JERRYS FAMOUS DELI INC
10-K405, 1997-03-31
EATING PLACES
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 10-K
                       THE SECURITIES EXCHANGE ACT OF 1934


[X]  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
     EXCHANGE ACT OF 1934 [FEE REQUIRED]

                   For the fiscal year ended December 31, 1996
                                       OR

[ ]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
     EXCHANGE ACT OF 1934 [NO FEE REQUIRED]


            For the transition period from _______________ to ______
                         Commission file number _______


                            JERRY'S FAMOUS DELI, INC.
             (Exact name of Registrant as specified in its charter)


<TABLE>
<S>                               <C>                            <C>       
         California                          5812                     95-3302338
(State or other jurisdiction of   (Primary Standard Industrial      (I.R.S. Employer
incorporation or organization)     Classification Code Number)   Identification Number)
</TABLE>

                             12711 Ventura Boulevard
                                    Suite 400
                          Studio City, California 91604
                                 (818) 766-8311
               (Address, including zip code, and telephone number,
        including area code, of registrant's principal executive offices)


        Securities registered pursuant to Section 12(b) of the Act: None
    Securities registered pursuant to Section 12(g) of the Act: Common Stock

         Indicate by check mark if disclosure of delinquent filers pursuant to
Item 405 of Regulation S-K is not contained herein, and will not be contained,
to the best of Registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K.  YES    X     NO    .
                                    ---       ---

         Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
Registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days. YES   X   NO    .
                                               ---    ----

         The number of shares of common stock of the Registrant outstanding as
of February 29, 1997: 10,383,062 shares.

         The aggregate market value of the outstanding common stock of the
Registrant held by non-affiliates of the Registrant, based on the market price
at February 29, 1997, was approximately $14,541,000.

                       Documents Incorporated by Reference

         Certain portions of the following documents are incorporated by
reference into Part III of this Form 10-K: The Registrant's Proxy Statement for
the Annual Meeting of Shareholders to be held May 27, 1997.

<PAGE>   2
                            JERRY'S FAMOUS DELI, INC.

                                     PART I

ITEM 1.  BUSINESS

THE COMPANY

         Jerry's Famous Deli, Inc. (the "Company" or "JFD") was established in
1978 to develop the Jerry's Famous Deli restaurant in Studio City, California.
Three additional Jerry's Famous Deli restaurants were opened prior to 1995 in
Encino, California (1989), Marina del Rey, California (1991) and West Hollywood,
California (January, 1994). In 1996, two new Jerry's Famous Deli restaurants
were opened in Pasadena, California (February 1996) and Westwood, California
(June 1996). Also in July 1996, the Company purchased two existing restaurants
and a bakery adjoining one of the restaurants in Sherman Oaks, California, which
has continued to operate under the name "Solley's, and Woodland Hills,
California, which was closed for renovation and reopened in December 1996 as a
Jerry's Famous Deli. In September 1996, the Company purchased the real property,
building and restaurant business of "Wolfie Cohen's Rascal House," a well known
deli-style restaurant in Miami Beach, Florida, which the Company has operated
and intends to continue to operate under the name "Wolfie Cohen's Rascal House."
The Company has substantially retained and expanded upon the menu and operating
format of the restaurant, but the hours of operation of the restaurant have been
expanded to a 24-hour operation, and the restaurant has begun delivery service,
taking call-in orders for take out, and taking charge cards, all of which were
not previously done at Rascal House.

         Jerry's Famous Deli restaurants have the look and high energy feel of a
theme restaurant, with Broadway as the theme and posters, pictures and colored
klieg lighting creating the setting. However, the true strength of the Jerry's
Famous Deli restaurants is in the execution of its extraordinary menu. JFD
believes no one else has delivered a menu of over 700 items with consistency and
quality in multiple locations. People come to Jerry's Famous Deli restaurants
for the food, and they expect their favorite item the same way every time at
every location. The Company depends heavily on repeat customers, and it
emphasizes consistency, quality and cleanliness in an atmosphere acceptable to
the whole family, and appealing to the very different demographics in the
clientele at different times of the day. With an extensive menu, 24-hour
operation and high energy ambiance, all of the nine Jerry's Famous Deli
restaurants in operation at December 31, 1996 had average annualized sales of
approximately $6.3 million per location for the year ended December 31, 1996.

         Management believes that the Company distinguishes itself in the
restaurant business by the way it merchandises its restaurants, offering a broad
menu of moderately priced food for in-store eating, take-out or on a delivered
basis, including catering services, 24 hours a day, seven days a week. Each
restaurant is designed with a "New York theatrical" theme featuring colored
klieg lights, spotlights, and theater show posters, thereby generating a high
energy yet casual ambiance which results in a unique dining experience.

         The Company's current objectives are to expand operations in Southern
California and to other areas consistent with the Company's location strategy
and market niche. The Company is actively reviewing additional potential
locations in California, Nevada and the East Coast. See "Business -- Market
Niche" and "Business -- Future Development Strategy." Management may consider
additional public or private offerings of its common stock and preferred stock
as well as additional debt financing to fund its future expansion efforts. There
is no assurance that the Company's financial or growth objectives can be
achieved or that additional capital will be available to finance the Company's
business plan.
See  "Risk Factors."

         The Company is organized under the laws of the State of California. The
Company's offices are located at 12711 Ventura Boulevard, Suite 400, Studio
City, California 91604. Its telephone number is (818) 766-8311.

RECENT DEVELOPMENTS

         On October 20, 1995, the Company completed its initial public offering
of 1,955,000 shares of Common Stock (the "Public Offering"), which resulted in
net proceeds of approximately $9,235,800. The Company has used the

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proceeds to finance the expansion of the Company's operations, including the
acquisition and renovation of the Pasadena and Westwood restaurants.

         On March 27, 1996, the Company purchased the site of its existing
Marina del Rey restaurant from its landlord, for a purchase price of $3,963,510,
paid $713,510 in cash and $3,250,000 in the form of a collateralized promissory
note with monthly interest only payments at 9% per annum until March 27, 2001,
when the entire balance is due. The Company concurrently paid an existing
$1,130,000 debt owed to its principal shareholder, who in turn paid a $1,200,000
debt owed to the Marina landlord as required under the purchase agreement.

         As of March 28, 1996, the Company entered a lease agreement for a new
9,400 square foot restaurant to be located at Two Town Center, 3210 Park Center
Drive, Costa Mesa, California. The restaurant is now being renovated, and is
scheduled to open in May 1997.

         On August 22, 1996, the Company entered an agreement with Waterton
Management, LLC ("Waterton") for the purpose of raising additional capital to
support further growth. Under the agreement with Waterton, the Company granted
Waterton an option, subject to certain conditions, to purchase, directly or
through one or more of its affiliates, a maximum of 19,000 Series A Preferred
Shares of the Company ("Series A Preferred Shares") at a purchase price of
$1,000 per share and a maximum 205,833 common stock purchase warrants (the
"Warrants") for nominal consideration. The Company completed the sale to Yucaipa
Waterton Deli Investors, LLC ("Yucaipa") of 6,000 Series A Preferred Shares and
a Warrant for 65,000 shares on August 30, 1996, resulting in net proceeds of
approximately $5,537,000. On November 8, 1996, Waterton designated Jerry's
Investors, LLC ("JILLC") to exercise its right to purchase an additional 6,000
Preferred Shares and a Warrant for 65,000 shares of Common Stock (as to which
JILLC designated Waterton as holder), resulting in net proceeds of approximately
$5,455,000. A substantial majority of the proceeds of the sale of Series A
Preferred Shares was used for the acquisition of "Wolfie Cohen's Rascal House,"
and to renovate the Woodland Hills and Costa Mesa restaurant properties.

         Each Series A Preferred Share had a right to dividends of $80.00 per
share per year, payable quarterly in arrears, in cash or shares of Common Stock.
Each Series A Preferred Share had a liquidation preference of $1,000 per share,
and was convertible at the option of the holder, at any time commencing ninety
days following the initial issuance of shares, or was automatically converted on
August 30, 1999, into Common Stock, at a conversion price equal to a 17%
discount from the average market price of the Common Stock for the five days
preceding the conversion, provided that the maximum conversion price was $6.00
per share and the minimum conversion price was $3.00 per share. The holders of
Series A Preferred Shares had no voting rights except as required by law.
However, the Company agreed to seek, and ultimately did obtain approval from
Nasdaq to issue a new class of Series B Preferred Shares, into which the Series
A Preferred Shares were converted in January 1997. The Series B Preferred Shares
were substantially identical to the Series A Preferred Shares, except that each
Series B Preferred Share had voting rights equal to 109 shares of Common Stock.
The Warrants are exercisable at any time for a period of three years from
issuance at an exercise price of $1.00 per share.

         On December 11, 1996, Yucaipa Waterton Deli Investors, LLC converted
2,000 shares of Series A Preferred Shares into 516,812 shares of Common Stock in
accordance with the conversion formula provided in the Series A Preferred
Shares. The term of the unexercised portion of the option granted to Waterton
expired in December 1996.

         On March 6, 1997, Yucaipa exercised its warrant to purchase 65,000
shares of common stock.

         On March 27, 1997 , Yucaipa and JILLC notified the Company of their
conversion of all of the remaining 10,000 outstanding shares of Series B
Preferred Shares of the Company. Based upon the average closing bid price for
the Common Stock for the five trading days prior to the conversion, the
conversion price was $3.18513 per share, for a total of 3,139,594 shares of
Common Stock. Concurrently with the conversion, the Company entered into a
consulting agreement with Kenneth J. Abdalla, a director of the Company and
managing member of Waterton, to act as the Company's Interim President and to
provide advice and consultation with respect to sites to be leased or purchased,
or other assets or entities to be acquired by the Company through December 1,
1998. The Company has agreed to pay Waterton a fee of $600,000 and to issue
200,000 shares of Common Stock to Mr. Abdalla, in connection with the agreement.

         In accordance with the recent position of the Securities and Exchange
Commission on accounting for preferred stock which is convertible at a discount
to the market price for common stock, the Company was required to take a
one-time, non-cash accounting charge of $5,000,000 for a "deemed dividend" in
connection with the issuance of the Series A Preferred Shares. This charge is to
reflect for accounting purposes the net income (loss) and per share data
applicable to the Common Stock. The charge is calculated as the conversion price
discount from market price of the Company's Common Stock based on the Common
Stock's market price on the date the Preferred Shares agreement was reached,
rather than the actual price on the conversion date. The Company agreed to issue
6,000 Preferred Shares on August 22, 1996, when the market price was $8.625 and
an additional 6,000 Preferred Shares on October 31, 1996, when the market price
was $8.375. This one-time, non-cash charge does not reflect the actual value of
the conversion price discount on the date of actual conversion of the Preferred
Shares.

EXISTING RESTAURANTS

         The Company's nine restaurants in operation at the end of 1996 averaged
approximately 7,740 square feet of

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dining and kitchen space and 329 seats, and feature over 700 menu items
emphasizing traditional deli type fare (such as pastrami, corned beef, roast
beef and turkey sandwiches, knishes, blintzes, chopped liver, lox and bagels,
chicken soup, knockwurst and hot dogs), as well as an extensive assortment of
pastas, salads, omelettes, fresh baked breads and desserts, burgers, chicken and
steaks. Also offered is a complete line of pizzas, ranging from traditional to
specialty items, such as lox pizza, chicken pizza and deli pizza. Most items,
other than smoked fish and meat, are prepared on site at each restaurant. Each
restaurant also provides bar service. Each restaurant contains both indoor and
outdoor seating with smoking (outdoors only) and non-smoking sections.

         Annual sales for 1996 for each of the four restaurants open during all
of 1996 ranged from $5.1 million for the Encino restaurant, with 302 seats, to
$8.4 million for the West Hollywood restaurant, with 375 seats. Annualized sales
for the five new restaurants opened or acquired during 1996 based upon sales for
the months in which those restaurants were open during 1996, ranged from $3.7
million for the Sherman Oaks restaurant, with 160 seats, to $8.7 million for the
Rascal House restaurant, with 375 seats. Management believes that the Company's
high sales volume per restaurant, coupled with efficient cost controls, enable
the Company to offer an excellent value, while permitting the Company to
maintain strong operating margins. Annual sales at each of the four restaurants
open during the past three years have not substantially changed over the past
three years, which management believes is an indicator that the existing
restaurants will not show substantial growth in per restaurant revenues.
However, based upon its ability to replicate the Jerry's Famous Deli concept in
Southern California, management believes that it can expand the Jerry's Famous
Deli chain and continue to effectively compete in the restaurant business based
upon its ability to offer its extensive menu of high quality food for moderate
prices in a distinctive dining environment with superior service. To date, the
Company believes that opening of new restaurants in the Los Angeles metropolitan
area have not taken material amounts of business from existing restaurants.

INDUSTRY BACKGROUND

         Trade magazines estimate that 1996 restaurant industry sales were
approximately $314 billion. Within the industry, the casual dining segment
includes restaurants with full table service, a variety of contemporary foods,
moderate prices and surroundings that appeal to families and a variety of
customers. According to the January 1, 1997 issue of Restaurants and
Institutions magazine, full service restaurant sales exceeded $96 billion in
1996.

MARKET NICHE

         JFD is a high quality, moderately priced, casual deli/restaurant chain.
The Company believes that its unique design and decor contributes to the
distinctive dining experience enjoyed by its customers. Each restaurant features
a large deli style take-out counter displaying a wide range of deli meats and
fare along with a baked goods display. In addition to the array of lighting,
posters and decor giving the "theatrical" ambiance, each restaurant features
attractive patio dining, where smoking is permitted, and strategically placed
televisions, generally showing sports events, all of which add to the casual
atmosphere.

         In addition, all of the Company's restaurants are open 24 hours a day,
seven days a week. Twenty-four hour exposure increases patron traffic during all
hours of the day and this concept will remain a significant component of JFD's
overall marketing plan. The Company conducts approximately 15-20% of its
business between the hours of 11 pm and 7 am. The Company maintains its own
security personnel at each location.

         Management's strategy has been to open its restaurants in high profile
sites within larger metropolitan areas. Management believes that the Company's
commitment to providing attractive locations that stand out in major high
traffic areas and a high level of customer service has been its most effective
approach to attracting customers. Accordingly, the Company has historically
relied primarily on word of mouth to attract new and repeat customers.
Management believes that this strategy has enabled its newer restaurants to
benefit from the name recognition and reputation for quality developed by
existing restaurants. This advantage may be initially unavailable for locations
in new metropolitan areas as the Company seeks to expand. More advertising and
marketing costs may, therefore, be necessary in such areas.

         The Company seeks to distinguish itself from its competitors in the
moderately priced, casual dining market segment by offering the following:


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         o        an extensive menu containing over 700 menu items emphasizing
                  traditional deli type fare (such as pastrami, corned beef,
                  roast beef and turkey sandwiches, knishes, blintzes, chopped
                  liver, lox and bagels, chicken soup, knockwurst and hot dogs),
                  as well as pastas, salads, omelettes, fresh baked breads and
                  desserts, burgers, chicken and steaks. Also offered is an
                  extensive assortment of pizzas, ranging from traditional to
                  specialty items such as lox pizza, chicken pizza and deli
                  pizza. All menu selections are prepared with high quality
                  fresh ingredients based on the Company's recipes, attractively
                  presented in generous portions at moderate prices;

         o         24 hour full menu service along with around the clock take-
                   out service;

         o        a comfortable and attractive setting, including interior and
                  patio dining facilities, in an environment featuring extensive
                  use of theatrical klieg light arrays and New York Broadway
                  back-drops, highlighted by footlights and spotlights, creating
                  a high energy ambiance in a casual setting.

          The Studio City, Marina del Rey, West Hollywood, Pasadena, Westwood
and Rascal House restaurants have alcoholic beverages available at the table
with meals and maintain a full-service bar at which all menu selections are
available. The Encino, Woodland Hills and Sherman Oaks locations offers wine and
beer service only. The availability of alcoholic beverages is intended to
complement the meal service and is not a primary focus of the restaurant
operations at any location. Sale of alcoholic beverages in 1996 accounted for
approximately 3% of the Company's revenues.

FUTURE DEVELOPMENT STRATEGY

         The Company's growth strategy is to continue to distinguish itself with
its expanded menu, updating it periodically to keep pace with changing consumer
preferences and to increase revenues and profits through the addition of
restaurant locations. In terms of choosing appropriate high profile sites, the
Company will consider many factors, including demographic information,
visibility, traffic patterns, accessibility, proximity of shopping areas, office
parks and tourist attractions, competition, area growth prospects and trends.

         Future anticipated capital needs, primarily for development of
restaurants, cannot be projected with certainty. The Company generally intends
to seek lease locations, which could require between $2.0 million to $3.0
million per location, or $267 to $400 per square foot to build out, including
renovation, furniture, fixtures, equipment, and pre-opening costs, based on
historic experience and depending in part upon tenant improvement allowances. To
date, the Company has relied upon bank borrowings, landlord financing and equity
contributions from its shareholder and, most recently, the proceeds of the
Public Offering and the sale of Preferred Shares to fund growth. The Company may
consider public or private offerings of additional common stock or preferred
stock to fund its future expansion plans.

         Management believes that the Company's commitment to providing
attractive locations that stand out in major high traffic areas and a high level
of customer service has been the most effective approach to attracting
customers. Accordingly, the Company has historically relied primarily on word of
mouth to attract new and repeat customers. Management believes that this
strategy has enabled its newer restaurants to benefit from the name recognition
and reputation for quality developed by existing restaurants. In addition to
this strategy, the Company also plans to continue to use billboards and its
delivery vans as additional advertising means and to conduct some local
promotions. During the last three years, the Company's advertising expenditures
were 1.0% or less of revenues.

         The JFD expansion strategy includes the development of new restaurants
in areas without an existing delicatessen-style restaurant as well as the
purchase of existing delicatessen-style restaurants in areas which have existing
clientele. The acquisition of existing restaurants allows a shorter conversion
time, immediate revenues, a ready pool of staffing and penetration of a market
with an initial clientele in place that does not have to be lured away from a
competitor.

         Management believes there are many deli restaurants in cities around
the country with excellent market presence, clientele and staff, and a first or
second generation ownership with no exit strategy. The Company will seek to
acquire locations with cash, and stock if appropriate, to provide these owners
with an exit. The Company will refurbish, expand the menu to reflect the JFD
concept, and seek to maintain the existing clientele while attracting new
business. Management believes it can go into these locations and immediately cut
food costs by using its national vendor contracts

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to cut prices, using its cash position to take advantage of discounts and using
its computer systems to cut waste in ordering and from other losses. Management
further believes it can enhance profitability with its superior charge card
processing arrangements, 24-hour operation, expanding delivery and takeout if it
is not already in place and by attracting the additional clientele with the
broader menu.

         Although Management believes that the above strategies will continue to
be successful in proposed Southern California locations, it cannot be sure of
the success of advertising strategies outside of Southern California. The
Company may not initially have the "word of mouth" advertising advantage
available to it in new geographic areas. In these new areas, therefore, the
Company may need to establish name recognition through other advertising and
marketing efforts to successfully expand. The Company may incur additional
expenses in connection with such efforts.


COMPETITION

         The Company's competition includes all restaurant segments and take-out
dining establishments. General trends toward in-home or fast food dining
alternatives could adversely affect the Company. The Company's competition in
the casual dining segment includes numerous types of dining establishments,
including delicatessen style restaurants and a broad range of establishments
emphasizing ethnic food, such as Chinese, Italian, and Mexican, as well as a
broad range of restaurants serving general American fare, including steakhouses,
seafood restaurants and broad general menus such as those served at
publicly-held restaurant chains such as The Cheesecake Factory and the Daily
Grill. The competition includes numerous single-facility restaurants as well as
numerous restaurant chains seeking to use a common name and identity and the
management efficiencies that may come with larger size restaurant chains for
competitive purposes.

         Many casual dining restaurant chains in addition to the Company have
become public entities, thereby allowing them greater access to capital for
expansion. Large public companies which own restaurant chains provide these
chains with advantages in the cost of and access to capital. An enhanced capital
position and size can allow a restaurant chain to obtain access to favorable
locations and better lease terms in regard to facilities and equipment, thereby
enhancing its competitive position.

OPERATIONS

         RESTAURANT OPERATIONS AND MANAGEMENT

         The Company has developed and implemented systems which enable
management to execute its broad menu and effectively manage its high volume
restaurants. Operational procedures, controls, food line management systems and
cooking styles and processes, as well as a centralized computer system at each
location, have been implemented to accommodate the Company's extensive menu and
high volume sales in an attempt to retain as much consistency among the
restaurants as possible.

         The Company believes that its relatively high sales volume and gross
margins allow it to attract and compensate high quality, experienced restaurant
management and staff. Each restaurant is managed by one general manager, two
managers and up to three assistant managers. Each restaurant also has one
kitchen manager and one to two assistant kitchen managers. The general manager
of each restaurant possesses approximately twelve years of experience in
restaurant management and reports directly to the Director of Operations who, in
turn, reports directly to the Chief Executive Officer.

         The Company's overall restaurant operating concept incorporates
efficient, attentive, and friendly service. New servers participate in at least
one week of training during which the employee works under the close supervision
of the restaurant's operational management. The Company provides a comprehensive
three month training period for its management personnel.

         The Company has a decentralized system of management for individual
restaurants and a training system that promotes, even requires, growth. Jerry's
Famous Deli restaurants are run on site by managers who place orders and handle
all on site issues except those noted below. All managers have cash incentive
plans based on performance of their restaurant and generally also receive stock
options. The Company's high volume and 24-hour operation provides for the
training of

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new floor and kitchen managers in every restaurant, so that each location is
constantly training assistant and alternative shift managers who expect to move
up as new locations are open. In addition when expanding through acquisitions,
the Company obtains experienced staff. Key staff acquired in acquisitions are
given intensive training in the Jerry's Famous Deli menu while the computerized
point of sale system and oversight is put in place.

         The Company's main office retains functions that provide oversight and
control. Contracts and pricing with national vendors are negotiated by the main
office and invoices are paid at the main office. Computer systems on site at all
restaurants and at the main office allow oversight of food costs and usage and
labor costs at each site as a percentage of revenues are monitored constantly at
the main office to flag problems very quickly. The main office also maintains
responsibility for monitoring compliance with all labor laws and maintaining all
insurance coverage.

         TAKE-OUT AND DELIVERY OPERATIONS

         The Company's deli take-out and delivery service is a significant and
popular feature of each restaurant and is estimated by management to currently
account for approximately 15% to 20% of JFD's total revenue. The take-out
counters, with their displays of deli meats, other prepared foods and baked
goods, are located in close proximity to the entrance of each restaurant.
Therefore, upon entering the restaurant the customer can view a full array of
appetizers, deli meats, salads, fish, and freshly baked breads and desserts. All
menu items are available for take-out and delivery. Take- out service is
available at each restaurant 24 hours a day while delivery service is typically
available from 6:00 a.m. to 1:00 a.m. daily.

