<TABLE> <S> <C>
<ARTICLE> 5
<LEGEND>
Kids Stuff, Inc.
Exhibit 27
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED FINANCIAL STATEMENTS AND RELATED FOOTNOTES THERETO, OF KIDS STUFF,
INC.
</LEGEND>
<S> <C>
<PERIOD-TYPE> 6-mos
<FISCAL-YEAR-END> dec-31-2000
<PERIOD-END> jun-30-2000
<CASH> 0
<SECURITIES> 0
<RECEIVABLES> 219,268
<ALLOWANCES> 0
<INVENTORY> 1,953,521
<CURRENT-ASSETS> 3,240,757
<PP&E> 3,159,526
<DEPRECIATION> 279,357
<TOTAL-ASSETS> 7,777,456
<CURRENT-LIABILITIES> 3,076,986
<BONDS> 0
<COMMON> 3,625
0
5,460
<OTHER-SE> 2,773,322
<TOTAL-LIABILITY-AND-EQUITY> 7,777,456
<SALES> 7,978,678
<TOTAL-REVENUES> 7,978,678
<CGS> 4,710,879
<TOTAL-COSTS> 7,442,962
<OTHER-EXPENSES> 1,481,899
<LOSS-PROVISION> 0
<INTEREST-EXPENSE> 61,560
<INCOME-PRETAX> (1,007,743)
<INCOME-TAX> 0
<INCOME-CONTINUING> (1,007,743)
<DISCONTINUED> 0
<EXTRAORDINARY> 0
<CHANGES> 0
<NET-INCOME> (1,007,743)
<EPS-BASIC> (0.31)
<EPS-DILUTED> (0.31)
</TABLE>