POORE BROTHERS INC
SB-2, 1997-09-22
MISCELLANEOUS FOOD PREPARATIONS & KINDRED PRODUCTS
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   As filed with the Securities and Exchange Commission on September 22, 1997
                                                         Registration No.
================================================================================
- --------------------------------------------------------------------------------
                       SECURITIES AND EXCHANGE COMMISSION
                            WASHINGTON, D.C. 20549
                               ----------------
                                   FORM SB-2
                             REGISTRATION STATEMENT
                                     UNDER
                           THE SECURITIES ACT OF 1933

                               ----------------

                              POORE BROTHERS, INC.
                 (Name Of Small Business Issuer In Its Charter)
                                    Delaware
                        (State Or Other Jurisdiction Of
                         Incorporation Or Organization)
                                      2096
                          (Primary Standard Industrial
                            Classification Code No.)
                                   86-0786101
                                (I.R.S. Employer
                              Identification No.)

                               ----------------

                          3500 South La Cometa Drive
                            Goodyear, Arizona 85338
                                 (602) 932-6200
(Address  And  Telephone  Number  Of  Principal  Executive Offices And Principal
                              Place Of Business Or
                     Intended Principal Place Of Business)


                                 Eric J. Kufel
                     President and Chief Executive Officer
                              Poore Brothers, Inc.
                           3500 South La Cometa Drive
                            Goodyear, Arizona 85338
                                 (602) 932-6200
           (Name, Address And Telephone Number Of Agent For Service)

                               ----------------

                    With copies to counsel for the Company:
                             Jeffrey B. Cobb, Esq.
                              Cobb & Eisenberg LLC
                               315 Post Road West
                              Westport, CT 06881
                                 (203) 222-9560
                               ----------------

     Approximate  date  of  proposed sale to the public: From time to time after
the effective date of this Registration Statement.

     If any of the securities being registered on this form are to be offered on
a delayed or continous  basis  pursuant to Rule 415 under the  Securities Act of
1933, check the following box. [X]

                        CALCULATION OF REGISTRATION FEE
- --------------------------------------------------------------------------------
<TABLE>
<CAPTION>
                                                               Proposed          Proposed
                                                 Amount        Maximum            Maximum         Amount of
           Title of Each Class Of                To Be      Offering Price       Aggregate       Registration
         Securities To Be Registered           Registered    Per Share(3)    Offering Price(3)       Fee
<S>                                            <C>              <C>              <C>               <C>
Common Stock, par value $0.01 per share......  607,060(1)       $1.50            $910,590          $275.94
Common Stock issuable upon exercise of
 Warrant   ..................................  300,000(2)       $1.50            $450,000          $136.36
</TABLE>
- --------------------------------------------------------------------------------
(1) Shares  of  the  Registrant's  Common  Stock  being registered for resale on
behalf  of  selling  security  holders.  
(2)  Underlying  shares of Common Stock  issuable upon the exercise of a Warrant
issued by the Registrant to Westminster  Capital,  Inc. in September,  1996 (the
"Financing  Warrant").  This Registration  Statement also covers such additional
number of shares as may become  issuable upon exercise of the Financing  Warrant
by reason of anti-dilution, pursuant to Rule 416.
(3) Estimated solely for purposes of calculating the  registration  fee. The fee
with respect to the Common Stock  (including  the Common Stock issuable upon the
exercise of the Financing  Warrant) is based upon the last reported  sales price
of the Common  Stock as reported on the Nasdaq  SmallCap  Market as of September
17,  1997.  The  Financing  Warrant has an exercise  price of $1.40 per share of
Common Stock.

     THE  REGISTRANT  HEREBY  AMENDS THIS REGISTRATION STATEMENT ON SUCH DATE OR
DATES  AS  MAY  BE  NECESSARY  TO  DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT
SHALL  FILE A FURTHER AMENDMENT WHICH SPECIFICALLY STATES THAT THIS REGISTRATION
STATEMENT  SHALL  THEREAFTER BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8(A) OF
THE  SECURITIES  ACT  OF  1933  OR UNTIL THE REGISTRATION STATEMENT SHALL BECOME
EFFECTIVE  ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8(A),
MAY DETERMINE.
- --------------------------------------------------------------------------------
================================================================================
<PAGE>
INFORMATION   CONTAINED   HEREIN  IS  SUBJECT  TO  COMPLETION  OR  AMENDMENT.  A
REGISTRATION  STATEMENT  RELATING  TO  THESE  SECURITIES HAS BEEN FILED WITH THE
SECURITIES  AND  EXCHANGE  COMMISSION.  THESE SECURITIES MAY NOT BE SOLD NOR MAY
OFFERS  TO  BUY BE ACCEPTED PRIOR TO THE TIME THE REGISTRATION STATEMENT BECOMES
EFFECTIVE.  THIS  PROSPECTUS  SHALL  NOT  CONSTITUTE  AN  OFFER  TO  SELL OR THE
SOLICITATION  OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES
IN  ANY  STATE IN WHICH SUCH OFFER, SOLICITATION OR SALE WOULD BE UNLAWFUL PRIOR
TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH STATE.

                 SUBJECT TO COMPLETION DATED SEPTEMBER 22, 1997

PROSPECTUS
- ----------

                                 907,060 Shares

                              POORE BROTHERS, INC.

[GRAPHIC OMITTED]

                                 Common Stock
     This  Prospectus  relates to the offer and sale (the "Offering") by certain
persons  (the "Selling Security Holders") of up to 907,060 shares (the "Shares")
of  common  stock,  par  value  $.01  per  share  (the "Common Stock"), of Poore
Brothers,  Inc.  (the  "Company").  The Shares being offered include (i) 607,060
shares  of Common Stock previously issued by the Company and (ii) 300,000 shares
of  Common  Stock  issuable  upon  the exercise of a Warrant issued in September
1996  by the Company to Westminster Capital, Inc. (the "Financing Warrant"). See
"Selling  Security  Holders  and  Plan  of  Distribution"  and  "Description  of
Securities."

     The  Selling  Security  Holders  may  sell  all  or a portion of the Shares
offered  hereby from time to time in transactions on the Nasdaq SmallCap Market,
in  privately  negotiated  transactions,  or by a combination of such methods of
sale,  at  fixed  prices that may be changed, at market prices prevailing at the
time  of  sale,  at  prices  related  to  such  prevailing  market  prices or at
negotiated  prices. See "Selling Security Holders and Plan of Distribution." The
Company  will  not  receive  any  of  the  proceeds  from the sale of the Shares
offered  pursuant  to  this  Prospectus,  but  will  receive  proceeds  of up to
$420,000  from  the exercise of the Financing Warrant. The expenses of preparing
and  filing  the  Registration  Statement of which this Prospectus is a part are
being borne by the Company.

     The  shares  of Common Stock are quoted on the Nasdaq SmallCap Market under
the symbol "POOR."

                THESE SECURITIES ARE SPECULATIVE AND INVOLVE A
                   HIGH DEGREE OF RISK. SEE "RISK FACTORS."
                               ----------------
THESE  SECURITIES  HAVE  NOT  BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
 EXCHANGE  COMMISSION OR ANY STATE SECURITIES COMMISSION, NOR HAS THE SECURITIES
 AND  EXCHANGE  COMMISSION  OR  ANY  STATE SECURITIES COMMISSION PASSED UPON THE
  ACCURACY OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE CONTRARY
                             IS A CRIMINAL OFFENSE.
================================================================================
                                                                 Proceeds to
                      Price      Underwriting  Proceeds to       Selling
                   to Public(1)  Discounts(2)  Company(3)   Security Holders(2)

Per Share  ......   $     1.50       $--           $0           $     1.50
Total  ..........   $1,360,590       $--           $0           $1,360,590

================================================================================
(1) Based  on  the  last  reported  sales price of the Company's Common Stock as
    reported  on  the  Nasdaq  SmallCap  Market  as  of  September 17, 1997. The
    actual  prices  at  which  the  Shares  may  be  sold will be dependent upon
    market prices and other factors on the date of any sale.
(2) The  Selling  Security  Holders  will  be  responsible  for  payment  of any
    commissions  or  discounts  in  connection  with  the sale of the Shares and
    such  amounts  may  vary.  The Company is paying the cost of the preparation
    and  filing  of  the  Registration  Statement  of which this Prospectus is a
    part.  Such  cost  includes  professional  fees,  filing  fees, printing and
    other  expenses  which,  in  the aggregate, are expected to be approximately
    $65,000.
(3) The  Company  will  not  receive  any  of  the proceeds from the sale of the
    Shares  offered  pursuant  to  this Prospectus, but will receive proceeds of
    up to $420,000 from the exercise of the Financing Warrant.

               The date of this Prospectus is September 22, 1997.
<PAGE>
     The  Poore  Brothers  logo  (see the cover  page of this  Prospectus)  is a
registered  trademark of the Company.  Poore Brothers (TM) is a trademark of the
Company.  All other trademarks or service marks appearing in this Prospectus are
trademarks or registered trademarks of the respective owners thereof.

                             AVAILABLE INFORMATION

     The Company is subject to the informational  requirements of the Securities
Exchange Act of 1934,  as amended (the  "Exchange  Act"),  pursuant to which the
Company files reports and other  information  with the  Securities  and Exchange
Commission (the "Commission").  Any interested party may inspect the reports and
other information filed by the Company,  without charge, at the Public Reference
Section of the  Commission  at its principal  office at 450 Fifth Street,  N.W.,
Washington,  D.C.  20549.  Any interested  party may obtain copies of all or any
portion of such documents at prescribed rates from the Public Reference  Section
of the Commission at its principal office at 450 Fifth Street, N.W., Washington,
D.C.  20549 The  Company  files  reports  and  information  statements  with the
Commission  electronically.  The  Commission  maintains a Web site that contains
reports,  proxy  and  information  statements  and other  information  regarding
issuers that file  electronically  with the Commission.  The address of such Web
site is http://www.sec.gov.

     The  Company has filed with the Commission a Registration Statement on Form
SB-2  (such  Registration  Statement,  with all amendments and exhibits thereto,
hereinafter  collectively referred to as the "Registration Statement") under the
Securities  Act  of 1933, as amended (the "Securities Act"), with respect to the
Shares  offered  hereby. This Prospectus does not contain all of the information
set  forth  in  the Registration Statement. For further information with respect
to  the  Company  and  the  Shares  offered  hereby,  reference  is  made to the
Registration  Statement.  Statements  contained  in  this  Prospectus  as to the
contents  of any contract or other document are not necessarily complete and, in
each  instance, reference is made to the copy of such contract or other document
filed  as  an  exhibit  to  the  Registration  Statement,  each  statement being
qualified in its entirety by such reference.

     The  Company  furnishes  its  stockholders  with  annual reports containing
audited  financial  statements and may distribute such other periodic reports as
the Company may determine to be appropriate or as may be required by law.

                          FORWARD-LOOKING STATEMENTS

     This   Prospectus,  including  all  documents  incorporated  by  reference,
includes  "forward-looking"  statements within the meaning of Section 27A of the
Securities  Act  and  Section 12E of the Exchange Act and the Private Securities
Litigation  Reform Act of 1995, and the Company desires to take advantage of the
"safe  harbor"  provisions  thereof.  Therefore,  the  Company is including this
statement  for  the express purpose of availing itself of the protections of the
safe  harbor  with  respect  to  all of such forward-looking statements. In this
Prospectus,  the  words "anticipates," "believes," "expects," "intends" "future"
and  similar  terms  and  expressions  identify  forward-looking statements. The
forward-looking  statements  in  this  Prospectus  reflect the Company's current
views   with   respect   to  future  events  and  financial  performance.  These
forward-looking  statements  are  subject  to  certain  risks and uncertainties,
including  specifically  the  Company's  brief operating history and significant
operating  losses to date, the probability that the Company will need additional
financing  due  to  continued  operating  losses  or  in  order to implement the
Company's  business  strategy, significant competition, volatility of the market
price  of  the  Common  Stock  and those other risks and uncertainties discussed
herein,  that  could  cause  actual results to differ materially from historical
results  or  those anticipated. In light of these risks and uncertainties, there
can  be  no  assurance  that  the  forward-looking information contained in this
Prospectus  will  in  fact  transpire  or  prove  to  be  accurate.  Readers are
cautioned  to  consider  the specific risk factors described herein and in "Risk
Factors,"  and  not  to  place  undue reliance on the forward-looking statements
contained  herein,  which  speak  only  as  of  the  date  hereof.  The  Company
undertakes no obligation to publicly revise these forward-looking  statements to
reflect  events  or  circumstances  that  may  arise  after the date hereof. All
subsequent  written  or  oral  forward-looking  statements  attributable  to the
Company  or  persons  acting  on  its  behalf  are  expressly qualified in their
entirety by this section.
                                       2
<PAGE>
                              PROSPECTUS SUMMARY

     The  following  summary is qualified in its entirety by, and should be read
in  conjunction  with,  the  more detailed information and financial statements,
including  the  notes  thereto,  contained  elsewhere in this Prospectus. Unless
otherwise  indicated,  the  information  set forth in this Prospectus assumes no
issuance  of:  (i)  1,953,618  shares of Common Stock reserved for issuance upon
the  exercise  of  outstanding  stock  options;  (ii) 2,109,717 shares of Common
Stock  reserved  for  issuance upon the conversion of outstanding 9% Convertible
Debentures  (as  defined  herein);  and  (iii)  225,000  shares  of Common Stock
reserved  for  issuance  upon  the  exercise  of  the  Underwriter's Warrant (as
defined  herein).  Each  prospective  investor  is urged to read this Prospectus
carefully in its entirety.

                                  The Company

     Poore  Brothers,  Inc.  (the  "Company")  is  engaged  in  the  production,
marketing and  distribution of salty snack food products that are sold primarily
throughout  the  western  and  southern  United  States.  The  Company has three
distinct lines of business:  it  manufactures  and sells its own brand of potato
chips under the Poore Brothers (TM) logo; it  manufactures  private label potato
chips for grocery store chains;  and it distributes snack food products that are
manufactured by others. For the six months ended June 30, 1997, revenues totaled
$7,613,814.  Approximately 69% of sales were attributable to the Company's Poore
Brothers (TM) brand potato chips;  approximately  25% of sales were attributable
to the distribution by the Company of snack food products  manufactured by other
companies;  and  approximately  6% of sales were  attributable  to potato  chips
produced  by the Company for sale under the  private  labels of  customers.  See
"Business."   The  Company   generally   sells  its   products  to   independent
distributors. See "Business -- Marketing and Distribution."

     Poore  Brothers  (TM) brand  potato  chips  consist of two  primary  types,
regular and low-fat.  The Poore Brothers (TM) brand regular potato chips,  which
are produced with a batch frying  process that the Company  believes  results in
potato chips with enhanced crispness and flavor, are currently offered in eleven
flavors:  Original,  Salt & Vinegar,  Au Gratin,  Barbecue,  Cajun, Dill Pickle,
Grilled Steak & Onion, Hot Mustard, Jalapeno, No Salt and Parmesan & Garlic. The
Poore  Brothers (TM) brand low-fat potato chips,  which were  introduced in June
1996, are produced with a batch frying process and then processed to remove most
of the cooking oil while retaining the taste of frying. The low-fat potato chips
are produced in five flavors:  Original,  No Salt, Au Gratin, Salt & Vinegar and
Barbecue. The Company also manufactures potato chips for sale on a private label
basis using a continuous  frying process.  The Company currently has two Arizona
grocery  chains as customers for its private label potato chips.  See "Business"
and "Risk Factors."

     The   Company's   business  objective  is  to  become  a  leading  regional
manufacturer  and  distributor  of  branded premium potato chips and other salty
snack  foods  by  providing high quality products at competitive prices that are
superior  in taste to comparable products. The Company plans to expand its sales
and  promotional  efforts to increase its penetration of existing markets and to
expand  into  new  markets.  Such  market  expansion would consist of initiating
promotional  efforts  to  increase consumer trial and awareness of the Company's
brand-name  products  and  seeking  additional  private  label customers for the
Company's  products.  The  Company  expects  to  achieve growth through regional
expansion  of  current  products,  development of new products and acquisitions.
See "Business -- Business Strategy."

     The  Company,  a  Delaware corporation, was organized in February 1995 as a
holding  company  to  acquire,  on  May  31,  1995, (i) substantially all of the
assets,  subject  to  certain  liabilities,  of Poore Brothers' Foods, Inc. ("PB
Foods");  (ii)  a 100% equity interest in Poore Brothers Distributing, Inc. ("PB
Distributing");  and  (iii)  an  equity interest (which, with related purchases,
constituted  80%)  in  Poore  Brothers  of Texas, Inc. ("PB Texas"). The Company
also  acquired  substantially  all  of  the outstanding shares of Poore Brothers
Southeast,   Inc.  ("PB  Southeast")  in  an  exchange  transaction  consummated
concurrently  with  the  acquisition  of PB Foods, PB Distributing and PB Texas.
(Such  acquisitions  are  sometimes  referred  to collectively herein as the "PB
Acquisition").  As  a  result  of  the  consummation  of the PB Acquisition, the
Company   became   a   holding   company   with   two  subsidiaries  engaged  in
manufacturing,  Poore  Brothers  Arizona,  Inc. (which acquired the assets of PB
Foods) ("PB Arizona")
                                       3
<PAGE>
and PB Southeast, and two subsidiaries engaged in distribution,  PB Distributing
and PB Texas.  Subsequent  to the PB  Acquisition,  the  Company  purchased  the
remaining equity of PB Texas,  increasing its equity ownership to 100%. Prior to
their  acquisition by the Company,  PB Foods, PB Distributing  and PB Texas were
owned  and  operated  by Donald  and James  Poore  (since  1986,  1990 and 1986,
respectively).  In June 1997,  the Company sold the  operations of PB Texas.  In
September  1997,  the  Company   announced  the  closing  of  the  PB  Southeast
manufacturing operation in LaVergne, Tennessee and that it would consolidate all
the PB Southeast  manufacturing  operation into the Company's  Arizona facility.
The  Company,  PB  Arizona,  PB  Southeast,  PB  Distributing  and PB Texas  are
hereinafter  sometimes  collectively  referred to as the "PB  Companies." In May
1997, the Company formed a wholly-owned subsidiary, La Cometa Properties,  Inc.,
which owns the land and building  comprising the Company's new Arizona facility.
As used  herein,  the term  "Company"  refers to Poore  Brothers,  Inc.  and its
subsidiaries,  except where the context  indicates  otherwise.  See "Business --
Company History," "Business -- Facilities," and "Legal Proceedings."

     In  December  1996, the Company completed an initial public offering of its
Common Stock.

     The  Company's executive offices are located at 3500 South La Cometa Drive,
Goodyear, Arizona 85338, and its telephone number is (602) 932-6200.


                                 The Offering

Common Stock Offered by Selling
 Security Holders  .....................    907,060 shares(1)
Common Stock Outstanding Before the
 Offering    ...........................    7,051,657 shares(2)
Common Stock to be Outstanding After the
 Offering    ...........................    7,351,657 shares(2)(3)
Use of Proceeds    .....................    The Company  will not receive any of
                                            the  proceeds  from  the sale of the
                                            Shares  offered   pursuant  to  this
                                            Prospectus,    but   will    receive
                                            proceeds of up to $420,000  from the
                                            exercise of the  Financing  Warrant.
                                            The  proceeds,   if  any,  from  the
                                            exercise  of the  Financing  Warrant
                                            will  be  used  by the  Company  for
                                            working    capital    and    general
                                            corporate purposes.  
Nasdaq SmallCap Market Symbol ...........   POOR

                                 Risk Factors

     The Offering involves a high degree of risk. See "Risk Factors."

- ----------

(1) Includes:  (i)  607,060  shares of  Common  Stock  previously  issued by the
    Company and (ii) 300,000  shares of Common Stock  issuable upon the exercise
    of the  Financing  Warrant.  See  "Selling  Security  Holders  and  Plan  of
    Distribution" and "Description of Securities."
(2) Does  not  include:  (i)  1,953,618  shares  of  Common  Stock  reserved for
    issuance  upon  the  exercise  of  outstanding stock options; (ii) 2,109,717
    shares  of  Common  Stock  reserved  for  issuance  upon  the  conversion of
    outstanding  9%  Convertible  Debentures;  or (iii) 225,000 shares of Common
    Stock   reserved  for  issuance  upon  the  exercise  of  the  Underwriter's
    Warrant.  See  "Management  -- Stock Options," "Business -- Debt Financings"
    and "Description of Securities."
(3) Assumes the exercise in full of the Financing Warrant.
                                       4
<PAGE>
                            Summary Financial Data

     The  summary  financial  data set forth below should be read in conjunction
with  the  Company's  consolidated  financial  statements,  including  the notes
thereto,   included   elsewhere  in  this  Prospectus.  The  summary  historical
financial  data for the years ended December 31, 1995 and December 31, 1996 have
been  derived  from the audited consolidated financial statements of the Company
included  elsewhere  in  this Prospectus, and should be read in conjunction with
those  consolidated  financial statements, including the notes thereto, and with
"Management's  Discussion  and  Analysis  of  Financial Condition and Results of
Operations"  also  included elsewhere in this Prospectus. The summary historical
financial  data  for  the  six months ended June 30, 1996 and June 30, 1997 have
been  derived  from  unaudited  consolidated financial statements of the Company
included  elsewhere  in  this  Prospectus  and,  in  the opinion of the Company,
reflect  all  adjustments  (consisting  only  of  normal  recurring adjustments)
necessary  to  present  fairly  the  results of operations for such periods. The
results  of  operations  for  the  six  months  ended  June  30,  1997  are  not
necessarily  indicative  of  results to be expected for the year ending December
31,  1997.  The  summary  pro  forma  statement of operations for the year ended
December  31,  1995  presented  below  gives  effect  to  the acquisition by the
Company  of  the PB Companies that was completed on May 31, 1995, as if all such
transactions   had   occurred  on  January  1,  1995,  and  includes  pro  forma
adjustments  to  operating expenses, depreciation and amortization, and interest
expense.  The  combined  pro  forma  statement  of operations (unaudited) of the
Company,  including the description of pro forma adjustments, for the year ended
December 31, 1995 is included elsewhere in this Prospectus.

Statement of Operations Data:

<TABLE>
<CAPTION>
                                               Years Ended December 31,                 Six Months Ended June 30,
                                   ------------------------------------------------   -----------------------------
                                                 1995                   1996(1)        1996(1)         1997(1)
                                   --------------------------------   -------------   ------------   --------------
                                    Historical        Pro Forma        Historical     Historical      Historical
                                   ---------------   --------------   -------------   ------------   --------------
<S>                                 <C>              <C>              <C>             <C>            <C>
Sales  ...........................  $  6,868,923     $11,456,320      $17,219,641     $8,168,848     $ 7,613,814
Gross profit .....................     1,564,723       2,580,965       4,128,447      1,876,600        1,709,762
Operating loss  ..................      (953,527)     (1,263,785)       (301,212)       (29,570)        (958,474)
Net loss  ........................    (1,194,910)     (1,664,045)       (691,678)      (212,743)      (1,049,180)
Net loss per share ...............         (0.35)          (0.48)          (0.15)         (0.05)           (0.15)
Weighted average number of
 common shares outstanding  ......     3,448,601       3,448,601       4,493,307      4,250,490        6,982,594
</TABLE>

Balance Sheet Data:

                                              December 31,            June 30,
                                      ----------------------------   -----------
                                         1995           1996            1997
                                      ------------   -------------   -----------

Current assets   ..................     $2,082,992     $ 7,822,804   $5,700,209
Current liabilities ...............      1,719,689       3,637,202    1,989,248
Working capital  ..................        363,303       4,185,602    3,710,961
Property and equipment, net  ......      1,593,479       4,032,343    6,422,862
Total assets  .....................      6,349,785      14,340,445   14,615,115
Long-term debt   ..................      3,793,420       3,355,651    5,242,598
Total shareholders' equity   ......        816,297       7,341,592    7,383,269

- ----------
(1) Results  for  the  fiscal  year  ended  December 31, 1996 and the six months
    ended  June  30,  1996  and  1997 on a pro forma basis (which give effect to
    the  sale  of the PB Texas operations as if such transaction had occurred on
    January  1,  1996)  are  included  in  the  "Notes  to Financial Statements"
    included elsewhere in this Prospectus.
                                       5
<PAGE>
                                 RISK FACTORS

     THE  SHARES  OFFERED  HEREBY  ARE  SPECULATIVE AND INVOLVE A HIGH DEGREE OF
RISK,  INCLUDING,  BUT  NOT  LIMITED  TO,  THE  RISK  FACTORS  DESCRIBED  BELOW.
PROSPECTIVE  INVESTORS  SHOULD  CAREFULLY  CONSIDER  THE FOLLOWING RISK FACTORS,
TOGETHER  WITH  ALL  OTHER  INFORMATION  SET  FORTH IN THIS PROSPECTUS, PRIOR TO
MAKING A DECISION TO PURCHASE ANY SHARES OF COMMON STOCK.

     Brief Operating History;  Significant Losses to Date;  Accumulated Deficit.
Although  certain of the PB  Companies  have  operated  for several  years,  the
Company  as a whole has a  relatively  brief  operating  history  upon  which an
evaluation  of its  prospects  can be made.  Such  prospects  are subject to the
substantial  risks,  expenses and  difficulties  frequently  encountered  in the
establishment and growth of a new business in the snack food industry,  which is
characterized   by  a  significant   number  of  market   entrants  and  intense
competition.  The Company has had significant  operating  losses to date and has
never made a profit.  On a pro forma  basis  (giving  effect to the May 31, 1995
acquisition  of the PB Companies as if it had occurred on January 1, 1995),  the
Company  incurred  losses of $1,664,045  and $691,678 for the fiscal years ended
December 31, 1995 and 1996, respectively. The Company incurred a $1,049,180 loss
for the six months  ended June 30, 1997.  At June 30,  1997,  the Company had an
accumulated  deficit of $3,477,016 and net working  capital of  $3,710,961.  See
"Selected  Financial Data" and "Management's  Discussion and Analysis of Results
of Operations and Financial Condition."

     Even  if  the  Company  is  successful  in  expanding  the  production  and
distribution  of  its products and in increasing revenues, it may be expected to
incur  substantial  additional  expense,  including  advertising and promotional
costs  and  "slotting"  expenses  (i.e.,  the  cost  of obtaining shelf space in
certain  stores).  Accordingly,  the  Company may incur additional losses in the
future  as  a  result  of the implementation of the Company's business strategy,
even  if  revenues  increase  significantly.  There can be no assurance that the
Company's  business strategy will prove successful or that the Company will ever
become profitable.

     Possible  Need  for  Additional  Financing. Continued  operating  losses or
expansion  of  the  Company's business may each result in requirements for funds
in  excess  of  cash  flow  generated from operations and the Company's existing
cash  and  investment balances. Accordingly, the Company may require future debt
or  equity  financing  to  meet  its  business  requirements.  There  can  be no
assurance  that  such  financing  will  be  available or, if available, on terms
attractive  to  the  Company. Any such financing may dilute the equity interests
of the Company's stockholders.

     Non-Compliance   with  Financial  Covenants. The  Company  is  required  to
maintain  certain  financial ratios pursuant to the Debenture Loan Agreement (as
defined  herein)  so  long  as  the  Company's  9%  Convertible  Debentures  are
outstanding.  Should  the Company be in default under any of these requirements,
the  holders  of  the  9%  Convertible  Debentures  have the right, upon written
notice  and after a thirty day period during which such default may be cured, to
demand  immediate  payment  of  all  the  then  unpaid principal and accrued but
unpaid  interest  under  the 9% Convertible Debentures. While the Company is not
in  compliance  with  certain  of  these  requirements,  the  holders  of the 9%
Convertible  Debentures  have  granted  the  Company  a waiver effective through
September  1998. Management believes that the fulfillment of the Company's plans
and  objectives  will  enable  the  Company  to  attain  a  sufficient  level of
profitability  to be in compliance with the financial ratios; however, there can
be  no  assurance  that  the  Company  will attain any such profitability, be in
compliance  with  the financial ratios upon the expiration of the waivers, or be
able  to  obtain  an extension or renewal of the waivers. Any acceleration under
the  9%  Convertible  Debentures  prior  to their maturity on July 1, 2002 could
have  a  material  adverse  effect  upon  the  Company.  See  "Business  -- Debt
Financings."

     Competition. The  market  for  salty snack foods, such as those sold by the
Company,  primarily potato chips, tortilla chips, popcorn and pretzels, is large
and  intensely competitive. Competitive factors in the salty snack food industry
include  product  quality  and taste, brand awareness among consumers, access to
supermarket  shelf  space,  price,  advertising and promotion, variety of snacks
offered,  nutritional content, product packaging and package design. The Company
competes in that market principally on the basis of product quality and taste.
                                       6
<PAGE>
     The  snack  food  industry is primarily dominated by Frito-Lay, Inc., which
has  substantially  greater  financial  and other resources than the Company and
sells  brands  that  are more widely recognized than are the Company's products.
Numerous  other  companies  that  are  actual  or  potential  competitors of the
Company,  many  with  greater  financial  and  other  resources  (including more
employees  and  more  extensive  facilities)  than  the  Company, offer products
similar  to  those  of  the  Company.  To  date,  none  of  the  Company's large
competitors  has  introduced  full  scale  production  of fat-free potato chips;
however,  many  have  introduced  low-fat products (e.g., Frito-Lay's Baked Lays
Potato Chips) and products with reduced-fat  levels.  Local  or regional markets
often  have  significant  smaller competitors, many of whom offer batch fried or
low-fat  products  similar  to  those  of  the  Company.  Expansion  of  Company
operations  into  new  markets  has  and  will continue to encounter significant
competition  from  national,  regional and local competitors that may be greater
than  that encountered by the Company in its existing markets. In addition, such
competitors  may challenge the Company's position in its existing markets. While
the  Company  believes that its products and method of operations will enable it
to compete successfully, there can be no assurance of its ability to do so.

     Promotional  and  Shelf  Space Costs. Successful marketing of food products
generally  depends  upon  obtaining  adequate  retail  shelf  space  for product
display,  particularly  in  supermarkets.  Frequently,  food  manufacturers  and
distributors,  such  as  the  Company, incur additional costs in order to obtain
additional  shelf  space.  Whether  or  not  the  Company incurs such costs in a
particular  market  is  dependent  upon  a number of factors, including existing
demand  for  the  Company's  products,  relative availability of shelf space and
general  competitive conditions. There can be no assurance that the Company will
not  incur  significant  shelf  space  or other promotional costs as a necessary
condition  of  entering  into  competition in particular markets or stores. Such
costs may materially affect the Company's financial performance.

     Market   Acceptance   and   Dependence   on   Principal  Products. Consumer
preferences  for  snack  foods in general, and for fat-free and low-fat foods in
particular,  are  continually  changing  and are extremely difficult to predict.
The  ability of the Company to develop successful operations in new markets will
depend  upon  customer  acceptance  of, and the Company's ability to manufacture
its  products.  There  can  be  no  assurance  that  the Company's products will
achieve   a  significant  degree  of  market  acceptance,  that  acceptance,  if
achieved,  will  be  sustained  for  any significant period or that product life
cycles  will  be  sufficient to permit the Company to recover start-up and other
associated  costs.  In addition, there can be no assurance that the Company will
succeed  in  the  development  of any new products or that any such new products
will achieve market acceptance or generate meaningful revenue for the Company.

     Food  Product  Industry. The  food product industry in which the Company is
engaged  is subject to numerous uncertainties and risks outside of the Company's
control.  Profitability  in  the  food  product  industry  is subject to adverse
changes  in general business and economic conditions, oversupply of certain food
products  at  the wholesale and retail levels, seasonality, the risk that a food
product  may be banned or its use limited or declared unhealthful, the risk that
product  tampering  may  occur  that  may require a recall of one or more of the
Company's  products,  and  the risk that sales of a food product may decline due
to  perceived  health  concerns,  changes  in  consumer  tastes or other reasons
beyond the control of the Company.

     Commodity Prices; Reliance on Suppliers.  The Company's manufacturing costs
are subject to  fluctuations  in the prices of potatoes  and oil,  the two major
ingredients  used  in  the  manufacture  of  potato  chips,  as  well  as  other
ingredients of the Company's products. Potatoes are widely available year-round,
either freshly  harvested or from storage  during winter  months.  Trisun (R), a
sunflower oil low in saturated fat that is currently  used by the Company in the
production of Poore  Brothers  (TM) brand name potato chips,  is supplied by one
company.  The Company  believes  that  alternative  cooking oils that are low in
saturated fat are readily  abundant and  available.  The Company is dependent on
its suppliers to provide the Company with products and  ingredients  in adequate
supply  and  on  a  timely  basis.   Although  the  Company  believes  that  its
requirements  for products and ingredients are readily  available,  and that its
business success is not dependent on any single supplier, the failure of certain
suppliers to meet the Company's performance specifications, quality standards or
delivery schedules could have a material adverse effect 7
<PAGE>
on  the  Company's  operations.  In particular, a sudden scarcity, a substantial
price  increase,  or  an  unavailability of product ingredients could materially
adversely  affect  the  Company's  operations.  There  can  be no assurance that
alternative  ingredients  would  be  available  when  needed and on commercially
attractive terms, if at all.

     Status  of  Manufacturing  Process  for Low-Fat Products. In June 1996, the
Company  began  producing  low-fat  potato chips using a patented oil extraction
process  known  as  the  "Franke  Process." Pursuant to an agreement (the "Great
Snaxx  Agreement")  between  the  Company  and Great Snaxx of AZ. L.L.C. ("Great
Snaxx"),  Great  Snaxx  has granted the Company rights in the states of Arizona,
California,  Colorado,  Nevada  and  New  Mexico, to market low-fat potato chips
produced  using  the  Franke  Process.  On  September  3,  1997, the Company was
notified  that  Great  Snaxx  had  sustained  an  interruption in its ability to
process  low-fat  potato chips. There can be no assurance as to when or if Great
Snaxx  will  resume  processing  low-fat  potato chips. The Company is dependent
upon  the  resources  of Great Snaxx for the use of the Franke Process, as Great
Snaxx  has  the sole right, under the Great Snaxx Agreement, to apply the Franke
Process to products manufactured by the Company.

