SNOWBALL COM INC
S-8, 2000-09-12
COMPUTER PROCESSING & DATA PREPARATION
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    As filed with the Securities and Exchange Commission on September 11, 2000
                                                       Registration No. 333-
================================================================================
                                 UNITED STATES

                      SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549

                                   FORM S-8

            REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933

                              SNOWBALL.COM, INC.
            (Exact Name of Registrant as Specified in Its Charter)


              Delaware                                         94-3316902
     (State or Other Jurisdiction                           (I.R.S. Employer
   of Incorporation or Organization)                       Identification No.)

                   250 Executive Park Boulevard, Suite 4000
                       San Francisco, California 94134
         (Address of Principal Executive Offices, including Zip Code)

          Non-Plan Restricted Stock Purchase Agreements of Registrant
                           (Full Title of the Plans)

                               James R. Tolonen
              Chief Operating Officer and Chief Financial Officer
                              Snowball.com, Inc.
                   250 Executive Park Boulevard, Suite 4000
                       San Francisco, California 94134
                                (415) 508-2000
           (Name, Address and Telephone Number of Agent for Service)

                                  Copies to:

                          Robert B. Dellenbach, Esq.
                             Darren L. Nunn, Esq.
                              Fenwick & West LLP
                              275 Battery Street
                       San Francisco, California 94111

<TABLE>
<CAPTION>
                                             CALCULATION OF REGISTRATION FEE
----------------------------------------------------------------------------------------------------------------------------
                                                                   Proposed                Proposed
                                                Amount             Maximum                 Maximum            Amount of
                                                to be          Offering Price Per      Aggregate Offering    Registration
Title of Securities to be Registered          Registered            Share (1)               Price                 Fee
----------------------------------------------------------------------------------------------------------------------------
<S>                                           <C>               <C>                     <C>                    <C>
Common Stock, $0.001 par value                2,378,021                  $ 2.63             $ 6,254,195          $ 1,651
</TABLE>

(1) Estimated as of September 5, 2000 pursuant to Rule 457(c) solely for the
purpose of calculating the registration fee, based on the average of the high
and low prices of the Registrant's common stock as reported by the Nasdaq
National Market on September 5, 2000.

<PAGE>

--------------------------------------------------------------------------------

                                   PROSPECTUS

--------------------------------------------------------------------------------

                               2,378,021 Shares

                              SNOWBALL.COM, INC.

                                 Common Stock

                           _________________________


The 2,378,021 shares of common stock covered by this prospectus were previously
issued by Snowball pursuant to non-plan restricted stock purchase agreements.
These shares may be offered and sold over time by the stockholders named in this
prospectus under the heading "Selling Stockholders," by their pledgees or
donees, or by other transferees that receive the shares in transfers other than
public sales.

Each selling stockholder may sell his Snowball shares in the open market at
prevailing market prices, or in private transactions at negotiated prices.  He
may sell the shares directly, or may sell them through underwriters, brokers or
dealers.  Underwriters, brokers, or dealers may receive discounts, concessions
or commissions from the selling stockholders or from the purchaser, and this
compensation might be in excess of the compensation customary in the type of
transaction involved.  See "Plan of Distribution."

We will not receive any of the proceeds from the sale of these shares.

Our common stock currently trades on the Nasdaq National Market under the symbol
"SNOW."  The last reported sale price on September 5, 2000, was $2.69 per share.

                           _________________________

Investing in our common stock involves risks. See "Risk Factors" beginning on
page 3.

                           _________________________

These securities have not been approved or disapproved by the Securities and
Exchange Commission or any state securities commission nor has the Securities
and Exchange Commission or any state securities commission passed upon the
accuracy or adequacy of this prospectus. Any representation to the contrary is a
criminal offense.

              The date of this Prospectus is September 11, 2000.

                           _________________________

   In connection with this offering, no dealer, salesperson or other person is
authorized to give any information or to make any representation not contained
in this prospectus. If information is given or representations are made, you may
not rely on that information or those representations as having been authorized
by us.  This prospectus is neither an offer to sell nor a solicitation of an
offer to buy any securities other than those registered by this prospectus, nor
is it an offer to sell or a solicitation of an offer to buy securities where an
offer or solicitation would be unlawful.  You may not imply from the delivery of
this prospectus, nor from any sale made under this prospectus, that our affairs
are unchanged since the date of this prospectus or that the information
contained in this prospectus is correct as of any time after the date of this
prospectus.

<PAGE>

                               TABLE OF CONTENTS

                                 ____________

<TABLE>
<S>                                                                         <C>
Prospectus Summary........................................................   2
Risk Factors..............................................................   5
Use of Proceeds...........................................................  13
Dilution..................................................................  13
Selling Stockholders......................................................  14
Plan of Distribution......................................................  15
Legal Matters.............................................................  17
Incorporation of Documents by Reference...................................  17
</TABLE>

                                 ____________

   This prospectus includes forward-looking statements within the meaning of
Section 27A of the Securities Act of 1933 and Section 21E of the Securities
Exchange Act of 1934.  When used in this prospectus, the words "anticipate,"
"believe," "continue," "could," "estimate," "expect," "intend," "may," "plan,"
"potential," "predict," "should" or "will" or similar expressions identify
certain of such forward-looking statements.  Although we believe that our plans,
intentions and expectations reflected in such forward-looking statements are
reasonable, we cannot assure you that such plans, intentions or expectations
will be achieved.  Actual results, performance or achievements could differ
materially from those contemplated, expressed or implied by the forward-looking
statements contained in this prospectus. Important factors that could cause
actual results to differ materially from our forward-looking statements are set
forth in this prospectus, including under the heading "Risk Factors."  These
factors are not intended to represent a complete list of the general or specific
factors that may affect us. It should be recognized that other factors,
including general economic factors and business strategies, may be significant,
presently or in the future, and the factors set forth herein may affect us to a
greater extent than indicated.  All forward-looking statements attributable to
us or persons acting on our behalf are expressly qualified in their entirety by
the cautionary statements set forth herein. Except as required by law, we
undertake no obligation to update any forward-looking statement, whether as a
result of new information, future events or otherwise.

   Unless the context otherwise requires, the terms "we," "our," "us," "the
Company" and "Snowball" refer to Snowball.com, Inc., a Delaware corporation.

                                 ____________

                                       2
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                              PROSPECTUS SUMMARY

  This summary highlights information contained elsewhere in this prospectus and
does not contain all the information you should consider before buying shares in
this offering.  You should read the entire prospectus carefully.

                              Snowball.com, Inc.

  We operate a network of destination web sites that offer content, community
and commerce to the Internet generation, or Generation i. We view Generation i
as individuals between the ages of 13 and 30 who consider the Internet to be an
integral part of their daily lives. The United States Census Bureau estimates
that there were 67.9 million individuals in this age group in 1999, and those
individuals between the ages of 15 and 24 had an aggregate mean income of $302.4
billion in 1998. We serve this group by providing its members with current
content, relevant services, a forum for interacting with one another and
carefully selected merchandise.  Our primary sources of revenue are selling
advertising, sponsorships, marketing programs, and commerce partnerships to
companies who wish to reach Generation i for branding or selling their products
and services.

     From our inception in January 1997 through December 1998, we operated as
independent divisions of Imagine Media, Inc.  During this period, we focused our
operating activities primarily on the creation of our IGN, ChickClick and
PowerStudents networks; the development of relationships with web content
partners or "affiliates" to expand our content and community offerings; and the
generation of revenue from advertising sales.  We were incorporated as an
independent company in Delaware in January 1999 as Affiliation, Inc. and changed
our name to Affiliation Networks, Inc. in February 1999. We then changed our
name to Snowball.com, Inc. in September 1999.

     In addition to the creation of our own web site content, our relationships
with our affiliates are an important part of our business model.  By adding new
affiliates to our networks, we are able to gain new content and increase the
consolidated page views of our networks.  We typically enter into agreements
with affiliates for periods of between six months and five years.  These
agreements offer affiliates revenue opportunities and a package of integrated
marketing services and support in exchange for the integration of their site and
audience into our network and the use of their site for advertising, promotions
and sponsorships.  Typically, we pay affiliates a portion of the revenue
generated from advertising, promotions and sponsorships run on their pages, and
in some cases, we pay minimum guaranteed payments.

