LEVI STRAUSS & CO
8-K, EX-99, 2001-01-10
APPAREL & OTHER FINISHD PRODS OF FABRICS & SIMILAR MATL
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                                                                Exhibit 99

LEVI                              1155 Battery Street, San Francisco, CA 94111
STRAUSS
   & Co.
  NEWS                     Investor Contact:   Christine Greany
                                               Integrated Corporate Relations
                                               (203) 222-9013
FOR IMMEDIATE RELEASE
---------------------
                           Media Contact:      Linda Butler
                                               Levi Strauss & Co.
                                               (415) 501-2233

         LEVI STRAUSS & CO. FOURTH-QUARTER AND FISCAL 2000 FINANCIAL RESULTS
                 SHOW SUBSTANTIAL PROGRESS IN BUSINESS TURNAROUND

             Annual Net Sales Decline Slows; Net Income Nearly Doubles;
             Improving Sales Trends Expected to Continue in Fiscal 2001

SAN FRANCISCO  (January 10, 2001) - Levi Strauss & Co. today announced  improved
financial  results for the fourth  quarter and fiscal  year ended  November  26,
2000. The company achieved  substantial  progress in its business  turnaround in
fiscal 2000, narrowing its sales decline, significantly improving both operating
and net  income,  increasing  cash flow and  reducing  debt.  Specifically,  the
company:

o   Slowed  its net sales  decline  to 9.6  percent  (7  percent  on a  constant
    currency basis) from a 13.7 percent decline in 1999;
o   Increased net income,  on an adjusted  basis,  97 percent to $201.8 million;
    reported net income rose more than 40 times to $223.4 million;
o   Cut its debt by $538 million.

Levi Strauss & Co.  President and Chief Executive  Officer Philip Marineau said,
"Our goal this past year was to deliver  strong  financial  performance,  and we
succeeded beyond our expectations.  We've improved our sales trends, meeting our
target  of  slowing  the  sales  decline  to single  digits  for the  year,  and
out-performed last year in all our key financial  measures  including  earnings.
We've made great  progress  in our  business  turnaround  and we've done it in a
tough retail environment, which is all the more encouraging."

For the 12-month  period ended November 26, 2000, net sales declined 9.6 percent
to $4.645  billion from $5.139  billion in the prior year.  Had  currency  rates
remained constant at 1999 levels, net sales would have declined  approximately 7
percent for the year.
                                 -- more --


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LS&CO. Q4/Add One
January 10, 2001


"Our strong financial  performance was driven, in part, by product innovation in
our Levi's(R), Dockers(R), and Slates(R) brands," said Marineau. "Consumers have
responded positively to our updated basics and new products, including Levi's(R)
Engineered Jeans(TM),  Levi's(R) 569 jeans, classic corduroys and low-rise jeans
for women.  While a business  turnaround  such as this is a multi-year  process,
it's  clear  that  our  strategies  are  beginning  to take  hold.  We are  well
positioned to stabilize our business in fiscal 2001."

Fourth-Quarter Results
----------------------

The company ended the year with good momentum.  Marineau said, "We turned in our
best  performance of 2000 in the fourth  quarter.  Our sales decline slowed to 4
percent on a constant  currency basis, a substantial  achievement from the first
quarter when we had nearly a 13 percent  decline.  We also realized higher gross
margins,  gross profits and income in the fourth  quarter than we had in each of
the previous three quarters - all the while continuing to pay down our debt."

Total net sales for the fourth  quarter  declined 8.6 percent to $1.286  billion
from $1.407 billion in the  year-earlier  period,  however  exchange rates had a
significant  negative impact.  Had currency  exchange rates remained constant at
1999 levels, net sales would have declined approximately 4 percent.

Fourth-quarter  gross  margin rose in 2000 to 43.0  percent from 37.4 percent in
the  prior-year  period and reflects the company's  lowered  sourcing and fabric
costs,  reduced  inventory  markdowns and improved product mix. Gross profit for
the fourth quarter improved to $553 million compared to $526 million in the same
period of 1999.

Operating  income for the fourth quarter was $164.1  million  compared to $321.2
million in the same period last year.  Excluding certain  adjustments related to
restructuring costs and incentive  compensation  programs,  operating income for
the  fourth  quarter of 2000 would have  increased  89 percent  compared  to the
prior-year period.
                                  -- more --






<PAGE>

LS&CO. Q4/Add Two
January 10, 2001


EBITDA,  which the company defines as operating income  excluding  depreciation,
amortization,  restructuring  charges  and  reversal  of charges for a long-term
incentive program,  improved to $152.4 million compared to $102.9 million in the
fourth quarter of 1999. EBITDA margin rose sharply to 11.8 percent,  compared to
7.3 percent in the prior-year period.

Fourth-quarter  net income  decreased to $75.4  million  from $157.0  million in
1999.  Excluding the adjustments to operating  income in both years,  net income
would have  increased  to  approximately  $54 million as opposed to a loss of $2
million in the same period last year.

Fiscal-Year 2000 Results
------------------------

Bill Chiasson,  the company's chief financial officer, said, "We have made great
strides in  improving  the  financial  picture  at Levi  Strauss & Co. Our gross
margins are back to historic levels,  we have a tighter rein on expenses,  we're
doing a better job of controlling our inventories, and we've reduced our debt by
more than half-a-billion  dollars. We ended the year with EBITDA margins of 12.8
percent,  within our full-year  target range,  and expect to achieve our goal of
11.5 percent to 13.5  percent in 2001.  Importantly,  utilizing  our strong cash
flow to continue reducing debt remains a top priority."

Gross  margin in fiscal  2000 rose to 42.1  percent  from 38.1  percent in 1999,
while gross profit was $1.955 billion compared to $1.959 billion last year.

Operating  income for the year  increased  significantly  to $538.8 million from
$199.3  million in 1999.  Excluding  adjustments,  operating  income  would have
increased 43 percent.  EBITDA in 2000 rose 26 percent to $596.6  million or 12.8
percent of sales compared to $473.3 million or 9.2 percent of sales in 1999.

Net income  for the year  increased  dramatically  to $223.4  million  from $5.4
million in 1999.  On a  comparable  basis,  excluding  one-time  adjustments  as
mentioned  above,  net income would have increased  approximately  97 percent to
$201.8 million.

As of November 26,  2000,  total debt had been reduced to $2.1 billion from $2.7
billion on November 28, 1999.
                               -- more --


<PAGE>

LS&CO. Q4/Add Three
January 10, 2001


Levi  Strauss & Co. is one of the world's  leading  branded  apparel  companies,
marketing its products in more than 80 countries worldwide.  The company designs
and markets  jeans and  jeans-related  pants,  casual and dress  pants,  shirts,
jackets and related accessories for men, women and children under the Levi's(R),
Dockers(R) and Slates(R) brands.

The company's  fourth-quarter investor conference call, featuring Phil Marineau,
chief executive officer; Bill Chiasson, chief financial officer; and Joe Maurer,
treasurer, will be available through a live audio Webcast at www.levistrauss.com
on January 10, 2001 at 10 a.m.  EST. A replay is  available  on the Web site the
same day beginning at approximately 2 p.m. EST and will remain until January 24.
A telephone replay also is available at (402) 220-5656 from  approximately  noon
EST through January 17.




This news release includes  forward-looking  statements about sales  performance
and trends,  fashion trends,  product innovation and new product  development in
our three brands, product mix, inventory position and management, expense levels
including  overhead and  advertising  expense,  debt  repayment  and  liquidity,
customer orders, retail relationships and developments  including  sell-through,
presentation  of product at retail and marketing  collaborations,  and marketing
and advertising initiatives.  We have based these forward-looking  statements on
our current assumptions,  expectations and projections about future events. When
used  in  this  announcement,   the  words  "believe,"  "anticipate,"  "intend,"
"estimate,"  "expect,"  "project"  and  similar  expressions  are  intended to
identify forward-looking statements, although not all forward-looking statements
contain these words.

These  forward-looking   statements  are  subject  to  risks  and  uncertainties
including,  without  limitation,  risks  related  to the  impact of  competitive
products;  changing fashion trends; U.S. retail conditions and retail conditions
outside  the  U.S.;  dependence  on key  distribution  channels,  customers  and
suppliers;  our  supply  chain  executional  performance;   ongoing  competitive
pressures in the apparel industry;  changing  international retail environments;
changes in the level of consumer  spending or  preferences  in apparel;  general
economic conditions;  trade restrictions;  political or financial instability in
countries where our products are  manufactured;  and other risks detailed in our
registration  statement  and other  filings  with the  Securities  and  Exchange
Commission.   Our  actual  results  might  differ   materially  from  historical
performance  or current  expectations.  We do not  undertake  any  obligation to
update or revise publicly any forward-looking statements, whether as a result of
new information, future events or otherwise.

                                        ###






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<TABLE>
<CAPTION>


                             LEVI STRAUSS & CO.

                    CONSOLIDATED STATEMENTS OF INCOME
                          (Dollars in Thousands)


                                                                        Three Months Ended        Twelve Months Ended
                                                                        ------------------        -------------------
                                                                        Nov. 26,     Nov. 28,     Nov. 26,    Nov. 28,
                                                                        --------     --------     --------    --------
                                                                        2000         1999         2000        1999
                                                                        ----         ----         ----        ----
                                                                                                              (Audited)
<S>                                                                        <C>           <C>        <C>           <C>
Net sales........................................................   $1,285,905    $1,406,813    $4,645,126    $5,139,458
Cost of goods sold...............................................      732,841       881,103     2,690,170     3,180,845
                                                                    ----------    ----------    ----------    ----------
   Gross profit..................................................      553,064       525,710     1,954,956     1,958,613
Marketing, general and administrative expenses...................      433,666       464,860     1,481,718     1,629,845
Other operating income...........................................      (11,528)       (8,280)      (32,380)      (24,387)
Excess capacity/restructuring charge.............................      (33,144)       91,798       (33,144)      497,683
Global Success Sharing Plan......................................           --      (343,873)           --      (343,873)
                                                                    ----------    ----------    ----------    ----------
   Operating income..............................................      164,070       321,205       538,762       199,345
Interest expense.................................................       56,921        50,260       234,098       182,978
Other (income) expense, net......................................       (8,864)       21,680       (39,016)        7,868
                                                                    ----------    ----------    ----------    ----------
   Income before taxes...........................................      116,013       249,265       343,680         8,499
Income tax expense...............................................       40,605        92,227       120,288         3,144
                                                                    ----------    ----------    ----------    ----------
   Net income....................................................   $   75,408    $  157,038    $  223,392    $    5,355
                                                                    ==========    ==========    ==========    ==========
<CAPTION>




                                NET SALES BY REGION
                                  (in millions)
                                   (Unaudited)

                                          Three Months Ended                     Twelve Months Ended
                                          ------------------                     -------------------
Net Sales                         Nov. 26,     Nov. 28,     Percent       Nov. 26,    Nov. 28,    Percent
                                  --------     --------    -------       --------     --------    -------
                                  2000         1999         Change        2000        1999        Change
                                  ----         ----         ------        ----        ----        ------
<S>                                 <C>          <C>           <C>          <C>         <C>        <C>

Americas                         $  892.9     $  939.9       (5.0%)      $3,148.2     $3,420.3      (8.0%)
Europe                              287.0        356.7      (19.5%)       1,104.5      1,360.8     (18.8%)
Asia                                106.0        110.2       (3.8%)         392.4        358.4       9.5%

Total Company                    $1,285.9     $1,406.8       (8.6%)      $4,645.1     $5,139.5      (9.6%)



                                          Three Months Ended                     Twelve Months Ended
                                          ---------------------                  ----------------------
Net Sales at Prior-Year          Nov. 26,     Nov. 28,      Percent      Nov. 26,     Nov. 28,     Percent
Currency Exchange Rates          --------     --------      -------      --------     --------     -------
                                 2000         1999          Change       2000         1999         Change
                                 ----         ----          ------       ----         ----         ------
                                (Restated)                              (Restated)
                                ----------                              ----------


Americas                         $  893.5     $  939.9       (4.9%)      $3,146.3     $3,420.3      (8.0%)
Europe                              342.9        356.7       (3.9%)       1,247.5      1,360.8      (8.3%)
Asia                                109.3        110.2       (0.8%)         382.7        358.4       6.8%

Total Company                    $1,345.7     $1,406.8       (4.3%)      $4,776.5     $5,139.5      (7.1%)

</TABLE>






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<TABLE>
<CAPTION>

                                LEVI STRAUSS & CO.

                      CONDENSED CONSOLIDATED BALANCE SHEETS
                              (Dollars in Thousands)

                                                                                        November 26,   November 28,
                                                                                        ------------   ------------
                                                                                            2000           1999
                                                                                            ----           ----
<S>                                                                                         <C>            <C>
                                                                                        (Unaudited)
ASSETS
------
Cash and cash equivalents............................................................   $  117,058    $  192,816
Trade receivables, net...............................................................      660,128       759,273
Total inventories ...................................................................      652,249       671,487
Property, plant and equipment, net...................................................      574,039       714,523
Other assets.........................................................................    1,202,254     1,331,915
                                                                                        ----------    ----------
                  Total Assets.......................................................   $3,205,728    $3,670,014
                                                                                        ==========    ==========

LIABILITIES AND STOCKHOLDERS' DEFICIT
-------------------------------------
Current maturities of long-term debt and short-term borrowings.......................   $  231,290    $  233,992
Accounts payable.....................................................................      268,473       262,389
Restructuring reserves...............................................................       71,595       288,281
Long-term debt, less current maturities..............................................    1,895,140     2,430,617
Long-term employee related benefits..................................................      358,849       325,518
Post-retirement medical benefits.....................................................      545,574       541,815
Other liabilities....................................................................      933,380       875,964
                                                                                        ----------    ----------
                  Total liabilities..................................................    4,304,301     4,958,576
                                                                                        ----------    ----------
                  Total stockholders' deficit........................................   (1,098,573)   (1,288,562)
                                                                                        ----------    ----------
                  Total Liabilities and Stockholders' Deficit........................   $3,205,728    $3,670,014
                                                                                        ==========    ==========

Certain  prior year  assets and  liability  amounts  have been  reclassified  to conform to the 2000 presentation.

</TABLE>



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