TIFFANY & CO
10-Q, 1997-06-13
JEWELRY STORES
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                ----------------

                                    FORM 10-Q
                                ----------------

(Mark One)

X QUARTERLY  REPORT  PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES  EXCHANGE
  ACT OF 1934 for the quarter ended April 30, 1997. OR

  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE  
  ACT OF 1934 for the transition from ________ to _____________.


                         Commission file number: 1-9494


                                  TIFFANY & CO.

             (Exact name of registrant as specified in its charter)

Delaware                                    13-3228013
(State of incorporation)                    (I.R.S. Employer Identification No.)


727 Fifth Ave. New York, NY                 10022
(Address of principal executive offices)    (Zip Code)


Registrant's telephone number, including area code:  (212) 755-8000


Former name, former address and former fiscal year, if changed since last report
_________.

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days. Yes __X__ . No ____ .

APPLICABLE ONLY TO CORPORATE ISSUERS:  Indicate the number of shares outstanding
of each of the  issuer's  classes of common  stock as of the latest  practicable
date: Common Stock, $.01 par value,  34,823,894 shares  outstanding at the close
of business on April 30, 1997.

<PAGE>

                         TIFFANY & CO. AND SUBSIDIARIES
                               INDEX TO FORM 10-Q
                      FOR THE QUARTER ENDED APRIL 30, 1997





PART I - FINANCIAL INFORMATION                                             PAGE

Item 1.   Financial Statements

          Consolidated Balance Sheets - April 30, 1997
               (Unaudited), January 31, 1997 and
               April 30,1996 (Unaudited)                                     3

          Consolidated Statements of Earnings - for the
               three months ended April 30, 1997
               and 1996 (Unaudited)                                          4

          Consolidated Statements of Stockholders' Equity -
               for the three months ended April 30, 1997
               (Unaudited)                                                   5

          Consolidated Statements of Cash Flows - for
               the three months ended April 30, 1997
               and 1996 (Unaudited)                                          6

          Notes to Consolidated Financial Statements
               (Unaudited)                                                 7-8


Item 2.   Management's Discussion and Analysis of
          Financial Condition and Results of Operations                   9-12



PART II - OTHER INFORMATION

Item 6.    Exhibits and Reports on Form 8-K                                 13

           (a)  Exhibits

           (b)  Reports on Form 8-K










                                                  - 2 -

<PAGE>

PART I.  FINANCIAL INFORMATION
ITEM 1.  FINANCIAL STATEMENTS


                         TIFFANY & CO. AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEETS
                    (in thousands, except per share amounts)
<TABLE>
<CAPTION>

                                                        April 30,  January 31,   April 30,
                                                             1997         1997       1996*
                                                      -----------  -----------  ----------
                                                      (Unaudited)              (Unaudited)
<S>                                                    <C>          <C>         <C>

ASSETS

Current assets:
Cash and cash equivalents                              $  87,073    $ 117,161    $  40,168
Short-term investments                                    15,000            -            -
Accounts receivable, less allowances
   of $6,922, $6,864 and $5,753                           61,297       80,772       68,161
Inventories                                              343,438      335,389      349,017
Deferred income taxes                                     15,790       14,297        8,438
Prepaid expenses                                          24,760       21,364       24,067
                                                       ---------    ---------    ---------

Total current assets                                     547,358      568,983      489,851

Property and equipment, net                              129,118      129,346      118,933
Deferred income taxes                                      9,542       10,259        8,796
Other assets, net                                         30,518       30,830       35,837
                                                       ---------    ---------    ---------

                                                       $ 716,536    $ 739,418    $ 653,417
                                                       =========    =========    =========

LIABILITIES AND STOCKHOLDERS' EQUITY

Current liabilities:
Short-term borrowings                                  $  63,066    $  76,338    $  62,005
Accounts payable and accrued liabilities                 109,207      110,068      107,046
Income taxes payable                                       5,714       25,829        1,940
Merchandise and other customer credits                    14,559       14,237       11,253
                                                       ---------    ---------    ---------

Total current liabilities                                192,546      226,472      182,244

