STRAWBRIDGE & CLOTHIER
10-Q, 1994-09-12
DEPARTMENT STORES
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                    SECURITIES AND EXCHANGE COMMISSION
                         Washington, D.C.   20549

                                Form 10-Q

          (X)   QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                  OF THE SECURITIES EXCHANGE ACT OF 1934

               For the Quarterly Period Ended July 30, 1994

                                    OR

         ( )   TRANSITION REPORT PURSUANT TO SECTION 13 OR 15 (d)
                  OF THE SECURITIES EXCHANGE ACT OF 1934


                       Commission File Number 0-1308
                                              ------


                          STRAWBRIDGE & CLOTHIER
- - ------------------------------------------------------------------------------
          (Exact name of Registrant as specified in its charter)


Pennsylvania                                 23-1131660
- - ------------------------------------------------------------------------------
(State or other jurisdiction of              (I.R.S. Employer Identification
incorporation or organization)               Number)


801 Market Street
Philadelphia, PA                                      19107-3199
- - ------------------------------------------------------------------------------
(Address of principal executive offices)              (Zip Code)


                              (215) 629-6000
- - ------------------------------------------------------------------------------
           (Registrant's Telephone Number, Including Area Code)



Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act
of 1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days.  YES / X /   NO /   /.

The number of shares of Series A Common Stock, par value $1 per share,
of the registrant outstanding at August 30, 1994 is 7,237,286.

The number of shares of Series B Common Stock, par value $1 per share,
of the registrant outstanding at August 30, 1994 is 3,186,165.

<PAGE>

                                                                  Form 10-Q

                  STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
                  ---------------------------------------

                                   INDEX
                                   -----


                                                                        Page
PART I.  FINANCIAL INFORMATION                                         Number
- - ------------------------------                                         ------

Item 1.  Financial Statements (unaudited)

         Condensed consolidated statements of operations--
         three and six months and trailing years ended July 30,
         1994 and July 31, 1993.                                          3

         Condensed consolidated balance sheets--July 30, 1994
         and January 29, 1994.                                            4

         Condensed consolidated statements of cash flows--six
         months ended July 30, 1994 and July 31, 1993.                    5

         Notes to condensed consolidated financial statements             6


Item 2.  Management's Discussion and Analysis of Financial
         Condition and Results of Operations.                             7


PART II.  OTHER INFORMATION
- - ---------------------------

Item 4.  Submission of Matters to a Vote of Security Holders              8

Item 6.  Exhibits and Reports on Form 8-K                                 9


SIGNATURES                                                                9
- - ----------

<PAGE>


                                                                  Form 10-Q
                                                                     Page 3


                 STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
       CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)

(in thousands, except per share data)

                  THREE MONTHS ENDED   SIX MONTHS ENDED    TRAILING YEAR ENDED
                  ------------------------------------------------------------
                  July 30,  July 31,   July 30, July 31,   July 30,   July 31,
                    1994      1993       1994     1993       1994       1993
                  ------------------------------------------------------------
Net sales         $222,894  $225,018   $431,197 $422,170   $993,643   $969,931
Other income,
 net of other
 deductions            515       523      1,102    1,111      2,403      2,111
                  ------------------------------------------------------------
                   223,409   225,541    432,299  423,281    996,046    972,042

Deduct:
 Cost of sales,
  including
  occupancy and
  buying costs     169,517   173,634    327,587  326,371    735,117    724,557
 Selling and
  administrative
  expenses, net
  of finance
  charges           39,548    40,567     78,138   78,762    171,211    169,029
 Depreciation        7,477     7,193     14,931   14,359     29,401     28,511
 Interest            4,818     5,205      9,355   10,335     19,929     21,280
 Provision for
  doubtful
  accounts           1,680     1,117      3,415    2,124      6,015      5,667
                  ------------------------------------------------------------
                   223,040   227,716    433,426  431,951    961,673    949,044