     Great  Snaxx  has  certain  rights  to  terminate the Great Snaxx Agreement
prior  to  its  expiration  in September 2006. In addition, the Company may lose
its  rights  to  market low-fat potato chips produced with the Franke Process if
certain  conditions  are  not met by the Company. The termination by Great Snaxx
of  the  Great  Snaxx  Agreement  or  the  failure by Great Snaxx to perform its
obligations  under  the  Great  Snaxx  Agreement  for  any  reason  could have a
material  adverse  effect  on  the  Company's  ability to produce low-fat potato
chips.  In the case of such a termination or failure, the Company would consider
producing  low-fat  potato chips using an alternative production method, such as
baking  or  the  use  of  alternative  cooking  oils. There can be no assurance,
however,  that  the  Company  would  be successful in utilizing such alternative
production  methods  or  that  low-fat potato chips produced by the Company with
any  of  such  methods  would  be  accepted in the marketplace. See "Business --
Manufacturing."

     Lack of Proprietary  Manufacturing  Methods. The taste and quality of Poore
Brothers  (TM)  products  is largely due to two  elements  of its  manufacturing
process: the Company's use of batch frying and its use of distinctive seasonings
to produce a variety of flavors.  The Company does not have exclusive  rights to
the use of  either  element;  consequently,  competitors  may  incorporate  such
elements into their own processes. While management believes that the successful
use of batch frying involves certain  techniques and methods used by the Company
that may not be readily available to or known by other manufacturers,  there can
be no assurance that competitors will not develop the same or similar techniques
or methods.

     Dependence  Upon  Major  Customers. One customer of the Company, Fry's Food
Stores,  a  subsidiary  of Kroger, Inc., accounted for 16% of the Company's 1996
sales,  with the remainder of the Company's revenues being derived from sales to
a  limited  number  of  additional  customers, either grocery chains or regional
distributors,  none  of  which  individually  accounted for more than 10% of the
Company's  sales for 1996. For the six months ended June 30, 1997, two customers
of  the  Company, Fry's Food Stores and Safeway Inc., accounted for 17% and 11%,
respectively,  of  the  Company's  sales.  A  decision by any major customers to
cease  or  substantially  reduce  their  purchases could have a material adverse
effect on the Company's business.

     Reliance   on  Key  Employees;  Non-Competition  Agreements. The  Company's
success  is  dependent  in  large  part  upon  the  abilities  of  its officers,
including  Eric  J. Kufel (President and Chief Executive Officer). The inability
of  the  officers  to  perform  their  duties or the inability of the Company to
attract  and  retain  other  highly  qualified  personnel  could have a material
adverse  effect  upon the Company's business and prospects. The Company does not
maintain,  nor does it currently contemplate obtaining, "key man" life insurance
with  respect  to  such  employees.  With  the  exception  of James M. Poore and
Wendell  T.  Jones,  the  employment  of  the  officers  of the Company is on an
"at-will"  basis.  The  Company  has  noncompetition  agreements with all of its
officers, except Mr. Jones. See "Management."

     Legal  Proceeding. In  June  1996,  a  lawsuit  was commenced in an Arizona
state  court  against  two directors of the Company, Mark S. Howells and Jeffrey
J.  Puglisi,  and  PB  Southeast  which  alleged,  among  other things, that the
plaintiff,  James  Gossett,  had an oral agreement with Mr. Howells to receive a
49%  ownership  interest  in  PB  Southeast, that Mr. Howells breached fiduciary
duties and other obligations to
                                       8
<PAGE>
Mr.  Gossett  and  that  Mr. Gossett was entitled to exchange such alleged stock
interest  for  shares  in  the Company. Mr. Gossett further alleged that Messrs.
Howells  and  Puglisi  failed  to  honor  the  terms  of an alleged distribution
agreement  between PB Foods and Mr. Gossett. On July 11, 1997, summary judgement
was  granted  in  favor  of  all defendants on all counts of the lawsuit. In its
Order,  the  Maricopa  County  (Arizona)  Superior Court ruled that there was no
oral  contract  and  that  the  remainder  of  the  plaintiff's claims could not
support  a  cause  of action against the defendants. No final judgement has been
entered  by  the  Court  to  date and the time for filing post-judgement motions
and/or  for  perfecting  an  appeal  has  not  expired.  See  "Business -- Legal
Proceedings."

     Governmental  Regulation. The packaged food industry is subject to numerous
federal,  state  and local governmental regulations, including those relating to
the  preparation,  labeling  and  marketing  of  food  products.  The Company is
particularly  affected  by  the  Nutrition  Labeling  and  Education Act of 1990
("NLEA"),  which  requires  specified nutritional information to be disclosed on
all  packaged  foods.  The  Company  believes  that the labeling on its products
currently   meets   these   requirements.   In  addition,  the  NLEA,  which  is
administered  by  the  Food  and Drug Administration ("FDA"), strictly regulates
the  standards  that must be met to make a claim that a product is "fat-free" or
"low-fat."  In  May 1994, new NLEA regulations became effective that reduced the
permitted  amount  of  fat  per  ounce  in  products  that make such claims. The
Company  does  not  believe  that complying with the NLEA regulations materially
increases  the  Company's  manufacturing  costs.  There  can  be  no  assurance,
however,  that  new  laws or regulations will not further reduce the permissible
fat  content  of  "fat-free"  or  "low-fat"  products,  which  could require the
Company  to  alter  the taste or composition of its products. Such changes could
affect  sales  of  the  Company's products and have a material adverse effect on
the Company.

     Product  Liability Claims. As a manufacturer and marketer of food products,
the  Company  may  be  subjected to various product liability claims. While such
claims  to  date have not been material to the Company and the Company maintains
product  liability insurance, there can be no assurance that such insurance will
be  adequate  to  cover any loss or exposure for product liability, or that such
insurance  will continue to be available on terms acceptable to the Company. Any
product  liability  claim not fully covered by insurance, as well as any adverse
publicity  from  a product liability claim, could have a material adverse effect
on the financial condition or results of operations of the Company.

     No  Dividends. The  Company has never declared or paid any dividends on the
shares  of  Common  Stock.  Management intends to retain any future earnings for
the  operation  and  expansion of the Company's business and does not anticipate
paying  any  dividends  at  any  time  in  the foreseeable future. In any event,
certain  debt  agreements  of  the  Company limit its ability to declare and pay
dividends on the Common Stock.

     Possible  Issuance  of  Additional  Common  Stock  and Preferred Stock. The
authorized  capital stock of the Company consists of 15,000,000 shares of Common
Stock,  of which 7,351,657 shares will be issued and outstanding upon completion
of  the  offering  assuming  the issuance of 300,000 shares upon the exercise in
full  of  the Financing Warrant, and 50,000 shares of preferred stock, par value
$100  per  share  (the "Preferred Stock"), of which no shares will be issued and
outstanding.  Additionally:  (i) there are stock options outstanding which, upon
vesting,  could  result in the issuance of 1,953,618 additional shares of Common
Stock  at  an  average exercise price of $2.15 per share; (ii) the holders of 9%
Convertible  Debentures  have the right to convert the 9% Convertible Debentures
into  2,109,717  shares of Common Stock at an effective price of $1.09 per share
of  Common Stock, subject to anti-dilution adjustments and certain restrictions;
and  (iii)  the  Underwriter's Warrant gives the Underwriter (as defined herein)
the  right  to  purchase  225,000 shares of Common Stock at an exercise price of
$4.38  per  share.  In addition, the Company's Board of Directors has authority,
without  action  or  vote of the Company's stockholders, to issue all or part of
the  authorized  but  unissued  shares  of Common Stock and Preferred Stock. Any
such  issuances of Common Stock will dilute the percentage ownership interest of
existing  stockholders  and  may  further dilute the per share book value of the
Common  Stock.  Any  such Preferred Stock would have rights senior to the Common
Stock.  See  "Business  --  Debt  Financings,"  "Management  --  Stock Options,"
and"Description of Securities."

     Volatility  of  Market  Price  of Common Stock.  Recent history relating to
market  prices  of  companies that recently completed an initial public offering
indicates that, from time to time, there is significant
                                       9
<PAGE>
volatility  in  the market price of the securities of such companies for reasons
that  may  not be related to such companies' operations or financial conditions.
Since  the  Company's initial public offering in December 1996, the market price
of  the Common Stock has experienced volatility. There can be no assurance as to
the future market price of the Common Stock.

     Market  Overhang  of  Registered  Stock  May  Affect  Market  Price  of the
Company's  Common  Stock. Of  the  607,060  issued  and outstanding Shares being
registered  in  connection  with  this Offering, 138,643 Shares were sold by the
Company  for a purchase price of $1.08 per share and 468,417 Shares were sold by
the  Company  for a purchase price of $1.25 per share. The aforementioned prices
are  below  the  recent  trading price of the Company's Common Stock. Due to the
limited  trading  market  for  the Common Stock and the volatility of the market
price  of  the  Common  Stock  since  the  Company's  initial public offering in
December  1996,  sales  by the Selling Security Holders of any of the Shares may
have  an adverse effect on the market price of the Company's Common Stock. Sales
of  significant  numbers  of  Shares  into  the  open  market will likely have a
depressive  effect  on  the market price of the Common Stock. The Company cannot
predict  the  timing  or  extent  of  any  sales  of the Shares or the short- or
long-term effect on the market price of the Common Stock from any such sales.

     Nasdaq   Maintenance   Requirements;  No  Assurance  of  Qualification  for
Continued  Nasdaq  Listing. The Nasdaq SmallCap Market has adopted rules changes
increasing  its  quantitative  listing standards. Although the Company currently
meets  the  new Standards for continued inclusion on the Nasdaq SmallCap Market,
if  the  Company  is  unable  to  satisfy applicable maintenance criteria in the
future,  the  Common  Stock  will be subject to being de-listed, and trading, if
any,  would  thereafter  likely  be  conducted in the over-the-counter market in
what  are  commonly  referred  to  as  the  "pink  sheets"  or  on  the NASD OTC
Electronic  Bulletin  Board. As a result, an investor may find it more difficult
to  dispose  of, or to obtain accurate quotations as to the price of, the Common
Stock,   Such  an  occurrence  would  likely  materially  adversely  affect  the
liquidity of the market for the Common Stock.

     Under  the  rules  of the Commission, stock priced under $5.00 per share is
classified  as  "penny  stock."  Broker-dealers  trading  in  "penny  stock" are
subject  to  burdensome  record  keeping  and disclosure requirements, which can
have  the  effect  of  reducing  the  liquidity  and  the value of such stock. A
listing  for  such stock on the Nasdaq SmallCap Market affords an exemption from
those  rules,  and  because  the  Common Stock is currently listed on the Nasdaq
SmallCap  Market,  the  "penny  stock" rules do not apply to it. If, however, at
some  time in the future the Common Stock should become ineligible for continued
listing on the Nasdaq SmallCap Market, those rules would apply.

     Future  Sales  of Common Stock by the Company's Stockholders. At August 29,
1997,  there  were  7,351,657  shares  of  Common  Stock  issued and outstanding
(including  907,060  shares  of  Common  Stock  being registered pursuant to the
Registration  Statement  of  which  this  Prospectus  is a part and assuming the
issuance  of  300,000  shares  of  Common Stock upon the exercise in full of the
Financing  Warrant), excluding (i) 1,953,618 shares of Common Stock reserved for
issuance  upon  the exercise of outstanding stock options; (ii) 2,109,717 shares
of  Common  Stock  reserved  for  issuance upon the conversion of 9% Convertible
Debentures;  and (iii) 225,000 shares of Common Stock reserved for issuance upon
the  exercise  of  the Underwriter's Warrant. See "Management -- Stock Options,"
"Business  --  Debt  Financings"  and  "Description  of  Securities."  Upon  the
effectiveness  of the Registration Statement of which this Prospectus is a part,
5,698,698  of  the  issued  and outstanding shares of Common Stock (assuming the
exercise  in  full  of  the  Financing  Warrant) will be freely tradable without
further  restriction  or  further  registration under the Securities Act, unless
purchased  by  "affiliates"  of the Company, as that term is defined in Rule 144
under  the  Securities  Act  ("Rule  144").  The  remaining 1,652,959 issued and
outstanding  shares of Common Stock will be "restricted securities" as that term
is  defined  in Rule 144 and will be eligible for immediate sale under Rule 144,
subject  to  volume  limitations  and other conditions of Rule 144. In addition,
the  1,953,618  shares of Common Stock issuable upon the exercise of outstanding
stock  options and the 225,000 shares of Common Stock reserved for issuance upon
the  exercise  of  the  Underwriter's  Warrant  have  been  registered under the
Securities  Act.  Upon the issuance, if any, of such shares, they will be freely
tradable   without   further  restriction  or  further  registration  under  the
Securities  Act,  unless  purchased by "affiliates" of the Company, as that term
is defined in Rule 144.
                                       10
<PAGE>
     The  holders  of  the  9% Convertible Debentures have agreed that they will
not  convert  such  9%  Convertible  Debentures  into  shares of Common Stock or
exercise  any  demand  registration rights prior to January 1, 1998, without the
prior  written  consent  of  the  Underwriter.  See  "Shares Eligible for Future
Sale."

     In  general,  under  Rule  144 as currently in effect, any affiliate of the
Company  or  any  person  (or  persons whose shares are aggregated in accordance
with  Rule  144)  who  has beneficially owned restricted securities for at least
one  year  would  be  entitled to sell within any three-month period a number of
shares  that  does  not  exceed  the  greater of 1% of the outstanding shares of
Common  Stock  (approximately  73,517  shares  based  upon  the number of shares
assumed  to  be  outstanding after the Offering assuming the exercise in full of
the  Financing  Warrant)  or  the  reported average weekly trading volume in the
over-the-counter  market for the four weeks preceding the sale. Sales under Rule
144   are  also  subject  to  certain  manner-of-sale  restrictions  and  notice
requirements  and  to  the availability of current public information concerning
the  Company.  Persons  who have not been affiliates of the Company for at least
three  months  and  who  have  held  their  shares  for  more than two years are
entitled  to  sell restricted securities without regard to the volume, manner of
sale, notice and public information requirements of Rule 144.

     No  Underwriter  Participation. No  underwriter  has  participated  in  the
preparation  of  this  Prospectus.  Generally,  in  an underwritten offering, an
underwriter  would  conduct  certain  investigations relative to the issuer, its
business  and the terms of the offering in order to establish a reasonable basis
for  determining  the  completeness of the disclosures set forth in any offering
documents.  Inasmuch  as  no  underwriter has participated in the preparation of
the  Prospectus  or  the  Registration  Statement  of which this Prospectus is a
part,  such  an  investigation  has  not  been conducted in connection with this
Offering.

     Certain    Anti-takeover    Provisions. The    Company's   Certificate   of
Incorporation  authorizes  the  issuance of up to 50,000 shares of "blank check"
Preferred  Stock  with  such  designations,  rights  and  preferences  as may be
determined  from  time  to  time  by the Board of Directors of the Company. Such
shares  of  Preferred  Stock  may be issued by the Company in the future without
stockholder  approval. The rights of the holders of Common Stock will be subject
to,  and  may  be  adversely  affected  by,  the  rights  of  the holders of any
Preferred  Stock  that  may  be  issued in the future. The issuance of Preferred
Stock,  while  providing  desirable  flexibility  in  connection  with  possible
acquisitions   and   other   corporate   purposes,  could  have  the  effect  of
discouraging,  delaying  or  preventing  a change of control of the Company, and
preventing  holders of Common Stock from realizing a premium on their shares. In
addition,  under  Section  203  of  the  Delaware  General  Corporation Law (the
"DGCL"),  the  Company  is  prohibited from engaging in any business combination
(as  defined  in  the  DGCL)  with any interested stockholder (as defined in the
DGCL)  unless  certain  conditions  are met. This statutory provision could also
have an anti-takeover effect. See "Description of Securities."

                                USE OF PROCEEDS

     The  Company  will  not  receive  any  of the proceeds from the sale of the
Shares  offered  pursuant to this Prospectus, but will receive proceeds of up to
$420,000  from the exercise of the Financing Warrant. The proceeds, if any, from
the  exercise  of  the Financing Warrant will be used by the Company for working
capital  and  general  corporate  purposes.  There  can be no assurance that the
Financing Warrant will be exercised in whole or in part.
                                       11
<PAGE>
                          MARKET FOR THE COMMON STOCK

     The  Company's  Common Stock is traded on the Automated Quotation System of
the  Nasdaq  SmallCap  Market  under the symbol "POOR." The following table sets
forth,  for  the  periods  indicated, the high and low reported sales prices for
the  Common  Stock  on  the  Nasdaq  SmallCap  Market. The trading market in the
Company's  securities  may  at  times  be relatively illiquid due to low trading
volume.  The  Company's  initial public offering became effective on December 6,
1996.   Before  this  date,  there  was  no  public  market  for  the  Company's
securities.

                                                  Sales Prices
                                                ----------------
            Period of Quotation                  High      Low
            -------------------                  ----      ---

         Fiscal 1996:
          Fourth Quarter (December 6, 1996 to
            December 31, 1996)   ............   $5.13     $3.25
         Fiscal 1997:
          First Quarter    ...................  $4.25     $2.88
          Second Quarter   ...................  $3.25     $1.94

     At  August 29, 1997, there were 7,051,657 shares of Common Stock issued and
outstanding.  As of such date, the shares of Common Stock were held of record by
approximately  132  holders.  The  foregoing  is  based in part upon information
furnished  by  American  Stock Transfer & Trust Company, New York, New York, the
transfer agent for the Company's Common Stock.

                                DIVIDEND POLICY

     The  Company  has  never  declared  or  paid any dividends on the shares of
Common  Stock.  Management  intends  to  retain  any  future  earnings  for  the
operation  and  expansion  of  the  Company's  business  and does not anticipate
paying  any  dividends  at  any  time  in  the foreseeable future. In any event,
certain  debt  agreements  of the Company limit the Company's ability to declare
and pay dividends.
                                       12
<PAGE>
                                CAPITALIZATION

     The  following  table  sets forth the capitalization of the Company at June
30,  1997,  and  as  adjusted  to  give  effect  to  the exercise in full of the
Financing  Warrant,  the  underlying  shares  of Common Stock of which are being
registered   in  connection  with  the  Registration  Statement  of  which  this
Prospectus  is  a  part.  There  can be no assurance as to whether the Financing
Warrant will be exercised in whole or in part.
<TABLE>
<CAPTION>
                                                                            June 30, 1997(1)
                                                                    ---------------------------------
                                                                       Actual          As Adjusted
                                                                    ---------------   ---------------
<S>                                                                  <C>               <C>
Short-term debt:
   Current portion of long-term debt(2)  ........................    $    621,112      $    621,112
Long-term debt, less current portion:
   9% Convertible Debentures    .................................       2,299,591         2,299,591
   Other long-term debt(2)   ....................................       2,943,007         2,943,007
                                                                     ------------      ------------
   Total long-term debt   .......................................       5,242,598         5,242,598
                                                                     ------------      ------------
Shareholders' equity:
   Common stock, $0.01 par value, 15,000,000 shares
    authorized, 7,051,657 shares issued and outstanding
    (7,351,657 shares issued and outstanding as adjusted)  ......          70,516            73,516
   Additional paid-in capital   .................................      10,789,769        11,206,769
   Accumulated deficit ..........................................      (3,477,016)       (3,477,016)
                                                                     ------------      ------------
   Total shareholders' equity   .................................       7,383,269         7,803,269
                                                                     ------------      ------------
      Total capitalization   ....................................    $ 13,246,979      $ 13,666,979
                                                                     ============      ============
</TABLE>
- ------------
(1) Does  not  include:  (i)  1,953,618  shares  of  Common  Stock  reserved for
    issuance  upon  the  exercise  of  outstanding stock options; (ii) 2,109,717
    shares  of  Common Stock reserved for issuance upon the conversion of the 9%
    Convertible  Debentures;  or  (iii)  225,000 shares of Common Stock reserved
    for   issuance   upon   the  exercise  of  the  Underwriter's  Warrant.  See
    "Management   --   Stock   Options,"   "Business  --  Debt  Financings"  and
    "Description of Securities."
(2) Represents  the  balance  of  mortgages,  leases  and  equipment  loans. See
    "Business  --  Facilities,"  "Business -- Debt Financings" and the financial
    statements  of  the  Company,  and  the  notes  thereto,  which are included
    elsewhere in this Prospectus.
                                       13
<PAGE>
                            SELECTED FINANCIAL DATA

     The  selected  financial data set forth below should be read in conjunction
with  the  Company's  consolidated  financial  statements,  including  the notes
thereto,   included  elsewhere  in  this  Prospectus.  The  selected  historical
financial  data for the years ended December 31, 1995 and December 31, 1996 have
been  derived  from  audited  consolidated  financial  statements of the Company
included  elsewhere  in  this Prospectus, and should be read in conjunction with
those  consolidated  financial statements, including the notes thereto, and with
"Management's  Discussion  and  Analysis  of  Financial Condition and Results of
Operations"  also included elsewhere in this Prospectus. The selected historical
financial  data  for  the  six months ended June 30, 1996 and June 30, 1997 have
been  derived  from  unaudited  consolidated financial statements of the Company
included  elsewhere  in  this  Prospectus  and,  in  the opinion of the Company,
reflect  all  adjustments  (consisting  only  of  normal  recurring adjustments)
necessary  to  present  fairly  the  results of operations for such periods. The
results  of  operations  for  the  six  months  ended  June  30,  1997  are  not
necessarily  indicative  of  results to be expected for the year ending December
31,  1997.  The  summary  pro  forma  statement of operations for the year ended
December  31,  1995  presented  below  gives  effect  to  the acquisition by the
Company  of  the PB Companies that was completed on May 31, 1995, as if all such
transactions   had   occurred  on  January  1,  1995,  and  includes  pro  forma
adjustments  to  operating expenses, depreciation and amortization, and interest
expense.  The  combined  pro  forma  statement  of operations (unaudited) of the
Company,  including the description of pro forma adjustments, for the year ended
December 31, 1995 is included elsewhere in this Prospectus.

Statement of Operations Data:
<TABLE>
<CAPTION>
                                                    Years Ended December 31,                   Six Months Ended June 30,
                                       ---------------------------------------------------   -----------------------------
                                                      1995                     1996(1)        1996(1)         1997(1)
                                       -----------------------------------   -------------   ------------   --------------
                                         Historical         Pro Forma         Historical     Historical      Historical
                                         ----------         ---------         ----------     ----------      ----------
<S>                                     <C>               <C>                <C>             <C>            <C>
Sales   ..............................  $  6,868,923       $ 11,456,320      $17,219,641     $8,168,848     $ 7,613,814
Cost of sales ........................     5,304,200          8,875,355      13,091,194      6,292,248        5,904,052
                                        ------------       ------------      -----------     ----------     ------------
Gross profit  ........................     1,564,723          2,580,965       4,128,447      1,876,600        1,709,762
Selling, general and administrative
 expense   ...........................     2,198,757          3,396,061       3,969,462      1,698,500        2,200,977
Depreciation and amortization   ......       319,493            448,689         460,197        207,670          197,400
Sale of Texas distribution business   .                                                                         269,859
                                        ------------       ------------      ----------      ---------      ------------
Operating loss   .....................      (953,527)        (1,263,785)       (301,212)       (29,570)        (958,474)
Interest expense, net of interest and
 other income ........................       241,383            400,260         390,466        183,173           90,706
                                        ------------       ------------      -----------     ----------     ------------
Net loss   ...........................  $ (1,194,910)      $ (1,664,045)     $ (691,678)     $(212,743)     $(1,049,180)
                                        ============       ============      ===========     ==========     ============
Net loss per share  ..................  $      (0.35)      $      (0.48)     $    (0.15)     $   (0.05)     $     (0.15)
                                        ============       ============      ===========     ==========     ============
Weighted average number of
 common shares outstanding   .........     3,448,601          3,448,601       4,493,307      4,250,490        6,982,594
</TABLE>
Balance Sheet Data:

                                              December 31,
                                      ----------------------------    June 30
                                         1995           1996            1997
                                      ------------   -------------   -----------

Current assets   ..................   $2,082,992     $ 7,822,804     $5,700,209
Current liabilities ...............    1,719,689       3,637,202      1,989,248
Working capital  ..................      363,303       4,185,602      3,710,961
Property and equipment, net  ......    1,593,479       4,032,343      6,422,862
Total assets  .....................    6,349,785      14,340,445     14,615,115
Long-term debt   ..................    3,793,420       3,355,651      5,242,598
Total shareholders' equity   ......      816,297       7,341,592      7,383,269

- ----------------
(1) Results  for  the  fiscal  year  ended  December 31, 1996 and the six months
    ended  June  30,  1996  and  1997 on a pro forma basis (which give effect to
    the  sale  of the PB Texas operations as if such transaction had occurred on
    January  1,  1996)  are  included  in  the  "Notes  to Financial Statements"
    included elsewhere in this Prospectus.
                                       14
<PAGE>
       MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS OF OPERATIONS AND
                              FINANCIAL CONDITION

Overview

     The Company has focused its efforts since the PB Acquisition in May 1995 on
increasing revenues and gross margins.  The Company has three lines of business:
it  manufactures  and distributes its Poore Brothers (TM) brand potato chips (in
regular and low-fat styles);  it manufactures potato chips for sale on a private
label basis to grocery  store  chains;  and it  distributes  snack food products
manufactured by others in Arizona.

Results of Operations     

  Six months ended June 30, 1997 compared to six months ended June 30, 1996
     Revenues  for  the  six  months  ended  June 30, 1997 were $7,613,814, down
$555,034  or  7%,  from  $8,168,848  for the six months ended June 30, 1996. The
disposition  by  the Company of its PB Texas distribution operation in June 1997
decreased  revenue  by  $1,407,207.  See  "Business  --  Company  History". This
decrease  was  offset  by  significant  growth in the Company's own manufactured
product  lines. Sales of regular kettle chips grew to $4,946,400, up $546,291 or
12%  from  $4,400,109, for the same six-month period in 1996. The low-fat kettle
chip  business,  launched  during June of 1996, contributed $272,097 in revenues
for  the  first  six  months  of 1997, compared to only $14,724 during the first
half  of  1996.  The  private  label  business, launched in the first quarter of
1996,  generated  revenues  of  $462,214  for  the  first six months of 1997, up
$82,584  or  22% from the same period of 1996. Sales of products manufactured by
others  declined only $34,075 to $1,933,103 despite the Company's elimination of
several unprofitable lines.

     Gross  profit  for the six months ended June 30, 1997 was $1,709,762 or 22%
of  revenues,  as  compared  to $1,876,600 or 23% of revenues for the six months
ended  June 30, 1996. This decrease in gross profit is due to lower revenues and
a  slight  erosion  in  gross profit as a percentage of sales. Gross profit as a
percentage  of  sales  decreased  slightly  due to higher labor costs associated
with  the  transition  to  new  equipment and a new Arizona facility, along with
slightly higher raw material costs than experienced in 1996.

     Selling,  general  and  administrative expenses increased to $2,200,977 for
the  six  months  ended  June  30,  1997, up $502,477 or 30%, from $1,698,500 in
1996.  Included  in  selling,  general  and administrative expenses in 1997 were
approximately  $255,000 of expenses related to severance, relocation, moving and
equipment  writedowns.  In  addition, $108,000 of insurance, printing, legal and
accounting  expenses were incurred during the first six months of 1997 that were
not   incurred   prior  to  the  Company's  initial  public  offering  that  was
consummated  in  December  1996.  Due  to  the  expansion  into new geographical
regions, the Company incurred $93,000 in additional freight costs in 1997.

     The  Sale  of  Texas  distribution  business  reflects a $119,859 loss from
operations  of  the  PB  Texas  business for the six months ended June 30, 1997,
along  with  one-time  expenses  of  $150,000  related  to  the  disposal of the
operation.

     Depreciation  and  amortization  totaled  $197,400 for the six months ended
June  30, 1997 and $207,670 for the six months ended June 30, 1996. The decrease
of  $10,270, or 5%, was partially due to the sale of the Company's old Goodyear,
Arizona  facilities  in  February 1997, offset by new equipment additions. Since
the  sale  and  until the Company completes the move to the new facility, rental
charges on the old buildings will be incurred.

     Net  interest  expense  decreased  to $90,706 for the six months ended June
30,  1997  from  $183,173  for the six months ended June 30, 1996. This decrease
was  due  primarily to interest income generated from investment of the proceeds
of  the  initial public offering and secondarily from decreased interest expense
as  a  result  of  lower  indebtedness  caused  by  payments  on  the  Company's
indebtedness with a portion of the proceeds from the initial public offering.

     The  Company's  net  losses for the six months ended June 30, 1997 and June
30,  1996  were $1,049,180 and $212,743 respectively. The increased net loss was
attributable  to  lower  gross  profit due to lower revenues, disposal of the PB
Texas  distribution  business  and  higher  selling,  general and administrative
expenses.
                                       15
<PAGE>
  Year ended December 31, 1996 compared to the year ended December 31, 1995

     Revenues increased to $17,219,641 for the year ended December 31, 1996 from
$6,868,923 for the year ended December 31, 1995.  This represents an increase of
$10,350,718  or 151%.  The 1996  results  include the  revenue  effect of the PB
Acquisition  on May 31, 1995 for the entire year, as compared to seven months in
the 1995 period. On a pro forma basis,  assuming the PB Acquisition had occurred
on January 1, 1995 (see "Item 7. Financial  Statements"),  revenues for the 1995
period would have totaled $11,456,320. Therefore, on a pro forma basis, revenues
increased by  $5,763,321,  or 50%, from 1995 to 1996. The increase is due to the
expansion  of  sales of Poore  Brothers  (TM)  brand  products  to new  markets,
increased sales in existing  markets and the introduction of Poore Brothers (TM)
brand  low-fat  potato chips and potato  chips sold on a private  label basis to
grocery  chains.  For 1996,  revenues from the private label business  (sales of
which began in February 1996) totaled $913,272 and revenues from the sale of the
low-fat potato chips (sales of which began in June 1996) totaled  $297,895.  For
1996 and 1995, sales of products  manufactured by the Company  accounted for 62%
and 54%,  respectively,  of total sales,  and sales of products  manufactured by
others  accounted for 38% and 46%,  respectively  of total sales.  The increased
percentage of sales attributable to products  manufactured by the Company is due
to increased  sales of such  products by PB  Southeast  and  increased  sales in
Arizona and California.

     Gross  profit  for  the year ended December 31, 1996 was $4,128,447, or 24%
of  revenues,  as  compared to $1,564,723 or 23% of revenues, for the year ended
December  31,  1995. The increase in gross profits is due to the increase in the
Company's  revenues.  Gross  profit  margin percentage for 1996 did not increase
significantly from 1995.

     Selling,  general  and  administrative  expenses increased to $3,969,462 in
1996  from  $2,198,757  in  1995.  The  $1,770,705,  or  81%, increase is due to
operating   expenses   of   the   companies  acquired  in  the  PB  Acquisition,
administrative  expenses  resulting  from the creation of staff positions at the
Company's  headquarters,  and  increased selling expenses associated with market
expansion.  As  a  percentage  of  revenues, selling, general and administrative
expenses  were  23% for 1996 and 32% for 1995. This percentage decrease resulted
from  economies  of  scale  realized  from  the  PB Acquisition, which increased
revenues without resulting in a corresponding increase in expenses.

     Depreciation  and amortization totaled $460,197 for the year ended December
31,  1996  and  $319,493  for  the year ended December 31, 1995. The increase of
$140,704,  or  44%  is  due to the increase in depreciable assets resulting from
the  PB Acquisition and the related goodwill and organizational costs. Moreover,
the  1996  period  included  twelve  months  of  depreciation  and  amortization
expense, while the 1995 period included only seven months.

     Net  interest expense increased to $390,466 for the year ended December 31,
1996  from  $241,383 for the year ended December 31, 1995. This increase was due
to  indebtedness  incurred  by the Company in connection with the PB Acquisition
on  May  31,  1995.  Such indebtedness is included for twelve months in the 1996
period  as  compared  to  seven  months  in  the  1995  period. The indebtedness
included  assumed  mortgages  relating  to the Company's Arizona facilities that
were  sold  on  February  28,  1997,  working  capital  lines,  and indebtedness
incurred to finance the PB Acquisition.

     The  Company's  net  losses  for  the  years  ended  December  31, 1996 and
December  31,  1995  were  $691,678 and $1,194,910, respectively. On a pro forma
basis,  assuming  the  PB  Acquisition occurred on January 1, 1995, the net loss
for  the  year ended December 31, 1995 was $1,664,045. The decreased net loss is
attributable primarily to the revenue impact of market expansion.

Liquidity and Capital Resources

     Net  working  capital was $3,710,961 at June 30, 1997, with a current ratio
of  2.9:1.  At  December  31,  1996,  net  working capital was $4,185,602 with a
current  ratio  of 2.2:1. The $474,641 decrease in working capital was primarily
attributable to the Company's cash operating loss of approximately $820,000.
                                       16
<PAGE>
     On  February  28,  1997,  in  connection  with  the construction of its new
Arizona  manufacturing  facility,  the  Company sold existing land and buildings
for  net  proceeds of approximately $710,000. The carrying value of the disposed
property  approximated the net proceeds and the sale had an immaterial impact on
the  results  of  operations.  Proceeds from the sale were used primarily to pay
off related mortgage debt and notes payable totaling approximately $650,000.