Reserve for product return                                 5,800        5,800        9,537
Long-term debt                                            90,855       92,675      149,085
Postretirement/employment benefit obligation              19,525       19,191       18,513
Other long-term liabilities                               17,141       17,016       15,964

Commitments and contingencies

Stockholders' equity:
Common Stock, $.01 par value; authorized
   60,000 shares, issued 34,824, 34,529 and 32,390           348          345          324
Additional paid-in capital                               158,354      150,045       91,568
Retained earnings                                        245,101      237,959      189,769
Foreign currency translation adjustments                 (13,134)     (10,085)      (3,587)
                                                       ---------    ---------    ---------
Total stockholders' equity                               390,669      378,264      278,074
                                                       ---------    ---------    ---------

                                                       $ 716,536    $ 739,418    $ 653,417
                                                       =========    =========    =========
</TABLE>

*Reclassified for comparative purposes.


                 See notes to consolidated financial statements.
                                      - 3 -

<PAGE>

                         TIFFANY & CO. AND SUBSIDIARIES
                       CONSOLIDATED STATEMENTS OF EARNINGS
                                   (Unaudited)
                    (in thousands, except per share amounts)
<TABLE>
<CAPTION>


                                                                    For the
                                                         Three Months Ended
                                                                  April 30,
                                                        -------------------
                                                            1997       1996
                                                        --------   --------

<S>                                                     <C>        <C>

Net sales                                               $199,699   $180,741

Cost of sales                                             93,445     87,375
                                                        --------   --------

Gross profit                                             106,254     93,366

Selling, general and administrative
  expenses                                                89,212     80,740
Provision for uncollectible accounts                         339        348
                                                        --------   --------

Earnings from operations                                  16,703     12,278

Other expenses, net                                        1,124      3,340
                                                        --------   --------
Earnings before income taxes                              15,579      8,938

Provision for income taxes                                 6,699      3,861
                                                        --------   --------

Net earnings                                            $  8,880   $  5,077
                                                        ========   ========
Net earnings per share:

Primary                                                 $   0.25   $   0.15
                                                        ========   ========

Fully diluted                                           $   0.25   $   0.15
                                                        ========   ========
Weighted average number of common shares:

Primary                                                   35,911     33,400

Fully diluted                                             35,998     35,396

</TABLE>


                 See notes to consolidated financial statements.
                                      - 4 -

<PAGE>


                         TIFFANY & CO. AND SUBSIDIARIES
                 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                                   (Unaudited)
                                 (in thousands)
<TABLE>
<CAPTION>


                                                                                            Foreign
                                        Total                    Additional                Currency
                                Stockholders'   Common Stock        Paid-In   Retained  Translation
                                       Equity   Shares Amount       Capital   Earnings  Adjustments
                                -------------   -------------    ----------   --------  -----------
<S>                                  <C>         <C>     <C>     <C>          <C>         <C>

BALANCES, January 31, 1997           $378,264    34,529  $345    $150,045     $237,959    $(10,085)

Issuance of Common Stock                1,800        50     1       1,799

Exercise of stock options               3,802       245     2       3,800

Tax benefit from exercise of
 stock options                          2,710                       2,710

Cash dividends on Common Stock         (1,738)                                  (1,738)

Foreign currency translation
 adjustments                           (3,049)                                              (3, 049)

Net earnings                            8,880                                    8,880
                                     --------   -------  ----    --------     --------     ---------
BALANCES, April 30, 1997             $390,669    34,824  $348    $158,354     $245,101     $(13,134)
                                     ========   =======  ====    ========     ========     =========

</TABLE>






                 See notes to consolidated financial statements.
                                      - 5 -

<PAGE>

                         TIFFANY & CO. AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                   (Unaudited)
                                 (in thousands)
<TABLE>
<CAPTION>

