28, 1998






        BYLAWS OF
        HELLO DIRECT, INC.
        (a Delaware corporation)


        TABLE OF CONTENTS


ARTICLE I - CORPORATE OFFICES  

1.1     REGISTERED OFFICE  
1.2     OTHER OFFICES  

ARTICLE II - MEETINGS OF STOCKHOLDERS  

2.1     PLACE OF MEETINGS  
2.2     ANNUAL MEETING  
2.3     SPECIAL MEETING  
2.4     NOTICE OF STOCKHOLDERS' MEETINGS  
2.5     ADVANCE NOTICE OF STOCKHOLDER NOMINEES AND STOCKHOLDER BUSINESS  
2.6     MANNER OF GIVING NOTICE; AFFIDAVIT OF NOTICE  
2.7     QUORUM  
2.8     ADJOURNED MEETING; NOTICE  
2.9     VOTING    
2.10    [Intentionally omitted]
2.11    RECORD DATE FOR STOCKHOLDER NOTICE; VOTING
2.12    PROXIES 
2.13    ORGANIZATION  
2.14    LIST OF STOCKHOLDERS ENTITLED TO VOTE  
2.15    WAIVER OF NOTICE  

ARTICLE III - DIRECTORS  

3.1     POWERS    
3.2     NUMBER OF DIRECTORS  
3.3     ELECTION AND TERM OF OFFICE OF DIRECTORS 
3.4     RESIGNATION AND VACANCIES  
3.5     REMOVAL OF DIRECTORS  
3.6     PLACE OF MEETINGS; MEETINGS BY TELEPHONE  
3.7     FIRST MEETINGS  
3.8     REGULAR MEETINGS  
3.9     SPECIAL MEETINGS; NOTICE 
3.10    QUORUM   
3.11    WAIVER OF NOTICE 
3.12    ADJOURNMENT 
3.13    NOTICE OF ADJOURNMENT 
3.14    BOARD ACTION BY WRITTEN CONSENT WITHOUT A MEETING 
3.15    FEES AND COMPENSATION OF DIRECTORS 
3.16    APPROVAL OF LOANS TO OFFICERS 
3.17    SOLE DIRECTOR PROVIDED BY CERTIFICATE OF INCORPORATION 

ARTICLE IV - COMMITTEES 

4.1     COMMITTEES OF DIRECTORS 
4.2     MEETINGS AND ACTION OF COMMITTEES 
4.3     COMMITTEE MINUTES 

ARTICLE V - OFFICERS 

5.1     OFFICERS         
5.2     ELECTION OF OFFICERS 
5.3     SUBORDINATE OFFICERS 
5.4     REMOVAL AND RESIGNATION OF OFFICERS 
5.5     VACANCIES IN OFFICES 
5.6     CHAIRMAN OF THE BOARD 
5.7     PRESIDENT 
5.8     VICE PRESIDENTS 
5.9     SECRETARY 
5.10    CHIEF FINANCIAL OFFICER 
5.11    ASSISTANT SECRETARY 
5.12    ADMINISTRATIVE OFFICERS 
5.13    AUTHORITY AND DUTIES OF OFFICERS 

ARTICLE VI - INDEMNIFICATION OF DIRECTORS, OFFICERS, EMPLOYEES AND OTHER 
AGENTS

6.1     INDEMNIFICATION OF DIRECTORS AND OFFICERS 
6.2     INDEMNIFICATION OF OTHERS 
6.3     INSURANCE

ARTICLE VII - RECORDS AND REPORTS 

7.1     MAINTENANCE AND INSPECTION OF RECORDS 
7.2     INSPECTION BY DIRECTORS 
7.3     ANNUAL STATEMENT TO STOCKHOLDERS
7.4     REPRESENTATION OF SHARES OF OTHER CORPORATIONS 
7.5     CERTIFICATION AND INSPECTION OF BYLAWS 

ARTICLE VIII - GENERAL MATTERS 

8.1     RECORD DATE FOR PURPOSES OTHER THAN NOTICE AND VOTING 
8.2     CHECKS; DRAFTS; EVIDENCES OF INDEBTEDNESS 
8.3     CORPORATE CONTRACTS AND INSTRUMENTS:  HOW EXECUTED 
8.4     STOCK CERTIFICATES; TRANSFER; PARTLY PAID SHARES 
8.5     SPECIAL DESIGNATION ON CERTIFICATES 
8.6     LOST CERTIFICATES 
8.7     TRANSFER AGENTS AND REGISTRARS 
8.8     CONSTRUCTION; DEFINITIONS 

ARTICLE IX - AMENDMENTS 




        BYLAWS

        OF

        HELLO DIRECT INC.
        (a Delaware corporation)
        Amended and Restated as of January 28, 1998


        ARTICLE I

                                CORPORATE OFFICES

1.1     REGISTERED OFFICE

The registered office of the corporation shall be fixed in the 
certificate of incorporation of the corporation.

1.2     OTHER OFFICES

The board of directors may at any time establish branch or 
subordinate offices at any place or places where the corporation is 
qualified to do business.


                                ARTICLE II

                         MEETINGS OF STOCKHOLDERS

2.1     PLACE OF MEETINGS

Meetings of stockholders shall be held at any place within or 
outside the State of Delaware designated by the board of directors.  In 
the absence of any such designation, stockholders' meetings shall be 
held at the principal executive office of the corporation.

2.2     ANNUAL MEETING

The annual meeting of stockholders shall be held each year on a 
date and at a time designated by the board of directors.  In the absence 
of such designation, the annual meeting of stockholders shall be held on 
the first Tuesday in March in each year at 10:00 a.m.  However, if such 
day falls on a legal holiday, then the meeting shall be held at the same 
time and place on the next succeeding full business day.  At the 
meeting, directors shall be elected, and any other proper business may 
be transacted.

2.3     SPECIAL MEETING

A special meeting of the stockholders may be called at any time by 
the board of directors, or by the chairman of the board, or by the 
president, or by one or more stockholders holding shares in the 
aggregate entitled to cast not less than ten percent (10%) of the votes 
of all shares of stock owned by stockholders entitled to vote at that 
meeting.

If a special meeting is called by any person or persons other than 
the board of directors or the president or the chairman of the board, 
then the request shall be in writing, specifying the time of such 
meeting and the general nature of the business proposed to be 
transacted, and shall be delivered personally or sent by registered mail 
or by telegraphic or other facsimile transmission to the chairman of the 
board, the president, any vice president or the secretary of the 
corporation.  The officer receiving the request shall cause notice to be 
promptly given to the stockholders entitled to vote, in accordance with 
the provisions of Sections 2.4 and 2.6 of these bylaws, that a meeting 
will be held at the time requested by the person or persons calling the 
meeting, so long as that time is not less than thirty-five (35) nor more 
than sixty (60) days after the receipt of the request.  If the notice is 
not given within twenty (20) days after receipt of the request, then the 
person or persons requesting the meeting may give the notice.  Nothing 
contained in this paragraph of this Section 2.3 shall be construed as 
limiting, fixing or affecting the time when a meeting of stockholders 
called by action of the board of directors may be held.

2.4     NOTICE OF STOCKHOLDERS' MEETINGS

All notices of meetings of stockholders shall be sent or otherwise 
given in accordance with Section 2.6 of these bylaws not less than ten 
(10) nor more than sixty (60) days before the date of the meeting.  The 
notice shall specify the place, date and hour of the meeting and (i) in 
the case of a special meeting, the purpose or purposes for which the 
meeting is called (no business other than that specified in the notice 
may be transacted) or (ii) in the case of the annual meeting, those 
matters which the board of directors, at the time of giving the notice, 
intends to present for action by the stockholders (but any proper matter 
may be presented at the meeting for such action).  The notice of any 
meeting at which directors are to be elected shall include the name of 
any nominee or nominees who, at the time of the notice, the board 
intends to present for election.

