MIDWEST EXPRESS HOLDINGS INC
DEF 14A, 2000-03-17
AIR TRANSPORTATION, SCHEDULED
Previous: TRANSPRO INC, 10-K, 2000-03-17
Next: SCHEIN PHARMACEUTICAL INC, SC 13D/A, 2000-03-17




                            SCHEDULE 14A INFORMATION
Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934
                              (Amendment No. ____)

Filed by the Registrant [X]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[ ]  Preliminary Proxy Statement
[ ]  Confidential, for Use of the Commission Only (as permitted by
     Rule 14a-6(e)(2))
[X]  Definitive Proxy Statement
[ ]  Definitive  Additional Materials
[ ]  Soliciting Material Pursuant to ss. 240.14a-11(c) or ss. 240.14a-12

                         MIDWEST EXPRESS HOLDINGS, INC.
                       ----------------------------------
                (Name of Registrant as Specified in its Charter)


      ---------------------------------------------------------------------
     (Name of Person(s) Filing Proxy Statement if other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

[X]  No fee required.

[ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

     1) Title of each class of securities to which transaction applies:

     2) Aggregate number of securities to which transaction applies:

     3) Per unit  price  or other  underlying  value of  transaction  computed
        pursuant to Exchange  Act Rule 0-11 (Set forth the amount on which the
        filing fee is calculated and state how it was determined):

     4) Proposed maximum aggregate value of transaction:

     5) Total fee paid:

[ ]  Fee paid previously with preliminary materials.

[ ]  Check box if any part of the fee is offset as provided by Exchange Act Rule
     0-11(a)(2)  and identify the filing for which the  offsetting  fee was paid
     previously.  Identify the previous filing by registration statement number,
     or the Form or Schedule and the date of its filing.

     1)  Amount Previously Paid:

     2)  Form, Schedule or Registration Statement No.:

     3)  Filing Party:

     4)  Date Filed:

<PAGE>

                         MIDWEST EXPRESS HOLDINGS, INC.
                            6744 South Howell Avenue
                           Oak Creek, Wisconsin 53154
                                 (414) 570-4000

                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS

                          TO BE HELD ON APRIL 26, 2000


To the Shareholders of
MIDWEST EXPRESS HOLDINGS, INC.:

     Notice is hereby  given that the Annual  Meeting of the  Shareholders  (the
"Meeting") of Midwest Express Holdings, Inc. (the "Company") will be held at the
Midwest Express Center,  400 West Wisconsin  Avenue,  Milwaukee,  Wisconsin,  on
Wednesday, April 26, 2000, at 10:00 a.m. local time, for the following purposes:

     1.   To elect three  directors to serve for a three-year  term to expire at
          the 2003 Annual Meeting; and

     2.   To  transact  such other  business  as may  properly  come  before the
          Meeting or any adjournments or postponements thereof.

     Holders of record of Common  Stock of the  Company at the close of business
on March 9, 2000,  will be  entitled to notice of and to vote at the Meeting and
any adjournments or postponements thereof.

     Complimentary  parking  for  shareholders  who will  attend the  meeting is
available at the Hyatt Hotel,  Hilton Hotel or Grand Avenue parking  structures,
or at a lot located at 841 North Seventh Street.

     A proxy  form is  enclosed.  Please  complete  it and  return it as soon as
possible  in the  postage-paid  return  envelope  provided,  even if you plan to
attend the Meeting.  You retain the right to revoke the proxy at any time before
it is actually voted by notice in writing to the Secretary of the Company.

                                    By Order of the Board of Directors,



                                    Carol N. Skornicka
                                    Senior Vice President-Corporate Development,
                                    Secretary and General Counsel

Milwaukee, Wisconsin
March 17, 2000

<PAGE>

                         MIDWEST EXPRESS HOLDINGS, INC.
                            6744 South Howell Avenue
                           Oak Creek, Wisconsin 53154

               Proxy Statement for Annual Meeting of Shareholders
                          To Be Held on April 26, 2000

     This Proxy Statement is furnished  beginning on or about March 17, 2000, in
connection with the solicitation of proxies by the Board of Directors of Midwest
Express  Holdings,  Inc.  (the  "Company")  to be used at the Annual  Meeting of
Shareholders  (the  "Meeting") of the Company,  which will be held at 10:00 a.m.
CDT,  Wednesday,  April  26,  2000,  at the  Midwest  Express  Center,  400 West
Wisconsin Avenue, Milwaukee, Wisconsin, and at any adjournments or postponements
thereof.

     Any shareholder attending the Meeting may vote in person whether or not the
shareholder  has  previously  filed  a  proxy.  Presence  at  the  Meeting  by a
shareholder  who has  signed a proxy  does not  itself  revoke  the  proxy.  Any
shareholder  giving a proxy may revoke it at any time before it is  exercised by
delivering  notice thereof to the Secretary of the Company in writing or in open
meeting. Unless revoked, the shares represented by such proxies will be voted as
directed  by  the   shareholders   at  the  Meeting  and  any   adjournments  or
postponements thereof.

     The record date for  shareholders  entitled to notice of and to vote at the
Meeting is the close of business on March 9, 2000. As of the record date,  there
were  14,017,662  shares  of  Common  Stock  of  the  Company  ("Common  Stock")
outstanding.  Each share of Common  Stock is entitled to one vote on each matter
to come before the Meeting.

                              ELECTION OF DIRECTORS

     The Board of Directors  currently  consists of eleven members,  but, due to
the retirement of one director,  the Board of Directors will consist of only ten
members following the Meeting.  The Company's Restated Articles of Incorporation
provide for an authorized number of directors of not less than six nor more than
fifteen and further  provide that the Board of  Directors  shall  determine  the
specific number of directors. The Board of Directors has approved a reduction in
the size of the Board of Directors effective at the Meeting.

     The Board of Directors is divided into three classes.  One class is elected
each year to serve for a term of three years. At the Meeting,  holders of Common
Stock will be entitled to elect three  directors.  Each of the  directors in the
other  classes  will  continue  to  serve  in  accordance  with  their  previous
elections. Directors will be elected by a plurality of votes cast at the Meeting
(assuming a quorum is present).  For this  purpose,  "plurality"  means that the
individuals  receiving the largest number of votes are elected as directors,  up
to the maximum  number of directors to be chosen at the election.  Consequently,
any shares not voted at the Meeting, whether due to abstentions, broker nonvotes
or otherwise, will have no impact on the election of directors.

