MS FINANCIAL INC
10-Q, 1996-11-14
PERSONAL CREDIT INSTITUTIONS
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                    SECURITIES AND EXCHANGE COMMISSION
                         WASHINGTON, D.C.  20549
                       

                               FORM 10-Q

         [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                     SECURITIES EXCHANGE ACT OF 1934

             For the quarterly period ended September 30, 1996

                                 OR

        [ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
                   SECURITIES EXCHANGE ACT OF 1934

             	For the transition period from          to                

                    Commission file number [ 0-26474 ]


                             MS FINANCIAL, INC.
            (Exact name of registrant as specified in its charter)


         Delaware	                                64-0835847
(State or other jurisdiction of	                  (I.R.S. Employer
 incorporation or organization)                    Identification Number)

                       715 South Pear Orchard Road
                                Suite 300
                      Ridgeland, Mississippi  39157
           (Address of principal executive offices)  (Zip Code)

                           (601) 978-6737
                    (Registrant's telephone number
                         including area code)

Indicate by check mark whether the registrant (1) has filed all reports 
required to be filed by Section 13 or 15(d) of the Securities Exchange Act
of 1934 during the preceding twelve months (or for such shorter period that
the Registrant was required to file such reports), and (2) has been subject
to such filing requirements for the past ninety days.
                    Yes      X                 No          

As of October 31, 1996, the Registrant had 10,428,390 shares of common stock,
par value $.001 per share, outstanding.
<PAGE>

                          	MS FINANCIAL, INC.

           	FORM 10-Q FOR THREE MONTHS ENDED SEPTEMBER 30, 1996 


                                INDEX


                                                         	Page


PART I - FINANCIAL INFORMATION	  1

Item 1.	Condensed Consolidated Financial Statements . .     1
Item 2.	Management's Discussion and Analysis of 
        Financial Condition and Results of Operations	.     6

PART II - OTHER INFORMATION	. . . . . . . . . . . . . .    16

Item 1.	Legal Proceedings	. . . . . . . . . . . . . . .    16
Item 2.	Changes in Securities	. . . . . . . . . . . . .    17
Item 3.	Defaults upon Senior Securities	. . . . . . . .    17
Item 4.	Submission of Matters to a Vote of Securityholders 17
Item 5.	Other Information	. . . . . . . . . . . . . . .    17
Item 6.	Exhibits and Reports on Form 8-K	 . . . . . . .    17

SIGNATURES	 . . . . . . . . . . . . . . . . . . . . . .    18
<PAGE>



<TABLE>

	                    PART 1 - FINANCIAL INFORMATION
 	
	                   MS FINANCIAL, INC. AND SUBSIDIARY
	                 Condensed Consolidated Balance Sheets
	               December 31, 1995 and September 30, 1996
	                  (in thousands, except share data)
<CAPTION>
                               	ASSETS
		                                              December 31, 	 September 30,
		                                                 1995     	      1996
            			      	                                          (Unaudited)
<S>                                             <C>             <C>
Cash and cash equivalents	  	                   $   888         $     770
Installment contracts	                          	22,398           107,608
Amounts due under securitizations		             	21,385	           19,801
Allowance for possible losses			                 (1,602)	          (8,171)
Installment contracts and amounts due under
  securitizations, net			                        42,181	         	119,238
Property and equipment, net			                    1,211           		1,478
Repossessed automobiles			                        1,388           		3,411
Installment contract origination program 
  acquisition cost, net of accumulated 
  amortization of $537 and $603			                  346             		280
Income taxes receivable			                          223		             571
Deferred income taxes			                          1,022            	3,551
Other assets                                   			4,124	           	3,989
    Total assets                          	    $ 51,383         $ 133,288

                 	LIABILITIES AND STOCKHOLDERS' EQUITY
Liabilities:	
    Notes payable	                           		$ -----		        $  83,000
    Pending advances under notes payable			      -----		            3,169
    Collections due investors                     			5                	26
    Dealer reserve and holdback accounts	        		290	              	283
    Unearned commissions			                      1,695              1,363
    Accounts payable and accrued expenses		     	2,744            		2,618
    Due to trustees under securitizations	     		1,665	 	           3,251	
      Total liabilities                          6,399		           93,710
Stockholders' equity:
    Preferred stock, par value $.001 per 
      share, 5,000,000 shares authorized,
      none outstanding		                         -----	             -----
	   Common stock, par value $.001 per share, 
		    50,000,000 shares authorized, 10,800,000
 	    shares issued and outstanding		              	11	               	11
    Additional paid-in capital		               	27,660             27,684
    Retained earnings                        			18,373	           	14,168
			                                             46,044           		41,863
    Treasury stock, 174,000 and 374,000
 	    shares of common, at cost              			(1,060)           	(2,285)
     Total stockholders' equity		              	44,984	           	39,578
Commitments and contingencies
                                    			     $   51,383	       	$  133,288
</TABLE>
<PAGE>



<TABLE>
	                          MS FINANCIAL, INC.
	                    CONSOLIDATED STATEMENTS OF INCOME
       	Three and Nine Month Periods Ended September 30, 1995 and 1996
	                (in thousands, except per share data)
			

<CAPTION>

                             			Three Months Ended    		Nine Months Ended      
		                               Sept 30, Sept 30,     Sept 30,	 Sept 30,
	                                  1995    	1996        	1995     	1996   
	                            	(Unaudited)(Unaudited) (Unaudited)	(Unaudited)
<S>                           <C>        <C>         <C>         <C>
Interest and fee income on installment 			
 contracts and securitization	$  4,268	  $   4,394  	$ 11,285   	$  9,516
Other interest income	              27         	12	        34         	53
Interest expense    	          	(1,178)	   	(1,585)  		(3,427)   		(2,923)
Net interest income before provision
  for possible losses on installment
  contracts	                     3,117      	2,821     	7,892      	6,646
Provision for possible losses on 
installment contracts            		171     		7,009      		687     		7,590
  Net interest income (loss)	   	2,946     	(4,188)   		7,205      		(944)
Other income:
  Insurance commissions	          	416	       	438    		1,420     		1,193
  Service fee income	             	462       		595	    	1,100     		2,180
  Gains on securitizations	     	5,402		     -----	    	5,402		     -----
 	Other income                   		186        	162      		737       		617
    Total other income           6,466      	1,195    		8,659		     3,990

Operating expenses:
Salaries and employee benefits	 	1,286	     	1,767	    	3,727     		5,025
Other operating expenses		       1,237     		1,618    		3,044     		4,749
  Total operating expenses	     	2,523	     	3,385     	6,771     		9,774
  Income (loss) before 
  income taxes		                 6,889	    	(6,378)   		9,093    		(6,728)
Income tax expense (benefit)	   	2,583    		(2,392)	   	3,410    		(2,523)
  Net income (loss)		        $   4,306 		$  (3,986) 	$  5,683 	 $  (4,205)

