TELEPHONE & DATA SYSTEMS INC
10-Q, 1996-05-14
TELEPHONE COMMUNICATIONS (NO RADIOTELEPHONE)
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                ----------------
                                    FORM 10-Q

                QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934


 X      QUARTERLY REPORT  PURSUANT TO  SECTION 13 OR 15(d) OF THE
        SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended March 31, 1996
                               ----------------
                                       OR
        TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
        SECURITIES EXCHANGE ACT OF 1934
For the transition period from                 to

                          Commission File Number 1-8251

- -------------------------------------------------------------------------------

                        TELEPHONE AND DATA SYSTEMS, INC.

- -------------------------------------------------------------------------------

             (Exact name of registrant as specified in its charter)

              Iowa                                    36-2669023
  (State or other jurisdiction of         (I.R.S. Employer Identification No.)
   incorporation or organization)

                30 North LaSalle Street, Chicago, Illinois 60602
               (Address of principal executive offices) (Zip Code)
       Registrant's telephone number, including area code: (312) 630-1900
                                 Not Applicable
           (Former address of principal executive offices) (Zip Code)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days.
                                    Yes X   No
                                       ---    ---
Indicate the number of shares  outstanding  of each of the  issuer's  classes of
common stock, as of the latest practicable date.

              Class                             Outstanding at April 30, 1996
    Common Shares, $1 par value                        53,666,486 Shares
Series A Common Shares, $1 par value                    6,894,053 Shares

- -------------------------------------------------------------------------------




<PAGE>




                        TELEPHONE AND DATA SYSTEMS, INC.

                         1ST QUARTER REPORT ON FORM 10-Q


                                      INDEX



                                                                     Page No.
Part I.   Financial Information

               Management's Discussion and Analysis of
                Results of Operations and Financial Condition          2-17

               Consolidated Statements of Income -
                Three Months Ended March 31, 1996 and 1995              18

               Consolidated Statements of Cash Flows -
                Three Months Ended March 31, 1996 and 1995              19

               Consolidated Balance Sheets -
                March 31, 1996 and December 31, 1995                  20-21

               Notes to Consolidated Financial Statements             22-24


Part II.  Other Information                                             25


Signatures                                                              26




<PAGE>



                          PART I. FINANCIAL INFORMATION
                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES
          MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS OF OPERATIONS
                             AND FINANCIAL CONDITION


RESULTS OF OPERATIONS

Three Months Ended 3/31/96 Compared to Three Months Ended 3/31/95

CONSOLIDATED

Telephone and Data Systems,  Inc.  ("TDS" or the "Company")  reported net income
available to common of $33.3 million, or $.56 per share, in the first quarter of
1996, compared to $22.7  million, or $.39 per share, in the first quarter of
1995. Consolidated operating results for the first three months of 1996 compared
to 1995 primarily reflect:
   o    strong  growth in cellular customer units resulting in substantial
        increases in cellular revenue, operating income and operating cash flow;
   o    steady growth in telephone access lines and revenues;
   o    slower growth in pagers served and paging  revenue and higher  operating
        costs resulting in a decline in paging operating income;
   o    significant gains and cash proceeds from sales and trades of non-
        strategic cellular interests and other investments; and
   o    significant increases in expenses of American Portable Telecom, Inc. as 
        it continues to build its management team to develop and construct its 
        Personal Communications Services networks.

Net income available to common for the first quarter of 1996 and 1995 included
significant gains from the sales of non-strategic cellular interests and other
investments and increased broadband PCS development costs. Excluding these gains
and PCS development costs, along with the related income taxes and minority
interest, net income available to common would have been $18.2 million, or $.30
per share, in the first quarter of 1996, compared to $14.2 million, or $.24 per
share, in the first quarter of 1995.

                                                  Three Months Ended March 31,
                                                  ----------------------------
                                                       1996             1995
                                                       ----             ----
                                                      (Dollars in thousands, 
                                                    except per share amounts)

Net Income Available to Common As Reported        $    33,267      $    22,701
   Add:   Broadband PCS Development Costs               3,695              266
   Less:  Effects of Gains                            (18,735)          (8,794)
                                                  -----------      -----------
       As Adjusted                                $    18,227      $    14,173
                                                  ===========      ===========

Earnings Per Share As Reported                    $       .56      $       .39
   Add:   Broadband PCS Development Costs                 .06               --
   Less:  Effects of Gains                               (.32)            (.15)
                                                  -----------      -----------
       As Adjusted                                $       .30      $       .24
                                                  ===========      ===========

Operating Revenues increased 25% ($53.4 million) during the first quarter of
1996 primarily as a result of increases in customer units served.  Consolidated
cellular telephone, telephone and radio

                                        2

<PAGE>



paging customer units increased 28% since March 31, 1995.  Cellular telephone
revenues increased $48.2 million in 1996 on a 64% increase in customer units and
a strong increase in inbound roaming revenues. Telephone revenues increased $4.8
million in 1996 as a result of increased network usage, recovery of increased
costs of providing long-distance services, internal access line growth of 5%
since March 31, 1995 and the effects of acquisitions.  Radio paging revenues
increased $400,000 in 1996 on a 14% increase in paging units in service.

Operating Expenses rose 29% ($51.6 million) in the first quarter of 1996 due
primarily to added expenses to serve the growing customer base.  Cellular
telephone operating expenses increased $44.5 million during 1996 due to the
effects of additional marketing and selling expenses incurred to add new
customers as well as the costs of providing services to the increased customer
base.  Telephone operating expenses increased $4.7 million during 1996 due to
growth in internal operations.  Paging operating expenses increased $2.4 million
in 1996 due to additional costs to serve current customers and to add new
customers as well as additional 1996 expenses to restructure certain  business
processes which began in the second half of 1995.

Operating Income increased 6% ($1.8 million) in the first quarter of 1996 due to
improved cellular operating results offset somewhat by the decline in paging
operating results.

                                         Three Months Ended March 31,
                                  ----------------------------------------
                                  1996              1995            Change
                                  ----              ----            ------
                                            (Dollars in thousands)
Operating Income
       Cellular telephone     $    11,822      $     8,064       $     3,758
       Telephone                   23,221           23,121               100
       Radio paging                (4,086)          (2,029)           (2,057)
                              -----------      -----------       -----------
                              $    30,957      $    29,156       $     1,801
                              ===========      ===========       ===========

Operating Margins
       Cellular telephone*           8.2%             8.4%
       Telephone**                  27.3%            28.7%
       Radio paging*               (17.2%)           (9.1%)
       Consolidated                 11.8%            13.9%
   * Computed on Service Revenues
  ** Local Telephone Operating Margin

Management anticipates continued growth in consolidated customer units and
revenues as  the  business units continue their expansion and development
programs.  The rate of revenue growth is expected to be somewhat slower than
historical trends as cellular and paging revenue per unit continues to decline.
Expenses should increase driven by customer growth, although at a slower rate
than revenues, yielding continued growth in operating income and operating cash
flow.

Investment and Other Income totaled $42.2 million in 1996 and $25.4 million in
1995.

Cellular Investment Income, the Company's share of income of cellular markets in
which the Company has a minority interest and follows the equity method of
accounting, increased 8%($800,000)in the first quarter of 1996 as income from
the cellular markets increased.  Cellular investment income is net of
amortization of license costs relating to these minority interests.

Gain on Sale of Cellular Interests and Other Investments totaled $41.8 million
in the first quarter of 1996 compared to $19.5  million in 1995 as the Company
has sold or traded certain non-strategic cellular interests and sold other
investments.

                                        3

<PAGE>



PCS Development Costs totaled $5.7 million in 1996 and $500,000 in 1995
representing expenses incurred by TDS and  American Portable Telecom, Inc.
("American Portable") to participate in the Federal Communications Commission
("FCC")auction process, to build American Portable's management and operating
teams and to develop American Portable's strategic and operational plans for the
future deployment of personal communications services ("PCS").  The Company
expects to incur significant expenditures for the development of PCS activities
during 1996 and 1997.