2.5     ADVANCE NOTICE OF STOCKHOLDER NOMINEES AND STOCKHOLDER  BUSINESS

Subject to the rights of holders of any class or series of stock 
having a preference over the Common Stock as to dividends or upon 
liquidation,

(a)     nominations for the election of directors, and

(b)     business proposed to be brought before any stockholder 
meeting 

may be made by the board of directors or proxy committee appointed by 
the board of directors or by any stockholder entitled to vote in the 
election of directors generally if such nomination or business proposed 
is otherwise proper business before such meeting.  However, any such 
stockholder may nominate one or more persons for election as directors 
at a meeting or propose business to be brought before a meeting, or 
both, only if such stockholder has given timely notice in proper written 
form of their intent to make such nomination or nominations or to 
propose such business.  To be timely, such stockholder's notice must be 
delivered to or mailed and received by the secretary of the corporation 
not less than ninety (90) days prior to the meeting; provided, however, 
that in the event that less than one-hundred (100) days notice or prior 
public disclosure of the date of the meeting is given or made to 
stockholders, notice by the stockholder to be timely must be so received 
not later than the close of business on the tenth day following the day 
on which such notice of the date of the meeting was mailed or such 
public disclosure was made.  To be in proper form, a stockholder's 
notice to the secretary shall set forth:

(i)     the name and address of the stockholder who intends to 
make the nominations or propose the business and, as the 
case may be, of the person or persons to be nominated or of 
the business to be proposed;

(ii)    a representation that the stockholder is a holder of 
record of stock of the corporation entitled to vote at such 
meeting and, if applicable, intends to appear in person or 
by proxy at the meeting to nominate the person or persons 
specified in the notice;

(iii)   if applicable, a description of all arrangements or 
understandings between the stockholder and each nominee and 
any other person or persons (naming such person or persons) 
pursuant to which the nomination or nominations are to be 
made by the stockholder;

(iv)    such other information regarding each nominee or each 
matter of business to be proposed by such stockholder as 
would be required to be included in a proxy statement filed 
pursuant to the proxy rules of the Securities and Exchange 
Commission had the nominee been nominated, or intended to be 
nominated, or the matter been proposed, or intended to be 
proposed by the board of directors; and

(v)     if applicable, the consent of each nominee to serve as 
director of the corporation if so elected.

The chairman of the meeting shall refuse to acknowledge the 
nomination of any person or the proposal of any business not made in 
compliance with the foregoing procedure.

2.6     MANNER OF GIVING NOTICE; AFFIDAVIT OF NOTICE

Written notice of any meeting of stockholders shall be given 
either personally or by first-class mail or by telegraphic or other 
written communication.  Notices not personally delivered shall be sent 
charges prepaid and shall be addressed to the stockholder at the address 
of that stockholder appearing on the books of the corporation or given 
by the stockholder to the corporation for the purpose of notice.  Notice 
shall be deemed to have been given at the time when delivered personally 
or deposited in the mail or sent by telegram or other means of written 
communication.

An affidavit of the mailing or other means of giving any notice of 
any stockholders' meeting, executed by the secretary, assistant 
secretary or any transfer agent of the corporation giving the notice, 
shall be prima facie evidence of the giving of such notice.

        2.7     QUORUM

The holders of a majority in voting power of the stock issued and 
outstanding and entitled to vote thereat, present in person or 
represented by proxy, shall constitute a quorum at all meetings of the 
stockholders for the transaction of business except as otherwise pro-
vided by statute or by the certificate of incorporation.  If, however, 
such quorum is not present or represented at any meeting of the 
stockholders, then either (i) the chairman of the meeting or (ii) the 
stockholders entitled to vote thereat, present in person or represented 
by proxy, shall have power to adjourn the meeting in accordance with 
Section 2.7 of these bylaws.

When a quorum is present at any meeting, the vote of the holders 
of a majority of the stock having voting power present in person or 
represented by proxy shall decide any question brought before such 
meeting, unless the question is one upon which, by express provision of 
the laws of the State of Delaware or of the certificate of incorporation 
or these bylaws, a different vote is required, in which case such 
express provision shall govern and control the decision of the question.

If a quorum be initially present, the stockholders may continue to 
transact business until adjournment, notwithstanding the withdrawal of 
enough stockholders to leave less than a quorum, if any action taken is 
approved by a majority of the stockholders initially constituting the 
quorum.

2.8     ADJOURNED MEETING; NOTICE

When a meeting is adjourned to another time and place, unless 
these bylaws otherwise require, notice need not be given of the 
adjourned meeting if the time and place thereof are announced at the 
meeting at which the adjournment is taken.  At the adjourned meeting the 
corporation may transact any business that might have been transacted at 
the original meeting.  If the adjournment is for more than thirty (30) 
days, or if after the adjournment a new record date is fixed for the 
adjourned meeting, a notice of the adjourned meeting shall be given to 
each stockholder of record entitled to vote at the meeting.

2.9     VOTING

The stockholders entitled to vote at any meeting of stockholders 
shall be determined in accordance with the provisions of Section 2.11 of 
these bylaws, subject to the provisions of Sections 217 and 218 of the 
General Corporation Law of Delaware (relating to voting rights of 
fiduciaries, pledgors and joint owners, and to voting trusts and other 
voting agreements).

Except as may be otherwise provided in the certificate of 
incorporation or these bylaws, each stockholder shall be entitled to one 
vote for each share of capital stock held by such stockholder.

At a stockholders' meeting at which directors are to be elected, 
and to the extent permitted by the corporation's Certificate of 
Incorporation, each stockholder shall be entitled to cumulate votes 
(i.e., cast for any candidate a number of votes greater than the number 
of votes that such stockholder normally is entitled to cast) if the 
candidates' names have been properly placed in nomination (in accordance 
with these bylaws) prior to commencement of the voting, and the 
stockholder requesting cumulative voting has given notice prior to 
commencement of the voting of the stockholder's intention to cumulate 
votes.  If cumulative voting is properly requested, each holder of 
stock, or of any class or classes or of a series or series thereof, who 
elects to cumulate votes shall be entitled to as many votes as equals 
the number of votes that (absent this provision as to cumulative voting) 
he or she would be entitled to cast for the election of directors with 
respect to his or her shares of stock multiplied by the number of 
directors to be elected by him, and he or she may cast all of such votes 
for a single director or may distribute them among the number to 
be voted for, or for any two or more of them, as he or she may see fit.

2.10    [Intentionally omitted]

2.11    RECORD DATE FOR STOCKHOLDER NOTICE; VOTING

For purposes of determining the stockholders entitled to notice of 
any meeting or to vote thereat, the board of directors may fix, in 
advance, a record date, which shall not precede the date upon which the 
resolution fixing the record date is adopted by the board of directors 
and which shall not be more than sixty (60) days nor less than ten (10) 
days before the date of any such meeting, and in such event only 
stockholders of record on the date so fixed are entitled to notice and 
to vote, notwithstanding any transfer of any shares on the books of the 
corporation after the record date.

If the board of directors does not so fix a record date, the 
record date for determining stockholders entitled to notice of or to 
vote at a meeting of stockholders shall be at the close of business on 
the business day next preceding the day on which notice is given, or, if 
notice is waived, at the close of business on the business day next 
preceding the day on which the meeting is held.

A determination of stockholders of record entitled to notice of or 
to vote at a meeting of stockholders shall apply to any adjournment of 
the meeting unless the board of directors fixes a new record date for 
the adjourned meeting, but the board of directors shall fix a new record 
date if the meeting is adjourned for more than thirty (30) days from the 
date set for the original meeting.

The record date for any other purpose shall be as provided in 
Section 8.1 of these bylaws.