Net income (loss) per share		$    0.40		 $   (0.38) 	$   0.58 		$   (0.40)

Average shares and common equivalent 
  shares outstanding		          10,882		    10,427      9,848 	    10,436
</TABLE>
<PAGE>


<TABLE>
                     	MS FINANCIAL, INC. AND SUBSIDIARY
	               CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
	             Nine Month Periods Ended September 30, 1995 and 1996
	                             (in thousands)
<CAPTION>
				 	                                          Nine Months Ended 
                                       					September 30, September 30,	
				 			                                        1995	        1996	
			                      	              		  	(Unaudited)   (Unaudited)  					
<S>                                          <C>           <C>
Cash flows from operating activities:
  Net income (loss)					                     $   5,683	    $ (4,205)
  Adjustments to reconcile net income (loss) to net
   cash provided by operating activities:		
    Provision for possible losses on 
     installment contracts	              				    	 687        7,590 
  		Provision for deferred income taxes	   			  	 (230)       -----
  		Depreciation and amortization	             				232	     		  325
    Gains on securitizations					              	(5,402)		     -----
    Changes in operating assets and 
     liabilities, net                            1,719	    		(1,782)
      Net cash provided by operating activities		2,689 			    1,928

Cash flows from investing activities:
    Installment contracts originated					     	(63,150)			  (98,663)
    Installment contracts repaid, including
     repossession proceeds					                	14,794		     10,867
    Proceeds from securitizations					         	65,726 			   ------
    Repayment of amounts due under 
    securitizations	                     	      	1,843			     1,332
    Capital expenditures				                    		(323)		 	    (526) 
      Net cash provided (used) by investing 
       activities					                         	18,890   			(86,990)

Cash flows from financing activities:
    Proceeds from issuance of common stock						21,500			    ------
    Proceeds from (repayments of)notes payable (36,043)      83,000
    Purchase of treasury stock					             	-----	    		(1,225)
    Net change in pending advances under
      notes payable 	                         		(1,903)   			 3,169
 		   Net cash provided (used) by financing 
        activities				                       		(16,446)	   		84,944
   			Net increase (decrease) in cash and cash 
        equivalents					                         5,133	 		     (118)
   					   		  			      
Cash and cash equivalents, beginning of period					510		  	     888
Cash and cash equivalents, end of period					$   5,643 	   $  	 770

    Supplemental disclosures of cash flow information:		
      Cash paid during the period for:		
          Interest                      				 $   2,933		   $  1,935 	
         	Income taxes					                  $ 	 1,733   		$	   271

    Noncash investing activity:
      Repossession of automobiles		       		 $ 	13,606	    $  19,797
</TABLE>
<PAGE>

                    	MS FINANCIAL, INC. AND SUBSIDIARY
        	NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
	               FOR THE THREE MONTHS ENDED SEPTEMBER 30, 1996




Note 1:  Basis of Presentation

The interim financial statements have been prepared by MS Financial, Inc. 
and Subsidiary (the "Company") pursuant to the rules and regulations of the
Securities and Exchange Commission applicable to quarterly reports on
Form 10-Q.  Certain information and footnote disclosures normally included 
in financial statements prepared in accordance with generally accepted
accounting principles have been condensed or omitted pursuant to such rules 
and regulations.  These financial statements should be read in conjunction 
with the audited consolidated financial statements and related notes and 
schedules included in the Company's 1995 Form 10-K.

The results for the interim periods are not necessarily indicative of the
results of operations that may be expected for the fiscal year.  In the 
opinion of management, the information furnished reflects all adjustments 
(which are of a normal recurring nature) which are necessary for a fair 
presentation of the Company's financial position, results of operations 
and cash flows for the periods presented. 

The consolidated financial statements include the accounts of the Company 
and its wholly-owned subsidiary.  All significant intercompany accounts and 
transactions have been eliminated.
<PAGE>




<TABLE>

                 	MS FINANCIAL, INC. AND SUBSIDIARY
	      NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


Note 2:	Installment Contracts and Amounts Due Under Securitizations

   The following table summarizes installment contracts and amounts due 
under securitizations (in thousands)

<CAPTION>		   	
                                    		    	December 31,     September 30,   
			                                           1995           	  1996     
 				                                                       	(Unaudited)  
<S>                                        <C>              <C>
Gross automobile installment contracts		   $158,461       		$224,308
Unearned finance charges				                (38,143)	       	(60,471)

Net automobile installment contracts	     		120,318        		163,837
Installment contracts sold in
   securitizations                        		(99,382)       		(56,980)

                                          			20,936	        	106,857
Retained portion of installment contracts
   sold in securitizations	                			1,328            		630
Other consumer installment contracts, net		    	134	            	121

Installment contracts			                    	22,398        		107,608

Amounts due under securitizations		        		21,385	         	19,801

                                            	43,783	        	127,409

Allowance for possible losses	            			(1,602)         	(8,171)

Installment contracts and amounts due under
          securitizations, net	          			$42,181       		$119,238			 			
</TABLE>




Note 3:    FASB Statement No. 125

   FASB Statement No. 125 was issued in June 1996.  This statement
impacts the accounting for transfers of and servicing of financial assets 
which will include any securitization program the Company completes after 
the statement's effective date of January 1, 1997.  The impact on the 
Company's financial statements has not been determined.
<PAGE>

Item 2. Management's Discussion and Analysis of Financial Condition 
        and Results of Operations

  The following discussion of the results of operations and financial
condition should be read in conjunction with the Company's unaudited 
condensed consolidated financial statements and notes thereto.

Overview

The Company is a specialized consumer finance company engaged in the 
purchase, securitization and servicing of installment contracts originated
by automobile dealers.  The Company acquires installment contracts 
principally from franchise dealers in connection with their sale of used 
and new automobiles and light duty trucks to approved non-prime consumers.
The Company also generates revenue from commissions which it receives from
the sale of insurance and other ancillary products sold in conjunction with 
the installment contracts purchased by the Company through its branch offices.


Liquidity and Capital Resources

  The Company requires capital primarily for the purchase of installment 
contracts and for working capital.  The Company has historically financed 
these requirements with borrowings under the revolving credit facility 
and warehouse facility and through the Company's securitization programs.