                                                                         For the
                                                              Three Months Ended
                                                                       April 30,
                                                          ----------------------
                                                               1997        1996*
                                                          ---------    ---------
<S>                                                       <C>          <C>
Cash Flows From Operating Activities:
  Net earnings                                            $   8,880    $   5,077
  Adjustments to reconcile net earnings to net cash
    used in operating activities:
    Depreciation and amortization                             5,373        4,752
    Provision for uncollectible accounts                        339          348
    Reduction in reserve for product return                       -       (1,701)
    Provision for inventories                                 3,546        1,657
    Deferred income taxes                                      (847)         861
    Provision for postretirement/employment benefits            334          482
  Changes in assets and liabilities:   
    Accounts receivable                                      17,174       11,738
    Inventories                                             (18,791)     (37,758)
    Prepaid expenses                                         (3,579)      (3,446)
    Other assets, net                                          (498)      (9,223)
    Accounts payable                                          7,254        7,441
    Accrued liabilities                                      (5,133)      (7,218)
    Income taxes payable                                    (19,942)     (17,806)
    Merchandise and other customer credits                      322          199
    Other long-term liabilities                                 458          135
                                                          ---------    ---------
  Net cash used in operating activities                      (5,110)     (44,462)
                                                          ---------    ---------

Cash Flows From Investing Activities:
  Purchase of short-term investments                        (15,000)           -
  Capital expenditures                                       (5,396)      (8,077)
  Proceeds from lease incentives                                831            -
                                                          ---------    ---------
  Net cash used in investing activities                     (19,565)      (8,077)
                                                          ---------    ---------

Cash Flows From Financing Activities:
  Payments on short-term borrowings                         (10,187)     (17,411)
  Prepayment of long-term trade payable                           -      (25,876)
  Proceeds from issuance of long-term debt                        -       47,047
  Proceeds from exercise of stock options                     3,802        6,809
  Tax benefit from exercise of stock options                  2,710        1,303
  Cash dividends on Common Stock                             (1,738)      (1,131)
                                                          ---------    ---------
  Net cash (used in) provided by financing activities        (5,413)      10,741
                                                          ---------    ---------

  Net decrease in cash and cash equivalents                 (30,088)     (41,798)
  Cash and cash equivalents at beginning of year            117,161       81,966
                                                          ---------    ---------

  Cash and cash equivalents at end of three months        $  87,073    $  40,168
                                                          =========    =========

Supplemental Disclosure of Cash Flow Information:
  Cash paid during the three months for:
   Interest                                               $   1,536    $   4,181
                                                          =========    =========
   Income taxes                                           $  24,625    $  19,311
                                                          =========    =========


Supplemental Schedule of Noncash Investing and
  Financing Activities:
   Issuance of Common Stock for the Employee Profit
    Sharing and Retirement Savings Plan                   $   1,800    $   1,000
                                                          =========    =========
</TABLE>

*Reclassified for comparative purposes.
                 See notes to consolidated financial statements.
                                      - 6 -

<PAGE>

                         TIFFANY & CO. AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                   (Unaudited)



1.       CONSOLIDATED  FINANCIAL  STATEMENTS
         -----------------------------------

         The accompanying consolidated financial statements include the accounts
         of  Tiffany  &  Co.  and  all   majority-owned   domestic  and  foreign
         subsidiaries (the "Company").  All material  intercompany  balances and
         transactions  have been  eliminated.  The  statements are without audit
         and,  in the opinion of  management,  include  all  adjustments  (which
         include only normal  recurring  adjustments  including  the  adjustment
         necessary  as a  result  of the use of the  LIFO  method  of  inventory
         valuation,  which is based on  assumptions  as to  inflation  rates and
         projected fiscal year-end inventory levels) necessary to present fairly
         the Company's  financial  position as of April 30, 1997 and the results
         of operations  and cash flows for the interim  periods  presented.  The
         financial  statements for January 31, 1997 are derived from the audited
         financial statements which are included in the Company's report on Form
         10-K,   which  should  be  read  in  connection  with  these  financial
         statements. In accordance with the rules of the Securities and Exchange
         Commission,  these financial  statements do not include all disclosures
         required by generally accepted accounting principles.

         Since the Company's  business is seasonal,  with a higher proportion of
         sales and income  generated in the last quarter of the fiscal year, the
         results of  operations  for the three  months  ended April 30, 1997 and
         1996 are not necessarily indicative of the results of the entire fiscal
         year.

2.       INVENTORIES
         -----------

         Inventories at April 30, 1997,  January 31, 1997 and April 30, 1996 are
         summarized as follows:

<TABLE>
<CAPTION>

                              April 30,  January 31,    April 30,
        (in thousands)            1997         1997         1996
        ---------------      ---------    ---------    ---------

        <S>                  <C>          <C>          <C>
        
        Finished goods       $ 293,322    $ 286,109    $ 291,727
        Raw materials           47,525       47,969       52,296
        Work-in-process          6,468        3,054        8,693
                             ---------    ---------    ---------
                               347,315      337,132      352,716
        Reserves                (3,877)      (1,743)      (3,699)
                             ---------    ---------    ---------

                             $ 343,438    $ 335,389    $ 349,017
                             =========    =========    =========

</TABLE>

         At April 30, 1997,  January 31, 1997 and April 30, 1996,  $264,694,000,
         $249,904,000 and $256,800,000, respectively, of inventories were valued
         using  the LIFO  method.  The  excess  of  current  cost  over the LIFO
         inventory  value was  $16,041,000  at April 30,  1997,  $14,870,000  at
         January 31, 1997 and  $12,935,000 at April 30, 1996. The LIFO valuation
         method had the effect of decreasing  net earnings by $0.02 per share in
         each of the three month periods ended April 30, 1997 and 1996.



                                      - 7 -

<PAGE>


3.       EARNINGS PER SHARE
         ------------------

         Primary  earnings  per common  share is computed  based on the weighted
         average  number of shares of common stock and common stock  equivalents
         outstanding during the period,  including  dilutive stock options.  The
         computation  of fully  diluted  earnings per common share  reflects the
         assumed  conversion of the 6-3/8% Convertible  Subordinated  Debentures
         for the three  months  ended April 30,  1996,  which were  converted or
         redeemed during the year ended January 31, 1997.

         In February  1997,  the  Financial  Accounting  Standards  Board issued
         Statement of Financial  Accounting  Standards  No. 128,  "Earnings  Per
         Share,"  ("SFAS No.  128")  designed to improve the  earnings per share
         ("EPS") information  provided in financial  statements and replaces the
         presentation  of  previously  disclosed EPS with basic and diluted EPS.
         This standard is effective for the Company's  financial  statements for
         the fiscal  year  ending  January 31,  1998.  Based upon the  Company's
         current capitalization  structure,  the adoption of SFAS No. 128 is not
         expected to have a material impact on the Company's reported EPS.

4.       FINANCIAL HEDGING INSTRUMENTS
         -----------------------------

         In accordance with the Company's  foreign currency hedging program,  at
         April 30,  1997 the  Company  had  outstanding  purchased  put  options
         maturing at various dates through April 23, 1998,  giving it the right,
         but not the  obligation,  to sell  yen  8,020,000,000  for  dollars  at
         predetermined  contract-exchange rates. The deferred unrealized gain on
         the Company's purchased put options amounted to $8,875,000 at April 30,
         1997.  If the  market  yen-exchange  rates at  maturity  are  below the
         contract rates, the Company will allow the options to expire.

         To  mitigate  exchange  rate   fluctuations   related  to  intercompany
         inventory  purchases for the Company's  business in Japan,  the Company
         enters into forward  exchange  yen  contracts.  At April 30, 1997,  the
         Company  had   $9,011,000   of  such   contracts   outstanding,   which
         subsequently  matured on May 27, 1997.  At April 30, 1996,  the Company
         had  $17,470,000  of such  contracts  outstanding,  which  subsequently
         matured on May 28, 1996.

5.       SUBSEQUENT EVENT
         ----------------

         On May 15,  1997,  the  Company's  Board of  Directors  approved  a 40%
         increase in the Company's  quarterly cash dividend on its Common Stock,
         increasing it from $.05 per share to $.07 per share. This dividend will
         be paid on July 10, 1997 to stockholders of record on June 20, 1997.