     Since our inception, we have acquired some of our affiliates.  We
anticipate that we may acquire additional affiliates and selected assets of
affiliates in the future.

  Our operating activities to date have been focused on developing the quality
of our content and services; expanding our audience and the usage of our
services; establishing relationships with users, affiliates and the companies
who want to reach this large web-centric audience; building sales momentum and
marketing our networks and Snowball brands; developing our computer software and
hardware infrastructure; recruiting personnel; and raising capital.

  According to Media Metrix, our networks attracted over 7.2 million unique
visitors in June 2000, making us the 26/th/ highest-trafficked properties, or
networks of affiliated web sites, on the Internet and, we believe, one of the
leading online destinations for Generation i. Additionally, based on the same
Media Metrix data, visitors spent more time per day during that period on our
network than on all but 11 other properties among the top 50 properties. As of
June 30, 2000, we had over six million registered users.

  Our principal executive offices are located at 250 Executive Park Boulevard,
Suite 4000, San Francisco, California 94134 and our telephone number is (415)
508-2000.

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<PAGE>

                                 The Offering

  Each of the shares that may be offered under this prospectus were issued by us
pursuant to restricted stock purchase agreements.  These shares are being
offered on a continuous basis under Rule 415 of the Securities Act.

  Common stock that may be offered by selling stockholders..........  2,378,021

  Common stock outstanding after this offering...................... 37,480,400*

  Use of proceeds.............................. we will not receive any proceeds

  ______________
  *Based on the number of shares outstanding as of July 31, 2000.

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<PAGE>

                                 RISK FACTORS

  You should carefully consider the risks and uncertainties described below and
the other information in this prospectus before making an investment decision.
These risks and uncertainties could cause our future results to differ
materially from those expressed or implied in forward-looking statements made by
us.  The risks and uncertainties described below are not the only ones we face.
Additional risks and uncertainties not presently known to us or that we
currently deem immaterial may impair our business operations.  If any of the
following actually occurs, our business, our financial condition and the results
of our operations could be seriously harmed, the trading price of our common
stock could decline and you might lose all or part of your investment.

                         Risks Related to Our Business

Our business model is unproven and may fail.

We have a limited operating history upon which you can evaluate our business
model and prospects and the merits of investing in our stock. If our business
model proves to be unsuccessful, the trading price of our stock will fall.  Our
IGN, ChickClick and PowerStudents networks began operating as divisions of
Imagine Media in March 1997, February 1998 and August 1998, respectively. We
were incorporated in January 1999, and Imagine Media contributed the IGN,
ChickClick and PowerStudents assets to us in February 1999.  Accordingly, our
prospects and the merits of investing in our stock must be considered in light
of the risks, expenses and difficulties frequently encountered by companies in
their early stage of development, particularly companies in new and rapidly
evolving markets such as Internet content and services. In particular, we are
implementing an evolving and unpredictable business model.  Our business model
is unproven and may fail, which could harm our business and diminish the value
of your investment.

Our quarterly revenue and operating results may fluctuate in future periods and
we may fail to meet expectations, which may reduce the trading price of our
common stock.

We cannot forecast our revenue and operating results with precision,
particularly because our products and services are relatively new and our
prospects uncertain. If revenue in a particular period does not meet
expectations, it is likely that we will be unable to adjust our level of
expenditures significantly for the same period. If our operating results fail to
meet expectations, the trading price of our common stock would decline. We
believe that period-to-period comparisons are not meaningful and are not
indicative of future performance. We anticipate that the results of our
operations will fluctuate significantly in the future as a result of a variety
of factors, including the long sales cycle we face selling advertising and
promotions, seasonal trends in Internet usage, advertising placements and e-
commerce, and other factors discussed in this section. Approximately half of our
revenue is generated from Internet-oriented companies that may experience
greater variability in advertising spending. As a result, it is likely that in
some future quarters or years our results of operations will fall below the
expectations of securities analysts or investors, which would cause the trading
price of our common stock to decline.

We have a history of losses and expect to incur substantial net losses for the
foreseeable future.

We have incurred net losses since the formation of our business in January 1997.
At June 30, 2000, we had an accumulated deficit of approximately $79 million.
We may increase our operating expenses to expand our affiliate base, develop
additional networks, expand our sales and marketing operations, hire more
salespersons, increase our marketing and promotional activities, develop and
upgrade our technology and purchase equipment and leasehold improvements for our
operations and network infrastructure.  We also may incur costs relating to the
acquisition of content, other businesses or technologies.  We may not generate
sufficient revenue to offset these expenditures.  As a result, we expect to
incur significant operating losses on a quarterly basis for the foreseeable
future, and may never be profitable.  Even if we do achieve profitability, we
might not be able to sustain profitability on a quarterly or annual basis in the
future.

If we fail to maintain our relationships with affiliates, or incorporate new
affiliates into our networks on a timely basis, our revenue will decline.

We derive revenue primarily from advertisers who pay us to advertise on our
networks because our networks attract a large number of visitors.  We rely upon
our affiliates to generate a significant portion of the content that attracts
visitors to our networks.  If we lose these affiliates and cannot replace them
with affiliates having comparable traffic patterns and

                                       5
<PAGE>

user demographics, or if we fail to maintain or add affiliates to our networks
on a timely basis, we will lose revenue. We could lose an affiliate if it were
to:

  .  terminate or fail to renew its affiliate agreement with us;
  .  be acquired by or otherwise form a relationship with one of our
     competitors;
  .  demand from us a greater portion of revenue derived from advertisements
     placed on its web sites; or
  .  seek to require us to make payments for access to its web sites.

During the first half of 2000, the loss of affiliates did not have a significant
impact on our revenue because during the same period we entered into agreements
with new affiliates.  We cannot assure you, however, that we will not lose a
major affiliate in the future, which could cause our revenue to decline.  We
also must continue to identify potential new affiliates to ensure that we keep
pace with the changing interests, styles, trends and preferences of Generation
i.  Web sites targeting Generation i might not continue to emerge at their
current pace or at all.  Moreover, we may be unable to identify potential new
affiliates as they emerge or to negotiate affiliate agreements with potential
new affiliates on a timely basis.  In addition, we will likely face increasing
competition for the content and services provided by current or potential
affiliates.  If we fail to continue to identify and enter agreements with
potential new affiliates on a timely basis, our networks may lose their
relevance to Generation i, we will lose advertising and promotional
opportunities and our revenue will decline.

If our IGN network is unsuccessful, our revenue will decline substantially.

We rely upon IGN for a substantial portion of our traffic and advertising
revenue.  IGN is a network of web sites that provide information and
entertainment to Generation i men.  IGN accounted for approximately 73% of our
consolidated page views in June 2000, approximately 18% of our registered users
as of June 30, 2000 and a substantial portion of our revenue for the three
months ended June 30, 2000.  If we are unable to anticipate changes in the
interests, styles, trends or preferences of the audience targeted by IGN, if we
are unable to maintain our relationship with affiliates of IGN or incorporate
new affiliates into the IGN network on a timely basis or if IGN otherwise loses
traffic, our ability to generate advertising revenue would be impeded to an even
greater extent than if any of those events occurred with respect to any of our
other networks.

If our advertising, commerce partnership and marketing arrangements are
terminated or are not renewed, our revenue will decline.

To date, we have derived a substantial portion of our revenue from a small
number of advertising and marketing customers.  We expect that this will
continue during the early stages of our development and may continue
indefinitely.  If our arrangements with these customers are terminated or are
not renewed, our revenue will decline.  In addition, many of our advertising and
marketing customers enter into agreements with us that have a term of less than
six months, and one or more of our material advertising agreements has a six-
month term.  As a result, our customers could cancel these agreements, change
their advertising expenditures or buy advertising from our competitors on
relatively short notice and without penalty.  Because we expect to derive a
large portion of our future revenue from advertising and marketing arrangements,
these short-term agreements expose us to competitive pressures and potentially
severe fluctuations in our financial results.

