TRIATHLON BROADCASTING CO
10QSB, 1997-11-14
RADIO BROADCASTING STATIONS
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<PAGE>

                                  FORM 10-QSB
                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549



[X]  QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
     ACT OF 1934

     For the quarterly period ended September 30, 1997

[ ]  TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE EXCHANGE ACT

         For the transition period from ------------- to -------------

                         Commission File Number 0-26530


                         TRIATHLON BROADCASTING COMPANY
       (Exact name of small business issuer as specified in its charter)


                  DELAWARE                          33-0668235
       (State or other jurisdiction of            (IRS Employer 
        incorporation or organization)          Identification No.)


                                Symphony Towers
                            750 B Street, Suite 1920
                              San Diego, CA 92101
                    (Address of principal executive offices)

                                 (619) 239-4242
                          (Issuer's telephone number)

Check whether the issuer (1) filed all reports required to be filed by Section
13 or 15(d) of the Exchange Act during the past 12 months (or for such shorter
period that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days. Yes [X] No [ ]


                      APPLICABLE ONLY TO CORPORATE ISSUERS

The number of shares of the Company's equity outstanding as of November 13,
1997 is: 3,161,283 shares of Class A Common Stock, par value $.01 per share;
244,890 shares of Class B Common Stock, par value $.01 per share; 37,250
shares of Class C Common Stock, par value $.01 per share; 1,444,366 shares of
Class D Common Stock, par value $.01 per share; and 5,834,000 Depository
Shares, each representing a one-tenth interest in a share of 9% Mandatory
Convertible Preferred Stock, par value $.01 per share.

Transitional Small Business Disclosure Format.  Yes [ ]  No [X]

<PAGE>

                         TRIATHLON BROADCASTING COMPANY
                                  FORM 10-QSB
                                     INDEX

                                                                           Page
                                                                           ----
PART I - FINANCIAL INFORMATION

Item 1.  Financial Statements
- -------  --------------------

Condensed consolidated balance sheets - September 30, 1997 (unaudited)
   and December 31, 1996                                                     3

Condensed consolidated statements of operations - Three and nine months
   ended September 30, 1997 and 1996 (unaudited)                             4

Condensed consolidated statements of cash flows - Nine months
   ended September 30, 1997 and 1996 (unaudited)                             5

Condensed consolidated statement of stockholders' equity - Nine months
   ended September 30, 1997 (unaudited)                                      6

Notes to condensed consolidated financial statements                         7


Item 2.  Management's Discussion and Analysis or Plan of Operation          11
- -------  ---------------------------------------------------------

PART II - OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K.                                  19
- -------  ---------------------------------

                                       2
<PAGE>

PART  I - FINANCIAL INFORMATION
ITEM 1.  FINANCIAL STATEMENTS

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
                     CONDENSED CONSOLIDATED BALANCE SHEETS
                                 (in thousands)

                                                   September 30,   December 31,
                                                       1997           1996
                                                   ------------    -----------
                                                    (unaudited)      (Note)
ASSETS
      Current Assets
         Cash and cash equivalents                   $   2,315      $   3,083
         Accounts receivable, net                        7,879          4,523
         Notes receivable from officer                      50             75
         Other current assets                              326            290
                                                     ---------      ---------
      Total current assets                              10,570          7,971

      Property and equipment - less accumulated
        depreciation                                    10,196          7,534
      Intangible assets, net of accumulated
        amortization                                   112,756         65,159
      Notes receivable from officer                        250             --
      Other assets                                         516          7,730
      Assets held for sale                              20,000             --
                                                     ---------      ---------
                                                     $ 154,288      $  88,394
                                                     =========      =========

LIABILITIES AND STOCKHOLDERS' EQUITY

      Current Liabilities
         Due to affiliates                           $     346      $     335
         Accounts payable and accrued expenses           5,241          2,963
         Notes payable -- current portion                1,421            179
         Non-compete payable -- current portion            150             --
                                                     ---------      ---------
      Total current liabilities                          7,158          3,477

      Notes payable                                     79,379         12,821
      Non-compete payable                                  519             --
      Deferred taxes                                     7,630          7,630
      Deferred compensation                                109             84

      Stockholders' equity
         Preferred stock                                    12             12
         Common stock                                       49             48
         Paid-in-capital                                62,570         66,215
         Deferred compensation                            (415)          (682)
         Accumulated deficit                            (2,723)        (1,211)
                                                     ---------      ---------
      Total stockholders' equity                        59,493         64,382
                                                     ---------      ---------
                                                     $ 154,288      $  88,394
                                                     =========      =========


Note: The condensed consolidated balance sheet at December 31, 1996 has been
derived from the audited financial statements at that date but does not include
all of the information and footnotes required by generally accepted accounting
principles for complete financial statements.

     See accompanying notes to condensed consolidated financial statements.

                                       3
<PAGE>


                  TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
                  CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
                                   (in thousands)
                                     (unaudited)

<TABLE>
<CAPTION>
                                         Three Months Ended September 30,      Nine Months Ended September 30,
                                         --------------------------------      -------------------------------
                                               1997          1996                   1997           1996
                                             -------        -------               --------        -------
<S>                                          <C>            <C>                   <C>             <C>        
Net revenues                                 $ 9,382        $ 5,424               $ 22,996        $12,011 
Operating expenses                                                                               
   Station operating expenses                  5,983          3,795                 16,194          8,737
   Depreciation and amortization               1,165            427                  2,723            936
   Corporate expenses                            467            311                  1,481          1,115
   Deferred compensation                          94            113                    292            273
                                             -------        -------               --------        ------- 
Total operating expenses                       7,709          4,646                 20,690         11,061
                                             -------        -------               --------        ------- 
Operating income                               1,673            778                  2,306            950
Interest expense - net                        (1,348)          (419)                (2,860)        (1,279)
                                             -------        -------               --------        ------- 
Income/(loss) before income taxes and                                                            
   extraordinary item                            325            359                   (554)          (329)
Income taxes                                      --            (54)                    --            (54) 
                                             -------        -------               --------        ------- 
Income/(loss) before extraordinary item          325            305                   (554)          (383)
Extraordinary item - loss on early                                                               
   extinguishment of debt                         --             --                   (958)          (320)
                                             -------        -------               --------        ------- 
Net income/(loss)                                325            305                 (1,512)          (703)
Preferred stock dividend requirement          (1,377)        (1,377)                (4,131)        (3,037)
                                             -------        -------               --------        ------- 
Net loss applicable to common stock          $(1,052)       $(1,072)              $ (5,643)       $(3,740)
                                             =======        =======               ========        =======
Loss per common share:                                                                           
   Loss before extraordinary item            $ (0.22)       $ (0.22)              $  (0.96)       $ (0.67)
   Extraordinary item                             --             --               $  (0.20)       $ (0.10)
                                             -------        -------               --------        ------- 
Net loss per common share                    $ (0.22)       $ (0.22)              $  (1.16)       $ (0.77)
                                             =======        =======               ========        =======
Weighted average common shares outstanding     4,888          4,842                  4,877          4,842 
</TABLE>
                                                
     See accompanying notes to condensed consolidated financial statements.

                                       4
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
                CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                 (in thousands)
                                  (unaudited)

<TABLE>
<CAPTION>
                                                       Nine Months Ended September 30,
                                                       -------------------------------
                                                            1997           1996
                                                          --------       ---------

<S>                                                       <C>            <C>      
Cash flow/(used in) from operating activities             $    837       $ (2,795)
                                                                         
Investing activities                                                     
   Acquisition of net assets of radio stations including                 
      advance fees and deposits                            (63,459)       (39,308)
   Capital expenditures                                       (582)          (847)
   Due to affiliate                                             11            (70)
                                                          --------       --------
                                                           (64,030)       (40,225)
Financing activities                                                     
   Borrowings                                              108,279          9,000
   Debt repayment                                          (40,072)        (9,000)
   Financing costs                                          (1,651)        (2,926)
   Net proceeds from sale of preferred stock                    --         56,407
   Payment of preferred stock dividends                     (4,131)        (2,724)
                                                          --------       --------
                                                            62,425         50,757
                                                                         
Net (decrease)/increase in cash and cash equivalents          (768)         7,737
Cash and cash equivalents at beginning of period             3,083          5,046
                                                          --------       --------
Cash and cash equivalents at end of period                $  2,315       $ 12,783
                                                          ========       ========
Supplemental cash flow information:                                      
   Interest paid                                          $  3,351       $    703
   Taxes paid                                                   --       $     35
   Issuance of Class A Common Stock in connection                        
      with acquisitions                                   $    487             --
</TABLE>

     See accompanying notes to condensed consolidated financial statements.

                                       5
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
            CONDENSED CONSOLIDATED STATEMENT OF STOCKHOLDERS' EQUITY
                                 (in thousands)
                                  (unaudited)

<TABLE>
<CAPTION>
                                Series B     Mandatory
                               Convertible  Convertible   Class A   Class B   Class C   Class D
                                Preferred    Preferred     Common    Common    Common    Common
                                  Stock         Stock      Stock     Stock     Stock     Stock
                                  -----         -----      -----     -----     -----     -----
<S>                                 <C>          <C>        <C>        <C>       <C>      <C>
Balances at January 1, 1997         $6           $6         $31        $2        $1       $14
                                    
Issuance of 46,189 shares of
   Common Stock upon acquisition
   of stations                                                1

Deferred compensation

Dividends on Mandatory
   Convertible Preferred Stock
   ($.472 per share)

Net loss
                                    --           --         ---        --        --       ---
Balances at September 30, 1997      $6           $6         $32        $2        $1       $14
                                    ==           ==         ===        ==        ==       ===
</TABLE>

(RESTUBBED FROM TABLE ABOVE)

<TABLE>
<CAPTION>
                                                                    Total
                                          Paid-In    Deferred    Accumulated   Stockholders
                                          Capital  Compensation    Deficit        Equity
                                          -------  ------------  -----------   ------------
<S>                                       <C>         <C>         <C>            <C>    
Balances at January 1, 1997               $66,215     $(682)      $(1,211)       $64,382

Issuance of 46,189 shares of
     Common Stock upon acquisition
     of stations                              486                                   487

Deferred compensation                                   267                         267

Dividends on Mandatory
   Convertible Preferred Stock
   ($.472 per share)                       (4,131)                               (4,131)

 Net loss                                                          (1,512)       (1,512)
                                          -------     -----       -------       -------
Balances at September 30, 1997            $62,570     $(415)      $(2,723)      $59,493
                                          =======     =====       =======       =======
</TABLE>

     See accompanying notes to condensed consolidated financial statements.

                                       6
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
              Notes to Condensed Consolidated Financial Statements
                                  (unaudited)


NOTE 1 - BASIS OF PRESENTATION

      The accompanying unaudited condensed consolidated financial statements
have been prepared in accordance with generally accepted accounting principles
for interim financial information and with the instructions to Form 10-QSB and
Item 310(b) of Regulation S-B. Accordingly, they do not include all of the
information and footnotes required by generally accepted accounting principles
for complete financial statements. In the opinion of management, all
adjustments (consisting of normal recurring accruals) considered necessary for
a fair presentation have been included. Operating results for an interim period
are not necessarily indicative of the results that may be expected for a full
year. For further information, refer to the consolidated financial statements
and footnotes thereto included in the Triathlon Broadcasting Company
("Company") annual report on Form 10-KSB for the transition period from April
1, 1996 to December 31, 1996.

      The accompanying unaudited condensed consolidated financial statements
include the accounts and transactions of the Company and its wholly-owned
subsidiaries. All significant intercompany transactions and accounts have been
eliminated.

      The Company's revenues vary throughout the year. As is typical in the
radio broadcasting industry, the Company's first quarter generally produces the
lowest revenues for the year and the fourth quarter generally produces the
highest revenues for the year. The Company's operating results in any period
may be affected by the incurrence of advertising and promotion expenses that do
not necessarily produce commensurate revenues until the impact of the
advertising and promotion is realized in future periods.

NOTE 2 - ACQUISITIONS AND DISPOSITIONS

      The Company currently owns and operates, sells advertising on behalf of
or provides programming to 21 FM and 10 AM radio stations in six markets and
owns a regional sports radio network (the "Sports Network") in the Western
United States.

      On October 1, 1997, the Company completed the disposition of radio
stations KOLL-FM, KSSN-FM and KMVK-FM, each operating in the Little Rock,
Arkansas market (the "Little Rock Disposition") pursuant to an agreement with
Clear Channel Radio, Inc. The aggregate sale price was $20.0 million. The
Company did not recognize a gain or loss on the Little Rock Disposition. The
stations sold pursuant to the Little Rock Disposition have been classified as
Assets Held for Sale in the accompanying unaudited September 30, 1997 condensed
consolidated balance sheet. During the period from the date of acquisition
through date of sale, the Company capitalized a loss of approximately
$235,000, principally resulting from interest expense, related to the stations 
sold pursuant to the Little Rock Disposition.

      On June 2, 1997, the Company purchased radio stations KFAB-AM and
KGOR-FM, operating in the Omaha, Nebraska market, and the exclusive Muzak
franchise for the Lincoln and Omaha, Nebraska markets, from American Radio
Systems Corporation for an aggregate purchase price of $38.0 million (the
"KFAB/KGOR Acquisition").

                                       7
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
              Notes to Condensed Consolidated Financial Statements
                                  (unaudited)


      On May 15, 1997, the Company purchased Pinnacle Sports Productions, LLC
(the "Pinnacle Acquisition") which operates the Sports Network to broadcast all
of the men's football, basketball and baseball games and women's basketball and
volleyball games of the University of Nebraska. The purchase price of
approximately $3.3 million may be increased by $1.7 million if the University
of Nebraska (the "University") renews its contract with the Company in 2001 
for a minimum of an additional three year term. While renewal of the contract 
with the University cannot be assured, based on discussions the Company has had
with the University, the Company knows of no reason why the contract would not 
be renewed.

      On January 9, 1997 and April 25, 1997, respectively, the Company
purchased radio stations KZSN-FM and KZSN-AM, both operating in the Wichita,
Kansas market (the "Wichita Southern Skies Acquisition"), and radio stations 
KSSN-FM and KMVK-FM, both operating in the Little Rock, Arkansas market, from 
Southern Skies Corporation ("Southern Skies") for an aggregate purchase price 
of $22.6 million, 46,189 shares of the Company's Class A Common Stock valued 
at $487,000 and a non-competition agreement with one of the principals of 
Southern Skies Corporation under which it will pay $750,000 over a 5 year 
period (collectively the "Southern Skies Acquisition"). Also on April 25, 
1997, the Company purchased radio station KOLL-FM, operating in the Little 
Rock market, from SFX Broadcasting Inc. ("SFX"), an affiliate, for an 
aggregate purchase price of $4.1 million (the "KOLL Acquisition"). The Company 
had provided services for radio station KOLL-FM pursuant to a local market 
agreement ("LMA") since March 15, 1996.

      The acquisitions referred to above were accounted for using the purchase
method of accounting and were financed through borrowings available under the
Company's $80.0 million Amended Loan Agreement (as defined herein) or its prior
loan agreement with AT&T Commercial Finance Corporation ("AT&T"). The operating
results of the Wichita Southern Skies Acquisition, the Pinnacle Acquisition, 
and the KFAB/KGOR Acquisition are included in the accompanying unaudited 
condensed consolidated statement of operations as of their respective 
acquisition dates.

     In pursuing the Company's acquisition strategy, management is also aware 
that the Company's current group of stations combined with the aggressive 
thrust towards consolidation in the industry may present an attractive 
opportunity to maximize stockholder value through a sale of the Company's 
assets by the combination of the Company's business with that of a larger 
broadcasting company. The Company has engaged Goldman, Sachs & Co. to actively 
explore alternatives to maximize stockholder value and will continue to 
consider all available opportunities.

NOTE 3 - INDEBTEDNESS

      On May 30, 1997, the Company's subsidiaries entered into an Amended and
Restated Loan Agreement ("Amended Loan Agreement") with AT&T and Union Bank of
California, N.A. ("Union Bank") (collectively the "Lenders") in an aggregate
amount of $80 million. The purpose of the agreement was to refinance existing
debt, finance acquisitions and support working capital needs. The Amended Loan
Agreement is comprised of four tranches. The first, in the amount of $35
million, is a reducing revolver with principal payments due beginning on July
1, 1998 with a maturity of April 1, 2004. The second, in the amount of $25
million, is a term loan with principal payments due beginning on July 1, 1998
with a maturity of July 1, 2004. The third, in the amount of $20 million, is a
bridge loan which was fully repaid on October 1, 1997 in connection with the
closing of the Little Rock Disposition. The fourth, in the amount of $20
million, is an acquisition loan with the same terms as the second tranche. See
"Item 2. Management's Discussion and Analysis or Plan of Operation--Liquidity
and Capital Resources" for additional information.

                                       8
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
              Notes to Condensed Consolidated Financial Statements
                                  (unaudited)


      Loans under the Amended Loan Agreement bear interest at a floating rate
equal to a base rate which approximates prime plus 1/2 of 1%, plus an
applicable margin, or the LIBOR rate plus an applicable margin. The applicable
margin for the first tranche is 1.75% for base rate loans and 2.75% for LIBOR
rate loans and may be reduced in the event the Company achieves certain lower
leverage ratios. The applicable margin for the second and fourth tranches is
2.50% for base rate loans and 3.50% for LIBOR rate loans and for the third
tranche, which was repaid in full on October 1, 1997, was 2.25% for base rate
loans and 3.25% for LIBOR rate loans.

      The obligations of the Company's subsidiaries under the Amended Loan
Agreement are secured by a first priority security interest in all existing and
acquired property of the Company's subsidiaries, with the exception of FCC
licenses and authorizations to the extent it is unlawful to grant a security
interest in such licenses and authorizations, and all issued and outstanding
capital stock of the Company's subsidiaries. All outstanding indebtedness under
the Amended Loan Agreement is guaranteed by the Company. The Amended Loan
Agreement also contains financial leverage and coverage ratios, in addition 
to those imposed by provisions of the Depository Shares each representing a 
one tenth interest in a share of 9% Mandatory Convertible Preferred Stock, 
which may also inhibit the Company's ability to incur other indebtedness, and 
restrictions on capital expenditures and other payments.

      In connection with the Amended Loan Agreement, the Company wrote off,
during the quarter ended June 30, 1997, all deferred financing costs related to
the previous credit facility resulting in an extraordinary loss of $958,000 
being recorded in the accompanying condensed consolidated statements of 
operations.

      The Company subsidiaries' total outstanding indebtedness under the
Amended and Restated Loan Agreement, totaled $78.5 million on September 30,
1997 allowing the Company remaining unused borrowing availability of $1.5 
million. On October 1, 1997, the Little Rock Disposition was completed and the 
Company's outstanding indebtedness under the Amended Loan Agreement was 
reduced by $20 million to $58.5 million.

Note 4 - Related Party Transaction

      In September, 1997, the Company loaned to the Company's President and
CEO, $150,000 accruing interest at a rate of 7.25%, for which he pledged
35,294 shares of Class B Common Stock. All interest and principal are due
September, 2002.

Note 5 - DOJ Information Request

      Following the passage of the Telecommunications Act of 1996, the
Department of Justice, Antitrust Division ("DOJ") indicated its intention to
investigate certain existing industry practices that had not been previously
subject to anti-trust review. The Company has received information requests
regarding the joint selling agreement ("JSA") the Company had from September 1
to December 31, 1996 in the Wichita, Kansas market and the JSA the Company has
in Colorado Springs, Colorado and Spokane, Washington markets (the "Citadel
JSA"). These information requests also cover another JSA which the Company has
in Spokane, Washington. The Citadel JSA provided approximately 17% of the
Company's net revenue's during the nine months ended September 30, 1997. In the
event the DOJ requires the termination or modification of the Citadel JSA, the
Company believes that it will have a favorable long term impact on the 
Company's operations although the Company may suffer a short term disruption
in sales efforts caused by the transition because the Company believes that it 
can establish an independent sales force for the stations under the Citadel 
JSA. The Company has begun preparations for an orderly transition in the event
the DOJ requires the termination of the Citadel JSA.

                                       9
<PAGE>

                TRIATHLON BROADCASTING COMPANY AND SUBSIDIARIES
              Notes to Condensed Consolidated Financial Statements
                                  (unaudited)


Note 6 - Loss Per Common Share

      Loss per common share is based upon the net loss applicable to common
shares which is net of preferred stock dividends and upon the weighted average
of common shares outstanding during the period. The conversion of securities
convertible into common stock and the exercise of stock options were not
assumed in the calculation of loss per common share because the effect would be
antidilutive.

      In February 1997, the Financial Accounting Standards Board issued
Statement of Financial Accounting Standards No. 128, "Earnings Per Share" ("FAS
128"). FAS 128 establishes standards for computing and presenting earnings per
share ("EPS") and supersedes APB Opinion No. 15, "Earnings Per Share" ("Opinion
15"). FAS 128 replaces the presentation of primary EPS with a presentation of
basic EPS which excludes dilution and is computed by dividing income available
to common stockholders by the weighted-average number of common shares
outstanding during the period. This statement also requires dual presentation
of basic EPS and diluted EPS on the face of the income statement for all
periods presented. Diluted EPS is computed similarly to fully diluted EPS
pursuant to Opinion 15, with some modifications. FAS 128 is effective for
financial statements issued for periods ending after December 15, 1997,
including interim periods. Early adoption is not permitted and the statement
requires restatement of all prior-period EPS data presented after the effective
date. Management does not believe the implementation of FAS 128 will have a
material effect on the Company's EPS calculations.

                                      10

<PAGE>

ITEM 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION

      The following discussion of the financial condition and results of
operations of the Company should be read in conjunction with the condensed
consolidated financial statements and related notes thereto. The following
discussion contains certain forward-looking statements that involve risks and
uncertainties. The Company's actual results could differ materially from those
discussed herein. Factors that could cause or contribute to such differences
include, but are not limited to, risks and uncertainties relating to leverage,
the ability to obtain financing, integration of the recently completed
acquisitions, the ability of the Company to achieve certain cost savings, the
management of growth, the introduction of new technology, changes in the
regulatory environment, the popularity of radio as a broadcasting and
advertising medium and changing consumer tastes. The Company undertakes no
obligation to publicly release the results of any revisions to these
forward-looking statements that may be made to reflect any future events or
circumstances.

      In pursuing the Company's acquisition strategy, management is also aware
that the Company's current group of stations combined with the aggressive
thrust towards consolidation in the industry may present an attractive
opportunity to maximize stockholder value through a sale of the Company's
assets by the combination of the Company's business with that of a larger
broadcasting company. The Company has engaged Goldman Sachs to actively explore
alternatives to maximize stockholder value and will continue to consider all
available opportunities.


GENERAL

      The Company owns and operates radio stations primarily in medium and
small markets in the Midwestern and Western United States. The Company, after
giving effect to the Little Rock Disposition, currently owns and operates,
sells advertising on behalf of or provides programming to 21 FM and 10 AM radio
stations in six markets and owns the Sports Network as set forth in the
following chart:

                                   AM          FM
                                   --          --
Omaha, Nebraska(1)............      1           3
Spokane, Washington(2)(3).....      3           5
Wichita, Kansas...............      2           4
Colorado Springs, Colorado(2).      2           2
Lincoln, Nebraska(1)..........      0           4
Tri-Cities, Washington(4).....      2           3
                                   --          --
   Total                           10          21
- ------------------
(1)   The Company has acquired the rights to the Sports Network pursuant to the
      Pinnacle Acquisition.
(2)   Includes four stations in each of the Colorado Springs and Spokane
      markets owned by the Company which are subject to a JSA.

                                      11
<PAGE>

(3)   Includes one station that is not owned by the Company but on which it
      sells advertising pursuant to a JSA.
(4)   Includes one station that is not owned by the Company but on which it
      provides services and sells advertising pursuant to a local marketing
      agreement.


      The performance of a radio station group, such as the Company, is
customarily measured by its ability to generate Broadcast Cash Flow. "Broadcast
Cash Flow" is defined as net revenues less station operating expenses. Although
Broadcast Cash Flow is not a measure of performance calculated in accordance
with generally accepted accounting principles ("GAAP"), the Company believes
that Broadcast Cash Flow is accepted by the broadcasting industry as a
generally recognized measure of performance and is used by analysts who report
publicly on the performance of broadcasting companies. Nevertheless, this
measure should not be considered in isolation or as a substitute for operating
income, net income, net cash provided by operating activities or any other
measure for determining the Company's operating performance or liquidity that
is calculated in accordance with GAAP.

      The primary source of the Company's revenues is the sale of advertising
time on its radio stations. The Company's most significant station operating
expenses are employee salaries and commissions, programming expenses and
advertising and promotional expenditures. The Company seeks to reduce expenses
at the stations by implementing cost controls, operating the stations as groups
in their respective markets and lowering overhead by combining and centralizing
administrative and financing functions of its stations.

      The Company's revenues are primarily affected by the advertising rates
its radio stations charge. The Company's advertising rates are in large part
based on a station's ability to attract audiences in the demographic groups
targeted by its advertisers, as measured principally by Arbitron (an
independent rating service) on a quarterly basis. Because audience ratings in
local markets are crucial to a station's financial success, the Company
endeavors to develop strong listener loyalty. The Company seeks to diversify
the formats on its stations, which helps to insulate it from the effects of
changes in the musical tastes of the public in any particular format. The
number of advertisements that can be broadcast without jeopardizing audience
levels (and the resulting ratings) is limited in part by the format of a
particular station. The Company's stations strive to maximize revenue by
constantly managing the number of commercials available for sale and adjusting
prices based upon local market conditions. In the broadcasting industry, radio
stations often utilize trade (or barter) agreements which exchange advertising
time for goods or services (such as travel or lodging), instead of for cash.
The Company generates most of its revenue from local advertising, which is sold
primarily by a station's sales staff. To generate national advertising sales,
the Company engages independent advertising sales representatives that
specialize in national sales for each of its stations.

      The Company's revenues vary throughout the year. As is typical in the
radio broadcasting industry, the Company's first quarter generally produces the
lowest revenues for the year, and the fourth quarter generally produces the
highest revenues for the year. The Company's operating results in any period
may be affected by the incurrence of advertising and promotion expenses that do
not necessarily produce commensurate revenues until the impact of the
advertising and promotion is realized in future periods.

                                      12
<PAGE>

      The radio broadcasting industry is highly competitive. The financial
results of each of the Company's stations are dependent to a significant degree
upon its audience ratings and its share of the overall advertising revenue
within the station's geographic market.

      On February 12, 1997, the Company adopted a change in the Company's
fiscal year end from March 31 to December 31, effective December 31, 1996.

      Following the passage of the Telecommunications Act of 1996, the DOJ
indicated its intention to investigate certain existing industry practices that
had not been previously subject to anti-trust review. The DOJ is investigating
the Citadel JSA in connection with the concentration of radio station ownership
within Colorado Springs, Colorado and Spokane, Washington. In a recent case
unrelated to the Company, the DOJ has, for the first time, requested the
termination of a radio station JSA that, in the opinion of the DOJ, would have
given a radio station owner, together with its proposed acquisition of other
radio stations in the area, control over more than 60% of radio advertising
revenue in the area. The Citadel JSA provided approximately 17% of the
Company's net revenues in the nine month period ending September 30, 1997. In
the event the DOJ requires the termination or modification of the Citadel JSA,
the Company believes that it should have a favorable long term impact on the 
Company's operations, although the Company may suffer a short term disruption
in sales efforts caused by the transition, because the Company believes that 
it can establish an independent sales force for the stations under the 
Citadel JSA. The Company has begun preparations for an orderly transition 
in the event the DOJ requires the termination of the Citadel JSA.

RESULTS OF OPERATIONS

         The Company's condensed consolidated financial statements are not
directly comparable from period to period due to acquisition and disposition
activity.

THREE MONTHS ENDED SEPTEMBER 30, 1997 (the "1997 Quarter") COMPARED TO THREE
MONTHS ENDED SEPTEMBER 30, 1996 (the "1996 Quarter")

      Net revenues increased approximately $4.0 million or 74% to approximately
$9.4 million for the 1997 Quarter from approximately $5.4 million for the 1996
Quarter as a result of acquisitions consumated subsequent to September 30, 1996
as well as the growth at continuously owned and operated stations. On a same
station basis for the radio stations owned and operated as of September 30,
1997, net revenues increased to approximately $9.4 million for the 1997 Quarter
from approximately $8.5 million for the 1996 Quarter which represented an 11%
increase. Despite the growth in net revenues, the Company was impacted by
continued ramifications of disruptions in sales efforts prior to Company's
ownership of the radio stations and by the restructuring of sales management
and turnover of sales staff during the periods after the acquisitions of
stations. Revenues in the 1997 Quarter were increased by the inclusion in net
revenues of the reimbursement for operating expenses under the Citadel JSA. No
revenue in respect of expense reimbursement was recorded during the 1996
Quarter since the Company operated those radio stations under a LMA with
Pourtales Radio Partnership ("Pourtales") at that time.

      Station operating expenses increased by approximately $2.2 million or 58%
in the 1997 Quarter to approximately $6.0 million from approximately $3.8
million for the 1996 Quarter primarily due to the inclusion of expenses related
to the stations acquired, and JSAs entered into subsequent to September 30,
1996. On a same station basis for the radio stations owned and operated by the
Company as of

                                      13
<PAGE>

September 30, 1997, operating expenses of approximately $6.0 million for the
1997 Quarter approximately equaled the operating expenses of the 1996 Quarter.
The lack of change in operating expenses resulted from the improved cost
structure of stations acquired subsequent to September 30, 1996 and continuing
implementation of the Company's cost reduction programs and efficiencies of
combined operations. Further, station operating expenses during the 1997
Quarter include amounts expended for radio stations subject to the Citadel JSA
for which no expenses were included in the prior year quarter.