         PURCHASING OPERATIONS

         Key food products and related restaurant supplies are purchased from
specified food producers, independent wholesale food distributors and
manufacturers. The Company is not materially dependent upon any particular
supplier. Each restaurant manager orders supplies directly from an approved list
of vendors on an as-needed basis. This process enables the Company to take
advantage of volume discounts and ensures the consistent quality of its products
and supplies while enabling individual restaurant managers to be efficient in
their purchasing procedures, tailored to each specific restaurant. Many supplies
are purchased in an unprocessed state, since the Company's delis prepare most of
their own salads and cooked items, except smoked fish and meat and other
prepared foods. This system also allows the restaurants to maintain low
inventory levels and ensures freshness. The 24 hour operation of the restaurants
also enables waste to be kept to a minimum.

         The Company believes that the quantities of food and supplies it
purchases on a centralized basis enables it to obtain and maintain the desired
high quality products at the best available prices. In light of the Company's
historical negative working capital, the Company was not able to take advantage
of all prompt payment discounts offered by vendors until the completion of the
Public Offering. Since the completion of the Public Offering, the Company has
been taking advantage of those discounts, and has reduced its costs of sales as
a result. See "Management's Discussion and Analysis of Financial Condition and
Results of Operations--Results of Operations.

         GOVERNMENT REGULATIONS

         The Company is subject to various federal, state and local laws, rules
and regulations affecting its business. Each of the Company's restaurants is
subject to licensing and regulation by a number of governmental authorities,
which may include alcoholic beverage control, building, land use, health and
safety and fire agencies in the state or municipality in which the restaurant is
located. Difficulties in obtaining or failures to obtain the required licenses
or approvals could delay or prevent the development of a new restaurant in a
particular area or adversely affect the operation of an existing restaurant or
limit, as with the inability to obtain a liquor or restaurant license, its
products and services available at a given restaurant. However, management
believes the Company is in compliance in all material respects with all relevant
laws, rules, and regulations, and the Company has never experienced abnormal
difficulties or delays in obtaining the required licenses or approvals required
to open a new restaurant or continue the operation of its existing restaurants.
Management is not aware of any environmental regulations that have had or that
it believes will have a material adverse effect on the operations of the
Company.

         Alcoholic beverage control regulations require each of the Company's
restaurants to apply to a federal and state

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<PAGE>   8
authority and, in certain locations, municipal authorities for a license and
permit to sell alcoholic beverages on the premises. Typically, licenses must be
renewed annually and may be revoked or suspended for cause by such authority at
any time. Alcoholic beverage control regulations relate to numerous aspects of
the daily operations of the Company's restaurants, including minimum age of
patrons and employees, hours of operation, advertising, wholesale purchasing,
inventory control and handling, and storage and dispensing of alcoholic
beverages. The Company has not encountered any material problems relating to
alcoholic beverage licenses or permits to date and does not expect to encounter
any material problems going forward. The failure to receive or retain, or a
delay in obtaining, a liquor license in a particular location could adversely
affect the Company's ability to obtain such a license elsewhere.

         The Company is subject to "dram-shop" statutes in California and
Florida (and possibly in other states in the future as it expands) which
generally provide a person injured by an intoxicated person the right to recover
damages from an establishment which wrongfully served alcoholic beverages to
such person. The Company carries liquor liability coverage as part of its
existing comprehensive general liability insurance which it believes is
consistent with coverage carried by other entities in the restaurant industry
and should protect the Company from possible claims. Even though the Company
carries liquor liability insurance, a judgment against the Company under a
dram-shop statute in excess of the Company's liability coverage could have a
material adverse effect on the Company. The Company has never been the subject
of a "dram-shop" claim.

         Various federal and state labor laws, rules and regulations govern the
Company's relationship with its employees, including such matters as minimum
wage requirements, overtime and working conditions. Significant additional
government-imposed increases in minimum wages, paid leaves of absence and
mandated health benefits, or increased tax reporting and tax payment
requirements for employees who receive gratuities, could negatively impact the
Company's restaurants.

         EMPLOYEES

        As of March 1, 1997, the Company employed 1,672 employees at its nine
restaurants. The Company also employs 20 persons at its corporate administrative
office. Historically, the Company has experienced relatively little turnover of
key management employees. The Company believes that it maintains favorable
relations with its employees. There are currently no unions or collective
bargaining arrangements.

         INSURANCE

         The Company maintains worker's compensation insurance and general
liability coverage which it believes will be adequate to protect the Company,
its business, its assets, and its operations. There is no assurance that any
insurance coverage maintained by the Company will be adequate, that it can
continue to obtain and maintain such insurance at all or that the premium costs
will not rise to an extent that they adversely affect the Company or the
Company's ability to economically obtain or maintain such insurance. In
addition, punitive damage awards are generally not covered by such insurance.
The Company has obtained $2,000,000 of key man life insurance on Isaac Starkman,
and $1,000,000 of key man life insurance on Guy Starkman.

         TRADEMARKS AND COPYRIGHTS

         The Company has little, if any, trademark protection for the name
"Jerry's Famous Deli" while the Company has a trademark with respect to "JFD." A
company unaffiliated with JFD, Jerrico, Inc. ("Jerrico"), registered the service
mark "JERRY'S" for use in connection with restaurants prior to its use by JFD.
Another company unaffiliated with JFD, Jerry's Systems, Inc. ("Jerry's
Systems"), uses the service mark in connection with submarine sandwich shops.
Jerry's Systems is currently in litigation with Jerrico seeking to limit
Jerrico's registration to the territories of Kentucky and Indiana. JFD and
Jerry's Systems have an agreement allowing concurrent use of the service mark,
with certain restrictions, for their respective businesses. Therefore, if
Jerry's Systems is successful in its litigation with Jerrico, JFD should be able
to proceed with its use of the service mark except in Kentucky and Indiana.
However, should Jerrico prevail in the litigation, it could challenge JFD's use
of the service mark.


                                        8

<PAGE>   9
ITEM 2.  PROPERTIES

         Leased Restaurant Properties. The Company's Sherman Oaks (Solley's)
Studio City, Encino West Hollywood Westwood and Woodland Hills restaurants and
the Costa Mesa restaurant under construction are all on leased premises. The
Company owns the furnishings, fixtures and equipment in each of its restaurants.
Existing restaurant leases have expirations ranging from 2003 through 2016
(excluding renewal options). Leases typically provide for minimum base rents
rate plus a percentage of gross sales ranging from 2% to 8% above the minimum
base rents, plus payment of certain operating expenses. See Note 7 of Notes to
Consolidated Financial Statements for information regarding aggregate minimum
rents paid by the Company for recent periods and information regarding the
Company's obligation to pay minimum rents in future years. The Westwood
restaurant property, as well as the Guy's Place property and three parking lots
which service the West Hollywood restaurant, are leased from The Starkman Family
Partnership, which is owned by the Starkman family, principally Isaac Starkman,
the controlling beneficial shareholder of the Company. See "Certain
Relationships and Related Transactions."

         Purchased Restaurant Properties. The Company owns the land and
buildings of its Pasadena, Marina del Rey and Miami Beach restaurants.

         In April 1995, the Company purchased for $1,675,000 a new site for a
Jerry's Famous Deli in the Old Town area of Pasadena, California. The Company
completed construction of a 7,400 square foot building located at 42 South
Delacey Street at a cost of approximately $2,894,000, and the new restaurant
opened on February 20, 1996. The Company obtained a $2,000,000 loan from United
Mizrahi Bank to help finance the acquisition of the property and the
improvements and equipment necessary to open the restaurant as a Jerry's Famous
Deli. Development costs not financed with the United Mizrahi Bank loan were paid
from the net proceeds of the Public Offering.

          Management determined in March 1996 that it would be beneficial for
the Company to acquire the Marina del Rey property where its Jerry's Famous Deli
restaurant had been in operation since 1991, because the Marina landlord offered
to provide financing in connection with the purchase, which management could not
assure would be available when the lease term expired. On March 27, 1996, the
Company purchased the Marina del Rey property from the Marina landlord for a
total purchase price of $3,963,510, paid $713,510 in cash and $3,250,000 in the
form of a collateralized promissory note payable to the Marina Landlord. The
note payable to the Marina Landlord provides for interest only payments for five
years at 9% per annum, and for principal and accrued interest to be paid in full
on March 27, 2001. In connection with the purchase, the Company paid a
$1,130,000 debt owed to its principal shareholder, Isaac Starkman, who in turn
paid a $1,200,000 debt owed to the Marina landlord, as required under the
purchase agreement.

         In September 1996, the Company purchased the land and building along
with the business of "Wolfie Cohen's Rascal House" in Miami Beach, Florida. The
purchase price for the real property was $2,350,000 and the purchase price for
all of the assets of the restaurant was $2,400,000, for a total purchase price
of $4,750,000. The total purchase price was paid in full at closing. The Rascal
House real property consists of approximately 2.21 acres, upon which the
two-story, 23,000 square foot restaurant is located. The balance of the acreage
is primarily parking for the restaurant. The source of funds for the purchase
was cash proceeds from the sale of Series A Preferred Shares completed on August
30, 1996.

         Leased Corporate Offices. The Company leases 7750 square feet for its
corporate offices at Suites 400 and 490, 12711 Ventura Boulevard, Studio City,
California.

         Future Facilities. In the future, the Company will not lease new
restaurant sites or facilities from The Starkman Family Partnership or other
affiliated persons or entities unless the terms of the lease have been approved
by the Company's independent directors and reviewed by an independent national
or regional real estate evaluation firm or commercial leasing firm and deemed,
in a written opinion, as favorable as would be available from a non-affiliated
third party. The Starkman Family Partnership has the ability to sell the
properties it owns which are leased to the Company, and could do so at a
substantial profit.

         The cost of opening a new Jerry's Famous Deli restaurant in a leased
building, depending upon the location and condition of the premises, has ranged
from approximately $2.0 to $3.0 million, or $267 to $400 per square foot,
including renovation, furniture, fixtures, equipment, and pre-opening costs and
depending in part upon tenant improvement

                                        9

<PAGE>   10
allowances. To date, the Company has relied upon bank borrowings, landlord
financing and equity contributions from its shareholder and, most recently, the
proceeds of the Public Offering and the sale of Preferred Shares, to fund
growth. The Company intends to rely upon financing raised in possible future
debt or equity offerings, real estate financing transactions and additional
lines of credit as available, to fund future expansion plans.


ITEM 3.  LEGAL PROCEEDINGS

         Restaurants such as those operated by the Company are subject to
litigation in the ordinary course of business, most of which the Company expects
to be covered by its general liability insurance. However, punitive damages
awards are not covered by general liability insurance. Punitive damages are
routinely claimed in litigation actions against the Company. Several cases are
outstanding in which punitive damages have been claimed. To date the Company has
not paid punitive damages in respect to any of such claims. Based upon current
information, management, after consultation with legal counsel defending the
Company's interests in the cases, believes the ultimate disposition thereof will
not have a material effect upon either the Company's results of operations or
its financial position. However, there can be no assurance that punitive damages
will not be given with respect to any of such claims or in any other actions
which may arise in any future action.

ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

         No matters were submitted to a vote of shareholders in the fourth
quarter of 1996.

EXECUTIVE OFFICERS

         The following table sets forth certain information concerning the
Company's executive officers.


<TABLE>
<CAPTION>
NAME                    AGE                            POSITION
- ----                    ---                            --------
<S>                     <C>   <C>
Isaac Starkman          59    Director, Chief Executive Officer, Secretary and
                              Chairman of the Board

Christina Sterling      52    Chief Financial Officer

Guy Starkman            26    Director, Director of Operations, and Vice-President

Jason Starkman          22    Director, Management Information Systems Director,
                              Vice-President

Ami Saffron             39    Director of Development, Vice-President
</TABLE>

         Mr. Isaac Starkman founded Jerry's Famous Deli in 1978 with his then
partner, Jerry Seidman, whose interest Mr. Starkman purchased in 1984. Mr.
Starkman has been Chief Executive Officer of the Company since February 1984. He
has been the Chairman of the Board of Directors of the Company since the
creation of the position in January 1995 and a Director of the Company since
1978. Mr. Starkman maintains a direct involvement in the day-to-day operations
of the Company and is the primary architect of the Company's expansion program.
In 1971, Mr. Starkman founded Aquarius Concession Co., a national theater
concessionaire (whose headquarters are in New York) which he still partially
owns. Mr. Starkman began his career in the food services industry in 1965 as a
field manager for Ogden Foods. Mr. Starkman was born and raised in Israel where
he served as a Lieutenant in the Israeli Defense Force.

         Ms. Christina Sterling has been with the Company since its inception in
1978 acting as the Controller until her promotion in November 1993 to Chief
Financial Officer. Ms. Sterling reports to Mr. Starkman and heads the Company's
accounting and finance departments. Between 1974 and her joining the Company,
Ms. Sterling was the Controller for FACIT AB, a Swedish distributor of office
machines. Prior to that Ms. Sterling served as the Controller of Fasson AB, an
affiliate of Avery International Company, in Sweden. Ms. Sterling holds a B.S.
degree in accounting and engineering from The National College in Sweden.


                                       10

<PAGE>   11
         Mr. Guy Starkman has been involved with the general operations of the
Company since 1987. He became employed by the Company on a full-time basis in
1989, and has been a Director of the Company since January 1995. He has been a
Director of Operations since 1989 and Vice-President of the Company since
January of 1995. Mr. Starkman is generally responsible for the overall
operations of the restaurants. Specifically, Mr. Starkman negotiates with
vendors, reviews purchases at each restaurant, oversees the delivery fleet and
participates in major personnel decisions. Mr. Starkman studied Business
Administration at the University of Southern California. Guy Starkman is the son
of Isaac Starkman.

         Mr. Jason Starkman has been involved with the general operations of the
Company since 1989. He became employed by the Company on a full-time basis as
Director of Management Information Systems in June 1992, in which position he
has been directly responsible for the automation of the Company's restaurant
information systems. He has been a Director and Vice-President of the Company
since January 1995. Jason Starkman is the son of Isaac Starkman.

         Mr. Ami Saffron was appointed Vice President and Director of
Development of the Company in June 1995. He was 50% owner and supervisor of
Pizza By the Pound, Inc., dba Jerry's Famous Pizza, from 1989 to June 1995.
Since May 1991 Mr. Saffron has supervised restaurant food purchases and food
quality for all of the Company's restaurants.



                                       11

<PAGE>   12
                                     PART II

ITEM 5.  MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

         Since October 22, 1995, the Company's Common Stock has been traded on
the Nasdaq National Market. The high and low sales prices for the Common Stock
for each of the quarters beginning with the fourth quarter of 1995, as reported
on the Nasdaq National Market, are as follows:

<TABLE>
<CAPTION>
                                             High              Low
                                             ----              ---
<S>                                         <C>              <C>  
December 31, 1995                           $8.50            $7.00
March 31, 1996                              $8.63            $7.88
June 30, 1996                               $8.63            $7.00
September 30, 1996                         $10.38            $5.63
December 31, 1996                           $9.38            $4.13
</TABLE>



         On March 21, 1997, the closing sale price for the Common Stock reported
on the Nasdaq National Market was $4.00 per share.

         As of March 21, 1997, there were 99 shareholders of the Common Stock.

DIVIDEND POLICY FOR COMMON STOCK

         The Company has not paid any dividends since its inception, except for
the distribution to the shareholder of the Company upon the termination of the
Company's S Corporation status and for distributions to the shareholder of the
Company prior to the termination of such status of amounts equal to the federal
and state income taxes incurred thereby as a result of the earnings of the
Company. It is the current policy of the Company that it will retain earnings,
if any, for expansion of its operations, remodeling of existing restaurants and
other general corporate purposes and that it will not pay any cash dividends in
respect of the Common Stock in the foreseeable future. In addition, the
Company's line of credit with Bank of America requires the Bank's consent before
the payment of any dividends, which consent may not be unreasonably withheld.



                                       12

<PAGE>   13
ITEM 6.  SELECTED CONSOLIDATED FINANCIAL DATA

         The selected financial data presented below are derived from the
consolidated December 31, (1996 and 1995) and combined (1994, 1993 and 1992)
financial statements (hereafter "consolidated financial statements") of the
Company, which have been audited by Coopers & Lybrand L.L.P., independent
accountants. The selected consolidated financial data should be read in
conjunction with the Consolidated Financial Statements and related notes thereto
and "Management's Discussion and Analysis of Financial Condition and Results of
Operations" included elsewhere in this report.

<TABLE>
<CAPTION>
                                                                       Year Ended December 31,
                                                                       -----------------------
                     Description                   1996           1995          1994          1993            1992
                     -----------                   ----           ----          ----          ----            ----
                                            (Dollars in thousands except Earnings Per Share and Restaurant Operating Data)
<S>                                               <C>          <C>            <C>            <C>             <C>    
INCOME STATEMENT DATA:
Revenues                                          $40,160      $28,030        $28,649        $20,620         $20,921
Cost of sales                                      12,480        9,168         10,019          7,263           7,605
                                                  -------      -------        -------        -------         -------
Gross profit                                       27,680       18,862         18,630         13,357          13,316

Operating expenses                                 19,951       13,634         13,689         10,267          10,147

General and administrative expenses                 4,180        2,924          2,494          1,917           1,820

Restaurant concept discontinuation costs                -          137              -              -               -
Depreciation and amortization expenses              2,114          977          1,152            778             675
                                                  -------      -------        -------            ---         -------

Income from operations                              1,435        1,190          1,295            395             674
Interest expense, net                                (366)        (110)          (222)          (117)           (137)
Other, net                                           (206)        (111)          (138)            77             (86)
                                                  -------        -----        -------        --------        --------
Income before income taxes                            863          969            935            355             451
Income tax provision                                 (284)        (187)           (22)           (19)            (10)
                                                  -------      -------        -------        -------         -------

Net income                                        $   579      $   782        $   913           $336            $441
                                                  -------      =======        =======        =======         =======
    Preferred stock:
        Cash dividends paid or accrued               (227)
        Accounting deemed dividend(4)              (5,000)
                                                  ------- 
                                                   (5,227)
                                                  -------
Net loss applicable to common stock               $(4,648)
                                                  =======
Net income (loss) per share                     
    Net income                                    $  0.06
                                                  -------
    Preferred stock:
        Cash dividends paid or accrued              (0.02)
        Accounting deemed dividend(4)               (0.48)
                                                  ------- 
                                                    (0.50)
                                                  -------
Net loss per share, applicable to common stock    $ (0.44)
                                                  =======
Weighted average common shares outstanding     10,495,010

PRO FORMA DATA(1):

Pro forma net income per common share                            $0.08
                                                                 =====
Pro forma common shares outstanding                         10,386,250

RESTAURANT OPERATING DATA(2):
For restaurants open for the full year:
    Average sales per restaurant               $6,842,542   $6,922,618     $7,027,555     $6,699,991      $6,795,517
    Average sales per seat                        $19,221      $19,494        $20,104        $19,659         $19,944
    Average sales per square foot                    $939         $950           $964           $901           $914
    Total number of restaurants open
      for the full year                                 4            4              4              3               3
Total restaurants open at end of year                   9            4              4              3               3
</TABLE>


                                       13

<PAGE>   14

<TABLE>
<CAPTION>
                                                                                        Year Ended December 31,
                                                                                        -----------------------
                     Description                            1996           1995          1994          1993            1992
                     -----------                            ----           ----          ----          ----            ----
                                                      (Dollars in thousands except Earnings Per Share and Restaurant Operating Data)
<S>                                                            <C>         <C>          <C>            <C>             <C>
BALANCE SHEET DATA (END OF YEAR):

Working capital (deficit)                                         $103       $3,845        $(4,911)       $(4,215)        $(1,208)
Total assets                                                   $36,563      $18,782         $7,541         $7,080          $5,030
Total debt (including current portion)                          $6,559       $2,430         $2,275         $2,815            $749
Minority interest(3)                                              $441         $263           $188           $192            $372
Equity                                                         $23,624      $12,766           $147           $172          $1,598
</TABLE>


(1)      Pro forma net income per common share was calculated using net income
         and based on as if the 10,386,250 shares of common stock were
         outstanding for all of fiscal year 1995. The pro forma shares
         outstanding are based on (i) 7,460,000 shares outstanding at December
         31, 1994, (ii) 40,000 shares issued on January 9, 1995, per the terms
         of a consulting agreement, (iii) 931,250 shares sold through a private
         placement completed in March 1995 and (iv) an additional 1,955,000
         shares sold in the Public Offering in October 1995.

(2)      Determined as total sales divided by the number of all restaurants open
         for the full period, total seats, and total square feet. Three
         restaurants were open for the full year in 1992, 1993 and 1994, and
         four for the full year in 1995 and 1996. However, the West Hollywood
         restaurant, which opened on January 18, 1994, has been included in the
         Restaurant Operating Data for 1994 as if it were open for the entire
         year. Total seats is based upon the typical seating configuration of
         each restaurant. Seating configurations in each restaurant are subject
         to change. Square foot data for 1996 is based on approximate square
         feet for the kitchen and dining room area.

(3)      The minority interest represents the other limited partners' and the
         other general partner's interest in the Encino restaurant. The minority
         interest share represents the other limited partners' 67.45% share and
         the other general partner's 5% share of accumulated net income or loss
         and dividends.

(4)      In 1996, in accordance with the recent Securities and Exchange
         Commission position regarding accounting for Preferred Stock which is
         convertible at a discount from market price for Common Stock, the
         Company has reflected an accounting "deemed dividend." This accounting
         deemed dividend, which relates to the issuance of the Preferred Stock
         which has been reflected in the third and fourth quarters, is a
         non-cash, non-recurring accounting entry for determining income (loss)
         applicable to common stock and income (loss) per share.

         If such Preferred Stock were converted as of January 1, 1996 the pro
         forma net income applicable to Common Stock and net income per share 
         are as follows:

<TABLE>
<CAPTION>
                                                      Historical           Pro Forma
                                                      Year Ended           Year Ended
                                                   December 31, 1996    December 31, 1996
                                                   -----------------    -----------------
<S>                                                   <C>                  <C>
Net income                                            $   578,713          $   578,713
                                                      -----------          -----------
Preferred stock:
  Cash dividends paid or accrued                          (226,648)
  Accounting deemed dividends                           (5,000,000)
                                                       ===========
                                                        (5,226,648)
                                                       -----------         -----------
Net income (loss) applicable to 
  common stock                                         $(4,647,935)        $   578,713
                                                       ===========         ===========
Net income (loss) per share
  Net income                                           $      0.06         $      0.04
                                                       -----------
  Preferred stock
    Cash dividends paid or accrued                           (0.02)
    Accounting deemed dividends                              (0.48)
                                                       -----------
                                                             (0.50)
                                                       -----------         -----------
Net income (loss) per share applicable
  to common stock                                      $     (0.44)        $      0.04
                                                       ===========         ===========

Weighted average common stock outstanding               10,495,010          14,151,416
                                                       ===========         ============
</TABLE>

                                       14

<PAGE>   15
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
        OF OPERATIONS

         The following discussion and analysis of the Company's combined
financial condition and results of operations for the fiscal years ended
December 31, 1996, 1995 and 1994 should be read in conjunction with the
Company's consolidated financial statements and related notes thereto included
elsewhere in this report.