  Revolving Credit Facility.  The revolving credit facility, which was renewed 
and extended on May 1, 1996 and provides funds to purchase installment 
contracts and for working capital, currently consists of a three-year 
revolving facility of up to $45.0 million and a 364-day revolving facility
of up to $45.0 million  If not extended or renewed on May 1, 1997, the 
364-day facility will be converted into a two-year term facility.  The 
maximum amount available under the revolving credit facility is limited to a 
borrowing base principally consisting of 90% of the net adjusted amount of
eligible installment contracts.  The revolving credit facility is secured by 
substantially all of the Company's assets other than the accounts owned by 
MS Auto Receivables Company.  At October 31, 1996, the Company had $90.0 
million principal amount outstanding under the revolving credit facility at 
an average rate of interest of 7.3%.  On November 8, 1996 after the reduction 
of the revolving credit facility from the proceeds from the loan sale (see  
Loan Sales), the Company had $76.5 million principal outstanding under the 
revolving credit facility.

  Pursuant to the terms of the revolving credit facility, funds borrowed 
thereunder bear interest at a rate to be selected by the Company based on
either Fleet Bank's prime rate of interest or a designated London Interbank
Offering Rate ("LIBOR").

The revolving credit facility contains covenants that among other things,
limit the Company's ability to (i) incur additional indebtedness, (ii) grant
liens, (iii) enter into mergers, dispositions, sales and lease backs, 
(iv) sell all or a substantial part of its assets or properties except for
permitted securitizations, (v) pay dividends or make certain other 
distributions or pay subordinated indebtedness, (vi) make certain investments
and capital expenditures, and (vii) engage in certain transactions with 
affiliates.  These covenants also require the Company to maintain specified 
financial ratios and to maintain its underwriting guidelines in all material
respects.  The revolving credit facility also provides that a change of control 
of the Company's outstanding voting securities will result in an event of
default under the revolving credit facility.

  Currently, the Company is in violation of covenants relating to the Company's
interest coverage ratio and minimum tangible net worth requirement.

  As a result of such defaults, the Company is currently unable to make any
additional borrowings under the revolving credit facility. The Company is 
currently attempting to negotiate covenant waivers and an amendment to the 
revolving credit facility which would permit the Company to borrow additional
funds under such facility.  However, the terms of such additional borrowings,
if any, are likely to result in an increased cost of the facility and a 
reduced advance rate.  No assurance can be made that such additional borrowings
can be obtained or that the ultimate terms thereof will be favorable for the
Company.


  Warehouse Facility.  The Company, through a special purpose subsidiary, 
MS Auto Receivables Company (the "SPC") has established the warehouse 
facility, a $50.0 million structured "warehouse" revolving credit 
securitization facility.  The maximum amount available under the warehouse 
facility is limited to a borrowing base consisting principally of a net 91% 
of the face amount of the installment contracts to be sold to the SPC.  The 
warehouse facility was established to provide funds to the Company to repay
indebtedness under the revolving credit facility.

  The warehouse facility is structured similarly to a securitization.  However,
unlike a typical securitization, (i) the installment contracts transferred 
are not intended to be held to maturity but are instead to be "warehoused" for 
up to 12 months pending their later sale in a securitization, (ii) the 
pass-through interest rate is floating and (iii) the Company's transfer of 
the installment contracts is accounted for as a financing rather than a sale.

  Through the warehouse facility, the SPC obtains loans from an unaffiliated 
special purpose conduit enabling the SPC to purchase installment contracts 
from the Company.  The conduit, in turn, borrows its funds from an 
unaffiliated institutional lender.  These loans are insured by Financial 
Security Assurance Inc. ("FSA").  The Company transfers the installment 
contracts to the conduit as part of each transaction.  The warehouse 
facility's initial commitment was for one year and is automatically extended
monthly on an "evergreen" basis until May 5, 2000, unless the Company, the 
conduit or FSA decide to not extend it.  Payments on the installment contracts
are deposited in a secured collection account.  Any excess in the collection
account over certain amounts required to (i) pay amounts due on the conduit's 
loans, (ii) cover servicing fees and (iii) be retained for credit enhancement 
purposes, is released to a spread account.  The spread account is 
cross-collateralized to the spread accounts established in connection with
certain of the Company's securitizations.  If no default exists, all amounts
deposited into the spread account are released to the Company each month.

  The warehouse facility is intended to permit the Company to accumulate pools 
of installment contracts prior to a securitization.  Accordingly, the SPC is 
required to repurchase any eligible installment contracts that have been in 
the warehouse facility for more than 12 months.  The loans to the SPC bear 
interest at the rate at which the conduit borrows funds under the facility; 
that rate is based on a spread to the 30-day LIBOR.

  Under the warehouse facility, the Company is required to have other 
warehouse facilities (which may be the revolving credit facility) which 
provide at least $25.0 million of credit to finance the purchase of 
installment contracts.  The Company is required to maintain its underwriting 
guidelines in all material respects; otherwise, FSA in its discretion may 
disapprove any future installment contract sales.  The revolving credit 
facility requires that the proceeds received by the Company through the 
warehouse facility be used to pay down its borrowings under the revolving
credit facility before being used for any other purposes.

  On November 12, 1996, the Company received notice from FSA that this 
facility is no longer available due to the occurrence of an "Amortization 
Event" as defined under the facility.  This event was caused by high 
delinquencies in the securitizations which are cross-collateralized with the
warehouse facility.
 

  Securitization Programs.  In 1992, the Company began selling interests in 
pools of its installment contracts to investors through the issuance of 
triple-A rated, asset-backed securities.  The net proceeds from these 
periodic securitizations were generally used to pay down outstanding loans 
under the revolving credit facility and the warehouse facility, thereby 
making such facilities available for the purchase of additional installment 
contracts.  During  1993, 1994 and 1995, the Company securitized $27.0 million,
$35.0 million and $90.0 million, respectively, of the Company's installment
contracts, for an aggregate of $152.0 million.  

  The Company has not completed a 1996 securitization to date because the terms
under which a securitization transaction have been available are unacceptable 
to the Company.  The terms offered to the Company have been less favorable 
because of recent unfavorable trends in delinquencies and losses for owned 
and serviced loans.  The Company continues to evaluate the feasibility of 
completing a securitization later this year or in early 1997.  However, no 
assurance can be made that any such securitization can be consummated by the 
Company on terms acceptable to it.