If we fail to perform in accordance with the terms of our advertising
agreements, we will lose revenue.

Our advertising agreements typically provide for minimum performance levels,
such as click-throughs by web users or impressions. If we fail to perform in
accordance with these terms, we typically have to provide free advertising to
the customer until the minimum level is met, causing us to lose revenue and/or
incur additional costs. In addition, we occasionally guarantee the availability
of advertising space in connection with promotion arrangements and content
agreements and often guarantee exclusive placement on our network for our
largest customers, which precludes us from permitting certain competitors of
these customers to offer products and services on our network that are similar
to those offered by our exclusive customers.  If we cannot fulfill the
guarantees we make to our customers, or if we lose potential customers whose
advertisements, sponsorships and promotions conflict with those of other
customers, we will lose revenue and our future growth may be impeded.

                                       6
<PAGE>

If we do not continue to attract and retain users we may not be able to compete
successfully for advertisers and commerce partners, which would cause our
revenue to decline.

We currently derive substantially all of our revenue from advertisers and
commerce partners who pay us to advertise on our networks, and our business
model depends in part on increasing the amount of this revenue. The market for
advertising revenue is highly competitive.  We must continue to attract and
retain users to compete successfully for advertising revenue.  If we fail to
attract and retain more users, our revenue will decline.  Many of our current
competitors, as well as a number of potential new competitors, have
significantly greater editorial, financial, technical, marketing, sales and
other resources than we do.  Our competitors may develop content and service
offerings that are superior to ours or achieve greater market acceptance than
ours.  Moreover, if our content and service offerings fail to achieve success in
the short term, we could suffer an insurmountable loss in market share and brand
acceptance.

Technical problems with either our internal or our outsourced computer and
communications systems could interrupt our service, resulting in decreased
customer satisfaction, the possible loss of users and advertisers and a decline
in revenue.

Our operations depend on our ability to maintain our computer systems and
equipment in effective working order.  Our web sites must accommodate a high
volume of traffic and deliver frequently updated information. Any sustained or
repeated system failure or interruption would reduce the attractiveness of our
web sites to customers and advertisers and could cause us to lose users and
advertisers to our competitors. This would cause our revenue to decline. In
addition, interruptions in our systems could result from the failure of our
telecommunications providers to provide the necessary data communications
capacity in the time frame we require. Unanticipated problems affecting our
systems have caused interruptions from time to time in the past, and could cause
interruptions in the future, slower response times and interruptions in our
services. Our web sites reside on computer systems located in the San Francisco
Bay area. Fire, earthquakes, power loss, water damage, telecommunications
failures, vandalism and other malicious acts, and similar unexpected adverse
events, may damage our computer systems and interrupt service. Our computer
system's continuing and uninterrupted performance is critical to our success.
Our insurance policies may not adequately compensate us for any losses that may
occur due to any failures or interruptions in our systems.

If we lose key personnel or are unable to hire additional qualified personnel,
or if our management team is unable to perform effectively, we will not be able
to implement our business strategy or operate our business effectively.

Our success depends upon the continued services of our senior management and
other key personnel, many of whom would be difficult to replace.  The loss of
any of these individuals would adversely affect our ability to implement our
business strategy and to operate our business effectively.  In particular, the
services of Mark Jung, our chief executive officer, would be difficult to
replace. None of our officers or key employees is bound by an employment
agreement, nor do we have "key person" life insurance policies covering any of
these individuals.  Our success also depends upon our ability to continue to
attract, retain and motivate skilled employees. Competition for employees in our
industry is intense, especially in the San Francisco Bay area. We believe that
there are only a limited number of persons with the requisite skills to serve in
many key positions and it is becoming increasingly difficult to hire, retain and
motivate these persons.  We have in the past experienced, and we expect to
continue to experience, difficulty in hiring and retaining skilled employees
with appropriate qualifications.  Competitors and others have in the past
attempted, and may in the future attempt, to recruit our employees.  We believe
that we will incur increasing salaries, benefits and recruiting expenses because
of the difficulty in hiring and retaining employees.  Finally, our success
depends on the ability of our management to perform effectively, both
individually and as a group. Some members of our management team have been
working together for less than one year.  Richard Boyce, was hired as our
President of the Networks in March 2000.  If our management is unable to operate
effectively in their respective roles or as a team, we will not be able to
implement our business strategy or operate our business effectively.

Our failure to manage growth effectively could result in our inability to
operate our business effectively.

We have rapidly and significantly expanded our operations and anticipate that
further expansion will be required to address potential market opportunities. If
we fail to manage this expansion effectively, we will be unable to operate our
business effectively. Since our incorporation in January 1999 to June 30, 2000,
our business grew from approximately 40 employees to 340 employees. This rapid
growth has placed, and we expect it to continue to place, a significant strain

                                       7
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on our management, operational and financial resources. As part of this growth,
we will have to implement new operational and financial systems, procedures and
controls and expand, combine or eliminate existing networks and organizational
structures.

Our prospects for obtaining additional financing, if required, are uncertain and
failure to obtain needed financing would limit our operations and might cause
our business to fail.

Our operating history is too brief for us to know with certainty whether our
cash reserves and any cash flows from operations or financing will be sufficient
to fund our operations.  We expect to need to raise additional funds based upon
our estimates of revenue, expense, working capital and capital expenditure
requirements, or if we are required to respond to unforeseen technological or
marketing hurdles or if we choose to take advantage of unanticipated
opportunities.  If adequate funds are not available to satisfy either short- or
long-term capital requirements, we might be required to limit our operations
significantly and our business might fail.  Additional financing might not be
available when required. Our future capital requirements are dependent upon many
factors, including:

  .  the rate at which we expand our sales and marketing operations;
  .  the amount and timing of fees paid to affiliates;
  .  the amount and timing of leasehold improvements and capital equipment
     purchases;
  .  the extent to which we expand our content and service offerings;
  .  the extent to which we develop and upgrade our technology and data network
     infrastructure;
  .  the response of competitors to our content and service offerings; and
  .  the willingness of advertisers to become or remain our customers.

Additional financings could disadvantage our existing stockholders.

If additional funds are raised through the issuance of equity securities, the
percentage ownership of our stockholders would be reduced and the value of their
investments might decline.  In addition, any new securities issued might have
rights, preferences or privileges senior to those securities held by our
stockholders. If we raise additional funds through the issuance of debt, we
might become subject to restrictive covenants.

If we are unable to identify or successfully integrate potential acquisitions
and investments, we may not grow as planned, our expenses may increase and our
management's attention may be diverted from the operation of our business.

Since our incorporation, we have acquired several businesses or the selected
assets of other businesses and our growth strategy includes acquiring or making
investments in complementary businesses, products, services or technologies in
the future.  If we are unable to identify suitable acquisition or investment
candidates we will not grow as planned.  Even if we do identify suitable
candidates, we might not be able to make acquisitions or investments on
commercially acceptable terms and on a timely basis.  If we buy a business, we
could have difficulty in assimilating that company's personnel, operations,
products, services or technologies into ours.

We may have to litigate to protect our intellectual property rights, or to
defend claims that we have infringed the rights of others, which could subject
us to significant liability and be time consuming and expensive.

Our success depends significantly upon our copyrights, trademarks, service
marks, trade secrets, technology and other intellectual property rights.  The
steps we have taken to protect our intellectual property may not be adequate and
third parties may infringe or misappropriate our intellectual property.  If this
occurs, we may have to litigate to protect our intellectual property rights.
These difficulties could disrupt our ongoing business, increase our expenses and
distract our management's attention from the operation of our business.  We have
not applied for the registration of all of our trademarks and service marks, and
effective trademark, service mark, copyright and trade secret protection may not
be available in every country in which our content, services and products are
made available online.  If we were prevented from using our trademarks, we would
need to re-implement our web sites and rebuild our brand identity with our
customers, users and affiliates.  This would increase our operating expenses
substantially.  Companies frequently resort to litigation regarding intellectual
property rights.  From time to time, we have received, and we may in the future
receive, notices of claims of infringement of other parties' proprietary rights.
We may have to litigate to defend claims that we

                                       8
<PAGE>

have infringed the intellectual properly rights of others. Any claims of this
type could subject us to significant liability, be time-consuming and expensive,
divert management's attention, require the change of our trademarks and the
alteration of content, require us to redesign our web sites or services or
require us to pay damages or enter into royalty or licensing agreements. These
royalty or licensing agreements, if required, might not be available on
acceptable terms or at all. If a successful claim of infringement were made
against us and we could not develop non-infringing intellectual property or
license the infringed or similar intellectual property on a timely and cost-
effective basis, we might be unable to continue operating our business as
planned.