GENERAL

         Statements contained herein that are not historical facts are forward
looking statements. Important factors which could cause the Company's actual
results to differ materially from those projected in, or inferred by, forward
looking statements are (but are not necessarily limited to) the following: the
impact of increasing competition in the moderately priced, casual dining segment
of the restaurant industry; changes in general economic conditions which impact
consumer spending for restaurant occasions; unforeseen events which increase the
cost to develop and/or delay the development and opening of new restaurants;
unexpected increases in the cost of raw materials, labor and other resources
necessary to operate the restaurants, including without limitation the recent
increase in the minimum wage; the amount and rate of growth of general and
administrative expenses associated with building a strengthened corporate
infrastructure to support the development and operation of new restaurants; the
availability, amount, type and cost of financing for the Company and any changes
to that financing; the revaluation of any of the Company's assets (and related
expenses); and the amount of, and any changes to, tax rates. For further
information, see the Company's Prospectus dated October 20, 1995 and periodic
and other reports filed by the Company with the Securities and Exchange
Commission.

         The Company's revenues are derived primarily from food and beverage
sales at its nine restaurants. In the latter part of 1996, the Company began
developing its catering business in many of its restaurants which should
contribute to increasing revenues in future quarters. The Company operated four
restaurants in 1995 and 1994, and three restaurants in 1993. A fifth restaurant
was opened in February 1996 in Pasadena, California, and a sixth restaurant was
opened in June 1996, in Westwood, California. The Company acquired two
additional restaurants operating as Solley's Delis, including one in Sherman
Oaks with an adjacent bakery, and one in Woodland Hills, on July 1, 1996. The
Sherman Oaks restaurant has continued operating since its acquisition under the
name "Solley's," but was moderately renovated, its hours of operation extended
to 24 hours and its menu expanded and the bakery now produces a substantial
amount of the baked goods for all of the Company's Southern California
restaurants. The Woodland Hills restaurant was closed for two months for
renovation and conversion to a Jerry's Famous Deli restaurant, and reopened in
December 1996. The Company also acquired Wolfie Cohen's Rascal House ("Rascal
House") in Miami Beach, Florida in September 1996, and continues to operate that
restaurant as Rascal House. A tenth restaurant is under development and is
scheduled to open in the second quarter of 1997. As a result of these
transactions, the Company owns the following restaurants, except the Encino
restaurant in which it owns a general partner's and a limited partner's
interest:


<TABLE>
<CAPTION>
        Location                     Date Acquired or Opened
        --------                     ----------------------- 
<S>                                     <C>    
Studio City, CA                          November 1, 1978
Encino, CA                                July 25, 1989
Marina del Rey, CA                        July 23, 1991
West Hollywood, CA                       January 18, 1994
Pasadena, CA                            February 20, 1996
Westwood, CA                               June 18,1996
Woodland Hills, CA  ("Solley's")           July 1, 1996*
Sherman Oaks, CA ("Solley's")              July 1, 1996
Miami Beach, FL ("Rascal House")        September 9, 1996
</TABLE>


*Closed for renovation in October and November and reopened in December 1996 as
a Jerry's Famous Deli.

         The Company's expenses consist primarily of food and beverage costs,
operating costs (consisting of salaries, rent and occupancy expenses), general
and administrative expenses and depreciation and amortization expenses.

         Certain preopening costs, including direct and incremental costs
associated with the opening of a new restaurant, are amortized over a period of
one year from the opening date of such restaurant. These costs include primarily
those incurred to train a new restaurant management team and the food, beverage
and supply costs incurred to perform testing of equipment, concept systems
and recipes. As of December 31, 1996, 1995 and 1994, unamortized preopening
costs incurred in connection with the opening or remodeling of new restaurants
were approximately $550,000, $83,000 and $92,000, respectively.

         The Company owns both the land and the building for its restaurants
located in Marina del Rey (purchased in March 1996), Pasadena and Miami Beach;
all other restaurant locations are leased. All the Company's restaurants except
the Encino restaurant are wholly-owned. The Encino restaurant is owned and
operated through JFD-Encino, a limited partnership of which a wholly-owned
subsidiary of the Company is the 80% co-general partner and a 7.55% limited
partner. The general partners of JFD-Encino are entitled to 25% of the net
income, loss or dividends of the Encino restaurant, and the limited partners are
entitled to the remaining 75% until the limited partners have received the
return of 100% of their capital plus a cumulative return of 10% per annum. After
payout of the limited partners' initial

                                       15

<PAGE>   16
contributed capital, the general partners are entitled to 65% of the net income
or loss of the Encino restaurant, and the limited partners are entitled to the
remaining 35%. The Company consolidated the financial statements of the Encino
restaurant and separately stated the effect of minority interest in the
Consolidated Balance Sheets and Consolidated Statements of Operations based upon
the Company's operating control of the Encino restaurant.

         The Company ceased operations of its Jerry's Famous Pizza restaurant on
June 25, 1995. As a result, the Company recorded a charge of approximately
$137,000 for disposal of related assets. Included in the Consolidated Statement
of Operations for the year ended December 31, 1995 are revenues from Jerry's
Famous Pizza of $236,000 and a net operating loss of $259,000, which includes
the restaurant concept discontinuation costs.


RESULTS OF OPERATIONS

         The following table presents for the last three fiscal years the
Consolidated Statements of Operations of the Company expressed as percentages of
total revenue.

<TABLE>
<CAPTION>
                                                          PERCENTAGE OF TOTAL REVENUE
                                                          ---------------------------
                                                            YEARS ENDED DECEMBER 31,
                                                            ------------------------
                                                     1996                 1995              1994
                                                    ------               ------            ------
<S>                                                 <C>                  <C>               <C>   
Revenues                                            100.0%               100.0%            100.0%
Cost of sales
         Food                                        28.2                 30.1              31.7
         Other                                        2.9                  2.6               3.3
                                                    -----                -----             ----- 
Total cost of sales                                  31.1                 32.7              35.0
                                                    -----                -----             ----- 
Gross profit                                         68.9                 67.3              65.0
                                                    -----                -----             ----- 
Operating expenses
         Labor                                       36.0                 33.4              33.1
         Occupancy and other                         13.6                 15.2              14.7
                                                    -----                -----             ----- 
Total operating expenses                             49.6                 48.6              47.8
General and administrative expenses                  10.4                 10.4               8.7
Depreciation and amortization                         5.3                  3.5               4.0
Restaurant concept discontinuation costs             --                    0.5              --
                                                    -----                -----             ----- 
Total expenses                                       65.3                 63.0              60.5
                                                    -----                -----             ----- 
Income from operations                                3.6                  4.3               4.5
Interest income                                       0.3                  0.2              --
Interest expense                                     (1.3)                (0.6)             (0.8)
Gain on sale of assets and other                      0.2                  0.2              --
                                                    -----                -----             ----- 
Income before provision for income taxes and
  minority interest                                   2.8                  4.1               3.7
Provision for income taxes                           (0.7)                (0.7)             (0.1)
Minority interest                                    (0.7)                (0.6)             (0.4)
                                                    -----                -----             ----- 
Net income                                            1.4%                 2.8%              3.2%
                                                    =====                =====             ===== 
</TABLE>



                                       16

<PAGE>   17
FISCAL YEAR 1996 COMPARED TO FISCAL YEAR 1995

         Income before provision for income taxes and minority interest
decreased approximately $8,000, or 0.7%, to approximately $1,141,000 for 1996
from approximately $1,149,000 for 1995, while net income decreased approximately
$204,000, or 26.0% for 1996. The implementation of the Company's expansion plan
during 1996, which resulted in doubling the number of restaurants from four to
nine in one year, had a significant temporary impact on the Company's earnings
for 1996. This impact was due to three factors which impact the first year of
each new restaurant's operations. First, when a new restaurant opens, it takes
several months for a customer use pattern to develop, during which time the
Company incurs relatively higher labor and food costs; after customer use
patterns are developed, the restaurant can be staffed, and food supply prepared,
consistent with these patterns. Second, preopening expenses, such as training
and food supply costs to perform testing of equipment, are amortized over the
first twelve months after opening each new restaurant. Third, Jerry's Famous
Deli restaurants have relatively high fixture and restaurant equipment costs,
which are necessary to create the atmosphere and expansive menu which are the
highlights of the Jerry's Famous Deli concept, and which are depreciated over a
period of five years.

         Notwithstanding the effect of new restaurant openings on earnings,
management believes that, if the proper locations have been selected, the new
restaurant openings will create significant opportunities for increasing
operating cash flow and future earnings. Management believes that the new
restaurant locations opened in 1996 present very attractive opportunities for
growth in the Company's core market of Southern California. Although the opening
of two of the new locations (Woodland Hills and Westwood) had some impact on
same store sales of two existing locations (Encino and West Hollywood),
management believes that the opportunities presented in the new locations will
outweigh the relatively small negative impact on existing stores.

         Total revenues increased approximately $12,130,000, or 43.3%, to
approximately $40,160,000 for 1996 from approximately $28,030,000 for 1995.
Included in this increase are revenues of approximately $12,440,000 from the
five new restaurants and the bakery opened or purchased in 1996. Also, Guy's
Place, a private bar and cigar lounge adjoining and operated as a part of the
West Hollywood restaurant, which opened at the end of September 1995,
contributed an additional $182,000 in 1996 over 1995. Comparable restaurant
sales decreased approximately $390,000 or 1.4% for 1996. Generally, the decrease
was due to increased competition.

         Cost of sales, which includes the cost of food, beverages and supplies,
increased approximately $3,312,000, or 36.1%, to approximately $12,480,000 in
1996 from approximately $9,168,000 in 1995, primarily from sales at the new
restaurants, but, as a percentage of revenues, decreased 1.6 percentage
points, to 31.1% in 1996 from 32.7% in 1995. Most significantly, the cost of
food, which comprises over 90% of cost of sales, decreased as a percentage of
sales to 28.2% from 30.1% in 1995 and 31.7% in 1994. Management attributes this
decrease in food costs primarily to its continuing program of more effective
buying, improved cost control and better financial liquidity since the Company's
October 1995 initial public offering, which allows the Company to take advantage
of vendor discounts for prompt or early payments. As a result of decreased cost
of sales, gross profits improved 1.6 percentage points, to 68.9% in 1996 from
67.3% in 1995.

         Operating expenses, which include all restaurant level operating costs,
including but not limited to, labor, rent, laundry, maintenance, utilities and
repairs, increased approximately $6,316,000, or 46.3%, to approximately
$19,950,000 in 1996 from approximately $13,634,000 in 1995. As a percentage of
revenues, total operating expenses increased 1.0 percentage points, to 49.6% of
revenues in 1996 from 48.6% of revenues in 1995. Labor costs, the largest
component of operating expenses, increased 2.6 percentage points to 36.0% of
revenues in 1996 from 33.4% of revenues in 1995, primarily due to temporary
increases in labor costs at the five new restaurants opened or acquired in 1996.
Labor expenses for the five new restaurants (excluding the bakery) were
approximately 38.8% of revenues for these new locations, compared to labor
expenses of 33.5% of revenues for the four existing restaurants. Although rent
expense, the next largest component of operating expenses, increased by
approximately $311,000 in 1996, as a percentage of revenues, it decreased 1.0
percentage point, to 4.9% in 1996 from 5.9% in 1995. The opening of the Pasadena
and Miami Beach restaurants, where the Company owns the real property, and the
purchase of the Marina del Rey restaurant property which the Company formerly
rented, have decreased rent expense while increasing depreciation expense for
1996.

         General and administrative expenses increased approximately $1,256,000,
or 43.0%, to approximately $4,180,000 in 1996 from approximately $2,924,000 in
1995, but, as a percentage of revenues, showed no change from 1995. Major
components of the increase included approximately $364,000 of additional costs
related to the Company's change in status from a private to a public company,
including the audit and legal fees, public relations and other costs of the
Company's first Annual Report on Form 10-K and first Annual Report to
Shareholders, first Proxy Statement, first Annual Meeting and Quarterly Reports
on Form 10-Q; additional labor expense of approximately $269,000 resulting from

                                       17

<PAGE>   18
the addition of several new positions necessary to support the Company's
expanded restaurant operations and public reporting; performance incentive bonus
of approximately $230,000 paid to Isaac Starkman, Guy Starkman and Jason
Starkman; and an approximate $226,000 increase in insurance expense, due
primarily to increased liability coverage on the new and existing restaurants
and on key officers and directors. The approximately $137,000 restaurant concept
discontinuation costs in 1995 arose from the closure of Jerry's Famous Pizza
restaurant in June 1995.

         Depreciation and amortization expense increased approximately
$1,138,000, or 116.5%, to approximately $2,114,000, or 5.3% of revenues, in 1996
from $977,000, or 3.5% of revenues, in 1995, primarily due to the acquisition or
opening of the Pasadena, Marina del Rey and Miami Beach restaurants where the
Company owns the real property, and the purchase of leasehold improvements and
equipment for all five new restaurants opened in 1996. Amortization expense
increased approximately $389,000 to approximately $405,000 in 1996 from
approximately $16,000 in 1995, which includes approximately $283,000 from the
amortization of preopening costs of the new restaurants and approximately
$108,000 from the amortization of goodwill and covenants not to compete in
connection with the acquisition of the Sherman Oaks, Woodland Hills and Rascal
House restaurants.

         The $77,000 increase in interest income in 1996 over 1995 arose mostly
from temporary investments of the proceeds from the initial public offering.
Minority interests, which increased approximately $99,000 in 1996, represent the
interests of the limited partners and the co-general partner in the Encino
restaurant.

FISCAL YEAR 1995 COMPARED TO FISCAL YEAR 1994

         The Company's income before income taxes increased $34,000, or 3.6%, to
$969,000 in 1995 from $935,000 in 1994. However, because the Company converted
from an S corporation to a C corporation in January 1995, the provision for
income taxes increased $165,000 to $187,000 for 1995 from $22,000 for 1994. The
increase in income taxes principally resulted in a $129,000, or 14.1% decrease
in net income to $783,000 in 1995 from $913,000 in 1994.

         Income from operations decreased $105,000, or 8.1%, to $1,190,000 in
1995 from $1,295,000 in 1994. This included nonrecurring restaurant concept
discontinuation costs of $137,000 incurred in 1995 in connection with the
discontinuation of Jerry's Famous Pizza.

         Although total revenues decreased $619,000, or 2.2%, in 1995 from 1994,
$301,000 of this amount resulted from only six months of sales from Jerry's
Famous Pizza restaurant, which was closed in June 1995. The West Hollywood
restaurant, which opened in mid-January 1994, reflected an increase of $820,000
in sales, due in part to $104,000 in sales from the September 1995 opening of
Guy's Place adjacent to the restaurant and from the eighteen fewer days the
restaurant was opened in 1994.

         The Studio City and Encino restaurants incurred decreases of $726,000
and $357,000, respectively, in 1995 sales over the prior year. Management
believes these decreases in 1995 sales were primarily due to the unusually high
sales in the first six months of 1994 as a result of the 1994 earthquake
centered in the San Fernando Valley area of Los Angeles, where the Studio City
and Encino restaurants are located. Initially, the earthquake reduced sales of
the Company, because the Studio City restaurant was closed for three days and
the Encino restaurant was closed for two days during this period. The net
financial impact of such reduced sales was offset to some degree by proceeds
from business interruption insurance. On the other hand, in subsequent weeks,
the closure of many competitive restaurants and damage to area residents'
kitchens are believed by management to have temporarily increased sales for the
period resulting in unusually high sales in the first quarter of 1994.

         Cost of sales, which includes the cost of food, beverages and supplies,
decreased $851,000, or 8.5%, to $9,168,000 in 1995 from $10,019,000 in 1994.
Most significantly, the cost of food, which comprises over 90% of cost of sales,
decreased as a percentage of sales to 30.1% from 31.7%. Management believes that
this decrease in food costs primarily resulted from more effective buying,
improved cost control and better financial liquidity since the Company's October
1995 Public Offering, which allowed the Company to take advantage of vendor
discounts for prompt or early payments. As a result of decreased cost of sales,
gross profits improved to 67.3% in 1995 from 65.0% in 1994.

         Beginning fiscal year 1995, management reclassified restaurant costs
for delivery vehicles, displays within individual restaurants, security services
and telephone from general and administrative expenses to operating expenses on
the basis that they are more closely identifiable with direct costs of
restaurant operations. Accordingly, approximately

                                       18

<PAGE>   19
$270,000 and $174,000 have been reclassified for fiscal years 1994 and 1993,
respectively. The result of this reclassification did not affect income from
operations in the Consolidated Statements of Operations.

         Operating expenses include all restaurant level operating costs,
including, but not limited to, labor, rent, laundry, maintenance and cleaning,
utilities and repairs. These expenses decreased $55,000, or .4%, to $13,634,000
in 1995 from $13,689,000 in 1994. Labor costs, the largest component of
operating expenses, increased to 33.4% of sales in 1995 from 33.1% of sales in
1994, even though they decreased $114,000 in 1995 from the prior year. Rent
expense, the next largest component, decreased $133,000 in 1995. A major factor
for this decrease is that restaurant rent payments above the minimum base rent
are generally based on restaurant sales. Decreased sales for 1995 at the Studio
City and Encino restaurants decreased rent expenses approximately $60,000 and
$36,000, respectively. Also, the June 1995 closure of Jerry's Famous Pizza
contributed $21,000 of the decrease in rent expense.

         General and administrative expenses increased $430,000, or 17.2%, to
$2,924,000 in 1995 from $2,494,000 in 1994. Major components of this change were
a $398,000 increase in officers salaries and related payroll taxes and an
$84,000 increase in insurance expense, due primarily to higher liability
coverage on the restaurants and a new life insurance policy on key officers. It
should be noted that Mr. Isaac Starkman's base salary increased from $525,000 in
1994 to an annualized base salary of $800,000 per year until the closing of the
Public Offering in October of 1995, when his base salary was reduced to $390,000
per year. This accounted for $228,000 of the increase in officer salaries in
1995. Mr. Starkman's base salary will remain at $390,000 for 1996.

         The $137,000 restaurant concept discontinuation costs arose from the
closure of Jerry's Famous Pizza restaurant in June 1995, as mentioned earlier in
this discussion.

         Depreciation and amortization expense decreased $175,000, or 15.2%, to
$977,000 in 1995 from $1,152,000 in 1994. This decrease was primarily due to
decreases of $91,000 in amortization expense of West Hollywood restaurant's
preopening costs and $47,000 in depreciation expense for Jerry's Famous Pizza.


EFFECT OF TERMINATION OF SUBCHAPTER S ELECTION

         As an S corporation until January 11, 1995, the Company's shareholder,
not the Company, paid federal income taxes. In addition, the Company's
shareholder paid California state income taxes on the profits of the Company and
the Company paid California state income taxes on its profits at a significantly
reduced rate. On January 11, 1995, the Company became a C corporation, liable
for federal income taxes and California state income taxes at a significantly
higher rate. If the Company had been subject to federal income tax for 1994, for
example, management estimates that earnings would have been reduced by
approximately $383,000 as a result of a provision for such federal and
California state income taxes. Taxation as a C corporation will generally
decrease net income as a result of the tax expense on a going forward basis.

BUSINESS OUTLOOK

         The Company does not believe that its existing restaurants can show
substantial growth in per restaurant revenues. Therefore, Management believes
that any significant sales growth will have to come from additional restaurants.

         The Company continues to search for prime locations appropriate for its
customer base and to develop them into restaurants, both in the Southern
California area and outside of it while continuing to provide quality food and
service in its existing restaurants.



                                       19

<PAGE>   20

LIQUIDITY AND CAPITAL RESOURCES

         The Company historically has operated with little or no working
capital, but it does not have significant inventory or trade receivables and
customarily receives several weeks of trade credit in purchasing food and
supplies. For several years prior to the 1995 Public Offering, the Company had
working capital deficiencies, resulting primarily from its policy of paying cash
advances and salaries to Isaac Starkman and cash dividends to the shareholder of
the Company that represented substantially all of the cash flows.

         Since the completion of the 1995 Public Offering, the policy of the
Company has been to reinvest positive cash flow for restaurant development and
general working capital. Net cash flow from operating activities improved to
approximately $3,437,000 for 1996 from approximately $141,000 and approximately
$2,850,000 for 1995 and 1994, respectively. In 1996, additions of approximately
$2,114,000 in depreciation and amortization expense and $2,372,000 in accounts
payable and accrued expenses were major components of net cash provided by
operations. In contrast, in 1995, the Company used approximately $1,737,000 to
pay down certain accounts payable and accrued expenses, while it added
approximately $977,000 in depreciation and amortization expense. These two
operating categories account for a net difference of approximately $5,247,000 in
net cash flow from operating activities in 1996 from 1995. In the future, the
Company intends to continue to use any positive cash flow for restaurant
development and general working capital. Because funds available from cash sales
are not needed immediately to pay for food and supplies or to finance
receivables or inventory, they could be used for capital expenditures.

         Prior to the 1995 Public Offering, the Company financed its expansion
from bank borrowings, cash flow and a private placement in January 1995 which
was primarily used to pay off a bank debt and trade payables. The Company has
used the additional capital raised in the 1995 Public Offering primarily for the
development and construction of new restaurants.

         The purchase and renovation of the Pasadena restaurant property, which
opened in February 1996, was funded through proceeds from a $1,219,000 loan from
United Mizrahi Bank. This loan, which has been reduced to a balance of $895,000
at December 31, 1996 as a result of monthly payments of principal and a paydown
with funds from proceeds from the sale of preferred stock, bears interest at the
bank's reference rate plus 1.5% (with a minimum rate of 10%) and matures in
April 1998.

         The March 1996 purchase of the Marina del Rey restaurant property from
the landlord was funded primarily through a $3,250,000 note from the landlord.
It is collateralized by the property, requires interest only payments at an
interest rate of 9% until maturity, and is due in March 2001.

         The purchase of the two Solley's Deli restaurants in Sherman Oaks and
Woodland Hills was funded from a $2,500,000 draw on a line of credit from Bank
of America. In September 1996, this credit line was converted into a term loan,
which bears interest at the bank's reference rate plus 1.5% (9.75% per annum at
December 31, 1996) and is due in March 2002.

         In August and November 1996, the Company issued a total of 12,000
Preferred Shares, resulting in net proceeds of approximately $10,992,000. A
substantial majority of the proceeds from the sale of the Preferred Shares was
used for the acquisition of Rascal House and for the renovation of the Woodland
Hills restaurant, the construction of the Costa Mesa restaurant and a paydown of
the United Mizrahi Bank loan.

         The Company has a revolving line of credit in the aggregate amount of
$965,000 from United Mizrahi Bank, which terminates in April 1998. The line
bears interest at the bank's reference rate plus 1.50%, with a minimum rate of
10.0%. Interest on the credit line is payable monthly. Prepayments are permitted
at any time without penalty. Borrowings under the credit line are secured by the
fixtures and equipment of the Pasadena restaurant.

         Management believes that cash on hand, cash flow from operations and
its available credit line will be sufficient

                                       20

<PAGE>   21
to finance the completion of the Costa Mesa restaurant and operation of the
Company's existing restaurants. Future anticipated capital needs, primarily for
development of new restaurants, cannot be projected with certainty. Additional
capital expenditures will be required as new locations are added. The Company
generally intends to seek leased locations, which could require renovation
expenditures of between $2.0 million and $3.0 million per location, or $267 and
$400 per square foot, including renovation, furniture, fixtures, equipment, and
pre-opening costs, based on historic experience and depending in part upon
tenant improvement allowances.

