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SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 or 15(d)
of the Securities Exchange Act of 1934
January 24, 1997
Date of Report (Date of earliest event reported)
POORE BROTHERS, INC.
(Exact name of registrant as specified in its charter)
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1-14556
DELAWARE 0-21857 86-0786101
(State or other jurisdiction (Commission File Number) (I.R.S. Employer
of incorporation) Identification No.)
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2664 South Litchfield Road
Goodyear, Arizona 85338
(Address of principal executive offices) (zip code)
(602) 925-0731
(Registrant's telephone number, including area code)
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ITEM 5. OTHER EVENTS
On January 24, 1997, the Board of Directors of Poore Brothers, Inc.
(the "Company") appointed Eric J. Kufel as the Company's new President and Chief
Executive Officer, effective February 3, 1997. Mr. Kufel was also elected to the
Board of Directors. The Board of Directors also accepted the resignation of
David J. Brennan, the current President and Chief Executive Officer, effective
February 2, 1997. Mr. Brennan will remain on the Company's Board of Directors.
On January 27, 1996, the Registrant issued the press release attached
hereto as Exhibit 99, which press release is hereby incorporated by reference
herein.
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934,
the Registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.
Date: January 31, 1997 POORE BROTHERS, INC.
By:_______________________________
Jeffrey H. Strasberg
Vice President, Chief Financial Officer,
Treasurer and Secretary
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EXHIBIT INDEX
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EXHIBIT NUMBER DESCRIPTION
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99 Press Release, dated January 27, 1997
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EXHIBIT 99
POORE BROTHERS, INC. NAMES ERIC J. KUFEL NEW PRESIDENT AND CEO
GOODYEAR, AZ, January 27 -- Poore Brothers, Inc. (Nasdaq: POOR) announced today
that Eric J. Kufel has been named President and Chief Executive Officer. Mr.
Kufel comes to Poore Brothers from The Dial Corp. where he was the Senior Brand
Manager for Purex Laundry Detergent.
Mark S. Howells, Chairman of the Company, stated that "Poore Brothers is
entering a new phase in its business life cycle. David J. Brennan, the current
President and CEO, has built a solid platform for Poore Brothers' continued
growth. Dave will remain a director of Poore Brothers as well as consult with
the Company while working with Eric to transition Poore Brothers into our next
generation of growth. The Company is very grateful for Dave's past and
continuing dedication. Poore Brothers is exceedingly fortunate to obtain the
considerable skills of Mr. Kufel. He has considerable consumer products
experience and a strong track record of achieving brand growth. We look forward
to his contribution to the growth of Poore Brothers products and the creation of
additional distribution channels."
Mr. Kufel received his Master's of International Management degree from the
American Graduate School of International Management, Glendale, Arizona. After
graduating, Mr. Kufel began his career with The Kellogg Company and managed the
marketing plan of Kellogg's Frosted Flakes, the number one cereal brand in the
country. While at Kellogg, Mr. Kufel developed and launched the Healthy Choice
cereal line. In 1994, Mr. Kufel joined the Coca Cola Company's brand management
group, achieving the title of Senior Brand Manager of Minute Maid Orange Juice.
In November 1995, Mr. Kufel joined The Dial Corporation as Senior Brand Manager
of Purex Laundry Detergent. He was responsible for managing the sales and
operations for this product which has annual retail consumption exceeding $240
million.
Mr. Kufel will assume his duties effective February 3, 1997. In addition to his
responsibilities with the Company, Mr. Kufel will also serve as a member of the
Company's Board of Directors.
Poore Brothers currently manufactures kettle cooked potato chips under its own
label at plants in Goodyear, Arizona and LaVergne, Tennessee, along with private
label chips for sale by grocery stores served by the Arizona facility. Poore
Brothers also distributes a variety of snack food products manufactured by other
companies.
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Certain statements contained herein may be "forward-looking" statements (as such
term is defined in the Private Securities Litigation Reform Act of 1995).
Because such statements include risks and uncertainties, actual results may
differ materially from those expressed or implied by such forward-looking
statements. Factors that could cause results to differ materially from those
expressed or implied by such forward-looking statements include, but are not
limited to, those discussed in filings made by the Company with the Securities
and Exchange Commission.
Questions regarding this announcement or the Company should be directed to
Jeffrey Strasberg, Chief Financial Officer at (602) 932-6204 or Becky Searles,
Investor Relations at (602) 932-6201.