Earnings (loss)
 before income
 taxes                 369    (2,175)    (1,127)  (8,670)    34,373     22,998

Income taxes
 (benefit)             125      (750)      (383)  (2,991)    11,710      7,721
                  ------------------------------------------------------------
NET EARNINGS
 (LOSS)               $244   ($1,425)     ($744) ($5,679)   $22,663    $15,277
                  ============================================================
NET EARNINGS
 (LOSS) PER SHARE    $0.02    ($0.14)    ($0.07)  ($0.55)     $2.18      $1.49
                  ============================================================

Cash dividends
 per share:
  Series A
  Common Stock      $0.275    $0.275      $0.55   $0.545      $1.10     $1.085
                  ============================================================
  Series B
  Common Stock       $0.25     $0.25      $0.50    $0.49      $1.00      $0.97
                  ============================================================

Average shares
 outstanding        10,402    10,290     10,393   10,274     10,378     10,259
                  ============================================================

See notes to condensed consolidated financial statements.

<PAGE>


                                                                  Form 10-Q
                                                                     Page 4

                 STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
            CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED)

(in thousands)


                                                July 30,        January 29,
                                                  1994             1994
                                               -----------      -----------
ASSETS

CURRENT ASSETS
  Cash and equivalents                              $4,187           $2,860
  Accounts receivable, less allowance
    (7/30/94 - $5,400; 1/29/94 - $5,000)           178,050          200,433
  Merchandise inventories                          158,897          143,132
  Deferred income taxes                              2,397            2,397
  Prepaid expenses and other                         9,347            7,379
                                               -----------      -----------
    TOTAL CURRENT ASSETS                           352,878          356,201

PROPERTY, FIXTURES AND EQUIPMENT                   605,065          588,949
  Less allowance for depreciation                 (303,421)        (288,581)
                                               -----------      -----------
                                                   301,644          300,368

OTHER ASSETS                                         6,746            6,483
                                               -----------      -----------
                                                  $661,268         $663,052
                                               ===========      ===========

LIABILITIES AND SHAREHOLDERS'
 EQUITY

CURRENT LIABILITIES
  Notes payable                                    $56,500          $43,500
  Accounts payable                                  62,428           60,138
  Accrued expenses                                  22,974           20,724
  Taxes on income                                    1,158           11,203
  Long-term debt and capital lease
    obligations due within one year                  8,426           11,055
                                               -----------      -----------
    TOTAL CURRENT LIABILITIES                      151,486          146,620

LONG-TERM DEBT AND CAPITAL LEASE
  OBLIGATIONS - due after one year                 204,016          205,808

ACCRUED RETIREMENT COSTS                            49,935           49,795

DEFERRED INCOME TAXES                                3,355            3,355

OTHER LIABILITIES                                    5,973            5,272

SERIES PREFERRED STOCK                                   0                0

COMMON SHAREHOLDERS' EQUITY
  Common stock                                      10,423           10,386
  Other shareholders' equity                       236,080          241,816
                                               -----------      -----------
    TOTAL COMMON SHAREHOLDERS' EQUITY              246,503          252,202
                                               -----------      -----------
                                                  $661,268         $663,052
                                               ===========      ===========


See notes to condensed consolidated financial statements.

<PAGE>


                                                                  Form 10-Q
                                                                     Page 5

                 STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
       CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)

(in thousands)

                                                       SIX MONTHS ENDED
                                                    -----------------------
                                                    July 30,       July 31,
                                                      1994           1993
                                                    --------       --------
CASH FLOWS FROM OPERATING ACTIVITIES                 $14,262         $8,631

NET CASH USED FOR INVESTING ACTIVITIES
  Acquisition of property, fixtures and equipment    (16,116)        (9,210)
  Changes in other assets                               (263)          (410)
                                                    --------       --------
TOTAL                                                (16,379)        (9,620)
                                                    --------       --------

NET CASH PROVIDED BY(USED FOR) FINANCING ACTIVITIES
  Payment of long-term debt and capital lease
    obligations                                       (4,421)        (9,264)
  Increase in short-term notes payable                13,000         16,000
  Purchase of preferred stock and treasury stock        (189)          (202)
  Proceeds from issuance of common stock                 622            717
  Cash dividends                                      (5,568)        (5,433)
                                                    --------       --------
TOTAL                                                  3,444          1,818
                                                    --------       --------

CHANGE IN CASH AND EQUIVALENTS                         1,327            829
Cash and equivalents at beginning of period            2,860          5,372
                                                    --------       --------
CASH AND EQUIVALENTS AT END OF PERIOD                 $4,187         $6,201
                                                    ========       ========


See notes to condensed consolidated financial statements.

<PAGE>
                                                                  Form 10-Q
                                                                     Page 6

                  STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
     NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)


Note A - Basis of Presentation
- - ------------------------------

The accompanying unaudited condensed consolidated financial statements
have been prepared in accordance with generally accepted accounting
principles for interim financial information and with the instructions to
Form 10-Q.  Accordingly, they do not include all information and footnotes
required by generally accepted accounting principles for complete financial
statements.  In the opinion of management, all adjustments (consisting only
of normal recurring accruals) considered necessary for a fair presentation
have been included.  The results of operations for the three and six months
ended July 30, 1994 are not necessarily indicative of the results that may
be anticipated for the full fiscal year.  For further information, refer to
the consolidated financial statements and footnotes thereto included in the
Company's annual report on Form 10-K for the year ended January 29, 1994.

Note B - Per Share Data
- - -----------------------

Earnings (loss) per share amounts are based on the weighted average
number of shares of common stock and dilutive common stock equivalents
(employee stock options) outstanding during each period, after recognition
of preferred stock dividends.

<PAGE>
                                                                  Form 10-Q
                                                                     Page 7


                   STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
             MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                    CONDITION AND RESULTS OF OPERATIONS


RESULTS OF OPERATIONS
- - ---------------------

Net sales changes in comparison to the comparable periods in the preceding
year were a decrease of .9% and increases of 2.1% and 2.4% for the three
months, six months and trailing year ended July 30, 1994, respectively.
The slight sales decline for the quarter was caused principally by a less
aggressive promotional effort when compared to the prior year's 125th
Anniversary advertising campaign.  Sales results for the first half and
trailing year were positively affected by less severe weather conditions
than the prior year periods.  The Company's current outlook for 1994 does
not anticipate any significant increases in consumer buying patterns.

Costs and expenses as a percentage of sales and the effective tax rates
were as follows:


                        THREE MONTHS        SIX MONTHS         TRAILING YEAR
                           ENDED               ENDED               ENDED
                     -----------------   -----------------   -----------------
                     7/30/94   7/31/93   7/30/94   7/31/93   7/30/94   7/31/93
                     -------   -------   -------   -------   -------   -------
Cost of sales,
including occupancy
& buying costs          76.1      77.2      76.0      77.3      74.0      74.7

Selling & adminis-
trative expenses, net
of finance charges      17.7      18.0      18.1      18.7      17.2      17.4

Depreciation             3.4       3.2       3.5       3.4       3.0       2.9

Interest                 2.2       2.3       2.2       2.4       2.0       2.2

Provision for
doubtful accounts         .8        .5        .8        .5        .6        .6

Effective tax rate      33.9      34.5      34.0      34.5      34.1      33.6


    Cost of sales, including occupancy and buying costs, for the three
months, six months and trailing year ended July 30, 1994, reflect increased
margins and reduced occupancy and buying costs.  Selling and administrative
expenses, net of finance charges, for the periods ended July 30, 1994
reflect increased finance charge income and continued control of operating
expenses, partially offset by planned increases in advertising expense.
Interest expense for the three months, six months and trailing year ended
July 30, 1994 declined due to the refinancing of high-rate long-term debt.
Increases in short-term borrowing rates did not materially affect the
current periods results.  The increased provisions for doubtful accounts
for the three and six months ended July 30, 1994 reflect increased accounts
receivable balances in comparison to the comparable periods of the
preceding year and increased write-offs in the first half of fiscal 1994.
See Management's Discussion and Analysis of Financial Condition and Results
of Operations included in the Company's annual report on Form 10-K for the
year ended January 29, 1994 for discussion of additional matters affecting
the trailing year results.

<PAGE>
                                                                  Form 10-Q
                                                                     Page 8

                   STRAWBRIDGE & CLOTHIER AND SUBSIDIARIES
             MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                CONDITION AND RESULTS OF OPERATIONS (CONT'D)


FINANCIAL CONDITION & LIQUIDITY
- - -------------------------------

Operating activities generated cash flows of $14.3 million for the six
months ended July 30, 1994, compared to $8.6 million in the prior year.
The increase is primarily a result of the $4.9 million improvement
in net earnings.

Capital expenditures of $16.1 million for the six months ended July 30,
1994, included the renovation of the fourth floor of the Philadelphia
store, the renovation of the Mercerville and Cheltenham Clover stores and
other renovation projects.  Prior year capital expenditures of $9.2 million
included the renovation of the third floor of the Philadelphia store and
other renovation projects.  At its annual meeting on May 25, 1994, the
Company announced plans to open a new Clover store in 1995.  Other possible
new store sites are also being considered and the Company is currently
negotiating related leases and construction contracts.  Capital
expenditures for fiscal 1994 are estimated to total $39.9 million.  These
capital expenditures are expected to be financed by cash generated from
operations and additional long-term borrowings.  Capital expenditure plans
may change as opportunities for new stores develop.  Cash provided by
financing activities resulted from additional short-term borrowings and was
$3.4 million for the six months ended July 30, 1994, compared to $1.8
million for the prior year period.

The ratio of current assets to current liabilities was 2.33 at the end of
the second quarter of fiscal 1994, compared to 2.43 at the end of fiscal
1993 and 2.57 at the end of the second quarter of fiscal 1993.  The changes
in working capital components such as accounts receivable, merchandise
inventories and accrued income taxes, as compared to January 29, 1994,
reflect normal seasonal variations.  Consistent with the increase for
fiscal 1993, accounts receivable at July 30, 1994 reflects an increase of
$22,373,000 over the July 31, 1993 amount.  Long-term debt and capital
lease obligations were 45.3% of capitalization at July 30, 1994, compared
to 44.9% at January 29, 1994.

The Company believes its relations with banks and credit sources are good
and that it has considerable flexibility in deciding how to fund future
capital expenditures and maturities of long-term debt.


                        PART II - OTHER INFORMATION

Item 4. Submission of Matters to a Vote of Security Holders
        ---------------------------------------------------

On May 25, 1994, the Annual Meeting of Shareholders of Strawbridge &
Clothier was held.  The shareholders elected the five individuals nominated
to the Board of Directors, four for a term of three years expiring in 1997
and one for a term of two years expiring in 1996.  The shareholders also
approved the designation of Ernst & Young as independent auditors.  No
other matters were considered at the meeting.  The number of votes cast for
and withheld from the election of each nominee is set forth below.  There
were no votes against, abstentions or broker non-votes in the election of
directors.

Election of Directors:                  For                       Withheld
- - ----------------------                  ---                       --------

Term expiring in 1996:
  Warren W. White                   37,588,149                      8,393
Term expiring in 1997:
  Jennifer S. Braxton               37,512,789                     83,753
  Thomas B. Harvey, Jr.             37,593,896                      2,646
  David W. Strawbridge              37,534,346                     62,196
  Natalie B. Weintraub              37,589,202                      7,340

<PAGE>

                                                                  Form 10-Q
                                                                     Page 9


                        PART II - OTHER INFORMATION

Item 4.  Submission of Matters to a vote of Security Holders (cont'd)
         ------------------------------------------------------------

The number of votes cast for and against, and the number of abstentions in
the approval of the designation of Ernst & Young is as follows: For,
37,571,625; Against, 9,986; Abstain, 14,931.  There were no broker non-votes.
- - ----------           -----           ------

Item 6.  Exhibits and Reports on Form 8-K
         --------------------------------

         (a)  Exhibits:
              ---------
              Exhibit 27 - Financial Data Schedule.

