WEST COAST ENTERTAINMENT CORP
10-K, 1997-05-01
VIDEO TAPE RENTAL
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<PAGE>   1
 
================================================================================
 
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
 
                             ---------------------
 
                                   FORM 10-K
                             ---------------------
[X]  ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
             SECURITIES EXCHANGE ACT OF 1934
 
                   FOR THE FISCAL YEAR ENDED JANUARY 31, 1997
 
[ ]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
             SECURITIES EXCHANGE ACT OF 1934
 
              FOR THE TRANSITION PERIOD FROM ________ TO ________.
 
                          COMMISSION FILE NO. 0-28072
 
                      WEST COAST ENTERTAINMENT CORPORATION
             (EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)
 
<TABLE>
<S>                                            <C>
                   DELAWARE                                      04-3278751
       (STATE OR OTHER JURISDICTION OF            (I.R.S. EMPLOYER IDENTIFICATION NUMBER)
        INCORPORATION OR ORGANIZATION)
 
                ROUTE 413 AND DOUBLE WOODS ROAD, NEWTOWN, PENNSYLVANIA 19047
   (ADDRESS OF PRINCIPAL EXECUTIVE OFFICES)                      (ZIP CODE)
</TABLE>
 
                             ---------------------
 
       REGISTRANT'S TELEPHONE NUMBER, INCLUDING AREA CODE: (215) 968-4318
 
          SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:
                                      NONE
          SECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT:
                     COMMON STOCK, $.01 PAR VALUE PER SHARE
                                (TITLE OF CLASS)
 
                             ---------------------
 
     Indicate by check mark whether (1) the Registrant has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
Registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days.     Yes  [X]     No  [ ]
 
     Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulations S-K is not contained herein, and will not be contained, to
the best of the Registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or an
amendment to this Form 10-K.  [X]
 
     The aggregate market value as of April 15, 1997 of Common Stock held by
non-affiliates of the Registrant was approximately $62,956,000.
 
     The number of shares of Common Stock outstanding as of April 15, 1997 was
13,167,242.
 
                             ---------------------
 
                      DOCUMENTS INCORPORATED BY REFERENCE
 
     The Registrant intends to file a definitive Proxy Statement pursuant to
Regulation 14A within 120 days of the end of the fiscal year ended January 31,
1997. Portions of such Proxy Statement are incorporated by reference in Part III
of this Annual Report on Form 10-K.
================================================================================
<PAGE>   2
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
                        1997 ANNUAL REPORT ON FORM 10-K
 
                               TABLE OF CONTENTS
 
<TABLE>
<CAPTION>
                                                                                          PAGE
                                                                                          ----
<S>          <C>                                                                          <C>
                                            PART I
Item 1.      Business...................................................................     1
Item 2.      Properties.................................................................    15
Item 3.      Legal Proceedings..........................................................    15
Item 4.      Submission of Matters to a Vote of Security Holders........................    15
             Executive Officers.........................................................    16
                                           PART II
Item 5.      Market for the Registrants' Common Stock and Related Stockholder Matters...    18
Item 6.      Selected Consolidated Financial Data.......................................    19
Item 7.      Management's Discussion and Analysis of Financial Condition and Results of
             Operations.................................................................    20
Item 8.      Financial Statements and Supplementary Data................................    30
Item 9.      Changes in and Disagreements with Accountants on Accounting and Financial
             Disclosure.................................................................    50
                                           PART III
Item 10.     Directors and Executive Officers of the Registrant.........................    50
Item 11.     Executive Compensation.....................................................    50
Item 12.     Security Ownership of Certain Beneficial Owners and Management.............    50
Item 13.     Certain Relationships and Related Transactions.............................    50
                                           PART IV
Item 14.     Exhibits, Financial Statement Schedules and Reports on Form 8-K............    51
</TABLE>
<PAGE>   3
 
                                     PART I
 
ITEM 1.  BUSINESS
 
GENERAL
 
     The Company is one of the four largest owners, operators and franchisors of
video retail specialty stores in the United States in terms of system-wide
revenues and pro forma Company revenues. In addition, the Company believes it is
one of only two domestic video specialty retailers that has stores outside North
America. The Company competes directly against major regional and national video
rental stores in most of its markets and believes it is a leading video
specialty retailer, in terms of number of stores, in all of the major markets in
which Company-owned stores operate. At January 31, 1997, as a result of
consummation of the Recent Acquisitions (as described below), West Coast owned
and operated 264 video specialty stores and franchised 267 video specialty
stores located in 24 states, principally in the Northeast and Midwest, and three
foreign countries.
 
     The Company's goal is to be a leading video specialty retailer with a
distinctive approach to operations and growth. The Company's stores are designed
and managed to create an atmosphere that enhances the appreciation of movies,
children's video programming and video games. Each of the Company's stores rents
and sells videocassettes and rents video games and also sells certain popular
electronic accessories and a variety of confectionery items. Sites for the
Company's stores within each designated trade area are selected on the basis of
such factors as visibility, ready accessibility (particularly for evening
drivetime parking), signage and adaptability of existing structures to the
Company's requirements, as well as cost considerations. The Company's stores
vary in size, layout and inventory according to local market needs. The
Company's stores range in size from 800 square feet to 12,000 square feet and
generally carry a comprehensive selection of 7,000 to 17,000 prerecorded
videocassettes. System-wide, a majority of the Company's stores are currently
operated under the West Coast Video(R) name and the remainder are operated under
such names as Videosmith(R) and Palmer Video(TM). The Company's capital
expenditure plan provides for the integration of the West Coast Video(R) name
and logo and its registered trademark The Movie Buff's Movie Store(R) into those
domestic stores and foreign owned and operated stores which currently operate
under other trade names and to install certain distinctive West Coast Video(R)
layout and fixtures in such stores at a rate of at least 125 stores per year at
a cost of approximately $32,000 per store. At present, 41 stores have been so
rebranded and 70 stores are being converted during the first two quarters of the
current year.
 
     As described in more detail below, the Company intends to expand its
presence by acquiring independently owned stores as well as stores owned by
existing West Coast Video(R) franchisees, selectively developing new stores and
expanding its franchise system through acquisitions and area development
agreements.
 
     SPECIAL NOTE ON FORWARD-LOOKING STATEMENTS.  Certain statements in this
Annual Report on Form 10-K, under the captions "Management's Discussion and
Analysis of Financial Condition and Results of Operations," "Business" and
elsewhere relate to future events and expectations and as such constitute
"forward-looking statements" within the meaning of the Private Securities
Litigation Reform Act of 1995. For this purpose, any statements contained herein
that are not statements of historical fact may be deemed to be forward-looking
statements. Without limiting the generality of the foregoing, the words
"believes," "anticipates," "plans," "expects," and similar expressions are
intended to identify forward-looking statements. Such forward-looking statements
involve known and unknown risks, uncertainties and other factors which may cause
the actual results, performance or achievements of the Company to be materially
different from any future results, performance or achievements expressed or
implied by such forward-looking statements. Such factors include, among other
things, the following considerations, as well as those factors set forth under
the caption "Factors Affecting Future Results" in Item 7 below:
 
     The Company's rapid growth, particularly its acquisition between May 1996
and December 1996 of 26 chains operating 240 video specialty stores and
franchising an additional 20 stores and its subsequent anticipated acquisition
of 21 chains operating 126 stores and franchising 141 stores (including 30 owned
and operated stores and 141 franchised stores located in foreign countries)
through the Prospective Acquisitions (as described below), could strain the
Company's ability to manage operations, integrate newly acquired
 
                                        1
<PAGE>   4
 
stores into its systems and effectively pursue its growth strategy. The Company
competes with many others, including the Blockbuster Entertainment division of
Viacom, Inc. ("Blockbuster"), having significantly greater financial and
marketing resources, market share and name recognition than the Company. Further
developments in competing technologies could have a material adverse effect upon
the video retail industry and the Company's financial condition and results of
operations. Industry and Company revenues are somewhat seasonal and may be
affected by many factors, including variations in the acceptance of new release
titles available for rental and sale, the extent of marketing and promotional
programs, weather, special or unusual events and other factors that may affect
retailers in general. There can be no assurance that stores already acquired or
acquired in the future will perform as expected or that the prices paid for such
stores will prove to be advantageous. Acquisitions of stores within the
exclusive territories of existing West Coast Video(R) franchised stores may
require the Company to relocate or sell such acquired stores, assist the
franchisee to relocate, grant the franchisee additional franchises or
territorial or other rights, agree to terminate the franchise or include the
franchisee's stores in the Company's intended program of acquisitions. The
Company's management does not have significant experience in operating a company
as large as the Company now is.
 
COMPETITIVE STRENGTHS
 
     The Company's strategy is to strengthen its position as an industry leader
while maximizing revenues and operating cash flow. The key elements of the
Company's operating strategy are:
 
     - Building a Strong Presence in Selected Markets.  The Company seeks to
       concentrate its stores in chosen markets where it ranks among the two
       leading video retailers. In each of the New York-New Jersey Metro,
       Boston, Philadelphia, Columbus and Louisville metropolitan areas, West
       Coast believes that it has more outlets than all, or all but one, of its
       competitors. This concentration enables the Company to conduct highly
       targeted marketing programs to maximize penetration within its selected
       markets, to maximize operating efficiencies in inventory management,
       training and store supervision and to promote accessibility to customers
       by clustering store locations. The Company also expects to expand through
       acquisitions and area development agreements in a manner consistent with
       its general policy of achieving concentration in targeted markets.
 
     - Capitalizing on Economies of Scale.  Due to its size, the Company enjoys
       key operating efficiencies, including substantial discounts in purchasing
       video products and advertising media. West Coast has developed
       sophisticated in-house capabilities in marketing, purchasing, management
       information systems ("M.I.S.")/telecommunications, retailing and other
       areas of operations which provide proven management support services to
       its local stores. The Company employs software systems for the purposes
       of monitoring and managing store inventory, sales, purchases and customer
       memberships. These centralized management systems have enabled the
       Company to improve the operating cash flow of stores acquired by West
       Coast from smaller chains or individual owners. In evaluating acquisition
       candidates, the Company seeks to identify stores with the potential for
       improved profitability.
 
     - Customizing Stores for Local Demographics.  The Company operates five
       distinct store formats tailored to appeal to particular demographic
       segments: urban boutiques, urban superstores, rural superstores, suburban
       superstores and upscale suburban superstores. The Company's stores carry
       between 7,000 and 17,000 videocassettes. These formats vary in terms of
       square footage, store design and layout. While several of its competitors
       have chosen uniform, chain-wide store formats and locations, the Company
       believes that having available store formats that take into account
       population density and other demographic characteristics is critical in
       allowing penetration into market areas that do not conform to uniform,
       chain-wide standards. Each format is intended to optimize usage of real
       estate. Although most of the Company's stores have over 4,000 square feet
       per store, some are smaller, custom-designed stores, including some urban
       stores which are formatted as compact boutiques containing almost as many
       videocassettes as larger stores and featuring a wide variety of catalog
       titles.
 
       The Company's in-house purchasing department tailors its selection of
       newly released titles and video games to the specific demographics of
       each Company-owned store and, through its proprietary
 
                                        2
<PAGE>   5
 
       monthly publication, "The Projector," suggests specific purchase
       quantities on a title-by-title basis for franchised stores having varying
       demographic profiles and sales volumes.
 
     - Providing Comprehensive Customer Service.  West Coast believes that it
       builds customer loyalty and promotes additional store visits and product
       rentals by offering superior customer service through a highly trained
       sales force having comprehensive product knowledge. The Company's
       approach is epitomized by its slogan The Movie Buff's Movie Store.(R) The
       Company believes its sales force's appreciation and understanding of
       movies, children's video programming and interactive electronic
       entertainment products can result in a higher level of service than most
       of its competitors. One criterion used in the Company's recruitment and
       selection of employees is their general knowledge in regard to movies and
       electronic games. In addition, employees undergo continuous training to
       increase their knowledge about the store's video titles and about cinema
       and electronic games in general. The Company believes that the
       implementation of this strategy in the stores which it acquires can
       result in higher sales per customer, higher overall customer
       satisfaction, higher customer loyalty, lower employee turnover levels and
       higher catalog title inventory turnover.
 
The key elements of the Company's growth strategy are:
 
     - Pursuing Acquisitions in Highly Fragmented Industry.  The Company
       believes that its most significant opportunity for growth over the next
       several years will continue to be the acquisition of existing video
       retailers. The industry remains highly fragmented with approximately
       28,000 video retailers in the United States, approximately half of which
       are operated by operators of one or two stores. Existing video retailers
       typically have an established customer base and favorable location. The
       criteria for acquisition candidates includes store location and
       demographics, profitability, store sales volume, store size and
       management personnel. In addition, the Company seeks acquisition
       candidates that have the potential to realize expense reductions and
       improved store management through integration into the Company's
       information and inventory management systems and marketing and
       advertising programs.
 
       The Company believes that there are a significant number of attractive
       acquisition candidates, including West Coast Video(R) franchisees, and/or
       store sites available in its selected markets. The Company expects to
       acquire an additional 126 stores in the Prospective Acquisitions in early
       1997 (including 34 stores owned by West Coast Video(R) and Palmer
       Video(TM) franchisees) and franchisor's rights with respect to 141
       stores. The key factors that the Company considers in determining its
       rate of expansion include store location, local demographics, historical
       or projected profitability of stores and potential for integration into
       the Company's operating systems and implementation of the Company's
       operating strategy.
 
     - Continuing to Acquire West Coast Franchisee Stores.  The Company intends
       to pursue the acquisition of individual or small chains of video
       specialty stores within the West Coast Video(R) franchising system. As
       franchisor, the Company maintains a right of first refusal to purchase
       these stores and intends to selectively acquire these stores in the
       future at prices which it considers to be reasonable and where it
       believes that it can increase store revenues by deploying its own
       capital, human and other resources and can achieve a higher return to the
       Company on store operations by fully integrating the stores into the
       Company's operating systems, thereby managing costs and generating
       operating profits that exceed the Company's franchise royalty fees from
       such stores. West Coast Video(R) franchisee-owned stores are typically of
       high quality and conform with the Company's own video retail strategy.
       Consistent with this strategy, as part of the Recent Acquisitions, the
       Company acquired 33 video retail stores located primarily in
       Massachusetts and New Jersey which had theretofore been owned and
       operated by franchisees and anticipates acquiring an additional 31 West
       Coast Video(R) stores and three Palmer Video(TM) stores from franchisees
       in the Prospective Acquisitions.
 
     - Expanding the Company's Franchise System through Area Development
       Agreements and Acquisitions. The Company has begun to enter into area
       development agreements which contemplate the establishment of 20 or more
       stores within a given territory by a single developer. See "--
       Franchising." The Company also intends to expand the geographic scope of
       its franchise system. The Prospective Acquisitions include a chain of 79
       franchised stores in Australia and a chain of 62 franchised stores in
 
                                        3
<PAGE>   6
 
       Canada. The Company currently has nine franchised stores in Canada, one
       in Curacao and two in Peru.
 
     - Selectively Developing New Stores.  The Company plans to open new video
       retail stores in locations where acquisition of existing stores is
       impracticable but favorable store location studies indicate a substantial
       probability of success for a new store. Most of these locations are
       within the Company's existing areas of geographic concentration.
 
OPERATIONS
 
     The Company's management operating systems have been developed and tested
over the years. Management believes that these systems will allow the Company to
grow without incurring substantial incremental general and administrative
expense. At January 31, 1997 the West Coast corporate staff included 72
professionals working in the following capacities:
 
<TABLE>
<CAPTION>
                                                                                NUMBER OF
                                    DEPARTMENT                                  EMPLOYEES
    --------------------------------------------------------------------------  ---------
    <S>                                                                         <C>
    Marketing/Movies & Games Management.......................................      18
    Purchasing/Materials Management...........................................       3
    M.I.S./Telecommunications.................................................       6
    Retail Operations/Store Development.......................................      10
    Accounting................................................................      22
    Distribution Services.....................................................       5
    Executive Administration..................................................       6
    Corporate Office Services.................................................       2
                                                                                    --
              Total...........................................................      72
                                                                                    ==
</TABLE>
 
     MARKETING/MOVIES & GAMES MANAGEMENT.  The Company currently has in place a
centralized professional marketing department supporting all of the Company's
video specialty stores. The Company's in-house art department provides the
resources of a full service agency and utilizes an integrated computerized
system for in house scanning, page layout and mechanical production,
illustrations and color printing. Management believes this in-house creative
capacity has resulted in substantial cost savings and enhanced production
efficiencies for the Company's owned and operated stores and franchised stores.
 
     The Company develops an extensive semi-annual marketing campaign several
months in advance of its six-month implementation period. The store managers'
kits for these campaigns provide national and regional promotions and media
flight schedules in a format that is designed to facilitate local store
customization. The campaigns have earned a wide variety of national awards from
the Video Software Dealers Association in the past five years, including "Best
Overall Campaign," "Best Community Service" and "Best Special Media/Special
Events." These campaigns have increased the familiarity of existing and
potential customers with the Company and are also intended to increase customer
rental and purchase transactions and frequency of visits.
 
     The Company uses radio and newspaper advertising and direct mail
solicitation to promote its business in the markets in which the Company
competes and uses television advertising in those metropolitan areas where the
Company is a dominant player. The marketing department has a dedicated staff
that publishes and distributes a proprietary, full color monthly consumer
magazine, "Spotlight on Video(TM)," which promotes new releases and special
offers exclusive to the Company.
 
     The costs of the Company's marketing department are funded in part by a
contribution from West Coast's domestic franchisees that is required to be
devoted to advertising and marketing. Such contribution is equal to 1% of the
franchisees' gross revenues. Another 1% contribution is required to be devoted
to local advertising. In addition to these contributions, the Company offsets
the costs of its advertising with cooperative advertising funds and market
development funds made available by movie studios and suppliers to promote
certain videocassettes. The Company expects that it will receive increased
amounts of these third-party funds as the Company grows.
 
                                        4
<PAGE>   7
 
     PURCHASING.  The Company believes that the consistent selection of movies
that appeal to the consumer is a significant feature of its operations. The
Company's movie and electronic entertainment purchasers each have, on average,
over eight years of industry experience. The rental entertainment purchasers use
computerized purchasing models that analyze data in regard to the sales and
rental performance of individual titles from the Company's stores on-line
through the Company's POS systems. The Company also publishes a proprietary
monthly publication, "The Projector(TM)," for owned and operated stores and
franchised stores that projects suggested purchase quantities on a
title-by-title basis for stores of varying demographic profiles and rental
volume levels. The Company believes its purchasing department has considerable
specific expertise in evaluating, finding distribution sources for and
purchasing independent, arthouse, foreign and other highly entertaining films
that are frequently not noticed or are ignored by other video specialty chains.
 
     M.I.S./TELECOMMUNICATIONS.  The Company utilizes Point of Sale ("POS")
software with continuous inventory and customer database and extensive
management reporting capabilities. Nearly all of its franchisees utilize such
POS software, and the Company is installing new software that will make more
detailed data available faster on a system-wide basis. In addition, the
Management Information Systems department provides a broad range of services to
management as well as to owned and operated stores and franchised stores. Such
services include: management of various relational databases which aid in movie
and interactive electronic entertainment products purchasing; store site
evaluation and selection and customer profiling and targeting; on-line POS and
other store and corporate software maintenance, service and repair; technical
support for the installation of store computer hardware and software;
maintenance of hardware support agreements; on-line verification of franchisee
revenues for royalty audit purposes; Company and franchisee staff POS system
training; and enhancement and upgrading of POS software.
 
     RETAIL OPERATIONS.  The Company has developed, at considerable time and
expense, comprehensive retail operations policy and procedure manuals to achieve
standardization among its Company-owned stores, as well as its franchisees. In
addition, the Company's retail operations group works directly with both
corporate and franchisee stores to provide assistance on a broad range of
operational issues including: competitive strategies; product pricing; revenue
enhancement; expense management; risk management; loss prevention for security
and safety systems; new site analysis and selection; remerchandising and
renovation plans and analysis. The retail operations group provides training and
orientation to new franchisees as well as ongoing training programs. The retail
operations group has also developed a detailed timetable and manual and provides
direct assistance in the opening of new franchised stores as well as owned and
operated stores, including obtaining permits/licenses, financing equipment,
providing opening checklists and store configuration options, formulating
construction guidelines, initiating vendor contacts, helping to manage and meet
exterior signage specifications and wage and hiring guidelines, and developing
professional service and vendor contacts.
 
RECENT ACQUISITIONS
 
     Between May 17, 1996 and December 3, 1996, the Company acquired from 26
selling groups a total of 240 video specialty stores (including 33 stores owned
by 11 West Coast Video(R) franchisees) plus franchisor's rights in regard to 20
franchised stores (the "Recent Acquisitions").
 
                                        5
<PAGE>   8
 
     STORES ACQUIRED.  The following table briefly describes each of the Recent
Acquisitions:
 
<TABLE>
<CAPTION>
                                            NUMBER OF OWNED                           ACQUISITION
               SELLER(S)                  AND OPERATED STORES        LOCATION            DATE
- ----------------------------------------  -------------------     --------------    ---------------
<S>                                       <C>                     <C>               <C>
West Coast Video(R) franchisees (the
  "1996 Franchisees")...................           33(1)          PA, MA, FL, NJ    May and
                                                                  and OH            November 1996
Palmer Corporation and certain
  affiliates ("Palmer Video")...........           43(2)          NY and NJ         May 1996
American Video, Inc. and certain
  affiliates (collectively, "Red
  Giraffe").............................           31             IN, KY and OH     May 1996
Anthony Cocca's Videoland, Inc. and
  certain affiliates ("Videoland")......           46             PA and OH         May 1996
Group of 15 entities under common
  control, each doing business under the
  name Super Video Stores
  ("SuperVideo")........................           14             NJ                September 1996
Video Giant, Inc. ("Video Giant").......           12             TX, LA, OK, AR    May 1996
                                                                  and FL
Great American Video Realty, Inc.
  ("Great American")....................           10             NJ and NY         November 1996
Ohio Entertainment Corp. ("Ohio
  Entertainment").......................            5             OH                November 1996
A-Z Video Systems, Inc. ("A-Z Video")...           12             NJ and PA         May 1996
Showtime, Inc. ("Showtime Video").......           12             VA                May 1996
Certain entities under common control
  ("Video Video").......................            3             NJ                May 1996
Wellesley Entertainment, Inc.
  ("Wellesley Entertainment")...........            6             MA                November 1996
First Choice Video, Inc. ("First Choice
  #1")..................................            4             OH                November 1996
PictureShow Video, Inc. and certain
  affiliates ("PictureShow #1").........            5             OH and KY         August 1996
Reel Entertainment, Inc. ("Reel
  Entertainment #1")....................            2             LA                October and
                                                                                    November 1996
L.A. Video, Inc. ("L.A. Video").........            2             OH                November 1996
                                                  ---
          Total.........................          240(3)
                                                  ===
</TABLE>
 
- ---------------
(1) Includes ten stores owned by Pottstown Video, Inc. and its affiliates
    ("Curran"), six stores owned by New Age Entertainment, Inc., four stores
    owned by HB Associates, Inc. and a total of 13 stores owned by eight other
    franchisees or groups of related franchisees.
 
(2) Includes two stores owned by partnerships in which the Company has a
    controlling 50% or 51% partnership interest. West Coast also acquired Palmer
    Video's rights as franchisor of 20 franchised stores located in New Jersey
    and Massachusetts.
 
(3) The Company subsequently acquired one additional store in Louisiana in March
    1997 and one additional store in Massachusetts in April 1997.
 
     All of the Recent Acquisitions were asset purchases, except for the Palmer
Video and Video Giant Acquisitions, which were mergers, and the Showtime Video
Acquisition, which was a stock purchase.
 
     CONSIDERATION PAID.  In connection with the Recent Acquisitions, the
Company paid or undertook to pay aggregate consideration (excluding related
costs and expenses, assumed liabilities and remaining future contingent
consideration, and subject to various adjustments and elections to pay in cash
or stock) of $117.7 million, consisting of $75.6 million paid or to be paid in
cash and $42.1 million paid or to be paid in shares of Common Stock
(approximately 3.6 million shares that were valued for this purpose at an
average of $11.69 per share, reflecting, in the case of the May 1996 closings,
the Initial Public Offering price and, in the case of subsequent closings,
average trading prices at the times of the respective closings) together with
approximately $7.5 million of acquisition costs and expenses, $8.5 million of
assumed liabilities and $0.4 million of minimum remaining contingent
consideration.)
 
                                        6
<PAGE>   9
 
     The following table sets forth the consideration paid or to be paid for the
stores acquired in connection with the Recent Acquisitions:
 
<TABLE>
<CAPTION>
                                        CASH(1)                COMMON STOCK
                                  --------------------     --------------------
                                    AMOUNT        %(2)       AMOUNT        %(2)      TOTAL (3)
                                  -----------     ----     -----------     ----     ------------
<S>                               <C>             <C>      <C>             <C>      <C>
1996 Franchisees (11
  groups)(4)....................  $17,642,137      82%     $ 3,748,971      18%     $ 21,391,108(5)
Palmer Video....................   10,039,444      50%      10,039,484      50%       20,078,928
Red Giraffe.....................   11,486,250      70%       4,838,886      30%       16,325,136(6)
Videoland.......................    7,676,683      69%       3,450,006      31%       11,126,689(6)
Super Video.....................    6,640,982      63%       3,919,000(7)   37%       10,559,982
Video Giant.....................    1,738,547      18%       7,832,074      82%        9,570,621(6)
Great American..................    3,373,609      61%       2,200,000      39%        5,573,609
Ohio Entertainment..............    2,617,985      54%       2,245,000      46%        4,862,985
A-Z Video(8)....................    4,300,000     100%                                 4,300,000
Showtime Video..................    3,500,000     100%                                 3,500,000(6)
Video Video.....................    2,500,000     100%                                 2,500,000
Wellesley Entertainment.........    1,102,500      50%       1,102,500      50%        2,205,000
First Choice #1.................    1,007,667      46%       1,170,906      54%        2,178,573
Picture Show #1.................    1,240,000      60%         840,000      40%        2,080,000
Reel Entertainment #1...........      600,000      71%         250,000      29%          850,000
L.A. Video......................      133,257      23%         440,000      77%          573,257
                                  -----------              -----------              ------------
          Total.................  $75,599,061(9)           $42,076,827              $117,675,888(9)
                                  ===========              ===========              ============
</TABLE>
 
- ---------------
 (1) Includes cash used to repay assumed indebtedness or other assumed
     obligations at closing, but excludes approximately $8.5 million of assumed
     liabilities.
 
 (2) Percentage of total consideration for each of the Recent Acquisitions
     represented by the cash component and by the stock component (if any),
     respectively.
 
 (3) Subject, in some cases, to subsequent post-closing adjustment based upon
     the amount by which each Seller's working capital, as defined, or cash
     available at closing, or the amount of sick pay and vacation pay then
     accrued, exceeded or was less than a specified amount, as well as the
     amount of certain prepaid rentals, insurance premiums and other prepaid
     expenses.
 
 (4) An executive officer of the Company, Donald Weiss, was a director of, and
     an investor in, one of these sellers. See "Certain Transactions."
 
 (5) Excludes a total of $2,333,851 paid, or to be paid, to the former owner of
     West Coast Entertainment, Inc., West Coast Video Enterprises, Inc., West
     Coast Services, Inc., Premier Advertising, Inc. and Game Power
     Headquarters, Inc. (the "WCEI Companies") and Jules E. Gardner and Kenneth
     R. Graffeo, two former executive officers of the WCEI Companies (who are
     now executive officers of the Company), pursuant to the terms of the
     acquisition by the Company of the franchise-related operating assets of the
     WCEI Companies in July 1995. See "Certain Transactions."
 
 (6) The Company became obligated to make certain additional payments of cash
     and/or Common Stock to these sellers at specified times following the
     respective opening dates of certain newly opened stores included in the May
     1996 Recent Acquisitions (four Red Giraffe stores, two Showtime Video
     stores, one Video Giant store and 12 Videoland stores) in an amount
     determined on the basis of certain financial measurements for such stores
     for specified 12-month or other periods. In addition to the additional
     payments for 13 of such stores, which are included in the foregoing table,
     the Company has estimated the total of all such contingent payments for the
     remaining six stores at approximately $400,000. Upon consummation of the
     Recent Acquisition of Showtime Video, the Company advanced $250,000 to such
     seller to defray certain build-out and operating expenses of these stores;
     such advances will be applied as an offset against payments, if any, made
     in respect of newly opened stores.
 
 (7) A total of 213,524 shares payable on March 30, 1997 and on September 30,
     1997 are subject to redetermination based on the closing price of Common
     Stock on Nasdaq on each such issuance date, if such closing price is less
     than the originally determined average trading price ($9.177 per share).
     The additional consideration to be paid to this seller in such event is
     payable, at the Company's election, in cash and/or in shares of Common
     Stock valued for this purpose on the basis of the subsequent closing price.
     On March 30, 1997, an additional 37,835 shares became payable pursuant to
     this provision.
 
 (8) An executive officer of the Company, Donald R. Thomas, was an executive of,
     and had a 2% equity interest in, this seller. See "Certain Transactions."
 
 (9) Excludes $855,262 paid in cash for two additional stores acquired in March
     and April, 1997.
 
     A portion of the net proceeds of the Company's initial public offering of
Common Stock on May 17, 1996 (the "Initial Public Offering"), together with $1.7
million of borrowings under the Company's credit facility
 
                                        7
<PAGE>   10
 
with PNC Bank, NA (the "Existing Credit Facility"), was used to finance the cash
portion of the purchase price of the Recent Acquisitions that were consummated
in May 1996 ($53.0 million, subject to further adjustment as described in the
notes to the above table) and approximately $4.4 million of acquisition costs
(including the amounts described in note (5) to the above table) and $0.3
million relating to the acceleration of certain obligations to the former owners
of the WCEI Companies. The cash portion of the purchase price of the Recent
Acquisitions that were consummated thereafter ($22.6 million, subject to
adjustment as described in the notes to the above table, together with
approximately $2.8 million of acquisition costs and expenses (including the
amounts described in note (5) to the above table), was financed with borrowings
under the Existing Credit Facility.
 
     The Company also paid or expects to pay (excluding any further contingent
consideration) with respect to the Recent Acquisitions, $42.1 million in shares
of Common Stock (approximately 3.6 million shares that were valued for this
purpose at prices ranging from $9.113 to $13.00 per share, reflecting the
Initial Public Offering price and average trading prices at the times of the
respective closings). Approximately 0.8 million (including 0.2 million shares to
be issued in conjunction with the March 1997 installment) of such shares are to
be issued in subsequent installments through March 30, 1998.
 
     The terms of the Recent Acquisitions were negotiated at arm's length. In
connection with the Recent Acquisitions, certain of the sellers and their
affiliates entered into consulting and/or employment agreements with the
Company. These include Peter Balner, who has become Executive Vice
President -- Corporate Retail Operations and Development and a director of the
Company and nine other persons who have become Vice Presidents or Regional Vice
Presidents, but have not become executive officers or directors, at annual
salaries ranging from $65,500 to $210,000.
 
PROSPECTIVE ACQUISITIONS
 
     The Company has entered into, or expects to enter into, definitive
agreements with 21 selling groups (collectively, the "Prospective Sellers") to
acquire a total of 126 video specialty stores (including 31 stores owned by nine
groups of West Coast Video(R) franchisees and three stores owned by two groups
of Palmer Video(TM) franchisees), plus franchisor's rights of two of the
Prospective Sellers with respect to 141 franchised video specialty stores (the
"Prospective Acquisitions"). All of the Prospective Acquisitions are asset
purchases, except for one, which is a stock purchase and one which involves the
purchase of the stock of certain of the Prospective Seller's subsidiaries. The
terms of the Prospective Acquisitions have been, or will be, negotiated at arm's
length. In connection with the Prospective Acquisitions, certain of the
Prospective Sellers and their affiliates have entered into, or expect to enter
into, consulting and/or employment agreements with the Company. The closing of a
majority of the Prospective Acquisitions is conditioned upon, among other
things, the Company's ability to raise sufficient funds, and there can be no
assurance that the Prospective Acquisitions will be consummated. None of the
Prospective Acquisitions are conditioned upon closing any of the other
Prospective Acquisitions.
 
     Stores to be Acquired.  The stores to be acquired are located primarily in
the Northeastern United States, Australia, and Canada. See "-- Store Locations."
None of the 21 chains have more than 30 owned and operated stores.
 
     The 126 stores typically range in size from 3,000 to 7,000 square feet and
employ approximately 300 persons full-time and approximately 800 persons
part-time. The leases for the stores generally do not vary in important respects
from the typical lease for the Company's existing stores.
 
     Consideration to be Paid.  In connection with the Prospective Acquisitions,
the Company expects to pay aggregate consideration of approximately $53.3
million in cash, excluding related acquisition costs and expenses, assumed
liabilities and certain contingent consideration, and subject to various
adjustments and to elections to pay in cash or stock. No single Prospective
Seller will receive more than $10 million for its stores.
 
     Puts, Calls or Commitments on Additional Stores.  The Company is required
to purchase a total of 14 recently opened or to be opened stores from five of
the sellers in the Recent Acquisitions during 1997 and 1998 at prices to be
determined on the basis of multiples of their respective net operating cash flow
(as defined) for specified periods. In addition to those stores and the
Prospective Acquisitions, it is possible, but not yet probable, that the Company
will acquire additional video specialty stores pursuant to the following
 
                                        8
<PAGE>   11
 
arrangements. The Company has options to acquire two stores from certain
Massachusetts franchisees that are exercisable in September 1997 and February
1999, respectively. In August 1996 the Company entered into a cross-purchase
agreement with the sellers of the Picture Show chain (see "Recent
Acquisitions"), under which such sellers have the right to require the Company
to buy, and the Company has the right to require such sellers to sell, up to
four additional stores operated or to be operated by such sellers. Such options
are exercisable during specified periods between August 1997 and October 2000.
The purchase prices for such additional stores will be equal to a multiple of
their respective net operating cash flow (as defined) for specified periods and
will be payable by delivery of shares of Common Stock valued for this purpose at
approximately $9.113 per share. For a description of certain puts and calls with
respect to up to 51 franchised stores which are to be developed in the future
under two area development agreements, see "-- Franchising."
 
STORE LOCATIONS
 
     The following table lists the number of stores owned and franchised by the
Company in each state or foreign country, including the stores acquired through
the Recent Acquisitions, at January 31, 1997 excluding the stores to be acquired
in the Prospective Acquisitions and two stores acquired by West Coast in March
and April, 1997. Currently, more than 80% of the Company's owned and operated
stores and more than 80% of its franchised stores are located in the Northeast
and Midwest. Following consummation of the Prospective Acquisitions, these
percentages will be approximately 75% and 50%, respectively. The owned and
operated stores expected to be acquired are located primarily in Pennsylvania
(28), New York (19), New Jersey (15), and Australia (29); the franchised stores
expected to be acquired are located in Australia (79) and Canada (62).
 
<TABLE>
<CAPTION>
                                                                     NUMBER OF
                                                                     OWNED AND            NUMBER OF         TOTAL
                    STATE OR FOREIGN COUNTRY                      OPERATED STORES     FRANCHISED STORES     STORES
- ----------------------------------------------------------------  ---------------     -----------------     ------
<S>                                                               <C>                 <C>                   <C>
Pennsylvania....................................................         52                   89              141
New Jersey......................................................         57                   68              125
Ohio............................................................         47                   12               59
Massachusetts...................................................         33                   14               47
New York........................................................         17                    5               22
Kentucky........................................................         17                   --               17
Indiana.........................................................         12                    1               13
Illinois........................................................         --                   15               15
Virginia........................................................         12                    2               14
Florida.........................................................          4                   10               14
Maryland........................................................         --                   13               13
Arkansas........................................................          4                   --                4
Louisiana.......................................................          4                    3                7
Texas...........................................................          2                    3                5
California......................................................         --                    5                5
Delaware........................................................         --                    4                4
Oklahoma........................................................          3                   --                3
Minnesota.......................................................         --                    3                3
Arizona.........................................................         --                    2                2
Oregon..........................................................         --                    2                2
Connecticut.....................................................         --                    1                1
Maine...........................................................         --                    1                1
Michigan........................................................         --                    1                1
Tennessee.......................................................         --                    1                1
Canada..........................................................         --                    9                9
Peru............................................................         --                    2                2
Curacao.........................................................         --                    1                1
                                                                        ---                  ---              ---
         Total..................................................        264                  267              531
                                                                        ===                  ===              ===
</TABLE>
 
                                        9
<PAGE>   12
 
PRODUCTS AND PRICING
 
     The Company's primary source of revenue is the rental of videocassettes.
The Company's stores feature between 7,000 and 17,000 videocassettes. At
present, the Company's domestic stores generally rent new release titles for
$2.00 to $3.00 for one day, depending on the age and popularity of the title,
while catalog titles rent for $1.00 to $2.00 for one day. Video games generally
rent for $3.00 for one day. The Company regularly reviews and determines its
rental prices for titles based on the length of time each title has been
available on videocassette and the frequency of rentals for each title. Movie
titles are classified into a variety of thematic categories, including certain
categories which are custom tailored to local tastes and demographic profiles
and are displayed alphabetically within those categories. The Company attempts
to keep available within each store sufficient numbers of current popular
titles, as well as a significant selection of catalog titles, to satisfy
customer demand.
 
     West Coast also offers videocassettes for sale. Generally, previously
viewed videocassettes are sold for $7.99 to $11.99 beginning 12 weeks after a
new title is released to video specialty stores. Sales of new videocassettes are
generally priced at $15.99 to $20.99. Based on anticipated growth in the overall
market for videocassette sales, planned improvements in the Company's
videocassette sales merchandising and the reported revenue mix of other video
retailers, the Company expects its per store sales of new (and, to a lesser
extent, used) videocassettes to increase.
 
     In addition to video rentals and sales, West Coast also rents and sells
video game products compatible with various game hardware platforms and personal
computers. Media consultant and economist Wilkofsky Gruen Associates, Inc.
("Gruen Associates") has estimated that domestic interactive electronic
entertainment software revenue will increase from approximately $5.7 billion in
1995 to approximately $8.8 billion in 2002. The Company expects per store rental
revenue of interactive electronic entertainment products to increase because of
an overall rise in the popularity of CD-ROM and new hardware formats. As a
result, the Company believes that its Game Power HeadquartersSM format will
experience significant growth in the next several years.
 
SUPPLIERS
 
     The Company purchases approximately 50% of its rental videocassette and
video game products from Ingram Entertainment, Inc. ("Ingram"). West Coast
currently receives marketing funds and an advertising allowance from Ingram
based upon a percentage of the Company's videocassette and video game purchases.
In addition, the Company currently has an unsecured open account with
outstanding amounts due 60 days from invoice for all rental, sell-through and
game product purchases and 90 days from invoice for all sell-through product
intended for new store openings and Christmas catalog product. Other suppliers
of products include Baker & Taylor and Star Video for videocassettes and Acclaim
Entertainment, Inc., Activision, Alliance Distribution, American Technos, Atlus,
Capcom, Eidos Interactive, Electro Source, Electronic Arts, Fox Interactive,
Interact (Recoton), Interplay, Jaleco, Koei, Konami, Maxis, Merisel, Inc., Sega
of America, Star Video, SVG, Titus, UBISoft, Video By Cycling, VLM Entertainment
Group and Waxworks for video games. The Company is contractually obligated to
purchase from Ingram at least 50% of its annual requirements for products
through July 1, 1997, the lesser of 30% of its annual requirements or $25
million through July 1, 2000 and the lesser of 25% of its annual requirements or
$25 million through July 1, 2002. Ingram may terminate this contract at any time
for any reason upon 90 days prior written notice. If the relationship with
Ingram were terminated, the Company believes that it could readily obtain its
required inventory of videocassettes and video games from alternative suppliers
at prices and on terms comparable to those with Ingram.
 
FRANCHISING
 
     The Company currently receives franchise fees from West Coast Video(R)
franchisees equal to approximately 7% of each franchisee's monthly gross
revenues, subject to stated monthly minimum royalties. Of this amount, the
Company is required to devote an amount equal to 2% of such monthly gross
revenues to direct and indirect advertising and marketing programs. The Company
also receives a one-time fee upon execution
 
                                       10
<PAGE>   13
 
of the franchise agreement. Franchisees are not required to purchase their
initial inventory or supplies from the Company, although they sometimes do so.
Thereafter, franchisees purchase virtually all of their movie and interactive
game product from unaffiliated suppliers.
 
     Franchisees are entitled to develop West Coast Video(R) stores at approved
locations within a specified geographic area under the terms of a standard
franchise agreement. The exclusivity accorded to a franchisee generally does not
extend beyond a radius of three miles from each franchised location, with
franchisees in urban locations often being limited to a one-half to one mile
radius. Franchises are typically awarded for a term of ten years, subject to the
franchisee's right to renew for additional ten-year periods.
 
     The Company provides training for the franchisee's managers and other store
personnel. Franchisees are required to meet the Company's quality control
standards in regard to store appearance and size of videocassette inventory,
among other things. The Company provides advice about title selection, initial
promotional advertising, posters and brochures.
 
     Each franchise owner has sole responsibility for all operational decisions
and financing commitments relating to the store, including monthly rent,
utilities and payroll. Franchisees are required to indemnify West Coast against
claims arising from the franchisee's operations and to provide specified amounts
of insurance coverage. The Company does not currently provide any form of credit
enhancement for any of its franchisees' operations.
 
     The franchise agreement requires the Company's express written agreement to
any transfer of a franchise or any sale of a controlling interest in a
franchisee. The agreement also authorizes the Company at any time to inspect and
monitor the franchisee's operations and audit its books and records. The Company
is entitled to terminate a franchise for a material breach of the terms of the
franchise agreement, subject to compliance with certain state laws regarding
termination for cause, prior notice and similar matters. Between acquiring the
assets of the WCEI Companies in July 1995 and December 31, 1996, the Company has
terminated 46 franchisees and an additional 16 franchise agreements have
expired.
 
     AREA DEVELOPMENT AGREEMENTS.  On October 1, 1996 the Company entered into
an area development agreement and a related option agreement with respect to a
total of up to 31 franchised stores to be located chiefly in Louisiana. The
developer, which will have exclusive rights to a defined territory, paid the
Company $100,000 upon execution of the agreements and will pay up to an
additional $125,000 on specified dates as stores are opened. The option
agreement gives the Company the right to acquire the assets of specified numbers
of the franchised stores at specified times during a 39-month period commencing
on October 1, 1998 at a purchase price equal to a multiple of the stores'
aggregate net operating cash flow, as defined in the option agreement. A portion
of the purchase price of each tranche of eight or more stores will be payable in
cash and the balance will be payable, at the Company's election, in cash or in
shares of Common Stock valued in accordance with future trading prices. The
purchase price for the first tranche of stores may be reduced or increased based
upon the Net Operating Cash Flow (as defined) for four stores acquired or to be
acquired from the developer between November 1996 and May 1997. Subject to the
satisfaction of certain conditions, the area development agreement also gives
the franchisee the right at specified times during a 39-month period commencing
on April 1, 1998 to require the Company to acquire between eight and 31 of such
stores at the same price and on the same terms as described above, as well as
any additional stores acquired by the developer, the acquisition of which was
approved by the Company.
 
     On November 15, 1996, the Company entered into an area development
agreement and a related option agreement with respect to a total of up to 20
franchised stores to be located in New Hampshire, Maine and northeastern
Massachusetts. The developer, which will have exclusive rights to a defined
territory, paid the Company $100,000 upon execution of the agreements, and will
pay an additional $1,000 for each new store opened under such agreements, up to
a maximum of $20,000, exclusive of continuing royalty fees. The option agreement
gives the Company the right to acquire substantially all of the assets of the
developer at specified times during a 12-month period commencing on March 1,
2002 at a purchase price equal to a multiple of the aggregate net operating cash
flow, as defined in the option agreement, of the developer's stores. The
purchase price is payable in shares of Common Stock. Subject to the satisfaction
of certain conditions, the area development agreement also gives the developer
the right, at specified times during a 12-month period
 
                                       11
<PAGE>   14
 
commencing on September 1, 2001, to require the Company to acquire substantially
all of the assets of the developer at the same price and on the same terms as
described above.
 
     Under the terms of an area development agreement with respect to Peru and
certain contiguous South American countries, the area developer will pay the
Company a development fee of up to $175,000 over a five-year period, based on
the achievement of certain specified milestones, as well as license fees equal
to 3% of the revenues of each of its franchised stores.
 
INDUSTRY OVERVIEW
 
     VIDEOCASSETTES.  According to Gruen Associates, domestic video retail
industry revenues exceeded $15.8 billion in 1996, with industry revenues
projected to grow to approximately $31.2 billion by 2006. Of the total domestic
revenues in 1996, video rental revenues were approximately $7.8 billion and
video sales revenues were approximately $8.0 billion.
 
     The industry is characterized by a high degree of fragmentation, with only
nine chains in 1995, including the Company, reported to be operating in excess
of 100 video specialty stores and the average chain operating fewer than 50
stores. In recent years the video retail industry has begun to consolidate as
regional chains and smaller video specialty store operations are acquired by
operators with greater access to capital. The Company believes that although
video specialty store revenues will continue to grow as consumers rent and
purchase prerecorded videos, a greater rate of growth will occur among video
specialty store operators engaged in a program of acquiring competitors.
 
     In 1996, according to Gruen Associates, the home video market was the
largest single source of revenue to major movie studios, accounting for
approximately 52.7% of such studios' worldwide revenues in 1996. Due to the high
production cost of films today, the Company believes that without home video
revenues, most films would have been unprofitable. Furthermore, in order to
quickly recoup the large theatrical marketing budgets that often exceed a film's
production cost, most films are released simultaneously in a large number of
theaters. This broad exposure usually results in most theaters playing the film
only for a few weeks before replacing it with another release.
 
     Movie studios seek to maximize their revenues by releasing movies in
sequential release date windows to various movie distribution channels. These
distribution channels currently include, in release date order (with approximate
1994 revenues to the motion picture distributors shown in parentheses), movie
theaters ($5.7 billion), video specialty stores ($8.1 billion) and other media
including Pay-Per-View and similar services ($0.2 billion), pay television ($1.7
billion), domestic basic cable television ($0.4 billion) and domestic network
and syndicated television ($0.5 billion).
 
     Sales of prerecorded videos have grown at a cumulative annual growth rate
of 9.9% for the three-year period ending December 31, 1995, but in 1995 still
only represented approximately 33% of video retail industry revenues from all
distribution channels. Movie studios influence the relative levels of video
rentals versus sales by setting wholesale video prices. The movie studios
typically set the initial wholesale price of prerecorded videos at between $50
and $65, which encourages rental rather than sale. In order to maximize revenues
to the studios, after approximately six to twelve months the studios will often
lower the price of these same videos to between $15 and $20, which encourages
their purchase. In addition, a relatively small number of titles that are
believed to have broader consumer appeal, such as Toy Story, Twister and
Independence Day, are wholesaled initially by the studios at between $12 and
$17, which also encourages their purchase rather than rental. While much of this
type of product is heavily promoted as "sell-through" titles by all types of
mass market retailers, the video specialty stores offer this product both for
sale and rental and thus also attract the customer who prefers to rent rather
than buy despite a title's relatively low purchase price.
 
     The Company believes, based on its own practices and information provided
by the sellers in the Recent Acquisitions, that video specialty stores typically
purchase a majority of the films that were released in the box office regardless
of their success in attracting theatre viewers. The Company believes that many
of its customers are predisposed to view a specific film as a result of its
marketing campaign, but due to its short playing time at a local theater, they
will often rent or purchase the prerecorded home video version of that
 
                                       12
<PAGE>   15
 
film. In addition, the Company believes consumers are more apt to view films
that were not box office hits on rented videos than on any other medium because
video specialty stores provide the opportunity to browse and make an impulse
choice among a very broad selection of film titles at a low price. Therefore,
video specialty stores represent a reliable revenue source for a majority of the
film output of the major movie studios.
 
     Two major studios have begun to release selected new films on new digital
video discs ("DVD") with, to date, approximately 55 West Coast Video(R) stores
participating. Video discs and video disc players function like videocassettes
and VCRs but provide a higher quality video image by using digital technology.
To the extent that this format becomes popular with consumers, the video retail
industry could also carry film titles in this format for both rental and sale,
thereby creating an additional revenue base.
 
COMPETITION
 
     The video retail industry is highly competitive. The Company competes with
other video specialty stores, including stores operated by regional and national
chains, as well as other businesses, such as supermarkets, pharmacies,
convenience stores, bookstores, mass merchants, mail order operations and other
retailers, that offer videos and interactive electronic entertainment products.
Certain of the Company's competitors, including Blockbuster, have significantly
greater financial and marketing resources, market share and name recognition
than the Company. The Company believes that neither the Company nor any other
domestic video specialty store chain, apart from Blockbuster, accounts for 3% or
more of domestic industry-wide revenues. In addition, the Company's stores
compete with other leisure-time activities, including movie theaters, network
and cable television, live theater, sporting events and family entertainment
centers. However, many of these have a higher per person cost than the rental of
a video.
 
     The Company believes the principal competitive factors among participants
in the video retail industry are store location and visibility, title selection,
the number of copies of each new release available and customer service. While
the Company does not believe that price is always as significant a competitive
factor among video retailers, it is a significant factor relative to competition
with movie theaters and other forms of entertainment. The Company's goal is to
offer a higher level of service, greater title selection and more copies of new
releases than its competitors to foster more frequent visits and video rentals
by customers.
 
     The Company's stores also compete with Pay-Per-View cable television
systems, in which home subscribers pay a fee to see programming selected by the
subscriber. Existing Pay-Per-View services offer a limited number of channels
and programming and are generally available only to households with a converter
to unscramble incoming signals. While recently developed technologies permit
certain telecommunications companies to transmit a much greater number of movies
to homes in more markets as frequently as every five minutes, the Company
believes that substantial technological developments will be necessary to allow
such alternatives to match the low price, viewing convenience (in terms of
stopping, restarting and rerunning the programs) and selection available through
video rental. Furthermore, the Company believes that movie studios have a
significant interest in maintaining the movie rental business because, as noted
above, the sale of video rental units typically represents the studios' largest
source of revenues. According to Gruen Associates, foreign video retail industry
revenues were $15.0 billion in 1996, with industry revenues projected to grow to
approximately $25.0 billion in 2006. In addition, Gruen Associates estimates
that the revenues received by U.S. movie distributors from foreign home video
has grown from approximately $0.9 billion in 1986 to over $4.7 billion in 1996
and is projected to reach approximately $11.8 billion in 2006. For further
information concerning competition within the industry, see "-- Video Industry
Overview."
 
     In Australia, the Company believes that video retail industry revenues were
approximately $0.9 billion during 1996. Approximately 81% of all Australian
homes own a VCR and approximately 20% own a video game console. The Company
believes that Australia has the highest per capita spending on home video
rentals and sales in the world. As in the United States, video rental revenues
exceed movie theater revenues. The development and penetration of cable
television in Australia has lagged behind the United States by approximately
five years, and widespread availability of cable television, when and if
attained, will make that medium a stronger competitor to video retailing than it
now is. At present, films are released to Australian cable television several
more months after theatrical release than in the United States and one year from
 
                                       13
<PAGE>   16
 
availability on home video. This differs from the United States where leading
titles offered to home video outlets frequently appear on cable after only six
weeks.
 
     Australia has approximately 3,000 video stores. Movieland is one of
approximately seven chains (including Blockbuster) having more than 100 stores
in Australia.
 
EMPLOYEES
 
     At January 31, 1997, the Company had 3,142 employees, including 2,985 in
retail stores and the remainder in corporate administrative and warehousing
operations. Of such employees, 865 were full-time and 2,277 were part-time.
Staffing requirements for West Coast stores range from six to 12 employees,
depending on size and location, and typically include one store manager and one
or two assistant managers. Store managers report directly either to a Regional
Vice President (of which the Company currently has eight and will have ten as a
result of the Prospective Acquisitions) or, in regions with many stores, to a
district manager who, in turn, reports to a Regional Vice President. The Company
believes that its employee relations are good. None of the Company's employees
is represented by a labor union. Consummation of the Prospective Acquisitions is
expected to add approximately 300 full-time and 800 part-time employees.
 
INTELLECTUAL PROPERTY
 
     The Company owns a number of trademarks, trade names and service marks
including West Coast Video(R), The Movie Buff's Movie Store(R), Game Power
HeadquartersTM, net.spotTM, The ProjectorTM, Spotlight on VideoTM and
Videosmith(R), as well as Palmer VideoTM, Red GiraffeTM and other trade names
under which certain recently acquired stores are currently conducting business
pending their transition to the West Coast Video(R) name and signage. The
Company also owns its own IRIS version and source code of the West Coast
Video(R) and Game Power HeadquartersSM software.
 
DEVELOPMENT OF THE COMPANY
 
     West Coast Entertainment Corporation is a Delaware corporation established
by Ralph W. Standley III and T. Kyle Standley in February 1995 (originally under
the name RKT Acquisition Co.) for two purposes: (i) to combine four corporations
(the "Predecessor Corporations") through which the Standley family had
theretofore conducted their video store business and (ii) to acquire
substantially all of the operating assets relating to franchise operations of
West Coast Video Entertainment, Inc., an unrelated third party, and its four
affiliated corporations. In July 1995 each of the four Predecessor Corporations,
Giant Video Corporation ("GVC"), Nostalgia Ventures, Inc. ("NVI"), G.V.
Management Corp. ("GVMC") and Videosmith (DE) Incorporated ("VDI"), merged with
and into the Company in the Merger. As a result of the Merger, the former
stockholders of the four Predecessor Corporations became stockholders of the
Company. Simultaneously, the Company, through its wholly-owned subsidiary WC
Franchise, a Delaware corporation, acquired substantially all of the
franchise-related operating assets of the WCEI Companies for $4.0 million in
cash and $4.0 million principal amount of promissory notes and also agreed to
make $500,000 of noncompetition payments and pay certain subsequent fees as
described under "-- Recent Acquisitions."
 
     The Company's growth since 1995 is described under "-- Recent
Acquisitions."
 
     The four Predecessor Corporations that were merged into the Company had
previously conducted their respective operations under substantially common
ownership. See Notes 1 and 11 to the Company's consolidated financial
statements. GVC, an Ohio corporation, was incorporated in 1989 and opened its
first video specialty store in Dayton, Ohio in June 1989. In April 1993 all of
the outstanding stock of NVI, an Ohio corporation with seven stores in the
Greater Dayton area, was acquired by the controlling stockholders of GVC from
unrelated third parties for $100,000 in cash and $108,000 principal amount of
promissory notes accompanied by a $256,000 noncompetition payment. In August
1994 the controlling stockholders of NVI, together with certain other investors,
acquired from an unrelated third party through VS Acquisition Corp., a newly
formed Delaware corporation ("VSAC"), all of the outstanding stock of VDI, the
parent of Videosmith Incorporated, a Massachusetts corporation with 14 stores in
Massachusetts, for $1.9 million in cash. Shortly thereafter, VSAC merged with
and into VDI. In May 1992 the controlling stockholders of GVC formed an Ohio
corporation,
 
                                       14
<PAGE>   17
 
GVMC, which provided management services to certain of the other corporations.
In February 1992, over three years prior to the acquisition of its
franchise-related operating assets by the Company, one of the WCEI Companies
filed for protection under Chapter 11 of the Federal Bankruptcy Code due to the
financial condition of its owned and operated video specialty stores, as
distinct from its franchising operations.
 
ITEM 2.  PROPERTIES
 
     In January 1997, the Company moved into its new corporate headquarters,
located at One Summit Square, Suite 200, Route 413 & Double Woods Road, Newtown,
Pennsylvania, which consists of approximately 17,000 square feet of office
space. These facilities are rented under a lease which expires in April 2002 at
an annual rental of $341,120, plus West Coast's proportionate share of taxes,
insurance, utilities and other operating expenses for the building to the extent
such expenses exceed 1997 levels. West Coast has one extension option for a
five-year period, certain early termination rights, an option on specified space
within the building and rights of first offer on other space within the
building. At present, West Coast leases approximately 11,000 square feet of
warehouse space at 490 Red Lion Road, Philadelphia, Pennsylvania at an annual
rental of $28,176, plus taxes, insurance and utilities, on a month-to-month
basis. The Company believes that suitable alternate warehouse space is available
for lease in the vicinity of its new headquarters.
 
     The Company also rents approximately 15,400 square feet of office space and
warehouse space for its regional operations in Westfield, New Jersey, Boston,
Massachusetts, Dayton, Ohio, Southlake, Texas, Jeffersontown, Kentucky and
Scranton, Pennsylvania at an annualized rental of approximately $136,164 (plus
taxes, insurance and utilities) under the leases which typically run for five or
ten years with options for renewal ranging from one to five years.
 
     The Company leases all of its video specialty stores. The leases for the
Company's stores generally have an initial term of five to ten years or more and
provide one or more options to renew for additional terms of similar lengths.
The leases with respect to the remaining stores generally have an initial term
of five years and provide one or two options to renew for an additional term of
three to five years. Rents for the renewal terms are typically at pre-negotiated
rates. The majority of the leases contain percentage rental provisions which
only apply based upon high thresholds of in-store gross sales revenues. The
Company has not to date paid material amounts of percentage rentals. The Company
is responsible for taxes, insurance and utilities under most leases. The Company
expects that future stores will also occupy leased premises.
 
ITEM 3.  LEGAL PROCEEDINGS
 
     The Company is a defendant in a lawsuit brought in the United States
District Court for the Eastern District of Pennsylvania on July 3, 1995 entitled
Salvador v. R.K.T. Acquisition, Inc. (No. 95-6241). The plaintiff claims that he
was offered employment by the Company and is entitled to a salary and various
types of finder's fees and other incentives. On the basis of discovery to date,
the suit seeks to recover employee compensation in excess of $750,000 and
finder's fees in excess of $1,250,000. The matter is expected to be set for
trial later in 1997. The Company has denied the material allegations in this
matter and plans to defend vigorously against plaintiff's claims.
 
ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
 
None.
 
                                       15
<PAGE>   18
 
EXECUTIVE OFFICERS
 
     The executive officers and other key executives of the Company are as
follows:
 
<TABLE>
<CAPTION>
                  NAME                    AGE                       POSITION
- ----------------------------------------  ----    ---------------------------------------------
<S>                                       <C>     <C>
Ralph W. Standley, III..................    58    Chairman of the Board of Directors
T. Kyle Standley........................    33    President, Chief Executive Officer and
                                                  Director
Donald R. Thomas........................    53    Chief Operating Officer and Director
Kenneth R. Graffeo......................    40    Executive Vice President-Marketing
Peter Balner............................    50    Executive Vice President-Corporate Retail
                                                  Operations and Development and Director
Jules E. Gardner........................    36    Executive Vice President-Franchise Operations
Richard G. Kelly........................    43    Executive Vice President, Chief Financial
                                                  Officer
Donald Weiss............................    55    Executive Vice President-Business Development
Matt Brown..............................    44    Executive Vice President
Jerry L. Misterman......................    50    Vice President, Chief Accounting Officer
M. Trent Standley.......................    32    Vice President, Secretary and Director
</TABLE>
 
     Ralph W. Standley III has served as the Chairman of the Board of West Coast
and its principal predecessors for the past five years. He also served as
President of two such predecessors, NVI and VDI, and as Secretary of two other
predecessors, GVI and GVMC, from the date of their inception or acquisition by
West Coast through July 1995. Ralph W. Standley III is the father of T. Kyle
Standley and M. Trent Standley.
 
     T. Kyle Standley has served as the President and Chief Executive Officer
and a Director of West Coast and its predecessors since its inception in
February 1995. Previously, he served as an executive officer of two of West
Coast's predecessors, GVC and GVMC, commencing in 1991. Mr. Standley was
director of research at Colliers International Property Consultants from 1989 to
1991, and prior thereto was a financial analyst at Paine Webber Incorporated.
 
     Mr. Thomas has served as Chief Operating Officer since he joined the
Company in May 1995. Mr. Thomas has also served as Chairman of the Board of
Directors and Executive Consultant to A-Z Video, a chain of 12 owned and 21
licensed video specialty stores, from 1985 until the Company acquired such 12
stores in 1996; Chairman of the Board of Directors, President and Chief
Executive Officer of Club Donatello Owners Association, a hotel-condominium
owners association in San Francisco, from early 1994 to 1996 and a director
thereafter; and as President of D.R. Thomas Enterprises, Ltd., a management
consulting firm, from 1991 to 1996. From 1990 through 1992, Mr. Thomas also
served as Senior Vice President of Creative Strategies Research International,
Inc., a high-technology market research and management consulting firm.
 
     Mr. Graffeo has served as Executive Vice President-Marketing since he
joined the Company in July 1995 in connection with the acquisition by WC
Franchise of certain franchise-related operating assets. Prior thereto, Mr.
Graffeo served West Coast Entertainment, Inc. as its Executive Vice President
from December 1993 until July 1995 and as Vice President-Marketing from December
1992 through December 1993. From July 1990 through December 1992, Mr. Graffeo
served as Director of Marketing for West Coast Video Enterprises, Inc. Both West
Coast Entertainment, Inc. and West Coast Video Enterprises, Inc. were WCEI
Companies previously engaged in the franchising and ownership and operation of
video specialty stores. From 1986 to 1990, Mr. Graffeo served as a
Vice-President of Marketing Services for Geographic Marketing Group, a
BBDO/Tracy Locke Company, a domestic marketing group, with direct responsibility
for the marketing campaigns of brands such as Kraft General Foods and
Pepsi-Cola. From 1980 to 1986, Mr. Graffeo was employed by Coca-Cola Co. Inc.,
where he served in various marketing and brand management positions.
 
     Mr. Balner has served as Executive Vice President-Corporate Retail
Operations and Development since May 1996. Previously, he was President and
Chief Executive Officer of Palmer Video, a rental video retailer, from December
1981 until West Coast's acquisition of that Company. Mr. Balner has received
numerous awards from the Video Software Dealers' Association, including
"Retailer of the Year" in 1989 and 1993 and
 
                                       16
<PAGE>   19
 
"Video Man of the Year" in 1989, and was inducted into the "Video Hall of Fame"
in 1992. Mr. Balner has served on the Board of Directors of the Video Software
Dealers Association since 1993.
 
     Mr. Gardner has served as Executive Vice President-Franchise Operations
since he joined the Company in July 1995 in connection with the acquisition by
WC Franchise of certain franchise-related operating assets, and has served as
President of WC Franchise Company since July, 1995. Prior to July 1995, Mr.
Gardner served as Chief Operating Officer for West Coast Entertainment, Inc.
from November 1992. From July 1990 through November 1992, Mr. Gardner was a Vice
President of West Coast Video Enterprises, Inc. with responsibility for
marketing video specialty store franchises. On February 25, 1992, West Coast
Video Enterprises, Inc., of which Mr. Gardner was an executive officer, filed
for protection under Chapter 11 of the Federal Bankruptcy Code. Prior to 1990,
Mr. Gardner also coordinated the national sales and distribution efforts of
Sorbee International, a manufacturer of sugar-free candies.
 
     Mr. Kelly joined the Company as Executive Vice President-Chief Financial
Officer in July, 1996. From January, 1994 to June, 1996, Mr. Kelly served as a
Director of Moore, Stephens, Reilly, PC and was a shareholder and Vice President
of Gerald T. Reilly & Co., Certified Public Accountants, Inc. Mr. Kelly served
as Director of Gillis & Kelly, P.C., from 1990 to 1993, at which time the firm
merged with Gerald T. Reilly & Co., Certified Public Accountants, Inc. Mr. Kelly
is a Certified Public Accountant whose responsibilities included direction of
mergers and acquisitions as well as tax and audit related functions.
 
     Mr. Brown joined the Company as an Executive Vice President in December
1996. Previously, he served as vice president of sales and distribution for
Buena Vista Home Video, a subsidiary of The Walt Disney Company, from October,
1989 to December 1996 and as senior vice president and general manager of
operations for Artec Distribution, Inc. from October, 1980 to October, 1989.
 
     Mr. Weiss has served as Executive Vice President-Business Development of
the Company since September 1996. From May 1996 to August 1996, Mr. Weiss served
as Vice President-Franchise Development of the Company. From November of 1992
until April 1996, he served as Vice President-Franchising Development of WCEI.
From August 1991 to October 1992, Mr. Weiss served as Vice President-Franchising
Development of West Coast Enterprises, Inc., and from March 1989 to July 1991,
he served as Executive Director of Franchise Development of West Coast
Enterprises, Inc.
 
     Mr. Misterman has served as Vice President-Finance of the Company since
mid-July 1995 and as Chief Financial Officer of WC Franchise since the
acquisition by WC Franchise of certain franchise-related operating assets in
July 1995. Prior to July 1995, Mr. Misterman served as Chief Financial Officer
of each of the WCEI Companies, of Sorbee International, a manufacturer of
sugar-free candies, from March 1989, and of Medical Products Labs, a
manufacturer and distributor of fluoride-related sugar-free dental products,
from March 1990. Prior to 1990, Mr. Misterman's experience included serving as
the Chief Financial Officer of the Seven-Up Bottling Group of Philadelphia Inc.,
Corporate Controller and Assistant Treasurer of Aydin Corporation, a
manufacturer of electronic communications systems and equipment, and also as
Chief Financial Officer of Providers Benefit Company, a manager and operator of
several primary health care facilities and a finance company. On February 25,
1992, West Coast Video Enterprises, Inc., of which Mr. Misterman was an
executive officer, filed for protection under Chapter 11 of the Federal
Bankruptcy Code.
 
     M. Trent Standley has served as a Vice President, Secretary and a Director
of West Coast since May 1995. He also served as President of one of West Coast's
predecessors, GVI, from 1989 to 1995, as Vice President of two other
predecessors, VDI from 1994 to 1995 and GVMC from 1992 to 1995, and as Secretary
of a fourth predecessor, NVI, from 1993 to 1995.
 
                                       17
<PAGE>   20
 
                                    PART II
 
ITEM 5.  MARKET FOR REGISTRANT'S COMMON STOCK AND RELATED STOCKHOLDER'S MATTERS
 
     The Company's Common Stock is traded and quoted on the Nasdaq National
Market under the symbol "WCEC". The following table shows the high and low sales
prices of the Common Stock since the Common Stock began trading publicly on May
14, 1996, as reported through January 31, 1997, the end of the Company's most
recent fiscal year. The price to the public in the Initial Public Offering was
$13.00 per share.
 
<TABLE>
<CAPTION>
                                                                            COMMON STOCK
                                                                               PRICE
                                                                           --------------
                                                                            HIGH     LOW
                                                                           ------   -----
     <S>                                                                   <C>      <C>
     Quarter ended July 31, 1996 (from May 14, 1996).....................  $13.50   $9.25
     Quarter ended October 31, 1996......................................   11.50    7.63
     Quarter ended January 31, 1997......................................   11.75    8.00
</TABLE>
 
     As of April 15, 1997, there were 68 record holders and approximately 700
beneficial owners of the company's Common Stock. Approximately 5,589,000 shares
are held by brokers, dealers and their nominees on behalf of the beneficial
owners.
 
DIVIDEND POLICY
 
     The Company has never declared or paid any cash dividends on its Common
Stock. For the foreseeable future, the Company expects to retain its earnings to
finance the expansion and development of its business. The payment of dividends
is within the discretion of the Company's Board of Directors and will depend on
the earnings, capital requirements, restrictions in future credit agreements and
the operating and financial condition of the Company, among other factors. The
Company's current bank credit facility contains a convenant prohibiting the
payment of dividends without the lender's consent. There can be no assurance
that the Company will ever pay dividends in the future.
 
RECENT SALES OF UNREGISTERED SECURITIES
 
     The Company did not make any issuances of unregistered securities in the
fourth quarter of the fiscal year ended January 31, 1997.
 
                                       18
<PAGE>   21
 
ITEM 6.  SELECTED CONSOLIDATED FINANCIAL DATA
 
     The selected historical financial data presented under the captions
Statement of Operations Data and Balance Sheet Data as of and for the years
ended January 31, 1993, 1994, 1995, 1996, and 1997 was derived from the
consolidated financial statements of the Company, formerly the combined
companies of Giant Video Corporation, Nostalgia Ventures, Inc., Videosmith,
Inc., and G.V. Management Corporation. Such financial statements were audited by
Price Waterhouse LLP, independent certified public accountants, with the
exception of the balance sheet data as of January 31, 1993. The Selected
Financial Data set forth below should be read in conjunction with the financial
statements and notes thereto and "Management's Discussion and Analysis of
Financial Condition and Results of Operations" included elsewhere in this
filing.
 
<TABLE>
<CAPTION>
                                                                YEARS ENDED JANUARY 31,
                                                     ---------------------------------------------
                                                      1993     1994     1995     1996       1997
                                                     ------   ------   ------   -------   --------
                                                         (IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                  <C>      <C>      <C>      <C>       <C>
STATEMENT OF OPERATIONS DATA:
  Revenues.........................................  $1,120   $2,520   $6,503   $14,719   $ 73,293
  Operating income (loss)..........................    (105)     (44)     385     1,216      8,053
  Net income before extraordinary item.............    (150)     (72)     204       334      3,710
  Net income.......................................    (150)     (72)     204       334      3,466
  Net income before extraordinary item per share
     (2)...........................................      --       --       --        --   $   0.35
  Net income per share (2).........................      --       --       --        --   $   0.33
  Weighted average number of shares (2)(3).........      --       --       --        --     10,554
  Unaudited pro forma data:(3)
     Income before income taxes....................  $ (150)  $  (86)  $  267   $   576         --
     Income tax provision..........................      --      (29)      63       275         --
     Net income (loss).............................    (150)     (57)     204       301         --
     Net income per share..........................   (0.36)   (0.07)   (0.12)    (0.06)        --
     Weighted average number of common shares......     418      843    1,693     4,756         --
OPERATING DATA:
  Increase (decrease) in same store revenues (1)...    14.9%    (6.1)%   14.2%      4.8%       5.3%
  Store Data:
     Company-owned stores at end of period.........       8       14       28        28        264
     Franchised stores at end of period............      --       --       --       304        267
                                                     ------   ------   ------   -------    -------
       Total stores at end of period...............       8       14       28       332        531
BALANCE SHEET DATA:
  Cash and cash equivalents........................  $   23   $   12   $   45   $   611   $  1,311
  Videocassette rental inventory, net..............     162      388    1,464     1,509     24,598
  Total assets.....................................     360      770    3,631    16,515    159,964
  Long-term debt, less current portion.............     302      332      738     7,101     32,802
  Total liabilities................................     906    1,338    3,266    15,972     52,829
  Equity (deficit).................................    (546)    (568)     365       543    107,135
</TABLE>
 
- ---------------
 
(1) The increase (decrease) in same store revenues compares revenues from stores
    owned by the Company at the end of each period that were open throughout
    that period and the corresponding period for the prior year.
 
(2) As certain of the combined entities were Subchapter S Corporations through
    January 1, 1996 and were not subject to federal and state income taxes,
    historical per share data is not considered meaningful for the years ended
    January 31, 1993, 1994, 1995 and 1996 and, accordingly, has not been
    presented.
 
(3) For purposes of determining pro forma income per common share data for the
    years ended January 31, 1993, 1994, 1995 and 1996, the income tax provisions
    have been adjusted as if each entity included in the consolidated statement
    of operations had been included in the Company's consolidated income tax
    returns and subject to corporate income taxation as a C corporation.
 
     Pro forma income per common share and income per common share data has been
     calculated utilizing the weighted average number of common shares
     outstanding, including dilutive common stock equivalents, after giving
     effect to the 0.340-for-1 reverse stock split, which was approved by the
     Board of Directors on May 14, 1996, as if it had occurred as of February 1,
     1992. Common stock equivalents consist of common stock which may be
     issuable upon the assumed exercise of outstanding options and warrants
     using the treasury stock method.
 
                                       19
<PAGE>   22
 
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
        OF OPERATIONS
 
OVERVIEW
 
     The Company has experienced rapid growth in revenue primarily as a result
of acquiring video specialty store chains. It has also increased existing store
revenues. The number of stores owned and operated by the Company has grown
ninefold over the past year alone. After acquiring the Videosmith(R) chain in
1994, the Company owned and operated 28 stores in Ohio and Massachusetts. The
acquisition of a total of 240 owned and operated stores during 1996
significantly increased West Coast's market penetration within New Jersey,
Pennsylvania, Ohio and certain other states and expanded the Company's
operations to reach a total of 24 states. The expected consummation of the
Prospective Acquisitions in early 1997 will increase the number of stores in
Pennsylvania, New York, New Jersey and Canada and will establish a significant
presence in Australia (29 owned and operated stores and 79 franchised stores).
 
     Revenues.  Historically, the Company's revenues have been derived primarily
from the rental of videocassettes and video games together with sales of
previously viewed videocassettes ("rental revenues"), while lesser amounts have
been derived from payments from franchisees ("franchise fees") and sales of new
videocassettes, miscellaneous merchandise and other sales ("merchandise and
other sales"). Acquisitions of franchised stores and stores with differing
levels of merchandise and other sales compared with rental revenues have had,
and may in the future have, an effect on the Company's mix of revenue
components.
 
     The Company believes that convenience, selection, customer service, weather
and price are the most significant factors in determining rental volumes.
Significant increases in rental revenues largely depend upon the appeal of new
releases coming from motion picture producers and video game developers.
Management plans and executes various buying, marketing and operating strategies
so as to take maximum advantage of such competitive factors as are under its
control.
 
     The franchise arrangement calls for the Company to receive franchise fee
payments monthly in arrears from its franchised stores. The franchise fee
payment due from each domestic franchisee is generally equal to 7% of the
aggregate revenues from all of the franchisees' stores for the prior month, of
which 2% of such aggregate revenues is required to be devoted to paying
marketing and advertising costs.
 
     Merchandise and other sales are derived primarily from new videocassettes
sold directly to customers, sales of supplies to franchisees, video game sales
and the sale of confectionery and other movie-related merchandise.
 
     Expenses.  Store operating expenses generally consist of expenses incurred
at the store level, including amortization of videocassette and video game
rental inventory ("Rental Inventory"), personnel expense, lease expense, utility
expense and depreciation. For purposes of this "Management's Discussion and
Analysis of Financial Condition and Results of Operations," Rental Inventory
amortization expense has been removed from store operating expenses and
discussed separately. Rental Inventory amortization expense is a substantial
component of total expenses and will vary depending on the amortization policy
adopted. The Company's policy is to state Rental Inventory at cost and amortize
it over its estimated economic life with no provision for salvage value. New
release Rental Inventory and the Rental Inventory of acquired stores is
amortized as follows: the first through third copies of each title per store are
amortized over 36 months on a straight-line basis and succeeding copies of each
title per store are amortized over nine months on a straight-line basis. The
Company believes that its method of amortization, as well as that of the
entities being acquired, results in an appropriate matching of amortization
expense with the revenue received from the associated rental of such Rental
Inventory.
 
     Cost of goods sold is a smaller component of total expenses consisting
primarily of costs associated with purchasing videocassettes and video games to
be sold directly to customers, supplies to be sold to franchisees, video games
and confectionery items. Selling, general and administrative expenses are
non-store level expenses and include general corporate expenses such as
marketing and advertising, personnel, administration, legal and accounting.
These functions are primarily performed at the Company's headquarters in
Newtown, Pennsylvania. Interest expense will increase to the extent that the
Company borrows additional funds to finance the Prospective Acquisitions or
other future acquisitions.
 
                                       20
<PAGE>   23
 
     Intangible assets are primarily comprised of franchise rights and goodwill.
Franchise rights are amortized on a straight-line basis over 15 years, the
estimated economic life of such rights. Goodwill is amortized over 20 years on a
straight-line basis.
 
RESULTS OF OPERATIONS
 
     The following table sets forth for the periods indicated statement of
operations data and other data expressed as a percentage of total revenue and
the number of stores open at the end of each period.
 
<TABLE>
<CAPTION>
                                                                     YEAR ENDED JANUARY 31,
                                                                  -----------------------------
                                                                  1995        1996        1997
                                                                  -----       -----       -----
<S>                                                               <C>         <C>         <C>
STATEMENT OF OPERATIONS DATA:
  Revenues:
  Rental revenues...............................................   86.2%       62.6%       80.1%
  Merchandise and other sales...................................   13.8        15.6        13.4
  Franchise fees................................................     --        21.8         6.5
                                                                  -----       -----       -----
     Total revenues.............................................  100.0       100.0       100.0
                                                                  -----       -----       -----
  Costs and expenses:
  Store operating expenses(1)...................................   52.3        42.2        44.9
  Cost of goods sold............................................    6.2         9.5         8.9
  Amortization of videocassette and video game rental
     inventory(2)...............................................   21.5        13.6        15.4
  Selling, general and administrative...........................   13.8        25.2        15.3
  Amortization of intangible assets.............................     --         1.3         4.6
                                                                  -----       -----       -----
     Total costs and expenses...................................   93.8        91.8        89.1
                                                                  -----       -----       -----
  Income from operations........................................    6.2         8.2        10.9
  Interest expense and other....................................    1.6         4.1         1.5
                                                                  -----       -----       -----
  Income before provision for income taxes and extraordinary
     item.......................................................    4.6         4.1         9.4
  Provision for income taxes....................................    1.5         2.0         4.4
                                                                  -----       -----       -----
  Income before extraordinary item..............................    3.1%        2.1%        5.0%
                                                                  =====       =====       =====
OTHER DATA:
  Purchases of videocassette rental inventory...................   21.5%       13.6%       25.2%
STORE DATA:
  Increase in same store revenue(3).............................   14.2%        4.8%        5.3%
  Company-owned stores at end of period.........................     28          28         264
  Franchised stores at end of period............................     --         304         267
                                                                  -----       -----       -----
  Total stores at end of period.................................     28         332         531
                                                                  =====       =====       =====
</TABLE>
 
- ---------------
(1) Exclusive of amortization of Rental Inventory.
(2) The Company's amortization policy for Rental Inventory is described above
    under "-- Overview -- Expenses."
(3) The increase in same store revenues compares revenues from stores owned by
    the Company at the end of each period that were open throughout that period
    and the corresponding period for the prior year.
 
  YEAR ENDED JANUARY 31, 1997 COMPARED TO YEAR ENDED JANUARY 31, 1996
 
     Revenues.  Revenues increased $58.6 million, or 398.6%, from $14.7 million
for the year ended January 31, 1996 to $73.3 million for the year ended January
31, 1997. Most of this increase was composed of a $49.5 million increase in
rental revenues and a $7.5 million increase in merchandise and other sales
primarily due to the acquisition of 240 video specialty stores on the following
dates: 172 stores on May 17, 1996, 5 on August 26, 1996, 14 on September 30,
1996, 1 on October 1, 1996, 1 on October 25, 1996, 45 on November 15, 1996, 1 on
December 1, 1996, and 1 on December 3, 1996.
 
     Rental revenues increased $49.5 million, or 538.0%, from $9.2 million for
the year ended January 31, 1996 to $58.7 million for the year ended January 31,
1997, primarily due to $49.2 million of rental revenues contributed by the 240
stores acquired since May 17, 1996 as described above. The remaining increase in
 
                                       21
<PAGE>   24
 
rental revenues of $0.3 million is due an increase in rental revenues for the 28
stores owned by the Company for the full twelve months in both 1996 and 1997.
 
     Merchandise and other sales increased $7.5 million, or 326.1%, from $2.3
million for the year ended January 31, 1996 to $9.8 million for the year ended
January 31, 1997, primarily due to $6.7 million of merchandise and other sales
contributed by the 240 video specialty stores purchased since May 17, 1996. Of
the difference, $0.6 million relates to the franchise business whose merchandise
and other sales only contributed approximately 6.5 months of revenues in the
year ended January 31, 1996 as compared to all 12 months in the year ended
January 31, 1997. The remaining increase in merchandise and other sales of $0.2
million is due to same store sales increases of the original 28 stores.
 
     Franchise fee revenues increased $1.6 million, or 50.0%, from $3.2 million
for the year ended January 31, 1996 to $4.8 million for the year ended January
31, 1997. Because the franchise business was acquired on July 12, 1995, it was
included in the Company's accounts for all 12 months in the year ended January
31, 1997 but only for approximately 6.5 months in the year ended January 31,
1996. Average monthly franchise fee revenues decreased approximately 19% from
the year ended January 31, 1996 to the year ended January 31, 1997.
Approximately 20% of the decrease is due to the acquisition of franchised stores
which were purchased since May 17, 1996. Another 20% of the decrease is related
to a decrease in average monthly royalty payments received from franchisees due
to a decline in their business. The remaining 60% of the decline is due to a
slow down in royalty payments from franchisees.
 
     As a result of the Company's acquisition activities, the mix of its revenue
sources changed to approximately 80.1% rental, 13.4% merchandising and 6.5%
franchising during the year ended January 31, 1997 from 62.6%, 15.6% and 21.8%,
respectively, during the year ended January 31, 1996.
 
     Store Operating Expenses.  Store operating expenses increased $26.7
million, or 430.6%, from $6.2 million for the year ended January 31, 1996 to
$32.9 million for the year ended January 31, 1997. As a percentage of total
revenues, store operating expenses increased 2.7 percentage points from 42.2%
for the year ended January 31, 1996 to 44.9% for the year ended January 31,
1997. This increase was caused primarily by the decrease from 1996 to 1997 in
the relative significance of the Company's franchise operations (as measured by
the decrease in franchise revenues as a percentage of total revenues), since the
franchise business involves virtually no store operating expenses. However, as a
percentage of rental revenues and merchandise and other sales, store operating
costs decreased 5.9 percentage points from 53.9% for the year ended January 31,
1996 to 48.0% for the year ended January 31, 1997. This decrease reflects lower
operating costs as a percentage of revenue for the 240 video specialty stores
purchased since May 17, 1996.
 
     Cost of Goods Sold.  Cost of goods sold increased $5.1 million, or 364.3%,
from $1.4 million for the year ended January 31, 1996 to $6.5 million for the
year ended January 31, 1997, primarily as a result of an increase in sales
volume of merchandise and other sales due to the acquisition of the franchise
business on July 12, 1995 and the acquisition of the 240 video specialty stores
since May 17, 1996. As a percentage of merchandise and other sales, cost of
goods sold increased by 6.8 percentage points from 60.9% for the year ended
January 31, 1996 to 67.7% for the year ended January 31, 1997. This was
primarily due to a change in sales mix.
 
     Amortization of Videocassette and Video Game Rental
Inventory.  Amortization of rental inventory increased by $9.3 million, or
465.0%, from $2.0 million for the year ended January 31, 1996 to $11.3 million
for the year ended January 31, 1997, primarily as a result of the acquisition of
the 240 video specialty stores since May 17, 1996. As a percentage of rental
revenues this amortization decreased 2.4 percentage points from 21.7% for the
year ended January 31, 1996 to 19.3% for the year ended January 31, 1997. This
is primarily due to the effects of purchase accounting in conjunction with the
240 video specialty stores acquired since May 17, 1996 as more fully explained
in Note 3 to the Consolidated Financial Statements.
 
     Selling, General and Administrative Expense.  Selling, general and
administrative expenses increased $7.5 million, or 202.7%, from $3.7 million for
the year ended January 31, 1996 to $11.2 million for the year ended January 31,
1997. The increase is primarily related to the additional personnel and
non-store operating costs which were absorbed from the acquisitions of the 240
video specialty stores and the franchise business.
 
                                       22
<PAGE>   25
 
As a percentage of total revenues, however, selling, general and administrative
expenses decreased 9.9 percentage points from 25.2% for the year ending January
31, 1996 to 15.3% for the year ending January 31, 1997 reflecting the ability of
the Company's administrative staff to operate an increasing number of corporate
stores, as well as a change in the mix of rental revenues, merchandise and other
sales and franchise fees. In addition, franchise fees have higher selling,
general and administrative costs than rental revenues and merchandise and other
sales.
 
     Amortization of Intangible Assets.  Intangible amortization expense
increased $3.2 million, from $0.2 million for the year ended January 31, 1996 to
$3.4 million for the year ended January 31, 1997. As a percentage of total
revenues, intangible amortization increased 3.3 percentage points from 1.3% for
the year ended January 31, 1996 to 4.6% for the year ended January 31, 1997.
These increases are entirely related to amortization of goodwill associated with
the acquisition of the 240 video specialty stores since May 17, 1996.
 
     Interest Expense and Other.  Net interest expense and other increased $0.5
million, or 83.3%, from $0.6 million for the year ended January 31, 1996 to $1.1
million for the year ended January 31, 1997. Interest expense comprises almost
all of this net amount. However, as a percentage of total revenues, interest
expense decreased 2.6 percentage points from 4.1% for the year ended January 31,
1996 to 1.5% for the year ended January 31, 1997. The increase in dollars is
attributable to additional interest expense incurred in connection with the
acquisition of the franchise business and the acquisition of the 240 video
specialty stores.
 
     Extraordinary Item.  For the year ended January 31, 1997, the Company
incurred an extraordinary item of $0.4 million ($0.2 million net of taxes)
because, in conjunction with the early extinguishment of a portion of the
previously outstanding subordinated debt, the Company was required by terms of
the debt to pay a prepayment penalty of $0.4 million upon completion of the
Initial Public Offering. No extraordinary items were incurred during the year
ended January 31, 1996.
 
     Net Income.  As a result of the foregoing, net income increased $3.2
million, for the year ended January 31, 1997 from $0.3 million for the year
ended January 31, 1996 to $3.5 million for the year ended January 31, 1997.
 
  YEAR ENDED JANUARY 31, 1996 COMPARED TO YEAR ENDED JANUARY 31, 1995
 
     Revenues.  Revenues increased $8.2 million, or 126.2%, from $6.5 million
for the year ended January 31, 1995 to $14.7 million for the year ended January
31, 1996. Of this increase, approximately $4.2 million was contributed by the 14
Boston-based Videosmith(R) stores, which were acquired by the Company on August
5, 1994 and were therefore included in the Company's accounts for all 12 months
of the fiscal year ended January 31, 1996 but less than six months of the fiscal
year ended January 31, 1995. An additional $3.2 million of franchise fees and
$0.7 million of associated product sales were contributed by the Company's
franchise-related operations following the acquisition on July 12, 1995 of the
franchise business. The video game store acquired from the WCEI Companies
contributed an additional $0.3 million of merchandise and other sales. Revenues
from the Company's other video stores decreased $0.2 million reflecting the
closing of one store, a delay in opening another store and changes in sources of
supply.
 
     Rental revenues increased $3.6 million, or 64.3%, from $5.6 million for the
year ended January 31, 1995 to $9.2 million for the year ended January 31, 1996,
due primarily to having 12 months of revenues, as compared to less than six
months of revenues, from the Videosmith(R) stores and also to an increase of
$0.2 million in revenues from the Company's stores. Increases occurred primarily
in Videosmith(R) stores, principally as a result of continuing growth in two
stores, the elimination of a closely situated competitor from one market and a
change of management personnel early in 1995 in a third store. During the last
six and one half months of the year ended January 31, 1996, as a result of the
acquisition of the franchise business, franchise fees became, for the first
time, a source of revenue for the Company and generated 21.8% of total revenues
for the entire period.
 
     Merchandise and other sales increased $1.4 million, or 155.6%, from $0.9
million for the year ended January 31, 1995 to $2.3 million for the year ended
January 31, 1996. In the six and one half months following the Company's
acquisition of the franchise business, sales of supplies to franchisees amounted
to $0.7 million and retail sales at the video game store acquired from the WCEI
Companies amounted to an additional $0.3
 
                                       23
<PAGE>   26
 
million. Merchandise and other sales also grew faster than rental revenues
during the period because the Company owned the Videosmith(R) stores for all 12
months of the year (compared to less than six months of the prior year) and
merchandise and other sales accounted for a larger percentage of total revenues
for the Videosmith(R) stores (14.7%) than for the Company's other video
specialty stores (6.3%) due to Videosmith(R)'s historical emphasis on
merchandise and other sales in comparison with most other chains in the
industry.
 
     Store Operating Expenses.  Store operating expenses net of amortization of
videocassette rental inventory increased $2.8 million, or 82.4%, from $3.4
million for the fiscal year ended January 31, 1995 to $6.2 million for the
fiscal year ended January 31, 1996, reflecting 12 months of operations for the
Videosmith(R) stores and the acquisition of the video game store for six and one
half months. As a percentage of total revenues, store operating expenses
decreased 10.4 percentage points from 52.7% for the fiscal year ended January
31, 1995 to 42.3% for the fiscal year ended January 31, 1996. This decrease was
primarily an effect of the acquisition of the franchise business, which
contributed $3.9 million of revenues during the period but involved no store
operating expenses. As a percentage of rental revenues and merchandise and other
sales (excluding franchise fees), store operating costs increased 1.5 percentage
points, from 52.7% for the year ended January 31, 1995 to 54.2% for the year
ended January 31, 1996, due primarily to higher occupancy and payroll costs per
store in metropolitan Boston as compared to Ohio.
 
     Cost of Goods Sold.  Cost of goods sold increased $1.0 million, or 262.3%,
from $0.4 million for the year ended January 31, 1995 to $1.4 million for the
year ended January 31, 1996, primarily as a result of the acquisition of the
franchise business (which accounted for $0.8 million of the increase) and the
expansion of the Company's product sales resulting from the Videosmith(R)
acquisition (which accounted for $0.1 million of the increase). As a percentage
of total revenues, cost of goods sold increased by 3.5 percentage points, from
5.9% for the year ended January 31, 1995 to 9.4% for the year ended January 31,
1996, due primarily to a change in the mix of total revenues in favor of
merchandise and other sales and the acquisition of the franchise business. The
franchise business had merchandise and other sales that were 24.0% of its total
revenues, which is higher than the comparable percentage for the Company
historically. As a percentage of merchandise and other sales, cost of goods sold
increased by 17.6 percentage points, from 42.6% for the year ended January 31,
1995 to 60.2% for the year ended January 31, 1996, primarily because sales to
franchisees (which represent 69.0% of the total merchandise and other sales of
the franchise business) are made at substantially lower margins.
 
     Amortization of Videocassette and Video Game Rental
Inventory.  Amortization of Rental Inventory increased $0.6 million, or 42.3%,
from $1.4 million for the fiscal year ended January 31, 1995 to $2.0 million for
the fiscal year ended January 31, 1996, due to the expansion of the Company's
rental business through the Videosmith(R) acquisition which occurred on August
5, 1994. As a percentage of rental revenues, amortization of Rental Inventory
decreased 4.2% percentage points from 25.6% for the year ended January 31, 1995
to 21.4% for the year ended January 31, 1996, due primarily to the difference in
the ratio of videocassette purchases to rental revenues between the
Videosmith(R) stores (a ratio of approximately 18%) and the Company's other
stores (a ratio of approximately 27%), which reflects the greater than
industry-average demand for the rental of film classics and other catalog
titles, as compared to new releases and video games, at Videosmith(R) stores.
 
     Selling, General and Administrative Expenses.  Selling, general and
administrative expenses increased $2.8 million, or 311.1%, from $0.9 million for
the fiscal year ended January 31, 1995 to $3.7 million for the fiscal year ended
January 31, 1996, reflecting increased head count and non-store operating costs
acquired from the WCEI Companies of $2.4 million and approximately $0.4 million
of selling, general and administrative expenses attributable to including 12
months (rather than less than six months), of Videosmith(R) operations. As a
percentage of total revenues, selling, general and administrative expenses
increased 11.8 percentage points from 13.4% for the fiscal year ended January
31, 1995 to 25.2% for the fiscal year ended January 31, 1996, primarily as a
result of the acquisition of the franchise business, whose selling, general and
administrative expenses equalled 65.8% of its total revenues because the
principal cost of this business is the administrative cost of providing support
services to franchisees.
 
                                       24
<PAGE>   27
 
     Amortization of Intangible Assets.  Intangible amortization expense was
$0.2 million, and represented 1.3% of total revenues for the year ended January
31, 1996 as compared to no intangible amortization for the year ended January
31, 1995. The Company first recorded intangible assets as a result of the July,
1995 acquisition of the franchise business.
 
     Interest Expense and Other.  Interest expense and other, net, increased
$0.5 million, from $0.1 million for the fiscal year ended January 31, 1995 to
$0.6 million for the fiscal year ended January 31, 1996. As a percentage of
total revenues, Interest expense and other, net, increased 2.3 percentage points
from 1.8% for the fiscal year ended January 31, 1995 to 4.1% for the fiscal year
ended January 31, 1996 due to approximately $0.5 million of additional interest
expense incurred in connection with the Videosmith(R) acquisition and the
acquisition of the franchise business from the WCEI Companies.
 
     Net Income.  As a result of the foregoing, particularly the acquisition of
the franchise business and the inclusion of 12 months of Videosmith(R)
operations, net income increased $0.1 million, from $0.2 million for the year
ended January 31, 1995 to $0.3 million for the year ended January 31, 1996.
 
LIQUIDITY AND CAPITAL RESOURCES
 
     For the year ended January 31, 1997, the Company had net cash provided by
operating activities of $19.4 million, net cash used in investing activities of
$102.1 million (consisting primarily of cash used to purchase videocassette
rental inventory of $18.5 million, and $80.5 million of net cash paid for the
acquisitions of new video specialty stores acquired in such year) and net cash
provided by financing activities of $83.3 million (consisting of net repayment
of debt of $10.2 million offset by $33.6 million of net borrowings from the
Existing Credit Facility (as described below), $0.9 million in fees paid
relating to the Existing Credit Facility and $60.8 million in net proceeds from
the issuance of Common Stock (in the Initial Public Offering on May 17, 1996)
resulting in a net increase in cash and cash equivalents of $0.7 million.
 
     Prior to May 1996, the Company funded its operations and acquisitions
through cash provided by operating activities, bank loans guaranteed by its
existing stockholders, loans and lines of credit from Rental Inventory
suppliers, and financing provided by sellers in connection with certain
acquisitions. On May 17, 1996 the Company raised net proceeds of $63.1 million
in the Initial Public Equity Offering, refinanced its outstanding bank debt
through the $65.0 million Existing Credit Facility, paid down all of its other
outstanding indebtedness, and consummated certain Recent Acquisitions (see "Item
1 -- Recent Acquisitions"), which it expects will increase its future flows of
cash provided by operating activities. The Company has subsequently consummated
additional Recent Acquisitions. The aggregate purchase price of these Recent
Acquisitions has been financed through borrowings under the Existing Credit
Facility and through issuance of shares of Common Stock to certain of the
sellers.
 
     The Company expects to meet its short-term liquidity requirements through
net cash provided by operations and borrowings under the Existing Credit
Facility. Management believes that these sources of cash will be sufficient to
meet the Company's operating needs for at least the next 12 months.
 
     The Company will seek to effect a private placement of debt securities (the
"Proposed Private Placement") and, if successful, expects to use a portion of
the net proceeds from the Proposed Private Placement to fund the Prospective
Acquisitions, repay all outstanding borrowings under the Existing Credit
Facility and fund the capital commitments described below. The remaining portion
of such net proceeds, together with amounts available under the New Credit
Facility, will be available for future acquisitions or for other corporate
purposes. The Company has arranged for the New Credit Facility to become
effective upon consummation of the Proposed Private Placement and satisfaction
of certain other conditions. The terms of the commitment letter outlining the
New Credit Facility are described below.
 
     The Existing Credit Facility, which is provided by a syndicate of banks for
which PNC Bank, National Association ("PNC Bank") serves as agent, consists of a
two-year revolving credit facility followed by a three-year term loan.
Borrowings under the facility are available for working capital, capital
expenditures, refinancing of existing indebtedness and certain permitted
acquisition financing. The maximum amount available for borrowing at any time
will equal 2.75 times the Company's operating cash flow (as defined for the
 
                                       25
<PAGE>   28
 
purposes of the Existing Credit Facility) during the previous four quarters. At
the Company's option, interest rates will vary from either PNC Bank's base rate,
as defined, to 1% above such base rate, or from the Eurodollar rate, as defined,
to 2.5% above such Eurodollar rate, in each case depending on the ratio of the
Company's total debt to operating cash flow. At March 31, 1997 the weighted
average borrowing rate was 8.2%. Borrowings are secured by a first security
interest in substantially all of the Company's assets, including the stock of
its subsidiaries. Borrowings are subject to various conditions including
compliance with certain financial tests and ratios.
 
     The Company and PNC Bank, N.A. (the "Bank") have executed a commitment
letter (the "Commitment Letter") providing for the replacement of the Existing
Credit Facility by the New Credit Facility, conditioned upon the Proposed
Private Placement and satisfaction of certain other conditions as described
below. Under the Commitment Letter, the New Credit Facility will be a $125.0
million senior secured revolving credit and term loan facility consisting of a
two-year reducing revolving credit facility to be followed by a three-year term
loan. The Company expects that definitive agreements to establish the New Credit
Facility will be executed substantially simultaneously with the consummation of
the Proposed Private Placement. There can be no assurance that the New Credit
Facility will, in fact, become effective. The obligation of the Bank to
consummate the transactions contemplated by the Commitment Letter is subject to
the fulfillment of certain conditions, including (i) the absence of any material
adverse change in the financial condition, operations, prospects or property of
the Company and its subsidiaries, taken as a whole (a "Material Adverse Change")
and (ii) the absence of any material adverse change in the financial markets or
the market for senior debt financing. The obligation of the Bank to provide
advances under the New Credit Facility will also be subject to the fulfillment
of certain conditions, including without limitation (i) the completion of the
Proposed Private Placement and (ii) the absence of a Material Adverse Change.
 
     In the future, the Company may also seek additional debt financing or
equity capital through additional private or public offerings of securities.
 
     The availability of the proposed Private Placement or other debt financing
or equity capital will depend upon prevailing market conditions, the market
price of the Company's Common Stock and other factors over which the Company has
no control, as well as the Company's financial condition and results of
operations. The number of shares of Common Stock, if any, to be issued to
sellers in connection with future acquisitions will also be affected by such
factors, since such number will be determined in accordance with a formula based
on trading prices of the Common Stock. There can be no assurance that funds will
be available in sufficient amounts to finance the acquisition or opening of
enough video specialty stores to sustain the Company's recent rates of growth.
 
     Capital Commitments.  The cash consideration expected to be paid in
connection with the Prospective Acquisitions, including certain fees,
acquisition costs and expenses and contingent payments, is estimated at $55.9
million.
 
     The Company's capital expenditure plan provides for converting the stores
acquired in the Recent Acquisitions and Prospective Acquisitions to West Coast
signage and format and installing certain West Coast layout and features at a
rate of approximately 125 stores per year at an estimated cost of $32,000 per
store. The remaining aggregate costs of upgrading West Coast's management
information systems and integrating stores acquired in the Recent Acquisitions
and Prospective Acquisitions onto such systems are expected to be approximately
$1.2 million over the next 12 months.
 
     Build-out costs for new stores are expected to range from $325,000 to
$375,000 per store. The Company expects to open approximately 40 additional
stores during the next twelve months, which number may increase if the
Prospective Acquisitions are consummated.
 
     Approximately $7.8 million of the aggregate purchase price of certain
Prospective Acquisitions is subject to adjustment based upon the future
operating cash flow of 32 stores; any upward adjustment is payable chiefly in
cash, with a portion payable, at the Company's election, in cash or shares of
Common Stock. Over the next twelve months the Company will make additional
payments of cash and Common Stock, currently estimated at $0.4 million in the
aggregate, to the sellers of six stores purchased in connection with the Recent
 
                                       26
<PAGE>   29
 
Acquisitions at formulaic purchase prices based on certain financial
measurements for such stores in future periods. The Company has commitments or
options to purchase an additional 17 stores at similar formulaic prices (which
cannot yet be estimated), payable in cash.
 
     The excess (if any) of these definitive purchase prices over current
estimates will be payable primarily in cash with a portion payable, at the
Company's election, in cash or shares of Common Stock. The purchase prices for
future acquisitions may contain similar components. If such components of such
purchase prices are materially more that is initially expected, the Company will
have to deploy more cash or issue more shares of Common Stock than it budgeted
for such purpose.
 
     Under certain cross-purchase and area development agreements described
under "Item 1 -- Franchising," the Company will be entitled to acquire (and,
subject to certain conditions, will be required to acquire, if the owners so
elect) all of the assets of up to 55 stores operated or to be operated by such
owners at specified times between 1997 and 2002. The purchase prices will be
equal to specified multiples of the stores' net operating cash flow; the
purchase prices of 24 such stores will be payable in shares of Common Stock and
the other purchase prices will be payable in cash or in shares of Common Stock,
at the Company's election.
 
     Rental Inventories are treated as noncurrent assets under generally
accepted accounting principles because they are not assets which are reasonably
expected to be completely realized in cash or sold in the normal business cycle.
Although the rental of this inventory generates the major portion of the
Company's revenue, the classification of these assets as noncurrent results in
their exclusion from working capital. The aggregate amount payable for this
inventory, however, is reported as a current liability until paid and,
accordingly, is included in the computation of working capital. Consequently,
the Company believes working capital is not an appropriate measure of its
liquidity. Due to the accounting treatment of Rental Inventory as a noncurrent
asset, the Company had a working capital deficit at January 31, 1997.
 
GENERAL ECONOMIC TRENDS, QUARTERLY RESULTS AND SEASONALITY
 
     The Company's results of operations are generally affected by economic
trends in its market area but results to date have not been impacted by
inflation or wage increases; however, Congress has passed legislation raising
the federal minimum wage from $4.25 per hour to $4.75 per hour, commencing
October 1, 1996, and $5.15 per hour, commencing October 1, 1997. Many of the
Company's part-time store-level employees are paid at or slightly above the
minimum wage. The new legislation materially increases the Company's employment
costs and the Company believes that any resulting increases will be offset by
price increases. If a period of high inflation is encountered, the Company
believes that it will be able to pass on its higher costs to its customers.
 
     A concentration of new store openings and the related pre-opening costs in
any particular fiscal quarter could have an adverse impact on the financial
results for that quarter, leading to fluctuating quarterly financial results,
which could adversely impact the Company's Common Stock price.
 
     The videocassette and interactive electronic entertainment products rental
business is somewhat seasonal, with revenues in early Spring generally being
lower due in part to the change in Daylight Savings Time and improved weather,
and revenues in early Fall generally being lower due in part to the start of
school, the football season and the new television season.
 
FACTORS AFFECTING FUTURE RESULTS
 
     The future operating results of the Company remain difficult to predict.
The Company continues to face many risks and uncertainties which could affect
its operating results, including, without limitation, those described below.
 
     The Company's rapid growth could strain the Company's ability to manage
operations, integrate newly acquired stores into its systems and effectively
pursue its growth strategy. Future expansion will require the Company's existing
management personnel to, among other things, identify and analyze new markets
and new site locations; locate and negotiate with numerous potential acquires;
consummate acquisitions; negotiate acceptable real estate leases and related
agreements for existing stores and for stores to be acquired or opened
 
                                       27
<PAGE>   30
 
and develop cost-effective transition plans for acquired stores; hire, train and
assimilate store managers and other store personnel; and address the other
specific risks described in more detail below.
 
     There can be no assurance that the Company will be able to identify
suitable acquisition targets and complete acquisitions in either existing or new
markets. In addition, certain of the Company's competitors may seek to acquire
some of the same video specialty stores that the Company seeks to acquire. Such
competition for acquisitions would increase acquisition prices and related costs
and result in fewer acquisition opportunities, which could have a material
adverse effect on the Company's growth.
 
     The Company currently intends to finance the Prospective Acquisitions and
other future acquisitions, as well as new store openings, primarily from the net
proceeds of the Proposed Private Placement, from borrowings under the New Credit
Facility, from the net proceeds from the sale of other debt or equity
securities, and from cash from operations. Acquisitions may also be made by
issuing Common Stock or other Company securities to the sellers. There can be no
assurance that the Company will be able to sell debt or equity securities on
reasonable terms. The inability to raise sufficient cash could inhibit
implementation of the Company's growth strategy.
 
     In consummating acquisitions, the Company has relied and will rely upon
certain representations, warranties and indemnities made by the sellers with
respect to each of the acquisitions, as well as its own due diligence
investigation. There can be no assurance that such representations and
warranties will be true and correct, that the Company's due diligence will
uncover all material adverse facts relating to the operations and financial
condition of the stores acquired or that all of the conditions to the Company's
obligations to consummate acquisitions will be satisfied. Performance of due
diligence in foreign countries presents particular difficulties. Any material
misrepresentations could have a material adverse effect on the Company's
financial condition and results of operations.
 
     The success of the Company's growth strategy is dependent upon its ability
to achieve cost savings in connection with acquisitions (including the
Prospective Acquisitions and any future acquisitions) and otherwise successfully
integrate acquired operations into the Company's management information,
telecommunications, management, marketing, finance and accounting, entertainment
purchasing, distribution, retail operations and merchandising systems. There can
be no assurance, however, that the Company will be able to achieve such savings
or successfully integrate acquired operations into its existing operations.
There can be no assurance that such acquisitions will not have a material
adverse effect upon the Company's operating results while the operations of the
acquired businesses are being integrated into the Company's. Once integrated,
acquired operations may not achieve levels of revenues or profitability
comparable to those achieved by the Company's existing operations or otherwise
perform as expected.
 
     While most of the Prospective Acquisitions are, and certain future
acquisitions may be, scheduled to close substantially concurrently with one
another, there can be no assurance that any of such acquisitions will be
consummated at the expected time, or at all.
 
     Following consummation of the Prospective Acquisitions, approximately 10%
of the Company's ongoing revenues are expected to be generated by foreign
operations. Such operations will expose the Company to certain economic,
political and other risks inherent in conducting business abroad, including
exposure to currency fluctuations and foreign exchange restrictions, potentially
unfavorable changes in tax or other laws and the risks of war, terrorism and
other civil disturbances for which the Company carries no insurance. In
addition, integrating foreign operations into the Company's management
information, telecommunications, management, marketing, finance and accounting,
entertainment, purchasing, distribution, retail operations and merchandising
systems will pose greater challenges than the integration of domestic
acquisitions into such systems, and it is expected that local management in
foreign countries will have a greater degree of autonomy in operations than
local management in the U.S.
 
     The video retail industry is highly competitive. The Company competes with
other video specialty stores, including stores operated by regional and national
chains, as well as other businesses, such as supermarkets, pharmacies,
convenience stores, bookstores, mass merchants, mail order operations and other
retailers, that offer videocassettes and interactive electronic entertainment
products. Many of the Company's stores compete
 
                                       28
<PAGE>   31
 
with stores operated by Blockbuster, the dominant video specialty retailer in
the United States. Blockbuster and certain of the Company's other competitors
have significantly greater financial and marketing resources, market share and
name recognition than the Company. In addition, the Company's stores compete
with other leisure-time activities, including movie theaters, network and cable
television, live theater, sporting events and family entertainment centers. The
Company's failure to compete effectively would have a material adverse effect on
its financial condition and results of operations. See "Item 1 -- Competition."
 
     The Company competes with pay-per-view cable television systems
("Pay-Per-View"), in which cable television subscribers pay a fee to see a movie
or other program selected by the subscriber. Existing Pay-Per-View services
offer a limited number of channels and programs and are generally available only
to households with a converter to unscramble incoming signals. Recently
developed technologies, however, permit certain cable companies, direct
broadcast satellite companies, telephone companies and other telecommunications
companies to transmit a much greater number of movies to homes in more markets
as frequently as every five minutes. Ultimately, further improvements in these
technologies or the development of other similar technologies could lead to the
availability of a broad selection of movies to consumers on demand, which could
have a material adverse effect on the Company's financial condition and results
of operations. See "Item 1 -- Competition." Changes in the manner in which
movies are marketed by movie studios, including an earlier release by movie
studios of movie titles to cable television or other distribution channels,
could substantially decrease the demand for video rentals, which could have a
material adverse effect on the Company's financial condition and results of
operations. See "Item 1 -- Video Industry Overview" and "-- Competition."
 
     Rental and sales volumes for video games have fluctuated considerably in
recent fiscal periods, both industry-wide and for the Company, as a result of
technological changes and the introduction (or delay in introduction) of new
products. Similar fluctuations may occur in future periods. Revenues from the
videocassette and video game rental portions of the Company's business are
somewhat seasonal and may be affected by many factors, including variations in
the number and timing of theatrical movie releases and releases to video
specialty stores, the public acceptance of new release titles available for
rental and sale, the extent of marketing and promotional programs sponsored by
distributors of videocassettes and video games and changes in wholesale prices
of videocassettes and Pay-Per-View formatted movies. Demand for the Company's
products may also be affected by weather, special or unusual events and other
factors that may affect retailers in general.
 
     On January 31, 1997, the Company had 179 franchisees operating 267
franchised stores before giving effect to the Prospective Acquisitions. As a
result of the Prospective Acquisitions, there would be approximately 300
franchisees operating 373 franchised stores. See "Item 1 -- Franchising." No
assurance can be given that the Company will continue to market and sell new
franchises or operate its franchise operations at profitable levels. In
addition, no assurance can be given that desirable locations and acceptable
leases can be obtained for new franchisees. The Company monitors franchisees'
revenue reporting and compliance with ongoing obligations on the basis of
monthly revenue and ordered inventory reports. The Company's standard franchise
agreement generally also grants the Company the right to inspect the franchised
store and the right to audit the books and records of franchisees at any time.
No assurance can be given, however, that all franchisees will operate their
stores in accordance with the Company's operating guidelines and in compliance
with all material provisions of the franchise agreement, and the failure of
franchisees to so operate their stores could have a material adverse effect on
the Company's business. The Company has recently experienced a significant
slowdown in franchise fee receipts.
 
     In addition, the Company is subject to the Federal Trade Commission's Trade
Regulation Rule entitled "Disclosure Requirements and Prohibitions Concerning
Franchising and Business Opportunity Ventures" (the "FTC Franchise Rule") and
state laws and regulations that govern the offer and sale of franchises. In
order to offer and sell franchises, the Company is required by the FTC Franchise
Rule to furnish each prospective franchisee a current franchise offering
circular prior to the sale of a franchise. Furthermore, 12 states at present
require a franchisor to comply with registration or filing requirements prior to
offering a franchise in the state and to provide a prospective franchisee with a
current franchise offering circular complying with the state's laws, prior to
the sale of the franchise, and six other states require written notice prior to
the offer of a franchise (collectively, the "Registration States"). The Company
is currently registered in all of the
 
                                       29
<PAGE>   32
 
Registration States and is currently entitled to sell franchises in all other
states in compliance with the FTC Franchise Rule. The Company is in the process
of filing all of its renewal registrations in the Registration States, to
reflect its latest franchise offering. Violations of the FTC Franchise Rule and
the franchise offering requirements of the Registration States could result in
civil penalties against the Company and civil and criminal penalties against the
executive officers of the Company.
 
ITEM 8:  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
 
     The consolidated Financial Statements of West Coast Entertainment
Corporation, listed in the index appearing under Item 14(a)(1) and (2) are filed
as part of the Annual Report on Form 10-K.
 
                                       30
<PAGE>   33
 
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
To the Board of Directors and Stockholders of
West Coast Entertainment Corporation
 
     In our opinion, the accompanying consolidated balance sheet and the related
consolidated statements of operations, of cash flows and of stockholders'
equity/(deficit) present fairly, in all material respects, the financial
position of West Coast Entertainment Corporation, formerly the combined
companies of Giant Video Corporation, Nostalgia Ventures, Inc., Videosmith,
Inc., and G.V. Management Corporation, at January 31, 1997 and 1996 and the
results of their operations and their cash flows for each of the three years in
the period ended January 31, 1997, in conformity with generally accepted
accounting principles. These financial statements are the responsibility of the
Company's management; our responsibility is to express an opinion on these
financial statements based on our audits. We conducted our audits of these
statements in accordance with generally accepted auditing standards which
require that we plan and perform the audit to obtain reasonable assurance about
whether the financial statements are free of material misstatement. An audit
includes examining, on a test basis, evidence supporting the amounts and
disclosures in the financial statements, assessing the accounting principles
used and significant estimates made by management, and evaluating the overall
financial statement presentation. We believe that our audits provide a
reasonable basis for the opinion expressed above.
 
PRICE WATERHOUSE LLP
 
March 17, 1997
Boston, Massachusetts
 
                                       31
<PAGE>   34
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
                           CONSOLIDATED BALANCE SHEET
                        (IN THOUSANDS, EXCEPT PAR VALUE)
 
<TABLE>
<CAPTION>
                                                                              JANUARY 31,
                                                                          --------------------
                                                                           1996         1997
                                                                          -------     --------
<S>                                                                       <C>         <C>
                                            ASSETS
Current assets:
  Cash and cash equivalents.............................................  $   611     $  1,311
  Accounts receivable and other receivables (net of allowance for
     doubtful accounts of $43 and $233 at January 31, 1996 and 1997,
     respectively)......................................................    1,085        1,899
  Merchandise inventories...............................................      504        6,333
  Prepaid expenses and other current assets.............................      151        2,046
  Receivable from officers..............................................       --          141
                                                                          -------     --------
     Total current assets...............................................    2,351       11,730
Videocassette rental inventory, net.....................................    1,509       24,598
Furnishings, equipment and leasehold improvements, net..................    1,235       11,285
Other assets............................................................    4,258        2,998
Intangible assets (net of accumulated amortization of $254 and $3,764 at
  January 31, 1996 and 1997, respectively)..............................    6,967      109,193
Deferred tax asset......................................................      195          160
                                                                          -------     --------
                                                                          $16,515     $159,964
                                                                          =======     ========
                             LIABILITIES AND STOCKHOLDERS' EQUITY
Current Liabilities:
  Current portion of long-term debt.....................................  $ 2,091     $     19
  Accounts payable......................................................    1,327       12,941
  Accrued expenses......................................................    4,686        4,647
  Income taxes..........................................................      760        1,555
  Advances from stockholders............................................        7           --
  Deferred tax liability................................................       --          566
                                                                          -------     --------
     Total current liabilities..........................................    8,871       19,728
Long-term debt..........................................................    7,101       32,802
Other long-term liabilities.............................................       --          299
                                                                          -------     --------
     Total liabilities..................................................   15,972       52,829
Commitments (Note 14)...................................................       --           --
Stockholders' equity:
  Common stock ($0.01 par value; 14,000 shares outstanding at January
     31, 1996 and 13,770 shares as of January 31, 1997, of which 12,988
     shares were outstanding and 782 shares were to be issued (see note
     11))...............................................................      140          138
  Preferred stock ($0.01 par value, 2,000 shares authorized, no shares
     issued)............................................................       --           --
  Additional paid-in capital............................................      819      103,947
  Accumulated surplus/(deficit).........................................     (416)       3,050
                                                                          -------     --------
     Total stockholders' equity.........................................      543      107,135
                                                                          -------     --------
     Total liabilities and stockholders' equity.........................  $16,515     $159,964
                                                                          =======     ========
</TABLE>
 
    The accompanying notes are an integral part of the financial statements.
 
                                       32
<PAGE>   35
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
                      CONSOLIDATED STATEMENT OF OPERATIONS
                     (IN THOUSANDS, EXCEPT PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                                     YEAR ENDED JANUARY 31,
                                                                 ------------------------------
                                                                  1995       1996        1997
                                                                 ------     -------     -------
<S>                                                              <C>        <C>         <C>
Revenues:
  Rental revenue...............................................  $5,606     $ 9,209     $58,728
  Merchandise sales............................................     897       2,299       9,795
  Franchise fees...............................................      --       3,211       4,770
                                                                 ------     -------     -------
                                                                  6,503      14,719      73,293
                                                                 ------     -------     -------
Costs and expenses:
  Store operating expenses.....................................   3,430       6,234      32,880
  Cost of goods sold...........................................     382       1,384       6,527
  Amortization of videocassette and video game rental
     inventory.................................................   1,436       1,972      11,265
  Selling, general and administrative..........................     870       3,659      11,148
  Amortization of intangible assets............................      --         254       3,420
                                                                 ------     -------     -------
                                                                  6,118      13,503      65,240
                                                                 ------     -------     -------
Income from operations.........................................     385       1,216       8,053
Interest expense...............................................     118         640       1,294
Other income...................................................      --          --        (178)
                                                                 ------     -------     -------
Income before provision for income taxes and extraordinary
  item.........................................................     267         576       6,937
Provision for income taxes.....................................      63         242       3,227
                                                                 ------     -------     -------
Income before extraordinary item...............................     204         334       3,710
Extraordinary item (net of income tax benefit of $156).........      --          --         244
                                                                 ------     -------     -------
Net income.....................................................  $  204     $   334     $ 3,466
                                                                 ======     =======     =======
Income per common share data:
  Income before extraordinary item.............................      --          --     $   .35
  Extraordinary item...........................................      --          --     $  (.02)
                                                                 ------     -------     -------
  Net income...................................................  $   --     $    --     $   .33
                                                                 ------     -------     -------
Weighted average number of shares outstanding..................      --          --      10,554
Unaudited pro forma data:
  Income before income taxes...................................  $  267     $   576
  Income tax provision.........................................      63         275
                                                                 ------     -------
  Net income...................................................  $  204     $   301
                                                                 ======     =======
  Net income per share.........................................  $  .12     $   .06
                                                                 ======     =======
  Weighted average number of common shares.....................   1,693       4,756
                                                                 ======     =======
</TABLE>
 
    The accompanying notes are an integral part of the financial statements.
 
                                       33
<PAGE>   36
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
                      CONSOLIDATED STATEMENT OF CASH FLOWS
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                     YEAR ENDED JANUARY 31,
                                                                  -----------------------------
                                                                   1995      1996       1997
                                                                  -------   -------   ---------
<S>                                                               <C>       <C>       <C>
Cash flows from operating activities:
  Net income....................................................  $   204   $   334   $   3,466
  Adjustments to reconcile net income to cash flows provided by
     operating activities:
     Amortization of debt financing costs.......................       --        --         128
     Amortization of videocassette rental inventory.............    1,436     1,972      11,265
     Depreciation and amortization of furnishings, equipment and
       leasehold improvements...................................      192       359         898
     Amortization of intangible assets..........................       --       254       3,420
     Deferred taxes.............................................     (117)     (121)        686
     Changes in assets and liabilities:
       Accounts receivable......................................       --      (262)       (294)
       Merchandise inventories..................................        4        64      (2,992)
       Prepaid expenses and other assets........................      (66)   (3,522)     (2,597)
       Accounts payable.........................................       27       115       5,415
       Accrued expenses.........................................     (190)    3,575        (757)
       Income taxes.............................................      135       363         795
                                                                  -------   -------   ---------
     Net cash provided by operating activities..................    1,625     3,131      19,433
                                                                  -------   -------   ---------
Cash flows related to investing activities:
  Acquisition of businesses, net of cash acquired...............   (1,734)   (3,453)    (80,453)
  Purchases of property and equipment...........................      (47)      (95)     (3,141)
  Purchases of videocassette rental inventory...................   (1,430)   (2,002)    (18,469)
                                                                  -------   -------   ---------
       Net cash used in investing activities....................   (3,211)   (5,550)   (102,063)
                                                                  -------   -------   ---------
Cash flows related to financing activities:
  Proceeds from long-term debt..................................    1,410     5,565      33,600
  Repayment of long-term debt...................................     (474)   (2,352)    (10,200)
  Proceeds (repayments) from advances from stockholders.........       34        (5)         --
  Proceeds from issuance of Common Stock........................       --        --      60,832
  Change in other assets related to debt financing costs........       --        --        (902)
  Shareholder contributions (distributions).....................      649      (223)         --
                                                                  -------   -------   ---------
       Net cash provided by financing activities................    1,619     2,985      83,330
                                                                  -------   -------   ---------
Net increase in cash and cash equivalents.......................       33       566         700
                                                                  -------   -------   ---------
Cash and cash equivalents, beginning of period..................       12        45         611
                                                                  -------   -------   ---------
Cash and cash equivalents, end of period........................  $    45   $   611   $   1,311
                                                                  =======   =======   =========
Supplemental cash flow data:
  Interest paid.................................................  $   118   $   332   $   1,339
                                                                  =======   =======   =========
  Income taxes paid.............................................      167        --   $   1,746
                                                                  =======   =======   =========
</TABLE>
 
    The accompanying notes are an integral part of the financial statements.
 
                                       34
<PAGE>   37
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
            CONSOLIDATED STATEMENT OF STOCKHOLDERS' EQUITY/(DEFICIT)
                         (IN THOUSANDS, EXCEPT SHARES)
 
<TABLE>
<CAPTION>
                                                                                                 TOTAL
                                                                                                STOCK-
                                                 COMMON STOCK       ADDITIONAL   ACCUMULATED   HOLDERS'
                                              -------------------    PAID-IN       SURPLUS      EQUITY
                                                SHARES     AMOUNT    CAPITAL      (DEFICIT)    (DEFICIT)
                                              ----------   ------   ----------   -----------   ---------
<S>                                           <C>          <C>      <C>          <C>           <C>
Balance at January 31, 1994.................   2,692,296      27            85        (680)         (568)
Shares issued -- acquisition of Videosmith,
  Inc.......................................   4,580,505      46           734          --           780
Net income..................................          --      --            --         204           204
S Corporation distribution..................          --      --            --         (51)          (51)
                                              ----------    ----     ---------     -------     ---------
Balance at January 31, 1995.................   7,272,801      73           819        (527)          365
Shares issued -- West Coast Entertainment
  Corporation...............................   6,727,200      67            --          --            67
Net income..................................          --      --            --         334           334
S Corporation distribution..................          --      --            --        (223)         (223)
                                              ----------    ----     ---------     -------     ---------
Balance at January 31, 1996.................  14,000,001     140           819        (416)          543
May 14, 1996 0.340-1 reverse stock split....  (9,243,713)    (92)           92          --             0
Shares issued -- public offering............   5,400,000      54        60,778          --        60,832
Shares issued or to be issued -- 1996
  acquisitions..............................   3,614,174      36        42,258          --        42,294
Net income..................................          --      --            --       3,466         3,466
                                              ----------    ----     ---------     -------     ---------
Balance at January 31, 1997.................  13,770,462    $138     $ 103,947     $ 3,050     $ 107,135
                                              ==========    ====     =========     =======     =========
</TABLE>
 
    The accompanying notes are an integral part of the financial statements.
 
                                       35
<PAGE>   38
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
                 NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
 
1.  BASIS OF PRESENTATION AND BUSINESS
 
     West Coast Entertainment Corporation (the "Company") was incorporated in
the State of Delaware in February 1995 for the purpose of conducting business as
an owner and operator as well as a franchisor of videocassette rental stores.
Upon incorporation, 10,000 shares were issued to the Company's then existing
shareholders. On July 12, 1995, in connection with an anticipated initial public
offering (the "Offering"), Giant Video, Inc., G.V. Management Corporation,
Nostalgia Ventures, Inc. and Videosmith, Inc. were merged into the Company ("the
Merger"). These four entities were individually formed or acquired over the past
several years and were under substantial common ownership and common day-to-day
management prior to the merger. In accordance with the plan of merger, the
Company declared a 672.72-for-1 stock split with respect to its 10,000 shares
issued and outstanding and issued and exchanged 7,272,801 shares of its common
stock for all of the outstanding common stock of the above four entities. In
addition, the stockholders of the above four entities owned all of the Company's
shares of common stock outstanding (14,000,001) prior to the Offering. The
financial statements of the above four entities have been combined and included
in the accompanying consolidated financial statements from the date of the
respective entity's acquisition or inception, at its historical cost, determined
as of such date. The par value and number of shares outstanding have been
retroactively adjusted to appropriately reflect the merger transaction as well
as the fact that the entities were acquired or formed at various times during
the past several years.
 
     As of January 31, 1996, the Company owned and operated 28 video rental
stores and was a franchisor of a chain of 304 video stores. As of January 31,
1997, the Company owned and operated 264 video rental stores and 267 franchised
stores.
 
     Unaudited pro forma data, for the years ended January 31, 1995 and 1996,
included in the consolidated statement of operations, reflect certain
adjustments to give effect to the income tax implications of the merger
transaction.
 
     On May 17, 1996, West Coast Entertainment Corporation ("the Company")
completed an initial public offering which consisted of 5,400,000 shares of
common stock at $13.00 per share ("the Offering"). The net proceeds of the
Offering after deducting applicable issuance costs and expenses, were $60.8
million. The proceeds were used to fund certain of the acquisitions discussed in
Note 11 and to repay approximately $9.6 million in long-term debt.
 
2.  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
     A summary of the Company's significant accounting policies follows:
 
     Use of Estimates
 
     The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from these estimates.
 
     Consolidation
 
     All significant intercompany balances and transactions have been eliminated
in the accompanying consolidated financial statements.
 
                                       36
<PAGE>   39
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Classification
 
     Certain prior year balances have been reclassified to conform with current
year classifications.
 
     Concentration of Credit Risk
 
     Financial instruments which may subject the Company to concentration of
credit risk at January 31, 1997 consist primarily of franchise receivables. The
Company obtains franchise-related revenues from an initial fee and ongoing fees
and royalties based on a percentage of franchisees' gross revenue, as reported
monthly by the franchisees to the Company. No assurance can be given that the
Franchisees will continue to operate at levels sufficient to remit amounts due
under these arrangements.
 
     Business Risk
 
     The Company competes with pay-per-view cable television systems
("Pay-Per-View"), in which cable television subscribers pay a fee to see a movie
or other programs selected by the subscriber. Existing Pay-Per-View services
offer a limited number of channels and programs and are generally available only
to limited households. Recently developed technologies have allowed rapid
transmission of a larger number of movies to a broader base of homes.
Ultimately, further improvements in these technologies or the development of
other similar technologies could lead to a broader selection of movies to
consumers on demand, which could have a material adverse effect on the Company's
financial condition and results of operations.
 
     Cash Equivalents
 
     The Company considers all highly liquid investments with maturities of
three months or less at date of purchase to be cash equivalents. At January 31,
1996 and 1997 the Company did not hold any cash equivalents.
 
     Revenue Recognition
 
     Revenue is recognized at the time of rental or sale of a videocassette or
video game. Franchise fees, related to the sale of franchises are recognized
when the stores are opened for business. Post-sale franchise fees are recognized
based on stated percentages of franchisee revenue as defined in the franchise
agreements.
 
     Intangible Assets
 
     Intangible assets are primarily comprised of goodwill ($102,369,000 at
January 31, 1997) and franchise rights ($6,526,000 at January 31, 1997).
Franchise rights are amortized on a straight-line basis over 15 years, the
estimated economic life of such rights. Goodwill resulting from acquisitions
accounted for using the purchase method is amortized on a straight line basis
over 20 years. Total amortization expense related to intangible assets was $0,
$254,000 and $3,420,000 for the years ended January 31, 1995, 1996 and 1997,
respectively. The Company has adopted SFAS No. 121, "Accounting for Impairment
of Long Lived Assets and Long Lived Assets to Be Disposed Of", effective
February 1, 1996. The carrying value of long-lived assets, including goodwill
and franchise rights, is evaluated whenever changes in circumstances indicate
the carrying amount of such assets may not be recoverable. In performing such
review for recoverability, the Company compares the expected future cash flows
to the carrying value of long-lived assets and identifiable intangibles. If the
anticipated undiscounted future cash flows are less than the carrying amount of
such assets, the Company recognizes an impairment loss for the difference
between the carrying amount of the asset and their estimated fair value.
 
                                       37
<PAGE>   40
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Pro forma Earnings Per Share
 
     As certain of the combined entities were Subchapter S Corporations through
January 1, 1996 and were not subject to federal and state income taxes,
historical per share data is not considered meaningful for the years ended
January 31, 1995 and 1996 and, accordingly, have not been presented.
 
     For purposes of determining pro forma income per common share data for the
years ended January 31, 1995 and 1996, the income tax provisions have been
adjusted as if each entity included in the consolidated statement of operations
had been included in the Company's consolidated income tax returns and subject
to corporate income taxation as a C corporation.
 
     Pro forma income per common share and income per common share data has been
calculated utilizing the weighted average number of common shares outstanding,
including dilutive common stock equivalents, after giving effect to the
0.340-for-1 reverse stock split, which was approved by the Board of Directors on
May 14, 1996, as if it had occurred as of February 1, 1994. Common stock
equivalents consist of common stock which may be issuable upon the assumed
exercise of outstanding options and warrants using the treasury stock method.
 
     Primary and fully diluted earnings per share are computed using the
weighted average number of common shares outstanding. Recognition is given to
the assumed exercise of stock options, if dilutive.
 
     All per share amounts and number of shares have been restated to reflect
the 0.340-for-1 reverse stock split.
 
     In February 1997, SFAS No. 128, "Earnings Per Share", was issued. This
pronouncement will be effective for the Company's year ending January 31, 1998
financial statements. SFAS No. 128 will supersede the pronouncement of the
Accounting Principles Board (APB) No. 15. The statement eliminates the
calculation of primary earnings per share and requires the disclosure of Basic
Earnings Per Share and Diluted Earnings Per Share (formerly referred to as fully
diluted earnings per share), if applicable. SFAS No. 128 would not have had a
material impact on the Company's calculation of earnings per share for the year
ended January 31, 1997. Basic Earnings Per Share and Diluted Earnings Per Share
would be the same for the year ended January 31, 1997.
 
     Accounting for Stock Based Compensation
 
     In October 1995, SFAS No. 123, "Accounting for Stock-Based Compensation",
was issued. This statement requires the fair value of stock options and other
stock-based compensation issued to employees to either be recognized as
compensation expense in the income statement, or be disclosed as a pro forma
effect on net income and earnings per share in the footnotes to the Company's
financial statements. The Company has elected to adopt SFAS No. 123 on a
disclosure basis only (Note 12). Accordingly, implementation of SFAS No. 123 is
not expected to impact the Company's consolidated balance sheet or statement of
operations.
 
     Franchising Costs
 
     Direct costs relating to franchise sales for which revenue has not been
recognized are deferred until the related revenue is recognized. Such amounts
were not material at January 31, 1996 and 1997.
 
     Merchandise Inventory
 
     Merchandise inventory, consisting primarily of videocassettes and video
games, is stated at the lower of cost or market. Cost is determined by the
first-in, first-out method.
 
                                       38
<PAGE>   41
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Videocassette Rental Inventory
 
     Videocassette rental inventory, which includes video games, is stated at
cost and is amortized over its estimated economic life with no provision for
salvage value. Videocassettes that are considered base stock are amortized over
36 months on a straight-line basis. New release videocassettes are amortized as
follows: the first through third copies of each title per store are amortized as
base stock and the fourth and succeeding copies of each title per store are
amortized over nine months on a straight-line basis. The unamortized cost, if
any, of videocassette rental inventory that is sold is charged to operations at
the time of the sale. The Company believes that its method of amortization
results in an appropriate matching of tape amortization expense with the revenue
received from the associated rental of such tapes.
 
     Furnishings, Equipment and Leasehold Improvements
 
     Furnishings, equipment and leasehold improvements are stated at cost.
Depreciation and amortization are provided on a straight-line basis over the
estimated useful lives (5 to 7 years) of furnishings and equipment and, for
leasehold improvements, over the lesser of the estimated useful lives or lease
terms (primarily 5 to 10 years). Repair and maintenance costs are expensed as
incurred.
 
     Income Taxes
 
     Income taxes for financial reporting purposes are recorded in accordance
with Statement of Financial Accounting Standards No. 109, Accounting for Income
Taxes ("SFAS 109"). SFAS 109 is an asset and liability approach that requires
the recognition of deferred tax assets and liabilities for the expected future
tax consequences of temporary differences between the carrying amounts and the
tax bases of the Company's assets and liabilities. The measurement of deferred
tax assets is reduced, if necessary, by a valuation allowance.
 
     Prior to the effective date of the merger transaction discussed in Note 1,
Nostalgia Ventures, Inc. and Videosmith, Inc. were subject to tax as C
corporations, while Giant Video, Inc., and G.V. Management Corporation had
elected to be treated as S corporations for federal and state income tax
purposes. Under the provisions of Subchapter S, a pro rata portion of each
entity's taxable income is allocated to each individual shareholder.
Accordingly, no provision for income taxes relating to Giant Video, Inc., and
G.V. Management Corporation is included in the accompanying consolidated
statement of operations for any period prior to the effective date of the
merger.
 
     Concurrent with the merger transaction, the merged S corporations became
subject to C corporation tax. As such, the income tax expense included in the
accompanying consolidated statement of operations subsequent to the effective
date of the merger includes normal corporate level federal and state income
taxes.
 
3.  VIDEOCASSETTE RENTAL INVENTORY
 
     Videocassette rental inventory and related amortization are as follows (in
thousands):
 
<TABLE>
<CAPTION>
                                                                      JANUARY 31,
                                                                  --------------------
                                                                   1996         1997
                                                                  -------     --------
        <S>                                                       <C>         <C>
        Videocassette rental inventory..........................  $ 3,299     $ 35,891
        Accumulated amortization................................   (1,790)     (11,293)
                                                                  -------     --------
                                                                  $ 1,509     $ 24,598
                                                                  =======     ========
</TABLE>
 
     Amortization expense related to videocassette rental inventory totaled
$1,436,000, $1,972,000, and $11,265,000 for the years ended January 31, 1995,
1996 and 1997, respectively. Videocassette inventory amortization expense
resulting from the allocation of purchase price to videocassette rental tapes of
the
 
                                       39
<PAGE>   42
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
acquired entities is based on current replacement cost for bulk purchases of
used tapes. As discussed in Note 2, base stock is assigned a three-year
amortizable life which serves to extend the remaining economic useful lives of
videocassette rental tapes acquired. Replacement cost for bulk purchases of used
tapes is significantly less than the cost of new tape purchases. As a result,
future amortization relating to these tapes, on a per tape basis, will be
significantly less than the amortization relating to new tape purchases. The
favorable effects resulting from purchase accounting will diminish with the
passage of time and will not extend beyond the three-year period subsequent to
acquisition which is the period over which these tapes will be amortized.
 
     Also, as discussed in Note 2, new release videocassettes (in excess of 3
copies) are amortized over nine months. To the extent the acquired tapes have
book values lower than newly purchased tapes, sales of the acquired tapes should
result in higher operating income than sales of new tape purchases. The
favorable effect on net income resulting from purchase accounting related to
sales of acquired new release tapes after the acquisition date was approximately
$1.0 million for the year ended January 31, 1997.
 
4.  FURNISHINGS, EQUIPMENT AND LEASEHOLD IMPROVEMENTS
 
     Furnishings, equipment and leasehold improvements comprise the following
(in thousands):
 
<TABLE>
<CAPTION>
                                                                           JANUARY 31,
                                                                        ------------------
                                                                         1996       1997
                                                                        ------     -------
    <S>                                                                 <C>        <C>
    Furniture and fixtures............................................  $  634     $ 6,851
    Equipment and vehicles............................................     220       1,608
    Leasehold improvements............................................   1,291       4,634
                                                                        ------     -------
                                                                         2,145      13,093
    Accumulated depreciation and amortization.........................    (910)     (1,808)
                                                                        ------     -------
                                                                        $1,235     $11,285
                                                                        ======     =======
</TABLE>
 
     Depreciation and amortization totaled $192,000, $359,000 and $898,000 for
the years ended January 31, 1995, 1996 and 1997, respectively.
 
5.  NON-CURRENT OTHER ASSETS
 
     Non-current other assets are comprised of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                                           JANUARY 31,
                                                                        ------------------
                                                                         1996       1997
                                                                        ------     -------
    <S>                                                                 <C>        <C>
    Deferred expenses relating to the Offering and pending              $4,109     $ 1,095
      acquisitions....................................................
    Store lease and utility deposits..................................      --         999
    Deferred loan origination fees....................................      --         774
    Other.............................................................     149         130
                                                                        ------     -------
                                                                        $4,258     $ 2,998
                                                                        ======     =======
</TABLE>
 
                                       40
<PAGE>   43
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
6.  ACCRUED EXPENSES
 
     Accrued expenses is comprised of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                                           JANUARY 31,
                                                                        ------------------
                                                                         1996       1997
                                                                        ------     -------
    <S>                                                                 <C>        <C>
    Accrued wages and taxes...........................................  $  259     $   988
    Property taxes payable............................................      --          88
    Sales taxes.......................................................     102         598
    Accrued rent......................................................     126         518
    Accrued professional fees.........................................   3,006         990
    Accrued advertising expenses......................................     267         293
    Accrued interest expenses.........................................     318          87
    Accrued finder's fee..............................................     200         236
    Accrued acquisition costs.........................................      --         123
    Purchase price liabilities........................................      --         707
    Other.............................................................     408          19
                                                                        ------     -------
                                                                        $4,686     $ 4,647
                                                                        ======     =======
</TABLE>
 
7.  LONG-TERM DEBT
 
     Long-term debt is comprised of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                                           JANUARY 31,
                                                                       -------------------
                                                                        1996        1997
                                                                       -------     -------
    <S>                                                                <C>         <C>
    Revolving credit facility........................................  $ 1,166     $32,800
    Senior bank term loan............................................    2,250          --
    11% subordinated secured note payable............................    1,400          --
    10% second subordinated secured convertible note payable.........    2,000          --
    10% second subordinated secured note payable.....................    2,000          --
    Unsecured non-interest bearing $500 obligation due to the former
      owner of West Coast Video, less unamortized discount of $118
      based on an imputed interest rate of 10%.......................      340          --
    Various notes payable due in monthly installments with interest
      rates varying from prime plus 2% to prime plus 4%..............       36          21
                                                                       -------     -------
                                                                         9,192      32,821
    Less: current portion............................................   (2,091)        (19)
                                                                       -------     -------
                                                                       $ 7,101     $32,802
                                                                       =======     =======
</TABLE>
 
     In connection with the Offering in May 1996, the Company prepaid the
remaining balance of the debt that was outstanding on January 31, 1996. On March
5, 1996, the Company entered into an $800,000, 12% secured note payable. The
balance of this note was also prepaid with proceeds from the IPO, as mandated by
terms of the note. A penalty of $400,000 ($244,000 net of income tax benefit)
was assessed at the time of prepayment in accordance with the provisions of the
note. The amount was classified as an extraordinary item due to the early
extinguishment of debt.
 
     In conjunction with the 11% subordinated secured notes payable, the Company
issued a detachable warrant entitling the holder to purchase 192,308 shares of
the Company's common stock at $9.10 per share.
 
                                       41
<PAGE>   44
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
The warrant became exercisable as of the date of the initial public offering and
expires on July 12, 2000. The Company has determined that the value of the
warrant was insignificant at the date of issuance.
 
     On May 17, 1996, the Company obtained a $60,000,000 Credit Facility (the
"Credit Facility") from a bank, which consists of a two-year revolving credit
facility followed by a three-year term loan. In association with the borrowing,
the Company paid a fee of $700,000 on May 17, 1996 which has been recorded in
other long-term assets and will be amortized over the term of the Credit
Facility. Borrowings under the Facility are available for working capital,
capital expenditures, refinancing of existing indebtedness, and for certain
permitted acquisition financing. The Credit Facility was increased to
$65,000,000 by an amendment dated August 5, 1996. The amendment generated
additional fees of $202,000, which will be amortized over the term of the
amended Credit Facility. As of January 31, 1997, the Company had $32,800,000
outstanding under the Credit Facility.
 
     Borrowings are limited to 2.75 times the Company's operating cash flow, as
defined, during the previous four quarters. At the Company's option, interest
rates vary from either the Bank's base rate, as defined, to 1% above such base
rate, or from the Eurodollar rate, as defined, to 2.5% above such Eurodollar
rate (from 7.75% to 8.00% at January 31, 1997). Additionally, the Credit
Facility provides for a commitment fee payable quarterly, computed as 0.375-0.5%
of the unused portion of the available Facility during the previous quarter. In
each case, the rate is dependent on the ratio of the Company's total debt to
operating cash flow for the preceding quarter.
 
     The Credit Facility is secured by a first security interest in
substantially all of the Company's assets, including the stock of its
subsidiaries and provides for certain restrictive covenants including, among
others, compliance with certain financial tests and ratios and dividend
restrictions.
 
     Principal due on long-term debt for each of the years following January 31,
1997 is as follows (in thousands):
 
<TABLE>
        <S>                                                                  <C>
        1999...............................................................    7,291
        2000...............................................................   10,933
        2001...............................................................   10,933
        2002...............................................................    3,645
                                                                             -------
                                                                             $32,802
                                                                             =======
</TABLE>
 
8.  INCOME TAXES
 
     The components of the provision for income taxes are as follows (in
thousands):
 
<TABLE>
<CAPTION>
                                                                        YEAR ENDED
                                                                       JANUARY 31,
                                                                --------------------------
                                                                1995      1996       1997
                                                                -----     -----     ------
    <S>                                                         <C>       <C>       <C>
    Current:
      Federal.................................................  $ 139     $ 176     $1,760
      State...................................................     41       187        781
                                                                -----     -----     ------
                                                                  180       363      2,541
                                                                -----     -----     ------
    Deferred:
      Federal.................................................   (100)     (112)       584
      State...................................................    (17)       (9)       102
                                                                -----     -----     ------
                                                                 (117)     (121)       686
                                                                -----     -----     ------
    Tax provision.............................................  $  63     $ 242     $3,227
                                                                =====     =====     ======
</TABLE>
 
                                       42
<PAGE>   45
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Deferred income taxes reflect the net tax effects of temporary differences
between amounts of assets and liabilities for financial reporting purposes and
such amounts as measured by tax laws. The temporary differences which give rise
to deferred tax assets and liabilities are as follows (in thousands):
 
<TABLE>
<CAPTION>
                                                                            JANUARY 31,
                                                                          ---------------
                                                                          1996      1997
                                                                          -----     -----
    <S>                                                                   <C>       <C>
    Deferred tax assets:
      Furnishings, equipment and leasehold improvement depreciation.....  $ 388     $  --
      Recognized built-in loss carryforward.............................    243       225
      Allowance for doubtful accounts...................................     --        74
      Expense accruals..................................................     56       292
      State NOL carryforward............................................     66        --
      Acquisition costs.................................................     21        --
      Other.............................................................     15        --
                                                                          -----     -----
                                                                            789       591
    Deferred tax asset valuation allowance..............................   (594)       --
                                                                          -----     -----
                                                                          $ 195     $ 591
                                                                          -----     -----
    Deferred tax liabilities:
      Intangible amortization...........................................     --      (231)
      Videocassette rental inventory amortization.......................     --      (631)
      Furnishings, equipment and leasehold improvement depreciation.....     --      (135)
                                                                          -----     -----
                                                                             --      (997)
                                                                          -----     -----
    Net deferred tax asset/(liability)..................................  $ 195     $(406)
                                                                          =====     =====
</TABLE>
 
     As a result of a change in ownership of Videosmith, Inc. at August 4, 1994,
there is an annual limitation on the use of net unrealized built-in losses. Such
limitation applies only to those built-in losses recognized for income tax
purposes in the five-year period beginning with the date of the ownership
change. The use of such losses is limited to approximately $45,000 per year for
the carryforward period, generally 15 years subsequent to the year recognized,
and are subject to certain consolidated tax return limitations, including
Videosmith's separate company taxable income.
 
     In the year ended January 31, 1997, management has reassessed the potential
to fully realize deferred tax assets related to the Videosmith deductible
temporary differences discussed above. Given the generation of sufficient
taxable income over the past two years and completion of the Offering on May 17,
1996, management believes the Videosmith deferred tax assets relating to
built-in losses will be fully realized. The resulting reduction in valuation
allowance related to these deferred tax assets was recorded as an adjustment of
acquired Videosmith fixed assets ($403,000) and videocassette rental inventory
($134,000) as of January 31, 1997.
 
                                       43
<PAGE>   46
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     A reconciliation between the provision for income taxes and the amount
determined by applying the U.S. federal statutory rate to income before income
taxes is as follows (in thousands):
 
<TABLE>
<CAPTION>
                                                                      YEAR ENDED JANUARY 31,
                                                                     -------------------------
                                                                     1995      1996      1997
                                                                     -----     ----     ------
<S>                                                                  <C>       <C>      <C>
Income tax at statutory rate of 34%................................  $  93     $196     $2,354
  State tax expense, net of federal benefit........................     25       58        583
  Amount not subject to federal income tax due to S Corporation
     status........................................................     28      (33)        --
  Change in valuation allowance....................................   (102)      47        (76)
  Nondeductible intangible amortization............................     11       11        359
  Deferred tax asset due to conversion to C Corporation status.....     --      (72)        --
  Reserve for contingency..........................................     --       22         --
  Other............................................................      8       13          7
                                                                     -----     ----     ------
                                                                     $  63     $242     $3,227
                                                                     =====     ====     ======
</TABLE>
 
9.  RELATED PARTY TRANSACTIONS
 
     The principal stockholders have from time to time loaned the Company funds
for working capital purposes. No interest was charged on these loans. All loans
due to stockholders were paid in fiscal 1997. At January 31, 1997, the Company
has recorded amounts receivable from certain officers of $141,000. No interest
was charged on these receivables.
 
10.  LEASE COMMITMENTS
 
     The Company leases its facilities under operating leases extending until
2006. Minimum future rental payments under these leases as of January 31, 1997
are as follows (in thousands):
 
<TABLE>
<CAPTION>
                                 YEAR ENDING                            OPERATING LEASES
        --------------------------------------------------------------  ----------------
        <S>                                                             <C>
          1998........................................................      $ 13,526
          1999........................................................        11,573
          2000........................................................         8,992
          2001........................................................         5,870
          2002........................................................         3,836
          Thereafter..................................................         6,257
                                                                            --------
          Future minimum payments.....................................      $ 50,054
                                                                            ========
</TABLE>
 
     Rent expense totaled approximately $939,000, $1,947,000 and $11,130,000 for
the years ended January 31, 1995, 1996 and 1997, respectively.
 
11.  ACQUISITIONS
 
     All acquisitions have been accounted for as purchases; operations of the
companies and businesses acquired have been included in the accompanying
consolidated financial statements from their respective dates of acquisition.
 
                                       44
<PAGE>   47
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Videosmith, Inc.
 
     On August 4, 1994, V.S. Acquisition Corporation acquired 100% of the
outstanding stock of Xtra-vision Corporation and its wholly owned subsidiary,
Videosmith, Inc. The purchase price of $2,042,000 was paid in cash. V.S.
Acquisition Corporation, Xtra-vision Corporation and Videosmith Inc., merged on
September 20, 1994 to form Videosmith Inc.
 
     West Coast Franchising Company
 
     On July 12, 1995, West Coast Franchising Company, a wholly-owned subsidiary
of the Company, acquired the business, assets and certain liabilities of West
Coast Entertainment, Inc., West Coast Video Enterprises, Inc., West Coast
Services, Inc., Game Power Headquarters, Inc., and Premier Advertising, Inc.
(the "Acquired Businesses"). West Coast Franchising Company operates as a
franchisor under the trade name of West Coast Video involved in the sale and
rental of videocassettes, recorders, related equipment and supplies.
 
     The cost of the Acquired Businesses was approximately $8.7 million
comprising cash of $4 million, a $2 million second subordinated secured
convertible note payable, a $2 million second subordinated note payable, a
$500,000 non-interest bearing note, and acquisition costs of $200,000. In
addition, in connection with the acquisition, the Company entered into an
arrangement to pay the former owner and certain key executives of the Acquired
Businesses a fee in the event that the Company purchases the assets or stock of
any Franchisee of the Acquired Businesses. Such fees amounted to $2.3 million
for acquisitions made during fiscal 1997.
 
Recent Acquisitions:
 
     May Acquisitions
 
     On May 17, 1996, the Company acquired 172 video specialty stores (the "May
Acquisitions"), including 13 stores owned by franchisees of the Company. Taking
into account certain adjustments and calculation of certain contingent payments,
the aggregate consideration of $83.9 million was paid consisting of the
following: $53.0 million in cash, approximately $26.2 million in shares of
common stock (2.1 million shares), and approximately $4.7 million of acquisition
costs. Of these amounts, approximately $0.4 million represents remaining minimum
contingent consideration (of which approximately $0.1 million and $0.3 million
(19,734 shares) is to be paid in cash and stock, respectively).
 
     Early Fall Acquisitions
 
     Between August 26 and October 25, 1996, the Company acquired the assets of
21 video specialty stores (the "Early Fall Acquisitions"). Aggregate
consideration of $13.6 million was paid, consisting of the following: $8.2
million in cash and $4.9 million in shares of common stock (0.5 million shares).
Approximately $0.5 million of acquisition costs was also paid. The shares (0.4
million) associated with one of these acquisitions are to be issued in three
equal installments (six, twelve and eighteen months from the acquisition date)
and the number of shares issuable will be increased in certain cases by the
difference between the share price at issuance date and a formulaic common share
price calculated as of the date of acquisition. Additionally, 0.1 million shares
associated with another Early Fall Acquisition are to be issued on August 26,
1997. In both instances these common shares and other common shares to be issued
in installments have been considered outstanding as of January 31, 1997.
 
     Late Fall Acquisitions
 
     Between November 15 and December 3, 1996, the Company acquired the assets
of 47 video specialty stores (the "Late Fall Acquisitions"), including 19 stores
owned by franchises of the Company for aggregate consideration of $27.7 million
consisting of the following: $14.4 million in cash and $11.0 million in shares
of common stock (1.0 million shares) and approximately $2.3 million of
acquisition costs.
 
                                       45
<PAGE>   48
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     The 0.8 million shares to be issued in connection with the May, Early Fall
and Late Fall Acquisitions, including approximately 0.5 million shares disclosed
above, have been reflected as outstanding on the consolidated balance sheet as
their issuance is dependent only on the passage of time.
 
     The allocation of the purchase price associated with the above acquisitions
is summarized as follows for each of the years ended January 31, 1995, 1996 and
1997 (in thousands):
 
<TABLE>
<CAPTION>
                                                                   1995       1996       1997
                                                                  ------     ------     -------
<S>                                                               <C>        <C>        <C>
Working Capital.................................................  $ (334)    $1,075      (3,326)
Videocassette rental inventory..................................   1,082         --      16,019
Furnishings, equipment, and leasehold improvements..............   1,285        200       7,915
Intangible assets...............................................      --      7,421     105,323
Other...........................................................       9         86        (756)
                                                                  ------     ------     -------
                                                                   2,042      8,782     125,175
                                                                  ======     ======     =======
</TABLE>
 
     The excess of the cost over the fair value of the assets acquired in the
May, Early Fall, and Late Fall Acquisitions of $105.3 million will be amortized
over 20 years on a straight line basis. The results of operations of the
acquired stores have been included in operations of the Company since the date
of acquisition.
 
     The following unaudited pro forma information presents the results of
operations as though (i) the May Acquisitions, the Early Fall Acquisitions and
Late Fall Acquisitions had occurred as of the beginning of the periods
presented, (ii) each entity included in the consolidated statement of operations
had been included in the Company's consolidated income tax returns and subject
to corporate income taxation as a C corporation during all periods presented,
(iii) the acquisition of the businesses acquired on July 12, 1995 had occurred
on February 1, 1995, (iv) the repayment of all previously existing outstanding
debt had occurred as of the beginning of the periods reported, and (v) the
borrowings under the new credit facility had occurred as of the beginning of the
periods presented.
 
     The following unaudited pro forma net income per share for the years ended
January 31, 1996 and 1997 was calculated by dividing the respective unaudited
pro forma net income by the pro forma weighted average number of shares of
Common Stock outstanding after giving effect to (i) the Merger (ii) the
0.340-for-1 reverse stock split approved by the Board of Directors on May 14,
1996, and the shares issued in conjunction with the Offering, (iii) issuance of
shares in connection with the May, Early Fall and Late Fall Acquisitions, (iv)
repayment of outstanding debt at the date of the Offering, and (v) the impact of
a detachable warrant with a primary supplier of videocassettes and a portion of
a convertible note which was converted into shares of the Company's common stock
as if the transactions had occurred on the first day of the periods presented.
The pro forma weighted average number of common shares used to calculate pro
forma net income per share was 13,987,000 and 13,988,000 for the years ended
January 31, 1996 and 1997, respectively.
 
<TABLE>
<CAPTION>
                                                                      UNAUDITED
                                                                      PRO FORMA
                                                               YEAR ENDED JANUARY 31,
                                                                1996             1997
                                                            ------------     ------------
                                                              (IN THOUSANDS, EXCEPT PER
                                                                     SHARE DATA)
    <S>                                                     <C>              <C>
    Pro forma revenues....................................  $    110,017     $    115,741
    Pro forma net income before extraordinary items.......  $      5,403     $      7,488
    Extraordinary item (net of income tax benefit)........            --     $        244
    Pro forma net income..................................  $      5,403     $      7,244
    Pro forma income per share before extraordinary
      item................................................  $        .39     $        .54
    Extraordinary item....................................            --             (.02)
    Pro forma net income per share........................  $        .39     $        .52
</TABLE>
 
                                       46
<PAGE>   49
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
12.  STOCKHOLDERS' EQUITY
 
     Stock Compensation Plan:
 
     Equity Incentive Plan:  The Company's Equity Incentive Plan (the "Equity
Plan") was adopted by the Board of Directors and approved by the Stockholders in
July 1995. The Equity Plan enables the Company to grant options to purchase
Common Stock to officers, employees, employee directors of and consultants to
the Company. The Plan authorizes the issuance of up to 350,000 shares. The
options granted are unvested at the date of grant, and become fully vested five
years subsequent to the date of grant. The fixed exercise price associated with
the shares subject to option is the fair value of the Company's stock at the
date of grant. The options expire ten years after the date of grant. 73,137
options have been granted during the year ended January 31, 1997. No options
have been exercised as of January 31, 1997.
 
     Director Stock Option Plan:  The Company's Director Stock Option Plan (the
"Director Option Plan") enables the Company to grant options to purchase Common
Stock to outside directors of the Company. The Plan authorizes the issuance of
up to 50,000 shares. The options are unvested at the time of grant, and vest
over a three-year period, provided the optionholder continues to serve as a
director of the Company, and will expire ten years from the date of grant. The
fixed exercise price associated with the shares subject to option is the fair
value of the Company's stock at the date of grant. Commensurate with the Public
Offering, the Company granted an option to purchase 3,000 shares of Common Stock
to three non-employee directors. Each non-employee director will receive a
subsequent grant of an option for 1,000 shares on the date of each Annual
Meeting of Stockholders, at which such director is reelected as a director of
the Company, beginning with the Annual Meeting for the year ended January 31,
1997. As of January 31, 1997, 9,000 options have been granted, no options have
been exercised, no options existed in prior years.
 
     Common shares subject to option under these plans are as follows:
 
<TABLE>
<CAPTION>
                                                                            JANUARY 31,
                                                                        --------------------
                                                                                1997
                                                                        --------------------
                                                                                    AVERAGE
                                                                                    EXERCISE
                                                                        OPTIONS      PRICE
                                                                        -------     --------
    <S>                                                                 <C>         <C>
    Outstanding at February 1.........................................       --          --
    Granted...........................................................   82,137      $11.06
    Exercised.........................................................       --          --
    Terminated/Canceled...............................................       --          --
                                                                         ------      ------
    Options outstanding at January 31.................................   82,137      $11.06
    Options exercisable at January 31.................................       --          --
</TABLE>
 
     The Company applies APB Opinion No. 25 "Accounting for Stock Issued to
Employees", and related interpretations in accounting for its stock option plan.
Accordingly, no compensation expense has been recognized for the outstanding
stock option awards. As discussed in Note 2, during fiscal 1997, the Company
adopted the disclosure requirements of Statement of Financial Standards No. 123
"Accounting for Stock
 
                                       47
<PAGE>   50
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
Based Compensation". The pro forma information below is presented as if the
Company had adopted the recognition provisions of SFAS 123.
 
<TABLE>
<CAPTION>
                                                                                     1997
                                                                                 ------------
<S>                                                                              <C>
Weighted average fair value of options granted -- calculated using the
  Black-Scholes option-pricing model...........................................  $       4.63
Range of exercise price per share..............................................  $8.75-$13.00
Pro Forma:
  Net Income...................................................................  $  3,430,864
  Earnings per share...........................................................  $       0.33
Assumptions:
  Weighted average dividend yield..............................................            --
  Weighted average volatility..................................................            35%
  Weighted average risk free interest rate.....................................          6.58%
  Weighted average expected life (years).......................................             5
</TABLE>
 
     Employee Stock Purchase Plan:  The Company's Employee Stock Purchase Plan
(the "Purchase Plan") authorizes the issuance of up to a total of 125,000 shares
of Common Stock to participating employees through a series of semiannual
offerings. Offering periods will commence on each November 1, beginning November
1, 1996, and May 1 and terminate on the following April 30 and October 31,
respectively. The maximum number of shares available in each offering is 25,000
shares. Eligible employees may direct 1%-10% of their total compensation in a
Plan period to the Plan, at a price equal to 85% of the lower of the closing
price of the Common Stock on the first business day of the plan or the last
business day of the plan. As of January 31, 1997, the Company had not issued any
shares related to the Plan.
 
13.  PREFERRED STOCK
 
     The Board of Directors is authorized, subject to any limitations prescribed
by law, without further stockholder approval, to issue from time to time up to
an aggregate of 2,000,000 shares of Preferred Stock, in one or more series. Each
such series of Preferred Stock shall have such number of shares, designations,
preferences, voting powers, qualifications and special or relative rights or
privileges as shall be determined by the Board of Directors, which may include,
among others, dividend rights, voting rights, redemption and sinking fund
provisions, liquidation preferences, conversion rights and preemptive rights.
The rights of the holders of Common Stock will be subject to the rights of
holders of any Preferred Stock issued in the future. The issuance of Preferred
Stock could have the effect of making it more difficult for a third party to
acquire, or of discouraging a third party from attempting to acquire, a majority
of the outstanding voting stock of the Company. The Company has not issued any
shares of Preferred Stock as of January 31, 1997.
 
14.  COMMITMENTS
 
     Purchase Commitments
 
     On July 12, 1995, the Company entered into a contract with a supplier of
video rental products that requires the Company to purchase, at a discount, its
requirements for such products over the ensuing seven year period as follows:
 
<TABLE>
    <S>                                        <C>
    July 12, 1995-July 12, 1997..............  50% of annual requirements
    July 13, 1997-July 12, 2000..............  lesser of 30% of annual requirements or
                                               $25 million
    July 13, 2000-July 12, 2002..............  lesser of 25% of annual requirements or
                                               $25 million
</TABLE>
 
                                       48
<PAGE>   51
 
                      WEST COAST ENTERTAINMENT CORPORATION
 
         NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Acquisition Commitments
 
     As of January 31, 1997, the Company had commitments to purchase 14
additional stores over a two year period in accordance with existing purchase
agreements. Eight such stores are to be purchased during 1997, the remaining six
are to be purchased during 1998. The purchase price for such stores is based on
multiples of operating cash flows during the 12 month period preceding the
purchase date.
 
     The Company has entered into agreements with several area developers in
which upon development of certain stores the developer has the option to "put"
the stores to the Company. Moreover, such agreements further grant the Company
the option to "call" these stores within specified time frames. These options
extend for one to three year periods and become exercisable at various times
from 1998 to 2002. As of January 31, 1997, the Company has such options on
fifty-five stores, which are contingent on the stores meeting specified net
operating cash flows and/or predetermined revenue criteria. The purchase price
for each store is determined based on an agreed upon multiple of store cash flow
for the twelve months preceding the acquisition.
 
15.  LITIGATION
 
     The Company is involved in litigation that is incidental to the operation
of its business. The Company believes that the outcome of such litigation will
not materially affect the Company's financial position or results of operations.
 
16.  SUBSEQUENT EVENTS
 
     Acquisitions
 
     Subsequent to January 31, 1997, the Company has entered or expects to enter
into definitive asset purchase agreements with 22 selling groups (collectively,
the "Prospective Sellers") to acquire a total of 128 video specialty stores
(including one Louisiana store to be purchased in March of 1997 and 35 stores
owned by West Coast Video franchisees of which one such Massachusetts franchised
store is to be purchased in April 1997) during May 1997 for an aggregate
consideration (excluding costs related to such Prospective Acquisitions, and
subject to various adjustments and elections) of approximately $53.3 million.
The purchase price will be financed through the Debt Offering described below.
The terms of the Prospective Acquisitions were negotiated at arm's length.
 
     The Prospective Acquisitions, in the aggregate, had unaudited net sales of
$50.7 million for the twelve months ended December 31, 1996.
 
     The excess of the purchase price over the net assets acquired will be
amortized over a period not to exceed 20 years. The purchase price allocations
will be determined in fiscal year 1998, based on appraisals, other studies, and
additional information as it becomes available.
 
     Debt Offering
 
     The Company is currently in the process of undertaking a private placement
of $110 million of promissory notes ("Debt Offering"). The notes are expected to
be due in 2004. Net proceeds from the offering will primarily be utilized to
repay current debt and fund the Prospective Acquisitions and future
acquisitions.
 
     Prospective Credit Facility
 
     In March 1997, the Company received a commitment for a $125 million credit
facility from PNC Bank which will replace the Credit Facility, contingent upon
completion of the Debt Offering described above. In March 1997, the Company paid
a nonrefundable retainer fee, which will be used to offset the related Bank
underwriting fee upon the closing of the financing. In the event the Credit
Facility is replaced, the Company would incur an extraordinary loss related to
the write-off of the deferred loan origination fees.
 
                                       49
<PAGE>   52
 
ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE
 
None.
 
                                    PART III
 
ITEM 10.  DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT
 
     The information under the captions "Election of Directors" and "Security
Ownership of Certain Beneficial Holders and Management" in the Registrant's
Proxy Statement for its 1997 Annual Meeting of Stockholders is incorporated
herein by reference.
 
ITEM 11.  EXECUTIVE COMPENSATION
 
     The information under the caption "Executive Compensation" and "Certain
Transactions" in the Registrant's Proxy Statement for its 1997 Annual Meeting of
Stockholders is incorporated herein by reference. The information under the
caption "Executive Officers of the Company" in Part I of this Annual Report on
Form 10-K is incorporated herein by reference.
 
ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
 
     The information under the caption "Security Ownership of Certain Beneficial
Holders and Management" in the Registrant's Proxy Statement for its 1997 Annual
Meeting of Stockholders is incorporated herein by reference.
 
ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
 
     The information under the caption "Certain Transactions" in the
Registrant's Proxy Statement for its 1997 Annual Meeting of Stockholders is
incorporated herein by reference.
 
                                       50
<PAGE>   53
 
                                    PART IV
 
ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K
 
<TABLE>
<S>                                                                                    <C>
     (a) The following documents are filed as part of this report:
          (1) Financial Statements
               Report of Independent Accountants.....................................      31
               Consolidated Balance Sheet at January 31, 1997 and 1996...............      32
               Consolidated Statement of Operations for the fiscal years ended
                January 31, 1997, 1996 and 1995......................................      33
               Consolidated Statement of Cash Flows for the fiscal years ended
                January 31, 1997, 1996 and 1995......................................      34
               Consolidated Statement of Stockholders' Equity/(Deficit) for the
                fiscal years ended January 31, 1997, 1996 and 1995...................      35
               Notes to the Consolidated Financial Statements........................   36-49
</TABLE>
 
          (2) Financial Statement Schedules:
 
           All schedules are omitted because they are not applicable or the
           required information is shown in the financial statements or notes
           thereto.
 
     (b) Exhibits:
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<C>         <C>  <S>
      +3.1   --  Certificate of Incorporation
      +3.2   --  First Amendment of Certificate of Incorporation
      +3.3   --  Second Amendment of Certificate of Incorporation
      +3.4   --  Certificate of Correction Filed to Correct a Certain Error in the Second
                 Certificate of Amendment of Certificate of Incorporation
      +3.5   --  Form of Third Certificate of Amendment of Certificate of Incorporation
      +3.6   --  Restated By-Laws
      +3.7   --  Amendment to the Restated By-Laws
      +4.1   --  Specimen certificate for shares of Common Stock
     +10.1   --  Assets Purchase Agreement by and among the Registrant, A-Z Video Systems,
                 Inc., Donald R. Thomas, Art H. Thomas, Harry M. Smith and Dwight M. Thomas,
                 dated as of January 11, 1996
     +10.2   --  Asset Purchase Agreement by and among the Registrant, American Video, Inc.,
                 Red Giraffe Video, Inc., the Lancaster Group, Inc., Nolan Allen, Michael
                 Cappy and P.R. Lancaster, dated as of January 11, 1996, the first amendment
                 thereto dated March 25, 1996 and waiver dated March 12, 1996
     +10.3   --  Asset Purchase Agreement by and among the Registrant, Anthony Cocca's
                 Videoland, Inc. and Anthony Cocca, dated as of January 11, 1996
     +10.4   --  Asset Purchase Agreement by and among the Registrant, Vidko, Inc., Kobie-Co
                 Movie Outlet and Anthony Cocca, dated as of January 11, 1996
     +10.5   --  Asset Purchase Agreement by and between the Registrant and Best
                 Entertainment, Inc., dated as of January 11, 1996
     +10.6   --  Asset Purchase Agreement by and between the Registrant and HB Associates,
                 Inc., dated as of January 11, 1996
     +10.7   --  Asset Purchase Agreement by and between the Registrant and New Age
                 Entertainment, Inc., dated as of January 11, 1996
     +10.8   --  Merger Agreement by and among the Registrant, RKT Subsidiary Corp., Palmer
                 Corporation and the Stockholders named therein, dated as of January 11, 1996,
                 as amended (the "Palmer Merger Agreement")
</TABLE>
 
                                       51
<PAGE>   54
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<S>              <C>
     +10.9   --  Stock Purchase Agreement by and among the Registrant, Showtime, Inc. and
                 Clemens J. Wadle, dated as of January 11, 1996
    +10.10   --  Merger Agreement by and among the Registrant, RKT Merger Co., Video Giant
                 Inc. and the Stockholders named therein, dated as of January 11, 1996
    +10.11   --  Asset Purchase Agreement by and between the Registrant and Video Innovators,
                 Inc., dated as of January 11, 1996
    +10.12   --  Asset Purchase Agreement by and among the Registrant, Video Video of
                 Westfield, Inc., Video Video of Parsippany, Inc., Video Video of Chatham,
                 Inc. and Harold Rosenbaum, dated as of January 11, 1996, and the first
                 amendment thereto dated February 19, 1996
    +10.13   --  Asset Purchase Agreement by and among the Registrant, Video Video of
                 Livingston, Inc., Harold Rosenbaum and Alan Kass, dated as of January 11,
                 1996, and the first amendment thereto dated February 19, 1996
    +10.14   --  Form of Standard Franchise Agreement, pursuant to which existing franchisees
                 of the Registrant (excluding those to be acquired upon closing of the
                 transactions contemplated by the Palmer Merger Agreement) currently operate
    +10.15   --  Form of Standard Franchise Agreement to be executed between the Registrant
                 and future franchisees
    +10.16   --  Form of Standard Franchise Agreement pursuant to which existing franchisees
                 of Palmer Corporation currently operate
    +10.17   --  Lease between the Registrant and Elliot Stone for office space located at
                 9990 Global Road, Philadelphia, Pennsylvania, dated as of July 12, 1995, as
                 amended
    +10.18   --  Lease between the Registrant and Elliot Stone for warehouse space located at
                 490 Red Lion Road, Philadelphia, Pennsylvania dated as of July 12, 1995, as
                 amended
   *+10.19   --  1995 Equity Incentive Plan, and amendment thereto
   *+10.20   --  1995 Director Stock Option Plan
   *+10.21   --  1995 Employee Stock Purchase Plan
   *+10.22   --  Employment Agreement between the Registrant and Jules E. Gardner, dated May
                 26, 1995
   *+10.23   --  Employment Agreement between the Registrant and Kenneth R. Graffeo, dated May
                 26, 1995
   *+10.24   --  Employment Agreement between the Registrant and Jerry L. Misterman, dated May
                 26, 1995
   *+10.25   --  Form of Employment Agreement between the Registrant and Peter Balner
    +10.26   --  Customer Group Purchasing Contract between the Registrant together with its
                 subsidiaries and Ingram Entertainment, Inc. dated as of July 12, 1995, and
                 the first amendment thereto dated as of March 1, 1996
    +10.27   --  Subordinated Secured Promissory Note made by the Registrant and its
                 subsidiaries in favor of Resource Holdings, Inc., dated July 12, 1995
    +10.28   --  Warrant to Purchase Shares of Common Stock issued July 12, 1995 by the
                 Registrant to Resource Holdings Inc.
    +10.29   --  Stockholders Voting Agreement among Resource Holdings Inc., T. Kyle Standley,
                 Ralph W. Standley, III and M. Trent Standley dated July 12, 1995
    +10.30   --  Shareholders Agreement among T. Kyle Standley, Ralph W. Standley, III, M.
                 Trent Standley, the Ralph W. Standley III Irrevocable Trust dated May 18,
                 1995 and certain "Investors" in the Company named therein, dated July 12,
                 1995
    +10.31   --  Convertible Promissory Note made by the Registrant and its subsidiaries in
                 favor of West Coast Video Enterprises, Inc. dated July 12, 1995 (the
                 "Convertible Note")
    +10.32   --  Non-Convertible Promissory Note made by the Registrant and its subsidiaries
                 in favor of West Coast Video Enterprises, Inc. dated July 12, 1995
    +10.33   --  Letter Agreement dated July 12, 1995 between the Registrant and West Coast
                 Video Enterprises, Inc. regarding payment of the Convertible Note
</TABLE>
 
                                       52
<PAGE>   55
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<S>              <C>
    +10.34   --  Letter Agreement regarding the payment of a fee to West Coast Video
                 Enterprises, Inc., West Coast Entertainment, Inc., West Coast Services, Inc.,
                 Game Power Headquarters, Inc., Premier Advertising, Inc., Jules Gardner and
                 Kenneth Graffeo upon the purchase by West Coast Franchising Company of
                 Existing Franchises dated July 12, 1995
    +10.35   --  Non-Competition Agreement between the Registrant and Elliot Stone dated July
                 12, 1995
    +10.36   --  Revolving Credit and Term Loan Agreement by and between the Registrant and
                 its subsidiaries and PNC Bank, National Association dated as of July 12, 1995
    +10.37   --  Revolving Credit Note made by the Registrant and its subsidiaries in favor of
                 PNC Bank, National Association, dated as of July 12, 1995
    +10.38   --  Term Note made by the Registrant and its subsidiaries in favor of PNC Bank,
                 National Association dated as of July 12, 1995
    +10.39   --  Security Agreement between the Registrant and its subsidiaries and PNC Bank,
                 National Association dated as of July 12, 1995
    +10.40   --  Pledge and Security Agreement between the Registrant and PNC Bank, National
                 Association dated as of July 12, 1995
    +10.41   --  Pledge and Security Agreement between Ralph W. Standley III, T. Kyle Standley
                 and M. Trent Standley and PNC Bank, National Association dated as of July 12,
                 1995
    +10.42   --  Guaranty and Surety Agreement between T. Kyle Standley, M. Trent Standley and
                 Ralph W. Standley III, in favor of PNC Bank, National Association dated July
                 12, 1995
    +10.43   --  Subordination Agreement among West Coast Entertainment, Inc., West Coast
                 Video Enterprises, Inc., West Coast Services, Inc. and Interactive
                 Electronics Corporation, PNC Bank, National Association, the Registrant and
                 its subsidiaries and Resource Holdings Inc. dated July 12, 1995, and the
                 first amendment thereto dated as of March 6, 1996
    +10.44   --  Subordinated Pledge and Security Agreement between the Registrant and West
                 Coast Video Enterprises, Inc., for itself and as agent for the Creditors
                 named therein, dated July 12, 1995, and the first amendment thereto dated as
                 of March 6, 1996
    +10.45   --  Subordinated Pledge and Security Agreement among Ralph W. Standley III, T.
                 Kyle Standley, M. Trent Standley and the Ralph W. Standley Irrevocable Trust
                 and West Coast Video Enterprises, Inc., for itself and as agent for the
                 Creditors named therein, dated July 12, 1995, and the first amendment thereto
                 dated as of March 6, 1996
    +10.46   --  Subordinated Security Agreement between the Company and its subsidiaries and
                 West Coast Video Enterprises, Inc., for itself and as agent for the Creditors
                 named therein, dated July 12, 1995, and the first amendment thereto dated as
                 of March 6, 1996
    +10.47   --  Intercreditor Agreement among Resource Holdings Inc., West Coast
                 Entertainment, Inc., West Coast Video Enterprises, Inc., West Coast Services,
                 Inc., Game Power Headquarters, Inc. and Premier Advertising Co., Inc. and the
                 Registrant and its subsidiaries dated July 12, 1995, and the first amendment
                 thereto dated as of March 6, 1996
    +10.48   --  Stockholders Agreement between the Registrant (as assumed by virtue of the
                 merger of VS Acquisition Corp. into the Registrant), Ralph W. Standley III,
                 T. Kyle Standley and M. Trent Standley and certain shareholders of the
                 Registrant listed on Schedule I thereto dated August 5, 1994
    +10.49   --  Registration Rights Agreement between the Registrant and Resources Holdings
                 Inc. dated July 12, 1995
    +10.50   --  Form of Employment Agreement for Regional Vice Presidents
    +10.51   --  Agreement and Plan of Merger, dated as of July 12, 1995 among Nostalgia
                 Ventures, Inc., G.V. Management Corp., Giant Video Corporation, Videosmith
                 (DE) Incorporated and the Registrant
    +10.52   --  Certificate of Merger of Nostalgia Ventures, Inc., G.V. Management Corp.,
                 Giant Video Corporation and Videosmith (DE) Incorporated into the Registrant,
                 as filed with the Secretary of State of Delaware on July 13, 1995
</TABLE>
 
                                       53
<PAGE>   56
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<S>              <C>
    +10.53   --  Certificate of Merger of Nostalgia Ventures, Inc., G.V. Management Corp.,
                 Giant Video Corporation and Videosmith (DE) Incorporated into the Registrant,
                 as filed with the Secretary of State of Ohio on July 13, 1995
    +10.54   --  Asset Purchase Agreement by and among BSMS Acquisition Co., Inc. (the
                 "Buyer"), the Buyer's Affiliates listed on Exhibit A thereto and the Sellers
                 listed on Exhibit B thereto, dated May 26, 1995
    +10.55   --  Letter Agreement between the Buyer and National Video, Inc. regarding the
                 purchase by the Buyer of certain assets of National Video, Inc., dated July
                 12, 1995
    +10.56   --  Form on Registration Rights Agreement to be executed by and between the
                 Registrant and the Purchasers named therein
    +10.57   --  Subordinated Secured Note due January 1, 2000 made by the Registrant and its
                 subsidiaries to the order of Ingram Entertainment Inc. ("Ingram"), dated as
                 of March 6, 1996
    +10.58   --  Securities Purchase Agreement, dated as of July 12, 1995, by and among
                 Resource Holdings Inc. and the Registrant and its subsidiaries, and the first
                 amendment thereto dated as of March 6, 1996
    +10.59   --  Subordinated Trademark Security Agreement, dated July 12, 1995, between West
                 Coast Franchising Company, West Coast Video Enterprises, Inc., for itself and
                 as agent for the Creditors named therein, and the first amendment thereto
                 dated March 6, 1996
    +10.60   --  Subordinated Trademark Security Agreement, dated July 12, 1995, between
                 Videosmith Incorporated and West Coast Video Enterprises, Inc., for itself
                 and as agent for the Creditors named therein, and the first amendment thereto
                 dated March 6, 1996
    +10.61   --  Commitment Letter and Term Sheet of PNC Securities Corp. regarding
                 underwriting that certain Credit Facility of the Registrant described
                 therein, dated February 27, 1996
    +10.62   --  Development Agreement by and between Jorge Del Pino Woll and the Registrant,
                 as assignee of West Coast Entertainment, Inc., date February 17, 1995
    +10.63   --  Example of typical lease for stores to be acquired by the Registrant upon
                 consummation of the Acquisition of stores from Palmer Video
    +10.64   --  Example of typical lease for stores to be acquired by the Registrant upon
                 consummation of the Acquisition of stores from Red Giraffe
   ++10.65   --  Credit Agreement by and among the Registrant and its subsidiaries (the
                 "Borrowers") and PNC Bank, National Association, as agent for itself and for
                 certain other participants to be subsequently ascertained (the "Lenders")
                 dated May 17, 1996
   ++10.66   --  Revolving Credit Note dated May 17, 1996 issued by the Borrowers to the
                 Lenders
   ++10.67   --  Term Note dated May 17, 1996 issued by the Borrowers to the Lenders
   ++10.68   --  Pledge Agreement dated May 17, 1996 between the Borrowers and the Lenders
   ++10.69   --  Security Agreement dated May 17, 1996 between the Borrowers and the Lenders
   ++10.70   --  Asset Purchase Agreement dated August 23, 1996 by and among the Registrant
                 and J.J. Video Inc. -- Film Festival ("JJ"), Picture Show Video --
                 Gardenside, Inc. ("Gardenside"), Picture Show Video -- Winchester, Inc.
                 ("Winchester"), Picture Show Video No. 4, Inc. ("Brentwood") and Picture Show
                 Video, Inc. Bernard ("St. Bernard,") and collectively with JJ, Gardenside,
                 Winchester and Brentwood, the "Seller") and Charles Johnson, as amended.
  +++10.71   --  Instrument of Evidence of Indebtedness dated August 23, 1996 between the
                 Registrant and Seller.
  +++10.72   --  Cross Purchase Agreement dated August 23, 1996 with Respect to Additional
                 Stores between Charles Johnson and the Registrant
</TABLE>
 
                                       54
<PAGE>   57
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<S>              <C>
  +++10.73   --  Asset Purchase Agreement dated September 30, 1996 by and among the
                 Registrant, Steven Matsakis, Hal Greene and Brian Miller (collectively, the
                 "Principals" and individually, a "Principal"), and Lyndhurst Video Inc.,
                 Kearny Video Inc., New Milford Video Inc., Hillsdale Video Inc., Hack Video
                 Inc., Bell Video Inc., Bergen Video Inc., Harris Video Inc., Rahway Video
                 Inc., Wall Video Inc., Mont Video Inc., Super Video of Park Ridge, Inc.,
                 Emerson Video LLC, Super Video Management Co., Inc. and Large Corporation
                 (collectively, the "Super Video Sellers, " and individually, a "Super Video
                 Seller").
  +++10.74   --  Instrument of Evidence of Indebtedness dated September 30, 1996 between the
                 Registrant and the Super Video Sellers.
  +++10.75   --  Asset Purchase Agreement dated October 1, 1996 among the Registrant, Reel
                 Entertainment, T. George Solomon, Jr. and Bank One Equity Investors, Inc.
  +++10.76   --  Area Development Agreement dated October 1, 1996 between West Coast
                 Franchising Company and Reel Entertainment, Inc.
  +++10.77   --  Retail Store Option Agreement dated October 1, 1996 between the Registrant
                 and Reel Entertainment, Inc.
 ++++10.78   --  Form of Asset Purchase Agreement by and among West Coast Entertainment
                 Corporation, a Delaware corporation, and the Sellers identified on each
                 Schedule I filed herewith (each such Schedule I sets forth the pertinent
                 information with respect to each Seller and the terms of each transaction).
 ++++10.79   --  Asset Purchase Agreement, dated November 15, 1996, by and among West Coast
                 Entertainment Corporation, a Delaware corporation, Ohio Entertainment
                 Corporation, an Ohio corporation, and Ronald L. Davis.
 ++++10.80   --  Asset Purchase Agreement dated November 1, 1996, by and among West Coast
                 Entertainment Corporation, a Delaware corporation, L.A. Video, Inc., an Ohio
                 corporation, and Andrew Mitchell and Larry Williams (the "L.A. Video
                 Agreement").
 ++++10.81   --  Instrument of Evidence of Indebtedness, dated November 15, 1996, relating to
                 the L.A. Video Agreement.
 ++++10.82   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996, by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Kyle David
                 Corp., Alexander Jordan Corp., and Cochise Corp., and Michael Weisberg.
 ++++10.83   --  Asset Purchase Agreement, dated November 1, 1996, by and among West Coast
                 Entertainment Corporation, a Delaware corporation, First Choice Video, Inc.,
                 an Ohio corporation, Andrew Mitchell (the "First Choice Agreement").
 ++++10.84   --  Instrument of Evidence of Indebtedness, dated November 15, 1996, relating to
                 the First Choice Agreement.
 ++++10.85   --  Asset Purchase Agreement, dated October 18, 1996, by and among West Coast
                 Entertainment Corporation, a Delaware corporation, Wellesley Entertainment,
                 Inc., a Massachusetts corporation, and Adrian Wilkins and William Roberts.
 ++++10.86   --  Asset Purchase Agreement, dated November 15, 1996, by and among West Coast
                 Entertainment Corporation, a Delaware corporation and Great American Video
                 Realty, Inc. and Franexco, Inc., New Jersey corporations, and Howard Frank
                 and James E. Frank.
 ++++10.87   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996, by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Broad & Park
                 Video, Inc., a New Jersey corporation, and Earnest M. DeCaro III.
 ++++10.88   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996, by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Wright Turn
                 Video, Inc., a Florida corporation, and Benjamin Flamm and Donald Weiss (the
                 "Flamm Weiss Agreement").
 ++++10.89   --  Instrument of Evidence of Indebtedness, dated November 15, 1996, relating to
                 the Flamm Weiss Agreement.
</TABLE>
 
                                       55
<PAGE>   58
 
<TABLE>
<CAPTION>
 EXHIBIT
   NO.                                            DESCRIPTION
- ----------       -----------------------------------------------------------------------------
<C>         <C>  <S>
 ++++10.90   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996, by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Wright Turn
                 Entertainment, Inc. and Wright Turn Entertainment II, Inc., Florida
                 corporations, and Benjamin Flamm, Angelo Ibanez and Donald Weiss (the "Flamm
                 Weiss Ibanez Agreement").
 ++++10.91   --  Instrument of Evidence of Indebtedness, dated November 15, 1996, relating to
                 the Flamm Weiss Ibanez Agreement.
 ++++10.92   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996 by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Pottstown
                 Video, Inc., Coventry Video, Inc., C&V Group, Inc., Shamokin W.C. Video,
                 Inc., Berwick W.C. Video, Inc., Danville W.C. Video, Inc., Bloomburg W.C.
                 Video, Inc., Family Country Video, Inc. and Spring Ford W.C. Video, Inc.,
                 Pennsylvania corporations, and Laurie Curran, Edward Skypala, and Vaughn
                 Zimmerman.
 ++++10.93   --  Schedule I to Asset Purchase Agreement, dated November 15, 1996, by and among
                 West Coast Entertainment Corporation, a Delaware corporation, Dogwood Hill
                 Enterprises, Inc., a Pennsylvania corporation, and Edwin Knight.
    *10.94   --  Employment Agreement between the Registrant and Matt Brown, dated January 1,
                 1997.
    *10.95   --  Employment Agreement between the Registrant and Donald R. Thomas, dated
                 December 20, 1996.
     +21.1   --  Subsidiaries of the Registrant
      23.1   --  Consent of Price Waterhouse LLP
        27   --  Financial Data Schedule
</TABLE>
 
- ---------------
 
        +  Incorporated by reference to the correspondingly numbered exhibit
           contained in the Registrant's Registration Statement on Form S-1
           (File No. 333-00272).
 
       ++  Incorporated by reference to Exhibits 17 through 21 to the
           Registrant's Current Report on
           Form 8-K dated May 17, 1996.
 
      +++  Incorporated by reference to Exhibits 1 through 8 to the Registrant's
           Current Report on
           Form 8-K dated October 15, 1996.
 
     ++++  Incorporated by reference to the correspondingly numbered exhibits
           contained in the Registrant's Current Report on Form 8-K, dated
           December 2, 1996.
 
     * Management contract or compensatory plan or arrangement required to be
       filed as an exhibit to this Annual Report on Form 10-K.
 
     (c) Reports on Form 8-K
 
     The Registrant filed a Current Report on Form 8-K, dated November 15, 1996,
as amended by a Current Report on Form 8-K/A, pursuant to which it reported its
acquisition of the assets of several unaffiliated entities engaged in the retail
video rental and sale business under Item 2 of Form 8-K. No financial statements
were required to be filed in connection with such Current Report.
 
                                       56
<PAGE>   59
 
                                   SIGNATURES
 
     Pursuant to the requirements of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the Registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.
 
Dated:  April 30, 1997
 
                                          WEST COAST ENTERTAINMENT CORPORATION
 
                                          By:      /s/ T. KYLE STANDLEY
                                            ------------------------------------
                                                      T. KYLE STANDLEY
                                               PRESIDENT AND CHIEF EXECUTIVE
                                                           OFFICER
 
     Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of the
Registrant and in the capacities and on the dates indicated.
 
<TABLE>
<S>                                   <C>                                         <C>
       /s/ T. KYLE STANDLEY           (Principal executive officer and a          April 30, 1997
- -----------------------------------     Director)
         T. KYLE STANDLEY
 
       /s/ RICHARD G. KELLY           (Principal financial officer)               April 30, 1997
- -----------------------------------
         RICHARD G. KELLY
 
      /s/ JERRY L. MISTERMAN          (Principal accounting officer)              April 30, 1997
- -----------------------------------
        JERRY L. MISTERMAN
 
     /s/ RALPH W. STANDLEY III        (Director)                                  April 30, 1997
- -----------------------------------
       RALPH W. STANDLEY III
 
       /s/ M. TRENT STANDLEY          (Director)                                  April 30, 1997
- -----------------------------------
         M. TRENT STANDLEY
 
                                      (Director)                                  April   , 1997
- -----------------------------------
           PETER BALNER
 
       /s/ C. STEWART FORBES          (Director)                                  April 30, 1997
- -----------------------------------
         C. STEWART FORBES
 
        /s/ WESLEY F. HOAG            (Director)                                  April 30, 1997
- -----------------------------------
          WESLEY F. HOAG
 
       /s/ DONALD R. THOMAS           (Director)                                  April 30, 1997
- -----------------------------------
         DONALD R. THOMAS
</TABLE>
 
                                       57

<PAGE>   1
                                                                   EXHIBIT 10.94

                              EMPLOYMENT AGREEMENT

         THIS EMPLOYMENT AGREEMENT (the "Agreement"), made as of January 1,
1997, is entered into by West Coast Entertainment Corporation, a Delaware
corporation with its principal place of business at 9990 Global Road,
Philadelphia, PA 19115 (the "Company"), and Matt Brown (the "Employee").

         The Company desires to employ the Employee, and the Employee desires to
be employed by the Company. In consideration of the mutual covenants and
promises contained herein, and other good and valuable consideration, the
receipt and sufficiency of which are hereby acknowledged by the parties hereto,
the parties agree as follows:

         1. Term of Employment. The Company hereby agrees to employ the
Employee, and the Employee hereby accepts employment with the Company, upon the
terms set forth in this Agreement, for the period commencing on January 1, 1997
(the "Commencement Date") and ending four (4) years from the date hereof, unless
sooner terminated in accordance with the provisions of Section 4 (the
"Employment Period").

         2. Title; Capacity. The Employee shall serve as Executive Vice
President or in such other position as the Company or its Board of Directors
(the "Board") may determine from time to time. The Employee shall be subject to
the supervision of,
<PAGE>   2
and shall have such authority as is delegated to him by, the Board or such
officer of the Company as may be designated by the Board.

         The Employee hereby accepts such employment and agrees to undertake the
duties and responsibilities inherent in such position and such other duties and
responsibilities as the Board or its designee shall from time to time reasonably
assign to him, including without limitation the duties and responsibilities set
forth on Attachment A hereto, which duties and responsibilities may be revised
from time to time by the Board or its designee. The Employee agrees to devote
his entire business time, attention and energies to the business and interests
of the Company during the Employment Period. The Employee agrees to abide by the
rules, regulations, instructions, personnel practices and policies of the
Company and any changes therein which may be adopted from time to time by the
Company.

         3. Compensation and Benefits.

                  3.1 Salary. The Company shall pay the Employee an annual base
salary of $150,000 for the one-year period commencing on the Commencement Date.
Upon an annual review, such salary shall be subject to increase thereafter as
determined by the Board.

                  3.2 Fringe Benefits. The Employee shall be entitled to
participate in all bonus and benefit programs that the Company establishes and
makes available to its employees, if any, to the extent that Employee's
position, tenure, salary, age, health and other qualifications make him eligible
to participate. The Employee shall


                                        2
<PAGE>   3
be entitled to three (3) weeks paid vacation per year, to be taken at such times
as may be approved by the Board or its designee.

                  3.3 Reimbursement of Expenses. The Company shall reimburse the
Employee for all reasonable travel, entertainment and other expenses incurred or
paid by the Employee in connection with, or related to, the performance of his
duties, responsibilities or services under this Agreement, in accordance with
policies adopted by the Company from time to time.

                  3.4 Moving Expenses. The Company shall reimburse the Employee
for reasonable moving and travel expenses up to a total of $5,200 upon
submission of invoices.

                  3.5 Stock Options. On the Commencement Date, the Company shall
grant to Employee an option to purchase up to 40,000 shares of Common Stock of
the Company at an exercise price equal to the closing price of a share of Common
Stock of the Company on the date of grant. Subject to the terms of the option
grant, the option will become exercisable in four equal annual installments
beginning on the first anniversary of the Commencement Date.

                  3.6 Automobile Allowance. During the Employment Period, the
Company will reimburse the Employee for automobile lease and maintenance
payments in an amount not to exceed $600 per month.

         4. Employment Termination. The employment of the Employee by the
Company pursuant to this Agreement shall terminate upon the occurrence of any of
the following:


                                        3
<PAGE>   4
                  4.1 After the expiration of the Employment Period, at the
election of the Company for any reason upon not less than 45 days' prior written
notice;

                  4.2 At the election of the Company, for cause, immediately
upon written notice by the Company to the Employee. For purposes of this Section
4.2, cause for termination shall be deemed to exist upon (a) a good faith
finding by the Board of Directors of failure of the Employee to perform his
assigned duties for the Company, dishonesty, gross negligence or willful
misconduct, or (b) the conviction of the Employee of, or the entry of a pleading
of guilty or nolo contendere by the Employee to, any crime involving moral
turpitude or any felony;

                  4.3 Thirty days after the death or disability of the Employee.
As used in this Agreement, the term "disability" shall mean the inability of the
Employee, due to a physical or mental disability, for a period of 90 days,
whether or not consecutive, during any 360-day period to perform the services
contemplated under this Agreement. A determination of disability shall be made
by a physician satisfactory to both the Employee and the Company, provided that
if the Employee and the Company do not agree on a physician, the Employee and
the Company shall each select a physician and these two together shall select a
third physician, whose determination as to disability shall be binding on all
parties;

                  4.4 At the election of the employee, upon not less than 45
days' prior written notice of termination.

         5. Effect of Termination.


                                        4
<PAGE>   5
                  5.1 Termination for Cause or at Election of Either Party. In
the event the Employee's employment is terminated for cause pursuant to Section
4.2, or at the election of either party pursuant to Section 4.1 or 4.4, as
applicable, the Company shall pay to the Employee the compensation and benefits
otherwise payable to him under Section 3 through the last day of his actual
employment by the Company.

                  5.2 Termination for Death or Disability. If the Employee's
employment is terminated by death or because of disability pursuant to Section
4.3, the Company shall pay to the estate of the Employee or to the Employee, as
the case may be, the compensation which would otherwise be payable to the
Employee up to the end of the month in which the termination of his employment
because of death or disability occurs.

                  5.3 Survival. The provisions of Sections 6 and 7 shall survive
the termination of this Agreement.

         6. Non-Compete.

                  (a) During the Employment Period and for a period of three (3)
years after the termination or expiration thereof, the Employee will not
directly or indirectly:

                           (i) as an individual proprietor, partner,
stockholder, officer, employee, director, joint venturer, investor, lender, or
in any other capacity whatsoever (other than as the holder of not more than two
percent (2%) of the total outstanding stock of a publicly held company), engage
in the business of marketing or selling (at the retail level) any videotape,
game, movie and electronic


                                        5
<PAGE>   6
entertainment products of the kind or type developed or being developed,
produced, marketed, rented or sold by the Company while the Employee was
employed by the Company; or

                           (ii) recruit, solicit or induce, or attempt to
induce, any employee or employees of the Company to terminate their employment
with, or otherwise cease their relationship with, the Company; or

                           (iii) solicit, divert or take away, or attempt to
divert or to take away, the business or patronage of any of the clients,
customers or accounts, or prospective clients, customers or accounts, of the
Company which were contacted, solicited or served by the Employee while employed
by the Company.

                  (b) If any restriction set forth in this Section 6 is found by
any court of competent jurisdiction to be unenforceable because it extends for
too long a period of time or over too great a range of activities or in too
broad a geographic area, it shall be interpreted to extend only over the maximum
period of time, range of activities or geographic area as to which it may be
enforceable.

                  (c) The restrictions contained in this Section 6 are necessary
for the protection of the business and goodwill of the Company and are
considered by the Employee to be reasonable for such purpose. The Employee
agrees that any breach of this Section 6 will cause the Company substantial and
irrevocable damage and therefore, in the event of any such breach, in addition
to such other remedies which may be available, the Company shall have the right
to seek specific performance and injunctive relief.


                                        6
<PAGE>   7
         7. Proprietary Information and Developments.

                  7.1 Proprietary Information.

                  (a) Employee agrees that all information and know-how, whether
or not in writing, of a private, secret or confidential nature concerning the
Company's business or financial affairs (collectively, "Proprietary
Information") is and shall be the exclusive property of the Company. By way of
illustration, but not limitation, Proprietary Information may include
inventions, products, processes, methods, techniques, formulas, compositions,
projects, developments, plans, research data, financial data, personnel data,
computer programs, and customer and supplier lists. Employee will not disclose
any Proprietary Information to others outside the Company or use the same for
any unauthorized purposes without written approval by an officer of the Company,
either during or after his employment, unless and until such Proprietary
Information has become public knowledge without fault by the Employee. 

                  (b) Employee agrees that all files, letters, memoranda,
reports, records, data, drawings, program listings, or other written,
photographic, electronic or other tangible material containing Proprietary
Information, whether created by the Employee or others, which shall come into
his custody or possession, shall be and are the exclusive property of the
Company to be used by the Employee only in the performance of his duties for the
Company.


                                        7
<PAGE>   8
                  (c) Employee agrees that his obligation not to disclose or use
information, know-how and records of the types set forth in paragraphs (a) and
(b) above, also extends to such types of information, know-how, records and
tangible property of customers of the Company or suppliers to the Company or
other third parties who may have disclosed or entrusted the same to the Company
or to the Employee in the course of the Company's business.

                  7.2 Developments.

                  (a) Employee will make full and prompt disclosure to the
Company of all inventions, improvements, discoveries, methods, developments,
software, and works of authorship, whether patentable or not, which are created,
made, conceived or reduced to practice by the Employee or under his direction or
jointly with others during his employment by the Company, whether or not during
normal working hours or on the premises of the Company (all of which are
collectively referred to in this Agreement as "Developments").

                  (b) Employee agrees to assign and does hereby assign to the
Company (or any person or entity designated by the Company) all his right, title
and interest in and to all Developments and all related patents, patent
applications, copyrights and copyright applications. However, this Section 7(b)
shall not apply to Developments which do not relate to the present or planned
business or research and development of the Company and which are made and
conceived by the Employee not during normal working hours, not on the Company's
premises and not using the Company's tools, devices, equipment or Proprietary
Information.


                                        8
<PAGE>   9
                  (c) Employee agrees to cooperate fully with the Company, both
during and after his employment with the Company, with respect to the
procurement, maintenance and enforcement of copyrights and patents (both in the
United States and foreign countries) relating to Developments. Employee shall
sign all papers, including, without limitation, copyright applications, patent
applications, declarations, oaths, formal assignments, assignment of priority
rights, and powers of attorney, which the Company may deem necessary or
desirable in order to protect its rights and interests in any Development.

                  7.3 Other Agreements. Employee hereby represents that he is
not bound by the terms of any agreement with any previous employer or other
party to refrain from using or disclosing any trade secret or confidential or
proprietary information in the course of his employment with the Company or to
refrain from competing, directly or indirectly, with the business of such
previous employer or any other party. Employee further represents that his
performance of all the terms of this Agreement and as an employee of the Company
does not and will not breach any agreement to keep in confidence proprietary
information, knowledge or data acquired by him in confidence or in trust prior
to his employment with the Company.

         8. Notices. All notices required or permitted under this Agreement
shall be in writing and shall be deemed effective upon personal delivery or upon
deposit in the United States Post Office, by registered or certified mail,
postage prepaid, addressed to the other party at the address shown above, or at
such other address or


                                        9
<PAGE>   10
addresses as either party shall designate to the other in accordance with this
Section 8.

         9. Pronouns. Whenever the context may require, any pronouns used in
this Agreement shall include the corresponding masculine, feminine or neuter
forms, and the singular forms of nouns and pronouns shall include the plural,
and vice versa.

         10. Entire Agreement. This Agreement constitutes the entire agreement
between the parties and supersedes all prior agreements and understandings,
whether written or oral, relating to the subject matter of this Agreement.

         11. Amendment. This Agreement may be amended or modified only by a
written instrument executed by both the Company and the Employee.

         12. Governing Law. This Agreement shall be construed, interpreted and
enforced in accordance with the laws of the State of Delaware.

         13. Successors and Assigns. This Agreement shall be binding upon and
inure to the benefit of both parties and their respective successors and
assigns, including any corporation with which or into which the Company may be
merged or which may succeed to its assets or business, provided, however, that
the obligations of the Employee are personal and shall not be assigned by him.

         14. Miscellaneous.

                  14.1 No delay or omission by the Company in exercising any
right under this Agreement shall operate as a waiver of that or any other right.
A waiver or consent given by the Company on any one occasion shall be effective
only in that


                                       10
<PAGE>   11
instance and shall not be construed as a bar or waiver of any right on any other
occasion.

                  14.2 The captions of the sections of this Agreement are for
convenience of reference only and in no way define, limit or affect the scope or
substance of any section of this Agreement.

                  14.3 In case any provision of this Agreement shall be invalid,
illegal or otherwise unenforceable, the validity, legality and enforceability of
the remaining provisions shall in no way be affected or impaired thereby.

         IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the day and year set forth above.

                                    WEST COAST ENTERTAINMENT
                                    CORPORATION

                                    By: /s/ T. Kyle Standley
                                       ----------------------------
                                    Title:President and CEO
 
                                    EMPLOYEE

                                    /s/ Matt Brown
                                    -------------------------------
                                    Matt Brown


                                       11
<PAGE>   12
                                    Exhibit A


Team Leader - Help build team spirit at every level of WCEC. Evaluate team
spirit in all employees and report as necessary to Ralph/Kyle.

Purchasing/Movie Management - Work with Ken Graffeo and Rosemary Ruley-Atkins to
develop a philosophy of interaction with studios, helping to reconcile WCEC's
goals regarding Co-op/MDF with our needs to carry the best product at the proper
amounts. Oversee Ken's implementation of this philosophy. Help Movie Management
personnel devise monthly purchasing strategies under Ken's supervision. Make
certain Rosemary is actively managing sell-thru inventory.

Monitor WCEC buyer's qualitative tastes in their product niche, ability of WCEC
buyers to identify hot, new, product lines at the earliest stages of
introduction before our competition finds them and report your impressions to
Kyle.

Distribution - Determine (with Ken Graffeo, Kyle Standley, Dick Kelly, Rosemary
Ruley Atkins) proper configuration for all WCEC distribution (e.g. - internal or
external DC for part or all of purchased product) including cost analysis and
pricing/terms analysis and studio direct analysis detailing all costs and
anticipated savings.

Operations - Implement "Movie Buff's Movie Store" policies to the retail stores.
Devise implementation plan - including personnel, action plan, time horizon -
for approval, using Kyle's existing notes/ideas as the basis and utilizing Movie
Buff Committee input.

Studio Relations - Think about and suggest (perhaps in committee) new ways of
interacting with the studios and/or new WCEC advertising dollar pass-through
mechanisms. Help WCEC studio team interface at highest studio levels to build
corporate image. Help WCEC structure international distribution configurations
and gain knowledge of international and domestic target markets through studio
personnel.

Acquisitions - When asked, help WCEC acquisition team explain the new Company
philosophies and goals to acquisition targets, constantly identify to Ralph/Kyle
any potential acquisition targets you think WCEC should consider.


                                       12

<PAGE>   1
                                                                   EXHIBIT 10.95

                              EMPLOYMENT AGREEMENT

         THIS EMPLOYMENT AGREEMENT (the "Agreement"), made as of December 20,
1996, is entered into by West Coast Entertainment Corporation, a Delaware
corporation with its principal place of business at 9990 Global Road,
Philadelphia, PA 19115 (the "Company"), and Don Thomas (the "Employee").

         The Company desires to employ the Employee, and the Employee desires to
be employed by the Company. In consideration of the mutual covenants and
promises contained herein, and other good and valuable consideration, the
receipt and sufficiency of which are hereby acknowledged by the parties hereto,
the parties agree as follows:

         1. Term of Employment. The Company hereby agrees to employ the
Employee, and the Employee hereby accepts employment with the Company, upon the
terms set forth in this Agreement, for the period commencing as of May 14,
1996(the "Commencement Date") and ending 3 years from the Commencement Date,
unless sooner terminated in accordance with the provisions of Section 4 (the
"Employment Period").

         2. Title; Capacity. The Employee shall serve as Chief Operating Officer
or in such other position as the Company or its Board of Directors (the "Board")
may determine from time to time. The Employee shall be subject to the
supervision of, and shall have such authority as is delegated to him by, the
Board or such officer of the Company as may be designated by the Board.
<PAGE>   2
         The Employee hereby accepts such employment and agrees to undertake the
duties and responsibilities inherent in such position and such other duties and
responsibilities as the Board or its designee shall from time to time reasonably
assign to him, including without limitation the duties and responsibilities set
forth on Attachment A hereto, which duties and responsibilities may be revised
from time to time by the Board or its designee. The Employee agrees to devote
his entire business time, attention and energies to the business and interests
of the Company during the Employment Period. The Employee agrees to abide by the
rules, regulations, instructions, personnel practices and policies of the
Company and any changes therein which may be adopted from time to time by the
Company.

         3. Compensation and Benefits.

                  3.1 Salary. The Company shall pay the Employee an annual base
salary of $150,000 for the one-year period commencing on the Commencement Date.
Upon an annual review, such salary shall be subject to increase thereafter as
determined by the Board.

                  3.2 Fringe Benefits. The Employee shall be entitled to
participate in all bonus and benefit programs that the Company establishes and
makes available to its employees, if any, to the extent that Employee's
position, tenure, salary, age, health and other qualifications make him eligible
to participate. The Employee shall be entitled to three (3) weeks paid vacation
per year, to be taken at such times as may be approved by the Board or its
designee.


                                       -2-
<PAGE>   3
                  3.3 Reimbursement of Expenses. The Company shall reimburse the
Employee for all reasonable travel, entertainment and other expenses incurred or
paid by the Employee in connection with, or related to, the performance of his
duties, responsibilities or services under this Agreement, in accordance with
policies adopted by the Company from time to time.

                  3.4 Stock Options. The Company shall grant to Employee an
option to purchase up to 25,000 shares of Common Stock of the Company at an
exercise price equal to the closing price of a share of Common Stock of the
Company on the date of grant. Subject to the terms of the option grant, the
option will become exercisable in four equal annual installments beginning as of
December 20, 1997.

                  3.5 Automobile Allowance. During the Employment Period, the
Company will reimburse the Employee for automobile lease and maintenance
payments in an amount not to exceed $700 per month.

         4. Employment Termination. The employment of the Employee by the
Company pursuant to this Agreement shall terminate upon the occurrence of any of
the following:

                  4.1 After the expiration of the Employment Period, at the
election of the Company for any reason upon not less than 45 days' prior written
notice;

                  4.2 At the election of the Company, for cause, immediately
upon written notice by the Company to the Employee. For purposes of this Section
4.2, cause for termination shall be deemed to exist upon (a) a good faith
finding by the Board of Directors of failure of the Employee to perform his
assigned duties for the


                                       -3-
<PAGE>   4
Company, dishonesty, gross negligence or willful misconduct, or (b) the
conviction of the Employee of, or the entry of a pleading of guilty or nolo
contendere by the Employee to, any crime involving moral turpitude or any
felony;

                  4.3 Thirty days after the death or disability of the Employee.
As used in this Agreement, the term "disability" shall mean the inability of the
Employee, due to a physical or mental disability, for a period of 90 days,
whether or not consecutive, during any 360-day period to perform the services
contemplated under this Agreement. A determination of disability shall be made
by a physician satisfactory to both the Employee and the Company, provided that
if the Employee and the Company do not agree on a physician, the Employee and
the Company shall each select a physician and these two together shall select a
third physician, whose determination as to disability shall be binding on all
parties;

                  4.4 At the election of the employee, upon not less than 45
days' prior written notice of termination.

         5. Effect of Termination.

                  5.1 Termination for Cause or at Election of Either Party. In
the event the Employee's employment is terminated for cause pursuant to Section
4.2, or at the election of either party pursuant to Section 4.1 or 4.4, as
applicable, the Company shall pay to the Employee the compensation and benefits
otherwise payable to him under Section 3 through the last day of his actual
employment by the Company.

                  5.2 Termination for Death or Disability. If the Employee's
employment is terminated by death or because of disability pursuant to Section
4.3,


                                       -4-
<PAGE>   5
the Company shall pay to the estate of the Employee or to the Employee, as the
case may be, the compensation which would otherwise be payable to the Employee
up to the end of the month in which the termination of his employment because of
death or disability occurs.

                  5.3 Survival. The provisions of Sections 6 and 7 shall survive
the termination of this Agreement.

         6. Non-Compete.

                  (a) During the Employment Period and for a period of three (3)
years after the termination or expiration thereof, the Employee will not
directly or indirectly:

         (i) as an individual proprietor, partner, stockholder, officer,
employee, director, joint venturer, investor, lender, or in any other capacity
whatsoever (other than as the holder of not more than two percent (2%) of the
total outstanding stock of a publicly held company), engage in the business of
marketing or selling (at the retail level) any videotape, game, movie and
electronic entertainment products of the kind or type developed or being
developed, produced, marketed, rented or sold by the Company while the Employee
was employed by the Company; or

         (ii) recruit, solicit or induce, or attempt to induce, any employee or
employees of the Company to terminate their employment with, or otherwise cease
their relationship with, the Company; or

         (iii) solicit, divert or take away, or attempt to divert or to take
away, the business or patronage of any of the clients, customers or accounts, or
prospective


                                       -5-
<PAGE>   6
clients, customers or accounts, of the Company which were contacted, solicited
or served by the Employee while employed by the Company.

                  (b) If any restriction set forth in this Section 6 is found by
any court of competent jurisdiction to be unenforceable because it extends for
too long a period of time or over too great a range of activities or in too
broad a geographic area, it shall be interpreted to extend only over the maximum
period of time, range of activities or geographic area as to which it may be
enforceable.

                  (c) The restrictions contained in this Section 6 are necessary
for the protection of the business and goodwill of the Company and are
considered by the Employee to be reasonable for such purpose. The Employee
agrees that any breach of this Section 6 will cause the Company substantial and
irrevocable damage and therefore, in the event of any such breach, in addition
to such other remedies which may be available, the Company shall have the right
to seek specific performance and injunctive relief.

         7. Proprietary Information and Developments.

                  7.1 Proprietary Information.

                  (a) Employee agrees that all information and know-how, whether
or not in writing, of a private, secret or confidential nature concerning the
Company's business or financial affairs (collectively, "Proprietary
Information") is and shall be the exclusive property of the Company. By way of
illustration, but not limitation, Proprietary Information may include
inventions, products, processes, methods, techniques, formulas, compositions,
projects, developments, plans, research data,


                                       -6-
<PAGE>   7
financial data, personnel data, computer programs, and customer and supplier
lists. Employee will not disclose any Proprietary Information to others outside
the Company or use the same for any unauthorized purposes without written
approval by an officer of the Company, either during or after his employment,
unless and until such Proprietary Information has become public knowledge
without fault by the Employee.

                  (b) Employee agrees that all files, letters, memoranda,
reports, records, data, drawings, program listings, or other written,
photographic, electronic or other tangible material containing Proprietary
Information, whether created by the Employee or others, which shall come into
his custody or possession, shall be and are the exclusive property of the
Company to be used by the Employee only in the performance of his duties for the
Company.

                  (c) Employee agrees that his obligation not to disclose or use
information, know-how and records of the types set forth in paragraphs (a) and
(b) above, also extends to such types of information, know-how, records and
tangible property of customers of the Company or suppliers to the Company or
other third parties who may have disclosed or entrusted the same to the Company
or to the Employee in the course of the Company's business.

                  7.2 Developments.

                  (a) Employee will make full and prompt disclosure to the
Company of all inventions, improvements, discoveries, methods, developments,
software, and works of authorship, whether patentable or not, which are created,
made, conceived


                                       -7-
<PAGE>   8
or reduced to practice by the Employee or under his direction or jointly with
others during his employment by the Company, whether or not during normal
working hours or on the premises of the Company (all of which are collectively
referred to in this Agreement as "Developments").

                  (b) Employee agrees to assign and does hereby assign to the
Company (or any person or entity designated by the Company) all his right, title
and interest in and to all Developments and all related patents, patent
applications, copyrights and copyright applications. However, this Section 7(b)
shall not apply to Developments which do not relate to the present or planned
business or research and development of the Company and which are made and
conceived by the Employee not during normal working hours, not on the Company's
premises and not using the Company's tools, devices, equipment or Proprietary
Information.

                  (c) Employee agrees to cooperate fully with the Company, both
during and after his employment with the Company, with respect to the
procurement, maintenance and enforcement of copyrights and patents (both in the
United States and foreign countries) relating to Developments. Employee shall
sign all papers, including, without limitation, copyright applications, patent
applications, declarations, oaths, formal assignments, assignment of priority
rights, and powers of attorney, which the Company may deem necessary or
desirable in order to protect its rights and interests in any Development.

                  7.3 Other Agreements. Employee hereby represents that he is
not bound by the terms of any agreement with any previous employer or other
party to


                                       -8-
<PAGE>   9
refrain from using or disclosing any trade secret or confidential or proprietary
information in the course of his employment with the Company or to refrain from
competing, directly or indirectly, with the business of such previous employer
or any other party. Employee further represents that his performance of all the
terms of this Agreement and as an employee of the Company does not and will not
breach any agreement to keep in confidence proprietary information, knowledge or
data acquired by him in confidence or in trust prior to his employment with the
Company.

         8. Notices. All notices required or permitted under this Agreement
shall be in writing and shall be deemed effective upon personal delivery or upon
deposit in the United States Post Office, by registered or certified mail,
postage prepaid, addressed to the other party at the address shown above, or at
such other address or addresses as either party shall designate to the other in
accordance with this Section 8.

         9. Pronouns. Whenever the context may require, any pronouns used in
this Agreement shall include the corresponding masculine, feminine or neuter
forms, and the singular forms of nouns and pronouns shall include the plural,
and vice versa.

         10. Entire Agreement. This Agreement constitutes the entire agreement
between the parties and supersedes all prior agreements and understandings,
whether written or oral, relating to the subject matter of this Agreement.

         11. Amendment. This Agreement may be amended or modified only by a
written instrument executed by both the Company and the Employee.


                                       -9-
<PAGE>   10
         12. Governing Law. This Agreement shall be construed, interpreted and
enforced in accordance with the laws of the State of Delaware.

         13. Successors and Assigns. This Agreement shall be binding upon and
inure to the benefit of both parties and their respective successors and
assigns, including any corporation with which or into which the Company may be
merged or which may succeed to its assets or business, provided, however, that
the obligations of the Employee are personal and shall not be assigned by him.

         14. Miscellaneous.

                  14.1 No delay or omission by the Company in exercising any
right under this Agreement shall operate as a waiver of that or any other right.
A waiver or consent given by the Company on any one occasion shall be effective
only in that instance and shall not be construed as a bar or waiver of any right
on any other occasion.

                  14.2 The captions of the sections of this Agreement are for
convenience of reference only and in no way define, limit or affect the scope or
substance of any section of this Agreement.

                  14.3 In case any provision of this Agreement shall be invalid,
illegal or otherwise unenforceable, the validity, legality and enforceability of
the remaining provisions shall in no way be affected or impaired thereby.


                                      -10-
<PAGE>   11
         IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the day and year set forth above.

                                    WEST COAST ENTERTAINMENT
                                    CORPORATION



                                    By: /s/ T. Kyle Standley
                                        --------------------------
                                    Title: President and CEO


                                    EMPLOYEE


                                    /s/ Don Thomas
                                    ------------------------------
                                    Don Thomas

                                    
                                      -11-

<PAGE>   1
                                                   EXHIBIT 23.1







                       CONSENT OF INDEPENDENT ACCOUNTANTS



We hereby consent to the incorporation by reference in the Registration
Statements on Form S-8 (No. 333-14405, No. 333-14411, and No. 333-14409) of our
report dated March 17, 1997, appearing on page 31 of West Coast Entertainment
Corporation's Annual Report on Form 10-K for the year ended January 31, 1997.


PRICE WATERHOUSE LLP

Boston, Massachusetts
April 29, 1997








<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          JAN-31-1997
<PERIOD-START>                             FEB-01-1996
<PERIOD-END>                               JAN-31-1997
<CASH>                                           1,311
<SECURITIES>                                         0
<RECEIVABLES>                                    2,132
<ALLOWANCES>                                       233
<INVENTORY>                                      6,333
<CURRENT-ASSETS>                                11,730
<PP&E>                                          13,093
<DEPRECIATION>                                 (1,808)
<TOTAL-ASSETS>                                 159,964
<CURRENT-LIABILITIES>                           19,728
<BONDS>                                              0
                                0
                                          0
<COMMON>                                           138
<OTHER-SE>                                     106,997
<TOTAL-LIABILITY-AND-EQUITY>                   159,964
<SALES>                                          9,795
<TOTAL-REVENUES>                                73,293
<CGS>                                            6,527
<TOTAL-COSTS>                                   65,240
<OTHER-EXPENSES>                                 1,116
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               1,294
<INCOME-PRETAX>                                  6,937
<INCOME-TAX>                                     3,227
<INCOME-CONTINUING>                              3,710
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                    244
<CHANGES>                                            0
<NET-INCOME>                                     3,466
<EPS-PRIMARY>                                     0.33
<EPS-DILUTED>                                     0.33
        

</TABLE>


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