2.12    PROXIES

Every person entitled to vote for directors, or on any other 
matter, shall have the right to do so either in person or by one or more 
agents authorized by a written proxy signed by the person and filed with 
the secretary of the corporation, but no such proxy shall be voted or 
acted upon after three (3) years from its date, unless the proxy 
provides for a longer period.  A proxy shall be deemed signed if the 
stockholder's name is placed on the proxy (whether by manual signature, 
typewriting, telegraphic transmission, telefacsimile or otherwise) by 
the stockholder or the stockholder's attorney-in-fact.  The revocability 
of a proxy that states on its face that it is irrevocable shall be 
governed by the provisions of Section 212(e) of the General Corporation 
Law of Delaware.

2.13    ORGANIZATION

The president, or in the absence of the president, the chairman of 
the board, shall call the meeting of the stockholders to order, and 
shall act as chairman of the meeting.  In the absence of the president, 
the chairman of the board, and all of the vice presidents, the 
stockholders shall appoint a chairman for such meeting.  The chairman of 
any meeting of stockholders shall determine the order of business and 
the procedures at the meeting, including such matters as the regulation 
of the manner of voting and the conduct of business.  The secretary of 
the corporation shall act as secretary of all meetings of the 
stockholders, but in the absence of the secretary at any meeting of the 
stockholders, the chairman of the meeting may appoint any person to act 
as secretary of the meeting.

2.14    LIST OF STOCKHOLDERS ENTITLED TO VOTE

The officer who has charge of the stock ledger of the corporation 
shall prepare and make, at least ten (10) days before every meeting of 
stockholders, a complete list of the stockholders entitled to vote at 
the meeting, arranged in alphabetical order, and showing the address of 
each stockholder and the number of shares registered in the name of each 
stockholder.  Such list shall be open to the examination of any 
stockholder, for any purpose germane to the meeting, during ordinary 
business hours, for a period of at least ten (10) days prior to the 
meeting, either at a place within the city where the meeting is to be 
held, which place shall be specified in the notice of the meeting, or, 
if not so specified, at the place where the meeting is to be held.  The 
list shall also be produced and kept at the time and place of the 
meeting during the whole time thereof, and may be inspected by any 
stockholder who is present.

2.15    WAIVER OF NOTICE

Whenever notice is required to be given under any provision of the 
General Corporation Law of Delaware or of the certificate of 
incorporation or these bylaws, a written waiver thereof, signed by the 
person entitled to notice, whether before or after the time stated 
therein, shall be deemed equivalent to notice.  Attendance of a person 
at a meeting shall constitute a waiver of notice of such meeting, except 
when the person attends a meeting for the express purpose of objecting, 
at the beginning of the meeting, to the transaction of any business 
because the meeting is not lawfully called or convened.  Neither the 
business to be transacted at, nor the purpose of, any regular or special 
meeting of the stockholders need be specified in any written waiver of 
notice unless so required by the certificate of incorporation or these 
bylaws.


                                   ARTICLE III

                                    DIRECTORS

3.1     POWERS

Subject to the provisions of the General Corporation Law of 
Delaware and to any limitations in the certificate of incorporation or 
these bylaws relating to action required to be approved by the 
stockholders or by the outstanding shares, the business and affairs of 
the corporation shall be managed and all corporate powers shall be 
exercised by or under the direction of the board of directors.

3.2     NUMBER OF DIRECTORS

The number of directors of the corporation shall be determined by 
resolution of the board of directors or by the stockholders.

3.3     ELECTION AND TERM OF OFFICE OF DIRECTORS

Except as provided in Section 3.4 of these bylaws, directors shall 
be elected at each annual meeting of stockholders to hold office until 
the next annual meeting. Each director, including a director elected or 
appointed to fill a vacancy, shall hold office until the expiration of 
the term for which elected and until a successor has been elected and 
qualified.

3.4     RESIGNATION AND VACANCIES

Any director may resign effective on giving written notice to the 
chairman of the board, the president, the secretary or the board of 
directors, unless the notice specifies a later time for that resignation 
to become effective.  If the resignation of a director is effective at a 
future time, the board of directors may elect a successor to take office 
when the resignation becomes effective.

Vacancies in the board of directors may be filled by a majority of 
the remaining directors, even if less than a quorum, or by a sole 
remaining director; however, a vacancy created by the removal of a 
director by the vote of the stockholders or by court order may be filled 
only by the affirmative vote of a majority of the shares represented and 
voting at a duly held meeting at which a quorum is present (which shares 
voting affirmatively also constitute a majority of the required quorum). 
 Each director so elected shall hold office until the next annual 
meeting of the stockholders and until a successor has been elected and 
qualified.

Unless otherwise provided in the certificate of incorporation or 
these bylaws:

        (i)     Vacancies and newly created directorships resulting 
from any increase in the authorized number of directors elected by all 
of the stockholders having the right to vote as a single class may be 
filled by a majority of the directors then in office, although less than 
a quorum, or by a sole remaining director.

        (ii)    Whenever the holders of any class or classes of stock 
or series thereof are entitled to elect one or more directors by the 
provisions of the certificate of incorporation, vacancies and newly 
created directorships of such class or classes or series may be filled 
by a majority of the directors elected by such class or classes or 
series thereof then in office, or by a sole remaining director so 
elected.

If at any time, by reason of death or resignation or other cause, 
the corporation should have no directors in office, then any officer or 
any stockholder or an executor, administrator, trustee or guardian of a 
stockholder, or other fiduciary entrusted with like responsibility for 
the person or estate of a stockholder, may call a special meeting of 
stockholders in accordance with the provisions of the certificate of 
incorporation or these bylaws, or may apply to the Court of Chancery for 
a decree summarily ordering an election as provided in Section 211 of 
the General Corporation Law of Delaware.

If, at the time of filling any vacancy or any newly created 
directorship, the directors then in office constitute less than a 
majority of the whole board (as constituted immediately prior to any 
such increase), then the Court of Chancery may, upon application of any 
stockholder or stockholders holding at least ten (10) percent of the 
total number of the shares at the time outstanding having the right to 
vote for such directors, summarily order an election to be held to fill 
any such vacancies or newly created directorships, or to replace the 
directors chosen by the directors then in office as aforesaid, which 
election shall be governed by the provisions of Section 211 of the 
General Corporation Law of Delaware as far as applicable.

3.5     REMOVAL OF DIRECTORS

Unless otherwise restricted by statute, by the certificate of 
incorporation or by these bylaws, any director or the entire board of 
directors may be removed, with or without cause, by the holders of a 
majority of the shares then entitled to vote at an election of 
directors; provided, however, that, if and so long as stockholders of 
the corporation are entitled to cumulative voting, if less than the 
entire board is to be removed, no director may be removed without cause 
if the votes cast against his removal would be sufficient to elect him 
if then cumulatively voted at an election of the entire board of 
directors.

3.6     PLACE OF MEETINGS; MEETINGS BY TELEPHONE

Regular meetings of the board of directors may be held at 
any place within or outside the State of Delaware that has been 
designated from time to time by resolution of the board.  In the absence 
of such a designation, regular meetings shall be held at the principal 
executive office of the corporation.  Special meetings of the board may 
be held at any place within or outside the State of Delaware that has 
been designated in the notice of the meeting or, if not stated in the 
notice or if there is no notice, at the principal executive office of 
the corporation.

Any meeting of the board, regular or special, may be held by 
conference telephone or similar communication equipment, so long as all 
directors participating in the meeting can hear one another; and all 
such participating directors shall be deemed to be present in person at 
the meeting.

3.7     FIRST MEETINGS

The first meeting of each newly elected board of directors shall 
be held at such time and place as shall be fixed by the vote of the 
stockholders at the annual meeting.  In the event of the failure of the 
stockholders to fix the time or place of such first meeting of the newly 
elected board of directors, or in the event such meeting is not held at 
the time and place so fixed by the stockholders, the meeting may be held 
at such time and place as shall be specified in a notice given as 
hereinafter provided for special meetings of the board of directors, or 
as shall be specified in a written waiver signed by all of the 
directors.