     Construction  of  the Company's new Arizona manufacturing, distribution and
headquarters  facility  was  financed with a $2.4 million construction loan from
the  National  Bank of Arizona, secured by a first deed of trust on the land and
the  building.  Interest  on the construction loan was at the prime rate plus 2%
(10.25%  at  December  31, 1996). On June 4, 1997, the Company refinanced the $1
million  remaining  balance  on the construction loan with a $2 million mortgage
arrangement  with Morgan Guaranty Trust Company of New York. The fixed rate note
bears  interest  at  9.03% and is secured by the land and the building. The note
matures  on July 1, 2012, however monthly principal and interest installments of
$16,825 are determined based on a twenty year amortization period.

     On  July  26,  1996,  the  Company  entered  into  a  $1,000,000 Receivable
Financing  Agreement  to provide working capital, with First Community Financial
Corporation  (the  "Credit  Agreement")  pursuant to which it initially borrowed
$675,000,  a  portion of which was used to retire the Company's previous working
capital  line.  The  Credit  Agreement, as amended, expires on November 30, 1997
and  bears interest at the prime rate plus 3.50% (12.00% at June 30, 1997), with
minimum  monthly  interest  of  $2,500.  The  Company may borrow up to an amount
equal   to   75%  of  eligible  receivables,  representing  accounts  receivable
outstanding  less  than  60  days,  subject to concentration limits. At June 30,
1997,  the  Company  has  borrowed  $332,987  under  the facility. The remaining
portion  of  the  $1,000,000  will  become  available  if the Company's eligible
receivables increase.

     On  May  31,  1995,  the  Company  issued  $2,700,000 of its 9% Convertible
Debentures,  with  principal  installments  beginning  in July 1998 and maturing
July  1,  2002,  in  connection  with  the  PB Acquisition. In December 1996, in
connection  with  the  Company's  initial public offering, the holders of the 9%
Convertible   Debentures   converted   $400,409   principal  amount  of  the  9%
Convertible  Debentures  into  367,348  shares  of  Common Stock. As of June 30,
1997,  $2,299,591  principal  amount  of  the 9% Convertible Debentures remained
outstanding.  As  of  June  30,  1997,  the Company was not in compliance with a
financial  ratio  that  the  Company  is  required  to  maintain  while  the  9%
Convertible  Debentures  are outstanding related to a required interest coverage
ratio  of  1.5:1.  As  a result of the Company's default under this requirement,
the  holders  of  the  9%  Convertible  Debentures  have the right, upon written
notice  and after a thirty-day period during which such default may be cured, to
demand  immediate payment of the then unpaid principal of and accrued but unpaid
interest  under  the  9%  Convertible Debentures. However, the holders of the 9%
Convertible  Debentures  have  granted  the  Company  a waiver effective through
September  1998.  At that time, the Company will be required to be in compliance
with  the  following  financial ratios, so long as the 9% Convertible Debentures
remain   outstanding:   working   capital   of   at  least  $1,000,000;  minimum
shareholders'  equity  (net  worth)  that  will  be  calculated  based  upon the
earnings  of  the Company and the consideration received by the Company from any
future  issuances of securities by the Company, an interest coverage ratio of at
least  1.5:1;  and  a current ratio at the end of any fiscal quarter of at least
1.1:1.  The  Company  is  currently in compliance with the minimum shareholders'
equity,  working  capital  and  current  ratio requirements. Management believes
that  the  fulfillment  of  the  Company's  plans and objectives will enable the
Company  to  attain a sufficient level of profitability to be in compliance with
the  financial  ratios; however, there can be no assurance that the Company will
attain  any  such profitability, be in compliance with the financial ratios upon
the  expiration  of  the waivers or be able to obtain an extension or renewal of
the  waivers.  Any  acceleration  under  the  9% Convertible Debentures prior to
their  maturity  on  July  1, 2002 could have a material adverse effect upon the
Company.

     The  Company has entered into a variety of finance and operating leases for
the  acquisition  of equipment and vehicles. The leases generally have five-year
terms,  and  in  the  case  of finance leases, contain an option to purchase the
equipment at lease-end for $1. In June 1997, the Company entered into
                                       17
<PAGE>
a  five-year  lease  at 8.71% with FINOVA Capital Corporation for new production
equipment  installed  at  the  new  Arizona  facility.  In 1997, the Company has
entered into leases with an aggregate fair market value of $719,000.

     As  of December 31, 1996, the Company had net operating loss carry-forwards
for  federal  income  tax  purposes  aggregating $1,500,000, which are available
without limitation and which begin to expire in 2010.

     In September 1997, the Company  announced that it would  consolidate all of
its manufacturing  operations into its new 60,000 square foot Goodyear,  Arizona
facility.  As  a  result,  the  Company  is  closing  its  LaVergne,   Tennessee
manufacturing  facility in late  September.  This  consolidation  will result in
one-time  charges of  approximately  $500,000.  In connection with the Company's
plans to close its  LaVergne,  Tennessee  facility  and move  certain  assets to
Arizona,  the Tennessee  CDBG loan maturity may be  accelerated.  The loan has a
balance of approximately $170,000.

     In  February 1997, the Financial Accounting Standard Board ("FASB") adopted
Statement  of  Financial  Accounting Standard No. 128. Earnings per Share ("SFAS
128"),  which supersedes and simplifies the standards for computing earnings per
share  ("EPS")  previously  found in Accounting Principles Board Opinion No. 15,
Earnings  per  Share  ("APB 15"). SFAS 128 is effective for financial statements
issued  for  periods  ending after December 15, 1997, including interim periods;
earlier  application is not permitted. The Company will provide the required EPS
disclosures  in  its  financial statements commencing with the fiscal year ended
December  31,  1997.  SFAS 128 requires restatement of all prior period EPS data
presented.  Pursuant  to  the provisions of SFAS 128, the Company's net loss per
common  share was $.15 for the six months of 1997 and $.06 for the six months of
1996.

     In  February  1997,  FASB  issued  SFAS  No. 129. Disclosure of Information
about  Capital  Structure.  This  statement establishes standards for disclosing
information  about  an  entity's  capital  structure.  The  Company  has not yet
determined  the  effect,  if  any, of SFAS No. 129 on the consolidated financial
statements.

     FASB  Statement No. 130 "Reporting Comprehensive Income," which the Company
will  adopt  during  the  first  quarter  of  1998,  establishes  standards  for
reporting  and  display  of comprehensive income and its components in financial
statements.   Comprehensive   income   generally   represents   all  changes  in
shareholders'   equity   except   those   resulting   from   investments  by  or
distributions  to  shareholders.  The Company has not yet determined the effect,
if any, of SFAS No. 130 on the consolidated financial statements.

     In  June  1997, the FASB issued SFAS No. 131, Disclosures about Segments of
an  Enterprise  and  Related  Information.  This  Statement  will change the way
public  companies  report  information about segments of their business in their
annual  financial  statements  and  requires  them  to  report  selected segment
information  in their quarterly reports issued to shareholders. It also requires
entity-wide  disclosures about the products and services an entity provides, the
material  countries in which it holds assets and reports revenues, and its major
customers.  The Statement is effective for fiscal years beginning after December
15,  1997. The Company has not yet determined the effect, if any, of SFAS 131 on
the consolidated financial statements.

     As  a  result  of  the  expansion of the Company's markets, the Company may
incur  additional  operating  losses  in  the  future.  Expenditures relating to
market   and   territory   expansion,  new  product  development  and  equipment
relocation  may  adversely  affect  cost  of  sales  and  selling,  general  and
administrative  expenses and consequently may adversely affect operating and net
income.  These  types  of  expenditures  are expensed for accounting purposes as
incurred,  while revenue generated from the result of such expansion may benefit
future periods.

     Management  believes that existing working capital, together with available
line  of  credit borrowings, and anticipated cash flows from operations, will be
sufficient  to  finance  the  operations  of  the  Company for at least the next
twelve  months.  The  belief  is  based  on  current operating plans and certain
assumptions,  including  those  relating  to the Company's future revenue levels
and   expenditures,   industry   and   general  economic  conditions  and  other
conditions.  If any of these factors change, the Company may require future debt
or  equity  financings  to  meet  its  business  requirements.  There  can be no
assurance  that  such  financings  will  be available or, if available, on terms
attractive to the Company.
                                       18
<PAGE>
Inflation

     While  inflation has not had a significant effect on operations in the last
year,  management  recognizes  that  inflationary  pressures may have an adverse
effect  on the Company as a result of higher asset replacement costs and related
depreciation  and  higher  material  costs.  Additionally,  the  Company  may be
subject  to  seasonal price increases for raw materials. The Company attempts to
minimize   the   fluctuation   in  seasonal  costs  by  entering  into  purchase
commitments   in   advance,  which  have  the  effect  of  smoothing  out  price
volatility.  The  Company  will  attempt to minimize overall price inflation, if
any, through increased sales prices and productivity improvements.
                                       19
<PAGE>
                                   BUSINESS
The Company

     The Company is engaged in the  production,  marketing and  distribution  of
salty snack food products  that are sold  primarily  throughout  the western and
southern  United States.  The Company has three  distinct lines of business:  it
manufactures  and sells its own brand of potato  chips under the Poore  Brothers
(TM) logo; it manufactures private label potato chips for grocery stores chains;
and it distributes snack foods products that are manufactured by others. For the
six months ended June 30, 1997, revenues totaled  $7,613,814.  Approximately 69%
of such sales were  attributable  to the  Company's  Poore  Brothers  (TM) brand
potato chips;  approximately  25% of sales were attributable to the distribution
by the  Company of snack food  products  manufactured  by other  companies;  and
approximately 6% of such sales were attributable to potato chips produced by the
Company for sale under the private  labels of customers.  The Company  generally
sells its products to independent distributors.

     Poore  Brothers  (TM) brand  potato  chips  consist of two  primary  types,
regular and low-fat.  The Poore Brothers (TM) brand regular potato chips,  which
are produced with a batch frying  process that the Company  believes  results in
potato chips with enhanced crispness and flavor, are currently offered in eleven
flavors:  Original,  Salt & Vinegar,  Au Gratin,  Barbecue,  Cajun, Dill Pickle,
Grilled Steak & Onion, Hot Mustard, Jalapeno, No Salt and Parmesan & Garlic. The
Poore Brothers (TM) brand of low-fat  chips,  which was introduced in June 1996,
is produced  using batch frying and then processed to remove most of the cooking
oil while  retaining the taste of frying.  The low-fat potato chips are produced
in five flavors:  Original, No Salt, Au Gratin, Salt & Vinegar and Barbecue. The
Company also manufactures potato chips for sale on a private label basis using a
continuous frying process.  The Company currently has two Arizona grocery chains
as private label customers.

     The   Company's   business  objective  is  to  become  a  leading  regional
manufacturer  and  distributor  of  branded premium potato chips and other salty
snack  foods  by  providing high quality products at competitive prices that are
superior  in taste to comparable products. The Company plans to expand its sales
and  promotional  efforts to increase its penetration of existing markets and to
expand  into  new  markets.  Such  market  expansion would consist of initiating
promotional  efforts  to  increase consumer trial and awareness of the Company's
brand-name  products  and  by seeking additional private label customers for the
Company's  products.  The  Company  expects  to  achieve growth through regional
expansion  of  current  products,  development of new products and acquisitions.
See "-- Business Strategy."

     The Company,  a Delaware  corporation,  was  organized in February 1995 and
currently has three  operating  subsidiaries,  all acquired on May 31, 1995: two
manufacturing  companies,  PB  Arizona  and  PB  Southeast;  and a  distribution
company,  PB  Distributing.  In June 1997,  the  Company  sold the  distribution
operations of a fourth  operating  subsidiary,  PB Texas. In September 1997, the
Company announced that it would close its PB Southeast  manufacturing  operation
by the end of September  1997.  In addition,  the Company has a  subsidiary,  La
Cometa  Properties,  Inc., which owns the land and building  associated with the
Company's  recently  completed  60,000 square  manufacturing,  distribution  and
headquarters  facility in Goodyear,  Arizona.  See "-- Company  History" and "--
Facilities." In December 1996, the Company  completed an initial public offering
of its Common Stock.

     The  Company's executive offices are located at 3500 South La Cometa Drive,
Goodyear, Arizona 85338, and its telephone number is (602) 932-6200.

Company History

     PB Foods was founded in 1986 by Messrs.  Donald and James Poore (the "Poore
Brothers"), each of whom has substantial experience in the potato chip industry.
The Poore  Brothers also founded PB  Distributing  in 1990 and PB Texas in 1986,
which provided  distribution  capabilities for the Company's Poore Brothers (TM)
brand products. Prior to forming PB Foods, the Poore Brothers co-founded Groff's
of Texas,  Inc. in 1983, which also  manufactured  batch fried potato chips. The
Poore Brothers had previously been employed for over thirteen years by Mira-Pak,
Inc., a designer and  manufacturer  of  packaging  equipment  for the snack food
industry. 
                                       20
<PAGE>
     In  May  1993,  Mark  S.  Howells  and  associated  individuals  formed  PB
Southeast,  which acquired a license from PB Foods to manufacture and distribute
Poore Brothers (TM) brand products. In 1994, PB Southeast opened a manufacturing
plant in LaVergne, Tennessee.

     In  November  1994,  PB  Southeast  entered  into a Purchase Agreement (the
"Purchase  Agreement")  with  PB  Foods, the Poore Brothers and Amelia E. Poore,
that  provided  for  the acquisition by PB Southeast of (i) substantially all of
the  assets,  subject  to  certain  liabilities, of PB Foods; (ii) a 100% equity
interest  in  PB  Distributing;  and  (iii)  an 80% equity interest in PB Texas,
after  giving  effect  to  a  32%  equity  interest  to  be purchased from other
stockholders  of PB Texas not parties to the Purchase Agreement. Thereafter, the
Company  was  formed  as  a holding company and the rights and obligations of PB
Southeast  under  the  Purchase  Agreement  were  assigned  to  the Company. The
transactions  contemplated by the Purchase Agreement were consummated on May 31,
1995.  Subsequent  to  the  acquisition date, the Company acquired the remaining
20%  equity  interest  in  PB  Texas.  The  aggregate purchase price paid by the
Company  in  connection  with  these  transactions was $4,057,163, $3,232,593 of
which  was  paid  in cash, $500,000 of which was payable pursuant to a five-year
promissory  note  (paid  off  in  January  1997)  and the remainder of which was
satisfied  by  the issuance of 300,000 shares of Common Stock to the seller. See
"--   Debt  Financings"  and  "Certain  Transactions."  The  Purchase  Agreement
contains  a  non-competition  covenant  pursuant  to  which  each  of  the Poore
Brothers  agreed  not to compete against the Company, directly or indirectly, in
various states for a five-year period expiring on May 31, 2000.

     Also  in  May  1995,  the  Company  entered into an exchange agreement with
certain  stockholders  of  PB  Southeast,  including Mark S. Howells, Jeffrey J.
Puglisi  and  Parris  H.  Holmes, Jr., all of whom are directors of the Company,
pursuant  to  which the Company agreed to acquire from them approximately 99% of
the  outstanding  shares  of  the capital stock of PB Southeast, in exchange for
the  issuance to them of 1,560,000 shares of Common Stock, concurrently with and
subject  to  the  consummation of the closing under the Purchase Agreement. Such
exchange  was  consummated  on May 31, 1995. The remaining 1% of PB Southeast is
owned  by  James  Gossett.  See  "--  Legal Proceedings." The acquisition by the
Company  of  its subsidiaries on May 31, 1995 is sometimes herein referred to as
the "PB Acquisition."

     In  December  1996, the Company completed an initial public offering of its
Common  Stock,  pursuant  to which 2,250,000 shares of Common Stock were offered
and  sold to the public at an offering price of $3.50 per share. Of such shares,
1,882,652  shares  were  sold by the Company and 367,348 shares were sold by the
holders  of  the  9% Convertible Debentures (Renaissance Capital Growth & Equity
Income  Fund  III,  Inc.  and  Wells Fargo Equity Capital, Inc.), which acquired
such  shares  upon  the  conversion  of  $400,409  principal  amount  of  the 9%
Convertible   Debentures.  The  initial  public  offering  was  underwritten  by
Paradise  Valley  Securities,  Inc. (the "Underwriter"). The net proceeds to the
Company  from  the sale of the 1,882,652 shares of Common Stock, after deducting
underwriting  discounts and commissions and the expenses of the offering payable
by   the  Company,  were  approximately  $5,300,000.  On  January  6,  1997,  an
additional  337,500  shares  of  Common  Stock were sold by the Company upon the
exercise  by  the  Underwriter  of  an  over-allotment  option  granted to it in
connection   with  the  initial  public  offering.  After  deducting  applicable
underwriting  discounts  and  expenses,  the  Company  received  net proceeds of
approximately $1,000,000 from the sale of such additional shares.

     On  June 4, 1997, PB Texas sold it's Houston Texas distribution business to
Mr.  David  Hecht  (the  "Buyer"),  pursuant to an Asset Purchase, Licensing and
Distribution  Agreement  effective  June 1, 1997. Under the Agreement, the Buyer
was  sold  certain assets of PB Texas (including inventory, vehicles and capital
equipment),  was  granted a license to be the Company's exclusive distributor in
the  Houston,  Texas  market,  and  agreed  not to distribute any other brand of
kettle chips.

     In  September  1997, the Company announced the closing of its manufacturing
operation  in  LaVergne,  Tennessee  and  that  it  would consolidate all the PB
Southeast manufacturing operation into the Company's new Arizona facility.

Market Overview

     According  to the Snack Food Association ("SFA"), the U.S. market for salty
snack  foods  reached  $16.0  billion  at  retail  in  1996,  with  potato chips
accounting for approximately 33% of the market and
                                       21
<PAGE>
tortilla  chips,  pretzels,  popcorn  and  other  products  accounting  for  the
balance.  Per  capita  snack  consumption,  in dollar terms, has increased every
year  during  the  past six years, ranging from an increase of 6.0% (in 1990) to
0.4%  (in 1994), with a 1996 increase of 4.4% to a rate of $60.42 per person per
annum.  Potato  chip  sales  have  similarly  increased  steadily  over the same
period,  with  1996  retail  sales  of  $5.3 billion (a 9.3% increase over 1995)
contrasted to 1990 sales of $4.3 billion.

     The  major  snack  food trend according to the SFA, continues to be notable
growth in the "better-for-you"  (low-fat/reduced-fat)  snack  segment.  Although
the  salty  snack  food  category experienced overall growth of less than 5% per
annum  over  the past three years, "better-for-you" salty snack foods have grown
at  a much greater rate during this period. Numerous new reduced-fat and low-fat
products  have been introduced since 1995. Supermarket sales of "better-for-you"
potato  chips grew by 32% in 1996, representing nearly 11% of potato chip sales,
at  the  expense  of  traditional  potato  chips, particularly unflavored chips,
which lost market share.

     The  snack  food  industry  is  also  rapidly  changing  in  terms of major
manufacturers.  In  1995,  the  second  largest  snack  food manufacturer in the
United  States,  Eagle  Snacks,  a  subsidiary of Anheuser-Busch, Inc. disclosed
that  it  had  incurred  significant  losses  in the snack food business and was
therefore  leaving  the  business.  Also  in  1995,  Keebler  Company, the third
largest  snack  food  company  sold its snack food business and various regional
snack   food   manufacturers   discontinued   their   operations.   While  these
circumstances  have  contributed  to the increase in market share for Frito-Lay,
Inc.,  a  subsidiary  of  PepsiCo.,  Inc.,  which  is  the  dominant  snack food
manufacturer  in the United States, such circumstances have also presented sales
opportunities  for  regional  and  local snack food manufacturers, including the
Company.

     Like  other  food manufacturers, producers of snack foods are attempting to
capitalize  on  consumer  demand for healthier products. Many manufacturers have
targeted  the  low-fat/reduced-fat  segment  for  rapid  product expansion. Some
supermarkets  now offer "health food" sections or separate "healthy snack" areas
in  their  snack aisles. Despite these factors, sales of reduced fat and low-fat
salty  snack  foods  still constitute a relatively small portion of sales of all
salty snack food products.

Business Strategy

     The   Company's   business  objective  is  to  become  a  leading  regional
manufacturer  and  distributor  of  branded premium potato chips and other salty
snack  foods  by  providing high quality products at competitive prices that are
superior  in taste to comparable products. The Company plans to expand its sales
and  promotional  efforts to increase its penetration of existing markets and to
expand  into  new  markets.  Such  market  expansion would consist of initiating
promotional  efforts  to  increase consumer trial and awareness of the Company's
brand  name  products  and  seeking  additional  private label customers for the
Company's  products.  The  Company  expects  to  achieve growth through regional
expansion  of  current  products,  development of new products and acquisitions.
The key elements of the Company's business strategy are as follows:

       Increase  consumer  acceptance  of  Poore  Brothers  brand  products. The
   Company's  branded  products  have achieved significant market penetration in
   Phoenix,  Arizona,  Wichita,  Kansas  and  St.  Louis, Missouri. In addition,
   since  the  beginning  of  1997, the Company has achieved new distribution in
   approximately  750  new stores in Southern California, Colorado, Texas, Ohio,
   and  North  Carolina.  The  Company attributes the success of its products to
   the  taste  resulting  from  its  batch  frying  process  and  the variety of
   flavors,  sizes  and  types  of  products offered by the Company. To increase
   awareness  and  acceptance  of  its products, the Company intends to increase
   its  advertising  and distribution efforts in existing markets and in certain
   key  regional  markets,  including  Southern California, Colorado, New Mexico
   and  Texas.  The  Company  has  added  direct  sales people to these targeted
   geographies   to  manage  sales  and  promotional  activities.  Such  efforts
   include,  among  other  things, joint advertising with supermarkets and other
   manufacturers,  in-store  product  sampling,  coupon  distribution  and Poore
   Brothers in-store advertisements and displays.

       Expand  Private Label Business. In the first quarter of 1996, the Company
   entered  into  agreements with two Arizona grocery chains for the manufacture
   and  distribution  by  the  Company  of their respective private label potato
   chips. The Company manufactures potato chips for these customers
                                       22
<PAGE>
   in  various  types  and  flavors  as  specified by them. The Company believes
   that  many  opportunities exist for the Company to expand this segment of its
   business.  Consequently,  the Company installed a continuous fryer in its new
   Arizona  facility  that  produces  approximately 2,100 pounds of potato chips
   per  hour.  This  new  continuous  fryer began producing private label potato
   chips  in  July 1997. The Company intends to utilize the new continuous fryer
   to  produce  private  label  products  for  additional  grocery chains in the
   Southwestern United States.

       Develop  New  Products. The  Company intends to develop new products that
   leverage  its  expertise  in  manufacturing, marketing and distributing snack
   food  products.  The  Company believes it can develop new snack food products
   that  consumers  perceive  to  be  superior in taste, texture, appearance and
   brand  personality,  resulting  in  increased consumer demand and shelf space
   for Company products.

       Continue   to  Improve  Operations. The  Company's  management  team  has
   focused  efforts  on  reducing costs and improving product quality. In August
   1997,  the  Company's  Arizona operations were consolidated into a single new
   facility,  which  should  result in increased efficiencies from the Company's
   investments  in  new  machinery and processes. The Company also invested in a
   new  quality  assurance lab and personnel to improve the Company's ability to
   consistently  produce  products  within  a  narrow  specification  range.  In
   September  1997,  the  Company  announced  the  closing  of its manufacturing
   operation  in  LaVergne,  Tennessee  and that it would consolidate all of the
   PB   Southeast   manufacturing  operation  into  the  Company's  new  Arizona
   facility.

Products

     Potato Chips.  Poore Brothers (TM) brand potato chips were first introduced
by the Poore  Brothers in 1986 and have accounted for  substantially  all of the
Company's  manufacturing  sales to date.  The potato  chips are  marketed by the
Company as a premium product based on their  distinctive  combination of cooking
method and variety of distinctive  flavors. The potato chips manufactured by the
Company consist of two primary types, regular and low-fat. The Company's regular
potato chips are currently offered in ten flavors:  Original, Salt & Vinegar, Au
Gratin,  Barbecue,  Cajun, Dill Pickle, Grilled Steak & Onion, Jalapeno, No Salt
and Parmesan & Garlic. The Company's low-fat potato chips, which were introduced
in June 1996, are produced in five flavors: Original, No Salt, Au Gratin, Salt &
Vinegar and Barbecue.  See "-- Manufacturing." Also in 1996, the Company entered
into  agreements  with two Arizona  grocery chains pursuant to which the Company
produces their  respective  private label potato chips in the styles and flavors
specified by such grocery chains.

     Other  Snack  Food  Products.  Through its Arizona distribution subsidiary,
PB   Distributing,  the  Company  purchases  and  resells  snack  food  products
manufactured  by  others.  Such  products include pretzels, crackers, snack nuts
and meat snacks.

Manufacturing

     The  Company believes that a key element of its growth to date has been its
use  of  certain  cooking  techniques  and  key ingredients in the manufacturing
process   to  produce  potato  chips  with  improved  flavor.  These  techniques
currently  involve two elements: the Company's use of a batch frying process for
its  brand name products, as opposed to the conventional continuous line cooking
method,  and the Company's use of distinctive seasonings to produce potato chips
in  a  variety of flavors. The Company believes that its batch frying process is
superior  to  conventional  continuous  line cooking methods because it enhances
crispness  and flavor through greater control over temperature and other cooking
conditions.  Although  this  manufacturing  method produces less volume than the
continuous  line  techniques  of larger manufacturers, the Company believes that
this  method  facilitates the production of potato chips with enhanced crispness
and flavor.

     Production   Facilities.    In  August  1997,  the  Company  completed  the
transition  of  all  Arizona manufacturing operations into its newly constructed
Goodyear,  Arizona  production  facility.  The  new  Goodyear  facility  has the
capacity  to  produce  approximately 3,000 pounds of potato chips per hour, with
approximately  2,100  pounds  of such capacity being produced using a continuous
frying method and the remainder
                                       23
<PAGE>
being produced using the Company's  batch frying method.  In September 1997, the
Company  announced  the  closing of its  manufacturing  operation  in  LaVergne,
Tennessee  and  that it would  consolidate  all the PB  Southeast  manufacturing
operation  into the  Company's new Arizona  facility.  The Company plans to move
most of the Tennessee equipment (with an aggregate capacity of approximately 720
pounds per hour) and install it in its new Arizona facility.

     Private  Label  Products.   In  order  to meet potential demand for private
label  products,  the Company installed a continuous fryer potato chip line that
produces  approximately  2,100  pounds per hour. In July 1997, the Company began
producing  private  label  potato chips with the new continuous fryer. There can
be  no  assurance that the Company will obtain sufficient business to recoup the
costs of its investment in, and alterations of its facilities.

     Low-Fat  Potato Chips.  The Company has an Agreement with Great Snaxx of AZ
L.L.C.  ("Great Snaxx") pursuant to which Great Snaxx granted the Company rights
in   the  states  of  Arizona,  California,  Nevada,  Colorado  and  New  Mexico
(collectively,  the  "Territory")  to  market  low-fat potato chips processed by
Great  Snaxx. The Company pays a per pound processing fee to Great Snaxx for the
application  of Great Snaxx's patented oil extraction process. The Company began
selling  low-fat  potato  chips  processed  by  Great  Snaxx  in  June 1996. The
processed  potato  chips  have  approximately  two  grams of fat per serving, in
contrast to the 8-10 grams of most standard potato chips.

     The  Great  Snaxx  Agreement expires on September 19, 2006. The Company may
lose  its  exclusive  marketing  rights in the Territory if certain minimum fees
are  not paid to Great Snaxx during prescribed periods. In addition, Great Snaxx
has  certain  rights  to  terminate  the  Great  Snaxx  Agreement  prior  to its
expiration  date.  On  September  3,  1997,  the Company was notified that Great
Snaxx  had  sustained  an  interruption in its ability to process low-fat potato
chips.  There  can  be  no  assurance  as  to when or if Great Snaxx will resume
processing  low-fat  potato  chips.  The termination by Great Snaxx of the Great
Snaxx  Agreement  or the failure by Great Snaxx to perform its obligations under
the  Great  Snaxx  Agreement for any reason could have a material adverse effect
on  the Company's ability to produce low-fat potato chips. In the case of such a
termination  or  failure,  the  Company  would consider producing low-fat potato
chips  using  an  alternative  production  method,  such as baking or the use of
alternative  cooking  oils. There can be no assurance, however, that the Company
would  be  successful  in utilizing an alternative method or that low-fat potato
chips  produced by the Company with any of such methods would be accepted in the
marketplace.

Marketing and Distribution

     The  Company  sells  its  products  primarily  in  targeted  markets in the
western  and  southern  United States. The Company's products are distributed by
the Company through a select group of independent distributors.

     The Company's Arizona distribution  subsidiary operates throughout Arizona,
with 35  independently  operated  service  routes.  Each route is operated by an
independent  contractor  who carries in excess of 55 items to most major grocery
store chains in Arizona,  such as Albertson's,  ABCO, Basha's,  Fry's,  Safeway,
Smith's,  and Smitty's Food Stores.  In addition to servicing major  supermarket
chains,  the Company's  distributors  service many  independent  grocery stores,
delicatessens,  club stores  (including  Price/Costco  and Sam's),  and military
facilities  throughout  Arizona.  In  addition  to  Poore  Brothers  (TM)  brand
products,  the Company  distributes  throughout  Arizona a wide variety of other
items manufactured by other companies,  including pretzels, crackers, snack nuts
and meat snacks.  The Company also sells Poore  Brothers (TM) brand potato chips
to America West Airlines and Trans World Airlines for passenger service.

     Outside  of Arizona the Company selects distributors primarily on the basis
of  quality  of  service,  call frequency on customers, financial capability and
relationships  they  have  with supermarkets, including access to shelf space in
the  store's  snack  aisles.  As  of June 30, 1997, the Company had arrangements
with  over  35  distributors  in  a number of major cities, including St. Louis,
Denver,  San  Diego, Los Angeles, San Antonio, Cincinnati, Houston, Albuquerque,
Wichita, Oklahoma City, Tampa, Richmond and Minneapolis.

     Successful  marketing  of  the  Company's  products  depends, in part, upon
obtaining  adequate  retail  shelf  space  for  such  products,  particularly in
supermarkets. Frequently, the Company incurs additional
                                       24
<PAGE>
marketing  costs  in  order to obtain additional shelf space. Whether or not the
Company  will  continue  to  incur  such  costs in the future will depend upon a
number  of  factors,  including  existing  demand  for  the  Company's products,
relative  availability  of shelf space and general competitive conditions. There
can  be  no assurance that the Company will not incur significant shelf space or
other  promotional  costs  as a necessary condition of entering into competition
in  particular markets or stores. Such costs may materially affect the Company's
financial performance.

Suppliers

     The principal  raw materials  used by the Company are potatoes and oil. The
Company  believes  that the raw  materials  it needs to produce its products are
readily  available from numerous  suppliers on  commercially  reasonable  terms.
Potatoes  are widely  available  year-round,  either  freshly  harvested or from
storage during the winter months. The Company uses TRISUN(R), a low in saturated
fat  sunflower oil, in the  production  of its Poore  Brothers (TM) brand potato
chips,  which is supplied by AC Humko  Corporation.  The Company  believes  that
alternative  cooking oils that are low in saturated fat are readily abundant and
available.  The  Company  also uses  flavorings  and  packaging  material in its
manufacturing  process.  The Company  chooses its suppliers  based  primarily on
price,  availability  and quality and does not have any  long-term  arrangements
with any  supplier.  Although the Company  believes  that its  requirements  for
products and ingredients are readily available, and that its business success is
not dependent on any single supplier,  the failure of certain  suppliers to meet
the  Company's  performance   specifications,   quality  standards  or  delivery
schedules could have a material adverse effect on the Company's  operations.  In
particular,   a  sudden   scarcity,   a  substantial   price  increase,   or  an
unavailability  of product  ingredients  could  materially  adversely affect the
Company's  operations.  There can be no assurance that  alternative  ingredients
would be available when needed and on commercially attractive terms, if at all.
 

Customers

     One  customer  of  the  Company, Fry's Food Stores, a subsidiary of Kroger,
Inc.,  accounted  for  16%  of  the  Company's  1996  revenues,  and  along with
Albertson's,  Inc.,  accounted  for  15% and 11%, respectively, of the Company's
1995  revenues,  with the remainder of the Company's revenues being derived from
sales  to  a  limited  number  of additional customers, either grocery chains or
regional  distributors,  none  of which individually accounted for more than 10%
of  the  Company's  sales  for 1996. For the six months ended June 30, 1997, two
customers  of the Company, Fry's Food Stores and Safeway Inc., accounted for 17%
and  11%,  respectively,  of  the  Company's  revenues. A decision by any of its
major  customers  to  cease or substantially reduce their purchases could have a
material adverse effect on the Company's business.

Competition

     The  Company's  products compete generally against other salty snack foods,
including  potato  chips,  tortilla chips, popcorn and pretzels. The salty snack
food  industry  is  large  and  highly competitive and is dominated primarily by
Frito-Lay,  Inc.,  a  subsidiary  of  PepsiCo,  Inc.  Frito-Lay,  Inc. possesses
substantially  greater  financial, production, marketing, distribution and other
resources  than  the Company and brands that are more widely recognized than the
Company's  products.  In  addition,  numerous other companies that are actual or
potential  competitors of the Company have greater financial and other resources
(including  more  employees  and  more  extensive  facilities) than the Company.
Local  or  regional  markets often have significant smaller competitors, many of
whom  offer  batch  fried  or  low-fat products similar to those of the Company.
Expansion  of  Company  operations  to  other areas of the United States has and
will  continue  to encounter significant competition from national, regional and
local  competitors  that  may be greater than that encountered by the Company in
its  existing markets. In addition, such competitors may challenge the Company's
position   in  its  existing  markets.  While  the  Company  believes  that  its
specialized  products  and  method  of  operations  will  enable  it  to compete
successfully, there can be no assurance of its ability to do so.

