NU SKIN ASIA PACIFIC INC
10-K, 1998-03-13
DRUGS, PROPRIETARIES & DRUGGISTS' SUNDRIES
Previous: OMTOOL LTD, 8-K, 1998-03-13
Next: CWABS INC, 8-K, 1998-03-13



                       SECURITIES AND EXCHANGE COMMISSION
                              WASHINGTON, DC 20549

                                -----------------

                                    FORM 10-K

                        FOR ANNUAL AND TRANSITION REPORTS
                     PURSUANT TO SECTIONS 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

(Mark One)
|X| ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
OF 1934

For the fiscal year ended      December 31, 1997
                         ------------------------------
                                       OR
o TRANSITION  REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES  EXCHANGE
ACT OF 1934 [NO FEE REQUIRED]

For the transition period from ______________ to ______________

                        Commission file number 001-12421


                           Nu Skin Asia Pacific, Inc.
             (Exact Name of Registrant as Specified in Its Charter)

                  Delaware                                  87-0565309
        (State or Other Jurisdiction                     (I.R.S. Employer
      of Incorporation or Organization)                 Identification No.)

      75 West Center Street, Provo, Utah                      84601
   (Address of Principal Executive Offices)                 (Zip Code)

Registrant's telephone number, including area code (801) 345-6100

Securities registered pursuant to Section 12(b) of the Act:


Title of Each Class                    Name of Each Exchange on Which Registered
- -------------------                    -----------------------------------------
Class A Common Stock                   New York Stock Exchange

Securities registered pursuant to Section 12(g) of the Act:


                                (Title of Class)


                                (Title of Class)



<PAGE>
      Indicate by check mark whether the  registrant:  (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such reports),  and (2) has been subject to such
filing requirements for the past 90 days.
      Yes  X     No
         -----      -----
      Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K.

      As of March 5, 1998, the aggregate market value of the voting stock (Class
A and  Class  B  Common  Stock)  held  by  non-affiliates  of  the  Company  was
$648,847,604.  For purposes of this calculation,  voting stock held by officers,
directors, and corporate affiliates has been excluded.

      As of March 5, 1998,  11,830,104  shares of the  Company's  Class A Common
Stock,  $.001 par value per share,  70,280,759  shares of the Company's  Class B
Common  Stock,  $.001  par  value per  share,  and no  shares  of the  Company's
Preferred Stock, $.001 par value per share, were outstanding.

      Portions of the Company's 1997 Annual Report (the "1997 Annual Report") to
security holders to be furnished to the Securities and Exchange  Commission (the
"Commission")  pursuant to Rule 14a-3(b) in connection  with  Registrant's  1998
Annual Meeting of Stockholders scheduled to be held on or about May 5, 1998 (the
"1998 Annual Meeting"),  are attached hereto as Exhibit 13, and are incorporated
herein by  reference  into  Parts II and IV of this  Annual  Report on Form 10-K
(this "Report").

      Portions  of  the  Company's   Definitive   Proxy  Statement  (the  "Proxy
Statement")  to be filed  with the  Commission  pursuant  to  Regulation  14A in
connection  with the 1998 Annual  Meeting are  incorporated  herein by reference
into Part III of this Report.

      Certain Exhibits filed with the Company's  Registration  Statement on Form
S-1 (Registration No. 333-12073),  as amended on Post Effective  Amendment No. 1
to the Company's Registration Statement filed on September 3, 1997 (Registration
No.  333-12073),  and  Company's  Annual  Report on Form 10-K for the year ended
December  31, 1996 are  incorporated  herein by  reference  into Part IV of this
Report.


<PAGE>
                           NU SKIN ASIA PACIFIC, INC.

                          1997 FORM 10-K ANNUAL REPORT

                                TABLE OF CONTENTS


                                                                          Page

PART I........................................................................ 1
      ITEM 1.     BUSINESS.................................................... 1
      ITEM 2.     PROPERTIES..................................................41
      ITEM 3.     LEGAL PROCEEDINGS...........................................42
      ITEM 4.     SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.........43

PART II.......................................................................43
      ITEM 5.     MARKET FOR REGISTRANT'S COMMON EQUITY AND
                  RELATED STOCKHOLDER MATTERS.................................43
      ITEM 6.     SELECTED FINANCIAL DATA.....................................43
      ITEM 7.     MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                  CONDITION AND RESULTS OF OPERATIONS.........................43
      ITEM 8.     FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.................43
      ITEM 9.     CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON
                  ACCOUNTING  AND FINANCIAL DISCLOSURE........................43

PART III......................................................................44
      ITEM 10.    DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT..........44
      ITEM 11.    EXECUTIVE COMPENSATION......................................44
      ITEM 12.    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND
                  MANAGEMENT..................................................44
      ITEM 13.    CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS..............44

PART IV.......................................................................45
      ITEM 14.    EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON
                  FORM 8-K....................................................45

<PAGE>

                                     PART I

ITEM 1.   BUSINESS

General

      Nu Skin Asia Pacific, Inc. ("Nu Skin Asia Pacific" or the "Company"), is a
network  marketing  company  involved  in the  distribution  and sale of premium
quality,  innovative personal care and nutritional products.  The Company is the
exclusive  distribution  vehicle for Nu Skin International,  Inc. ("NSI") in the
countries of Japan, Taiwan, Hong Kong (including Macau),  South Korea,  Thailand
and  the  Philippines,  where  the  Company  currently  has  operations,  and in
Indonesia,   Malaysia,  the  People's  Republic  of  China  ("PRC"),  Indonesia,
Singapore  and  Vietnam,  where  Nu Skin  operations  have  not  commenced.  The
Company's   products  are  specifically   designed  for  the  network  marketing
distribution  channel.  The Company markets its personal care products under the
trademark "Nu Skin" and its nutritional  products under the trademark  "Interior
Design  Nutritionals"  ("IDN").  The Nu Skin personal care product lines include
facial  care,  body care,  hair care and color  cosmetics,  as well as specialty
products such as sun protection,  oral hygiene and  fragrances.  The IDN product
lines include nutritional supplements, weight management products and nutritious
snacks, sports nutrition products, health solutions and botanical supplements.

      The Company was incorporated in Delaware on September 4, 1996. On November
20,  1996,  the  stockholders  (the  "Original  Stockholders")  of Nu Skin Japan
Company,  Limited ("Nu Skin Japan"), Nu Skin Taiwan, Inc. ("Nu Skin Taiwan"), Nu
Skin Hong Kong,  Inc.  ("Nu Skin Hong  Kong"),  Nu Skin  Korea,  Inc.  ("Nu Skin
Korea")  and Nu  Skin  Personal  Care  (Thailand),  Inc.  ("Nu  Skin  Thailand")
(together the "Original Subsidiaries") contributed their shares of capital stock
to the capital of the Company in a transaction (the  "Reorganization ") intended
to qualify  under  Section 351 of the Internal  Revenue Code of 1986, as amended
(the "Code"),  in exchange for shares of the Company's Class B Common Stock, par
value  $.001  per  share  (the  "Class B  Common  Stock").  As a  result  of the
Reorganization,   each  of  the  Original  Subsidiaries  became  a  wholly-owned
subsidiary of the Company.  Unless otherwise noted,  references to "Nu Skin Asia
Pacific"  or the  "Company"  mean Nu Skin  Asia  Pacific,  Inc.,  including  the
Subsidiaries.  The  "Subsidiaries"  means Nu Skin Japan, Nu Skin Taiwan, Nu Skin
Hong Kong, Nu Skin Korea, Nu Skin Thailand,  and Nu Skin Philippines,  Inc. ("Nu
Skin Philippines") collectively.  Until September 30, 1994, the Company's fiscal
year ended on  September  30 of each year.  As of October 1, 1994,  the  Company
changed  its fiscal year end to  December  31 of each year,  beginning  with the
fiscal year ended December 31, 1995.

      In November 1996,  the Company and certain  Original  Stockholders  sold a
total of  10,465,000  shares of the Company's  Class A Common  Stock,  par value
$.001 per share (the "Class A Common Stock" and together with the Class B Common
Stock the "Common Stock"),  in underwritten  public offerings (the "Underwritten
Offerings").  In addition,  in December  1996,  the Company,  NSI and certain of
NSI's  affiliates  offered  to  qualifying  NSI  independent   distributors  and
employees, in non-underwritten offerings (the "Rule 415 Offerings", and together
with the Underwritten Offerings,  the "Offerings") certain options and shares of
Class A Common Stock  pursuant to Rule 415 under the  Securities Act of 1933, as
amended (the "1933 Act").

      NSI,  founded  in 1984 and based in Provo,  Utah,  is  engaged  in selling
personal  care and  nutritional  products  and,  together  with its  affiliates,
comprises one of the largest network  marketing  organizations in the world. NSI
provides a high level of support  services  to the  Company,  including  product
development,  marketing and other managerial support services. Since distributor
agreements  are  entered  into  between  NSI  and   distributors,   all  of  the
distributors  who generate  revenue for the Company are  distributors of NSI who
are licensed to the Company pursuant to agreements between NSI and the Company's
Subsidiaries. On February 27, 1998, the Company entered into a Stock Acquisition
Agreement with the Stockholders of NSI and certain  affiliates of NSI to acquire
all of the  capital  stock of NSI and  certain  affiliates  of NSI.  See "Recent
Developments."

      Nu Skin(R), Interior Design Nutritionals(TM), IDN(R), a logo consisting of
an image of a gold  fountain  with the  words "Nu  Skin"  below  it,  and a logo
consisting of the stylized  letters "IDN" in black and red are trademarks of NSI
which are licensed to the Company.  The  italicized  product  names used in this
Annual  Report  on Form 10-K are  product  names and  also,  in  certain  cases,
trademarks  and are the property of NSI.  All other  tradenames  and  trademarks
appearing  in  this  Annual  Report  on Form  10-K  are the  property  of  their
respective holders.

                                       -1-
<PAGE>

      In this Annual Report on Form 10-K, references to "dollars" and "$" are to
United States dollars,  and the terms "United States" and "U.S." mean the United
States of America, its states, territories, possessions and all areas subject to
its  jurisdiction.  References  to "yen"  and  "(Y)" are to  Japanese  yen,  and
references  to "won" are to South Korean won.  References  to "baht" are to Thai
baht.  References,  if  any,  to the  "NT$"  are to New  Taiwanese  dollars  and
references, if any, to the "HK$" are to Hong Kong dollars.

Note Regarding Forward-Looking Statements

      Certain  statements  made  herein  under  the  captions  "Business-Country
Profiles,"  and "Risk  Factors,"  are  "forward-looking  statements"  within the
meaning of the Private  Securities  Litigation  Reform Act of 1995 (the  "Reform
Act").  In addition,  when used in this Report the words or phrases "will likely
result," "expects,"  "intends," "will continue," "is anticipated,"  "estimates,"
"projects,"   "Management   believes,"   "the  Company   believes"  and  similar
expressions  are intended to identify  "forward-looking  statements"  within the
meaning of the Reform Act.

      Forward-looking  statements include plans and objectives of management for
future operations,  including plans and objectives  relating to the products and
the future  economic  performance of each country in which the Company  operates
and financial results of the Company.  These forward-looking  statements involve
risks and  uncertainties  and are based on certain  assumptions  that may not be
realized. Actual results and outcomes may differ materially from those discussed
or anticipated.  The  forward-looking  statements and associated risks set forth
herein  relate to the:  (i)  proposed  NSI  Acquisition,  (ii)  expansion of the
Company's market share in its current markets; (iii) Company's entrance into new
markets  (iv)  development  of new products  and new product  lines  tailored to
appeal to the particular needs of consumers in specific markets; (v) stimulation
of product  sales by  introducing  new  products;  (vi)  opening of new offices,
walk-in distribution centers and distributor support centers in certain markets;
(vii) promotion of distributor  growth,  retention and leadership  through local
initiatives;  (viii)  upgrading  of the  Company's  technological  resources  to
support  distributors;  (ix)  obtaining  of  regulatory  approvals  for  certain
products,  including  LifePak;  (x) stimulation of product purchases by inactive
distributors  through  direct mail  campaigns;  (xi)  retention of the Company's
earnings for use in the operation and expansion of the Company's business; (xii)
development of brand  awareness and loyalty;  (xiii)  enhancing of the Company's
Global  Compensation  Plan; (xiv) diversifying of the Company's revenue base and
markets,  (xv) seeking of cost reductions from vendors;  and (vxi) establishment
of local manufacturing.

      All forward-looking  statements are subject to known and unknown risks and
uncertainties,  including  those  discussed  under the  caption  "Risk  Factors"
herein,  that could cause actual results to differ  materially  from  historical
results and those  presently  anticipated  or projected.  The Company  wishes to
caution  readers  not  to  place  undue  reliance  on any  such  forward-looking
statements,  which speak only as of the date made. The Company wishes to further
advise  readers  that the  important  factors  listed  under the  caption  "Risk
Factors" could affect the Company's  financial  performance  and could cause the
Company's actual results for future periods to differ  materially from any views
or statements  expressed with respect to future periods.  Important  factors and
risks that might  cause such  differences  include,  but are not  limited to (a)
factors related to the Company's reliance upon independent  distributors of NSI,
(b)  fluctuations in foreign  currency values relative to the U.S.  dollar,  (c)
adverse economic and business  conditions in the Company's  markets,  especially
South Korea and Thailand,  (d) the  possibility the proposed NSI Acquisition may
not be consummated,  (e) the potential effects of adverse  publicity,  including
adverse  publicity  regarding the Company and other direct selling  companies in
South Korea and the Company's other markets,  (f) the potential  negative impact
of  distributor  actions,  (g) seasonal and cyclical  trends,  (h) variations in
operating results, (i) government regulation of direct selling activities in the
PRC, Malaysia and other existing and future markets,  (j) government  regulation
of products and marketing, (k) import restrictions, (l) other regulatory issues,
including  regulatory  action against the Company or its  distributors in any of
the  Company's  markets  and  particularly  in South  Korea,  (m) the  Company's
reliance on certain  distributors,  (n) the  potential  divergence  of interests
between  distributors and the Company,  (o) management of the Company's  growth,
(p) the effects on operations of the NSI  distributor  equity  program,  (q) the
introduction  of the Scion product line in the Philippines and Aloe-mx in Japan,
(r) market  acceptance  in South Korea and other  markets of LifePak and LifePak
Trim, the Company's core IDN nutritional supplements,  (s) the acceptance of new
distributor  walk-in  centers in Japan,  Thailand and Taiwan,  (t) acceptance of
modifications to the Company's sales  compensation plan in the Philippines,  (u)
the Company's  ability to  renegotiate or adjust vendor  relationships,  (v) the
Company's  ability  to  establish  local  manufacturing  capability,  (w)  risks
inherent  in  the  importation,   regulation  and  sale  of  personal  care  and
nutritional  products in the Company's  markets,  (x) the  Company's  ability to
successfully  enter new  markets  such as Poland and Brazil  and  introduce  new
products in addition to

                                       -2-
<PAGE>

those already  referenced  above, (y) the Company's ability to manage growth and
deal with the possible adverse effect on the Company of the change in the status
of Hong Kong,  (z) the potential  conflicts of interest  between the Company and
NSI,  (aa)  control  of the  Company  by the  Original  Stockholders,  (bb)  the
anti-takeover  effects  of dual  classes  of common  stock,  (cc) the  Company's
reliance on and the concentration of outside  manufacturers,  (dd) the Company's
reliance  on  the  operations  of  and  dividends  and  distributions  from  the
Subsidiaries,  (ee)  taxation and transfer  pricing  issues,  (ff) the potential
increase in distributor compensation expense, (gg) product liability issues, and
(hh) competition in the Company's existing and future markets.

      In light of the  significant  uncertainties  inherent  in  forward-looking
statements,  the  inclusion  of any such  statement  should not be regarded as a
representation  by the Company or any other person that the  objectives or plans
of the Company will be achieved.  The Company disclaims any obligation or intent
to update  any such  factors or  forward-looking  statements  to reflect  future
events or developments. See "Risk Factors."

Recent Developments

      On  February  27,  1998,  the  Company  entered  into a Stock  Acquisition
Agreement (the "Acquisition Agreement") with the stockholders of NSI and certain
affiliates of NSI (the "NSI  Stockholders")  to acquire (the "NSI  Acquisition")
all of the capital  stock of NSI and certain  affiliates  of NSI (the  "Acquired
Entities").  The consideration to be paid by the Company to the NSI Stockholders
will consist of shares of Series A Preferred  Stock,  par value $.001 per share,
of the Company (the "Series A Preferred  Stock") in an amount  determined as set
forth below, the assumption of the Acquired  Entities' S Distribution  Notes (as
defined below) payable to the NSI  Stockholders  in the amount of  approximately
$180 million (taking into account the Acquired Entities' S Distribution Notes as
of December  31, 1997 and as of the closing  date of the NSI  Acquisition)  and,
contingent upon NSI and the Company meeting certain earnings growth targets,  up
to $25  million  in cash per year over the next four  years.  In  addition,  the
Acquisition  Agreement  provides that if the Acquired  Entities' S  Distribution
Notes  do not  equal or  exceed  $180  million,  the  Company  will pay each NSI
Stockholder in cash or in the form of promissory  notes the  difference  between
(i) $180  million  and (ii)  the  aggregate  principal  amount  of the  Acquired
Entities' S Distribution Notes multiplied by each NSI Stockholder's proportional
ownership  interest in the  outstanding  capital  stock of NSI. The  Acquisition
Agreement  provides that the number of shares of Series A Preferred  Stock to be
delivered to the NSI Stockholders shall be determined by dividing $70 million by
the average  closing  price of the Class A Common  Stock for the 20  consecutive
trading  days  ending  five  trading  days  prior  to the  closing  of  the  NSI
Acquisition.

      Collectively,  the NSI  Stockholders and their affiliates own beneficially
all of the outstanding shares of the Class B Common Stock. In addition,  several
of the NSI Stockholders are directors and/or executive officers of the Company.

      Effective as of December 31, 1997, NSI contributed certain assets relating
to the right to  distribute  NSI  products in the United  States to Nu Skin USA,
Inc.  ("Nu Skin  USA"),  a newly  created  corporation  wholly  owned by the NSI
Stockholders,  in exchange  for all of the common  stock of Nu Skin USA.  The Nu
Skin USA common stock was then distributed to the NSI Stockholders. In addition,
effective as of December 31, 1997, NSI and the other Acquired  Entities declared
distributions to their then existing stockholders  (consisting solely of the NSI
Stockholders) that included all of such Acquired Entities' previously earned and
undistributed S corporation  earnings through such date (the "Acquired Entities'
S Corporation  Distribution").  As of December 31, 1997, such Acquired Entities'
aggregate   undistributed  S  corporation  earnings  were  approximately  $136.2
million.  The Acquired  Entities' S Corporation  Distribution was distributed in
the form of promissory notes due December 31, 2004 and bearing interest at 8.0 %
per  annum  (the  "Acquired  Entities'  S  Distribution  Notes").  The  Acquired
Entities'  S  Corporation  Distribution  Notes  are  held  entirely  by the  NSI
Stockholders.  In addition,  the Acquired Entities will declare distributions to
then  existing   stockholders  that  include  all  of  such  Acquired  Entities'
previously earned and  undistributed S corporation  earnings through the date of
closing of the NSI Acquisition.  As discussed above, the obligation to repay the
Acquired  Entities' S Distribution Notes to the NSI Stockholders will be assumed
by the Company in connection with the NSI Acquisition.

      The Acquired  Entities  consist of NSI, Nu Skin  International  Management
Group, Inc., ("NSIMG") and the NSI affiliates operating in Europe, Australia and
New Zealand, including Nu Skin Europe, Inc.; Nu Skin U.K., Ltd.(domesticated

                                       -3-
<PAGE>

in  Delaware  under  the  name Nu  Skin  U.K.,  Inc.);  Nu  Skin  Germany,  GmbH
(domesticated in Delaware under the name Nu Skin Germany, Inc.); Nu Skin France,
SARL  (domesticated  in Delaware under the name Nu Skin France,  Inc.);  Nu Skin
Netherlands,  B.V. (domesticated in Delaware under the name Nu Skin Netherlands,
Inc.);  Nu Skin Italy,  (SRL)  (domesticated  in Delaware under the name Nu Skin
Italy,  Inc.); Nu Skin Spain,  S.L.  (domesticated in Delaware under the name Nu
Skin Spain,  Inc.); Nu Skin Belgium,  N.V.  (domesticated  in Delaware under the
name Nu Skin Belgium, Inc.); Nu Skin Personal Care Australia,  Inc.; Nu Skin New
Zealand, Inc.; Nu Skin Brazil, Ltda. (domesticated in Delaware under the name Nu
Skin Brazil, Inc.); Nu Skin Argentina,  Inc.; Nu Skin Chile, S.A.  (domesticated
in  Delaware  under  the  name  Nu  Skin  Chile,  Inc.);  Nu  Skin  Poland  Spa.
(domesticated  in  Delaware  under  the name Nu Skin  Poland,  Inc.);  and Cedar
Meadows,  L.C. The NSI Stockholders  continue to own as private entities the NSI
affiliates operating in the United States, Canada, Mexico,  Guatemala and Puerto
Rico,  including Nu Skin USA, Inc.; Nu Skin Canada, Inc.; Nu Skin Mexico S.A. de
C.V.  (domesticated  in Delaware under the name Nu Skin Mexico,  Inc.);  Nu Skin
Guatemala,  S.A.  (domesticated  in Delaware  under the name Nu Skin  Guatemala,
Inc.); and Nu Skin Puerto Rico, Inc. (collectively, the "Retained Entities").

      The  following  chart  illustrates  the  organizational  structure  of the
Company and the Retained Entities immediately after the NSI Acquisition.



                             [Organizational Chart]




                                       -4-
<PAGE>

      Through its  acquisition  of NSI,  the Company will obtain  ownership  and
control  of  the  Nu  Skin  trademarks  and  tradenames,   the  Nu  Skin  Global
Compensation  Plan,  distributor  lists and related  intellectual  property  and
know-how (collectively,  the "Intellectual Property"). The Company, through NSI,
intends to continue to license the  Intellectual  Property and,  through  NSIMG,
intends to  continue to provide  management  support  services  to the  Acquired
Entities  on  substantially   the  same  terms  as  existed  prior  to  the  NSI
Acquisition.  In connection with the NSI Acquisition,  the Company  anticipates,
through NSI and NSIMG,  entering into new agreements  with Nu Skin USA, Inc. and
revised  agreements  with the other  Retained  Entities  on terms  substantially
similar to its agreements with the Acquired Entities, pursuant to which NSI will
continue to license the Intellectual Property and the exclusive right to sell Nu
Skin  personal  care and  nutritional  products  in the United  States,  Canada,
Mexico,  Guatemala  and  Puerto  Rico to the  Retained  Entities  and NSIMG will
continue to provide management support services to the Retained Entities.

      Upon completion of the NSI  Acquisition,  the Company and its subsidiaries
will own and  distribute Nu Skin products in 18 markets  worldwide.  The Company
will also hold the rights to all future Nu Skin markets.

Country Profiles

      The following table sets forth the Company's  revenue and the total number
of active  distributors  for each of the countries in which the Company operated
for the years ended  December  31,  1995,  1996 and 1997.  This table  should be
reviewed  in  connection  with  the  information  presented  under  the  caption
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations,"  incorporated  herein by  reference  to the  Company's  1997 Annual
Report,  sections of which are filed herewith as Exhibit 13, which discusses the
costs associated with generating the aggregate  revenue  presented.  The Company
did not commence operations in the Philippines until February 1998.

                                                Year Ended December 31,
                                       -----------------------------------------
COUNTRY                                   1995            1996            1997
- --------                               ---------       ---------       ---------
                                                (dollars in thousands)
Revenue:

      Japan....................        $ 231,540       $ 380,044       $ 599,375
      Taiwan...................          105,415         154,564         168,568
      South Korea(1)...........               --              --          74,207
      Thailand(2)..............               --              --          22,834
      Hong Kong................           17,046          17,037          21,267


                                                Year Ended December 31,
                                       -----------------------------------------
                                          1995            1996            1997
                                       ---------       ---------       ---------

Active Distributors(3)(4):
      Japan....................          147,000         215,000         297,000
      Taiwan...................           75,000          91,000          86,000
      South Korea(1)...........               --          57,000          21,000
      Thailand(2)..............               --              --          11,000
      Hong Kong................           14,000          14,000          15,000
                                         -------         -------         -------
            Total..............          236,000         377,000         430,000
                                         -------         -------         -------

- ------------------

(1) The Company commenced operations in South Korea in February 1996.

                                       -5-
<PAGE>

(2) The Company  commenced  operations  in Thailand in March 1997.  (3) The term
"Active Distributors" includes only those distributors who
    purchased  products from the Company during the three months ended as of the
    date indicated.
(4) Numbers are rounded to the nearest thousand.




                                       -6-
<PAGE>

      The following table sets forth certain estimated  economic and demographic
data in each of the  Company's  markets for the years  presented.  Although  the
Company believes that the following table provides a useful basis for evaluating
the relative size and growth of the economies and  populations  of the countries
in which the  Company  operates,  no  assurance  can be given that  economic  or
population data in a particular country will indicate what the Company's results
of operations will be in that country. In addition,  the following data does not
reflect the economic decline that commenced in certain of the Company's  markets
in 1997.  The listed data was not  available  from the  referenced  source as of
March 5, 1998.


                            1996         1996 GDP      1996 GDP      Real GDP
                         Population    (in billions   per capita      Growth
Country                 (in millions)      of $)        (in $)     1996/1995 (%)
- -------                 -------------  ------------   -----------  -------------
Japan...............        125.5       $4,575.2        $36,456        3.6%
Taiwan..............         21.5          270.5         12,583        5.6
South Korea.........         45.3          497.6         10,984        6.9
Hong Kong...........          6.3          158.7         25,108        4.6
Thailand............         61.8          185.0          2,993        6.7
Philippines.........         72.0           83.2          1,156        5.5
- -----------
Source: World Information Services; Country Data Forecasts, March 1997.

      Japan.  The  Company,  through its  subsidiary  Nu Skin  Japan,  commenced
operations in Japan in April 1993.  According to the World  Federation of Direct
Selling  Associations  ("WFDSA"),  the direct selling channel in Japan generated
sales of approximately  $30 billion of goods and services in 1996,  making Japan
the largest direct selling market in the world. Management believes that as many
as six million people are involved in direct selling businesses in Japan. Direct
selling is  well-understood  in Japan and is  governed  by  detailed  government
regulation.   See  "Risk   Factors--Government   Regulation  of  Direct  Selling
Activities"  and  "--Government  Regulation  of Products and  Marketing;  Import
Restrictions."

      A great deal of the Company's  success to date can be directly  attributed
to the growth of its Japanese business in recent years.  Significant revenue was
recognized  from the  outset  of the  Company's  operations  in Japan due to the
immediate  attention given to the market by leading NSI distributors from around
the world. Japan has continued to post strong financial results for the Company,
with revenue  increasing by  approximately  58% in U.S. dollars and 75% in local
currency for 1997 compared to 1996 and by approximately  64% in U.S. dollars and
90% in local  currency for 1996 compared to 1995.  Management  believes that the
increase  from 1996 to 1997 was  primarily the result of the growth in executive
distributors  in Japan  during  this  period and the  increasing  demand for IDN
products, which accounted for 38% of revenue for the period. Furthermore,  given
the size of the direct selling market,  management  believes that there is still
significant opportunity for revenue growth in this market. However, a variety of
factors including, without limitation, economic conditions in Asia generally and
Japan  specifically may hinder revenue growth.  As of December 31, 1997, Nu Skin
Japan  offered 68 of the 90 Nu Skin  personal care products and 15 of the 40 IDN
products,   including  LifePak  and  LifePak  Trim,  the  core  IDN  nutritional
supplements.  Nu Skin Japan also offered 4 popular skin lightening  products,  7
additional face care products, and Aloe-mx, an Aloe vera-based nutritional drink
designed specifically for Japanese consumers.

      In support of the Company's growth strategy,  Nu Skin Japan intends to (i)
focus on internal country  development by supporting the recently opened Fukuoka
walk-in center and considering  opening offices in additional  Japanese  cities,
thereby  increasing  consumer  awareness and enhancing the Company's image, (ii)
expand  development  capacity to develop  more  products  that are  particularly
suited to the  Japanese  market,  (iii)  continue to expand the current  product
offerings in Japan to include additional Nu Skin personal care and IDN products,
(iv)  enhance  corporate  support  of  distributors  by  upgrading   information
technology   resources,   (v)  expand   warehousing  and  distribution   support
facilities,   and  (vi)  continue  to  build  brand  name  recognition   through
sponsorship from time to time of major events such as the NBA Supergames in 1997
and the Nippon Yacht Squadron in the America's Cup 2000 Regatta.

      Taiwan.  The Company,  through its  subsidiary  Nu Skin Taiwan,  commenced
operations in Taiwan in January 1992. According to the WFDSA, the direct selling
channel in Taiwan generated approximately $1.7 billion in sales of goods and

                                       -7-
<PAGE>

services  in  1996,  of  which  approximately  43%  were  nutritional  products.
Approximately  two million  people  (approximately  10% of the  population)  are
estimated to be involved in direct  selling.  Because a large  percentage of its
population  is  involved in direct  selling  activities,  the Taiwan  government
regulates direct selling activities to a significant  extent.  For example,  the
Taiwan  government  has enacted  tax  legislation  aimed at ensuring  proper tax
payments by distributors  on their  transactions  with end consumers.  See "Risk
Factors--Government  Regulations of Direct Selling Activities" and "--Government
Regulation of Products and Marketing; Import Restrictions."

      Revenue growth in Taiwan has averaged 41% per year since the  commencement
of operations in 1992. The Company  believes that the 1997 increase in sales was
primarily due to (i) the opening of walk-in centers in various Taiwanese cities,
(ii) increased distributor training and recognition, and (iii) increased product
offerings.  The Company  believes  that Nu Skin  Taiwan was the  largest  direct
selling  company in Taiwan in 1997.  As of  December  31,  1997,  Nu Skin Taiwan
offered  72 of  the  90 Nu  Skin  personal  care  products  and 11 of the 40 IDN
products.

      In support of the Company's growth strategy, Nu Skin Taiwan intends to (i)
capitalize on the size of the nutritional supplements market by locally sourcing
LifePak to more  competitively  price this core IDN  product and  expanding  the
current product offerings in Taiwan to include  additional Nu Skin personal care
and IDN products, (ii) focus more resources on product development  specifically
for the Taiwan market,  and (iii) enhance  corporate  support of distributors by
upgrading information technology resources.

      Hong  Kong.  The  Company,  through  its  subsidiary  Nu Skin  Hong  Kong,
commenced operations in Hong Kong in September 1991. According to the WFDSA, the
direct selling channel in Hong King generated approximately $78 million in sales
of goods and services in 1995. Hong Kong  represents an important  market in the
structure of the Asian region because it serves as the location of the Company's
regional office and is an important base of operations for many of the Company's
most successful  distributors,  whose downline  distributor networks extend into
other Asian  markets.  As of December 31, 1997,  Nu Skin Hong Kong offered 86 of
the 90 Nu Skin personal care products and 18 of the 40 IDN products.

      Hong  Kong  became  a  Special  Administrative  Region  (SAR)  of the  PRC
effective  July 1, 1997.  Although  the Company has not  perceived  any material
impact  resulting  from the  integration,  further  integration of the Hong Kong
economy and political  system with the economy and  political  system of the PRC
could  have an  impact  on the  Company's  business  in  Hong  Kong.  See  "Risk
Factors--Possible  Adverse  Effect on the Company of the Change in the Status of
Hong Kong."

      In February 1995, Macau, a Portuguese colony scheduled to become an SAR of
the PRC in 1999,  was  opened as a new  market.  Revenue  figures  for Macau are
combined with those of Hong Kong. Macau represents the smallest of the Company's
markets in population  with just under 500,000  residents.  The Company's  Macau
office operates under the direction of Nu Skin Hong Kong.

      In support of the Company's growth strategy,  Nu Skin Hong Kong intends to
(i) promote  distributor  growth,  retention and leadership  development through
local  initiatives,  (ii) capitalize on the size of the nutritional  supplements
market by promoting the premium LifePak nutritional supplement,  (iii) expanding
the  current  product  offerings  in Hong  Kong to  include  additional  Nu Skin
personal  care and IDN  products,  and (iv)  stimulate  purchases  from inactive
distributors through direct mail campaigns.

      South Korea. The Company,  through its subsidiary Nu Skin Korea, commenced
operations in South Korea in February 1996.  According to the WFDSA,  the direct
selling channel in South Korea generated  approximately $1.8 billion in sales of
goods and services in 1996. South Korea's direct sales  legislation,  which went
into effect in July 1995, requires companies to comply with numerous provisions,
such  as  local  registration,   reporting  of  certain  operating  results  and
dissemination to distributors of certain information regarding the laws. Nu Skin
Korea was among the first  foreign-owned  firms to register and begin operations
under  the  new  direct  selling  legislation.   See  "Risk  Factors--Government
Regulations  of Direct  Selling  Activities"  and  "--Government  Regulation  of
Products and Marketing; Import Restrictions."

      Management  believes  that Nu Skin  Korea  was one of the  largest  direct
sellers in the country during this time period. As of December 31, 1997, Nu Skin
Korea offered 52 of the 90 Nu Skin personal care products and 1 of the 40 IDN

                                       -8-
<PAGE>

products.  Additionally,  Nu Skin  Korea  offered  various  shades  of Nu Colour
MoistureShade Liquid Finish designed specifically for Korean consumers.

      The Company had sales in South Korea of approximately $122 million and $74
million for 1996 and 1997,  respectively.  The Company believes that the revenue
decline  in South  Korea  during  the second  half of 1997,  although  partially
reflective  of the  business  cycle  experienced  by the  Company  in other  new
markets,  was  primarily  the result of other  factors  specific to South Korea.
These other  factors  include a general  collapse of the South  Korean  economy,
volatility in the South Korean won and activities by the South Korean government
and  campaigns by a coalition  of consumer  protection  and trade  organizations
against  producers of luxury and foreign goods, in general,  and certain network
marketing companies,  in particular,  that resulted in negative media attention.
Management  believes  that the  media  attention  has  negatively  impacted  the
business environment generally.  See "--Potential Effects of Adverse Publicity."
Additionally, the recent economic decline in South Korea has resulted in reduced
consumer spending on foreign goods.  Further,  the devaluation of the Korean won
has suppressed reported U.S. dollar revenues.

      In support of the Company's growth strategy,  Nu Skin Korea intends to (i)
engage in the local  manufacturing  of certain  products to  alleviate  concerns
about the high level of goods being  imported  into South Korea by the  Company,
(ii) engage in targeted  promotional and public relations activities designed to
address concerns  regarding the current business  environment for direct selling
companies,  (iii)  promote  the  development  of local  distributor  leadership,
including  focused training  efforts,  compensation  plan  modifications and the
introduction  of  distributor  productivity  programs,  and (iv) build the local
distributor support infrastructure.

      Thailand. The Company, through its subsidiary, Nu Skin Thailand, commenced
operations in Thailand on March 13, 1997.  According to the WFDSA,  direct sales
in 1996  totaled  $800 million in  Thailand,  making it the  fourteenth  largest
direct selling market worldwide. The Company's opening in Thailand was supported
by more than 200 of NSI's highest  ranking  distributors,  many of whom are from
Taiwan and other  Asian  markets.  As of December  31,  1997,  Nu Skin  Thailand
offered  31 of the 90 Nu  Skin  personal  care  products  and  none  of the  IDN
products.  Initial revenue growth in the first half of 1997 slowed  dramatically
in the second half of 1997 due primarily to economic  turmoil in Thailand  which
led to a  significant  devaluation  of the Thai baht and a general  slowdown  in
consumer spending for foreign goods.

      In  Thailand,   the  Company  intends  to  (i)  systematically   introduce
additional Nu Skin personal care products  including locally sourced products at
a value price,  (ii) promote the Company's brand image through public  relations
efforts,  including  the  endorsement  of Nu Skin  personal care products by the
1995-1996 Miss Thailand,  and (iii) train new distributors in the most effective
methods of marketing the Company's  products and in becoming  effective  leaders
within  NSI's global  distributor  compensation  plan (the "Global  Compensation
Plan") framework.

      Philippines.  The Company,  through its  subsidiary  Nu Skin  Philippines,
commenced  operations in the  Philippines  on February 4, 1998.  The opening was
supported by over 150 of NSI's highest ranking distributors. Nu Skin Philippines
currently  offers 26 of the 90 personal care products,  none of the IDN products
and 11 personal care products that are manufactured in the Philippines under the
brand name Scion.  The locally  produced  Scion  personal  care  product line is
priced to appeal to a broader demographic segment of the population than Nu Skin
premium  products.  The  Company  intends  to  focus  on  establishing  a stable
distributor base prior to implementing  product line enhancements.  In addition,
the Company also has implemented an enhancement to the Global  Compensation Plan
to provide greater  incentives for  distributors at low executive levels in this
country with relatively low per capita income.

New Market Opportunities

      The Company has developed a low cost,  disciplined approach to opening new
markets.  Each market opening is preceded by a thorough analysis of economic and
political  conditions,  regulatory  standards and other business,  tax and legal
issues. Prior to a market opening, the Company's management team, in conjunction
with NSI support  personnel,  local legal  counsel  and tax  advisors,  works to
obtain all necessary  regulatory  approvals and establish  facilities capable of
meeting distributor needs. This approach,  combined with the Global Compensation
Plan which  motivates  distributors  to sponsor and train other  distributors to
sell  products  in  new  markets,   has  enabled  the  Company  to  quickly  and
successfully open new markets.

                                       -9-
<PAGE>

      The Company has the right to be the exclusive  distributor of NSI products
in Indonesia,  Malaysia,  the PRC,  Singapore and Vietnam.  The Company believes
that these  countries  collectively  represent  significant  markets  for future
expansion;  however, no assurance can be given that Nu Skin operations will ever
be commenced in these counties.  Generally,  the Company, as a matter of policy,
does not announce the timing of its opening of new markets.

      There are, however,  significant  risks and uncertainties  associated with
the Company's  expansion  into these  countries.  The  regulatory  and political
climate in these  potential  markets is such that a replication of the Company's
current  operating  structure  cannot be guaranteed.  For example,  Malaysia has
governmental  guidelines that have the effect of limiting  foreign  ownership of
direct selling companies operating in Malaysia to no more than 30%. In addition,
because the Company's personal care and nutritional  product lines are generally
positioned  as premium  product  lines,  the market  potential for the Company's
product  lines  in  relatively  less  developed  countries,  such as the PRC and
Vietnam,  remains to be  determined.  Modifications  to each product line may be
needed to accommodate the market  conditions in each country,  while maintaining
the  integrity of the  Company's  products.  No assurance  can be given that the
Company  will be able to  obtain  necessary  regulatory  approvals  to  commence
operations in these new markets, or that, once such approvals are obtained,  the
Company  and NSI,  upon  which the  Company  is largely  dependent  for  product
development  assistance,  will  be  able  to  successfully  reformulate  Nu Skin
personal  care and IDN  product  lines in any of the  Company's  new  markets to
attract local  consumers.  Given existing  regulatory  environments and economic
conditions, the Company's entrance into Singapore and Vietnam is not anticipated
in  the  short  to  mid-term.  See  "Risk  Factors--Entering  New  Markets"  and
"--Government Regulation of Products and Marketing; Import Restrictions."

      The following table sets forth certain estimated  economic and demographic
data in each of the countries for which the Company has an exclusive license but
in which the Company has not commenced Nu Skin operations.  Although the Company
believes that the following  table  provides a useful basis for  evaluating  the
relative size and growth of the economies  and  populations  of the countries in
which the Company intends to operate, no assurance can be given that economic or
population data in a particular country will indicate what the Company's results
of operations, if any, will be in that country.


                             1996        1996 GDP      1996 GDP      Real GDP
                         Population    (in billions   per capita      Growth
Country                 (in millions)      of $)        (in $)     1996/1995 (%)
- -------                 -------------  ------------   -----------  -------------
Indonesia..............     197.4         $224.5         $1,137         7.8%
Malaysia...............      20.5           97.2          4,751         8.2
PRC....................   1,236.0          808.2            654         9.7
Singapore..............       3.0           93.2         30,771         7.0
Vietnam................      76.3           26.1            342         9.3
- -------------------
Source:  World Information Services; Country Data Forecasts, March 1997.

      Indonesia.   Although   historically   not  open  to  foreign   investment
opportunities,   in  the  mid  1990's,  Indonesia  experienced  an  emphasis  on
deregulation  and private  enterprise  and an average annual growth in GDP of 6%
from 1985 to 1994. The Indonesian Direct Selling  Association reports that there
are 750,000  participants  in direct  selling in the country.  During the latter
part of 1997,  Indonesia  experienced  a  significant  devaluation  in its local
currency  and  significant  economic  turmoil.  Due  to  these  recent  factors,
management  believes  that  immediate  expansion  into this market is not in the
Company's best interest.

      Malaysia.  According  to the  WFDSA,  more than $760  million in goods and
services were sold through the direct selling channel in Malaysia in 1996. There
are  currently  numerous  direct  selling  companies  operating in Malaysia.  In
October 1995,  the Company's  business  permit  applications  were denied by the
Malaysian  government as the result of  activities  by certain NSI  distributors
before   required   government   approvals   could   be   secured.   See   "Risk
Factors--Potential  Negative  Impact of  Distributor  Actions" and  "--Potential
Effects of Adverse  Publicity."  Management  is  continuing to evaluate the time
frame in which it will reapproach the Malaysian market.


                                      -10-
<PAGE>

      PRC.  With the PRC's large  population  and the  Company's  success in the
neighboring and Chinese-speaking  countries of Hong Kong and Taiwan,  management
believes that the PRC may be an attractive market for the Company.  However, the
PRC has proven to be a particularly  difficult  market for foreign  corporations
due to its extensive government  regulation and historical political tenets, and
no assurance can be given that the Company will be able to establish  operations
in the  PRC.  The  Company  believes  that  entering  the  PRC may  require  the
successful  establishment  of a joint venture  enterprise with a Chinese partner
and the establishment of a local manufacturing presence. These initiatives would
likely require a significant  investment  over time by the Company.  The Company
believes that the PRC national  regulatory agency responsible for direct selling
periodically  reviews the  regulation of  multi-level  marketing.  Management is
aware of recent media reports in the PRC  reporting an increasing  desire on the
part of senior government officers to curtail or even abolish direct selling and
multi-level marketing activities.  These views may lead to changes in applicable
regulations.  The Company believes that PRC regulators are currently not issuing
direct selling or multi-level marketing licenses and may take action restricting
currently licensed direct selling businesses. The Company is actively working on
these  and  other  issues  including  joint  ventures  and  potential  marketing
alternatives  related to possible Nu Skin operations in the PRC. It is not known
when or whether the Company will be able to implement in the PRC business models
consistent  with those used by the Company in other  markets.  The Company  will
likely  have to apply for  licenses on a province  by  province  basis,  and the
repatriation  of the  Company's  profits  will be  subject  to  restrictions  on
currency  conversion and the fluctuations of the government  controlled exchange
rate.  In  addition,  because  distribution  systems  in  the  PRC  are  greatly
fragmented,  the  Company  may be forced to use  business  models  significantly
different from those used by the Company in more developed  countries.  The lack
of a comprehensive  legal system,  the  uncertainties of enforcement of existing
legislation  and laws,  and  potential  revisions of existing laws could have an
adverse  effect  on the  Company's  proposed  business  in the  PRC.  See  "Risk
Factors--Entering New Markets."

      Singapore. In Singapore, relatively high levels of GDP per capita indicate
that the  country  enjoys  strong  consumer  buying  power and a dynamic  market
structure  similar to, yet smaller  than,  Hong Kong.  Although  direct  selling
activities  are  permitted,  currently  network  marketing  is  not  allowed  in
Singapore. Accordingly, the Company's entrance into Singapore is not anticipated
in the short to mid-term. See "--Government  Regulation--Regulation  of Products
and Marketing; Import Restrictions."

      Vietnam.  The Company  believes that there is little or no direct  selling
activity  in Vietnam.  However,  the  country is moving  towards a  market-based
economy and has  recently  adopted a freely  convertible  currency.  The Company
anticipates that the increase in free enterprise will help to develop the direct
selling channel. However, given existing regulatory,  environmental and economic
conditions,  the Company's entrance into Vietnam is not anticipated in the short
to mid-term.

Southeast Asian and South Korean Economic Crisis

      During 1997, economic and in some cases political  conditions in Southeast
Asia and South Korea  continued to decline.  The region  currently  labors under
declining  stock and  currency  markets,  mounting  bad bank debt,  bankruptcies
involving some of its largest business enterprises,  excess capacity, decreasing
demand  for  foreign  goods and  political  unrest.  These  conditions  are most
significantly  reflected in the Company's  operating  results in South Korea and
Thailand.  The Company has announced initiatives in each of its existing markets
to promote and sustain growth.  These initiatives  include  increasing the local
production of products,  supplementary  product  offerings with more  moderately
priced goods, and enhancing the sales  compensation  plan to provide for greater
commission  payouts at lower qualifying  levels. No assurances can be given that
these  initiatives  will be  successful.  See " --Country  Profiles"  herein and
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations--  Outlook"  incorporated  herein by reference to the Company's  1997
Annual Report, sections of which are filed herewith as Exhibit 13.

Distribution System

      Overview of  Distribution  System.  The foundation of the Company's  sales
philosophy  and  distribution  system is network  marketing.  Under most network
marketing systems,  distributors  purchase products for retail sale and personal
consumption.  Pursuant  to the  Global  Compensation  Plan,  products  are  sold
exclusively to or through independent distributors

                                      -11-
<PAGE>

who are not employees of the Company or NSI. Distributors contract directly with
NSI, and NSI makes such distributors  available to the Company through Licensing
and Sales Agreements. See "--Relationship with NSI."

      Network  marketing is an effective  vehicle to  distribute  the  Company's
products  because (i) a consumer can be educated  about a product in person by a
distributor,  which  is  more  direct  than  the  use of  television  and  print
advertisements;  (ii)  direct  sales  allow  for  actual  product  testing  by a
potential consumer; (iii) the impact of distributor and consumer testimonials is
enhanced;  and (iv) as compared to other distribution methods,  distributors can
give customers  higher levels of service and attention,  by, among other things,
delivering  products  directly to a consumer and following up on sales to ensure
proper  product  usage  and  customer  satisfaction,  and  to  encourage  repeat
purchases.  Under  most  network  marketing  systems,  independent  distributors
purchase products for resale and for personal consumption.

      Direct  selling as a  distribution  channel has been  enhanced in the past
decade due to advancements in communications, including telecommunications,  and
the  proliferation  of the  use of  videos  and  fax  machines.  Direct  selling
companies  can now produce  high  quality  videos for use in product  education,
demonstrations  and  sponsoring  sessions  that project a desired  image for the
Company and the product line.  Management  believes that high quality sales aids
play an important role in the success of distributor  efforts.  For this reason,
NSI  maintains an in-house  staff of video  production  personnel  and video and
audio cassette duplication equipment for timely and cost-effective production of
sales materials.  These facilities and expertise are available for the Company's
use. Management is committed to fully utilizing current and future technological
advances to continue enhancing the effectiveness of direct selling.

      NSI's network  marketing program differs from many other network marketing
programs in several  respects.  First, the Global  Compensation  Plan allows NSI
distributors  to develop a seamless  global  network of  downline  distributors.
Second,  NSI's order and fulfillment systems eliminate the need for distributors
to carry significant levels of inventory. Third, the Global Compensation Plan is
among the most  financially  rewarding  plans offered to distributors by network
marketing companies,  and can result in commissions to distributors  aggregating
up to 58% of a product's  wholesale  price. On a global basis,  commissions have
averaged  approximately 42% of revenue from  commissionable  sales over the last
eight  years.  Because  the  Company  licenses  the  right  to  use  the  Global
Compensation  Plan from NSI,  the  structure of the plan,  including  commission
rates,  is largely  under the  control of NSI.  See "Risk  Factors--Increase  in
Distributor Compensation Expense."

      The  Company's   revenue  is  directly   dependent  upon  the  efforts  of
distributors. Growth in sales volume requires an increase in the productivity of
distributors  and/or  growth in the total  number of  distributors.  Because the
distributors have contracted  directly with NSI, the Company primarily relies on
NSI to enforce  distributor  policies and procedures.  There can be no assurance
that the  productivity  or number of  distributors  will be sustained at current
levels or increased in the future. See "Risk  Factors--Reliance Upon Independent
Distributors of NSI."  Furthermore,  the Company  estimates that, as of December
31, 1997, approximately 300 distributorships  worldwide comprised NSI's Hawaiian
Blue Diamond and Blue Diamond executive  distributor levels, which are NSI's two
highest executive distributor levels and, together with their extensive downline
networks, account for substantially all of the Company's revenue.  Consequently,
the loss of such a high-level  distributor or another key distributor,  together
with a group of leading distributors in such distributor's  downline network, or
the loss of a significant number of distributors for any reason, could adversely
affect the  Company's  results of  operations.  See "Risk  Factors--Reliance  on
Certain Distributors; Potential Divergence of Interests between Distributors and
the Company."

      Sponsoring.  The Company relies solely on NSI  distributors to sponsor new
distributors.  While the Company provides, at cost, product samples,  brochures,
magazines and other sales materials,  distributors are primarily responsible for
educating new  distributors  with respect to products,  the Global  Compensation
Plan, and how to build a successful distributorship.

      The sponsoring of new distributors  creates multiple levels in the network
marketing  structure.  Persons  whom a  distributor  sponsors are referred to as
"downline" or "sponsored"  distributors.  If downline distributors also sponsor,
they create additional levels in the structure,  but their downline distributors
remain part of the same downline network

                                      -12-
<PAGE>

as their original sponsoring distributor. See "Risk Factors--Reliance on Certain
Distributors;  Potential  Divergence of Interests  between  Distributors and the
Company."

      Sponsoring activities are not required of distributors.  However,  because
of the  financial  incentives  provided  to those  who  succeed  in  building  a
distributor  network that consumes and resells  products,  the Company  believes
that most of its  distributors  attempt,  with  varying  degrees  of effort  and
success,  to sponsor additional  distributors.  Generally,  distributors  invite
friends,  family  members and  acquaintances  to sales  meetings  where  Company
products are  presented  and where the Global  Compensation  Plan is  explained.
People are often attracted to become  distributors  after using Company products
and becoming regular retail customers.  Once a person becomes a distributor,  he
or she is able to  purchase  products  directly  from the  Company at  wholesale
prices for resale to consumers or for personal  consumption.  The distributor is
also  entitled  to  sponsor  other  distributors  in order to build a network of
distributors and product users.

      A potential  distributor must enter into a standard distributor  agreement
with NSI  which  obligates  the  distributor  to abide  by  NSI's  policies  and
procedures.  Additionally,  in all countries  except Japan, a new distributor is
required to enter into a product  purchase  agreement  with the Company's  local
subsidiary, which governs product purchases. In Japan, Taiwan, Hong Kong and the
Philippines,  distributors  are also  required to purchase a starter kit,  which
includes  NSI's  policies  and  procedures,  for  between  $55  and  $85,  which
essentially represents the cost of producing the starter kit. In South Korea and
Thailand, distributors are not required to purchase a starter kit.

      Global  Compensation Plan.  Management  believes that one of the Company's
key competitive  advantages is the Global  Compensation  Plan, which it licenses
from NSI.  Distributors  receive  higher levels of  commissions  as they advance
under the Global  Compensation Plan. The Global  Compensation Plan is seamlessly
integrated  across all markets in which Nu Skin  personal  care and IDN products
are sold,  which allows  distributors to receive  commissions for global product
sales,  rather than merely local product sales. This seamless  integration means
that the Company's  distributor base has global reach and that the knowledge and
experience  resident in current  distributors  can be used to build  distributor
leadership in new markets.  Outside of the Company's markets,  NSI currently has
affiliated  operations in the U.S.,  the United  Kingdom,  Puerto Rico,  Canada,
Australia,  New Zealand,  Ireland,  Germany,  France, the Netherlands,  Belgium,
Italy, Spain, Austria, Portugal, Mexico and Guatemala.  Allowing distributors to
receive commissions at the same rate for sales in foreign countries as for sales
in their home country is a significant benefit to distributors  because they are
not required to establish new distributorships or requalify for higher levels of
commissions  within each new  country in which they begin to  operate,  which is
frequently  the  case  under  the  compensation  plans  of the  Company's  major
competitors.   Under  the  Global  Compensation  Plan,  a  distributor  is  paid
consolidated  monthly  commissions in the distributor's  home country,  in local
currency,  for product sales in that distributor's  global downline  distributor
network.  Current and future  distributor lists have been licensed by NSI to the
Company pursuant to Licensing and Sales  Agreements.  See  "--Relationship  with
NSI."

      The Global  Compensation  Plan allows an  individual  the  opportunity  to
develop a business,  the success of which is based upon that individual's  level
of commitment, time, enthusiasm,  personal skills, contacts, and motivation. For
many,  a  distributorship  is a very small  business,  in which  products may be
purchased  primarily for personal  consumption  and for resale to relatively few
customers. For others, a distributorship becomes a full-time occupation.

      High Level of Distributor Incentives.  Based upon its knowledge of network
marketing  distributor  compensation plans, the Company believes that the Global
Compensation  Plan is among the most  financially  rewarding  plans  offered  to
distributors by network marketing  companies.  There are two fundamental ways in
which  distributors  can earn money:  (i) through retail markups,  for which the
Company  recommends  a range  from 43% to 60%;  and  (ii)  through  a series  of
commissions  on product sales,  which can result in commissions to  distributors
aggregating  up to 58% of such  product's  wholesale  price.  On a global basis,
however,   commissions   have  averaged   approximately   42%  of  revenue  from
commissionable  sales over the last eight years. See "Risk  Factors--Increase in
Distributor Compensation Expense."

      Each  product   carries  a  specified   number  of  sales  volume  points.
Commissions are based on total personal and group sales volume points per month.
Sales volume points are essentially  based upon a product's  wholesale cost, net
of any point of sale taxes. As a distributor's retail business expands and as he
or she successfully  sponsors other  distributors  into the business who in turn
expand  their  own  businesses,  he or  she  receives  a  higher  percentage  of
commissions.


                                      -13-
<PAGE>

      Once a distributor becomes an executive, the distributor can begin to take
full  advantage  of the  benefits of  commission  payments on personal and group
sales  volume.  To  achieve  executive  status,  a  distributor  must  submit  a
qualifying  letter of intent and  achieve  specified  personal  and group  sales
volumes  for a  four-month  period of time.  To  maintain  executive  status,  a
distributor  must  generally  also maintain  specified  personal and group sales
volumes  each  month.  An  executive's  commissions  increase  substantially  as
multiple  downline   distributors   achieve  executive  status.  In  determining
commissions,  the number of levels of downline distributors that can be included
in an  executive's  group  increases as the number of executive  distributorship
directly below the executive increases.

      As of the dates indicated  below,  the Company had the following number of
executive distributors.

                      Total Number of Executive Distributors


                                               As of December 31,
                                  ----------------------------------------------
Executive Distributors             1993      1994      1995      1996      1997
                                  ------    ------    ------    ------    ------
Japan............................  2,459     3,613     4,017    10,169    15,756
Taiwan...........................  1,170     2,093     3,014     5,098     4,342
South Korea......................     --        --        --     4,675       898
Thailand.........................     --        --        --        --       308
Hong Kong........................    275       377       519       541       641
      Total......................  3,907     6,083     7,550    20,483    21,945


      On a monthly basis,  the Company and NSI evaluate  requests for exceptions
to the Global  Compensation  Plan.  While the  general  policy is to  discourage
exceptions, management believes that the flexibility to grant such exceptions is
critical in  retaining  distributor  loyalty  and  dedication.  In each  market,
distributor  services personnel evaluate each such instance and make appropriate
recommendations to NSI.

      Distributor  Support.  The Company is committed  to  providing  high level
support services  tailored to the needs of its distributors in each market.  The
Company  meets  the  needs and  builds  the  loyalty  of its  distributors  with
personalized  distributor  service, a support staff that assists distributors as
they build  networks  of downline  distributors,  and a liberal  product  return
policy.  Because many distributors have only a limited number of hours each week
to concentrate on their Nu Skin business,  management believes that maximizing a
distributor's efforts through effective support of each distributor has been and
will continue to be important to the success of the Company.

      Through training meetings,  annual conventions,  distributor focus groups,
regular telephone conference calls and personal contacts with distributors,  the
Company  seeks to  understand  and  satisfy the needs of each  distributor.  The
Company provides walk-in,  telephonic and computerized  product  fulfillment and
tracking services that result in user-friendly,  timely product distribution. In
addition,  the Company is committed to evaluating  new ideas in  technology  and
services, such as automatic product reordering,  that the Company can provide to
distributors. The Company currently utilizes voicemail, teleconferencing and fax
services.  Global Internet access  (including  Company and product  information,
ordering abilities and group and personal sales volume inquiries) is anticipated
to be provided to  distributors  in the future.  Each walk-in  center  maintains
meeting  rooms  which  distributors  may  utilize  in  training  and  sponsoring
activities.

      Rules  Affecting  Distributors.   NSI's  standard  distributor  agreement,
policies and procedures, and compensation plan contained in every starter and/or
introductory  kit  outline  the  scope  of  permissible   distributor  marketing
activities.  The  Company's  distributor  rules and  guidelines  are designed to
provide  distributors with maximum flexibility and opportunity within the bounds
of  governmental  regulations  regarding  network  marketing.  Distributors  are
independent  contractors and are thus prohibited from representing themselves as
agents or employees of NSI or the Company. Distributors are obligated to present
the Company's products and business  opportunity  ethically and  professionally.
Distributors agree that the presentation of the Company's  business  opportunity
must be consistent with, and limited to, the product claims

                                      -14-
<PAGE>

and  representations  made in literature  distributed by the Company. No medical
claims may be made regarding the products,  nor may  distributors  prescribe any
particular product as suitable for any specific ailment.  Even though sponsoring
activities can be conducted in many countries,  distributors are prohibited from
conducting  marketing  activities  outside  of  countries  in which  NSI and the
Company conduct business and are not allowed to export products from one country
to  another.  See  "Risk  Factors--Potential   Negative  Impact  of  Distributor
Actions."

      Distributors  must  represent  that the receipt of commissions is based on
substantial efforts.  Exhibiting  commission statements or checks is prohibited.
Sales aids such as videotapes,  promotional clothing, pens, stationary and other
miscellaneous items must be produced or pre-approved by the Company or NSI.

      Distributors  may  not  use  any  form of  media  advertising  to  promote
products.  Products may be promoted  only by personal  contact or by  literature
produced or approved by the Company. Generic business opportunity advertisements
(without  using either the Company or the NSI names) may be placed in accordance
with  certain  guidelines  in some  countries.  NSI  logos  and names may not be
permanently  displayed  on  physical  premises.  Distributors  may  not  use NSI
trademarks or other intellectual property of NSI without NSI's consent.

      Products  may  not be  sold,  and  the  business  opportunity  may  not be
promoted,  in traditional retail  environments such as food markets,  pharmacies
and drugstores. Nor may business be conducted at conventions,  trade shows, flea
markets, swap meets, and similar events. Distributors who own or are employed by
a  service-related  business such as a doctor's  office,  hair salon,  or health
club, may make products  available to regular  customers as long as products are
not  displayed  visibly to the  general  public in such a way as to attract  the
general public into the establishment to purchase products.

      Generally,  distributors  can  receive  commission  bonuses  only if, on a
monthly basis (i) the  distributor  achieves at least 100 points  (approximately
U.S. $100) in personal sales volume, (ii) the distributor documents retail sales
to at least five retail  customers,  (iii) the distributor sells and/or consumes
at least  80% of  personal  sales  volume,  and (iv) the  distributor  is not in
default of any material policies or procedures.

      NSI systematically reviews alleged reports of distributor misbehavior.  If
NSI determines that a distributor  has violated any of the distributor  policies
or procedures,  it may either terminate the  distributor's  rights completely or
impose sanctions such as warnings, probation,  withdrawal or denial of an award,
suspension of privileges of a distributorship,  fines or penalties,  withholding
commissions  until  specified  conditions  are satisfied,  or other  appropriate
injunctive  relief.  Distributor  terminations  based  on  violations  of  NSI's
policies  and  procedures   have  aggregated  less  than  1%  of  the  Company's
distributor force since inception.  Distributors may voluntarily terminate their
distributorship at any time.

      Payment.  Distributors  generally  pay for  products  prior  to  shipment.
Accordingly,  the Company  carries no  accounts  receivable  from  distributors.
Distributors typically pay for products in cash, by wire transfer, and by credit
cards.  Cash, which  represents a large portion of all payments,  is received by
order takers in the distribution  center when orders are personally picked up by
a distributor.

Product Summary

      The Company  offers  products in two distinct  categories:  personal  care
products,  marketed  under the  trademark "Nu Skin," and  nutritional  products,
marketed under the trademark "Interior Design  Nutritionals"  (IDN). The Company
is entitled to distribute NSI products in specified Asian countries  pursuant to
a  Regional  Distribution  Agreement.  See  "--Relationship  with NSI" and "Risk
Factors--Relationship   with  and  Reliance  on  NSI;  Potential   Conflicts  of
Interest." NSI markets 90 different  personal care and 40 different  nutritional
products,  of which 85 and 24,  respectively,  were available in at least one of
the Company's  current markets as of December 31, 1997. Nearly all products sold
by the  Company  are  purchased  from NSI,  with the  exception  of a line of 11
personal care products which are produced  locally in Japan as well as a line of
11 personal  care products  which are produced  locally in the  Philippines.  In
addition to products, the Company

                                      -15-

<PAGE>

offers  a  variety  of  sales  aids,  including  items  such  as  starter  kits,
introductory  kits,  brochures,  product  catalogs,  videotape and personal care
accessories. See "Risk Factors--Product Liability."

      The  following  chart  indicates how many of the Nu Skin personal care and
IDN products  were  available as of December 31, 1997,  in each of the Company's
current markets.

<TABLE>
<CAPTION>
                 Nu Skin Personal Care and IDN Product Offerings

                                               Total                 Products Offered
                                              Products  ---------------------------------------------
                                             Offered by                     Hong    South
Product Categories/Product Lines                NSI     Japan    Taiwan     Kong    Korea    Thailand
                                             --------------------------------------------------------
<S>                                              <C>      <C>      <C>       <C>      <C>       <C>
Nu Skin Personal Care:
      Facial Care..............................  20       14(1)    13        18       13        10
      Body Care................................  12       10        9        12        9         9
      Hair Care................................  14       13       13        14       12        10
      Color Cosmetics..........................  13       13       13        13        8(2)      -
      Specialty................................  31       18       24        29       10         2
                                                 --       --       --        --       --        --
          Total................................  90       68       72        86       52        31
                                                 ==       ==       ==        ==       ==        ==

      Nutritional Supplements..................  17        7        4         4        1         -
      Nutritious and Healthy Snacks............   7        3        4         6        -         -
      Sports and Fitness Nutritional Products..   1        -        -         -        -         -
      Health Solutions.........................   3        -        -         -        -         -
      Botanical Supplements....................   8        4        3         8        -         -
                                                 --       --       --        --       --        --
          Total................................  40       15       11        18        1         -
                                                 ==       ==       ==        ==       ==        ==
- ------------------
<FN>
(1) In Japan,  the Company also sells 11 locally sourced personal care products.
(2) In South Korea,  the Company also sells one locally  sourced color  cosmetic
product. </FN> </TABLE>

      Presented below are the dollar amount and percentage of revenue of each of
the two  product  categories  and other  sales aid  revenue  for the years ended
December 31, 1995, 1996 and 1997.

                           Revenue by Product Category

                          Year Ended          Year Ended          Year Ended
                       December 31, 1995   December 31, 1996   December 31, 1997
                       -----------------   -----------------   -----------------
                           $         %         $         %         $         %
Product Category       ---------  ------   ---------  ------   ---------  ------
Nu Skin Personal care..$ 303,387   84.6%   $ 493,609   72.8%   $ 569,156   63.9%
IDN....................   23,959    6.7      138,593   20.4      272,402   30.6
Sales aids.............   31,263    8.7       46,394    6.8       48,990    5.5
                       ---------  ------   ---------  ------   ---------  ------
      Total............$ 358,609  100.0%   $ 678,596  100.0%   $ 890,548  100.0%
                       =========  ======   =========  ======   =========  ======


Nu Skin Personal Care Products

      The Company's  current Nu Skin personal care products  category is divided
into the following lines: facial care, body care, hair care and color cosmetics,
as  well as  specialty  products,  such  as sun  protection,  oral  hygiene  and
fragrances.  Each of the Subsidiaries  markets a variety of the 90 personal care
products  currently  offered by NSI. The Company  also offers  product sets that
include a variety of products in each product line as well as small, sample-size
packages to facilitate product sampling by potential consumers. The product sets
are  especially  popular  during  the  opening  phase  of a new  country,  where
distributors  and consumers  are anxious to purchase a variety of products,  and
during holiday and gift giving seasons in each market.  The Company  anticipates
the introduction of additional personal care products into each market, based on
the  likelihood  of the  particular  product's  success in the market as well as
applicable regulatory  approvals.  See "Risk  Factors--Government  Regulation of
Products and Marketing; Import Restrictions."

                                      -16-
<PAGE>

      The Nu Skin  personal  care  products  offered in Taiwan and Hong Kong are
substantially  the same  formulations of the products offered by NSI in the U.S.
In Japan and South Korea,  however,  most of the products have been reformulated
to satisfy certain regulatory  requirements with respect to product  ingredients
and  preservatives  and to meet the  preferences  of Japanese  and South  Korean
consumers.

      The following is a brief description of each line within the personal care
product category offered by the Company as of December 31, 1997:

      Facial Care. The goal of the facial care line is to allow users to cleanse
thoroughly  without causing dryness and to moisturize with effective  humectants
that allow the skin to attract and retain vital water. The Company's facial care
line  currently  consists of 20 different  products:  Cleansing  Lotion,  Facial
Scrub,  Exfoliant  Scrub,  Facial  Cleansing  Bar, Clay Pack, pH Balance  Facial
Toner, NaPCA Moisturizer, Rejuvenating Cream, Celltrex (called Hylatrex in Japan
and South  Korea),  Intensive  Eye Complex,  HPX  Hydrating  Gel,  Face Lift and
Activator  (two formulas for  sensitive  and normal  skin),  Jungamals Lip Balm,
Clarifex  Cleansing Scrub,  Clarifex Mud, Alpha Extra Face, Nu Colour Eye Makeup
Remover,  MHA  Revitalizing  Lotion,  MHA  Revitalizing  Lotion  with SPF 15 and
Interim MHA  Diminishing  Gel. In addition,  Nu Skin Japan also offers a line of
four popular skin lightening  products and seven additional facial care products
designed particularly for Japanese consumers.

      Body Care.  The  Company's  line of body care  products  relies on premium
quality  ingredients  to cleanse and condition  skin. The cleansers are uniquely
formulated  without  soap,  and the  moisturizers  contain  light but  effective
humectants and emollients. The Company's body care line currently consists of 12
products:  Antibacterial  Body Cleansing Gel, Liquid Body Lufra,  Body Smoother,
Hand Lotion,  NaPCA  Moisture  Mist,  Body Bar, Body  Cleansing  Gel,  Enhancer,
Jungamals Crazy Crocodile Cleaner, Alpha Extra Body, MHA Revitalzing Body Lotion
and Dermatic Effects Body Contouring Lotion.

      Hair Care. The Company's hair care line, HairFitness,  is designed to meet
the needs of people  with all types of hair and hair  problems.  Focusing on the
condition of the scalp and its impact on hair quality,  the Company's  hair care
products use water-soluble conditioners like panthenol to reduce build-up on the
scalp and to promote healthy hair.  HairFitness  includes 12 products  featuring
ceregen, a revolutionary  wheat hydrocolloid  complex of conditioning  molecules
that have been shown to have dramatic hair repair and moisture  control aspects:
3 in 1 Shampoo,  Moisturizing  Shampoo,  Balancing Shampoo,  Vital Shampoo, Deep
Clarifying  Shampoo,   Glacial  Therapy,   Weightless   Conditioner,   Luxurious
Conditioner, Conditioning Detangler Spray, Styling Gel, Holding Spray and Mousse
(Styling Foam). The Company also carries  Dermanator Shampoo and Jungamals Tiger
Tangle Tamer Shampoo.

      Color  Cosmetics.  In the latter part of 1995,  the Company  introduced Nu
Colour, a new line of color cosmetics, in Hong Kong, Taiwan and Japan. Nu Colour
was  introduced  in South Korea during 1997.  The Nu Colour line  consists of 13
products   with  105  SKU's   including   MoistureShade   Liquid   Finish  (10),
MoistureShade  Pressed  Powder (8),  Blush (9),  Eye Shadow  (10),  Mascara (2),
Eyeliner (7), Lip Liner (10),  Lipstick (32),  DraMATTEics  Lip Pencils (6), Lip
Gloss, Creme Concealer (5), Finishing Powder and Brow Pencil (4).

      Specialty Products. Epoch is a unique line of ethnobotanical personal care
products created in cooperation with well known ethnobotanists.  These products,
which  unite  natural  compounds  used  by  indigenous  cultures  with  advanced
scientific  ingredients,  include Glacial Marine Mud, Deodorant with Citrisomes,
Polishing Bar,  LeafClean Hand Wash,  Everglide Foaming Shave Gel, Desert Breeze
Aftershave,  Post Shave Lotion for Women,  Infusions Herbal Bath,  Emulsions and
Firewalker  Foot  Cream.  Epoch was  launched  in August  1996 in Hong Kong,  in
October 1996 in Taiwan,  in February 1997 in Japan and in December 1997 in South
Korea and Thailand.  Nu Skin Korea and Nu Skin Thailand currently offer only one
Epoch product, Glacial Marine Mud. Glacial Marine Mud is exclusively licensed to
NSI for sale in the direct selling channel.

      Nutriol,  a line of products  exclusively  licensed to NSI for sale in the
direct selling channel and  manufactured  in Europe,  consists of five products:
Nutriol Hair Fitness Preparation, Nutriol Shampoo, Nutriol Mascara, Nutriol Nail
and Nutriol  Eyelash.  Nutriol  represents a product  designed to replenish  the
hair's   vital    minerals   and   elements.    Each   Nutriol    product   uses
mucopolysaccharide, a patented ingredient.

                                      -17-
<PAGE>

      The Company's  line of Sunright  products is designed to provide a variety
of sun screen protection with  non-irritating and non-greasy  products.  The sun
protection  line includes a sun  preparation  product that prepares the skin for
the drying impact of the sun, five sun screen  alternatives  with various levels
of SPF, and a sun screen lip balm. In the Asian  market,  the Company's sun care
line is  currently  available  in Hong  Kong,  Japan,  Taiwan,  South  Korea and
Thailand.  At present,  Sunright Lip Balm is not available in Japan.  Currently,
Sunright  Prime  Pre & Part  Sun  Moisturizer  and  Sunright  Lip  Balm  are not
available in Taiwan and South Korea. Nu Skin Thailand  currently offers only one
Sunright product.

      AP-24, a line of oral health care products which incorporates  anti-plaque
technology  designed  to  help  prevent  plaque  build-up  24  hours  a day,  is
exclusively licensed to the Company, together with the associated trademark, for
sale in the direct selling channel under the trademark AP-24.  This product line
includes AP-24 Anti-Plaque Toothpaste, AP-24 Anti-Plaque Mouthwash, AP-24 Triple
Action Dental Floss, AP-24 Anti-Plaque Breath Spray and the recently  introduced
AP-24 Whitening Flouride  Toothpaste.  These products are currently available in
Hong Kong and Taiwan.  The AP-24 oral health care products for kids are designed
to make oral care fun for children and includes Jungamal's Tough Tusk Toothpaste
and Jungamal's Fluffy Flamingo Floss.

      The  Company  offers a men's  and a  women's  fragrance  under the Nu Skin
trademark Safiro. The Company also offers a Nail Care Kit.

      Product Sets.  The Company  currently  offers  product sets that include a
sampling of products from a given product line. These package configurations are
intended to encourage increased product trials.

Interior Design Nutritionals

      The IDN product  category  is  comprised  of 40 products in the  following
lines:  nutritional  supplements,  nutritious  and  healthy  snacks,  sports and
fitness nutritional products, health solutions and botanical supplements. IDN is
designed to promote healthy,  active lifestyles and general  well-being  through
proper diet, exercise and nutrition. Although less developed in the Asian market
than the Nu Skin personal care  category,  each of the  Subsidiaries,  except Nu
Skin  Thailand,  markets a variety of the IDN  products  offered by NSI. Nu Skin
Korea currently offers only one IDN product,  LifePak. In the United States, the
IDN division is an official  licensee of the U.S.  Olympic  Committee.  In South
Korea,  LifePak is the official  nutritional  supplement  of the Korean  Olympic
Committee

      The Company believes that the nutritional  supplement  market is expanding
in Asia because of changing dietary patterns, a health-conscious  population and
reports  supporting  the  benefits  of using  vitamin  and  mineral  nutritional
supplements.  This product line is particularly well suited to network marketing
because the average consumer is often uneducated regarding nutritional products.
The Company  believes  that network  marketing is a more  efficient  method than
traditional  retailing channels in educating consumers regarding the benefits of
nutritional  products.  Because of the  numerous  over-the-counter  vitamin  and
mineral supplements in Asia, the Company believes that individual  attention and
testimonials by distributors will provide information and comfort to a potential
consumer.

      IDN  products  generally  require  reformulation  to  satisfy  the  strict
regulatory  requirements of each Asian market.  While each product's concept and
positioning  are generally  the same,  regulatory  differences  between U.S. and
Asian  markets  result  in  some  product  ingredient  differences.   See  "Risk
Factors--Government  Regulation of Products and  Marketing." In addition,  Asian
preferences  and  regulations  favor  tablets  instead  of gel  caps,  which are
typically used in the U.S.

      The following is a brief description of each of the IDN product lines:

      Nutritional   Supplements.   LifePak  and  LifePak  Trim,   the  core  IDN
nutritional  supplements,  are  designed to provide an optimum mix of  nutrients
including vitamins, minerals,  antioxidants and phytonutrients (natural chemical
extracts  from  plants).  The  introduction  of LifePak in Japan in October 1995
resulted  in  a  significant   increase  in  revenue  and  currently  represents
approximately  24% of the  Company's  revenue in Japan.  LifePak was launched in
Taiwan, Hong Kong and South Korea in October 1996, January 1997 and August 1997,
respectively.

                                      -18-
<PAGE>

      Additional nutritional supplements include: Vitox, which incorporates beta
carotene and other  important  vitamins for overall  health;  Metabotrim,  which
provides B vitamins and chromium chelate;  Optimum Omega, a pure source of omega
3 fatty acids; Image HNS, an all-around vitamin and antioxidant supplement;  and
Optigar Q, a blend of  co-enzyme  Q10 and  deodorized  garlic.  The Company also
offers  FibreNet,  FibreNet Plus and  Diene-O-Lean  as a part of its nutritional
supplement  offerings.  The IDN Masters Wellness  Supplement  provides nutrition
specifically for an aging  generation.  Jungamals  Children's  Chewables combine
natural flavors and colors and contain a unique blend of antioxidants,  chelated
minerals, and vitamins specifically tailored for children. NutriFi contains four
grams of soluble and insoluble  fibers per serving in a powder that can be added
to liquids and foods to supplement the recommended daily amounts of fiber.

      As an enhancement  to the core IDN  nutritional  supplements,  LifePak and
LifePak Trim,  NSI introduced  LifePak Women and LifePak  Prime.  These products
address the more specific  nutritional  needs of women and the aging generation.
Also  launched  by  NSI  were  Life  Essentials,  a  lower  cost,  more  general
nutritional  supplement,  and Nightime Complex with Melatonin,  a sleep aid. The
Company is currently evaluating the feasibility of introducing these nutritional
supplements into its markets.

      Nutritious and Healthy Snacks. As part of the Company's mission to promote
a healthy lifestyle and long-term wellness,  IDN includes Fiberry Fat-Free Snack
Bars and Appeal Lite,  a  nutritional  drink  containing  chelated  minerals and
vitamins.  The Company also offers Breakbars and Pocket Fuel,  nutritious snacks
which provide carbohydrates,  protein and fiber. In addition, the Company offers
a number of other nutritional drinks.  Splash C with juice crystals is a healthy
beverage  providing  significant doses of vitamins C and E as well as calcium in
each  serving.  Real fruit juice  crystals  are added to create  orange or lemon
flavor.  Aloe-mx,  a nutritional  aloe vera  beverage  drink,  was  specifically
produced for the Japanese market and introduced in October of 1997.

      Sports and  Fitness  Nutritional  Products.  To cater to health  conscious
individuals  with active  lifestyles,  the IDN Sports  Nutrition System offers a
comprehensive,   flexible   program  for  individuals  who  desire  to  optimize
performance on an individual  basis. The system includes LifePak,  OverDrive,  a
sports  supplement   licensed  by  the  U.S.  Olympic  Committee  that  features
antioxidants,  B vitamins  and  chromium  chelate,  GlycoBar  energy  bars,  and
SportaLyte  performance  drink  to  help  supply  the  necessary  carbohydrates,
electrolytes and chelated minerals to optimize performance. Amino Build is a low
fat high  protein  drink mix that is  designed to replace  nutrients  before and
after  workouts.  ProGRAM-16  protein bars are  designed to provide  nutritional
support  for  individuals  seeking  optimal  performance  during  high-intensity
effort.

      Health  Solutions.   IDN  products  include   customized   supplementation
addressing the  specialized  interests of health  conscious  individuals.  These
supplements  include  Cartilage  Formula  which  contains an  advanced  blend of
glucosamine to help maintain  normal  structure and function of healthy  joints,
Eye Formula which contains significant levels of beta-carotene, vitamins C and E
to help  maintain the normal  structure  and function of healthy  eyes,  and St.
John's Wart Complex which provides a balanced  formula to support general health
and emotional well-being.

      Botanical  Supplements.  Botanical  supplements are designed for those who
seek the benefits of natural herb and plant extracts.  These supplements include
Botanagar,   Botanavox,   Botanaflor,   Botanazyme,   BotanaEase,   BotanaGuard,
Botanavive and Botaname. Each supplement addresses a range of issues, including:
alertness, digestive maintenance,  dietary health support, regular sleep habits,
weight management and antioxidant support.