3.8     REGULAR MEETINGS

Regular meetings of the board of directors may be held without 
notice at such time as shall from time to time be determined by the 
board of directors.  If any regular meeting day shall fall on a legal 
holiday, then the meeting shall be held at the same time and place on 
the next succeeding full business day.

3.9     SPECIAL MEETINGS; NOTICE

Special meetings of the board of directors for any purpose or 
purposes may be called at any time by the chairman of the board, the 
president, any vice president, the secretary or any two directors.

Notice of the time and place of special meetings shall be 
delivered personally or by telephone to each director or sent by first-
class mail, telecopy or telegram, charges prepaid, addressed to each 
director at that director's address as it is shown on the records of the 
corporation.  If the notice is mailed, it shall be deposited in the 
United States mail at least four (4) days before the time of the holding 
of the meeting.  If the notice is delivered personally or by telephone, 
telecopy or telegram, it shall be delivered personally or by telephone 
or to the telegraph company at least forty-eight (48) hours before the 
time of the holding of the meeting.  Any oral notice given personally or 
by telephone may be communicated either to the director or to a person 
at the office of the director who the person giving the notice has 
reason to believe will promptly communicate it to the director.  The 
notice need not specify the purpose or the place of the meeting, if the 
meeting is to be held at the principal executive office of the 
corporation.

3.10    QUORUM

A majority of the authorized number of directors shall constitute 
a quorum for the transaction of business, except to adjourn as provided 
in Section 3.12 of these bylaws.  Every act or decision done or made by 
a majority of the directors present at a duly held meeting at which a 
quorum is present shall be regarded as the act of the board of 
directors, subject to the provisions of the certificate of incorporation 
and applicable law.

A meeting at which a quorum is initially present may continue to 
transact business notwithstanding the withdrawal of directors, if any 
action taken is approved by at least a majority of the quorum for that 
meeting.

3.11    WAIVER OF NOTICE

Notice of a meeting need not be given to any director (i) who 
signs a waiver of notice, whether before or after the meeting, or 
(ii) who attends the meeting other than for the express purposed of 
objecting at the beginning of the meeting to the transaction of any 
business because the meeting is not lawfully called or convened.  All 
such waivers shall be filed with the corporate records or made part of 
the minutes of the meeting.  A waiver of notice need not specify the 
purpose of any regular or special meeting of the board of directors.

3.12    ADJOURNMENT

A majority of the directors present, whether or not constituting a 
quorum, may adjourn any meeting of the board to another time and place.

3.13    NOTICE OF ADJOURNMENT

Notice of the time and place of holding an adjourned meeting of 
the board need not be given unless the meeting is adjourned for more 
than twenty-four (24) hours.  If the meeting is adjourned for more than 
twenty-four (24) hours, then notice of the time and place of the 
adjourned meeting shall be given before the adjourned meeting takes 
place, in the manner specified in Section 3.9 of these bylaws, to the 
directors who were not present at the time of the adjournment.

3.14    BOARD ACTION BY WRITTEN CONSENT WITHOUT A MEETING

Any action required or permitted to be taken by the board of 
directors may be taken without a meeting, provided that all members of 
the board individually or collectively consent in writing to that 
action.  Such action by written consent shall have the same force and 
effect as a unanimous vote of the board of directors. Such written 
consent and any counterparts thereof shall be filed with the minutes of 
the proceedings of the board of directors.

3.15    FEES AND COMPENSATION OF DIRECTORS

Directors and members of committees may receive such compensation, 
if any, for their services and such reimbursement of expenses as may be 
fixed or determined by resolution of the board of directors.  This 
Section 3.15 shall not be construed to preclude any director from 
serving the corporation in any other capacity as an officer, agent, 
employee or otherwise and receiving compensation for those services.

3.16    APPROVAL OF LOANS TO OFFICERS

The corporation may lend money to, or guarantee any obligation of, 
or otherwise assist any officer or other employee of the corporation or 
any of its subsidiaries, including any officer or employee who is a 
director of the corporation or any of its subsidiaries, whenever, in the 
judgment of the directors, such loan, guaranty or assistance may 
reasonably be expected to benefit the corporation.  The loan, guaranty 
or other assistance may be with or without interest and may be 
unsecured, or secured in such manner as the board of directors shall 
approve, including, without limitation, a pledge of shares of stock of 
the corporation.  Nothing contained in this section shall be deemed to 
deny, limit or restrict the powers of guaranty or warranty of the 
corporation at common law or under any statute.

3.17    SOLE DIRECTOR PROVIDED BY CERTIFICATE OF INCORPORATION

In the event only one director is required by these bylaws or the 
certificate of incorporation, then any reference herein to notices, 
waivers, consents, meetings or other actions by a majority or quorum of 
the directors shall be deemed to refer to such notice, waiver, etc., by 
such sole director, who shall have all the rights and duties and shall 
be entitled to exercise all of the powers and shall assume all the 
responsibilities otherwise herein described as given to the board of 
directors.


                               ARTICLE IV

                              COMMITTEES

4.1     COMMITTEES OF DIRECTORS

The board of directors may, by resolution adopted by a majority of 
the authorized number of directors, designate one (1) or more 
committees, each consisting of two or more directors, to serve at the 
pleasure of the board.  The board may designate one (1) or more 
directors as alternate members of any committee, who may replace any 
absent or disqualified member at any meeting of the committee.  The 
appointment of members or alternate members of a committee requires the 
vote of a majority of the authorized number of directors.  Any 
committee, to the extent provided in the resolution of the board, shall 
have and may exercise all the powers and authority of the board, but no 
such committee shall have the power or authority to (i) amend the 
certificate of incorporation (except that a committee may, to the extent 
authorized in the resolution or resolutions providing for the issuance 
of shares of stock adopted by the board of directors as provided in 
Section 151(a) of the General Corporation Law of Delaware, fix the 
designations and any of the preferences or rights of such shares 
relating to dividends, redemption, dissolution, any distribution of 
assets of the corporation or the conversion into, or the exchange of 
such shares for, shares of any other class or classes or any other 
series of the same or any other class or classes of stock of the 
corporation), (ii) adopt an agreement of merger or consolidation under 
Sections 251 or 252 of the General Corporation Law of Delaware, 
(iii) recommend to the stockholders the sale, lease or exchange of all 
or substantially all of the corporation's property and assets, 
(iv) recommend to the stockholders a dissolution of the corporation or a 
revocation of a dissolution or (v) amend the bylaws of the corporation; 
and, unless the board resolution establishing the committee, the bylaws 
or the certificate of incorporation expressly so provide, no such 
committee shall have the power or authority to declare a dividend, to 
authorize the issuance of stock, or to adopt a certificate of ownership 
and merger pursuant to Section 253 of the General Corporation Law of 
Delaware.

4.2     MEETINGS AND ACTION OF COMMITTEES

Meetings and actions of committees shall be governed by, and held 
and taken in accordance with, the following provisions of Article III of 
these bylaws: Section 3.6 (place of meetings; meetings by telephone), 
Section 3.8 (regular meetings), Section 3.9 (special meetings; notice), 
Section 3.10 (quorum), Section 3.11 (waiver of notice), Section 3.12 
(adjournment), Section 3.13 (notice of adjournment) and Section 3.14 
(board action by written consent without meeting), with such changes in 
the context of those bylaws as are necessary to substitute the committee 
and its members for the board of directors and its members; provided, 
however, that the time of regular meetings of committees may be 
determined either by resolution of the board of directors or by 
resolution of the committee, that special meetings of committees may 
also be called by resolution of the board of directors, and that notice 
of special meetings of committees shall also be given to all alternate 
members, who shall have the right to attend all meetings of the com-
mittee.  The board of directors may adopt rules for the government of 
any committee not inconsistent with the provisions of these bylaws.

4.3     COMMITTEE MINUTES

Each committee shall keep regular minutes of its meetings and 
report the same to the board of directors when required.


