ADVANTA CORP
SC 13G/A, 1996-02-14
PERSONAL CREDIT INSTITUTIONS
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                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549

                                  SCHEDULE 13G

                    Under the Securities Exchange Act of 1934
                               (Amendment No. 1)*

                               Advanta Corporation
                                 (Name of Issuer)

                        Class A Common Stock, $.01 Par Value
                           (Title of Class of Securities)

                                     00794210
                                  (CUSIP Number)

Check the following box if a fee is being paid with this statement ( ).  (A fee
is not required only if the filing person: (1) has a previous statement on file
reporting beneficial ownership of more than five percent of the class of
securities described in Item 1; and (2) has filed no amendment subsequent
thereto reporting beneficial ownership of five percent or less of such class.)
(See Rule 13d-7).

*  The remainder of this cover page shall be filled out for a reporting person's
initial person's initial filing on this form with respect to the subject class
of securities, and for any subsequent amendment containing information which
would alter the disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be deemed
to be "filed" for the purpose of Section 18 of the Securities Exchange Act of
1934 ("Act") or otherwise subject to the liabilities of that section of the Act
but shall be subject to all other provisions of the Act (however, see the
Notes).

                              Page 1 of 7 Pages

<PAGE>
SCHEDULE 13G
CUSIP NO. 00794210
Page 2 of 7 Pages

1     NAME OF REPORTING PERSON:  Wanger Asset Management, L.P.
      S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON:  36-3820584
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP:  Not applicable
           a ( )     b ( )
3     SEC USE ONLY
4     CITIZENSHIP OR PLACE OF ORGANIZATION:  Delaware
NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH:
5     SOLE VOTING POWER: None
6     SHARED VOTING POWER: 1,040,100
7     SOLE DISPOSITIVE POWER: None
8     SHARED DISPOSITIVE POWER: 1,040,100
9     AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON: 1,040,100
10    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES: ( )
      Not applicable
11    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9:  5.95%
12    TYPE OF REPORTING PERSON:  IA

<PAGE>
SCHEDULE 13G
CUSIP NO. 00794210
Page 3 of 7 Pages

1     NAME OF REPORTING PERSON:  Wanger Asset Management, Ltd.
      S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON:
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP:  Not applicable
           a ( )     b ( )
3     SEC USE ONLY
4     CITIZENSHIP OR PLACE OF ORGANIZATION:  Delaware
NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH:
5     SOLE VOTING POWER: None
6     SHARED VOTING POWER: 1,040,100
7     SOLE DISPOSITIVE POWER: None
8     SHARED DISPOSITIVE POWER: 1,040,100
9     AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON: 1,040,100
10    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES: ( )
      Not applicable
11    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9:  5.95%
12    TYPE OF REPORTING PERSON:  CO

<PAGE>
SCHEDULE 13G
CUSIP NO. 00794210
Page 4 of 7 Pages

1     NAME OF REPORTING PERSON:  Ralph Wanger
      S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON:
2     CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP:  Not applicable
           a ( )     b ( )
3     SEC USE ONLY
4     CITIZENSHIP OR PLACE OF ORGANIZATION:  U.S.A.
NUMBER OF SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH:
5     SOLE VOTING POWER: None
6     SHARED VOTING POWER: 1,040,100
7     SOLE DISPOSITIVE POWER: None
8     SHARED DISPOSITIVE POWER: 1,040,100
9     AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON: 1,040,100
10    CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES: ( )
      Not applicable
11    PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9:  5.95%
12    TYPE OF REPORTING PERSON:  IN

<PAGE>
Page 5 of 7 Pages

Item 1(a)     Name of Issuer:  Advanta Corporation

Item 1(b)     Address of Issuer's Principal Executive Offices:
                   650 Naamans Road
                   Brandywine Corporate Center
                   Claymont, Delaware 19703

Item 2(a)     Name of Person Filing:
                   Wanger Asset Management, L.P. ("WAM");
                   Wanger Asset Management, Ltd., the sole general partner of
                   WAM ("WAM LTD.");
                   Ralph Wanger ("Wanger")

Item 2(b)     Address of Principal Business Office:
                   WAM, WAM LTD. and Wanger are all located at:
                   227 West Monroe Street, Suite 3000
                   Chicago, Illinois 60606

Item 2(c)     Citizenship:
                   WAM is a Delaware limited partnership.
                   WAM LTD. is a Delaware corporation.
                   Wanger is a U.S. citizen.