Minority Share of Income includes (a) minority shareholders' share of USM's net
income, (b)  minority  partners' share of income or loss of majority-owned
cellular markets, (c) minority shareholders' share of income of majority-owned
telephone companies, and (d) minority shareholders' share of APP's loss.
                                                                    
                                             Three Months Ended March 31,
                                             ----------------------------
                                           1996           1995         Change
                                           ----           ----         ------
                                               (Dollars in thousands)
Minority Share of (Income) Loss
  United States Cellular
     Minority Shareholders' Share    $    (5,615)    $    (4,472)  $   (1,143)
     Minority Partners' Share             (2,112)         (1,888)        (224)
                                     -----------     -----------   ----------
                                          (7,727)         (6,360)      (1,367)
  Telephone Subsidiaries                    (586)           (283)        (303)
  American Paging                            946             481          465
                                     -----------     -----------   ----------
                                     $    (7,367)    $    (6,162)  $   (1,205)
                                     ===========     ===========   ==========

Interest Expense decreased 4% ($600,000) in the first quarter of 1996.  The
decrease in interest expense was attributable to TDS capitalizing $6.5 million
of interest expense associated with the development of PCS licenses offset by a
$4.4 million increase in long-term interest expense and a $1.5 million increase
in short-term interest expense.  Long-term debt, including current maturities,
increased to $908.6 million at March 31, 1996 from $670.3  million at March 31,
1995 while short-term notes payable increased to $204.3 million from $95.1
million, respectively.

Income Tax Expense increased 45% ($8.6  million) in 1996 compared with 1995,
reflecting the 45% increase in pretax income.  The effective income tax rate was
45% in the first quarter of 1996 and 1995.

Net Income Available to Common was $33.3 million in the first quarter of 1996
and $22.7 million in the first quarter of 1995.  The increase in 1996 reflects
the increase in gain on the sales of cellular interests and other investments of
$9.9 million (after income taxes and minority shareholders' share), and the
continued improvement in operating results of the cellular business offset
somewhat by increased paging losses and PCS development expenses.

TDS anticipates that start-up and development of high-quality networks and the
marketing of systems in American Portable's  major markets will reduce the rate
of growth in TDS's net income from levels which would otherwise be achieved
during the next few years.

Earnings Per Common Share were $.56 in the first quarter of 1996 and $.39 in the
first quarter of 1995.  The increase in earnings per share reflects the 47%
increase in net income available to common, offset somewhat by the 4% increase
in weighted average common shares outstanding in 1996.



                                        4

<PAGE>



CELLULAR TELEPHONE OPERATIONS

TDS provides cellular telephone service through United States Cellular
Corporation [AMEX:  USM], an 80.9%-owned subsidiary.  Consolidated results of
operations include 785,000 customer units in 134 markets at March 31, 1996. In
aggregate, including consolidated markets and minority-owned investments, USM
had rights to interests in 200 cellular telephone markets representing 24.2
million population equivalents at March 31, 1996.

Operating results for the first quarter of 1996 primarily reflect the rapid
customer growth in USM's consolidated markets.  Operating revenue increases were
driven by the 64% growth in consolidated customer units since March 31, 1995.
Operating expenses increased due to increased marketing costs related to the
rapid customer growth, increased customer usage of USM's systems and the costs
associated with operating an increased number of cell sites. Operating cash flow
(operating income plus depreciation and amortization) increased 33% to $37.0
million in the first quarter of 1996 from $27.8  million in 1995.  Operating
income increased 47% to $11.8 million in the first quarter of 1996 compared to
$8.1 million in 1995.


                                           Three Months Ended March 31,
                           ----------------------------------------------------
                                                             Change      Change
                                                             Due To    Excluding
                                                             Acquis-    Acquis-
                            1996        1995      Change     itions     itions
                            ----        ----      ------    --------   ---------
                             (Dollars in thousands, except per customer amounts)
Operating Revenues
  Local service         $  93,266   $  58,652   $  34,614  $   7,636  $  26,978
  Inbound roaming          38,948      29,623       9,325      1,327      7,998
  Long-distance            11,055       6,523       4,532        720      3,812
  Other                       423       1,602      (1,179)    (1,065)      (114)
                        ---------   ---------    --------   --------   --------
      Service Revenues    143,692      96,400      47,292      8,618     38,674
      Equipment sales       4,274       3,348         926        358        568
                        ---------   ---------   ---------   --------   --------
                          147,966      99,748      48,218      8,976     39,242
                        ---------   ---------   ---------   --------   --------
Operating Expenses
  System operations        23,578      13,202      10,376      2,167      8,209
  Marketing and selling    30,903      19,922      10,981      3,300      7,681
  Cost of equipment
    sold                   15,473      11,199       4,274      1,534      2,740
  General and 
    administrative         41,053      27,667      13,386      2,823     10,563
  Depreciation             16,935      12,264       4,671        608      4,063
  Amortization              8,202       7,430         772        117        655
                        ---------   ---------    --------   --------   --------
                          136,144      91,684      44,460     10,549     33,911
                        ---------   ---------    --------   --------   --------
Operating Income       $   11,822  $    8,064   $   3,758  $  (1,573) $   5,331
                        =========   =========    ========   ========   ========

Cellular telephone revenues
  as a percent of
  total revenues               56%          48%
Additions to property,
  plant and equipment   $  43,252  $    37,375
Identifiable assets   $ 1,958,084  $ 1,708,648
Consolidated Markets:
  Customers               785,000      478,000
  Market penetration         3.54%        2.17%
  Cell sites in service     1,139          841
  Average monthly service
    revenue per customer  $ 64.03      $ 71.25
  Churn rate per month        2.1%         2.1%
  Marketing cost per gross
    customer addition     $   360      $   386

                                        5

<PAGE>


Operating Revenues increased 48%($48.2 million)in the first quarter of 1996.  
The revenue increase is primarily  attributable to increases in the number of 
local retail customers, growth in inbound roaming revenues and the effect of  
acquisitions.  Average monthly revenue per customer was $64 in the first 
quarter of 1996 and $71 in 1995. The decline in average monthly revenue per 
customer was primarily a result of a decrease in monthly inbound roaming revenue
per customer.

Local service revenue, from local customers' usage of USM's systems, increased
59% ($34.6 million) in the first quarter of 1996.  The revenue increases were
primarily the result of the 64% customer growth in consolidated markets. Average
monthly local retail revenue per customer was $42 in the first quarter of 1996
and $43 in 1995.  The decline in average  local revenue per customer in 1996 was
primarily a result of USM's use of incentive  programs to increase  lower-priced
weekend and off-peak usage.  USM believes local retail revenue per customer will
continue to decrease due to the usage patterns of incrementally added customers.
This is part of an industry trend and is believed to be related to the tendency
of early customers in a market to be the heaviest users during peak business
hours. It also reflects the continued penetration of the consumer market, which
tends to include fewer peak business hour usage customers.

Inbound roaming revenue (charges to customers of other systems who use USM's
cellular systems when roaming) increased 31% ($9.3 million) in the first quarter
of 1996. The increase is attributable to an increase in the number of customers
from other systems using USM's systems as well as an increased  number of cell
sites within those systems offset somewhat by a reduction in the average price
per minute.  USM's average inbound roaming revenue per minute is also decreasing
due to price reductions negotiated with other cellular operators.  The reduction
in roaming revenue rates along with USM's customer base increasing at a more
rapid rate than the rate of increase in roaming revenues has caused average
monthly inbound roaming revenue per customer to decline to $17 in the first
quarter of 1996 from $22 in 1995.

Long-distance and other revenue increased  41% ($3.4  million) in the first
quarter of 1996 as the volume of long-distance calls billed by USM increased.
Average monthly long-distance and other revenue per customer was $5 in the first
quarter of 1996 and $6 in 1995.

Equipment sales revenue reflects the sale of cellular telephone units.  The
average revenue per telephone unit sold was $47 in the first quarter of 1996 and
$62 in 1995.