Sales Aids

      The Company  provides an assortment of sales aids to facilitate  the sales
of its products.  Sales aids include  videotapes,  promotional  clothing,  pens,
stationery,  business cards,  brushes,  combs, cotton pads,  tissues,  and other
miscellaneous  items to help create  consumer  awareness  of the Company and its
products.  Sales aids are priced at the Company's  approximate  cost and are not
commissionable items (i.e., distributors do not receive commissions on purchases
of sales aids).


                                      -19-
<PAGE>

Product Guarantees

      The  Company  believes  that it is  among  the  most  consumer  protective
companies in the direct selling industry. For 30 days from the date of purchase,
the Company's  product  return  policy  allows a retail  purchaser to return any
product to the  distributor  through whom the product was  purchased  for a full
refund. After 30 days from the date of purchase,  the return privilege is in the
discretion  of the  distributor.  Because  distributors  may  return  unused and
resalable  products to the Company for a refund of 90% of the purchase price for
one year,  they are  encouraged to provide  consumer  refunds beyond 30 days. In
addition,  the  product  return  policy is a material  aspect of the  success of
distributors in developing a retail customer base. The Company's experience with
actual  product  returns has averaged less than 3.5% of annual  revenue  through
1997.

Product Development and Production

      Product Development  Philosophy.  The Company is committed to building its
brand name and  distributor  and customer  loyalty by selling  premium  quality,
innovative personal care and nutritional  products that appeal to broad markets.
This  commitment is illustrated by the Company's  personal care products  slogan
"All of the  Good  and None of the  Bad"  and its  nutritional  products  slogan
"Adding Life to Years." The Company's product  philosophy is to combine the best
of science and nature and to include in each of its products the highest quality
ingredients.  For example,  Nu Skin  personal care products do not contain soaps
and other harsh cleansers that can dry and irritate skin,  undesirable oils such
as lanolin, elements known to be irritating and pore clogging, volatile alcohols
such as ethyl alcohol,  and conditioning agents that leave heavy residues.  This
philosophy  has led to the Company being one of the only personal care companies
in Japan to disclose every ingredient to consumers. This philosophy has also led
to the Company's commitment to avoid any ingredients in nutritional  supplements
that are reported to have any long-term  addictive or harmful  effects,  even if
short-term  effects  may be  desirable.  Independent  distributors  need to have
confidence that they are  distributing  the best products  available in order to
have a sense of pride in their association with the Company and to have products
that are distinguishable from "off the shelf" products.  NSI and the Company are
committed to developing  and providing  quality  products that can be sold at an
attractive  retail  price and allow the  Company to maintain  reasonable  profit
margins.

      NSI is  also  committed  to  constantly  improving  its  evolving  product
formulations to incorporate  innovative and proven  ingredients into its product
line.  Whereas many consumer product  companies  develop a formula and stay with
that formula for years,  and sometimes  decades,  NSI believes that it must stay
current with product and  ingredient  evolution to maintain its  reputation  for
innovation to retain distributor and consumer attention and enthusiasm. For this
reason,  NSI  continuously  evaluates  its entire line of products  for possible
enhancements and improvements.

      In  addition,  the  Company  believes  that timely and  strategic  product
introductions are critical to maintaining the growth of independent distribution
channels.  Distributors become enthusiastic about new products and are generally
excited to share new products with their  customer  base.  An expanding  product
line helps to attract new distributors and generate additional revenues.

      NSI maintains a laboratory  and a staff of  approximately  90  individuals
involved in product development.  NSI also relies on an advisory board comprised
of  recognized  authorities  in various  disciplines.  In addition,  NSI and the
Company  evaluate a  significant  number of product  ideas that are presented by
distributors   and  other  outside   sources.   NSI  believes   that   strategic
relationships  with certain vendors also provide  important access to innovative
product  concepts.  The Company will  continue to develop  products  tailored to
appeal to the particular needs of the Company's markets.

      Historically,  one of the reasons for the success of the Nu Skin  personal
care  product  lines has been their  gender  neutral  positioning.  This product
positioning substantially expands the size of the traditional skin and hair care
market.  NSI's IDN product  lines have  historically  been  positioned to be age
neutral. However, with a substantial distributor and user base established,  the
Company  believes  that it can  further  increase  its market  share in both the
personal care and the  nutritional  products  categories by introducing  age and
gender specific products,  additional vitamin products targeted to seniors,  and
personal care products targeted to either men or women.

                                      -20-
<PAGE>

      Production.  Although  the Company is  investigating  the  possibility  of
manufacturing  certain  products within specific  markets,  virtually all of the
Company's  products  are  currently  sourced  through  NSI and are  produced  by
manufacturers  unaffiliated  with NSI.  The Company  currently  has little or no
direct contact with these  manufacturers.  The Company's  profit margins and its
ability to deliver its existing  products on a timely basis are  dependent  upon
the ability of NSI's outside  manufacturers  to continue to supply products in a
timely and cost-efficient  manner.  Furthermore,  the Company's ability to enter
new markets and sustain satisfactory levels of sales in each market is dependent
in part upon the  ability  of  suitable  outside  manufacturers  to  reformulate
existing  products,  if  necessary  to comply with local  regulations  or market
environments,  for introduction into such markets.  Finally,  the development of
additional  new products in the future will likewise be dependent in part on the
services of suitable outside manufacturers.

      The Company currently acquires products or ingredients from sole suppliers
or suppliers that are considered by the Company to be the superior  suppliers of
such ingredients. The Company believes that, in the event it is unable to source
any  products or  ingredients  from its  current  suppliers,  the Company  could
produce such products or replace such products or substitute ingredients without
great  difficulty or prohibitive  increases in the cost of goods sold.  However,
there  can be no  assurance  that the loss of such a  supplier  would not have a
material adverse effect on the Company's business and results of operations.

      With respect to products  purchased by the Company from NSI, NSI currently
relies on two unaffiliated manufacturers to produce approximately 70% and 80% of
its personal  care and  nutritional  products,  respectively.  NSI has a written
contract with the primary supplier of the Company's  personal care products that
expires at the end of 2000.  An  extension to such  contract is currently  being
negotiated.  NSI does not  currently  have a written  contract  with the primary
supplier of the Company's nutritional products. The Company believes that in the
event NSI's  relationship with any of its key  manufacturers is terminated,  NSI
will be able to find suitable replacement  manufacturers.  However, there can be
no  assurance  that the loss of either  manufacturer  would not have a  material
adverse effect on the Company's  business and results of  operations.  See "Risk
Factors--Reliance on and Concentration of Outside Manufacturers."

Relationship With NSI

      As of March 5, 1997, approximately 98% of the combined voting power of the
outstanding shares of Common Stock was held by the shareholders of NSI and their
affiliates.  As a result,  when acting as  stockholders  of the  Company,  these
shareholders  of NSI and their  affiliates  will  consider  the  short-term  and
long-term  impact of all  stockholder  decisions on the  consolidated  financial
results  of NSI and the  Company.  See  "Risk  Factors--Relationships  with  and
Reliance on NSI; Potential Conflicts of Interest." In addition,  the Company has
entered into distribution, trademark/tradename license, licensing and sales, and
management services agreements (the "Operating  Agreements") with NSI and NSIMG,
summary  descriptions of which are set forth below. Such summaries are qualified
in their entirety by reference to the Operating Agreements in effect and as they
may be  amended  from time to time.  In the future  the  Company  may enter into
amendments to the Operating  Agreements  or  additional  agreements  with NSI or
NSIMG. The Company is almost completely dependent on the Operating Agreements to
conduct its business, and in the event NSI is unable or unwilling to perform its
obligations  under  the  Operating  Agreements,   or  terminates  the  Operating
Agreements as provided therein, the Company's business and results of operations
will be adversely affected. See "Risk Factors--Relationship with and Reliance on
NSI; Potential Conflicts of Interest."

      The South Korean  Operating  Agreements  differ in various minor ways from
the  Company's  other  Operating  Agreements.  With the  exception  of the minor
modification  of certain terms,  the Operating  Agreements  described below will
remain in effect following consummation of the NSI Acquisition.

      Distribution   Agreements.   The  Company  has  entered  into  a  regional
distribution agreement (the "Regional Distribution Agreement") with NSI, through
Nu Skin  Hong  Kong,  pursuant  to which  NSI has  granted  to the  Company  the
exclusive  right to sell and  distribute  Nu Skin personal care and IDN products
and sales aids in the Company's markets.  Nu Skin Japan, Nu Skin Taiwan, Nu Skin
Korea, Nu Skin Thailand and Nu Skin Philippines have each entered into wholesale
distribution agreements (the "Wholesale  Distribution  Agreements") with Nu Skin
Hong Kong,  pursuant to which each such Subsidiary has been granted the right to
sell and  distribute Nu Skin  personal  care and IDN products in its  respective
country. The

                                      -21-
<PAGE>

following discussion summarizes the terms of the Regional Distribution Agreement
and the Wholesale  Distribution  Agreements for each of the Subsidiaries,  other
than the Wholesale  Distribution Agreement for Nu Skin Korea, which is discussed
below.

      The  Company has the right to purchase  any Nu Skin  personal  care or IDN
products,  subject to unavailability due to local regulatory  requirements.  See
"--Government  Regulation." Purchases are made by submission of a purchase order
to NSI, which NSI must accept unless it has  insufficient  inventory to fill the
order. In determining whether it has sufficient inventory to fill a given order,
NSI is  required  to  treat  the  Company  on a  parity  basis  with  its  other
affiliates.

      The prices for products are governed by a price  schedule which is subject
to change by NSI from time to time  upon at least 30 days  advance  notice.  NSI
pays ordinary  freight and the Company pays  handling,  excise taxes and customs
duties on the  products the Company  orders.  In order to assist NSI in planning
its inventory  and pricing,  the Company is required to provide NSI with certain
business plans and reports of its sales and prices to independent distributors.

      The Company, through its subsidiary Nu Skin Hong Kong, purchases virtually
all of its products from NSI. Nu Skin Hong Kong pays for its purchases  from NSI
under the  Regional  Distribution  Agreement  in U.S.  dollars,  while the other
Subsidiaries  pay for their purchases from Nu Skin Hong Kong under the Wholesale
Distribution  Agreements in their local  currency.  Nu Skin Hong Kong  therefore
bears  significant  currency  exchange risk as a result of purchases from NSI on
behalf of the other Subsidiaries. See "Risk Factors--Currency Risks."

      The  Company  is  responsible  for  paying  for and  obtaining  government
approvals and  registrations  necessary for importation of Nu Skin personal care
and IDN products into its markets.  In addition,  the Company is responsible for
obtaining any  government  approvals,  including any filings and  notifications,
necessary for the effectiveness of the Regional  Distribution  Agreement and the
Wholesale Distribution Agreements or for the parties performance thereunder. See
"Risk   Factors--Government   Regulation  of  Products  and  Marketing;   Import
Restrictions."

      NSI is generally responsible for paying for the research,  development and
testing  of  the   products   sold  to  the  Company,   including   any  product
reformulations needed to comply with local regulatory requirements. NSI warrants
as to the merchantability  of, and its title to, such products.  NSI has further
indemnified the Company from losses and liability relating to claims arising out
of  alleged  or actual  defects  in the  design,  manufacture  or content of its
products. NSI is required to maintain insurance covering claims arising from the
use of its products and to cause each  Subsidiary  to be a named insured on such
insurance policy. See "Risk Factors--Product Liability."

      The  Company is  prohibited  from  selling Nu Skin  personal  care and IDN
products  outside of the  countries  for which it has an exclusive  distribution
license,  except that the Company may sell certain Nu Skin personal care and IDN
products to NSI  affiliates  in  Australia  and New Zealand.  In  addition,  the
Company is prohibited from selling products which directly or indirectly compete
with Nu Skin personal  care and IDN products in any country  without NSI's prior
consent, which consent will not be unreasonably withheld or delayed. The Company
may sell non-competing products without restriction.

      The Company may  manufacture  products  which do not compete  with Nu Skin
personal  care and IDN  products  without  restriction  but may not  manufacture
products which compete directly or indirectly with Nu Skin personal care and IDN
products  without NSI's prior  consent,  which consent will not be  unreasonably
withheld or delayed.  Any products  manufactured by the Company  carrying an NSI
trademark will be subject to the Trademark/Tradename License Agreements with NSI
described below and will require the payment to NSI of certain  royalties as set
forth  therein.  If NSI  discontinues  a product that the Company  would like to
continue to sell,  the Company may elect to  manufacture  the product  itself or
through a third party manufacturer  unless NSI has a competing product.  In this
event,  NSI has agreed to license the  product  formulation  and any  associated
trademarks  and  tradenames to the Company  pursuant to the  Trademark/Tradename
License Agreements described below.

      When the Company  determines  to commence  operations  using its  business
model in  Indonesia,  Malaysia,  the PRC,  Singapore or Vietnam,  NSI has agreed
under the Regional Distribution Agreement to enter into new  Trademark/Tradename
License Agreements and Licensing and Sales Agreements  substantially  similar to
those described below.

                                      -22-
<PAGE>

      Trademark/Tradename   License   Agreements.   The   following   discussion
summarizes the terms of the  Trademark/Tradename  License Agreements for each of
the Subsidiaries.  Pursuant to the Trademark/Tradename  License Agreements,  NSI
has granted to each Subsidiary an exclusive  license to use in its market the Nu
Skin and IDN  trademarks,  the  individual  product  trademarks  used on Nu Skin
personal care and IDN products and any NSI tradenames.  Each of the Subsidiaries
may thus use the licensed  trademarks  and tradenames on products and commercial
materials  not  purchased  from NSI,  including  locally  sourced  products  and
commercial materials and products and commercial materials  manufactured by such
Subsidiary  and may  grant a  sub-license,  with  the  consent  of NSI,  for the
licensed  trademarks and tradenames in its market. In addition,  each Subsidiary
has the right to export  such  products  and  commercial  materials  into  other
Company  markets with NSI's  consent,  which consent  shall not be  unreasonably
withheld or delayed.

      The Company pays a royalty to NSI for use of the licensed  trademarks  and
tradenames on products,  starter and introductory kits and commercial  materials
not  purchased  from NSI,  including  locally  sourced  products and  commercial
materials and products and commercial materials manufactured by the Company. The
royalty is paid monthly and is equal to 5% of the  Company's  revenues from such
products and  commercial  materials  for such month  generally and a total of 8%
where NSI owns the formula or has  exclusive  rights in the  subject  market for
such products or commercial materials.

      NSI is responsible for securing and maintaining trademark registrations in
the territory covered by each  Trademark/Tradename  Agreement. NSI has agreed to
take such actions as the Company may  reasonably  request to protect its and the
Company's rights to the licensed trademarks from infringement and related claims
and has  indemnified  the Company from losses and liability  resulting from such
claims.

      Licensing and Sales Agreements.  Currently, all distributor agreements are
entered  into  between the  distributor  and NSI rather  than with the  Company.
Therefore,  the Company does not own the distributor  lists or the  distribution
system,  the Global  Compensation  Plan,  copyrights  and  related  intangibles.
Consequently,  each of the  Subsidiaries  has entered into a Licensing and Sales
Agreement  with  NSI.  The  following  discussion  summarizes  the  terms of the
Licensing  and Sales  Agreement  for each of the  Subsidiaries,  other  than the
Licensing  and  Sales  Agreement  for  Nu  Skin  Korea  where  the  intercompany
agreements are modified to comply with local regulations.

      The Licensing and Sales Agreements include a license to the Company to use
the distributor  lists,  the Global  Compensation  Plan,  know how,  distributor
system and related intellectual property exclusively in its markets. The Company
pays a license fee to NSI of 4% of the  Company's  revenue  from  product  sales
(excluding  starter and  introductory  kits) to NSI  distributors for the use of
such licensed property.  The Company may not grant a sublicense for the licensed
property.

      The Company is required to use the Global  Compensation Plan to distribute
any  products,  except as NSI may agree to modify  the plan in  accordance  with
local requirements. The Company must comply with all policies implemented by NSI
under  the  Global  Compensation  Plan.  This  is  necessary  to  ensure  global
consistency in NSI's  operations.  The Company must also employ all NSI policies
relating  to  commissions   payable  to,  and  other   relationships  with,  NSI
distributors.

      The Company and the  Subsidiaries  are  contractually  obligated  to pay a
distributor  commission  expense of 42% of  commissionable  product  sales.  The
Licensing  and Sales  Agreements  provide  that the  Company is to satisfy  this
obligation by paying commissions owed to local  distributors.  In the event that
these  commissions  exceed 42% of  commissionable  product sales, the Company is
entitled to receive the difference  from NSI. In the event that the  commissions
paid are lower than 42%, the Company must pay the  difference to NSI. Under this
formulation,  the  Company's  total  commission  expense  is  fixed  at  42%  of
commissionable product sales in each country. The 42% figure has been set on the
basis of NSI's  experience over the past eight years which indicates that actual
commissions  paid in a given year  together with the cost of  administering  the
Global  Compensation Plan average  approximately  42% of commissionable  product
sales  for  such  year.  In  the  event  that  actual  commissions   payable  to
distributors  from sales in the  Company's  markets  vary from these  historical
results,  whether as a result of changes in  distributor  behavior or changes to
the Global  Compensation  Plan or in the event that NSI's cost of  administering
the Global  Compensation  Plan  increases or decreases,  the Licensing and Sales
Agreements provide that the settlement of distributor commission expense between
the Company and NSI may be modified to more  accurately  reflect actual results.
See "Risk Factors--Potential Increase in Distributor Compensation Expense."

                                      -23-
<PAGE>

      In addition to payments to local  distributors,  the Company is  generally
responsible for distributor  support and relations  within Japan,  Taiwan,  Hong
Kong, South Korea,  Thailand and the Philippines.  The Company has agreed to use
its best efforts to support the development of NSI's distributor  network in its
markets by purchasing  starter or introductory kits from NSI and selling them to
potential NSI distributors.

      NSI has agreed to take such actions as the Company may reasonably  request
to protect  its and the  Company's  rights to the  property  licensed  under the
Licensing and Sales  Agreements  from  infringement  and related  claims and has
indemnified  the Company from losses and liability  resulting  from such claims.
Both NSI and the Company are required to maintain insurance coverage adequate to
insure their assets and financial  stability.  NSI is  responsible  for ensuring
that the property  licensed  under the Licensing and Sales  Agreements  complies
with  local laws and  regulations,  including  direct  selling  laws.  See "Risk
Factors--Government Regulation of Direct Selling Activities."

      Management Services Agreements.  The following  discussion  summarizes the
terms of the Management  Services Agreements which each of the Subsidiaries have
entered into with NSIMG.  Pursuant to the Management Services Agreements,  NSIMG
has agreed to provide a variety  of  management  and  support  services  to each
Subsidiary. These services include management,  legal, financial,  marketing and
distributor support/training,  public relations,  international expansion, human
resources, strategic planning, product development and operations administration
services.  Most of NSI's senior management personnel and most employees who deal
with international issues are employees of NSIMG.

      Generally,  the management and support  services are provided by employees
of NSI and NSIMG  acting  through  NSIMG  either (i) on a  temporary  basis in a
specific  consulting role or (ii) on a full-time basis in a management  position
in the country in which the  services  are  required.  The  Management  Services
Agreements  do not  cover  the  services  of  many  of the  Company's  executive
officers. See "Management--Executive Compensation."

      General Provisions. The Operating Agreements are each for a term ending on
December  31,  2016,   and,  after  December  31,  2001,   will  be  subject  to
renegotiation  in the  event  that  members  of the  families  of,  or trusts or
foundations  established by or for the benefit of the Original Stockholders on a
combined  basis no longer  beneficially  own a majority of the  combined  voting
power of the  outstanding  shares of common stock of the Company or of NSI. Each
Operating  Agreement is subject to  termination by either party in the event of:
(i) a material  breach by the other party which remains  uncured for a period of
60 days after notice  thereof;  (ii) the  bankruptcy  or insolvency of the other
party; or (iii) entry of a judgment by a court of competent jurisdiction against
the other party in excess of $25,000,000.  Each Operating Agreement to which NSI
is a party and each  Operating  Agreement  to which  NSIMG is a party is further
subject to termination by NSI or NSIMG, respectively, upon 30 days notice in the
event of a  change  of  control  of the  Subsidiary  party  thereto  and by such
Subsidiary  upon 30 days  notice in the event of a change of  control  of NSI or
NSIMG,  respectively.  Each Operating  Agreement provides that neither party may
assign its rights  thereunder  without  the  consent  of the other  party.  Each
Operating  Agreement  is governed  by Utah law.  Any  dispute  arising  under an
Operating  Agreement  is to be  settled  by  arbitration  conducted  in  Utah in
accordance with the applicable rules of the American Arbitration Association, as
supplemented  by  the  commercial   arbitration   procedures  for  international
commercial arbitration.

      Mutual Indemnification  Agreement. The Company and NSI have entered into a
mutual  indemnification  agreement pursuant to which NSI has agreed to indemnify
the  Company  for  certain  claims,  losses  and  liabilities  relating  to  the
operations of the Subsidiaries  prior to the  Reorganization and the Company has
agreed to indemnify NSI for certain claims,  losses and liabilities  relating to
the operations of the Subsidiaries after the Reorganization.

Competition

      Personal Care and Nutritional Products.  The markets for personal care and
nutritional products are large and intensely  competitive.  The Company competes
directly  with  companies  that   manufacture   and  market  personal  care  and
nutritional  products in each of the Company's  product  categories  and product
lines.  The Company  competes  with other  companies  in the  personal  care and
nutritional  products  industry by emphasizing  the value and premium quality of
the Company's products and the convenience of the Company's distribution system.
Many of the Company's competitors have much

                                      -24-
<PAGE>

greater name recognition and financial  resources than the Company. In addition,
personal  care and  nutritional  products  can be purchased in a wide variety of
channels of distribution.  While the Company believes that consumers  appreciate
the convenience of ordering products from home through a sales person or through
a catalog, the buying habits of many consumers accustomed to purchasing products
through  traditional  retail  channels are  difficult to change.  The  Company's
product offerings in each product category are also relatively small compared to
the wide variety of products offered by many other personal care and nutritional
product  companies.  There can be no assurance  that the Company's  business and
results of operations will not be affected  materially by market  conditions and
competition in the future.

      Network Marketing  Companies.  The Company also competes with other direct
selling organizations,  some of which have a longer operating history and higher
visibility,  name  recognition  and  financial  resources.  The leading  network
marketing company in the Company's existing markets is Amway Corporation and its
affiliates. The Company competes for new distributors on the basis of the Global
Compensation  Plan and its premium quality  products.  Management  envisions the
entry of many more direct  selling  organizations  into the  marketplace as this
channel of  distribution  expands over the next several  years.  The Company has
been advised  that certain  large,  well-financed  corporations  are planning to
launch direct selling enterprises which will compete with the Company in certain
of its product lines. There can be no assurance that the Company will be able to
successfully meet the challenges posed by this increased competition.  See "Risk
Factors--Competition."

Government Regulation

      Direct  Selling  Activities.  Direct  selling  activities are regulated by
various governmental agencies. These laws and regulations are generally intended
to prevent  fraudulent or deceptive  schemes,  often referred to as "pyramid" or
"chain  sales"  schemes,  that  promise  quick  rewards for little or no effort,
require high entry costs,  use high pressure  recruiting  methods  and/or do not
involve  legitimate  products.  In Japan, the Company's  distribution  system is
regulated under the  "Door-to-Door"  Sales Law, which requires the submission of
specific  information  concerning the Company's  business and products and which
provides  certain  cancellation  and  cooling-off  rights for  consumers and new
distributors.  In  Taiwan,  the Fair  Trade Law (and the  Enforcement  Rules and
Supervisory  Regulations  of Multi-Level  Sales)  requires the Company to comply
with registration  procedures and also provides distributors with certain rights
regarding  cooling-off  periods and product  returns.  The Company also complies
with South Korea's strict  Door-to-Door  Sales Act, which requires,  among other
things,  the regular  reporting of revenue,  the  registration  of  distributors
together with the issuance of a  registration  card,  and the  maintaining  of a
current  distributor  registry.  This law also  limits the amount of  sponsoring
bonuses  that  a  registered  multi-level  marketing  company  can  pay  to  its
distributors  to  35%  of  revenue  in  a  given  month.  In  Thailand  and  the
Philippines,  currently  there are no laws (other than  general fair trade laws)
directly  regulating  direct selling or multi-level  marketing  activities.  See
"Risk  Factors--Potential   Effects  of  Adverse  Publicity"  and  "--Government
Regulation of Direct Selling Activities."

      Based on research  conducted  in opening its existing  markets  (including
assistance  from  local  counsel),  the  nature  and  scope  of  inquiries  from
government  regulatory  authorities  and the Company's  history of operations in
such markets to date, the Company believes that its method of distribution is in
compliance in all material  respects with the laws and  regulations  relating to
direct  selling  activities  of the  countries  in which the  Company  currently
operates. Even though management believes that laws governing direct selling are
generally  becoming more permissive in certain Asian countries,  many countries,
including Singapore, one of the Company's potential markets, currently have laws
in place that would  prohibit  the Company and NSI from  conducting  business in
such  markets.  There can be no  assurance  that the Company  will be allowed to
conduct  business in each of the new markets or continue to conduct  business in
each of its existing markets licensed from NSI. See "Risk  Factors--Entering New
Markets."

      Regulation of Products and  Marketing.  The Company and NSI are subject to
or affected by extensive governmental  regulations not specifically addressed to
network  marketing.  Such regulations  govern,  among other things,  (i) product
formulation,  labeling,  packaging  and  importation,  (ii)  product  claims and
advertising,  whether made by the Company,  NSI or NSI distributors,  (iii) fair
trade and  distributor  practices,  (iv)  taxes,  transfer  pricing  and similar
regulations  that affect  foreign  taxable  income and customs  duties,  and (v)
regulations governing foreign companies generally.

                                      -25-
<PAGE>

      The  Japanese  MOHW  requires  the  Company to possess an import  business
license  and to  register  each  personal  care  product  imported  into  Japan.
Packaging and labeling  requirements are also specified.  The Company has had to
reformulate  many products to satisfy MOHW  regulations.  In Japan,  nutritional
foods,  drugs and  quasi-drugs  are all strictly  regulated.  The chief  concern
involves the types of claims and representations  that can be made regarding the
efficacy of nutritional products.  The Company's successful  introduction of IDN
nutritional  supplements in Japan was achieved by utilizing the combined efforts
of NSI's technical staff as well as external consultants.

      In Taiwan, all "medicated"  cosmetic and  pharmaceutical  products require
registration.   Non-medicated  cosmetic  products,  such  as  shampoo  and  hair
conditioner, require no registration.

      In  Hong  Kong,  cosmetic  products  not  classified  as  "drugs"  nor  as
"pharmaceutical products" are not subject to statutory registrations,  packaging
and labeling requirements apart from the Trade Descriptions Ordinance. In Macau,
"pharmaceutical"  products  are  strictly  regulated;  general  products are not
subject to registration requirements.

      In South Korea,  the Company is subject to and has obtained the  mandatory
certificate  of  confirmation  as a qualified  importer of  cosmetics  under the
Pharmaceutical  Affairs Law as well as additional  product approvals for each of
the 45  categories  of cosmetic  products  which it imports.  Each new  cosmetic
product  undergoes  a 60-day  post-customs  inspection  where,  in  addition  to
compliance  with  ingredient   requirements,   each  product  is  inspected  for
compliance with South Korean labeling requirements.

      In Thailand,  personal  care  products are  regulated by the Food and Drug
Association,  and  all of the  initial  Nu Skin  personal  care  products  to be
introduced in Thailand have  qualified for  simplified  registration  procedures
under Thai law.

      In the Philippines,  personal care products are regulated by the Bureau of
Food  and  Drug,  and  all of the  initial  NSI  personal  care  products  to be
introduced  in  the  Philippines  have  qualified  for  simplified  registration
procedures under Philippine law.

      Regulation  of  Potential  Markets.  Each of the proposed new markets will
present additional unique difficulties and challenges. The PRC, for example, has
proven to be a particularly difficult market for foreign corporations due to its
extensive  government  regulation and the historical  political  tenets,  and no
assurance can be given that the Company will be able to establish  operations in
the PRC. The Company  believes that entering the PRC may require the  successful
establishment  of a joint  venture  enterprise  with a Chinese  partner  and the
establishment of a local manufacturing presence.  These initiatives would likely
require a significant  investment over time by the Company. The Company believes
that  the  PRC  national   regulatory  agency  responsible  for  direct  selling
periodically  reviews the  regulation of  multi-level  marketing.  Management is
aware of recent media reports in the PRC  reporting an increasing  desire on the
part of senior government officers to curtail or even abolish direct selling and
multi-level marketing activities.  These views may lead to changes in applicable
regulations.  The Company believes that PRC regulators are currently not issuing
direct selling or multi-level marketing licenses and may take action restricting
currently licensed direct selling businesses. The Company is actively working on
these  and  other  issues  including  joint  ventures  and  potential  marketing
alternatives  related to possible Nu Skin operations in the PRC. It is not known
when or whether the Company will be able to implement in the PRC business models
consistent  with those used by the Company in other  markets.  The Company  will
likely  have to apply for  licenses on a province  by  province  basis,  and the
repatriation  of the  Company's  profits  will be  subject  to  restrictions  on
currency  conversion and the fluctuations of the government  controlled exchange
rate.  In  addition,  because  distribution  systems  in  the  PRC  are  greatly
fragmented,  the  Company  may be forced to use  business  models  significantly
different from those used by the Company in more developed  countries.  The lack
of a comprehensive  legal system,  the  uncertainties of enforcement of existing
legislation  and laws,  and  potential  revisions of existing laws could have an
adverse  effect  on the  Company's  proposed  business  in the  PRC.  See  "Risk
Factors--Entering New Markets."

      The other  potential  new markets  also  present  significant  regulatory,
political  and economic  obstacles to the Company.  In  Singapore,  for example,
network   marketing  is  currently  illegal  and  is  not  permitted  under  any
circumstances.   Although  the  Company  believes  that  this  restriction  will
eventually  be  relaxed  or  repealed,  no  assurance  can be  given  that  such
regulation will not remain in place and that the Company will not be permanently
prevented from initiating sales in

                                      -26-
<PAGE>

Singapore.  In addition,  Malaysia  has  governmental  guidelines  that have the
effect of limiting foreign  ownership of direct selling  companies  operating in
Malaysia to no more than 30%. There can be no assurance that the Company will be
able to properly structure  Malaysian  operations to comply with this policy. In
October of 1995, the Company's  business permit  applications were denied by the
Malaysian  government  as a result of  activities  by certain NSI  distributors.
Therefore, the Company believes that although significant opportunities exist to
expand its operations into new markets,  there can be no assurance that these or
other  difficulties  will not prevent the Company from realizing the benefits of
this opportunity.

      Other Regulatory  Issues. As a U.S. entity operating through  subsidiaries
in foreign jurisdictions, the Company is subject to foreign exchange control and
transfer  pricing laws that regulate the flow of funds between the  Subsidiaries
and the  Company  as well as the  flow of funds  to NSI for  product  purchases,
management  services,  and  contractual  obligations  such  as  the  payment  of
distributor  commissions.  In South Korea,  in particular,  the Company has come
under the scrutiny of regulators  because of the manner in which the Company and
Nu Skin Korea  implement the Global  Compensation  Plan.  Pursuant to the Global
Compensation  Plan, Nu Skin Korea currently pays  commissions to distributors in
South  Korea  on  both  their  local  and  foreign  product  sales.   Similarly,
commissions  on product sales in South Korea by other  distributors  are paid by
their local NSI affiliate.  The Company  believes that it operates in compliance
with all applicable foreign exchange control and transfer pricing laws. However,
there can be no  assurance  that the  Company  will  continue  to be found to be
operating in compliance with foreign exchange control and transfer pricing laws,
or that such laws will not be modified,  which, as a result, may require changes
in the Company's operating procedures.

      As is the case with most companies which operate in the Company's  product
segment,  NSI and the Company  have from time to time  received  inquiries  from
various  government  regulatory   authorities  regarding  the  nature  of  their
businesses  and other  issues  such as  compliance  with local  direct  selling,
customs, taxation, foreign exchange control, securities and other laws. Although
to date none of these inquiries has resulted in a finding  materially adverse to
the  Company or NSI,  adverse  publicity  resulting  from  inquiries  into NSI's
operations by certain government agencies in the early 1990's,  stemming in part
out of  inappropriate  product and earnings claims by  distributors,  materially
adversely  affected NSI's  business and results of  operations.  There can be no
assurance that the Company or NSI will not face similar inquiries in the future,
which,  either as a result of  findings  adverse  to the  Company or NSI or as a
result of adverse  publicity  resulting from the  instigation of such inquiries,
could have a material  adverse  effect on the Company's  business and results of
operations. See "Risk Factors--Potential Effects of Adverse Publicity."

      The Subsidiaries are periodically subject to reviews and audits by various
governmental  agencies,  particularly  in new  markets,  where the  Company  has
experienced  high rates of growth.  In early 1997, the South Korean  Ministry of
Trade,  Industry and Energy  commenced an examination of the largest foreign and
domestic  owned network  marketing  companies in South Korea,  including Nu Skin
Korea.  The  purposes  of the  examination  were  stated  to be to  monitor  how
companies are operating and to audit current business practices. In addition, Nu
Skin Korea has been  subject to an audit by the South  Korean  Customs  Service.
Management  believes that this audit was precipitated  largely as a result of Nu
Skin Korea's rapid growth and its position as the largest  importer of cosmetics
and  personal  care  products in South Korea as well as by recent  South  Korean
trade  imbalances.  The  Customs  Service  has  reviewed a broad range of issues
relating to the operations of Nu Skin Korea,  with a focus on reviewing  customs
valuation issues and intercompany payments.

      The Customs Service  resolved  certain issues related to its audit without
imposing sanctions. The intercompany payment issue was referred to various other
government agencies,  which have also recently concluded their reviews and found
no wrong-doing and imposed no fines, sanctions or other restrictions. The import
valuation  issues,  which  management  considers  to be  routine in light of the
Company's extensive import and export activities, were referred to the valuation
division of the Customs Service. See "Risk Factors--Potential Negative Impact of
Distributor Actions." Management believes that other major importers of cosmetic
products and foreign-owned  direct selling companies have also been the focus of
regulatory reviews by South Korean authorities.

      Businesses which are more than 50% owned by non-citizens are not permitted
to operate in  Thailand  unless  they have an Alien  Business  Permit,  which is
frequently  difficult to obtain.  The Company is currently  operating  under the
Treaty of Amity and Economic  Relations  between  Thailand and the United States
(the "Treaty of Amity"). Under the Treaty of Amity,

                                      -27-
<PAGE>

an Alien Business  Permit is not required if a Thailand  business is owned by an
entity  organized  in the United  States,  a majority  of whose  owners are U.S.
citizens or  entities.  From time to time,  it has been  reported  that  certain
Thailand government officials have considered  supporting the termination of the
Treaty of Amity.  The Company could face  particular  difficulties in continuing
operations  in Thailand if the Treaty of Amity were  terminated  and the Company
were forced to obtain an Alien Business Permit.

      Based on the  Company's  and  NSI's  experience  and  research  (including
assistance  from counsel) and the nature and scope of inquiries from  government
regulatory  authorities,  the Company and NSI believe  that they are in material
compliance with all regulations  applicable to them. Despite this belief, either
the Company or NSI could be found not to be in material compliance with existing
regulations as a result of, among other things, the considerable  interpretative
and  enforcement  discretion  given to regulators  or misconduct by  independent
distributors.  In 1994, NSI and three of its distributors entered into a consent
decree  with the  Federal  Trade  Commission  (the  "FTC")  with  respect to its
investigation of certain product claims and distributor  practices,  pursuant to
which NSI paid  approximately  $1 million to settle  the FTC  investigation.  In
August  1997,  NSI  reached a  settlement  with the FTC with  respect to certain
product  claims and its  compliance  with the 1994 consent  decree,  pursuant to
which  settlement  NSI paid  $1.5  million  to the FTC.  During  1997,  NSI also
voluntarily  agreed  to  recall  and  rewrite  virtually  all of its  sales  and
marketing  materials to address FTC  concerns.  In February  1998,  the State of
Pennsylvania  filed a lawsuit  against NSI and one of its affiliates Big Planet,
Inc.,  alleging violations of Pennsylvania law. In early March 1998, NSI and Big
Planet agreed to suspend for 30 days all sales and  recruitment  efforts related
to Big  Planet's  potential  electricity  marketing  program.  Big  Planet  also
volunteered  certain other restrictions on its business.  NSI's primary business
of  distributing  personal care and  nutritional  products was unaffected by the
lawsuit. These events were reported in certain media.

       Any assertion or  determination  that either the Company,  NSI or any NSI
distributors are not in compliance with existing laws or regulations  could have
a material  adverse effect on the Company's  business and results of operations.
In  addition,  in any  country  or  jurisdiction,  the  adoption  of new laws or
regulations  or changes in the  interpretation  of existing laws or  regulations
could generate  negative  publicity and/or have a material adverse effect on the
Company's  business and results of operations.  The Company cannot determine the
effect, if any, that future  governmental  regulations or administrative  orders
may  have  on the  Company's  business  and  results  of  operations.  Moreover,
governmental  regulations  in countries  where the Company  plans to commence or
expand  operations may prevent,  delay or limit market entry of certain products
or require the reformulation of such products. Regulatory action, whether or not
it  results in a final  determination  adverse  to the  Company or NSI,  has the
potential  to  create  negative  publicity,  with  detrimental  effects  on  the
motivation and recruitment of distributors and,  consequently,  on the Company's
sales and earnings. See "Risk  Factors--Potential  Effects of Adverse Publicity"
and "--Entering New Markets."

Employees

      As of December 31, 1997, the Company had approximately 1,000 full-time and
part-time  employees.  None of the employees is  represented by a union or other
collective  bargaining  group. The Company  believes its  relationship  with its
employees  is good,  and does not  currently  foresee a  shortage  in  qualified
personnel  needed to operate the  business.  Each  Subsidiary  is directed by an
experienced manager.

Risk Factors

      There are certain significant risks facing the Company,  many of which are
substantial in nature.  Stockholders and prospective stockholders in the Company
should  consider  carefully the following  risks and  information in conjunction
with the other  information  contained  herein.  The risk factors  relate to the
Company's  business prior to the contemplated NSI Acquisition.  Certain of these
factors may be impacted by the proposed NSI Acquisition;  however,  no assurance
can be  given  that  the  NSI  Acquisition  will  be  consummated.  See  "Recent
Developments."

      Reliance Upon Independent Distributors of NSI. The Company distributes its
products  exclusively  through  independent  distributors  who  have  contracted
directly with NSI to become distributors. Consequently, the Company does

                                      -28-
<PAGE>

not contract directly with distributors but licenses its distribution system and
distributor  force from NSI.  Distributor  agreements  with NSI are  voluntarily
terminable  by  distributors  at any time.  The  Company's  revenue is  directly
dependent upon the efforts of these independent distributors,  and any growth in
future  sales  volume  will  require an increase  in the  productivity  of these
distributors and/or growth in the total number of distributors. As is typical in
the direct  selling  industry,  there is turnover in  distributors  from year to
year, which requires the sponsoring and training of new distributors by existing
distributors to maintain or increase the overall  distributor force and motivate
new and existing  distributors.  The Company  experiences  seasonal decreases in
distributor  sponsoring  and product sales in some of the countries in which the
Company operates because of local holidays and customary  vacation periods.  The
size of the  distribution  force can also be  particularly  impacted  by general
economic  and business  conditions  and a number of  intangible  factors such as
adverse  publicity  regarding the Company or NSI, or the public's  perception of
the  Company's  products,  product  ingredients,  NSI's  distributors  or direct
selling  businesses  in  general.  Historically,  the  Company  has  experienced
periodic  fluctuations  in the level of distributor  sponsorship (as measured by
distributor applications). However, because of the number of factors that impact
the  sponsoring  of new  distributors,  and the fact that the Company has little
control over the level of  sponsorship of new  distributors,  the Company cannot
predict the timing or degree of those  fluctuations.  There can be no  assurance
that the number or productivity of the Company's  distributors will be sustained
at  current  levels or  increased  in the  future.  In  addition,  the number of
distributors  as a percentage  of the  population  in a given  country or market
could  theoretically  reach  levels that become  difficult  to exceed due to the
finite  number  of  persons   inclined  to  pursue  a  direct  selling  business
opportunity.  This is of particular  concern in Taiwan,  where industry  sources
have estimated that up to 10% of the population is already involved in some form
of direct selling.

      Since   distributor   agreements   are  entered   into   between  NSI  and
distributors,  all of the  distributors who generate revenue for the Company are
distributors  of NSI. See  "--Relationship  with and Reliance on NSI;  Potential
Conflicts of Interest." Because distributors are independent contractors of NSI,
neither  NSI nor the  Company  is in a  position  to  provide  the same level of
direction,  motivation  and  oversight  as either  would with respect to its own
employees.  The  Company  relies on NSI to  enforce  distributors  policies  and
procedures.  Although  NSI  has a  compliance  department  responsible  for  the
enforcement of the policies and procedures that govern distributor  conduct,  it
can be difficult to enforce these policies and  procedures  because of the large
number of distributors and their  independent  status,  as well as the impact of
regulations  in certain  countries that limit the ability of NSI and the Company
to monitor and control the sales practices of distributors.

      Currency Risks. The Company's  foreign-derived sales and selling,  general
and  administrative  expenses  are  converted  to  U.S.  dollars  for  reporting
purposes.  Consequently,  the  Company's  reported  earnings  are  significantly
impacted by changes in currency  exchange  rates,  generally  increasing  with a
weakening dollar and decreasing with a strengthening  dollar.  In addition,  the
Company  purchases  inventory  from NSI in U.S.  dollars  and  assumes  currency
exchange  rate risk with  respect to such  purchases.  Local  currency in Japan,
Taiwan,  Hong Kong, South Korea,  Thailand and the Philippines is generally used
to settle  non-inventory  transactions  with NSI.  Given the  uncertainty of the
extent of exchange rate fluctuations,  the Company cannot estimate the effect of
these  fluctuations  on  its  future  business,   product  pricing,  results  of
operations or financial condition.  However, because nearly all of the Company's
revenue is realized in local currencies and the majority of its cost of sales is
denominated  in U.S.  dollars,  the  Company's  gross profits will be positively
affected by a weakening in the U.S. dollar and will be negatively  affected by a
strengthening in the U.S. dollar.

      The Company believes that a variety of complex factors impact the value of
local  currencies  relative to the U.S. dollar  including,  without  limitation,
interest rates, monetary policies, political environments, and relative economic
strengths.  The Company has been subject to  exceptionally  high  volatility  in
currency  exchange  rates in certain  markets during 1997. In order to partially
offset  the  anticipated  effect of these  currency  fluctuations,  the  Company
implemented a price  increase on certain of its products of between 5% and 9% on
average in 1997.  There can be no assurance  that future  currency  fluctuations
will not result in similar  concerns or adversely  affect the performance of the
price of the Class A Common  Stock.  Although  the  Company  tries to reduce its
exposure  to   fluctuations   in  foreign   exchange   rates  by  using  hedging
transactions,  such  transactions may not entirely offset the impact of currency
fluctuations.  Accordingly,  in the face of a strengthening  of the U.S. dollar,
the  Company's  earnings  will be adversely  affected.  The Company does not use
hedging  transactions  for trading or speculative  purposes.  See  "Management's
Discussion and Analysis of Financial

                                      -29-
<PAGE>

Condition and Results of  Operations,"  incorporated  herein by reference to the
Company's  1997 Annual  Report,  sections of which are filed herewith as Exhibit
13--Currency Fluctuation and Exchange Rate Information."

      Risks Related to the Proposed NSI  Acquisition.  The Company believes that
the proposed NSI Acquisition will offer opportunities for long-term efficiencies
in  operations  that should  positively  affect  future  results of the combined
operations of the Company and the Acquired Entities.  However, no assurances can
be given whether or when such  efficiencies will be realized.  In addition,  the
combined   companies   will  be  more  complex  and  diverse  than  the  Company
individually,  and the  combination  and continued  operation of their  distinct
business  operations  will  present  difficult   challenges  for  the  Company's
management  due to the increased  time and resources  required in the management
effort.  While management and the Board of Directors of the Company believe that
the combination can be effected in a manner which will increase the value of the
Company and the Acquired Entities,  no assurance can given that such realization
of  value  will be  achieved.  See  "Management's  Discussion  and  Analysis  of
Financial Condition and Results of Operations," incorporated herein by reference
to the Company's  1997 Annual  Report,  sections of which are filed  herewith as
Exhibit 13.

      Although the parties to the NSI  Acquisition  have entered into definitive
agreements,  the  closing  of the  NSI  Acquisition  is  subject  to the  timely
satisfaction  of certain  conditions  contained  in the  Acquisition  Agreement.
Although the Company  currently  expects that such  closing  conditions  will be
satisfied  or  waived,  there can be no  assurance  that the  closing of the NSI
Acquisition will occur. Such conditions include, among others, the receipt of an
opinion  from the  Company's  independent  public  accountants  with  respect to
certain  tax  matters  of the NSI  Acquisition,  the  receipt  of all  necessary
consents and approvals from  governmental  officials and other third parties and
the absence of any material  adverse change in the business or operations of the
Acquired Entities.

      Potential Effects of Adverse Publicity. The size of the distribution force
and the results of the  Company's  operations  can be  particularly  impacted by
adverse publicity regarding the Company or NSI, or their competitors,  including
publicity  regarding  the  legality  of network  marketing,  the  quality of the
Company's  products  and  product  ingredients  or  those  of  its  competitors,
regulatory  investigations of the Company or the Company's competitors and their
products,  distributor actions and the public's perception of NSI's distributors
and direct selling businesses generally.

      In 1991  and  1992,  NSI was the  subject  of  investigations  by  various
regulatory  agencies of eight states. All of the  investigations  were concluded
satisfactorily.  However,  the  publicity  associated  with  the  investigations
resulted in a material adverse impact on NSI's results of operations. The denial
by  the  Malaysian   government  in  1995  of  the  Company's   business  permit
applications due to distributor  actions  resulted in adverse  publicity for the
Company.  See"--Potential  Negative  Impact of  Distributor  Actions."  In South
Korea,  publicity  generated  by a coalition  of consumer  groups  targeted at a
competitor of the Company negatively impacted the Company's  operations in 1997.
In  addition,  the  South  Korean  government  and  certain  consumer  and trade
organizations  have  expressed  concerns which have  attracted  media  attention
regarding South Korean  consumption of luxury and foreign products,  in general.
The Company believes that the adverse publicity  resulting from these claims and
media campaigns has adversely  affected and may continue to adversely affect the
direct  selling  industry  and  the  Company's  South  Korean  operations.   See
"--Seasonality and Cyclicality;  Variations in Operating  Results." The State of
Pennsylvania  recently  filed an action  against NSI for alleged  violations  of
Pennsylvania  law relating to  activities  of Nu Skin  distributors  promoting a
business  called  Big  Planet.  The filing of the  action  precipitated  certain
negative media coverage just may have an impact on the operations of the Company
and its  affiliates.  There can be no  assurance  that the  Company  will not be
subject  to  adverse   publicity  in  the  future  as  a  result  of  regulatory
investigations   or  actions,   whether  of  the  Company  or  its  competitors,
distributor  actions,  actions of  competitors  or other  factors,  or that such
adverse  publicity  will not have a  material  adverse  effect on the  Company's
business  or results  of  operations.  See  "--Government  Regulation  of Direct
Selling Activities," "--Government Regulation of Products and Marketing;  Import
Restrictions," "--Other Regulatory Issues" and "--Entering New Markets."

      Potential Negative Impact of Distributor Actions.  Distributor actions can
negatively  impact the Company and its products.  From time to time, the Company
receives inquiries from regulatory agencies precipitated by distributor actions.
For example,  in October 1995, the Company's  business permit  applications were
denied by the  Malaysian  government  as the result of activities by certain NSI
distributors  before  required  government   approvals  could  be  secured.  NSI
subsequently

                                      -30-
<PAGE>

terminated the distributorship  rights of some of the distributors  involved and
elected to withdraw from the Malaysian  market for a period of time.  The denial
by the  Malaysian  government  of the  Company's  business  permit  applications
resulted in adverse publicity for the Company.  See "--Other Regulatory Issues."
Distributor activities in other countries in which the Company has not commenced
operations may similarly result in an inability to secure,  or delay in securing
required   regulatory   and  business   permits.   See   "Business--New   Market
Opportunities."  In addition,  the publicity  which can result from a variety of
potential distributor  activities such as inappropriate earnings claims, product
representations or improper  importation of Nu Skin products from other markets,
can make the sponsoring and retaining of distributors  more  difficult,  thereby
negatively  impacting  sales. See  "--Potential  Effects of Adverse  Publicity."
Furthermore, the Company's business and results of operations could be adversely
affected if NSI  terminates  a  significant  number of  distributors  or certain
distributors who play a key role in the Company's distribution system. There can
be no assurance that these or other distributor actions will not have a material
adverse effect on the Company's  business or results of  operations.  The recent
action  filed by the State of  Pennsylvania  against the Company  resulted  from
improper distributor actions. See "--Potential Effects of Adverse Publicity."

      Seasonality  and  Cyclicality;  Variations  in  Operating  Results.  While
neither seasonal nor cyclical  variations have materially affected the Company's
results of  operations to date,  the Company  believes that its rapid growth may
have  overshadowed  these factors.  Accordingly,  there can be no assurance that
seasonal  or  cyclical  variations  will not  materially  adversely  affect  the
Company's results of operations in the future.

      The direct selling industry in Asia is impacted by certain seasonal trends
such as major  cultural  events and vacation  patterns.  For example,  sales are
generally affected by local New Year celebrations in Japan,  Taiwan,  Hong Kong,
South Korea and Thailand, which occur in the Company's first quarter. Management
believes  that direct  selling in Japan is also  generally  negatively  impacted
during August, when many individuals traditionally take vacations.

      Generally,  the Company has  experienced  rapid revenue growth in each new
market from the commencement of operations.  In Japan, Taiwan and Hong Kong, the
initial  rapid  revenue  growth  was  followed  by a short  period  of stable or
declining   revenue   followed   by  renewed   growth   fueled  by  new  product
introductions,  an increase in the number of active  distributors  and increased
distributor productivity.  The Company's operations in South Korea experienced a
significant  decline in 1997 which was due in part to a business cycle common to
new  markets  opened  by the  Company  but which was due  primarily  to  general
economic turmoil and adverse business  conditions.  See "--Potential  Effects of
Adverse  Publicity."  An  additional  factor  which  the  Company  believes  has
contributed to revenue  decline in South Korea is the focus of key  distributors
on other recently-opened markets, including Thailand.

      In  addition,  the Company  may  experience  variations  in its results of
operations,  on a quarterly basis as new products are introduced and new markets
are opened.  There can be no  assurance  that current  revenue and  productivity
trends will be  maintained  in any of these  markets or that  future  results of
operations will follow historical performance.

      Government  Regulation  of  Direct  Selling  Activities.   Direct  selling
activities  are  regulated  by  various  governmental  agencies.  These laws and
regulations are generally  intended to prevent  fraudulent or deceptive schemes,
often  referred to as "pyramid" or "chain  sales"  schemes,  that promise  quick
rewards for little or no effort,  require  high entry costs,  use high  pressure
recruiting  methods and/or do not involve  legitimate  products.  In Japan,  the
Company's  distribution system is regulated under the "Door-to-Door"  Sales Law,
which requires the submission of specific  information  concerning the Company's
business and products and which provides  certain  cancellation  and cooling-off
rights  for  consumers  and new  distributors.  Management  has been  advised by
counsel that in some respects  Japanese laws are becoming more  restrictive with
respect  to direct  selling  in Japan.  In  Taiwan,  the Fair Trade Law (and the
Enforcement Rules and Supervisory Regulations of Multi-Level Sales) requires the
Company to comply with  registration  procedures and also provides  distributors
with certain  rights  regarding  cooling-off  periods and product  returns.  The
Company also complies with South Korea's  strict  Door-to-Door  Sales Act, which
requires, among other things, the regular reporting of revenue, the registration
of  distributors  together  with the issuance of a  registration  card,  and the
maintaining of a current distributor  registry.  This law also limits the amount
of commissions that a registered multi-level marketing company can

                                      -31-
<PAGE>

pay to its  distributors to 35% of revenue in a given month. In Thailand and the
Philippines,  general  fair trade laws impact  direct  selling  and  multi-level
marketing activities.

      Based on research  conducted  in opening its existing  markets  (including
assistance  from  local  counsel),  the  nature  and  scope  of  inquiries  from
government  regulatory  authorities  and the Company's  history of operations in
such markets to date, the Company believes that its method of distribution is in
compliance in all material  respects with the laws and  regulations  relating to
direct selling activities of all of the countries in which the Company currently
operates.  Many countries,  however,  including Singapore,  one of the Company's
potential markets,  currently have laws in place that would prohibit the Company
and NSI from conducting business in such markets. There can be no assurance that
the  Company  will be allowed to conduct  business in each of the new markets or
continue to conduct business in each of its existing markets licensed from NSI.
See "--Entering New Markets."

      Government Regulation of Products and Marketing; Import Restrictions.  The
Company and NSI are subject to or affected by extensive governmental regulations
not specifically addressed to network marketing.  Such regulations govern, among
other things, (i) product formulation, labeling, packaging and importation, (ii)
product  claims  and  advertising,  whether  made  by  the  Company,  NSI or NSI
distributors,  (iii) fair trade and distributor practices,  (iv) taxes, transfer
pricing and similar  regulations  that affect foreign taxable income and customs
duties, and (v) regulations governing foreign companies generally.

      With the exception of a small  percentage of revenues in Japan,  virtually
all  of the  Company's  sales  historically  have  been  derived  from  products
purchased from NSI. All of those products  historically  have been imported into
the  countries in which they were  ultimately  sold.  The countries in which the
Company  currently  conducts  business  impose  various  legal  restrictions  on
imports. In Japan, the Japanese Ministry of Health and Welfare ("MOHW") requires
the Company to possess an import business  license and to register each personal
care product imported into the country.  Packaging and labeling requirements are
also specified. The Company has had to reformulate many products to satisfy MOHW
regulations. In Japan, nutritional foods, drugs and quasi-drugs are all strictly
regulated.  The chief concern  involves the types of claims and  representations
that can be made regarding the efficacy of nutritional  products. In Taiwan, all
"medicated" cosmetic and pharmaceutical  products require registration.  In Hong
Kong and Macau,  "pharmaceutical"  products  are  strictly  regulated.  In South
Korea,  the Company is subject to and has obtained the mandatory  certificate of
confirmation  as a qualified  importer  of  cosmetics  under the  Pharmaceutical
Affairs  Law  as  well  as  additional  product  approvals  for  each  of the 45
categories  of cosmetic  products  which it imports.  Each new cosmetic  product
undergoes  a  60-day  post-customs  inspection  during  which,  in  addition  to
compliance  with  ingredient   requirements,   each  product  is  inspected  for
compliance with South Korean labeling requirements.  In Thailand,  personal care
products  are  regulated  by the Food and Drug  Association  and the Ministry of
Public Health and all of the Nu Skin  personal care products  introduced in this
market have qualified for simplified  approval procedures under Thai law. In the
Philippines,  Nu Skin  products are regulated by the Bureau of Food and Drug and
all products  introduced  in this market have been  registered.  There can be no
assurance  that  these or other  applicable  regulations  will not  prevent  the
Company  from   introducing  new  products  into  its  markets  or  require  the
reformulation of existing products.

      The Company has not  experienced  any  difficulty  maintaining  its import
licenses but has experienced  complications regarding health and safety and food
and  drug   regulations  for  nutritional   products.   Many  products   require
reformulation to comply with local  requirements.  In addition,  new regulations
could be adopted or any of the existing regulations could be changed at any time
in a manner that could have a material adverse effect on the Company's  business
and results of  operations.  Duties on imports are a component of national trade
and  economic  policy and could be changed in a manner that would be  materially
adverse  to the  Company's  sales  and  its  competitive  position  compared  to
locally-produced  goods,  in particular in countries  such as Taiwan,  where the
Company's  products  are already  subject to high customs  duties.  In addition,
import  restrictions in certain countries and jurisdictions  limit the Company's
ability to import  products  from NSI. In some  jurisdictions,  such as the PRC,
regulators may prevent the  importation of Nu Skin and IDN products  altogether.
Present or future health and safety or food and drug regulations  could delay or
prevent the  introduction of new products into a given country or marketplace or
suspend  or  prohibit  the  sale  of  existing   products  in  such  country  or
marketplace.


                                      -32-
<PAGE>

      Other Regulatory  Issues. As a U.S. entity operating through  subsidiaries
in foreign jurisdictions, the Company is subject to foreign exchange control and
transfer  pricing laws that regulate the flow of funds between the  Subsidiaries
and the  Company,  as well as the flow of funds  to NSI for  product  purchases,
management  services and contractual  obligations such as payment of distributor
commissions.  The  Company  believes  that it operates  in  compliance  with all
applicable customs, foreign exchange control and transfer pricing laws. However,
there can be no  assurance  that the  Company  will  continue  to be found to be
operating in  compliance  with foreign  customs,  exchange  control and transfer
pricing laws, or that such laws will not be modified,  which,  as a result,  may
require changes in the Company's operating procedures.

      As is the case with most network marketing companies,  NSI and the Company
have from time to time received  inquiries  from various  government  regulatory
authorities  regarding  the nature of their  business  and other  issues such as
compliance with local business opportunity and securities laws. Although to date
none of these  inquiries  has  resulted in a finding  materially  adverse to the
Company or NSI, adverse  publicity  resulting from inquiries into NSI operations
by certain  government  agencies  in the early  1990's,  stemming in part out of
inappropriate product and earnings claims by distributors,  materially adversely
affected  NSI's  business and results of  operations.  There can be no assurance
that the Company or NSI will not face  similar  inquiries  in the future  which,
either as a result of  findings  adverse to the Company or NSI or as a result of
adverse publicity resulting from the instigation of such inquiries, could have a
material adverse effect on the Company's business and results of operations. See
"--Potential Effects of Adverse Publicity."

      The Subsidiaries are periodically subject to reviews and audits by various
governmental  agencies,  particularly  in new  markets,  where the  Company  has
experienced high rates of growth.  Recently, the South Korean Ministry of Trade,
Industry and Energy commenced an examination of the largest foreign and domestic
owned network marketing  companies in South Korea,  including Nu Skin Korea. The
purposes  of the  examination  were stated to be to monitor  how  companies  are
operating and to audit current business  practices.  In addition,  Nu Skin Korea
has been subject to an audit by the South  Korean  Customs  Service.  Management
believes that this audit was precipitated largely as a result of Nu Skin Korea's
rapid growth and its position as the largest  importer of cosmetics and personal
care products in South Korea as well as by recent South Korean trade imbalances.
The Customs Service  reviewed a broad range of issues relating to the operations
of Nu Skin  Korea,  with a focus  on  reviewing  customs  valuation  issues  and
intercompany payments. Recently, the Customs Service has resolved certain issues
related to its audit without imposing sanctions.  The intercompany payment issue
was  referred to various  other  government  agencies  which have also  recently
concluded their reviews and found no wrong-doing and imposed no fines, sanctions
or other restrictions.  The import valuation issues,  which management considers
to be routine in light of the Company's  extensive import and export activities,
were  referred to the  valuation  division of the Customs  Service.  The Company
continues to believe that its actions  have been in  compliance  in all material
respects  with  relevant  regulations.   See  "--Potential  Negative  Impact  of
Distributor Actions." Management believes that other major importers of cosmetic
products are also the focus of regulatory reviews by South Korean authorities.

      Businesses which are more than 50% owned by non-citizens are not permitted
to operate in  Thailand  unless  they have an Alien  Business  Permit,  which is
frequently  difficult to obtain.  The Company is currently  operating  under the
Treaty of Amity and Economic  Relations  between  Thailand and the United States
(the "Treaty of Amity").  Under the Treaty of Amity, an Alien Business Permit is
not  required  if a Thailand  business  is owned by an entity  organized  in the
United States,  a majority of whose owners are U.S.  citizens or entities.  From
time to time, it has been reported that certain  Thailand  government  officials
have considered  supporting the termination of the Treaty of Amity. There can be
no assurance that, if the Treaty of Amity were terminated,  the Company would be
able to obtain an Alien Business Permit and continue operations in Thailand.

      Based on the  Company's  and  NSI's  experience  and  research  (including
assistance  from counsel) and the nature and scope of inquiries from  government
regulatory  authorities,  the Company believes that it is in material compliance
with all regulations applicable to the Company.  Despite this belief, either the
Company or NSI could be found not to be in  material  compliance  with  existing
regulations as a result of, among other things, the considerable  interpretative
and  enforcement  discretion  given to regulators  or misconduct by  independent
distributors.  In 1994, NSI and three of its distributors entered into a consent
decree with the United States Federal Trade  Commission (the "FTC") with respect
to its  investigation  of  certain  product  claims and  distributor  practices,
pursuant to which NSI paid approximately $1 million to settle the FTC

                                      -33-
<PAGE>

investigation.  In  August  1997,  NSI  reached a  settlement  with the FTC with
respect  to certain  product  claims and its  compliance  with the 1994  consent
decree  pursuant  to which  settlement  NSI paid  $1.5  million  to the FTC.  In
connection  with the August  1997  settlement,  NSI also  voluntarily  agreed to
recall and rewrite virtually all of its sales and marketing materials to address
FTC  concerns.  In  February  1998,  the State of  Pennsylvania  filed a lawsuit
against NSI and one of its affiliates Big Planet,  Inc.,  alleging violations of
Pennsylvania  law. In early March 1998, NSI and Big Planet agreed to suspend for
30 days all sales and  recruitment  efforts  related to Big  Planet's  potential
electricity  marketing  program.  Big  Planet  also  volunteered  certain  other
restrictions on its business.  NSI's primary  business of distributing  personal
care and nutritional  products was unaffected by the lawsuit.  These events were
reported in certain media.

      Even  though  neither the Company  nor the  Subsidiaries  has  encountered
similar regulatory concerns, there can be no assurances that the Company and the
Subsidiaries   will  not  be  subject  to  similar   inquiries  and   regulatory
investigations  or disputes and the effects of any adverse  publicity  resulting
therefrom.  Any assertion or determination  that either the Company,  NSI or any
NSI distributors  are not in compliance with existing laws or regulations  could
potentially have a material adverse effect on the Company's business and results
of operations. In addition, in any country or jurisdiction,  the adoption of new
laws or  regulations  or  changes  in the  interpretation  of  existing  laws or
regulations  could generate  negative  publicity  and/or have a material adverse
effect on the Company's  business and results of operations.  The Company cannot
determine  the  effect,  if  any,  that  future   governmental   regulations  or
administrative  orders  may  have  on the  Company's  business  and  results  of
operations.  Moreover,  governmental  regulations in countries where the Company
plans to commence or expand operations may prevent,  delay or limit market entry
of certain products or require the  reformulation  of such products.  Regulatory
action,  whether  or not it  results  in a final  determination  adverse  to the
Company or NSI, has the potential to create negative publicity, with detrimental
effects on the motivation and recruitment of distributors and, consequently,  on
the  Company's  sales  and  earnings.   See  "--Potential   Effects  of  Adverse
Publicity,"     "--Entering     New    Markets"    and     "Business--Government
Regulation--Regulation of Products and Marketing."

      Reliance  on  Certain  Distributors;  Potential  Divergence  of  Interests
between  Distributors  and the  Company.  The Global  Compensation  Plan  allows
distributors  to sponsor new  distributors.  The sponsoring of new  distributors
creates  multiple   distributor  levels  in  the  network  marketing  structure.
Sponsored  distributors  are referred to as "downline"  distributors  within the
sponsoring  distributor's  "downline  network."  If downline  distributors  also
sponsor  new  distributors,  additional  levels  of  downline  distributors  are
created,  with the new downline  distributors also becoming part of the original
sponsor's "downline network." As a result of this network marketing distribution
system, distributors develop relationships with other distributors,  both within
their own countries and  internationally.  The Company believes that its revenue
is  generated  from  thousands of  distributor  networks.  However,  the Company
estimates  that,  as of December 31, 1997,  approximately  300  distributorships
worldwide  comprised NSI's two highest  executive  distributor  levels (Hawaiian
Blue  Diamond  and  Blue  Diamond  distributors).  These  distributorships  have
developed   extensive   downline   networks   which   consist  of  thousands  of
sub-networks.  Together with such networks,  these distributorships  account for
substantially  all of the Company's  revenue.  Consequently,  the loss of such a
high-level  distributor  or another  key  distributor  together  with a group of
leading  distributors in such distributor's  downline network,  or the loss of a
significant number of distributors for any reason,  could adversely affect sales
of  the  Company's  products,  impair  the  Company's  ability  to  attract  new
distributors and adversely impact earnings.

      Under the Global  Compensation  Plan, a distributor  receives  commissions
based  on  products  sold  by  the   distributor  and  by  participants  in  the
distributor's  worldwide  downline  network,  regardless of the country in which
such participants are located. The Company, on the other hand, receives revenues
based  almost  exclusively  on sales of  products  to  distributors  within  the
Company's markets. So, for example, if a distributor located in Japan sponsors a
distributor in Europe, the Japanese  distributor could receive commissions based
on the sales made by the European distributor, but the Company would not receive
any revenue  since the products  would have been sold  outside of the  Company's
markets.  The  interests  of the  Company  and  distributors  therefore  diverge
somewhat in that the  Company's  primary  objective is to maximize the amount of
products sold within the Company's markets, while the distributors' objective is
to maximize the amount of products sold by the participants in the distributors'
worldwide  downline  networks.  The  Company  and NSI  have  observed  that  the
commencement  of  operations in a new country tends to distract the attention of
distributors  from the  established  markets  for a  period  of time  while  key
distributors begin to build their downline networks within the new country.  NSI
is

                                      -34-
<PAGE>

currently  contemplating  opening operations in additional  countries outside of
the  Company's  markets.  To the extent  distributors  focus  their  energies on
establishing downline networks in these new countries,  and decrease their focus
on building  organizations  within the Company's markets, the Company's business
and results of operations could be adversely affected.  Furthermore, the Company
itself is currently contemplating opening new markets. In the event distributors
focus  on these  new  markets,  sales in  existing  markets  might be  adversely
affected.  There can be no assurance that these new markets will develop or that
any  increase in sales in new markets will not be more than offset by a decrease
in sales in the Company's existing markets.

      Entering  New  Markets.  As part of its growth  strategy,  the Company has
acquired from NSI the right to act as NSI's  exclusive  distribution  vehicle in
Indonesia,  Malaysia, the PRC, Singapore and Vietnam. The Company has undertaken
reviews of the laws and regulations to which its operations  would be subject in
Indonesia,  Malaysia,  the PRC, Singapore and Vietnam. Given existing regulatory
environments and economic conditions,  the Company's entrance into Singapore and
Vietnam  is not  anticipated  in the  short  to  mid-term.  The  regulatory  and
political  climate in the other countries for which the Company has the right to
act as NSI's  exclusive  distributor is such that a replication of the Company's
current operating structure cannot be guaranteed. Because the Company's personal
care and nutritional  product lines are positioned as premium product lines, the
market  potential for the Company's  product lines in relatively  less developed
countries, such as the PRC and Vietnam, remains to be determined.  Modifications
to each product line may be needed to accommodate the market  conditions in each
country, while maintaining the integrity of the Company's products. No assurance
can be given  that  the  Company  will be able to  obtain  necessary  regulatory
approvals  to  commence  operations  in these new  markets,  or that,  once such
approvals are  obtained,  the Company and NSI, upon which the Company is largely
dependent  for  product  development  assistance,  will be able to  successfully
reformulate  Nu Skin personal care and IDN product lines in any of the Company's
new markets to attract local consumers.

      Each  of  the  proposed  new  markets  will  present   additional   unique
difficulties  and  challenges.  The  PRC,  for  example,  has  proven  to  be  a
particularly  difficult  market for foreign  corporations  due to its  extensive
government  regulation and historical  political tenets, and no assurance can be
given that the Company  will be able to  establish  operations  in the PRC.  The
Company believes that entering the PRC may require the successful  establishment
of a joint venture  enterprise with a Chinese partner and the establishment of a
local  manufacturing   presence.   These  initiatives  would  likely  require  a
significant  investment over time by the Company.  The Company believes that the
PRC national  regulatory  agency  responsible  for direct  selling  periodically
reviews the regulation of multi-level  marketing.  Management is aware of recent
media reports in the PRC  reporting an  increasing  desire on the part of senior
government  officers to curtail or even abolish direct  selling and  multi-level
marketing activities. These views may lead to changes in applicable regulations.
The Company  believes  that PRC  regulators  are  currently  not issuing  direct
selling  or  multi-level  marketing  licenses  and may take  action  restricting
currently licensed direct selling businesses. The Company is actively working on
these  and  other  issues  including  joint  ventures  and  potential  marketing
alternatives  related to possible Nu Skin operations in the PRC. It is not known
when or whether the Company will be able to implement in the PRC business models
consistent  with those used by the Company in other  markets.  The Company  will
likely  have to apply for  licenses on a province  by  province  basis,  and the
repatriation  of the  Company's  profits  will be  subject  to  restrictions  on
currency  conversion and the fluctuations of the government  controlled exchange
rate.  In  addition,  because  distribution  systems  in  the  PRC  are  greatly
fragmented,  the  Company  may be forced to use  business  models  significantly
different from those used by the Company in more developed  countries.  The lack
of a comprehensive  legal system,  the  uncertainties of enforcement of existing
legislation  and laws,  and  potential  revisions of existing laws could have an
adverse effect on the Company's proposed business in the PRC.

      The other  potential  new markets  also  present  significant  regulatory,
political  and economic  obstacles to the Company.  In  Singapore,  for example,
network   marketing  is  currently  illegal  and  is  not  permitted  under  any
circumstances.   Although  the  Company  believes  that  this  restriction  will
eventually  be  relaxed  or  repealed,  no  assurance  can be  given  that  such
regulation will not remain in place and that the Company will not be permanently
prevented  from  initiating  sales  in  Singapore.  In  addition,  Malaysia  has
governmental  guidelines that have the effect of limiting  foreign  ownership of
direct selling companies operating in Malaysia to no more than 30%. There can be
no  assurance  that the  Company  will be able to properly  structure  Malaysian
operations  to comply  with this  policy.  In  October  of 1995,  the  Company's
business permit applications were denied by the Malaysian government as a result
of activities by certain NSI distributors. Therefore,

                                      -35-
<PAGE>

the Company believes that although significant opportunities exist to expand its
operations  into new  markets,  there can be no  assurance  that  these or other
difficulties  will not prevent the Company from  realizing  the benefits of this
opportunity.

      Managing Growth. The Company has experienced rapid growth since operations
in Hong Kong commenced in 1991. The management challenges imposed by this growth
include  entry  into  new  markets,  growth  in  the  number  of  employees  and
distributors,  expansion  of  facilities  necessary  to  accommodate  growth and
additions and  modifications  to the Company's  product  lines.  To manage these
changes effectively,  the Company may be required to hire additional  management
and  operations  personnel  and  to  improve  its  operational,   financial  and
management systems.

      Possible Adverse Effect on the Company of the Change in the Status of Hong
Kong.  The Company has  offices  and a portion of its  operations  in Hong Kong.
Effective  July 1,  1997,  the  exercise  of  sovereignty  over  Hong  Kong  was
transferred  from the  Government  of the United  Kingdom of Great  Britain  and
Northern Ireland (the "United  Kingdom"),  to the government of the PRC pursuant
to the Sino-British  Joint  Declaration on the Question of Hong Kong (the "Joint
Declaration"), and Hong Kong became a Special Administrative Region (SAR) of the
PRC. The Joint  Declaration  provided for Hong Kong to be under the authority of
the  government  of the PRC but Hong Kong will enjoy a high  degree of  autonomy
except in  foreign  and  defense  affairs,  and that  Hong  Kong be vested  with
executive,  legislative and independent  judicial power.  The Joint  Declaration
also  provides  that the current  social and economic  systems in Hong Kong will
remain unchanged for 50 years after June 30, 1997 and that Hong Kong will retain
the status of an  international  financial  center.  Although sales in Hong Kong
accounted for less than 5% of the Company's revenues for the year ended December
31, 1997,  Hong Kong serves as the location for the Company's  regional  offices
and an important base of operations  for many of the Company's  most  successful
distributors  whose  downline  distributor  networks  extend  into  other  Asian
markets. Any adverse effect on the social, political or economic systems in Hong
Kong resulting  from this transfer  could have a material  adverse effect on the
Company's  business  and results of  operations.  Although  the Company does not
anticipate any material adverse change in the business  environment in Hong Kong
resulting  from the 1997  transfer of  sovereignty,  the Company has  formulated
contingency  plans  to  transfer  the  Company's   regional  office  to  another
jurisdiction  in the  event  that  the  Hong  Kong  business  environment  is so
affected.

      Relationship  with and Reliance on NSI;  Potential  Conflicts of Interest.
NSI has  ownership  and control of the NSI  trademarks,  tradenames,  the Global
Compensation  Plan,  distributor  lists and related  intellectual  property  and
know-how  (collectively,  the "Licensed Property"),  and licenses to the Company
rights to use the Licensed  Property in certain markets.  NSI and its affiliates
currently operate in 17 countries,  excluding the countries in which the Company
currently  operates,  and will continue to market and sell Nu Skin personal care
and IDN  nutritional  products  in  these  countries,  as well as in  additional
countries  outside of the  Company's  markets,  through  the  network  marketing
channel.  Thus,  the Company  cannot use the NSI trademarks to expand into other
markets for which the Company does not  currently  have a license  without first
obtaining  additional  licenses  or  other  rights  from  NSI.  There  can be no
assurance that NSI will make any additional  markets available to the Company or
that the terms of any new licenses from NSI will be acceptable to the Company.
See "--Recent Developments."

      NSI has  licensed  to the  Company,  through the  Subsidiaries,  rights to
distribute  Nu Skin and IDN  products  and to use the  Licensed  Property in the
Company's  markets,  and NSIMG,  an  affiliate of NSI,  will provide  management
support services to the Company and the Subsidiaries,  pursuant to distribution,
trademark/tradename  license,  licensing  and  sales,  and  management  services
agreements (the "Operating Agreements"). The Company relies on NSI for research,
development,  testing,  labeling and regulatory  compliance for products sold to
the  Company  under  the  distribution  agreements,  and  virtually  all  of the
Company's  revenues are derived from products and sales aids  purchased from NSI
pursuant to these  agreements.  NSIMG  provides  the  Company  with a variety of
management and consulting services,  including,  but not limited to, management,
legal, financial, marketing and distributor support/training,  public relations,
international   expansion,   human  resources,   strategic   planning,   product
development  and  operations  administration  services.  Each  of the  Operating
Agreements  (other  than  the  distribution,   trademark/tradename  license  and
licensing and sales agreements for Nu Skin Korea,  which have shorter terms), is
for a term ending  December  31,  2016,  and is subject to  renegotiation  after
December  31,  2001,  in the  event  that the  Original  Stockholders  and their
affiliates,  on a combined basis, no longer  beneficially  own a majority of the
combined voting power of the  outstanding  shares of Common Stock of the Company
or of the common stock of NSI. The Company is almost completely dependent on the
Operating Agreements to conduct its business, and in the event NSI is unable

                                      -36-
<PAGE>

or unwilling  to perform its  obligations  under the  Operating  Agreements,  or
terminates the Operating  Agreements as provided therein, the Company's business
and    results    of    operations    will   be    adversely    affected.    See
"Business--Relationship with NSI" and "Recent Developments."

      After consummation of the Offerings and the NSI Acquisition, approximately
98% of the combined voting power of the outstanding  shares of Common Stock will
be  held  by  the  Original   Stockholders  and  certain  of  their  affiliates.
Consequently,  the Original  Stockholders  and certain of their  affiliates will
have the ability,  acting in concert,  to elect all directors of the Company and
approve any action  requiring  approval by a majority of the stockholders of the
Company.  Certain of the Original  Stockholders also own 100% of the outstanding
shares of NSI. As a result of this ownership,  and if the NSI Acquisition is not
consummated,  the Original  Stockholders  who are also  shareholders of NSI will
consider the short-term and the long-term impact of all stockholder decisions on
the  consolidated  financial  results of NSI and the Company.  See "--Control by
Existing Stockholders; Anti-Takeover Effects of Dual Classes of Common Stock."

      The  Operating  Agreements  were approved by the Board of Directors of the
Company,  which was,  except  with  respect  to the  approval  of the  Operating
Agreements with Nu Skin Thailand, composed entirely of individuals who were also
officers  and  shareholders  of NSI at  the  time  of  approval.  The  Operating
Agreements  with Nu Skin  Thailand and Nu Skin  Philippines  were  approved by a
majority of the disinterested directors of the Company. In addition, some of the
executive  officers  of the Company  are also  executive  officers of NSI. It is
expected  that a number of the  Company's  executive  officers  will continue to
spend a  portion  of their  time on the  affairs  of NSI,  for  which  they will
continue to receive compensation from NSI.

      In view of the  substantial  relationships  between  the  Company and NSI,
conflicts  of interest  may exist or arise with  respect to existing  and future
business dealings,  including,  without  limitation,  the relative commitment of
time and energy by the executive  officers to the  respective  businesses of the
Company  and NSI,  potential  acquisitions  of  businesses  or  properties,  the
issuance of additional  securities,  the election of new or additional directors
and the payment of dividends by the Company.  There can be no assurance that any
conflicts of interest will be resolved in favor of the Company.  Under  Delaware
and Utah  law,  a person  who is a  director  of both the  Company  and NSI owes
fiduciary duties to both  corporations and their respective  shareholders.  As a
result,  persons who are  directors  of both the Company and NSI are required to
exercise  their  fiduciary  duties in light of what they  believe to be best for
each of the companies and its shareholders.