We have adopted anti-takeover defenses that could delay or prevent an
acquisition of our company, even an acquisition that would be beneficial to our
stockholders.

Our board of directors has the authority to issue up to 5,000,000 shares of
preferred stock. Issuance of the preferred stock would make it more difficult
for a third party to acquire a majority of our outstanding voting stock, even if
doing so would be beneficial to our stockholders.  Without any further vote or
action on the part of the stockholders, the board of directors has the authority
to determine the price, rights, preferences, privileges and restrictions of the
preferred stock.  This preferred stock, if issued, might have conversion rights
and other preferences that work to the disadvantage of the holders of common
stock.  Our certificate of incorporation, bylaws and equity compensation plans
include provisions that may deter an unsolicited offer to purchase Snowball.
These provisions, coupled with the provisions of the Delaware General
Corporation Law, may delay or impede a merger, tender offer or proxy contest
involving Snowball. Furthermore, our board of directors has been divided into
three classes, only one of which will be elected each year.  Directors will only
be removable by the affirmative vote of at least 66 2/3% of all classes of
voting stock.  These factors may further delay or prevent a change of control of
Snowball and may be detrimental to our stockholders.

                         Risks Related to Our Industry

Since our revenue is derived primarily from selling advertisements, our revenue
might decline and we might not grow if advertisers do not continue or increase
their usage of the Internet as an advertising medium.

In the past, we have derived, and we expect to continue to derive in the future,
substantially all of our revenue from selling advertisements.  However, the
prospects for continued demand and market acceptance for Internet marketing
solutions are uncertain.  If advertisers do not continue or increase their usage
of the Internet, our revenue might decline or we might not grow.  Most
advertising agencies and potential advertisers, particularly local advertisers,
have only limited experience advertising on the Internet and may not devote a
significant portion of their advertising expenditures to Internet advertising.
Moreover, advertisers that have traditionally relied on other advertising media
may not advertise on the Internet.  In addition, advertising on the Internet is
at a much earlier stage of development in international markets than it is in
the United States and may not fully develop in these markets.  As the Internet
evolves, advertisers may find Internet advertising to be a less attractive or
effective means of promoting their products and services relative to traditional
methods of advertising and may not continue to allocate funds for Internet
advertising.  Many historical predictions by industry analysts and others
concerning the growth of the Internet as a commercial medium have overstated the
growth of the Internet and should not be relied upon.  This growth may not occur
or may occur more slowly than estimated.

There can be no assurance that customers will continue to purchase advertising
on our web pages, or that market prices for web-based advertising will not
decrease due to competitive or other factors.  In addition, if a large number of
Internet users use filter software programs that limit or remove advertising
from the user's monitor, advertisers may choose not to advertise on the
Internet.  Moreover, there are no widely accepted standards for the measurement
of the effectiveness of Internet advertising, and standards may not develop
sufficiently to support Internet advertising as a significant advertising
medium.

Our ability to implement our business strategy and our ultimate success depend
on continued growth in the use of the Internet and the ability of the Internet
infrastructure to support this growth.

Our business strategy depends on continued growth in the use of the Internet and
increasing the number of users who visit our networks.  A decrease in the growth
of web usage, particularly usage by Generation i, would impede our ability to
implement our business strategy and our ultimate success.  If the Internet
continues to experience significant growth in

                                       9
<PAGE>

the number of users, frequency of use and amount of data transmitted, the
Internet infrastructure might not be able to support the demands placed on it or
the performance or reliability of the Internet might be adversely affected. Web
sites have experienced interruptions in service as a result of outages and other
delays occurring throughout the Internet network infrastructure. If these
outages or delays occur frequently in the future, Internet usage, as well as the
usage of our web sites, could grow more slowly than expected or decline.
Security and privacy concerns may also slow growth. Because our revenue
ultimately depend upon Internet usage generally as well as on our web sites, our
business may suffer as a result of retarded or declining growth.

We might have to expend significant capital or other resources to protect our
networks from unauthorized access, computer viruses and other disruptive
problems.

Internet and online service providers have in the past experienced, and may in
the future experience, interruptions in service as a result of the accidental or
intentional actions of Internet users, current and former employees or others.
We might be required to expend significant capital or other resources to protect
against the threat of security breaches or to alleviate problems caused by such
breaches.  Nevertheless, security measures that we implement might be
circumvented.  Eliminating computer viruses and alleviating other security
problems may also require interruptions, delays or cessation of service to users
accessing web pages that deliver our content and services.  In addition, a party
who circumvents our security measures could misappropriate proprietary
information or cause interruptions in our operations.

We may be sued regarding privacy concerns, subjecting us to significant
liability and expense.

If third parties were able to penetrate our network security or otherwise
misappropriate our users' personal information or credit card information, we
could be subject to significant liability and expense.  We may be liable for
claims based on unauthorized purchases with credit card information,
impersonation or other similar fraud claims.  Claims could also be based on
other misuses of personal information, such as unauthorized marketing purposes.
These claims could result in costly litigation.  The Federal Trade Commission
and state agencies have been investigating various Internet companies regarding
their use of personal information.  In 1998, the United States Congress enacted
the Children's Online Privacy Protection Act of 1998.  We depend upon collecting
personal information from our customers and the regulations promulgated under
this act have made it more difficult for us to collect personal information from
some of our customers.  We could incur additional expenses if new regulations
regarding the use of personal information are introduced or if our privacy
practices are investigated.  Furthermore, the European Union recently adopted a
directive addressing data privacy that may limit the collection and use of
information regarding Internet users.  This directive and regulations enacted by
other countries may limit our ability to target advertising or to collect and
use information internationally.

Information displayed on and communication through our networks could expose us
to significant liability and expense.

We face possible liability for defamation, negligence, copyright, patent or
trademark infringement and other claims, such as product or service liability,
based on the nature and content of the materials published on or downloaded from
our web sites.  These types of claims have been brought, sometimes successfully,
against Internet companies and print publications in the past, and the potential
liability associated with these claims is significant.  We could also be
subjected to claims based upon the online content that is accessible from our
web sites through links to other web sites or through content and materials that
may be posted in chat rooms or bulletin boards.  We do not verify the accuracy
of the information supplied by third-party content providers, including
affiliates.  We also offer email services which may subject us to potential
risks, such as liabilities or claims resulting from unsolicited email, lost or
misdirected messages, illegal or fraudulent use of email or interruptions or
delays in email service.  The law in these areas is unclear.  Accordingly, we
are unable to predict the potential extent of our liability.  Our insurance may
not cover potential claims of this type, or may not be adequate to indemnify us
for all liability that may be imposed.

Changes in regulation of domain names may result in the loss or change of our
domain names, a reduction in brand awareness among our customers and a
diminished ability to attract advertisers and generate revenue.

We hold various domain names relating to our networks and brands.  In the United
States, the National Science Foundation has appointed a limited number of
entities as the current exclusive registrars for the ".com," ".net" and
".org" generic top level domains.  We expect future changes in the United
States to include a transition from the current

                                       10
<PAGE>

system to a system controlled by a non-profit corporation and the creation of
additional top level domains. Requirements for holding domain names also are
expected to be affected. These changes may result in the loss or change of our
domain names, a reduction in brand awareness among our customers and a
diminished ability to attract advertisers and generate revenue. Furthermore, the
relationship between regulations governing domain names and laws protecting
trademarks and similar proprietary rights is unclear. Therefore, we may be
unable to prevent third parties from acquiring domain names that are similar to,
infringe upon or otherwise decrease the value of our trademarks and other
proprietary rights. In addition, we may lose our domain names to third parties
with trademarks or other proprietary rights in those names or similar names.