                                      - 8 -





<PAGE>

PART I.   FINANCIAL INFORMATION
- -------------------------------
Item 2.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF
- -------------------------------------------------
          FINANCIAL CONDITION AND RESULTS OF OPERATIONS
          ---------------------------------------------

RESULTS OF OPERATIONS
- ---------------------
Overview
- --------
The Company operates three channels of distribution: U.S. Retail includes retail
sales in  Company-operated  stores in the U.S.,  wholesale  sales to independent
retailers in the U.S. and wholesale  sales of fragrance  products to independent
retailers   in   the   Americas;    Direct    Marketing    includes    corporate
(business-to-business)  and catalog sales in the U.S.; and International  Retail
includes retail sales through  Company-operated stores and boutiques,  corporate
sales and  wholesale  sales to  independent  retailers and  distributors  in the
Asia-Pacific region, Europe, Canada, the Middle East and Latin America.

The Company's net sales rose 10% to  $199,699,000 in the first quarter of Fiscal
1997 which,  combined  with a higher gross margin and a slightly  lower  expense
ratio,  resulted in net  earnings  increasing  75% to  $8,880,000,  or $0.25 per
share, compared with $5,077,000, or $0.15 per share, in the prior year.

Net sales by channel of distribution
- ------------------------------------
                                       Three Months
                                      Ended April 30,
                                  ---------------------
(in thousands)                         1997       1996
- --------------                    ---------    --------

U.S. Retail                       $ 87,734     $ 80,396
Direct Marketing                    16,727       18,918
International Retail                95,238       81,427
                                  --------     --------
                                  $199,699     $180,741
                                  ========     ========

Percentage of Net Sales
- -----------------------
U.S. Retail                             44%          45%
Direct Marketing                         8           10
International Retail                    48           45
                                       ---          ---
                                       100%         100%
                                  =========    =========

U.S.  Retail  sales  increased  9% in  the  first  quarter  primarily  due to 7%
comparable  store sales growth.  Sales in the Company's  flagship New York store
rose 3%  while  comparable  branch  store  sales  rose  9%,  principally  due to
increased retail  transactions and higher spending by local-resident  customers,
which  represents the greatest  proportion of sales.  Foreign  tourist  spending
declined in the quarter.  Strong  performance  in new U.S.  stores opened in the
past  year,  in Chevy  Chase,  Maryland  and Bergen  County,  New  Jersey,  also
contributed to the U.S. Retail sales increase.

The  Company's  U.S.  expansion  plans in Fiscal 1997  include  opening four new
TIFFANY  & CO.  stores:  in  June a  6,500  square  foot  store  in  Palo  Alto,
California;  and in the fall a 7,400  square foot store in  Cincinnati,  Ohio, a
6,500 square foot store in Chestnut Hill, Massachusetts (a suburb of Boston) and
a 3,700  square  foot  store in  Charlotte,  North  Carolina.  These  stores are
designed as  "smaller-format  stores" which  include an increased  percentage of
selling  space  and  generate   higher-than-historical  sales  productivity.  In
addition,  in the fall the Company's  existing  store in Chicago is scheduled to
relocate to a new retail location on North Michigan Avenue.

                                      - 9 -
<PAGE>

Direct  Marketing sales declined 12% in the first quarter due to a 6% decline in
corporate sales (which  represent the larger portion of Direct  Marketing sales)
and a 22% decline in catalog sales. In both cases, sales were adversely affected
by the Company's transition to its new Customer  Service/Distribution  Center in
Parsippany,  New Jersey in early April 1997, which  subsequently  affected order
processing  and  resulted  in a decline in the  number of orders  shipped in the
first  quarter.  The Center  includes new  distribution  management  systems and
procedures.  By  early  June,  productivity  at  the  Center  had  significantly
improved,  and management anticipates that further improvements in productivity,
as well as a reduced order backlog, will be achieved during the remainder of the
second quarter. In the Corporate division,  the Company continues to establish a
presence  in  additional  U.S.  markets  in order  to  increase  overall  market
penetration  while, in the Catalog  division,  the Company continues to increase
its mailings and  anticipates a 12% increase in mailings to 23 million  catalogs
for Fiscal 1997.

International  Retail sales rose 17% in the first quarter due to sales growth in
all key regions.  In Japan, the Company's largest  international  market,  total
local-currency-  denominated  retail sales rose 50%, due to 26% comparable store
sales growth and incremental  sales from the Company's Tokyo flagship store that
opened in May 1996.  Management  believes that  Japanese  retail sales growth in
1997's first quarter was significantly  affected by increased  consumer spending
in anticipation of an April 1, 1997 increase in the consumption tax.