      Control by Existing Stockholders;  Anti-Takeover Effect of Dual Classes of
Common  Stock.  Because  of  the  relationship  between  the  Company  and  NSI,
management  elected to  structure  the  capitalization  of the Company in such a
manner as to  minimize  the  possibility  of a change in control of the  Company
without the consent of the Original  Stockholders.  Consequently,  the shares of
Class B Common Stock enjoy ten to one voting privileges over the shares of Class
A Common Stock until the outstanding  shares of Class B Common Stock  constitute
less  than  10%  of  the  total  outstanding   shares  of  Common  Stock.  After
consummation  of  the  Offerings,   and  the  NSI   Acquisition,   the  Original
Stockholders and certain of their  affiliates will  collectively own 100% of the
outstanding shares of the Class B Common Stock,  representing  approximately 98%
of the  combined  voting  power  of the  outstanding  shares  of  Common  Stock.
Accordingly,  the Original Stockholders and certain of their affiliates,  acting
fully or partially in concert,  will have the ability to control the election of
the  Board  of  Directors  of the  Company  and thus the  direction  and  future
operations of the Company without the supporting  vote of any other  stockholder
of the Company,  including decisions  regarding  acquisitions and other business
opportunities,  the  declaration  of dividends  and the  issuance of  additional
shares of Class A Common  Stock and other  securities.  NSI is a  privately-held
company,  all of the shares of which are owned prior to  consummation of the NSI
Acquisition by certain of the Original Stockholders. As long as the shareholders
of NSI prior to consummation of the NSI Acquisition are majority stockholders of
the Company,  assuming  they act in concert,  third  parties will not be able to
obtain  control of the  Company  through  purchases  of shares of Class A Common
Stock.

      Adverse Impact on Company Income Due to Distributor Option Program.  Prior
to the Underwritten  Offerings,  the Original  Stockholders  converted 1,605,000
shares  of Class B Common  Stock to Class A Common  Stock and  contributed  such
shares  of Class A Common  Stock to the  Company.  The  Company  granted  to NSI
options  to  purchase  such  shares of Class A Common  Stock  (the  "Distributor
Options"),  and NSI offered these options to qualifying distributors of NSI. The
Exercise Price

                                      -37-
<PAGE>

for each  Distributor  Option is $5.75,  which is 25% of the  initial  price per
share to the public of the Class A Common Stock in the  Underwritten  Offerings.
The Distributor  Options vested December  31,1997.  The shares of Class A Common
Stock underlying the Distributor  Options have been registered  pursuant to Rule
415 under the 1933 Act.

      The Company  incurred a total  pre-tax  non-cash  compensation  expense of
$19.9  million in connection  with the grant of the  Distributor  Options.  This
non-cash  compensation  expense resulted in a corresponding impact on net income
and net income per share.

      Reliance on and Concentration of Outside Manufacturers.  Virtually all the
Company's  products are sourced  through NSI and are  produced by  manufacturers
unaffiliated  with NSI. The Company  currently  has little or no direct  contact
with these  manufacturers.  The  Company's  profit  margins  and its  ability to
deliver its existing  products on a timely basis are dependent  upon the ability
of NSI's outside  manufacturers  to continue to supply  products in a timely and
cost-efficient manner.  Furthermore,  the Company's ability to enter new markets
and sustain  satisfactory  levels of sales in each market is  dependent  in part
upon the ability of  suitable  outside  manufacturers  to  reformulate  existing
products,  if necessary to comply with local regulations or market environments,
for introduction into such markets.  Finally,  the development of additional new
products in the future will  likewise be  dependent  in part on the  services of
suitable outside manufacturers.

      The Company currently acquires products or ingredients from sole suppliers
or suppliers that are considered by the Company to be the superior  suppliers of
such ingredients. The Company believes that, in the event it is unable to source
any  products or  ingredients  from its  current  suppliers,  the Company  could
produce such products or replace such products or substitute ingredients without
great  difficulty or prohibitive  increases in the cost of goods sold.  However,
there  can be no  assurance  that the loss of such a  supplier  would not have a
material adverse effect on the Company's business and results of operations.

      With  respect  to  sales  to the  Company,  NSI  currently  relies  on two
unaffiliated  manufacturers to produce approximately 70% and 80% of its personal
care and nutritional  products,  respectively.  NSI has a written agreement with
the primary supplier of the Company's personal care products that expires at the
end of 2000. An extension to such contract is currently  being  negotiated.  NSI
does not  currently  have a written  contract  with the primary  supplier of the
Company's  nutritional  products.  The Company  believes  that in the event that
NSI's relationship with any of its key manufacturers is terminated,  NSI will be
able  to find  suitable  replacement  manufacturers.  However,  there  can be no
assurance that the loss of either manufacturer would not have a material adverse
effect on the Company's business and results of operations.

      Reliance  on  Operations  of  and   Dividends   and   Distributions   from
Subsidiaries.  The Company is a holding company without operations of its own or
significant  assets other than ownership of 100% of the capital stock of each of
the Subsidiaries.  Accordingly, an important source of the Company's income will
be  dividends  and  other  distributions  from  the  Subsidiaries.  Each  of the
Subsidiaries  has its operations in a country other than the United States,  the
country in which the Company is organized. In addition, each of the Subsidiaries
receives its revenues in the local  currency of the country or  jurisdiction  in
which  it is  situated.  As a  consequence,  the  Company's  ability  to  obtain
dividends or other distributions is subject to, among other things, restrictions
on dividends under applicable  local laws and regulations,  and foreign currency
exchange  regulations of the country or  jurisdictions in which the Subsidiaries
operate. The Subsidiaries'  ability to pay dividends or make other distributions
to the  Company is also  subject  to their  having  sufficient  funds from their
operations  legally available for the payment of such dividends or distributions
that are not  needed to fund their  operations,  obligations  or other  business
plans.  Because the Company will be a stockholder  of each of the  Subsidiaries,
the Company's  claims as such will generally rank junior to all other  creditors
of  and  claims  against  the  Subsidiaries.  In  the  event  of a  Subsidiary's
liquidation,  there may not be assets  sufficient  for the Company to recoup its
investment in such Subsidiary.

      Taxation Risks and Transfer Pricing. The Company is subject to taxation in
the United States,  where it is incorporated,  at a statutory  corporate federal
tax rate of 35.0% plus any  applicable  state income  taxes.  In addition,  each
Subsidiary is subject to taxation in the country in which it operates, currently
ranging from a statutory  tax rate of 57.9% in Japan to 16.5% in Hong Kong.  The
Company is eligible to receive foreign tax credits in the U.S. for the amount of
foreign

                                      -38-
<PAGE>

taxes  actually  paid  in a  given  period.  In the  event  that  the  Company's
operations in high tax jurisdictions  such as Japan grow  disproportionately  to
the rest of the  Company's  operations,  the  Company  will be  unable  to fully
utilize its foreign tax credits in the U.S., which could, accordingly, result in
the  Company  paying  a  higher  overall  effective  tax  rate on its  worldwide
operations.

      Because the Subsidiaries operate outside of the United States, the Company
is subject to the jurisdiction of numerous foreign tax authorities.  In addition
to  closely  monitoring  the  Subsidiaries'  locally  based  income,  these  tax
authorities  regulate and restrict  various  corporate  transactions,  including
intercompany  transfers.  The Company believes that the tax authorities in Japan
and South Korea are  particularly  active in  challenging  the tax structures of
foreign corporations and their intercompany transfers.  The Company is currently
undergoing  a customs  audit in South Korea.  See  "--Government  Regulation  of
Products and Marketing;  Import  Restrictions" and "--Other  Regulatory Issues."
Although the Company believes that its tax and transfer  pricing  structures are
in compliance in all material  respects with the laws of every  jurisdiction  in
which it operates,  no assurance can be given that these  structures will not be
challenged by foreign tax  authorities  or that such  challenges or any required
changes  in such  structures  will not have a  material  adverse  effect  on the
Company's business or results of operations.

      Increase in  Distributor  Compensation  Expense.  Under the  Licensing and
Sales  Agreements  (the  "Licensing and Sales  Agreements")  between each of the
Subsidiaries and NSI, the Company,  through its  Subsidiaries,  is contractually
obligated  to pay a  distributor  commission  expense  of 42% of  commissionable
product  sales (with the  exception  of South  Korea  where,  due to  government
regulations,  the Company uses a formula  based upon a maximum  payout of 35% of
commissionable  product sales).  The Licensing and Sales Agreements provide that
the Company is to satisfy this  obligation by paying  commissions  owed to local
distributors.  In the event that these commissions  exceed 42% of commissionable
product sales,  the Company is entitled to receive the  difference  from NSI. In
the event that the commissions paid are lower than 42%, the Company must pay the
difference  to NSI.  Under this  formulation,  the  Company's  total  commission
expense is fixed at 42% of commissionable  product sales in each country (except
for South Korea).  The 42% figure has been set on the basis of NSI's  experience
over the past eight years during which period actual commissions paid in a given
year together with the cost of administering  the Global  Compensation Plan have
ranged  between  41% and 43% of  commissionable  product  sales  for  such  year
(averaging  approximately  42%). In the event that actual commissions payable to
distributors  from sales in the  Company's  markets  vary from these  historical
results,  whether as a result of changes in  distributor  behavior or changes to
the Global  Compensation  Plan or in the event that NSI's cost of  administering
the Global  Compensation  Plan  increases or decreases,  the Licensing and Sales
Agreements  provide that the intercompany  settlement  figure may be modified to
more  accurately  reflect  actual  results.  This  could  result in the  Company
becoming  obligated  to  make  greater  settlement  payments  to NSI  under  the
Licensing and Sales Agreements.  Such additional payments could adversely affect
the Company's  results of operations.  Because the Company licenses the right to
use the Global Compensation Plan from NSI, the structure of the plan,  including
commission rates, is under the control of NSI.

      Product Liability.  The Company may be subject,  under applicable laws and
regulations,  to  liability  for loss or  injury  caused  by its  products.  The
Company's Subsidiaries are currently covered for product liability claims to the
extent of and under insurance  programs  maintained by NSI for their benefit and
for the benefit of its  affiliates  purchasing  NSI products.  Accordingly,  NSI
maintains  a  policy  covering  product  liability  claims  for  itself  and its
affiliates with a $1 million per claim and $1 million annual aggregate limit and
an umbrella policy with a $40 million per claim and $40 million annual aggregate
limit.  Although  the  Company  has not been the  subject  of  material  product
liability  claims and the laws and  regulations  providing for such liability in
the Company's  markets appear to have been seldom utilized,  no assurance can be
given that the Company may not be exposed to future  product  liability  claims,
and,  if any such  claims are  successful,  there can be no  assurance  that the
Company will be adequately covered by insurance or have sufficient  resources to
pay such  claims.  The  Company  does not  currently  maintain  its own  product
liability policy.

      Competition.  The markets for personal care and  nutritional  products are
large and intensely  competitive.  The Company competes  directly with companies
that  manufacture and market  personal care and nutritional  products in each of
the Company's  product lines.  The Company  competes with other companies in the
personal care and  nutritional  products  industry by emphasizing  the value and
premium  quality of the Company's  products and the convenience of the Company's
distribution

                                      -39-
<PAGE>

system. Many of the Company's competitors have much greater name recognition and
financial resources than the Company. In addition, personal care and nutritional
products can be purchased in a wide variety of channels of  distribution.  While
the Company  believes that  consumers  appreciate  the  convenience  of ordering
products  from home  through a sales  person or  through a  catalog,  the buying
habits of many consumers  accustomed to purchasing  products through traditional
retail channels are difficult to change. The Company's product offerings in each
product  category  are also  relatively  small  compared to the wide  variety of
products offered by many other personal care and nutritional  product companies.
There can be no assurance that the Company's  business and results of operations
will not be affected  materially by market  conditions  and  competition  in the
future.

      The Company also competes with other direct selling organizations, some of
which have longer operating  histories and higher  visibility,  name recognition
and financial resources.  The leading network marketing company in the Company's
existing markets is Amway  Corporation and its affiliates.  The Company competes
for new  distributors  on the  basis  of the  Global  Compensation  Plan and its
premium  quality  products.  Management  envisions the entry of many more direct
selling  organizations  into the  marketplace  as this  channel of  distribution
expands over the next several  years.  The Company has been advised that certain
large,   well-financed  corporations  are  planning  to  launch  direct  selling
enterprises which will compete with the Company in certain of its product lines.
There can be no assurance that the Company will be able to successfully meet the
challenges posed by this increased competition.

      The  Company  competes  for the  time,  attention  and  commitment  of its
independent  distributor force. Given that the pool of individuals interested in
the business  opportunities  presented by direct  selling tends to be limited in
each market,  the potential pool of distributors  for the Company's  products is
reduced to the extent other network  marketing  companies  successfully  recruit
these individuals into their businesses.  Although  management believes that the
Company  offers an attractive  business  opportunity,  there can be no assurance
that other network marketing companies will not be able to recruit the Company's
existing  distributors or deplete the pool of potential  distributors in a given
market.

      Operations  Outside the United States.  The Company's revenues and most of
its expenses are recognized  primarily outside of the United States.  Therefore,
the  Company is subject to transfer  pricing  regulations  and foreign  exchange
control,  taxation,  customs and other laws.  The  Company's  operations  may be
materially and adversely  affected by economic,  political and social conditions
in the countries in which it operates. A change in policies by any government in
the Company's  markets  could  adversely  affect the Company and its  operations
through,  among other  things,  changes in laws,  rules or  regulations,  or the
interpretation   thereof,   confiscatory  taxation,   restrictions  on  currency
conversion,  currency  repatriation or imports,  or the expropriation of private
enterprises.  Although the general trend in these countries has been toward more
open  markets and trade  policies  and the  fostering  of private  business  and
economic  activity,  no  assurance  can be given that the  governments  in these
countries  will  continue to pursue such policies or that such policies will not
be significantly altered in future periods. This could be especially true in the
event of a change in leadership,  social or political disruption or upheaval, or
unforeseen  circumstances affecting economic,  political or social conditions or
policies.  The Company is aware of news  releases in South  Korea,  for example,
reporting comments by political figures proposing restrictions on foreign direct
sellers designed to protect the market share of local companies. There can be no
assurance  that such  activities,  or other similar  activities in the Company's
markets,  will not result in passage of legislation or the enactment of policies
which  could  materially  adversely  affect the  Company's  operations  in these
markets.  In addition,  the Company's  ability to expand its operations into the
new markets for which it has received an  exclusive  license to  distribute  NSI
products will directly depend on its ability to secure the requisite  government
approvals  and comply  with the local  government  regulations  in each of those
countries.  The Company has in the past  experienced  difficulties  in obtaining
such approvals as a result of certain actions taken by its distributors,  and no
assurance  can be given that  these or similar  problems  will not  prevent  the
Company from  commencing  operations in those  countries.  See  "--Entering  New
Markets."

      Anti-Takeover  Effects  of  Certain  Charter,  Contractual  and  Statutory
Provisions.   The  Board  of  Directors  is   authorized,   subject  to  certain
limitations,  to  issue  without  further  consent  of  the  stockholders  up to
25,000,000  shares of preferred  stock with rights,  preferences  and privileges
designated by the Board of Directors.  In addition, the Company's Certificate of
Incorporation  requires the approval of 66 2/3% of the outstanding  voting power
of the Class A

                                      -40-
<PAGE>

Common Stock and the Class B Common Stock to authorize or approve certain change
of control transactions. See "Description of Capital Stock--Common Stock--Voting
Rights"  and  "--Mergers  and  Other  Business   Combinations."   The  Company's
Certificate of  Incorporation  and Bylaws also contain  certain  provisions that
limit the ability to call special  meetings of  stockholders  and the ability of
stockholders to bring business  before or to nominate  directors at a meeting of
stockholders.  See  "Description  of  Capital  Stock--Other  Charter  and  Bylaw
Provisions."  Pursuant to the 1996 Stock Incentive Plan, in the event of certain
change of control  transactions  the Board of  Directors  has the  right,  under
certain  circumstances,  to accelerate the vesting of options and the expiration
of any restriction periods on stock awards.  Finally,  the Operating  Agreements
with NSI and NSIMG are subject to  renegotiation  after December 31, 2001 upon a
change  of  control  of  the  Company.  Any  of  these  actions,  provisions  or
requirements could have the effect of delaying, deferring or preventing a change
of  control  of  the  Company.  See  "Business--Relationship  with  NSI--General
Provisions" and "Recent Developments."

      The  Company is subject to the  provisions  of Section  203 of the General
Corporation Law of the State of Delaware (the  "Anti-Takeover  Law")  regulating
corporate   takeovers.   The   Anti-Takeover   Law  prevents   certain  Delaware
corporations,  including those whose securities are listed on the New York Stock
Exchange,   from  engaging,   under  certain   circumstances,   in  a  "business
combination"  (which  includes  a merger of more  than 10% of the  corporations'
assets) with an  "interested  stockholder"  (a  stockholder  who,  together with
affiliates and associates, within the prior three years owned 15% or more of the
corporation's  outstanding voting stock) for three years following the date that
such  stockholder  became an  "interested  stockholder,"  unless  the  "business
combination" or "interested  stockholder" is approved in a prescribed  manner. A
Delaware  corporation  may "opt out" of the  Anti-Takeover  Law with an  express
provision in its original  certificate of incorporation or an express  provision
in its  certificate of  incorporation  or bylaws  resulting from a stockholders'
amendment  approved by at least a majority of the outstanding voting shares. The
Company has not "opted out" of the provisions of the Anti-Takeover Law.

      Absence of Dividends.  The Company does not anticipate  that any dividends
will be  declared  on its Common  Stock in the  immediate  future.  The  Company
intends from time to time to re-evaluate this policy based on its net income and
its alternative uses for retained  earnings,  if any. Any future  declaration of
dividends  will be subject to the  discretion  of the Board of  Directors of the
Company and subject to certain  limitations under the General Corporation Law of
the State of Delaware.  The timing,  amount and form of dividends,  if any, will
depend,  among other things, on the Company's  results of operations,  financial
condition,  cash  requirements and other factors deemed relevant by the Board of
Directors of the  Company.  There can be no  assurance  regarding  the timing or
payment of any future  dividends  by the  Company.  It is  anticipated  that any
dividends,  if declared, will be paid in U.S. dollars. The Company, as a holding
company,  will be dependent on the earnings and cash flow of, and  dividends and
distributions  from, the Subsidiaries to pay any cash dividends or distributions
on the Class A Common Stock that may be  authorized by the Board of Directors of
the Company.  See  "--Reliance on Operations of and Dividends and  Distributions
from Subsidiaries."


ITEM 2.   PROPERTIES

      In each of its current  markets,  the Company  has  established  a central
office for the local administrative  staff directed by a general manager.  These
offices  also have a  training  room for  distributor  and  employee  use and an
adjoining distribution center where distributors can place, pay for, and pick up
orders. In Japan,  Taiwan,  and South Korea additional pick up centers have been
added to provide better service to distributors  and meet the increasing  demand
for product.  In Hong Kong, the Company maintains a distributor  business center
where established  distributors can use office space for training and sponsoring
activities at cost.

      In addition to the Company's  corporate  headquarters in Provo,  Utah, the
following table summarizes, as of March 5, 1998, the Company's leased office and
distribution  facilities  in  each  country  where  the  Company  currently  has
operations.


                                      -41-
<PAGE>

                                                                     Approximate
 Location                   Function                                 Square Feet
- ----------                 ----------                                -----------
Tokyo, Japan.............. Central office/distribution center           44,000
Osaka, Japan.............. Distribution center/office                   14,000
Fukuoka, Japan............ Warehouse/distribution center                12,000
Taipei, Taiwan............ Central office/distribution center           26,000
Kaohsiung, Taiwan......... Distribution center/office                   10,000
Taichung, Taiwan.......... Distribution center/office                   17,000
Nankan, Taiwan............ Warehouse/distribution center                37,000
Tainan, Taiwan............ Warehouse/distribution center                 8,000
Causeway Bay, Hong Kong... Central office/distribution                  19,000
                           center/distributor
                           business center/regional office
Tsing Yi, Hong Kong....... Warehouse                                    10,000
Macau..................... Distribution center/office                    2,000
Seoul, South Korea........ Central office/distribution center           30,000
Seoul, South Korea........ Distribution center                           7,000
Kyungki-Do, South Korea... Warehouse                                    16,000
Pusan, South Korea........ Distribution center                          10,000
Bangkok, Thailand......... Central office/distribution center           13,000
Bangkok, Thailand......... Warehouse/distribution center                10,000
Chiang Mai, Thailand...... Distribution center                           6,000
Manila, Philippines....... Central office/distribution center           10,000
Manila, Philippines....... Distribution center                           5,000


ITEM 3.   LEGAL PROCEEDINGS

      The Company is not a party to any  litigation  or other legal  proceedings
which are expected to have a material adverse effect on its financial  condition
or results of operations, nor are any such proceedings known to be contemplated.


ITEM 4.   SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

      There were no matters  submitted to a vote of the security  holders during
the fourth quarter of the fiscal year ended December 31, 1997.


                                      -42-
<PAGE>

                                     PART II


ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

          The information required by Item 5 of Form 10-K is incorporated herein
by reference from the  information  contained in the section  captioned  "Common
Stock" in the Company's  1997 Annual Report to  Stockholders,  sections of which
are attached hereto as Exhibit 13.


ITEM 6. SELECTED FINANCIAL DATA

          The information required by Item 6 of Form 10-K is incorporated herein
by reference from the information  contained in the section captioned  "Selected
Financial Data" in the Company's 1997 Annual Report to Stockholders, sections of
which are attached hereto as Exhibit 13.


ITEM 7. MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS

          The information required by Item 7 of Form 10-K is incorporated herein
by  reference  from  the   information   contained  in  the  section   captioned
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations " in the Company's  1997 Annual Report to  Stockholders,  sections of
which are attached hereto as Exhibit 13.


ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

          The information required by Item 8 of Form 10-K is incorporated herein
by reference from the information  contained in the section captioned "Financial
Statements  and  Supplementary  Data" in the  Company's  1997  Annual  Report to
Stockholders, sections of which are attached hereto as Exhibit 13.


ITEM 9. CHANGES  IN AND  DISAGREEMENTS  WITH  ACCOUNTANTS  ON  ACCOUNTING  AND
FINANCIAL DISCLOSURE

          None.


                                      -43-

<PAGE>

                                    PART III


ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

        (a)  Identification  of Directors.  The  information  under the captions
"Directors  and  Executive  Officers of the Company" and "Election of Directors"
appearing  in the Proxy  Statement  to be filed on or about  March  31,  1998 is
incorporated herein by reference.

        (b)  Identification  of Executive  Officers.  The information  under the
caption "Directors and Executive Officers of the Company" appearing in the Proxy
Statement  to be filed on or about  March  31,  1998 is  incorporated  herein by
reference.

        (c) Compliance  with Section 16(a) of the Exchange Act. The  information
under the caption  "Compliance With Section 16(a) of the Securities Exchange Act
of 1934",  appearing  in the Proxy  Statement  to be filed on or about March 31,
1998 is incorporated herein by reference.


ITEM 11. EXECUTIVE COMPENSATION

        The information under the heading "Executive  Compensation" appearing in
the  Proxy  Statement  to be filed on or about  March 31,  1998 is  incorporated
herein by reference.


ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

        The  information  under the  headings  "Security  Ownership  of  Certain
Beneficial  Owners and Management"  appearing in the Proxy Statement to be filed
on or about March 31, 1998 is incorporated herein by reference.


ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

        The information under the headings  "Directors and Executive Officers of
the  Company",   "Election  of  Directors"   and  "Certain   Relationships   and
Transactions",  appearing  in the Proxy  Statement to be filed on or about March
31, 1998 is incorporated herein by reference.

                                      -44-
<PAGE>

                                     PART IV

ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K

          (a)     Documents filed as part of this Form 10-K:

               1. Financial Statements (pursuant to Part II, Item 8)

                    Report of Independent Accountants

                    Consolidated Balance Sheets at December 31, 1996 and 1997

                    Consolidated Statements of Income for the years ended
                    December 31, 1995, 1996 and 1997

                    Consolidated  Statements  of  Stockholders'  Equity  for the
                    years ended December 31, 1995, 1996 and 1997

                    Consolidated Statements of Cash Flows for the years ended
                    December 31, 1995, 1996 and 1997

                    Notes to Consolidated Financial Statements

               2.   Financial Statement Schedules: Financial statement schedules
                    have been  omitted  because they are not required or are not
                    applicable,  or because the required information is shown in
                    the financial statements or notes thereto.

               3(a) ExhibitThe following Exhibits are filed with this Form 10-K:

                    Exhibit
                    Number Exhibit Description


                    2.1    Stock  Acquisition  Agreement  between  Nu Skin  Asia
                           Pacific,  Inc.  and  each  of   the  persons  on  the
                           signature pages thereof, dated February 27, 1998.

                    3.1    Amended and Restated  Certificate of Incorporation of
                           the Company  incorporated by reference to Exhibit 3.1
                           to the Company's  Registration  Statement on Form S-1
                           (File No. 333-12073) (the "Form S-1").

                    3.2    Amended   and   Restated   Bylaws   of  the   Company
                           incorporated  by  reference  to  Exhibit  3.2  to the
                           Company's Form S-1.

                    4.1    Specimen Form of Stock Certificate for Class a Common
                           Stock incorporated by reference to Exhibit 4.1 to the
                           Company's Form S-1.

                    4.2    Specimen Form of Stock Certificate for Class B Common
                           Stock incorporated by reference to Exhibit 4.2 to the
                           Company's Form S-1.

                    10.1   Form of Indemnification  Agreement to be entered into
                           by and among the Company and certain of its  officers
                           and  directors  incorporated  by reference to Exhibit
                           10.1 to the Company's Form S-1.


                                      -45-
<PAGE>

                    10.2   Form of  Stockholders'  Agreement  by and  among  the
                           initial  stockholders of the Company  incorporated by
                           reference to Exhibit 10.2 to the Company's Form S-1.


                    10.3   Employment Contract,  dated December 12, 1991, by and
                           between Nu Skin Taiwan and John Chou  incorporated by
                           reference to Exhibit 10.3 to the Company's Form S-1.


                    10.4   Employment  Agreement,  dated  May  1,  1993,  by and
                           between Nu Skin Japan and Takashi Bamba  incorporated
                           by reference to Exhibit  10.4 to the  Company's  Form
                           S-1.

                    10.5   Service  Agreement,  dated  January 1,  1996,  by and
                           between Nu Skin Korea and Sung-Tae  Han  incorporated
                           by reference to Exhibit  10.5 to the  Company's  Form
                           S-1.

                    10.6   Form of Purchase and Sale  Agreement  between Nu Skin
                           Hong  Kong  and  NSI  incorporated  by  reference  to
                           Exhibit 10.6 to the Company's Form S-1.

                    10.7   Form of Licensing and Sales Agreement between NSI and
                           each   Subsidiary   (other   than  Nu   Skin   Korea)
                           incorporated  by  reference  to  Exhibit  10.7 to the
                           Company's Form S-1.

                    10.8   Form of Regional  Distribution  Agreement between NSI
                           and Nu Skin Hong Kong  incorporated  by  reference to
                           Exhibit 10.8 to the Company's Form S-1.

                    10.9   Form of Wholesale  Distribution Agreement between NSI
                           and each  Subsidiary  (other  than Nu Skin  Hong Kong
                           incorporated  by  reference  to  Exhibit  10.9 to the
                           Company's Form S-1.

                    10.10  Form of Trademark/Tradename License Agreement between
                           NSI and each Subsidiary  incorporated by reference to
                           Exhibit 10.10 to the Company's Form S-1.

                    10.11  Form of Management  Services  Agreement between NSIMG
                           and each  subsidiary  incorporated  by  reference  to
                           Exhibit 10.11 to the Company's Form S-1.

                    10.12  Form of Licensing and Sales Agreement between NSI and
                           Nu Skin Korea  incorporated  by  reference to Exhibit
                           10.12 to the Company's Form S-1.

                    10.13  Form  of  Independent  Distributor  Agreement  by and
                           between  NSI  and  Independent  Distributors  in Hong
                           Kong/Macau incorporated by reference to Exhibit 10.13
                           to the Company's Form S-1.

                    10.14  Form  of  Independent  Distributor  Agreement  by and
                           between NSI and Independent  Distributor Agreement by
                           and  between  NSI  and  Independent  Distributors  in
                           Japan.

                    10.15  Form  of  Independent  Distributor  Agreement  by and
                           between  NSI and  Independent  Distributors  in South
                           Korea  incorporated  by reference to Exhibit 10.15 to
                           the Company.

                    10.16  Form  of  Independent  Distributor  Agreement  by and
                           between NSI and  Independent  Distributors  in Taiwan
                           incorporated  by  reference  to Exhibit  10.16 to the
                           Company.

                    10.17  Nu Skin Asia Pacific, Inc. 1996  Stock Incentive Plan
                           incorporated  by  reference  to  Exhibit 10.17 to the
                           Company's Form S-1.


                                      -46-
<PAGE>

                    10.18  Form  of  bonus   Incentive   Plan   for   Subsidiary
                           Presidents incorporated by reference to Exhibit 10.18
                           to the Company's Form S-1.

                    10.19  Option  Agreement,  by and between the Company and M.
                           Truman  Hunt  incorporated  by  reference  to Exhibit
                           10.19 to the Company's Form S-1.

                    10.20  Form  of  Mutual  Indemnification  Agreement  by  and
                           between the Company and NSI.

                    10.21  Manufacturing  Sublicense  Agreement,  dated July 27,
                           1995,   by  and   between   NSI  and  Nu  Skin  Japan
                           incorporated  by  reference  to Exhibit  10.21 to the
                           Company's Form S-1.

                    10.22  1996 Option  Agreement by and between the Company and
                           NSI incorporated by reference to Exhibit 10.22 to the
                           Company's Form S-1.

                    10.23  Form of Addendum to Amended  and  Restated  Licensing
                           and Sales  Agreement  incorporated  by  reference  to
                           Exhibit 10.23 to the Company's Form S-1.

                    10.24  Form    of    Administrative    Services    Agreement
                           incorporated  by  reference  to Exhibit  10.24 to the
                           Company's Form S-1.

                    10.25  Form of Amended and Restated  Stockholders  Agreement
                           dated as of November 28, 1997.

                    10.26  Demand  Promissory  Note  in the  original  principal
                           amount of  $5,000,000  dated  December  10, 1997 from
                           Nedra Roney payable to Nu Skin Asia Pacific, Inc.

                    10.27  Stock Pledge Agreement between  Nu Skin Asia Pacific,
                           Inc. and Nedra Roney dated as of December 10, 1997.

                    10.28  Stock Purchase  Agreement dated  as  of  December 10,
                           1997 between Nu Skin  Asia  Pacific, Inc. and Kirk V.
                           Roney and Melanie R. Roney.

                    10.29  Stock  Purchase  Agreement  dated as of December  10,
                           1997 between Nu Skin Asia  Pacific,  Inc. and Rick A.
                           Roney and certain affiliates.

                    10.30  Stock  Purchase  Agreement  dated  as of December 10,
                           1997 between Nu Skin Asia  Pacific, Inc. and Burke F.
                           Roney.

                    10.31  Stock  Purchase  Agreement  dated  December  10, 1997
                           between Nu Skin Asia Pacific, Inc. and Park R. Roney.

                    10.32  Stock  Purchase  Agreement  dated  December  10, 1997
                           between Nu Skin Asia Pacific, Inc. and The MAR Trust.

               13.  1997  Annual Report to Stockholders (Only items incorporated
                    by reference).

               21.1 Subsidiaries of the Company.

               27.  Financial Data Schedule.

            (b)The Company did not file a Current  Report on Form 8-K during the
               last quarter of the period covered by this report.

            (c)The exhibits required by Item 601 of Regulation S-K are set forth
               in (a)3 above.

            (d)The financial  statement schedules required by Regulation S-K are
               set forth in (a)2 above.

                                      -47-
<PAGE>

                                   SIGNATURES

      Pursuant  to the  requirements  of Section  13 or 15(d) of the  Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned,  thereunto duly  authorized,  on this 13th day of
March, 1998.

                                    NU SKIN ASIA PACIFIC, INC.



                                    By:    /s/ Steven J. Lund
                                           Steven J. Lund
                                    Its:   Chief Executive Officer

      Pursuant to the requirements of the Securities  Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
registrant and in the capacities and on the dates indicated.


      Signature                       Title                            Date

/s/ Blake M. Roney        Chairman of the Board of Directors      March 13, 1998
Blake M. Roney

/s/ Steven J. Lund        President and Chief Executive Officer   March 13, 1998
Steven J. Lund            and Director (Principal Executive
                          Officer)

/s/ Corey B. Lindley      Chief Financial Officer (Principal      March 13, 1998
Corey B. Lindley          Financial and Accounting Officer)

/s/ Sandra N. Tillotson   Director                                March 13, 1998
Sandra N. Tillotson

/s/ Brooke B. Roney       Director                                March 13, 1998
Brooke B. Roney

/s/ Keith R. Halls        Director                                March 13, 1998
Keith R. Halls

/s/ E.J. "Jake" Garn      Director                                March 13, 1998
E.J. "Jake" Garn

/s/ Paula Hawkins         Director                                March 13, 1998
Paula Hawkins

/s/ Daniel W. Campbell    Director                                March 13, 1998
Daniel W. Campbell

                                      -48-
<PAGE>

                           NU SKIN ASIA PACIFIC, INC.

                                    EXHIBITS
                                       TO
                                  ANNUAL REPORT
                                       ON
                                    FORM 10-K
                               FOR THE YEAR ENDED
                                DECEMBER 31, 1997


Exhibit
Number   Exhibit Description

2.1      Stock Acquisition Agreement between Nu Skin Asia Pacific, Inc. and each
         of  the  persons  listed on the signature pages thereof, dated February
         27, 1998.

3.1      Amended  and  Restated  Certificate  of  Incorporation  of the  Company
         incorporated by reference to Exhibit 3.1 to the Company's  Registration
         Statement on Form S-1 (File No. 333-12073) (the "Form S-1").

3.2      Amended and Restated Bylaws of the Company incorporated by reference to
         Exhibit 3.2 to the Company's Form S-1.

4.1      Specimen   Form  of  Stock   Certificate   for  Class  A  Common  Stock
         incorporated by reference to Exhibit 4.1 to the Company's Form S-1.

4.2      Specimen   Form  of  Stock   Certificate   for  Class  B  Common  Stock
         incorporated by reference to Exhibit 4.2 to the Company's Form S-1.

10.1     Form of  Indemnification  Agreement to be entered into by and among the
         Company and  certain of its  officers  and  directors  incorporated  by
         reference to Exhibit 10.1 to the Company's Form S-1.

10.2     Form of Stockholders'  Agreement by and among the initial  stockholders
         of the  Company  incorporated  by  reference  to  Exhibit  10.2  to the
         Company's Form S-1.

10.3     Employment  Contract,  dated  December 12, 1991, by and between Nu Skin
         Taiwan and John Chou  incorporated  by reference to Exhibit 10.3 to the
         Company's Form S-1.

10.4     Employment  Agreement,  dated May 1, 1993, by and between Nu Skin Japan
         and Takashi  Bamba  incorporated  by  reference  to Exhibit 10.4 to the
         Company's Form S-1.

10.5     Service Agreement,  dated January 1, 1996, by and between Nu Skin Korea
         and  Sung-Tae  Han  incorporated  by  reference  to Exhibit 10.5 to the
         Company's Form S-1.

10.6     Form of Purchase and Sale  Agreement  between Nu Skin Hong Kong and NSI
         incorporated by reference to Exhibit 10.6 to the Company's Form S-1.

10.7     Form of Licensing and Sales  Agreement  between NSI and each Subsidiary
         (other than Nu Skin Korea) incorporated by reference to Exhibit 10.7 to
         the Company's Form S-1.

10.8     Form of Regional  Distribution  Agreement  between NSI and Nu Skin Hong
         Kong  incorporated  by reference to Exhibit 10.8 to the Company's  Form
         S-1.

10.9     Form  of  Wholesale   Distribution   Agreement  between  NSI  and  each
         Subsidiary  (other than Nu Skin Hong Kong  incorporated by reference to
         Exhibit 10.9 to the Company's Form S-1.

                                      -49-
<PAGE>

10.10    Form of  Trademark/Tradename  License  Agreement  between  NSI and each
         Subsidiary  incorporated by reference to Exhibit 10.10 to the Company's
         Form S-1.

10.11    Form of Management Services Agreement between NSIMG and each subsidiary
         incorporated by reference to Exhibit 10.11 to the Company's Form S-1.

10.12    Form of  Licensing  and Sales  Agreement  between NSI and Nu Skin Korea
         incorporated by reference to Exhibit 10.12 to the Company's Form S-1.

10.13    Form  of  Independent  Distributor  Agreement  by and  between  NSI and
         Independent  Distributors in Hong Kong/Macau  incorporated by reference
         to Exhibit 10.13 to the Company's Form S-1.

10.14    Form  of  Independent  Distributor  Agreement  by and  between  NSI and
         Independent  Distributor  Agreement by and between NSI and  Independent
         Distributors in Japan

10.15    Form  of  Independent  Distributor  Agreement  by and  between  NSI and
         Independent  Distributors  in South Korea  incorporated by reference to
         Exhibit 10.15 to the Company's Form S-1.

10.16    Form  of  Independent  Distributor  Agreement  by and  between  NSI and
         Independent Distributors in Taiwan incorporated by reference to Exhibit
         10.16 to the Company's Form S-1.

10.17    Nu Skin Asia Pacific, Inc. 1996  Stock  Incentive  Plan incorporated by
         reference to Exhibit 10.17 to the Company's Form S-1.

10.18    Form of bonus Incentive Plan for Subsidiary Presidents  incorporated by
         reference to Exhibit 10.18 to the Company's Form S-1.

10.19    Option  Agreement,  by and  between  the  Company  and M.  Truman  Hunt
         incorporated by reference to Exhibit 10.19 to the Company's Form S-1.

10.20    Form of Mutual Indemnification Agreement by and between the Company and
         NSI.

10.21    Manufacturing Sublicense Agreement, dated July 27, 1995, by and between
         NSI and Nu Skin Japan incorporated by reference to Exhibit 10.21 to the
         Company's Form S-1.

10.22    1996 Option  Agreement by and between the Company and NSI  incorporated
         by reference to Exhibit 10.22 to the Company's Form S-1.

10.23    Form of Addendum to Amended and Restated  Licensing and Sales Agreement
         incorporated by reference to Exhibit 10.23 to the Company's Form S-1.

10.24    Form of Administrative  Services Agreement incorporated by reference to
         Exhibit 10.24 to the Company's Form S-1.

10.25    Form  of  Amended  and  Restated  Stockholders  Agreement  dated  as of
         November 28, 1997.

10.26    Demand  Promissory  Note in the  original  amount of  $5,000,000  dated
         December 10, 1997,  from Nedra Roney  payable to Nu Skin Asia  Pacific,
         Inc.

10.27    Stock  Pledge  Agreement  between  Nu Skin Asia Pacific, Inc. and Nedra
         Roney dated as of December 10, 1997.

10.28    Stock  Purchase Agreement dated as of December 10, 1997 between Nu Skin
         Asia Pacific. Inc. and Kirk V. Roney and Melanie K. Roney.

                                      -50-
<PAGE>

10.29    Stock Purchase  Agreement dated as of December 10, 1997 between Nu Skin
         Asia Pacific, Inc. and Rick A. Roney and certain affiliates.

10.30    Stock Purchase Agreement dated as of December 10, 1997 between  Nu Skin
         Asia Pacific, Inc. and Burke F. Roney.

10.31    Stock Purchase  Agreement dated  December 10, 1997 between Nu Skin Asia
         Pacific, Inc. and Park R. Roney.

10.32    Stock Purchase  Agreement dated  December 10, 1997 between Nu Skin Asia
         Pacific, Inc. and The MAR Trust.

13.      1997   Annual   Report  to  Stockholders (Only  items  incorporated  by
         reference).

21.1     Subsidiaries of the Company.

27.      Financial Data Schedule.

                                      -51-

<PAGE>

              STOCK ACQUISITION AGREEMENT,  dated as of February 27, 1998, among
NU SKIN ASIA PACIFIC, INC., a Delaware corporation ("NSAP" or the "Company") and
each of the persons listed on the signature  pages hereof (each, a "Stockholder"
and collectively, the "Stockholders").


                              W I T N E S S E T H:

              WHEREAS, Nu Skin International,  Inc., a Utah corporation ("NSI"),
has contributed  certain assets (the "Contributed  Assets") to Nu Skin USA, Inc.
("Nu Skin USA"), a Delaware corporation, in exchange for common stock of Nu Skin
USA and NSI has distributed all of such outstanding  common stock of Nu Skin USA
to the  Stockholders,  pursuant to a contribution  and  distribution  agreement,
dated  as  of  December  31,  1997  (the  "NSI   Contribution  and  Distribution
Agreement"), between NSI and Nu Skin USA;

              WHEREAS,  Nu Skin USA and NSI intended  that the  contribution  of
Contributed Assets and distribution of all of the outstanding common stock of Nu
Skin USA pursuant to the NSI Contribution and Distribution  Agreement qualify as
a  reorganization  and distribution  under Sections  368(a)(1)(D) and 355 of the
Internal Revenue Code of 1986, as amended (the "Code");

              WHEREAS,   pursuant  to  the  NSI  Contribution  and  Distribution
Agreement,  NSI has entered into a tax-sharing  agreement  with Nu Skin USA (the
"NSI Tax Sharing and Indemnification Agreement") and an indemnity agreement with
Nu Skin USA (the  "NSI  Indemnity  Agreement")  in  respect  of the  Contributed
Assets;

              WHEREAS,  effective  December 31, 1997, the Acquired  Entities (as
defined) have declared  distributions to the Stockholders in an aggregate amount
of  approximately  $155 million  which  comprise  all of the Acquired  Entities'
previously earned and undistributed S corporation earnings and such distribution
was  distributed  in the form of promissory  notes due December 31, 2004 bearing
interest at 8% per annum (the "Original S Distribution  Notes") and the Acquired
Entities have agreed to pay the accrued  interest on the Original S Distribution
Notes from their date of issuance until the Closing Date (as defined).

              WHEREAS,  immediately  prior to the  Closing  Date,  the  Acquired
Entities will declare  distributions to the  Stockholders  which comprise all of
the Acquired  Entities' earned and  undistributed S corporation  earnings during
the period from January 1, 1997 until the Closing Date which will be distributed
in the form of  additional  promissory  notes  due  December  31,  2004  bearing
interest at 8% per annum (the "1998 S Distribution  Notes" and together with the
Original S Distribution Notes, the "S Distribution Notes");

              WHEREAS,  the parties  have agreed  that the  aggregate  principal
amount of the Original S Distribution  Notes and the 1998 S  Distribution  Notes
shall not exceed $180 million;


<PAGE>

              WHEREAS,  the Stockholders  are, as of the date of this Agreement,
the record and beneficial owners of all of the issued and outstanding  shares of
common stock of each of NSI, Nu Skin Europe,  Inc., a Delaware  corporation;  Nu
Skin U.K.,  Ltd., a United Kingdom  corporation,  domesticated in Delaware under
the name Nu Skin  U.K.,  Inc.;  Nu Skin  Germany,  GmbH,  a German  corporation,
domesticated in Delaware under the name Nu Skin Germany,  Inc.; New Skin France,
SARL,  a French  corporation,  domesticated  in Delaware  under the name Nu Skin
France, Inc.; Nu Skin Netherlands, B.V., a Netherlands corporation, domesticated
in Delaware under the name Nu Skin Netherlands,  Inc.; Nu Skin Italy, (SRL.), an
Italian  corporation,  domesticated  in  Delaware  under the name Nu Skin Italy,
Inc.; Nu Skin Spain, S.L., a Spanish corporation, domesticated in Delaware under
the name Nu Skin Spain,  Inc.;  Nu Skin  Belgium,  N.V., a Belgium  corporation,
domesticated in Delaware under the name Nu Skin Belgium,  Inc.; Nu Skin Personal
Care  Australia,  Inc., a Utah  corporation;  Nu Skin New Zealand,  Inc., a Utah
corporation;  Nu Skin Brazil,  Ltda., a Brazilian  corporation,  domesticated in
Delaware under the name Nu Skin Brazil,  Inc.; Nu Skin  Argentina,  Inc., a Utah
corporation;  Nu Skin  Chile,  S.A.,  a  Chilean  corporation,  domesticated  in
Delaware  under the name Nu Skin  Chile,  Inc.;  Nu Skin Poland  Spa.,  a Polish
Corporation,  domesticated  in Delaware under the name Nu Skin Poland,  Inc.; Nu
Skin  International  Management  Group,  Inc.,  a Utah  corporation;  and  Cedar
Meadows,  L.C.  (each,  an  "Acquired  Entity" and  collectively  the  "Acquired
Entities");

              WHEREAS,   the  aggregate   number  of   authorized,   issued  and
outstanding  shares of common stock of each Acquired Entity  (collectively,  the
"Nu Skin  Shares") and the number of Nu Skin Shares owned  individually  by each
Stockholder are as set forth on Schedule A hereto;

              WHEREAS,  NSAP  wishes to acquire  the Nu Skin  Shares (the "Stock
Acquisitions")  and the  Stockholders  wish to  transfer  the Nu Skin  Shares in
exchange for, and in consideration  for, the indirect  assumption by NSAP of the
Acquired  Entities'  obligations under the S Distribution  Notes, the Contingent
Payment (as defined herein) and the newly issued shares (the "Series A Preferred
Shares") of preferred stock, $0.001 par value per share (the "Series A Preferred
Stock") of NSAP, upon the terms and subject to the conditions set forth herein;

              WHEREAS,  the parties  hereto  intend that the Stock  Acquisitions
contemplated  by this  Agreement  shall  qualify as part  purchase and part in a
manner similar to pooling for financial reporting purposes;

              WHEREAS,  the parties  hereto  intend that the Stock  Acquisitions
contemplated by this Agreement shall, in part, qualify for United States federal
income tax purposes as tax-free exchanges under Section 351 of the Code and that
any  cash  or  notes  distributed  by  NSAP  to  make  up a  shortfall  in the S
Distribution Notes or under NSAP's Contingent Payment obligations hereunder will
be taxed as ordinary income;


<PAGE>

              WHEREAS,  the special  committee  of the Board of  Directors  (the
"Special Committee") of NSAP has received an opinion from its financial advisor,
Donaldson,  Lufkin & Jenrette, that the consideration to be paid by NSAP for the
Nu Skin Shares pursuant to the transactions contemplated hereunder is fair, from
a financial point of view, to NSAP; and

              WHEREAS, the Board of Directors of NSAP has delegated its power to
approve  this  Agreement  and the  transactions  contemplated  hereunder  to the
Special  Committee and the Special Committee has approved this Agreement and the
transactions contemplated hereunder;

              NOW,  THEREFORE,  in  consideration of the premises and the mutual
agreements and covenants hereinafter set forth, NSAP and the Stockholders hereby
agree as follows: ARTICLE I

                                   DEFINITIONS

              SECTION 1.01.  Certain  Defined Terms.  As used in this Agreement,
the following terms shall have the following meanings:

              "Acquired  Entities" has the meaning  specified in the recitals to
this Agreement.

              "Acquisition Documents" has the meaning specified in Section 8.01.

              "Action"  means any claim,  action,  suit,  arbitration,  inquiry,
proceeding or investigation by or before any Governmental Authority.

              "Actual  NSAP  Cumulative  EBITDA"  has the meaning  specified  in
Section 2.04(a).

              "Actual  NSI  Cumulative  EBITDA"  has the  meaning  specified  in
Section 2.04(a).

              "Affiliate" means, with respect to any specified Person, any other
Person  that  directly,  or  indirectly  through  one  or  more  intermediaries,
controls,  is controlled  by, or is under common  control with,  such  specified
Person.

              "Agreement"  or "this  Agreement"  means  this  Stock  Acquisition
Agreement,  dated as of February 27,  1998,  between the  Stockholders  and NSAP
(including the Exhibits  hereto and the Disclosure  Schedule) and all amendments
hereto made in accordance with the provisions of Section 11.09.

              "Assets" has the meaning specified in Section 3.18.


<PAGE>

              "Average  NSAP  Common  Stock  Price at  Closing"  has the meaning
specified in Section 2.03(a).

              "Big Planet Option" has the meaning specified in Section 7.02(i).

              "Business"  means the business of marketing and distributing of Nu
Skin products,  managing the Nu Skin Global Compensation Plan,  licensing of the
right to use the Nu Skin trade names, products and Distributor Lists,  providing
management  services to local Nu Skin  entities,  developing  new  formulas  and
ingredients  for Nu Skin  products and all other  businesses  which prior to the
date hereof have been conducted by the Acquired Entities.

              "Business  Day" means any day that is not a Saturday,  a Sunday or
other day on which banks are required or  authorized  by law to be closed in the
City of New York.

              "Certificate of Designation" has the meaning  specified in Section
2.09(a).

              "Closing" has the meaning specified in Section 2.05.

              "Closing   Balance  Sheet"  means  the  unaudited   balance  sheet
(including the related notes and schedules thereto) of the Acquired Entities, to
be prepared pursuant to Section 2.08(a) and to be dated as of the Closing Date.

              "Closing Date" has the meaning specified in Section 2.05.

              "Code" means the Internal Revenue Code of 1986, as amended through
the date hereof.

              "Common  Stock  Redemption  Price" has the  meaning  specified  in
Section 2.09(b).

              "Contingent Payment" has the meaning specified in Section 2.04(a).

              "Contingent  Payment  Date" has the meaning  specified  in Section
2.04(a).

              "Contingent  Payment Report" has the meaning  specified in Section
2.04(f).

              "Contingent  Payment  Years" has the meaning  specified in Section
2.04(a).

              "Contributed  Assets" has the meaning specified in the recitals to
this Agreement.

              "Control"  (including the terms  "controlled by" and "under common
control with"),  with respect to the  relationship  between or among two or more
Persons, means the possession, directly or indirectly or as trustee or executor,
of the power to direct or cause the direction of

<PAGE>

the affairs or management of a Person,  whether  through the ownership of voting
securities, as trustee or executor, by contract or otherwise, including, without
limitation,  the  ownership,  directly or indirectly,  of securities  having the
power to elect a majority of the board of directors  or similar  body  governing
the affairs of such Person.

              "Designated Amount" has the meaning specified in Section 8.02(b).

              "Disclosure  Schedule"  means  the  Disclosure  Schedule  attached
hereto, dated as of the date hereof, and forming a part of this Agreement.

              "Distributors" means the independent distributors who have entered
into  distribution  agreements with NSI for the sale and distribution of Nu Skin
products.

              "Distributor  Lists"  means  the  list  of the  Acquired  Entities
independent distributors who operate under the Nu Skin Global Compensation Plan.

              "Downward   Adjustment"  has  the  meaning  specified  in  Section
2.08(c)(i).

              "EBITDA" has the meaning specified in Section 2.04(e).

              "Encumbrance" means any security interest,  pledge, mortgage, lien
(including,   without   limitation,   environmental  and  tax  liens),   charge,
encumbrance, adverse claim, preferential arrangement or restriction of any kind,
including,  without  limitation,  any restriction on the use, voting,  transfer,
receipt of income or other exercise of any attributes of ownership.

              "Environment" means surface waters,  ground waters,  surface water
sediment, soil, subsurface strata and ambient air.

              "Environmental Claims" means any and all actions,  suits, demands,
demand letters,  claims, liens, notices of non-compliance or violation,  notices
of liability or potential liability, investigations, proceedings, consent orders
or  consent  agreements  relating  in  any  way to any  Environmental  Law,  any
Environmental  Permit or any  Hazardous  Material  or arising  from any  alleged
injury or threat of injury to health, safety or the Environment.

              "Environmental  Law" means any Law, now or hereafter in effect and
as amended, and any judicial or administrative interpretation thereof, including
any judicial or administrative  order,  consent decree or judgment,  relating to
pollution  or  protection  of the  Environment,  health or safety or to the use,
handling, transportation,  treatment, storage, disposal, release or discharge of
Hazardous Materials.


<PAGE>

              "Environmental Permit" means any permit, approval,  identification
number,  license or other authorization  required to operate the Business or the
Real Property under any applicable Environmental Law.

              "ERISA" has the meaning specified in Section 3.20(a).

              "Financial  Statements"  has  the  meaning  specified  in  Section
3.07(a).

              "Foreign   Government  Scheme  or  Arrangement"  has  the  meaning
specified in Section 3.20(f).

              "Foreign Plan" has the meaning specified in Section 3.20(f).

              "Governmental Authority" means any United States federal, state or
local or any foreign  government,  governmental,  regulatory  or  administrative
authority,  agency or commission or any court, tribunal, or judicial or arbitral
body.

              "Governmental Order" means any order, writ, judgment,  injunction,
decree, stipulation,  determination or award entered by or with any Governmental
Authority.

              "Hazardous  Materials" means (a) petroleum and petroleum products,
by-products or breakdown products,  radioactive  materials,  asbestos-containing
materials and polychlorinated biphenyls, and (b) any other chemicals,  materials
or substances regulated as toxic or hazardous or as a pollutant,  contaminant or
waste under any applicable Environmental Law.

              "HSR Act" means the Hart-Scott-Rodino  Antitrust  Improvements Act
of 1976, as amended, and the rules and regulations promulgated thereunder.

              "Indebtedness"   means,  with  respect  to  any  Person,  (a)  all
indebtedness of such Person, whether or not contingent,  for borrowed money, (b)
all  obligations  of such Person for the deferred  purchase price of property or
services,  (c) all  obligations  of  such  Person  evidenced  by  notes,  bonds,
debentures or other similar instruments, (d) all indebtedness created or arising
under any conditional  sale or other title  retention  agreement with respect to
property  acquired by such Person  (even  though the rights and  remedies of the
seller or lender  under such  agreement  in the event of default  are limited to
repossession  or sale of such  property),  (e) all obligations of such Person as
lessee under leases that have been or should be, in accordance  with U.S.  GAAP,
recorded as capital leases,  (f) all  obligations,  contingent or otherwise,  of
such Person under acceptance,  letter of credit or similar  facilities,  (g) all
obligations  of such Person to purchase,  redeem,  retire,  defease or otherwise
acquire for value any capital  stock of such Person or any  warrants,  rights or
options  to  acquire  such  capital  stock,  valued,  in the case of  redeemable
preferred  stock,  at the greater of its  voluntary or  involuntary  liquidation
preference plus

<PAGE>

accrued and unpaid  dividends,  (h) all  Indebtedness  of others  referred to in
clauses (a) through (f) above guaranteed directly or indirectly in any manner by
such  Person,  or in effect  guaranteed  directly or  indirectly  by such Person
through an agreement (i) to pay or purchase such  Indebtedness  or to advance or
supply funds for the payment or purchase of such Indebtedness, (ii) to purchase,
sell or lease (as lessee or lessor)  property,  or to purchase or sell services,
primarily  for the  purpose  of  enabling  the  debtor to make  payment  of such
Indebtedness or to assure the holder of such Indebtedness against loss, (iii) to
supply  funds to or in any other  manner  invest in the  debtor  (including  any
agreement to pay for property or services  irrespective of whether such property
is  received  or such  services  are  rendered)  or (iv)  otherwise  to assure a
creditor  against  loss,  and (i) all  Indebtedness  referred  to in clauses (a)
through (f) above secured by (or for which the holder of such  Indebtedness  has
an existing right, contingent or otherwise, to be secured by) any Encumbrance on
property (including, without limitation,  accounts and contract rights) owned by
such  Person,  even though such Person has not assumed or become  liable for the
payment of such Indebtedness.

              "Indemnified Party" has the meaning specified in Section 8.02(a).

              "Independent Accounting Firm" has the meaning specified in Section
2.08(b).

              "Intellectual  Property"  means  (a)  inventions,  whether  or not
patentable,  whether or not reduced to practice, and whether or not yet made the
subject  of  a  pending  patent  application  or  applications,  (b)  ideas  and
conceptions  of  potentially  patentable  subject  matter,  including,   without
limitation,  any patent  disclosures,  whether or not  reduced to  practice  and
whether  or not  yet  made  the  subject  of a  pending  patent  application  or
applications,  (c)  national  (including  the United  States) and  multinational
statutory  invention  registrations,  patents,  patent  registrations and patent
applications    (including    all    reissues,     divisions,     continuations,
continuations-in-part,  extensions  and  reexaminations)  and all rights therein
provided by  international  treaties or conventions and all  improvements to the
inventions  disclosed  in each such  registration,  patent or  application,  (d)
trademarks,  service marks, trade dress, logos, trade names and corporate names,
whether or not registered,  including all common law rights,  and  registrations
and applications for registration  thereof,  including,  but not limited to, all
marks registered in the United States Patent and Trademark Office, the Trademark
Offices of the States and  Territories of the United States of America,  and the
Trademark Offices of other nations  throughout the world, and all rights therein
provided by international treaties or conventions, (e) copyrights (registered or
otherwise) and registrations and applications for registration  thereof, and all
rights therein  provided by  international  treaties or  conventions,  (f) moral
rights (includin-g,  without limitation, rights of paternity and integrity), and
waivers of such rights by others,  (g)  computer  software,  including,  without
limitation, source code, operating systems and specifications, data, data bases,
files,   documentation   and  other   materials   related   thereto,   data  and
documentation,  (h) trade  secrets  and  confidential,  technical  and  business
information   (including  ideas,   formulas,   compositions,   inventions,   and
conceptions of inventions whether patentable or unpatentable and

<PAGE>

whether or not reduced to practice), (i) whether or not confidential, technology
(including  know-how and show-how),  manufacturing and production  processes and
techniques,  research and  development  information,  drawings,  specifications,
designs,  plans,  proposals,  technical data,  copyrightable  works,  financial,
marketing  and  business  data,  pricing  and  cost  information,  business  and
marketing plans and Distributor  Lists and supplier lists and  information,  (j)
copies and  tangible  embodiments  of all the  foregoing,  in  whatever  form or
medium,  (k) all  rights to obtain  and  rights  to apply  for  patents,  and to
register  trademarks  and  copyrights,  (l) all  rights  to the Nu  Skin  Global
Compensation Plan and Distributor Lists and (m) all rights to sue or recover and
retain damages and costs and attorneys'  fees for present and past  infringement
of any of the foregoing.

              "Inventories" means all inventory,  merchandise,  sales materials,
finished  goods,  and raw  materials,  packaging,  supplies  and other  personal
property  related  to the  Business  maintained,  held or  stored  by or for the
Acquired  Entities on the Closing  Date and any prepaid  deposits for any of the
same.

              "IRS" means the Internal Revenue Service of the United States.

              "Law" means any federal,  state,  local or foreign  statute,  law,
ordinance, regulation, rule, code, order, other requirement or rule of law.

              "Leased  Real  Property"  means  the real  property  leased by the
Acquired  Entities,  as  tenant,  together  with,  to the  extent  leased by the
Acquired   Entities,   all  buildings  and  other   structures,   facilities  or
improvements  currently or hereafter  located  thereon,  all fixtures,  systems,
equipment and items of personal  property of the Acquired  Entities  attached or
appurtenant  thereto,  and all  easements,  licenses,  rights and  appurtenances
relating to the foregoing.

              "Liabilities"   means   any  and  all   debts,   liabilities   and
obligations,  whether  accrued  or fixed,  absolute  or  contingent,  matured or
unmatured or determined or determinable,  including,  without limitation,  those
arising under any Law (including,  without  limitation,  any Environmental Law),
Action or  Governmental  Order and those arising under any contract,  agreement,
arrangement, commitment or undertaking.

              "Licensed  Intellectual  Property" means all Intellectual Property
licensed or sublicensed to the Acquired Entities from a third party.

              "Loss" has the meaning specified in Section 8.02(a).

              "Material  Adverse Effect" means any  circumstance,  change in, or
effect on the Business or the Acquired  Entities  that,  individually  or in the
aggregate with any other circumstances,  changes in, or effects on, the Business
or the Acquired Entities: (a) is, or could

<PAGE>

be,  materially  adverse to the  business,  operations,  assets or  Liabilities,
employee  relationships,   Distributor  or  supplier  relationships,  prospects,
results of operations or the condition  (financial or otherwise) of the Acquired
Entities  or (b) could  adversely  affect the  ability  of NSAP or the  Acquired
Entities  to  operate  or  conduct  the  Business  in the  manner in which it is
currently operated or conducted by the Stockholders and the Acquired Entities.

              "Material Contracts" has the meaning specified in Section 3.14(a).

              "Maximum  Contingent  Payment Amount" has the meaning specified in
Section 2.04(a).

              "Minimum Target NSAP Cumulative  EBITDA" has the meaning specified
in Section 2.04(a).

              "Minimum Target NSI Cumulative  EBITDA" has the meaning  specified
in Section 2.04(a).

              "1998 S  Distribution  Notes"  has the  meaning  specified  in the
recitals to this Agreement.

              "Notice  of  Redemption"  has the  meaning  specified  in  Section
2.09(c).

              "NSAP"  has  the  meaning   specified  in  the  recitals  to  this
Agreement.

              "NSAP's  Accountants" means Price Waterhouse  L.L.P.,  independent
accountants of NSAP.

              "NSAP Common Stock" has the meaning specified in Section 2.03(a).

              "Nu Skin Global  Compensation  Plan" means the global  distributor
compensation  plan developed by NSI which  compensates  Distributors for product
sales in all of the countries where NSI and its affiliates operate.

              "Nu Skin Names" has the meaning specified in Section 5.04.

              "Nu Skin Shares" has the meaning specified in the recitals to this
Agreement.

              "Nu Skin Share  Certificates" has the meaning specified in Section
2.01.

              "Nu Skin USA" has the meaning  specified  in the  recitals to this
Agreement.

              "NSI" has the meaning specified in the recitals to this Agreement.

<PAGE>

              "NSI  Contribution  and  Distribution  Agreement"  has the meaning
specified in the recitals to this Agreement.

              "NSI  Indemnity  Agreement"  has  the  meaning  specified  in  the
recitals to this Agreement.

              "NSI  Shares"  means the  common  stock of Nu Skin  International,
Inc., par value $.001 per share, to be delivered to NSAP in connection with this
Agreement.

              "NSI Tax Sharing and  Indemnification  Agreement"  has the meaning
specified in the recitals to this Agreement.

              "Original S Distribution  Notes" has the meaning  specified in the
recitals to this Agreement.

              "Owned Intellectual  Property" means all Intellectual  Property in
and to which the Acquired Entities hold, or have a right to hold,  right,  title
and interest.

              "Owned  Real  Property"  means  the  real  property  owned  by the
Acquired Entities, together with all buildings and other structures,  facilities
or improvements  currently or hereafter located thereon, all fixtures,  systems,
equipment and items of personal  property of the Acquired  Entities  attached or
appurtenant  thereto  and all  easements,  licenses,  rights  and  appurtenances
relating to the foregoing.

              "Permits" has the meaning specified in Section 3.13.

              "Permitted  Encumbrances"  means such of the following as to which
no enforcement, collection, execution, levy or foreclosure proceeding shall have
been commenced:  (a) liens for taxes,  assessments and  governmental  charges or
levies not yet due and  payable  which are not in excess of the  amount  accrued
therefor on the Reference Balance Sheet (b) Encumbrances imposed by law, such as
materialmen's,  mechanics', carriers', workmen's and repairmen's liens and other
similar liens arising in the ordinary  course of business  securing  obligations
that (i) are not  overdue  for a period of more than 30 days and (ii) are not in
excess of $10,000 in the case of a single  property or $100,000 in the aggregate
at any time;  (c)  pledges or  deposits  to secure  obligations  under  workers'
compensation  laws or  similar  legislation  or to secure  public  or  statutory
obligations; and (d) minor survey exceptions, reciprocal easement agreements and
other  customary  encumbrances  on  title  to real  property  that  (i) were not
incurred in connection  with any  Indebtedness,  (ii) do not render title to the
property  encumbered thereby  unmarketable and (iii) do not,  individually or in
the aggregate, materially adversely affect the value or use of such property for
its current and anticipated purposes.


<PAGE>

              "Person" means any  individual,  partnership,  firm,  corporation,
association,  trust, unincorporated organization or other entity, as well as any
syndicate or group that would be deemed to be a person under Section 13(d)(3) of
the Securities Exchange Act of 1934, as amended.

              "Plans" has the meaning specified in Section 3.20(a).

              "Real  Property" means the Leased Real Property and the Owned Real
Property.

              "Redemption Date" has the meaning specified in Section 2.09(c).

              "Reference  Balance  Sheet" means the unaudited  combined  balance
sheet  (including  the related  notes and  schedules  thereto)  of the  Acquired
Entities, dated as of December 31, 1997, a copy of which is set forth in Section
3.07(a) of the Disclosure Schedule.

              "Reference Balance Sheet Date" means December 31, 1997.

              "Regulations" means the Treasury Regulations  (including Temporary
Regulations)  promulgated  by the United  States  Department  of  Treasury  with
respect to the Code or other federal tax statutes.

              "Release"  means  disposing,  discharging,   injecting,  spilling,
leaking, leaching, dumping, emitting,  escaping,  emptying, seeping, placing and
the like into or upon any land or water or air or  otherwise  entering  into the
Environment.

              "Remedial Action" means any investigation, assessment, monitoring,
treatment, excavation, removal, remediation or cleanup of Hazardous Materials in
the Environment.

              "Retained  Entities"  means Nu Skin USA,  Nu Skin  Mexico  S.A. de
C.V., a Mexican  corporation,  domesticated  in Delaware  under the name Nu Skin
Mexico, Inc., Nu Skin Guatemala, S.A., a Guatemalan corporation, domesticated in
Delaware under the name Nu Skin Guatemala,  Inc., Nu Skin Canada,  Inc., Nu Skin
Puerto Rico, Inc., Scrub Oak, Ltd., Aspen  Investments,  Ltd.,  Global Airwaves,
Inc. and Mountain Pictures.

              "S Distribution  Notes" has the meaning  specified in the recitals
to this Agreement.

              "Series  A  Preferred  Stock"  has the  meaning  specified  in the
recitals to this Agreement.

              "Series A  Preferred  Shares"  has the  meaning  specified  in the
recitals to this Agreement.

<PAGE>

              "Series A Preferred Share  Certificates" has the meaning specified
in Section 2.02.

              "Special  Committee" has the meaning  specified in the recitals to
this Agreement.

              "Stock  Acquisitions" has the meaning specified in the recitals to
this Agreement.

              "Stockholders"  has the meaning  specified in the recitals to this
Agreement.

              "Stockholders'  Accountants" means Grant Thornton LLP, independent
accountants of the Stockholders.

              "Stockholders'   Contingent   Payment   Notice"  has  the  meaning
specified in Section 2.04(g).

              "Stockholders'  Escrow  Agreement"  has the meaning  specified  in
Section 8.04.

              "Stockholders'   Representative"  has  the  meaning  specified  in
Section 2.12.

              "Tangible  Personal Property" has the meaning specified in Section
3.17(a).

              "Tax" or "Taxes" means any and all taxes,  fees,  levies,  duties,
tariffs,  imposts,  and other  charges  of any kind  (together  with any and all
interest,  penalties,  additions  to tax and  additional  amounts  imposed  with
respect  thereto)  imposed by any  government  or taxing  authority,  including,
without  limitation:  taxes or  other  charges  on or with  respect  to  income,
franchises,  windfall or other profits,  gross receipts,  property,  sales, use,
capital stock,  payroll,  employment,  social security,  workers'  compensation,
unemployment compensation, or net worth; taxes or other charges in the nature of
excise,  withholding,  ad valorem, stamp, transfer, value added, or gains taxes;
license,  registration and documentation fees; and customs duties,  tariffs, and
similar charges.

              "Third Party Claims" has the meaning specified in Section 8.02(c).

              "Upward   Adjustment"   has  the  meaning   specified  in  Section
2.08(c)(ii).

              "U.S.  GAAP" means United  States  generally  accepted  accounting
principles and practices as in effect from time to time and applied consistently
throughout the periods involved.

              "Vendors" means any and all vendors who are unaffiliated  with the
Stockholders or the Acquired Entities and who supply raw materials,  components,
spare parts, supplies, goods, merchandise or services to the Acquired Entities.


<PAGE>

                                   ARTICLE II

                            ACQUISITION AND TRANSFER

               SECTION 2.01.  Acquisition  and Transfer of Nu Skin Shares.  Upon
the terms and subject to the  conditions of this  Agreement,  at the Closing (as
defined) each Stockholder shall assign, transfer, convey and deliver to NSAP and
NSAP shall acquire and accept for delivery from each  Stockholder  the number of
Nu Skin Shares as set forth beside such  Stockholder's name on Schedule A hereto
under the  heading  "Nu Skin  Shares to be  Acquired"  and  deliver  one or more
certificates representing such Nu Skin Shares (the "Nu Skin Share Certificates")
to NSAP as provided in Section 2.06 below.

               SECTION 2.02.  Consideration  for Transfer of Nu Skin Shares.  As
consideration  for the  transfer  of Nu Skin  Shares by the  Stockholders,  NSAP
shall,  upon the terms and  subject  to the  conditions  of this  Agreement  (i)
indirectly assume, by virtue of the Stock  Acquisitions,  the obligations of the
Acquired  Entities,  including  those  reflected  by the S  Distribution  Notes,
subject to the other provisions of this Agreement; provided, however, that in no
event shall the aggregate  principal  amount of the S  Distribution  Notes which
shall be indirectly assumed by NSAP exceed $180 million,  (ii) to the extent the
S Distribution Notes do not, in aggregate principal amount, equal or exceed $180
million, issue to each Stockholder,  in cash or in the form of promissory notes,
the difference  between (x) $180,000,000 and (y) the aggregate  principal amount
of the S  Distribution  Notes,  multiplied  by each  Stockholder's  proportional
ownership  interest in the NSI Shares (iii) issue to each Stockholder the number
of NSAP's Series A Preferred  Shares as calculated  pursuant to Section 2.03 and
deliver one or more  certificates  representing  such Series A Preferred  Shares
(the "Series A Preferred Share Certificates") to the Stockholders as provided in
Section 2.07 below and (iv) make certain Contingent Payments (as defined) to the
Stockholders  subject to the terms and conditions described in Section 2.04. The
consideration  for the transfer of Nu Skin Shares by each Stockholder to NSAP as
described in this Section 2.02 shall be deemed to be in full satisfaction of all
rights  pertaining  to such Nu Skin  Shares,  subject  to any  adjustments  made
pursuant to Section 2.08.

               SECTION  2.03.  Calculation  of  Aggregate  Number  of  Series  A
Preferred  Shares.  (a) Subject to Section 2.08, each Stockholder  shall receive
such number of the Series A Preferred  Shares as shall be calculated by dividing
(x) U.S.  $70,000,000  by (y) the average of the closing price per share of NSAP
Class A Common  Stock (the "NSAP Common  Stock")  reported on the New York Stock
Exchange for the 20  consecutive  trading days ending on the trading day that is
five  trading  days prior to the Closing  Date (the  "Average  NSAP Common Stock
Price at Closing") multiplied by their proportional interest in the NSI Shares.

               (b)  Series  A  Preferred  Share   Certificates   for  fractional
interests in Series A Preferred  Shares  shall not be issued,  and to the extent
that a Stockholder would receive a fraction

<PAGE>

of a Series A Preferred Share (after  determining the aggregate number of Series
A  Preferred  Shares  which  such  Stockholder  would  be  entitled  to  receive
hereunder), such Stockholder shall receive the highest integral number of Series
A Preferred  Shares to which such  Stockholder  would be entitled to pursuant to
Section 2.03(a) hereof.  In lieu of any fraction of a Series A Preferred  Share,
such  Stockholder  shall receive the cash value of any such fraction which shall
be determined to the nearest cent ($0.01) by multiplying the Average NSAP Common
Stock Price at Closing by such fraction.  Any such cash payment shall be paid to
the Stockholders on the Closing Date.

               SECTION 2.04. Contingent Payments.  (a) If (and only if) NSAP, on
a consolidated  basis, and NSI achieve certain yearly  cumulative EBITDA targets
for any of the four fiscal years ended  December 31, 1998,  1999,  2000 and 2001
(the  "Contingent  Payment  Years"),  measured  annually,  NSAP shall pay to the
Stockholders, by April 1, or as soon thereafter as practicable, in the following
year (the "Contingent  Payment Date"), an additional  contingent  payment amount
(the "Contingent Payment") determined as provided in Section 2.04(d) below which
shall not exceed the maximum Contingent Payment amount (the "Maximum  Cumulative
Contingent  Payment  Amount")  for each  such  year as set forth in the table in
Section 2.04(c) below.  Contingent  Payments will be payable to the Stockholders
with respect to any  particular  Contingent  Payment Year only if (i) the actual
cumulative  EBITDA of NSAP (the "Actual  NSAP  Cumulative  EBITDA")  during such
Contingent Payment Year meets or exceeds the minimum target cumulative EBITDA of
NSAP (the "Minimum Target NSAP Cumulative EBITDA") for such year as set forth in
the table in Section  2.04(b) below,  (ii) the actual  cumulative  EBITDA of NSI
(the "Actual NSI Cumulative  EBITDA") during such Contingent  Payment Year meets
or exceeds the minimum  target  cumulative  target  EBITDA for NSI (the "Minimum
Target  NSI  Cumulative  EBITDA")  for such  year as set  forth in the  table in
Section  2.04(b) below and (iii) NSI or NSAP have actual  current or accumulated
earnings  and profits for tax  purposes as defined in Section 316 of the Code in
such  year  (but  in no  event  shall  the  Contingent  Payment  payable  to the
Stockholders  with respect to any  Contingent  Payment Year exceed the amount of
such earnings and profits). Notwithstanding the foregoing, in no event shall the
aggregate  amount of all Contingent  Payments  payable over the four  Contingent
Payment Years exceed $100,000,000.

               (b) The parties agree and confirm that the NSAP Cumulative EBITDA
Targets for the years indicated below are as follows:


                                                 Minimum Target NSAP
                      Year                        Cumulative EBITDA
                    --------                    ---------------------
                      1998                         $  222,480,000
                      1999                         $  462,758,000
                      2000                         $  722,259,000
                      2001                         $1,002,520,000


<PAGE>

               (c) The parties agree and confirm that the NSI Cumulative  EBITDA
Targets and the Maximum Cumulative Contingent Payment Amounts for each the years
indicated below are as follows:

Year     Minimum Target NSI   Maximum Target  NSI  Maximum Cumulative Contingent
          Cumulative EBITDA    Cumulative EBITDA            Payment Amount
         ------------------   -------------------  -----------------------------
1998       $ 59,400,000           $ 64,800,000            up to $ 25,000,000
1999       $124,740,000           $142,560,000            up to $ 50,000,000
2000       $196,614,000           $235,872,000            up to $ 75,000,000
2001       $275,675,000           $347,846,000            up to $100,000,000

               (d) If the foregoing  conditions are met, the Contingent  Payment
payable to the  Stockholders  for each of the Contingent  Payment Years shall be
based upon the following formulae,  subject to the limitations set forth in this
Section 2.04:

<TABLE>
<S>     <C>

               (i)    Contingent Payment Year 1998:

$8,250,000 + [(Actual NSI Cumulative EBITDA - 59,400,000)  x $16,750,000]
             -------------------------------------------
                             $5,400,000


               (ii)   Contingent Payment Year 1999:

$16,500,000 + [(Actual NSI Cumulative EBITDA - $124,740,000)  x $33,500,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998
                             $17,820,000


               (iii)  Contingent Payment Year 2000:

$24,750,000 + [(Actual NSI Cumulative EBITDA - $196,614,000)  x $50,250,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998
                             $39,258,000                                        and 1999


               (iv)   Contingent Payment Year 2001:

$33,000,000 + [(Actual NSI Cumulative EBITDA - $275,675,000)  x $67,000,000] -  Contingent Payments
              ---------------------------------------------                     made for 1998,
                             $72,171,000                                        1999 and 2000

</TABLE>

               NSAP shall cause the Contingent  Payment earned in any Contingent
Payment  Year,  if  any,  to be  paid  on the  Contingent  Payment  Date  to the
Stockholders by wire transfer in immediately available funds to an account to be
designated in writing by the Stockholder at least two Business

<PAGE>

Days prior to the Contingent  Payment Date and in amounts to each Stockholder in
proportion to their respective ownership percentage of the Nu Skin Shares.

               (e) For purposes of this Section 2.04,  The term  "EBITDA"  shall
mean (i) for the  purpose  of  calculating  the EBITDA of NSAP in respect of any
Contingent  Payment Year, NSAP's earnings before income taxes,  depreciation and
amortization,  and before  taking  into  account any  extraordinary  one-time or
non-recurring adjustments, and (ii) for the purpose of calculating the EBITDA of
NSI in respect of any  Contingent  Payment Year,  NSI's  earnings  before income
taxes,   depreciation  and  amortization,   as  such  may  be  calculated  using
methodologies and principles similar to those employed by NSI in connection with
conducting its  operations and reporting its financial  results for 1997; by way
of illustration,  but not limitation,  such  methodologies  and principles shall
include  NSI  bearing  any   Distributor   commissions   in  excess  of  42%  of
commissionable product sales,  maintaining gross margins of below 60% from sales
of  products  to  Nu  Skin  affiliates  and  allocating  selling,   general  and
administrative  expenses  in a manner  similar  to those  employed  during  1997
(taking into account such  personnel  modifications  as shall be reasonable  and
necessary under the  circumstances).  In addition to the foregoing,  the parties
hereby agree that the NSI and NSAP EBITDA targets specified in Sections 2.04(b),
2.04(c) and  2.04(d)  shall be  calculated  on a pro forma  basis  assuming  for
purposes of these  calculations  that the Closing had  occurred on December  31,
1997.

               (f) Within 60 days after December 31 of each  Contingent  Payment
Year,  or as soon  thereafter  as  practicable,  NSAP  will  obtain  from  Price
Waterhouse LLP (or such other firm of independent  certified public  accountants
as shall at the time be  retained  to audit the books  and  accounts  of NSAP) a
written  Contingent  Payment  Agreed Upon  Procedures  Report  (the  "Contingent
Payment  Report")  setting  forth  the  EBITDA of NSAP and NSI for such year and
stating that such EBITDA  numbers were  determined  in  accordance  with Section
2.04(e) and setting forth the computation of the Contingent Payment, if any, due
on the Contingent  Payment Date, and stating that the amount of such  Contingent
Payment has been  determined in accordance  with the  provisions of this Section
2.04.  NSAP  shall  deliver  a copy of such  Contingent  Payment  Report  to the
Stockholders within five days of the receipt of such report.