     The  principal  competitive  factors  affecting the market of the Company's
products  include  product  quality  and taste, brand awareness among consumers,
supermarket  shelf  space,  price,  advertising and promotion, variety of snacks
offered,  nutritional  content, product packaging and package design. Management
believes  that  the  Company's  potato  chips compete based primarily upon their
taste, distinctive cooking method and variety of flavors that are available.
                                       25
<PAGE>
Facilities

     The  Company  owns  a  60,000  square foot facility located on 7.7 acres of
land  in  Goodyear, Arizona, approximately 15 miles west of Phoenix, Arizona. In
August  1997, the Company completed the transition of all its Arizona operations
into  the  new facility. Construction of this new facility was completed in June
1997.  The  site  will enable the Company to expand its facilities in the future
to  a  total building size of 120,000 square feet. The facility is financed by a
mortgage  with  Morgan  Guaranty Trust Company of New York which matures in June
2012. See "-- Debt Financings."

     On  February  28,  1997,  the  Company  sold  its  three 12,000 square foot
buildings  in  Goodyear,  Arizona, which housed the Company's Arizona operations
and  were  replaced  by  the new facility. The net proceeds from the sale of the
properties,  which  approximated  $710,000  were  used  to repay mortgages which
encumbered  the  properties  and  to  repay the $500,000 principal amount of the
Poore  Promissory  Note. The Company leased the properties from the purchaser on
a  month-to-month  basis  until the Company's relocation to its new facility was
completed in August 1997.

     PB  Southeast leases a 16,900 square foot manufacturing facility located in
LaVergne,  Tennessee,  approximately 15 miles south of Nashville, Tennessee. The
facility  is  leased  under  a lease agreement that expires in November 1998. In
September  1997, the Company announced plans to close its PB Southeast operation
and to consolidate all manufacturing operations into its new Arizona facility.

     The  Company  believes  that  its  facilities  are  adequately  covered  by
insurance.

Debt Financings

     9%  Convertible  Debentures. In  connection with the PB Acquisition, on May
31,  1995  the  Company  issued  $2,700,000 aggregate principal amount of its 9%
Convertible  Debentures  due  July  1, 2002 (the "9% Convertible Debentures") to
Wells  Fargo Equity Capital, Inc. (formerly First Interstate Equity Corporation)
("Wells  Fargo")  and  Renaissance  Capital  Growth  &  Income  Fund  III,  Inc.
("Renaissance").  The  9% Convertible Debentures accrue interest at a rate of 9%
per  annum, payable monthly. Installments of principal are due beginning on July
1,  1998  and  each  month  thereafter  until July 1, 2002, when all outstanding
principal  is  due  and  payable.  In  December  1996,  in  connection  with the
Company's  initial public offering, the holders of the 9% Convertible Debentures
converted  $400,409  principal  amount  of  the  9%  Convertible Debentures into
367,348  shares  of  Common  Stock.  As  of  June 30, 1997, $2,299,591 principal
amount  of  the  9%  Convertible Debentures remained outstanding. As of June 30,
1997,  the Company was not in compliance with a financial ratio set forth in the
Convertible  Debenture  Loan  Agreement  dated May 31, 1995 (the "Debenture Loan
Agreement")  that  the  Company  is  required  to  maintain  so  long  as the 9%
Convertible  Debentures  are  outstanding,  related to a required interest ratio
coverage  of 1.5:1. As a result of the Company's default under this requirement,
the  holders  of  the  9%  Convertible  Debentures  have the right, upon written
notice  and after a thirty-day period during which such default may be cured, to
demand  immediate  payment  of  the then unpaid principal and accrued but unpaid
interest  under  the  Debentures.  However,  the  holders  of the 9% Convertible
Debentures  have  granted the Company a waiver effective through September 1998.
At  that  time,  the  Company  will  be  required  to  be in compliance with the
following  financial  ratios,  so  long  as the 9% Convertible Debentures remain
outstanding:  working  capital  of  at  least  $1,000,000; minimum shareholders'
equity  (net  worth)  that  will  be  calculated  based upon the earnings of the
Company  and the consideration received by the Company from any future issuances
of  securities by the Company; an interest coverage ratio of at least 1.5:1; and
a  current  ratio  at  the  end of any quarter of at least 1.1:1. The Company is
currently  in  compliance with the minimum shareholders' equity, working capital
and  current ratio requirements. Management believes that the fulfillment of the
Company's  plans  and  objectives will enable the Company to attain a sufficient
level  of  profitability to be in compliance with the financial ratios; however,
there  can  be no assurance that the Company will attain any such profitability,
be  in  compliance  with the financial ratios upon the expiration of the waivers
or  be  able  to obtain an extension or renewal of the waivers. Any acceleration
under  the  9%  Convertible  Debentures  prior to their maturity on July 1, 2002
could  have  a  material  adverse  effect  upon  the Company. The Debenture Loan
Agreement  also  contains  various covenants that impose restrictions on certain
activities by the Company including the incurrence of additional
                                       26
<PAGE>
encumbrances  on  assets,  investments by the Company, the amendment of material
agreements,  sales  of assets other than in the ordinary course of business, and
mergers, consolidations or sales of substantially all of the Company's assets.

     Renaissance  and Wells Fargo have the right, at any time, to convert all or
any  portion of their respective 9% Convertible Debentures into shares of Common
Stock  at  a  current conversion price of approximately $1.09 per share, subject
to  adjustment  in  certain events to prevent dilution. In addition, the holders
of   the  9%  Convertible  Debentures  have  certain  registration  rights.  See
"Description  of  Securities  --  Registration  Rights."  In connection with the
Company's  initial  public  offering,  Wells Fargo and Renaissance agreed not to
sell  any  Common  Stock  held by them prior to January 1, 1998. The Company has
the right to redeem the 9% Convertible Debentures under certain circumstances.

     Credit  Agreement. On  July  26,  1996,  the  Company entered into a Credit
Agreement  with  First Community Financial Corporation (the "Credit Agreement").
The  Credit  Agreement,  as  amended,  expires  on  November  30, 1997 and bears
interest  at  an  annual rate equal to the prime rate plus 3.50% (12.00% at June
30,  1997), with minimum interest of $2,500 per month. The Company may borrow up
to  an  amount  equal  to  75%  of  eligible  receivables, representing accounts
receivable  outstanding  less  than 60 days, subject to certain limitations. The
Credit  Agreement contains various covenants that impose restrictions on certain
activities   by   the  Company  including,  without  limitation,  incurrence  of
additional   indebtedness   and   liens,   disposition  of  assets,  changes  in
management, and mergers or consolidations.

     Arizona  Facility  Mortgage. Construction  of  the  Company's  new  Arizona
manufacturing,  distribution  and headquarters facility was financed with a $2.4
million  construction loan from the National Bank of Arizona, secured by a first
deed  of  trust  on the land and the building. Interest on the construction loan
was  at  the  prime rate plus 2% (10.25% at December 31, 1996). On June 4, 1997,
the  Company  refinanced  the  $1  million remaining balance on the construction
loan  with  a $2 million mortgage arrangement with Morgan Guaranty Trust Company
of  New  York. The fixed rate note bears interest at 9.03% and is secured by the
land  and  the  building.  The  note  matures  on  July 1, 2012, however monthly
principal  and interest installments of $16,825 are determined based on a twenty
year amortization period.

     Commercial  Development  Block  Grant. In  1993,  PB  Southeast  received a
seven-year  $322,310  Commercial  Development  Block  Grant  (the  "CDBG Loan"),
bearing  interest  at  a  rate  of 3% per annum, from the State of Tennessee for
construction  financing  for its manufacturing plant in LaVergne, Tennessee. All
then  outstanding  principal  of the CDBG Loan becomes due and payable on May 1,
2001.  As  of  June  30, 1997, the outstanding principal amount of the CDBG Loan
was  $177,874.  The  CDBG  Loan is personally guaranteed by Mark S. Howells, the
Chairman  of  the  Company's  Board  of  Directors.  The  Company  has agreed to
indemnify  Mr.  Howells  with  respect  to  his  guarantee  of the CDBG Loan. In
connection  with  the  Company's  plans  to close its PB Southeast operation and
move certain assets to Arizona, the CDBG Loan maturity may be accelerated.

     Leases. The  Company  has  entered  into a variety of finance and operating
leases.  As  of  June  30, 1997, the Company had entered into leases for cooking
machinery,  packaging machines, conveyor equipment and vehicles with an original
fair market value of approximately $1.2 million.

Government Regulation

     The  manufacture,  labeling  and distribution of the Company's products are
subject  to the rules and regulations of various federal, state and local health
agencies,  including the FDA. In May 1994, regulations under the NLEA concerning
labeling  of food products, including permissible use of nutritional claims such
as  "fat-free" and "low-fat," became effective. In order to comply with the NLEA
regulations,  products labeled as "fat-free" may not contain more than 0.5 grams
of  fat  per  ounce, and products labeled as "low-fat" may not contain more than
3.0  grams of fat per ounce. Fat-free products containing less than 0.3 grams of
fat  per  ounce  are  required  under  the  NLEA  regulations  to  be labeled as
containing 0 grams of fat.

     The  Company  is  complying  with the NLEA regulations and closely monitors
the  fat  content  of  its  products through various testing and quality control
procedures.  The  Company  does  not  believe  that  compliance  with  the  NLEA
regulations materially increases the Company's manufacturing costs. There
                                       27
<PAGE>
can  be  no  assurance  that new laws or regulations will not further reduce the
permissible  fat  content  of  "fat-free"  and  "low-fat"  products, which could
require  the  Company  to  alter  the taste or composition of its products. Such
changes  could  affect  sales  of  the  Company's  products  and have a material
adverse effect on the Company.

     In  addition  to  laws  relating to food products, the Company's operations
are  governed  by  laws  relating to environmental matters, workplace safety and
worker  health,  principally the Occupational Safety and Health Act. The Company
believes  that it presently complies in all material respects with such laws and
regulations.

Employees

     As  of  June  30,  1997, the Company had 127 full-time employees, including
109  in  manufacturing  and  distribution,  6  in  sales and marketing and 12 in
administration  and finance. In connection with the Company's plans to close its
LaVergne,  Tennessee manufacturing operation, approximately 35 employees will be
terminated.  The  Company's  employees  are  not  represented  by any collective
bargaining  organization  and the Company has never experienced a work stoppage.
The Company believes that its relations with its employees are good.

Legal Proceedings

     In  June  1996,  a  lawsuit was commenced in an Arizona state court against
two  directors  of  the  Company, Mark S. Howells and Jeffrey J. Puglisi, and PB
Southeast  which alleged, among other things, that the plaintiff, James Gossett,
had  an  oral  agreement with Mr. Howells to receive a 49% ownership interest in
PB  Southeast,  that Mr. Howells breached fiduciary duties and other obligations
to  Mr. Gossett and that Mr. Gossett was entitled to exchange such alleged stock
interest  for  shares  in  the Company. Mr. Gossett further alleged that Messrs.
Howells  and  Puglisi  failed  to  honor  the  terms  of an alleged distribution
agreement  between  PB Foods and Mr. Gossett. On July 11, 1997, summary judgment
was  granted  in  favor  of  all defendants on all counts of the lawsuit. In its
Order,  the  Maricopa  County  (Arizona)  Superior Court ruled that there was no
oral  contract  and  that  the  remainder  of  the  plaintiff's claims could not
support  a  cause  of action against the defendants. No final judgement has been
entered  by  the  Court  to  date and the time for filing post-judgement motions
and/or for perfecting an appeal has not expired.
                                       28
<PAGE>
                                  MANAGEMENT

Directors and Executive Officers

     The  executive  officers  and Directors of the Company, and their ages, are
as follows:

<TABLE>
<CAPTION>
               Name                Age                    Position
               ----                ---                    --------
<S>                                 <C>     <C>
    Eric J. Kufel  ...............  30       President, Chief Executive Officer,
                                               Director
    Thomas W. Freeze  ............  46       Vice President, Chief Financial Officer,
                                               Treasurer, and Secretary
    Scott D. Fullmer  ............  33       Vice President -- Sales and Marketing
    Glen E. Flook  ...............  39       Vice President -- Manufacturing
    James M. Poore    ............  50       Vice President
    Wendell T. Jones  ............  56       Director of Sales -- Arizona
    Mark S. Howells   ............  43       Chairman, Director
    Jeffrey J. Puglisi   .........  38       Director
    Parris H. Holmes, Jr.   ......  53       Director
    Robert C. Pearson    .........  62       Director
    Aaron M. Shenkman    .........  56       Director
</TABLE>

     Eric  J.  Kufel. Mr. Kufel has served as President, Chief Executive Officer
and  a  Director  of  the  Company  since  February  1997. From November 1995 to
January  1997,  Mr.  Kufel  was Senior Brand Manager at The Dial Corporation and
was  responsible for the operating results of Purex Laundry Detergent. From June
1995  to  November  1995,  Mr.  Kufel was Senior Brand Manager for The Coca-Cola
Company  where  he  was  responsible for the marketing and development of Minute
Maid  products.  From November 1994 to June 1995 Mr. Kufel was Brand Manager for
The  Coca-Cola  Company,  and  from  June  1994  to November 1994, Mr. Kufel was
Assistant  Brand  Manager  for  The Coca-Cola Company. From January 1993 to June
1994,  Mr.  Kufel  was  employed  by  The  Kellogg Company in various capacities
including  being  responsible  for introducing the Healthy Choice line of cereal
and  executing the marketing plan for Kellogg's Frosted Flakes cereal. Mr. Kufel
earned  a  Masters of International Management from the American Graduate School
of International Management in December 1992.

     Thomas  W. Freeze. Mr. Freeze has served as Vice President, Chief Financial
Officer,  Secretary  and  Treasurer  of the Company since April 1997. From April
1994   to  April  1997,  Mr.  Freeze  served  as  Vice  President,  Finance  and
Administration  --  Retail  of  New  England Business Service, Inc. From October
1989  to  April  1994,  Mr.  Freeze  served  as  Vice  President,  Treasurer and
Secretary of New England Business Service, Inc.

     Scott  D.  Fullmer. Mr.  Fullmer  has served as Vice President -- Sales and
Marketing  of  the  Company since February 1997. From September 1993 to February
1997,  Mr.  Fullmer  served  in  various  capacities  with The Dial Corporation,
including  Senior Brand Manager, where he was responsible for managing the sales
and  advertising  for  Dial  Soap.  From  February  1992  to September 1993, Mr.
Fullmer  was  Product  Manager  for  Sara  Lee Corp. From April 1989 to February
1992,  Mr.  Fullmer  served  in  various  capacities with Borden, Inc. including
Product  Manager,  Snack  Foods,  where  he  was  responsible  for  managing the
merchandising  of  selected snack food products including potato chips. From May
1986 to April 1989, Mr. Fullmer was in sales management at Frito Lay, Inc.

     Glen  E.  Flook. Mr.  Flook  has  served as Vice President -- Manufacturing
since  March 1997. From January 1994 to February 1997, Mr. Flook was employed by
The  Dial  Corporation  as  a  Plant  Manager for a manufacturing operation that
generated  $40  million  in  annual revenues. From January 1983 to January 1994,
Mr.  Flook  served  in  various capacities with Frito-Lay, Inc., including Plant
Manager and Production Manager.

     James  M.  Poore. Mr.  Poore  has served as a Vice President of the Company
since  June  1995.  Mr.  Poore co-founded Poore Brothers Foods, Inc. in 1986 and
served  as  its  Vice  President, Secretary, Treasurer and Director until the PB
Acquisition in May 1995. In addition, Mr. Poore served as the Secretary
                                       29
<PAGE>
and  a  Director  of  PB Distributing, a subsidiary of the Company, from January
1990  to  May  1995,  and as Chairman of the Board and a Director of PB Texas, a
subsidiary  of  the  Company,  from May 1991 to May 1995. In 1983, he co-founded
Groff's  of  Texas,  Inc.,  a potato chip manufacturer in Brookshire, Texas, and
served as its President until January 1986.

     Wendell  T.  Jones. Mr.  Jones  has  been  the Director of Sales -- Arizona
since  February  1997.  Previously,  Mr. Jones was National Sales Manager of the
Company  from January 1996 to February 1997. From 1969 to 1996, Mr. Jones served
in   various  capacities  at  Frito-Lay,  Inc.,  including  Director  of  Sales,
Operations Manager and Manager -- Trade Development.

     Mark  S.  Howells. Mr.  Howells  has served as Chairman of the Board of the
Company  since  March  1995.  For the period from March 1995 to August 1995, Mr.
Howells  also served as President and Chief Executive Officer of the Company. He
has  served  as  the  Chairman of the Board of PB Southeast, a subsidiary of the
Company,  since  its inception in May 1993 and served as its President and Chief
Executive  Officer  from  May  1993  to August 1994. Since 1988, Mr. Howells has
devoted  a  majority  of  his  time  to serving as the President and Chairman of
Arizona Securities Group, Inc., a registered securities broker-dealer.

     Jeffrey  J.  Puglisi. Mr.  Puglisi  has served as a Director of the Company
since  March  1995.  From  March 1996 to August 1996, Mr. Puglisi also served as
Vice  Chairman  of  the  Company. For the period from August 1995 to March 1996,
Mr.  Puglisi  served  as  Chief Executive Officer of the Company. For the period
from  March 1995 to August 1995, Mr. Puglisi served as Executive Vice President,
Chief  Operating Officer, Secretary and Treasurer of the Company. He also served
as  President,  Chief  Executive  Officer  and  a  Director of PB Southeast from
August  1994  to  August  1995.  Since  1988, Mr. Puglisi has also served as the
Senior Vice President of Arizona Securities Group, Inc.

     Parris  H.  Holmes,  Jr. Mr. Holmes has served as a Director of the Company
since  March  1995.  Since  August 1, 1996, Mr. Holmes has served as Chairman of
the  Board  and Chief Executive Officer of Billing Information Concepts Corp., a
third-party  provider  of billing clearing house and information services to the
telecommunications  industry.  Prior  to August 1996, Mr. Holmes served as Chief
Executive  Officer of U.S. Long Distance Corp. ("USLD"). In addition, Mr. Holmes
has  served as Chairman of the Board of USLD since September 1986. Mr. Holmes is
also  a  member  of  the  Board  of  Directors  of  Tanisys  Technology, Inc., a
developer  and marketer of computer peripheral equipment. From 1992 to 1996, Mr.
Holmes  was a director of Medical Polymers Technologies, Inc., a biomedical firm
specializing in the development of polymer-based technologies.

     Mr.  Holmes  has  advised  the Company that the staff of the Commission has
determined  to  terminate  an  investigation  of  certain  transactions  in  the
securities  of USLD, which has publicly traded securities. The investigation had
concerned  whether  certain persons had purchased securities while in possession
of  material non-public information or disclosed this information to others. Mr.
Holmes  has  also  advised the Company that on December 18, 1996, the Commission
filed  a  civil  injunctive  action  in  federal  court alleging that Mr. Holmes
failed  to  file  timely  twelve  reports regarding certain transactions made in
1991  and  1992  in  the  stock  of  USLD,  as  required by Section 16(a) of the
Exchange  Act.  Mr.  Holmes  settled  this  action on December 18, 1996, without
admitting  or  denying  the  allegations  of the complaint, by consenting to the
entry  of  an  injunction  barring  future  violations  with  respect  to  these
requirements and paying a civil penalty of $50,000.

     Robert  C.  Pearson. Mr.  Pearson  has  served as a Director of the Company
since  March  1996.  Mr.  Pearson  has  been  Senior Vice President -- Corporate
Finance  for  Renaissance  Capital Group, Inc. since April 1997. Previously, Mr.
Pearson   had   been   an   independent   financial  and  management  consultant
specializing  in  investments  with  emerging growth companies. He has performed
services  for  Renaissance  Capital  Partners  ("RCP")  in  connection  with the
Company  and  other RCP investments. RCP is the operating manager of Renaissance
Capital  Growth  &  Income  Fund  III,  Inc.  ("Renaissance"), the owner of a 9%
Convertible  Debenture.  From 1990 to 1994, Mr. Pearson served as Executive Vice
President  and  Chief Financial Officer of Thomas Group, Inc., a publicly traded
consulting  firm.  Prior  to  1990, Mr. Pearson was Vice President -- Finance of
Texas Instruments, Incorporated.
                                       30
<PAGE>
     Pursuant  to  a  Convertible  Debenture  Loan  Agreement dated May 31, 1995
among  the  Company,  Renaissance  and  Wells Fargo Equity Capital, Inc. ("Wells
Fargo"),  so  long  as  the 9% Convertible Debentures issued by the Company have
not  been fully converted into shares of Common Stock or redeemed or paid by the
Company,  Renaissance  shall be entitled to designate a nominee to the Company's
Board  of  Directors  subject  to  election  by  the Company's stockholders. Mr.
Pearson  was  designated  as a nominee to the Board of Directors by Renaissance.
See "Business -- Debt Financings."

     Aaron  M.  Shenkman. Mr.  Shenkman  has served as a Director of the Company
since  June  1997. Since March 1997, he has served as the Vice-Chairman of Helen
of  Troy  Corp.,  a distributor of personal care products. From February 1984 to
February  1997,  Mr. Shenkman was the President of Helen of Troy Corp. From 1993
to  1996,  Mr.  Shenkman also served as a Director of Craftmade International, a
distributor of ceiling fans.

Executive Compensation

     The  following  table sets forth certain information regarding compensation
paid  during  each of the Company's last two fiscal years, as applicable, to the
Company's  Chief  Executive  Officers  and those other executive officers of the
Company  whose  salary  and bonuses, if any, exceeded $100,000 for the Company's
fiscal year ended December 31, 1996.

                          SUMMARY COMPENSATION TABLE
<TABLE>
<CAPTION>
                                       Annual Compensation                     Long Term Compensation
                           ------------------------------------------- ---------------------------------------
                                                                                  Awards              Payouts
                                                                       ----------------------------- ---------
                                                                        Restricted
         Name and                                        Other Annual     Stock                        LTIP      All Other
    Principal Position      Year(1)    Salary    Bonus   Compensation    Awards         Options       Payouts   Compensation
    ------------------      -------    ------    -----   ------------    ------         -------       -------   ------------
<S>                          <C>     <C>          <C>    <C>               <C>           <C>            <C>         <C>
David J. Brennan (2)         1996    $ 96,154     --     $    4,016(5)     --            130,000 (6)    --          --
President, Chief             1995          --     --             --        --                 --        --          --
 Executive Officer and
 Director
Jeffrey J. Puglisi (3)       1996          --     --             --        --            110,000        --          --
Chief Executive Officer,     1995          --     --             --        --            275,000        --          --
 Executive Vice
 President, Chief
 Operating Officer,
 Secretary, Treasurer,
 Vice Chairman and
 Director
Jeffrey H. Strasberg (4)     1996     100,750     --          2,550(5)     --                 --        --          --
Vice President, Chief        1995      38,675     --             --        --             83,333 (7)    --          --
 Financial Officer,
 Secretary and
 Treasurer
</TABLE>
- ----------------
(1) The Company was incorporated in February 1995.
(2) Mr.  Brennan  served  as the Company's President and Chief Executive Officer
    from  March  1996  to  February  1997.  He  also served as a Director of the
    Company from March 1996 to June 1997.
(3) Mr.  Puglisi  served  as  the  Company's Chief Executive Officer from August
    1995  to  March  1996,  and as Vice Chairman from March 1996 to August 1996.
    From  March  1995  to August 1995, Mr. Puglisi also served as Executive Vice
    President,   Chief   Operating  Officer,  Secretary  and  Treasurer  of  the
    Company.  Mr.  Puglisi  has  served as a Director of the Company since March
    1995.
(4) Mr.  Strasberg  served as Vice President, Chief Financial Officer, Secretary
    and Treasurer from July 1995 to April 1997.
(5) Represents  the  value  of a company vehicle provided to Mr. Brennan for his
    exclusive use and a car allowance provided to Mr. Strasberg.
(6) Excludes  options  to  purchase  200,000  shares  of  Common Stock that were
    granted  to  Mr.  Brennan  in  1996  and  were  canceled in February 1997 in
    connection  with  his  resignation  as President and Chief Executive Officer
    of the Company.
                                       31
<PAGE>
(7) Excludes  options  to  purchase  41,667  shares  of  Common  Stock that were
    granted  to  Mr.  Strasberg  in  1995  and  were  canceled  in March 1997 in
    connection   with   his  resignation  as  Vice  President,  Chief  Financial
    Officer, Secretary and Treasurer of the Company.

     The  following  tables  set  forth  information  concerning  stock  options
granted  during  the  fiscal  year  ended  December 31, 1996 for the individuals
shown  in  the  Summary  Compensation  Table. Stock appreciation rights were not
granted  in  connection with any such stock options during the fiscal year ended
December  31, 1996. No stock options were exercised during the fiscal year ended
December 31, 1996.

                       OPTION GRANTS IN LAST FISCAL YEAR
                              (Individual Grants)
<TABLE>
<CAPTION>
                              Number of Shares of       Percent of Total Options
                            Common Stock Underlying      Granted to Employees in     Exercise Price
           Name                 Options Granted             Fiscal Year (1)            per Share       Expiration Date
           ----                 ---------------             ---------------            ---------       ---------------
<S>                                   <C>                           <C>                  <C>           <C>
David J. Brennan  .........           100,000 (1)                   23%                  $ 1.25        March 29, 2001
                                       30,000                        7                     3.50        October 22, 2001
Jeffrey J. Puglisi   ......           100,000                       23                     1.25        March 1, 2006
                                       10,000                        2                     3.50        October 22, 2006
</TABLE>
- ----------------
(1) Excludes  options  to  purchase  200,000  shares  of  Common Stock that were
    canceled  in  February  1997 in connection with Mr. Brennan's resignation as
    President and Chief Executive Officer of the Company.

              AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND
                         FISCAL YEAR END OPTION VALUES
<TABLE>
<CAPTION>
                                      Number of Shares of Common
                                     Stock Underlying Unexercised          Value of Unexercised
                                              Options at                 In-the-Market Options at
             Name                          December 31, 1996              December 31, 1996 (3)
- ---------------------------------   -------------------------------   ------------------------------
                                    Exercisable     Unexercisable     Exercisable     Unexercisable
                                    -----------     -------------     -----------     -------------
<S>                                    <C>             <C>            <C>                <C>
David J. Brennan (1) ............       30,000         100,000        $   11,250         $262,500
Jeffrey J. Puglisi   ............      385,000            ----         1,034,352               --
Jeffrey H. Strasberg (2)   ......       41,667          41,666           116,380          116,377
</TABLE>
- ----------------
(1) Excludes  options  to  purchase  200,000  shares  of  Common Stock that were
    canceled  in  February  1997 in connection with Mr. Brennan's resignation as
    President and Chief Executive Officer of the Company.
(2) Excludes  options  to  purchase  41,666  shares  of  Common  Stock that were
    canceled  in  March  1997  in connection with Mr. Strasberg's resignation as
    Vice  President,  Chief  Financial  Officer,  Secretary and Treasurer of the
    Company.
(3) Value  is  the  difference  between the market value of the Company's Common
    Stock  on  December  31,  1996, which was $3.875 per share, and the exercise
    price.

Employment Agreements

     Mr.  Eric  J.  Kufel was appointed as President and Chief Executive Officer
and  elected  to  the  Board  of  Directors of the Company effective February 3,
1997.  Mr.  Kufel  is  employed  under  an  "at will" employment agreement which
provides  for  a  base salary of $115,000 per year, use of a Company vehicle and
participation  in  Company  bonus  plans,  the  terms  of  which  are  yet to be
determined.  Mr. Kufel's salary is subject to increases at the discretion of the
Company's  Board  of  Directors. Pursuant to his employment agreement, Mr. Kufel
was  granted  options  to  purchase 300,000 shares of Common Stock at a price of
$3.5625  per  share.  The  options vest over a three-year period and expire five
years  from  the  date  of  grant.  Mr.  Kufel's employment agreement contains a
non-competition covenant.
                                       32
<PAGE>
     In  addition to Mr. Kufel, the other executive officers of the Company have
entered  into  employment  agreements  with  the  Company. With the exception of
Messrs.  Poore  and  Jones, the employment of the other executive officers is on
an  "at-will"  basis.  In  addition,  with the exception of Mr. Jones, the other
executive officers are subject to non-competition covenants.

Stock Options

     In  May  1995,  the  Company  adopted  the  1995 Poore Brothers, Inc. Stock
Option  Plan  (the "Stock Option Plan"). The Stock Option Plan permits the grant
of  "incentive stock options" within the meaning of Section 422A of the Internal
Revenue  Code  of  1986, as amended, as well as non-qualified stock options. The
Stock  Option  Plan  is  administered  by  the Board of Directors or a committee
appointed  by  the  Board,  which  determines  the  persons  to whom options are
granted,  and the number and terms of the options, including the exercise price.
The  Stock  Option  Plan  is  currently  being  administered  by  the  Board  of
Directors.  The  Stock  Option  Plan  originally  provided  for  the issuance of
options  to  purchase up to 300,000 shares of Common Stock, at an exercise price
not  less than fair market value at the date of grant. The Stock Option Plan was
amended,  effective  August  30, 1996, pursuant to which the number of shares of
Common  Stock  issuable  under  the Stock Option Plan was increased to 1,000,000
shares.  On  June  12, 1997, the Stock Option Plan was amended again to increase
the  number  of  shares  of  Common Stock issuable thereunder by 500,000 shares,
from  1,000,000  to 1,500,000. Options granted pursuant to the Stock Option Plan
expire  five  years  from  the date of grant unless the optionee's employment is
terminated  prior  to  the expiration date, in which case the optionee's options
may  terminate  prior to the expiration date in accordance with the terms of the
Stock  Option  Plan. The Company has granted options under the Stock Option Plan
to  purchase  an  aggregate  of  1,776,950  shares of Common Stock at an average
exercise  price  of  $2.29  per  share (with options to purchase 577,999 of such
shares  having  been  cancelled).  Such  options  were granted by the Company as
additional  compensation for the services performed by the respective optionees.
Stock  options  granted  to  the  Company's  employees  typically  vest  over  a
three-year  period  after  their  respective  dates  of grant, and stock options
granted  to the Directors typically vest immediately or upon the expiration of a
one-year  period  after the date of grant. There are currently outstanding under
the  Stock  Option  Plan  incentive  stock options to purchase 875,747 shares of
Common Stock and non-qualified  stock  options  to  purchase  257,871  shares of
Common  Stock.  As  of  the date of this Prospectus 65,333 options granted under
the Stock Option Plan have been exercised.

     In  addition,  in  1995  and  1996 the stockholders of the Company approved
grants  of  options to Mr. Howells, Mr. Puglisi and Mr. Holmes which do not fall
under  the Stock Option Plan. As of the date of this Prospectus, 820,000 of such
non-plan  options  were  outstanding with an average exercise price of $1.18 per
share.  These  options,  which vested on their respective dates of grant, expire
ten  years  from the date of grant and do not terminate if such persons cease to
be  directors  of  the  Company. Each of Messrs. Howells, Puglisi, and Holmes is
entitled  to  certain  registration  rights  with  respect  to  the Common Stock
underlying  his  respective  stock  options.  See  "Description of Securities --
Registration Rights."

     All  of  the  shares  of  Common  Stock issued pursuant to, or reserved for
issuance  under,  the  Stock  Option  Plan,  as  well as the 820,000 outstanding
non-plan  options,  have  been  registered  pursuant to a Registration Statement
that was filed with the Commission on April 29, 1997.

Compensation of Directors

     In  order  to  attract and retain highly competent persons as Directors and
as  compensation for Directors' service on the Board, the Company may, from time
to  time,  grant  stock options or issue shares of Common Stock to Directors. In
June  1997,  the  Company  granted  options  to purchase 15,000 shares of Common
Stock  to  each  Director  elected  at  the annual meeting of stockholders. Such
options  vest  upon  the  expiration  of  a  period of one year from the date of
grant.  In  addition, the Company granted to Mr. Shenkman, who had not served as
a  Director  prior  to the annual meeting of stockholders, an option to purchase
an additional 10,000 shares of Common Stock, which vested immediately.

     Directors  are  reimbursed for out-of-pocket expenses incurred in attending
meetings  of  the  Board  of  Directors and for other expenses incurred in their
capacity as directors.
                                       33
<PAGE>
Board Committees

     The  Board of Directors conducts its business through meetings of the Board
of  Directors  and through its standing committees. To date, two committees have
been established -- an Audit Committee and a Compensation Committee.

     The  Audit  Committee:  (i) makes recommendations to the Board of Directors
as  to  the  independent  accountants to be appointed by the Board of Directors;
(ii)  reviews  with  the  Company's  independent  accountants the scope of their
examinations;  (iii) receives the reports of the independent accountants for the
purpose  of  reviewing  and  considering questions relating to their examination
and  such  reports;  (iv)  reviews,  either  directly  or  indirectly or through
independent  accountants, the internal accounting and auditing procedures of the
Company;  (v)  reviews  related party transactions; and (vi) performs such other
functions  as may be assigned to it from time to time by the Board of Directors.
The  Audit  Committee  is  comprised  of  two members of the Board of Directors,
Messrs.  Pearson  and  Howells.  The  chairman  of  the  Audit  Committee is Mr.
Pearson. The Audit Committee was established on October 22, 1996.

     The  Compensation  Committee  reviews  and  recommends  the compensation of
executive  officers  and  key employees. The Compensation Committee is comprised
of  two  members  of  the  Board of Directors, Messrs. Howells and Shenkman. The
chairman  of  the  Compensation  Committee  is  Mr.  Shenkman.  The Compensation
Committee was established on June 12, 1997.

Limitation of Liability and Indemnification Matters

     The  Company's Certificate of Incorporation provides that no director shall
have  any personal liability to the Company or its stockholders for any monetary
damages  for breach of fiduciary duty as a director, except that the Certificate
of  Incorporation does not eliminate or limit the liability of each director (i)
for  any  breach  of  such  director's  duty  of  loyalty  to the Company or its
stockholders,  (ii)  for  acts  of  omissions not in good faith or which involve
intentional  misconduct  or  a knowing violation of law, (iii) under Section 174
of  the  General  Corporation  Law  of  the  State  of  Delaware or (iv) for any
transaction  from which such director derived an improper personal benefit. As a
result  of  this  provision, the ability of the Company or a stockholder thereof
to  successfully prosecute an action against a director for a breach of his duty
of  care  has  been  limited.  However,  this  provision  does  not  affect  the
availability  of  equitable  remedies  such as an injunction or rescission based
upon a director's breach of his duty of care.

     The  Company's  By-Laws  provide  mandatory  indemnification  rights to any
officer  or director of the Company who, by reason of the fact that he or she is
an  officer or director of the Company, is involved in a legal proceeding of any
nature.  Such indemnification rights include reimbursement for expenses incurred
by  such  officer  or  director  in  advance  of  the  final disposition of such
proceeding.  The  By-Laws also provide that the Company may in the discretion of
the  Board of Directors, purchase insurance on behalf of any officer or director
against  any  liability  asserted  against  and  incurred by such person in such
capacity.

     Insofar  as  indemnification  for  liabilities arising under the Securities
Act  may  be  permitted  to  directors,  officers and controlling persons of the
Company  pursuant to the foregoing provisions, the Company has been advised that
in  the  opinion of the Commission such indemnification is against public policy
as expressed in the Securities Act and is, therefore, unenforceable.
                                       34
<PAGE>
                SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS

     The   following   table   sets  forth  certain  information  regarding  the
beneficial  ownership of the Company's Common Stock as of August 29, 1997 by (i)
each  person  known by the Company to be the beneficial owner of more than 5% of
the  outstanding  Common  Stock,  (ii) each director and nominee for director of
the  Company,  (iii) each executive officer of the Company listed in the Summary
Compensation  Table  set  forth  in "Executive Compensation" above, and (iv) all
executive  officers  and  directors  of the Company as a group, as of August 29,
1997.
<TABLE>
<CAPTION>
                                                                                           Amount and Nature of
                                                            Beneficial Ownership of     Percent of Shares of Common
                 Name of Beneficial Owner                      Common Stock (1)         Stock Beneficially Owned (2)
                 ------------------------                      ----------------         ----------------------------
<S>                                                             <C>                                <C>
Mark S. Howells  ..........................................     748,137(3)(13)                     10.1%
 2390 E. Camelback Road
 Suite 203
 Phoenix, AZ 85016
Eric J. Kufel    ..........................................          0(4)                            0
 3500 South La Cometa Drive
 Goodyear, AZ 85338
Jeffrey J. Puglisi  .......................................     810,001(5)(13)                     10.9
 2390 E. Camelback Road
 Suite 203
 Phoenix, AZ 85016
David J. Brennan    .......................................     330,000(6)(13)                      4.6
 3121 E. Washington Street
 Phoenix, AZ 85034
Parris H. Holmes, Jr.  ....................................     348,000(7)(13)                      4.9
 9311 San Pedro Street
 Suite 300
 San Antonio, TX 78216
Robert C. Pearson   .......................................          0(8)                            0
 8080 North Central Expressway
 Suite 210/LB59
 Dallas, TX 75206
Aaron M. Shenkman   .......................................        10,000(9)                         *
 716 Gary Lane
 El Paso, TX 79922
Jeffrey H. Strasberg   ....................................     68,434(10) (13)                     1.0
 13260 N. 82 Place
 Scottsdale, AZ 85260
Renaissance Capital Growth & Income Fund III, Inc.   ......      1,640,891(11)                     18.9
 8080 North Central Expressway
 Suite 210/LB59 Dallas, TX 75206
Wells Fargo Equity Capital, Inc.   ........................       468,826(11)                       6.2
 One Montgomery Street
 West Tower, Suite 2530
 San Francisco, CA 94104
All executive officers and directors as a group
 (9 persons) (12)   .......................................        1,916,138                       24.3
</TABLE>
- ----------------
* Less than one percent (1%)
(1) Unless  otherwise  indicated,  each of the persons named has sole voting and
    investment power with respect to the shares reported.
(2) Shares  of  Common Stock which an individual or group has a right to acquire
    within  60  days  pursuant to the exercise of options or warrants are deemed
    to  be  outstanding for the purpose of computing the percentage ownership of
    such  individual  or  group,  but  are  not deemed to be outstanding for the
    purpose  of  computing the ownership percentage of any other person shown in
    the  table.  As  of  August 29, 1997, the date as of which these percentages
    are  calculated,  there  were  7,051,657  shares  of Common Stock issued and
    outstanding.
                                       35
<PAGE>
 (3) Excludes  40,000  shares  of  Common  Stock  held  of record by trusts with
     Jeannie  L. Howells, the former wife of Mr. Howells, for the benefit of Mr.
     Howells'  children.  Includes  385,000  shares  of  Common  Stock  that Mr.
     Howells  has  the  right  to  acquire  upon  the  exercise of stock options
     granted  outside  of  the Stock Option Plan which are exercisable within 60
     days.  Excludes 15,000 shares of Common Stock issuable upon the exercise of
     stock  options  which  have  not  yet  vested and which are not exercisable
     within 60 days.
 (4) Excludes  350,000  shares  of  Common  Stock  issuable upon the exercise of
     stock  options  which  have  not  yet  vested and which are not exercisable
     within 60 days.
 (5) Includes  385,000  shares of Common Stock that Mr. Puglisi has the right to
     acquire  upon  the  exercise  of stock options granted outside of the Stock
     Option  Plan  which  are exercisable within 60 days. Excludes 15,000 shares
     of  Common Stock issuable upon the exercise of stock options which have not
     yet vested and which are not exercisable within 60 days.
 (6) Includes  130,000  shares of Common Stock that Mr. Brennan has the right to
     acquire  upon  the  exercise of stock options granted pursuant to the Stock
     Option Plan which are exercisable within 60 days.
 (7) Includes  4,000  shares  held by his spouse for which shares Mr. Holmes may
     be  deemed  to  be  the "beneficial owner" for purposes of Rule 13d-3 under
     the  Exchange  Act.  Includes 50,000 shares of Common Stock that Mr. Holmes
     has  the  right  to  acquire  upon  the  exercise  of stock options granted
     outside  of  the  Stock  Option  Plan which are exercisable within 60 days.
     Excludes  15,000 shares of Common Stock issuable upon the exercise of stock
     options  which  have not yet vested and which are not exercisable within 60
     days.
 (8) Excludes  15,000 shares of Common Stock issuable upon the exercise of stock
     options  which  have not yet vested and which are not exercisable within 60
     days.
 (9) Includes  10,000 shares of Common Stock issuable upon the exercise of stock
     options  which  are  exercisable  within 60 days. Excludes 15,000 shares of
     Common  Stock  issuable  upon  the exercise of stock options which have not
     yet vested and which are not exercisable within 60 days.
(10) Includes  58,334  shares  that  Mr. Strasberg has the right to acquire upon
     the  exercise  of  stock  options granted pursuant to the Stock Option Plan
     which are exercisable within 60 days.
(11) Reflects  shares of Common Stock that would be issued to these parties upon
     the  conversion  of  the 9% Convertible Debentures issued by the Company to
     these   parties,   assuming  that  such  conversion  was  effected  at  the
     conversion   price.   Russell  Cleveland  exercises  control  over  the  9%
     Convertible  Debenture  owned  by  Renaissance.  Richard  K.  Green  is the
     designated  representative  of  Wells Fargo and, as such, exercises control
     over  the  9%  Convertible  Debenture  held by Wells Fargo. Renaissance and
     Wells  Fargo have entered into agreements with the Underwriter, pursuant to
     which   they   agreed  not  to  convert  their  respective  9%  Convertible
     Debentures  into  shares  of Common Stock prior to January 1, 1998, without
     the prior written consent of the Underwriter.
(12) Includes  (i)  830,000  shares  of Common Stock which are issuable upon the
     exercise  of  stock options which are exercisable within 60 days (10,000 of
     which  were  granted pursuant to the Stock Option Plan and 820,000 of which
     were  granted  outside  of the Stock Option Plan), and (ii) 4,000 shares of
     Common  Stock  that  may be deemed to be beneficially owned as described in
     (7)  above.  Excludes  790,000  shares  of  Common  Stock issuable upon the
     exercise  of  stock  options  which  have  not yet vested and which are not
     exercisable within 60 days.
(13) Messrs.  Howells,  Puglisi, Brennan, Holmes and Strasberg have entered into
     agreements  with  the Company pursuant to which they agreed not to exercise
     their  respective  stock  options that were exercisable on December 6, 1996
     prior  to  December  6,  1997,  except the exercise of the options by their
     estates  in  the event of their death or, in the case of officers, upon the
     termination  of  their  employment  with  the  Company.  Furthermore,  with
     respect  to such stock options exercised by officers after a termination of
     employment,  such  officers  have  agreed not to transfer any of the shares
     issued upon such exercise prior to December 6, 1997.
                                       36
<PAGE>
                           DESCRIPTION OF SECURITIES

Authorized Capital

     The  Company's  authorized  capital consists of 15,000,000 shares of Common
Stock,  par  value  $0.01  per  share, and 50,000 shares of Preferred Stock, par
value $100 per share.

Common Stock

     As  of  August 29, 1997, there were 7,051,657 shares of Common Stock issued
and  outstanding  and held of record by 132 stockholders. After giving effect to
the  Offering, including the issuance of 300,000 shares of Common Stock upon the
exercise  in  full  of the Financing Warrant, and assuming (i) the Underwriter's
Warrant  was  exercised  in full, (ii) all of the outstanding stock options were
exercised  in  full, and (iii) the 9% Convertible Debentures were converted into
shares  of  Common  Stock, there would be a total of 11,639,992 shares of Common
Stock issued and outstanding.

     The  holders of the Common Stock are entitled to one vote for each share of
Common  Stock held on all matters voted upon by the stockholders of the Company.
Subject  to  the  rights  of any then outstanding shares of Preferred Stock, the
holders  of  the  Common Stock are entitled to such dividends as may be declared
in  the  discretion of the Board of Directors out of funds legally available for
such  purpose.  See  "Dividend  Policy." Holders of Common Stock are entitled to
share  ratably  in  the net assets of the Company upon liquidation after payment
or  provision for all liabilities and any preferential liquidation rights of any
Preferred   Stock  then  outstanding.  The  holders  of  Common  Stock  have  no
preemptive  rights  to  purchase  shares  of  capital  stock of the Company. The
Common  Stock is not subject to any redemption provisions and is not convertible
into  any  other securities of the Company. All issued and outstanding shares of
Common  Stock are, and the Common Stock, if any, to be issued in connection with
the  Offering  upon  the  exercise  in whole or in part of the Financing Warrant
will be, fully paid and non-assessable.

Preferred Stock

     There  are  no  shares  of Preferred Stock issued or outstanding. Shares of
Preferred  Stock of the Company may be issued from time to time as shares of one
or  more  classes  or  series.  Subject  to the provisions of the Certificate of
Incorporation  and  the limitations prescribed by law, the Board of Directors is
expressly  authorized  to  adopt resolutions to issue shares of Preferred Stock,
to  fix the number of shares outstanding and class or series, and to provide for
the  voting  powers,  and  such  other  relative  rights, powers and preferences
thereof,  including  dividend  rates,  conversion  rights, redemption prices and
liquidation  preferences  of  the shares constituting any class or series of the
Preferred  Stock,  and such qualifications, limitations or restrictions thereof,
in  each  case  without  any  further  action  or  vote by the stockholders. The
Company  has  no  current  plans  to  issue any shares of Preferred Stock of any
class or series.

Financing Warrant

     The  Company  issued  the Financing Warrant to Westminster Capital, Inc. in
September  1996  in  connection  with the financing of its new Arizona facility.
The  Financing  Warrant  entitles  the  registered  holder  thereof  to purchase
300,000  shares  of  Common  Stock  at an exercise price per share of $1.40. The
Financing  Warrant is exercisable until September 11, 2006. All of the shares of
Common  Stock  issuable  upon  the  exercise  of the Financing Warrant are being
registered  pursuant to the Registration Statement of which this Prospectus is a
part. See "-- Registration Rights."

Underwriter's Warrant

     In   December  1996,  in  connection  with  the  Company's  initial  public
offering,  the  Company  issued  to  the Underwriter a warrant to purchase up to
225,000  shares of Common Stock (the "Underwriter's Warrant"). The Underwriter's
Warrant  is exercisable during the period commencing December 6, 1997 and ending
December  6,  2001  at  an  exercise  price of $4.38 per share. The Common Stock
underlying  the  Underwriter's  Warrant  is  subject  to  certain  anti-dilution
provisions  in  the  event  the  Company  declares  a  stock  dividend  or other
distribution,   or   engages  in  a  reclassification,  capital  reorganization,
consolidation
                                       37
<PAGE>
or  merger. The holders of the Underwriter's Warrant have no voting, dividend or
other  rights  as  stockholders  of  the  Company  with respect to the shares of
Common  Stock  underlying  the  Underwriter's  Warrant  until  the Underwriter's
Warrant  has  been  exercised and the purchase price for the purchased shares of
Common  Stock  has  been  paid in full to the Company. The Underwriter's Warrant
may  not  be  sold, transferred, assigned or hypothecated during the term of the
Underwriter's  Warrant  except to officers of the Underwriter. The Underwriter's
Warrant  and  the  underlying  shares of Common Stock have been registered under
the Securities Act. See " -- Registration Rights."

Registration Rights

     Underwriter's  Warrant. The  Company  registered  the offer and sale of the
Underwriter's  Warrant and the Common Stock underlying the Underwriter's Warrant
in  December  1996 in connection with the Company's initial public offering. The
Company  is  obligated  to  maintain  an  effective  Registration Statement with
respect  to the Underwriter's Warrant and the underlying Common Stock during the
six-year  period  which commenced on December 6, 1996. The Company has agreed to
indemnify  the  holders of the Underwriter's Warrant or of the underlying shares
of   Common   Stock  registered  pursuant  to  these  registration  rights.  See
"--Underwriter's Warrant."

     Financing  Warrant. The  shares  of  Common Stock issuable upon exercise of
the  Financing  Warrant  are  being  registered  pursuant  to  the  Registration
Statement  of which this Prospectus is a part. Pursuant to the provisions of the
Financing  Warrant,  the Company will be obligated to maintain the effectiveness
of  the  registration  statement  until  the date of expiration of the Financing
Warrant  or  any  shorter  period  of  time specified by the holder thereof. The
Company  has  agreed  to  indemnify  the  holder  of  the  Financing  Warrant in
connection  with  the  registration of the shares of Common Stock underlying the
Financing Warrant. See "-- Financing Warrant."

     9%  Convertible  Debentures. The  holders  of the 9% Convertible Debentures
and  the  holders  of shares of Common Stock acquired upon the conversion of all
or  a  portion  of  the  9%  Convertible Debentures have the right under certain
circumstances  to  cause  the  Company  to  register  the shares of Common Stock
underlying  the  9%  Convertible  Debentures  at  the expense of the Company. In
addition,  if  the  Company  registers  securities  offered in connection with a
public  offering of such securities for the Company's account or for the account
of  its  security  holders,  then  the  holders  of the shares underlying the 9%
Convertible  Debentures shall, subject to certain limitations, have the right to
elect  to have included in such registration, at the expense of the Company, all
or  a  portion  of  such  shares.  The Company will be obligated to maintain the
effectiveness  of  any  registration  statement  filed  with  the  Commission in
connection  with  the  registration  of  such  shares  until all such registered
shares  have  been  distributed,  or  until  120  days  have  elapsed  since the
registration  statement  was  declared  effective.  The  Company  has  agreed to
indemnify  the holders of the 9% Convertible Debentures in connection with these
registration  rights.  See "Business -- Debt Financings." In connection with the
Company's  initial public offering, the holders of the 9% Convertible Debentures
agreed  that  they  will  not  convert the outstanding 9% Convertible Debentures
into  shares of Common Stock or exercise any demand registration rights prior to
January 1, 1998, without the prior written consent of the Underwriter.

     Stock  Options. The  Company registered the shares of Common Stock issuable
upon  the  exercise  of options granted to Messrs. Brennan, Howells, Puglisi and
Holmes  pursuant to a Registration Statement on Form S-8 that was filed with the
Commission  on  April 29, 1997. Pursuant to registration rights contained in the
stock  option  agreements  relating  to  such  stock  options,  the  Company  is
obligated  to maintain the effectiveness of such registration statement for such
period  of  time  as is necessary to permit the sale of the underlying shares of
Common Stock. See "Management -- Stock Options."

     Stockholder  Registration  Rights. 607,060  of  the  shares of Common Stock
being   registered   pursuant  to  the  Registration  Statement  of  which  this
Prospectus  is  a  part,  are  being  registered pursuant to registration rights
granted by the Company to the holders of such shares.
                                       38
<PAGE>
The Delaware Business Combination Act

     The  Company is a Delaware corporation subject to the provisions of Section
203  of  the  General  Corporation  Law  of  the State of Delaware. That section
provides,  with  certain  exceptions, that a Delaware Corporation may not engage
in  any of a broad range of business combinations with a person, or an affiliate
or  associate of such person, who is an "interested stockholder" for a period of
three  years  from  the  date  that such person became an interested stockholder
unless  (i)  the  transaction  resulting  in  a  person  becoming  an interested
stockholder,  or the business combination, is approved by the board of directors
of  the  corporation  before  the person becomes an interested stockholder; (ii)
the  interested stockholder acquires 85% or more of the outstanding voting stock
of  the  corporation  in  the  same  transaction  that  makes  it  an interested
stockholder  (excluding  shares  owned  by  persons  who  are  both officers and
directors  of  the  corporation  and  shares  held  by  certain  employee  stock
ownership  plans);  or  (iii)  on  or  after  the  date  the  person  becomes an
interested   stockholder,   the   business   combination   is  approved  by  the
corporation's  board  of directors and by the holders of at least 66-2/3% of the
corporation's  outstanding voting stock at an annual meeting or special meeting,
excluding  shares  owned  by  the  interested stockholder. Under Section 203, an
"interested  stockholder"  is defined as any person who is: (i) the owner of 15%
or  more  of  the  outstanding  voting  stock  of  the  corporation;  or (ii) an
affiliate  or  associate of the corporation and who was the owner of 15% or more
of  the  outstanding  voting  stock  of  the  corporation at any time within the
three-year  period  immediately  prior  to  the date on which it is sought to be
determined whether such person is an interested stockholder.

     A  corporation  may,  at  its  option,  exclude itself from the coverage of
Section  203  by amending its certificate of incorporation or by-laws, by action
of  its  stockholders, to exempt itself from coverage, provided that such by-law
or  certificate  of  incorporation amendment shall not become effective until 12
months  after  the  date  it  is  adopted.  The  Company has not adopted such an
amendment to its Certificate of Incorporation or By-laws.

Transfer Agent and Registrar

     The  Transfer  Agent  and  Registrar  for  the  Company's  Common  Stock is
American Stock Transfer & Trust Company, New York, New York.

                CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

     On  January 23, 1995, PB Southeast entered into an agreement with Parris H.
Holmes,  Jr., a Director of the Company, pursuant to which PB Southeast borrowed
$140,000  from  Mr.  Holmes,  evidenced  by  three  7%  promissory notes with an
aggregate  principal amount of $140,000, which loan was repaid by the Company on
June  1,  1995. In connection with that transaction, Mr. Holmes purchased shares
of  common  stock  of  PB  Southeast  for  $280.  In May 1995, such shares of PB
Southeast  common  stock  were  converted into 420,000 shares of Common Stock of
the  Company.  Mr.  Holmes  also  provided  certain  consulting  services to the
Company in 1995 at a cost to the Company of $35,000.

     In  May  1995,  in  connection  with the PB Acquisition, the Company issued
423,137  and  403,138  shares  of  Common  Stock to Messrs. Howells and Puglisi,
respectively,  in  exchange for shares of capital stock of PB Southeast owned by
such persons.

     In  connection  with the PB Acquisition, the Company issued an aggregate of
300,000  shares  of  its  Common  Stock  to James Poore, Donald Poore and Amelia
Poore  (the  "Poores").  Through  May  31,  1998,  the  Company has the right to
repurchase  all  of  these  shares  at  any time for $500,000 ($1.67 per share).
Additionally,  in  connection  with  PB  Acquisition,  the Company issued to the
Poores  a  Promissory Note due May 31, 2000 in the principal amount of $500,000,
which  was  repaid  by the Company in February 1997. The Promissory Note accrued
interest  at  a  rate  equal  to  the  prime rate of Bank One, Arizona N.A. plus
1-3|M/4%  per  annum.  The remaining $3,228,061 of the acquisition price for the
PB Acquisition was paid by the Company in cash.

     To  finance the PB Acquisition, in May 1995 the Company issued an aggregate
of  $2,700,000  of the 9% Convertible Debentures to Renaissance and Wells Fargo.
In connection with the initial public offering
                                       39
<PAGE>
of  the  Company's  Common  Stock,  which  was  consummated  in  December  1996,
Renaissance  and  Wells  Fargo  converted  a  total of $400,409 of the principal
amount  of the 9% Convertible Debentures into 367,348 shares of Common Stock (at
a  conversion rate of $1.09 per share). Such shares of Common Stock were sold by
Renaissance  and Wells Fargo in connection with the initial public offering. The
remaining  principal  amount  of  the  outstanding  9% Convertible Debentures is
convertible  into  an  aggregate  of  2,109,717  shares of Common Stock. Also in
connection  with  the  PB  Acquisition,  in  May 1995 the Company sold 1,663,723
shares   of   its  Common  Stock  through  a  private  placement  for  aggregate
consideration  of $1,799,982 (approximately $1.08 per share). Arizona Securities
Group,  Inc.,  of  which  Mark S. Howells and Jeffrey J. Puglisi are principals,
acted  as  the  placement  agent for these transactions and received $120,000 in
sales  commissions  and  $22,000 as reimbursement of expenses in connection with
the private placement.
     In  March  1996,  the  Company  engaged  in a private placement pursuant to
which  it  issued  750,000  shares  of  Common Stock to a group of investors for
aggregate  consideration  of  $937,500  ($1.25  per  share).  Arizona Securities
Group,  Inc.  acted  as  the  placement  agent  and  received  $46,875  in sales
commissions in connection with the private placement.
     Since  February  1997,  the  Company has paid $62,000 to a company owned by
Matthew  Howells,  brother  of  Company  Chairman Mark Howells, for construction
management   services   related  to  the  Company's  new  Arizona  manufacturing
facility.

                        SHARES ELIGIBLE FOR FUTURE SALE

     At  August 29, 1997, there were 7,351,657 shares of Common Stock issued and
outstanding  (including 907,060 shares of Common Stock being registered pursuant
to  the  Registration Statement of which this Prospectus is a part, assuming the
issuance  of  300,000  shares  of  Common Stock upon the exercise in full of the
Financing  Warrant), but excluding (i) 1,953,618 shares of Common Stock reserved
for  issuance  upon  the  exercise  of outstanding stock options; (ii) 2,109,717
shares  of  Common  Stock  reserved  for  issuance upon the conversion of the 9%
Convertible  Debentures;  and  (iii) 225,000 shares of Common Stock reserved for
issuance  upon  the  exercise  of  the Underwriter's Warrant. See "Management --
Stock  Options,"  "Business -- Debt Financings" and "Description of Securities."
Upon  the  effectiveness  of the Registration Statement of which this Prospectus
is  a  part, 5,698,698 of the issued and outstanding shares of Common Stock will
be  freely  tradable  without  further restriction or further registration under
the  Securities  Act,  unless  purchased by "affiliates" of the Company, as that
term  is  defined  in  Rule  144  under  the  Securities  Act  ("Rule 144"). The
remaining  1,652,959  issued  and  outstanding  shares  of  Common Stock will be
"restricted  securities"  as  that  term  is  defined  in  Rule  144 and will be
eligible  for  immediate  sale  under  Rule  144  volume  limitations  and other
conditions  of  Rule  144.  In  addition,  the  1,953,618 shares of Common Stock
issuable  upon  the exercise of outstanding stock options and the 225,000 shares
of  Common  Stock  reserved  for issuance upon the exercise of the Underwriter's
Warrant  have  previously  been  registered  under  the Securities Act. Upon the
issuance,  if  any, of such shares, they will be freely tradable without further
restriction  or  further registration under the Securities Act, unless purchased
by "affiliates" of the Company, as that term is defined in Rule 144.

     The  holders  of  the  9% Convertible Debentures have agreed that they will
not  convert  such  9%  Convertible  Debentures  into  shares of Common Stock or
exercise  any  demand  registration rights prior to January 1, 1998, without the
prior  written consent of the Underwriter. Messrs. Howells, Puglisi, and Holmes,
directors  of  the  Company,  as well as David J. Brennan, a former Director and
officer,  and  Jeffrey  H.  Strasberg,  a  former  officer,  have  entered  into
agreements  with the Company pursuant to which they agreed not to exercise their
respective  stock  options  that  were  exercisable on December 6, 1996 prior to
December  6,  1997, except the exercise of options by their estates in the event
of  their  death  or,  in  the  case  of officers, upon the termination of their
employment  with  the  Company.  Furthermore, with respect to such stock options
exercised  by  officers  after  a  termination  of employment such officers have
agreed  not  to  transfer  any  of the shares issued upon such exercise prior to
December 6, 1997.

     In  general,  under  Rule  144 as currently in effect, any affiliate of the
Company  or  any  person  (or  persons whose shares are aggregated in accordance
with  Rule  144)  who  has beneficially owned restricted securities for at least
one  year  would  be  entitled to sell within any three-month period a number of
shares  that  does  not  exceed  the  greater of 1% of the outstanding shares of
Common Stock (approximately
                                       40
<PAGE>
73,517  shares  based  upon the number of shares assumed to be outstanding after
the  Offering  (assuming  the  exercise in full of the Financing Warrant) or the
reported  average  weekly  trading volume in the over-the-counter market for the
four  weeks preceding the sale. Sales under Rule 144 are also subject to certain
manner  of  sale restrictions and notice requirements and to the availability of
current  public  information  concerning  the Company. Persons who have not been
affiliates  of  the  Company  for  at least three months and who have held their
shares  for  more than two years are entitled to sell restricted securities held
by  them  without  regard  to  the  volume,  manner  of  sale, notice and public
information requirements of Rule 144.

     No  predictions  can be made as to the effect, if any, that future sales of
shares,  or  the  availability  of  shares  for  future  sale,  will have on the
prevailing  market  price  for the Common Stock. Sales of substantial amounts of
Common  Stock,  or  the  perception that such sales could occur, could adversely
affect  the  prevailing  market prices for the Common Stock and could impair the
Company's  future  ability  to  obtain  capital  through  an  offering of equity
securities.

               SELLING SECURITY HOLDERS AND PLAN OF DISTRIBUTION

     All  of  the securities of the Company covered by this Prospectus are being
sold  for  the  account  of  the  Selling  Security Holders as identified in the
following  table.  The  Selling  Security  Holders  are  offering  for  sale  an
aggregate  of up to 907,060 shares of Common Stock, including (i) 607,060 shares
of  Common  Stock  previously  issued  by the Company and (ii) 300,000 shares of
Common Stock issuable upon the exercise of the Financing Warrant.

     The  following  table  sets  forth  with  respect  to  each  of the Selling
Security  Holders:  the  number of securities held of record or beneficially (to
the  extent  known  by  the  Company);  the  number  of  shares  included in the
Offering;  the  number  of  shares  to  be  held  after  the  Offering;  and the
percentage ownership of such person after the Offering.
<TABLE>
<CAPTION>
                                       Number of Shares     Number of Shares     Number of Shares     Percentage
                                        of Common Stock      of Common Stock      of Common Stock      Ownership
                                         Held Before          Included in        to be Held After       After
                 Name                      Offering             Offering             Offering         Offering(1)
                 ----                      --------             --------             --------         -----------
<S>                                         <C>                  <C>                   <C>                <C>
Delaney B. Campbell Gift Trust  ......       50,000               50,000                   0              --%
David M. Clem ........................       46,214               46,214                   0              --
Arthur D. Ehrenreich   ...............       10,000                5,000               5,000                *
William A. Franke   ..................       80,000               80,000                   0              --
Burton J. Lewin  .....................       15,000               15,000                   0              --
David M. Mitchell   ..................       92,429               92,429                   0              --
Gerald Rubin  ........................       50,000               50,000                   0              --
Larry Searles ........................       10,000               10,000                   0              --
Challmers & Colleen Seymour  .........        8,417                8,417                   0              --
CeCe Turner Irrevocable Trust   ......      100,000              100,000                   0              --
Chris Campbell Turner  ...............      100,000              100,000                   0              --
Westminster Capital, Inc. ............      300,000              300,000                   0              --
George J. Wischer Trust   ............       50,000               50,000                   0              --
All Selling Security Holders .........      912,060              907,060               5,000                *
</TABLE>
- ------------
* Less than 1%.
(1) Based  on  7,351,657  shares  of  Common  Stock issued and outstanding as of
    August  29,  1997,  assuming  the issuance of 300,000 shares of Common Stock
    upon the exercise in full of the Financing Warrant.

     The  Company  has  agreed to pay for all costs and expenses incident to the
preparation  and  filing  of the Registration Statement of which this Prospectus
is  a  part,  including  but  not limited to all expenses and fees of preparing,
filing  and  printing  the Registration Statement and Prospectus and any related
exhibits,  amendments and supplements thereto and the mailing of such items. The
Company  will not pay selling commissions and expenses associated with any sales
of the Shares by the Selling Security holders.

     The  Shares  offered  by  the  Selling  Security  Holders  pursuant to this
Prospectus  may  be  offered  and sold from time to time directly by the Selling
Security Holders acting as principal for their own account
                                       41
<PAGE>
in  one  or  more  transactions on or through the Nasdaq SmallCap Market, in the
over-the-counter   market   or  in  negotiated  transactions  at  market  prices
prevailing   at   the   time   of   sale  or  at  prices  otherwise  negotiated.
Alternatively,  the  Shares  may  be  sold  from  time  to  time through agents,
brokers,  dealers or underwriters designated from time to time, and such agents,
brokers,  dealers  or  underwriters  may  receive  compensation  in  the form of
commissions  or  concessions from the Selling Security Holders or the purchasers
of  the  securities.  The  Shares  have not been registered under any securities
laws of any state.

     Selling  Security  Holders  will be subject to applicable provisions of the
Exchange  Act  and  the  rules  and  regulations  thereunder  including  without
limitation  Regulation M, which provisions may limit the timing of purchases and
sales of Shares by the Selling Security Holders.

                                 LEGAL MATTERS

     Certain  legal  matters  with respect to the shares of Common Stock offered
hereby  will  be  passed upon for the Company by Cobb & Eisenberg LLC, Westport,
Connecticut 06881.

                                    EXPERTS

The  consolidated  balance  sheets  of  the  Company as of December 31, 1995 and
December  31,  1996 and the consolidated statements of operations, shareholders'
equity,  and  cash  flows of the Company for each of the two years in the period
ended  December  31, 1996 included in this Prospectus, have been included herein
in  reliance on the report of Coopers & Lybrand L.L.P., independent accountants,
given on the authority of that firm as experts in accounting and auditing.
                                       42
<PAGE>
<TABLE>
<CAPTION>
                                          POORE BROTHERS, INC.
                                      INDEX TO FINANCIAL STATEMENTS

                                                                                                 Page
                                                                                                 ----
<S>                                                                                              <C>
Poore Brothers, Inc. and Subsidiaries

Report of Independent Accountants..............................................................   F-2

Financial Statements:
  Consolidated balance sheets as of December 31, 1995 and 1996 and June 30, 1997...............   F-3

  Consolidated statements of operations for the years ended December 31, 1995 and 1996 and for
     the six months ended June 30, 1996 and 1997...............................................   F-4

  Consolidated statement of shareholders' equity for the years ended December 31, 1995 and 1996
     and for the six months ended June 30, 1997................................................   F-5

  Consolidated statements of cash flows for the years ended December 31, 1995 and 1996 and for
     the six months ended June 30, 1996 and 1997...............................................   F-6

  Notes to financial statements................................................................   F-7

Poore Brothers, Inc. Combined Pro Forma Statements of Operations (unaudited) for the year ended
 December 31, 1995.............................................................................   F-17

Poore Brothers' Foods, Inc.

  Statement of operations (unaudited) for the quarter ended March 31, 1995.....................   F-18

  Statement of cash flows (unaudited) for the quarter ended March 31, 1995.....................   F-19

  Notes to financial statements (unaudited) ...................................................   F-20

Poore Brothers Distributing, Inc.

  Statement of operations (unaudited) for the quarter ended March 31, 1995 ....................   F-21

  Statement of cash flows (unaudited) for the quarter ended March 31, 1995.....................   F-22

  Notes to financial statements (unaudited) ...................................................   F-23

Poore Brothers of Texas, Inc.

  Statement of operations (unaudited) for the quarter ended March 31, 1995 ....................   F-24

  Statement of cash flows (unaudited) for the quarter ended March 31, 1995.....................   F-25

  Notes to financial statements (unaudited) ...................................................   F-26
</TABLE>
                                       F-1
<PAGE>
                        REPORT OF INDEPENDENT ACCOUNTANTS





To the Shareholders and Board of Directors
Poore Brothers, Inc.