                                 ARTICLE V

                                OFFICERS

5.1     OFFICERS

The Corporate Officers of the corporation shall be a president, a 
secretary and a chief financial officer.  The corporation may also have, 
at the discretion of the board of directors, a chairman of the board, 
one or more vice presidents (however denominated), one or more assistant 
secretaries, a treasurer and one or more assistant treasurers, and such 
other officers as may be appointed in accordance with the provisions of 
Section 5.3 of these bylaws.  Any number of offices may be held by the 
same person.

In addition to the Corporate Officers of the Company described 
above, there may also be such Administrative Officers of the corporation 
as may be designated and appointed from time to time by the president of 
the corporation in accordance with the provisions of Section 5.12 of 
these bylaws.

5.2     ELECTION OF OFFICERS

The Corporate Officers of the corporation, except such officers 
as may be appointed in accordance with the provisions of Section 5.3 or 
Section 5.5 of these bylaws, shall be chosen by the board of directors, 
subject to the rights, if any, of an officer under any contract of 
employment, and shall hold their respective offices for such terms as 
the board of directors may from time to time determine.

5.3     SUBORDINATE OFFICERS

The board of directors may appoint, or may empower the president 
to appoint, such other Corporate Officers as the business of the corpo-
ration may require, each of whom shall hold office for such period, have 
such power and authority, and perform such duties as are provided in 
these bylaws or as the board of directors may from time to time 
determine.

The president may from time to time designate and appoint 
Administrative Officers of the corporation in accordance with the 
provisions of Section 5.12 of these bylaws.

5.4     REMOVAL AND RESIGNATION OF OFFICERS

Subject to the rights, if any, of a Corporate Officer under any 
contract of employment, any Corporate Officer may be removed, either 
with or without cause, by the board of directors at any regular or 
special meeting of the board or, except in case of a Corporate Officer 
chosen by the board of directors, by any Corporate Officer upon whom 
such power of removal may be conferred by the board of directors.

Any Corporate Officer may resign at any time by giving written 
notice to the corporation.  Any resignation shall take effect at the 
date of the receipt of that notice or at any later time specified in 
that notice; and, unless otherwise specified in that notice, the accept-
ance of the resignation shall not be necessary to make it effective.  
Any resignation is without prejudice to the rights, if any, of the 
corporation under any contract to which the Corporate Officer is a 
party.

Any Administrative Officer designated and appointed by the 
president may be removed, either with or without cause, at any time by 
the president.  Any Administrative Officer may resign at any time by 
giving written notice to the president or to the secretary of the 
corporation.

5.5     VACANCIES IN OFFICES

A vacancy in any office because of death, resignation, removal, 
disqualification or any other cause shall be filled in the manner 
prescribed in these bylaws for regular appointments to that office.

5.6     CHAIRMAN OF THE BOARD

The chairman of the board, if such an officer be elected, shall, 
if present, preside at meetings of the board of directors and exercise 
such other powers and perform such other duties as may from time to time 
be assigned to him by the board of directors or as may be prescribed by 
these bylaws.  If there is no president, then the chairman of the board 
shall also be the chief executive officer of the corporation and shall 
have the powers and duties prescribed in Section 5.7 of these bylaws.

5.7     PRESIDENT

Subject to such supervisory powers, if any, as may be given by the 
board of directors to the chairman of the board, if there be such an 
officer, the president shall be the chief executive officer of the 
corporation and shall, subject to the control of the board of directors, 
have general supervision, direction and control of the business and the 
officers of the corporation.  He or she shall preside at all meetings of 
the stockholders and, in the absence or nonexistence of a chairman of 
the board, at all meetings of the board of directors.  He or she shall 
have the general powers and duties of management usually vested in the 
office of president of a corporation, and shall have such other powers 
and perform such other duties as may be prescribed by the board of 
directors or these bylaws.

5.8     VICE PRESIDENTS

In the absence or disability of the president, and if there is no 
chairman of the board, the vice presidents, if any, in order of their 
rank as fixed by the board of directors or, if not ranked, a vice 
president designated by the board of directors, shall perform all the 
duties of the president and when so acting shall have all the powers of, 
and be subject to all the restrictions upon, the president.  The vice 
presidents shall have such other powers and perform such other duties as 
from time to time may be prescribed for them respectively by the board 
of directors, these bylaws, the president or the chairman of the board.

5.9     SECRETARY

The secretary shall keep or cause to be kept, at the principal 
executive office of the corporation or such other place as the board of 
directors may direct, a book of minutes of all meetings and actions of 
the board of directors, committees of directors and stockholders.  The 
minutes shall show the time and place of each meeting, whether regular 
or special (and, if special, how authorized and the notice given), the 
names of those present at directors' meetings or committee meetings, the 
number of shares present or represented at stockholders' meetings and 
the proceedings thereof.

The secretary shall keep, or cause to be kept, at the principal 
executive office of the corporation or at the office of the 
corporation's transfer agent or registrar, as determined by resolution 
of the board of directors, a share register or a duplicate share 
register, showing the names of all stockholders and their addresses, the 
number and classes of shares held by each, the number and date of 
certificates evidencing such shares and the number and date of 
cancellation of every certificate surrendered for cancellation.

The secretary shall give, or cause to be given, notice of all 
meetings of the stockholders and of the board of directors required to 
be given by law or by these bylaws.  He or she shall keep the seal of 
the corporation, if one be adopted, in safe custody and shall have such 
other powers and perform such other duties as may be prescribed by the 
board of directors or by these bylaws.

5.10    CHIEF FINANCIAL OFFICER

The chief financial officer shall keep and maintain, or cause to 
be kept and maintained, adequate and correct books and records of 
accounts of the properties and business transactions of the corporation, 
including accounts of its assets, liabilities, receipts, disbursements, 
gains, losses, capital, retained earnings and shares.  The books of 
account shall at all reasonable times be open to inspection by any 
director for a purpose reasonably related to his position as a director.

The chief financial officer shall deposit all money and other 
valuables in the name and to the credit of the corporation with such 
depositaries as may be designated by the board of directors. He or she 
shall disburse the funds of the corporation as may be ordered by the 
board of directors, shall render to the president and directors, 
whenever they request it, an account of all of his or her transactions 
as chief financial officer and of the financial condition of the 
corporation, and shall have such other powers and perform such other 
duties as may be prescribed by the board of directors or these bylaws.

5.11    ASSISTANT SECRETARY

The assistant secretary, if any, or, if there is more than one, 
the assistant secretaries in the order determined by the board of 
directors (or if there be no such determination, then in the order of 
their election) shall, in the absence of the secretary or in the event 
of his or her inability or refusal to act, perform the duties and 
exercise the powers of the secretary and shall perform such other duties 
and have such other powers as the board of directors may from time to 
time prescribe.

5.12    ADMINISTRATIVE OFFICERS

In addition to the Corporate Officers of the corporation as 
provided in Section 5.1 of these bylaws and such subordinate Corporate 
Officers as may be appointed in accordance with Section 5.3 of these 
bylaws, there may also be such Administrative Officers of the 
corporation as may be designated and appointed from time to time by the 
president of the corporation.  Administrative Officers shall perform 
such duties and have such powers as from time to time may be determined 
by the president or the board of directors in order to assist the 
Corporate Officers in the furtherance of their duties.  In the 
performance of such duties and the exercise of such powers, however, 
such Administrative Officers shall have limited authority to act on 
behalf of the corporation as the board of directors shall establish, 
including but not limited to limitations on the dollar amount and on the 
scope of agreements or commitments that may be made by such Admini-
strative Officers on behalf of the corporation, which limitations may 
not be exceeded by such individuals or altered by the president without 
further approval by the board of directors.

5.13    AUTHORITY AND DUTIES OF OFFICERS

In addition to the foregoing powers, authority and duties, all 
officers of the corporation shall respectively have such authority and 
powers and perform such duties in the management of the business of the 
corporation as may be designated from time to time by the board of 
directors.