         (b)  Reports on Form 8-K
              -------------------
              None.


                                SIGNATURE
                                ---------

Pursuant to the requirements of the Securities Exchange Act of 1934, the
Registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.



                              STRAWBRIDGE & CLOTHIER
                              ---------------------------------------------
                              Registrant


Date: September 12, 1994
      ------------------


                                 /s/ Steven L. Strawbridge
                              ---------------------------------------------
                              Steven L. Strawbridge
                              Vice President, Treasurer & Secretary
                              (principal financial officer)




               SECOND
              QUARTER
               REPORT
                1994


            STRAWBRIDGE
            &  CLOTHIER

              [LOGO]






To Our Shareholders:

In the second quarter of the fiscal year
1994, ended July 30, sales were $222,894,000
compared to $225,018,000 for the same period
last year, a decrease of .9%.  Earnings for
the quarter were $244,000 compared to a loss
of $1,425,000 in 1993.  Earnings per share
were $.02 compared to a loss of $.14 in last
year's second quarter.

For the first half of the fiscal year sales
were $431,197,000 compared to $422,170,000
last year, an increase of 2.1%.  The Company
incurred a loss for the first half of
$744,000 compared to a loss of $5,679,000
last year.  Loss per share was $.07 in 1994
compared to a loss per share of $.55 in 1993.

The slight sales decline in the quarter was
caused principally by a less aggressive
promotional effort when compared to the prior
year's 125th Anniversary advertising
campaign.  Cost of sales decreased to 76.1%
of sales from 77.2% of sales last year
because of increased margins and a reduction
in occupancy and buying costs.  The decrease
in selling, general and administrative costs
to 17.7% of sales from 18.0%, reflects
continued emphasis on expense control.

In the Company's headquarters store,
renovation work has been completed in its
women's shoes, intimate apparel and
children's departments.  Three blocks away, a
reconstruction project of Historic East
Market Street, from Independence Hall to the
Delaware River, has officially started, with
a scheduled completion in the fall of 1995.

Francis R. Strawbridge III  Peter S. Strawbridge
Chairman of the Board            President





STRAWBRIDGE & CLOTHIER
==============================================================================

Consolidated Statements of Operations (Unaudited)
(in thousands, except per share data)

==============================================================================



                   Thirteen Weeks       Twenty-six Weeks       Trailing Year
                        Ended                 Ended                Ended
                 ------------------   -------------------   ------------------
                 7/30/94    7/31/93    7/30/94    7/31/93    7/30/94   7/31/93
                 --------  --------   --------   --------   --------  --------
Net sales        $222,894  $225,018   $431,197   $422,170   $993,643  $969,931
Other income,
  net other
  deductions          515       523      1,102      1,111      2,403     2,111
                 --------  --------   --------   --------   --------  --------
                  223,409   225,541    432,299    423,281    996,046   972,042

Cost of sales     169,517   173,634    327,587    326,371    735,117   724,557
Selling, general
  and administra-
  tive costs       39,548    40,567     78,138     78,762    171,211   169,029
Depreciation        7,477     7,193     14,931     14,359     29,401    28,511
Interest            4,818     5,205      9,355     10,335     19,929    21,280
Provision for
  doubtful
  accounts          1,680     1,117      3,415      2,124      6,015     5,667
                 --------  --------   --------   --------   --------  --------
                  223,040   227,716    433,426    431,951    961,673   949,044
                 --------  --------   --------   --------   --------  --------
Earnings (loss)
  before income
  taxes               369    (2,175)    (1,127)    (8,670)    34,373    22,998
Provision for
  income taxes
  (benefit)           125      (750)      (383)    (2,991)    11,710     7,721
                 --------  --------   --------   --------   --------  --------
NET EARNINGS
  (LOSS)         $    244  $ (1,425)  $   (744)  $ (5,679)  $ 22,663  $ 15,277
                 ========  ========   ========   ========   ========  ========

