BAB HOLDINGS INC
10QSB, 1997-10-15
CONVENIENCE STORES
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                                FORM 10-QSB

                  U.S. SECURITIES AND EXCHANGE COMMISSION
                          Washington, D.C. 20549

                                 (Mark One)

[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE 
    SECURITIES EXCHANGE ACT OF 1934

               For the quarterly period ended:  August 31, 1997

[ ] TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE 
    SECURITIES EXCHANGE ACT OF 1934

    For the transition period from ________________ to _________________

    Commission file number:  0-27068


                            BAB Holdings, Inc.
- ----------------------------------------------------------------------------    
             (Name of small business issuer in its charter)


             Illinois                            36-3857339
- ----------------------------------------------------------------------------    
 (State or other jurisdiction of    (I.R.S. Employer Identification No.)
  incorporation or organization)


        8501 West Higgins Road, Suite 320, Chicago, Illinois    60631
- ----------------------------------------------------------------------------
            (Address of principal executive offices)          (Zip Code)


                Issuer's telephone number  (773) 380-6100



- ----------------------------------------------------------------------------   
              (Former name, former address and former fiscal year,
                          if changed  since last report.)


Check whether the issuer (1) filed all reports required to be filed by
Section 13 or 15(d) of the Exchange Act during the past 12 months (or for
such shorter period that the registrant was required to file such reports),
and (2) has been subject to such filing requirements for the past 90 
days.
Yes [X]   No [  ]

State the number of shares outstanding of each of the issuer's classes of
common equity, as of the latest practicable date: 7,711,630 shares of Common
Stock, as of October 9, 1997.



                              TABLE OF CONTENTS

                                                                    Page
                                                                    ----

PART I

Item 1.    Financial Statements ...................................

Item 2.    Management's Discussion and Analysis of Financial 
              Condition and Results of Operation ..................

PART II

Item 1.    Legal Proceedings.......................................

Item 2.    Changes in Securities...................................

Item 3.    Defaults Upon Senior Securities.........................

Item 4.    Submission of Matters to a Vote of Security Holders.....

Item 5.    Other Information.......................................

Item 6.    Exhibits and Reports on Form 8-K........................

SIGNATURE  ........................................................

INDEX TO EXHIBITS..................................................


                                  PART I

ITEM 1.  FINANCIAL STATEMENTS
<TABLE>
<CAPTION>
                            BAB Holdings, Inc.

                  Condensed Consolidated Balance Sheet

                              August 31, 1997
                               (Unaudited)
<S>                                                        <C>
ASSETS
Current assets:
   Cash and cash equivalents, including
       restricted cash of $272,624                         $   860,206
   Other current assets                                      2,501,933
                                                          ------------
Total current assets                                         3,362,139

Property, plant, and equipment, net of
    accumulated depreciation of $823,378                     6,806,613
Goodwill, net of accumulated amortization of $83,751         2,773,191
Franchise contract rights, net of accumulated
    amortization of $24,811                                  1,801,572
Other assets and intangible assets, net of
    accumulated amortization of $585,692                     1,804,559
                                                          ------------

                                                          $ 16,548,074
                                                          ============

LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities:
   Accounts payable and accrued expenses                  $  2,123,017
   Deferred franchise fee revenue                              646,900
   Current portion of long-term debt                            28,502
   Other current liabilities                                   595,124
                                                          ------------
Total current liabilities                                    3,393,543

Long-term debt, less current portion                         1,452,117
 
Shareholders' equity:
   Common stock                                             10,642,376
   Additional paid-in capital                                1,409,652
   Preferred stock                                           2,018,568
   Accumulated deficit                                     ( 2,368,182)
                                                          ------------       
Total shareholders' equity                                  11,702,414
                                                          ------------

                                                          $ 16,548,074
                                                          ============


SEE ACCOMPANYING NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.
</TABLE>

<TABLE>
<CAPTION>
                            BAB Holdings, Inc.

              Condensed Consolidated Statements of Operations

                               (Unaudited)

                                                              
                                                    THREE MONTHS ENDED         
                                                AUGUST 31,       AUGUST 31,
                                                   1997             1996
                                                --------------------------
  
REVENUES
<S>                                             <C>            <C> 
Net sales by Company-owned stores               $ 2,830,808    $ 1,180,940
Royalty fees from franchised stores                 705,557        374,325
Franchise and area development fees                 124,645        316,831
Licensing fees and other income                     220,597         94,827
                                                --------------------------
                                                              
                                                  3,881,607      1,966,923
OPERATING COSTS AND EXPENSES
Food, beverage, and paper costs                     973,371        430,324
Store payroll and other operating expenses        1,708,185        581,323
Selling, general, and administrative expenses:
   Payroll-related expenses                         541,761        348,508
   Depreciation and amortization                    425,874        116,673 
   Other                                            743,003        409,695
                                                --------------------------
                                                  1,710,638        874,876
                                                --------------------------
                                                  4,392,194      1,886,523
                                                --------------------------
Income (loss) before interest                      (510,587)        80,400
Interest expense                                    (29,803)          (191)
Interest income                                      11,979         68,234
                                                --------------------------
Net income(loss)                                   (528,411)       148,443
Preferred stock divided accumulated                (374,862)             -
                                                --------------------------
Net income (loss) attributable to
    common shareholders                         $  (903,273)    $  148,443
                                                ==========================

Net income (loss) attributable to common and 
     common equivalent  share:
          Primary                               $     (0.12)    $     0.02
                                                ==========================
          Fully diluted                         $     (0.12)    $     0.02
                                                ==========================

Average number of common and common
    equivalent shares used in calculation:
          Primary                                 7,601,288      7,245,405
                                                ==========================
          Fully diluted                           7,601,288      7,648,941
                                                ==========================

SEE ACCOMPANYING NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.
</TABLE>

<TABLE>
<CAPTION>
                             BAB Holdings, Inc.