     Proxies received representing Common Stock will, unless otherwise directed,
be voted in favor of the election of each of the three  nominees  named below to
serve as directors  until the 2003 Annual Meeting of Shareholders or until their
respective successors have qualified and been elected. Pursuant to the Company's
By-laws,  written notice of other  qualifying  nominations by  shareholders  for
election to the Board of Directors  must have been  received by the Secretary by
February 1, 2000. As no notice

<PAGE>

of any such other nominations was received, no other nominations for election to
the Board of Directors may be made by shareholders at the Meeting.

     Listed  below are the names of the  nominees  for  election to the Board of
Directors  at the  Meeting  for a  three-year  term and of each  director of the
Company  whose term will  continue  after the  Meeting,  together  with  certain
additional  information concerning each such nominee and director as of March 9,
2000. As used below, the "Company" refers to Midwest Express Holdings, Inc. and,
for the period prior to the formation of Midwest Express Holdings,  Inc. in July
1995, to Midwest Express Airlines,  Inc. ("Midwest Express"),  which is a wholly
owned  subsidiary  of Midwest  Express  Holdings,  Inc.  The three  nominees are
currently  directors of the Company.  If any of the nominees should be unable or
unwilling to serve, then the proxies,  pursuant to the authority granted to them
by the Board of Directors,  will have discretionary authority to select and vote
for  substitute  nominees.  The Board of Directors has no reason to believe that
any of the nominees will be unable or unwilling to serve.

                       NOMINEES FOR ELECTION AS DIRECTORS

                      Term Expiring at 2003 Annual Meeting

                                                                        Director
Name                 Age   Business Experience During Last Five Years      Since
- ----                 ---   ------------------------------------------      -----

Brenda F. Skelton     44   Senior Vice President-Marketing of the          1995
                           Company    since   1998;    Senior   Vice
                           President-Marketing  and Customer Service
                           from      1995     to     1998;      Vice
                           President-Marketing from 1993 to 1995.

Samuel K. Skinner     61   Co-Chairman of the law firm Hopkins &           1998
                           Sutter  since 1998;  President  of Unicom
                           Corporation   and   Commonwealth   Edison
                           Company  (electric  utility) from 1993 to
                           1999.  Director  of The LTV  Corporation,
                           Union Pacific Resources Group Inc., Antec
                           Corporation,  Navigant  Consulting,  Inc.
                           and USFreightways Corp.

Richard H. Sonnentag  59   Managing partner of Cobham Group LP             1997
                           (an investment  partnership)  since 1994.
                           Private investor since 1990.  Served as a
                           director of Midwest  Express from 1983 to
                           1990.

     THE BOARD  RECOMMENDS THE FOREGOING  NOMINEES FOR ELECTION AS DIRECTORS AND
URGES EACH SHAREHOLDER TO VOTE "FOR" ALL NOMINEES.


                                       -2-
<PAGE>

                         DIRECTORS CONTINUING IN OFFICE

                      Terms Expiring at 2001 Annual Meeting

                                                                        Director
Name                 Age   Business Experience During Last Five Years      Since
- ----                 ---   ------------------------------------------      -----

John F. Bergstrom     53   Chairman   and  Chief   Executive   Officer     1993
                           of   Bergstrom   Corporation   (owner  and
                           operator of  automobile  sales and leasing
                           business)   since   1974.    Director   of
                           Wisconsin  Energy  Corporation,  Universal
                           Foods  Corporation,   The  First  National
                           Bank-Fox      Valley,       Kimberly-Clark
                           Corporation and Banta Corporation.

Frederick P.          60   Chairman and Chief  Executive  Officer of       1988
Stratton, Jr.              Briggs &  Stratton   Corporation  (engine
                           manufacturing)  since  1986.  Director  of
                           Briggs &  Stratton  Corporation,  Bank One
                           Corporation,   Weyco   Group,   Inc.   and
                           Wisconsin Energy Corporation.

John W. Weekly        68   Chairman  and Chief  Executive  Officer  of     1995
                           Mutual  of  Omaha  Insurance  Company  and
                           United  of Omaha  Life  Insurance  Company
                           (insurance  companies)  since  1998;  Vice
                           Chairman and Chief Executive Officer since
                           1997;  Vice Chairman,  President and Chief
                           Executive   Officer   since   1996;   Vice
                           Chairman,  President  and Chief  Operating
                           Officer  since  1995;  and  President  and
                           Chief Operating Officer since 1990.


                      Terms Expiring at 2002 Annual Meeting

Timothy E. Hoeksema   53   Chairman  of  the  Board,  President  and       1983
                           Chief  Executive  Officer  of the  Company
                           since   1983.   Director   of  The  Marcus
                           Corporation    and   Marshall   &   Ilsley
                           Corporation.

James G. Grosklaus    64   Retired;  Executive  Vice  President   and      1988
                           Director  of  Kimberly-Clark   Corporation
                           (consumer products) from 1986 to 1996.

Ulice Payne, Jr.      44   Partner with the law  firm  of  Foley  &        1998
                           Lardner since February 1998;  partner with
                           the law  firm of  Reinhart,  Boerner,  Van
                           Deuren,  Norris &  Rieselbach,  S.C.  from
                           1990 to 1998.  Director of State Financial
                           Services  Corporation  and  Badger  Meter,
                           Inc.


                                       -3-
<PAGE>
                                                                        Director
Name                 Age   Business Experience During Last Five Years      Since
- ----                 ---   ------------------------------------------      -----

David H. Treitel      45   Chairman  and  Chief   Executive   Officer      1984
                           of SH&E, Inc. (aviation  consulting) since
                           1996; President of SH&E, Inc. from 1993 to
                           September  1999.  Independent  Trustee  of
                           Aircraft Finance Trust since May 1999.

Committees, Meetings and Attendance

     The Board of  Directors  of the Company has four  standing  committees:  an
Audit  Committee,  a  Compensation  Committee,  a Board  Affairs and  Nominating
Committee, and an Executive Committee.