IMPACT OF INFLATION

         Impact of inflation on food, labor and occupancy costs can
significantly affect the Company's operations. Many of the Company's employees
are paid hourly rates related to the federal minimum wage which has been
increased numerous times and remains subject to increase. Management believes
that food costs as a percentage of revenues have been essentially stable due to,
among other things, procurement efficiencies and menu price adjustments.
Building costs, taxes, maintenance and insurance costs which continue to
increase all have an impact on the Company's operating expenses and occupancy
costs. Management believes the current practice of maintaining operating margins
through, among other things, a combination of cost controls, careful evaluation
of property and equipment needs, efficient purchasing practices and menu price
increases is its most effective tool for coping with inflation.

SEASONALITY

         The Company's results of operations have not been materially affected
by seasonality.



                                       21

<PAGE>   22
ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

                          INDEX TO FINANCIAL STATEMENTS

<TABLE>
<CAPTION>
                                                                           Page
                                                                           ----
<S>                                                                          <C>
Reports of Independent Accountants .......................................   23

Consolidated Balance Sheets as of December 31, 1996 and 1995..............   24

Consolidated Statements of Operations for the years
     ended December 31, 1996, 1995 and 1994...............................   25

Consolidated Statements of Equity for the years
     ended December 31, 1996, 1995 and 1994...............................   26

Consolidated Statements of Cash Flows for the years
     ended December 31, 1996, 1995 and 1994...............................   27

Notes to Consolidated Financial Statements................................   28
</TABLE>


                                       22

<PAGE>   23
                       REPORT OF INDEPENDENT ACCOUNTANTS


To the Stockholders and Board of Directors of Jerry's Famous Deli, Inc.:

We have audited the accompanying consolidated balance sheets of Jerry's Famous
Deli, Inc. as of December 31, 1996 and 1995 and the related consolidated
statements of operations, equity and cash flows for each of the three years in
the period ended December 31, 1996. These financial statements are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these consolidated financial statements based on our audits.

We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of
material misstatement. An audit also includes assessing the accounting
principles used and significant estimates made by management, as well as
evaluating the overall financial statement presentation. We believe that our
audits provide a reasonable basis for our opinion.

In our opinion, the consolidated financial statements referred to above present
fairly, in all material respects, the financial position of Jerry's Famous
Deli, Inc. as of December 31, 1996 and December 31, 1995 and the results of
their operations and their cash flows for each of the three years in the period
ended December 31, 1996 in conformity with generally accepted accounting
principles.


                                COOPERS & LYBRAND L.L.P.


Los Angeles, California
March 27, 1997



                                       23
<PAGE>   24

                            JERRY'S FAMOUS DELI, INC.
                           CONSOLIDATED BALANCE SHEETS
<TABLE>
<CAPTION>

                                                                                                 December 31,
                                                                                          -------------------------
                                                                                             1996           1995
                                                                                          -----------   -----------
<S>                                                                                       <C>           <C>        
ASSETS
Currents assets
   Cash and cash equivalents                                                              $ 4,145,265   $ 7,214,412
   Accounts receivable, net                                                                   347,148       215,925
   Accounts receivable -- related party                                                            --        16,020
   Inventory                                                                                  420,819       118,382
   Prepaid expenses                                                                           471,202       222,650
   Preopening costs                                                                           549,607        83,025
   Income taxes receivable                                                                    210,153        44,531
                                                                                          -----------   -----------
          Total current assets                                                              6,144,194     7,914,945

Property and equipment, net                                                                25,694,476    10,417,601

Organization costs                                                                            104,483        68,174
Deferred income taxes                                                                         322,056       103,466
Goodwill and covenants not to compete                                                       3,868,909            --
Other assets                                                                                  428,867       278,126
                                                                                          -----------   -----------

          Total assets                                                                    $36,562,985   $18,782,312
                                                                                          ===========   ===========

LIABILITIES AND EQUITY
Current liabilities
   Accounts payable                                                                       $ 3,350,099   $ 1,678,421
   Accrued expenses                                                                         1,641,784       756,997
   Sales tax payable                                                                          434,379       232,050
   Income taxes payable                                                                            --        79,906
   Note payable to related party                                                                   --     1,154,036
   Current portion of long-term debt                                                          578,739       125,137
   Current portion of obligations under capital leases                                         20,722        43,140
   Deferred income taxes -- current                                                            15,699            --
                                                                                          -----------   -----------
          Total current liabilities                                                         6,041,422     4,069,687
                                                                                          -----------   -----------
Long-term debt                                                                              5,959,959     1,086,813
Obligations under capital leases                                                                   --        20,722
Deferred credits                                                                              496,578       575,653
                                                                                          -----------   -----------

          Total liabilities                                                                12,497,959     5,752,875
                                                                                          -----------   -----------
Minority interest                                                                             440,998       263,212

Commitments and contingencies (Note 7)

Equity
   Preferred stock Series A, no par value, 5,000,000 shares authorized,
      10,000 issued and outstanding                                                         9,153,078            --
   Common stock, no par value, 60,000,000 shares authorized, 10,838,062   
      and 10,386,250 shares issued and outstanding in 1996 and 1995, respectively          14,175,109    12,664,752
   Equity                                                                                     295,841       101,473
                                                                                          -----------   -----------
          Total equity                                                                     23,624,028    12,766,225
                                                                                          -----------   -----------

          Total liabilities and equity                                                    $36,562,985   $18,782,312
                                                                                          ===========   ===========
</TABLE>

              The accompanying notes are an integral part of these
                       consolidated financial statements



                                       24



<PAGE>   25

                           JERRY'S FAMOUS DELI, INC.
                     CONSOLIDATED STATEMENTS OF OPERATIONS



<TABLE>
<CAPTION>

                                                                  Years Ended December 31,
                                                       --------------------------------------------
                                                            1996           1995            1994
                                                       ------------    ------------    ------------
<S>                                                    <C>             <C>             <C>         
Revenues                                               $ 40,159,715    $ 28,030,135    $ 28,648,630
Cost of sales                                            12,480,215       9,167,992      10,018,674
                                                       ------------    ------------    ------------
      Gross profit                                       27,679,500      18,862,143      18,629,956

Operating expenses
   Labor                                                 14,481,675       9,364,437       9,478,658
   Occupancy and other                                    5,059,545       3,799,774       3,992,154
   Occupancy -- related party                               409,167         469,936         217,667
General and administrative expenses                       4,179,939       2,383,597       1,376,396
General and administrative expenses -- related party           --           540,106       1,117,841
Depreciation and amortization expenses                    2,114,177         976,553       1,151,785
Restaurant concept discontinuation costs                       --           137,396            --
                                                       ------------    ------------    ------------
      Total expenses                                     26,244,503      17,671,799      17,334,501
                                                       ------------    ------------    ------------

      Income from operations                              1,434,997       1,190,344       1,295,455

Other income (expense)
   Interest income                                          148,525          71,758          10,268
   Interest expense                                        (514,118)       (182,264)       (233,019)
   Other income (loss), net                                  71,939          69,277         (10,108)
                                                       ------------    ------------    ------------
      Income before provision for income taxes and
         minority interest                                1,141,343       1,149,115       1,062,596

Provision for income taxes                                 (284,184)       (187,051)        (21,800)
Minority interest                                          (278,446)       (179,830)       (127,314)
                                                       ------------    ------------    ------------

      Net income                                       $    578,713    $    782,234    $    913,482
                                                       ------------    ============    ============
Preferred stock:
      Cash dividends paid or accrued                       (226,648)
      Accounting deemed dividends                        (5,000,000)
                                                       ------------
                                                         (5,226,648)
                                                       ------------

      Net loss applicable to common stock              $ (4,647,935)
                                                       ============
Net income (loss) per share:
      Net income                                       $       0.06
                                                       ------------
      Preferred stock
            Cash dividends paid or accrued                    (0.02)
            Accounting deemed dividend                        (0.48)
                                                       ------------
                                                              (0.50)
                                                       ------------
Net loss per share applicable to common stock          $      (0.44)
                                                       ============ 

Weighted average common shares outstanding               10,495,010
                                                       ============
Pro forma data
      Pro forma net income per common share                            $       0.08
                                                                       ============
      Pro forma common shares outstanding                                10,386,250
                                                                       

</TABLE>




              The accompanying notes are an integral part of these
                        consolidated financial statements



                                       25
<PAGE>   26
                           JERRY'S FAMOUS DELI, INC.
                       CONSOLIDATED STATEMENTS OF EQUITY

<TABLE>
<CAPTION>

                                                      Jerry's Famous Deli, Incorporated
                                             -------------------------------------------------------
                                                     Common Stock               Preferred Stock
                                             --------------------------   --------------------------
                                                Shares                         Shares
                                              Issued and                     Issued and
                                             Outstanding      Amount        Outstanding     Amount
                                             ------------  ------------     ------------  ----------
                                                                          
<S>                                                <C>         <C>               <C>     <C>             
Balance, December 31, 1993                         1,000       $10,000                -            - 
   Net income                                                             
   Distributions to shareholder                                           
   Noncash distributions to shareholder                                   
   Distribution of previously combined                                    
      entities to shareholder                                             
   Stock split  (7,460:1)                      7,459,000                                            
                                              ----------    ----------           ------   ----------
Balance, December 31, 1994                     7,460,000        10,000                -            - 
   Net income                                                             
   Noncash distributions to shareholder                                   
   Reclassification of deficit due to                                     
      termination of sub-S election                                       
   Distributions to shareholders                                          
   Issuance of common stock for services                                  
      rendered                                    40,000       130,000       
   Private sale of common stock, net             931,250     3,288,952       
   Initial public offering of stock, net       1,955,000     9,235,800    
   Contributed stock of merged entities                                   
   Contribution of general partner's                                      
      interest                                                                                      
                                              ----------    ----------           ------   ----------
Balance, December 31, 1995                    10,386,250    12,664,752                -            - 
   Net income                                                             
   Issuance of preferred stock                                                   12,000   10,992,694
   Preferred stock converted to common stock     516,812     1,839,616           (2,000)  (1,839,616)
   Purchase of Company's common stock            (65,000)     (329,259)   
   Purchase of limited partners' interest                                 
   Distributions to preferred shareholders                                
   Contribution of general partner's                                      
      interest                                                            
                                              ----------    ----------           ------   ----------
Balance, December 31, 1996                    10,838,062   $14,175,109           10,000   $9,153,078
                                              ----------    ----------           ------   ----------

</TABLE>


<TABLE>
<CAPTION>

                                                  JFD-MDR Incorporated      Jerry's Famous Pizza  
                                               -----------------------      ----------------------
                                                      Common Stock              Common Stock      
                                               -----------------------      ----------------------
                                                  Shares                       Shares             
                                                Issued and                   Issued and           
                                               Outstanding      Amount      Outstanding     Amount
                                               -----------      ------      -----------     ------
                                                                                                   
<S>                                               <C>           <C>           <C>         <C>      
Balance, December 31, 1993                         1,000        $1,000         70,000      $70,000 
   Net income                                                                                      
   Distributions to shareholder                                                                    
   Noncash distributions to shareholder                                                            
   Distribution of previously combined                                                             
      entities to shareholder                     (1,000)       (1,000)                            
   Stock split  (7,460:1)                                                                          
                                                  ------        ------        -------      ------- 
Balance, December 31, 1994                             -             -         70,000       70,000 
                                                                                                   
   Net income                                                                                      
   Noncash distributions to shareholder                                                            
   Reclassification of deficit due to                                                              
      termination of sub-S election                                                                
   Distributions to shareholders                                                                   
   Issuance of common stock for services                                                           
      rendered                                                                                     
   Private sale of common stock, net                                                               
   Initial public offering of stock, net                                                           
   Contributed stock of merged entities                                       (70,000)     (70,000)
   Contribution of general partner's                                                               
      interest                                                                                     
                                                  ------        ------        -------      ------- 
Balance, December 31, 1995                             -             -              -            - 
   Net income                                                                                      
   Issuance of preferred stock                                                                     
   Preferred stock converted to common stock                                                       
   Purchase of Company's common stock                                                              
   Purchase of limited partners' interest                                                          
   Distributions to preferred shareholders                                                         
   Contribution of general partner's                                                               
      interest                                                                                     
                                                  ------        ------        -------      ------- 
Balance, December 31, 1996                             -        $    -              -      $     - 
                                                  ------        ------        -------      ------- 
</TABLE>




<TABLE>
<CAPTION>

                                                                            JFD-Encino
                                              Contributed                   Partners'
                                                Capital       Retained      Capital
                                               (Deficit)      Earnings      (Deficit)       Total
                                              -----------     --------      ----------     --------
<S>                                               <C>          <C>           <C>           <C>     
Balance, December 31, 1993                        $22,355      $156,426      ($87,332)  $   172,449
   Net income                                                   881,654        31,828       913,482
   Distributions to shareholder                                              (135,025)     (135,025)
   Noncash distributions to shareholder                        (803,865)                   (803,865)
   Distribution of previously combined                                                   
      entities to shareholder                     (22,355)       23,355                           - 
   Stock split  (7,460:1)                                                                          
Balance, December 31, 1994                              -       257,570      (190,529)      147,041
   Net income                                                   737,277        44,957       782,234
   Noncash distributions to shareholder                        (795,054)                   (795,054)
   Reclassification of deficit due to 
      termination of sub-S election              (537,484)      537,484                           - 
   Distributions to shareholders                                              (26,137)      (26,137)
   Issuance of common stock for services
      rendered                                                                              130,000
   Private sale of common stock, net                                                      3,288,952
   Initial public offering of stock, net                                                  9,235,800
   Contributed stock of merged entities            70,000                                         - 
   Contribution of general partner's 
      interest                                   (213,277)       44,957       171,709         3,389
                                                 ---------   ----------       -------   -----------
Balance, December 31, 1995                       (680,761)      782,234             -    12,766,225
   Net income                                                   578,713                     578,713
   Issuance of preferred stock                                        -             -    10,992,694
   Preferred stock converted to common stock                          -             -             - 
   Purchase of Company's common stock                                                      (329,259)
   Purchase of limited partners' interest        (157,696)            -             -      (157,696)
   Distributions to preferred shareholders                     (226,649)                   (226,649)
                                                 ---------   ----------       -------   -----------
Balance, December 31, 1996                      ($838,457)   $1,134,298       $     0   $23,624,028
                                                =========    ==========       =======   ===========
                                                
</TABLE>

              The accompanying notes are an integral part of these
                        consolidated financial statements



                                       26
<PAGE>   27


                            JERRY'S FAMOUS DELI, INC.
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
<TABLE>
<CAPTION>

                                                                                      Years Ended December 31,
                                                                           -------------------------------------------
                                                                               1996            1995            1994
                                                                           ------------    ------------    ------------
<S>                                                                         <C>            <C>             <C>         
Cash flows from operating activities:
   Net income                                                               $   578,713     $   782,234     $   913,482
   Adjustments to reconcile net income to net cash provided by (used in)
      operating activities
      Depreciation and amortization                                           2,114,177         976,553       1,151,785
      Loss on sale of assets                                                      4,106         149,164          10,108
      Gain on renegotiated long-term debt                                            --              --         (41,801)
      Minority interest                                                         278,446         179,830         127,314
      Deferred income taxes                                                    (158,360)       (147,997)             --
      Shares issued for services provided                                            --          17,500              --
      Changes in assets and liabilities
         Accounts receivable -- related party                                    16,020          (1,860)        (14,160)
         Accounts receivable                                                   (131,223)        (73,002)        (49,586)
         Inventory                                                             (227,437)         (6,854)        (29,503)
         Prepaid expenses                                                      (248,552)        (32,529)        (64,001)
         Preopening costs                                                      (737,041)          8,569         (75,812)
         Other assets                                                          (206,089)        (15,793)          1,454
         Organization costs                                                     (50,478)        (22,286)          3,230
         Accounts payable                                                     1,487,112      (1,178,360)        116,578
         Accrued expenses                                                       884,787        (559,338)        735,606
         Sales tax payable                                                      202,329          (5,202)         57,382
         Income taxes payable (receivable)                                     (290,059)         61,582           7,666
         Deferred credits                                                       (79,075)          9,130              --
                                                                           ------------    ------------    ------------
            Total adjustments                                                 2,858,663        (640,893)      1,936,260
                                                                           ------------    ------------    ------------
            Net cash provided by operating activities                         3,437,376         141,341       2,849,742
                                                                           ------------    ------------    ------------

Cash flows from investing activities:
   Purchases of three restaurants                                            (7,722,964)             --              --
   Purchases of equipment                                                    (4,547,960)       (928,779)     (1,001,420)
   Deduction (additions) to construction-in-progress                          3,720,918      (3,213,629)       (154,331)
   Purchase of land                                                              (2,642)       (883,032)             --
   Purchase of building and related purchase option payments                   (744,137)        (12,000)        (12,000)
   Additions to improvements--land, building and leasehold                   (8,472,807)             --              --
   Proceeds from sales of fixed assets                                           20,151          24,139          20,100
                                                                           ------------    ------------    ------------
            Net cash used in investing activities                           (17,749,441)     (5,013,301)     (1,147,651)

Cash flows from financing activities:
   Proceeds from issuance of preferred stock                                 10,992,694              --              --
   Borrowings from credit facility                                            1,080,525       3,044,475         100,000
   Payments on credit facility                                               (1,385,000)     (1,845,000)       (100,000)
   Borrowings on long-term debt                                               2,500,000          30,000              --
   Payments on long-term debt                                                  (118,428)     (1,488,232)       (618,114)
   Payments and advances to related parties, net                             (1,154,036)       (375,145)       (694,974)
   Capital lease payments                                                       (43,140)        (43,734)        (32,661)
   Distribution paid to shareholder                                                  --         (26,137)       (135,025)
   Dividends paid to minority shareholders                                     (100,660)       (104,532)       (131,755)
   Dividends paid to preferred stock shareholders                               (42,082)             --              --
   Purchase of Company's common stock                                          (329,259)             --              --
   Buyout of limited partner                                                   (157,696)             --              --
   Proceeds from common stock issuance, net                                          --      12,604,252              --
                                                                           ------------    ------------    ------------
            Net cash provided by (used in) financing activities              11,242,918      11,795,947      (1,612,529)
                                                                           ------------    ------------    ------------

            Net increase in cash and cash equivalents                        (3,069,147)      6,923,987          89,562
Cash and cash equivalents, beginning of year                                  7,214,412         290,425         200,863
                                                                           ------------    ------------    ------------ 
Cash and cash equivalents, end of year                                     $  4,145,265    $  7,214,412    $    290,425
                                                                           ============    ============    ============
</TABLE>

        The accompanying notes are an integral part of these consolidated
                              financial statements


                                       27

<PAGE>   28





                           JERRY'S FAMOUS DELI, INC.

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


1.   ORGANIZATION, BASIS OF PRESENTATION AND SIGNIFICANT ACCOUNTING POLICIES:

Organization and Basis of Presentation

         The accompanying financial statements are comprised of the
consolidated (1996 and 1995) and combined (1994) financial statements
("consolidated statements") which consist of Jerry's Famous Deli, Incorporated
("JFD--Inc."), a California corporation; JFD--Encino ("JFD-- Encino"), a
California limited partnership; and Pizza By The Pound, dba Jerry's Famous
Pizza ("Jerry's Famous Pizza"), a California corporation.  JFD--Inc.,
JFD--Encino and Jerry's Famous Pizza operate or operated family oriented,
full-service restaurants.  These entities are collectively referred to as
"Jerry's Famous Deli, Inc." or the "Company."

         JFD--Inc. includes Southern California restaurant locations in Studio
City (established in 1978), Encino (established in 1989), Marina del Rey
(established in 1991), West Hollywood (established in 1994), Pasadena
(established in February 1996), Westwood (established in June 1996), Sherman
Oaks and Woodland Hills (purchased in July 1996), Rascal House (purchased in
September 1996) and the Costa Mesa restaurant site, which is currently under
development.

         From its inception on April 15, 1981 and through December 31, 1994,
Mr. Isaac Starkman owned Jerry's Famous Deli, L.A., Inc. ("JFDLA"), the
co-general partner of JFD--Encino.  On January 12, 1995, Mr. Starkman
contributed the shares of JFDLA to JFD--Inc. for no additional consideration.
JFDLA owns 80% of the general partner interest which represents a 20% interest
in JFD--Encino.  The general partners receive a management fee equal to 3% of
the gross revenues of the Encino restaurant.  The general partners are also
allocated 25% of net profits, net gains and distributions of JFD--Encino until
such time as the limited partners have received cash distributions equal to
100% of their contributed capital plus an amount equal to 10% per annum of
their capital contribution (the "Preferred Return").  After the limited
partners have received repayment of their initial capital contribution, the
general partners will be allocated 65% of net profits, net gains and
distributions.  The other co-general Partner is Valley Deli, Inc., an unrelated
California corporation.

         JFD--Encino has been presented on a consolidated basis due to the
operating and financial control of JFDLA, which as the co-general partner has
the ability to exert day to day control over the operations.  A tender offer by
JFDLA to purchase the interests of the limited partners resulted in the May 1,
1996 purchase of one limited partner's share from Isaac Starkman, who is also
the Chief Executive Officer and the beneficial controlling shareholder of the
Company, for approximately $158,000.  This resulted in a reduction in minority
interest to 72.45% from 80.00%.

         Jerry's Famous Pizza, which operated a 2,300 square foot pizza
restaurant in Sherman Oaks, California, was owned by Mr. Starkman and an
employee of that company. Mr. Starkman owned 50% of Jerry's Famous Pizza and
had the ability to exert control over the operations. On January 12, 1995, Mr.
Starkman and the employee contributed all of the stock of Jerry's Famous Pizza
to JFD--Inc. for no additional consideration to Mr. Starkman and $100 to the
employee. Jerry's Famous Pizza ceased operations on June 25, 1995.

         The accompanying financial statements for 1994 have been presented on
a combined basis due to common ownership and business.  The combination of
companies was accounted for in a manner similar to a pooling of interest.  All
expenses incurred by JFD--Inc. on behalf of a subsidiary or related entity have
been reflected in the Consolidated Statements of Operations.  All significant
intercompany transactions and balances have been eliminated.  The combination
excludes certain other entities under common ownership or control of the
shareholders, since these entities engage in unrelated business lines or in
certain instances, have ceased operations.

Significant Accounting Policies

CASH EQUIVALENTS

         Cash equivalents consist of highly liquid investments with original
maturities of three months or less when purchased and are carried at cost which
approximates fair value.

INVENTORY

         Inventory primarily consists of food products and is stated at the
lower of cost (first-in, first-out) or market.

PREOPENING COSTS

         Capitalized preopening costs include the direct incremental costs
associated with the opening of a new restaurant.  These are primarily costs
incurred to develop new restaurant management teams, and the food, beverage and
supply costs incurred to perform testing of all equipment, concept systems and
recipes.  The amortization period is one year from the restaurant's opening
date. Accumulated amortization at December 31, 1996 was approximately $283,000.


                                       28
<PAGE>   29
GOODWILL (EXCESS COSTS OVER NET ASSETS ACQUIRED) 

         The excess of costs over net assets acquired, relating to the purchase
of the Sherman Oaks, Woodland Hills and Rascal House restaurants, is amortized
utilizing the straight-line method over 30 years for Rascal House and over the
lives of the leases for Woodland Hills (15 years) and Sherman Oaks (18 years).
The accumulated amortization at December 31, 1996 was approximately $52,000.

COVENANTS NOT TO COMPETE

         Covenants not to compete are amortized utilizing the straight-line
method over the life of the agreement.  For the purchase of the Sherman Oaks
and Woodland Hills restaurants, the agreement life is five years and for the
purchase of the Rascal House restaurant, the agreement life is two years.
Accumulated amortization at December 31, 1996 was approximately $68,000.

PROPERTY AND EQUIPMENT

         Property and equipment are recorded at cost.  Expenditures for normal
maintenance and repairs are charged to operations as incurred; additions,
renewals, and betterments are capitalized. When an item is sold or retired, the
accounts are relieved of both the cost and the related accumulated depreciation
and the resulting gain or loss, if any, is recognized.

         Depreciation and amortization are computed using the straight-line
method over the estimated useful lives of the related assets or, for leasehold
improvements, over the total of the initial term of the lease and the first
option period, if less.  The following are the estimated useful lives:

<TABLE>
                 <S>                                                                       <C>
                 Land improvements....................................................       15 years
                 Buildings and improvements...........................................       30 years
                 Capital leases -- computers..........................................        4 years
                 Computer equipment...................................................      3-4 years
                 Transportation equipment.............................................        5 years
                 Fixtures and equipment...............................................      4-5 years
                 Leasehold improvements...............................................     4-20 years
</TABLE>

ORGANIZATION COSTS

         Capitalized organization costs are amortized on a straight-line basis
over five years. Accumulated amortization at December 31, 1996 and 1995 was
approximately $29,000 and $24,000, respectively.

INCOME TAXES

         Prior to January 11, 1995, the Company and its shareholder elected to
be taxed under Section 1361 of the Internal Revenue Code as an S corporation.
Under these provisions, the Company did not pay federal corporate income taxes
on its taxable income.  Instead, the principal shareholder was individually
liable for federal income taxes based on the Company's taxable income.  This
election was also valid for state income tax reporting.  However, a provision
for state income taxes was required based on a 1.5% state tax rate for the year
ended December 31, 1994.  On January 10, 1995, the Company's status as an S
corporation terminated, resulting  in the Company becoming a C corporation on
January 11, 1995.

         The Company accounts for income taxes in accordance with Statement of
Financial Accounting Standard ("SFAS") No. 109 "Accounting for Income Taxes."
SFAS No. 109 prescribes the use of the liability method to compute the
differences between the tax bases of assets and liabilities and the related
financial reporting amounts using currently enacted future tax laws and rates.
Under SFAS No. 109 the effect on deferred taxes of a change in tax rates is
recognized in income in the period that includes the enactment date.

DEFERRED CREDITS

         Deferred credits represent the excess of rent expense charged to
operations as compared to the actual cash payments made since inception of the
lease, which include increases over the term of the agreements.  These credits
will be recognized on a straight-line basis over the lives of the leases.

MINORITY INTEREST

         Minority interest represents the limited partners' and the other
general partner's interests in the Encino restaurant, not owned directly or
indirectly by the Company.  For 1996, the minority interest represents the
limited partners' 67.45% share and the other co-general partner's 5.00% share of
net income or loss and equity. For 1995 the minority interest represents the
limited partners' 75% share and the other co-general partner's 5% share of net
income or loss and equity.

USE OF ESTIMATES AND ASSUMPTIONS

         The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure





                                       29
<PAGE>   30
of contingent assets and liabilities at the dates of the financial statements
and the reported amounts of revenues and expenses during the reporting periods.
Actual results could differ from those estimates.

CONCENTRATION OF CREDIT RISK

         Financial instruments which potentially expose the Company to
concentrations of credit risk consist primarily of cash, investments in money
market accounts and trade receivables.  At times, cash balances may be in excess
of FDIC insurance limits.  The money market account, which was closed in March
1997, was maintained with a major investment manager and during 1996 and 1995
the account balance at times was in excess of insured limits.  The
concentrations of credit risk for trade receivables may be affected by changes
in economic or other conditions affecting Southern California and Southern
Florida. However, management believes that receivables are well diversified and
the allowances for doubtful accounts are sufficient to absorb estimated losses.

FINANCIAL INSTRUMENTS

         Fair values were estimated based on quoted market prices, where
available, or on current rates offered to the Company for debt with similar
terms and maturities.  At December 31, 1996 and 1995, the fair value of the
Company's financial instruments approximates carrying value.

IMPACT OF RECENT ACCOUNTING PRONOUNCEMENTS

         The Company adopted the provisions of SFAS No. 121, "Accounting for the
Impairment of Long-Lived Assets and for Long-Lived Assets to Be Disposed Of,"
effective with its fiscal year ending December 31, 1996. SFAS No. 121 requires
an entity to review long-lived assets and certain identifiable intangibles
whenever events or changes in circumstances indicate the carrying amount of an
asset may not be recoverable. Impairment losses are recognized when the carrying
amount of the asset exceeds the estimated fair value of the asset. There was no
impact on the Company as a result of implementing SFAS No. 121.

         In February 1997, the Financial Accounting Standards Board (the "FASB")
issued two statements -- SFAS No. 128,  "Accounting for Earnings per Share" and
SFAS No. 129, "Disclosure of Information About Capital Structure", which are
effective for the Company in fiscal year 1997.  Presently these standards have
no impact on the Company's consolidated financial statements.  Beginning in
1997, SFAS No. 128 will change the calculation of primary earnings share.

PRIMARY NET INCOME PER SHARE

        Primary earnings per share is based on the weighted average number of
shares outstanding during the fiscal year, as increased by common shares
equivalents (stock options and warrants) determined using the treasury stock
method.

         In 1996, in accordance with the recent position of the Securities and
Exchange Commission regarding accounting for Preferred Stock which is
convertible at a discount from market price for Common Stock, the Company has
reflected an accounting "deemed dividend." This accounting deemed dividend,
which relates to the issuance of the Preferred Stock and which has been
reflected in the third and fourth quarters, is a non-cash, non-recurring
accounting entry for determining income (loss) applicable to Common Stock and
income (loss) per share.

2.   ACQUISITIONS

         On July 1, 1996, the Company acquired two delicatessen restaurants
operated under the name "Solley's" located in Woodland Hills and Sherman
Oaks, California for $2,325,000 cash. The Company purchased certain assets
along with the operations of the restaurants.  Also included in the purchase
was a limited five-year covenant not to compete of one of the sellers
and former owner of Solley's Inc.


         Also, on September 9, 1996, the Company purchased for $4,934,000 cash
Wolfie Cohen's Rascal House, a delicatessen restaurant located in Miami Beach,
Florida.  The purchase included the real estate, fixtures and equipment.

         Both acquisitions were accounted for using the purchase method of
accounting.  Accordingly, portions of the purchase prices were allocated to the
net assets acquired based on their estimated fair values with the balances of
the purchase prices, approximating $3,406,000, recorded as excess of cost over
net assets acquired and amortized on a straight-line basis over 30
years for Rascal House and over the remaining lives of the leases for
Woodland Hills (15 years) and Sherman Oaks (18 years).

         The following summarized, unaudited pro forma results of operations
for the years ended December 31, 1996 and 1995 assume the acquisition of
Solley's and Rascal House occurred as of the beginning of the respective
periods:

                                   Pro Forma               Pro Forma   
                                   Year Ended              Year Ended
                                December 31, 1996       December 31, 1995
                                -----------------       -----------------
                              (in thousands, except per common share data)

Revenues                             $47,952                 $43,265
Net income                           $   731                 $ 1,219
Net income per common share          $  0.07                 $  0.12

3.   STOCK OFFERINGS AND EQUITY

Common Stock

         Prior to December 28, 1994, the Company's total authorized capital
stock was comprised of 177,500 shares of common stock, 107,500 shares at no par
value for JFD, Inc. and 70,000 shares at $1 par value for Jerry's Famous Pizza
and 5,000,000 shares of preferred stock at no par value for JFD, Inc.  On
December 28, 1994, the Board of Directors of JFD, Inc. declared a 7,460:1 stock
split, which increased the outstanding common stock to 7,460,000 shares.

         Also in December 1994, the Board of Directors of JFD, Inc. authorized
an increase of common stock to 60,000,000 shares.




                                       30
<PAGE>   31
         In connection with a consulting arrangement with an attorney in Los
Angeles, the Company issued 40,000 shares of common stock in January 1995 for
an estimated fair value of $130,000.  The attorney paid $7,500 and provided
legal services approximating $122,500.  The value of these shares was
determined and approved by the Board of Directors.

         On January 11, 1995, the Company terminated its election to be taxed
as a subchapter S corporation and became a C corporation.  As a result of the
termination of the subchapter S corporation election, the accumulated deficit
on that date of $537,000 was reclassified as required by accounting rules which
resulted in a deficit in contributed capital.  The sole shareholder was
responsible for the Company's federal income tax liability based on earnings
for the first ten days of 1995 prior to termination of this election.  The
Company was taxed as a C corporation for the remainder of 1995.

         In March 1995, the Company and the shareholder completed a private
placement, issuing 1,056,250 shares of common stock, at a price of $4.00 per
share.  From the above 1,056,250 shares of common stock, the shareholder sold
125,000 shares.  The net proceeds to the Company of $3,289,000 (net of issuance
costs of $436,000) were used to pay down certain debt and current operating
liabilities.

         On October 20, 1995, an initial public offering of common stock of the
Company (the "common stock") was completed.  Of the shares of common stock
offered thereby, 1,700,000 shares were sold by the Company and 400,000 shares
were sold by the The Starkman Family Trust (the "Selling Shareholder").  An
additional 1,096,250 shares of common stock owned by certain nonaffiliated
shareholders (the "Non-Affiliated Selling Security Holders") and one
independent director of the Company (the "Selling Director") were concurrently
registered with the above referenced shares offered by the Company and the
Selling Shareholder, but not through the underwriters, and were also eligible
for sale following the offering.

         The 1,700,000 shares of common stock sold by the Company generated
approximately $8,030,000 in proceeds, net of underwriting commissions and other
related expenses of approximately $2,170,000.  The Company did not receive any
of the proceeds from the Selling Shareholder, Selling Director or
Non-Affiliated Selling Security Holder shares.

         On November 17, 1995, the underwriters exercised in full the
over-allotment option to purchase up to an additional aggregate of 255,000
shares from the Company and an additional aggregate of 60,000 shares from the
Selling Shareholder.  The over-allotment shares sold by the Company generated
approximately $1,206,000 in proceeds, net of underwriting commissions and other
related expenses of approximately $324,000.  The Company did not receive any of
the proceeds from the Selling Shareholder shares.  Also, the underwriters have
not exercised their warrant for the Company to issue and sell an additional
170,000 shares of common stock at the exercise price of $7.80 per share.

         The Company has used the proceeds from the public offering primarily
to pay off certain indebtedness and for certain improvements and equipment for
additional restaurant sites.

         The holders of common stock are entitled to cast one vote for each
share held of record on all matters presented to shareholders, other than with
respect to the election of directors, for which cumulative voting is currently
required under certain circumstances by applicable provisions of California
law.  The effect of cumulative voting is that the holders of a majority of the
outstanding shares of common stock may not be able to elect all of the
Company's directors.

         In December 1996, 516,812 shares of common stock were issued upon
conversion of 2,000 shares of preferred stock. From December 13 through December
20, 1996, the Company purchased 65,000 shares of its own stock for market prices
ranging from $4.52 to $5.38 per share.  Such shares have been retired.

Preferred Stock

         The Company is authorized to issue 5,000,000 shares of preferred
stock.  The Company's Board of Directors is authorized to issue the preferred
stock in one or more series and, with respect to each series, to determine the
preferences and rights and the qualifications, limitations or restrictions
thereof, including the dividends rights, conversion rights, voting rights,
redemption rights and terms, liquidation preferences, sinking fund provisions,
the number of shares constituting the series and the designation of such
series.

         On August 22, 1996, the Company entered an agreement with Waterton
Management, LLC ("Waterton") for the purpose of raising additional capital to
support further growth. Under the agreement with Waterton, the Company granted
Waterton an option, subject to certain conditions, to purchase, directly or
through one or more of its affiliates, a maximum of 19,000 Series A Preferred
Shares of the Company ("Series A Preferred Shares") at a purchase price of
$1,000 per share and a maximum 205,833 common stock purchase warrants (the
"Warrants") for nominal consideration. The Company completed the sale to 
Yucaipa Waterton Deli Investors, LLC ("Yucaipa") of 6,000 Series A Preferred
Shares and a Warrant for 65,000 shares on August 30, 1996, resulting in net
proceeds of approximately $5,537,000. On November 8, 1996, Waterton designated
Jerry's Investors, LLC ("JILLC") to exercise its right to purchase an additional
6,000 Preferred Shares and a Warrant for 65,000 shares of Common Stock (as to
which JILLC designated Waterton as holder), resulting in net proceeds of
approximately $5,455,000. A substantial majority of the proceeds of the sale of
Series A Preferred Shares was used for the acquisition of "Wolfie Cohen's Rascal
House," and to renovate the Woodland Hills and Costa Mesa restaurant properties.

          Each Series A Preferred Share had a right to dividends of $80.00 per
share per year, payable quarterly in arrears, in cash or shares of Common Stock.
Each Series A Preferred Share has a liquidation preference of $1,000 per share,
and is convertible at the option of the holder, at any time commencing ninety
days following the initial issuance of shares, or is automatically converted on
August 30, 1999, into Common Stock, at a conversion price equal to a 17%
discount from the average market price of the Common Stock for the five days
preceding the conversion, provided that the maximum conversion price is $6.00
per share and the minimum conversion price is $3.00 per share. The holders of
Series A Preferred Shares had no voting rights except as required by law.
However, the Company agreed to seek, and ultimately did obtain approval from
Nasdaq to issue a new class of Series B Preferred Shares, into which the Series
A Preferred Shares were converted in January 1997. The Series B Preferred Shares
are substantially identical to the Series A Preferred Shares, except that each
Series B Preferred Share has voting rights equal to 109 shares of Common Stock.
The Warrants are exercisable at any time for a period of three years from
issuance at an exercise price of $1.00 per share.




                                       31
<PAGE>   32
In December 1996, Yucaipa converted 2,000 shares at a conversion price of $3.87
per share into 516,812 shares of common stock.

Statement of Financial Accounting Standards ("SFAS") No. 123, Accounting for
Stock-Based Compensation

         The Company has adopted the disclosure-only provision of SFAS No. 123
and will continue to use the intrinsic value based method of accounting
prescribed by Accounting Principles Board (APB) Opinion No. 25, "Accounting for
Stock Issued to Employees."  Therefore, no compensation cost has been
recognized for the stock option plans.  Had compensation cost for the Company's
stock option plans been determined based on the fair value at the grant dates
in 1996 and 1995 consistent with the provisions of SFAS No. 123, the Company's
net earnings and earnings per share would have been reduced to the pro forma
amounts provided below:

<TABLE>
<CAPTION>
                                                                            1996            1995
                                                                            ----            ----
         <S>                                                            <C>              <C>
         Net income, as reported...................................     $ 578,713        $ 782,234
         Net income, pro forma ....................................     $  23,320        $ 708,623
         Net income per common share, as reported..................     $    0.03               --
         Pro forma net income per common share, as reported........            --        $    0.08
         Net income per common share, pro forma....................     $    0.00               --
         Pro forma net income per common share, pro forma..........            --        $    0.07
</TABLE>

         The fair value of each option granted or issued in 1996 and 1995 is
estimated at the date of grant using the Black-Scholes option-pricing model
with the following weighted average assumptions: (a) exercise prices were equal
to the fair market value on the grant date or the day before; (b) a risk-free
interest rate based on US Zero Coupon Bonds; (c) no dividend yield on the
Company's stock; (d) expected option lives vary from four to ten years; and (e)
an expected volatility of 65.01% of the Company's stock.


4.   PROPERTY AND EQUIPMENT

         Property and equipment consist of the following as of:

<TABLE>
<CAPTION>
                                                                                           December 31,   
                                                                                    --------------------------
                                                                                       1996           1995
                                                                                       ----           ----
         <S>                                                                        <C>             <C>
         Land improvements..................................................        $    24,877     $       --
         Buildings and improvements.........................................          6,847,607             --
         Leasehold improvements.............................................         10,642,517      4,970,157
         Fixtures and equipment.............................................          9,421,063      4,372,083
         Transportation equipment...........................................             47,480         26,547
         Capital leases --- computers.......................................            213,749        213,749
                                                                                    -----------    -----------
                                                                                     27,197,293      9,582,536
         Less:  Accumulated depreciation and amortization...................         (5,811,941)    (4,103,620)
         Land...............................................................          3,974,389        883,032
         Construction-in-progress...........................................            334,735      4,055,653
                                                                                    -----------    -----------
                                                                                    $25,694,476    $10,417,601
                                                                                    ===========    ===========
</TABLE>

         The Company capitalized interest expense related to the construction of
its restaurant locations in Pasadena, Westwood and West Hollywood, totalling
approximately $20,000, $137,000 and $18,000 for the years ended December 31,
1996, 1995 and 1994, respectively.


5.   LONG-TERM DEBT

         Long-term debt consists of the following:

<TABLE>
<CAPTION>
                                                                                           December 31,   
                                                                                    --------------------------
         <S>                                                                        <C>             <C>
</TABLE>





                                       32
<PAGE>   33
<TABLE>
<CAPTION>
                                                                                                  1996               1995
                                                                                                  ----               ----
         <S>                                                                                   <C>                 <C>
         Note payable to a bank; collateralized by the Pasadena property;
                     interest rate at bank's reference rate plus 1.5%, (minimum rate
                     is 10%), at 10% at December 31, 1996; due April 1998                      $   895,000         $ 1,199,475

         Note payable to a bank; collateralized by  machinery, equipment,
                     inventory and receivables; interest rate at bank's reference rate
                     plus 1.5%; at 9.75% at December 31, 1996; due March 2002                    2,386,363                  --

         Note payable to a bank; guaranteed by principal shareholder; interest
                     rate at bank's reference rate (8.75% at December 31, 1995) plus 2%;
                     due March 1996                                                                     --                 950

         Note collateralized by transportation vehicles and guaranteed by the
                     principal shareholder; interest rate at 9%; due September 1998                  7,335              11,525

         Notes collateralized by real property; monthly interest payments at
                     interest rate of 9%; principal due March 2001                               3,250,000                  --
                                                                                               -----------         -----------
                                                                                                 6,538,698           1,211,950
         Less: Current maturities                                                                  578,739             125,137
                                                                                               -----------         -----------
                 Total long-term debt                                                          $ 5,959,959         $ 1,086,813
                                                                                               ===========         ===========
</TABLE>

         Of the Company's aggregate $2,800,000 revolving line of credit from
Bank of America available at December 31, 1995,  $2,500,000 was converted in
September 1996 to a term loan and the remaining $300,000 was paid off in August
1996.  Currently, the Company has a $965,000 revolving line of credit with
United Mizrahi Bank.  There are no restrictions on the use of funds drawn on
this line and at December 31, 1996, there was no outstanding balance.

         The following are future maturities of long-term debt for each of the
remaining five years ending December 31 and in total thereafter:

<TABLE>
                 <S>                                                         <C>
                 1997....................................................    $   578,739
                 1998....................................................      1,232,692
                 1999....................................................        454,548
                 2000....................................................        454,548
                 2001....................................................      3,704,548
                 Thereafter..............................................        113,623
                                                                             -----------
                          Total                                              $ 6,538,698
                                                                             ===========
</TABLE>

        The term loan requires the Company to maintain certain financial
covenants, the most restrictive including the maintenance of (a) a minimum
tangible net worth, (b) a maximum ratio of total liabilities not subordinated
to tangible net worth, and (c) a minimum debt service coverage ratio.

6.   CAPITAL LEASES

         The Company leases computer equipment under non-cancelable capital
lease arrangements whereby payments totalling $3,834, including interest, are
due monthly.  Certain of these leases are guaranteed by the principal
shareholder.  The obligations under capital leases have interest rates ranging
from 5.5% to 8.1% and mature at various dates through 1997.  Depreciation
charged to expense on this equipment was approximately $38,000, $52,000 and
$40,000 for the fiscal years 1996, 1995 and 1994, respectively.  The following
are the annual future minimum lease payments for the remaining year ending
December 31:

<TABLE>
                 <S>                                                         <C>
                 1997..............................................          $ 27,589
                          Less: Interest                                        6,867
                                                                             --------
                          Current portion                                    $ 20,722
                                                                             ========
</TABLE>


7.   COMMITMENTS AND CONTINGENCIES

         The Company leases six of its facilities and its corporate offices
under non-cancelable operating leases, of which certain leases are guaranteed
by the principal shareholder.  Rental expense for the years ending December 31,
1996, 1995 and 1994 was $1,954,837, $1,623,641 and $1,785,316, respectively.
Certain leases contain fixed escalation clauses and rent under these leases is
charged ratably over the term of the lease.  A number of leases also provide
for percentage rent on sales above a specified minimum.  The following are the
future minimum base rental payments under operating leases for each of the next
five years ending December 31 and in total thereafter:

<TABLE>
                 <S>                                                    <C>
                 1997..............................................     $ 2,355,440
                 1998..............................................       2,365,340
</TABLE>





                                       33
<PAGE>   34
<TABLE>
                 <S>                                                     <C>
                 1999................................................       2,357,240
                 2000................................................       2,313,140
                 2001................................................       2,323,040
                 Thereafter..........................................      10,225,761
                                                                         ------------
                                                                         $ 21,939,961
                                                                         ============
</TABLE>


         Rental payments made to related parties for the years ending December
31, 1996, 1995 and 1994 were $604,000, $470,000 and $236,000, respectively.  At
December 31, 1996, the Company had future minimum payments  due to related
parties of $3,593,000.

         The Company has three operating leases which contain provision for
specified annual increases.  Rent expense for these locations has been
calculated on a straight-line basis over the term of the leases.  A deferred
credit has been established at December 31, 1996 and 1995 for the difference
between the amount charged to expense and the amount paid.  The deferred credit
will be amortized on a straight-line basis over the lives of the leases.

         The Company is a defendant in a number of cases currently in
litigation, which are being vigorously defended.  Based upon current
information, management, after consultation with legal counsel defending the
Company's interests in the cases, believes the ultimate disposition thereof
will have no material effect upon either the Company's results of operations or
the consolidated financial position.


8.   INCOME TAXES

         The significant components of income tax expense attributable to
continuing operations are summarized as follows:

<TABLE>
<CAPTION>
                                                       1996          1995           1994
                                                       ----          ----           ----
<S>                                                 <C>            <C>            <C>
Federal:
         Current tax expense.....................   $ 325,429      $ 248,000      $      --
         Deferred tax benefit....................    (120,292)      (120,587)            --
                                                    ---------      ---------      ---------
                                                      205,137        127,413             --
State:
         Current tax expense.....................     117,115         87,049         21,800
         Deferred tax benefit....................     (38,068)       (27,411)            --
                                                    ---------      ---------      ---------
                                                       79,047         59,638         21,800
                                                    ---------      ---------      ---------

                 Total                              $ 284,184      $ 187,051      $  21,800
                                                    =========      =========      =========
</TABLE>

         Upon termination of the subchapter S election on January 11, 1995,
deferred income taxes became an asset of the Company and was recorded in the
balance sheet with a corresponding credit to the Consolidated Statement of
Operations.  The estimated deferred tax asset, principally resulting from
temporary differences in the recognition of depreciation expense for financial
statement and tax reporting purposes as of January 11, 1995, was approximately
$241,000.

         The effects of temporary differences and other items that give rise to
deferred tax assets and deferred tax liabilities as of December 31, 1996 are
comprised of the following:

<TABLE>
<CAPTION>
                                                                                 1996
                                                                                 ----
         <S>                                                                   <C>
         Deferred tax assets
                 State tax current year provision...........................   $  1,492
                 Accounts receivable........................................      3,692
                 Vacation accrual...........................................     14,146
                 Accrued compensation.......................................    208,006
                 Property and equipment.....................................    388,133
                                                                               --------
                          Deferred tax assets...............................    615,469
                                                                               --------

         Deferred tax liabilities
                 Construction in progress...................................      8,582
                 Pre-opening costs..........................................    243,035
                 Intangible assets..........................................     57,495
                                                                               --------
                          Deferred tax liabilities..........................    309,112
                                                                               --------

                          Net deferred tax assets...........................   $306,357
                                                                               ========
</TABLE>





                                       34
<PAGE>   35
         The balance of the deferred tax assets should be realized through
future operating results, the reversal of taxable temporary differences and tax
planning strategies.


         The provision for income taxes at the Company's effective rate
differed from the provision for income taxes at the statutory rate as follows:

<TABLE>
<CAPTION>
                                                                          Years Ended December 31,      
                                                               ------------------------------------------
                                                                 1996             1995           1994
                                                                 ----             ----           ----
<S>                                                            <C>             <C>             <C> 
         Federal income tax expense at the statutory rate      $  293,385      $  329,557      $  288,422  
         State income taxes, net of federal income tax
               benefit.....................................        52,171          57,452          86,981
         Effect of subchapter S tax status.................            --              --        (353,603)
         Tax rate change from S corp to C corp status......            --        (147,997)             --
         FICA credit.......................................       (61,849)        (42,206)             --
         Permanent differences.............................           477           3,898              --
         Other.............................................            --         (13,653)             --             
                                                               ----------      ----------      ----------
         Provision for income taxes........................    $  284,184      $  187,051      $   21,800
                                                               ==========      ==========      ==========
</TABLE>


9.   SUPPLEMENTAL CASH FLOW INFORMATION

<TABLE>
<CAPTION>
                                                                                     Years Ended December 31,      
                                                                            -----------------------------------------
                                                                               1996             1995          1994
                                                                               ----             ----          ----
<S>                                                                         <C>              <C>            <C>
Supplemental cash flow information:
      Cash paid for:
         Interest........................................................   $   489,734      $ 177,373      $ 196,996
         Income taxes....................................................   $   732,603      $ 256,300      $  14,900
Supplemental information on noncash investing and
      financing activities:
         Building purchase under a collaterized note.....................   $ 3,250,000             --             --
         Equipment purchases under a capital lease.......................            --             --      $  49,082
         Reduction in loan receivable -- related party as a result
               of distributions..........................................            --             --      $ 803,864
         Increase in loan payable -- related party as a result of
               distributions.............................................            --      $ 795,054             --        
         Increase in deferred costs capitalized to construction-in-
               progress or leasehold improvements........................   $    57,031      $  82,537      $ 177,593
         Issuance of common stock for services rendered..................            --      $ 130,000             --
         Accrual of preferred stock dividends............................   $   184,566             --             --
         Lease options paid in 1995 and exercised in 1996 in
               conjunction with purchase of restaurant...................   $    55,000             --             --
</TABLE>


10.  STOCK OPTION PLAN

         On June 28, 1995, the shareholders of the Company adopted the
Company's 1995 Stock Option Plan (the "Plan").  The Plan is designed to
attract, retain and reward managerial and other key employees and non-employee
directors and strengthen the mutuality of interests between the Plan's
participants and the Company's stockholders.  Stock options generally are
granted at an exercise price equal to the fair market value of the shares on
the date of grant and are exercisable at the rate of one-third per year
beginning one year from the date of grant.  Stock options generally expire ten
years from the date of grant.   From October 20, 1995 through December 31,
1996, incentive stock option grants under the Plan, to acquire 639,700 shares,
were made to certain officers, directors and key employees at exercise prices
ranging from $4.69 to $9.00 per option.  All these options were outstanding at
December 31, 1996 and 132,333  were exercisable.

         The Plan also provides for the grant of stock options to non-employee
directors of the Company who do not own more than a 1% interest in the
outstanding common stock of the Company ("Eligible Directors") without any
action on the part of the Board or the Board Compensation Committee.  Each
Eligible Director automatically receives non-qualified options to acquire 5,000
shares of common stock upon appointment and shall receive options to acquire an
additional 2,000 shares of common stock for each additional year that such
director continues to serve on the Board of Directors.  Each option becomes 50%
exercisable on each the first and second anniversary dates of the grant and
expires ten years from the date of the grant.  Accordingly, on October 20, 1995,
options for 5,000 shares were granted to each of the Company's two Eligible
Directors at an exercise price of $6.00 per share.  All these options were
outstanding at December 31, 1996 and 5,000 options were exercisable.





                                       35
<PAGE>   36
11.  RELATED-PARTY TRANSACTIONS

         During 1995 and 1994 the principal shareholder's family partnership,
the Starkman Family Partnership (the "family partnership"), purchased properties
in Westwood, California for the construction of a new restaurant.  The Company
has been paying lease payments of approximately $35,000 per month in fiscal
1996, and 1995 and $10,000 per month in 1994 to the family partnership.  The
Company has a two-year option to purchase the Westwood properties at the then
current fair market value and a seven-year right of first refusal on either or
both of these properties.

         The Company pays monthly rental payments in the amount of $16,000 to
the family partnership for use of three properties adjacent to the
West Hollywood restaurant.  Two of these properties are used as parking lots
and the third property has additional parking and a building used as a private
bar and cigar lounge operated as part of the West Hollywood restaurant.

         Subsequent to December 31, 1994 and prior to the termination of the
subchapter S status, the Company made a subchapter S distribution to the
shareholder by cancelling the shareholder's receivable and issuing a promissory
note to the shareholder in the principal amount of $795,000.  The Company
assumed the note to the shareholder from Jerry's Famous Pizza in the amount of
$685,000 by increasing the principal in the promissory note to the shareholder
to $1,480,000.  The terms and conditions of these notes were similar to a note
payable by the shareholder to the landlord of the Marina del Rey restaurant.
The Company had a related-party payable to the shareholder totalling
approximately $1,154,000 at December 31, 1995.  In March 1996, the Company
purchased the Marina del Rey property.  In connection with that transaction the
Company paid off the note to the shareholder and the shareholder paid off the
note to the Marina del Rey landlord.

         In January 1995, the principal shareholder of the Company contributed
all the shares of JFDLA to the Company.  JFDLA is a Co-General Partner of
JFD-Encino, a California limited partnership.

         Also in January 1995, the shareholders of Jerry's Famous Pizza
contributed to the Company all the shares of Jerry's Famous Pizza which were
held by the principal shareholder and an employee of Jerry's Famous Pizza.  No
additional consideration was paid to the principal shareholder and $100 was
paid to the employee for all his stock.


12.  RESTAURANT CONCEPT DISCONTINUATION COSTS

         During fiscal 1995 the Company incurred $137,000 of costs related to
the discontinuation of the Jerry's Famous Pizza concept and restaurant.
Abandonment of leasehold improvements, abandonment of fixtures and equipment and
leasehold termination costs and other related costs accounted for approximately
$96,000, $34,000 and $7,000, respectively, of this amount.  The operating loss
up to the close of business on June 25, 1995, totalled approximately $254,000.
Included in 1995 total revenues in the Consolidated Statements of Operations are
sales of $236,000 from Jerry's Famous Pizza.  Operating losses of approximately
$162,000 are included in the Company's operating income for fiscal 1994.

13.  PRO FORMA DATA

         Pro forma net income per common share for 1995 was calculated using net
income and based on, as if, 10,386,250 shares of common stock were outstanding
for all of the fiscal year.  The pro forma shares outstanding are based on (i)
7,460,000 shares outstanding for the Company at December 31, 1994, (ii) 40,000
shares issued on January 9, 1995, per the terms of a consulting agreement,
(iii) 931,250 shares sold through a private placement which was completed in
March 1995 and (iv) an additional 1,955,000 shares sold through an initial
public offering in October 1995.


14.  SUBSEQUENT EVENTS

         In January 1997, the Company under its stock option plan cancelled
173,500 options previously issued at $9.00 and $8.50 per share and reissued
replacement options exercisable at $4.50 per share.

         In January 1997, upon receiving the approval from the Nasdaq, the
Company converted all outstanding Series A Preferred Shares to Series B
Preferred Shares, which are identical to Series A except for the added right of
Series B holders to vote on all matters which may be presented to the
shareholders.  Each Series B Preferred Share equals a vote of 109 shares of
common stock.

         On March 27, 1997, the holders of the Preferred Shares converted all
their remaining 10,000 Preferred Shares to 3,139,594 shares of Common Stock.

        If such Preferred Stock were converted as of January 1, 1996 the pro
forma net income applicable to Common Stock and net income per share are as 
follows:

<TABLE>
<CAPTION>
                                            Historical           Pro Forma
                                            Year Ended           Year Ended
                                         December 31, 1996   December 31, 1996
                                         -----------------   -----------------
<S>                                      <C>                 <C>
Net income                                  $   578,713           $  578,713
Preferred stock:
  Cash dividends paid or accrued               (226,648)   
  Accounting deemed dividends                (5,000,000)
                                            -----------           ----------
                                             (5,226,648)
                                            -----------           ----------
Net income (loss) applicable to
  Common Stock                              $(4,647,935)          $  578,713
                                            ===========           ==========

Net income (loss) per share
  Net income                                      $0.06                $0.04
  Preferred stock
    Cash dividends paid or accrued                (0.02)
    Accounting deemed dividend                    (0.48)
                                            -----------           ----------
                                                  (0.50)
                                            -----------           ----------
Net income (loss) per share applicable
  to common stock                            $    (0.44)          $     0.04
                                            ===========           ==========
Weighted average common stock outstanding    10,495,010           14,151,416
                                            ===========           ==========
</TABLE>

15.  SELECTED QUARTERLY FINANCIAL DATA (UNAUDITED)




                                       36
<PAGE>   37
         Selected, summarized quarterly financial data for the four quarters of
fiscal year ended December 31, 1996 and for the third and fourth quarters of
fiscal year ended December 31, 1995 are as follows:

<TABLE>
<CAPTION>
1996     (in thousands, except per share data)    First       Second        Third         Fourth 
- --------------------------------------------------------------------------------------------------
         <S>                                    <C>          <C>          <C>           <C>
         Revenues                                 $ 7,735      $ 8,001       $10,923       $13,501
         Gross profit                               5,388        5,465         7,514         9,312
         Net income                                   320           91             9           159
         Net income applicable to common 
            stock                                     320           91        (1,199)       (3,860)
         Net income (loss) applicable to       
            common share                          $  0.03      $  0.01       $ (0.11)(1)    $(0.37)

         Weighted average
             common shares outstanding         10,386,250   10,481,244    10,485,472    10,541,241
</TABLE>

<TABLE>
<CAPTION>
1995                                                                        Third         Fourth 
- --------------------------------------------------------------------------------------------------
         <S>                                                              <C>           <C>
         Revenues                                                            $ 6,862       $ 7,142
         Gross profit                                                          4,694         4,813
         Net income applicable to common stock                                   295           213
         Pro forma net income per common share                               $   .03       $   .02

         Pro forma common shares outstanding                              10,386,250    10,386,250
</TABLE>

COMMON STOCK DATA

<TABLE>
<CAPTION>
1996                                               First       Second       Third         Fourth 
- --------------------------------------------------------------------------------------------------
      <S>                                       <C>          <C>          <C>           <C>
      Price range:
         High                                   $  8 5/8     $  8 5/8     $ 10 3/8      $ 9 3/8
         Low                                    $  7 7/8     $  7         $  5 5/8      $ 4 1/8
</TABLE>

<TABLE>
<CAPTION>
1995                                                                                      Fourth 
- --------------------------------------------------------------------------------------------------
      <S>                                                                               <C>
      Price range:
         High                                                                           $  8 1/2
         Low                                                                            $  7
</TABLE>

(1)     The Company has restated its third quarter net income (loss) applicable
        to common shares and net income (loss) per share in accordance with the
        recent position of the Securities and Exchange Commission regarding
        accounting for Preferred Stock which is convertible at a discount from
        market price for Common Stock. The Company has reflected an accounting
        "deemed dividend". This accounting deemed dividend, which has been
        reflected in the third and fourth quarters, is a non-cash, non-recurring
        accounting entry for determining income (loss) applicable to Common
        Stock and income (loss) per share.



                                       37
<PAGE>   38
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
        FINANCIAL DISCLOSURE

               None.

                                    PART III

ITEM 10.  DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

               The information required by this Item with respect to directors
and compliance with Section 16(a) of the Securities Exchange Act of 1934 is
incorporated herein by reference to the information contained in the Proxy
Statement relating to the Annual Meeting of Shareholders to be held on May 27,
1997 which will be filed with the Securities and Exchange Commission no later
than 120 days after the close of the year ended December 31 1996. Information
with respect to executive officers is included in Part I of this Form 10-K.

ITEM 11.  EXECUTIVE COMPENSATION

               The information required by this Item is incorporated herein by
reference to the information contained in the Proxy Statement relating to the
Annual Meeting of Shareholders to be held on May 27, 1997, which will be filed
with the Securities and Exchange Commission no later than 120 days after the
close of the year ended December 31 1996.

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

               The information required by this Item is incorporated herein by
reference to the information contained in the Proxy Statement relating to the
Annual Meeting of Shareholders to be held on May 27, 1997, which will be filed
with the Securities and Exchange Commission no later than 120 days after the
close of the year ended December 31 1996.

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

               The information required by this Item is incorporated herein by
reference to the information contained in the Proxy Statement relating to the
Annual Meeting of Shareholders to be held on May 27, 1997, which will be filed
with the Securities and Exchange Commission no later than 120 days after the
close of the year ended December 31 1996.



                                       38
<PAGE>   39
                                     PART IV

ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K

               (a)(1) List of Financial Statements

                      The combined financial statements are filed as Item 8 of
                      Part II of this Form 10-K.

               (a)(2) List of Financial Statement Schedules

               None.

               (a)(3) List of Exhibits

<TABLE>
<CAPTION>
        Exhibit
        Number                           Description
        ------                           -----------
         <S>      <C>                                                             
         3.1      Articles of Incorporation, as amended (including Second
                  Amended and Restated Certificate of Determination of Rights of
                  Series A Preferred Shares and Certificate of Determination of
                  Rights of Series B Preferred Shares).

         3.2      Bylaws of the Company, incorporated by reference to Exhibit
                  3.2 of the Company's Registration Statement on Form S-1, as
                  filed on July 18, 1995 (Registration No. 33-94724), and
                  declared effective by the Securities and Exchange Commission
                  on October 20, 1995 (referred to herein as the "Registration
                  Statement").

         4.1      Specimen Common Stock Certificate of the Company, incorporated
                  by reference to Exhibit 4.1 of the Registration Statement..

         4.2      Specimen Series A Stock Certificate of the Company.

         4.3      Specimen Series B Stock Certificate of the Company.

         4.4      Specimen Common Stock Purchase Warrant, incorporated by
                  reference to Exhibit 10.2 of the Company's Report on Form 8-K
                  for August 22, 1996 (the "Waterton 8-K").

         4.5      Form of Underwriter's Warrant, incorporated by reference to
                  Exhibit 4.2 of the Registration Statement 10.1 Form of
                  Employment Agreement of Isaac Starkman, incorporated by
                  reference to Exhibit 10.1 of the Registration Statement.

         10.2     Form of Employment Agreement of Guy Starkman, incorporated by
                  reference to Exhibit 10.2 of the Registration Statement.

         10.3     Form of Employment Agreement of Jason Starkman, incorporated
                  by reference to Exhibit 10.3 of the Registration Statement.

         10.4     Legal Services Agreement of Marc Levin, incorporated by
                  reference to Exhibit 10.4 of the Registration Statement.
</TABLE>


                                       39
<PAGE>   40
<TABLE>
<CAPTION>
        Exhibit
        Number                           Description
        ------                           -----------
         <S>      <C>                                                             
         10.5     Form of Indemnification Agreement with officers and directors,
                  incorporated by reference to Exhibit 10.5 of the Registration
                  Statement.

         10.6     Jerry's Famous Deli, Inc. Stock Option Plan, incorporated by
                  reference to Exhibit 10.6 of the Registration Statement.

         10.7     Lease Agreement, Encino, incorporated by reference to Exhibit
                  10.8 of the Registration Statement.

         10.9     Lease Agreement, Marina del Rey, incorporated by reference to
                  Exhibit 10.9 of the Registration Statement.

         10.9     Lease Agreement, West Hollywood, incorporated by reference to
                  Exhibit 10.10 of the Registration Statement.

         10.10    Lease Agreement, West Hollywood - Parking Lot #1, incorporated
                  by reference to Exhibit 10.11 of the Registration Statement.

         10.11    Lease Agreement, West Hollywood - Parking Lot #2, incorporated
                  by reference to Exhibit 10.12 of the Registration Statement.

         10.12    Lease Agreement, West Hollywood Adjacent, incorporated by
                  reference to Exhibit 10.13 of the Registration Statement.

         10.13    Lease Agreement, Westwood, incorporated by reference to
                  Exhibit 10.14 of the Registration Statement.

         10.14    Lease Agreement, Studio City, incorporated by reference to
                  Exhibit 10.15 of the Registration Statement.

         10.15    Lease Agreements, Corporate Offices, incorporated by reference
                  to Exhibit 10.16 of the Registration Statement.

         10.16    JFD-Encino Agreement of Limited Partnership, incorporated by
                  reference to Exhibit 10.17 of the Registration Statement.

         10.17    Purchase Agreement, Pasadena, incorporated by reference to
                  Exhibit 10.18 of the Registration Statement.

         10.18    Bank of America Loan Agreement, incorporated by reference to
                  Exhibit 10.19 of the Registration Statement

         10.19    United Mizrahi Bank Loan Agreement, incorporated by reference
                  to Exhibit 10.20 of the Registration Statement.

         10.20    New Corporate Office Leases, incorporated by reference to
                  Exhibit 10.21 of the Registration Statement.

         10.21    Amendment to the Corporate Offices Lease, incorporated by
                  reference to Exhibit 10.22 of the Registration Statement.

         10.22    Underwriting Agreement between the Company and The Boston
                  Group, L.P., as Representative of the Several Underwriters
                  named therein, incorporated by reference to Exhibit 1.1 of the
                  Registration Statement.
</TABLE>


                                       40
<PAGE>   41
<TABLE>
<CAPTION>
        Exhibit
        Number                           Description
        ------                           -----------
         <S>      <C>                                                             

         10.23    Amendment to Bank of America Loan Agreement dated March 27,
                  1996, incorporated by reference to Exhibit 10.25 of the
                  Company's Annual Report on Form 10-K for the year ended
                  December 31, 1995 (the "1995 10-K").

         10.24    Amendment to United Mizrahi Bank Loan Agreement dated March 1,
                  1996, incorporated by reference to Exhibit 10.26 of the 1995
                  10-K.

         10.25    Agreement of Purchase and Sale of Marina del Rey property
                  dated March 25, 1996, incorporated by reference to Exhibit
                  10.27 of the 1995 10-K.

         10.26    Lease Agreement dated as of March 28, 1996 for the Costa Mesa,
                  California property, incorporated by reference to Exhibit
                  10.28 of the 1995 10-K..

         10.27    Asset Purchase Agreement, dated June 11, 1996, among the
                  Company, Solley's, Inc. and Sol Zide, incorporated by
                  reference to Exhibit 10.1 of the Company's 10-K for June 30,
                  1996 ("Solley's 8-K").

         10.28    Lease - Shopping Center Form, dated August 31, 1993, between
                  Sol Zide and Plaza International, incorporated by reference to
                  Exhibit 10.2 of the Solley's 8-K.

         10.29    Amendment to Lease, dated April 4, 1996, between Sol Zide and
                  Plaza International, incorporated by reference to Exhibit 10.3
                  of the Solley's 8-K.

         10.30    Landlord Consent and Amendment to Lease, dated April 4, 1996,
                  between the Company and Plaza International, incorporated by
                  reference to Exhibit 10.4 of the Solley's 8-K.

         10.31    Shopping Center Lease, dated April 2, 1984, between Solley's
                  Inc. and WRAM Development Company, incorporated by reference
                  to Exhibit 10.5 of the Solley's 8-K.

         10.32    First Amendment to Shopping Center Lease, dated March 6, 1992,
                  between Solley's, Inc. and WRAM Development Company,
                  incorporated by reference to Exhibit 10.6 of the Solley's 8-K.

         10.33    Landlord Consent and Amendment to Lease, dated May 6, 1996,
                  among the Company, Solley's, Inc. and WRAM Development
                  Company, incorporated by reference to Exhibit 10.7 of the
                  Solley's 8-K.

         10.34    Private Securities Subscription Agreement and Registration
                  Rights Agreement, incorporated by reference to Exhibit 10.1 of
                  the Waterton 8-K.

         10.35    Letter Agreements dated August 22, 1996 between the Company
                  and Waterton Management, L.L.C., incorporated by reference to
                  Exhibit 10.2 of the Waterton 8-K.

         10.36    Letter Agreement dated August 22, 1996 between The Starkman
                  Family Trust and Waterton Management, L.L.C., incorporated by
                  reference to Exhibit 10.3 of the Waterton 8-K.

         10.37    Amendment to Lease Agreement dated August 1, 1995 for Westwood
                  property, incorporated by reference to Exhibit 10.29 of the
                  1995 10-K.
</TABLE>


                                       41
<PAGE>   42
<TABLE>
<CAPTION>
        Exhibit
        Number                           Description
        ------                           -----------
         <S>      <C>                                                    

         10.38    Asset Purchase Agreement, dated August 2, 1996, among the
                  Company, One Hundred Seventy-Second Collins Corp., L. Jules
                  Arkin, as Trustee of the L. Jules Arkin Living Trust, Rosalie
                  Arkin and Stanley H. Arkin, as Trustees of The Norman Arkin
                  Living Trust, Stanley H. Arkin, Lewis Zachary Cohen, Barbara
                  R. Rodriguez, Robin Sherwood f/k/a Robyn Sherwood, Susan
                  Spatzer and Steven Stamler, incorporated by reference to
                  Exhibit 10.1 of the Company's Report on Form 8-K for September
                  9, 1996.