                              ARTICLE VI

        INDEMNIFICATION OF DIRECTORS, OFFICERS, EMPLOYEES
                           AND OTHER AGENTS

6.1     INDEMNIFICATION OF DIRECTORS AND OFFICERS

The corporation shall, to the maximum extent and in the manner 
permitted by the General Corporation Law of Delaware as the same now 
exists or may hereafter be amended, indemnify any person against 
expenses (including attorneys' fees), judgments, fines, and amounts paid 
in settlement actually and reasonably incurred in connection with any 
threatened, pending or completed action, suit, or proceeding in which 
such person was or is a party or is threatened to be made a party by 
reason of the fact that such person is or was a director or officer of 
the corporation.  For purposes of this Section 6.1, a "director" or 
"officer" of the corporation shall mean any person (i) who is or was a 
director or officer of the corporation, (ii) who is or was serving at 
the request of the corporation as a director or officer of another 
corporation, partnership, joint venture, trust or other enterprise, or 
(iii) who was a director or officer of a corporation which was a 
predecessor corporation of the corporation or of another enterprise at 
the request of such predecessor corporation.

The corporation shall be required to indemnify a director or 
officer in connection with an action, suit, or proceeding (or part 
thereof) initiated by such director or officer only if the initiation of 
such action, suit, or proceeding (or part thereof) by the director or 
officer was authorized by the Board of Directors of the corporation.

The corporation shall pay the expenses (including attorney's fees) 
incurred by a director or officer of the corporation entitled to 
indemnification hereunder in defending any action, suit or proceeding 
referred to in this Section 6.1 in advance of its final disposition; 
provided, however, that payment of expenses incurred by a director or 
officer of the corporation in advance of the final disposition of such 
action, suit or proceeding shall be made only upon receipt of an 
undertaking by the director or officer to repay all amounts advanced if 
it should ultimately be determined that the director of officer is not 
entitled to be indemnified under this Section 6.1 or otherwise.

The rights conferred on any person by this Article shall not be 
exclusive of any other rights which such person may have or hereafter 
acquire under any statute, provision of the corporation's Certificate of 
Incorporation, these bylaws, agreement, vote of the stockholders or 
disinterested directors or otherwise.

Any repeal or modification of the foregoing provisions of this 
Article shall not adversely affect any right or protection hereunder of 
any person in respect of any act or omission occurring prior to the time 
of such repeal or modification.

6.2     INDEMNIFICATION OF OTHERS

The corporation shall have the power, to the maximum extent and in 
the manner permitted by the General Corporation Law of Delaware as the 
same now exists or may hereafter be amended, to indemnify any person 
(other than directors and officers) against expenses (including 
attorneys' fees), judgments, fines, and amounts paid in settlement 
actually and reasonably incurred in connection with any threatened, 
pending or completed action, suit, or proceeding, in which such person 
was or is a party or is threatened to be made a party by reason of the 
fact that such person is or was an employee or agent of the corporation. 
 For purposes of this Section 6.2, an "employee" or "agent" of the 
corporation (other than a director or officer) shall mean any person 
(i) who is or was an employee or agent of the corporation, (ii) who is 
or was serving at the request of the corporation as an employee or agent 
of another corporation, partnership, joint venture, trust or other 
enterprise, or (iii) who was an employee or agent of a corporation which 
was a predecessor corporation of the corporation or of another 
enterprise at the request of such predecessor corporation.

6.3     INSURANCE

The corporation may purchase and maintain insurance on behalf of 
any person who is or was a director, officer, employee or agent of the 
corporation, or is or was serving at the request of the corporation as a 
director, officer, employee or agent of another corporation, 
partnership, joint venture, trust or other enterprise against any 
liability asserted against him or her and incurred by him or her in any 
such capacity, or arising out of his or her status as such, whether or 
not the corporation would have the power to indemnify him or her against 
such liability under the provisions of the General Corporation Law of 
Delaware.


                             ARTICLE VII

                        RECORDS AND REPORTS

7.1     MAINTENANCE AND INSPECTION OF RECORDS

The corporation shall, either at its principal executive office or 
at such place or places as designated by the board of directors, keep a 
record of its stockholders listing their names and addresses and the 
number and class of shares held by each stockholder, a copy of these 
bylaws as amended to date, accounting books and other records of its 
business and properties.

Any stockholder of record, in person or by attorney or other 
agent, shall, upon written demand under oath stating the purpose 
thereof, have the right during the usual hours for business to inspect 
for any proper purpose the corporation's stock ledger, a list of its 
stockholders, and its other books and records and to make copies or 
extracts therefrom.  A proper purpose shall mean a purpose reasonably 
related to such person's interest as a stockholder.  In every instance 
where an attorney or other agent is the person who seeks the right to 
inspection, the demand under oath shall be accompanied by a power of 
attorney or such other writing that authorizes the attorney or other 
agent to so act on behalf of the stockholder. The demand under oath 
shall be directed to the corporation at its registered office in 
Delaware or at its principal place of business.

7.2     INSPECTION BY DIRECTORS

Any director shall have the right to examine (and to make copies 
of) the corporation's stock ledger, a list of its stockholders and its 
other books and records for a purpose reasonably related to his or her 
position as a director.

7.3     ANNUAL STATEMENT TO STOCKHOLDERS

The board of directors shall present at each annual meeting, and 
at any special meeting of the stockholders when called for by vote of 
the stockholders, a full and clear statement of the business and 
condition of the corporation.

7.4     REPRESENTATION OF SHARES OF OTHER CORPORATIONS

The chairman of the board, if any, the president, any vice 
president, the chief financial officer, the secretary or any assistant 
secretary of this corporation, or any other person authorized by the 
board of directors or the president or a vice president, is authorized 
to vote, represent and exercise on behalf of this corporation all rights 
incident to any and all shares of the stock of any other corporation or 
corporations standing in the name of this corporation.  The authority 
herein granted may be exercised either by such person directly or by any 
other person authorized to do so by proxy or power of attorney duly 
executed by such person having the authority.

7.5     CERTIFICATION AND INSPECTION OF BYLAWS

The original or a copy of these bylaws, as amended or otherwise 
altered to date, certified by the secretary, shall be kept at the 
corporation's principal executive office and shall be open to inspection 
by the stockholders of the corporation, at all reasonable times during 
office hours.


                                 ARTICLE VIII

                               GENERAL MATTERS

8.1     RECORD DATE FOR PURPOSES OTHER THAN NOTICE AND VOTING

For purposes of determining the stockholders entitled to receive 
payment of any dividend or other distribution or allotment of any rights 
or the stockholders entitled to exercise any rights in respect of any 
change, conversion or exchange of stock, or for the purpose of any other 
lawful action, the board of directors may fix, in advance, a record 
date, which shall not precede the date upon which the resolution fixing 
the record date is adopted and which shall not be more than sixty (60) 
days before any such action.  In that case, only stockholders of record 
at the close of business on the date so fixed are entitled to receive 
the dividend, distribution or allotment of rights, or to exercise such 
rights, as the case may be, notwithstanding any transfer of any shares 
on the books of the corporation after the record date so fixed, except 
as otherwise provided by law.

If the board of directors does not so fix a record date, then the 
record date for determining stockholders for any such purpose shall be 
at the close of business on the day on which the board of directors 
adopts the applicable resolution.

8.2     CHECKS; DRAFTS; EVIDENCES OF INDEBTEDNESS

From time to time, the board of directors shall determine by 
resolution which person or persons may sign or endorse all checks, 
drafts, other orders for payment of money, notes or other evidences of 
indebtedness that are issued in the name of or payable to the 
corporation, and only the persons so authorized shall sign or endorse 
those instruments.

8.3     CORPORATE CONTRACTS AND INSTRUMENTS:  HOW EXECUTED

The board of directors, except as otherwise provided in these 
bylaws, may authorize and empower any officer or officers, or agent or 
agents, to enter into any contract or execute any instrument in the name 
of and on behalf of the corporation; such power and authority may be 
general or confined to specific instances.  Unless so authorized or 
ratified by the board of directors or within the agency power of an 
officer, no officer, agent or employee shall have any power or authority 
to bind the corporation by any contract or engagement or to pledge its 
credit or to render it liable for any purpose or for any amount.