              Condensed Consolidated Statements of Operations

                                (Unaudited)

                                                              
                                                    NINE MONTHS ENDED
                                                 AUGUST 31,   AUGUST 31,
                                                   1997          1996
                                                 -----------------------
<S>                                              <C>          <C>
REVENUES
Net sales by Company-owned stores                $ 6,918,171  $1,965,939  
Royalty fees from franchised stores                1,664,301   1,008,398
Franchise and area development fees                  772,545     808,331
Licensing fees and other income                      791,424     124,765
                                                 ----------------------- 
                                                  10,146,441   3,907,433
OPERATING COSTS AND EXPENSES
Food, beverage, and paper costs                    2,323,786     686,274
Store payroll and other operating expenses         3,970,983     963,312
Selling, general, and administrative expenses:
   Payroll-related expenses                        1,470,326     932,975
   Depreciation and amortization                     988,820     207,631
   Other                                           1,763,806   1,082,386
                                                 -----------------------
                                                   4,222,952   2,222,992
                                                 -----------------------       
                                                  10,517,721   3,872,578
                                                 -----------------------
Income (loss) before interest                       (371,280)     34,855
Interest expense                                     (32,291)     (4,346)
Interest income                                       49,145     261,578
                                                 -----------------------

Net income(loss)                                    (354,426)     292,087
Preferred stock divided accumulated                 (597,577)          -
                                                 -----------------------
Net income (loss) attributable to
     common shareholders                         $  (952,003) $  292,087
                                                 =======================

Net income (loss) attributable to common and 
     common equivalent  share:
          Primary                                $     (0.13) $     0.04
                                                 =======================

          Fully diluted                          $     (0.13) $     0.04
                                                 =======================

Average number of common and common
     equivalent shares used in calculation:
          Primary                                   7,330,246  7,250,672
                                                 =======================
    
          Fully diluted                             7,330,246  7,337,226
                                                 =======================
SEE ACCOMPANYING NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.
</TABLE>


<TABLE>
                             BAB Holdings, Inc.

              Condensed Consolidated Statements of Cash Flows

                                (Unaudited)

                                                    NINE MONTHS ENDED
                                                  AUGUST 31,   AUGUST 31,
                                                     1997         1996
                                                  -----------------------
<S>                                               <C>          <C>
OPERATING ACTIVITIES
Net cash provided(used)by operating activities    $ (500,684)  $   88,137

INVESTING ACTIVITIES
Business acquisitions                               (650,531)  (2,103,008)
Purchases of property, plant and equipment        (2,897,038)    (955,181)
Loans to franchisees                                       -     (578,902)
Other                                               (279,133)    (247,439)
                                                  -----------------------
Net cash used for investing activities            (3,826,702)  (3,884,530)

FINANCING ACTIVITIES
Proceeds from issuance of common stock                     -    1,020,000
Proceeds from issuance of preferred stock          2,192,750            -
Borrowings under line of credit                    1,420,975            -
Repayment of long-term debt                         (362,152)           -
Payment of preferred stock issuance costs           (227,274)           -
Other                                                      -     (171,787)
                                                   ----------------------
Net cash provided by financing activities           3,024,299     848,213
                                                   ----------------------       
Net decrease in cash and cash equivalents          (1,303,087) (2,948,180)
Cash and cash equivalents at beginning of period    2,163,293   7,679,009
                                                   ----------------------

Cash and cash equivalents at end of period         $  860,206  $4,730,829
                                                   ======================

SEE ACCOMPANYING NOTES TO UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS.

</TABLE>

                          BAB Holdings, Inc.

     Notes to Unaudited Condensed Consolidated Financial Statements


1.   Basis of Presentation

The accompanying unaudited condensed consolidated financial 
statements represent the financial activity of BAB Holdings, Inc. 
(the "Company" or "Holdings"), an Illinois corporation 
incorporated on November 25, 1992, and its four wholly-owned 
subsidiaries, BAB Operations, Inc. ("Operations"), BAB Systems, 
Inc. ("Systems"), Brewster's Franchise Corporation ("BFC") and My 
Favorite Muffin Too, Inc. ("MFM"). Systems was incorporated on 
December 2, 1992, and was primarily established to franchise "Big 
Apple Bagels" specialty bagel retail stores. Operations was 
formed on August 30, 1995, primarily to operate Company-owned 
stores, including one which currently serves as the franchise 
training facility. BFC was established on February 15,1996, to 
franchise "Brewster's Coffee" concept retail coffee stores.  MFM 
operates and franchises "My Favorite Muffin" specialty muffin 
retail stores and was acquired on May 13, 1997.  

The accompanying condensed consolidated financial statements are 
unaudited.  These financial statements have been prepared in 
accordance with the rules and regulations of the Securities and 
Exchange Commission.  Certain information and footnote 
disclosures normally included in financial statement prepared in 
accordance with generally accepted accounting principles have 
been condensed or omitted pursuant to such rules and regulations.  
In the opinion of the Company's management, the condensed 
consolidated financial statements for the unaudited interim 
periods presented include all adjustments necessary to fairly 
present the results of such interim periods and the financial 
position as of the end of said period.  These adjustments were of 
a normal recurring nature and did not have a material impact on 
the financial statements presented.   

2.   Stores Open and Under Development

Stores which have been opened and unopened stores for which an 
agreement has been executed and franchise or area development 
fees collected at August 31, 1997 are as follows:

Stores opened:
           Company-owned                            36
           Franchisee-owned                        180
           Licensed                                 40
                                                  ____
                                                   256

Unopened franchised stores for which an agreement 
        has been sold:
           Franchise agreement                      29
           Area development agreement               34
                                                  ____
                                                    63
                                                  ____
           Total                                  	319
                                                  ====


3.    Acquisitions and Dispositions

In January 1997, the Company completed the acquisitions of Just 
Bagels, Inc. ("JBI"), and affiliate, franchisees of the Company, 
operating a total of four stores in southern California. The 
total purchase price paid was $770,000 including $120,000 related 
to a noncompetition agreement with the former owners of JBI and 
was paid in part through the forgiveness of notes receivable from 
JBI of approximately $455,000.

In February 1997, the Company purchased the 50% interest held by 
its joint venture partner in Downtown Bagels, a franchise Big 
Apple Bagels satellite unit, for $20,000. The unit, and certain 
other assets, were sold by the Company to a franchisee for 
$60,000 consisting of a note receivable from the purchasers of 
$55,000 and cash of $5,000. The note receivable bears interest at 
prime plus one percent, and is payable monthly over a seven-year 
period.  Also in February 1997, the Company sold its Park Ridge, 
Illinois Company-operated unit to a franchisee for $233,000. In 
payment, the Company received a note receivable for $183,000 from 
the purchasers, bearing interest at 9%, payable monthly over a 
seven-year period, and cash of $50,000.  The Company recognized 
$156,400 in gains from the sale of these units to franchisees. 