Item 2(d)     Title of Class of Securities:
                   Class A Common Stock, $.01 Par Value

Item 2(e)     CUSIP Number:  00794210

Item 3        Type of Person:
                   (e)  WAM is an Investment Adviser registered under section
                        203 of the Investment Advisers Act of 1940;
                        WAM LTD. is the General Partner of the Investment
                        Adviser; Wanger is the principal stockholder of the
                        General Partner.

Item 4        Ownership (at December 31, 1995):

                   (a)  Amount owned "beneficially" within the
                        meaning of rule 13d-3:
                        1,040,100 shares

                   (b)  Percent of class:  5.95% (based on 17,477,292 shares
                        outstanding at 11/1/95)

                   (c)  Number of shares as to which such person has:
                        (i)     sole power to vote or to direct the vote:
                                none
                        (ii)    shared power to vote or to direct the vote:
                                1,040,100
                        (iii)   sole power to dispose or to direct the
                                disposition of:  none
                        (iv)    shared power to dispose or to direct
                                disposition of:  1,040,100

                        WAM serves as investment adviser to Acorn Investment
                        Trust, Series Designated Acorn Fund (the "Trust").
                        Various of WAM's limited partners and employees are
                        also officers and trustees of the Trust, but WAM does
                        not consider the Trust to be controlled by such persons.
                        Although the Trust is not controlled by WAM, pursuant
                        to rule 13d-3(a) the 832,000 shares beneficially owned
                        by the Trust, with respect to which the Trust has
                        delegated to WAM shared voting power and shared
                        dispositive power, are considered to be shares
                        beneficially owned by WAM by reason of such delegated
                        powers.  In addition to the shares beneficially owned
                        by the Trust, other clients other clients of WAM may
                        own shares which are not included in the aggregate
                        number of shares reported herein because WAM does not
                        have or share voting or investment power over those
                        shares.

<PAGE>
Page 6 of 7 Pages

Item 5        Ownership of Five Percent or Less of a Class:
                   If this statement is being filed to report the fact that
                   as of the date hereof the reporting person has ceased to
                   be the beneficial owner of more than five percent of the
                   class of securities, check the following (  ).

Item 6        Ownership of More Than Five Percent on behalf of Another Person:
                   The shares reported herein have been acquired on behalf of
                   discretionary clients of WAM.  Persons other than WAM are
                   entitled to receive all dividends from, and proceeds from the
                   sale of, those shares.

Item 7        Identification and Classification of the Subsidiary Which Acquired
              the Security Being Reported on by the Parent Holding Company:
                   Not applicable

Item 8        Identification and Classification of Members of the Group:
                   Not applicable

Item 9        Notice of Dissolution of Group:
                   Not applicable

Item 10       Certification:

                   By signing below I certify that, to the best of my knowledge
              and belief, the securities referred to above were acquired in the
              ordinary course of business and were not acquired for the purpose
              of and do not have the effect of changing or influencing the
              control of the issuer of such securities and were not acquired in
              connection with or as a participant in any transaction having such
              purpose or effect.

<PAGE>
Page 7 of 7 Pages

                                  Signature

     After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.

Date:  February 9, 1996

                          The undersigned corporation, on the date above
                          written, agrees and consents to the joint filing
                          on its behalf of this Schedule 13G in connection
                          with its beneficial ownership of the shares
                          reported herein.

                                       WANGER ASSET MANAGEMENT, LTD., for
                                         itself and as general partner of
                                         WANGER ASSET MANAGEMENT, L.P.

                                       By: /s/ Robert M. Slotky
                                           ------------------------------------
                                               Robert M. Slotky
                                               Chief Financial Officer

                          The undersigned individual, on the date above
                          written, agrees and consents to the joint filing
                          on his behalf of this Schedule in connection
                          with his beneficial ownership of the shares
                          reported herein.

                                       RALPH WANGER

                                       /s/ Ralph Wanger
                                       ----------------------------------------




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