Operating Expenses increased 48% ($44.5 million) in the first quarter of 1996.
The increases were primarily due to increased marketing costs related to
increased customer activations, a larger customer base, net acquisitions (net
effect of acquisitions and divestitures) and increased depreciation and
amortization expense related to increases in fixed assets and license costs.

System operations expenses increased 79%($10.4 million) in the first quarter of
1996 as a result of increases in customer usage expenses and costs associated
with operating the increased  number of cell sites.  Also contributing to the
increase were $2.0 of additional costs related to fraudulent use of USM's
customers' cellular telephone numbers. USM has put procedures in place to combat
this fraud, which is primarily related to roaming usage, to reduce the effect on
future periods.   Customer usage expenses represent charges from other
telecommunications service providers for local interconnection to the landline
network, toll charges and roaming expenses from USM's customers' use of systems
other than their local systems, offset somewhat by pass-through roaming revenue.
Customer usage expenses grew 154% ($8.3  million) in 1996 as minutes used on
USM's systems increased, primarily related to the 64% increase in customers and
increased inbound roaming usage, and as the amount

                                        6

<PAGE>




of fraudulent usage increased.  Maintenance, utility and cell site expenses grew
26% ($2.0  million) in the first quarter of 1996  reflecting the growth in the
number of cell sites to 1,139 from 841 at March 31, 1996 and 1995, respectively.

Marketing  and  selling  expenses increased  55% ($11.0  million) in the first
quarter of 1996.  Marketing and selling expenses consist primarily of personnel
costs, commissions, retail office expenses, agent expenses, advertising and
promotional expenses.  These expenses follow the trend of increasing activations
which grew from 72,000 in the first quarter of 1995 to 117,000 in the most 
recent quarter. Cost of equipment sold reflects the cost of increased unit sales
discussed above, offset somewhat by falling manufacturers' prices per unit.  The
average  cost of a telephone unit sold was $171 in 1996 and $206 in 1995.  Cost
per gross customer addition (marketing and selling expenses and cost of
equipment sold less equipment revenues divided by gross customer additions)
decreased to $360 in 1996 from $386 in 1995.

General and administrative expenses increased 48% ($13.4 million) in the first
quarter of 1996.  These expenses include the cost of operating USM's local
business offices and its corporate expenses.  The increase includes the effects
of increases in expenses required to serve the growing customer base in existing
markets and an expansion of both local administrative office and corporate 
staff, necessitated by growth in USM's business and the acquisition  of
additional operations.  USM is using an ongoing clustering strategy to combine
local operations wherever feasible in order to gain operational efficiencies and
reduce its administrative expenses.  The increase also includes the effect of a
higher amount of bad debts, related to USM's increased rate of customer growth,
and the effect of increased non-income taxes levied by state and local taxing
authorities, which are increasingly using cellular services as a source for new
revenues.

Depreciation expense increased 38% ($4.7 million) in the first quarter of 1996,
reflecting an increase in average  fixed assets of 41% since March 31, 1995 due
to the increase in cell sites  built to improve coverage  in USM's  markets.
Amortization expense increased 10% ($800,000) primarily due to increases in
deferred information system costs.

Operating Income was $11.8 million in the first quarter of 1996 and $8.1 million
in 1995.  Operating margin on service revenues declined slightly to 8.2% in the
first quarter of 1996 from 8.4% in 1995.

The Company expects service revenues to continue to grow in 1996 as customers
are added to USM's markets and as it realizes a full year of revenue from
customers and additional retail and roaming revenue from cell sites added in
1995. However, management anticipates that average monthly revenue per customer
will continue to decrease as local retail and inbound roaming revenue per minute
of use declines and as the growth rate of the Company's customer base exceeds
the growth rate of inbound roaming  revenue, diluting the roaming contribution
per customer.  The Company also expects expenses to continue to increase in 1996
as it incurs a full year of expenses for  markets and cell sites added in 1995
and it incurs expenses associated with customer and system growth.

Additionally,  management believes there exists a seasonality at USM in both
service revenues, which tend to increase more slowly in the first and fourth
quarters, and operating expenses, which tend to be higher in the fourth quarter
due to increased marketing activities and customer growth. This seasonality may
cause operating income to vary from quarter to quarter.




                                        7

<PAGE>



TELEPHONE OPERATIONS

TDS manages its local landline telephone service through its wholly owned
subsidiary TDS Telecommunications Corporation  ("TDS  Telecom").  At March 31,
1996, TDS Telecom operated 102 telephone companies which served 454,000 access
lines in 28 states. It also operated a small, long-distance company. TDS Telecom
expands its operations through internal access line growth and acquisitions.

Operating results for the first quarter of 1996 primarily reflects an increase
in internal access line growth of 5% since March 31, 1995 and the effects of
acquisitions.  Operating cash flow increased 4% to $44.0 million in the first
quarter of 1996 compared to $42.1 million in 1995.  The rate of growth of
operating cash flow slowed in 1996 due to the effects of earnings pressures from
regulatory agencies and long-distance providers and increased operating
expenses.  TDS Telecom continues to provide steadily growing operating cash flow
and earnings to support its construction activities.

                                       Three Months Ended March 31
                          -----------------------------------------------------
                                                              Change    Change
                                                              Due to   Excluding
                                                              Acquis-    Acquis-
                            1996          1995      Change    itions     itions
                            ----          ----      ------    -------   --------
                             (Dollars in thousands, except per customer amounts)
 Local Telephone Operations
  Operating Revenues
  Local service         $   25,131   $   22,638   $  2,493   $   476   $  2,017
  Network access and
      long-distance         48,506       45,349      3,157       944      2,213
  Miscellaneous              9,840       10,566       (726)      140       (866)
                        ----------   ----------   --------   -------    -------
                            83,477       78,553      4,924     1,560      3,364
                        ----------   ----------   --------   -------    -------

  Operating Expenses
  Network operations        13,861       12,456      1,405       334      1,071
  Depreciation and
      Amortization          20,137       18,549      1,588       432      1,156
  Customer operations       11,835       11,489        346       247         99
  Corporate and other       14,895       13,504      1,391       371      1,020
                        ----------   ----------   --------   -------    -------
                            60,728       55,998      4,730     1,384      3,346
                        ----------   ----------   --------   -------    -------
  Local Telephone
     Operating Income       22,749       22,555        194       176         18
                        ----------   ----------   --------   -------    -------
Long-distance Operations
  Revenues                   5,634        5,756       (122)       --       (122)
  Expenses                   5,162        5,190        (28)       --        (28)
                        ----------   ----------   --------   -------    -------
  Long-distance
      Operating Income         472          566        (94)       --        (94)
                        ----------   ----------   --------   -------    -------
Operating Income        $   23,221   $   23,121   $    100   $   176    $   (76)
                        ==========   ==========   ========   =======    =======

Telephone revenues
  as a percent of
  total revenues                34%          40%
Additions to property,
  plant and equipment   $   27,522   $   24,104
Identifiable assets     $1,080,160   $1,036,467
Companies                      102          100
Access lines               454,000      410,000
Growth in access lines
  from prior year-end:
  Acquisitions              22,500       12,900
  Internal growth            5,600        4,600
Average monthly revenue
  per access line       $    64.04   $    65.10

                                                         8

<PAGE>



Operating Revenues from local telephone operations increased 6% ($4.9 million)
in the first quarter of 1996.  The increases in revenues were due to the effects
of acquisitions, increased network usage, internal access line growth and the
recovery of increased costs of providing long-distance services.
Acquisitions increased local telephone revenues 2% ($1.6 million).

Local service revenues increased 9% ($2.0 million) in the first quarter of 1996,
excluding the effects of acquisitions. Internal growth in access lines and sales
of custom-calling and other features increased local service revenues
approximately $1.7 million in 1996.

Network access and long-distance revenues increased 5% ($2.2 million) in the
first quarter of 1996, excluding the effects of acquisitions.  Recovery of
increased costs of providing access to long-distance carriers increased revenues
$1.4 million in 1996. The remainder of the revenue increase was primarily due to
increased minutes of use and increases in access lines served.

Miscellaneous revenues, excluding the effects of acquisitions, decreased 8%
($900,000) in the first quarter of 1996. The decrease is primarily attributable
to the reduction in billing and collection revenue and lower sales of customer
premise equipment in the first quarter of 1996.

Operating Expenses from local telephone operations increased 8% ($4.7 million)
in the first quarter of 1996. The effects of acquisitions increased expenses 2%
($1.4 million).

Network operations expense increased 9% ($1.1 million) in the first quarter of
1996, net of acquisitions.  Network operations expense consists of costs to
maintain the high-quality telecommunications networks which provide advanced
telecommunications services.  The increase in 1996 was primarily due to salary
and work force changes.  A portion of the increase is related to the centralized
network management center being developed to provide more effective network
monitoring, increased customer satisfaction and lower costs.

Depreciation and amortization expense increased 6% ($1.2 million) in the first
quarter of 1996, excluding the effects of acquisitions.  The increase in
depreciation expense is primarily due to growth in plant and equipment.

Customer operations expense increased 1% ($100,000) in the first quarter of
1996, net of acquisitions.  Customer operations expense includes costs for
marketing, sales, product management, as well as expenses for establishing and
servicing customer accounts.  The increases were due primarily to salary and
workforce changes.

Corporate and other expenses increased 8% ($1.0 million) in the first quarter of
1996,  net of  acquisitions.  Corporate  and  other  expenses  consist  of costs
incurred for executive administration and management, accounting, human resource
management, information management, legal  services and  property and other
non-income taxes. The increase in 1996 relates to costs incurred to form a group
to explore and develop  new  products  as well as salary and other work force
changes.

Long-distance Operations represents revenues and expenses from a small,
long-distance operation acquired in August 1994.

Operating Income from telephone operations increased $100,000 in the first
quarter of 1996. The local telephone operating margin, excluding long-distance
operations, was 27.3% in 1996 and 28.7% in 1995.  The reduction in operating
margin in 1996 was caused by earnings pressures from regulatory agencies and
long-distance providers and increased operating expenses.


                                        9

<PAGE>



Management expects TDS Telecom's revenues, operating income and operating cash
flow to continue to increase  modestly in 1996 from steady growth in operations.
Continued pressures on revenue sources, however, may cause operating margins to
be somewhat reduced in future periods.

                                       10

<PAGE>



RADIO PAGING OPERATIONS

TDS manages its radio paging business through American Paging, Inc. [AMEX: APP],
an 82.3%-owned subsidiary.  APP provides wireless messaging communications to 
802,100 subscribers in 14 states and the District of Columbia, covering a total 
population base of 75 million.

During 1995, APP announced a plan to restructure key operating areas which will
extend into 1996. Upon completion of the plan, APP is targeting increased sales
through the direct channel, an improved customer mix, a lower level of
administrative costs and improved customer service.

As anticipated, growth in customer units and revenues have been slow during the
past few quarters due to the restructuring activities. APP anticipates continued
slower unit and revenue growth during the first half of 1996 as a result of work
force disruptions caused by the reengineering of the sales force and customer
service organization.  While  APP does not  expect to see  measurable  benefits
before the end of the second quarter of 1996 as a result of its restructuring
efforts, it does expect to move toward industry operating levels during the last
half of 1996.

                                           Three Months Ended March 31,
                                    ----------------------------------------
                                        1996           1995           Change
                                        ----           ----           ------
                                (Dollars in thousands, except per unit amounts)
Service Operations
  Revenues                          $     23,708    $    22,237    $     1,471
                                    ------------    -----------    -----------
  Costs and expenses
    Cost of services                       6,586          5,452          1,134
    Selling and advertising                5,132          4,142            990
    General and administrative             8,705          9,064           (359)
    Depreciation and amortization          7,169          5,560          1,609
                                    ------------    -----------     ----------
                                          27,592         24,218          3,374
                                    ------------    -----------     ----------
    Service Operating (Loss)              (3,884)        (1,981)        (1,903)
                                    ------------    -----------     ----------
Equipment Sales
    Revenues                               2,602          3,681         (1,079)
    Cost of equipment sold                 2,804          3,729           (925)
                                    ------------    -----------     ----------
    Equipment Sales (Loss)                  (202)           (48)          (154)
                                    ------------    -----------     ----------
Operating (Loss)                    $     (4,086)   $    (2,029)    $   (2,057)
                                    =============   ===========     ==========

Radio paging revenues as a percent of
    total revenues                            10%            12%
Additions to property and equipment  $    10,814    $     9,101
Identifiable assets                  $   156,885    $   147,676
Pagers in service                        802,100        705,100
Average monthly service 
    revenue per unit                 $     10.03    $     10.91
Transmitters in service                    1,016            969
Churn rate per month                         2.7%           2.3%
Marketing cost per gross 
    customer unit addition           $        63    $        42




                                       11

<PAGE>



Service Revenues increased 7% ($1.5  million) in the first quarter of 1996,
primarily as a result of growth in the number of pagers in service.  Pagers in
service increased 14% (97,000, including 28,400 from acquisitions) since March
31, 1995. Service revenue growth was slower than paging unit growth due to
competitive pricing declines and a continuing shift in the distribution channel
mix to lower revenue producing reseller units.

Average monthly service revenue per unit declined 8% to $10.03 in the first
quarter of 1996 from $10.91 in the same  period of 1995.  The decline in average
revenue per unit was the result of competitive pricing pressures and a shift to
lower revenue producing reseller channels.  The competitive pricing declines
accounted for 6% of the 8% decline in average  revenue per unit.  APP refocused
its marketing strategy in  mid-1995 to the higher revenue producing direct
distribution channel in connection with its restructuring  activities.  APP is
committing additional resources to sales and sales support with the intent to
increase unit sales, revenue and productivity.  Reseller units comprised 33% of
units in service at March 31, 1996 compared to 32% in 1995.

Service Operating Expenses increased 14% ($3.4 million) in the first quarter of
1996 primarily due to additional costs to serve the expanded customer  base,
higher selling  costs, restructuring charges and  higher depreciation and
amortization expense.  The first quarter of 1996 includes total restructuring
charges of $800,000.

Cost of services increased 21% ($1.1  million) in the first quarter of 1996 due
to additional costs to provide service to the increased customer base, and the
costs of maintaining, upgrading and expanding systems to improve system
reliability and coverage.  APP's transmitters in service increased to 1,016 at
March 31, 1996 from 969 at March 31, 1995. Transmitters were added primarily for
continued expansion and upgrade of existing systems coupled with the retirement
of smaller, outdated systems to improve operating efficiencies.

Selling  and  advertising  expense  increased  24% ($1.0  million)  in the first
quarter  of  1996  due to the  increased  number  of  sales  personnel  and  the
conversion  of  operations  offices  into  sales  offices.   APP  is  committing
additional resources to sales and sales support with the intent to increase unit
sales, revenue and productivity. The cost per gross customer addition, excluding
customers  added  through  acquisitions,  was $63 in the first  quarter  of 1996
compared to $42 in the same period of 1995.

General and administrative expense decreased 4% ($400,000) in the first quarter
of 1996 due to the reduction in administrative staff related to restructuring
activities.   During the first quarter of 1996, APP recorded additional
restructuring charges of $450,000 related to subleasing office space, employee
severance and out  placement services, and for consulting services.  Further
reductions are expected as duplicative staffing is reduced during the transition
of back office functions in APP's 17 service operating centers to a single
Customer Telecare Center.

Depreciation and amortization charges increased 29% ($1.6 million) in the first
quarter of 1995, reflecting increased investment in  pagers and related
equipment, the effects of acquisitions and $350,000 in accelerated depreciation
for assets no longer required upon completion of the restructuring activities.

Operating (Loss) was $4.1 million in the first quarter of 1996 and $2.0 million
in the same period of 1995. The increase in operating loss reflects the increase
in operating expenses associated  with the  growth  in the  number  of paging
customers served and the restructuring charges compounded by the slower increase
in service revenues.


                                       12

<PAGE>



BROADBAND PERSONAL COMMUNICATIONS SERVICES
TDS manages its broadband personal communications services business through
American Portable Telecom, Inc.  American  Portable's licenses cover the Major
Trading Areas of Minneapolis, Tampa-St. Petersburg-Orlando, Houston, Pittsburgh,
Kansas City and Columbus and account for approximately 27.3 million population
equivalents.

In April, 1996, American Portable issued 12,250,000 Common Shares at $17 per
share in an initial public offering.  Upon completion of the offering, TDS held
82.8% of the total shares outstanding.  American Portable shares are traded on
the NASDAQ market under the symbol "APTI".

Management anticipates that the construction of the cell sites will begin in the
second quarter of 1996, following the completion of detailed engineering and
site acquisition activities.  Marketing and selling  activities along with
commercial operations are anticipated to commence in early 1997.

PCS Development Costs include expenses incurred by TDS and American Portable to
participate in the FCC auction process, to build American Portable's management
and operating teams and to develop American Portable's strategic and operational
plans for the future deployment of personal communications services.  American
Portable expects to incur significant expenditures for the development of PCS
activities during 1996.

                                                  Three Months Ended March 31,
                                                -------------------------------
                                                     1996              1995
                                                     ----              ----
                                                     (Dollars in thousands)

Additions to property and equipment             $       8,910    $      --
Identifiable assets                             $     343,945    $     289,268
                                                =============    =============



PARENT AND SERVICE COMPANY OPERATIONS
Other Income  (Expense),  Net  includes  the gross income of TDS's  printing and
other service companies and costs of corporate operations.

                                                  Three Months Ended March 31,
                                                 ------------------------------
                                                     1996              1995
                                                     ----              ----
                                                     (Dollars in thousands)

Additions to property and equipment             $       3,463    $       5,202
Identifiable assets                             $      48,461    $      68,618
                                                =============    =============





                                       13

<PAGE>



FINANCIAL RESOURCES AND LIQUIDITY

TDS and its subsidiaries operate relatively capital-intensive businesses. Rapid
growth has caused expenditures for construction, expansion and acquisition
programs to exceed internally generated cash flow in recent years.  Accordingly,
TDS has obtained substantial funds from external sources to finance construction
of cellular telephone systems and to fund acquisitions in the past. Although the
steady internal cash flow from TDS Telecom and  increasing  internal cash flow
from USM have reduced the need for external financing, the development and
construction activities of American Portable will require substantial additional
funds from external sources.

Cash Flows From Operating  Activities.  TDS is generating substantial internal
funds from the rapid growth in customer units and revenues.  Operating cash flow
(operating income plus depreciation and amortization) increased 14% to $84.0
million in the first quarter of 1996 from $73.4 million in 1995.  The increase
represents primarily  the 33% ($9.2  million) increase in cellular telephone
operating cash flow. Cash flows from other operating activities (investment and
other income, interest and income tax expense, and changes in working capital
and other assets and liabilities) required $42.5 million in the first quarter of
1996.

                                           Three Months Ended March 31,
                                    ------------------------------------------  
                                      1996              1995            Change
                                      ----              ----            ------
                                                (Dollars in thousands)
Operating cash flow
       Cellular telephone      $      36,959    $      27,758     $       9,201
       Telephone                      43,983           42,096             1,887
       Radio paging                    3,083            3,531              (448)
                               -------------    -------------     -------------
                                      84,025           73,385            10,640
Other operating activities           (42,478)         (25,171)          (17,307)
                               -------------    -------------     -------------
                               $      41,547    $      48,214     $      (6,667)
                               =============    =============     =============

Cash Flows from Financing Activities.  TDS uses short-term debt to finance its
cellular telephone and radio paging operations, for acquisitions and for general
corporate purposes.  TDS takes advantage of attractive opportunities to retire
short-term debt with the proceeds from long-term debt and equity sales and sales
of non-strategic assets.  Cash flows from financing activities totaled $8.9
million in the first quarter of 1996 compared to  $76.6 million in 1995.
Increases in short-term debt provided most of the Company's external financing
requirements during the first quarter of 1996.  Increases in vendor financing
totaling $54.2 million and the sale of $39.2 million of TDS medium term notes
provided most of the Company's external financing requirements during the first
quarter of 1995.

Cash Flows From Investing  Activities.  TDS makes substantial investments each
year to acquire, construct, operate and maintain modern high-quality
communications networks and facilities.  Cash flows from investing activities
required $42.7 million in the first quarter of 1996 compared to $93.6 million in
1995, primarily for additions to property, plant and equipment totaling $94.0
million in 1996 and $75.8 million in 1995. The sales of non-strategic  cellular
interests and other investments provided $71.9 million in 1996 and $32.2 million
in 1995.

Property, Plant and Equipment.  The primary purpose of TDS's construction and
expansion program is to provide for normal growth, to upgrade service, to expand
into new  communication  areas, and to take advantage of  service-enhancing  and
cost-reducing  technological developments.  Additions to property, plant and
equipment totaled $94.0 million in the first quarter of 1996 consisting of $43.3
million for cellular plant and equipment, $27.5 million for telephone plant and

                                       14

<PAGE>



equipment, $10.8 million for radio paging property and equipment, $8.9 million
of broadband PCS equipment and $3.5 million for other assets.

Acquisitions.  TDS seeks to acquire cellular telephone, telephone and paging
interests which add value to the organization. During the first quarter of 1996,
the Company purchased controlling interests in a cellular market and two
telephone companies.  The aggregate consideration for these acquisitions was
$73.6 million primarily consisting of 1.8 million TDS Common Shares.

TDS has entered into definitive agreements at March 31, 1996, to acquire three
telephone companies for an aggregate consideration of $42.8 million, consisting
of 869,000 TDS Common Shares and $2.5 million in cash, and is currently
negotiating agreements for the acquisition of additional cellular, telephone and
paging companies.

TDS and USM continue to assess the makeup of cellular holdings in order to
maximize the benefits derived from clustering  USM's markets.  As the number of
opportunities for acquisitions of cellular interests has decreased and as USM's
clusters have grown to realize greater economies of scale, USM's focus has
shifted toward exchanges and sales of non-strategic interests.

During the first quarter of 1996, USM sold four markets and a market partition,
and traded a majority interest in one market for a majority interest in another
market and cash.  These transactions, along with sales of certain other
investments by the Company, generated net cash proceeds of $71.9 million.

At March 31, 1996, USM had agreements pending to sell controlling interests in
four markets and to settle litigation related to an investment  interest sold in
1995. Pursuant to the agreements, USM will receive $115 million in cash and $20
million of notes receivable due in three years.  All of the pending agreements
discussed above are expected to be completed during 1996.  Certain of these
transactions will generate substantial gains for book and tax purposes.

LIQUIDITY

Management believes TDS has sufficient internal and external resources to
finance the anticipated requirements of its business development, construction
and acquisition programs.

TDS is generating substantial internal funds to finance business development and
construction programs. Operating cash flow for the twelve months ended March 31,
1996 increased to $334.1 million from $277.5 million in 1995.

                                          Twelve Months Ended March 31,
                                 ------------------------------------------
                                  1996              1995            Change
                                  ----              ----            ------
                                           (Dollars in thousands)
Operating Income
       Cellular telephone    $     141,414    $      96,883     $      44,531
       Telephone                   177,481          164,399            13,082
       Radio paging                 15,247           16,261            (1,014)
                             -------------    -------------     -------------
                             $     334,142    $     277,543     $      56,599
                             =============    =============     =============

The Company's property, plant and equipment additions are anticipated  to
aggregate approximately $434 million for 1996 (excluding PCS construction and
development expenditures) consisting of $240 million for cellular capital
additions, $125 million for telephone capital additions,

                                       15

<PAGE>



$54 million for the radio paging property and equipment and $15 million for
other fixed asset expenditures.

USM  plans to finance its cellular construction program using primarily
internally generated cash supplemented by proceeds from the sale of
non-strategic assets.  TDS Telecom plans to finance its construction program
using internally generated cash supplemented by long-term financing from federal
government programs. American Paging plans to finance its property and equipment
expenditures  primarily through  internally  generated cash and borrowings under
TDS's short-term lines of credit.

PCS Development.  American Portable plans to construct networks in its six
primary Major Trading Areas. Management anticipates the construction of the cell
sites will begin in the second  quarter of 1996, following the completion of
detailed engineering and site acquisition activities.  Marketing and selling
activities along with commercial operations are anticipated to commence in early
1997.

American Portable anticipates construction, development and introduction of PCS
networks and services will require substantial capital and operating
expenditures over the next several  years.  While construction (including
microwave relocation), and other start-up activities may be impacted by many
factors, American Portable estimates that the aggregate funds required through
December 31, 1998 will total approximately $830 million ($420 million in 1996,
$340 million in 1997 and $70 million in 1998). This amount includes an estimated
$585 million of capital expenditures for construction of the PCS networks ($370
million in 1996, $205 million in 1997 and $10 million in 1998) and $245 million
of estimated working capital requirements.

TDS expects American Portable's 1996 capital expenditures and expenditures for
start-up and  development activities to aggregate approximately $420 million.
These expenditures will be financed using a variety of resources, including but
not limited to, borrowings under TDS's short-term bank lines of credit, vendor
financing and equity investors in American Portable.  In March 1996, American
Portable selected Nokia Telecommunications, Inc. ("Nokia") as its sole supplier
of infrastructure equipment during the initial build out of its PCS Networks.
Nokia has agreed in principle to provide up to $200 million in financing for the
equipment. American Portable sold 12,250,000 of its common shares, approximately
17.2% of total outstanding shares, at a price of $17 per share in an initial
public offering on April 25, 1996.  The net proceeds from the offering, after
underwriters fees and estimated expenses, will be approximately $194 million.

TDS anticipates that start-up and development of high-quality networks and the
marketing of systems in American Portable's major markets will reduce the rate
of growth in TDS's operating and net income from levels which would otherwise be
achieved during the next few years.

TDS and its subsidiaries have cash and temporary investments totaling  $86.5
million and longer-term cash investments totaling $41.4 million at March 31,
1996.  These investments are primarily the result of telephone operations'
internally generated cash. While certain regulated telephone subsidiaries' debt
agreements place limits on intercompany dividend  payments, these restrictions
are not expected to affect the Company's ability to meet its cash obligations.

TDS and its subsidiaries also have  access to a variety of external capital
sources.  TDS and its subsidiaries had $469 million of bank lines of credit for
general corporate purposes at March 31,  1996,  $444  million of which  were
committed.  Unused amounts of such lines totaled $268 million, $243 million of
which were committed.  These line of credit agreements provide for borrowings at
negotiated rates up to the prime rate.


                                       16

<PAGE>



TDS has a universal shelf registration statement which may be used from time to
time to issue debt securities and/or Common Shares for cash.  TDS and USM have
shelf registration statements covering the issuance of equity for acquisitions.
In addition,  the Company has issued Common Shares for acquisitions  pursuant to
registration statements filed specifically for particular acquisitions.

Management believes TDS's internal cash flows and funds available from cash and
cash investments provide substantial financial flexibility.  TDS also has
substantial lines of credit and longer-term financing commitments to help meet
its short- and long-term financing needs.  Moreover, TDS and its subsidiaries
have access to public and private capital  markets and anticipate issuing debt
and equity securities when capital requirements (including  acquisitions),
financial market conditions and other factors warrant.


                                       17

<PAGE>




                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES
                        CONSOLIDATED STATEMENTS OF INCOME
                                    Unaudited

                                                 Three Months Ended
                                                      March 31,
                                              ------------------------
                                               1996              1995
                                               ----              ----
                                                (Dollars in thousands,
                                              except per share amounts)
OPERATING REVENUES
    Cellular telephone                 $       147,966    $      99,748
    Telephone                                   89,111           84,309
    Radio paging                                26,310           25,918
                                       ---------------    -------------
                                               263,387          209,975
                                       ---------------    -------------
OPERATING EXPENSES
    Cellular telephone                         136,144           91,684
    Telephone                                   65,890           61,188
    Radio paging                                30,396           27,947
                                       ---------------    -------------
                                               232,430          180,819
                                       ---------------    -------------
OPERATING INCOME                                30,957           29,156
                                       ---------------    -------------
INVESTMENT AND OTHER INCOME
    Interest and dividend income                 2,176            3,095
    Cellular investment income, net of
        license cost amortization               10,449            9,672
    Gain on sale of cellular interests          41,758           19,488
    PCS development costs                       (5,746)            (469)
    Other income (expense), net                    886             (197)
    Minority share of income                    (7,367)          (6,162)
                                       ---------------    -------------
                                                42,156           25,427
                                       ---------------    -------------
INCOME BEFORE INTEREST AND INCOME TAXES         73,113           54,583
Interest expense                                11,860           12,414
                                       ---------------    -------------
INCOME BEFORE INCOME TAXES                      61,253           42,169
Income tax expense                              27,564           18,976
                                       ---------------    -------------
NET INCOME                                      33,689           23,193
Preferred Dividend Requirement                    (422)            (492)
                                        --------------    -------------
NET INCOME AVAILABLE TO COMMON          $       33,267    $      22,701
                                        ==============    =============
WEIGHTED AVERAGE COMMON SHARES (000s)           59,393           57,292

EARNINGS PER COMMON SHARE               $          .56    $         .39
                                        ==============    =============

DIVIDENDS PER COMMON AND
    SERIES A COMMON SHARE               $          .10    $        .095
                                        ==============    =============


         The accompanying notes to financial statements are an integral
                           part of these statements.

                                       18

<PAGE>



                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                    Unaudited
                                                     Three Months Ended
                                                          March 31,
                                                  ------------------------
                                                    1996                1995
                                                    -----               ----
                                                     (Dollars in thousands)
CASH FLOWS FROM OPERATING ACTIVITIES
    Net income                               $       33,689      $      23,193
    Add (Deduct) adjustments to 
     reconcile net income
     to net cash provided by 
     operating activities
       Depreciation and amortization                 56,913             47,139
           Deferred taxes                             6,432              6,018
           Investment income                        (11,232)           (11,240)
           Minority share of income                   7,367              6,162
           Gain on sale of 
             cellular interests                     (41,758)           (19,488)
           Noncash interest expense                   4,606                492
           Other noncash expense                      1,505              1,151
           Change in accounts receivable                505              4,073
           Change in accounts payable               (24,266)           (14,007)
           Change in accrued taxes                   18,657             11,313
           Change in accrued interest                (5,634)            (4,174)
           Change in other assets 
             and liabilities                         (5,237)            (2,418)
                                              -------------      -------------
                                                     41,547             48,214
                                              --------------     -------------
 CASH FLOWS FROM FINANCING ACTIVITIES
    Long-term debt borrowings                         2,168             96,317
    Repayments of long-term debt                     (7,080)            (8,534)
    Change in notes payable                          19,952             (6,691)
    Proceeds from the issuance of common stock        1,008              2,489
    Minority partner capital distributions             (751)              (657)
    Redemption of preferred stock                      (525)              (534)
    Dividends paid                                   (6,451)            (5,933)
    Proceeds from the issuance of 
       subsidiaries stock                               606                158
                                               -------------     -------------
                                                      8,927             76,615
                                               -------------     -------------
CASH FLOWS FROM INVESTING ACTIVITIES
    Additions to property, plant and equipment      (93,961)           (75,782)
    Investments in and advances to cellular
       minority partnerships                         (7,015)            (3,578)
    Distributions from partnerships                   2,566              1,792
    Investments in PCS licenses                      (6,364)           (37,885)
    Proceeds from investment sales                   71,864             32,220
    Change in other investments                      (2,610)            (1,268)
    Acquisitions, net of cash acquired                2,790            (13,928)
    Change in temporary investments 
       and marketable securities                     (9,950)             4,874
                                                -----------      -------------
                                                    (42,680)           (93,555)
                                                -----------      -------------
NET INCREASE IN CASH AND
  CASH EQUIVALENTS                                    7,794             31,274
CASH AND CASH EQUIVALENTS -
    Beginning of period                              55,116             24,733
                                                -----------      -------------
    End of period                               $    62,910      $      56,007
                                                ===========      =============

         The accompanying notes to financial statements are an integral
                           part of these statements.