The  Company's   reported   sales  and  earnings   results   reflect   either  a
translation-related  benefit  from a  strengthening  Japanese yen or a detriment
from  a  strengthening   U.S.  dollar.   When  translated  into  U.S.   dollars,
yen-denominated  sales growth was partially  offset by the effect of a weakening
yen against the dollar in comparison to the prior year.  Despite the weaker yen,
total Japan retail sales rose 29% in the first quarter when translated into U.S.
dollars.  The Company  regularly  monitors its retail and  wholesale  pricing in
relation to changes in foreign currency rates and local economic and competitive
conditions.  The Company also maintains a foreign  currency  hedging program for
merchandise  purchase  transactions  initiated from Japan in order to reduce the
potential  negative impact on the Company's  financial  results of a significant
strengthening  of the U.S.  dollar  against  the yen.  In the recent  past,  the
hedging program has achieved its objective by stabilizing  product costs despite
exchange rate fluctuations.  However,  as a result of the continued weakening of
the yen versus the dollar,  effective  February  1, 1997 the Company  raised its
retail prices in Japan by an average of 8% primarily on non-diamond merchandise.

In Company-operated  retail stores and boutiques comparable local currency store
sales  growth  of 16%  was  achieved  in  other  Asia-Pacific  markets  and  32%
comparable local currency store sales growth was achieved in Europe.

Gross margin
- ------------
Gross  profit as a percentage  of net sales was 53.2% in 1997's  first  quarter,
compared with 51.7% in the prior year. The increase was primarily due to a shift
in sales mix toward the Company's  retail  businesses,  especially in Japan. The
Company's  ongoing gross margin and pricing  strategy is to offset  product-cost
increases with higher retail selling prices and, thereby,  maintain gross margin
at prior-year levels.

                                     - 10 -
<PAGE>

Operating expenses
- ------------------
Selling,  general  and  administrative  expenses  including  the  provision  for
uncollectible  accounts  increased  10% in the first  quarter.  The increase was
largely due to incremental occupancy, staffing and marketing expenses related to
the Company's worldwide expansion program, as well as to sales-related  variable
expenses and increased  labor and shipping costs needed to effect the transition
to the Company's new Customer Service Center. The ratio of operating expenses to
net sales was 44.8% in 1997's first  quarter,  compared  with 44.9% in the prior
year.  Management's  ongoing  objective  is  to  reduce  the  expense  ratio  by
leveraging the Company's fixed cost base.

Earnings from operations
- ------------------------
As a result of the above factors,  earnings from operations in the first quarter
increased  36% over 1996 and, as a percentage  of net sales,  rose 1.6 points to
8.4%.

Other expenses, net
- -------------------
A decline in other expenses,  net in the first quarter  primarily  resulted from
lower interest  expense related to lower net-debt levels compared with the prior
year,  due to the  conversion  or  redemption  in  June  1996  of the  Company's
$50,000,000  principal  amount 6-3/8%  Convertible  Subordinated  Debentures Due
2001, as well as internally-generated cash flow that resulted in higher interest
income.  On the basis of current  plans,  interest  rates and  foreign  currency
exchange rates, management expects interest expense on net-debt in the remaining
quarters  of Fiscal  1997 to be below the prior  year,  although  by more modest
amounts than in the first quarter.

FINANCIAL CONDITION
- -------------------
Liquidity and capital resources
- -------------------------------
The Company's liquidity needs have been, and are expected to remain, primarily a
function of its seasonal working capital  requirements  which have increased due
to significant growth in the Company's  business.  Management  believes that the
Company's financial condition at April 30, 1997 provides sufficient resources to
support  current  business  activities and planned  expansion.  Working  capital
(current assets minus current  liabilities) and the corresponding  current ratio
(current assets divided by current  liabilities)  were $354,812,000 and 2.8:1 at
April 30, 1997, compared with $342,511,000 and 2.5:1 at January 31, 1997.