In April and May 1997, the Company completed the acquisitions of 
two stores from Heartland Bagels, Inc. ("Heartland"), franchisees 
of the Company.  In April the Buffalo Grove, Illinois store was 
purchased for $170,000,  through the issuance of 25,611 shares of 
restricted Company common stock, and the payment of approximately 
$78,000 in outstanding liabilities of Heartland.  In May the 
Berwyn, Illinois store was purchased for approximately $140,000, 
consisting of $111,000 paid to a bank in satisfaction of an 
outstanding bank loan of Heartland, and $29,000 paid to creditors 
of Heartland for outstanding liabilities. 

On May 13, 1997 the Company acquired MFM.  MFM franchises and 
operates muffin and bagel specialty retail stores concentrated 
primarily in the Eastern United States and Florida, and had 60 
franchise and 5 company-operated units in operation at to point 
of the acquisition.  The acquisition was completed by exchanging 
150 shares of MFM stock, for 432,608 shares of the Company's 
common stock, restricted as to transfer until January 1, 1999, 
and $260,000 in cash.  In addition to current liabilities, the 
Company has assumed approximately $350,000 of MFM's existing bank 
debt and converted it to borrowings under the Company's credit 
facility. Total revenue of MFM was $2.7 million for the year 
ended December 31, 1996.

In August 1997 the Company sold the Buffalo Grove, Illinois unit 
acquired from Heartland to a franchisee for $231,000 consisting 
of two notes receivable from the purchasers, $43,000 due October 
1997, and $188,000 due in monthly payments through August 2004, 
with interest at 8.5%.  

During 1996 the Company completed several acquisitions.  On May 
1, 1996, the Company acquired certain assets of Bagels Unlimited, 
Inc., a franchisee of the Company which operated five Big Apple 
Bagels stores in southeastern Wisconsin, for a purchase price, 
including acquisition costs, of approximately $1,428,000.  On May 
21, 1996, the Company acquired certain assets and contract rights 
of Strathmore Bagels Franchise Corporation ("Strathmore") for a 
purchase price including acquisition costs of approximately 
$1,740,000, plus additional consideration based on future 
openings of units operated by Host Marriott Services Corporation 
("Host Marriott").  On October 7, 1996, the Company acquired 
certain assets of Danville Bagels, Inc. ("Danville"), a 
franchisee of the Company operating two Big Apple Bagels stores 
in northern California, for a purchase price of approximately 
$603,000.  The acquired stores are currently operated as Company-
owned Big Apple Bagels units. 

4.   Preferred Stock - Series A Convertible Preferred Stock

In April 1997 the Company completed the sale of 87,710 shares of 
$25.00 Series A Convertible Preferred Stock (the "Preferred 
Stock") in a private placement to qualified investors. The 
Preferred Stock carries an 8% annual dividend payable in cash or, 
at the option of the Company, in shares of Holdings common stock 
("Common Stock") at the conversion rate inherent in the 
convertibility feature of the security described below.

The principal terms of the Preferred Shares are as follows:

DIVIDENDS.  From and after the date of issuance until the 
Expiration Date (defined below), the holders of the 
Preferred Shares are entitled to an annual dividend prior to 
the payment of any cash dividends on the Common Stock, equal 
to eight percent (8%) of $25.00 (the "Original Purchase 
Price"), or $2.00 per share; provided that during a 
Conversion Suspension Period (defined below), dividends will 
accrue at the rate of 15% per annum, or $3.75 per share.  
Such dividends are payable only when the Preferred Shares 
are converted to shares of Common Stock.  Payment may be in 
cash or, at the option of the Company, in shares of Common 
Stock at the Conversion Rate (as defined below).

LIQUIDATION, DISSOLUTION OR WINDING UP.  The holders of the 
Preferred Shares are entitled to be paid an amount per share 
equal to the Original Purchase Price of $25.00, plus accrued 
dividends, out of the assets of the Company available for 
distribution to its shareholders before any payment is made 
to the holders of Common Stock.  After the payment of all 
preferential amounts, the holders of the Preferred Shares 
are not entitled to share in or receive any remaining assets 
or funds available for distribution to shareholders.

VOTING.  The holders of the Preferred Shares have no rights 
to vote, except as may be required by law.

OPTIONAL CONVERSION.  The holders of the Preferred Shares 
may convert such Preferred Shares to shares of Common Stock 
on or after August 1, 1997 (the "Initial Conversion Date") 
until the close of business on July 31, 1999 (the 
"Expiration Date"), subject to extension by a number of days 
equal to the number of trading days in any Conversion 
Suspension Period (defined below) during the period prior to 
the Expiration Date.  Each Preferred Share is convertible 
into such number of fully paid and nonassessable shares of 
Common Stock as is determined by dividing the Original 
Purchase Price by the lesser of $5.64 or 85% of the average 
closing bid price of the Common Stock for the 30 trading 
days immediately preceding the Conversion Date (as so 
determined, the "Conversion Rate"). 

CONVERSION SUSPENSION.  A Conversion Suspension Period takes 
effect if, at any time on or after the later of 
(i) September 15, 1997, or (ii) the date which is 30 trading 
days following the date a registration statement for the 
conversion Common Stock is declared effective by the 
Securities and Exchange Commission, the closing bid price of 
the Common Stock is less than $2.325 for 30 consecutive 
trading days.  The Conversion Suspension Period continues 
until the first trading day thereafter that the closing bid 
price for the Common Stock has exceeded $2.325 for 30 
consecutive trading days; provided, however, that a 
Conversion Suspension Period shall not continue for more 
than sixty (60) days in any period of 365 days.  The Company 
is not required to recognize or accept any conversion of 
Preferred Shares during a Conversion Suspension Period.  
During any Conversion Suspension Period, the Company, at its 
option, may redeem any or all of the Preferred Shares by 
payment to the holders of $28.75 per share, plus all accrued 
and unpaid dividends.


5.   Preferred Stock Dividend Accumulated

Preferred dividends in the amount of $375,000 accumulated during 
the period, which included $194,000 attributable to the 15% 
discount available to holders of the Preferred Stock in acquiring 
Common Stock upon ultimate conversion.  Such discounts are 
recognized as dividends under generally accepted accounting 
principles.   The total discount which was treated as a dividend 
was recognized over the minimum period from issuance to the first 
date of convertibility which was August 1, 1997.  During second 
quarter 1997 the Company previously recorded preferred dividends 
of $193,000 related to this discount.  As fully recognized at 
August 31, 1997, no additional preferred dividends will 
accumulate related to this conversion discount.  The Company was 
additionally obligated to issue warrants to purchase two shares 
of Common Stock for each share of Preferred Stock on August 1, 
1997.  The value of these two-year warrants was additionally 
recorded as a preferred stock dividend accumulated of $138,000.  