                                       19

<PAGE>



                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES

                           CONSOLIDATED BALANCE SHEETS

                                     ASSETS

                                        (Unaudited)
                                       March 31, 1996         December 31, 1995
                                       --------------         -----------------
                                                 (Dollars in thousands)

CURRENT ASSETS
    Cash and cash equivalents         $        62,910         $        55,116
    Temporary investments                      23,545                  25,735
    Accounts receivable from 
       customers and others                   150,248                 145,344
    Materials and supplies, 
       at average cost,
       and other current assets                35,071                  35,015
                                      ---------------         ---------------
                                              271,774                 261,210
                                      ---------------         ---------------

INVESTMENTS
    Cellular limited partnership 
       interests                              167,731                 158,559
    Cellular license acquisition 
       costs, net of amortization           1,103,435               1,075,820
    PCS license acquisition costs, 
       net of amortization                    362,835                 356,561
    Franchise costs and other costs 
       in excess of the underlying 
       book value of subsidiardies, 
       net                                    176,117                 168,608
    Other investments                          94,038                  87,726
                                      ---------------         ---------------
                                            1,904,156               1,847,274
                                      ---------------         ---------------

PROPERTY, PLANT AND EQUIPMENT
    Cellular telephone, net                   548,120                 530,027
    Telephone, net                            684,028                 657,015
    Radio paging, net                          60,400                  59,452
    PCS, net                                   21,934                  11,978
    Other, net                                 33,843                  34,938
                                      ---------------         ---------------
                                            1,348,325               1,293,410
                                      ---------------         ---------------

OTHER ASSETS AND DEFERRED CHARGES              63,280                  67,188
                                      ---------------         ---------------

    TOTAL ASSETS                      $     3,587,535         $     3,469,082
                                      ===============         ===============

                                       20

<PAGE>



                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES

                           CONSOLIDATED BALANCE SHEETS

                      LIABILITIES AND STOCKHOLDERS' EQUITY




                                       (Unaudited)
                                     March 31, 1996          December 31, 1995
                                     -------------          -----------------
                                               (Dollars in thousands)
CURRENT LIABILITIES
    Current portion of 
       long-term debt
       and preferred shares         $         36,538       $           49,233
    Notes payable                            204,272                  184,320
    Accounts payable                          76,655                  122,886
    Advance billings and customer 
       deposits                               28,872                   27,706
    Accrued interest                           5,983                   11,573
    Accrued taxes                             22,043                    2,525
    Other current liabilities                 29,171                   29,481
                                     ---------------       ------------------
                                             403,534                  427,724
                                     ---------------       ------------------

DEFERRED LIABILITIES AND CREDITS             145,124                  138,295
                                     ---------------       ------------------
LONG-TERM DEBT, excluding current 
   portion                                   873,621                  858,857
                                     ---------------       ------------------
REDEEMABLE PREFERRED SHARES, 
excluding current portion                        360                    1,587
                                    ----------------       ------------------

MINORITY INTEREST in subsidiaries            345,558                  328,544
                                    ----------------       ------------------
NONREDEEMABLE PREFERRED SHARES                29,609                   29,710
                                    ----------------       ------------------

COMMON STOCKHOLDERS' EQUITY
    Common Shares, 
      par value $1 per share                  53,251                   51,137
    Series A Common Shares, 
      par value $1 per share                   6,893                    6,893
    Common Shares issuable (30,975 
      and 31,431 shares, 
      respectively)                            1,461                    1,496
    Capital in excess of par value         1,493,559                1,417,513
    Retained earnings                        234,565                  207,326
                                    ----------------         ----------------  
                                           1,789,729                1,684,365
                                    ----------------         ----------------
                                    $      3,587,535         $      3,469,082
                                    ================         ================

         The accompanying notes to financial statements are an integral
                           part of these statements.

                                       21

<PAGE>



                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS



1.    The consolidated financial statements included herein have been prepared 
      by the Company, without audit, pursuant to the rules and regulations of 
      the Securities and Exchange Commission.  Certain information and footnote 
      disclosures normally included in financial statements prepared in 
      accordance with generally accepted accounting principles have been 
      condensed or omitted pursuant to such rules and regulations, although the 
      Company believes that the disclosures are adequate to make the information
      presented not misleading.  It is suggested that these consolidated 
      financial statements be read in conjunction with the consolidated 
      financial statements and the notes thereto included in the Company's 
      latest annual report on Form 10-K.

      The accompanying  unaudited  consolidated financial statements contain all
      adjustments  (consisting  of only normal  recurring  items)  necessary  to
      present  fairly the  financial  position as of March 31, 1996 and December
      31,  1995,  and the  results  of  operations  and cash flows for the three
      months ended March 31, 1996 and 1995.  The results of  operations  for the
      three months ended March 31, 1996 and 1995, are not necessarily indicative
      of the results to be expected for the full year.

2.    Certain amounts reported in prior periods have been reclassified to
      conform to the current period presentation.

3.    Earnings per Common Share were  computed by dividing Net Income  Available
      to Common by the weighted  average number of common and common  equivalent
      shares outstanding during the period. Dilutive common stock equivalents at
      March 31, 1996 consist of dilutive Common Share options.

4.    Assuming that  acquisitions  accounted for as purchases  during the period
      January 1, 1995,  to March 31,  1996,  had taken place on January 1, 1995,
      unaudited pro forma results of operations from continuing operations would
      have been as follows:

                                                Three Months Ended
                                                     March 31,
                                             ----------------------------
                                              1996                   1995
                                              ----                   ----
                                             (Dollars in thousands, except
                                                   Per share amounts)

Operating revenues                   $         267,740      $       221,841
Net income                                      33,751               20,176
Earnings per share                   $             .56      $           .33



                                       22

<PAGE>


                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS




5.    Supplemental Cash Flow Information
      Cash and cash equivalents includes  cash and those short-term, highly
      liquid investments with original maturities of three months or less. Those
      investments with original maturities of greater than three  months to
      twelve months are classified as temporary investments.

      TDS acquired certain cellular licenses, operating companies and telephone
      companies in 1996 and 1995. In conjunction with these acquisitions, the
      following assets were acquired and liabilities assumed, and Common Shares
      and Preferred Shares issued.

                                                       Three Months Ended
                                                             March 31,
                                                    ------------------------ 
                                                     1996              1995
                                                     ----              ----
                                                       (Dollar in thousands, 
                                                      except per share amounts)

      Property, plant and equipment              $     30,779      $    32,152
      Cellular licenses                                50,347           87,953
      Increase (decrease) in equity method
         investment in cellular interests              (1,845)          (1,943)
      Franchise costs                                   8,387           23,120
      Long-term debt                                  (14,304)         (19,511)
      Deferred credits                                 (3,455)            (769)
      Other assets and liabilities,
         excluding cash and cash equivalents            1,069           (2,548)
      Minority interest                                  (443)          (1,151)
      Common Shares issued and issuable               (73,291)         (99,692)
      USM Stock issued and issuable                       (34)          (3,683)
                                                   ----------      -----------
      (Increase) decrease in cash due 
         to acquisitions                         $     (2,790)     $    13,928
                                                 ============      ===========


The following table summarizes interest and income taxes paid, and other noncash
transactions.