     The Audit Committee,  which met four times in 1999,  currently  consists of
Messrs. Boldt (Chairman),  Skinner and Sonnentag. The Audit Committee recommends
to the Board of Directors  independent  auditors  for  selection by the Company,
discusses  with the  independent  auditors and  internal  auditors the scope and
results of audits,  approves and reviews any nonaudit services  performed by the
Company's  independent  auditing  firm,  and responds to Securities and Exchange
Commission requirements on audit committee reports.

     The Compensation  Committee,  which met once in 1999, currently consists of
Messrs.  Bergstrom (Chairman),  Stratton and Weekly. The Compensation  Committee
establishes  all  forms  of  compensation  for  the  officers  of  the  Company,
administers  the  Company's  benefit  plans,   reviews  and  recommends  officer
selection,  responds to  Securities  and  Exchange  Commission  requirements  on
compensation committee reports, and performs other functions relating to officer
compensation.

     The  Board  Affairs  and  Nominating  Committee,  which  met  once in 1999,
currently consists of Messrs. Treitel (Chairman), Grosklaus and Payne. The Board
Affairs and Nominating  Committee recommends nominees for the Company's Board of
Directors and reviews qualifications, compensation and benefits for the Board of
Directors and other matters relating to the Board.  This committee will consider
nominees for director  recommended by the  shareholders,  but has no established
procedures   that  must  be  followed.   The  Company's   By-laws  require  that
shareholders give advance notice and furnish certain  information to the Company
in order to nominate a person for election as a director.

     The  Executive  Committee,  which met once in 1999,  currently  consists of
Messrs.  Hoeksema  (Chairman),  Bergstrom and Stratton.  The Executive Committee
exercises the full  authority of the Board of Directors in the management of the
business  affairs of the Company to the extent permitted by law or not otherwise
limited by the Board of Directors.

     The Board of  Directors  of the Company  held five  meetings in 1999.  Each
director who was a director in 1999 attended at least 75% of the meetings of the
Board of Directors and committees on which he or she serves.

Director Compensation

     All directors  who are not  employees of the Company,  any of the Company's
subsidiaries  or any 10% or greater  shareholder  of the Company  ("Non-employee
Directors") are paid an annual retainer and receive a fee of $1,500 and $500 for
each Board meeting and committee meeting,


                                      -4-
<PAGE>

respectively,  that they attend.  Pursuant to the Midwest Express Holdings, Inc.
1995 Stock Plan for Outside Directors (the "Director Plan"), the annual retainer
is payable in 675 shares of Common Stock,  and at the election of a director,  a
portion or all of the meeting and  committee  fees is also  payable in shares of
Common Stock. The Director Plan also allows each Non-employee  Director to defer
the  receipt  of fees for  purposes  of  deferring  recognition  for  income tax
purposes.  Such deferral may be made to a share account for Common Stock granted
under the  Director  Plan or to a cash  account for those fees  payable,  at the
Director's election, in cash. Such deferred fees (i) will be treated as invested
in Common Stock, and ultimately will be paid in Common Stock, to the extent such
fees would have been paid in Common Stock,  or (ii) will otherwise earn a return
at  market  rates.  The  Directors  are  reimbursed  for  expenses  incurred  in
connection  with  attendance  at Board  and  committee  meetings.  To  encourage
directors  to stay well  informed  about the  Company's  operations  and service
levels,  the Board adopted a Director  Travel  Policy.  Pursuant to the Director
Travel  Policy,  each  outside  director  and his or her  spouse  and  dependent
children  are (i) eligible to purchase  airline  tickets at a price equal to the
lowest  fare  structure  for a  specified  flight and (ii)  entitled to one free
roundtrip  ticket  per  six-month  period,   in  each  case,   subject  to  seat
availability at the time of reservation.

                    STOCK OWNERSHIP OF MANAGEMENT AND OTHERS

     The following  table sets forth,  as of March 9, 2000, the number of shares
of  Common  Stock  beneficially  owned  by (i)  each  director  of  the  Company
(including  the  nominees),  (ii) each of the  executive  officers  named in the
Summary  Compensation  Table set forth below,  (iii) all directors and executive
officers of the Company as a group, and (iv) each person known to the Company to
be the beneficial owner of more than 5% of the Common Stock. Except as otherwise
indicated,  persons  listed  have sole voting and  investment  power over shares
beneficially owned.

Name of Beneficial Owner                     Shares             Percent of Class
- ------------------------                     ------             ----------------

Timothy E. Hoeksema                      321,149(1)(2)(3)             2.3%

Brenda F. Skelton                        77,205(1)(2)                   *

Robert S. Bahlman                        44,970(1)(2)                   *

Carol N. Skornicka                       64,813(1)(2)                   *

David C. Reeve                           42,522                         *

John F. Bergstrom                        29,295(4)(5)                   *

Oscar C. Boldt                           15,421(5)                      *

James G. Grosklaus                       6,174(6)                       *

Ulice Payne, Jr.                         1,247                          *

Samuel K. Skinner                        2,227                          *

Richard H. Sonnentag                     16,904(5)(7)                   *

Frederick P. Stratton, Jr.               41,671(5)                      *

David H. Treitel                         4,984(5)                       *

John W. Weekly                           4,704                          *


                                      -5-
<PAGE>

Name of Beneficial Owner                     Shares             Percent of Class
- ------------------------                     ------             ----------------

All directors and executive
officers as a group (15 persons)         688,603(1)(2)(5)             4.9%

PRIMECAP Management Company
  225 South Lake Avenue #400
  Pasadena, CA  91101                    1,614,000(8)                11.5%

FMR Corp. and related persons
  82 Devonshire Street
  Boston, MA  02109                      1,332,925(8)                 9.5%

Waddell & Reed Investment
Management Company
  6300 Lamar Avenue
  Shawnee Mission, KS  66201             1,110,300(8)                 7.9%

T. Rowe Price Associates, Inc.
  100 East Pratt Street
  Baltimore, MD  21202                   1,028,525(8)                 7.3%

Vanguard Horizon Funds and Vanguard
Capital Opportunity Fund
  P.O. Box 2600
  Valley Forge, PA  19482                975,000(8)                   6.9%

- ---------------
*  Less than one percent.