Future regulation of the Internet may slow its growth, resulting in decreased
demand for our services and increased costs of doing business.

Although we are subject to regulations applicable to businesses generally, few
laws or regulations exist that specifically regulate communications and commerce
over the Internet.  We expect more stringent laws and regulations relating to
the Internet to be enacted due to the increasing popularity and use of the
Internet and other online services.  Future regulation of the Internet may slow
its growth, resulting in decreased demand for our services and increased costs
of doing business.  New and existing laws and regulations are likely to address
a variety of issues, including:

     .  user privacy and expression;

     .  taxation and pricing;

     .  the rights and safety of children;

     .  intellectual property; and

     .  information security.

Currently we may be subject to Sections 5 and 12 of the Federal Trade Commission
Act, which regulate advertising in all media, including the Internet, and
require advertisers to have substantiation for advertising claims before
disseminating advertisements.  The Federal Trade Commission recently brought
several actions charging deceptive advertising via the Internet, and is actively
seeking new cases involving advertising via the Internet.  We also may be
subject to the provisions of the recently enacted Communications Decency Act,
which, among other things, imposes substantial monetary fines and/or criminal
penalties on anyone who distributes or displays certain prohibited material over
the Internet or knowingly permits a telecommunications device under its control
to be used for this purpose.  In addition, several telecommunications companies
and local telephone carriers have petitioned the Federal Communications
Commission to regulate Internet service providers and online service providers
in a manner similar to long distance telephone carriers and to impose access
fees.  If this were to occur, the cost of communicating on the Internet could
increase substantially, potentially decreasing the use of the Internet.

Finally, the applicability to the Internet and other online services of existing
laws in various jurisdictions governing issues such as property ownership, sales
and other taxes, libel and personal privacy is uncertain and may take years to
resolve.  Any new legislation or regulation, the application of laws and
regulations from jurisdictions whose laws do not currently apply to our
business, or the application of existing laws and regulations to the Internet
and other online services could also increase our costs of doing business,
discourage Internet communications and reduce demand for our services.

We may be subject to significant liability for products sold through our web
sites.

We introduced ChickShops, our first e-commerce initiative, in December 1999 and
plan to develop a range of e-commerce activities. Consumers may sue us if any of
the products sold through our web sites are defective, fail to perform properly
or injure the user.  Liability claims resulting from our sale of products could
require us to spend significant time and money in litigation or to pay
significant damages.

                    Risks Related to the Securities Markets

                                       11
<PAGE>

We expect to experience volatility in our stock price, which could negatively
affect your investment.

Our common stock has only recently been traded in a public market and an active
trading market for our stock may not be sustained.  Moreover, the trading price
of our common stock is likely to be highly volatile in response to a number of
factors, such as:

  .  actual or anticipated variations in our quarterly results of operations;

  .  the addition or loss of affiliates;

  .  changes in the market valuations of other Internet content and service
     companies;

  .  announcements by us of significant acquisitions, strategic partnerships,
     joint ventures or capital commitments;

  .  changes in financial estimates or recommendations by securities analysts;

  .  additions or departures of key personnel, and

  .  additions or departures of key customers.

In addition, broad market and industry factors may materially and adversely
affect the market price of our common stock, regardless of our operating
performance. The Nasdaq National Market, and the market for Internet and
technology companies in particular, has experienced extreme price and volume
fluctuations that have often been unrelated or disproportionate to the operating
performance of these companies.

Class action litigation resulting from volatility of the trading price of our
common stock would likely result in substantial costs and a diversion of
management's attention and resources.

Volatility in the trading price of our common stock could result in securities
class action litigation.  Any litigation would likely result in substantial
costs and a diversion of management's attention and resources.

Should our stockholders sell a substantial number of shares of common stock in
the public market, the price of our common stock could fall.

Our current stockholders hold a substantial number of shares which they will be
able to sell in the public market in the near future.  Sales of a substantial
number of these shares could reduce the market price of our common stock.  Even
the perception that our current stockholders might sell shares of common stock
could depress the trading price of the common stock.  These sales, and the
possibility of these sales, could make it more difficult for us to sell equity
or equity-related securities in the future at a time and price that we deem
appropriate.

Our officers and directors and their affiliates exercise significant control
over us, which could disadvantage other stockholders.

Our executive officers and directors and their affiliates together owned
approximately 66% of our outstanding common stock as of June 30, 2000.
Christopher Anderson, the chairman of our board of directors, owned
approximately 40% of our outstanding common stock alone.  As a result, these
stockholders exercise significant control over all matters requiring stockholder
approval, including the election of directors and approval of significant
corporate transactions.  This concentration of control could disadvantage other
stockholders with interests different from those of our officers, directors and
their affiliates.  For example our officers, directors and their affiliates
could delay or prevent someone from acquiring or merging with us even if the
transaction would benefit other stockholders.

                                       12
<PAGE>

                                USE OF PROCEEDS

     We will not receive any proceeds from the sales of our common stock by the
selling stockholders under this prospectus.


                                   DILUTION

     As of June 30, 2000, our net tangible book value was approximately $56.9
million, or $1.52 per share of common stock.  The net tangible book value per
share represents the amount of our total tangible assets less total liabilities,
divided by 37,462,300 shares of common stock outstanding at June 30, 2000.
Dilution in net tangible book value per share represents the difference between
the amount per share paid by purchasers of shares of our common stock in this
offering and the net tangible book value per share of our common stock
immediately following this offering.

     We will not receive any proceeds from the sale of the common stock by the
selling stockholders under this prospectus and the shares offered under this
prospectus are already outstanding.  Accordingly, the amount of our total
tangible assets, total liabilities and shares of common stock outstanding will
not change as a result of the sale of any of the shares offered under this
prospectus.  Therefore, our net tangible book value and net tangible book value
per share immediately following this offering will remain unchanged from the
numbers set forth above, assuming that no additional shares of common stock are
issued after the date of this prospectus.

     Assuming that the shares offered under this prospectus are sold at a price
of $2.69, the closing price of our common stock on September 5, 2000, new
purchasers of the shares will experience an immediate dilution of $1.17 per
share. The following table illustrates the per share dilution:

Assumed offering price per share.........................................  $2.69
Net tangible book value per share before and after this offering...  ....   1.52
                                                                           -----
Dilution per share to new purchasers.....................................  $1.17
                                                                           =====

     The above discussion and table assume no exercise of any stock options or
warrants for common stock outstanding as of June 30, 2000.  If any of these
options or warrants are exercised, there will be further dilution to new
purchasers.

                                       13
<PAGE>

                             SELLING STOCKHOLDERS

     The following table sets forth certain information regarding the shares
beneficially owned by the selling stockholders named below as of September 11,
2000, the shares that may be offered and sold from time to time by the selling
stockholders pursuant to this prospectus, assuming the selling stockholder sells
all of the shares offered in this prospectus, and the nature of any position,
office or other material relationship which each selling stockholder has had
with Snowball or any of its predecessors or affiliates within the past three
years. The selling stockholders named below, together with any pledgee or donee
of the selling stockholders, and any person who may purchase shares offered
hereby from the selling stockholders in a private transaction in which they are
assigned the stockholders' rights to registration of their shares, are referred
to in this prospectus as the "selling stockholders." Because the selling
stockholders may offer from time to time all or some of their shares under this
prospectus, no assurances can be given as to the actual number of shares that
will be sold by any selling stockholder or that will be held by the selling
stockholders after completion of the sales. Information concerning the selling
stockholders may change from time to time and any changed information will be
set forth in supplements to this prospectus if and when necessary.

     Beneficial ownership is determined in accordance with the rules of the
Securities and Exchange Commission that consider shares to be beneficially owned
by any person who has voting or investment power with respect to the shares.
Common stock subject to options that are currently exercisable or exercisable
within 60 days after September 11, 2000 are considered to be outstanding and to
be beneficially owned by the person holding the options.

<TABLE>
<CAPTION>
                                                                                       Percentage of
                                                                                        outstanding
                              Shares owned                          Shares owned        shares owned
Name                        before offering     Shares offered     after offering      after offering
----                        ---------------     --------------     --------------      --------------
<S>                         <C>                 <C>                <C>                 <C>
Mark A. Jung                 3,027,032/(1)/       1,978,021          1,049,011              2.8%
James R. Tolonen               750,000/(2)/         400,000            350,000                *
                             ---------            ---------          ---------              ---
      Totals                 3,777,032            2,378,021          1,399,011
</TABLE>

_______

* Less than 1%

(1) Includes 10,000 shares of Common Stock held by the Jung-Murdock Children's
    Trust U/A 11/23/93, Susan Murdock TTEE. Mr. Jung disclaims beneficial
    ownership with respect to the shares held by the Jung-Murdock Children's
    Trust. Included in the sharers held by Mr. Jung are 1,978,021 shares subject
    to a repurchase right in favor of the Company which lapses ratably over a
    48-month period from December 1998. Mr. Jung has served as our President and
    Chief Executive Officer since our inception. The address for Mr. Jung is c/o
    Snowball.com, Inc., 250 Executive Park Blvd., Suite 4000, San Francisco, CA
    94134.

(2) Represents 400,000 shares held by Mr. Tolonen, 120,000 shares held by the
    James R. Tolonen and Ginger Tolonen Family Trust dated 9/26/96, Ginger and
    James Tolonen trustees, 30,000 shares held by James R. Tolonen, trustee of
    the James R. Tolonen Grantor Retained Annuity Trust and 200,000 shares
    subject to options exercisable within 60 days of the date of this
    prospectus. Included in the sharers held by Mr. Tolonen are 400,000 shares
    subject to a repurchase right in favor of the Company which lapses ratably
    over a 48-month period from October 1999. Mr. Tolonen has served as Chief
    Operating Officer and Chief Financial Officer of Snowball since October
    1999. Prior to then, Mr. Tolonen had no material relationship with Snowball.
    The address for Mr. Tolonen is c/o Snowball.com, Inc., 250 Executive Park
    Blvd., Suite 4000, San Francisco, CA 94134.

                                       14
<PAGE>

                             PLAN OF DISTRIBUTION

     The selling stockholders and their successors, including their transferees,
pledgees or donees or their successors, may sell the common stock offered under
this prospectus directly to purchasers or through underwriters, broker-dealers
or agents, who may receive compensation in the form of discounts, concessions or
commissions from the selling stockholders or the purchasers.  These discounts,
concessions or commissions as to any particular underwriter, broker-dealer or
agent may be in excess of those customary in the types of transactions involved.
Neither Snowball nor the selling stockholders can presently estimate the amount
of this compensation.

     The common stock offered under this prospectus may be sold in one or more
transactions at fixed prices, at prevailing market prices at the time of sale,
at prices related to the prevailing market prices, at varying prices determined
at the time of sale, or at negotiated prices.  These sales may be effected in
transactions which may involve crosses or block transactions:

          .    on any national securities exchange or U.S. inter-dealer system
               of a registered national securities association on which the
               common stock may be listed or quoted at the time of sale;

          .    in the over-the-counter market;

          .    in transactions otherwise than on these exchanges or systems or
               in the over-the-counter market;

          .    through the writing of options, whether the options are listed on
               an options exchange or otherwise; or

          .    through the settlement of short sales.

     In connection with the sale of the common stock, the selling stockholders
may enter into hedging transactions with broker-dealers or other financial
institutions, which may in turn engage in short sales of the common stock in the
course of hedging the positions they assume. The selling stockholders may also
sell the common stock short and deliver these securities to close out their
short positions, or loan or pledge the common stock to broker-dealers that in
turn may sell these securities.

     The aggregate proceeds to the selling stockholders from the sale of the
common stock offered by them will be the purchase price of the common stock less
discounts and commissions, if any. Each of the selling stockholders reserves the
right to accept and, together with their agents from time to time, to reject, in
whole or in part, any proposed purchase of common stock to be made directly or
through agents. Snowball will not receive any of the proceeds from this
offering.

     Snowball's outstanding common stock is listed for trading on the Nasdaq
National Market.

     The selling stockholders and any underwriters, broker-dealers or agents
that participate in the sale of the common stock may be "underwriters" within
the meaning of Section 2(11) of the Securities Act. Any discounts, commissions,
concessions or profit they earn on any resale of the shares may be underwriting
discounts and commissions under the Securities Act. Selling stockholders who are
"underwriters" within the meaning of Section 2(11) of the Securities Act will be
subject to the prospectus delivery requirements of the Securities Act.

     In addition, any securities covered by this prospectus which qualify for
sale pursuant to Rule 144 of the Securities Act may be sold under Rule 144
rather than pursuant to this prospectus. A selling stockholder may not sell any
common stock described in this prospectus and may not transfer, devise or gift
these securities by other means not described in this prospectus.

     To the extent required, the specific common stock to be sold, the names of
the selling stockholders, the purchase prices and public offering prices, the
names of any agents, dealers or underwriters, and any applicable commissions or
discounts with respect to a particular offer will be set forth in an
accompanying prospectus supplement or, if appropriate, a post-effective
amendment to the registration statement of which this prospectus is a part. This
prospectus also may be used, with Snowball's consent, by donees or pledgees of
the selling stockholders, or by other persons acquiring shares and who wish to
offer and sell shares under circumstances requiring or making desirable its use.

     In order to comply with the securities laws of some states, if applicable,
the common stock may be sold in these jurisdictions only through registered or
licensed brokers or dealers.

                                       15
<PAGE>

     The common stock offered under this prospectus was originally issued by
Snowball in connection with restricted stock purchase agreements entered into in
connection with the employment of the selling stockholders pursuant to
exemptions from the registration requirements of the Securities Act provided by
Section 4(2) thereof and/or Regulation D promulgated thereunder. In connection
with the employment of each of the selling stockholders, Snowball agreed to
register the shares of common stock offered under this prospectus under the
Securities Act. The selling stockholders may indemnify brokers, dealers, agents
or underwriters that participate in transactions involving sales of the shares
against specific liabilities, including liabilities arising under the Securities
Act and/or Exchange Act. Snowball will pay substantially all of the expenses
incident to the offering of the shares by the selling stockholders to the public
other than commissions and discounts of underwriters, brokers, dealers or
agents.

     We may suspend the use of this prospectus if we learn of any event that
causes the prospectus to include an untrue statement of a material fact or to
omit to state a material fact required to be stated in this Prospectus or
necessary to make the statements in the prospectus not misleading in the light
of the circumstances then existing. If this type of event occurs, a prospectus
supplement or post-effective amendment, if required, will be distributed to each
selling stockholder.

                                       16
<PAGE>

                                 LEGAL MATTERS

     Fenwick & West LLP, San Francisco, California, will provide Snowball with
an opinion as to legal matters in connection with the registration statement
covering the common stock.

                    INCORPORATION OF DOCUMENTS BY REFERENCE

     The following documents that we have filed with the Commission are
incorporated into this prospectus by reference:

          .    the registration statement on Form S-8 of which this prospectus
               is a part, and the exhibits filed with this registration
               statement and incorporated into this registration statement by
               reference;

          .    our prospectus filed on March 21, 2000 pursuant to Rule 424(b)
               under the Securities Act relating to the registration statement
               on Form S-1 (File No. 333-93487), which contains our audited
               financial statements as of December 31, 1997, 1998 and 1999;

          .    our quarterly report on Form 10-Q for the quarter ended June 30,
               2000 filed with the Commission on August 14, 2000;

          .    the description of our common stock contained in our registration
               statement on Form 8-A filed on January 25, 2000 under Section
               12(g) of the Exchange Act, including any amendment or report
               filed for the purpose of updating such description; and

          .    all documents subsequently filed by us pursuant to Sections
               13(a), 13(c) 14 or 15(d) of the Exchange Act after the date of
               this prospectus and before the termination of this offering.

     To the extent that any statement in this prospectus is inconsistent with
any statement incorporated by reference, the statement in this prospectus shall
control and the incorporated statement shall not be deemed, except as modified
or superseded, to constitute a part of this prospectus or the registration
statement of which it is a part.