NET EARNINGS
  (LOSS) PER
  SHARE             $0.02   $(0.14)     $(0.07)    $(0.55)     $2.18     $1.49

Average shares
  outstanding      10,402   10,290      10,393     10,274     10,378    10,259





======================================================
Condensed Consolidated
Balance Sheets (Unaudited)
(in thousands)
======================================================

Assets                      7/30/94            7/31/93
                           --------           --------
Current assets:
Cash and equivalents       $  4,187           $  6,201
Accounts receivable, net    178,050            155,677
Merchandise inventories     158,897            157,724
Other current assets         11,744             13,888
                           --------           --------
Total current assets        352,878            333,490
Property, fixtures and
  equipment, net            301,644            302,151
Other assets                  6,746              4,727
                           --------           --------
                           $661,268           $640,368
                           ========           ========

Liabilities and
Shareholders' Equity
Current liabilities:
Notes payable              $ 56,500           $ 43,500
Accounts payable             62,428             60,302
Other                        32,558             26,162
                           --------           --------
Total current liabilities   151,486            129,964
Long-term debt and
  capital lease
  obligations               204,016            218,204
Other liabilities            59,263             58,572
Shareholders'equity         246,503            233,628
                           --------           --------
                           $661,268           $640,368
                           ========           ========







            DEPARTMENT STORES
      Philadelphia     Exton
           Ardmore     Christiana
       Cherry Hill     Burlington
       Springfield     Concord
  Plymouth Meeting     The Court at
         Neshaminy      King of Prussia
           Echelon     Willow Grove Park


              CLOVER STORES
           Marlton     Warrington
         Blackwood     Cheltenham
       Cinnaminson     Whitehall Mall
       Morrisville     Palmer Park
     Center Square     Rising Sun Plaza
    Baltimore Pike     Township Line
          Westmont     Park City
           Andorra     Penrose Plaza
    Frankford Ave.     Whiteland
      Cottman Ave.      Towne Center
        Bucks Mall     Shore Mall
       Mercerville     Kirkwood Plaza
       Granite Run     Ralph's Corner


    ----------------------------------

    TRANSFER AGENT AND RECORD KEEPER

     Please direct address changes
     and inquiries regarding stock
     transfer, registration and
     record keeping to:

 Mellon Securities Transfer Services
             P.O. Box 444
         Pittsburgh, PA 15230





<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                          JAN-28-1995
<PERIOD-END>                               JUL-30-1994
<CASH>                                           4,187
<SECURITIES>                                         0
<RECEIVABLES>                                  183,450
<ALLOWANCES>                                     5,400
<INVENTORY>                                    158,897
<CURRENT-ASSETS>                               352,878
<PP&E>                                         605,065
<DEPRECIATION>                                 303,421
<TOTAL-ASSETS>                                 661,268
<CURRENT-LIABILITIES>                          151,486
<BONDS>                                        204,016
<COMMON>                                        10,423
                                0
                                          0
<OTHER-SE>                                     236,080
<TOTAL-LIABILITY-AND-EQUITY>                   661,268
<SALES>                                        431,197
<TOTAL-REVENUES>                               432,299
<CGS>                                          327,587
<TOTAL-COSTS>                                  327,587
<OTHER-EXPENSES>                                93,069
<LOSS-PROVISION>                                 3,415
<INTEREST-EXPENSE>                               9,355
<INCOME-PRETAX>                                (1,127)
<INCOME-TAX>                                     (383)
<INCOME-CONTINUING>                              (744)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     (744)
<EPS-PRIMARY>                                   (0.07)
<EPS-DILUTED>                                   (0.07)
       

</TABLE>


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