         10.39    Consulting Agreement dated March 27, 1997 between Kenneth J.
                  Abdalla, Waterton Management, LLC and Jerry's Famous Deli.

         21.1     Subsidiaries, incorporated by reference to Exhibit 21.1 of the
                  1995 10-K.

         27       Financial Data Schedule

                  (b) The Company filed no Reports on Form 8-K during the last
                  quarter of 1996.
</TABLE>


                                       42

<PAGE>   43
                                   SIGNATURES

               Pursuant to the requirements of the Securities Exchange Act of
1934 the registrant has duly caused this Report to be signed on its behalf by
the undersigned, thereunto duly authorized, in the City of Los Angeles, State of
California, on March 29, 1997.

                                       JERRY'S FAMOUS DELI, INC.



                                       By: s/ISAAC STARKMAN
                                          -----------------------------------
                                          Isaac Starkman, Chief Executive 
                                          Officer


<TABLE>
<CAPTION>
Signature                         Capacity                               Date
- ---------                         --------                               ----
<S>                               <C>                                    <C> 
By: s/ISAAC STARKMAN              Director, Chief Executive Officer      March 29, 1997
- ----------------------------      and Chairman of the Board
 Isaac Starkman                           
                                  

                                                 
By: s/GUY STARKMAN                Director                               March 29, 1997
- -----------------------------
Guy Starkman

                                  
By: s/JASON STARKMAN              Director                               March 29, 1997
- -----------------------------
 Jason Starkman

                                                  
By: s/CHRISTINA STERLING          Chief Financial Officer and            March 29, 1997                              
- -----------------------------     Principal Accounting Officer
 Christina Sterling                                                                
                                  

By: s/PAUL GRAY                   Director                               March 29, 1997
- ------------------------------
Paul Gray

By: s/STANLEY SCHNEIDER           Director                               March 29, 1997
- ------------------------------
Stanley Schneider
</TABLE>



                                       43


<PAGE>   1
                                                                    Exhibit 3.1


                              AMENDED AND RESTATED

                           ARTICLES OF INCORPORATION

                                       OF

                           JERRY'S FAMOUS DELI, INC.



         Isaac Starkman certifies that:

         1.      He is the President and Secretary of Jerry's Famous Deli,
Inc., a California corporation.

         2.      The Articles of Incorporation of this Corporation are amended
and restated to read in their entirety as follows:

                                       I

         The name of this Corporation is:

                           JERRY'S FAMOUS DELI, INC.

                                       II

         The purpose of the Corporation is to engage in any lawful act or
activity for which a corporation may be organized under the General Corporation
Law of California other than the banking business, the trust company business
or the practice of a profession permitted to be incorporated by the California
Corporations Code.

                                      III

         This Corporation is authorized to issue two classes of shares
designated "Common Stock" and "Preferred Stock," respectively.

         A.      The number of shares of Common Stock authorized to be issued
is Sixty Million (60,000,000), each and all of which shares shall be without
par value.  On the effective date of these Amended and Restated Articles of
Incorporation, each then outstanding share of Common Stock is split-up, divided
and converted into 7,460 shares of Common Stock without par value.

         B.      The total number of Preferred Shares which this corporation
shall have authority to issue is Five Million (5,000,000).  The Board of
Directors  is authorized, subject to limitations prescribed by law, to provide
for the issuance of the shares of Preferred Stock in series, and by filing a
certificate pursuant to the
<PAGE>   2
applicable law of the State of California, to establish from time to time the
number of shares to be included in each such series and to fix the designation,
powers, preferences and rights of the shares of each such series and the
qualifications, limitations or restrictions thereof.


                                       IV

         The liability of the directors of the Corporation for monetary damages
shall be eliminated to the fullest extent permissible under California law.

                                       V

         The Corporation is authorized to provide indemnification of agents (as
defined in Section 317 of the California Corporations Code) for breach of duty
to the Corporation and its shareholders through bylaw provisions or through
agreements with the agents, or both, in excess of the indemnification otherwise
permitted by Section 317 of the California Corporations Code, subject to the
limits on such excess indemnification set forth in Section 204 of the
California Corporations Code.

                 3.   The foregoing amendment and restatement of Articles of
Incorporation has been approved by the Board of Directors of said corporation.

                 4.   The foregoing amendment and restatement of Articles of
Incorporation has been duly approved by the required vote of shareholders in
accordance with Section 902 of the Corporations Code.  The total number of
outstanding shares of the corporation is 1,000.  The number of shares voting in
favor of the amendment equaled or exceeded the vote required.  The percentage
vote required was more than 50%.

                 He further declares under penalty of perjury under the laws of
the State of California that the matters set forth in the foregoing Certificate
are true and correct of his own knowledge.

Dated: December 13, 1994.




                                        s/ISAAC STARMKAN
                                        ------------------------------
                                        Isaac Starkman,
                                        President and Secretary





<PAGE>   3
                   CERTIFICATE OF DETERMINATION OF RIGHTS AND
                    PREFERENCES OF SERIES B PREFERRED SHARES
                                       OF
                           JERRY'S FAMOUS DELI, INC.

         Isaac Starkman hereby certifies that:

         1.  He is the duly elected and acting President and Secretary of
Jerry's Famous Deli, Inc., a California corporation (the "Corporation").

         2.  Pursuant to authority given by the Corporation's Articles of
Incorporation, the Board of Directors of the Corporation has duly adopted the
following resolutions:

                 Whereas, Article III of the Articles of Incorporation of the
         Corporation authorizes one class of shares designated Preferred
         Shares, comprising Five Million (5,000,000) shares issuable from time
         to time (the "Preferred Stock"), and one class of shares designated
         Common Shares, comprising Sixty Million (60,000,000) shares issuable
         from time to time (the "Common Stock"); and

                 Whereas, the Board of Directors of the Corporation is
         authorized to fix or alter the rights, preferences, privileges, and
         restrictions granted to or imposed upon the Preferred Stock until such
         time as any of those shares have been issued, including but not
         limited to the dividend rights, dividend rate, conversion rights, and
         voting rights; and

                 Whereas, the Board of Directors has previously authorized the
         issuance of up to Nineteen Thousand (19,000) shares, $1,000 par value
         per share, of Preferred Stock designated as "Series A Preferred
         Stock", pursuant to a Second Amended and Restated Certificate of
         Determination of Rights of Series A Preferred Stock; and

                 Whereas, the Board of Directors has determined to authorize an
         additional series of Preferred Stock designated as "Series B Preferred
         Stock," having the rights, preferences, restrictions set forth in this
         Certificate of Determination;

                 Now, Therefore, Be It Resolved, that the Board of Directors
         does hereby provide for the issue of a series of Preferred Stock of
         the Corporation consisting of Twenty-Five Thousand (25,000) shares of
         $1,000 par value per share, designated as "Series B Preferred
<PAGE>   4
         Stock", and does hereby fix the rights, privileges, preferences,
         restrictions and other matters relating to the Series B Preferred
         Stock as follows:

SECTION 1.  GENERAL DEFINITIONS.  For purposes of this Certificate of
Determination the following definitions shall apply:

         (a)     "AUTOMATIC CONVERSION DATE" shall mean, for each share of
Series B Preferred, the third anniversary of the date of issuance thereof or of
any other security which may be exchanged for such share of Series B Preferred
Stock.

         (b)     "BOARD OF DIRECTORS" shall mean the Board of Directors of the
Corporation, as such Board of Directors may be constituted from time to time
hereafter.

         (c)     "CLOSING PRICE" shall, unless another meaning is specified,
mean the average closing bid price of the Common Stock over the five Trading
Days prior to the applicable date, as reported by Bloomberg, L.P.

         (d)     "COMMON STOCK" shall mean the Common Stock of the Corporation.

         (e)     "COMMISSION" shall mean the United States Securities and
Exchange Commission, or any successor thereto.

         (f)     "CONVERSION RATIO" shall have the meaning set forth in Section
5(c) hereof.  The Conversion Ratio shall not be calculated until after the
delivery of the Conversion Notice, as defined in Section 5(g) hereof.

         (g)     "CORPORATION" shall mean Jerry's Famous Deli, Inc., a
California corporation.

         (h)     "DESIGNATED VALUE" shall mean the sum of One Thousand Dollars
($1,000) per share of Series B Preferred Stock plus all accrued and unpaid
dividends thereon.

         (i)     "LIQUIDATION PREFERENCE" shall mean, for each share of Series
B Preferred Stock, an amount equal to the Designated Value on the date of the
liquidating distribution.

         (j)     "PRO RATA SHARE" shall mean, as of any date, a number equal to
the ratio of the number of shares of Series B Preferred Stock of the
Corporation owned by any holder divided by the total number of shares of Series
B Preferred Stock outstanding on such date.

         (k)     "SERIES B PREFERRED STOCK" shall mean the Series B Preferred
Stock of the Corporation.





<PAGE>   5
         (l)     "TRADING DAY" shall mean any day when securities may be bought
or sold on the New York Stock Exchange or the Nasdaq Stock Market.

SECTION 2.       Dividend Rights.

                 (a)      DIVIDEND PAYMENT.  The holders of the Series B
Preferred Stock shall be entitled to receive dividends at the rate of Eighty
Dollars ($80.00) per share per year, payable quarterly in arrears on the last
day of March, June, September and December, commencing March 31, 1997, in cash
or, at the option of the Corporation, in shares of Common Stock as set forth
herein.  Dividends on the Series B Preferred Stock shall be payable out of any
funds legally available therefor, prior and in preference to any dividend
payment with respect to Series A Preferred Stock or Common Stock. Dividends on
the Series B Preferred Stock shall be cumulative, so that if dividends required
to be paid on such stock for any quarter or quarters shall not have been paid,
the amount of the deficiency shall be paid in full, without interest, together
with any dividends due for the current quarter, before any distribution of any
kind shall be paid to the holders of the Common Stock.

                 (b)      The Corporation may, at its option, as to any
dividends accruing on or prior to the Automatic Conversion Date, but not
including those dividends payable on the last day of March and June of 1997,
pay accrued dividends on the Series B Preferred Stock in shares of Common
Stock.  As to any payment of dividends as to which the Corporation issues
shares of Common Stock in lieu of cash, each holder of Series B Preferred Stock
shall receive the number of shares of Common Stock equal to the product of (y)
the amount of accrued and unpaid dividends on the Series B Preferred Stock,
divided by (z) the Closing Price of the Common Stock over the five Trading Days
ending on the day prior to the dividend payment date.

                 (c)      No fractional shares of Common Stock will be issued
as dividends upon the Series B Preferred Stock.  Any fractional shares which
otherwise result from a dividend on the Series B Preferred Stock will be
redeemed by payment in cash of an amount equal to such fraction by the Closing
Price per share of Common Stock as promptly as funds legally are available
therefor.

SECTION 3.   VOTING RIGHTS.

         The Series B Preferred Stock shall have the right to vote upon all
matters presented for the vote of the Common Stock, with each share of Series B
Preferred Stock having a vote equal to 109 shares of Common Stock.

SECTION 4.   LIQUIDATION PROVISIONS.

         (a)     LIQUIDATION PREFERENCE.  In the event of any voluntary or
involuntary liquidation, dissolution or winding up of the Corporation
("Liquidation"), the holders of the shares of





                                      -3-
<PAGE>   6
Series B Preferred Stock shall be entitled to receive, out of the assets of the
Corporation available for distribution to the holders of equity securities of
the Corporation, an amount equal to the Liquidation Preference for each share
of Series B Preferred Stock held by them, and no more, before any payment shall
be made or any assets distributed to the holders of the shares of Series A
Preferred Stock or the holders of the shares of Common Stock of the
Corporation.  If upon such Liquidation the assets available for distribution to
the holders of the Series B Preferred Stock shall be insufficient to permit the
payment to those persons of the full Liquidation Preference for all shares of
Series B Preferred Stock held by them, then the entire remaining assets of the
Corporation available for such distribution shall be distributed ratably among
the holders of the shares of Series B Preferred.  So long as shares of Series B
Preferred Stock are issued and outstanding, no shares of any class of preferred
stock of the Corporation shall be issued with a liquidation preference senior
to the Series B Preferred Stock, although such liquidation preference may be
equal to the Series B Preferred Stock.

         (b)     SERIES B PREFERRED STOCK NON-PARTICIPATING.  Upon any
Liquidation of the Corporation, after payment or distribution of the aggregate
Liquidation Preference for all then-outstanding shares of Series B Preferred
Stock, as provided in Section 4(a) hereof, all remaining assets of the
Corporation shall be distributed first ratably among the holders of the Series
A Preferred Stock up to the liquidation preference for such stock, and then
among the holders of the Common Stock of the Corporation, and the holders of
shares of the Series B Preferred Stock shall have no right to participate
therein.

SECTION 5.   CONVERSION.

         (a)     CONVERSION BY HOLDERS.  Each share of Series B Preferred Stock
shall be convertible at the option of the holder thereof into such number of
shares of Common Stock as is determined under the Conversion Ratio beginning on
the date which is ninety (90) days following the issuance thereof or of any
other security which may be exchanged for such share of Series B Preferred
Stock.

         (b)     AUTOMATIC CONVERSION.  Any share of Series B Preferred Stock
not converted into Common Stock prior to its Automatic Conversion Date shall,
on that date, automatically be converted into such number of shares of Common
Stock as is determined under the Conversion Ratio.

         (c)     CONVERSION RATIO.  Upon a conversion of Preferred Shares in
accordance with Section 5(a) or (b) hereof, each share of Series B Preferred
Stock shall be converted into the number of shares of Common Stock resulting
from the product of the Designated Value, divided by the product of (y) the
Closing Price, multiplied by (z) 0.83 (the "Conversion Ratio"); provided, that
notwithstanding the foregoing, the denominator of the Conversion Ratio shall
never exceed $6.00 per share of Common





                                      -4-
<PAGE>   7
Stock (the "Maximum Ratio"), or be less than $3.00 per share of Common Stock
(the "Minimum Ratio").

                 (d)      FRACTIONAL SHARES UPON CONVERSION.  No fractional
shares of Common Stock will be issued upon conversion of Series B Preferred
Stock and any fractional shares which otherwise result from conversion by a
holder of all his shares of Series B Preferred Stock (taken together as a
group) will be redeemed by payment in cash of an amount equal to such fraction
by the Closing Price per share of Common Stock as promptly as funds legally are
available therefor.

                 (e)      ADJUSTMENT FOR COMBINATION OR CONSOLIDATIONS OF
COMMON STOCK.  If the Corporation at any time or from time to time after the
initial date of issuance of the first share of Series B Preferred Stock
(hereafter referred to as the "Original Issue Date") effects a subdivision or
combination of its outstanding Common Stock into a greater or lesser number of
shares without a proportionate and corresponding subdivision or combination of
its outstanding Series B Preferred Stock, then the existing Conversion Ratio
for the Series B Preferred Stock will be increased or decreased
proportionately.

                 (f)      ADJUSTMENT FOR DIVIDENDS, DISTRIBUTIONS AND COMMON
STOCK EQUIVALENTS.  If the Corporation at any time or from time to time after
the Original Issue Date makes or issues a dividend payable in Common Stock to
holders of record of its Common Stock, or fixes a record date for the
determination of holders of Common Stock entitled to receive a dividend or
other distribution payable in additional shares of Common Stock or other
securities or rights ("Common Stock Equivalents"), convertible into or
entitling the holder thereof to receive additional shares of Common Stock
without payment of any consideration by such holder for Common Stock
Equivalents or the additional shares of Common Stock, then and in such event,
for the purpose of protecting the holders of Series B Preferred Stock from any
dilution in connection therewith, the maximum number of shares (as set forth in
the instrument relating thereto without regard to any provisions contained
therein for a subsequent adjustment of such number) of Common Stock issuable in
payment of such dividends or distribution or upon conversion or exercise of
such Common Stock Equivalents will be deemed to be issued and outstanding as of
the time of such issuance or, in the event such a record date has been fixed,
as of the close of business on such a record date.  In each such event the then
existing Conversion Ratio for the Series B Preferred Stock will be increased as
of the time of such issuance or, in the event such a record date has been
fixed, as of the close of business on such record date, by multiplying the
Conversion Ratio for the Series B Preferred Stock by a fraction, the numerator
of which will be the total number of shares of Common Stock issued and
outstanding immediately prior to the time of such issuance or





                                      -5-
<PAGE>   8
the close of business on such record date plus the number of shares of Common
Stock issuable in payment of such dividend or distribution or upon conversion
or exercise of such Common Stock Equivalents, and the denominator of which will
be the total number of shares of Common Stock issued and outstanding
immediately prior to the time of such issuance or the close of business on such
record date; provided, however, if such record date has been fixed and such
dividend is not fully paid or if such distribution is not made on the date
fixed therefor,  the Conversion Ratio for the Series B Preferred Stock will be
recomputed accordingly as of the close of business on such record date and
thereafter the Conversion Ratio for the Series B Preferred Stock will be
adjusted pursuant to this paragraph 5(f) as of the date of actual payment of
such dividends or distributions.

                 (g)      MECHANICS OF CONVERSION.  Any holder of one or more
shares of Series B Preferred Stock may exercise the conversion right on or
after ninety days following the issuance of such shares of Series B Preferred
Stock (or the issuance of any security exchanged for such shares of Series B
Preferred Stock) and before the Automatic Conversion Date by delivery to the
Corporation of a notice (a "Conversion Notice"), stating the number of shares
of Series B Preferred Stock to be converted, which may be delivered by
facsimile for purposes of fixing the date of conversion so long as the
certificates for the Series B Preferred Stock to be converted are in physical
custody of the Corporation or its transfer agent not later than the fifth
business day after the facsimile is sent.  Before any holder of Series B
Preferred Stock will be entitled to convert the same into shares of Common
Stock, it will surrender the certificate or certificates therefor, duly
endorsed, at the office of the Corporation or of any transfer agent for the
Series B Preferred Stock, and it will give written notice to the Corporation
stating the name or names in which it wishes the certificate or certificates
for shares of Common Stock to be issued.  The Corporation, as soon as
practicable but in any event no later than five business (5) days after the
date of receipt by the Corporation of the Conversion Notice provided the
Corporation has physical custody of the certificates for the Preferred Stock on
such date, will issue and deliver to such holder of Series B Preferred Stock or
to its nominee or nominees, a certificate or certificates for the number of
shares of Common Stock to which it will be entitled as aforesaid.  Such
conversion will be deemed to have been made immediately prior to the close of
business on the date that the Corporation has received such notice and
certificate(s), and the person or persons entitled to receive the shares of
Common Stock issuable upon conversion will be treated for all purposes as the
record holder or holders of such shares of Common Stock on such date.

                 (h)      NO IMPAIRMENT.  The Corporation, whether by amendment
of its Articles of Incorporation, or through any reorganization, transfer of
assets, merger, dissolution, issue or sale of securities or any other voluntary
action, will not avoid or seek to avoid the observance or performance of any of
the terms to be observed hereunder by the Corporation, but at all times in good
faith will assist in the carrying out of all of such action as may be necessary
or appropriate in order to protect the conversion rights of the holders of the
Series B Preferred Stock against impairment.

                 (i)      RESERVATION OF STOCK ISSUABLE UPON CONVERSION.  The
Corporation at all times will reserve and keep





                                      -6-
<PAGE>   9
available out of its authorized but unissued shares of Common Stock, solely for
the purposes of effecting the conversion of the shares of the Series B
Preferred Stock, such number of its shares of Common Stock as from time to time
will be sufficient to effect the conversion of all of the then outstanding
shares of the Series B Preferred Stock; and if at any time the number of
authorized but unissued shares of Common Stock is not sufficient to effect the
conversion of all of the then outstanding shares of the Series B Preferred
Stock, in addition to such other remedies as may be available to the holders of
Series B Preferred Stock for such failure, the Corporation will take such
actions as, in the opinion of its counsel, may be necessary to increase its
authorized but unissued shares of Common Stock to such number of shares as will
be sufficient for such purposes.

                 Resolved Further, that the President and the Secretary of the
         Corporation hereby are authorized and directed to prepare, execute,
         verify, file and record a certificate of determination of preferences
         in accordance with the foregoing resolutions and the provisions of
         California law.

         3.      The authorized number of shares of Series B Preferred Stock is
                 Twenty-Five Thousand (25,000), none of which has been issued.

         4.      No vote of the shareholders was required.

Dated:  December 26,1996


                                                   s/ ISAAC STARKMAN
                                                   Isaac Starkman,
                                                   President and Secretary

         The undersigned declares under penalty of perjury that the matters set
forth in the foregoing certificate are true of his own knowledge.

         Executed at Studio City, California on December 26, 1996.


                                                   s/ISSAC STARKMAN
                                                   Isaac Starkman,
                                                   President and Secretary





                                      -7-
<PAGE>   10
                          SECOND AMENDED AND RESTATED
                   CERTIFICATE OF DETERMINATION OF RIGHTS AND
                    PREFERENCES OF SERIES A PREFERRED SHARES
                                       OF
                           JERRY'S FAMOUS DELI, INC.


         Isaac Starkman hereby certifies that:

         1.  He is the duly elected and acting President and Secretary of
Jerry's Famous Deli, Inc., a California corporation (the "Corporation").

         2.  Pursuant to authority given by the Corporation's Articles of
Incorporation, the Board of Directors of the Corporation has duly adopted the
following resolutions:

                 Whereas, Article III of the Articles of Incorporation of the
         Corporation authorizes one class of shares designated Preferred
         Shares, comprising Five Million (5,000,000) shares issuable from time
         to time (the "Preferred Stock"), and one class of shares designated
         Common Shares, comprising Sixty Million (60,000,000) shares issuable
         from time to time (the "Common Stock"); and

                 Whereas, the Board of Directors of the Corporation is
         authorized to fix or alter the rights, preferences, privileges, and
         restrictions granted to or imposed upon the Preferred Stock until such
         time as any of those shares have been issued, including but not
         limited to the dividend rights, dividend rate, conversion rights, and
         voting rights; and

                 Whereas, the Board of Directors has previously adopted a
         Certificate of Determination and a subsequent Amended and Restated
         Certificate of Determination providing for the issuance of a series of
         Preferred Shares of the corporation consisting of Eight Thousand
         (8,000) shares designated as "Series A Preferred Stock", and fixing
         the rights, preferences, restrictions and other matters relating to
         said Series A Preferred Stock; and

                 Whereas, the Corporation has not heretofore issued any shares
         of such Series A Preferred Stock and it is the desire of the Board of
         Directors of the Corporation, pursuant to its authority as aforesaid,
         to amend the rights, preferences, restrictions and other matters
         relating to the Preferred Stock as set forth in such Certificate of
         Determination; and
<PAGE>   11
                          WHEREAS, the Board of Directors has determined that
                 it shall adopt a Second Amended and Restated Certificate of
                 Determination with respect thereto;

                 Now, Therefore, Be It Resolved, that the Board of Directors
         does hereby provide for the issue of a series of preferred shares of
         the Corporation consisting of Nineteen Thousand (19,000) shares of
         $1,000 par value per share, designated as "Series A Preferred Stock",
         and does hereby fix the rights, privileges, preferences, restrictions
         and other matters relating to the Series A Preferred Stock as follows:

SECTION 1.  GENERAL DEFINITIONS.  For purposes of this Certificate of
Determination the following definitions shall apply:

         (a)     "AUTOMATIC CONVERSION DATE" shall mean the third anniversary
of the initial issuance of the Series A Preferred Stock.

