<PAGE>
Exhibit 99
LEVI 1155 Battery Street, San Francisco, CA 94111
STRAUSS
& Co.
NEWS
Investor Contact: Eileen VanEss
For Immediate Release (415) 501-2477
---------------------
Media Contact: Jeff Beckman
(415) 501-1698
Adverse Market Conditions Prompt Levi Strauss & Co. to Postpone
Private Placement of Senior Notes
SAN FRANCISCO (October 24, 2000) - Levi Strauss & Co. today announced that due
to adverse market conditions, which have significantly worsened in the past two
weeks, it has postponed its previously announced offering of $350 million of
senior notes due 2007. The company had anticipated that this offering to
qualified institutional buyers pursuant to Rule 144A under the Securities Act of
1933, as amended, would close in late October.
###