We have audited the accompanying  consolidated balance sheets of Poore Brothers,
Inc.  and  Subsidiaries  as of  December  31,  1996 and  1995,  and the  related
consolidated statements of operations,  shareholders' equity, and cash flows for
the years then ended.  These financial  statements are the responsibility of the
Company's  management.  Our  responsibility  is to  express  an opinion on these
financial statements based on our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion, the consolidated  financial statements referred to above present
fairly, in all material respects,  the consolidated  financial position of Poore
Brothers,  Inc.  and  Subsidiaries  as of December  31,  1996 and 1995,  and the
consolidated results of their operations and their cash flows for the years then
ended, in conformity with generally accepted accounting principles.







COOPERS & LYBRAND L.L.P.


Phoenix, Arizona
March 4, 1997
                                       F-2
<PAGE>
<TABLE>
<CAPTION>
                                               POORE BROTHERS, INC. AND SUBSIDIARIES
                                                    CONSOLIDATED BALANCE SHEETS


                                                                                       December 31,                
                                                                               -------------------------------     June 30,
                                                                                    1995            1996             1997
                                                                                    ----            ----             ----
<S>                                                                               <C>            <C>              <C>         
                                  ASSETS                                                                         (unaudited)
Current assets:
   Cash and cash equivalents..............................................        $   200,603    $  3,603,850     $    953,473
   Restricted certificate of deposit......................................                          1,250,000
   Short term investments.................................................                                           2,003,436
   Accounts receivable, net of allowance of $86,000 in 1995, $121,000
     in 1996 and $136,000 at June 30, 1997................................          1,198,215       1,912,064        2,189,806
   Inventories............................................................            681,791         863,309          475,880
   Other current assets...................................................              2,383         193,581           77,614
                                                                               ---------------  --------------  ---------------
     Total current assets.................................................          2,082,992       7,822,804        5,700,209

Property and equipment, net...............................................          1,593,479       4,032,343        6,422,862
Goodwill, net.............................................................          2,415,385       2,295,617        2,233,439
Organizational costs, net.................................................            226,048         174,614          148,779
Other assets..............................................................             31,881          15,067          109,826
                                                                               ---------------  --------------  ---------------
     Total assets.........................................................         $6,349,785     $14,340,445      $14,615,115
                                                                               ===============  ==============  ===============

                   LIABILITIES AND SHAREHOLDERS' EQUITY 
Current liabilities:
   Accounts payable.......................................................        $   633,281    $  1,318,952      $   964,614
   Accrued liabilities....................................................            450,397         500,192          403,522
   Current portion of long-term debt......................................            636,011       1,818,058          621,112
                                                                               ---------------  --------------  ---------------
     Total current liabilities............................................          1,719,689       3,637,202        1,989,248

Long-term debt, less current portion......................................          3,793,420       3,355,651        5,242,598
Other liabilities.........................................................             20,379           6,000
                                                                               ---------------  --------------  ---------------
     Total liabilities....................................................          5,533,488       6,998,853        7,231,846
                                                                               ---------------  --------------  ---------------
Shareholders' equity:
   Common stock, $.01 par value; 15,000,000 shares authorized; 
     shares issued and outstanding 3,598,924 (1995), 6,648,824
     (1996) and 7,051,657 (1997)........................................               35,989          66,488           70,516
   Additional paid-in capital.............................................          2,516,466       9,702,940       10,789,769
   Accumulated deficit....................................................         (1,736,158)     (2,427,836)      (3,477,016)
                                                                               ---------------  --------------  ---------------
     Total shareholders' equity...........................................            816,297       7,341,592        7,383,269
                                                                               ---------------  --------------  ---------------
     Total liabilities and shareholders' equity...........................         $6,349,785     $14,340,445      $14,615,115
                                                                               ===============  ==============  ===============
</TABLE>
   The accompanying notes are an integral part of these financial statements.
                                       F-3
<PAGE>
<TABLE>
<CAPTION>
                                            POORE BROTHERS, INC. AND SUBSIDIARIES
                                            CONSOLIDATED STATEMENTS OF OPERATIONS


                                                                                                   Six Months Ended
                                                               Years ended December 31,               June 30 ,
                                                             ------------------------------  -----------------------------
                                                                  1995           1996            1996           1997
                                                                  ----           ----            ----           ----
                                                                                              (unaudited)    (unaudited)
<S>                                                             <C>           <C>               <C>            <C>       
Revenues.................................................       $ 6,868,923   $ 17,219,641      $8,168,848     $7,613,814
Cost of sales............................................         5,304,200     13,091,194       6,292,248      5,904,052
                                                             --------------- --------------  -------------- --------------
   Gross profit..........................................         1,564,723      4,128,447       1,876,600      1,709,762
Selling, general and administrative expenses.............         2,198,757      3,969,462       1,698,500      2,200,977
Depreciation and amortization............................           319,493        460,197         207,670        197,400
Sale of Texas distribution business......................                                                         269,859
                                                             --------------- --------------  -------------- --------------
   Operating loss........................................          (953,527)      (301,212)        (29,570)      (958,474)
                                                             --------------- --------------  -------------- --------------
Interest income..........................................                           13,211           1,949         74,687
Interest expense.........................................          (241,383)      (403,677)       (185,122)      (165,393)
                                                             --------------- --------------  -------------- --------------
       Net interest expense..............................          (241,383)      (390,466)       (183,173)       (90,706)
                                                             --------------- --------------  -------------- --------------
    Net loss.............................................       $(1,194,910)  $   (691,678)    $  (212,743)   $(1,049,180)
                                                             =============== ==============  ============== ==============
Net loss per share of common stock.......................            $(0.35)        $(0.15)         $(0.05)        $(0.15)
                                                             =============== ==============  ============== ==============
Loss per common share - assuming full dilution...........          *               *               *              *
Weighted average common and common equivalent shares
  Outstanding............................................         3,448,601      4,493,307       4,250,490      6,982,594
                                                             =============== ==============  ============== ==============
</TABLE>


*  Anti - dilutive

   The accompanying notes are an integral part of these financial statements.
                                       F-4
<PAGE>
<TABLE>
<CAPTION>
                                              POORE BROTHERS, INC. AND SUBSIDIARIES
                                         CONSOLIDATED STATEMENT OF SHAREHOLDERS' EQUITY

                                                              Common Stock            Paid-in      Accumulated
                                                     -----------------------------
                                                         Shares        Amount         Capital         Deficit        Total
                                                         ------        ------         -------         -------        -----
<S>                                                     <C>           <C>           <C>            <C>              <C>        
Balance, December 31, 1994.........................     1,107,322     $  11,073     $   363,854    $   (541,248)    $ (166,321)
   Conversion of notes payable to related
     parties to common stock.......................       161,668         1,617         141,011                        142,628
   Issuance of common stock in
     connection with acquisition...................       300,200         3,002         321,570                        324,572
   Sale of common stock............................     2,029,734        20,297       1,690,031                      1,710,328
   Net loss........................................                                                  (1,194,910)    (1,194,910)
                                                        ---------     ---------     -----------    ------------     ---------- 
Balance, December 31, 1995.........................     3,598,924        35,989       2,516,466      (1,736,158)       816,297
   Purchases of common stock.......................       (50,100)         (501)        (56,209)                       (56,710)
   Conversion of convertible debentures............       367,348         3,674         396,735                        400,409
   Sales of common stock...........................     2,732,652        27,326       6,215,948                      6,243,274
   Issuance of financing warrant...................                                     630,000                        630,000
   Net loss........................................                                                    (691,678)      (691,678)
                                                        ---------     ---------     -----------    ------------     ---------- 
Balance, December 31, 1996.........................     6,648,824        66,488       9,702,940      (2,427,836)     7,341,592
   Exercise of common stock over allotment
      option (unaudited)...........................       337,500         3,375       1,015,301                      1,018,676
   Exercise of common stock options
     (unaudited)...................................        65,333           653          71,528                         72,181
   Net loss (unaudited)............................                                                  (1,049,180)    (1,049,180)
                                                        ---------     ---------     -----------    ------------     ---------- 
Balance, June 30, 1997 (unaudited).................     7,051,657     $  70,516    $ 10,789,769    $ (3,477,016)     7,383,269
                                                        =========     =========    ============    ============      =========
</TABLE>
   The accompanying notes are an integral part of these financial statements.
                                       F-5
<PAGE>
<TABLE>
<CAPTION>
                                                POORE BROTHERS, INC. AND SUBSIDIARIES
                                                CONSOLIDATED STATEMENTS OF CASH FLOWS


                                                                              Years ended December 31,    Six months ended June 30,
                                                                              --------------------------  -------------------------
                                                                                  1995          1996         1996        1997
                                                                                  ----          ----         ----        ----
<S>                                                                             <C>          <C>          <C>          <C>         
Cash flows from operating activities:                                                                     (unaudited)  (unaudited)
   Net loss ................................................................... $(1,194,910) $  (691,678) $  (212,743) $(1,049,180)
   Adjustments to reconcile net loss to net cash used in operating activities:
     Depreciation and amortization ............................................     319,493      460,197      207,760      207,414
     Bad debt expense .........................................................      50,861       60,230                    21,500
     Change in operating assets and liabilities, net of effects of acquisition:
       Accounts receivable ....................................................     197,089     (767,179)    (576,966)    (220,828)
       Inventories ............................................................    (159,286)    (181,518)     (50,432)     203,601
       Other assets and liabilities ...........................................         585     (172,786)     (28,423)      60,107
       Accounts payable and accrued liabilities ...............................      45,906      724,687      319,313     (457,008)
                                                                                -----------  -----------  -----------  -----------
Net cash used in operating activities .........................................    (740,262)    (568,047)    (341,581)  (1,207,394)
                                                                                -----------  -----------  -----------  -----------
Cash flows from investing activities:
   Proceeds on disposal of property ...........................................                                 3,080      767,859
   Payment for acquisition, net of cash acquired ..............................  (3,145,269)
   Sale of Texas distribution business ........................................                                             78,414
   Purchase of property and equipment .........................................     (68,421)    (675,620)    (357,865)  (2,275,463)
   Purchase of short term investments .........................................                                         (2,003,436)
                                                                                -----------  -----------  -----------  -----------
Net cash used in investing activities .........................................  (3,213,690)    (675,620)    (354,785)  (3,432,626)
                                                                                -----------  -----------  -----------  -----------
Cash flows from financing activities:
   Proceeds from issuance of common stock .....................................   1,854,328    7,635,781    1,046,511    1,253,431
   Payments on purchase of common stock .......................................                  (56,709)     (56,709)
   Stock issuance costs .......................................................    (144,000)  (1,392,508)     (94,639)    (162,574)
   Proceeds from issuance of debt .............................................   2,700,000                              1,677,793
   Debt issuance costs ........................................................    (257,170)
   Investment in restricted certificate of deposit ............................               (1,250,000)                1,250,000
   Payments made on long-term debt ............................................     (51,603)    (267,920)     (91,760)  (2,010,723)
   Net increase (decrease) in working capital line ............................      53,000      (21,730)     127,000      (18,284)
                                                                                -----------  -----------  -----------  -----------
Net cash provided by financing activities .....................................   4,154,555    4,646,914      930,403    1,989,643
                                                                                -----------  -----------  -----------  -----------
Net increase (decrease) in cash and cash equivalents ..........................     200,603    3,403,247      234,037   (2,650,377)
Cash and cash equivalents at beginning of period ..............................                  200,603      200,603    3,603,850
                                                                                -----------  -----------  -----------  -----------
Cash and cash equivalents at end of period .................................... $   200,603  $ 3,603,850  $   434,640  $   953,473
                                                                                ===========  ===========  ===========  ===========

Supplemental disclosures of cash flow information:
   Cash paid during the year for interest, net of amounts
     capitalized .............................................................. $   251,311  $   416,764  $   220,289  $   194,793
   Summary of noncash investing and financing activities:
     Conversion of debt to common stock .......................................     142,628      400,409
     Capital lease obligation incurred - equipment acquisition ................     195,317      186,220      148,112        6,479
     Construction loan for new facility .......................................                1,248,117                   998,746
     Mortgage impounds for interest, taxes and insurance ......................                                             35,990
     Note received for sale of Texas distribution business ....................                                             78,414
        Warrants issued .......................................................                  630,000
      Long-term debt issued in connection with acquisition ....................     500,000
     Stock issued in connection with acquisition ..............................     324,572
   In conjunction with the acquisition (see Note 2), the Company purchased
   and assumed the following amounts:
     Fair value of assets acquired ............................................   5,612,882
     Purchase price ...........................................................  (4,052,631)
     Liabilities assumed ......................................................   1,560,251
</TABLE>
   The accompanying notes are an integral part of these financial statements.
                                       F-6
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                          NOTES TO FINANCIAL STATEMENTS
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

1. Organization and Summary of Significant Accounting Policies:

     Poore Brothers, Inc, (the "Company"), a Delaware corporation, was organized
in February 1995 as a holding company and on May 31, 1995 acquired substantially
all of the equity of Poore  Brothers  Southeast,  Inc.  ("PB  Southeast")  in an
exchange  transaction  pursuant to which 1,560,000 previously unissued shares of
the Company's common stock, par value $.01 per share (the "Common Stock"),  were
exchanged for 150,366 issued and  outstanding  shares of PB  Southeast's  common
stock. See Note 2. The exchange transaction with PB Southeast has been accounted
for similar to a pooling  since both  entities had common  ownership and control
immediately prior to the transaction. In December 1996, the Company completed an
initial public offering of its Common Stock.

    On June 4, 1997, Poore Brothers of Texas, Inc. ("PB Texas"),  a wholly-owned
subsidiary  of Poore  Brothers,  Inc.,  sold  its  Houston,  Texas  distribution
business. See Note 14.

    The Company  manufactures  and distributes  potato chip and other snack food
products  under the Poore  Brothers  (TM) brand name,  as well as private  label
potato  chips  and  also  distributes  a wide  variety  of  other  independently
manufactured snack food items.

   The financial  statements as of June 30, 1996 and 1997 are unaudited,  but in
the opinion of management, reflect all adjustments,  consisting only of a normal
and recurring  nature,  necessary for a fair  presentation.  The results for the
interim  periods are not  necessarily  indicative  of the results for the entire
year.

Principles of Consolidation

    The  consolidated   financial  statements  include  the  accounts  of  Poore
Brothers, Inc. and all of its controlled  subsidiaries.  In all situations,  the
Company  owns  from  94% to  100%  of the  voting  interests  of the  controlled
subsidiaries.  All significant  intercompany  amounts and transactions have been
eliminated.

Use of Estimates

    The  preparation  of  financial  statements  in  conformity  with  generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions  that  affect the  reported  amounts of assets and  liabilities  and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements  and the  reported  amounts  of  revenues  and  expenses  during  the
reporting period. Actual results could differ from those estimates.

Cash and Cash Equivalents

   Cash  equivalents  consist of highly  liquid  investments  with a maturity of
three months or less when purchased.

Restricted Certificate of Deposit

   Restricted certificate of deposit represents amounts segregated as collateral
for a construction loan.

Short term Investments

   Short term investments  represent investments with original maturity dates of
six months.  These  investments  are held for cash  management  purposes and are
recorded at cost, which approximates fair value.

Inventory

   Inventories  are stated at the lower of  first-in,  first-out  (FIFO) cost or
market.

Property and Equipment

Property and equipment  are recorded at cost.  Cost  includes  expenditures  for
major  improvements  and  replacements.  Maintenance  and repairs are charged to
operations when incurred.  When assets are retired or otherwise disposed of, the
related  costs and  accumulated  depreciation  are removed from the  appropriate
accounts, and the resulting gain or loss is included in operations.
                                       F-7
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

1. Organization and Summary of Significant Accounting Policies:  (continued)

Property and Equipment (Continued)


   During construction, the Company capitalizes interest monthly by applying the
effective  interest  rate on certain  borrowings  to the average  balance of the
expenditures.  Capitalized  interest for 1996 was $687,177 and $0 in 1995. Total
interest  costs  incurred  were  $1,090,854  and  $251,311  for 1996  and  1995,
respectively.  Total  interest  for the six  months  ended  June  30,  1997  was
$202,153, of which $36,760 was capitalized.

    Depreciation  expense is computed  using the  straight-line  method over the
estimated useful lives of the assets,  ranging from 2 to 30 years.  Amortization
expense for leasehold  improvements is computed using the  straight-line  method
over the lease term.

Loss Per Share

    Loss per common share and common share equivalent  ("loss per common share")
is computed by dividing the net loss by the weighted average number of shares of
Common  Stock and common  stock  equivalents  outstanding  during  each  period.
Pursuant to the Securities and Exchange  Commission  Staff  Accounting  Bulletin
(SAB) No. 83,  Company  issuance of Common  Stock,  and options and  warrants to
purchase  Common Stock granted by the Company  during the 12 months  immediately
preceding the initial  filing date of the public  offering have been included in
the calculation of weighted average number of shares of Common Stock outstanding
as if the underlying  shares were outstanding for all periods presented (even if
anti-dilutive,  using the treasury  stock method and an offering  price of $3.50
per share). The effect on loss per common share for the outstanding  options and
warrants  issued  prior to the one year  period  preceding  the  initial  public
offering have been excluded from the loss per common share  computation  as they
are  anti-dilutive.  For 1996, the principles of SAB No. 83 were applied for the
first  three  quarters of the year before the  initial  public  offering  became
effective.  For the  fourth  quarter  of 1996 and the  first  half of 1997,  the
principles  of  Accounting  Principles  Board  Opinion  No.  15  were  followed.
Accordingly,  the effect on loss per common share of the outstanding options and
warrants  in the  fourth  quarter  of 1996 and the first  half of 1997 have been
excluded from the computation as they are anti-dilutive.  Loss per common share,
assuming  full   dilution,   is  not  applicable  for  loss  periods  as  it  is
anti-dilutive.

Intangible Assets

    Organizational costs are recorded at cost.  Amortization expense is computed
using the straight-line  method over a five-year  period.  Goodwill is amortized
under the  straight-line  method over twenty  years.  The Company  assesses  the
recoverability  of goodwill at each balance  sheet date by  determining  whether
amortization  of the assets  over their  original  estimated  useful life can be
recovered through  estimated future  undiscounted  operating  income,  excluding
amortization.

Revenue Recognition

    Sales and related cost of sales are recognized upon shipment of products.

Income Taxes

    Deferred tax assets and  liabilities  are recognized for the expected future
tax  consequences of events that have been included in the financial  statements
or income tax returns.  Deferred tax assets and liabilities are determined based
on the  difference  between the financial  statement and tax basis of assets and
liabilities using enacted rates expected to apply to taxable income in the years
in which those  differences are expected to be recovered or settled.  The effect
on deferred tax assets and liabilities of a change in tax rates is recognized in
income in the period that includes the enactment date.

Stock-Based Compensation

    In October 1995, the Financial  Accounting  Standards Board issued Financial
Accounting  Standard No. 123,  Accounting  for  Stock-Based  Compensation  ("FAS
123"),  which defines a fair value based method of accounting for employee stock
options or similar  equity  instruments.  However,  it also  allows an entity to
continue to account for these plans  according to  Accounting  Principles  Board
Opinion  No. 25 ("APB 25"),  provided  pro forma  disclosures  of net income and
earnings per share are made as if the fair value based
                                       F-8
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

Stock-Based Compensation (Continued)

method of  accounting  defined  by FAS 123 had been  applied.  The  Company  has
elected to continue to measure  compensation  expense  cost  related to employee
stock purchase  options using APB 25, and in Note 9 provides  required pro forma
disclosures.

2. Business Acquisition:

    On May 31, 1995, the Company acquired (i)  substantially  all of the assets,
subject to certain liabilities of Poore Brothers Foods, Inc.; (ii) a 100% equity
interest in Poore Brothers Distributing,  Inc.; and (iii) an 80% equity interest
in PB Texas. Over the balance of 1995, the Company acquired an additional equity
interest in PB Texas,  bringing the Company's  total equity interest to 94%. The
total  purchase  price for these  acquisitions  was  $4,052,631,  and the assets
acquired  were  primarily  property  and  equipment,   accounts  receivable  and
inventory.  The purchase was financed  with $500,000 of notes  payable,  300,000
shares of Common Stock issued to the sellers, and by the issuance of Convertible
Debentures  and the sale of Common  Stock in a private  offering.  In 1997,  the
Company  acquired  the  remaining  6% equity  interest in PB Texas for $4,532 in
cash.

    The  above   acquisitions   have  been   accounted  for  as  purchases  and,
accordingly, the results of their operations subsequent to acquisition have been
included in the Company's  results.  In connection  with the  acquisitions,  the
Company  recorded  goodwill,  which is being amortized on a straight-line  basis
over a twenty-year period.

    Presented  below are the results of operations  for the year ended  December
31, 1995 on a pro forma basis as if the above  acquisitions  had occurred at the
beginning of 1995:


     Revenues...................................................$11,456,320
     Net loss................................................... (1,664,045)
     Net loss per common share and common share equivalent......      (0.39)


3. Concentrations of Credit Risk:

    The  Company's  cash and  restricted  cash are placed with major banks.  The
Company,  in the normal  course of  business,  maintains  balances  in excess of
Federal  insurance  limits.  The  balance  in excess of the  insurance  limit at
December 31, 1996 was $4,376,179, and $546,750 at June 30, 1997.

    Financial  instruments  subject to credit risk  consist  primarily  of trade
accounts  receivable.  In the normal  course of  business,  the Company  extends
unsecured credit to its customers.  Substantially all of the Company's customers
are  distributors  whose  sales are  concentrated  to  retailers  in the grocery
industry in the southern and western United States.  The Company  investigates a
customer's credit worthiness before extending credit.

4. Inventories:

   Inventories consist of the following:

                                        December 31,                 
                               --------------------------------    June 30,
                                    1995              1996           1997
                               ---------------    -------------   ------------
   Finished goods.........           $610,108         $609,918       $159,087
   Raw materials..........             71,683          253,391        316,793
                               ---------------    -------------   ------------
                                     $681,791         $863,309       $475,880
                               ===============    =============   ============
                                       F-9
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

5. Property and Equipment:

   Property and equipment consist of the following:
<TABLE>
<CAPTION>
                                                                   December 31,              
                                                          ------------------------------    June 30,
                                                              1995             1996           1997
                                                          --------------   -------------  -------------
<S>                                                            <C>           <C>            <C>       
        Buildings and improvements                             $658,735      $2,652,548     $3,415,226
        Equipment                                               916,428       1,307,417      3,027,084
        Land                                                    142,302         401,842        272,006
        Vehicles                                                193,553         251,559        111,529
        Furniture and office equipment                           63,869         118,965        183,499
                                                          --------------   -------------  -------------
                                                              1,974,887       4,732,331      7,009,344
        Less accumulated depreciation and amortization         (381,408)       (699,988)      (586,482)
                                                          --------------   -------------  -------------
                                                             $1,593,479      $4,032,343     $6,422,862
                                                          ==============   =============  =============
</TABLE>

    Included in  equipment  are assets  which are under  capital  leases with an
original cost of $277,637 and  accumulated  amortization  of $18,128 at December
31, 1995, and original cost of $463,857 and accumulated  amortization of $33,888
at December 31, 1996. As of June 30, 1997, equipment under capital leases had an
original cost of $1,182,864 and accumulated amortization of $72,575.

    Depreciation   expense  was   $221,262  and  $284,409  for  1995  and  1996,
respectively, and $109,560 for the six months ended June 30, 1997.

    At December 31, 1996, the Company was completing the  construction  of a new
manufacturing facility in Arizona.  Included in land, buildings and improvements
was the carrying  value of the old facility.  At December 31, 1996,  the Company
reflected  a charge of  $30,000 in its  statement  of  operations  to reduce the
carrying value of the sold facility to its net realizable value of $710,000.  On
February 28, 1997, the land and buildings were sold for  approximately  $710,000
and the proceeds  from the sale were used to pay off related  mortgage  debt and
notes payable totaling approximately $650,000.
                                      F-10
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

6.     Long-Term Debt:

       Long-term debt consists of the following:
<TABLE>
<CAPTION>
                                                                                         December 31,              
                                                                                  ---------------------------   June 30,
                                                                                     1995           1996          1997
                                                                                     ----           ----          ----
<S>                                                                                <C>            <C>            <C>       
        Convertible  Debentures;  interest rate is at 9%; interest and principal
           due in  monthly  installments  over  varying  periods  through  2002;
           collateralized     by     land,     buildings,      equipment     and
           intangibles.........................................................    $2,700,000     $2,299,591     $2,299,591
        Construction loan due June 11, 1997; interest rate at bank prime plus 2%
           (10.25% at December 31, 1996);  collateralized by first deed of trust
           on  land  and   building   and   certificate   of  deposit   totaling
           $1,250,000..........................................................                    1,248,117
        Notes payable due May 31, 2000; interest rate is at bank prime rate plus
           1.75% (10.00% at December 31, 1996).................................       500,000        500,000
        Note  payables;  due in  monthly  installments  through  December  2000;
           interest rates ranging from 3% to 11.75%; collateralized by equipment
           and vehicles........................................................       290,363        234,071        184,343
        Working capital line (up to 75% of eligible receivables);  interest rate
           is at bank prime plus 4.50%  (12.75%)  at  December  31,  1996 and at
           prime plus 3.50%  (12.0%) at June 30,1997;  collaterized  by accounts
           receivable and inventories; due November 30, 1997...................                      351,270        332,987
        Bank operating  line;  interest rate is at bank prime plus 1.75% (10.50%
           at December 31,  1995);  collateralized  by accounts  receivable  and
           inventories.........................................................       373,000
        Mortgage loan due in monthly installments through July 2012;
           interest at 9.03%; collaterized by the land and building............                                   2,000,000
        Mortgage loans due 1997 to 1998;  interest at bank prime rate plus 1.75%
           (10.00%  at  December   31,   1996);   collateralized   by  land  and
           buildings...........................................................       301,399        156,740
        Capital lease obligations..............................................       264,669        383,920      1,046,789
                                                                                  ------------   ------------   ------------
                                                                                    4,429,431      5,173,709      5,863,710
        Less current portion...................................................       636,011      1,818,058        621,112
                                                                                  ------------   ------------   ------------
                                                                                   $3,793,420     $3,355,651     $5,242,598
                                                                                  ============   ============   ============
</TABLE>
   Annual maturities under long-term debt are as follows:

<TABLE>
<CAPTION>
                                                                   December 31,            June 30,
                                                                       1996                  1997
                                                                  ----------------      ---------------

<S>             <C>                                               <C>                    <C>     
                Year 1 .........................................       $1,818,058             $621,112
                Year 2 .........................................          326,818              521,270
                Year 3 .........................................          385,081              598,835
                Year 4 .........................................          879,923              562,601
                Year 5 .........................................          307,424              436,769
                Thereafter......................................        1,456,405            3,123,123
                                                                  ----------------      ---------------
                                                                       $5,173,709           $5,863,710
                                                                  ================      ===============
</TABLE>

   In September  1996, the Company  entered into a $2,400,000  loan agreement to
finance the construction of its new Arizona facility  collateralized  by a first
deed of trust on the land and building and additionally  collateralized  by U.S.
treasury bills provided by an independent  investor.  As  consideration  for the
treasury bills,  the Company issued to the investor a warrant which, as amended,
entitles the investor to purchase  300,000 shares of Common Stock at an exercise
price of $1.40 per share and expires  September 11, 2006. In connection with the
warrant,  the Company  recorded an increase to  Additional  paid-in  capital and
Other assets (debt issuance costs) of
                                      F-11
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

6. Long-Term Debt: (Continued)

$630,000  which  represents  the fair value of the warrant at the date of award.
The recorded asset was amortized as interest  expense and capitalized as part of
the new Arizona  facility  through December 1996, at which time the U.S treasury
bills provided by the investor as collateral were replaced by the Company with a
$1,250,000  certificate of deposit.  In January 1997,  the Company  modified its
construction  loan by applying the  certificate of deposit  against  outstanding
loan  proceeds.  The maximum  amount of the loan was reduced from  $2,400,000 to
$1,150,000.

    Various debt  agreements  of the Company  contain  covenants  requiring  the
maintenance of financial  ratios.  The most  restrictive  covenants  require the
Company to maintain an interest coverage ratio of 1.5:1, minimum working capital
of  $1,000,000  and a calculated  minimum  amount of  shareholders'  equity.  At
December  31,  1996 and June 30,  1997,  the  Company  was in  violation  of the
interest  coverage ratio. The Company has received waivers from lenders for this
covenant violation through September 30, 1998.

    Based on the borrowing rates currently available to the Company,  management
estimates  that the fair value of the long-term debt  approximates  the carrying
value as of December 31, 1996 and 1995, and at June 30, 1997.

    On June 4, 1997,  the Company  refinanced  its  $998,746  construction  loan
provided by National  Bank of Arizona,  for the Company's new 60,000 square foot
manufacturing,  distribution and headquarters facility in Goodyear, Arizona. The
new permanent financing,  provided by Morgan Guaranty Trust Company of New York,
is a $2 million,  15-year mortgage at 9.03%. In addition,  on June 25, 1997, the
Company  received  funding of $719,007  from  FINOVA  Capital  Corporation  on a
$930,000,  5-year,  8.71%  equipment  lease  line for new  production  equipment
installed recently in the Company's new facility.

7. Commitments and Contingencies:

    At December 31, 1996, the Company was obligated under non-cancelable  leases
for real property used in its operations.  Rental expense under leases that meet
the criteria of operating leases was $73,699 and $171,612 for the years 1995 and
1996.  Rental  expense for operating  leases was $85,806 and $82,159 for the six
months ended June 30, 1996 and 1997.  Minimum  future rental  commitments  under
non-cancelable long-term leases as of December 31, 1996 are as follows:

<TABLE>
<CAPTION>
                                                              Capital         Operating
                                                               Leases          Leases         Total
<S>      <C>                                                    <C>            <C>             <C>     
         1997   ...........................................     $116,881       $121,316        $238,197
         1998   ...........................................      114,440         91,040         205,480
         1999   ...........................................      111,651         34,632         146,283
         2000   ...........................................       91,706         34,632         126,338
         2001   ...........................................       14,837                         14,837
                                                              ----------    -----------     -----------
         Total  ...........................................      449,515       $281,620        $731,135
                                                                            ===========     ===========
         Less amount representing interest.................       65,595
                                                              -----------   
         Present value.....................................     $383,920
                                                              ==========
</TABLE>
     8.   Capital Stock:

    In connection with the acquisition of the Poore Brothers companies (see Note
2), the  Company  issued  300,000  shares of Common  Stock to the sellers of the
companies. The Company has the right to repurchase these shares for an aggregate
purchase price of $500,000 by May 31, 1998.

    At  issuance,  the  Company's  Convertible  Debentures  (see  Note  6)  were
convertible into 2,477,065 shares of Common Stock at an effective price of $1.09
per share, subject to anti-dilution  adjustments.  In December 1996, $400,409 of
such  debentures  were converted into 367,348 shares of Common Stock,  leaving a
debt balance convertible into 2,109,717 shares of Common Stock.

    The Company has authorized  50,000 shares of Preferred Stock, $100 par value
per share, of which there are no shares issued or outstanding.
                                      F-12
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

9.     Stock Options:

    The Company's 1995 Stock Option Plan (the "Plan"),  as amended in June 1997,
provides  for the  issuance  of options to purchase  1,500,000  shares of Common
Stock.  The options granted  pursuant to the Plan expire over a five-year period
and generally vest over three-year periods. In addition to options granted under
the Plan, the Company also issued non-qualified options to purchase Common Stock
to certain  Directors  which were  exercisable  on issuance and expire ten years
from  date of  grant.  All  options  are  issued  at fair  market  value and are
noncompensatory.  Fair market value is determined based on the price of sales of
Common  Stock  occurring  at or near the time of the option  award.  Outstanding
options have exercise prices ranging from $1.08 to $3.94 per share.

 Stock option activity is as follows:
<TABLE>
<CAPTION>
                                                 Plan Options                   Non-Plan Options
                                                 ------------                   ----------------
                                                            Average                          Average
                                            Options       Option Price      Options        Option Price
                                          Outstanding      per Share      Outstanding       per Share
                                          -----------      ---------      -----------       ---------
<S>                                         <C>              <C>           <C>               <C>  
Balance, December 31, 1994 ...........                0                               0
   Granted ...........................          485,000      $1.08              600,000       $1.08
                                            ------------                   -------------
Balance, December 31, 1995 ...........          485,000       1.08              600,000        1.08
   Granted ...........................          420,000       1.69              220,000        1.46
   Canceled ..........................         (250,000)      1.08
                                            ------------                   -------------
Balance, December 31, 1996 ...........          655,000       1.47              820,000        1.18
   Granted ...........................          858,950       3.26
   Canceled ..........................         (299,666)      1.42
   Exercised .........................           65,333       1.10
                                            ------------                   -------------
Balance, June 30, 1997 ...............        1,148,951       2.84              820,000        1.18
                                            ============                   =============
</TABLE>

       Outstanding  Plan  options had an average  remaining  term of 4.1 and 4.5
years at December  31, 1996 and June 30, 1997,  respectively.  Plan options that
were  exercisable  totaled 122,334 and 239,668 at December 31, 1996 and June 30,
1997, respectively.  The average exercise price per share was $1.88 and $1.64 at
December 31, 1996 and June 30, 1997,  respectively.  At December 31, 1995, there
were 10,000 Plan options that were exercisable at an exercise price of $1.08 per
share.  Non-Plan  options had an average  remaining term of 8.3 and 8.2 years at
December 31, 1996 and June 30, 1997, respectively.