Inventories,  representing  48% of total assets at April 30, 1997,  increased 2%
from January 31, 1997 and inventory turnover was maintained at 1.0 times. Higher
inventories have been required to support sales growth,  new stores and expanded
product  offerings.  The  Company's  ongoing  objective is to improve  inventory
performance through: refinement of worldwide replenishment systems; focus on the
specialized   disciplines  of  product  development,   assortment  planning  and
inventory   management;   improved   presentation   and  management  of  display
inventories  in each  store;  assortment  editing  by  product  category;  and a
time-phased  program of  improvements in warehouse  management and  supply-chain
logistics.

Capital  expenditures  were  $5,396,000  in the first  quarter  of Fiscal  1997,
compared  with  $8,077,000  in 1996's  first  quarter.  The  decrease was due to
nonrecurring expenditures related to the opening of the Company's flagship store
in Tokyo,  Japan in May 1996.  Based on current plans,  the Company expects that
capital expenditures will be approximately  $50,000,000 in Fiscal 1997, compared
with $39,884,000 in Fiscal 1996, largely due to an increased number of new store
openings and relocations.

                                     - 11 -
<PAGE>

The Company incurred a net cash outflow from operating  activities of $5,110,000
in 1997's first  quarter,  compared with an outflow of  $44,462,000 in the prior
year. The improvement was principally due to lower inventory  purchases compared
with 1996's first quarter.  Net-debt (short-term  borrowings plus long-term debt
minus  cash  and  cash   equivalents   and  short-term   investments)   and  the
corresponding  ratio of net-debt as a percentage of total capital (net-debt plus
stockholders'  equity) was $51,848,000 and 12% at April 30, 1997,  compared with
$51,852,000 and 12% at January 31, 1997.

The Company's  sources of working  capital are  internally-generated  cash flows
available  under  a  five-year,  $130,000,000  multicurrency,  noncollateralized
revolving credit facility which expires on June 30, 2000. Management anticipates
that  internally-generated  cash flows and funds  available  under the revolving
credit  facility will be sufficient to support the Company's  planned  worldwide
business  expansion,  as well as seasonal  working capital  increases  typically
required during the third and fourth quarters of the year.

Seasonality
- -----------
The Company's business is seasonal in nature,  with the fourth quarter typically
representing a proportionally  greater percentage of annual sales, earnings from
operations and cash flow. Management expects such seasonality to continue.

Risk Factors
- ------------
This document  contains  certain  "forward  looking  statements"  concerning the
Company's objectives and expectations with respect to new store openings, retail
prices, gross margin, expenses, inventory performance,  capital expenditures and
cash flow. Also, management makes other forward-looking  statements from time to
time concerning  objectives and expectations for sales,  earnings and cash flow.
As  a  retailer,   the  Company's   success  in  achieving  its  objectives  and
expectations is dependent upon economic  conditions and consumer  attitudes and,
in  making   forward-looking   statements,   management  assumes  that  existing
conditions and attitudes will prevail. However, certain assumptions are specific
to  the  Company  and/or  the  markets  in  which  it  operates.  The  following
assumptions,  among others, are "risk factors" which could affect the likelihood
that the Company will achieve the objectives and  expectations  communicated  by
management:  (i) that new  stores  and other  sales  locations  can be leased or
otherwise  obtained  on  suitable  lease  terms  in  desired  markets  and  that
construction  can be completed on a timely  basis;  (ii) that  existing  product
supply  arrangements,  including license agreements with third-party  designers,
will continue;  (iii) that the market for high-quality cut diamonds will provide
continuity  of  supply  and  pricing;   (iv)  that  new  systems  for  inventory
management, warehousing and distribution can be successfully integrated with the
Company's existing distribution channels; and (v) that the exchange relationship
between  the  Japanese  yen and the U.S.  dollar will not  substantially  change
during Fiscal 1997.










                                     - 12 -

<PAGE>

PART II. OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K

         (a)      Exhibits

                  11       Statement re Computation of Per Share  Earnings.

                  27       Financial Data Schedule (SEC/EDGAR only).

         (b)      Reports on Form 8-K

                  On  March  5,  1997  Registrant  filed a  report  on Form  8-K
                  reporting that  Registrant  issued a press release  announcing
                  its sales and earnings for the  three-month  period and fiscal
                  year ended January 31, 1997.
                                          
                                          SIGNATURES


Pursuant  to the  requirements  of the  Securities  Exchange  Act of  1934,  the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.

                                          TIFFANY & CO.
                                          (Registrant)


Date: June 13, 1997                  By:  /s/ James N. Fernandez
                                         ------------------------------------
                                         James N. Fernandez
                                         Senior Vice President - Finance
                                         and Chief Financial Officer
                                         (principal financial officer)


                                     - 13 -





















<PAGE>

                                 EXHIBIT INDEX



Exhibit                                           Sequentially
Number                                           Numbered Page

          11      Statement re Computation                  16
                  of Per Share Earnings       

           27     Financial Data Schedule                   --
                  (submitted to SEC only)




































                                     - 14 -



Item 6.                   TIFFANY & CO. AND SUBSIDIARIES
EXHIBIT 11        STATEMENT RE COMPUTATION OF PER SHARE EARNINGS
                                   (Unaudited)
                    (in thousands, except per share amounts)
<TABLE>
<CAPTION>

                                                                         For the
                                                              Three Months Ended
                                                                       April 30,
                                                            --------------------
                                                               1997         1996
                                                            -------      -------

<S>                                                         <C>           <C>

PRIMARY EARNINGS PER SHARE:

Net earnings on which primary
   earnings per share are based                             $ 8,880      $ 5,077
                                                            =======      =======
Weighted average number of
 common shares                                               34,722       32,256

  Add:
    Weighted average effect of the
    exercise of stock options                                 1,189        1,144
                                                            -------      -------
Weighted average number of shares on
 which primary earnings are based                            35,911       33,400
                                                            =======      =======
Primary net earnings per common share                       $  0.25      $  0.15
                                                            =======      =======
FULLY DILUTED EARNINGS PER SHARE:

Net earnings on which primary earnings
  per share are based                                       $ 8,880      $ 5,077

  Add:
   Interest and fees on convertible
   subordinated debt, net of
   applicable income taxes                                        -          453
                                                            -------      -------
Net earnings on which fully diluted
  earnings per share are based                              $ 8,880      $ 5,530
                                                            =======      =======
Weighted average number of common
  shares on which fully diluted
  earnings per share are based                               34,722       33,610

   Add:
   Shares assumed upon conversion
   of convertible debt, using the
   "if converted" method                                      1,276        1,786
                                                            -------      -------
Weighted average number of shares
  used in calculating fully diluted
  earnings per share                                         35,998       35,396
                                                            =======      =======
Fully diluted net earnings per common share                 $  0.25      $  0.15
                                                            =======      =======

</TABLE>
                                     - 15-
<PAGE>

<TABLE> <S> <C>


<ARTICLE>                       5
     
<MULTIPLIER>                    1,000
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>               JAN-31-1998
<PERIOD-START>                  FEB-01-1997
<PERIOD-END>                    APR-30-1997
<CASH>                          87,073
<SECURITIES>                    15,000
<RECEIVABLES>                   68,219
<ALLOWANCES>                    6,922
<INVENTORY>                     343,438
<CURRENT-ASSETS>                547,358
<PP&E>                          209,480
<DEPRECIATION>                  80,362
<TOTAL-ASSETS>                  716,536
<CURRENT-LIABILITIES>           192,546
<BONDS>                         0
           0
                     0
<COMMON>                        348
<OTHER-SE>                      390,321
<TOTAL-LIABILITY-AND-EQUITY>    716,536
<SALES>                         199,699
<TOTAL-REVENUES>                199,699
<CGS>                           93,445
<TOTAL-COSTS>                   93,445
<OTHER-EXPENSES>                0
<LOSS-PROVISION>                339
<INTEREST-EXPENSE>              1,896
<INCOME-PRETAX>                 15,579
<INCOME-TAX>                    6,699
<INCOME-CONTINUING>             8,880
<DISCONTINUED>                  0
<EXTRAORDINARY>                 0
<CHANGES>                       0
<NET-INCOME>                    8,880
<EPS-PRIMARY>                   0.25
<EPS-DILUTED>                   0.25
        

</TABLE>


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