The preferred dividend accumulated which is attributable to the 
conversion discount is a non-cash entry which had no impact on 
operating income or total equity of the Company.    Upon issuance 
of the Preferred Stock, the total of $387,000 representing the 
conversion discount was recorded as additional paid-in capital.  
As the dividend was accumulated during the period prior to 
convertibility, the dividend was recorded as a reduction in 
retained earnings and an increase in the preferred stock carrying 
value.  
   
6.   Line of Credit Agreement

In April 1997, the Company entered a $2 million line of credit 
agreement with a bank expiring in October 1998.  Maximum 
borrowing under the line is limited to a borrowing base of 80% of 
accounts receivable under 90 days and 40% of equipment costs.  
Interest is payable monthly at prime plus one percent (currently 
9.5%), with principal due upon the maturity of the note in 
October 1998.  At August 31, 1997, the Company had approximately 
$1,421,000 outstanding under this agreement, including $330,000 
representing the conversion of remaining bank debt assumed in the 
MFM acquisition noted above, to this credit facility.  


ITEM 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL 
         CONDITION AND RESULTS OF OPERATIONS 

The selected financial data contained herein have been derived 
from the condensed consolidated financial statements of BAB 
Holdings, Inc. included in Item 1. above. The data should be read 
in conjunction with the condensed consolidated financial 
statements and notes thereto.

Certain statements contained in Management's Discussion and 
Analysis of Financial Condition and Results of Operations, 
including statements regarding the development of the Company's 
business, the markets for the Company's products, anticipated 
capital expenditures, and the effects of completed and possible 
future acquisitions, and other statements contained herein 
regarding matters that are not historical facts, are forward-
looking statements (as such term is defined in the Private 
Securities Litigation Reform Act of 1995). Because such 
statements include risks and uncertainties, actual results may 
differ materially from those expressed or implied by such 
forward-looking statements.  Certain risks and uncertainties are 
outside the control of the Company and its management including 
its ability to attract new franchisees, the continued success of 
current franchisees, the effects of competition on franchisee and 
Company-owned store results and consumer acceptance of the 
Company's products in new and existing markets.  Readers are 
cautioned not to place undue reliance on these forward-looking 
statements, which reflect management's analysis only as of the 
date hereof. The Company undertakes no obligation to publicly 
release the results of any revision to these forward-looking 
statements which may be made to reflect events or circumstances 
after the date hereof or to reflect the occurrence of 
unanticipated events.


General

From its inception in November 1992, the Company has grown to 36 
Company-owned and 220 franchised and licensed units at August 31, 
1997.  This rapid expansion in operations significantly affects 
the comparability of results of operations of the Company in 
several ways, particularly in the recognition of initial 
franchise fee revenue and ongoing royalty fees, as well as the 
significant increase in Company-owned store revenues. 

The Company's revenues are derived primarily from the operation 
of Company-owned stores, initial franchise fees and ongoing 
royalties paid to the Company by its franchisees. Additionally, 
in 1996 the Company significantly increased revenue derived from 
the sale of licensed products as a result of purchasing 
trademarks (Brewster's), licensing contracts (Strathmore's 
licenses with Host Marriott) and by directly entering licensing 
agreements (Mrs. Fields Cookies). Additionally, the Company has 
generated other revenue through the sale of store units to 
franchisees of the Company.

Cost of revenue includes expenses occurring at the Company-owned 
stores, such as food, beverage and paper costs, payroll related 
expenses, occupancy and other operating expenses, and other store 
expenses, and selling, general and administrative costs occurring 
Company-wide, such as payroll related expenses, advertising and 
promotion expenses, professional service fees, franchise-related 
expenses, depreciation and amortization, and other expenses. 

On May 13, 1997, the Company completed the acquisition of MFM.  
This acquisition added to the Company's existing product offering 
a premium muffin product and additional points of distribution 
for its branded bagel and coffee products.  It is expected that 
the introduction of MFM muffin products will enhance the revenue 
potential of existing bagel stores and result in operating 
leverage as corporate overhead is spread over these additional 
units.  The Company has reduced the number of MFM employees and 
has closed MFM's corporate facility and combined operations in 
the Company's Chicago, Illinois headquarters.  As the Company 
already has significant infrastructure in place to oversee 
franchisee and Company stores operations, it is expected that the 
continued integration of MFM with the Company's operations will 
require only minimal additional resources.     
	
With the increase in both franchise, licensed and Company-owned 
operations, the Company has experienced increases in payroll, 
occupancy and overhead costs in the corporate offices. At August 
31, 1997 the Company had 40 employees at the corporate level who 
oversee operations of the franchise, licensed and Company-owned 
store operations, up from 28 at August 31, 1996. While these 
costs have increased, they have decreased as a percentage of 
total revenues, and management expects that these costs will 
further decline as a percentage of revenue as additional 
franchise and Company-owned units are added. It is expected that 
the MFM acquisition and existing Company growth will require only 
modest increases in employees at the corporate office. 
Additionally, as the Company approximately doubled the space at 
the corporate headquarters in late 1996 through subletting an 
office suite adjacent to the Company's existing offices, it is 
anticipated that the Company will not require additional office 
facilities in the foreseeable future. The Company believes it is 
in a position to leverage selling, general and administrative 
expenses across increasing revenue.