       Had  compensation  cost for the Company's  stock options been  determined
based on the fair  value at the date of grant  date for  awards in 1995 and 1996
consistent  with the  provisions of FAS 123, the Company's net loss and net loss
per share would have been reduced to the pro forma amounts indicated below:

<TABLE>
<CAPTION>
                                                                               1995          1996
                                                                               ----          ----
<S>                                                                          <C>             <C>       
      Net loss - as reported                                                 $(1,194,910)    $(691,678)
      Net loss - pro forma                                                    (1,507,000)     (907,000)
      Net loss per common share and common share equivalent - as reported          (0.35)        (0.15)
      Net loss per common share and common share equivalent - pro forma            (0.49)        (0.20)
</TABLE>

       The  assumption  regarding the stock options issued was that 100% of such
options vested when granted, rather than the 64% currently vested as required by
the awards.  The fair value of options  granted prior to the  Company's  initial
public offering was computed using the minimum value calculation method. For all
other  options,  the fair value of each option grant is estimated on the date of
grant  using  the   Black-Scholes   option-pricing   model  with  the  following
weighted-average assumptions: dividend yield of 0%; expected volatility of 102%;
risk-free interest rate of 6.14%; and expected lives of 5 years.

10.    Income Taxes:

    For the  period  prior  to the  exchange  transaction  on May 31,  1995,  PB
Southeast had elected to be taxed as an S Corporation  under Section 1362 of the
Internal  Revenue  Code,  and as  such,  taxes  on  net  earnings  were  payable
personally by the shareholders.
                                      F-13
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

10.    Income Taxes: (continued)

There was no current or deferred  benefit  for income  taxes for the years ended
December 31, 1995 and 1996.

       The  following  table  provides  a  reconciliation   between  the  amount
determined by applying the statutory  federal income tax rate to the pretax loss
and benefit for income taxes:

<TABLE>
<CAPTION>
                                                                          Years ended December 31,
                                                                          ------------------------
                                                                          1995                1996
                                                                          ----                ----
<S>                                                                   <C>               <C>           
                Benefit at statutory rate......................       $    337,588      $      235,170
                Valuation allowance............................           (379,000)           (265,000)
                State income tax, net..........................             41,412              29,830
                                                                     --------------     ---------------
                                                                      $          0      $            0
                                                                     ==============     ===============
</TABLE>

       The income tax effects of loss  carryforwards  and temporary  differences
between financial and income tax reporting that give rise to the deferred income
tax assets and liabilities are as follows:

<TABLE>
<CAPTION>
                                                                                 December 31,
                                                                                 ------------
                                                                            1995               1996
                                                                            ----               ----
<S>                                                                        <C>              <C>       
                Net operating loss carryforward.........................   $  393,000       $  658,000
                Accrued bad debt expense................................       34,000           48,000
                Accrued liabilities.....................................       17,000           14,000
                                                                           -----------      -----------
                     Gross deferred tax assets..........................      444,000          720,000
                Deferred tax asset valuation allowance..................     (379,000)        (655,000)
                     Gross deferred tax liabilities(depreciation and
                     amortization)......................................      (65,000)         (65,000)
                                                                           -----------      -----------
                Net deferred tax assets.................................   $        0       $        0
                                                                           ===========      ===========
</TABLE>

       Gross deferred tax assets are reduced by a valuation  allowance  based on
management's estimate that it is more likely than not that the tax benefits will
not be realized.

       At December 31, 1996, the Company has net operating  losses available for
federal and state income taxes of approximately $1,500,000 which begin to expire
in the year 2010 if not used.

11.    Major Customers:

       For the  year  ended  December  31,  1995,  two  Arizona  grocery  chains
comprised   $1,057,714,   or  15%,  and  $724,560,  or  11%,  of  the  Company's
consolidated revenues.  One Arizona grocery chain comprised $2,820,000,  or 16%,
of the Company's consolidated revenues for the year ended December 31, 1996. For
the six months ended June 30, 1997,  two customers of the Company  accounted for
$1,309,000,  or  17%,  and  $854,000,  or  11%,  of the  Company's  consolidated
revenues.

12.    Litigation:

    On June 19,  1996 , James  Gossett  and an  associated  entity  commenced  a
lawsuit in an Arizona state court against two directors of the Company,  Messrs.
Mark Howells and Jeffrey Puglisi,  and the Company's  subsidiary,  PB Southeast,
alleging, inter alia, that Mr. Gossett had an oral agreement with Mr. Howells to
receive up to a 49% ownership interest in PB Southeast, that Messrs. Howells and
Puglisi breached  fiduciary duties and other obligations to Mr. Gossett and that
he is  entitled  to  exchange  such  alleged  stock  interest  for shares in the
Company.  Mr. Gossett further alleges that PB Southeast and Messrs.  Howells and
Puglisi failed to honor the terms of an alleged  distribution  agreement between
Poore Brothers Foods,  Inc. and Mr. Gossett's  associated  entity,  whereby such
entity was granted exclusive  distribution  rights to Poore Brothers products in
California.  The complaint seeks unspecified amounts of damages, fees and costs.
In February 1997, plaintiffs filed pleadings indicating their seeking $3 million
in  damages;  plaintiffs  may not be  limited  by this  damage  amount at trial.
Management  of the  Company  believes  the  complaint  has no merit and that the
Company has defenses to the action. Messrs. Howells and Puglisi and PB Southeast
have filed an answer and counterclaim against Mr. Gossett,
                                      F-14
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

12.     Litigation: (continued)

denying  the  major  provisions  of the  complaint,  alleging  various  acts  of
nonperformance  and  breaches of fiduciary  duty on the part of Mr.  Gossett and
seeking various  compensatory  and punitive  damages.  The Company has agreed to
indemnify Messrs. Howells and Puglisi in connection with this lawsuit.

    On July 11, 1997,  summary judgement was granted in favor of all defendants,
including PB  Southeast,  on all counts of the Gosset  lawsuit.  In its July 11,
1997 Order, the Maricopa County (Arizona) Superior Court ruled that there was no
oral contract and that the remainder of  plaintiffs'  claims could not support a
cause of action  against the  defendants.  Because no final  judgement  has been
entered  by the  Court,  the time for filing  post-judgment  motions  and/or for
perfecting an appeal has not expired.

13     Related Parties:

    In connection  with the sale of Common Stock and  Convertible  Debentures in
the May 31, 1995 acquisitions of the Poore Brothers companies,  the Company paid
Arizona  Securities  Group,  Inc.  $120,000 in sales  commissions and $22,000 as
reimbursement  of expenses  incurred  in its  services as  Placement  Agent.  On
January 23, 1995, PB Southeast  entered into an agreement with Parris H. Holmes,
Jr., a director,  pursuant  to which Poore  Brothers  Southeast,  Inc.  borrowed
$140,000  from  Mr.  Holmes,  evidenced  by three 7%  promissory  notes  with an
aggregate principal amount of $140,000, which were repaid by the Company on June
2, 1995.  In 1995 Mr.  Holmes  purchased  420,000  shares of Common Stock of the
Company for $280. In addition,  Mr. Holmes provided certain consulting  services
to Poore Brothers  Southeast,  Inc. at a cost of $35,000.  In connection  with a
sale of stock in March 1996,  Arizona  Securities  Group, Inc. received a fee of
$46,875.  Arizona Securities Group, Inc. is managed and owned by Messrs. Howells
and Puglisi, directors of the company.

14.   Pro Forma Financial Statements (unaudited)

    On June 4, 1997,  PB Texas  entered into an Asset  Purchase,  Licensing  and
Distribution Agreement,  effective June 1, 1997, pursuant to which PB Texas sold
certain  assets  (including  inventory,  vehicles and capital  equipment) to Mr.
David Hecht (the "Buyer"). In addition,  pursuant to the Agreement the Buyer has
been granted a license to be the Company's exclusive distributor in the Houston,
Texas  market.   The  purchase  price  for  the  assets  sold  by  PB  Texas  is
approximately  $157,000,  50% of  which  was  paid by the  Buyer  in cash at the
closing  and 50% of which  will be paid  pursuant  to a one  year,  non-interest
bearing  promissory  note issued by the Buyer to the  Company.  The Company will
provide certain financial support to the Buyer,  estimated at up to $40,000,  in
connection with the transition of the business to the Buyer. As a result of this
transaction, the PB Texas distribution operation has been dissolved.

    Pro forma  information  has been provided below for the following  periods -
the six months ended June 30, 1996 and 1997;  and the fiscal year ended December
31, 1996. The pro forma data is based on the historical statement of operations,
with elimination of all PB Texas  transactions.  The revenue decrease associated
with the  elimination of PB Texas was $1,407,207 and $0 for the six months ended
June 30, 1996 and 1997,  respectively,  and $2,878,869 for the fiscal year ended
December 31, 1996.  Costs and expenses were reduced with the  elimination  of PB
Texas by  $1,572,674  and  $269,859  for the six months  ended June 30, 1996 and
1997,  respectively,  and $3,158,435  for the fiscal year 1996.  Included in the
$269,859  loss on the sale of the PB  Texas  distribution  business  for the six
months ended June 30, 1997 are revenues of $1,323,427,  costs of $1,443,286, and
a one-time charge of $150,000.  Accordingly,  the pro-forma financial statements
have been adjusted to reflect the above mentioned amounts.
                                      F-15
<PAGE>
                      POORE BROTHERS, INC. AND SUBSIDIARIES
                   NOTES TO FINANCIAL STATEMENTS - (Continued)
(Information pertaining to six months ended June 30, 1996 and 1997 is unaudited)

14.   Pro Forma Financial Statements (unaudited) (cont.)
<TABLE>
<CAPTION>
                                                                             POORE BROTHERS, INC.
                                                                    PRO FORMA STATEMENTS OF OPERATIONS

                                                            Fiscal year
                                                          ended December
                                                                31,                  Six months ended June 30,
                                                         ------------------    -----------------     ----------------
                                                               1996                  1997                 1996
                                                               ----                  ----                 ----
<S>                                                      <C>                   <C>                    <C>           
         Revenues                                        $      14,340,772     $      7,613,814       $    6,761,641
         Cost of sales                                          10,518,421            5,904,052            5,030,531
                                                         ------------------    -----------------     ----------------
              Gross profit                                       3,822,351            1,709,762            1,731,110
         Selling, general and administrative expenses            3,401,828            2,200,977            1,406,291
         Depreciation and amortization                             443,020              197,400              189,670
                                                         ------------------    -----------------     ----------------
              Operating income (loss)                              (22,497)            (688,615)             135,149
         Net interest expense                                    ( 389,615)             (90,706)            (182,425)
                                                         ------------------    -----------------     ----------------
              Net income (loss)                          $        (412,112)    $       (779,321)     $       (47,276)
                                                         ==================    =================     ================
         Loss per common share and common share          
           equivalent                                    $           (0.09)    $          (0.11)     $          (.01)
                                                         ==================    =================     ================
</TABLE>

15   New Accounting Pronouncements

         In February  1997,  the Financial  Accounting  Standard  Board ("FASB")
adopted Statement of Financial  Accounting  Standard No. 128, Earnings per Share
("SFAS  128"),  which  supersedes  and  simplifies  the  standards for computing
earnings per share  ("EPS")  previously  found in  Accounting  Principles  Board
Opinion  No. 15,  Earnings  per Share  ("APB  15").  SFAS 128 is  effective  for
financial  statements  issued  for  periods  ending  after  December  15,  1997,
including  interim periods;  earlier  application is not permitted.  The Company
will provide the required EPS disclosures in its financial statements commencing
with the fiscal year ended December 31, 1997.  SFAS 128 requires  restatement of
all prior period EPS data presented. Pursuant to the provisions of SFAS 128, the
Company's net loss per common share was $.15 for the six months of 1997 and $.06
for the six months of 1996.

         In February 1997,  FASB issued SFAS No. 129,  Disclosure of Information
about Capital  Structure.  This statement  establishes  standards for disclosing
information  about  an  entity's  capital  structure.  The  Company  has not yet
determined  the effect,  if any, of SFAS No. 129 on the  consolidated  financial
statements.

         FASB  Statement No. 130  "Reporting  Comprehensive  Income,"  which the
Company will adopt during the first quarter of 1998,  establishes  standards for
reporting and display of  comprehensive  income and its  components in financial
statements.   Comprehensive   income   generally   represents   all  changes  in
shareholders' equity except those resulting from investments by or distributions
to shareholders.  The Company has not yet determined the effect, if any, of SFAS
No. 130 on the consolidated financial statements.

         In June 1997, the FASB issued SFAS No. 131,  Disclosures about Segments
of an Enterprise  and Related  Information.  This  Statement will change the way
public  companies report  information  about segments of their business in their
annual  financial  statements  and  requires  them to  report  selected  segment
information in their quarterly reports issued to shareholders.  It also requires
entity-wide  disclosures about the products and services an entity provides, the
material countries in which it holds assets and reports revenues,  and its major
customers.  The Statement is effective for fiscal years beginning after December
15, 1997. The Company has not yet determined the effect,  if any, of SFAS 131 on
the consolidated financial statements.

16.  Subsequent Event (unaudited):

     In September 1997, the Company  announced that it would  consolidate all of
its manufacturing  operations into its new 60,000 square foot Goodyear,  Arizona
facility.  As  a  result,  the  Company  is  closing  its  LaVergne,   Tennessee
manufacturing  operation in late September.  This  consolidation  will result in
one-time charges of approximately  $500,000,  substantially all of which will be
incurred in the  quarter  ending  September  30,  1997.  These  charges  consist
primarily of asset write-downs,  severance,  moving and lease termination costs.
In connection  with the closure,  an equipment loan maturity may be accelerated.
The loan has a balance of approximately $170,000.
                                      F-16
<PAGE>
<TABLE>
<CAPTION>
                                                          POORE BROTHERS, INC.
                                                COMBINED PRO FORMA STATEMENT OF OPERATIONS
                                                      YEAR ENDED DECEMBER 31, 1995
                                                              (unaudited)


                                            For the period from January 1, 1995 to May 31, 1995
                                       ---------------------------------------------------------------
                                   Poore                            PB                          Adjustments            
                               Brothers, Inc.     PB Foods      Distributing     PB Texas       Eliminations           
                              ---------------- -------------- --------------- --------------- ----------------         
                                    (a)
<S>                           <C>              <C>            <C>             <C>             <C>                      
Revenues                      $     6,868,923  $   1,618,800  $    2,661,833  $    1,245,764  $      (939,000) (b) (c) 
Cost of sales                       5,304,200        973,010       2,444,187       1,078,958         (925,000)   (b)   
                              ---------------- -------------- --------------- --------------- ----------------         
Gross profit                        1,564,723        645,790         217,646         166,806          (14,000)         
Selling, general and
  administrative expenses           2,198,757        392,246         247,378         391,987          (14,000)   (c) 
Depreciation and amortization         319,493         29,775           1,050          11,981                           
                              ---------------- -------------- --------------- --------------- ----------------         
  Operating income (loss)            (953,527)       223,769         (30,782)       (237,162)                          
Interest income (expense)            (241,383)       (18,215)        (16,385)           (319)                          
                              ---------------- -------------- --------------- --------------- ----------------         
Net income (loss)             $    (1,194,910) $     205,554  $      (47,167) $     (237,481) $             0          
                              ================ ============== =============== =============== ================         

Net loss per share                                                                                                     
                                                                                                                       
Weighted average number of
    shares outstanding                                                                                                 
                                                                                                                       
</TABLE>
                                Pro forma           Pro forma        
                                Adjustments          Combined        
                             ----------------     --------------     
                                                                     
                                                                     
Revenues                                          $  11,456,320      
Cost of sales                                         8,875,355      
                             ----------------     --------------     
Gross profit                                          2,580,965      
Selling, general and                                                 
  administrative expenses    $       179,693  (d)     3,396,061      
Depreciation and amortization         86,390  (e)       448,689      
                             ----------------     --------------     
  Operating income (loss)           (266,083)        (1,263,785)     
Interest income (expense)           (123,958) (f)      (400,260)     
                             ----------------     --------------     
Net income (loss)            $      (390,041)     $  (1,664,045)     
                             ================     ==============     
                                                                     
Net loss per share                                $        (.39)     
                                                  ==============     
Weighted average number of                                           
    shares outstanding                                4,260,088      
                                                  ==============     
                             


Notes:
- ------
(a)  Results of the PB Companies  subsequent to the PB  Acquisition  date of May
     31, 1995, and prior to May 31, 1995, Poore Brothers, Southeast, Inc.
(b)  Reflects the elimination of intercompany sales and cost of sales.
(c)  Reflects  the  elimination  of  intercompany  rental  income and expense of
     $14,000.
(d)  Reflects the recognition of pro forma  administrative  expenses  associated
     with establishing a corporate office, including related salaries.
(e)  Reflects the recognition of pro forma  depreciation  expense on the stepped
     up value of property and equipment  recorded  under the purchase  method of
     accounting  and the  recognition of pro forma  amortization  expense on the
     intangible  assets recorded under the purchase method of accounting for the
     acquisition transaction.
(f)  Reflects the recognition of pro forma interest expense on the debt incurred
     with the acquisition of PB Foods, PB Distributing and PB Texas.
                                      F-17
<PAGE>
POORE BROTHERS' FOODS, INC.
STATEMENT OF OPERATIONS (unaudited)

                                                 Three months ended March 31,
                                                                         1995
                                                ------------------------------
 Sales                                          $                     843,026
 Cost of sales                                                        519,199
                                                ------------------------------
 Gross profit                                                         323,827
 Selling, general and administrative expenses                         179,058
 Depreciation                                                          17,865
                                                ------------------------------
 Operating income                                                     126,904
 Other income, net                                                      7,811
                                                ------------------------------
 Net income                                     $                     134,715
                                                ==============================
               See the accompanying notes to financial statements.
                                      F-18
<PAGE>
POORE BROTHERS' FOODS, INC.
STATEMENT OF CASH FLOWS (unaudited)

                                                       Three months ended 
                                                           March 31, 1995
                                                              ---------

Cash flows from operating activities:                         $ 134,715
     Net income
     Adjustments to reconcile net income to net cash
         provided by operating activities:
         Depreciation                                            17,865
     Change in operating assets and liabilities, net:
                Accounts receivable                             (48,698)
                Inventories                                      10,500
                Accounts payable                                 68,640
                Accrued expenses                                 (5,334)
                                                              ---------

              Net cash provided by operating activities         177,688
                                                              ---------

Cash flow from financing activities:
     Net payments under bank operating line                     (40,000)
     Payments made on long-term debt                            (16,733)
                                                              ---------
              Net cash used in financing activities             (56,733)
                                                              ---------

Net increase in cash                                            120,955

Cash, beginning of period                                        10,787
                                                              ---------

Cash, end of period                                           $ 131,742
                                                              =========

Supplemental disclosures of cash flow information:
     Cash paid during the year for interest                   $  10,056
     Cash received during the year for interest                   4,187
               See the accompanying notes to financial statements.
                                      F-19
<PAGE>
POORE BROTHERS' FOODS, INC.
NOTES TO FINANCIAL STATEMENTS (unaudited)


1.    General:

       The financial statements reflect all adjustments,  such adjustments being
normal recurring  accruals,  which are necessary,  in the opinion of management,
for the fair presentation of the results of the interim period. Interim results,
however, may not be indicative of the results for the full year.

       The notes to the interim  financial  statements  are presented to enhance
the understanding of the financial  statements and do not necessarily  represent
complete disclosures required by generally accepted accounting principles.

2.    Acquisition:

       During  November  1994, the Company and its  shareholders  entered into a
tentative  agreement  to  sell  1) the  Company's  assets,  subject  to  certain
liabilities,  2) the shareholders 100% interest in Poore Brothers  Distributing,
Inc., and 3) an equity interest (which, with related purchases,  will constitute
80% in Poore Brothers of Texas, Inc. to Poore Brothers Southeast,  Inc.). On May
31, 1995, the purchase transactions were consummated.
                                      F-20
<PAGE>
POORE BROTHERS DISTRIBUTING, INC.
STATEMENT OF OPERATIONS (unaudited)



                                                       Three months ended March
                                                                   31, 1995
                                                         -------------------
         Sales                                           $        1,497,421
         Cost of sales                                            1,389,938
                                                         -------------------
         Gross profit                                               107,483
         Selling, general and administrative expenses               125,801
         Depreciation                                                   700
                                                         -------------------
         Operating loss                                             (19,018)
         Interest expense                                            11,153
                                                         -------------------
         Net loss                                        $          (30,171)
                                                         ===================
               See the accompanying notes to financial statements.
                                      F-21
<PAGE>
POORE BROTHERS DISTRIBUTING, INC.
STATEMENT OF CASH FLOW (unaudited)

<TABLE>
<CAPTION>
                                                                                       Three months ended 
                                                                                          March 31, 1995
                                                                                     -------------------------
<S>                                                                                  <C>                      
         Cash flows from operating activities:
              Net loss                                                               $                (30,171)
              Adjustments to reconcile net income to net cash
                  provided by operating activities:
                  Depreciation                                                                            700
              Change in operating  assets and liabilities, net:
                         Accounts receivable                                                           15,853
                         Inventories                                                                   28,574
                         Other assets                                                                   6,243
                         Accounts payable                                                             (53,333)
                         Accrued expenses                                                              10,334
                                                                                     -------------------------
                       Net cash used in operating activities                                          (21,800)
                                                                                     -------------------------
         Cash flow from financing activities:
              Advances under bank operating line                                                       35,000
              Payments made on long-term debt                                                          (2,000)
                                                                                     -------------------------
                       Net cash provided by financing activities                                       33,000
                                                                                     -------------------------
         Net increase in cash                                                                          11,200
         Cash, beginning of period                                                                     24,880
                                                                                     -------------------------
         Cash, end of period                                                         $                 36,080
                                                                                     =========================
         Supplemental disclosures of cash flow information:
              Cash paid during the year for interest                                 $                 11,153
</TABLE>
               See the accompanying notes to financial statements.
                                      F-22
<PAGE>
POORE BROTHERS DISTRIBUTING, INC.
NOTES TO THE FINANCIAL STATEMENTS (unaudited)

1.    General:

       The financial statements reflect all adjustments,  such adjustments being
normal recurring  accruals,  which are necessary,  in the opinion of management,
for the fair presentation of the results of the interim period. Interim results,
however, may not be indicative of the results for the full year.

       The notes to the interim  financial  statements  are presented to enhance
the understanding of the financial  statements and do not necessarily  represent
complete disclosures required by generally accepted accounting principles.

2.    Long-term debt:

         Long-term debt is comprised of the following:

                                                        March 31, 
                                                          1995
                                                   -------------------
               Bank credit agreement                 $        335,000
               Related company notes                          163,408
               Equipment lease purchase                         9,657
                                                   -------------------
                                                              508,065
               Less current portion                          (337,848)
                                                   -------------------
                                                     $        170,217
                                                   ===================


3.    Acquisition agreement:

       During the calendar year 1994,  the Company's  principals  and its equity
owners  entered into an agreement to sell 100% of their equity  ownership in the
Company to Poore Brothers Southeast,  Inc. (the "Acquisition  Transaction").  On
May 31, 1995, the Acquisition Transaction was consummated.
                                      F-23
<PAGE>
POORE BROTHERS OF TEXAS, INC.
STATEMENT OF OPERATIONS (unaudited)



                                                     Three months ended
                                                          March 31, 1995
                                                   ---------------------------
    Sales                                          $                  752,457
    Cost of sales                                                     660,356
                                                   ---------------------------
    Gross profit                                                       92,101
    Selling, general and administrative expenses                      220,828
    Depreciation                                                        7,169
                                                   ---------------------------
    Operating loss                                                   (135,896)
    Interest expense                                                      222
                                                   ---------------------------
    Net loss                                       $                 (136,118)
                                                   ===========================
               See the accompanying notes to financial statements.
                                      F-24
<PAGE>
POORE BROTHERS OF TEXAS, INC.
STATEMENT OF CASH FLOW (unaudited)
<TABLE>
<CAPTION>
                                                                               Three months ended March
                                                                                              31, 1995
                                                                              -------------------------
<S>                                                                           <C>                      
    Cash flows from operating activities:                                     $               (136,118)
         Net loss
         Adjustments to reconcile net income to net cash
             provided by operating activities:
             Depreciation                                                                        7,169
         Change in operating assets and liabilities, net:
                    Accounts receivable                                                        (23,451)
                    Inventories                                                                 29,391
                    Other assets                                                                 3,045
                    Notes receivable                                                            (3,293)
                    Accounts payable                                                            46,122
                    Accrued expenses                                                            59,570
                    Notes payable                                                               (2,909)
                                                                              -------------------------

                  Net cash used in operating activities                                        (20,474)
                                                                              -------------------------

    Cash flow from investing activities:
         Purchase of equipment                                                                  (8,989)
                                                                              -------------------------
                  Net cash used in investing activities                                         (8,989)
                                                                              -------------------------

    Net decrease in cash                                                                       (29,463)

    Cash, beginning of period                                                                   66,846
                                                                              -------------------------

    Cash, end of period                                                                        $37,383
                                                                              =========================

    Supplemental disclosures of cash flow information:
         Cash paid during the year for interest                               $                    222
         Forgiveness of accounts payable from a related
             party accounted for as a contribution to
             additional paid-in capital                                                        213,614
</TABLE>
               See the accompanying notes to financial statements.
                                      F-25
<PAGE>
POORE BROTHERS OF TEXAS, INC.
NOTES TO THE FINANCIAL STATEMENTS (unaudited)

1.    General:

       The financial statements reflect all adjustments,  such adjustments being
normal recurring  accruals,  which are necessary,  in the opinion of management,
for the fair presentation of the results of the interim period. Interim results,
however, may not be indicative of the results for the full year.

       The notes to the interim  financial  statements  are presented to enhance
the understanding of the financial  statements and do not necessarily  represent
complete disclosures required by generally accepted accounting principles.

2.    Intercompany transaction:

       The Company purchases potato chips for resale from an affiliated  entity,
Poore Brothers Foods,  Inc. Poore Brothers Foods, Inc. canceled a portion of the
amount due from the Company.  This cancellation  totaled $213,614 for the period
ended March 31, 1995 and has been accounted for as a contribution  to additional
paid-in capital.


3.    Acquisition agreement:

       During the calendar year 1994,  the Company's  principals  and its equity
owners  entered into an agreement to sell 100% of their equity  ownership in the
Company to Poore Brothers Southeast,  Inc. (the "Acquisition  Transaction").  On
May 31, 1995, the Acquisition Transaction was consummated.
                                      F-26
<PAGE>
====================================     ====================================
- ------------------------------------     ------------------------------------

     NO DEALER,  SALESPERSON OR ANY OTHER PERSON HAS BEEN AUTHORIZED TO GIVE ANY
INFORMATION OR TO MAKE ANY  REPRESENTATIONS  OTHER THAN THOSE  CONTAINED IN THIS
PROSPECTUS IN CONNECTION WITH THE OFFER MADE BY THIS PROSPECTUS AND, IF GIVEN OR
MADE, SUCH INFORMATION OR REPRESENTATIONS MUST NOT BE RELIED UPON AS HAVING BEEN
AUTHORIZED  BY  THE  COMPANY,  OR  ANY OF THE  SELLING  SECURITY  HOLDERS.  THIS
PROSPECTUS DOES NOT CONSTITUTE AN OFFER TO SELL OR THE SOLICITATION OF ANY OFFER
TO BUY ANY  SECURITY  OTHER  THAN THE  SHARES OF COMMON  STOCK  OFFERED  BY THIS
PROSPECTUS, NOR DOES IT CONSTITUTE AN OFFER TO BUY THE SHARES OF COMMON STOCK BY
ANYONE  IN  ANY  JURISDICTION  IN  WHICH  SUCH  OFFER  OR  SOLICITATION  IS  NOT
AUTHORIZED,  OR  IN  WHICH  THE  PERSON MAKING SUCH OFFER OR SOLICITATION IS NOT
QUALIFIED  TO  DO SO, OR TO ANY PERSON TO WHOM IT IS UNLAWFUL TO MAKE SUCH OFFER
OR  SOLICITATION.  NEITHER  THE  DELIVERY  OF  THIS PROSPECTUS NOR ANY SALE MADE
HEREUNDER  SHALL,  UNDER  ANY  CIRCUMSTANCES  CREATE  ANY  IMPLICATION  THAT THE
INFORMATION  CONTAINED  HEREIN  IS CORRECT AS OF ANY TIME SUBSEQUENT TO THE DATE
HEREOF.

                               ----------------

                               TABLE OF CONTENTS


<TABLE>
<CAPTION>
                                         Page
                                         -----
<S>                                       <C>
Available Information ..................    2
Forward-Looking Statements  ............    2
Prospectus Summary    ..................    3
Risk Factors ...........................    6
Use of Proceeds ........................   11
Market for the Common Stock ............   12
Dividend Policy ........................   12
Capitalization  ........................   13
Selected Financial Data  ...............   14
Management's Discussion and Analysis of
   Results of Operations and Financial
   Condition ...........................   15
Business  ..............................   20
Management   ...........................   29
Security Ownership of Certain Beneficial
   Owners ..............................   35
Description of Securities   ............   37
Certain Relationships and Related
   Transactions ........................   39
Shares Eligible for Future Sale   ......   40
Selling Security Holders and Plan of
   Distribution ........................   41
Legal Matters   ........................   42
Experts   ..............................   42
Index to Financial Statements  .........  F-1
</TABLE>

                                907,060 Shares


                             POORE BROTHERS, INC.


                               [GRAPHIC OMITTED]


                                 Common Stock


                                   ----------
                                   PROSPECTUS
                                   ----------



                               September 22, 1997

- ------------------------------------     ------------------------------------
====================================     ====================================
<PAGE>
                                    PART II
                    INFORMATION NOT REQUIRED IN PROSPECTUS

Item 24. Indemnification of Directors and Officers.

     The  Certificate  of Incorporation of the Company provides that no director
shall  have  any  personal  liability to the Company or its stockholders for any
monetary  damages  for  breach  of fiduciary duty as a director, except that the
Certificate  of  Incorporation does not eliminate or limit the liability of each
director  (i)  for  any breach of such director's duty of loyalty to the Company
or  its  stockholders,  (ii)  for  acts  of omissions not in good faith or which
involve  intentional  misconduct  or  a  knowing  violation  of law, (iii) under
Section  174 of the Delaware General Corporation Law or (iv) for any transaction
from which such director derived an improper personal benefit.

   The By-Laws of the Company provide that:

       (a)  The  Company  shall indemnify any person who was or is a party or is
   threatened  to  be  made  a  party  to  any  threatened, pending or completed
   action,  suit  or  proceeding,  whether  civil,  criminal,  administrative or
   investigative  (other  than  an  action by or in the right of the Company) by
   reason  of  the fact that he is or was a director, officer, employee or agent
   of  the  Corporation,  or is or was serving at the request of the Corporation
   as   a   director,   officer,  employee  or  agent  of  another  corporation,
   partnership,  joint  venture,  trust  or  other  enterprise, against expenses
   (including   attorneys'   fees),   judgments,   fines  and  amounts  paid  in
   settlement  actually  and  reasonably incurred by him in connection with such
   action,  suit  or  proceeding  if  he  acted in good faith and in a manner he
   reasonably  believed  to  be  in  or not opposed to the best interests of the
   Company,  and,  with  respect  to  any  criminal action or proceeding, had no
   reasonable  cause  to  believe  his  conduct was unlawful. The termination of
   any  action,  suit  or  proceeding by judgment, order, settlement, conviction
   or  upon  a  plea of nolo contendere or its equivalent, shall not, of itself,
   create  a  presumption  that  the  person  did not act in good faith and in a
   manner  which  he  reasonably  believed  to  be in or not opposed to the best
   interests  of  the  Company,  and,  with  respect  to  any criminal action or
   proceeding, had reasonable cause to believe that his conduct was unlawful.

       (b)  The  Company  shall indemnify any person who was or is a party or is
   threatened  to  be  made  a  party  to  any  threatened, pending or completed
   action  or  suit  by  or in the right of the Company to procure a judgment in
   its  favor  by  reason  of  the  fact  that he is or was a director, officer,
   employee  or  agent  of  the  Company, or is or was serving at the request of
   the   Company   as   a  director,  officer,  employee  or  agent  of  another
   corporation,  partnership,  joint  venture, trust or other enterprise against
   expenses  (including  attorneys'  fees)  actually  and reasonably incurred by
   him  in  connection  with the defense or settlement of such action or suit if
   he  acted  in  good  faith and in a manner he reasonably believed to be in or
   not  opposed  to  the  best  interests  of  the  Company  and  except that no
   indemnification  shall  be  made  in respect to any claim, issue or matter as
   to  which  such  person  shall have been adjudged to be liable to the Company
   unless  and  only  to  the  extent that the Court of Chancery or the court in
   which  such  action  or  suit  was  brought  shall determine upon application
   that,  despite  the  adjudication  of  liability  but  in  view  of  all  the
   circumstances  of  the case, such person is fairly and reasonably entitled to
   indemnity  for  such expenses which the Court of Chancery or such other court
   shall deem proper.

       (c) To the extent  that a  director,  officer,  employee  or agent of the
   Company  has been  successful  on the merits or  otherwise  in defense of any
   action,  suit or proceeding  referred to in Subsections (a) and (b) above, or
   in defense of any claim,  issue or matter  therein,  he shall be  indemnified
   against expenses (including attorneys' fees) actually and reasonably incurred
   by him in connection therewith.

       (d) Any  indemnification  under  Subsections  (a) and (b)  above  (unless
   ordered by a court)  shall be made by the Company only as  authorized  in the
   specific  case upon a  determination  that  indemnification  of the director,
   officer,  employee or agent is proper in the circumstances because he has met
   the applicable standard of conduct set forth in Subsections (a) and (b). Such
   determination  shall be made (1) by the Board of Directors by a majority vote
   of a quorum consisting of directors who were not parties to such action, suit
   or  proceeding,  or  (2) if  such  quorum  is not  obtainable,  or,  even  if
   obtainable a quorum of  disinterested  directors so directs,  by  independent
   legal counsel in a written opinion, or (3) by the stockholders.
                                      II-1
<PAGE>
       (e)  Expenses  incurred  in defending a civil or criminal action, suit or
   proceeding  shall  be paid by the Company in advance of the final disposition
   of  such  action,  suit or proceeding upon receipt of an undertaking by or on
   behalf  of  the  director, officer, employee or agent to repay such amount if
   it  shall  be ultimately determined that he is not entitled to be indemnified
   by the Company as authorized in this Section.