               (g) If  the  Stockholders  wish  to  dispute  the  amount  of any
Contingent  Payment due then,  within 20 days of the  receipt of the  Contingent
Payment Report,  the Stockholders'  Representative  must deliver to NSAP written
notice (the "Stockholders' Contingent Payment Notice") stating the dollar amount
of the Contingent Payment in dispute for the Contingent Payment Year and setting
forth,  in reasonable  detail,  the basis for such  dispute.  The failure of the
Stockholders'  Representative  to deliver the Stockholders'  Contingent  Payment
Notice within the specified time period shall be deemed to constitute acceptance
by the  Stockholders  of the  information  and  calculations  set  forth  in the
Contingent Payment Report for such Contingent Payment Year. The Stockholders may
dispute  amounts  reflected on the  Contingent  Payment Report only on the basis
that the  amounts  were not  arrived  at in  accordance  with the  terms of this
Agreement.

<PAGE>

               (h) In the event that the Stockholders  dispute the amount of the
Contingent  Payment for any Contingent  Payment Year, NSAP and the  Stockholders
shall attempt to reconcile  their  differences  and any resolution by them as to
any  disputed  amount  shall be final,  binding  and  conclusive  on the parties
hereto.  If NSAP and the Stockholders are unable to reach a resolution within 15
Business  Days  of the  delivery  by  the  Stockholders'  Representative  of the
Stockholders'  Contingent  Payment  Notice  indicating  a dispute,  NSAP and the
Stockholders'  Representative  shall  submit the items  remaining in dispute for
resolution to such independent  accounting firm of national reputation as may be
mutually acceptable to NSAP and the Stockholders'  Representative,  which shall,
within 90 Business  Days of such  submission,  report in writing to NSAP and the
Stockholders  as to the  resolution  of such  dispute,  and such report shall be
final,  binding  and  conclusive  on NSAP  and the  Stockholders.  The  fees and
disbursements of the independent  accounting firm shall be allocated between the
Stockholders  and NSAP in the same proportion  that the aggregate  amount of the
disputed  items  submitted  to  the   independent   accounting  firm  which  are
unsuccessfully  disputed  by  each  party  (as  determined  by  the  independent
accounting firm) bears to the total amount of disputed items so submitted.

               SECTION 2.05.  Closing.  The  acquisition  and delivery of the Nu
Skin Shares  contemplated  by this Agreement  shall take place at a closing (the
"Closing") to be held at the offices of NSAP, One Nu Skin Plaza, 75 West Center,
Provo,  Utah at 10:00 A.M.  Mountain  Standard Time on the later to occur of (i)
March 20, 1998 and (ii) the fifth  Business Day  following the later to occur of
(A) expiration or termination  of all applicable  waiting  periods under the HSR
Act and (B) satisfaction or waiver of all other conditions to the obligations of
the  parties  set forth in Article  VII, or at such other place or at such other
time or on such other date as the  Stockholders and NSAP may mutually agree upon
in writing (the day on which the Closing takes place being the "Closing Date").

               SECTION  2.06.  Closing  Deliveries by the  Stockholders.  At the
Closing, the Stockholders shall deliver or cause to be delivered to NSAP:

               (a) the Nu Skin Share Certificates  evidencing the Nu Skin Shares
        duly endorsed in blank,  or accompanied by stock powers duly executed in
        blank, in form satisfactory to NSAP and with all required stock transfer
        tax stamps affixed;

               (b)    a receipt for the Series A Preferred Shares;

               (c) a  true  and  complete  copy  of  the  NSI  Contribution  and
        Distribution Agreement, the NSI Tax Sharing and Indemnification
        Agreement and the NSI Indemnity Agreement;

               (d) a true  and  complete  copy  of the  intercompany  agreements
        between NSI and the Retained Entities;


<PAGE>

               (e)  a  true  and  complete  copy  of  the  Stockholders'  Escrow
        Agreement; and

               (f) the opinions, certificates and other documents required to be
        delivered pursuant to Section 7.02.

               SECTION 2.07.  Closing  Deliveries by NSAP. At the Closing,  NSAP
        shall deliver to the Stockholders:

               (a) the Series A Preferred Share Certificates,  registered in the
        name of each  Stockholder and representing the Series A Preferred Shares
        to be issued to such  Stockholder,  which shall be in substantially  the
        form of Exhibit A attached hereto;

               (b) cash in the amount of any  fractional  share  amount due each
        Stockholder, if any;

               (c) cash or promissory notes in the amount, if any, determined in
        accordance with Section 2.02; and

               (d) the opinions, certificates and other documents required to be
        delivered pursuant to Section 7.01.

               SECTION 2.08. Adjustment of Consideration for Nu Skin Shares. The
parties  hereto agree that  combined  net asset value of the  Acquired  Entities
reflected on the  Reference  Balance  Sheet shall be not less than $83.7 million
(excluding the aggregate  principal amount of the S Distribution  Notes). In the
event the actual net asset value (the "Actual Net Asset Value") reflected on the
Reference  Balance Sheet is reduced after the date hereof below $83.7 million as
a result of  adjustments  made in  connection  with the  audit of the  Reference
Balance Sheet by the Stockholders' accountants,  the parties agree that Series A
Preferred Shares payable to the Stockholders hereunder shall be reduced on a pro
rata basis by an amount  equal to $83.7  million less the Actual Net Asset Value
divided by the Average  NSAP Common  Stock Price at Closing.  In addition to the
foregoing,  the  consideration  to be paid to the  Stockholders  for the Nu Skin
Shares shall be subject to adjustment after the Closing as follows:

               (a) Closing Balance Sheet. As promptly as practicable, but in any
event within ninety  calendar days following the Closing Date, the  Stockholders
shall deliver to NSAP the Closing Balance Sheet,  which shall fairly present the
combined  financial  position of the  Acquired  Entities at the Closing  Date in
conformity with U.S. GAAP applied on a basis  consistent with the preparation of
the Reference  Balance  Sheet.  Subject to Section  2.08(b)  below,  the Closing
Balance Sheet  delivered by the  Stockholders  to NSAP shall be deemed to be and
shall be final, binding and conclusive on the parties hereto.


<PAGE>

               (b)  Disputes.  NSAP may  dispute any  amounts  reflected  on the
Closing  Balance Sheet to the extent the net effect of such disputed  amounts in
the aggregate  would affect the Net Asset reflected on the Closing Balance Sheet
by more than $1,000,000, but only on the basis that the amounts reflected on the
Closing  Balance Sheet were not arrived at in accordance  with U.S. GAAP applied
on a basis  consistent  with the  preparation  of the Reference  Balance  Sheet;
provided,   however,   that  NSAP  shall   have   notified   the   Stockholders'
Representative  in writing of each disputed item,  specifying the amount thereof
in dispute and setting forth, in reasonable  detail, the basis for such dispute,
within 30 Business  Days of the  Stockholders'  delivery of the Closing  Balance
Sheet to NSAP. In the event of such a dispute, the Stockholders' Accountants and
NSAP's  Accountants  shall  attempt  to  reconcile  their  differences,  and any
resolution  by them as to any  disputed  amounts  shall be  final,  binding  and
conclusive on the parties hereto.  If the  Stockholders'  Accountants and NSAP's
Accountants  are unable to reach a  resolution  with such effect  within  twenty
Business Days after receipt by NSAP and NSAP's  Accountants of the Stockholders'
Representative's  written notice of dispute,  the Stockholders'  Accountants and
NSAP  shall  submit  the  items  remaining  in  dispute  for  resolution  to  an
independent  accounting firm of international  reputation mutually acceptable to
NSAP and the Stockholders  (the  "Independent  Accounting  Firm"),  which shall,
within 90 Business Days after such submission,  determine and report to NSAP and
the  Stockholders  upon such remaining  disputed items, and such report shall be
final,  binding  and  conclusive  on the  Stockholders  and  NSAP.  The fees and
disbursements of the Independent  Accounting Firm shall be allocated between the
Stockholders  and NSAP in the same proportion that the aggregate  amount of such
remaining disputed items so submitted to the Independent Accounting Firm that is
unsuccessfully  disputed  by each  such  party  (as  finally  determined  by the
Independent  Accounting  Firm)  bears  to the  total  amount  of such  remaining
disputed items so submitted. In acting under this Agreement, NSAP's Accountants,
the  Stockholders'  Accountants  and the  Independent  Accounting  Firm shall be
entitled to the privileges and immunities of arbitrators.

               (c) Adjustment of Consideration.  The Closing Balance Sheet shall
be deemed  final for the  purposes of this  Section 2.08 upon the earlier of (A)
the  failure of NSAP to notify  the  Stockholders'  Representative  of a dispute
within 30 Business  Days of the  Stockholders'  delivery of the Closing  Balance
Sheet to NSAP, (B) the resolution of all disputes,  pursuant to Section 2.08(b),
by NSAP's  Accountants and the Stockholders'  Accountants and (C) the resolution
of all disputes,  pursuant to Section  2.08(b),  by the  Independent  Accounting
Firm.  Within 10 Business  Days after the  Closing  Balance  Sheet being  deemed
final, an adjustment to the  consideration  given to the Stockholders for the Nu
Skin Shares shall be made as follows:

               (i) in the  event  that  the net  asset  value  reflected  on the
        Reference  Balance  Sheet  exceeds the net asset value  reflected on the
        Closing Balance Sheet, then the consideration issued to the Stockholders
        for the Nu Skin Shares shall be adjusted  downward in an amount equal to
        such excess (the  "Downward  Adjustment").  NSAP shall  deliver  written
        notice to each Stockholder  specifying each Stockholder's pro rata share
        of such  Downward  Adjustment,  and each  Stockholder  shall,  within 10
        Business Days of his receipt of such

<PAGE>

        notice  remit to NSAP the number of shares of NSAP Common Stock equal to
        his pro rata  share of such  Downward  Adjustment  to be  calculated  by
        dividing the Downward Adjustment by the average of the closing price per
        share of NSAP  Common  Stock on the New York Stock  Exchange  for the 20
        consecutive  trading days ending on the date five days prior to the date
        of such remittance; and

               (ii) in the  event  that the net  asset  value  reflected  on the
        Closing  Balance  Sheet  exceeds  the net asset value  reflected  on the
        Reference  Balance  Sheet,   then  the   consideration   issued  to  the
        Stockholders  for the Nu Skin  Shares  shall be  adjusted  upward  in an
        amount  equal to such excess (the "Upward  Adjustment")  and NSAP shall,
        within 10 Business Days of such determination, pay the Upward Adjustment
        by  issuing to the  Stockholders  NSAP  Common  Stock in an amount to be
        calculated by dividing the Upward  Adjustment by the Average NSAP Common
        Stock Price at Closing.  Each Stockholder will receive a pro rata number
        of such shares of NSAP Common Stock that is in  proportion to the number
        of NSI Shares  originally  transferred by such  Stockholder  pursuant to
        Section 2.01.


               SECTION  2.09.  Conversion  and Optional  Redemption  of Series A
Preferred  Stock/Common Stock. (a) The Series A Preferred Shares shall,  subject
to the approval of the Stockholders of NSAP, be converted into NSAP Common Stock
in accordance  with,  and subject to, the terms and  conditions set forth in the
certificate of designation  (the  "Certificate of Designation") to be filed with
the  Secretary  of State of the State of  Delaware  in respect of such  Series A
Preferred Shares,  substantially in the form of Exhibit B hereto. NSAP shall use
its best efforts to obtain such  approval  from its  Stockholders  at its Annual
Meeting of  Stockholders  to be held in April  1998.  If the  conversion  of the
Preferred  Shares into NSAP Common Stock has not been  approved by September 30,
1998, then at any time thereafter, NSAP shall have the right, exercisable at its
sole  discretion,  to  redeem  the  Series A  Preferred  Shares  issued  to each
Stockholder,  in whole  but not in part,  in the  manner  and upon the terms and
conditions set forth in the Certificate of Designation.

               (b) In the event that the Series A Preferred Shares are converted
into NSAP  Common  Stock in  accordance  with,  and  subject  to,  the terms and
conditions  set forth in the  Certificate  of  Designation,  NSAP shall have the
right to  redeem  such  NSAP  Common  Stock,  in whole  but not in part,  at the
following  redemption price (the "Common Stock  Redemption  Price") based on the
Average NSAP Common Stock Price at Closing during the 12-month periods beginning
on the date the Series A Preferred  Shares are converted  into NSAP Common Stock
for each of the years set forth below:


<PAGE>

                                                   Common Stock
                   Year                         Redemption Price
                  ------                       ------------------
                   1998                                100%
                   1999                                120%
                   2000                                140%
                   2001                                160%
                   2002                                180%
                   2003                                200%

               NSAP's right of redemption shall commence  immediately  following
the issuance of such NSAP Common Stock and shall expire on the sixth anniversary
of the date the Series A Preferred Shares were converted into NSAP Common Stock.
Notwithstanding  the  foregoing,  NSAP's  right to redeem the NSAP Common  Stock
issued to the  Stockholders is conditioned  upon (i) the Common Stock Redemption
Price being no more than 100% of the  average of the closing  price per share of
NSAP Common Stock on the New York Stock Exchange for the 20 consecutive  trading
days ending on the trading  date that is five  trading days prior to the date of
such  redemption  and  (ii)  NSAP  receiving  the  written  consent  of at least
two-thirds (2/3) of the independent members of its Board of Directors.  Payments
by NSAP to the Stockholders under this Section 2.09(b) shall be made by check or
wire transfer in immediately  available funds to an account specified in writing
to NSAP by each such  Stockholder  no later  than two  Business  Days  after the
Redemption  Date;  provided,  however,  that in no event  shall the failure by a
Stockholder  to specify such an account  relieve NSAP of its payment  obligation
under this Section 2.09(b).

               (c) In the  event  that  NSAP  elects  to  exercise  its right of
redemption  under  Sections  2.09(a)  or  2.09(b),  NSAP  shall  deliver to each
Stockholder a written notice (the "Notice of  Redemption")  which  specifies the
number of Series A Preferred Shares or NSAP Common Stock, as the case may be, to
be redeemed  from such  Stockholder,  the Common Stock  Redemption  Price or the
redemption price for the Preferred Shares,  as applicable,  and the date of such
redemption (the "Redemption  Date"),  which shall be not less than 20 days after
the date on which such Notice of Redemption is given.  On the  Redemption  Date,
the  Stockholders  shall each deliver the specified number of Series A Preferred
Shares or the NSAP Common Stock,  as the case may be, to NSAP against payment of
the amount due to such  Stockholders  pursuant to  Sections  2.09(a) and 2.09(b)
above.

               SECTION 2.10. Tax Free  Transaction.  The parties intend that the
Stock Acquisitions  contemplated by this Agreement qualify,  in part, for United
States  federal income tax purposes as tax-free  exchanges  under Section 351 of
the Code.

               SECTION 2.11.  Termination of "S" Corporation Status. As a result
of the Stock  Acquisitions,  the Acquired  Entities will cease to qualify as "S"
corporations  within the meaning of Section  1361(a) of the Code and will become
"C" corporations within the meaning of Section

<PAGE>

1361(a)(2) of the Code,  which will join in filing  consolidated  federal income
tax returns with NSAP as the common parent.

               SECTION 2.12.  Appointment of Stockholders'  Representative.  The
Stockholders hereby appoint each of Keith R. Halls and Steven J. Lund (each such
person,  whether  acting  singly or in concert,  and any successor or successors
being the  "Stockholders'  Representative")  as their legal  representative  and
Attorney-in-Fact  (i) to do any and all things and  execute  all  documents  and
papers, in each Stockholder's name, place and stead, in any way such Stockholder
could do if  personally  present,  in  connection  with this  Agreement  and the
transactions contemplated hereby,  including,  without limitation, to (i) amend,
cancel or extend, or waive the terms of this Agreement, the Stockholders' Escrow
Agreement or any other ancillary  documents or agreements prepared in connection
with this Agreement,  (ii) provide the notices of dispute and adjustments to the
consideration  pursuant  to  Section  2.08,  (iii)  accept and  deliver  shares,
promissory  notes or cash in the amount of any  fractional  share  amount due to
each  Stockholder,  on  behalf of such  Stockholders,  (iv) act on behalf of the
Stockholders with respect to claims  (including the settlement  thereof) made by
NSAP or the Stockholders for indemnification pursuant to Articles VIII and X and
with  respect to any  actions to be taken by the  Stockholders  pursuant  to the
terms of the  Stockholders'  Escrow Agreement and (vi) accept,  on behalf of the
Stockholders,  all notices  required to be delivered to the  Stockholders  under
this   Agreement.   In  the  event  that  one  or  both  of  the   Stockholders'
Representatives  becomes  unable or  unwilling  to continue  in his  capacity as
Stockholders'  Representative,   the  Stockholders  shall  appoint  a  successor
Stockholders' Representative by written notice to NSAP. All references herein to
"Stockholders'  Representative"  shall include any such successor  Stockholders'
Representative.  The  Stockholders  hereby  consent to the taking of any and all
actions and the making of any decisions required or permitted to be taken by the
Stockholders'  Representative  under this Agreement or the Stockholders'  Escrow
Agreement.  The  Stockholders  shall  be  bound  by  all  actions  taken  by the
Stockholders'  Representative in his capacity thereof. NSAP shall be entitled to
rely,  as being  binding  upon each of the  Stockholders,  any document or other
paper  believed  by it to be the  genuine and correct and to have been signed or
sent by the  Stockholders'  Representative,  and NSAP shall not be liable to the
Stockholders for any action taken or omitted to be taken by it in such reliance.
Copies of any notice given by NSAP to the Stockholders'  Representative shall be
provided to each of those persons specified in Section 11.02.


                                   ARTICLE III

               REPRESENTATIONS AND WARRANTIES OF THE STOCKHOLDERS

               As an  inducement  to NSAP to  enter  into  this  Agreement,  the
Stockholders hereby represent and warrant to NSAP as follows:


<PAGE>

               SECTION 3.01.  Organization,  Authority and  Qualification of the
Acquired Entities; Execution and Delivery. (a) Each of the Acquired Entities (i)
is a corporation duly organized, validly existing and in good standing under the
laws  of  its  respective  jurisdictions  of  incorporation  (both  foreign  and
domestic,  as the case may be) (ii) has all the necessary power and authority to
own, operate or lease the properties and assets now owned, operated or leased by
such  Acquired  Entity  and to  carry  on the  business  as it has  been  and is
currently conducted by such Acquired Entity.

        (b) Each of the  Acquired  Entities is duly  licensed or qualified to do
business and is in good standing in each  jurisdiction  in which the  properties
owned or leased by it or the operation of its business  makes such  licensing or
qualification necessary or desirable, except where the failure to be so licensed
or  qualified  would not result in a Material  Adverse  Effect on such  Acquired
Entity.  Section  3.01(b)  of the  Disclosure  Schedule  sets  forth  all of the
jurisdictions in which each Acquired Entity is so licensed or qualified.

        (c) All corporate  actions taken by the Acquired Entities have been duly
authorized,  and the  Acquired  Entities  have not taken any action  that in any
respect conflicts with, constitutes a default under or results in a violation of
any provision of their  respective  Certificates of Incorporation or By-laws (or
similar organizational  documents).  True and correct copies of the Certificates
of  Incorporation  and  By-laws  (or similar  organizational  documents)  of the
Acquired Entities,  each as in effect on the date hereof, have been delivered by
the Stockholders to NSAP.

               SECTION 3.02.  Due  Execution  and Delivery by the  Stockholders.
This Agreement has been duly executed and delivered by each of the Stockholders,
and (assuming due authorization,  execution and delivery by NSAP) this Agreement
constitutes  a  legal,   valid  and  binding   obligation  of  the  Stockholders
enforceable  against the  Stockholders in accordance  with its terms,  except as
enforcement  may be limited by  bankruptcy,  insolvency  or other  similar  laws
affecting the  enforcement  of creditors'  rights  generally and except that the
availability of equitable remedies,  including specific performance,  is subject
to the  discretion  of the court  before  which any  proceeding  therefor may be
brought.

               SECTION 3.03. Capital Stock of Acquired  Entities;  Stockholders'
Ownership of Nu Skin Shares.  (a) The  authorized  capital  stock of each of the
Acquired  Entities is as set forth on Schedule A attached hereto. As of the date
hereof,  all  of  the  Nu  Skin  Shares  are  validly  issued,  fully  paid  and
nonassessable  and none of the issued and  outstanding Nu Skin Shares was issued
in violation of any preemptive  rights.  Except as set forth in this  Agreement,
there  are  no  options,  warrants,  convertible  securities  or  other  rights,
agreements, arrangements or commitments of any character relating to the capital
stock of the Acquired  Entities or obligating the  Stockholders  or the Acquired
Entities to issue or sell any shares of capital stock of, or any other  interest
in, such Acquired Entities.  There are no outstanding contractual obligations of
any of the Acquired  Entities to repurchase,  redeem or otherwise acquire any of
their respective shares or to provide

<PAGE>

funds to, or make any investment (in the form of a loan, capital contribution or
otherwise) in, any other Person.

               (b) As of the date  hereof,  each  Stockholder  is, and as of the
Closing Date each  Stockholder  shall be, the record and beneficial owner of and
have good and valid title to such Stockholder's respective Nu Skin Shares as set
forth on Schedule A hereto as being owned by such Stockholder, free and clear of
all  Encumbrances   (except  as  provided  in  the  Stockholders   Agreement  or
restrictions  on  transfer  imposed  by  applicable   securities   laws).   Upon
consummation of the transactions contemplated by this Agreement and registration
of the Nu Skin  Shares  in the name of NSAP,  NSAP will own all the  issued  and
outstanding  capital  stock  of the  Acquired  Entities  free  and  clear of all
Encumbrances.  Upon  consummation  of  the  transactions  contemplated  by  this
Agreement, the Nu Skin Shares will be fully paid and nonassessable. There are no
voting  trusts,   stockholder   agreements,   proxies  or  other  agreements  or
understandings in effect with respect to the voting or transfer of any of the Nu
Skin Shares, except for those voting trusts, stockholder agreements,  proxies or
other agreements whose terms do not and will not prevent the consummation of the
Stock Acquisition or the transactions described herein or whose terms shall have
been  amended or modified so as to not  prevent  the  consummation  of the Stock
Acquisition or the transactions described herein.

               (c) The  stock  registers  of the  Acquired  Entities  accurately
record:  (i) the name and address of each Person owning the respective shares of
such  Acquired  Entities  and (ii) the  certificate  number of each  certificate
evidencing  shares  issued  by such  Acquired  Entities,  the  number  of shares
evidenced  by each such  certificate,  the date of issuance  thereof and, in the
case of cancellation, the date of cancellation.

               SECTION 3.04.  Corporate  Books and Records.  The minute books of
the Acquired  Entities  contain  accurate records of all meetings and accurately
reflect all other actions taken by the stockholders, Boards of Directors and all
committees  of the Boards of Directors of such Acquired  Entities.  Complete and
accurate  copies of all such  minute  books and of the  stock  registers  of the
Acquired Entities have been provided by the Stockholders to NSAP.

               SECTION 3.05. No Conflict. Assuming that all consents, approvals,
authorizations  and other  actions  described in Section 3.06 have been obtained
and all  filings  and  notifications  listed in Section  3.06 of the  Disclosure
Schedule  have been  made,  the  execution,  delivery  and  performance  of this
Agreement  by  the   Stockholders  and  the  consummation  of  the  transactions
contemplated  herein in the manner  contemplated  hereby do not and will not (a)
violate,  conflict  with or result in the breach of any provision of the charter
or by-laws (or similar  organizational  documents) of any Acquired  Entity,  (b)
conflict with or violate (or cause an event which could have a Material  Adverse
Effect  as a  result  of)  any  Law  or  Governmental  Order  applicable  to the
Stockholders, any Acquired Entity, or any of their respective assets, properties
or  businesses,  or (c)  conflict  with,  result in any breach of,  constitute a
default (or event which with the giving of

<PAGE>

notice or lapse of time,  or both,  would become a default)  under,  require any
consent  under,  or  give  to  others  any  rights  of  termination,  amendment,
acceleration,  suspension,  revocation  or  cancellation  of,  or  result in the
creation of any Encumbrance on any of the Nu Skin Shares or on any of the assets
or properties of the  Stockholders or any Acquired Entity pursuant to, any note,
bond, mortgage or indenture,  contract,  agreement,  lease,  sublease,  license,
permit,  franchise or other  instrument or arrangement to which the Stockholders
or the  Acquired  Entities  are a party or by which any of the Nu Skin Shares or
any of such assets or properties  are bound or affected.  Except as set forth in
Section 3.05 of the Disclosure Schedule, no material amounts will become payable
by any  Acquired  Entity to any former or current  directors  or officers of any
Acquired  Entity  as  a  result  of  or  in  connection  with  the  transactions
contemplated by this Agreement.

               SECTION 3.06. Governmental Consents and Approvals. The execution,
delivery and performance of this Agreement by the Stockholders does not and will
not require any consent,  approval,  authorization or other order of, action by,
filing with or notification to any Governmental Authority or third party, except
(a) as  described  in  Section  3.06  of the  Disclosure  Schedule  and  (b) the
notification requirements of the HSR Act.

               SECTION   3.07.   Financial   Information,   Books  and  Records,
Projections  and Operating Data. (a) True and complete copies of (i) the audited
combined  balance  sheet of the  Acquired  Entities for each of the three fiscal
years ended as of  December  31,  1997,  and the related  audited  statement  of
income,  retained  earnings,  stockholders'  equity  and  changes  in  financial
position of the Acquired Entities, together with all related notes and schedules
thereto,  accompanied by the reports thereon of the  Stockholders'  Accountants,
and (ii) the unaudited Reference Balance Sheet (collectively  referred to herein
as the  "Financial  Statements")  have been  delivered  (or,  in the case of the
audited  balance sheet and statement,  will be delivered when  available) by the
Stockholders to NSAP. The Financial Statements, (including the Reference Balance
Sheet) (i) were  prepared  in  accordance  with the books of  account  and other
financial  records of the Acquired  Entities,  (ii) present  fairly the combined
financial  condition and results of  operations of such Acquired  Entities as of
the dates thereof or for the periods covered  thereby,  (iii) have been prepared
in  accordance  with  U.S.  GAAP  applied  on a basis  consistent  with the past
practices of such Acquired Entities and (iv) include all adjustments (consisting
only of normal recurring accruals) that are necessary for a fair presentation of
the  financial  condition  of such  Acquired  Entities  and the  results  of the
operations of such Acquired  Entities as of the dates thereof or for the periods
covered thereby.

               (b) The books of  account  and other  financial  records  of each
Acquired Entity:  (i) reflect all items of income and expense and all assets and
Liabilities  required  to be  reflected  therein in  accordance  with U.S.  GAAP
applied on a basis  consistent with the past practices of such Acquired  Entity,
(ii) are in all material  respects  complete and correct,  and do not contain or
reflect  any  material   inaccuracies  or  discrepancies  and  (iii)  have  been
maintained in accordance with good business and accounting practices.

<PAGE>

               SECTION  3.08.   No   Undisclosed   Liabilities.   There  are  no
Liabilities of the Acquired  Entities,  other than Liabilities (i) reflected and
reserved against on the Reference  Balance Sheet, (ii) disclosed in Section 3.08
of the Disclosure Schedule or (iii) incurred since the date of this Agreement in
the ordinary course of the business,  consistent with the past practice,  of the
Acquired  Entities and which do not and will not have a Material  Adverse Effect
on such Acquired Entities. Reserves are reflected on the Reference Balance Sheet
against all  Liabilities  of the  Acquired  Entities  in amounts  that have been
established  on a basis  consistent  with the  past  practices  of the  Acquired
Entities and in accordance with U.S. GAAP.

               SECTION  3.09.  Acquired  Assets.  Except as disclosed in Section
3.09 of the Disclosure Schedule, each asset of the Acquired Entities (including,
without limitation,  the benefit of any licenses,  leases or other agreements or
arrangements)  acquired since the Reference Balance Sheet Date has been acquired
for  consideration not more than the fair market value of such asset at the date
of such acquisition.

               SECTION 3.10. Conduct in the Ordinary Course;  Absence of Certain
Changes,  Events and Conditions.  Since the Reference Balance Sheet Date, except
as disclosed in Section 3.10 of the  Disclosure  Schedule,  the business of each
Acquired  Entity has been conducted in the ordinary  course and consistent  with
past practice.  As amplification and not limitation of the foregoing,  except as
disclosed  in  Section  3.10 of the  Disclosure  Schedule,  since the  Reference
Balance Sheet Date, each Acquired Entity has not:

               (i) permitted or allowed any of the assets or properties (whether
        tangible or  intangible)  of the Acquired  Entity to be subjected to any
        Encumbrance,  other than Permitted  Encumbrances and  Encumbrances  that
        will be released at or prior to the Closing;

               (ii) except in the ordinary  course of business  consistent  with
        past  practice,  discharged  or  otherwise  obtained  the release of any
        Encumbrance or paid or otherwise  discharged  any Liability,  other than
        current liabilities reflected on the Reference Balance Sheet and current
        liabilities  incurred in the ordinary course of business consistent with
        past practice since the Reference Balance Sheet Date;

               (iii)  made  any  loan  to,  guaranteed  any  Indebtedness  of or
        otherwise incurred any Indebtedness on behalf of any Person;

               (iv) failed to pay any creditor any amount owed to such  creditor
        when due;

               (v) redeemed any of the capital  stock or declared,  made or paid
        any  dividends or  distributions  (whether in cash,  securities or other
        property) to the holders of capital stock of the Acquired Entity;


<PAGE>

               (vi)  made any  material  changes  in the  customary  methods  of
        operations  of  the  Acquired  Entity,  including,  without  limitation,
        practices   and   policies   relating  to   manufacturing,   purchasing,
        Inventories, marketing, selling and pricing;

               (vii) made any capital  expenditure or commitment for any capital
        expenditure  in excess  of  $100,000  individually  or  $250,000  in the
        aggregate,  other than as described  in Section  3.10 of the  Disclosure
        Schedule;

               (viii)  sold,  transferred,   leased,   subleased,   licensed  or
        otherwise disposed of any properties or assets,  real, personal or mixed
        (including,  without  limitation,  leasehold  interests  and  intangible
        assets),  other than the sale of Inventories  in the ordinary  course of
        business consistent with past practice;

               (ix)  issued or sold any  capital  stock,  notes,  bonds or other
        securities,  or any option,  warrant or other right to acquire the same,
        of, or any other interest in, the Acquired Entity;

               (x) written  down or written up (or failed to write down or write
        up in accordance with U.S. GAAP consistent with past practice) the value
        of any Inventories or receivables or revalued any assets of the Acquired
        Entity other than in the  ordinary  course of business  consistent  with
        past practice and in accordance with U.S. GAAP;

               (xi) amended,  terminated,  canceled or compromised  any material
        claims of the Acquired  Entity or waived any other rights of substantial
        value to the Acquired Entity;

               (xii) failed to maintain the Assets held by it in accordance with
        good business practice and in good operating condition and repair;

               (xiii) allowed any Permit or Environmental Permit that was issued
        or relates to the Acquired  Entity or otherwise  relates to any Asset to
        lapse or terminate  or failed to renew any such Permit or  Environmental
        Permit or any insurance  policy that is scheduled to terminate or expire
        within 45 calendar days of the Closing Date;

               (xiv) incurred any Indebtedness,  excluding purchases of products
        from  NSI,  in  excess  of  $100,000  individually  or  $250,000  in the
        aggregate;

               (xv) disclosed any secret or confidential  Intellectual  Property
        (except by way of issuance of a patent or to  professional  advisors) or
        permitted to lapse or go  abandoned  any  Intellectual  Property (or any
        registration  or grant thereof or any application  relating  thereto) to
        which,  or under  which,  the  Acquired  Entity  has any  right,  title,
        interest or license;

<PAGE>

               (xvi)  made  any  express  or  deemed   election  or  settled  or
        compromised any Liability, with respect to Taxes of the Acquired Entity;

               (xvii)  suffered any casualty  loss or damage with respect to any
        of the Assets which in the  aggregate  have a  replacement  cost of more
        than  $250,000,  whether  or not such  loss or  damage  shall  have been
        covered by insurance;

               (xviii)     suffered any Material Adverse Effect; or

               (xix) agreed, whether in writing or otherwise, to take any of the
        actions  specified  in this  Section  3.10 or  granted  any  options  to
        purchase,  rights of first  refusal,  rights of first offer or any other
        similar  rights  or  commitments  with  respect  to any  of the  actions
        specified in this Section 3.10, except as expressly contemplated by this
        Agreement.

               SECTION 3.11. Litigation.  Except as set forth in Section 3.11 of
the Disclosure  Schedule (which,  with respect to each Action disclosed therein,
sets forth: the parties,  nature of the proceeding,  date and method  commenced,
amount of damages or other relief sought and, if  applicable,  paid or granted),
there are no Actions by or against  any  Acquired  Entity (or by or against  the
Stockholders or any Affiliate  thereof and relating to any Acquired Entity ), or
affecting any of the Assets,  pending before any Governmental  Authority (or, to
the best  knowledge  of the  Stockholders  after due inquiry,  threatened  to be
brought by or before any Governmental Authority).  None of the matters disclosed
in Section 3.11 of the  Disclosure  Schedule  has or has had a Material  Adverse
Effect  or  could  affect  the  legality,  validity  or  enforceability  of this
Agreement or the consummation of the transactions contemplated hereby. Except as
set forth in Section 3.11 of the Disclosure Schedule,  none of the Assets of any
Acquired Entity is subject to any Governmental Order (nor, to the best knowledge
of the Stockholders  after due inquiry,  are there any such Governmental  Orders
threatened to be imposed by any  Governmental  Authority) which has or has had a
Material Adverse Effect.

               SECTION 3.12 Compliance with Laws. Except as set forth in Section
3.12 of the Disclosure  Schedule,  each Acquired  Entity has, at all times since
its  formation,  conducted  and  continues to conduct its business in accordance
with all Laws and Governmental  Orders applicable to such Acquired Entity or any
of the Assets or the Business,  and such Acquired  Entity is not in violation of
any such Law or Governmental Order.

               SECTION  3.13.   Environmental  and  Safety  Matters.  Except  as
disclosed  in Section  3.13 of the  Disclosure  Schedule,  each of the  Acquired
Entities is in compliance  with all applicable  Environmental  Laws and with the
provisions of all federal,  state, local and foreign laws relating to pollution,
protection of the environment or occupational safety and health applicable to it
or  to  the  Real  Property  or to  the  use,  operation  or  occupancy  thereof
(collectively,  the "Permits"). None of the Acquired Entities has engaged in any
activity in

<PAGE>

material  violation  of any  applicable  Environmental  Law or  provision of any
federal, state or local law relating to pollution, protection of the environment
or  occupational  safety and  health.  None of the  Acquired  Entities  have any
material liability,  absolute or contingent,  under any applicable Environmental
Law or federal,  state or local law  relating to  pollution,  protection  of the
environment or occupational safety and health.

               SECTION 3.14. Material Contracts. (a) the following contracts and
agreements  (including,  without limitation,  oral and informal arrangements) of
each  Acquired  Entity  (together  with all  contracts,  agreements,  leases and
subleases   concerning   the  management  or  operation  of  any  Real  Property
(including,  without limitation,  brokerage contracts) described in Section 3.16
of this  Agreement) to which such Acquired  Entity is a party and all agreements
relating to Intellectual  Property  described in Section 3.15 of this Agreement,
are herein referred to as the "Material Contracts"):

               (i) each  contract and  agreement  for the purchase of Inventory,
        spare parts,  other materials or personal  property with any supplier or
        for the furnishing of services to any Acquired Entity under the terms of
        which  such  Acquired  Entity:  (A) is likely to pay or  otherwise  give
        consideration of more than $250,000 in the aggregate during the calendar
        year ending  December 31, 1998,  (B) is likely to pay or otherwise  give
        consideration  of more than $500,000 in the aggregate over the remaining
        term of such  contract or (C) cannot be canceled by the Acquired  Entity
        without  penalty  or  further  payment  and  without  more than 30 days'
        notice;

               (ii) each  contract  and  agreement  for the sale of Inventory or
        other  personal  property  or for  the  furnishing  of  services  by the
        Acquired Entity which:  (A) is likely to involve  consideration  of more
        than $250,000 in the aggregate  during the calendar year ending December
        31, 1998, (B) is likely to involve  consideration  of more than $500,000
        in the aggregate  over the remaining  term of the contract or (C) cannot
        be canceled by the Acquired  Entity without  penalty or further  payment
        and without more than 30 days' notice;

               (iii)   all   broker,   Distributor,    dealer,    manufacturer's
        representative,  franchise,  agency,  sales promotion,  market research,
        marketing  consulting and advertising  contracts and agreements to which
        any Acquired Entity is a party;

               (iv) all  management  contracts  and contracts  with  independent
        contractors  or  consultants  (or  similar  arrangements)  to which  any
        Acquired Entity is a party and which are not cancelable  without penalty
        or further payment and without more than 30 days' notice;

               (v) all contracts and agreements  relating to Indebtedness of any
        Acquired Entity ;


<PAGE>

               (vi) all contracts and agreements with any Governmental Authority
        to which any Acquired Entity is a party;

               (vii) all contracts and agreements that limit or purport to limit
        the ability of any Acquired Entity to compete in any line of business or
        with any Person or in any geographic area or during any period of time;

               (viii) all contracts and agreements  providing for benefits under
        any Plan of any Acquired Entity; and

               (ix) all other  contracts and  agreements  whether or not made in
        the  ordinary  course of  business,  which are  material to any Acquired
        Entity.

               For purposes of this Section 3.14 and Sections 3.15 and 3.16, the
term  "lease"  shall  include  any and  all  leases,  subleases,  sale/leaseback
agreements or similar arrangements.

               (b)  Except as  disclosed  in Section  3.14(b) of the  Disclosure
Schedule,  each Material  Contract:  (i) is valid and binding on the  respective
parties  thereto  and is in full  force and  effect  and (ii) as a result of the
consummation of the transactions  contemplated by this Agreement,  except to the
extent that any consents set forth in Section  3.06 of the  Disclosure  Schedule
are not  obtained,  shall not be  terminated  or  result  in a penalty  or other
adverse consequence.  None of the Acquired Entities are in breach of, or default
under, any Material Contract.

               (c)  Except as  disclosed  in Section  3.14(c) of the  Disclosure
Schedule,  no other  party to any  Material  Contract  is in breach  thereof  or
default thereunder.

               (d)  Except as  disclosed  in Section  3.14(d) of the  Disclosure
Schedule,  there is no  contract,  agreement or other  arrangement  granting any
Person any preferential right to purchase,  other than in the ordinary course of
business  consistent with past practice,  any of the properties or assets of any
of the Acquired Entities.

               SECTION  3.15.  Intellectual  Property.  (a) Except as  otherwise
described in Section 3.15(a)(i) of the Disclosure Schedule, in each case where a
registration  or patent or  application  for  registration  or patent is held by
assignment,  the assignment  has been duly recorded with the State,  national or
foreign Trademark Office from which the original  registration  issued or before
which the  application  for  registration  is pending.  Except as  disclosed  in
Section 3.15(a)(ii) of the Disclosure Schedule, to the best of the Stockholders'
knowledge  the  rights  of the  Acquired  Entities  in or to  such  Intellectual
Property do not conflict with or infringe on the rights of any other Person, and
neither the  Stockholders  nor any of the Acquired  Entities  have  received any
claim or written notice from any Person, to such effect.

<PAGE>

               (b)  Except as  disclosed  in Section  3.15(b) of the  Disclosure
Schedule:  (i) all the  Owned  Intellectual  Property  is owned by the  Acquired
Entities free and clear of any Encumbrance and (ii) no Actions have been made or
asserted or are pending (nor, to the best  knowledge of the  Stockholders  after
due inquiry,  has any such Action been threatened) against the Acquired Entities
either (A) based upon or  challenging  or seeking to deny or restrict the use by
such Acquired Entities of any of the Owned Intellectual Property or (B) alleging
that any services  provided,  or products  manufactured  or sold by the Acquired
Entities are being provided, manufactured or sold in violation of any patents or
trademarks,  or any other  rights of any Person.  To the best  knowledge  of the
Stockholders  after due  inquiry,  no Person is using any  patents,  copyrights,
trademarks,  service marks,  trade names, trade secrets or similar property that
are confusingly similar to the Owned Intellectual Property or that infringe upon
the Owned  Intellectual  Property  or upon the rights of the  Acquired  Entities
therein.  Except as disclosed  in Section  3.15(b) of the  Disclosure  Schedule,
neither the Stockholders  nor the Acquired  Entities have granted any license or
other right to any other Person with respect to the Owned Intellectual Property.
The  consummation  of the  transactions  contemplated by this Agreement will not
result  in the  termination  or  impairment  of any  of the  Owned  Intellectual
Property.

               (c) With respect to all Licensed  Intellectual Property and Owned
Intellectual  Property,  the registered user provisions of all nations requiring
such registrations have been complied with.

               (d) The  Stockholders  have all the licenses and  sublicenses for
Licensed Intellectual Property used in the operation of the Business and any and
all ancillary documents  pertaining thereto (including,  but not limited to, all
amendments, consents and evidence of commencement dates and expiration dates).
With respect to each of such licenses and sublicenses:

               (i) such  license  or  sublicense,  together  with all  ancillary
        documents  referenced in the first sentence of this Section 3.15(d),  is
        valid and binding and in full force and effect and represents the entire
        agreement  between the respective  licensor and licensee with respect to
        the subject matter of such license or sublicense;

               (ii) except as otherwise set forth in Section  3.15(d)(ii) of the
        Disclosure  Schedule,  such license or  sublicense  will not cease to be
        valid and  binding  and in full force and effect on terms  identical  to
        those  currently  in  effect  as a  result  of the  consummation  of the
        transactions  contemplated by this Agreement,  nor will the consummation
        of the transactions  contemplated by this Agreement  constitute a breach
        or  default  under such  license or  sublicense  or  otherwise  give the
        licensor or sublicensor a right to terminate such license or sublicense;

               (iii) except as otherwise  disclosed in Section  3.15(d)(iii)  of
        the  Disclosure   Schedule,   with  respect  to  each  such  license  or
        sublicense: (A) neither the Stockholders

<PAGE>

        nor any  Acquired  Entity  has  received  any notice of  termination  or
        cancellation  under  such  license  or  sublicense  and no  licensor  or
        sublicensor  has any right of  termination  or  cancellation  under such
        license  or  sublicense  except in  connection  with the  default  of an
        Acquired  Entity  thereunder,  (B)  neither  the  Stockholders  nor  any
        Acquired  Entity has  received  any notice of a breach or default  under
        such license or sublicense,  which breach or default has not been cured,
        and (C) neither the  Stockholders nor any Acquired Entity has granted to
        any other Person any rights, adverse or otherwise, under such license or
        sublicense;

               (iv) neither the Stockholders  nor any Acquired  Entity,  nor (to
        the best  knowledge  of the  Stockholders  after due  inquiry) any other
        party to such  license  or  sublicense  is in breach or  default  in any
        material respect,  and, to the best knowledge of the Stockholders  after
        due inquiry,  no event has occurred  that,  with notice or lapse of time
        would  constitute  such a  breach  or  default  or  permit  termination,
        modification or acceleration under such license or sublicense;

               (v) no Actions have been made or asserted or are pending (nor, to
        the best knowledge of the Stockholders  after due inquiry,  has any such
        Action been  threatened)  against any Acquired  Entity  either (A) based
        upon or  challenging  or  seeking  to deny or  restrict  the use by such
        Acquired  Entity of any of the  Licensed  Intellectual  Property  or (B)
        alleging  that any  Licensed  Intellectual  Property is being  licensed,
        sublicensed  or used in violation of any patents or  trademarks,  or any
        other rights of any Person; and

               (vi) to the best knowledge of the Stockholders after due inquiry,
        no Person is using any patents, copyrights,  trademarks,  service marks,
        trade names,  trade  secrets or similar  property  that are  confusingly
        similar to the Licensed  Intellectual Property or that infringe upon the
        Licensed Intellectual Property or upon the rights of any Acquired Entity
        therein.

               (e)  Except as set forth in  Section  3.15(e)  of the  Disclosure
Schedule,  the  Stockholders  are not aware of any reason that would prevent any
pending applications to register trademarks,  service marks or copyrights or any
pending patent applications from being granted.

               (f) The Intellectual  Property  described in this Section 3.15 of
this  Agreement  constitutes  all  the  Intellectual  Property  used  or held or
intended to be used by any Acquired  Entity or forming a part of, used,  held or
intended  to be used in, and all such  Intellectual  Property  necessary  in the
conduct of, the Business of the  Acquired  Entities and there are no other items
of Intellectual Property that are material to any Acquired Entity.

               SECTION  3.16.  Real  Property.  (a)  Section  3.16(a)(i)  of the
Disclosure  Schedule  lists:  the street  address  of each  parcel of Owned Real
Property. Section 3.16(a)(ii) of the

<PAGE>

Disclosure  Schedule  lists the  street  address of each  parcel of Leased  Real
Property,  the identity of the lessor and lessee thereof and the lease agreement
applicable thereto.

               (b)  Except as  described  in Section  3.16(b) of the  Disclosure
Schedule,  there  is no  material  violation  of  any  Law  (including,  without
limitation,  any  building,  planning or zoning law) relating to any of the Real
Property.  The Acquired  Entities are in peaceful and undisturbed  possession of
each parcel of Real Property and there are no contractual or legal  restrictions
that  preclude or restrict  the ability to use the premises for the purposes for
which they are currently  being used. All existing  water,  sewer,  steam,  gas,
electricity,  telephone and other utilities required for the construction,  use,
occupancy,  operation and  maintenance of the Real Property are adequate for the
conduct of the business of the Acquired Entities as it has been and currently is
conducted.  There are no material  latent defects or material  adverse  physical
conditions  affecting  the Real  Property or any of the  facilities,  buildings,
structures, erections, improvements,  fixtures, fixed assets and personalty of a
permanent nature annexed,  affixed or attached to, located on or forming part of
the Real Property.

               (c) The  Stockholders  have,  or have caused to be,  delivered to
NSAP true and  complete  copies of all  leases and  subleases  listed in Section
3.16(a)(ii)  of the  Disclosure  Schedule  and any and all  ancillary  documents
pertaining thereto (including, but not limited to, all amendments,  consents for
alterations  and documents  recording  variations  and evidence of  commencement
dates and expiration dates). With respect to each of such leases and subleases:

               (i) such lease or sublease is legal, valid, binding,  enforceable
        and in full force and effect and represents the entire agreement between
        the respective landlord and tenant with respect to such property;

               (ii)  except as  otherwise  set forth in  Section  3.16(c) of the
        Disclosure Schedule,  such lease or sublease will not cease to be legal,
        valid,  binding,  enforceable  and in full  force  and  effect  on terms
        identical to those  currently in effect as a result of the  consummation
        of the  transactions  contemplated  by  this  Agreement,  nor  will  the
        consummation  of  the   transactions   contemplated  by  this  Agreement
        constitute a breach or default under such lease or sublease or otherwise
        give the landlord a right to terminate such lease or sublease; and

               (iii) none of the Acquired Entities nor (to the best knowledge of
        the  Stockholders)  any other  party to such  lease or  sublease,  is in
        breach or default in any material respect, and, to the best knowledge of
        the  Stockholders,  no event has occurred that,  with notice or lapse of
        time would  constitute  such a breach or default or permit  termination,
        modification or acceleration under such lease or sublease.


<PAGE>

               (d) There  are no  condemnation  proceedings  or  eminent  domain
proceedings of any kind pending or, to the best  knowledge of the  Stockholders,
threatened against the Real Property of the Acquired Entities.

               (e) All the Real  Property of the  Acquired  Entities is occupied
under a valid and  current  certificate  of  occupancy  or similar  permit,  the
transactions contemplated by this Agreement will not require the issuance of any
new or amended  certificate  of  occupancy  and,  to the best  knowledge  of the
Stockholders, there are no facts that would prevent the Real Property from being
occupied  by the  Acquired  Entities  after the  Closing  in the same  manner as
occupied by the Acquired Entities immediately prior to the Closing.

               (f) All  improvements  on the Real Property  constructed by or on
behalf of the Acquired  Entities,  or to the best knowledge of the Stockholders,
constructed  by or on behalf of any other Person were  constructed in compliance
with all applicable Laws (including, but not limited to, any building,  planning
or zoning Laws) affecting such Real Property.

               (g) No  improvements on the Real Property and none of the current
uses and conditions  thereof violate any applicable  deed  restrictions or other
applicable covenants,  restrictions,  agreements,  existing site plan approvals,
zoning or subdivision  regulations or urban  redevelopment  plans as modified by
any duly issued variances,  and no permits,  licenses or certificates pertaining
to the ownership or operation of all  improvements  on the Real Property,  other
than those which are  transferable  with the Real Property,  are required by any
Governmental Authority having jurisdiction over the Real Property.

               (h) The  Acquired  Entities  have the full right to exercise  any
renewal options  contained in the leases and subleases  pertaining to the Leased
Real  Property  on the  terms  and  conditions  contained  therein  and upon due
exercise would be entitled to enjoy the use of each Leased Real Property for the
full term of such renewal options.

               SECTION 3.17.  Tangible Personal  Property.  (a) The Stockholders
have,  or have caused to be,  delivered to NSAP true and complete  copies of all
leases and subleases  for  machinery,  equipment,  tools,  supplies,  furniture,
fixtures,  personalty,  vehicles,  rolling  stock  and other  tangible  personal
property (the "Tangible  Personal  Property")  used by the Acquired  Entities or
owned or leased by the  Acquired  Entities  and any and all  material  ancillary
documents  pertaining  thereto  (including,  but not limited to, all amendments,
consents and evidence of commencement dates and expiration dates).  With respect
to each of such leases and subleases:

               (i) such lease or sublease, together with all ancillary documents
        delivered pursuant to the first sentence of this Section 3.17, is legal,
        valid, binding,  enforceable and in full force and effect and represents
        the entire  agreement  between  the  respective  lessor and lessee  with
        respect to such property;

<PAGE>

               (ii)  except  as set  forth  in  Section  3.17 of the  Disclosure
        Schedule,  such  lease or  sublease  will not cease to be legal,  valid,
        binding,  enforceable and in full force and effect on terms identical to
        those  currently  in  effect  as a  result  of the  consummation  of the
        transactions  contemplated by this Agreement,  nor will the consummation
        of the transactions  contemplated by this Agreement  constitute a breach
        or default  under such lease or sublease or otherwise  give the lessor a
        right to terminate such lease or sublease; and

               (iii) none of the Acquired Entities nor (to the best knowledge of
        the  Stockholders)  any other  party to such  lease or  sublease,  is in
        breach or default in any material respect, and, to the best knowledge of
        the  Stockholders,  no event has occurred that,  with notice or lapse of
        time would  constitute  such a breach or default or permit  termination,
        modification or acceleration under such lease or sublease.

               (b) The  Acquired  Entities  have the full right to exercise  any
renewal options contained in the leases and subleases pertaining to the Tangible
Personal  Property on the terms and  conditions  contained  therein and upon due
exercise  would be  entitled  to enjoy the use of each  item of leased  Tangible
Personal Property for the full term of such renewal options.

               SECTION 3.18.  Assets. (a) Except as disclosed in Section 3.18 of
the  Disclosure  Schedule,  the Acquired  Entities own,  lease or have the legal
right to use all the properties and assets, including,  without limitation,  the
Owned  Intellectual  Property,  the  Licensed  Intellectual  Property,  the Real
Property and the Tangible Personal Property,  used or intended to be used in the
conduct of the  respective  businesses  of the  Acquired  Entities or  otherwise
owned,  leased or used by the Acquired  Entities  and,  with respect to contract
rights,  are parties to and enjoy the right to the  benefits  of all  contracts,
agreements and other  arrangements  used or intended to be used by such Acquired
Entities in or relating to the conduct of their respective  businesses (all such
properties,  assets  and  contract  rights  being the  "Assets").  The  Acquired
Entities  have  good and  marketable  title  to,  or,  in the case of  leased or
subleased Assets,  valid and subsisting  leasehold interests in, all the Assets,
free and clear of all  Encumbrances,  except (i) as disclosed  in Section  3.13,
3.14,  3.15,  3.16  or  3.17  of the  Disclosure  Schedule  and  (ii)  Permitted
Encumbrances.

               (b) The Assets  constitute all the properties,  assets and rights
forming  a part  of,  used,  held or  intended  to be  used  in,  and  all  such
properties, assets and rights as are necessary in the conduct of, the Businesses
of the Acquired  Entities.  At all times since the Reference Balance Sheet Date,
the Acquired Entities have caused the Assets to be maintained in accordance with
good business practice,  and all the Assets are in good operating  condition and
repair and are suitable for the purposes for which they are used and intended.

               (c) Following the consummation of the  transactions  contemplated
by this Agreement,  the Acquired Entities will continue to own, pursuant to good
and marketable title, or lease,  under valid and subsisting leases, or otherwise
retain its respective interest in the

<PAGE>

Assets without  incurring any penalty or other adverse  consequence,  including,
without  limitation,  any increase in rentals,  royalties,  or licenses or other
fees  imposed  as a  result  of,  or  arising  from,  the  consummation  of  the
transactions contemplated by this Agreement.  Immediately following the Closing,
the  Acquired  Entities  shall own and possess all  documents,  books,  records,
agreements  and financial  data of any sort used by them in the conduct of their
business or otherwise.

               SECTION 3.19. Suppliers. Listed in Section 3.19 of the Disclosure
Schedule are the names and addresses of all the third party suppliers from which
the Acquired  Entities  ordered raw materials,  supplies,  merchandise and other
goods for the  Acquired  Entities.  Except as  disclosed  in Section 3.19 of the
Disclosure  Schedule,  neither the  Stockholders  nor the Acquired  Entities has
received any notice or has any reason to believe that any such supplier will not
sell raw  materials,  supplies,  merchandise  and  other  goods to the  Acquired
Entities  at  any  time  after  the  Closing   Date  on  terms  and   conditions
substantially  similar  to  those  used in its  current  sales  to the  Acquired
Entities subject only to general and customary price increases.

               SECTION 3.20.  Employee  Benefit  Matters.  (a)  Compliance  with
Applicable  Law.  Each of (i) the employee  benefit plans (as defined in Section
3(3)  of the  Employee  Retirement  Income  Security  Act of  1974,  as  amended
("ERISA")  and all  bonus,  stock  option,  stock  purchase,  restricted  stock,
incentive,   deferred   compensation,   retiree   medical  or  life   insurance,
supplemental   retirement,   severance  or  other  benefit  plans,  programs  or
arrangements, and all employment,  termination,  severance or other contracts or
agreements,  whether legally enforceable or not, to which any Acquired Entity is
a party,  with respect to which any Acquired  Entity has any obligation or which
are  maintained,  contributed  to or sponsored  by any  Acquired  Entity for the
benefit of any current or former  employee,  officer or director of any Acquired
Entity,  (ii) each  employee  benefit plan for which any  Acquired  Entity could
incur  liability  under Section 4069 of ERISA in the event such plan has been or
were to be  terminated,  (iii) any plan in respect of which any Acquired  Entity
could incur  liability  under Section  4212(c) of ERISA and (iv) any  contracts,
arrangements or  understandings  between the Stockholders or any of the Acquired
Entities and any employee of any Acquired Entity, including, without limitation,
any  contracts,  arrangements  or  understandings  relating  to the  sale of any
Acquired Entity (collectively,  the "Plans") is now and always has been operated
in all material  respects in accordance with the  requirements of all applicable
Law,  including,  without  limitation,  ERISA and the Code,  and all persons who
participate  in the operation of such Plans and all Plan  "fiduciaries"  (within
the  meaning  of  Section  3(21) of ERISA)  have  always  acted in all  material
respects in accordance  with the  provisions of all applicable  Law,  including,
without limitation, ERISA and the Code. The Acquired Entities have performed all
obligations  required to be performed  by them under,  are not in any respect in
default  under or in  violation  of,  and have no  knowledge  of any  default or
violation by any party to, any Plan. No legal  action,  suit or claim is pending
or  threatened  with  respect to any Plan (other than claims for benefits in the
ordinary  course)  and no fact or event  exists that could give rise to any such
action, suit or claim.


<PAGE>

               (b)  Qualification of Certain Plans.  Each Plan which is intended
to be qualified  under Section  401(a) of the Code or Section 401(k) of the Code
has  received  a  favorable  determination  letter  from  the IRS  that it is so
qualified  and each  trust  established  in  connection  with any Plan  which is
intended to be exempt from federal  income  taxation under Section 501(a) of the
Code has received a determination letter from the IRS that it is so exempt, and,
to the knowledge of each Acquired  Entity,  no fact or event has occurred  since
the date of such  determination  letter  from the IRS to  adversely  affect  the
qualified  status of any such Plan or the exempt status of any such trust.  Each
trust  maintained or contributed to by any Acquired  Entity which is intended to
be  qualified as a voluntary  employees'  beneficiary  association  and which is
intended to be exempt from federal income  taxation  under Section  501(c)(9) of
the Code has received a favorable  determination  letter from the IRS that it is
so qualified and so exempt,  and no fact or event has occurred since the date of
such  determination  by the IRS to  adversely  affect such  qualified  or exempt
status.

               (c) Plan Contributions and Funding.  All contributions,  premiums
or payments  required  to be made with  respect to any Plan have been made on or
before  their due dates.  All such  contributions  have been fully  deducted for
income tax purposes and no such  deduction has been  challenged or disallowed by
any government  entity and, to the knowledge of each Acquired Entity, no fact or
event exists which could give rise to any such  challenge  or  disallowance.  No
Acquired  Entity  maintains  or  contributes  to nor has it ever  maintained  or
contributed to a Plan which is subject to Title IV of ERISA.

               (d) Americans With Disability Act. Except as set forth in Section
3.20(d) of the Disclosure Schedule, the Acquired Entities are, where applicable,
in compliance with the requirements of the Americans With Disabilities Act.

               (e) WARN Act. The Acquired  Entities are,  where  applicable,  in
compliance  with the  requirements  of the  Workers  Adjustment  and  Retraining
Notification Act ("WARN") and have no liabilities pursuant to WARN.

               (f)  Foreign  Plans.  With  respect to any scheme or  arrangement
mandated by a  government  other than the United  States (a "Foreign  Government
Scheme or  Arrangement")  and with  respect to each Plan that is not  subject to
United States law (a "Foreign Plan"):

               (i) any employer and employee contributions required by law or by
        the terms of any Foreign Government Scheme or Arrangement or any Foreign
        Plan have been made, or, if applicable,  accrued, in accordance with the
        country-specific accounting practices;

               (ii) the fair market  value of the assets of each funded  Foreign
        Plan,  the liability of each insurer for any Foreign Plan funded through
        insurance or the book reserve established for any Foreign Plan, together
        with any accrued contributions, is sufficient to

<PAGE>

        procure or provide for the accrued benefit  obligations,  as of the date
        hereof,  with  respect to all  current and former  participants  in such
        Foreign Plan according to the actuarial  assumptions and valuations most
        recently used to determine employer  contributions to such Foreign Plan;
        and

               (iii)  each  Foreign  Plan  required  to be  registered  has been
        registered  and has been  maintained in good  standing  with  applicable
        regulatory authorities.

               SECTION 3.21. Labor Matters.  Except as set forth in Section 3.21
of the Disclosure Schedule, (a) the Acquired Entities are currently, and have at
all times since their  formation  been, in compliance  with all applicable  Laws
relating to the employment of labor,  including  those related to wages,  hours,
collective bargaining and the payment and withholding of taxes and other sums as
required by the appropriate Governmental Authority and have withheld and paid to
the appropriate Governmental Authority or are holding for payment not yet due to
such  Governmental  Authority all amounts required to be withheld from employees
of the  Acquired  Entities  and are not liable for any arrears of wages,  taxes,
penalties or other sums for failure to comply with any of the foregoing; (b) the
Acquired  Entities  have  paid in  full to all  their  respective  employees  or
adequately  accrued  for in  accordance  with  U.S.  GAAP all  wages,  salaries,
commissions,  bonuses,  benefits and other  compensation  due to or on behalf of
such employees;  (c) there is no claim with respect to payment of wages,  salary
or overtime pay that has been  asserted or is now pending or  threatened  before
any  Governmental  Authority  with respect to any Persons  currently or formerly
employed  by any  Acquired  Entity;  (d) there is no charge or  proceeding  with
respect to a violation of any  occupational  safety or health standards that has
been  asserted  or is now pending or  threatened  with  respect to any  Acquired
Entity;  (e) there is no charge of  discrimination  in  employment or employment
practices,  for any reason,  including,  without limitation,  age, gender, race,
religion or other legally protected category,  which has been asserted or is now
pending or  threatened  before the United  States Equal  Employment  Opportunity
Commission, or any other Governmental Authority in any jurisdiction in which any
Acquired  Entity has  employed or currently  employs any Person;  and (f) to the
best knowledge of the Stockholders and the Acquired Entities no basis exists for
asserting any claims pursuant to subsections (a) - (e) above..

               SECTION 3.22. Taxes (a) (i) All returns and reports in respect of
Taxes  required  to be filed with  respect to the  Acquired  Entities  have been
timely filed; (ii) all Taxes required to be shown on such returns and reports or
otherwise due have been timely paid; (iii) all such returns and reports (insofar
as they relate to the  activities or income of the Acquired  Entities) are true,
correct and complete in all material  respects;  (iv) no adjustment  relating to
such returns has been proposed  formally or informally by any Tax authority and,
to the best knowledge of the  Stockholders and the Acquired  Entities,  no basis
exists  for any such  adjustment;  (v)  there  are no  pending  or,  to the best
knowledge  of the  Stockholders,  threatened  actions  or  proceedings  for  the
assessment  or  collection  of Taxes  against the Acquired  Entities or; (vi) no
consent  under  Section  341(f) of the Code has been filed  with  respect to the
Acquired Entities; (vii) there are no

<PAGE>

Tax  liens  on  any  assets  of  the  Acquired  Entities;   (viii)  neither  the
Stockholders  nor any Affiliate of the  Stockholders is a party to any agreement
or arrangement that would result, separately or in the aggregate, in the payment
of any "excess  parachute  payments"  within the meaning of Section  280G of the
Code;  (ix) no  acceleration  of the vesting  schedule for any property  that is
substantially unvested within the meaning of the regulations under Section 83 of
the Code will occur in connection  with the  transactions  contemplated  by this
Agreement;  (x) no  Acquired  Entity  has  been  at any  time  a  member  of any
partnership or joint venture or the holder of a beneficial interest in any trust
for any period for which the statute of limitations for any Tax has not expired;
(xii) no  Acquired  Entity  has  been a  United  States  real  property  holding
corporation  within  the  meaning of Section  897(c)(2)  of the Code  during the
applicable period specified in Section  897(c)(1)(A)(ii) of the Code; and (xiii)
no  Acquired  Entity is  subject  to any  accumulated  earnings  tax  penalty or
personal holding company tax.

        (b) Except as disclosed with  reasonable  specificity in Section 3.22 of
the  Disclosure  Schedule:  (i) there are no  outstanding  waivers or agreements
extending the statute of  limitations  for any period with respect to any Tax to
which any Acquired Entity may be subject;  (ii) no Acquired Entity (A) has or is
projected  to have an amount  includible  in its income for the current  taxable
year under Section 951 of the Code,  (B) has been a passive  foreign  investment
company within the meaning of Section 1296 of the Code, (C) has an  unrecaptured
overall foreign loss within the meaning of Section 904(f) of the Code or (D) has
participated in or cooperated with an  international  boycott within the meaning
of  Section  999 of the  Code;  (iii)  no  Acquired  Entity  has any (A)  income
reportable  for a period  ending  after the Closing Date but  attributable  to a
transaction  (e.g., an installment  sale) occurring in or a change in accounting
method made for a period  ending on or prior to the Closing Date which  resulted
in a deferred  reporting of income from such  transaction or from such change in
accounting  method  (other  than a deferred  intercompany  transaction),  or (B)
deferred gain or loss arising out of any deferred intercompany transaction; (iv)
there are no requests for information  currently  outstanding  that could affect
the Taxes of any Acquired Entity; (v) there are no proposed reassessments of any
property owned by any Acquired Entity or other proposals that could increase the
amount  of any Tax to  which  any  Acquired  Entity  would be  subject;  (vi) no
Acquired  Entity is obligated  under any  agreement  with respect to  industrial
development   bonds  or  similar   obligations,   with   respect  to  which  the
excludibility  from gross  income of the holder for federal  income tax purposes
could be affected by the transactions contemplated hereunder; and (vii) no power
of attorney  that is  currently  in force has been  granted  with respect to any
matter relating to Taxes that could affect any Acquired Entity.

               (c) For purposes of determining whether the conditions to Closing
have been satisfied (but not for purposes of the  Stockholders'  indemnification
of NSAP pursuant to Section  10.01(a)),  the  representations in Section 3.22(a)
shall  apply only with  respect  to items  which  could have a Material  Adverse
Effect on the Acquired Entities.


<PAGE>

               (d) On the Reference Balance Sheet,  reserves and allowances have
been provided,  and on the Closing Balance Sheet reserves and allowances will be
provided, in each case adequate to satisfy all Liabilities for Taxes relating to
the Acquired  Entities for periods  through the Closing Date (without  regard to
the materiality thereof).

               SECTION  3.23.  Insurance.  (a) With  respect  to each  insurance
policy (including policies providing  property,  casualty,  liability,  workers'
compensation,  and  bond and  surety  arrangements)  under  which  the  Acquired
Entities  have been an  insured,  a named  insured or  otherwise  the  principal
beneficiary  of coverage at any time within the past 12 months):  (i) the policy
is legal,  valid,  binding and  enforceable  in  accordance  with its terms and,
except for policies that have expired under their terms in the ordinary  course,
is in full force and  effect;  (ii) no  Acquired  Entity is in breach or default
(including  any breach or default with respect to the payment of premiums or the
giving of notice),  and no event has occurred which, with notice or the lapse of
time, would  constitute such a breach or default under the policy;  and (iii) no
party to the policy has  repudiated,  or given notice of an intent to repudiate,
any provision thereof.

        (b) No insurance policy covering the Acquired  Entities will cease to be
legal,  valid,  binding,  enforceable  in accordance  with its terms and in full
force and effect on terms  identical to those in effect as of the date hereof as
a result of the consummation of the transactions contemplated by this Agreement.

               SECTION  3.24.   Nu  Skin  USA   Intercompany   Agreements.   The
intercompany  agreements  entered  into  between NSI and Nu Skin USA are in full
force and effect, are similar in form to those intercompany agreements described
in Section 5.09 of this Agreement and provide,  among other things, that Nu Skin
USA has the right to sell Nu Skin personal care and nutritional  products in the
United States.

               SECTION 3.25. Full Disclosure. (a) The Stockholders are not aware
of any facts  pertaining to any of the Acquired  Entities  which are  reasonably
likely to have a Material  Adverse  Effect on any of the  Acquired  Entities and
which have not been disclosed in this Agreement,  the Disclosure Schedule or the
Financial Statements.

        (b) No representation or warranty of the Stockholders in this Agreement,
nor any statement or  certificate  furnished or to be furnished to NSAP pursuant
to this Agreement,  or in connection with the transactions  contemplated by this
Agreement,  contains or will contain any untrue statement of a material fact, or
omits or will omit to state a material  fact  necessary  to make the  statements
contained herein or therein not misleading.

               SECTION 3.26.  Brokers.  Except for Donaldson,  Lufkin & Jenrette
and Merrill Lynch & Co., no broker,  finder or investment  banker is entitled to
any brokerage, finder's or other fee or

<PAGE>

commission in connection  with the  transactions  contemplated by this Agreement
based upon arrangements made by or on behalf of the Stockholders.

               SECTION 3.27. Securities Laws. The Stockholders  acknowledge that
the Preferred  Shares have not been registered under the Securities Act of 1933,
as amended (the "Act"),  and cannot be resold unless they are  registered  under
the Act or unless an exemption from registration is available.  The Stockholders
are acquiring the Preferred  Shares for themselves for investment  purposes only
and not with a view toward distribution.


                                   ARTICLE IV

                     REPRESENTATIONS AND WARRANTIES OF NSAP

               As  an  inducement  to  the   Stockholders  to  enter  into  this
Agreement, NSAP hereby represents and warrants to the Stockholders as follows:

               SECTION  4.01.  Organization  and  Authority  of  NSAP;  Series A
Preferred Stock Issuance. NSAP is a corporation duly organized, validly existing
and in good  standing  under  the  laws of the  State  of  Delaware  and has all
necessary  corporate power and authority to enter into this Agreement,  to carry
out its obligations  hereunder and to consummate the  transactions  contemplated
hereby. The execution and delivery of this Agreement by NSAP, the performance by
NSAP  of  its  obligations  hereunder  and  the  consummation  by  NSAP  of  the
transactions  contemplated  hereby have been duly  authorized  by all  requisite
action on the part of NSAP.  This Agreement has been duly executed and delivered
by  NSAP,  and  (assuming  due  authorization,  execution  and  delivery  by the
Stockholders)  this Agreement  constitutes a legal, valid and binding obligation
of NSAP  enforceable  against  NSAP in  accordance  with its  terms,  except  as
enforcement  may be limited by  bankruptcy,  insolvency  or other  similar  laws
affecting the  enforcement  of creditors'  rights  generally and except that the
availability of equitable remedies,  including specific performance,  is subject
to the  discretion  of the court  before  which any  proceeding  therefor may be
brought.  The Series A Cumulative  Preferred  Stock has been duly authorized and
when the Series A Preferred Shares are duly executed and delivered in accordance
with this  Agreement,  such  Series A Preferred  Shares  will have been  validly
issued,  fully paid and  nonassessable  and all corporate  action required to be
taken for the  authorization,  issuance  and delivery of such Series A Preferred
Shares has been, or by the Closing will have been taken.  Upon conversion of the
Series A Preferred Shares, if applicable,  in accordance with and subject to the
terms of the Certificate of Designation,  the Nu Skin Common Stock issued to the
Stockholders will be duly and validly issued, fully paid and nonassessable, free
and clear of all  Encumbrances,  except as provided for in this  Agreement or in
the Certificate of Designation.


<PAGE>

               SECTION  4.02.  No  Conflict.   Assuming   compliance   with  the
notification  requirements  of the HSR Act and the making and  obtaining  of all
filings,  notifications,  consents, approvals,  authorizations and other actions
referred  to  in  Section  4.03,   except  as  may  result  from  any  facts  or
circumstances relating solely to the Stockholders,  the execution,  delivery and
performance of this Agreement by NSAP do not and will not (a) violate,  conflict
with  or  result  in  the  breach  of  any  provision  of  the   Certificate  of
Incorporation  or  By-laws of NSAP,  (b)  conflict  with or  violate  any Law or
Governmental  Order  applicable  to NSAP or (c) conflict  with, or result in any
breach of,  constitute  a default  (or event  which with the giving of notice or
lapse or time,  or both,  would  become a default)  under,  require  any consent
under,  or give to others any rights of  termination,  amendment,  acceleration,
suspension,  revocation,  or  cancellation  of, or result in the creation of any
Encumbrance  on any of the assets or  properties  of NSAP pursuant to, any note,
bond, mortgage or indenture,  contract,  agreement,  lease,  sublease,  license,
permit, franchise or other instrument or arrangement to which NSAP is a party or
by which any of such assets or properties are bound or affected which would have
a material  adverse effect on the ability of NSAP to consummate the transactions
contemplated by this Agreement.

               SECTION 4.03. Governmental Consents and Approvals. The execution,
delivery and  performance  of this Agreement by NSAP do not require any consent,
approval,   authorization  or  other  order  of,  action  by,  filing  with,  or
notification  to,  any  Governmental  Authority,  except (a) as  described  in a
writing given to the  Stockholders by NSAP on the date of this Agreement and (b)
the notification requirements of the HSR Act.

               SECTION 4.04.  Investment Purpose.  NSAP is acquiring the Nu Skin
Shares solely for the purpose of investment and not with a view to, or for offer
or sale in connection with, any distribution thereof.

               SECTION 4.05. Litigation.  Except as disclosed in a writing given
to the  Stockholders  by NSAP on the date of this Agreement,  no claim,  action,
proceeding  or  investigation  is  pending  or, to the best  knowledge  of NSAP,
threatened,  which seeks to delay or prevent the consummation of, or which would
be  reasonably   likely  to  materially   adversely  affect  NSAP's  ability  to
consummate, the transactions contemplated by this Agreement.

               SECTION 4.06.  Absence of Certain Changes.  Except as reported in
NSAP's forms, reports,  statements and other documents required to be filed with
(i) the Securities Exchange Commission  including,  without limitation,  (A) all
Annual  Reports on Form 10-K,  (B) all Quarterly  Reports on Form 10-Q,  (C) all
proxy  statements  relating  to meetings  of the  stockholders,  (D) all Current
Reports on Form 8-K, (E) all other reports and  registration  statements and (F)
all  amendments  to all such reports and  registration  statements  and (ii) all
forms,  reports,  statements and other  documents  required to be filed with any
other applicable federal or state regulatory  authorities,  NSAP is not aware of
any facts  pertaining  to NSAP  which are  reasonably  likely to have a Material
Adverse Effect on NSAP.

<PAGE>

               SECTION 4.07.  Opinion of Financial Advisor to Special Committee.
The Special  Committee of the Board of Directors of NSAP has received an opinion
from its financial advisor, Donaldson, Lufkin & Jenrette, dated the date of this
Agreement,  to the effect that, as of such date, the consideration to be paid by
NSAP for the Nu Skin Shares is fair to NSAP from a financial point of view.

               SECTION 4.08.  Brokers.  Except for Donaldson,  Lufkin & Jenrette
and Merrill Lynch & Co., no broker,  finder or investment  banker is entitled to
any  brokerage,  finder's  or other fee or  commission  in  connection  with the
transactions  contemplated by this Agreement based upon  arrangements made by or
on behalf of NSAP. NSAP shall be solely  responsible for payment of the fees and
expenses of Donaldson, Lufkin & Jenrette and Merrill Lynch & Co.

                                    ARTICLE V

                              ADDITIONAL AGREEMENTS

               SECTION 5.01.  Conduct of Business Prior to the Closing.  (a) The
Stockholders  covenant and agree that, except as described in Section 5.01(a) of
the  Disclosure  Schedule,  between the date hereof and the time of the Closing,
they shall  cause the  Acquired  Entities  to conduct  their  businesses  in the
ordinary  course and consistent with such Acquired  Entities'  prior  practices.
Without limiting the generality of the foregoing, except as described in Section
5.01(a) of the Disclosure  Schedule,  the Stockholders  shall cause the Acquired
Entities to (i) continue  their  advertising  and  promotional  activities,  and
pricing and purchasing  policies,  in accordance  with past  practice;  (ii) use
their best efforts to (A) preserve intact their business organizations, (B) keep
available to NSAP the services of the  employees of the Acquired  Entities,  (C)
continue in full force and effect  without  material  modification  all existing
policies or binders of insurance currently maintained in respect of the Acquired
Entities and (D) preserve their current  relationships with their  Distributors,
suppliers  and  other  persons  with  which  they  have   significant   business
relationships;  and (iii) not engage in any practice,  take any action,  fail to
take  any  action  or  enter  into  any   transaction   which  could  cause  any
representation  or  warranty  of the  Stockholders  to be  untrue or result in a
breach of any covenant made by the Stockholders in this Agreement.

               (b)  Except as  described  in Section  5.01(b) of the  Disclosure
Schedule,  the  Stockholders  covenant  and agree  that,  prior to the  Closing,
without the prior written consent of NSAP, none of the Acquired Entities will do
any of the things  enumerated in the second sentence of Section 3.10 (including,
without limitation, clauses (i) through (xviii) thereof).

               (c) For the period from the date  hereof  through the time of the
Closing,  the Stockholders  covenant and agree to cause the Acquired Entities to
maintain the level, mix and

<PAGE>

quality of the Inventories  consistent  with those  generally  maintained by the
Acquired Entities prior to the date hereof.

               SECTION 5.02.  Confidentiality.  The  Stockholders  agree to, and
shall cause their agents,  representatives and Affiliates to: (i) treat and hold
as  confidential  (and not  disclose  or  provide  access to any  Person to) all
information   relating  to  trade  secrets  (including,   but  not  limited  to,
information relating to the Nu Skin Global Compensation Plan), processes, patent
and trademark applications, product development, price, Distributor and supplier
lists, pricing and marketing plans, policies and strategies, operations methods,
product  development  techniques,  business  acquisition  plans,  new  personnel
acquisition  plans and all other  confidential  information  with respect to the
Acquired  Entities,  (ii) in the event that the  Stockholders or any such agent,
representative,   Affiliate,  employee,  officer  or  director  becomes  legally
compelled to disclose  any such  information,  provide NSAP with prompt  written
notice of such  requirement  so that NSAP or the  Acquired  Entities  may seek a
protective  order or other remedy or waive compliance with this Section 5.02 and
(iii) in the event that such  protective  order or other remedy is not obtained,
or NSAP waives  compliance  with this  Section 5.02 furnish only that portion of
such  confidential  information  which is legally  required to be  provided  and
exercise its best efforts to obtain assurances that confidential  treatment will
be accorded  such  information.  The  Stockholders  agree and  acknowledge  that
remedies at law for any breach of their  obligations under this Section 5.02 are
inadequate and that in addition thereto NSAP shall be entitled to seek equitable
relief, including injunction and specific performance,  in the event of any such
breach.

               SECTION 5.03.  Regulatory and Other  Authorizations;  Notices and
Consents.  (a) The Stockholders shall use their best efforts to obtain (or cause
the  Acquired  Entities  to obtain)  all  authorizations,  consents,  orders and
approvals of all  Governmental  Authorities  and officials that may be or become
necessary  for  its  execution  and  delivery  of,  and the  performance  of its
obligations  pursuant to, this Agreement and will  cooperate  fully with NSAP in
promptly  seeking  to  obtain  all such  authorizations,  consents,  orders  and
approvals. Each party hereto agrees to make an appropriate filing, if necessary,
pursuant to the HSR Act with respect to the  transactions  contemplated  by this
Agreement within five Business Days of the date hereof and to supply as promptly
as  practicable  to the  appropriate  Governmental  Authorities  any  additional
information and documentary  material that may be requested  pursuant to the HSR
Act.