(1)  Includes shares of Common Stock in which the person or persons noted had an
     interest under the Midwest Express  Airlines Savings and Investment Plan as
     of December 31, 1999.  Such plan's Common Stock fund is a unitized  account
     that is invested in Common Stock and in liquid  funds.  As of a given date,
     each participant with an investment in the stock fund has a number of share
     units,  and the  participant's  interest in Common  Stock  depends upon the
     aggregate  number of shares of Common  Stock  held in the stock  fund as of
     that date.  Thus, each  participant has voting rights with respect to share
     units based upon the  aggregate  number of shares held in the stock fund as
     of the record date for a shareholders'  meeting.  Each  participant has the
     ability to divest share units through intraplan transfers.

(2)  Includes  shares of Common  Stock  that may be  purchased  under  currently
     exercisable stock options,  as follows:  Mr. Hoeksema,  261,300 shares; Ms.
     Skelton, 75,990 shares; Mr. Bahlman,  42,240 shares; Ms. Skornicka,  64,740
     shares;  Mr. Reeve,  42,240;  and all directors and executive officers as a
     group, 514,095 shares.

(3)  Mr. Hoeksema holds 225 shares jointly with his wife.

(4)  Mr. Bergstrom  shares voting and investment  control over 4,095 shares that
     are held in trust for the benefit of Mr. Bergstrom's children.

(5)  Includes  shares of Common Stock the receipt of which has been  deferred by
     certain  Non-employee  Directors pursuant to the Director Plan, as follows:
     Mr. Bergstrom,  2,700 shares; Mr. Boldt,  4,171 shares; Mr. Skinner,  1,075
     shares; Mr. Stratton, 4,171 shares; and Mr. Treitel, 3,859 shares.

(6)  Includes 1,959 shares held by Mr. Grosklaus' wife.

(7)  Includes  2,475  shares  of Common  Stock  held by the  Cobham  Group LP, a
     limited  partnership for which Mr.  Sonnentag serves as the general partner
     and a limited partner.

(8)  As reported to the Securities and Exchange Commission.


                                      -6-
<PAGE>

                             EXECUTIVE COMPENSATION

Summary Compensation Table

     The following table sets forth certain information  regarding  compensation
paid by the  Company  during  each of the  Company's  last  three  years  to the
Company's  Chief  Executive  Officer and each of the  Company's  four other most
highly  compensated  executive  officers during 1999  (collectively,  the "named
executive  officers") for services  rendered in all capacities to the Company at
any time during such periods.
<TABLE>
<CAPTION>
                                                                                             Long-Term
                                                       Annual Compensation               Compensation Awards
                                            ----------------------------------------    ---------------------

      Name and Principal         Fiscal                               Other Annual      Securities Underlying        All Other
           Position               Year      Salary($)    Bonus($)    Compensation($)      Options (#)(1)(2)      Compensation($)(3)
      ------------------         -----      ---------    --------    ---------------    ---------------------    -----------------
<S>                              <C>        <C>          <C>           <C>                      <C>                  <C>
Timothy E. Hoeksema,             1999       $333,000     $173,016          $0                   76,000               $5,000
Chairman of the Board,           1998        309,000      288,276           0                   78,750                5,000
President and Chief Executive    1997        300,000      224,353           0                   78,750                4,750
Officer

Brenda F. Skelton, Senior        1999        166,392       49,173           0                   20,800                4,992
Vice President-Marketing         1998        165,859       81,931           0                   22,500                4,976
                                 1997        160,000       63,763           0                   22,500                4,750

Robert S. Bahlman, Senior        1999        155,820       49,173           0                   20,800                4,675
Vice President, Chief            1998        145,824       81,931           0                   22,500                4,375
Financial Officer and            1997        122,820       45,940           0                   22,500                3,684
Controller

Carol N. Skornicka,              1999        155,004       49,173           0                   20,800                4,650
Senior Vice President-           1998        152,776       81,931           0                   22,500                4,574
Corporate Development,           1997        142,000       45,940       3,007                   22,500                4,260
Secretary and General Counsel

David C. Reeve, Senior Vice      1999        144,804       43,249           0                   20,800                4,344
President-Operations             1998        133,077       37,812           0                   22,500                5,000
                                 1997         96,924       19,898      24,023                   22,500                3,462

- ---------------

     (1)  Represents options granted under the Midwest Express Holdings, Inc. 1995 Stock Option Plan.

     (2)  The number of options in 1998 and 1997 reflects adjustments for the 3-for-2 splits of Common Stock effected on
          May 27, 1998 and May 28, 1997.

     (3)  All amounts  shown for 1999  consist of Midwest  Express'  contributions  under the Midwest  Express  Airlines
          Savings & Investment Plan.
</TABLE>

                                      -7-
<PAGE>

Option Grants in 1999

     The following table presents certain information as to grants of options to
purchase Common Stock made to each of the named  executive  officers during 1999
pursuant to the  Midwest  Express  Holdings,  Inc.  1995 Stock  Option Plan (the
"Option Plan").
<TABLE>
                                                       Option Grants in 1999
<CAPTION>
                                                                                             Potential Realizable Value
                                                                                              at Assumed Annual Rates
                                                                                                  of Stock Price
                                                                                              Appreciation for Option
                                           Individual Grants                                       Grant Term(1)
                           ------------------------------------------------------------     ----------------------------

                                             Percentage
                                              of Total
                             Number of        Options
                             Securities      Granted to      Exercise                         At 5%         At 10%
                             Underlying      Employees       or Base                          Annual        Annual
                              Options        in Fiscal        Price       Expiration          Growth        Growth
      Name                    Granted          Year          ($/share)       Date              Rate          Rate
      ----                    -------          ----          ---------       ----             ------        ------

  Common Stock(2)
  ---------------
<S>                           <C>              <C>           <C>           <C>              <C>            <C>
Timothy E. Hoeksema....       76,000           39.6%         $29.2188      02/17/09         $1,396,556     $3,539,147

Brenda F. Skelton......       20,800           10.8%         $29.2188      02/17/09            382,211        968,597

Robert S. Bahlman......       20,800           10.8%         $29.2188      02/17/09            382,211        968,597

Carol N. Skornicka.....       20,800           10.8%         $29.2188      02/17/09            382,211        968,597

David C. Reeve.........       20,800           10.8%         $29.2188      02/17/09            382,211        968,597

- --------------------

(1)  This  presentation  is intended to disclose the potential  value that would accrue to the optionee if the option
     were  exercised  the day before it would  expire and if the per share value had  appreciated  at the  compounded
     annual rate  indicated in each column.  The assumed rates of  appreciation  of 5% and 10% are  prescribed by the
     rules of the Securities and Exchange  Commission  regarding  disclosure of executive  compensation.  The assumed
     annual rates of appreciation are not intended to forecast possible future appreciation,  if any, with respect to
     the price of the Common Stock.