       (f)  The  indemnification  provided  by  this Section shall not be deemed
   exclusive  of  any  other  rights  to  which those seeking indemnification or
   advancement  of  expenses  may  be entitled by any By-Law, agreement, vote of
   stockholders  or  disinterested  directors or otherwise, both as to action in
   his  official  capacity  and  as  to action in another capacity while holding
   such  office,  and  shall  continue  as  to  a  person  who  has  ceased to a
   director,  officer,  employee  or agent and shall inure to the benefit of the
   heirs, executors and administrators of such a person.

       (g)  The  Company is authorized, according to the discretion of the Board
   of  Directors,  to  purchase  and  maintain insurance on behalf of any person
   who  is  or  was a director, officer, employee or agent of the Company, or is
   or  was  serving  at  the  request  of  the  Company  as a director, officer,
   employee  or  agent of another corporation, partnership, joint venture, trust
   or  other  enterprise against any liability asserted against him and incurred
   by  him  in  any such capacity, or arising out of his status as such, whether
   or  not  the  Company  must  indemnify  him  against such liability under the
   provisions of this Section.

       (h)  For  purposes of these provisions, references to "the Company" shall
   include,  in  addition to the Company, any constituent corporation (including
   any  constituent  of  a  constituent)  absorbed  in a consolidation or merger
   which,  if  its  separate  existence  had continued, would have had the power
   and  authority  to indemnify its directors, officers and employees or agents,
   so  that  any  person who is or was a director, officer, employee or agent of
   such  constituent  corporation,  or  is or was serving at the request of such
   constituent  corporation  as  a  director,  officer,  employee  or  agent  of
   another  corporation,  partnership, joint venture, trust or other enterprise,
   shall  stand  in the same position under these provisions with respect to the
   resulting  corporation  as  he  would  have  with respect to such constituent
   corporation if its separate existence had continued.

   The employment agreement of each of Eric Kufel, a director and officer of the
Company,  and Scott  Fullmer and Glen Flook,  each of which is an officer of the
Company,  provides that the Company shall indemnify and hold harmless and defend
such person for, from and against all claims, liabilities,  obligations,  fines,
penalties and other matters and all costs and expenses relating thereto that the
Company and/or any of its  subsidiaries  or affiliated  entities is permitted by
applicable  law,  except as any of the foregoing  arises out of or is related to
such employee's negligence, willful malfeasance, and/or breach of the employment
agreement.  The Company has also  agreed to provide  indemnification  on similar
terms to David J. Brennan,  the Company's former  director,  President and Chief
Executive  Officer,  and  Jeffrey  H.  Strasberg,   the  Company's  former  Vice
President, Chief Financial Officer, Treasurer and Secretary.

   The Company has agreed to indemnify  Mark S. Howells and Jeffrey J.  Puglisi,
directors of the Company,  in  connection  with the lawsuit  brought  against PB
Southeast and each of Messrs. Howells and Puglisi, by James Gossett.
                                       II-2
<PAGE>
Item 25. Other Expenses of Issuance and Distribution

     The  expenses  of  the  Company  for  the  issuance and distribution of the
shares of Common Stock registered hereby are set forth in the following table:

                            Item                                    Amount
                            ----                                    ------

         Securities and Exchange Commission Filing Fee   ......   $    412
         Legal Fees  ..........................................     20,000*
         Accounting Fees   ....................................     25,000*
         Printing and Engraving Costs  ........................     15,000*
         Miscellaneous Expenses  ..............................      5,000*
                                                                  ---------
          Total   .............................................   $ 65,412
                                                                  =========

- ------------
 * Estimated.

Item 26. Recent Sales of Unregistered Securities.

     Set  forth  below in chronological order is information regarding issuances
by  the  Company,  since its formation in February 1995, of securities that were
not  registered  under  the  Securities Act of 1933, as amended (the "Securities
Act").

     In  May  1995,  the  Company  issued 423,137, 403,138 and 420,000 shares of
Common  Stock  to  Messrs.  Howells  and  Puglisi  and  Parris  H.  Holmes, Jr.,
directors  of the Company, respectively, in exchange for their respective shares
of  capital  stock  of  PB Southeast. In addition, the Company issued a total of
313,725  shares  of  Common  Stock  to  other  shareholders  of  PB Southeast in
exchange for such persons' respective shares of capital stock of PB Southeast.

     In connection with the PB  Acquisition,  in May 1995, the Company issued an
aggregate of 300,000 shares of its Common Stock to James Poore, Donald Poore and
Amelia Poore. Also in connection with such  transactions,  the Company issued to
such persons a single  Promissory Note due May 31, 2000 in the principal  amount
of  $500,000  which  accrued  interest at a rate equal to the prime rate of Bank
One,  Arizona N.A. plus 1.75% per annum. The Promissory Note was paid off by the
Company in February 1997.

     To finance the  acquisition  of its  subsidiaries  in May 1995, the Company
issued  an  aggregate  of  $2,700,000  of  the  9%  Convertible   Debentures  to
Renaissance  Capital  Growth & Income  Fund III,  Inc.  and Wells  Fargo  Equity
Capital, Inc. (formerly First Interstate Equity Corporation). The 9% Convertible
Debentures  were  convertible  into an aggregate  of 2,477,065  shares of Common
Stock.  In December  1996,  in  connection  with the  Company's  initial  public
offering,  $400,409 in principal  amount of the 9%  Convertible  Debentures  was
converted  into an aggregate of 367,348  shares of Common  Stock.  The remaining
$2,299,591  outstanding  principal  amount of the 9%  Convertible  Debenture  is
convertible  into an  aggregate  of 2,109,717  shares of Common  Stock.  Also in
connection  with the PB  Acquisition,  the Company sold 1,663,723  shares of its
Common Stock through a private placement at a per share price of $1.08, of which
Bank Von  Ernst & Cie,  SA, a  stockholder  of the  Company,  purchased  277,289
shares.  Arizona Securities Group,  Inc., of which Messrs.  Howells and Puglisi,
directors of the Company, are principals, acted as the placement agent for these
transactions  and  received   $120,000  in  sales  commissions  and  $22,000  as
reimbursement of expenses in connection with the private placement.  Each of the
investors  in the private  placement  represented  to the  Company  prior to the
issuance  of shares  thereto,  that he, she or it was an  "accredited  investor"
within the meaning of Rule 501 under the Securities Act. 
                                      II-3
<PAGE>
     In  August  1995, Kenneth M. Pierce purchased 50,000 shares of Common Stock
for  a  purchase price of $54,095 (which was paid to the Company in installments
from August 1995 through November 1995).

     In  November  1995,  in  exchange  for  minority interests in PB Texas, the
Company  issued 100 shares of Common Stock to each of Arnold Olivarez and Barney
Bennett.

     In  October  1995,  Jeffrey  H. Strasberg, a former officer of the Company,
purchased  25,000  shares  of  Common  Stock  for an aggregate purchase price of
$27,048.

     In  March  1996,  the  Company  engaged  in a private placement pursuant to
which  it  issued  750,000  shares  of  Common Stock to a group of investors for
aggregate  consideration  of  $937,500.  Arizona Securities Group, Inc. acted as
the  placement  agent  and  received  $46,875 in sales commissions in connection
with  the  private  placement.  Mr.  Puglisi,  a  director  of  the Company, Mr.
Brennan,  a  former officer and director of the Company, and Michael J. DePinto,
a  former  officer of the Company, purchased shares of common stock in the March
1996  private  placement.  Each  of  the  investors  in  the  private  placement
represented  to  the  Company  prior to the issuance of shares thereto, that he,
she  or it was an "accredited investor" within the meaning of Rule 501 under the
Securities Act.

     In  April  1996, pursuant to his employment agreement dated March 11, 1996,
Mr.  Brennan,  a  former  officer and director of the Company, purchased 100,000
shares of Common Stock for an aggregate purchase price of $109,000.

     On  September  11,  1996, the Company issued to Westminster Capital, Inc. a
warrant  to  purchase  an  aggregate  of  300,000 shares of the Company's common
stock at an exercise price of $1.40 per share.

     The  Company  believes  that  each of the foregoing transactions was exempt
from  registration  under  the  Securities  Act  by  virtue of the provisions of
Section  4(2)  of the Securities Act, as transactions by an issuer not involving
any  public offering. None of the foregoing transactions involved a distribution
or  public  offering.  Each  purchaser  of  the  securities  described above has
represented  that he, she or it understands that the securities acquired may not
be  sold  or  otherwise transferred absent registration under the Securities Act
or  the  availability  of an exemption from the registration requirements of the
Securities  Act,  and  each  certificate evidencing the securities owned by each
purchaser bears or will bear upon issuance a legend to that effect.

Item 27. Exhibits.
<TABLE>
<CAPTION>
Exhibit
Number                                             Description
- ------                                             -----------
<S>        <C>
  3.1      Certificate of Incorporation of the Company filed with the Secretary of State of the State of
           Delaware on February 23, 1995. (1)         
  3.2      Certificate of Amendment to the Certificate of Incorporation of the Company filed with the
           Secretary of State of the State of Delaware on March 3, 1995. (1)          
  3.3      By-Laws of the Company. (1)          
  4.1      Specimen Certificate for shares of Common Stock. (2)          
  4.2      Form of Underwriter's Warrant issued by the Company to Paradise Valley Securities, Inc. on
           December 11, 1996. (3)          
  4.3      Convertible Debenture Loan Agreement dated May 31, 1995 (the "Debenture Loan
           Agreement") by and among the Company, PB Arizona, PB Distributing, PB Texas, PB
           Southeast, Renaissance and Wells Fargo. (2)          
  4.4      9.00% Convertible Debenture dated May 31, 1995, issued by the Company to Renaissance. (1)
  4.5      9.00% Convertible Debenture dated May 31, 1995, issued by the Company to Wells Fargo. (1)          
  5.1      Opinion of Cobb & Eisenberg LLC. (5)         
 10.1      Employment Agreement dated March 11, 1996, by and between the Company and David J.
           Brennan. (1)         
 10.2      Employment Agreement dated May 31, 1995, by and between PB Arizona and James M.
           Poore. (1)
</TABLE> 
                                      II-4
<PAGE>
<TABLE>
<CAPTION>
Exhibit
Number                                           Description
- ------                                           -----------
<S>         <C>
 10.3       Employment Agreement dated May 20, 1996, by and between the Company and Wendell T.
            Jones. (1)
 10.4       Non-Qualified Stock Option Agreement dated August 1, 1995, by and between the Company
            and Mark S. Howells. (1)
 10.5       Non-Qualified Stock Option Agreement dated August 1, 1995, by and between the Company
            and Mark S. Howells. (1)
 10.6       Non-Qualified Stock Option Agreement dated August 31, 1995, by and between the Company
            and Mark S. Howells. (1)
 10.7       Non-Qualified Stock Option Agreement dated February 29, 1996, by and between the
            Company and Mark S. Howells. (1)
 10.8       Non-Qualified Stock Option Agreement dated August 1, 1995, by and between the Company
            and Jeffrey J. Puglisi. (1)
 10.9       Non-Qualified Stock Option Agreement dated August 1, 1995, by and between the Company
            and Jeffrey J. Puglisi. (1)
 10.10      Non-Qualified Stock Option Agreement dated August 31, 1995, by and between the Company
            and Jeffrey J. Puglisi. (1)
 10.11      Non-Qualified Stock Option Agreement dated February 29, 1996, by and between the
            Company and Jeffrey J. Puglisi. (1)
 10.12      Non-Qualified Stock Option Agreement dated August 1, 1995, by and between the Company
            and Parris H. Holmes, Jr. (1)
 10.13      Accounts Receivable Security Agreement dated July 26, 1996, by and between PB Arizona
            and First Community Financial Corporation ("First Community").(1)
 10.14      Guaranty and Subordination dated July 26, 1996, issued by PB Arizona to First Community.
            (1)
 10.15      Multiple Advance Promissory Note dated July 26, 1996, issued by PB Arizona to First
            Community. (1)
 10.16      Accounts Receivable Security Agreement dated July 26, 1996, by and between PB
            Distributing and First Community, with exhibits. (1)
 10.17      Guaranty and Subordination Agreement dated July 26, 1996, issued by PB Distributing to
            First Community. (1)
 10.18      Multiple Advance Promissory Note dated July 26, 1996, issued by PB Distributing to First
            Community. (1)
 10.19      Security Agreement dated July 26, 1996, by and between PB Southeast and First Community.
            (1)
 10.20      Security Agreement dated July 26, 1996, by and between PB Texas and First Community. (1)
 10.21      Form of Security Agreements dated May 31, 1995, by and among Renaissance, Wells Fargo
            and each of the Company, PB Arizona, PB Southeast, PB Texas and PB Distributing. (1)
 10.22      Lease Agreement dated July 23, 1993, by and among PB Southeast and Jerome Rosenblum,
            Fred Yazdian and Sol Rosenblum. (1)
 10.23      Security Agreement dated October 14, 1993, by and among PB Southeast, Department of
            Economic and Community Development of the State of Tennessee and Rutherford County,
            Tennessee. (1)
 10.24      Master Equipment Lease Agreement dated September 22, 1995, by and between Banc One
            Arizona Leasing Corporation and PB Arizona ("Banc One Lease Agreement"), with
            equipment schedules. (1)
 10.25      Corporate Guaranty dated September 25, 1995, issued by PB Distributing to Banc One
            Arizona Leasing Corporation in connection with the Banc One Lease Agreement. (1)
 10.26      Equipment Lease Agreement dated December 12, 1995, by and between PB Arizona and
            FINOVA Capital Corporation. (1)
 10.27      Guaranty dated December 12, 1995, issued by the Company to FINOVA Capital Corporation.
            (1)
</TABLE>
                                      II-5
<PAGE>
<TABLE>
<CAPTION>
Exhibit
Number                                             Description
- ------                                             -----------
<S>        <C>
 10.28     Master Lease Agreement (the "LCA Lease Agreement") dated February 1, 1996, by and
           between PB Arizona and LCA Capital Corp. (also known as LCA, a Division of Associates
           Commercial Corporation) ("LCA"). (1)
 10.29     Purchase Agreement dated February 1, 1996, by and between PB Arizona and LCA in
           connection with the LCA Lease Agreement. (1)
 10.30     Corporate Guaranty dated as of February 1, 1996, issued by the Company to LCA in
           connection with LCA Lease Agreement. (1)
 10.31     Loan Agreement dated September 11, 1996, by and between the Company and National Bank
           of Arizona ("NBA"). (1)
 10.32     Promissory Note dated September 11, 1996, in the principal amount of $2,400,000, issued by
           the Company to NBA. (1)
 10.33     Deed of Trust, Security Agreement and Financing Statement dated September 11, 1996, by
           and between the Company and NBA. (1)
 10.34     Assignment Of Permits, Licenses, Approvals, Deposits, Contracts and Documents dated
           September 11, 1996, by and between the Company and NBA. (1)
 10.35     Specific Assignment of Development Agreement dated September 11, 1996, by and between
           the Company and NBA. (1)
 10.36     Development Agreement dated May 14, 1996, by and between the Company and the City of
           Goodyear, Arizona. (1)
 10.37     Agreement dated August 29, 1996, by and between the Company and Westminster Capital,
           Inc. ("Westminster"), as amended. (1)
 10.38     Secured Promissory Note dated September 11, 1996, in the principal amount of $1,250,000,
           issued by the Company to Westminster. (1)
 10.39     Unsecured Environmental Indemnity Agreement dated September 11, 1996, by the Company
           in favor of Westminster. (1)
 10.40     Warrant dated September 11, 1996, issued by the Company to Westminster. (1)
 10.41     Commercial Pledge and Security Agreement dated September 11, 1996, by and among the
           Company, NBA and Westminster. (1)
 10.42     Subordinated Deed of Trust, Security Agreement, Assignment of Leases and Rents and
           Fixture Filing dated September 11, 1996, by and among the Company, First American Title
           Insurance Company and Westminster. (1)
 10.43     Standard Form of Agreement between Owner and Contractor dated August 8, 1996, between
           the Company and Newcon, Inc. (1)
 10.44     Agreement for the Purchase and Sale of Assets and Assumption and Liabilities dated
           November 11, 1994, by and between PB Arizona, PB Foods, James Poore, Donald Poore and
           Amelia Poore. (1)
 10.45     Assignment Letter dated March 8, 1995, by and between PB Southeast and PB Foods. (1)
 10.46     Form of Independent Distributor Agreement by and between PB Distributing and
           independent distributors. (1)
 10.47     Agreement for the Exclusive Right to Purchase, Package, Distribute and Sell "Low Fat"
           Snack Foods dated September 11, 1996, by and between the Company and Great Snaxx.
           (Certain portions of this document are omitted pursuant to a confidential treatment request.)
           (2)
 10.48     Amendment No. 1 dated October 14, 1996, to Warrant dated September 11, 1996, issued by
           the Company to Westminster. (2)
 10.49     Waiver Letter dated August 1. 1996, from Renaissance, in connection with the Debenture
           Loan Agreement. (2)
 10.50     Waiver Letter dated August 27, 1996, from Wells Fargo, in connection with the Debenture
           Loan Agreement. (2)
 10.51     Letter Agreement dated November 5, 1996, amending the Non-Qualified Stock Option
           Agreement dated February 29, 1996, by and between the Company and Mark S. Howells. (2)
</TABLE>
                                      II-6
<PAGE>
<TABLE>
<CAPTION>
Exhibit
Number                                           Description
- ------                                           -----------
<S>        <C>
 10.52     Letter Agreement dated November 5, 1996, amending the Non-Qualified Stock Option
           Agreement dated February 29, 1996, by and between the Company and Jeffrey J. Puglisi. (2)
 10.53     Non-Qualified Stock Option Agreement dated as of October 22, 1996, by and between the
           Company and Mark S. Howells.(2)
 10.54     Letter Agreement dated as of November 5, 1996, by and between the Company and Jeffrey J.
           Puglisi.(2)
 10.55     Letter Agreement dated as of November 5, 1996, by and between the Company and David J.
           Brennan. (2)
 10.56     Stock Option Agreement dated October 22, 1996, by and between the Company and David J.
           Brennan. (3)
 10.57     Amendment to Accounts Security Receivable Agreement dated November 1, 1996, by and
           between PB Arizona and First Community. (2)
 10.58     Amendment to Accounts Receivable Security Agreement dated November 1, 1996, by and
           between PB Distributing and First Community. (2)
 10.59     Letter Agreement dated November 1, 1996, by and among the Company, Mark S. Howells,
           Jeffrey J. Puglisi, David J. Brennan and Parris H. Holmes, Jr. (2)
 10.60     Letter Agreement dated December 4, 1996, by and between the Company and Jeffrey J.
           Puglisi, relating to stock options. (3)
 10.61     Letter Agreement dated December 4, 1996, by and between the Company and Mark S.
           Howells, relating to stock options. (3)
 10.62     Letter Agreement dated December 4, 1996, by and between the Company and Parris H.
           Holmes, Jr., relating to stock options. (3)
 10.63     Letter Agreement dated December 4, 1996, by and between the Company and David J.
           Brennan, relating to stock options. (3)
 10.64     Letter Agreement dated December 4, 1996, by and between the Company and Jeffrey H.
           Strasberg, relating to stock options. (3)
 10.65     Form of Underwriting Agreement entered into on December 6, 1996, by and between the
           company, Paradise Valley Securities, Inc., Renaissance and Wells Fargo. (Incorporated by
           reference to Amendment No. 4 to the Company's Registration Statement on Form SB-2,
           Registration No. 333-5594-LA.)
 10.66     Employment Agreement dated January 24, 1997, by and between the Company and Eric J.
           Kufel. (4)
 10.67     First Amendment to Employment Agreement dated February 2, 1997, by and between the
           Company and David J. Brennan. (4)
 10.68     Employment Agreement dated February 4, 1997, by and between the Company and Scott D.
           Fullmer. (4)
 10.69     Employment Agreement dated February 14, 1997, by and between the Company and Glen E.
           Flook. (4)
 10.70     Amendment dated January 28, 1997, amending Employment Agreement by and between the
           Company and Wendell T. Jones. (4)
 10.71     Second Loan Modification Agreement dated January 10, 1997, by and between the Company
           and NBA. (4)
 10.72     Amendment to Accounts Receivable Security Agreement dated December 30, 1996, by and
           between PB Distributing and First Community. (4)
 10.73     Amendment to Accounts Receivable Security Agreement dated December 30, 1996, by and
           between PB Arizona and First Community. (4)
 10.74     Promissory Note Modification Agreement dated December 30, 1996, by and between PB
           Distributing and First Community. (4)
 10.75     Promissory Note Modification Agreement dated December 30, 1996, by and between PB
           Arizona and First Community. (4)
 10.76     Commercial Real Estate Purchase Contract and Receipt for Deposit dated January 22, 1997,
           by and between the Company and D.F. Properties, Inc. (4)
</TABLE>
                                      II-7
<PAGE>
<TABLE>
<CAPTION>
Exhibit
Number                                           Description
- ------                                           -----------
<S>        <C>
 10.77     Separation Agreement and Release of All Claims dated March 10, 1997, by and between the
           Company and Jeffrey H. Strasberg. (Incorporated by reference to the Company's Quarterly
           Report on Form 10-QSB for the quarter ended March 31, 1997, File No. 001-14556.)
 10.78     Employment Agreement dated April 10, 1997, by and between the Company and Thomas W.
           Freeze. (Incorporated by reference to the Company's Quarterly Report on Form 10-QSB for
           the quarter ended March 31, 1997, File No. 001- 14556.)
 10.79     Asset Purchase, Licensing and Distribution Agreement dated as of June 1, 1997, by and
           between PB Texas and David Hecht. (Incorporated by reference to the Company's Current
           Report on Form 8-K dated June 4, 1997, File No. 001-14556.)
 10.80     Fixed Rate Note dated June 4, 1997, by and between La Cometa Properties, Inc. and Morgan
           Guaranty Trust Company of New York. (Incorporated by reference to the Company's
           Quarterly Report on Form 10-QSB for the quarter ended June 30, 1997, File No. 001-14556.)
 10.81     Deed of Trust and Security Agreement dated June 4, 1997, by and between La Cometa
           Properties, Inc. and Morgan Guaranty Trust Company of New York. (Incorporated by
           reference to the Company's Quarterly Report on Form 10-QSB for the quarter ended June
           30, 1997, File No. 001-14556.)
 10.82     Guaranty Agreement dated June 4, 1997, by and between the Company and Morgan
           Guaranty Trust Company of New York. (Incorporated by reference to the Company's
           Quarterly Report on Form 10-QSB for the quarter ended June 30, 1997, File No. 001-14556.)
 10.83     Equipment Lease Agreement dated June 9, 1997, by and between PB Arizona and FINOVA
           Capital Corporation. (Incorporated by reference to the Company's Quarterly Report on Form
           10-QSB for the quarter ended June 30, 1997, File No. 001- 14556.)
 10.84     Poore Brothers, Inc. 1995 Stock Option Plan, as amended (Incorporated by reference to the
           Company's Quarterly Report on Form 10-QSB for the quarter ended June 30, 1997, File No.
           001-14556.)
 11.1      Statement regarding computation of per share earnings. (5)
 21.1      List of Subsidiaries of the Company. (5)
 23.1      Consent of Coopers & Lybrand, L.L.P. (5)
</TABLE>
- ----------------
(1) Incorporated  by  reference  to the Company's Registration Statement on Form
    SB-2, Registration No. 333-5594-LA.
(2) Incorporated  by  reference  to  Amendment  No.  1 to Company's Registration
    Statement on Form SB-2, Registration No. 333-5594-LA.
(3) Incorporated  by  reference to Amendment No. 3 to the Company's Registration
    Statement on Form SB-2, Registration No. 333-5594-LA.
(4) Incorporated  by reference to the Company's Annual Report on Form 10-KSB for
    the fiscal year ended December 31, 1996, File No. 001-14556.
(5) Filed herewith.
                                      II-8
<PAGE>
Item 28. Undertakings.

   (a) Rule 415 Offering.

     The Registration will:

     (1)  File,  during  any  period  in  which it offers or sells securities, a
post-effective amendment to this Registration Statement to:

     (i)  Include  any prospectus required by Section 10(a)(3) of the Securities
Act;

     (ii)   Reflect in the prospectus any facts or events which, individually or
together,  represent a fundamental change in the information in the registration
statement.  Notwithstanding the foregoing, any increase or decrease in volume of
securities  offered  (if  the total dollar value of securities offered would not
exceed  that which was registered) and any deviation from the low or high end of
the  estimated maximum offering range may be reflected in the form of prospectus
filed  with  the  Commission  pursuant  to Rule 424(b) if, in the aggregate, the
changes  in  volume  and price represent no more than a 20 percent change in the
maximum  aggregate  offering price set forth in the "Calculation of Registration
Fee" table in the effective registration statement.

     (iii)   Include  any additional or changed material information on the plan
of distribution.

     (2)  For  determining  liability  under  the  Securities  Act,  treat  each
post-effective  amendment  as  a  new  registration  statement of the securities
offered,  and  the  offering  of  the securities at that time to be initial bona
fide offering.

     (3)  File a post-effective amendment to remove from registration any of the
securities that remain unsold at the end of the offering.

   (b) Indemnification.

     Insofar  as  indemnification  for  liabilities arising under the Securities
Act  may  be  permitted  to  directors,  officers  or controlling persons of the
Registrant   pursuant  to  the  provisions  referred  to  in  Item  24  of  this
Registration  Statement,  or  otherwise, the Registrant has been advised that in
the  opinion  of  the Securities and Exchange Commission such indemnification is
against  public  policy  as  expressed  in the Securities Act and is, therefore,
unenforceable.  In  the  event  that  a  claim  for indemnification against such
liabilities  (other  than  the payment by the Registrant of expenses incurred or
paid  by  a  director,  officer  or  controlling person of the Registrant in the
successful  defense  of  any  action,  suit  or  proceeding) is asserted by such
director,  officer or controlling person in connection with the securities being
registered,  the  Registrant  will,  unless  in  the  opinion of its counsel the
matter  has  been  settled  by  controlling  precedent,  submit  to  a  court of
appropriate  jurisdiction  the  question  whether  such indemnification by it is
against  public  policy  as expressed in the Securities Act and will be governed
by the final adjudication of such issue.
                                      II-9
<PAGE>
                                  SIGNATURES

     In  accordance  with  the  requirements  of  the Securities Act of 1933, as
amended,  the  Registrant  certifies  that  it has reasonable grounds to believe
that  it  meets all the requirements for filing on Form SB-2 and authorized this
Registration  Statement  to  be  signed on its behalf by the undersigned, in the
City of Goodyear, State of Arizona on September 22, 1997.

                                          POORE BROTHERS, INC.



                                          By: /s/ ERIC J. KUFEL
                                          -------------------------------------
                                              Eric J. Kufel
                                              President   and   Chief  Executive
                                              Officer

     In  accordance  with  the  requirements  of  the Securities Act of 1933, as
amended,  this  amendment  to  the  Registration  Statement  was  signed  by the
following persons in the capacities and on the dates indicated.
<TABLE>
<CAPTION>
         Signature                                Title                             Date
         ---------                                -----                             ----
<S>                              <C>                                          <C>
        /s/ ERIC J. KUFEL        President, Chief Executive Officer and       September 22, 1997
- ---------------------------        Director (Principal Executive Officer)
            Eric J. Kufel

           
     /s/ THOMAS W. FREEZE        Vice President, Chief Financial Officer,     September 22, 1997
- ---------------------------        Treasurer and Secretary (Principal
         Thomas W. Freeze          Financial Officer and Principal
                                   Accounting Officer)
         
     /s/ MARK S. HOWELLS                  Chairman and Director               September 22, 1997
- ---------------------------
         Mark S. Howells


   /s/ JEFFREY J. PUGLISI                       Director                      September 22, 1997
- ---------------------------
       Jeffrey J. Puglisi


  /s/ PARRIS H. HOLMES, JR.                     Director                      September 22, 1997
- ---------------------------
      Parris H. Holmes, Jr


    /s/ ROBERT C. PEARSON                       Director                      September 22, 1997
- ---------------------------
        Robert C. Pearson


    /s/ AARON M. SHENKMAN                       Director                      September 22, 1997
- --------------------------- 
       Aaron M. Shenkman
</TABLE>
                                     II-10

                       [COBB & EISENBERG LLC Letterhead]


                                                              September 22, 1997

Poore Brothers, Inc.
3500 South La Cometa Drive
Goodyear, Arizona 85338

                  Re:      Registration Statement on Form SB-2 of
                           Poore Brothers, Inc.

Dear Sirs:

         We refer to the Registration  Statement on Form SB-2 (the "Registration
Statement") to be filed by Poore  Brothers,  Inc., a Delaware  corporation  (the
"Company"), with the Securities and Exchange Commission under the Securities Act
of 1933, as amended (the  "Securities  Act"),  relating to the offer and sale by
certain persons of up to 907,060 shares of the Company's common stock, par value
$.01 per  share  (the  "Common  Stock").  The  following  securities  are  being
registered pursuant to the Registration Statement:  (i) 607,060 shares of Common
Stock  previously  issued by the Company (the  "Stockholder  Shares");  and (ii)
300,000 shares of Common Stock (the "Warrant Shares") issuable upon the exercise
of a warrant  issued in September  1996 by the Company to  Westminster  Capital,
Inc. (the "Warrant").

         In  connection  with this opinion,  we have examined  copies of (i) the
Certificate of Incorporation, as amended to date, and the By-laws of the Company
and (ii) certain  resolutions of the Board of Directors of the Company  relating
to the Registration Statement.  We have also examined originals,  photostatic or
certified  copies,  of such records of the Company,  certificates of officers of
the Company and of public  officials and such other  documents as we have deemed
relevant and  necessary  as the basis for the opinion set forth  below.  In such
examinations,  we have assumed the completion of all requisite corporate actions
and authorizations prior to the effectiveness of the Registration Statement, the
genuineness of all signatures, the authenticity of all documents submitted to us
as originals, the conformity to original documents of all copies submitted to us
as certified,  conformed or  photostatic  copies,  and the  authenticity  of all
originals of such copies

         Based upon the foregoing, we are of the opinion that:

         (a)      to our  knowledge,  the  Stockholder  Shares have been validly
                  issued and fully paid, and are non-assessable; and
<PAGE>
Poore Brothers, Inc.                    -2-                   September 22, 1997




         (b)      the Warrant  Shares have been validly  authorized for issuance
                  and sale and will,  when duly issued and sold as  contemplated
                  by  the   Warrant,   be   validly   issued,   fully-paid   and
                  non-assessable.

         The  foregoing  opinion is limited  to the  Federal  laws of the United
States  and the laws of the State of  Delaware,  and we express no opinion as to
the effect of the laws of any other jurisdiction.

         We  consent  to the  filing of this  opinion  with the  Securities  and
Exchange  Commission  as Exhibit 5.1 to the  Registration  Statement  and to the
reference  to our firm  under the  caption  "Legal  Matters"  in the  Prospectus
constituting a part of the Registration Statement.

                                            Very truly yours,


                                            /s/ COBB & EISENBERG LLC

EXHIBIT 11.1

              STATEMENT REGARDING COMPUTATION OF PER SHARE EARNINGS
                              POORE BROTHERS, INC.
<TABLE>
<CAPTION>

                                                       Fiscal year ended December 31,             Six months ended June 30,
                                                    ------------------------------------ ---------------------------------------
                                                            1995              1996             1996                  1997
                                                    -----------------  ----------------- ----------------      ----------------
<S>                                                 <C>                <C>               <C>                   <C>             
Net loss
 ................................................... $     (1,194,910)  $       (691,678) $      (212,743)      $    (1,049,180)
                                                    -----------------  ----------------- ----------------      ----------------

Weighted average common shares outstanding ........        2,690,189          3,924,498        3,492,078             6,982,594

Common stock equivalents from stock options and
warrants...........................................           758,412            568,809          758,412  (1)         *
                                                    -----------------  ----------------- ----------------      ----------------

Total weighted average common shares outstanding ..         3,448,601          4,493,307        4,250,490             6,982,594
                                                    -----------------  ----------------- ----------------      ----------------

Loss per common share and common share equivalent.. $          (0.35)  $          (0.15) $         (0.05)      $        $(0.15)
                                                    =================  ================= ================      ================
</TABLE>

(1)      Anti-dilutive  common stock  equivalents  included in  accordance  with
         Securities and Exchange Commission Staff Accounting Bulletin No. 83.


*  Not included as they are anti-dilutive.

                                  EXHIBIT 21.1


                  LIST OF SUBSIDIARIES OF POORE BROTHERS, INC.


               Company                           State of Incorporation
- ----------------------------------------    ---------------------------------
Poore Brothers Arizona, Inc.                            Arizona
Poore Brothers Distributing, Inc.                       Arizona
Poore Brothers of Texas, Inc.                            Texas
Poore Brothers Southeast, Inc.                          Arizona
La Cometa Properties, Inc.                              Arizona

                                                                    EXHIBIT 23.1

                       CONSENT OF INDEPENDENT ACCOUNTANTS


We consent to the  inclusion in this  registration  statement on Form SB-2 (File
No.------------)  of our  report  dated  March  4,  1997  on our  audits  of the
consolidated financial statements of Poore Brothers,  Inc. and Subsidiaries.  We
also consent to the reference to our firm under the caption "Experts."







COOPERS & LYBRAND L.L.P.





Phoenix, Arizona
September 22, 1997


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