                                                        Three Months Ended
                                                             March 31,
                                                    -------------------------
                                                      1996              1995
                                                      ----              ----
                                                        (Dollar in thousands, 
                                                      except per share amounts)

      Interest Paid                              $     19,187      $    16,367
      Income Taxes Paid                                 2,534            1,819
      Common Shares issued by TDS for
         conversion of TDS Preferred Stock       $      3,974      $       263




                                       23

<PAGE>


                TELEPHONE AND DATA SYSTEMS, INC. AND SUBSIDIARIES

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS



6.    Contingencies
      The Company's material contingencies as of March 31, 1996, include the
      collectibility of a $5.5 million note receivable under a long-term
      financing agreement with a cellular company and a $10 million standby
      letter of credit in support of a bank loan to an entity minority-owned by
      the Company. For further discussion of these contingencies, see Note 14 of
      Notes to Consolidated Financial Statements included in the Company's
      Report on Form 10-K for the year ended December 31, 1995.

                                       24

<PAGE>



                           PART II. OTHER INFORMATION


Item 6.  Exhibits and Reports on Form 8-K.

      (a)    Exhibit 11 - Computation of earnings per common share.

      (b)    Exhibit 12 - Statement regarding computation of ratios.

      (c)    Exhibit 27 - Financial Data Schedule

      (d) Reports on Form 8-K filed during the quarter ended March 31, 1996:

         TDS filed a Report on Form 8-K dated January 10, 1996,  which announced
         a proposal by TDS to transfer its minority ownership interests  in
         certain cellular markets to United States Cellular Corporation  or
         approximately $116.7 million.

         The Company also filed a Report on Form 8-K dated February 20, 1996,
         which announced that a subsidiary of TDS, American Portable Telecom,
         Inc., filed a registration statement with the Securities and Exchange
         Commission covering an initial public offering of 11.0 million Common
         Shares.

         No other reports on Form 8-K were filed during the quarter ended March
         31, 1996.







                                       25

<PAGE>





                                   SIGNATURES



      Pursuant to the requirements of the Securities Exchange Act of 1934,
         the registrant has duly caused this report to be signed on its
              behalf by the undersigned thereunto duly authorized.



                        TELEPHONE AND DATA SYSTEMS, INC.
                                  (Registrant)





Date      May 14, 1996                       MURRAY L. SWANSON
     --------------------------              --------------------------
                                             Murray L. Swanson,
                                             Executive Vice President-Finance
                                             (Chief Financial Officer)



Date      May 14, 1996                        GREGORY J. WILKINSON
     -------------------------                ---------------------------
                                              Gregory J. Wilkinson,
                                              Vice President and Controller
                                              (Principal Accounting Officer)

                                       26

<PAGE>




                                        

                                                                   Exhibit 11
                      Telephone and Data Systems, Inc.
                  Computation of Earnings Per Common Share
                  (in thousands, except per share amounts)
                                      
Three Months Ended March 31,                           1996           1995
- ------------------------------------------------------------------------------

Primary Earnings
  Net Income                                       $   33,689     $   23,193
  Dividends on Preferred Shares                          (422)          (492)
  Minority income adjustment assuming issuance
   of a subsidiary's issuable securities                   --            (95)
                                                     --------       --------
  Net Income Available to Common                   $   33,267     $   22,606
                                                     ========       ========

Primary Shares
  Weighted average number of Common and Series A
     Common Shares Outstanding                         59,035         56,349
     Additional shares assuming issuance of:
     Options and Stock Appreciation Rights                173            170
     Convertible Preferred Shares                         164            734
     Common Shares Issuable                                21             39
                                                     --------       --------
  Primary Shares                                       59,393         57,292
                                                     ========       ========
Primary Earnings per Common Share
  Net Income                                       $      .56     $      .39
                                                     ========       ========
Fully Diluted Earnings*
  Net Income                                       $   33,689     $   23,193
  Dividends on Preferred Shares                          (280)          (343)
  Minority income adjustment assuming issuance of a
     subsidiary's issuable securities                      --            (95)
                                                     --------       --------
  Net Income Available to Common                   $   33,409     $   22,755
                                                     ========       ========
Fully Diluted Shares
  Weighted average number of Common and Series A
     Common Shares Outstanding                         59,035         56,349
  Additional shares assuming issuance of:
     Options and Stock Appreciation Rights                182            171
     Convertible Preferred Shares                         642          1,231
     Common Shares Issuable                                21             39
                                                     --------       --------
  Fully Diluted Shares                                 59,880         57,790
                                                     ========       ========
Fully Diluted Earnings per Common Share
  Net Income                                       $      .56     $      .39
                                                     ========       ========

*  This  calculation  is  submitted  in  accordance  with Securities Act of 1934
Release  No. 9083  although  not required  by  footnote 2 to paragraph 14 of APB
Opinion No. 15 because it results in dilution of less than 3%.

                                                                   Exhibit 12
                                                                             
                      TELEPHONE AND DATA SYSTEMS, INC.
                     RATIOS OF EARNINGS TO FIXED CHARGES
                     For the Three Months March 31, 1996
                           (Dollars In Thousands)




EARNINGS:
       Income from Continuing Operations before 
         income taxes                                         $    61,253
         Add (Deduct):
           Minority Share of Losses                                (1,121)
           Earnings on Equity Method                              (11,232)
           Distributions from Minority Subsidiaries                 2,566
           Amortization of Non-Telephone Capitalized 
             Interest                                                   2
           Minority interest in majority-owned subsidiaries 
             that have fixed charges                                5,980
                                                                ---------
                                                                   57,448

         Add fixed charges:
           Consolidated interest expense                           11,714
           Interest Portion (1/3) of Consolidated Rent Expense      1,608
           Amortization of debt expense and discount on 
             indebtedness                                             146
                                                                ---------
                                                              $    70,916
                                                                =========
FIXED CHARGES:
       Consolidated interest expense                          $    11,714
       Capitalized interest                                         6,538
       Interest Portion (1/3) of Consolidated Rent Expense          1,608
       Amortization of debt expense and discount on
         indebtedness                                                 146
                                                                ---------
                                                              $    20,006
                                                                =========
RATIO OF EARNINGS TO FIXED CHARGES                                   3.54
                                                                =========
       Tax-Effected Redeemable Preferred Dividends            $       269
       Fixed Charges                                               20,006
                                                                ---------
           Fixed Charges and Redeemable Preferred Dividends      $ 20,275
                                                                =========
RATIO OF EARNINGS TO FIXED CHARGES 
  AND REDEEMABLE PREFERRED DIVIDENDS                                 3.50
                                                                =========
       Tax-Effected Preferred Dividends                       $       908
       Fixed Charges                                               20,006
                                                                ---------
            Fixed Charges and Preferred Dividends             $    20,914
                                                                =========
RATIO OF EARNINGS TO FIXED CHARGES 
  AND PREFERRED DIVIDENDS                                            3.39
                                                               ==========

<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
This schedule contains summary financial information extracted from the
Consolidated Financial Statements of Telephone and Data Systems, Inc. as of
March 31, 1996, and for the three months then ended, and is qualified in its
entirety by reference to such financial statements.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-END>                               MAR-31-1996
<CASH>                                          62,910
<SECURITIES>                                    41,362
<RECEIVABLES>                                  114,214
<ALLOWANCES>                                     4,803
<INVENTORY>                                     17,996
<CURRENT-ASSETS>                               271,774
<PP&E>                                       2,070,025
<DEPRECIATION>                                 721,700
<TOTAL-ASSETS>                               3,587,535
<CURRENT-LIABILITIES>                          403,534
<BONDS>                                        873,621
<COMMON>                                        60,144
                              360
                                     29,609
<OTHER-SE>                                   1,729,585
<TOTAL-LIABILITY-AND-EQUITY>                 3,587,535
<SALES>                                              0
<TOTAL-REVENUES>                               263,387
<CGS>                                                0
<TOTAL-COSTS>                                  232,430
<OTHER-EXPENSES>                              (42,156)
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                              11,860
<INCOME-PRETAX>                                 61,253
<INCOME-TAX>                                    27,564
<INCOME-CONTINUING>                             33,689
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    33,689
<EPS-PRIMARY>                                      .56
<EPS-DILUTED>                                      .56
        

</TABLE>


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