(2)  The options to purchase Common Stock reflected in the table (which are  nonstatutory  stock options for purposes
     of the Internal  Revenue Code of 1986, as amended (the "Code")) were granted  effective  February 17, 1999,  and
     vest 30% on the first  anniversary  of the date of grant,  another 30% on the second  anniversary of the date of
     grant and the final 40% on the third  anniversary of the date of grant. The options are subject to early vesting
     in the case of the optionee's death, disability or retirement,  or a change of control (as defined in the Option
     Plan) of the Company.
</TABLE>


                                      -8-
<PAGE>

Aggregated Option Exercises in 1999 and Year-End Option Values

     None of the named executive  officers  exercised  options to acquire Common
Stock during 1999.  The  following  table sets forth  information  regarding the
year-end  value of  unexercised  options held by such officers  under the Option
Plan.

                      Option Values as of December 31, 1999

                                   Number of Securities
                                       Underlying          Value of Unexercised
                                   Unexercised Options     in-the-Money Options
                                     at December 31,          at December 31,
                                       1999(#)(1)               1999($)(2)
                                   --------------------    --------------------

                                      Exercisable/            Exercisable/
       Name                           Unexercisable           Unexercisable
       ----                           -------------           -------------

Timothy E. Hoeksema..............    183,375/162,625       $3,462,775/$773,084

Brenda F. Skelton................      54,000/45,550         1,027,735/218,453

Robert S. Bahlman................      20,250/45,550           221,954/218,453

Carol N. Skornicka...............      42,750/45,550           624,141/218,453

David C. Reeve...................      20,250/45,550           235,078/227,203

- -------------------

(1)  Reflects adjustments for the 3-for-2 splits of Common Stock effected on May
     27, 1998 and May 28, 1997.

(2)  The dollar values are calculated by determining the difference  between the
     fair market value of the  underlying  stock as of December 31, 1999,  which
     was $31.875, and the exercise price of the options.


                                      -9-
<PAGE>

Pension Plan Table

     Midwest  Express  will provide  retirement  benefits to certain of its U.S.
employees,  including the named executive officers,  through the Midwest Express
Airlines, Inc. Salaried Employees' Retirement Plan (the "Midwest Express Pension
Plan").  The following table  illustrates the estimated  annual benefits payable
upon  retirement  at age 65  under  the  Midwest  Express  Pension  Plan for the
specified  highest   five-year   average   remuneration  and  years  of  service
classifications.
<TABLE>
<CAPTION>
                                                       Years of Benefit Service
                        ----------------------------------------------------------------------------------

Five-Year Average
  Remuneration             15           20             25            30            35             40
- -----------------       --------     --------       --------      --------      --------       --------
<S>                     <C>          <C>            <C>           <C>           <C>            <C>
   $100,000......       $ 22,500     $ 30,000       $ 37,500      $ 45,000      $ 52,500       $ 60,000

    200,000......         45,000       60,000         75,000        90,000       105,000        120,000

    300,000......         67,500       90,000        112,500       135,000       157,500        180,000

    400,000......         90,000      120,000        150,000       180,000       210,000        240,000

    500,000......        112,500      150,000        187,500       225,000       262,500        300,000

    600,000......        135,000      180,000        225,000       270,000       315,000        360,000

    700,000......        157,500      210,000        262,500       315,000       367,500        420,000

    800,000......        180,000      240,000        300,000       360,000       420,000        480,000

</TABLE>

     The  estimated  benefits in the table above are  computed on a  single-life
annuity  basis.  Benefits  will be adjusted if the employee  receives one of the
optional forms of payment. Benefits in the table above do not reflect the offset
under the  Midwest  Express  Pension  Plan of 1.25% per year of service (up to a
maximum of 50%) of the  Social  Security  Benefit.  Benefits  under the  Midwest
Express Pension Plan are limited to the extent  required by tax  provisions.  To
the extent benefits under the Midwest Express Pension Plan are limited under tax
law, any excess will be paid pursuant to supplemental  retirement  arrangements.
The  compensation  covered by the Midwest  Express Pension Plan, as supplemented
for the named executive  officers,  includes all compensation  reported for each
individual as salary and bonus set forth in the Summary Compensation Table.

     Service  recognized  under  Kimberly-Clark  Corporation's  pension  plan is
counted  under the Midwest  Express  Pension  Plan for  eligibility  and vesting
purposes and, for certain transferring employees, benefit accrual purposes.

     As of December 31, 1999, years of benefit service for those named executive
officers  currently  eligible to participate in the Midwest Express Pension Plan
are as follows:  Mr. Hoeksema,  29 years; Mr. Bahlman, 18 years; Ms. Skelton, 12
years; Ms. Skornicka, 3 years; and Mr. Reeve, 1 year.


                                      -10-
<PAGE>

Agreements with Named Executive Officers

     The Company has agreements with each of the named  executive  officers that
provide  that each officer is entitled to benefits if, after a change in control
(as defined in the  agreements)  of the Company,  such  officer's  employment is
ended through (i)  termination by the Company,  other than by reason of death or
disability or for cause (as defined in the  agreements),  or (ii) termination by
the officer following the first anniversary of the change in control or due to a
breach of the  agreement by the Company or a significant  adverse  change in the
officer's  responsibilities.  In general,  the benefits provided are: (a) a cash
termination payment one to three times the sum of the executive officer's annual
salary and highest  annual bonus during the three years before the  termination,
(b) continuation of equivalent hospital,  medical, dental, accident,  disability
and  life  insurance  coverage  as in  effect  at the time of  termination,  (c)
supplemental  pension  benefits and (d)  outplacement  services.  Each agreement
provides  that, if any portion of the benefits  under the agreement or under any
other agreement would constitute an "excess  parachute  payment" for purposes of
the Code, then benefits are reduced so that the executive officer is entitled to
receive $1 less than the maximum  amount that such  officer can receive  without
becoming subject to the 20% excise tax imposed by the Code, or which the Company
may pay without loss of deduction under the Code.