  In each of its securitizations, the Company sold its installment contracts to
the SPC, which then sold the installment contracts to a newly formed grantor 
trust in exchange for senior and subordinated classes of certificates of 
beneficial interests in the trust.  The senior certificates were sold to 
institutional investors and the holders of such certificates are entitled to 
a proportionate amount of monthly principal reductions in the underlying 
installment contracts and interest at a fixed pass-through rate each month.
The senior certificates represent a beneficial ownership interest in the trusts
and pay interest at a pass-through rate which is determined at the time each 
securitization closes.  As a credit enhancement for each securitization, FSA
issued an insurance policy for the benefit of the holders of the senior
certificates.  On November 12, 1996, the Company was notified that the surety
premium for the 1995 securitization was increased due to the high delinquency
levels in that transaction.  The senior certificates have been rated AAA and
Aaa by Standard & Poor's Ratings Group and Moody's Investors Service, Inc.,
respectively. Prior to 1995, the Company retained the subordinated certificates,
representing the remaining beneficial interest in the trusts of 5% to 15%.  The
Company services the installment contracts sold to the trusts and receives a 
monthly fee at a base rate of 3.75% per annum, plus certain late fees, 
prepayment charges and similar fees received on the securitized installment
contracts.

  All cash collected from obligors on the underlying installment contracts is 
deposited into trust accounts as received and is used monthly to pay the 
holders of senior certificates their proportionate share of principal 
reductions and interest at the pass-through rate, the servicing fee and 
certain other reimbursements to the Company, and the surety premium to FSA.  
The remaining cash is then placed into a spread account until such time as it
reaches and maintains a predetermined balance.  Funds on deposit in the spread 
account provide a source of cash for shortfalls in collections and for 
reimbursement to FSA for claims made in respect to the insurance policies issued
in connection with the securitizations.  When the predetermined balance is 
achieved, any excess cash flow is distributed to the Company.

  The securitizations have certain threshholds for losses and delinquencies 
which are used to determine the amount of the required balance of funds on 
deposit in the spread account.  During the third quarter of 1996, those 
threshholds were exceeded for the 1993, 1994 and 1995 securitization 
transactions.  As a result, the required balance of funds on deposit in the 
spread accounts for each of these securitizations increased and excess cash 
flows that would normally have been distributed to the Company began to be used
to fund the required balance in the spread account.  While not requested at
this time, the current level of loan delinquencies could result in a standby
servicer being substituted for the Company.

  The securitization transactions allow the Company to repurchase loans when 
the outstanding balances have been reduced to a level not greater than 10% of 
the original pool balance. 

  Gains from the sale of installment contracts in securitizations have provided
a significant portion of the Company's revenues.  If the Company is unable or
otherwise elects not to securitize installment contracts in 1996, the Company
could incur a significant decline in total revenues, net income and liquidity
for such period.


  Loan Sales.  During October 1996, the Company sold loans totaling 
approximately $15 million to an unrelated party for approximately $14.4 
million, and $13.5 million of the proceeds were used to reduce the balance 
outstanding under the revolving credit facility.  The Company also has an 
executed letter of intent for the sale of an additional $10.0 million to be 
sold later this year and the proceeds will also principally be used to reduce
the revolving credit facility.  The Company has no continuing interest in these
loans or loan repurchase obligations.


  Other Financing and Liquidity Alternatives. The Company's ability to 
finance the purchase of installment contracts and its existing operations and
growth strategy are directly dependent on the continued availability of funds
from the Company's revolving credit facility, securitization programs and cash
flows from existing operations.  The Company is currently facing a severe 
liquidity problem as a result of (i) the Company's existing covenant defaults
and lack of capacity under its revolving credit facility and its inability 
to finance the acquisition of additional installment contracts 
through such facility or the now terminated warehouse facility; (ii) the 
Company's inability to complete a securitization in 1996; and (iii) the 
delay of payments to the Company under the Company's prior securitization 
programs as a result of certain covenant violations thereunder.  The adequacy
of the Company's current cash flows are insufficient to continue to maintain 
the Company's current operations without curtailing the Company's retail 
installment contract purchase program.  No assurance can be made that the 
continued lack of capital and cash flows will not have a material adverse 
effect upon the Company.

  The Company has retained Bear Stearns & Co., Inc. to provide 
financial advice on financing and strategic alternatives.
Among other things, the Company intends to (i) attempt to negotiate an 
amendment to the revolving credit facility to waive existing defaults and 
permit additional borrowings thereunder; (ii) examine the possibility of 
additional loan sales or a securitization of a portion of the Company's 
installment contracts; (iii) assess the viability of the issuance of convertible
subordinated debentures; and (iv) explore a merger with or the possible sale
of the Company or its assets to another company.  The Company is also examining
the possibility of scaling back its existing operations in an effort to achieve
greater liquidity by controlling costs.

  Statements made in this report as to the future events or plans are uncertain
and subject to change.  Many factors may effect the Company's expectations 
and plans. Installment contract acquisitions and financing plans may change
in connection with the possible consumation of a 1996 securitization, as well
as other factors affecting the Company, such as delinquencies and losses on 
existing installment contracts, interest rate fluctuations, regulatory 
burdens and income from operations.


Results of Operations (dollars in thousands)

Comparison of Three Months Ended September 30, 1995 to Three Months Ended 
September 30, 1996, and Nine Months Ended September 30, 1995 to Nine Months 
Ended September 30, 1996

  Interest and fee income on installment contracts and securitizations.  
Interest and fee income on installment contracts and securitizations 
represent interest and fee income on owned installment contracts, interest 
income on the retained subordinated interest in securitized installment 
contracts and the residual income attributable to excess cash flows on 
securitizations.  This income increased by $126 or 3.0% from $4,268 for the 
three months ended September 30, 1995 to $4,394 for the three months ended 
September 30, 1996, but decreased by $1,769, or 15.7%, from $11,285 for the
nine months ended September 30, 1995 to $9,516 for the nine months ended 
September 30, 1996.  This increase for the quarter to quarter comparison is
primarily due to the 5.9% increase in average principal balance of owned loans
from $86,843 in the third quarter of 1995 compared to $91,948 in the third
quarter of 1996 and this decrease for the year to year comparison is due to 
a 13.0% decrease in average balance of owned loans from $70,844 for the nine
months ended September 30, 1995 to $61,635 for the same period in 1996 due to 
the larger size of the securitization entered into during the third and fourth
quarters of 1995 (as compared to the 1994 securitization) creating a lower 
earnings base.  

  Interest expense.  Interest expense increased by $407 or 34.6%, from $1,178 
for the three months ended September 30, 1995 to $1,585 in the comparable 
quarter of 1996, but decreased by $504 or 14.7% from $3,427 for the nine 
months ended September 30, 1995 to $2,923 for the nine months ended September
30, 1996.  This increase for the quarter to quarter comparison is primarily 
due to a 29.7% increase in average borrowings from $55,604 for the quarter 
ended September 30, 1995 to $72,130 for the quarter ended September 30, 1996. 
This decrease for the year to year comparison is attributable to a 20.1 % 
decrease in average borrowings from $53,955 for the nine months ended September
30, 1995 to $43,111 for the comparable period in 1996.  During the third and
fourth quarter of 1995, the Company completed a securitization which resulted 
in $73.2 million in net proceeds and an initial public offering which resulted
in $21.4 million in net proceeds.  These net proceeds were used to repay the
Company's revolving credit facility which in turn reduced the Company's average
borrowings and resultant interest expense.  No securitization has been completed
in 1996.  Reductions in interest expense were partially offset by an increase
in commitment fees due under the warehouse facility and the revolving credit 
facility.   

  Provision for possible losses.  The provision for possible losses increased 
by $6,838 from $171 for the three months ended September 30, 1995 to $7,009 
for the three months ended September 30, 1996, and by $6,903 from $687 for 
the nine months ended September 30, 1995 to $7,590 for the nine months ended 
September 30, 1996.  The Company increased its allowance for possible losses 
by $6,569, or 410.0%, from $1,602 at December 31, 1995 to $8,171 at September 
30, 1996.  The allowance for possible losses represented 1.8% and 5.8% of the 
average net managed portfolio at September 30, 1995 and September 30, 1996, 
respectively.  This significant increase is substantially the result of the 
Company's rising delinquency and loss rates on installment contracts.  The
allowance is intended to cover losses on owned installment contracts as well as
securitized installment contracts after taking into account loss reserves and 
other amounts available at MS Casualty.  For further information, see the
discussion at "Installment Contract Loss Experience".

  Insurance commissions.  Insurance commissions represent commission and fee 
income earned on insurance and other ancillary products sold by the branch 
offices.  This income increased by $22 or 5.3%, from $416 for the three 
months ended September 30, 1995 to $438 for the same period ending September 
30, 1996 and decreased by $227 or 16.0% from $1,420 for the nine months 
ending September 30, 1995 to $1,193 for the nine months ending September 30, 
1996.  This increase in the quarter amounts is attributable to the 4.9% dollar
volume increase in installment contracts originated by the Company's branch 
offices comparing the three months ended September 30, 1995 to the three months 
ended September 30, 1996.  This decrease in the year to date amounts is
primarily due to the Company's decision during mid-1995 to discontinue offering
GAP insurance which is a guaranteed asset protection product and the Company's
commencement of the regional marketing program in late 1995.  Under the regional
marketing program, the dealer retains any commission from the sale of ancillary
products.

  Service fee income.  Service fee income represents amounts received by the 
Company to collect and administer installment contracts previously sold into 
securitizations.  These fees increased by $133, or 28.8%, from $462 for the 
quarter ended September 30, 1995 to $595 for the quarter ended September 30, 
1996 and by $1,080 or 98.2% from $1,100 for the nine months ended September 
30, 1995 to $2,180 for the nine months ended September 30, 1996.  This 
increase was primarily due to a 27.4% increase in the average balance of 
securitized installment contracts being serviced by the Company comparing the
averages for the quarter ending September 30, 1995 and September 30, 1996 and 
94.7% for the comparison of the averages for the nine months ended September
30, 1995 and 1996.

  Gains on securitizations.  During the quarter ended September 30, 1995, the 
Company completed a securitization with total installment contracts sold of 
$73,636.  The gain on securitization for that period was $5,402.  The Company
did not enter into a securitization for the quarter or for the nine months 
ended September 30, 1996, resulting in no gain on securitization for that 
period.  For further information, see the discussion at "Liquidity and 
Capital Resources-Securitization Programs". 

  Other income.  Other income is primarily comprised of miscellaneous fee 
income generated by the branch offices.  Other income decreased by $24, or 
12.9%, from $186 for the quarter ended September 30, 1995 to $162 for the 
quarter ended September 30, 1996 and by $120 or 16.3% from $737 for the nine 
months ended September 30, 1995 to $617 for the nine months ended September 
30, 1996.  This decrease is due to a reduction in title fee income and other 
miscellaneous income.

  Operating expenses.  Operating expenses increased by $862 or 34.2% from 
$2,523 for the quarter ended September 30, 1995 to $3,385 for the quarter 
ended September 30, 1996 and by $3,003 or 44.4% from $6,771 for the nine 
months ended September 30, 1995 to $9,774 for the nine months ended September
30, 1996 partially due to increased personnel and other expenses associated 
with higher contract origination volume as well as increased customer service
efforts related to the increase in total accounts serviced. The Company is in 
the process of expanding the customer service department with the opening of 
another customer service center in Mobile, Alabama.  This has added to the 
yearly expenses with startup costs and personnel.  In addition, during the year
the Company has incurred ongoing legal fees.  For further reference see 
discussion at "Legal Proceedings".  Also, the Company has incurred additional
accounting fees and other costs associated with being a public company.
 
 Net income.  As a result of the factors discussed above, net income decreased
by $8,292  from $4,306 for the quarter ended September 30, 1995 to a loss of 
$3,986 for the quarter ended September 30, 1996 and by $9,888 from $5,683 for
the nine months ended September 30, 1995 to a loss of $4,205 for the 
comparable period in 1996. 



Installment Contract Loss Experience

  On all installment contracts with a purchase date on or prior to June 30, 
1996, dealers purchased repossession loss insurance from MS Casualty, an 
insurance company rated A- by A.M. Best & Co.  MS Casualty retains such 
premiums as reserves and is obligated to pay the Company up to $7,000 per 
vehicle upon repossession of the financed vehicle for claims made under the 
policies; provided, however, that MS Casualty's aggregate  liability for all 
repossession losses during any policy year may not exceed the product of $600 
and the number of automobiles contracted during that policy year.  Effective
July 1, 1996, the Company began purchasing contracts net of a discount.  
Accordingly, the Company will be bearing all the risks of loss on installment
contracts originated subsequent to July 1, 1996.  Through the third quarter of
1996 the Company has experienced increased delinquency, losses and 
repossessions, as shown in the following credit loss/repossession experience and
delinquency tables.  Also, as delinquency has increased the Company has extended
a larger number of contracts.  As a result of higher losses and delinquencies,
the Company substantially increased its allowance for possible losses during 
the third quarter. 

  The Company regularly reviews the adequacy of its allowance for possible 
losses on installment contracts.  This allowance is set at a level considered
to be adequate to cover the expected future losses on the existing 
installment contract portfolio after taking into account reserves and 
available loss limits of MS Casualty for outstanding contracts.  Increases 
in the allowance are primarily based on the level of installment contracts, 
increases in delinquency trends, historical loss experience and, to a lesser 
extent, current economic conditions, operating practices and other factors 
which management deems relevant.

