ADVANTA CORP
8-K, 1995-08-04
PERSONAL CREDIT INSTITUTIONS
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                    SECURITIES AND EXCHANGE COMMISSION                
                        Washington, D.C.  20549
                                   
                               FORM 8-K
                                   
                            CURRENT REPORT
                                   
                  Pursuant to Section 13 or 15(d) of
                  The Securities Exchange Act of 1934
                                   
                                   
   Date of Report (Date of earliest event reported):  August 3, 1995
                                   
________________________ADVANTA Corp.____________________________
        (Exact name of registrant as specified in its charter)
                                   
                                   
                                   
                                   
_______Delaware__________  _____0-14120________  ______23-1462070__
(State or other jurisdic-  (Commission File      (IRS Employer Identi-
 tion of incorporation)     Number)               fication No.)
                                   
                                   
                                   
Brandywine Corporate Center, 650 Naamans Road, Claymont, Delaware
               (Address of principal executive offices)

                                 19703
                              (Zip Code)
                                   
                                   
                                   
Registrant's telephone number, including area code:  (302) 791-4400
<PAGE>
                                   
                                   
                                   
                                   

Form 8-K                 Advanta Corp.


Item 5.        Other Events.

     On August 3, 1995, the Company announced that the Board of
Directors, acting upon the recommendation of Dennis Alter, Chairman and
Chief Executive Officer since 1972, had unanimously elected Alex "Pete"
Hart as the Company's new Chief Executive Officer.  Mr. Alter will
remain as Chairman of the Board.

     Messrs. Alter, Hart and Richard Greenawalt, the Company's
President and Chief Operating Officer, comprise the Company's Office of
the Chairman.  As CEO, Mr. Hart will become more involved in the
Company's current credit card, mortgage, leasing and insurance
businesses while continuing his growth-oriented focus on developmental
aspects of these businesses.  Mr. Greenawalt will continue his
management of day-to-day operations Company-wide.  In his role as
Chairman, Mr. Alter will continue to be as active and present a part of
the Company's leadership as he has been in the past.
<PAGE>



          

Form 8-K                 Advanta Corp.


                              SIGNATURES


     Pursuant to the requirements of the Securities Exchange Act of
l934, the registrant has duly caused this report to be signed on its
behalf by the undersigned thereunto duly authorized.



                              Advanta Corp.


 Date:  August 3, 1995            By: /s/ Gene S. Schneyer
                                  Gene S. Schneyer, Vice President,
                                  Secretary and General Counsel







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