Board Compensation Committee Report on Executive Compensation

Background

     The Compensation  Committee of the Board of Directors (the "Committee") has
responsibility  to establish the  compensation  and benefits for officers of the
Company, among others.

     A key  objective  of  employee  compensation  is to  ensure  that a company
delivers  compensation  that is  sufficient  to  attract  and  retain  qualified
employees.  Thus, as part of its compensation  strategy,  every company needs to
identify its  competitors  for executive and other employee  talent and where it
should position itself relative to the compensation  those competitors  provide.
Generally,  the  Company's  competitors  for personnel are others in the airline
industry.  However, in determining where the Company should position itself with
respect to compensation relative to competitors in the industry,  the Company is
unusual  in that  there are no  airlines  of the same  size,  sales  volume  and
strategy.

     Given  this  background,  the  Committee  believes  it  is  not  necessary,
appropriate or, based upon available  information,  practical to state precisely
how the Company's  compensation should compare to that of other airlines.  While
the Committee believes it is appropriate to continue to survey the industry,  it
believes the Company should base Companywide  compensation  decisions on Company
performance and economic conditions using the following framework:

     1.   As the Company has in the past, the Company should continue to work at
          improving the total  compensation of its employees while maintaining a
          cost structure that will allow the Company to compete,  survive and be
          successful over the long term.

     2.   The Company must  maintain  compensation  structures  that continue to
          allow the Company to attract and retain a high quality work force.

     3.   The Company's total compensation package must recognize and reward the
          Company's employees for their contributions to the Company's success.


                                      -11-
<PAGE>

     4.   As a publicly traded company, compensation must align the interests of
          employees with those of the Company's shareholders.

     The Company is a regular  participant in two airline industry  surveys.  An
Air Conference survey reflects information concerning salary,  benefits and work
rules relating to 22 member carriers.  This survey is primarily directed at line
employee groups (pilots,  flight  attendants,  customer service and reservations
representatives,  mechanics, inspectors,  dispatchers, aircraft cleaners, etc.).
The Company also participates in the Salary Information  Retrieval System survey
conducted by Organization Resources Counselors, Inc. ("ORC"). This survey, which
is updated  semi-annually,  includes major and national airlines.  It focuses on
management,  office and some line positions.  However, neither survey reports on
executive  officer and other senior  management  compensation.  The Company also
relies  on  available  market  information  regarding  competitive  compensation
practices for positions that are not specific to the airline industry.

     In 1996, the Company sponsored an Airline Industry  Executive  Compensation
Survey conducted by ORC (the "1996 ORC Compensation Survey"). Eleven airlines of
various  sizes  participated  in the 1996 ORC  Compensation  Survey and provided
information   regarding  base  pay,  annual  bonuses  and  long-term   incentive
compensation for 26 key executive positions in the airline industry. The results
were made more useful to the participants  through the use of linear  regression
analysis to take into account the varying sizes of the participating  companies.
The  results  of the 1996  ORC  Compensation  Survey  indicated  generally  that
compensation  for the  Company's  officers  in 1996 was in line with the airline
industry given the size of the Company. The Company did not sponsor an executive
compensation  study in 1997 or 1998 to  provide  guidance  in  determining  1999
compensation.   The  Company  did,  however,   extrapolate  from  the  1996  ORC
Compensation  Survey  using  more  recent  generally  available  information  on
executive compensation trends in the airline industry.

1999 Compensation

     Base Salary. The approach the Committee used to establish 1999 compensation
for the Company's executive officers generally involved evaluating each position
on a subjective  basis and  establishing  a base salary range for each  position
based upon that evaluation.  The evaluation was intended to reflect the relative
worth to the  Company  of each  position  as it  compared  to all  other  senior
management  positions.  The three basic  criteria used for the  evaluation  were
know-how,  problem solving and  accountability.  The Company  determined  market
value for  positions  by  attempting  to take into account the amount that other
employers pay for experienced employees in comparable positions, using benchmark
positions  for  which  information  was  available  regarding  other  employers'
practices  and  determining  market  values for other  positions  based upon the
internal evaluations for each position.  In considering  information  concerning
other employers' pay practices, the Company did not factor in the performance of
individual  employers.  The  resulting  market  value (or  "midpoint")  for each
position  represented the dollar value of base compensation that the Company was
willing to pay an experienced employee for competently  performing in his or her
job. Using the midpoint for each position, the Committee approved a salary range
for each executive officer position,  where the minimum salary was 20% below the
midpoint, and the maximum salary was 20% above the midpoint. For each individual
executive  officer,   the  Committee   established  a  base  salary  within  the
established  range based upon an individual's  experience,  length of service in
the position and, most importantly, performance.

     For 1999,  base salary  midpoints  were  generally set at a level 3% higher
than the 1998 base salary midpoint for each executive officer position.


                                      -12-
<PAGE>

     Incentive  Payments.  Incentive  payments  are  an  integral  part  of  the
Company's  compensation  approach for several reasons.  First, such payments are
intended to provide employees with appropriate incentives to reach higher levels
of  performance.  Second,  these  payments are necessary in light of competitive
practice to attract and retain  high  quality  employees.  Third,  the  payments
provide the Company with a means to deliver additional compensation to employees
as performance justifies such compensation without resulting in increases in the
Company's salary structure that become "fixed" costs.

     The Company  delivers  incentive  compensation  to  executive  officers and
senior  management  through  the  Company's  Annual  Incentive  Plan,  which the
Committee  administers.  The  plan  provides  incentives  to  create  additional
shareholder  value, or "Shareholder  Value Added."  Shareholder Value Added is a
dollar  amount  equal to the  excess of net  operating  profit  after tax over a
calculated cost of the capital  employed in the Company.  The plan provides that
Target  Awards  under the plan may focus on corporate  Shareholder  Value Added,
subsidiary  Shareholder Value Added and/or individual  performance measures that
drive shareholder value as determined by the Committee.

     Under the Annual  Incentive Plan, for 1999 the Committee  approved for each
eligible employee an annual incentive Target Award that represented a percentage
of the base salary midpoint for the employee's  position.  The Target Awards for
executive  officers  ranged  from  15%  of an  officer's  midpoint  to 75% of an
officer's  midpoint.  The 1996 ORC Compensation Survey and more recent generally
available information on executive compensation indicate that these Target Award
percentages  are  competitive  with respect to airline  industry  practice.  The
Annual Incentive Plan does not provide for a maximum award;  however, to provide
an incentive for executives to remain with the Company,  the plan specifies that
any awards  earned in excess of an  employee's  Target  Award are credited to an
account for the participant in an "award bank." A  participant's  balance in the
award bank is subject to  forfeiture,  and  one-third  of the balance is payable
each year, assuming continued employment.