Results of Operations

Three Months Ended August 31, 1997 versus 
Three Months Ended August 31, 1996
- -----------------------------------------
Total revenues increased 97% to $3.9 million in third quarter 
1997 from $2.0 million in the prior year quarter. This increase 
was driven primarily by the increase in Company-owned store 
revenues which accounts for 72.9% of total revenue this quarter, 
up from 60.0% of total revenue in the prior year quarter. The 
Company added 6 Company-owned units during the quarter but sold 
one bringing the total to 36 in operation at August 31, 1997, as 
compared to only 10 in operation at August 31, 1996.   Franchise 
and area development fees decreased 61% to $125,000 or 3.2% of 
total revenue in third quarter 1997, from $317,000 or 16.1% of 
total revenue in the year-ago quarter, as a result of fewer 
openings of franchise units in this quarter versus last year, and 
a $161,000 master franchise fee recognized in August 1996. 
Without the impact of the master franchise agreement, franchise 
and area development fees for the quarter would have been 
approximately 20% below the comparable 1996 figure. This decrease 
in franchise openings during the quarter was attributable to 
legal and geographic restrictions in selling franchise 
territories during the last half of 1996 as the Company attempted 
to acquire Chesapeake Bagel Bakery.  During the last six months
of 1996, the Company was unable to complete franchise sales in
several key markets while updating franchise offering 
circulars and attempting to minimize territorial disputes
with existing Chesapeake area developers.  Royalty fees from franchise 
stores increased  88% to $706,000 or 18.2% of revenue in this 
quarter from $374,000 or 19.0% of revenue in last year's quarter, 
as a result of the higher number of franchise stores in operation 
during the quarter compared to the prior year, including the 
impact of adding MFM franchise units in May 1997. Licensing fees 
and other income increased from approximately $95,000 in third 
quarter 1996 to $221,000 in this year's third quarter or 5.7% of 
total revenues as a result of the Company's entrance into various 
nontraditional channels of distribution, including the sale of 
Brewster's Coffee to franchisees and licensees of the Company, 
licensing fees paid by Host Marriott on the sales of product in 
Big Apple Bagels licensed units, and commissions received on the 
sale to Host Marriott and Mrs. Fields by a third party commercial 
baker of par-baked Big Apple Bagels.  Additionally included in 
licensing fees and other income for the quarter is approximately 
$32,000 recognized on the sale of a Company-operated unit to a 
franchisee.   

Food, beverage and paper costs increased by 126%, and store 
payroll and other operating expenses increased by 194% in third 
quarter 1997 from the year-ago quarter as a result of increasing 
the Company-owned stores base from ten units in operation last 
year to 36 at August 31, 1997. Total food, beverage and paper 
costs was 34.4% of Company-store revenue in the third quarter 
this year down from 36.4% during last year's third quarter, while 
store payroll and other operating expenses increased to 60.3% of 
Company-store revenue in third quarter 1997 versus 49.2% in last 
year's quarter.   The levels of these rates, and the increase 
from third quarter 1996 in store payroll and other operating 
expenses, are a direct result of the increase in Company-owned 
stores during this quarter and last and related start-up 
inefficiencies.   The Company is aggressively working to decrease 
these rates as a percent of total sales in operating units as 
evidenced by the decrease in food, beverage and paper costs.  
Over half of the Company-owned stores have been in operation for 
less than one year and have yet to fully reach mature sales 
levels and operating efficiencies.  It is expected that as these 
stores are in operation for longer periods they will better 
contribute to the Company's operating results.     

Selling, general and administrative expenses increased 96% to 
$1.7 million in third quarter 1997 from $875,000 in the prior 
year quarter as a result of supporting an increasing base of 
franchise stores, including those related to the MFM acquisition,  
as well as the significant increase in Company-owned stores from 
last year's quarter.  Payroll-related costs increased 55% from 
the year-ago quarter due to the increase in corporate-level 
headcount from 28 at August 31, 1996, to 40 at August 31, 1997. 
Depreciation and amortization expense increased 265% due to the 
significant increase in Company-owned store depreciation, and 
amortization of intangible assets including goodwill, contract 
rights, noncompetition agreements, franchise contract rights and 
trademarks resulting from the Company's various acquisitions. 
Other selling, general and administrative expenses increased 81% 
as a result of the increase in Company-owned and franchise units, 
as well as the increase in office space of the corporate 
headquarters supporting the increased corporate headcount. 
Selling, general and administrative expenses, excluding 
depreciation and amortization, as a percent of total revenue, 
declined to 33.1% in this quarter versus 38.5% in last year's 
quarter as the Company continues to realize operating leverage 
from its increasing revenue base.

Loss from operations was $528,000 in third quarter 1997 versus 
income from operations of $80,000 in third quarter 1996.  The 
loss this quarter is primarily attributable to the high 
percentage of Company-operated stores which have been in 
operation for less than one year, and the decrease in franchise 
fees noted above.    Interest income decreased to $12,000 in this 
year's quarter from $68,000 in last year's quarter due to lower 
cash and cash equivalent balances during the quarter as compared 
to last year.  Interest expenses was $30,000 this quarter versus 
minimal amounts in the third quarter last year as a result of 
borrowings on the Company's $2 million line of credit. 

Net loss for third quarter 1997 was $528,000 as compared to the 
prior year quarter net income of $148,000.  Preferred stock 
dividends accumulated, related to the issuance of 87,710 shares 
of Preferred Stock during the second quarter, resulted in a net 
loss attributable to common shareholders of $903,000.  Preferred 
dividends in the amount of $375,000 were accumulated during the 
period, which included $194,000 attributable to the 15% discount 
available to holders of the Preferred Stock in acquiring Common 
Stock upon ultimate conversion.  Such discounts are recognized as 
dividends under generally accepted accounting principles.  The 
total discount treated as a dividend was recognized over the 
minimum period from issuance, to the first date of convertibility 
which was August 1, 1997.  During second quarter 1997 the Company 
recorded preferred dividends of $193,000 related to this 
discount.  As fully recognized at August 31, 1997, no additional 
preferred dividends will accumulate related to the conversion 
discount.  The Company was additionally obligated to issue 
warrants to purchase two shares of Common Stock for each share of 
Preferred Stock on August 1, 1997.  The value of these two-year 
warrants was additionally recorded as a preferred stock dividend 
accumulated of $138,000.  

The preferred dividend accumulated attributable to the conversion 
discount is a non-cash entry which has no impact on operating 
income or total equity of the Company.    Upon issuance of the 
Preferred Stock, the total of $387,000 representing the 
conversion discount was recorded as additional paid-in capital.  
As the dividend was accumulated during the period prior to 
convertibility, the dividend was recorded as a reduction in 
retained earnings and an increase in the preferred stock carrying 
value.  Similarly, the preferred dividend related to the issuance 
of the warrants noted above represents a non-cash adjustment 
reducing retained earnings and increasing the additional paid-in 
capital.   
  
Net loss per share for this quarter was $0.12, as compared to net 
income per share in third quarter 1996 of $0.02.

Nine Months Ended August 31, 1997 versus 
Nine Months Ended August 31, 1996
- ----------------------------------------
Total revenues increased 160% to $10.1 million for the nine month 
period ended August 31, 1997, from $3.9 million in the prior year 
period. This increase was driven primarily by the increase in 
Company-owned store revenues which accounts for 68.2% of total 
revenue this period, up from 50.3% of total revenue in the prior 
year period. The Company added 23 Company-owned units during the 
period, but sold two bringing the total to 36 in operation at 
August 31, 1997, as compared to only 10 in operation at August 
31, 1996.   Franchise and area development fees decreased 4% to 
$773,000 or 7.6% of total revenue in this period from $808,000 or 
20.7% of total revenue in the year-ago period as a result of 
fewer franchise store openings during the first three quarters of 
1997 as compared with last year's period.  Included in the 
comparative amounts were $250,000 related to the sale of master 
franchise agreements in second quarter 1997, and $161,000 related 
to the sale of a master franchise in last year's third quarter.  
Without the impact of these master franchise sales, franchise and 
area development fees, would have declined by 19% or $124,000 
from last year's period as a result of opening only 30 franchise 
stores this period, versus 38 in the year-ago period. This 
decrease in franchise openings during the period was attributable 
to legal and geographic restrictions in selling franchise 
territories during the last half of 1996 as the Company attempted 
to acquire Chesapeake Bagel Bakery.  During the last six months of
1996, the Company was unable to complete franchise sales in certain
key markets while updating franchise offering circulars and 
attempting to minimize territorial disputes with existing 
Chesapeake area developers.  Royalty fees from franchise 
stores increased 65% to $1.7 million  or 16.4% of revenue in this 
period from $1.0 million or 25.8% of revenue in last year's 
period, as a result of the higher number of franchise stores in 
operation during the period compared to the prior year, including 
the impact of adding  MFM franchise units in May 1997.  Licensing 
fees and other income increased from approximately $125,000 in 
last year's period to $791,000 in this year's first three 
quarters or 7.8% of total revenues as a result of the Company's 
entrance into various nontraditional channels of distribution, 
including the sale of Brewster's Coffee to franchisees and 
licensees of the Company, licensing fees paid by Host Marriott on 
the sales of product in Big Apple Bagels licensed units, and 
commissions received on the sale to Host Marriott and Mrs. Fields 
by a third party commercial baker of par-baked Big Apple Bagels.   
Additionally, the Company generated $188,000 from the resale to 
franchisees of Company-operated units during the first three 
quarters of 1997. 

Food, beverage and paper costs increased by 239%, and store 
payroll and other operating expenses increased by 312%, in the 
nine month period ended August 31, 1997 from the year-ago period 
as a result of increasing the Company-owned stores base from ten 
units in operation last year to 36 at August 31, 1997. Total 
food, beverage and paper costs was 33.6% of Company-store revenue 
in this period versus 34.9% during last year's period, while 
store payroll and other operating expenses increased to 57.4% of 
Company-store revenue in this period versus 49.0% in last year's 
period.  The levels of these rates, and the increase from 1996 in 
store payroll and other operating expenses, are a direct result 
of the increase in Company-owned stores during this period and 
related start-up inefficiencies.  The Company is aggressively 
working to decrease these rates as a percent of total sales in 
operating units as evidenced by the decrease in food, beverage 
and paper costs.  Over half of the Company-owned stores have been 
in operation for less than one year and have yet to fully reach 
mature sales levels and operating efficiencies.  It is expected 
that as these stores are in operation for longer periods they 
will better contribute to the Company's operating results.     

Selling, general and administrative expenses increased 90% to 
$4.2 million in this period from $2.2 million in the prior year 
period as a result of supporting an increasing base of franchise 
stores, as well as the significant increase in Company-owned 
stores from last year's period.  Payroll-related costs increased 
58% from the year-ago period due to the increase in corporate-
level headcount from 28 at August 31, 1996, to 40 at August 31, 
1997.  Depreciation and amortization expense increased 376% due 
to the significant increase in Company-owned store depreciation 
and amortization of intangible assets including goodwill, 
contract rights, noncompetition agreements, franchise contract 
rights and trademarks resulting from the Company's various 
acquisitions.  Other selling, general and administrative expenses 
increased 63% as a result of the increase in Company-owned and 
franchise units, as well as the increase in office space of the 
corporate headquarters supporting the increased corporate 
headcount. Selling, general and administrative expenses excluding 
depreciation and amortization, as a percent of total revenue, 
declined to 31.9% in this period versus 51.6% in last year's 
period as the Company continues to realize operating leverage 
from its increasing revenue base.

Loss from operations was $371,000 in the nine month period ended 
August 31, 1997 versus income from operations of $35,000 in last 
year's period.  Interest income decreased to $49,000 in this 
year's period from $262,000 in last year's period.  This decrease 
resulted from lower cash and equivalent balances than last year 
as the Company had just completed its initial public offering in 
November 1995, and invested proceeds in interest-bearing 
securities during the first three quarters of fiscal 1997.  
Interest expenses was $32,000 this period versus $4,000 in the 
last year period as a result of borrowings on the Company's 
credit facility this year.   

Net loss for the period was approximately $354,000 as compared to 
net income in the prior year period of $292,000.  Preferred stock 
dividends accumulated, related to the issuance of 87,710 shares 
of Preferred Stock during the period, resulted in a net loss 
attributable to common shareholders of $952,000. Preferred 
dividends in the amount of $598,000 were accumulated during the 
period, which included $387,000 attributable to the 15% discount 
available to holders of the Preferred Stock in acquiring Common 
Stock upon ultimate conversion.  Such discounts are recognized as 
dividends under generally accepted accounting principles.  The 
total discount treated as a dividend was recognized over the 
minimum period from issuance,  to the first date of 
convertibility, August 1, 1997. The Company was additionally 
obligated to issue warrants to purchase two shares of Common 
Stock for each share of Preferred Stock on August 1, 1997.  The 
value of these two-year warrants was additionally recorded as a 
preferred stock dividend accumulated of $138,000. As fully 
recognized by August 1, 1997, no additional preferred dividends 
will accumulate related to this conversion discount or the 
warrants.

The preferred dividend accumulated attributable to the conversion 
discount was a non-cash entry having no impact on operating 
income or total equity of the Company.  Upon issuance of the 
Preferred Stock, the total of $387,000 representing the 
conversion discount, was recorded as additional paid-in capital.  
As the dividend was accumulated during the period prior to 
convertibility, the dividend was recorded as a reduction in 
retained earnings, and an increase in the preferred stock 
carrying value. Similarly, the preferred dividend related to the 
issuance of the warrants noted above represents a non-cash 
adjustment reducing retained earnings and increasing additional 
paid-in capital.   

Net loss per share for this period was $0.13, as compared to net 
income per share in last year's period of $0.04.


Liquidity and Capital Resources   
  
During the nine months ended August 31, 1997, cash used in 
operating activities was $501,000 as compared with $88,000 
provided by operating activities during the comparable last year 
period.  Cash used for investing activities during the nine 
months ended May 31, 1997 totaled $3.8 million of which $2.9 
million was used to purchase of property, plant and equipment 
primarily for new Company-owned store construction.  Business 
acquisitions during the period required $651,000, net of $455,000 
in notes receivable related to the Just Bagels, Inc. and 
affiliate acquisition in January 1997 converted to purchase 
consideration. Collections on notes receivable provided 
approximately $140,000 during the period.

Financing activities provided a total of $3 million during the 
nine months ended August 31, 1997.  In April 1997 the Company 
completed the sale of 87,710 shares of $25.00 Preferred Stock in 
a private placement to qualified investors, netting approximately 
$2 million after placement agent commissions and fees.  
Additionally, in April 1997, the Company entered a $2 million 
line of credit agreement (the "Credit Facility") with a bank 
expiring in October 1998.  Maximum borrowing under the Credit 
Facility is limited to a borrowing base of 80% of accounts 
receivable under 90 days and 40% of equipment costs.  Interest is 
payable monthly at prime plus one percent (currently 9.5%), with 
principal due upon maturity of the note in October 1998.  At 
August 31, 1997, the Company had approximately $1.4 million 
outstanding under the Credit Facility.  In the MFM acquisition, 
the Company assumed approximately $350,000 in long-term debt, of 
which $330,000 payable to MFM's existing bank was converted to 
borrowings under the Credit Facility in July 1997.   The Company 
believes that its current cash position, combined with 
availability on its Credit Facility, will provide the Company 
with sufficient working capital in future periods.


                           PART II

ITEM 1.  LEGAL PROCEEDINGS

On April 16, 1996, the Company filed an arbitration action 
against a franchisee alleging breach of its franchise agreement 
for refusal to submit required sales reports and pay royalty fees 
and contributions to the national marketing fund.  The franchisee 
filed suit in the Circuit Court of Cook County, Illinois against 
the Company and its officers and directors on April 19, 1996. The 
franchisee alleges that the Company misrepresented the initial 
investment required to establish a store and made untrue and 
unauthorized earnings claims in violation of the Illinois 
Franchise Disclosure Act. Plaintiffs seek rescission of the 
franchise agreement, damages of $600,000 and punitive damages in 
the amount of $6,000,000. Management believes the case is without 
merit and obtained an order staying litigation in order to 
compel the plaintiffs to have their claims heard in 
arbitration as required by the provisions of the franchise 
agreement. Hearings have been held on this matter and the Company 
anticipates a ruling on this matter in February 1998.  

On August 18, 1995, MFM filed a claim in federal court against a 
franchisee alleging trademark violations as a result of the 
franchisee's alleged misuse of the MFM trademark.  Subsequently 
the franchisee filed a counter claim to be heard in arbitration, 
as required under the franchise agreement, against MFM alleging 
unauthorized earnings claims in violation of the Trade Regulation 
Rule of the Federal Trade Commission.  The federal court claim 
was dismissed as a result of the issue being moved to 
arbitration.  The franchisee originally sought $250,000 in 
damages against MFM and subsequently amended the claim in April 
1997 to $500,000.  To date, seven arbitration hearings have been 
held on this matter.  An additional hearing date has been set 
for October 1997.  In connection with the MFM acquisition, the 
Company has placed in escrow 200,000 shares of Common Stock issued
as consideration in the acquisition, to secure indemnification by
the former owners of MFM against the outcome of this litigation.

ITEM 2.  CHANGES IN SECURITIES

On March 27, 1997, the Company authorized and issued a series of 
convertible preferred stock which has liquidation and dividend 
rights senior to that of common stock. See financial statements 
above, and exhibit 4.4 to the report on Form 10-QSB filed for the 
quarter ended February 28, 1997 for further details.


ITEM 3.  DEFAULTS UPON SENIOR SECURITIES

None.


ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

None.


ITEM 5.  OTHER INFORMATION

None

ITEM 6.  EXHIBITS AND REPORTS ON FORM 8-K

On July 23, 1997, the Company filed an amendment to its initial 
report on Form 8-K related to the acquisition of MFM completed on 
May 13, 1997.

EXHIBITS

The following exhibits are filed herewith.


EXHIBIT NO.    DESCRIPTION OF EXHIBIT

[i]  2.1       Asset Purchase Agreement dated February 2, 1996 between 
               the Company, and Brewster's Coffee Company, Inc. and
               Peter D. Grumhaus

[ii] 2.2a      Asset Purchase Agreement by and among BAB Systems, Inc.,
               Bagels Unlimited, Inc. ("BUI"), and Donald Nelson and 
               Mary Ann Varichak dated May 1, 1996

[iii] 2.3a     Asset Purchase Agreement by and between the 
               Company and Strathmore Bagels Franchise Corp. ("Strathmore")
               dated May 21, 1996

[iii] 2.3e     Memorandum of Understanding Regarding Form of License
               Agreement effective November 30, 1995, between Strathmore 
               and Host International, Inc.

[iii] 2.3f     Consent to Assignment between Strathmore and Host
               International, Inc., dated March 13, 1996, as amended May 
               21, 1996

[vii] 2.4a     Acquisition Agreement dated May 1, 1997 by and 
               among BAB Holdings, Inc., BAB Acquisition Corp., My Favorite 
               Muffin, Too, Inc., Muffin Holdings of Pennsylvania,
               a limited partnership, Ruth Stern, Owen Stern, and Ilona Stern

[vii] 2.4b     Registration Rights Agreement dated as of May 1,1997 between
               BAB Holdings, Inc., and  Owen Stern, Ruth Stern, Ilona Stern 
               and Pierce W. Hance

[vi] 4.4       Statement of Designation, Number, Voting Powers, Preferences
               and Rights of Series of Preferred Stock of BAB Holdings, 
               Inc. to be Designated Series A Convertible Preferred Stock 
               dated March 25, 1997

[iv] 10.1      Form of Franchise Agreement

[iv] 10.2      Form of Franchise Agreement--Satellite

[iv] 10.3      Form of Franchise Agreement--Wholesale

[iv] 10.4      Form of Area Development Agreement

[iv] 10.5      Confidentiality and Non-Competition Agreement with Franchisees

[iv] 10.6      Form of Confidentiality Agreement with Employees

[iv] 10.7      Licensing Agreement dated November 20, 1992 between the
               Company and Big Apple Bagels, Inc.