  The Company's charge-off policy is based on a contract-by-contract review of 
delinquent installment contracts.  The Company generally charges off an 
installment contract at the time the collateral is repossessed and sold at 
auction, although certain installment contracts may be charged-off sooner if 
management determines them to be uncollectible.
<PAGE>



<TABLE>
   The following table summarizes the Company's installment contract and 
repossession loss experience:

<CAPTION>
                           		     Credit Loss/Repossession Experience (1)
 			                                     	Nine Months  	Nine Months
	                                 	          Ended        	Ended     
                                          		09/30/95     	09/30/96   
                                            (dollars in thousands)

<S>                                        <C>           <C>
Average Gross Managed Portfolio		          $ 135,647    	$ 181,785  
Average month-end number of 
  Installment Contracts                      	13,315       	16,965  
Repossessions as a percentage of
  average month-end number of
  Installment Contracts outstanding	          	11.6%        	14.5%  

Gross Charge-offs (2)                    		$   4,346     $   9,569   
Recoveries (3)	                                 	313          	275   
Claim Payments from MS Casualty (4)		          2,867        	8,273   

Net Charge-offs (5)		                      $   1,166     $   1,021   

Annualized Net Charge-offs as a percentage 
of average Gross Managed Portfolio
outstanding	                                  	1.1 %        	0.7 %  




<FN>
(1)	All amounts and percentages are based on the gross amount scheduled to be
    paid on each installment contract, including unearned finance charges and 
    other charges.  The information in the table includes installment contracts 
    previously sold through securitizations which the Company continues to
    service.
(2)	Gross charge-offs include principal, late charges, and repossession 
    expenses and are net of insurance (other than repossession loss 
    insurance) claims and rebates and proceeds from the sale of repossessed
    financed vehicles.
(3)	Recoveries are collections net of attorney fees and court costs.
(4)	Refers to claims paid for repossession losses under the MS Casualty 
    repossession loss insurance policies maintained on the vehicles under 
    Installment Contracts, net of recoveries.
(5)	Net charge-offs equal gross charge-offs minus recoveries and insurance 
    claim payments.
</FN>
</TABLE>
<PAGE>

Installment Contract Delinquency Experience

  The Company considers an installment contract to be delinquent if the 
borrower fails to make any payment in full on or before the due date as 
specified by the terms of the installment contract.  The Company typically 
initiates contact with borrowers whose payments are not received by the due 
date within eight days of the due date.  The period-end delinquencies on the 
Company's gross managed portfolio set forth in the table below are not 
necessarily representative of average delinquencies during the periods 
indicated.

<TABLE>
                                                                          
 
                               Delinquency Experience                    	
<CAPTION>

                         	September 1995	  September 1996

                         Number             Number
                          	of                 of
	                       Contracts  Amount	 Contracts  Amount
                              (dollars in thousands) 

<S>                     <C>        <C>        <C>      <C>
Managed Portfolio	      13,774     $143,057   18,951   $218,524

Period of
  delinquency
   31-60 days	             677        7,194    1,566     17,550  
   61 days or more 	       505        5,884    1,847     21,716

Total
  delinquencies	         1,182     $ 13,078    3,413   $ 39,266     


Total
  delinquencies
  as a percent of the 
  Managed Portfolio       8.6%         9.1%    18.0%      18.0%

</TABLE>



  Delinquent contracts and gross charge-offs have been increasing throughout 
1996.  While the Company has been working diligently to reduce those trends, 
turnover in the customer service department management and staff personnel 
have impeded the Company's ability to rehabilitate delinquent loans and thus 
have resulted in higher delinquencies, repossessions and charge-offs.  Also 
Management believes there has been a general deterioration in the credit 
quality for the "B" and "C" grade consumers as is evidenced by national trends
in delinquencies for non-prime consumers.

  The Company has taken numerous steps to improve its delinquency ratios and 
charge-offs.  During 1996, the Company adopted a new, more stringent credit 
scoring system and tightened its credit standards.  During the third quarter 
of 1996, Company management reorganized certain functional areas and 
reassigned responsibilities to place more emphasis on collection efforts.  
During October 1996, the Company opened a second customer service office in 
Mobile, Alabama.  Management believes this customer service office will allow 
the Company to hire more experienced personnel. Further, as a result of the 
loss per automobile increasing, the Company tightened its lending criteria 
to reduce the acceptable mileage level on used cars.

  Management believes that these steps will improve the long-term quality of 
the managed loan portfolio; however, in the near term, additional substantial
increases to the allowance for possible losses may be necessary to reflect 
further deterioration in the loan portfolio.


                      PART II - OTHER INFORMATION

   Item 1.	Legal Proceedings

  On June 23, 1995, the Company was named as a defendant in a lawsuit filed by 
James Des Rochers and Rita Horsak in the District Court of Harris County, 
Texas which proceedings the plaintiffs seek to have certified as a class 
action.  In their complaint, the plaintiffs allege, among other things, that 
(i) the Company required each plaintiff to purchase one or more ancillary 
products from or through the Company as a condition to purchasing such 
plaintiff's installment contract in violation of the Texas Credit Code, which 
they contend renders the Company's charges for the ancillary products illegal
finance and/or unauthorized charges, (ii) the GAP product offered by the Company
in Texas was not authorized under the Texas Credit Code, which they contend
renders the Company's charges for such GAP product illegal finance and/or 
unauthorized charges and (iii) the Company's method of selling and financing the
ancillary products constitute unlawful acts or practices under the Texas 
Deceptive Trade Practices-Consumer Protection Act.  The plaintiffs seek 
unspecified actual, statutory and exemplary damages, cancellation of finance
charges under their installment contracts, recovery of finance charges 
previously paid, prejudgment and post judgment interest and attorney's fees.
In fourteen other lawsuits filed by persons represented by the same counsel on
or after such time, but who do not seek class action certification, the Company
denies any liability or fault with respect to the allegations, intends to 
vigorously defend the actions, and has substantial defense to these claims.  
There can be no assurance, however, that an adverse decision in such actions
would not have a material adverse effect on the Company's financial position
or results of operations.

  The Company is involved from time to time in routine litigation incidental 
to its business.  However, the Company believes that it is not a party to any
other material pending litigation which, if decided adversely to the Company,
would have a significant negative impact on the business, income, assets or 
operation of the Company.  The Company is not aware of any other material 
threatened litigation which might involve the Company.        


      Item 2.   	Changes in Securities

                 Not applicable		

      Item 3.   	Defaults upon Senior Securities

                 The Company is currently a party to the Revolving Credit  
                 Facility which was renewed and extended on May 1, 1996.
              			Currently, the Company is in violation of covenants relating
              			to the Company's interest coverage ratio and 
                 minimum tangible net worth requirement.

      Item 4.   	Submission of Matters to a Vote of Security Holders

                 Not applicable	

      Item 5.	   Other Information

                 The Company has recently been notified by the Internal 
                	Revenue Service that its 1994 tax return has been selected
              			for examination.  Adjustments, if any, from this examination
              			cannot be determined at this time.

      Item 6.   	Exhibits and Reports on Form 8-K

                 (a)	 Exhibits

                 Exhibit
                 Number 	   Description of Exhibit

	
              		   11       Computation of Per Share Income (Loss)

            	    (b)  Reports on Form 8-K
   
                   Not applicable

<PAGE>
	                              SIGNATURES



    Pursuant to the requirements of the Securities Exchange Act of 1934, 
the registrant has duly caused this report to be signed on its behalf by the 
undersigned, thereunto duly authorized.


    MS FINANCIAL, INC.



November 14, 1996                       	By: /s/Philip J. Hubbuch, Jr.   	
                                         Philip J. Hubbuch, Jr.
                                         Vice Chairman and Chief Executive 
                                         Officer



November 14, 1996                       	By: /s/Vann R. Martin	
                                         Vann R. Martin 
                                         President and Chief Operating Officer



November 14, 1996 	                      By: /s/R. Dale Miller	
                                         R. Dale Miller 
                                         Controller and Principal Accounting 
                                         Officer

<PAGE>
                             	EXHIBIT INDEX

Exhibit		   
Number 	   Description of Exhibit	

3.1.1*	    --Amended and Restated Certificate of Incorporation of the 
             Company dated December 15, 1993.
3.1.2*	    --Form of Second Amended and Restated Certificate of Incorporation.
3.2.1*	    --Bylaws of the Company.
3.2.2*	    --Form of Amended and Restated Bylaws of the Company.
4.1****	   --Form of Common Stock Certificate  
10.1*	     --Third Amended and Restated Revolving Loan Agreement (the 
             "Revolving Credit Facility") dated as of April 1, 1995 among
        		   National Westminster Bank, N.A. ("NatWest Bank"), as agent, 
         		  the banks signatories thereto and the Company.
10.1.1#	   --Fourth Amended and Restated Revolving Loan Agreement dated
        			  as of May 1, 1996 among NatWest Bank, N.A., as agent, the
        			  banks signatories thereto and the Company.
10.2*	     --Form of Consent dated April __, 1995 of NatWest, as agent,
             and the banks signatories to the Revolving Credit Facility.
10.3**	    --Amended and Restated Security Agreement dated as of June 15,
        			  1994 between the Company and NatWest Bank, as agent.
10.4**	    --Amended and Restated Pledge Agreement dated as of June 15,
             1994 between NatWest Bank and the Company.
10.5*      --Receivables Purchase Agreement and Assignment dated as of  
     		   	  April 1, 1995 among the Company, MS Auto Receivables Company
       			  ("MARCO") and MS Auto Credit, Inc. ("MS Auto").
10.6*     	--Repurchase Agreement dated as of April 1, 1995 among
        			  Telluride Funding Corp. ("Telluride") and MARCO.
10.7*     	--Servicing Agreement dated as of April 1, 1995 among the
             Company, Telluride, MARCO, MS Auto, Black Diamond Advisers, Inc.
             and Norwest Bank Minnesota, National Association ("Norwest").
10.8*	     --Security Agreement dated as of April 1, 1995 among the 
             Company, MS Auto, MARCO, Telluride, Financial Security  
             Assurance Inc. ("FSA") and Norwest.
10.9*	     --Custodian Agreement dated as of April 1, 1995 among the
             Company, MS Auto, Norwest, Telluride, MARCO and FSA.
10.10*	    --Registration Rights Agreement dated January 3, 1994 among
             the Company, MSFS and GTCR IV.
10.11*	    --Stockholders Agreement dated January 3, 1994 among the  
             Company, MSFS and GTCR IV.
10.12**	   --Form of Employees' Stock Purchase Plan.
10.13**	   --Form of Directors' Stock Option Plan.
10.14.1*	  --Employees' Equity Incentive Plan dated December 15, 1993.
10.14.2**	 --Form of Amended and Restated Employee's Equity Incentive Plan.
10.15*	    --Form of Indemnification Agreement.
10.16*	    --Consultant Agreement dated as of January 1, 1994 between the
             Company and Harold Hogue.
10.17*	    --Non-Qualified Stock Option Agreement with Harold Hogue dated 
             January 3, 1994.
10.18*	    --Experience Refund Agreement dated December 15, 1993 between
             MS Life and the Company.
10.19*	    --Experience Refund Agreement dated December 15, 1993 between 
             MS Casualty and the Company.
10.20*	    --Experience Refund Agreement dated December 15, 1993 between  
             MS Casualty, NatWest Bank and the Company.
10.21*	    --Managing General Agency Agreement dated January 1, 1994
             between MS Casualty and the Company.
10.22*	    --Office Building Sublease Agreement dated January 1, 1994 
             between MS Diversified, Inc.("MSD") and the Company.
10.23*	    --Tax Indemnification Agreement dated as of November 30, 1993  
             among MSD, MS Financial Services, Inc. ("MSFS") and the 
             Company.
10.24*	    --Agreement for Purchase and Sale of Assets and Assumption of
        			  Liabilities dated November 15, 1993 between MSFS and the Company.
10.25**	   --Purchase Agreement dated as of September 1, 1994 between the
        			  Company and MARCO.
10.26**   	--Pooling and Servicing Agreement dated as of September 1, 1994
        			  among MARCO, the Company and Norwest.
10.27**   	--Servicing Assumption Agreement dated as of September 1, 1994
             between the Company and Norwest.
10.28**	   --Letter Agreement dated September 14, 1994 among the Company, 	
         		  MARCO, Norwest and FSA.
10.29**	   --Insurance and Indemnity Agreement dated as of September 14, 
        			  1994 among FSA, MARCO and the Company.
10.30**	   --Indemnification Agreement dated as of September 14, 1994 
        			  among FSA, MARCO, the Company and Kidder, Peabody & Co.
        			  Incorporated.
10.31**	   --Financial Guaranty Insurance Policy No. 50316-N dated
        			  September 14, 1994 from FSA.
10.32**   	--Letter Agreement dated September 14, 1994 among FSA, MARCO
        			  and the Company.
10.33*	    --Second Amended and Restated Stock Pledge Agreement dated as
        			  of April 1, 1995 between MSFS, FSA and Norwest.
10.34*	    --Spread Account Agreement dated as of April 11, 1995 among 
         			 MARCO, FSA and Norwest and related warehouse series supplement.
10.35**	   --Pooling and Servicing Agreement dated as of September 1, 1993
        			  among MARCO, MSFS and Norwest.
10.36**   	--Purchase Agreement dated as of September 1, 1993 between MSFS, 
             and MARCO.
10.37**	   --Financial Guaranty Insurance Policy No. 50264-N dated September
             28, 1993.
10.38**	   --Insurance and Indemnity Agreement dated as of September 28, 
        			  1993, among FSA, MARCO and MSFS.
10.39**	   --Indemnification Agreement dated as of September 28, 1993 
        			  among FSA, MARCO, MSFS and Bear Stearns & Co. Inc.
10.40**	   --Letter Agreement dated September 28, 1993 among MSFS, MARCO
        			  and FSA.
10.41**	   --Amended and Restated Stock Pledge Agreement dated as of 
         		  September 28, 1993 among MSFS, MARCO, FSA and Norwest.
10.42**	   --Pledge and Security Agreement dated September 28, 1993 among
        			  MARCO, FSA and Norwest.
10.43**	   --Letter Agreement dated September 28, 1993 among MARCO, MSFS,
        			  Norwest and FSA.
10.44*	    --Insurance and Indemnity Agreement dated as of April 1, 1995, 
             among FSA, MARCO, the Company and Telluride.
10.45.1*	  --Management Agreement dated January 1, 1994 among the 
             Company, MSB and Philip J. Hubbuch, Jr. ("Hubbuch").
10.45.2**	 --Form of Amended and Restated Management Agreement dated July
        			  21, 1995 among the Company, MSB and Hubbuch.
10.46.1*	  --Management Agreement dated February 15, 1994 among the 
         			 Company, MS Byrider, Inc. ("MSB") and E. Peter Healey ("Healey").
10.46.2**	 --Form of Amended and Restated Management Agreement dated July
        			  21, 1995 among the Company, MSB and Healey.
10.47.1*	  --Management Agreement dated January 1, 1994 between the
             Company and Vann R. Martin ("Martin").
10.47.2**	 --Form of Amended and Restated Management Agreement dated July 
        			  21, 1995 between the Company and Martin.
10.48*	    --Option Agreement with Hubbuch dated January 3, 1994.
10.49*	    --Option Agreement with Healey dated February 15, 1994.
10.50*	    --Option Agreement with Martin dated January 3, 1994.
10.51*	    --Equity Purchase Agreement dated January 3, 1994 among the
             Company, MSFS and GTCR IV.
10.52**	   --Premium Letter dated April 20, 1995 among the Company, MARCO 
         		  and FSA.	          
10.53***	  --Conversion Agreement among the Company, GTCR IV, MSD and MSFS.
10.54*****	--Purchase Agreement dated as of September 1, 1995, among the
         		  Company and MARCO.
10.55*****	--Pooling and Servicing Agreement dated as of September 1, 1995
        			  among MARCO, the Company, and LaSalle National Bank.
10.56*****	--Servicing Assumption Agreement dated as of September 1, 1995
        			  between the Company and LaSalle National Bank.
10.57***** --Insurance and Indemnity Agreement dated as of September 1,
 			         1995 among FSA, MARCO and the Company.
10.58*****	--Indemnification Agreement dated as of September 1, 1995 among
        			  FSA, MARCO, the Company and Bear Stearns & Co., Inc.
10.59*****	--Financial Guaranty Insurance Policy No.50395-N dated 
        			  September 21, 1995 from FSA.   
10.60*****	--Letter Agreement dated September 21, 1995 among FSA, MARCO
        			  and the Company.
11^	       --Computation of earnings per share.

_______________
*	    Incorporated herein by reference from the Registration Statement dated 
      May 30, 1995.
**	   Incorporated herein by reference from the Amendment No. 1 to the 
      Registration Statement dated June 16, 1995.
***	  Incorporated herein by reference from the Amendment No. 2 to the 
      Registration Statement dated July 13, 1995.
****	 Incorporated herein by reference from the Amendment No. 3 to the 
      Registration Statement dated July 21, 1995.
***** Incorporated herein by reference from the 1995 10-K dated April 1, 1996.
#	    Incorporated herein by reference from the 10Q dated May 3, 1996.
^     Filed herewith.

<PAGE>


                              EXHIBIT 11

<TABLE>


                           MS FINANCIAL, INC.
                 COMPUTATION OF PER SHARE INCOME (LOSS)
                 (in thousands, except per share data)
<CAPTION>

                             Three Months Ended    Nine Months Ended
                            Sept 30,    Sept 30,  Sept 30,    Sept 30,
                              1995        1996     1995        1996 
 
<S>                         <C>         <C>       <C>         <C>
Weighted average shares:
 Common stock outstanding   10,344      10,427    9,320       10,436

 Option shares outstanding   1,008         0(1)   1,008         0(1)

 Shares assumed repurchased
  using treasury stock
  method                     (470)         0(1)   (480)         0(1)

Weighted average shares
  outstanding               10,882      10,427    9,848       10,436  


Net income (loss)           $4,306      ($3986)   $5,683      ($4205)


Computation of net income
  (loss) per share:         

  Net income (loss)
  divided by weighted
  average shares
  outstanding               $0.40       ($0.38)   $0.58       ($0.40)          

<FN>
(1) Excludes option shares as their inclusion would be antidilutive.


</FN>
</TABLE>

<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-START>                             JAN-01-1996
<PERIOD-END>                               SEP-30-1996
<CASH>                                             770
<SECURITIES>                                         0
<RECEIVABLES>                                   127409
<ALLOWANCES>                                      8171
<INVENTORY>                                          0
<CURRENT-ASSETS>                                 11802
<PP&E>                                            2342
<DEPRECIATION>                                     864
<TOTAL-ASSETS>                                  133288
<CURRENT-LIABILITIES>                            93710
<BONDS>                                              0
                                0
                                          0
<COMMON>                                            11
<OTHER-SE>                                       39567
<TOTAL-LIABILITY-AND-EQUITY>                    133288
<SALES>                                           9516
<TOTAL-REVENUES>                                (3547)
<CGS>                                                0
<TOTAL-COSTS>                                        0
<OTHER-EXPENSES>                                  9774
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                2923
<INCOME-PRETAX>                                 (6728)
<INCOME-TAX>                                    (2523)
<INCOME-CONTINUING>                             (4205)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    (4205)
<EPS-PRIMARY>                                    (.40)
<EPS-DILUTED>                                    (.40)
        

</TABLE>


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