     Because we are subject to the informational requirements of the Exchange
Act, we file reports and other information with the Commission. Reports,
registration statements, proxy and information statements and other information
that we have filed can be inspected and copied at the public reference
facilities maintained by the Commission at Room 1024, 450 Fifth Street, N.W.,
Washington, D.C. 20549. You may obtain information on the operation of the
Commission's public reference facilities by calling 1-800-SEC-0330. The
Commission also maintains a web site that contains all information that is filed
electronically with the Commission. This web site can be accessed at
http://www.sec.gov.

     We have filed with the Commission a registration statement on Form S-8
under the Securities Act with respect to the common stock offered under this
prospectus. This prospectus does not contain all of the information in the
registration statement. You should refer to the registration statement for
further information with respect to us and our common stock. Statements
contained in this prospectus as to the contents of any contract or other
document are not necessarily complete and, in each instance, we refer you to the
copy of each contract or document filed as an exhibit to the registration
statement. Copies of the registration statement, including exhibits, may be
inspected without charge at the Commission's principal office in Washington,
D.C., and you may obtain copies from this office upon payment of the fees
prescribed by the Commission.

     We will furnish without charge to each person to whom this prospectus is
delivered, upon written or oral request, a copy of any and all of the
information that has been incorporated by reference in this prospectus (not
including exhibits to the information that is incorporated by reference unless
such exhibits are specifically incorporated by reference into the information
that this prospectus incorporates). You should direct any written request for
copies to Investor Relations, Snowball.com, Inc., 250 Executive Park Blvd.,
Suite 4000, San Francisco, CA 94134. You may also telephone our Investor
Relations department at (415) 508-2000.

                                       17
<PAGE>

________________________________________________________________________________
________________________________________________________________________________





                              SNOWBALL.COM, INC.

                                    ______


                                  PROSPECTUS
                                    ______

                              September 11, 2000




________________________________________________________________________________
________________________________________________________________________________
<PAGE>

                                    PART II
                                    -------
              INFORMATION REQUIRED IN THE REGISTRATION STATEMENT
              --------------------------------------------------

ITEM 3.   INCORPORATION OF DOCUMENTS BY REFERENCE.

       The following documents filed with the Securities and Exchange Commission
(the "Commission") are incorporated herein by reference:

       (a) Registrant's prospectus filed on March 21, 2000 pursuant to Rule
           424(b) under the Securities Act relating to the registration
           statement on Form S-1 (File No. 333-93487), which contains audited
           financial statements of the Registrant as of December 31, 1997, 1998
           and 1999.

       (b) Registrant's quarterly report on Form 10Q for the period ended March
           31, 2000 filed with the Commission on May 15, 2000.

       (c) Registrant's quarterly report on Form 10-Q for the period ended June
           30, 2000 filed with the Commission on August 14, 2000.

       (d) The description of Registrant's common stock contained in
           Registrant's registration statement on Form 8-A filed on January 25,
           2000 under Section 12(g) of the Exchange Act, including any amendment
           or report filed for the purpose of updating such description.

       All documents subsequently filed by Registrant pursuant to Sections
13(a), 13(c), 14 and 15(d) of the Exchange Act, prior to the filing of a post-
effective amendment which indicates that all securities registered hereby have
been sold or which deregisters all securities then remaining unsold, shall be
deemed incorporated by reference herein and to be a part hereof from the date of
the filing of such documents.

ITEM 4.   DESCRIPTION OF SECURITIES.

          Not applicable.


ITEM 5.   INTERESTS OF NAMED EXPERTS AND COUNSEL.

          Not applicable.

ITEM 6.   INDEMNIFICATION OF DIRECTORS AND OFFICERS.

       As permitted by Section 145 of the Delaware General Corporation Law, the
Registrant's Certificate of Incorporation includes a provision that eliminates
the personal liability of its directors to the Registrant or its stockholders
for monetary damages for breach of fiduciary duty as a director, except for
liability:  (i) for any breach of the director's duty of loyalty to the
Registrant or its stockholders; (ii) for acts or omissions not in good faith or
that involve intentional misconduct or a knowing violation of law; (iii) under
Section 174 of the Delaware General Corporation Law; or (iv) for any transaction
from which the director derived an improper personal benefit.

       In addition, as permitted by Section 145 of the Delaware General
Corporation Law, the Bylaws of the Registrant provide that: (i) the Registrant
is required to indemnify its directors and officers, as well as directors and
officers of any other corporation, partnership, joint venture, trust, employee
benefit plan or other enterprise when they are serving in such capacities at the
request of the Registrant, to the fullest extent permitted by the Delaware
General Corporation Law; (ii) upon receipt of an undertaking to repay such
advances if indemnification is determined to be unavailable, the Registrant is
required to advance expenses, as incurred, to its directors and officers to the
fullest extent permitted by the Delaware General Corporation Law in connection
with a proceeding (except that the Registrant is not required to advance
expenses to a person against whom it brings a claim for breach of the duty of
loyalty, failure to act in good faith, intentional misconduct, knowing violation
of law or deriving an improper personal benefit); (iii) the rights conferred in
the Bylaws are not exclusive and the Registrant is authorized to enter into
indemnification agreements with its directors,
<PAGE>

officers and employees and agents; and (iv) the Registrant may not retroactively
amend the Bylaw provisions in a way that adversely affects the indemnification
provided thereunder.

     The Registrant's policy is to enter into indemnity agreements with each of
its directors and officers. The indemnity agreements provide that directors and
officers will be indemnified and held harmless against all expenses (including
attorneys' fees), judgments, fines, ERISA excise taxes or penalties and
settlement amounts paid or reasonably incurred by them in any action, suit or
proceeding, including any derivative action by or in the right of the
Registrant, on account of their services as a director or officer of the
Registrant or as directors or officers of any other corporation, partnership or
enterprise when they are serving in such capacities at the request of the
Registrant; except that no indemnity is provided in a derivative action in which
such director or officer is finally adjudged by a court to be liable to the
Company due to willful misconduct in the performance of his or her duty to the
Company, unless the court determines that such director or officer is entitled
to indemnification. The Registrant will not be obligated pursuant to the
agreements to indemnify or advance expenses to an indemnified party with respect
to proceedings or claims (i) initiated voluntarily by the indemnified party and
not by way of defense, except with respect to a proceeding authorized by the
Board of Directors and successful proceedings brought to enforce a right to
indemnification and/or advancement of expenses under the indemnity agreements;
(ii) for any amounts paid in settlement of a proceeding unless the Registrant
consents to such settlement; (iii) on account of any suit in which judgment is
rendered against the indemnified party for an accounting of profits made from
the purchase or sale by the indemnified party of securities of the Registrant
pursuant to the provisions of Section 16(b) of the Exchange Act and related laws
and regulations; (iv) on account of conduct by an indemnified party that is
finally adjudged to have been in bad faith or conduct that the indemnified party
did not reasonably believe to be in, or not opposed to, the best interests of
the Registrant; (v) on account of any criminal action or proceeding arising out
of conduct that the indemnified party had reasonable cause to believe was
unlawful; or (vi) if a final decision by a court having jurisdiction in the
matter shall determine that such indemnification is not lawful.

     The indemnity agreements require a director or officer to reimburse the
Registrant for expenses advanced only if and to the extent it is ultimately
determined that the director or executive officer is not entitled, under
Delaware law, the Registrant's Certificate of Incorporation, the Registrant's
Bylaws, his or her indemnity agreement or otherwise to be indemnified for such
expenses.  The indemnity agreements provide that they are not exclusive of any
rights a director or executive officer may have under the Certificate of
Incorporation, the Bylaws, other agreements, any majority-in-interest vote of
the stockholders or vote of disinterested directors, Delaware law, or otherwise.

     The indemnity agreements require the Registrant to maintain director and
officer liability insurance to the extent that it is economically reasonable.
The Registrant currently carries a director and officer insurance policy.

     The Registrant intends to enter into indemnification agreements with each
of its current directors and officers to give such directors and officers
additional contractual assurances regarding the scope of the indemnification set
forth in the Registrant's Certificate of Incorporation and Bylaws and to provide
additional procedural protections in the event of litigation. At present, there
is no pending litigation or proceeding involving a director, officer or employee
of the Registrant regarding which indemnification is sought, nor is the
Registrant aware of any threatened litigation that may result in claims for
indemnification.