     For the  Company's  executive  officers  for 1999,  the  Committee  chose a
corporate  level  Shareholder  Value  Added  objective  as the sole  performance
criterion used for  determining the amount that could be paid to each officer in
relation to the officer's Target Award.  Awards were subject to control measures
that reduced  awards by at least 50% in the event cost per  available  seat mile
did not meet Company  goals.  Awards were also subject to control  measures that
gave the  Committee  the  discretion  to take into  account  unusual  Company or
industry  conditions or events. The Company achieved results equal to 58% of its
Shareholder Value Added target in 1999. After taking into account unusual events
and the  failure  to meet cost per  available  seat mile  goals,  the  Committee
exercised its  discretion to set potential  awards at 56% of Target  Awards.  In
addition,  executive officers received a payout of one-third of their award bank
balance.

     Long-Term  Compensation.  The Committee intends to rely on awards under its
Option Plan to provide  long-term  incentives  to executive  officers and senior
management,  and to align their interests with those of  shareholders.  Although
this is a common form of  compensation,  it is difficult to compare stock option
compensation  from one  employer  to another  due to the  difficulty  in valuing
options at the time they are awarded and  thereafter.  For 1999,  the  Committee
approved  awards of options to executive  officers and certain members of senior
management,  with the sizes of the awards determined relative to the size of the
position and market data without taking into account options  previously granted
or an  officer's  shareholdings.  All options  were granted at fair market value
pursuant to the terms of the Option Plan approved by shareholders.


                                      -13-
<PAGE>

     Other  Compensation.  The  Company  has  established  other  elements  of a
compensation  package for executive  officers that include a 401(k) savings plan
that has a 50% Company  match  feature  (up to a maximum of  $5,000),  a defined
benefit retirement plan and a supplemental  benefit plan. The Committee believes
these elements and their terms are consistent with competitive practice.

Chief Executive Officer Compensation

     The Committee  determined that Mr.  Hoeksema's  performance in his position
has been outstanding.  At management's request, however, the Committee consented
to set Mr.  Hoeksema's  1999 base salary at  $333,000,  an amount only  slightly
higher than the base salary  midpoint  that the  Committee  established  for his
position.  Mr.  Hoeksema's  annual  incentive  Target  Award  under  the  Annual
Incentive Plan for 1999  represented 75% of his base salary  midpoint.  As noted
above, the actual award was dependent upon the level of Shareholder  Value Added
created by the Company. Of the total incentive compensation  potentially payable
to Mr.  Hoeksema in respect of 1999  performance,  $173,016 has been paid to Mr.
Hoeksema to date,  consisting  of 56% of his Target  Award and  one-third of Mr.
Hoeksema's award bank balance  (described above). In 1999, Mr. Hoeksema received
options to purchase 76,000 shares on the basis described above.

Section 162(m) Limitations

     Under Section 162(m) of the Code, the tax deduction by corporate taxpayers,
such as the  Company,  is limited with  respect to the  compensation  of certain
executive officers unless such compensation is based upon performance objectives
meeting  certain   acceptable   criteria  or  is  otherwise  excluded  from  the
limitation.  The Committee  currently  intends to qualify a sufficient amount of
compensation  to its executive  officers so that Section 162(m) of the Code will
not adversely impact the Company.

     The foregoing report has been approved by all members of the Committee.

                              The Compensation Committee
                              --------------------------
                              John F. Bergstrom, Chairman
                              Frederick P. Stratton, Jr.
                              John W. Weekly

                                PERFORMANCE GRAPH

     The following graph compares the cumulative total shareholder return on the
Common  Stock for the period  beginning  September  22,  1995,  when the Company
became a reporting company pursuant to Section 12(b) of the Securities  Exchange
Act of 1934, as amended (the "Exchange Act"), and ending December 31, 1999, with
the cumulative total return of the Standard & Poor's 500 Stock Index ("S&P 500")
and the Standard & Poor's Airlines Index ("S&P Airlines  Index")  beginning with
the closing  value of each index as of September 21, 1995,  and ending  December
31, 1999. The graph assumes investments of $100 on September 22, 1995, in Common
Stock at its initial  public  offering price of $8.00 per share (as adjusted for
the 3-for-2  splits of Common Stock  effected on May 28, 1997 and May 27, 1998),
and in the S&P 500 and the S&P  Airlines  Indices at their  September  21, 1995,
closing prices. Any dividends are assumed to be reinvested.


                                      -14-
<PAGE>

                         MIDWEST EXPRESS HOLDINGS, INC.
                           Relative Market Performance
                    September 22, 1995, to December 31, 1999

                               [GRAPHIC OMITTED]


                                      Legend

- --------------------------------------------------------------------------------
                          9/22/95 12/29/95  12/31/96  12/31/97 12/31/98 12/31/99
- --------------------------------------------------------------------------------
Midwest Express Holdings  $100.00  $155.56   $200.00   $323.44  $328.91  $398.44
- --------------------------------------------------------------------------------
S&P Airlines Index(1)      100.00   102.76    112.82    189.90   184.08   181.69
- --------------------------------------------------------------------------------
S&P 500 Index              100.00   105.88    127.33    166.82   211.31   252.57
- --------------------------------------------------------------------------------

     (1)  The S&P Airlines Index consists of AMR  Corporation,  Delta Air Lines,
          Inc., Southwest Airlines Co. and US Airways Group, Inc.

                              INDEPENDENT AUDITORS

     Deloitte & Touche LLP served as the Company's independent auditors in 1999.
Representatives  of  Deloitte & Touche  LLP will be  present  at the  Meeting to
respond to  appropriate  questions  and to make a statement if they desire to do
so. The  Company's  independent  auditors for 2000 will be formally  approved in
June 2000.

             SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

     Section  16(a) of the  Exchange Act  requires  the  Company's  officers and
directors to file reports  concerning the ownership of Company equity securities
with the  Securities and Exchange  Commission  and the Company.  The Company has
assumed the  responsibility of filing required reports on behalf of its officers
and directors.  The Company  believes  that,  during the year ended December 31,
1999,  all of its  officers and  directors  complied  with Section  16(a) filing
requirements.