      Broadcast Cash Flow ("BCF") for the 1997 Quarter was approximately $3.4
million with BCF as a percentage of net revenues ("BCF Margin") of 36% versus
BCF for the 1996 Quarter of approximately $1.6 million, an increase of 112%,
and BCF Margin of 30%. BCF Margin in the 1997 Quarter was reduced by
approximately 3 percentage points by the impact of recording as revenues the
reimbursement of expenses under the Citadel JSA and including the related
expenses in station operating expenses. On a same station basis, BCF for the
1997 Quarter increased approximately 36% as compared to the 1996 Quarter
principally as a result of increased net revenues, the improved cost structure
of the newly acquired stations and the effects of the Company's cost reduction
programs.

      Depreciation and amortization expense for the 1997 Quarter was
approximately $1.2 million versus approximately $427,000 for the 1996 Quarter.
The increase was principally attributable to amortization of intangible assets
resulting from acquisitions consummated subsequent to September 30, 1996.

      Corporate expenses consisting primarily of officer's salary, financial
consulting and professional fees and expenses, and corporate office expenses
for the 1997 Quarter were approximately $467,000 as compared to $311,000 for
the 1996 Quarter. The increase is principally attributed to the loss of
reimbursement of expenses by Pourtales pursuant to the Shared Expense Agreement
as a result of the acquisition by the Company of the Pourtales owned stations
and increased expenses attributable to acquisitions subsequent to September 30,
1996. Included in corporate expense are fees paid to SFX for services rendered
by The Sillerman Companies ("TSC") under the Amended and Restated SCMC
Agreement of $139,000 and $92,000 for the 1997 Quarter and the 1996 Quarter,
respectively.

      The Company recorded deferred compensation expense of $94,000 for the
1997 Quarter and $113,000 in the 1996 Quarter. This recurring expense, not
currently, and in some cases, never affecting cash flow, is related to stock,
stock options and stock appreciation rights granted to officers, directors and
advisors in prior periods.

      Operating income (net revenues less total operating expenses) for the
1997 Quarter was approximately $1.7 million as compared to $778,000 for the
1996 Quarter. The increase in the operating income results principally from the
inclusion of three full months of operations for stations acquired subsequent
to September 30, 1996 and from the items noted above.

      Net interest expense for the 1997 Quarter was approximately $1.3 million
as compared to $419,000 for the 1996 Quarter. The net increase in expense was
principally attributable to the increased borrowings to complete the
acquisitions of radio stations subsequent to September 30, 1996.

      Net income before income taxes for the 1997 Quarter was $325,000 as
compared to $359,000 for the 1996 Quarter. Net income for the 1997 Quarter and
the 1996 Quarter was $325,000 and $305,000,

                                      14
<PAGE>

respectively. Net loss applicable to common stock for the 1997 Quarter of
approximately $1.1 million approximately equaled the loss for the 1996 Quarter.
The increase in operating income offset by increased amortization and net
interest expense resulted in no change in the net loss applicable to common
stock.


NINE MONTHS ENDED SEPTEMBER 30, 1997 (the "1997 Period") COMPARED TO NINE
MONTHS ENDED SEPTEMBER 30, 1996 (the "1996 Period")

      Net revenues increased approximately $11.0 million or 92% to
approximately $23.0 million for the 1997 Period from approximately $12.0
million for the 1996 Period as a result of acquisitions, LMAs and JSAs entered
into during calendar 1996 and 1997 and the growth at continuously owned and
operated stations. On a same station basis for the radio stations owned and
operated as of September 30, 1997, net revenues increased to $26.5 million for
the 1997 Period from approximately $23.0 million which represented a 15%
increase over the net revenues for the same period in 1996. Despite the growth
in net revenues, the Company continued to be impacted by disruptions in sales
efforts as a result of the pending sales of radio stations to the Company prior
to the Company's ownership and the restructuring of sales management and
turnover of sales staff during the periods after the acquisitions of stations.
Revenues increased during the 1997 Period due to the inclusion in net revenues
of the reimbursement for operating expenses under the Citadel JSA. No
reimbursement was recorded during the 1996 Period since the Company operated
those radio stations under a LMA during the 1996 period.

      Station operating expenses increased by approximately $7.5 million or 85%
in the 1997 Period to approximately $16.2 million from approximately $8.7
million for the 1996 Period primarily due to the inclusion of expenses related
to the acquisitions and operating agreements entered into during 1996 and 1997.
On a same station basis for the radio stations owned and operated by the
Company as of September 30, 1997, operating expenses for the 1997 Period
increased approximately $2.1 million to approximately $18.8 million from $16.7
million which represented a 13% increase over operating expenses for the same
period in 1996. Station operating expenses during the period prior to the
Company's operation and/or ownership lack comparability in some instances as a
result of the absence of certain costs including salaries for owner-management.
The benefits of continuing implementation of the Company's cost reduction
programs and efficiencies of combined operations in the markets served during
the 1997 Period did not fully offset the impact of the additional required
costs not incurred in the prior period by the former owners such as the
addition of a General Manager to a station that was managed personally by the
prior owner. Further, station operating expenses during the 1997 Period include
amounts expended for radio stations subject to the Citadel JSA for which no
expenses were included in the prior year quarter.

      Broadcast Cash Flow for the 1997 Period was approximately $6.8 million
with BCF Margin of 30% versus BCF of approximately $3.3 million, an increase of
106%, and BCF Margin of 27% for the 1996 Period. BCF Margin in the 1997 Period
was reduced by approximately 3 percentage points by the impact of recording as
revenues the reimbursement of expenses under the Citadel JSA and including the
related expenses in station operating expenses. On a same station basis, BCF
for the 1997 Period increased approximately 20% as compared to the 1996 Period
principally due to increased revenue in all markets and the cost reduction
program implemented by the Company.

                                      15
<PAGE>

      Depreciation and amortization expense for the 1997 Period was
approximately $2.7 million versus approximately $936,000 for the 1996 Period.
The increase was attributable to the additional depreciation of fixed assets
and amortization of intangible assets resulting from acquisitions consummated
during calendar 1996 and 1997.