8.4     STOCK CERTIFICATES; TRANSFER; PARTLY PAID SHARES

The shares of the corporation shall be represented by certifi-
cates, provided that the board of directors of the corporation may 
provide by resolution or resolutions that some or all of any or all 
classes or series of its stock shall be uncertificated shares.  Any such 
resolution shall not apply to shares represented by a certificate until 
such certificate is surrendered to the corporation.  Notwithstanding the 
adoption of such a resolution by the board of directors, every holder of 
stock represented by certificates and, upon request, every holder of 
uncertificated shares, shall be entitled to have a certificate signed 
by, or in the name of the corporation by, the chairman or vice-chairman 
of the board of directors, or the president or vice-president, and by 
the treasurer or an assistant treasurer, or the secretary or an 
assistant secretary of such corporation representing the number of 
shares registered in certificate form.  Any or all of the signatures on 
the certificate may be a facsimile.  In case any officer, transfer agent 
or registrar who has signed or whose facsimile signature has been placed 
upon a certificate has ceased to be such officer, transfer agent or 
registrar before such certificate is issued, it may be issued by the 
corporation with the same effect as if he or she were such officer, 
transfer agent or registrar at the date of issue.

Certificates for shares shall be of such form and device as the 
board of directors may designate and shall state the name of the record 
holder of the shares represented thereby; its number; date of issuance; 
the number of shares for which it is issued; a summary statement or 
reference to the powers, designations, preferences or other special 
rights of such stock and the qualifications, limitations or restrictions 
of such preferences and/or rights, if any; a statement or summary of 
liens, if any; a conspicuous notice of restrictions upon transfer or 
registration of transfer, if any; a statement as to any applicable 
voting trust agreement; if the shares be assessable, or, if assessments 
are collectible by personal action, a plain statement of such facts.

Upon surrender to the secretary or transfer agent of the 
corporation of a certificate for shares duly endorsed or accompanied by 
proper evidence of succession, assignment or authority to transfer, it 
shall be the duty of the corporation to issue a new certificate to the 
person entitled thereto, cancel the old certificate and record the 
transaction upon its books.

The corporation may issue the whole or any part of its shares as 
partly paid and subject to call for the remainder of the consideration 
to be paid therefor.  Upon the face or back of each stock certificate 
issued to represent any such partly paid shares, or upon the books and 
records of the corporation in the case of uncertificated partly paid 
shares, the total amount of the consideration to be paid therefor and 
the amount paid thereon shall be stated.  Upon the declaration of any 
dividend on fully paid shares, the corporation shall declare a dividend 
upon partly paid shares of the same class, but only upon the basis of 
the percentage of the consideration actually paid thereon.

8.5     SPECIAL DESIGNATION ON CERTIFICATES

If the corporation is authorized to issue more than one class of 
stock or more than one series of any class, then the powers, the 
designations, the preferences and the relative, participating, optional 
or other special rights of each class of stock or series thereof and the 
qualifications, limitations or restrictions of such preferences and/or 
rights shall be set forth in full or summarized on the face or back of 
the certificate that the corporation shall issue to represent such class 
or series of stock; provided, however, that, except as otherwise 
provided in Section 202 of the General Corporation Law of Delaware, in 
lieu of the foregoing requirements there may be set forth on the face or 
back of the certificate that the corporation shall issue to represent 
such class or series of stock a statement that the corporation will 
furnish without charge to each stockholder who so requests the powers, 
the designations, the preferences and the relative, participating, 
optional or other special rights of each class of stock or series 
thereof and the qualifications, limitations or restrictions of such 
preferences and/or rights.

8.6     LOST CERTIFICATES

Except as provided in this Section 8.6, no new certificates for 
shares shall be issued to replace a previously issued certificate unless 
the latter is surrendered to the corporation and canceled at the same 
time.  The board of directors may, in case any share certificate or 
certificate for any other security is lost, stolen or destroyed, 
authorize the issuance of replacement certificates on such terms and 
conditions as the board may require; the board may require 
indemnification of the corporation secured by a bond or other adequate 
security sufficient to protect the corporation against any claim that 
may be made against it, including any expense or liability, on account 
of the alleged loss, theft or destruction of the certificate or the 
issuance of the replacement certificate.

8.7     TRANSFER AGENTS AND REGISTRARS

The board of directors may appoint one or more transfer agents or 
transfer clerks, and one or more registrars, each of which shall be an 
incorporated bank or trust company -- either domestic or foreign, who 
shall be appointed at such times and places as the requirements of the 
corporation may necessitate and the board of directors may designate.

8.8     CONSTRUCTION; DEFINITIONS

Unless the context requires otherwise, the general provisions, 
rules of construction and definitions in the General Corporation Law of 
Delaware shall govern the construction of these bylaws.  Without 
limiting the generality of this provision, as used in these bylaws, the 
singular number includes the plural, the plural number includes the 
singular, and the term "person" includes both an entity and a natural 
person.


                              ARTICLE IX

                             AMENDMENTS

The original or other bylaws of the corporation may be adopted, 
amended or repealed by the stockholders entitled to vote or by the board 
of directors of the corporation.  The fact that such power has been so 
conferred upon the directors shall not divest the stockholders of the 
power, nor limit their power to adopt, amend or repeal bylaws.

Whenever an amendment or new bylaw is adopted, it shall be copied 
in the book of bylaws with the original bylaws, in the appropriate 
place.  If any bylaw is repealed, the fact of repeal with the date of 
the meeting at which the repeal was enacted or the filing of the 
operative written consent(s) shall be stated in said book.




January 23, 1996

Mr. Dennis P. Waldera
30 Iron Gate Road
Trumbull,  CT  06611

Dear Denny,

I am pleased to offer you the position of Vice President, Direct 
Marketing for Hello Direct, Inc., reporting to me. Attached is a list of 
your key areas of responsibility.

The following outlines the terms and conditions of this offer:

1. Base starting salary of $150,000 per year, payable bi-monthly.

2. You will be eligible to participate with the Company's other 
executive management personnel in the Management Bonus Plan and 
receive an annual bonus of 50% of base salary if the Company 
meets certain target financial results. Bonuses will be paid in 
the first quarter of the fiscal year following the year in 
which the bonus was earned.

3. As of the effective date of your employment, you will be 
granted an incentive stock option to purchase 50,000 shares of 
the Company's common stock at an exercise price equal to the 
fair market value at the date of the grant. You will be 
eligible to receive additional stock options in 1998. All such 
options vest over four years in accordance with the company's 
stock option vesting policy.

4. You will be eligible to participate in the Company's benefit 
programs, which include health, dental, 401K, and life 
insurance for you. There is a $36.42 payroll deduction per pay 
period for health coverage; dependent coverage is available at 
an additional charge. As a Company executive, you will also be 
eligible to participate in the Executive Disability Plan.

5. As we discussed, in addition to seven Company scheduled paid 
holidays and two floating paid holidays per year, you will 
receive ten days of paid vacation in 1996 and fifteen paid 
vacation days in 1997 and years thereafter.

6. In the unlikely event that during your first two years with the 
Company your employment is terminated without cause or 
following a change of controlling ownership of the Company, you 
will receive your base salary and benefits for nine months 
following the termination,  your stock options shall become 
fully vested and exercisable within three months from the date 
of termination, and you shall have the option of continuing to 
be covered by the Executive Disability Plan at your expense.

7. A starting date of on or before April 29, 1996.




Page 2
Dennis P. Waldera
January 23, 1996


Should this offer meet with your approval, please note your acceptance 
by signing and dating one copy of this letter in the space provided 
below and return it to me on or before February 5, 1996.