                                      -15-
<PAGE>

                                  OTHER MATTERS

     The Company will file an Annual Report on Form 10-K with the Securities and
Exchange  Commission  for the year ended  December  31,  1999.  The Company will
provide a copy of this Form 10-K report  (without  exhibits)  without  charge to
each person who is a record or  beneficial  holder of shares of Common  Stock on
the  record  date for the  Meeting  and who  submits a written  request  for it.
Requests  for copies of the Form 10-K  should be  addressed  to Midwest  Express
Holdings,  Inc., Attention:  Investor Relations HQ-14, 6744 South Howell Avenue,
Oak Creek, Wisconsin 53154.

     The cost of  solicitation  of  proxies  will be borne by the  Company.  The
Company  expects to  solicit  proxies  primarily  by mail.  Proxies  may also be
solicited  personally and by telephone by certain officers and regular employees
of the Company.  Brokers,  nominees and custodians who hold stock in their names
and who solicit  proxies from the  beneficial  owners will be  reimbursed by the
Company for out-of-pocket and reasonable clerical expenses.

     The Board of  Directors  does not  intend to  present  at the  Meeting  any
matters  other than those set forth  herein and does not  presently  know of any
other  matters that may be presented to the Meeting by others.  However,  if any
other matters  should  properly come before the Meeting,  it is the intention of
the persons  named in the enclosed  proxy to vote said proxy on any such matters
in accordance with their best judgment.

     A shareholder who intends to present a  shareholder's  proposal at the 2001
Annual Meeting pursuant to Rule 14a-8 under the Securities Exchange Act of 1934,
as amended  ("Rule  14a-8"),  must  deliver the proposal to the Company no later
than November 17, 2000 if such proposal is to be included in the Company's proxy
materials for the 2001 annual meeting.

     A shareholder who intends to present  business,  other than a shareholder's
proposal pursuant to Rule 14a-8, at the 2001 Annual Meeting must comply with the
requirements  set  forth  in  the  Company's  By-laws.  Among  other  things,  a
shareholder  must give written  notice to the  Secretary of the Company not less
than 45 days and not more  than 70 days  prior to the first  anniversary  of the
date on which the Company  first mailed its proxy  materials for the 2000 Annual
Meeting. Therefore, since the Company anticipates mailing its proxy statement on
March 17, 2000,  the Company must receive  notice of a  shareholder's  intent to
present business, other than pursuant to Rule 14a-8, at the 2001 Annual Meetings
no sooner than January 6, 2001, and no later than January 31, 2001.

     If the notice is received  after January 31, 2001,  then the Company is not
required to present such proposal at the 2001 Annual Meeting  because the notice
will be considered untimely. If the Board of Directors chooses to present such a
shareholder's  proposal  submitted  after  January  31,  2001 at the 2001 Annual
Meeting,  then the persons named in proxies  solicited by the Board of Directors
for the 2001 Annual Meeting may exercise discretionary voting power with respect
to such proposal.

                                    By Order of the Board of Directors,



                                    Carol N. Skornicka
                                    Senior Vice President-Corporate Development,
                                    Secretary and General Counsel

Milwaukee, Wisconsin
March 17, 2000


                                      -16-
<PAGE>

                                      PROXY
                       2000 ANNUAL MEETING OF SHAREHOLDERS
                         MIDWEST EXPRESS HOLDINGS, INC.

     The undersigned does hereby  constitute and appoint Timothy E. Hoeksema and
Brenda F.  Skelton,  or either of them,  as proxies for the  undersigned  at the
Annual Meeting of Shareholders of Midwest Express  Holdings,  Inc. to be held on
Wednesday,  April 26, 2000, at the Midwest  Express  Center,  400 West Wisconsin
Avenue,   Milwaukee,   Wisconsin,   at  10:00  a.m.,  and  any  adjournments  or
postponements  thereof,  to  vote  thereat  the  shares  of  stock  held  by the
undersigned as fully and with the same effect as the undersigned  might or could
do if  personally  present  at  said  Annual  Meeting  or  any  adjournments  or
postponements  thereof,  hereby revoking any other Proxy heretofore  executed by
the undersigned for such Annual Meeting. The undersigned acknowledges receipt of
the notice of Annual Meeting of Shareholders and the Proxy Statement.

     This  proxy when  properly  executed  will be voted in the manner  directed
herein by the undersigned  shareholder.  If no direction is made, then the Proxy
will be voted FOR the election of the nominees listed.








^PLEASE COMPLETE AND SIGN BELOW, DETACH AND RETURN USING THE ENVELOPE PROVIDED^

<PAGE>

                  MIDWEST EXPRESS HOLDINGS, INC. ANNUAL MEETING
           THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS


1.ELECTION   1-Brenda F. Skelton 2-Samuel K. Skinner [ ] FOR all    [ ] WITHHOLD
  OF DIRECTORS:  3-Richard H. Sonnentag             nominees listed   AUTHORITY
                                                    to the left     to vote for
                                                    (except as      all nominees
                                                    specified       listed to
                                                    below)          the left.

(Instructions: To withhold  authority to     [---------------------------------]
vote for any indicated nominee, write the    [                                 ]
number(s) of the nominee(s) in the box       [                                 ]
provided to the right.)               -->    [_________________________________]


2. To  transact  such other  business  as may  properly  come  before the Annual
Meeting or any adjournments or postponements thereof.

    Check appropriate box             Date____________________ NO. OF SHARES
    Indicate changes below:
[ ] Address Change  [ ] Name Change


                   [ ] Please check this box [---------------------------------]
                       if you plan to attend [                                 ]
                       the Annual Meeting.   [                                 ]
                       Number of persons     [                                 ]
                       attending: ____       [_________________________________]
                                             Signature(s) in Box
                                             Please  sign  exactly  as your name
                                             appears on your  stock  certificate
                                             as  shown  directly  to  the  left.
                                             Joint   owners   should  each  sign
                                             personally.  A  corporation  should
                                             sign in full corporate name by duly
                                             authorized  officers.  When signing
                                             as       attorney,        executor,
                                             administrator, trustee or guardian,
                                             please give full title as such.



© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission