UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM 13F
FORM 13F COVER PAGE
Report for the Calendar Year or Quarter Ended: March 31, 1999
Institutional Investment Manager Filing This Report:
Name: Geneva Capital Management Ltd.
Address: 250 E. Wisconsin Avenue
Suite 1050
Milwaukee, WI 53202
13F File Number:
The institutional investment manager filing this report and the
person by whom it is signed hereby represent that the person
signing the report is authorized to submit it, that all
information contained herein is true, correct and complete, and
that it is understood that all required items, statements,
schedules, lists, and tables, are considered integral parts of
this form.
Person Signing this Report on Behalf of Reporting Manager:
Name: Amy. S. Croen
Title: Executive Vice President
Principal
Phone: 414-224-6002
Signature, Place, and Date of Signing:
Amy S. Croen Milwaukee, Wisconsin May 5, 1999
Report Type (Check only one.):
[X] 13F HOLDINGS REPORT.
[ ] 13F NOTICE.
[ ] 13F COMBINATION REPORT.
List of Other Managers Reporting for the Manager:
NONE
I AM SIGNING THIS REPORT AS REQUIRED BY THE SECURITIES EXCHANGE
ACT OF 1934.
<PAGE>
FORM 13F SUMMARY PAGE
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 56
Form 13F Information Table Value Total: $296,506
List of Other Included Managers:
<PAGE>
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FORM 13F INFORMATION TABLE
VALUE SHARES/ SH/ PUT/ INVSTMT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DSCRETN MANAGERS SOLE SHARED NONE
- ------------------------------ ---------------- --------- -------- -------- --- ---- ------- ------------ -------- -------- --------
<S> <C> <C> <C> <C> <C> <C> <C> <C> <C> <C> <C>
Abbott Labs COM 002824100 3726 79586 SH SOLE 28850 50736
Acxiom Corp. COM 005125109 4406 166259 SH SOLE 34909 131350
American Home Star COM 026651109 287 39232 SH SOLE 8950 30282
Ameritech COM 030954101 833 14458 SH SOLE 3780 10678
Aon Corp. COM 037389103 2567 40579 SH SOLE 13175 27629
Biogen COM 090597105 8877 77652 SH SOLE 20912 56740
Cardinal Health Inc. COM 14149Y108 7943 120355 SH SOLE 27535 93120
Central Parking COM 154785109 3201 92770 SH SOLE 15870 76900
Cintas Corp. COM 172908105 6153 94120 SH SOLE 23950 70170
Cisco Systems COM 17275R102 12550 114545 SH SOLE 27181 87614
Clayton Homes Inc. COM 184190106 460 41583 SH SOLE 14012 27571
Comverse Technologies COM 205862402 9625 113235 SH SOLE 27234 86301
Concord EFS COM 206197105 4414 160150 SH SOLE 33080 127070
Dionex Corp. COM 254546104 2949 78109 SH SOLE 8779 69330
Ecolab, Inc. COM 278865100 5356 150876 SH SOLE 33666 117550
Emerson Electric COM 291011104 1914 36158 SH SOLE 10990 25368
FIserv Inc. COM 337738108 9742 181675 SH SOLE 42894 139343
Fastenal Co. COM 311900104 4052 115561 SH SOLE 25661 90150
Fifth Third Bancorp COM 316773100 7815 118519 SH SOLE 29451 89405
General Electric COM 369604103 4417 39924 SH SOLE 13975 26149
Harley Davidson COM 412822108 9390 163660 SH SOLE 42050 121610
Health Mgmt. Assoc. COM 421933102 2888 236982 SH SOLE 51072 185910
Hewlett Packard COM 428236103 1138 16775 SH SOLE 5500 11275
Home Depot Inc. COM 437076102 11629 186809 SH SOLE 44540 142619
Incyte Pharmaceuticals COM 45337C102 1508 75158 SH SOLE 7558 67600
Ingersoll-Rand COM 456866102 622 12536 SH SOLE 1550 10986
Intel Corp. COM 458140100 10121 85140 SH SOLE 18500 66790
Interim Services COM 45868P100 3169 211240 SH SOLE 43890 167650
Johnson & Johnson COM 478160104 1956 20921 SH SOLE 5450 15471
Kaydon Corp. COM 486587108 4468 154393 SH SOLE 37349 117444
Keane Inc. COM 486665102 4407 206760 SH SOLE 50660 156500
Knight Transportation COM 499064103 5828 300788 SH SOLE 68888 231900
Kohls Corp. COM 500255104 12996 183370 SH SOLE 41990 141680
Legato Systems, Inc. COM 524651106 1215 23537 SH SOLE 2087 21450
MBIA Inc. COM 55262C100 5855 100940 SH SOLE 21810 79130
Marshall & Ilsley COM 571834100 5879 106044 SH SOLE 22102 83942
Merck & Co. COM 589331107 2444 30505 SH SOLE 9950 20555
Metro Info. Systems COM 59162P104 2665 146502 SH SOLE 31702 114800
Microsoft Corp. COM 594918104 12502 139492 SH SOLE 30810 108982
Midwest Express COM 597911106 1213 41299 SH SOLE 2999 38300
Newell Rubbermaid Inc. COM 651192106 7437 156561 SH SOLE 34350 122611
O'Reilly Auto Parts COM 686091109 8415 188049 SH SOLE 45629 142420
Omnicom Group Inc. COM 681919106 8030 100451 SH SOLE 18271 82380
Patterson Dental Co. COM 703412106 7449 172224 SH SOLE 34114 138435
Paychex, Inc COM 704326107 6301 132828 SH SOLE 31261 101904
Procter & Gamble COM 742718109 2650 27055 SH SOLE 9530 17525
Regal Beloit COM 758750103 1956 108283 SH SOLE 17153 91630
Schlumberger COM 806857108 5296 87990 SH SOLE 18440 69550
Snap-On Inc. COM 833034101 1910 65853 SH SOLE 5473 60380
Southwest Airlines COM 844741108 5785 191250 SH SOLE 48625 143065
Staples Inc. COM 855030102 4844 147350 SH SOLE 30850 116500
Starbucks COM 855244109 7148 254734 SH SOLE 60834 194300
SunGard Data Sys. COM 867363103 8867 221684 SH SOLE 51334 170950
Valspar Corp. COM 920355104 5293 167696 SH SOLE 38646 129350
Walgreen Co. COM 931422109 9518 336932 SH SOLE 91590 246042
Wells Fargo Corp. COM 949746101 2429 69267 SH SOLE 20950 48317
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