SITEL CORP
8-K, 1997-08-01
BUSINESS SERVICES, NEC
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<PAGE>
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 8-K

                                 CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934



Date of Report (Date of earliest event reported):  July 18, 1997



                                SITEL CORPORATION
             (Exact name of registrant as specified in its charter)



           MINNESOTA                 1-12577               47-0684333
   (State or jurisdiction of    (Commission File        (I.R.S. Employer
 incorporation or organization)       Number)          Identification No.)



                               13215 BIRCH STREET
                              OMAHA, NEBRASKA 68164
                                 (402) 498-6810
  (Address,  including zip code, and telephone number, including area  code,  of
registrant's principal executive offices)

                  ____________________________________________












     This 8-K consists of 3 pages.
<PAGE>
ITEM 9.  SALES OF EQUITY SECURITIES PURSUANT TO REGULATION S.

      On  July  18,  1997,  in connection with the acquisition  of  all  of  the
outstanding  shares  of  Svanberg & Co. Intressenter AB ("Svanberg"),  a  Sweden
corporation,  by an affiliated company of the registrant, the registrant  issued
138,023 shares of its Common Stock to the owners of Svanberg in satisfaction  of
SEK$17,600,000.00  (approximately US$2,263,084) of the acquisition  price.   The
issued  shares  were  sold  outside the United States in  reliance  on  multiple
exemptions from registration, including without limitation Regulation S.

<PAGE>
                                   SIGNATURES

      Pursuant  to the requirements of the Securities Exchange Act of 1934,  the
registrant  has  duly  caused this report to be signed  on  its  behalf  by  the
undersigned, thereunto duly authorized.


Date: August 1, 1997       SITEL Corporation


                        By:
                           _____________________________________________________
                           Barry   S.   Major, Executive Vice President-Finance,
                           Chief Financial Officer, and Secretary








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