         (b)     "BOARD OF DIRECTORS" shall mean the Board of Directors of the
Corporation, as such Board of Directors may be constituted from time to time
hereafter.

         (c)     "CLOSING PRICE" shall, unless another meaning is specified,
mean the average closing bid price of the Common Stock over the five Trading
Days prior to the applicable date, as reported by Bloomberg, L.P.

         (d)     "COMMON STOCK" shall mean the Common Stock of the Corporation.

         (e)     "COMMISSION" shall mean the United States Securities and
Exchange Commission, or any successor thereto.

         (f)     "CONVERSION RATIO" shall have the meaning set forth in Section
5(c) hereof.  The Conversion Ratio shall not be calculated until after the
delivery of the Conversion Notice, as defined in Section 5(g) hereof.

         (g)     "CORPORATION" shall mean Jerry's Famous Deli, Inc., a
California corporation.

         (h)     "DESIGNATED VALUE" shall mean the sum of One Thousand Dollars
($1,000) per share of Series A Preferred Stock plus all accrued and unpaid
dividends thereon.

         (i)     "LIQUIDATION PREFERENCE" shall mean, for each share of Series
A Preferred Stock, an amount equal to the Designated Value on the date of the
liquidating distribution.

         (j)     "PRO RATA SHARE" shall mean, as of any date, a number equal to
the ratio of the number of shares of Series A Preferred Stock of the
Corporation owned by any




                                       -2-
<PAGE>   12
holder divided by the total number of shares of Series A Preferred Stock
outstanding on such date.

         (k)     "SERIES A PREFERRED STOCK" shall mean the Series A Preferred
Stock of the Corporation.

         (l)     "TRADING DAY" shall mean any day when securities may be bought
or sold on the New York Stock Exchange or the Nasdaq Stock Market.

         2.      DIVIDEND RIGHTS.

                 (a)      DIVIDEND PAYMENT.  The holders of the Series A
Preferred Stock shall be entitled to receive dividends at the rate of Eighty
Dollars ($80.00) per share per year, payable quarterly in arrears on the last
day of March, June, September and December, commencing September 30, 1996, in
cash or, at the option of the Corporation, in shares of Common Stock as set
forth herein.  Dividends on the Series A Preferred Stock shall be payable out
of any funds legally available therefor, prior and in preference to any
dividend payment with respect to Common Stock. Dividends on the Series A
Preferred Stock shall be cumulative, so that if dividends required to be paid
on such stock for any quarter or quarters shall not have been paid, the amount
of the deficiency shall be paid in full, without interest, together with any
dividends due for the current quarter, before any distribution of any kind
shall be paid to the holders of the Common Stock.

                 (b)      The Corporation may, at its option, as to any
dividends accruing on or prior to the Automatic Conversion Date, but not
including those dividends payable on the last day of September and December of
1996 and the last day of March and June of 1997, pay accrued dividends on the
Series A Preferred Stock in shares of Common Stock.  As to any payment of
dividends as to which the Corporation issues shares of Common Stock in lieu of
cash, each holder of Series A Preferred Stock shall receive the number of
shares of Common Stock equal to the product of (y) the amount of accrued and
unpaid dividends on the Series A Preferred Stock, divided by (z) the Closing
Price of the Common Stock over the five Trading Days ending on the day prior to
the dividend payment date.

                 (c)      No fractional shares of Common Stock will be issued
as dividends upon the Series A Preferred Stock.  Any fractional shares which
otherwise result from a dividend on the Series A Preferred Stock will be
redeemed by payment in cash of an amount equal to such fraction by the Closing
Price per share of Common Stock as promptly as funds legally are available
therefor.

SECTION 3.   VOTING RIGHTS.

         Except as otherwise required by law, the Common Stock shall have
exclusive voting rights and powers, including the exclusive right to notice of
shareholders' meetings.  The Series A Preferred Stock shall have no voting
rights, except as required by law.





                                      -3-
<PAGE>   13
SECTION 4.   LIQUIDATION PROVISIONS.

         (a)     LIQUIDATION PREFERENCE.  In the event of any voluntary or
involuntary liquidation, dissolution or winding up of the Corporation
("Liquidation"), the holders of the shares of Series A Preferred Stock shall be
entitled to receive, out of the assets of the Corporation available for
distribution to the holders of equity securities of the Corporation, an amount
equal to the Liquidation Preference for each share of Series A Preferred Stock
held by them, and no more, before any payment shall be made or any assets
distributed to the holders of the shares of Common Stock of the Corporation.
If upon such Liquidation the assets available for distribution to the holders
of the Series A Preferred Stock shall be insufficient to permit the payment to
those persons of the full Liquidation Preference for all shares of Series A
Preferred Stock held by them, then the entire remaining assets of the
Corporation available for such distribution shall be distributed ratably among
the holders of the shares of Series A Preferred.  So long as shares of Series A
Preferred Stock are issued and outstanding, no shares of any class of preferred
stock of the Corporation shall be issued with a liquidation preference senior
to the Series A Preferred Stock, although such liquidation preference may be
equal to the Series A Preferred Stock.

         (b)     SERIES A PREFERRED STOCK NON-PARTICIPATING.  Upon any
Liquidation of the Corporation, after payment or distribution of the aggregate
Liquidation Preference for all then-outstanding shares of Series A Preferred
Stock, as provided in Section 4(a) hereof, all remaining assets of the
Corporation shall be distributed ratably among the holders of the Common Stock
of the Corporation, and the holders of shares of the Series A Preferred Stock
shall have no right to participate therein.

SECTION 5.   CONVERSION.

         (a)     CONVERSION BY HOLDERS.  The Series A Preferred Stock shall be
convertible at the option of the holders thereof into such number of shares of
Common Stock as is determined under the Conversion Ratio beginning ninety (90)
days following the initial issuance of the Series A Preferred Stock.

         (b)     AUTOMATIC CONVERSION.  Any shares of Series A Preferred Stock
not converted into Common Stock prior to the Automatic Conversion Date shall,
on that date, automatically be converted into such number of shares of Common
Stock as is determined under the Conversion Ration.

         (c)     CONVERSION RATIO.  Upon a conversion of Preferred Shares in
accordance with Section 5(a) or (b) hereof, each share of Series A Preferred
Stock shall be converted into the number of shares of Common Stock resulting
from the product of the Designated Value, divided by the product of (y) the
Closing Price, multiplied by (z) 0.83 (the "Conversion Ratio"); provided, that
notwithstanding the foregoing, the denominator of the Conversion Ratio shall
never exceed $6.00 per share of Common Stock (the "Maximum Ratio"), or be less
than $3.00 per share of Common Stock (the "Minimum Ratio").





                                      -4-
<PAGE>   14
                 (d)      FRACTIONAL SHARES UPON CONVERSION.  No fractional
shares of Common Stock will be issued upon conversion of Series A Preferred
Stock and any fractional shares which otherwise result from conversion by a
holder of all his shares of Series A Preferred Stock (taken together as a
group) will be redeemed by payment in cash of an amount equal to such fraction
by the Closing Price per share of Common Stock as promptly as funds legally are
available therefor.

                 (e)      ADJUSTMENT FOR COMBINATION OR CONSOLIDATIONS OF
COMMON STOCK.  If the Corporation at any time or from time to time after the
effective date of the initial sale of the Series A Preferred Stock (hereafter
referred to as the "Original Issue Date") effects a subdivision or combination
of its outstanding Common Stock into a greater or lesser number of shares
without a proportionate and corresponding subdivision or combination of its
outstanding Series A Preferred Stock, then the existing Conversion Ratio for
the Series A Preferred Stock will be increased or decreased proportionately.

                 (f)      ADJUSTMENT FOR DIVIDENDS, DISTRIBUTIONS AND COMMON
STOCK EQUIVALENTS.  If the Corporation at any time or from time to time after
the Original Issue Date makes or issues a dividend payable in Common Stock to
holders of record of its Common Stock, or fixes a record date for the
determination of holders of Common Stock entitled to receive a dividend or
other distribution payable in additional shares of Common Stock or other
securities or rights ("Common Stock Equivalents"), convertible into or
entitling the holder thereof to receive additional shares of Common Stock
without payment of any consideration by such holder for Common Stock
Equivalents or the additional shares of Common Stock, then and in such event,
for the purpose of protecting the holders of Series A Preferred Stock from any
dilution in connection therewith, the maximum number of shares (as set forth in
the instrument relating thereto without regard to any provisions contained
therein for a subsequent adjustment of such number) of Common Stock issuable in
payment of such dividends or distribution or upon conversion or exercise of
such Common Stock Equivalents will be deemed to be issued and outstanding as of
the time of such issuance or, in the event such a record date has been fixed,
as of the close of business on such a record date.  In each such event the then
existing Conversion Ratio for the Series A Preferred Stock will be increased as
of the time of such issuance or, in the event such a record date has been
fixed, as of the close of business on such record date, by multiplying the
Conversion Ratio for the Series A Preferred Stock by a fraction, the numerator
of which will be the total number of shares of Common Stock issued and
outstanding immediately prior to the time of such issuance or the close of
business on such record date plus the number of shares of Common Stock issuable
in payment of such dividend or distribution or upon conversion or exercise of
such Common Stock Equivalents, and the denominator of which will be the total
number of shares of Common Stock issued and outstanding immediately prior to
the time of such issuance or the close of business on such record date;
provided, however, if such record date has been fixed and such dividend is not
fully paid or if such distribution is not made on the date fixed therefor,  the
Conversion Ratio for the Series A Preferred Stock will be recomputed
accordingly as of the close of business on such record date and thereafter the
Conversion Ratio for the Series A Preferred Stock will be adjusted pursuant to
this paragraph 5(f) as of the date of actual payment of such dividends or
distributions.





                                      -5-
<PAGE>   15
                 (g)      MECHANICS OF CONVERSION.  Any holder of Series A
Preferred Stock may exercise its conversion right on or after ninety days after
the issuance of the Series A Preferred Stock and before the Automatic
Conversion Date by delivery to the Corporation of a notice (a "Conversion
Notice"), stating the number of shares of Series A Preferred Stock to be
converted, which may be delivered by facsimile for purposes of fixing the date
of conversion so long as the certificates for the Series A Preferred Stock to
be converted are in physical custody of the Corporation or its transfer agent
not later than the fifth business day after the facsimile is sent.  Before any
holder of Series A Preferred Stock will be entitled to convert the same into
shares of Common Stock, it will surrender the certificate or certificates
therefor, duly endorsed, at the office of the Corporation or of any transfer
agent for the Series A Preferred Stock, and it will give written notice to the
Corporation stating the name or names in which it wishes the certificate or
certificates for shares of Common Stock to be issued.  The Corporation, as soon
as practicable but in any event no later than five business (5) days after the
date of receipt by the Corporation of the Conversion Notice provided the
Corporation has physical custody of the certificates for the Preferred Stock on
such date, will issue and deliver to such holder of Series A Preferred Stock or
to its nominee or nominees, a certificate or certificates for the number of
shares of Common Stock to which it will be entitled as aforesaid.  Such
conversion will be deemed to have been made immediately prior to the close of
business on the date that the Corporation has received such notice and
certificate(s), and the person or persons entitled to receive the shares of
Common Stock issuable upon conversion will be treated for all purposes as the
record holder or holders of such shares of Common Stock on such date.

                 (h)      NO IMPAIRMENT.  The Corporation, whether by amendment
of its Articles of Incorporation, or through any reorganization, transfer of
assets, merger, dissolution, issue or sale of securities or any other voluntary
action, will not avoid or seek to avoid the observance or performance of any of
the terms to be observed hereunder by the Corporation, but at all times in good
faith will assist in the carrying out of all of such action as may be necessary
or appropriate in order to protect the conversion rights of the holders of the
Series A Preferred Stock against impairment.

                 (i)      RESERVATION OF STOCK ISSUABLE UPON CONVERSION.  The
Corporation at all times will reserve and keep available out of its authorized
but unissued shares of Common Stock, solely for the purposes of effecting the
conversion of the shares of the Series A Preferred Stock, such number of its
shares of Common Stock as from time to time will be sufficient to effect the
conversion of all of the then outstanding shares of the Series A Preferred
Stock; and if at any time the number of authorized but unissued shares of
Common Stock is not sufficient to effect the conversion of all of the then
outstanding shares of the Series A Preferred Stock, in addition to such other
remedies as may be available to the holders of Series A Preferred Stock for
such failure, the Corporation will take such actions as, in the opinion of its
counsel, may be necessary to increase its authorized but unissued shares of
Common Stock to such number of shares as will be sufficient for such purposes.





                                      -6-
<PAGE>   16
                 Resolved Further, that the President and the Secretary of the
         Corporation hereby are authorized and directed to prepare, execute,
         verify, file and record a certificate of determination of preferences
         in accordance with the foregoing resolutions and the provisions of
         California law.

         3.      The authorized number of shares of Series A Preferred Stock is
                 Nineteen Thousand (19,000), none of which has been issued.

         4.      No vote of the shareholders was required.

Dated:  August 23, 1996


                                                   s/ISAAC STARKMAN
                                                   Isaac Starkman,
                                                   President and Secretary

         The undersigned declares under penalty of perjury that the matters set
forth in the foregoing certificate are true of his own knowledge.

         Executed at Los Angeles, California on August 23, 1996.


                                                   s/ISAAC STARKMAN
                                                   Isaac Starkman,
                                                   President and Secretary





                                      -7-

<PAGE>   1
                                                                    EXHIBIT 4.2

NUMBER       INCORPORATED UNDER THE LAWS OF THE STATE OF CALIFORNIA      SHARES
                                NOVEMBER 1, 1978

                           JERRY'S FAMOUS DELI, INC.

60,000,000 SHARES COMMON STOCK                  5,000,000 SHARES PREFERRED STOCK
      NO PAR VALUE                                         NO PAR VALUE

THIS CERTIFIES THAT,                    _______________________IS THE REGISTERED

HOLDER OF_______________________________SHARES OF THE SERIES A CONVERTIBLE
                                        PREFERRED STOCK OF

                           JERRY'S FAMOUS DELI, INC.

HEREINAFTER DESIGNATED "THE CORPORATION," TRANSFERABLE ON THE SHARE REGISTER OF
THE CORPORATION UPON SURRENDER OF THIS CERTIFICATE PROPERLY ENDORSED OR
ASSIGNED.

        This certificate and the shares represented thereby shall be subject to
all of the provisions of the Articles of Incorporation and the By-laws of said
Corporation, a copy of each of which is on file at the office of the
Corporation, and made a part hereof as fully as though the provisions of said
Articles of Incorporation and By-Laws were imprinted in full on this
certificate, to all of which the holder of this certificate, by acceptance
hereof, assents and agrees to be bound.

        Any shareholder may obtain from the principal office of the Corporation,
upon request and without charge, a statement of the number of shares
constituting each class or series of stock and the designation thereof; and a
copy of the rights, preferences, privileges, and restrictions granted to or
imposed upon the respective classes or series of stock and upon the holders
thereof by said Articles of Incorporation and the By-Laws.

                      WITNESS THE SEAL OF THE CORPORATION
              AND THE SIGNATURES OF ITS DULY AUTHORIZED OFFICERS.
                                     [SEAL]

 DATED:


/s/                                     /s/  
- ------------------------------------    ---------------------------------------
                           SECRETARY                                  PRESIDENT

<PAGE>   1
                                                                    EXHIBIT 4.3

NUMBER       INCORPORATED UNDER THE LAWS OF THE STATE OF CALIFORNIA      SHARES
                                NOVEMBER 1, 1978

                           JERRY'S FAMOUS DELI, INC.

60,000,000 SHARES COMMON STOCK                  5,000,000 SHARES PREFERRED STOCK
      NO PAR VALUE                                         NO PAR VALUE

THIS CERTIFIES THAT,                    _______________________IS THE REGISTERED

HOLDER OF_______________________________SHARES OF THE SERIES B CONVERTIBLE
                                        PREFERRED STOCK OF

                           JERRY'S FAMOUS DELI, INC.

HEREINAFTER DESIGNATED "THE CORPORATION," TRANSFERABLE ON THE SHARE REGISTER OF
THE CORPORATION UPON SURRENDER OF THIS CERTIFICATE PROPERLY ENDORSED OR
ASSIGNED.

        This certificate and the shares represented thereby shall be subject to
all of the provisions of the Articles of Incorporation and the By-laws of said
Corporation, a copy of each of which is on file at the office of the
Corporation, and made a part hereof as fully as though the provisions of said
Articles of Incorporation and By-Laws were imprinted in full on this
certificate, to all of which the holder of this certificate, by acceptance
hereof, assents and agrees to be bound.

        Any shareholder may obtain from the principal office of the Corporation,
upon request and without charge, a statement of the number of shares
constituting each class or series of stock and the designation thereof; and a
copy of the rights, preferences, privileges, and restrictions granted to or
imposed upon the respective classes or series of stock and upon the holders
thereof by said Articles of Incorporation and the By-Laws.

                      WITNESS THE SEAL OF THE CORPORATION
              AND THE SIGNATURES OF ITS DULY AUTHORIZED OFFICERS.
                                     [SEAL]

DATED:



- ------------------------------------    ---------------------------------------
                           SECRETARY                                  PRESIDENT



<PAGE>   1
                                                                   EXHIBIT 10.39


                              CONSULTING AGREEMENT

        This Consulting Agreement is entered into as of March 27, 1997 by and
among Kenneth J. Abdalla, Waterton Management, LLC ("Waterton") and Jerry's
Famous Deli, Inc. (the "Company").

        A.      Mr. Abdalla is managing member of Waterton, which is engaged in
the investment management business, and which through its affiliates is an
investor in the Company.

        B.      The Company desires to retain Mr. Abdalla as a consultant, and
to confer on him in such capacity the advisory responsibilities set forth in
this Agreement.

        C.      In fulfilling the responsibilities set forth in this Agreement,
Mr. Abdalla will rely as necessary on the assistance of Waterton.

        C.      In order to attract and retain the services of Mr. Abdalla and
Waterton, the Company has agreed to provide to each of them the compensation set
forth in this Agreement.

        In consideration of the foregoing, the parties hereto agree as follows:

        1.      Consulting Services. Effective the date hereof, and continuing
until December 31, 1998, the Company will retain Mr. Abdalla as a consultant.
In such capacity Mr. Abdalla will provide to the Company advice and
consultation with respect to sites to be leased or purchased, or other assets
or entities to be acquired by the Company. In providing such advice and
consultation, Mr. Abdalla may rely on such assistance from Waterton as he
deems necessary or appropriate. Mr. Abdalla will not be obligated to maintain
an office at the Company or to devote any minimum number of hours to the
fulfillment of the foregoing responsibilities. Rather, Mr. Abdalla will consult
with and advise the Company's management and board of directors with respect to
such issues as are reasonably related to the advisory functions stated above,
and the number of hours to be devoted thereto by Mr. Abdalla or by other
Waterton personnel shall be determined in the sole discretion of Mr. Abdalla.

        2.      Title. To facilitate the performance by Mr. Abdalla of the
services set forth above, the Company will name Mr. Abdalla as its Interim
President (although Mr. Abdalla will not be deemed an employee of the Company).

        3.      Consideration. In consideration of the services described in
paragraph 1 above, the Company shall (i) pay to Waterton a cash fee of $600,000
and (ii) shall issue to Mr. Abdalla 200,000 shares of the Common Stock, par
value $.01 per share, of the Company. The cash fee specified above shall be
paid within five business days following the date of this Agreement. The shares
of Common Stock to be issued to Mr. Abdalla will be registered upon issuance on
Form S-8 or other applicable form filed with the Securities and Exchange


<PAGE>   2
Commission ("SEC"), and shall be freely tradeable and not restricted. The
registration and issuance of such shares shall be effected as promptly as
practicable following the date hereof, but in no event later than April 30, 1997
(unless the SEC advises the Company that Form S-8 is not available to effect
such registration, in which case such registration and issuance will be effected
on another applicable form not later than June 30, 1997). The foregoing
compensation, cash and shares, will be fully vested as of the date hereof, and
will not be subject to forfeiture.

        4.      Other Services Not Foreclosed. The parties acknowledge and agree
that there may be certain significant acquisitions by the Company during the
term hereof as to which Mr. Abdalla or Waterton, as applicable, may be entitled
to advisory fees in addition to those set forth herein. The Company shall not be
obligated to engage the services of Mr. Abdalla or Waterton with respect to such
acquisitions, nor shall Mr. Abdalla or Waterton be obligated to provide advice
or other services with respect thereto. However, in the event that Mr. Abdalla
or Waterton on the one hand, and the Company on the other hand, agree that Mr.
Abdalla or Waterton shall be engaged to provide advisory or other services with
respect to such acquisitions, the parties shall agree in good faith at that time
on the level of additional compensation to be paid in consideration of such
services.

        The parties hereto have executed this Agreement as of March 27, 1997.


                                  /s/  KENNETH J. ABDALLA                    
                                  -------------------------------------------
                                  Kenneth J. Abdalla                         
                                                                             
                                                                             
                                  WATERTON MANAGEMENT, LLC                   
                                                                             
                                  /s/  KENNETH J. ABDALLA                    
                                  -------------------------------------------
                                  By:    Kenneth J. Abdalla                  
                                  Title: Managing Member                     
                                                                             
                                                                             
                                  JERRY'S FAMOUS DELI, INC.                  
                                                                             
                                  /s/  ISAAC STARKMAN                        
                                  -------------------------------------------
                                  By:    Isaac Starkman                      
                                  Title: Chairman and Chief Executive Officer



<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED BALANCE SHEETS, THE CONSOLIDATED STATEMENTS OF OPERATIONS AND THE
CONSOLIDATED STATEMENTS OF CASH FLOWS AND IS QUALIFIED IN ITS ENTIRETY BY
REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
       
<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-START>                             JAN-01-1996
<PERIOD-END>                               DEC-31-1996
<CASH>                                       4,145,265
<SECURITIES>                                         0
<RECEIVABLES>                                  357,149
<ALLOWANCES>                                  (10,001)
<INVENTORY>                                    420,819
<CURRENT-ASSETS>                             6,144,194
<PP&E>                                      31,506,417
<DEPRECIATION>                             (5,811,941)
<TOTAL-ASSETS>                              36,562,985
<CURRENT-LIABILITIES>                        6,041,422
<BONDS>                                      5,959,959
                        9,153,078
                                          0
<COMMON>                                    14,175,109
<OTHER-SE>                                     295,841
<TOTAL-LIABILITY-AND-EQUITY>                36,562,985
<SALES>                                     40,159,715
<TOTAL-REVENUES>                            40,159,715
<CGS>                                       12,480,215
<TOTAL-COSTS>                               12,480,215
<OTHER-EXPENSES>                            26,244,503
<LOSS-PROVISION>                                 5,280
<INTEREST-EXPENSE>                             514,118
<INCOME-PRETAX>                                862,697
<INCOME-TAX>                                   284,184
<INCOME-CONTINUING>                            578,713
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   578,713
<EPS-PRIMARY>                                    $0.06
<EPS-DILUTED>                                        0
        

</TABLE>


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