[iv] 10.8      Assignment of Royalty Mark & Trademark to the Company by Big
               Apple Bagels, Inc. dated November 20, 1992

[iv] 10.9      Agreement dated September 14, 1995 among the Company, Big
               Apple Bagels, Inc. and Paul C. Stolzer

[i] 10.10      Consulting agreement dated February 16, 1996 between 
               Paul C. Stolzer and BAB Holdings, Inc.

[iv]10.11      Leases dated November 2, 1994 and February 14, 1995 for
               principal executive office

[iv]10.12      1995 Long-Term Incentive and Stock Option Plan

[iv]10.13      1995 Outside Directors Stock Option Plan

[v] 10.15      Program Agreement dated February 10, 1997 between 
               BAB Systems, Inc., a wholly-owned subsidiary of the
               Company, and Franchise Mortgage Acceptance Company LLC

*   11.0       Calculation of Earning Per Share

[v] 21.1       List of Subsidiaries of the Company

- -----------------------------------
     
[i]   Incorporated by reference to the exhibits filed as a part 
      of the Company's Report on Form 10-KSB for the fiscal year ended
      November 30, 1995

[ii]  Incorporated by reference to the exhibits filed as a part of the
      Company's Report on Form 8-K dated May 1, 1996

[iii] Incorporated by reference to the exhibits filed as a part of the
      Company's Report on Form 8-K dated May 21, 1996

[iv]  Incorporated by reference to exhibits filed as a part of the Company's 
      Registration Statement on Form SB-2, effective November 27, 1995
      (Commission File No. 33-98060C)

[v]   Incorporated by reference to exhibits filed as a part of the Company's
      Report on Form 10-KSB for the fiscal year ended November 30, 1996

[vi]  Incorporated by reference to exhibits filed as a part of the Company's
      Report on Form 10-QSB for the fiscal quarter ended February 28, 1997.

[vii] Incorporated by reference to exhibits filed as a part of the Company's 
      Report on Form 8-K dated May 13, 1997

*     Filed herewith


                                  SIGNATURE

In accordance with the requirements of the Exchange Act, the 
registrant has duly caused this report to be signed on its behalf 
by the undersigned, thereunto duly authorized.

BAB HOLDINGS, INC.


Dated: October 15, 1997                   By: /s/ THEODORE P. NONCEK
       ----------------                       ----------------------
                                               Theodore P. Noncek,
                                            Chief Financial Officer,
                                            Treasurer and Secretary
                                           (Principal accounting and
                                                financial officer)


 INDEX
 NUMBER                    DESCRIPTION                       PAGE #
- --------    ----------------------------------               ------

 11.0       Computation of earnings per share 



Exhibit 11.0
- ------------
<TABLE>
<CAPTION>
                            BAB HOLDINGS, INC.
                   COMPUTATION OF EARNINGS PER SHARE
      3 MONTHS ENDED AUG 31, 1997 VERSUS 3 MONTHS ENDED AUG 31, 1996
      9 MONTHS ENDED AUG 31, 1997 VERSUS 9 MONTHS ENDED AUG 31, 1996

                                   3 Months   3 Months   9  Months  9 Months
                                   8/31/97     8/31/96    8/31/97    8/31/96 
                                   --------   --------   ---------  --------
<S>                                <C>         <C>        <C>       <C>
PRIMARY EPS
Net income(loss)                  $(528,411)   148,443   $(354,426) $292,087  
Less:  Preferred dividend 
        accumulated                (374,862)         -    (597,577)        -  
                                   --------    -------    --------  --------
Net income (loss) attributable
  to common shareholders          $(903,273)  $148,443   $(952,003) $292,087
                                   ========    =======    ========  ========
Weighted average shares 
   outstanding                    7,601,288   7,245,405  7,330,246  7,250,672
                                  =========   =========  =========  =========
Net income (loss) per 
   common share                   $ (0.1188)   $ 0.0205  $ (0.1299) $ 0.0403
                                  =========   =========  =========  =========

FULLY DILUTED  EPS
Net income(loss)                  $(528,411)  $148,443  $ (354,426) $ 292,087
Less:  Preferred dividend 
       accumulated                 (374,862)         -    (597,577)        - 
                                  ---------   --------   ---------  ---------   
Net income (loss) attributable
  to common shareholders          $(903,273)  $148,443   $(952,003) $ 292,087
                                  =========   ========   =========  =========
Weighted average shares 
   outstanding                    7,601,288  7,648,941   7,330,246  7,337,226
                                  =========  =========   =========  =========
Net income (loss) per 
   common share                   $(0.1188)  $ 0.0194    $(0.1299)  $  0.0398
                                  =========  =========   =========  =========

</TABLE>


<TABLE> <S> <C>



<ARTICLE> 5
<LEGEND>
THIS FINANCIAL DATA SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION
EXTRACTED FROM THE FINANCIAL STATEMENTS OF BAB HOLDINGS, INC. FOR THE
NINE MONTH PERIOD ENDED AUGUST 31, 1997 AND IS QUALIFIED IN ITS ENTIRETY
BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
       
<S>                                       <C>
<PERIOD-TYPE>                                    9-MOS
<FISCAL-YEAR-END>                          NOV-30-1997
<PERIOD-END>                               AUG-31-1997
<CASH>                                         860,206
<SECURITIES>                                         0
<RECEIVABLES>                                        0
<ALLOWANCES>                                         0
<INVENTORY>                                          0
<CURRENT-ASSETS>                             3,362,139
<PP&E>                                       6,806,613
<DEPRECIATION>                                 823,378
<TOTAL-ASSETS>                              16,548,074
<CURRENT-LIABILITIES>                        3,393,543
<BONDS>                                      1,452,117  
                                0
                                  2,018,568
<COMMON>                                    12,052,028
<OTHER-SE>                                  (2,368,182)
<TOTAL-LIABILITY-AND-EQUITY>                16,548,074
<SALES>                                      6,918,171
<TOTAL-REVENUES>                            10,146,441
<CGS>                                        2,323,786
<TOTAL-COSTS>                               10,517,721 
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              32,291
<INCOME-PRETAX>                               (354,426) 
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                           (354,426) 
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                  (952,003)
<EPS-PRIMARY>                                   (0.13)
<EPS-DILUTED>                                   (0.13)
        


</TABLE>


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