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In the 2023-2025 Plan years, E1 will place increased emphasis on activities that help to
redefine the market for energy efficiency through market transformation and customer
education. Market transformation is a high-level framework of programs to create market
change by creating accelerated adoption of energy efficient products, services, and
practices. These efforts often support increasing the stringency and compliance of building
codes. In 2023-2025, E1 is transitioning from a traditional resources acquisition approach
to a market transformation approach for the new residential market. Activities within this
area of focus may include:
Conducting baseline studies and market research to determine current market
state, building code and efficiency literacy levels, and best practices established in
other jurisdictions;
Providing training, education, and supporting industry capacity development for
market actors such as building designers, contractors, builders, and enforcement
officials;
Developing case studies, supporting code awareness and enfor4cement, and
promotional activities to build awareness and compliance; and
Leveraging online tools to engage and inform, increase consumer demand for
energy efficient buildings, and improve access to market actors engaging in high
efficiency construction standards.
[Exhibit E-1, Appendix A, pp. 130-131]
[161]
The only intervenor who specifically commented on the proposal to wind up
the NHC program was the CA. Mr. Love said that he considered it a “mistake” to phase
out the program completely “particularly for building shell measures,” although he
supports the Settlement Plan generally. He went on to say:
…The insulation, windows and doors will remain for many decades and will be much more
expensive to come back later to upgrade. Contractors building new homes will not be the
ones paying the electric bill, so may choose to cut costs on the building shell such as
insulation, windows and doors. Providing incentives can encourage builders to make the
upgrades at the time of initial construction if at least some of the incremental costs are
offset. Returning later to make those upgrades would be far more expensive than the
incremental costs of the upgrades at the time of the new home construction. Having a
better insulated house also allows for easier adoption of heat pumps and permits
downsizing of the HVAC equipment. I hope that a future portfolio will see a return to
supporting further improvements in building shells for new home construction, and that a
reexamination of avoided costs may help make such an effort worthwhile.
[Exhibit E-20, p.14]
[162]
In response to Mr. Love’s comments, E1 said in its rebuttal evidence:
The residential new home construction program component as originally constructed was
not sustainable at this time and was therefore not included in the Settlement Plan. With the
removal of heat pump savings, overall savings for this program component dropped by 70-
Document: 297808