               (b) The Stockholders  shall or shall cause the Acquired  Entities
to give  promptly  such  notices to third  parties and use their best efforts to
obtain such third party  consents and estoppel  certificates  as NSAP may in its
sole and absolute  discretion deem necessary or desirable in connection with the
transactions contemplated by this Agreement.

               (c) NSAP shall cooperate and use all reasonable efforts to assist
the Stockholders in giving such notices and obtaining such consents and estoppel
certificates;  provided, however, that NSAP shall have no obligation to give any
guarantee or other consideration

<PAGE>

of  any  nature  in  connection  with  any  such  notice,  consent  or  estoppel
certificate  or to  consent  to any  change  in the  terms of any  agreement  or
arrangement  which NSAP in its sole and absolute  discretion may deem adverse to
the interests of NSAP or the Acquired Entities.

               (d) The  Stockholders  know of no  reason  why all the  consents,
approvals and authorizations  necessary for the consummation of the transactions
contemplated hereby will not be received.

               (e) The  Stockholders  and NSAP  agree  that,  in the  event  any
consent,  approval or  authorization  necessary or desirable to preserve for the
Acquired  Entities  any right or  benefit  under any lease,  license,  contract,
commitment or other  agreement or arrangement to which any Acquired  Entity is a
party is not obtained prior to the Closing, the Stockholders will, subsequent to
the Closing,  cooperate  with NSAP and such  Acquired  Entity in  attempting  to
obtain  such  consent,  approval or  authorization  as  promptly  thereafter  as
practicable.  If such consent, approval or authorization cannot be obtained, the
Stockholders  shall use their best efforts to provide the  Acquired  Entity with
the rights and benefits of the affected lease, license, contract,  commitment or
other agreement or arrangement for the term of such lease, license,  contract or
other agreement or arrangement, and, if the Stockholders provide such rights and
benefits,   the  Acquired  Entity  shall  assume  the  obligations  and  burdens
thereunder.

               SECTION 5.04.  Use of  Intellectual  Property.  The  Stockholders
acknowledge  that from and after the  Closing,  the names "Nu  Skin",  "Interior
Design  Nutritional",  "IDN", all product names  incorporating or relying on the
foregoing  names and all similar or related names,  marks and logos (all of such
names,  marks and logos being the "Nu Skin Names")  shall be owned by NSI,  that
neither the  Stockholders  nor any of their  Affiliates shall have any rights in
the Nu Skin  Names,  except  for  those  provided  in the  trademark/trade  name
licensing agreements currently in place between NSI and Nu Skin Guatemala, Inc.,
Nu Skin Guatemala,  S.A., Nu Skin Mexico,  Inc., Nu Skin Mexico S.A. de C.V., Nu
Skin Puerto Rico,  Inc., Nu Skin Canada,  Inc. and Nu Skin USA, and that neither
the  Stockholders  nor any of its  Affiliates  will  contest  the  ownership  or
validity  of any rights of NSAP or the  Acquired  Entities  in or to the Nu Skin
Names.

               SECTION 5.05. Release of Indemnity Obligations.  The Stockholders
covenant and agree,  on or prior to the  Closing,  to execute and deliver to the
Acquired Entities,  for the benefit of the Acquired Entities,  a general release
and discharge, substantially in the form of Exhibit C attached hereto, releasing
and discharging the Acquired  Entities from any and all  obligations,  excluding
those set forth in Section 5.05 of the  Disclosure  Schedule,  to indemnify  the
Stockholders  or otherwise  hold it harmless  pursuant to any agreement or other
arrangement entered into prior to the Closing.

               SECTION 5.06. No Actions  Inconsistent with Tax Free Status. NSAP
and the Stockholders will not take any action with respect to the capital stock,
assets or liabilities of

<PAGE>

the  Acquired  Entities or with  respect to the Series A  Preferred  Shares that
would cause the Stock Acquisitions to fail to qualify as exchanges under Section
351 of the Code. NSAP agrees to deliver to Price Waterhouse L.L.P.  effective as
of the  Closing  Date,  a  certificate  substantially  in  compliance  with  IRS
published  guidelines advance ruling guidelines,  with customary  exceptions and
modifications  thereto, to enable such firm to deliver the opinion  contemplated
by Section 7.01 hereof.

               SECTION 5.07.  Negotiations to Acquire Retained  Entities.  After
the  Closing,  if NSAP's Board of Directors  decides  that it is  interested  in
acquiring  the  Retained  Entities,  the  parties  agree to engage in good faith
negotiations  to determine a fair purchase price for the Retained  Entities.  If
the  parties  are  unable to agree  upon the  purchase  price  for the  Retained
Entities, neither party will be obligated to consummate the sale.

               SECTION  5.08.   Modification  of  Stockholders'   Salaries.  The
Stockholders agree that from and after the Closing, the salaries received by the
Stockholders for services  rendered by them to the Acquired Entities will be (i)
modified to be commensurate  with their duties,  (ii) in the aggregate of a size
commensurate  with those  previously  agreed to by the parties to this Agreement
and (iii)  equivalent  to those paid by public  companies of similar  size,  and
operating in the same industry, as NSAP and the Acquired Entities.

               SECTION 5.09. Intercompany  Agreements.  Prior to the Closing the
Stockholders  shall  cause  NSI  to  enter  into  new  intercompany   agreements
(including  distribution  agreements,  trademark/trade  name license agreements,
licensing and sales  agreements and  management  services  agreements)  with the
Retained  Entities  on  terms  and  conditions  substantially  similar  to those
currently in place between NSI and the subsidiaries of NSAP.

               SECTION 5.10.  Further  Action.  Each of the parties hereto shall
use all  reasonable  efforts  to take,  or cause to be  taken,  all  appropriate
action, do or cause to be done all things  necessary,  proper or advisable under
applicable Law, and execute and deliver such documents and other papers,  as may
be required to carry out the  provisions of this  Agreement and  consummate  and
make effective the transactions contemplated by this Agreement.

               SECTION 5.11. Non-Competition. (a) Except as contemplated by this
Agreement  and the  Intercompany  Agreements  and except as set forth in Section
5.11 of the  Disclosure  Schedule,  for a period  of five (5)  years  after  the
Closing (the "Restricted Period"),  the Stockholders shall not engage,  directly
or  indirectly,  in any  business  anywhere  in the  world  that is  engaged  in
multi-level  marketing  or direct  sales or  manufactures,  produces or supplies
products  of the kind  manufactured,  produced or supplied by the Company or the
Acquired  Entities as of the Closing Date or, without the prior written  consent
of the Company,  directly or indirectly,  own an interest in,  manage,  operate,
join,  control,  lend  money  or  render  financial  or other  assistance  to or
participate  in  or  be  connected  with,  as  an  officer,  employee,  partner,
stockholder, consultant or

<PAGE>

otherwise,  any Person that competes  with the Company or the Acquired  Entities
for  distributors  to  engage in  multi-level  marketing  or direct  sales or in
manufacturing,  producing  or  supplying  products  of  the  kind  manufactured,
produced or supplied by the Company or the Acquired  Entities as of the Closing;
provided,  however,  that,  for the purposes of this Section 5.11,  ownership of
securities  of any  competitor  which  are  listed  on any  national  securities
exchange or traded actively in the national over-the-counter market shall not be
deemed to be in violation of this Section 5.11 so long as the Person owning such
securities has no other connection or relationship with such competitor.

               (b) As a separate  and  independent  covenant,  the  Stockholders
agree  with the  Company  that,  for a period  of five (5) years  following  the
Closing,   except  as  contemplated  by  this  Agreement  and  the  Intercompany
Agreements,  the Stockholders will not in any way,  directly or indirectly,  for
the purpose of  conducting  or engaging in any  multi-level  marketing or direct
sales business or business that  manufactures,  produces or supplies products of
the kind  manufactured,  produced or  supplied  by the  Company or the  Acquired
Entities as of the  Closing,  call upon,  solicit,  advise or  otherwise  do, or
attempt to do,  business  with any  Distributors  of the Company or the Acquired
Entities,  or take away or interfere  or attempt to  interfere  with any custom,
trade,  business  or  patronage  of the  Company or the  Acquired  Entities,  or
interfere  with or attempt to interfere  with any  officers,  assistant  manager
level or higher  employees,  representatives  or agents  of the  Company  or the
Acquired  Entities,  or induce  or  attempt  to induce  any of them to leave the
employ of the  Company or the  Acquired  Entities  or violate the terms of their
contracts,  or any  employment  arrangements,  with the Company or the  Acquired
Entities.

               (c) The Restricted  Period shall be extended by the length of any
period during which the  Stockholders are in breach of the terms of this Section
5.11.

               (d)  The  Stockholders  acknowledge  that  the  covenants  of the
Stockholders  set forth in this Section  5.11 are an  essential  element of this
Agreement  and that,  but for the agreement of the  Stockholders  to comply with
these  covenants,  the Company would not have entered into this  Agreement.  The
Stockholders  acknowledge  that this Section  5.11  constitutes  an  independent
covenant and shall not be affected by performance or nonperformance of any other
provision of this Agreement by the Company.  The Stockholders have independently
consulted  with  their  counsel  and  after  such  consultation  agree  that the
covenants set forth in this Section 5.11 are reasonable and proper.

               SECTION 5.12.  Continuation of Business During Contingent Payment
Years.  NSAP  covenants  and agrees that during the  Contingent  Payment  Years,
except as  otherwise  agreed by the  Stockholders'  Representative,  it will not
institute  or take  actions  that  prevent  NSI from  conducting  and  expanding
business in the ordinary  course,  consistent with NSI's past  practices,  if it
reasonably  believes such actions would have a Material  Adverse Effect on NSI's
ability to achieve the  cumulative  EBITDA numbers that would permit the payment
of the Maximum Contingent

<PAGE>

Payment Amount; provided,  however, nothing contained in this Section 5.12 shall
prevent the officers  and  directors of the Company from taking any action which
they reasonably  believe to be necessary in order to operate within the confines
of the Business Judgement Rule as the same may be in effect from time to time.

               SECTION 5.13.  Retention of Sufficient  NSAP Common Stock. In the
event that the Series A Preferred Shares are converted into NSAP Common Stock in
accordance with the Certificate of Designation,  the  Stockholders  covenant and
agree to retain title to and  interest in a sufficient  number of shares of NSAP
Common  Stock to  satisfy  their  redemption  obligations  pursuant  to  Section
2.09(b).


                                   ARTICLE VI

                                EMPLOYEE MATTERS

                  SECTION 6.01.  Continuation  of Benefits.  The parties  hereto
agree that (i) to the extent  permitted  by Law,  all  employees of the Acquired
Entities shall  continue to  participate  after the Closing in the same Plans in
which such  employees  participated  prior to the  Closing  and (ii) the parties
hereto  agree to  cooperate  in taking  all  necessary  actions  to effect  such
continuity.

                                   ARTICLE VII

                              CONDITIONS TO CLOSING

               SECTION 7.01. Conditions to Obligations of the Stockholders.  The
obligations of the Stockholders to consummate the  transactions  contemplated by
this Agreement shall be subject to the fulfillment,  at or prior to the Closing,
of each of the following conditions:

               (a)    Representations,    Warranties    and    Covenants.    The
representations  and warranties of NSAP  contained in this Agreement  shall have
been true and correct  when made and shall be true and  correct in all  material
respects as of the Closing,  with the same force and effect as if made as of the
Closing Date, other than such  representations  and warranties as are made as of
another  date,  which  shall  be true and  correct  as of such  date  (provided,
however,  that if any  portion  of any  representation  or  warranty  is already
qualified  by  materiality,  for  purposes of  determining  whether this Section
7.01(a) has been satisfied  with respect to such portion of such  representation
or  warranty,  such portion of such  representation  or warranty as so qualified
must be true and correct in all  respects),  and the  covenants  and  agreements
contained in this Agreement to be complied with by NSAP on or before the Closing
shall have been complied with in all material

<PAGE>

respects,  and the  Stockholders  shall have received a certificate from NSAP to
such effect signed by a duly authorized officer thereof;

               (b) HSR Act. Any waiting period (and any extension thereof) under
the HSR Act applicable to the purchase of the Nu Skin Shares contemplated hereby
shall have expired or shall have been terminated;

               (c) No  Proceeding  or  Litigation.  No  Action  shall  have been
commenced  by  or  before  any  Governmental   Authority   against  any  of  the
Stockholders,  the Acquired Entities or NSAP,  seeking to restrain or materially
and adversely alter the  transactions  contemplated by this Agreement  which, in
the reasonable, good faith determination of the Stockholders' Representative, is
likely to render it impossible or unlawful to consummate  such  transactions  or
which could have a Material Adverse Effect or otherwise render  inadvisable,  in
the reasonable,  good faith  determination of the Stockholders'  Representative,
the consummation of the transactions  contemplated  hereby;  provided,  however,
that the provisions of this Section 7.01(c) shall not apply if the  Stockholders
have directly or indirectly solicited or encouraged any such Action;

               (d) Tax  Opinion.  The  Stockholders,  Nu Skin USA and NSAP shall
have received a tax opinion of Price  Waterhouse  L.L.P.  to the effect that the
transactions  contemplated by the NSI Contribution  and  Distribution  Agreement
constitute a reorganization under Sections  368(a)(1)(D) and 355 of the Code and
the transactions  contemplated by this Agreement shall qualify,  in part, as tax
free exchanges under Section 351 of the Code; and

               (e) No Material  Adverse  Effect.  No event or events  shall have
occurred,  or be  reasonably  likely to  occur,  which,  individually  or in the
aggregate, have, or could have, a Material Adverse Effect.

               SECTION 7.02.  Conditions to Obligations of NSAP. The obligations
of NSAP to consummate the  transactions  contemplated by this Agreement shall be
subject to the fulfillment, at or prior to the Closing, of each of the following
conditions:

               (a)    Representations,    Warranties    and    Covenants.    The
representations  and warranties of the Stockholders  contained in this Agreement
shall have been true and correct  when made and shall be true and correct in all
material  respects as of the Closing,  with the same force and effect as if made
as of the Closing Date,  other than such  representations  and warranties as are
made as of  another  date,  which  shall be true  and  correct  as of such  date
(provided,  however,  that if any portion of any  representation  or warranty is
already  qualified  by  materiality,  for purposes of  determining  whether this
Section  7.02(a)  has  been  satisfied  with  respect  to such  portion  of such
representation or warranty,  such portion of such  representation or warranty as
so qualified  must be true and correct in all  respects),  and the covenants and
agreements  contained in this Agreement to be complied with by the  Stockholders
on or before the Closing shall have been complied with in

<PAGE>

all  material  respects,  and NSAP shall  have  received  a  certificate  of the
Stockholders to such effect signed by a duly authorized  representative  of such
individuals;

               (b) HSR Act. Any waiting period (and any extension thereof) under
the HSR Act applicable to the purchase of the Nu Skin Shares contemplated hereby
shall have expired or shall have been terminated;

               (c) No  Proceeding  or  Litigation.  No  Action  shall  have been
commenced or threatened by or before any Governmental  Authority  against any of
the  Stockholders,  the  Acquired  Entities  or NSAP,  seeking  to  restrain  or
materially and adversely alter the  transactions  contemplated by this Agreement
which NSAP believes,  pursuant to its reasonable,  good faith determination,  is
likely to render it impossible or unlawful to consummate  such  transactions  or
which could have a Material Adverse Effect or otherwise render  inadvisable,  in
the  reasonable,  good faith  determination  of NSAP,  the  consummation  of the
transactions  contemplated  by  this  Agreement;  provided,  however,  that  the
provisions  of this  Section  7.02(c)  shall not apply if NSAP has  directly  or
indirectly solicited or encouraged any such Action;

               (d) Consents and Approvals.  NSAP and the Stockholders shall have
received,  each in form  and  substance  satisfactory  to NSAP in its  sole  and
absolute discretion,  all authorizations,  consents, orders and approvals of all
Governmental Authorities and officials and all third party consents and estoppel
certificates  which NSAP in its sole and absolute  discretion deems necessary or
desirable  for  the  consummation  of  the  transactions  contemplated  by  this
Agreement;

               (e) Good Standing;  Qualification to Do Business. NSAP shall have
received good standing  certificates  (and the equivalent  foreign  governmental
certification)  for the  Acquired  Entities  from the  secretary  of  state  (or
equivalent   domestic  or  foreign   governmental  office  or  agency)  of  each
jurisdiction in which each such entity is incorporated or organized and from the
secretary of state or equivalent  authority in each other  jurisdiction in which
the properties owned or leased by any of the Acquired Entities, or the operation
of its business in such jurisdiction,  requires the Acquired Entities to qualify
to do business as a foreign corporation;

               (f) Release of Indemnity  Obligations.  NSAP shall have  received
the general release and discharge from the  Stockholders  referred to in Section
5.05;

               (g) No Material  Adverse  Effect.  No event or events  shall have
occurred,  or be  reasonably  likely to  occur,  which,  individually  or in the
aggregate, have, or could have, a Material Adverse Effect;

               (h) NSI Tax Sharing and Indemnification  Agreement, NSI Indemnity
Agreement.  NSAP shall  have  received  a true and  correct  copy of the NSI Tax
Sharing and Indemnification

<PAGE>

Agreement and NSI Indemnity  Agreement  entered into in connection  with the NSI
Contribution and Distribution Agreement;

               (i) Option  Agreement  to  Purchase  Big  Planet.  NSI shall have
entered into an option  agreement  pursuant to which NSI shall have been granted
the option to acquire Big Planet,  Inc.  (the "Big Planet  Option") at an option
price  based  upon the fair  market  value of Big  Planet,  Inc.  at the time of
purchase less ten percent. The Big Planet Option shall become exercisable at any
time during the period  commencing six months after Big Planet begins to provide
products and/or services and terminate two years thereafter;

               (j) Stockholders'  Escrow  Agreement.  NSAP shall have received a
true  and  correct  copy of the  Stockholders'  Escrow  Agreement  entered  into
pursuant to Section 8.04 of this Agreement, substantially in the form of Exhibit
D attached hereto.

                                  ARTICLE VIII

                                 INDEMNIFICATION

               SECTION 8.01.  Survival of  Representations  and Warranties.  The
representations and warranties of the Stockholders  contained in this Agreement,
the indemnification provisions of this Article VIII and all statements contained
in this Agreement,  the Exhibits to this Agreement,  the Disclosure Schedule and
any certificate,  Financial Statement,  Interim Financial Statement or report or
other document  delivered  pursuant to this Agreement or in connection  with the
transactions  contemplated  by this Agreement  (collectively,  the  "Acquisition
Documents"),  shall  survive the  Closing  until the fourth  anniversary  of the
Closing Date;  provided,  however,  that the  representations and warranties and
indemnification  provisions relating to tax matters shall survive as provided in
Section  10.05.  Neither  the  period  of  survival  nor  the  liability  of the
Stockholders  with respect to the Stockholders'  representations  and warranties
shall be reduced by any investigation  made at any time by or on behalf of NSAP.
If  written  notice of a claim has been  given  prior to the  expiration  of the
applicable representations and warranties by NSAP to the Stockholders,  then the
relevant  representations  and warranties shall survive as to such claim,  until
such claim has been finally resolved.

               SECTION 8.02. Indemnification by the Stockholders.  (a) NSAP, its
Affiliates  and their  successors  and  assigns,  and the  officers,  directors,
employees and agents of NSAP, its  Affiliates  and their  successors and assigns
(each an  "Indemnified  Party")  shall be  indemnified  and held harmless by the
Stockholders for any and all Liabilities,  losses,  damages,  claims,  costs and
expenses,   interest,  awards,  judgments  and  penalties  (including,   without
limitation,  attorneys' and consultants' fees and expenses) actually suffered or
incurred by them (including, without limitation, any Action brought or otherwise
initiated by any of them)  (hereinafter  a "Loss"),  arising out of or resulting
from:


<PAGE>

               (i) the  breach of any  representation  or  warranty  made by the
        Stockholders contained in the Acquisition Documents; or

               (ii) the breach of any covenant or agreement by the  Stockholders
        contained in the Acquisition Documents; or

               (iii)  Liabilities of the Acquired  Entities not reflected on the
        Reference  Balance  Sheet,  whether  arising before or after the Closing
        Date,  arising from or relating to the ownership or actions or inactions
        of the Acquired  Entities or the conduct of their respective  businesses
        prior to the Closing; or

               (iv)  any and all  Losses  suffered  or  incurred  by NSAP or the
        Acquired  Entities by reason of or in connection with any claim or cause
        of action of any third  party to the extent  arising  out of any action,
        inaction, event, condition,  liability or obligation of the Stockholders
        occurring or existing prior to the Closing;

               (v) any and all Losses  suffered  or incurred by NSAP as a result
        of the failure of the  Stockholders or the Acquired  Companies to obtain
        prior to the Closing the consent of all third-parties who are parties to
        contracts with the Acquired Companies, the terms of which such contracts
        require  the  consent  of  such   third-parties   to  the   transactions
        contemplated by this Agreement; or

               (vi) (A) any and all Remedial  Actions after the Closing relating
        to any Release of  Hazardous  Materials  into the  Environment  or on or
        about the Real  Property  prior to the  Closing  to the  extent any such
        Remedial  Action  is  required  under  any  Environmental  Law or by any
        Governmental Authority or is necessary to prevent or abate a significant
        risk to human health or the environment;  (B) any and all  Environmental
        Claims  arising at any time that relate to the business or the operation
        of the  Acquired  Entities  prior  to the  Closing;  or (C)  any and all
        noncompliances with or violations of any applicable Environmental Law or
        Environmental Permit by the Acquired Entities prior to the Closing.

               (b)  Except  for   Losses   arising   out  of  a  breach  of  the
representations  contained  in Section  3.03,  no claim may be made  against the
Stockholders for  indemnification  pursuant to this Section 8.02 with respect to
an individual claim of liability or damage,  unless, and then only to the extent
that,  the  aggregate  of all such  Losses of the  Indemnified  Parties  exceeds
$1,000,000 (the "Designated Amount"). The indemnification obligations under this
Section 8.02  (excluding  those  arising out of a breach of the  representations
contained in Section  3.03) shall be effective  only until (i) the dollar amount
paid in respect of Losses indemnified against under this Section 8.02 aggregates
to  an  amount  equal  to  $150,000,000,  or  (ii)  the  indemnification  assets
identified in Section 8.04 are exhausted,  whichever occurs first. To the extent
that  the  Stockholders'  undertakings  set  forth in this  Section  8.02 may be
unenforceable, the Stockholders shall

<PAGE>

contribute  the  maximum  amount that they are  permitted  to  contribute  under
applicable law to the payment and satisfaction of all Losses incurred by NSAP or
the Acquired Entities.

               (c) An Indemnified  Party shall give the  Stockholders  notice of
any matter which an  Indemnified  Party has  determined  has given or could give
rise to a right of indemnification under this Agreement,  within 60 days of such
determination,  stating  the  amount  of the  Loss,  if  known,  and  method  of
computation  thereof,  and  containing  a reference  to the  provisions  of this
Agreement  in  respect  of which  such  right of  indemnification  is claimed or
arises.  To the  extent  an  Indemnified  Party is  making a claim  against  the
Preferred Shares or NSAP Common Stock held pursuant to the Escrow Agreement, the
Indemnified  Party shall provide the notice  contemplated by Section 6(b) of the
Escrow Agreement. The obligations and Liabilities of the Stockholders under this
Article VIII with respect to Losses arising from claims of any third party which
are subject to the  indemnification  provided  for in this  Article VIII ("Third
Party Claims") shall be governed by and contingent upon the following additional
terms and conditions:  if an Indemnified Party shall receive notice of any Third
Party Claim, the Indemnified  Party shall give the  Stockholders  notice of such
Third Party Claim within 30 days of the receipt by the Indemnified Party of such
notice;  provided,  however,  that the failure to provide  such notice shall not
release the  Stockholders  from any of its  obligations  under this Article VIII
except to the extent the Stockholders are materially  prejudiced by such failure
and shall not relieve the  Stockholders  from any other  obligation or Liability
that they may have to any  Indemnified  Party  otherwise than under this Article
VIII. If the  Stockholders  acknowledge in writing their obligation to indemnify
the  Indemnified  Party  hereunder  against any Losses that may result from such
Third Party Claim, then the Stockholders shall be entitled to assume and control
the defense of such Third Party  Claim at their  expense and through  counsel of
their choice if they give notice of their  intention to do so to the Indemnified
Party within five days of the receipt of such notice from the Indemnified Party;
provided,  however,  that if there  exists  or is  reasonably  likely to exist a
conflict of interest  that would make it  inappropriate  in the  judgment of the
Indemnified Party, in its sole and absolute discretion,  for the same counsel to
represent both the Indemnified Party and the Stockholders,  then the Indemnified
Party shall be  entitled to retain its own  counsel,  in each  jurisdiction  for
which the Indemnified  Party determines  counsel is required,  at the expense of
the Stockholders.  In the event the Stockholders exercise the right to undertake
any such  defense  against any such Third Party  Claim as  provided  above,  the
Indemnified Party shall cooperate with the Stockholders in such defense and make
available to the  Stockholders,  at the  Stockholders'  expense,  all witnesses,
pertinent  records,   materials  and  information  in  the  Indemnified  Party's
possession  or under the  Indemnified  Party's  control  relating  thereto as is
reasonably required by the Stockholders. Similarly, in the event the Indemnified
Party is, directly or indirectly,  conducting the defense against any such Third
Party Claim, the Stockholders shall cooperate with the Indemnified Party in such
defense  and make  available  to the  Indemnified  Party,  at the  Stockholders'
expense,  all  such  witnesses,   records,  materials  and  information  in  the
Stockholders'  possession or under the Stockholders' control relating thereto as
is reasonably  required by the Indemnified  Party. No such Third Party Claim may
be  settled  by the  Stockholders  without  the  prior  written  consent  of the
Indemnified Party.

<PAGE>

               SECTION 8.03.  Tax Matters  Anything in this Article VIII (except
for the  specific  reference  to Tax  matters in Section  8.01) to the  contrary
notwithstanding,  the rights and  obligations  of the  parties  with  respect to
indemnification for any and all Tax matters shall be governed by Article X.

               SECTION 8.04. Satisfaction of Indemnification Claims. Any amounts
owed by the  Stockholders to an Indemnified  Party pursuant to this Article VIII
will be paid by the  Stockholders,  on a joint and  several  basis  (except  for
liabilities arising from a violation of the representations contained in Section
3.03 or the covenants contained in Section 5.11, which such liabilities shall be
borne by each  Stockholder  individually),  from  the  following  assets  in the
following order: (i) by reducing the Contingent Payments (if any) payable to the
Stockholders  under the terms of this  Agreement,  (ii) by payments  made by the
Retained Entities to NSAP and (iii) by the  Stockholders'  remittance to NSAP of
NSAP Common Stock or the Series A Preferred  Shares (valued at a price per share
equal to the average of the Closing  price per share of NSAP Common Stock on the
New York Stock Exchange for the 20 consecutive  trading days ending 5 days prior
to the date of such remittance)  previously  issued to them under this Agreement
or acquired  otherwise and held pursuant to the  Stockholders'  Escrow Agreement
(as  defined);  provided,  however,  that all claims shall be satisfied  against
these  assets  in the  order  in  which  they  are  enumerated  above in that no
Indemnified  Party may make a claim  against  any of the  assets  enumerated  in
clause  (ii) or (iii) until the assets  enumerated  in the  preceding  clause or
clauses,  as the case may be, shall have been exhausted.  To satisfy any amounts
due  under  subsection  (iii)  of  the  immediately   preceding  sentence,   the
Stockholders  hereby agree to enter into an escrow agreement (the "Stockholders'
Escrow   Agreement")  with  NSAP  pursuant  to  which  the   Stockholders   will
collectively,  according  to  their  percentage  ownership  interest  in the NSI
Shares, place an aggregate amount of NSAP Common Stock equal to U.S. $70,000,000
(to be calculated according the Average NSAP Common Stock Price at Closing) into
an escrow  account and that such NSAP Common  Stock may not be sold or otherwise
transferred by the Stockholders  prior to the expiration of the  indemnification
provisions under Article VIII of this Agreement.

                                   ARTICLE IX

                             TERMINATION AND WAIVER

               SECTION 9.01.  Termination.  This  Agreement may be terminated at
any time prior to the Closing:

               (a) by NSAP if,  between the date  hereof and the time  scheduled
for the Closing:  (i) an event or condition  occurs that has resulted in or that
may be  expected  to result in a  Material  Adverse  Effect,  (ii) any  material
representation or warranty of the Stockholders contained in this Agreement shall
not have been true and correct when made, (iii) the Stockholders  shall not have
complied  with any material  covenant or agreement to be complied with by it and
contained in this  Agreement;  or (iv) any of the  Stockholders  or the Acquired
Entities make a

<PAGE>

general  assignment  for the benefit of creditors,  or any  proceeding  shall be
instituted by or against the  Stockholders or the Acquired  Entities  seeking to
adjudicate any of them a bankrupt or insolvent, or seeking liquidation,  winding
up or reorganization, arrangement, adjustment, protection, relief or composition
of  their  debts  under  any  Law   relating  to   bankruptcy,   insolvency   or
reorganization; or

               (b) by the  Stockholders if, between the date hereof and the time
scheduled for the Closing: (i) an event or condition occurs that has resulted in
or that may be  expected  to  result  in a  Material  Adverse  Effect,  (ii) any
material  representation  or warranty of NSAP contained in this Agreement  shall
not have been true and  correct  when made,  (iii) NSAP shall not have  complied
with any material  covenant or agreement to be complied with by it and contained
in this  Agreement;  or (iv) NSAP makes a general  assignment for the benefit of
creditors,  or any  proceeding  shall be  instituted  by or against NSAP seeking
liquidation, winding up or reorganization,  arrangement, adjustment, protection,
relief  or  composition  of its  debts  under any Law  relating  to  bankruptcy,
insolvency or reorganization; or

               (c) by either the  Stockholders  or NSAP if the Closing shall not
have occurred by June 30, 1998; provided,  however,  that the right to terminate
this  Agreement  under this Section  9.01(b) shall not be available to any party
whose failure to fulfill any obligation under this Agreement shall have been the
cause of, or shall have  resulted  in, the failure of the Closing to occur on or
prior to such date; or

               (d) by either  NSAP or the  Stockholders  in the  event  that any
Governmental Authority shall have issued an order, decree or ruling or taken any
other action  restraining,  enjoining or otherwise  prohibiting the transactions
contemplated  by this Agreement and such order,  decree,  ruling or other action
shall have become final and nonappealable; or

               (e) by the mutual written consent of the Stockholders and NSAP.

               SECTION 9.02. Effect of Termination.  In the event of termination
of this Agreement as provided in Section 9.01,  this Agreement  shall  forthwith
become void and there shall be no  liability  on the part of either party hereto
except as set forth in Sections 5.02, 9.02(b) and 10.01.

               SECTION 9.03.  Waiver.  Either NSAP or the Stockholders,  through
the Stockholders' Representative, may (a) extend the time for the performance of
any of the  obligations  or  other  acts  of the  other  party,  (b)  waive  any
inaccuracies in the  representations and warranties of the other party contained
herein or in any document  delivered by the other party  pursuant  hereto or (c)
waive  compliance  with any of the  agreements  or conditions of the other party
contained herein.  Any such extension or waiver shall be valid only if set forth
in an instrument in writing signed by the party to be bound thereby.  Any waiver
of any term or condition  shall not be  construed as a waiver of any  subsequent
breach or a subsequent waiver of the same term or condition, or a waiver of any

<PAGE>

other term or condition,  of this Agreement.  The failure of any party to assert
any of its rights hereunder shall not constitute a waiver of any of such rights.


                                    ARTICLE X

                                   TAX MATTERS

               SECTION 10.01. Indemnity. (a) The Stockholders agree to indemnify
and hold harmless  NSAP and the Acquired  Entities  against the following  Taxes
and, except as otherwise  provided in Section 10.02,  against any loss,  damage,
liability or expense,  including reasonable fees for attorneys and other outside
consultants,  incurred in contesting  or otherwise in  connection  with any such
Taxes:  (i) Taxes  imposed  on the  Acquired  Entities  with  respect to taxable
periods of such Person ending on or before the Closing  Date;  (ii) with respect
to taxable  periods  beginning  before  the  Closing  Date and ending  after the
Closing  Date,  Taxes  imposed on the  Acquired  Entities  which are  allocable,
pursuant  to  Section  10.01(b),  to the  portion of such  period  ending on the
Closing  Date;  (iii) Taxes imposed on any member of any  affiliated  group with
which any of the Acquired Entities file or have filed a Return on a consolidated
or combined  basis for a taxable period ending on or before the Closing Date and
(iv) Taxes imposed on NSAP or the Acquired Entities as a result of any breach of
warranty or misrepresentation  under Section 3.22. NSAP shall be responsible for
(and  will  indemnify  and  hold  the  Stockholders  harmless  from)  Taxes  and
associated  expenses  not  allocated to the  Stockholders  pursuant to the first
sentence hereof.

               (b) In the  case of Taxes  that are  payable  with  respect  to a
taxable  period that begins  before the Closing  Date and ends after the Closing
Date, the portion of any such Tax that is allocable to the portion of the period
ending on the Closing Date shall be:

               (i) in the  case of Taxes  that  are  either  (x)  based  upon or
        related to income or  receipts,  or (y) imposed in  connection  with any
        sale or other  transfer or  assignment  of property  (real or  personal,
        tangible  or  intangible)  (other  than  conveyances  pursuant  to  this
        Agreement,  as provided under Section 10.04), deemed equal to the amount
        which would be payable if the taxable year ended with the Closing  Date;
        and

               (ii) in the  case of  Taxes  imposed  on a  periodic  basis  with
        respect to the assets of the Acquired Entities, or otherwise measured by
        the level of any item,  deemed  to be the  amount of such  Taxes for the
        entire  period (or, in the case of such Taxes  determined  on an arrears
        basis, the amount of such Taxes for the immediately  preceding  period),
        multiplied  by a  fraction  the  numerator  of  which is the  number  of
        calendar  days  in  the  period  ending  on the  Closing  Date  and  the
        denominator  of which  is the  number  of  calendar  days in the  entire
        period.

<PAGE>

               SECTION  10.02.  Contests.  (a) After  the  Closing,  NSAP  shall
promptly notify the  Stockholders in writing of any written notice of a proposed
assessment or claim in an audit or  administrative  or judicial  proceeding with
respect to Taxes of NSAP or of any of the Acquired Entities which, if determined
adversely  to the  taxpayer,  would be grounds  for  indemnification  under this
Article X; provided, however, that a failure to give such notice will not affect
NSAP's right to  indemnification  under this Article X except to the extent,  if
any, that, but for such failure,  the  Stockholders  could have avoided all or a
portion of the Tax liability in question.

               (b) In  the  case  of an  audit  or  administrative  or  judicial
proceeding with respect to Taxes that relates to periods ending on or before the
Closing  Date,  provided  that the  Stockholders  acknowledge  in writing  their
liability  under this  Agreement to hold NSAP and the Acquired  Entity  harmless
against the full amount of any adjustment  which may be made as a result of such
audit or proceeding that relates to periods ending on or before the Closing Date
(or, in the case of any taxable year that includes the Closing Date,  against an
adjustment  allocable under Section  10.01(b) to the portion of such year ending
on or before the Closing Date), the  Stockholders  shall have the right at their
expense to  participate  in and control the conduct of such audit or  proceeding
but only to the  extent  that  such  audit or  proceeding  relates  solely  to a
potential   adjustment  for  which  the  Stockholders  have  acknowledged  their
liability; NSAP also may participate in any such audit or proceeding and, if the
Stockholders do not assume the defense of any such audit or proceeding, NSAP may
defend the same in such manner as it may deem  appropriate,  including,  but not
limited to,  settling  such audit or  proceeding  after  giving five days' prior
written  notice to the  Stockholders  setting forth the terms and  conditions of
settlement.  In the event that issues  relating to a  potential  adjustment  for
which the  Stockholders  have  acknowledged  their  liability are required to be
dealt with in the same  proceeding  as separate  issues  relating to a potential
adjustment  for which NSAP would be  liable,  NSAP shall have the right,  at its
expense, to control the audit or proceeding with respect to the latter issues.

               (c) With respect to issues relating to a potential adjustment for
which both the  Stockholders  (as  evidenced  by its  acknowledgment  under this
Section 10.02) and NSAP or the Acquired Entities could be liable, (i) each party
may  participate  in the audit or  proceeding,  and (ii) the audit or proceeding
shall be  controlled  by that party  which  would bear the burden of the greater
portion of the sum of the adjustment and any corresponding  adjustments that may
reasonably be anticipated for future Tax periods. The principle set forth in the
immediately  preceding  sentence  shall govern also for purposes of deciding any
issue that must be decided jointly  (including,  without  limitation,  choice of
judicial forum) in situations in which separate issues are otherwise  controlled
under this Article X by NSAP and the Stockholders.

               (d)  Neither  NSAP  nor the  Stockholders  shall  enter  into any
compromise or agree to settle any claim  pursuant to any Tax audit or proceeding
which would adversely  affect the other party for such year or a subsequent year
without  the  written  consent  of the other  party,  which  consent  may not be
unreasonably withheld. NSAP and the Stockholders agree to cooperate, and NSAP

<PAGE>

agrees to cause the Acquired  Entities to cooperate,  in the defense  against or
compromise of any claim in any audit or proceeding.

               SECTION 10.03.  Time of Payment.  Payment by the  Stockholders of
any  amounts  due under this  Article X in respect of Taxes shall be made (i) at
least three  Business  Days before the due date of the  applicable  estimated or
final  Return  required  to be filed by NSAP on which is required to be reported
income for a period ending after the Closing Date for which the Stockholders are
responsible  under Sections  10.01(a) and 10.01(b) without regard to whether the
Return shows  overall net income or loss for such period,  and (ii) within three
Business Days following an agreement  between the  Stockholders and NSAP that an
indemnity amount is payable, an assessment of a Tax by a taxing authority,  or a
"determination"  as defined in Section  1313(a) of the Code. If liability  under
this Article X is in respect of costs or expenses  other than Taxes,  payment by
the  Stockholders  of any amounts due under this  Article X shall be made within
five  Business Days after the date when the  Stockholders  have been notified by
NSAP that the Stockholders have a liability for a determinable amount under this
Article X and are provided with calculations or other materials  supporting such
liability.

               SECTION 10.04. Conveyance Taxes. The Stockholders shall be liable
for and shall hold NSAP harmless  against any real  property  transfer or gains,
sales,  use,  transfer,  value  added,  stock  transfer,  and stamp  taxes,  any
transfer, recording,  registration,  and other fees, and any similar Taxes which
become  payable  in  connection  with  the  transactions  contemplated  by  this
Agreement,  and shall file such  applications  and documents as shall permit any
such Tax to be assessed and paid on or prior to the Closing  Date in  accordance
with any available pre-sale filing procedure. NSAP shall execute and deliver all
instruments and certificates necessary to enable the Stockholders to comply with
the foregoing.

               SECTION  10.05.  Tax  Benefits.  NSAP and the  Acquired  Entities
shall, upon actual realization, refund to the Stockholders any Tax benefit which
they realize for a period or portion thereof beginning after the Closing Date (a
"Post-Closing  Date Tax Benefit")  that arose in connection  with any underlying
adjustment that resulted in a payment by the  Stockholders  to, or on behalf of,
NSAP or the  Acquired  Entities  under  Section  10.01 or a payment  made by the
Stockholders  to any Tax authority (such as a timing  adjustment  resulting in a
Tax  deduction for the Acquired  Entities for a period after the Closing  Date),
provided that such payment shall not exceed the related payment actually made by
the  Stockholders.  A  Post-Closing  Date Tax Benefit will be  considered  to be
actually  realized  for  purposes of this  Section  10.05 at the time that it is
reflected on a Return of NSAP or the Acquired Entities,  provided, however, that
if NSAP and the Acquired  Entities make a payment to the Stockholders for such a
Post-Closing  Date Tax  Benefit  that is  disallowed  or reduced (or NSAP or the
Acquired  Entities do not actually realize such  Post-Closing Date Tax Benefit),
then the  Stockholders  shall  refund  such  payment  to NSAP  and the  Acquired
Entities plus interest at the rate for Tax  underpayments  prescribed in Section
6621(a)(2) of the Code and similar provision under state or local law.


<PAGE>

               SECTION 10.06. Miscellaneous. (a) The Stockholders and NSAP agree
to treat all payments  made by either of them to or for the benefit of the other
(including  any payments to the Acquired  Entities)  under this Article X, under
other indemnity provisions of this Agreement and for any  misrepresentations  or
breaches of warranties or covenants as  adjustments  to the Purchase Price or as
capital  contributions for Tax purposes and that such treatment shall govern for
purposes hereof except to the extent that the Laws of a particular  jurisdiction
provide  otherwise,  in which  case  such  payments  shall be made in an  amount
sufficient to indemnify the relevant party on an after-Tax basis.

               (b)  Notwithstanding  any  provision  in  this  Agreement  to the
contrary,  the  obligations of the  Stockholders  to indemnify and hold harmless
NSAP  and  the   Acquired   Entities   pursuant  to  this  Article  X,  and  the
representations and warranties contained in Section 3.22, shall terminate at the
close of business on the 120th day  following the  expiration of the  applicable
statute of limitations  with respect to the Tax liabilities in question  (giving
effect to any waiver, mitigation or extension thereof).

               (c) From and after the date of this Agreement,  the  Stockholders
shall not without the prior written  consent of NSAP (which may, in its sole and
absolute discretion, withhold such consent) make, or cause or permit to be made,
any Tax election that would affect the Acquired Entities.

               (d) NSAP and the  Stockholders  shall each be entitled to recover
professional  fees and related costs that they may  reasonably  incur to enforce
the provisions of this Article X.


                                   ARTICLE XI

                               GENERAL PROVISIONS

               SECTION 11.01.  Expenses.  Except as otherwise  specified in this
Agreement,  all costs and  expenses,  including,  without  limitation,  fees and
disbursements  of  counsel,  financial  advisors  and  accountants,  incurred in
connection with this Agreement and the transactions contemplated hereby shall be
paid by the party incurring such costs and expenses,  whether or not the Closing
shall have occurred.

               SECTION 11.02. Notices. All notices,  requests,  claims,  demands
and other  communications  hereunder  shall be in writing  and shall be given or
made (and  shall be deemed to have  been  duly  given or made upon  receipt)  by
delivery in person, by courier service, by cable, by telecopy,  by telegram,  by
telex or by  registered  or certified  mail  (postage  prepaid,  return  receipt
requested)  to the  respective  parties at the  following  addresses (or at such
other  address for a party as shall be specified in a notice given in accordance
with this Section 11.02):


<PAGE>

               (a)    if to the Stockholders:

                      to the Stockholders' Representative

                      Nu Skin International, Inc.
                      One Nu Skin Plaza
                      75 West Center
                      Provo, Utah  84601
                      Telecopy:  (801) 345-1000
                      Attention: Steven J. Lund and Keith R. Halls

                      with a copy to:

                      Holland & Hart LLP
                      215 South State Street, Suite 500
                      Salt Lake City, UT 84111-2346
                      Telecopy: (801) 364-9124
                      Attention: P. Christian Anderson, Esq.

               (b)    if to NSAP:

                      Nu Skin Asia Pacific, Inc.
                      One Nu Skin Plaza
                      75 West Center
                      Provo, Utah  84601
                      Telecopy:  (801) 345-1000
                      Attention:  M. Truman Hunt, Esq.

                      with a copy to:

                      Shearman & Sterling
                      555 California Street
                      San Francisco, California 94104
                      Telecopy:  415-616-1199
                      Attention:  Kevin P. Kennedy, Esq.

               Notices  given to the  Stockholders'  Representative  pursuant to
this  Section  11.02 shall de deemed to be the delivery of notice to each of the
Stockholders.

               SECTION 11.03. Public Announcements. Neither the Stockholders nor
the Acquired  Entities  shall make,  or cause to be made,  any press  release or
public   announcement   in  respect  of  this  Agreement  or  the   transactions
contemplated hereby or otherwise communicate with any news

<PAGE>

media without the prior  consent of NSAP and the parties  shall  cooperate as to
the timing and contents of any such press release or public announcement.

               SECTION 11.04.  Headings.  The descriptive  headings contained in
this Agreement are for convenience of reference only and shall not affect in any
way the meaning or interpretation of this Agreement.

               SECTION 11.05.  Severability.  If any term or other  provision of
this Agreement is invalid,  illegal or incapable of being enforced by any Law or
public  policy,   all  other  terms  and  provisions  of  this  Agreement  shall
nevertheless  remain in full force and effect so long as the  economic  or legal
substance of the transactions  contemplated hereby is not affected in any manner
materially  adverse to any party. Upon such determination that any term or other
provision is invalid, illegal or incapable of being enforced, the parties hereto
shall  negotiate  in good  faith to modify  this  Agreement  so as to effect the
original intent of the parties as closely as possible in an acceptable manner in
order that the  transactions  contemplated  hereby are consummated as originally
contemplated to the greatest extent possible.

               SECTION 11.06. Entire Agreement.  This Agreement  constitutes the
entire agreement of the parties hereto with respect to the subject matter hereof
and supersedes all prior  agreements  and  undertakings,  both written and oral,
between the Stockholders and NSAP with respect to the subject matter hereof.

               SECTION 11.07. Assignment.  This Agreement may not be assigned by
operation  of law or  otherwise  without  the  express  written  consent  of the
Stockholders  and NSAP  (which  consent  may be granted or  withheld in the sole
discretion of the Stockholders or NSAP); provided, however, that NSAP may assign
this Agreement to an Affiliate of NSAP without the consent of the  Stockholders;
provided  further,  however that no such assignment  shall release NSAP from its
payment and performance obligations herewith.

               SECTION  11.08.  No Third  Party  Beneficiaries.  Except  for the
provisions of Article IX relating to Indemnified  Parties,  this Agreement shall
be binding upon and inure solely to the benefit of the parties  hereto and their
permitted  assigns and  nothing  herein,  express or implied,  is intended to or
shall  confer upon any other  Person any legal or  equitable  right,  benefit or
remedy of any nature whatsoever under or by reason of this Agreement.

               SECTION  11.09.  Amendment.  This Agreement may not be amended or
modified  except by an  instrument  in  writing  signed  by, or on behalf  of, a
majority in interest of the Stockholders and NSAP.

               SECTION 11.10. Governing Law. THIS AGREEMENT SHALL BE GOVERNED BY
THE LAWS OF THE STATE OF UTAH,  EXCLUDING (TO THE GREATEST EXTENT PERMISSIBLE BY
LAW)  ANY  RULE OF LAW  THAT  WOULD  CAUSE  THE  APPLICATION  OF THE LAWS OF ANY
JURISDICTION OTHER THAN THE STATE OF UTAH.

<PAGE>

               SECTION  11.11.  Counterparts.  This Agreement may be executed in
one or more  counterparts,  and by the  different  parties  hereto  in  separate
counterparts,  each of which when executed shall be deemed to be an original but
all of which taken together shall constitute one and the same agreement.

               SECTION  11.12.  Specific  Performance.  The parties hereto agree
that irreparable damage would occur in the event any provision of this Agreement
was not performed in accordance with the terms hereof and that the parties shall
be entitled  to specific  performance  of the terms  hereof,  in addition to any
other remedy at law or equity.

<PAGE>

               IN WITNESS  WHEREOF,  the  Stockholders and NSAP have caused this
Agreement to be executed as of the date first written above by their  respective
officers thereunto duly authorized.

                                    STOCKHOLDERS:



                                    Blake M. Roney



                                    Nedra Dee Roney



                                    Sandie N. Tillotson



                                    Craig Bryson



                                    Craig S. Tillotson



                                    Steven J. Lund



                                    Brooke R. Roney



                                    Kirk V. Roney



                                    Keith R. Halls


<PAGE>

                                            NU SKIN ASIA PACIFIC, INC.


                                         By:
                                       Name:
                                      Title:

<PAGE>

                                   SCHEDULE A

<PAGE>

                                    EXHIBIT A


                  FORM OF SERIES A PREFERRED SHARE CERTIFICATE


<PAGE>

                                    EXHIBIT B


                       FORM OF CERTIFICATE OF DESIGNATION



<PAGE>

                                    EXHIBIT C


                      FORM OF GENERAL RELEASE AND DISCHARGE

<PAGE>

                                    EXHIBIT D


                     FORM OF STOCKHOLDERS' ESCROW AGREEMENT



<PAGE>


                                 EXECUTION COPY










                           STOCK ACQUISITION AGREEMENT




                                     Between


                           NU SKIN ASIA PACIFIC, INC.


                                       and


            EACH OF THE PERSONS LISTED ON THE SIGNATURE PAGES HEREOF


                          Dated as of February 27, 1998







<PAGE>

                               DISCLOSURE SCHEDULE




<PAGE>

                                    EXHIBIT B


                      FORM OF GENERAL RELEASE AND DISCHARGE
                                    EXHIBIT D


                     FORM OF STOCKHOLDERS' ESCROW AGREEMENT











                                      Page


                                TABLE OF CONTENTS

                                      Page

                                    ARTICLE I

                                   DEFINITIONS

SECTION 1.01.  Certain Defined Terms...........................................3

                                   ARTICLE II

                            ACQUISITION AND TRANSFER

SECTION 2.01.  Acquisition and Transfer of Nu Skin Shares.....................13
SECTION 2.02.  Consideration for Transfer of Nu Skin Shares...................13
SECTION 2.03.  Calculation of Aggregate Number of Series A Preferred Shares...14
SECTION 2.04.  Contingent Payments............................................14
SECTION 2.05.  Closing........................................................18
SECTION 2.06.  Closing Deliveries by the Stockholders.........................18
SECTION 2.07.  Closing Deliveries by NSAP.....................................18
SECTION 2.08.  Adjustment of Consideration for Nu Skin Shares.................19
SECTION 2.09.  Conversion and Optional Redemption of Series A
                        Preferred Stock/Common Stock..........................21
SECTION 2.10.  Tax Free Transaction...........................................22
SECTION 2.11.  Termination of "S" Corporation Status..........................22
SECTION 2.12.  Appointment of Stockholders' Representative....................23

                                   ARTICLE III

               REPRESENTATIONS AND WARRANTIES OF THE STOCKHOLDERS

SECTION 3.01.  Organization,   Authority  and  Qualification  of  the  Acquired
                            Entities; Execution and Delivery..................24
SECTION 3.02.  Due Execution and Delivery by the Stockholders.................24
SECTION 3.03.  Capital Stock of Acquired Entities; Stockholders' Ownership
                            of Nu Skin Shares.................................24
SECTION 3.04.  Corporate Books and Records....................................25
SECTION 3.05.  No Conflict....................................................26
SECTION 3.06.  Governmental Consents and Approvals............................26
SECTION 3.07.  Financial Information, Books and Records, Projections
                            and Operating Data................................26
SECTION 3.08.  No Undisclosed Liabilities.....................................27

                                       -i-

<PAGE>

                                    EXHIBIT B


                      FORM OF GENERAL RELEASE AND DISCHARGE
                                    EXHIBIT D


                     FORM OF STOCKHOLDERS' ESCROW AGREEMENT











                                                                            Page


SECTION 3.09.  Acquired Assets................................................27
SECTION 3.10.  Conduct in the Ordinary Course; Absence of Certain Changes,
                            Events and Conditions.............................27
SECTION 3.11.  Litigation.....................................................29
SECTION 3.12   Compliance with Laws...........................................30
SECTION 3.13.  Environmental and Safety Matters...............................30
SECTION 3.14.  Material Contracts.............................................30
SECTION 3.15.  Intellectual Property..........................................32
SECTION 3.16.  Real Property..................................................34
SECTION 3.17.  Tangible Personal Property.....................................36
SECTION 3.18.  Assets.........................................................37
SECTION 3.19.  Suppliers......................................................37
SECTION 3.20.  Employee Benefit Matters.......................................38
SECTION 3.21.  Labor Matters..................................................40
SECTION 3.22.  Taxes..........................................................40
SECTION 3.23.  Insurance......................................................42
SECTION 3.24.  Nu Skin USA Intercompany Agreements............................42
SECTION 3.25.  Full Disclosure................................................42
SECTION 3.26.  Brokers........................................................42
SECTION 3.27.  Securities Laws................................................42

                                   ARTICLE IV

                     REPRESENTATIONS AND WARRANTIES OF NSAP

SECTION 4.01.  Organization and Authority of NSAP; Series A
                             Preferred Stock Issuance.........................43
SECTION 4.02.  No Conflict....................................................43
SECTION 4.03.  Governmental Consents and Approvals............................44
SECTION 4.04.  Investment Purpose.............................................44
SECTION 4.05.  Litigation.....................................................44
SECTION 4.06. Absence of Certain Changes......................................44
SECTION 4.07.  Opinion of Financial Advisor to Special Committee..............44
SECTION 4.08.  Brokers........................................................45

                                    ARTICLE V

                              ADDITIONAL AGREEMENTS

SECTION 5.01.  Conduct of Business Prior to the Closing.......................45
SECTION 5.02.  Confidentiality................................................46

                                      -ii-

<PAGE>

                                    EXHIBIT B


                      FORM OF GENERAL RELEASE AND DISCHARGE
                                    EXHIBIT D


                     FORM OF STOCKHOLDERS' ESCROW AGREEMENT











                                                                            Page


SECTION 5.03.  Regulatory and Other Authorizations; Notices and Consents......46
SECTION 5.04.  Use of Intellectual Property...................................47
SECTION 5.05.  Release of Indemnity Obligations...............................47
SECTION 5.06.  No Actions Inconsistent with Tax Free Status...................48
SECTION 5.07.  Negotiations to Acquire Retained Entities......................48
SECTION 5.08.  Modification of Stockholders' Salaries.........................48
SECTION 5.09.  Intercompany Agreements........................................48
SECTION 5.10.  Further Action.................................................48
SECTION 5.11.  Non-Competition................................................48
SECTION 5.12.  Continuation of Business During Contingent Payment Years.......49
SECTION 5.13.  Retention of Sufficient NSAP Common Stock......................50

                                   ARTICLE VI

                                EMPLOYEE MATTERS

SECTION 6.01.  Continuation of Benefits.......................................50

                                   ARTICLE VII

                              CONDITIONS TO CLOSING

SECTION 7.01.  Conditions to Obligations of the Stockholders..................50
SECTION 7.02.  Conditions to Obligations of NSAP..............................51

                                  ARTICLE VIII

                                 INDEMNIFICATION

SECTION 8.01.  Survival of Representations and Warranties.....................53
SECTION 8.02.  Indemnification by the Stockholders............................53
SECTION 8.03.  Tax Matters....................................................56
SECTION 8.04.  Satisfaction of Indemnification Claims.........................56

                                   ARTICLE IX

                             TERMINATION AND WAIVER

SECTION 9.01.  Termination....................................................57
SECTION 9.02.  Effect of Termination..........................................58
SECTION 9.03.  Waiver.........................................................58

                                      -iii-

<PAGE>

                                    EXHIBIT B


                      FORM OF GENERAL RELEASE AND DISCHARGE
                                    EXHIBIT D


                     FORM OF STOCKHOLDERS' ESCROW AGREEMENT











                                                                            Page


                                    ARTICLE X

                                   TAX MATTERS

SECTION 10.01.  Indemnity.....................................................58
SECTION 10.02.  Contests......................................................59
SECTION 10.03.  Time of Payment...............................................60
SECTION 10.04.  Conveyance Taxes..............................................60
SECTION 10.05.  Tax Benefits..................................................61
SECTION 10.06.  Miscellaneous.................................................61

                                   ARTICLE XI

                               GENERAL PROVISIONS

SECTION 11.01.  Expenses......................................................62
SECTION 11.02.  Notices.......................................................62
SECTION 11.03.  Public Announcements..........................................63
SECTION 11.04.  Headings......................................................63
SECTION 11.05.  Severability..................................................63
SECTION 11.06.  Entire Agreement..............................................64
SECTION 11.07.  Assignment....................................................64
SECTION 11.08.  No Third Party Beneficiaries..................................64
SECTION 11.09.  Amendment.....................................................64
SECTION 11.10.  Governing Law.................................................64
SECTION 11.11.  Counterparts..................................................64
SECTION 11.12.  Specific Performance..........................................64

Schedules

SCHEDULE A         STOCKHOLDERS LIST

Exhibits

EXHIBIT A          FORM OF SERIES A PREFERRED SHARE CERTIFICATE
EXHIBIT B          FORM OF CERTIFICATE OF DESIGNATION
EXHIBIT C          FORM OF GENERAL RELEASE AND DISCHARGE
EXHIBIT D          FORM OF STOCKHOLDERS' ESCROW AGREEMENT


                                      -iv-


                                  EXHIBIT 10.25


                   AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


        This Amended and Restated Stockholders Agreement (this "Agreement"),  is
entered  into as of November  28,  1997 by and among the  persons  and  entities
listed on the  signature  pages of this  Agreement  (individually,  an  "Initial
Stockholder" and  collectively,  the "Initial  Stockholders"),  and Nu Skin Asia
Pacific,  Inc., a corporation  organized under the laws of the State of Delaware
(the "Company").

                                    RECITALS

        A. WHEREAS,  the Initial  Stockholders  own shares of the Class B Common
Stock,  $0.001 par value per share  ("Class B Common  Stock"),  of the  Company,
which  shares  of  Class  B  Common  Stock  are  convertible  at any  time  on a
one-for-one basis into shares of the Company's Class A Common Stock,  $0.001 par
value per share ("Class A Common  Stock") (the shares of the  Company's  Class A
Common  Stock and Class B Common  Stock held at any time during the term of this
Agreement  by any of the Initial  Stockholders,  whether now owned or  hereafter
acquired, are collectively referred to hereinafter as the "Shares");

        B.  WHEREAS,   the  Initial   Stockholders  entered  into  that  certain
Stockholders  Agreement dated as of November 20, 1996 and  subsequently  entered
into that certain  Amendment to Stockholders  Agreement dated as of May 29, 1997
(collectively referred to hereinafter as the "Original Stockholders Agreement");
and

        C. WHEREAS,  the Initial Stockholders desire to amend and restate in its
entirety the Original Stockholders Agreement as provided below;

        NOW  THEREFORE,   in  consideration  of  the  premises  and  the  mutual
agreements set forth herein and for other good and valuable  consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
agree as follows:

        1.  DEFINITIONS.  For purposes of this  Agreement,  the following  terms
shall have the following meanings:

             1.1  "Agreement"  shall  have the  meaning  given  such term in the
                  introductory paragraph of this Agreement.

             1.2  "Attorney-in-Fact"  shall have the meaning  given such term in
                  Section 5.3 hereof  except as such term is  otherwise  used in
                  Section 3.2.2 hereof.

             1.3  "Class A Common  Stock" shall have the meaning given such term
                  in Recital A hereof.

             1.4  "Class B Common  Stock" shall have the meaning given such term
                  in Recital A hereof.

             1.5  "Company"  shall  have  the  meaning  given  such  term in the
                  introductory paragraph of this Agreement.

             1.6  "Cure  Notice"  shall  have the  meaning  given  such  term in
                  Section 3.2.1 hereof.

             1.7  "Demand  Request"  shall have the  meaning  given such term in
                  Section 9.3 hereof.
             --------------


                                       -1-

<PAGE>

            1.8   "Equity  Incentive  Shares"  shall have the meaning given such
                  term in Section 5.1 hereof.  1.9 "Exercise  Notice" shall have
                  the meaning given such term in Section 4.2.3 hereof.

            1.10  "Extended  Lock-up  Period"  shall have the meaning given such
                  term in Section 2.2 hereof.

            1.11  "Fair Market Value" shall be the average  closing price of the
                  Company's  Class A Common  Stock as  reported  on the New York
                  Stock  Exchange for the 20 trading days  immediately  prior to
                  the date of the  closing of the stock  repurchase  transaction
                  described  in Section  2.4 hereof or the date of a margin call
                  or event of default as described in Section 3.2.1 hereof.

            1.12  "Fixed CRT Stockholder" shall have the meaning given such term
                  in Section 2.3.4.

            1.13  "Initial  Lock-up  Period"  shall have the meaning  given such
                  term in Section 2.2 hereof.

            1.14  "Initial Stockholders" or "Initial Stockholder" shall have the
                  meaning given such terms in the introductory paragraph of this
                  Agreement.

            1.15  "Institution"  shall  have  the  meaning  given  such  term in
                  Section 3.2.1 hereof.

            1.16  "Involuntary  Transfer" shall have the meaning given such term
                  in Section 4.1 hereof.

            1.17  "LLG&M"  shall have the meaning given such term in Section 7.3
                  hereof.

            1.18  "Makers"  shall have the meaning given such term in Section 10
                  hereof.

            1.19  "Merrill"  shall have the  meaning  given such term in Section
                  2.3.2.

            1.20  "NSI"  shall have the  meaning  given such term in Section 2.2
                  hereof.

            1.21  "NSI  Acquisition"  shall have the meaning  given such term in
                  Section 2.2 hereof.

            1.22  "Notice  Period"  shall  have the  meaning  given such term in
                  Section 4.2.3 hereof.

            1.23  "Offer  Notice"  shall  have the  meaning  given  such term in
                  Section 4.2.2 hereof.

            1.24  "Offered  Shares"  shall have the  meaning  given such term in
                  Section 4.2.1 hereof.

            1.25  "Offering  Stockholder" shall have the meaning given such term
                  in Section 4.2.1 hereof.

            1.26  "Original Stockholders Agreement" shall have the meaning given
                  such term in Recital B hereof.

            1.27  "Pledge" or any derivation of such term shall have the meaning
                  given such term in Section 3.2.1 hereof.


                                       -2-

<PAGE>

            1.28  "Purchase  Periods"  shall have the meaning given such term in
                  Section 4.2.4 hereof.

            1.29  "Purchasing  Stockholder"  shall have the  meaning  given such
                  term in Section 4.2.3 hereof.

            1.30  "Restricted  Stock" shall have the meaning  given such term in
                  Section 9.1 hereof.

            1.31  "Restricted  Resale  Period" shall have the meaning given such
                  term in Section 2.3 hereof.

            1.32  "Right of First Offer" shall have the meaning  given such term
                  in Section 4.2.1 hereof.

            1.33  "Rule 144 Allotment" shall have the meaning given such term in
                  Section 2.3 hereof.

            1.34  "SEC"  shall have the  meaning  given such term in Section 9.3
                  hereof.

            1.35  "Securities  Act"  shall have the  meaning  given such term in
                  Section 3.1 hereof.

            1.36  "Selling  Expenses"  shall have the meaning given such term in
                  Section 9.6 hereof.

            1.37  "Shares"  shall have the meaning  given such term in Recital A
                  hereof.

            1.38  "Share  Repurchase"  shall have the meaning given such term in
                  Section 2.4 hereof.

            1.39  "Stockholder"  or  "Stockholders"  shall  mean  the  following
                  persons and entities:  (i) each Initial  Stockholder  and his,
                  her or its assignees  hereunder and his, her or its respective
                  estate, guardian,  conservator,  committee,  trustee, manager,
                  partner or officer and his, or her spouse; (ii) each person or
                  entity  that  becomes a party  hereto  pursuant to Section 3.3
                  below;  (iii) each descendant of each Initial  Stockholder and
                  his,  her or its  respective  estate,  guardian,  conservator,
                  committee, trustee, manager, partner or officer; and (iv) each
                  Stockholder Controlled Entity.

            1.40  "Stockholder  Controlled  Entity"  shall  mean  the  following
                  entities:  (i) any  not-for-profit  corporation  of  which  an
                  Initial  Stockholder  or his or her  descendants  can elect at
                  least eighty percent (80%) of its board of directors; (ii) any
                  other  corporation  if at least  eighty  percent  (80%) of the
                  value  of  its  outstanding  equity  is  owned  by an  Initial
                  Stockholder or his or her  descendants;  (iii) any partnership
                  if  at  least  eighty  percent  (80%)  of  the  value  of  its
                  partnership  interests is owned by an Initial  Stockholder  or
                  his or her descendants or spouse;  (iv) any limited  liability
                  company or similar company if at least eighty percent (80%) of
                  the value of such  company is owned by an Initial  Stockholder
                  or his or her  descendants or spouse;  and (v) any trust if an
                  Initial  Stockholder  is a settlor,  trustee or beneficiary of
                  the trust.

            1.41  "Transfer" or any other derivation of such term shall have the
                  meaning given such term in Section 2.1 hereof.

        2. RESTRICTIONS ON TRANSFER; LOCK-UP; STOCK REPURCHASE.


                                       -3-

<PAGE>

        2.1  Restriction on Transfers.  Each of the  Stockholders  hereby agrees
that he, she or it shall not sell, assign, give, bequeath, transfer, distribute,
pledge,  hypothecate or otherwise encumber,  convey or dispose of (collectively,
"Transfer")  any of the Shares  owned by him,  her or it  (whether  now owned or
hereafter acquired) except as otherwise allowed by this Agreement. Any attempted
or  purported  Transfer  of  any  Shares  by any  Stockholder  in  violation  or
contravention  of the terms of this Agreement  shall be void. The Company shall,
and shall  instruct its transfer  agent to, reject and refuse to transfer on its
books any Shares that may have been Transferred in violation or contravention of
any of the  provisions  of this  Agreement  and shall not  recognize any person,
estate,  executor,  administrator,  firm,  association,  corporation  or  entity
holding any of the Shares as being a  stockholder  of the Company,  and any such
person,  estate,  executor,  administrator,  firm,  association,  corporation or
entity shall not have any rights as a stockholder of the Company. In addition to
any other remedies  available to the parties to this Agreement either at law, in
equity or pursuant to this  Agreement,  no  dividends  shall be paid on, nor any
distribution  made on, any Shares that are Transferred in violation or breach of
this Agreement.

        2.2 Lock-up Agreement.  Notwithstanding  any provision of this Agreement
to the  contrary,  except for  Transfers  pursuant to Sections 3 and 5, from and
after the date  hereof  each  Initial  Stockholder  will not,  without the prior
written consent of the Company, jointly or individually,  Transfer,  offer, make
any short sale of, contract to sell, lend, grant any option for the purchase of,
or otherwise  dispose of, directly or indirectly,  any Shares owned of record or
beneficially  by such Initial  Stockholder on the date hereof until November 28,
1998 (the  "Initial  Lock-up  Period").  In the event the Company,  on or before
November  28,  1998,  effects a registered  underwritten  secondary  offering of
Shares generating  proceeds to the Stockholders  offering Shares therein (before
deduction of underwriting  discounts or  commissions) of at least  $200,000,000,
allocated among the Stockholders  participating in such  underwritten  secondary
offering in accordance with the "Participation  Percentages"  listed on Schedule
"A"  attached  hereto,  or  acquires  all of the  outstanding  capital  stock or
substantially  all of the  assets of Nu Skin  International,  Inc.  ("NSI") in a
single  transaction or series of  transactions  for aggregate value including at
least  $100,000,000 in cash to the NSI  Stockholders  and on terms approved by a
majority of the members of the NSI Board of  Directors  and by a majority of the
votes  entitled  to be cast by the NSI  shareholders  in  connection  with  such
transaction  or series of  transactions  (the "NSI  Acquisition"),  the  lock-up
agreement  described in this Section 2.2 shall  automatically  be extended until
one  year  following  the  closing  date  of the  first  to  occur  of (i)  such
underwritten  secondary  public  offering  or  (ii)  the  NSI  Acquisition  (the
"Extended Lock-up Period").

        2.3 Post Lock-up  Selling  Restrictions.  Except as  otherwise  provided
herein,  for one year  following  the last to expire of (i) the Initial  Lock-up
Period,  and (ii) the Extended Lock-up Period (the "Restricted  Resale Period"),
all  sales  of  Shares  in a  public  resale  pursuant  to  Section  4(1) of the
Securities  Act or Rule 144  promulgated  thereunder  or  pursuant  to any other
exempt  transaction  under the Securities  Act, shall not exceed in any calendar
quarter the Stockholder's  specified Rule 144 Allotment (as defined below). Each
Stockholder's  Rule 144 Allotment  shall be determined  by  multiplying  (x) the
percentage listed next to the  Stockholder's  name on Schedule A attached hereto
under the  heading  "Percent  Allocation  of Total  Rule 144  Volume" by (y) the
average weekly  trading volume for the Company's  Class A shares on the New York
Stock Exchange  during the calendar  quater  immediately  preceding any transfer
permitted during the Restricted Resale Period (the "Rule 144 Allotment").  In no
event, however, shall any Stockholder's Rule 144 Allotment, when aggregated with
the  Rule  144  Allotment  of  all  such  Stockholder's  Stockholder  Controlled
Entities, be less than 20,000 shares per calendar quarter, with the exception of
those  Stockholders  identified  on  Schedule  B,  whose Rule 144  Allotment  is
established in Section 2.3.5 below.


                                       -4-

<PAGE>

        2.3.1 Within the first ten days of each calendar quarter during the term
hereof,  the Company will provide to each  Stockholder  a schedule  listing such
Stockholder's  Rule 144 Allotment for such calendar  quarter.  All  Stockholders
desiring to sell Shares pursuant to Rule 144 during the Restricted Resale Period
shall  give  the  Company's  Secretary  written  notice  of  such  Stockholder's
intention  to sell  no less  than  five  business  days  prior  to the  proposed
transaction date.

        2.3.2 Unless  otherwise  agreed by  Stockholders  holding at least forty
percent (40%) of the Shares subject to this Agreement,  all  dispositions  under
Rule 144 shall be made exclusively  through the Provo, Utah office or a specific
office in New York City  (designated  by the  Company)  of  Merrill  Lynch & Co.
("Merrill").  If a Stockholder  determines  that Merrill's  commission  rate for
dispositions  of Shares  pursuant  to Rule 144 is  unreasonable  in light of all
relevant facts, such Stockholder may effect sales of Shares pursuant to Rule 144
through another  market-maker if approved in advance in writing by fifty percent
(50%) of the Shares subject to this Agreement.  Nevertheless, if Shares are sold
under Rule 144 by an Institution who has received Shares through  foreclosure of
a loan to a Stockholder or in satisfaction of a margin call, and the Company has
not  exercised  its right to purchase  such Shares,  such  Institution  shall be
entitled to sell such Shares through a market-maker of its choice.

        2.3.3 If any  Stockholder  elects to sell in any  calendar  quarter in a
single transaction or series of transactions more than twenty-five percent (25%)
of his Rule 144 Allotment for such quarter, Merrill shall be given at least four
weeks to effect such transactions to minimize the impact on the market caused by
such selling.

        2.3.4 Each Stockholder  that is a Fixed  Charitable  Trust, as listed on
Schedule C attached  hereto (the "Fixed CRT  Stockholders"),  agrees to use cash
currently held by such Stockholder to make the required minimum distributions to
beneficiaries.  Each Fixed CRT Stockholder  further agrees to participate in and
sell Shares through a registered secondary offering of Shares following the date
hereof to the extent possible and necessary to infuse  additional cash into each
Fixed CRT Stockholder  sufficient to make cash  distributions  to  beneficiaries
prior to the expiration of the Restricted  Resale Period.  In the event there is
no registered  secondary  offering  until  expiration of the  Restricted  Resale
Period,  each Fixed CRT Stockholder  agrees to distribute Shares in lieu of cash
to the minimum extent required to the  beneficiaries of such trust. With respect
to  Stockholders  who are also  recipients  of Shares  distributed  by Fixed CRT
Stockholders,  the Rule 144  Allotment as defined  above in Section 2.3 shall be
increased by that number of Shares required to be sold to satisfy any income tax
liability  incurred  by  the  recipient  of  the  Shares  as  a  result  of  the
distribution  of such Shares from the Fixed CRT  Stockholder.  All  Stockholders
agree not to  transfer  any Shares to a fixed  charitable  trust until after the
expiration of the Restricted Resale Period.

        2.3.5  Notwithstanding  anything  herein to the  contrary,  the Rule 144
Allotment for any calendar quarter for those  Stockholders  listed on Schedule B
attached  hereto  shall be equal to five percent (5%) of the Shares held by such
Stockholder on the date hereof.

        2.3.6 Notwithstanding  anything herein to the contrary, in the event the
Company  notifies  Stockholders  of its intent to file a registration  statement
under the Securities Act for the public distribution of securities,  on either a
primary or secondary basis,  the  Stockholders  agree not to effect any sales of
Shares  under  Section  4(1) or Rule 144 of the  Securities  Act during a period
commencing  on the  date of  such  notice  and  ending  ninety  days  after  the
effectiveness of the registration statement.


                                       -5-

<PAGE>

        2.3.7  For  purposes  of  calculating  the Rule 144  volume  limitations
applicable  to  Stockholders   following  the  Restricted  Resale  Period,  each
Stockholder agrees to be subject, following the Restricted Resale Period, to the
volume  limitations of Rule 144(e) (or any successor rule)  notwithstanding  the
applicability of Rule 144(k) to such Stockholder.

        2.4 Share Repurchase.  Notwithstanding  anything herein to the contrary,
the Initial Stockholders acknowledge and agree that the Company shall repurchase
Shares from certain Initial  Stockholders  and various donees of certain Initial
Stockholders  in a  transaction  scheduled  to  close  simultaneously  with  the
effectiveness of this Agreement (the "Share  Repurchase").  The Share Repurchase
shall be effected with those  persons or entities  listed on Schedule D attached
hereto with respect to the number of Shares set forth  opposite the name of each
person or entity (unless modified by the Company in an agreement with the person
or  entity  with  whom the  Share  Repurchase  is to be  effected).  The  terms,
structure and conditions of the Share  Repurchase  shall be confirmed in written
instruments and documents required by the Company.

        3. PERMITTED TRANSFERS. Notwithstanding anything herein to the contrary,
the  Stockholders  shall be  permitted  to  Transfer  Shares as provided in this
Section 3 and in Sections 4 and 5 of this  Agreement and as otherwise  agreed to
in writing by the Company and the holders of a majority of the Shares.

        3.1 Public Sales,  Private Resales,  Gifts,  Bequests and Distributions.
Subject to the terms and  conditions  of this  Agreement,  any  Stockholder  may
Transfer  shares of Class A Common  Stock (i)  pursuant to a widely  distributed
public  offering  of shares of Class A Common  Stock  registered  by the Company
under the Securities Act of 1933, as amended (the "Securities Act"), pursuant to
the rights  granted  in Section 9 hereof;  (ii)  pursuant  to an exempt  private
resale  transaction,  (iii) to  Initial  Stockholders  and  spouses  of  Initial
Stockholders or to Stockholder Controlled Entities by sale, gift or bequest; and
(iv) by distribution from a Stockholder Controlled Entity that is a trust to one
or more beneficiaries thereof who are Stockholders.

        3.2 Pledges to Institutions.

        3.2.1 Any Stockholder may grant a lien or security  interest in, pledge,
hypothecate or encumber  (collectively,  a "Pledge") any Shares,  other than the
Equity Incentive Shares  beneficially owned by him, her or it to a nationally or
internationally  recognized  financial or lending institution with assets of not
less than  $10,000,000,000 (an "Institution");  provided,  however,  that (i) no
Stockholder  shall Pledge Shares to secure loans  exceeding in the aggregate the
amounts set forth next to such  Stockholder's name on Schedule E attached hereto
under the heading  "Indebtedness  Limit";  (ii) each  Stockholder is required to
give the Secretary of the Company five day's prior  written  notice that he, she
or it intends to Pledge Shares to an Institution pursuant to this Section 3.2.1;
(iii) the Institution  must agree in writing at or prior to the time such Pledge
is made that the Company shall have the right to satisfy any margin call or cure
any event of default by a Stockholder  in  connection  with a loan by purchasing
any or all Shares  Pledged at a price equal to fifty  percent  (50%)  (except as
otherwise noted on Schedule E) of the Fair Market Value of the Shares subject to
the  Pledge  on the  date of the  margin  call or  event  of  default;  (iv) the
Institution  must agree in  writing at or prior to any Pledge  that it will give
written  notice to the  Company  of any  event of  default  or margin  call with
respect  to a Pledge at the same time  notice  is given to the  Stockholder  who
Pledged the Shares and that it will give the Company five  business days to cure
the default or satisfy the margin call by purchasing  any or all Shares  Pledged
at a price equal to fifty percent  (50%) (except as otherwise  noted on Schedule
E) of the Fair Market  Value of the Shares  subject to the Pledge on the date of
the margin call or event of default;  (v) the Institution  must agree in writing
at or prior to the time of such Pledge that the Company may elect to satisfy

                                       -6-

<PAGE>

             any margin  call or cure any event of default  with  respect to any
Pledge by (a) giving written  notice (the "Cure  Notice") to the  Institution of
the  Company's  election to satisfy any margin call or cure any event of default
and  listing in such Cure  Notice the  number of Shares to be  purchased  by the
Company from the  Institution and (b) paying to the Institution by wire transfer
the  purchase  price for the Shares to be  purchased  by the  Company;  (vi) the
Institution  must  agree in  writing  at or prior to the  Pledge  that  upon the
receipt of the Cure Notice and the payment for the Shares to be  purchased,  the
purchased Shares shall be immediately transferred and conveyed to the Company as
indicated in the Cure Notice;  (vii) the Institution must agree in writing at or
prior to the time such Pledge is made that,  in the event the amount paid by the
Company for Shares  subject to the Pledge upon the  occurrence of margin call or
event  of  default  shall  exceed  the  amount  of the  indebtedness  due to the
Institution,  the  excess  funds  shall  be  paid  by  the  Institution  to  the
Stockholder who pledged such Shares; and (viii) the Institution must acknowledge
to the Company in writing  prior to the time the Pledge is made that it is aware
of this  Agreement  and  agrees  to be bound by the  terms  hereof.  If both the
Company  and the  Stockholders  who  Pledged  the  Shares  give  notice of their
election or intent to cure the event of default or satisfy any margin call,  the
first of them to make payment of the required  amounts to the Institution  shall
be deemed to have cured the event of default or satisfied  the margin  call,  as
applicable. The parties hereto agree that the right given to the Company in this
Section  3.2.1 to purchase  Shares in the event of a default or margin call with
respect to a Pledge  will be  exercisable  only to  satisfy a margin  call or an
event of default  under a Pledge,  with no such right being  exercisable  in any
other event.  Notwithstanding anything herein to the contrary, the loan to Nedra
D. Roney of $5,000,000 made by the Company contemporaneously  herewith shall not
be  prohibited  by this  Agreement  and said  $5,000,000  amount shall not count
against  the  Indebtedness  Limit of  $20,000,000  for Nedra D. Roney  listed in
Schedule E.