     Reference is also made to Section 8 of the Underwriting Agreement relating
to Registrant's initial public offering, effected pursuant to Registrant's
Registration Statement on Form S-1 (Registration No. 333-93487) originally filed
with the Commission on December 23, 1999, as subsequently amended (the "Form S-
1"), which provides for the indemnification of officers, directors and
controlling persons of the Registrant against certain liabilities.  The
indemnification provision in the Registrant's Certificate of Incorporation,
Bylaws and the indemnity agreements to be entered into between the Registrant
and each of its directors and officers may be sufficiently broad to permit
indemnification of the Registrant's directors and officers for liabilities
arising under the Securities Act.

     See also the undertakings set out in response to Item 9.
<PAGE>

ITEM 7.   EXEMPTION FROM REGISTRATION CLAIMED.


       The Registrant issued a total of 2,378,021 shares of its common stock to
two individuals pursuant to restricted stock purchase agreements of the
Registrant.  These shares were issued in private transactions that were exempt
from registration under the Securities Act by virtue of Regulation D/Section
4(2) of the Securities Act.

ITEM 8.   EXHIBITS.

<TABLE>
<CAPTION>
Exhibit
Number                                                                Exhibit Title
<C>       <S>
   4.01   Registrant's Amended and Restated Certificate of Incorporation (incorporated by reference to Exhibit
          3.02 filed with the Form S-1).

   4.02   Registrant's Restated Bylaws (incorporated by reference to Exhibit 3.04 filed with the Form S-1).

   4.03   Affiliation, Inc. Founders Stock Purchase Agreement dated as of February 1, 1999.

   4.04   Snowball.com, Inc. Early Exercise Restricted Stock Purchase Agreement dated as of November 30, 1999.

   5.01   Opinion of Fenwick & West LLP regarding legality of the securities being registered.

  23.01   Consent of Fenwick & West LLP (included in Exhibit 5.01)

  23.02   Consent of Ernst & Young LLP, Independent Auditors.

  24.01   Power of Attorney (see the signature page to this Registration Statement).
</TABLE>


ITEM 9.  UNDERTAKINGS.

       The undersigned Registrant hereby undertakes:

       (1) To file, during any period in which offers or sales are being made, a
post-effective amendment to this registration statement:

           (a) to include any prospectus required by Section 10(a)(3) of the
               Securities Act;

           (b) to reflect in the prospectus any facts or events arising after
               the effective date of the registration statement (or the most
               recent post-effective amendment thereof) which, individually or
               in the aggregate, represent a fundamental change in the
               information set forth in the registration statement; and

           (c) to include any material information with respect to the plan of
               distribution not previously disclosed in the registration
               statement or any material change to such information in the
               registration statement;

provided, however, that paragraphs (1)(a) and (1)(b) above do not apply if the
--------  -------
information required to be included in a post-effective amendment by those
paragraphs is contained in periodic reports filed with or furnished to the
Commission by Registrant pursuant to Section 13 or Section 15(d) of the Exchange
Act that are incorporated by reference in the registration statement.

       (2) That, for the purpose of determining any liability under the
Securities Act, each such post-effective amendment shall be deemed to be a new
registration statement relating to the securities offered therein, and the
offering of such securities at that time shall be deemed to be the initial bona
                                                                           ----
fide offering thereof.
----

       (3) To remove from registration by means of a post-effective amendment
any of the securities being registered which remain unsold at the termination of
the offering.
<PAGE>

     (4) That, for purposes of determining any liability under the Securities
Act, each filing of Registrant's annual report pursuant to Section 13(a) or
Section 15(d) of the Exchange Act (and, where applicable, each filing of an
employee benefit plan's annual report pursuant to Section 15(d) of the Exchange
Act) that is incorporated by reference in the registration statement shall be
deemed to be a new registration statement relating to the securities offered
therein, and the offering of such securities at that time shall be deemed to be
the initial bona fide offering thereof.
            ---------

     (5) Insofar as indemnification for liabilities arising under the Securities
Act may be permitted to directors, officers and controlling persons of
Registrant pursuant to the provisions discussed in Item 6 hereof, or otherwise,
Registrant has been advised that in the opinion of the Commission such
indemnification is against public policy as expressed in the Securities Act and
is, therefore, unenforceable. In the event that a claim for indemnification
against such liabilities (other than the payment by Registrant of expenses
incurred or paid by a director, officer or controlling person of Registrant in
the successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered hereby, Registrant will, unless in the opinion of its counsel the
matter has been settled by controlling precedent, submit to a court of
appropriate jurisdiction the question whether such indemnification by it is
against public policy as expressed in the Securities Act and will be governed by
the final adjudication of such issue.
<PAGE>

                               POWER OF ATTORNEY

     KNOW ALL MEN BY THESE PRESENTS that each individual whose signature appears
below constitutes and appoints Mark A. Jung and James R. Tolonen, and each of
them, his true and lawful attorneys-in-fact and agents with full power of
substitution, for him and in his name, place and stead, in any and all
capacities, to sign any and all amendments (including post-effective amendments)
to this Registration Statement on Form S-8, and to file the same with all
exhibits thereto and all documents in connection therewith, with the Securities
and Exchange Commission, granting unto said attorneys-in-fact and agents, and
each of them, full power and authority to do and perform each and every act and
thing requisite and necessary to be done in and about the premises, as fully to
all intents and purposes as he or it might or could do in person, hereby
ratifying and confirming all that said attorneys-in-fact and agents or any of
them, or his or their substitute or substitutes, may lawfully do or cause to be
done by virtue hereof.

                                  SIGNATURES

     Pursuant to the requirements of the Securities Act of 1933, as amended, the
Registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing on Form S-8 and has duly caused this Registration
Statement to be signed on its behalf by the undersigned, thereunto duly
authorized, in the City of San Francisco, State of California, on the 11th day
of September, 2000.

                        SNOWBALL.COM, INC.

                        By: /s/ James R. Tolonen
                            ---------------------------------------------------
                            James R. Tolonen
                            Chief Financial Officer and Chief Operating Officer

     Pursuant to the requirements of the Securities Act, this Registration
Statement has been signed by the following persons in the capacities and on the
dates indicated.

<TABLE>
<CAPTION>
          Signature                                  Title                        Date
---------------------------------    ----------------------------------  -------------------
<S>                                  <C>                                 <C>
Principal Executive Officer:

/s/ Mark A. Jung
-----------------------------        President, Chief Executive Officer  September 11, 2000
Mark A. Jung                         and a Director

Principal Financial Officer:

/s/ James R. Tolonen
-----------------------------        Chief Financial Officer, Chief      September 11, 2000
James R. Tolonen                     Operating Officer and a Director


Principal Accounting Officer:

/s/ Janette S. Chock
-----------------------------        Controller                          September 11, 2000
Janette S. Chock

Additional Directors:

/s/ Christopher Anderson
-----------------------------        Director                            September 11, 2000
Christopher Anderson

/s/ Richard A. LeFurgy
-----------------------------        Director                            September 11, 2000
Richard A. LeFurgy

/s/ Michael Orsak
-----------------------------        Director                            September 11, 2000
Michael Orsak

/s/ Robert H. Reid
-----------------------------        Director                            September 11, 2000
Robert H. Reid
</TABLE>
<PAGE>

                                 EXHIBIT INDEX
                                 -------------

<TABLE>
<CAPTION>
Exhibit
Number                                       Exhibit Title
------                                       -------------
<C>         <S>
   4.03     Affiliation, Inc. Founders Stock Purchase Agreement dated as of February 1, 1999.

   4.04     Snowball.com, Inc. Early Exercise Restricted Stock Purchase Agreement dated as of November 30, 1999.

   5.01     Opinion of Fenwick & West LLP regarding legality of the securities being registered.

  23.01     Consent of Ernst & Young LLP, Independent Auditors.

  24.01     Power of Attorney (see the signature page to this Registration Statement).
</TABLE>


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