      Corporate expenses consisting primarily of officer's salary, financial
consulting and professional fees and expenses, and corporate office expenses
for the 1997 Period were approximately $1.5 million as compared to $1.1 million
for the 1996 Period. The increase is principally attributed to the loss of
reimbursement of expenses by Pourtales pursuant to the Shared Expense Agreement
as a result of the acquisition by the Company of the Pourtales owned stations
and increased expenses related to acquisitions subsequent to September 30,
1996. Included in corporate expense are fees paid to SFX for services rendered
by TSC under the Amended and Restated SCMC Agreement of $421,000 and $251,000
for the 1997 Period and the 1996 Period, respectively.

      The Company recorded deferred compensation expense of $292,000 for the
1997 Period and $273,000 for the 1996 Period. This recurring expense, not
currently, and in some cases, never affecting cash flow, is related to stock,
stock options and stock appreciation rights granted to officers, directors and
advisors in prior periods.

      Operating income for the 1997 Period was approximately $2.3 million as
compared to $950,000 for the 1996 Period. The increase in operating income
results principally from the inclusion of results of operations for stations
acquired subsequent to September 30, 1996.

      Net interest expense for the 1997 Period was approximately $2.9 million
as compared to $1.3 million for the 1996 Period. The net increase in expense
was principally attributable to the increased borrowings to complete the
Company's acquisition of radio stations subsequent to September 30, 1996.

      Net loss before extraordinary item and income taxes for the 1997 Period
was $554,000 versus a loss of $329,000 for the 1996 Period period. Net loss
before extraordinary item for the 1997 Period was $554,000 versus a loss of
$382,000 for the 1996 Period period. The Company incurred extraordinary losses
of $958,000 and $320,000 in the nine month periods ended September 30, 1997 and
1996, respectively, in connection with the early extinguishment of debt. Net
loss for the 1997 Period and 1996 Period was $1.5 million and $703,000,
respectively. Net loss applicable to common stock for the 1997 Period was
approximately $5.6 million as compared to approximately $3.7 million for the
1996 Period. The increase in the net loss applicable to common stock was
principally due to the extraordinary loss incurred in the 1997 period and the
full nine month provision for dividends in 1997 on the Depository Shares each
representing a one tenth interest in a share of 9% Mandatory Convertible
Preferred Stock issued in March 1996 (the "Preferred Stock Offering").


LIQUIDITY AND CAPITAL RESOURCES

      Since inception, the Company's principal sources of funds have been the
proceeds from the Company's initial public offering on September 5, 1995 (the
"Initial Public Offering") of approximately $12.9 million, the borrowing of
$9.0 million under the loan agreement with AT&T (the "Initial Loan Agreement"),
net proceeds of approximately $56.4 million from the Preferred Stock Offering,
the borrowing of $40.0 million under the credit agreement with AT&T, and the
borrowing of $78.5 million

                                      16
<PAGE>

under the Amended Loan Agreement. The cost of the acquisitions completed
through September 30, 1997, including the stations subject to the Little Rock
Disposition, of approximately $130.9 million were financed with the proceeds
from the Company's Initial Public Offering, the Preferred Stock Offering and
the borrowings mentioned above.

      Cash flow provided from operating activities for the 1997 Period was
approximately $837,000 as compared to cash used in operations of $2.8 million
for the 1996 Period. The increase in cash flow from operating activities was
principally due to growth in BCF as compared to the 1996 period. Cash used in
investing activities was approximately $64.0 million during the 1997 Period and
approximately $40.2 million for the 1996 Period relating primarily to the
acquisitions of radio stations. Cash flow from financing activities during
these periods amounted to approximately $62.4 million during the 1997 Period
and approximately $50.8 million for the 1996 Period principally related to
borrowings under the Amended Loan Agreement during the 1997 Period and net
proceeds from the Preferred Stock Offering in the 1996 Period.

      The Company completed a refinancing of its credit facility with AT&T by
entering into the Amended Loan Agreement with AT&T and Union Bank in an
aggregate amount of $80 million. Giving effect to the Little Rock Disposition,
the Company has currently borrowed $58.5 million under the Amended Loan
Agreement, has $1.5 million available to finance operations and $20 million
available to finance additional acquisitions. The Company's ability to borrow
funds under the Amended Loan Agreement is conditioned on meeting certain
financial ratios discussed below as well as those imposed by provisions of the 
Depository Shares each representing a one tenth interest in a share of 9%
Mandatory convertible Preferred Stock, therefore, the maximum amounts which 
might become available under the facility, and the maximum amounts actually 
available to the Company at any particular time may be less. The Amended Loan 
Agreement consists of four senior secured credit facilities.

      The first facility ("Tranche A") is revolver in the maximum amount of
$35.0 million (the "Initial Revolver"). The Initial Revolver will bear interest
at a rate based, at the Company's option, on LIBOR or an alternative base rate
which is substantially equivalent to the Lenders' prime rate. The interest rate
may vary from LIBOR + 0.50% (or the alternative base rate + 1.50%) to LIBOR +
2.75% (or the alternative base rate + 1.50%), based upon the Company's
consolidated leverage ratio. The amount available under the Initial Revolver
decreases on a quarterly basis, in amounts ranging from $350,000 per quarter
beginning July 1, 1998 to approximately $1.8 million per quarter beginning in
2003. Currently, with the Company's borrowings under Tranche A at $33.5
million, the first principal payment will be due on July 1, 1999. The final
maturity of Tranche A is April 1, 2004.

      The second facility ("Tranche B") is a term loan in the maximum amount of
$25.0 million (the "Term Loan"). The Term Loan will bear interest at LIBOR +
3.50% (or the alternative base rate + 2.50%). The principal of the Term Loan
must be reduced by $31,250 per quarter beginning July 1, 1998, until the final
maturity on July 1, 2004.

      The third facility ("Tranche C") was a term loan in the amount of $20.0
million (the "Little Rock Facility") which was repaid from the proceeds of the
Little Rock Disposition.

      The fourth facility (the "Acquisition Revolver") will be made available
to the Company to fund future acquisitions in an aggregate amount of up to $20
million. The amount available may be reduced pursuant to total debt limitations
specified in the Amended Loan Agreement. The Acquisition Revolver will bear
interest at LIBOR + 3.50% (or the alternative base rate + 2.50%). The principal
of the

                                      17
<PAGE>

Acquisition Revolver must be reduced by $125,000 per year (paid on a quarterly
basis) until the final maturity on July 1, 2004.

      The Company has incurred additional indebtedness pursuant to the Pinnacle
Acquisition consisting of a note, which the Company assumed from the prior
owners, of $525,000 to Havelock Bank of Lincoln, Nebraska bearing an interest
rate of 1/2 of 1% under prime which matures on December 31, 1997 and notes to
the prior owners which require a payment of $1.0 million on each of May 15,
1998 and 1999. The purchase price of the Pinnacle Acquisition may be increased
by $1.7 million if the University renews its contract with the Company in 2001 
for a minimum of an additional three year term and the payment of such would 
be required at the time the renewal is obtained. While renewal of the contract
with the University cannot be assured, based on discussions the Company has had
with the University, the Company knows of no reason why the contract would not 
be renewed. Additionally, under the Company's broadcast rights agreement with 
the University, annual rights fee payments ranging from approximately $1.7 
million in 1997 to approximately $1.8 million in 2000 are due on October 1 of 
each year, or, at the option of the Company each year, may be paid in seven 
equal principal installments plus interest at the prime rate.

      For the remainder of 1997, it is anticipated that the Company will be
able to meet its capital needs, including interest expense, dividends,
corporate expense, capital expenditures and other commitments from cash on hand
and cash provided from operations which assumes continued improvement in the
operating results of the Company's radio stations. The Company further
anticipates that future debt service, dividends, and other commitments will be
met from cash on hand, cash provided from operations, which assumes a continued
substantial improvement in the operating results of the Company's radio
stations, and additional borrowings which may be available under the Amended 
Loan Agreement. The Company's ability to make these improvements will be 
subject to prevailing economic conditions and to legal, financial, business, 
regulatory, industry and other factors, many of which are beyond the Company's 
control.

      The Company will be required to incur additional indebtedness or raise
additional equity financing to fund its operations in the event its operations 
operations do not improve and in connection with possible future acquisitions 
of radio properties and is likely to need to incur or raise such additional 
financing when the balloon payments are due in 2004 under the Amended Loan 
Agreement. There can be no assurance that the Company will be able to incur 
such additional indebtedness or raise additional equity on terms acceptable to 
the Company, if at all. Without such sources of funding, it is unlikely that 
the Company will be able to continue to implement its acquisition strategy.

                                      18
<PAGE>

PART II. Other Information

ITEM 6.  Exhibits and Reports on Form 8-K

         (a) Exhibits

EXHIBIT
NUMBER                              DESCRIPTION OF EXHIBIT
- ------                              ----------------------

 **3.1   Amended and Restated Certificate of Incorporation of Triathlon
         Broadcasting Company
  +3.2   Certificate of Amendment to The Amended and Restated Certificate of
         Incorporation of Triathlon Broadcasting Company
  *3.3   By-laws of the Company
  *4.1   IPO Underwriters' Warrant
  *4.2   Specimen Stock Certificate for Class A Common Stock
 **4.3   Certificate of Designations of the Series B Convertible Preferred Stock
 **4.4   Form of Certificate of Designations of the % Mandatory Convertible
         Preferred Stock
 **4.5   Form of Deposit Agreement relating to the % Mandatory Convertible
         Preferred Stock
 **4.6   Form of Stock Certificate for % Mandatory Convertible Preferred Stock
 **4.7   Form of Depository Receipt Evidencing Depository Shares
    27   Financial Data Schedule

Footnotes

- ------------------
*     Incorporated by reference to the Registrant's Registration Statement on
      Form SB-2 (File No. 33-94316), as amended, originally filed with the
      Securities and Exchange Commission on July 6, 1995.
**    Incorporated by reference to the Registrant's Registration Statement on
      Form SB-2 (File No. 333-1186), as amended, originally filed with the
      Securities and Exchange Commission on February 9, 1996.
+     Incorporated by reference to the Registrant's Annual Report on Form
      10-KSB for the transition period from April 1, 1996 to December 31, 1996,
      filed with the Securities and Exchange Commission on May 13, 1997.


      (b) Reports on Form 8-K

      Form 8-K filed with Securities and Exchange Commission on October 16,
1997 reporting the completion of the dispositon of radio stations KSSN-FM,
KMVK-FM and KOLL-FM operating in the Little Rock, Arkansas market under Item 2
and Item 7.

                                      19
<PAGE>

                                   SIGNATURES


         In accordance with Section 13 or 15(d) of the Exchange Act, the
registrant has caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.


                                            TRIATHLON BROADCASTING COMPANY


                                            By: /s/  Norman Feuer
                                               -----------------------------
                                               Chief Executive Officer
 
                                            By: /s/ William G. Thompson
                                               -----------------------------
                                               Chief Financial Officer
Dated: November 14, 1997

                                      20


<TABLE> <S> <C>

<PAGE>

<ARTICLE> 5
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-END>                               SEP-30-1997
<CASH>                                       2,315,000
<SECURITIES>                                         0
<RECEIVABLES>                                8,678,000
<ALLOWANCES>                                   749,000
<INVENTORY>                                          0
<CURRENT-ASSETS>                            10,570,000
<PP&E>                                      10,494,000
<DEPRECIATION>                               1,298,000
<TOTAL-ASSETS>                             154,288,000
<CURRENT-LIABILITIES>                        7,158,000
<BONDS>                                              0
                            6,000
                                      6,000
<COMMON>                                        49,000
<OTHER-SE>                                  59,432,000
<TOTAL-LIABILITY-AND-EQUITY>               154,288,000
<SALES>                                     25,513,000
<TOTAL-REVENUES>                            22,996,000
<CGS>                                                0
<TOTAL-COSTS>                               18,710,000
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                           2,860,000
<INCOME-PRETAX>                              (554,000)
<INCOME-TAX>                                         0
<INCOME-CONTINUING>                          (554,000)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                              (958,000)
<CHANGES>                                            0
<NET-INCOME>                               (5,642,000)
<EPS-PRIMARY>                                   (1.16)
<EPS-DILUTED>                                   (1.16)
        


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