Denny, all of the officers join me in hoping that you will accept our 
offer to become a member of the Hello Direct team. We know that you 
would play a major leadership role in helping us to meet and exceed our 
goals while contributing to sustaining the Hello Direct Principles. We 
look forward to welcoming you on board!

Sincerely,

/s/ E. Alexander Glover
- -----------------------
E. Alexander Glover 
Executive Vice President



Accepted by /s/ Dennis P. Waldera          Date February 5, 1996
                ---------------------           ----------------
              Dennis P. Waldera



First Amendment to Employment Agreement

This First Amendment to Employment Agreement made by and between E. 
Alexander Glover ("Associate") and Hello Direct, Inc. (the "Company") , 
shall become effective July 1, 1997. 

The parties hereto agree to amend the Employment Agreement made by 
and between them as of March 24, 1995 ("the Agreement"), a copy of which 
is attached hereto for reference, as follows:
1. Section l(a) of the Agreement is amended to provide as 
follows:
       The Company agrees to employ Associate under the terms of 
this Agreement in the position of President and Chief Operating Officer. 
Associate shall report to the Board of Directors. Associate shall have 
the responsibilities normally associated with the Company's chief 
operating officer. 
2. Section 2(a) of the Agreement is amended to provide as 
follows:
     For all services to be rendered by Associate pursuant to this 
Agreement, the Company agrees to pay Associate a base salary (the "Base 
Salary") at an annual rate of not less than $300,000. Base Salary shall 
be paid in periodic installments in accordance with the Company's 
regular payroll practices. 
3. Section 2 (b) of the Agreement is amended to provide that 
Associate shall be eligible to participate in the Company's management 
bonus plan and receive an annual bonus of not less than 50% of Base 
Salary if the Company meets certain targeted financial criteria. 
4. Section 2(c) is added to the Agreement to provide as follows: 
      The Company's Board of Directors, acting by its Compensation 
Committee or another designee, shall review Associate's compensation 
package, including Base Salary, bonus, employee benefits, and stock 
options, on an annual basis, commencing in January, 1998. In no event, 
however, shall Associate's Base Salary be reduced below $300,000 per 
annum. 
5.  Section 3(c) (iii) of the Agreement is amended to provide as 
follows: 
       (iii) a change in reporting from the Board of Directors to 
another officer. 
6.  The second sentence of Section 5(a) of the Agreement is 
amended to provide as follows: 
       The Company agrees that on each anniversary of the Effective 
Date, Associate shall be granted an additional incentive stock option to 
purchase a minimum of 50,000 shares of Common Stock at an exercise price 
equal to the fair market value on the date of the grant; provided that, 
at the discretion of the Compensation Committee of the Board of 
Directors, the total exercise price for the additional options granted 
pursuant to this sentence on any one anniversary may be limited to 
$500,000. 
7.  Section 7(a) (i) of the Agreement is amended to provide that 
with respect to termination occurring after March 24, 1998 the time 
period for payment of the Severance Payment and the benefits referred to 
therein shall be twelve (12) months. 
8. The first sentence of Section 11 of the Agreement is amended 
to provide as follows- This Agreement shall terminate on March 24, 2001. 
9. The last sentence of Section 11 of the Agreement is amended 
to provide as follows:
     No payments shall be required pursuant to Section 7 (a)(i) of 
this Agreement for any termination of employment occurring after March 
24, 2001. 
     Except as amended herein, the Agreement shall remain in full 
force and effect in accordance with its terms. 
IN WITNESS WHEREOF, each of the parties, in the case of the Company 
by its duly authorized officer or director, has executed this First 
Amendment to Employment Agreement, as of the day and year first above 
written. 

HELLO DIRECT, INC. 



By:     /s/ E. Alexander Glover                 By:     /s/ John B. Mumford
        E. Alexander Glover                             John B. Mumford



<PAGE>

                                                                    Exhibit 23.1



                    Report on Financial Statement Schedule
                      and Consent of Independent Auditors
                      -----------------------------------

The Board of Directors and Stockholders
Hello Direct, Inc.

The audits referred to in our report dated January 26, 1998, included 
the related financial statement schedule as of December 31, 1997, and 
for each of the years in the three-year period ended December 31, 1997, 
included in the annual report on Form 10-K.  This financial statement 
schedule is the responsibility of the Company's management.  Our 
responsibility is to express an opinion on this financial statement 
schedule based on our audits.  In our opinion, such financial statement 
schedule, when considered in relation to the basic financial statements 
taken as a whole, presents fairly in all material respects the 
information set forth therein.

We consent to incorporation by reference in the registration statement 
on Form S-8 of Hello Direct, Inc. of our report dated January 26, 1998, 
relating to the balance sheets of Hello Direct, Inc. as of December 31, 
1997, and 1996, and the related statements of operations, stockholders' 
equity, and cash flows for each of the years in the three year period 
ended December 31, 1997, and the related financial statement schedule, 
which report appears in this December 31, 1997, annual report on Form 
10-K of Hello Direct, Inc.


/s/ KPMG Peat Marwick LLP

San Jose, California
March 25, 1998


<TABLE> <S> <C>

<ARTICLE>  5
<LEGEND>   This schedule contains summary financial information extracted
           from the Balance Sheet and Statement of Operations included in the
           Company's Form 10-K for the year ended December 31, 1997 and is
           qualified in its entirety by reference to such Financial Statements.
</LEGEND> 
<MULTIPLIER>1
       
<S>                                        <C>          <C>          <C>
<FISCAL-YEAR-END>                          Dec-31-1997  Dec-31-1996  Dec-31-1995
<PERIOD-START>                             Jan-01-1997  Jan-01-1996  Jan-01-1995
<PERIOD-END>                               Dec-31-1997  Dec-31-1996  Dec-31-1995
<PERIOD-TYPE>                              12-MOS       12-MOS       12-MOS
<CASH>                                       5,135,000    2,492,000    3,487,000
<SECURITIES>                                 3,830,000    6,007,000    4,322,000
<RECEIVABLES>                                6,475,000    5,360,000    3,875,000
<ALLOWANCES>                                   723,000      508,000      467,000
<INVENTORY>                                  5,137,000    5,287,000    3,914,000
<CURRENT-ASSETS>                            22,446,000   20,605,000   16,366,000
<PP&E>                                       7,326,000    5,109,000    2,246,000
<DEPRECIATION>                               2,507,000    1,317,000      966,000
<TOTAL-ASSETS>                              31,832,000   28,966,000   25,716,000
<CURRENT-LIABILITIES>                        5,175,000    4,323,000    1,969,000
<BONDS>                                              0            0            0
                                0            0            0
                                          0            0            0
<COMMON>                                         5,000        5,000        5,000
<OTHER-SE>                                  26,652,000   24,638,000   23,722,000
<TOTAL-LIABILITY-AND-EQUITY>                31,832,000   28,966,000   25,716,000
<SALES>                                     63,846,000   51,590,000   36,823,000
<TOTAL-REVENUES>                            63,846,000   51,590,000   36,823,000
<CGS>                                       30,759,000   25,181,000   16,916,000
<TOTAL-COSTS>                               30,759,000   25,181,000   16,916,000
<OTHER-EXPENSES>                            30,826,000   25,875,000   20,472,000
<LOSS-PROVISION>                                     0            0            0
<INTEREST-EXPENSE>                              13,000       13,000      150,000
<INCOME-PRETAX>                              2,960,000    1,234,000      (23,000)
<INCOME-TAX>                                 1,184,000      493,000   (2,112,000)
<INCOME-CONTINUING>                          1,776,000      741,000    2,089,000
<DISCONTINUED>                                       0            0            0
<EXTRAORDINARY>                                      0            0      137,000
<CHANGES>                                            0            0            0
<NET-INCOME>                                 1,776,000      741,000    1,952,000
<EPS-PRIMARY>                                    $0.35        $0.15        $0.44
<EPS-DILUTED>                                    $0.35        $0.15        $0.43
        

</TABLE>


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