        3.2.2  Power  of  Attorney.   Each   Stockholder   hereby  appoints  and
constitutes  each of Blake M.  Roney and  Steven  J.  Lund,  with full  power of
substitution,  as  attorneys-in-fact  to act in their name,  place and stead, to
transfer and convey to the Company all Shares  purchased by the Company pursuant
to Section 3.2.1 and to execute and deliver all stock powers,  endorse all stock
certificates  and execute and deliver  any and all  instruments,  documents  and
agreements necessary to transfer all Shares purchased by the Company pursuant to
Section 3.2.1.  The foregoing  power of attorney is coupled with an interest and
is irrevocable.  Each  Stockholder  agrees to indemnify and hold the Company and
Messrs.  Blake M. Roney and Steven J. Lund, or their  appointees,  harmless from
and against any and all  liabilities,  claims,  damages and expenses  (including
attorney's  fees,  expert and court  costs)  incurred  by the Company or Messrs.
Blake M. Roney or Steven J. Lund, or their  appointees,  in connection  with the
exercise by the Company of its rights under Section 3.2.1 and the performance by
Messrs. Blake M. Roney and Steven J. Lund, or their appointees,  of their duties
and responsibilities as attorneys-in-fact under this Section 3.2.2.

        3.3  Application  of  Agreement  to  Shares  After  Transfers.  All  the
provisions  of this  Agreement  shall  apply to all of the Shares of the Company
owned  beneficially or of record by a person or entity at the time he, she or it
is or becomes a party hereto or that may be issued  hereafter or thereafter to a
Stockholder  as a result  of any  additional  issuance,  purchase,  exchange  or
reclassification  of  Shares,  corporate  reorganization  or any  other  form of
recapitalization,  consolidation,  merger, share split or share dividend or that
are acquired by a Stockholder  in any other manner except by means of a purchase
on the open  market.  Unless the  Company  and the  holders of a majority of the
Shares shall agree  otherwise  in writing,  all Shares that are  Transferred  in
accordance with Section 3 hereof,  other than (i) Transfers pursuant to a widely
distributed public offering, (ii) transfers pursuant to Rule 144, as provided by
this Agreement, (iii) Transfers by Institutions to satisfy a margin call or upon
an event of  default,  and (iv) except as  provided  in Section  3.4,  Transfers
pursuant to an exempt private resale transaction, shall be subject to the terms,
obligations,  conditions and restrictions  set forth in this Agreement,  and any
person or entity to whom or to which such  Shares  have been  Transferred  shall
automatically  become a party to this  Agreement upon such Transfer and shall be
subject

                                       -7-

<PAGE>

to the  provisions  of this  Agreement  without the need for such person to sign
this  Agreement or the other  parties  hereto to  re-execute  this  Agreement or
otherwise  acknowledge such person as a party hereto. All persons to whom Shares
are Transferred pursuant to this Agreement, by taking receipt of the Transferred
Shares,  agree to be bound by all of the terms and  conditions of this Agreement
including,  without limitation, the terms and conditions of Sections 2.2 and 2.3
hereof. As a condition to any Transfer of Shares pursuant to this Agreement, the
Company may (but shall not be obligated  to) require any  transferee  to execute
and deliver a copy of this Agreement and any other documentation  necessary,  in
the Company's  judgment,  in connection with such transferee becoming a party to
this  Agreement.  Unless the Company and the holders of a majority of the Shares
otherwise agree in writing, any person to whom Shares are Transferred other than
pursuant  to a  registered  public  resale or sales  under  Rule 144 or sales by
Institutions in connection with the foreclosure of a Pledge shall receive and be
subject to his,  her or its pro rata portion of the  Transferring  Stockholder's
Rule 144 Allotment, and the Transferring  Stockholder's Rule 144 Allotment shall
be reduced by such pro rata portion effective immediately upon such Transfer. If
the person or entity to whom Shares have been Transferred refuses to execute and
deliver to the Company any such  documentation  or fails to acknowledge or abide
by the terms of this  Agreement,  the Company may  invalidate  the  Transfer and
refuse to acknowledge the person or entity as a stockholder of the Company.  If,
and as often as,  there is any change in the  Shares,  by way of a stock  split,
stock  dividend,   combination  or   reclassification,   or  through  a  merger,
consolidation,  reorganization  or  recapitalization,  or by  any  other  means,
appropriate adjustment shall be made in the provisions of this Agreement so that
the rights and  privileges  granted  hereby shall  continue  with respect to the
Shares as so changed.

        3.4   Application   of  Agreement  to   Transferees  in  Private  Resale
Transactions.  Unless  the  Company  and the  Stockholders  owning  of  record a
majority of the Shares otherwise agree in writing, any person to whom Shares are
transferred  in an exempt private  resale  transaction  shall (i) receive and be
subject to his,  her or its pro rata portion of the  Transferring  Stockholder's
144 Allotment and the  Transferring  Stockholder's  Rule 144 Allotment  shall be
reduced by such pro rata portion effective  immediately upon such Transfer,  and
(ii) any  Transfer  pursuant to Rule 144 by him,  her or it shall be  aggregated
with all  Transfers  by the  Transferring  Stockholder  pursuant to Rule 144 for
purposes of calculating the volume limitation  applicable to both him, her or it
and such Transferring Stockholder under Rule 144.

        4. INVOLUNTARY TRANSFERS.

        4.1 By Operation of Law. If Shares owned of record or  beneficially by a
Stockholder  are  Transferred  by operation of law to any person or entity other
than a Stockholder,  including,  without limitation, to the bankruptcy estate or
to  the  trustee  in  bankruptcy  of a  Stockholder  or to a  purchaser  at  any
creditor's  or judicial  sale or for the benefit of creditors  of a  Stockholder
(but not  including (a) any Transfer to the Company or pursuant to a foreclosure
of a Pledge by an Institution or the Company,  (b) any Transfer to the guardian,
conservator  or committee of an incompetent  Stockholder,  (c) any Transfer in a
bankruptcy  proceeding  of Shares  that are  Pledged  to an  Institution  or the
Company, or (d) any Transfer upon the death of a Stockholder),  (an "Involuntary
Transfer")  then, in each such case,  such  Stockholder  shall be deemed to have
offered all of his, her or its Shares to all  Stockholders  who are then parties
to this Agreement prior to such Involuntary  Transfer in the manner described in
Section 4.2 hereof. The Company shall notify the appropriate Stockholders of the
occurrence  of such  Involuntary  Transfer  as soon as  practicable  after it is
notified of the same.

        4.2 Right of First Offer.

        4.2.1 All Involuntary  Transfers  pursuant to Section 4.1 above shall be
subject to this Section 4.2. The  Stockholder who owns the Shares subject to the
Involuntary Transfer (the "Offering  Stockholder") shall be deemed, prior to the
Involuntary Transfer, to have offered the Shares subject to the

                                       -8-

<PAGE>



Involuntary  Transfer (the "Offered  Shares") to all  Stockholders  who are then
parties to this Agreement as provided below (the "Right of First Offer").

        4.2.2 The  Offering  Stockholder  shall give  written  notice (an "Offer
Notice") of the proposed  Involuntary  Transfer to all Stockholders who then are
parties to this Agreement and to the Secretary of the Company  setting forth, in
reasonable  detail,  the facts and  circumstances  of such proposed  Involuntary
Transfer,  the number of Offered  Shares,  the proposed date of  consummation of
such proposed  Involuntary Transfer (if known), and any other material terms and
conditions of the proposed Transfer to the extent then known.

        4.2.3 Each  Stockholder who is then a party to this Agreement shall then
have the irrevocable right,  exercisable within thirty (30) days after the Offer
Notice is given in accordance with the requirements of Section 4.2.2 hereof (the
"Notice  Period"),  to purchase  all (but not part) of his, her or its share (as
determined below) of the Offered Shares at a price per Share equal to the lesser
of (i) the price proposed to be paid in any  bankruptcy,  creditor's or judicial
sale or (ii) the closing  sale price per share of the  Company's  Class A Common
Stock on the last trading day (as reported on the New York Stock Exchange) prior
to the date of  purchase  multiplied  by a factor of .50  (50%).  Each  Offering
Stockholder  shall pay his,  her or its own  commissions  and  advisory  fees in
connection  with  any  sale  of  Shares  pursuant  to  this  Section  4.2.  Each
Stockholder  who is a party to this Agreement may exercise his, her or its Right
of  First  Offer  by  delivering  to the  Offering  Stockholder  in  care of the
Secretary  of the  Company a notice of such  exercise  (the  "Exercise  Notice")
within the Notice Period. Each Stockholder who elects to purchase Offered Shares
pursuant to this  Section 4.2 shall be entitled to purchase an equal  portion of
such Offered Shares with all other  Stockholders who also elect to purchase such
Offered Shares hereunder.

        4.2.4 The closing of the purchase  and sale of the Offered  Shares shall
occur on a date not later than fifteen days after the  expiration  of the Notice
Period (or such later date as is the earliest  date on which the purchase may be
completed in compliance with all applicable laws,  rules and  regulations)  (the
"Purchase Period"),  and at the time and place provided for in the Offer Notice.
In the event any of the Purchasing  Stockholders  is unable to close his, her or
its purchase of the Offered  Shares  within the Purchase  Period,  the remaining
Purchasing Stockholder(s) shall have the right to purchase its or their pro rata
portion  (determined  by  multiplying  the  Offered  Shares  that  cannot  be so
purchased  by a fraction,  the  numerator  of which is the  Offered  Shares that
cannot be so purchased and the  denominator of which is the Offered Shares being
purchased  by  the  remaining   Purchasing   Stockholders)  of  such  Purchasing
Stockholder's  Offered  Shares,  provided the sale of such Offered Shares can be
effected within the Purchase Period.  The  determination of any prorations under
Section  4.2 shall be made by the  Company and shall be final and binding on the
Stockholders.

        5. AGREEMENT TO FUND EQUITY INCENTIVE PROGRAMS.

        5.1 Each Initial  Stockholder hereby covenants and agrees for the period
between the date hereof and ending  December  31, 1999 to make  available to the
Company  or  its  designees  up  to  six  percent  (6%)  of  each  such  Initial
Stockholder's  shares of Class B Common Stock owned  immediately  following  the
Reorganization (the "Equity Incentive  Shares"),  for the purpose of funding any
distributor or employee equity  incentive  program or programs  sponsored by the
Company or NSI or their  affiliates.  Any  Transfer  of shares of Class B Common
Stock by the Initial Stockholders for this purpose shall be made pro rata by the
Stockholders  in  accordance  with  their  ownership  interests  in the  Company
immediately following the Reorganization and the determination of such proration
by the  Company's  Secretary  shall be  conclusive  and  binding on the  Initial
Stockholders.  The Shares  already  contributed by the Initial  Stockholders  in
connection  with the Company's  initial public offering shall be counted towards
the above referenced six percent (6%) figure.

                                       -9-

<PAGE>



        5.2 The Company shall give to all  Stockholders  who then are parties to
this Agreement thirty (30) days written notice of a proposed  Transfer of Equity
Incentive  Shares under  Section 5.1 above to the Company or NSI or any of their
affiliates  setting forth, in reasonable  detail,  the Company's  intent to make
such proposed  Transfer,  the number of Shares to be  Transferred,  the proposed
date of  consummation  of such Transfer (if known) and any other  material terms
and conditions of the proposed Transfer to the extent then known. The portion of
the Equity  Incentive  Shares to be transferred  will then be transferred at the
end of such  thirty  (30) day  period  by the  attorneys-in-fact  identified  in
Section 5.3 hereof.

        5.3 In connection with the agreement of the  Stockholders to participate
in the  funding of any  distributor  or  employee  equity  incentive  program or
programs sponsored by the Company or NSI, as set forth in Section 5 hereof, each
of the  Stockholders  hereby  makes,  constitutes  and appoints each of Keith R.
Halls and his successors,  and M. Truman Hunt and his successors,  with power of
substitution, the true and lawful attorney-in-fact of the Stockholder (each said
person   or   his   successors   being   hereinafter    referred   to   as   the
"Attorney-in-Fact"),  with full  power and  authority  to act in the name and on
behalf of the Stockholder for the following purposes:

        5.3.1 to Transfer the Equity  Incentive  Shares to NSI, any affiliate of
NSI, or the Company;

        5.3.2 to  endorse,  transfer  and  deliver  certificates  for the Equity
Incentive  Shares to or on the order of the appropriate  party, and to give such
orders and  instructions  as the  Attorney-in-Fact  may in his,  her or its sole
discretion  determine  with respect to (i) the transfer of the Equity  Incentive
Shares on the books of the Company in order to effect such  Transfer  (including
the names in which new  certificates  for the Equity  Incentive Shares are to be
issued and the denominations  thereof),  (ii) the delivery to or for the account
of the appropriate  party of the  certificates  for the Equity  Incentive Shares
against receipt in the name of the Stockholders of the purchase price to be paid
therefor,  if any, and (iii) the remittance to the Stockholders of the proceeds,
if any, after payment of expenses  hereinafter  described,  from the Transfer of
the Equity Incentive  Shares;  if requested by or on behalf of the Stockholders,
funds to be remitted to the Stockholders  shall be remitted by wire transfer (in
accordance  with  instructions  provided  by or on behalf  of the  Stockholders)
promptly upon such funds becoming available for transfer;

        5.3.3 if necessary,  to endorse (in blank or otherwise) on behalf of the
Stockholders  the certificate or certificates  representing the Equity Incentive
Shares or a stock power or powers attached to such certificate or certificates;

        5.3.4 to incur any necessary or appropriate  expense in connection  with
the Transfer of the Equity Incentive Shares; and

        5.3.5 to  otherwise  take  all  actions,  including  the  execution  and
delivery of all documents, deemed advisable by each Attorney-in-Fact in his sole
discretion, with respect to the Transfer of the Equity Incentive Shares as fully
as the Stockholders could if the Stockholders were present and acting.

        Each Attorney-in-Fact shall be entitled to act and rely upon any written
statement,  request, notice or instruction from any of the Initial Stockholders,
not only as to the authorization,  validity and effectiveness  thereof, but also
as to the truth and acceptability of information therein contained.  The parties
to this  Agreement  agree to indemnify and hold  harmless each  Attorney-in-Fact
from and against any and all losses, liabilities, damages or expenses (including
reasonable  attorney's  fees and court costs) incurred by either of them arising
out of or in  connection  with  their  acting as an  attorney-in-fact  under the
foregoing  power of  attorney,  as well as any and all  costs  and  expenses  of
defending against any claim of liability in the premises.  Each Attorney-in-Fact
may consult  with counsel of his choice (who may be counsel for the Company) and
each

                                      -10-

<PAGE>

Attorney-in-Fact  shall have full and complete  authorization and protection for
any action taken or suffered by them  hereunder in good faith and in  accordance
with the opinion of such counsel.

        6.  CONTRIBUTION OF DIVIDENDS.  In the event that a majority in interest
of the Initial Stockholders who are also shareholders of NSI shall so decide and
shall notify all of such Initial  Stockholders  and the Company in writing,  any
dividends  (net of any taxes  payable  thereon)  on the Shares to be paid by the
Company to such Initial  Stockholders shall be contributed to NSI pro rata based
upon each such Initial  Stockholder's  ownership of shares of NSI common  stock.
Notice of such contribution of dividends must be made in accordance with Section
12.2 hereof at least ten business  days before the payment of such  dividends by
the Company to the Initial  Stockholders.  In its sole  discretion,  the Company
may,  upon  receipt  of  notice  of such  contribution  of  dividends,  pay such
dividends  directly to NSI. In the  discretion  of a majority in interest of the
Initial  Stockholders  who are also  shareholders  of NSI, the  above-referenced
dividend  payments  may be  made  to  NSI in  cash  or by  any of  such  Initial
Stockholder's  tender to NSI of shares of NSI  common  stock.  For  purposes  of
calculating the value of shares of NSI common stock Transferred  hereunder,  the
value of each share of NSI common stock shall be determined by multiplying NSI's
net  income  for the four  (4) most  recently  completed  quarters  prior to the
calculation  date  (as  reported  on  NSI's  financial  statements  prepared  in
accordance with generally accepted  accounting  principles) by a factor of three
and one-half (3.5) and dividing such figure by the total number of shares of NSI
common stock then outstanding.

        7.  WAIVERS AND TERMINATION.

        7.1 Effect of  Agreement.  This  Agreement  amends and  restates  in its
entirety the  Original  Stockholders  Agreement  and is effective as of the date
hereof.  From and after the date  hereof,  the Original  Stockholders  Agreement
shall be replaced in its entirety by this Agreement.

        7.2 Waivers.  All waivers made and agreed to by the Initial Stockholders
in the Original Stockholders Agreement are hereby ratified,  approved and remade
in this Agreement as if set forth herein in their  entirety.  In addition,  each
Initial  Stockholder  hereby  irrevocably  waives  any and all known or  unknown
claims and rights,  whether direct or indirect,  fixed or contingent,  that such
Initial Stockholder may now have or that may hereafter arise against the Company
or any of its  affiliates,  NSI  or  any  of  its  affiliates,  or any of  their
respective  officers,  directors,  stockholders,  employees,  agents or advisors
arising out of the  negotiation,  documentation  or  operation  of the  Original
Stockholders  Agreement  or  any  other  agreement  among  any  of  the  Initial
Stockholders  and  the  Company  existing  prior  to the  Original  Stockholders
Agreement or arising out of the negotiation and documentation of this Agreement.

        7.3 Acknowledgment of Representation.  Each of the Initial  Stockholders
represents   and  warrants  to  the  Company  and  each  of  the  other  Initial
Stockholders  that each Initial  Stockholder  was or had the  opportunity  to be
represented  by legal  counsel  and  other  advisors  selected  by such  Initial
Stockholder in connection with the Original Stockholders  Agreement and has been
represented  by legal  counsel  and  other  advisors  selected  by such  Initial
Stockholder in connection with this Agreement.  Each of the Initial Stockholders
has  reviewed  this  Agreement  with  his,  her or its legal  counsel  and other
advisors  and  understands  the  terms  and  conditions  hereof.   Each  Initial
Stockholder  understands,  acknowledges and confirms that M. Truman Hunt and the
law firm of LeBoeuf,  Lamb, Greene & MacRae,  L.L.P.  ("LLG&M") have represented
only the Company in connection with the Original Stockholders Agreement and this
Agreement  and did not and do not act as legal  counsel  for any of the  Initial
Stockholders  in  connection  with the Original  Stockholders  Agreement or this
Agreement. As previously acknowledged and agreed to by the Initial Stockholders,
the representation by LLG&M of certain of the Initial Stockholders in connection
with the Company's initial public offering was limited solely to negotiating the
representations  and warranties and the limitations on the  indemnification  and
contribution  obligations of certain of the Initial  Stockholders under the U.S.
and International  Purchase Agreements executed by such Initial  Stockholders in
connection with the Company's

                                      -11-

<PAGE>

initial public offering and negotiating the delivery  mechanisms for the Shares.
The Initial Stockholders hereby confirm their waiver of any conflict of interest
that may exist as a result of the  limited  representation  by LLG&M of  certain
Initial  Stockholders  as described above and the concurrent  representation  by
LLG&M of the Company.  The Initial Stockholders further confirm their consent to
the prior  limited  representation  by LLG&M of those Initial  Stockholders  who
signed the U.S. and International Purchase Agreements entered into in connection
with the Company's initial public offering.

        8.  LEGENDS ON CERTIFICATES.

        8.1 Legends on  Certificates.  All Shares now or hereafter  owned by the
Stockholders  shall be  subject  to the  provisions  of this  Agreement  and the
certificates representing such Shares shall bear the following legends:

                  THE SECURITIES  REPRESENTED BY THIS  CERTIFICATE HAVE NOT BEEN
                  REGISTERED  UNDER THE  SECURITIES ACT OF 1933, AS AMENDED (THE
                  "ACT"),  OR ANY STATE  SECURITIES  LAWS. THEY MAY NOT BE SOLD,
                  ASSIGNED,  PLEDGED OR OTHERWISE  TRANSFERRED  FOR VALUE UNLESS
                  THEY ARE  REGISTERED  UNDER THE ACT AND ANY  APPLICABLE  STATE
                  SECURITIES LAWS OR UNLESS THE CORPORATION  RECEIVES AN OPINION
                  OF COUNSEL  SATISFACTORY TO IT, OR OTHERWISE SATISFIES ITSELF,
                  THAT AN EXEMPTION FROM REGISTRATION IS AVAILABLE.

                  THE SALE, ASSIGNMENT,  GIFT, BEQUEST, TRANSFER,  DISTRIBUTION,
                  PLEDGE,  HYPOTHECATION OR OTHER  ENCUMBRANCE OR DISPOSITION OF
                  THE SHARES  REPRESENTED  BY THIS  CERTIFICATE IS RESTRICTED BY
                  AND MAY BE MADE  ONLY  IN  ACCORDANCE  WITH  THE  TERMS  OF AN
                  AMENDED AND  RESTATED  STOCKHOLDERS  AGREEMENT  AMONG  CERTAIN
                  INDIVIDUALS  AND  PERSONS  REFERRED  TO IN  SUCH  AMENDED  AND
                  RESTATED  STOCKHOLDERS  AGREEMENT,  A  COPY  OF  WHICH  MAY BE
                  EXAMINED AT THE OFFICE OF THE CORPORATION.

        8.2 Deposit of Certificates.  Each Initial  Stockholder hereby agrees to
deposit and leave on deposit  with the  Secretary of the Company or his designee
until December 31, 1999 all certificates representing Shares, including, without
limitation,  the Equity  Incentive  Shares,  and all  certificates  representing
additional  Shares  that  may be  used  under  Section  5 above  for  additional
distributor and employee equity incentive plans.

        9.  REGISTRATION  RIGHTS.  The Company  hereby  covenants  and agrees as
follows:

        9.1  Definitions.  For purposes of this Section 9, the  following  terms
have the following meanings:

        "Restricted   Stock"   shall  mean  all  Shares   held  by  the  Initial
Stockholders  listed on  Schedule  "A" under the caption  "Name of  Stockholder"
excluding Shares (i) that have been registered under the

                                      -12-

<PAGE>

Securities Act pursuant to an effective  registration statement filed thereunder
and disposed of in accordance with such  registration  statement,  and (ii) that
have been publicly sold pursuant to Rule 144,  (iii) that have been  Transferred
by  Institutions  to satisfy a margin  call or event of default as  provided  in
Section 3.2.1 and (iv) that have been Transferred  pursuant to an exempt private
resale transaction.

        "Selling  Expenses"  shall mean the  expenses  described  in Section 9.6
below.

        9.2  Incidental  Registration.  If the  Company at any time  proposes to
register any of its securities  under the Securities Act for sale to the public,
whether for its own account or for the account of other security holders or both
(except with respect to registration statements on Form S-4, Form S-8 or another
Form not available for registering  the Restricted  Stock for sale to the public
and except  with  respect to any public  offering  if the net  proceeds  of such
public offering will be paid directly or indirectly to any Initial  Stockholders
in connection  with such public  offering or a related  transaction),  each such
time it will  give  written  notice  to all  holders  hereunder  of  outstanding
Restricted Stock of its intention so to do. Upon the written request of any such
holder,  received  by the  Company  within  10 days  following  the  date of the
Company's  registration  notice, to register such holder's Restricted Stock, the
Company will use its best efforts to cause such Restricted  Stock to be included
in the registration  statement proposed to be filed by the Company.  The holders
of Restricted Stock to be registered  pursuant to this Section 9.2 shall execute
such documentation  (including any underwriting or purchase agreement) as may be
reasonably necessary to effect the registration and sale of the Restricted Stock
proposed  to  be  included  in  such  registration  upon  the  exercise  of  the
"piggyback" or "incidental"  registration  rights described in this Section 9.2.
Except as provided below,  the number of shares of Restricted  Stock that may be
requested  to  be  registered  upon  exercise  of  "piggyback"  or  "incidental"
registration rights may be reduced (pro rata among the requesting holders of all
such  Restricted  Stock  based  upon the  number of shares of  Restricted  Stock
requested  to be  registered  by such  holders)  if and to the  extent  that the
Company or the managing  underwriter shall be of the opinion that such inclusion
would adversely affect the marketing of the securities to be sold by the Company
therein.  No such reduction shall be made with respect to any securities offered
by the Company for its own account.  Notwithstanding  the foregoing  provisions,
the Company may postpone  any such  registration  or withdraw  any  registration
statement  referred  to in  this  Section  9.2 for any  reason  without  thereby
incurring any liability to the holders of Restricted Stock.

        9.3 Demand  Registration.  Provided by November 28, 1998 (i) the Company
has not  effected  a  registered  secondary  offering  or  registered  secondary
offerings yielding aggregate gross proceeds (before  underwriting  discounts and
commissions)  of at least  $200,000,000  to the holders of Restricted  Stock, or
(ii) the  Company  has not  consummated  the NSI  Acquisition,  from  and  after
November 28, 1998 until the earlier of (a) November 28, 2000, or (b) the holders
of Restricted  Stock have received,  as a group, an aggregate of $200,000,000 of
gross offering proceeds (before underwriting discounts and commissions) pursuant
to  registered  public  offerings  effected  prior to November 28, 2000,  or (c)
consummation  of the  NSI  Acquisition  after  November  28,  1998,  or (d)  two
registration  statements have been declared  effective and the related offerings
have closed  pursuant to the exercise of demand  registration  rights under this
Section  9.3,  if the  Company  shall  receive a written  request  from  Initial
Stockholders  who  collectively  hold forty  percent (40%) or more of the voting
power of the Shares of Restricted  Stock then  outstanding (a "Demand  Request")
that the Company  effect a registration  under the  Securities  Act, the Company
will,  within 10 days of receipt of that Demand Request,  give written notice of
the Demand Request to all holders of Restricted  Stock and shall within 120 days
after its receipt of the Demand  Request,  file with the Securities and Exchange
Commission ("SEC") a registration  statement on a Form deemed appropriate by the
Company and its counsel  registering up to $200,000,000 of the Company's Class A
Common Stock allocated among the holders of Restricted  Stock in accordance with
the  percentages  listed  on  Schedule  "A"  under  the  caption  "Participation
Percentage." The Company shall use its  commercially  reasonable best efforts to
cause such registration statement to become effective.

                                      -13-

<PAGE>

        9.4 Restrictions on Registration Rights.

        9.4.1 In the event of a registration  of any shares of Restricted  Stock
under the  Securities  Act pursuant to Sections  9.2 or 9.3 hereof,  the maximum
number  of shares  that each  holder of  Restricted  Stock is  entitled  to have
registered  in each such  registration  shall be equal to the product of (i) the
aggregate  number of  shares of  Restricted  Stock to be  registered  and (ii) a
fraction, the numerator of which shall be the percentage set forth opposite such
holder's name on Schedule "A" attached  hereto under the caption  "Participation
Percentage,"  and  the  denominator  of  which  shall  be the sum of all of such
percentages  for all holders of  Restricted  Stock  electing  to exercise  their
registration  rights  pursuant  to Sections  9.2 or 9.3 hereof.  To the extent a
holder of Restricted Stock elects not to participate in any registered  offering
pursuant to this Section 9, the  "Participation  Percentages"  of the holders of
Restricted Stock  participating in such registered offering will be adjusted pro
rata.

        9.4.2 The right of each holder of  Restricted  Stock to  participate  in
registrations  of Restricted  Stock pursuant to Section 9.2 shall terminate upon
(i) receipt by such holder pursuant to any registered public  offerings,  of the
amount  listed  next to such  holder's  name on  Schedule  "E" hereto  under the
caption "Gross  Offering  Proceeds," or (ii) the date such holder is no longer a
record owner of shares of Restricted Stock.

        9.4.3 The  Company  shall  not be  obligated  to  effect a  registration
pursuant  to Section  9.3 if at the time it  receives a Demand  Request  (i) the
Company's  investment  banker advises against a registered  offering in light of
market  conditions  and other  relevant  factors,  or (ii) the Company  would be
required to prepare any  financial  statements  other than those it  customarily
prepares or (iii) the Company  determines  in its  reasonable  judgment that the
registration   and  offering  would  interfere  with  any  material   financing,
acquisition,   transaction,   corporate  reorganization  or  material  corporate
transaction or development involving the Company that is pending or contemplated
at the time and  promptly  gives  Initial  Stockholders  written  notice of that
determination  (in which  case the  Company  shall  have the right to defer such
filing  for a period  of not more  than 180 days  after  receipt  of the  Demand
Request),  or (iv) the Company has effected a  registration  pursuant to Section
9.3 within 12 months prior to such Demand Request.  Any  registration  statement
filed pursuant to a Demand  Request may include other  securities of the Company
for its own account or securities held by past or present employees, officers or
directors  of the  Company or persons or entities  who, by virtue of  agreements
with  the  Company  are  entitled  to  include  their  securities  in  any  such
registration.

        9.4.4.  If  the  holders  of  Restricted   Stock  desire  to  distribute
Restricted Stock pursuant to a Demand Request by means of an underwritten public
offering, they shall so advise the Company as part of the Demand Request. If the
Company  approves  that  request,  the Company and a majority in interest of the
holders of Restricted  Stock making such Demand  Request  shall jointly  approve
(such approval not to be  unreasonably  withheld) an investment  banking firm or
firms as underwriter or underwriters of the requested registration. The right of
any holder of Restricted Stock to registration  pursuant to Section 9.3 shall be
conditioned  upon that Initial  Stockholder's  participation in the underwriting
and  the  inclusion  of  that  Initial  Stockholder's  Restricted  Stock  in the
underwriting to the extent provided in this Section 9. The holders of Restricted
Stock shall (together with the Company and other persons proposing to distribute
securities  through such underwriting)  enter into an underwriting  agreement in
customary  form  with the  representative  of the  underwriter  or  underwriters
selected  by the  Company for such  underwriting,  but the Company  shall not be
required to pay any commission or underwriting  discount to any underwriter with
respect  to  the  sale  of  Restricted  Stock.  If  the  representative  of  the
underwriters  determines  that  a  limitation  on the  number  of  shares  to be
underwritten  is  required  in order to effect  the  underwriting  in an orderly
manner,  the number of shares of  Restricted  Stock that may be  included in the
registration and underwriting shall be reduced in accordance

                                      -14-

<PAGE>

with the  underwriter's  recommendations  and the remaining shares of Restricted
Stock to be registered  shall be allocated among the holders of Restricted Stock
in accordance with the formula set forth in Section 9.4.1.

        9.4.5 In connection  with any  registration  statement filed pursuant to
Sections 9.2 or 9.3 above,  each of the holders of Restricted  Stock agrees,  if
requested by the Company or an underwriter in connection with such registration,
not to sell or  otherwise  transfer  or dispose of any Shares or any  derivative
security relating to any Shares held by such holder of Restricted during the 180
day period following the date of any registration  statement  prepared and filed
under the Securities Act pursuant to Sections 9.2 or 9.3 above.  If requested by
the  underwriters,  the holders of  Restricted  Stock  shall  execute a separate
agreement  to the  foregoing  effect.  The  Company  may  impose  stop  transfer
instructions with respect to all Shares or related derivative securities subject
to the foregoing  restriction until the end of said 180 day period.  The Company
shall use its  commercially  reasonable best efforts to cause such  registration
statement to become effective.  In the event a registered  offering is initiated
pursuant to Section 9.3 and subsequently closes, the holders of Restricted Stock
participating  in such  registered  offering  may not  effect  sales  of  Shares
pursuant  to Section  4(1) or Rule 144 under the  Securities  Act for six months
year following the closing date of such registered offering.

        9.4.6 No holder of  Restricted  Stock  shall  have any right to take any
action to restrain,  enjoin or otherwise delay any registration as the result of
any  controversy  that  may  arise  with  respect  to  the   interpretation   or
implementation of this Agreement.  The rights granted under Sections 9.2 and 9.3
are not transferable by the holders of Restricted Stock.

        9.4.7 As a condition to the Company's  obligations  under this Section 9
to cause a registration statement to be filed or Restricted Stock to be included
in a registration statement,  each holder of Restricted Stock shall provide such
information  and  execute  such  documents  as may  reasonably  be  required  in
connection  with  such  registration  by  the  Company  or any  underwriter.  In
addition,  no holder of Restricted  Stock may  participate  in any  registration
under this  Section 9 which is  underwritten  unless such  holder of  Restricted
Stock agrees to sell his,  her or its  securities  on the basis  provided in any
such  underwriting  arrangements and completes and executes all  questionnaires,
powers  of  attorney,   indemnities,   contribution   agreements,   underwriting
agreements,  or other  documents  required under the terms of such  underwriting
arrangements.

        9.5 Registration Procedures.  If and whenever the Company is required by
the provisions of Sections 9.2 or 9.3 above to use its  commercially  reasonable
best  efforts to effect  the  registration  of any  Restricted  Stock  under the
Securities Act, the Company will, as expeditiously as possible:

        9.5.1 prepare and file with the SEC on a registration  statement (which,
in the case of an underwritten  public offering  pursuant to Sections 9.2 or 9.3
above,  shall  be  on  Form  S-1,  Form  S-3  or  such  other  Form  of  general
applicability satisfactory to the managing underwriter selected) with respect to
such securities and use its  commercially  reasonable best efforts to cause such
registration  statement  to become  and remain  effective  for the period of the
distribution contemplated thereby (determined as hereinafter provided);

        9.5.2 prepare and file with the SEC such  amendments and  supplements to
such registration  statement and the prospectus used in connection  therewith as
may be necessary to keep such  registration  statement  effective for the period
specified  in  Section  9.5.1  above  and  comply  with  the  provisions  of the
Securities Act with respect to the  disposition of all Restricted  Stock covered
by such  registration  statement  in  accordance  with the  intended  method  of
disposition set forth in such registration statement for such period;


                                      -15-

<PAGE>

        9.5.3  furnish  to each  holder  of  Restricted  Stock  covered  by such
registration  statement  and to each  underwriter  such  number of copies of the
registration  statement and the printed  prospectus  included therein (including
each preliminary  prospectus) as such persons or entities reasonably may request
in order to facilitate  the public sale or other  disposition  of the Restricted
Stock covered by such registration statement; and

        9.5.4 in connection  with each  registration  hereunder,  the holders of
Restricted Stock  participating in such registration will furnish to the Company
in  writing  such  information  with  respect  to  themselves  and the  proposed
distribution  by them as  reasonably  shall be  necessary in order to effect the
transaction  and  assure  compliance  with  all  applicable  federal  and  state
securities or "blue sky" laws, as well as any documentation customarily required
by underwriters of such transactions.

        9.6 Expenses.  All expenses  incurred in connection  with a registration
pursuant to Sections  9.2 or 9.3 above in which  shares of capital  stock of the
Company are to be offered by the  Company in  addition  to shares of  Restricted
Stock  to be  offered  by the  holders  of  Restricted  Stock,  or  any of  them
(excluding   underwriters'  discounts  and  commissions),   including,   without
limitation,  all  registration  and filing  fees,  printing  expenses,  fees and
disbursements  of counsel and  independent  public  accountants for the Company,
fees and expenses  (including  counsel fees)  incurred in connection  with state
securities or "blue sky" laws,  fees of the National  Association  of Securities
Dealers, Inc., transfer taxes, fees of transfer agents and registrars,  costs of
insurance and the reasonable  fees and  disbursements  of one counsel for all of
the   participating   holders  of  Restricted  Stock  (which  counsel  fees  and
disbursements   shall  not  exceed  $15,000)  shall  be  borne  by  the  Company
(collectively  "Selling  Expenses");  provided,  however,  that  if one or  more
participating  holders of Restricted Stock shall withdraw his, her, its or their
request for  registration  pursuant to Sections  9.2 or 9.3 hereof,  the Company
shall not be required  to pay such  withdrawing  holder's  or holders'  pro rata
portion  or  portions  of  the  costs  or the  pro  rata  portion  of  fees  and
disbursements  of  counsel  payable  on behalf of the  participating  holders of
Restricted Stock in connection with such  registration (and such portion of such
costs,  fees or disbursement  shall be paid by the withdrawing  holders on a pro
rata basis).  Notwithstanding  the  foregoing,  all of the expenses  incurred in
connection  with a registration  pursuant to Sections 9.2 or 9.3 above solely of
shares of Restricted  Stock,  including,  without  limitation,  all the expenses
referenced above in this Section 9.6, shall be paid by the participating holders
of the Restricted Stock registered in connection with any such registration.

        10.SATISFACTION   OF  INSTALLMENT   NOTES.   The  Initial   Stockholders
acknowledge  that  certain of them are holders of  installment  notes  issued by
certain other Initial  Stockholders in connection with purchases of Shares.  The
Initial Stockholders who are the makers of such installment notes (the "Makers")
may  satisfy  such   installment   notes  using  Shares   provided  the  Initial
Stockholders  who are the  holders  of such  installment  notes  will not  incur
liability  under  Section  16(b) of the  Securities  Exchange  Act of  1934,  as
amended, as the result of their receipt of such Shares.

        11.TERMINATION.  The rights and  obligations  under this Agreement shall
terminate  automatically  with respect to each  Stockholder upon the earliest to
occur of (a) the execution of a written instrument to that effect by the Company
and each  Stockholder who then owns Shares,  (b) the merger or  consolidation of
the Company with a corporation  or other entity upon  consummation  of which all
Stockholders  immediately  thereafter own in the aggregate less than twenty-five
percent  (25%)  of  the  total  voting  power  of  the  surviving  or  resulting
corporation,  and (c) the Transfer of Shares by any Stockholder  that causes all
Stockholders  immediately  after such Transfer to own in the aggregate less than
ten percent (10%) of the total voting power of the Company.

        12.GENERAL PROVISIONS.


                                      -16-

<PAGE>

        12.1 Governing Law. This Agreement shall be governed by and construed in
accordance with the internal laws of the State of Utah.

        12.2 Notices.  Any notices and other  communications  given  pursuant to
this Agreement  shall be in writing and shall be effective upon delivery by hand
or on the fifth  (5th) day after  deposit  in the mail if sent by  certified  or
registered  mail (postage  prepaid and return receipt  requested) or on the next
business  day if sent  by a  nationally  recognized  overnight  courier  service
(appropriately  marked for overnight  delivery) or upon  transmission if sent by
facsimile  (with  immediate  electronic  confirmation  of  receipt  in a  manner
customary  for  communications  of such type).  Notices are to be  addressed  as
follows:

                  If to the Company:

                  Nu Skin Asia Pacific, Inc.
                  75 West Center Street,
                  Suite 900
                  Provo, Utah 84601
                  Attention:  Steven J. Lund, President
                  Telecopy:  (801) 345-5999

        If to a Stockholder,  to the address of the  Stockholder as indicated in
the Company's records.

        All  notices to a party  hereto  shall be deemed to have been duly given
for all purposes under this Agreement if given to such party in accordance  with
the first  sentence of this Section 12.2 until notice is given  pursuant to this
Section 12.2 of a different  address from the address  provided above or, in the
case of any person or entity that hereafter  becomes a Stockholder,  the address
specified  by such  person  or entity  provided  in any  documentation  provided
pursuant to this Agreement,  or (b) after notice has been given pursuant to this
Section 12.2 of a different  address,  the address  specified in such notice. No
notices  hereunder  shall  be  required  to be  given  to any  Stockholder  that
hereafter  becomes a  Stockholder  until notice of such  Stockholder  becoming a
Stockholder  is given to the  Company and to each  Stockholder  pursuant to this
Section 12.2.

        12.3  Headings.  The headings of the various  Sections of this Agreement
have been  inserted for  convenience  only and shall not be deemed to be part of
this Agreement.

        12.4 Binding  Effect.  This  Agreement will be binding upon and inure to
the benefit of the Company,  its successors and assigns and to the  Stockholders
and their respective permitted heirs, personal  representatives,  successors and
assigns.  In particular,  this Agreement may be assigned to any successor to the
Company's  interest  in  connection  with the NSI  Acquisition  without  further
approval of any party and shall thereafter remain in full force and effect.

        12.5 No Oral Change.  This Agreement may not be changed orally,  but may
only be changed by an  agreement  in writing  signed by the party  against  whom
enforcement of any waiver, change, modification or discharge is sought.

        12.6  Entire  Understanding.   This  Agreement  sets  forth  the  entire
agreement  and  understanding  of the  parties  hereto in respect of the subject
matter hereof and the transactions  contemplated hereby and supersedes all prior
written and oral  agreements,  arrangements and  understandings  relating to the
subject  matter  hereof.  The above  Recitals  and all  Schedules  and  Exhibits
attached hereto are deemed to be incorporated herein by reference.

                                      -17-

<PAGE>

        12.7 Remedies.

        12.7.1 The  parties  hereto  acknowledge  that money  damages are not an
adequate remedy for violations of this Agreement and that any party may, in such
party's  sole  discretion,  apply to any  court of  competent  jurisdiction  for
specific performance or injunctive relief or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by applicable law, each party hereto waives
any objection to the imposition of such relief.

        12.7.2 All rights,  powers and remedies provided under this Agreement or
otherwise  available in respect  hereof,  whether at law or in equity,  shall be
cumulative and not alternative, and the exercise or beginning of the exercise of
any thereof by any party hereto shall not  preclude  the  simultaneous  or later
exercise of any other such right, power or remedy by such party.

        12.8  Counterparts.  This  Agreement may be executed by facsimile and in
any number of counterparts, each of which shall be deemed to be an original, but
all of  which  together  shall  constitute  one and the  same  instrument.  Each
counterpart  may consist of a number of copies each signed by less than all, but
together signed by all, of the parties hereto.

        12.9 Consent of Company. Whenever the consent of the Company is required
herein,  such consent may only be given by the Company if and when approved by a
majority of the Company's then disinterested directors.

                      [SIGNATURES BEGIN ON FOLLOWING PAGE]

                                      -18-

<PAGE>

          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



        IN WITNESS WHEREOF,  this Agreement has been signed as of the date first
above written.

                                            NU SKIN ASIA PACIFIC, INC.,
                                            a Delaware Corporation



                                            By:    _____________________________
                                            Its:   _____________________________


                                            ------------------------------------
                                            Blake M. Roney, individually

                                            THE ALL R'S TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee

                                            THE B & N RONEY TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee

                                            THE WFA TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                            BNASIA, LTD.



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   General Partner


                                       S-1

<PAGE>

          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            By:    _____________________________
                                                   Nancy L. Roney
                                            Its:   General Partner

                                            THE BLAKE M. AND NANCY L. RONEY
                                            FOUNDATION



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Nancy L. Roney
                                            Its:   Trustee

                                            B & N RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Nedra D. Roney, individually



                                            ------------------------------------
                                            Rick A. Roney, individually



                                            ------------------------------------
                                            Burke F. Roney, individually



                                            ------------------------------------
                                            Park R. Roney, individually


                                       S-2

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE MAR TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee

                                            THE NR TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee

                                            THE NEDRA RONEY FOUNDATION



                                            By:    _____________________________
                                                   Nedra D. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Evan A. Schmutz
                                            Its:   Trustee


                                            THE  NEDRA  RONEY  FIXED  CHARITABLE
                                            TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Evan A. Schmutz
                                            Its:   Independent Trustee



                                       S-3

<PAGE>

          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            NR RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Sandra N. Tillotson, individually

                                            THE SNT TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE DVNM TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE CWN TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE DPN TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________

                                       S-4

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE GNT TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE LMB TRUST



                                            By:    _____________________________
                                                   Gregory N. Barrick
                                            Its:   Trustee


                                            THE SANDRA N. TILLOTSON FOUNDATION



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE   SANDRA  N.   TILLOTSON   FIXED
                                            CHARITABLE TRUST


                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee



                                       S-5

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee

                                            SNT RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Manager



                                            ------------------------------------
                                            Steven J. Lund, individually


                                            SKASIA, LTD.



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   General Partner

                                            THE S AND K LUND TRUST



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee

                                            THE STEVEN J. AND KALLEEN LUND
                                            FOUNDATION



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                       S-6

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   Trustee


                                            THE STEVEN AND KALLEEN LUND FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kalleen Lund
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee

                                            S & K RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                                   Its:   Manager



                                            ------------------------------------
                                            Brooke B. Roney, individually


                                       S-7

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            BDASIA, LTD.



                                            By:    _____________________________
                                                   Brooke B. Roney
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Denice R. Roney
                                            Its:   General Partner

                                            THE B AND D RONEY TRUST



                                            By:    _____________________________
                                                   Blake M. Roney
                                            Its:   Trustee

                                            THE BROOKE BRENNAN AND DENICE RENEE
                                            RONEY FOUNDATION



                                            By:    _____________________________
                                                   Brooke B. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Denice R. Roney
                                            Its:   Trustee



                                            ------------------------------------
                                            Kirk V. Roney, individually



                                       S-8

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            KMASIA, LTD.



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   General Partner

                                            THE K AND M RONEY TRUST



                                            By:    _____________________________
                                                   Rick A. Roney
                                            Its:   Trustee

                                            THE KIRK V. AND MELANIE K. RONEY
                                            FOUNDATION



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   Trustee


                                       S-9

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            THE KIRK AND MELANIE RONEY FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Kirk V. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Melanie K. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Trustee

                                            K & M RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Keith R. Halls, individually

                                            KAASIA, LTD.



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   General Partner


                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   General Partner

                                            THE K AND A HALLS TRUST

                                      S-10

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Michael L. Halls
                                            Its:   Trustee

                                            THE HALLS FAMILY TRUST



                                            By:    _____________________________
                                                   Michael L. Halls
                                            Its:   Trustee

                                            THE KEITH AND ANNA LISA HALLS FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   L. S. McCullough
                                            Its:   Independent Trustee



 00779
3/9/98 5:40 pm
                                      S-11

<PAGE>


         SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            THE KEITH RAY AND ANNA LISA MASSARO
                                            HALLS FOUNDATION



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Anna Lisa Halls
                                            Its:   Trustee

                                            K & A RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Craig F. McCullough
                                            Its:   Manager



                                            ------------------------------------
                                            Craig S. Tillotson, individually

                                            THE CST TRUST



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Trustee

                                            THE JS TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE JT TRUST


                                      S-12

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE CB TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE CM TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE BCT TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE ST TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE NJR TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee



                                      S-13

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE RLS TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE RBZ TRUST



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee

                                            THE LB TRUST



                                            By:    _____________________________
                                                   Gregory N. Barrick
                                            Its:   Trustee

                                            THE CRAIG S. TILLOTSON FOUNDATION



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Trustee


                                            THE   CRAIG   S.   TILLOTSON   FIXED
                                            CHARITABLE TRUST



                                            By:    _____________________________
                                                   Craig S. Tillotson
                                            Its:   Trustee


                                      S-14

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                            By:    _____________________________
                                                   Lee M. Brower
                                            Its:   Independent Trustee

                                            CST RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Sandra N. Tillotson
                                            Its:   Manager



                                            ------------------------------------
                                            R. Craig Bryson, individually

                                            RCKASIA, LTD.



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   General Partner



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   General Partner


                                            THE C AND K TRUST



                                            By:    _____________________________
                                                   Steven J. Lund
                                            Its:   Trustee


                                      S-15

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT


                                            THE BRYSON FOUNDATION



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   Trustee

                                            THE BRYSON FIXED CHARITABLE TRUST



                                            By:    _____________________________
                                                   R. Craig Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kathleen D. Bryson
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Robert L. Stayner
                                            Its:   Independent Trustee



                                      S-16

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT



                                            CKB RHINO COMPANY, L.C.



                                            By:    _____________________________
                                                   Keith R. Halls
                                            Its:   Manager

                                            THE RICK AND KIMBERLY RONEY VARIABLE
                                            CHARITABLE REMAINDER UNITRUST



                                            By:    _____________________________
                                                   James Blaylock
                                            Its:   Trustee

                                            THE RICK AND KIMBERLY RONEY FIXED
                                            CHARITABLE UNITRUST



                                            By:    _____________________________
                                                   Rick A. Roney
                                            Its:   Trustee



                                            By:    _____________________________
                                                   Kimberly Roney
                                            Its:   Trustee


                                      S-17

<PAGE>


          SIGNATURE PAGE OF AMENDED AND RESTATED STOCKHOLDERS AGREEMENT




                                      S-18

<PAGE>

                                         SCHEDULE "A"

<TABLE>

<CAPTION>

                                                   PARTICIPATION        PERCENT ALLOCATION OF
         NAME OF STOCKHOLDER                         PERCENTAGE          TOTAL RULE 144 VOLUME
         -------------------                     ----------------       ----------------------
<S>                                                    <C>                      <C>
Blake M. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                 15.3%                    15.3%

Nedra D. Roney and her spouse and all of
her Stockholder Controlled Entities and
defective trusts, considered together as a
group                                                  13.86%                   13.86%

Sandra N. Tillotson and her spouse and all of
her Stockholder Controlled Entities and
defective trusts, considered together as a
group                                                  12.28%                   12.28%

Craig S. Tillotson and his spouse and all of
his Stockholder Controlled Entities and
defective trusts, considered together as a
group                                                   9.2%                     9.2%

R. Craig Bryson and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  9.2%                     9.2%

Steven J. Lund and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  7.72%                    7.72%

Brooke B. Roney and his spouse and all of
his Stockholder Controlled Entities and
defective trusts, considered together as a
group                                                   7.72%                    7.72%

Kirk V. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  7.72%                    7.72%

Keith R. Halls and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  4.65%                    4.65%

Rick A. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  3.86%                    3.86%

Burke F. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  3.86%                    3.86%

Park R. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  3.86%                    3.86%

Mark A. Roney and his spouse and all of his
Stockholder Controlled Entities and defective
trusts, considered together as a group                  1.00%                    1.00%

</TABLE>

                          [CONTINUED ON FOLLOWING PAGE]

                                      S-19

<PAGE>


                              SCHEDULE "A" cont'd.


EXAMPLES

        If the average weekly trading volume for the last calendar  quarter were
400,000  shares,  the total  number of Shares  that could be sold by the Initial
Stockholders  as a group  pursuant to Section 4(1),  Rule 144  thereunder or any
other exempt  transaction in the subsequent  calendar  quarter would be 400,000.
After multiplying the Percent Allocation of Total Rule 144 Volume by the 400,000
Shares, the following Rule 144 Allotments would be achieved:


                NAME OF SHAREHOLDER(1)                  RULE 144 ALLOTMENT(1)

                    Blake B. Roney                               61,200

                    Nedra D. Roney                               55,440

                    Sandra N. Tillotson                          49,120

                    R. Craig Bryson                              36,800

                    Craig S. Tillotson                           36,800

                    Steven J. Lund                               30,880

                    Brooke B. Roney                              30,880

                    Kirk V. Roney                                30,880

                    Keith R. Halls                               20,000

                    Rick D. Roney                                20,000

                    Burke F. Roney                               20,000

                    Park R. Roney                                20,000

                    Mark A. Roney                                20,000



- -------------------

(1)     Includes  the  spouse  and  all  Stockholder   Controlled  Entities  and
        defective trusts of the listed individuals  respectively considered with
        them as a group and, in the case of Mark A.  Roney,  the trust for which
        he is a beneficiary.  Notwithstanding  anything  herein to the contrary,
        each listed  Stockholder,  together with his or her spouse,  Stockholder
        Controlled Entities and defective trusts considered together as a group,
        will be entitled to a minimum Rule 144 Allotment per calendar quarter of
        20,000  Shares.  Consequently,  each of Keith R.  Halls,  Rick D. Roney,
        Burke F. Roney, Park R. Roney and Mark A. Roney considered together with
        their respective spouses,  Stockholder Controlled Entities and defective
        trusts,  are entitled to a minimum Rule 144  Allotment of 20,000  Shares
        per calendar  quarter,  even though their respective Rule 144 Allotments
        would  have been  18,600,  15,400,  15,400,  15,400  and 4,000 had their
        respective  "Participation  Percentages"  been  strictly  applied in the
        absence of such minimum.


                                      S-20

<PAGE>



                                  SCHEDULE "B"



NAME OF  STOCKHOLDER  The LMB Trust The LB Trust The CWN Trust The DPN Trust The
GNT  Trust The JS Trust The JT Trust The CB Trust The CM Trust The BCT Trust The
ST Trust The NJR Trust The RLS Trust The RBZ Trust


                                      S-21

<PAGE>

                                  SCHEDULE "C"



NAME OF STOCKHOLDER

The Nedra Roney Fixed Charitable Trust

The Sandra N. Tillotson Fixed Charitable Trust

The Steven and Kalleen Lund Fixed Charitable Trust

The Kirk and Melanie Roney Fixed Charitable Trust

The Keith and Anna Lisa Halls Fixed Charitable Trust

The Craig S. Tillotson Fixed Charitable Trust

The Bryson Fixed Charitable Trust



                                      S-22

<PAGE>



                                  SCHEDULE "D"


                                                               NUMBER OF SHARES
        NAME OF STOCKHOLDER                                   TO BE REPURCHASED


        Kirk V. Roney                                               281,615

        Melanie K. Roney                                            281,614

        Rick A. Roney                                               214,286

        Burke F. Roney                                              214,286

        Park R. Roney                                               285,714

        THE MAR TRUST                                                71,429

        The Corporation of the President of
            The Church of Jesus Christ of Latter-Day Saints(1)      342,673

        The United Way(1)                                               714

        The Foundation of Seacological Conservation(1)                5,000





- ----------------------

        (1) Shares were gifted to the listed entity by various individual and/or
Foundation Initial Stockholders



                                      S-23

<PAGE>


                                  SCHEDULE "E"


   NAME OF STOCKHOLDER(1)      INDEBTEDNESS LIMIT        GROSS OFFERING PROCEEDS

    Blake M. Roney                $ 15 million                  $50,000,000

    Nedra D. Roney                $ 20 million                  $50,000,000

    Sandra N. Tillotson           $  8 million                  $40,000,000

    Craig S. Tillotson            $  5 million                  $25,000,000

    R. Craig Bryson               $  5 million                  $25,000,000

    Steven J. Lund                $  4 million                  $20,000,000

    Brooke B. Roney               $  4 million                  $20,000,000

    Kirk V. Roney                 $  4 million                  $20,000,000

    Keith R. Halls                $2.5 million                  $10,000,000

    Rick A. Roney                 $2.5 million                  $10,000,000

    Burke F. Roney                $3.5 million                  $10,000,000

    Park R. Roney                 $3.5 million                  $10,000,000


- ----------------

(1)     As used in this  Schedule A, the term  "Stockholder"  shall  include the
        listed  individual  and the listed  individual's  spouse and all of such
        individual's   Stockholder  Controlled  Entities  and  defective  trusts
        considered  together.  Therefore,  the Indebtedness Limit amount and the
        Gross  Offering  proceeds  amount  shall apply in the  aggregate  to the
        listed   individual  and  to  such  individual's   spouse,   Stockholder
        Controlled Entities and defective trusts considered together as a group.

                                      S-24


                                  EXHIBIT 10.26


                             DEMAND PROMISSORY NOTE



$5,000,000.00                 Salt Lake City, Utah             December 10, 1997



        FOR  VALUE  RECEIVED,  on  demand,  the  undersigned,   Nedra  D.  Roney
("Maker"),  hereby  promises to pay to Nu Skin Asia  Pacific,  Inc.,  a Delaware
corporation  ("Payee"),  or  order,  in the  manner  hereinafter  provided,  the
original  principal  amount of Five Million and No/100  Dollars  ($5,000,000.00)
plus per annum interest on such original  principal amount at the statutory rate
on the date hereof under the Internal  Revenue  Code of 1986,  as amended  (such
original  principal  amount and  interest  accrued  or  accruing  thereon  being
referred to herein  collectively  as the "Note Amount).  This Demand  Promissory
Note is secured by a Stock Pledge Agreement of even date herewith by and between
Maker  and  Payee  (the  "Pledge  Agreement")  encumbering  certain  of  Maker's
property.

        Subject to the terms of this Demand  Promissory Note, Maker may, without
premium or penalty, at any time and from time to time, prepay all or any portion
of the Note Amount.  Unless  previously paid in full by Maker, the entire unpaid
principal balance and all accrued interest thereon  constituting the Note Amount
shall be due and  payable  to  Payee,  or  order,  without  notice  or demand on
December 31, 2000 (the "Maturity Date").

        All payments of principal and interest under this Demand Promissory Note
shall be made in lawful  money of the  United  States of  America  or,  with the
consent of Payee, in shares of Payee's Class B common stock, $.001 par value per
share ("Class B Common  Stock"),  at 75 West Center Street,  Provo,  Utah 84601,
Attention:
 Chief Financial Officer, or at such other place in the United States of America
as Payee shall  designate  to Maker in writing.  Payments in lawful money of the
United States of America shall be made by certified or bank cashier's  check, or
by wire  transfer of  immediately  available  funds to an account  designated by
Payee to Maker in  writing.  Payments  of  principal  made in  shares of Class B
Common  Stock shall be made from the shares of Class B Common  Stock  pledged by
Maker to Payee  pursuant  to the  Pledge  Agreement  and  shall be  valued,  for
purposes of such repayment,  at Fourteen and 31/100 Dollars  ($14.31) per share.
The number of shares pledged by Maker to Payee under the Pledge  Agreement shall
be reduced by the amount of any  principal  payment made using shares of Class B
Common Stock.  Payments of accrued  interest  hereunder  using shares of Class B
Common  Stock  shall be made with  shares of Class B Common  Stock  owned by the
Maker other than shares of Class B Common Stock subject to the Pledge Agreement.

        Payee shall not demand payment under this Demand Promissory Note if such
demand would cause Maker to sell any equity  securities  of Payee and any profit
realized by Maker from such sale to inure to and be recoverable by Payee, as the
issuer of such equity securities, under Section 16(b) of the Securities Exchange
Act of 1934, as amended.

        The  occurrence of any one or more of the following  events with respect
to Maker shall constitute an event of default under this Demand  Promissory Note
("Event of Default"):

        (a)    If Maker  shall fail to pay the Note  Amount in full upon  demand
               or, if payment is not  demanded  prior to the Maturity  Date,  if
               Maker shall fail to pay the Note  Amount in full by the  Maturity
               Date.

                                       -1-

<PAGE>



        (b)    If,  pursuant  to or within  the  meaning  of the  United  States
               Bankruptcy  Code or any other  federal or state law  relating  to
               insolvency or relief of debtors (a "Bankruptcy Law"), Maker shall

                                       -2-

<PAGE>



               (i) commence a voluntary case or proceeding,  (ii) consent to the
               entry of an order for relief against her in an involuntary  case,
               (iii)  consent  to  the  appointment  of  a  trustee,   receiver,
               assignee, liquidator or similar official, (iv) make an assignment
               for the  benefit of her  creditors,  or (v) admit in writing  her
               inability to pay her debts as they become due.

        (c)    If a court of  competent  jurisdiction  enters an order or decree
               under any  Bankruptcy Law that (i) is for relief against Maker in
               an involuntary case, (ii) appoints a trustee, receiver, assignee,
               liquidator or similar official for Maker or substantially  all of
               Maker's properties, or (iii) orders the liquidation of Maker, and
               in each  case the order or decree  is not  dismissed  within  120
               days.

        (d)    If Maker  shall fail to perform  any other  obligation  or comply
               with any other covenant  contained in this Demand Promissory Note
               or in the Pledge Agreement,  or any representation or warranty of
               Maker contained  herein or therein shall prove to have been false
               or misleading as of the time when made.

Maker shall notify Payee in writing within five (5) days after the occurrence of
any Event of Default of which Maker acquires knowledge.

        Upon the  occurrence  of any  Event of  Default  (unless  all  Events of
Default  have been cured or waived by Payee),  Payee may, at its option,  (a) by
written  notice to Maker,  declare the entire  unpaid  principal  balance of all
accrued  interest  included  in the  Note  Amount  immediately  due and  payable
regardless  of any prior  forbearance,  and (b)  exercise any and all rights and
remedies available to it under applicable law, or in equity, including,  without
limitation,  the right to  collect  from  Maker all sums due under  this  Demand
Promissory  Note and all rights  available to Payee under the Pledge  Agreement.
Maker shall pay all  reasonable  costs and expenses  incurred by or on behalf of
Payee in  connection  with  Payee's  exercise  of any or all of its  rights  and
remedies  under this Demand  Promissory  Note,  including,  without  limitation,
reasonable  attorneys' fees and court costs.  All such fees,  costs and expenses
shall be deemed to be part of the Note Amount and shall be secured by the Pledge
Agreement.

        Payee shall have the right to sell, assign or otherwise transfer, either
in part or in its entirety,  any interest or right under this Demand  Promissory
Note to any individual or entity  without  Maker's  consent and without  notice.
This Demand Promissory Note shall inure to the benefit of Payee, its successors,
assigns, transferees, conveyees or purchasers.

        The rights and remedies of Payee under this Demand Promissory Note shall
be  cumulative  and not  alternative.  No waiver by Payee of any right or remedy
under this Demand  Promissory Note shall be effective unless in a writing signed
by Payee.  Neither the failure nor any delay in exercising  any right,  power or
privilege  under this Demand  Promissory  Note will  operate as a waiver of such
right, power or privilege,  and no single or partial exercise of any such right,
power or privilege by Payee will preclude any other or further  exercise of such
right,  power  or  privilege  or the  exercise  of any  other  right,  power  or
privilege.  To the maximum extent  permitted by applicable  law, (a) no claim or
right of Payee arising out of this Demand  Promissory  Note can be discharged by
Payee,  in whole or in part, by a waiver or  renunciation  of the claim or right
unless in a writing  signed by Payee,  (b) no waiver  that may be given by Payee
will be applicable  except in the specific  instance for which it is given,  and
(c) no  notice  to or  demand  on Maker  will be  deemed  to be a waiver  of any
obligation  of Maker or of the  right of Payee to take  further  action  without
notice or demand as provided in this Demand Promissory Note.


                                       -3-

<PAGE>

        All  notices,   requests,   demands,  claims  and  other  communications
hereunder  shall be in writing.  Any  notice,  request,  demand,  claim or other
communication  hereunder  shall be deemed duly given two (2) business days after
being sent by registered or certified mail,  return receipt  requested,  postage
prepaid, and addressed to the intended recipient as set forth below:

               Addresses for notices:

               If to Maker:

               Nedra D. Roney
               250 Pine Edge Lane
               Wilson, Wyoming
               Telephone:  (307) 734-6627
               Facsimile:   (307) 734-2680

               If to Payee:

               Nu Skin Asia Pacific, Inc.
               75 West Center Street
               Provo, Utah 84601
               Attention:  M. Truman Hunt
               Telephone:  (801) 345-5060
               Facsimile:   (801) 345-3099

Any party may send any notice,  request,  demand,  claim or other  communication
hereunder  to the  intended  recipient  at the address set forth above using any
other means (including personal delivery,  expedited courier, messenger service,
telecopy, ordinary mail or electronic mail). Any party may change the address to
which notices, requests,  demands, claims and other communications hereunder are
to be delivered by giving the other party notice in the manner herein set forth.

        Any  provision  of this Demand  Promissory  Note that is  prohibited  or
unenforceable in any jurisdiction shall, as to that jurisdiction, be ineffective
to the extent of the prohibition or  unenforceability  without  invalidating the
remaining provisions of this Demand Promissory Note or affecting the validity or
enforceability  of the  prohibited  or  unenforceable  provision  in  any  other
jurisdiction.

        The Maker and all sureties,  guarantors and endorsers  hereof  severally
waive diligence,  protest, demand,  presentment for payment, dishonor, notice of
protest,  and notice of  non-payment of this Demand  Promissory  Note, and agree
that this Demand  Promissory Note and any payment due or to become due hereunder
may be  extended,  modified,  amended or renewed  from time to time by the Payee
hereof  without  previous  demand or notice.  The Maker agrees to pay the entire
Note Amount and all of Payee's costs of  collection,  if any,  without  set-off,
counterclaim or any deduction whatsoever.

        This  demand  Promissory  Note shall be  governed  by and  construed  in
accordance  with  the  internal  laws of the  State  of  Utah.  All  rights  and
obligations  of the parties hereto shall be in addition to and not in limitation
of those provided by applicable law. The parties hereto consent to the exclusive
jurisdiction  of the courts of the State of Utah and the federal  courts  within
the State of Utah for the resolution of any dispute arising in connection

                                       -4-

<PAGE>

with this Demand Promissory Note.

        IN WITNESS WHEREOF,  the undersigned has executed this Demand Promissory
Note as of the date first set forth above.

                                            NEDRA D. RONEY


                                            ------------------------------------




                                            -5-


                                  EXHIBIT 10.27


                             STOCK PLEDGE AGREEMENT


        THIS STOCK PLEDGE AGREEMENT (the "Pledge  Agreement") is entered into as
of this tenth day of December,  1997, by and between Nu Skin Asia Pacific, Inc.,
a  Delaware  corporation,  and  any of  its  successors,  assigns,  transferees,
conveyees  or  purchasers  (the  "Secured  Party"),  and  Nedra  D.  Roney  (the
"Pledgor").

                                    RECITALS

        WHEREAS,  the Secured  Party has agreed to make a loan to the Pledgor of
Five Million and No/100 Dollars  ($5,000,000.00)  (the "Loan"),  and the Pledgor
has agreed to deliver to the Secured Party a promissory  note,  substantially in
the form  attached  hereto as Exhibit  "A",  in the amount of Five  Million  and
No/100 Dollars ($5,000,000.00) (the "Promissory Note");

        WHEREAS,  the  Secured  Party is  willing  to make the  Loan  only  upon
receiving adequate security therefor, including, but not limited to, a pledge of
shares of the Secured  Party's Class B common  stock,  par value $.001 per share
(the "Class B Common Stock"),  by the Pledgor to the Secured Party as collateral
to secure the Pledgor's obligations under the Promissory Note; and

        WHEREAS,  in  consideration  of the Loan, the Pledgor  desires to pledge
shares of Class B Common  Stock  owned by her as  security  for her  obligations
under the Promissory Note.

        NOW,  THEREFORE,  in  consideration of the premises set forth above, the
mutual  covenants and agreements set forth  hereinbelow,  and for other good and
valuable  consideration,  the  receipt  and  sufficiency  of  which  are  hereby
acknowledged, the parties hereto agree as follows:

        1. GRANT OF SECURITY INTEREST. The Pledgor hereby pledges to the Secured
Party and hereby grants to the Secured Party a security  interest (the "Security
Interest")  in all of the  Pledgor's  right,  title and  interest  in and to the
following collateral (collectively, the "Collateral"):

             (a) the Three  Hundred  Forty-Nine  Thousand  Four  Hundred and Six
(349,406)  shares of Class B Common  Stock that are  evidenced by or included in
the stock certificates  described on Exhibit "B" attached hereto,  together with
any substitutes therefor (the "Pledged Shares");

             (b) all dividends, cash, options, warrants, rights, instruments and
other property, or proceeds from time to time received,  receivable or otherwise
distributed in respect of or in exchange for any and all of the Pledged  Shares;
and

             (c) all  proceeds,  products,  rents and profits of or from any and
all of the foregoing.

        2. SECURITY FOR PROMISSORY NOTE. This Pledge Agreement secures,  and the
Collateral is collateral security for, the prompt payment of the Promissory Note
when due or otherwise  payable and the performance in full of all obligations of
the Pledgor as set forth in such Promissory Note  (collectively,  the "Pledgor's
Obligations").

        3. DELIVERY OF PLEDGED SHARES.  Upon execution of this Pledge Agreement,
the Pledgor  shall  promptly  deliver and  transfer  possession  of the original
certificate(s) representing the Pledged Shares (the

                                       -1-

<PAGE>



"Certificates")  to the Secured  Party to be held by the Secured  Party,  or its
appointed  agent for and on behalf of the Secured  Party,  until  termination of
this Pledge Agreement or disposition of the Collateral as provided  herein.  The
Certificates  shall be accompanied by duly executed  assignments on stock powers
in blank,  substantially in the form attached hereto as Exhibit "C". The Pledgor
shall  perform all acts as the  Secured  Party may  reasonably  request so as to
perfect and  maintain a valid  security  interest  for the Secured  Party in the
Collateral.

        4. NO ASSUMPTION.  Notwithstanding any of the foregoing provisions, this
Pledge  Agreement  shall not in any way be deemed to obligate the Secured Party,
any purchaser at any foreclosure sale under this Pledge Agreement,  or any other
person  or  entity  to  assume  any of the  Pledgor's  Obligations  or any other
liability  or  obligation  under this Pledge  Agreement or the  Promissory  Note
unless  the  Secured  Party,  such  purchaser  or such  other  person  or entity
otherwise  expressly  agrees in writing  to assume  any or all of the  Pledgor's
Obligations  or  any  such  other  liability  or  obligation.  In the  event  of
foreclosure by the Secured  Party,  the Pledgor shall remain bound and obligated
to perform the Pledgor's  Obligations  and all other  obligations of the Pledgor
under this Pledge  Agreement and the  Promissory  Note,  and neither the Secured
Party nor any other  person or entity shall be deemed to have assumed any of the
Pledgor's  Obligations or any such other obligation,  except as provided in this
Section 4.

        5. VOTING OF PLEDGED SHARES. Unless an Event of Default (as that term is
defined in Section 11 below) has occurred and is continuing:

             (a) The Pledgor  shall be  entitled to exercise  any and all voting
and other  rights  pertaining  to all or any part of the Pledged  Shares for any
purpose not inconsistent with the terms of this Pledge Agreement.


             (b) The  Secured  Party or any  agent of the  Secured  Party  shall
execute and deliver,  or cause to be executed and delivered,  to the Pledgor all
proxies and other instruments reasonably requested by the Pledgor in writing for
the purpose of enabling the Pledgor to exercise the voting and other rights that
she is entitled to exercise pursuant to this Section 5.

        6.  REPRESENTATIONS AND WARRANTIES.  The Pledgor represents and warrants
that:

             (a) The  Pledgor  is the  owner of the  Pledged  Shares  and,  with
respect to any  Collateral to be acquired by the Pledgor on the Pledged  Shares,
will be the owner of such  Collateral,  in each case free and clear of any liens
or  encumbrances,  except for the liens  created by this  Pledge  Agreement.  No
effective  financing statement or other document or instrument similar in effect
covering all or any part of the Collateral is on file in any recording or filing
office,  except such as may have been  recorded or filed in favor of the Secured
Party relating to this Pledge Agreement.

             (b) The  execution  and delivery of this Pledge  Agreement  and the
delivery of the  Certificates  to the Secured Party create a valid and perfected
first  priority  lien on and security  interest in the  Collateral,  enforceable
against  all  third  parties  and  securing  the  performance  of the  Pledgor's
Obligations, and all filings and other actions necessary or desirable to perfect
and protect  such liens and security  interests  have been duly made or taken by
the Pledgor.

             (c)  All of  the  Certificates,  instruments  and  other  documents
constituting,  evidencing or representing Collateral shall be promptly delivered
to the Secured Party upon execution of this Pledge Agreement.


                                       -2-

<PAGE>

             (d) The Pledged Shares are duly authorized,  validly issued,  fully
paid and non-assessable.

             (e) Other than the Stockholders Agreement, dated as of November 20,
1996 and as amended as of May 29,  1997 and further  amended and  restated as of
November __, 1997, by and among the Initial  Stockholders,  as defined  therein,
and Nu Skin Asia Pacific, Inc., there is no agreement or arrangement restricting
the  transfer of the  Pledged  Shares or the  transfer of any other  Collateral,
except as provided in this Pledge Agreement.

             (f)  There  is  no  suit,  proceeding  or  other  legal  action  or
proceeding against the Pledgor or the Certificates that involves or affects,  or
that may involve or affect, any of the Collateral.

        7.   COVENANTS OF PLEDGOR.

             (a)  Affirmative  Covenants.  So  long  as  any  of  the  Pledgor's
Obligations  shall  remain  unpaid  or  unperformed,  the  Pledgor  shall do the
following at the Pledgor's own cost and expense:

                  (i)  mark   conspicuously   each  Certificate   evidencing  or
representing any of the Pledged Shares, and at the request of the Secured Party,
each  of  the  Pledgor's  records  pertaining  to  the  Pledged  Shares  or  the
Certificates,  with a legend, in form and substance  satisfactory to the Secured
Party,  indicating  that the  Certificate  is subject to the  Security  Interest
granted to the Secured Party by this Pledge Agreement;

                  (ii) deliver to the Secured  Party  promptly  upon receipt all
notes, certificates, instruments and other documents constituting, evidencing or
representing any of the Collateral,  duly endorsed or accompanied by instruments
of transfer or assignment  on stock powers duly executed in blank,  in each case
with signatures  guaranteed and otherwise in form and substance  satisfactory to
the Secured Party;

                  (iii)  execute  and  file  such   financing  or   continuation
statements,  and such amendments to those statements,  and such other documents,
instruments  or notices,  as may be  necessary or  desirable,  or as the Secured
Party may request,  in order to perfect and preserve the pledges,  liens and the
Security  Interest  granted or purported  to be granted to the Secured  Party by
this Pledge Agreement;

                  (iv) promptly  notify the Secured Party in writing of any lien
or claim  made or  asserted  against  any of the  Collateral  and take all steps
necessary or proper,  or, in the judgment of the Secured  Party,  advisable,  to
preserve all of the Secured Party's rights in the Collateral;

                  (v)  furnish to the  Secured  Party from time to time  written
statements and schedules  further  identifying and describing the Collateral and
other reports in connection with the Collateral  requested by the Secured Party,
all in reasonable detail;

                  (vi) advise the Secured Party promptly,  in sufficient written
detail,  of any substantial  change in the Collateral,  and of the occurrence of
any event that could materially and adversely affect the value of the Collateral
or the  validity or priority of the liens and the Security  Interest  granted to
the Secured Party by this Pledge Agreement;


                                       -3-

<PAGE>

                  (vii)   comply  with  all  rules  and   regulations   of  each
governmental  body or agency and all  decisions,  rulings,  orders and awards of
each arbitrator applicable to the Collateral or any part of the Collateral or to
the Pledgor;

                  (viii)promptly   pay  and   discharge   before   they   become
delinquent,  all taxes assessed,  levied or imposed upon or relating to, and all
claims against the Collateral (or any part of the Collateral) or the Pledgor, if
the failure to so pay could adversely  affect the value of the Collateral or the
validity  or  priority  of the liens or the  Security  Interest  granted  to the
Secured Party by this Pledge Agreement, except those contested in good faith and
for which adequate reserves are maintained;

                  (ix) permit  representatives  of the Secured Party at any time
during normal  business  hours to inspect and make  abstracts from the Pledgor's
records relating to the Collateral;

                  (x) perform and observe all of the terms and provisions of the
Collateral  to be  performed  or observed by the  Pledgor,  except as  otherwise
provided by applicable law;

                  (xi)  subject to Section 10 below,  collect all amounts due or
to become due to the Pledgor  under the  Collateral  and  otherwise  enforce her
rights under and in respect of the Collateral;

                  (xii)  furnish to the  Secured  Party  promptly  upon  receipt
copies of all notices,  requests and other documents or instruments  received by
the  Pledgor  under  or in  respect  of  the  Collateral  (or  any  part  of the
Collateral)  and  from  time  to time  (A)  furnish  to the  Secured  Party  the
information  and reports  regarding those  obligations  requested by the Secured
Party and (B) at the request of the Secured Party, make the demands and requests
for  information  or action  that the  Pledgor  is  entitled  to make  under the
Collateral;

                  (xiii)notify  the Secured Party of any change in the Pledgor's
name within ten (10) days of such change; and

                  (xiv) give the Secured  Party  fifteen (15) days prior written
notice of any change in the Pledgor's  chief place of business,  chief executive
office or residence, or the office where the Pledgor keeps her records regarding
the Collateral.

                  (xv) Pledgor  agrees that in the event any amounts are paid by
Pledgor to the Secured Party pursuant to this Pledge Agreement or the Promissory
Note,  Pledgor's liability hereunder and thereunder shall continue in full force
and effect in the event that all or any part of any such  payment is  thereafter
recovered as a preference or fraudulent transfer under any applicable bankruptcy
or insolvency law.

             (b) Negative Covenants. So long as any of the Pledgor's Obligations
shall  remain  unpaid  or  unperformed,  the  Pledgor  shall  not  do any of the
following without the prior written approval of the Secured Party:

                  (i)  transfer any of the  Collateral,  whether by operation of
law or otherwise;

                  (ii) create,  incur,  assume or suffer to exist any lien on or
in respect of any of the Collateral, except pursuant to this Pledge Agreement or
the Promissory Note;


                                       -4-

<PAGE>

                  (iii)  use,  store or keep any of the  Collateral  or  records
relating to the Collateral in any location other than those expressly  permitted
by this Pledge Agreement; or

                  (iv) take any action in connection  with any of the Collateral
that could  materially and adversely  affect the value of the Collateral (or any
part thereof) or the validity or priority of the liens or the Security  Interest
granted to the Secured Party by this Pledge Agreement.

                  (v) Pledgor shall not challenge or institute any  proceedings,
or allow the institution of any proceedings,  to challenge the validity, binding
effect or enforceability of this Pledge Agreement.

        8. GRANT OF POWER OF ATTORNEY. The Pledgor and her respective successors
and assigns hereby irrevocably constitute and appoint each of M. Truman Hunt and
Keith R. Halls,  and their  respective  successors,  as the  Pledgor's  true and
lawful  attorney-in-fact,  to act in the name,  place and stead of the  Pledgor,
with  full  power  of   substitution,   after  the  occurrence  and  during  the
continuation  of an Event of Default,  to take any action and to make,  execute,
convert to, swear to,  acknowledge,  record and file any  financing  statements,
certificates,  documents  or  instruments  of any  character  or nature that the
Secured Party may deem necessary or desirable  fully to carry out the provisions
of this Pledge Agreement, including, without limitation:

             (a) to ask, demand,  collect, sue for, recover,  compound,  receive
and give  acquittance  and receipts for monies due and to become due under or in
respect of the Collateral;

             (b) to receive,  endorse and collect all  documents or  instruments
made payable to the Pledgor  representing  any payment of profits,  dividends or
any other distribution in respect of the Collateral;

             (c) to file  any  claims  or  take  any  action  or  institute  any
proceedings  that the Secured  Party may deem  necessary  or  desirable  for the
collection  of any of the  Collateral  or otherwise to enforce the rights of the
Secured Party with respect to any of the Collateral;

             (d) to do, at the Secured  Party's  option and the  Pledgor's  sole
cost and expense, at any time or from time to time, all acts and things that the
Secured Party deems reasonably  necessary or convenient to protect,  preserve or
realize upon the Collateral (or any part thereof) and the Secured  Party's liens
or  security  interest  therein  in order to effect  the  intent of this  Pledge
Agreement, all as fully and effectively as Pledgor might do; and

             (e) to transfer the  Collateral and related stock  certificates  to
the  Secured  Party and  transfer  the  Collateral  on the stock  records of the
Secured Party to the Secured Party.

The  power of  attorney  granted  herein  is  coupled  with an  interest  and is
irrevocable.

        9.  SECURED  PARTY MAY  PERFORM.  If the  Pledgor  fails to perform  any
agreement  contained herein, the Secured Party may itself perform,  or cause the
performance of, such agreement,  and all costs and expenses of the Secured Party
incurred in connection  therewith shall promptly be payable to the Secured Party
by the Pledgor under Section 12 below.


                                       -5-

<PAGE>

        10.  STANDARD OF CARE.

             (a) The powers  conferred on the Secured Party hereunder are solely
to protect its interests in the Collateral and shall not impose any duty upon it
to exercise any such powers.  Except for the exercise of reasonable  care in the
custody of the  Collateral in its  possession  and the accounting for any monies
actually  received by it  hereunder,  the Secured Party shall have no duty as to
the  Collateral  or as to the taking of any necessary  steps to preserve  rights
against prior  parties or any other rights  pertaining  to the  Collateral.  The
Secured Party shall be deemed to have exercised  reasonable  care in the custody
and  preservation  of the  Collateral in its  possession  if such  Collateral is
accorded treatment  substantially equal to that accorded by the Secured Party to
its own property of a similar nature.

             (b)  Whenever  this  Pledge   Agreement  or  any  other   document,
instrument or agreement  contemplated  hereby provides that the Secured Party is
permitted  or  required  to make a  decision  in the  "discretion"  or the "sole
discretion"  (or other similar  terms) of the Secured  Party,  the Secured Party
shall be entitled to consider only such interests and factors as it desires, and
the Secured Party shall have no duty or obligation to give any  consideration to
any interest of or factors affecting the Pledgor or any other person or entity.

        11.  REMEDIES.

             (a) In the event of a default in the payment or  performance of any
of the  Pledgor's  Obligations  or upon the  occurrence  of any event of default
under or breach of any  representation,  warranty  or  covenant  in this  Pledge
Agreement or any event of default under the  Promissory  Note (each an "Event of
Default"),  in the sole  discretion  of the  Secured  Party,  without  demand or
notice,  all or any part of any  indebtedness  evidenced by the Promissory  Note
shall become  immediately  due and payable.  Upon the  occurrence of an Event of
Default, the Secured Party may exercise all rights to which it is entitled under
this Pledge  Agreement or which are  otherwise  available to it and exercise all
the rights  and  remedies  of a secured  party upon  default  under the  Uniform
Commercial Code as in effect in any relevant  jurisdiction  (the "UCC") (whether
or not the  UCC  applies  to the  affected  Collateral).  Without  limiting  the
generality of the foregoing,  the Secured Party may immediately transfer into or
register  in its name  instruments,  certificates  or  documents  evidencing  or
constituting  all or part of the  Collateral  without  notice to the Pledgor and
immediately  apply the  Collateral  against the  Pledgor's  Obligations  and the
Secured Party's costs of collection  using a value of $14.31 per share until the
Pledger's  Obligations and the Secured Party's costs of collection are satisfied
in full,  notwithstanding  any rights  Pledgor  may have under the UCC.  Without
limiting any of the  foregoing,  the Secured  Party may in its sole  discretion,
without notice, demand for performance or other demand, or advertisement (all of
each such  notices,  demands  or  advertisement  are  hereby  expressly  waived)
collect,  receive,  appropriate  and realize  upon the  Collateral  and/or sell,
assign,  grant an option or  options to  purchase  or  otherwise  dispose of the
Collateral or any part thereof in one or more parcels at public or private sale,
at or on any exchange or broker's board or at any of the Secured Party's offices
or elsewhere,  for cash, on credit or for future delivery without  assumption of
credit  risk,  free of any claims or  rights,  at such time or times and at such
price or prices and upon such other terms and  conditions  as the Secured  Party
may deem commercially  reasonable,  irrespective of the impact of any such sales
on the market price of the Collateral. The Secured Party may be the purchaser of
any or all of the Collateral at any such sale at a value of $14.31 per share and
the Secured Party, for itself or on behalf of any other person or entity,  shall
be entitled,  for the purpose of bidding and making settlement or payment of the
purchase price for all or any part of the  Collateral  sold at any such sale, to
use and apply any of the Pledgor's Obligations at a price of $14.31 per share as
a credit on  account of the  purchase  price for any  Collateral  payable by the
Secured Party at such sale. Each purchaser

                                       -6-

<PAGE>

at any such sale shall hold the property sold  absolutely free from any claim or
right on the part of the Pledgor,  and the Pledgor  hereby  waives all rights of
redemption,  stay and  appraisal  that the Pledgor now has or may at any time in
the future  have  under any rule of  equity,  law or  statute  now  existing  or
hereafter  enacted.  The Pledgor agrees that, to the extent notice of sale shall
be required by  applicable  law, at least ten (10) days notice to the Pledgor of
the time and place of any public sale or the time after  which any private  sale
is to be made shall constitute reasonable notification.  The Secured Party shall
not be obligated to make any sale of the Collateral regardless of whether notice
of sale has been given. The Secured Party may adjourn any public or private sale
from time to time by  announcement  at the time and place fixed  therefor in the
notice thereof,  and such sale may, without further notice,  be made at the time
and place to which it was so  adjourned.  The Pledgor  hereby waives any and all
rights and claims  against the Secured Party  arising  because of the $14.31 per
share value to be used by the Secured Party in applying the  Collateral  against
the Pledgor's  Obligations  and related costs of collection or because the price
at which any of the  Collateral  may have  been sold at a private  sale was less
than the price that  might  have been  obtained  at a public  sale,  even if the
Secured  Party  accepts  the  first  offer  received  and  does not  offer  such
Collateral  to more than one offeree.  Without  limiting the  generality  of the
foregoing,  the Secured Party may at any time appropriate and apply (directly or
by way of  set-off)  to the  payment of the  Pledgor's  Obligations  all amounts
representing  dividends or distributions then or thereafter in the possession of
the Secured Party.

             (b) The Pledgor recognizes that, by reason of certain  prohibitions
contained in the Securities Act of 1933, as amended (the "Securities  Act"), and
applicable state  securities laws, rules and regulations,  the Secured Party may
be  compelled,  with  respect  to any sale of all or any part of the  Collateral
conducted  without prior  registration or qualification of such Collateral under
the Securities Act and such state securities  laws,  rules and  regulations,  to
limit purchases to those persons or entities who will agree, among other things,
to acquire the Collateral  for their own account,  for investment and not with a
view to the distribution or resale thereof.  The Pledgor  acknowledges  that any
such private sales may be at prices and on terms and  conditions  less favorable
than  those  obtainable   through  a  public  sale  without  such   restrictions
(including,   without   limitation,   a  public  offering  made  pursuant  to  a
registration statement filed under the Securities Act) and, notwithstanding such
circumstances,  the Pledgor agrees that any such private sale shall be deemed to
have been made in a  commercially  reasonable  manner and that the Secured Party
shall have no  obligation to engage in public sales and shall have no obligation
to delay the sale of any of the  Collateral  for the period of time necessary to
permit the Pledgor to  register  any of the Pledged  Shares  that  constitute  a
portion of the  Collateral or any other item of Collateral  for a form of public
sale requiring  registration  under the Securities Act or under applicable state
securities laws,  rules and  regulations,  even if the Pledgor would, or should,
agree to so register those Pledged Shares or other items of Collateral.

        12.  APPLICATION OF PROCEEDS.  Except as expressly provided elsewhere in
this Pledge Agreement,  all proceeds received by the Secured Party in respect of
any sale of,  collection from, or other  realization upon all or any part of the
Collateral  may, in the sole  discretion  of the Secured  Party,  be held by the
Secured Party as Collateral  for, or then, or at any other time  thereafter,  be
applied  in  full  or in  part  by the  Secured  Party  against,  the  Pledgor's
Obligations in the following order of priority:

             (a) to pay or  reimburse  in full the  costs and  expenses  of such
sale, collection or other realization, including, without limitation, reasonable
compensation  to the  Secured  Party and its agents and  counsel,  and all other
costs,  expenses,  obligations  and other  liabilities  incurred  or paid by the
Secured  Party in  connection  therewith,  and all amounts for which the Secured
Party is entitled to  indemnification  hereunder  and all  advances  made by the
Secured Party hereunder for the account of the Pledgor, and to the payment of

                                       -7-

<PAGE>

all costs and expenses paid or incurred by the Secured Party in connection  with
the  exercise  of any right or remedy  hereunder,  all in  accordance  with this
Section 12;

             (b) to pay all other  obligations  and  thereafter in such order as
the Secured Party shall elect; and

             (c) to pay to or upon the order of the  Pledgor,  or to  whomsoever
may be  lawfully  entitled  to  receive  the  same  or as a court  of  competent
jurisdiction may direct, the balance of the proceeds.

        13.  INDEMNITY AND EXPENSES.

             (a) The Pledgor  shall  indemnify the Secured Party and its Related
Persons (as that term is defined below)  (individually,  an "Indemnified Person"
and,  collectively,  the  "Indemnified  Persons")  against  all  losses,  costs,
expenses (including  attorneys' fees and expenses),  judgments,  fines,  amounts
paid in  settlement  and other  liabilities  incurred,  suffered  or paid by the
Indemnified Persons  (collectively,  "Indemnified  Expenses") in connection with
any  threatened,   pending  or  completed  claim,   action,   suit,   complaint,
investigation,   inquiry  or  other   proceeding,   whether   civil,   criminal,
administrative  or investigative,  that is or was brought or threatened  against
any  Indemnified  Person by reason of or in  connection  with  actions  taken or
omitted to be taken by one or more Indemnified Persons in the performance of the
exercise  of the rights  and powers or  performance  of the  obligations  of the
Secured Party under this Pledge  Agreement or otherwise in connection  with this
Pledge  Agreement,  except that the Pledgor  shall have no liability  under this
Section 13 with respect to any Indemnified  Expenses to the extent the liability
results  from the fraud or willful  misconduct  of the  Indemnified  Person,  as
determined  by a final  judgment  or final  adjudication.  For  purposes of this
Pledge Agreement,  the term "Related Persons" means, with respect to any person,
any other person that directly or indirectly  controls or is controlled by or is
under  common  control  with the  specified  person and the  direct or  indirect
controlling persons,  principals,  partners, trustees,  stockholders,  officers,
directors,  employees,  independent  contractors and agents for or of any of the
foregoing and the attorneys-in-fact referenced in Section 8 hereof.

             (b) To the fullest extent  permitted by applicable law, the Pledgor
shall, from time to time, advance Indemnified  Expenses to an Indemnified Person
prior to the final  disposition  of the action upon receipt by the Pledgor of an
undertaking by or on behalf of the Indemnified Person to repay such amount if it
shall  be  determined  that  the  Indemnified  Person  is  not  entitled  to  be
indemnified as authorized in this Section 13.

             (c) The  Pledgor  shall pay to the  Secured  Party upon  demand the
amount of any and all costs and expenses,  including,  without  limitation,  the
reasonable fees and expenses of its counsel and of any experts and agents,  that
the Secured Party may incur in connection  with (i) the  administration  of this
Pledge Agreement or the Promissory Note, (ii) the custody or preservation of, or
the sale of,  collection from, or other realization upon, any of the Collateral,
(iii) the  exercise or  enforcement  of any of the rights of the  Secured  Party
hereunder or under the  Promissory  Note,  or (iv) the failure by the Pledgor to
perform or observe any of the provisions hereof or of the Promissory Note.

        14.  WAIVERS BY PLEDGOR, ETC.

             (a) The Pledgor agrees that the Pledgor's Obligations hereunder are
irrevocable,  absolute,  independent and unconditional and shall not be affected
by any circumstance that constitutes a legal or equitable

                                       -8-

<PAGE>

discharge of a guarantor or surety  other than  indefeasible  payment in full of
the Pledgor's Obligations.  In furtherance of the foregoing and without limiting
the generality thereof, the Pledgor agrees as follows:

                  (i) The  Secured  Party,  for itself or on behalf of any other
person or entity,  may from time to time,  without  notice or demand and without
affecting the validity or  enforceability  of this Pledge  Agreement and without
giving  rise  to any  limitation,  impairment  or  discharge  of  the  Pledgor's
liability  or  obligations  hereunder,  (A)  create,  increase,  renew,  extend,
accelerate or otherwise  change the time,  place,  manner or terms of payment of
the Pledgor's  Obligations,  (B) settle,  compromise,  release or discharge,  or
accept or refuse any offer of performance with respect to, or substitutions for,
the Pledgor's  Obligations or any agreement  relating thereto and/or subordinate
the payment of the same to the payment of any other obligation,  (C) request and
accept  guaranties of any of the Pledgor's  Obligations  and take and hold other
security for the payment of the Pledgor's  Obligations,  (D) release,  exchange,
compromise,  subordinate  or modify,  with or without  consideration,  any other
security  for  payment  of the  Pledgor's  Obligations,  any  guaranties  of the
Pledgor's  Obligations,  or any other  obligation  of any person or entity  with
respect to the Pledgor's  Obligations,  (E) enforce and apply any other security
now or  hereafter  held by or for the benefit of the Secured  Party or any other
person or entity in respect of the Pledgor's Obligations and direct the order or
manner of sale  thereof,  or the  exercise of any other right or remedy that the
Secured Party or any other person or entity, may have against any such security,
as the Secured Party in its sole  discretion may determine  consistent  with the
terms of any  applicable  security  agreement,  including,  without  limitation,
application  of  the  Collateral  against  and  in  satisfaction  the  Pledgor's
Obligations valuing the Collateral at $14.00 per share,  foreclosure on any such
security pursuant to one or more judicial or nonjudicial  sales,  whether or not
every aspect of any such sale is commercially  reasonable,  and even though such
action  operates  to  impair  or  extinguish  any  right  of   reimbursement  or
subrogation or other right or remedy of the Pledgor against another party or any
other  security  for  the  Pledgor's  Obligations  (and  the  Pledgor  expressly
acknowledges   that  such  exercise  of  a  right  or  remedy  that  impairs  or
extinguishes the Pledgor's right of reimbursement or subrogation  would create a
possible defense by the Pledgor against any liability hereunder, but the Pledgor
expressly and  knowingly  waives any such  defense),  and (F) exercise any other
rights  available  to the Secured  Party or any other person or entity under the
Promissory Note, at law or in equity; and

                  (ii) this Pledge  Agreement and the obligations of the Pledgor
hereunder  shall be valid  and  enforceable  and  shall  not be  subject  to any
limitation,  impairment  or discharge  for any reason  (other than  indefeasible
payment  and  performance  in full  of the  Pledgor's  Obligations),  including,
without limitation,  the occurrence of any of the following,  whether or not the
Pledgor  shall have had notice or knowledge  of any of them:  (A) any failure to
assert or  enforce or any  agreement  not to assert or  enforce,  or the stay or
enjoining,  by order of court, by operation of law or otherwise, of the exercise
or  enforcement  of,  any  claim or demand or any  right,  power or remedy  with
respect to the Pledgor's  Obligations or any agreement relating thereto, or with
respect to any guaranty of or other  security  for the payment of the  Pledgor's
Obligations,  (B) any waiver,  amendment or  modification  of, or any consent to
departure from, any of the terms or provisions  (including,  without limitation,
provisions  relating to events of default) of the Promissory  Note,  this Pledge
Agreement or any agreement,  document or instrument  executed pursuant hereto or
thereto, or of any guaranty or other security for the Pledgor's Obligations, (C)
the Pledgor's Obligations,  or any agreement relating thereto, at any time being
found  to  be  illegal,  invalid  or  unenforceable  in  any  respect,  (D)  the
application of payments  received from any source to the payment of indebtedness
other than the Pledgor's Obligations, even though the Secured Party or any other
person or entity  might have elected to apply such payment to any part or all of
the Pledgor's Obligations,  (E) any failure to perfect or continue perfection of
a security  interest in any other  collateral  that secures any of the Pledgor's
Obligations,  (F) any  defenses,  set-offs  or  counterclaims  that the  related
obligor  may  allege or assert  against  the  Secured  Party in  respect  of the
Pledgor's Obligations,

                                       -9-

<PAGE>

including,  without  limitation,  failure of consideration,  breach of warranty,
payment, statute of frauds, statute of limitations, accord and satisfaction, and
usury, and (G) any other act, thing or omission, or delay to do any other act or
thing,  that may or might in any  manner or to any  extent  vary the risk of the
Pledgor obligors in respect of the Pledgor's Obligations.

             (b) The Pledgor hereby waives for the benefit of the Secured Party:

                  (i) any right to require the Secured Party,  as a condition of
payment or performance by the Pledgor,  to (A) proceed  against any guarantor of
the Pledgor or any other  person or entity,  (B) proceed  against or exhaust any
other security held from any guarantor of the Pledgor's Obligations or any other
person or  entity,  (C)  proceed  against or have  resort to any  balance of any
deposit  account or credit on the books of the Secured Party or any other person
or entity,  or (D) pursue any other remedy in the power of the Secured  Party or
any other person or entity whatsoever;

                  (ii) any defense arising by reason of the incapacity,  lack of
authority or any disability or other defense, including, without limitation, any
defense based on or arising out of the lack of validity or the  unenforceability
of the Pledgor's  Obligations or any agreement or instrument relating thereto or
by reason of the cessation of the liability;

                  (iii) any  defense  based upon any statute or rule of law that
provides that the obligation of a surety must be neither larger in amount nor in
other respects more burdensome than that of the principal;

                  (iv) any  defense  based upon the errors or  omissions  of the
Secured  Party or any  other  person  or  entity  in the  administration  of the
Pledgor's  Obligations,   except  behavior  that  amounts  to  fraud  or  wilful
misconduct;

                  (v) (A) any  principles  or  provisions  of law,  statutory or
otherwise,  that are or  might be in  conflict  with  the  terms of this  Pledge
Agreement  and any legal or  equitable  discharge of the  Pledgor's  Obligations
hereunder, (B) the benefit of any statute of limitations affecting the Pledgor's
liability  hereunder  or the  enforcement  hereof,  (C) any rights to  set-offs,
recoupments and counterclaims, and (D) promptness, diligence and any requirement
that the Secured Party or any other person or entity protect, secure, perfect or
insure any other lien or security interest or any property subject thereto;

                  (vi)  notices,  demands,  presentments,  protests,  notices of
protest,  notices of dishonor and notices of any action or inaction,  notices of
default  under  the  Promissory  Note or any  agreement  or  instrument  related
thereto,  notices of any renewal,  extension or  modification  of the  Pledgor's
Obligations or any agreement related thereto, notices of any extension of credit
to the Pledgor and notices of any of the matters referred to in Section 14(b)(v)
above and any right to consent to any thereof; and

                  (vii) to the fullest extent  permitted by applicable  law, any
defenses or benefits  that may be derived from or afforded by law that limit the
liability  of or  exonerate  guarantors  or  sureties  in  general,  or that may
conflict with the terms of this Pledge Agreement.

        15.  CONTINUING SECURITY INTEREST; TRANSFER OF OBLIGATIONS.

             (a)  This  Pledge  Agreement  shall  create a  continuing  security
interest in the  Collateral  and shall (i) remain in full force and effect until
the indefeasible payment and performance in full of the Pledgor's

                                      -10-

<PAGE>

Obligations,  (ii) be binding upon the Pledgor and her  successors  and assigns,
and (iii)  inure,  together  with the rights and  remedies of the Secured  Party
hereunder,  to the benefit of the  Secured  Party and its  successors,  assigns,
transferees,  conveyees and purchasers.  Without  limiting the generality of the
foregoing  clause  (iii),  the Secured  Party may assign or  otherwise  transfer
totally  to  another  person or entity  all or any part of the  Secured  Party's
right, title and interest in the Pledgor's Obligations, and such other person or
entity shall  thereupon  become vested with all the benefits in respect  thereof
granted to the Secured Party herein or otherwise.

             (b) Upon the  indefeasible  payment and  performance in full of the
Pledgor's Obligations,  the liens and the Security Interest granted hereby shall
terminate and all rights to the Collateral shall revert to the Pledgor. Upon any
such termination, the Secured Party shall, at the Pledgor's expense, execute and
deliver to the Pledgor  such  documents  and  instruments  as the Pledgor  shall
reasonably request to evidence such termination.

        16. FAILURE OR INDULGENCE NOT WAIVER; REMEDIES CUMULATIVE. No failure or
delay on the part of the Secured  Party in the  exercise of any power,  right or
privilege  hereunder shall impair such power, right or privilege or be construed
to be a waiver of any default or acquiescence  therein,  nor shall any single or
partial  exercise of any such power,  right or  privilege  preclude any other or
further exercise thereof or of any other power,  right or privilege.  All rights
and remedies  existing  under this Pledge  Agreement are  cumulative to, and not
exclusive of, any rights or remedies otherwise available.

        17. COSTS AND  EXPENSES.  Pledgor shall on the date hereof pay all costs
and  expenses  of the  Secured  Party in  connection  with the  preparation  and
negotiation of this Pledge  Agreement and the Promissory Note. The Pledgor shall
pay all costs and expenses, including, without limitation, reasonable attorneys'
fees  and  expenses,  incurred  by or on  behalf  of the  Secured  Party  in the
enforcement of this Pledge Agreement and the Promissory Note.

        18.  NOTICES.  All  notices,   requests,   demands,   claims  and  other
communications hereunder shall be in writing. Any notice, request, demand, claim
or other  communication  hereunder  shall be deemed duly given two (2)  business
days after being sent by registered or certified mail, return receipt requested,
postage prepaid, and addressed to the intended recipient as set forth below:

             o    If to the Pledgor:

                  Nedra D. Roney
                  250 Pine Edge Lane
                  Wilson, Wyoming
                  Telephone:  (307) 734-6627
                  Facsimile:   (307) 734-2680

             o    If to the Secured Party:

                  Nu Skin Asia Pacific, Inc.
                  75 West Center Street
                  Provo, Utah  84601
                  Attention:  M. Truman Hunt
                  Telephone: (801) 345-5060

                                      -11-

<PAGE>

                  Facsimile: (801) 345-3099

Any party may send any notice,  request,  demand,  claim or other  communication
hereunder  to the  intended  recipient  at the address set forth above using any
other means (including personal delivery,  expedited courier, messenger service,
telecopy, ordinary mail or electronic mail). Any party may change the address to
which notices, requests,  demands, claims and other communications hereunder are
to be delivered by giving the other party notice in the manner herein set forth.

        19.  NO WAIVERS; REMEDIES; SPECIFIC PERFORMANCE.

             (a) No failure or delay by any party in exercising any right, power
or privilege under this Pledge Agreement shall operate as a waiver of the right,
power  or  privilege.  A single  or  partial  exercise  of any  right,  power or
privilege shall not preclude any other or further  exercise of the right,  power
or privilege or the exercise of any other right,  power or privilege  hereunder.
The rights and remedies  provided in this Pledge  Agreement  shall be cumulative
and not exclusive of any rights or remedies provided by applicable law.

             (b) In  view of the  uniqueness  of the  transactions  contemplated
hereby,  the  parties  agree that the  Secured  Party would not have an adequate
remedy at law for money  damages in the event that this Pledge  Agreement is not
performed by the Pledgor in accordance with its terms, and therefore the parties
agree that the Secured  Party shall be entitled to specific  enforcement  of the
terms of this Pledge  Agreement  in addition to any other remedy to which it may
be entitled, at law or in equity.

        20. AMENDMENTS, ETC. No amendment,  modification,  termination or waiver
of any provision of this Pledge Agreement,  and no consent to any departure by a
party to this Pledge  Agreement  from any provision  hereof,  shall be effective
unless it shall be in writing and signed and  delivered by the other  parties to
this  Pledge  Agreement,  and then it shall be  effective  only in the  specific
instance and for the specific purpose for which it is given.

        21.  SUCCESSORS AND ASSIGNS.

             (a) As further provided in Section 15, the Secured Party may assign
or transfer its rights and delegate its obligations under this Pledge Agreement;
such  assignee  or  transferee  shall  accept  those  rights  and  assume  those
obligations  for the benefit of the Secured Party in writing in form  reasonably
satisfactory  to the  Pledgor.  Thereafter,  without any  further  action by any
person or entity,  all references in this Pledge  Agreement to "Secured  Party",
and all comparable references,  shall be deemed to be references to the assignee
or  transferee,  but the Pledgor  shall not be released  from any  obligation or
liability under this Pledge Agreement.

             (b) Except as provided in Section 21(a) above,  no party may assign
or  transfer  its  rights  under  this  Pledge  Agreement.   Any  delegation  in
contravention  of this  Section  21(b)  shall be void ab  initio  and  shall not
relieve  the  delegating  party  of any duty or  obligation  under  this  Pledge
Agreement.

             (c) The provisions of this Pledge  Agreement  shall be binding upon
and inure to the  benefit of the  parties  to this  Pledge  Agreement  and their
respective  successors  and  permitted  assigns,   transferees,   conveyees  and
purchasers.


                                      -12-

<PAGE>

        22.  GOVERNING  LAW.  This  Pledge  Agreement  shall be  governed by and
construed in accordance  with the internal laws of the State of Utah. All rights
and  obligations  of the  parties  hereto  shall  be in  addition  to and not in
limitation of those provided by applicable law.

        23. COUNTERPARTS;  EFFECTIVENESS. This Pledge Agreement may be signed in
any number of  counterparts,  each of which  shall be deemed to be an  original,
with the same effect as if all signatures were on the same instrument.

        24.  SEVERABILITY OF PROVISIONS.  Any provision of this Pledge Agreement
that is  prohibited  or  unenforceable  in any  jurisdiction  shall,  as to that
jurisdiction,   be   ineffective   to  the   extent   of  the   prohibition   or
unenforceability  without  invalidating the remaining  provisions of this Pledge
Agreement  or affecting  the validity or  enforceability  of the  prohibited  or
unenforceable provision in any other jurisdiction.

        25. HEADINGS AND REFERENCES.  Section  headings in this Pledge Agreement
are included  herein for  convenience  of reference only and do not constitute a
part of this Pledge  Agreement for any other purpose.  References to parties and
Sections  in this  Pledge  Agreement  are  references  to the  parties to or the
Sections of this Pledge Agreement,  as the case may be, unless the context shall
require otherwise.

        26. ENTIRE AGREEMENT.  Except as otherwise specifically provided in this
Section 26, this Pledge  Agreement and the documents and instruments  referenced
herein embody the entire agreement and  understanding of the respective  parties
and  supersedes  all prior  agreements  and  understandings  with respect to the
subject  matter of those  documents.  The Pledgor  and the  Secured  Party shall
remain subject to the Promissory Note in accordance with the terms thereof.

        27. SURVIVAL.  Except as otherwise  specifically provided in this Pledge
Agreement,  each  representation,  warranty or covenant contained herein or made
pursuant to this Pledge  Agreement  shall  survive the  execution of this Pledge
Agreement  and  shall  remain  in full  force and  effect,  notwithstanding  any
investigation  or notice to the  contrary  or any waiver by any other party of a
related  condition  precedent  to the  performance  by such  other  party  of an
obligation under this Pledge Agreement.

        28.  EXCLUSIVE  JURISDICTION.  Each of the Pledgor and the Secured Party
(a) agrees that any legal action with respect to this Pledge  Agreement shall be
brought  exclusively  in the courts of the State of Utah or in the United States
District  Court for the District of Utah,  (b) accepts for itself and in respect
of its  property,  generally  and  unconditionally,  the  jurisdiction  of those
courts, and (c) irrevocably waives any objection, including, without limitation,
any  objection  to the  laying  of venue or based on the  grounds  of forum  non
conveniens,  that it may now or  hereafter  have to the  bringing  of any  legal
action in those jurisdictions;  provided,  however, that each of the Pledgor and
the  Secured  Party may assert in a legal  action in any other  jurisdiction  or
venue each mandatory defense, third party claim or similar claim that, if not so
asserted in such action,  may not be asserted in an original legal action in the
courts referred to in clause (a) of this Section 28.

        29. WAIVER OF JURY TRIAL. Each party waives any right to a trial by jury
in any action to enforce or defend any right under this Pledge  Agreement or any
amendment,  instrument,  document or agreement delivered,  or that in the future
may be delivered, in connection with this Pledge Agreement,  and agrees that any
action shall be tried before a court and not before a jury.

        30. NON RECOURSE AGAINST SECURED PARTY CONTROLLING  PERSONS. No recourse
under this  Pledge  Agreement  shall be had  against  any  "controlling  person"
(within the meaning of

                                             -13-

<PAGE>

Section  20 of the  Exchange  Act) of the  Secured  Party  or the  shareholders,
directors,  officers,  employees,  agents and affiliates of the Secured Party or
such controlling persons, whether by the enforcement of any assessment or by any
legal or equitable proceeding,  or by virtue of any rule or regulation, it being
expressly agreed and acknowledged  that no personal  liability  whatsoever shall
attach to, be imposed on or  otherwise be incurred by such  controlling  person,
shareholder,  director,  officer, employee, agent or affiliate, as such, for any
obligations  of the Secured Party under this Pledge  Agreement or the Promissory
Note or for any claim based on, in respect of or by reason of, such  obligations
or their creation.

        31. SPOUSAL CONSENT.  The Pledgor's spouse shall execute and deliver the
Spousal Consent form  substantially  in the form attached hereto as Exhibit "D".
Such executed form shall be delivered to the Secured Party on the date hereof.



                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]

                                      -14-

<PAGE>

        IN WITNESS WHEREOF,  the undersigned have executed this Pledge Agreement
as of the date first above written.

THE PLEDGOR:                                 THE SECURED PARTY:

NEDRA D. RONEY                               NU SKIN ASIA PACIFIC, INC.



______________________________               By:    ____________________________

                                             Its:   ____________________________



                                      -15-

<PAGE>

                                   EXHIBIT "A"

                        [Insert form of Promissory Note]



                                      -16-

<PAGE>

                                   EXHIBIT "B"

              DESCRIPTION OF PLEDGED  SHARES OF CLASS B COMMON  STOCK OF NU SKIN
                          ASIA PACIFIC, INC.


Name of Stockholder     Certificate No.     No. of Shares Subject to Certificate

  Nedra D. Roney           NSB 0137                             13,913,895.30



                                                               ----------------


Total Pledged Shares included in Certificate No. NSB 0137:         349,406
                                                               ================


                                      -17-

<PAGE>

                                   EXHIBIT "C"

                           STOCK POWER AND ASSIGNMENT


        FOR VALUE  RECEIVED and pursuant to that certain Stock Pledge  Agreement
dated as of December  __,  1997 by and  between  Nedra D. Roney and Nu Skin Asia
Pacific,  Inc.,  the  undersigned,  effective  immediately  upon  default by the
undersigned  under said Stock Pledge  Agreement and the Demand  Promissory  Note
secured  thereby,  and without the necessity of any notice to the undersigned or
any further action on the part of the undersigned or Nu Skin Asia Pacific, Inc.,
hereby sells, assigns and transfers unto Nu Skin Asia Pacific,  Inc., a Delaware
corporation,  349,406 shares of Class B common stock, $.001 par value per share,
of Nu Skin Asia Pacific, Inc. standing in the undersigned's name on the books of
said  corporation,  represented by Certificate No. NSB 0137 delivered  herewith,
and does hereby  irrevocably  constitute  the Secretary of said  corporation  as
attorney-in-fact, with full power of substitution, to transfer said stock on the
books of said corporation.

Dated:  December 5, 1997

                                 NEDRA D. RONEY



                                 ---------------------------



                                      -18-


                                  EXHIBIT 10.28


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December  10, 1997 by and among the  stockholders  listed on Schedule I attached
hereto  (individually,  a "Seller" and collectively,  the "Sellers") and Nu Skin
Asia Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Sellers  desire to sell to the Purchaser and the Purchaser
desires to purchase  from the Sellers an aggregate  of Five Hundred  Sixty-Three
Thousand Two Hundred  Twenty-Nine  (563,229) shares of the Class B Common Stock,
par value $.001 per share of the  Purchaser  (the  "Purchase  Shares")  upon the
terms and conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth herein, each Seller agrees to sell to the Purchaser the number of Purchase
Shares set forth  opposite  such  Seller's  name on  Schedule I hereto,  and the
Purchaser agrees to purchase all such shares from the Sellers at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $8,059,809.99.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on  such  date  as may be  agreed  upon by the  Sellers  and  the  Purchaser
provided,  that,  the  Closing  shall not occur  later than  March 31,  1998 and
further  provided that the  obligation of the Purchaser to purchase the Purchase
Shares  shall  be  subject  to  the  conditions  that  the  representations  and
warranties  of the Sellers as set forth  herein  shall be true and correct as of
the Closing and that the Purchaser  shall have received a certificate  signed by
each Seller to that effect. The Closing for each Seller may occur on a different
date from other Sellers.

             1.3  Delivery  and Payment At the  Closing  (i) each  Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares set forth  opposite such Seller's name on Schedule I hereto,
properly endorsed or accompanied by stock powers properly endorsed for transfer,
accompanied  by payment of any  applicable  stock transfer taxes with respect to
such Purchase  Shares  together with a Substitute  Form W-9 in the form attached
hereto as  Schedule  II;  (ii) the  Purchaser  shall  deliver to each  Seller as
payment for the  Purchase  Shares sold by such Seller cash in an amount equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by such Seller,  which amount is set forth  opposite  such  Seller's
name on Schedule I hereto; and (iii) the Purchaser and each Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the Purchaser. At Closing, each of the Sellers will pay his or her pro
rata  share  of  the  costs  related  to  the  transactions   described  herein.
Additionally,  the Sellers shall pay all taxes  payable in  connection  with the
transaction  contemplated  herein and the  Purchaser  may,  if  required by law,
withhold  such taxes from the Purchase  Price per share  payable to the Sellers.
The  Sellers  will  execute  all forms and  documents  necessary  to effect such
withholding.


                                       -1-

<PAGE>

        2.  REPRESENTATIONS  AND WARRANTIES OF THE SELLERS.  Each of the Sellers
hereby severally  represents and warrants to the Purchaser as of the date hereof
and as of the Closing as follows:

                                       -2-

<PAGE>

             2.1  Existence  and  Authority.  Each Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver, and to perform his or her obligations under, this Agreement and all
other  agreements,  certificates and documents  executed or delivered,  or to be
executed or delivered, by such Seller in connection herewith (individually, with
this Agreement, the "Seller's Documents" and collectively,  with this Agreement,
the "Sellers' Documents").

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his or her assets may be bound, or (ii)
any statute,  rule,  regulation or other provision of law, any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the Seller or any of his or her  assets;  nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his or her legal, tax and financial  advisors has investigated the Purchaser and
its business and has  negotiated  the  transaction  contemplated  herein and has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his or her
legal, tax and financial  advisors is knowledgeable and experienced in financial
and business  matters and is capable of making an informed  decision to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -3-

<PAGE>

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4.  INDEMNIFICATION.  The  Sellers  jointly and  severally  agree (i) to
indemnify  and  hold  harmless  the  Purchaser  and  its  affiliates  and  their
respective directors,  officers,  employees, agents and controlling persons (the
Purchaser  and each such person being an  "Indemnified  Party") from and against
any and all losses, claims, damages and liabilities,  joint or several, to which
such Indemnified Party may become subject under any applicable  federal or state
law or otherwise,  relating to or arising out of any breach,  nonperformance  or
the  violation  (including  but  not  limited  to  the  failure  of  any  of the
representations  and  warranties of the Sellers set forth in Section 2 hereof to
be true and correct as of the applicable date) by any Seller or any provision of
the Seller's  Documents  and (ii) to  reimburse  any  Indemnified  party for all
expenses  (including  but not limited to counsel fees and  expenses) as they are
incurred in connection with the investigation of,  preparation for or defense of
any pending or threatened claim or any action or proceeding  arising  therefrom,
whether or not such Indemnified  Party is a party and whether or not such claim,
action or proceeding is initiated or brought by or on behalf of the Sellers. The
Sellers will not be liable under the foregoing  indemnification provision to the
extent that any loss,  claim,  damage,  liability or expense is found in a final
judgment by a court to have  resulted  from the  Purchaser's  bad faith or gross
negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -4-

<PAGE>

may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Sellers agree to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________        Kirk V. Roney



                                           Melanie K. Roney


                                             -5-

<PAGE>

                                   SCHEDULE I



Name of Stockholder      Number of Purchase Shares      Aggregate Purchase Price

Kirk V. Roney                     281,615

Melanie K. Roney                  281,614



                                       -6-

<PAGE>

                                   SCHEDULE II

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________


================================


                                       -7-

<PAGE>

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

================================


                                       -8-


                                  EXHIBIT 10.29


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December  10, 1997 by and among the  stockholders  listed on Schedule I attached
hereto  (individually,  a "Seller" and collectively,  the "Sellers") and Nu Skin
Asia Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Sellers  desire to sell to the Purchaser and the Purchaser
desires to  purchase  from the  Sellers an  aggregate  of Two  Hundred  Fourteen
Thousand Two Hundred  Eighty-Six  (214,286)  shares of the Class B Common Stock,
par value $.001 per share of the Purchaser, and all shares of the Class A Common
Stock, par value $.001 per share of the Purchaser, into which the Class B Common
Stock is or is  deemed  to be  converted  in  connection  with  any  transaction
contemplated herein or related hereto (the "Purchase Shares") upon the terms and
conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth herein, each Seller agrees to sell to the Purchaser the number of Purchase
Shares set forth  opposite  such  Seller's  name on  Schedule I hereto,  and the
Purchaser agrees to purchase all such shares from the Sellers at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $3,066,432.66.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on  such  date  as may be  agreed  upon by the  Sellers  and  the  Purchaser
provided,  that,  the  Closing  shall not occur  later than  March 31,  1998 and
further  provided that the  obligation of the Purchaser to purchase the Purchase
Shares  shall  be  subject  to  the  conditions  that  the  representations  and
warranties  of the Sellers as set forth  herein  shall be true and correct as of
the Closing and that the Purchaser  shall have received a certificate  signed by
each Seller to that effect. The Closing for each Seller may occur on a different
date from other Sellers.

             1.3  Delivery  and Payment At the  Closing  (i) each  Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares set forth  opposite such Seller's name on Schedule I hereto,
properly endorsed or accompanied by stock powers properly endorsed for transfer,
accompanied  by payment of any  applicable  stock transfer taxes with respect to
such Purchase  Shares  together with a Substitute  Form W-9 in the form attached
hereto as  Schedule  II;  (ii) the  Purchaser  shall  deliver to each  Seller as
payment for the  Purchase  Shares sold by such Seller cash in an amount equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by such Seller,  which amount is set forth  opposite  such  Seller's
name on Schedule I hereto; and (iii) the Purchaser and each Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the Purchaser. At Closing, each of the Sellers will pay his or its pro
rata  share  of  the  costs  related  to  the  transactions   described  herein.
Additionally,  the Sellers shall pay all taxes  payable in  connection  with the
transaction contemplated herein and the Purchaser may, if required by law,

                                       -1-

<PAGE>

withhold  such taxes from the Purchase  Price per share  payable to the Sellers.
The  Sellers  will  execute  all forms and  documents  necessary  to effect such
withholding.

        2.  REPRESENTATIONS  AND WARRANTIES OF THE SELLERS.  Each of the Sellers
hereby severally  represents and warrants to the Purchaser as of the date hereof
and as of the Closing as follows:

             2.1 Existence and  Authority.  Each Seller who is an individual has
the  capacity and  authority  (without  the joinder of any other  individual  or
entity), and each Seller who or which is a trustee has the full right, power and
authority under the relevant trust agreement (a true,  correct and complete copy
of which has been delivered to the  Purchaser),  to execute and deliver,  and to
perform his or its obligations  under,  this Agreement and all other agreements,
certificates  and  documents  executed  or  delivered,  or  to  be  executed  or
delivered,  by such  Seller  in  connection  herewith  (individually,  with this
Agreement,  the "Seller's Documents" and collectively,  with this Agreement, the
"Sellers'  Documents"),  and each Seller who or which is a trustee has taken all
necessary  action to  authorize,  on  behalf of the  trust,  the  execution  and
delivery of, and performance of its obligations under, the Sellers' Documents.

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his or its assets may be bound, or (ii)
any statute,  rule,  regulation or other provision of law, any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the Seller or any of his or its  assets;  nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his or its legal, tax and financial  advisors has investigated the Purchaser and
its business and has  negotiated  the  transaction  contemplated  herein and has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his or its
legal, tax and financial  advisors is knowledgeable and experienced in financial
and business  matters and is capable of making an informed  decision to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

                                       -2-

<PAGE>

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4.  INDEMNIFICATION.  The  Sellers  jointly and  severally  agree (i) to
indemnify  and  hold  harmless  the  Purchaser  and  its  affiliates  and  their
respective directors,  officers,  employees, agents and controlling persons (the
Purchaser  and each such person being an  "Indemnified  Party") from and against
any and all losses, claims, damages and liabilities,  joint or several, to which
such Indemnified Party may become subject under any applicable  federal or state
law or otherwise,  relating to or arising out of any breach,  nonperformance  or
the  violation  (including  but  not  limited  to  the  failure  of  any  of the
representations  and  warranties of the Sellers set forth in Section 2 hereof to
be true and correct as of the applicable date) by any Seller or any provision of
the Seller's  Documents  and (ii) to  reimburse  any  Indemnified  party for all
expenses  (including  but not limited to counsel fees and  expenses) as they are
incurred in connection with the investigation of,  preparation for or defense of
any pending or threatened claim or any action or proceeding  arising  therefrom,
whether or not such Indemnified  Party is a party and whether or not such claim,
action or proceeding is initiated or brought by or on behalf of the Sellers. The
Sellers will not be liable under the foregoing  indemnification provision to the
extent that any loss,  claim,  damage,  liability or expense is found in a final
judgment by a court to have  resulted  from the  Purchaser's  bad faith or gross
negligence.


                                       -3-

<PAGE>

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns;  provided, that no party may assign, delegate
or otherwise  transfer  any of its rights or  obligations  under this  Agreement
without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Sellers agree to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.


                  [REMAINDER OF PAGE INTENTIONALLY LEFT BLANK]

                                       -4-

<PAGE>

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________                Rick A. Roney


                           THE RICK AND KIMBERLY RONEY
                          VARIABLE CHARITABLE REMAINDER
                                                   UNITRUST


                          By:__________________________
                                                   James Blaylock
                                                   Its:Trustee


                           THE RICK AND KIMBERLY RONEY
                            FIXED CHARITABLE UNITRUST

                          By:__________________________
                                                   Rick A. Roney
                                                   Its:Trustee


                          By:__________________________
                                                   Kimberly Roney
                                                   Its:Trustee


                                       -5-

<PAGE>

                                   SCHEDULE I



Name of Stockholder        Number of Purchase Shares    Aggregate Purchase Price

Rick A. Roney                     107,143

The Rick and Kimberly              35,714
Roney Variable Charitable
Remainder Unitrust

The Rick and Kimberly              71,429
Roney Fixed Charitable
Remainder Unitrust



                                       -6-

<PAGE>

                                   SCHEDULE II

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

================================


                                       -7-

<PAGE>

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

================================


                                       -8-

<PAGE>

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

===============================


                                       -9-


                                  EXHIBIT 10.30


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between Burke F. Roney (the  "Seller") and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires  to  purchase  from the  Seller an  aggregate  of Two  Hundred  Fourteen
Thousand Two Hundred  Eighty-Six  (214,286)  shares of the Class B Common Stock,
par value $.001 per share of the  Purchaser  (the  "Purchase  Shares")  upon the
terms and conditions set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which  represents an aggregate  Purchase Price of  $3,066,432.66.  The Purchaser
shall  purchase  no  less  than  all of the  Purchase  Shares  pursuant  to this
Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on such date as may be agreed upon by the Seller and the Purchaser provided,
that, the Closing shall not occur later than March 31, 1998 and further provided
that the  obligation of the  Purchaser to purchase the Purchase  Shares shall be
subject to the conditions that the  representations and warranties of the Seller
as set forth  herein  shall be true and  correct as of the  Closing and that the
Purchaser shall have received a certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment At the  Closing  (i) the  Seller  shall
deliver to the Purchaser a certificate or certificates representing the Purchase
Shares,  properly  endorsed or accompanied by stock powers properly endorsed for
transfer,  accompanied  by payment of any  applicable  stock transfer taxes with
respect to such Purchase  Shares together with a Substitute Form W-9 in the form
attached hereto as Schedule I; (ii) the Purchaser shall deliver to the Seller as
payment for the  Purchase  Shares sold by the Seller cash in an amount  equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by the Seller;  and (iii) the Purchaser and the Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the  Purchaser.  At Closing,  the Seller will pay the costs related to
the transactions described herein. Additionally,  the Seller shall pay all taxes
payable in connection with the transaction contemplated herein and the Purchaser
may, if required by law,  withhold such taxes from the Purchase  Price per share
payable to the Seller. The Seller will execute all forms and documents necessary
to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1  Existence  and  Authority.  The  Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver,  and to perform his obligations under, this Agreement and all other
agreements,  certificates and documents executed or delivered, or to be executed
or delivered,  by the Seller in  connection  herewith  (individually,  with this
Agreement, the "Seller's Documents").

                                       -1-

<PAGE>

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a

                                       -2-

breach of, constitute a default under or require any notice,  consent,  approval
or order under (i) any agreement, certificate,  indenture or other instrument to
which the Seller is a party,  or by which the Seller or any of his assets may be
bound,  or (ii) any statute,  rule,  regulation  or other  provision of law, any
order, judgment,  decree, arbitration award or other direction of or stipulation
with a court or  other  tribunal,  or any  governmental  permits,  registration,
license or authorization applicable to the Seller or any of his assets; nor will
such execution,  delivery and consummation  result in the creation of any liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and  thereto,  enforceable  against the Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by the Seller as provided herein, and such delivery will convey to the Purchaser
lawful, valid, good and marketable title to such Purchase Shares, free and clear
of any  and all  liens,  pledges,  security  interests,  options,  encumbrances,
charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Seller  of  the   transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.
<PAGE>
        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

               3.2 No Conflict.  The execution and delivery of this Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

               3.3 Validity. This Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.     MISCELLANEOUS.

               5.1  Specific  Performance.  The parties  acknowledge  that money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

               5.2  Successors  and Assigns.  The  provisions of this  Agreement
shall be binding  upon and inure to the benefit of the parties  hereto and their
respective successors and assigns; provided, that no party


<PAGE>

may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

               5.3 No Third-Party Beneficiaries.  No provision of this Agreement
is intended to confer  upon any person or entity  other than the parties  hereto
any rights or  remedies  hereunder,  except for the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

               5.4 Survival. The provisions of Section 4 and the representations
and  warranties  of the Sellers set forth in Section 2 hereof shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

               5.5  Governing  Law.  This  Agreement  shall be  governed  by and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

               5.6  Counterparts.  This Agreement may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

               5.7 Further Assurances.  The Sellers agree to execute and deliver
to  the  Company  all  documents  and  instructions   necessary  to  effect  the
transaction contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
Its:    ___________________________                Burke F. Roney


<PAGE>



                                          SCHEDULE I


   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________


================================


                                       -3-


                                  EXHIBIT 10.31


                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between Park R. Roney (the  "Seller")  and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires  to  purchase  from the  Sellers  up to  Twenty  Thousand  Nine  Hundred
Sixty-Four  (20,964)  shares of the Class B Common  Stock,  par value  $.001 per
share of the Purchaser (the "Purchase Shares") upon the terms and conditions set
forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which represents an aggregate Purchase Price of $299,994.84.

             1.2  Closing.  Each  closing of the purchase and sale of any of the
Purchase  Shares (the  "Closing") will be held at the office of the Purchaser in
such  increments,  at such times and on such dates as may be agreed  upon by the
Seller and the Purchaser provided, that, the final Closing shall not occur later
than March 31, 1998 and further provided that the obligation of the Purchaser to
purchase  the  Purchase  Shares  shall be  subject  to the  conditions  that the
representations  and  warranties of the Seller as set forth herein shall be true
and correct as of each  Closing  and that the  Purchaser  shall have  received a
certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment At each  Closing  (i) the Seller  shall
deliver to the Purchaser a certificate or certificates  representing  the number
of Purchase  Shares,  properly  endorsed or accompanied by stock powers properly
endorsed for transfer,  accompanied by payment of any applicable  stock transfer
taxes with respect to such Purchase  Shares  together with a Substitute Form W-9
in the form attached  hereto as Schedule I; (ii) the Purchaser  shall deliver to
the Seller as payment  for the  Purchase  Shares  sold by the Seller  cash in an
amount equal to the product of the Purchase  Price Per Share  multiplied  by the
number of Purchase  Shares sold by such Seller;  and (iii) the Purchaser and the
Seller shall execute and deliver,  each to the other,  such other  documents and
instruments  as may  reasonably  be required in order to effect each Closing and
transfer the Purchase Shares to the Purchaser.  At each Closing, the Seller will
pay the costs related to the transactions  described herein.  Additionally,  the
Seller  shall  pay  all  taxes  payable  in  connection   with  the  transaction
contemplated  herein and the  Purchaser  may, if required by law,  withhold such
taxes from the Purchase  Price per share payable to the Seller.  The Seller will
execute all forms and documents necessary to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1  Existence  and  Authority.  The  Seller has the  capacity  and
authority  (without the joinder of any other  individual or entity),  to execute
and deliver, and to perform his obligations under, this

                                       -1-

<PAGE>

Agreement  and all other  agreements,  certificates  and  documents  executed or
delivered,  or to be executed or delivered, by the Seller in connection herewith
(individually, with this Agreement, the "Seller's Documents").

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of his  assets  may be bound,  or (ii) any
statute,  rule,  regulation  or other  provision  of law,  any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the  Seller  or any of his  assets;  nor will such
execution,  delivery  and  consummation  result in the  creation  of any  liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be) legal, valid and binding obligations of the Seller, enforceable against
the  Seller  in  accordance  with  their   respective   terms,   except  as  the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful, valid, good and marketable title to such Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
his legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of his legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Sellers  of  the  transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -2-

<PAGE>

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -3-

<PAGE>

may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Seller set forth in Section 2 hereof  shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Seller agrees to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.



By:     ___________________________
        Park R. Roney



                                       -4-

<PAGE>

                                   SCHEDULE I

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

================================



                                       -5-



                            STOCK PURCHASE AGREEMENT

        This Stock Purchase  Agreement (the  "Agreement")  is entered into as of
December 10, 1997 by and between The MAR Trust (the  "Seller")  and Nu Skin Asia
Pacific, Inc., a Delaware corporation (the "Purchaser").

        WHEREAS,  the Seller  desires to sell to the Purchaser and the Purchaser
desires to purchase  from the Seller an aggregate of Fifty-Four  Thousand  Seven
Hundred Sixty-Four  (54,764) shares of the Class B Common Stock, par value $.001
per share of the Purchaser (the "Purchase Shares") upon the terms and conditions
set forth below;

        NOW THEREFORE, in consideration of the premises and the mutual covenants
and  undertakings  contained  herein,  and  subject  to  and on  the  terms  and
conditions herein set forth, the parties hereto hereby agree as follows:

        1.   PURCHASE AND SALE OF SHARES.

             1.1  Purchase  and Sale.  Subject to the terms and  conditions  set
forth  herein,  the Seller  agrees to sell to the  Purchaser,  and the Purchaser
agrees to  purchase  from the  Seller,  the  Purchase  Shares at the Closing (as
hereinafter  defined)  for $14.31 per share (the  "Purchase  Price Per  Share"),
which represents an aggregate Purchase Price of $783,672.84. The Purchaser shall
purchase no less than all of the Purchase Shares pursuant to this Agreement.

             1.2  Closing.  The Closing of the purchase and sale of the Purchase
Shares (the  "Closing") will be held at the office of the Purchaser at such time
and on such date as may be agreed upon by the Seller and the Purchaser provided,
that, the Closing shall not occur later than March 31, 1998 and further provided
that the  obligation of the  Purchaser to purchase the Purchase  Shares shall be
subject to the conditions that the  representations and warranties of the Seller
as set forth  herein  shall be true and  correct as of the  Closing and that the
Purchaser shall have received a certificate signed by the Seller to that effect.

             1.3  Delivery  and  Payment.  At the Closing  (i) the Seller  shall
deliver to the Purchaser a certificate or certificates representing the Purchase
Shares,  properly  endorsed or accompanied by stock powers properly endorsed for
transfer,  accompanied  by payment of any  applicable  stock transfer taxes with
respect to such Purchase  Shares together with a Substitute Form W-9 in the form
attached hereto as Schedule I; (ii) the Purchaser shall deliver to the Seller as
payment for the  Purchase  Shares sold by the Seller cash in an amount  equal to
the product of the Purchase Price Per Share multiplied by the number of Purchase
Shares sold by the Seller;  and (iii) the Purchaser and the Seller shall execute
and deliver,  each to the other,  such other  documents and  instruments  as may
reasonably  be required in order to effect the Closing and transfer the Purchase
Shares to the  Purchaser.  At Closing,  the Seller will pay the costs related to
the transactions described herein. Additionally,  the Seller shall pay all taxes
payable in connection with the transaction contemplated herein and the Purchaser
may, if required by law,  withhold such taxes from the Purchase  Price per share
payable to the Seller. The Seller will execute all forms and documents necessary
to effect such withholding.

        2.  REPRESENTATIONS  AND  WARRANTIES  OF THE SELLERS.  The Seller hereby
represents  and  warrants to the  Purchaser  as of the date hereof and as of the
Closing as follows:

             2.1 Existence and Authority.  The Seller has the full right,  power
and authority under the relevant trust  agreement (a true,  correct and complete
copy of which has been delivered to the Purchaser), to

                                       -1-

<PAGE>

execute and deliver,  and to perform its obligations  under,  this Agreement and
all other agreements, certificates and documents executed or delivered, or to be
executed or delivered, by the Seller in connection herewith (individually,  with
this  Agreement,  the  "Seller's  Documents"),  and the  trustee  has  taken all
necessary  action to  authorize,  on  behalf of the  trust,  the  execution  and
delivery of, and performance of its obligations under, the Seller's Documents.

             2.2 No  Conflict.  The  execution  and  delivery  of  the  Seller's
Documents do not, and the consummation of the transactions  contemplated  hereby
and thereby, will not, violate, conflict with, result in a breach of, constitute
a default under or require any notice, consent,  approval or order under (i) any
agreement,  certificate,  indenture or other instrument to which the Seller is a
party,  or by which the Seller or any of its  assets  may be bound,  or (ii) any
statute,  rule,  regulation  or other  provision  of law,  any order,  judgment,
decree,  arbitration  award or other direction of or stipulation with a court or
other  tribunal,   or  any  governmental  permits,   registration,   license  or
authorization  applicable  to the  Seller  or any of its  assets;  nor will such
execution,  delivery  and  consummation  result in the  creation  of any  liens,
pledges,  security  interests,  encumbrances,  charges  or  claims  of any  kind
whatsoever upon any asset of the Seller.

             2.3 Validity.  This  Agreement has been duly executed and delivered
by the Seller,  and the Seller's  Documents  are (or when executed and delivered
will be)  legal,  valid and  binding  obligations  of the  Seller who is a party
hereto and thereto,  enforceable  against such Seller in  accordance  with their
respective  terms,  except as the  enforceability  thereof may be limited by any
applicable  bankruptcy,  insolvency,   reorganization,   moratorium,  fraudulent
conveyance  or  other  laws  affecting  the  enforcement  of  creditors'  rights
generally, and by general principles of equity.

             2.4 Title and Conveyance.  The Seller has the full right, power and
authority to sell,  assign,  transfer and deliver the Purchase Shares to be sold
by such  Seller  as  provided  herein,  and such  delivery  will  convey  to the
Purchaser lawful,  valid, good and marketable title to the Purchase Shares, free
and  clear  of  any  and  all  liens,  pledges,  security  interests,   options,
encumbrances, charges, agreements or claims of any kind whatsoever.

             2.5 Informed  Decision.  The Seller is in possession of all reports
and documents filed by the Purchaser with the Securities and Exchange Commission
and has reviewed such filings and such other information regarding the Purchaser
and its  business  and  business  plan as the Seller  deems  relevant to make an
informed decision to sell the Purchase Shares to the Purchaser.  The Seller with
its legal,  tax and financial  advisors has  investigated  the Purchaser and its
business  and  has  negotiated  the  transaction  contemplated  herein  and  has
independently  determined  to sell the Purchase  Shares to the  Purchaser on the
terms  described  herein.  The Seller alone or with the assistance of its legal,
tax and financial  advisors is  knowledgeable  and  experienced in financial and
business  matters  and is capable  of making an  informed  decision  to sell the
Purchase Shares to the Purchaser.  The Seller  acknowledges  and agrees that the
Purchaser has not solicited the acquisition of the Purchase  Shares;  rather the
transaction  contemplated  herein was solicited by the Seller. No representation
is  being  or has been  made by the  Purchaser  or its  advisors  to the  Seller
regarding  the  tax  or  other  effects  to  the  Seller  of  the   transactions
contemplated herein. The transactions contemplated herein are not being effected
through a broker or dealer or on or through any exchange.

             2.6 Litigation. There are no actions, suits, proceedings, claims or
governmental  investigations  pending or, to the best  knowledge  of the Seller,
threatened  against  the  Seller.  The  Seller is not  subject or a party to any
order, judgment,  decree, arbitration award or other direction of or stipulation
with  any  court  or other  tribunal,  or in  violation  of any  statute,  rule,
regulation or other provision of law, or any governmental permit,  registration,
license or  authorization,  and the Seller  knows of no  reasonable  basis for a
claim that such a violation exists.


                                       -2-

<PAGE>

        3. REPRESENTATIONS AND WARRANTIES OF THE PURCHASER. The Purchaser hereby
represents and warrants as follows:

             3.1  Existence  and  Authority.  The Purchaser (i) is a corporation
duly  organized,  validly  existing and in good  standing  under the laws of the
State of  Delaware,  (ii) has all  requisite  corporate  power  to  execute  and
deliver,  and to perform its obligations  under,  this Agreement;  and (iii) has
taken all  necessary  corporate  action to authorize the execution and delivery,
and performance of its obligations under, this Agreement.

             3.2 No Conflict.  The execution  and delivery of this  Agreement do
not, and the  consummation  of the  transactions  contemplated  hereby will not,
violate,  conflict  with,  result in a breach of,  constitute a default under or
require any notice,  consent,  approval or order under (i) any  provision of the
Purchaser's   Certificate  of  Incorporation  or  Bylaws,  (ii)  any  agreement,
indenture or other  instrument to which the Purchaser is a party or by which the
Purchaser or its assets may be bound or (iii) any statute,  rule,  regulation or
other provision of law, any order, judgment,  decree, arbitration award or other
direction of or stipulation with a court or other tribunal,  or any governmental
permit, registration, license or authorization applicable to the Purchaser.

             3.3 Validity.  This  Agreement has been duly executed and delivered
by the Purchaser and is a legal,  valid and binding obligation of the Purchaser,
enforceable  against the Purchaser in accordance  with its terms,  except as the
enforceability thereof may be limited by any applicable bankruptcy,  insolvency,
reorganization,  moratorium,  fraudulent  conveyance or other laws affecting the
enforcement of creditors' rights generally, and by general principles of equity.

        4. INDEMNIFICATION. The Seller agrees (i) to indemnify and hold harmless
the Purchaser  and its  affiliates  and their  respective  directors,  officers,
employees,  agents and  controlling  persons (the Purchaser and each such person
being an  "Indemnified  Party")  from and against  any and all  losses,  claims,
damages and liabilities,  joint or several,  to which such Indemnified Party may
become subject under any applicable federal or state law or otherwise,  relating
to or arising out of any breach,  nonperformance or the violation (including but
not limited to the failure of any of the  representations  and warranties of the
Seller set forth in Section 2 hereof to be true and correct as of the applicable
date) by the  Seller or any  provision  of the  Seller's  Documents  and (ii) to
reimburse any Indemnified  party for all expenses  (including but not limited to
counsel  fees  and  expenses)  as they  are  incurred  in  connection  with  the
investigation of,  preparation for or defense of any pending or threatened claim
or any action or proceeding arising  therefrom,  whether or not such Indemnified
Party is a party  and  whether  or not  such  claim,  action  or  proceeding  is
initiated  or brought  by or on behalf of the  Seller.  The  Seller  will not be
liable  under the  foregoing  indemnification  provision  to the extent that any
loss,  claim,  damage,  liability  or expense is found in a final  judgment by a
court to have resulted from the Purchaser's bad faith or gross negligence.

        5.   MISCELLANEOUS.

             5.1  Specific  Performance.  The  parties  acknowledge  that  money
damages are not an adequate remedy for violations of this Agreement and that any
party may, in its sole  discretion,  apply to a court of competent  jurisdiction
for specific  performance  or  injunctive or such other relief as such court may
deem just and proper in order to enforce this Agreement or prevent any violation
hereof and, to the extent  permitted by  applicable  law,  each party waives any
objection to the imposition of such relief.

             5.2 Successors and Assigns.  The provisions of this Agreement shall
be  binding  upon and  inure to the  benefit  of the  parties  hereto  and their
respective successors and assigns; provided, that no party

                                       -3-

<PAGE>

may assign,  delegate or  otherwise  transfer  any of its rights or  obligations
under this Agreement without the consent of each other party hereto.

             5.3 No Third-Party Beneficiaries. No provision of this Agreement is
intended to confer upon any person or entity  other than the parties  hereto any
rights  or  remedies  hereunder,   except  for  the  indemnification  provisions
contained  in Section 4, which  provisions  may be enforced by the parties to be
indemnified thereunder.

             5.4 Survival.  The provisions of Section 4 and the  representations
and  warranties  of the Seller set forth in Section 2 hereof  shall  survive the
Closing.   Except  as  provided  in  the  immediately  preceding  sentence,  the
covenants,  agreements,  representations  and  warranties of the parties  hereto
contained in this Agreement  shall not survive the Closing;  provided,  that the
covenants  and  agreements  that,  by  their  terms,  are to have  effect  or be
performed after the Closing date shall survive in accordance with their terms.

             5.5  Governing  Law.  This  Agreement  shall  be  governed  by  and
construed in accordance with the laws of the State of Utah without regard to the
laws that might  otherwise  govern under  applicable  principles of conflicts of
laws.

             5.6  Counterparts.  This  Agreement  may be signed in any number of
counterparts,  each of which  shall be an  original,  but all of which  together
shall constitute one and the same instrument.  Each counterpart may consist of a
number of copies each signed by less than all, but  together  signed by all, the
parties hereto.

             5.7 Further Assurances. The Seller agrees to execute and deliver to
the Company all documents and  instructions  necessary to effect the transaction
contemplated herein.

        IN WITNESS WHEREOF, the undersigned have duly executed this Agreement as
of the date first above written.

NU SKIN ASIA PACIFIC, INC.                         THE MAR TRUST


By:  ___________________________                   By:
Its: ___________________________                       Keith R. Halls
                                                       Its:Trustee




                                       -4-

<PAGE>

                                   SCHEDULE I

   Each  Seller is  required to give the  Purchaser  his or her social  security
number or the  employer  identification  number of the record owner of shares of
Class B Common Stock tendered pursuant to this Agreement.
<TABLE>

<CAPTION>

                                                                                        Social Security Number
                                                                                             or Employer
                                  Part 1:  Please provide your TIN in the box at        Identification Number
      Substitute Form W-9         right and certify by signing and dating below              ____________
<S>                               <C>                                                    <C>

Department of the Treasury        Part 3:  Certification.                                Part 2: Awaiting TIN
Internal Revenue Service          1. Under penalties of perjury, I certify that the
                                     information provided on this form is true,
Payor's Request for Taxpayer's       correct and complete.
Identification Number (TIN)       2. Under penalties of perjury, I certify that I am
                                     not subject to backup withholding because:
                                     (a) I am exempt from backup withholding,
                                     (b) I have not been notified that I am subject
                                     to backup withholding as a result of my
                                     failure to report all interest or dividends, or
                                     (c) the Internal Revenue Service has notified
                                     me that I am no longer subject to backup
                                     withholding.
</TABLE>

The Internal  Revenue  Service does not require your consent to any provision of
this  document   other  than  the   certifications   required  to  avoid  backup
withholding.

         SIGNATURE___________________________________   DATE ___________________

================================



                                       -5-



      MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS

Common Stock

         The  Company's  Class A Common  Stock is listed  on the New York  Stock
Exchange  ("NYSE").  The Company's  Class A Common Stock trades under the symbol
"NUS" and was listed on the NYSE on November 21, 1996. Prior to that date, there
was no public market for the Company's Class A Common Stock. The following table
is based upon  information  available to the Company and sets forth the range of
the high and low sales  prices for the  Company's  Class A Common  Stock for the
quarterly  period from  November 21, 1996,  the day the Class A Common Stock was
priced in the Company's  initial public  offering  based upon  quotations on the
NYSE:


                                                                Sales Price
                                                           ---------------------
        Security                  Quarter Ended              High         Low
       ----------                ---------------            ------     ---------

Class A Common Stock,        December 31, 1996 (since       $30.78     $23.00(1)
par value $.001 per share    November 21, 1996)

                             March 31, 1997                 $30.87     $23.00

                             June 30, 1997                  $28.25     $23.62

                             September 30, 1997             $27.18     $19.31

                             December 31, 1997              $24.43     $16.00
  -------------------
(1)      Denotes the price per share in the Underwritten Offerings.


         The market  price of the  Company's  Class A Common Stock is subject to
significant  fluctuations  in response to variations in the Company's  quarterly
operating  results,  general trends in the market for the Company's products and
product candidates,  and other factors, many of which are not within the control
of the Company.  In  addition,  broad  market  fluctuations,  as well as general
economic, business and political conditions, may adversely affect the market for
the  Company's  Class A Common  Stock,  regardless  of the  Company's  actual or
projected performance.

         The closing  price of the  Company's  Class A Common  Stock on March 5,
1998 was $22.38.  The  approximate  number of holders of record of the Company's
Class A Common Stock and Class B Common Stock as of March 5, 1998 was 958.  This
number does not represent  the actual  number of beneficial  owners of shares of
the Company's Class A Common Stock because shares are frequently held in "street
name" by securities  dealers and others for the benefit of individual owners who
have the right to vote their shares.

         The Company has not paid or declared any cash  dividends on its Class A
Common Stock and does not anticipate  doing so in the  foreseeable  future.  The
Company currently anticipates that all of its earnings, if any, will be retained
for use in the operation and expansion of its business. Any future determination
as to cash dividends will depend upon the earnings and financial position of the
Company and such other  factors as the  Company's  Board of  Directors  may deem
appropriate.



                                       -1-

<PAGE>

                             SELECTED FINANCIAL DATA

<TABLE>
<CAPTION>
                                                                     Three
                                                                     Months
                                                Year Ended           Ended
                                               September 30,      December 31,              Year Ended December 31,
                                              ---------------    -------------      ---------------------------------------
                                              1993        1994        1994        1994         1995         1996         1997
                                             ------      ------      ------      ------       ------       ------       ------
                                                                   (in thousands, except per share data)
<S>                                         <C>         <C>         <C>         <C>          <C>          <C>          <C>
Income Statement Data:
Revenue...................................  $110,624    $254,637    $ 73,562    $264,440     $358,609     $678,596     $890,548
Cost of sales.............................    38,842      86,872      19,607      82,241       96,615      193,158      248,367
                                            --------    --------    --------    --------     --------     --------     --------
Gross profit..............................    71,782     167,765      53,955     182,199      261,994      485,438      642,181
Operating expenses:
     Distributor incentives...............    40,267      95,737      27,950     101,372      135,722      249,613      346,117
     Selling, general and administrative..    27,150      44,566      13,545      48,753       67,475      105,477      139,525
     Distributor stock expense............        --          --          --          --           --        1,990       17,909
                                            --------    --------    --------    --------     --------     --------     --------
Operating income..........................     4,365      27,462      12,460      32,074       58,797      128,358      138,630
Other income (expense), net...............       133         443       (813)        (394)         511        2,833       10,726
                                            --------    --------    --------    --------     --------     --------     --------
Income before provision for income
     taxes................................     4,498      27,905      11,647      31,680       59,308      131,191      149,356
Provision for income taxes................       417      10,226       2,730      10,071       19,097       49,494       55,710
                                            --------    --------    --------    --------     --------     --------     --------
Net income................................  $  4,081    $ 17,679    $  8,917    $ 21,609     $ 40,211     $ 81,697     $ 93,646
                                            ========    ========    ========    ========     ========     ========     ========

Net income per share:
        Basic..........................................................................         $ .51      $  1.03      $  1.12
        Diluted........................................................................         $ .50      $  1.01      $  1.10
Weighted average common shares outstanding:
     Basic.............................................................................        78,645       79,194       83,331
     Diluted...........................................................................        80,518       81,060       85,371
</TABLE>

<TABLE>
<CAPTION>

                                             As of September 30,                      As of December 31,
                                             -------------------         ------------------------------------------
                                              1993         1994          1994         1995         1996         1997
                                            --------     --------      --------     --------    ---------    ---------
                                                                          (in thousands)
<S>                                         <C>          <C>           <C>          <C>         <C>          <C>
Balance Sheet Data:
Cash and cash equivalents.................  $ 14,591     $ 18,077      $ 16,288     $ 63,213    $ 207,106    $ 166,305
Working capital...........................      (504)      15,941        26,680       47,863       66,235      101,341
Total assets..............................    41,394       71,565        61,424      118,228      331,715      352,449
Short term notes payable to stockholders..        --           --            --           --       71,487           --
Short term note payable to NSI............        --           --            --           --       10,000       10,000
Long term note payable to NSI.............        --           --            --           --       10,000           --
Stockholders' equity......................     6,926       24,934        33,861       61,771      107,792      177,528

</TABLE>

<TABLE>
<CAPTION>
                                             As of September 30,                      As of December 31,
                                             -------------------         ------------------------------------------
                                              1993         1994          1994         1995         1996         1997
                                            --------     --------      --------     --------    ---------    ---------
<S>                                          <C>          <C>           <C>          <C>          <C>          <C>
Other Information(1):
Number of active distributors.............   106,000      152,000       170,000      236,000      377,000      430,000
Number of executive distributors..........     2,788        5,835         6,083        7,550       20,483       21,945
- ---------------------
<FN>
(1)  Active  distributors  are  those  distributors  who  are  resident  in  the
     countries  in which the Company  operates and who have  purchased  products
     during  the three  months  ended as of the date  indicated,  rounded to the
     nearest thousand. An executive distributor is an active distributor who has
     submitted a qualifying letter of intent to become an executive distributor,
     achieved specified personal and group sales volumes for a four month period
     and maintained such specified personal and group sales volumes thereafter.
</FN>
</TABLE>


                                       -2-
<PAGE>

           MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
                            AND RESULTS OF OPERATIONS


         The  following  discussion  of the  Company's  financial  condition and
results  of  operations  should  be read in  conjunction  with the  Consolidated
Financial  Statements  and the related  notes thereto which are included in this
report.

General

         Nu Skin Asia  Pacific is a network  marketing  company  involved in the
distribution  and  sale  of  premium  quality,   innovative  personal  care  and
nutritional products.  The Company is the exclusive  distribution vehicle for Nu
Skin International,  Inc. ("Nu Skin International" or "NSI") in the countries of
Japan,  Taiwan,  Hong Kong  (including  Macau),  South  Korea,  Thailand and the
Philippines,  where the Company  currently  has  operations,  and in  Indonesia,
Malaysia,  the PRC, Singapore and Vietnam, where Nu Skin operations have not yet
commenced.  Until  September  30,  1994,  the  Company's  fiscal  year  ended on
September 30 of each year. As of October 1, 1994, the Company changed its fiscal
year end to  December  31 of each year,  beginning  with the  fiscal  year ended
December 31, 1995.

         The  Company's  revenue is  primarily  dependent  upon the efforts of a
network of independent  distributors  who purchase  products and sales materials
from the  Company in their  local  currency  and who  constitute  the  Company's
customers.  The Company  recognizes  revenue when products are shipped and title
passes to these independent distributors.  Revenue is net of returns, which have
historically been less than 3.5% of gross sales. Distributor incentives are paid
to several levels of distributors on each product sale. The amount and recipient
of the incentive varies depending on the purchaser's  position within the Global
Compensation  Plan. These incentives are classified as operating  expenses.  The
following table sets forth revenue  information for the time periods  indicated.
This table  should be reviewed in  connection  with the tables  presented  under
"Results of Operations"  which disclose  distributor  incentives and other costs
associated with generating the aggregate revenue presented.


                             Year Ended December 31,
                             Date Operations      ----------------------------
Country(1)                      Commenced       1995          1996          1997
- -------                         ---------      ------        ------        -----

Japan                        April 1993       $  231.5      $  380.0    $  599.4
Taiwan                       January 1992        105.4         154.6       168.6
South Korea                  February 1996          --         122.4        74.1
Thailand                     March 1997             --            --        22.8
Hong Kong                    September 1991       17.1          17.0        21.3
Sales to NSI affiliates(2)   January 1993          4.6           4.6         4.3
                                              --------      --------    --------
                                              $  358.6      $  678.6    $  890.5
                                              ========      ========    ========

- ------------------------------
(1)      Operations in the Philippines commenced in February 1998.
(2)      Includes revenue from the sale of certain products to NSI affiliates in
         Australia and New Zealand.


         Revenue  generated  in Japan and  Taiwan  represented  67.3% and 18.9%,
respectively, of total revenue generated during 1997. The Company's South Korean
operations,  which  commenced in February 1996,  generated 8.3% of total revenue
for 1997.  The  Company's  Thailand  operations,  which  commenced in March 1997
generated 2.6% of total revenue for 1997.  Revenue generated in Hong Kong during
1997  represented  2.4%  of  total  Company  revenue.  Operating  expenses  have
increased in each country with the growth of the Company's revenue.

         Cost of sales primarily consists of the cost of products purchased from
NSI (in U.S.  dollars)  as well as duties  related  to the  importation  of such
products.  Additionally, cost of sales includes the cost of sales materials sold
to  distributors  at or near cost.  Sales  materials are generally  purchased in
local currencies.  As the sales mix changes between product categories and sales
materials,  cost of sales and gross  profit  may  fluctuate  to some  degree due
primarily

                                       -3-
<PAGE>

to varying import duty rates levied on imported  product  lines.  In each of the
Company's current markets,  duties are generally higher on nutritional  products
than on personal care products.  Also, as currency exchange rates fluctuate, the
Company's gross margin will fluctuate. In general,  however, costs of sales move
proportionate to revenue.

         Distributor  incentives  are the Company's  most  significant  expense.
Pursuant to the Operating  Agreements with NSI, the Company and the Subsidiaries
are contractually  obligated to pay a distributor commission expense of 42.0% of
commissionable  product sales (with the exception of South Korea,  where, due to
government  regulations,  the Company uses a formula based upon a maximum payout
of 35.0% of  commissionable  product sales).  The Licensing and Sales Agreements
provide that the Company is to satisfy  this  obligation  by paying  commissions
owed to local distributors.  In the event that these commissions exceed 42.0% of
commissionable  product sales, the Company is entitled to receive the difference
from NSI.  In the event  that the  commissions  paid are lower than  42.0%,  the
Company must pay the  difference to NSI. Under this  formulation,  the Company's
total commission  expense is fixed at 42.0% of  commissionable  product sales in
each  country  (except for South  Korea).  The 42.0%  figure has been set on the
basis of NSI's  experience over the past eight years which indicates that actual
commissions  paid and the cost of  administering  the Global  Compensation  Plan
(which have  historically  not exceeded 2% of revenue)  together  have  averaged
approximately 42.0% of commissionable product sales per year during such period.
Because  the  Company's  revenue  includes  sales  of  both  commissionable  and
non-commissionable  items,  distributor  incentives  as a  percentage  of  total
revenue have ranged from  approximately  36.8% to 38.9% since December 31, 1994.
Non-commissionable  items consist of sales materials and starter kits as well as
sales to NSI affiliates in Australia and New Zealand.

         In the  fourth  quarter  of 1996,  NSI and the  Company  implemented  a
one-time distributor equity incentive program.  This global program provided for
the granting of options to  distributors  to purchase 1.6 million  shares of the
Company's Class A Common Stock. The number of options each distributor  received
was based on his or her  performance and  productivity  through August 31, 1997.
The options are exercisable at a price of $5.75 per share and vested on December
31, 1997. As anticipated, the Company recorded a $2.0 million charge in 1996 and
recorded  additional  charges  in 1997 of $17.9  million  for the  non-cash  and
non-recurring expenses associated with this program.

         Selling,   general  and  administrative   expenses  include  wages  and
benefits,  rents  and  utilities,   travel  and  entertainment,   promotion  and
advertising and  professional  fees, as well as license and management fees paid
to NSI and NSIMG.  Pursuant to the Operating  Agreements,  the Company contracts
for  management  support  services from NSIMG,  for which the Company pays a fee
equal to an allocation of expenses plus 3.0% of such expenses. In addition,  the
Company pays to NSI a license fee of 4.0% of the Company's revenue from sales to
distributors  (excluding sales of starter kits) for the use of NSI's distributor
lists, distribution system and certain related intangibles.

         Provision  for income taxes is dependent on the  statutory tax rates in
each of the countries in which the Company operates.  Statutory tax rates in the
countries in which the Company has operations  are 16.5% in Hong Kong,  25.0% in
Taiwan,  30.0% in Thailand,  30.1% in South Korea,  35.0% in the Philippines and
57.9% in Japan.  However,  the  statutory  tax rate in Japan is  scheduled to be
reduced to 54.3% for fiscal years  beginning in 1999 and in the  Philippines the
rate is  scheduled  to be  reduced to 34%,  33% and 32% in 1998,  1999 and 2000,
respectively.  The  Company  operates a regional  business  center in Hong Kong,
which bears inventory  obsolescence  and currency  exchange risks. Any income or
loss incurred by the regional business center is not subject to taxation in Hong
Kong. In addition, since the Reorganization,  the Company is subject to taxation
in the United States, where it is incorporated, at a statutory corporate federal
tax rate of 35.0%. However, the Company receives foreign tax credits in the U.S.
for the amount of  foreign  taxes  actually  paid in a given  period,  which are
utilized   to  reduce   taxes   payable   in  the  United   States.   See  "Risk
Factors--Taxation Risks and Transfer Pricing."

         On February 27,  1998,  the Company  entered  into a Stock  Acquisition
Agreement  to acquire NSI and Nu Skin  affiliated  entities  throughout  Europe,
Australia and New Zealand (the "NSI Acquisition") for approximately $180 million
in assumed liabilities and $70 million in preferred stock that is anticipated to
convert to common stock upon stockholder  approval.  In addition,  contingent on
meeting  specific  earnings  growth  benchmarks,  the Company will pay up to $25
million in cash per year over four years to the selling stockholders.  The Stock
Acquisition Agreement also provides that if the assumed liabilities do not equal
or exceed $180 million, the Company will pay to the selling stockholders in cash
or in the form of promissory  notes the difference  between $180 million and the
assumed liabilities.

                                       -4-
<PAGE>

         The NSI  Acquisition  is expected to be  accounted  for by the purchase
method of accounting,  except for the portion of the Acquired Entities under the
common control of a group of  stockholders,  which portion will be accounted for
in a manner  similar to a pooling of  interests.  The  common  control  group is
comprised of the stockholders of NSI that are immediate family members.

         Management  believes that the NSI Acquisition will allow the Company to
diversify  its markets and earnings  base.  Following the NSI  Acquisition,  the
Company  will  own  and  control  the  product   development,   marketing,   and
distribution  functions  of  its  business  creating  a  vertically  integrated,
consumer  products  company.  The NSI  Acquisition  will  allow the  Company  to
increase  its current  markets  from six Asian  markets to a total of 18 markets
worldwide. The transaction makes available to the Company a number of additional
significant markets for future expansion.


                                       -5-
<PAGE>

Results of Operations

         The following tables set forth operating  results and operating results
as a percentage of revenue, respectively, for the periods indicated.

<TABLE>
<CAPTION>

                                                                                 Year Ended December 31,
                                                                                      (in millions)
                                                                           1995            1996            1997
                                                                        ---------       ---------       ---------
<S>                                                                     <C>             <C>             <C>
Revenue..............................................................   $   358.6       $   678.6       $   890.5
Cost of sales........................................................        96.6           193.2           248.4
                                                                        ---------       ---------       ---------
Gross profit.........................................................       262.0           485.4           642.1

Operating expenses:
     Distributor incentives..........................................       135.7           249.6           346.1
     Selling, general and administrative.............................        67.5           105.4           139.5
     Distributor stock expense.......................................          --             2.0            17.9
                                                                        ---------       ---------       ---------
Operating income.....................................................        58.8           128.4           138.6
Other income, net....................................................          .5             2.8            10.7
                                                                        ---------       ---------       ---------
Income before provision for income taxes.............................        59.3           131.2           149.3
Provision for income taxes...........................................        19.1            49.5            55.7
                                                                        ---------       ---------       ---------
Net income...........................................................   $    40.2       $    81.7       $    93.6
                                                                        =========       =========       =========

Unaudited supplemental data(1):
     Income before pro forma provision for income taxes..............   $    59.3       $   131.2
     Pro forma provision for income taxes............................        22.8            46.0
                                                                        ---------       ---------
     Net income after pro forma provision for income taxes...........   $    36.5       $    85.2
                                                                        =========       =========
</TABLE>

<TABLE>
<CAPTION>
                                                                                 Year Ended December 31,
                                                                           1995            1996            1997
                                                                        ---------       ---------       ---------
<S>                                                                        <C>             <C>             <C>
Revenue.............................................................       100.0%          100.0%          100.0%
Cost of sales.......................................................        26.9            28.5            27.9
                                                                        ---------       ---------       ---------
Gross profit........................................................        73.1            71.5            72.1

Operating expenses:
     Distributor incentives.........................................        37.8            36.8            38.9
     Selling, general and administrative............................        18.8            15.5            15.6
     Distributor stock expense......................................          --              .3             2.0
                                                                        ---------       ---------       ---------

Operating income....................................................        16.5            18.9            15.6
Other income (expense), net.........................................          .1              .4             1.2
                                                                        ---------       ---------       ---------
Income before provision for income taxes............................        16.6            19.3            16.8
Provision for income taxes..........................................         5.3             7.3             6.3
                                                                        ---------       ---------       ---------
Net income..........................................................        11.3%           12.0%           10.5%
                                                                        =========       =========       =========


Unaudited supplemental data(1):
     Income before pro forma provision for income  taxes.............       16.6%           19.3%
     Pro forma provision for income taxes............................        6.4             6.8
                                                                        ---------       ---------
     Net income after pro forma provision for income taxes...........       10.2%           12.5%
                                                                        =========       =========

- -------------------
<FN>
(1)  Reflects  adjustment  for Federal and state  income taxes as if the Company
     had been taxed as a C  corporation  rather than as an S  corporation  since
     inception. No adjustment is necessary for 1997 because the Company has been
     taxed as a C corporation for this period.
</FN>
</TABLE>


                                       -6-
<PAGE>

1997 Compared to 1996

          Revenue  was $890.5  million  during  1997,  an increase of 31.2% from
revenue of $678.6  million  recorded  during  1996.  This  increase is primarily
attributable  to several  factors.  First,  revenue in Japan increased by $219.4
million,  or 57.7%. This increase in revenue was primarily a result of continued
growth of the personal care and IDN product  lines,  which grew 43.8% and 94.9%,
respectively,  in 1997.  Additionally,  revenue in Japan  increased  following a
distributor  convention held in the first quarter of 1997 and the sponsorship of
the Japan Supergames  featuring  National  Basketball  Association  stars in the
third  quarter of 1997.  Second,  revenue in Taiwan in 1997  increased  by $14.0
million,  or 9.1%,  from  1996  primarily  as a result  of  growth  in IDN sales
following  the  late  1996  introduction  of  LifePak,   the  Company's  leading
nutritional  supplement.  Third, Nu Skin Thailand commenced  operations in March
1997, and has generated  revenue of $22.8 million for 1997.  Fourth,  revenue in
Hong Kong increased by $4.3 million  during 1997 as compared to 1996,  primarily
as a result of growth in IDN sales  following the first quarter  introduction of
LifePak. Offsetting revenue growth was the decrease in revenue in South Korea of
$48.3 million,  which, was primarily due to the country's  economic  challenges,
currency  devaluation and unfavorable  media and consumer group attention toward
foreign companies in South Korea.

          Gross  profit as a  percentage  of revenue was 72.1% and 71.5%  during
1997 and 1996, respectively.  This increase is the result of the price increases
which  became  effective  in June of 1997,  the  reduction in revenue from South
Korea,  where import prices are higher than the Company's  other markets,  and a
modest  price  reduction  in the cost of  certain  nutritional  products.  These
factors more than offset the negative  impact of foreign  currency  fluctuations
during 1997.

          Distributor incentives as a percentage of revenue increased from 36.8%
for 1996 to 38.9% for 1997.  The  primary  reasons  for this  increase  were the
reduced  revenue in South Korea where  commissions  are capped at 35% of product
revenue  versus the  standard  42% of product  revenue  in the  Company's  other
markets  as well as the  overall  decrease  in the  sales of  non-commissionable
products.

          Selling,  general  and  administrative  expenses  as a  percentage  of
revenue  slightly  increased  from 15.5% during 1996 to 15.6% during 1997.  This
increase was primarily due to increased  promotion  expenses of approximately $2
million  resulting from the net expense to Nu Skin Japan of sponsoring the Japan
Supergames  and  approximately  $2  million  resulting  from the  first  quarter
distributor conventions.  In addition, other general and administrative expenses
were higher in 1997 as a result of expenses of operating as a public company and
as a result of increased  spending in each of the  Company's  markets to support
current  operations.   These  increased  costs  were  essentially  offset  as  a
percentage  of revenue by  increased  operating  efficiencies  as the  Company's
revenue has grown.

          Distributor stock expense of $17.9 million for the year ended December
31, 1997  reflects the one-time  grant of the  distributor  stock  options at an
exercise  price of 25% of the initial public  offering price in connection  with
the Underwritten Offerings completed on November 27, 1996.

          Operating income during 1997 increased to $138.6 million,  an increase
of 8.0% from the $128.4  million  of  operating  income  recorded  during  1996.
Operating income as a percentage of revenue  decreased from 18.9% to 15.6%. This
decrease was caused  primarily  by higher  distributor  incentive  expenses as a
percentage of revenue.

          Other  income  increased  by $7.9  million  during 1997 as compared to
1996.  The  increase  was  primarily  caused by $5.6  million of exchange  gains
resulting from forward  exchange  contracts for the year ended December 31, 1997
and $7.8 million of unrealized  exchange gains  resulting  from an  intercompany
loan from Nu Skin  Japan to Nu Skin Hong Kong for the year  ended  December  31,
1997.  The  increase  was offset by exchange  losses  relating  to  intercompany
balances denominated in foreign currencies.

          Provision  for income  taxes  increased to $55.7  million  during 1997
compared to $49.5 million  during 1996. The effective tax rate for 1997 and 1996
was 37.3% and 37.7%,  respectively.  The decrease in the  effective tax rate was
due to the Company's termination of its S corporation status during 1996.


                                       -7-
<PAGE>

          Net income after provision for income taxes increased by $11.9 million
to $93.6 million  during 1997 compared to $81.7 million  during 1996. Net income
as a percentage of revenue  decreased to 10.5% for 1997 as compared to 12.0% for
1996.

1996 Compared to 1995

          Revenue  was $678.6  million  during  1996,  an increase of 89.2% from
revenue of $358.6  million  recorded  during  1995.  This  increase is primarily
attributable  to several  factors.  First,  revenue in Japan increased by $148.5
million,  or 64.1%.  This  increase  in revenue  was  primarily  a result of the
continued  success of nutritional,  color  cosmetics and  HairFitness  products,
which were  introduced  in October 1995.  Revenue  growth in Japan was partially
offset by the  strengthening  of the U.S.  dollar  relative to the  Japanese yen
during 1996.  Second,  revenue in Taiwan  increased by $49.2 million,  or 46.7%,
primarily as a result of the introduction of color cosmetics and other products,
including  LifePak in October 1996, along with the opening of a new distribution
and walk-in  center in Nankan,  Taiwan.  Third,  in February 1996, Nu Skin Korea
commenced  operations  and has  generated  revenue of $122.4  million  for 1996.
Additionally,  revenue in Hong Kong  decreased  by $0.1  million  during 1996 as
compared to 1995, due to several  leading Hong Kong  distributors  continuing to
focus on other Asian markets.

          Gross  profit as a  percentage  of revenue was 71.5% and 73.1%  during
1996 and 1995,  respectively.  This decline  reflected the  strengthening of the
U.S.  dollar,  the  introduction  of  nutritional  products  in  Japan  and  the
commencement  of  operations  in South Korea in 1996.  Nutritional  products are
generally  subject to higher duties than other products marketed by the Company,
which yields lower gross profit as a percentage of revenue.  The commencement of
operations in South Korea also impacted  gross profit as a percentage of revenue
due to South  Korean  regulations  which  result  in higher  prices on  imported
products than in other markets.

          Distributor  incentives as a percentage of revenue declined from 37.8%
for 1995 to 36.8% for 1996.  The primary  reason for this decline was  increased
revenue from South Korea where local  regulations limit the incentives which can
be paid to South Korean distributors.

          Selling,  general  and  administrative  expenses  as a  percentage  of
revenue  declined from 18.8% during 1995 to 15.5% during 1996. This decrease was
primarily due to economies of scale gained as the Company's revenue increased.

          Operating income during 1996 increased to $128.4 million,  an increase
of 118.4% from the $58.8  million of  operating  income  recorded  during  1995.
Operating income as a percentage of revenue  increased from 16.5% to 18.9%. This
increase  was caused  primarily  by lower  selling,  general and  administrative
expenses as a percentage of revenue.

          Other  income  increased  by $2.3  million  during 1996 as compared to
1995.  The  increase  was  primarily  caused by an increase  in interest  income
generated through the short-term investment of cash.

          Pro forma provision for income taxes increased to $46.0 million during
1996 compared to $22.8 million  during 1995. The effective tax rate decreased to
35.0% in 1996 as  compared  to 38.4%  for 1995.  The  Company  generated  excess
foreign tax credits in 1995 which did not continue in 1996.

          Net income after pro forma  provision  for income  taxes  increased by
$48.7  million to $85.2 million  during 1996  compared to $36.5  million  during
1995.  Pro forma net income as a  percentage  of revenue  increased to 12.5% for
1996 as compared to 10.2% for 1995.

Liquidity and Capital Resources

          The Company effected the Reorganization and the Underwritten Offerings
in November 1996.  During the Underwritten  Offerings,  the Company raised $98.8
million in net  proceeds.  As of the date of the  Reorganization,  the aggregate
undistributed  taxable S  corporation  earnings of the  Subsidiaries  were $86.5
million.  The  Subsidiaries'  earned and  undistributed  S corporation  earnings
through the date of termination of the Subsidiaries' S corporation status were

                                       -8-
<PAGE>

distributed in the form of the S Distribution  Notes,  notes bearing interest at
6.0% per annum. From the proceeds of the Underwritten  Offerings,  $15.0 million
was used to pay a portion of the S Distribution  Notes and the remaining balance
of $71.5 million was paid in April 1997.

          In November  1996,  the Company  purchased  from NSI the  distribution
rights to seven new markets in the region.  These markets  include  Thailand and
the  Philippines,  where  operations  commenced in March 1997 and February 1998,
respectively,  and Indonesia, Malaysia, the PRC, Singapore and Vietnam, where Nu
Skin  operations  have not yet commenced.  These rights were purchased for $25.0
million of which $5.0  million was paid from the  proceeds  of the  Underwritten
Offerings and an additional $10.0 million was paid in January 1997. At December,
31, 1997, the Company had a $10.0 million short term obligation,  which was paid
on January 15, 1998, related to the purchase of these rights.

          The Company generates significant cash flow from operations due to its
significant growth, high margins and minimal capital requirements. Additionally,
the Company does not extend credit to  distributors,  but requires payment prior
to shipping products.  This process eliminates the need for accounts  receivable
from  distributors.  During  the year  ended  December  31,  1997,  the  Company
generated  $92.7 million from  operations  compared to $121.2  million and $65.0
million  during 1996 and 1995,  respectively.  This  decrease in cash flows from
operations in 1997 is primarily due to the payment of increased foreign taxes in
excess of the U.S. corporate tax rate of 35% in 1997.

          As of December 31, 1997,  working capital was $101.3 million  compared
to  $66.2  million  and  $47.9  million  as  of  December  31,  1996  and  1995,
respectively.  This increase is largely due to the increased  inventory balances
to support the  increased  sales  activity  and the payment of foreign  taxes in
excess of the U.S.  corporate tax rate of 35% in 1997. Cash and cash equivalents
at December 31, 1997 were $166.3  million  compared to $207.1  million and $63.2
million at December 31, 1996 and 1995, respectively.

          In December 1997,  the Company  loaned $5 million to a  non-management
stockholder.  The loan is secured by 349,406  shares of Class B Common  Stock of
the Company.  Interest accrues at a rate of 6.0% per annum on the loan. The loan
may be repaid by  transferring  to the Company the shares  pledged to secure the
loan.

          Historically,  the Company's  principal  needs for funds have been for
distributor  incentives,  working  capital  (principally  inventory  purchases),
capital  expenditures  and the  development  of new  markets.  The  Company  has
generally  relied  entirely on cash flow from  operations  to meet its  business
objectives without incurring long-term debt to unrelated third parties.

          Capital  expenditures,  primarily for equipment,  computer systems and
software,  office furniture and leasehold improvements,  were $7.4 million, $5.7
million and $5.4 million for 1997, 1996 and 1995, respectively. In addition, the
Company  anticipates  capital  expenditures  through 1998 of an additional $20.0
million to further enhance its  infrastructure,  including  computer systems and
software,  warehousing  facilities and walk-in  distributor  centers in order to
accommodate future growth. The Company is currently  reviewing its and principal
vendors'  computer  systems and software  with respect to the "Year 2000" issue.
The Company  believes that the capital required to modify these systems will not
be material to the Company.

          As a part of the Company's and NSI's strategy to motivate distributors
with  equity  incentives,  the  Company  sold to NSI an option to  purchase  1.6
million  shares of the Company's  previously  issued Class A Common  Stock.  NSI
initially  purchased the option with a $13.1 million 10-year note payable to the
Company bearing  interest at 6.0% per annum. As the number of distributor  stock
options to be issued to each  distributor  was revised  through August 31, 1997,
the note  receivable  from NSI was adjusted to $9.8 million.  It is  anticipated
that the note will be repaid as  distributors  begin to exercise  their  options
beginning in 1998.

          In December  1997, the Company  repurchased in private  transactions a
total of  1,067,529  shares of its Class B Common  Stock which were  immediately
converted  to Class A Common  Stock  and a total of  348,387  shares  of Class A
Common Stock for approximately $20.3 million.


                                       -9-
<PAGE>

          Under its Operating  Agreements  with NSI, the Company  incurs related
party payables.  The Company had related party payables of $59.1 million,  $46.3
million and $28.7 million at December 31, 1997, 1996 and 1995, respectively.  In
addition,  the Company had related  party  receivables  of $10.7  million,  $8.0
million and $1.8 million,  respectively,  at those dates. Related party balances
outstanding  in excess of 60 days bear  interest  at a rate of 2% above the U.S.
prime rate.  As of December  31, 1997,  no material  related  party  payables or
receivables had been outstanding for more than 60 days.

          In connection  with the NSI  Acquisition the Company will assume up to
$180 million in debt.  Management considers the Company to be liquid and able to
meet these and other Company  obligations  on both a short and long-term  basis.
Management  believes existing cash balances together with future cash flows from
operations will be adequate to fund cash needs relating to the implementation of
the Company's strategic plans.

Seasonality and Cyclicality

          While  neither  seasonal  nor  cyclical   variations  have  materially
affected the Company's  results of operations to date, the Company believes that
its rapid growth may have overshadowed these factors. Accordingly,  there can be
no assurance that seasonal or cyclical variations will not materially  adversely
affect the Company's results of operations in the future.

          The direct  selling  industry is impacted by certain  seasonal  trends
such as major cultural events and vacation patterns. For example, Japan, Taiwan,
Hong Kong, South Korea and Thailand celebrate their respective local New Year in
the Company's first quarter. Management believes that direct selling in Japan is
also  generally   negatively  impacted  during  August,  when  many  individuals
traditionally take vacations.

          Generally,  the Company has  experienced  rapid revenue growth in each
new market from the commencement of operations.  In Japan, Taiwan and Hong Kong,
the initial  rapid  growth was followed by a short period of stable or declining
revenue  followed  by renewed  growth  fueled by new product  introductions,  an
increase  in  the  number  of  active  distributors  and  increased  distributor
productivity.  In South Korea, the Company  experienced a significant decline in
its 1997  revenue from revenue in 1996 and  anticipates  additional  declines in
1998. Revenue in Thailand also decreased significantly after the commencement of
operations in March 1997. Management believes that the revenue declines in South
Korea and Thailand are partly due to normal  business  cycles in new markets but
were  primarily  due to  volatile  economic  conditions  in those  markets.  See
"--Outlook." In addition,  the Company may experience  variations on a quarterly
basis in its results of  operations,  as new  products  are  introduced  and new
markets are opened.  No assurance can be given that the Company's revenue growth
rate in the Philippines,  which commenced  operations in February 1998 or in new
markets where Nu Skin operations have not commenced, will follow this pattern.

Quarterly Results

          The following  table sets forth certain  unaudited  quarterly data for
the periods shown.

<TABLE>

<CAPTION>

                                                   1996                                                  1997
                            --------------------------------------------------   -------------------------------------------------
                                1st          2nd          3rd           4th          1st           2nd          3rd         4th
                             Quarter(1)    Quarter      Quarter       Quarter     Quarter(2)     Quarter      Quarter     Quarter
                             -------       -------      -------       -------     -------        -------      -------     -------
                                                            (in millions, except per share amounts)

<S>                          <C>           <C>          <C>           <C>         <C>            <C>          <C>         <C>
Revenue...................   $ 124.2       $ 163.5      $ 183.6       $ 207.3     $ 211.0        $ 230.0      $ 226.4     $ 223.1
Gross profit..............      89.4         117.4        130.9         147.7       150.3          164.5        164.9       162.4
Operating income..........      23.2          31.9         37.5          35.8        30.8           38.2         35.8        33.9
Net income................      14.8          20.3         25.2          21.4        20.5           23.3         24.5        25.3
Net income per share:
      Basic...............      0.19          0.26         0.32          0.26        0.25           0.28         0.29        0.30
      Diluted.............      0.18          0.25         0.31          0.26        0.24           0.27         0.29        0.30

- ---------------

<FN>
(1)       The Company commenced operations in South Korea in February of 1996.
(2)       The Company commenced operations in Thailand in March of 1997.
</FN>
</TABLE>


                                      -10-
<PAGE>

Currency Fluctuation and Exchange Rate Information

          The  Company's  revenues  and  most  of its  expenses  are  recognized
primarily  outside  of the  United  States.  Each  entity's  local  currency  is
considered the functional  currency.  All revenue and expenses are translated at
weighted  average  exchange  rates  for the  periods  reported.  Therefore,  the
Company's reported sales and earnings will be positively impacted by a weakening
of the U.S.  dollar and will be negatively  impacted by a  strengthening  of the
U.S. dollar.

          The Company  purchases  inventory from NSI in U.S. dollars and assumes
currency  exchange rate risk with respect to such  purchases.  Local currency in
Japan, Taiwan, Hong Kong, South Korea, Thailand and the Philippines is generally
used to settle  non-inventory  transactions  with NSI. Given the  uncertainty of
exchange  rate  fluctuations,  the Company  cannot  estimate the effect of these
fluctuations on its future business,  product pricing,  results of operations or
financial  condition.  However,  because nearly all of the Company's  revenue is
realized  in  local  currencies  and  the  majority  of its  cost  of  sales  is
denominated  in U.S.  dollars,  the  Company's  gross profits will be positively
affected by a weakening in the U.S. dollar and will be negatively  affected by a
strengthening  in the U.S.  dollar.  The Company seeks to reduce its exposure to
fluctuations in foreign exchange rates by creating offsetting  positions through
the use of foreign currency exchange contracts and through intercompany loans of
foreign  currency.  The  Company  does not use such  financial  instruments  for
trading or  speculative  purposes.  The Company  regularly  monitors its foreign
currency risks and  periodically  takes measures to reduce the impact of foreign
exchange  fluctuations on the Company's  operating results.  The Company entered
into significant  hedging positions in 1997, which approximated $51.0 million of
forward  exchange  contracts  at  December  31,  1997.  These  forward  exchange
contracts,  along with the intercompany  loan from Nu Skin Japan to Nu Skin Hong
Kong of approximately  $92.0 million,  were valued at the year end exchange rate
of 130.6 yen to the dollar.

          Following are the weighted average currency  exchange rates of $1 into
local currency for each of the Company's markets for the quarters listed:

<TABLE>
<CAPTION>

                              1995                                    1996                                    1997
              -------------------------------------   -------------------------------------   -------------------------------------
                1st       2nd       3rd       4th       1st       2nd       3rd       4th       1st       2nd       3rd       4th
              Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter   Quarter
              -------   -------   -------   -------   -------   -------   -------   -------   -------   -------   -------   -------
<S>             <C>       <C>       <C>      <C>       <C>       <C>       <C>       <C>       <C>       <C>       <C>        <C>
Japan(1)        96.2      84.4      94.2     101.5     105.8     107.5     109.0     112.9     121.4     119.1     118.1      125.6
Taiwan          26.2      25.6      27.0      27.2      27.4      27.4      27.5      27.5      27.5      27.7      28.4       31.0
Hong Kong        7.7       7.7       7.7       7.7       7.7       7.7       7.7       7.7       7.7       7.7       7.7        7.7
South Korea    786.9     763.1     765.6     769.1     782.6     786.5     815.5     829.4     863.9     889.6     894.8    1,097.0
Thailand        24.9      24.6      24.9      25.1      25.2      25.3      25.3      25.5      26.0      25.4      31.5       40.3
- ------------------
<FN>
(1)       Between  December 31, 1997 and March 5, 1998, the exchange rates of $1
          into  Japanese  yen  achieved a high of 134.10 yen.  Since  January 1,
          1992, the highest and lowest  exchange rates for the Japanese yen have
          been 134.82 and 80.63, respectively.
</FN>
</TABLE>


Outlook

          Management  currently  anticipates  continued  growth in  revenue  and
earnings  in 1998.  This  growth  is  expected  to  result  in part from the NSI
Acquisition and growth in Japan, the Company's major market. Further,  expansion
into the  Philippines  and other new markets is expected to contribute to growth
in revenue  and  earnings.  These  factors  are  expected  to offset the reduced
revenue from South Korea and the expected lack of significant  revenue growth in
Thailand,  Taiwan and Hong Kong.  Additionally,  the Company intends to continue
pursuing strategic initiatives to minimize the impact of fluctuating  currencies
and economies in Asia by diversifying  its markets through the NSI  Acquisition,
moving more of its manufacturing to local markets,  implementing enhancements to
its sales compensation plan and seeking cost reductions from vendors.

          Revenue  growth is  anticipated  to be modest during the first half of
1998 and  accelerate  in the  second  half of the year,  corresponding  with the
implementation  of new product  launches,  marketing  initiatives  including the
local sourcing of certain products,  other promotional events and the opening of
new markets.  In addition to the February 1998 opening of the  Philippines,  the
Company  has  announced  plans to enter  Poland  and Brazil  later in 1998.  The
significant devaluation

                                      -11-
<PAGE>

of certain of the Company's functional currencies,  is anticipated to negatively
impact the Company's reported revenue.


          The NSI Acquisition is anticipated to increase the Company's operating
profits and  operating  margins.  It is  anticipated  that the  Company's  gross
margins will improve, while operating expenses will also increase.  This will be
due to the Company  gaining  ownership  of product  formulas and  trademarks  in
connection  with the NSI  Acquisition,  which will improve  gross  margins,  but
increase overhead.

          Other  income is expected to be  negatively  impacted  due to interest
expenses associated with the assumed  liabilities in the NSI Acquisition.  Also,
the Company does have significant  forward  contracts and other hedging vehicles
on foreign currencies, principally the Japanese yen. It is impossible to predict
the impact on other income due to a  strengthening  or weakening of the Japanese
yen. If the yen  strengthens,  the  Company's  reported  revenues and  operating
profits will be positively  impacted,  but the impact on earnings will be offset
to a degree by other income losses. If the yen weakens,  the Company's  reported
revenues and operating  profits will be negatively  impacted,  but the impact on
earnings will be offset to a degree by other income gains.

          The  Company's  overall  effective  tax rate is  expected  to modestly
improve  following the consummation of the NSI  Acquisition.  This is due to the
Company  being able to more fully  utilize its foreign tax  credits.  Also,  the
number of weighted  average  common shares  outstanding  is expected to increase
following the consummation of the NSI Acquisition.

Note Regarding Forward-looking Statements

          This section  contains  certain  forward-looking  statements under the
caption "-- Outlook".  These  forward-looking  statements  relate to and involve
risks and  uncertainties  associated  with,  but not limited to, the  following:
consummation of the NSI Acquisition, the successful integration of employees and
operations  within the public  company,  the  addition  of 12 new  markets,  the
prospects for business growth in the opened and unopened markets being acquired,
the prospects for growth in revenue and gross margins,  synergies and advantages
arising  out  of  the  NSI  Acquisition  and  the  achievement  of a  vertically
integrated consumer products company, currency fluctuations relative to the U.S.
dollar,  adverse  economic and business  conditions  in the  Company's  markets,
management of the Company's growth,  circumstances  that may prevent the Company
from  expanding  its  operations  into new  markets,  factors that may alter the
anticipated  impact of the NSI  Acquisition,  economic and political  conditions
that affect the business  climate in Asia and the price of the  Company's  stock
thus  impacting   stockholder   values,   the  computer   systems  and  software
modifications  with  respect  to the "Year  2000"  issue and  dependence  on the
Company's  independent  distributors.  Actual  results and  outcomes  may differ
materially  from  those  discussed  or  anticipated.  A detailed  discussion  of
important factors that may affect the anticipated outcome of the forward-looking
statements  is set forth in documents  filed by the Company with the  Securities
and Exchange Commission, including the Company's most recent Form 10-K.

                                      -12-
<PAGE>

Nu Skin Asia Pacific, Inc.
Index to Consolidated Financial Statements
- --------------------------------------------------------------------------------

                  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA


Consolidated Financial Statements:

          Report of Independent Accountants

          Consolidated Balance Sheets at December 31, 1996 and 1997

          Consolidated  Statements  of Income for the years ended  December  31,
          1995, 1996 and 1997

          Consolidated  Statements of  Stockholders'  Equity for the years ended
          December 31, 1995, 1996 and 1997

          Consolidated Statements of Cash Flows for the years ended December 31,
          1995, 1996 and 1997

          Notes to Consolidated Financial Statements


All  schedules  are omitted  because  they are not  applicable  or the  required
information is shown in the consolidated financial statements or notes thereto.


                                      -13-
<PAGE>


                        REPORT OF INDEPENDENT ACCOUNTANTS


To the Board of Directors and Stockholders of
Nu Skin Asia Pacific, Inc.

In our opinion,  the  accompanying  consolidated  balance sheets and the related
consolidated  statements of income,  of  stockholders'  equity and of cash flows
present fairly, in all material respects, the financial position of Nu Skin Asia
Pacific,  Inc.  and its  subsidiaries  at December  31,  1996 and 1997,  and the
results of their  operations  and their cash flows for the years ended  December
31, 1995,  1996 and 1997,  in  conformity  with  generally  accepted  accounting
principles.  These financial  statements are the responsibility of the Company's
management;  our  responsibility  is to express  an  opinion on these  financial
statements  based on our audits.  We conducted our audits of these statements in
accordance with generally accepted auditing standards which require that we plan
and perform the audit to obtain reasonable assurance about whether the financial
statements are free of material misstatement.  An audit includes examining, on a
test basis,  evidence  supporting  the amounts and  disclosures in the financial
statements,  assessing the accounting  principles used and significant estimates
made by management, and evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for the opinion  expressed
above.



/s/ Price Waterhouse LLP

Price Waterhouse LLP
Salt Lake City, Utah
February 18, 1998

                                      -14-
<PAGE>

Nu Skin Asia Pacific, Inc.
Consolidated Balance Sheets
(in thousands, except share amounts)
- --------------------------------------------------------------------------------


<TABLE>
<CAPTION>


                                                                                        December 31,
                                                                                    -------------------
                                                                                   1996            1997
ASSETS                                                                         -----------     -----------
Current assets
<S>                                                                            <C>             <C>
     Cash and cash equivalents                                                 $   207,106     $   166,305
     Accounts receivable                                                             8,937           9,585
     Related parties receivable                                                      7,974          10,686
     Inventories, net                                                               44,860          52,448
     Prepaid expenses and other                                                     11,281          37,238
                                                                               -----------     -----------
                                                                                   280,158         276,262

Property and equipment, net                                                          8,884          10,884
Other assets, net                                                                   42,673          65,303
                                                                               -----------     -----------
         Total assets                                                          $   331,715     $   352,449
                                                                               ===========     ===========

LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities
     Accounts payable                                                          $     6,592     $     9,412
     Accrued expenses                                                               79,518          96,438
     Related parties payable                                                        46,326          59,071
     Notes payable to stockholders                                                  71,487              --
     Note payable to NSI, current portion                                           10,000          10,000
                                                                               -----------     -----------
                                                                                   213,923         174,921
                                                                               -----------     -----------
Note payable to NSI, less current portion                                           10,000              --
                                                                               -----------     -----------

Commitments and contingencies (Notes 7 and 11)

Stockholders' equity
     Preferred stock - 25,000,000 shares authorized, $.001 par value,
         no shares issued and outstanding                                               --              --
     Class A common stock - 500,000,000 shares authorized, $.001 par value,
         11,715,000 and 11,758,011 shares issued and outstanding                        12              12
     Class B common stock - 100,000,000 shares authorized, $.001 par value,
         71,696,675 and 70,280,759 shares issued and outstanding                        72              70
     Additional paid-in capital                                                    137,876         115,053
     Cumulative foreign currency translation adjustment                             (5,963)        (28,920)
     Retained earnings                                                              11,493         105,139
     Deferred compensation                                                         (22,559)         (3,998)
     Note receivable from NSI                                                      (13,139)         (9,828)
                                                                               -----------     -----------
                                                                                   107,792         177,528
                                                                               -----------     -----------
         Total liabilities and stockholders' equity                            $   331,715     $   352,449
                                                                               ===========     ===========
</TABLE>



The  accompanying  notes are an integral  part of these  consolidated  financial
statements.

                                      -15-
<PAGE>

Nu Skin Asia Pacific, Inc.
Consolidated Statements of Income
(in thousands, except per share amounts)
- --------------------------------------------------------------------------------



                                                  Year Ended December 31,
                                                ---------------------------
                                              1995          1996         1997
                                          -----------   -----------  -----------

Revenue                                   $   358,609   $   678,596  $   890,548
Cost of sales                                  96,615       193,158      248,367
                                          -----------   -----------  -----------

Gross profit                                  261,994       485,438      642,181
                                          -----------   -----------  -----------

Operating expenses
     Distributor incentives                   135,722       249,613      346,117
     Selling, general and administrative       67,475       105,477      139,525
     Distributor stock expense                     --         1,990       17,909
                                          -----------   -----------  -----------

Total operating expenses                      203,197       357,080      503,551
                                          -----------   -----------  -----------

Operating income                               58,797       128,358      138,630
Other income (expense), net                       511         2,833       10,726
                                          -----------   -----------  -----------

Income before provision for income taxes       59,308       131,191      149,356

Provision for income taxes (Note 9)            19,097        49,494       55,710
                                          -----------   -----------  -----------

Net income                                $    40,211   $    81,697  $    93,646
                                          ===========   ===========  ===========

Net income per share (Note 2):
     Basic                                $       .51   $      1.03  $      1.12
     Diluted                              $       .50   $      1.01  $      1.10
Weighted average common shares outstanding (Note 8):
     Basic                                     78,645        79,194       83,331
     Diluted                                   80,518        81,060       85,371

Unaudited pro forma data:
     Income before pro forma
         provision for income taxes       $    59,308   $   131,191
     Pro forma provision for income
         taxes (Note 9)                        22,751        45,945
                                          -----------   -----------
     Net income after pro forma
         provision for income taxes       $    36,557   $    85,246
                                          ===========   ===========

Pro forma net income per share (Note 2):
     Basic                                $       .46   $      1.08
     Diluted                              $       .45   $      1.05



The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                      -16-
<PAGE>

Nu Skin Asia Pacific, Inc.
Consolidated Statements of Stockholders' Equity
(in thousands)
- --------------------------------------------------------------------------------

<TABLE>
<CAPTION>

                                                                       Cumulative
                                                                        Foreign
                                          Class A  Class B Additional   Currency                              Note         Total
                                 Capital  Common   Common   Paid-In   Translation  Retained    Deferred    Receivable  Stockholders'
                                  Stock    Stock   Stock    Capital    Adjustment  Earnings  Compensation   From NSI      Equity
                                 -------  -------  ------  ----------  ----------  --------  ------------  ----------  -------------
<S>                              <C>      <C>      <C>     <C>         <C>         <C>       <C>           <C>         <C>
Balance at January 1, 1995       $ 1,300                               $      441  $ 32,120                             $     33,861

Contributed capital                3,250                                       --        --                                    3,250
Dividends                             --                                       --   (12,170)                                (12,170)
Net change in cumulative foreign
     currency translation
     adjustment                       --                                   (3,381)       --                                  (3,381)
Net income                            --                                       --    40,211                                   40,211
                                 -------                               ----------  --------                            -------------
Balance at December 31, 1995       4,550                                   (2,940)   60,161                                   61,771

Reorganization and terminaton
     of S corporation status
     (Note 1)                     (4,550)          $   80  $    1,209          --     3,261                                       --
Net proceeds from the Offerings
     and conversion of shares by
     stockholders (Notes 1 and 8)     --  $    12      (8)     98,829          --        --                                   98,833
Dividends                             --       --      --          --          --   (47,139)                                (47,139)
Issuance of notes payable to
     stockholders (Note 3)            --       --      --          --          --   (86,487)                                (86,487)
Net change in cumulative foreign
     currency translation
     adjustment                       --       --      --          --      (3,023)       --                                  (3,023)
Issuance of distributor stock
     options (Note 8)                 --       --      --      33,039          --        --  $    (17,910) $  (13,139)         1,990
Issuance of employee stock awards
     (Note 8)                         --       --      --       4,799          --        --        (4,649)         --            150
Net income                            --       --      --          --          --    81,697            --          --        81,697
                                 -------  -------  ------  ----------  ----------  --------  ------------  ----------  -------------
Balance at December 31, 1996          --       12      72     137,876      (5,963)   11,493       (22,559)    (13,139)       107,792

Conversion of shares from Class
     B to Class A                     --        2      (2)         --          --        --            --          --             --
Repurchase of 1,416 shares of
     Class A common stock (Note 8)    --       (2)     --     (20,260)         --        --            --          --      (20,262)
Adjustment to distributor stock
     options (Note 8)                 --       --      --      (3,311)         --        --            --        3,311            --
Amortization of deferred
     compensation                     --       --      --          --          --        --        19,309          --        19,309
Net change in cumulative foreign
     currency translation
     adjustment                       --       --      --          --     (22,957)       --            --          --       (22,957)
Issuance of employee stock
     awards and options
     (Note 8)                         --       --      --         748          --        --          (748)         --             --
Net income                            --       --      --          --          --    93,646            --          --         93,646
                                 -------  -------  ------  ----------  ----------  --------  ------------  ----------  -------------
Balance at December 31, 1997     $    --  $    12  $   70  $  115,053  $  (28,920) $105,139  $     (3,998) $   (9,828) $     177,528
                                 =======  =======  ======  ==========  ==========  ========  ============  ==========  =============
</TABLE>

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                      -17-
<PAGE>

Nu Skin Asia Pacific, Inc.
Consolidated Statements of Cash Flows
(in thousands)
- --------------------------------------------------------------------------------


<TABLE>
<CAPTION>

                                                                        Year Ended December 31,
                                                                  ----------------------------------
                                                                1995             1996             1997
                                                              ---------        ---------        --------
<S>                                                           <C>              <C>              <C>
Cash flows from operating activities:
Net income                                                    $  40,211        $  81,697        $  93,646
Adjustments  to  reconcile   net  income  to  net  cash  provided  by  operating
   activities:
   Depreciation and amortization                                  2,012            3,274            4,732
   Loss on disposal of property and equipment                        12              381               --
   Amortization of deferred compensation                             --            2,140           19,309
   Changes in operating assets and liabilities:
         Accounts receivable                                     (2,174)          (5,695)            (648)
         Related parties receivable                              16,077           (6,181)          (2,712)
         Inventories, net                                       (17,106)         (12,198)          (7,588)
         Prepaid expenses and other                                  51           (7,871)         (25,957)
         Other assets                                            (2,994)         (10,361)         (20,543)
         Accounts payable                                           765            2,197            2,820
         Accrued expenses                                         9,936           56,205           16,920
         Related parties payable                                 18,193           17,577           12,745
                                                              ---------        ---------        ---------

   Net cash provided by operating activities                     64,983          121,165           92,724
                                                              ---------        ---------        ---------

Cash flows from investing activities:
Purchase of property and equipment                               (5,422)          (5,672)          (7,351)
Proceeds from disposal of property and equipment                     48               41               --
Payment to NSI for distribution rights                               --           (5,000)         (10,000)
Payments for lease deposits                                        (701)            (562)          (3,457)
Receipt of refundable lease deposits                                 22               98              120
                                                              ---------        ---------        ---------

   Net cash used in investing activities                         (6,053)         (11,095)         (20,688)
                                                              ---------        ---------        ---------

Cash flows from financing activities:
Proceeds from capital contributions                               3,250               --               --
Net proceeds from the Offerings (Note 1)                             --           98,833               --
Dividends paid                                                  (12,170)         (47,139)              --
Repurchase of shares of common stock                                 --               --          (20,262)
Payment to stockholders for notes payable (Note 3)                   --          (15,000)         (71,487)
                                                              ---------        ---------        ---------

   Net cash provided by (used in) financing activities           (8,920)          36,694          (91,749)
                                                              ---------        ---------        ----------

Effect of exchange rate changes on cash                          (3,085)          (2,871)         (21,088)
                                                              ---------        ---------        ---------

Net increase (decrease) in cash and cash equivalents             46,925          143,893          (40,801)

Cash and cash equivalents, beginning of period                   16,288           63,213          207,106
                                                              ---------        ---------        ---------

Cash and cash equivalents, end of period                      $  63,213        $ 207,106        $ 166,305
                                                              =========        =========        =========

Supplemental cash flow information:
Interest paid                                                 $     119        $      84        $     251
                                                              =========        =========        =========
</TABLE>

Supplemental  schedule of non-cash investing and financing activities in 1996: o
$20.0 million note payable to NSI issued as partial  consideration for the $25.0
million purchase of distribution rights from NSI.

o $86.5  million of interest  bearing S  distribution  notes issued in 1996,  of
which $71.5 million remained unpaid at December 31, 1996 (Note 3).

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                      -18-
<PAGE>

o  $1.2  million of  additional  paid-in  capital  contributed  by the  existing
   stockholders of their interest in the Subsidiaries in exchange for all shares
   of the Class B Common Stock in connection  with the Company's  termination of
   its S corporation status (Note 1).

The  accompanying  notes are an integral  part of these  consolidated  financial
statements.


                                      -19-

<PAGE>


Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------



1.       THE COMPANY

         Nu Skin Asia  Pacific,  Inc.  (the  "Company")  is a network  marketing
         company  involved  in the  distribution  and sale of  premium  quality,
         innovative personal care and nutritional  products.  The Company is the
         exclusive distribution vehicle for Nu Skin International,  Inc. ("NSI")
         in the countries of Japan,  Taiwan, Hong Kong (including Macau),  South
         Korea and Thailand,  where the Company  currently has  operations  (the
         Company's  subsidiaries  operating in these countries are  collectively
         referred to as the  "Subsidiaries"),  and in Indonesia,  Malaysia,  the
         PRC, the Philippines,  Singapore and Vietnam,  where Nu Skin operations
         had not yet  commenced  as of  December  31,  1997.  Additionally,  the
         Company sells  products to NSI affiliates in Australia and New Zealand.
         NSI was  founded in 1984 and is one of the  largest  network  marketing
         companies in the world. NSI owns the Nu Skin trademark and provides the
         products and  marketing  materials to each of its  affiliates.  Nu Skin
         International  Management Group, Inc. ("NSIMG"), an NSI affiliate,  has
         provided,  and will  continue  to  provide,  a high  level  of  support
         services to the  Company,  including  product  development,  marketing,
         legal, accounting and other managerial services.

         The Company was  incorporated  on September 4, 1996. It was formed as a
         holding company and acquired the Subsidiaries  through a reorganization
         which occurred on November 20, 1996. Prior to the reorganization,  each
         of the  Subsidiaries  elected  to be treated  as an S  corporation.  In
         connection  with the  reorganization,  the  Subsidiaries' S corporation
         status was terminated on November 19, 1996, and the Company  declared a
         distribution to the stockholders that included all of the Subsidiaries'
         previously  earned and  undistributed  taxable S  corporation  earnings
         totaling $86.5 million.

         Prior to the  reorganization,  the  Company,  NSI,  NSIMG and other NSI
         affiliates   operated   under  the   control   of  a  group  of  common
         stockholders.  Inasmuch as the  Subsidiaries  that were  acquired  were
         under common control, the Company's  consolidated  financial statements
         include  the  Subsidiaries'   historical  balance  sheets  and  related
         statements of income, of stockholders' equity and of cash flows for all
         periods presented.

         On November 27, 1996 the Company completed its initial public offerings
         of  4,750,000  shares of Class A Common Stock and received net proceeds
         of $98.8 million (the "Offerings").


2.       SUMMARY OF SIGNIFICANT ACCOUNTING  POLICIES

         Consolidation
         The  consolidated  financial  statements  include  the  accounts of the
         Company and the Subsidiaries. All significant intercompany accounts and
         transactions are eliminated in consolidation.

         Use of estimates
         The  preparation  of these  financial  statements  in  conformity  with
         generally accepted  accounting  principles  required management to make
         estimates and  assumptions  that affect the reported  amounts of assets
         and liabilities and disclosure of contingent  assets and liabilities at
         the  date of the  financial  statements  and the  reported  amounts  of
         revenues  and  expenses  during  the  reporting   period.   Significant
         estimates include reserves for product returns,  obsolete inventory and
         taxes. Actual results could differ from these estimates.

         Cash and cash equivalents
         Cash  equivalents  are  short-term,   highly  liquid  instruments  with
         original maturities of 90 days or less.


                                      -20-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         Inventories
         Inventories consist of merchandise  purchased for resale and are stated
         at the lower of cost, using the first-in, first-out method, or market.

         Property and equipment
         Property and equipment are recorded at cost and  depreciated  using the
         straight-line method over the following estimated useful lives:
              Furniture and fixtures       5 - 7 years
              Computers and equipment      3 - 5 years
              Leasehold improvements       Shorter of estimated useful life
                                           or lease term
              Vehicles                     3 - 5 years

         Expenditures  for  maintenance  and  repairs  are charged to expense as
         incurred.

         Other assets
         Other assets  consist  primarily  of deferred tax assets,  deposits for
         noncancelable  operating leases and distribution  rights purchased from
         NSI.  Distribution rights are amortized on the straight-line basis over
         the  estimated  useful  life of the asset.  The  Company  assesses  the
         recoverability  of  long-lived   assets  by  determining   whether  the
         amortization  of the balance over its  remaining  life can be recovered
         through  undiscounted  future operating cash flows  attributable to the
         assets.

         Revenue recognition
         Revenue is  recognized  when  products  are shipped and title passes to
         independent distributors who are the Company's customers. A reserve for
         product returns is accrued based on historical experience.  The Company
         generally  requires cash payment at the point of sale.  The Company has
         determined  that no  allowance  for  doubtful  accounts  is  necessary.
         Amounts  received  prior to shipment and title passage to  distributors
         are recorded as deferred revenue.

         Income taxes
         The Company has adopted Statement of Financial Accounting Standards No.
         109 ("SFAS  109"),  Accounting  for Income  Taxes.  Under SFAS 109, the
         liability  method is used in accounting  for income  taxes.  Under this
         method, deferred tax assets and liabilities are determined based on the
         differences  between  financial  reporting  and tax bases of assets and
         liabilities  and are measured using the enacted tax rates and laws that
         will be in effect when the differences are expected to reverse.

         Prior  to  the  Company's  reorganization  described  in  Note  1,  the
         Subsidiaries  elected to be taxed as S corporations  whereby the income
         tax effects of the Subsidiaries'  activities  accrued directly to their
         stockholders; therefore, adoption of SFAS 109 required no establishment
         of  deferred  income  taxes  since  no  material   differences  between
         financial  reporting and tax bases of assets and  liabilities  existed.
         Concurrent with the Company's  reorganization,  the Company  terminated
         the S corporation elections of its Subsidiaries.  As a result, deferred
         income taxes under the provisions of SFAS 109 were established.

         Net income per share
         In  1997,  the  Company  adopted  Statement  of  Financial   Accounting
         Standards No. 128 ("SFAS 128"),  Earnings per Share. SFAS 128 specifies
         the computation,  presentation and disclosure requirements for earnings
         per share data, and requires the restatement of earnings per share data
         in prior periods. SFAS 128 also requires the presentation of both basic
         and diluted  earnings per share data for entities with complex  capital
         structures.  Diluted  earnings  per  share  data  gives  effect  to all
         dilutive  potential  common  shares  that were  outstanding  during the
         periods

                                      -21-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         presented.  Net income per share for the years ended  December 31, 1995
         and 1996 is computed assuming that the Company's reorganization and the
         resultant  issuance of Class B Common  Stock  occurred as of January 1,
         1995.

         Foreign currency translation
         All  business  operations  of the Company  occur  outside of the United
         States.  Each  entity's  local  currency is considered  the  functional
         currency.  Since a substantial portion of the Company's inventories are
         purchased  with  U.S.  dollars  from the  United  States  and since the
         Company  is  incorporated   in  the  United  States,   all  assets  and
         liabilities are translated into U.S. dollars at exchange rates existing
         at the balance  sheet dates,  revenues and expenses are  translated  at
         weighted average exchange rates, and  stockholders'  equity is recorded
         at  historical   exchange  rates.   The  resulting   foreign   currency
         translation  adjustments  are  recorded  as  a  separate  component  of
         stockholders'   equity  in  the   consolidated   balance  sheets,   and
         transaction  gains and losses are  included in other income and expense
         in the consolidated financial statements.

         Industry segment and geographic area
         The Company operates in a single industry,  which is the direct selling
         of skin  care,  hair  care and  nutritional  products,  and in a single
         geographic area, which is the Asia Pacific Region.

         Fair value of financial instruments
         The  fair  value  of  financial  instruments  including  cash  and cash
         equivalents,  accounts receivable, related parties receivable, accounts
         payable,  accrued  expenses,  related parties payable and notes payable
         approximate book values.

         Stock-based compensation
         The Company has adopted Statement of Financial Accounting Standards No.
         123 ("SFAS 123"), Accounting for Stock-Based Compensation.  The Company
         measures compensation expense for its stock-based employee compensation
         plans  using  the  intrinsic  value  method  prescribed  by  Accounting
         Principles Board Opinion No. 25 ("APB 25"), Accounting for Stock Issued
         to Employees,  and provides pro forma disclosures of net income and net
         income per share as if the fair value based method  prescribed  by SFAS
         123 had been applied in measuring compensation expense (Note 8).

3.       RELATED PARTY TRANSACTIONS

         Scope of related party activity
         The Company has extensive and pervasive  transactions  with  affiliated
         entities  that are under  common  control.  These  transactions  are as
         follows:  (1) Through  its Hong Kong  entity,  the Company  purchases a
         substantial   portion  of  its  inventories  from  affiliated  entities
         (primarily  NSI).  (2) In addition to selling  products to consumers in
         its geographic  territories,  the Company through its Hong Kong entity,
         sells  products  and  marketing  materials  to  affiliated  entities in
         geographic areas outside those held by the Company (primarily Australia
         and New Zealand). (3) The Company pays trademark royalty fees to NSI on
         products   bearing  NSI   trademarks  and  marketed  in  the  Company's
         geographic areas that are not purchased from NSI. (4) NSI enters into a
         distribution agreement with each independent  distributor.  The Company
         pays license fees to NSI for the right to use the  distributors  within
         its geographical regions, and for the right to use the NSI distribution
         system and other related intangibles. (5) The Company participates in a
         global  commission plan established by the NSI  distribution  agreement
         whereby distributors' commissions are determined by aggregate worldwide
         purchases  made  by  down-line   distributors.   Thus,  commissions  on
         purchases from the Company earned by distributors located in geographic
         areas outside those held by the Company are remitted to NSI, which then
         forwards these  commissions to the  distributors.  (6) The Company pays
         fees for management and support services provided by NSIMG.


                                      -22-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         The  purchase  prices  paid to the  Subsidiaries  for the  purchase  of
         product and marketing materials are determined pursuant to the Regional
         Distribution Agreement between the Company,  through a Subsidiary,  and
         NSI. The selling prices to the  Subsidiaries  of products and marketing
         materials  are  determined  pursuant  to  the  Wholesale   Distribution
         Agreements between a Subsidiary and certain of the other  Subsidiaries.
         Trademark  royalty  fees and license  fees are payable  pursuant to the
         Trademark/Tradename  License Agreement between the Subsidiaries and NSI
         and the Licensing and Sales Agreement between the Subsidiaries and NSI,
         respectively. The independent distributor commission program is managed
         by NSI. Charges to the Company are based on a worldwide  commission fee
         of 42% which covers  commissions  paid to  distributors  on a worldwide
         basis and the direct  costs of  administering  the global  compensation
         plan. Management and support services fees are billed to the Company by
         NSIMG  pursuant  to  the  Management  Services  Agreement  between  the
         Company,  the Subsidiaries and NSIMG and consist of all direct expenses
         incurred  by NSIMG on behalf of the Company  and  indirect  expenses of
         NSIMG allocated to the Company based on its net sales.

         Total  commission fees  (including  those paid directly to distributors
         within  the   Company's   geographic   territories)   are  recorded  as
         distributor  incentives  in  the  consolidated  statements  of  income.
         Trademark  royalty fees are included in cost of sales, and license fees
         and management fees are included in selling, general and administrative
         expenses in the consolidated statements of income.

         In November  1996,  the  Company  purchased  from NSI the  distribution
         rights  to seven new  markets  in the  region.  These  markets  include
         Thailand, where operations have commenced, and Indonesia, Malaysia, the
         PRC, the Philippines,  Singapore and Vietnam,  where Nu Skin operations
         had not commenced as of December 31, 1997.  These rights were purchased
         for $25.0 million of which $5.0 million was paid from proceeds from the
         Offerings and an additional  $10.0 million was paid in January 1997. At
         December  31,  1997,  the  Company  had  a  $10.0  million  short  term
         obligation,  due  January  15,  1998  related to the  purchase of these
         rights.  Interest  accrues at a rate of 6.0% per annum on  amounts  due
         under these obligations.

         Notes payable to stockholders
         In  connection  with  the  reorganization  described  in  Note  1,  the
         aggregate   undistributed   taxable  S  corporation   earnings  of  the
         Subsidiaries were $86.5 million. These earnings were distributed in the
         form of  promissory  notes  bearing  interest  at 6.0% per annum.  From
         proceeds from the Offerings, $15.0 million was used to pay a portion of
         the notes, and the remaining  balance of $71.5 million with the related
         accrued interest expense of $1.6 million was paid on April 4, 1997.


                                      -23-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


Related party transactions
The following  summarizes the Company's  transactions  with related  parties (in
thousands):

Product purchases
<TABLE>
<CAPTION>

                                                             Year Ended December 31,
                                                            ------------------------
                                                     1995             1996             1997
                                                  ----------       ----------       ----------

<S>                                               <C>              <C>              <C>
Beginning inventories                             $   15,556       $   32,662       $   44,860
Inventory purchases from affiliates                   69,821          157,413          202,233
Other inventory purchases and value added
   locally                                            43,900           47,943           53,722
                                                  ----------       ----------       ----------

Total products available for sale                    129,277          238,018          300,815
Less:  Cost of sales                                 (96,615)        (193,158)        (248,367)
                                                  ----------       ----------       ----------

Ending inventories                                $   32,662       $   44,860       $   52,448
                                                  ==========       ==========       ==========
</TABLE>


Related parties payable transactions
<TABLE>
<CAPTION>

                                                             Year Ended December 31,
                                                            ------------------------
                                                     1995             1996             1997
                                                  ----------       ----------       ----------

<S>                                               <C>              <C>              <C>
Beginning related parties payable                 $   10,556       $   28,749       $   46,326
Inventory purchases from affiliates                   69,821          157,413          202,233
Distributor incentives                               135,722          249,613          346,117
Less: Distributor incentives paid directly
   to distributors                                  (105,642)        (197,614)        (280,355)
License fees                                          13,158           25,221           35,034
Trademark royalty fees                                 2,694            2,882            3,696
Management fees                                        2,066            4,189            7,337
Less:  Payments to related parties                   (99,626)        (224,127)        (301,317)
                                                 -----------       ----------       ----------

Ending related parties payable                   $    28,749       $   46,326       $   59,071
                                                 ===========       ==========       ==========
</TABLE>


         Related parties receivable and payable balances
         The Company has receivable and payable balances with related parties in
         Australia  and New  Zealand,  and with  NSI and  NSIMG.  Related  party
         balances  outstanding  greater than 60 days bear interest at prime plus
         2%. Since no significant balances have been outstanding greater than 60
         days, no related  party  interest  income or interest  expense has been
         recorded in the  consolidated  financial  statements.  Sales to related
         parties were $4,608,000,  $4,614,000 and $4,297,000 for the years ended
         December 31, 1995, 1996 and 1997, respectively.

         Certain   relationships   with   stockholder   distributors  Two  major
         stockholders  of the  Company  have been NSI  distributors  since 1984.
         These stockholders are partners in an entity which receives substantial
         commissions from NSI,  including  commissions  relating to sales within
         the countries in which the Company  operates.  By  agreement,  NSI pays
         commissions  to this  partnership  at the highest level of  distributor
         compensation  to allow  the  stockholders  to use their  expertise  and
         reputations in network  marketing to further develop NSI's  distributor
         force,   rather  than   focusing   solely  on  their  own   distributor
         organizations.  The commissions  paid to this  partnership  relating to
         sales within the countries in which the

                                      -24-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         Company  operates were  $1,100,000,  $1,200,000  and $1,100,000 for the
         years ended December 31, 1995, 1996 and 1997, respectively.

         Loan to stockholder
         In December 1997,  the Company loaned $5.0 million to a  non-management
         stockholder.  The loan is secured  by 349,406  shares of Class B Common
         Stock.  Interest  accrues at a rate of 6.0% per annum on this loan. The
         loan may be repaid by transferring to the Company the shares pledged to
         secure the loan.

4.       PROPERTY AND EQUIPMENT

         Property and equipment are comprised of the following (in thousands):

                                  December 31,
                                                        ---------------
                                                    1996               1997
                                                 -----------        -----------

         Furniture and fixtures                  $     3,175        $     3,205
         Computers and equipment                       7,480              9,098
         Leasehold improvements                        4,737              6,930
         Vehicles                                        200                119
                                                 -----------        -----------
                                                      15,592             19,352
         Less: accumulated depreciation              (6,708)            (8,468)
                                                 -----------        -----------
                                                 $     8,884        $    10,884
                                                 ===========        ===========

         Depreciation of property and equipment totaled  $2,012,000,  $3,118,000
         and $3,482,000  for the years ended  December 31, 1995,  1996 and 1997,
         respectively.

5.       OTHER ASSETS

         Other assets consist of the following (in thousands):

                                  December 31,
                                                         ---------------
                                                     1996               1997
                                                  -----------        -----------

Deposits for noncancelable operating leases       $     9,962      $       9,127
Distribution rights, net of accumulated                24,844             23,594
  amortization
Deferred taxes                                          6,999             30,399
Other                                                     868              2,183
                                                  -----------        -----------

                                                  $    42,673        $    65,303
                                                  ===========        ===========

         The $25.0  million  distribution  rights asset is being  amortized on a
         straight-line  basis over its  estimated  useful life of twenty  years.
         Amortization  expense  totaled  $156,000 and  $1,250,000  for the years
         ended December 31, 1996 and 1997, respectively.




                                      -25-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


6.       ACCRUED EXPENSES

         Accrued expenses consist of the following (in thousands):

                                  December 31,
                                                         ---------------
                                                     1996               1997
                                                  -----------        -----------
         Income taxes payable                     $    54,233       $     53,079
         Other taxes payable                            9,194             13,043
         Other accruals                                16,091             30,316
                                                  -----------       ------------
                                                  $    79,518       $     96,438
                                                  ===========       ============

7.       LEASE OBLIGATIONS

         The  Company   leases   office  space  and  computer   hardware   under
         noncancelable  long-term  operating leases. Most leases include renewal
         options  of  up  to  three  years.   Minimum  future   operating  lease
         obligations at December 31, 1997 are as follows (in thousands):


       Year Ending December 31,
                 1998                               $     6,763
                 1999                                     4,242
                 2000                                     2,923
                 2001                                       251
                 2002                                       163
                                                    -----------
     Total minimum lease payments                   $    14,342
                                                    ===========

         Rental expense for operating leases totaled $9,470,000,  $8,260,000 and
         $9,311,000  for the  years  ended  December  31,  1995,  1996 and 1997,
         respectively.

8.       STOCKHOLDERS' EQUITY

         The Company's capital stock consists of Preferred Stock, Class A Common
         Stock and Class B Common Stock.  The shares of Class A Common Stock and
         Class B Common Stock are identical in all  respects,  except for voting
         rights and certain  conversion  rights and  transfer  restrictions,  as
         follows:  (1) each share of Class A Common Stock entitles the holder to
         one vote on matters  submitted to a vote of the Company's  stockholders
         and each share of Class B Common Stock entitles the holder to ten votes
         on each such matter; (2) stock dividends of Class A Common Stock may be
         paid only to holders  of Class A Common  Stock and stock  dividends  of
         Class B Common  Stock  may be paid  only to  holders  of Class B Common
         Stock; (3) if a holder of Class B Common Stock transfers such shares to
         a person other than a permitted transferee, as defined in the Company's
         Certificate   of   Incorporation,   such  shares   will  be   converted
         automatically  into  shares  of Class A Common  Stock;  and (4) Class A
         Common Stock has no conversion rights;  however,  each share of Class B
         Common Stock is convertible  into one share of Class A Common Stock, in
         whole or in part, at any time at the option of the holder.

         Stockholder control
         As of December 31, 1997,  a group of common  stockholders  owned all of
         the  outstanding  shares  of Class B Common  Stock,  which  represented
         approximately  98% of the  combined  voting  rights of all  outstanding
         common  stock.  Accordingly,  these  stockholders,  acting  as a group,
         control the  election of the entire Board of  Directors  and  decisions
         with respect to the Company's  dividend policy, the Company's access to
         capital, mergers or other

                                      -26-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         business  combinations   involving  the  Company,  the  acquisition  or
         disposition  of assets by the  Company and any change in control of the
         Company.

         Equity incentive plans
         Effective November 21, 1996, NSI and the Company implemented a one-time
         distributor equity incentive program.  This program provided for grants
         of options to  selected  distributors  for the  purchase  of  1,605,000
         shares of the Company's  previously  issued Class A Common  Stock.  The
         number of options  each  distributor  ultimately  received was based on
         their performance and productivity through August 31, 1997. The options
         are  exercisable  at a price of $5.75 per share and vested on  December
         31,  1997.  The  related  compensation  expense  was  deferred  in  the
         Company's  financial  statements  and was expensed to the  statement of
         income as distributor stock expense ratably through December 31, 1997.

         The Company recorded compensation expense based upon the best available
         estimate  of the number of shares  that were  expected  to be issued to
         each  distributor  at the  measurement  date,  revised as  necessary if
         subsequent information indicated that actual forfeitures were likely to
         differ from initial  estimates.  Any options forfeited were reallocated
         and resulted in an additional compensation charge.

         As a part of this program,  the Company initially sold an option to NSI
         to purchase shares underlying  distributor options for consideration of
         a $13.1 million  10-year note,  bearing  interest at 6.0% per annum. As
         the  number  of  distributor   stock  options  to  be  issued  to  each
         distributor  was revised  through August 31, 1997, the note  receivable
         from NSI was adjusted to $9.8 million.  It is anticipated that NSI will
         repay this note as  distributors  begin to  exercise  their  options in
         1998.

         Prior to the Offerings,  the Company's stockholders  contributed to NSI
         and other Nu Skin entities  (excluding the Company) 1,250,000 shares of
         the  Company's  Class A  Common  Stock  held by them  for  issuance  to
         employees  of NSI and other Nu Skin  entities  as a part of an employee
         equity incentive plan. Equity incentives  granted or awarded under this
         plan will vest over four years.  Compensation expense related to equity
         incentives  granted to employees of NSI and other Nu Skin  entities who
         perform  services on behalf of the Company  will be  recognized  by the
         Company ratably over the vesting period.

         In January 1994, NSI agreed to grant one of the Company's executives an
         option to purchase 267,500 shares of the Company's Class A Common Stock
         which  became  exercisable  at  the  date  of the  reorganization.  The
         exercise  price of this  option was set at the  estimated  fair  market
         value of this equity interest on the date the option was granted.  This
         executive  exercised  a portion  of this  option and  purchased  16,675
         shares during November 1996.

         1996 Stock Incentive Plan
         During  the year  ended  December  31,  1996,  the  Company's  Board of
         Directors  adopted the Nu Skin Asia Pacific,  Inc. 1996 Stock Incentive
         Plan (the "1996 Stock Incentive  Plan").  The 1996 Stock Incentive Plan
         provides for  granting of stock  awards and options to purchase  common
         stock to  executives,  other  employees,  independent  consultants  and
         directors  of the Company and its  Subsidiaries.  A total of  4,000,000
         shares of Class A Common Stock have been  reserved  for issuance  under
         the 1996 Stock Incentive Plan.

         In November  and December  1996,  the Company  granted  stock awards to
         certain  employees for an aggregate of 109,000 shares of Class A Common
         Stock and in January 1997 the Company granted  additional  stock awards
         to certain  employees in the amount of 41,959  shares of Class A Common
         Stock.  Subsequent  to the granting of these stock  awards  aggregating
         150,959  shares  of Class A Common  Stock,  awards  for  12,413  shares
         lapsed. The Company has recorded deferred  compensation expense related
         to these stock awards and is recognizing  such expense ratably over the
         vesting period.


                                      -27-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------


         In October 1997, the Company  granted 13,500 stock awards,  with a fair
         value of $22.81 per share, to certain employees and directors under the
         1996 Stock Incentive  Plan. Of the 13,500 stock awards  granted,  7,500
         vested  immediately  on the date of grant and 6,000  will vest  ratably
         over a period of three years. The Company recorded compensation expense
         of $170,000 related to the stock awards for the year ended December 31,
         1997.

         In October 1997, the Company also granted  options to purchase  298,500
         shares  of Class A Common  Stock to  certain  employees  and  directors
         pursuant  to the 1996 Stock  Incentive  Plan.  Of the  298,500  options
         granted,  30,000 options vest one day before the 1998 annual meeting of
         stockholders  and 265,500  options  vest  ratably over a period of four
         years. All options granted in 1997 will expire on the tenth anniversary
         of the date of grant.  The  exercise  price of the  options  was set at
         $20.88  per share.  The  Company  has  recorded  deferred  compensation
         expense of  $578,000  related to the options  and is  recognizing  such
         expense ratably over the vesting periods.

         The Company's pro forma net income for the year ended December 31, 1997
         would have been  $93,566,000 if compensation  expense had been measured
         under the fair value method  prescribed  by SFAS 123. The Company's pro
         forma  basic and  diluted  net  income  per  share  for the year  ended
         December  31,  1997 would have been $1.12 and $1.10,  respectively,  if
         compensation expense had been measured under the fair value method.

         The fair value of the  options  granted  during 1997 was  estimated  at
         $10.55 per share as of the date of grant using the Black-Scholes option
         pricing model with the following  assumptions:  risk-free interest rate
         of 6%;  expected  life of 4  years;  expected  volatility  of 46%;  and
         expected dividend yield of 0%.

         Weighted average common shares outstanding
         The following is a reconciliation of the weighted average common shares
         outstanding  for purposes of computing basic and diluted net income per
         share (in thousands):

<TABLE>
<CAPTION>

                                                                  Year Ended December 31,
                                                                 ------------------------
                                                          1995             1996             1997
                                                       ----------       ----------       ----------

<S>                                                      <C>              <C>              <C>
Basic weighted average common shares outstanding         78,645           79,194           83,331
Effect of dilutive securities:
         Stock awards and options                         1,873            1,866            2,040
                                                        -------          -------          -------
Diluted weighted average common shares outstanding       80,518           81,060           85,371
                                                        =======          =======          =======
</TABLE>

         Repurchase of common stock
         In December 1997, the Company  repurchased  1,415,916 shares of Class A
         Common Stock from certain original  stockholders for an aggregate price
         of approximately $20.3 million. Such shares were converted from Class B
         Common  Stock to Class A Common  Stock prior to or upon  purchase,  and
         were repurchased in connection with the entering into of an amended and
         restated stockholders  agreement by the original stockholders providing
         for, among other things,  a one-year  extension of the original lock-up
         provisions applicable to such original stockholders.

9.       INCOME TAXES

         Consolidated  income  before  provision  for income  taxes  consists of
         income earned solely from international  operations.  The provision for
         current and  deferred  taxes for the years ended  December 31, 1996 and
         1997 consists of the following (in thousands):


                                      -28-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------



                                                     1996               1997
                                                  ----------         ----------

         Current
               Federal                            $      331         $    3,332
               State                                      --                127
               Foreign                                56,929             76,553
                                                  ----------         ----------
                                                      57,260             80,012
         Deferred
               Federal                                (1,929)           (24,317)
               State                                      --                (30)
               Foreign                                (2,398)                45
               Change in tax status                   (3,439)                --
                                                  ----------         ----------
               Provision for income taxes         $   49,494         $   55,710
                                                  ==========         ==========

         As a result of the  Company's  reorganization  described in Note 1, the
         Company  is no longer  treated  as an S  corporation  for U.S.  Federal
         income tax  purposes.  Accordingly,  the provision for income taxes for
         the year ended  December 31, 1996  consists of the  following:  (1) the
         cumulative  income tax effect  from  recognition  of the  deferred  tax
         assets at the date of S corporation termination;  (2) the provision for
         income taxes for the period November 20, 1996 through December 31, 1996
         as a U.S. C corporation;  and (3) income taxes in foreign countries for
         the Subsidiaries during the year.

         The  provision  for income  taxes for the year ended  December 31, 1995
         primarily  represents income taxes in foreign countries as U.S. Federal
         income taxes were levied at the stockholder level.

         The  principal  components  of  deferred  tax assets are as follows (in
thousands):


                                                  December 31,     December 31,
                                                      1996             1997
                                                  ------------     ------------

Deferred tax assets:
   Inventory reserve                              $      1,971     $      1,773
   Product return reserve                                1,562            1,559
   Depreciation                                          1,592            1,622
   Foreign tax credit                                    1,234           19,268
   Uniform capitalization                                  763            1,706
   Distributor stock options and employee                  749            6,992
     stock awards
   Accrued expenses not deductible until paid               19            2,115
   Withholding tax                                       4,148            5,692
   Minimum tax credit                                      330            3,555
                                                  ------------     ------------
   Total deferred tax assets                            12,368           44,282
                                                  ------------     ------------

Deferred tax liabilities:
   Withholding tax                                       4,148            5,692
   Exchange gains and losses                               399            1,679
   Other                                                    55              143
                                                  ------------     ------------
   Total deferred tax liabilities                        4,602            7,514
                                                  ------------     ------------

Valuation allowance                                         --           (4,700)
                                                  ------------     ------------
Deferred taxes, net                               $      7,766     $     32,068
                                                  ============     ============

Income taxes paid totaled $4,068,000,  $17,991,000 and $73,654,000 for the years
ended December 31, 1995, 1996 and 1997, respectively.


                                      -29-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------



         The consolidated  statements of income for the years ended December 31,
         1995 and 1996 include a pro forma  presentation  for income taxes which
         would  have  been  recorded  if  the  Company  had  been  taxed  as a C
         corporation for all periods presented.

         A reconciliation  of the Company's pro forma effective tax rate for the
         years ended December 31, 1995 and 1996, and the Company's effective tax
         rate for the year ended  December 31, 1997,  compared to the  statutory
         U.S. Federal tax rate is as follows:


                                                  Year Ended December 31,
                                                 ------------------------
                                              1995         1996         1997
                                           ---------    ---------    ---------

Income taxes at statutory rate                 35.00%       35.00%       35.00%
Foreign tax credit limitation (benefit)         2.69           --         3.14
Non-deductible expenses                          .67          .06          .10
Other                                             --         (.04)        (.94)
                                           ---------    ---------    ---------

                                               38.36%       35.02%       37.30%
                                           =========    =========    =========


10.      FINANCIAL INSTRUMENTS

         The Company's  Subsidiaries  enter into significant  transactions  with
         each other,  NSI and third parties which may not be  denominated in the
         respective  Subsidiaries'  functional currencies.  The Company seeks to
         reduce  its  exposure  to  fluctuations  in foreign  exchange  rates by
         creating  offsetting  positions  through  the use of  foreign  currency
         exchange contracts and through  intercompany loans of foreign currency.
         The  Company  does not use such  financial  instruments  for trading or
         speculative  purposes.  The  Company  regularly  monitors  its  foreign
         currency risks and periodically  takes measures to reduce the impact of
         foreign exchange fluctuations on the Company's operating results. Gains
         and losses on foreign currency forward contracts and intercompany loans
         of foreign  currency  are  recorded as other  income and expense in the
         consolidated statements of income.

         At  December  31,  1995,  the Company  held  foreign  currency  forward
         contracts with notional  amounts totaling $1.0 million to hedge foreign
         currency items. There were no significant  estimated  unrealized losses
         on  these  contracts.  These  contracts  all had  maturities  prior  to
         December  31,  1996.  The  Company  did not hold any  foreign  currency
         forward  contracts  at December 31,  1996.  At December  31, 1997,  the
         Company held foreign currency  forward  contracts with notional amounts
         totaling  approximately  $51.0 million to hedge foreign currency items.
         These  contracts all have  maturities  through August 1998.  During the
         year ended  December  31,  1997,  the Company  entered into and held to
         maturity  foreign  currency  forward  contracts  with notional  amounts
         totaling approximately $34.0 million. The Company recorded realized and
         unrealized net gains on its forward contracts totaling $5.6 million for
         the year ended December 31, 1997.

         At December 31, 1997,  the  intercompany  loan from Nu Skin Japan to Nu
         Skin  Hong  Kong  totaled  approximately  $92.0  million.  The  Company
         recorded unrealized exchange gains totaling $7.8 million resulting from
         the intercompany loan for the year ended December 31, 1997.


                                      -30-
<PAGE>

Nu Skin Asia Pacific, Inc.
Notes to Consolidated Financial Statements
- --------------------------------------------------------------------------------

11.      COMMITMENTS AND CONTINGENCIES

         The  Company is  subject  to  governmental  regulations  pertaining  to
         product  formulation,   labeling  and  packaging,  product  claims  and
         advertising and to the Company's direct selling system.  The Company is
         also subject to the  jurisdiction of numerous  foreign tax authorities.
         These  tax  authorities   regulate  and  restrict   various   corporate
         transactions,  including intercompany  transfers.  The Company believes
         that the tax  authorities  in Japan  and South  Korea are  particularly
         active in challenging the tax structures and intercompany  transfers of
         foreign  corporations.  Any assertions or determination that either the
         Company,  NSI or any of NSI's  distributors  is not in compliance  with
         existing statutes,  laws, rules or regulations could potentially have a
         material adverse effect on the Company's  operations.  In addition,  in
         any country or jurisdiction,  the adoption of new statutes, laws, rules
         or regulations or changes in the  interpretation of existing  statutes,
         laws, rules or regulations  could have a material adverse effect on the
         Company  and its  operations.  Although  management  believes  that the
         Company is in compliance,  in all material respects, with the statutes,
         laws, rules and regulations of every jurisdiction in which it operates,
         no assurance can be given that the Company's compliance with applicable
         statutes, laws, rules and regulations will not be challenged by foreign
         authorities or that such  challenges  will not have a material  adverse
         effect on the Company's  financial position or results of operations or
         cash flows.

12.      SUBSEQUENT EVENTS

         In February  1998,  the Company  reached an  agreement  in principle to
         acquire  NSI  and  Nu  Skin  affiliated   entities  throughout  Europe,
         Australia  and New Zealand (the "NSI  Acquisition")  for  approximately
         $180 million in assumed  liabilities and $70 million in preferred stock
         that is  anticipated  to  convert  to  common  stock  upon  stockholder
         approval.  In addition,  contingent on meeting specific earnings growth
         benchmarks,  the  Company  will pay up to $25  million in cash per year
         over  four  years  to the  selling  stockholders.  The  agreement  also
         provides  that if the assumed  liabilities  do not equal or exceed $180
         million, the Company will pay to the selling stockholders in cash or in
         the form of promissory  notes the  difference  between $180 million and
         the assumed liabilities.

         The NSI  Acquisition  is expected to be  accounted  for by the purchase
         method of accounting,  except for the portion of the acquired  entities
         under the common control of a group of stockholders, which portion will
         be accounted  for in a manner  similar to a pooling of  interests.  The
         common control group is comprised of the  stockholders  of NSI that are
         immediate family members.


                                      -31-



Exhibit 21.1

                              List of Subsidiaries

NU SKIN JAPAN COMPANY,  LIMITED - a domesticated  Delaware corporation with dual
residence in the United States and Japan.

NU SKIN TAIWAN, INC. - a Utah corporation operating in Taiwan through a branch.

NU SKIN KOREA, INC. - a domesticated Delaware corporation with dual residence in
the United States and South Korea.

NU SKIN PERSONAL CARE (THAILAND) LIMITED - a domesticated  Delaware  corporation
with dual residence in the United States and Thailand.

NU SKIN PHILIPPINES,  INC. - a Delaware corporation operating in the Philippines
through a branch.

N INTERNATIONAL, INC. - a Delaware corporation.


<TABLE> <S> <C>


<ARTICLE>                     5
<LEGEND>
This  schedule  contains  summary  financial   information  extracted  from  the
financial  statements  as of and for the year  ended  December  31,  1997 and is
qualified in its entirety by reference to such financial statements.)
</LEGEND>
<MULTIPLIER>                                     1,000
       
<S>                                           <C>
<PERIOD-TYPE>                                     Year
<FISCAL-YEAR-END>                          DEC-31-1997
<PERIOD-END>                               DEC-31-1997
<CASH>                                         166,305
<SECURITIES>                                         0
<RECEIVABLES>                                    9,585
<ALLOWANCES>                                         0
<INVENTORY>                                     52,448
<CURRENT-ASSETS>                               276,262
<PP&E>                                          19,352
<DEPRECIATION>                                   8,468
<TOTAL-ASSETS>                                 352,449
<CURRENT-LIABILITIES>                          174,921
<BONDS>                                              0
                                0
                                          0
<COMMON>                                            82
<OTHER-SE>                                     177,446
<TOTAL-LIABILITY-AND-EQUITY>                   352,449
<SALES>                                        890,548
<TOTAL-REVENUES>                               890,548
<CGS>                                          248,367
<TOTAL-COSTS>                                  751,918
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                   0
<INCOME-PRETAX>                                149,356
<INCOME-TAX>                                    55,710
<INCOME-CONTINUING>                             93,646
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    93,646
<EPS-PRIMARY>                                     1.12
<EPS-DILUTED>                                     1.10
        


</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission